Pay Attention! Transistor (https://transistor.fm) https://feeds.transistor.fm/payattention Welcome to Pay Attention, where Attention's CEO and Founder, Anis Bennaceur, interviews some of the smartest minds in sales, growth, and product leadership. © 2024 Benwick, Inc 79974a21-1d5e-55c2-90fd-34389c02be25 no Anis Bennaceur Rory McDermott Pay Attention! Trailer en Wed, 23 Jul 2025 10:35:54 -0400 Tue, 02 Dec 2025 23:03:14 -0500 https://www.attention.com/ https://img.transistor.fm/Di977zNieI1c5112o1MwL-aMI2jbxXZvI_RuA9RUa6E/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8yZDA1/N2UzZGZjZGNmYzBj/NWIwZWJiOTgxNmU2/NDAyMi5qcGc.jpg Pay Attention! https://www.attention.com/ episodic Attention Welcome to Pay Attention, where Attention's CEO and Founder, Anis Bennaceur, interviews some of the smartest minds in sales, growth, and product leadership. Welcome to Pay Attention, where Attention's CEO and Founder, Anis Bennaceur, interviews some of the smartest minds in sales, growth, and product leadership.. Anis Bennaceur No No Ep. 10: Adapting to Market Dynamics with Sam Levan 10 10 Ep. 10: Adapting to Market Dynamics with Sam Levan full 95b157a5-59f9-42dc-b772-7375718472bf https://share.transistor.fm/s/37516623 In this episode, we speak to Sam Levan, the Co-founder and CEO of MadKudu.


Sam shares his insights on; 

  • Building and Scaling a Sales-Driven Startup
  • Signal-Based Selling and Automation
  • Key Insights for his team’s Success
  • And more...
]]> In this episode, we speak to Sam Levan, the Co-founder and CEO of MadKudu.


Sam shares his insights on; 

  • Building and Scaling a Sales-Driven Startup
  • Signal-Based Selling and Automation
  • Key Insights for his team’s Success
  • And more...
]]> Wed, 13 Nov 2024 09:38:30 -0500 Attention Attention 2245 In this episode, we speak to Sam Levan, the Co-founder and CEO of MadKudu.


Sam shares his insights on; 

  • Building and Scaling a Sales-Driven Startup
  • Signal-Based Selling and Automation
  • Key Insights for his team’s Success
  • And more...
]]> No Anis Bennaceur Rory McDermott Sam Levan Ep. 9: Leadership and Team Dynamics with Adam Jay 9 9 Ep. 9: Leadership and Team Dynamics with Adam Jay full 363a948a-a1ec-4b6a-8419-f11499ae9184 https://share.transistor.fm/s/bf78bcc0 In this episode, we speak to Adam Jay, the Co-founder and CEO of Revenue Reimagined.


Adam shares his insights on; 

  • Sales leadership and team building
  • Evaluating product-market fit 
  • The importance of transparency and accountability in sales
  • And more...
]]> In this episode, we speak to Adam Jay, the Co-founder and CEO of Revenue Reimagined.


Adam shares his insights on; 

  • Sales leadership and team building
  • Evaluating product-market fit 
  • The importance of transparency and accountability in sales
  • And more...
]]> Tue, 08 Oct 2024 20:43:28 -0400 Attention Attention 2340 In this episode, we speak to Adam Jay, the Co-founder and CEO of Revenue Reimagined.


Adam shares his insights on; 

  • Sales leadership and team building
  • Evaluating product-market fit 
  • The importance of transparency and accountability in sales
  • And more...
]]> No Anis Bennaceur Rory McDermott Adam Jay Ep. 8: Bootstrapping with Adam Robinson 8 8 Ep. 8: Bootstrapping with Adam Robinson full 0da95fd4-2e7f-4a8a-996c-30a430fd6817 https://share.transistor.fm/s/26518063 In this episode, we speak to Adam Robinson, the CEO of Retention.com and R!B2B.


Adam shares his insights on;

  • Bootstrapping versus fundraising for growing a business
  • Content creation and UGC
  • The challenges of growth and churn in SaaS
  • And more...
]]> In this episode, we speak to Adam Robinson, the CEO of Retention.com and R!B2B.


Adam shares his insights on;

  • Bootstrapping versus fundraising for growing a business
  • Content creation and UGC
  • The challenges of growth and churn in SaaS
  • And more...
]]> Wed, 21 Aug 2024 12:39:58 -0400 Attention Attention 2578 In this episode, we speak to Adam Robinson, the CEO of Retention.com and R!B2B.


Adam shares his insights on;

  • Bootstrapping versus fundraising for growing a business
  • Content creation and UGC
  • The challenges of growth and churn in SaaS
  • And more...
]]> No Anis Bennaceur Rory McDermott Adam Robinson Ep. 7: Mastering Top-of-Funnel with Alex Vacca 7 7 Ep. 7: Mastering Top-of-Funnel with Alex Vacca full 7b93730e-9844-4f53-aef7-696d594a9c6d https://share.transistor.fm/s/4a0948ba In this week’s episode, we talk to Alex Vacca, the Co-founder & COO of ColdIQ. Alex shares his insights on;

  • The future of AI in sales 
  • Sales automation best practices
  • Tips for a successful outbound strategy
  • And more...
]]> In this week’s episode, we talk to Alex Vacca, the Co-founder & COO of ColdIQ. Alex shares his insights on;

  • The future of AI in sales 
  • Sales automation best practices
  • Tips for a successful outbound strategy
  • And more...
]]> Wed, 07 Aug 2024 11:45:31 -0400 Attention Attention 2527 In this week’s episode, we talk to Alex Vacca, the Co-founder & COO of ColdIQ. Alex shares his insights on;

  • The future of AI in sales 
  • Sales automation best practices
  • Tips for a successful outbound strategy
  • And more...
]]> No Anis Bennaceur Rory McDermott Alex Vacca Ep. 6: Breaking Down Silos with Jane Van Sickle 6 6 Ep. 6: Breaking Down Silos with Jane Van Sickle full 15c1c230-417f-4b9d-8a65-4b3cd7e1f72e https://share.transistor.fm/s/6af4058f In this episode, Anis interviews Jane Van Sickle, the VP of Sales at Bucketlist.

Before Bucketlist, Jane led sales at Trulioo and Unbounce. She shares insights on;

  • The value of cross-functional teams
  • Data-driven decision making
  • Comprehensive training for outbound sales
  • And more...
]]> In this episode, Anis interviews Jane Van Sickle, the VP of Sales at Bucketlist.

Before Bucketlist, Jane led sales at Trulioo and Unbounce. She shares insights on;

  • The value of cross-functional teams
  • Data-driven decision making
  • Comprehensive training for outbound sales
  • And more...
]]> Tue, 11 Jun 2024 17:06:46 -0400 Attention Attention 2177 In this episode, Anis interviews Jane Van Sickle, the VP of Sales at Bucketlist.

Before Bucketlist, Jane led sales at Trulioo and Unbounce. She shares insights on;

  • The value of cross-functional teams
  • Data-driven decision making
  • Comprehensive training for outbound sales
  • And more...
]]> No Anis Bennaceur Rory McDermott Jane Van Sickle Ep. 5: Scaling Revenue Operations with Mickael Jordan 5 5 Ep. 5: Scaling Revenue Operations with Mickael Jordan full 2c214403-3f1e-48e6-ab12-af9663be0feb https://share.transistor.fm/s/0ab48938 In this episode, Anis interviews Mickael Jordan, the Chief Revenue Officer at AgiCap.

Before AgiCap, Mickael founded Augment SAS and grew it to a multinational brand. He shares insights on;

  • Adapting to international markets 
  • Building effective sales incentives
  • Selling into the C-Suite
  • And more...
]]> In this episode, Anis interviews Mickael Jordan, the Chief Revenue Officer at AgiCap.

Before AgiCap, Mickael founded Augment SAS and grew it to a multinational brand. He shares insights on;

  • Adapting to international markets 
  • Building effective sales incentives
  • Selling into the C-Suite
  • And more...
]]> Tue, 04 Jun 2024 09:17:05 -0400 Attention Attention 2734 In this episode, Anis interviews Mickael Jordan, the Chief Revenue Officer at AgiCap.

Before AgiCap, Mickael founded Augment SAS and grew it to a multinational brand. He shares insights on;

  • Adapting to international markets 
  • Building effective sales incentives
  • Selling into the C-Suite
  • And more...
]]> No Anis Bennaceur Rory McDermott Mickael Jordan Ep. 4: The Future of Business Development with Saad Khan 4 4 Ep. 4: The Future of Business Development with Saad Khan full fd074ab5-729c-4401-a23a-083aae557832 https://share.transistor.fm/s/f45d8284 In this episode, Anis interviews Saad Khan, the Director of Sales and Business Development at Aligned.

Before Aligned, Saad was instrumental in growing Business Development teams at Enable, Dooly, and Vendr. He shares insights on;

  • The importance of initial manual efforts when developing sales skills 
  • signal-led sales 
  • the future of the BDR role
  • And more...
]]> In this episode, Anis interviews Saad Khan, the Director of Sales and Business Development at Aligned.

Before Aligned, Saad was instrumental in growing Business Development teams at Enable, Dooly, and Vendr. He shares insights on;

  • The importance of initial manual efforts when developing sales skills 
  • signal-led sales 
  • the future of the BDR role
  • And more...
]]> Tue, 28 May 2024 10:37:07 -0400 Attention Attention 1814 In this episode, Anis interviews Saad Khan, the Director of Sales and Business Development at Aligned.

Before Aligned, Saad was instrumental in growing Business Development teams at Enable, Dooly, and Vendr. He shares insights on;

  • The importance of initial manual efforts when developing sales skills 
  • signal-led sales 
  • the future of the BDR role
  • And more...
]]> No Anis Bennaceur Rory McDermott Saad Khan Ep. 3: Going from Zero to One with Austin Hughes 3 3 Ep. 3: Going from Zero to One with Austin Hughes full a8a10e5f-b172-445e-b1cb-8d092d9b817d https://share.transistor.fm/s/d44da145 In this episode, Anis interviews Austin Huges, Founder at UnifyGTM. 

Before UnifyGTM, Austin was instrumental in helping Ramp scale to $100M ARR. He shares insights on;

  • Going from Zero to One
  • The importance of resilience for founders
  • Hiring for growth
  • And more...
]]> In this episode, Anis interviews Austin Huges, Founder at UnifyGTM. 

Before UnifyGTM, Austin was instrumental in helping Ramp scale to $100M ARR. He shares insights on;

  • Going from Zero to One
  • The importance of resilience for founders
  • Hiring for growth
  • And more...
]]> Mon, 20 May 2024 16:14:52 -0400 Attention Attention 2011 In this episode, Anis interviews Austin Huges, Founder at UnifyGTM. 

Before UnifyGTM, Austin was instrumental in helping Ramp scale to $100M ARR. He shares insights on;

  • Going from Zero to One
  • The importance of resilience for founders
  • Hiring for growth
  • And more...
]]> No Anis Bennaceur Rory McDermott Austin Hughes Ep. 2: How to Win in Outbound Sales with Florin Tatulea 2 2 Ep. 2: How to Win in Outbound Sales with Florin Tatulea full 9b2883ec-310c-4c16-a8d9-0d2ea3b5438f https://share.transistor.fm/s/573fcbfe In this episode, Anis interviews Florin Tatulea, Founder at Sales Flo. 

Florin is one of the most respected voices in the start-up world when it comes to sales. He shares insights on;

  • His start in the start-up & sales worlds
  • Outbound strategies
  • The benefits and potential pitfalls of automation
  • Cold-calling techniques
]]> In this episode, Anis interviews Florin Tatulea, Founder at Sales Flo. 

Florin is one of the most respected voices in the start-up world when it comes to sales. He shares insights on;

  • His start in the start-up & sales worlds
  • Outbound strategies
  • The benefits and potential pitfalls of automation
  • Cold-calling techniques
]]> Mon, 13 May 2024 09:38:22 -0400 Attention Attention 1773 In this episode, Anis interviews Florin Tatulea, Founder at Sales Flo. 

Florin is one of the most respected voices in the start-up world when it comes to sales. He shares insights on;

  • His start in the start-up & sales worlds
  • Outbound strategies
  • The benefits and potential pitfalls of automation
  • Cold-calling techniques
]]> No Anis Bennaceur Rory McDermott Florin Tatulea Ep. 1: Key Strategies for Successful Go-to-Market Execution (with David Barron) 1 1 Ep. 1: Key Strategies for Successful Go-to-Market Execution (with David Barron) full 81261a23-d02d-4d05-9c22-28d75b6f8fe4 https://share.transistor.fm/s/4d56f1d8 In this episode Anis interviews David Barron, Director of Product Strategy & GTM at HubSpot. 

David has been instrumental in taking HubSpot to its status as a global brand. In this episode he shares insights on;

  • The early days at HubSpot and key growth strategies
  • Effective implementation of intent data
  • Transitioning between sales and product roles
  • Retaining top talent
  • Launching new products
]]> In this episode Anis interviews David Barron, Director of Product Strategy & GTM at HubSpot. 

David has been instrumental in taking HubSpot to its status as a global brand. In this episode he shares insights on;

  • The early days at HubSpot and key growth strategies
  • Effective implementation of intent data
  • Transitioning between sales and product roles
  • Retaining top talent
  • Launching new products
]]> Tue, 07 May 2024 14:41:57 -0400 Attention Attention 2321 In this episode Anis interviews David Barron, Director of Product Strategy & GTM at HubSpot. 

David has been instrumental in taking HubSpot to its status as a global brand. In this episode he shares insights on;

  • The early days at HubSpot and key growth strategies
  • Effective implementation of intent data
  • Transitioning between sales and product roles
  • Retaining top talent
  • Launching new products
]]> No Anis Bennaceur Rory McDermott David Barron Pay Attention! Trailer 1 1 Pay Attention! Trailer trailer 86b4596f-fe71-4e79-afa0-eab624b43d62 https://share.transistor.fm/s/c3b9040b Thu, 02 May 2024 15:56:07 -0400 Attention Attention 15 No Anis Bennaceur Rory McDermott