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    <title>Tutoring the World with Sarah Capewell</title>
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    <description>Essential resource for tutors and teachers aiming to scale into the international market.</description>
    <copyright>Copyright 2024 Aster Academy.  All rights reserved.</copyright>
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    <pubDate>Tue, 27 Oct 2026 19:00:20 +0000</pubDate>
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      <title>Tutoring the World with Sarah Capewell</title>
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    <itunes:author>Aster Academy</itunes:author>
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    <itunes:summary>Essential resource for tutors and teachers aiming to scale into the international market.</itunes:summary>
    <itunes:subtitle>Essential resource for tutors and teachers aiming to scale into the international market..</itunes:subtitle>
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      <itunes:name>Aster Academy</itunes:name>
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    <itunes:complete>No</itunes:complete>
    <itunes:explicit>No</itunes:explicit>
    <item>
      <title>032: The Tutoring Course That Sold Just One Place: Business Mistakes, Pricing and Lessons Learned</title>
      <itunes:episode>32</itunes:episode>
      <podcast:episode>32</podcast:episode>
      <itunes:title>032: The Tutoring Course That Sold Just One Place: Business Mistakes, Pricing and Lessons Learned</itunes:title>
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        <![CDATA[<p><strong>What happens when you spend weeks creating the perfect tutoring course, only to sell one place?<br></strong><br></p><p>For Sarah Capewell, it was an uncomfortable but incredibly valuable business lesson.</p><p>In this episode of <em>Tutoring the World</em>, Sarah opens her notebook of business mistakes and shares the experiences that have shaped the way she runs her international tutoring business today.</p><p>From launching a creative writing course that nobody seemed to want, to completely rethinking how she prices her tutoring services, Sarah explains why some of her biggest disappointments have led to her most important business decisions.</p><p>And she's refreshingly open about the emotional side of running a tutoring business, including that horrible feeling when you've poured your heart into something, promoted it everywhere and nobody buys.</p><p><strong>In this episode, you'll discover:</strong></p><ul><li>Why Sarah's carefully planned creative writing course sold just one place</li><li>The importance of asking families and education agents what they actually need before creating a new programme</li><li>How to test a tutoring course or service before investing weeks of work</li><li>Why a failed launch doesn't necessarily mean you've got a bad idea</li><li>Sarah's three-step approach to reviewing mistakes and improving her business</li><li>Why charging by the hour can undervalue the work tutors do</li><li>How to price complete tutoring programmes, including preparation, resources, parent communication and exam support</li><li>The benefits of six and twelve-month tutoring retainers</li><li>How fixed lesson slots and advance planning can create a more sustainable tutoring business</li><li>Why learning from mistakes is essential for long-term business growth</li></ul><p><strong>Stop selling tutoring hours. Start thinking about the whole programme.<br></strong><br></p><p>Sarah shares how she moved away from hourly billing and unpredictable lesson schedules towards structured tutoring programmes that give families clarity and help her plan her income months in advance.</p><p>She also offers a practical exercise for tutors: take one of your current students and write down everything you do for that family outside the actual lesson. You might be surprised by how much valuable work you're giving away.</p><p>But perhaps the most powerful message in this episode is about having the courage to try something new.</p><p>When a course doesn't sell or a business idea falls flat, it's easy to feel embarrassed, disappointed or reluctant to try again.</p><p><br>Sarah's response is simple: <strong>What if they do?</strong></p><p><br>What if the next idea works? What if it's exactly what your families need? What if it changes the way your business looks next year?</p><p>Whether you're an established private tutor, an online tutoring business owner or a teacher looking to build a more profitable international tutoring business, this episode is packed with practical lessons, honest experiences and encouragement to keep experimenting.</p><p>Because sometimes the ideas that don't work teach us the most.</p><p><strong>Produced and edited by </strong><a href="https://www.linkedin.com/in/framamike/"><strong>Mike Roberts</strong></a><strong> at </strong><a href="https://makingdigitalreal.co.uk/"><strong>Making Digital Real.</strong></a></p>]]>
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      <content:encoded>
        <![CDATA[<p><strong>What happens when you spend weeks creating the perfect tutoring course, only to sell one place?<br></strong><br></p><p>For Sarah Capewell, it was an uncomfortable but incredibly valuable business lesson.</p><p>In this episode of <em>Tutoring the World</em>, Sarah opens her notebook of business mistakes and shares the experiences that have shaped the way she runs her international tutoring business today.</p><p>From launching a creative writing course that nobody seemed to want, to completely rethinking how she prices her tutoring services, Sarah explains why some of her biggest disappointments have led to her most important business decisions.</p><p>And she's refreshingly open about the emotional side of running a tutoring business, including that horrible feeling when you've poured your heart into something, promoted it everywhere and nobody buys.</p><p><strong>In this episode, you'll discover:</strong></p><ul><li>Why Sarah's carefully planned creative writing course sold just one place</li><li>The importance of asking families and education agents what they actually need before creating a new programme</li><li>How to test a tutoring course or service before investing weeks of work</li><li>Why a failed launch doesn't necessarily mean you've got a bad idea</li><li>Sarah's three-step approach to reviewing mistakes and improving her business</li><li>Why charging by the hour can undervalue the work tutors do</li><li>How to price complete tutoring programmes, including preparation, resources, parent communication and exam support</li><li>The benefits of six and twelve-month tutoring retainers</li><li>How fixed lesson slots and advance planning can create a more sustainable tutoring business</li><li>Why learning from mistakes is essential for long-term business growth</li></ul><p><strong>Stop selling tutoring hours. Start thinking about the whole programme.<br></strong><br></p><p>Sarah shares how she moved away from hourly billing and unpredictable lesson schedules towards structured tutoring programmes that give families clarity and help her plan her income months in advance.</p><p>She also offers a practical exercise for tutors: take one of your current students and write down everything you do for that family outside the actual lesson. You might be surprised by how much valuable work you're giving away.</p><p>But perhaps the most powerful message in this episode is about having the courage to try something new.</p><p>When a course doesn't sell or a business idea falls flat, it's easy to feel embarrassed, disappointed or reluctant to try again.</p><p><br>Sarah's response is simple: <strong>What if they do?</strong></p><p><br>What if the next idea works? What if it's exactly what your families need? What if it changes the way your business looks next year?</p><p>Whether you're an established private tutor, an online tutoring business owner or a teacher looking to build a more profitable international tutoring business, this episode is packed with practical lessons, honest experiences and encouragement to keep experimenting.</p><p>Because sometimes the ideas that don't work teach us the most.</p><p><strong>Produced and edited by </strong><a href="https://www.linkedin.com/in/framamike/"><strong>Mike Roberts</strong></a><strong> at </strong><a href="https://makingdigitalreal.co.uk/"><strong>Making Digital Real.</strong></a></p>]]>
      </content:encoded>
      <pubDate>Tue, 27 Oct 2026 19:00:00 +0000</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/6dbae22a/6c179b5b.mp3" length="12570275" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>391</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><strong>What happens when you spend weeks creating the perfect tutoring course, only to sell one place?<br></strong><br></p><p>For Sarah Capewell, it was an uncomfortable but incredibly valuable business lesson.</p><p>In this episode of <em>Tutoring the World</em>, Sarah opens her notebook of business mistakes and shares the experiences that have shaped the way she runs her international tutoring business today.</p><p>From launching a creative writing course that nobody seemed to want, to completely rethinking how she prices her tutoring services, Sarah explains why some of her biggest disappointments have led to her most important business decisions.</p><p>And she's refreshingly open about the emotional side of running a tutoring business, including that horrible feeling when you've poured your heart into something, promoted it everywhere and nobody buys.</p><p><strong>In this episode, you'll discover:</strong></p><ul><li>Why Sarah's carefully planned creative writing course sold just one place</li><li>The importance of asking families and education agents what they actually need before creating a new programme</li><li>How to test a tutoring course or service before investing weeks of work</li><li>Why a failed launch doesn't necessarily mean you've got a bad idea</li><li>Sarah's three-step approach to reviewing mistakes and improving her business</li><li>Why charging by the hour can undervalue the work tutors do</li><li>How to price complete tutoring programmes, including preparation, resources, parent communication and exam support</li><li>The benefits of six and twelve-month tutoring retainers</li><li>How fixed lesson slots and advance planning can create a more sustainable tutoring business</li><li>Why learning from mistakes is essential for long-term business growth</li></ul><p><strong>Stop selling tutoring hours. Start thinking about the whole programme.<br></strong><br></p><p>Sarah shares how she moved away from hourly billing and unpredictable lesson schedules towards structured tutoring programmes that give families clarity and help her plan her income months in advance.</p><p>She also offers a practical exercise for tutors: take one of your current students and write down everything you do for that family outside the actual lesson. You might be surprised by how much valuable work you're giving away.</p><p>But perhaps the most powerful message in this episode is about having the courage to try something new.</p><p>When a course doesn't sell or a business idea falls flat, it's easy to feel embarrassed, disappointed or reluctant to try again.</p><p><br>Sarah's response is simple: <strong>What if they do?</strong></p><p><br>What if the next idea works? What if it's exactly what your families need? What if it changes the way your business looks next year?</p><p>Whether you're an established private tutor, an online tutoring business owner or a teacher looking to build a more profitable international tutoring business, this episode is packed with practical lessons, honest experiences and encouragement to keep experimenting.</p><p>Because sometimes the ideas that don't work teach us the most.</p><p><strong>Produced and edited by </strong><a href="https://www.linkedin.com/in/framamike/"><strong>Mike Roberts</strong></a><strong> at </strong><a href="https://makingdigitalreal.co.uk/"><strong>Making Digital Real.</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>tutoring business, tutoring business mistakes, tutoring pricing, private tutor rates, tutoring retainers, international tutoring, online tutoring business, tutoring packages, tutoring business growth, Sarah Capewell</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>031: The Gulf Tutoring Market: What International Families Really Want from UK Tutors</title>
      <itunes:episode>31</itunes:episode>
      <podcast:episode>31</podcast:episode>
      <itunes:title>031: The Gulf Tutoring Market: What International Families Really Want from UK Tutors</itunes:title>
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        <![CDATA[<p><strong>Could the Gulf be one of the biggest untapped opportunities for UK tutors looking to grow their international tutoring business?<br></strong><br></p><p>In this episode of <em>Tutoring the World</em>, Sarah Capewell takes us inside the rapidly growing international tutoring market in Saudi Arabia and the wider Gulf region, sharing what she's discovered from working directly with families, students and schools.</p><p>After three years of supporting families in the Gulf, Sarah has seen demand for British education and GCSE tutoring increase significantly. But what do these families actually want from a private tutor, and where are their children's schools falling short?</p><p>To find out, Sarah surveyed 15 families in Saudi Arabia about their experiences of education. Every family expressed dissatisfaction with their current school provision.</p><p>From inconsistent teaching and poor communication to concerns about GCSE exam preparation and delayed feedback, their responses revealed opportunities for experienced UK tutors who can provide reliable, personalised educational support.</p><p><strong>In this episode, you'll discover:</strong></p><ul><li>Why demand for British tutors is growing among the Gulf families Sarah works with</li><li>What 15 Saudi Arabian families revealed about their children's education</li><li>Why GCSE tutoring and exam preparation are particularly sought after</li><li>How to build trust with international parents through consistent communication</li><li>The importance of understanding different cultural expectations</li><li>Why tutoring families in China requires a different approach from tutoring families in Saudi Arabia</li><li>How six and twelve-month tutoring programmes create stability for families and tutors</li><li>Why working alongside international schools can improve the experience for students and parents</li><li>How to position yourself as a trusted tutor in the international education market</li></ul><p><strong>One of Sarah's biggest lessons? International families are not one market.<br></strong><br></p><p>What works for a family in Riyadh might not work for a family in Shanghai. Understanding your audience, their expectations and the challenges they face is essential before developing your tutoring services.</p><p>Sarah also explores how collaboration between tutors and schools can create better educational experiences, improve communication and give parents greater confidence in their child's progress.</p><p>Whether you're an established private tutor, GCSE specialist or education professional considering international tutoring, this episode offers practical insights into the opportunities and challenges of working with families in the Gulf.</p><p><strong>Ready to explore the international tutoring market?</strong> </p><p>Discover what families really value and how you can build a tutoring business that meets their needs.</p><p><strong>Produced and edited by </strong><a href="https://www.linkedin.com/in/framamike/"><strong>Mike Roberts</strong></a><strong> at </strong><a href="https://makingdigitalreal.co.uk/"><strong>Making Digital Real.</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Could the Gulf be one of the biggest untapped opportunities for UK tutors looking to grow their international tutoring business?<br></strong><br></p><p>In this episode of <em>Tutoring the World</em>, Sarah Capewell takes us inside the rapidly growing international tutoring market in Saudi Arabia and the wider Gulf region, sharing what she's discovered from working directly with families, students and schools.</p><p>After three years of supporting families in the Gulf, Sarah has seen demand for British education and GCSE tutoring increase significantly. But what do these families actually want from a private tutor, and where are their children's schools falling short?</p><p>To find out, Sarah surveyed 15 families in Saudi Arabia about their experiences of education. Every family expressed dissatisfaction with their current school provision.</p><p>From inconsistent teaching and poor communication to concerns about GCSE exam preparation and delayed feedback, their responses revealed opportunities for experienced UK tutors who can provide reliable, personalised educational support.</p><p><strong>In this episode, you'll discover:</strong></p><ul><li>Why demand for British tutors is growing among the Gulf families Sarah works with</li><li>What 15 Saudi Arabian families revealed about their children's education</li><li>Why GCSE tutoring and exam preparation are particularly sought after</li><li>How to build trust with international parents through consistent communication</li><li>The importance of understanding different cultural expectations</li><li>Why tutoring families in China requires a different approach from tutoring families in Saudi Arabia</li><li>How six and twelve-month tutoring programmes create stability for families and tutors</li><li>Why working alongside international schools can improve the experience for students and parents</li><li>How to position yourself as a trusted tutor in the international education market</li></ul><p><strong>One of Sarah's biggest lessons? International families are not one market.<br></strong><br></p><p>What works for a family in Riyadh might not work for a family in Shanghai. Understanding your audience, their expectations and the challenges they face is essential before developing your tutoring services.</p><p>Sarah also explores how collaboration between tutors and schools can create better educational experiences, improve communication and give parents greater confidence in their child's progress.</p><p>Whether you're an established private tutor, GCSE specialist or education professional considering international tutoring, this episode offers practical insights into the opportunities and challenges of working with families in the Gulf.</p><p><strong>Ready to explore the international tutoring market?</strong> </p><p>Discover what families really value and how you can build a tutoring business that meets their needs.</p><p><strong>Produced and edited by </strong><a href="https://www.linkedin.com/in/framamike/"><strong>Mike Roberts</strong></a><strong> at </strong><a href="https://makingdigitalreal.co.uk/"><strong>Making Digital Real.</strong></a></p>]]>
      </content:encoded>
      <pubDate>Sun, 25 Oct 2026 14:00:00 +0000</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/79c63062/616ca3ae.mp3" length="13188843" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>411</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><strong>Could the Gulf be one of the biggest untapped opportunities for UK tutors looking to grow their international tutoring business?<br></strong><br></p><p>In this episode of <em>Tutoring the World</em>, Sarah Capewell takes us inside the rapidly growing international tutoring market in Saudi Arabia and the wider Gulf region, sharing what she's discovered from working directly with families, students and schools.</p><p>After three years of supporting families in the Gulf, Sarah has seen demand for British education and GCSE tutoring increase significantly. But what do these families actually want from a private tutor, and where are their children's schools falling short?</p><p>To find out, Sarah surveyed 15 families in Saudi Arabia about their experiences of education. Every family expressed dissatisfaction with their current school provision.</p><p>From inconsistent teaching and poor communication to concerns about GCSE exam preparation and delayed feedback, their responses revealed opportunities for experienced UK tutors who can provide reliable, personalised educational support.</p><p><strong>In this episode, you'll discover:</strong></p><ul><li>Why demand for British tutors is growing among the Gulf families Sarah works with</li><li>What 15 Saudi Arabian families revealed about their children's education</li><li>Why GCSE tutoring and exam preparation are particularly sought after</li><li>How to build trust with international parents through consistent communication</li><li>The importance of understanding different cultural expectations</li><li>Why tutoring families in China requires a different approach from tutoring families in Saudi Arabia</li><li>How six and twelve-month tutoring programmes create stability for families and tutors</li><li>Why working alongside international schools can improve the experience for students and parents</li><li>How to position yourself as a trusted tutor in the international education market</li></ul><p><strong>One of Sarah's biggest lessons? International families are not one market.<br></strong><br></p><p>What works for a family in Riyadh might not work for a family in Shanghai. Understanding your audience, their expectations and the challenges they face is essential before developing your tutoring services.</p><p>Sarah also explores how collaboration between tutors and schools can create better educational experiences, improve communication and give parents greater confidence in their child's progress.</p><p>Whether you're an established private tutor, GCSE specialist or education professional considering international tutoring, this episode offers practical insights into the opportunities and challenges of working with families in the Gulf.</p><p><strong>Ready to explore the international tutoring market?</strong> </p><p>Discover what families really value and how you can build a tutoring business that meets their needs.</p><p><strong>Produced and edited by </strong><a href="https://www.linkedin.com/in/framamike/"><strong>Mike Roberts</strong></a><strong> at </strong><a href="https://makingdigitalreal.co.uk/"><strong>Making Digital Real.</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>international tutoring, Gulf tutoring market, Saudi Arabia tutoring, UK private tutors, GCSE tutoring, British education, online tutoring, international schools, tutoring business growth, education agents</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/79c63062/transcript.txt" type="text/plain"/>
    </item>
    <item>
      <title>030: Tutoring the World Is Back! Building a Profitable International Tutoring Business</title>
      <itunes:episode>30</itunes:episode>
      <podcast:episode>30</podcast:episode>
      <itunes:title>030: Tutoring the World Is Back! Building a Profitable International Tutoring Business</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/ee2778f3</link>
      <description>
        <![CDATA[<p><strong>Tutoring the World is back! And a lot has changed since Sarah Capewell last picked up the microphone.<br></strong><br></p><p>After more than a year away from the podcast, Sarah returns with fresh insights, new opportunities and a very different approach to running her international tutoring business.</p><p>From expanding into the Gulf education market to building a business around just 13 teaching hours a week, Sarah shares what's changed, what's working and why she's more passionate than ever about helping established tutors build profitable, sustainable businesses.</p><p>In this relaunch episode, Sarah takes you behind the scenes of her tutoring business, explaining how she's moved away from hourly billing towards six and twelve-month retainers, created predictable income and developed systems that allow her to work with international families without sacrificing her freedom.</p><p>She also shares how an unexpected decision about time zones led her into the Chinese tutoring market, why demand for British education is growing among the Gulf families she works with, and how she's helped more than 50 tutors develop their businesses since 2023.</p><p><strong>In this episode, you'll discover:</strong></p><ul><li>Why Sarah decided to bring Tutoring the World back</li><li>How she built an international tutoring business around just 13 teaching hours per week</li><li>The benefits of six and twelve-month tutoring retainers</li><li>Why charging by the hour could be limiting your income</li><li>How to manage international clients, lesson schedules and exam preparation</li><li>The growing opportunities for British tutors working with families in the Gulf</li><li>Why working with education agents can open doors to international clients</li><li>How to move from being a busy tutor to running a more sustainable, profitable business</li></ul><p><strong>This isn't about finding your first tutoring student. It's about what happens when you're already busy and ready for the next stage.<br></strong><br></p><p>Whether you're an established private tutor, an experienced teacher exploring international tutoring opportunities or a tutoring business owner looking to work smarter, this episode offers practical insights from someone who's built the business herself.</p><p>Welcome back to <em>Tutoring the World with Sarah Capewell</em>.</p><p><strong>Produced and edited by </strong><a href="https://www.linkedin.com/in/framamike/"><strong>Mike Roberts</strong></a><strong> at </strong><a href="https://makingdigitalreal.co.uk/"><strong>Making Digital Real</strong></a><strong>.</strong></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Tutoring the World is back! And a lot has changed since Sarah Capewell last picked up the microphone.<br></strong><br></p><p>After more than a year away from the podcast, Sarah returns with fresh insights, new opportunities and a very different approach to running her international tutoring business.</p><p>From expanding into the Gulf education market to building a business around just 13 teaching hours a week, Sarah shares what's changed, what's working and why she's more passionate than ever about helping established tutors build profitable, sustainable businesses.</p><p>In this relaunch episode, Sarah takes you behind the scenes of her tutoring business, explaining how she's moved away from hourly billing towards six and twelve-month retainers, created predictable income and developed systems that allow her to work with international families without sacrificing her freedom.</p><p>She also shares how an unexpected decision about time zones led her into the Chinese tutoring market, why demand for British education is growing among the Gulf families she works with, and how she's helped more than 50 tutors develop their businesses since 2023.</p><p><strong>In this episode, you'll discover:</strong></p><ul><li>Why Sarah decided to bring Tutoring the World back</li><li>How she built an international tutoring business around just 13 teaching hours per week</li><li>The benefits of six and twelve-month tutoring retainers</li><li>Why charging by the hour could be limiting your income</li><li>How to manage international clients, lesson schedules and exam preparation</li><li>The growing opportunities for British tutors working with families in the Gulf</li><li>Why working with education agents can open doors to international clients</li><li>How to move from being a busy tutor to running a more sustainable, profitable business</li></ul><p><strong>This isn't about finding your first tutoring student. It's about what happens when you're already busy and ready for the next stage.<br></strong><br></p><p>Whether you're an established private tutor, an experienced teacher exploring international tutoring opportunities or a tutoring business owner looking to work smarter, this episode offers practical insights from someone who's built the business herself.</p><p>Welcome back to <em>Tutoring the World with Sarah Capewell</em>.</p><p><strong>Produced and edited by </strong><a href="https://www.linkedin.com/in/framamike/"><strong>Mike Roberts</strong></a><strong> at </strong><a href="https://makingdigitalreal.co.uk/"><strong>Making Digital Real</strong></a><strong>.</strong></p>]]>
      </content:encoded>
      <pubDate>Fri, 23 Oct 2026 07:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/ee2778f3/1ee914a2.mp3" length="17325804" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>540</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><strong>Tutoring the World is back! And a lot has changed since Sarah Capewell last picked up the microphone.<br></strong><br></p><p>After more than a year away from the podcast, Sarah returns with fresh insights, new opportunities and a very different approach to running her international tutoring business.</p><p>From expanding into the Gulf education market to building a business around just 13 teaching hours a week, Sarah shares what's changed, what's working and why she's more passionate than ever about helping established tutors build profitable, sustainable businesses.</p><p>In this relaunch episode, Sarah takes you behind the scenes of her tutoring business, explaining how she's moved away from hourly billing towards six and twelve-month retainers, created predictable income and developed systems that allow her to work with international families without sacrificing her freedom.</p><p>She also shares how an unexpected decision about time zones led her into the Chinese tutoring market, why demand for British education is growing among the Gulf families she works with, and how she's helped more than 50 tutors develop their businesses since 2023.</p><p><strong>In this episode, you'll discover:</strong></p><ul><li>Why Sarah decided to bring Tutoring the World back</li><li>How she built an international tutoring business around just 13 teaching hours per week</li><li>The benefits of six and twelve-month tutoring retainers</li><li>Why charging by the hour could be limiting your income</li><li>How to manage international clients, lesson schedules and exam preparation</li><li>The growing opportunities for British tutors working with families in the Gulf</li><li>Why working with education agents can open doors to international clients</li><li>How to move from being a busy tutor to running a more sustainable, profitable business</li></ul><p><strong>This isn't about finding your first tutoring student. It's about what happens when you're already busy and ready for the next stage.<br></strong><br></p><p>Whether you're an established private tutor, an experienced teacher exploring international tutoring opportunities or a tutoring business owner looking to work smarter, this episode offers practical insights from someone who's built the business herself.</p><p>Welcome back to <em>Tutoring the World with Sarah Capewell</em>.</p><p><strong>Produced and edited by </strong><a href="https://www.linkedin.com/in/framamike/"><strong>Mike Roberts</strong></a><strong> at </strong><a href="https://makingdigitalreal.co.uk/"><strong>Making Digital Real</strong></a><strong>.</strong></p>]]>
      </itunes:summary>
      <itunes:keywords>international tutoring, tutoring business, private tutoring, premium tutoring, tutoring business growth, online tutoring, education agents, tutoring retainers, British education, Sarah Capewell</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/ee2778f3/transcript.txt" type="text/plain"/>
    </item>
    <item>
      <title>029: The Power of Two: Building a Global Tutoring Brand</title>
      <itunes:episode>29</itunes:episode>
      <podcast:episode>29</podcast:episode>
      <itunes:title>029: The Power of Two: Building a Global Tutoring Brand</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/6c06bb65-64ce-3267-88d1-8ce4d8d0dbe5</guid>
      <link>https://share.transistor.fm/s/d430495f</link>
      <description>
        <![CDATA[<p>In this episode, I’m joined by Lauren and Rachel, the powerhouse duo behind LARA Tuition, to talk about how they’ve built a thriving international tutoring business by combining their strengths and staying true to their values. We dive into their journey, lessons learned, and what it really takes to grow a global brand in today’s education market.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this episode, I’m joined by Lauren and Rachel, the powerhouse duo behind LARA Tuition, to talk about how they’ve built a thriving international tutoring business by combining their strengths and staying true to their values. We dive into their journey, lessons learned, and what it really takes to grow a global brand in today’s education market.</p>]]>
      </content:encoded>
      <pubDate>Sun, 06 Jul 2025 20:06:15 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/d430495f/7a061db1.mp3" length="25401413" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>1588</itunes:duration>
      <itunes:summary>In this episode, I’m joined by Lauren and Rachel, the powerhouse duo behind LARA Tuition, to talk about how they’ve built a thriving international tutoring business by combining their strengths and staying true to their values. We dive into their journey, lessons learned, and what it really takes to grow a global brand in today’s education market.</itunes:summary>
      <itunes:subtitle>In this episode, I’m joined by Lauren and Rachel, the powerhouse duo behind LARA Tuition, to talk about how they’ve built a thriving international tutoring business by combining their strengths and staying true to their values. We dive into their journey,</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>028: From Connection to Conversion: Building Better Agent Relationships</title>
      <itunes:episode>28</itunes:episode>
      <podcast:episode>28</podcast:episode>
      <itunes:title>028: From Connection to Conversion: Building Better Agent Relationships</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/89c2f833-f686-3fcb-9ce7-dd9332319c3a</guid>
      <link>https://share.transistor.fm/s/315a310c</link>
      <description>
        <![CDATA[<p>In this insightful episode of <em>Tutoring the World</em>, we’re joined by two powerhouse professionals in the international education space—Susan Fang, founder of UK Guardianship, and Sarah Kershaw, director of The September Consultancy.</p><p>We dive into the critical role of building strong, trust-based relationships with education agents, and how those connections can lead to better student outcomes and business growth. From communication pitfalls to aligning expectations, Susan and Sarah share their first-hand experience of what makes agent relationships work—and where things can go wrong.</p><p>Expect practical tips on:</p><ul><li>Establishing and maintaining meaningful agent partnerships</li><li>Navigating cultural expectations and communication styles</li><li>Turning initial conversations into long-term collaboration</li><li>What agents <em>really</em> look for in a tutor or consultancy service</li></ul><p>Whether you’re new to the international education space or ready to grow your agency network, this episode will help you strengthen your approach to agent engagement—from first contact to successful conversion.</p><p>🎧 Listen in and learn how to foster agent relationships that are built to last.</p><p> </p><p>To find out more about Susan visit: <a href="https://www.linkedin.com/in/susanfang-ukeducationchina/?originalSubdomain=uk">https://www.linkedin.com/in/susanfang-ukeducationchina/?originalSubdomain=uk</a></p><p> </p><p>To find out more about Sarah Kershaw visit: <a href="https://www.linkedin.com/in/sarahkershawmarketing/">https://www.linkedin.com/in/sarahkershawmarketing/</a></p><p> </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this insightful episode of <em>Tutoring the World</em>, we’re joined by two powerhouse professionals in the international education space—Susan Fang, founder of UK Guardianship, and Sarah Kershaw, director of The September Consultancy.</p><p>We dive into the critical role of building strong, trust-based relationships with education agents, and how those connections can lead to better student outcomes and business growth. From communication pitfalls to aligning expectations, Susan and Sarah share their first-hand experience of what makes agent relationships work—and where things can go wrong.</p><p>Expect practical tips on:</p><ul><li>Establishing and maintaining meaningful agent partnerships</li><li>Navigating cultural expectations and communication styles</li><li>Turning initial conversations into long-term collaboration</li><li>What agents <em>really</em> look for in a tutor or consultancy service</li></ul><p>Whether you’re new to the international education space or ready to grow your agency network, this episode will help you strengthen your approach to agent engagement—from first contact to successful conversion.</p><p>🎧 Listen in and learn how to foster agent relationships that are built to last.</p><p> </p><p>To find out more about Susan visit: <a href="https://www.linkedin.com/in/susanfang-ukeducationchina/?originalSubdomain=uk">https://www.linkedin.com/in/susanfang-ukeducationchina/?originalSubdomain=uk</a></p><p> </p><p>To find out more about Sarah Kershaw visit: <a href="https://www.linkedin.com/in/sarahkershawmarketing/">https://www.linkedin.com/in/sarahkershawmarketing/</a></p><p> </p>]]>
      </content:encoded>
      <pubDate>Wed, 28 May 2025 00:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/315a310c/f02a9bf9.mp3" length="23485344" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>1472</itunes:duration>
      <itunes:summary>In this insightful episode of Tutoring the World, we’re joined by two powerhouse professionals in the international education space—Susan Fang, founder of UK Guardianship, and Sarah Kershaw, director of The September Consultancy.
We dive into the critical role of building strong, trust-based relationships with education agents, and how those connections can lead to better student outcomes and business growth. From communication pitfalls to aligning expectations, Susan and Sarah share their first-hand experience of what makes agent relationships work—and where things can go wrong.
Expect practical tips on:


Establishing and maintaining meaningful agent partnerships


Navigating cultural expectations and communication styles


Turning initial conversations into long-term collaboration


What agents really look for in a tutor or consultancy service


Whether you’re new to the international education space or ready to grow your agency network, this episode will help you strengthen your approach to agent engagement—from first contact to successful conversion.
🎧 Listen in and learn how to foster agent relationships that are built to last.
 
To find out more about Susan visit: https://www.linkedin.com/in/susanfang-ukeducationchina/?originalSubdomain=uk
 
To find out more about Sarah Kershaw visit: https://www.linkedin.com/in/sarahkershawmarketing/
 </itunes:summary>
      <itunes:subtitle>In this insightful episode of Tutoring the World, we’re joined by two powerhouse professionals in the international education space—Susan Fang, founder of UK Guardianship, and Sarah Kershaw, director of The September Consultancy.
We dive into the critica</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>027: How European Families Can Navigate UK Boarding Schools</title>
      <itunes:episode>27</itunes:episode>
      <podcast:episode>27</podcast:episode>
      <itunes:title>027: How European Families Can Navigate UK Boarding Schools</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/3fc4beac-0db7-3d36-aed0-959f73fd421f</guid>
      <link>https://share.transistor.fm/s/a6ecdd93</link>
      <description>
        <![CDATA[<p>In this episode of <em>Tutoring the World</em>, we're joined by Pascaline Thompson, a seasoned educational consultant with over a decade of experience in the UK's independent education sector. A postgraduate of UCL London and fluent in English, French, and Spanish, Pascaline has been instrumental in guiding expatriate families from France, Spain, and Belgium through the intricacies of the UK's private schooling system. ​</p>
<p>Pascaline shares her journey as a trusted advisor for families seeking the best educational opportunities for their children. As a mother of three teenagers educated in the independent sector, she offers a unique perspective on the challenges parents face when choosing the right school.​</p>
<p>We delve into her insights on the balance of academic excellence, sports, and pastoral care in UK independent schools, and her passion for helping families find the perfect educational match. </p>
<p>Whether you're a parent exploring schooling options or an educator interested in international education consultancy, this episode offers valuable insights into the UK's private education landscape.​</p>
<p>Connect with Pascaline on Instagram: <a href="https://www.instagram.com/pascalinethompson/">@pascalinethompson</a>​</p>
<p>Learn more about her services: <a href="https://pascalinethompson.com/">pascalinethompson.com</a>​</p>
<p>Tune in to gain a deeper understanding of navigating the UK's independent education system.</p>
<p> </p>
<p>Find out more about Aster Academy: https://www.aster.academy/​</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this episode of <em>Tutoring the World</em>, we're joined by Pascaline Thompson, a seasoned educational consultant with over a decade of experience in the UK's independent education sector. A postgraduate of UCL London and fluent in English, French, and Spanish, Pascaline has been instrumental in guiding expatriate families from France, Spain, and Belgium through the intricacies of the UK's private schooling system. ​</p>
<p>Pascaline shares her journey as a trusted advisor for families seeking the best educational opportunities for their children. As a mother of three teenagers educated in the independent sector, she offers a unique perspective on the challenges parents face when choosing the right school.​</p>
<p>We delve into her insights on the balance of academic excellence, sports, and pastoral care in UK independent schools, and her passion for helping families find the perfect educational match. </p>
<p>Whether you're a parent exploring schooling options or an educator interested in international education consultancy, this episode offers valuable insights into the UK's private education landscape.​</p>
<p>Connect with Pascaline on Instagram: <a href="https://www.instagram.com/pascalinethompson/">@pascalinethompson</a>​</p>
<p>Learn more about her services: <a href="https://pascalinethompson.com/">pascalinethompson.com</a>​</p>
<p>Tune in to gain a deeper understanding of navigating the UK's independent education system.</p>
<p> </p>
<p>Find out more about Aster Academy: https://www.aster.academy/​</p>]]>
      </content:encoded>
      <pubDate>Fri, 25 Apr 2025 00:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/a6ecdd93/7904ada7.mp3" length="21726843" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>1361</itunes:duration>
      <itunes:summary>In this episode of Tutoring the World, we're joined by Pascaline Thompson, a seasoned educational consultant with over a decade of experience in the UK's independent education sector. A postgraduate of UCL London and fluent in English, French, and Spanish, Pascaline has been instrumental in guiding expatriate families from France, Spain, and Belgium through the intricacies of the UK's private schooling system. ​
Pascaline shares her journey as a trusted advisor for families seeking the best educational opportunities for their children. As a mother of three teenagers educated in the independent sector, she offers a unique perspective on the challenges parents face when choosing the right school.​
We delve into her insights on the balance of academic excellence, sports, and pastoral care in UK independent schools, and her passion for helping families find the perfect educational match. 
Whether you're a parent exploring schooling options or an educator interested in international education consultancy, this episode offers valuable insights into the UK's private education landscape.​
Connect with Pascaline on Instagram: @pascalinethompson​
Learn more about her services: pascalinethompson.com​
Tune in to gain a deeper understanding of navigating the UK's independent education system.
 
Find out more about Aster Academy: https://www.aster.academy/​</itunes:summary>
      <itunes:subtitle>In this episode of Tutoring the World, we're joined by Pascaline Thompson, a seasoned educational consultant with over a decade of experience in the UK's independent education sector. A postgraduate of UCL London and fluent in English, French, and Spanish</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>026: Journey From Burnout To Empowerment</title>
      <itunes:episode>26</itunes:episode>
      <podcast:episode>26</podcast:episode>
      <itunes:title>026: Journey From Burnout To Empowerment</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/19796793-24bd-3138-a984-24fe00dd496c</guid>
      <link>https://share.transistor.fm/s/b4ef8243</link>
      <description>
        <![CDATA[<p class="whitespace-pre-wrap break-words">In this inspiring episode of Tutoring The World, we dive deep into Lucy Spencer's transformative journey from a disillusioned classroom teacher to the founder of Proper Education Boutique, a pioneering tutoring company working with ultra-high-net-worth families and international clients.</p>
<p class="whitespace-pre-wrap break-words">Lucy shares her raw and honest story of transitioning from traditional education to creating a flexible, personalised tutoring approach. She reveals how she went from charging £15 per hour to building a successful business that was eventually acquired by the E-Teach group, all while maintaining her core mission of empowering students.</p>
<p class="whitespace-pre-wrap break-words">Key Highlights:</p>
<ul class="[&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7">
<li class="whitespace-normal break-words">The realities of leaving classroom teaching and starting a tutoring business</li>
<li class="whitespace-normal break-words">Insights into working with ultra-high-net-worth families and family offices</li>
<li class="whitespace-normal break-words">The importance of global citizenship and holistic education</li>
<li class="whitespace-normal break-words">Practical advice for entrepreneurs on business growth and mindset</li>
</ul>
<p class="whitespace-pre-wrap break-words">Listeners will be inspired by Lucy's core philosophy of trial and error, self-awareness, and continuous questioning. Whether you're an educator, tutor, or aspiring entrepreneur, this episode offers valuable insights into creating a meaningful educational business that goes beyond traditional boundaries.</p>
<p class="whitespace-pre-wrap break-words"> </p>
<p class="whitespace-pre-wrap break-words">To find out more about Aster Academy visit: <a href="https://www.aster.academy/">https://www.aster.academy/</a></p>
<p class="whitespace-pre-wrap break-words">To find out more about Lucy Spencer visit: https://www.linkedin.com/in/privatetutor/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p class="whitespace-pre-wrap break-words">In this inspiring episode of Tutoring The World, we dive deep into Lucy Spencer's transformative journey from a disillusioned classroom teacher to the founder of Proper Education Boutique, a pioneering tutoring company working with ultra-high-net-worth families and international clients.</p>
<p class="whitespace-pre-wrap break-words">Lucy shares her raw and honest story of transitioning from traditional education to creating a flexible, personalised tutoring approach. She reveals how she went from charging £15 per hour to building a successful business that was eventually acquired by the E-Teach group, all while maintaining her core mission of empowering students.</p>
<p class="whitespace-pre-wrap break-words">Key Highlights:</p>
<ul class="[&amp;:not(:last-child)_ul]:pb-1 [&amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7">
<li class="whitespace-normal break-words">The realities of leaving classroom teaching and starting a tutoring business</li>
<li class="whitespace-normal break-words">Insights into working with ultra-high-net-worth families and family offices</li>
<li class="whitespace-normal break-words">The importance of global citizenship and holistic education</li>
<li class="whitespace-normal break-words">Practical advice for entrepreneurs on business growth and mindset</li>
</ul>
<p class="whitespace-pre-wrap break-words">Listeners will be inspired by Lucy's core philosophy of trial and error, self-awareness, and continuous questioning. Whether you're an educator, tutor, or aspiring entrepreneur, this episode offers valuable insights into creating a meaningful educational business that goes beyond traditional boundaries.</p>
<p class="whitespace-pre-wrap break-words"> </p>
<p class="whitespace-pre-wrap break-words">To find out more about Aster Academy visit: <a href="https://www.aster.academy/">https://www.aster.academy/</a></p>
<p class="whitespace-pre-wrap break-words">To find out more about Lucy Spencer visit: https://www.linkedin.com/in/privatetutor/</p>]]>
      </content:encoded>
      <pubDate>Tue, 25 Mar 2025 18:43:05 +0000</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/b4ef8243/236ec09f.mp3" length="30901241" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>1936</itunes:duration>
      <itunes:summary>In this inspiring episode of Tutoring The World, we dive deep into Lucy Spencer's transformative journey from a disillusioned classroom teacher to the founder of Proper Education Boutique, a pioneering tutoring company working with ultra-high-net-worth families and international clients.
Lucy shares her raw and honest story of transitioning from traditional education to creating a flexible, personalised tutoring approach. She reveals how she went from charging £15 per hour to building a successful business that was eventually acquired by the E-Teach group, all while maintaining her core mission of empowering students.
Key Highlights:

The realities of leaving classroom teaching and starting a tutoring business
Insights into working with ultra-high-net-worth families and family offices
The importance of global citizenship and holistic education
Practical advice for entrepreneurs on business growth and mindset

Listeners will be inspired by Lucy's core philosophy of trial and error, self-awareness, and continuous questioning. Whether you're an educator, tutor, or aspiring entrepreneur, this episode offers valuable insights into creating a meaningful educational business that goes beyond traditional boundaries.
 
To find out more about Aster Academy visit: https://www.aster.academy/
To find out more about Lucy Spencer visit: https://www.linkedin.com/in/privatetutor/</itunes:summary>
      <itunes:subtitle>In this inspiring episode of Tutoring The World, we dive deep into Lucy Spencer's transformative journey from a disillusioned classroom teacher to the founder of Proper Education Boutique, a pioneering tutoring company working with ultra-high-net-worth fa</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>025 - How To Attract High Paying Clients And Educational Agents</title>
      <itunes:episode>25</itunes:episode>
      <podcast:episode>25</podcast:episode>
      <itunes:title>025 - How To Attract High Paying Clients And Educational Agents</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/a6826645-4ec1-36a4-bd36-d04f5d14ec5f</guid>
      <link>https://share.transistor.fm/s/58e06d3a</link>
      <description>
        <![CDATA[<p>In this episode we look at the importance of social proof, and my top tips for pricing, marketing and story-telling. We'll look at how charging more, is actually the best way to get new clients. </p>
<p> </p>
<p>Get your free guide: How to attract high paying clients end educational agents. </p>
<p>https://www.aster.academy/premium-tutors-guide-page</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this episode we look at the importance of social proof, and my top tips for pricing, marketing and story-telling. We'll look at how charging more, is actually the best way to get new clients. </p>
<p> </p>
<p>Get your free guide: How to attract high paying clients end educational agents. </p>
<p>https://www.aster.academy/premium-tutors-guide-page</p>]]>
      </content:encoded>
      <pubDate>Mon, 17 Feb 2025 11:50:18 +0000</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/58e06d3a/4166dc95.mp3" length="6816178" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>427</itunes:duration>
      <itunes:summary>In this episode we look at the importance of social proof, and my top tips for pricing, marketing and story-telling. We'll look at how charging more, is actually the best way to get new clients. 
 
Get your free guide: How to attract high paying clients end educational agents. 
https://www.aster.academy/premium-tutors-guide-page</itunes:summary>
      <itunes:subtitle>In this episode we look at the importance of social proof, and my top tips for pricing, marketing and story-telling. We'll look at how charging more, is actually the best way to get new clients. 
 
Get your free guide: How to attract high paying clients e</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>024: In conversation with Elyse Conlon: the quintessential British boarding school experience.</title>
      <itunes:episode>24</itunes:episode>
      <podcast:episode>24</podcast:episode>
      <itunes:title>024: In conversation with Elyse Conlon: the quintessential British boarding school experience.</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/f21215fd-2815-3234-803b-71fa0540397a</guid>
      <link>https://share.transistor.fm/s/8613056f</link>
      <description>
        <![CDATA[<p>Today I'm joined by Elise Conlon, Director of Admission, International and Domestic at private boarding school Moreton Hall in the Shropshire countryside. We talk about what it's really like in a UK boarding school for students whether attending as a UK resident or internationally. </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Today I'm joined by Elise Conlon, Director of Admission, International and Domestic at private boarding school Moreton Hall in the Shropshire countryside. We talk about what it's really like in a UK boarding school for students whether attending as a UK resident or internationally. </p>]]>
      </content:encoded>
      <pubDate>Tue, 04 Feb 2025 00:00:00 +0000</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/8613056f/a87a5f0f.mp3" length="29018123" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>1818</itunes:duration>
      <itunes:summary>Today I'm joined by Elise Conlon, Director of Admission, International and Domestic at private boarding school Moreton Hall in the Shropshire countryside. We talk about what it's really like in a UK boarding school for students whether attending as a UK resident or internationally. </itunes:summary>
      <itunes:subtitle>Today I'm joined by Elise Conlon, Director of Admission, International and Domestic at private boarding school Moreton Hall in the Shropshire countryside. We talk about what it's really like in a UK boarding school for students whether attending as a UK r</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>023: How To Stand Out In A Crowded Market</title>
      <itunes:episode>23</itunes:episode>
      <podcast:episode>23</podcast:episode>
      <itunes:title>023: How To Stand Out In A Crowded Market</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/4c42310b-e1a6-38f2-b9b1-741088bf7428</guid>
      <link>https://share.transistor.fm/s/953111df</link>
      <description>
        <![CDATA[<p>What's your unique selling point?</p>
<p> </p>
<p>In this week's episode we talk about using storytelling to build an authentic brand. Showing your clients the person behind the service gives a glimpse of your passion and encourages trust, emption and engagement.</p>
<p> </p>
<p>Take a look at WHY you need. to use storytelling to promote your brand and HOW you should do it in the right way.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>What's your unique selling point?</p>
<p> </p>
<p>In this week's episode we talk about using storytelling to build an authentic brand. Showing your clients the person behind the service gives a glimpse of your passion and encourages trust, emption and engagement.</p>
<p> </p>
<p>Take a look at WHY you need. to use storytelling to promote your brand and HOW you should do it in the right way.</p>]]>
      </content:encoded>
      <pubDate>Mon, 27 Jan 2025 01:00:00 +0000</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/953111df/a469627e.mp3" length="4644837" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>291</itunes:duration>
      <itunes:summary>What's your unique selling point?
 
In this week's episode we talk about using storytelling to build an authentic brand. Showing your clients the person behind the service gives a glimpse of your passion and encourages trust, emption and engagement.
 
Take a look at WHY you need. to use storytelling to promote your brand and HOW you should do it in the right way.</itunes:summary>
      <itunes:subtitle>What's your unique selling point?
 
In this week's episode we talk about using storytelling to build an authentic brand. Showing your clients the person behind the service gives a glimpse of your passion and encourages trust, emption and engagement.
 
Tak</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>022: Stay in Demand: Game-Changing Marketing Strategies for Tutors</title>
      <itunes:episode>22</itunes:episode>
      <podcast:episode>22</podcast:episode>
      <itunes:title>022: Stay in Demand: Game-Changing Marketing Strategies for Tutors</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/f4b54026-4008-311c-a966-7c52fee40e94</guid>
      <link>https://share.transistor.fm/s/63a77cb9</link>
      <description>
        <![CDATA[<p>Having a robust marketing strategy for your international tutoring business is essential if you want to succeed. In this week's episode Sarah explores the best marketing practices to use to ensure you reach your ideal audience. </p>
<p> </p>
<p>Don't make the mistake of diving in without fully understanding where your audience will be looking. </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Having a robust marketing strategy for your international tutoring business is essential if you want to succeed. In this week's episode Sarah explores the best marketing practices to use to ensure you reach your ideal audience. </p>
<p> </p>
<p>Don't make the mistake of diving in without fully understanding where your audience will be looking. </p>]]>
      </content:encoded>
      <pubDate>Mon, 20 Jan 2025 01:00:00 +0000</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/63a77cb9/c6aad000.mp3" length="5597290" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>351</itunes:duration>
      <itunes:summary>Having a robust marketing strategy for your international tutoring business is essential if you want to succeed. In this week's episode Sarah explores the best marketing practices to use to ensure you reach your ideal audience. 
 
Don't make the mistake of diving in without fully understanding where your audience will be looking. </itunes:summary>
      <itunes:subtitle>Having a robust marketing strategy for your international tutoring business is essential if you want to succeed. In this week's episode Sarah explores the best marketing practices to use to ensure you reach your ideal audience. 
 
Don't make the mistake o</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>021: Understanding Guanxi and Mianzi: Unlocking Success in the Chinese Market</title>
      <itunes:episode>21</itunes:episode>
      <podcast:episode>21</podcast:episode>
      <itunes:title>021: Understanding Guanxi and Mianzi: Unlocking Success in the Chinese Market</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/95dab433-efc2-32c3-9c27-3e2a10180b95</guid>
      <link>https://share.transistor.fm/s/47134bbb</link>
      <description>
        <![CDATA[<p>In this weeks episode Sarah dives into 2 essential concepts for working successfully in the Chinese market: Relationship building and mutual respect. 2025 Is the year of the snake and acknowledging this can make a positive impression. Grab a coffee and let's take a look at how we can navigate these concepts with ease</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this weeks episode Sarah dives into 2 essential concepts for working successfully in the Chinese market: Relationship building and mutual respect. 2025 Is the year of the snake and acknowledging this can make a positive impression. Grab a coffee and let's take a look at how we can navigate these concepts with ease</p>]]>
      </content:encoded>
      <pubDate>Mon, 13 Jan 2025 01:00:00 +0000</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/47134bbb/e7cda0e9.mp3" length="4837527" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>303</itunes:duration>
      <itunes:summary>In this weeks episode Sarah dives into 2 essential concepts for working successfully in the Chinese market: Relationship building and mutual respect. 2025 Is the year of the snake and acknowledging this can make a positive impression. Grab a coffee and let's take a look at how we can navigate these concepts with ease</itunes:summary>
      <itunes:subtitle>In this weeks episode Sarah dives into 2 essential concepts for working successfully in the Chinese market: Relationship building and mutual respect. 2025 Is the year of the snake and acknowledging this can make a positive impression. Grab a coffee and le</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>020: Navigating UK Boarding Schools: Questions from Chinese Families</title>
      <itunes:episode>20</itunes:episode>
      <podcast:episode>20</podcast:episode>
      <itunes:title>020: Navigating UK Boarding Schools: Questions from Chinese Families</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/3f24ea96-9e1f-3a7e-8b98-86bdd7a148a5</guid>
      <link>https://share.transistor.fm/s/ae7ab0e7</link>
      <description>
        <![CDATA[<p>In this episode, Sarah explores the common questions Chinese families ask when selecting UK boarding schools for their children, the appeal of single-sex education, academic excellence, and cultural expectations.</p>
<p>Learn about the critical factors that influence their decisions, from academic track records to extracurricular activities, and how tutors can support students during this important transition.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>Find out how Aster Academy can help your tutoring business break in to the international market: <a href="https://www.aster.academy/">https://www.aster.academy/</a></p>
<p> </p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this episode, Sarah explores the common questions Chinese families ask when selecting UK boarding schools for their children, the appeal of single-sex education, academic excellence, and cultural expectations.</p>
<p>Learn about the critical factors that influence their decisions, from academic track records to extracurricular activities, and how tutors can support students during this important transition.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>Find out how Aster Academy can help your tutoring business break in to the international market: <a href="https://www.aster.academy/">https://www.aster.academy/</a></p>
<p> </p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 26 Nov 2024 11:42:09 +0000</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/ae7ab0e7/ef8c559b.mp3" length="8832682" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>367</itunes:duration>
      <itunes:summary>In this episode, Sarah explores the common questions Chinese families ask when selecting UK boarding schools for their children, the appeal of single-sex education, academic excellence, and cultural expectations.
Learn about the critical factors that influence their decisions, from academic track records to extracurricular activities, and how tutors can support students during this important transition.
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
Find out how Aster Academy can help your tutoring business break in to the international market: https://www.aster.academy/
 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>In this episode, Sarah explores the common questions Chinese families ask when selecting UK boarding schools for their children, the appeal of single-sex education, academic excellence, and cultural expectations.
Learn about the critical factors that infl</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>019: How can YOU appeal to International Agents?</title>
      <itunes:episode>19</itunes:episode>
      <podcast:episode>19</podcast:episode>
      <itunes:title>019: How can YOU appeal to International Agents?</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/7c1efc07-7d81-3b3f-960a-1ce0f1572bcc</guid>
      <link>https://share.transistor.fm/s/24bd13f4</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We've spoken previously about how important International Agents are to your tutoring business.  During this episode Sarah discusses 3 BIG TIPS to help you build rapport with, and be attractive to top international agents. </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We've spoken previously about how important International Agents are to your tutoring business.  During this episode Sarah discusses 3 BIG TIPS to help you build rapport with, and be attractive to top international agents. </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 21 Oct 2024 01:20:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/24bd13f4/7c2cea51.mp3" length="8012225" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>333</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We've spoken previously about how important International Agents are to your tutoring business.  During this episode Sarah discusses 3 BIG TIPS to help you build rapport with, and be attractive to top international agents. 
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We've spoken previously about how important International Agents are to your tutoring bu</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>018: Don't Slack on LinkedIn! : Sumantha McMahon</title>
      <itunes:episode>18</itunes:episode>
      <podcast:episode>18</podcast:episode>
      <itunes:title>018: Don't Slack on LinkedIn! : Sumantha McMahon</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/423e6bb8-a0c1-3f7f-9c83-9448c7bbee2f</guid>
      <link>https://share.transistor.fm/s/3586d1fb</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>In this episode, Sarah is joined by Sumantha McMahon, she's built a great brand on LinkedIn and today she shares some of her secrets and why you should NOT slack on LinkedIn.</p>
<p>Connect with Sumantha: <a href="https://www.linkedin.com/in/sumanthamcmahon/?originalSubdomain=uk">https://www.linkedin.com/in/sumanthamcmahon/?originalSubdomain=uk</a></p>
<p>Get the tools to start working the international market: Join The Global Tutors' Collective here: <a href="https://www.aster.academy/gtc-september-offer">https://www.aster.academy/gtc-september-offer</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>In this episode, Sarah is joined by Sumantha McMahon, she's built a great brand on LinkedIn and today she shares some of her secrets and why you should NOT slack on LinkedIn.</p>
<p>Connect with Sumantha: <a href="https://www.linkedin.com/in/sumanthamcmahon/?originalSubdomain=uk">https://www.linkedin.com/in/sumanthamcmahon/?originalSubdomain=uk</a></p>
<p>Get the tools to start working the international market: Join The Global Tutors' Collective here: <a href="https://www.aster.academy/gtc-september-offer">https://www.aster.academy/gtc-september-offer</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 14 Oct 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/3586d1fb/a892300f.mp3" length="27435100" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>1142</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
In this episode, Sarah is joined by Sumantha McMahon, she's built a great brand on LinkedIn and today she shares some of her secrets and why you should NOT slack on LinkedIn.
Connect with Sumantha: https://www.linkedin.com/in/sumanthamcmahon/?originalSubdomain=uk
Get the tools to start working the international market: Join The Global Tutors' Collective here: https://www.aster.academy/gtc-september-offer
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
In this episode, Sarah is joined by Sumantha McMahon, she's built a great brand on Linke</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>017: Referrals - A Powerful Growth Tool</title>
      <itunes:episode>17</itunes:episode>
      <podcast:episode>17</podcast:episode>
      <itunes:title>017: Referrals - A Powerful Growth Tool</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/9e920d2a-0094-3302-8f64-884b11b293bc</guid>
      <link>https://share.transistor.fm/s/a3f37922</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>In this episode, Sarah talks about the importance of referrals. They are so important because when you meet a family you've been referred to, they already know how great you are!</p>
<p>Get the tools to start working the international market: Join The Global Tutors' Collective here: <a href="https://www.aster.academy/gtc-september-offer">https://www.aster.academy/gtc-september-offer</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>In this episode, Sarah talks about the importance of referrals. They are so important because when you meet a family you've been referred to, they already know how great you are!</p>
<p>Get the tools to start working the international market: Join The Global Tutors' Collective here: <a href="https://www.aster.academy/gtc-september-offer">https://www.aster.academy/gtc-september-offer</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 07 Oct 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/a3f37922/260b4e81.mp3" length="8631260" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>359</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
In this episode, Sarah talks about the importance of referrals. They are so important because when you meet a family you've been referred to, they already know how great you are!
Get the tools to start working the international market: Join The Global Tutors' Collective here: https://www.aster.academy/gtc-september-offer
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
In this episode, Sarah talks about the importance of referrals. They are so important be</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>016: Building Your Tutoring Brand</title>
      <itunes:episode>16</itunes:episode>
      <podcast:episode>16</podcast:episode>
      <itunes:title>016: Building Your Tutoring Brand</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/5cb67333-79bd-348e-8ec5-2ac6e6d4cceb</guid>
      <link>https://share.transistor.fm/s/55d53f04</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>In this episode, Sarah provides tips to kickstart building your tutoring brand.  There are so many businesses and so much noise out there, so you and your brand NEED to stand out! </p>
<p>Get the tools to start working the international market: Join The Global Tutors' Collective here: <a href="https://www.aster.academy/gtc-september-offer">https://www.aster.academy/gtc-september-offer</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>In this episode, Sarah provides tips to kickstart building your tutoring brand.  There are so many businesses and so much noise out there, so you and your brand NEED to stand out! </p>
<p>Get the tools to start working the international market: Join The Global Tutors' Collective here: <a href="https://www.aster.academy/gtc-september-offer">https://www.aster.academy/gtc-september-offer</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 30 Sep 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/55d53f04/5f37f307.mp3" length="9440664" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>393</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
In this episode, Sarah provides tips to kickstart building your tutoring brand.  There are so many businesses and so much noise out there, so you and your brand NEED to stand out! 
Get the tools to start working the international market: Join The Global Tutors' Collective here: https://www.aster.academy/gtc-september-offer
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
In this episode, Sarah provides tips to kickstart building your tutoring brand.  There a</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>015: The International Market : BIG Things to Consider</title>
      <itunes:episode>15</itunes:episode>
      <podcast:episode>15</podcast:episode>
      <itunes:title>015: The International Market : BIG Things to Consider</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/e21ec1cb-8d84-35f0-bf3e-2433138270df</guid>
      <link>https://share.transistor.fm/s/456a7e6a</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Curious about expanding your tutoring business internationally? In this episode, we dive into the key steps for going global, from finding your niche and understanding cultural differences to navigating time zones and legal considerations. You'll learn how to position yourself as a top tutor in the international market and get actionable insights to attract students worldwide. Tune in to hear how to successfully grow your tutoring career beyond borders!</p>
<p>Get the tools to start working the international market: Join The Global Tutors' Collective here: <a href="https://www.aster.academy/gtc-september-offer">https://www.aster.academy/gtc-september-offer</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Curious about expanding your tutoring business internationally? In this episode, we dive into the key steps for going global, from finding your niche and understanding cultural differences to navigating time zones and legal considerations. You'll learn how to position yourself as a top tutor in the international market and get actionable insights to attract students worldwide. Tune in to hear how to successfully grow your tutoring career beyond borders!</p>
<p>Get the tools to start working the international market: Join The Global Tutors' Collective here: <a href="https://www.aster.academy/gtc-september-offer">https://www.aster.academy/gtc-september-offer</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 23 Sep 2024 01:31:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/456a7e6a/bb7a9407.mp3" length="10298011" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>428</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Curious about expanding your tutoring business internationally? In this episode, we dive into the key steps for going global, from finding your niche and understanding cultural differences to navigating time zones and legal considerations. You'll learn how to position yourself as a top tutor in the international market and get actionable insights to attract students worldwide. Tune in to hear how to successfully grow your tutoring career beyond borders!
Get the tools to start working the international market: Join The Global Tutors' Collective here: https://www.aster.academy/gtc-september-offer
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Curious about expanding your tutoring business internationally? In this episode, we dive</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>014: Connecting with Chinese Families &amp; offering Unmatched Value</title>
      <itunes:episode>14</itunes:episode>
      <podcast:episode>14</podcast:episode>
      <itunes:title>014: Connecting with Chinese Families &amp; offering Unmatched Value</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/e1e4ed3a-40eb-3ec8-88d1-c3615d8703c4</guid>
      <link>https://share.transistor.fm/s/c389fa6f</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We've touched specifically on the Chinese market several times during the shows so far.  That's because it's SO IMPORTANT if you want to grow into the international market.  This episode explains more about  Chinese culture and what families generally want from a tutor.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We've touched specifically on the Chinese market several times during the shows so far.  That's because it's SO IMPORTANT if you want to grow into the international market.  This episode explains more about  Chinese culture and what families generally want from a tutor.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 16 Sep 2024 01:47:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/c389fa6f/67bad0dc.mp3" length="12485661" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>519</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We've touched specifically on the Chinese market several times during the shows so far.  That's because it's SO IMPORTANT if you want to grow into the international market.  This episode explains more about  Chinese culture and what families generally want from a tutor.
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We've touched specifically on the Chinese market several times during the shows so far. </itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>013: Education Services for the Elite : Understand your market</title>
      <itunes:episode>13</itunes:episode>
      <podcast:episode>13</podcast:episode>
      <itunes:title>013: Education Services for the Elite : Understand your market</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/bf067ad4-99e1-3a82-8b48-c0b58cf36310</guid>
      <link>https://share.transistor.fm/s/19644f94</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Meet Ed Borton, the driving force behind ESB Education &amp; Family. With a rich background in elite private school education and a partnership with his wife Sabina, a former Norland Nanny, they've combined their expertise and networks to create a truly unique venture where they have a deep understanding of their target market.</p>
<p>This is an insightful chat with many key takeaways for you if you're looking to grow your own tutoring business.</p>
<p>ESB Website: <a href="https://www.esbconsulting.co.uk/">https://www.esbconsulting.co.uk/</a></p>
<p>Instagram page: <a href="https://www.instagram.com/esbconsulting">https://www.instagram.com/esbconsulting</a></p>
<p> </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Meet Ed Borton, the driving force behind ESB Education &amp; Family. With a rich background in elite private school education and a partnership with his wife Sabina, a former Norland Nanny, they've combined their expertise and networks to create a truly unique venture where they have a deep understanding of their target market.</p>
<p>This is an insightful chat with many key takeaways for you if you're looking to grow your own tutoring business.</p>
<p>ESB Website: <a href="https://www.esbconsulting.co.uk/">https://www.esbconsulting.co.uk/</a></p>
<p>Instagram page: <a href="https://www.instagram.com/esbconsulting">https://www.instagram.com/esbconsulting</a></p>
<p> </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 09 Sep 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/19644f94/d3f76d6a.mp3" length="37743735" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>1572</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Meet Ed Borton, the driving force behind ESB Education &amp;amp; Family. With a rich background in elite private school education and a partnership with his wife Sabina, a former Norland Nanny, they've combined their expertise and networks to create a truly unique venture where they have a deep understanding of their target market.
This is an insightful chat with many key takeaways for you if you're looking to grow your own tutoring business.
ESB Website: https://www.esbconsulting.co.uk/
Instagram page: https://www.instagram.com/esbconsulting
 
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Meet Ed Borton, the driving force behind ESB Education &amp;amp; Family. With a rich backgro</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>012: The Voice of Boarding Schools : The BSA (Part 2 of 2)</title>
      <itunes:episode>12</itunes:episode>
      <podcast:episode>12</podcast:episode>
      <itunes:title>012: The Voice of Boarding Schools : The BSA (Part 2 of 2)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/aa76e513-ea5e-374f-b069-31591bfc0634</guid>
      <link>https://share.transistor.fm/s/c13c87f7</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We've talked on past episodes about how amazing the BSA (Board Schools Association) are.  During this episode, you'll hear Sarah's chat with Caroline Nixon who's the International and Membership Director.</p>
<p>This is an incredibly insightful conversation, and we've split it over two episodes.  This is the second part; if you missed the first you can listen by following this link: <a href="https://tutoring-the-world.podbean.com/e/011-the-voice-of-boarding-schools-the-bsa-part-1-of-2/?token=0c0e3156726e1c82c4d321e918f9194e">[Caroline Nixon: Part One]</a></p>
<p>BSA Official website: <a href="https://www.boarding.org.uk/">https://www.boarding.org.uk/</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We've talked on past episodes about how amazing the BSA (Board Schools Association) are.  During this episode, you'll hear Sarah's chat with Caroline Nixon who's the International and Membership Director.</p>
<p>This is an incredibly insightful conversation, and we've split it over two episodes.  This is the second part; if you missed the first you can listen by following this link: <a href="https://tutoring-the-world.podbean.com/e/011-the-voice-of-boarding-schools-the-bsa-part-1-of-2/?token=0c0e3156726e1c82c4d321e918f9194e">[Caroline Nixon: Part One]</a></p>
<p>BSA Official website: <a href="https://www.boarding.org.uk/">https://www.boarding.org.uk/</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 02 Sep 2024 01:53:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/c13c87f7/8c8beec0.mp3" length="26757965" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>1114</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We've talked on past episodes about how amazing the BSA (Board Schools Association) are.  During this episode, you'll hear Sarah's chat with Caroline Nixon who's the International and Membership Director.
This is an incredibly insightful conversation, and we've split it over two episodes.  This is the second part; if you missed the first you can listen by following this link: [Caroline Nixon: Part One]
BSA Official website: https://www.boarding.org.uk/
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We've talked on past episodes about how amazing the BSA (Board Schools Association) are.</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>011: The Voice of Boarding Schools : The BSA (Part 1 of 2)</title>
      <itunes:episode>11</itunes:episode>
      <podcast:episode>11</podcast:episode>
      <itunes:title>011: The Voice of Boarding Schools : The BSA (Part 1 of 2)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/b499cff1-1548-32e3-a9a4-ba358d420036</guid>
      <link>https://share.transistor.fm/s/fb2bcf4b</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We've talked on past episodes about how amazing the BSA (Board Schools Association) are.  During this episode, you'll hear Sarah's chat with Caroline Nixon who's the International and Membership Director.</p>
<p>This is an incredibly insightful conversation, and we've split it over two episodes.  To hear the second part, please remember to listen to next week's release.</p>
<p>BSA Official website: <a href="https://www.boarding.org.uk/">https://www.boarding.org.uk/</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We've talked on past episodes about how amazing the BSA (Board Schools Association) are.  During this episode, you'll hear Sarah's chat with Caroline Nixon who's the International and Membership Director.</p>
<p>This is an incredibly insightful conversation, and we've split it over two episodes.  To hear the second part, please remember to listen to next week's release.</p>
<p>BSA Official website: <a href="https://www.boarding.org.uk/">https://www.boarding.org.uk/</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 26 Aug 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/fb2bcf4b/293d89f6.mp3" length="25503434" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>1062</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We've talked on past episodes about how amazing the BSA (Board Schools Association) are.  During this episode, you'll hear Sarah's chat with Caroline Nixon who's the International and Membership Director.
This is an incredibly insightful conversation, and we've split it over two episodes.  To hear the second part, please remember to listen to next week's release.
BSA Official website: https://www.boarding.org.uk/
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We've talked on past episodes about how amazing the BSA (Board Schools Association) are.</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>010: How Summer Schools can help your Tutoring Business</title>
      <itunes:episode>10</itunes:episode>
      <podcast:episode>10</podcast:episode>
      <itunes:title>010: How Summer Schools can help your Tutoring Business</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/6bafb020-1764-3386-9180-f7a5ce07f7f0</guid>
      <link>https://share.transistor.fm/s/f271f2bf</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Have you considered how amazing Summer Schools can be for your business?  During this episode Sarah explains how you can work with them, or alongside them to support your clients and grow your business, and gets specific around the attitude of the Chinese market to summer schools.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Have you considered how amazing Summer Schools can be for your business?  During this episode Sarah explains how you can work with them, or alongside them to support your clients and grow your business, and gets specific around the attitude of the Chinese market to summer schools.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 19 Aug 2024 01:55:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/f271f2bf/890933ea.mp3" length="9694259" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>403</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Have you considered how amazing Summer Schools can be for your business?  During this episode Sarah explains how you can work with them, or alongside them to support your clients and grow your business, and gets specific around the attitude of the Chinese market to summer schools.
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Have you considered how amazing Summer Schools can be for your business?  During this ep</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>009: Educational Agents : Your questions answered</title>
      <itunes:episode>9</itunes:episode>
      <podcast:episode>9</podcast:episode>
      <itunes:title>009: Educational Agents : Your questions answered</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/2e22846f-47de-3a2c-8181-214e2220160b</guid>
      <link>https://share.transistor.fm/s/c2604b77</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Following on from Sarah's recent episode about Educational Agents, she's been getting questions!  This episode answers some of the most common, such as "where do I find an agent?" and "how do I choose an agent?"</p>
<p>Here's the last episode, entitled "Educational Agents are Game Changers": <a href="https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/">https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/</a></p>
<p>Here are links to the resources Sarah talks about during this episode...</p>
<p>Study Travel: <a href="https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/">https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/</a></p>
<p>FELCA: <a href="https://www.felca.org/">https://www.felca.org/</a></p>
<p>BSA: <a href="https://www.boarding.org.uk/">https://www.boarding.org.uk/</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Following on from Sarah's recent episode about Educational Agents, she's been getting questions!  This episode answers some of the most common, such as "where do I find an agent?" and "how do I choose an agent?"</p>
<p>Here's the last episode, entitled "Educational Agents are Game Changers": <a href="https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/">https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/</a></p>
<p>Here are links to the resources Sarah talks about during this episode...</p>
<p>Study Travel: <a href="https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/">https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/</a></p>
<p>FELCA: <a href="https://www.felca.org/">https://www.felca.org/</a></p>
<p>BSA: <a href="https://www.boarding.org.uk/">https://www.boarding.org.uk/</a></p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 12 Aug 2024 01:01:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/c2604b77/8f095a24.mp3" length="9907996" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>412</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Following on from Sarah's recent episode about Educational Agents, she's been getting questions!  This episode answers some of the most common, such as "where do I find an agent?" and "how do I choose an agent?"
Here's the last episode, entitled "Educational Agents are Game Changers": https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/
Here are links to the resources Sarah talks about during this episode...
Study Travel: https://tutoring-the-world.podbean.com/e/003-educational-agents-are-game-changers/
FELCA: https://www.felca.org/
BSA: https://www.boarding.org.uk/
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Following on from Sarah's recent episode about Educational Agents, she's been getting qu</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>008: Expectations of families in China : Extra insight is key</title>
      <itunes:episode>8</itunes:episode>
      <podcast:episode>8</podcast:episode>
      <itunes:title>008: Expectations of families in China : Extra insight is key</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/aeb39bf8-2e01-3e01-83a5-7d9919ec0652</guid>
      <link>https://share.transistor.fm/s/ad0815df</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Local insight and information is essential when building trust with potential clients from China.  </p>
<p>During this episode Sarah explains how she's achieved this in her tutoring business. </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Local insight and information is essential when building trust with potential clients from China.  </p>
<p>During this episode Sarah explains how she's achieved this in her tutoring business. </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 05 Aug 2024 01:59:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/ad0815df/5a87f2a2.mp3" length="8018855" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>334</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Local insight and information is essential when building trust with potential clients from China.  
During this episode Sarah explains how she's achieved this in her tutoring business. 
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Local insight and information is essential when building trust with potential clients fr</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>007: British Boarding Schools : Staying informed is essential</title>
      <itunes:episode>7</itunes:episode>
      <podcast:episode>7</podcast:episode>
      <itunes:title>007: British Boarding Schools : Staying informed is essential</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/2c2001f8-c3fb-3343-80dd-20a9e8ff0fe2</guid>
      <link>https://share.transistor.fm/s/804d33a6</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Your credibility relies upon the advice and information you supply to your students and their parents. </p>
<p>During this episode Sarah talks about the importance of keeping up to date with the practices, requirements and changes within British boarding schools and gives actionable advice on how you can stay one step ahead. </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Your credibility relies upon the advice and information you supply to your students and their parents. </p>
<p>During this episode Sarah talks about the importance of keeping up to date with the practices, requirements and changes within British boarding schools and gives actionable advice on how you can stay one step ahead. </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 29 Jul 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/804d33a6/af7c9c54.mp3" length="9224707" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>384</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Your credibility relies upon the advice and information you supply to your students and their parents. 
During this episode Sarah talks about the importance of keeping up to date with the practices, requirements and changes within British boarding schools and gives actionable advice on how you can stay one step ahead. 
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Your credibility relies upon the advice and information you supply to your students and </itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>006: Group classes for China - Perfecting the Process</title>
      <itunes:episode>6</itunes:episode>
      <podcast:episode>6</podcast:episode>
      <itunes:title>006: Group classes for China - Perfecting the Process</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/d0ee67a4-634e-3da9-b8ea-9f82c183bfeb</guid>
      <link>https://share.transistor.fm/s/6218893f</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We learned in the last episode that group tutoring to the Chinese market can be tricky, and heard about some of the pitfalls. </p>
<p>During this episode you'll find out how Sarah overcame the issues, and learn about the systems she now has in place in her successful international tutoring business.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>We learned in the last episode that group tutoring to the Chinese market can be tricky, and heard about some of the pitfalls. </p>
<p>During this episode you'll find out how Sarah overcame the issues, and learn about the systems she now has in place in her successful international tutoring business.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 22 Jul 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/6218893f/6479950a.mp3" length="8210579" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>342</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We learned in the last episode that group tutoring to the Chinese market can be tricky, and heard about some of the pitfalls. 
During this episode you'll find out how Sarah overcame the issues, and learn about the systems she now has in place in her successful international tutoring business.
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
We learned in the last episode that group tutoring to the Chinese market can be tricky, </itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>BONUS: My Journey to the Chinese Market</title>
      <itunes:episode>1</itunes:episode>
      <podcast:episode>1</podcast:episode>
      <itunes:title>BONUS: My Journey to the Chinese Market</itunes:title>
      <itunes:episodeType>bonus</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/2aa61d7a-3945-3af3-9e28-9f8a2933efcb</guid>
      <link>https://share.transistor.fm/s/323cd69e</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Sarah has become an expert in tutoring to the Chinese market, and supporting other tutors to do the same....this didn't happen overnight and it didn't happen by accident.  She's often asked about how she ended up with such a specific niche within teaching.  </p>
<p>This episode is a bonus, and answers this question. <br>
<br>
</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Sarah has become an expert in tutoring to the Chinese market, and supporting other tutors to do the same....this didn't happen overnight and it didn't happen by accident.  She's often asked about how she ended up with such a specific niche within teaching.  </p>
<p>This episode is a bonus, and answers this question. <br>
<br>
</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Jul 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/323cd69e/e770990d.mp3" length="9811836" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>408</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Sarah has become an expert in tutoring to the Chinese market, and supporting other tutors to do the same....this didn't happen overnight and it didn't happen by accident.  She's often asked about how she ended up with such a specific niche within teaching.  
This episode is a bonus, and answers this question. 
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Sarah has become an expert in tutoring to the Chinese market, and supporting other tutor</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>005: Group classes for China - Some Pitfalls</title>
      <itunes:episode>5</itunes:episode>
      <podcast:episode>5</podcast:episode>
      <itunes:title>005: Group classes for China - Some Pitfalls</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/f87e6c6f-4894-31fd-9497-e106b0419959</guid>
      <link>https://share.transistor.fm/s/c325ad39</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>As we discussed in the last episode, tutoring to the Chinese market is essential to level up your international tutoring business, and providing group classes is a way of scaling quickly.</p>
<p>Group classes to the Chinese market can be tricky though.  During this episode you'll hear some of the pitfalls Sarah experienced first hand, so won't make the same mistakes.</p>
<p>Here's the Group Classes course that Sarah recommends during this episode: <a href="https://jukebox.upgradeyoureducationbusiness.com/groupclasses">https://jukebox.upgradeyoureducationbusiness.com/groupclasses</a></p>
<p>There's more on group classes for the Chinese market next week, so please <em>follow or subscribe</em> so you don't miss it.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>As we discussed in the last episode, tutoring to the Chinese market is essential to level up your international tutoring business, and providing group classes is a way of scaling quickly.</p>
<p>Group classes to the Chinese market can be tricky though.  During this episode you'll hear some of the pitfalls Sarah experienced first hand, so won't make the same mistakes.</p>
<p>Here's the Group Classes course that Sarah recommends during this episode: <a href="https://jukebox.upgradeyoureducationbusiness.com/groupclasses">https://jukebox.upgradeyoureducationbusiness.com/groupclasses</a></p>
<p>There's more on group classes for the Chinese market next week, so please <em>follow or subscribe</em> so you don't miss it.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 15 Jul 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/c325ad39/b3c1d885.mp3" length="10383230" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>432</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
As we discussed in the last episode, tutoring to the Chinese market is essential to level up your international tutoring business, and providing group classes is a way of scaling quickly.
Group classes to the Chinese market can be tricky though.  During this episode you'll hear some of the pitfalls Sarah experienced first hand, so won't make the same mistakes.
Here's the Group Classes course that Sarah recommends during this episode: https://jukebox.upgradeyoureducationbusiness.com/groupclasses
There's more on group classes for the Chinese market next week, so please follow or subscribe so you don't miss it.
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
As we discussed in the last episode, tutoring to the Chinese market is essential to leve</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>004: Tutoring to the Chinese Market is Essential</title>
      <itunes:episode>4</itunes:episode>
      <podcast:episode>4</podcast:episode>
      <itunes:title>004: Tutoring to the Chinese Market is Essential</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/98522731-c965-3e7b-afba-4e13eba4a76f</guid>
      <link>https://share.transistor.fm/s/e30ba3ca</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Tutoring to the Chinese market is essential to level up your international tutoring business.</p>
<p>Chinese families and Agents have very specific requirements, which become clear when you work with them. During this episode Sarah talks about her experiences in the Chinese market, and gives actionable advice that you can use straight away.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Tutoring to the Chinese market is essential to level up your international tutoring business.</p>
<p>Chinese families and Agents have very specific requirements, which become clear when you work with them. During this episode Sarah talks about her experiences in the Chinese market, and gives actionable advice that you can use straight away.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 08 Jul 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/e30ba3ca/e4050829.mp3" length="8808510" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>367</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Tutoring to the Chinese market is essential to level up your international tutoring business.
Chinese families and Agents have very specific requirements, which become clear when you work with them. During this episode Sarah talks about her experiences in the Chinese market, and gives actionable advice that you can use straight away.
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Tutoring to the Chinese market is essential to level up your international tutoring busi</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>003: Educational Agents are Game Changers.</title>
      <itunes:episode>3</itunes:episode>
      <podcast:episode>3</podcast:episode>
      <itunes:title>003: Educational Agents are Game Changers.</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/d26581a8-8fa4-31fc-a88f-1adfd9e053b3</guid>
      <link>https://share.transistor.fm/s/576974e9</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Educational Agents can be an absolute game changer for tutoring businesses, especially when scaling into the international market. </p>
<p>During this episode Sarah outlines what they do, and explains how they can help level-up your business.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Educational Agents can be an absolute game changer for tutoring businesses, especially when scaling into the international market. </p>
<p>During this episode Sarah outlines what they do, and explains how they can help level-up your business.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 01 Jul 2024 01:50:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/576974e9/867b97ab.mp3" length="8192329" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>341</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Educational Agents can be an absolute game changer for tutoring businesses, especially when scaling into the international market. 
During this episode Sarah outlines what they do, and explains how they can help level-up your business.
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about</itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Educational Agents can be an absolute game changer for tutoring businesses, especially w</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>002: The importance of understanding Boarding Schools</title>
      <itunes:episode>2</itunes:episode>
      <podcast:episode>2</podcast:episode>
      <itunes:title>002: The importance of understanding Boarding Schools</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">tutoring-the-world.podbean.com/c5e435ce-cf32-3f09-8ae7-ce618f51bce2</guid>
      <link>https://share.transistor.fm/s/a4bba22c</link>
      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Do you have a deep understanding of boarding schools? If you don't but you want to scale into the international market this is an important episode for you.</p>
<p>Sarah talks about the importance of understanding the specific entry requirements, cultures and expectations of each school your students may wish to attend.  These can differ massively between schools, so can be an uncertain time for students and parents.  As an international tutor, your job goes way further than preparation for entry exams. </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>
<p> </p>
<p> </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Do you have a deep understanding of boarding schools? If you don't but you want to scale into the international market this is an important episode for you.</p>
<p>Sarah talks about the importance of understanding the specific entry requirements, cultures and expectations of each school your students may wish to attend.  These can differ massively between schools, so can be an uncertain time for students and parents.  As an international tutor, your job goes way further than preparation for entry exams. </p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>
<p> </p>
<p> </p>]]>
      </content:encoded>
      <pubDate>Mon, 24 Jun 2024 02:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/a4bba22c/8e4eba41.mp3" length="8303105" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>346</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Do you have a deep understanding of boarding schools? If you don't but you want to scale into the international market this is an important episode for you.
Sarah talks about the importance of understanding the specific entry requirements, cultures and expectations of each school your students may wish to attend.  These can differ massively between schools, so can be an uncertain time for students and parents.  As an international tutor, your job goes way further than preparation for entry exams. 
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about
 
 </itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Do you have a deep understanding of boarding schools? If you don't but you want to scale</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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      <title>001: Niche: The importance of defining your market</title>
      <itunes:episode>1</itunes:episode>
      <podcast:episode>1</podcast:episode>
      <itunes:title>001: Niche: The importance of defining your market</itunes:title>
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      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Many tutors try to appeal to everybody when they start their business.  The importance of defining your target market by niching down your services can't be overstated.  During this first episode, Sarah explains why it's so important for international tutors to identify and leverage their passions to distinguish themselves from the competition.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>
<p> </p>
<p> </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>Many tutors try to appeal to everybody when they start their business.  The importance of defining your target market by niching down your services can't be overstated.  During this first episode, Sarah explains why it's so important for international tutors to identify and leverage their passions to distinguish themselves from the competition.</p>
<p><em>Please Follow or Subscribe so you're notified as soon as new episodes become available. </em></p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>
<p> </p>
<p> </p>]]>
      </content:encoded>
      <pubDate>Mon, 24 Jun 2024 01:00:00 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/e5612b26/905afb06.mp3" length="9330380" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>389</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Many tutors try to appeal to everybody when they start their business.  The importance of defining your target market by niching down your services can't be overstated.  During this first episode, Sarah explains why it's so important for international tutors to identify and leverage their passions to distinguish themselves from the competition.
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about
 
 </itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
Many tutors try to appeal to everybody when they start their business.  The importance o</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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      <title>Tutoring The World : Trailer</title>
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      <podcast:episode>1</podcast:episode>
      <itunes:title>Tutoring The World : Trailer</itunes:title>
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      <description>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>This is a brief trailer episode which gives you a taste of the content you'll hear when episodes are released weekly from June 24th, 2024.  </p>
<p>Please Follow or Subscribe so you're notified as soon as new episodes become available. </p>
<p> </p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>
<p> </p>
<p> </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.</p>
<p>This is a brief trailer episode which gives you a taste of the content you'll hear when episodes are released weekly from June 24th, 2024.  </p>
<p>Please Follow or Subscribe so you're notified as soon as new episodes become available. </p>
<p> </p>
<p>More from your Host, Sarah Capewell</p>
<p>I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.</p>
<p>Connect with me here: <a href="https://www.linkedin.com/in/sarah-capewell-59882520b/">https://www.linkedin.com/in/sarah-capewell-59882520b/</a></p>
<p>Find out more about Aster Academy here: <a href="https://www.aster.academy/about">https://www.aster.academy/about</a></p>
<p> </p>
<p> </p>]]>
      </content:encoded>
      <pubDate>Tue, 11 Jun 2024 11:03:14 +0100</pubDate>
      <author>Aster Academy</author>
      <enclosure url="https://media.transistor.fm/58a1996f/beadce2e.mp3" length="2603213" type="audio/mpeg"/>
      <itunes:author>Aster Academy</itunes:author>
      <itunes:duration>109</itunes:duration>
      <itunes:summary>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
This is a brief trailer episode which gives you a taste of the content you'll hear when episodes are released weekly from June 24th, 2024.  
Please Follow or Subscribe so you're notified as soon as new episodes become available. 
 
More from your Host, Sarah Capewell
I've created this show to share strategies, ideas and guidance that will help you to ride the waves of running your own business. Together we’ll be unpicking the world of international tutoring,  looking at how you can sell your services to education agents and diving into the pros and cons of scaling your business to meet demand. Let's embark on this entrepreneurial adventure together.
Connect with me here: https://www.linkedin.com/in/sarah-capewell-59882520b/
Find out more about Aster Academy here: https://www.aster.academy/about
 
 </itunes:summary>
      <itunes:subtitle>If you’re a teacher or tutor who is looking to find more ways to scale into the international market, then look no further, Tutoring The World is the podcast for you.
This is a brief trailer episode which gives you a taste of the content you'll hear when </itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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