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    <title>The SEOTesting Podcast</title>
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    <description>Nick shares product updates, plus the ups and downs of bootstrapping the SEO tool SEOTesting.com
Expect SEO information and insights into building and marketing a SaaS tool.</description>
    <copyright>SEOTesting.com</copyright>
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    <pubDate>Mon, 20 Apr 2026 11:35:18 +0100</pubDate>
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    <link>https://seotesting.com</link>
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      <title>The SEOTesting Podcast</title>
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    <itunes:category text="Business">
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    <itunes:type>episodic</itunes:type>
    <itunes:author>SEOTesting.com</itunes:author>
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    <itunes:summary>Nick shares product updates, plus the ups and downs of bootstrapping the SEO tool SEOTesting.com
Expect SEO information and insights into building and marketing a SaaS tool.</itunes:summary>
    <itunes:subtitle>Nick shares product updates, plus the ups and downs of bootstrapping the SEO tool SEOTesting.com
Expect SEO information and insights into building and marketing a SaaS tool..</itunes:subtitle>
    <itunes:keywords>SEO,SaaS,Bootstrapping</itunes:keywords>
    <itunes:owner>
      <itunes:name>SEOTesting.com</itunes:name>
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    <itunes:complete>No</itunes:complete>
    <itunes:explicit>Yes</itunes:explicit>
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      <title>Page Monitor early beta and kids back to school</title>
      <itunes:episode>4</itunes:episode>
      <podcast:episode>4</podcast:episode>
      <itunes:title>Page Monitor early beta and kids back to school</itunes:title>
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        <![CDATA[<p>The kids are back to school! We've had an enjoyable two weeks - but I think both parents and kids were ready for school to begin.</p><p>In this episode, we catch up on:<br>- Page Monitor early beta<br>- migrating code over and fixing missing things from the app<br>- 10 years of SanityCheck/SEOTesting</p>]]>
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        <![CDATA[<p>The kids are back to school! We've had an enjoyable two weeks - but I think both parents and kids were ready for school to begin.</p><p>In this episode, we catch up on:<br>- Page Monitor early beta<br>- migrating code over and fixing missing things from the app<br>- 10 years of SanityCheck/SEOTesting</p>]]>
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      <pubDate>Mon, 20 Apr 2026 11:35:17 +0100</pubDate>
      <author>SEOTesting.com</author>
      <enclosure url="https://media.transistor.fm/8b1e4cea/d7549f26.mp3" length="10167596" type="audio/mpeg"/>
      <itunes:author>SEOTesting.com</itunes:author>
      <itunes:duration>634</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>The kids are back to school! We've had an enjoyable two weeks - but I think both parents and kids were ready for school to begin.</p><p>In this episode, we catch up on:<br>- Page Monitor early beta<br>- migrating code over and fixing missing things from the app<br>- 10 years of SanityCheck/SEOTesting</p>]]>
      </itunes:summary>
      <itunes:keywords>SEO,SaaS,Bootstrapping</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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      <title>Community Forum, Persona Development, and Website Logos</title>
      <itunes:episode>3</itunes:episode>
      <podcast:episode>3</podcast:episode>
      <itunes:title>Community Forum, Persona Development, and Website Logos</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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        <![CDATA[<p>Kind of exactly what the title says :)<br>New community forum within the SEOTesting app itself.<br>Two new Labs tools:</p><ul><li>Tool to help you develop customer personas/ICPs</li><li>Tool to evaluate your pages against these ICPs</li></ul><p>Website logos added to AI summaries and within the app.</p>]]>
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        <![CDATA[<p>Kind of exactly what the title says :)<br>New community forum within the SEOTesting app itself.<br>Two new Labs tools:</p><ul><li>Tool to help you develop customer personas/ICPs</li><li>Tool to evaluate your pages against these ICPs</li></ul><p>Website logos added to AI summaries and within the app.</p>]]>
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      <pubDate>Mon, 30 Mar 2026 13:35:59 +0100</pubDate>
      <author>SEOTesting.com</author>
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      <itunes:author>SEOTesting.com</itunes:author>
      <itunes:duration>541</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Kind of exactly what the title says :)<br>New community forum within the SEOTesting app itself.<br>Two new Labs tools:</p><ul><li>Tool to help you develop customer personas/ICPs</li><li>Tool to evaluate your pages against these ICPs</li></ul><p>Website logos added to AI summaries and within the app.</p>]]>
      </itunes:summary>
      <itunes:keywords>SEO,SaaS,Bootstrapping</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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      <title>Migrating processes, landing pages, and community tools</title>
      <itunes:episode>2</itunes:episode>
      <podcast:episode>2</podcast:episode>
      <itunes:title>Migrating processes, landing pages, and community tools</itunes:title>
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        <![CDATA[<p>Landing pages to check out:<br>https://seotesting.com<br>https://seotesting.com/llm-traffic/</p>]]>
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        <![CDATA[<p>Landing pages to check out:<br>https://seotesting.com<br>https://seotesting.com/llm-traffic/</p>]]>
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      <pubDate>Mon, 23 Mar 2026 09:46:41 +0000</pubDate>
      <author>SEOTesting.com</author>
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      <itunes:author>SEOTesting.com</itunes:author>
      <itunes:duration>560</itunes:duration>
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        <![CDATA[<p>Landing pages to check out:<br>https://seotesting.com<br>https://seotesting.com/llm-traffic/</p>]]>
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      <itunes:keywords>SEO,SaaS,Bootstrapping</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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      <title>Portfolio overview, MCP Server, and AI summaries and reports</title>
      <itunes:episode>1</itunes:episode>
      <podcast:episode>1</podcast:episode>
      <itunes:title>Portfolio overview, MCP Server, and AI summaries and reports</itunes:title>
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        <![CDATA[<p><a href="https://www.loom.com/share/07db5eddb12b44b1abca348895d567df">SEOTesting MCP Server config and walk through</a></p><p><a href="https://www.loom.com/share/1819b91bd5804823913ec51cb016870b">Saving AI Summary and Labs tool output</a></p><p><a href="https://api2.seotesting.com/scalar/v1">SEOTesting API</a></p>]]>
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        <![CDATA[<p><a href="https://www.loom.com/share/07db5eddb12b44b1abca348895d567df">SEOTesting MCP Server config and walk through</a></p><p><a href="https://www.loom.com/share/1819b91bd5804823913ec51cb016870b">Saving AI Summary and Labs tool output</a></p><p><a href="https://api2.seotesting.com/scalar/v1">SEOTesting API</a></p>]]>
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      <pubDate>Mon, 16 Mar 2026 14:44:11 +0000</pubDate>
      <author>SEOTesting.com</author>
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      <itunes:author>SEOTesting.com</itunes:author>
      <itunes:duration>731</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><a href="https://www.loom.com/share/07db5eddb12b44b1abca348895d567df">SEOTesting MCP Server config and walk through</a></p><p><a href="https://www.loom.com/share/1819b91bd5804823913ec51cb016870b">Saving AI Summary and Labs tool output</a></p><p><a href="https://api2.seotesting.com/scalar/v1">SEOTesting API</a></p>]]>
      </itunes:summary>
      <itunes:keywords>SEO,GEO,AEO,LLM,ChatGPT,Claude,MCP Server</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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