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    <title>The Bigger Why</title>
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    <description>The Bigger Why is a long-form podcast exploring meaning, growth, mindset, purpose and the decisions that shape a life and drive behavior.

Hosted by Sam Weber, the show features unhurried conversations with founders, CEOs, authors, creators, artists, actors, investors and thought leaders about focus, ambition, failure, regret, triumph, philosophy, personal growth and the stories behind success, sacrifices made, lessons gleaned and wisdom embodied along the way. </description>
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    <pubDate>Mon, 20 Jul 2026 09:59:09 -0400</pubDate>
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    <link>https://www.thebiggerwhywithsam.com/</link>
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      <title>The Bigger Why</title>
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    <itunes:category text="Business"/>
    <itunes:type>episodic</itunes:type>
    <itunes:author>Samuel Weber</itunes:author>
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    <itunes:summary>The Bigger Why is a long-form podcast exploring meaning, growth, mindset, purpose and the decisions that shape a life and drive behavior.

Hosted by Sam Weber, the show features unhurried conversations with founders, CEOs, authors, creators, artists, actors, investors and thought leaders about focus, ambition, failure, regret, triumph, philosophy, personal growth and the stories behind success, sacrifices made, lessons gleaned and wisdom embodied along the way. </itunes:summary>
    <itunes:subtitle>The Bigger Why is a long-form podcast exploring meaning, growth, mindset, purpose and the decisions that shape a life and drive behavior.</itunes:subtitle>
    <itunes:keywords>Mindset, purpose, leadership, ambition, meaning, business, goals, creativity, leadership, self improvement, spirituality, philosophy, motivation </itunes:keywords>
    <itunes:owner>
      <itunes:name>TBW Podcast LLC</itunes:name>
      <itunes:email>sam@thebiggerwhywithsam.com</itunes:email>
    </itunes:owner>
    <itunes:complete>No</itunes:complete>
    <itunes:explicit>No</itunes:explicit>
    <item>
      <title>Purpose starts with responsibility</title>
      <itunes:episode>6</itunes:episode>
      <podcast:episode>6</podcast:episode>
      <itunes:title>Purpose starts with responsibility</itunes:title>
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        <![CDATA[<p><strong>Purpose Starts with </strong><strong><em>Responsibility.</em></strong></p><p>In this solo episode of <em>The Bigger Why</em>, Sam Weber reflects on one of life’s most important questions: <em>Who is responsible for becoming the person you’re capable of being?<br></em><br></p><p>Drawing on ideas about identity, discipline, and habit formation, Sam explains why motivation is only the spark—not the engine. Through the metaphor of building a fire, he illustrates how lasting transformation comes from consistent habits that become part of who we are.</p><p>Whether you’re pursuing a new career, building a business, improving your health, or searching for deeper meaning, this conversation is a reminder that no one else can live your life for you.</p><p><strong>Topics covered:</strong></p><ul><li>Purpose and personal responsibility</li><li>Motivation vs. habits</li><li>Identity formation</li><li>Overcoming resistance</li><li>Building a meaningful life one habit at a time</li></ul><p>If this episode resonated with you, follow the show and share it with someone striving to become the best version of themselves.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Purpose Starts with </strong><strong><em>Responsibility.</em></strong></p><p>In this solo episode of <em>The Bigger Why</em>, Sam Weber reflects on one of life’s most important questions: <em>Who is responsible for becoming the person you’re capable of being?<br></em><br></p><p>Drawing on ideas about identity, discipline, and habit formation, Sam explains why motivation is only the spark—not the engine. Through the metaphor of building a fire, he illustrates how lasting transformation comes from consistent habits that become part of who we are.</p><p>Whether you’re pursuing a new career, building a business, improving your health, or searching for deeper meaning, this conversation is a reminder that no one else can live your life for you.</p><p><strong>Topics covered:</strong></p><ul><li>Purpose and personal responsibility</li><li>Motivation vs. habits</li><li>Identity formation</li><li>Overcoming resistance</li><li>Building a meaningful life one habit at a time</li></ul><p>If this episode resonated with you, follow the show and share it with someone striving to become the best version of themselves.</p>]]>
      </content:encoded>
      <pubDate>Mon, 20 Jul 2026 09:57:28 -0400</pubDate>
      <author>Samuel Weber</author>
      <enclosure url="https://media.transistor.fm/b4ea81ff/fbf29a68.mp3" length="8764778" type="audio/mpeg"/>
      <itunes:author>Samuel Weber</itunes:author>
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      <itunes:duration>546</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><strong>Purpose Starts with </strong><strong><em>Responsibility.</em></strong></p><p>In this solo episode of <em>The Bigger Why</em>, Sam Weber reflects on one of life’s most important questions: <em>Who is responsible for becoming the person you’re capable of being?<br></em><br></p><p>Drawing on ideas about identity, discipline, and habit formation, Sam explains why motivation is only the spark—not the engine. Through the metaphor of building a fire, he illustrates how lasting transformation comes from consistent habits that become part of who we are.</p><p>Whether you’re pursuing a new career, building a business, improving your health, or searching for deeper meaning, this conversation is a reminder that no one else can live your life for you.</p><p><strong>Topics covered:</strong></p><ul><li>Purpose and personal responsibility</li><li>Motivation vs. habits</li><li>Identity formation</li><li>Overcoming resistance</li><li>Building a meaningful life one habit at a time</li></ul><p>If this episode resonated with you, follow the show and share it with someone striving to become the best version of themselves.</p>]]>
      </itunes:summary>
      <itunes:keywords>Mindset, purpose, leadership, ambition, meaning, business, goals, creativity, leadership, self improvement, spirituality, philosophy, motivation </itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/b4ea81ff/transcript.txt" type="text/plain"/>
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    <item>
      <title>How to Actually Change Your Life</title>
      <itunes:episode>5</itunes:episode>
      <podcast:episode>5</podcast:episode>
      <itunes:title>How to Actually Change Your Life</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[<p>Everyone wants to change, but lasting transformation rarely begins with motivation.</p><p>In this solo episode, Sam Weber explores why meaningful change starts when you’ve finally had enough of living the same patterns. He discusses the role of self-compassion, forgiveness, purpose, and the importance of taking small, consistent steps toward becoming the person you want to be.</p><p>Rather than chasing external success, this conversation asks a deeper question:</p><p><br><strong>Who are you becoming?<br></strong><br></p><p>If you’ve been feeling stuck—or you’re ready to make a meaningful change—this episode offers a practical framework for moving forward.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Everyone wants to change, but lasting transformation rarely begins with motivation.</p><p>In this solo episode, Sam Weber explores why meaningful change starts when you’ve finally had enough of living the same patterns. He discusses the role of self-compassion, forgiveness, purpose, and the importance of taking small, consistent steps toward becoming the person you want to be.</p><p>Rather than chasing external success, this conversation asks a deeper question:</p><p><br><strong>Who are you becoming?<br></strong><br></p><p>If you’ve been feeling stuck—or you’re ready to make a meaningful change—this episode offers a practical framework for moving forward.</p>]]>
      </content:encoded>
      <pubDate>Sun, 12 Jul 2026 11:04:33 -0400</pubDate>
      <author>Samuel Weber</author>
      <enclosure url="https://media.transistor.fm/2a6ae387/2dd2e8e4.mp3" length="16847756" type="audio/mpeg"/>
      <itunes:author>Samuel Weber</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/S-M_oOXhWhgUhzocVCJFjzXt_y-BZu0pqoJgKtE7MNw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83YzBi/NmEyNDQwYTFkOGRm/OGEyMzQ3NDBjZDQw/OWY3Yy5wbmc.jpg"/>
      <itunes:duration>1051</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Everyone wants to change, but lasting transformation rarely begins with motivation.</p><p>In this solo episode, Sam Weber explores why meaningful change starts when you’ve finally had enough of living the same patterns. He discusses the role of self-compassion, forgiveness, purpose, and the importance of taking small, consistent steps toward becoming the person you want to be.</p><p>Rather than chasing external success, this conversation asks a deeper question:</p><p><br><strong>Who are you becoming?<br></strong><br></p><p>If you’ve been feeling stuck—or you’re ready to make a meaningful change—this episode offers a practical framework for moving forward.</p>]]>
      </itunes:summary>
      <itunes:keywords>personal growth, self improvement, changing your life, psychology, purpose, meaning, habits, mindset, motivation, self compassion, personal development, philosophy, transformation, mental health, true north, life purpose, overcoming addiction, resilience, fulfillment, The Bigger Why</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/2a6ae387/transcript.txt" type="text/plain"/>
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    <item>
      <title>Ruthie Lindsey: Healing, Identity, and Finding Meaning Through Suffering</title>
      <itunes:episode>4</itunes:episode>
      <podcast:episode>4</podcast:episode>
      <itunes:title>Ruthie Lindsey: Healing, Identity, and Finding Meaning Through Suffering</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[<p>In this episode of <strong>The Bigger Why</strong>, Sam Weber sits down with writer, speaker, and healer <strong>Ruthie Lindsey</strong> for an honest conversation about suffering, identity, healing, and what it truly means to become whole.</p><p>At just 17 years old, Ruthie was struck by an ambulance and given a 5% chance to live. After surviving the accident, she spent years battling chronic pain, addiction to prescription narcotics, and the unraveling of the life she thought she was meant to live. Rather than allowing tragedy to define her, Ruthie discovered that her deepest wounds became the catalyst for profound transformation.</p><p>Together, Sam and Ruthie explore self-worth, shame, faith, relationships, trauma, Internal Family Systems (IFS), shadow work, and why healing isn’t about fixing what’s broken—but remembering that you were never broken to begin with.</p><p>This conversation is a powerful reminder that even our darkest seasons can become the doorway to purpose, authenticity, and a more meaningful life.</p><p><strong>In this episode, you’ll learn:</strong></p><p>• How Ruthie survived a near-fatal accident at 17 years old<br>• Why chronic pain changed her understanding of herself<br>• The difference between healing and wholeness<br>• How shame keeps us stuck—and what actually creates lasting change<br>• Why self-compassion may be more powerful than self-improvement<br>• The role of trauma, shadow work, and Internal Family Systems (IFS)<br>• Finding purpose through suffering and adversity<br>• Building authentic relationships after loss and heartbreak<br>• Why Ruthie believes we are worthy simply because we exist</p><p>If you enjoyed this conversation, please subscribe, leave a review, and share the episode with someone who may need to hear it.</p><p><strong>Connect with The Bigger Why</strong></p><p>Website: https://thebiggerwhywithsam.com</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this episode of <strong>The Bigger Why</strong>, Sam Weber sits down with writer, speaker, and healer <strong>Ruthie Lindsey</strong> for an honest conversation about suffering, identity, healing, and what it truly means to become whole.</p><p>At just 17 years old, Ruthie was struck by an ambulance and given a 5% chance to live. After surviving the accident, she spent years battling chronic pain, addiction to prescription narcotics, and the unraveling of the life she thought she was meant to live. Rather than allowing tragedy to define her, Ruthie discovered that her deepest wounds became the catalyst for profound transformation.</p><p>Together, Sam and Ruthie explore self-worth, shame, faith, relationships, trauma, Internal Family Systems (IFS), shadow work, and why healing isn’t about fixing what’s broken—but remembering that you were never broken to begin with.</p><p>This conversation is a powerful reminder that even our darkest seasons can become the doorway to purpose, authenticity, and a more meaningful life.</p><p><strong>In this episode, you’ll learn:</strong></p><p>• How Ruthie survived a near-fatal accident at 17 years old<br>• Why chronic pain changed her understanding of herself<br>• The difference between healing and wholeness<br>• How shame keeps us stuck—and what actually creates lasting change<br>• Why self-compassion may be more powerful than self-improvement<br>• The role of trauma, shadow work, and Internal Family Systems (IFS)<br>• Finding purpose through suffering and adversity<br>• Building authentic relationships after loss and heartbreak<br>• Why Ruthie believes we are worthy simply because we exist</p><p>If you enjoyed this conversation, please subscribe, leave a review, and share the episode with someone who may need to hear it.</p><p><strong>Connect with The Bigger Why</strong></p><p>Website: https://thebiggerwhywithsam.com</p>]]>
      </content:encoded>
      <pubDate>Thu, 02 Jul 2026 10:35:13 -0400</pubDate>
      <author>Samuel Weber</author>
      <enclosure url="https://media.transistor.fm/763dfb60/25d04fd8.mp3" length="60897277" type="audio/mpeg"/>
      <itunes:author>Samuel Weber</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/v4XDSVqIlMssBkrH73_G9RYrqiIa2qe3eCCvKOj6Uiw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xODM5/OGE2Y2MxODliMTM3/MjJjYjZlNWE5OTNk/OWYxNC5wbmc.jpg"/>
      <itunes:duration>3804</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>In this episode of <strong>The Bigger Why</strong>, Sam Weber sits down with writer, speaker, and healer <strong>Ruthie Lindsey</strong> for an honest conversation about suffering, identity, healing, and what it truly means to become whole.</p><p>At just 17 years old, Ruthie was struck by an ambulance and given a 5% chance to live. After surviving the accident, she spent years battling chronic pain, addiction to prescription narcotics, and the unraveling of the life she thought she was meant to live. Rather than allowing tragedy to define her, Ruthie discovered that her deepest wounds became the catalyst for profound transformation.</p><p>Together, Sam and Ruthie explore self-worth, shame, faith, relationships, trauma, Internal Family Systems (IFS), shadow work, and why healing isn’t about fixing what’s broken—but remembering that you were never broken to begin with.</p><p>This conversation is a powerful reminder that even our darkest seasons can become the doorway to purpose, authenticity, and a more meaningful life.</p><p><strong>In this episode, you’ll learn:</strong></p><p>• How Ruthie survived a near-fatal accident at 17 years old<br>• Why chronic pain changed her understanding of herself<br>• The difference between healing and wholeness<br>• How shame keeps us stuck—and what actually creates lasting change<br>• Why self-compassion may be more powerful than self-improvement<br>• The role of trauma, shadow work, and Internal Family Systems (IFS)<br>• Finding purpose through suffering and adversity<br>• Building authentic relationships after loss and heartbreak<br>• Why Ruthie believes we are worthy simply because we exist</p><p>If you enjoyed this conversation, please subscribe, leave a review, and share the episode with someone who may need to hear it.</p><p><strong>Connect with The Bigger Why</strong></p><p>Website: https://thebiggerwhywithsam.com</p>]]>
      </itunes:summary>
      <itunes:keywords>Ruthie Lindsey, healing, trauma, trauma recovery, chronic pain, self compassion, self worth, purpose, meaning, resilience, personal growth, spirituality, mental health, emotional healing, relationships, identity, authenticity, faith, overcoming adversity, The Bigger Why</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/763dfb60/transcript.txt" type="text/plain"/>
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    <item>
      <title>John Zeratsky on Creativity, Focus, and Building Great Companies</title>
      <itunes:episode>3</itunes:episode>
      <podcast:episode>3</podcast:episode>
      <itunes:title>John Zeratsky on Creativity, Focus, and Building Great Companies</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[<p>What is truly worth our attention?</p><p>In this episode of The Bigger Why, I sit down with John Zeratsky—venture capitalist, entrepreneur, designer, and co-author of the bestselling books Sprint, Make Time, and Click.</p><p>John is the co-founder of Character Capital, an early-stage venture firm that backs ambitious founders building at the frontier of software and AI. Before that, he helped create the Google Ventures Sprint process, which has been used by hundreds of startups to solve critical business and product challenges.</p><p>Our conversation goes far beyond productivity. We explore creativity, focus, venture capital, artificial intelligence, decision-making, founder psychology, and why boredom may be one of the most underrated ingredients for great thinking.</p><p>We also discuss how to identify what truly matters, how founders make better decisions under uncertainty, what AI will and won't change, and why human experiences may become even more valuable in the years ahead.</p><p>Whether you're building a company, pursuing a creative project, or simply trying to spend your time more intentionally, this conversation offers practical wisdom for navigating an increasingly distracted world.</p><p>Topics include:</p><p>• Creativity and innovation<br>• Making time for what matters<br>• Building great companies<br>• Venture capital and startup investing<br>• AI and the future of work<br>• Decision-making under uncertainty<br>• Focus and attention<br>• The value of boredom<br>• Character Capital and founder evaluation<br>• Living intentionally</p><p>Connect with John:<br>https://www.character.vc</p><p>Subscribe to The Bigger Why for conversations with leaders, creators, investors, and thinkers exploring ambition, meaning, purpose, and the ideas that shape our lives.</p><p>00:00 Introduction</p><p>03:10 John's journey from Google to venture capital</p><p>08:15 What Character Capital looks for in founders</p><p>14:45 How great investors make decisions under uncertainty</p><p>22:30 The venture capital scorecard and cognitive biases</p><p>31:40 AI, software, and the future of work</p><p>44:50 What AI is unlikely to replace</p><p>52:15 Why human experiences become more valuable in an AI world</p><p>58:40 What young people should learn in an age of AI</p><p>1:07:20 Creativity, intelligence, and original thinking</p><p>1:15:45 How large companies lose their edge</p><p>1:24:10 The origins of Make Time</p><p>1:33:30 Productivity, focus, and attention management</p><p>1:42:20 The power of boredom and long periods of thinking</p><p>1:49:15 Walking, creativity, and generating ideas</p><p>1:54:50 The Foundation Sprint and validating big ideas</p><p>2:03:40 Building companies and building a meaningful life</p><p>2:10:30 John's advice for navigating uncertainty</p><p>2:14:00 Closing reflections</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>What is truly worth our attention?</p><p>In this episode of The Bigger Why, I sit down with John Zeratsky—venture capitalist, entrepreneur, designer, and co-author of the bestselling books Sprint, Make Time, and Click.</p><p>John is the co-founder of Character Capital, an early-stage venture firm that backs ambitious founders building at the frontier of software and AI. Before that, he helped create the Google Ventures Sprint process, which has been used by hundreds of startups to solve critical business and product challenges.</p><p>Our conversation goes far beyond productivity. We explore creativity, focus, venture capital, artificial intelligence, decision-making, founder psychology, and why boredom may be one of the most underrated ingredients for great thinking.</p><p>We also discuss how to identify what truly matters, how founders make better decisions under uncertainty, what AI will and won't change, and why human experiences may become even more valuable in the years ahead.</p><p>Whether you're building a company, pursuing a creative project, or simply trying to spend your time more intentionally, this conversation offers practical wisdom for navigating an increasingly distracted world.</p><p>Topics include:</p><p>• Creativity and innovation<br>• Making time for what matters<br>• Building great companies<br>• Venture capital and startup investing<br>• AI and the future of work<br>• Decision-making under uncertainty<br>• Focus and attention<br>• The value of boredom<br>• Character Capital and founder evaluation<br>• Living intentionally</p><p>Connect with John:<br>https://www.character.vc</p><p>Subscribe to The Bigger Why for conversations with leaders, creators, investors, and thinkers exploring ambition, meaning, purpose, and the ideas that shape our lives.</p><p>00:00 Introduction</p><p>03:10 John's journey from Google to venture capital</p><p>08:15 What Character Capital looks for in founders</p><p>14:45 How great investors make decisions under uncertainty</p><p>22:30 The venture capital scorecard and cognitive biases</p><p>31:40 AI, software, and the future of work</p><p>44:50 What AI is unlikely to replace</p><p>52:15 Why human experiences become more valuable in an AI world</p><p>58:40 What young people should learn in an age of AI</p><p>1:07:20 Creativity, intelligence, and original thinking</p><p>1:15:45 How large companies lose their edge</p><p>1:24:10 The origins of Make Time</p><p>1:33:30 Productivity, focus, and attention management</p><p>1:42:20 The power of boredom and long periods of thinking</p><p>1:49:15 Walking, creativity, and generating ideas</p><p>1:54:50 The Foundation Sprint and validating big ideas</p><p>2:03:40 Building companies and building a meaningful life</p><p>2:10:30 John's advice for navigating uncertainty</p><p>2:14:00 Closing reflections</p>]]>
      </content:encoded>
      <pubDate>Mon, 01 Jun 2026 01:00:00 -0400</pubDate>
      <author>Samuel Weber</author>
      <enclosure url="https://media.transistor.fm/f645faaf/aa8a269a.mp3" length="72107419" type="audio/mpeg"/>
      <itunes:author>Samuel Weber</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/xrTIqqud8PD18ZOcHI5r_DDUg-B_-j5p6rDh_FVX_b0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85MzE5/NTA2YjYyZWZhYTYy/YjJmZjQ0NTY4OGE1/YTFlZi5qcGc.jpg"/>
      <itunes:duration>4505</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>What is truly worth our attention?</p><p>In this episode of The Bigger Why, I sit down with John Zeratsky—venture capitalist, entrepreneur, designer, and co-author of the bestselling books Sprint, Make Time, and Click.</p><p>John is the co-founder of Character Capital, an early-stage venture firm that backs ambitious founders building at the frontier of software and AI. Before that, he helped create the Google Ventures Sprint process, which has been used by hundreds of startups to solve critical business and product challenges.</p><p>Our conversation goes far beyond productivity. We explore creativity, focus, venture capital, artificial intelligence, decision-making, founder psychology, and why boredom may be one of the most underrated ingredients for great thinking.</p><p>We also discuss how to identify what truly matters, how founders make better decisions under uncertainty, what AI will and won't change, and why human experiences may become even more valuable in the years ahead.</p><p>Whether you're building a company, pursuing a creative project, or simply trying to spend your time more intentionally, this conversation offers practical wisdom for navigating an increasingly distracted world.</p><p>Topics include:</p><p>• Creativity and innovation<br>• Making time for what matters<br>• Building great companies<br>• Venture capital and startup investing<br>• AI and the future of work<br>• Decision-making under uncertainty<br>• Focus and attention<br>• The value of boredom<br>• Character Capital and founder evaluation<br>• Living intentionally</p><p>Connect with John:<br>https://www.character.vc</p><p>Subscribe to The Bigger Why for conversations with leaders, creators, investors, and thinkers exploring ambition, meaning, purpose, and the ideas that shape our lives.</p><p>00:00 Introduction</p><p>03:10 John's journey from Google to venture capital</p><p>08:15 What Character Capital looks for in founders</p><p>14:45 How great investors make decisions under uncertainty</p><p>22:30 The venture capital scorecard and cognitive biases</p><p>31:40 AI, software, and the future of work</p><p>44:50 What AI is unlikely to replace</p><p>52:15 Why human experiences become more valuable in an AI world</p><p>58:40 What young people should learn in an age of AI</p><p>1:07:20 Creativity, intelligence, and original thinking</p><p>1:15:45 How large companies lose their edge</p><p>1:24:10 The origins of Make Time</p><p>1:33:30 Productivity, focus, and attention management</p><p>1:42:20 The power of boredom and long periods of thinking</p><p>1:49:15 Walking, creativity, and generating ideas</p><p>1:54:50 The Foundation Sprint and validating big ideas</p><p>2:03:40 Building companies and building a meaningful life</p><p>2:10:30 John's advice for navigating uncertainty</p><p>2:14:00 Closing reflections</p>]]>
      </itunes:summary>
      <itunes:keywords>Mindset, purpose, leadership, ambition, meaning, business, goals, creativity, leadership, self improvement, spirituality, philosophy, motivation </itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/f645faaf/transcript.txt" type="text/plain"/>
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      <title>Jim McKelvey: Billionaire Co-Founder of Block Inc (Square) on The Innovation Stack</title>
      <itunes:episode>2</itunes:episode>
      <podcast:episode>2</podcast:episode>
      <itunes:title>Jim McKelvey: Billionaire Co-Founder of Block Inc (Square) on The Innovation Stack</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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        <![CDATA[<p>Jim McKelvey co-founded Square with Jack Dorsey and built a billion dollar company.<br>Then Amazon came after them.<br>They survived.<br>In this episode Jim breaks down the Innovation Stack — the strategy that made Square uncopyable even by the world’s most powerful company.<br>This conversation will change how you think about building something that lasts.</p><p>About the Show</p><p>The Bigger Why is a long-form interview podcast hosted by Sam Weber, exploring meaning, purpose, strategy, and the stories behind enduring success—across investing, business, creativity, and life.</p><p>Connect with The Bigger Why on Socials </p><p>YouTube - <a href="https://www.youtube.com/@TheBiggerWhy">https://www.youtube.com/@TheBiggerWhy</a><br>X - <a href="https://x.com/iamsamwebber">https://x.com/iamsamwebber</a><br>TikTok - <a href="https://www.tiktok.com/@iamsamwebber">https://www.tiktok.com/@iamsamwebber</a><br>Instagram - <a href="https://www.instagram.com/iamsamwebber/">https://www.instagram.com/iamsamwebber/</a><br>LinkedIn - <a href="https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios">https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios</a> </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Jim McKelvey co-founded Square with Jack Dorsey and built a billion dollar company.<br>Then Amazon came after them.<br>They survived.<br>In this episode Jim breaks down the Innovation Stack — the strategy that made Square uncopyable even by the world’s most powerful company.<br>This conversation will change how you think about building something that lasts.</p><p>About the Show</p><p>The Bigger Why is a long-form interview podcast hosted by Sam Weber, exploring meaning, purpose, strategy, and the stories behind enduring success—across investing, business, creativity, and life.</p><p>Connect with The Bigger Why on Socials </p><p>YouTube - <a href="https://www.youtube.com/@TheBiggerWhy">https://www.youtube.com/@TheBiggerWhy</a><br>X - <a href="https://x.com/iamsamwebber">https://x.com/iamsamwebber</a><br>TikTok - <a href="https://www.tiktok.com/@iamsamwebber">https://www.tiktok.com/@iamsamwebber</a><br>Instagram - <a href="https://www.instagram.com/iamsamwebber/">https://www.instagram.com/iamsamwebber/</a><br>LinkedIn - <a href="https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios">https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios</a> </p>]]>
      </content:encoded>
      <pubDate>Fri, 27 Mar 2026 16:33:23 -0400</pubDate>
      <author>The Bigger Why</author>
      <enclosure url="https://media.transistor.fm/f656e0f7/c093e82c.mp3" length="46706508" type="audio/mpeg"/>
      <itunes:author>The Bigger Why</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/JY5aXiwWBEYBsRdQOiDyF0MjFz0Xsbahs7zrgmCiYLk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81Mjhj/ZjliNTExYTMzNTNh/OTY1ZGFiMWViZDI3/OTc1MC5qcGc.jpg"/>
      <itunes:duration>2918</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Jim McKelvey co-founded Square with Jack Dorsey and built a billion dollar company.<br>Then Amazon came after them.<br>They survived.<br>In this episode Jim breaks down the Innovation Stack — the strategy that made Square uncopyable even by the world’s most powerful company.<br>This conversation will change how you think about building something that lasts.</p><p>About the Show</p><p>The Bigger Why is a long-form interview podcast hosted by Sam Weber, exploring meaning, purpose, strategy, and the stories behind enduring success—across investing, business, creativity, and life.</p><p>Connect with The Bigger Why on Socials </p><p>YouTube - <a href="https://www.youtube.com/@TheBiggerWhy">https://www.youtube.com/@TheBiggerWhy</a><br>X - <a href="https://x.com/iamsamwebber">https://x.com/iamsamwebber</a><br>TikTok - <a href="https://www.tiktok.com/@iamsamwebber">https://www.tiktok.com/@iamsamwebber</a><br>Instagram - <a href="https://www.instagram.com/iamsamwebber/">https://www.instagram.com/iamsamwebber/</a><br>LinkedIn - <a href="https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios">https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios</a> </p>]]>
      </itunes:summary>
      <itunes:keywords>Mindset, purpose, leadership, ambition, meaning, business, goals, creativity, leadership, self improvement, spirituality, philosophy, motivation </itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/f656e0f7/transcript.txt" type="text/plain"/>
    </item>
    <item>
      <title>Christopher Alan Zook: Founder of CAZ Investments and Co-Author of The Holy Grail of Investing with Tony Robbins on the Future of Alternative Investments</title>
      <itunes:episode>1</itunes:episode>
      <podcast:episode>1</podcast:episode>
      <itunes:title>Christopher Alan Zook: Founder of CAZ Investments and Co-Author of The Holy Grail of Investing with Tony Robbins on the Future of Alternative Investments</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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        <![CDATA[<p>Christopher Zook — Author of The Holy Grail of Investing (with Tony Robbins) — joins The Bigger Why to explore the future of alternative investing, enduring advantage, and long-term value creation.</p><p>Zook is one of the world’s leading thinkers on strategy and growth, best known for his work on enduring companies and his collaboration with Tony Robbins on The Holy Grail of Investing. In this conversation, we go deep on how alternative investing is evolving, what separates enduring businesses from the rest, and how investors and founders should think about the next decade of capital.</p><p>Topics we cover:</p><p>-The future of alternative investing<br>-What creates enduring advantage over decades<br>-Lessons from The Holy Grail of Investing<br>-Strategy, focus, and long-term decision-making<br>-Why most growth strategies fail—and what actually works<br>-Lesson from Tony Robbins<br>-Lessons from his Childhood<br>-Asset classes such as GP Stakes, private credit, private equity, venture capital, defense investing, sports investing and other niche asset classes</p><p>🎧 Listen to the full audio episode:</p><p>https://thebiggerwhywithsam.com</p><p>📩 Subscribe for long-form conversations on meaning, strategy, and the human side of success:</p><p>https://thebiggerwhywithsam.com</p><p>About the Show</p><p>The Bigger Why is a long-form interview podcast hosted by Sam Weber, exploring meaning, purpose, strategy, and the stories behind enduring success—across investing, business, creativity, and life.</p><p>Connect with The Bigger Why on Socials </p><p>YouTube - <a href="https://www.youtube.com/@TheBiggerWhy">https://www.youtube.com/@TheBiggerWhy</a><br>X - <a href="https://x.com/BiggerWhy">https://x.com/BiggerWhy</a><br>TikTok - <a href="https://www.tiktok.com/@samwebberartist">https://www.tiktok.com/@samwebberartist</a><br>Instagram - <a href="https://www.instagram.com/thebiggerwhy/">https://www.instagram.com/thebiggerwhy/</a><br>LinkedIn - <a href="https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios">https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios</a> </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Christopher Zook — Author of The Holy Grail of Investing (with Tony Robbins) — joins The Bigger Why to explore the future of alternative investing, enduring advantage, and long-term value creation.</p><p>Zook is one of the world’s leading thinkers on strategy and growth, best known for his work on enduring companies and his collaboration with Tony Robbins on The Holy Grail of Investing. In this conversation, we go deep on how alternative investing is evolving, what separates enduring businesses from the rest, and how investors and founders should think about the next decade of capital.</p><p>Topics we cover:</p><p>-The future of alternative investing<br>-What creates enduring advantage over decades<br>-Lessons from The Holy Grail of Investing<br>-Strategy, focus, and long-term decision-making<br>-Why most growth strategies fail—and what actually works<br>-Lesson from Tony Robbins<br>-Lessons from his Childhood<br>-Asset classes such as GP Stakes, private credit, private equity, venture capital, defense investing, sports investing and other niche asset classes</p><p>🎧 Listen to the full audio episode:</p><p>https://thebiggerwhywithsam.com</p><p>📩 Subscribe for long-form conversations on meaning, strategy, and the human side of success:</p><p>https://thebiggerwhywithsam.com</p><p>About the Show</p><p>The Bigger Why is a long-form interview podcast hosted by Sam Weber, exploring meaning, purpose, strategy, and the stories behind enduring success—across investing, business, creativity, and life.</p><p>Connect with The Bigger Why on Socials </p><p>YouTube - <a href="https://www.youtube.com/@TheBiggerWhy">https://www.youtube.com/@TheBiggerWhy</a><br>X - <a href="https://x.com/BiggerWhy">https://x.com/BiggerWhy</a><br>TikTok - <a href="https://www.tiktok.com/@samwebberartist">https://www.tiktok.com/@samwebberartist</a><br>Instagram - <a href="https://www.instagram.com/thebiggerwhy/">https://www.instagram.com/thebiggerwhy/</a><br>LinkedIn - <a href="https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios">https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios</a> </p>]]>
      </content:encoded>
      <pubDate>Sun, 01 Mar 2026 19:42:20 -0500</pubDate>
      <author>The Bigger Why </author>
      <enclosure url="https://media.transistor.fm/a10386bd/a938b600.mp3" length="58779285" type="audio/mpeg"/>
      <itunes:author>The Bigger Why </itunes:author>
      <itunes:image href="https://img.transistorcdn.com/convHMbP7DdVtcTWP-iHV9kYqiDPapkPCMKjJwP_ffk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82MDE2/OWFiNDFiNTg4OWFl/ZGIxMzNlNGM2ZTg0/NWZiNi5wbmc.jpg"/>
      <itunes:duration>3671</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Christopher Zook — Author of The Holy Grail of Investing (with Tony Robbins) — joins The Bigger Why to explore the future of alternative investing, enduring advantage, and long-term value creation.</p><p>Zook is one of the world’s leading thinkers on strategy and growth, best known for his work on enduring companies and his collaboration with Tony Robbins on The Holy Grail of Investing. In this conversation, we go deep on how alternative investing is evolving, what separates enduring businesses from the rest, and how investors and founders should think about the next decade of capital.</p><p>Topics we cover:</p><p>-The future of alternative investing<br>-What creates enduring advantage over decades<br>-Lessons from The Holy Grail of Investing<br>-Strategy, focus, and long-term decision-making<br>-Why most growth strategies fail—and what actually works<br>-Lesson from Tony Robbins<br>-Lessons from his Childhood<br>-Asset classes such as GP Stakes, private credit, private equity, venture capital, defense investing, sports investing and other niche asset classes</p><p>🎧 Listen to the full audio episode:</p><p>https://thebiggerwhywithsam.com</p><p>📩 Subscribe for long-form conversations on meaning, strategy, and the human side of success:</p><p>https://thebiggerwhywithsam.com</p><p>About the Show</p><p>The Bigger Why is a long-form interview podcast hosted by Sam Weber, exploring meaning, purpose, strategy, and the stories behind enduring success—across investing, business, creativity, and life.</p><p>Connect with The Bigger Why on Socials </p><p>YouTube - <a href="https://www.youtube.com/@TheBiggerWhy">https://www.youtube.com/@TheBiggerWhy</a><br>X - <a href="https://x.com/BiggerWhy">https://x.com/BiggerWhy</a><br>TikTok - <a href="https://www.tiktok.com/@samwebberartist">https://www.tiktok.com/@samwebberartist</a><br>Instagram - <a href="https://www.instagram.com/thebiggerwhy/">https://www.instagram.com/thebiggerwhy/</a><br>LinkedIn - <a href="https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios">https://www.linkedin.com/in/samuel-weber-esq-6b11a248/?utm_source=share_via&amp;utm_content=profile&amp;utm_medium=member_ios</a> </p>]]>
      </itunes:summary>
      <itunes:keywords>meaning and purpose, long-form conversations, life stories, personal growth, leadership, entrepreneurship, investing, alternative investing, CEO, private equity, decision making, goal setting, resilience, fulfillment, founders, thought leaders, startups, business, </itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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