Podcircle Podcast

50. Mastering Audio Podcast Editing with Kyle Cummings (Part 1)

Podcircle — Mon, 16 Dec 2024 10:38:45 -0500

Have you ever wondered what an audio podcast editor does with your audio? How do they make everything sound level, cohesive and professional? This week Mickenzie is asking Kyle all about his process. Kyle has been working in professional audio for 15+ years as a Nashville-based music producer turned CEO and Founder of Podcircle.

Kyle and Mickenzie have been working together for 4 years on several podcast projects. In this episode, Mickenzie has some questions for Kyle about his editing process, how to manage unforeseen audio issues, and what tools he uses to create a premium audio podcast. The discussion also touches on balancing DIY efforts with professional editing to produce top-notch podcast content. Let's jump in!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:00 Intro
00:13 Meet Kyle: Our Audio Editing Expert
01:30 The Editing Process Unveiled
05:57 Handling Audio Issues and Backup Plans
08:26 Advanced Editing Techniques and Tools
10:30 Outsourcing and Expertise

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

Disclosure: We only endorse products and services that we’ve personally used or come highly recommended by trusted sources. As an Amazon Associate, we earn from qualifying purchases. We may receive a small commission at no extra cost to you.

49. When to FIRE Your Podcast Team with Danielle Sprouls

Podcircle — Tue, 03 Sep 2024 03:00:00 -0400

How do you know when it's time to level up your podcast team in favor of better quality, consistency and communication? Our guest Danielle Sprouls tells us all about her experience letting go of her previous podcast management and what it's been like partnering with Podcircle.

In this episode, Danielle (creator and host of the Unscripted Pivots podcast), shares her journey into podcasting, the importance of quality over cost, and the critical role of "partnership" in her podcasting success. We learn how her podcast helped her navigate her own "unscripted pivot" from her longtime career in corporate real estate title insurance into her new career — business and executive coaching.

Learn more about Danielle:
Unscripted Pivots Coaching
Follow Danielle on LinkedIn

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:00 Intro
00:59 Meet Danielle Sprouls
02:35 Danielle's Journey into Podcasting
04:55 Challenges and Frustrations
05:27 Shifting Goals and Vision
07:41 The Importance of Professional Support
16:59 The Human Touch in Podcast Editing
19:50 Encouragement for Aspiring Podcasters
26:46 Final Thoughts

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

48. Your Podcast Isn't For Everyone (and why that's a good thing)

Podcircle — Tue, 20 Aug 2024 12:16:37 -0400

When many of us started a podcast, we want to reach as many people as possible. But Kyle and Mickenzie are going to make the case that that's not the best approach — and why. This episode covers five critical questions for honing your podcast’s focus and discusses the pitfalls of trying to appeal to everyone. They also talk about the importance of competitor analysis, narrowing down your content, seeking feedback, and avoiding burnout by not overextending yourself. Welcome back to the Podcircle Podcast!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:00 Intro
00:55 Your Podcast Isn't for Everyone
01:41 Identifying Your Target Audience
03:05 Tapping into Your Unique Voice
04:38 Understanding Your Competition
07:58 Avoiding Overcommitment
09:26 Evaluating and Pivoting
12:05 Conclusion and Next Steps

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

47. The 10 Do's and Don'ts of Podcast Promotion

Podcircle — Tue, 13 Aug 2024 03:00:00 -0400

Want to discover some practical strategies and common pitfalls for promoting your podcast effectively? Then this episode is for you! Join Mickenzie and Kyle as they discuss maximizing your content’s reach through various formats, avoiding predictability in your promotions, the importance of using video, and how to market your podcast even without video equipment. They also discuss leveraging guest networks, the value of strategic CTAs, and positioning yourself as a subject matter expert without falling into the "curse of knowledge". Let's dive in!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:00 Intro
00:32 Maximizing Your Content Reach
01:04 Avoiding Predictability in Promotions
01:52 The Power of Video in Podcasting
02:28 Promoting Without Video
03:17 Leveraging Guest Networks
04:12 Positioning as a Subject Matter Expert
07:09 Effective Call to Actions
08:12 Engaging Your Guest Network

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

46. Harnessing LinkedIn for Podcast and Business Growth with Kristin Cummings

Podcircle — Tue, 06 Aug 2024 03:00:00 -0400

This week, Kyle and Mickenzie continue their series on LinkedIn by welcoming Kristin Cummings, the founder of Virtual COO, to discuss her strategic use of LinkedIn for personal and business branding. They explore how consistent engagement and authentic storytelling can amplify your presence and attract clients. Kristin shares her journey from zero to over 8,000 LinkedIn followers, the importance of supporting others on the platform, and practical tips for optimizing your LinkedIn profile. Whether you're a business owner or a podcaster, this episode offers valuable insights on leveraging LinkedIn for growth.

And follow our guest Kristin Cummings on LinkedIn!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:00 Introduction
01:21 Introducing Kristin Cummings
02:23 Kristin's LinkedIn Journey
04:23 Finding Clients and Networking on LinkedIn
07:43 Optimizing Your LinkedIn Profile
09:29 Balancing Personal and Business Pages

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

45. Leverage LinkedIn to LIFT Your Podcast and Brand Engagement - Part 2

Podcircle — Tue, 16 Jul 2024 11:16:57 -0400

This week, we continue our series on optimizing LinkedIn to promote and grow your podcast. We discuss specific LinkedIn tools and tips, such as LinkedIn articles, newsletters, and profile optimization. We also emphasize the importance of engaging with your audience through comments, CTAs, and live events. Finally, we touch on creating effective paid ads and leveraging LinkedIn's strong organic reach for building trust and connections. Join us for practical advice to elevate your podcast strategy on LinkedIn.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

01:09 Optimizing LinkedIn for Podcast Growth
01:40 LinkedIn Articles and Newsletters
04:17 Profile Optimization Tips
09:03 Leveraging LinkedIn Groups
09:58 Effective CTAs on LinkedIn
12:26 Importance of Comments and Engagement
13:50 Exploring LinkedIn Live Events
14:44 Paid Ads and Podcast Promotion
17:17 Conclusion and Next Steps

Kyle's LinkedIn
Mickenzie's LinkedIn
Podcircle LInkedIn

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

44. Leverage LinkedIn to LIFT Your Podcast and Brand Engagement - Part 1

Podcircle — Tue, 09 Jul 2024 03:00:00 -0400

In this episode of the Podcircle podcast, we delve into the importance of using LinkedIn to promote and grow your podcast. We emphasize that content marketing is about building trust, not just generating leads. With LinkedIn's high user engagement and powerful organic reach, the platform is ideal for connecting with like-minded individuals and brands. We discuss practical strategies such as creating personal and business LinkedIn pages, utilizing video content, engaging in long-form posts, and leveraging PDF uploads to maximize your podcast's presence. Join us for practical tips and actionable insights to boost your podcast and brand on LinkedIn.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

01:21 Why LinkedIn? Key Statistics
02:14 Building Your Brand on LinkedIn
04:51 Optimizing LinkedIn Content for Podcasts
07:31 Effective LinkedIn Posting Strategies
14:05 Engaging with Your LinkedIn Audience
17:23 Advanced LinkedIn Features and Tips
19:06 Conclusion and Next Steps

Kyle's LinkedIn
Mickenzie's LinkedIn
Podcircle LInkedIn

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

43. Boost Your Online Presence with Podcasting

Podcircle — Tue, 02 Jul 2024 03:00:00 -0400

This week, we explore 4 impactful ways your podcast can help grow your online presence. From putting a face to your brand and building trust with your audience to honing your messaging, we explore essential strategies to enhance your reach, engagement, and revenue. We also delve into leveraging your guests' platforms and the importance of consistent content creation. Tune in for practical tips and insights to take your podcast and online presence to the next level!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

02:15 Building Trust Through Podcasting
03:56 Supercharging Your Marketing
05:02 Leveraging Your Guests' Platforms
07:05 Honing Your Message

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

42. Top 10 Podcast Tips in Under 10 Minutes

Podcircle — Tue, 25 Jun 2024 03:00:00 -0400

We've compiled our Top 10 podcasting tips in under 10 minutes. We emphasize key elements such as the importance of consistency, long-term planning, leveraging video, working smarter (not harder) and much more. Whether you’re a beginner or a seasoned podcaster, these tips are sure to help you create and maintain a successful podcast. Let's dive in!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:52 Tip 1: Be Consistent
01:42 Tip 2: Play the Long Game
02:25 Tip 3: Bet on Yourself
03:10 Tip 4: Always Be Recording
04:11 Tip 5: Work Smarter, Not Harder
05:42 Tip 6: Don't Try to Do It All Yourself
07:19 Tip 7: Give Your Audience a Clear CTA
08:12 Tip 8: Value Quality
09:01 Tip 9: Leverage Virtual Interviews
09:40 Tip 10: Use the Right Hosting Platform

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

41. Unlocking YouTube for Podcasters: Tips to Grow Your Channel

Podcircle — Tue, 18 Jun 2024 03:00:00 -0400

We're continuing our series on YouTube and explore practical ways podcasters can optimize their YouTube podcasts for increased reach and engagement. From the importance of "end screens" and catchy titles to utilizing YouTube Shorts and creating attention-grabbing thumbnails, we uncover essential strategies to help you grow your channel. Additionally, we discuss the benefits of using "podcast playlists" and timestamped chapter markers to give your channel a boost. Join us!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

02:00 Creating Engaging Titles and Thumbnails
07:16 Importance of Episode Descriptions and Show Notes
12:38 Using Podcast Playlists and End Screens
16:44 Leveraging YouTube Shorts
18:44 Monetizing with Premium Subscriptions
19:29 Conclusion and Final Tips

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

40. Unlocking YouTube for Podcasters: Setting Up and Optimizing Your Channel

Podcircle — Tue, 11 Jun 2024 03:00:00 -0400

Welcome back to the Podcircle Podcast! This episode dives into practical steps for podcasters to set up and optimize their YouTube channel following the recent migration from Google Podcasts to YouTube Music Podcasts. We cover essential tips such as creating a business-specific Google account, uploading branding assets, adding channel descriptions, and setting up playlists. We also explore the importance customizing your channel, including designing a compelling banner image and using a watermark. Tune in next week for detailed steps on uploading and optimizing your videos.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:53 The Shift from Google Podcasts to YouTube

01:44 Setting Up Your YouTube Channel

05:37 Customizing Your YouTube Channel

08:03 Advanced YouTube Features and Verification

10:21 Conclusion and Next Steps

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

39. Google Podcasts is DEAD (and how this affects you)

Podcircle — Tue, 14 May 2024 14:26:34 -0400

April 2, 2024 marks the end of Google Podcasts as Google makes a significant shift towards hosting podcasts on YouTube Music. What does that mean for your show? And what if you're creating a new show? We're breaking it all down for you in this episode. We're also going to cover the importance of setting up a YouTube channel, utilizing YouTube Studio for podcast management, and the advantages of YouTube as a podcasting platform — including enhanced discoverability and the ability to engage with audiences through video content.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:46 The End of Google Podcasts: What It Means for Podcasters
04:25 How to Transition EXISTING Podcasts to YouTube Music
06:43 Setting Up A NEW Podcast on YouTube Music
09:38 Why YouTube is Essential for Podcasters
13:14 Upcoming Episodes: Optimizing Your YouTube Presence

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

38. How to STEAL Like a Podcaster

Podcircle — Wed, 08 May 2024 13:21:31 -0400

Have you heard of the bestselling book 'Steal Like an Artist'? Well, today we're going to teach how to steal like a podcaster — how to overcome creativity slumps and refresh your content. We're giving you techniques for identifying key influences and remixing ideas to create something new, all while maintaining your show's authenticity. We also touch on overcoming imposter syndrome and share our own strategies for continuous improvement and audience engagement.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

02:17 Infusing Your Podcast with Creativity: Steal Like an Artist
03:26 Identifying Influences and Innovating Your Podcast
06:11 Embracing Your Unique Voice and Style
12:17 Optimizing Your Podcast: Strategy Sessions and Growth

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

37. Steps to Launching a Podcast [RE AIR]

Podcircle — Tue, 30 Apr 2024 03:00:00 -0400

Welcome back to the Podcircle Podcast! For those of you who recently found the podcast, we're re-airing one of our most popular episodes.

“I have an idea, let’s push record and figure it out as we go.” Unfortunately, this is not a winning strategy to launching a successful podcast. There’s a lot that goes into making a podcast from ideation to putting your first episode out into the world. We’re here to break it all down for you — from strategy and production to distribution and marketing.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

STRATEGY
0:00 Intro
2:57 Create a strategy
4:48 Brainstorm guests
5:37 Develop a content plan
6:00 Determine episode length and release cadence
6:46 Write Show Description
7:04 Podcast Artwork

PRODUCTION
8:00 Gather equipment
9:52 Select music
11:26 Write intro and outro segments
12:50 Recording remote podcasts?
13:35 Record your first episodes

DISTRIBUTION
15:08 Setting up podcast host
16:14 Distributing to Apple, Spotify, Google, etc
17:12 Create a podcast website
18:17 Create social media templates
19:39 Publish trailer and first episode
20:04 Celebrate!!

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

36. Did Your Download Numbers Just Tank? Here's Why. [RE AIR]

Podcircle — Tue, 23 Apr 2024 03:00:00 -0400

We're re-airing one of most popular episodes of the Podcircle Podcast this week. If you've notice a big change in your download numbers, tune in — it may not actually mean a drop in listenership!

Did your download numbers drop late last year? We discuss the recent iOS 17 update, its impact on your podcast downloads and why this shift isn't necessarily a sign that your podcast audience is declining — we'll explain everything! We also emphasize the importance of looking beyond download numbers alone to properly gauge a show's success. Join us!

Mentioned in this episode: Episode 9. Are You "Winning" With Your Podcast?

✅ New podcaster? Grab your FREE Podcast Starter Kit.

01:18 The Impact of Apple's Podcast’s Recent Update

06:01 The Effect on Podcast Metrics

06:27 Looking Beyond Downloads Numbers

10:34 The Importance of Quality Content

11:02 Optimizing Your Show

12:52 Keeping Your Show Top of Mind

14:35 Tracking Your Show's Performance

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

35. Why You SHOULDN'T Start a Podcast (and 4 Reasons You Should) [RE AIR]

Podcircle — Fri, 19 Apr 2024 03:34:19 -0400

This week, we're re-airing our very first (and most popular) episode of the Podcircle Podcast. If you're new to the show, we wanted to introduce ourselves by going back to the very beginning and asking maybe the most important question — why should I (or shouldn't I) start a podcast?

You’ve got an idea to share, a message to spread, or customers to reach, and you’re ready to start! Podcasting has the potential to meet your goals and beyond. Did you know that only 21% of podcast achieve more than 10 episodes? So before you press record, check out why we think you shouldn’t start a podcast and the four reasons we think you should.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

WHY YOU SHOULDN'T START A PODCAST
1:11 You want quick results
3:54 You want people to find your podcast organically
6:51 You don't know what you're about
8:55 You're trying to do it all yourself

WHY YOU SHOULD START A PODCAST
13:48 You want to increase brand awareness and loyalty
17:00 You have a product or service to talk about
19:55 You want to establish yourself as an authority in your space
20:47 You want to network with others in your field

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

34. Identifying & Engaging Your Ideal Podcast Audience

Podcircle — Tue, 09 Apr 2024 06:46:51 -0400

We are delving into the crucial distinction between a target market and a target audience and emphasizing the importance of specificity in content creation to effectively connect with and appeal to your desired audience. We're also offering practical tips to analyze your current client base, understand audience demographics and habits, and aligning content with your audience's goals, problems, and fears. Whether you are a new or seasoned podcasters, we're here to provide valuable insights into optimizing podcast content and marketing strategies to meet your target audience's needs.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:42 Diving Deep into Your Ideal Audience

01:08 Defining and Connecting with Your Target Audience

03:56 Identifying Your Audience's Habits and Preferences

06:16 Aligning Your Content with Customer Goals

08:12 Addressing Problems and Fears

09:41 Iterative Feedback: Refining Your Audience Strategy

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

33. Profitable Podcasting: 5 Ways to SELL with your Podcast

Podcircle — Tue, 02 Apr 2024 04:00:00 -0400

This week, we're sharing 5 strategic ways podcasters can promote and sell their products and services. We emphasis the importance of building trust and rapport by freely offering expertise, demonstrating value through problem-solving, sharing customer success stories, and inviting listeners to a deeper relationship. If you're looking to level-up your podcast to market your business's products and services, this episode if for you. Let's dive in!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

01:23 Building Trust and Humanizing Your Brand
02:01 Show, Don't Tell: Demonstrating Value
03:02 Solving Listener Problems with Your Expertise
04:22 Leveraging Customer Success Stories
05:24 Deepening Relationships with Your Audience
07:42 Utilizing Dynamic Ad Campaigns
11:22 Maximizing Your Podcast's Marketing Efficiency

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

32. FIVE Questions to Ask BEFORE Starting a Podcast

Podcircle — Tue, 26 Mar 2024 04:00:00 -0400

What is the 'why' behind starting a podcast? How do you set clear goals and identify your ideal listener? What success looks like in your show? These are all crucial questions to ask before you start your podcast. And if you already have a podcast, it's never too late to return to these questions to increase clarity and focus around your show. We're here to help you think strategically about their podcast's direction and goals. Join us!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

01:40 The Importance of 'Why' in Podcasting
02:31 Setting Clear Goals for Your Podcast
05:51 Defining Your Ideal Listener
09:21 What Does Success Look Like for Your Podcast?
12:34 Investing in Your Podcast: Time, Energy, and Resources
15:03 How Podcircle Can Elevate Your Podcasting Game

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

31. Why Your Podcast Shouldn't be a Hobby

Podcircle — Tue, 19 Mar 2024 09:01:28 -0400

Podcasting is an EXPENSIVE hobby — if that's all that it is. In this episode, we're talking about why treating your podcast purely as a hobby is a bad idea. The challenges of time, necessity of research, and the required financial investment in creating and maintaining a high-quality podcast are why most "hobby podcasts" fail — especially for those attempting to do everything on their own. As always, we recommend outsourcing as much as you can (editing, clip creation, etc), but comes with its own costs. Rather, it is important to think of your podcast as a business. Tune and to find out why!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:51 The Controversy: Podcasting Beyond a Hobby
02:10 The Unsustainability of Hobby Podcasting
04:28 The "Vanity Project" Dilemma
06:12 Strategies for Sustainable Podcasting
07:01 Monetizing Your Podcast Beyond Selling Ads
08:41 Providing Value and Asking for Support
11:33 More Than Just a Hobby
12:41 How PodCircle Can Elevate Your Podcasting Journey

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

30. SIX Reasons Your Business NEEDS a Podcast

Podcircle — Tue, 12 Mar 2024 05:00:00 -0400

The best way to optimize your time and effectively market your business is to start a podcast. Does that sound counterintuitive? "But I thought maintaining a consistent podcast takes a TON of time..." you might say. It can... but it doesn't have to. And we would argue that it shouldn't. The amount of content that can be produced out of a 30-45 minute podcast episode is astounding and we're going to tell you all about it in this week's episode. That's the value of starting a podcast as a business owner.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

00:44 Why Your Business Needs a Podcast
01:37 Understanding Business Podcasts
03:11 Benefits of Starting a Podcast for Your Business
06:36 Streamlining Content Creation with Podcasts
08:31 Optimizing Your Time with Podcasting
09:45 Outsourcing Your Weaknesses and Building a Podcast Team
10:27 The Impact of Podcasting on Your Business

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

29. Boost Podcast Engagement with These AI Tools

Podcircle — Tue, 05 Mar 2024 06:44:15 -0500

We're continuing our discussion on the role of AI in podcasting. In this episode, we're deep diving on the use of AI for video captions, video post-production, and various transcription services. We highlight different AI tools and their features, as well as the importance of utilizing transcriptions for SEO and accessibility purposes. And we continue to emphasize that AI is an amazing TOOL for everyday podcasters, BUT you'll still need to go back and edit it for accuracy. Join us!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

01:05 ICYMI: Our Episode On Riverside vs. Descript
02:52 Should You Start a Video Podcast?
03:25 The Power of AI Video Captions
06:30 AI in Video Post Production
09:54 The Role of Transcriptions in Podcasting
13:18 Apple Podcasts New Transcription Feature
15:31 Kyle's Use Case for Podcast Transcriptions

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

28. NEW AI Tools for Podcasters: Riverside vs. Descript

Podcircle — Tue, 27 Feb 2024 09:36:27 -0500

AI, oh my! We're comparing 2 popular platforms for modern podcasters — Riverside.fm and Descript. At first glance, you may think these are totally different platforms. Most think of Riverside as a great remote recording platform and Descript as a fantastic text-based audio/video editor. However, a closer look will reveal that they are actually very similar in what they offer. Riverside has recently rolled out a suite of AI features, including text-based editing and AI-generated show notes. And Descript just acquired SquadCast, a rival remote recording platform to Riverside. But how do these 2 platforms match up? What are the pros and cons? Tune in to find out!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

01:05 AI and its Impact on Podcasting
01:52 Exploring AI Platforms: Riverside and Descript
03:50 Riverside's AI Features
04:25 Riverside vs Descript: A Comparative Analysis
04:43 Pros and Cons of Riverside's Show Notes Writing
08:17 Riverside's Editing Function and Magic Clips
12:35 Descript: A Powerful Platform for Podcast Editing
16:22 Summing Up: The Best of Both Worlds

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

27. Why Podcasters Are Ditching Zoom for Riverside

Podcircle — Tue, 20 Feb 2024 06:02:14 -0500

This week, we're talking about the top 6 reasons podcasters are abandoning Zoom for remote recording platforms Riverside.fm. We talk about Zoom's quick rise during COVID, but also where it falls short as a recording solution for podcasters. We also deep dive into what Riverside does really well — and where it is lacking. Join us!

Need help getting started with Riverside? Book a training call with Kyle.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

01:08 The Rise of Zoom During Covid
01:36 Riverside's High Definition Audio and Video
02:29 The Advantage of Riverside's Local Recording
03:34 The Importance of Having a Backup in Podcasting
06:51 Riverside's AI Tools and Features
09:15 Interactive Guest Opportunities with Riverside
12:49 The Convenience of Riverside's All-in-One Platform

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

26. Did Your Download Numbers Just Tank? Here's Why.

Podcircle — Wed, 14 Feb 2024 07:56:59 -0500

Mentioned in this episode: Episode 9. Are You "Winning" With Your Podcast?

✅ New podcaster? Grab your FREE Podcast Starter Kit.

01:18 The Impact of Apple's Podcast’s Recent Update

06:01 The Effect on Podcast Metrics

06:27 Looking Beyond Downloads Numbers

10:34 The Importance of Quality Content

11:02 Optimizing Your Show

12:52 Keeping Your Show Top of Mind

14:35 Tracking Your Show's Performance

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

25. Hiring a Podcast Producer | Assembling a Podcast Team

Podcircle — Tue, 06 Feb 2024 08:19:22 -0500

Does your podcast feel like a weekly crisis? "Oh no, we need to record an episode for next week!" You might need a podcast producer. We're going to talk about exactly what a podcast producer does. And — are they the same as a podcast editor? Part content strategist, part project manager, a podcast producer's job is to ensure the show gets out consistently and to manage the process and the people involved in making a quality show. This person where's A LOT of hats. So let's get into it!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

1:19 Podcast Producer vs. Podcast Editor
1:48 What is a Podcast Producer responsible for?
6:57 What you can gain from hiring a Podcast Producer
9:00 The 10,000 ft view and the 5 ft view
10:54 Part project manager, part ninja
12:02 How to prioritize outsourcing your podcast production

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

24. Hiring a Podcast Marketer | Assembling Your Podcast Team

Podcircle — Tue, 30 Jan 2024 04:00:00 -0500

You probably aren't a marketer — and that's OKAY! You didn't start a podcast to THEN spend your time figuring out how to market it and grow your show. In this episode, we're going to continue talking about how to build out your ideal podcast team. After all, behind every great podcast is a team of experts. And that's certainly the case when it comes to podcast marketing.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

2:22 Your time is worth something
3:27 Create quality short form clips
4:24 Clips, show notes, blogs & newsletters
5:10 Get 1 month of content in a few hours
3:37 Compelling & consistent brand voice
6:30 Copy needs of every podcast
7:29 Increase results by outsourcing
9:35 Top ways people find new podcasts

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

23. Hiring a Podcast Editor | Assembling Your Podcast Team

Podcircle — Tue, 23 Jan 2024 05:44:22 -0500

The joke in podcasting is that you spend 30 minutes recording a podcast AND THEN spend 3 hours editing it. That's not a very good use of your time and it ultimately leads to "podcast burn out". In the next few episodes, we're talking about assembling your podcast team. And we believe the very first thing you should do is hire out your editing. We're also going to draw a distinction between hiring freelancers from Fiverr and Upwork and hiring experienced, professional editors. And if you want to see a professional audio editor in action, watch this video of Kyle at work!

WATCH: Fixing Crosstalk and Stutters in Remote Recordings

✅ New podcaster? Grab your FREE Podcast Starter Kit.

1:51 The first thing you should outsources is podcast editing
4:16 You get increased audio quality
5:12 A word about "professional editors" on Fiverr and Upwork
6:41 Maintaining consistency
9:07 Give your listeners a seamless listening experience
12:20 Is it time to outsource your editing?

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

22. Outsource Your Weaknesses & Stop Doing it All

Podcircle — Tue, 16 Jan 2024 05:40:19 -0500

You have the same amount of hours in the day as Beyoncé, right? The difference — Beyoncé is outsourcing her weaknesses. We tend to think we can do it all ourselves. We're going to talk about why this idea is delusional and how it actually leads to failure in your podcast (and your life). Most importantly, we're going to tell you how to avoid this common pitfall.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

2:35 What is outsourcing your weaknesses?
4:15 Where are you using your 10,000 hours?
5:20 You can, but you probably won't
6:05 Overestimating your capacity
6:52 How much is your time worth?
10:33 Reproducing your strengths in others
13:45 Outsourcing your weaknesses as a podcaster

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

21. Where Listeners Will Discover YOUR Podcast in 2024

Podcircle — Tue, 09 Jan 2024 04:00:00 -0500

We're diving into how podcast discoverability trends are evolving into 2024. For the longest time, podcasters have relied on new listeners finding their show organically. And if you've listened to this podcast for long, you'll know that we aren't fans of that method — because it historically doesn't work. However, podcast listening apps like Apple and Spotify are evolving in the way they suggest new shows in a way that will benefit new podcasters across the board. We're going to talk about this + other effective ways you can grow your show in 2024.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

1:30 Popular listening apps like Apple Podcasts and Spotify
3:15 People are listening on multiple apps
5:30 How to help new listeners find your podcast
7:12 Guesting on other shows
7:44 Crossposting episodes
8:00 Use your email newsletter
8:15 Landing quality guests
9:00 Creating a release kit for your guests to share
10:15 Leveraging your social media to promote your episodes

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

20. FIVE Podcast Trends to Be Aware of in 2024

Podcircle — Tue, 02 Jan 2024 04:00:00 -0500

Spotify, Apple, AI — oh my! We're breaking down the 5 trends that we see for the podcasting world for 2024. Video podcasting is here to stay, AI podcasting tools are on the rise and Spotify is playing (and winning) the long game.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

1:11 Video Podcasting is here to stay
2:50 Spotify is coming for Apple
6:25 How podcasters connecting with fans beyond the listening apps
9:30 More people are listening to more shows
11:57 AI is on the rise

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

19. Six Ways to Start STRONG in 2024

Podcircle — Tue, 26 Dec 2023 04:00:00 -0500

With 2024 just around the corner, we reflect on 6 common themes that we've discussed with you all this year. We believe if you take these principles into next year and apply them to your podcast, you will set yourself up for success.

We're so grateful that you take the time to listen to the show and hope that the practical tips that we provide each week are helpful to you wherever you are in your podcasting journey. Happy Holidays and cheers to starting STRONG in 2024.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

0:57 Be consistent

1:45 Start small, but still capture video

3:21 Begin with the end in mind

4:11 Right-size your expectations and play long game

4:45 Bet on yourself

6:31 Outsource Your Weaknesses

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

18. How Dynamic Ads Can SUPERCHARGE Your Podcast

Podcircle — Tue, 19 Dec 2023 04:00:00 -0500

Dynamic ads are the way of the future — plain and simple. We're going to talk about why you should STOP baking your ads into your podcast episodes (and what that means) and highlight the power and flexibility of running dynamic ad campaigns instead. We also help you figure out what to do if you want to transition to dynamic ads, but already have a ton of backlogged episodes with baked-in ads (it's a very common issue). We're going going to get into all of it today!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

0:50 What are baked-in ads?
3:11 What are dynamic ads?
4:09 Where to best place your ads
5:32 How to handle your previous episodes with baked-in ads
9:39 Podcasters' reluctance to advertise
12:25 How to monetize your podcast beyond just running ads

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

17. Our TOP PICK for Podcast Hosting | An in-depth review

Podcircle — Tue, 12 Dec 2023 04:00:00 -0500

Today, we’re going to answer the question — Which podcast hosting platform is right for you? We’re breaking down 7 popular podcast hosting platforms, discussing their features and providing key differentiators. And then we’ll tell you the platform that we use for 99% of our clients and why.

The 7 hosts we're discuss are Libsyn, Simplecast, Buzzsprout, Omny Studio, Anchor (now Spotify for Podcasters), Megaphone and Transistor.fm.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

2:28 Libsyn
4:35 Dynamic vs. baked-in ads
6:35 Simplecast
7:39 Buzzsprout
9:00 Omny Studio
12:07 Anchor (Spotify for Podcasters)
14:22 Megaphone
16:15 Transistor.fm

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

16. What is Podcast Hosting (and which platform is right for you)?

Podcircle — Tue, 05 Dec 2023 04:00:00 -0500

We're talking all about podcast hosting platforms! If you've been in the podcasting space for long, you've heard of names like Libsyn, Buzzsprout and Anchor — but do you know what sets these platforms apart? And most importantly, which one is right for your podcast? We're going to define what podcast hosting is, discuss the key differentiators between the different platforms and give you our top pick.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

0:51 What is podcast hosting?
2:50 What set podcast hosting platforms apart?
2:59 User interface
3:32 Intuitive functionality
5:57 Dynamic ad campaigns
6:16 The ability to post your audio episodes to your YouTube channel
7:07 Managed user access and roles
7:49 Basic podcast website
8:39 Private podcasting
10:47 Video podcast hosting within Spotify
11:18 Analytics reporting

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

15. Our FAVORITE Podcasts in Each Format

Podcircle — Tue, 28 Nov 2023 04:00:00 -0500

Last week we talked all about choosing the right episode format for you and your audience. This week we’re diving into the four formats we outlined and laying our some of our favorites (Conan O'Brien Needs A Friend and Dolly Parton's America, to name a few). What you’ll notice is that the formats may be similar, but each show is geared towards the hosts strengths. And what is produced between these shows varies wildly!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

1:26 The Interview Format

2:08 Brené Brown's interview with President Obama

2:41 Your Mama's Kitchen with Michele Norris

3:21 Wiser Than Me with Julia Louis Dreyfuss

3:36 Other People's Problems with Esther Perel

3:57 Conan O'Brien Needs a Friend

4:48 Host Centric / Teaching Format

5:06 Very Presidential with Ashley Flowers

5:34 Good Inside with Dr. Becky

5:59 Audience Contribution / Call-in Show

6:14 Conan O'Brien Needs a Fan

6:54 Petty Crimes

7:38 We're Here to Help with Gareth Reynolds and Jake Johnson

7:55 Penpals with Rory Scovel and Daniel van Kirk

8:50 Journalistic / Investigative Format

9:18 Dolly Parton's America

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

14. Choosing the Best Episode Format for YOUR Podcast

Podcircle — Tue, 21 Nov 2023 04:00:00 -0500

Today we’re talking all about podcast episode formats — and how to choose the right format for your strengths, goals and audience. We’ll briefly break down the 4 different formats and hopefully give you an idea of how to think about your own episodes. Listen in to gain some ideas that you can implement into you existing (or future!) podcast right away. Then next week, we'll share a few of our favorites in each category!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

1:10 What is episode format?
1:59 When to break format
3:33 How to choose the right format for you
4:23 TYPE 1: Interview format
4:48 TYPE 2: Host centric / teaching format
5:01 TYPE 3: Audience contribution / call-in show
5:21 TYPE 4: Journalistic / format
5:40 Consider your audience
7:19 Consider your capacity
8:45 Don't overcomplicate it

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

13. FIVE Ways to Grow Your Podcast Audience

Podcircle — Tue, 14 Nov 2023 04:00:00 -0500

We're serving up 5 quick tips on how to grow your podcast. It's a felt need for every podcaster. And the good news is that you can implement these tips right away. Join us!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

0:54 Be Consistent

2:25 Network with Other Podcasters

4:09 Leverage Your Email List

4:56 Create Scroll-Stopping Social Media Posts

9:13 Give Your Audience a Clear CTA

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

12. What To Do When You're Out of Ideas

Podcircle — Tue, 07 Nov 2023 04:00:00 -0500

It happens to the best of us! You actually have way more ideas than you think — but how do you access them? And if you’re just starting out, our prediction is that it starts right around 10 episodes. Why 10 episodes? This is where we see podcasters drop off most consistently. In fact, fewer than 20% of podcasts make it past 10 episodes. So if you’re already past that 10th episode, congrats! You’re in the 80th percentile. If you’re still on your way to that 10th episode, we’re going to share some insights today that will help you get there.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

0:50 Fewer then 20% of podcasters make it past 10 episodes

2:30 Plan your work and work your plan
8:00 Having both evergreen content and responsive content
9:40 Do you have your content buckets?
11:13 You have more ideas than you think you do
13:08 Some questions to get your thinking:

What questions are you consistently asked?
If you only have 10 minutes in a room with someone, what would you tell them?
What are the 5 things you wish everyone knew?
What seems obvious to you? (often what’s obvious to us is revolutionary to others)
What aha’s did you have when becoming an expert?
What are the topics that when you talk about them, they always win?

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

11. Should You Start a Video Podcast?

Podcircle — Tue, 31 Oct 2023 04:00:00 -0400

You may have noticed that many of your favorite audio podcasts have recently started releasing video podcasts on YouTube. We're going to talk about why that is — because there is a reason! YouTube is a massive search engine and it is one of the top ways people discover new podcasts. So with that, we're going to ask the question: Should you start a video podcast? You may be surprised by the answer!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

0:50 What is considered a "video podcast"?

2:05 Why you record video regardless
5:59 Starting with both an audio and a video podcast
7:22 46% prefer podcast WITH video
9:45 Who is doing it video podcasts well?
12:25 Releasing clips on YouTube
13:05 Not being perfectionistic
14:00 Branding your video assets

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

10. Converting Social Followers into Podcast Subscribers

Podcircle — Tue, 24 Oct 2023 04:00:00 -0400

By now, you know that promoting your podcast episodes on social media is an absolute must. But how do you convert your social media followers into podcast subscribers? It can be tricky to get them from point A to point B. Don't worry! We've got a big bag of tricks (and treats) for you on this pre-Halloween episode of the podcast!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

1:04 Record video for you podcast (even for an audio-only podcast)

4:05 Adding recent episodes to your Linktree

4:40 How to organically talk about your podcast with your social media followers

6:45 Incorporating your podcast themes into your social posts

8:10 Hosting social media contests

8:44 Landing notable guests and leveraging their audience

9:42 Did you know you can include outbound links in Instagram Stories?
10:58 How to send guests marketing assets from their episodes to share on social
12:40 The important of batching episodes and staying ahead of schedule
13:13 Super-serving your audience

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

9. Are You "Winning" With Your Podcast?

Podcircle — Tue, 17 Oct 2023 04:00:00 -0400

What does "winning" look like in podcasting — and how do you measure that? Is it your total download numbers? Is your ratings and reviews? Maybe there are other ways to measure success (hint: there are). We're going to break down 8 metrics that will help you determine if your podcast is a success — or at least moving in the right direction. Join us!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

(0:00) Intro
(0:48) Number of episodes
(1:46) Average listen time
(3:25) Top episodes
(4:27) Weekly download numbers
(6:29) Reviews and ratings
(8:45) Website referrals
(10:59) Episode download numbers
(12:01) Podcast subscriber numbers

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

8. Five Reasons Podcasters QUIT (and how to avoid being one of them)

Podcircle — Tue, 10 Oct 2023 04:00:00 -0400

There is a 50% chance that your podcast is going to "podfade". With more than half a million podcasts churned out yearly, only 20% survive more than a year. We're going to dive into the 5 reasons podcasters quit and how you can keep yourself from being one of them.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

#1 Podcast burnout — and how to avoid it (0:50)
#2 Haven't figured out how to monetize (3:11)
#3 Creative fatigue (4:25)
#4 Time constraints (7:18)
#5 Unrealistic expectations and goals (8:44)

Remember! Podcasting is a slow burn. Stick with it, gather feedback from your listeners, stay consistent and celebrate along the way!

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

7. Recording Equipment - Part 2

Podcircle — Tue, 03 Oct 2023 04:00:00 -0400

It's time for Part 2 of our conversation about recording equipment. We're talking to those people who need a "hybrid" recording situation. Meaning, you want to set up a space for in-person recordings, but you also need the ability to record remote interviews via Zoom or Riverside. We've got you covered!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

2:20 Handheld recording devices
3:45 Recording interfaces
6:15 Desk-mounted broadcast microphone stand
7:14 Floor tripod boom stand
7:52 XLR microphone cables
9:25 Do you need to be an audio engineer to start a podcast?
12:22 Do I need to record in a professional recording studio?

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

6. Recording Equipment - Part 1

Podcircle — Tue, 26 Sep 2023 04:00:00 -0400

Today we’re diving into Kyle's expertise — recording equipment! Part 1 of this conversation is going to be the basics of remote interviews and the 2nd part will be diving into in person interviews vs remote equipment. All the questions that come with this topic feel like the biggest barrier for people starting a podcast. So we'll give you all of the knowledge and the confidence to get going!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

(2:15) The Best Podcast Microphone
Shure MV7

(6:08) Podcast Headphones
Sennheiser HD280 Pro headphones
Sony in-ear earbuds
Apple Airpods

(8:49) Your Recording Space

(13:25) Camera

(15:26) Recording Platform
Riverside

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

5. How to Monetize Your Podcast

Podcircle — Tue, 19 Sep 2023 04:00:00 -0400

Today we’re answering one of the most common questions we get — ‘How do I monetize my podcast?’ It's not just about selling ads for socks and car insurance and weight loss remedies. Tune in for some of the most effective (and surprising) ways to start monetizing your podcast TODAY!

✅ New podcaster? Grab your FREE Podcast Starter Kit.

Monetize your podcast by:

marketing yourself (1:39)
offering a subscription (3:47)
selling ads to others in your space (7:33)
selling sponsored segments (11:49)
using affiliate links in your show notes (12:38)

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

4. Six Copy Needs of Every Podcast

Podcircle — Tue, 12 Sep 2023 04:00:00 -0400

It can feel intimidating when you launch a podcast and you realize all the different things you have to write! We’re going to break it all down for you with tips on the 6 copy needs you need for your podcast (plus a bonus tip!).

✅ New podcaster? Grab your FREE Podcast Starter Kit.

1. Podcast descriptions
2. Episode summaries
3. Show Notes

- Timestamped notes

- Blog

- Links

- Guest info

- Calls to action

4. Intro scripting

5. Outro scripting

6. Ads

BONUS: Episode outlines

--------------------------------------------

► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

3. Top Mistakes Podcasters Make

Podcircle — Tue, 05 Sep 2023 04:00:00 -0400

From microphone selection and placement to not realizing you are actually on a VIDEO podcast (and you aren't camera-ready). We'll talk about these things (and more) — but more importantly, how to avoid these common mistakes that podcasters make.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

0:00 Intro
0:25 Microphone selection and placement
2:57 Zoom vs. Riverside
3:51 Inadequate planning
5:01 Is this a video podcast?
6:17 Making it all about YOU
7:47 Ask better, shorter questions
8:50 People will find me organically
9:54 Ickiness around self promotion
11:04 Not showing up consistently
11:28 Helping your guests help YOU
12:56 How to ask better interview questions

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

2. Steps to Launching a Podcast

Podcircle — Tue, 29 Aug 2023 11:15:20 -0400

✅ New podcaster? Grab your FREE Podcast Starter Kit.

STRATEGY
0:00 Intro
2:57 Create a strategy
4:48 Brainstorm guests
5:37 Develop a content plan
6:00 Determine episode length and release cadence
6:46 Write Show Description
7:04 Podcast Artwork

PRODUCTION
8:00 Gather equipment
9:52 Select music
11:26 Write intro and outro segments
12:50 Recording remote podcasts?
13:35 Record your first episodes

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

1. Why You SHOULDN'T Start a Podcast (and 4 Reasons You Should)

Podcircle — Mon, 28 Aug 2023 19:51:00 -0400

So you want to start a podcast? You’ve got an idea to share, a message to spread, or customers to reach, and you’re ready to start! Podcasting has the potential to meet your goals and beyond. Did you know that only 21% of podcast achieve more than 10 episodes? So before you press record, check out why we think you shouldn’t start a podcast and the four reasons we think you should.

✅ New podcaster? Grab your FREE Podcast Starter Kit.

WHY YOU SHOULDN'T START A PODCAST
1:11 You want quick results
3:54 You want people to find your podcast organically
6:51 You don't know what you're about
8:55 You're trying to do it all yourself

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► Need help launching a B2B podcast? We can help!
► Need a professional podcast editor? It's our specialty.

► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam

► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.

Welcome to the Podcircle Podcast

Podcircle — Sun, 27 Aug 2023 20:06:00 -0400

Finally there’s a podcast for podcasters. Every week join hosts Kyle Cummings and Mickenzie Vought as they share the knowledge and expertise they've gained from years of launching, running, and promoting successful podcasts. Whether you're an aspiring podcaster or you've already got hundreds of episodes under your belt, these conversations dive into the topics that matter to every podcaster — from marketing and growing your podcast, to recording equipment and best practices, monetization, cutting-edge tools, hiring help, and much more.

Kyle Cummings is the CEO and Founder of Podcircle, a podcast production agency who partners with New York Times bestselling authors, Fortune 500 companies, entrepreneurs, influencers and everyone in between to produce high-impact podcasts. Mickenzie Vought is an expert podcast content strategist. She is also the Producer and Co-Host of the Living Centered Podcast, a leading emotional wellness podcast.

Visit Podcircle.com to learn more!