Uncensored Renegades Transistor (https://transistor.fm) https://feeds.transistor.fm/uncensored-renegades Kory Marchisotto, the trailblazing CMO of e.l.f., and Jon Evans, the perpetually fired host of the Uncensored CMO, team up to talk about the things leaders usually avoid talking about; failures, numbers, getting fired, and so on. The renegade duo fire through topics at speed, on a 20-minute time limit… ish. 2026 Uncensored CMO 966a80d5-d1cb-50e4-be86-a655a756a6fc yes en Fri, 25 Sep 2026 06:00:05 +0100 Fri, 25 Sep 2026 06:01:37 +0100 https://img.transistorcdn.com/Pm5EAUm0XszCFf1XVQ8h-CK0koO0bvPqPcNDVp5Lwmo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NmEw/MzY2ZGMzMGU0Njc2/ZWFhY2FhMzk1M2Q3/MmM1NC5wbmc.jpg Uncensored Renegades episodic Jon Evans and Kory Marchisotto Kory Marchisotto, the trailblazing CMO of e.l.f., and Jon Evans, the perpetually fired host of the Uncensored CMO, team up to talk about the things leaders usually avoid talking about; failures, numbers, getting fired, and so on. The renegade duo fire through topics at speed, on a 20-minute time limit… ish. Kory Marchisotto, the trailblazing CMO of e.l.f., and Jon Evans, the perpetually fired host of the Uncensored CMO, team up to talk about the things leaders usually avoid talking about; failures, numbers, getting fired, and so on. leaders, marketing, jon evans, uncensored cmo Jon Evans No No 15 principles for building a customer-obsessed business 38 38 15 principles for building a customer-obsessed business full 48a5a4e8-c69b-4d90-bead-c2c7c6862795 https://share.transistor.fm/s/d7e39322 Jon and Kory discuss the Wiseman’s 15 building blocks of customer obsession: a practical framework for turning customer-first intentions into the way an organisation actually works, exemplified by Dutch Bros.

As always, Kory brings the data behind customer-obsessed organisations before the duo discuss why internal politics so often gets in the way, and whether founder-led businesses have a natural advantage when it comes to staying close to the people they serve.

From empowering frontline teams to reading every customer complaint, they unpack the behaviours that make customer obsession tangible rather than a line in a values document. They also draw on lessons from Unreasonable Hospitality, challenge the limitations of the golden rule, and consider how leaders can embed a customer-first mindset across the business.

Links


Timestamps

00:00 - Start
00:40 - Are you really obsessed with your customer?
01:59 - The data behind customer obsessed organisations
03:08 - Why internal politics gets in the way of the customer
05:15 - Are founder-led companies more customer led?
06:42 - The Wiseman’s building blocks
08:47 - Jon’s favourite customer first principles
10:25 - Example of empowering the front lines
13:11 - Kory’s favourite customer first principle
14:20 - Talking through all the Wiseman building blocks
17:13 - Why Kory reads all of e.l.f.’s customer complaints
19:13 - Customer first lessons from Unreasonable Hospitality
23:48 - Why Kory doesn’t like the golden rule
24:45 - How to embed these principles into your organisation

]]> Jon and Kory discuss the Wiseman’s 15 building blocks of customer obsession: a practical framework for turning customer-first intentions into the way an organisation actually works, exemplified by Dutch Bros.

As always, Kory brings the data behind customer-obsessed organisations before the duo discuss why internal politics so often gets in the way, and whether founder-led businesses have a natural advantage when it comes to staying close to the people they serve.

From empowering frontline teams to reading every customer complaint, they unpack the behaviours that make customer obsession tangible rather than a line in a values document. They also draw on lessons from Unreasonable Hospitality, challenge the limitations of the golden rule, and consider how leaders can embed a customer-first mindset across the business.

Links


Timestamps

00:00 - Start
00:40 - Are you really obsessed with your customer?
01:59 - The data behind customer obsessed organisations
03:08 - Why internal politics gets in the way of the customer
05:15 - Are founder-led companies more customer led?
06:42 - The Wiseman’s building blocks
08:47 - Jon’s favourite customer first principles
10:25 - Example of empowering the front lines
13:11 - Kory’s favourite customer first principle
14:20 - Talking through all the Wiseman building blocks
17:13 - Why Kory reads all of e.l.f.’s customer complaints
19:13 - Customer first lessons from Unreasonable Hospitality
23:48 - Why Kory doesn’t like the golden rule
24:45 - How to embed these principles into your organisation

]]> Fri, 25 Sep 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1598 Jon and Kory discuss the Wiseman’s 15 building blocks of customer obsession: a practical framework for turning customer-first intentions into the way an organisation actually works, exemplified by Dutch Bros.

As always, Kory brings the data behind customer-obsessed organisations before the duo discuss why internal politics so often gets in the way, and whether founder-led businesses have a natural advantage when it comes to staying close to the people they serve.

From empowering frontline teams to reading every customer complaint, they unpack the behaviours that make customer obsession tangible rather than a line in a values document. They also draw on lessons from Unreasonable Hospitality, challenge the limitations of the golden rule, and consider how leaders can embed a customer-first mindset across the business.

Links


Timestamps

00:00 - Start
00:40 - Are you really obsessed with your customer?
01:59 - The data behind customer obsessed organisations
03:08 - Why internal politics gets in the way of the customer
05:15 - Are founder-led companies more customer led?
06:42 - The Wiseman’s building blocks
08:47 - Jon’s favourite customer first principles
10:25 - Example of empowering the front lines
13:11 - Kory’s favourite customer first principle
14:20 - Talking through all the Wiseman building blocks
17:13 - Why Kory reads all of e.l.f.’s customer complaints
19:13 - Customer first lessons from Unreasonable Hospitality
23:48 - Why Kory doesn’t like the golden rule
24:45 - How to embed these principles into your organisation

]]> leaders, marketing, jon evans, uncensored cmo No How to make your teams perform 38x better 37 37 How to make your teams perform 38x better full b9b0d191-2577-4b7d-a20b-a06a4d0474b9 https://share.transistor.fm/s/1e91d71e Jon and Kory discuss how small, consistent improvements can transform team performance 38x in just 1 year. Using lessons from elite cycling and Team Sky’s famously obsessive approach to marginal gains, they explore why high-performing teams rarely improve through one dramatic intervention. Instead, progress comes from making incremental improvements that compound over time.


Links

Timestamps

00:00 - Start
00:24 - Why Jon always wears black
02:45 - The compounding power of incremental gains
05:16 - Lessons from high performance sport
06:48 - The insane 1% improvements Team Sky made to win the Tour De France
11:21 - Applying cycling lessons to leadership
13:52 - Why you need to ask for feedback
16:27 - Just start
17:10 - How to see if you’ve actually made progress
20:28 - The paradoxical data on incremental progress

]]> Jon and Kory discuss how small, consistent improvements can transform team performance 38x in just 1 year. Using lessons from elite cycling and Team Sky’s famously obsessive approach to marginal gains, they explore why high-performing teams rarely improve through one dramatic intervention. Instead, progress comes from making incremental improvements that compound over time.


Links

Timestamps

00:00 - Start
00:24 - Why Jon always wears black
02:45 - The compounding power of incremental gains
05:16 - Lessons from high performance sport
06:48 - The insane 1% improvements Team Sky made to win the Tour De France
11:21 - Applying cycling lessons to leadership
13:52 - Why you need to ask for feedback
16:27 - Just start
17:10 - How to see if you’ve actually made progress
20:28 - The paradoxical data on incremental progress

]]> Fri, 18 Sep 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1384 Jon and Kory discuss how small, consistent improvements can transform team performance 38x in just 1 year. Using lessons from elite cycling and Team Sky’s famously obsessive approach to marginal gains, they explore why high-performing teams rarely improve through one dramatic intervention. Instead, progress comes from making incremental improvements that compound over time.


Links

Timestamps

00:00 - Start
00:24 - Why Jon always wears black
02:45 - The compounding power of incremental gains
05:16 - Lessons from high performance sport
06:48 - The insane 1% improvements Team Sky made to win the Tour De France
11:21 - Applying cycling lessons to leadership
13:52 - Why you need to ask for feedback
16:27 - Just start
17:10 - How to see if you’ve actually made progress
20:28 - The paradoxical data on incremental progress

]]> leaders, marketing, jon evans, uncensored cmo No 9 decision making frameworks the best leaders use 36 36 9 decision making frameworks the best leaders use full 8f0961cc-4b30-4af5-9dc1-c52e96c45c06 https://share.transistor.fm/s/c14f3bd6 Jon and Kory discuss why making good decisions is one of the hardest – and most important – parts of leadership, and share the frameworks they use to make better choices when the answer isn't obvious.


From knowing when to trust the data and when to follow your gut, to de-risking big decisions and playing “angel's advocate”, they explore practical ways to challenge your own thinking. They unpack Solomon's paradox, the 10:10:10 rule, automatic negative thoughts and why sometimes the smartest thing you can do is ask someone else for help.

They also explore what happens when you stop actively thinking about a problem, some surprisingly useful Japanese wisdom, and one particularly simple test: would you make the same decision drunk?


Whether you're facing a huge strategic choice or simply stuck overthinking, these are 9 tools to help you make decisions with greater clarity and confidence.

Links

Timestamps

00:00 - Start
00:26 - Why Jon looks “savagely tanned”
01:19 - Why decision making is hard
04:16 - When you need to trust the data or your gut
06:43 - How to make a decision
07:29 - How to de risk a decision
09:30 - Try playing “angel’s advocate”
10:50 - Solomon’s paradox when making a decision
11:51 - Squash the ants (automatic negative thoughts)
12:23 - The 10:10:10 rule
14:36 - Ask for help
15:22 - Make space for your default mode network
17:06 - Would you make the same decision drunk?
17:47 - Japanese wisdom for decision making
20:29 - The stats on why this is important

]]> Jon and Kory discuss why making good decisions is one of the hardest – and most important – parts of leadership, and share the frameworks they use to make better choices when the answer isn't obvious.


From knowing when to trust the data and when to follow your gut, to de-risking big decisions and playing “angel's advocate”, they explore practical ways to challenge your own thinking. They unpack Solomon's paradox, the 10:10:10 rule, automatic negative thoughts and why sometimes the smartest thing you can do is ask someone else for help.

They also explore what happens when you stop actively thinking about a problem, some surprisingly useful Japanese wisdom, and one particularly simple test: would you make the same decision drunk?


Whether you're facing a huge strategic choice or simply stuck overthinking, these are 9 tools to help you make decisions with greater clarity and confidence.

Links

Timestamps

00:00 - Start
00:26 - Why Jon looks “savagely tanned”
01:19 - Why decision making is hard
04:16 - When you need to trust the data or your gut
06:43 - How to make a decision
07:29 - How to de risk a decision
09:30 - Try playing “angel’s advocate”
10:50 - Solomon’s paradox when making a decision
11:51 - Squash the ants (automatic negative thoughts)
12:23 - The 10:10:10 rule
14:36 - Ask for help
15:22 - Make space for your default mode network
17:06 - Would you make the same decision drunk?
17:47 - Japanese wisdom for decision making
20:29 - The stats on why this is important

]]> Fri, 11 Sep 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1313 Jon and Kory discuss why making good decisions is one of the hardest – and most important – parts of leadership, and share the frameworks they use to make better choices when the answer isn't obvious.


From knowing when to trust the data and when to follow your gut, to de-risking big decisions and playing “angel's advocate”, they explore practical ways to challenge your own thinking. They unpack Solomon's paradox, the 10:10:10 rule, automatic negative thoughts and why sometimes the smartest thing you can do is ask someone else for help.

They also explore what happens when you stop actively thinking about a problem, some surprisingly useful Japanese wisdom, and one particularly simple test: would you make the same decision drunk?


Whether you're facing a huge strategic choice or simply stuck overthinking, these are 9 tools to help you make decisions with greater clarity and confidence.

Links

Timestamps

00:00 - Start
00:26 - Why Jon looks “savagely tanned”
01:19 - Why decision making is hard
04:16 - When you need to trust the data or your gut
06:43 - How to make a decision
07:29 - How to de risk a decision
09:30 - Try playing “angel’s advocate”
10:50 - Solomon’s paradox when making a decision
11:51 - Squash the ants (automatic negative thoughts)
12:23 - The 10:10:10 rule
14:36 - Ask for help
15:22 - Make space for your default mode network
17:06 - Would you make the same decision drunk?
17:47 - Japanese wisdom for decision making
20:29 - The stats on why this is important

]]> leaders, marketing, jon evans, uncensored cmo No The leadership offsite that changed how we work (on a horse ranch) 35 35 The leadership offsite that changed how we work (on a horse ranch) full 6356e88f-e50e-4815-bfc7-39a28650e5c7 https://share.transistor.fm/s/d9dc59da Today Kory shares the lessons from taking her leadership team offsite and deliberately putting them into an unfamiliar environment - a horse ranch. Jon and Kory explore why pattern disruption can help teams break old habits, the difference between a group of strong individual contributors and a genuinely connected team, and why getting outside your comfort zone can reveal how you really work together.

They also discuss the language of connection, learning to ask for help, why pressure isn't always the answer, and how to turn an offsite from a memorable experience into lasting behavioural change. Because however busy your team feels, sometimes stepping away from the work is exactly what helps you do the work better.

Links

Timestamps

00:00 - Start

00:37 - Why Kory takes her team offsite

03:01 - Why you need to transform your team

04:14 - The power of pattern disruption

07:13 - Individual contributors vs working as a team

11:20 - Going out of your comfort zone

13:40 - The language of connection

18:21 - Learning how to ask for help

23:44 - The power is not in the pressure, it’s in the release

25:40 - How Kory is implementing the lessons in the team

27:03 - You’re too busy to not do this

]]> Today Kory shares the lessons from taking her leadership team offsite and deliberately putting them into an unfamiliar environment - a horse ranch. Jon and Kory explore why pattern disruption can help teams break old habits, the difference between a group of strong individual contributors and a genuinely connected team, and why getting outside your comfort zone can reveal how you really work together.

They also discuss the language of connection, learning to ask for help, why pressure isn't always the answer, and how to turn an offsite from a memorable experience into lasting behavioural change. Because however busy your team feels, sometimes stepping away from the work is exactly what helps you do the work better.

Links

Timestamps

00:00 - Start

00:37 - Why Kory takes her team offsite

03:01 - Why you need to transform your team

04:14 - The power of pattern disruption

07:13 - Individual contributors vs working as a team

11:20 - Going out of your comfort zone

13:40 - The language of connection

18:21 - Learning how to ask for help

23:44 - The power is not in the pressure, it’s in the release

25:40 - How Kory is implementing the lessons in the team

27:03 - You’re too busy to not do this

]]> Fri, 04 Sep 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1730 Today Kory shares the lessons from taking her leadership team offsite and deliberately putting them into an unfamiliar environment - a horse ranch. Jon and Kory explore why pattern disruption can help teams break old habits, the difference between a group of strong individual contributors and a genuinely connected team, and why getting outside your comfort zone can reveal how you really work together.

They also discuss the language of connection, learning to ask for help, why pressure isn't always the answer, and how to turn an offsite from a memorable experience into lasting behavioural change. Because however busy your team feels, sometimes stepping away from the work is exactly what helps you do the work better.

Links

Timestamps

00:00 - Start

00:37 - Why Kory takes her team offsite

03:01 - Why you need to transform your team

04:14 - The power of pattern disruption

07:13 - Individual contributors vs working as a team

11:20 - Going out of your comfort zone

13:40 - The language of connection

18:21 - Learning how to ask for help

23:44 - The power is not in the pressure, it’s in the release

25:40 - How Kory is implementing the lessons in the team

27:03 - You’re too busy to not do this

]]> leaders, marketing, jon evans, uncensored cmo No 6 essential leadership frameworks that will make you a better leader 34 34 6 essential leadership frameworks that will make you a better leader full 9188688c-9a7b-4396-a908-570229e7fe27 https://share.transistor.fm/s/ec450aba Today, Jon and Kory open up their personal leadership toolbox, sharing the mental models and frameworks they rely on to make better decisions, communicate more effectively, and build high-performing teams.

From understanding your audience before creating content to aligning teams around a clear vision, raising the bar through belief and repetition, and creating dedicated thinking time, these are the practical tools that have shaped their careers. They also discuss why spending time with people smarter than you is one of the fastest ways to grow, and finish with the one framework that underpins everything else.


Timestamps


00:00 - Start
01:11 - Tools for your toolbox (in work and life)
01:57 - Framework 1: A.B.C. (Audience Before Content)
07:43 - Framework 2: A.B.C. (Always Be Curious)
09:14 - Framework 3: V.A.E. (Vision, Alignment, Execution)
13:43 - Framework 4: Raising the B.A.R. (Belief, Attention, Repetition)
18:08 - Bonus tool: spend time with people smarter than you
18:36 - Framework 5: 3, 5, 7, 9
22:31 - Framework 6: T Time!
26:43 - The framework to rule all frameworks

]]> Today, Jon and Kory open up their personal leadership toolbox, sharing the mental models and frameworks they rely on to make better decisions, communicate more effectively, and build high-performing teams.

From understanding your audience before creating content to aligning teams around a clear vision, raising the bar through belief and repetition, and creating dedicated thinking time, these are the practical tools that have shaped their careers. They also discuss why spending time with people smarter than you is one of the fastest ways to grow, and finish with the one framework that underpins everything else.


Timestamps


00:00 - Start
01:11 - Tools for your toolbox (in work and life)
01:57 - Framework 1: A.B.C. (Audience Before Content)
07:43 - Framework 2: A.B.C. (Always Be Curious)
09:14 - Framework 3: V.A.E. (Vision, Alignment, Execution)
13:43 - Framework 4: Raising the B.A.R. (Belief, Attention, Repetition)
18:08 - Bonus tool: spend time with people smarter than you
18:36 - Framework 5: 3, 5, 7, 9
22:31 - Framework 6: T Time!
26:43 - The framework to rule all frameworks

]]> Fri, 28 Aug 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1694 Today, Jon and Kory open up their personal leadership toolbox, sharing the mental models and frameworks they rely on to make better decisions, communicate more effectively, and build high-performing teams.

From understanding your audience before creating content to aligning teams around a clear vision, raising the bar through belief and repetition, and creating dedicated thinking time, these are the practical tools that have shaped their careers. They also discuss why spending time with people smarter than you is one of the fastest ways to grow, and finish with the one framework that underpins everything else.


Timestamps


00:00 - Start
01:11 - Tools for your toolbox (in work and life)
01:57 - Framework 1: A.B.C. (Audience Before Content)
07:43 - Framework 2: A.B.C. (Always Be Curious)
09:14 - Framework 3: V.A.E. (Vision, Alignment, Execution)
13:43 - Framework 4: Raising the B.A.R. (Belief, Attention, Repetition)
18:08 - Bonus tool: spend time with people smarter than you
18:36 - Framework 5: 3, 5, 7, 9
22:31 - Framework 6: T Time!
26:43 - The framework to rule all frameworks

]]> leaders, marketing, jon evans, uncensored cmo No How great leaders stay grounded 33 33 How great leaders stay grounded full 0a9c2859-dee0-40d3-bdb3-d2693207b63a https://share.transistor.fm/s/65a1cd53 Today Jon and Kory explore the leadership habits that keep successful organisations moving forward. Drawing on research, personal experience and examples from some of the world's best businesses, they discuss why the strongest leaders surround themselves with people who will tell them the truth, stay relentlessly close to their customers, and never shy away from difficult conversations.


Timestamps

00:00 - Start
00:56 - How to stay grounded when you’re successful
02:52 - Does success drive complacency?
04:14 - What the data says about successful companies
06:07 - You need people that are prepared to tell you the truth
09:25 - Why you need to have the tough conversations
12:45 - Spend time with your customer
15:07 - The power of saying no
17:42 - Working with the right people
23:06 - Define your organisation
25:22 - Play to win

]]> Today Jon and Kory explore the leadership habits that keep successful organisations moving forward. Drawing on research, personal experience and examples from some of the world's best businesses, they discuss why the strongest leaders surround themselves with people who will tell them the truth, stay relentlessly close to their customers, and never shy away from difficult conversations.


Timestamps

00:00 - Start
00:56 - How to stay grounded when you’re successful
02:52 - Does success drive complacency?
04:14 - What the data says about successful companies
06:07 - You need people that are prepared to tell you the truth
09:25 - Why you need to have the tough conversations
12:45 - Spend time with your customer
15:07 - The power of saying no
17:42 - Working with the right people
23:06 - Define your organisation
25:22 - Play to win

]]> Fri, 21 Aug 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1665 Today Jon and Kory explore the leadership habits that keep successful organisations moving forward. Drawing on research, personal experience and examples from some of the world's best businesses, they discuss why the strongest leaders surround themselves with people who will tell them the truth, stay relentlessly close to their customers, and never shy away from difficult conversations.


Timestamps

00:00 - Start
00:56 - How to stay grounded when you’re successful
02:52 - Does success drive complacency?
04:14 - What the data says about successful companies
06:07 - You need people that are prepared to tell you the truth
09:25 - Why you need to have the tough conversations
12:45 - Spend time with your customer
15:07 - The power of saying no
17:42 - Working with the right people
23:06 - Define your organisation
25:22 - Play to win

]]> leaders, marketing, jon evans, uncensored cmo No The new 4P's of marketing for leaders 32 32 The new 4P's of marketing for leaders full 6eff2f96-73f8-4314-b85d-86e8a782fd34 https://share.transistor.fm/s/2850bf7b For decades, marketers have relied on the traditional 4 Ps: Product, Price, Place and Promotion. But as the role of the CMO has evolved, so too have the skills needed to succeed as leaders.

Today, Jon and Kory introduce a new framework for modern marketing leadership, inspired by research Jon conducted with TikTok. Rather than focusing on the marketing mix, these five Ps focus on what today's leaders need to excel inside their organisations: People, Planning, Persuasion and Performance. (Plus a bonus P that isn't a P - Storytelling.)

Timestamps

00:00 - Start
00:48 - A new set of marketing Ps
04:38 - P1 - People
08:05 - P2 - Planning
14:57 - P3 - Persuasion
23:52 - P4 - Performance
28:55 - P5 - Storytelling

]]> For decades, marketers have relied on the traditional 4 Ps: Product, Price, Place and Promotion. But as the role of the CMO has evolved, so too have the skills needed to succeed as leaders.

Today, Jon and Kory introduce a new framework for modern marketing leadership, inspired by research Jon conducted with TikTok. Rather than focusing on the marketing mix, these five Ps focus on what today's leaders need to excel inside their organisations: People, Planning, Persuasion and Performance. (Plus a bonus P that isn't a P - Storytelling.)

Timestamps

00:00 - Start
00:48 - A new set of marketing Ps
04:38 - P1 - People
08:05 - P2 - Planning
14:57 - P3 - Persuasion
23:52 - P4 - Performance
28:55 - P5 - Storytelling

]]> Fri, 14 Aug 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1951 For decades, marketers have relied on the traditional 4 Ps: Product, Price, Place and Promotion. But as the role of the CMO has evolved, so too have the skills needed to succeed as leaders.

Today, Jon and Kory introduce a new framework for modern marketing leadership, inspired by research Jon conducted with TikTok. Rather than focusing on the marketing mix, these five Ps focus on what today's leaders need to excel inside their organisations: People, Planning, Persuasion and Performance. (Plus a bonus P that isn't a P - Storytelling.)

Timestamps

00:00 - Start
00:48 - A new set of marketing Ps
04:38 - P1 - People
08:05 - P2 - Planning
14:57 - P3 - Persuasion
23:52 - P4 - Performance
28:55 - P5 - Storytelling

]]> leaders, marketing, jon evans, uncensored cmo No How to launch a brand from scratch 31 31 How to launch a brand from scratch full f2cdbcde-034d-4e05-adcd-91d869249110 https://share.transistor.fm/s/3dbd7ce3 Launching a brand is one of the hardest things you can do. Today, Jon and Kory break down the principles they've learned from building brands, products and podcasts from the ground up.

They explore the three ingredients every successful launch needs: a crystal-clear value proposition, surrounding yourself with exceptional people, and the persistence to keep going when progress feels slow. Along the way, they discuss why we're often too close to our own ideas, how constraints can become a competitive advantage, and why the best launches rarely happen by accident.

Timestamps
00:00 - Start
00:48 - How hard is it to build a brand from scratch?
02:52 - The 3 things that need to be true for a succesful launch
03:24 - Having a clear value prop
10:55 - Are we too close to our own proposition?
15:02 - Surround yourself with greatness
20:50 - Persistence
23:59 - The power of constraint

]]> Launching a brand is one of the hardest things you can do. Today, Jon and Kory break down the principles they've learned from building brands, products and podcasts from the ground up.

They explore the three ingredients every successful launch needs: a crystal-clear value proposition, surrounding yourself with exceptional people, and the persistence to keep going when progress feels slow. Along the way, they discuss why we're often too close to our own ideas, how constraints can become a competitive advantage, and why the best launches rarely happen by accident.

Timestamps
00:00 - Start
00:48 - How hard is it to build a brand from scratch?
02:52 - The 3 things that need to be true for a succesful launch
03:24 - Having a clear value prop
10:55 - Are we too close to our own proposition?
15:02 - Surround yourself with greatness
20:50 - Persistence
23:59 - The power of constraint

]]> Fri, 07 Aug 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1630 Launching a brand is one of the hardest things you can do. Today, Jon and Kory break down the principles they've learned from building brands, products and podcasts from the ground up.

They explore the three ingredients every successful launch needs: a crystal-clear value proposition, surrounding yourself with exceptional people, and the persistence to keep going when progress feels slow. Along the way, they discuss why we're often too close to our own ideas, how constraints can become a competitive advantage, and why the best launches rarely happen by accident.

Timestamps
00:00 - Start
00:48 - How hard is it to build a brand from scratch?
02:52 - The 3 things that need to be true for a succesful launch
03:24 - Having a clear value prop
10:55 - Are we too close to our own proposition?
15:02 - Surround yourself with greatness
20:50 - Persistence
23:59 - The power of constraint

]]> leaders, marketing, jon evans, uncensored cmo No The startling power of surprise 30 30 The startling power of surprise full c13a3968-09aa-41e5-bf30-88311e3626c6 https://share.transistor.fm/s/ca3320dd Fresh from Jon Evans' Cannes Lions talk, this episode explores why surprise is one of the most powerful tools in leadership. Drawing on behavioural science, neuroscience and real-world campaigns, Jon and Kory unpack how unexpected moments capture attention, create stronger memories and help brands stand out in an increasingly predictable world.

Putting their marketing hat on, they look at examples such as Tubi's headline-grabbing Super Bowl campaign and e.l.f.'s unconventional product launch strategy. Along the way, they explain the science of Reward Prediction Error, discuss how to sell bold ideas inside large organisations, and reveal why partnerships can become a powerful source of unexpected creativity.

Watch the new e.l.f. haircare advert:
https://www.youtube.com/watch?v=uk2KmRlx7eA


Timestamps

00:00 - Start
01:38 - The origin story of Uncensored CMO
04:03 - Why surprise is the antidote to dull
05:23 - The data behind the power of surprise
07:52 - Tubi’s example of using the power of surprise
09:58 - Understanding Reward Prediction Error
13:09 - Surprising the judges at Cannes Lions
15:45 - Selling big ideas into the boardroom
17:47 - e.l.f.’s surprising approach to their new hair product launch
20:29 - The power of partnerships to be surprising
22:23 - Baking surprise into your culture
25:41 - Why you need to keep delivering new surprises

]]> Fresh from Jon Evans' Cannes Lions talk, this episode explores why surprise is one of the most powerful tools in leadership. Drawing on behavioural science, neuroscience and real-world campaigns, Jon and Kory unpack how unexpected moments capture attention, create stronger memories and help brands stand out in an increasingly predictable world.

Putting their marketing hat on, they look at examples such as Tubi's headline-grabbing Super Bowl campaign and e.l.f.'s unconventional product launch strategy. Along the way, they explain the science of Reward Prediction Error, discuss how to sell bold ideas inside large organisations, and reveal why partnerships can become a powerful source of unexpected creativity.

Watch the new e.l.f. haircare advert:
https://www.youtube.com/watch?v=uk2KmRlx7eA


Timestamps

00:00 - Start
01:38 - The origin story of Uncensored CMO
04:03 - Why surprise is the antidote to dull
05:23 - The data behind the power of surprise
07:52 - Tubi’s example of using the power of surprise
09:58 - Understanding Reward Prediction Error
13:09 - Surprising the judges at Cannes Lions
15:45 - Selling big ideas into the boardroom
17:47 - e.l.f.’s surprising approach to their new hair product launch
20:29 - The power of partnerships to be surprising
22:23 - Baking surprise into your culture
25:41 - Why you need to keep delivering new surprises

]]> Fri, 31 Jul 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1729 Fresh from Jon Evans' Cannes Lions talk, this episode explores why surprise is one of the most powerful tools in leadership. Drawing on behavioural science, neuroscience and real-world campaigns, Jon and Kory unpack how unexpected moments capture attention, create stronger memories and help brands stand out in an increasingly predictable world.

Putting their marketing hat on, they look at examples such as Tubi's headline-grabbing Super Bowl campaign and e.l.f.'s unconventional product launch strategy. Along the way, they explain the science of Reward Prediction Error, discuss how to sell bold ideas inside large organisations, and reveal why partnerships can become a powerful source of unexpected creativity.

Watch the new e.l.f. haircare advert:
https://www.youtube.com/watch?v=uk2KmRlx7eA


Timestamps

00:00 - Start
01:38 - The origin story of Uncensored CMO
04:03 - Why surprise is the antidote to dull
05:23 - The data behind the power of surprise
07:52 - Tubi’s example of using the power of surprise
09:58 - Understanding Reward Prediction Error
13:09 - Surprising the judges at Cannes Lions
15:45 - Selling big ideas into the boardroom
17:47 - e.l.f.’s surprising approach to their new hair product launch
20:29 - The power of partnerships to be surprising
22:23 - Baking surprise into your culture
25:41 - Why you need to keep delivering new surprises

]]> leaders, marketing, jon evans, uncensored cmo No Three Pillars of Great Leadership 29 29 Three Pillars of Great Leadership full 3431a70e-f4d9-4b05-921a-26d122795d98 https://share.transistor.fm/s/3e6fffd2 Jon and Kory explore the three qualities they believe define great leadership. From building genuine proximity with your team to being fully present in the moments that matter and communicating with clarity, they break down a simple leadership framework that can be applied whether you're leading a global organisation or your first team.

Timestamps


00:00 - Start
01:53 - Presence as a leader
03:31 - The 3 pillars of great leadership
03:52 - Pillar 1: Proximity
11:47 - Pillar 2: Presence
18:41 - Pillar 3: Clarity of Communication
28:26 - BCG on leadership

]]> Jon and Kory explore the three qualities they believe define great leadership. From building genuine proximity with your team to being fully present in the moments that matter and communicating with clarity, they break down a simple leadership framework that can be applied whether you're leading a global organisation or your first team.

Timestamps


00:00 - Start
01:53 - Presence as a leader
03:31 - The 3 pillars of great leadership
03:52 - Pillar 1: Proximity
11:47 - Pillar 2: Presence
18:41 - Pillar 3: Clarity of Communication
28:26 - BCG on leadership

]]> Fri, 24 Jul 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1852 Jon and Kory explore the three qualities they believe define great leadership. From building genuine proximity with your team to being fully present in the moments that matter and communicating with clarity, they break down a simple leadership framework that can be applied whether you're leading a global organisation or your first team.

Timestamps


00:00 - Start
01:53 - Presence as a leader
03:31 - The 3 pillars of great leadership
03:52 - Pillar 1: Proximity
11:47 - Pillar 2: Presence
18:41 - Pillar 3: Clarity of Communication
28:26 - BCG on leadership

]]> leaders, marketing, jon evans, uncensored cmo No Tarang Amin, CEO of e.l.f. Beauty, on enabling 29 quarters of consecutive growth 28 28 Tarang Amin, CEO of e.l.f. Beauty, on enabling 29 quarters of consecutive growth full 90ccccca-5749-4425-8802-c910ba58f907 https://share.transistor.fm/s/769e721e Tarang Amin, CEO of e.l.f. Beauty, joins Jon and Kory for a special live episode of Uncensored Renegades to discuss the leadership philosophy behind one of the most remarkable growth stories in consumer brands.

Under Tarang's leadership, e.l.f. has delivered 29 consecutive quarters of growth while building a culture centred on ownership, transparency and long-term thinking. In this conversation, Tarang and Kory share why every employee became a shareholder, how the company balances ambitious growth with a people-first culture, and the leadership habits that have helped e.l.f. scale at an extraordinary pace.

The trio also discuss Kory's journey to becoming CMO of e.l.f., managing healthy conflict at the executive level, the rationale behind e.l.f.'s acquisition of Rhode, and why communication remains one of the CEO's most important responsibilities.


Timestamps

00:00 - Start
02:27 - How Tarang and Kory met
06:30 - How Kory got the job at e.l.f.
07:26 - Why e.l.f. made everyone in the compary shareholders
10:48 - The challenges of offering everyone equity
12:35 - How do you get 29 quarters of growth sustainably
16:46 - Why Tarang writes a personal newsletter
21:28 - How to handle conflict at the c-suite level
27:53 - Why e.l.f. aquired Rhode

]]> Tarang Amin, CEO of e.l.f. Beauty, joins Jon and Kory for a special live episode of Uncensored Renegades to discuss the leadership philosophy behind one of the most remarkable growth stories in consumer brands.

Under Tarang's leadership, e.l.f. has delivered 29 consecutive quarters of growth while building a culture centred on ownership, transparency and long-term thinking. In this conversation, Tarang and Kory share why every employee became a shareholder, how the company balances ambitious growth with a people-first culture, and the leadership habits that have helped e.l.f. scale at an extraordinary pace.

The trio also discuss Kory's journey to becoming CMO of e.l.f., managing healthy conflict at the executive level, the rationale behind e.l.f.'s acquisition of Rhode, and why communication remains one of the CEO's most important responsibilities.


Timestamps

00:00 - Start
02:27 - How Tarang and Kory met
06:30 - How Kory got the job at e.l.f.
07:26 - Why e.l.f. made everyone in the compary shareholders
10:48 - The challenges of offering everyone equity
12:35 - How do you get 29 quarters of growth sustainably
16:46 - Why Tarang writes a personal newsletter
21:28 - How to handle conflict at the c-suite level
27:53 - Why e.l.f. aquired Rhode

]]> Fri, 17 Jul 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 2120 Tarang Amin, CEO of e.l.f. Beauty, joins Jon and Kory for a special live episode of Uncensored Renegades to discuss the leadership philosophy behind one of the most remarkable growth stories in consumer brands.

Under Tarang's leadership, e.l.f. has delivered 29 consecutive quarters of growth while building a culture centred on ownership, transparency and long-term thinking. In this conversation, Tarang and Kory share why every employee became a shareholder, how the company balances ambitious growth with a people-first culture, and the leadership habits that have helped e.l.f. scale at an extraordinary pace.

The trio also discuss Kory's journey to becoming CMO of e.l.f., managing healthy conflict at the executive level, the rationale behind e.l.f.'s acquisition of Rhode, and why communication remains one of the CEO's most important responsibilities.


Timestamps

00:00 - Start
02:27 - How Tarang and Kory met
06:30 - How Kory got the job at e.l.f.
07:26 - Why e.l.f. made everyone in the compary shareholders
10:48 - The challenges of offering everyone equity
12:35 - How do you get 29 quarters of growth sustainably
16:46 - Why Tarang writes a personal newsletter
21:28 - How to handle conflict at the c-suite level
27:53 - Why e.l.f. aquired Rhode

]]> leaders, marketing, jon evans, uncensored cmo No 3 key insights from Cannes Lions 2026 27 27 3 key insights from Cannes Lions 2026 full bea82b25-82e4-4371-832b-6d64b94ffe74 https://share.transistor.fm/s/abd15a23 Live from Cannes Lions, Jon and Kory reflect on the biggest themes, surprises and lessons from this year's festival.

From experiencing unreasonable hospitality firsthand to the continued rise of creators and the rapid evolution of AI, they unpack what really stood out, and why many of the biggest takeaways had very little to do with technology.

Whether you made it to the Croisette or followed along from afar, this is the Uncensored Renegades debrief on what actually mattered at Cannes Lions 2026.


Timestamps

00:00 - Start
01:50 - Unreasonable hospitality in action
12:22 - The power of creators at Cannes
15:25 - How brands can collaborate with creators
19:52 - The AI shift in 2026
23:00 - The impact of the World Cup
26:09 - How brands are getting involved with the World Cup
28:59 - Final takeaway - getting back to basics

]]> Live from Cannes Lions, Jon and Kory reflect on the biggest themes, surprises and lessons from this year's festival.

From experiencing unreasonable hospitality firsthand to the continued rise of creators and the rapid evolution of AI, they unpack what really stood out, and why many of the biggest takeaways had very little to do with technology.

Whether you made it to the Croisette or followed along from afar, this is the Uncensored Renegades debrief on what actually mattered at Cannes Lions 2026.


Timestamps

00:00 - Start
01:50 - Unreasonable hospitality in action
12:22 - The power of creators at Cannes
15:25 - How brands can collaborate with creators
19:52 - The AI shift in 2026
23:00 - The impact of the World Cup
26:09 - How brands are getting involved with the World Cup
28:59 - Final takeaway - getting back to basics

]]> Fri, 10 Jul 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1840 Live from Cannes Lions, Jon and Kory reflect on the biggest themes, surprises and lessons from this year's festival.

From experiencing unreasonable hospitality firsthand to the continued rise of creators and the rapid evolution of AI, they unpack what really stood out, and why many of the biggest takeaways had very little to do with technology.

Whether you made it to the Croisette or followed along from afar, this is the Uncensored Renegades debrief on what actually mattered at Cannes Lions 2026.


Timestamps

00:00 - Start
01:50 - Unreasonable hospitality in action
12:22 - The power of creators at Cannes
15:25 - How brands can collaborate with creators
19:52 - The AI shift in 2026
23:00 - The impact of the World Cup
26:09 - How brands are getting involved with the World Cup
28:59 - Final takeaway - getting back to basics

]]> leaders, marketing, jon evans, uncensored cmo No Why culture eats strategy for breakfast 26 26 Why culture eats strategy for breakfast full 4374a951-8ec5-4736-a49f-f219fc816a96 https://share.transistor.fm/s/3bf498df Jon and Kory tackle one of the most talked-about, and most misunderstood, aspects of leadership: culture.

What actually is culture? How do you know if yours is healthy? And why do some organisations consistently attract great people while others struggle?

Drawing on research, personal experience, and leadership lessons, Jon and Kory discuss how culture is created, how it can be changed, and why hiring for cultural fit is only part of the story. They also explore why even brilliant people can fail in the wrong environment, how agency partners should become an extension of your culture, and why lasting change starts with taking ownership yourself.

Timestamps

00:00 - Start
00:35 - What does the data say about building culture
02:06 - Signs of a healthy culture
04:52 - What actually is culture?
06:27 - The different types of cultures
10:14 - How to hire for people that meet your culture
12:48 - How culture can feed into your agency partners
13:59 - How to change a culture
17:01 - Why is change scary?
20:17 - Dealing with the right person in the wrong culture
21:35 - How our beliefs shape our reality
24:03 - Why you need to take ownership to change the culture

]]> Jon and Kory tackle one of the most talked-about, and most misunderstood, aspects of leadership: culture.

What actually is culture? How do you know if yours is healthy? And why do some organisations consistently attract great people while others struggle?

Drawing on research, personal experience, and leadership lessons, Jon and Kory discuss how culture is created, how it can be changed, and why hiring for cultural fit is only part of the story. They also explore why even brilliant people can fail in the wrong environment, how agency partners should become an extension of your culture, and why lasting change starts with taking ownership yourself.

Timestamps

00:00 - Start
00:35 - What does the data say about building culture
02:06 - Signs of a healthy culture
04:52 - What actually is culture?
06:27 - The different types of cultures
10:14 - How to hire for people that meet your culture
12:48 - How culture can feed into your agency partners
13:59 - How to change a culture
17:01 - Why is change scary?
20:17 - Dealing with the right person in the wrong culture
21:35 - How our beliefs shape our reality
24:03 - Why you need to take ownership to change the culture

]]> Fri, 03 Jul 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1564 Jon and Kory tackle one of the most talked-about, and most misunderstood, aspects of leadership: culture.

What actually is culture? How do you know if yours is healthy? And why do some organisations consistently attract great people while others struggle?

Drawing on research, personal experience, and leadership lessons, Jon and Kory discuss how culture is created, how it can be changed, and why hiring for cultural fit is only part of the story. They also explore why even brilliant people can fail in the wrong environment, how agency partners should become an extension of your culture, and why lasting change starts with taking ownership yourself.

Timestamps

00:00 - Start
00:35 - What does the data say about building culture
02:06 - Signs of a healthy culture
04:52 - What actually is culture?
06:27 - The different types of cultures
10:14 - How to hire for people that meet your culture
12:48 - How culture can feed into your agency partners
13:59 - How to change a culture
17:01 - Why is change scary?
20:17 - Dealing with the right person in the wrong culture
21:35 - How our beliefs shape our reality
24:03 - Why you need to take ownership to change the culture

]]> leaders, marketing, jon evans, uncensored cmo No Take the leap - why taking risks can lead to big rewards 25 25 Take the leap - why taking risks can lead to big rewards full 518dc5e4-1340-4a01-910f-fc3635aaaf08 https://share.transistor.fm/s/1249a2f7 Today, Jon and Kory discuss the moments that define careers. The ones where you have to leap before you know exactly how things will turn out.

From leaving secure jobs to betting on yourself, they reflect on the decisions that shaped their own careers and why waiting until you feel "ready" is often the biggest barrier to growth. They explore the importance of having a strong support network, embracing discomfort, and accepting that sometimes you need to take a step backwards before you can move forwards.

This is an honest conversation about risk, resilience, and why the biggest opportunities often sit just outside your comfort zone.

Timestamps

00:00 - Start
00:35 - Taking a giant leap
01:28 - A moment Kory took a giant leap
04:51 - Taking the leap before you feel ready
06:46 - Why Jon made the giant leap to go full time on the podcast
08:45 - The importance of a support network
10:10 - Get comfortable being uncomfortable
14:50 - The risks of taking the leap of faith
19:02 - Sometimes you have to take a step back to take a step forward
22:01 - Are you willing to lose the battle to win the war?
24:42 - You need a high risk tolerance

]]> Today, Jon and Kory discuss the moments that define careers. The ones where you have to leap before you know exactly how things will turn out.

From leaving secure jobs to betting on yourself, they reflect on the decisions that shaped their own careers and why waiting until you feel "ready" is often the biggest barrier to growth. They explore the importance of having a strong support network, embracing discomfort, and accepting that sometimes you need to take a step backwards before you can move forwards.

This is an honest conversation about risk, resilience, and why the biggest opportunities often sit just outside your comfort zone.

Timestamps

00:00 - Start
00:35 - Taking a giant leap
01:28 - A moment Kory took a giant leap
04:51 - Taking the leap before you feel ready
06:46 - Why Jon made the giant leap to go full time on the podcast
08:45 - The importance of a support network
10:10 - Get comfortable being uncomfortable
14:50 - The risks of taking the leap of faith
19:02 - Sometimes you have to take a step back to take a step forward
22:01 - Are you willing to lose the battle to win the war?
24:42 - You need a high risk tolerance

]]> Fri, 26 Jun 2026 07:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1740 Today, Jon and Kory discuss the moments that define careers. The ones where you have to leap before you know exactly how things will turn out.

From leaving secure jobs to betting on yourself, they reflect on the decisions that shaped their own careers and why waiting until you feel "ready" is often the biggest barrier to growth. They explore the importance of having a strong support network, embracing discomfort, and accepting that sometimes you need to take a step backwards before you can move forwards.

This is an honest conversation about risk, resilience, and why the biggest opportunities often sit just outside your comfort zone.

Timestamps

00:00 - Start
00:35 - Taking a giant leap
01:28 - A moment Kory took a giant leap
04:51 - Taking the leap before you feel ready
06:46 - Why Jon made the giant leap to go full time on the podcast
08:45 - The importance of a support network
10:10 - Get comfortable being uncomfortable
14:50 - The risks of taking the leap of faith
19:02 - Sometimes you have to take a step back to take a step forward
22:01 - Are you willing to lose the battle to win the war?
24:42 - You need a high risk tolerance

]]> leaders, marketing, jon evans, uncensored cmo No Why being human can be your competitive advantage 24 24 Why being human can be your competitive advantage full 994c51b1-751e-47a2-ba37-1103fcd45975 https://share.transistor.fm/s/49ae61d2 Jon and Kory explore why human connection matters more than ever in a world increasingly dominated by screens, automation, and AI.

From the power of in-person experiences to the importance of empathy in business, they discuss why relationships are still the foundation of great leadership, marketing, and culture. Jon explains why he only records podcasts face-to-face, Kory shares why B2B is ultimately human-to-human, and together they unpack the mistakes agencies often make by forgetting the people behind the pitch.

Timestamps

00:00 - Start
01:42 - What do we mean by human to human?
05:11 - Why we need more humanity now
06:55 - Why Jon only does podcasts in person
09:56 - What the data says about being in person
11:25 - The power of an in person experience
16:03 - Why experience matters
18:58 - Why being human matters in B2B
22:38 - Human relationships and the impact they can have
25:21 - What every agency gets wrong in a pitch
25:54 - How to be more human
27:33 - Everyone has something going on

]]> Jon and Kory explore why human connection matters more than ever in a world increasingly dominated by screens, automation, and AI.

From the power of in-person experiences to the importance of empathy in business, they discuss why relationships are still the foundation of great leadership, marketing, and culture. Jon explains why he only records podcasts face-to-face, Kory shares why B2B is ultimately human-to-human, and together they unpack the mistakes agencies often make by forgetting the people behind the pitch.

Timestamps

00:00 - Start
01:42 - What do we mean by human to human?
05:11 - Why we need more humanity now
06:55 - Why Jon only does podcasts in person
09:56 - What the data says about being in person
11:25 - The power of an in person experience
16:03 - Why experience matters
18:58 - Why being human matters in B2B
22:38 - Human relationships and the impact they can have
25:21 - What every agency gets wrong in a pitch
25:54 - How to be more human
27:33 - Everyone has something going on

]]> Fri, 19 Jun 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1896 Jon and Kory explore why human connection matters more than ever in a world increasingly dominated by screens, automation, and AI.

From the power of in-person experiences to the importance of empathy in business, they discuss why relationships are still the foundation of great leadership, marketing, and culture. Jon explains why he only records podcasts face-to-face, Kory shares why B2B is ultimately human-to-human, and together they unpack the mistakes agencies often make by forgetting the people behind the pitch.

Timestamps

00:00 - Start
01:42 - What do we mean by human to human?
05:11 - Why we need more humanity now
06:55 - Why Jon only does podcasts in person
09:56 - What the data says about being in person
11:25 - The power of an in person experience
16:03 - Why experience matters
18:58 - Why being human matters in B2B
22:38 - Human relationships and the impact they can have
25:21 - What every agency gets wrong in a pitch
25:54 - How to be more human
27:33 - Everyone has something going on

]]> leaders, marketing, jon evans, uncensored cmo No Why successful leaders workout 23 23 Why successful leaders workout full 4810f809-1c82-45b1-98b6-ba24ad61d262 https://share.transistor.fm/s/ad6897a8 Today Jon and Kory explore the surprising link between leadership and exercise. From CEOs and founders to top marketers, many high performers share one habit in common: they make time to move.

The duo discuss why working out often feels selfish (when it shouldn't), how to maintain healthy habits while travelling, and what companies can do to encourage their teams to prioritise wellbeing. Jon also breaks down his philosophy of running, explaining how different stages of a workout mirror the rhythms of work and life.

This is a conversation about energy, discipline, and why taking care of yourself might be one of the most important leadership skills of all.

Timestamps

00:00 - Start
00:47 - The common thread for successful people
02:37 - Feeling guilty for working out
03:40 - How to workout while on the road
05:08 - How employees can encourage their employees to workout
09:31 - Mile 1: The hard part
11:37 - Mile 2: Rhythm
12:59 - Mile 3: Harmony
14:35 - Mile 4: Acceleration
17:36 - Mile 5: Let it rip
18:30 - How important is music to working out
19:55 - Becoming at one with the run
20:40 - Break things down into parts
23:06 - The two mountains

]]> Today Jon and Kory explore the surprising link between leadership and exercise. From CEOs and founders to top marketers, many high performers share one habit in common: they make time to move.

The duo discuss why working out often feels selfish (when it shouldn't), how to maintain healthy habits while travelling, and what companies can do to encourage their teams to prioritise wellbeing. Jon also breaks down his philosophy of running, explaining how different stages of a workout mirror the rhythms of work and life.

This is a conversation about energy, discipline, and why taking care of yourself might be one of the most important leadership skills of all.

Timestamps

00:00 - Start
00:47 - The common thread for successful people
02:37 - Feeling guilty for working out
03:40 - How to workout while on the road
05:08 - How employees can encourage their employees to workout
09:31 - Mile 1: The hard part
11:37 - Mile 2: Rhythm
12:59 - Mile 3: Harmony
14:35 - Mile 4: Acceleration
17:36 - Mile 5: Let it rip
18:30 - How important is music to working out
19:55 - Becoming at one with the run
20:40 - Break things down into parts
23:06 - The two mountains

]]> Fri, 12 Jun 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1612 Today Jon and Kory explore the surprising link between leadership and exercise. From CEOs and founders to top marketers, many high performers share one habit in common: they make time to move.

The duo discuss why working out often feels selfish (when it shouldn't), how to maintain healthy habits while travelling, and what companies can do to encourage their teams to prioritise wellbeing. Jon also breaks down his philosophy of running, explaining how different stages of a workout mirror the rhythms of work and life.

This is a conversation about energy, discipline, and why taking care of yourself might be one of the most important leadership skills of all.

Timestamps

00:00 - Start
00:47 - The common thread for successful people
02:37 - Feeling guilty for working out
03:40 - How to workout while on the road
05:08 - How employees can encourage their employees to workout
09:31 - Mile 1: The hard part
11:37 - Mile 2: Rhythm
12:59 - Mile 3: Harmony
14:35 - Mile 4: Acceleration
17:36 - Mile 5: Let it rip
18:30 - How important is music to working out
19:55 - Becoming at one with the run
20:40 - Break things down into parts
23:06 - The two mountains

]]> leaders, marketing, jon evans, uncensored cmo No Keynote masterclass - how to deliver a world class keynote 22 22 Keynote masterclass - how to deliver a world class keynote full 184fe3e3-4310-44da-a35b-2fd8c0348533 https://share.transistor.fm/s/e572d9b3 Timestamps

00:00 - Start
01:19 - Kory’s 4 part framework for a good keynote speech
02:20 - Audience before content
07:16 - Don’t provide information, tell a story
16:20 - The art of good keynote content
20:50 - Obsess over delivery
24:58 - Jon’s poem on public speaking

]]> Timestamps

00:00 - Start
01:19 - Kory’s 4 part framework for a good keynote speech
02:20 - Audience before content
07:16 - Don’t provide information, tell a story
16:20 - The art of good keynote content
20:50 - Obsess over delivery
24:58 - Jon’s poem on public speaking

]]> Fri, 05 Jun 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1680 Timestamps

00:00 - Start
01:19 - Kory’s 4 part framework for a good keynote speech
02:20 - Audience before content
07:16 - Don’t provide information, tell a story
16:20 - The art of good keynote content
20:50 - Obsess over delivery
24:58 - Jon’s poem on public speaking

]]> leaders, marketing, jon evans, uncensored cmo No Lessons from Uncensored CMO The Calling - 400 marketers in one room 21 21 Lessons from Uncensored CMO The Calling - 400 marketers in one room full b02cae80-9183-4455-b498-3aeb0b2d34c6 https://share.transistor.fm/s/314779b9 Jon and Kory reflect on the very first Uncensored CMO: The Calling event. This episode recorded just days after it happened, with Kory joining as one of the keynote speakers.

The conversation explores the biggest lessons from the event, including why marketers need to embrace “pattern disruption,” the underrated power of curation, and what lobsters can teach us about growth and reinvention. Jon and Kory also discuss the uncertainty and vulnerability that comes with live events, why polish is often overrated, and why genuine engagement matters far more than reach alone.

Timestamps

00:00 - Start
02:24 - How Jon pulled off The Calling in 3 months
03:10 - The uncertainty of a live event
05:55 - Kory’s 3 biggest insights from The Calling
06:44 - Lesson 1: Learn like a lobster
12:29 - Lesson 2: Pattern disruption
17:03 - Lesson 3: Curation
20:41 - The lesson from Jon’s daughter
22:24 - The power of vulnerability vs polish
22:53 - Why Jon gave free tickets to unemployed people
25:40 - Reach vs engagement
29:03 - Jon’s big takeaway from the event

]]> Jon and Kory reflect on the very first Uncensored CMO: The Calling event. This episode recorded just days after it happened, with Kory joining as one of the keynote speakers.

The conversation explores the biggest lessons from the event, including why marketers need to embrace “pattern disruption,” the underrated power of curation, and what lobsters can teach us about growth and reinvention. Jon and Kory also discuss the uncertainty and vulnerability that comes with live events, why polish is often overrated, and why genuine engagement matters far more than reach alone.

Timestamps

00:00 - Start
02:24 - How Jon pulled off The Calling in 3 months
03:10 - The uncertainty of a live event
05:55 - Kory’s 3 biggest insights from The Calling
06:44 - Lesson 1: Learn like a lobster
12:29 - Lesson 2: Pattern disruption
17:03 - Lesson 3: Curation
20:41 - The lesson from Jon’s daughter
22:24 - The power of vulnerability vs polish
22:53 - Why Jon gave free tickets to unemployed people
25:40 - Reach vs engagement
29:03 - Jon’s big takeaway from the event

]]> Fri, 29 May 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 2103 Jon and Kory reflect on the very first Uncensored CMO: The Calling event. This episode recorded just days after it happened, with Kory joining as one of the keynote speakers.

The conversation explores the biggest lessons from the event, including why marketers need to embrace “pattern disruption,” the underrated power of curation, and what lobsters can teach us about growth and reinvention. Jon and Kory also discuss the uncertainty and vulnerability that comes with live events, why polish is often overrated, and why genuine engagement matters far more than reach alone.

Timestamps

00:00 - Start
02:24 - How Jon pulled off The Calling in 3 months
03:10 - The uncertainty of a live event
05:55 - Kory’s 3 biggest insights from The Calling
06:44 - Lesson 1: Learn like a lobster
12:29 - Lesson 2: Pattern disruption
17:03 - Lesson 3: Curation
20:41 - The lesson from Jon’s daughter
22:24 - The power of vulnerability vs polish
22:53 - Why Jon gave free tickets to unemployed people
25:40 - Reach vs engagement
29:03 - Jon’s big takeaway from the event

]]> leaders, marketing, jon evans, uncensored cmo No The power of speed - how to move at the speed of culture 20 20 The power of speed - how to move at the speed of culture full 6b055d39-07d8-4dd1-a10f-4751adfb921a https://share.transistor.fm/s/d2e6d088 Today Jon and Kory break down why speed has become one of the biggest competitive advantages in modern marketing.

Using e.l.f.’s Super Bowl campaign, created and launched in just 11 days, they explore what allows some organisations to move incredibly quickly while others get trapped in endless approvals and bureaucracy. From legal teams and leadership trust to decision-making and culture, this episode is a practical look at how to build teams that execute with speed.

Timestamps

00:00 - Start
01:12 - What Usain Bolt can teach us about speed
04:43 - Why e.l.f. made a Super Bowl ad in 11 days
09:33 - How you can work at e.l.f. speed
12:27 - How legal can help you work at speed
15:30 - What needs to be true in order for speed to happen
17:47 - Why speed is such a big competitive advantage

]]> Today Jon and Kory break down why speed has become one of the biggest competitive advantages in modern marketing.

Using e.l.f.’s Super Bowl campaign, created and launched in just 11 days, they explore what allows some organisations to move incredibly quickly while others get trapped in endless approvals and bureaucracy. From legal teams and leadership trust to decision-making and culture, this episode is a practical look at how to build teams that execute with speed.

Timestamps

00:00 - Start
01:12 - What Usain Bolt can teach us about speed
04:43 - Why e.l.f. made a Super Bowl ad in 11 days
09:33 - How you can work at e.l.f. speed
12:27 - How legal can help you work at speed
15:30 - What needs to be true in order for speed to happen
17:47 - Why speed is such a big competitive advantage

]]> Fri, 22 May 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1231 Today Jon and Kory break down why speed has become one of the biggest competitive advantages in modern marketing.

Using e.l.f.’s Super Bowl campaign, created and launched in just 11 days, they explore what allows some organisations to move incredibly quickly while others get trapped in endless approvals and bureaucracy. From legal teams and leadership trust to decision-making and culture, this episode is a practical look at how to build teams that execute with speed.

Timestamps

00:00 - Start
01:12 - What Usain Bolt can teach us about speed
04:43 - Why e.l.f. made a Super Bowl ad in 11 days
09:33 - How you can work at e.l.f. speed
12:27 - How legal can help you work at speed
15:30 - What needs to be true in order for speed to happen
17:47 - Why speed is such a big competitive advantage

]]> leaders, marketing, jon evans, uncensored cmo No How to achieve 28 quarters of consecutive growth 19 19 How to achieve 28 quarters of consecutive growth full 437ea25c-ea21-4c55-a57b-18d15e34eb57 https://share.transistor.fm/s/94bfcdf6 Since joining e.l.f., Kory has famously achieved consecutive quarters of growth, 28 at the time of recording. This is an extraordinary achievement for a CMO, so Kory breaks down exactly how they did it, and what insights you can take back to your company to achieve the same.

]]> Since joining e.l.f., Kory has famously achieved consecutive quarters of growth, 28 at the time of recording. This is an extraordinary achievement for a CMO, so Kory breaks down exactly how they did it, and what insights you can take back to your company to achieve the same.

]]> Fri, 15 May 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1896 Since joining e.l.f., Kory has famously achieved consecutive quarters of growth, 28 at the time of recording. This is an extraordinary achievement for a CMO, so Kory breaks down exactly how they did it, and what insights you can take back to your company to achieve the same.

]]> leaders, marketing, jon evans, uncensored cmo No Interview tips that will get you hired 18 18 Interview tips that will get you hired full 18777f1c-2336-4863-8820-35111752ab52 https://share.transistor.fm/s/570bbf44 Today Jon and Kory break down what actually makes someone memorable in an interview, beyond rehearsed answers and polished CVs.

From body language and energy to asking better questions and avoiding corporate waffle, they share practical advice on how to stand out without sounding scripted. They also discuss how they personally hire, whether interviews are overrated, and why the best candidates treat interviews like conversations, not performances.

Whether you’re hiring, interviewing, or just trying to communicate better, this episode is packed with useful insights.

Timestamps


00:00 - Start
02:10 - Kory’s advice for interviews
05:07 - The importance of non-verbal behaviour in interviews
07:31 - Why you need to ask questions at the end of an interview
09:58 - How Kory and Jon like to hire
12:22 - Do we put too much pressure on the interview?
13:52 - How to show energy in an interview
18:34 - Do prepare, don’t rehearse
20:19 - Do strategically distill, and don’t ramble on
21:36 - Do have a framework, don’t have unstructured thinking
22:44 - Do have a conversation, don’t deliver canned responses
23:42 - How personal should you get in an interview?
25:09 - Why Kory wants to do a TED Talk
26:13 - Should you follow up after an interview?

]]> Today Jon and Kory break down what actually makes someone memorable in an interview, beyond rehearsed answers and polished CVs.

From body language and energy to asking better questions and avoiding corporate waffle, they share practical advice on how to stand out without sounding scripted. They also discuss how they personally hire, whether interviews are overrated, and why the best candidates treat interviews like conversations, not performances.

Whether you’re hiring, interviewing, or just trying to communicate better, this episode is packed with useful insights.

Timestamps


00:00 - Start
02:10 - Kory’s advice for interviews
05:07 - The importance of non-verbal behaviour in interviews
07:31 - Why you need to ask questions at the end of an interview
09:58 - How Kory and Jon like to hire
12:22 - Do we put too much pressure on the interview?
13:52 - How to show energy in an interview
18:34 - Do prepare, don’t rehearse
20:19 - Do strategically distill, and don’t ramble on
21:36 - Do have a framework, don’t have unstructured thinking
22:44 - Do have a conversation, don’t deliver canned responses
23:42 - How personal should you get in an interview?
25:09 - Why Kory wants to do a TED Talk
26:13 - Should you follow up after an interview?

]]> Fri, 08 May 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1713 Today Jon and Kory break down what actually makes someone memorable in an interview, beyond rehearsed answers and polished CVs.

From body language and energy to asking better questions and avoiding corporate waffle, they share practical advice on how to stand out without sounding scripted. They also discuss how they personally hire, whether interviews are overrated, and why the best candidates treat interviews like conversations, not performances.

Whether you’re hiring, interviewing, or just trying to communicate better, this episode is packed with useful insights.

Timestamps


00:00 - Start
02:10 - Kory’s advice for interviews
05:07 - The importance of non-verbal behaviour in interviews
07:31 - Why you need to ask questions at the end of an interview
09:58 - How Kory and Jon like to hire
12:22 - Do we put too much pressure on the interview?
13:52 - How to show energy in an interview
18:34 - Do prepare, don’t rehearse
20:19 - Do strategically distill, and don’t ramble on
21:36 - Do have a framework, don’t have unstructured thinking
22:44 - Do have a conversation, don’t deliver canned responses
23:42 - How personal should you get in an interview?
25:09 - Why Kory wants to do a TED Talk
26:13 - Should you follow up after an interview?

]]> leaders, marketing, jon evans, uncensored cmo No How your CFO can unlock marketing growth 17 17 How your CFO can unlock marketing growth full 4d606433-c99d-45f8-94c3-f862db375e9e https://share.transistor.fm/s/98fbb79b In this episode of Uncensored Renegades, Jon and Kory tackle one of the most underrated relationships in business: marketing and finance.

Too often, marketers see the CFO as a blocker. In reality, they can be your biggest ally. Jon and Kory break down how to build a strong relationship with finance, why understanding how the business really works is critical, and how to turn your marketing plan into something the CFO actually wants to champion.

Timestamps

00:00 - Start
01:08 - Where the KBO$$ nickname came from
02:06 - Why the CFO relationship is so important
04:39 - Understand how the business needs to work
05:51 - How to build the relationship with your CFO
09:54 - Get finance to present your marketing plan
11:16 - How to make earnings interesting
14:31 - Are founder led companies more effective?
16:35 - How to approach risk in a business
20:52 - Translating data into insights

]]> In this episode of Uncensored Renegades, Jon and Kory tackle one of the most underrated relationships in business: marketing and finance.

Too often, marketers see the CFO as a blocker. In reality, they can be your biggest ally. Jon and Kory break down how to build a strong relationship with finance, why understanding how the business really works is critical, and how to turn your marketing plan into something the CFO actually wants to champion.

Timestamps

00:00 - Start
01:08 - Where the KBO$$ nickname came from
02:06 - Why the CFO relationship is so important
04:39 - Understand how the business needs to work
05:51 - How to build the relationship with your CFO
09:54 - Get finance to present your marketing plan
11:16 - How to make earnings interesting
14:31 - Are founder led companies more effective?
16:35 - How to approach risk in a business
20:52 - Translating data into insights

]]> Fri, 01 May 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1407 In this episode of Uncensored Renegades, Jon and Kory tackle one of the most underrated relationships in business: marketing and finance.

Too often, marketers see the CFO as a blocker. In reality, they can be your biggest ally. Jon and Kory break down how to build a strong relationship with finance, why understanding how the business really works is critical, and how to turn your marketing plan into something the CFO actually wants to champion.

Timestamps

00:00 - Start
01:08 - Where the KBO$$ nickname came from
02:06 - Why the CFO relationship is so important
04:39 - Understand how the business needs to work
05:51 - How to build the relationship with your CFO
09:54 - Get finance to present your marketing plan
11:16 - How to make earnings interesting
14:31 - Are founder led companies more effective?
16:35 - How to approach risk in a business
20:52 - Translating data into insights

]]> leaders, marketing, jon evans, uncensored cmo No Tackling your weaknesses as a leader 16 16 Tackling your weaknesses as a leader full 2c34bcd0-4e00-4d7e-acb6-34b6636c7af9 https://share.transistor.fm/s/92b8b0d0 In this episode of Uncensored Renegades, Jon and Kory tackle something most people avoid: their own weaknesses.

From brutally honest feedback from partners and teams to self-awareness and uncomfortable truths, they explore how to identify what you’re not good at and why that might be the most important step in growing as a leader. They also ask whether weaknesses are just overused strengths, and how traits like empathy or attention to detail can become liabilities if left unchecked.

This is a candid, self-reflective conversation on turning your weaknesses into something you can actually use.

Recommended reading:


Timestamps

00:00 - Start
00:51 - It’s ok to talk about the things you’re not good at
02:23 - How do you know what you’re not good at?
03:06 - Kory’s weaknesses according to her husband
04:22 - Jon’s weaknesses according to his team
06:19 - Kory’s weaknesses according to her
07:15 - Is a weakness an overbuilt strength?
08:54 - Can empathy be a weakness?
10:38 - Why Kory is trying to improve her punctuation marks
14:56 - Why Jon is terrible at company politics
17:36 - Why Kory wants to go to the doctors more often
18:50 - How to turn weaknesses into strengths

]]> In this episode of Uncensored Renegades, Jon and Kory tackle something most people avoid: their own weaknesses.

From brutally honest feedback from partners and teams to self-awareness and uncomfortable truths, they explore how to identify what you’re not good at and why that might be the most important step in growing as a leader. They also ask whether weaknesses are just overused strengths, and how traits like empathy or attention to detail can become liabilities if left unchecked.

This is a candid, self-reflective conversation on turning your weaknesses into something you can actually use.

Recommended reading:


Timestamps

00:00 - Start
00:51 - It’s ok to talk about the things you’re not good at
02:23 - How do you know what you’re not good at?
03:06 - Kory’s weaknesses according to her husband
04:22 - Jon’s weaknesses according to his team
06:19 - Kory’s weaknesses according to her
07:15 - Is a weakness an overbuilt strength?
08:54 - Can empathy be a weakness?
10:38 - Why Kory is trying to improve her punctuation marks
14:56 - Why Jon is terrible at company politics
17:36 - Why Kory wants to go to the doctors more often
18:50 - How to turn weaknesses into strengths

]]> Fri, 24 Apr 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1426 In this episode of Uncensored Renegades, Jon and Kory tackle something most people avoid: their own weaknesses.

From brutally honest feedback from partners and teams to self-awareness and uncomfortable truths, they explore how to identify what you’re not good at and why that might be the most important step in growing as a leader. They also ask whether weaknesses are just overused strengths, and how traits like empathy or attention to detail can become liabilities if left unchecked.

This is a candid, self-reflective conversation on turning your weaknesses into something you can actually use.

Recommended reading:


Timestamps

00:00 - Start
00:51 - It’s ok to talk about the things you’re not good at
02:23 - How do you know what you’re not good at?
03:06 - Kory’s weaknesses according to her husband
04:22 - Jon’s weaknesses according to his team
06:19 - Kory’s weaknesses according to her
07:15 - Is a weakness an overbuilt strength?
08:54 - Can empathy be a weakness?
10:38 - Why Kory is trying to improve her punctuation marks
14:56 - Why Jon is terrible at company politics
17:36 - Why Kory wants to go to the doctors more often
18:50 - How to turn weaknesses into strengths

]]> leaders, marketing, jon evans, uncensored cmo No How to get the best performance out of your agency 15 15 How to get the best performance out of your agency full a146e33b-dba3-4b47-a9e9-6741e57972f1 https://share.transistor.fm/s/90841393 Today, Jon and Kory break down one of the most misunderstood relationships in marketing: working with agencies.

From treating agencies as a true force multiplier to fixing broken relationships, they share practical advice on how to get the best out of your partners, and what to do when things inevitably go wrong. This is a candid look at trust, expectations, and why the best results come when agencies feel like part of your team, not just a supplier.

Whether you’re managing an agency or working inside one, this episode will change how you think about the relationship.


Timestamps

00:00 - Start
01:20 - Why agencies can be a force multiplier
02:11 - How to fix a broken agency relationship
04:12 - How to set your agency up for success
08:36 - Bringing your agency into your company
13:42 - What to do when things go wrong with your agency
18:30 - Be tough in victory and gentle in defeat
20:17 - What is the cost of changing your agency?

]]> Today, Jon and Kory break down one of the most misunderstood relationships in marketing: working with agencies.

From treating agencies as a true force multiplier to fixing broken relationships, they share practical advice on how to get the best out of your partners, and what to do when things inevitably go wrong. This is a candid look at trust, expectations, and why the best results come when agencies feel like part of your team, not just a supplier.

Whether you’re managing an agency or working inside one, this episode will change how you think about the relationship.


Timestamps

00:00 - Start
01:20 - Why agencies can be a force multiplier
02:11 - How to fix a broken agency relationship
04:12 - How to set your agency up for success
08:36 - Bringing your agency into your company
13:42 - What to do when things go wrong with your agency
18:30 - Be tough in victory and gentle in defeat
20:17 - What is the cost of changing your agency?

]]> Fri, 17 Apr 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1336 Today, Jon and Kory break down one of the most misunderstood relationships in marketing: working with agencies.

From treating agencies as a true force multiplier to fixing broken relationships, they share practical advice on how to get the best out of your partners, and what to do when things inevitably go wrong. This is a candid look at trust, expectations, and why the best results come when agencies feel like part of your team, not just a supplier.

Whether you’re managing an agency or working inside one, this episode will change how you think about the relationship.


Timestamps

00:00 - Start
01:20 - Why agencies can be a force multiplier
02:11 - How to fix a broken agency relationship
04:12 - How to set your agency up for success
08:36 - Bringing your agency into your company
13:42 - What to do when things go wrong with your agency
18:30 - Be tough in victory and gentle in defeat
20:17 - What is the cost of changing your agency?

]]> leaders, marketing, jon evans, uncensored cmo No How to find inspiration 14 14 How to find inspiration full 68ea51c2-2247-4575-987d-2c9f64e91a45 https://share.transistor.fm/s/75f0ce46 Today, Jon and Kory explore a simple but often overlooked skill: how to actually find inspiration.


From brands like Tony’s Chocolonely to supermarkets, subways, and even nature, they break down why the best ideas rarely come from inside your own company. Instead, inspiration comes from changing your environment, staying curious, and being open to unexpected moments.

If you’re feeling stuck, this episode is a reminder that great ideas are everywhere, if you’re willing to look for them.


Timestamps

00:00 - Start
00:32 - Why Jon is inspired by Tony’s Chocolonely
06:45 - Why you need to look outside your company for inspiration
08:35 - Finding inspiration in nature
10:54 - The importance of changing your context
12:56 - Getting inspiration in a supermarket
14:33 - Getting inspiration on the metro
16:57 - Why you need to be open to be inspired

]]> Today, Jon and Kory explore a simple but often overlooked skill: how to actually find inspiration.


From brands like Tony’s Chocolonely to supermarkets, subways, and even nature, they break down why the best ideas rarely come from inside your own company. Instead, inspiration comes from changing your environment, staying curious, and being open to unexpected moments.

If you’re feeling stuck, this episode is a reminder that great ideas are everywhere, if you’re willing to look for them.


Timestamps

00:00 - Start
00:32 - Why Jon is inspired by Tony’s Chocolonely
06:45 - Why you need to look outside your company for inspiration
08:35 - Finding inspiration in nature
10:54 - The importance of changing your context
12:56 - Getting inspiration in a supermarket
14:33 - Getting inspiration on the metro
16:57 - Why you need to be open to be inspired

]]> Fri, 10 Apr 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1293 Today, Jon and Kory explore a simple but often overlooked skill: how to actually find inspiration.


From brands like Tony’s Chocolonely to supermarkets, subways, and even nature, they break down why the best ideas rarely come from inside your own company. Instead, inspiration comes from changing your environment, staying curious, and being open to unexpected moments.

If you’re feeling stuck, this episode is a reminder that great ideas are everywhere, if you’re willing to look for them.


Timestamps

00:00 - Start
00:32 - Why Jon is inspired by Tony’s Chocolonely
06:45 - Why you need to look outside your company for inspiration
08:35 - Finding inspiration in nature
10:54 - The importance of changing your context
12:56 - Getting inspiration in a supermarket
14:33 - Getting inspiration on the metro
16:57 - Why you need to be open to be inspired

]]> leaders, marketing, jon evans, uncensored cmo No The price of leadership: the sacrifices every CMO has to make 13 13 The price of leadership: the sacrifices every CMO has to make full 1622147c-491c-4551-b0c0-742057d4f58c https://share.transistor.fm/s/d6d140a9 Leadership at the top level doesn't come free it costs time, energy, and often the comfort of a predictable life. In this episode, Kory and Jon get honest about what it really takes to lead as a CMO: the personal sacrifices, the travel, the pressure, and the constant balancing act between work and home. From managing time zones on the road to the surprisingly powerful concept of strategic laziness, this is a candid look at what high-performance leadership actually demands, and how to make it sustainable.

Timestamps

00:00 - Start
00:39 - What sacrifices do CMOs need to make
04:37 - How to balance work with home life
06:36 - Managing time zone differences when you travel
10:41 - How to apply strategic laziness
14:15 - How to lead effectively under pressure from travelling

]]> Leadership at the top level doesn't come free it costs time, energy, and often the comfort of a predictable life. In this episode, Kory and Jon get honest about what it really takes to lead as a CMO: the personal sacrifices, the travel, the pressure, and the constant balancing act between work and home. From managing time zones on the road to the surprisingly powerful concept of strategic laziness, this is a candid look at what high-performance leadership actually demands, and how to make it sustainable.

Timestamps

00:00 - Start
00:39 - What sacrifices do CMOs need to make
04:37 - How to balance work with home life
06:36 - Managing time zone differences when you travel
10:41 - How to apply strategic laziness
14:15 - How to lead effectively under pressure from travelling

]]> Fri, 03 Apr 2026 06:00:00 +0100 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1157 Leadership at the top level doesn't come free it costs time, energy, and often the comfort of a predictable life. In this episode, Kory and Jon get honest about what it really takes to lead as a CMO: the personal sacrifices, the travel, the pressure, and the constant balancing act between work and home. From managing time zones on the road to the surprisingly powerful concept of strategic laziness, this is a candid look at what high-performance leadership actually demands, and how to make it sustainable.

Timestamps

00:00 - Start
00:39 - What sacrifices do CMOs need to make
04:37 - How to balance work with home life
06:36 - Managing time zone differences when you travel
10:41 - How to apply strategic laziness
14:15 - How to lead effectively under pressure from travelling

]]> leaders, marketing, jon evans, uncensored cmo No How not to get fired (from the world’s leading expert) 12 12 How not to get fired (from the world’s leading expert) full 7ab6b550-1634-4d37-9b73-96b41bb9eca9 https://share.transistor.fm/s/27f9e57a Getting fired is one of the most humbling experiences in business, and one of the most instructive. In this episode, Kory and Jon get candid about the times they've been let go, what went wrong, and the hard-won lessons that followed. Jon in particular has a story or two to share (including getting fired twice in 18 months), and between them they unpack what it really takes to survive and thrive in high-stakes leadership roles.

Timestamps

00:00 - Start
01:22 - What Jon learned from being fired twice
03:35 - How not to get fired
08:20 - How to understand your boss (so you don’t get fired)
10:50 - Align yourself with the company, not just personal goals
13:11 - How Jon got fired for the second time in 18 months
16:12 - Are you the right person to work for a high growth company?
17:50 - Be careful where you get hired

]]> Getting fired is one of the most humbling experiences in business, and one of the most instructive. In this episode, Kory and Jon get candid about the times they've been let go, what went wrong, and the hard-won lessons that followed. Jon in particular has a story or two to share (including getting fired twice in 18 months), and between them they unpack what it really takes to survive and thrive in high-stakes leadership roles.

Timestamps

00:00 - Start
01:22 - What Jon learned from being fired twice
03:35 - How not to get fired
08:20 - How to understand your boss (so you don’t get fired)
10:50 - Align yourself with the company, not just personal goals
13:11 - How Jon got fired for the second time in 18 months
16:12 - Are you the right person to work for a high growth company?
17:50 - Be careful where you get hired

]]> Fri, 27 Mar 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1263 Getting fired is one of the most humbling experiences in business, and one of the most instructive. In this episode, Kory and Jon get candid about the times they've been let go, what went wrong, and the hard-won lessons that followed. Jon in particular has a story or two to share (including getting fired twice in 18 months), and between them they unpack what it really takes to survive and thrive in high-stakes leadership roles.

Timestamps

00:00 - Start
01:22 - What Jon learned from being fired twice
03:35 - How not to get fired
08:20 - How to understand your boss (so you don’t get fired)
10:50 - Align yourself with the company, not just personal goals
13:11 - How Jon got fired for the second time in 18 months
16:12 - Are you the right person to work for a high growth company?
17:50 - Be careful where you get hired

]]> leaders, marketing, jon evans, uncensored cmo No Why you need a personal board of directors 11 11 Why you need a personal board of directors full c44ef15a-fa8e-4b05-a044-35417993e472 https://share.transistor.fm/s/e4814615 Companies have boards of directors to make big decisions, so why don't individuals? Kory does exactly this in her life, so she breaks down why she does it, how she chose the people to be a part of her board, and the kind of decisions they helps her make.

Timestamps

00:00 - Start
01:17 - What is a personal board of directors?
04:07 - When to use your board of directors
04:51 - What makes a good personal board of directors?
06:21 - How to choose your board
08:58 - The power of networking
11:41 - What not to do with your personal board of directors
12:37 - Finding people outside your industry
19:09 - Why you learn more deeper into your career

]]> Companies have boards of directors to make big decisions, so why don't individuals? Kory does exactly this in her life, so she breaks down why she does it, how she chose the people to be a part of her board, and the kind of decisions they helps her make.

Timestamps

00:00 - Start
01:17 - What is a personal board of directors?
04:07 - When to use your board of directors
04:51 - What makes a good personal board of directors?
06:21 - How to choose your board
08:58 - The power of networking
11:41 - What not to do with your personal board of directors
12:37 - Finding people outside your industry
19:09 - Why you learn more deeper into your career

]]> Fri, 20 Mar 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1301 Companies have boards of directors to make big decisions, so why don't individuals? Kory does exactly this in her life, so she breaks down why she does it, how she chose the people to be a part of her board, and the kind of decisions they helps her make.

Timestamps

00:00 - Start
01:17 - What is a personal board of directors?
04:07 - When to use your board of directors
04:51 - What makes a good personal board of directors?
06:21 - How to choose your board
08:58 - The power of networking
11:41 - What not to do with your personal board of directors
12:37 - Finding people outside your industry
19:09 - Why you learn more deeper into your career

]]> leaders, marketing, jon evans, uncensored cmo No The power of kindness (while being a disruptor) 10 10 The power of kindness (while being a disruptor) full ab0c0cdd-395a-490c-a24c-bd597dc6286a https://share.transistor.fm/s/c412d8cf e.l.f. lives by the mission of being "a bold disruptor with a kind heart" a refreshing stance when disruption is rarely paired with kindness. Kory explains why kindness is at the core of how e.l.f. operates, what it actually looks like in practice, and what holds most people back from embracing it.

Links

Timestamps

00:00 - Start
00:53 - Being a bold disruptor with a kind heart
03:11 - The difference between being kind and being nice
08:02 - Why we should be kind to our competitors
09:30 - The science to kindness
10:56 - Why fear of embarrassment stops us being kind
17:02 - The power of kindness for your career
19:08 - Kindness doesn’t have to be big gestures

]]> e.l.f. lives by the mission of being "a bold disruptor with a kind heart" a refreshing stance when disruption is rarely paired with kindness. Kory explains why kindness is at the core of how e.l.f. operates, what it actually looks like in practice, and what holds most people back from embracing it.

Links

Timestamps

00:00 - Start
00:53 - Being a bold disruptor with a kind heart
03:11 - The difference between being kind and being nice
08:02 - Why we should be kind to our competitors
09:30 - The science to kindness
10:56 - Why fear of embarrassment stops us being kind
17:02 - The power of kindness for your career
19:08 - Kindness doesn’t have to be big gestures

]]> Fri, 13 Mar 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1425 e.l.f. lives by the mission of being "a bold disruptor with a kind heart" a refreshing stance when disruption is rarely paired with kindness. Kory explains why kindness is at the core of how e.l.f. operates, what it actually looks like in practice, and what holds most people back from embracing it.

Links

Timestamps

00:00 - Start
00:53 - Being a bold disruptor with a kind heart
03:11 - The difference between being kind and being nice
08:02 - Why we should be kind to our competitors
09:30 - The science to kindness
10:56 - Why fear of embarrassment stops us being kind
17:02 - The power of kindness for your career
19:08 - Kindness doesn’t have to be big gestures

]]> leaders, marketing, jon evans, uncensored cmo No Lessons from sh*tty moments (and bosses) 9 9 Lessons from sh*tty moments (and bosses) full 9b72cabc-626b-4e69-a5df-7fafe549ad1b https://share.transistor.fm/s/e72dea2c Every week, Jon and Kory pull back the curtain on the messy, unfiltered reality of building a career on your own terms. Throughout their long and successful careers, they've had their fair share of sh*tty moments and even sh*ttier bosses. From Kory being literally barked orders at in her first job, to Jon being fired after just 3 months at his dream job. These are the moments that make you question everything. But they're also the moments that shape you. Tune in for the lessons, the laughs, and zero sugarcoating.

Timestamps

00:00 - Start
00:37 - Why sh*tty moments?
01:24 - Kory moment #1 - the fire that fuels you
04:20 - How to be a good boss
05:43 - Jon moment #1 - when to have the hard conversations
11:13 - Kory moment #2 - a lesson in de-escalation
16:28 - Jon moment #2 - impossible and unreasonable expectations
20:59 - Kory moment #3 - be careful of the bridges you burn
25:51 - Jon moment #3 - the power of being vulnerable

]]> Every week, Jon and Kory pull back the curtain on the messy, unfiltered reality of building a career on your own terms. Throughout their long and successful careers, they've had their fair share of sh*tty moments and even sh*ttier bosses. From Kory being literally barked orders at in her first job, to Jon being fired after just 3 months at his dream job. These are the moments that make you question everything. But they're also the moments that shape you. Tune in for the lessons, the laughs, and zero sugarcoating.

Timestamps

00:00 - Start
00:37 - Why sh*tty moments?
01:24 - Kory moment #1 - the fire that fuels you
04:20 - How to be a good boss
05:43 - Jon moment #1 - when to have the hard conversations
11:13 - Kory moment #2 - a lesson in de-escalation
16:28 - Jon moment #2 - impossible and unreasonable expectations
20:59 - Kory moment #3 - be careful of the bridges you burn
25:51 - Jon moment #3 - the power of being vulnerable

]]> Fri, 06 Mar 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1871 Every week, Jon and Kory pull back the curtain on the messy, unfiltered reality of building a career on your own terms. Throughout their long and successful careers, they've had their fair share of sh*tty moments and even sh*ttier bosses. From Kory being literally barked orders at in her first job, to Jon being fired after just 3 months at his dream job. These are the moments that make you question everything. But they're also the moments that shape you. Tune in for the lessons, the laughs, and zero sugarcoating.

Timestamps

00:00 - Start
00:37 - Why sh*tty moments?
01:24 - Kory moment #1 - the fire that fuels you
04:20 - How to be a good boss
05:43 - Jon moment #1 - when to have the hard conversations
11:13 - Kory moment #2 - a lesson in de-escalation
16:28 - Jon moment #2 - impossible and unreasonable expectations
20:59 - Kory moment #3 - be careful of the bridges you burn
25:51 - Jon moment #3 - the power of being vulnerable

]]> leaders, marketing, jon evans, uncensored cmo No How innovation succeeds 8 8 How innovation succeeds full b5801248-a847-4954-bdb6-55dee88e8e9d https://share.transistor.fm/s/b242bd0c How are great products created through innovation? Jon and Kory tackle this topic bringing entertaining examples from their careers, including the runaway success of e.l.f.'s Power Grip primer. So what's the key to innovation? Culture, constraints, and most importantly, being close to your customer.

Timestamps

00:00 - Start
01:04 - Why innovation is Jon’s favourite marketing topic
01:35 - Creating the cultural conditions necessary for innovation
04:25 - The measuring stick for innovation
06:23 - Why innovation fails
08:19 - The innovation of e.l.f.’s Power Grip Primer
15:09 - How constraint breeds innovation
20:07 - Innovation when you’re close to your customer

]]> How are great products created through innovation? Jon and Kory tackle this topic bringing entertaining examples from their careers, including the runaway success of e.l.f.'s Power Grip primer. So what's the key to innovation? Culture, constraints, and most importantly, being close to your customer.

Timestamps

00:00 - Start
01:04 - Why innovation is Jon’s favourite marketing topic
01:35 - Creating the cultural conditions necessary for innovation
04:25 - The measuring stick for innovation
06:23 - Why innovation fails
08:19 - The innovation of e.l.f.’s Power Grip Primer
15:09 - How constraint breeds innovation
20:07 - Innovation when you’re close to your customer

]]> Fri, 27 Feb 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1587 How are great products created through innovation? Jon and Kory tackle this topic bringing entertaining examples from their careers, including the runaway success of e.l.f.'s Power Grip primer. So what's the key to innovation? Culture, constraints, and most importantly, being close to your customer.

Timestamps

00:00 - Start
01:04 - Why innovation is Jon’s favourite marketing topic
01:35 - Creating the cultural conditions necessary for innovation
04:25 - The measuring stick for innovation
06:23 - Why innovation fails
08:19 - The innovation of e.l.f.’s Power Grip Primer
15:09 - How constraint breeds innovation
20:07 - Innovation when you’re close to your customer

]]> leaders, marketing, jon evans, uncensored cmo No Marketing is Poetry 7 7 Marketing is Poetry full fec657bc-51ea-443d-a363-656eebb5531a https://share.transistor.fm/s/e963d8b3 How do you distil something as complex as marketing into something simple?


In this special episode of Uncensored Renegades, Kory delivers a powerful seven-minute poem (originally written as a pattern-disrupting acceptance speech) that captures the emotional weight, pressure, and responsibility of modern marketing leadership.


Born from a flash of inspiration at an AC/DC concert, the poem explores the trials of being a CMO, the burden of accountability, and the mental fortitude required to lead.


After the performance, Jon reacts candidly, unpacking the themes of ownership, bravery, and the uncomfortable truth that in leadership, pretty much everything is down to you.


Timestamps

00:00 - Start
00:28 - Why marketing is poetry to Kory
02:25 - Where did Kory’s love for poetry start?
03:58 - How poetry makes complex things simple
04:56 - Why Kory wrote a poem and not an acceptance speech
12:29 - Kory Marchisotto’s marketing poem
19:43 - Jon reacts to Kory’s poem
21:04 - The power of mental fortitude
24:34 - Pretty much everything is down to you, and you alone
26:45 - You don’t have to have all the answers
28:05 - Seek out what you don’t know

]]> How do you distil something as complex as marketing into something simple?


In this special episode of Uncensored Renegades, Kory delivers a powerful seven-minute poem (originally written as a pattern-disrupting acceptance speech) that captures the emotional weight, pressure, and responsibility of modern marketing leadership.


Born from a flash of inspiration at an AC/DC concert, the poem explores the trials of being a CMO, the burden of accountability, and the mental fortitude required to lead.


After the performance, Jon reacts candidly, unpacking the themes of ownership, bravery, and the uncomfortable truth that in leadership, pretty much everything is down to you.


Timestamps

00:00 - Start
00:28 - Why marketing is poetry to Kory
02:25 - Where did Kory’s love for poetry start?
03:58 - How poetry makes complex things simple
04:56 - Why Kory wrote a poem and not an acceptance speech
12:29 - Kory Marchisotto’s marketing poem
19:43 - Jon reacts to Kory’s poem
21:04 - The power of mental fortitude
24:34 - Pretty much everything is down to you, and you alone
26:45 - You don’t have to have all the answers
28:05 - Seek out what you don’t know

]]> Fri, 20 Feb 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1869 How do you distil something as complex as marketing into something simple?


In this special episode of Uncensored Renegades, Kory delivers a powerful seven-minute poem (originally written as a pattern-disrupting acceptance speech) that captures the emotional weight, pressure, and responsibility of modern marketing leadership.


Born from a flash of inspiration at an AC/DC concert, the poem explores the trials of being a CMO, the burden of accountability, and the mental fortitude required to lead.


After the performance, Jon reacts candidly, unpacking the themes of ownership, bravery, and the uncomfortable truth that in leadership, pretty much everything is down to you.


Timestamps

00:00 - Start
00:28 - Why marketing is poetry to Kory
02:25 - Where did Kory’s love for poetry start?
03:58 - How poetry makes complex things simple
04:56 - Why Kory wrote a poem and not an acceptance speech
12:29 - Kory Marchisotto’s marketing poem
19:43 - Jon reacts to Kory’s poem
21:04 - The power of mental fortitude
24:34 - Pretty much everything is down to you, and you alone
26:45 - You don’t have to have all the answers
28:05 - Seek out what you don’t know

]]> leaders, marketing, jon evans, uncensored cmo No How to win a Cannes Lion 6 6 How to win a Cannes Lion full 047d4617-30f7-4e7c-8d3e-e28e85f58ba8 https://share.transistor.fm/s/5b8a0aa2 With Cannes Lions deadlines looming, Jon and Kory dive into what it really takes to pitch, and win, at Cannes.


We recorded this episode on the final day of Cannes 2025, with Kory in the thick of e.l.f’s "So Many D*cks" campaign submission for both a Glass and Titanium Lion. With the experience fresh in her mind, she breaks down the realities of the process.


Jon brings a different perspective, reflecting on his own Bronze and Silver Lion wins from years past, and the hard-earned lessons that came with them.

Timestamps

00:00 - Intro
00:49 - The pitching process for a Cannes Lion
03:14 - The pitch process for a Glass Lion
06:51 - The power of the Pratfall Effect
08:39 - Pitching for a Titanium Lion
10:41 - Jon’s tips from winning his Silver and Bronze Lions
12:17 - Audience before content
14:14 - How to make your campaign interesting (and not dull)
16:25 - How e.l.f. makes their campaigns interesting
18:58 - How to hack your campaign; babies or animals

]]> With Cannes Lions deadlines looming, Jon and Kory dive into what it really takes to pitch, and win, at Cannes.


We recorded this episode on the final day of Cannes 2025, with Kory in the thick of e.l.f’s "So Many D*cks" campaign submission for both a Glass and Titanium Lion. With the experience fresh in her mind, she breaks down the realities of the process.


Jon brings a different perspective, reflecting on his own Bronze and Silver Lion wins from years past, and the hard-earned lessons that came with them.

Timestamps

00:00 - Intro
00:49 - The pitching process for a Cannes Lion
03:14 - The pitch process for a Glass Lion
06:51 - The power of the Pratfall Effect
08:39 - Pitching for a Titanium Lion
10:41 - Jon’s tips from winning his Silver and Bronze Lions
12:17 - Audience before content
14:14 - How to make your campaign interesting (and not dull)
16:25 - How e.l.f. makes their campaigns interesting
18:58 - How to hack your campaign; babies or animals

]]> Fri, 13 Feb 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1196 With Cannes Lions deadlines looming, Jon and Kory dive into what it really takes to pitch, and win, at Cannes.


We recorded this episode on the final day of Cannes 2025, with Kory in the thick of e.l.f’s "So Many D*cks" campaign submission for both a Glass and Titanium Lion. With the experience fresh in her mind, she breaks down the realities of the process.


Jon brings a different perspective, reflecting on his own Bronze and Silver Lion wins from years past, and the hard-earned lessons that came with them.

Timestamps

00:00 - Intro
00:49 - The pitching process for a Cannes Lion
03:14 - The pitch process for a Glass Lion
06:51 - The power of the Pratfall Effect
08:39 - Pitching for a Titanium Lion
10:41 - Jon’s tips from winning his Silver and Bronze Lions
12:17 - Audience before content
14:14 - How to make your campaign interesting (and not dull)
16:25 - How e.l.f. makes their campaigns interesting
18:58 - How to hack your campaign; babies or animals

]]> leaders, marketing, jon evans, uncensored cmo No What is marketing? 5 5 What is marketing? full e64f4def-3f94-4c62-806d-fd45f587a794 https://share.transistor.fm/s/763cae2f When you define any other business function, the answer is simple. What is finance? What is HR? What is IT?

When you ask, what is marketing? The answer is broad. Is it sales? Is it storytelling? Is it brand?

In this episode, Kory and Jon dig into some of the words used to define marketing and decrypt some of the findings.

Timestamps

00:00 - Intro
00:15 - Why is marketing hard to define?
04:35 - Why brand is so important
08:36 - How your brand shows up when hiring people
10:36 - The words that describe marketing
14:47 - Do marketers neglect the role of strategy?
17:25 - The most surprising words that define marketing
18:39 - The power of storytelling

]]> When you define any other business function, the answer is simple. What is finance? What is HR? What is IT?

When you ask, what is marketing? The answer is broad. Is it sales? Is it storytelling? Is it brand?

In this episode, Kory and Jon dig into some of the words used to define marketing and decrypt some of the findings.

Timestamps

00:00 - Intro
00:15 - Why is marketing hard to define?
04:35 - Why brand is so important
08:36 - How your brand shows up when hiring people
10:36 - The words that describe marketing
14:47 - Do marketers neglect the role of strategy?
17:25 - The most surprising words that define marketing
18:39 - The power of storytelling

]]> Fri, 06 Feb 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1255 When you define any other business function, the answer is simple. What is finance? What is HR? What is IT?

When you ask, what is marketing? The answer is broad. Is it sales? Is it storytelling? Is it brand?

In this episode, Kory and Jon dig into some of the words used to define marketing and decrypt some of the findings.

Timestamps

00:00 - Intro
00:15 - Why is marketing hard to define?
04:35 - Why brand is so important
08:36 - How your brand shows up when hiring people
10:36 - The words that describe marketing
14:47 - Do marketers neglect the role of strategy?
17:25 - The most surprising words that define marketing
18:39 - The power of storytelling

]]> leaders, marketing, jon evans, uncensored cmo No Why you need to know your e.l.f.ing numbers 4 4 Why you need to know your e.l.f.ing numbers full 6ae49a5e-2430-4154-b28d-ec5ee20188b0 https://share.transistor.fm/s/d4f7fda7 Know your e.l.f.ing numbers - it's your responsibility as a leader. Jon and Kory share stories of when this has helped them in roles, and share advice on how CMOs can be successful in getting more budget, taking bigger risks and, ultimately, grow the brand (for 25 consecutive quarters in Kory’s case).

Timestamps

00:00 - Intro
00:34 - You just do the cutting, sticking and colouring in
01:42 - Why knowing your numbers is so important for CMOs
05:25 - Making the case for long term marketing investment
08:10 - Why CMOs need to earn the right to take risks
12:05 - Managing internal politics in the c-suite
15:16 - Kory’s formula to create successful work

]]> Know your e.l.f.ing numbers - it's your responsibility as a leader. Jon and Kory share stories of when this has helped them in roles, and share advice on how CMOs can be successful in getting more budget, taking bigger risks and, ultimately, grow the brand (for 25 consecutive quarters in Kory’s case).

Timestamps

00:00 - Intro
00:34 - You just do the cutting, sticking and colouring in
01:42 - Why knowing your numbers is so important for CMOs
05:25 - Making the case for long term marketing investment
08:10 - Why CMOs need to earn the right to take risks
12:05 - Managing internal politics in the c-suite
15:16 - Kory’s formula to create successful work

]]> Fri, 30 Jan 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1181 Know your e.l.f.ing numbers - it's your responsibility as a leader. Jon and Kory share stories of when this has helped them in roles, and share advice on how CMOs can be successful in getting more budget, taking bigger risks and, ultimately, grow the brand (for 25 consecutive quarters in Kory’s case).

Timestamps

00:00 - Intro
00:34 - You just do the cutting, sticking and colouring in
01:42 - Why knowing your numbers is so important for CMOs
05:25 - Making the case for long term marketing investment
08:10 - Why CMOs need to earn the right to take risks
12:05 - Managing internal politics in the c-suite
15:16 - Kory’s formula to create successful work

]]> leaders, marketing, jon evans, uncensored cmo No Why we need to embrace failure 3 3 Why we need to embrace failure full b0afb34f-ecf5-4a7b-8ce1-6bac08dd56d9 https://share.transistor.fm/s/fe47421e Failure needs to be rebranded. Most see it negatively, but history shows great successes are followed shortly after failures. Jon and Kory tackle the stigma against failures, why we should embrace them across the organisations we work for. They also share their biggest failures in their career and what they’ve learned from them.

Timestamps

00:00 - Intro
01:54 - Why are we afraid to talk about failure?
04:07 - Why failures set you up for success
11:11 - Jon’s biggest failure
18:20 - Kory’s biggest failure

]]> Failure needs to be rebranded. Most see it negatively, but history shows great successes are followed shortly after failures. Jon and Kory tackle the stigma against failures, why we should embrace them across the organisations we work for. They also share their biggest failures in their career and what they’ve learned from them.

Timestamps

00:00 - Intro
01:54 - Why are we afraid to talk about failure?
04:07 - Why failures set you up for success
11:11 - Jon’s biggest failure
18:20 - Kory’s biggest failure

]]> Fri, 23 Jan 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 1379 Failure needs to be rebranded. Most see it negatively, but history shows great successes are followed shortly after failures. Jon and Kory tackle the stigma against failures, why we should embrace them across the organisations we work for. They also share their biggest failures in their career and what they’ve learned from them.

Timestamps

00:00 - Intro
01:54 - Why are we afraid to talk about failure?
04:07 - Why failures set you up for success
11:11 - Jon’s biggest failure
18:20 - Kory’s biggest failure

]]> leaders, marketing, jon evans, uncensored cmo No Uncensored Renegades Launch Preview [Live from NYC] 2 2 Uncensored Renegades Launch Preview [Live from NYC] full 2c5a4b49-2c62-4824-81c1-4d638bbc86c1 https://share.transistor.fm/s/e60a9687 Get to know the hosts of Uncensored Renegades, Jon Evans and Kory Marchisotto, find out more about why the duo started the show, and whats to come in the future.

Timestamps

00:00 - Intro
01:06 - Background to Uncensored Renegades
01:59 - Why Renegades?
02:39 - The response to Jon’s launch post
05:48 - What topics will be discussed on the show?
08:47 - The partnership that led to the podcast
11:50 - Why the name “Renegades”?
13:54 - Getting to know Jon and Kory
27:45 - What do you do to recharge?
38:33 - Inspiring books
41:32 - Crowdsourcing topic ideas

]]> Get to know the hosts of Uncensored Renegades, Jon Evans and Kory Marchisotto, find out more about why the duo started the show, and whats to come in the future.

Timestamps

00:00 - Intro
01:06 - Background to Uncensored Renegades
01:59 - Why Renegades?
02:39 - The response to Jon’s launch post
05:48 - What topics will be discussed on the show?
08:47 - The partnership that led to the podcast
11:50 - Why the name “Renegades”?
13:54 - Getting to know Jon and Kory
27:45 - What do you do to recharge?
38:33 - Inspiring books
41:32 - Crowdsourcing topic ideas

]]> Fri, 16 Jan 2026 06:00:00 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 2790 Get to know the hosts of Uncensored Renegades, Jon Evans and Kory Marchisotto, find out more about why the duo started the show, and whats to come in the future.

Timestamps

00:00 - Intro
01:06 - Background to Uncensored Renegades
01:59 - Why Renegades?
02:39 - The response to Jon’s launch post
05:48 - What topics will be discussed on the show?
08:47 - The partnership that led to the podcast
11:50 - Why the name “Renegades”?
13:54 - Getting to know Jon and Kory
27:45 - What do you do to recharge?
38:33 - Inspiring books
41:32 - Crowdsourcing topic ideas

]]> leaders, marketing, jon evans, uncensored cmo No Teaser and Introduction - Uncensored Renegades 1 1 Teaser and Introduction - Uncensored Renegades full 44e63f84-de8e-49f8-a100-5868fdaf3e9f https://share.transistor.fm/s/3b7448a7 Welcome to Uncensored Renegades, with Jon Evans and Kory Marchisotto. Join the duo as they tackle the topics often avoided - being fired, terrible bosses, failure, and more.

This teaser episode includes clips from the first 12 episodes, covering a range of topics, and an introduction from Jon and Kory about why they started the podcast.

Come back to this feed on Friday 16th November for the launch episode, recorded live in New York.

]]> Welcome to Uncensored Renegades, with Jon Evans and Kory Marchisotto. Join the duo as they tackle the topics often avoided - being fired, terrible bosses, failure, and more.

This teaser episode includes clips from the first 12 episodes, covering a range of topics, and an introduction from Jon and Kory about why they started the podcast.

Come back to this feed on Friday 16th November for the launch episode, recorded live in New York.

]]> Wed, 14 Jan 2026 03:14:18 +0000 Jon Evans and Kory Marchisotto Jon Evans and Kory Marchisotto 242 Welcome to Uncensored Renegades, with Jon Evans and Kory Marchisotto. Join the duo as they tackle the topics often avoided - being fired, terrible bosses, failure, and more.

This teaser episode includes clips from the first 12 episodes, covering a range of topics, and an introduction from Jon and Kory about why they started the podcast.

Come back to this feed on Friday 16th November for the launch episode, recorded live in New York.

]]> leaders, marketing, jon evans, uncensored cmo No