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    <title>Reputation Matters with Crayton Webb</title>
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    <description>Want to know the most powerful tool to grow a brand? One word, four syllables and a lifetime of intention: reputation. We’re going behind the scenes talking to the experts who know what it really takes to build a brand and make it look easy. From media pundits and PR pros to spin doctors and CEOs, our guests have the inside scoop on how a public image is built, bolstered, or busted.   We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters.</description>
    <copyright>All content © 2023 Sunwest Communications. All rights reserved.</copyright>
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    <podcast:trailer pubdate="Mon, 26 Jun 2023 04:37:12 -0700" url="https://media.transistor.fm/1d448d7a/64e709e3.mp3" length="644630" type="audio/mpeg">What is "Reputation Matters"? </podcast:trailer>
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    <pubDate>Thu, 07 May 2026 10:00:19 -0700</pubDate>
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      <title>Reputation Matters with Crayton Webb</title>
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    <itunes:type>episodic</itunes:type>
    <itunes:author>Sunwest Communications</itunes:author>
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    <itunes:summary>Want to know the most powerful tool to grow a brand? One word, four syllables and a lifetime of intention: reputation. We’re going behind the scenes talking to the experts who know what it really takes to build a brand and make it look easy. From media pundits and PR pros to spin doctors and CEOs, our guests have the inside scoop on how a public image is built, bolstered, or busted.   We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters.</itunes:summary>
    <itunes:subtitle>Want to know the most powerful tool to grow a brand.</itunes:subtitle>
    <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
    <itunes:owner>
      <itunes:name>Crayton Webb</itunes:name>
      <itunes:email>nlentz@sunwestpr.com</itunes:email>
    </itunes:owner>
    <itunes:complete>No</itunes:complete>
    <itunes:explicit>No</itunes:explicit>
    <item>
      <title>Matt King: Riding 2,000 Miles to Change Countless Lives</title>
      <itunes:episode>19</itunes:episode>
      <podcast:episode>19</podcast:episode>
      <itunes:title>Matt King: Riding 2,000 Miles to Change Countless Lives</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[<p><strong>Matt King</strong> leads with a simple philosophy—"shut up and serve”—which has shaped everything from his leadership of the national mastermind group for elite business leaders, Gobundance, to his 2,000-mile ride across America, delivering real-time support directly to communities in need.</p>]]>
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      <content:encoded>
        <![CDATA[<p><strong>Matt King</strong> leads with a simple philosophy—"shut up and serve”—which has shaped everything from his leadership of the national mastermind group for elite business leaders, Gobundance, to his 2,000-mile ride across America, delivering real-time support directly to communities in need.</p>]]>
      </content:encoded>
      <pubDate>Thu, 07 May 2026 10:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/6ba203db/7f1590ea.mp3" length="60132490" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
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      <itunes:duration>2493</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><strong>Matt King</strong> leads with a simple philosophy—"shut up and serve”—which has shaped everything from his leadership of the national mastermind group for elite business leaders, Gobundance, to his 2,000-mile ride across America, delivering real-time support directly to communities in need.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Jay Rosser: The Right Hand Man Working with the Left-Handed Legend, T. Boone Pickens</title>
      <itunes:episode>18</itunes:episode>
      <podcast:episode>18</podcast:episode>
      <itunes:title>Jay Rosser: The Right Hand Man Working with the Left-Handed Legend, T. Boone Pickens</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/fe48a258</link>
      <description>
        <![CDATA[<p>In Texas, legendary oil titans like the Hunts, Murchisons, and Richardsons carry a fame rivaling that of U.S. presidents. Yet, few names shine brighter in modern history than T. Boone Pickens.</p><p>In the latest episode of #ReputationMatters, we are honored to welcome @Jay-Rosser, Pickens' longtime chief of staff. Often described as the "right-hand man" to the famously left-handed oilman, Rosser joins us to share insights from his years working alongside one of the industry's biggest icons.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In Texas, legendary oil titans like the Hunts, Murchisons, and Richardsons carry a fame rivaling that of U.S. presidents. Yet, few names shine brighter in modern history than T. Boone Pickens.</p><p>In the latest episode of #ReputationMatters, we are honored to welcome @Jay-Rosser, Pickens' longtime chief of staff. Often described as the "right-hand man" to the famously left-handed oilman, Rosser joins us to share insights from his years working alongside one of the industry's biggest icons.</p>]]>
      </content:encoded>
      <pubDate>Thu, 12 Mar 2026 08:31:17 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/fe48a258/8690d5d3.mp3" length="75048364" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/nzDA0V9-v8QUMBN_VVBm2os5zcHZtgFOeRcbttNbQAo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mZGZl/MzdhNGQ0NjY4NmM2/ZDliMjUzZmMyNmJh/ZDE0Zi5qcGc.jpg"/>
      <itunes:duration>3115</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>In Texas, legendary oil titans like the Hunts, Murchisons, and Richardsons carry a fame rivaling that of U.S. presidents. Yet, few names shine brighter in modern history than T. Boone Pickens.</p><p>In the latest episode of #ReputationMatters, we are honored to welcome @Jay-Rosser, Pickens' longtime chief of staff. Often described as the "right-hand man" to the famously left-handed oilman, Rosser joins us to share insights from his years working alongside one of the industry's biggest icons.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Jim Acosta: Journalism, Trust, and Reporting in Today's Fractured Media</title>
      <itunes:episode>17</itunes:episode>
      <podcast:episode>17</podcast:episode>
      <itunes:title>Jim Acosta: Journalism, Trust, and Reporting in Today's Fractured Media</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/142369eb</link>
      <description>
        <![CDATA[<p>From a local reporter to CNN’s Chief White House Correspondent, <strong>Jim Acosta</strong> is a seasoned journalist who has spent his career holding leaders accountable and reporting on some of the most pivotal moments in our nation’s history. From covering presidential administrations to breaking world news, he’s built a reputation for fearlessness and resilience. In this episode of <em>Reputation Matters</em>, Acosta reflects on his career, how the news industry has changed and why accountability still matters.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From a local reporter to CNN’s Chief White House Correspondent, <strong>Jim Acosta</strong> is a seasoned journalist who has spent his career holding leaders accountable and reporting on some of the most pivotal moments in our nation’s history. From covering presidential administrations to breaking world news, he’s built a reputation for fearlessness and resilience. In this episode of <em>Reputation Matters</em>, Acosta reflects on his career, how the news industry has changed and why accountability still matters.</p>]]>
      </content:encoded>
      <pubDate>Wed, 01 Oct 2025 11:07:29 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/142369eb/5d181e53.mp3" length="81613237" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/4Z02v58CPmis4ENUA68mgvkM9qMKgzdnCpSuIlWpM2c/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hZTY5/ZTQ0N2ZkNzg1NWYx/YWY3YTY1ZTVhMjIz/Yjk2MC5qcGc.jpg"/>
      <itunes:duration>3388</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>From a local reporter to CNN’s Chief White House Correspondent, <strong>Jim Acosta</strong> is a seasoned journalist who has spent his career holding leaders accountable and reporting on some of the most pivotal moments in our nation’s history. From covering presidential administrations to breaking world news, he’s built a reputation for fearlessness and resilience. In this episode of <em>Reputation Matters</em>, Acosta reflects on his career, how the news industry has changed and why accountability still matters.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Robert Edsel: Preserving History, Inspiring the Future</title>
      <itunes:episode>16</itunes:episode>
      <podcast:episode>16</podcast:episode>
      <itunes:title>Robert Edsel: Preserving History, Inspiring the Future</itunes:title>
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      <link>https://share.transistor.fm/s/f0fbf75c</link>
      <description>
        <![CDATA[<p>Robert Edsel<strong> </strong>has transformed his love of art and history into a lifelong mission. As founder and chairman of the Monuments Men and Women Foundation, he works to honor the heroes who protected the world’s cultural treasures during World War II to ensure their legacy continues. Best known as the author of <em>The Monuments Men</em>, the book that inspired the feature film, Edsel’s storytelling, brings history to life and inspires new generations to appreciate, protect and preserve humanity’s greatest achievements. In this conversation, he shares how a spark of curiosity grew into a mission to safeguard culture for the future.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Robert Edsel<strong> </strong>has transformed his love of art and history into a lifelong mission. As founder and chairman of the Monuments Men and Women Foundation, he works to honor the heroes who protected the world’s cultural treasures during World War II to ensure their legacy continues. Best known as the author of <em>The Monuments Men</em>, the book that inspired the feature film, Edsel’s storytelling, brings history to life and inspires new generations to appreciate, protect and preserve humanity’s greatest achievements. In this conversation, he shares how a spark of curiosity grew into a mission to safeguard culture for the future.</p>]]>
      </content:encoded>
      <pubDate>Thu, 18 Sep 2025 10:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/f0fbf75c/150247c7.mp3" length="91396961" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/VJ_nj9wHL_GcpKJIeL2buSgRkviGoDV47pwi4Eb4_VM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82ZGRm/MjhmZDBmNjAxYWU0/NWMyYTBkYzA1ZDUx/YjJjOS5qcGc.jpg"/>
      <itunes:duration>3794</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Robert Edsel<strong> </strong>has transformed his love of art and history into a lifelong mission. As founder and chairman of the Monuments Men and Women Foundation, he works to honor the heroes who protected the world’s cultural treasures during World War II to ensure their legacy continues. Best known as the author of <em>The Monuments Men</em>, the book that inspired the feature film, Edsel’s storytelling, brings history to life and inspires new generations to appreciate, protect and preserve humanity’s greatest achievements. In this conversation, he shares how a spark of curiosity grew into a mission to safeguard culture for the future.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Jeff Williams: Leading with Unity - the mayor who transformed Arlington, TX into a tourist destination</title>
      <itunes:episode>15</itunes:episode>
      <podcast:episode>15</podcast:episode>
      <itunes:title>Jeff Williams: Leading with Unity - the mayor who transformed Arlington, TX into a tourist destination</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/d49a9dd9</link>
      <description>
        <![CDATA[<p><strong>Mayor Jeff Williams</strong> is a passionate advocate for progress who stepped into public service with a bold vision to unite Arlington and invest in its future. From championing transformative development projects to building community trust, he’s led with heart and persistence. His three-term leadership has helped shape a stronger, more connected city. Tune into this episode of <em>Reputation Matters</em>, where he reflects on the defining moments, tough decisions, and values that have guided his leadership.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Mayor Jeff Williams</strong> is a passionate advocate for progress who stepped into public service with a bold vision to unite Arlington and invest in its future. From championing transformative development projects to building community trust, he’s led with heart and persistence. His three-term leadership has helped shape a stronger, more connected city. Tune into this episode of <em>Reputation Matters</em>, where he reflects on the defining moments, tough decisions, and values that have guided his leadership.</p>]]>
      </content:encoded>
      <pubDate>Thu, 07 Aug 2025 10:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/d49a9dd9/e182445f.mp3" length="75248883" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/Hv37IJEbZQr3mu9oA6CJCEQR5Lt5Q9ZUUt3qq3T3_8Q/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lNDQ1/NWFiNjg3YWJjZjk5/ZjlhNDQ0YWRhNmEz/Y2U4Ni5qcGc.jpg"/>
      <itunes:duration>3123</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><strong>Mayor Jeff Williams</strong> is a passionate advocate for progress who stepped into public service with a bold vision to unite Arlington and invest in its future. From championing transformative development projects to building community trust, he’s led with heart and persistence. His three-term leadership has helped shape a stronger, more connected city. Tune into this episode of <em>Reputation Matters</em>, where he reflects on the defining moments, tough decisions, and values that have guided his leadership.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Dr. Kenneth H. Cooper: Defying Skeptics, Defining Wellness</title>
      <itunes:episode>14</itunes:episode>
      <podcast:episode>14</podcast:episode>
      <itunes:title>Dr. Kenneth H. Cooper: Defying Skeptics, Defining Wellness</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">16c32546-744e-4189-8c95-f39b17f76ddd</guid>
      <link>https://share.transistor.fm/s/00ace9c2</link>
      <description>
        <![CDATA[<p>Few people have changed the way we think about health like Dr. Kenneth Cooper. Known as the “father of aerobics,” he risked his reputation to start a movement that showed the world how regular exercise could transform and even save lives. Early on, critics dismissed his ideas as dangerous, but through science and persistence, he proved them wrong. His research and books inspired millions to take charge of their health. In this episode of Reputation Matters, Dr. Cooper shares the personal stories behind his journey.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Few people have changed the way we think about health like Dr. Kenneth Cooper. Known as the “father of aerobics,” he risked his reputation to start a movement that showed the world how regular exercise could transform and even save lives. Early on, critics dismissed his ideas as dangerous, but through science and persistence, he proved them wrong. His research and books inspired millions to take charge of their health. In this episode of Reputation Matters, Dr. Cooper shares the personal stories behind his journey.</p>]]>
      </content:encoded>
      <pubDate>Tue, 01 Jul 2025 10:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/00ace9c2/6db055c1.mp3" length="62596666" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/ype25vCGlVMt4reCCeYH4gcLEzxYoIlz73njI6Uw-qI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kNDcz/OTFhMmFmYTllN2M1/ZWRjN2U2YTIzMWM3/Y2Y0Zi5qcGc.jpg"/>
      <itunes:duration>2596</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Few people have changed the way we think about health like Dr. Kenneth Cooper. Known as the “father of aerobics,” he risked his reputation to start a movement that showed the world how regular exercise could transform and even save lives. Early on, critics dismissed his ideas as dangerous, but through science and persistence, he proved them wrong. His research and books inspired millions to take charge of their health. In this episode of Reputation Matters, Dr. Cooper shares the personal stories behind his journey.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Brad Townsend: from the Sidelines to the Byline - an Inside Look at Dallas Sports Media</title>
      <itunes:episode>13</itunes:episode>
      <podcast:episode>13</podcast:episode>
      <itunes:title>Brad Townsend: from the Sidelines to the Byline - an Inside Look at Dallas Sports Media</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/f3ed189e</link>
      <description>
        <![CDATA[<p>Sit courtside with veteran journalist Brad Townsend as he shares his unique perspective on balancing journalistic integrity while covering one of basketball’s most iconic franchises – the Dallas Mavericks. In this exclusive feature, Brad reflects on the moments leading up to the controversial Luka Dončić trade and how that pivotal event shaped the Mavericks' public perception in the weeks that followed.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Sit courtside with veteran journalist Brad Townsend as he shares his unique perspective on balancing journalistic integrity while covering one of basketball’s most iconic franchises – the Dallas Mavericks. In this exclusive feature, Brad reflects on the moments leading up to the controversial Luka Dončić trade and how that pivotal event shaped the Mavericks' public perception in the weeks that followed.</p>]]>
      </content:encoded>
      <pubDate>Tue, 20 May 2025 10:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/f3ed189e/4b0af2cd.mp3" length="55158580" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:image href="https://img.transistorcdn.com/Ob4C2kGulXGXA16hzB5fVcz0dUVEcW0Ry28iSdx9pSw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84Yzgy/YzRiYmMyNzdhYjJm/ZGZkMmI4NWNiYzYw/MzZlNi5qcGc.jpg"/>
      <itunes:duration>3444</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Sit courtside with veteran journalist Brad Townsend as he shares his unique perspective on balancing journalistic integrity while covering one of basketball’s most iconic franchises – the Dallas Mavericks. In this exclusive feature, Brad reflects on the moments leading up to the controversial Luka Dončić trade and how that pivotal event shaped the Mavericks' public perception in the weeks that followed.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation matters, brand image, public perception, reputation, </itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Sonal Shah: Rebuilding Trust in Journalism through Nonprofit News</title>
      <itunes:episode>12</itunes:episode>
      <podcast:episode>12</podcast:episode>
      <itunes:title>Sonal Shah: Rebuilding Trust in Journalism through Nonprofit News</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">99f5aa6e-2017-4f92-a58c-bbb08aabe9f5</guid>
      <link>https://sunwestpr.com/news/reputation12/</link>
      <description>
        <![CDATA[<p>In this episode of Reputation Matters, we dive into the challenges facing American media - diminishing trust, the rise of digital platforms, and changing consumer habits that favor speed over substance. Our guest, Sonal Shah, CEO of the Texas Tribune, the nation's first nonprofit and nonpartisan news outlet, provides an insider's view on the state of journalism's reputation and the steps needed to ensure its survival and restore public confidence. </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this episode of Reputation Matters, we dive into the challenges facing American media - diminishing trust, the rise of digital platforms, and changing consumer habits that favor speed over substance. Our guest, Sonal Shah, CEO of the Texas Tribune, the nation's first nonprofit and nonpartisan news outlet, provides an insider's view on the state of journalism's reputation and the steps needed to ensure its survival and restore public confidence. </p>]]>
      </content:encoded>
      <pubDate>Thu, 05 Dec 2024 08:04:21 -0800</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/e4d27611/2333c6d4.mp3" length="59536273" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>2437</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>In this episode of Reputation Matters, we dive into the challenges facing American media - diminishing trust, the rise of digital platforms, and changing consumer habits that favor speed over substance. Our guest, Sonal Shah, CEO of the Texas Tribune, the nation's first nonprofit and nonpartisan news outlet, provides an insider's view on the state of journalism's reputation and the steps needed to ensure its survival and restore public confidence. </p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hattie Hill: Inside Transformative Leadership with Bishop TD Jakes</title>
      <itunes:title>Hattie Hill: Inside Transformative Leadership with Bishop TD Jakes</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">44068719-5877-43a0-854c-9a05f51e6262</guid>
      <link>https://share.transistor.fm/s/1a6b0bd1</link>
      <description>
        <![CDATA[<p>For 40 years, Hattie Hill has been a trusted advisor to some of the world’s most iconic leaders and brands—@IBM, @Southwest Airlines, @McDonald's, @TD Jakes Foundation, and more—helping them build strong, resilient reputations and elevate their brand presence. Now, in the latest episode of #ReputationMatters with Crayton Webb, she shares her inspiring journey and explains how taking risks and challenging the status quo are crucial for building brand reputation and driving transformative change.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>For 40 years, Hattie Hill has been a trusted advisor to some of the world’s most iconic leaders and brands—@IBM, @Southwest Airlines, @McDonald's, @TD Jakes Foundation, and more—helping them build strong, resilient reputations and elevate their brand presence. Now, in the latest episode of #ReputationMatters with Crayton Webb, she shares her inspiring journey and explains how taking risks and challenging the status quo are crucial for building brand reputation and driving transformative change.</p>]]>
      </content:encoded>
      <pubDate>Mon, 23 Sep 2024 08:23:21 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/1a6b0bd1/8d3211e0.mp3" length="77201541" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>3093</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>For 40 years, Hattie Hill has been a trusted advisor to some of the world’s most iconic leaders and brands—@IBM, @Southwest Airlines, @McDonald's, @TD Jakes Foundation, and more—helping them build strong, resilient reputations and elevate their brand presence. Now, in the latest episode of #ReputationMatters with Crayton Webb, she shares her inspiring journey and explains how taking risks and challenging the status quo are crucial for building brand reputation and driving transformative change.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Jane Randel: Shaping Global Corporate Reputation and Social Impact for Liz Claiborne, the NFL and ‘No More’</title>
      <itunes:title>Jane Randel: Shaping Global Corporate Reputation and Social Impact for Liz Claiborne, the NFL and ‘No More’</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">07bf241f-400d-486a-a299-7230198e0145</guid>
      <link>https://share.transistor.fm/s/12d2153c</link>
      <description>
        <![CDATA[<p>From igniting a worldwide movement to crafting award-winning campaigns against domestic violence, Jane Randel is a force to be reckoned with in the world of social impact and reputation management. Unveil the secrets behind her revolutionary corporate social responsibility initiatives at Liz Claiborne as well as her work to address global sweatshop issues. Learn how she inspired CEOs to take a stand publicly on crucial social causes. Explore her co-founding of the impactful ‘No More’ initiative and her trailblazing work with the NFL. Discover countless insights and lessons from one of the world’s foremost experts in communications and social impact!</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From igniting a worldwide movement to crafting award-winning campaigns against domestic violence, Jane Randel is a force to be reckoned with in the world of social impact and reputation management. Unveil the secrets behind her revolutionary corporate social responsibility initiatives at Liz Claiborne as well as her work to address global sweatshop issues. Learn how she inspired CEOs to take a stand publicly on crucial social causes. Explore her co-founding of the impactful ‘No More’ initiative and her trailblazing work with the NFL. Discover countless insights and lessons from one of the world’s foremost experts in communications and social impact!</p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Jul 2024 14:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/12d2153c/77fb3f11.mp3" length="96631622" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>3526</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>From igniting a worldwide movement to crafting award-winning campaigns against domestic violence, Jane Randel is a force to be reckoned with in the world of social impact and reputation management. Unveil the secrets behind her revolutionary corporate social responsibility initiatives at Liz Claiborne as well as her work to address global sweatshop issues. Learn how she inspired CEOs to take a stand publicly on crucial social causes. Explore her co-founding of the impactful ‘No More’ initiative and her trailblazing work with the NFL. Discover countless insights and lessons from one of the world’s foremost experts in communications and social impact!</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Stan Levenson: Mastering Motown, Music and Movie Megahits</title>
      <itunes:title>Stan Levenson: Mastering Motown, Music and Movie Megahits</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cbe5bc32-8030-41cf-9577-9d6d51a81972</guid>
      <link>https://share.transistor.fm/s/6594f4d0</link>
      <description>
        <![CDATA[<p>Step into the studio with Stan Levenson, APR, a legendary PR maestro whose career shaped the soundtracks and silver screen memories of our lives. From promoting Motown pioneers like Stevie Wonder and the Supremes to managing publicity for blockbuster films and movie legends, Stan's tales are as captivating as the records and films he helped turn into hits. Hear about his dynamic partnerships with entertainment icons like Quincy Jones and his creative strategies that transformed entertainment marketing. Immerse yourself into an unforgettable exploration of music, film and the art of public relations through the eyes of one of the industry's most influential figures.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Step into the studio with Stan Levenson, APR, a legendary PR maestro whose career shaped the soundtracks and silver screen memories of our lives. From promoting Motown pioneers like Stevie Wonder and the Supremes to managing publicity for blockbuster films and movie legends, Stan's tales are as captivating as the records and films he helped turn into hits. Hear about his dynamic partnerships with entertainment icons like Quincy Jones and his creative strategies that transformed entertainment marketing. Immerse yourself into an unforgettable exploration of music, film and the art of public relations through the eyes of one of the industry's most influential figures.</p>]]>
      </content:encoded>
      <pubDate>Wed, 19 Jun 2024 18:28:45 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/6594f4d0/fc60c505.mp3" length="69651914" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>2796</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Step into the studio with Stan Levenson, APR, a legendary PR maestro whose career shaped the soundtracks and silver screen memories of our lives. From promoting Motown pioneers like Stevie Wonder and the Supremes to managing publicity for blockbuster films and movie legends, Stan's tales are as captivating as the records and films he helped turn into hits. Hear about his dynamic partnerships with entertainment icons like Quincy Jones and his creative strategies that transformed entertainment marketing. Immerse yourself into an unforgettable exploration of music, film and the art of public relations through the eyes of one of the industry's most influential figures.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Dan Lambe: Navigating Equity, the Environment and Mr. Beast (Part 2)</title>
      <itunes:title>Dan Lambe: Navigating Equity, the Environment and Mr. Beast (Part 2)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">99ac32e0-e18a-4b82-a132-60d4ba24dd42</guid>
      <link>https://share.transistor.fm/s/9f433fb8</link>
      <description>
        <![CDATA[<p>Navigating the rare dual role of CEO and public spokesperson, Dan Lambe of the Arbor Day Foundation reveals the unique challenges and triumphs encountered at the helm of an international nonprofit. In this episode, find out the delicate balance of steering a global message while being the face of an organization deeply rooted in environmental action. Plus, hear about the remarkable partnership with YouTube giant Mr. Beast and how the immense power of social media influence led to the planting of over 20 million trees.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Navigating the rare dual role of CEO and public spokesperson, Dan Lambe of the Arbor Day Foundation reveals the unique challenges and triumphs encountered at the helm of an international nonprofit. In this episode, find out the delicate balance of steering a global message while being the face of an organization deeply rooted in environmental action. Plus, hear about the remarkable partnership with YouTube giant Mr. Beast and how the immense power of social media influence led to the planting of over 20 million trees.</p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Apr 2024 15:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/9f433fb8/89a277f1.mp3" length="32550637" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1307</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Navigating the rare dual role of CEO and public spokesperson, Dan Lambe of the Arbor Day Foundation reveals the unique challenges and triumphs encountered at the helm of an international nonprofit. In this episode, find out the delicate balance of steering a global message while being the face of an organization deeply rooted in environmental action. Plus, hear about the remarkable partnership with YouTube giant Mr. Beast and how the immense power of social media influence led to the planting of over 20 million trees.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Dan Lambe: Navigating Equity, the Environment and Mr. Beast (Part 1)</title>
      <itunes:title>Dan Lambe: Navigating Equity, the Environment and Mr. Beast (Part 1)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6cb6bed7-d18a-4575-9854-d4aee6451f0c</guid>
      <link>https://share.transistor.fm/s/a171f438</link>
      <description>
        <![CDATA[<p>Navigating the rare dual role of CEO and public spokesperson, Dan Lambe of the Arbor Day Foundation reveals the unique challenges and triumphs encountered at the helm of an international nonprofit. In this episode, find out the delicate balance of steering a global message while being the face of an organization deeply rooted in environmental action. Plus, hear about the remarkable partnership with YouTube giant Mr. Beast and how the immense power of social media influence led to the planting of over 20 million trees.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Navigating the rare dual role of CEO and public spokesperson, Dan Lambe of the Arbor Day Foundation reveals the unique challenges and triumphs encountered at the helm of an international nonprofit. In this episode, find out the delicate balance of steering a global message while being the face of an organization deeply rooted in environmental action. Plus, hear about the remarkable partnership with YouTube giant Mr. Beast and how the immense power of social media influence led to the planting of over 20 million trees.</p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Apr 2024 15:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/a171f438/40f9d55a.mp3" length="36045739" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1457</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Navigating the rare dual role of CEO and public spokesperson, Dan Lambe of the Arbor Day Foundation reveals the unique challenges and triumphs encountered at the helm of an international nonprofit. In this episode, find out the delicate balance of steering a global message while being the face of an organization deeply rooted in environmental action. Plus, hear about the remarkable partnership with YouTube giant Mr. Beast and how the immense power of social media influence led to the planting of over 20 million trees.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>David Ovard: The Dad Who Brought the PGA to Texas (Part 1)</title>
      <itunes:title>David Ovard: The Dad Who Brought the PGA to Texas (Part 1)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">96e73a1d-5fd5-47e4-bf41-abe925654ce1</guid>
      <link>https://share.transistor.fm/s/bdba6542</link>
      <description>
        <![CDATA[<p>Tee off with David Ovard, the driving force behind bringing the PGA of America to Frisco, Texas. Join us as Ovard shares the wild ride full of ups and downs of the project that almost crashed before hitting a hole-in-one. Hear straight from the source about the reputation, trust and relationships, along with grit and unyielding determination needed to bring this massive sports dream to life. Get ready for an inspiring tale of determination, strategy and golf triumph.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Tee off with David Ovard, the driving force behind bringing the PGA of America to Frisco, Texas. Join us as Ovard shares the wild ride full of ups and downs of the project that almost crashed before hitting a hole-in-one. Hear straight from the source about the reputation, trust and relationships, along with grit and unyielding determination needed to bring this massive sports dream to life. Get ready for an inspiring tale of determination, strategy and golf triumph.</p>]]>
      </content:encoded>
      <pubDate>Wed, 20 Mar 2024 14:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/bdba6542/ccb22030.mp3" length="30717773" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1277</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Tee off with David Ovard, the driving force behind bringing the PGA of America to Frisco, Texas. Join us as Ovard shares the wild ride full of ups and downs of the project that almost crashed before hitting a hole-in-one. Hear straight from the source about the reputation, trust and relationships, along with grit and unyielding determination needed to bring this massive sports dream to life. Get ready for an inspiring tale of determination, strategy and golf triumph.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>David Ovard: The Dad Who Brought the PGA to Texas (Part 2)</title>
      <itunes:title>David Ovard: The Dad Who Brought the PGA to Texas (Part 2)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">31fbf43a-6900-423b-ab46-dc63d461ed10</guid>
      <link>https://share.transistor.fm/s/1adfd271</link>
      <description>
        <![CDATA[<p>Tee off with David Ovard, the driving force behind bringing the PGA of America to Frisco, Texas. Join us as Ovard shares the wild ride full of ups and downs of the project that almost crashed before hitting a hole-in-one. Hear straight from the source about the reputation, trust and relationships, along with grit and unyielding determination needed to bring this massive sports dream to life. Get ready for an inspiring tale of determination, strategy and golf triumph.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Tee off with David Ovard, the driving force behind bringing the PGA of America to Frisco, Texas. Join us as Ovard shares the wild ride full of ups and downs of the project that almost crashed before hitting a hole-in-one. Hear straight from the source about the reputation, trust and relationships, along with grit and unyielding determination needed to bring this massive sports dream to life. Get ready for an inspiring tale of determination, strategy and golf triumph.</p>]]>
      </content:encoded>
      <pubDate>Wed, 20 Mar 2024 14:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/1adfd271/5be3ea95.mp3" length="26954241" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1117</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Tee off with David Ovard, the driving force behind bringing the PGA of America to Frisco, Texas. Join us as Ovard shares the wild ride full of ups and downs of the project that almost crashed before hitting a hole-in-one. Hear straight from the source about the reputation, trust and relationships, along with grit and unyielding determination needed to bring this massive sports dream to life. Get ready for an inspiring tale of determination, strategy and golf triumph.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Kirby Allison: Mastering YouTube with Timeless Style and Elegance (Part 2)</title>
      <itunes:title>Kirby Allison: Mastering YouTube with Timeless Style and Elegance (Part 2)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ad34e219-67a0-41ef-8f58-a68c6e39eaf9</guid>
      <link>https://share.transistor.fm/s/9e7b6e33</link>
      <description>
        <![CDATA[<p>Kirby Allison has fused his passion for quality and tradition with his digital marketing expertise to create a luxury men’s clothing care brand that captivates clients who appreciate the art of classic menswear. With a subscriber base of nearly 750,000, his YouTube Channel draws viewers from around the world who trust his insights, product reviews and tips on garment care, luxury shoe care techniques and the essentials for any occasion that requires formal dress. Join us as Allison shares his story of how a desire to create a “better” suit hanger became the catalyst for mastering YouTube and creating a luxury brand for menswear care.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Kirby Allison has fused his passion for quality and tradition with his digital marketing expertise to create a luxury men’s clothing care brand that captivates clients who appreciate the art of classic menswear. With a subscriber base of nearly 750,000, his YouTube Channel draws viewers from around the world who trust his insights, product reviews and tips on garment care, luxury shoe care techniques and the essentials for any occasion that requires formal dress. Join us as Allison shares his story of how a desire to create a “better” suit hanger became the catalyst for mastering YouTube and creating a luxury brand for menswear care.</p>]]>
      </content:encoded>
      <pubDate>Wed, 14 Feb 2024 14:36:21 -0800</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/9e7b6e33/a062543b.mp3" length="38057358" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1541</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Kirby Allison has fused his passion for quality and tradition with his digital marketing expertise to create a luxury men’s clothing care brand that captivates clients who appreciate the art of classic menswear. With a subscriber base of nearly 750,000, his YouTube Channel draws viewers from around the world who trust his insights, product reviews and tips on garment care, luxury shoe care techniques and the essentials for any occasion that requires formal dress. Join us as Allison shares his story of how a desire to create a “better” suit hanger became the catalyst for mastering YouTube and creating a luxury brand for menswear care.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Kirby Allison: Mastering YouTube with Timeless Style and Elegance (Part 1)</title>
      <itunes:title>Kirby Allison: Mastering YouTube with Timeless Style and Elegance (Part 1)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">678eb57a-8340-48c1-9e4a-8b3ff36d46fa</guid>
      <link>https://share.transistor.fm/s/91f7f1db</link>
      <description>
        <![CDATA[<p>Kirby Allison has fused his passion for quality and tradition with his digital marketing expertise to create a luxury men’s clothing care brand that captivates clients who appreciate the art of classic menswear. With a subscriber base of nearly 750,000, his YouTube Channel draws viewers from around the world who trust his insights, product reviews and tips on garment care, luxury shoe care techniques and the essentials for any occasion that requires formal dress. Join us as Allison shares his story of how a desire to create a “better” suit hanger became the catalyst for mastering YouTube and creating a luxury brand for menswear care.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Kirby Allison has fused his passion for quality and tradition with his digital marketing expertise to create a luxury men’s clothing care brand that captivates clients who appreciate the art of classic menswear. With a subscriber base of nearly 750,000, his YouTube Channel draws viewers from around the world who trust his insights, product reviews and tips on garment care, luxury shoe care techniques and the essentials for any occasion that requires formal dress. Join us as Allison shares his story of how a desire to create a “better” suit hanger became the catalyst for mastering YouTube and creating a luxury brand for menswear care.</p>]]>
      </content:encoded>
      <pubDate>Wed, 14 Feb 2024 14:36:11 -0800</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/91f7f1db/a06b4ed7.mp3" length="41454977" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1695</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Kirby Allison has fused his passion for quality and tradition with his digital marketing expertise to create a luxury men’s clothing care brand that captivates clients who appreciate the art of classic menswear. With a subscriber base of nearly 750,000, his YouTube Channel draws viewers from around the world who trust his insights, product reviews and tips on garment care, luxury shoe care techniques and the essentials for any occasion that requires formal dress. Join us as Allison shares his story of how a desire to create a “better” suit hanger became the catalyst for mastering YouTube and creating a luxury brand for menswear care.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Holly Kuzmich: Behind the Curtain with a “Kingmaker,” a Cabinet Secretary and a President (Part 2)</title>
      <itunes:title>Holly Kuzmich: Behind the Curtain with a “Kingmaker,” a Cabinet Secretary and a President (Part 2)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3ed9edb9-b272-4352-ab90-6f1f9b6de96d</guid>
      <link>https://share.transistor.fm/s/ad4ffe43</link>
      <description>
        <![CDATA[<p>Hear what it's like to work in the hallowed halls of the White House from former U.S. Assistant Secretary of Education, Holly Kuzmich. She shares unique insights on working closely for President George W. Bush during his Presidency and at the Bush Institute, revealing the contrast between public perceptions and internal realities. Learn about the nuances of bipartisan collaboration, leadership under pressure and the personal impact of high-stakes decision-making.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Hear what it's like to work in the hallowed halls of the White House from former U.S. Assistant Secretary of Education, Holly Kuzmich. She shares unique insights on working closely for President George W. Bush during his Presidency and at the Bush Institute, revealing the contrast between public perceptions and internal realities. Learn about the nuances of bipartisan collaboration, leadership under pressure and the personal impact of high-stakes decision-making.</p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Jan 2024 15:03:30 -0800</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/ad4ffe43/8fc7e9ea.mp3" length="40794553" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1697</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Hear what it's like to work in the hallowed halls of the White House from former U.S. Assistant Secretary of Education, Holly Kuzmich. She shares unique insights on working closely for President George W. Bush during his Presidency and at the Bush Institute, revealing the contrast between public perceptions and internal realities. Learn about the nuances of bipartisan collaboration, leadership under pressure and the personal impact of high-stakes decision-making.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Holly Kuzmich: Behind the Curtain with a “Kingmaker,” a Cabinet Secretary and a President (Part 1)</title>
      <itunes:title>Holly Kuzmich: Behind the Curtain with a “Kingmaker,” a Cabinet Secretary and a President (Part 1)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">928f5ef6-28dc-4af7-a07b-65c70dac9e41</guid>
      <link>https://share.transistor.fm/s/6bdcac9f</link>
      <description>
        <![CDATA[<p>Hear what it's like to work in the hallowed halls of the White House from former U.S. Assistant Secretary of Education, Holly Kuzmich. She shares unique insights on working closely for President George W. Bush during his Presidency and at the Bush Institute, revealing the contrast between public perceptions and internal realities. Learn about the nuances of bipartisan collaboration, leadership under pressure and the personal impact of high-stakes decision-making.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Hear what it's like to work in the hallowed halls of the White House from former U.S. Assistant Secretary of Education, Holly Kuzmich. She shares unique insights on working closely for President George W. Bush during his Presidency and at the Bush Institute, revealing the contrast between public perceptions and internal realities. Learn about the nuances of bipartisan collaboration, leadership under pressure and the personal impact of high-stakes decision-making.</p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Jan 2024 15:00:00 -0800</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/6bdcac9f/5c5a6555.mp3" length="43487453" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1808</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Hear what it's like to work in the hallowed halls of the White House from former U.S. Assistant Secretary of Education, Holly Kuzmich. She shares unique insights on working closely for President George W. Bush during his Presidency and at the Bush Institute, revealing the contrast between public perceptions and internal realities. Learn about the nuances of bipartisan collaboration, leadership under pressure and the personal impact of high-stakes decision-making.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Bernadette Davis: Helping Make Disney Communications Magic</title>
      <itunes:title>Bernadette Davis: Helping Make Disney Communications Magic</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/fb1aca8c</link>
      <description>
        <![CDATA[<p>What’s it like to work behind the scenes at “The Happiest Place on Earth”?  Bernadette Davis, founder and chief strategist of Dallas-based Bernadette Davis Communications, shares her experience as a communications professional at Disney and reveals how that experience helped her tap into the secrets of smart and strategic employee communications. Also in this episode, a thought-provoking conversation about the critical roles of diversity, equity and inclusion in modern business practices.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>What’s it like to work behind the scenes at “The Happiest Place on Earth”?  Bernadette Davis, founder and chief strategist of Dallas-based Bernadette Davis Communications, shares her experience as a communications professional at Disney and reveals how that experience helped her tap into the secrets of smart and strategic employee communications. Also in this episode, a thought-provoking conversation about the critical roles of diversity, equity and inclusion in modern business practices.</p>]]>
      </content:encoded>
      <pubDate>Wed, 20 Dec 2023 20:22:41 -0800</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/fb1aca8c/292e5aa5.mp3" length="34743288" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1436</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>What’s it like to work behind the scenes at “The Happiest Place on Earth”?  Bernadette Davis, founder and chief strategist of Dallas-based Bernadette Davis Communications, shares her experience as a communications professional at Disney and reveals how that experience helped her tap into the secrets of smart and strategic employee communications. Also in this episode, a thought-provoking conversation about the critical roles of diversity, equity and inclusion in modern business practices.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Bill Powers: Finding the Voice of a Colonel, a 'Prophet' and the NRA (Part 2)</title>
      <itunes:title>Bill Powers: Finding the Voice of a Colonel, a 'Prophet' and the NRA (Part 2)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/a330b1b1</link>
      <description>
        <![CDATA[<p>What do the National Rifle Association (NRA), Charlton Heston, Tom Selleck and Nancy Reagan have in common? A man by the name of <strong>Bill Powers</strong>. In this episode, we sit down with the seasoned PR professional, who has deep roots in crisis communications, high-profile speech writing, PR risk mitigation and much more. Join us as Powers delves into the nuances of maintaining the NRA's reputation, particularly in the aftermath of numerous tragedies. Powers also shares personal experiences, some funny and some awkward, of writing speeches for Heston, Selleck and numerous politicians.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>What do the National Rifle Association (NRA), Charlton Heston, Tom Selleck and Nancy Reagan have in common? A man by the name of <strong>Bill Powers</strong>. In this episode, we sit down with the seasoned PR professional, who has deep roots in crisis communications, high-profile speech writing, PR risk mitigation and much more. Join us as Powers delves into the nuances of maintaining the NRA's reputation, particularly in the aftermath of numerous tragedies. Powers also shares personal experiences, some funny and some awkward, of writing speeches for Heston, Selleck and numerous politicians.</p>]]>
      </content:encoded>
      <pubDate>Thu, 16 Nov 2023 06:01:00 -0800</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/a330b1b1/2140379d.mp3" length="39776392" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1651</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>What do the National Rifle Association (NRA), Charlton Heston, Tom Selleck and Nancy Reagan have in common? A man by the name of <strong>Bill Powers</strong>. In this episode, we sit down with the seasoned PR professional, who has deep roots in crisis communications, high-profile speech writing, PR risk mitigation and much more. Join us as Powers delves into the nuances of maintaining the NRA's reputation, particularly in the aftermath of numerous tragedies. Powers also shares personal experiences, some funny and some awkward, of writing speeches for Heston, Selleck and numerous politicians.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Bill Powers: Finding the Voice of a Colonel, a 'Prophet' and the NRA (Part 1)</title>
      <itunes:title>Bill Powers: Finding the Voice of a Colonel, a 'Prophet' and the NRA (Part 1)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">09318793-1b1f-4bbc-9271-1ecd3e6f3daf</guid>
      <link>https://share.transistor.fm/s/0e9577ae</link>
      <description>
        <![CDATA[<p>What do the National Rifle Association (NRA), Charlton Heston, Tom Selleck and Nancy Reagan have in common? A man by the name of <strong>Bill Powers</strong>. In this episode, we sit down with the seasoned PR professional, who has deep roots in crisis communications, high-profile speech writing, PR risk mitigation and much more. Join us as Powers delves into the nuances of maintaining the NRA's reputation, particularly in the aftermath of numerous tragedies. Powers also shares personal experiences, some funny and some awkward, of writing speeches for Heston, Selleck and numerous politicians.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>What do the National Rifle Association (NRA), Charlton Heston, Tom Selleck and Nancy Reagan have in common? A man by the name of <strong>Bill Powers</strong>. In this episode, we sit down with the seasoned PR professional, who has deep roots in crisis communications, high-profile speech writing, PR risk mitigation and much more. Join us as Powers delves into the nuances of maintaining the NRA's reputation, particularly in the aftermath of numerous tragedies. Powers also shares personal experiences, some funny and some awkward, of writing speeches for Heston, Selleck and numerous politicians.</p>]]>
      </content:encoded>
      <pubDate>Thu, 16 Nov 2023 06:00:00 -0800</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/0e9577ae/e0d0b7ba.mp3" length="27671848" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1150</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>What do the National Rifle Association (NRA), Charlton Heston, Tom Selleck and Nancy Reagan have in common? A man by the name of <strong>Bill Powers</strong>. In this episode, we sit down with the seasoned PR professional, who has deep roots in crisis communications, high-profile speech writing, PR risk mitigation and much more. Join us as Powers delves into the nuances of maintaining the NRA's reputation, particularly in the aftermath of numerous tragedies. Powers also shares personal experiences, some funny and some awkward, of writing speeches for Heston, Selleck and numerous politicians.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Abe Minkara: The Man Behind Mark Cuban's Shark Tank Portfolio (Part 1)</title>
      <itunes:title>Abe Minkara: The Man Behind Mark Cuban's Shark Tank Portfolio (Part 1)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/bb42f7b8</link>
      <description>
        <![CDATA[<p><b>Welcome to the launch of Reputation Matters, the podcast! In this podcast series, we’re going behind the scenes talking to the experts about what it takes for a public image to be built, bolstered or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters. For our inaugural episode, we sit down with the man who worked with Mark Cuban to close over 100 deals on Shark Tank, Abe Minkara. Abe shares a behind-the-scenes look of the hit show, important insights on brand power and building a successful wealth management brand.</b></p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><b>Welcome to the launch of Reputation Matters, the podcast! In this podcast series, we’re going behind the scenes talking to the experts about what it takes for a public image to be built, bolstered or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters. For our inaugural episode, we sit down with the man who worked with Mark Cuban to close over 100 deals on Shark Tank, Abe Minkara. Abe shares a behind-the-scenes look of the hit show, important insights on brand power and building a successful wealth management brand.</b></p><p><br></p>]]>
      </content:encoded>
      <pubDate>Thu, 19 Oct 2023 01:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/bb42f7b8/c2cb28ca.mp3" length="37002258" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1538</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><b>Welcome to the launch of Reputation Matters, the podcast! In this podcast series, we’re going behind the scenes talking to the experts about what it takes for a public image to be built, bolstered or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters. For our inaugural episode, we sit down with the man who worked with Mark Cuban to close over 100 deals on Shark Tank, Abe Minkara. Abe shares a behind-the-scenes look of the hit show, important insights on brand power and building a successful wealth management brand.</b></p><p><br></p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Abe Minkara: The Man Behind Mark Cuban's Shark Tank Portfolio (Part 2)</title>
      <itunes:title>Abe Minkara: The Man Behind Mark Cuban's Shark Tank Portfolio (Part 2)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5fd67311-0478-4122-b790-c07e4a87a17b</guid>
      <link>https://share.transistor.fm/s/918f32a3</link>
      <description>
        <![CDATA[<p><b>Welcome to the launch of Reputation Matters, the podcast! In this podcast series, we’re going behind the scenes talking to the experts about what it takes for a public image to be built, bolstered or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters. For our inaugural episode, we sit down with the man who worked with Mark Cuban to close over 100 deals on Shark Tank, Abe Minkara. Abe shares a behind-the-scenes look of the hit show, important insights on brand power and building a successful wealth management brand.</b></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><b>Welcome to the launch of Reputation Matters, the podcast! In this podcast series, we’re going behind the scenes talking to the experts about what it takes for a public image to be built, bolstered or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters. For our inaugural episode, we sit down with the man who worked with Mark Cuban to close over 100 deals on Shark Tank, Abe Minkara. Abe shares a behind-the-scenes look of the hit show, important insights on brand power and building a successful wealth management brand.</b></p>]]>
      </content:encoded>
      <pubDate>Thu, 19 Oct 2023 01:00:00 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/918f32a3/24e8f071.mp3" length="33335111" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>1382</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><b>Welcome to the launch of Reputation Matters, the podcast! In this podcast series, we’re going behind the scenes talking to the experts about what it takes for a public image to be built, bolstered or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters. For our inaugural episode, we sit down with the man who worked with Mark Cuban to close over 100 deals on Shark Tank, Abe Minkara. Abe shares a behind-the-scenes look of the hit show, important insights on brand power and building a successful wealth management brand.</b></p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>What is "Reputation Matters"? </title>
      <itunes:title>What is "Reputation Matters"? </itunes:title>
      <itunes:episodeType>trailer</itunes:episodeType>
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      <link>https://share.transistor.fm/s/1d448d7a</link>
      <description>
        <![CDATA[<p>Want to know the most powerful tool to grow a brand? One word, four syllables and a lifetime of intention: reputation. We’re going behind the scenes talking to the experts who know what it really takes to build a brand and make it look easy. From media pundits and PR pros to spin doctors and CEOs, our guests have the inside scoop on how a public image is built, bolstered, or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Want to know the most powerful tool to grow a brand? One word, four syllables and a lifetime of intention: reputation. We’re going behind the scenes talking to the experts who know what it really takes to build a brand and make it look easy. From media pundits and PR pros to spin doctors and CEOs, our guests have the inside scoop on how a public image is built, bolstered, or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters.</p>]]>
      </content:encoded>
      <pubDate>Mon, 26 Jun 2023 04:37:12 -0700</pubDate>
      <author>Sunwest Communications</author>
      <enclosure url="https://media.transistor.fm/1d448d7a/64e709e3.mp3" length="644630" type="audio/mpeg"/>
      <itunes:author>Sunwest Communications</itunes:author>
      <itunes:duration>41</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Want to know the most powerful tool to grow a brand? One word, four syllables and a lifetime of intention: reputation. We’re going behind the scenes talking to the experts who know what it really takes to build a brand and make it look easy. From media pundits and PR pros to spin doctors and CEOs, our guests have the inside scoop on how a public image is built, bolstered, or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters.</p>]]>
      </itunes:summary>
      <itunes:keywords>reputation, matters, image, communications, public relations, media, pundits</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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