Talk Social To Me

Is the future of social media decentralization?

Talk Social To Me — Wed, 22 Jan 2025 06:00:00 -0800

Today, Mackenzie and Ben discuss the rapidly changing landscape of social media, focusing on the potential ban of TikTok and the implications for users and platforms like Meta. They explore the future of decentralized social media, the role of blockchain technology, and the challenges of user control over algorithms. The conversation also touches on the reactions to the TikTok ban, the rise of alternative platforms, and the ongoing changes within Meta.

00:00 The Evolving Landscape of Social Media
08:05 The TikTok Ban and Its Implications
21:59 Meta's Changes and the Future of Social Media
26:26 The Future of Social Media
28:17 X: The Everything App
30:52 Innovations in Content Creation
35:13 Instagram's New Features and Engagement Strategies
40:04 The Reality of Going Viral
46:41 Navigating Change in Social Media

Try out Iris, our AI social media manager today for FREE!

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

Flick is a social media AI, Hashtag, Scheduling, and Analytics tool. It helps you brainstorm content and caption ideas, helps you find, manage, and analyze hashtags, schedules all of your social media, as well as provide you with the latest analytics for your social media accounts.

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How to Use Trial Reels to Grow on Instagram

Talk Social To Me — Mon, 06 Jan 2025 14:35:47 -0800

This week, Mackenzie and Ben discuss the new Instagram feature—Trial Reels. They explain why they think Trial Reels are a great new addition to Instagram and how they would use it to build their accounts in 2025.

They also discuss the possible side effects of a TikTok ban in the USA, Snapchat's incredible creator fund program, and so much more.

Try out Iris, our AI social media manager today for FREE!

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

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What the future of AI and social media will look like

Talk Social To Me — Fri, 15 Nov 2024 04:45:45 -0800

This week, Mackenzie and Ben discuss the latest updates in social media, focusing on Facebook's redesign aimed at attracting Gen Z, the announcements from Meta Connect including AI innovations, and the implications of emerging technologies like VR and AR.

00:00 Introduction and Catch-Up
01:47 Facebook's Redesign and Targeting Gen Z
07:28 Meta Connect Announcements and AI Innovations
09:36 Ray-Ban Glasses and Meta's PR Strategy
13:11 Emerging Technologies: VR and AR Innovations
17:40 The Impact of Personalized Content on Society
18:41 The Rise of Conference Celebrities
21:12 The Addictive Nature of Social Media
25:01 TikTok's Creator Search Insights
30:32 TikTok Shop and Affiliate Marketing
33:47 The Future of E-commerce and Community Building

Try out Iris, our AI social media manager today for FREE!

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

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Why messaging your customers is key to selling on social media

Talk Social To Me — Mon, 14 Oct 2024 06:26:06 -0700

This week, Mackenzie and Ben delve into the latest developments in the social media landscape, and the importance of messaging across platforms! They discuss the future of advertising in messaging apps and emphasize the need for brands to adapt to changing user behaviors and the significance of direct communication with audiences!

00:00 Navigating the Social Media Landscape

02:50 TikTok's New Features and User Engagement

06:05 The Messaging Wars: TikTok vs. Instagram

09:02 Threads and the Rise of Alternative Platforms

12:03 The Importance of Messaging in Marketing

14:55 User-Generated Content and Brand Engagement

17:56 Pinterest's Growing Influence in Marketing

21:04 The Future of Advertising in Messaging Apps

Try out Iris, our AI social media manager today for FREE!

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

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The Power of Customer Personas in Marketing

Talk Social To Me — Mon, 02 Sep 2024 10:50:13 -0700

Today, Mackenzie and Ben discuss the importance of customer personas in marketing. They emphasize the need to understand who your ideal customer is and how to speak directly to them. Plus, take you through their FREE (yes, free!) customer persona worksheet step-by-step to help you create the perfect persona for your social media strategy.

Download the free customer persona worksheet here.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

Flick is a social media AI, Hashtag, Scheduling, and Analytics tool. It helps you brainstorm content and caption ideas, helps you find, manage, and analyze hashtags, schedule all of your social media, and provide you with the latest analytics for your social media accounts.

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The Instagram updates you need to know about

Talk Social To Me — Mon, 19 Aug 2024 05:21:34 -0700

Today, Mackenzie and Ben discuss various topics, including the changes to Instagram's metrics, the evolving personas of tech CEOs, and the rise of AI in customer service. They also touch on the impact of social proof on user engagement and the challenges of navigating misinformation in the digital age. In this conversation, Ben and Mackenzie discuss various updates and features on Instagram. They talk about the importance of creating valuable content, the recent change in Instagram feed size, the testing of a new feature that prevents screenshotting DMs, and the live testing of a friend map.

Chapters

00:00 Introduction and Tech CEOs
05:13 Instagram Updates Metrics
12:57 The Rise of AI in Customer Service
16:46 Navigating Misinformation
18:52 Changes in Instagram Feed Size
22:05 Live Testing of Friend Map
25:05 Instagram as a Marketing Scheme
30:20 The Nuances of Marketing on Social Media
32:03 Clear Goals and Personalized Attention

Try out Iris, our AI social media manager today for FREE!

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

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TikTok's Newest Hack to Finding Viral Trends

Talk Social To Me — Mon, 05 Aug 2024 03:09:59 -0700

In this episode, Mack and Ben discuss the latest social media news, including TikTok's new feature that allows users to find songs by singing or humming them, Instagram's feature that highlights the original creators of trends, and the ability to lock and hide DMs on Instagram. They also touch on the importance of targeting a specific audience and the potential drawbacks of going viral. The conversation concludes with a discussion on the use of personal data to train AI and the need for more knowledgeable individuals in politics. In this conversation, Ben and Mack discuss various features and updates on social media platforms like Instagram and TikTok. They talk about the frustrations of editing videos on mobile devices, the new notes feature on Instagram, the addition of super likes, and the partnership between TikTok and Eventbrite. They also touch on the challenges of ticket sales with Ticketmaster and the introduction of OpenAI's Search GPT. The conversation concludes with a discussion on the importance of targeted messaging and the value of traditional marketing strategies in the digital age.

Try out Iris, Flick's AI Social Media Assistant for FREE: https://www.flick.social/app/iris

Chapters

00:00 Introduction and Overview
03:00 Instagram's Focus on Original Creators
05:26 Locking and Hiding DMs on Instagram
08:11 Flick's Trend Notifications
10:02 The Drawbacks of Going Viral
15:07 Privacy Concerns on Instagram
17:40 Protecting Personal Data on X
20:56 More Audio Tracks on Instagram Reels
24:02 The Rise of Super Likes on Instagram
26:54 TikTok and Eventbrite Partnership
29:03 The Challenges of Ticket Sales with Ticketmaster
31:13 Introducing OpenAI's Search GPT
36:30 The Importance of Targeted Messaging and Traditional Marketing

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

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TikTok's new app is here and the new AI tool we're currently loving

Talk Social To Me — Thu, 04 Jul 2024 04:19:39 -0700

Today, Mackenzie and Ben talk all about TikTok's latest app, Whee, and why in the world we need a new app. Plus, new Instagram and Threads updates are here, a new AI app from Snapchat has launched, and our favorite new AI tool is here and will help you do 75% of your social media content.

Try out Iris, our AI social media manager today for FREE!

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

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Why Meta's new verification is good for businesses

Talk Social To Me — Mon, 03 Jun 2024 06:53:55 -0700

This week, Mackenzie and Ben talk all about Meta's new verification program! They discuss the different packages offered, price points, and the impact on small creators and businesses. They also delve into the features and benefits of each package, as well as the potential implications for content reach and quality.

Part 1: Introduction to Meta Verified and Its Impact

Part 2: Understanding the Meta Verified Packages and Price Points

Part 3: Features and Benefits of Meta Verified Packages

Apply for The Reelies! The Reelies is the first Reels award show created to celebrate solopreneurs, small business owners, and content creators.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

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Instagram's new algorithm updates will majorly help small creators

Talk Social To Me — Fri, 17 May 2024 05:45:09 -0700

This week, Mackenzie and Ben discuss the recent updates to the Instagram algorithm and how it prioritizes original content. They highlight the importance of creating unique content, the labeling of reposts, and the removal of aggregator accounts. They also discuss the higher reach for smaller creators and the shift towards a TikTok-like algorithm. The conversation emphasizes the need to focus on original content, follow community guidelines, and understand the importance of a good health score on Instagram. They also mention the upcoming Realies event, where creators can submit their Reels for a chance to win awards.

Apply for The Reelies! The Reelies is the first Reels award show created to celebrate solopreneurs, small business owners, and content creators.

00:00 Introduction and Small Talk

02:43 Instagram's Algorithm Update: Prioritizing Original Content

06:12 The Shift towards a TikTok-like Algorithm

10:25 Understanding the Health Score and Its Impact

25:36 The Realies Event: Showcasing Reels and Winning Awards

Follow Ben on Instagram: @benleavitt_
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TikTok Notes is here ... and it's not that good

Talk Social To Me — Mon, 29 Apr 2024 05:01:34 -0700

This week, Mackenzie and Ben catch up on all the latest social media news. From TikTok getting banned to Meta AI to TikTok Notes. Ben gives a preview of TikTok Notes and ... it's less than impressive.

Follow Ben on Instagram: @benleavitt_
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Why Florida has banned social media for teens

Talk Social To Me — Thu, 11 Apr 2024 07:57:16 -0700

This week, Mackenzie and Ben talk about the latest social media news, like Florida banning social media for anyone under the age of 16, Instagram hiding content from its users, all the new features from X, and so much more!

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

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The real reason behind the TikTok Ban

Talk Social To Me — Thu, 28 Mar 2024 06:54:07 -0700

This week, Mackenzie and Ben talk all about the TikTok Ban, what the bill actually means, what will happen if the TikTok ban gets passed, and the real reason behind the ban (and it's not exactly what you think!).

Follow Ben on Instagram: @benleavitt_
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How to sell on TikTok Shop effectively with TikTok Shop Expert Connor Lee

Talk Social To Me — Fri, 15 Mar 2024 04:24:06 -0700

This week, Mackenzie is joined by TikTok Shop expert Connor Lee from EK Creative. They spoke all about how to create a TikTok Shop, why TikTok Shop is so effective in selling your products and services, and his biggest tips and tricks on how to set up your shop in the best way possible for sales.

Learn more about EK Creative here.
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

Flick is a social media AI, Hashtag, Scheduling, and Analytics tool. It helps you brainstorm content and caption ideas, helps you find, manage, and analyze hashtags, schedules all of your social media, as well as provides you with the latest analytics for your social media accounts.

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What is the future of social media with AI?

Talk Social To Me — Thu, 29 Feb 2024 08:16:39 -0800

This week, Mackenzie and Ben talk all about the brand-new partnership between Google and Reddit, the future of AI in social media, the brand-new features Instagram just released and how you can incorporate that into your social media strategy, and so much more.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

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Why you need to repurpose your content in 2024

Talk Social To Me — Mon, 19 Feb 2024 06:34:13 -0800

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

Listen to Call Her Creator's episode on Social Media Tools to Streamline Your Business in 2024.

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Everything you need to know to grow on YouTube

Talk Social To Me — Thu, 01 Feb 2024 08:07:58 -0800

This week, Mackenzie and Ben talk all about what the Head of YouTube has said about the future of YouTube in 2024—from Shorts to long-form video to AI, this is what you need to focus on when it comes to YouTube this year.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

See the full YouTube video of Ben explaining everything you need to know about growing on YouTube in 2024 here: https://youtu.be/I-CfBUtyVho

About Flick

Flick is an Instagram Hashtag, Analytics, and Multi-Platform Scheduling tool. We help you find manage and Analyze hashtags for your Instagram posts, provide you with the latest analytics for your Instagram account, and bring you the most reliable multi-platform scheduler for your content.

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The 2024 social media trends to watch out for

Talk Social To Me — Fri, 19 Jan 2024 05:48:20 -0800

This week, Ben and Mackenzie have a little catch-up on all the 2024 social media news that has come out since the holidays. They talk all about X, Facebook and Instagram updates, and things you should keep your eye on when it comes to creating social media content this year.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

Flick is a multi-platform AI Social Media, Hashtag, Analytics, and Scheduling tool. It helps you brainstorm content and caption ideas, helps you find, manage, and analyze hashtags, schedules all of your social media, as well as provides you with the latest analytics for your social media accounts.

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What brands can learn about marketing from Taylor Swift

Talk Social To Me — Tue, 02 Jan 2024 01:41:30 -0800

This week, Mackenzie and Ben talk all about Taylor Swift's marketing abilities. The queen of rebrands and making her fans desperate for anything she releases, they talk about the things brands can learn from Swift about marketing their own products.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

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How does Gen Z really feel about marketing and social media

Talk Social To Me — Fri, 01 Dec 2023 04:37:35 -0800

This week, Ben brings on his sister, Abbie! As a young TikTok creator, she talks us through how she likes to be marketed to as a Gen Z-er, how she consumes social media, and why all Gen Z-ers are on Snapchat.

Follow Abbie on TikTok: @abbieeerobinson
Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

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X is becoming a dating website?

Talk Social To Me — Thu, 16 Nov 2023 05:32:51 -0800

This week, Mackenzie and Ben have a major catch-up and talk about all the things they missed in social media. From X becoming a dating website to all the new features from Instagram? It's been a weird week in social media.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

Flick is a multi-platform Hashtag, Analytics, and Scheduling tool. We help you find manage and Analyze hashtags for your Instagram posts, provide you with the latest analytics for your Instagram account, and bring you the most reliable multi-platform scheduler for your content.

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How to start your own digital business with Crystal Witter

Talk Social To Me — Wed, 01 Nov 2023 08:20:06 -0700

This week, Mackenzie speaks with Crystal Witter of Small Business Mentor all about how to start your own digital business. They speak all about how to effectively market your online business, get new followers through your door, and why it's important to build a social media strategy for your digital business.

Follow Crystal Witter on TikTok: @crystal_witter
Follow Mackenzie on Instagram: @kenzieanntaylor

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How to perfect your brand strategy with Mike Lawson

Talk Social To Me — Sun, 15 Oct 2023 11:00:38 -0700

This week, Mackenzie speaks with Mike Lawson, brand strategist and owner of marketing agency Brainstorm Africa. They speak all about how to perfect your brand strategy and the dos and donts of getting started with launching your very own brand.

Follow Mike Lawson on Instagram: @themikelawson
Follow Mackenzie on Instagram: @kenzieanntaylor

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Will X really become the Everything App?

Talk Social To Me — Fri, 29 Sep 2023 08:41:37 -0700

This week, Mackenzie and Ben have a major catch-up and talk about all the things they missed in social media. From X becoming the Everything App to TikTok and Google joining forces? It's been a weird week in social media.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

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How to make viral short-form videos with Wave Wyld

Talk Social To Me — Wed, 20 Sep 2023 04:01:11 -0700

This week, Mackenzie speaks to Wave Wyld, TikTok and social video expert, on how to create viral short-form videos. She also gives tips and tricks on how to quickly make content, what to do if you're camera shy, and why you shouldn't jump on all of the latest social media trends.

Follow Wave Wyld on Instagram: @wavewyld
Follow Mackenzie on Instagram: @kenzieanntaylor

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Social media platforms are blocking news in Canada

Talk Social To Me — Fri, 25 Aug 2023 06:14:57 -0700

This week, Ben explains to Mackenzie the new law passed in Canada that is affecting social media and the way news gets shared online ... and it doesn't sound great.

Follow Jack Bunce on TikTok: @wholesome.guide
Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

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Building a Viral Brand on Social Media with Delhicious Body

Talk Social To Me — Fri, 11 Aug 2023 03:11:12 -0700

Zara, founder of Delhicious Body, comes on the body to discuss all about her brand, how they got started, how social media helped the brand go viral, and the lessons she learned along the way.

Follow Delhicious Body on Instagram: @delhicious_body
Follow Mackenzie on Instagram: @kenzieanntaylor

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How storytelling can turn you into a better marketer

Talk Social To Me — Mon, 31 Jul 2023 07:20:09 -0700

This week, Ben interviews Mackenzie! Mackenzie talks about how she got started in her role as a social media and marketing manager, the different avenues that got her where she is today, and why her creative writing degree helped her become a better storyteller and marketer.

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Why you need a social media strategy ASAP with The Social Shells

Talk Social To Me — Mon, 17 Jul 2023 05:23:31 -0700

Mackenzie is joined by Nadine from The Social Shells to talk about how to get started as a freelance social media and why it's incredibly important to have a social media strategy for your clients.

Follow Nadine on Instagram: @thesocialshells
Follow Mackenzie on Instagram: @kenzieanntaylor

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Why you don't need a degree to work in digital marketing

Talk Social To Me — Tue, 04 Jul 2023 03:07:13 -0700

This week, Mackenzie interviews Ben! Ben talks all about how he got started in digital marketing, how he got his first clients, what his first job in social media was (it's not what you think!), and how you don't need a degree in marketing to work in digital marketing.

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How to perfect your Instagram growth strategy with Marketing Harry

Talk Social To Me — Thu, 15 Jun 2023 06:31:21 -0700

Mackenzie is joined by Hrabren from Marketing Harry to talk all about growth strategy for brands and how to grow your account on Instagram. He gives his top insights into the platform and why he still thinks it's the place for people to build a brand.

Follow Marketing Harry on Instagram: @marketingharry
Follow Mackenzie on Instagram: @kenzieanntaylor

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Instagram finally explains how the Instagram algorithm really works

Talk Social To Me — Fri, 02 Jun 2023 05:11:29 -0700

This week, Mackenzie and Ben discuss the latest video Adam Mosseri, Head of Instagram, dropped on his personal IG—how ranking and the Instagram algorithm actually work! Dun, dun, duuun!

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

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Networking and the importance of women in marketing with Olivia from Girls in Marketing

Talk Social To Me — Thu, 25 May 2023 09:22:21 -0700

Mackenzie is joined by Olivia, the founder of Girls in Marketing to talk all about how to network when it comes to getting into the marketing space, why more women need to get into marketing, and the power of building your connections.

Follow Girls in Marketing on Instagram: @girlsinmarketing
Follow Mackenzie on Instagram: @kenzieanntaylor

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How to embrace AI working in social media

Talk Social To Me — Thu, 18 May 2023 14:52:23 -0700

This week, Mackenzie and Ben discuss how social media platforms keep releasing new AI tools to make our lives easier. Or so they claim. They talk about what tools you should be on the lookout for, why you shouldn't rely on AI to do your job, and what they predict is coming next to social media.

Follow Jack Appleby on Twitter: @jappleby
Follow Ben on Instagram: @benleavitt_
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Why is everyone wanting a Bluesky invite?

Talk Social To Me — Thu, 11 May 2023 03:14:16 -0700

This week Mackenzie and lovely, lovely Ben are discussing if Bluesky Social is a threat to Twitter, TikTok launching some vital features and are Facebook pages back.

Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

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The end of free social media is here

Talk Social To Me — Fri, 28 Apr 2023 15:42:05 -0700

With more social media apps adding premium subscription plans, is this the end of free social media as we know it? We also talk about the future of TikTok, given that one state has already banned it, does that mean there is more to come?

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The power of UGC content with Mike Rama of Brands Meet Creators

Talk Social To Me — Thu, 06 Apr 2023 07:21:25 -0700

Mackenzie is joined by Mike Rama of Brands Meet Creators to talk all about user-generated content (UGC content). Mike gives his top tips for both brands and creators when it comes to outreach for UGC content.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

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How to run an effective social media audit

Talk Social To Me — Thu, 30 Mar 2023 11:50:45 -0700

Mackenzie and Ben discuss every social media manager's nightmare: The social media audit. They talk through why it's so important to audit your social media accounts, where to start, and what to do once you've completed your audit.

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Is this actually the end of TikTok?

Talk Social To Me — Mon, 27 Mar 2023 01:24:38 -0700

Mackenzie and Ben talk all about the latest social media news happening in the world this week, including everything that is happening over at TikTok. Is the end of TikTok finally here? It sure seems that way.

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Follow Derek Videll on Instagram: @socailbamboo_

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Nailing your call to action with Katelyn Rhoades of Social Marketing Queen

Talk Social To Me — Mon, 20 Mar 2023 13:30:08 -0700

Mackenzie is joined by Katelyn Rhoades of Social Marketing Queen and Enfluence Marketing to talk all about how to nail your call-to-action when it comes to your social media caption. Katelyn digs into how nailing your CTA will help you grow on Instagram, and why she thinks everyone needs to learn the art of Instagram Reels immediately.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Katelyn on Instagram: @socialmarketingqueen
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How AI is taking over the world of social media

Talk Social To Me — Fri, 10 Mar 2023 01:26:15 -0800

Mackenzie and Ben talk all about AI and AI when it comes to social media. It seems like AI is everywhere at the moment and social media companies are joining the space—from Meta to Snap to TikTok. Mackenzie and Ben talk about which companies are embracing AI and what that means for your social media strategy.

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Instagram wants you to start paying for the app

Talk Social To Me — Sun, 26 Feb 2023 04:33:07 -0800

Mackenzie and Ben talk about the new feature from Meta that has everyone in a frenzy (and not in a good way). They also talk more about TikTok and the potential of it being banned in the US and Europe, what the heck Twitter is doing now, and even more features that Instagram has just released.

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Why we need more women in marketing with Olivia Gold

Talk Social To Me — Thu, 16 Feb 2023 03:48:56 -0800

Mackenzie is joined by Olivia Gold of Life of a Marketing Girl to chat all things why we need more women in marketing spaces. Olivia talks all about how she got started, how challenging it was to get started in marketing at first, why she started Life of a Marketing Girl and her top tips and advice on getting your foot in the door.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Olivia Gold on Instagram: @olivia_gold
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Will this save TikTok from being banned in the US?

Talk Social To Me — Thu, 09 Feb 2023 10:10:39 -0800

Mackenzie and Ben talk all about the latest social media news from this week including TikTok's Transparency Centers, Twitter making businesses pay $1000/month, Instagram's newest focus for 2023, and so much more.

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How to use Instagram Reels to sell your biz with B Squared Social

Talk Social To Me — Fri, 03 Feb 2023 05:29:29 -0800

Mackenzie is joined by Laura Bitoiu of B Squared Social to learn all about how to use Instagram Reels to grow your Instagram and sell your small business. Learn everything you need to know about how to use Reels effectively, how to find trending sounds, and the best ways to grow your Instagram account with Reels as a business owner.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow B Squared Social on Instagram: @bsquared.social
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Why social media managers should embrace ChatGPT

Talk Social To Me — Fri, 27 Jan 2023 02:14:16 -0800

Mackenzie and Ben chat about the number one thing people can't see to stop talking about right now—ChatGPT! They talk through the reasons why social media managers shouldn't freak out about AI taking their jobs, and instead embrace the tech and add it to their toolkit.

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How to become a freelance social media manager with The Two Lauras

Talk Social To Me — Tue, 24 Jan 2023 07:23:48 -0800

Mackenzie, Laura David, and Laura Moore, of the Two Lauras, are talking all about getting started on being a freelance social media manager. Learn everything you need to know about what you need to get started, how to advocate for yourself when it comes to pay, what tools you need in your back pocket and more.

Listen to their podcast about AI here.

Follow The Two Lauras on Instagram: @thetwolauras
Follow Mackenzie on Instagram: @kenzieanntaylor

About Flick

Flick is an Instagram Hashtag, Analytics, and Scheduling tool. We help you find manage and Analyze hashtags for your Instagram posts, provide you with the latest analytics for your Instagram account, and bring you the most reliable Instagram scheduler for your content.

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5 social media trends to focus on in 2023

Talk Social To Me — Thu, 12 Jan 2023 07:11:51 -0800

Mackenzie and Ben talk about Mackenzie's favorite report of the year—Pinterest Predicts! They talk about the top 5 trends the report says to focus on and how to incorporate them in your social media strategy in 2023.

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How to build your social media presence with Hayden Cashion

Talk Social To Me — Thu, 05 Jan 2023 04:23:24 -0800

Mackenzie speaks with Hayden Cashion from Modern Marketing on how to grow and build your social media presence and get the audience you really want.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Hayden on TikTok: @haydencashion
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How to fix being shadowbanned on social media

Talk Social To Me — Thu, 15 Dec 2022 04:02:43 -0800

Mackenzie and Ben discuss the latest updates from Instagram and Twitter in regards to being shadowbanned on the apps, how to fix your shadowbanned account, and all the latest updates from social media.

Click here to see what a 4,000-character tweet will soon look like.
Click here for the 2,200-character TikTok caption.

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The Top 5 Reasons You Need a Social Media Manager

Talk Social To Me — Fri, 09 Dec 2022 08:06:33 -0800

Mackenzie and Ben talk about the signs you should watch out for when it comes to knowing when to hire a social media manager for your small business or brand.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

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How to create content pillars for your social media strategy with Social and Stuff

Talk Social To Me — Mon, 05 Dec 2022 04:42:47 -0800

Mackenzie and Ben are joined by Sarah from Social and Stuff. In today’s episode, we talk all about content pillars, how to get started as a social media manager, how to get new freelance clients, and so much more.

Follow Sarah on Instagram: @socialandstuff
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Elon Musk and the breakdown of Twitter

Talk Social To Me — Sat, 19 Nov 2022 03:35:06 -0800

Mackenzie and Ben discuss everything that is currently happening with Elon Musk and Twitter and trust us, it's a lot.

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The biggest challenges of being a social media manager

Talk Social To Me — Fri, 11 Nov 2022 08:08:29 -0800

Mackenzie and Ben talk about the hardest parts of social media management and how to overcome each and every one of those challenges. Because being a social media manager is tough and sometimes you need a good cry after a long day of social media-ing.

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How to get your first 1 million views on TikTok with Ryan Magin

Talk Social To Me — Thu, 03 Nov 2022 04:18:54 -0700

Mackenzie is joined by Ryan Magin, a content creator who owns his very own content production company helping others reach their first 1 million views on TikTok. They talk about how Ryan got started in the world of social media 10 years ago and how to nail your hook to get your first 1 million views on social media.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Ryan on TikTok: @ryanmagin
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The most effective way to scale your social media marketing

Talk Social To Me — Thu, 27 Oct 2022 10:07:26 -0700

Ben and Mackenzie talk about the most foolproof way to scale your social media marketing, all the latest social media news that was just announced (hello, new TikTok features!), and so much more.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Jon-Paul on TikTok: @jonpaulsballs
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The fastest way to get followers on TikTok

Talk Social To Me — Mon, 17 Oct 2022 06:44:56 -0700

Mackenzie and Ben talk all about the latest social media news from Elon Musk finally buying Twitter to The OG App stealing Instagram's information, and how to get more followers on TikTok through a very, very simple tip.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Travis Brown on Instagram: @travisbrown
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10 easy ways to go viral on TikTok

Talk Social To Me — Tue, 04 Oct 2022 02:33:51 -0700

Mackenzie and Ben bring you their top tips on using your TikTok caption effectively and the easiest ways to make your next TikTok video go viral.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Josh Ryan on Instagram: @cleverpreneur
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How to hire the best social media manager for your team

Talk Social To Me — Mon, 19 Sep 2022 03:18:49 -0700

Mackenzie and Ben bring you the latest updates from Code Conference in LA, why everyone is panicking about TikTok currently, and give you their top tips on hiring a social media manager.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Girls in Marketing on Instagram: @girlsinmarketing
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Why brands should start paying attention to BeReal

Talk Social To Me — Fri, 09 Sep 2022 00:41:14 -0700

Mackenzie and Ben give you the quick headlines of what's happening in the world of social media this week: from Elon Musk, to Gen Z not leaving social media anytime soon, and why brands should start paying attention to BeReal.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Listen to The Hottest Take from The Ringer!

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How to use SEO on TikTok to go viral

Talk Social To Me — Mon, 05 Sep 2022 07:57:35 -0700

Mackenzie and Ben discuss all things TikTok! If you're trying to figure out how to go viral on TikTok for your clients, we've got a few tricks up our sleeves—namely, SEO. We also talk all about the new features TikTok is testing and what we're most excited about them releasing next.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Heston on Instagram: @social.varsity
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How to get more social media clients in 5 easy steps

Talk Social To Me — Tue, 30 Aug 2022 07:43:59 -0700

Mackenzie and Ben bring you their top tips on how to make your Instagram stories more engaging, how to bring in more clients as a social media manager, and their favorite content creator of the week!

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Your Social Team on Instagram: @yoursocialteam
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How to make Instagram's algorithm work for you

Talk Social To Me — Thu, 18 Aug 2022 06:38:32 -0700

Mackenzie and Ben talk all about the Metaverse, Decentraland, and how to make Instagram's algorithm work for you (trust us—it's really not that hard!).

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

Follow Mary Oliver's Drunk Cousin on Instagram: @maryoliversdrunkcousin
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Andrew Tate and the effectiveness of affiliate marketing

Talk Social To Me — Thu, 11 Aug 2022 01:47:01 -0700

Mackenzie and Ben talk about the most polarizing figure on the internet currently—Andrew Tate. Ben breaks down why he's suddenly in everyone's #FYP and how he's nailed down an effective marketing strategy.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

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Mosseri and the app Instagram needs to watch out for

Talk Social To Me — Thu, 04 Aug 2022 08:21:24 -0700

Mackenzie and Ben talk about Instagram rolling back changes on its app, how the internet world is being overtaken by streamers, ways to repurpose your content online and the one app that Instagram should be watching out for.

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

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Kylie Jenner and the end of Instagram

Talk Social To Me — Thu, 28 Jul 2022 05:53:41 -0700

Mackenzie and Ben talk about the viral Instagram post going around that Kylie Jenner and many other celebs shared to make Instagram go back to being a photo-sharing app and the post Adam Mosseri posted to try and calm IG-ers down (spoiler alert: it didn't work).

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

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BeReal and the messiness of Twitter suing Elon Musk

Talk Social To Me — Thu, 14 Jul 2022 09:13:27 -0700

Mackenzie and Ben discuss where they see BeReal, the newest Gen Z app, going and how long they can possibly sustain, and what the lawsuit with Elon Musk actually means (there seems to be no wiggle room for ol' Musk).

Also, thanks to producer James for pointing out what dumdums Mackenzie and Ben are for not knowing where BeReal got its funding from (thank you, James!!!).

If you like what you hear, please give us a five-star review! It helps us get noticed and bring more of this kind of content to more people. Plus, we'll just love you forever, duh.

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How to perfectly slide into someone's DMs

Talk Social To Me — Thu, 07 Jul 2022 06:00:00 -0700

Mackenzie and Ben talk all about Instagram's latest updates (including a little thing called Reels Analytics finally being released!), where we see TikTok headed in the future, and Ben breaks down how to perfectly slide into someone's DMs.

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Your Soulcialmate: Building your niche on social media

Talk Social To Me — Thu, 30 Jun 2022 05:57:31 -0700

As a full-time content creator and social media expert, Kristen from Your Soulcialmate joins Mackenzie to talk all about building your niche on Instagram and TikTok, and how to grow your following on both platforms as well (yes! It's still possible to grow on Instagram, folks!).

Follow Kristen on Instagram and TikTok.

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Social media laws, Instagram, and being stalked online

Talk Social To Me — Wed, 22 Jun 2022 06:46:07 -0700

Mackenzie and Ben talk all about Instagram's latest updates on Reels and nudging kids away from the app, a new bill social media companies have to sign in the EU about misinformation, and how easy it is to stalk someone through the details they share online. Big yikes!

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Instagram’s updates and TikTok’s shady comments on influencers

Talk Social To Me — Thu, 09 Jun 2022 03:51:18 -0700

Mackenzie and Ben talk about TikTok throwing shade at Instagram influencers this past week along with Instagram's newest updates, including its new feed that we’re not that excited about. We dive deep into what it means to be "authentic" online and why TikTok believes Instagram influencers just aren't that authentic. Yikes.

Apologies for some of the sound quality of this episode. The internet cuts out in a few spots, but we hope you can forgive us!

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TikTok's Terms & Conditions and the thing that could kill YouTube

Talk Social To Me — Thu, 26 May 2022 05:05:01 -0700

Mackenzie and Ben talk all about the changes Instagram keeps making, TikTok's Terms & Conditions (eek!), and the one thing that, if TikTok can get right, could slowly kill YouTube. We dive deep into each of the new features Instagram is testing on their platform, the new monetization that TikTok is rolling out for creators, and how you should really look into what things TikTok owns when it comes to your very own account.

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Elon Musk, Twitter, and the power of being controversial online

Talk Social To Me — Thu, 12 May 2022 01:41:56 -0700

Ben Leavitt joins Mackenzie today to discuss the controversial Elon Musk and his takeover of Twitter. We talk about what this could mean for the future of Twitter and social media in general. We also discuss Instagram's latest updates (and how much we're not looking forward to some of the changes) and the power of being controversial online.

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@Macs_Explore: Becoming a full-time travel content creator

Talk Social To Me — Thu, 28 Apr 2022 02:58:14 -0700

After spending years on the road traveling with her family and documenting their travels on Instagram, Christina McEvoy steadily built her online community through the platform. Now back stateside, she now uses her expertise to help other travel content creators build their online community and learn how to shift in the ever-changing environment of social media.

Follow Christina and her family over on Instagram: @macs_explore

About Flick

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Welcome to Talk Social To Me

Talk Social To Me — Tue, 05 Apr 2022 04:01:44 -0700

Welcome to Talk Social To Me, a podcast all about social media news, the many, many, many updates that Instagram seems to roll out weekly, memes and all the lolz we find online.

On this podcast, we'll bring you all the latest and greatest from the world of social media (and we promise not to get too feisty about Adam Mosseri and anything and everything to do with that little pesky thing called the metaverse).

We'll be bringing you bi-weekly content that will help you learn everything that you need to know about social media and things that might help your account along the way.

Talk Social to Me is hosted Mackenzie from Flick, your social media guide for the show. Be sure to subscribe, so you don't miss a thing!

About Flick

Follow us on Instagram: @flick.social
Be sure to join our Facebook Group: www.facebook.com/groups/flicksocialhub