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    <title>The Health Marketing Daily</title>
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    <description>The daily briefing for professionals in health, nutrition, and wellness marketing. Every episode covers an ingredient of the day, the latest science and regulatory updates from EFSA and beyond, and the brand and market moves shaping the nutraceutical industry. Hosted by Klara and Marco — evidence-based, no hype, no bro-science. Built for formulators, brand managers, regulatory affairs teams, and anyone building in the health and nutrition space.</description>
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    <pubDate>Tue, 18 Aug 2026 19:07:24 -0700</pubDate>
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      <title>The Health Marketing Daily</title>
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    <itunes:author>Marco &amp; Klara</itunes:author>
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    <itunes:summary>The daily briefing for professionals in health, nutrition, and wellness marketing. Every episode covers an ingredient of the day, the latest science and regulatory updates from EFSA and beyond, and the brand and market moves shaping the nutraceutical industry. Hosted by Klara and Marco — evidence-based, no hype, no bro-science. Built for formulators, brand managers, regulatory affairs teams, and anyone building in the health and nutrition space.</itunes:summary>
    <itunes:subtitle>The daily briefing for professionals in health, nutrition, and wellness marketing.</itunes:subtitle>
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    <itunes:owner>
      <itunes:name>Marco Jacobs</itunes:name>
      <itunes:email>marcojacobs@web.de</itunes:email>
    </itunes:owner>
    <itunes:complete>No</itunes:complete>
    <itunes:explicit>No</itunes:explicit>
    <item>
      <title>The Health Marketing Daily | EDEKA Joins Forces With Longevity Forum | Nestlé Looks To Develop New Products | Marks &amp; Spencer Urges Government To</title>
      <itunes:title>The Health Marketing Daily | EDEKA Joins Forces With Longevity Forum | Nestlé Looks To Develop New Products | Marks &amp; Spencer Urges Government To</itunes:title>
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        <![CDATA[The Health Marketing Daily — August 19, 2026

In this episode:
• Europe's largest food retailer is formally aligning its brand with the longevity movement — a signal that healthy ageing is now a mainstream retail strategy, not a niche supplement play.
• Nestlé is deploying AI and nutrition science to build a dedicated product range for GLP-1 drug users — the biggest food-to-wellness category pivot from a major FMCG player yet.
• M&amp;S is lobbying the UK government to overhaul how fibre health claims are communicated to consumers — a regulatory and marketing story with direct implications for functional food and supplement labelling across Britain.
• New research on artisan cheese microbes finding gut health benefits opens a compelling ingredient science narrative for probiotic and fermented food brands looking for fresh category credibility.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 19, 2026

In this episode:
• Europe's largest food retailer is formally aligning its brand with the longevity movement — a signal that healthy ageing is now a mainstream retail strategy, not a niche supplement play.
• Nestlé is deploying AI and nutrition science to build a dedicated product range for GLP-1 drug users — the biggest food-to-wellness category pivot from a major FMCG player yet.
• M&amp;S is lobbying the UK government to overhaul how fibre health claims are communicated to consumers — a regulatory and marketing story with direct implications for functional food and supplement labelling across Britain.
• New research on artisan cheese microbes finding gut health benefits opens a compelling ingredient science narrative for probiotic and fermented food brands looking for fresh category credibility.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Tue, 18 Aug 2026 19:07:24 -0700</pubDate>
      <author>Marco &amp; Klara</author>
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      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>486</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 19, 2026

In this episode:
• Europe's largest food retailer is formally aligning its brand with the longevity movement — a signal that healthy ageing is now a mainstream retail strategy, not a niche supplement play.
• Nestlé is deploying AI and nutrition science to build a dedicated product range for GLP-1 drug users — the biggest food-to-wellness category pivot from a major FMCG player yet.
• M&amp;S is lobbying the UK government to overhaul how fibre health claims are communicated to consumers — a regulatory and marketing story with direct implications for functional food and supplement labelling across Britain.
• New research on artisan cheese microbes finding gut health benefits opens a compelling ingredient science narrative for probiotic and fermented food brands looking for fresh category credibility.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Peptidi, via libera della FDA tra | Drinking orange juice every day may | 'A tax on being thin': only</title>
      <itunes:title>The Health Marketing Daily | Peptidi, via libera della FDA tra | Drinking orange juice every day may | 'A tax on being thin': only</itunes:title>
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      <description>
        <![CDATA[The Health Marketing Daily — August 18, 2026

In this episode:
• The FDA's approval of peptides for commercial sale — amid conflict-of-interest allegations and unresolved safety concerns — has direct implications for European brands watching how this ingredient category is being regulated on both sides of the Atlantic.
• New research showing that daily orange juice consumption influences thousands of genes linked to inflammation and immunity gives functional food and nutraceutical brands compelling new science to build campaigns around flavonoid and polyphenol ingredients.
• New UK analysis showing that GLP-1 drugs only deliver net food savings for households earning close to £100,000 signals a major affordability barrier — and a significant market opportunity for lower-cost functional nutrition alternatives positioned at the mass market.
• Wildfire seasons are now reliably creating a new consumer health anxiety — and a startup called Climatic is among the first brands to build an entire product and marketing strategy around everyday lung health, signalling the emergence of a credible new supplement and wellness category.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 18, 2026

In this episode:
• The FDA's approval of peptides for commercial sale — amid conflict-of-interest allegations and unresolved safety concerns — has direct implications for European brands watching how this ingredient category is being regulated on both sides of the Atlantic.
• New research showing that daily orange juice consumption influences thousands of genes linked to inflammation and immunity gives functional food and nutraceutical brands compelling new science to build campaigns around flavonoid and polyphenol ingredients.
• New UK analysis showing that GLP-1 drugs only deliver net food savings for households earning close to £100,000 signals a major affordability barrier — and a significant market opportunity for lower-cost functional nutrition alternatives positioned at the mass market.
• Wildfire seasons are now reliably creating a new consumer health anxiety — and a startup called Climatic is among the first brands to build an entire product and marketing strategy around everyday lung health, signalling the emergence of a credible new supplement and wellness category.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Mon, 17 Aug 2026 19:07:00 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/5cbe9da2/943065c9.mp3" length="16034059" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>538</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 18, 2026

In this episode:
• The FDA's approval of peptides for commercial sale — amid conflict-of-interest allegations and unresolved safety concerns — has direct implications for European brands watching how this ingredient category is being regulated on both sides of the Atlantic.
• New research showing that daily orange juice consumption influences thousands of genes linked to inflammation and immunity gives functional food and nutraceutical brands compelling new science to build campaigns around flavonoid and polyphenol ingredients.
• New UK analysis showing that GLP-1 drugs only deliver net food savings for households earning close to £100,000 signals a major affordability barrier — and a significant market opportunity for lower-cost functional nutrition alternatives positioned at the mass market.
• Wildfire seasons are now reliably creating a new consumer health anxiety — and a startup called Climatic is among the first brands to build an entire product and marketing strategy around everyday lung health, signalling the emergence of a credible new supplement and wellness category.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Mikrobiom-Modulation als Therapieansatz beim Reizdarmsyndrom | Ferrero to buy better-for-you breakfast brand | FDA lays out plan to close</title>
      <itunes:title>The Health Marketing Daily | Mikrobiom-Modulation als Therapieansatz beim Reizdarmsyndrom | Ferrero to buy better-for-you breakfast brand | FDA lays out plan to close</itunes:title>
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      <description>
        <![CDATA[The Health Marketing Daily — August 17, 2026

In this episode:
• Germany's updated S3 clinical guideline on IBS now formally recognises microbiome modulation as a therapeutic approach — a significant validation moment for probiotic and gut health brands operating in Europe's largest market.
• Ferrero's acquisition of Purely Elizabeth signals that major confectionery incumbents are now aggressively buying into the better-for-you breakfast and wellness food space — not just dabbling at the edges.
• The FDA's move to close the GRAS self-determination loophole — requiring mandatory notification for ingredients previously self-affirmed as safe — is the most significant US food ingredient regulatory shift in decades, with downstream implications for functional food and supplement formulation globally.
• Khloé Kardashian's Khloud brand is taking collagen — long a premium supplement category — into mass-market snack format via a Walmart-exclusive launch, signalling a major channel and format shift for functional ingredients.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 17, 2026

In this episode:
• Germany's updated S3 clinical guideline on IBS now formally recognises microbiome modulation as a therapeutic approach — a significant validation moment for probiotic and gut health brands operating in Europe's largest market.
• Ferrero's acquisition of Purely Elizabeth signals that major confectionery incumbents are now aggressively buying into the better-for-you breakfast and wellness food space — not just dabbling at the edges.
• The FDA's move to close the GRAS self-determination loophole — requiring mandatory notification for ingredients previously self-affirmed as safe — is the most significant US food ingredient regulatory shift in decades, with downstream implications for functional food and supplement formulation globally.
• Khloé Kardashian's Khloud brand is taking collagen — long a premium supplement category — into mass-market snack format via a Walmart-exclusive launch, signalling a major channel and format shift for functional ingredients.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sun, 16 Aug 2026 19:06:49 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/7f38078f/b6797e1f.mp3" length="15666203" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>515</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 17, 2026

In this episode:
• Germany's updated S3 clinical guideline on IBS now formally recognises microbiome modulation as a therapeutic approach — a significant validation moment for probiotic and gut health brands operating in Europe's largest market.
• Ferrero's acquisition of Purely Elizabeth signals that major confectionery incumbents are now aggressively buying into the better-for-you breakfast and wellness food space — not just dabbling at the edges.
• The FDA's move to close the GRAS self-determination loophole — requiring mandatory notification for ingredients previously self-affirmed as safe — is the most significant US food ingredient regulatory shift in decades, with downstream implications for functional food and supplement formulation globally.
• Khloé Kardashian's Khloud brand is taking collagen — long a premium supplement category — into mass-market snack format via a Walmart-exclusive launch, signalling a major channel and format shift for functional ingredients.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Lebensmittelrecht: Ministerium kippt Anreicherungsregel | AG1 Gummy Debut Shows Powder's Convenience | This common vitamin deficiency becomes far</title>
      <itunes:title>The Health Marketing Daily | Lebensmittelrecht: Ministerium kippt Anreicherungsregel | AG1 Gummy Debut Shows Powder's Convenience | This common vitamin deficiency becomes far</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2a78bcb6-c4da-4cc0-9a85-b57618dd509d</guid>
      <link>https://share.transistor.fm/s/3b7b4d2b</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 16, 2026

In this episode:
• Germany's ministry has overturned a key food fortification rule, with direct implications for supplement and functional food brands operating in the EU's largest market.
• AG1's move into gummy format signals a strategic format shift for one of the world's most recognisable supplement brands — and a broader industry reckoning with powder's convenience ceiling.
• A large new study linking vitamin D deficiency with abdominal obesity to dramatically elevated health risk gives supplement brands a powerful, evidence-backed communications hook for autumn campaigns.
• Laird Superfood's 244% sales surge — driven by acquisitions and retail expansion — is a standout data point in the functional food and wellness brand M&amp;A story dominating 2026.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 16, 2026

In this episode:
• Germany's ministry has overturned a key food fortification rule, with direct implications for supplement and functional food brands operating in the EU's largest market.
• AG1's move into gummy format signals a strategic format shift for one of the world's most recognisable supplement brands — and a broader industry reckoning with powder's convenience ceiling.
• A large new study linking vitamin D deficiency with abdominal obesity to dramatically elevated health risk gives supplement brands a powerful, evidence-backed communications hook for autumn campaigns.
• Laird Superfood's 244% sales surge — driven by acquisitions and retail expansion — is a standout data point in the functional food and wellness brand M&amp;A story dominating 2026.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sat, 15 Aug 2026 19:06:53 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/3b7b4d2b/ced36213.mp3" length="15590479" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>510</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 16, 2026

In this episode:
• Germany's ministry has overturned a key food fortification rule, with direct implications for supplement and functional food brands operating in the EU's largest market.
• AG1's move into gummy format signals a strategic format shift for one of the world's most recognisable supplement brands — and a broader industry reckoning with powder's convenience ceiling.
• A large new study linking vitamin D deficiency with abdominal obesity to dramatically elevated health risk gives supplement brands a powerful, evidence-backed communications hook for autumn campaigns.
• Laird Superfood's 244% sales surge — driven by acquisitions and retail expansion — is a standout data point in the functional food and wellness brand M&amp;A story dominating 2026.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Lebensmittelrecht: Ministerium kippt Anreicherungsregel | This common vitamin deficiency becomes far | Laird Superfood Sales Soar 244% as</title>
      <itunes:title>The Health Marketing Daily | Lebensmittelrecht: Ministerium kippt Anreicherungsregel | This common vitamin deficiency becomes far | Laird Superfood Sales Soar 244% as</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/49075dca</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 15, 2026

In this episode:
• Germany's federal ministry has overturned a key nutrient fortification rule for food supplements and fortified foods — a direct regulatory shock for brands selling into the German market.
• A large study of over 5,500 adults finds that vitamin D deficiency combined with abdominal obesity dramatically amplifies health risk — giving supplement brands a powerful, evidence-backed dual positioning story.
• Laird Superfood has posted 244% sales growth by executing a deliberate platform strategy built on acquisitions and retail expansion — a masterclass in how functional food brands can scale beyond a single hero product.
• Italian confectionery giant Ferrero is acquiring US better-for-you breakfast brand Purely Elizabeth, signalling that even traditional indulgence companies are now buying their way into the health and wellness food space.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 15, 2026

In this episode:
• Germany's federal ministry has overturned a key nutrient fortification rule for food supplements and fortified foods — a direct regulatory shock for brands selling into the German market.
• A large study of over 5,500 adults finds that vitamin D deficiency combined with abdominal obesity dramatically amplifies health risk — giving supplement brands a powerful, evidence-backed dual positioning story.
• Laird Superfood has posted 244% sales growth by executing a deliberate platform strategy built on acquisitions and retail expansion — a masterclass in how functional food brands can scale beyond a single hero product.
• Italian confectionery giant Ferrero is acquiring US better-for-you breakfast brand Purely Elizabeth, signalling that even traditional indulgence companies are now buying their way into the health and wellness food space.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Fri, 14 Aug 2026 19:06:55 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/49075dca/7fa06071.mp3" length="15907212" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>530</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 15, 2026

In this episode:
• Germany's federal ministry has overturned a key nutrient fortification rule for food supplements and fortified foods — a direct regulatory shock for brands selling into the German market.
• A large study of over 5,500 adults finds that vitamin D deficiency combined with abdominal obesity dramatically amplifies health risk — giving supplement brands a powerful, evidence-backed dual positioning story.
• Laird Superfood has posted 244% sales growth by executing a deliberate platform strategy built on acquisitions and retail expansion — a masterclass in how functional food brands can scale beyond a single hero product.
• Italian confectionery giant Ferrero is acquiring US better-for-you breakfast brand Purely Elizabeth, signalling that even traditional indulgence companies are now buying their way into the health and wellness food space.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Clean-Label-Spezialist: Vilgain expandiert nach Deutschland | Peptidi, via libera della FDA tra | Gothenburg's Millow secures €2 million to</title>
      <itunes:title>The Health Marketing Daily | Clean-Label-Spezialist: Vilgain expandiert nach Deutschland | Peptidi, via libera della FDA tra | Gothenburg's Millow secures €2 million to</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/7a465be1</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 14, 2026

In this episode:
• Czech clean-label sports nutrition brand Vilgain is making a strategic push into Germany's highly competitive health food retail market, securing shelf space in Edeka stores.
• Italy's leading food watchdog publication is raising serious questions about the FDA's approval of peptide compounds for sale, citing conflicts of interest and health risks — a story with direct regulatory implications for European supplement marketers.
• Swedish foodtech Millow has raised €2 million to scale a novel mycelium-and-oat protein ingredient targeting European foodservice — a distinct and timely alternative protein story from within the EU.
• A proposed class action lawsuit targeting RYSE's protein content claims on its Clear Protein drinks is a live warning for every functional beverage brand making on-pack nutrition claims.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 14, 2026

In this episode:
• Czech clean-label sports nutrition brand Vilgain is making a strategic push into Germany's highly competitive health food retail market, securing shelf space in Edeka stores.
• Italy's leading food watchdog publication is raising serious questions about the FDA's approval of peptide compounds for sale, citing conflicts of interest and health risks — a story with direct regulatory implications for European supplement marketers.
• Swedish foodtech Millow has raised €2 million to scale a novel mycelium-and-oat protein ingredient targeting European foodservice — a distinct and timely alternative protein story from within the EU.
• A proposed class action lawsuit targeting RYSE's protein content claims on its Clear Protein drinks is a live warning for every functional beverage brand making on-pack nutrition claims.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Thu, 13 Aug 2026 19:06:54 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/7a465be1/fcd35dd4.mp3" length="15726936" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>519</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 14, 2026

In this episode:
• Czech clean-label sports nutrition brand Vilgain is making a strategic push into Germany's highly competitive health food retail market, securing shelf space in Edeka stores.
• Italy's leading food watchdog publication is raising serious questions about the FDA's approval of peptide compounds for sale, citing conflicts of interest and health risks — a story with direct regulatory implications for European supplement marketers.
• Swedish foodtech Millow has raised €2 million to scale a novel mycelium-and-oat protein ingredient targeting European foodservice — a distinct and timely alternative protein story from within the EU.
• A proposed class action lawsuit targeting RYSE's protein content claims on its Clear Protein drinks is a live warning for every functional beverage brand making on-pack nutrition claims.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Mikrobiom-Modulation als Therapieansatz beim Reizdarmsyndrom | Wellness Briefing: The emerging lung health | Plantible Nets $35M To Scale Rubi</title>
      <itunes:title>The Health Marketing Daily | Mikrobiom-Modulation als Therapieansatz beim Reizdarmsyndrom | Wellness Briefing: The emerging lung health | Plantible Nets $35M To Scale Rubi</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[The Health Marketing Daily — August 13, 2026

In this episode:
• Germany's updated clinical guidelines on IBS now formally recognise microbiome modulation as a therapeutic approach — a significant credibility boost for gut health supplement brands across Europe.
• A wellness startup called Climatic is pioneering a new lung health supplement category driven by wildfire air quality anxiety — a consumer trend with clear European relevance as summer fire seasons intensify.
• Plant-based ingredient startup Plantible has raised $35 million to dramatically scale its lemna-derived Rubi Protein — a functionally superior alternative protein that could reshape sports nutrition and functional food formulation.
• Spanish discount retailer DIA has obtained an official nutrition endorsement from the Spanish Society of Community Nutrition for its own-brand wholemeal pasta — a sign that private label is aggressively moving into health-positioned territory across European grocery.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 13, 2026

In this episode:
• Germany's updated clinical guidelines on IBS now formally recognise microbiome modulation as a therapeutic approach — a significant credibility boost for gut health supplement brands across Europe.
• A wellness startup called Climatic is pioneering a new lung health supplement category driven by wildfire air quality anxiety — a consumer trend with clear European relevance as summer fire seasons intensify.
• Plant-based ingredient startup Plantible has raised $35 million to dramatically scale its lemna-derived Rubi Protein — a functionally superior alternative protein that could reshape sports nutrition and functional food formulation.
• Spanish discount retailer DIA has obtained an official nutrition endorsement from the Spanish Society of Community Nutrition for its own-brand wholemeal pasta — a sign that private label is aggressively moving into health-positioned territory across European grocery.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Wed, 12 Aug 2026 19:07:15 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/ac605759/6545696b.mp3" length="15631993" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>513</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 13, 2026

In this episode:
• Germany's updated clinical guidelines on IBS now formally recognise microbiome modulation as a therapeutic approach — a significant credibility boost for gut health supplement brands across Europe.
• A wellness startup called Climatic is pioneering a new lung health supplement category driven by wildfire air quality anxiety — a consumer trend with clear European relevance as summer fire seasons intensify.
• Plant-based ingredient startup Plantible has raised $35 million to dramatically scale its lemna-derived Rubi Protein — a functionally superior alternative protein that could reshape sports nutrition and functional food formulation.
• Spanish discount retailer DIA has obtained an official nutrition endorsement from the Spanish Society of Community Nutrition for its own-brand wholemeal pasta — a sign that private label is aggressively moving into health-positioned territory across European grocery.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | AG1 Gummy Debut Shows Powder's Convenience | Fast-Growing Supplements Brand Cymbiotika Adds Alix | New GLP-1 pill delivers up to</title>
      <itunes:title>The Health Marketing Daily | AG1 Gummy Debut Shows Powder's Convenience | Fast-Growing Supplements Brand Cymbiotika Adds Alix | New GLP-1 pill delivers up to</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4c88ae90-1d44-4477-8af6-f364f8888d12</guid>
      <link>https://share.transistor.fm/s/287ef4e1</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 12, 2026

In this episode:
• AG1's launch of its first gummy supplement signals a strategic format shift that could reshape how premium daily nutrition brands compete on convenience.
• Cymbiotika's decision to bring Gen Z creator Alix Earle on as an investor — not just an ambassador — marks a new phase in how supplement brands are using influencer equity to drive retail expansion.
• A new oral GLP-1 drug achieving 12% body weight loss in under nine months raises the stakes dramatically for the weight management supplement category as pharmaceutical accessibility improves.
• MALK's launch of a nutrient-dense 'Whole' plant milk range shows how functional beverage brands are moving beyond clean labels to actively compete on nutrition density — a shift with direct relevance for European plant-based dairy positioning.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 12, 2026

In this episode:
• AG1's launch of its first gummy supplement signals a strategic format shift that could reshape how premium daily nutrition brands compete on convenience.
• Cymbiotika's decision to bring Gen Z creator Alix Earle on as an investor — not just an ambassador — marks a new phase in how supplement brands are using influencer equity to drive retail expansion.
• A new oral GLP-1 drug achieving 12% body weight loss in under nine months raises the stakes dramatically for the weight management supplement category as pharmaceutical accessibility improves.
• MALK's launch of a nutrient-dense 'Whole' plant milk range shows how functional beverage brands are moving beyond clean labels to actively compete on nutrition density — a shift with direct relevance for European plant-based dairy positioning.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Tue, 11 Aug 2026 19:06:45 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/287ef4e1/1a489d9a.mp3" length="15225699" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>488</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 12, 2026

In this episode:
• AG1's launch of its first gummy supplement signals a strategic format shift that could reshape how premium daily nutrition brands compete on convenience.
• Cymbiotika's decision to bring Gen Z creator Alix Earle on as an investor — not just an ambassador — marks a new phase in how supplement brands are using influencer equity to drive retail expansion.
• A new oral GLP-1 drug achieving 12% body weight loss in under nine months raises the stakes dramatically for the weight management supplement category as pharmaceutical accessibility improves.
• MALK's launch of a nutrient-dense 'Whole' plant milk range shows how functional beverage brands are moving beyond clean labels to actively compete on nutrition density — a shift with direct relevance for European plant-based dairy positioning.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Scientists find the strength training 'sweet | Khloud Doubles Down on Functional Snacking | HHS Proposes Mandatory GRAS Notifications, Advances</title>
      <itunes:title>The Health Marketing Daily | Scientists find the strength training 'sweet | Khloud Doubles Down on Functional Snacking | HHS Proposes Mandatory GRAS Notifications, Advances</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6897f736-a99a-4ef8-925f-542b5f49cd72</guid>
      <link>https://share.transistor.fm/s/86091e09</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 11, 2026

In this episode:
• New research pinpoints exactly how much strength training delivers maximum longevity benefits — giving sports nutrition and active ageing brands a precise, evidence-based message to market.
• Khloé Kardashian's functional snack brand Khloud is bringing collagen protein chips exclusively to Walmart, signalling that celebrity-backed nutraceutical snacking is moving aggressively into mass retail.
• The US government is proposing to close a major food safety loophole by requiring manufacturers to formally notify the FDA of all additives — with a federal definition of ultra-processed food also advancing, with potential implications for how functional food brands formulate and market their products globally.
• New Q3 2026 search and consumer data from Spate reveals surging interest in functional desserts — treats reimagined around protein, alternative ingredients, and wellness benefits — pointing to a major emerging opportunity for nutraceutical and functional food brands.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 11, 2026

In this episode:
• New research pinpoints exactly how much strength training delivers maximum longevity benefits — giving sports nutrition and active ageing brands a precise, evidence-based message to market.
• Khloé Kardashian's functional snack brand Khloud is bringing collagen protein chips exclusively to Walmart, signalling that celebrity-backed nutraceutical snacking is moving aggressively into mass retail.
• The US government is proposing to close a major food safety loophole by requiring manufacturers to formally notify the FDA of all additives — with a federal definition of ultra-processed food also advancing, with potential implications for how functional food brands formulate and market their products globally.
• New Q3 2026 search and consumer data from Spate reveals surging interest in functional desserts — treats reimagined around protein, alternative ingredients, and wellness benefits — pointing to a major emerging opportunity for nutraceutical and functional food brands.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Mon, 10 Aug 2026 19:06:56 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/86091e09/f1f8fa48.mp3" length="15621615" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>512</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 11, 2026

In this episode:
• New research pinpoints exactly how much strength training delivers maximum longevity benefits — giving sports nutrition and active ageing brands a precise, evidence-based message to market.
• Khloé Kardashian's functional snack brand Khloud is bringing collagen protein chips exclusively to Walmart, signalling that celebrity-backed nutraceutical snacking is moving aggressively into mass retail.
• The US government is proposing to close a major food safety loophole by requiring manufacturers to formally notify the FDA of all additives — with a federal definition of ultra-processed food also advancing, with potential implications for how functional food brands formulate and market their products globally.
• New Q3 2026 search and consumer data from Spate reveals surging interest in functional desserts — treats reimagined around protein, alternative ingredients, and wellness benefits — pointing to a major emerging opportunity for nutraceutical and functional food brands.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | A simple supplement could help the | For decades, we were told to | Hims &amp; Hers says its first-ever</title>
      <itunes:title>The Health Marketing Daily | A simple supplement could help the | For decades, we were told to | Hims &amp; Hers says its first-ever</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">55ab6231-8c37-45e7-a707-3d02b8b3b650</guid>
      <link>https://share.transistor.fm/s/959715dd</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 10, 2026

In this episode:
• New research linking low arginine levels to immune evasion by cancer cells and viruses gives supplement marketers a credible, science-backed hook for amino acid positioning.
• A 12-week clinical study overturning decades of low-fat dairy advice hands functional dairy and nutrition brands a rare moment of mainstream credibility to reframe full-fat positioning.
• Hims &amp; Hers reports an 88% daily adherence rate with its first gummy prescription format, signalling that delivery format innovation is becoming a serious competitive differentiator in consumer health.
• Germany is merging its three key federal food and nutrition science bodies into a single institute by 2029 — a structural regulatory shift that will reshape how health claims and food safety decisions are made in Europe's largest market.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 10, 2026

In this episode:
• New research linking low arginine levels to immune evasion by cancer cells and viruses gives supplement marketers a credible, science-backed hook for amino acid positioning.
• A 12-week clinical study overturning decades of low-fat dairy advice hands functional dairy and nutrition brands a rare moment of mainstream credibility to reframe full-fat positioning.
• Hims &amp; Hers reports an 88% daily adherence rate with its first gummy prescription format, signalling that delivery format innovation is becoming a serious competitive differentiator in consumer health.
• Germany is merging its three key federal food and nutrition science bodies into a single institute by 2029 — a structural regulatory shift that will reshape how health claims and food safety decisions are made in Europe's largest market.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sun, 09 Aug 2026 19:07:05 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/959715dd/dcde290b.mp3" length="15706563" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>518</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 10, 2026

In this episode:
• New research linking low arginine levels to immune evasion by cancer cells and viruses gives supplement marketers a credible, science-backed hook for amino acid positioning.
• A 12-week clinical study overturning decades of low-fat dairy advice hands functional dairy and nutrition brands a rare moment of mainstream credibility to reframe full-fat positioning.
• Hims &amp; Hers reports an 88% daily adherence rate with its first gummy prescription format, signalling that delivery format innovation is becoming a serious competitive differentiator in consumer health.
• Germany is merging its three key federal food and nutrition science bodies into a single institute by 2029 — a structural regulatory shift that will reshape how health claims and food safety decisions are made in Europe's largest market.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Vitamin C may fight cancer — | GLP-1 users' grocery spending is dropping | Glanbia bulks up forecasts amid protein</title>
      <itunes:title>The Health Marketing Daily | Vitamin C may fight cancer — | GLP-1 users' grocery spending is dropping | Glanbia bulks up forecasts amid protein</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6adab07d-2502-48ca-a471-9e186a6e89c2</guid>
      <link>https://share.transistor.fm/s/b210fb13</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 09, 2026

In this episode:
• New research reframes how high-dose vitamin C fights cancer, vindicating Linus Pauling's controversial claims while revealing a mechanism that changes how supplement brands can legitimately position the ingredient.
• New Numerator data shows GLP-1 drug users are meaningfully cutting their grocery spend, with direct implications for how functional food and supplement brands target this fast-growing consumer segment.
• Irish nutrition giant Glanbia has raised its full-year earnings forecast on the back of a strong H1, underscoring that demand for protein nutrition ingredients and branded supplements remains robust heading into H2 2026.
• NielsenIQ's new women's wellness report maps how female consumers are redefining health priorities across life stages, with clear channel and trust-source data that should be shaping supplement and wellness brand strategy right now.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 09, 2026

In this episode:
• New research reframes how high-dose vitamin C fights cancer, vindicating Linus Pauling's controversial claims while revealing a mechanism that changes how supplement brands can legitimately position the ingredient.
• New Numerator data shows GLP-1 drug users are meaningfully cutting their grocery spend, with direct implications for how functional food and supplement brands target this fast-growing consumer segment.
• Irish nutrition giant Glanbia has raised its full-year earnings forecast on the back of a strong H1, underscoring that demand for protein nutrition ingredients and branded supplements remains robust heading into H2 2026.
• NielsenIQ's new women's wellness report maps how female consumers are redefining health priorities across life stages, with clear channel and trust-source data that should be shaping supplement and wellness brand strategy right now.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sat, 08 Aug 2026 19:06:44 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/b210fb13/ae0471c5.mp3" length="15493230" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>504</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 09, 2026

In this episode:
• New research reframes how high-dose vitamin C fights cancer, vindicating Linus Pauling's controversial claims while revealing a mechanism that changes how supplement brands can legitimately position the ingredient.
• New Numerator data shows GLP-1 drug users are meaningfully cutting their grocery spend, with direct implications for how functional food and supplement brands target this fast-growing consumer segment.
• Irish nutrition giant Glanbia has raised its full-year earnings forecast on the back of a strong H1, underscoring that demand for protein nutrition ingredients and branded supplements remains robust heading into H2 2026.
• NielsenIQ's new women's wellness report maps how female consumers are redefining health priorities across life stages, with clear channel and trust-source data that should be shaping supplement and wellness brand strategy right now.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Vitamin C may fight cancer — | GLP-1 users' grocery spending is dropping | Netherlands Sees Improvement In Food Product</title>
      <itunes:title>The Health Marketing Daily | Vitamin C may fight cancer — | GLP-1 users' grocery spending is dropping | Netherlands Sees Improvement In Food Product</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8bf44e3b-936d-4904-a423-56defd1d7547</guid>
      <link>https://share.transistor.fm/s/ca6ba3b6</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 08, 2026

In this episode:
• A new study reframes how high-dose vitamin C fights cancer — shifting the mechanism from antioxidant to pro-oxidant, giving supplement brands a compelling and scientifically fresh narrative.
• New Numerator data confirms GLP-1 drug users are materially cutting grocery spend, intensifying the pressure on functional food and supplement brands to position themselves as essential companions — not casualties — of the GLP-1 wave.
• The Dutch national health institute RIVM has confirmed that food manufacturers and supermarkets in the Netherlands are meaningfully reformulating products toward healthier compositions — a regulatory and retail signal with direct implications for health-positioned brands across the EU.
• Plantible has secured $35 million to quintuple production of its lemna-derived Rubi Protein — a funding milestone that signals serious investor conviction in next-generation plant proteins as a credible alternative to whey and soy for functional food and supplement formulation.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 08, 2026

In this episode:
• A new study reframes how high-dose vitamin C fights cancer — shifting the mechanism from antioxidant to pro-oxidant, giving supplement brands a compelling and scientifically fresh narrative.
• New Numerator data confirms GLP-1 drug users are materially cutting grocery spend, intensifying the pressure on functional food and supplement brands to position themselves as essential companions — not casualties — of the GLP-1 wave.
• The Dutch national health institute RIVM has confirmed that food manufacturers and supermarkets in the Netherlands are meaningfully reformulating products toward healthier compositions — a regulatory and retail signal with direct implications for health-positioned brands across the EU.
• Plantible has secured $35 million to quintuple production of its lemna-derived Rubi Protein — a funding milestone that signals serious investor conviction in next-generation plant proteins as a credible alternative to whey and soy for functional food and supplement formulation.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Fri, 07 Aug 2026 19:07:11 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/ca6ba3b6/c1ba8ee0.mp3" length="15751536" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>520</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 08, 2026

In this episode:
• A new study reframes how high-dose vitamin C fights cancer — shifting the mechanism from antioxidant to pro-oxidant, giving supplement brands a compelling and scientifically fresh narrative.
• New Numerator data confirms GLP-1 drug users are materially cutting grocery spend, intensifying the pressure on functional food and supplement brands to position themselves as essential companions — not casualties — of the GLP-1 wave.
• The Dutch national health institute RIVM has confirmed that food manufacturers and supermarkets in the Netherlands are meaningfully reformulating products toward healthier compositions — a regulatory and retail signal with direct implications for health-positioned brands across the EU.
• Plantible has secured $35 million to quintuple production of its lemna-derived Rubi Protein — a funding milestone that signals serious investor conviction in next-generation plant proteins as a credible alternative to whey and soy for functional food and supplement formulation.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Glanbia bulks up forecasts amid protein | Proposed Class Action Claims RYSE Clear | Celsius' Core Brand Stumbles as Multi-Energy</title>
      <itunes:title>The Health Marketing Daily | Glanbia bulks up forecasts amid protein | Proposed Class Action Claims RYSE Clear | Celsius' Core Brand Stumbles as Multi-Energy</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5ff26a35-89ba-4cc8-9d89-9474b167eff2</guid>
      <link>https://share.transistor.fm/s/daafbc2d</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 07, 2026

In this episode:
• Glanbia raising its full-year earnings forecast on the back of surging protein demand signals a bullish macro environment for sports nutrition and functional food brands across Europe.
• A proposed class action against RYSE for alleged protein underdosing is a sharp reminder that label accuracy in sports nutrition is becoming a litigation flashpoint — with direct implications for European brands navigating tightening regulatory scrutiny.
• Celsius's results reveal a structural shift in the functional energy drink market — single hero brands are losing ground to diversified portfolios, a lesson with direct strategic relevance for European wellness beverage marketers.
• The FDA's approval of the world's first mRNA flu vaccine marks a platform inflection point that will accelerate consumer familiarity with mRNA technology — and has downstream implications for how European supplement and preventive health brands communicate immune health to a newly primed audience.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 07, 2026

In this episode:
• Glanbia raising its full-year earnings forecast on the back of surging protein demand signals a bullish macro environment for sports nutrition and functional food brands across Europe.
• A proposed class action against RYSE for alleged protein underdosing is a sharp reminder that label accuracy in sports nutrition is becoming a litigation flashpoint — with direct implications for European brands navigating tightening regulatory scrutiny.
• Celsius's results reveal a structural shift in the functional energy drink market — single hero brands are losing ground to diversified portfolios, a lesson with direct strategic relevance for European wellness beverage marketers.
• The FDA's approval of the world's first mRNA flu vaccine marks a platform inflection point that will accelerate consumer familiarity with mRNA technology — and has downstream implications for how European supplement and preventive health brands communicate immune health to a newly primed audience.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Thu, 06 Aug 2026 19:06:43 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/daafbc2d/dc916121.mp3" length="15425963" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>500</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 07, 2026

In this episode:
• Glanbia raising its full-year earnings forecast on the back of surging protein demand signals a bullish macro environment for sports nutrition and functional food brands across Europe.
• A proposed class action against RYSE for alleged protein underdosing is a sharp reminder that label accuracy in sports nutrition is becoming a litigation flashpoint — with direct implications for European brands navigating tightening regulatory scrutiny.
• Celsius's results reveal a structural shift in the functional energy drink market — single hero brands are losing ground to diversified portfolios, a lesson with direct strategic relevance for European wellness beverage marketers.
• The FDA's approval of the world's first mRNA flu vaccine marks a platform inflection point that will accelerate consumer familiarity with mRNA technology — and has downstream implications for how European supplement and preventive health brands communicate immune health to a newly primed audience.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Wellness Briefing: A new class of | Hims &amp; Hers says its first-ever | BellRing Brands cuts earnings forecast amid</title>
      <itunes:title>The Health Marketing Daily | Wellness Briefing: A new class of | Hims &amp; Hers says its first-ever | BellRing Brands cuts earnings forecast amid</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1d829b2d-1d39-4584-ae47-99c7fba879d6</guid>
      <link>https://share.transistor.fm/s/bf9d1c30</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 06, 2026

In this episode:
• A new wave of wellness-positioned oral care brands is launching with novel ingredient and format strategies, signalling oral health as the next breakout category for supplement-adjacent positioning.
• Hims &amp; Hers is reporting an 88% daily adherence rate with its first gummy prescription format, proving that delivery format — not just active ingredient — is a powerful lever for consumer compliance in health and wellness.
• BellRing Brands — owner of Premier Protein and Dymatize — has cut its earnings forecast due to inventory and ingredient issues, exposing supply chain fragility at the heart of the sports nutrition category.
• Bank of America's $250 million spend on GLP-1 drugs for employees is the clearest signal yet that employer-funded GLP-1 access is becoming mainstream — with profound downstream consequences for the supplement and functional food categories.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 06, 2026

In this episode:
• A new wave of wellness-positioned oral care brands is launching with novel ingredient and format strategies, signalling oral health as the next breakout category for supplement-adjacent positioning.
• Hims &amp; Hers is reporting an 88% daily adherence rate with its first gummy prescription format, proving that delivery format — not just active ingredient — is a powerful lever for consumer compliance in health and wellness.
• BellRing Brands — owner of Premier Protein and Dymatize — has cut its earnings forecast due to inventory and ingredient issues, exposing supply chain fragility at the heart of the sports nutrition category.
• Bank of America's $250 million spend on GLP-1 drugs for employees is the clearest signal yet that employer-funded GLP-1 access is becoming mainstream — with profound downstream consequences for the supplement and functional food categories.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Wed, 05 Aug 2026 19:07:46 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/bf9d1c30/1805b010.mp3" length="15307573" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>493</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 06, 2026

In this episode:
• A new wave of wellness-positioned oral care brands is launching with novel ingredient and format strategies, signalling oral health as the next breakout category for supplement-adjacent positioning.
• Hims &amp; Hers is reporting an 88% daily adherence rate with its first gummy prescription format, proving that delivery format — not just active ingredient — is a powerful lever for consumer compliance in health and wellness.
• BellRing Brands — owner of Premier Protein and Dymatize — has cut its earnings forecast due to inventory and ingredient issues, exposing supply chain fragility at the heart of the sports nutrition category.
• Bank of America's $250 million spend on GLP-1 drugs for employees is the clearest signal yet that employer-funded GLP-1 access is becoming mainstream — with profound downstream consequences for the supplement and functional food categories.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | John Lewis launches new sports and | Zusammenlegung des BfR, MRI und BZfE: | Who's Raising Money in Food? The</title>
      <itunes:title>The Health Marketing Daily | John Lewis launches new sports and | Zusammenlegung des BfR, MRI und BZfE: | Who's Raising Money in Food? The</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b33005b8-e15e-4b01-b92e-851a28ee5e23</guid>
      <link>https://share.transistor.fm/s/c9a09339</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 05, 2026

In this episode:
• John Lewis is repositioning itself as a serious wellness retail destination — a major signal for brands seeking premium UK distribution outside pharmacy and specialist channels.
• Germany is merging its three key federal food and nutrition science bodies into one powerful new institute by 2029 — a structural reform that will reshape how ingredient safety and nutrition claims are evaluated in Europe's largest market.
• A new funding landscape snapshot reveals which better-for-you food and wellness positioning strategies are actually attracting investor capital in 2026 — essential intelligence for brands planning their next raise or commercial pivot.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 05, 2026

In this episode:
• John Lewis is repositioning itself as a serious wellness retail destination — a major signal for brands seeking premium UK distribution outside pharmacy and specialist channels.
• Germany is merging its three key federal food and nutrition science bodies into one powerful new institute by 2029 — a structural reform that will reshape how ingredient safety and nutrition claims are evaluated in Europe's largest market.
• A new funding landscape snapshot reveals which better-for-you food and wellness positioning strategies are actually attracting investor capital in 2026 — essential intelligence for brands planning their next raise or commercial pivot.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Tue, 04 Aug 2026 19:06:34 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/c9a09339/5d95fe9f.mp3" length="13640115" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>389</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 05, 2026

In this episode:
• John Lewis is repositioning itself as a serious wellness retail destination — a major signal for brands seeking premium UK distribution outside pharmacy and specialist channels.
• Germany is merging its three key federal food and nutrition science bodies into one powerful new institute by 2029 — a structural reform that will reshape how ingredient safety and nutrition claims are evaluated in Europe's largest market.
• A new funding landscape snapshot reveals which better-for-you food and wellness positioning strategies are actually attracting investor capital in 2026 — essential intelligence for brands planning their next raise or commercial pivot.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | A simple supplement could help the | NIQ Perspective: Women's Wellness Consumer Trends | Well-funded innovators rush to define and</title>
      <itunes:title>The Health Marketing Daily | A simple supplement could help the | NIQ Perspective: Women's Wellness Consumer Trends | Well-funded innovators rush to define and</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">14778583-ba03-4597-94e3-7779bc429d05</guid>
      <link>https://share.transistor.fm/s/fca23da4</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 04, 2026

In this episode:
• New research linking low arginine levels to immune evasion by cancer cells and viruses hands supplement brands a compelling science-backed marketing hook.
• NielsenIQ's new women's wellness report reveals how female consumers are redefining health purchasing across life stages — with major implications for how supplement and wellness brands segment and target European women.
• Well-capitalised brands are racing to own the 'hair longevity' positioning, blending ingestible supplements and topical science in a category that barely existed two years ago.
• Kodiak's protein-packed food brand has doubled in size to $580M in retail sales under L Catterton's ownership, demonstrating the enormous commercial scale now achievable for functional food brands with a clear protein and performance positioning.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 04, 2026

In this episode:
• New research linking low arginine levels to immune evasion by cancer cells and viruses hands supplement brands a compelling science-backed marketing hook.
• NielsenIQ's new women's wellness report reveals how female consumers are redefining health purchasing across life stages — with major implications for how supplement and wellness brands segment and target European women.
• Well-capitalised brands are racing to own the 'hair longevity' positioning, blending ingestible supplements and topical science in a category that barely existed two years ago.
• Kodiak's protein-packed food brand has doubled in size to $580M in retail sales under L Catterton's ownership, demonstrating the enormous commercial scale now achievable for functional food brands with a clear protein and performance positioning.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Mon, 03 Aug 2026 19:07:05 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/fca23da4/ec2fed0b.mp3" length="15556654" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>508</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 04, 2026

In this episode:
• New research linking low arginine levels to immune evasion by cancer cells and viruses hands supplement brands a compelling science-backed marketing hook.
• NielsenIQ's new women's wellness report reveals how female consumers are redefining health purchasing across life stages — with major implications for how supplement and wellness brands segment and target European women.
• Well-capitalised brands are racing to own the 'hair longevity' positioning, blending ingestible supplements and topical science in a category that barely existed two years ago.
• Kodiak's protein-packed food brand has doubled in size to $580M in retail sales under L Catterton's ownership, demonstrating the enormous commercial scale now achievable for functional food brands with a clear protein and performance positioning.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Wellness Briefing: The peptide pipeline gets | Reformulation Revolution: Tracking Big Food's 2026 | How new wellness brand Plainspeak is</title>
      <itunes:title>The Health Marketing Daily | Wellness Briefing: The peptide pipeline gets | Reformulation Revolution: Tracking Big Food's 2026 | How new wellness brand Plainspeak is</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f9c4213e-0b77-4602-8eee-ab1398e6b8cc</guid>
      <link>https://share.transistor.fm/s/154b789a</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 03, 2026

In this episode:
• Legal clarity around peptide ingredients is beginning to emerge, with implications for how supplement and wellness brands can market and sell these compounds across Europe.
• The MAHA 'Make America Healthy Again' movement is triggering the biggest reformulation wave in packaged food in years — and European health brands should be watching closely for what's coming next.
• A new women's supplement brand is ditching paid social ads entirely in favour of postal sampling — a contrarian customer acquisition strategy that could offer a blueprint for European wellness brands battling rising digital ad costs.
• A landmark drug screen for longevity compounds has identified a widely available over-the-counter product as a surprising candidate — reinforcing the commercial momentum behind the longevity supplement category.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 03, 2026

In this episode:
• Legal clarity around peptide ingredients is beginning to emerge, with implications for how supplement and wellness brands can market and sell these compounds across Europe.
• The MAHA 'Make America Healthy Again' movement is triggering the biggest reformulation wave in packaged food in years — and European health brands should be watching closely for what's coming next.
• A new women's supplement brand is ditching paid social ads entirely in favour of postal sampling — a contrarian customer acquisition strategy that could offer a blueprint for European wellness brands battling rising digital ad costs.
• A landmark drug screen for longevity compounds has identified a widely available over-the-counter product as a surprising candidate — reinforcing the commercial momentum behind the longevity supplement category.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sun, 02 Aug 2026 19:07:02 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/154b789a/48bc0b5a.mp3" length="15829566" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>525</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 03, 2026

In this episode:
• Legal clarity around peptide ingredients is beginning to emerge, with implications for how supplement and wellness brands can market and sell these compounds across Europe.
• The MAHA 'Make America Healthy Again' movement is triggering the biggest reformulation wave in packaged food in years — and European health brands should be watching closely for what's coming next.
• A new women's supplement brand is ditching paid social ads entirely in favour of postal sampling — a contrarian customer acquisition strategy that could offer a blueprint for European wellness brands battling rising digital ad costs.
• A landmark drug screen for longevity compounds has identified a widely available over-the-counter product as a surprising candidate — reinforcing the commercial momentum behind the longevity supplement category.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Daily multivitamin may help older adults | Sorbet Sorority Bets Consumers Want Collagen | Northern Ireland launches consultation on restricting</title>
      <itunes:title>The Health Marketing Daily | Daily multivitamin may help older adults | Sorbet Sorority Bets Consumers Want Collagen | Northern Ireland launches consultation on restricting</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1428ab04-764d-4901-adbe-e8240f988f67</guid>
      <link>https://share.transistor.fm/s/51889ee7</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 02, 2026

In this episode:
• New three-year clinical data showing daily multivitamins preserve physical strength and stamina in older adults gives supplement marketers a powerful, evidence-backed message for the fast-growing 55+ consumer segment.
• A new collagen-enriched frozen dessert brand entering the freezer aisle signals that functional ingredients are pushing further into indulgent, impulse-purchase food formats — a trend European wellness brands can't ignore.
• Northern Ireland's new HFSS promotion consultation extends the UK's toughening retail environment for less healthy products — and creates a growing strategic advantage for brands with credible health and wellness positioning.
• The surging 'proteinmaxxing' trend — partly fuelled by GLP-1 drug users seeking to preserve muscle mass — is creating real supply pressure on whey protein, with knock-on implications for ingredient costs across the entire sports nutrition and supplement category.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 02, 2026

In this episode:
• New three-year clinical data showing daily multivitamins preserve physical strength and stamina in older adults gives supplement marketers a powerful, evidence-backed message for the fast-growing 55+ consumer segment.
• A new collagen-enriched frozen dessert brand entering the freezer aisle signals that functional ingredients are pushing further into indulgent, impulse-purchase food formats — a trend European wellness brands can't ignore.
• Northern Ireland's new HFSS promotion consultation extends the UK's toughening retail environment for less healthy products — and creates a growing strategic advantage for brands with credible health and wellness positioning.
• The surging 'proteinmaxxing' trend — partly fuelled by GLP-1 drug users seeking to preserve muscle mass — is creating real supply pressure on whey protein, with knock-on implications for ingredient costs across the entire sports nutrition and supplement category.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sat, 01 Aug 2026 19:06:56 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/51889ee7/f0f6ade6.mp3" length="15543200" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>507</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 02, 2026

In this episode:
• New three-year clinical data showing daily multivitamins preserve physical strength and stamina in older adults gives supplement marketers a powerful, evidence-backed message for the fast-growing 55+ consumer segment.
• A new collagen-enriched frozen dessert brand entering the freezer aisle signals that functional ingredients are pushing further into indulgent, impulse-purchase food formats — a trend European wellness brands can't ignore.
• Northern Ireland's new HFSS promotion consultation extends the UK's toughening retail environment for less healthy products — and creates a growing strategic advantage for brands with credible health and wellness positioning.
• The surging 'proteinmaxxing' trend — partly fuelled by GLP-1 drug users seeking to preserve muscle mass — is creating real supply pressure on whey protein, with knock-on implications for ingredient costs across the entire sports nutrition and supplement category.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Northern Ireland launches consultation on restricting | Reformulation Revolution: Tracking Big Food's 2026 | The Permission Gap: The Global State</title>
      <itunes:title>The Health Marketing Daily | Northern Ireland launches consultation on restricting | Reformulation Revolution: Tracking Big Food's 2026 | The Permission Gap: The Global State</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ed851e47-3e25-4272-af62-9fe111b2e605</guid>
      <link>https://share.transistor.fm/s/0d8b6927</link>
      <description>
        <![CDATA[The Health Marketing Daily — August 01, 2026

In this episode:
• Northern Ireland's Department of Health and FSA have launched a formal consultation on restricting HFSS promotion and placement — extending the regulatory pressure on high-fat, sugar and salt products that is already reshaping shelf strategy across Great Britain.
• The MAHA movement has triggered the biggest reformulation wave in packaged food in years, with major CPG brands removing petroleum-based dyes and synthetic additives at scale — and the ripple effects for ingredient suppliers, health brands, and wellness marketers are only just beginning.
• A new NielsenIQ global report finds that a new generation of men is entering peak spending years with serious wellness awareness — identifying a significant 'permission gap' between male interest in beauty and wellness products and their actual purchasing behaviour, a gap that brands are now racing to close.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — August 01, 2026

In this episode:
• Northern Ireland's Department of Health and FSA have launched a formal consultation on restricting HFSS promotion and placement — extending the regulatory pressure on high-fat, sugar and salt products that is already reshaping shelf strategy across Great Britain.
• The MAHA movement has triggered the biggest reformulation wave in packaged food in years, with major CPG brands removing petroleum-based dyes and synthetic additives at scale — and the ripple effects for ingredient suppliers, health brands, and wellness marketers are only just beginning.
• A new NielsenIQ global report finds that a new generation of men is entering peak spending years with serious wellness awareness — identifying a significant 'permission gap' between male interest in beauty and wellness products and their actual purchasing behaviour, a gap that brands are now racing to close.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Fri, 31 Jul 2026 19:06:45 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/0d8b6927/9d71dd68.mp3" length="13618205" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>387</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — August 01, 2026

In this episode:
• Northern Ireland's Department of Health and FSA have launched a formal consultation on restricting HFSS promotion and placement — extending the regulatory pressure on high-fat, sugar and salt products that is already reshaping shelf strategy across Great Britain.
• The MAHA movement has triggered the biggest reformulation wave in packaged food in years, with major CPG brands removing petroleum-based dyes and synthetic additives at scale — and the ripple effects for ingredient suppliers, health brands, and wellness marketers are only just beginning.
• A new NielsenIQ global report finds that a new generation of men is entering peak spending years with serious wellness awareness — identifying a significant 'permission gap' between male interest in beauty and wellness products and their actual purchasing behaviour, a gap that brands are now racing to close.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | How new wellness brand Plainspeak is | Sorbet Sorority Bets Consumers Want Collagen | Opinion: how wellness is shaping the</title>
      <itunes:title>The Health Marketing Daily | How new wellness brand Plainspeak is | Sorbet Sorority Bets Consumers Want Collagen | Opinion: how wellness is shaping the</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">790bedaa-cd40-4a5c-bb5c-381cdf12a26d</guid>
      <link>https://share.transistor.fm/s/f9c4ab95</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 31, 2026

In this episode:
• A new women's supplement brand is bypassing paid digital ads entirely, using USPS mail-in sampling to drive subscriptions — a direct-response playbook worth watching for any DTC health brand.
• A new brand is launching collagen-enriched frozen desserts into the freezer aisle, bringing functional beauty nutrition into one of retail's last untapped impulse categories.
• A Retail Gazette opinion piece argues that wellness has become the primary organising principle behind how London's next-generation retail destinations are being designed and curated.
• Bloomberg's Big Take investigates 'skimpflation' — brands quietly swapping out quality ingredients while keeping prices the same — and finds that increasingly savvy consumers are doing their own research to catch them out.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 31, 2026

In this episode:
• A new women's supplement brand is bypassing paid digital ads entirely, using USPS mail-in sampling to drive subscriptions — a direct-response playbook worth watching for any DTC health brand.
• A new brand is launching collagen-enriched frozen desserts into the freezer aisle, bringing functional beauty nutrition into one of retail's last untapped impulse categories.
• A Retail Gazette opinion piece argues that wellness has become the primary organising principle behind how London's next-generation retail destinations are being designed and curated.
• Bloomberg's Big Take investigates 'skimpflation' — brands quietly swapping out quality ingredients while keeping prices the same — and finds that increasingly savvy consumers are doing their own research to catch them out.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Thu, 30 Jul 2026 19:06:48 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/f9c4ab95/e91f6ef5.mp3" length="15408279" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>499</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 31, 2026

In this episode:
• A new women's supplement brand is bypassing paid digital ads entirely, using USPS mail-in sampling to drive subscriptions — a direct-response playbook worth watching for any DTC health brand.
• A new brand is launching collagen-enriched frozen desserts into the freezer aisle, bringing functional beauty nutrition into one of retail's last untapped impulse categories.
• A Retail Gazette opinion piece argues that wellness has become the primary organising principle behind how London's next-generation retail destinations are being designed and curated.
• Bloomberg's Big Take investigates 'skimpflation' — brands quietly swapping out quality ingredients while keeping prices the same — and finds that increasingly savvy consumers are doing their own research to catch them out.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Daily multivitamin may help older adults | Zweites Quartal: Protein-Hype treibt Danone an | David Brings High-Protein Frozen Dessert Pints</title>
      <itunes:title>The Health Marketing Daily | Daily multivitamin may help older adults | Zweites Quartal: Protein-Hype treibt Danone an | David Brings High-Protein Frozen Dessert Pints</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d3f7737f-8d93-4fdb-ae14-82b4fdaa840d</guid>
      <link>https://share.transistor.fm/s/39b13c96</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 30, 2026

In this episode:
• A three-year study showing daily multivitamin use helps older adults preserve physical strength and stamina gives supplement brands a powerful, evidence-backed positioning for Europe's ageing population.
• Danone's Q2 results confirm that the protein trend is now a major revenue driver for mainstream European food and dairy businesses — validating the category's shift from niche sports nutrition into mass-market wellness.
• David Protein's rapid expansion into Target after a sellout DTC debut is a textbook case study in how high-protein functional food brands can use direct-to-consumer momentum to unlock major retail listings at speed.
• New legal momentum behind the peptide pipeline — featuring insights from a wellness attorney and the founder of Nuritas — signals that the regulatory and commercial landscape for peptide-based wellness products is actively being shaped right now.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 30, 2026

In this episode:
• A three-year study showing daily multivitamin use helps older adults preserve physical strength and stamina gives supplement brands a powerful, evidence-backed positioning for Europe's ageing population.
• Danone's Q2 results confirm that the protein trend is now a major revenue driver for mainstream European food and dairy businesses — validating the category's shift from niche sports nutrition into mass-market wellness.
• David Protein's rapid expansion into Target after a sellout DTC debut is a textbook case study in how high-protein functional food brands can use direct-to-consumer momentum to unlock major retail listings at speed.
• New legal momentum behind the peptide pipeline — featuring insights from a wellness attorney and the founder of Nuritas — signals that the regulatory and commercial landscape for peptide-based wellness products is actively being shaped right now.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Wed, 29 Jul 2026 19:06:45 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/39b13c96/3cbee371.mp3" length="15331403" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>494</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 30, 2026

In this episode:
• A three-year study showing daily multivitamin use helps older adults preserve physical strength and stamina gives supplement brands a powerful, evidence-backed positioning for Europe's ageing population.
• Danone's Q2 results confirm that the protein trend is now a major revenue driver for mainstream European food and dairy businesses — validating the category's shift from niche sports nutrition into mass-market wellness.
• David Protein's rapid expansion into Target after a sellout DTC debut is a textbook case study in how high-protein functional food brands can use direct-to-consumer momentum to unlock major retail listings at speed.
• New legal momentum behind the peptide pipeline — featuring insights from a wellness attorney and the founder of Nuritas — signals that the regulatory and commercial landscape for peptide-based wellness products is actively being shaped right now.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Designing products with GLP-1 users in | DITTO raises €5.2 million to tackle | Exclusive: Co-Founded By Former Whoop CTO,</title>
      <itunes:title>The Health Marketing Daily | Designing products with GLP-1 users in | DITTO raises €5.2 million to tackle | Exclusive: Co-Founded By Former Whoop CTO,</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">269a4322-5a31-4266-a372-5aa0bf380d66</guid>
      <link>https://share.transistor.fm/s/2ac37ba1</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 29, 2026

In this episode:
• Kate Farms is a live case study in how a supplement brand can use GLP-1 user needs as a retail ranging strategy to crack mainstream mass-market distribution.
• A scientist-founded European femtech supplement brand has closed a €5.2M seed round, signalling that research-backed women's health nutrition is attracting serious investor conviction.
• A $10M Series A for an AI-powered toilet camera tracking gut health and hydration shows that the gut health monitoring space is attracting serious wearable-adjacent investment — with direct implications for how supplement brands may soon be able to validate product efficacy.
• One of Europe's largest biscuit manufacturers is reformulating its core range around protein and fibre health positioning — a clear sign that functional nutrition is now a mainstream FMCG imperative, not just a supplement niche.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 29, 2026

In this episode:
• Kate Farms is a live case study in how a supplement brand can use GLP-1 user needs as a retail ranging strategy to crack mainstream mass-market distribution.
• A scientist-founded European femtech supplement brand has closed a €5.2M seed round, signalling that research-backed women's health nutrition is attracting serious investor conviction.
• A $10M Series A for an AI-powered toilet camera tracking gut health and hydration shows that the gut health monitoring space is attracting serious wearable-adjacent investment — with direct implications for how supplement brands may soon be able to validate product efficacy.
• One of Europe's largest biscuit manufacturers is reformulating its core range around protein and fibre health positioning — a clear sign that functional nutrition is now a mainstream FMCG imperative, not just a supplement niche.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Tue, 28 Jul 2026 19:07:12 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/2ac37ba1/f9a49fe2.mp3" length="15588556" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>510</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 29, 2026

In this episode:
• Kate Farms is a live case study in how a supplement brand can use GLP-1 user needs as a retail ranging strategy to crack mainstream mass-market distribution.
• A scientist-founded European femtech supplement brand has closed a €5.2M seed round, signalling that research-backed women's health nutrition is attracting serious investor conviction.
• A $10M Series A for an AI-powered toilet camera tracking gut health and hydration shows that the gut health monitoring space is attracting serious wearable-adjacent investment — with direct implications for how supplement brands may soon be able to validate product efficacy.
• One of Europe's largest biscuit manufacturers is reformulating its core range around protein and fibre health positioning — a clear sign that functional nutrition is now a mainstream FMCG imperative, not just a supplement niche.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | NIQ-Studie: Protein boomt trotz kräftiger Preisaufschläge | Midsona Sees Improved Margins And Increased | Wellness Briefing: Inside Classpass' category expansion</title>
      <itunes:title>The Health Marketing Daily | NIQ-Studie: Protein boomt trotz kräftiger Preisaufschläge | Midsona Sees Improved Margins And Increased | Wellness Briefing: Inside Classpass' category expansion</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">bb4eac14-4fc7-4d88-a864-87f14396a887</guid>
      <link>https://share.transistor.fm/s/e6c2d7d3</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 28, 2026

In this episode:
• A new NIQ study confirms that protein products are booming in Germany even as prices rise sharply — a powerful signal for supplement and sports nutrition brands pricing strategy across Europe.
• Scandinavian health food and personal care specialist Midsona reports improved Q2 margins while simultaneously ramping up investment — a rare combination that signals growing confidence in the European health product market.
• Classpass is actively expanding beyond fitness bookings into self-care and wellness experiences — redefining what a 'wellness platform' means and opening new partnership territory for supplement and wellness brands.
• Chinese beauty brand Yatsen is using AI to accelerate product development around PDRN — a polynucleotide skincare ingredient trending globally — signalling how AI-assisted ingredient innovation is reshaping the wellness beauty pipeline.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 28, 2026

In this episode:
• A new NIQ study confirms that protein products are booming in Germany even as prices rise sharply — a powerful signal for supplement and sports nutrition brands pricing strategy across Europe.
• Scandinavian health food and personal care specialist Midsona reports improved Q2 margins while simultaneously ramping up investment — a rare combination that signals growing confidence in the European health product market.
• Classpass is actively expanding beyond fitness bookings into self-care and wellness experiences — redefining what a 'wellness platform' means and opening new partnership territory for supplement and wellness brands.
• Chinese beauty brand Yatsen is using AI to accelerate product development around PDRN — a polynucleotide skincare ingredient trending globally — signalling how AI-assisted ingredient innovation is reshaping the wellness beauty pipeline.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Mon, 27 Jul 2026 19:07:33 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/e6c2d7d3/65d98dbb.mp3" length="15595474" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>511</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 28, 2026

In this episode:
• A new NIQ study confirms that protein products are booming in Germany even as prices rise sharply — a powerful signal for supplement and sports nutrition brands pricing strategy across Europe.
• Scandinavian health food and personal care specialist Midsona reports improved Q2 margins while simultaneously ramping up investment — a rare combination that signals growing confidence in the European health product market.
• Classpass is actively expanding beyond fitness bookings into self-care and wellness experiences — redefining what a 'wellness platform' means and opening new partnership territory for supplement and wellness brands.
• Chinese beauty brand Yatsen is using AI to accelerate product development around PDRN — a polynucleotide skincare ingredient trending globally — signalling how AI-assisted ingredient innovation is reshaping the wellness beauty pipeline.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Electrolyte lemonade to probiotic pop: do | APOE2 may protect the brain from | Big Food contro la salute pubblica:</title>
      <itunes:title>The Health Marketing Daily | Electrolyte lemonade to probiotic pop: do | APOE2 may protect the brain from | Big Food contro la salute pubblica:</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">95b82f50-09c6-4526-afeb-60511e913d38</guid>
      <link>https://share.transistor.fm/s/30e0a316</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 27, 2026

In this episode:
• The Guardian is putting functional drink claims under a consumer scrutiny lens — exactly the kind of mainstream coverage that shapes how health brands must communicate in 2026.
• New findings on the APOE2 gene's role in protecting neurons from DNA damage and ageing stress open a credible science door for cognitive longevity supplement brands.
• A major international investigation has revealed that Big Food companies have filed 239 legal cases to block health labelling, taxes, and new food regulations — a regulatory battleground with direct consequences for wellness brands across Europe.
• L Catterton's $18M bet on Smash Foods signals continued premium investor appetite for better-for-you food brands with strong health positioning.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 27, 2026

In this episode:
• The Guardian is putting functional drink claims under a consumer scrutiny lens — exactly the kind of mainstream coverage that shapes how health brands must communicate in 2026.
• New findings on the APOE2 gene's role in protecting neurons from DNA damage and ageing stress open a credible science door for cognitive longevity supplement brands.
• A major international investigation has revealed that Big Food companies have filed 239 legal cases to block health labelling, taxes, and new food regulations — a regulatory battleground with direct consequences for wellness brands across Europe.
• L Catterton's $18M bet on Smash Foods signals continued premium investor appetite for better-for-you food brands with strong health positioning.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sun, 26 Jul 2026 19:06:56 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/30e0a316/b0e71343.mp3" length="15641985" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>513</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 27, 2026

In this episode:
• The Guardian is putting functional drink claims under a consumer scrutiny lens — exactly the kind of mainstream coverage that shapes how health brands must communicate in 2026.
• New findings on the APOE2 gene's role in protecting neurons from DNA damage and ageing stress open a credible science door for cognitive longevity supplement brands.
• A major international investigation has revealed that Big Food companies have filed 239 legal cases to block health labelling, taxes, and new food regulations — a regulatory battleground with direct consequences for wellness brands across Europe.
• L Catterton's $18M bet on Smash Foods signals continued premium investor appetite for better-for-you food brands with strong health positioning.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | A daily fiber supplement reduced knee | Peptide drugs popular with influencers get | L'integratore Plastikdren promette di 'eliminare le</title>
      <itunes:title>The Health Marketing Daily | A daily fiber supplement reduced knee | Peptide drugs popular with influencers get | L'integratore Plastikdren promette di 'eliminare le</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">949f06eb-ab25-4fd7-a01a-05b12371a620</guid>
      <link>https://share.transistor.fm/s/cb8afb5d</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 26, 2026

In this episode:
• New clinical trial evidence linking a prebiotic fiber supplement to measurable pain reduction in osteoarthritis opens a compelling new positioning angle for gut-health brands targeting older consumers.
• An FDA advisory panel's narrow vote to allow compounding of influencer-favourite peptides including BPC-157 and KPV marks a pivotal regulatory moment for the fast-growing peptide wellness category.
• Italy's advertising self-regulator has banned a supplement brand's campaign for claiming to eliminate microplastics from the body — a warning shot for the entire emerging 'detox from microplastics' supplement trend.
• Research showing that a naturally occurring food compound found in wheat germ, mushrooms, and aged cheese can enhance vaccine response in older adults offers nutraceutical brands a science-backed immune-support story with strong longevity and healthy-ageing appeal.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 26, 2026

In this episode:
• New clinical trial evidence linking a prebiotic fiber supplement to measurable pain reduction in osteoarthritis opens a compelling new positioning angle for gut-health brands targeting older consumers.
• An FDA advisory panel's narrow vote to allow compounding of influencer-favourite peptides including BPC-157 and KPV marks a pivotal regulatory moment for the fast-growing peptide wellness category.
• Italy's advertising self-regulator has banned a supplement brand's campaign for claiming to eliminate microplastics from the body — a warning shot for the entire emerging 'detox from microplastics' supplement trend.
• Research showing that a naturally occurring food compound found in wheat germ, mushrooms, and aged cheese can enhance vaccine response in older adults offers nutraceutical brands a science-backed immune-support story with strong longevity and healthy-ageing appeal.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sat, 25 Jul 2026 19:07:01 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/cb8afb5d/a443c88f.mp3" length="15709252" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>518</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 26, 2026

In this episode:
• New clinical trial evidence linking a prebiotic fiber supplement to measurable pain reduction in osteoarthritis opens a compelling new positioning angle for gut-health brands targeting older consumers.
• An FDA advisory panel's narrow vote to allow compounding of influencer-favourite peptides including BPC-157 and KPV marks a pivotal regulatory moment for the fast-growing peptide wellness category.
• Italy's advertising self-regulator has banned a supplement brand's campaign for claiming to eliminate microplastics from the body — a warning shot for the entire emerging 'detox from microplastics' supplement trend.
• Research showing that a naturally occurring food compound found in wheat germ, mushrooms, and aged cheese can enhance vaccine response in older adults offers nutraceutical brands a science-backed immune-support story with strong longevity and healthy-ageing appeal.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | L'integratore Plastikdren promette di "eliminare le | Ozempic and Mounjaro linked to a | Wellness Briefing: Inside Classpass' category expansion</title>
      <itunes:title>The Health Marketing Daily | L'integratore Plastikdren promette di "eliminare le | Ozempic and Mounjaro linked to a | Wellness Briefing: Inside Classpass' category expansion</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4b8414d7-ba6f-4e23-a965-49d6444a8fab</guid>
      <link>https://share.transistor.fm/s/00c16554</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 25, 2026

In this episode:
• Italy's advertising self-regulator has ordered a supplement brand to halt claims that its product can 'eliminate microplastics' from the body — a direct warning shot for any brand tempted to exploit the microplastics anxiety trend.
• A large new study linking GLP-1 drugs to increased hair loss risk opens a genuine white space for supplement brands in the hair, skin, and nails category to position alongside — not against — weight management drug users.
• ClassPass is deliberately repositioning from fitness booking app to full-spectrum wellness platform — a structural shift that signals where the wellness consumer is headed and which distribution channels supplement and wellness brands should be watching.
• A new German academic study is formally testing a weight-neutral approach to obesity care — a challenge to the dominant weight-loss narrative that has major implications for how wellness brands frame their messaging to consumers living with obesity.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 25, 2026

In this episode:
• Italy's advertising self-regulator has ordered a supplement brand to halt claims that its product can 'eliminate microplastics' from the body — a direct warning shot for any brand tempted to exploit the microplastics anxiety trend.
• A large new study linking GLP-1 drugs to increased hair loss risk opens a genuine white space for supplement brands in the hair, skin, and nails category to position alongside — not against — weight management drug users.
• ClassPass is deliberately repositioning from fitness booking app to full-spectrum wellness platform — a structural shift that signals where the wellness consumer is headed and which distribution channels supplement and wellness brands should be watching.
• A new German academic study is formally testing a weight-neutral approach to obesity care — a challenge to the dominant weight-loss narrative that has major implications for how wellness brands frame their messaging to consumers living with obesity.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Fri, 24 Jul 2026 19:06:59 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/00c16554/df9bfd0d.mp3" length="15729240" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>519</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 25, 2026

In this episode:
• Italy's advertising self-regulator has ordered a supplement brand to halt claims that its product can 'eliminate microplastics' from the body — a direct warning shot for any brand tempted to exploit the microplastics anxiety trend.
• A large new study linking GLP-1 drugs to increased hair loss risk opens a genuine white space for supplement brands in the hair, skin, and nails category to position alongside — not against — weight management drug users.
• ClassPass is deliberately repositioning from fitness booking app to full-spectrum wellness platform — a structural shift that signals where the wellness consumer is headed and which distribution channels supplement and wellness brands should be watching.
• A new German academic study is formally testing a weight-neutral approach to obesity care — a challenge to the dominant weight-loss narrative that has major implications for how wellness brands frame their messaging to consumers living with obesity.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | STAT+: In win for RFK Jr., | Conad Nord Ovest Opens First Integrated | This Strange 'Poop Transplant' Study Could</title>
      <itunes:title>The Health Marketing Daily | STAT+: In win for RFK Jr., | Conad Nord Ovest Opens First Integrated | This Strange 'Poop Transplant' Study Could</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fc66e020-d7a9-4903-b0a6-50a9a942bf40</guid>
      <link>https://share.transistor.fm/s/be7e45d7</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 24, 2026

In this episode:
• A pivotal FDA advisory vote to allow compounding pharmacies to produce BPC-157 and KPV peptides marks a regulatory turning point for the grey-market wellness peptide category.
• Italy's Conad has opened a dedicated wellness retail concept store in Florence, signalling that mainstream European grocery is moving aggressively into specialist health and wellbeing territory.
• New research connecting faecal microbiome transplants to neuroplasticity and healthy ageing is giving the gut-brain-longevity axis a major scientific boost with direct implications for probiotic and postbiotic brand positioning.
• The Nue Co.'s dramatic pivot from supplements to fragrance — with fragrance now set to represent 85% of revenue — is a striking case study in how wellness brands reposition when core categories soften.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 24, 2026

In this episode:
• A pivotal FDA advisory vote to allow compounding pharmacies to produce BPC-157 and KPV peptides marks a regulatory turning point for the grey-market wellness peptide category.
• Italy's Conad has opened a dedicated wellness retail concept store in Florence, signalling that mainstream European grocery is moving aggressively into specialist health and wellbeing territory.
• New research connecting faecal microbiome transplants to neuroplasticity and healthy ageing is giving the gut-brain-longevity axis a major scientific boost with direct implications for probiotic and postbiotic brand positioning.
• The Nue Co.'s dramatic pivot from supplements to fragrance — with fragrance now set to represent 85% of revenue — is a striking case study in how wellness brands reposition when core categories soften.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Thu, 23 Jul 2026 19:07:06 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/be7e45d7/3d21e388.mp3" length="15296039" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>492</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 24, 2026

In this episode:
• A pivotal FDA advisory vote to allow compounding pharmacies to produce BPC-157 and KPV peptides marks a regulatory turning point for the grey-market wellness peptide category.
• Italy's Conad has opened a dedicated wellness retail concept store in Florence, signalling that mainstream European grocery is moving aggressively into specialist health and wellbeing territory.
• New research connecting faecal microbiome transplants to neuroplasticity and healthy ageing is giving the gut-brain-longevity axis a major scientific boost with direct implications for probiotic and postbiotic brand positioning.
• The Nue Co.'s dramatic pivot from supplements to fragrance — with fragrance now set to represent 85% of revenue — is a striking case study in how wellness brands reposition when core categories soften.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Semaglutid-Tablette in Deutschland voraussichtlich im 3. | La salud redefine las decisiones de | Big Food contro la salute pubblica:</title>
      <itunes:title>The Health Marketing Daily | Semaglutid-Tablette in Deutschland voraussichtlich im 3. | La salud redefine las decisiones de | Big Food contro la salute pubblica:</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">298f5a4e-9a45-4e40-b9f6-f2ade9829df6</guid>
      <link>https://share.transistor.fm/s/caa84ff7</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 23, 2026

In this episode:
• Novo Nordisk's oral semaglutide tablet is expected to launch in Germany in Q3 2026 — a commercial milestone that will sharply accelerate GLP-1 accessibility and reshape the weight management supplement market across Europe.
• Spanish retail data shows health is now the primary driver of supermarket purchase decisions, with consumers actively scanning for functional ingredients — a direct brief for brands competing on health positioning at shelf.
• An international investigation coordinated by Lighthouse Reports has revealed that Big Food companies have filed 239 legal cases globally to block health labelling, taxes, and new food regulations — a story with direct implications for how the regulatory environment for health claims and functional food marketing will evolve in Europe.
• Refrigerated protein bar brand Perfect Snacks is doubling down on format innovation and ecommerce as mainstream momentum builds — a channel and product strategy story that has direct read-across for European sports nutrition and functional snack brands.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 23, 2026

In this episode:
• Novo Nordisk's oral semaglutide tablet is expected to launch in Germany in Q3 2026 — a commercial milestone that will sharply accelerate GLP-1 accessibility and reshape the weight management supplement market across Europe.
• Spanish retail data shows health is now the primary driver of supermarket purchase decisions, with consumers actively scanning for functional ingredients — a direct brief for brands competing on health positioning at shelf.
• An international investigation coordinated by Lighthouse Reports has revealed that Big Food companies have filed 239 legal cases globally to block health labelling, taxes, and new food regulations — a story with direct implications for how the regulatory environment for health claims and functional food marketing will evolve in Europe.
• Refrigerated protein bar brand Perfect Snacks is doubling down on format innovation and ecommerce as mainstream momentum builds — a channel and product strategy story that has direct read-across for European sports nutrition and functional snack brands.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Wed, 22 Jul 2026 19:07:11 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/caa84ff7/ddf8bfbd.mp3" length="15532051" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>507</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 23, 2026

In this episode:
• Novo Nordisk's oral semaglutide tablet is expected to launch in Germany in Q3 2026 — a commercial milestone that will sharply accelerate GLP-1 accessibility and reshape the weight management supplement market across Europe.
• Spanish retail data shows health is now the primary driver of supermarket purchase decisions, with consumers actively scanning for functional ingredients — a direct brief for brands competing on health positioning at shelf.
• An international investigation coordinated by Lighthouse Reports has revealed that Big Food companies have filed 239 legal cases globally to block health labelling, taxes, and new food regulations — a story with direct implications for how the regulatory environment for health claims and functional food marketing will evolve in Europe.
• Refrigerated protein bar brand Perfect Snacks is doubling down on format innovation and ecommerce as mainstream momentum builds — a channel and product strategy story that has direct read-across for European sports nutrition and functional snack brands.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | This food compound may help vaccines | Ozempic-maker accuses rival of false advertising | Welch's Fruit Snacks targets Gen Z</title>
      <itunes:title>The Health Marketing Daily | This food compound may help vaccines | Ozempic-maker accuses rival of false advertising | Welch's Fruit Snacks targets Gen Z</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">911f00bb-ffb3-4c49-b4c0-a4a16353c9ff</guid>
      <link>https://share.transistor.fm/s/a73a6df3</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 22, 2026

In this episode:
• New research shows a naturally occurring food compound found in wheat germ, mushrooms, and aged cheese could boost vaccine efficacy in older adults — a direct opportunity for nutraceutical and functional food brands targeting the longevity and immune health market.
• Novo Nordisk's lawsuit against Eli Lilly over allegedly misleading GLP-1 drug ads marks a significant escalation in the weight management drug wars — and signals how fiercely contested the marketing narrative around these drugs is becoming.
• Welch's Fruit Snacks is launching probiotic-fortified Yogofruits to court Gen Z, signalling that mainstream confectionery brands are aggressively pivoting into functional health territory previously owned by specialist wellness brands.
• New European research from EIT Food confirms that consumers respond to personal health and taste benefits — not sustainability or agricultural messaging — a direct challenge to how many functional food and wellness brands are currently framing their products.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 22, 2026

In this episode:
• New research shows a naturally occurring food compound found in wheat germ, mushrooms, and aged cheese could boost vaccine efficacy in older adults — a direct opportunity for nutraceutical and functional food brands targeting the longevity and immune health market.
• Novo Nordisk's lawsuit against Eli Lilly over allegedly misleading GLP-1 drug ads marks a significant escalation in the weight management drug wars — and signals how fiercely contested the marketing narrative around these drugs is becoming.
• Welch's Fruit Snacks is launching probiotic-fortified Yogofruits to court Gen Z, signalling that mainstream confectionery brands are aggressively pivoting into functional health territory previously owned by specialist wellness brands.
• New European research from EIT Food confirms that consumers respond to personal health and taste benefits — not sustainability or agricultural messaging — a direct challenge to how many functional food and wellness brands are currently framing their products.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Tue, 21 Jul 2026 19:07:34 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/a73a6df3/05479338.mp3" length="15136520" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>482</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 22, 2026

In this episode:
• New research shows a naturally occurring food compound found in wheat germ, mushrooms, and aged cheese could boost vaccine efficacy in older adults — a direct opportunity for nutraceutical and functional food brands targeting the longevity and immune health market.
• Novo Nordisk's lawsuit against Eli Lilly over allegedly misleading GLP-1 drug ads marks a significant escalation in the weight management drug wars — and signals how fiercely contested the marketing narrative around these drugs is becoming.
• Welch's Fruit Snacks is launching probiotic-fortified Yogofruits to court Gen Z, signalling that mainstream confectionery brands are aggressively pivoting into functional health territory previously owned by specialist wellness brands.
• New European research from EIT Food confirms that consumers respond to personal health and taste benefits — not sustainability or agricultural messaging — a direct challenge to how many functional food and wellness brands are currently framing their products.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Sam's Club takes Manhattan for wellness | Aktualisierte Handlungsempfehlungen für Kinderwunsch und Schwangerschaft | Microbioma e medicina anticipatoria: come le</title>
      <itunes:title>The Health Marketing Daily | Sam's Club takes Manhattan for wellness | Aktualisierte Handlungsempfehlungen für Kinderwunsch und Schwangerschaft | Microbioma e medicina anticipatoria: come le</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e7eb044d-c49e-46dc-afaa-4d84be0f868b</guid>
      <link>https://share.transistor.fm/s/8602abe2</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 21, 2026

In this episode:
• Sam's Club's first-ever creator-led wellness event signals that warehouse retail is now competing seriously for health and wellness mindshare through experiential marketing.
• Germany's leading nutrition network has updated its official recommendations for supplementation and diet during pre-conception and pregnancy, creating an immediate reference point for brands in the maternal health category.
• A major Italian mainstream business publication is running a feature-length piece on the microbiome as a lifelong health ecosystem, bringing gut health science firmly into the consumer mainstream.
• New evidence that GLP-1 drugs reduce alcohol cravings is opening a conversation about their broader appetite-suppression effects — and what that means for functional beverage and supplement brands positioning around craving control.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 21, 2026

In this episode:
• Sam's Club's first-ever creator-led wellness event signals that warehouse retail is now competing seriously for health and wellness mindshare through experiential marketing.
• Germany's leading nutrition network has updated its official recommendations for supplementation and diet during pre-conception and pregnancy, creating an immediate reference point for brands in the maternal health category.
• A major Italian mainstream business publication is running a feature-length piece on the microbiome as a lifelong health ecosystem, bringing gut health science firmly into the consumer mainstream.
• New evidence that GLP-1 drugs reduce alcohol cravings is opening a conversation about their broader appetite-suppression effects — and what that means for functional beverage and supplement brands positioning around craving control.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Mon, 20 Jul 2026 19:07:32 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/8602abe2/c133e566.mp3" length="15595474" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>511</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 21, 2026

In this episode:
• Sam's Club's first-ever creator-led wellness event signals that warehouse retail is now competing seriously for health and wellness mindshare through experiential marketing.
• Germany's leading nutrition network has updated its official recommendations for supplementation and diet during pre-conception and pregnancy, creating an immediate reference point for brands in the maternal health category.
• A major Italian mainstream business publication is running a feature-length piece on the microbiome as a lifelong health ecosystem, bringing gut health science firmly into the consumer mainstream.
• New evidence that GLP-1 drugs reduce alcohol cravings is opening a conversation about their broader appetite-suppression effects — and what that means for functional beverage and supplement brands positioning around craving control.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Wellness Briefing: Is hormone tracking the | EVERY Company's OvoPro Starts to Scale | Adipositas in Deutschland: Umfrage zeigt Defizite</title>
      <itunes:title>The Health Marketing Daily | Wellness Briefing: Is hormone tracking the | EVERY Company's OvoPro Starts to Scale | Adipositas in Deutschland: Umfrage zeigt Defizite</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">14708196-750c-4a69-955b-0f2564c63c61</guid>
      <link>https://share.transistor.fm/s/bd059cd0</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 20, 2026

In this episode:
• A 22-year-old founder has raised $11.6 million for continuous hormone-tracking wearables — signalling a major new frontier in personalised women's health marketing.
• Precision-fermented egg white protein is moving from lab to commercial scale via an ADM partnership — a milestone that could reshape the alternative protein ingredient landscape for sports nutrition and functional food brands.
• A new German survey reveals major gaps in obesity care provision despite millions of patients, creating a significant white-space opportunity for weight management supplement and functional food brands in the German market.
• America's second-largest grocery chain is trialling a dedicated hemp THC drinks fixture in Chicago stores — a retail ranging decision that will be watched closely by European functional beverage and wellness brands eyeing the category's trajectory.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 20, 2026

In this episode:
• A 22-year-old founder has raised $11.6 million for continuous hormone-tracking wearables — signalling a major new frontier in personalised women's health marketing.
• Precision-fermented egg white protein is moving from lab to commercial scale via an ADM partnership — a milestone that could reshape the alternative protein ingredient landscape for sports nutrition and functional food brands.
• A new German survey reveals major gaps in obesity care provision despite millions of patients, creating a significant white-space opportunity for weight management supplement and functional food brands in the German market.
• America's second-largest grocery chain is trialling a dedicated hemp THC drinks fixture in Chicago stores — a retail ranging decision that will be watched closely by European functional beverage and wellness brands eyeing the category's trajectory.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sun, 19 Jul 2026 19:06:53 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/bd059cd0/82a950d8.mp3" length="16062501" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>540</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 20, 2026

In this episode:
• A 22-year-old founder has raised $11.6 million for continuous hormone-tracking wearables — signalling a major new frontier in personalised women's health marketing.
• Precision-fermented egg white protein is moving from lab to commercial scale via an ADM partnership — a milestone that could reshape the alternative protein ingredient landscape for sports nutrition and functional food brands.
• A new German survey reveals major gaps in obesity care provision despite millions of patients, creating a significant white-space opportunity for weight management supplement and functional food brands in the German market.
• America's second-largest grocery chain is trialling a dedicated hemp THC drinks fixture in Chicago stores — a retail ranging decision that will be watched closely by European functional beverage and wellness brands eyeing the category's trajectory.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Richiamati integratori per novel food non | Lioness Founder Believes Women Deserve More | Hemp Beverages Grew 133% Last Year,</title>
      <itunes:title>The Health Marketing Daily | Richiamati integratori per novel food non | Lioness Founder Believes Women Deserve More | Hemp Beverages Grew 133% Last Year,</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">17fe8d58-7d4f-4237-8a70-a51ceb0779a4</guid>
      <link>https://share.transistor.fm/s/94f28b06</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 19, 2026

In this episode:
• Italy's Ministry of Health has recalled supplements containing unauthorised novel food ingredients, putting EU regulatory compliance front and centre for supplement brands.
• Lioness has launched a range of functional gummy snacks designed around women's hormonal life stages, securing placement in over 1,900 Target stores at launch — a significant retail bet on women's health positioning.
• Hemp beverages surged 133% year-on-year in 2025 according to the Hemp Beverage Alliance, even as a regulatory ban looms — making this one of the most striking tension stories in functional drinks right now.
• Europe's leading Dutch grocer Albert Heijn is actively expanding its own-label high-fibre range, signalling that gut health and dietary fibre are now a mainstream retail strategy priority — not just a specialist supplement story.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 19, 2026

In this episode:
• Italy's Ministry of Health has recalled supplements containing unauthorised novel food ingredients, putting EU regulatory compliance front and centre for supplement brands.
• Lioness has launched a range of functional gummy snacks designed around women's hormonal life stages, securing placement in over 1,900 Target stores at launch — a significant retail bet on women's health positioning.
• Hemp beverages surged 133% year-on-year in 2025 according to the Hemp Beverage Alliance, even as a regulatory ban looms — making this one of the most striking tension stories in functional drinks right now.
• Europe's leading Dutch grocer Albert Heijn is actively expanding its own-label high-fibre range, signalling that gut health and dietary fibre are now a mainstream retail strategy priority — not just a specialist supplement story.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Sat, 18 Jul 2026 19:06:46 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/94f28b06/34cc9680.mp3" length="15244916" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>489</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 19, 2026

In this episode:
• Italy's Ministry of Health has recalled supplements containing unauthorised novel food ingredients, putting EU regulatory compliance front and centre for supplement brands.
• Lioness has launched a range of functional gummy snacks designed around women's hormonal life stages, securing placement in over 1,900 Target stores at launch — a significant retail bet on women's health positioning.
• Hemp beverages surged 133% year-on-year in 2025 according to the Hemp Beverage Alliance, even as a regulatory ban looms — making this one of the most striking tension stories in functional drinks right now.
• Europe's leading Dutch grocer Albert Heijn is actively expanding its own-label high-fibre range, signalling that gut health and dietary fibre are now a mainstream retail strategy priority — not just a specialist supplement story.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Lioness Founder Believes Women Deserve More | Popular weight-loss drugs Ozempic and Wegovy | CPG Week Podcast: The Frozen PB&amp;J</title>
      <itunes:title>The Health Marketing Daily | Lioness Founder Believes Women Deserve More | Popular weight-loss drugs Ozempic and Wegovy | CPG Week Podcast: The Frozen PB&amp;J</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0a59d6a7-e399-42b8-8650-026a64cec79f</guid>
      <link>https://share.transistor.fm/s/a9c9ddbc</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 18, 2026

In this episode:
• A new women's functional snack brand launches into 1,900 Target stores with a hormone-moment positioning that challenges the protein bar default — a direct signal of where the women's wellness category is heading.
• New clinical research showing semaglutide may slow biological aging markers opens a fresh front for the GLP-1 conversation — one that directly intersects with the longevity supplement category.
• The FDA is tightening its grip on caffeine labelling in food and drink products — a regulatory move with direct implications for every energy, sports nutrition, and functional beverage brand selling into the US and watching for transatlantic regulatory ripple effects.
• A 22-year-old founder has raised $11.6 million to launch a continuous hormone-tracking wearable — and if it scales, it could fundamentally reshape how supplement and wellness brands personalise products for women.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 18, 2026

In this episode:
• A new women's functional snack brand launches into 1,900 Target stores with a hormone-moment positioning that challenges the protein bar default — a direct signal of where the women's wellness category is heading.
• New clinical research showing semaglutide may slow biological aging markers opens a fresh front for the GLP-1 conversation — one that directly intersects with the longevity supplement category.
• The FDA is tightening its grip on caffeine labelling in food and drink products — a regulatory move with direct implications for every energy, sports nutrition, and functional beverage brand selling into the US and watching for transatlantic regulatory ripple effects.
• A 22-year-old founder has raised $11.6 million to launch a continuous hormone-tracking wearable — and if it scales, it could fundamentally reshape how supplement and wellness brands personalise products for women.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Fri, 17 Jul 2026 19:07:11 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/a9c9ddbc/9ac6f38a.mp3" length="15480544" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>503</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 18, 2026

In this episode:
• A new women's functional snack brand launches into 1,900 Target stores with a hormone-moment positioning that challenges the protein bar default — a direct signal of where the women's wellness category is heading.
• New clinical research showing semaglutide may slow biological aging markers opens a fresh front for the GLP-1 conversation — one that directly intersects with the longevity supplement category.
• The FDA is tightening its grip on caffeine labelling in food and drink products — a regulatory move with direct implications for every energy, sports nutrition, and functional beverage brand selling into the US and watching for transatlantic regulatory ripple effects.
• A 22-year-old founder has raised $11.6 million to launch a continuous hormone-tracking wearable — and if it scales, it could fundamentally reshape how supplement and wellness brands personalise products for women.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Richiamati integratori per novel food non | Neko Health raises $700M as demand | Albert Heijn Expands High-Fibre Range To</title>
      <itunes:title>The Health Marketing Daily | Richiamati integratori per novel food non | Neko Health raises $700M as demand | Albert Heijn Expands High-Fibre Range To</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f4f62754-d63c-4fd5-92ac-199696f5ed6f</guid>
      <link>https://share.transistor.fm/s/76fabd6f</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 17, 2026

In this episode:
• Italy's Ministry of Health has issued a recall of supplements containing unauthorised novel food ingredients — a live enforcement action that every supplement brand selling into the EU market needs to know about today.
• Neko Health's $700 million Series C — one of the largest ever for a preventive health company in Europe — signals that consumer demand for proactive, data-driven health monitoring has reached a scale that wellness and supplement brands can no longer ignore.
• Europe's leading supermarket retailer is actively expanding its own-label high-fibre range, a strategic shelf decision that tells branded gut health and functional food companies exactly where the retail battleground is moving.
• A wellness brand founder now faces ten felony charges for allegedly selling GLP-1 injections without a medical licence — a criminal escalation that raises the regulatory stakes dramatically for every brand operating in the weight management space.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 17, 2026

In this episode:
• Italy's Ministry of Health has issued a recall of supplements containing unauthorised novel food ingredients — a live enforcement action that every supplement brand selling into the EU market needs to know about today.
• Neko Health's $700 million Series C — one of the largest ever for a preventive health company in Europe — signals that consumer demand for proactive, data-driven health monitoring has reached a scale that wellness and supplement brands can no longer ignore.
• Europe's leading supermarket retailer is actively expanding its own-label high-fibre range, a strategic shelf decision that tells branded gut health and functional food companies exactly where the retail battleground is moving.
• A wellness brand founder now faces ten felony charges for allegedly selling GLP-1 injections without a medical licence — a criminal escalation that raises the regulatory stakes dramatically for every brand operating in the weight management space.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Thu, 16 Jul 2026 19:07:15 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/76fabd6f/e547457b.mp3" length="15329865" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>494</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 17, 2026

In this episode:
• Italy's Ministry of Health has issued a recall of supplements containing unauthorised novel food ingredients — a live enforcement action that every supplement brand selling into the EU market needs to know about today.
• Neko Health's $700 million Series C — one of the largest ever for a preventive health company in Europe — signals that consumer demand for proactive, data-driven health monitoring has reached a scale that wellness and supplement brands can no longer ignore.
• Europe's leading supermarket retailer is actively expanding its own-label high-fibre range, a strategic shelf decision that tells branded gut health and functional food companies exactly where the retail battleground is moving.
• A wellness brand founder now faces ten felony charges for allegedly selling GLP-1 injections without a medical licence — a criminal escalation that raises the regulatory stakes dramatically for every brand operating in the weight management space.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Nous secures €2.3M+ seed funding to | Committee tells government to 'fix environment | STAT+: A new biotech startup tries</title>
      <itunes:title>The Health Marketing Daily | Nous secures €2.3M+ seed funding to | Committee tells government to 'fix environment | STAT+: A new biotech startup tries</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f44a8175-9d0d-481e-8a7c-de0e1466dd41</guid>
      <link>https://share.transistor.fm/s/9319b6bb</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 16, 2026

In this episode:
• An Italian functional ingredient startup has raised seed funding to commercialise Koncentra, a nutraceutical-grade ingredient for the food, beverage and supplement industries — a timely signal of investor appetite for science-backed ingredient innovation in Europe.
• The UK's Health and Social Care Committee is calling for bold government intervention to reshape the retail food environment away from HFSS products — a move that could significantly reshape shelf space and marketing conditions for health and wellness brands.
• A new obesity-focused biotech startup is explicitly avoiding the GLP-1 mechanism entirely, betting that the next wave of weight management innovation lies beyond semaglutide — a strategic signal with direct implications for supplement and functional food brands positioning in the weight management space.
• NielsenIQ data shows that 70% of snack shoppers using ingredient-scanning apps now require a minimum product score of 51 out of 100 — revealing a consumer base that is actively auditing product formulations and holding brands to a new standard of nutritional accountability.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 16, 2026

In this episode:
• An Italian functional ingredient startup has raised seed funding to commercialise Koncentra, a nutraceutical-grade ingredient for the food, beverage and supplement industries — a timely signal of investor appetite for science-backed ingredient innovation in Europe.
• The UK's Health and Social Care Committee is calling for bold government intervention to reshape the retail food environment away from HFSS products — a move that could significantly reshape shelf space and marketing conditions for health and wellness brands.
• A new obesity-focused biotech startup is explicitly avoiding the GLP-1 mechanism entirely, betting that the next wave of weight management innovation lies beyond semaglutide — a strategic signal with direct implications for supplement and functional food brands positioning in the weight management space.
• NielsenIQ data shows that 70% of snack shoppers using ingredient-scanning apps now require a minimum product score of 51 out of 100 — revealing a consumer base that is actively auditing product formulations and holding brands to a new standard of nutritional accountability.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Wed, 15 Jul 2026 19:06:57 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/9319b6bb/6f298c0c.mp3" length="15566646" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>509</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 16, 2026

In this episode:
• An Italian functional ingredient startup has raised seed funding to commercialise Koncentra, a nutraceutical-grade ingredient for the food, beverage and supplement industries — a timely signal of investor appetite for science-backed ingredient innovation in Europe.
• The UK's Health and Social Care Committee is calling for bold government intervention to reshape the retail food environment away from HFSS products — a move that could significantly reshape shelf space and marketing conditions for health and wellness brands.
• A new obesity-focused biotech startup is explicitly avoiding the GLP-1 mechanism entirely, betting that the next wave of weight management innovation lies beyond semaglutide — a strategic signal with direct implications for supplement and functional food brands positioning in the weight management space.
• NielsenIQ data shows that 70% of snack shoppers using ingredient-scanning apps now require a minimum product score of 51 out of 100 — revealing a consumer base that is actively auditing product formulations and holding brands to a new standard of nutritional accountability.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Kourtney Kardashian's Brand Lemme Hit With | Goldener Windbeutel 2026: Lavita erhält Schmähpreis | Scientists Say This Popular Gym Supplement</title>
      <itunes:title>The Health Marketing Daily | Kourtney Kardashian's Brand Lemme Hit With | Goldener Windbeutel 2026: Lavita erhält Schmähpreis | Scientists Say This Popular Gym Supplement</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">99159ff6-e978-41c4-a3d4-5f0d591ebe77</guid>
      <link>https://share.transistor.fm/s/774093b3</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 15, 2026

In this episode:
• A class-action lawsuit against Lemme's 'natural GLP-1' supplement claims is a watershed moment for wellness brands making weight-loss marketing comparisons to pharmaceutical drugs.
• German supplement brand Lavita has been awarded Foodwatch's 'Golden Windbag' shame prize for 2026, putting a spotlight on misleading health marketing claims in the European supplement sector.
• A new scientific review linking creatine supplementation to potential depression benefits opens a significant new marketing frontier for one of the sports nutrition category's most established ingredients.
• Precision-fermented egg white protein OvoPro moving to commercial scale via ADM signals that animal-free functional proteins are transitioning from concept to credible ingredient supply chain reality.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 15, 2026

In this episode:
• A class-action lawsuit against Lemme's 'natural GLP-1' supplement claims is a watershed moment for wellness brands making weight-loss marketing comparisons to pharmaceutical drugs.
• German supplement brand Lavita has been awarded Foodwatch's 'Golden Windbag' shame prize for 2026, putting a spotlight on misleading health marketing claims in the European supplement sector.
• A new scientific review linking creatine supplementation to potential depression benefits opens a significant new marketing frontier for one of the sports nutrition category's most established ingredients.
• Precision-fermented egg white protein OvoPro moving to commercial scale via ADM signals that animal-free functional proteins are transitioning from concept to credible ingredient supply chain reality.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Tue, 14 Jul 2026 19:07:17 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/774093b3/0d2c1c8c.mp3" length="15492075" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>504</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 15, 2026

In this episode:
• A class-action lawsuit against Lemme's 'natural GLP-1' supplement claims is a watershed moment for wellness brands making weight-loss marketing comparisons to pharmaceutical drugs.
• German supplement brand Lavita has been awarded Foodwatch's 'Golden Windbag' shame prize for 2026, putting a spotlight on misleading health marketing claims in the European supplement sector.
• A new scientific review linking creatine supplementation to potential depression benefits opens a significant new marketing frontier for one of the sports nutrition category's most established ingredients.
• Precision-fermented egg white protein OvoPro moving to commercial scale via ADM signals that animal-free functional proteins are transitioning from concept to credible ingredient supply chain reality.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily | Nichols launches Myprotein Clear Whey Protein | Scientists found a longevity diet that | IFT FIRST: Protein, AI and the</title>
      <itunes:title>The Health Marketing Daily | Nichols launches Myprotein Clear Whey Protein | Scientists found a longevity diet that | IFT FIRST: Protein, AI and the</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/1ee1c155</link>
      <description>
        <![CDATA[The Health Marketing Daily — July 14, 2026

In this episode:
• A major soft drinks group and the UK's biggest sports nutrition brand have joined forces to launch a crossover protein water — a signal of how mainstream the functional beverage market is becoming.
• New animal research linking a modified Mediterranean diet with low methionine to fat loss and healthier ageing gives longevity nutrition brands a compelling scientific hook.
• The world's largest food innovation expo signals that protein and health reformulation — not trendy superfoods — are now the central battleground for functional food brands.
• Dr. Max's acquisition of Farmacie Italiane pushing it past 300 outlets in Italy marks a pivotal consolidation moment in European pharmacy retail with direct implications for health and wellness brand distribution.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </description>
      <content:encoded>
        <![CDATA[The Health Marketing Daily — July 14, 2026

In this episode:
• A major soft drinks group and the UK's biggest sports nutrition brand have joined forces to launch a crossover protein water — a signal of how mainstream the functional beverage market is becoming.
• New animal research linking a modified Mediterranean diet with low methionine to fat loss and healthier ageing gives longevity nutrition brands a compelling scientific hook.
• The world's largest food innovation expo signals that protein and health reformulation — not trendy superfoods — are now the central battleground for functional food brands.
• Dr. Max's acquisition of Farmacie Italiane pushing it past 300 outlets in Italy marks a pivotal consolidation moment in European pharmacy retail with direct implications for health and wellness brand distribution.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </content:encoded>
      <pubDate>Mon, 13 Jul 2026 22:03:04 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/1ee1c155/a0cf993b.mp3" length="15648904" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>514</itunes:duration>
      <itunes:summary>
        <![CDATA[The Health Marketing Daily — July 14, 2026

In this episode:
• A major soft drinks group and the UK's biggest sports nutrition brand have joined forces to launch a crossover protein water — a signal of how mainstream the functional beverage market is becoming.
• New animal research linking a modified Mediterranean diet with low methionine to fat loss and healthier ageing gives longevity nutrition brands a compelling scientific hook.
• The world's largest food innovation expo signals that protein and health reformulation — not trendy superfoods — are now the central battleground for functional food brands.
• Dr. Max's acquisition of Farmacie Italiane pushing it past 300 outlets in Italy marks a pivotal consolidation moment in European pharmacy retail with direct implications for health and wellness brand distribution.

Hosted by Marco &amp; Klara. New episode every weekday.

Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 13, 2026</title>
      <itunes:title>The Health Marketing Daily — July 13, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/edd02960</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 12 Jul 2026 19:06:43 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/edd02960/04cb4c29.mp3" length="13711224" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>393</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 12, 2026</title>
      <itunes:title>The Health Marketing Daily — July 12, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2e8ace11-2ecc-4cdc-a8eb-d935c216873b</guid>
      <link>https://share.transistor.fm/s/e28f04e0</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sat, 11 Jul 2026 19:07:21 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/e28f04e0/d3821b44.mp3" length="15129985" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>482</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 11, 2026</title>
      <itunes:title>The Health Marketing Daily — July 11, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fe614cd0-889e-438b-8674-8d6b97a9ad9d</guid>
      <link>https://share.transistor.fm/s/33dd99ff</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 10 Jul 2026 19:06:47 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/33dd99ff/cd1d11a6.mp3" length="13911873" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>405</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 10, 2026</title>
      <itunes:title>The Health Marketing Daily — July 10, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7f361546-55eb-479b-b000-c914d7b7dbb8</guid>
      <link>https://share.transistor.fm/s/b4fb3945</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 09 Jul 2026 19:06:58 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/b4fb3945/958999c4.mp3" length="15510526" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>505</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 09, 2026</title>
      <itunes:title>The Health Marketing Daily — July 09, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7993f7e0-4d2f-4e61-8eca-3b8d68de74e8</guid>
      <link>https://share.transistor.fm/s/706c9efe</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 08 Jul 2026 19:06:53 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/706c9efe/08b23ca2.mp3" length="15658513" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>515</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 08, 2026</title>
      <itunes:title>The Health Marketing Daily — July 08, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ed7ef3b6-4592-4ce8-a72e-f1231228e290</guid>
      <link>https://share.transistor.fm/s/3d926bb6</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 07 Jul 2026 19:06:55 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/3d926bb6/c0a42f2b.mp3" length="15834946" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>526</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 07, 2026</title>
      <itunes:title>The Health Marketing Daily — July 07, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5a6f89bf-8c11-483e-afbf-5964f7ee070f</guid>
      <link>https://share.transistor.fm/s/9a1f9023</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 06 Jul 2026 19:06:50 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/9a1f9023/34595580.mp3" length="15405204" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>499</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 06, 2026</title>
      <itunes:title>The Health Marketing Daily — July 06, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">64a15518-0ab5-49a9-aa9a-134db6508f0c</guid>
      <link>https://share.transistor.fm/s/8304967d</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 05 Jul 2026 19:06:46 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/8304967d/f9bf7b70.mp3" length="15681192" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>516</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 05, 2026</title>
      <itunes:title>The Health Marketing Daily — July 05, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">517cc8e3-b485-4f49-9903-253d94ccc3b4</guid>
      <link>https://share.transistor.fm/s/3b54d1f9</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sat, 04 Jul 2026 19:06:44 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/3b54d1f9/4f0bea95.mp3" length="15748459" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>520</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 04, 2026</title>
      <itunes:title>The Health Marketing Daily — July 04, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0bd27317-3cd6-4eff-a16e-a8c5890faea7</guid>
      <link>https://share.transistor.fm/s/73ef1db5</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 03 Jul 2026 19:06:46 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/73ef1db5/50e1cd29.mp3" length="15493997" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>504</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 03, 2026</title>
      <itunes:title>The Health Marketing Daily — July 03, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">376d3cd1-b221-40cd-aab4-a9c932fc5738</guid>
      <link>https://share.transistor.fm/s/ec2cd685</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 02 Jul 2026 19:06:57 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/ec2cd685/5429bc9f.mp3" length="15677733" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>516</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 02, 2026</title>
      <itunes:title>The Health Marketing Daily — July 02, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6a83fd68-c4c1-453e-9118-e4218c1e0eaf</guid>
      <link>https://share.transistor.fm/s/0da3bb76</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 01 Jul 2026 19:07:13 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/0da3bb76/d76544f4.mp3" length="15198790" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>486</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — July 01, 2026</title>
      <itunes:title>The Health Marketing Daily — July 01, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d3debe6e-a0ac-4676-9b74-55079b9536fd</guid>
      <link>https://share.transistor.fm/s/e393fd31</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 30 Jun 2026 19:07:13 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/e393fd31/cca6ecde.mp3" length="15474009" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>503</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 30, 2026</title>
      <itunes:title>The Health Marketing Daily — June 30, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f79a8b31-febd-40e2-addd-cc2505ddc805</guid>
      <link>https://share.transistor.fm/s/cfede6b4</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 29 Jun 2026 19:07:22 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/cfede6b4/ddee2afb.mp3" length="15401745" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>498</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 29, 2026</title>
      <itunes:title>The Health Marketing Daily — June 29, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">210c8067-9e2d-48e1-85bb-aa548fc05618</guid>
      <link>https://share.transistor.fm/s/05493c85</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 28 Jun 2026 19:07:13 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/05493c85/478dc899.mp3" length="15776519" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>522</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 28, 2026</title>
      <itunes:title>The Health Marketing Daily — June 28, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a67c6417-e9b6-4e5f-aaa0-481fae64f9c4</guid>
      <link>https://share.transistor.fm/s/701c82ef</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sat, 27 Jun 2026 19:07:04 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/701c82ef/5c75c5b0.mp3" length="15577408" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>509</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 27, 2026</title>
      <itunes:title>The Health Marketing Daily — June 27, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7f50d4e0-4988-4fdc-b689-f8085f21d2fc</guid>
      <link>https://share.transistor.fm/s/a6d48327</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 26 Jun 2026 19:07:24 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/a6d48327/1e77a754.mp3" length="15472856" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>503</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 26, 2026</title>
      <itunes:title>The Health Marketing Daily — June 26, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fdcc58c6-d450-4973-acf5-bdd7537a4964</guid>
      <link>https://share.transistor.fm/s/b928b078</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 25 Jun 2026 19:07:04 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/b928b078/0433bec2.mp3" length="15438261" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>501</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 25, 2026</title>
      <itunes:title>The Health Marketing Daily — June 25, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">40b69fc6-20cc-4ac7-a0f6-05ac8aa3d4cf</guid>
      <link>https://share.transistor.fm/s/1476b264</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 24 Jun 2026 19:07:17 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/1476b264/a2086b7b.mp3" length="15386370" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>498</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 24, 2026</title>
      <itunes:title>The Health Marketing Daily — June 24, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">669ea460-2937-407f-80aa-aa1b4c9e3580</guid>
      <link>https://share.transistor.fm/s/131565c7</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 23 Jun 2026 19:07:32 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/131565c7/035b6f4f.mp3" length="15581252" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>510</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 23, 2026</title>
      <itunes:title>The Health Marketing Daily — June 23, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3c666801-394a-484e-b757-11844c5d8719</guid>
      <link>https://share.transistor.fm/s/6beb9251</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 22 Jun 2026 19:07:11 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/6beb9251/79666ded.mp3" length="15590477" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>510</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 22, 2026</title>
      <itunes:title>The Health Marketing Daily — June 22, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9f2ab4ae-a35d-4a81-bac9-cb43e08f936e</guid>
      <link>https://share.transistor.fm/s/2168da5b</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 21 Jun 2026 19:07:03 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/2168da5b/3dd8844f.mp3" length="15705793" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>517</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 21, 2026</title>
      <itunes:title>The Health Marketing Daily — June 21, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">af8ec842-51a3-4a8a-b318-ba6b5e1deaf4</guid>
      <link>https://share.transistor.fm/s/49e5044f</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sat, 20 Jun 2026 19:06:58 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/49e5044f/659f1411.mp3" length="15576640" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>509</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 20, 2026</title>
      <itunes:title>The Health Marketing Daily — June 20, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cc912a8d-f07b-4c37-a92d-b2ec2d36e198</guid>
      <link>https://share.transistor.fm/s/133ab392</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 19 Jun 2026 19:06:44 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/133ab392/80864eee.mp3" length="13439080" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>376</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 19, 2026</title>
      <itunes:title>The Health Marketing Daily — June 19, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7f4ff8f3-a867-4837-acc6-9d4a88ce5989</guid>
      <link>https://share.transistor.fm/s/54e4e622</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 18 Jun 2026 19:07:01 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/54e4e622/794ba350.mp3" length="15343319" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>495</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 18, 2026</title>
      <itunes:title>The Health Marketing Daily — June 18, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a2b672b8-fddd-471b-9c09-6c996047706e</guid>
      <link>https://share.transistor.fm/s/43d2525e</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 17 Jun 2026 19:07:15 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/43d2525e/565fadc6.mp3" length="15718093" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>518</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 17, 2026</title>
      <itunes:title>The Health Marketing Daily — June 17, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e400506b-6e81-4d1c-910c-59b73e215b1c</guid>
      <link>https://share.transistor.fm/s/853f9a36</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 16 Jun 2026 19:07:30 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/853f9a36/056f162e.mp3" length="15846862" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>526</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 16, 2026</title>
      <itunes:title>The Health Marketing Daily — June 16, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ba00c6f9-e872-4db4-b0e7-69e8beb50fa2</guid>
      <link>https://share.transistor.fm/s/03b2a37e</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 15 Jun 2026 19:07:13 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/03b2a37e/29235be8.mp3" length="15273745" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>491</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 15, 2026</title>
      <itunes:title>The Health Marketing Daily — June 15, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9dd00a35-e7fb-41ac-aa81-7eccaece5509</guid>
      <link>https://share.transistor.fm/s/d9182b91</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 14 Jun 2026 19:07:30 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/d9182b91/c5404f99.mp3" length="15648904" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>514</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 14, 2026</title>
      <itunes:title>The Health Marketing Daily — June 14, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2db144b3-2c40-45c0-aca1-44f95b3bc70a</guid>
      <link>https://share.transistor.fm/s/cfac9396</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 14 Jun 2026 03:02:27 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/cfac9396/7830d7ff.mp3" length="15296424" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>492</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 13, 2026</title>
      <itunes:title>The Health Marketing Daily — June 13, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ff8ffb6f-e238-49ef-9e2c-9310c8141a81</guid>
      <link>https://share.transistor.fm/s/3d8ccfec</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 12 Jun 2026 19:05:45 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/3d8ccfec/5aac07d7.mp3" length="15361000" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>496</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 12, 2026</title>
      <itunes:title>The Health Marketing Daily — June 12, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ca19401b-48ea-4ac5-a937-20e5f25b6651</guid>
      <link>https://share.transistor.fm/s/784b1c46</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 11 Jun 2026 19:07:07 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/784b1c46/efa4d821.mp3" length="15768063" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>521</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 11, 2026</title>
      <itunes:title>The Health Marketing Daily — June 11, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e18247a3-8bd8-45f5-b4db-f477a7261c77</guid>
      <link>https://share.transistor.fm/s/2a7f3dd5</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 10 Jun 2026 19:07:11 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/2a7f3dd5/59f07469.mp3" length="17447052" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>626</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 10, 2026</title>
      <itunes:title>The Health Marketing Daily — June 10, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2c5052db-106c-4184-a93c-e93714460699</guid>
      <link>https://share.transistor.fm/s/15f3ffec</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 09 Jun 2026 19:07:13 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/15f3ffec/6a7b3622.mp3" length="17165299" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>609</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 09, 2026</title>
      <itunes:title>The Health Marketing Daily — June 09, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">184fa343-ca62-483c-913b-c73509b9d6cf</guid>
      <link>https://share.transistor.fm/s/29978a71</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 08 Jun 2026 19:06:54 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/29978a71/ef351faa.mp3" length="17380938" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>622</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 08, 2026</title>
      <itunes:title>The Health Marketing Daily — June 08, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4745becb-1580-4400-894e-4fe6a84346a9</guid>
      <link>https://share.transistor.fm/s/e10e2b29</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 07 Jun 2026 19:07:20 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/e10e2b29/c134f399.mp3" length="17411689" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>624</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 07, 2026</title>
      <itunes:title>The Health Marketing Daily — June 07, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d3aeca3f-5823-4ada-bdcd-3abf68d24087</guid>
      <link>https://share.transistor.fm/s/d32b62c4</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sat, 06 Jun 2026 19:07:31 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/d32b62c4/14985f99.mp3" length="17341731" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>620</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 06, 2026</title>
      <itunes:title>The Health Marketing Daily — June 06, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">62f6dd44-5b74-41b3-b546-e3d625419817</guid>
      <link>https://share.transistor.fm/s/ab89ac1f</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 05 Jun 2026 19:07:02 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/ab89ac1f/cfc74be6.mp3" length="17718812" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>643</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 05, 2026</title>
      <itunes:title>The Health Marketing Daily — June 05, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0b733768-25e6-40c3-8e98-fd57d2b2efa8</guid>
      <link>https://share.transistor.fm/s/7a2ad5b8</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 04 Jun 2026 19:07:25 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/7a2ad5b8/59ffb907.mp3" length="17273695" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>615</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 04, 2026</title>
      <itunes:title>The Health Marketing Daily — June 04, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">321e7ec8-9396-4fb3-b5a9-78f9dd786773</guid>
      <link>https://share.transistor.fm/s/cf23fa80</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 03 Jun 2026 19:06:53 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/cf23fa80/604f294a.mp3" length="17201815" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>611</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 03, 2026</title>
      <itunes:title>The Health Marketing Daily — June 03, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">aa2b4c33-0f0c-4483-9900-327594483b7d</guid>
      <link>https://share.transistor.fm/s/1dda8a39</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 02 Jun 2026 19:07:29 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/1dda8a39/9e7dbdf3.mp3" length="17357106" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>621</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 02, 2026</title>
      <itunes:title>The Health Marketing Daily — June 02, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ed79a52b-2aaa-496c-aee4-3204bfcce888</guid>
      <link>https://share.transistor.fm/s/971c6a8a</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 01 Jun 2026 19:07:37 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/971c6a8a/77ef80b3.mp3" length="16891617" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>592</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — June 01, 2026</title>
      <itunes:title>The Health Marketing Daily — June 01, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f0beda6a-ca68-4c36-8fea-7830482facc4</guid>
      <link>https://share.transistor.fm/s/ea06333a</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 31 May 2026 19:07:38 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/ea06333a/cd849f4b.mp3" length="17348650" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>620</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 31, 2026</title>
      <itunes:title>The Health Marketing Daily — May 31, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1edaef11-5339-439d-9c47-2dd55037ce88</guid>
      <link>https://share.transistor.fm/s/74b70975</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sat, 30 May 2026 19:07:06 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/74b70975/74036a7f.mp3" length="15235690" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>488</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 30, 2026</title>
      <itunes:title>The Health Marketing Daily — May 30, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c8251d87-7417-4ba3-b6ab-e3d447abb7ce</guid>
      <link>https://share.transistor.fm/s/faa57d34</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 29 May 2026 19:07:24 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/faa57d34/6d3d2e82.mp3" length="15225696" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>488</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 29, 2026</title>
      <itunes:title>The Health Marketing Daily — May 29, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9da21330-f981-46a8-9ec6-9f0b7a78ef6b</guid>
      <link>https://share.transistor.fm/s/eb14a443</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 28 May 2026 23:57:18 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/eb14a443/50d4ffc7.mp3" length="15686957" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>516</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 28, 2026</title>
      <itunes:title>The Health Marketing Daily — May 28, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">47fb4865-5410-4cee-a203-a0e1a4cba6a9</guid>
      <link>https://share.transistor.fm/s/b8850fa7</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 27 May 2026 19:07:50 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/b8850fa7/f0dbdafc.mp3" length="15744614" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>520</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 27, 2026</title>
      <itunes:title>The Health Marketing Daily — May 27, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4590f58e-5763-4403-acbb-9af37696c06e</guid>
      <link>https://share.transistor.fm/s/642c78e3</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 26 May 2026 19:06:12 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/642c78e3/63256661.mp3" length="15727317" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>519</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 26, 2026</title>
      <itunes:title>The Health Marketing Daily — May 26, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">88c44ebc-4c26-4ac2-9bce-b292b7c6870b</guid>
      <link>https://share.transistor.fm/s/f9af4695</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 25 May 2026 19:06:45 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/f9af4695/7f843ceb.mp3" length="17740336" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>645</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 25, 2026</title>
      <itunes:title>The Health Marketing Daily — May 25, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1e4fe677-7d1e-4651-8558-6aa3ec8f0bb7</guid>
      <link>https://share.transistor.fm/s/c9b5efed</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 24 May 2026 19:06:26 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/c9b5efed/b2705d4c.mp3" length="15775365" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>522</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 24, 2026</title>
      <itunes:title>The Health Marketing Daily — May 24, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0274a0fc-509a-4def-8730-e0bbae2024c0</guid>
      <link>https://share.transistor.fm/s/76210db1</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sat, 23 May 2026 19:06:29 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/76210db1/f670ef79.mp3" length="15632759" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>513</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 23, 2026</title>
      <itunes:title>The Health Marketing Daily — May 23, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8f54c441-9994-4a69-b1c9-c40da6fe39be</guid>
      <link>https://share.transistor.fm/s/c04b5ee1</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 22 May 2026 19:07:06 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/c04b5ee1/63cd83d4.mp3" length="17463195" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>627</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 22, 2026</title>
      <itunes:title>The Health Marketing Daily — May 22, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">15b45793-4729-4a6e-a9f7-a9f76101681a</guid>
      <link>https://share.transistor.fm/s/ffbfd11a</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 21 May 2026 19:07:42 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/ffbfd11a/50fcd28d.mp3" length="17116481" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>606</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 21, 2026</title>
      <itunes:title>The Health Marketing Daily — May 21, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">24f53781-dda8-4ad0-8b52-c70c9bf60cfc</guid>
      <link>https://share.transistor.fm/s/092612b8</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 20 May 2026 19:08:49 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/092612b8/9a39ea10.mp3" length="17580817" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>635</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 20, 2026</title>
      <itunes:title>The Health Marketing Daily — May 20, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e213934f-52cc-461f-aa1d-3a661894ff52</guid>
      <link>https://share.transistor.fm/s/07779df9</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 19 May 2026 19:07:31 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/07779df9/cb69c974.mp3" length="17271003" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>615</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 19, 2026</title>
      <itunes:title>The Health Marketing Daily — May 19, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">aa6ccf80-1393-4e53-ae5c-5ba9521e3784</guid>
      <link>https://share.transistor.fm/s/fa7f6a81</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 18 May 2026 19:07:01 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/fa7f6a81/e8d11f54.mp3" length="17713814" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>643</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 18, 2026</title>
      <itunes:title>The Health Marketing Daily — May 18, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">29fd98cd-f340-457d-aada-8d954e5b21db</guid>
      <link>https://share.transistor.fm/s/44c3c231</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 17 May 2026 19:06:53 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/44c3c231/ea61baba.mp3" length="17539688" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>632</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 17, 2026</title>
      <itunes:title>The Health Marketing Daily — May 17, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">66cefd7f-00a6-4c9e-b05d-984fe066fc4b</guid>
      <link>https://share.transistor.fm/s/b66eaa5d</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 17 May 2026 02:31:32 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/b66eaa5d/82668d79.mp3" length="15365227" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>496</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 16, 2026</title>
      <itunes:title>The Health Marketing Daily — May 16, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">371d6e39-145b-4b7d-b4d1-b904874eb994</guid>
      <link>https://share.transistor.fm/s/f1859d47</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 15 May 2026 19:07:16 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/f1859d47/da04f29d.mp3" length="17318667" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>618</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 15, 2026</title>
      <itunes:title>The Health Marketing Daily — May 15, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">606f988c-9afc-4d64-a396-c656ede1f982</guid>
      <link>https://share.transistor.fm/s/48484947</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 15 May 2026 01:34:13 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/48484947/8a1b2ca0.mp3" length="15831101" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>525</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 14, 2026</title>
      <itunes:title>The Health Marketing Daily — May 14, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cb73a660-c839-4208-95de-f60f853cb88b</guid>
      <link>https://share.transistor.fm/s/6c040610</link>
      <description>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 14 May 2026 02:53:41 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/6c040610/6b488315.mp3" length="17496637" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>629</itunes:duration>
      <itunes:summary>
        <![CDATA[The latest science, regulatory updates, and market moves in health and nutrition. Hosted by Klara &amp; Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 14, 2026</title>
      <itunes:title>The Health Marketing Daily — May 14, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fe7eda85-8f75-45ee-8a97-7ca9a14ef8cb</guid>
      <link>https://share.transistor.fm/s/c00d14af</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 13 May 2026 19:08:31 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/c00d14af/9bc577e5.mp3" length="17424757" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>625</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 13, 2026</title>
      <itunes:title>The Health Marketing Daily — May 13, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">58e98127-eab1-4c4a-8ffe-24cc32fc41bf</guid>
      <link>https://share.transistor.fm/s/fb4792bd</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 12 May 2026 22:35:09 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/fb4792bd/22b364f4.mp3" length="17297526" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>617</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 12, 2026</title>
      <itunes:title>The Health Marketing Daily — May 12, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7fcf03ec-6647-4cb3-b9ab-f7ec81dc1d60</guid>
      <link>https://share.transistor.fm/s/6a237cd1</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 11 May 2026 19:06:50 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/6a237cd1/48138862.mp3" length="17241021" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>613</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 11, 2026</title>
      <itunes:title>The Health Marketing Daily — May 11, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">21692699-4a95-422c-a32d-a323f1cec822</guid>
      <link>https://share.transistor.fm/s/05579cbd</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 10 May 2026 19:06:01 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/05579cbd/86dd1504.mp3" length="15496302" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>504</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 10, 2026</title>
      <itunes:title>The Health Marketing Daily — May 10, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2e38cd69-54b2-4500-93c8-7b6709b9c818</guid>
      <link>https://share.transistor.fm/s/2a3d09df</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sat, 09 May 2026 19:05:54 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/2a3d09df/5b7711a2.mp3" length="15306801" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>493</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 09, 2026</title>
      <itunes:title>The Health Marketing Daily — May 09, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fbfa93da-c8de-4b52-8894-fd654f23ce41</guid>
      <link>https://share.transistor.fm/s/bc7f4190</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 08 May 2026 19:06:19 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/bc7f4190/1b3f9cff.mp3" length="15281816" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>491</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 08, 2026</title>
      <itunes:title>The Health Marketing Daily — May 08, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3c515bf0-54b1-4f8f-bf85-4be8b0649580</guid>
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      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 07 May 2026 19:06:17 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/3e5036c1/cdc1ba5c.mp3" length="16092866" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>542</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 07, 2026</title>
      <itunes:title>The Health Marketing Daily — May 07, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">927c4b7d-be41-41f3-ab49-8253396fea3e</guid>
      <link>https://share.transistor.fm/s/1faa3e81</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 06 May 2026 21:42:13 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/1faa3e81/153dfac0.mp3" length="15377143" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>497</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 06, 2026</title>
      <itunes:title>The Health Marketing Daily — May 06, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6fe68f5e-da36-44e4-a054-673250c166d0</guid>
      <link>https://share.transistor.fm/s/f1d24a2c</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 05 May 2026 19:05:20 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/f1d24a2c/7b4bdef4.mp3" length="15427113" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>500</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 05, 2026</title>
      <itunes:title>The Health Marketing Daily — May 05, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fc235623-ba0c-480b-a79d-99aeafc8df4e</guid>
      <link>https://share.transistor.fm/s/7f9caaf1</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 04 May 2026 22:29:18 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/7f9caaf1/eed58ed3.mp3" length="17274463" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>615</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 04, 2026</title>
      <itunes:title>The Health Marketing Daily — May 04, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a950dc1a-274f-4eb9-b084-1e89e6979fa9</guid>
      <link>https://share.transistor.fm/s/0da5b979</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 03 May 2026 22:50:16 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/0da5b979/5d05eaaa.mp3" length="17394775" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>623</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 03, 2026</title>
      <itunes:title>The Health Marketing Daily — May 03, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6b21202d-ce11-492a-8cf4-e48dd21fe06f</guid>
      <link>https://share.transistor.fm/s/f948c5a9</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sat, 02 May 2026 19:05:22 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/f948c5a9/3d563fe1.mp3" length="15568182" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>509</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 02, 2026</title>
      <itunes:title>The Health Marketing Daily — May 02, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fee19720-4fac-4374-b70a-eb6c64aa912f</guid>
      <link>https://share.transistor.fm/s/5e88ec95</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 01 May 2026 19:05:15 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/5e88ec95/cc3b0ff0.mp3" length="15839557" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>526</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — May 01, 2026</title>
      <itunes:title>The Health Marketing Daily — May 01, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ff79dda8-ecf7-4600-8858-e14a7af4d3e0</guid>
      <link>https://share.transistor.fm/s/31f029ff</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Thu, 30 Apr 2026 19:05:54 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/31f029ff/189b4c2a.mp3" length="17207580" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>611</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — April 30, 2026</title>
      <itunes:title>The Health Marketing Daily — April 30, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">82839b2e-355a-4197-9917-544f90b1b81d</guid>
      <link>https://share.transistor.fm/s/62dd1509</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Wed, 29 Apr 2026 19:05:47 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/62dd1509/18390dbd.mp3" length="17340963" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>620</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — April 29, 2026</title>
      <itunes:title>The Health Marketing Daily — April 29, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">eba31db0-96c9-4317-afe1-498b02381618</guid>
      <link>https://share.transistor.fm/s/4a69fc7b</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Tue, 28 Apr 2026 19:04:58 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/4a69fc7b/8f504c14.mp3" length="15456713" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>502</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — April 28, 2026</title>
      <itunes:title>The Health Marketing Daily — April 28, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5dd58a37-c07f-4f1d-b53f-4948050a1794</guid>
      <link>https://share.transistor.fm/s/4f460b03</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Mon, 27 Apr 2026 19:06:00 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/4f460b03/31d28081.mp3" length="17407846" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>624</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — April 27, 2026</title>
      <itunes:title>The Health Marketing Daily — April 27, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8ff1c1cf-42f9-489d-bcb2-b4cbd4483978</guid>
      <link>https://share.transistor.fm/s/ff2f5c47</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 26 Apr 2026 19:05:19 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/ff2f5c47/aa828ee6.mp3" length="15530515" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>507</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — April 26, 2026</title>
      <itunes:title>The Health Marketing Daily — April 26, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">75acedff-5493-4585-ba51-4173792c7186</guid>
      <link>https://share.transistor.fm/s/25ca4da9</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Sun, 26 Apr 2026 07:47:39 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/25ca4da9/e7583a03.mp3" length="17551221" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>633</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — April 25, 2026</title>
      <itunes:title>The Health Marketing Daily — April 25, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">04b87e51-d0cd-4e04-adf0-64d73569d559</guid>
      <link>https://share.transistor.fm/s/f24c929d</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 24 Apr 2026 19:05:46 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/f24c929d/fba0ab95.mp3" length="14052942" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>414</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Health Marketing Daily — April 24, 2026</title>
      <itunes:title>The Health Marketing Daily — April 24, 2026</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">25ee420d-fff9-43e5-87fe-23493b083b21</guid>
      <link>https://share.transistor.fm/s/2fd41123</link>
      <description>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </description>
      <content:encoded>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </content:encoded>
      <pubDate>Fri, 24 Apr 2026 03:46:58 -0700</pubDate>
      <author>Marco &amp; Klara</author>
      <enclosure url="https://media.transistor.fm/2fd41123/c8dfa7bb.mp3" length="13896498" type="audio/mpeg"/>
      <itunes:author>Marco &amp; Klara</itunes:author>
      <itunes:duration>405</itunes:duration>
      <itunes:summary>
        <![CDATA[Today's episode covers the ingredient spotlight, the latest science and regulatory updates, and key market moves in health and nutrition. Hosted by Klara and Marco. Evidence-based. No hype.]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
  </channel>
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