Season 1 Episode 7

FACULTY: Greg Kyte, Zachary Call

CLASS: #SocialStudies

TITLE: The Ambivert (feat. Greg Kyte)

In this entertaining podcast episode, Scott and Zachary Call interview Greg Kyte, a multi-talented individual known as a CPA, stand-up comedian, cartoonist, host of the "Oh My Fraud" podcast, and fry sauce enthusiast. They cover Greg's journey from childhood comedian to CPA, stand-up at accounting conferences, the intersection of his roles, accounting cartoons, personal anecdotes, reflections on being an ambivert, and the "Oh My Fraud" podcast.

• Introducing Greg Kite
• Comedian from Child to Teacher
• CPA and Stand-Up Comedian
• Stand-up at Accounting Conferences
• Becoming a CPA
• Accounting Cartoons
• Greg's Podcasts
• Catch All Accountants
• The Comedian Journey
• Working with his Mom at a Pharmacy
• The Ambivert
• "Oh My Fraud" Podcast

Shout Outs:

Blake Oliver, Caleb Newquist, My Favorite Murder Podcast, Divi, Gusto

00:03:15 Introducing Greg Kite

00:05:24 Comedian from Child to Teacher

00:17:27 CPA and Stand Up Comedian

00:20:00 Stand Up at Accounting Conferences

00:24:14 Becoming a CPA

00:28:48 Accounting Cartoons

00:32:23 Greg's Podcasts

00:38:22 Catch All Accountants

00:41:26 The Comedian Journey

00:44:11 Working with his Mom at a Pharmacy

00:49:00 The Ambivert

00:52:31 "Oh My Fraud" Podcast

Season 1 Episode 6

FACULTY: Terrell Turner

CLASS: #SocialStudies

TITLE: The Language of Business Talk

In this podcast episode, Scott engages in a conversation with Terrell Turner, Co-Founder of Fractional CFO and the host of the "Stuff Your Accountant Isn't Telling You" podcast. They discuss everything from the process of finding and engaging guests, to strategies for scaling and delegation within the business. Listen in to learn about balancing podcasting and running an accounting firm.

• How Terrell Got Started
• Finding Guests for the Show
• How the Pandemic Changed Things
• Learning to do Video
• Adding Guests
• Learning from Oprah and Larry King
• Researching Guests and Keeping the Conversation Going
• His Editing Process
• How Many Episodes a Day???
• Back to the Accounting Stuff
• Scaling the Business and Delegation
• Tools of the Firm
• Finding a Niche
• Adding New People and Finding Guests
• How to Run a Podcast and a Firm
• Social Media
• What's Next?
• Summary

Shout Outs:

Lola Turner, Gary Vaynerchuk, Streamyard, Honeywell, Xero, Liveflow, Karbon

[00:03:06] How Terrell Got Started

[00:11:07] Finding Guests for the Show[00:11:07] #How the Pandemic Changed Things

[00:13:02] Learning to do Video

[00:15:48] Adding Guests

[00:16:36] Learning from Oprah and Larry King

[00:19:17] Researching Guests and Keeping the Conversation Going

[00:21:16] His Editing Process

[00:23:53] How Many Episodes a Day???

[00:26:47] Back to the Accounting Stuff

[00:29:53] Scaling the Business and Delegation

[00:33:29] Tools of the Firm

[00:36:54] Finding a Niche

[00:40:33] Adding New People and Finding Guests

[00:43:13] How to Run a Podcast and a Firm

[00:43:14] Social Media

[00:44:25] What's Next?

[00:49:08] Summary

Season 1 Episode 5

FACULTY: Jason Staats

CLASS: #SocialStudies

TITLE: #StaatSnacks Vol 1 | The Jason.CPA Experience

In this podcast episode, Scott interviews Jason Staats, a YouTuber, CPA, and the founder of Realize… Again. The conversation covers various aspects of Jason's background and identity, insights into his statistics and engagement within the accounting sphere, experiences and interactions within Tax Twitter, fostering engagement, his strategies and experiences with YouTube content creation, the process of making a Zapier ad, insights into Jason's schedule and managing time, advice for leveraging social media effectively, and recommendations for personalities to follow in the accounting domain.

• Introducing Staats' Name
• Staats Stats
• Tax Twitter
• Fostering Engagement
• Youtube
• Making a Zapier Ad
• Jason's Schedule
• Advice for the Socials
• Personalities to Follow

Shout Outs:

Lorilyn Wilson, Adam Markowitz, Logan Graf, Blake Oliver, Drew Carrick, Sandy Johns, Liz Mason,  Adam Lisagor, Flowcast Studios, Zapier, Earmark, Intuit, Mailchimp, Sandwich Video, Webflow University, Xero

00:03:57 Introducing Staats' Name

00:07:18 Staats Stats

00:08:38 Tax Twitter

00:13:35 Fostering Engagement

00:16:18 Youtube

00:22:12 Making a Zapier Ad

00:26:55 Jason's Schedule

00:36:39 Advice for the Socials

00:40:11 Personalities to Follow

Season 1 Episode 4

FACULTY: Jason Staats

CLASS: #SocialStudies

TITLE: Thinking Big and Small Vol. 2

In the second part of the podcast episode featuring Scott's interview with Jason Staats, the discussion traverses through various creative and entrepreneurial themes, emphasizing the potential of audio, the power of storytelling, the significance of embracing automation, the audience's importance, and overcoming fears while pursuing creative endeavors.

• What can you do with audio
• Storytelling
• Automationtown
• The audience
• Rapping and the podcast
• Do New things and making commercials
• Rapping and Fear
• Being a kid
• Specializing and Focusing
• Emojis, Tech, and Learning new things
• Building a Creative Empire
• Growth
• What does money do? How can you bring others up with you
• Objections to worldbuilding and sticking to what makes you keep doing it
• Being vulnerable while being creative
• Wrapping and Rapping up 

Shout Outs:

Chad Davis, John Oliver, Adam Lisagor, Gusto, Earmark

Season 1 Episode 3

FACULTY: Logan Graf

CLASS: #SocialStudies

TITLE: Mentoring in the Accounting Multiverse

In this podcast episode's second part, Scott interviews Logan Graf, a CPA and owner of The Graf Tax Co, PLLC. The discussion delves into various topics within the accounting multiverse, Logan's journey starting his own business, experiences within Tax Twitter (both positive and negative aspects), real-life meetings stemming from online interactions, managing family life while working from home, charging for new client consulting, client filtration strategies, coping with overwhelm, continued business growth, recommendations for followers, and Logan's experiences gaining followers on Twitter through memes and drone-related content.

• The Accounting Multiverse
• Going out on your own and Tax Twitter 
• Toxic Tax Twitter 
• Meeting IRL
• Family and Working from Home
• Charging for New Client Consulting
• Filtering New Clients
• Getting overwhelmed
• More Growing
• Follow Suggestions 
• Gaining Followers on Twitter, Memes and Drones 

Shout Outs:

Garrett Alexander, Jason Staats

• Introduction
• Goals and Channel Content
• Attention from others 
• What is Success?
• Setting Boundaries in the Profession
• The Benefits of Sharing within the industry
• Legacy
• Podcasting and Infinite Game
• The Old and New context of rivals
• Setting boundaries again 

Shout Outs:

XeroCon, Ryan Lazanus, Logan Graf, Infinite Game by Simon Senek

Social Studies is a production of Accounting High, and hosted by Scotty Scarano.

• Getting into Accounting
• Running a Business
• Online Persona
• Persona in the Early Days
• Accounting Highschool
• Where Logan used to work
• Tele-Graf
• Twitter
• More about the YouTube Channel
• Affiliate Partnership
• Monetizing 
• Growing
• Making Fun Work  

Shout Outs:

Blake Oliver, Jason Staats, Thomas Hayden Church, Realize, UltraTax, Ego is the Enemy by Ryan Holiday, Atomic Habits by James Clear 

Social Studies is a production of Accounting High, and hosted by Scotty Scarano.