The Brand ED Podcast

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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040: A Behind-the-Scenes Look at a 6-Figure Consulting Personal Brand with Mary Valloni

Robby Fowler — Tue, 20 Apr 2021 06:55:12 -0500

What’s the path to a successful consulting business and personal brand?

There’s lots of advice out there about how you should do it. Several guru’s make it look pretty straightforward.

But is there really one, linear, step-by-step path?

Find out how Mary Valloni built her 6-figure personal brand and consulting business and learn…

How Mary got started in her consultancy
How she developed her own framework and turned it into a book
How she used her framework, book, and purpose to position herself into a 6-figure consulting business

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FULLY FUNDED ACADEMY

Raise More Support & Get Fully Funded. Join Mary (and me!) inside the academy. Use this link to get an exclusive discount.

CONNECT WITH MARY VALLONI

Connect with Mary and find out more about her book, Fundraising Freedom.

maryvalloni.com

SPECIAL ANNOUNCEMENT

The first Brand Ed Bullet episode lands this Friday! Keep your eyes and ears on this feed to check it out.

ASK A QUESTION ABOUT POSITIONING YOUR BRAND

Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here »

SHARE THIS EPISODE

Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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039: A Special Brand ED Podcast Announcement!

Robby Fowler — Fri, 16 Apr 2021 10:49:49 -0500

Some cool new features are headed your way on The Brand ED Podcast.

Listen to this short announcement to find out what’s coming!

More opportunities to transform your brand and business are just around the corner.

Keep your eyes on this feed to take more ownership of positioning, pitching, and profiting from your life-giving personal brand!

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ASK A QUESTION ABOUT POSITIONING YOUR BRAND

Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here »

SHARE THIS EPISODE

Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

20 Prompts to Accelerate Your Personal Brand Positioning and Attract More Clients

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038: 2 Ways to SKIP Niching Down for Your Consulting, Coaching, Speaker, Trainer Personal Brand

Robby Fowler — Wed, 14 Apr 2021 10:41:46 -0500

You’ve heard the saying…

“The riches are in the niches!”

But is that true? Do you have to niche down as a consultant, coach, speaker, or trainer?

Tune in to today’s episode and uncover the surprising answer to that question.

Hint: You’ll discover two ways to skip the niching and still get rich ;-)

Stay tuned through the end of the episode for a SPECIAL ANNOUNCEMENT from The Brand ED Podcast.

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SPECIAL ANNOUNCEMENT

Keep your eyes and ears peeled to The Brand ED Podcast feed. Exciting things coming your way!

GRAB YOUR FREE WORKSHEET!

Download this free worksheet and use the 20 prompts to quickly position your personal brand and attract more clients.

ASK A QUESTION ABOUT POSITIONING YOUR BRAND

Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here »

SHARE THIS EPISODE

Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

20 Prompts to Accelerate Your Personal Brand Positioning and Attract More Clients

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037: How to Position Your Coaching, Consulting, Speaker, or Trainer Business Differently From Others In Your Same Space

Robby Fowler — Tue, 30 Mar 2021 08:33:41 -0600

With so many other consultants in your same space all promising similar transformations from pain to pleasure. How do you position yourself as unique?

Tune in to today’s episode and uncover the answer to these questions:

How is positioning different from “niching down” for your personal brand?
Why is positioning my consulting or coaching around “5X or 10X” results a dangerous game?
How do you discover the heart of what makes your consultancy different from others who serve the same audience, offer similar services, or have your same certifications?

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GRAB YOUR FREE WORKSHEET!

Download this free worksheet and use the 20 prompts to quickly position your personal brand and attract more clients.

ASK A QUESTION ABOUT POSITIONING YOUR BRAND

Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here »

SHARE THIS EPISODE

Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

20 Prompts to Accelerate Your Personal Brand Positioning and Attract More Clients

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036: Attract More Customers Using 3 Simple Words When Pitching Your Coaching, Consulting, or Speaker Business

Robby Fowler — Tue, 16 Mar 2021 11:05:51 -0600

Ever felt like the ONLY one who’s excited about something? You look around for others who share in your enthusiasm and…crickets.

Here’s a HUGE challenge for Coaches, Consultants, Speakers, and Trainers who have invested in and worked to achieve a certification: YOUR CUSTOMER DOESN’T CARE (Ouch!)

Even more disappointing…

you thought the certification would position you in the crowded consulting market
you were told the certification would bring a line of clients or customers to your door
you discover lots of people don’t know what your certification means or who the ‘guru’ at the top is

In this episode, you’re going to learn a great HACK to flip that challenge on its head.

Listen to this episode and find out…

How to make your certification or framework MATTER to your customer or audience?
Why using one of these 3 simple words is guaranteed to get the attention of your customer?
How to attach these 3 simple [blank] to your positioning and attract more customers?
How to get a FREE worksheet to help you put this hack into action for your coaching, consulting, speaker or trainer business

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GRAB YOUR FREE WORKSHEET!

Download this free worksheet and use the 20 prompts to quickly position your personal brand and attract more clients.

ASK A QUESTION ABOUT POSITIONING YOUR BRAND

Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here »

SHARE THIS EPISODE

Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Coaching Certification Programs: The Complete List (2020) Article »

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035: Turn Your Unique Approach into Powerful Positioning for Your Coaching, Consulting, or Speaker Business

Robby Fowler — Tue, 09 Mar 2021 09:28:06 -0600

Lots of Coaches, Consultants, Speakers and Trainers have certifications or frameworks you use to deliver your services.

Maybe you’re…

John Maxwell certified
A StoryBrand Guide
A Business Made Simple Coach
A Toastmaster Speaker
Or certified through another International Coach Federation (ICF) program

In this episode, we look at some simple steps to turn your certification, framework, or approach into powerful positioning for your brand and business.

It’s the third “P” you use to amplify your unique value and positioning in a crowded Coaching, Consulting, and Speaker marketplace.

Take Control of How You’re Positioned in the Market

By the time you’re done enjoying this one, you’ll get answers to these copywriting questions:

Where is the simplest place to start positioning your business when you’re struggling to nail down who your customer is or even what you want to offer?
How do you leverage your certification or unique approach when positioning your brand?
Why you risk missing out on more customers and more business by ignoring the ‘process passivity’ of your audience?

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Here’s a link to the article referenced in this episode.

ASK A QUESTION ABOUT POSITIONING YOUR BRAND

Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here »

NEW GIFT FOR YOU

Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website.

SHARE THIS EPISODE

Know someone who has their own Coaching, Consulting, Speaking, or Training business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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034: Use This Trick to Quickly Position Your Your Coaching, Consulting, Speaker Business

Robby Fowler — Thu, 04 Mar 2021 10:39:28 -0600

As a coach, consultant, or speaker, the sooner you can position yourself, the faster you can separate from the crowd of competitors.

How you position your personal brand is where you Zag above the crowd of zigs.

In today’s episode, you’ll discover one quick trick you can use to position your personal brand. This works perfectly for those who know what they want to offer to the market.

So if you’ve got at least some initial idea of the topic, subject, problem, product, or service you’d like to offer…THIS is a great place to start.

It’s the second hack in our series on positioning your brand. And it’s especially useful if you’re just starting out OR you’re not getting the traction and attention you want.

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ASK A QUESTION ABOUT POSITIONING YOUR BRAND

Got a question about how to position your coaching, consulting, or speaker brand? Let me know and I’ll answer it on the podcast. Submit your question for the podcast here »

NEW GIFT FOR YOU

Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website.

SHARE THIS EPISODE

Know someone who has their own business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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033: The ‘People’ Hack to Position Your Coaching, Consulting, Speaker, or Thought Leader Business

Robby Fowler — Wed, 24 Feb 2021 17:43:06 -0600

The coaching, consulting, speaker, and content creator space is crowded.

How you position your personal brand is where you Zag above the crowd of zigs.

So how about the first of 3 hacks on how you use people to position your personal brand?

There are two simple steps for this hack. Try it for your personal brand!

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ASK A QUESTION ABOUT POSITIONING YOUR BRAND

Got a question about how to position your coaching, consulting, or speaker brand or? Submit your question for the podcast here »

NEW GIFT FOR YOU

Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website.

SHARE THIS EPISODE

Know someone who has their own business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Join the Monetize Your Genius Mentormind »

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032: The “3 Ps” You Need to Position Your Coaching, Consulting, Speaker, or Thought Leader Business

Robby Fowler — Thu, 18 Feb 2021 11:58:29 -0600

Too many coaches, consultants, speakers and content creators struggle to start their business with confidence.

Why?

Because they lack clarity around these 3Ps!

This costs you valuable time, wastes money and energy…plus you'll miss out on connecting with the right customers.

Gain clarity around these 3Ps so you can begin to own your space in a market swimming with other coaches, consultants, and thought leaders.

Check out this episode and learn:

What are the 3Ps you need to nail down to position your business?
Why do you need the 3Ps as a coach, consultant, speaker, or content creator/thought leader?
When do you use the 3Ps to position your business? (HINT: It's NOT just when you’re starting out)

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RESOURCES FROM THIS EPISODE

Attention: SPEAKERS, COACHES & COURSE CREATORS Starting from scratch? Already in Business? Get your personalized expert business-building insight from myself, Daniela Nica (creator of the Monetize Your Genius Summit), Connie Pak (marketing funnel expert), and Geoff Kullman (copywriter extraordinaire).

Pay nothing today. Try it for 30 days to see if it works for you. Hurry before this mentormind closes!

NEW GIFT FOR YOU

Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website.

ASK A QUESTION

Got a question about your Brand or website? Submit your question for the podcast here »

SHARE THIS EPISODE

Know someone who has their own business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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031: Why your Personal Brand Is Failing to Connect with More Customers, feat. Geoff Kullman

Robby Fowler — Thu, 11 Feb 2021 12:23:03 -0600

There’s little more frustrating and deflating than failing to connect with the customers you long to serve.

For many personal brands like coaches, consultants, speakers, and creators, this feels paralyzing. You try to put up a website, send out emails, post on social…

But nothing sticks. The customers you want to serve either don’t stop to listen, or the pass by like casual window shoppers…back when shopping was done at these things called “malls.”

The way you connect with customers is through your words. So I asked my good friend and brilliant copywriter Geoff Kullman to help us go from failing to connecting.

In this episode, you’ll get answers to these copywriting questions:

Where should we start when writing marketing copy for our personal brand?
How do get a clearer picture of our customer and why is it so important for connecting?
Why should personal brands like coaches, consultants, and thought leaders care about neuroscience, psychology, and all that scientific stuff when it comes to their copywriting?

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RESOURCES FROM THIS EPISODE

Free Training: How to write your own 6-figure sales page »Sign up for Geoff’s free training on Feb 20, 2021!

Download Geoff’s 6P Email Sequence for free » Get your hand's on Geoff’s free 6P email sequence, listen to his podcast, and connect with him from his website. (He’s got lots of excellent free resources!)

NEW GIFT FOR YOU

Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website.

ASK A QUESTION

Got a question about your Brand or website? Submit your question for the podcast here »

SHARE THIS EPISODE

Know someone who has their own business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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030: 6 Steps to Get the Most Out of a Conference, Summit, or Live Event AFTER It's Over

Robby Fowler — Tue, 02 Feb 2021 12:39:51 -0600

You just attended an amazing event, conference, or online summit…now what!?

How do you maximize all your takeaways, insights, and notes?

My friend, Daniela Nica’s amazing summit Monetize Your Genius wraps up today. It was 7 days packed with value. I watched chat boxes fly with takeaways and nuggets from session after session.

So how do we manage all of those insights?

Check out this episode and learn:

How do you prioritize takeaways?
Who should you follow?
How do you track progress?
Why do you need some help after the event?

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RESOURCES FROM THIS EPISODE

Lauren Davis: Three Things I Analyze at All Live Events »Check out this episode from my friend Lauren Davis on her strategies for getting the most out of events!

Mike Kim: Maximizing Your Value From Live Events » Here's an ‘oldie but a goodie’ from my friend Mike Kim's Brand You Podcast for how he approaches events and takeaways.

NEW GIFT FOR YOU

Cheatsheet: 4 Ways to make a Great First Impression w Your Website » Download this new cheatsheet to make a great first impression with your website.

ASK A QUESTION

Got a question about your Brand or website? Submit your question for the podcast here »

SHARE THIS EPISODE

Know someone who has their own business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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029: Unleash your Brain’s full Potential and Propel your Business with Dr. Eugene Choi

Robby Fowler — Tue, 26 Jan 2021 13:08:30 -0600

In part 1 of this interview with Dr. Choi, we explored Why our brains sabotage us and our business success…often without us being aware?

Today we discover HOW to tap into our brain’s superpower potential and propel our businesses forward.

Discover some simple, science-based tactics to tap into your brain’s full abilities in part 2 of our interview.

BONUS OFFER

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RESOURCES FROM THIS EPISODE

Speakers, Coaches, Teachers, Trainers, And Course Creators, get empowered to create new streams of income around your expertise. Join me, along with 50+ industry experts with high-income skills! My session will cover The Exact Website Page Design for Coaches, Consultants, Trainers, Teachers and Speakers to Get Hired. Don’t miss this amazing opportunity to mastermind with 50+ industry leaders! http://rbyf.us/monetize

Connect With Dr. Eugene Choi

Subscribe to Neurohacking Podcast hosted by Dr. Eugene Choi.
Email Eugene at eugene@destinyhacks.co

SHARE THIS EPISODE

Know someone who has their own business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

028: How to Use Your Brain to Unlock Business Success With Dr. Eugene Choi

Robby Fowler — Wed, 20 Jan 2021 11:41:28 -0600

Is your own brain secretly sabotaging your business success?

Dr. Eugene Choi breaks it down for us in part 1 of this amazing interview.

Discover why Eugene left behind the 6 years he spent getting his Doctorate degree and a 6-figure salary on a quest to connect the impact of your brain on your business.

In part 1 of this interview, you’ll learn the answer to this question:

How does your brain sabotage your business success?

BONUS OFFER

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RESOURCES FROM THIS EPISODE

Connect With Dr. Eugene Choi

Subscribe to Neurohacking Podcast hosted by Dr. Eugene Choi.
Email Eugene at eugene@destinyhacks.co

SHARE THIS EPISODE

Know someone who has their own business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Discover a New, Better Way to Build Your Website »

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I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

027: A New, Better Way to Build Your Coaching, Consulting, or Speaker Website

Robby Fowler — Tue, 12 Jan 2021 14:10:12 -0600

For too many Coaches, Consultants, and Speakers…the two ways we typically build great websites is BROKEN!

If you’re starting or growing a business and you need a website, your two primary options are:

DIY: Figure it out yourself
PTP: Pay the Pro to do it for you

The DIY approach wastes time and ends up costing you time…and usually clients.

The PTP (Pay The Pro) approach forces you to choose a “pro” you can afford—NOT the one you need.

Both approaches fail to help you grow your business. (In fact, they only add to your headaches!)

In this episode, we explore a New, Better way for Coaches, Consultants, and Speakers to build a GREAT website.

Discover a better way to a better website for your business.

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RESOURCES FROM THIS EPISODE

Interested in a New, Better Way to Build Your Coaching, Consulting, or Speaker Website? Sign up on the “Yes, I’m Interested!” list here and get more info. (No commitment required.) http://rbyf.us/live

SHARE THIS EPISODE

Know someone who’s interested in a new website? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Share your Website Questions (and Woes) with Me »

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I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

026: What You Should REALLY Be Paying A Website Professional To Do For Your Business

Robby Fowler — Mon, 04 Jan 2021 23:00:00 -0600

What should you expect to get from a professional website designer?

Entrusting your website into the hands of a professional is scary. You already know your website is critically important to the success of your business. You don’t want to entrust it to just anyone.

So what should you be looking for and what should you expect from a pro?

Listen to this episode and discover the 4 areas your professional website designer SHOULD be winning FOR YOU like a champ!

Listen to this episode and get answers to these questions:

What are the four critical areas your website designer should knock out of the park for you?
Why setting the WRONG goal for your website project and website designer can be costly?
Why the WHOLE system of finding top-quality pro web designers is massively BROKEN…especially for starters, solopreneurs, and newer businesses?

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RESOURCES FROM THIS EPISODE

Send me your website challenges, questions, and woes as a business owner or brand and I’ll answer them on the show.

SHARE THIS EPISODE

Know someone who’s interested in a new website? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Free Training: The Exact Website Wireframe For Consultants, Coaches, and Speakers to Get Hired »

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I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

025: 4 Mistakes To Avoid When Hiring a Professional Web Designer or Website Firm

Robby Fowler — Tue, 15 Dec 2020 14:02:10 -0600

How do you hire the right professional web designer or website firm for your brand and business?

What should you be on the lookout for and where can you get tripped up?

I’ve worked with hundreds of businesses, brands, and non-profits on their websites. I’ve also had the ‘shoe on the other foot’—working inside a company and working with an website design firms.

When the time comes, this is one hire you want to get right!…for the sake of your business and your sanity.

On this episode, I walk through 4 common mistakes you must avoid when hiring a professional web designer or web design/development firm.

Listen to this episode and get answers to these questions:

Why is the ‘pixel pusher’ is never the right hire?
How the wrong hire can turn you into an addict?
Why to search the proposal and contract for these clues so your website project doesn’t derail?
Why do you need a plan BEFORE hiring a professional web designer or website design firm?

--->

RESOURCES FROM THIS EPISODE

Reserve your spot for this free webinar training coming up on Thursday, Dec 17th at 1pm ET (12pm CT / 11am MT / 10am PT).

SHARE THIS EPISODE

Have a friend who’s trying to start or grow a consulting, coaching, or speaking business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Free Training: The Exact Website Wireframe For Consultants, Coaches, and Speakers to Get Hired »

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I help you Pitch, Position, and Profit from your brand. Find out more at robbyf.com.

024: Why Consultants, Coaches, and Speakers Must Know These Facts Before Choosing a Website Builder

Robby Fowler — Tue, 08 Dec 2020 09:30:07 -0600

The objective for website builders like Wix or Squarespace is simple: build your website without code.

These are popular solutions for many consultants, coaches, and speakers when building your website.

But what if the real challenge standing between you and a money-making website was more than just “having to know website code?”

Listen to this episode and get answers to these questions:

How should you evaluate website builders for your consulting, coaching, or speaker website?
Why website builders have hidden challenges you should know about?
Why consultants, coaches, and speakers get misled by Squarespace, Wix, GoDaddy and other popular website builders?

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RESOURCES FROM THIS EPISODE

Reserve your spot for this free webinar training coming up on Thursday, Dec 17th at 1pm ET (12pm CT / 11am MT / 10am PT).

SHARE THIS EPISODE

Have a friend who’s trying to start or grow a consulting, coaching, or speaking business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Free Training: The Exact Website Wireframe For Consultants, Coaches, and Speakers to Get Hired »

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I help consultants, coaches, and speakers create profitable websites from the ground up. Find out more at robbyf.com.

023: The 9 Woes of Choosing a WP Theme for your Coaching, Consulting or Speaking Personal Brand Website

Robby Fowler — Wed, 18 Nov 2020 11:50:45 -0600

Nothing is more exciting AND anxiety-producing than choosing the “right” Wordpress Theme for your coaching, consulting, or speaking personal brand website.

Don’t get fooled into thinking it’s no big deal. Listen to this episode and discover what should you account for and what should you be wary of when trying to choose the right Wordpress theme for your personal brand website?

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RESOURCES FROM THIS EPISODE

Reserve your spot for this free webinar training coming up on Thursday, Dec 17th at 1pm ET (12pm CT / 11am MT / 10am PT)

SHARE THIS EPISODE

Have a friend who’s trying to start or grow a business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Free Training: The Exact Website Wireframe For Consultants, Coaches, and Speakers to Get Hired »

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

022: 7 Myths that Make Wordpress the Wrong Choice for Many Consulting, Coaching & Speaker Personal Brand Websites

Robby Fowler — Tue, 10 Nov 2020 14:11:24 -0600

What’s the best website builder or platform for your consulting, coaching, or speaker personal brand website?

No doubt, the popular vote goes to Wordpress. But there are a lot of misperceptions around Wordpress and its usefulness for your business—especially if you’re a personal brand.

In this episode, you’ll learn the answer to these questions and more:

Why is having a Wordpress site not as “cheap” or inexpensive as I may think?
Why should you be skeptical when hiring some web designers who recommend Wordpress to you?
Why you’re NOT doomed if you choose a different option other than Wordpress?

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RESOURCES FROM THIS EPISODE

Reserve your spot for this free webinar training coming up on Thursday, Dec 17th at 1pm ET (12pm CT / 11am MT / 10am PT)

Why I Don’t Recommend Bluehost (And Many Other Popular, Cheap WordPress Hosts) »

Read my blog post on why I do NOT recommend a cheap Wordpress host for your personal brand website.

SHARE THIS EPISODE

Have a friend who’s trying to start or grow a business? Click the share button on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Watch My Short How-To Video

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

021: 3 Simple Steps to Segment Your Email List and Increase Sales

Robby Fowler — Tue, 03 Nov 2020 14:15:38 -0600

Email marketing still wins the day. It’s ALWAYS a great idea to grow your own email list.

But too often, your email list and email marketing software get messy. They look like your sock drawer, not a top tier revenue stream for your brand.

Today’s episode will practically lay out a simple, 3-step strategy to segment your email list. Because research shows, segmented and targeted emails generate more revenue than the shotgun approach—you know, when you write one email you send to your entire list no matter who they are.

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RESOURCES FROM THIS EPISODE

Watch this short video to see how easy this is to setup for your own business.

SHARE THIS EPISODE

Have a friend who’s trying to start or grow a business? Click the share button ( ) on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

020: The 3 Proven Stages to Building an Audience and Growing Your Business

Robby Fowler — Mon, 26 Oct 2020 16:15:17 -0600

It’s the question every business and brand wants the answer to…

What steps should I take to build a vibrant audience around my business?

In this episode, my good friend and amazing marketing & branding consultant Sean Pritzkau shares his 3 proven steps to building an audience and growing your brand.

When you listen through this episode, you’ll get the answers to these questions:

How and where do you start when trying to attract an initial audience (and why do many get this wrong)?
How do you know when you’re ready to grow your audience to the next level?
Why do you wait until the 3rd step of the process to start spending money on marketing and more aggressive audience-building?

Sean’s way of sharing these proven steps are so reproducible, you’ll be able to own them yourself and take action immediately.

--->

CONNECT WITH SEAN PRITZKAU:

SHARE THIS EPISODE

Have a friend who’s trying to start or grow a business? Click the share button ( ) on your phone and share this episode with them right now.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

Mike’s FREE Brand You Bootcamp »

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

019: The Critical Steps to Launching a Profitable Personal Brand with Mike Kim

Robby Fowler — Wed, 14 Oct 2020 14:59:27 -0500

This week we meet the FIRST special guest on the show—Mike Kim.

Mike is a speaker and marketing strategist who specializes in brand strategy and copywriting. He’s been hired by some of today’s most influential thought leader brands including John Maxwell, Donald Miller, Suzanne Evans, and Catalyst.

For years he was the Chief Marketing Officer of a successful multi-million dollar company near New York City. Nowadays you’ll find him helping personal brands get started, looking for the next great place to scuba dive, and bouncing between the East and West coast — all while teaching everything he knows about branding, entrepreneurship, and life through his hit podcast, Brand You.

On this episode, Mike & I discuss how he started his own personal brand, how he overcame his lack of ‘formal business classes’, and what it takes for others to launch a profitable personal brand business.

Listen and discover the critical steps to starting and building a successful personal brand.

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RESOURCES FROM THIS EPISODE

The starting place for anyone considering launching a profitable personal brand business.

MORE WAYS TO CONNECT WITH MIKE KIM:

Pics from the Recording Closet »

As promised, check my Instagram for some pics from the ‘recording closet’ when Mike and I recorded this interview. Reality is way funnier than perception.

SHARE THIS EPISODE

Have a friend who’s wanting to start a personal brand business? Click the share button ( ) on your phone and share this episode with them right now.

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

018: What Is Your Brand Manifesto?

Robby Fowler — Tue, 06 Oct 2020 07:15:58 -0500

What IS a Brand Manifesto? (And how does it help you as a business leader and personal brand?!?)

When it comes to your personal brand, you have 2 choices:

Create your brand with a brand manifesto…
Or be created by your brand

By the time you’re done, you’ll see how a brand manifesto helps you with these key areas of your business:

What a brand manifesto is
How I use a brand manifesto in my own personal brand business

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RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

The Life-Giving Brand Manifesto »

View it on my website and download your copy (at the bottom of the page).

Share this episode with a friend and email me your feedback around creating your own brand manifesto.

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

017: Why You Need a Brand Manifesto

Robby Fowler — Tue, 29 Sep 2020 09:05:57 -0500

Why do you need a Brand Manifesto? (And what the heck is it, anyway!)

Yes, you and your personal brand or business will THANK YOU for creating your own manifesto. Here’s why…

By the time you’re done, you’ll see how a brand manifesto helps you with these key areas of your business:

Why a brand manifesto can save your business
Why having a brand manifesto can save you
How a brand manifesto compares to or is different from marketing “customer benefits”
Why you may be failing to connect with customers like you want?
How your brand manifesto drives your core message
How your brand manifesto tethers you to your character, values, and the purpose of your business

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

016: 7 Personal Brand Tips From My Personal Brand Journey

Robby Fowler — Tue, 22 Sep 2020 14:27:14 -0500

Who’s the person behind the ‘personal brand’ known as Robby Fowler?

Great question!

In today’s “About Me” episode, I’ll share a bit of my own journey, along with 7 tips I’ve learned along the way.

By the time you’re done, you’ll hear some wisdom around these topics:

How do you know what to build your personal brand or business around?
Why being a specialist with years of experience isn’t necessary?
How should you prioritize strategy for growing your personal brand or business?
Why you may be failing to connect with customers like you want?
How should you deal with your lack of experience or eclectic background?
How much do you need to know to be great at personal branding?
Why are so many personal brands, business leaders or entrepreneurs from certain personality types? (And what if I’m not?…should I start a brand or business?)

Want a copy of the 7 tips from this episode? Hit me up and I’ll send them your way…

Send me an email (robby@robbyf.com) or DM me on Instagram @rfowler (link below).

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

Check out more ‘about me’ for more of my story »

See my about page, where you’ll read, “I never set out to do this. But I've ‘MacGyvered’ my zagging path into a Swiss army knife that is my life and business.”

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

015: The Foundation of Great Marketing…that Nobody Wants to Talk About

Robby Fowler — Mon, 14 Sep 2020 23:00:00 -0500

This topic is crucial for marketing your personal brand. But nobody wants to talk about it.

Until this episode…

BY THE TIME WE WRAP UP THIS EPISODE, YOU'LL KNOW THE ANSWERS TO THESE QUESTIONS:

What is the foundation of all great marketing?
Why doesn’t anybody talk about it?
How can it make us or break us?

It’s the final part of the 7-part Radical Empathy Brand Framework!

How did you connect with this episode? Let me know…

Send me an email (robby@robbyf.com) or DM me on Instagram @rfowler (link below).

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

Let Your Life Speak: Listening for the Voice of Vocation by Parker J. Palmer »

Here’s the source of the powerful quote I shared towards the end of the episode!

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

014: THE Most Powerful Marketing Skill You Need, pt 2

Robby Fowler — Tue, 01 Sep 2020 11:03:49 -0500

In part 1, we discovered THE most powerful marketing skill you can develop is Radical Empathy for your customer.

In this episode, you’ll see how radical empathy gets used (and abused) in some real world marketing examples!

Before you assume you know everything you need to know about empathy, check out this transformative episode.

By the end of this episode, you'll be able to answers these 2 questions:

How does developing and using the skill of empathy transform EVERYTHING about your marketing and branding
How do we see this skill used out in the wild…good and bad examples?

It’s part 6 of the 7-part Radical Empathy Brand Framework!

GOT A QUESTION ABOUT HOW TO FRAME YOUR MARKETING OR BRANDING WITH EMPATHY FOR YOUR CUSTOMER?

Send me an email (robby@robbyf.com) describing your specific example and I’ll give you some input.

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

ZipRecruiter Ad »

Here’s the YouTube video of the ZipRecruiter TV ad mentioned in today’s episode!

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

013: THE Most Powerful Marketing Skill You Need, pt 1

Robby Fowler — Wed, 26 Aug 2020 14:07:04 -0500

The marketing skill covered in today’s episode is PROVEN. In fact, this skill is old as time Itself…actually, older! So there's LOTS of data.

This skill is the antidote to pushy, salesy, manipulative marketing. This skill can move you beyond business transactions to a relational exchange.

By the end of this episode, you'll be able to answers these 2 questions:

What is the MOST powerful skill to learn as a personal brand when it comes to marketing (and messaging, building your brand)?
And why is THIS SKILL so POWERFUL?

It’s part 6 of the 7-part Radical Empathy Brand Framework!

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

Clean My Mac Recommended Resource »

If you’re the proud owner of a Mac, MacBook, MacBook Pro, or iMac, this is a gem. It quickly and safely finds and removes junk off your hard drive to free up precious hard drive space. It’s saved me and many of my friends from HD tragedy!

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

012: The Power of Branding, pt 2

Robby Fowler — Tue, 18 Aug 2020 10:07:44 -0500

We continue looking at the power of your brand for building your business, including your bottom line!

By the end of this episode, you'll be able to answers these 2 questions:

How valuable is your brand for your bottom line?
What are the 6 parts of every successful brand?

It’s part 2 of our initial look at branding, and branding is part 5 of the 7-part Radical Empathy Brand Framework!

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

The Marketing vs Branding Comparison Chart »

Get your FREE copy of the Marketing vs Branding chart from Branding, part 1 episode. Print it out and keep it handy so can build better marketing and a stronger brand.

The Brand Flip by Marty Neumeier »

Fantastic book on Branding by one of the greats on brand building, Marty Neumeier. The book is concise, and packed with value.

Clean My Mac Recommended Resource »

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

011: The Power of Branding, pt 1

Robby Fowler — Tue, 11 Aug 2020 15:30:13 -0500

What power lies in your brand? Learn how to hit the bullseye in this episode on understanding your brand…

By the end of today’s episode, you'll have answers to these 3 questions:

How to easily define what branding is?
Why the common excuses for ignoring branding don’t have to hold you back anymore?
How branding and marketing are different and why you need to know the difference?

Branding…It’s part 5 of the 7-part Radical Empathy Brand Framework!

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

The Marketing vs Branding Comparison Chart »

Get your FREE copy of the Marketing vs Branding chart from this episode. Print it out and keep it handy so can build better marketing and a stronger brand.

Check out my recommended resources page for all kinds of great resources. From WordPress hosts to apps to books, you’ll discover my tried and true recommendations organized in one easy-to-navigate page.

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

-->

I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

010: Save Me from All the Marketing Gurus (A Reprieve & Reminder)

Robby Fowler — Mon, 03 Aug 2020 23:00:00 -0500

Ever feel like you need a guru to save you from the myriad of marketing and branding gurus?

Like a guru who could tell you which gurus to listen to, which ones to ignore, and when to listen them.

By the end of today’s episode, you'll have answers to these 3 questions:

Why short-term marking solutions can sabotage your results?
How to avoid getting huge biceps and scrawny legs in your branding and marketing?
Why there is a better way than running yourself ragged on the guru hamster wheel?

So sit back. Relax. Take a deep breath and enjoy a reprieve from all the gurus.

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

The Fuller Projection Map »

The “Dymaxion Map”—or Fuller Projection Map—is the only flat map of the entire surface of the Earth which reveals the planet as one island in one ocean, without any visually obvious distortion of the relative shapes and sizes of the land areas, and without splitting any continents. It was developed by R. Buckminster Fuller.

Animated GIF of Fuller Projection Map (unfolding globe) »

Watch the globe unfold into the Fuller Projection Map in this simple GIF animation. Very cool!

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

009: Defining Your Core Brand Message, part 2

Robby Fowler — Mon, 27 Jul 2020 23:00:00 -0500

As we explored in part 1 of your Core Brand Message…

Most brands and businesses struggle to define their core message.

Why?

Because it’s hard!! Boiling down what you do into a simple statement is a struggle. Is it worth it to push through?

In part 2 of the episode on defining your Core Brand Message, you'll have answers to the final 2 questions:

What are the ingredients of your core message?
Why does having a core message benefit you?

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RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

Rom Coms episode, from This American Life Podcast »

Check out the podcast mentioned at the beginning of this podcast. It’s a metaphor for your core message…and a great piece from This American Life.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

-->

I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

008: Defining Your Core Brand Message, part 1

Robby Fowler — Tue, 21 Jul 2020 16:15:42 -0500

Since brands and businesses are run by people…

And most people like to avoid challenges…

Most brands and businesses struggle to define their core message.

Why?

Because it’s hard!! Boiling down what you do into a simple statement is a struggle. Is it worth it to push through?

Find out in today’s episode. It’s part 1 of 2 episodes on defining your Core Marketing Message.

By the end of part 1, you'll have answers to these 3 questions:

What is ‘your Core Message’? What does that even mean?
What are some differences between your Core Message and other things like a Brand Statement, Positioning Statement, Elevator Pitch?
Where are the the challenges and minefields when defining your Core Message?

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

Rom Coms episode, from This American Life Podcast »

Check out the podcast mentioned at the beginning of this podcast. It’s a metaphor for your core message…and a great piece from This American Life.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

-->

I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

007: PART 3 of The Radical Empathy Brand Framework (R.E.Brand)

Robby Fowler — Tue, 14 Jul 2020 05:32:34 -0500

Who doesn’t like a good fight? In today’s episode, you’ll get a mini-showdown between marketing and branding.

It's an area that’s confusing for so many personal brands and businesses. And where there’s confusion, there’s little chance you can grow your business and excel.

By the end of this episode, you'll have answers to these 3 questions:

What is marketing, its strengths and weaknesses for your personal brand?
What are the two basic types of marketing you need to know?
What's the relationship between marketing and branding—and does it really matter if you know the difference?

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RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

Organize Your Digital Life for Creatives »

The Clear Plan for Creatives to Easily Organize Your Digital Worklife. Bring order to the chaos of your Mac Hard Drive, Files, & Projects once for all!

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

006: PART 2 of The Radical Empathy Brand Framework

Robby Fowler — Tue, 07 Jul 2020 08:13:46 -0500

Question: Can being an expert at what you do make you a WORSE marketer?

Sounds crazy, right? Of course—we all think—the more expertise you have, the more value you have to offer.

Not so fast. Check out the counterintuitive answer in today’s episode. See if you suffer from “The BIG Nose/Knows Problem.”

By the end of this episode, you'll have answers to these 3 questions:

Where do good leaders, business owners, and engaged Personal Brands START their marketing?…it’s NOT where you think!
What you need to 'get out of the way' for more engaging marketing and stronger branding? (aka “The BIG Nose/Knows Problem”)
What hidden shortcut can you take to unlock more power in your marketing and branding?

--->

RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

Jerry Seinfeld Talks About Keeping an Audience’s Attention »

Check out this podcast interview where famed comedian Jerry Seinfeld talks about how to gauge and keep your audience’s attention.

Go and See Podcast with Malcolm Gladwell »

Hear the story about the Lexus Engineer mentioned in today’s episode and how he started from a COMPLETELY different vantage point.

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

005: Warning: Your Marketing Will Flop Unless You Start Here

Robby Fowler — Mon, 29 Jun 2020 23:00:00 -0500

Ever received a less-than-ideal response to your marketing? It can be such a letdown.

You get amped to launch something you’ve been working on. You’re ready to shout it from the mountain tops…and nobody’s interested.

How can you go from marketing and getting crickets in return to marketing that sticks?

A LOT of it has to do with WHERE you start your marketing. So let’s talk about that.

In this episode, you'll discover:

Where to start EVERY time you undertake marketing, copywriting/messaging, or branding (Hint: Where you start changes everything)
Why you're starting at the wrong starting line for the success you’re after
The 3 simple—but profound—things to consider before you kick off any marketing, writing,

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RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

Jerry Seinfeld Talks About Keeping an Audience’s Attention »

Check out this podcast interview where famed comedian Jerry Seinfeld talks about how to gauge and keep your audience’s attention.

Go and See Podcast with Malcolm Gladwell »

Get the fascinating story behind “omotenashi”–hospitality without pretense and learn the power behind beginning with your customer.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

-->

I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

004: Topless Marketing (It’s NOT What you think!)

Robby Fowler — Mon, 22 Jun 2020 23:00:00 -0500

YES—this podcast is still G-rated 😉 !

If you’ve ever tried to mow a yard infested with moles, you know the pain of stepping into holes and soft spots. It’s maddening.

Many of us have holes or blind spots in our marketing, branding and positioning. And these holes make it a real challenge to market, brand, and position your personal brand and business.

In this episode, you'll discover:

Where the holes are in your marketing, branding, and positioning
How to connect them together and why it matters
Why topless marketing will ruin your business 😲 (It’s NOT what you think!)

I'll unveil my simple, 7-part framework to pull it all together.

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RESOURCES FROM THIS EPISODE

Get your copy of The Radical Empathy Brand Framework »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

Download your FREE copy of my Radical Empathy Brand 7-part framework.

Check out Range: Why Generalists Triumph in a Specialized World by David Epstein »

This is a fantastic book I’ll be referencing frequently. It’s certainly counterintuitive in the world of personal brands and marketing, where “niching down” is trumpeted as "THE" way to succeed.

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LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

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I help personal brands and businesses create profitable websites from the ground up. Find out more at robbyf.com.

003: Special–Black Lives Matter, part 2

Robby Fowler — Mon, 15 Jun 2020 23:00:00 -0500

In part 2 of this special, I continue the conversation on Black Lives Matter. I’m joined by two black men who are like sons to my (very white) family.

We lovingly refer to ourselves as "Team Oreo"—and I’m the cream in the middle.

In part 2, we continue our "family discussion" and explore:

Why there are no shortcut solutions, but there are actions we can take?
How our own lives as "Team Oreo" have been enriched because of our relationship?
How Jahbari & Darius advise us to move forward?

I encourage us all to listen, especially my fellow white friends in the audience. Listen with radical empathy. Listen with the intent of self-reflection and change. The change needs to begin with each of us, in each of us, for the blessing of our fellow black Americans—our friends and neighbors.

*****

CONNECT WITH JAHBARI MCLENNAN

What’s Your Self Talk Podcast Subscribe Here: https://rbyf.us/3h7qGMc

Instagram: https://www.instagram.com/jahbari09/

Facebook: https://www.facebook.com/jahbarispeak/

*****

CONNECT WITH DARIUS DUNAWAY

Support Darius with Fellowship of Christian AthletesDonate Here: https://my.fca.org/donation?name=dariusdunaway

Instagram: https://www.instagram.com/chef_dway/

YouTube: https://rbyf.us/3h9tqIX

*****

CONNECT WITH ROBBY FOWLER

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

#teamOreo #TAB

002: Special–Black Lives Matter, part 1

Robby Fowler — Tue, 09 Jun 2020 00:00:00 -0500

In this episode, I’m pushing pause on the series I began in the previous show.

This is a special, two-part series on Black Lives Matter. I’m joined by two black men who are like sons to my (very white) family.

We lovingly refer to ourselves as "Team Oreo"—and I’m the cream in the middle.

In part 1, listen into what is essentially a "family discussion" as I ask how they’re doing and feeling in light of George Floyd and beyond.

I encourage us all to listen, especially my fellow white friends in the audience. Listen with radical empathy. Listen with the intent of self reflection and change. The change needs to begin with each of us, in each of us, for the blessing of our fellow black Americans—our friends and neighbors.

*****

CONNECT WITH JAHBARI MCLENNAN

What’s Your Self Talk Podcast Subscribe Here: https://rbyf.us/3h7qGMc

Instagram: https://www.instagram.com/jahbari09/

Facebook: https://www.facebook.com/jahbarispeak/

*****

CONNECT WITH DARIUS DUNAWAY

Support Darius with Fellowship of Christian AthletesDonate Here: https://my.fca.org/donation?name=dariusdunaway

Instagram: https://www.instagram.com/chef_dway/

YouTube: https://rbyf.us/3h9tqIX

*****

CONNECT WITH ROBBY FOWLER

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201

#TAB

001: Baby, Why WHy WHY

Robby Fowler — Tue, 02 Jun 2020 05:00:00 -0500

Most personal brands feel overwhelmed by the demands of running a business, while trying to market it, brand it, and grow it.

Whether you’re growing a consulting business, you’re an author or speaker, or a business owner, listen to this episode for answers to 3 questions…

Why building a personal brand and business can feel so overwhelming
Why your website is so important…but hard (including a personal story from my own business)
Why you’re not alone if you ever feel like you’re falling behind

So if you’re crushing life and business and have it all figured out, skip this podcast!

--->

RESOURCES FROM THIS EPISODE

Workflowy Zooming in/out (Animated GIF) »

These are the top 20 Website apps, tools, resources, and hacks I use every day. Grab this free guide and up your website game.

See WorkFlowy in action with this simple animated GIF.

Check out WorkFlowy for yourself »

Take WorkFlowy for a spin. Try it out for yourself. I’ll definitely come back to this app in future episodes.

Get your copy of The Radical Empathy Brand Framework »

See the framework for yourself. Get your free copy.

--->

LET’S CONNECT

LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201