Roast My Podcast | Podcast Marketing Teardowns & Growth Strategy https://podcastmarketingacademy.com/podcast-marketing-trends-explained Transistor (https://transistor.fm) https://feeds.transistor.fm/roast-my-podcast You only get one shot to win over a new podcast listener. Which means you need to make your first impression count. That's where we come in. In every episode, we roast one of our listener's show's podcast packaging to identify what they're doing well to attract new listeners... and where they're likely turning people off. Step by step, we walk through the typical podcast listener acquisition process and dissect each show's title, cover art, show description, episode titles & descriptions, and more. Along the way, we break down the hidden psychology that causes listeners to choose one show over another, offer personalized marketing suggestions, and share our opinions on what works when it comes to podcast growth. If you're looking to increase your discoverability and improve your podcast listener acquisition, we'd love for you to join us, and—if you dare—submit your own show to be seasoned, skewered, and roasted by leaving us a review with your show name. © 2026 Counterweight Creative 941f8757-153c-5fcf-aed2-10c5c6422ae0 yes en Tue, 03 Nov 2026 10:41:10 -0800 Wed, 04 Nov 2026 21:03:36 -0800 https://img.transistorcdn.com/RPRRUmj0MmVFkKwjVujEBbi5jbl8C2ATDrHt9o5xsEI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mMmY5/YTQyZTBkOGMzYmJi/ZjUwMDYwN2E4ODBm/NTVmMC5wbmc.jpg Roast My Podcast | Podcast Marketing Teardowns & Growth Strategy https://podcastmarketingacademy.com/podcast-marketing-trends-explained episodic Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts You only get one shot to win over a new podcast listener. Which means you need to make your first impression count. That's where we come in. In every episode, we roast one of our listener's show's podcast packaging to identify what they're doing well to attract new listeners... and where they're likely turning people off. Step by step, we walk through the typical podcast listener acquisition process and dissect each show's title, cover art, show description, episode titles & descriptions, and more. Along the way, we break down the hidden psychology that causes listeners to choose one show over another, offer personalized marketing suggestions, and share our opinions on what works when it comes to podcast growth. If you're looking to increase your discoverability and improve your podcast listener acquisition, we'd love for you to join us, and—if you dare—submit your own show to be seasoned, skewered, and roasted by leaving us a review with your show name. You only get one shot to win over a new podcast listener. podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion Jeremy Enns jeremy@podcastmarketingacademy.com No Yes Roasting a Music Podcast that Shows Why Most Interview Shows Fail 24 24 Roasting a Music Podcast that Shows Why Most Interview Shows Fail full 9f3dce31-72ab-4cb0-bf7a-1e508c1b7d02 https://podcastmarketingacademy.com/why-interview-podcasts-fail/ Almost every interview-based podcast host imagines that if they could just get bigger, better, more well-known guests, their show would take off.

But while celebrity guests certainly do lend credibility to a show, they rarely lead to growth.

In fact, they may even hold it back… at least if you approach your show the way most interview hosts do.

In this roast, we dissect a show that interviews well-known musical legends… but falls into a familiar interview-show trap that makes it hard to grow.

🛠️ Resources
Subscribe to A Breath of Fresh Air

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Introduction
0:44 First impressions & gut reactions to the show
3:09 Show titles & keywords analysis
4:38 Episode title teardowns
5:32 Understanding listener behavior and search for celebrity interview shows
6:27 Podcast description teardown
11:47 Growth challenges for celebrity interview shows
14:51 Podcast intro listen-through & feedback
18:54 Tips for improving listener engagement
24:42 Video podcasting opportunities & pitfalls
25:59 Addressing discoverability issues
32:03 Final thoughts and recommendations

]]> Almost every interview-based podcast host imagines that if they could just get bigger, better, more well-known guests, their show would take off.

But while celebrity guests certainly do lend credibility to a show, they rarely lead to growth.

In fact, they may even hold it back… at least if you approach your show the way most interview hosts do.

In this roast, we dissect a show that interviews well-known musical legends… but falls into a familiar interview-show trap that makes it hard to grow.

🛠️ Resources
Subscribe to A Breath of Fresh Air

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Introduction
0:44 First impressions & gut reactions to the show
3:09 Show titles & keywords analysis
4:38 Episode title teardowns
5:32 Understanding listener behavior and search for celebrity interview shows
6:27 Podcast description teardown
11:47 Growth challenges for celebrity interview shows
14:51 Podcast intro listen-through & feedback
18:54 Tips for improving listener engagement
24:42 Video podcasting opportunities & pitfalls
25:59 Addressing discoverability issues
32:03 Final thoughts and recommendations

]]> Fri, 02 Oct 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2030 Almost every interview-based podcast host imagines that if they could just get bigger, better, more well-known guests, their show would take off.

But while celebrity guests certainly do lend credibility to a show, they rarely lead to growth.

In fact, they may even hold it back… at least if you approach your show the way most interview hosts do.

In this roast, we dissect a show that interviews well-known musical legends… but falls into a familiar interview-show trap that makes it hard to grow.

🛠️ Resources
Subscribe to A Breath of Fresh Air

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Introduction
0:44 First impressions & gut reactions to the show
3:09 Show titles & keywords analysis
4:38 Episode title teardowns
5:32 Understanding listener behavior and search for celebrity interview shows
6:27 Podcast description teardown
11:47 Growth challenges for celebrity interview shows
14:51 Podcast intro listen-through & feedback
18:54 Tips for improving listener engagement
24:42 Video podcasting opportunities & pitfalls
25:59 Addressing discoverability issues
32:03 Final thoughts and recommendations

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Show About Work That's Being Undone by a Single Word in its Title 23 23 Roasting a Show About Work That's Being Undone by a Single Word in its Title full 9cc5efa8-f152-469d-b369-2b2156b35ab1 https://podcastmarketingacademy.com/podcast-title-costs-listeners/ Sometimes, one word is all it takes to make or break your podcast.

The right word can perfectly capture the essence of what your show is and who it's for.

The wrong word, on the other hand, can instantly plant enough doubt and confusion in your potential listener's minds for them to pass your show by in search of something else.

In this episode of Roast My Podcast, we're breaking down a show with a solid theme and an interesting premise… that unfortunately falls into the second category when it comes to both the title and overall framing of the show.

🛠️ Resources
Subscribe to Monster in My Closet
Dark Horse Advertising Agency
Apple Podcasts

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:56 First impressions
01:18 Artwork and title analysis
04:22 Podcast description teardown
06:23 The importance of framing your theme correctly
08:53 Branding missteps
13:59 Trailer review & recommendations
17:49 Cliche differentiation & messaging to avoid
25:31 Episode title & description analysis
31:35 Final thoughts and recommendations

]]> Sometimes, one word is all it takes to make or break your podcast.

The right word can perfectly capture the essence of what your show is and who it's for.

The wrong word, on the other hand, can instantly plant enough doubt and confusion in your potential listener's minds for them to pass your show by in search of something else.

In this episode of Roast My Podcast, we're breaking down a show with a solid theme and an interesting premise… that unfortunately falls into the second category when it comes to both the title and overall framing of the show.

🛠️ Resources
Subscribe to Monster in My Closet
Dark Horse Advertising Agency
Apple Podcasts

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:56 First impressions
01:18 Artwork and title analysis
04:22 Podcast description teardown
06:23 The importance of framing your theme correctly
08:53 Branding missteps
13:59 Trailer review & recommendations
17:49 Cliche differentiation & messaging to avoid
25:31 Episode title & description analysis
31:35 Final thoughts and recommendations

]]> Thu, 01 Oct 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2000 Sometimes, one word is all it takes to make or break your podcast.

The right word can perfectly capture the essence of what your show is and who it's for.

The wrong word, on the other hand, can instantly plant enough doubt and confusion in your potential listener's minds for them to pass your show by in search of something else.

In this episode of Roast My Podcast, we're breaking down a show with a solid theme and an interesting premise… that unfortunately falls into the second category when it comes to both the title and overall framing of the show.

🛠️ Resources
Subscribe to Monster in My Closet
Dark Horse Advertising Agency
Apple Podcasts

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:56 First impressions
01:18 Artwork and title analysis
04:22 Podcast description teardown
06:23 The importance of framing your theme correctly
08:53 Branding missteps
13:59 Trailer review & recommendations
17:49 Cliche differentiation & messaging to avoid
25:31 Episode title & description analysis
31:35 Final thoughts and recommendations

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Nerdy Games Podcast with a Content Strategy Mistake that Kills Listenership 22 22 Roasting a Nerdy Games Podcast with a Content Strategy Mistake that Kills Listenership full bdfff395-283a-42a7-abb7-2130ef92370a https://podcastmarketingacademy.com/one-mistake-kills-podcast/ The most marketable shows are built around a consistent premise that tells listeners what they can expect from each and every episode.

Consistently delivering on that premise allows listeners to build a listening habit and even a sense of anticipation around the show, as well as making it easier for them to recommend the show to others.

But sooner or later, every show faces a situation where a topic or guest comes up that is too good to pass up… but also doesn’t quite fit with the show’s premise.

So what do you do?

Break your premise to shoehorn the topic or guest in? Or pass up an opportunity for a potentially phenomenal episode to stick with your formula.

Let’s find out.

🛠️ Resources
Subscribe to Hey, Good Game
Nate Kadlac
Hey, Good Game design breakdown
YouLean Loudness Meter
Descript
Spotify
Apple Podcasts

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 RMP - Hey Good Game
00:43 Introducing Hey, Good Game
01:12 Cover art & title analysis
03:10 Dissecting the show description
07:27 Exploring brand messaging on the website
10:37 The hidden dangers of "breaking your premise"
15:42 Episode title breakdowns
18:10 Trailer teardown
23:19 Using music to brand your show effectively
26:13 Custom episode artwork review
27:44 Ideas to get more social proof
30:07 Using timestamps in your show notes
31:34 Wrap up and how to submit your show

]]> The most marketable shows are built around a consistent premise that tells listeners what they can expect from each and every episode.

Consistently delivering on that premise allows listeners to build a listening habit and even a sense of anticipation around the show, as well as making it easier for them to recommend the show to others.

But sooner or later, every show faces a situation where a topic or guest comes up that is too good to pass up… but also doesn’t quite fit with the show’s premise.

So what do you do?

Break your premise to shoehorn the topic or guest in? Or pass up an opportunity for a potentially phenomenal episode to stick with your formula.

Let’s find out.

🛠️ Resources
Subscribe to Hey, Good Game
Nate Kadlac
Hey, Good Game design breakdown
YouLean Loudness Meter
Descript
Spotify
Apple Podcasts

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 RMP - Hey Good Game
00:43 Introducing Hey, Good Game
01:12 Cover art & title analysis
03:10 Dissecting the show description
07:27 Exploring brand messaging on the website
10:37 The hidden dangers of "breaking your premise"
15:42 Episode title breakdowns
18:10 Trailer teardown
23:19 Using music to brand your show effectively
26:13 Custom episode artwork review
27:44 Ideas to get more social proof
30:07 Using timestamps in your show notes
31:34 Wrap up and how to submit your show

]]> Wed, 30 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 1958 The most marketable shows are built around a consistent premise that tells listeners what they can expect from each and every episode.

Consistently delivering on that premise allows listeners to build a listening habit and even a sense of anticipation around the show, as well as making it easier for them to recommend the show to others.

But sooner or later, every show faces a situation where a topic or guest comes up that is too good to pass up… but also doesn’t quite fit with the show’s premise.

So what do you do?

Break your premise to shoehorn the topic or guest in? Or pass up an opportunity for a potentially phenomenal episode to stick with your formula.

Let’s find out.

🛠️ Resources
Subscribe to Hey, Good Game
Nate Kadlac
Hey, Good Game design breakdown
YouLean Loudness Meter
Descript
Spotify
Apple Podcasts

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 RMP - Hey Good Game
00:43 Introducing Hey, Good Game
01:12 Cover art & title analysis
03:10 Dissecting the show description
07:27 Exploring brand messaging on the website
10:37 The hidden dangers of "breaking your premise"
15:42 Episode title breakdowns
18:10 Trailer teardown
23:19 Using music to brand your show effectively
26:13 Custom episode artwork review
27:44 Ideas to get more social proof
30:07 Using timestamps in your show notes
31:34 Wrap up and how to submit your show

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Language Podcast & the Killer Concept Hack that Makes it Irresistible 21 21 Roasting a Language Podcast & the Killer Concept Hack that Makes it Irresistible full e9496a08-b966-4322-a212-ac276d3df563 https://podcastmarketingacademy.com/create-compelling-show-hack/ People listen to podcasts for one reason and one reason only: They’re selfish.

In other words, listening to the show gives them some kind of tangible benefit.

These benefits can be anything from making them smarter to teaching them a skill to making them laugh, or even putting them to sleep.

Some shows, however, take this idea a step further, however, layering and stacking multiple “Jobs” their show does for listeners, making them truly irresistible (not to mention highly marketable).

Today’s roastee is one of them.

🛠️ Resources
Subscribe to English Learning for Curious Minds

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introducing today’s roastee
00:59 First impressions of English Learning for Curious Minds
01:36 The power of branding (and a clever SEO hack?)
02:54 Understanding the podcast's target audience
03:49 Personal experience with language learning podcasts
07:52 Combining education with entertainment
10:35 Analyzing episode structure and hooks
15:10 The art of podcast mashups
20:38 Episode artwork and episode descriptions
23:24 SEO and discoverability in podcasting
32:07 The role of visual branding in podcasts
33:17 Podcast SEO strategies
35:52 Competing in a crowded market
38:31 Final thoughts on podcast strategies
38:55 How to submit your podcast for a roast

]]> People listen to podcasts for one reason and one reason only: They’re selfish.

In other words, listening to the show gives them some kind of tangible benefit.

These benefits can be anything from making them smarter to teaching them a skill to making them laugh, or even putting them to sleep.

Some shows, however, take this idea a step further, however, layering and stacking multiple “Jobs” their show does for listeners, making them truly irresistible (not to mention highly marketable).

Today’s roastee is one of them.

🛠️ Resources
Subscribe to English Learning for Curious Minds

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introducing today’s roastee
00:59 First impressions of English Learning for Curious Minds
01:36 The power of branding (and a clever SEO hack?)
02:54 Understanding the podcast's target audience
03:49 Personal experience with language learning podcasts
07:52 Combining education with entertainment
10:35 Analyzing episode structure and hooks
15:10 The art of podcast mashups
20:38 Episode artwork and episode descriptions
23:24 SEO and discoverability in podcasting
32:07 The role of visual branding in podcasts
33:17 Podcast SEO strategies
35:52 Competing in a crowded market
38:31 Final thoughts on podcast strategies
38:55 How to submit your podcast for a roast

]]> Tue, 29 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2365 People listen to podcasts for one reason and one reason only: They’re selfish.

In other words, listening to the show gives them some kind of tangible benefit.

These benefits can be anything from making them smarter to teaching them a skill to making them laugh, or even putting them to sleep.

Some shows, however, take this idea a step further, however, layering and stacking multiple “Jobs” their show does for listeners, making them truly irresistible (not to mention highly marketable).

Today’s roastee is one of them.

🛠️ Resources
Subscribe to English Learning for Curious Minds

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introducing today’s roastee
00:59 First impressions of English Learning for Curious Minds
01:36 The power of branding (and a clever SEO hack?)
02:54 Understanding the podcast's target audience
03:49 Personal experience with language learning podcasts
07:52 Combining education with entertainment
10:35 Analyzing episode structure and hooks
15:10 The art of podcast mashups
20:38 Episode artwork and episode descriptions
23:24 SEO and discoverability in podcasting
32:07 The role of visual branding in podcasts
33:17 Podcast SEO strategies
35:52 Competing in a crowded market
38:31 Final thoughts on podcast strategies
38:55 How to submit your podcast for a roast

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting (and re-writing) a Confusing Podcast's Messaging in Real Time 20 20 Roasting (and re-writing) a Confusing Podcast's Messaging in Real Time full d5d96e44-0fe3-4d9f-8257-6f9ffb4456e8 https://podcastmarketingacademy.com/workshop-podcast-messaging-website/ The math is pretty straightforward: The easier it is for people to understand what your show’s about and what’s in for them… the faster you’ll grow.

The problem is that messaging and copywriting are, well… super f&@#ing hard.

So in this episode, we’re picking apart Compromising Positions’ show packaging, messaging, and website copy to help them improve it in real-time.

🛠️ Resources
Subscribe to Compromising Positions
"On Writing Well" by William Zinsser
Clarity Flow
Loom

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introducing Compromising Positions
01:28 First impressions & cover art critique
05:34 Podcast description analysis
07:37 Target audience and messaging
10:16 Tips to improve podcast descriptions
22:43 Episode titles breakdown
27:35 Custom episode artwork
32:41 Improving podcast website messaging & copywriting
46:00 Gathering listener feedback
50:57 Final thoughts and recommendations

]]> The math is pretty straightforward: The easier it is for people to understand what your show’s about and what’s in for them… the faster you’ll grow.

The problem is that messaging and copywriting are, well… super f&@#ing hard.

So in this episode, we’re picking apart Compromising Positions’ show packaging, messaging, and website copy to help them improve it in real-time.

🛠️ Resources
Subscribe to Compromising Positions
"On Writing Well" by William Zinsser
Clarity Flow
Loom

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introducing Compromising Positions
01:28 First impressions & cover art critique
05:34 Podcast description analysis
07:37 Target audience and messaging
10:16 Tips to improve podcast descriptions
22:43 Episode titles breakdown
27:35 Custom episode artwork
32:41 Improving podcast website messaging & copywriting
46:00 Gathering listener feedback
50:57 Final thoughts and recommendations

]]> Mon, 28 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 3073 The math is pretty straightforward: The easier it is for people to understand what your show’s about and what’s in for them… the faster you’ll grow.

The problem is that messaging and copywriting are, well… super f&@#ing hard.

So in this episode, we’re picking apart Compromising Positions’ show packaging, messaging, and website copy to help them improve it in real-time.

🛠️ Resources
Subscribe to Compromising Positions
"On Writing Well" by William Zinsser
Clarity Flow
Loom

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introducing Compromising Positions
01:28 First impressions & cover art critique
05:34 Podcast description analysis
07:37 Target audience and messaging
10:16 Tips to improve podcast descriptions
22:43 Episode titles breakdown
27:35 Custom episode artwork
32:41 Improving podcast website messaging & copywriting
46:00 Gathering listener feedback
50:57 Final thoughts and recommendations

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Startup Podcast to Find Out How Indie Creators Can Beat Bigger Shows 19 19 Roasting a Startup Podcast to Find Out How Indie Creators Can Beat Bigger Shows full 27869a18-df0b-4e96-a6b2-c940714798d9 https://podcastmarketingacademy.com/beat-bigger-podcasts-as-indie-creator/ Chances are, your show isn’t the biggest or the best in your niche. You don’t have the budget to outspend the big shows, nor the production team to put out a higher production show.

So what do you do? Is it even possible to compete or should you pack it now and save yourself the trouble.

In this roast, we dissect the Explore Podcast, a show competing with some of the most popular shows on the planet, to identify the right (and wrong) approaches for building an audience in a crowded space dominated by deep-pocketed behemoths.

🛠️ Resources
Subscribe to Explore Podcast
Lenny Rachitsky
Nathan Barry
Acquired Podcast

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:48 First impressions of 'Explore Podcast'
01:50 Analyzing the podcast cover art
02:55 Leveraging listener psychology in cover art design
06:47 How to test and iterate on your podcast artwork
09:20 Podcast description analysis
11:24 What it takes to compete in the podcast space
16:20 Assessing the podcast intro
23:19 Episode title analysis
24:08 A common trap hosts fall for with guest episodes
25:33 Identifying and highlighting universally relevant stories
27:46 Workshopping Justin’s upcoming episode title
30:30 Researching other popular shows in the tech space
35:54 Leveraging connections and credibility
40:51 The power of a compelling host “quest”

]]> Chances are, your show isn’t the biggest or the best in your niche. You don’t have the budget to outspend the big shows, nor the production team to put out a higher production show.

So what do you do? Is it even possible to compete or should you pack it now and save yourself the trouble.

In this roast, we dissect the Explore Podcast, a show competing with some of the most popular shows on the planet, to identify the right (and wrong) approaches for building an audience in a crowded space dominated by deep-pocketed behemoths.

🛠️ Resources
Subscribe to Explore Podcast
Lenny Rachitsky
Nathan Barry
Acquired Podcast

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:48 First impressions of 'Explore Podcast'
01:50 Analyzing the podcast cover art
02:55 Leveraging listener psychology in cover art design
06:47 How to test and iterate on your podcast artwork
09:20 Podcast description analysis
11:24 What it takes to compete in the podcast space
16:20 Assessing the podcast intro
23:19 Episode title analysis
24:08 A common trap hosts fall for with guest episodes
25:33 Identifying and highlighting universally relevant stories
27:46 Workshopping Justin’s upcoming episode title
30:30 Researching other popular shows in the tech space
35:54 Leveraging connections and credibility
40:51 The power of a compelling host “quest”

]]> Fri, 25 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2679 Chances are, your show isn’t the biggest or the best in your niche. You don’t have the budget to outspend the big shows, nor the production team to put out a higher production show.

So what do you do? Is it even possible to compete or should you pack it now and save yourself the trouble.

In this roast, we dissect the Explore Podcast, a show competing with some of the most popular shows on the planet, to identify the right (and wrong) approaches for building an audience in a crowded space dominated by deep-pocketed behemoths.

🛠️ Resources
Subscribe to Explore Podcast
Lenny Rachitsky
Nathan Barry
Acquired Podcast

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:48 First impressions of 'Explore Podcast'
01:50 Analyzing the podcast cover art
02:55 Leveraging listener psychology in cover art design
06:47 How to test and iterate on your podcast artwork
09:20 Podcast description analysis
11:24 What it takes to compete in the podcast space
16:20 Assessing the podcast intro
23:19 Episode title analysis
24:08 A common trap hosts fall for with guest episodes
25:33 Identifying and highlighting universally relevant stories
27:46 Workshopping Justin’s upcoming episode title
30:30 Researching other popular shows in the tech space
35:54 Leveraging connections and credibility
40:51 The power of a compelling host “quest”

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Mental Health Show that's Making Itself Impossible to Recommend 18 18 Roasting a Mental Health Show that's Making Itself Impossible to Recommend full 4b95c9b8-881b-45b0-8acd-863771257d15 https://podcastmarketingacademy.com/mistake-kills-word-or-mouth-growth/ Word of mouth can be one of the biggest sources of podcast growth.

But in order to benefit from listener recommendations, you need to make it easy for them to share by giving them the language and eliminating potential confusion and reputational risk.

In this roast, we break down Advancing With Amy, a promising show with a few key mistakes that are likely holding the show back from acquiring new listeners.

🛠️ Resources
Subscribe to Advancing With Amy

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:25 Introducing Advancing with Amy
00:55 First impressions: Title and cover art
05:25 How to generate more word of mouth recommendations
08:46 Evaluating the show description
13:56 Trailer episode review
30:42 Episode titles and custom artwork
34:05 Final thoughts and recommendations

]]> Word of mouth can be one of the biggest sources of podcast growth.

But in order to benefit from listener recommendations, you need to make it easy for them to share by giving them the language and eliminating potential confusion and reputational risk.

In this roast, we break down Advancing With Amy, a promising show with a few key mistakes that are likely holding the show back from acquiring new listeners.

🛠️ Resources
Subscribe to Advancing With Amy

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:25 Introducing Advancing with Amy
00:55 First impressions: Title and cover art
05:25 How to generate more word of mouth recommendations
08:46 Evaluating the show description
13:56 Trailer episode review
30:42 Episode titles and custom artwork
34:05 Final thoughts and recommendations

]]> Thu, 24 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2096 Word of mouth can be one of the biggest sources of podcast growth.

But in order to benefit from listener recommendations, you need to make it easy for them to share by giving them the language and eliminating potential confusion and reputational risk.

In this roast, we break down Advancing With Amy, a promising show with a few key mistakes that are likely holding the show back from acquiring new listeners.

🛠️ Resources
Subscribe to Advancing With Amy

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:25 Introducing Advancing with Amy
00:55 First impressions: Title and cover art
05:25 How to generate more word of mouth recommendations
08:46 Evaluating the show description
13:56 Trailer episode review
30:42 Episode titles and custom artwork
34:05 Final thoughts and recommendations

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Beer Podcast to Find Out if "Two Guys Talking" Can Actually Work 17 17 Roasting a Beer Podcast to Find Out if "Two Guys Talking" Can Actually Work full 76d52b55-1fd6-47af-9bf0-66a0494aab70 https://podcastmarketingacademy.com/growing-a-conversational-podcast/ It seems like "Two guys/girls chatting" style shows are the butt of every joke in podcasting.

These shows are often seen as vapid, meandering shows that don't deliver any value. And yet many of the most popular shows in the world appear to follow this exact format.

Which begs the question: What does it take to do this format well?

And more importantly, does today's roastee, The Brewery Explorers pass the test?

🛠️ Resources
Subscribe to The Brewery Explorers Podcast
Anthony Bourdain: Parts Unknown

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
01:21 Introducing the Brewery Explorers podcast
01:49 First impressions
02:12 Evaluating the cover art
05:50 The challenge of standing out in a crowded genre
08:02 Brainstorming unique angles for conversational shows
10:24 Trailer assessment
12:23 Adding layers of interest to the show
14:43 Brainstorming show concept ideas
25:53 Proof of what you need: a clear target audience
28:01 What can we learn from the ratings and reviews
30:27 Final thoughts and recommendations

]]> It seems like "Two guys/girls chatting" style shows are the butt of every joke in podcasting.

These shows are often seen as vapid, meandering shows that don't deliver any value. And yet many of the most popular shows in the world appear to follow this exact format.

Which begs the question: What does it take to do this format well?

And more importantly, does today's roastee, The Brewery Explorers pass the test?

🛠️ Resources
Subscribe to The Brewery Explorers Podcast
Anthony Bourdain: Parts Unknown

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
01:21 Introducing the Brewery Explorers podcast
01:49 First impressions
02:12 Evaluating the cover art
05:50 The challenge of standing out in a crowded genre
08:02 Brainstorming unique angles for conversational shows
10:24 Trailer assessment
12:23 Adding layers of interest to the show
14:43 Brainstorming show concept ideas
25:53 Proof of what you need: a clear target audience
28:01 What can we learn from the ratings and reviews
30:27 Final thoughts and recommendations

]]> Wed, 23 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2003 It seems like "Two guys/girls chatting" style shows are the butt of every joke in podcasting.

These shows are often seen as vapid, meandering shows that don't deliver any value. And yet many of the most popular shows in the world appear to follow this exact format.

Which begs the question: What does it take to do this format well?

And more importantly, does today's roastee, The Brewery Explorers pass the test?

🛠️ Resources
Subscribe to The Brewery Explorers Podcast
Anthony Bourdain: Parts Unknown

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
01:21 Introducing the Brewery Explorers podcast
01:49 First impressions
02:12 Evaluating the cover art
05:50 The challenge of standing out in a crowded genre
08:02 Brainstorming unique angles for conversational shows
10:24 Trailer assessment
12:23 Adding layers of interest to the show
14:43 Brainstorming show concept ideas
25:53 Proof of what you need: a clear target audience
28:01 What can we learn from the ratings and reviews
30:27 Final thoughts and recommendations

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting Another Generic TV Rewatch Podcast (…Or Is It?) 16 16 Roasting Another Generic TV Rewatch Podcast (…Or Is It?) full ec72a008-e9fd-4fb0-a213-8b554a75217e https://podcastmarketingacademy.com/podcast-roast-80stvladies/ In this episode of Roast My Podcast, we dissect 80s TV Ladies, a podcast dedicated to female-driven TV shows of the 1980s.

We offer feedback on their show's packaging, from cover art and episode titles to trailer consistency and ad placement.

Learn how subtle changes can improve discoverability, keep listeners engaged, and boost your podcast's growth.

Join us as we provide actionable insights for Susan Lambert Hadham and Sharon Johnson's nostalgic podcast!

🛠️ Resources
Subscribe to 80s TV Ladies
Why We Buy
The Webby Awards
Discord
Slack

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction and initial impressions
01:18 Analyzing the cover art
04:07 Discussing show description
05:13 Design insights from the world of buyer psychology
07:24 Evaluating the show content
09:51 Workshopping the show description
18:22 How to improve show relevance and urgency
22:28 Listening to the trailer
23:48 First impressions of the latest episode
29:00 Episode titles and cover art
38:01 The power of reviews and listener feedback
39:48 Final thoughts and recommendations

]]> In this episode of Roast My Podcast, we dissect 80s TV Ladies, a podcast dedicated to female-driven TV shows of the 1980s.

We offer feedback on their show's packaging, from cover art and episode titles to trailer consistency and ad placement.

Learn how subtle changes can improve discoverability, keep listeners engaged, and boost your podcast's growth.

Join us as we provide actionable insights for Susan Lambert Hadham and Sharon Johnson's nostalgic podcast!

🛠️ Resources
Subscribe to 80s TV Ladies
Why We Buy
The Webby Awards
Discord
Slack

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction and initial impressions
01:18 Analyzing the cover art
04:07 Discussing show description
05:13 Design insights from the world of buyer psychology
07:24 Evaluating the show content
09:51 Workshopping the show description
18:22 How to improve show relevance and urgency
22:28 Listening to the trailer
23:48 First impressions of the latest episode
29:00 Episode titles and cover art
38:01 The power of reviews and listener feedback
39:48 Final thoughts and recommendations

]]> Tue, 22 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2586 In this episode of Roast My Podcast, we dissect 80s TV Ladies, a podcast dedicated to female-driven TV shows of the 1980s.

We offer feedback on their show's packaging, from cover art and episode titles to trailer consistency and ad placement.

Learn how subtle changes can improve discoverability, keep listeners engaged, and boost your podcast's growth.

Join us as we provide actionable insights for Susan Lambert Hadham and Sharon Johnson's nostalgic podcast!

🛠️ Resources
Subscribe to 80s TV Ladies
Why We Buy
The Webby Awards
Discord
Slack

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction and initial impressions
01:18 Analyzing the cover art
04:07 Discussing show description
05:13 Design insights from the world of buyer psychology
07:24 Evaluating the show content
09:51 Workshopping the show description
18:22 How to improve show relevance and urgency
22:28 Listening to the trailer
23:48 First impressions of the latest episode
29:00 Episode titles and cover art
38:01 The power of reviews and listener feedback
39:48 Final thoughts and recommendations

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Podcast that Has Mastered Show Notes SEO 15 15 Roasting a Podcast that Has Mastered Show Notes SEO full b362ceb3-25cf-4979-a12d-08c11e87bb55 https://podcastmarketingacademy.com/podcast-roast-cocktail-college/ Everyone tells you that podcast show notes and transcripts will give your website a valuable SEO boost.

And they might… If you understand how SEO works and build your podcast content strategy around it from day one, kind of like today's roastee, Cocktail College has done.

In addition to a fantastic show concept, slick packaging, and excellent production, Cocktail College has built out an impressive web presence, expertly leveraging SEO to grow both their show, website, and brand.

Let's look at how they've done it.

🛠️ Resources
Subscribe to VinePair's Cocktail College podcast
WorkLife with Adam Grant

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:33 Introducing Cocktail College
00:44 Why your website is crucial for podcast packaging
02:43 The secret job of podcast player badges
06:38 First look: Cocktail College's cover art
08:15 Analyzing the reviews for trends and messaging
09:09 Analyzing the show title
09:57 Breaking down Cocktail College's description
12:04 First minute listen test
13:22 The problem with pre-rolls, even perfect ones
15:01 Enhancing the listener's first experience
19:06 The best day to release episodes
22:17 Why you should update your trailer regularly
27:59 Custom episode artwork: missed chance
30:58 Simple wins: episode titles
33:45 Leveraging show notes for additional SEO discoverability

]]> Everyone tells you that podcast show notes and transcripts will give your website a valuable SEO boost.

And they might… If you understand how SEO works and build your podcast content strategy around it from day one, kind of like today's roastee, Cocktail College has done.

In addition to a fantastic show concept, slick packaging, and excellent production, Cocktail College has built out an impressive web presence, expertly leveraging SEO to grow both their show, website, and brand.

Let's look at how they've done it.

🛠️ Resources
Subscribe to VinePair's Cocktail College podcast
WorkLife with Adam Grant

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:33 Introducing Cocktail College
00:44 Why your website is crucial for podcast packaging
02:43 The secret job of podcast player badges
06:38 First look: Cocktail College's cover art
08:15 Analyzing the reviews for trends and messaging
09:09 Analyzing the show title
09:57 Breaking down Cocktail College's description
12:04 First minute listen test
13:22 The problem with pre-rolls, even perfect ones
15:01 Enhancing the listener's first experience
19:06 The best day to release episodes
22:17 Why you should update your trailer regularly
27:59 Custom episode artwork: missed chance
30:58 Simple wins: episode titles
33:45 Leveraging show notes for additional SEO discoverability

]]> Mon, 21 Sep 2026 07:30:52 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2109 Everyone tells you that podcast show notes and transcripts will give your website a valuable SEO boost.

And they might… If you understand how SEO works and build your podcast content strategy around it from day one, kind of like today's roastee, Cocktail College has done.

In addition to a fantastic show concept, slick packaging, and excellent production, Cocktail College has built out an impressive web presence, expertly leveraging SEO to grow both their show, website, and brand.

Let's look at how they've done it.

🛠️ Resources
Subscribe to VinePair's Cocktail College podcast
WorkLife with Adam Grant

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:33 Introducing Cocktail College
00:44 Why your website is crucial for podcast packaging
02:43 The secret job of podcast player badges
06:38 First look: Cocktail College's cover art
08:15 Analyzing the reviews for trends and messaging
09:09 Analyzing the show title
09:57 Breaking down Cocktail College's description
12:04 First minute listen test
13:22 The problem with pre-rolls, even perfect ones
15:01 Enhancing the listener's first experience
19:06 The best day to release episodes
22:17 Why you should update your trailer regularly
27:59 Custom episode artwork: missed chance
30:58 Simple wins: episode titles
33:45 Leveraging show notes for additional SEO discoverability

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Show That's (Inadvertently) Undermining a Killer Concept 14 14 Roasting a Show That's (Inadvertently) Undermining a Killer Concept full 5afbbe71-2273-48f6-b263-2ee609d448bf https://podcastmarketingacademy.com/podcast-roast-family-proclamations/ A podcast is only as good as its concept. But even a great concept is only as good as the messaging and packaging that communicates it to potential listeners.

Messaging and copywriting are two of the most neglected (and yet vitally important) aspects of podcast marketing & growth and in this episode, we're dissecting the show Family Proclamations to highlight how a fascinating concept is getting lost in underwhelming messaging.

🛠️ Resources
Family Proclamations (Now: Relationscapes)
The Mom Test by Rob Fitzpatrick

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
01:06 First impressions: Analyzing the title & cover art
03:02 The role of font selection in cover art design
07:22 Trailer feedback & analysis
12:36 Dissecting the show description
14:05 How a compelling podcast premise boosts the entire show
17:51 Title and tagline: Conveying the essence of your show
23:03 Analyzing listener reviews for insights
25:45 Leveraging custom episode artwork
28:29 Episode title and description feedback
30:46 The pitfalls of interview podcasts
36:35 Why you’re not just competing against other podcasts

]]> A podcast is only as good as its concept. But even a great concept is only as good as the messaging and packaging that communicates it to potential listeners.

Messaging and copywriting are two of the most neglected (and yet vitally important) aspects of podcast marketing & growth and in this episode, we're dissecting the show Family Proclamations to highlight how a fascinating concept is getting lost in underwhelming messaging.

🛠️ Resources
Family Proclamations (Now: Relationscapes)
The Mom Test by Rob Fitzpatrick

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
01:06 First impressions: Analyzing the title & cover art
03:02 The role of font selection in cover art design
07:22 Trailer feedback & analysis
12:36 Dissecting the show description
14:05 How a compelling podcast premise boosts the entire show
17:51 Title and tagline: Conveying the essence of your show
23:03 Analyzing listener reviews for insights
25:45 Leveraging custom episode artwork
28:29 Episode title and description feedback
30:46 The pitfalls of interview podcasts
36:35 Why you’re not just competing against other podcasts

]]> Fri, 18 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2648 A podcast is only as good as its concept. But even a great concept is only as good as the messaging and packaging that communicates it to potential listeners.

Messaging and copywriting are two of the most neglected (and yet vitally important) aspects of podcast marketing & growth and in this episode, we're dissecting the show Family Proclamations to highlight how a fascinating concept is getting lost in underwhelming messaging.

🛠️ Resources
Family Proclamations (Now: Relationscapes)
The Mom Test by Rob Fitzpatrick

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
01:06 First impressions: Analyzing the title & cover art
03:02 The role of font selection in cover art design
07:22 Trailer feedback & analysis
12:36 Dissecting the show description
14:05 How a compelling podcast premise boosts the entire show
17:51 Title and tagline: Conveying the essence of your show
23:03 Analyzing listener reviews for insights
25:45 Leveraging custom episode artwork
28:29 Episode title and description feedback
30:46 The pitfalls of interview podcasts
36:35 Why you’re not just competing against other podcasts

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Health Podcast that Hasn't Answered the One Question that Drives Audience Growth 13 13 Roasting a Health Podcast that Hasn't Answered the One Question that Drives Audience Growth full 47d57245-cc9a-408b-91aa-142540701ac3 https://podcastmarketingacademy.com/podcast-roast-global-health-pursuit/ A podcast can be beautifully produced, feature fascinating guests, and contain original, interesting content.

But if potential listeners don't immediately understand what they'll get from listening, it's going to be hard to grow.

In this roast, we dissect Global Health Pursuit by Hetal Baman, a show that on the surface has a lot going for it… and try to get to the bottom of why someone would choose to listen and how she can better communicate that.

🛠️ Resources
Subscribe to Global Health Pursuit
The Mom Test by Rob Fitzpatrick

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:53 First impressions: Title and Cover art analysis
03:25 Podcast description dissection
03:52 Show description archetypes
06:09 Leveraging the “Rule of 3” in your copy and content
08:29 Avoid phrases like "Cut the Fluff"
10:01 What is the Job to be Done of this show?
14:52 How to nail your episode introductions
17:34 Should you use pull quotes in episode intros or not?
22:09 Concept ideation: The travel-health mashup
33:05 Defining your podcast's ideal listener
35:27 The power of listener surveys and honest feedback
36:22 The problem with 5-star reviews
38:55 How you might be unconsciously blocking useful feedback
40:59 Soliciting constructive criticism: a strategy for growth
42:34 Avoiding hypotheticals: Use The Mom Test for podcast feedback

]]> A podcast can be beautifully produced, feature fascinating guests, and contain original, interesting content.

But if potential listeners don't immediately understand what they'll get from listening, it's going to be hard to grow.

In this roast, we dissect Global Health Pursuit by Hetal Baman, a show that on the surface has a lot going for it… and try to get to the bottom of why someone would choose to listen and how she can better communicate that.

🛠️ Resources
Subscribe to Global Health Pursuit
The Mom Test by Rob Fitzpatrick

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:53 First impressions: Title and Cover art analysis
03:25 Podcast description dissection
03:52 Show description archetypes
06:09 Leveraging the “Rule of 3” in your copy and content
08:29 Avoid phrases like "Cut the Fluff"
10:01 What is the Job to be Done of this show?
14:52 How to nail your episode introductions
17:34 Should you use pull quotes in episode intros or not?
22:09 Concept ideation: The travel-health mashup
33:05 Defining your podcast's ideal listener
35:27 The power of listener surveys and honest feedback
36:22 The problem with 5-star reviews
38:55 How you might be unconsciously blocking useful feedback
40:59 Soliciting constructive criticism: a strategy for growth
42:34 Avoiding hypotheticals: Use The Mom Test for podcast feedback

]]> Thu, 17 Sep 2026 06:17:57 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2652 A podcast can be beautifully produced, feature fascinating guests, and contain original, interesting content.

But if potential listeners don't immediately understand what they'll get from listening, it's going to be hard to grow.

In this roast, we dissect Global Health Pursuit by Hetal Baman, a show that on the surface has a lot going for it… and try to get to the bottom of why someone would choose to listen and how she can better communicate that.

🛠️ Resources
Subscribe to Global Health Pursuit
The Mom Test by Rob Fitzpatrick

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:53 First impressions: Title and Cover art analysis
03:25 Podcast description dissection
03:52 Show description archetypes
06:09 Leveraging the “Rule of 3” in your copy and content
08:29 Avoid phrases like "Cut the Fluff"
10:01 What is the Job to be Done of this show?
14:52 How to nail your episode introductions
17:34 Should you use pull quotes in episode intros or not?
22:09 Concept ideation: The travel-health mashup
33:05 Defining your podcast's ideal listener
35:27 The power of listener surveys and honest feedback
36:22 The problem with 5-star reviews
38:55 How you might be unconsciously blocking useful feedback
40:59 Soliciting constructive criticism: a strategy for growth
42:34 Avoiding hypotheticals: Use The Mom Test for podcast feedback

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Roasting a Monetization Strategy that is Killing this Show's Growth 12 12 Roasting a Monetization Strategy that is Killing this Show's Growth full 2db44857-f8bc-4b79-9e4b-bc322fbbbe92 https://podcastmarketingacademy.com/podcast-roast-daily-sports-history/ Everyone wants to monetize. But few creators realize that monetization comes at a cost, especially when you attempt it too soon.

So how soon is too soon? And what is the hidden cost of monetization?

In this roast, we break down the Daily Sports History podcast and tease apart the answers to these questions and more.

We also offer practical tips this show can implement immediately to improve its marketing by boosting discoverability, new listener acquisition, and listener retention.

🛠️ Resources
Subscribe to Daily Sports History
Grammarly

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:29 Introducing Daily Sports History
00:53 Are you limiting your podcast's discoverability?
02:29 First impressions: Analyzing cover art
07:11 Pros & cons of the show's podcast description
10:44 Rethinking titles for better audience connection & relevance
12:43 Should this show consider rebranding?
26:04 The First-Minute Test
27:15 The trade-offs between monetization and growth
33:12 How good does your audio quality need to be?
35:12 Leveraging ratings and reviews for podcast growth
35:59 Engaging your audience for content ideas and community building
36:44 Invitation to get your podcast roasted

]]> Everyone wants to monetize. But few creators realize that monetization comes at a cost, especially when you attempt it too soon.

So how soon is too soon? And what is the hidden cost of monetization?

In this roast, we break down the Daily Sports History podcast and tease apart the answers to these questions and more.

We also offer practical tips this show can implement immediately to improve its marketing by boosting discoverability, new listener acquisition, and listener retention.

🛠️ Resources
Subscribe to Daily Sports History
Grammarly

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:29 Introducing Daily Sports History
00:53 Are you limiting your podcast's discoverability?
02:29 First impressions: Analyzing cover art
07:11 Pros & cons of the show's podcast description
10:44 Rethinking titles for better audience connection & relevance
12:43 Should this show consider rebranding?
26:04 The First-Minute Test
27:15 The trade-offs between monetization and growth
33:12 How good does your audio quality need to be?
35:12 Leveraging ratings and reviews for podcast growth
35:59 Engaging your audience for content ideas and community building
36:44 Invitation to get your podcast roasted

]]> Wed, 16 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2223 Everyone wants to monetize. But few creators realize that monetization comes at a cost, especially when you attempt it too soon.

So how soon is too soon? And what is the hidden cost of monetization?

In this roast, we break down the Daily Sports History podcast and tease apart the answers to these questions and more.

We also offer practical tips this show can implement immediately to improve its marketing by boosting discoverability, new listener acquisition, and listener retention.

🛠️ Resources
Subscribe to Daily Sports History
Grammarly

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:29 Introducing Daily Sports History
00:53 Are you limiting your podcast's discoverability?
02:29 First impressions: Analyzing cover art
07:11 Pros & cons of the show's podcast description
10:44 Rethinking titles for better audience connection & relevance
12:43 Should this show consider rebranding?
26:04 The First-Minute Test
27:15 The trade-offs between monetization and growth
33:12 How good does your audio quality need to be?
35:12 Leveraging ratings and reviews for podcast growth
35:59 Engaging your audience for content ideas and community building
36:44 Invitation to get your podcast roasted

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting a Food Podcast & the Mixed Messages Costing it Listeners 11 11 Roasting a Food Podcast & the Mixed Messages Costing it Listeners full a9d6ebb9-a4f9-4c0e-a2c6-ea002fb54c79 https://podcastmarketingacademy.com/podcast-roast-discoverag/ From the outside, today's roastee appears to be... well, a mind-numbingly boring show.

Peel back the layers, however, and you'll discover a show with a fresh and fascinating take on its topic.

But therein lies the problem.

While this show has a unique angle on its topic, is it being held back by packaging that doesn't clearly communicate that hook?

Let's find out.

🛠️ Resources
Subscribe to Tara Vander Dussen and Natalie Kovarik's podcast Discover Ag
Tim Ferriss
58Ember
David Perell

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:38 Introducing our roastee, Discover Ag
00:55 First impressions based on the show packaging
01:25 Cover art analysis
02:38 Deciphering the show's title and description
03:39 Packaging confusions and contradictions
09:35 Rating the episode titles & descriptions
12:43 Why we're still not sure who this show is for
13:33 Listen test: Impressions based on the first minute
17:00 Analyzing the show's trailer
23:57 Should this show rebrand or reposition themselves?
27:27 Do attractive people have a leg up in podcasting?
32:56 Summarizing the roast: Key takeaways and suggestions

]]> From the outside, today's roastee appears to be... well, a mind-numbingly boring show.

Peel back the layers, however, and you'll discover a show with a fresh and fascinating take on its topic.

But therein lies the problem.

While this show has a unique angle on its topic, is it being held back by packaging that doesn't clearly communicate that hook?

Let's find out.

🛠️ Resources
Subscribe to Tara Vander Dussen and Natalie Kovarik's podcast Discover Ag
Tim Ferriss
58Ember
David Perell

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:38 Introducing our roastee, Discover Ag
00:55 First impressions based on the show packaging
01:25 Cover art analysis
02:38 Deciphering the show's title and description
03:39 Packaging confusions and contradictions
09:35 Rating the episode titles & descriptions
12:43 Why we're still not sure who this show is for
13:33 Listen test: Impressions based on the first minute
17:00 Analyzing the show's trailer
23:57 Should this show rebrand or reposition themselves?
27:27 Do attractive people have a leg up in podcasting?
32:56 Summarizing the roast: Key takeaways and suggestions

]]> Tue, 15 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2111 From the outside, today's roastee appears to be... well, a mind-numbingly boring show.

Peel back the layers, however, and you'll discover a show with a fresh and fascinating take on its topic.

But therein lies the problem.

While this show has a unique angle on its topic, is it being held back by packaging that doesn't clearly communicate that hook?

Let's find out.

🛠️ Resources
Subscribe to Tara Vander Dussen and Natalie Kovarik's podcast Discover Ag
Tim Ferriss
58Ember
David Perell

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:38 Introducing our roastee, Discover Ag
00:55 First impressions based on the show packaging
01:25 Cover art analysis
02:38 Deciphering the show's title and description
03:39 Packaging confusions and contradictions
09:35 Rating the episode titles & descriptions
12:43 Why we're still not sure who this show is for
13:33 Listen test: Impressions based on the first minute
17:00 Analyzing the show's trailer
23:57 Should this show rebrand or reposition themselves?
27:27 Do attractive people have a leg up in podcasting?
32:56 Summarizing the roast: Key takeaways and suggestions

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting a Show with a Killer Concept & an Army of Trolls 10 10 Roasting a Show with a Killer Concept & an Army of Trolls full c5dc883e-b62c-4c0b-9025-d20161d3f809 https://podcastmarketingacademy.com/podcast-roast-this-queer-book-saved-my-life/ A magnetic show concept gives you an unfair advantage over every other show on your topic, even in the most crowded spaces.

In the crowded world of book reviews and author interviews, This Queer Book Saved My Life stands out both through its combination of narrow niche and unique & compelling concept.

In this roast, we dissect what makes this show work from a packaging perspective, as well as some of the improvements the host, J.P. Der Boghossian could make to increase the show's discovery and listener acquisition.

🛠️ Resources
Subscribe to JP Der Boghossian's podcast This Queer Book Saved My Life
Krista Tippett's podcast On Being
Las Culturistas with Matt Rogers and Bowen Yang

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:12 Introducing the roastee
00:58 First impressions: Title and artwork analysis
01:37 Deep dive into the show's concept and title
04:32 How we'd tweak the show description
09:07 Episode title and description teardown
09:15 Pros & cons of cross-posting different shows on one feed
10:29 Leveraging book titles for discoverability
12:31 Some of the best episode descriptions we've seen
14:21 Addressing negative reviews and trolls
15:25 Custom episode artwork opportunities
18:47 One major potential opportunity for improvement
20:22 The value of a podcast website

]]> A magnetic show concept gives you an unfair advantage over every other show on your topic, even in the most crowded spaces.

In the crowded world of book reviews and author interviews, This Queer Book Saved My Life stands out both through its combination of narrow niche and unique & compelling concept.

In this roast, we dissect what makes this show work from a packaging perspective, as well as some of the improvements the host, J.P. Der Boghossian could make to increase the show's discovery and listener acquisition.

🛠️ Resources
Subscribe to JP Der Boghossian's podcast This Queer Book Saved My Life
Krista Tippett's podcast On Being
Las Culturistas with Matt Rogers and Bowen Yang

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:12 Introducing the roastee
00:58 First impressions: Title and artwork analysis
01:37 Deep dive into the show's concept and title
04:32 How we'd tweak the show description
09:07 Episode title and description teardown
09:15 Pros & cons of cross-posting different shows on one feed
10:29 Leveraging book titles for discoverability
12:31 Some of the best episode descriptions we've seen
14:21 Addressing negative reviews and trolls
15:25 Custom episode artwork opportunities
18:47 One major potential opportunity for improvement
20:22 The value of a podcast website

]]> Mon, 14 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 1353 A magnetic show concept gives you an unfair advantage over every other show on your topic, even in the most crowded spaces.

In the crowded world of book reviews and author interviews, This Queer Book Saved My Life stands out both through its combination of narrow niche and unique & compelling concept.

In this roast, we dissect what makes this show work from a packaging perspective, as well as some of the improvements the host, J.P. Der Boghossian could make to increase the show's discovery and listener acquisition.

🛠️ Resources
Subscribe to JP Der Boghossian's podcast This Queer Book Saved My Life
Krista Tippett's podcast On Being
Las Culturistas with Matt Rogers and Bowen Yang

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:12 Introducing the roastee
00:58 First impressions: Title and artwork analysis
01:37 Deep dive into the show's concept and title
04:32 How we'd tweak the show description
09:07 Episode title and description teardown
09:15 Pros & cons of cross-posting different shows on one feed
10:29 Leveraging book titles for discoverability
12:31 Some of the best episode descriptions we've seen
14:21 Addressing negative reviews and trolls
15:25 Custom episode artwork opportunities
18:47 One major potential opportunity for improvement
20:22 The value of a podcast website

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting a Tim Ferriss Knock Off Podcast for copying an Outdated Playbook 9 9 Roasting a Tim Ferriss Knock Off Podcast for copying an Outdated Playbook full 4512051d-b45c-48fd-b8d4-ccbe8662d2ed https://podcastmarketingacademy.com/podcast-roast-dstlld-blake-bottrill/ Tim Ferriss is one of the most successful podcasters of all time.

Sure, he got started early and has been creating his show for more than a decade.

That helps.

But you don't get to a billion all-time downloads by accident.

Clearly, Tim is doing something right.

It should come as no surprise that along Tim's long, slow march to success, he's inspired more than a few (or perhaps more than a few thousand) up-and-coming podcasters to follow in his footsteps and start their own shows.

Like Tim, many of these shows aim to "get inside the minds of world-class performers" and share the takeaways with their listeners.

But while the concept has clearly worked for Tim, it begs the question:

Is it actually possible for a new podcaster starting today to follow the Tim Ferriss playbook to success?

In today's roast, we dissect one of these shows, DSTLLD, by Blake Bottrill to find out.

In this roast, we cover:
Reducing the friction in your discovery process
Improving your show's "legibility"
How to differentiate yourself from better-known, more successful shows in your category
Aligning your marketing strategy with your goals
How massive shows from Tim Ferriss & Jordan Harbinger got to where they are
And more

🛠️ Resources
Subscribe to Blake Bottrill's DSTLLD podcast
Jordan Harbinger Show
Tim Ferriss
"3 Books" by Neil Pasricha

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:57 Roasting the DSTLLD Podcast: First Impressions
01:38 The importance of clear, searchable naming
06:52 Cover art teardown
09:05 Podcast description teardown & ideation
10:39 How to compete with established shows by finding your unique angle
18:07 Packaging individual episodes
22:27 How to become the next Tim Ferriss or Jordan Harbinger
30:06 Final thoughts and recommendations for growth

]]> Tim Ferriss is one of the most successful podcasters of all time.

Sure, he got started early and has been creating his show for more than a decade.

That helps.

But you don't get to a billion all-time downloads by accident.

Clearly, Tim is doing something right.

It should come as no surprise that along Tim's long, slow march to success, he's inspired more than a few (or perhaps more than a few thousand) up-and-coming podcasters to follow in his footsteps and start their own shows.

Like Tim, many of these shows aim to "get inside the minds of world-class performers" and share the takeaways with their listeners.

But while the concept has clearly worked for Tim, it begs the question:

Is it actually possible for a new podcaster starting today to follow the Tim Ferriss playbook to success?

In today's roast, we dissect one of these shows, DSTLLD, by Blake Bottrill to find out.

In this roast, we cover:
Reducing the friction in your discovery process
Improving your show's "legibility"
How to differentiate yourself from better-known, more successful shows in your category
Aligning your marketing strategy with your goals
How massive shows from Tim Ferriss & Jordan Harbinger got to where they are
And more

🛠️ Resources
Subscribe to Blake Bottrill's DSTLLD podcast
Jordan Harbinger Show
Tim Ferriss
"3 Books" by Neil Pasricha

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:57 Roasting the DSTLLD Podcast: First Impressions
01:38 The importance of clear, searchable naming
06:52 Cover art teardown
09:05 Podcast description teardown & ideation
10:39 How to compete with established shows by finding your unique angle
18:07 Packaging individual episodes
22:27 How to become the next Tim Ferriss or Jordan Harbinger
30:06 Final thoughts and recommendations for growth

]]> Fri, 11 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 1921 Tim Ferriss is one of the most successful podcasters of all time.

Sure, he got started early and has been creating his show for more than a decade.

That helps.

But you don't get to a billion all-time downloads by accident.

Clearly, Tim is doing something right.

It should come as no surprise that along Tim's long, slow march to success, he's inspired more than a few (or perhaps more than a few thousand) up-and-coming podcasters to follow in his footsteps and start their own shows.

Like Tim, many of these shows aim to "get inside the minds of world-class performers" and share the takeaways with their listeners.

But while the concept has clearly worked for Tim, it begs the question:

Is it actually possible for a new podcaster starting today to follow the Tim Ferriss playbook to success?

In today's roast, we dissect one of these shows, DSTLLD, by Blake Bottrill to find out.

In this roast, we cover:
Reducing the friction in your discovery process
Improving your show's "legibility"
How to differentiate yourself from better-known, more successful shows in your category
Aligning your marketing strategy with your goals
How massive shows from Tim Ferriss & Jordan Harbinger got to where they are
And more

🛠️ Resources
Subscribe to Blake Bottrill's DSTLLD podcast
Jordan Harbinger Show
Tim Ferriss
"3 Books" by Neil Pasricha

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:57 Roasting the DSTLLD Podcast: First Impressions
01:38 The importance of clear, searchable naming
06:52 Cover art teardown
09:05 Podcast description teardown & ideation
10:39 How to compete with established shows by finding your unique angle
18:07 Packaging individual episodes
22:27 How to become the next Tim Ferriss or Jordan Harbinger
30:06 Final thoughts and recommendations for growth

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting the Most Boring (Yet Weirdly Intriguing) Podcast You’ve Ever Heard Of 8 8 Roasting the Most Boring (Yet Weirdly Intriguing) Podcast You’ve Ever Heard Of full d28bff4f-276b-42c9-bf2f-e1243ac08c2e https://podcastmarketingacademy.com/?p=4778 In this episode of Roast My Podcast, we roast Meredith Brasher's podcast, Insurance vs History.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

🛠️ Resources
Subscribe to Insurance vs History

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:38 First impressions: cover art & title
03:36 Why is this boring topic so intriguing?
04:36 How the description can better draw listeners in
13:48 Using Anchors & Associations to help listeners understand your show
17:40 Using the author tag to reinforce host credibility
23:55 Why your background as a host matters & how to leverage it
25:03 Unpacking the simple but enticing episode titles & why they work
28:40 Using teaser or trailer episodes to give people a taste of your show
29:35 How this show could leverage custom episode art
33:49 How we would market a story-driven show to increase listenership
40:00 Real-time cover art experiments

]]> In this episode of Roast My Podcast, we roast Meredith Brasher's podcast, Insurance vs History.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

🛠️ Resources
Subscribe to Insurance vs History

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:38 First impressions: cover art & title
03:36 Why is this boring topic so intriguing?
04:36 How the description can better draw listeners in
13:48 Using Anchors & Associations to help listeners understand your show
17:40 Using the author tag to reinforce host credibility
23:55 Why your background as a host matters & how to leverage it
25:03 Unpacking the simple but enticing episode titles & why they work
28:40 Using teaser or trailer episodes to give people a taste of your show
29:35 How this show could leverage custom episode art
33:49 How we would market a story-driven show to increase listenership
40:00 Real-time cover art experiments

]]> Thu, 10 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2944 In this episode of Roast My Podcast, we roast Meredith Brasher's podcast, Insurance vs History.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

🛠️ Resources
Subscribe to Insurance vs History

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:38 First impressions: cover art & title
03:36 Why is this boring topic so intriguing?
04:36 How the description can better draw listeners in
13:48 Using Anchors & Associations to help listeners understand your show
17:40 Using the author tag to reinforce host credibility
23:55 Why your background as a host matters & how to leverage it
25:03 Unpacking the simple but enticing episode titles & why they work
28:40 Using teaser or trailer episodes to give people a taste of your show
29:35 How this show could leverage custom episode art
33:49 How we would market a story-driven show to increase listenership
40:00 Real-time cover art experiments

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting A Film Industry Podcast that was Begging to be Criticised 7 7 Roasting A Film Industry Podcast that was Begging to be Criticised full 0615e3a2-921d-464b-be8b-e199a4d0f206 https://podcastmarketingacademy.com/podcast-roast-open-to-criticism-wendy-lloyd/ In this episode of Roast My Podcast, we roast Open to Criticism's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

From leveraging resources like ChatGPT to non-designer design tips, there are easy ways to make small tweaks to make a big impact.

🛠️ Resources
Subscribe to Wendy Lloyd's Open to Criticism Podcast
Nate Kadlac
ChatGPT

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:40 First impressions on Open to Criticism's podcast packaging
01:06 Assessing the show's cover art
01:51 Color choices and design insights
04:14 Breaking down the podcast description
08:49 Advice for crafting a more compelling podcast description
13:59 Exploring audience targeting and how it affects a show's packaging
16:14 A ChatGPT hack for testing your messaging
18:52 Why you need to look for an audience that's already "in motion"
21:34 Optimizing episode titles and descriptions for engagement
22:44 How to do custom artwork well
25:22 Leveraging strong, punchy episode titles
29:29 The complexities of creating good podcast custom episode artwork
39:43 Final thoughts on enhancing a podcast's overall appeal

]]> In this episode of Roast My Podcast, we roast Open to Criticism's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

From leveraging resources like ChatGPT to non-designer design tips, there are easy ways to make small tweaks to make a big impact.

🛠️ Resources
Subscribe to Wendy Lloyd's Open to Criticism Podcast
Nate Kadlac
ChatGPT

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:40 First impressions on Open to Criticism's podcast packaging
01:06 Assessing the show's cover art
01:51 Color choices and design insights
04:14 Breaking down the podcast description
08:49 Advice for crafting a more compelling podcast description
13:59 Exploring audience targeting and how it affects a show's packaging
16:14 A ChatGPT hack for testing your messaging
18:52 Why you need to look for an audience that's already "in motion"
21:34 Optimizing episode titles and descriptions for engagement
22:44 How to do custom artwork well
25:22 Leveraging strong, punchy episode titles
29:29 The complexities of creating good podcast custom episode artwork
39:43 Final thoughts on enhancing a podcast's overall appeal

]]> Wed, 09 Sep 2026 02:00:00 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2491 In this episode of Roast My Podcast, we roast Open to Criticism's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

From leveraging resources like ChatGPT to non-designer design tips, there are easy ways to make small tweaks to make a big impact.

🛠️ Resources
Subscribe to Wendy Lloyd's Open to Criticism Podcast
Nate Kadlac
ChatGPT

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Intro
00:40 First impressions on Open to Criticism's podcast packaging
01:06 Assessing the show's cover art
01:51 Color choices and design insights
04:14 Breaking down the podcast description
08:49 Advice for crafting a more compelling podcast description
13:59 Exploring audience targeting and how it affects a show's packaging
16:14 A ChatGPT hack for testing your messaging
18:52 Why you need to look for an audience that's already "in motion"
21:34 Optimizing episode titles and descriptions for engagement
22:44 How to do custom artwork well
25:22 Leveraging strong, punchy episode titles
29:29 The complexities of creating good podcast custom episode artwork
39:43 Final thoughts on enhancing a podcast's overall appeal

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting a Niche & Nerdy History Podcast… that Ended up Blowing Our Minds 6 6 Roasting a Niche & Nerdy History Podcast… that Ended up Blowing Our Minds full 7918c1cd-6ea9-45ac-b426-d9826be1a786 https://podcastmarketingacademy.com/podcast-roast-history-of-the-germans In this episode of Roast My Podcast, we roast Dirk Hoffman-Becking's History of the Germans podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

Specifically, we discuss:
Advantages and pitfalls of serialized shows
SEO opportunities
Standing out by aiming narrow
Doing a clear "Job"
And lots more

🛠️ Resources
Subscribe to History of the Germans
Mark Manson

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:46 First impressions of History of the Germans
01:04 Episodic vs. serial podcasts pros & cons
02:18 Exploring Apple Podcast channels
05:59 Cover art and first impressions
06:48 The power of a well-defined Job to be Done
10:22 Title and description breakdown
13:26 Dissecting the episode titles
15:52 A major pitfall of long-running serialized shows (and how to fix it)
21:38 A big opportunity to stand out in any niche
24:38 Leveraging SEO and website optimization
34:53 Final critiques and suggestions

]]> In this episode of Roast My Podcast, we roast Dirk Hoffman-Becking's History of the Germans podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

Specifically, we discuss:
Advantages and pitfalls of serialized shows
SEO opportunities
Standing out by aiming narrow
Doing a clear "Job"
And lots more

🛠️ Resources
Subscribe to History of the Germans
Mark Manson

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:46 First impressions of History of the Germans
01:04 Episodic vs. serial podcasts pros & cons
02:18 Exploring Apple Podcast channels
05:59 Cover art and first impressions
06:48 The power of a well-defined Job to be Done
10:22 Title and description breakdown
13:26 Dissecting the episode titles
15:52 A major pitfall of long-running serialized shows (and how to fix it)
21:38 A big opportunity to stand out in any niche
24:38 Leveraging SEO and website optimization
34:53 Final critiques and suggestions

]]> Tue, 08 Sep 2026 05:59:07 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2148 In this episode of Roast My Podcast, we roast Dirk Hoffman-Becking's History of the Germans podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

Specifically, we discuss:
Advantages and pitfalls of serialized shows
SEO opportunities
Standing out by aiming narrow
Doing a clear "Job"
And lots more

🛠️ Resources
Subscribe to History of the Germans
Mark Manson

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:46 First impressions of History of the Germans
01:04 Episodic vs. serial podcasts pros & cons
02:18 Exploring Apple Podcast channels
05:59 Cover art and first impressions
06:48 The power of a well-defined Job to be Done
10:22 Title and description breakdown
13:26 Dissecting the episode titles
15:52 A major pitfall of long-running serialized shows (and how to fix it)
21:38 A big opportunity to stand out in any niche
24:38 Leveraging SEO and website optimization
34:53 Final critiques and suggestions

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting a Hot New Tech Podcast to Find Out if it’s Worth the Hype 5 5 Roasting a Hot New Tech Podcast to Find Out if it’s Worth the Hype full b81cffab-a6f4-435a-bb7e-94984bb63884 https://podcastmarketingacademy.com/podcast-roast-primary-technology/ In this episode of Roast My Podcast, we roast a beloved tech podcast, @PrimaryTechShow, from @beardfm, the former host of @AppleInsider.

We break down what's working, what's not, and what you can learn to leverage your reputation as a host, lean into status games, and how positioning and differentiation can help to expand listenership and your audience.

🛠️ Resources
Subscribe to Primary Technology

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Intro
00:29 Introduction to Primary Technology
00:48 First impressions of the show packaging
02:12 Dissecting the cover art and title
05:25 The power of leveraging your reputation as a host
08:41 Breaking down episode titles and descriptions
20:19 Understanding genre conventions
21:00 How to use listener surveys to create better content & titles
22:01 Topic-based shows and listener engagement
23:26 How to create great custom episode art
30:10 The real value of creating a show trailer

]]> In this episode of Roast My Podcast, we roast a beloved tech podcast, @PrimaryTechShow, from @beardfm, the former host of @AppleInsider.

We break down what's working, what's not, and what you can learn to leverage your reputation as a host, lean into status games, and how positioning and differentiation can help to expand listenership and your audience.

🛠️ Resources
Subscribe to Primary Technology

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Intro
00:29 Introduction to Primary Technology
00:48 First impressions of the show packaging
02:12 Dissecting the cover art and title
05:25 The power of leveraging your reputation as a host
08:41 Breaking down episode titles and descriptions
20:19 Understanding genre conventions
21:00 How to use listener surveys to create better content & titles
22:01 Topic-based shows and listener engagement
23:26 How to create great custom episode art
30:10 The real value of creating a show trailer

]]> Fri, 04 Sep 2026 00:36:17 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2468 In this episode of Roast My Podcast, we roast a beloved tech podcast, @PrimaryTechShow, from @beardfm, the former host of @AppleInsider.

We break down what's working, what's not, and what you can learn to leverage your reputation as a host, lean into status games, and how positioning and differentiation can help to expand listenership and your audience.

🛠️ Resources
Subscribe to Primary Technology

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Intro
00:29 Introduction to Primary Technology
00:48 First impressions of the show packaging
02:12 Dissecting the cover art and title
05:25 The power of leveraging your reputation as a host
08:41 Breaking down episode titles and descriptions
20:19 Understanding genre conventions
21:00 How to use listener surveys to create better content & titles
22:01 Topic-based shows and listener engagement
23:26 How to create great custom episode art
30:10 The real value of creating a show trailer

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting a Copywriting Podcast for Breaking all the Copywriting Best Practices 4 4 Roasting a Copywriting Podcast for Breaking all the Copywriting Best Practices full e0bbed4f-0c0c-4ee4-af77-75c66e5c17e8 https://share.transistor.fm/s/bdfd817e Intentional vibe setting, why people unsubscribe from podcasts, implicit and explicit context, podcast SEO strategy, sharpening your episode titles, and more.

In this episode of Roast My Podcast, we roast Cracking Copy's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

🛠️ Resources
Subscribe to Cracking Copy
Podcast Growth Guide
Thread: Why people unsubscribe from podcasts

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Intro
00:32 About Cracking Copy
00:59 Initial packaging impressions
04:24 Should you use the word "podcast" in your artwork or title?
06:18 Dissecting the title & show description
14:27 How to use copywriting techniques in your show's description
16:40 The episode title scroll test
34:21 How to improve your custom episode artwork
38:36 The real reason to create a teaser episode
39:53 Our key takeaways

]]> Intentional vibe setting, why people unsubscribe from podcasts, implicit and explicit context, podcast SEO strategy, sharpening your episode titles, and more.

In this episode of Roast My Podcast, we roast Cracking Copy's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

🛠️ Resources
Subscribe to Cracking Copy
Podcast Growth Guide
Thread: Why people unsubscribe from podcasts

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Intro
00:32 About Cracking Copy
00:59 Initial packaging impressions
04:24 Should you use the word "podcast" in your artwork or title?
06:18 Dissecting the title & show description
14:27 How to use copywriting techniques in your show's description
16:40 The episode title scroll test
34:21 How to improve your custom episode artwork
38:36 The real reason to create a teaser episode
39:53 Our key takeaways

]]> Fri, 04 Sep 2026 00:34:57 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2547 Intentional vibe setting, why people unsubscribe from podcasts, implicit and explicit context, podcast SEO strategy, sharpening your episode titles, and more.

In this episode of Roast My Podcast, we roast Cracking Copy's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

🛠️ Resources
Subscribe to Cracking Copy
Podcast Growth Guide
Thread: Why people unsubscribe from podcasts

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Intro
00:32 About Cracking Copy
00:59 Initial packaging impressions
04:24 Should you use the word "podcast" in your artwork or title?
06:18 Dissecting the title & show description
14:27 How to use copywriting techniques in your show's description
16:40 The episode title scroll test
34:21 How to improve your custom episode artwork
38:36 The real reason to create a teaser episode
39:53 Our key takeaways

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting the “#1 Christian Parenting Podcast” for Making Dubious Claims 3 3 Roasting the “#1 Christian Parenting Podcast” for Making Dubious Claims full 7195b070-f857-4af4-990f-572880eeee4b https://podcastmarketingacademy.com/podcast-roast-empowered-stepmom-jen-rogers/ In this episode of Roast My Podcast, we roast The Empowered Stepmom's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

🛠️ Resources
Subscribe to The Empowered Stepmom

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Intro
00:41 First impressions of the cover art
08:47 Assessing the show's title
13:41 Breaking down the show description
19:21 The importance of listener-orienting your copy
26:09 How to best use the author byline
27:12 Assessing the episode titles and descriptions
30:57 Live adjustments to the show's packaging
34:39 How to submit your show for a roast

]]> In this episode of Roast My Podcast, we roast The Empowered Stepmom's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

🛠️ Resources
Subscribe to The Empowered Stepmom

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Intro
00:41 First impressions of the cover art
08:47 Assessing the show's title
13:41 Breaking down the show description
19:21 The importance of listener-orienting your copy
26:09 How to best use the author byline
27:12 Assessing the episode titles and descriptions
30:57 Live adjustments to the show's packaging
34:39 How to submit your show for a roast

]]> Fri, 04 Sep 2026 00:27:44 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 2098 In this episode of Roast My Podcast, we roast The Empowered Stepmom's podcast's packaging.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

🛠️ Resources
Subscribe to The Empowered Stepmom

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
0:00 Intro
00:41 First impressions of the cover art
08:47 Assessing the show's title
13:41 Breaking down the show description
19:21 The importance of listener-orienting your copy
26:09 How to best use the author byline
27:12 Assessing the episode titles and descriptions
30:57 Live adjustments to the show's packaging
34:39 How to submit your show for a roast

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting a Fashion Design Podcast for Sounding Way too Salesy 2 2 Roasting a Fashion Design Podcast for Sounding Way too Salesy full 29e4182a-26c1-4242-8723-07642183ebb9 https://podcastmarketingacademy.com/podcast-roast-how-fitting-alison-hoenes/ In this episode of Roast My Podcast, we roast the How Fitting podcast's packaging to break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles.

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:40 First Impressions of the Podcast Packaging
01:54 Analyzing the Podcast Cover Art
05:22 Analyzing the Podcast Name
07:11 Analyzing the Show's Description
16:20 Analyzing the Episode Titles
24:51 Custom Artwork
28:42 Key Takeaways & Recommendations
31:50 How to Submit Your Show for an Audit

]]> In this episode of Roast My Podcast, we roast the How Fitting podcast's packaging to break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles.

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:40 First Impressions of the Podcast Packaging
01:54 Analyzing the Podcast Cover Art
05:22 Analyzing the Podcast Name
07:11 Analyzing the Show's Description
16:20 Analyzing the Episode Titles
24:51 Custom Artwork
28:42 Key Takeaways & Recommendations
31:50 How to Submit Your Show for an Audit

]]> Fri, 04 Sep 2026 00:26:44 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 1922 In this episode of Roast My Podcast, we roast the How Fitting podcast's packaging to break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles.

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
00:40 First Impressions of the Podcast Packaging
01:54 Analyzing the Podcast Cover Art
05:22 Analyzing the Podcast Name
07:11 Analyzing the Show's Description
16:20 Analyzing the Episode Titles
24:51 Custom Artwork
28:42 Key Takeaways & Recommendations
31:50 How to Submit Your Show for an Audit

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson Roasting a Fitness Podcast for Pushing its Luck with its Messaging 1 1 Roasting a Fitness Podcast for Pushing its Luck with its Messaging full 5d2b19e9-a4fa-4df1-abf4-81ddd0817df4 https://podcastmarketingacademy.com/podcast-roast-wits-and-weights-philip-pape/ In this episode of Roast My Podcast, we roast @witsandweights podcast packaging to break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles.

🛠️ Resources
Subscribe to Wits & Weights

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
01:14 First Impressions of the Podcast Packaging
04:18 Analyzing the Podcast Name
06:43 Analyzing the Podcast Cover Art
12:47 Analyzing the Show's Description
18:05 Analyzing the Episode Titles
22:19 Comparing the Artwork to Other Competing Shows
25:37 Optimizing the Show for SEO Discovery
30:27 How to Submit Your Show for an Audit

]]> In this episode of Roast My Podcast, we roast @witsandweights podcast packaging to break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles.

🛠️ Resources
Subscribe to Wits & Weights

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
01:14 First Impressions of the Podcast Packaging
04:18 Analyzing the Podcast Name
06:43 Analyzing the Podcast Cover Art
12:47 Analyzing the Show's Description
18:05 Analyzing the Episode Titles
22:19 Comparing the Artwork to Other Competing Shows
25:37 Optimizing the Show for SEO Discovery
30:27 How to Submit Your Show for an Audit

]]> Fri, 04 Sep 2026 00:10:59 -0700 Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts Watch on YouTube Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts 1519 In this episode of Roast My Podcast, we roast @witsandweights podcast packaging to break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles.

🛠️ Resources
Subscribe to Wits & Weights

Subscribe to Roast My Podcast

Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where in every episode, we unpack a different piece of podcast marketing data to help you make smarter decisions about your show instead of relying on recycled advice and surface-level tactics.

📈 More from Podcast Marketing Academy
Subscribe to The Scrappy Podcasting Newsletter
Get your free personalized podcast marketing audit
Join the Podcast Marketing Academy Membership for ongoing podcast marketing support

🎙️ More from @TransistorPodcasting
Try Transistor podcast hosting free for 14 days
Follow @TransistorPodcasting for more podcasting tips & tutorials

Chapters:
00:00 Introduction
01:14 First Impressions of the Podcast Packaging
04:18 Analyzing the Podcast Name
06:43 Analyzing the Podcast Cover Art
12:47 Analyzing the Show's Description
18:05 Analyzing the Episode Titles
22:19 Comparing the Artwork to Other Competing Shows
25:37 Optimizing the Show for SEO Discovery
30:27 How to Submit Your Show for an Audit

]]> podcasting, podcast, marketing, design, copywriting, podcast growth, growth marketing, podcast packaging, podcast promotion, promotion No Jeremy Enns Justin Jackson