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    <description>swyx's personal picks pod. 

Weekdays: the best audio clips from podcasts I listen to, in 10 minutes or less!
Fridays: Music picks!
Weekends: long form talks and conversations!

This is a passion project; never any ads, 100% just recs from me to people who like the stuff I like.
Share and give feedback: tag @swyx on Twitter or email audio questions to swyx @ swyx.io</description>
    <copyright>2021 Swyx</copyright>
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    <pubDate>Sun, 19 Oct 2025 21:51:07 -0400</pubDate>
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    <itunes:summary>swyx's personal picks pod. 

Weekdays: the best audio clips from podcasts I listen to, in 10 minutes or less!
Fridays: Music picks!
Weekends: long form talks and conversations!

This is a passion project; never any ads, 100% just recs from me to people who like the stuff I like.
Share and give feedback: tag @swyx on Twitter or email audio questions to swyx @ swyx.io</itunes:summary>
    <itunes:subtitle>swyx's personal picks pod.</itunes:subtitle>
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      <itunes:name>Shawn Swyx Wang</itunes:name>
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    <itunes:complete>No</itunes:complete>
    <itunes:explicit>Yes</itunes:explicit>
    <item>
      <title>Swyx on Cognition and The Meaning of Life</title>
      <itunes:episode>543</itunes:episode>
      <podcast:episode>543</podcast:episode>
      <itunes:title>Swyx on Cognition and The Meaning of Life</itunes:title>
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        <![CDATA[<p>a surprisingly good quality dense chat with Delta Institute https://www.youtube.com/watch?v=CYr1mSDNqKM</p>]]>
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        <![CDATA[<p>a surprisingly good quality dense chat with Delta Institute https://www.youtube.com/watch?v=CYr1mSDNqKM</p>]]>
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      <pubDate>Sun, 19 Oct 2025 21:51:05 -0400</pubDate>
      <author>Swyx</author>
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        <![CDATA[<p>a surprisingly good quality dense chat with Delta Institute https://www.youtube.com/watch?v=CYr1mSDNqKM</p>]]>
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      <title>[Chit Chat Stocks] swyx on the AI majors</title>
      <itunes:episode>542</itunes:episode>
      <podcast:episode>542</podcast:episode>
      <itunes:title>[Chit Chat Stocks] swyx on the AI majors</itunes:title>
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        <![CDATA[<p>https://www.listennotes.com/podcasts/chit-chat-stocks/the-future-of-artificial-3ylaqngtMR7/<br></p><p>[00:00:00]</p><p><strong>intro:</strong> Welcome to Chitchat Stocks on this show host Ryan Henderson and Brett Schaefer analyze businesses and riff on the world of investing. As a quick reminder, Chitchat Stocks is a CCM media group podcast. Anything discussed on Chitchat Stocks by Ryan, Brett, or any other podcast guest is not formal advice or recommendation.</p><p><strong>intro:</strong> Now, please enjoy this episode.</p><p><strong>Brett:</strong> Welcome in. We have another episode of the Chitchat Stocks podcast for you this week. We have a fantastic interview coming up with Shawn Wang from LatentSpace. It is a, I'll say covering anything AI. A lot of the stuff, you know, for me and Ryan, it might be going over our heads and it might be a little too hard technically for us, but that's what we brought on Shawn to the show today.</p><p><strong>Brett:</strong> For a lot of public market investors, this new [00:01:00] AI stuff, it's hard to You know, see what is, what is working, what's just a narrative, what all the stuff that's getting thrown at us during this boom times. So Shawn, we wanted to bring you back on the show. You came on, I think almost exactly two years ago now to talk more cloud stuff.</p><p><strong>Brett:</strong> Now we're really going to talk about cloud AI and how it is impacting the startup ecosystem. So Shawn, as we kick off the show. What is your relevant expertise in this booming AI field? </p><p><strong>swyx:</strong> Oh God, that's the million dollar question here. So I am so for, for listeners who haven't heard back the previous episode that I was on I was finance and public markets guy.</p><p><strong>swyx:</strong> And I was, I was in a hedge fund for my first career. And then I changed careers to tech where I worked at AWS and three unicorn Sort of developer tooling cloud startups. My relevant expertise is you know, on, on some [00:02:00] level, I, I'm just a software engineer that is building with AI now. And then on another level, I had, I actually, when I was an options trader back in the sales side, I actually did a lot of natural language processing of the Bloomberg chats.</p><p><strong>swyx:</strong> So I fed all of the Bloomberg chats into a pricing mechanism. Then built our global pricer. So our entire options desk was running off of that thing. This was about 13 years ago. So so you know, I, I've always had some involvement with like AI, but like, you know, it was never a big part of my identity and I think.</p><p><strong>swyx:</strong> The more foundation models came into focus, and foundation models is a very special term as opposed to traditional, maybe machine learning finance that a lot of your listeners might be familiar with then you start to build differently, and there the traditional software engineering skills become a lot more relevant.</p><p><strong>swyx:</strong> So relevant expertise now is that I, I guess I've sort of popularized and created the term of AI engineer, which you can talk about and created the industry such that Gartner now considers, considers [00:03:00] it like the peak of its hype right now. And I, I consider that both a point of success and also a challenge because I have to prove Gartner wrong that it has not peaked, but you know, they put us at the top of the hype cycle, which is kind of funny.</p><p><strong>swyx:</strong> Because I started it, so. </p><p><strong>Ryan:</strong> Yeah, it's it's a unique challenge but yeah, funny anecdote. Okay, so a lot has changed since we last spoke. Yeah. Pretty much this whole world of AI that everyone's talking about now or at least has become mainstream has, I believe that kind of kicked off right after the discussion or our last discussion.</p><p><strong>Ryan:</strong> So I guess the last discussion was really focused on the cloud computing industry broadly. And that was actually right around the time when AWS. Azure, GCP all the revenue growth rates were coming down and actually now with the hindsight bottoming. So my question for you is what has, I guess, [00:04:00] what has changed over the last two years and why has revenue growth at the big cloud providers re accelerated?</p><p><strong>swyx:</strong> Yeah, again, like, revenue growth at big cloud providers is due to factors that, you know, probably I don't have a full appreciation of. I also challenge the fact, the idea that everything has changed. You know, I think in some ways, this is just like the next wave of something that was just a broader, maybe like 20, 30 year long trend anyway.</p><p><strong>swyx:</strong> You know, we, we needed more cloud compute. Now we need even more cloud compute. Now we need more GPUs in the cloud instead of CPUs, right? Like, what's really changed? I don't know. Like, you know, people still want serverless everything. People still want orchestration. People still want you know, unlimited storage and bandwidth and all the sort of core components of cloud.</p><p><strong>swyx:</strong> In that sense, it hasn't really changed. I do think that if you see there are plots over time of the amount of money and flops invested in machine learning models, that actually used to follow a pretty log linear Moore's law type growth chart for the last like 40 years. [00:05:00] And then, You had 2022 happen and now everyone's like, oh, you can train foundation models now.</p><p><strong>swyx:</strong> And actually you've seen a big inflection upwards in the amounts that people are throwing in throwing the money in there just because they see the money now. So like every, it's like obvious to everyone, including us, including me in a way that it wasn't obvious to basically everyone, but Sam Altman and Satya Nadella circa 2019.</p><p><strong>swyx:</strong> Like they knew this. Four years five years ahead of everyone else. And that's why they went big on OpenAI. But now that we see this, obviously everyone's throwing money into NVIDIA, basically. </p><p><strong>Brett:</strong> I had, why, why are, and this is maybe a question I think I know, but I'd like the answer again, and it feels like it's maybe a basic question, but a lot of, I think listeners are going to want to kind of understand this connection.</p><p><strong>Brett:</strong> Why do these new AI companies require so much upfront spending? On NVIDIA chips, cloud computing costs. All that stuff. </p><p><strong>swyx:</strong> Yeah. I mean, so [00:06:00] you have to split it by whether you're a foundation model lab or you're basically everyone else that consumes foundation models. So the rough estimate for, let's say GPT 3 was like 50 million to a hundred million in compute for one run.</p><p><strong>swyx:</strong> And for every one successful final training run, maybe you have between a hundred to a thousand. Prior runs before that, right? So just pure R&amp; D. The estimate for GPT 4 was 500 million. We've actually had two generations of frontier models since then, just for OpenAI. So that would be GPT 4. 0 and GPT those are the models that, those are only, only the models they've released.</p><p><strong>swyx:</strong> And also not, those are only the text models, we haven't counted the video models and all the other stuff. So it's just a lot of upfront investment, right? Like, I think it's, it's like the classic capital fixed costs upfront thing, where, you know, you have a pre training phase where you're just consuming all of the internet.</p><p><strong>swyx:</strong> [00:07:00] Data that's, you know, there's nuances to that, but we won't go into that. And, and, Alka, Alka comes the other end, you know, 3 to 6 months later, Alka comes a model that you then spend another 6 months fine tuning and red teaming, and post training, and then it's ready for release. So, like, so there...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://www.listennotes.com/podcasts/chit-chat-stocks/the-future-of-artificial-3ylaqngtMR7/<br></p><p>[00:00:00]</p><p><strong>intro:</strong> Welcome to Chitchat Stocks on this show host Ryan Henderson and Brett Schaefer analyze businesses and riff on the world of investing. As a quick reminder, Chitchat Stocks is a CCM media group podcast. Anything discussed on Chitchat Stocks by Ryan, Brett, or any other podcast guest is not formal advice or recommendation.</p><p><strong>intro:</strong> Now, please enjoy this episode.</p><p><strong>Brett:</strong> Welcome in. We have another episode of the Chitchat Stocks podcast for you this week. We have a fantastic interview coming up with Shawn Wang from LatentSpace. It is a, I'll say covering anything AI. A lot of the stuff, you know, for me and Ryan, it might be going over our heads and it might be a little too hard technically for us, but that's what we brought on Shawn to the show today.</p><p><strong>Brett:</strong> For a lot of public market investors, this new [00:01:00] AI stuff, it's hard to You know, see what is, what is working, what's just a narrative, what all the stuff that's getting thrown at us during this boom times. So Shawn, we wanted to bring you back on the show. You came on, I think almost exactly two years ago now to talk more cloud stuff.</p><p><strong>Brett:</strong> Now we're really going to talk about cloud AI and how it is impacting the startup ecosystem. So Shawn, as we kick off the show. What is your relevant expertise in this booming AI field? </p><p><strong>swyx:</strong> Oh God, that's the million dollar question here. So I am so for, for listeners who haven't heard back the previous episode that I was on I was finance and public markets guy.</p><p><strong>swyx:</strong> And I was, I was in a hedge fund for my first career. And then I changed careers to tech where I worked at AWS and three unicorn Sort of developer tooling cloud startups. My relevant expertise is you know, on, on some [00:02:00] level, I, I'm just a software engineer that is building with AI now. And then on another level, I had, I actually, when I was an options trader back in the sales side, I actually did a lot of natural language processing of the Bloomberg chats.</p><p><strong>swyx:</strong> So I fed all of the Bloomberg chats into a pricing mechanism. Then built our global pricer. So our entire options desk was running off of that thing. This was about 13 years ago. So so you know, I, I've always had some involvement with like AI, but like, you know, it was never a big part of my identity and I think.</p><p><strong>swyx:</strong> The more foundation models came into focus, and foundation models is a very special term as opposed to traditional, maybe machine learning finance that a lot of your listeners might be familiar with then you start to build differently, and there the traditional software engineering skills become a lot more relevant.</p><p><strong>swyx:</strong> So relevant expertise now is that I, I guess I've sort of popularized and created the term of AI engineer, which you can talk about and created the industry such that Gartner now considers, considers [00:03:00] it like the peak of its hype right now. And I, I consider that both a point of success and also a challenge because I have to prove Gartner wrong that it has not peaked, but you know, they put us at the top of the hype cycle, which is kind of funny.</p><p><strong>swyx:</strong> Because I started it, so. </p><p><strong>Ryan:</strong> Yeah, it's it's a unique challenge but yeah, funny anecdote. Okay, so a lot has changed since we last spoke. Yeah. Pretty much this whole world of AI that everyone's talking about now or at least has become mainstream has, I believe that kind of kicked off right after the discussion or our last discussion.</p><p><strong>Ryan:</strong> So I guess the last discussion was really focused on the cloud computing industry broadly. And that was actually right around the time when AWS. Azure, GCP all the revenue growth rates were coming down and actually now with the hindsight bottoming. So my question for you is what has, I guess, [00:04:00] what has changed over the last two years and why has revenue growth at the big cloud providers re accelerated?</p><p><strong>swyx:</strong> Yeah, again, like, revenue growth at big cloud providers is due to factors that, you know, probably I don't have a full appreciation of. I also challenge the fact, the idea that everything has changed. You know, I think in some ways, this is just like the next wave of something that was just a broader, maybe like 20, 30 year long trend anyway.</p><p><strong>swyx:</strong> You know, we, we needed more cloud compute. Now we need even more cloud compute. Now we need more GPUs in the cloud instead of CPUs, right? Like, what's really changed? I don't know. Like, you know, people still want serverless everything. People still want orchestration. People still want you know, unlimited storage and bandwidth and all the sort of core components of cloud.</p><p><strong>swyx:</strong> In that sense, it hasn't really changed. I do think that if you see there are plots over time of the amount of money and flops invested in machine learning models, that actually used to follow a pretty log linear Moore's law type growth chart for the last like 40 years. [00:05:00] And then, You had 2022 happen and now everyone's like, oh, you can train foundation models now.</p><p><strong>swyx:</strong> And actually you've seen a big inflection upwards in the amounts that people are throwing in throwing the money in there just because they see the money now. So like every, it's like obvious to everyone, including us, including me in a way that it wasn't obvious to basically everyone, but Sam Altman and Satya Nadella circa 2019.</p><p><strong>swyx:</strong> Like they knew this. Four years five years ahead of everyone else. And that's why they went big on OpenAI. But now that we see this, obviously everyone's throwing money into NVIDIA, basically. </p><p><strong>Brett:</strong> I had, why, why are, and this is maybe a question I think I know, but I'd like the answer again, and it feels like it's maybe a basic question, but a lot of, I think listeners are going to want to kind of understand this connection.</p><p><strong>Brett:</strong> Why do these new AI companies require so much upfront spending? On NVIDIA chips, cloud computing costs. All that stuff. </p><p><strong>swyx:</strong> Yeah. I mean, so [00:06:00] you have to split it by whether you're a foundation model lab or you're basically everyone else that consumes foundation models. So the rough estimate for, let's say GPT 3 was like 50 million to a hundred million in compute for one run.</p><p><strong>swyx:</strong> And for every one successful final training run, maybe you have between a hundred to a thousand. Prior runs before that, right? So just pure R&amp; D. The estimate for GPT 4 was 500 million. We've actually had two generations of frontier models since then, just for OpenAI. So that would be GPT 4. 0 and GPT those are the models that, those are only, only the models they've released.</p><p><strong>swyx:</strong> And also not, those are only the text models, we haven't counted the video models and all the other stuff. So it's just a lot of upfront investment, right? Like, I think it's, it's like the classic capital fixed costs upfront thing, where, you know, you have a pre training phase where you're just consuming all of the internet.</p><p><strong>swyx:</strong> [00:07:00] Data that's, you know, there's nuances to that, but we won't go into that. And, and, Alka, Alka comes the other end, you know, 3 to 6 months later, Alka comes a model that you then spend another 6 months fine tuning and red teaming, and post training, and then it's ready for release. So, like, so there...</p>]]>
      </content:encoded>
      <pubDate>Wed, 18 Dec 2024 23:30:01 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3813</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>https://www.listennotes.com/podcasts/chit-chat-stocks/the-future-of-artificial-3ylaqngtMR7/<br></p><p>[00:00:00]</p><p><strong>intro:</strong> Welcome to Chitchat Stocks on this show host Ryan Henderson and Brett Schaefer analyze businesses and riff on the world of investing. As a quick reminder, Chitchat Stocks is a CCM media group podcast. Anything discussed on Chitchat Stocks by Ryan, Brett, or any other podcast guest is not formal advice or recommendation.</p><p><strong>intro:</strong> Now, please enjoy this episode.</p><p><strong>Brett:</strong> Welcome in. We have another episode of the Chitchat Stocks podcast for you this week. We have a fantastic interview coming up with Shawn Wang from LatentSpace. It is a, I'll say covering anything AI. A lot of the stuff, you know, for me and Ryan, it might be going over our heads and it might be a little too hard technically for us, but that's what we brought on Shawn to the show today.</p><p><strong>Brett:</strong> For a lot of public market investors, this new [00:01:00] AI stuff, it's hard to You know, see what is, what is working, what's just a narrative, what all the stuff that's getting thrown at us during this boom times. So Shawn, we wanted to bring you back on the show. You came on, I think almost exactly two years ago now to talk more cloud stuff.</p><p><strong>Brett:</strong> Now we're really going to talk about cloud AI and how it is impacting the startup ecosystem. So Shawn, as we kick off the show. What is your relevant expertise in this booming AI field? </p><p><strong>swyx:</strong> Oh God, that's the million dollar question here. So I am so for, for listeners who haven't heard back the previous episode that I was on I was finance and public markets guy.</p><p><strong>swyx:</strong> And I was, I was in a hedge fund for my first career. And then I changed careers to tech where I worked at AWS and three unicorn Sort of developer tooling cloud startups. My relevant expertise is you know, on, on some [00:02:00] level, I, I'm just a software engineer that is building with AI now. And then on another level, I had, I actually, when I was an options trader back in the sales side, I actually did a lot of natural language processing of the Bloomberg chats.</p><p><strong>swyx:</strong> So I fed all of the Bloomberg chats into a pricing mechanism. Then built our global pricer. So our entire options desk was running off of that thing. This was about 13 years ago. So so you know, I, I've always had some involvement with like AI, but like, you know, it was never a big part of my identity and I think.</p><p><strong>swyx:</strong> The more foundation models came into focus, and foundation models is a very special term as opposed to traditional, maybe machine learning finance that a lot of your listeners might be familiar with then you start to build differently, and there the traditional software engineering skills become a lot more relevant.</p><p><strong>swyx:</strong> So relevant expertise now is that I, I guess I've sort of popularized and created the term of AI engineer, which you can talk about and created the industry such that Gartner now considers, considers [00:03:00] it like the peak of its hype right now. And I, I consider that both a point of success and also a challenge because I have to prove Gartner wrong that it has not peaked, but you know, they put us at the top of the hype cycle, which is kind of funny.</p><p><strong>swyx:</strong> Because I started it, so. </p><p><strong>Ryan:</strong> Yeah, it's it's a unique challenge but yeah, funny anecdote. Okay, so a lot has changed since we last spoke. Yeah. Pretty much this whole world of AI that everyone's talking about now or at least has become mainstream has, I believe that kind of kicked off right after the discussion or our last discussion.</p><p><strong>Ryan:</strong> So I guess the last discussion was really focused on the cloud computing industry broadly. And that was actually right around the time when AWS. Azure, GCP all the revenue growth rates were coming down and actually now with the hindsight bottoming. So my question for you is what has, I guess, [00:04:00] what has changed over the last two years and why has revenue growth at the big cloud providers re accelerated?</p><p><strong>swyx:</strong> Yeah, again, like, revenue growth at big cloud providers is due to factors that, you know, probably I don't have a full appreciation of. I also challenge the fact, the idea that everything has changed. You know, I think in some ways, this is just like the next wave of something that was just a broader, maybe like 20, 30 year long trend anyway.</p><p><strong>swyx:</strong> You know, we, we needed more cloud compute. Now we need even more cloud compute. Now we need more GPUs in the cloud instead of CPUs, right? Like, what's really changed? I don't know. Like, you know, people still want serverless everything. People still want orchestration. People still want you know, unlimited storage and bandwidth and all the sort of core components of cloud.</p><p><strong>swyx:</strong> In that sense, it hasn't really changed. I do think that if you see there are plots over time of the amount of money and flops invested in machine learning models, that actually used to follow a pretty log linear Moore's law type growth chart for the last like 40 years. [00:05:00] And then, You had 2022 happen and now everyone's like, oh, you can train foundation models now.</p><p><strong>swyx:</strong> And actually you've seen a big inflection upwards in the amounts that people are throwing in throwing the money in there just because they see the money now. So like every, it's like obvious to everyone, including us, including me in a way that it wasn't obvious to basically everyone, but Sam Altman and Satya Nadella circa 2019.</p><p><strong>swyx:</strong> Like they knew this. Four years five years ahead of everyone else. And that's why they went big on OpenAI. But now that we see this, obviously everyone's throwing money into NVIDIA, basically. </p><p><strong>Brett:</strong> I had, why, why are, and this is maybe a question I think I know, but I'd like the answer again, and it feels like it's maybe a basic question, but a lot of, I think listeners are going to want to kind of understand this connection.</p><p><strong>Brett:</strong> Why do these new AI companies require so much upfront spending? On NVIDIA chips, cloud computing costs. All that stuff. </p><p><strong>swyx:</strong> Yeah. I mean, so [00:06:00] you have to split it by whether you're a foundation model lab or you're basically everyone else that consumes foundation models. So the rough estimate for, let's say GPT 3 was like 50 million to a hundred million in compute for one run.</p><p><strong>swyx:</strong> And for every one successful final training run, maybe you have between a hundred to a thousand. Prior runs before that, right? So just pure R&amp; D. The estimate for GPT 4 was 500 million. We've actually had two generations of frontier models since then, just for OpenAI. So that would be GPT 4. 0 and GPT those are the models that, those are only, only the models they've released.</p><p><strong>swyx:</strong> And also not, those are only the text models, we haven't counted the video models and all the other stuff. So it's just a lot of upfront investment, right? Like, I think it's, it's like the classic capital fixed costs upfront thing, where, you know, you have a pre training phase where you're just consuming all of the internet.</p><p><strong>swyx:</strong> [00:07:00] Data that's, you know, there's nuances to that, but we won't go into that. And, and, Alka, Alka comes the other end, you know, 3 to 6 months later, Alka comes a model that you then spend another 6 months fine tuning and red teaming, and post training, and then it's ready for release. So, like, so there...</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Intentionality, AI Eng, Devtools Angels, and DevRel - on Scaling DevTools</title>
      <itunes:episode>541</itunes:episode>
      <podcast:episode>541</podcast:episode>
      <itunes:title>Intentionality, AI Eng, Devtools Angels, and DevRel - on Scaling DevTools</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4ca9273c-82d0-41a4-9dc5-0bf6d0da7d25</guid>
      <link>https://mixtape.swyx.io/episodes/intentionality-ai-eng-devtools-angels-and-devrel-on-scaling-devtools</link>
      <description>
        <![CDATA[<p>https://podcast.scalingdevtools.com/episodes/swyx-2</p><p>Plus, Shawn started the AI Engineer movement with his essay <a href="https://www.latent.space/p/ai-engineer">Rise of the AI Engineer</a> and organized two incredible AI engineer conferences in the past twelve months - <a href="https://www.ai.engineer/worldsfair">AI Engineer World's Fair</a> and <a href="https://www.ai.engineer/summit/2023">AI Engineer Summit</a></p><p>And Shawn has angel invested in DevTools like <a href="https://airbyte.com/">Airbyte</a>, <a href="https://railway.app/">Railway</a>, <a href="https://supabase.com/">Supabase</a>, <a href="https://www.replay.io/">Replay.io</a>, <a href="https://stackblitz.com/">Stackblitz</a>, <a href="https://www.flutterflow.io/">Flutterflow</a>, <a href="https://fireworks.ai/">Fireworks.ai</a> while running the DevTools angels community.</p><p>Besides this, Shawn curates <a href="https://dx.tips/">DX.tips</a> (DevTools magazine) and in a past life wrote the <a href="https://www.learninpublic.org/">Coding Career handbook</a>, championed learn in public, cofounded <a href="https://www.sveltesociety.dev/">Svelte Society</a> and was previously Head of Developer Experience at <a href="https://temporal.io/">Temporal</a>, and a Developer Advocate at <a href="https://aws.amazon.com/">AWS</a> and <a href="https://www.netlify.com/">Netlify</a>.</p><p>Also, before this, Shawn had a very successful career in investment banking, trading, building data pipelines and performing quantitate portfolio management. I think this brings him a very unique perspective - I've always admired his ability to zoom out and see the big picture and the trends.</p><p>Even though Shawn is now all-in on AI, he's still one of the go-to authorities on DevTools go-to-market.</p><p>As you can tell, Shawn is someone I deeply admire. So I'm glad he came back.</p><p><strong>What we discuss:</strong></p><ul><li>Organizing the AI Engineer Conferences</li><li>Rise of the AI Engineer</li><li>Intentionality and principles (yes we even talk about Alcoholics Anonymous)</li><li>The AI CEO</li><li>Invisible deadlines</li><li>Ilya believing in AGI more than most people at OpenAI</li><li>Are developers going to be obsolete? </li><li><a href="https://x.com/thorwebdev">Thor</a> convinced swyx to invest in Supabase</li><li>Building DevTools that work well with LLMs</li><li>Angel investing in DevTools - why and how</li><li>Is DevRel dead?</li><li>How to hire DevRel</li><li>Why DX.tips exists</li></ul><p><strong>Links:</strong></p><ul><li><a href="https://www.latent.space/p/ai-engineer">Rise of the AI Engineer</a> https://www.latent.space/p/ai-engineer</li><li><a href="https://www.latent.space/">Latent Space Podcast</a> https://www.latent.space/</li><li><a href="https://x.com/swyx">swyx's Twitter</a> https://x.com/swyx</li><li><a href="https://www.swyx.io/">swyx's website</a> https://www.swyx.io/</li><li><a href="https://www.linkedin.com/in/shawnswyxwang/">swyx's LinkedIn</a> https://www.linkedin.com/in/shawnswyxwang/</li><li><a href="https://smol.ai/">smol.ai</a> https://smol.ai/</li><li><a href="https://github.com/sw-yx/devtools-angels">DevTools Angels</a> https://github.com/sw-yx/devtools-angels</li><li><a href="https://dx.tips/">DX.tips</a> https://dx.tips/</li><li><a href="https://dx.tips/zirp">DevRel's Death as Zero Interest Rate Phenomenon</a> https://dx.tips/zirp </li><li><a href="https://www.ai.engineer/summit/2023">AI Engineer Summit</a> https://www.ai.engineer/summit/2023</li><li><a href="https://www.ai.engineer/worldsfair">AI Engineer World's Fair</a> https://www.ai.engineer/worldsfair</li><li><a href="https://www.learninpublic.org/">Coding Career Handbook</a> https://www.learninpublic.org/</li><li><a href="https://podcast.scalingdevtools.com/episodes/swyx">Shawn's previous appearance on Scaling DevTools</a> https://podcast.scalingdevtools.com/episodes/swyx </li><li><a href="https://asana.com/resources/eisenhower-matrix">Eisenhower Matrix</a> https://asana.com/resources/eisenhower-matrix</li><li><a href="https://x.com/thorwebdev">Thor from Supabase</a> https://x.com/thorwebdev</li><li><a href="https://www.solarissf.com/">Solaris AI coworking space in SF</a> https://www.solarissf.com/</li><li><a href="https://www.browserbase.com/">Browserbase</a> https://www.browserbase.com/</li><li><a href="https://indent.com/">Indent</a> https://indent.com/ and <a href="https://x.com/fouadmatin">Fouad</a> https://x.com/fouadmatin</li><li><a href="https://dx.tips/hackathons">How to do hackathons</a> https://dx.tips/hackathons</li><li><a href="https://dx.tips/conf-guide">How to do conferences</a> https://dx.tips/conf-guide</li><li><a href="https://dx.tips/mailbox-first-devrel-hiring">How to hire DevRel</a> https://dx.tips/mailbox-first-devrel-hiring</li><li><a href="https://www.youtube.com/watch?v=PAy_GHUAICw">Climbing the ladder of abstraction with Amelia Wattenberger</a> https://www.youtube.com/watch?v=PAy_GHUAICw...for the job. And they should not be doing that job and they should try something else to do. People pay for it because they need the job title to be filled more than they need that person. Those good people are very hard to reach.<p>That's one thing there. I also mentioned some other things that I've found in the different roles in the category: </p><p>Bottoms-up and open source have been very challenging in the growing a company success criteria. That's what different roles focus on: bottoms-up and open source, and particularly open source. You don't have to be open source. </p></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://podcast.scalingdevtools.com/episodes/swyx-2</p><p>Plus, Shawn started the AI Engineer movement with his essay <a href="https://www.latent.space/p/ai-engineer">Rise of the AI Engineer</a> and organized two incredible AI engineer conferences in the past twelve months - <a href="https://www.ai.engineer/worldsfair">AI Engineer World's Fair</a> and <a href="https://www.ai.engineer/summit/2023">AI Engineer Summit</a></p><p>And Shawn has angel invested in DevTools like <a href="https://airbyte.com/">Airbyte</a>, <a href="https://railway.app/">Railway</a>, <a href="https://supabase.com/">Supabase</a>, <a href="https://www.replay.io/">Replay.io</a>, <a href="https://stackblitz.com/">Stackblitz</a>, <a href="https://www.flutterflow.io/">Flutterflow</a>, <a href="https://fireworks.ai/">Fireworks.ai</a> while running the DevTools angels community.</p><p>Besides this, Shawn curates <a href="https://dx.tips/">DX.tips</a> (DevTools magazine) and in a past life wrote the <a href="https://www.learninpublic.org/">Coding Career handbook</a>, championed learn in public, cofounded <a href="https://www.sveltesociety.dev/">Svelte Society</a> and was previously Head of Developer Experience at <a href="https://temporal.io/">Temporal</a>, and a Developer Advocate at <a href="https://aws.amazon.com/">AWS</a> and <a href="https://www.netlify.com/">Netlify</a>.</p><p>Also, before this, Shawn had a very successful career in investment banking, trading, building data pipelines and performing quantitate portfolio management. I think this brings him a very unique perspective - I've always admired his ability to zoom out and see the big picture and the trends.</p><p>Even though Shawn is now all-in on AI, he's still one of the go-to authorities on DevTools go-to-market.</p><p>As you can tell, Shawn is someone I deeply admire. So I'm glad he came back.</p><p><strong>What we discuss:</strong></p><ul><li>Organizing the AI Engineer Conferences</li><li>Rise of the AI Engineer</li><li>Intentionality and principles (yes we even talk about Alcoholics Anonymous)</li><li>The AI CEO</li><li>Invisible deadlines</li><li>Ilya believing in AGI more than most people at OpenAI</li><li>Are developers going to be obsolete? </li><li><a href="https://x.com/thorwebdev">Thor</a> convinced swyx to invest in Supabase</li><li>Building DevTools that work well with LLMs</li><li>Angel investing in DevTools - why and how</li><li>Is DevRel dead?</li><li>How to hire DevRel</li><li>Why DX.tips exists</li></ul><p><strong>Links:</strong></p><ul><li><a href="https://www.latent.space/p/ai-engineer">Rise of the AI Engineer</a> https://www.latent.space/p/ai-engineer</li><li><a href="https://www.latent.space/">Latent Space Podcast</a> https://www.latent.space/</li><li><a href="https://x.com/swyx">swyx's Twitter</a> https://x.com/swyx</li><li><a href="https://www.swyx.io/">swyx's website</a> https://www.swyx.io/</li><li><a href="https://www.linkedin.com/in/shawnswyxwang/">swyx's LinkedIn</a> https://www.linkedin.com/in/shawnswyxwang/</li><li><a href="https://smol.ai/">smol.ai</a> https://smol.ai/</li><li><a href="https://github.com/sw-yx/devtools-angels">DevTools Angels</a> https://github.com/sw-yx/devtools-angels</li><li><a href="https://dx.tips/">DX.tips</a> https://dx.tips/</li><li><a href="https://dx.tips/zirp">DevRel's Death as Zero Interest Rate Phenomenon</a> https://dx.tips/zirp </li><li><a href="https://www.ai.engineer/summit/2023">AI Engineer Summit</a> https://www.ai.engineer/summit/2023</li><li><a href="https://www.ai.engineer/worldsfair">AI Engineer World's Fair</a> https://www.ai.engineer/worldsfair</li><li><a href="https://www.learninpublic.org/">Coding Career Handbook</a> https://www.learninpublic.org/</li><li><a href="https://podcast.scalingdevtools.com/episodes/swyx">Shawn's previous appearance on Scaling DevTools</a> https://podcast.scalingdevtools.com/episodes/swyx </li><li><a href="https://asana.com/resources/eisenhower-matrix">Eisenhower Matrix</a> https://asana.com/resources/eisenhower-matrix</li><li><a href="https://x.com/thorwebdev">Thor from Supabase</a> https://x.com/thorwebdev</li><li><a href="https://www.solarissf.com/">Solaris AI coworking space in SF</a> https://www.solarissf.com/</li><li><a href="https://www.browserbase.com/">Browserbase</a> https://www.browserbase.com/</li><li><a href="https://indent.com/">Indent</a> https://indent.com/ and <a href="https://x.com/fouadmatin">Fouad</a> https://x.com/fouadmatin</li><li><a href="https://dx.tips/hackathons">How to do hackathons</a> https://dx.tips/hackathons</li><li><a href="https://dx.tips/conf-guide">How to do conferences</a> https://dx.tips/conf-guide</li><li><a href="https://dx.tips/mailbox-first-devrel-hiring">How to hire DevRel</a> https://dx.tips/mailbox-first-devrel-hiring</li><li><a href="https://www.youtube.com/watch?v=PAy_GHUAICw">Climbing the ladder of abstraction with Amelia Wattenberger</a> https://www.youtube.com/watch?v=PAy_GHUAICw...for the job. And they should not be doing that job and they should try something else to do. People pay for it because they need the job title to be filled more than they need that person. Those good people are very hard to reach.<p>That's one thing there. I also mentioned some other things that I've found in the different roles in the category: </p><p>Bottoms-up and open source have been very challenging in the growing a company success criteria. That's what different roles focus on: bottoms-up and open source, and particularly open source. You don't have to be open source. </p></li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 10 Oct 2024 17:04:15 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/10862f36/b53e66fb.mp3" length="91566048" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/z7JHlHXrrE6d1vstspgAteMk_-kURkfaKMRmFu0d8Yc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hZjQ5/OTgyNTY5NWM0OGNm/MzRhOWVlNTRlOThk/ZDI0NS5qcGc.jpg"/>
      <itunes:duration>4577</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>https://podcast.scalingdevtools.com/episodes/swyx-2</p><p>Plus, Shawn started the AI Engineer movement with his essay <a href="https://www.latent.space/p/ai-engineer">Rise of the AI Engineer</a> and organized two incredible AI engineer conferences in the past twelve months - <a href="https://www.ai.engineer/worldsfair">AI Engineer World's Fair</a> and <a href="https://www.ai.engineer/summit/2023">AI Engineer Summit</a></p><p>And Shawn has angel invested in DevTools like <a href="https://airbyte.com/">Airbyte</a>, <a href="https://railway.app/">Railway</a>, <a href="https://supabase.com/">Supabase</a>, <a href="https://www.replay.io/">Replay.io</a>, <a href="https://stackblitz.com/">Stackblitz</a>, <a href="https://www.flutterflow.io/">Flutterflow</a>, <a href="https://fireworks.ai/">Fireworks.ai</a> while running the DevTools angels community.</p><p>Besides this, Shawn curates <a href="https://dx.tips/">DX.tips</a> (DevTools magazine) and in a past life wrote the <a href="https://www.learninpublic.org/">Coding Career handbook</a>, championed learn in public, cofounded <a href="https://www.sveltesociety.dev/">Svelte Society</a> and was previously Head of Developer Experience at <a href="https://temporal.io/">Temporal</a>, and a Developer Advocate at <a href="https://aws.amazon.com/">AWS</a> and <a href="https://www.netlify.com/">Netlify</a>.</p><p>Also, before this, Shawn had a very successful career in investment banking, trading, building data pipelines and performing quantitate portfolio management. I think this brings him a very unique perspective - I've always admired his ability to zoom out and see the big picture and the trends.</p><p>Even though Shawn is now all-in on AI, he's still one of the go-to authorities on DevTools go-to-market.</p><p>As you can tell, Shawn is someone I deeply admire. So I'm glad he came back.</p><p><strong>What we discuss:</strong></p><ul><li>Organizing the AI Engineer Conferences</li><li>Rise of the AI Engineer</li><li>Intentionality and principles (yes we even talk about Alcoholics Anonymous)</li><li>The AI CEO</li><li>Invisible deadlines</li><li>Ilya believing in AGI more than most people at OpenAI</li><li>Are developers going to be obsolete? </li><li><a href="https://x.com/thorwebdev">Thor</a> convinced swyx to invest in Supabase</li><li>Building DevTools that work well with LLMs</li><li>Angel investing in DevTools - why and how</li><li>Is DevRel dead?</li><li>How to hire DevRel</li><li>Why DX.tips exists</li></ul><p><strong>Links:</strong></p><ul><li><a href="https://www.latent.space/p/ai-engineer">Rise of the AI Engineer</a> https://www.latent.space/p/ai-engineer</li><li><a href="https://www.latent.space/">Latent Space Podcast</a> https://www.latent.space/</li><li><a href="https://x.com/swyx">swyx's Twitter</a> https://x.com/swyx</li><li><a href="https://www.swyx.io/">swyx's website</a> https://www.swyx.io/</li><li><a href="https://www.linkedin.com/in/shawnswyxwang/">swyx's LinkedIn</a> https://www.linkedin.com/in/shawnswyxwang/</li><li><a href="https://smol.ai/">smol.ai</a> https://smol.ai/</li><li><a href="https://github.com/sw-yx/devtools-angels">DevTools Angels</a> https://github.com/sw-yx/devtools-angels</li><li><a href="https://dx.tips/">DX.tips</a> https://dx.tips/</li><li><a href="https://dx.tips/zirp">DevRel's Death as Zero Interest Rate Phenomenon</a> https://dx.tips/zirp </li><li><a href="https://www.ai.engineer/summit/2023">AI Engineer Summit</a> https://www.ai.engineer/summit/2023</li><li><a href="https://www.ai.engineer/worldsfair">AI Engineer World's Fair</a> https://www.ai.engineer/worldsfair</li><li><a href="https://www.learninpublic.org/">Coding Career Handbook</a> https://www.learninpublic.org/</li><li><a href="https://podcast.scalingdevtools.com/episodes/swyx">Shawn's previous appearance on Scaling DevTools</a> https://podcast.scalingdevtools.com/episodes/swyx </li><li><a href="https://asana.com/resources/eisenhower-matrix">Eisenhower Matrix</a> https://asana.com/resources/eisenhower-matrix</li><li><a href="https://x.com/thorwebdev">Thor from Supabase</a> https://x.com/thorwebdev</li><li><a href="https://www.solarissf.com/">Solaris AI coworking space in SF</a> https://www.solarissf.com/</li><li><a href="https://www.browserbase.com/">Browserbase</a> https://www.browserbase.com/</li><li><a href="https://indent.com/">Indent</a> https://indent.com/ and <a href="https://x.com/fouadmatin">Fouad</a> https://x.com/fouadmatin</li><li><a href="https://dx.tips/hackathons">How to do hackathons</a> https://dx.tips/hackathons</li><li><a href="https://dx.tips/conf-guide">How to do conferences</a> https://dx.tips/conf-guide</li><li><a href="https://dx.tips/mailbox-first-devrel-hiring">How to hire DevRel</a> https://dx.tips/mailbox-first-devrel-hiring</li><li><a href="https://www.youtube.com/watch?v=PAy_GHUAICw">Climbing the ladder of abstraction with Amelia Wattenberger</a> https://www.youtube.com/watch?v=PAy_GHUAICw...for the job. And they should not be doing that job and they should try something else to do. People pay for it because they need the job title to be filled more than they need that person. Those good people are very hard to reach.<p>That's one thing there. I also mentioned some other things that I've found in the different roles in the category: </p><p>Bottoms-up and open source have been very challenging in the growing a company success criteria. That's what different roles focus on: bottoms-up and open source, and particularly open source. You don't have to be open source. </p></li></ul>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>AI Eng on the Sandra Kublik pod</title>
      <itunes:episode>540</itunes:episode>
      <podcast:episode>540</podcast:episode>
      <itunes:title>AI Eng on the Sandra Kublik pod</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">92e93808-6cec-4ae4-bfa2-69c76b2c8e4d</guid>
      <link>https://mixtape.swyx.io/episodes/ai-eng-on-the-sandra-kublik-pod</link>
      <description>
        <![CDATA[<p>https://sites.libsyn.com/493303/building-ai-in-2024-is-not-what-you-think-with-swyx</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://sites.libsyn.com/493303/building-ai-in-2024-is-not-what-you-think-with-swyx</p>]]>
      </content:encoded>
      <pubDate>Mon, 30 Sep 2024 15:30:51 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cdf6133a/9ff09f23.mp3" length="58201493" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3636</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>https://sites.libsyn.com/493303/building-ai-in-2024-is-not-what-you-think-with-swyx</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Generation Ship] AI Engineering for nontechnical people</title>
      <itunes:episode>539</itunes:episode>
      <podcast:episode>539</podcast:episode>
      <itunes:title>[Generation Ship] AI Engineering for nontechnical people</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f1dd2129-989d-4057-b093-b1a47a30a2c6</guid>
      <link>https://mixtape.swyx.io/episodes/generation-ship-ai-engineering-for-nontechnical-people</link>
      <description>
        <![CDATA[<p><em>In episode 18 of Generationship, Rachel Chalmers sits down with Shawn "swyx" Wang to delve into AI Engineering. Shawn shares his journey from popularizing the term "AI Engineer" to navigating the rapid advancements in AI technology. Together, they explore the evolving demands and opportunities in AI, offering unparalleled insights into the future of this transformative field.</em></p><p><br>https://www.heavybit.com/library/podcasts/generationship/ep-18-intelligence-on-tap-with-shawn-swyx-wang?utm_campaign=coschedule&amp;utm_source=twitter&amp;utm_medium=heavybit&amp;utm_content=Ep.%20%2318,%20Intelligence%20on%20Tap%20with%20Shawn%20%22swyx%22%20Wang</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><em>In episode 18 of Generationship, Rachel Chalmers sits down with Shawn "swyx" Wang to delve into AI Engineering. Shawn shares his journey from popularizing the term "AI Engineer" to navigating the rapid advancements in AI technology. Together, they explore the evolving demands and opportunities in AI, offering unparalleled insights into the future of this transformative field.</em></p><p><br>https://www.heavybit.com/library/podcasts/generationship/ep-18-intelligence-on-tap-with-shawn-swyx-wang?utm_campaign=coschedule&amp;utm_source=twitter&amp;utm_medium=heavybit&amp;utm_content=Ep.%20%2318,%20Intelligence%20on%20Tap%20with%20Shawn%20%22swyx%22%20Wang</p>]]>
      </content:encoded>
      <pubDate>Thu, 22 Aug 2024 13:03:26 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/81cec35b/e7d9e2a1.mp3" length="53358003" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/N7kLOzMF97sVNoGIiT3phkxdMkH8awBHWjr8HtUVo5o/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zN2Y4/Y2FmYjUzNzE0YjNj/NWRmZWExYjE0ZWY4/YThkYi5qcGc.jpg"/>
      <itunes:duration>2218</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><em>In episode 18 of Generationship, Rachel Chalmers sits down with Shawn "swyx" Wang to delve into AI Engineering. Shawn shares his journey from popularizing the term "AI Engineer" to navigating the rapid advancements in AI technology. Together, they explore the evolving demands and opportunities in AI, offering unparalleled insights into the future of this transformative field.</em></p><p><br>https://www.heavybit.com/library/podcasts/generationship/ep-18-intelligence-on-tap-with-shawn-swyx-wang?utm_campaign=coschedule&amp;utm_source=twitter&amp;utm_medium=heavybit&amp;utm_content=Ep.%20%2318,%20Intelligence%20on%20Tap%20with%20Shawn%20%22swyx%22%20Wang</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Plan B] swyx on nontechnical Singapore podcast</title>
      <itunes:episode>538</itunes:episode>
      <podcast:episode>538</podcast:episode>
      <itunes:title>[Plan B] swyx on nontechnical Singapore podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">815dd8fb-1fe4-4f8d-b6dc-b10171e60c3c</guid>
      <link>https://mixtape.swyx.io/episodes/plan-b-swyx-on-nontechnical-singapore-podcast</link>
      <description>
        <![CDATA[<p>https://www.listennotes.com/podcasts/plan-b-news-beat-ZoCrxdekY79/</p><p>https://open.spotify.com/episode/45dTtNCiIxqySG1lU5addY?si=SeMrk4FBR_yGc4NtG8Ll5Q</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://www.listennotes.com/podcasts/plan-b-news-beat-ZoCrxdekY79/</p><p>https://open.spotify.com/episode/45dTtNCiIxqySG1lU5addY?si=SeMrk4FBR_yGc4NtG8Ll5Q</p>]]>
      </content:encoded>
      <pubDate>Wed, 03 Jul 2024 17:42:08 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9e22881c/b64036df.mp3" length="64892609" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2027</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>https://www.listennotes.com/podcasts/plan-b-news-beat-ZoCrxdekY79/</p><p>https://open.spotify.com/episode/45dTtNCiIxqySG1lU5addY?si=SeMrk4FBR_yGc4NtG8Ll5Q</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[High Agency] AI Engineer World's Fair Preview</title>
      <itunes:episode>537</itunes:episode>
      <podcast:episode>537</podcast:episode>
      <itunes:title>[High Agency] AI Engineer World's Fair Preview</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">42fcaa96-0908-4925-85cb-db7fcf7f266b</guid>
      <link>https://mixtape.swyx.io/episodes/high-agency-ai-engineer-worlds-fair-preview</link>
      <description>
        <![CDATA[<p><strong><br>High Agency Pod Description</strong><br></p><p>In this episode, I chatted with Shawn Wang about his upcoming AI engineering conference and what an AI engineer really is. It's been a year since he penned the viral essay "<a href="https://www.latent.space/p/ai-engineer">Rise of the AI Engineer</a>' and we discuss if this new role will be enduring, the make up of the optimal AI team and trends in machine learning.</p><p><strong><br>Timestamps</strong><br></p><p><br><a href="https://share.transistor.fm/s/890b0ab6#t=0m0s">00:00</a> - Introduction and background on Shawn Wang (Swyx)<br><a href="https://share.transistor.fm/s/890b0ab6#t=3m45s">03:45</a> - Reflecting on the "Rise of the AI Engineer" essay<br><a href="https://share.transistor.fm/s/890b0ab6#t=7m30s">07:30</a> - Skills and characteristics of AI Engineers<br><a href="https://share.transistor.fm/s/890b0ab6#t=12m15s">12:15</a> - Team composition for AI products<br><a href="https://share.transistor.fm/s/890b0ab6#t=16m30s">16:30</a> - Vertical vs. horizontal AI startups<br><a href="https://share.transistor.fm/s/890b0ab6#t=23m0s">23:00</a> - Advice for AI product creators and leaders<br><a href="https://share.transistor.fm/s/890b0ab6#t=28m15s">28:15</a> - Tools and buying vs. building for AI products<br><a href="https://share.transistor.fm/s/890b0ab6#t=33m30s">33:30</a> - Key trends in AI research and development<br><a href="https://share.transistor.fm/s/890b0ab6#t=41m0s">41:00</a> - Closing thoughts and information on the AI Engineer World Fair Summit</p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong><br>High Agency Pod Description</strong><br></p><p>In this episode, I chatted with Shawn Wang about his upcoming AI engineering conference and what an AI engineer really is. It's been a year since he penned the viral essay "<a href="https://www.latent.space/p/ai-engineer">Rise of the AI Engineer</a>' and we discuss if this new role will be enduring, the make up of the optimal AI team and trends in machine learning.</p><p><strong><br>Timestamps</strong><br></p><p><br><a href="https://share.transistor.fm/s/890b0ab6#t=0m0s">00:00</a> - Introduction and background on Shawn Wang (Swyx)<br><a href="https://share.transistor.fm/s/890b0ab6#t=3m45s">03:45</a> - Reflecting on the "Rise of the AI Engineer" essay<br><a href="https://share.transistor.fm/s/890b0ab6#t=7m30s">07:30</a> - Skills and characteristics of AI Engineers<br><a href="https://share.transistor.fm/s/890b0ab6#t=12m15s">12:15</a> - Team composition for AI products<br><a href="https://share.transistor.fm/s/890b0ab6#t=16m30s">16:30</a> - Vertical vs. horizontal AI startups<br><a href="https://share.transistor.fm/s/890b0ab6#t=23m0s">23:00</a> - Advice for AI product creators and leaders<br><a href="https://share.transistor.fm/s/890b0ab6#t=28m15s">28:15</a> - Tools and buying vs. building for AI products<br><a href="https://share.transistor.fm/s/890b0ab6#t=33m30s">33:30</a> - Key trends in AI research and development<br><a href="https://share.transistor.fm/s/890b0ab6#t=41m0s">41:00</a> - Closing thoughts and information on the AI Engineer World Fair Summit</p><p><br></p>]]>
      </content:encoded>
      <pubDate>Tue, 02 Jul 2024 16:48:19 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/dff3530f/b3167616.mp3" length="47744170" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2982</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><strong><br>High Agency Pod Description</strong><br></p><p>In this episode, I chatted with Shawn Wang about his upcoming AI engineering conference and what an AI engineer really is. It's been a year since he penned the viral essay "<a href="https://www.latent.space/p/ai-engineer">Rise of the AI Engineer</a>' and we discuss if this new role will be enduring, the make up of the optimal AI team and trends in machine learning.</p><p><strong><br>Timestamps</strong><br></p><p><br><a href="https://share.transistor.fm/s/890b0ab6#t=0m0s">00:00</a> - Introduction and background on Shawn Wang (Swyx)<br><a href="https://share.transistor.fm/s/890b0ab6#t=3m45s">03:45</a> - Reflecting on the "Rise of the AI Engineer" essay<br><a href="https://share.transistor.fm/s/890b0ab6#t=7m30s">07:30</a> - Skills and characteristics of AI Engineers<br><a href="https://share.transistor.fm/s/890b0ab6#t=12m15s">12:15</a> - Team composition for AI products<br><a href="https://share.transistor.fm/s/890b0ab6#t=16m30s">16:30</a> - Vertical vs. horizontal AI startups<br><a href="https://share.transistor.fm/s/890b0ab6#t=23m0s">23:00</a> - Advice for AI product creators and leaders<br><a href="https://share.transistor.fm/s/890b0ab6#t=28m15s">28:15</a> - Tools and buying vs. building for AI products<br><a href="https://share.transistor.fm/s/890b0ab6#t=33m30s">33:30</a> - Key trends in AI research and development<br><a href="https://share.transistor.fm/s/890b0ab6#t=41m0s">41:00</a> - Closing thoughts and information on the AI Engineer World Fair Summit</p><p><br></p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Onion's A Very Fatal Murder</title>
      <itunes:episode>536</itunes:episode>
      <podcast:episode>536</podcast:episode>
      <itunes:title>The Onion's A Very Fatal Murder</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">46807c23-419a-44aa-8b91-4ab438a4f1ec</guid>
      <link>https://mixtape.swyx.io/episodes/the-onions-a-very-fatal-murder</link>
      <description>
        <![CDATA[<p><a href="https://twitter.com/swyx/status/1783657458499743988">Jeff Lawson just bought The Onion.</a></p><p>This is one of my favorite episodes of their NPR podcast parody of Serial.</p><p>https://www.listennotes.com/podcasts/a-very-fatal-murder/episode-5-part-1-did-my-tJbSp9yP2wU/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://twitter.com/swyx/status/1783657458499743988">Jeff Lawson just bought The Onion.</a></p><p>This is one of my favorite episodes of their NPR podcast parody of Serial.</p><p>https://www.listennotes.com/podcasts/a-very-fatal-murder/episode-5-part-1-did-my-tJbSp9yP2wU/</p>]]>
      </content:encoded>
      <pubDate>Thu, 25 Apr 2024 20:45:15 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9540b22d/f71fc743.mp3" length="23245196" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>581</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><a href="https://twitter.com/swyx/status/1783657458499743988">Jeff Lawson just bought The Onion.</a></p><p>This is one of my favorite episodes of their NPR podcast parody of Serial.</p><p>https://www.listennotes.com/podcasts/a-very-fatal-murder/episode-5-part-1-did-my-tJbSp9yP2wU/</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>AI Engineering, Devin, and the Future of Software - swyx on Modern Web Podcast</title>
      <itunes:episode>535</itunes:episode>
      <podcast:episode>535</podcast:episode>
      <itunes:title>AI Engineering, Devin, and the Future of Software - swyx on Modern Web Podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d8c07dd8-ab0c-4280-945e-4cf0f7a8dc1f</guid>
      <link>https://mixtape.swyx.io/episodes/ai-engineering-devin-and-the-future-of-software-swyx-on-modern-web-podcast</link>
      <description>
        <![CDATA[<p>https://www.listennotes.com/podcasts/modern-web/modern-web-podcast-s12e03-rl_OLdGJHS8/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://www.listennotes.com/podcasts/modern-web/modern-web-podcast-s12e03-rl_OLdGJHS8/</p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Apr 2024 16:46:16 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/451e735f/0d5f2137.mp3" length="41712742" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2606</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>https://www.listennotes.com/podcasts/modern-web/modern-web-podcast-s12e03-rl_OLdGJHS8/</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Serena Colyer - Intentionality</title>
      <itunes:episode>534</itunes:episode>
      <podcast:episode>534</podcast:episode>
      <itunes:title>Serena Colyer - Intentionality</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2936e1cf-2174-48c4-bf0b-42b0d540fdab</guid>
      <link>https://mixtape.swyx.io/episodes/serena-colyer-intentionality</link>
      <description>
        <![CDATA[<p>I made a new friend, Serena (sister of <a href="https://www.freecodecamp.org/news/podcast-95-malindi-colyer/">Malindi</a>!) who was so impressive and thoughtful in the short time I have known her (cooking, language learning, finance/science management) that I asked her to write down her philosophy of Intentionality.</p><ul><li><strong>[00:02:05] Elements of Intentionality - Taste and Standards</strong></li><li><strong>[00:05:17] Elements of Intentionality - Intentionality is All or Nothing</strong></li><li><strong>[00:06:50] Serena's path to Intentionality</strong></li><li><strong>[00:10:24] Elements of Intentionality - Fantasy</strong></li><li><strong>[00:10:55] Elements of Intentionality - Tenacity &amp; Resilience</strong></li><li><strong>[00:14:13] Where to be Intentional - Relationships</strong></li><li><strong>[00:17:48] Where to be Intentional - Art</strong></li><li><strong>[00:19:50] Where to be Intentional - Work</strong></li><li><strong>[00:24:30] Elements of Intentionality - Stubbornness</strong></li><li><strong>[00:26:03] Journaling?</strong></li><li><strong>[00:28:28] Listing Intentions?</strong></li><li><strong>[00:30:52] Applying Intentionality - on a medium priority</strong></li><li><strong>[00:37:32] Dropping Intentions</strong></li><li><strong>[00:42:18] Serena asks: Why do you want to live your life with intentionality? </strong></li><li><strong>[00:43:21] Serena asks: What is Intentionality for you?</strong></li><li><strong>[00:47:06] Serena asks: What has kept you from Intentionality?</strong></li><li><strong>[00:50:52] Intetionality is Lonely </strong></li><li><strong>[00:52:38] PSA: Serena's eggs are amazing</strong></li><li><strong>[00:53:08] Back to Health</strong></li><li><strong>[00:57:24] Intentionality Inspirations - Ramit Sethi and Ira Glass</strong></li><li><strong>[01:03:02] I should write more</strong></li><li><strong>[01:06:45] Closing - Intentionality and Fulfilment</strong></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I made a new friend, Serena (sister of <a href="https://www.freecodecamp.org/news/podcast-95-malindi-colyer/">Malindi</a>!) who was so impressive and thoughtful in the short time I have known her (cooking, language learning, finance/science management) that I asked her to write down her philosophy of Intentionality.</p><ul><li><strong>[00:02:05] Elements of Intentionality - Taste and Standards</strong></li><li><strong>[00:05:17] Elements of Intentionality - Intentionality is All or Nothing</strong></li><li><strong>[00:06:50] Serena's path to Intentionality</strong></li><li><strong>[00:10:24] Elements of Intentionality - Fantasy</strong></li><li><strong>[00:10:55] Elements of Intentionality - Tenacity &amp; Resilience</strong></li><li><strong>[00:14:13] Where to be Intentional - Relationships</strong></li><li><strong>[00:17:48] Where to be Intentional - Art</strong></li><li><strong>[00:19:50] Where to be Intentional - Work</strong></li><li><strong>[00:24:30] Elements of Intentionality - Stubbornness</strong></li><li><strong>[00:26:03] Journaling?</strong></li><li><strong>[00:28:28] Listing Intentions?</strong></li><li><strong>[00:30:52] Applying Intentionality - on a medium priority</strong></li><li><strong>[00:37:32] Dropping Intentions</strong></li><li><strong>[00:42:18] Serena asks: Why do you want to live your life with intentionality? </strong></li><li><strong>[00:43:21] Serena asks: What is Intentionality for you?</strong></li><li><strong>[00:47:06] Serena asks: What has kept you from Intentionality?</strong></li><li><strong>[00:50:52] Intetionality is Lonely </strong></li><li><strong>[00:52:38] PSA: Serena's eggs are amazing</strong></li><li><strong>[00:53:08] Back to Health</strong></li><li><strong>[00:57:24] Intentionality Inspirations - Ramit Sethi and Ira Glass</strong></li><li><strong>[01:03:02] I should write more</strong></li><li><strong>[01:06:45] Closing - Intentionality and Fulfilment</strong></li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 29 Feb 2024 01:19:06 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1f11e2b1/9acd49d0.mp3" length="65712389" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/tp8mrL7EzTfzp82TNDSNLERnW2RB9_OAt_bDbD3MDA0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE3NjQ2NjQv/MTcwOTE4NzU0Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>4104</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>I made a new friend, Serena (sister of <a href="https://www.freecodecamp.org/news/podcast-95-malindi-colyer/">Malindi</a>!) who was so impressive and thoughtful in the short time I have known her (cooking, language learning, finance/science management) that I asked her to write down her philosophy of Intentionality.</p><ul><li><strong>[00:02:05] Elements of Intentionality - Taste and Standards</strong></li><li><strong>[00:05:17] Elements of Intentionality - Intentionality is All or Nothing</strong></li><li><strong>[00:06:50] Serena's path to Intentionality</strong></li><li><strong>[00:10:24] Elements of Intentionality - Fantasy</strong></li><li><strong>[00:10:55] Elements of Intentionality - Tenacity &amp; Resilience</strong></li><li><strong>[00:14:13] Where to be Intentional - Relationships</strong></li><li><strong>[00:17:48] Where to be Intentional - Art</strong></li><li><strong>[00:19:50] Where to be Intentional - Work</strong></li><li><strong>[00:24:30] Elements of Intentionality - Stubbornness</strong></li><li><strong>[00:26:03] Journaling?</strong></li><li><strong>[00:28:28] Listing Intentions?</strong></li><li><strong>[00:30:52] Applying Intentionality - on a medium priority</strong></li><li><strong>[00:37:32] Dropping Intentions</strong></li><li><strong>[00:42:18] Serena asks: Why do you want to live your life with intentionality? </strong></li><li><strong>[00:43:21] Serena asks: What is Intentionality for you?</strong></li><li><strong>[00:47:06] Serena asks: What has kept you from Intentionality?</strong></li><li><strong>[00:50:52] Intetionality is Lonely </strong></li><li><strong>[00:52:38] PSA: Serena's eggs are amazing</strong></li><li><strong>[00:53:08] Back to Health</strong></li><li><strong>[00:57:24] Intentionality Inspirations - Ramit Sethi and Ira Glass</strong></li><li><strong>[01:03:02] I should write more</strong></li><li><strong>[01:06:45] Closing - Intentionality and Fulfilment</strong></li></ul>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:chapters url="https://share.transistor.fm/s/1f11e2b1/chapters.json" type="application/json+chapters"/>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on CodeRyan podcast</title>
      <itunes:episode>533</itunes:episode>
      <podcast:episode>533</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on CodeRyan podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">315ba8e1-cde7-4a76-a0db-294ee7d51ddf</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-coderyan-podcast</link>
      <description>
        <![CDATA[<p>"<strong>Navigating AI and Software 3.0: A Tech Career Guide for Developers": </strong>a more beginner oriented podcast interview for a new Youtuber: https://www.youtube.com/watch?v=i5qfKKct6dc<br></p><ol><li>here are the recommended resources for others who listened <ul><li>latent space university: <a href="https://www.latent.space/p/lsu-beta">https://www.latent.space/p/lsu-beta</a></li><li>AI engineering 101+201 <a href="https://www.latent.space/p/aie-2023-workshops">https://www.latent.space/p/aie-2023-workshops</a></li><li>Andrej Karpathy's software 2.0: <a href="https://karpathy.medium.com/software-2-0-a64152b37c35">https://karpathy.medium.com/software-2-0-a64152b37c35</a></li><li>Voyager paper: <a href="https://arxiv.org/abs/2305.16291">https://arxiv.org/abs/2305.16291</a></li></ul></li><li><br></li><li><br></li><li><br></li></ol><p><strong>January 10, 2024</strong></p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>"<strong>Navigating AI and Software 3.0: A Tech Career Guide for Developers": </strong>a more beginner oriented podcast interview for a new Youtuber: https://www.youtube.com/watch?v=i5qfKKct6dc<br></p><ol><li>here are the recommended resources for others who listened <ul><li>latent space university: <a href="https://www.latent.space/p/lsu-beta">https://www.latent.space/p/lsu-beta</a></li><li>AI engineering 101+201 <a href="https://www.latent.space/p/aie-2023-workshops">https://www.latent.space/p/aie-2023-workshops</a></li><li>Andrej Karpathy's software 2.0: <a href="https://karpathy.medium.com/software-2-0-a64152b37c35">https://karpathy.medium.com/software-2-0-a64152b37c35</a></li><li>Voyager paper: <a href="https://arxiv.org/abs/2305.16291">https://arxiv.org/abs/2305.16291</a></li></ul></li><li><br></li><li><br></li><li><br></li></ol><p><strong>January 10, 2024</strong></p><p><br></p>]]>
      </content:encoded>
      <pubDate>Sat, 13 Jan 2024 16:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f2379d5b/688ba958.mp3" length="29817251" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1861</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>"<strong>Navigating AI and Software 3.0: A Tech Career Guide for Developers": </strong>a more beginner oriented podcast interview for a new Youtuber: https://www.youtube.com/watch?v=i5qfKKct6dc<br></p><ol><li>here are the recommended resources for others who listened <ul><li>latent space university: <a href="https://www.latent.space/p/lsu-beta">https://www.latent.space/p/lsu-beta</a></li><li>AI engineering 101+201 <a href="https://www.latent.space/p/aie-2023-workshops">https://www.latent.space/p/aie-2023-workshops</a></li><li>Andrej Karpathy's software 2.0: <a href="https://karpathy.medium.com/software-2-0-a64152b37c35">https://karpathy.medium.com/software-2-0-a64152b37c35</a></li><li>Voyager paper: <a href="https://arxiv.org/abs/2305.16291">https://arxiv.org/abs/2305.16291</a></li></ul></li><li><br></li><li><br></li><li><br></li></ol><p><strong>January 10, 2024</strong></p><p><br></p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Real World Serverless</title>
      <itunes:episode>532</itunes:episode>
      <podcast:episode>532</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Real World Serverless</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">061a1ebc-7545-47fe-97d1-3f297d63c0c6</guid>
      <link>https://mixtape.swyx.io/episodes/swyx-on-real-world-serverless</link>
      <description>
        <![CDATA[<p>years after following him for his serverless content, i was glad to be on Yan Cui's pod to talk Rise of AI Engineer.</p><p>https://realworldserverless.com/episode/92i</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>years after following him for his serverless content, i was glad to be on Yan Cui's pod to talk Rise of AI Engineer.</p><p>https://realworldserverless.com/episode/92i</p>]]>
      </content:encoded>
      <pubDate>Sat, 06 Jan 2024 16:35:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1f56101f/36463702.mp3" length="37918889" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/QgzMGSaw3g8IpOQuQkvfnQ6Ae14_OVxSXe1CaY0POnA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE2ODIyNDIv/MTcwNDkyMjUxMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>3158</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>years after following him for his serverless content, i was glad to be on Yan Cui's pod to talk Rise of AI Engineer.</p><p>https://realworldserverless.com/episode/92i</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Solitude and Leadership</title>
      <itunes:episode>531</itunes:episode>
      <podcast:episode>531</podcast:episode>
      <itunes:title>Solitude and Leadership</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">433157f3-3d64-4ae4-a9ab-5c2f681e80c5</guid>
      <link>https://mixtape.swyx.io/episodes/solitude-and-leadership</link>
      <description>
        <![CDATA[<p>An essay I think about often, and recommend to people, that I need to internalize more. <a href="https://theamericanscholar.org/solitude-and-leadership/">https://theamericanscholar.org/solitude-and-leadership/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>An essay I think about often, and recommend to people, that I need to internalize more. <a href="https://theamericanscholar.org/solitude-and-leadership/">https://theamericanscholar.org/solitude-and-leadership/</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 01 Dec 2023 17:03:13 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5dfff176/4fe4ce7f.mp3" length="34181167" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2134</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>An essay I think about often, and recommend to people, that I need to internalize more. <a href="https://theamericanscholar.org/solitude-and-leadership/">https://theamericanscholar.org/solitude-and-leadership/</a></p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Podrocket #3</title>
      <itunes:episode>529</itunes:episode>
      <podcast:episode>529</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Podrocket #3</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c70e7684-fb33-4661-9b93-9088f0557bc4</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-podrocket-3</link>
      <description>
        <![CDATA[<p>https://podrocket.logrocket.com/software-3-and-the-ai-engineer</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://podrocket.logrocket.com/software-3-and-the-ai-engineer</p>]]>
      </content:encoded>
      <pubDate>Sun, 08 Oct 2023 03:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fa5748fc/14a5fbb4.mp3" length="46447754" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2321</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>https://podrocket.logrocket.com/software-3-and-the-ai-engineer</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Shoptalk Show #2</title>
      <itunes:episode>528</itunes:episode>
      <podcast:episode>528</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Shoptalk Show #2</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0d57548b-2058-4983-aff7-207d24c569b5</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-shoptalk-show-2</link>
      <description>
        <![CDATA[<p>https://shoptalkshow.com/577/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://shoptalkshow.com/577/</p>]]>
      </content:encoded>
      <pubDate>Sat, 07 Oct 2023 03:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/57dc7937/f49a4e23.mp3" length="46676037" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2915</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>https://shoptalkshow.com/577/</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:chapters url="https://share.transistor.fm/s/57dc7937/chapters.json" type="application/json+chapters"/>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Cognitive Revolution</title>
      <itunes:episode>530</itunes:episode>
      <podcast:episode>530</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Cognitive Revolution</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b9f3c908-373c-44bd-b999-37c3ee0aa791</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-cognitive-revolution</link>
      <description>
        <![CDATA[<p>this is a longer form conversation with an AI insider so we do get pretty in depth. sorry for the poor audio quality on my side</p><p>https://www.cognitiverevolution.ai/ai-engineers-pendants-and-tensions-between-openai-and-developers-with-swyx-of-latent-space/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>this is a longer form conversation with an AI insider so we do get pretty in depth. sorry for the poor audio quality on my side</p><p>https://www.cognitiverevolution.ai/ai-engineers-pendants-and-tensions-between-openai-and-developers-with-swyx-of-latent-space/</p>]]>
      </content:encoded>
      <pubDate>Sat, 30 Sep 2023 03:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/606f86e5/b8b50860.mp3" length="134713280" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>5609</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>this is a longer form conversation with an AI insider so we do get pretty in depth. sorry for the poor audio quality on my side</p><p>https://www.cognitiverevolution.ai/ai-engineers-pendants-and-tensions-between-openai-and-developers-with-swyx-of-latent-space/</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Shouldn't I Be Less In Love With You - Oliver Tompsett</title>
      <itunes:episode>527</itunes:episode>
      <podcast:episode>527</podcast:episode>
      <itunes:title>[Music Friday] Shouldn't I Be Less In Love With You - Oliver Tompsett</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">529bf0ee-b909-44a8-a543-7d208c6ffb5c</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-shouldnt-i-be-less-in-love-with-you-oliver-thompsett</link>
      <description>
        <![CDATA[<p><a href="https://www.youtube.com/watch?v=EIMi4Yt-AIg">https://www.youtube.com/watch?v=EIMi4Yt-AIg</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://www.youtube.com/watch?v=EIMi4Yt-AIg">https://www.youtube.com/watch?v=EIMi4Yt-AIg</a></p>]]>
      </content:encoded>
      <pubDate>Sun, 03 Sep 2023 04:56:19 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c05fe602/d6a343b9.mp3" length="14904409" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>372</itunes:duration>
      <itunes:summary>
        <![CDATA[<p><a href="https://www.youtube.com/watch?v=EIMi4Yt-AIg">https://www.youtube.com/watch?v=EIMi4Yt-AIg</a></p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] Training Data - Shoptalk Show clip</title>
      <itunes:episode>521</itunes:episode>
      <podcast:episode>521</podcast:episode>
      <itunes:title>[AI] Training Data - Shoptalk Show clip</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">229b65ad-42dd-4026-8606-b7b1e876a271</guid>
      <link>https://mixtape.swyx.io/episodes/ai-training-data-shoptalk-show-clip</link>
      <description>
        <![CDATA[]]>
      </description>
      <content:encoded>
        <![CDATA[]]>
      </content:encoded>
      <pubDate>Tue, 29 Aug 2023 14:28:09 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fb30f08c/38e36869.mp3" length="10155654" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>888</itunes:duration>
      <itunes:summary>
        <![CDATA[]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] AGI discussion - Lex Fridman interviews John Carmack</title>
      <itunes:episode>524</itunes:episode>
      <podcast:episode>524</podcast:episode>
      <itunes:title>[AI] AGI discussion - Lex Fridman interviews John Carmack</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">973319a4-51e7-4ae7-a0dd-17336ec18c9b</guid>
      <link>https://mixtape.swyx.io/episodes/ai-agi-discussion-lex-fridman-interviews-john-carmack</link>
      <description>
        <![CDATA[]]>
      </description>
      <content:encoded>
        <![CDATA[]]>
      </content:encoded>
      <pubDate>Tue, 29 Aug 2023 14:28:04 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/be6439f3/ff01bf31.mp3" length="9953378" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>852</itunes:duration>
      <itunes:summary>
        <![CDATA[]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] Making state management intelligent - Reactathon 2023, David Khourshid</title>
      <itunes:episode>523</itunes:episode>
      <podcast:episode>523</podcast:episode>
      <itunes:title>[AI] Making state management intelligent - Reactathon 2023, David Khourshid</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e8e422c8-4dad-4753-9289-4b3d6f5416c0</guid>
      <link>https://mixtape.swyx.io/episodes/ai-making-state-management-intelligent-reactathon-2023-david-khourshid</link>
      <description>
        <![CDATA[]]>
      </description>
      <content:encoded>
        <![CDATA[]]>
      </content:encoded>
      <pubDate>Tue, 29 Aug 2023 14:27:57 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/20102e5d/8ab71c4c.mp3" length="11477228" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>901</itunes:duration>
      <itunes:summary>
        <![CDATA[]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] Why Chatbots are Not the Future - Amelia Wattenberger</title>
      <itunes:episode>522</itunes:episode>
      <podcast:episode>522</podcast:episode>
      <itunes:title>[AI] Why Chatbots are Not the Future - Amelia Wattenberger</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9f3273ec-56d6-4778-9295-b2d865dc9523</guid>
      <link>https://mixtape.swyx.io/episodes/ai-why-chatbots-are-not-the-future-amelia-wattenberger</link>
      <description>
        <![CDATA[]]>
      </description>
      <content:encoded>
        <![CDATA[]]>
      </content:encoded>
      <pubDate>Tue, 29 Aug 2023 14:27:50 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/88e8b675/833bbd9f.mp3" length="15553251" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1311</itunes:duration>
      <itunes:summary>
        <![CDATA[]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] Hacker News Recap clip - wondercraft.ai</title>
      <itunes:episode>520</itunes:episode>
      <podcast:episode>520</podcast:episode>
      <itunes:title>[AI] Hacker News Recap clip - wondercraft.ai</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">69d01c34-95aa-43df-bcee-9f3ca321a6b1</guid>
      <link>https://mixtape.swyx.io/episodes/ai-hacker-news-recap-clip-wondercraft-ai</link>
      <description>
        <![CDATA[]]>
      </description>
      <content:encoded>
        <![CDATA[]]>
      </content:encoded>
      <pubDate>Tue, 29 Aug 2023 14:27:34 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/bc68bea7/7a9359f2.mp3" length="12995879" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>810</itunes:duration>
      <itunes:summary>
        <![CDATA[]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Freecodecamp podcast #2</title>
      <itunes:episode>526</itunes:episode>
      <podcast:episode>526</podcast:episode>
      <itunes:title>Freecodecamp podcast #2</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b48fd6c8-af5a-463b-8c98-4850be669520</guid>
      <link>https://mixtape.swyx.io/episodes/freecodecamp-podcast-2</link>
      <description>
        <![CDATA[<p>I met up to podcast with quincy in round 2, which has all my personal updates since <a href="https://mixtape.swyx.io/episodes/weekend-drop-swyx-interview-on-freecodecamp-podcast">round 1</a>.</p><p>https://freecodecamp.libsyn.com/90-shawn-swyx-wang-from-dev-to-ai-founder</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I met up to podcast with quincy in round 2, which has all my personal updates since <a href="https://mixtape.swyx.io/episodes/weekend-drop-swyx-interview-on-freecodecamp-podcast">round 1</a>.</p><p>https://freecodecamp.libsyn.com/90-shawn-swyx-wang-from-dev-to-ai-founder</p>]]>
      </content:encoded>
      <pubDate>Mon, 31 Jul 2023 01:32:41 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fc5ef779/e52669da.mp3" length="90305845" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>7522</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>I met up to podcast with quincy in round 2, which has all my personal updates since <a href="https://mixtape.swyx.io/episodes/weekend-drop-swyx-interview-on-freecodecamp-podcast">round 1</a>.</p><p>https://freecodecamp.libsyn.com/90-shawn-swyx-wang-from-dev-to-ai-founder</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] The Rise of the AI Engineer</title>
      <itunes:episode>525</itunes:episode>
      <podcast:episode>525</podcast:episode>
      <itunes:title>[Weekend Drop] The Rise of the AI Engineer</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5cbb3046-5fb3-4982-8565-be3a30a448d8</guid>
      <link>https://mixtape.swyx.io/episodes/the-rise-of-the-ai-engineer-twitter-space</link>
      <description>
        <![CDATA[<p>One of my biggest posts ever was <a href="https://www.latent.space/p/ai-engineer">https://www.latent.space/p/ai-engineer</a> and we hosted a Twitter Space about it:</p><p><a href="https://twitter.com/swyx/status/1674895620870651909?s=20">https://twitter.com/swyx/status/1674895620870651909?s=20</a></p><p>I felt like the space wasn't info dense enough for the main Latent Space pod but you get the full show as loyal swyx mixtape subscribers.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>One of my biggest posts ever was <a href="https://www.latent.space/p/ai-engineer">https://www.latent.space/p/ai-engineer</a> and we hosted a Twitter Space about it:</p><p><a href="https://twitter.com/swyx/status/1674895620870651909?s=20">https://twitter.com/swyx/status/1674895620870651909?s=20</a></p><p>I felt like the space wasn't info dense enough for the main Latent Space pod but you get the full show as loyal swyx mixtape subscribers.</p>]]>
      </content:encoded>
      <pubDate>Sun, 02 Jul 2023 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ecf657b3/78a7cc23.mp3" length="108407924" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/2w0d0xNNpweAj9q_BLknLwIXtMRiDwOIv_MXlKu0Qd0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE0MDk3NzAv/MTY4ODU3NDMyMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>6773</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>One of my biggest posts ever was <a href="https://www.latent.space/p/ai-engineer">https://www.latent.space/p/ai-engineer</a> and we hosted a Twitter Space about it:</p><p><a href="https://twitter.com/swyx/status/1674895620870651909?s=20">https://twitter.com/swyx/status/1674895620870651909?s=20</a></p><p>I felt like the space wasn't info dense enough for the main Latent Space pod but you get the full show as loyal swyx mixtape subscribers.</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] swyx on Productivity and leverage</title>
      <itunes:episode>519</itunes:episode>
      <podcast:episode>519</podcast:episode>
      <itunes:title>[Weekend Drop] swyx on Productivity and leverage</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d345d80c-7026-4344-9300-d220d359dbfc</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-productivity-and-leverage</link>
      <description>
        <![CDATA[<p>Video and pull quotes: https://www.humanskills.co/p/human-skills-012-productivity-and</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Video and pull quotes: https://www.humanskills.co/p/human-skills-012-productivity-and</p>]]>
      </content:encoded>
      <pubDate>Sat, 10 Jun 2023 14:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cb9d4220/200a1fdf.mp3" length="49489148" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3091</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Video and pull quotes: https://www.humanskills.co/p/human-skills-012-productivity-and</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] swyx on smol developer</title>
      <itunes:episode>518</itunes:episode>
      <podcast:episode>518</podcast:episode>
      <itunes:title>[Weekend Drop] swyx on smol developer</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">bc9d454c-826b-4c39-b2c2-b30a5111a606</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-smol-developer</link>
      <description>
        <![CDATA[<p>smol developer <a href="https://news.ycombinator.com/item?id=35945467">took off</a> this week. we convened a special twitter space to talk about what we should do next.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>smol developer <a href="https://news.ycombinator.com/item?id=35945467">took off</a> this week. we convened a special twitter space to talk about what we should do next.</p>]]>
      </content:encoded>
      <pubDate>Sun, 14 May 2023 00:42:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b9d9d929/88df6002.mp3" length="95935971" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2997</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>smol developer <a href="https://news.ycombinator.com/item?id=35945467">took off</a> this week. we convened a special twitter space to talk about what we should do next.</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Why and How you should Open Source your code - David Cramer</title>
      <itunes:episode>517</itunes:episode>
      <podcast:episode>517</podcast:episode>
      <itunes:title>[Business] Why and How you should Open Source your code - David Cramer</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2fc69a95-2979-4d54-b0e1-d590e0ec4414</guid>
      <link>https://mixtape.swyx.io/episodes/business-why-and-how-you-should-open-source-your-code-david-cramer</link>
      <description>
        <![CDATA[<p>david cramer speaks on why he believes in open source businesses, and why specifically you should use BSL and not the other stuff.</p><p>https://www.se-radio.net/2023/05/se-radio-563-david-cramer-on-error-tracking/ 1hr in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>david cramer speaks on why he believes in open source businesses, and why specifically you should use BSL and not the other stuff.</p><p>https://www.se-radio.net/2023/05/se-radio-563-david-cramer-on-error-tracking/ 1hr in</p>]]>
      </content:encoded>
      <pubDate>Mon, 08 May 2023 17:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3df0a46d/96fdd779.mp3" length="33923124" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>847</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>david cramer speaks on why he believes in open source businesses, and why specifically you should use BSL and not the other stuff.</p><p>https://www.se-radio.net/2023/05/se-radio-563-david-cramer-on-error-tracking/ 1hr in</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] No Code Jamstack (in 2019) - swyx on Software Engineering Daily</title>
      <itunes:episode>473</itunes:episode>
      <podcast:episode>473</podcast:episode>
      <itunes:title>[Weekend Drop] No Code Jamstack (in 2019) - swyx on Software Engineering Daily</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b98958df-1f04-4c48-82b1-c7f0ff9a20d9</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-the-state-of-no-code-in-2019-swyx-on-software-engineering-daily</link>
      <description>
        <![CDATA[<p>revived by https://www.swyx.io/how-to-find-podcasts-that-have-been-deleted</p><p>https://softwareengineeringdaily.com/2019/12/19/no-code-with-shawn-wang/</p><p>The software category known as “no-code” describes a set of tools that can be used to build software without writing large amounts of code in a programming language.</p><p>No-code tools use visual interfaces such as spreadsheets and web based drag-and-drop systems. In previous shows, we have covered some of the prominent no-code products such as <a href="https://softwareengineeringdaily.com/2019/05/10/airtable-with-howie-liu/">Airtable</a>, <a href="https://softwareengineeringdaily.com/2019/10/11/webflow-no-code-with-vlad-magdolin/">Webflow</a>, and <a href="https://softwareengineeringdaily.com/2019/11/19/bubble-code-free-programming-with-emmanuel-straschnov-and-joshua-haas/">Bubble</a>. It is clear that no-code tools can be used to build core software infrastructure in a manner that is more abstract than the typical software engineering model of writing code.</p><p>No-code tools do not solve everything. You can’t use a no-code tool to build a high performance distributed database, or a real-time multiplayer video game. But they are certainly useful for building internal tools and basic CRUD applications.</p><p>We know that no-code tools can create value. But how do they fit into the overall workflow of a software company? How should teams be arranged now that knowledge workers can build certain kinds of software without writing code? And how should no-code systems interface with the monoliths, microservices, and APIs that we have building for years?</p><p>Shawn Wang is an engineer with <a href="https://softwareengineeringdaily.com/netlify">Netlify</a>, a cloud provider that is focused on delivering high-quality development and deployment experience. Netlify is not a no-code platform, but Shawn has explored and written about the potential of no-code systems. Since he comes from a code-heavy background, he is well-positioned to give a realistic perspective on how no-code systems might evolve to play a role in the typical software development lifecycle.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>revived by https://www.swyx.io/how-to-find-podcasts-that-have-been-deleted</p><p>https://softwareengineeringdaily.com/2019/12/19/no-code-with-shawn-wang/</p><p>The software category known as “no-code” describes a set of tools that can be used to build software without writing large amounts of code in a programming language.</p><p>No-code tools use visual interfaces such as spreadsheets and web based drag-and-drop systems. In previous shows, we have covered some of the prominent no-code products such as <a href="https://softwareengineeringdaily.com/2019/05/10/airtable-with-howie-liu/">Airtable</a>, <a href="https://softwareengineeringdaily.com/2019/10/11/webflow-no-code-with-vlad-magdolin/">Webflow</a>, and <a href="https://softwareengineeringdaily.com/2019/11/19/bubble-code-free-programming-with-emmanuel-straschnov-and-joshua-haas/">Bubble</a>. It is clear that no-code tools can be used to build core software infrastructure in a manner that is more abstract than the typical software engineering model of writing code.</p><p>No-code tools do not solve everything. You can’t use a no-code tool to build a high performance distributed database, or a real-time multiplayer video game. But they are certainly useful for building internal tools and basic CRUD applications.</p><p>We know that no-code tools can create value. But how do they fit into the overall workflow of a software company? How should teams be arranged now that knowledge workers can build certain kinds of software without writing code? And how should no-code systems interface with the monoliths, microservices, and APIs that we have building for years?</p><p>Shawn Wang is an engineer with <a href="https://softwareengineeringdaily.com/netlify">Netlify</a>, a cloud provider that is focused on delivering high-quality development and deployment experience. Netlify is not a no-code platform, but Shawn has explored and written about the potential of no-code systems. Since he comes from a code-heavy background, he is well-positioned to give a realistic perspective on how no-code systems might evolve to play a role in the typical software development lifecycle.</p>]]>
      </content:encoded>
      <pubDate>Sat, 04 Feb 2023 14:41:29 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/939a19ed/30eee8b8.mp3" length="98454410" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/ZEoo3Ql3HCvwA8Y0ST_gAQEtuYSbkR9yrrmUnRjrMWY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzExMzY0NzYv/MTY3NTUzNzc2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>4101</itunes:duration>
      <itunes:summary>swyx talks with Jeff Meyerson on SEDaily about No Code for developers and about Netlify in 2019.</itunes:summary>
      <itunes:subtitle>swyx talks with Jeff Meyerson on SEDaily about No Code for developers and about Netlify in 2019.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Community Games: from MUDs to MMORPGs - Gamecraft</title>
      <itunes:episode>515</itunes:episode>
      <podcast:episode>515</podcast:episode>
      <itunes:title>[Business] Community Games: from MUDs to MMORPGs - Gamecraft</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ad4532e4-e502-4b12-9aa1-84da898b0673</guid>
      <link>https://mixtape.swyx.io/episodes/business-community-games-from-muds-to-mmorpgs-gamecraft</link>
      <description>
        <![CDATA[<p>https://overcast.fm/+-qMwI0I10/17:00</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://overcast.fm/+-qMwI0I10/17:00</p>]]>
      </content:encoded>
      <pubDate>Fri, 03 Feb 2023 04:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a8d2ba05/10ad164f.mp3" length="33644719" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>840</itunes:duration>
      <itunes:summary>Come for the content, stay for the community.</itunes:summary>
      <itunes:subtitle>Come for the content, stay for the community.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Mobile Games: from iOS to Facebook/Zynga/Farmville to King/Candy Crush</title>
      <itunes:episode>514</itunes:episode>
      <podcast:episode>514</podcast:episode>
      <itunes:title>[Business] Mobile Games: from iOS to Facebook/Zynga/Farmville to King/Candy Crush</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ab793354-de01-416b-b903-4f58109a2755</guid>
      <link>https://mixtape.swyx.io/episodes/business-mobile-games-from-ios-to-facebook-zynga</link>
      <description>
        <![CDATA[<p>https://www.listennotes.com/podcasts/gamecraft/the-calculus-of-fun-ep-3-vaT0YeDE68S/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://www.listennotes.com/podcasts/gamecraft/the-calculus-of-fun-ep-3-vaT0YeDE68S/</p>]]>
      </content:encoded>
      <pubDate>Thu, 02 Feb 2023 03:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8b325fe2/9887975b.mp3" length="54157055" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1353</itunes:duration>
      <itunes:summary>Mitch continues telling the story of mobile gaming.</itunes:summary>
      <itunes:subtitle>Mitch continues telling the story of mobile gaming.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Casual Games: from Deer Hunter to Snake - Gamecraft</title>
      <itunes:episode>513</itunes:episode>
      <podcast:episode>513</podcast:episode>
      <itunes:title>[Business] Casual Games: from Deer Hunter to Snake - Gamecraft</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d0f0092d-c39f-4f2c-8724-47b1cd45c6fb</guid>
      <link>https://mixtape.swyx.io/episodes/business-casual-games-from-deer-hunter-to-snake-gamecraft</link>
      <description>
        <![CDATA[<p>from the start https://overcast.fm/+-qMx_5Oqo</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>from the start https://overcast.fm/+-qMx_5Oqo</p>]]>
      </content:encoded>
      <pubDate>Wed, 01 Feb 2023 03:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c9fe9b1b/ffc589c7.mp3" length="45310705" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1132</itunes:duration>
      <itunes:summary>Mitch Lasky tells the story of casual gaming from the most unlikely origins.</itunes:summary>
      <itunes:subtitle>Mitch Lasky tells the story of casual gaming from the most unlikely origins.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] App Stores: Valve and the rise of Steam - Gamecraft</title>
      <itunes:episode>512</itunes:episode>
      <podcast:episode>512</podcast:episode>
      <itunes:title>[Business] App Stores: Valve and the rise of Steam - Gamecraft</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2bac6ef7-ee7e-484b-bd22-63bd52c8bcc6</guid>
      <link>https://mixtape.swyx.io/episodes/business-valve-and-the-rise-of-steam-gamecraft</link>
      <description>
        <![CDATA[<p>30 mins in to https://www.listennotes.com/podcasts/gamecraft/the-fall-and-rise-of-KIbFrC70q93/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>30 mins in to https://www.listennotes.com/podcasts/gamecraft/the-fall-and-rise-of-KIbFrC70q93/</p>]]>
      </content:encoded>
      <pubDate>Tue, 31 Jan 2023 03:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9df74418/0a9608e0.mp3" length="72280019" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1806</itunes:duration>
      <itunes:summary>Mitch Lasky explains how Valve went from Half-Life to Counterstrike to... Steam..</itunes:summary>
      <itunes:subtitle>Mitch Lasky explains how Valve went from Half-Life to Counterstrike to... Steam..</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Free2Play: From Piracy to League of Legends - Gamecraft</title>
      <itunes:episode>511</itunes:episode>
      <podcast:episode>511</podcast:episode>
      <itunes:title>[Business] Free2Play: From Piracy to League of Legends - Gamecraft</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">980b1746-bc39-4f55-96f7-a77351f3daad</guid>
      <link>https://mixtape.swyx.io/episodes/business-free-2-play-and-riot-games-gamecraft</link>
      <description>
        <![CDATA[<p>30 mins in https://www.listennotes.com/podcasts/gamecraft/steal-this-game-ep-1-o1CHsvutpKV/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>30 mins in https://www.listennotes.com/podcasts/gamecraft/steal-this-game-ep-1-o1CHsvutpKV/</p>]]>
      </content:encoded>
      <pubDate>Mon, 30 Jan 2023 03:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/af82716d/516c3b38.mp3" length="71858496" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1796</itunes:duration>
      <itunes:summary>Mitch Lasky traces the rise of Free 2 Play gaming and Riot Games from... Asian piracy and internet cafes.</itunes:summary>
      <itunes:subtitle>Mitch Lasky traces the rise of Free 2 Play gaming and Riot Games from... Asian piracy and internet cafes.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] The State of JavaScript (in 2017) - swyx and Sacha Greif</title>
      <itunes:episode>472</itunes:episode>
      <podcast:episode>472</podcast:episode>
      <itunes:title>[Weekend Drop] The State of JavaScript (in 2017) - swyx and Sacha Greif</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2cb20311-e6a6-48fa-8afb-113d99958c30</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-the-state-of-javascript-in-2017-swyx-and-sacha-greif</link>
      <description>
        <![CDATA[<p>https://softwareengineeringdaily.com/2017/08/09/state-of-javascript-with-sacha-greif/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://softwareengineeringdaily.com/2017/08/09/state-of-javascript-with-sacha-greif/</p>]]>
      </content:encoded>
      <pubDate>Sat, 28 Jan 2023 23:14:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/114800cb/15b6c4fe.mp3" length="47782284" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/UVnXmiArfpc7cAmz41AL6_gWTl8-MirnnUJyV1pzhi8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzExMzY0NzMv/MTY3MTA3NzY4OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>2984</itunes:duration>
      <itunes:summary>swyx's first ever technical podcast - guest hosting SE Daily in 2017 with Sacha Greif</itunes:summary>
      <itunes:subtitle>swyx's first ever technical podcast - guest hosting SE Daily in 2017 with Sacha Greif</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] Timnit Gebru, Margaret Mitchell and the Stochastic Parrots paper - Emily Bender</title>
      <itunes:episode>510</itunes:episode>
      <podcast:episode>510</podcast:episode>
      <itunes:title>[AI] Timnit Gebru, Margaret Mitchell and the Stochastic Parrots paper - Emily Bender</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">77fd19e4-eb07-4bdc-95b2-e58e02ec4843</guid>
      <link>https://mixtape.swyx.io/episodes/ai-timnit-gebru-margaret-mitchell-and-the-stochastic-parrots-paper-emily-bender</link>
      <description>
        <![CDATA[<p>from https://www.listennotes.com/podcasts/gradient-dissent/emily-m-bender-language-aVzCO4T2gGs/</p><p>further reading</p><ul><li>https://www.theverge.com/22309962/timnit-gebru-google-harassment-campaign-jeff-dean</li><li>https://docs.google.com/document/d/1f2kYWDXwhzYnq8ebVtuk9CqQqz7ScqxhSIxeYGrWjK0/edit</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>from https://www.listennotes.com/podcasts/gradient-dissent/emily-m-bender-language-aVzCO4T2gGs/</p><p>further reading</p><ul><li>https://www.theverge.com/22309962/timnit-gebru-google-harassment-campaign-jeff-dean</li><li>https://docs.google.com/document/d/1f2kYWDXwhzYnq8ebVtuk9CqQqz7ScqxhSIxeYGrWjK0/edit</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 27 Jan 2023 18:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/21547bcf/c0a2da16.mp3" length="25375788" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>634</itunes:duration>
      <itunes:summary>Emily M. Bender is a Professor of Linguistics at and Faculty Director of the Master's Program in Computational Linguistics at University of Washington. Her research areas include multilingual grammar engineering, variation (within and across languages), the relationship between linguistics and computational linguistics, and societal issues in NLP.</itunes:summary>
      <itunes:subtitle>Emily M. Bender is a Professor of Linguistics at and Faculty Director of the Master's Program in Computational Linguistics at University of Washington. Her research areas include multilingual grammar engineering, variation (within and across languages), t</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] Small Language Models and Training PubMedGPT - Naveen Rao</title>
      <itunes:episode>509</itunes:episode>
      <podcast:episode>509</podcast:episode>
      <itunes:title>[AI] Small Language Models and Training PubMedGPT - Naveen Rao</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c8e6e7dd-1408-4ad7-bbb5-b6de1542dd6c</guid>
      <link>https://mixtape.swyx.io/episodes/ai-small-language-models-and-training-pubmedgpt-naveen-rao</link>
      <description>
        <![CDATA[<p>https://www.listennotes.com/podcasts/fyi-for-your/the-evolution-of-ai-models-Fs_7Pd5f1aG/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://www.listennotes.com/podcasts/fyi-for-your/the-evolution-of-ai-models-Fs_7Pd5f1aG/</p>]]>
      </content:encoded>
      <pubDate>Thu, 26 Jan 2023 18:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5701e79b/7332ac5e.mp3" length="25721710" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>642</itunes:duration>
      <itunes:summary>Naveen Rao is the CEO and Co-Founder of the machine learning (ML) training platform, MosaicML, and the former CEO and Co-Founder of Nervana Systems. Naveen shares insight into the thesis behind Mosaic and the practical applications of Large Language Models (LLMs), as well as the Generative Pre-trained Transformer-2 (GPT-2) to GPT-3 transition and the challenge of training models with the constraint of data limits.</itunes:summary>
      <itunes:subtitle>Naveen Rao is the CEO and Co-Founder of the machine learning (ML) training platform, MosaicML, and the former CEO and Co-Founder of Nervana Systems. Naveen shares insight into the thesis behind Mosaic and the practical applications of Large Language Model</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] The origin of EleutherAI - Connor Leahy</title>
      <itunes:episode>508</itunes:episode>
      <podcast:episode>508</podcast:episode>
      <itunes:title>[AI] The origin of EleutherAI - Connor Leahy</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9479a73b-8e47-48c0-8ff1-364fc456c85c</guid>
      <link>https://mixtape.swyx.io/episodes/ai-the-origin-of-eleutherai-connor-leahy</link>
      <description>
        <![CDATA[<p>From: https://www.youtube.com/watch?v=Oz4G9zrlAGs</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From: https://www.youtube.com/watch?v=Oz4G9zrlAGs</p>]]>
      </content:encoded>
      <pubDate>Wed, 25 Jan 2023 18:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3f2552eb/cb65d23f.mp3" length="56280674" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1406</itunes:duration>
      <itunes:summary>Connor is the co-founder and CEO of Conjecture (conjecture.dev), a company aiming to make AGI safe through scalable AI Alignment research, and the co-founder of EleutherAI, a grassroots collective of researchers working to open source AI research.</itunes:summary>
      <itunes:subtitle>Connor is the co-founder and CEO of Conjecture (conjecture.dev), a company aiming to make AGI safe through scalable AI Alignment research, and the co-founder of EleutherAI, a grassroots collective of researchers working to open source AI research.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] Behind ChatGPT: RLHF and the Proximal Policy Optimization - Practical AI</title>
      <itunes:episode>507</itunes:episode>
      <podcast:episode>507</podcast:episode>
      <itunes:title>[AI] Behind ChatGPT: RLHF and the Proximal Policy Optimization - Practical AI</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">eadf23ae-e2df-41ad-b7d7-d068eb11ec55</guid>
      <link>https://mixtape.swyx.io/episodes/ai-behind-chatgpt-rlhf-and-the-proximal-policy-optimization-practical-ai</link>
      <description>
        <![CDATA[<p>from https://overcast.fm/+HaNPbG9CU/24:00</p><p>to read: https://overcast.fm/+HaNPbG9CU/24:00</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>from https://overcast.fm/+HaNPbG9CU/24:00</p><p>to read: https://overcast.fm/+HaNPbG9CU/24:00</p>]]>
      </content:encoded>
      <pubDate>Tue, 24 Jan 2023 06:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f039af30/8bcc123b.mp3" length="33896518" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>847</itunes:duration>
      <itunes:summary>A great discussion of RLHF exhibited by ChatGPT by the PracticalAI guys</itunes:summary>
      <itunes:subtitle>A great discussion of RLHF exhibited by ChatGPT by the PracticalAI guys</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[AI] GPT3's advances, applications, and prompt engineering - Peter Welinder</title>
      <itunes:episode>506</itunes:episode>
      <podcast:episode>506</podcast:episode>
      <itunes:title>[AI] GPT3's advances, applications, and prompt engineering - Peter Welinder</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c1e9596d-3625-42af-a1c7-33fa96b34a37</guid>
      <link>https://mixtape.swyx.io/episodes/ai-gpt3s-advances-applications-and-prompt-engineering-peter-welinder</link>
      <description>
        <![CDATA[<p>from: https://www.listennotes.com/podcasts/gradient-dissent/peter-boris-fine-tuning-iu5-hVreSF8/ from 15mins in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>from: https://www.listennotes.com/podcasts/gradient-dissent/peter-boris-fine-tuning-iu5-hVreSF8/ from 15mins in</p>]]>
      </content:encoded>
      <pubDate>Mon, 23 Jan 2023 18:06:47 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a69a67fc/4bef8333.mp3" length="33996638" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>849</itunes:duration>
      <itunes:summary>Peter Welinder is VP of Product &amp;amp; Partnerships at OpenAI, where he runs product and commercialization efforts of GPT-3, Codex, GitHub Copilot, and more. Boris Dayma is Machine Learning Engineer at Weights &amp;amp; Biases, and works on integrations and large model training.</itunes:summary>
      <itunes:subtitle>Peter Welinder is VP of Product &amp;amp; Partnerships at OpenAI, where he runs product and commercialization efforts of GPT-3, Codex, GitHub Copilot, and more. Boris Dayma is Machine Learning Engineer at Weights &amp;amp; Biases, and works on integrations and la</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Infoshare Poland</title>
      <itunes:episode>505</itunes:episode>
      <podcast:episode>505</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Infoshare Poland</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3f80f1a7-78e2-4810-b4ed-4492273d8a64</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-infoshare-poland</link>
      <description>
        <![CDATA[<p>Video at <a href="https://www.youtube.com/watch?v=aZnzzMbA7Vg">https://www.youtube.com/watch?v=aZnzzMbA7Vg</a></p><p>6:55 - Product versus Platform<br>9:05 - Durable Functions<br>13:49 - Coding Career Handbook for Junior to Senior Developers What Inspired You To Write It<br>16:02 - What Most Developers Should Know after They Get Their First Job<br>21:36 - How Did You Survive during the Pandemic and no Flight Policy<br>23:34 - Jsconf Asia 2018 Talk<br>25:20 - The Third Age of Javascript<br>27:28 - Perspective On on the React Ecosystem<br>27:51 - What Do You Think about React Ecosystem Right Now<br>35:04 - Do You Learn English at a Very Early Age</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Video at <a href="https://www.youtube.com/watch?v=aZnzzMbA7Vg">https://www.youtube.com/watch?v=aZnzzMbA7Vg</a></p><p>6:55 - Product versus Platform<br>9:05 - Durable Functions<br>13:49 - Coding Career Handbook for Junior to Senior Developers What Inspired You To Write It<br>16:02 - What Most Developers Should Know after They Get Their First Job<br>21:36 - How Did You Survive during the Pandemic and no Flight Policy<br>23:34 - Jsconf Asia 2018 Talk<br>25:20 - The Third Age of Javascript<br>27:28 - Perspective On on the React Ecosystem<br>27:51 - What Do You Think about React Ecosystem Right Now<br>35:04 - Do You Learn English at a Very Early Age</p>]]>
      </content:encoded>
      <pubDate>Sat, 21 Jan 2023 18:10:30 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a1256adb/1e2b6195.mp3" length="90542796" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2263</itunes:duration>
      <itunes:summary>A broad overview of everything I've been working on, including Temporal and Airbyte, Smart Clients vs Smart Servers, The Coding_Career Book, The Operating System of You, React Ecosystem, the case for Techno-Optimism in the face of cynicism.</itunes:summary>
      <itunes:subtitle>A broad overview of everything I've been working on, including Temporal and Airbyte, Smart Clients vs Smart Servers, The Coding_Career Book, The Operating System of You, React Ecosystem, the case for Techno-Optimism in the face of cynicism.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] The Origin of GKE - Tim Hockin</title>
      <itunes:episode>504</itunes:episode>
      <podcast:episode>504</podcast:episode>
      <itunes:title>[Tech] The Origin of GKE - Tim Hockin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">58a60b27-e8a4-4573-ba86-c970b57c0bc8</guid>
      <link>https://mixtape.swyx.io/episodes/tech-the-origin-of-gke-tim-hockin</link>
      <description>
        <![CDATA[<p>Listen to the GCP podcast: https://www.listennotes.com/podcasts/google-cloud/gke-turns-7-with-tim-hockin-tnr2DzMUkY1/ </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the GCP podcast: https://www.listennotes.com/podcasts/google-cloud/gke-turns-7-with-tim-hockin-tnr2DzMUkY1/ </p>]]>
      </content:encoded>
      <pubDate>Fri, 20 Jan 2023 17:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f2c9b15e/e4bce62e.mp3" length="41525293" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1037</itunes:duration>
      <itunes:summary>The cocreator of GKE talks the origin of GKE, which just turned 7.</itunes:summary>
      <itunes:subtitle>The cocreator of GKE talks the origin of GKE, which just turned 7.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] The Origin of Kubernetes - Steve Yegge</title>
      <itunes:episode>503</itunes:episode>
      <podcast:episode>503</podcast:episode>
      <itunes:title>[Tech] The Origin of Kubernetes - Steve Yegge</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8c40b8ef-6d8b-47cd-bef1-b548cb071c7a</guid>
      <link>https://mixtape.swyx.io/episodes/tech-the-origin-of-kubernetes-steve-yegge</link>
      <description>
        <![CDATA[<p>https://www.youtube.com/watch?v=sKE1S7PK1fY 14.45mins in</p><p>My article on Google vs OpenAI: https://lspace.swyx.io/p/google-vs-openai</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://www.youtube.com/watch?v=sKE1S7PK1fY 14.45mins in</p><p>My article on Google vs OpenAI: https://lspace.swyx.io/p/google-vs-openai</p>]]>
      </content:encoded>
      <pubDate>Thu, 19 Jan 2023 17:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/91b56d51/856a2c7e.mp3" length="33697951" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>842</itunes:duration>
      <itunes:summary>My favorite truth teller talks about the office politics behind the launch of K8S</itunes:summary>
      <itunes:subtitle>My favorite truth teller talks about the office politics behind the launch of K8S</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] The Origin of MongoDB - Dwight Merriman</title>
      <itunes:episode>502</itunes:episode>
      <podcast:episode>502</podcast:episode>
      <itunes:title>[Tech] The Origin of MongoDB - Dwight Merriman</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4f42238c-181c-4be0-8a4a-c7e6c66d21ab</guid>
      <link>https://mixtape.swyx.io/episodes/tech-the-origin-of-mongodb-dwight-merriman</link>
      <description>
        <![CDATA[<p><a href="https://podcasts.mongodb.com/public/115/The-MongoDB-Podcast-b02cf624/f96bd55f">https://podcasts.mongodb.com/public/115/The-MongoDB-Podcast-b02cf624/f96bd55f</a></p><p><strong>Transcript</strong></p><p><strong>Michael Lynn: </strong>Welcome to the show. My name is Michael Lynn and this is the MongoDB Podcast. Thanks for joining us. Today on the show, Lena Smart, Chief Security Officer of MongoDB, and I team up to interview Dwight Merriman, co- founder and key contributor to MongoDB. Dwight Merriman is a true tech legend. In addition to co- founding and co- creating the MongoDB database and 10gen now called MongoDB, the company. He also co- founded and led several other well known successful companies including Business Insider, DoubleClick and Gilt Groupe. In today's interview, Dwight shares openly and honestly about the motivations behind creating the database, which now actually claims nearly half of the entire NoSQL market. He talks about the decision to build the database rather than use something that existed at the time. Dwight's friendly, easy to talk to, knowledgeable, and probably one of the smartest individuals that I've had the pleasure of chatting with. Without further ado, let's get to the interview. If you enjoy the content, please consider visiting Apple Podcasts or Spotify. Leave a rating and a comment if you're able, let us know what you think. Stay tuned. Hey, did you know that MongoDB University has been completely redesigned? That's right. Hands- on labs, quizzes, study guides and materials, bite- sized video lectures, programming language specific courses. You can learn MongoDB in the programming language of your choice, Node. js, Python, C#, Java, so many more. You can earn that MongoDB certification by validating your skills and leveling up your career. Visit learn. mongodb. com today.</p><p><strong>Lena Smart: </strong>So it is my absolute pleasure, and I'm so glad that you could make it in person today, to introduce Dwight Merriman. He is the first CEO of MongoDB, and you were still coding, I understand. You're also co- founder and director of MongoDB as of today. Are you still coding?</p><p><strong>Dwight Merriman: </strong>I'm still coding or tinkering a bit myself, but not on the database anymore. I think there's, to really dive in and work on it, there's a certain minimum number of hours a week you have to work on it, just to keep up with the code base and the state of everything, because it's not short, it's not a small program anymore.</p><p><strong>Lena Smart: </strong>Amazing. And also in the room we have Mike Lynn, who's our developer advocate, and I know that you'll likely have some questions.</p><p><strong>Michael Lynn: </strong>Yeah, for sure.</p><p><strong>Lena Smart: </strong>And just fire ahead, because probably this will be the most interesting person I'll speak to in a inaudible too.</p><p><strong>Michael Lynn: </strong>Well I'm fascinated already and I've got so many questions for Dwight, but I'm going to let you go ahead and ask away.</p><p><strong>Lena Smart: </strong>Cool. So the first question I have, and this has been a burning question of mine since I joined three and a half years ago, is how did you start the company? How did you start MongoDB?</p><p><strong>Dwight Merriman: </strong>Right, so when we started, actually the name of the company was 10gen, and this was around 2008, or I forget the date, maybe two months before that, I can't remember. The original, what we were really looking at, at the time, is as myself and our other co- founders like Elliot and Kevin, we've been working on various entrepreneurial projects, and we were seeing this repeated pattern where over and over. New product idea, you start building the system. At this point, I've been doing that for quite a long time. So knew what the best practices were at the time. But it was always around that timeframe, January, 2008, whenever it was, it just seemed like it was always a bit awkward. There was awkward and un- anesthetic, and it just seemed like there was a lot of duct tape and rubber bands. And even though those were best practices. You would talk to CTOs at the time, and they would say things like, " Putting memcached in front of databases is okay, and roll your own sharding in front of my MySQL sequel or Postgres is okay, but it isn't. It was because there wasn't a better way at the time. And everything, that was really when the cloud computing EC2 was really taking off. So it was very clear to us that cloud computing was the future, and a lot of the traditional products weren't very cloud- friendly. So if you have a database that scales vertically, so I can make it bigger, but then it's a mainframe, or a Sun 6500 or something like that, that's the opposite of a cloud principle, which is horizontal scalability and elasticity. And then if you tried to do it the other way, horizontally, it was usually rolling your own when it came to operational databases. And a lot of other things, but also just agile development was the way to go then, all iterative development. But a lot of the old tools, and this isn't just databases, but languages, everything, weren't really designed for that, because they were invented earlier. So it's not their fault. So we were just saying, " Gee, there's got to be a better way to develop applications," and this is both on the how to develop them, how to code them, and also on how to scale them, and how to run them in the cloud painlessly. So our first concept was just we were going to do platform as a service. So we were going to try to do a fresh take on the developer stack, versus LAMP and whatever else was common then. And see what we could come up with. So we started building a platform as a service system. It was open source and this was very early. So I think when we went to beta, it was almost exactly the same time that Google's, was it Google App Engine?</p><p><strong>Lena Smart: </strong>Yeah.</p><p><strong>Dwight Merriman: </strong>It's the same time it came out to beta. So our timing was, it was like when they came out with it. And I was like, "Oh, okay, somebody there's thinking similar thoughts." And so that was fine. But a few months later, as we got a little further into it, I was thinking about it and I was like, I'm looking at things like AWS, where they have all these microservices. And they're like, " I'm not going to give you a full cloud platform. I'm going to give you some building box for your toolbox, and over time I'll give you more." Because the scope is large, so today they have a lot of services, but this, we're 15 years later- ish. So if I give you a platform though, to give you everything you need really, it's a big scope, and it's going to take quite a while to build it. So I think platform as a service makes sense, but we got further into it, and we had something working analogous to Google App Engine, or I guess, Heroku was around back then. It just felt like, " Boy, to get this true maturity, there's so many pieces that you would want in it. It's going to take a long time. This is, it's going to take a decade or something." And for a startup you only have so much runway. And it's now even today platform as a service, I think, is a valid notion and concept, but it's certainly not mature yet. The more AWS style or microservices- style approach, which you could do on all the big cloud platforms today, I just, I say AWS because I'm just contrasting it with the PaaS vendors back in the day, approach is still the dominant approach. So we've been building this, and really what were we building? So we're trying to build something where you'd write some code, you put it in inaudible, then you would just click Deploy. And it would deploy your app into our system in the cloud, try to handle scaling for you, including things like app server layer, app tier, how many app servers should there be, and low balancing for that....</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://podcasts.mongodb.com/public/115/The-MongoDB-Podcast-b02cf624/f96bd55f">https://podcasts.mongodb.com/public/115/The-MongoDB-Podcast-b02cf624/f96bd55f</a></p><p><strong>Transcript</strong></p><p><strong>Michael Lynn: </strong>Welcome to the show. My name is Michael Lynn and this is the MongoDB Podcast. Thanks for joining us. Today on the show, Lena Smart, Chief Security Officer of MongoDB, and I team up to interview Dwight Merriman, co- founder and key contributor to MongoDB. Dwight Merriman is a true tech legend. In addition to co- founding and co- creating the MongoDB database and 10gen now called MongoDB, the company. He also co- founded and led several other well known successful companies including Business Insider, DoubleClick and Gilt Groupe. In today's interview, Dwight shares openly and honestly about the motivations behind creating the database, which now actually claims nearly half of the entire NoSQL market. He talks about the decision to build the database rather than use something that existed at the time. Dwight's friendly, easy to talk to, knowledgeable, and probably one of the smartest individuals that I've had the pleasure of chatting with. Without further ado, let's get to the interview. If you enjoy the content, please consider visiting Apple Podcasts or Spotify. Leave a rating and a comment if you're able, let us know what you think. Stay tuned. Hey, did you know that MongoDB University has been completely redesigned? That's right. Hands- on labs, quizzes, study guides and materials, bite- sized video lectures, programming language specific courses. You can learn MongoDB in the programming language of your choice, Node. js, Python, C#, Java, so many more. You can earn that MongoDB certification by validating your skills and leveling up your career. Visit learn. mongodb. com today.</p><p><strong>Lena Smart: </strong>So it is my absolute pleasure, and I'm so glad that you could make it in person today, to introduce Dwight Merriman. He is the first CEO of MongoDB, and you were still coding, I understand. You're also co- founder and director of MongoDB as of today. Are you still coding?</p><p><strong>Dwight Merriman: </strong>I'm still coding or tinkering a bit myself, but not on the database anymore. I think there's, to really dive in and work on it, there's a certain minimum number of hours a week you have to work on it, just to keep up with the code base and the state of everything, because it's not short, it's not a small program anymore.</p><p><strong>Lena Smart: </strong>Amazing. And also in the room we have Mike Lynn, who's our developer advocate, and I know that you'll likely have some questions.</p><p><strong>Michael Lynn: </strong>Yeah, for sure.</p><p><strong>Lena Smart: </strong>And just fire ahead, because probably this will be the most interesting person I'll speak to in a inaudible too.</p><p><strong>Michael Lynn: </strong>Well I'm fascinated already and I've got so many questions for Dwight, but I'm going to let you go ahead and ask away.</p><p><strong>Lena Smart: </strong>Cool. So the first question I have, and this has been a burning question of mine since I joined three and a half years ago, is how did you start the company? How did you start MongoDB?</p><p><strong>Dwight Merriman: </strong>Right, so when we started, actually the name of the company was 10gen, and this was around 2008, or I forget the date, maybe two months before that, I can't remember. The original, what we were really looking at, at the time, is as myself and our other co- founders like Elliot and Kevin, we've been working on various entrepreneurial projects, and we were seeing this repeated pattern where over and over. New product idea, you start building the system. At this point, I've been doing that for quite a long time. So knew what the best practices were at the time. But it was always around that timeframe, January, 2008, whenever it was, it just seemed like it was always a bit awkward. There was awkward and un- anesthetic, and it just seemed like there was a lot of duct tape and rubber bands. And even though those were best practices. You would talk to CTOs at the time, and they would say things like, " Putting memcached in front of databases is okay, and roll your own sharding in front of my MySQL sequel or Postgres is okay, but it isn't. It was because there wasn't a better way at the time. And everything, that was really when the cloud computing EC2 was really taking off. So it was very clear to us that cloud computing was the future, and a lot of the traditional products weren't very cloud- friendly. So if you have a database that scales vertically, so I can make it bigger, but then it's a mainframe, or a Sun 6500 or something like that, that's the opposite of a cloud principle, which is horizontal scalability and elasticity. And then if you tried to do it the other way, horizontally, it was usually rolling your own when it came to operational databases. And a lot of other things, but also just agile development was the way to go then, all iterative development. But a lot of the old tools, and this isn't just databases, but languages, everything, weren't really designed for that, because they were invented earlier. So it's not their fault. So we were just saying, " Gee, there's got to be a better way to develop applications," and this is both on the how to develop them, how to code them, and also on how to scale them, and how to run them in the cloud painlessly. So our first concept was just we were going to do platform as a service. So we were going to try to do a fresh take on the developer stack, versus LAMP and whatever else was common then. And see what we could come up with. So we started building a platform as a service system. It was open source and this was very early. So I think when we went to beta, it was almost exactly the same time that Google's, was it Google App Engine?</p><p><strong>Lena Smart: </strong>Yeah.</p><p><strong>Dwight Merriman: </strong>It's the same time it came out to beta. So our timing was, it was like when they came out with it. And I was like, "Oh, okay, somebody there's thinking similar thoughts." And so that was fine. But a few months later, as we got a little further into it, I was thinking about it and I was like, I'm looking at things like AWS, where they have all these microservices. And they're like, " I'm not going to give you a full cloud platform. I'm going to give you some building box for your toolbox, and over time I'll give you more." Because the scope is large, so today they have a lot of services, but this, we're 15 years later- ish. So if I give you a platform though, to give you everything you need really, it's a big scope, and it's going to take quite a while to build it. So I think platform as a service makes sense, but we got further into it, and we had something working analogous to Google App Engine, or I guess, Heroku was around back then. It just felt like, " Boy, to get this true maturity, there's so many pieces that you would want in it. It's going to take a long time. This is, it's going to take a decade or something." And for a startup you only have so much runway. And it's now even today platform as a service, I think, is a valid notion and concept, but it's certainly not mature yet. The more AWS style or microservices- style approach, which you could do on all the big cloud platforms today, I just, I say AWS because I'm just contrasting it with the PaaS vendors back in the day, approach is still the dominant approach. So we've been building this, and really what were we building? So we're trying to build something where you'd write some code, you put it in inaudible, then you would just click Deploy. And it would deploy your app into our system in the cloud, try to handle scaling for you, including things like app server layer, app tier, how many app servers should there be, and low balancing for that....</p>]]>
      </content:encoded>
      <pubDate>Wed, 18 Jan 2023 17:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a4f22485/554934aa.mp3" length="45011165" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1125</itunes:duration>
      <itunes:summary>Dwight Merriman is CSO and Cofounder of MongoDB</itunes:summary>
      <itunes:subtitle>Dwight Merriman is CSO and Cofounder of MongoDB</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Phlogiston and The Origin of Functional Reactive Programming</title>
      <itunes:episode>501</itunes:episode>
      <podcast:episode>501</podcast:episode>
      <itunes:title>[Tech] Phlogiston and The Origin of Functional Reactive Programming</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">12ba7c1d-c3a3-4534-aabc-f498f4c5c3ca</guid>
      <link>https://mixtape.swyx.io/episodes/tech-phlogiston-and-functional-reactive-programming</link>
      <description>
        <![CDATA[<p>Listen to the Future of Coding Podcast: https://www.listennotes.com/podcasts/future-of-coding/structure-of-a-programming-vBrU6CDIG_Z/ (21mins)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Future of Coding Podcast: https://www.listennotes.com/podcasts/future-of-coding/structure-of-a-programming-vBrU6CDIG_Z/ (21mins)</p>]]>
      </content:encoded>
      <pubDate>Tue, 17 Jan 2023 16:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1b48bc8b/d993fc96.mp3" length="28828664" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>720</itunes:duration>
      <itunes:summary>The Future of Coding guys discuss Richard Gabriel's papers.</itunes:summary>
      <itunes:subtitle>The Future of Coding guys discuss Richard Gabriel's papers.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] The Origin of Markdown - John Gruber</title>
      <itunes:episode>500</itunes:episode>
      <podcast:episode>500</podcast:episode>
      <itunes:title>[Tech] The Origin of Markdown - John Gruber</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3e8375b7-e6ab-4a29-8e3b-1496cea268b9</guid>
      <link>https://mixtape.swyx.io/episodes/tech-the-origin-of-markdown-john-gruber</link>
      <description>
        <![CDATA[<p>listen to John Gruber's pod https://www.listennotes.com/podcasts/the-talk-show-with/356-an-unranted-rant-with-pVwlyZT_AS9/ (5mins)</p><p>https://en.wikipedia.org/wiki/Markdown</p><p>https://twitter.com/swyx/status/1241578667916042240</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>listen to John Gruber's pod https://www.listennotes.com/podcasts/the-talk-show-with/356-an-unranted-rant-with-pVwlyZT_AS9/ (5mins)</p><p>https://en.wikipedia.org/wiki/Markdown</p><p>https://twitter.com/swyx/status/1241578667916042240</p>]]>
      </content:encoded>
      <pubDate>Mon, 16 Jan 2023 16:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/28094e29/202e005e.mp3" length="31055421" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>776</itunes:duration>
      <itunes:summary>The cocreator of Markdown talks about starting it in 2003 and using it in 2023.</itunes:summary>
      <itunes:subtitle>The cocreator of Markdown talks about starting it in 2003 and using it in 2023.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Talking AI on the Techmeme Ride Home</title>
      <itunes:episode>499</itunes:episode>
      <podcast:episode>499</podcast:episode>
      <itunes:title>[Weekend Drop] Talking AI on the Techmeme Ride Home</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ae31ff39-6ef3-496e-936f-69b8091f44ef</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-talking-ai-on-the-techmeme-ride-home</link>
      <description>
        <![CDATA[<p><strong><em>Our big AI discussion with </em></strong><a href="https://twitter.com/ReamBraden"><strong><em>@ReamBraden</em></strong></a><strong><em> and </em></strong><a href="https://twitter.com/swyx"><strong><em>@swyx</em></strong></a><strong><em>.<br></em></strong><br></p><p><strong><em>Shawn just posted this new essay drawing on what we discussed here:<br></em></strong><br></p><p><a href="https://lspace.swyx.io/p/google-vs-openai"><strong><em>Every Google vs OpenAI Argument, Dissected<br></em></strong></a><br></p><p>full episode: https://www.listennotes.com/podcasts/techmeme-ride-home/twtr-spc-the-big-ai-discussion-vb0hd4qmEHA/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong><em>Our big AI discussion with </em></strong><a href="https://twitter.com/ReamBraden"><strong><em>@ReamBraden</em></strong></a><strong><em> and </em></strong><a href="https://twitter.com/swyx"><strong><em>@swyx</em></strong></a><strong><em>.<br></em></strong><br></p><p><strong><em>Shawn just posted this new essay drawing on what we discussed here:<br></em></strong><br></p><p><a href="https://lspace.swyx.io/p/google-vs-openai"><strong><em>Every Google vs OpenAI Argument, Dissected<br></em></strong></a><br></p><p>full episode: https://www.listennotes.com/podcasts/techmeme-ride-home/twtr-spc-the-big-ai-discussion-vb0hd4qmEHA/</p>]]>
      </content:encoded>
      <pubDate>Sat, 14 Jan 2023 16:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3249aac3/acb58129.mp3" length="138566991" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3464</itunes:duration>
      <itunes:summary>Talking AI with Brian McCollough and Chris Messina.</itunes:summary>
      <itunes:subtitle>Talking AI with Brian McCollough and Chris Messina.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Story Friday] Pole Vaulting - Matthew Dicks</title>
      <itunes:episode>498</itunes:episode>
      <podcast:episode>498</podcast:episode>
      <itunes:title>[Story Friday] Pole Vaulting - Matthew Dicks</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">af6fda94-e3a1-4f96-ba05-37a39d17c4a8</guid>
      <link>https://mixtape.swyx.io/episodes/story-friday-pole-vaulting-matthew-dicks</link>
      <description>
        <![CDATA[<p>Listen to the Moth https://www.listennotes.com/podcasts/the-moth/the-moth-radio-hour-pole-d7XZGOob8fs/ (15mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Moth https://www.listennotes.com/podcasts/the-moth/the-moth-radio-hour-pole-d7XZGOob8fs/ (15mins in)</p>]]>
      </content:encoded>
      <pubDate>Fri, 13 Jan 2023 21:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/837ae0cd/6e0a5421.mp3" length="20041975" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>500</itunes:duration>
      <itunes:summary>A high schooler with a funny name becomes a pole vaulter</itunes:summary>
      <itunes:subtitle>A high schooler with a funny name becomes a pole vaulter</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Health] Identity Change for Weight Loss - Layne Norton</title>
      <itunes:episode>497</itunes:episode>
      <podcast:episode>497</podcast:episode>
      <itunes:title>[Health] Identity Change for Weight Loss - Layne Norton</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">58221ec8-58fb-4a80-acf2-311003139892</guid>
      <link>https://mixtape.swyx.io/episodes/health-identity-change-for-weight-loss-layne-norton</link>
      <description>
        <![CDATA[<p>Listen to the Huberman Lab podcast: https://www.listennotes.com/podcasts/huberman-lab/dr-layne-norton-the-science-QPRcFtj6kUL/ (52mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Huberman Lab podcast: https://www.listennotes.com/podcasts/huberman-lab/dr-layne-norton-the-science-QPRcFtj6kUL/ (52mins in)</p>]]>
      </content:encoded>
      <pubDate>Thu, 12 Jan 2023 21:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fd4947c2/7b93add1.mp3" length="44534560" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1113</itunes:duration>
      <itunes:summary> Layne Norton, Ph.D. — one of the world’s foremost experts in nutrition, protein metabolism, muscle gain and fat loss. We discuss the science of energy utilization and balance, the efficacy of different diets (e.g., ketogenic, vegan, vegetarian, carnivore, omnivore), and how best to build lean muscle mass and lose fat. We also discuss optimal protein and fiber intake, the best sources of protein, the correlation between appetite, satiety signals and exercise, along with male and female-specific needs. </itunes:summary>
      <itunes:subtitle> Layne Norton, Ph.D. — one of the world’s foremost experts in nutrition, protein metabolism, muscle gain and fat loss. We discuss the science of energy utilization and balance, the efficacy of different diets (e.g., ketogenic, vegan, vegetarian, carnivore</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Health] Ultra-long Fasts as a Medical Treatment</title>
      <itunes:episode>496</itunes:episode>
      <podcast:episode>496</podcast:episode>
      <itunes:title>[Health] Ultra-long Fasts as a Medical Treatment</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cd833a46-ea27-4913-9e94-44c0c89b3059</guid>
      <link>https://mixtape.swyx.io/episodes/health-ultra-long-fasts-as-a-medical-treatment</link>
      <description>
        <![CDATA[<p>Listen to the Art of Manliness: https://www.listennotes.com/podcasts/the-art-of-manliness/using-extended-fasting-to-QK28R5vd4IE/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Art of Manliness: https://www.listennotes.com/podcasts/the-art-of-manliness/using-extended-fasting-to-QK28R5vd4IE/</p>]]>
      </content:encoded>
      <pubDate>Wed, 11 Jan 2023 21:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f274b187/0dfbea64.mp3" length="33570037" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>839</itunes:duration>
      <itunes:summary>Steve Hendricks is the author of The Oldest Cure in the World: Adventures in the Art and Science of Fasting. He spends the first part of this conversation offering a thumbnail sketch of the history of extended fasting as a medical treatment. From there, we get into what emerging modern science is showing as to how prolonged fasts lasting days or even weeks can prevent and even cure a variety of diseases, from type 2 diabetes to rheumatoid arthritis. </itunes:summary>
      <itunes:subtitle>Steve Hendricks is the author of The Oldest Cure in the World: Adventures in the Art and Science of Fasting. He spends the first part of this conversation offering a thumbnail sketch of the history of extended fasting as a medical treatment. From there, w</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Health] Ketogenic Diet &amp; Weight Loss - Dr. Chris Palmer</title>
      <itunes:episode>495</itunes:episode>
      <podcast:episode>495</podcast:episode>
      <itunes:title>[Health] Ketogenic Diet &amp; Weight Loss - Dr. Chris Palmer</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">db82a50a-ec52-450b-abb1-df549058e0ae</guid>
      <link>https://mixtape.swyx.io/episodes/health-ketogenic-diet-weight-loss-dr-chris-palmer</link>
      <description>
        <![CDATA[<p>From the Huberman Lab podcast: https://www.listennotes.com/podcasts/huberman-lab/dr-chris-palmer-diet-JsmfBwoKN6M/ 2h 23mins in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From the Huberman Lab podcast: https://www.listennotes.com/podcasts/huberman-lab/dr-chris-palmer-diet-JsmfBwoKN6M/ 2h 23mins in</p>]]>
      </content:encoded>
      <pubDate>Tue, 10 Jan 2023 21:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/67d97f3e/78d67879.mp3" length="56661098" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1416</itunes:duration>
      <itunes:summary>Chris Palmer explains the important connection between nutrition, metabolism and mental health and his pioneering work using the ketogenic diet to successfully treat patients with various mental illnesses, including depression and schizophrenia.</itunes:summary>
      <itunes:subtitle>Chris Palmer explains the important connection between nutrition, metabolism and mental health and his pioneering work using the ketogenic diet to successfully treat patients with various mental illnesses, including depression and schizophrenia.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Health] Keto Diet vs Mitochondrial Uncoupling - Steven Gundry</title>
      <itunes:episode>494</itunes:episode>
      <podcast:episode>494</podcast:episode>
      <itunes:title>[Health] Keto Diet vs Mitochondrial Uncoupling - Steven Gundry</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4e02797f-2fdc-4633-9b64-8e101f503577</guid>
      <link>https://mixtape.swyx.io/episodes/health-keto-diet-vs-mitochondrial-uncoupling-steven-gundry</link>
      <description>
        <![CDATA[<p>Listen to the Levels podcast: https://www.listennotes.com/podcasts/levels-a-whole-new/142-the-truth-about-why-keto-upKlt7fGAJY/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Levels podcast: https://www.listennotes.com/podcasts/levels-a-whole-new/142-the-truth-about-why-keto-upKlt7fGAJY/</p>]]>
      </content:encoded>
      <pubDate>Mon, 09 Jan 2023 21:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f8304c44/d59c9c94.mp3" length="62167417" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1554</itunes:duration>
      <itunes:summary>What you think you know about keto and ketones might be wrong. Keto can be great for weight loss, but there’s a better way to do it by focusing on more diverse plant food, protecting your mitochondria through mitochondrial uncoupling, and focusing on fiber.</itunes:summary>
      <itunes:subtitle>What you think you know about keto and ketones might be wrong. Keto can be great for weight loss, but there’s a better way to do it by focusing on more diverse plant food, protecting your mitochondria through mitochondrial uncoupling, and focusing on fibe</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Talking ChatGPT on the Changelog</title>
      <itunes:episode>488</itunes:episode>
      <podcast:episode>488</podcast:episode>
      <itunes:title>[Weekend Drop] Talking ChatGPT on the Changelog</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5460c130-93bf-4693-8074-bdc03a1bf1b9</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-talking-chatgpt-on-the-changelog</link>
      <description>
        <![CDATA[<p>Subscribe to Changelog++: https://changelog.com/podcast/519/discuss</p><p>Featuring</p><ul><li>Shawn Wang – <a href="https://twitter.com/swyx">Twitter</a>, <a href="https://github.com/sw-yx">GitHub</a>, <a href="https://swyx.io/">Website</a></li><li>Adam Stacoviak – <a href="https://changelog.social/@adam">Mastodon</a>, <a href="https://twitter.com/adamstac">Twitter</a>, <a href="https://github.com/adamstac">GitHub</a>, <a href="https://www.linkedin.com/in/adamstacoviak">LinkedIn</a>, <a href="https://adamstacoviak.com/">Website</a></li><li>Jerod Santo – <a href="https://changelog.social/@jerod">Mastodon</a>, <a href="https://twitter.com/jerodsanto">Twitter</a>, <a href="https://github.com/jerodsanto">GitHub</a>, <a href="https://www.linkedin.com/in/jerodsanto">LinkedIn</a></li></ul><p>Notes and Links</p><ul><li><a href="https://github.com/sw-yx/ai-notes/">AI Notes</a></li><li><a href="https://lspace.swyx.io/p/why-prompt-engineering-and-generative">Why “Prompt Engineering” and “Generative AI” are overhyped</a></li><li><a href="https://lspace.swyx.io/p/multiverse-not-metaverse">Multiverse, not Metaverse</a></li><li><a href="https://www.swyx.io/particle-wave-duality">The Particle/Wave Duality Theory of Knowledge</a></li><li><a href="https://huggingface.co/blog/open_rail">OpenRAIL: Towards open and responsible AI licensing frameworks</a></li><li><a href="https://www.openml.fyi/author/luis/">Open-ish from Luis Villa</a></li><li><a href="https://github.com/wong2/chat-gpt-google-extension">ChatGPT for Google</a></li><li><a href="https://www.usv.com/writing/2018/10/the-myth-of-the-infrastructure-phase/">The Myth of The Infrastructure Phase</a></li></ul><p>ChatGPT examples in the wild</p><ul><li><a href="https://twitter.com/jdjkelly/status/1598140764244299776">Debugging code</a></li><li><a href="https://twitter.com/SeaRyanC/status/1598515753942384640">TypeScript answer is wrong</a></li><li><a href="https://twitter.com/amasad/status/1598042665375105024">Fix code and explain fix</a></li><li><a href="https://twitter.com/sokrypton/status/1598241703474888705">dynamic programming</a></li><li><a href="https://www.youtube.com/watch?v=HjUpqfEonow">Translating/refactoring Wasplang DSL</a></li><li><a href="https://twitter.com/iangcarroll/status/1598171507062022148">AWS IAM policies</a></li><li><a href="https://twitter.com/amasad/status/1598089698534395924">Code that combines multiple cloud services</a></li><li><a href="https://twitter.com/rohan_mayya/status/1598188057894608897">Solving a code problem</a></li><li><a href="https://twitter.com/abhnvx/status/1598258353196929024">Explain computer networks homework</a></li><li><a href="https://twitter.com/AlfredBaudisch/status/1598251795830444035">Rewriting code from elixir to PHP</a></li><li><a href="https://news.ycombinator.com/item?id=33851586">Turning ChatGPT into an interpreter for a custom language, and then generating code and executing it, and solving Advent of Code correctly</a></li><li><a href="https://news.ycombinator.com/item?id=33850999">Including getting #1 place</a></li><li><a href="https://news.ycombinator.com/item?id=33854298">“I haven’t done a single google search or consulted any external documentation to do it and I was able to progress faster than I have ever did before when learning a new thing.”</a></li><li><a href="https://twitter.com/gabe_ragland/status/1598068207994429441">Build holy grail website and followup with framework, copy, repsonsiveness</a></li></ul><p>For ++ subscribers</p><ul><li><a href="https://www.swyx.io/notice-me">Getting Senpai To Notice You</a></li><li><a href="https://www.swyx.io/obsidian-brain">Moving to Obsidian as a Public Second Brain</a></li></ul><p><strong>Transcript</strong></p><p>**Jerod Santo:** Alright, well we have Sean Wang here again. Swyx, welcome back to the show.</p><p>**Shawn Wang:** Thanks for having me back on. I have lost count of how many times, but I need to track my annual appearance on the Changelog.</p><p>**Adam Stacoviak:** Is that twice this year on this show, and then once on JS Party at least, right?</p><p>**Shawn Wang:** Something like that, yeah. I don't know, it's a dream come true, because, I changed careers into tech listening to the Changelog, so every time I'm asked on, I'm always super-grateful. So yeah, here to chat about all the hottest, latest things, right?</p><p>**Adam Stacoviak:** Yeah.</p><p>**Jerod Santo:** That's right, there's so much going on right now. It seems like things just exploded this fall. So we had Stable Diffusion back in late August; it really blew up at the end of August. And then in September is when we had Simon Willison on the show to talk about Stable Diffusion breaking the internet. You've been tracking this stuff really closely. You even have a Substack, and you've got Obsidian notes out there in the wild, and then of course, you're learning in public, so whenever Swyx is learning something, we're all kind of learning along with you... Which is why we brought you back on. I actually included your Stable Diffusion 2.0 summary stuff in our Changelog News episode a couple of weeks back, and a really interesting part of that post that you have, that I didn't talk about much, but I touched on and I want you to expand upon here is this idea of prompt engineering, not as a cool thing, but really as a product smell. And when I first saw it, I was like, "No, man, it's cool." And then I read your explainer and I'm like, "No, he's right. This is kind of a smell."</p><p>**Adam Stacoviak:** "Dang it, he's right again."</p><p>**Jerod Santo:** Yeah. We just learned about prompt engineering back in September, with Simon, and talking about casting spells and all this, and now it's like, well, you think it's overhyped. I'll stop prompting you, and I'll just let you engineer an answer.</p><p>**Jerod Santo:** Well, so I don't know if you know, but the Substack itself got its start because I listened to the Simon episode, and I was like, "No, no, no. Spellcasting is not the way to view this thing. It's not something we glorify." And that's why I wrote "Multiverse, not Metaverse", because the argument was that prompting is -- you can view prompting as a window into a different universe, with a different seed, and every seed is a different universe. And funny enough, there's a finite number of seeds, because basically, Stable Diffusion has a 512x512 space that determines the total number of seeds.</p><p>So yeah, prompt engineering \[unintelligible 00:04:23.23\] is not my opinion. I'm just reporting on what the AI thought leaders are already saying, and I just happen to agree with it, which is that it's very, very brittle. The most interesting finding in the academic arena about prompt engineering is that default GPT-3, they ran it against some benchmarks and it came up with like a score of 17 out of 100. So that's a pretty low benchmark of like just some logical, deductive reasoning type intelligence tests. But then you add the prompt "Let's think step by step" to it, and that increases the score from 17 to 83... Which is extremely -- like, that sounds great. Like I said, it's a magic spell that I can just kind of throw onto any problems and make it think better... But if you think about it a little bit more, like, would you actually use this in a real work environment, if you said the wrong thing and it suddenly deteriorates in quality - that's not good, and that's not something that you want to have in any stable, robust product; you want robustness, you want natural language understanding, to understand what you want, not to react to random artifacts and keywords that you give.</p><p>Since then, we actually now know why "Let's think step by step" is a magic keyword, by the way, because -- and this is part of transformer architecture, which is that the neural network has a very limited working memory, and if you ask a question that requires too many steps to calculate the end result, it do...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Subscribe to Changelog++: https://changelog.com/podcast/519/discuss</p><p>Featuring</p><ul><li>Shawn Wang – <a href="https://twitter.com/swyx">Twitter</a>, <a href="https://github.com/sw-yx">GitHub</a>, <a href="https://swyx.io/">Website</a></li><li>Adam Stacoviak – <a href="https://changelog.social/@adam">Mastodon</a>, <a href="https://twitter.com/adamstac">Twitter</a>, <a href="https://github.com/adamstac">GitHub</a>, <a href="https://www.linkedin.com/in/adamstacoviak">LinkedIn</a>, <a href="https://adamstacoviak.com/">Website</a></li><li>Jerod Santo – <a href="https://changelog.social/@jerod">Mastodon</a>, <a href="https://twitter.com/jerodsanto">Twitter</a>, <a href="https://github.com/jerodsanto">GitHub</a>, <a href="https://www.linkedin.com/in/jerodsanto">LinkedIn</a></li></ul><p>Notes and Links</p><ul><li><a href="https://github.com/sw-yx/ai-notes/">AI Notes</a></li><li><a href="https://lspace.swyx.io/p/why-prompt-engineering-and-generative">Why “Prompt Engineering” and “Generative AI” are overhyped</a></li><li><a href="https://lspace.swyx.io/p/multiverse-not-metaverse">Multiverse, not Metaverse</a></li><li><a href="https://www.swyx.io/particle-wave-duality">The Particle/Wave Duality Theory of Knowledge</a></li><li><a href="https://huggingface.co/blog/open_rail">OpenRAIL: Towards open and responsible AI licensing frameworks</a></li><li><a href="https://www.openml.fyi/author/luis/">Open-ish from Luis Villa</a></li><li><a href="https://github.com/wong2/chat-gpt-google-extension">ChatGPT for Google</a></li><li><a href="https://www.usv.com/writing/2018/10/the-myth-of-the-infrastructure-phase/">The Myth of The Infrastructure Phase</a></li></ul><p>ChatGPT examples in the wild</p><ul><li><a href="https://twitter.com/jdjkelly/status/1598140764244299776">Debugging code</a></li><li><a href="https://twitter.com/SeaRyanC/status/1598515753942384640">TypeScript answer is wrong</a></li><li><a href="https://twitter.com/amasad/status/1598042665375105024">Fix code and explain fix</a></li><li><a href="https://twitter.com/sokrypton/status/1598241703474888705">dynamic programming</a></li><li><a href="https://www.youtube.com/watch?v=HjUpqfEonow">Translating/refactoring Wasplang DSL</a></li><li><a href="https://twitter.com/iangcarroll/status/1598171507062022148">AWS IAM policies</a></li><li><a href="https://twitter.com/amasad/status/1598089698534395924">Code that combines multiple cloud services</a></li><li><a href="https://twitter.com/rohan_mayya/status/1598188057894608897">Solving a code problem</a></li><li><a href="https://twitter.com/abhnvx/status/1598258353196929024">Explain computer networks homework</a></li><li><a href="https://twitter.com/AlfredBaudisch/status/1598251795830444035">Rewriting code from elixir to PHP</a></li><li><a href="https://news.ycombinator.com/item?id=33851586">Turning ChatGPT into an interpreter for a custom language, and then generating code and executing it, and solving Advent of Code correctly</a></li><li><a href="https://news.ycombinator.com/item?id=33850999">Including getting #1 place</a></li><li><a href="https://news.ycombinator.com/item?id=33854298">“I haven’t done a single google search or consulted any external documentation to do it and I was able to progress faster than I have ever did before when learning a new thing.”</a></li><li><a href="https://twitter.com/gabe_ragland/status/1598068207994429441">Build holy grail website and followup with framework, copy, repsonsiveness</a></li></ul><p>For ++ subscribers</p><ul><li><a href="https://www.swyx.io/notice-me">Getting Senpai To Notice You</a></li><li><a href="https://www.swyx.io/obsidian-brain">Moving to Obsidian as a Public Second Brain</a></li></ul><p><strong>Transcript</strong></p><p>**Jerod Santo:** Alright, well we have Sean Wang here again. Swyx, welcome back to the show.</p><p>**Shawn Wang:** Thanks for having me back on. I have lost count of how many times, but I need to track my annual appearance on the Changelog.</p><p>**Adam Stacoviak:** Is that twice this year on this show, and then once on JS Party at least, right?</p><p>**Shawn Wang:** Something like that, yeah. I don't know, it's a dream come true, because, I changed careers into tech listening to the Changelog, so every time I'm asked on, I'm always super-grateful. So yeah, here to chat about all the hottest, latest things, right?</p><p>**Adam Stacoviak:** Yeah.</p><p>**Jerod Santo:** That's right, there's so much going on right now. It seems like things just exploded this fall. So we had Stable Diffusion back in late August; it really blew up at the end of August. And then in September is when we had Simon Willison on the show to talk about Stable Diffusion breaking the internet. You've been tracking this stuff really closely. You even have a Substack, and you've got Obsidian notes out there in the wild, and then of course, you're learning in public, so whenever Swyx is learning something, we're all kind of learning along with you... Which is why we brought you back on. I actually included your Stable Diffusion 2.0 summary stuff in our Changelog News episode a couple of weeks back, and a really interesting part of that post that you have, that I didn't talk about much, but I touched on and I want you to expand upon here is this idea of prompt engineering, not as a cool thing, but really as a product smell. And when I first saw it, I was like, "No, man, it's cool." And then I read your explainer and I'm like, "No, he's right. This is kind of a smell."</p><p>**Adam Stacoviak:** "Dang it, he's right again."</p><p>**Jerod Santo:** Yeah. We just learned about prompt engineering back in September, with Simon, and talking about casting spells and all this, and now it's like, well, you think it's overhyped. I'll stop prompting you, and I'll just let you engineer an answer.</p><p>**Jerod Santo:** Well, so I don't know if you know, but the Substack itself got its start because I listened to the Simon episode, and I was like, "No, no, no. Spellcasting is not the way to view this thing. It's not something we glorify." And that's why I wrote "Multiverse, not Metaverse", because the argument was that prompting is -- you can view prompting as a window into a different universe, with a different seed, and every seed is a different universe. And funny enough, there's a finite number of seeds, because basically, Stable Diffusion has a 512x512 space that determines the total number of seeds.</p><p>So yeah, prompt engineering \[unintelligible 00:04:23.23\] is not my opinion. I'm just reporting on what the AI thought leaders are already saying, and I just happen to agree with it, which is that it's very, very brittle. The most interesting finding in the academic arena about prompt engineering is that default GPT-3, they ran it against some benchmarks and it came up with like a score of 17 out of 100. So that's a pretty low benchmark of like just some logical, deductive reasoning type intelligence tests. But then you add the prompt "Let's think step by step" to it, and that increases the score from 17 to 83... Which is extremely -- like, that sounds great. Like I said, it's a magic spell that I can just kind of throw onto any problems and make it think better... But if you think about it a little bit more, like, would you actually use this in a real work environment, if you said the wrong thing and it suddenly deteriorates in quality - that's not good, and that's not something that you want to have in any stable, robust product; you want robustness, you want natural language understanding, to understand what you want, not to react to random artifacts and keywords that you give.</p><p>Since then, we actually now know why "Let's think step by step" is a magic keyword, by the way, because -- and this is part of transformer architecture, which is that the neural network has a very limited working memory, and if you ask a question that requires too many steps to calculate the end result, it do...</p>]]>
      </content:encoded>
      <pubDate>Sat, 07 Jan 2023 16:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/35f0cc05/583e5bf8.mp3" length="124784827" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/CYFThtHuNNXt9XL0tIl0So67xSN6aD2DdZGMtcVmmqQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzExNTM5ODkv/MTY3MjczNzgzMi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>5187</itunes:duration>
      <itunes:summary>To wrap up the year we’re talking about what’s breaking the internet, again. Yes, we’re talking about ChatGPT and we’re joined by our good friend Shawn “swyx” Wang. Between his writings on L-Space Diaries and his AI notes repo on GitHub, we had a lot to cover around the world of AI and what might be coming in 2023.</itunes:summary>
      <itunes:subtitle>To wrap up the year we’re talking about what’s breaking the internet, again. Yes, we’re talking about ChatGPT and we’re joined by our good friend Shawn “swyx” Wang. Between his writings on L-Space Diaries and his AI notes repo on GitHub, we had a lot to c</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:chapters url="https://share.transistor.fm/s/35f0cc05/chapters.json" type="application/json+chapters"/>
    </item>
    <item>
      <title>[Story Friday] What it's Like to be Adopted - Vicky Sandison</title>
      <itunes:episode>493</itunes:episode>
      <podcast:episode>493</podcast:episode>
      <itunes:title>[Story Friday] What it's Like to be Adopted - Vicky Sandison</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/story-friday-what-its-like-to-be-adopted-vicky-sandison</link>
      <description>
        <![CDATA[<p>Listen to the Modern Mann: <a href="https://www.modernmann.co.uk/new/fog">https://www.modernmann.co.uk/new/fog</a> 20 mins in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Modern Mann: <a href="https://www.modernmann.co.uk/new/fog">https://www.modernmann.co.uk/new/fog</a> 20 mins in</p>]]>
      </content:encoded>
      <pubDate>Fri, 06 Jan 2023 20:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b02b2128/65fc6c96.mp3" length="96122832" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2402</itunes:duration>
      <itunes:summary>When adults adopted as children feel lost or incomplete - even if they had a happy childhood - they often describe themselves as ‘being in the fog’.

For Vicky Sandison, who was told her mother’s birth mother’s name at the age of nine, it was the internet that spurred her on to investigate who she really was.

First via Friends Reunited, then MySpace and now 23&amp;amp;Me, Vicky has been piecing together her birth family - and, as she explains to Olly in this month’s interview, coming out of the fog…</itunes:summary>
      <itunes:subtitle>When adults adopted as children feel lost or incomplete - even if they had a happy childhood - they often describe themselves as ‘being in the fog’.

For Vicky Sandison, who was told her mother’s birth mother’s name at the age of nine, it was the intern</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] ALMASHUPS' Mashups - Adele, Ed Sheeran, TLC</title>
      <itunes:episode>480</itunes:episode>
      <podcast:episode>480</podcast:episode>
      <itunes:title>[Music Friday] ALMASHUPS' Mashups - Adele, Ed Sheeran, TLC</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/music-friday-almashups-mashups-adele-ed-sheeran-tlc</link>
      <description>
        <![CDATA[<ul><li>Send My Love  https://www.youtube.com/watch?v=q2qAsUxiogw</li><li>Shape of You https://www.youtube.com/watch?v=07fQy1WS1WM</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Send My Love  https://www.youtube.com/watch?v=q2qAsUxiogw</li><li>Shape of You https://www.youtube.com/watch?v=07fQy1WS1WM</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 06 Jan 2023 19:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cb1fcb5a/d80bfb64.mp3" length="18482079" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>461</itunes:duration>
      <itunes:summary>just a couple mashups i've enjoyed</itunes:summary>
      <itunes:subtitle>just a couple mashups i've enjoyed</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Career] On Speaking - Kelsey Hightower</title>
      <itunes:episode>492</itunes:episode>
      <podcast:episode>492</podcast:episode>
      <itunes:title>[Career] On Speaking - Kelsey Hightower</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/career-on-speaking-kelsey-hightower</link>
      <description>
        <![CDATA[<p>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</p><p>https://twitter.com/i/spaces/1dRJZMpoMArGB 2hrs 43mins in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</p><p>https://twitter.com/i/spaces/1dRJZMpoMArGB 2hrs 43mins in</p>]]>
      </content:encoded>
      <pubDate>Thu, 05 Jan 2023 20:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0b8f6a46/f0b36c24.mp3" length="24726353" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>617</itunes:duration>
      <itunes:summary>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</itunes:summary>
      <itunes:subtitle>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Career] Being Hands-on vs Having Influence - Kelsey Hightower</title>
      <itunes:episode>491</itunes:episode>
      <podcast:episode>491</podcast:episode>
      <itunes:title>[Career] Being Hands-on vs Having Influence - Kelsey Hightower</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/career-being-hands-on-vs-having-influence-kelsey-hightower</link>
      <description>
        <![CDATA[<p>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</p><p>https://twitter.com/i/spaces/1dRJZMpoMArGB</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</p><p>https://twitter.com/i/spaces/1dRJZMpoMArGB</p>]]>
      </content:encoded>
      <pubDate>Wed, 04 Jan 2023 20:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/972a92cf/6b86a982.mp3" length="5465483" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>339</itunes:duration>
      <itunes:summary>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</itunes:summary>
      <itunes:subtitle>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Career] From L4 to L9 at Google - Kelsey Hightower</title>
      <itunes:episode>490</itunes:episode>
      <podcast:episode>490</podcast:episode>
      <itunes:title>[Career] From L4 to L9 at Google - Kelsey Hightower</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">baf08287-77c9-4ad8-a39c-0be462a35793</guid>
      <link>https://mixtape.swyx.io/episodes/career-from-l4-to-l9-at-google-kelsey-hightower</link>
      <description>
        <![CDATA[<p>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</p><p>https://twitter.com/i/spaces/1dRJZMpoMArGB</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From the Kelsey Hightower Distinguished Gentleman Twitter Space.</p><p>https://twitter.com/i/spaces/1dRJZMpoMArGB</p>]]>
      </content:encoded>
      <pubDate>Tue, 03 Jan 2023 20:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d3ca2eed/38f6ba17.mp3" length="6170558" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>383</itunes:duration>
      <itunes:summary>(KNOWN ISSUE: first minute is blank due to recording error. Sorry!)  From the Kelsey Hightower Distinguished Gentleman Twitter Space.</itunes:summary>
      <itunes:subtitle>(KNOWN ISSUE: first minute is blank due to recording error. Sorry!)  From the Kelsey Hightower Distinguished Gentleman Twitter Space.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Career] Picking What To Work On - Kelsey Hightower</title>
      <itunes:episode>489</itunes:episode>
      <podcast:episode>489</podcast:episode>
      <itunes:title>[Career] Picking What To Work On - Kelsey Hightower</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c2fe001b-f629-4e56-bd37-4a6bcaffd442</guid>
      <link>https://mixtape.swyx.io/episodes/career-picking-what-to-work-on-kelsey-hightower</link>
      <description>
        <![CDATA[<p>28mins into <a href="https://twitter.com/i/spaces/1dRJZMpoMArGB">https://twitter.com/i/spaces/1dRJZMpoMArGB</a></p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>28mins into <a href="https://twitter.com/i/spaces/1dRJZMpoMArGB">https://twitter.com/i/spaces/1dRJZMpoMArGB</a></p><p><br></p>]]>
      </content:encoded>
      <pubDate>Mon, 02 Jan 2023 20:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/91e50d08/259cf399.mp3" length="15097331" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>941</itunes:duration>
      <itunes:summary>(KNOWN ISSUE: first minute is blank due to recording error. Sorry!) From the Kelsey Hightower Distinguished Gentleman Twitter space.</itunes:summary>
      <itunes:subtitle>(KNOWN ISSUE: first minute is blank due to recording error. Sorry!) From the Kelsey Hightower Distinguished Gentleman Twitter space.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Meta] Farewell 2022 Special - swyx</title>
      <itunes:episode>487</itunes:episode>
      <podcast:episode>487</podcast:episode>
      <itunes:title>[Meta] Farewell 2022 Special - swyx</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2472d8a3-96d2-47b0-ab9b-10becbc6781d</guid>
      <link>https://mixtape.swyx.io/episodes/farewell-2022-special</link>
      <description>
        <![CDATA[<p>My Fave New Podcasts of 2022: https://www.swyx.io/fave-podcasts-2022/</p><p><strong>Selected listener survey responses</strong></p><p><strong><em>if you missed the survey in July, you can still fill it in here: </em></strong><a href="https://forms.gle/gmVYak98azGi28it8"><strong><em>https://forms.gle/gmVYak98azGi28it8</em></strong></a><strong></strong></p><p>What other podcasts do Swyx Mixtape listeners enjoy?</p><ul><li>Conan O‘Brian needs a friend; alphalist cto podcast;remote ruby</li><li>ShopTalk Show, WTF with Marc Maron, Hardcore History</li><li>Corecursive, Working Code, Soft Skills Engineering</li><li>Software unscripted, your undivided attention, startups for the rest of us</li><li>I like software sessions by Jeremy Jung and I have listened to quite a bit of Zero Knowledge podcast which is crypto related.</li><li>Switched on Pop, Stratechery, Radio Derb</li><li>cppcast, hanselmines, go time</li><li>Swyx Mixtape, Ezra Klein Show, Acquired</li></ul><p><strong>What are your favorite episode(s) of the Mixtape so far? </strong></p><ul><li><a href="https://mixtape.swyx.io/episodes/music-friday-star-wars-lofi">Star Wars Lofi</a> because I loved it. Career+Luck as it is a great tooic</li><li>Behind the scenes of the business world. I’m not interested enough to listen to full podcasts about business, but I really appreciate the small nuggets of insight.</li><li>All of them not about cryptocurrency</li><li>The <a href="https://share.transistor.fm/s/32150d99">levels</a> one (because I’m a diabetic dev)</li><li>I started extensively listening starting in June. I really enjoye the episodes covering <a href="https://mixtape.swyx.io/episodes/the-origin-of-snowflake-kent-graziano">snowflake</a> <a href="https://mixtape.swyx.io/episodes/the-story-of-spark-and-databricks-reynold-xin">databricks</a>. You introduced the idea of betting on technology to me and I trust your judgement. So the podcast gives me a list of interesting tech I should at least know about without too much effort on my end.</li><li><a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">This one</a>! I like it! And I can’t remember some of the very good earlier ones. I don’t listen to that many podcasts. I dunno how you do it! Kudos</li><li><a href="https://mixtape.swyx.io/search?query=%22Cal+Newport%22">latest deep work series</a> was great, I love to work or at least think about and how to improve. the learning in public thing was what made you follow for quite a while now/ the episode about <a href="https://mixtape.swyx.io/episodes/music-friday-rip-naya-rivera">the drowned singer/actor from glee</a> touched me and I researched the topic and learned how to hopefully act correctly if I ever got in rip current</li><li><a href="https://share.transistor.fm/s/f2fcafed">One about Xbox losing all it's market share</a> after the Xbox One launch (I love tech war stories--this field moves so fast. I find I know a lot about the preset but so little about the past)</li></ul><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>My Fave New Podcasts of 2022: https://www.swyx.io/fave-podcasts-2022/</p><p><strong>Selected listener survey responses</strong></p><p><strong><em>if you missed the survey in July, you can still fill it in here: </em></strong><a href="https://forms.gle/gmVYak98azGi28it8"><strong><em>https://forms.gle/gmVYak98azGi28it8</em></strong></a><strong></strong></p><p>What other podcasts do Swyx Mixtape listeners enjoy?</p><ul><li>Conan O‘Brian needs a friend; alphalist cto podcast;remote ruby</li><li>ShopTalk Show, WTF with Marc Maron, Hardcore History</li><li>Corecursive, Working Code, Soft Skills Engineering</li><li>Software unscripted, your undivided attention, startups for the rest of us</li><li>I like software sessions by Jeremy Jung and I have listened to quite a bit of Zero Knowledge podcast which is crypto related.</li><li>Switched on Pop, Stratechery, Radio Derb</li><li>cppcast, hanselmines, go time</li><li>Swyx Mixtape, Ezra Klein Show, Acquired</li></ul><p><strong>What are your favorite episode(s) of the Mixtape so far? </strong></p><ul><li><a href="https://mixtape.swyx.io/episodes/music-friday-star-wars-lofi">Star Wars Lofi</a> because I loved it. Career+Luck as it is a great tooic</li><li>Behind the scenes of the business world. I’m not interested enough to listen to full podcasts about business, but I really appreciate the small nuggets of insight.</li><li>All of them not about cryptocurrency</li><li>The <a href="https://share.transistor.fm/s/32150d99">levels</a> one (because I’m a diabetic dev)</li><li>I started extensively listening starting in June. I really enjoye the episodes covering <a href="https://mixtape.swyx.io/episodes/the-origin-of-snowflake-kent-graziano">snowflake</a> <a href="https://mixtape.swyx.io/episodes/the-story-of-spark-and-databricks-reynold-xin">databricks</a>. You introduced the idea of betting on technology to me and I trust your judgement. So the podcast gives me a list of interesting tech I should at least know about without too much effort on my end.</li><li><a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">This one</a>! I like it! And I can’t remember some of the very good earlier ones. I don’t listen to that many podcasts. I dunno how you do it! Kudos</li><li><a href="https://mixtape.swyx.io/search?query=%22Cal+Newport%22">latest deep work series</a> was great, I love to work or at least think about and how to improve. the learning in public thing was what made you follow for quite a while now/ the episode about <a href="https://mixtape.swyx.io/episodes/music-friday-rip-naya-rivera">the drowned singer/actor from glee</a> touched me and I researched the topic and learned how to hopefully act correctly if I ever got in rip current</li><li><a href="https://share.transistor.fm/s/f2fcafed">One about Xbox losing all it's market share</a> after the Xbox One launch (I love tech war stories--this field moves so fast. I find I know a lot about the preset but so little about the past)</li></ul><p><br></p>]]>
      </content:encoded>
      <pubDate>Sat, 31 Dec 2022 22:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cdd3188d/4b0ad4c4.mp3" length="27828736" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>695</itunes:duration>
      <itunes:summary>My Fave New Podcasts of 2022 and reading and responding through the Swyx Mixtape 2022 Survey!</itunes:summary>
      <itunes:subtitle>My Fave New Podcasts of 2022 and reading and responding through the Swyx Mixtape 2022 Survey!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] The Better Call Saul Intro</title>
      <itunes:episode>486</itunes:episode>
      <podcast:episode>486</podcast:episode>
      <itunes:title>[Music Friday] The Better Call Saul Intro</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3420ca0e-6f16-4b63-8774-9bc6e2620e39</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-the-better-call-saul-intro</link>
      <description>
        <![CDATA[<p>Listen to BCS insider: https://www.listennotes.com/podcasts/better-call-saul/103-better-call-saul-insider-5X3QinSj9mV/ (55mins in)</p><p>Opening song https://www.youtube.com/watch?v=1ouIqZJ1elE</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to BCS insider: https://www.listennotes.com/podcasts/better-call-saul/103-better-call-saul-insider-5X3QinSj9mV/ (55mins in)</p><p>Opening song https://www.youtube.com/watch?v=1ouIqZJ1elE</p>]]>
      </content:encoded>
      <pubDate>Fri, 30 Dec 2022 18:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/06eaf3a0/927c6061.mp3" length="22233437" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>555</itunes:duration>
      <itunes:summary>The writers of BCS break down the origins behind that intro</itunes:summary>
      <itunes:subtitle>The writers of BCS break down the origins behind that intro</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creator] Moloch - Liv Boeree</title>
      <itunes:episode>484</itunes:episode>
      <podcast:episode>484</podcast:episode>
      <itunes:title>[Creator] Moloch - Liv Boeree</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a32825e0-d254-462d-b952-87c9329ed2ef</guid>
      <link>https://mixtape.swyx.io/episodes/creator-moloch-liv-boeree</link>
      <description>
        <![CDATA[<ul><li>https://slatestarcodex.com/2014/07/30/meditations-on-moloch/ </li><li>https://www.youtube.com/watch?v=fifVuhgvQQ8</li><li>https://lexfridman.com/liv-boeree/ (1h19mins in)</li></ul><p><br><em>What sphinx of cement and aluminum bashed open their skulls and ate up their brains and imagination?<br></em><br></p><p><em>Moloch! Solitude! Filth! Ugliness! Ashcans and unobtainable dollars! Children screaming under the stairways! Boys sobbing in armies! Old men weeping in the parks!<br></em><br></p><p><em>Moloch! Moloch! Nightmare of Moloch! Moloch the loveless! Mental Moloch! Moloch the heavy judger of men!<br></em><br></p><p><em>Moloch the incomprehensible prison! Moloch the crossbone soulless jailhouse and Congress of sorrows! Moloch whose buildings are judgment! Moloch the vast stone of war! Moloch the stunned governments!<br></em><br></p><p><em>Moloch whose mind is pure machinery! Moloch whose blood is running money! Moloch whose fingers are ten armies! Moloch whose breast is a cannibal dynamo! Moloch whose ear is a smoking tomb!<br></em><br></p><p><em>Moloch whose eyes are a thousand blind windows! Moloch whose skyscrapers stand in the long streets like endless Jehovahs! Moloch whose factories dream and croak in the fog! Moloch whose smoke-stacks and antennae crown the cities!<br></em><br></p><p><em>Moloch whose love is endless oil and stone! Moloch whose soul is electricity and banks! Moloch whose poverty is the specter of genius! Moloch whose fate is a cloud of sexless hydrogen! Moloch whose name is the Mind!<br></em><br></p><p><em>Moloch in whom I sit lonely! Moloch in whom I dream Angels! Crazy in Moloch! Cocksucker in Moloch! Lacklove and manless in Moloch!<br></em><br></p><p><em>Moloch who entered my soul early! Moloch in whom I am a consciousness without a body! Moloch who frightened me out of my natural ecstasy! Moloch whom I abandon! Wake up in Moloch! Light streaming out of the sky!<br></em><br></p><p><em>Moloch! Moloch! Robot apartments! invisible suburbs! skeleton treasuries! blind capitals! demonic industries! spectral nations! invincible madhouses! granite cocks! monstrous bombs!<br></em><br></p><p><em>They broke their backs lifting Moloch to Heaven! Pavements, trees, radios, tons! lifting the city to Heaven which exists and is everywhere about us!<br></em><br></p><p><em>Visions! omens! hallucinations! miracles! ecstasies! gone down the American river!<br></em><br></p><p><em>Dreams! adorations! illuminations! religions! the whole boatload of sensitive bullshit!<br></em><br></p><p><em>Breakthroughs! over the river! flips and crucifixions! gone down the flood! Highs! Epiphanies! Despairs! Ten years’ animal screams and suicides! Minds! New loves! Mad generation! down on the rocks of Time!<br></em><br></p><p><em>Real holy laughter in the river! They saw it all! the wild eyes! the holy yells! They bade farewell! They jumped off the roof! to solitude! waving! carrying flowers! Down to the river! into the street!<br></em><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>https://slatestarcodex.com/2014/07/30/meditations-on-moloch/ </li><li>https://www.youtube.com/watch?v=fifVuhgvQQ8</li><li>https://lexfridman.com/liv-boeree/ (1h19mins in)</li></ul><p><br><em>What sphinx of cement and aluminum bashed open their skulls and ate up their brains and imagination?<br></em><br></p><p><em>Moloch! Solitude! Filth! Ugliness! Ashcans and unobtainable dollars! Children screaming under the stairways! Boys sobbing in armies! Old men weeping in the parks!<br></em><br></p><p><em>Moloch! Moloch! Nightmare of Moloch! Moloch the loveless! Mental Moloch! Moloch the heavy judger of men!<br></em><br></p><p><em>Moloch the incomprehensible prison! Moloch the crossbone soulless jailhouse and Congress of sorrows! Moloch whose buildings are judgment! Moloch the vast stone of war! Moloch the stunned governments!<br></em><br></p><p><em>Moloch whose mind is pure machinery! Moloch whose blood is running money! Moloch whose fingers are ten armies! Moloch whose breast is a cannibal dynamo! Moloch whose ear is a smoking tomb!<br></em><br></p><p><em>Moloch whose eyes are a thousand blind windows! Moloch whose skyscrapers stand in the long streets like endless Jehovahs! Moloch whose factories dream and croak in the fog! Moloch whose smoke-stacks and antennae crown the cities!<br></em><br></p><p><em>Moloch whose love is endless oil and stone! Moloch whose soul is electricity and banks! Moloch whose poverty is the specter of genius! Moloch whose fate is a cloud of sexless hydrogen! Moloch whose name is the Mind!<br></em><br></p><p><em>Moloch in whom I sit lonely! Moloch in whom I dream Angels! Crazy in Moloch! Cocksucker in Moloch! Lacklove and manless in Moloch!<br></em><br></p><p><em>Moloch who entered my soul early! Moloch in whom I am a consciousness without a body! Moloch who frightened me out of my natural ecstasy! Moloch whom I abandon! Wake up in Moloch! Light streaming out of the sky!<br></em><br></p><p><em>Moloch! Moloch! Robot apartments! invisible suburbs! skeleton treasuries! blind capitals! demonic industries! spectral nations! invincible madhouses! granite cocks! monstrous bombs!<br></em><br></p><p><em>They broke their backs lifting Moloch to Heaven! Pavements, trees, radios, tons! lifting the city to Heaven which exists and is everywhere about us!<br></em><br></p><p><em>Visions! omens! hallucinations! miracles! ecstasies! gone down the American river!<br></em><br></p><p><em>Dreams! adorations! illuminations! religions! the whole boatload of sensitive bullshit!<br></em><br></p><p><em>Breakthroughs! over the river! flips and crucifixions! gone down the flood! Highs! Epiphanies! Despairs! Ten years’ animal screams and suicides! Minds! New loves! Mad generation! down on the rocks of Time!<br></em><br></p><p><em>Real holy laughter in the river! They saw it all! the wild eyes! the holy yells! They bade farewell! They jumped off the roof! to solitude! waving! carrying flowers! Down to the river! into the street!<br></em><br></p>]]>
      </content:encoded>
      <pubDate>Thu, 29 Dec 2022 17:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/07a0030e/4ede73c9.mp3" length="50911751" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1272</itunes:duration>
      <itunes:summary>Moloch whose mind is pure machinery! Moloch whose blood is running money! Moloch whose fingers are ten armies! Moloch whose breast is a cannibal dynamo! Moloch whose ear is a smoking tomb!</itunes:summary>
      <itunes:subtitle>Moloch whose mind is pure machinery! Moloch whose blood is running money! Moloch whose fingers are ten armies! Moloch whose breast is a cannibal dynamo! Moloch whose ear is a smoking tomb!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creator] The Evolution of Social Networks - Mike Mignano</title>
      <itunes:episode>485</itunes:episode>
      <podcast:episode>485</podcast:episode>
      <itunes:title>[Creator] The Evolution of Social Networks - Mike Mignano</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4a682017-1d69-4705-9740-a47917a36bb1</guid>
      <link>https://mixtape.swyx.io/episodes/creator-the-evolution-of-social-networks-mike-mignano</link>
      <description>
        <![CDATA[<ul><li>https://www.listennotes.com/podcasts/cartoon-avatars/ep-38-anchor-ceofounder-4m-eDu8Ng75/ (59mins in)</li><li>https://stratechery.com/2022/instagram-tiktok-and-the-three-trends/</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>https://www.listennotes.com/podcasts/cartoon-avatars/ep-38-anchor-ceofounder-4m-eDu8Ng75/ (59mins in)</li><li>https://stratechery.com/2022/instagram-tiktok-and-the-three-trends/</li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 28 Dec 2022 18:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/638fc482/88fe4a4d.mp3" length="56698219" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1417</itunes:duration>
      <itunes:summary>The CEO/Founder of Anchor analyzes the other social audio app that came and went, and then broadens to a general discussion of social networks.</itunes:summary>
      <itunes:subtitle>The CEO/Founder of Anchor analyzes the other social audio app that came and went, and then broadens to a general discussion of social networks.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creator] Defeating Impostor Syndrome - Tim Stodz</title>
      <itunes:episode>483</itunes:episode>
      <podcast:episode>483</podcast:episode>
      <itunes:title>[Creator] Defeating Impostor Syndrome - Tim Stodz</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d6a72e10-8d51-4d8b-a3f9-8aed85fb41b9</guid>
      <link>https://mixtape.swyx.io/episodes/creator-defeating-impostor-syndrome-tim-stodz</link>
      <description>
        <![CDATA[<p>Listen to the Copyblogger podcast: https://www.listennotes.com/podcasts/the-copyblogger/rather-than-being-helpful-be-jdsk3ni7upa/ (15mins in)</p><p>Tim's article: https://www.timstodz.com/coping-with-imposter-syndrome/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Copyblogger podcast: https://www.listennotes.com/podcasts/the-copyblogger/rather-than-being-helpful-be-jdsk3ni7upa/ (15mins in)</p><p>Tim's article: https://www.timstodz.com/coping-with-imposter-syndrome/</p>]]>
      </content:encoded>
      <pubDate>Tue, 27 Dec 2022 22:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2d68162d/ea2a438f.mp3" length="44796233" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1119</itunes:duration>
      <itunes:summary>Tim Stodz breaks down how even the most accomplished creators deal with impostor syndrome and consistently create.</itunes:summary>
      <itunes:subtitle>Tim Stodz breaks down how even the most accomplished creators deal with impostor syndrome and consistently create.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creator] Optimistic Nihilism - Vincent Woo</title>
      <itunes:episode>482</itunes:episode>
      <podcast:episode>482</podcast:episode>
      <itunes:title>[Creator] Optimistic Nihilism - Vincent Woo</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a3ccbd01-0a8f-4f54-84eb-aafda5fc1f10</guid>
      <link>https://mixtape.swyx.io/episodes/creator-optimistic-nihilism-vincent-woo</link>
      <description>
        <![CDATA[<p>Listen to Indie Hackers: https://www.listennotes.com/podcasts/indie-hackers/041-an-optimistic-nihilists-ldribhqGTOM/ (20mins in)</p><p>special! the making of this mixtape <a href="https://www.youtube.com/watch?v=Rvd9JFFRI5Y&amp;t=7620s">was livestreamed today</a> if you're interested in the behind the scenes process</p><p>Also recommend listening to the Dropbox talk that he mentions: <a href="https://www.youtube.com/watch?v=J8UwcyYT3z0">https://www.youtube.com/watch?v=J8UwcyYT3z0</a></p><p><br><strong>Transcripts</strong></p><p><br>Courtland Allen<br>19:43<br>What about in the early days? Because I know for a lot of founders, those first few months where you're not sure that this is something that's going to work out or be worthwhile can be pretty nerve racking. I know you started off with CoderPad as a side project, but you eventually decided to make it full time, so where there any bumps in the road, or challenges, or any insights that you had growing from zero dollars to, what was it, $4,000/month?</p><p>Vincent Woo<br>20:3<br>Yeah, I quit it when I hit $4,000 MRR.</p><p>Courtland Allen<br>20:6<br>What was that decision like?</p><p>Vincent Woo<br>20:8<br>This is going to sound really stupid, and I had to explain this in the YC interview as well, they were like why $4,000, you haven't quit yet? I was like, I'm quitting at exactly $4,000 MRR, and they were like, why? I was like, okay, here's a reason... it's stupid. It's because when I hit $40 MRR, I posted on Facebook as a joke, haha my business makes $40/month guys, isn't that funny? Then when I hit $400 I was like haha, guess what, I made 10x what I made the last time I posted, that's crazy bro. Then I thought, oh shit, if I do this again at $4,000 that's actually kind of real stakes money, so I might as well quit then. Also $4,000 kind of pays for rent and stuff, so that's why. There's no reason to it, I just did it because I felt like it. I could've quit at any number, I mean if I quit at the beginning it would have been fine too, it didn't really matter.</p><p>Courtland Allen<br>20:57<br>In San Francisco $4,000 pays for literally just rent, haha.</p><p>Vincent Woo<br>21:1<br>I had a roommate, we were splitting a one bedroom you know, I had the converted living room kind of situation, one of the shitty old Victorian's in a basement.</p><p>Courtland Allen<br>21:11<br>Was it a hard transition going from your developer salary to just $4,000/month...</p><p>Vincent Woo<br>21:17<br>No.</p><p>Courtland Allen<br>21:17<br>Would you say that you were motivated to... what was pushing you the most, just to increase your revenue or to...?</p><p>Vincent Woo<br>21:21<br>These motivational questions are hard for me, I don't think I'm like most people. Why was I doing what I did? The truth is, I don't know. I don't actually believe that most people know why they do what they do. I was doing a thing because it seemed like the right thing to do but... okay, I'm going to take a moment to explain. I'm what you might call an optimistic nihilist, like I don't think anything's really real, up to and including money. Money is like a dead person's face painted on a green piece of paper... that it signifies material wealth to me is almost amazing. That, that system actually works to me is terrifying and awesome at the same time. So yeah, I thought it would be fun to make more money, but I knew abstractly that if I failed at CoderPad, literally the worst possible thing that could happen to me... is I would just get a job. Which I had proven that I had been able to do at least a couple times before that, so I wasn't worried about it. There was no anxiety for, because to me this is all a big game.</p><p>Courtland Allen<br>22:22<br>Yeah, it's almost like a role playing game. Where you're essentially leveling up and acquiring skills, and to what end... I don't know haha.</p><p>Vincent Woo<br>22:31<br>I think of it more like an open world exploration game, like GTA or whatever. Like just seeing how much you can get away with before everyone figures out that you have no idea what you're doing, and you're just making everything up as you go along.</p><p>Courtland Allen<br>22:41<br>So one of the reasons I asked you about your motivation was because one of the earlier things that I saw you in was actually a video where you gave a talk at Dropbox.<strong></strong></p><p><br><br>Courtland Allen<br>23m 9s<br>Well that's what I wanted to ask, why give a talk like that?</p><p>Vincent Woo<br>23m 12s<br>It was to provoke the audience.</p><p>Courtland Allen<br>23m 14s<br>Did you want to tell them that...</p><p>Vincent Woo<br>23m 17s<br>That they were doing their lives wrong? Yes.</p><p>Courtland Allen<br>23m 18s<br>How did they take that? They seemed pretty supportive.</p><p>Vincent Woo<br>23m 21s<br>They liked it. I mean it was tongue in cheek, obviously. It was in this building, probably on this floor, just a different room, it's Stripe now. We could do the same thing if you want... could come back and do the same talk again, in the same room. Why did I do that? I mean...</p><p>Courtland Allen<br>23m 40s<br>The impression that I got watching it was that it seems like it was a core principle of yours that people should do this, or that it's better for the world if more people do that.</p><p>Vincent Woo<br>23m 51s<br>There's more of the premise for the talk than necessarily a core belief of my personality. I mean I was invited to do a talk and they even payed me, it was crazy. This was a best topic I could come up with, so I tried to make it compelling, but I also gave reasons to not start a business. I actually think there are tons of reasons to not do it. Many people I think are unsuited for it, and also it's not terribly pleasant in a lot of ways, so I don't know necessarily that I actually recommend everybody who's listening to start a business. I know that's sort of the premise of Indie Hackers, and also it's acquisition by Stripe is sort of, how do you put it? Grow the GDP of the internet.</p><p>Courtland Allen<br>24m 27s<br>Exactly, nailed it.</p><p>Vincent Woo<br>24m 28s<br>Right, so readers at home, if you can start a business, do that, but also maybe don't. It's not easy, it's a lot of work and there are a lot of things that valuable in life that have nothing to do with money, that's how I'd put that.</p><p>Courtland Allen<br>24m 44s<br>I think one of the cooler things that you touched on, that I've also found to be true is that a lot of people who would love to start a business don't, just because they've never even considered it as an option. Especially being the smaller, Indie Hacker type business where you're just making money and you're not trying to be a unicorn, especially if you're a developer, that doesn't get advertised as much. Do you think that's changing now-a-days?</p><p>Vincent Woo<br>25m 7s<br>I think it must be changing. If there exists people like you, who's sole job is to promote this lifestyle, I would take as some indication that things are changing a bit. On the other hand, I touched on this in the talk, I think this is kind of cyclical. It used to be a cultural norm that everybody kind of wheeled and dealed, at least that's my impression. If you go in other countries that's way more true too. We probably hit peak corporatism and are trying to dial that back a little bit, I think is natural, it was probably inevitable in some respect that people would get upset with... we've had cultural satire and lampooning of corporate life for decades now. I remember my entire life I would watch stuff like Office Space, or cartoons...</p><p>Courtland Allen<br>25m 55s<br>Dilbert.</p><p>Vincent Woo<br>25m 56s<br>Yeah, no one paints a favorable light of corporate life anymore. There is no work that makes the work of an office seem noble. In some ways that's tragic because I don't think that's necessarily true, but on the other hand it reflects reality. I think the majority of of...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Indie Hackers: https://www.listennotes.com/podcasts/indie-hackers/041-an-optimistic-nihilists-ldribhqGTOM/ (20mins in)</p><p>special! the making of this mixtape <a href="https://www.youtube.com/watch?v=Rvd9JFFRI5Y&amp;t=7620s">was livestreamed today</a> if you're interested in the behind the scenes process</p><p>Also recommend listening to the Dropbox talk that he mentions: <a href="https://www.youtube.com/watch?v=J8UwcyYT3z0">https://www.youtube.com/watch?v=J8UwcyYT3z0</a></p><p><br><strong>Transcripts</strong></p><p><br>Courtland Allen<br>19:43<br>What about in the early days? Because I know for a lot of founders, those first few months where you're not sure that this is something that's going to work out or be worthwhile can be pretty nerve racking. I know you started off with CoderPad as a side project, but you eventually decided to make it full time, so where there any bumps in the road, or challenges, or any insights that you had growing from zero dollars to, what was it, $4,000/month?</p><p>Vincent Woo<br>20:3<br>Yeah, I quit it when I hit $4,000 MRR.</p><p>Courtland Allen<br>20:6<br>What was that decision like?</p><p>Vincent Woo<br>20:8<br>This is going to sound really stupid, and I had to explain this in the YC interview as well, they were like why $4,000, you haven't quit yet? I was like, I'm quitting at exactly $4,000 MRR, and they were like, why? I was like, okay, here's a reason... it's stupid. It's because when I hit $40 MRR, I posted on Facebook as a joke, haha my business makes $40/month guys, isn't that funny? Then when I hit $400 I was like haha, guess what, I made 10x what I made the last time I posted, that's crazy bro. Then I thought, oh shit, if I do this again at $4,000 that's actually kind of real stakes money, so I might as well quit then. Also $4,000 kind of pays for rent and stuff, so that's why. There's no reason to it, I just did it because I felt like it. I could've quit at any number, I mean if I quit at the beginning it would have been fine too, it didn't really matter.</p><p>Courtland Allen<br>20:57<br>In San Francisco $4,000 pays for literally just rent, haha.</p><p>Vincent Woo<br>21:1<br>I had a roommate, we were splitting a one bedroom you know, I had the converted living room kind of situation, one of the shitty old Victorian's in a basement.</p><p>Courtland Allen<br>21:11<br>Was it a hard transition going from your developer salary to just $4,000/month...</p><p>Vincent Woo<br>21:17<br>No.</p><p>Courtland Allen<br>21:17<br>Would you say that you were motivated to... what was pushing you the most, just to increase your revenue or to...?</p><p>Vincent Woo<br>21:21<br>These motivational questions are hard for me, I don't think I'm like most people. Why was I doing what I did? The truth is, I don't know. I don't actually believe that most people know why they do what they do. I was doing a thing because it seemed like the right thing to do but... okay, I'm going to take a moment to explain. I'm what you might call an optimistic nihilist, like I don't think anything's really real, up to and including money. Money is like a dead person's face painted on a green piece of paper... that it signifies material wealth to me is almost amazing. That, that system actually works to me is terrifying and awesome at the same time. So yeah, I thought it would be fun to make more money, but I knew abstractly that if I failed at CoderPad, literally the worst possible thing that could happen to me... is I would just get a job. Which I had proven that I had been able to do at least a couple times before that, so I wasn't worried about it. There was no anxiety for, because to me this is all a big game.</p><p>Courtland Allen<br>22:22<br>Yeah, it's almost like a role playing game. Where you're essentially leveling up and acquiring skills, and to what end... I don't know haha.</p><p>Vincent Woo<br>22:31<br>I think of it more like an open world exploration game, like GTA or whatever. Like just seeing how much you can get away with before everyone figures out that you have no idea what you're doing, and you're just making everything up as you go along.</p><p>Courtland Allen<br>22:41<br>So one of the reasons I asked you about your motivation was because one of the earlier things that I saw you in was actually a video where you gave a talk at Dropbox.<strong></strong></p><p><br><br>Courtland Allen<br>23m 9s<br>Well that's what I wanted to ask, why give a talk like that?</p><p>Vincent Woo<br>23m 12s<br>It was to provoke the audience.</p><p>Courtland Allen<br>23m 14s<br>Did you want to tell them that...</p><p>Vincent Woo<br>23m 17s<br>That they were doing their lives wrong? Yes.</p><p>Courtland Allen<br>23m 18s<br>How did they take that? They seemed pretty supportive.</p><p>Vincent Woo<br>23m 21s<br>They liked it. I mean it was tongue in cheek, obviously. It was in this building, probably on this floor, just a different room, it's Stripe now. We could do the same thing if you want... could come back and do the same talk again, in the same room. Why did I do that? I mean...</p><p>Courtland Allen<br>23m 40s<br>The impression that I got watching it was that it seems like it was a core principle of yours that people should do this, or that it's better for the world if more people do that.</p><p>Vincent Woo<br>23m 51s<br>There's more of the premise for the talk than necessarily a core belief of my personality. I mean I was invited to do a talk and they even payed me, it was crazy. This was a best topic I could come up with, so I tried to make it compelling, but I also gave reasons to not start a business. I actually think there are tons of reasons to not do it. Many people I think are unsuited for it, and also it's not terribly pleasant in a lot of ways, so I don't know necessarily that I actually recommend everybody who's listening to start a business. I know that's sort of the premise of Indie Hackers, and also it's acquisition by Stripe is sort of, how do you put it? Grow the GDP of the internet.</p><p>Courtland Allen<br>24m 27s<br>Exactly, nailed it.</p><p>Vincent Woo<br>24m 28s<br>Right, so readers at home, if you can start a business, do that, but also maybe don't. It's not easy, it's a lot of work and there are a lot of things that valuable in life that have nothing to do with money, that's how I'd put that.</p><p>Courtland Allen<br>24m 44s<br>I think one of the cooler things that you touched on, that I've also found to be true is that a lot of people who would love to start a business don't, just because they've never even considered it as an option. Especially being the smaller, Indie Hacker type business where you're just making money and you're not trying to be a unicorn, especially if you're a developer, that doesn't get advertised as much. Do you think that's changing now-a-days?</p><p>Vincent Woo<br>25m 7s<br>I think it must be changing. If there exists people like you, who's sole job is to promote this lifestyle, I would take as some indication that things are changing a bit. On the other hand, I touched on this in the talk, I think this is kind of cyclical. It used to be a cultural norm that everybody kind of wheeled and dealed, at least that's my impression. If you go in other countries that's way more true too. We probably hit peak corporatism and are trying to dial that back a little bit, I think is natural, it was probably inevitable in some respect that people would get upset with... we've had cultural satire and lampooning of corporate life for decades now. I remember my entire life I would watch stuff like Office Space, or cartoons...</p><p>Courtland Allen<br>25m 55s<br>Dilbert.</p><p>Vincent Woo<br>25m 56s<br>Yeah, no one paints a favorable light of corporate life anymore. There is no work that makes the work of an office seem noble. In some ways that's tragic because I don't think that's necessarily true, but on the other hand it reflects reality. I think the majority of of...</p>]]>
      </content:encoded>
      <pubDate>Mon, 26 Dec 2022 11:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7d014e6a/10e96814.mp3" length="32928226" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>823</itunes:duration>
      <itunes:summary>Real talk from the Coderpad founder on the role of luck in being an indie hacker.</itunes:summary>
      <itunes:subtitle>Real talk from the Coderpad founder on the role of luck in being an indie hacker.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Post-Mariah Christmas Songs?</title>
      <itunes:episode>481</itunes:episode>
      <podcast:episode>481</podcast:episode>
      <itunes:title>[Music Friday] Post-Mariah Christmas Songs?</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/music-friday-post-mariah-christmas-songs</link>
      <description>
        <![CDATA[<p>Listen to Switched On Pop: https://www.listennotes.com/podcasts/switched-on-pop/why-do-new-christmas-songs-my7-wjKMVZ4/ (5mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Switched On Pop: https://www.listennotes.com/podcasts/switched-on-pop/why-do-new-christmas-songs-my7-wjKMVZ4/ (5mins in)</p>]]>
      </content:encoded>
      <pubDate>Fri, 23 Dec 2022 19:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ee0db974/509e9113.mp3" length="26710797" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>667</itunes:duration>
      <itunes:summary>The Switched on Pop guys analyse how hard it is to break through the Christmas ranks, and the songs that managed to do it.</itunes:summary>
      <itunes:subtitle>The Switched on Pop guys analyse how hard it is to break through the Christmas ranks, and the songs that managed to do it.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Separation of (Local-first) Client vs Server - Jori Lallo</title>
      <itunes:episode>479</itunes:episode>
      <podcast:episode>479</podcast:episode>
      <itunes:title>[Tech] Separation of (Local-first) Client vs Server - Jori Lallo</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b588d7ac-eae5-4bb4-9dbe-4148986432cb</guid>
      <link>https://mixtape.swyx.io/episodes/tech-separation-of-local-first-client-vs-server-jori-lallo</link>
      <description>
        <![CDATA[<p>Listen to devtools.fm: https://www.listennotes.com/podcasts/devtoolsfm/jori-lallo-linear-KS_Gn2v3hqV/</p><p><br><strong>Transcript:</strong></p><p>So one of the big differences between linear and other product products is that it has a local first approach where, uh, it does a lot of things locally in the app before, like communicating with the backend. Uh, why was this such an important baseline feature for you guys to get in? And how, how did you do it? If you can, uh, comment on that. So yeah, optimistic updates. I don't like, that's that, that's the story. first and offline readiness, or someone, they're almost like, like local first, like for sure. But like offline readiness for example is like a byproduct of like how, just how we build linear and we're able to like plug that in afterwards. So the goal is like build something that's really, really snappy and if you see a spinner or like a loader after your every interaction, um, you know, like, it's like if that's your foundation, like it's extremely hard to like change. So we select, build out the foundation from the get go to, uh, do, do updates locally first and then like likes us, communicate them, uh, distribute them like behind the scenes Um, of course some might fail, but like most of them, uh, they don't, uh, often the question is like, okay, like how do you do conflict resolution? Well, the short answer, like simple answer, like, we kind of like don't have to that often. Uh, so In a tool like Linear, most changes are addition on something that's like already happened. We're we're not a, we're not a Notion or Google Docs. You don't edit the same text block. Uh, of course you can edit like the same, uh, issue description at the same time. But reality is that that rarely, rarely ever happens. So hopefully we can like, solve that at some point. But right now the last update, like last update wins. Uh, so how it like technically happens is a little bit like similar to, for example, like how Dropbox builds their desktop, uh, application. Is that when you first, uh, log into linear, you get a larger dump, what we call a bootstrap, um, of kinda like all of your issues and like, like teams and users and that information. Uh, we load that first in memory, then persist in an index db in the background. Um, if you use the product that's the caching, uh, indicator that like pops up one after you're logged in. And after that, uh, we just do delta, delta syncs or like delta packages distributed through web sockets and those get up, uh, applied on the local, uh, copy of the store that you use. Uh, so we, we maintain a copy of the. Connect the whole, like the database, uh, in memory and then persisted in index db. We first update everything into that, uh, show everything in the client, then send those over. If you get something like those, like Delta packages over the wire, they select it applied like the UI react to those. Um, we use a little bit like, like it's a React application, react with type script. We use mobx under the hood, uh, to do all the updating. But, and like the developer experience for this is, uh, It is, uh, it is, it is different from a lot of like applications where you have to, like, we do all the heavy lifting for you. We do like the mutations and queries and uh, like we don't do queries, but like we do mutations. So whenever you like mutate something, we auto generate mutational mutations out of those and send those to the server. The server, uh, which then again, then creates the Delta packages for other clients. But all of that, uh, is abstracted from US engineers at Linear. So we basically only interact with the, with the store. That's the application state and you reach from it, UI updates, you change things to it. Uh, mutations are created in your background. So while it was like it's an engineering geat, uh, Tomas actually has a YouTube video about it. Uh, I can share it after the fact, but, um, It allows us to move faster while putting this upfront investment in place. Uh, it's, it's not like easy system . That's why we have and couple of other engineers working on it, uh, nowadays more, more or less full-time. Full-time as well. Like scaling this, uh, is, um, you know, like we knew like at first, like our customers were relatively small. They don't have that much data, so we can just read every, all of their information into the client. As we grow, like we know that, like, that's not gonna work out anymore. So then we started like chipping off on doing other more unique things, uh, on top of it to help it scale. Um, so that's a, it's an ongoing, ongoing thing as well. But it's kind like at first, you know, we served like the small startups, now we serve companies like cross stage companies of, you know, Brazil, retool like several hundred, uh, engineers. And then Cash App is also using us and they're, I don't remember like how big they are, but it's a sizeable, sizeable engineering organization. So we've been able to like, Scale, linear asset product? Uh, both like on from the product perspective, but also from the, kinda like the technical foundation perspective. And that's, that's in the end, like our goal, like we want linear to be the, the one tool that you use. Like if you're a small startup, like pick up using it, like don't think about it and it should, uh, get you throughout your, your like, scale IPO and beyond . So Really, I really love this. So it's like this really. Complex technical architecture that's required, but the, the thing that you're going for, the thing that you're pushing for is optimistic updates. You know, I want to do an action and feel like it instantly completed. And it's like, it's a difference between a performance first company and a company who thinks about performance after the fact. Because architecting a system or introducing that type of architecture, post shipping a product is a non-trivial endeavor. And, and it would've taken y'all a long time to get to that point. So it's like, uh, I don't know. That's, that's really cool to, to hear about. And yeah, it's, it's hard. Luckily nowadays there are starting to be some technical solutions for this. For example, repliCash, and I'm sure you you know, like bunch of like and, yeah, bunch of others. When we started four years ago, there's nothing Couch db, which, and Coach DB and Fire Base, but they only really, they didn't work for a, uh, kinda like multi-tenant team tool. It, they work really well. If you're like one user who switches between like different applications and your, your state follows you, your settings follow you. But for, for a tool like linear, like nothing existed, so we kinda like have to. Do the investment. And Tomas really went, went to town with it and I'm, I'm glad he did. Uh, I, I don't personally like have the engineering like capabilities like pull that off, but I'm really fortunate to be working with him and yeah, it's now, it's like one of the, like the defining things of, of linear. It's like the speed and the snappiness. We basically don't have, like, there's a couple of, there's a couple of spinner and like loading states in the application, but, uh, you, you, you can use the product and like try to find them yourself. I won't tell where they are. </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to devtools.fm: https://www.listennotes.com/podcasts/devtoolsfm/jori-lallo-linear-KS_Gn2v3hqV/</p><p><br><strong>Transcript:</strong></p><p>So one of the big differences between linear and other product products is that it has a local first approach where, uh, it does a lot of things locally in the app before, like communicating with the backend. Uh, why was this such an important baseline feature for you guys to get in? And how, how did you do it? If you can, uh, comment on that. So yeah, optimistic updates. I don't like, that's that, that's the story. first and offline readiness, or someone, they're almost like, like local first, like for sure. But like offline readiness for example is like a byproduct of like how, just how we build linear and we're able to like plug that in afterwards. So the goal is like build something that's really, really snappy and if you see a spinner or like a loader after your every interaction, um, you know, like, it's like if that's your foundation, like it's extremely hard to like change. So we select, build out the foundation from the get go to, uh, do, do updates locally first and then like likes us, communicate them, uh, distribute them like behind the scenes Um, of course some might fail, but like most of them, uh, they don't, uh, often the question is like, okay, like how do you do conflict resolution? Well, the short answer, like simple answer, like, we kind of like don't have to that often. Uh, so In a tool like Linear, most changes are addition on something that's like already happened. We're we're not a, we're not a Notion or Google Docs. You don't edit the same text block. Uh, of course you can edit like the same, uh, issue description at the same time. But reality is that that rarely, rarely ever happens. So hopefully we can like, solve that at some point. But right now the last update, like last update wins. Uh, so how it like technically happens is a little bit like similar to, for example, like how Dropbox builds their desktop, uh, application. Is that when you first, uh, log into linear, you get a larger dump, what we call a bootstrap, um, of kinda like all of your issues and like, like teams and users and that information. Uh, we load that first in memory, then persist in an index db in the background. Um, if you use the product that's the caching, uh, indicator that like pops up one after you're logged in. And after that, uh, we just do delta, delta syncs or like delta packages distributed through web sockets and those get up, uh, applied on the local, uh, copy of the store that you use. Uh, so we, we maintain a copy of the. Connect the whole, like the database, uh, in memory and then persisted in index db. We first update everything into that, uh, show everything in the client, then send those over. If you get something like those, like Delta packages over the wire, they select it applied like the UI react to those. Um, we use a little bit like, like it's a React application, react with type script. We use mobx under the hood, uh, to do all the updating. But, and like the developer experience for this is, uh, It is, uh, it is, it is different from a lot of like applications where you have to, like, we do all the heavy lifting for you. We do like the mutations and queries and uh, like we don't do queries, but like we do mutations. So whenever you like mutate something, we auto generate mutational mutations out of those and send those to the server. The server, uh, which then again, then creates the Delta packages for other clients. But all of that, uh, is abstracted from US engineers at Linear. So we basically only interact with the, with the store. That's the application state and you reach from it, UI updates, you change things to it. Uh, mutations are created in your background. So while it was like it's an engineering geat, uh, Tomas actually has a YouTube video about it. Uh, I can share it after the fact, but, um, It allows us to move faster while putting this upfront investment in place. Uh, it's, it's not like easy system . That's why we have and couple of other engineers working on it, uh, nowadays more, more or less full-time. Full-time as well. Like scaling this, uh, is, um, you know, like we knew like at first, like our customers were relatively small. They don't have that much data, so we can just read every, all of their information into the client. As we grow, like we know that, like, that's not gonna work out anymore. So then we started like chipping off on doing other more unique things, uh, on top of it to help it scale. Um, so that's a, it's an ongoing, ongoing thing as well. But it's kind like at first, you know, we served like the small startups, now we serve companies like cross stage companies of, you know, Brazil, retool like several hundred, uh, engineers. And then Cash App is also using us and they're, I don't remember like how big they are, but it's a sizeable, sizeable engineering organization. So we've been able to like, Scale, linear asset product? Uh, both like on from the product perspective, but also from the, kinda like the technical foundation perspective. And that's, that's in the end, like our goal, like we want linear to be the, the one tool that you use. Like if you're a small startup, like pick up using it, like don't think about it and it should, uh, get you throughout your, your like, scale IPO and beyond . So Really, I really love this. So it's like this really. Complex technical architecture that's required, but the, the thing that you're going for, the thing that you're pushing for is optimistic updates. You know, I want to do an action and feel like it instantly completed. And it's like, it's a difference between a performance first company and a company who thinks about performance after the fact. Because architecting a system or introducing that type of architecture, post shipping a product is a non-trivial endeavor. And, and it would've taken y'all a long time to get to that point. So it's like, uh, I don't know. That's, that's really cool to, to hear about. And yeah, it's, it's hard. Luckily nowadays there are starting to be some technical solutions for this. For example, repliCash, and I'm sure you you know, like bunch of like and, yeah, bunch of others. When we started four years ago, there's nothing Couch db, which, and Coach DB and Fire Base, but they only really, they didn't work for a, uh, kinda like multi-tenant team tool. It, they work really well. If you're like one user who switches between like different applications and your, your state follows you, your settings follow you. But for, for a tool like linear, like nothing existed, so we kinda like have to. Do the investment. And Tomas really went, went to town with it and I'm, I'm glad he did. Uh, I, I don't personally like have the engineering like capabilities like pull that off, but I'm really fortunate to be working with him and yeah, it's now, it's like one of the, like the defining things of, of linear. It's like the speed and the snappiness. We basically don't have, like, there's a couple of, there's a couple of spinner and like loading states in the application, but, uh, you, you, you can use the product and like try to find them yourself. I won't tell where they are. </p>]]>
      </content:encoded>
      <pubDate>Thu, 22 Dec 2022 19:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e5fbc7e2/a09ff5c7.mp3" length="26229873" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>655</itunes:duration>
      <itunes:summary>Linear's founder explains the magic behind the instant responses</itunes:summary>
      <itunes:subtitle>Linear's founder explains the magic behind the instant responses</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Separation of Storage and Compute (Real-time) - Jeffrey Needham</title>
      <itunes:episode>477</itunes:episode>
      <podcast:episode>477</podcast:episode>
      <itunes:title>[Tech] Separation of Storage and Compute (Real-time) - Jeffrey Needham</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/tech-separation-of-storage-and-compute-jeffrey-needham</link>
      <description>
        <![CDATA[<p>Listen to Streaming Audio: https://www.listennotes.com/podcasts/streaming-audio/streaming-analytics-and-real-XS_gvcBjY2p/ (30mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Streaming Audio: https://www.listennotes.com/podcasts/streaming-audio/streaming-analytics-and-real-XS_gvcBjY2p/ (30mins in)</p>]]>
      </content:encoded>
      <pubDate>Wed, 21 Dec 2022 18:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3c1dd2d6/e937c0f9.mp3" length="32802721" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>819</itunes:duration>
      <itunes:summary>Jeffrey Needham of Confluent explains how Kafka is used for SIGINT</itunes:summary>
      <itunes:subtitle>Jeffrey Needham of Confluent explains how Kafka is used for SIGINT</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Separation of Storage and Compute (Databases) - Nikita Shamgunov</title>
      <itunes:episode>478</itunes:episode>
      <podcast:episode>478</podcast:episode>
      <itunes:title>[Tech] Separation of Storage and Compute (Databases) - Nikita Shamgunov</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f503c7e2-8f3f-4ab7-b2d4-45f673301ed8</guid>
      <link>https://mixtape.swyx.io/episodes/tech-separation-of-storage-and-compute-nikita-shamgunov</link>
      <description>
        <![CDATA[<p>Listen to the Changelog: https://changelog.com/podcast/510</p><p><strong>Transcript</strong></p><p>So elastic compute makes sense, and scaling down because you have like ephemeral on-demand resource usage, right? Like, all of a sudden, I have to answer a bunch of HTTP requests, and so my server has to do stuff, and then everybody leaves, and my website doesn’t get any hits, and I could scale that down. With databases, if I’ve got a one-gigabyte database, it’s just like, it’s always there. I mean, all that data is there, and I could access any part of it at any time, or I need to… And we don’t know which parts. So I have a hard time with database scaling to zero, unless you’re – I don’t know, just like stomaching the cost… Or tell us how that works with Neon. Are you just stomaching the costs of keeping that online, or are you actually scaling it down?</p><p><a href="https://changelog.com/podcast/510#transcript-15"><strong>NIKITA SHAMGUNOV</strong></a></p><p>We’re actually scaling that down. Let me explain how this works, and it may get quite technical. The first thing is what should be the enabling technology of scaling that down? If you’re just kind of thinking, “How would I build serverless Postgres?” and if you ask a person that is not familiar with database internals, they would say something like, “Well, I would put it in the VM maybe, or I would put it in the container, I would put that stuff into Kubernetes… Maybe I can change the size of the containers…” The issue with all that, as you start moving those containers around, it will start breaking connections, because databases like to have a persistent connection to them. And then you will be impacting your cache. Databases like to have a working set in memory, and if you don’t have a working set of memory, you’re paying the performance hit by bringing that data from cold storage to memory.</p><p>The third thing that you will find out, that if the database is large enough, it’s really, really hard to move database from host to host, because that involves data transfer, and data transfers are just long and expensive. And now you need to do it live, while the application is running and hitting the system. And so naively, you would arrive with something that you kind of proposed, like just stomach the costs. There is a better approach, though… And the better approach starts with an architectural change of separating of storage and compute.</p><p>If you look at how databases, storage works at the high level, it’s what is called a page-based storage; all the data in the database is split into 9-kilobyte pages. And the storage subsystem basically reads and writes those pages from disk, and caches those pages in memory. And then, kind of the upper-level system in the database lays out data on pages.</p><p>So now you can separate that storage subsystem, and move that storage subsystem away from Compute into a cloud service. And because that storage subsystem operates is relatively simple from the API standpoint - the API is “read a page, write into a page”, then you can make that part multi-tenant. And so now you start amortizing costs across all your clients. So if you make that multi-tenant, and you make that distributed, and distribute key-value stores - you know, we’ve been building them forever, so it’s not rocket science anymore - then you can make that key-value store very, very efficient, including being cost efficient. And cost efficiency comes from taking some of that data that’s stored there and offloading cold data into S3.</p><p>[<a href="https://changelog.com/podcast/510#t=20:13"><strong>20:13</strong></a>] Now, then it leaves out compute. And compute is the SQL query processor, and caching. So that, you can put in a VM. We actually started with containers, but we quickly realized that micro VMs such as Firecracker or Cloud-hypervisor is the right answer here. And those micro VMs have very, very nice properties to them. First of all, we can scale them to zero, and preserve the state. And they come back up really, really quickly. And so that allows to us to even preserve caches, if we shut that down.</p><p>The second thing that allows us to do is live-changing the amount of CPU and RAM we’re allocating to the VM. That’s where it gets really tricky, because we need to modify Postgres as well, to be able to adjust to suddenly you have more memory, or shrink down to “Oh, all of a sudden, I have less memory now.” And so if you all of a sudden have less memory, you need to release some of the caches, and release this memory into the operating system, and then we change the amount of memory available to the VM. And there’s a lot of cool technology there, with live-changing the amount of CPU, and there’s another one that’s called memory ballooning, that allows you to, at the end of the day, adjust the amount of memory available to Postgres.</p><p>And then you can live-migrate VMs from host to host. Obviously, if you put multiple VMs on a host, they all started growing, at some point, you don’t have enough space on the host. Now you do make a decision - which ones do you want to remove from the host? Maybe you have a brand new hosts available for them, with the space… But there is an application running, with a TCP connection, hitting that system&gt; Storage is separate, so you only need to move the compute. And so now you’re not moving terabytes of data with moving Postgres, you’re just moving the compute part, which is really the caches, and caches only. But you need to perform a live migration here. So that’s what we’re doing with this technology that’s called Cloud Hypervisor, that supports live migrations. And the coolest part is, as you’re performing the live migration, you’re not even terminating the TCP connection. So you can have the workload keep hitting the system as you change the size of the VM for the computer up and down, as well as you can change the host for that VM, and the application just keeps running… So yeah, that’s kind of super-exciting technology.</p><p><a href="https://changelog.com/podcast/510#transcript-16"><strong>JEROD SANTO</strong></a></p><p>So do you have your own infrastructure that this is running on, or are you on top of a public cloud, or how does that all work?</p><p><a href="https://changelog.com/podcast/510#transcript-17"><strong>NIKITA SHAMGUNOV</strong></a></p><p>So we are on top of AWS. We know that we need to be on every public cl...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Changelog: https://changelog.com/podcast/510</p><p><strong>Transcript</strong></p><p>So elastic compute makes sense, and scaling down because you have like ephemeral on-demand resource usage, right? Like, all of a sudden, I have to answer a bunch of HTTP requests, and so my server has to do stuff, and then everybody leaves, and my website doesn’t get any hits, and I could scale that down. With databases, if I’ve got a one-gigabyte database, it’s just like, it’s always there. I mean, all that data is there, and I could access any part of it at any time, or I need to… And we don’t know which parts. So I have a hard time with database scaling to zero, unless you’re – I don’t know, just like stomaching the cost… Or tell us how that works with Neon. Are you just stomaching the costs of keeping that online, or are you actually scaling it down?</p><p><a href="https://changelog.com/podcast/510#transcript-15"><strong>NIKITA SHAMGUNOV</strong></a></p><p>We’re actually scaling that down. Let me explain how this works, and it may get quite technical. The first thing is what should be the enabling technology of scaling that down? If you’re just kind of thinking, “How would I build serverless Postgres?” and if you ask a person that is not familiar with database internals, they would say something like, “Well, I would put it in the VM maybe, or I would put it in the container, I would put that stuff into Kubernetes… Maybe I can change the size of the containers…” The issue with all that, as you start moving those containers around, it will start breaking connections, because databases like to have a persistent connection to them. And then you will be impacting your cache. Databases like to have a working set in memory, and if you don’t have a working set of memory, you’re paying the performance hit by bringing that data from cold storage to memory.</p><p>The third thing that you will find out, that if the database is large enough, it’s really, really hard to move database from host to host, because that involves data transfer, and data transfers are just long and expensive. And now you need to do it live, while the application is running and hitting the system. And so naively, you would arrive with something that you kind of proposed, like just stomach the costs. There is a better approach, though… And the better approach starts with an architectural change of separating of storage and compute.</p><p>If you look at how databases, storage works at the high level, it’s what is called a page-based storage; all the data in the database is split into 9-kilobyte pages. And the storage subsystem basically reads and writes those pages from disk, and caches those pages in memory. And then, kind of the upper-level system in the database lays out data on pages.</p><p>So now you can separate that storage subsystem, and move that storage subsystem away from Compute into a cloud service. And because that storage subsystem operates is relatively simple from the API standpoint - the API is “read a page, write into a page”, then you can make that part multi-tenant. And so now you start amortizing costs across all your clients. So if you make that multi-tenant, and you make that distributed, and distribute key-value stores - you know, we’ve been building them forever, so it’s not rocket science anymore - then you can make that key-value store very, very efficient, including being cost efficient. And cost efficiency comes from taking some of that data that’s stored there and offloading cold data into S3.</p><p>[<a href="https://changelog.com/podcast/510#t=20:13"><strong>20:13</strong></a>] Now, then it leaves out compute. And compute is the SQL query processor, and caching. So that, you can put in a VM. We actually started with containers, but we quickly realized that micro VMs such as Firecracker or Cloud-hypervisor is the right answer here. And those micro VMs have very, very nice properties to them. First of all, we can scale them to zero, and preserve the state. And they come back up really, really quickly. And so that allows to us to even preserve caches, if we shut that down.</p><p>The second thing that allows us to do is live-changing the amount of CPU and RAM we’re allocating to the VM. That’s where it gets really tricky, because we need to modify Postgres as well, to be able to adjust to suddenly you have more memory, or shrink down to “Oh, all of a sudden, I have less memory now.” And so if you all of a sudden have less memory, you need to release some of the caches, and release this memory into the operating system, and then we change the amount of memory available to the VM. And there’s a lot of cool technology there, with live-changing the amount of CPU, and there’s another one that’s called memory ballooning, that allows you to, at the end of the day, adjust the amount of memory available to Postgres.</p><p>And then you can live-migrate VMs from host to host. Obviously, if you put multiple VMs on a host, they all started growing, at some point, you don’t have enough space on the host. Now you do make a decision - which ones do you want to remove from the host? Maybe you have a brand new hosts available for them, with the space… But there is an application running, with a TCP connection, hitting that system&gt; Storage is separate, so you only need to move the compute. And so now you’re not moving terabytes of data with moving Postgres, you’re just moving the compute part, which is really the caches, and caches only. But you need to perform a live migration here. So that’s what we’re doing with this technology that’s called Cloud Hypervisor, that supports live migrations. And the coolest part is, as you’re performing the live migration, you’re not even terminating the TCP connection. So you can have the workload keep hitting the system as you change the size of the VM for the computer up and down, as well as you can change the host for that VM, and the application just keeps running… So yeah, that’s kind of super-exciting technology.</p><p><a href="https://changelog.com/podcast/510#transcript-16"><strong>JEROD SANTO</strong></a></p><p>So do you have your own infrastructure that this is running on, or are you on top of a public cloud, or how does that all work?</p><p><a href="https://changelog.com/podcast/510#transcript-17"><strong>NIKITA SHAMGUNOV</strong></a></p><p>So we are on top of AWS. We know that we need to be on every public cl...</p>]]>
      </content:encoded>
      <pubDate>Tue, 20 Dec 2022 19:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2ef07844/e65ccf8c.mp3" length="26776543" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>669</itunes:duration>
      <itunes:summary>The CEO of Neon Database explains how to split Postgres.</itunes:summary>
      <itunes:subtitle>The CEO of Neon Database explains how to split Postgres.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Separation of Control vs Data Planes - Steve Yegge</title>
      <itunes:episode>476</itunes:episode>
      <podcast:episode>476</podcast:episode>
      <itunes:title>[Tech] Separation of Control vs Data Planes - Steve Yegge</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/tech-control-planes-vs-data-planes-steve-yegge</link>
      <description>
        <![CDATA[<p>Listen to Stevey's podcast: https://youtubetranscript.com/?v=Wi8SL-Tot-8&amp;t=1212</p><p><strong>Transcript</strong></p><p><br>so let me tell you about service meshes<br>kind of like the terminology just to get<br>everybody up to speed because i know<br>some of you haven't looked at this space<br>or haven't looked at it recently<br>you're going to hear two terms control<br>plane and data plane bandied about a lot<br>and it's very confusing at first okay<br>because first of all they are sort of<br>poorly named and second of all there is<br>actually a fair amount of overlap<br>between the two in the in the service<br>offerings that we have today all right<br>and in the tech stacks that we have<br>available so let me walk you through<br>them all right<br>so starting at the uh at the service<br>level so you have a bunch of services<br>maybe they're on vms maybe they're in<br>kubernetes maybe they're in nomad or<br>fargate or whatever right but you've got<br>services vms or containers and you want<br>to have them communicate with each other<br>all right<br>well having rather than having them all<br>communicate with each other<br>which obviously means you're going to<br>have to build like service discovery<br>logic into the service itself<br>so if i have a player service<br>let's say i have a game server and it<br>wants to go call the player service and<br>say is this player real okay if so give<br>me their give me their information give<br>me their credentials okay typical<br>service to service uh you know function<br>call rpc<br>all right well you could have the game<br>server say well i'm going to call the<br>service registry service to see uh where<br>the player service lives and then i'll<br>make a call to the player service right<br>but now you're building that i'm going<br>to call the service registry service<br>which is this other service right that<br>you would have to build or whatever or<br>use ncd like grab did or whatever<br>and then it has to call and get the<br>address of the player service and then<br>and then it makes the call and it's like<br>you've built<br>routing logic<br>and discovery logic into your actual<br>application logic which you do not want<br>you do not want that okay<br>so<br>almost immediately people started moving<br>to proxies<br>you have a proxy that's your local proxy<br>they call it a sidecar proxy in<br>kubernetes land because it actually runs<br>in your little cluster as another<br>service along alongside all of your<br>other services<br>and it handles all<br>network uh ingress and egress for you<br>so you the idea is that your application<br>only knows about the sidecar proxy right<br>so to your application the proxy is the<br>outside world if if you you know it<br>knows about the service locations and it<br>also knows about circuit breakers and<br>traffic splitting and load balancing and<br>scaling and everything else that we'll<br>talk about in a bit<br>and that proxy becomes the thing that<br>other people use to talk to your service<br>as well because your service may be a<br>cluster right and so people if people<br>want to send something to the player<br>service and there's a bunch of instances<br>of it your proxy is the one to choose<br>which one maybe maybe it interacts with<br>an external load balancer or maybe it<br>does the load balancing itself the proxy<br>does okay by doing the health checks on<br>its local service instances yeah<br>does this model make sense so as soon as<br>you get this basic model of the of the<br>sidecar proxy you've got a helper<br>service that goes along with every<br>cluster<br>and it knows about the services in that<br>cluster and it knows about the outside<br>world<br>and your cluster talks to the outside<br>world through the proxy and the outside<br>world talks to your cluster through the<br>proxy okay you can use nginx for that<br>and that's what dropbox is doing right<br>but these days people always almost<br>always use envoy or link or d there are<br>a couple of other options in addition to<br>those in nginx but i mean those are the<br>really popular ones okay<br>envoy is the the super industrial<br>strength<br>does everything swiss army knife amazing<br>data plane okay by the way those sidecar<br>proxies i'm going to introduce you now<br>to the to the second term you hear data<br>plane the other one being control plane<br>data planes is just all of your sidecar<br>proxies in aggregate because if you if<br>you've got a whole bunch of clusters<br>right uh or even a whole bunch of<br>services and you want proxies for each<br>of them then<br>that mesh of proxies<br>that are all talking to each other<br>to work out the service discovery and<br>the routing and everything on behalf of<br>the application services now you've<br>extracted all of that you know who who's<br>talking to who what where and how much<br>and all that you've extracted it into<br>your<br>sidecar proxies<br>that's your data plane<br>it's because the network data is going<br>through that and i think it's a terrible<br>name it should have been called the<br>network plane or the proxy point proxy<br>plane would have been an absolute great<br>name for it right<br>proxy plane but no they call it data<br>plane so it's completely confusing<br>because you'd think the data plane would<br>be either your application logic or it<br>would be the data layer behind your<br>application logic but no<br>so stupid name really stupid shame on<br>whoever chose that name really you just<br>you did a huge disservice to the<br>industry so if you patent yourself on<br>the back because you came up with a name<br>data plane like seriously like punch<br>yourself in the mouth okay it just it<br>was a bad name<br>naming you know naming stuff matters man<br>you don't want to confuse everybody for<br>the rest of their lives<br>whatever but the name is stuck and the<br>name is the name now and in fact there<br>are well we've been ahead of ourselves<br>here but they're even becoming universal<br>standards now for data plane uh<br>interfaces<br>so the data plane i mean like you're<br>just going to have to learn what data<br>plane means it means it's the proxy<br>layer okay the proxies that can uh could<br>load balance and they can they they<br>handle the network for you it's software<br>load balancing they actually in envoy<br>they actually communicate through a<br>protocol called a gossip protocol which<br>is a family protocols where they're sort<br>of like udp multicast where<br>everybody just kind of like spits out<br>the state and consumes the state and it<br>sort of floods the network<br>and it's eventually consistent<br>so that's one thing to know about envoy<br>is they chose an eventually consistent<br>model<br>if you'll recall<br>i said that etcd and technologies like<br>it like google's chubby or uh<br>zookeeper or uh even hashicorp console<br>they're all they're all key value stores<br>that are<br>um transactional highly available and<br>strongly consistent okay<br>uh and that actually makes them uh sort<br>of a pain to operate<br>uh in practice<br>all of the ones that i just mentioned<br>chubby is an interesting one google's<br>chubby it was probably the first uh mike<br>burrows i think uh did chubby and if you<br>haven't heard the name mike burrows<br>uh you really should know his name<br>because you know he's easily one of the<br>the people who had 10 people who've had<br>the most impact of google right<br>uh he's you know i don't know he's a de<br>or whatever<br>and uh and he he came up with chubby as<br>far as you know among other things and<br>chubby is um<br>chubby is distinguished as<br>having something like seven nines of<br>availability it was down for 30 seconds<br>in 10 years something like that<br>so um<br>so yeah and it's because google has a<br>core competency of operating chubby at<br>scale<br>right because it's the it's the central<br>you know key value service for service<br>uh discovery and information ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Stevey's podcast: https://youtubetranscript.com/?v=Wi8SL-Tot-8&amp;t=1212</p><p><strong>Transcript</strong></p><p><br>so let me tell you about service meshes<br>kind of like the terminology just to get<br>everybody up to speed because i know<br>some of you haven't looked at this space<br>or haven't looked at it recently<br>you're going to hear two terms control<br>plane and data plane bandied about a lot<br>and it's very confusing at first okay<br>because first of all they are sort of<br>poorly named and second of all there is<br>actually a fair amount of overlap<br>between the two in the in the service<br>offerings that we have today all right<br>and in the tech stacks that we have<br>available so let me walk you through<br>them all right<br>so starting at the uh at the service<br>level so you have a bunch of services<br>maybe they're on vms maybe they're in<br>kubernetes maybe they're in nomad or<br>fargate or whatever right but you've got<br>services vms or containers and you want<br>to have them communicate with each other<br>all right<br>well having rather than having them all<br>communicate with each other<br>which obviously means you're going to<br>have to build like service discovery<br>logic into the service itself<br>so if i have a player service<br>let's say i have a game server and it<br>wants to go call the player service and<br>say is this player real okay if so give<br>me their give me their information give<br>me their credentials okay typical<br>service to service uh you know function<br>call rpc<br>all right well you could have the game<br>server say well i'm going to call the<br>service registry service to see uh where<br>the player service lives and then i'll<br>make a call to the player service right<br>but now you're building that i'm going<br>to call the service registry service<br>which is this other service right that<br>you would have to build or whatever or<br>use ncd like grab did or whatever<br>and then it has to call and get the<br>address of the player service and then<br>and then it makes the call and it's like<br>you've built<br>routing logic<br>and discovery logic into your actual<br>application logic which you do not want<br>you do not want that okay<br>so<br>almost immediately people started moving<br>to proxies<br>you have a proxy that's your local proxy<br>they call it a sidecar proxy in<br>kubernetes land because it actually runs<br>in your little cluster as another<br>service along alongside all of your<br>other services<br>and it handles all<br>network uh ingress and egress for you<br>so you the idea is that your application<br>only knows about the sidecar proxy right<br>so to your application the proxy is the<br>outside world if if you you know it<br>knows about the service locations and it<br>also knows about circuit breakers and<br>traffic splitting and load balancing and<br>scaling and everything else that we'll<br>talk about in a bit<br>and that proxy becomes the thing that<br>other people use to talk to your service<br>as well because your service may be a<br>cluster right and so people if people<br>want to send something to the player<br>service and there's a bunch of instances<br>of it your proxy is the one to choose<br>which one maybe maybe it interacts with<br>an external load balancer or maybe it<br>does the load balancing itself the proxy<br>does okay by doing the health checks on<br>its local service instances yeah<br>does this model make sense so as soon as<br>you get this basic model of the of the<br>sidecar proxy you've got a helper<br>service that goes along with every<br>cluster<br>and it knows about the services in that<br>cluster and it knows about the outside<br>world<br>and your cluster talks to the outside<br>world through the proxy and the outside<br>world talks to your cluster through the<br>proxy okay you can use nginx for that<br>and that's what dropbox is doing right<br>but these days people always almost<br>always use envoy or link or d there are<br>a couple of other options in addition to<br>those in nginx but i mean those are the<br>really popular ones okay<br>envoy is the the super industrial<br>strength<br>does everything swiss army knife amazing<br>data plane okay by the way those sidecar<br>proxies i'm going to introduce you now<br>to the to the second term you hear data<br>plane the other one being control plane<br>data planes is just all of your sidecar<br>proxies in aggregate because if you if<br>you've got a whole bunch of clusters<br>right uh or even a whole bunch of<br>services and you want proxies for each<br>of them then<br>that mesh of proxies<br>that are all talking to each other<br>to work out the service discovery and<br>the routing and everything on behalf of<br>the application services now you've<br>extracted all of that you know who who's<br>talking to who what where and how much<br>and all that you've extracted it into<br>your<br>sidecar proxies<br>that's your data plane<br>it's because the network data is going<br>through that and i think it's a terrible<br>name it should have been called the<br>network plane or the proxy point proxy<br>plane would have been an absolute great<br>name for it right<br>proxy plane but no they call it data<br>plane so it's completely confusing<br>because you'd think the data plane would<br>be either your application logic or it<br>would be the data layer behind your<br>application logic but no<br>so stupid name really stupid shame on<br>whoever chose that name really you just<br>you did a huge disservice to the<br>industry so if you patent yourself on<br>the back because you came up with a name<br>data plane like seriously like punch<br>yourself in the mouth okay it just it<br>was a bad name<br>naming you know naming stuff matters man<br>you don't want to confuse everybody for<br>the rest of their lives<br>whatever but the name is stuck and the<br>name is the name now and in fact there<br>are well we've been ahead of ourselves<br>here but they're even becoming universal<br>standards now for data plane uh<br>interfaces<br>so the data plane i mean like you're<br>just going to have to learn what data<br>plane means it means it's the proxy<br>layer okay the proxies that can uh could<br>load balance and they can they they<br>handle the network for you it's software<br>load balancing they actually in envoy<br>they actually communicate through a<br>protocol called a gossip protocol which<br>is a family protocols where they're sort<br>of like udp multicast where<br>everybody just kind of like spits out<br>the state and consumes the state and it<br>sort of floods the network<br>and it's eventually consistent<br>so that's one thing to know about envoy<br>is they chose an eventually consistent<br>model<br>if you'll recall<br>i said that etcd and technologies like<br>it like google's chubby or uh<br>zookeeper or uh even hashicorp console<br>they're all they're all key value stores<br>that are<br>um transactional highly available and<br>strongly consistent okay<br>uh and that actually makes them uh sort<br>of a pain to operate<br>uh in practice<br>all of the ones that i just mentioned<br>chubby is an interesting one google's<br>chubby it was probably the first uh mike<br>burrows i think uh did chubby and if you<br>haven't heard the name mike burrows<br>uh you really should know his name<br>because you know he's easily one of the<br>the people who had 10 people who've had<br>the most impact of google right<br>uh he's you know i don't know he's a de<br>or whatever<br>and uh and he he came up with chubby as<br>far as you know among other things and<br>chubby is um<br>chubby is distinguished as<br>having something like seven nines of<br>availability it was down for 30 seconds<br>in 10 years something like that<br>so um<br>so yeah and it's because google has a<br>core competency of operating chubby at<br>scale<br>right because it's the it's the central<br>you know key value service for service<br>uh discovery and information ...</p>]]>
      </content:encoded>
      <pubDate>Mon, 19 Dec 2022 18:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/df7725fd/594fc0cf.mp3" length="46357639" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1158</itunes:duration>
      <itunes:summary>Yegge explains Service Meshes and Control vs Data Planes</itunes:summary>
      <itunes:subtitle>Yegge explains Service Meshes and Control vs Data Planes</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Talking DevRel on the Devmode.fm Podcast</title>
      <itunes:episode>475</itunes:episode>
      <podcast:episode>475</podcast:episode>
      <itunes:title>[Weekend Drop] Talking DevRel on the Devmode.fm Podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0ef9a14a-8faf-474e-9be1-e02768605153</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-talking-devrel-on-the-devmode-fm-podcast</link>
      <description>
        <![CDATA[<p>Listen to devmode.fm: https://www.listennotes.com/podcasts/devmodefm/advocating-for-devrels-_0UveTl3BRn/</p><p>On this episode, we talk with Shawn “swyx” Wang all about developer relations aka devrels, and what their critical role at a tech-based company entails.</p><p>Is it just marketing for developers? Are they YouTube creators who like tech? Programmers who like teaching? Super fans who want to get paid to work on the product they already love?</p><p>We answer all of these questions, and also delve into the duality of the devrel role, where they benefit the company and also the developers in the community.</p><p>Don’t miss this real talk with Shawn about important but often misunderstood role in the tech business!</p><ul><li><a href="https://devrel.co/about/">About Devrel</a></li><li><a href="https://www.manscaped.com/">Manscaped</a></li><li><a href="https://airbyte.com/">Airbyte</a></li><li><a href="https://www.programmableweb.com/news/netlify-s-jason-lengstorf-highlights-why-live-streaming-essential-devrel-approach/analysis/2022/02/02">Netlify’s Jason Lengstorf</a></li><li><a href="https://aws.amazon.com/amplify/">AWS Amplify</a></li><li><a href="https://webflow.com/">Webflow</a></li><li><a href="https://instruqt.com/blog/developer-marketing-engage-convert/">Developer Marketing: Engage and convert</a></li><li><a href="https://twitter.com/swyx/status/1361279902889086980">Developer marketing is the inverse of traditional marketing</a></li><li><a href="https://www.swyx.io/measuring-devrel">Measuring Developer Relations</a></li><li><a href="https://www.whatisdevrel.com/">What is Developer Relations?</a></li><li><a href="https://jobsinjapan.com/living-in-japan-guide/dealing-with-honne-and-tatemae-in-japan/">Dealing with Honne and Tatemae in Japan</a></li><li><a href="https://www.youtube.com/c/Fireship">Fireship on YouTube</a></li><li><a href="https://craftquest.io/">CraftQuest</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to devmode.fm: https://www.listennotes.com/podcasts/devmodefm/advocating-for-devrels-_0UveTl3BRn/</p><p>On this episode, we talk with Shawn “swyx” Wang all about developer relations aka devrels, and what their critical role at a tech-based company entails.</p><p>Is it just marketing for developers? Are they YouTube creators who like tech? Programmers who like teaching? Super fans who want to get paid to work on the product they already love?</p><p>We answer all of these questions, and also delve into the duality of the devrel role, where they benefit the company and also the developers in the community.</p><p>Don’t miss this real talk with Shawn about important but often misunderstood role in the tech business!</p><ul><li><a href="https://devrel.co/about/">About Devrel</a></li><li><a href="https://www.manscaped.com/">Manscaped</a></li><li><a href="https://airbyte.com/">Airbyte</a></li><li><a href="https://www.programmableweb.com/news/netlify-s-jason-lengstorf-highlights-why-live-streaming-essential-devrel-approach/analysis/2022/02/02">Netlify’s Jason Lengstorf</a></li><li><a href="https://aws.amazon.com/amplify/">AWS Amplify</a></li><li><a href="https://webflow.com/">Webflow</a></li><li><a href="https://instruqt.com/blog/developer-marketing-engage-convert/">Developer Marketing: Engage and convert</a></li><li><a href="https://twitter.com/swyx/status/1361279902889086980">Developer marketing is the inverse of traditional marketing</a></li><li><a href="https://www.swyx.io/measuring-devrel">Measuring Developer Relations</a></li><li><a href="https://www.whatisdevrel.com/">What is Developer Relations?</a></li><li><a href="https://jobsinjapan.com/living-in-japan-guide/dealing-with-honne-and-tatemae-in-japan/">Dealing with Honne and Tatemae in Japan</a></li><li><a href="https://www.youtube.com/c/Fireship">Fireship on YouTube</a></li><li><a href="https://craftquest.io/">CraftQuest</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 17 Dec 2022 18:33:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/684f4642/e069cf49.mp3" length="53063147" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3314</itunes:duration>
      <itunes:summary>swyx rejoins Andrew Welch on the DevMode podcast for his particular brand of straight talk on devrel!</itunes:summary>
      <itunes:subtitle>swyx rejoins Andrew Welch on the DevMode podcast for his particular brand of straight talk on devrel!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] The Piano Guys</title>
      <itunes:episode>474</itunes:episode>
      <podcast:episode>474</podcast:episode>
      <itunes:title>[Music Friday] The Piano Guys</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ad486ee3-3f78-42bf-bc23-1940b2ed43a3</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-the-piano-guys</link>
      <description>
        <![CDATA[<ul><li>https://en.wikipedia.org/wiki/The_Piano_Guys</li><li>https://www.youtube.com/watch?v=QgaTQ5-XfMM</li><li>https://www.youtube.com/watch?v=6Dakd7EIgBE</li><li>https://www.youtube.com/watch?v=DBbOGtpAUHA</li><li>https://www.youtube.com/watch?v=D7SqPiohNDU</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>https://en.wikipedia.org/wiki/The_Piano_Guys</li><li>https://www.youtube.com/watch?v=QgaTQ5-XfMM</li><li>https://www.youtube.com/watch?v=6Dakd7EIgBE</li><li>https://www.youtube.com/watch?v=DBbOGtpAUHA</li><li>https://www.youtube.com/watch?v=D7SqPiohNDU</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 16 Dec 2022 18:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7bce5194/30c51974.mp3" length="29608213" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>740</itunes:duration>
      <itunes:summary>one of the longest running music groups on YouTube!</itunes:summary>
      <itunes:subtitle>one of the longest running music groups on YouTube!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Health] Mental Health with Kelsey Hightower</title>
      <itunes:episode>471</itunes:episode>
      <podcast:episode>471</podcast:episode>
      <itunes:title>[Health] Mental Health with Kelsey Hightower</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8650490f-d286-45d7-a696-4d1554ac1134</guid>
      <link>https://mixtape.swyx.io/episodes/health-mental-health-with-kelsey-hightower</link>
      <description>
        <![CDATA[<p><strong>Trigger Warning: Suicide.</strong></p><p>full episode https://www.listennotes.com/podcasts/software/mental-health-with-kelsey-qraH318AdcV/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Trigger Warning: Suicide.</strong></p><p>full episode https://www.listennotes.com/podcasts/software/mental-health-with-kelsey-qraH318AdcV/</p>]]>
      </content:encoded>
      <pubDate>Thu, 15 Dec 2022 11:10:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/14bcf3a1/798ca7af.mp3" length="69983763" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1749</itunes:duration>
      <itunes:summary>RIP Jeff Meyerson. Thank you for everything you taught a generation of software engineers.</itunes:summary>
      <itunes:subtitle>RIP Jeff Meyerson. Thank you for everything you taught a generation of software engineers.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/14bcf3a1/transcript.txt" type="text/plain"/>
    </item>
    <item>
      <title>[Health] Sit Up Straight - Posture, Tech Neck, and Movement</title>
      <itunes:episode>470</itunes:episode>
      <podcast:episode>470</podcast:episode>
      <itunes:title>[Health] Sit Up Straight - Posture, Tech Neck, and Movement</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">330b834d-65ba-4345-9b6e-dfd617b176dd</guid>
      <link>https://mixtape.swyx.io/episodes/health-sit-up-straight-posture-tech-neck-and-movement</link>
      <description>
        <![CDATA[<p>Listen to the Art of Manliness: https://www.listennotes.com/podcasts/the-art-of-manliness/future-proof-your-body-by-uBgYnZNpU5V/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Art of Manliness: https://www.listennotes.com/podcasts/the-art-of-manliness/future-proof-your-body-by-uBgYnZNpU5V/</p>]]>
      </content:encoded>
      <pubDate>Wed, 14 Dec 2022 22:34:19 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f44537f6/2254db72.mp3" length="29167522" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>729</itunes:duration>
      <itunes:summary>A lot of us have niggling bodily pains. A bum knee, a tight hip, an achy back. My guest would say that the cause of those maladies, as well as their cure, can likely be traced to a common source: your posture.</itunes:summary>
      <itunes:subtitle>A lot of us have niggling bodily pains. A bum knee, a tight hip, an achy back. My guest would say that the cause of those maladies, as well as their cure, can likely be traced to a common source: your posture.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Health] We Don't Know What Causes Obesity - Chris Palmer</title>
      <itunes:episode>469</itunes:episode>
      <podcast:episode>469</podcast:episode>
      <itunes:title>[Health] We Don't Know What Causes Obesity - Chris Palmer</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">90cfc333-d60d-4788-968e-91db7b26559a</guid>
      <link>https://mixtape.swyx.io/episodes/health-we-dont-know-what-causes-obesity</link>
      <description>
        <![CDATA[<p>From the Huberman Labs podcast: https://www.listennotes.com/podcasts/huberman-lab/dr-chris-palmer-diet-JsmfBwoKN6M/</p><p>And also read: <a href="https://slimemoldtimemold.com/2021/07/07/a-chemical-hunger-part-i-mysteries/">A Chemical Hunger</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From the Huberman Labs podcast: https://www.listennotes.com/podcasts/huberman-lab/dr-chris-palmer-diet-JsmfBwoKN6M/</p><p>And also read: <a href="https://slimemoldtimemold.com/2021/07/07/a-chemical-hunger-part-i-mysteries/">A Chemical Hunger</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 13 Dec 2022 21:36:40 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a9e4b661/6f317e36.mp3" length="24347559" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>608</itunes:duration>
      <itunes:summary>It's not the junk food. It's not fatty food. It's not exercise. It happened recently. It's not food variety. It's not just humans. Processed food is inexplicably bad. Altitude somehow matters. Diets don't work.</itunes:summary>
      <itunes:subtitle>It's not the junk food. It's not fatty food. It's not exercise. It happened recently. It's not food variety. It's not just humans. Processed food is inexplicably bad. Altitude somehow matters. Diets don't work.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Health] Eating Ourselves to Death - Dr. Casey Means</title>
      <itunes:episode>468</itunes:episode>
      <podcast:episode>468</podcast:episode>
      <itunes:title>[Health] Eating Ourselves to Death - Dr. Casey Means</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">70856841-961b-4eaa-a95b-9149d9648dc4</guid>
      <link>https://mixtape.swyx.io/episodes/health-eating-ourselves-to-death-dr-casey-means</link>
      <description>
        <![CDATA[<p>Listen to the Bari Weiss Podcast <a href="https://www.listennotes.com/podcasts/honestly-with-bari/eating-ourselves-to-death-luwFMbHKBiv/">https://www.listennotes.com/podcasts/honestly-with-bari/eating-ourselves-to-death-luwFMbHKBiv/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Bari Weiss Podcast <a href="https://www.listennotes.com/podcasts/honestly-with-bari/eating-ourselves-to-death-luwFMbHKBiv/">https://www.listennotes.com/podcasts/honestly-with-bari/eating-ourselves-to-death-luwFMbHKBiv/</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 12 Dec 2022 19:49:56 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c28b7acf/7c0aef8b.mp3" length="48847250" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1389</itunes:duration>
      <itunes:summary>On the Levels philosophy of closing the loop on metabolic health</itunes:summary>
      <itunes:subtitle>On the Levels philosophy of closing the loop on metabolic health</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] How to Thought Lead, the Metacreator Ceiling, and Learning in Public on the Build in Public podcast</title>
      <itunes:episode>467</itunes:episode>
      <podcast:episode>467</podcast:episode>
      <itunes:title>[Weekend Drop] How to Thought Lead, the Metacreator Ceiling, and Learning in Public on the Build in Public podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">07fc57fc-446d-4ea7-a4b3-6dcc80e6360e</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-how-to-thought-lead-the-metacreator-ceiling-and-learning-in-public-on-the-build-in-public-podcast</link>
      <description>
        <![CDATA[<p>Listen to the KP Pod: https://www.youtube.com/watch?v=-oTmQhagN4k</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the KP Pod: https://www.youtube.com/watch?v=-oTmQhagN4k</p>]]>
      </content:encoded>
      <pubDate>Sat, 10 Dec 2022 07:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/47e0c157/72f93479.mp3" length="100249932" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2506</itunes:duration>
      <itunes:summary>KP is the Build in Public guy and invited me on his pod to talk about LIP, but we sidetracked to talk about devrel, the content metagame, and my upcoming post on How to Thought Lead.</itunes:summary>
      <itunes:subtitle>KP is the Build in Public guy and invited me on his pod to talk about LIP, but we sidetracked to talk about devrel, the content metagame, and my upcoming post on How to Thought Lead.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Conan O'Brien Needs A Friend</title>
      <itunes:episode>466</itunes:episode>
      <podcast:episode>466</podcast:episode>
      <itunes:title>[Music Friday] Conan O'Brien Needs A Friend</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">012c7cae-4156-482d-a076-bc7e0ce9e4e8</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-conan-obrien-needs-a-friend</link>
      <description>
        <![CDATA[<p>Listen to Conan's pod: https://www.listennotes.com/podcasts/conan-obrien-needs/live-with-will-arnett-at-the-ERUub61feOY/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Conan's pod: https://www.listennotes.com/podcasts/conan-obrien-needs/live-with-will-arnett-at-the-ERUub61feOY/</p>]]>
      </content:encoded>
      <pubDate>Fri, 09 Dec 2022 19:42:09 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d67f4344/ad3771bc.mp3" length="10049527" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>251</itunes:duration>
      <itunes:summary>The host with the most... who also sings!</itunes:summary>
      <itunes:subtitle>The host with the most... who also sings!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Starting Shazam - Chris Barton</title>
      <itunes:episode>465</itunes:episode>
      <podcast:episode>465</podcast:episode>
      <itunes:title>[Business] Starting Shazam - Chris Barton</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3a37bbd9-4b39-406d-bdc3-a76decb8ef45</guid>
      <link>https://mixtape.swyx.io/episodes/business-starting-shazam-chris-barton</link>
      <description>
        <![CDATA[<p>Listen to Tony Robbins' podcast: https://www.listennotes.com/podcasts/the-tony-robbins/the-power-of-perseverance-zCW71lehdTi/</p><p>Shazam turns 20: https://news.ycombinator.com/item?id=32520593</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Tony Robbins' podcast: https://www.listennotes.com/podcasts/the-tony-robbins/the-power-of-perseverance-zCW71lehdTi/</p><p>Shazam turns 20: https://news.ycombinator.com/item?id=32520593</p>]]>
      </content:encoded>
      <pubDate>Thu, 08 Dec 2022 18:05:34 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b9e3a50c/5d6294ec.mp3" length="91806653" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2294</itunes:duration>
      <itunes:summary>An incredible story of perserverance, technology and... business economics!</itunes:summary>
      <itunes:subtitle>An incredible story of perserverance, technology and... business economics!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Oracle and the Internet Computer Architecture - David Senra</title>
      <itunes:episode>464</itunes:episode>
      <podcast:episode>464</podcast:episode>
      <itunes:title>[Business] Oracle and the Internet Computer Architecture - David Senra</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cd62cc5a-2dd5-4001-a1dd-63ea6248950d</guid>
      <link>https://mixtape.swyx.io/episodes/business-oracle-and-the-internet-computer-architecture-david-senra</link>
      <description>
        <![CDATA[<p>listen to Founders: https://www.listennotes.com/podcasts/founders/124-softwar-an-intimate-UrgGJSAiaY2/ 40mins in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>listen to Founders: https://www.listennotes.com/podcasts/founders/124-softwar-an-intimate-UrgGJSAiaY2/ 40mins in</p>]]>
      </content:encoded>
      <pubDate>Wed, 07 Dec 2022 18:57:33 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9313da64/f865d879.mp3" length="40757071" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1018</itunes:duration>
      <itunes:summary>from the Larry Ellison book</itunes:summary>
      <itunes:subtitle>from the Larry Ellison book</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Blockbuster's Innovation - The Great Fail</title>
      <itunes:episode>463</itunes:episode>
      <podcast:episode>463</podcast:episode>
      <itunes:title>[Business] Blockbuster's Innovation - The Great Fail</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">69105763-6a0c-4901-bc2e-81263a9705d6</guid>
      <link>https://mixtape.swyx.io/episodes/business-blockbusters-innovation-the-great-fail</link>
      <description>
        <![CDATA[<p>Listen to the Great Fail: https://overcast.fm/+l2GyND71I/12:00</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Great Fail: https://overcast.fm/+l2GyND71I/12:00</p>]]>
      </content:encoded>
      <pubDate>Tue, 06 Dec 2022 17:23:46 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/861d263b/eb0d20ac.mp3" length="20542529" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>513</itunes:duration>
      <itunes:summary>The untold story of how Blockbuster defeated its rivals thru dealmaking, and the other side of the Netflix deal</itunes:summary>
      <itunes:subtitle>The untold story of how Blockbuster defeated its rivals thru dealmaking, and the other side of the Netflix deal</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Musicians feared the Record Player - Jason Feiffer</title>
      <itunes:episode>462</itunes:episode>
      <podcast:episode>462</podcast:episode>
      <itunes:title>[Business] Musicians feared the Record Player - Jason Feiffer</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">90a7bcfd-9d46-48e0-8d90-e364fa6e8a14</guid>
      <link>https://mixtape.swyx.io/episodes/business-musicians-feared-the-record-player-jason-feiffer</link>
      <description>
        <![CDATA[<p>Listen to Build for Tomorrow: https://www.jasonfeifer.com/episode/the-best-ways-to-use-a-crisis/ (40ish mins in)<br>Today's twitter discussion: <a href="https://twitter.com/swyx/status/1599890745200377857">https://twitter.com/swyx/status/1599890745200377857</a></p><p><br><strong>Transcript</strong></p><p>So turn to the century, the phonograph, brand</p><p>new innovation, the very first record player, consider how completely insanely</p><p>revolutionary this was, for all of human history, before the phonograph. If you wanted</p><p>to listen to music, there was only one way to do it. And that was to be in front of a</p><p>human being who was playing an instrument. There's no other way. How are you going</p><p>to listen to music? And then this machine comes along and can do it for you, can play</p><p>music. Unbelievable. Consumers didn't believe it at first. Like they literally, they had to</p><p>be shown like, no, there is not a person behind the wall playing music. Like they had to</p><p>be shown. And then once they believed it, they loved it. They brought it home. You</p><p> know who hated this?</p><p><strong>[00:43:45] Jordan Harbinger:</strong> Yeah. I don't know. Musicians?</p><p><strong>[00:43:46] Jason Feifer:</strong> Yeah. Musicians hated it.</p><p><strong>[00:43:48] Jordan Harbinger:</strong> Yeah.</p><p><strong>[00:43:49] Jason Feifer:</strong> Hated it because they saw themselves being replaced here.</p><p>That, you know, they see this new technology doing the thing that they do and they see</p><p>change and they equate change with loss and they say, "We got to stop this," right?</p><p>They pull a margarine. And the leader of the resistance was this guy named John Philip</p><p>Sousa. John Philip Sousa, you may not know his name, but you know his music because</p><p>it's still around today. All the military marches, [Dah-dah-dah-dah] John Philip Sousa.</p><p><strong>[00:44:12] Jordan Harbinger:</strong> You know why we know who he is? Because we have</p><p>recordings of the music.</p><p><strong>[00:44:15] Jason Feifer:</strong> Bingo! That's exactly right. So John Philip Sousa, he at the</p><p>time was the leader of the resistance against recorded music. He wrote this amazing</p><p>piece, like Google it because it is hilarious. It's called The Menace of Mechanical Music.</p><p>It ran in Appleton's Magazine in 1906 and it contains all of these wonderful arguments</p><p>against recorded music. And my favorite goes like this. He says, "When you bring</p><p>recorded music into the home, it will be the end of all forms of live performance in the</p><p>home because why would anybody perform music in the home when now there's a</p><p>machine that can do it for them." So now, because we're going to extrapolate loss,</p><p>remember I talked about that earlier, right? Like you see changes loss and you</p><p>extrapolate the loss. So what's next? Well, he says, "Because people are no longer</p><p>performing music at home, mothers will no longer sing to their children."</p><p><strong>[00:45:00] Jordan Harbinger:</strong> It's quite the jump.</p><p><strong>[00:45:01] Jason Feifer:</strong> Yeah. Quite the jump. Why would they do that? When a</p><p>machine could do it. Here's another jump, "Because children grow up imitating their</p><p>mothers, the children will grow up to imitate the machines, and thus, we'll raise a</p><p>generation of machine babies." That was his argument, like a real thing that—</p><p><strong>[00:45:16] Jordan Harbinger:</strong> Okay.</p><p><strong>[00:45:16] Jason Feifer:</strong> —people took it seriously. I feel like it's fun to like laugh at</p><p>John Philip Sousa for this, but also—</p><p><strong>[00:45:20] Jordan Harbinger:</strong> Sure.</p><p><strong>[00:45:20] Jason Feifer:</strong> —I feel like what he's doing is pretty relatable.</p><p><strong>[00:45:23] Jordan Harbinger:</strong> It is relatable. It's very human.</p><p><strong>[00:45:24] Jason Feifer:</strong> It's very human. You have something and it works for you.</p><p>And then you see some change come along and you feel like this change is existential.</p><p>It is going to outmode you. So he tried to stop it.</p><p>[00:45:36] And it's worth asking ourselves in this moment, three simple questions.</p><p> Number one, what is this new thing that's happening? Number two, what new habit or</p><p>skill are we learning as a result? And then number three, how can that be put to good</p><p>use? Because if you do that, it just helps you reframe any moment of change as let's</p><p>focus on the gain. Is there some kind of gain that we can extrapolate? Maybe it's not as</p><p>easy to see as the loss, but is it there and what would it look like?</p><p>[00:46:06] Because if you ran that scenario with John Philip Sousa, what you would see</p><p>is, well, okay, what new thing are people doing? Well, what they're doing is they're now</p><p>listening to music on these machines whenever they want. What new habit or skill are</p><p>we learning as a result? We're learning that we have control or consumers have a lot</p><p>more control over the music that they listen to. And therefore, also have access to a lot</p><p>more music because before the only music that they could get was whoever happened</p><p>to be able to travel to their town and perform for them. How could that be put to good</p><p>use? Well, come on guys. Come on, John Philip Sousa. Like this means that you could</p><p>record something yourself. And you could sell it and now people can listen to and enjoy</p><p>your music. And you can monetize that in ways that are much more scalable than what</p><p>you're doing now. Because you're coming from a world in which the only thing that you</p><p>do is perform for people that you can get in front of. And that means that you have a</p><p>limited number of people that you can get in front of. But if you can change that</p><p>dynamic, then man, oh man, suddenly your economic ability skyrockets.</p><p>[00:47:02] As it turns out, John Philip Sousa was protecting a system that limited his</p><p>own economic ability. And the reason he was doing that was because he was panicking</p><p>because of change. And once he figured it out, he changed his tune. That is not meant</p><p>to be a pun, but there it is.</p><p><strong>[00:47:15] Jordan Harbinger:</strong> Yeah. I see what you did there. You are a dad, indeed.</p><p><strong>[00:47:17] Jason Feifer:</strong> There it is. I'm nailing it. I got all the dad jokes. And he started</p><p>to record himself and he started to perform on radio and he changed. And this is</p><p>something that we all need to be mindful of. There is gain in change and we need to run</p><p>ourselves through these things that can just help us focus on it.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Build for Tomorrow: https://www.jasonfeifer.com/episode/the-best-ways-to-use-a-crisis/ (40ish mins in)<br>Today's twitter discussion: <a href="https://twitter.com/swyx/status/1599890745200377857">https://twitter.com/swyx/status/1599890745200377857</a></p><p><br><strong>Transcript</strong></p><p>So turn to the century, the phonograph, brand</p><p>new innovation, the very first record player, consider how completely insanely</p><p>revolutionary this was, for all of human history, before the phonograph. If you wanted</p><p>to listen to music, there was only one way to do it. And that was to be in front of a</p><p>human being who was playing an instrument. There's no other way. How are you going</p><p>to listen to music? And then this machine comes along and can do it for you, can play</p><p>music. Unbelievable. Consumers didn't believe it at first. Like they literally, they had to</p><p>be shown like, no, there is not a person behind the wall playing music. Like they had to</p><p>be shown. And then once they believed it, they loved it. They brought it home. You</p><p> know who hated this?</p><p><strong>[00:43:45] Jordan Harbinger:</strong> Yeah. I don't know. Musicians?</p><p><strong>[00:43:46] Jason Feifer:</strong> Yeah. Musicians hated it.</p><p><strong>[00:43:48] Jordan Harbinger:</strong> Yeah.</p><p><strong>[00:43:49] Jason Feifer:</strong> Hated it because they saw themselves being replaced here.</p><p>That, you know, they see this new technology doing the thing that they do and they see</p><p>change and they equate change with loss and they say, "We got to stop this," right?</p><p>They pull a margarine. And the leader of the resistance was this guy named John Philip</p><p>Sousa. John Philip Sousa, you may not know his name, but you know his music because</p><p>it's still around today. All the military marches, [Dah-dah-dah-dah] John Philip Sousa.</p><p><strong>[00:44:12] Jordan Harbinger:</strong> You know why we know who he is? Because we have</p><p>recordings of the music.</p><p><strong>[00:44:15] Jason Feifer:</strong> Bingo! That's exactly right. So John Philip Sousa, he at the</p><p>time was the leader of the resistance against recorded music. He wrote this amazing</p><p>piece, like Google it because it is hilarious. It's called The Menace of Mechanical Music.</p><p>It ran in Appleton's Magazine in 1906 and it contains all of these wonderful arguments</p><p>against recorded music. And my favorite goes like this. He says, "When you bring</p><p>recorded music into the home, it will be the end of all forms of live performance in the</p><p>home because why would anybody perform music in the home when now there's a</p><p>machine that can do it for them." So now, because we're going to extrapolate loss,</p><p>remember I talked about that earlier, right? Like you see changes loss and you</p><p>extrapolate the loss. So what's next? Well, he says, "Because people are no longer</p><p>performing music at home, mothers will no longer sing to their children."</p><p><strong>[00:45:00] Jordan Harbinger:</strong> It's quite the jump.</p><p><strong>[00:45:01] Jason Feifer:</strong> Yeah. Quite the jump. Why would they do that? When a</p><p>machine could do it. Here's another jump, "Because children grow up imitating their</p><p>mothers, the children will grow up to imitate the machines, and thus, we'll raise a</p><p>generation of machine babies." That was his argument, like a real thing that—</p><p><strong>[00:45:16] Jordan Harbinger:</strong> Okay.</p><p><strong>[00:45:16] Jason Feifer:</strong> —people took it seriously. I feel like it's fun to like laugh at</p><p>John Philip Sousa for this, but also—</p><p><strong>[00:45:20] Jordan Harbinger:</strong> Sure.</p><p><strong>[00:45:20] Jason Feifer:</strong> —I feel like what he's doing is pretty relatable.</p><p><strong>[00:45:23] Jordan Harbinger:</strong> It is relatable. It's very human.</p><p><strong>[00:45:24] Jason Feifer:</strong> It's very human. You have something and it works for you.</p><p>And then you see some change come along and you feel like this change is existential.</p><p>It is going to outmode you. So he tried to stop it.</p><p>[00:45:36] And it's worth asking ourselves in this moment, three simple questions.</p><p> Number one, what is this new thing that's happening? Number two, what new habit or</p><p>skill are we learning as a result? And then number three, how can that be put to good</p><p>use? Because if you do that, it just helps you reframe any moment of change as let's</p><p>focus on the gain. Is there some kind of gain that we can extrapolate? Maybe it's not as</p><p>easy to see as the loss, but is it there and what would it look like?</p><p>[00:46:06] Because if you ran that scenario with John Philip Sousa, what you would see</p><p>is, well, okay, what new thing are people doing? Well, what they're doing is they're now</p><p>listening to music on these machines whenever they want. What new habit or skill are</p><p>we learning as a result? We're learning that we have control or consumers have a lot</p><p>more control over the music that they listen to. And therefore, also have access to a lot</p><p>more music because before the only music that they could get was whoever happened</p><p>to be able to travel to their town and perform for them. How could that be put to good</p><p>use? Well, come on guys. Come on, John Philip Sousa. Like this means that you could</p><p>record something yourself. And you could sell it and now people can listen to and enjoy</p><p>your music. And you can monetize that in ways that are much more scalable than what</p><p>you're doing now. Because you're coming from a world in which the only thing that you</p><p>do is perform for people that you can get in front of. And that means that you have a</p><p>limited number of people that you can get in front of. But if you can change that</p><p>dynamic, then man, oh man, suddenly your economic ability skyrockets.</p><p>[00:47:02] As it turns out, John Philip Sousa was protecting a system that limited his</p><p>own economic ability. And the reason he was doing that was because he was panicking</p><p>because of change. And once he figured it out, he changed his tune. That is not meant</p><p>to be a pun, but there it is.</p><p><strong>[00:47:15] Jordan Harbinger:</strong> Yeah. I see what you did there. You are a dad, indeed.</p><p><strong>[00:47:17] Jason Feifer:</strong> There it is. I'm nailing it. I got all the dad jokes. And he started</p><p>to record himself and he started to perform on radio and he changed. And this is</p><p>something that we all need to be mindful of. There is gain in change and we need to run</p><p>ourselves through these things that can just help us focus on it.</p>]]>
      </content:encoded>
      <pubDate>Mon, 05 Dec 2022 21:37:43 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8d950405/30ccd5fe.mp3" length="16232265" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>405</itunes:duration>
      <itunes:summary>This is the example I think about when people fear for their jobs because of tech</itunes:summary>
      <itunes:subtitle>This is the example I think about when people fear for their jobs because of tech</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Remote IDEs and the End of Localhost on the InfoQ podcast</title>
      <itunes:episode>461</itunes:episode>
      <podcast:episode>461</podcast:episode>
      <itunes:title>[Weekend Drop] Remote IDEs and the End of Localhost on the InfoQ podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f95c1167-d880-4a92-b025-06742ff036eb</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-remote-ides-and-the-end-of-localhost-on-the-infoq-podcast</link>
      <description>
        <![CDATA[<p>Listen to the InfoQ podcast: <a href="https://soundcloud.com/infoq-channel/interview-shawn-swyx-wang">https://soundcloud.com/infoq-channel/interview-shawn-swyx-wang</a><br>Blogpost: <a href="https://dx.tips/the-end-of-localhost">https://dx.tips/the-end-of-localhost</a></p><p>In this episode, Shawn Wang (swyx), head of developer experience at Airbyte, sat down with InfoQ podcast co-host Daniel Bryant and discussed the rise of remote development environments. Topics covered included, whether remote development experiences are good enough to see the death of local(host) development, what a wishlist might look like for the ultimate developer experience, and how cloud native organizations are currently developing software.</p><p>Read a transcript of this interview: <a href="https://gate.sc/?url=https%3A%2F%2Fbit.ly%2F3R3OEcD&amp;token=796504-1-1670169665952">bit.ly/3R3OEcD<br></a><br></p><p>Subscribe to our newsletters:<br>- The InfoQ weekly newsletter: <a href="https://gate.sc/?url=https%3A%2F%2Fbit.ly%2F24x3IVq&amp;token=46d52e-1-1670169665952">bit.ly/24x3IVq</a><br>- The Software Architects’ Newsletter [monthly]: <a href="https://gate.sc/?url=https%3A%2F%2Fwww.infoq.com%2Fsoftware-architects-newsletter%2F&amp;token=fd030a-1-1670169665952">www.infoq.com/software-architects-newsletter/<br></a><br></p><p>Upcoming Events:</p><p>QCon San Francisco:<br><a href="https://gate.sc/?url=https%3A%2F%2Fqconsf.com%2F&amp;token=66c376-1-1670169665952">qconsf.com/</a><br>- Oct 24-28, 2022<br>- Oct 2-6, 2023</p><p>QCon Plus online:<br><a href="https://gate.sc/?url=https%3A%2F%2Fplus.qconferences.com%2F&amp;token=50e2a8-1-1670169665952">plus.qconferences.com/</a><br>- Nov 29 - Dec 9, 2022</p><p>QCon London<br><a href="https://gate.sc/?url=https%3A%2F%2Fqconlondon.com%2F&amp;token=303f77-1-1670169665952">qconlondon.com/</a><br>- March 26-31, 2023</p><p>Follow InfoQ:<br>- Twitter: <a href="https://gate.sc/?url=https%3A%2F%2Ftwitter.com%2FInfoQ&amp;token=4fea11-1-1670169665952">twitter.com/InfoQ</a><br>- LinkedIn: <a href="https://gate.sc/?url=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finfoq&amp;token=515255-1-1670169665952">www.linkedin.com/company/infoq</a><br>- Facebook: <a href="https://gate.sc/?url=https%3A%2F%2Fbit.ly%2F2jmlyG8&amp;token=6d54f5-1-1670169665952">bit.ly/2jmlyG8</a><br>- Instagram: <a href="https://gate.sc/?url=https%3A%2F%2Fwww.instagram.com%2Finfoqdotcom%2F&amp;token=1cd0a3-1-1670169665952">www.instagram.com/infoqdotcom/</a><br>- Youtube: <a href="https://gate.sc/?url=https%3A%2F%2Fwww.youtube.com%2Finfoq&amp;token=efa419-1-1670169665952">www.youtube.com/infoq<br></a><br></p><p><a href="https://soundcloud.com/tags/dx">DX<br></a><br></p><p><a href="https://soundcloud.com/tags/swyx">SWYX<br></a><br></p><p><a href="https://soundcloud.com/tags/localhost">LocalHost<br></a><br></p><p><a href="https://soundcloud.com/tags/remote">Remote<br></a><br></p><p><a href="https://soundcloud.com/tags/development">development<br></a><br></p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the InfoQ podcast: <a href="https://soundcloud.com/infoq-channel/interview-shawn-swyx-wang">https://soundcloud.com/infoq-channel/interview-shawn-swyx-wang</a><br>Blogpost: <a href="https://dx.tips/the-end-of-localhost">https://dx.tips/the-end-of-localhost</a></p><p>In this episode, Shawn Wang (swyx), head of developer experience at Airbyte, sat down with InfoQ podcast co-host Daniel Bryant and discussed the rise of remote development environments. Topics covered included, whether remote development experiences are good enough to see the death of local(host) development, what a wishlist might look like for the ultimate developer experience, and how cloud native organizations are currently developing software.</p><p>Read a transcript of this interview: <a href="https://gate.sc/?url=https%3A%2F%2Fbit.ly%2F3R3OEcD&amp;token=796504-1-1670169665952">bit.ly/3R3OEcD<br></a><br></p><p>Subscribe to our newsletters:<br>- The InfoQ weekly newsletter: <a href="https://gate.sc/?url=https%3A%2F%2Fbit.ly%2F24x3IVq&amp;token=46d52e-1-1670169665952">bit.ly/24x3IVq</a><br>- The Software Architects’ Newsletter [monthly]: <a href="https://gate.sc/?url=https%3A%2F%2Fwww.infoq.com%2Fsoftware-architects-newsletter%2F&amp;token=fd030a-1-1670169665952">www.infoq.com/software-architects-newsletter/<br></a><br></p><p>Upcoming Events:</p><p>QCon San Francisco:<br><a href="https://gate.sc/?url=https%3A%2F%2Fqconsf.com%2F&amp;token=66c376-1-1670169665952">qconsf.com/</a><br>- Oct 24-28, 2022<br>- Oct 2-6, 2023</p><p>QCon Plus online:<br><a href="https://gate.sc/?url=https%3A%2F%2Fplus.qconferences.com%2F&amp;token=50e2a8-1-1670169665952">plus.qconferences.com/</a><br>- Nov 29 - Dec 9, 2022</p><p>QCon London<br><a href="https://gate.sc/?url=https%3A%2F%2Fqconlondon.com%2F&amp;token=303f77-1-1670169665952">qconlondon.com/</a><br>- March 26-31, 2023</p><p>Follow InfoQ:<br>- Twitter: <a href="https://gate.sc/?url=https%3A%2F%2Ftwitter.com%2FInfoQ&amp;token=4fea11-1-1670169665952">twitter.com/InfoQ</a><br>- LinkedIn: <a href="https://gate.sc/?url=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finfoq&amp;token=515255-1-1670169665952">www.linkedin.com/company/infoq</a><br>- Facebook: <a href="https://gate.sc/?url=https%3A%2F%2Fbit.ly%2F2jmlyG8&amp;token=6d54f5-1-1670169665952">bit.ly/2jmlyG8</a><br>- Instagram: <a href="https://gate.sc/?url=https%3A%2F%2Fwww.instagram.com%2Finfoqdotcom%2F&amp;token=1cd0a3-1-1670169665952">www.instagram.com/infoqdotcom/</a><br>- Youtube: <a href="https://gate.sc/?url=https%3A%2F%2Fwww.youtube.com%2Finfoq&amp;token=efa419-1-1670169665952">www.youtube.com/infoq<br></a><br></p><p><a href="https://soundcloud.com/tags/dx">DX<br></a><br></p><p><a href="https://soundcloud.com/tags/swyx">SWYX<br></a><br></p><p><a href="https://soundcloud.com/tags/localhost">LocalHost<br></a><br></p><p><a href="https://soundcloud.com/tags/remote">Remote<br></a><br></p><p><a href="https://soundcloud.com/tags/development">development<br></a><br></p><p><br></p>]]>
      </content:encoded>
      <pubDate>Sun, 04 Dec 2022 11:01:50 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1694</itunes:duration>
      <itunes:summary>Daniel Bryant interviews swyx for the InfoQ podcast.</itunes:summary>
      <itunes:subtitle>Daniel Bryant interviews swyx for the InfoQ podcast.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Stories ft. Hunter</title>
      <itunes:episode>460</itunes:episode>
      <podcast:episode>460</podcast:episode>
      <itunes:title>[Music Friday] Stories ft. Hunter</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e190dd66-b5b4-4b3b-a1c7-a7587518d235</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-stories-ft-hunter</link>
      <description>
        <![CDATA[<ul><li>Make you feel my love: https://www.youtube.com/watch?v=Qxsd7rhhFYw</li><li>Ain't No Mountain: https://www.youtube.com/watch?v=yB5ITxz9CK0</li><li>Easy on me: https://www.youtube.com/watch?v=lb4f5IPvwXU</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Make you feel my love: https://www.youtube.com/watch?v=Qxsd7rhhFYw</li><li>Ain't No Mountain: https://www.youtube.com/watch?v=yB5ITxz9CK0</li><li>Easy on me: https://www.youtube.com/watch?v=lb4f5IPvwXU</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 02 Dec 2022 03:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c03c1787/d60259df.mp3" length="26733592" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>668</itunes:duration>
      <itunes:summary>A lovely voice and an acoustic vibe.</itunes:summary>
      <itunes:subtitle>A lovely voice and an acoustic vibe.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Misc] Eric Schmidt on AI</title>
      <itunes:episode>457</itunes:episode>
      <podcast:episode>457</podcast:episode>
      <itunes:title>[Misc] Eric Schmidt on AI</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5555b4e2-bb5b-4264-a3a4-22da86ff6675</guid>
      <link>https://mixtape.swyx.io/episodes/misc-eric-schmidt-on-ai</link>
      <description>
        <![CDATA[<p>Watch: https://www.youtube.com/watch?v=UQkeRxeh34I</p><p><strong>Transcript</strong></p><p>eric schmidt is a business leader and</p><p>software engineer that served as</p><p>google's chief executive officer from</p><p>2001 to 2011.</p><p>under his leadership google grew from an</p><p>early silicon valley startup to arguably</p><p>the most important technology company on</p><p>the planet</p><p>schmidt is currently co-founder of</p><p>schmidt futures and sits on the board of</p><p>many public and private institutions</p><p>he is still involved with technology</p><p>consults with the us department of</p><p>defense</p><p>also talks about ai in his latest book</p><p>the age of ai and our human future</p><p>written alongside former u.s secretary</p><p>of state henry kissinger and computer</p><p>scientist daniel huddenlocker</p><p>schmidt was a guest at the milken global</p><p>conference and here he anticipates some</p><p>of the ai innovations that we will</p><p>certainly see in five years</p><p>he also predicts what we might see in 20</p><p>years</p><p>here are the details</p><p>recently in the last couple of years</p><p>there have been</p><p>extraordinary gains so for example a</p><p>team at google and at the baker lab</p><p>separately</p><p>figured out a way to actually understand</p><p>if you take dna what proteins are</p><p>generated and what their structure is</p><p>that's an extraordinary achievement in</p><p>my opinion worth a nobel prize</p><p>there are drugs being designed now that</p><p>could not be possibly</p><p>designed by humans</p><p>in any way because of their complexity</p><p>there's evidence that ai can be used in</p><p>biology ai is mapped to biology the way</p><p>math is to physics in other words</p><p>biology is so complicated that ai will</p><p>be used to interpret biology and predict</p><p>its outcome</p><p>over and over again ai will arrive in</p><p>your life</p><p>another example is the hottest area in</p><p>my industry right now are large language</p><p>models uh recently a set of startups</p><p>have been funded between 100 and a</p><p>billion 100 million and a billion</p><p>dollars</p><p>they have no current product or revenue</p><p>plans um</p><p>the the belief of the power of this</p><p>technology these large language models</p><p>are interesting because you suck all the</p><p>information in</p><p>like you read all the web which</p><p>computers can do but we can't and then</p><p>they discover things they appear to</p><p>discover a structure of language and an</p><p>example of recent google product last</p><p>week can actually translate from one</p><p>computer language to another and we</p><p>didn't give it any examples of one to</p><p>translate to the other it discovered a</p><p>structure and it can predict it</p><p>these are the beginning of general</p><p>intelligence</p><p>the the current um excitement stems from</p><p>a technology called transformers that</p><p>was invented three or four years ago and</p><p>what transformers do is it can predict</p><p>the next word after a set of words so if</p><p>you give it a sentence it can predict</p><p>what the word will be and it's done</p><p>using a complicated mathematical</p><p>technique it turns out predicting the</p><p>next word is mathematically the same</p><p>thing as predicting the next sound the</p><p>next video the next image</p><p>all of that and so you have a</p><p>unification a multi multi-modal</p><p>unification of video text and speech so</p><p>these systems sound and look like</p><p>they're intelligent</p><p>a good example is gpt3 which came out</p><p>last year</p><p>which kicked the current revolution off</p><p>you asked it</p><p>do you think like a human and it says no</p><p>i do not</p><p>because i am a large language model and</p><p>you are a i think a human who has been</p><p>taught to think in this way</p><p>now is that</p><p>it thinking about you or is it pattern</p><p>matching we can't tell and the truth is</p><p>and i'm as part of philanthropic work</p><p>i'm funding projects to try to</p><p>understand this we don't actually</p><p>understand why this works we don't</p><p>mathematically understand why it works</p><p>and we also don't understand its failure</p><p>modes</p><p>so you wouldn't want to use this as a</p><p>replacement for something that's live</p><p>critical because we can't say when it</p><p>fails when does it just crash</p><p>the current large language models for</p><p>example have trouble with the notion of</p><p>gravity so if you say to them i moved it</p><p>i moved the object from here to here and</p><p>then i put it up here and i put it down</p><p>there and so forth now everyone just</p><p>followed what i did the large language</p><p>model gets confused because it doesn't</p><p>understand gravity so the computer</p><p>scientists say we're going to now add</p><p>concepts</p><p>right</p><p>so with concepts and then with planning</p><p>maybe you get to the point where it</p><p>looks like a human-like intelligence</p><p>which has all sorts of issues</p><p>if i were 24 today this is exactly what</p><p>i'd be working on this is where the</p><p>hardest and most challenging computer</p><p>science systems problems are with the</p><p>greatest payoff</p><p>now remember that the system can predict</p><p>patterns</p><p>and if you can predict a pattern you can</p><p>also generate an artifact there's a</p><p>duality in these systems where they can</p><p>generate things</p><p>so part of the issues that we face now</p><p>is that these systems can generate</p><p>speech i'll give you an example</p><p>within five years</p><p>the following will be true</p><p>you'll be able to take a system</p><p>um take one of these language models</p><p>which would be infinitely expensive to</p><p>make but you didn't pay for it</p><p>it shows up in your doorstep and it fine</p><p>tunes the technical term is literally</p><p>fine-tuning it you fine-tune it to you</p><p>who are you what do you care about it</p><p>sort of watches you and learns from you</p><p>it learns your voice</p><p>right all of a sudden it can generate</p><p>videos with you in it</p><p>now you could think of this as a second</p><p>ai right</p><p>now the interesting thing is imagine</p><p>five years from now i install this thing</p><p>and i use it for a few years and</p><p>eventually we all die unfortunately well</p><p>it lives on</p><p>right</p><p>as a pretty good impersonation of me</p><p>and what happens when i'm dead and it's</p><p>still learning is that me</p><p>is that an artifact of me or is it just</p><p>a stupid artifact of history that you'll</p><p>keep in a box and some future will say</p><p>oh eric was so stupid back then but it's</p><p>entertaining to watch him right because</p><p>he didn't keep learning we don't know we</p><p>have no way of discussing these things</p><p>this stuff is incredibly powerful it</p><p>will be the basis of enormous gains in</p><p>human health</p><p>language translation communication</p><p>summary and education</p><p>all the things that milken represents</p><p>will be affected in an almost always</p><p>positive way having said that there's</p><p>terrifying consequences as well so the</p><p>first question has to do with jobs</p><p>does this fundamentally mean there are</p><p>more jobs or less jobs i spent my whole</p><p>life people saying computers will</p><p>replace humans humans won't have</p><p>anything to do so far that narrative has</p><p>been false notice that there's a huge</p><p>surplus of jobs and not people to fill</p><p>it certainly in the united states the</p><p>second one has to do with national</p><p>security something i've worked on for</p><p>almost a decade now</p><p>and in our in the kissinger book we talk</p><p>a lot about this</p><p>what happens when the...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch: https://www.youtube.com/watch?v=UQkeRxeh34I</p><p><strong>Transcript</strong></p><p>eric schmidt is a business leader and</p><p>software engineer that served as</p><p>google's chief executive officer from</p><p>2001 to 2011.</p><p>under his leadership google grew from an</p><p>early silicon valley startup to arguably</p><p>the most important technology company on</p><p>the planet</p><p>schmidt is currently co-founder of</p><p>schmidt futures and sits on the board of</p><p>many public and private institutions</p><p>he is still involved with technology</p><p>consults with the us department of</p><p>defense</p><p>also talks about ai in his latest book</p><p>the age of ai and our human future</p><p>written alongside former u.s secretary</p><p>of state henry kissinger and computer</p><p>scientist daniel huddenlocker</p><p>schmidt was a guest at the milken global</p><p>conference and here he anticipates some</p><p>of the ai innovations that we will</p><p>certainly see in five years</p><p>he also predicts what we might see in 20</p><p>years</p><p>here are the details</p><p>recently in the last couple of years</p><p>there have been</p><p>extraordinary gains so for example a</p><p>team at google and at the baker lab</p><p>separately</p><p>figured out a way to actually understand</p><p>if you take dna what proteins are</p><p>generated and what their structure is</p><p>that's an extraordinary achievement in</p><p>my opinion worth a nobel prize</p><p>there are drugs being designed now that</p><p>could not be possibly</p><p>designed by humans</p><p>in any way because of their complexity</p><p>there's evidence that ai can be used in</p><p>biology ai is mapped to biology the way</p><p>math is to physics in other words</p><p>biology is so complicated that ai will</p><p>be used to interpret biology and predict</p><p>its outcome</p><p>over and over again ai will arrive in</p><p>your life</p><p>another example is the hottest area in</p><p>my industry right now are large language</p><p>models uh recently a set of startups</p><p>have been funded between 100 and a</p><p>billion 100 million and a billion</p><p>dollars</p><p>they have no current product or revenue</p><p>plans um</p><p>the the belief of the power of this</p><p>technology these large language models</p><p>are interesting because you suck all the</p><p>information in</p><p>like you read all the web which</p><p>computers can do but we can't and then</p><p>they discover things they appear to</p><p>discover a structure of language and an</p><p>example of recent google product last</p><p>week can actually translate from one</p><p>computer language to another and we</p><p>didn't give it any examples of one to</p><p>translate to the other it discovered a</p><p>structure and it can predict it</p><p>these are the beginning of general</p><p>intelligence</p><p>the the current um excitement stems from</p><p>a technology called transformers that</p><p>was invented three or four years ago and</p><p>what transformers do is it can predict</p><p>the next word after a set of words so if</p><p>you give it a sentence it can predict</p><p>what the word will be and it's done</p><p>using a complicated mathematical</p><p>technique it turns out predicting the</p><p>next word is mathematically the same</p><p>thing as predicting the next sound the</p><p>next video the next image</p><p>all of that and so you have a</p><p>unification a multi multi-modal</p><p>unification of video text and speech so</p><p>these systems sound and look like</p><p>they're intelligent</p><p>a good example is gpt3 which came out</p><p>last year</p><p>which kicked the current revolution off</p><p>you asked it</p><p>do you think like a human and it says no</p><p>i do not</p><p>because i am a large language model and</p><p>you are a i think a human who has been</p><p>taught to think in this way</p><p>now is that</p><p>it thinking about you or is it pattern</p><p>matching we can't tell and the truth is</p><p>and i'm as part of philanthropic work</p><p>i'm funding projects to try to</p><p>understand this we don't actually</p><p>understand why this works we don't</p><p>mathematically understand why it works</p><p>and we also don't understand its failure</p><p>modes</p><p>so you wouldn't want to use this as a</p><p>replacement for something that's live</p><p>critical because we can't say when it</p><p>fails when does it just crash</p><p>the current large language models for</p><p>example have trouble with the notion of</p><p>gravity so if you say to them i moved it</p><p>i moved the object from here to here and</p><p>then i put it up here and i put it down</p><p>there and so forth now everyone just</p><p>followed what i did the large language</p><p>model gets confused because it doesn't</p><p>understand gravity so the computer</p><p>scientists say we're going to now add</p><p>concepts</p><p>right</p><p>so with concepts and then with planning</p><p>maybe you get to the point where it</p><p>looks like a human-like intelligence</p><p>which has all sorts of issues</p><p>if i were 24 today this is exactly what</p><p>i'd be working on this is where the</p><p>hardest and most challenging computer</p><p>science systems problems are with the</p><p>greatest payoff</p><p>now remember that the system can predict</p><p>patterns</p><p>and if you can predict a pattern you can</p><p>also generate an artifact there's a</p><p>duality in these systems where they can</p><p>generate things</p><p>so part of the issues that we face now</p><p>is that these systems can generate</p><p>speech i'll give you an example</p><p>within five years</p><p>the following will be true</p><p>you'll be able to take a system</p><p>um take one of these language models</p><p>which would be infinitely expensive to</p><p>make but you didn't pay for it</p><p>it shows up in your doorstep and it fine</p><p>tunes the technical term is literally</p><p>fine-tuning it you fine-tune it to you</p><p>who are you what do you care about it</p><p>sort of watches you and learns from you</p><p>it learns your voice</p><p>right all of a sudden it can generate</p><p>videos with you in it</p><p>now you could think of this as a second</p><p>ai right</p><p>now the interesting thing is imagine</p><p>five years from now i install this thing</p><p>and i use it for a few years and</p><p>eventually we all die unfortunately well</p><p>it lives on</p><p>right</p><p>as a pretty good impersonation of me</p><p>and what happens when i'm dead and it's</p><p>still learning is that me</p><p>is that an artifact of me or is it just</p><p>a stupid artifact of history that you'll</p><p>keep in a box and some future will say</p><p>oh eric was so stupid back then but it's</p><p>entertaining to watch him right because</p><p>he didn't keep learning we don't know we</p><p>have no way of discussing these things</p><p>this stuff is incredibly powerful it</p><p>will be the basis of enormous gains in</p><p>human health</p><p>language translation communication</p><p>summary and education</p><p>all the things that milken represents</p><p>will be affected in an almost always</p><p>positive way having said that there's</p><p>terrifying consequences as well so the</p><p>first question has to do with jobs</p><p>does this fundamentally mean there are</p><p>more jobs or less jobs i spent my whole</p><p>life people saying computers will</p><p>replace humans humans won't have</p><p>anything to do so far that narrative has</p><p>been false notice that there's a huge</p><p>surplus of jobs and not people to fill</p><p>it certainly in the united states the</p><p>second one has to do with national</p><p>security something i've worked on for</p><p>almost a decade now</p><p>and in our in the kissinger book we talk</p><p>a lot about this</p><p>what happens when the...</p>]]>
      </content:encoded>
      <pubDate>Thu, 01 Dec 2022 02:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/dedfd659/0961af23.mp3" length="36906721" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>922</itunes:duration>
      <itunes:summary>taking the former Google CEO seriously on AI.</itunes:summary>
      <itunes:subtitle>taking the former Google CEO seriously on AI.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Misc] Guided Metacognition - David McRaney</title>
      <itunes:episode>456</itunes:episode>
      <podcast:episode>456</podcast:episode>
      <itunes:title>[Misc] Guided Metacognition - David McRaney</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3fb95818-23ad-48a8-ba6b-4c426d36efeb</guid>
      <link>https://mixtape.swyx.io/episodes/misc-guided-metacognition-david-mcraney</link>
      <description>
        <![CDATA[<p>Listen to Cautionary Tales: https://www.listennotes.com/podcasts/cautionary-tales/cautionary-conversation-the-FW0bxClD_ij/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Cautionary Tales: https://www.listennotes.com/podcasts/cautionary-tales/cautionary-conversation-the-FW0bxClD_ij/</p>]]>
      </content:encoded>
      <pubDate>Wed, 30 Nov 2022 02:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ee9fc863/6fc47a5d.mp3" length="36337348" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>908</itunes:duration>
      <itunes:summary>How to change minds.</itunes:summary>
      <itunes:subtitle>How to change minds.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Misc] The James Webb Space Telescope | Heidi Hammel and Nadia Drake</title>
      <itunes:episode>455</itunes:episode>
      <podcast:episode>455</podcast:episode>
      <itunes:title>[Misc] The James Webb Space Telescope | Heidi Hammel and Nadia Drake</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2a492446-49d4-4a34-81c7-2e3af7fef34e</guid>
      <link>https://mixtape.swyx.io/episodes/misc-the-james-webb-space-telescope-heidi-hammel-and-nadia-drake</link>
      <description>
        <![CDATA[<p>Listen to Ted Talks Daily: https://www.listennotes.com/podcasts/ted-talks-daily/the-marvels-and-mysteries-JkbNAa9DMYl/ (or video: https://www.ted.com/talks/heidi_hammel_and_nadia_drake_the_marvels_and_mysteries_revealed_by_the_james_webb_space_telescope?language=en)</p><p>more with Heidi: https://www.youtube.com/watch?v=oMbeCKh-9v4</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Ted Talks Daily: https://www.listennotes.com/podcasts/ted-talks-daily/the-marvels-and-mysteries-JkbNAa9DMYl/ (or video: https://www.ted.com/talks/heidi_hammel_and_nadia_drake_the_marvels_and_mysteries_revealed_by_the_james_webb_space_telescope?language=en)</p><p>more with Heidi: https://www.youtube.com/watch?v=oMbeCKh-9v4</p>]]>
      </content:encoded>
      <pubDate>Tue, 29 Nov 2022 02:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4aabcfeb/8349ede1.mp3" length="61303230" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1532</itunes:duration>
      <itunes:summary>Heidi Hammel shares her infectious passion for space!</itunes:summary>
      <itunes:subtitle>Heidi Hammel shares her infectious passion for space!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Misc] Inside Voice: Lake Bell and the Sexy Baby Voice Phenomenon</title>
      <itunes:episode>454</itunes:episode>
      <podcast:episode>454</podcast:episode>
      <itunes:title>[Misc] Inside Voice: Lake Bell and the Sexy Baby Voice Phenomenon</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ed9ac1f9-7cf1-4ce8-a4cd-1a471d04742b</guid>
      <link>https://mixtape.swyx.io/episodes/misc-inside-voice-lake-bell-and-the-sexy-baby-voice-phenomenon</link>
      <description>
        <![CDATA[<p>Listen to Revisionist History and Inside Voice: https://www.listennotes.com/podcasts/revisionist-history/from-inside-voice-lake-bell-8XVyoz7eT5A/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Revisionist History and Inside Voice: https://www.listennotes.com/podcasts/revisionist-history/from-inside-voice-lake-bell-8XVyoz7eT5A/</p>]]>
      </content:encoded>
      <pubDate>Mon, 28 Nov 2022 01:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/037ec4d9/0286b778.mp3" length="35192169" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>879</itunes:duration>
      <itunes:summary>Lake Bell and her many voices are a treat on the ears!</itunes:summary>
      <itunes:subtitle>Lake Bell and her many voices are a treat on the ears!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Fly Me to the Moon - Going Spaceward</title>
      <itunes:episode>458</itunes:episode>
      <podcast:episode>458</podcast:episode>
      <itunes:title>[Music Friday] Fly Me to the Moon - Going Spaceward</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">61504741-dcc9-4fca-8e19-13e9ca14821d</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-fly-me-to-the-moon-going-spaceward</link>
      <description>
        <![CDATA[<p>LIsten on YouTube: https://www.youtube.com/watch?v=O1puRnV6gwE</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>LIsten on YouTube: https://www.youtube.com/watch?v=O1puRnV6gwE</p>]]>
      </content:encoded>
      <pubDate>Fri, 18 Nov 2022 02:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d35c2e7f/e4ad82ff.mp3" length="1158044" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>70</itunes:duration>
      <itunes:summary>Rap + anything = GOLD</itunes:summary>
      <itunes:subtitle>Rap + anything = GOLD</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Haseeb explains FTX</title>
      <itunes:episode>453</itunes:episode>
      <podcast:episode>453</podcast:episode>
      <itunes:title>[Business] Haseeb explains FTX</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d04b6d75-d2ec-4c8e-99b0-b4438bca6981</guid>
      <link>https://mixtape.swyx.io/episodes/business-haseeb-explains-ftx</link>
      <description>
        <![CDATA[<p>Listen to the Chopping Block:</p><ul><li>Nov 9 https://www.listennotes.com/podcasts/unchained/the-chopping-block-ftx-the-3ki-p42chnb/</li><li>Nov 16 https://www.listennotes.com/podcasts/unchained/the-chopping-block-why-rlhFySZAtMB/</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Chopping Block:</p><ul><li>Nov 9 https://www.listennotes.com/podcasts/unchained/the-chopping-block-ftx-the-3ki-p42chnb/</li><li>Nov 16 https://www.listennotes.com/podcasts/unchained/the-chopping-block-why-rlhFySZAtMB/</li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 16 Nov 2022 01:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3ea5ce18/07be650a.mp3" length="88401687" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2209</itunes:duration>
      <itunes:summary>The best explanation I've heard of the FTX saga</itunes:summary>
      <itunes:subtitle>The best explanation I've heard of the FTX saga</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] dbt criticism and How dbt Fails</title>
      <itunes:episode>452</itunes:episode>
      <podcast:episode>452</podcast:episode>
      <itunes:title>[Tech] dbt criticism and How dbt Fails</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">28539008-9232-4743-9cb8-2d78e576933e</guid>
      <link>https://mixtape.swyx.io/episodes/tech-dbt-criticism-and-how-dbt-fails</link>
      <description>
        <![CDATA[<p>- Listen to Data Eng Podcast: https://www.dataengineeringpodcast.com/data-ecosystem-year-in-review-2021-episode-251/<br>- How dbt Fails: https://benn.substack.com/p/how-dbt-fails</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>- Listen to Data Eng Podcast: https://www.dataengineeringpodcast.com/data-ecosystem-year-in-review-2021-episode-251/<br>- How dbt Fails: https://benn.substack.com/p/how-dbt-fails</p>]]>
      </content:encoded>
      <pubDate>Thu, 27 Oct 2022 18:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d5195a9f/a29cd1fe.mp3" length="65091769" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1627</itunes:duration>
      <itunes:summary>All the potential flaws of dbt, in one place</itunes:summary>
      <itunes:subtitle>All the potential flaws of dbt, in one place</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] dbt origins (again!) and dbt Semantic Layer - Drew Banin</title>
      <itunes:episode>450</itunes:episode>
      <podcast:episode>450</podcast:episode>
      <itunes:title>[Tech] dbt origins (again!) and dbt Semantic Layer - Drew Banin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8b6df9da-ad79-476a-a783-afdb2390a52c</guid>
      <link>https://mixtape.swyx.io/episodes/tech-dbt-origins-again-and-dbt-semantic-layer-drew-banin</link>
      <description>
        <![CDATA[<p>Watch/listen to Analytics Everywhere: https://www.youtube.com/watch?v=vmPvZ_YRSgs</p><p>Gitlab data guide: https://about.gitlab.com/handbook/business-technology/data-team/platform/dbt-guide/ and https://about.gitlab.com/handbook/business-technology/data-team/</p><p>Our previous episode on dbt: https://mixtape.swyx.io/episodes/wtf-is-dbt-drew-banin</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch/listen to Analytics Everywhere: https://www.youtube.com/watch?v=vmPvZ_YRSgs</p><p>Gitlab data guide: https://about.gitlab.com/handbook/business-technology/data-team/platform/dbt-guide/ and https://about.gitlab.com/handbook/business-technology/data-team/</p><p>Our previous episode on dbt: https://mixtape.swyx.io/episodes/wtf-is-dbt-drew-banin</p>]]>
      </content:encoded>
      <pubDate>Tue, 25 Oct 2022 18:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b7fe62c0/085b5bc2.mp3" length="71933682" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1798</itunes:duration>
      <itunes:summary>dbt's origins, comparison with Airflow, and dbt Semantic Layer, with Max Beauchemin and Drew Banin. Sorry I know the audio is bad but cant do much about it.</itunes:summary>
      <itunes:subtitle>dbt's origins, comparison with Airflow, and dbt Semantic Layer, with Max Beauchemin and Drew Banin. Sorry I know the audio is bad but cant do much about it.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] dbt as a standard - Laurie Voss</title>
      <itunes:episode>451</itunes:episode>
      <podcast:episode>451</podcast:episode>
      <itunes:title>[Tech] dbt as a standard - Laurie Voss</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f8048e52-1dd2-4046-bd04-32e768080dca</guid>
      <link>https://mixtape.swyx.io/episodes/tech-dbt-as-a-standard-laurie-voss</link>
      <description>
        <![CDATA[<p>Listen to The Right Track: https://www.heavybit.com/library/podcasts/the-right-track/ep-6-domain-expertise-with-laurie-voss-of-netlify/</p><p><br><strong>Transcript</strong></p><p><strong>Stefania</strong>: I wanted to maybe shift a little bit in terms of how the industry is changing before we move on to how you have seen data cultures being built and data trusts being undermined and all those things.</p><p>Can you talk a little bit about how you see the industry has changed in the past few years?</p><p><strong>Laurie</strong>: Yeah. I wrote a blog post about this recently.</p><p>I think it's probably the thing that spurred you to invite me to this podcast in the first place.</p><p><strong>Stefania</strong>: Correct.</p><p><strong>Laurie</strong>: Which is about nine months ago, I was introduced to DBT. DBT has been around for awhile now, I think five or six years, but it was new to me nine months ago.</p><p>And it definitely seems to be exponentially gaining in momentum at the moment.</p><p>I hear more and more people are using it and see more and more stuff built on top of it.</p><p>And the analogy that I made in the blog post is as a web developer, it felt kind of like Rails in 2006.</p><br>Ruby on Rails very fundamentally changed how web development was done, because web development prior to that was everybody has sort of like figured out some architecture for their website and it works okay. But it means that every time you hire someone to a company, you have to teach them your architecture. And it would take them a couple of weeks, or if it was complicated, it would take them a couple of months to figure out your architecture and become productive. And Ruby on Rails changed that.<p>Ruby on Rails was you hire someone and you say, "Well, it's a Rails app."</p><p>And on day one, they're productive.</p><p>They know how to change Rails apps.</p><p>They know how to configure them.</p><p>They know how to write the HTML and CSS and every other thing.</p><p>And that taking the time to productivity for a new hire from three months to one month times a million developers is a gigantic amount of productivity that you have unlocked.</p><p>The economic impact of that is huge. And DBT feels very similar.</p><p>It's not doing anything that we weren't doing before.</p><p>It's not doing anything that you couldn't do if you were rolling your own, but it is a standard and it works very well and it handles the edge cases and it's got all of the complexities accounted for.</p><p>So you can start with DBT and be pretty confident that you're not going to run into something that DBT can do.</p><p>And it also means that you can hire people who already know DBT.</p><p>We've done it at Netlify. We've hired people with experience in DBT and they were productive on day one.</p><p>They were like, "Cool. I see that you've got this model. It's got a bug. I've committed a change. I've added some tests. We have fixed this data model."</p><p>What happens on day two? It's great.</p><p>The value of a framework is that a framework exists more than like any specific technical advantage of that framework.</p><p><strong>Stefania</strong>: Yeah. I love that positioning of DBT.</p><p>Do you have any thoughts on why this has not happened in the data space before?</p><p>We have a lot of open source tools already built.</p><p>We had like a huge rise in people using Spark and Hadoop and all those things for their data infrastructure awhile ago, maybe 10 years ago, and that's still happening in some of the companies.</p><p>What are your thoughts on why this is happening now?</p><p><strong>Laurie</strong>: I think it was inevitable.</p><p>I mean, the big data craze was 10 years ago.</p><p>I recently was reminded by somebody that I wrote a blog post.</p><p>It was literally 10 years ago. It was like July 15th 2011.</p><p>I was like, statisticians are going to be the growth career for the next 10 years, because all I see is people collecting data blindly.</p><p>They're just creating data warehouses and just pouring logs into them and then doing the most simple analyses on them.</p><p>They're just like counting them up.</p><p>They're not doing anything more complicated than counting them up.</p><p>A lot of companies in 2010 made these huge investments and then were like, "What now?"</p><p>And they were like, "Well, we've sort of figured we'd be able to do some kind of analysis, but we don't know how. This data is enormous. It's very difficult to do."</p><p>It was inevitable that people would be trying to solve this problem.</p><p>And lots of people rolled their own over and over.</p><p>Programmers are programmers, so when they find themselves rolling their own at the third job in a row, that's usually when they start writing a framework.</p><p>And that seems to be what DBT emerged from.</p><p>I think it's natural that it emerged now. I think this is how long it takes.</p><p>This is how much iteration the industry needed to land at this.</p><p><strong>Stefania</strong>: Yeah. That's a good insight.</p><p>I maybe want to touch on then also another thing that a lot of people talk about.</p><p>And ultimately, I mean, I think what most companies want to strive for, although it remains to be defined what it literally means, are self-serve analytics.</p><p>What does that mean to you and how does that fit into the DBT world?</p><p><strong>Laurie</strong>: I have what might be a controversial opinion about self-serve analytics, which is that I don't think it's really going to work.</p><p>There are a couple of problems that make self-serve analytics difficult.</p><p>What people are focusing on right now are like just the pure technical problems.</p><p>One of the problems with self-serve analytics is that it's just hard to do.</p><p>You have to have enormous amounts of data.</p><p>If people are going to be exploratory about the data, then the database needs to be extremely fast.</p><p>If queries take 10 minutes, then you can't do ad hoc data exploration.</p><p>Nobody but a data scientist is going to hang around for 10 minutes waiting for a query to finish.</p><p><strong>Stefania</strong>: Finishing your query is the new-- It's compiling.</p><p><strong>Laurie</strong>: But even when you solve that problem, and I feel like a lot of companies now solve that problem, you run into the next problem, which is, what question do I ask?</p><p>What is the sensible way to ask?</p><p>And also, where is it?</p><p>Discovery is another thing.</p><p>If you've instrumented properly, you're going to have enormous numbers of data sources, even if you're using DBT.</p><p>And they're all neatly arrayed in very nicely named tables and the tables of documentation, you're going to have 100, 200, 300 tables, right?</p><p>You have all sorts of forms of data.</p><p>And unless somebody goes through every table by name and tries to figure out what's in that table.</p><p>And does it answer my question?</p><p>The data team knows where the data is and it's very hard to make that data automatically discoverable.</p><p>I don't think people have solved that problem.</p><p>Even if you solved that...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to The Right Track: https://www.heavybit.com/library/podcasts/the-right-track/ep-6-domain-expertise-with-laurie-voss-of-netlify/</p><p><br><strong>Transcript</strong></p><p><strong>Stefania</strong>: I wanted to maybe shift a little bit in terms of how the industry is changing before we move on to how you have seen data cultures being built and data trusts being undermined and all those things.</p><p>Can you talk a little bit about how you see the industry has changed in the past few years?</p><p><strong>Laurie</strong>: Yeah. I wrote a blog post about this recently.</p><p>I think it's probably the thing that spurred you to invite me to this podcast in the first place.</p><p><strong>Stefania</strong>: Correct.</p><p><strong>Laurie</strong>: Which is about nine months ago, I was introduced to DBT. DBT has been around for awhile now, I think five or six years, but it was new to me nine months ago.</p><p>And it definitely seems to be exponentially gaining in momentum at the moment.</p><p>I hear more and more people are using it and see more and more stuff built on top of it.</p><p>And the analogy that I made in the blog post is as a web developer, it felt kind of like Rails in 2006.</p><br>Ruby on Rails very fundamentally changed how web development was done, because web development prior to that was everybody has sort of like figured out some architecture for their website and it works okay. But it means that every time you hire someone to a company, you have to teach them your architecture. And it would take them a couple of weeks, or if it was complicated, it would take them a couple of months to figure out your architecture and become productive. And Ruby on Rails changed that.<p>Ruby on Rails was you hire someone and you say, "Well, it's a Rails app."</p><p>And on day one, they're productive.</p><p>They know how to change Rails apps.</p><p>They know how to configure them.</p><p>They know how to write the HTML and CSS and every other thing.</p><p>And that taking the time to productivity for a new hire from three months to one month times a million developers is a gigantic amount of productivity that you have unlocked.</p><p>The economic impact of that is huge. And DBT feels very similar.</p><p>It's not doing anything that we weren't doing before.</p><p>It's not doing anything that you couldn't do if you were rolling your own, but it is a standard and it works very well and it handles the edge cases and it's got all of the complexities accounted for.</p><p>So you can start with DBT and be pretty confident that you're not going to run into something that DBT can do.</p><p>And it also means that you can hire people who already know DBT.</p><p>We've done it at Netlify. We've hired people with experience in DBT and they were productive on day one.</p><p>They were like, "Cool. I see that you've got this model. It's got a bug. I've committed a change. I've added some tests. We have fixed this data model."</p><p>What happens on day two? It's great.</p><p>The value of a framework is that a framework exists more than like any specific technical advantage of that framework.</p><p><strong>Stefania</strong>: Yeah. I love that positioning of DBT.</p><p>Do you have any thoughts on why this has not happened in the data space before?</p><p>We have a lot of open source tools already built.</p><p>We had like a huge rise in people using Spark and Hadoop and all those things for their data infrastructure awhile ago, maybe 10 years ago, and that's still happening in some of the companies.</p><p>What are your thoughts on why this is happening now?</p><p><strong>Laurie</strong>: I think it was inevitable.</p><p>I mean, the big data craze was 10 years ago.</p><p>I recently was reminded by somebody that I wrote a blog post.</p><p>It was literally 10 years ago. It was like July 15th 2011.</p><p>I was like, statisticians are going to be the growth career for the next 10 years, because all I see is people collecting data blindly.</p><p>They're just creating data warehouses and just pouring logs into them and then doing the most simple analyses on them.</p><p>They're just like counting them up.</p><p>They're not doing anything more complicated than counting them up.</p><p>A lot of companies in 2010 made these huge investments and then were like, "What now?"</p><p>And they were like, "Well, we've sort of figured we'd be able to do some kind of analysis, but we don't know how. This data is enormous. It's very difficult to do."</p><p>It was inevitable that people would be trying to solve this problem.</p><p>And lots of people rolled their own over and over.</p><p>Programmers are programmers, so when they find themselves rolling their own at the third job in a row, that's usually when they start writing a framework.</p><p>And that seems to be what DBT emerged from.</p><p>I think it's natural that it emerged now. I think this is how long it takes.</p><p>This is how much iteration the industry needed to land at this.</p><p><strong>Stefania</strong>: Yeah. That's a good insight.</p><p>I maybe want to touch on then also another thing that a lot of people talk about.</p><p>And ultimately, I mean, I think what most companies want to strive for, although it remains to be defined what it literally means, are self-serve analytics.</p><p>What does that mean to you and how does that fit into the DBT world?</p><p><strong>Laurie</strong>: I have what might be a controversial opinion about self-serve analytics, which is that I don't think it's really going to work.</p><p>There are a couple of problems that make self-serve analytics difficult.</p><p>What people are focusing on right now are like just the pure technical problems.</p><p>One of the problems with self-serve analytics is that it's just hard to do.</p><p>You have to have enormous amounts of data.</p><p>If people are going to be exploratory about the data, then the database needs to be extremely fast.</p><p>If queries take 10 minutes, then you can't do ad hoc data exploration.</p><p>Nobody but a data scientist is going to hang around for 10 minutes waiting for a query to finish.</p><p><strong>Stefania</strong>: Finishing your query is the new-- It's compiling.</p><p><strong>Laurie</strong>: But even when you solve that problem, and I feel like a lot of companies now solve that problem, you run into the next problem, which is, what question do I ask?</p><p>What is the sensible way to ask?</p><p>And also, where is it?</p><p>Discovery is another thing.</p><p>If you've instrumented properly, you're going to have enormous numbers of data sources, even if you're using DBT.</p><p>And they're all neatly arrayed in very nicely named tables and the tables of documentation, you're going to have 100, 200, 300 tables, right?</p><p>You have all sorts of forms of data.</p><p>And unless somebody goes through every table by name and tries to figure out what's in that table.</p><p>And does it answer my question?</p><p>The data team knows where the data is and it's very hard to make that data automatically discoverable.</p><p>I don't think people have solved that problem.</p><p>Even if you solved that...</p>]]>
      </content:encoded>
      <pubDate>Mon, 24 Oct 2022 18:00:00 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>912</itunes:duration>
      <itunes:summary>@seldo explains why dbt has become so successful and how they use it at Netlify.</itunes:summary>
      <itunes:subtitle>@seldo explains why dbt has become so successful and how they use it at Netlify.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Developer Experience &amp; the Coding Career Handbook with Corey Quinn on Screaming in the Cloud</title>
      <itunes:episode>449</itunes:episode>
      <podcast:episode>449</podcast:episode>
      <itunes:title>[Weekend Drop] Developer Experience &amp; the Coding Career Handbook with Corey Quinn on Screaming in the Cloud</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/weekend-drop-developer-experience-the-coding-career-handbook-with-corey-quinn-on-screaming-in-the-cloud</link>
      <description>
        <![CDATA[<p>Listen to Screaming in the Cloud: https://www.lastweekinaws.com/podcast/screaming-in-the-cloud/learning-in-public-with-swyx/</p><p><strong>Episode Summary<br></strong><br></p><p>Today Corey sits down with swyx, head of developer experience at Airbyte, and so much more! They begin by chatting about swyx’s career history, professional motivation, and an industry taboo: following the money. Then Corey and swyx move into a discussion about the surprisingly challenging nature of developer experience and what it means to “learn in public.” swyx talks about expertise and how to quantify and demonstrate learning. Corey and swyx discuss swyx’s book “The Coding Career Handbook” and career coaching. swyx shares about his most recent foray into management in the era of zoom meetings, and conclude the conversation by talking about data integration and swyx’s latest job at Airbyte.</p><p><strong>Links Referenced:</strong></p><ul><li>“Learning Gears” blog post: <a href="https://www.swyx.io/learning-gears">https://www.swyx.io/learning-gears</a></li><li><em>The Coding Career Handbook</em>: <a href="https://learninpublic.org/">https://learninpublic.org</a></li><li>Personal Website: <a href="https://swyx.io/">https://swyx.io</a></li><li>Twitter: <a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul><p><br></p><p><strong>Transcript</strong></p><p><br></p><p>Corey: Welcome to <em>Screaming in the Cloud</em>. I’m Corey Quinn. Some folks are really easy to introduce when I have them on the show because, “My name is, insert name here. I built thing X, and my job is Y at company Z.” Then we have people like today’s guest.</p><p>swyx is currently—and recently—the head of developer experience at Airbyte, but he’s also been so much more than that in so many different capacities that you’re very difficult to describe. First off, thank you for joining me. And secondly, what’s the deal with you?</p><p>swyx: [laugh]. I have professional ADD, just like you. Thanks for having me, Corey. I’m a—</p><p>Corey: It works out.</p><p>swyx: a big fan. Longtime listener, first time caller. Love saying that. [laugh].</p><p>Corey: You have done a lot of stuff. You have a business and finance background, which… okay, guilty; it’s probably why I feel some sense of affinity for a lot of your work. And then you went into some interesting directions. You were working on React and serverless YahvehScript—which is, of course, how I insist on pronouncing it—at Two Sigma, Netlify, AWS—a subject near and dear to my heart—and most recently temporal.io.</p><p>And now you’re at Airbyte. So, you’ve been focusing on a lot of, I won’t say the same things, but your area of emphasis has definitely consistently rhymed with itself. What is it that drives you?</p><p>swyx: So, I have been recently asking myself a lot of this question because I had to interview to get my new role. And when you have multiple offers—because the job market is very hot for DevRel managers—you have to really think about it. And so, what I like to say is: number one, working with great people; number two, working on great products; number three, making a lot of money.</p><p>Corey: There’s entire school of thought that, “Oh, that’s gauche. You shouldn’t mention trying to make money.” Like, “Why do you want to work here because I want to make money.” It’s always true—</p><p>swyx: [crosstalk 00:03:46]—</p><p>Corey: —and for some reason, we’re supposed to pretend otherwise. I have a lot of respect for people who can cut to the chase on that. It’s always been something that has driven me nuts about the advice that we give a new folks to the industry and peop—and even students figuring out their career path of, “Oh, do something you love and the money will follow.” Well, that’s not necessarily true. There are ways to pivot something you’d love into something lucrative and there are ways to wind up more or less borderline starving to death. And again, I’m not saying money is everything, but for a number of us, it’s hard to get to where we want to be without it.</p><p>swyx: Yeah, yeah. I think I’ve been cast with the kind of judgmental label of being very financially motivated—that’s what people have called me—for simply talking about it. And I’m like, “No. You know, it’s number three on my priority list.” Like, I will leave positions where I have a lot of money on the table because I don’t enjoy the people or the products, but having it up there and talking openly about it somehow makes you [laugh] makes you sort of greedy or something. And I don’t think that’s right. I tried to set an example for the people that I talk to or people who follow me.</p><p>Corey: One of the things I’ve always appreciated about, I guess, your online presence, which has remained remarkably consistent as you’ve been working through a bunch of different, I guess, stages of life and your career, is you have always talked in significant depth about an area of tech that I am relatively… well, relatively crap at, let’s be perfectly honest. And that is the wide world of most things front-end. Every time I see a take about someone saying, “Oh, front-end is junior or front-end is somehow less than,” I’d like to know what the hell it is they know because every time I try and work with it, I wind up more confused than I was when I started. And what I really appreciate is that you have always normalized the fact that this stuff is hard. As of the time that we’re recording this a day or so ago, you had a fantastic tweet thread about a friend of yours spun up a Create React App and imported the library to fetch from an endpoint and immediately got stuck. And then you pasted this ridiculous error message.</p><p>He’s a senior staff engineer, ex-Google, ex-Twitter; he can solve complex distributed systems problems and unable to fetch from a REST endpoint without JavaScript specialist help. And I talk about this a lot in other contexts, where the reason I care so much about developer experience is that a bad developer experience does not lead people to the conclusion of, “Oh, this is a bad interface.” It leads people to the conclusion, “Oh, I’m bad at this and I didn’t realize it.” No. I still fall into that trap myself.</p><p>I was under the impression that there was just this magic stuff that JS people know. And your tweet did so much to help normalize from my perspective, the fact that no, no, this is very challenging. I recently went on a Go exploration. Now, I’m starting to get into JavaScript slash TypeScript, which I think are the same thing but I’m not entirely certain of that. Like, oh, well, one of them is statically typed, or strongly typed. It’s like, “Well, I have a loud mechanical keyboard. Everything I do is typing strongly, so what’s your point?”</p><p>And even then we’re talking past each other in these things. I don’t understand a lot of the ecosystem that you live your career in, but I have always had a tremendous and abiding respect for your ability to make it accessible, understandable, and I guess for lack of a better term, to send the elevator back down.</p><p>swyx: Oh, I definitely think about that strongly, especially that last bit. I think it’s a form of personal growth. So, I think a lot of people, when they talk about this sending the elevator back down, they do it as a form of charity, like I’m giving back to the community. But honestly, you actually learn a lot by trying to explain it to others because that’s the only way that you truly know if you’ve learned something. And if you ever get anything wrong, you’ll—people will nev...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Screaming in the Cloud: https://www.lastweekinaws.com/podcast/screaming-in-the-cloud/learning-in-public-with-swyx/</p><p><strong>Episode Summary<br></strong><br></p><p>Today Corey sits down with swyx, head of developer experience at Airbyte, and so much more! They begin by chatting about swyx’s career history, professional motivation, and an industry taboo: following the money. Then Corey and swyx move into a discussion about the surprisingly challenging nature of developer experience and what it means to “learn in public.” swyx talks about expertise and how to quantify and demonstrate learning. Corey and swyx discuss swyx’s book “The Coding Career Handbook” and career coaching. swyx shares about his most recent foray into management in the era of zoom meetings, and conclude the conversation by talking about data integration and swyx’s latest job at Airbyte.</p><p><strong>Links Referenced:</strong></p><ul><li>“Learning Gears” blog post: <a href="https://www.swyx.io/learning-gears">https://www.swyx.io/learning-gears</a></li><li><em>The Coding Career Handbook</em>: <a href="https://learninpublic.org/">https://learninpublic.org</a></li><li>Personal Website: <a href="https://swyx.io/">https://swyx.io</a></li><li>Twitter: <a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul><p><br></p><p><strong>Transcript</strong></p><p><br></p><p>Corey: Welcome to <em>Screaming in the Cloud</em>. I’m Corey Quinn. Some folks are really easy to introduce when I have them on the show because, “My name is, insert name here. I built thing X, and my job is Y at company Z.” Then we have people like today’s guest.</p><p>swyx is currently—and recently—the head of developer experience at Airbyte, but he’s also been so much more than that in so many different capacities that you’re very difficult to describe. First off, thank you for joining me. And secondly, what’s the deal with you?</p><p>swyx: [laugh]. I have professional ADD, just like you. Thanks for having me, Corey. I’m a—</p><p>Corey: It works out.</p><p>swyx: a big fan. Longtime listener, first time caller. Love saying that. [laugh].</p><p>Corey: You have done a lot of stuff. You have a business and finance background, which… okay, guilty; it’s probably why I feel some sense of affinity for a lot of your work. And then you went into some interesting directions. You were working on React and serverless YahvehScript—which is, of course, how I insist on pronouncing it—at Two Sigma, Netlify, AWS—a subject near and dear to my heart—and most recently temporal.io.</p><p>And now you’re at Airbyte. So, you’ve been focusing on a lot of, I won’t say the same things, but your area of emphasis has definitely consistently rhymed with itself. What is it that drives you?</p><p>swyx: So, I have been recently asking myself a lot of this question because I had to interview to get my new role. And when you have multiple offers—because the job market is very hot for DevRel managers—you have to really think about it. And so, what I like to say is: number one, working with great people; number two, working on great products; number three, making a lot of money.</p><p>Corey: There’s entire school of thought that, “Oh, that’s gauche. You shouldn’t mention trying to make money.” Like, “Why do you want to work here because I want to make money.” It’s always true—</p><p>swyx: [crosstalk 00:03:46]—</p><p>Corey: —and for some reason, we’re supposed to pretend otherwise. I have a lot of respect for people who can cut to the chase on that. It’s always been something that has driven me nuts about the advice that we give a new folks to the industry and peop—and even students figuring out their career path of, “Oh, do something you love and the money will follow.” Well, that’s not necessarily true. There are ways to pivot something you’d love into something lucrative and there are ways to wind up more or less borderline starving to death. And again, I’m not saying money is everything, but for a number of us, it’s hard to get to where we want to be without it.</p><p>swyx: Yeah, yeah. I think I’ve been cast with the kind of judgmental label of being very financially motivated—that’s what people have called me—for simply talking about it. And I’m like, “No. You know, it’s number three on my priority list.” Like, I will leave positions where I have a lot of money on the table because I don’t enjoy the people or the products, but having it up there and talking openly about it somehow makes you [laugh] makes you sort of greedy or something. And I don’t think that’s right. I tried to set an example for the people that I talk to or people who follow me.</p><p>Corey: One of the things I’ve always appreciated about, I guess, your online presence, which has remained remarkably consistent as you’ve been working through a bunch of different, I guess, stages of life and your career, is you have always talked in significant depth about an area of tech that I am relatively… well, relatively crap at, let’s be perfectly honest. And that is the wide world of most things front-end. Every time I see a take about someone saying, “Oh, front-end is junior or front-end is somehow less than,” I’d like to know what the hell it is they know because every time I try and work with it, I wind up more confused than I was when I started. And what I really appreciate is that you have always normalized the fact that this stuff is hard. As of the time that we’re recording this a day or so ago, you had a fantastic tweet thread about a friend of yours spun up a Create React App and imported the library to fetch from an endpoint and immediately got stuck. And then you pasted this ridiculous error message.</p><p>He’s a senior staff engineer, ex-Google, ex-Twitter; he can solve complex distributed systems problems and unable to fetch from a REST endpoint without JavaScript specialist help. And I talk about this a lot in other contexts, where the reason I care so much about developer experience is that a bad developer experience does not lead people to the conclusion of, “Oh, this is a bad interface.” It leads people to the conclusion, “Oh, I’m bad at this and I didn’t realize it.” No. I still fall into that trap myself.</p><p>I was under the impression that there was just this magic stuff that JS people know. And your tweet did so much to help normalize from my perspective, the fact that no, no, this is very challenging. I recently went on a Go exploration. Now, I’m starting to get into JavaScript slash TypeScript, which I think are the same thing but I’m not entirely certain of that. Like, oh, well, one of them is statically typed, or strongly typed. It’s like, “Well, I have a loud mechanical keyboard. Everything I do is typing strongly, so what’s your point?”</p><p>And even then we’re talking past each other in these things. I don’t understand a lot of the ecosystem that you live your career in, but I have always had a tremendous and abiding respect for your ability to make it accessible, understandable, and I guess for lack of a better term, to send the elevator back down.</p><p>swyx: Oh, I definitely think about that strongly, especially that last bit. I think it’s a form of personal growth. So, I think a lot of people, when they talk about this sending the elevator back down, they do it as a form of charity, like I’m giving back to the community. But honestly, you actually learn a lot by trying to explain it to others because that’s the only way that you truly know if you’ve learned something. And if you ever get anything wrong, you’ll—people will nev...</p>]]>
      </content:encoded>
      <pubDate>Sat, 22 Oct 2022 17:00:00 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2052</itunes:duration>
      <itunes:summary>swyx and Corey Quinn. Your two favorite cloud + creator people talking shop!</itunes:summary>
      <itunes:subtitle>swyx and Corey Quinn. Your two favorite cloud + creator people talking shop!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Hits of 2019 - VoicePlay A Cappella</title>
      <itunes:episode>448</itunes:episode>
      <podcast:episode>448</podcast:episode>
      <itunes:title>[Music Friday] Hits of 2019 - VoicePlay A Cappella</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">849e83a8-d577-4509-a421-0b32b661e56a</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-hits-of-2019-voiceplay-a-cappella</link>
      <description>
        <![CDATA[<p>Listen to Voiceplay: https://www.youtube.com/watch?v=iOGsqVTy9qM</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Voiceplay: https://www.youtube.com/watch?v=iOGsqVTy9qM</p>]]>
      </content:encoded>
      <pubDate>Fri, 21 Oct 2022 17:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e3b046bb/8ae6bb3c.mp3" length="10834312" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>270</itunes:duration>
      <itunes:summary>one of the best acapella mashups i've ever found</itunes:summary>
      <itunes:subtitle>one of the best acapella mashups i've ever found</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] The Austin Powers Just Do It Award - Amazon's Bias for Action Culture</title>
      <itunes:episode>447</itunes:episode>
      <podcast:episode>447</podcast:episode>
      <itunes:title>[Business] The Austin Powers Just Do It Award - Amazon's Bias for Action Culture</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">11e847a4-53ed-429c-8647-a8bb5f7e68f5</guid>
      <link>https://mixtape.swyx.io/episodes/business-amazons-just-do-it-award</link>
      <description>
        <![CDATA[<p>Listen to https://share.transistor.fm/s/cf016ca5</p><p>the austin powers store page screenshot mentioned: https://inventlikeanowner.com/podcast/alex-edelman-building-the-amazon-website-in-the-late-90s/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to https://share.transistor.fm/s/cf016ca5</p><p>the austin powers store page screenshot mentioned: https://inventlikeanowner.com/podcast/alex-edelman-building-the-amazon-website-in-the-late-90s/</p>]]>
      </content:encoded>
      <pubDate>Wed, 19 Oct 2022 17:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2ca0a617/077e3dc1.mp3" length="16229754" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>405</itunes:duration>
      <itunes:summary>Today, in the Invent Like An Owner Podcast, Dave speaks with Alex Edelman. They talk about how an English Major from the University of Pennsylvania joined Amazon as the company’s first dedicated “HTML Wizard”, why the V3 project (in 1997) was mainly about obsession over customer experience, the thrilling yet exhausting experience during Launch Nights, and how a boating accident led to shared ownership through pager rotation.
Alex Edelman is an internet veteran. He was Amazon.com's first web developer, and has decades of experience building and scaling innovative web sites, mobile apps, and web service APIs. Lately, his focus is on serving his family's community, often leading in school fundraising and event planning.</itunes:summary>
      <itunes:subtitle>Today, in the Invent Like An Owner Podcast, Dave speaks with Alex Edelman. They talk about how an English Major from the University of Pennsylvania joined Amazon as the company’s first dedicated “HTML Wizard”, why the V3 project (in 1997) was mainly about</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Reddit's Two Tables, Amazon's Biblio Records and Title Authority</title>
      <itunes:episode>446</itunes:episode>
      <podcast:episode>446</podcast:episode>
      <itunes:title>[Tech] Reddit's Two Tables, Amazon's Biblio Records and Title Authority</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">31e19538-fc29-42e2-83ec-42eda68c659e</guid>
      <link>https://mixtape.swyx.io/episodes/tech-reddits-two-tables-amazons-biblio-records-and-title-authority</link>
      <description>
        <![CDATA[<p>Listen to Invent like an Owner: https://share.transistor.fm/s/97560e78#t=29m26s</p><p>Reddit has Two Tables (2012): https://news.ycombinator.com/item?id=32407873</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Invent like an Owner: https://share.transistor.fm/s/97560e78#t=29m26s</p><p>Reddit has Two Tables (2012): https://news.ycombinator.com/item?id=32407873</p>]]>
      </content:encoded>
      <pubDate>Tue, 18 Oct 2022 16:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/02cf1eec/b157fe2c.mp3" length="35197888" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>879</itunes:duration>
      <itunes:summary>Today, in the Invent Like An Owner Podcast, Dave speaks with Rebecca Allen. They travel through memory lane by talking about the restructuring of Amazon’s catalog using Base 36, the complications of recycling ISBNs that led to the creation of Amazon’s Standard Identification Number (ASIN), how the Title Authority feature helped customers find books through associations, the seemingly impossible to accomplish Used Books category, and so much more.</itunes:summary>
      <itunes:subtitle>Today, in the Invent Like An Owner Podcast, Dave speaks with Rebecca Allen. They travel through memory lane by talking about the restructuring of Amazon’s catalog using Base 36, the complications of recycling ISBNs that led to the creation of Amazon’s Sta</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Amazon's move to subscriptions and Prime</title>
      <itunes:episode>445</itunes:episode>
      <podcast:episode>445</podcast:episode>
      <itunes:title>[Business] Amazon's move to subscriptions and Prime</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8b3c9487-4868-46c0-ae6a-9d2fe377e8cb</guid>
      <link>https://mixtape.swyx.io/episodes/business-amazons-move-to-subscriptions-and-prime</link>
      <description>
        <![CDATA[<p>Neil Roseman is the former VP for Software Engineering at Amazon. He is currently the Technologist in Residence at Summit Partners - a funding company committed to finding and partnering with exceptional entrepreneurs to help them accelerate their growth and achieve dramatic results. Jorrit Van der Meulen originally joined Amazon in 1999 and left in 2005. After working at Zillow for nearly four years, he left and rejoined Amazon in 2008 as the VP for Content Sites. He's currently the VP for Amazon European Retail.</p><p>https://share.transistor.fm/s/6877d1db</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Neil Roseman is the former VP for Software Engineering at Amazon. He is currently the Technologist in Residence at Summit Partners - a funding company committed to finding and partnering with exceptional entrepreneurs to help them accelerate their growth and achieve dramatic results. Jorrit Van der Meulen originally joined Amazon in 1999 and left in 2005. After working at Zillow for nearly four years, he left and rejoined Amazon in 2008 as the VP for Content Sites. He's currently the VP for Amazon European Retail.</p><p>https://share.transistor.fm/s/6877d1db</p>]]>
      </content:encoded>
      <pubDate>Sun, 16 Oct 2022 17:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7621984a/68e25e2e.mp3" length="70165259" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1753</itunes:duration>
      <itunes:summary>Today, in the Invent Like An Owner Podcast, Dave speaks with Neil Roseman &amp;amp; Jorrit Van der Meulen. The discussion revolves around Amazon's DVD rental business which was launched outside of the US, the significance of the Subscription Management Service, and the transition to the Agile/Scrum product development methodology at Amazon.</itunes:summary>
      <itunes:subtitle>Today, in the Invent Like An Owner Podcast, Dave speaks with Neil Roseman &amp;amp; Jorrit Van der Meulen. The discussion revolves around Amazon's DVD rental business which was launched outside of the US, the significance of the Subscription Management Servic</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Trading derivatives with VBA and Finance - swyx on the Keycuts podcast</title>
      <itunes:episode>443</itunes:episode>
      <podcast:episode>443</podcast:episode>
      <itunes:title>[Weekend Drop] Trading derivatives with VBA and Finance - swyx on the Keycuts podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a92205ee-3f03-4e32-8e2e-9047cb82ec50</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-trading-derivatives-with-vba-and-finance-swyx-on-the-keycuts-podcast</link>
      <description>
        <![CDATA[<p>Listen to Keycuts: https://www.thekeycuts.com/dear-analyst-50-walking-through-a-vba-script-for-trading-billions-of-dollars-worth-of-derivatives-with-shawn-wang/</p><p>This little podcast/newsletter started as a little experiment last year. I never thought I would make it to episode number 50, but here we are! Thank you to the few of you out there who listen/read my ramblings about spreadsheets.</p><p>I decided to give you all a break and invite my first guest to the podcast: Shawn Wang (aka <a href="https://twitter.com/swyx"><strong>@swyx</strong></a>). Shawn currently works in developer experience at AWS, but has a really diverse background (check out <a href="https://www.swyx.io/"><strong>his site</strong></a> to learn more). I’ve mentioned Shawn in previous episodes (<a href="https://www.thekeycuts.com/dear-analyst-50-walking-through-a-vba-script-for-trading-billions-of-dollars-worth-of-derivatives-with-shawn-wang/#25"><strong>25</strong></a> and <a href="https://www.thekeycuts.com/dear-analyst-49-dcf-spreadsheet-error-leads-to-400m-difference-in-tesla-acquisition/"><strong>49</strong></a>) and was honored he agreed to be the first guest on Dear Analyst. We dig into a variety of topics including negotiating your salary, Javascript frameworks, creating, and whatever else tickled my fancy.</p><p>Becoming a Jedi</p><p>I was particularly interested in a 4,000-line Excel VBA script he wrote while working as a trader in a previous job. You can learn a lot about someone from looking at their code, and that’s exactly what we did during this episode. Shawn was kind enough to share <a href="https://gist.github.com/sw-yx/03e267bc246449648c721850166adec7"><strong>a VBA script</strong></a> he built back in 2012 for his team to price billions dollars worth of derivatives. I honestly don’t understand 90% of this script, but Shawn walked through a lot of the derivative concepts he had to translate into this VBA script. You can see some of his thoughts about this script in the Tweet thread below:</p><p>https://twitter.com/swyx/status/1327041894853922816?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1327041894853922816%7Ctwgr%5Ef93cc6228794ba7b8cdb0018993df1a13c16d4e9%7Ctwcon%5Es1_&amp;ref_url=https%3A%2F%2Fwww.thekeycuts.com%2Fdear-analyst-50-walking-through-a-vba-script-for-trading-billions-of-dollars-worth-of-derivatives-with-shawn-wang%2F</p><p>I think it’s amazing that his bank relied on traders using this homegrown script to price everything from interest rates to mortgages.</p><p>One of the main takeaways from our walkthrough of this script is that the code <em>isn’t pretty</em>. Shawn had a problem that he needed to solve, picked up the tool that could solve that problem, and started hacking away at the solution. Shawn shared a story from his senior trader at the time on building tools for yourself:</p>One of the rights of passage for becoming a Jedi is building a light saber. Once you have the light saber, you just use it, and stop building it.<p></p><p><em>—Shawn Wang</em></p><p>For the benefit of other traders out there, Shawn also believes in <a href="https://www.swyx.io/learn-in-public/"><strong>learning in public</strong></a>. Releasing this script is just one example of that. By producing content and acknowledging gaps in your knowledge, you’ll learn faster than being a “lurker,” as Shawn puts it.</p><p>No-code is a lie</p><p>We talked a bit about an article he wrote called No code is a lie, and how programmers sometimes need to get over themselves. Programmers may get caught up in the style of their code, but the end-user just cares about whether the thing works and solves their problem.</p><p><br>After finance, Shawn moved from Excel and VBA scripts to Haskell, Python, and Javascript. He still has a soft spot for Excel, however. With Excel, you have your database and user interface right in front of you. This not only gives people an easy way to <em>create</em>, but makes creation more <em>inclusive</em>.</p>Excel is creation over code. I don’t define myself as coding, I define myself creating.<p></p><p><em>—Shawn Wang</em></p><p>Taming the Javascript community</p><p>Shawn got really involved with the ReactJS community and eventually became one of the moderators of the subreddit after <a href="https://twitter.com/dan_abramov"><strong>Dan Abramov</strong></a> asked him to help with the community.</p><p>Shawn recently stepped down from moderating the community as he started coding with <a href="https://github.com/sveltejs/svelte"><strong>Svelte</strong></a>, another Javascript framework. In terms of moving from community to community, Shawn made an interesting point on encouraging renewal in communities. Mods, leaders, managers, and political figures should have limited terms to encourage innovation and different perspectives. Plus, I think when you are new to a community, you get a chance to learn from the ground up from others who are more experienced. Once you’re at the top, it’s time to find a new place and rinse, lather, and repeat.</p><p>Getting $50,000 added to his salary</p><p>We both talked about our interests in Haseeb Qureshi’s blog posts on <a href="https://haseebq.com/my-ten-rules-for-negotiating-a-job-offer/"><strong>salary negotiation</strong></a>. If you were a developer 4-5 years ago, you most likely came across Haseeb’s posts because it shows step-by-step how Haseeb went from finishing a coding bootcamp to getting a 6-figure salary at Airbnb.</p><p>Shawn also cited Patrick McKenzie’s <a href="https://www.kalzumeus.com/2012/01/23/salary-negotiation/"><strong>post</strong></a> and Josh Doody’s <a href="https://fearlesssalarynegotiation.com/"><strong>guide</strong></a> on salary negotiation as good resources. I remember when I was interviewing, I relied on Haseeb’s concepts to get me through the negotiation process. Long story short? <strong>You should always negotiate</strong>.</p><p>The fallacy of measuring developer advocacy programs</p><p>I’ve read various blog posts and listened to podcasts about this subject, so figured I’d ask Shawn what he thinks about measuring developer advocacy efforts since he works at one of the largest companies on the planet. Rest assured! His team has not come up with the perfect formula either. Guess where they keep track of all their speaking engagements and content? You guessed it: in a spreadsheet.</p><p>Shawn mentioned one startup called <a href="https://orbit.love/"><strong>Orbit</strong></a> that is trying to crack this nut. They dub themselves as the “operating system of vibrant developer communities.” Their <a href="https://github.com/orbit-love/orbit-model"><strong>orbit model</strong></a> is a bit cheesy but does attempt to quantify someone’s engagement in a community:</p><ul><li><strong>Love</strong> is a member’s level of engagement and activity in the community.</li><li><strong>Reach</strong> is a measure of a community member’s sphere of influence.</li><li><strong>Gravity</strong> is the attractive force of a community that acts to retain existing members and attract new ones.</li><li><strong>Orbit levels</strong> are a practical tool for member segmentation and used to design different programs for each level of the community.</li></ul><p>I’m currently working on a similar program and commend them on tackling this problem :).</p><p>Other projects</p><p>Shawn finally shared what he’s working on these days:</p><ul><li>Wrote a book called <a href="https://www.learninpublic.org/"><strong><em>Coding Career Handbook</em></strong></a> and maintaining a community for that</li><li>Growing the Svelte society on Twitter</li><li>Angel investing</li><li>Scouting for a VC fund</li><li>Writing on <a href="https://www.swyx.io/ideas/"></a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Keycuts: https://www.thekeycuts.com/dear-analyst-50-walking-through-a-vba-script-for-trading-billions-of-dollars-worth-of-derivatives-with-shawn-wang/</p><p>This little podcast/newsletter started as a little experiment last year. I never thought I would make it to episode number 50, but here we are! Thank you to the few of you out there who listen/read my ramblings about spreadsheets.</p><p>I decided to give you all a break and invite my first guest to the podcast: Shawn Wang (aka <a href="https://twitter.com/swyx"><strong>@swyx</strong></a>). Shawn currently works in developer experience at AWS, but has a really diverse background (check out <a href="https://www.swyx.io/"><strong>his site</strong></a> to learn more). I’ve mentioned Shawn in previous episodes (<a href="https://www.thekeycuts.com/dear-analyst-50-walking-through-a-vba-script-for-trading-billions-of-dollars-worth-of-derivatives-with-shawn-wang/#25"><strong>25</strong></a> and <a href="https://www.thekeycuts.com/dear-analyst-49-dcf-spreadsheet-error-leads-to-400m-difference-in-tesla-acquisition/"><strong>49</strong></a>) and was honored he agreed to be the first guest on Dear Analyst. We dig into a variety of topics including negotiating your salary, Javascript frameworks, creating, and whatever else tickled my fancy.</p><p>Becoming a Jedi</p><p>I was particularly interested in a 4,000-line Excel VBA script he wrote while working as a trader in a previous job. You can learn a lot about someone from looking at their code, and that’s exactly what we did during this episode. Shawn was kind enough to share <a href="https://gist.github.com/sw-yx/03e267bc246449648c721850166adec7"><strong>a VBA script</strong></a> he built back in 2012 for his team to price billions dollars worth of derivatives. I honestly don’t understand 90% of this script, but Shawn walked through a lot of the derivative concepts he had to translate into this VBA script. You can see some of his thoughts about this script in the Tweet thread below:</p><p>https://twitter.com/swyx/status/1327041894853922816?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1327041894853922816%7Ctwgr%5Ef93cc6228794ba7b8cdb0018993df1a13c16d4e9%7Ctwcon%5Es1_&amp;ref_url=https%3A%2F%2Fwww.thekeycuts.com%2Fdear-analyst-50-walking-through-a-vba-script-for-trading-billions-of-dollars-worth-of-derivatives-with-shawn-wang%2F</p><p>I think it’s amazing that his bank relied on traders using this homegrown script to price everything from interest rates to mortgages.</p><p>One of the main takeaways from our walkthrough of this script is that the code <em>isn’t pretty</em>. Shawn had a problem that he needed to solve, picked up the tool that could solve that problem, and started hacking away at the solution. Shawn shared a story from his senior trader at the time on building tools for yourself:</p>One of the rights of passage for becoming a Jedi is building a light saber. Once you have the light saber, you just use it, and stop building it.<p></p><p><em>—Shawn Wang</em></p><p>For the benefit of other traders out there, Shawn also believes in <a href="https://www.swyx.io/learn-in-public/"><strong>learning in public</strong></a>. Releasing this script is just one example of that. By producing content and acknowledging gaps in your knowledge, you’ll learn faster than being a “lurker,” as Shawn puts it.</p><p>No-code is a lie</p><p>We talked a bit about an article he wrote called No code is a lie, and how programmers sometimes need to get over themselves. Programmers may get caught up in the style of their code, but the end-user just cares about whether the thing works and solves their problem.</p><p><br>After finance, Shawn moved from Excel and VBA scripts to Haskell, Python, and Javascript. He still has a soft spot for Excel, however. With Excel, you have your database and user interface right in front of you. This not only gives people an easy way to <em>create</em>, but makes creation more <em>inclusive</em>.</p>Excel is creation over code. I don’t define myself as coding, I define myself creating.<p></p><p><em>—Shawn Wang</em></p><p>Taming the Javascript community</p><p>Shawn got really involved with the ReactJS community and eventually became one of the moderators of the subreddit after <a href="https://twitter.com/dan_abramov"><strong>Dan Abramov</strong></a> asked him to help with the community.</p><p>Shawn recently stepped down from moderating the community as he started coding with <a href="https://github.com/sveltejs/svelte"><strong>Svelte</strong></a>, another Javascript framework. In terms of moving from community to community, Shawn made an interesting point on encouraging renewal in communities. Mods, leaders, managers, and political figures should have limited terms to encourage innovation and different perspectives. Plus, I think when you are new to a community, you get a chance to learn from the ground up from others who are more experienced. Once you’re at the top, it’s time to find a new place and rinse, lather, and repeat.</p><p>Getting $50,000 added to his salary</p><p>We both talked about our interests in Haseeb Qureshi’s blog posts on <a href="https://haseebq.com/my-ten-rules-for-negotiating-a-job-offer/"><strong>salary negotiation</strong></a>. If you were a developer 4-5 years ago, you most likely came across Haseeb’s posts because it shows step-by-step how Haseeb went from finishing a coding bootcamp to getting a 6-figure salary at Airbnb.</p><p>Shawn also cited Patrick McKenzie’s <a href="https://www.kalzumeus.com/2012/01/23/salary-negotiation/"><strong>post</strong></a> and Josh Doody’s <a href="https://fearlesssalarynegotiation.com/"><strong>guide</strong></a> on salary negotiation as good resources. I remember when I was interviewing, I relied on Haseeb’s concepts to get me through the negotiation process. Long story short? <strong>You should always negotiate</strong>.</p><p>The fallacy of measuring developer advocacy programs</p><p>I’ve read various blog posts and listened to podcasts about this subject, so figured I’d ask Shawn what he thinks about measuring developer advocacy efforts since he works at one of the largest companies on the planet. Rest assured! His team has not come up with the perfect formula either. Guess where they keep track of all their speaking engagements and content? You guessed it: in a spreadsheet.</p><p>Shawn mentioned one startup called <a href="https://orbit.love/"><strong>Orbit</strong></a> that is trying to crack this nut. They dub themselves as the “operating system of vibrant developer communities.” Their <a href="https://github.com/orbit-love/orbit-model"><strong>orbit model</strong></a> is a bit cheesy but does attempt to quantify someone’s engagement in a community:</p><ul><li><strong>Love</strong> is a member’s level of engagement and activity in the community.</li><li><strong>Reach</strong> is a measure of a community member’s sphere of influence.</li><li><strong>Gravity</strong> is the attractive force of a community that acts to retain existing members and attract new ones.</li><li><strong>Orbit levels</strong> are a practical tool for member segmentation and used to design different programs for each level of the community.</li></ul><p>I’m currently working on a similar program and commend them on tackling this problem :).</p><p>Other projects</p><p>Shawn finally shared what he’s working on these days:</p><ul><li>Wrote a book called <a href="https://www.learninpublic.org/"><strong><em>Coding Career Handbook</em></strong></a> and maintaining a community for that</li><li>Growing the Svelte society on Twitter</li><li>Angel investing</li><li>Scouting for a VC fund</li><li>Writing on <a href="https://www.swyx.io/ideas/"></a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 15 Oct 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d2a48704/7f0c0e22.mp3" length="41198443" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2940</itunes:duration>
      <itunes:summary>swyx talked about his finance background and introduction to programming with Keycuts!</itunes:summary>
      <itunes:subtitle>swyx talked about his finance background and introduction to programming with Keycuts!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Remixes, Interpolations and the Nostalgia Loop - Charlie Harding</title>
      <itunes:episode>442</itunes:episode>
      <podcast:episode>442</podcast:episode>
      <itunes:title>[Music Friday] Remixes, Interpolations and the Nostalgia Loop - Charlie Harding</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">062256a1-3319-4e7c-a1cd-82015e0f18b6</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-remixes-interpolations-and-the-nostalgia-loop-charlie-harding</link>
      <description>
        <![CDATA[<ul><li>I'm Good (Blue) clip https://www.youtube.com/watch?v=90RLzVUuXe4</li><li>Charlie Harding clip https://www.listennotes.com/search/?q=Will+the+future+of+music+sound+a+lot+like+the+past%3F</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>I'm Good (Blue) clip https://www.youtube.com/watch?v=90RLzVUuXe4</li><li>Charlie Harding clip https://www.listennotes.com/search/?q=Will+the+future+of+music+sound+a+lot+like+the+past%3F</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 14 Oct 2022 19:47:27 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/dd9f48d7/5cd3be52.mp3" length="43105993" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1077</itunes:duration>
      <itunes:summary>Why there are so many old songs influencing the new!</itunes:summary>
      <itunes:subtitle>Why there are so many old songs influencing the new!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] GitHub Copilot - Ryan Salva</title>
      <itunes:episode>441</itunes:episode>
      <podcast:episode>441</podcast:episode>
      <itunes:title>[Tech] GitHub Copilot - Ryan Salva</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c318684d-8edb-4787-956c-4df0004b51d6</guid>
      <link>https://mixtape.swyx.io/episodes/tech-github-copilot-ryan-salva</link>
      <description>
        <![CDATA[<p>Listen to Lenny's pod: https://www.listennotes.com/podcasts/lennys-podcast/the-role-of-ai-in-new-wOqPsa5VyW0/ starts at 10mins</p><p>Oege de Moor: https://www.linkedin.com/in/oegedemoor/</p><p>Codex paper: https://overcast.fm/+xs-qU9hPo/05:09</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Lenny's pod: https://www.listennotes.com/podcasts/lennys-podcast/the-role-of-ai-in-new-wOqPsa5VyW0/ starts at 10mins</p><p>Oege de Moor: https://www.linkedin.com/in/oegedemoor/</p><p>Codex paper: https://overcast.fm/+xs-qU9hPo/05:09</p>]]>
      </content:encoded>
      <pubDate>Wed, 12 Oct 2022 13:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/71adf856/ba653273.mp3" length="49874748" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1246</itunes:duration>
      <itunes:summary>GitHub's VP of Product for Copilot explains.... Copilot</itunes:summary>
      <itunes:subtitle>GitHub's VP of Product for Copilot explains.... Copilot</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Stable Diffusion - Emad Mostaque</title>
      <itunes:episode>440</itunes:episode>
      <podcast:episode>440</podcast:episode>
      <itunes:title>[Tech] Stable Diffusion - Emad Mostaque</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fea7af79-3422-47e5-9071-38a2a539cf03</guid>
      <link>https://mixtape.swyx.io/episodes/tech-stable-diffusion-emad-mostaque</link>
      <description>
        <![CDATA[<p>Listen to Interdependence: <a href="https://interdependence.fm/episodes/open-source-ai-and-stable-diffusion-with-emad-mostaque-EzZuPFyI">https://interdependence.fm/episodes/open-source-ai-and-stable-diffusion-with-emad-mostaque-EzZuPFyI</a></p><p>my unpublished research on Emad: <a href="https://lspace.swyx.io/p/3060cbd8-2c17-4fbf-a41e-3a9b23f5fe18">https://lspace.swyx.io/p/3060cbd8-2c17-4fbf-a41e-3a9b23f5fe18</a></p><p>ambient discomfort on LLM size: https://www.reddit.com/r/MachineLearning/comments/wiqjxv/d_the_current_and_future_state_of_aiml_is/  https://twitter.com/swyxio/status/1576685740825579520</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Interdependence: <a href="https://interdependence.fm/episodes/open-source-ai-and-stable-diffusion-with-emad-mostaque-EzZuPFyI">https://interdependence.fm/episodes/open-source-ai-and-stable-diffusion-with-emad-mostaque-EzZuPFyI</a></p><p>my unpublished research on Emad: <a href="https://lspace.swyx.io/p/3060cbd8-2c17-4fbf-a41e-3a9b23f5fe18">https://lspace.swyx.io/p/3060cbd8-2c17-4fbf-a41e-3a9b23f5fe18</a></p><p>ambient discomfort on LLM size: https://www.reddit.com/r/MachineLearning/comments/wiqjxv/d_the_current_and_future_state_of_aiml_is/  https://twitter.com/swyxio/status/1576685740825579520</p>]]>
      </content:encoded>
      <pubDate>Tue, 11 Oct 2022 13:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e251eded/70a4e318.mp3" length="47728637" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1193</itunes:duration>
      <itunes:summary>The founder of Stability AI explains how Stable Diffusion works and the multimodal future.</itunes:summary>
      <itunes:subtitle>The founder of Stability AI explains how Stable Diffusion works and the multimodal future.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] AlphaFold - Demis Hassabis</title>
      <itunes:episode>439</itunes:episode>
      <podcast:episode>439</podcast:episode>
      <itunes:title>[Tech] AlphaFold - Demis Hassabis</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2e2eed25-d193-447e-9eaa-7f0a6fd330be</guid>
      <link>https://mixtape.swyx.io/episodes/tech-alphafold-demis-hassabis</link>
      <description>
        <![CDATA[<p>From Lex Fridman: https://lexfridman.com/demis-hassabis/<br>Transcripts from Karpathy's https://karpathy.ai/lexicap/0299-large.html<br><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:13.160"><br>link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2233">00:37:13.160</a> <br>So let's go to the basic building blocks of biology</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:16.960">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2236">00:37:16.960</a> <br>that I think is another angle at which you can start</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:20.200">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2240">00:37:20.200</a> <br>to understand the human mind, the human body,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:22.280">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2242">00:37:22.280</a> <br>which is quite fascinating,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:23.400">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2243">00:37:23.400</a> <br>which is from the basic building blocks,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:26.640">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2246">00:37:26.640</a> <br>start to simulate, start to model</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:28.960">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2248">00:37:28.960</a> <br>how from those building blocks,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:30.480">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2250">00:37:30.480</a> <br>you can construct bigger and bigger, more complex systems,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:33.080">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2253">00:37:33.080</a> <br>maybe one day the entirety of the human biology.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:35.820">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2255">00:37:35.820</a> <br>So here's another problem that thought</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:39.680">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2259">00:37:39.680</a> <br>to be impossible to solve, which is protein folding.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:42.720">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2262">00:37:42.720</a> <br>And Alpha Fold or specifically Alpha Fold 2 did just that.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:48.840">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2268">00:37:48.840</a> <br>It solved protein folding.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:50.320">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2270">00:37:50.320</a> <br>I think it's one of the biggest breakthroughs,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:53.400">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2273">00:37:53.400</a> <br>certainly in the history of structural biology,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:55.140">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2275">00:37:55.140</a> <br>but in general in science,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:00.240">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2280">00:38:00.240</a> <br>maybe from a high level, what is it and how does it work?</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:04.840">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2284">00:38:04.840</a> <br>And then we can ask some fascinating questions after.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:08.700">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2288">00:38:08.700</a> <br>Sure.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:09.980">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2289">00:38:09.980</a> <br>So maybe to explain it to people not familiar</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:12.880">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2292">00:38:12.880</a> <br>with protein folding is, you know,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:14.400">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2294">00:38:14.400</a> <br>first of all, explain proteins, which is, you know,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:16.980">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2296">00:38:16.980</a> <br>proteins are essential to all life.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:18.840">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2298">00:38:18.840</a> <br>Every function in your body depends on proteins.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:21.520">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2301">00:38:21.520</a> <br>Sometimes they're called the workhorses of biology.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:23.920">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2303">00:38:23.920</a> <br>And if you look into them and I've, you know,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:25.340">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2305">00:38:25.340</a> <br>obviously as part of Alpha Fold,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:26.660">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2306">00:38:26.660</a> <br>I've been researching proteins and structural biology</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:30.200">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2310">00:38:30.200</a> <br>for the last few years, you know,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:31.760">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2311">00:38:31.760</a> <br>they're amazing little bio nano machines proteins.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:34.760">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2314">00:38:34.760</a> <br>They're incredible if you actually watch little videos</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:36.460">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2316">00:38:36.460</a> <br>of how they work, animations of how they work.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:39.000">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2319">00:38:39.000</a> <br>And proteins are specified by their genetic sequence</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:42.600">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2322">00:38:42.600</a> <br>called the amino acid sequence.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:44.280">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=232..."></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From Lex Fridman: https://lexfridman.com/demis-hassabis/<br>Transcripts from Karpathy's https://karpathy.ai/lexicap/0299-large.html<br><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:13.160"><br>link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2233">00:37:13.160</a> <br>So let's go to the basic building blocks of biology</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:16.960">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2236">00:37:16.960</a> <br>that I think is another angle at which you can start</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:20.200">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2240">00:37:20.200</a> <br>to understand the human mind, the human body,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:22.280">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2242">00:37:22.280</a> <br>which is quite fascinating,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:23.400">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2243">00:37:23.400</a> <br>which is from the basic building blocks,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:26.640">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2246">00:37:26.640</a> <br>start to simulate, start to model</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:28.960">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2248">00:37:28.960</a> <br>how from those building blocks,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:30.480">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2250">00:37:30.480</a> <br>you can construct bigger and bigger, more complex systems,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:33.080">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2253">00:37:33.080</a> <br>maybe one day the entirety of the human biology.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:35.820">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2255">00:37:35.820</a> <br>So here's another problem that thought</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:39.680">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2259">00:37:39.680</a> <br>to be impossible to solve, which is protein folding.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:42.720">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2262">00:37:42.720</a> <br>And Alpha Fold or specifically Alpha Fold 2 did just that.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:48.840">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2268">00:37:48.840</a> <br>It solved protein folding.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:50.320">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2270">00:37:50.320</a> <br>I think it's one of the biggest breakthroughs,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:53.400">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2273">00:37:53.400</a> <br>certainly in the history of structural biology,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:37:55.140">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2275">00:37:55.140</a> <br>but in general in science,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:00.240">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2280">00:38:00.240</a> <br>maybe from a high level, what is it and how does it work?</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:04.840">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2284">00:38:04.840</a> <br>And then we can ask some fascinating questions after.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:08.700">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2288">00:38:08.700</a> <br>Sure.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:09.980">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2289">00:38:09.980</a> <br>So maybe to explain it to people not familiar</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:12.880">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2292">00:38:12.880</a> <br>with protein folding is, you know,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:14.400">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2294">00:38:14.400</a> <br>first of all, explain proteins, which is, you know,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:16.980">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2296">00:38:16.980</a> <br>proteins are essential to all life.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:18.840">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2298">00:38:18.840</a> <br>Every function in your body depends on proteins.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:21.520">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2301">00:38:21.520</a> <br>Sometimes they're called the workhorses of biology.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:23.920">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2303">00:38:23.920</a> <br>And if you look into them and I've, you know,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:25.340">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2305">00:38:25.340</a> <br>obviously as part of Alpha Fold,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:26.660">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2306">00:38:26.660</a> <br>I've been researching proteins and structural biology</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:30.200">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2310">00:38:30.200</a> <br>for the last few years, you know,</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:31.760">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2311">00:38:31.760</a> <br>they're amazing little bio nano machines proteins.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:34.760">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2314">00:38:34.760</a> <br>They're incredible if you actually watch little videos</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:36.460">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2316">00:38:36.460</a> <br>of how they work, animations of how they work.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:39.000">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2319">00:38:39.000</a> <br>And proteins are specified by their genetic sequence</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:42.600">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=2322">00:38:42.600</a> <br>called the amino acid sequence.</p><p><a href="https://karpathy.ai/lexicap/0299-large.html#00:38:44.280">link</a> | <br><a href="https://www.youtube.com/watch?v=Gfr50f6ZBvo&amp;t=232..."></a></p>]]>
      </content:encoded>
      <pubDate>Mon, 10 Oct 2022 17:20:38 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/93755a2b/117e5167.mp3" length="34792946" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>869</itunes:duration>
      <itunes:summary>the CEO and co-founder of DeepMind explains how they solved protein folding.</itunes:summary>
      <itunes:subtitle>the CEO and co-founder of DeepMind explains how they solved protein folding.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Steve Yegge Joins Sourcegraph</title>
      <itunes:episode>438</itunes:episode>
      <podcast:episode>438</podcast:episode>
      <itunes:title>[Weekend Drop] Steve Yegge Joins Sourcegraph</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9b60a87a-63de-4e20-a754-751d082f8647</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-steve-yegge-joins-sourcegraph</link>
      <description>
        <![CDATA[<p>Listen: https://twitter.com/sourcegraph/status/1577687896814911488</p><p>Steve's post about Sourcegraph: </p><ul><li>https://about.sourcegraph.com/blog/introducing-steve-yegge</li><li>https://www.youtube.com/watch?v=viNB7v3bgx8</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen: https://twitter.com/sourcegraph/status/1577687896814911488</p><p>Steve's post about Sourcegraph: </p><ul><li>https://about.sourcegraph.com/blog/introducing-steve-yegge</li><li>https://www.youtube.com/watch?v=viNB7v3bgx8</li></ul>]]>
      </content:encoded>
      <pubDate>Sun, 09 Oct 2022 06:02:23 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6b35635b/94ace4e9.mp3" length="74323789" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1857</itunes:duration>
      <itunes:summary>Twitter space dump of Sourcegraph's chat with Steve Yegge</itunes:summary>
      <itunes:subtitle>Twitter space dump of Sourcegraph's chat with Steve Yegge</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] EMOTION | Brooke Simpson, Melanie Pfirrman, Mia Mor cover</title>
      <itunes:episode>437</itunes:episode>
      <podcast:episode>437</podcast:episode>
      <itunes:title>[Music Friday] EMOTION | Brooke Simpson, Melanie Pfirrman, Mia Mor cover</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">477a6434-d109-4208-8dc0-9607a235213e</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-emotion-brooke-simpson-melanie-pfirrman-mia-mor-cover</link>
      <description>
        <![CDATA[<p>Watch/listen: https://www.youtube.com/watch?v=a5vkE7mmWJ0</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch/listen: https://www.youtube.com/watch?v=a5vkE7mmWJ0</p>]]>
      </content:encoded>
      <pubDate>Fri, 07 Oct 2022 10:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a8538a02/c427f80f.mp3" length="3782492" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>234</itunes:duration>
      <itunes:summary>a beautiful cover with beautiful friends.</itunes:summary>
      <itunes:subtitle>a beautiful cover with beautiful friends.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creator] Thoreau and Long Walks - Austin Kleon</title>
      <itunes:episode>435</itunes:episode>
      <podcast:episode>435</podcast:episode>
      <itunes:title>[Creator] Thoreau and Long Walks - Austin Kleon</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0f3efde4-d152-447f-b63a-daf21b04d1ee</guid>
      <link>https://mixtape.swyx.io/episodes/creator-thoreau-and-long-walks-austin-kleon</link>
      <description>
        <![CDATA[<p>Listen to 3 Books: https://www.3books.co/chapters/111 (about 1hr 20mins in)</p><p>5 hour walks: https://www.youtube.com/watch?v=mp_MKrnSdaM&amp;list=PLbsKh5N-eR063R9VopWCM_SZ5ccxhNGLm&amp;index=26</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to 3 Books: https://www.3books.co/chapters/111 (about 1hr 20mins in)</p><p>5 hour walks: https://www.youtube.com/watch?v=mp_MKrnSdaM&amp;list=PLbsKh5N-eR063R9VopWCM_SZ5ccxhNGLm&amp;index=26</p>]]>
      </content:encoded>
      <pubDate>Thu, 06 Oct 2022 13:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/20be69a7/690773b3.mp3" length="57132716" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1428</itunes:duration>
      <itunes:summary>An artist interviews the author of Steal Like An Artist, and talks about his inspirations.</itunes:summary>
      <itunes:subtitle>An artist interviews the author of Steal Like An Artist, and talks about his inspirations.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creator] Output before Input - Colin &amp; Samir</title>
      <itunes:episode>436</itunes:episode>
      <podcast:episode>436</podcast:episode>
      <itunes:title>[Creator] Output before Input - Colin &amp; Samir</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2d728c45-41ce-4f97-9acb-3dc0eaa55d03</guid>
      <link>https://mixtape.swyx.io/episodes/creator-output-before-input-colin-samir</link>
      <description>
        <![CDATA[<p>Listen to Colin &amp; Samir: https://overcast.fm/+6Z2pphyiU/25:00</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Colin &amp; Samir: https://overcast.fm/+6Z2pphyiU/25:00</p>]]>
      </content:encoded>
      <pubDate>Wed, 05 Oct 2022 13:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b3364352/90c46f98.mp3" length="8561641" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>213</itunes:duration>
      <itunes:summary>Great advice from Kanye on getting past creative blocks.</itunes:summary>
      <itunes:subtitle>Great advice from Kanye on getting past creative blocks.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creator] The Twitter Metagame - Julian Shapiro</title>
      <itunes:episode>434</itunes:episode>
      <podcast:episode>434</podcast:episode>
      <itunes:title>[Creator] The Twitter Metagame - Julian Shapiro</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">941ea691-15af-42b9-b47f-14f9d633cb70</guid>
      <link>https://mixtape.swyx.io/episodes/creator-the-twitter-metagame-julian-shapiro</link>
      <description>
        <![CDATA[<p>Listen to Lenny's pod: https://www.listennotes.com/podcasts/lennys-podcast/growth-tactics-retention-M7Vx8YjC0Ei/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Lenny's pod: https://www.listennotes.com/podcasts/lennys-podcast/growth-tactics-retention-M7Vx8YjC0Ei/</p>]]>
      </content:encoded>
      <pubDate>Tue, 04 Oct 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/42f0d88b/73b37e3e.mp3" length="25663363" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>641</itunes:duration>
      <itunes:summary>Lenny interviews Julian.</itunes:summary>
      <itunes:subtitle>Lenny interviews Julian.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creator] Fierce Nerds - Dharmesh Shah and Paul Graham</title>
      <itunes:episode>433</itunes:episode>
      <podcast:episode>433</podcast:episode>
      <itunes:title>[Creator] Fierce Nerds - Dharmesh Shah and Paul Graham</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">89906930-957a-4941-ae05-8fa917ecc652</guid>
      <link>https://mixtape.swyx.io/episodes/creator-fierce-nerds</link>
      <description>
        <![CDATA[<p>Listen to MFM: https://overcast.fm/+rTsWDbyUc/10:04</p><p>PG's essay http://paulgraham.com/fn.html</p><p>HN response: https://news.ycombinator.com/item?id=27194284</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to MFM: https://overcast.fm/+rTsWDbyUc/10:04</p><p>PG's essay http://paulgraham.com/fn.html</p><p>HN response: https://news.ycombinator.com/item?id=27194284</p>]]>
      </content:encoded>
      <pubDate>Tue, 04 Oct 2022 00:41:15 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2d02ac8f/a20febc0.mp3" length="36006961" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>900</itunes:duration>
      <itunes:summary>Hubspot CTO Dharmesh Shah and Paul Graham's Fierce Nerds </itunes:summary>
      <itunes:subtitle>Hubspot CTO Dharmesh Shah and Paul Graham's Fierce Nerds </itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] DevRel, Dev Megatrends and Dev Careers on the Cloudcast</title>
      <itunes:episode>432</itunes:episode>
      <podcast:episode>432</podcast:episode>
      <itunes:title>[Weekend Drop] DevRel, Dev Megatrends and Dev Careers on the Cloudcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cea4b7d8-27f4-4737-bd15-f641bd4490e6</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-devrel-dev-megatrends-and-dev-careers-on-the-cloudcast</link>
      <description>
        <![CDATA[<p>Listen to Cloudcast: https://www.thecloudcast.net/2022/01/2022-look-ahead-developer-careers.html</p><p><strong>SHOW NOTES:</strong></p><ul><li><a href="https://www.swyx.io/">Shawn’s homepage</a></li><li><a href="https://temporal.io/">Temporal.io (homepage)</a> - open source microservice orchestration</li><li><a href="https://www.learninpublic.org/">Learning in Public - The Coding Career Handbook</a></li><li><a href="https://twitter.com/Coding_Career">The Coding Career (community)</a></li></ul><p><strong>Topic 1 - </strong>Welcome to the show. You seem to be at the center of (or around) so many developer-centric conversations. Tell us a little bit about your background, and some of the areas you’ve been focused on. </p><p><strong>Topic 2 - </strong>You’re well known for The Coding Career Handbook. With so many options out there for developers, how do you frame conversations about where people should focus?<strong> </strong></p><p><strong>Topic 3 - </strong>At some point, developers (like many engineers) get bored of working on the same things. Right now it seems like we’re in the middle of big changes. What should they think about the transition process? </p><ul><li>Cloud distros <a href="https://www.swyx.io/cloud-distros/">https://www.swyx.io/cloud-distros/</a></li><li>Self provisioning runtimes <a href="https://www.swyx.io/self-provisioning-runtime/">https://www.swyx.io/self-provisioning-runtime/</a> </li><li>Video in DevRel <a href="https://sacra.com/research/lenny-bogdanoff-milk-video-infrastructure/?highlight=ecommerce">https://sacra.com/research/lenny-bogdanoff-milk-video-infrastructure/?highlight=ecommerce</a> </li></ul><p><strong>Topic 4 - </strong>As a developer, what are some of the best ways to get visibility of your projects? How do you find the right balance of public projects, side projects, and whatever you’re currently getting paid for (main company job)?</p><p><strong>Topic 5 - </strong>Any tips or tricks that you’ve learned to accelerate your learning process? </p><p><strong>Topic 6 - </strong>How is WFH changing the developer work-life-balance?</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Cloudcast: https://www.thecloudcast.net/2022/01/2022-look-ahead-developer-careers.html</p><p><strong>SHOW NOTES:</strong></p><ul><li><a href="https://www.swyx.io/">Shawn’s homepage</a></li><li><a href="https://temporal.io/">Temporal.io (homepage)</a> - open source microservice orchestration</li><li><a href="https://www.learninpublic.org/">Learning in Public - The Coding Career Handbook</a></li><li><a href="https://twitter.com/Coding_Career">The Coding Career (community)</a></li></ul><p><strong>Topic 1 - </strong>Welcome to the show. You seem to be at the center of (or around) so many developer-centric conversations. Tell us a little bit about your background, and some of the areas you’ve been focused on. </p><p><strong>Topic 2 - </strong>You’re well known for The Coding Career Handbook. With so many options out there for developers, how do you frame conversations about where people should focus?<strong> </strong></p><p><strong>Topic 3 - </strong>At some point, developers (like many engineers) get bored of working on the same things. Right now it seems like we’re in the middle of big changes. What should they think about the transition process? </p><ul><li>Cloud distros <a href="https://www.swyx.io/cloud-distros/">https://www.swyx.io/cloud-distros/</a></li><li>Self provisioning runtimes <a href="https://www.swyx.io/self-provisioning-runtime/">https://www.swyx.io/self-provisioning-runtime/</a> </li><li>Video in DevRel <a href="https://sacra.com/research/lenny-bogdanoff-milk-video-infrastructure/?highlight=ecommerce">https://sacra.com/research/lenny-bogdanoff-milk-video-infrastructure/?highlight=ecommerce</a> </li></ul><p><strong>Topic 4 - </strong>As a developer, what are some of the best ways to get visibility of your projects? How do you find the right balance of public projects, side projects, and whatever you’re currently getting paid for (main company job)?</p><p><strong>Topic 5 - </strong>Any tips or tricks that you’ve learned to accelerate your learning process? </p><p><strong>Topic 6 - </strong>How is WFH changing the developer work-life-balance?</p>]]>
      </content:encoded>
      <pubDate>Sun, 02 Oct 2022 15:43:44 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/028d4be4/40cf28d7.mp3" length="98356324" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2458</itunes:duration>
      <itunes:summary>Shawn Wang (@swyx, Head of Developer Experience @Temporalio) talks about the breadth of developer skills needed, how developers learn new technologies, and insights into important future trends for a broad set of developers. </itunes:summary>
      <itunes:subtitle>Shawn Wang (@swyx, Head of Developer Experience @Temporalio) talks about the breadth of developer skills needed, how developers learn new technologies, and insights into important future trends for a broad set of developers. </itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] The Death of Hadoop</title>
      <itunes:episode>431</itunes:episode>
      <podcast:episode>431</podcast:episode>
      <itunes:title>[Tech] The Death of Hadoop</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1d5058b0-e582-4abb-ab9e-93cb82b4426f</guid>
      <link>https://mixtape.swyx.io/episodes/tech-the-death-of-hadoop</link>
      <description>
        <![CDATA[<p>2017 Why Hadoop is Dying: https://www.youtube.com/watch?v=QngDInV2ino</p><p>2020 Hadoop Death Roundtable: https://www.listennotes.com/podcasts/the-on-premise-it/hadoop-is-dead-the-on-PuYEm57yaqZ/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>2017 Why Hadoop is Dying: https://www.youtube.com/watch?v=QngDInV2ino</p><p>2020 Hadoop Death Roundtable: https://www.listennotes.com/podcasts/the-on-premise-it/hadoop-is-dead-the-on-PuYEm57yaqZ/</p>]]>
      </content:encoded>
      <pubDate>Wed, 28 Sep 2022 22:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/76dd39b3/688140ca.mp3" length="32362278" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>808</itunes:duration>
      <itunes:summary>A roundtable discussion, and Jared Hillam, from 2-5 years ago</itunes:summary>
      <itunes:subtitle>A roundtable discussion, and Jared Hillam, from 2-5 years ago</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] What is Hadoop? - Jared Hillam</title>
      <itunes:episode>430</itunes:episode>
      <podcast:episode>430</podcast:episode>
      <itunes:title>[Tech] What is Hadoop? - Jared Hillam</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ccbafc8c-7c6d-4877-8827-0a87f8368266</guid>
      <link>https://mixtape.swyx.io/episodes/tech-what-is-hadoop-jared-hillam</link>
      <description>
        <![CDATA[<p>Watch the presentaiton: https://www.youtube.com/watch?v=9s-vSeWej1U<br>Watch the followup: https://www.youtube.com/watch?v=MfF750YVDxM</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch the presentaiton: https://www.youtube.com/watch?v=9s-vSeWej1U<br>Watch the followup: https://www.youtube.com/watch?v=MfF750YVDxM</p>]]>
      </content:encoded>
      <pubDate>Mon, 26 Sep 2022 22:42:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d23cbba6/d7cfaf78.mp3" length="26613248" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>665</itunes:duration>
      <itunes:summary>A popular explanation from 10 years ago</itunes:summary>
      <itunes:subtitle>A popular explanation from 10 years ago</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Laufey</title>
      <itunes:episode>429</itunes:episode>
      <podcast:episode>429</podcast:episode>
      <itunes:title>[Music Friday] Laufey</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">de3ef494-0c10-48cd-add2-0153913a572d</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-laufey</link>
      <description>
        <![CDATA[<ul><li>I wish you love https://www.youtube.com/watch?v=issStxOM5kw</li><li><a href="https://www.youtube.com/watch?v=kGDRoPlSbwA">Valentine</a> and Laufey Interview https://www.youtube.com/watch?v=ieLhHDI9VRQ</li><li>Moon River https://www.youtube.com/watch?v=qVdq0VchYyE</li><li>Sunny Side of the Street https://www.youtube.com/watch?v=JIGiPrejRi4</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>I wish you love https://www.youtube.com/watch?v=issStxOM5kw</li><li><a href="https://www.youtube.com/watch?v=kGDRoPlSbwA">Valentine</a> and Laufey Interview https://www.youtube.com/watch?v=ieLhHDI9VRQ</li><li>Moon River https://www.youtube.com/watch?v=qVdq0VchYyE</li><li>Sunny Side of the Street https://www.youtube.com/watch?v=JIGiPrejRi4</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 23 Sep 2022 14:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c87a502a/039230bd.mp3" length="32776038" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>819</itunes:duration>
      <itunes:summary>Building a music career in public.</itunes:summary>
      <itunes:subtitle>Building a music career in public.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] Ramp's Product Velocity and Long Run Opportunity - Packy McCormick</title>
      <itunes:episode>428</itunes:episode>
      <podcast:episode>428</podcast:episode>
      <itunes:title>[Business] Ramp's Product Velocity and Long Run Opportunity - Packy McCormick</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5f1bb833-9d2e-4c75-a12e-da0b78332f5d</guid>
      <link>https://mixtape.swyx.io/episodes/business-ramps-product-velocity-and-long-run-opportunity-packy-mccormick</link>
      <description>
        <![CDATA[<p>Read Not Boring: https://www.notboring.co/p/ramping-up</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Read Not Boring: https://www.notboring.co/p/ramping-up</p>]]>
      </content:encoded>
      <pubDate>Thu, 22 Sep 2022 14:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6085a8bf/9da47c67.mp3" length="78921830" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1972</itunes:duration>
      <itunes:summary>The best writeup on Ramp from the master shill</itunes:summary>
      <itunes:subtitle>The best writeup on Ramp from the master shill</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] From China to Ramp - Eric Glyman</title>
      <itunes:episode>427</itunes:episode>
      <podcast:episode>427</podcast:episode>
      <itunes:title>[Business] From China to Ramp - Eric Glyman</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">08b051e4-6a5f-4a53-84da-bc85f3279133</guid>
      <link>https://mixtape.swyx.io/episodes/business-from-china-to-ramp-eric-glyman</link>
      <description>
        <![CDATA[<p>From Cartoon Avatars: https://www.youtube.com/watch?v=kgUrYn9wKqE</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From Cartoon Avatars: https://www.youtube.com/watch?v=kgUrYn9wKqE</p>]]>
      </content:encoded>
      <pubDate>Tue, 20 Sep 2022 13:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fbaf5b6d/5a67a859.mp3" length="57744937" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1443</itunes:duration>
      <itunes:summary>Why I'm ever so slightly skeptical of the 2022 Ramp success story.</itunes:summary>
      <itunes:subtitle>Why I'm ever so slightly skeptical of the 2022 Ramp success story.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Business] The Paribus Story - Eric Glyman</title>
      <itunes:episode>426</itunes:episode>
      <podcast:episode>426</podcast:episode>
      <itunes:title>[Business] The Paribus Story - Eric Glyman</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cac33cd2-ea53-4628-b05c-88f247fb3ece</guid>
      <link>https://mixtape.swyx.io/episodes/business-the-paribus-story-eric-glyman</link>
      <description>
        <![CDATA[<p> Listen to 20VC: https://overcast.fm/+OozP0Z6Wg</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p> Listen to 20VC: https://overcast.fm/+OozP0Z6Wg</p>]]>
      </content:encoded>
      <pubDate>Mon, 19 Sep 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/45f3d3f3/4ce0820f.mp3" length="43586401" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1089</itunes:duration>
      <itunes:summary>The humble predecessor to one of the fastest growing startups ever.</itunes:summary>
      <itunes:subtitle>The humble predecessor to one of the fastest growing startups ever.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creators] Lillian Li's Origin</title>
      <itunes:episode>424</itunes:episode>
      <podcast:episode>424</podcast:episode>
      <itunes:title>[Creators] Lillian Li's Origin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7d1a3406-5f51-4e56-ae57-b690155869e1</guid>
      <link>https://mixtape.swyx.io/episodes/creators-lillian-lis-origin</link>
      <description>
        <![CDATA[<p>Listen to Analyse Asia: </p><p>The post that I enjoyed from Lillian: https://twitter.com/swyx/status/1395562957434544128?s=20&amp;t=tcHfqZ4WQ1Toq7I6n6xvag</p><p>Those posts are paid, so just browse the free ones: https://lillianli.substack.com/</p><p>Her threads are pretty good too: https://twitter.com/lillianmli/status/1350857550791491591</p><p>and https://twitter.com/lillianmli/status/1372554923552964608</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Analyse Asia: </p><p>The post that I enjoyed from Lillian: https://twitter.com/swyx/status/1395562957434544128?s=20&amp;t=tcHfqZ4WQ1Toq7I6n6xvag</p><p>Those posts are paid, so just browse the free ones: https://lillianli.substack.com/</p><p>Her threads are pretty good too: https://twitter.com/lillianmli/status/1350857550791491591</p><p>and https://twitter.com/lillianmli/status/1372554923552964608</p>]]>
      </content:encoded>
      <pubDate>Fri, 16 Sep 2022 13:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2495cf9f/2c601a8d.mp3" length="26981180" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>674</itunes:duration>
      <itunes:summary>Writing about Chinese Tech for a Western Audience? Sure!</itunes:summary>
      <itunes:subtitle>Writing about Chinese Tech for a Western Audience? Sure!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creators] Ben Thompson vs Packy McCormick</title>
      <itunes:episode>425</itunes:episode>
      <podcast:episode>425</podcast:episode>
      <itunes:title>[Creators] Ben Thompson vs Packy McCormick</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c5efb2fa-d7c8-4b35-876e-ee4106408228</guid>
      <link>https://mixtape.swyx.io/episodes/creators-ben-thompson-vs-packy-mccormick</link>
      <description>
        <![CDATA[<p>Listen to Cartoon Avatars: https://three-cartoon-avatars.simplecast.com/episodes/ep-15-pt-2-packy-mccormick-and-ben-thompson-talk-about-their-own-start-finding-your-audience-and-the-creative-process-SZ8erNlY</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Cartoon Avatars: https://three-cartoon-avatars.simplecast.com/episodes/ep-15-pt-2-packy-mccormick-and-ben-thompson-talk-about-their-own-start-finding-your-audience-and-the-creative-process-SZ8erNlY</p>]]>
      </content:encoded>
      <pubDate>Thu, 15 Sep 2022 08:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5bbcf783/64c18b67.mp3" length="125858738" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3146</itunes:duration>
      <itunes:summary>The king of paid vs the king of shill.</itunes:summary>
      <itunes:subtitle>The king of paid vs the king of shill.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creators] Mr. Beast's Origin</title>
      <itunes:episode>423</itunes:episode>
      <podcast:episode>423</podcast:episode>
      <itunes:title>[Creators] Mr. Beast's Origin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e374e81c-7fea-4a4b-a5cf-d71dd6c8c5f8</guid>
      <link>https://mixtape.swyx.io/episodes/creators-mr-beasts-origin</link>
      <description>
        <![CDATA[<p>From https://www.youtube.com/watch?v=kCMIHsy8gng</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From https://www.youtube.com/watch?v=kCMIHsy8gng</p>]]>
      </content:encoded>
      <pubDate>Wed, 14 Sep 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/177fd537/4093a19b.mp3" length="38312077" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>957</itunes:duration>
      <itunes:summary>Jimmy talks to Joe Rogan.</itunes:summary>
      <itunes:subtitle>Jimmy talks to Joe Rogan.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creators] Matt Levine's Origin</title>
      <itunes:episode>422</itunes:episode>
      <podcast:episode>422</podcast:episode>
      <itunes:title>[Creators] Matt Levine's Origin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1cc072da-24a6-4d3f-a8e5-4d9db5b9175f</guid>
      <link>https://mixtape.swyx.io/episodes/creators-matt-levines-origin</link>
      <description>
        <![CDATA[<p>Listen to Cartoon Avators: https://www.listennotes.com/podcasts/cartoon-avatars/ep-19-matt-levine-meme-PU_5OpvEtw2/ (49 mins)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Cartoon Avators: https://www.listennotes.com/podcasts/cartoon-avatars/ep-19-matt-levine-meme-PU_5OpvEtw2/ (49 mins)</p>]]>
      </content:encoded>
      <pubDate>Tue, 13 Sep 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/96428eb2/71a5c471.mp3" length="46310671" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1157</itunes:duration>
      <itunes:summary>The most famous financial blogger in the world talks about how he got started.</itunes:summary>
      <itunes:subtitle>The most famous financial blogger in the world talks about how he got started.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creators] The Anthony Bourdain Oyster Story - Jay Acunzo</title>
      <itunes:episode>421</itunes:episode>
      <podcast:episode>421</podcast:episode>
      <itunes:title>[Creators] The Anthony Bourdain Oyster Story - Jay Acunzo</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4669505d-de41-44d6-b14f-8a8518fd3e7e</guid>
      <link>https://mixtape.swyx.io/episodes/creators-the-anthony-bourdain-oyster-story-jay-acunzo</link>
      <description>
        <![CDATA[<p>Listen to Unthinkable: https://www.listennotes.com/podcasts/unthinkable-with/special-episode-jay-on-2-XzR_uNrP-yc/ (19mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Unthinkable: https://www.listennotes.com/podcasts/unthinkable-with/special-episode-jay-on-2-XzR_uNrP-yc/ (19mins in)</p>]]>
      </content:encoded>
      <pubDate>Tue, 13 Sep 2022 00:32:55 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/33c5df17/022da422.mp3" length="40301857" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1007</itunes:duration>
      <itunes:summary>Jay talks about who inspires him as a creator, and how you can live life in High Definition</itunes:summary>
      <itunes:subtitle>Jay talks about who inspires him as a creator, and how you can live life in High Definition</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Syntax.fm</title>
      <itunes:episode>420</itunes:episode>
      <podcast:episode>420</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Syntax.fm</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">547b0161-0068-44a7-aaa8-e3331f9dc2c2</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-syntax-fm</link>
      <description>
        <![CDATA[<p>Listen to Syntax.fm: <a href="https://syntax.fm/show/478/supper-club-developer-experience-with-shawn-wang">https://syntax.fm/show/478/supper-club-developer-experience-with-shawn-wang</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Syntax.fm: <a href="https://syntax.fm/show/478/supper-club-developer-experience-with-shawn-wang">https://syntax.fm/show/478/supper-club-developer-experience-with-shawn-wang</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 12 Sep 2022 01:29:24 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/25350f0c/b2f37738.mp3" length="38608290" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/MaLQPByyWZnfJ-2iKkFlM1w7UYrg--G27K9PC95XoPY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzEwMjA4MTcv/MTY2Mjk2MDU2OS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>3211</itunes:duration>
      <itunes:summary>In this supper club episode of Syntax, Wes and Scott talk with Shawn Wang about his thoughts on developer experience, why DX is important, and the importance of learning in public.</itunes:summary>
      <itunes:subtitle>In this supper club episode of Syntax, Wes and Scott talk with Shawn Wang about his thoughts on developer experience, why DX is important, and the importance of learning in public.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:chapters url="https://share.transistor.fm/s/25350f0c/chapters.json" type="application/json+chapters"/>
    </item>
    <item>
      <title>[Music Friday] The Story of "Viva La Vida" - Chris Martin</title>
      <itunes:episode>419</itunes:episode>
      <podcast:episode>419</podcast:episode>
      <itunes:title>[Music Friday] The Story of "Viva La Vida" - Chris Martin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d578364a-c511-45a1-8240-f8e646062749</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-the-story-of-viva-la-vida-chris-martin</link>
      <description>
        <![CDATA[<p>Listen to Howard Stern https://www.youtube.com/watch?v=vUnWFsc5WBU</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Howard Stern https://www.youtube.com/watch?v=vUnWFsc5WBU</p>]]>
      </content:encoded>
      <pubDate>Fri, 09 Sep 2022 01:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/eb4376ca/09f172c8.mp3" length="5241189" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>325</itunes:duration>
      <itunes:summary>The Coldplay frontman explains and plays one of my favorite songs.</itunes:summary>
      <itunes:subtitle>The Coldplay frontman explains and plays one of my favorite songs.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Is relational the new COBOL? - Mark Porter</title>
      <itunes:episode>418</itunes:episode>
      <podcast:episode>418</podcast:episode>
      <itunes:title>[Tech] Is relational the new COBOL? - Mark Porter</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8bea837b-a443-44a7-b455-855f23bcffa4</guid>
      <link>https://mixtape.swyx.io/episodes/tech-is-relational-the-new-cobol-mark-porter</link>
      <description>
        <![CDATA[<p>Watch his talk: <a href="https://www.youtube.com/watch?v=PgCgIz0WYvU">https://www.youtube.com/watch?v=PgCgIz0WYvU</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch his talk: <a href="https://www.youtube.com/watch?v=PgCgIz0WYvU">https://www.youtube.com/watch?v=PgCgIz0WYvU</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 08 Sep 2022 02:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/edb01683/7e102fdc.mp3" length="100894266" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2522</itunes:duration>
      <itunes:summary>The CTO of MongoDB talks about why he left AWS RDS for MongoDB.</itunes:summary>
      <itunes:subtitle>The CTO of MongoDB talks about why he left AWS RDS for MongoDB.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Serverless Postgres - Nikita Shamgunov</title>
      <itunes:episode>417</itunes:episode>
      <podcast:episode>417</podcast:episode>
      <itunes:title>[Tech] Serverless Postgres - Nikita Shamgunov</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b4ef69d9-6105-41ab-92ef-e775ad29d88a</guid>
      <link>https://mixtape.swyx.io/episodes/tech-serverless-postgres-nikita-shamgunov</link>
      <description>
        <![CDATA[<p>Listen to Founder Real Talk: https://overcast.fm/+n6UYkhIo4/03:16</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Founder Real Talk: https://overcast.fm/+n6UYkhIo4/03:16</p>]]>
      </content:encoded>
      <pubDate>Wed, 07 Sep 2022 02:41:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b500f89b/d6228e38.mp3" length="52386711" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1309</itunes:duration>
      <itunes:summary>Neon's CEO dishes on occasion of their series A-1.</itunes:summary>
      <itunes:subtitle>Neon's CEO dishes on occasion of their series A-1.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] Raft and Eventually Relational Databases - Jim Walker</title>
      <itunes:episode>416</itunes:episode>
      <podcast:episode>416</podcast:episode>
      <itunes:title>[Tech] Raft and Eventually Relational Databases - Jim Walker</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6ef6e474-a1b1-4a53-8499-7404c0b3ce2f</guid>
      <link>https://mixtape.swyx.io/episodes/tech-raft-and-cockroachdb-jim-walker</link>
      <description>
        <![CDATA[<p>Listen to Intricity Data Sharks: <a href="https://overcast.fm/+x8z_QG3XM">https://overcast.fm/+x8z_QG3XM</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Intricity Data Sharks: <a href="https://overcast.fm/+x8z_QG3XM">https://overcast.fm/+x8z_QG3XM</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 06 Sep 2022 02:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e52b60c9/43bd0f1a.mp3" length="26246740" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>655</itunes:duration>
      <itunes:summary>CockroachDB's evangelist offers another point of view from the distributed postgres world.</itunes:summary>
      <itunes:subtitle>CockroachDB's evangelist offers another point of view from the distributed postgres world.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] The Limits of Distributed Databases - Sam Lambert</title>
      <itunes:episode>415</itunes:episode>
      <podcast:episode>415</podcast:episode>
      <itunes:title>[Tech] The Limits of Distributed Databases - Sam Lambert</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7057a99a-6f80-4781-83dc-d4ed82bf57c2</guid>
      <link>https://mixtape.swyx.io/episodes/tech-the-limits-of-distributed-databases-sam-lambert</link>
      <description>
        <![CDATA[<p>Listen to podrocket: <a href="https://podrocket.logrocket.com/planetscale">https://podrocket.logrocket.com/planetscale</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to podrocket: <a href="https://podrocket.logrocket.com/planetscale">https://podrocket.logrocket.com/planetscale</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 05 Sep 2022 00:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f09410c0/c10a74e1.mp3" length="31935973" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>798</itunes:duration>
      <itunes:summary>Planetscale's CEO dishes on the hype of distributed databases.</itunes:summary>
      <itunes:subtitle>Planetscale's CEO dishes on the hype of distributed databases.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] DevRel Real Talk - Travel and Conferences</title>
      <itunes:episode>414</itunes:episode>
      <podcast:episode>414</podcast:episode>
      <itunes:title>[Weekend Drop] DevRel Real Talk - Travel and Conferences</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b2cfa856-9f79-43ae-b4bf-3149077682dc</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-travel-and-conferences</link>
      <description>
        <![CDATA[<p>Full Twitter space: https://twitter.com/i/spaces/1zqKVPQbeYYJB?s=20</p><p><br><strong>Previous Devrel Real Talks</strong>:</p><ul><li><a href="https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak">https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak</a></li><li><a href="https://mixtape.swyx.io/episodes/devrel-real-talk-making-2m-yr-in-devrel-ft-rebecca-marshburn-and-nader-dabit">https://mixtape.swyx.io/episodes/devrel-real-talk-making-2m-yr-in-devrel-ft-rebecca-marshburn-and-nader-dabit</a></li><li><a href="https://mixtape.swyx.io/episodes/devrel-real-talk-q-a-and-all-things-video-from-shorts-to-streams-ft-hassan-vercel-theo-ping-nairobi-suborbital-justin-aws">https://mixtape.swyx.io/episodes/devrel-real-talk-q-a-and-all-things-video-from-shorts-to-streams-ft-hassan-vercel-theo-ping-nairobi-suborbital-justin-aws</a></li></ul><p><br><strong>Our guests:</strong></p><ul><li>Justin <a href="https://twitter.com/rothgar">https://twitter.com/rothgar</a></li></ul><p>Our hosts:</p><ul><li><a href="https://twitter.com/Chau_codes">https://twitter.com/Chau_codes</a></li><li><a href="https://twitter.com/RealChrisSean">https://twitter.com/RealChrisSean</a></li><li><a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Full Twitter space: https://twitter.com/i/spaces/1zqKVPQbeYYJB?s=20</p><p><br><strong>Previous Devrel Real Talks</strong>:</p><ul><li><a href="https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak">https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak</a></li><li><a href="https://mixtape.swyx.io/episodes/devrel-real-talk-making-2m-yr-in-devrel-ft-rebecca-marshburn-and-nader-dabit">https://mixtape.swyx.io/episodes/devrel-real-talk-making-2m-yr-in-devrel-ft-rebecca-marshburn-and-nader-dabit</a></li><li><a href="https://mixtape.swyx.io/episodes/devrel-real-talk-q-a-and-all-things-video-from-shorts-to-streams-ft-hassan-vercel-theo-ping-nairobi-suborbital-justin-aws">https://mixtape.swyx.io/episodes/devrel-real-talk-q-a-and-all-things-video-from-shorts-to-streams-ft-hassan-vercel-theo-ping-nairobi-suborbital-justin-aws</a></li></ul><p><br><strong>Our guests:</strong></p><ul><li>Justin <a href="https://twitter.com/rothgar">https://twitter.com/rothgar</a></li></ul><p>Our hosts:</p><ul><li><a href="https://twitter.com/Chau_codes">https://twitter.com/Chau_codes</a></li><li><a href="https://twitter.com/RealChrisSean">https://twitter.com/RealChrisSean</a></li><li><a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 03 Sep 2022 21:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cac3e9aa/58e5c444.mp3" length="183664141" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>4591</itunes:duration>
      <itunes:summary>Justin Garrison and swyx riff on travel to Thailand, why you should rehost Conference videos on YouTube, and digress on AWS RDS, engagement surveys, and Vercel's Tickets strategy.</itunes:summary>
      <itunes:subtitle>Justin Garrison and swyx riff on travel to Thailand, why you should rehost Conference videos on YouTube, and digress on AWS RDS, engagement surveys, and Vercel's Tickets strategy.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Biz] Steve Jobs' Reality Distortion Field</title>
      <itunes:episode>413</itunes:episode>
      <podcast:episode>413</podcast:episode>
      <itunes:title>[Biz] Steve Jobs' Reality Distortion Field</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">69b03bc7-64b7-4c85-b860-92abffd6eb21</guid>
      <link>https://mixtape.swyx.io/episodes/biz-steve-jobs-reality-distortion-field</link>
      <description>
        <![CDATA[<p>Listen to MFM:<a href="https://overcast.fm/+rTsUE0ue8/59:00"> https://overcast.fm/+rTsUE0ue8/59:00</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to MFM:<a href="https://overcast.fm/+rTsUE0ue8/59:00"> https://overcast.fm/+rTsUE0ue8/59:00</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 01 Sep 2022 02:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6146cbd8/7478954b.mp3" length="35234662" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>880</itunes:duration>
      <itunes:summary>Getting people to do the impossible.</itunes:summary>
      <itunes:subtitle>Getting people to do the impossible.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Biz] Steve Jobs On Pixar</title>
      <itunes:episode>411</itunes:episode>
      <podcast:episode>411</podcast:episode>
      <itunes:title>[Biz] Steve Jobs On Pixar</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f56a9016-eaaf-4f38-a3f2-128246e03df9</guid>
      <link>https://mixtape.swyx.io/episodes/biz-steve-jobs-on-pixar</link>
      <description>
        <![CDATA[<p>Listen to Founders: <a href="https://founders.simplecast.com/episodes/265-becoming-steve-jobs-the-evolution-of-a-reckless-upstart-into-a-visionary-leader">https://founders.simplecast.com/episodes/265-becoming-steve-jobs-the-evolution-of-a-reckless-upstart-into-a-visionary-leader</a> (38mins in)<br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Founders: <a href="https://founders.simplecast.com/episodes/265-becoming-steve-jobs-the-evolution-of-a-reckless-upstart-into-a-visionary-leader">https://founders.simplecast.com/episodes/265-becoming-steve-jobs-the-evolution-of-a-reckless-upstart-into-a-visionary-leader</a> (38mins in)<br></p>]]>
      </content:encoded>
      <pubDate>Wed, 31 Aug 2022 02:33:10 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4987441d/7fe67361.mp3" length="16213538" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>405</itunes:duration>
      <itunes:summary>At 30, the emotional rollercoaster of the toughest part of Steve's business life.</itunes:summary>
      <itunes:subtitle>At 30, the emotional rollercoaster of the toughest part of Steve's business life.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Biz] Steve Jobs on Product</title>
      <itunes:episode>412</itunes:episode>
      <podcast:episode>412</podcast:episode>
      <itunes:title>[Biz] Steve Jobs on Product</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f9f372a1-1c1a-4087-872c-17a46bf46c00</guid>
      <link>https://mixtape.swyx.io/episodes/biz-steve-jobs-on-product</link>
      <description>
        <![CDATA[<p>Listen to Lenny's Pod: https://www.listennotes.com/podcasts/lennys-podcast/the-nature-of-product-marty-W9GeMSkRv_m/ (15 mins in)<br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Lenny's Pod: https://www.listennotes.com/podcasts/lennys-podcast/the-nature-of-product-marty-W9GeMSkRv_m/ (15 mins in)<br></p>]]>
      </content:encoded>
      <pubDate>Tue, 30 Aug 2022 02:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f40de3a2/a5473492.mp3" length="198393693" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>4959</itunes:duration>
      <itunes:summary>How Good Product Companies Turn Bad, Steve Jobs interpreted by Marty Cagan</itunes:summary>
      <itunes:subtitle>How Good Product Companies Turn Bad, Steve Jobs interpreted by Marty Cagan</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Biz] Steve Jobs Pitching Apple</title>
      <itunes:episode>410</itunes:episode>
      <podcast:episode>410</podcast:episode>
      <itunes:title>[Biz] Steve Jobs Pitching Apple</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4b09985b-5e4d-4808-a6ec-523c3880f219</guid>
      <link>https://mixtape.swyx.io/episodes/biz-steve-jobs-pitching-apple</link>
      <description>
        <![CDATA[<p>Listen to Founders: https://founders.simplecast.com/episodes/265-becoming-steve-jobs-the-evolution-of-a-reckless-upstart-into-a-visionary-leader (26mins in)</p><p>the magazine’s reporter encountered Steve manning the Apple Computer booth at a computer fair. </p>“I wish we’d had these personal machines when I was growing up,” Jobs tells him, before continuing on for a total of 224 words: <p>People have been hearing all sorts of things about computers during the past ten years through the media. Supposedly computers have been controlling various aspects of their lives. </p><p>Yet, in spite of that, most adults have no idea what a computer really is, or what it can or can’t do. </p><p><strong>Now, for the first time, people can actually buy a computer for the price of a good stereo</strong>, interact with it, and find out all about it. It’s analogous to taking apart 1955 Chevys. </p><p>Or consider the camera. There are thousands of people across the country taking photography courses. <strong>They’ll never be professional photographers.</strong> They just want to understand what the photographic process is all about. Same with computers. </p><p>We started a little personal-computer manufacturing company in a garage in Los Altos in 1976. <strong>Now we’re the largest personal-computer company in the world</strong>. We make what we think of as <strong>the Rolls-Royce of personal computers</strong>. It’s a domesticated computer. </p><p>People expect blinking lights, but what they find is that it looks like a portable typewriter, which, connected to a suitable readout screen, is able to display in color. <strong>There’s a feedback it gives to people who use it, and the enthusiasm of the users is tremendous.</strong> We’re always asked what it can do, and it can do a lot of things, but in my opinion the real thing it is doing right now is to <strong>teach people how to program the computer.</strong>” </p><p>Before moving on to a booth where a bunch of kids were playing a computer game called Space Voyager, the reporter asks if Steve “would mind telling us his age. ‘<strong>Twenty-two</strong>,’ Mr. Jobs said.” Speaking off-the-cuff to a passing journalist from a decidedly nontechie publication, Steve finds so many ways to demystify for the average person the insanely geeky device that he and Woz had created.”</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Founders: https://founders.simplecast.com/episodes/265-becoming-steve-jobs-the-evolution-of-a-reckless-upstart-into-a-visionary-leader (26mins in)</p><p>the magazine’s reporter encountered Steve manning the Apple Computer booth at a computer fair. </p>“I wish we’d had these personal machines when I was growing up,” Jobs tells him, before continuing on for a total of 224 words: <p>People have been hearing all sorts of things about computers during the past ten years through the media. Supposedly computers have been controlling various aspects of their lives. </p><p>Yet, in spite of that, most adults have no idea what a computer really is, or what it can or can’t do. </p><p><strong>Now, for the first time, people can actually buy a computer for the price of a good stereo</strong>, interact with it, and find out all about it. It’s analogous to taking apart 1955 Chevys. </p><p>Or consider the camera. There are thousands of people across the country taking photography courses. <strong>They’ll never be professional photographers.</strong> They just want to understand what the photographic process is all about. Same with computers. </p><p>We started a little personal-computer manufacturing company in a garage in Los Altos in 1976. <strong>Now we’re the largest personal-computer company in the world</strong>. We make what we think of as <strong>the Rolls-Royce of personal computers</strong>. It’s a domesticated computer. </p><p>People expect blinking lights, but what they find is that it looks like a portable typewriter, which, connected to a suitable readout screen, is able to display in color. <strong>There’s a feedback it gives to people who use it, and the enthusiasm of the users is tremendous.</strong> We’re always asked what it can do, and it can do a lot of things, but in my opinion the real thing it is doing right now is to <strong>teach people how to program the computer.</strong>” </p><p>Before moving on to a booth where a bunch of kids were playing a computer game called Space Voyager, the reporter asks if Steve “would mind telling us his age. ‘<strong>Twenty-two</strong>,’ Mr. Jobs said.” Speaking off-the-cuff to a passing journalist from a decidedly nontechie publication, Steve finds so many ways to demystify for the average person the insanely geeky device that he and Woz had created.”</p>]]>
      </content:encoded>
      <pubDate>Mon, 29 Aug 2022 02:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7fa8d9c4/422eae95.mp3" length="10775807" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>269</itunes:duration>
      <itunes:summary>At 22, "The Rolls-Royce of personal computers".</itunes:summary>
      <itunes:subtitle>At 22, "The Rolls-Royce of personal computers".</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] AWS, Cloudflare, and Techbro Therapy on AWS.fm</title>
      <itunes:episode>409</itunes:episode>
      <podcast:episode>409</podcast:episode>
      <itunes:title>[Weekend Drop] AWS, Cloudflare, and Techbro Therapy on AWS.fm</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">52c89a44-1dc0-4012-ab3a-c07de4e76f2f</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-aws-cloudflare-and-techbro-therapy-on-aws-fm</link>
      <description>
        <![CDATA[<p>Listen to AWS.fm: <a href="https://aws.fm/episodes/episode-25-shawn-swyx-wang">https://aws.fm/episodes/episode-25-shawn-swyx-wang</a></p><p>Shawn joins Adam to discuss Amplify and its place in the developer ecosystem, whether we should care about Cloudflare, yet, and how to cope with the anxiety that can come with being extremely online. Also, it sounds like Adam is a tech bro and he's NOT happy about it.</p><p><br><strong><br>Transcript<br></strong><br></p><p>Adam Elmore: Hey, everyone. Welcome to AWS FM, a podcast with guests from around the AWS community. I'm your host, Adam Elmore. And today, I'm joined by Shawn Swyx Wang. Hi, Shawn.</p><p><br>Shawn Wang: Hey, Adam. How's it going?</p><p><br>Adam Elmore: It's going well. I've been extremely excited. I've said this on a ton of podcasts, that I'm excited to get on with a guest, but this has been a long time because before I took my break, I was going to get on with you. Took a big, long break, and I've finally got you on. You're somebody, and I'm going to say a lot of things, I'm very dramatic, but you're somebody that I really admire in the online space. You have this ability to think about things, and distill them, and put them out there in a way that I admire greatly. I'm so excited to have you on here. It's going to be hard for me to stay on any one topic because I have just a list of questions I want to ask you, basically.</p><p><br>Shawn Wang: [inaudible 00:00:52].</p><p><br>Adam Elmore: First, could you tell everyone on this show who you are, just the short version of Shawn?</p><p><br>Shawn Wang: Yeah. So I'm Shawn, born and raised in Singapore, went to The States for college and then spent my first career in finance where I did investment banking and hedge funds. Loved the coding part because every junior finance person starts to learn to code, and didn't like the stress of the finance part, so I pivoted to tech where I was a software engineer at Two Sigma and then I was in developer relations at Netlify, AWS, Temporal, and I've just joined Airbyte as head of developer experience.</p><p><br>Adam Elmore: Oh, I did not know you weren't still at Temporal. So Airbyte, what is Airbyte?</p><p><br>Shawn Wang: Airbyte is a data integration company, it basically has the largest community of open-source connectors for connecting to any SaaS API source into your data warehouse. So for anyone doing data engineering, the first task that you have to do is to get data from all the different silos of data in your business. Let's say you have a Salesforce being the source of truth for customers, Stripe being the source of truth for transactions, get all of them into a single data warehouse for you to do operations on. So the goal is to have the largest community of open-source developers for connecting all the data and liberating your data from all the silos that you have in your business.</p><p><br>Adam Elmore: And how long ago did you start? How did I miss this?</p><p><br>Shawn Wang: A couple weeks ago. I actually have not announced it on Twitter, which is why.</p><p><br>Adam Elmore: Oh, there you go.</p><p><br>Shawn Wang: I like to slow play it. So when I joined Temporal, I actually waited for six months to really understand Temporal and to practice my pitch before announcing it on Twitter. And that's how I like to do things because, well, partially I want to be fully up to speed before I represent something publicly.</p><p><br>Adam Elmore: Yeah. So I want to talk about that. You get very up to speed in a way that I don't see a lot of people on Twitter. I don't see them understand things in the way that you do. So you obviously write, your blog is a huge source of information for me, and I've enjoyed it quite a lot, but it's not just that you write, it's the way you think about things. Does that come from your finance, your analytical background in finance, or were you like that before, your ability to see the whole forest, take in the way things are trending and the way things are moving, put it all together and distill it into these wonderful articles? Where does that come from?</p><p><br>Shawn Wang: Oh, so first of all, thanks for the very kind words. I don't hear back from my readers that often, so it's really nice when I get to talk to someone like this. So yeah, I would say a lot of this stuff is actually from my finance days. This is the kind of analysis that you would have to do when you do an investment report or investment research on any stock or any industry. You want to get a perspective of what's going on, what the trends are, who the major players are, and form an opinion on where things are going. And I think taking that finance mindset into the bets I have, in terms of technologies, whether or not it's for using them personally in my personal stack or for joining them as a startup employee, I think is extremely underrated. And it's something I'm trying to model and hopefully teach people someday.</p><p><br>Shawn Wang: Although I'm not sure about the teaching part, because if I say like, "Get rich by doing investment analysis stock on early stage startups," I would feel like a hustler. So maybe not that, but I just do like engaging in that. And probably it's an exercise for me to think things through clearly by writing it down. And I also get a lot of feedback from that, so I actually improve and learn a lot by learning in public. And that's the other thing that I am pretty well known for, so this is the application of the general purpose learning in public principle.</p><p><br>Adam Elmore: Yeah. No, and I love your learning in public article. I hope more people see how you break down systems and the world around us and distill it. I hope more people do that because I'd love to have more sources of that kind of information. It's really fascinating and that's a lot of what I want to talk about today is your opinions on the future and where certain things are headed. First, I want to talk, you did work at AWS. How long were you at AWS?</p><p><br>Shawn Wang: A year. AWS Amplify.</p><p><br>Adam Elmore: Yeah. So I'd love to know, I guess what it was like working at AWS, what you took from that, but also more broadly, I want to get into Amplify and where it fits. You sort of live in that intersection. I feel like web, and cloud, and infrastructure, where things are trending, and I want to talk Amplify's place in that, but first, what was your role there like at AWS, at Amplify?</p><p><br>Shawn Wang: Yeah, I was a senior dev advocate at Amplify, basically doing demos and talks for Amplify. And the fun thing about working at Amplify is that you are essentially also a developer advocate for all the underlying services. So amplify is essentially a roll up of DynamoDB, API Gateway, AWS AppSync, even file storage like S3. You could do some demos with that. And I did, I made like a DIY Dropbox clone. But it's focus on front-end engineers. And I think that was the first time that AWS had ever made a dedicated arm or products for front-end engineers. And it turned out to be a really good bet because AWS Amplify was one of the fastest growing AWS services, at least during the time that I was there. So I thought it was just really compelling to try it out and obviously everyone has very high regard for AWS. There's a bunch of services that I only experienced on the inside and I only learned about once I got on the inside, and I thought that was really interesting as well.</p><p><br>Shawn Wang: A few things I'll point out. I really loved the AWS interview process, actually. I felt like it was very rigorous and I definitely haven't had as rigorous a process anywhere else. And they really got a good look at every single part of me before they made the decision. And for...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to AWS.fm: <a href="https://aws.fm/episodes/episode-25-shawn-swyx-wang">https://aws.fm/episodes/episode-25-shawn-swyx-wang</a></p><p>Shawn joins Adam to discuss Amplify and its place in the developer ecosystem, whether we should care about Cloudflare, yet, and how to cope with the anxiety that can come with being extremely online. Also, it sounds like Adam is a tech bro and he's NOT happy about it.</p><p><br><strong><br>Transcript<br></strong><br></p><p>Adam Elmore: Hey, everyone. Welcome to AWS FM, a podcast with guests from around the AWS community. I'm your host, Adam Elmore. And today, I'm joined by Shawn Swyx Wang. Hi, Shawn.</p><p><br>Shawn Wang: Hey, Adam. How's it going?</p><p><br>Adam Elmore: It's going well. I've been extremely excited. I've said this on a ton of podcasts, that I'm excited to get on with a guest, but this has been a long time because before I took my break, I was going to get on with you. Took a big, long break, and I've finally got you on. You're somebody, and I'm going to say a lot of things, I'm very dramatic, but you're somebody that I really admire in the online space. You have this ability to think about things, and distill them, and put them out there in a way that I admire greatly. I'm so excited to have you on here. It's going to be hard for me to stay on any one topic because I have just a list of questions I want to ask you, basically.</p><p><br>Shawn Wang: [inaudible 00:00:52].</p><p><br>Adam Elmore: First, could you tell everyone on this show who you are, just the short version of Shawn?</p><p><br>Shawn Wang: Yeah. So I'm Shawn, born and raised in Singapore, went to The States for college and then spent my first career in finance where I did investment banking and hedge funds. Loved the coding part because every junior finance person starts to learn to code, and didn't like the stress of the finance part, so I pivoted to tech where I was a software engineer at Two Sigma and then I was in developer relations at Netlify, AWS, Temporal, and I've just joined Airbyte as head of developer experience.</p><p><br>Adam Elmore: Oh, I did not know you weren't still at Temporal. So Airbyte, what is Airbyte?</p><p><br>Shawn Wang: Airbyte is a data integration company, it basically has the largest community of open-source connectors for connecting to any SaaS API source into your data warehouse. So for anyone doing data engineering, the first task that you have to do is to get data from all the different silos of data in your business. Let's say you have a Salesforce being the source of truth for customers, Stripe being the source of truth for transactions, get all of them into a single data warehouse for you to do operations on. So the goal is to have the largest community of open-source developers for connecting all the data and liberating your data from all the silos that you have in your business.</p><p><br>Adam Elmore: And how long ago did you start? How did I miss this?</p><p><br>Shawn Wang: A couple weeks ago. I actually have not announced it on Twitter, which is why.</p><p><br>Adam Elmore: Oh, there you go.</p><p><br>Shawn Wang: I like to slow play it. So when I joined Temporal, I actually waited for six months to really understand Temporal and to practice my pitch before announcing it on Twitter. And that's how I like to do things because, well, partially I want to be fully up to speed before I represent something publicly.</p><p><br>Adam Elmore: Yeah. So I want to talk about that. You get very up to speed in a way that I don't see a lot of people on Twitter. I don't see them understand things in the way that you do. So you obviously write, your blog is a huge source of information for me, and I've enjoyed it quite a lot, but it's not just that you write, it's the way you think about things. Does that come from your finance, your analytical background in finance, or were you like that before, your ability to see the whole forest, take in the way things are trending and the way things are moving, put it all together and distill it into these wonderful articles? Where does that come from?</p><p><br>Shawn Wang: Oh, so first of all, thanks for the very kind words. I don't hear back from my readers that often, so it's really nice when I get to talk to someone like this. So yeah, I would say a lot of this stuff is actually from my finance days. This is the kind of analysis that you would have to do when you do an investment report or investment research on any stock or any industry. You want to get a perspective of what's going on, what the trends are, who the major players are, and form an opinion on where things are going. And I think taking that finance mindset into the bets I have, in terms of technologies, whether or not it's for using them personally in my personal stack or for joining them as a startup employee, I think is extremely underrated. And it's something I'm trying to model and hopefully teach people someday.</p><p><br>Shawn Wang: Although I'm not sure about the teaching part, because if I say like, "Get rich by doing investment analysis stock on early stage startups," I would feel like a hustler. So maybe not that, but I just do like engaging in that. And probably it's an exercise for me to think things through clearly by writing it down. And I also get a lot of feedback from that, so I actually improve and learn a lot by learning in public. And that's the other thing that I am pretty well known for, so this is the application of the general purpose learning in public principle.</p><p><br>Adam Elmore: Yeah. No, and I love your learning in public article. I hope more people see how you break down systems and the world around us and distill it. I hope more people do that because I'd love to have more sources of that kind of information. It's really fascinating and that's a lot of what I want to talk about today is your opinions on the future and where certain things are headed. First, I want to talk, you did work at AWS. How long were you at AWS?</p><p><br>Shawn Wang: A year. AWS Amplify.</p><p><br>Adam Elmore: Yeah. So I'd love to know, I guess what it was like working at AWS, what you took from that, but also more broadly, I want to get into Amplify and where it fits. You sort of live in that intersection. I feel like web, and cloud, and infrastructure, where things are trending, and I want to talk Amplify's place in that, but first, what was your role there like at AWS, at Amplify?</p><p><br>Shawn Wang: Yeah, I was a senior dev advocate at Amplify, basically doing demos and talks for Amplify. And the fun thing about working at Amplify is that you are essentially also a developer advocate for all the underlying services. So amplify is essentially a roll up of DynamoDB, API Gateway, AWS AppSync, even file storage like S3. You could do some demos with that. And I did, I made like a DIY Dropbox clone. But it's focus on front-end engineers. And I think that was the first time that AWS had ever made a dedicated arm or products for front-end engineers. And it turned out to be a really good bet because AWS Amplify was one of the fastest growing AWS services, at least during the time that I was there. So I thought it was just really compelling to try it out and obviously everyone has very high regard for AWS. There's a bunch of services that I only experienced on the inside and I only learned about once I got on the inside, and I thought that was really interesting as well.</p><p><br>Shawn Wang: A few things I'll point out. I really loved the AWS interview process, actually. I felt like it was very rigorous and I definitely haven't had as rigorous a process anywhere else. And they really got a good look at every single part of me before they made the decision. And for...</p>]]>
      </content:encoded>
      <pubDate>Sat, 27 Aug 2022 14:35:08 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/60469344/c350102b.mp3" length="24823662" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/wYhX6lilG2TWWd-4-hlKfopvPIT_sDm3E3oBRxG-SCM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzEwMDQ1NDIv/MTY2MTYyNTMxMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>3085</itunes:duration>
      <itunes:summary>I joined Adam for what started off as a discussion about AWS Amplify, my Cloudflare vs AWS article, and then ended up talking about being Extremely Online and how that helps and hurts us.</itunes:summary>
      <itunes:subtitle>I joined Adam for what started off as a discussion about AWS Amplify, my Cloudflare vs AWS article, and then ended up talking about being Extremely Online and how that helps and hurts us.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[DX Tips] Plaid's $12 Billion UI - William Hockey</title>
      <itunes:episode>408</itunes:episode>
      <podcast:episode>408</podcast:episode>
      <itunes:title>[DX Tips] Plaid's $12 Billion UI - William Hockey</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">95d4cbce-84ee-4c6e-b273-3f1b0d2eccf1</guid>
      <link>https://mixtape.swyx.io/episodes/dx-tips-plaids-12-billion-ui-william-hockey</link>
      <description>
        <![CDATA[<p>Read the article and watch the full interview: <a href="https://dx.tips/plaid-hockey-tips">https://dx.tips/plaid-hockey-tips</a></p><p>---</p><p>SaaS API founders should not miss this week's Cartoon Avatars interview with <strong>William Hockey</strong>, former Plaid cofounder/CTO and now founder of Column.</p><p>He <a href="https://www.listennotes.com/search/?q=%22william%20hockey%22&amp;sort_by_date=0&amp;scope=episode&amp;offset=0&amp;language=Any%20language&amp;len_min=0">does not do interviews often</a> and rarely do you get this level of insight into a <a href="https://www.barrons.com/articles/plaids-425-million-series-d-round-attracts-more-investors-51629217093">$13 billion</a>, fintech category-defining behemoth. What follows is a TL;DR for those who, well, TL;DW.</p><p><strong><br>The $12 Billion UI Decision - Owning the UI<br></strong><br></p><p>Many SaaS API providers take pride in being "behind the scenes", or being "whitelabel" to appeal to as many enterprise customers as possible. Jeff Lawson often proudly talks about how many people use Twilio without realizing it.</p><p><strong><br>TLDR</strong>: Hockey bet the company on going <em>against</em> that received wisdom - <strong>forcing 100% of his customers to </strong><strong><em>migrate</em></strong><strong> to a Plaid hosted UI with Plaid's logo and branding</strong> - over a period of 2 years, with a lot of pushback.</p><p><br>He estimates this decision alone was worth <strong>90% of the company value</strong> today (!)</p><p><br>From the <a href="https://share.descript.com/view/gCzsXFaaxW2">22-26 minute mark</a>:</p><br>I think <strong>the most successful decision we made was actually owning the interface</strong> - the physical design and owning the client side...<p><br>When we first started, we were this transparent infrastructure provider and so <strong>the consumer had no idea who we were</strong>...</p><p><br>...and so what happened is you didn't know, as a consumer, that Plaid existed in that flow. We realized that this was kind of problematic because, as a consumer, you were not getting the same experience hooking up your bank account to Venmo as you were when you hooked up your account to Square Cash, or Chime or, Coinbase..</p><p><br>and that had a lot of <strong>security issues</strong> but also had <strong>conversion issues</strong> because every application thought that their design was best or whatnot...</p><p><br>so what we decided to do is <strong>we made them display a Plaid designed UI to the consumer</strong>...</p><p><strong><br>We made the application insert our branding, our logo and our experience</strong> into the application. That was <strong>extraordinarily controversial</strong>, as you can imagine, because these applications want to control the experience.</p><p></p><p><br>One way to view this move is concluding "<strong>Plaid customers were so bad at their jobs</strong> of optimizing UI that just providing the APIs wasn't enough."</p><p><br>The motivations were two fold: self protection (Plaid oriented) and conversion optimization (customer oriented):</p><br>We needed to establish some level of <strong>relationship with the consumer</strong> and provide <strong>uniformity across these applications</strong> because <strong>we were the only one focused this hard on conversion</strong>.<p><br>It actually started <strong>converting a lot better</strong>... the consumer actually started to feel comfortable, like hey I know this screen, I've seen this before, and it also allowed us to do a lot of <strong>micro optimizations around messaging certain banks</strong> and just allowed us to kind of have a platform that we could actually <strong>deliver content and software directly to the consumer</strong>...</p><p></p><p><br>Where my eyes really popped is how far they took this - forcing <em>ALL</em> their users to adopt this flow - near impossible for most API companies to do especially if customers threaten to leave over this decision.</p><br>Now <strong>100% of traffic flows this way</strong> and it's actually <strong>one of the only reasons that we have good relationships with the banks</strong> because those <strong>sensitive data never actually hits the application</strong> anymore and we can also if a bank wants to make you <strong>accept some terms of service</strong> or something like that, we can deploy that instantly... and so it allows us instant flexibility.<p><br>but it was a very very challenging rollout - <strong>it took almost 18 to 24 months, there was a lot of pushback to it</strong> - but i think if we didn't do that, A) consumers wouldn't have as good of an experience, B) we also would have got commoditized and it would have been really easy for these applications to switch it out. It would just been a worse experience for everybody</p><p></p><p><br>But in the end, it was worth it:</p><br>I think <strong>that (decision) probably generated like 90% of our market cap today</strong>.<p></p><p><br>You can try the full UX of the $12 Billion UI right here: <a href="https://plaid.com/demo/">plaid.com/demo</a> without connecting a bank account.</p><p><br>You can see Stripe, a Plaid competitor that stayed relatively behind the scenes, increasingly start to own the experience with <a href="https://stripe.com/newsroom/news/stripe-launches-billing">Billing</a> in 2018, <a href="https://stripe.com/blog/checkout">Checkout</a> in 2020, and lots more I am unaware of. In fact, Stripe Checkout's marketing sounds eerily similar to what Hockey just said for Plaid:</p><br>You get the benefit of all this and everything that’s to come: even faster load times, additional payment methods we add, compliance with future payments regulations, and <strong>every optimization we make to maximize conversion—all without major code changes on your end</strong>.<p></p><p><br>Alvar Lagerlof also reports that Swedish fintech <a href="https://techcrunch.com/2022/07/11/klarna-confirms-800m-raise-as-valuation-drops-85-to-6-7b/">Klarna</a> also inserts a branded UI:</p><p><br>This is a product direction you can expect more SaaS APIs taking going forward as they seek both to build their own customer relationships and to serve their B2B customers better (by doing their jobs better than they can).</p><p><strong><br>Sidenote: Founder Intuition Over Data<br></strong><br></p><p>What is perhaps most interesting is that this decision was made without data - Hockey felt like he would not have had support from consumers, banks, or employees - which is why these kind of high conviction bets require <strong>founder-led companies</strong>.</p><p><br>Also noteworthy - it took "three or four years" before it became obvious that forcing their UI was the right decision.</p><p><br>At 27 minutes:</p><br>I see this with founders a lot - when they go try to do product interviews or customer interviews, they're assuming that the people they're interviewing have similar knowledge, interest, or insight to them, and <strong>that's just not the case</strong>.<p><br>We just felt like there was a bit of an arbitrage where we knew where the industry was going to play out we knew what the banks were going to react and so we just made the gut call.</p><p></p><p><br>This isn't something he encourages at all scales - and the transition from being a product visionary at 10 employees to a delegating leader at 1000 employees is a difficult but necessary transition.</p><p><strong><br>Column: The Bank with Developer Experience<br></strong><br></p><p>For his next act (as a billionaire, post Plaid), William <a href="https://techcr..."></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Read the article and watch the full interview: <a href="https://dx.tips/plaid-hockey-tips">https://dx.tips/plaid-hockey-tips</a></p><p>---</p><p>SaaS API founders should not miss this week's Cartoon Avatars interview with <strong>William Hockey</strong>, former Plaid cofounder/CTO and now founder of Column.</p><p>He <a href="https://www.listennotes.com/search/?q=%22william%20hockey%22&amp;sort_by_date=0&amp;scope=episode&amp;offset=0&amp;language=Any%20language&amp;len_min=0">does not do interviews often</a> and rarely do you get this level of insight into a <a href="https://www.barrons.com/articles/plaids-425-million-series-d-round-attracts-more-investors-51629217093">$13 billion</a>, fintech category-defining behemoth. What follows is a TL;DR for those who, well, TL;DW.</p><p><strong><br>The $12 Billion UI Decision - Owning the UI<br></strong><br></p><p>Many SaaS API providers take pride in being "behind the scenes", or being "whitelabel" to appeal to as many enterprise customers as possible. Jeff Lawson often proudly talks about how many people use Twilio without realizing it.</p><p><strong><br>TLDR</strong>: Hockey bet the company on going <em>against</em> that received wisdom - <strong>forcing 100% of his customers to </strong><strong><em>migrate</em></strong><strong> to a Plaid hosted UI with Plaid's logo and branding</strong> - over a period of 2 years, with a lot of pushback.</p><p><br>He estimates this decision alone was worth <strong>90% of the company value</strong> today (!)</p><p><br>From the <a href="https://share.descript.com/view/gCzsXFaaxW2">22-26 minute mark</a>:</p><br>I think <strong>the most successful decision we made was actually owning the interface</strong> - the physical design and owning the client side...<p><br>When we first started, we were this transparent infrastructure provider and so <strong>the consumer had no idea who we were</strong>...</p><p><br>...and so what happened is you didn't know, as a consumer, that Plaid existed in that flow. We realized that this was kind of problematic because, as a consumer, you were not getting the same experience hooking up your bank account to Venmo as you were when you hooked up your account to Square Cash, or Chime or, Coinbase..</p><p><br>and that had a lot of <strong>security issues</strong> but also had <strong>conversion issues</strong> because every application thought that their design was best or whatnot...</p><p><br>so what we decided to do is <strong>we made them display a Plaid designed UI to the consumer</strong>...</p><p><strong><br>We made the application insert our branding, our logo and our experience</strong> into the application. That was <strong>extraordinarily controversial</strong>, as you can imagine, because these applications want to control the experience.</p><p></p><p><br>One way to view this move is concluding "<strong>Plaid customers were so bad at their jobs</strong> of optimizing UI that just providing the APIs wasn't enough."</p><p><br>The motivations were two fold: self protection (Plaid oriented) and conversion optimization (customer oriented):</p><br>We needed to establish some level of <strong>relationship with the consumer</strong> and provide <strong>uniformity across these applications</strong> because <strong>we were the only one focused this hard on conversion</strong>.<p><br>It actually started <strong>converting a lot better</strong>... the consumer actually started to feel comfortable, like hey I know this screen, I've seen this before, and it also allowed us to do a lot of <strong>micro optimizations around messaging certain banks</strong> and just allowed us to kind of have a platform that we could actually <strong>deliver content and software directly to the consumer</strong>...</p><p></p><p><br>Where my eyes really popped is how far they took this - forcing <em>ALL</em> their users to adopt this flow - near impossible for most API companies to do especially if customers threaten to leave over this decision.</p><br>Now <strong>100% of traffic flows this way</strong> and it's actually <strong>one of the only reasons that we have good relationships with the banks</strong> because those <strong>sensitive data never actually hits the application</strong> anymore and we can also if a bank wants to make you <strong>accept some terms of service</strong> or something like that, we can deploy that instantly... and so it allows us instant flexibility.<p><br>but it was a very very challenging rollout - <strong>it took almost 18 to 24 months, there was a lot of pushback to it</strong> - but i think if we didn't do that, A) consumers wouldn't have as good of an experience, B) we also would have got commoditized and it would have been really easy for these applications to switch it out. It would just been a worse experience for everybody</p><p></p><p><br>But in the end, it was worth it:</p><br>I think <strong>that (decision) probably generated like 90% of our market cap today</strong>.<p></p><p><br>You can try the full UX of the $12 Billion UI right here: <a href="https://plaid.com/demo/">plaid.com/demo</a> without connecting a bank account.</p><p><br>You can see Stripe, a Plaid competitor that stayed relatively behind the scenes, increasingly start to own the experience with <a href="https://stripe.com/newsroom/news/stripe-launches-billing">Billing</a> in 2018, <a href="https://stripe.com/blog/checkout">Checkout</a> in 2020, and lots more I am unaware of. In fact, Stripe Checkout's marketing sounds eerily similar to what Hockey just said for Plaid:</p><br>You get the benefit of all this and everything that’s to come: even faster load times, additional payment methods we add, compliance with future payments regulations, and <strong>every optimization we make to maximize conversion—all without major code changes on your end</strong>.<p></p><p><br>Alvar Lagerlof also reports that Swedish fintech <a href="https://techcrunch.com/2022/07/11/klarna-confirms-800m-raise-as-valuation-drops-85-to-6-7b/">Klarna</a> also inserts a branded UI:</p><p><br>This is a product direction you can expect more SaaS APIs taking going forward as they seek both to build their own customer relationships and to serve their B2B customers better (by doing their jobs better than they can).</p><p><strong><br>Sidenote: Founder Intuition Over Data<br></strong><br></p><p>What is perhaps most interesting is that this decision was made without data - Hockey felt like he would not have had support from consumers, banks, or employees - which is why these kind of high conviction bets require <strong>founder-led companies</strong>.</p><p><br>Also noteworthy - it took "three or four years" before it became obvious that forcing their UI was the right decision.</p><p><br>At 27 minutes:</p><br>I see this with founders a lot - when they go try to do product interviews or customer interviews, they're assuming that the people they're interviewing have similar knowledge, interest, or insight to them, and <strong>that's just not the case</strong>.<p><br>We just felt like there was a bit of an arbitrage where we knew where the industry was going to play out we knew what the banks were going to react and so we just made the gut call.</p><p></p><p><br>This isn't something he encourages at all scales - and the transition from being a product visionary at 10 employees to a delegating leader at 1000 employees is a difficult but necessary transition.</p><p><strong><br>Column: The Bank with Developer Experience<br></strong><br></p><p>For his next act (as a billionaire, post Plaid), William <a href="https://techcr..."></a></p>]]>
      </content:encoded>
      <pubDate>Thu, 25 Aug 2022 00:53:58 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>673</itunes:duration>
      <itunes:summary>DX Tips from Plaid Founder William Hockey</itunes:summary>
      <itunes:subtitle>DX Tips from Plaid Founder William Hockey</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[DevRel Real Talk] Q&amp;A and All Things Video from Shorts to Streams, ft. Hassan@Vercel, Theo@Ping, NaiRobi@Suborbital, Justin@AWS</title>
      <itunes:episode>406</itunes:episode>
      <podcast:episode>406</podcast:episode>
      <itunes:title>[DevRel Real Talk] Q&amp;A and All Things Video from Shorts to Streams, ft. Hassan@Vercel, Theo@Ping, NaiRobi@Suborbital, Justin@AWS</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4a96ec24-df89-48ef-bb28-fa0d534ad0a9</guid>
      <link>https://mixtape.swyx.io/episodes/devrel-real-talk-q-a-and-all-things-video-from-shorts-to-streams-ft-hassan-vercel-theo-ping-nairobi-suborbital-justin-aws</link>
      <description>
        <![CDATA[<p>Our Twitter space: <a href="https://twitter.com/Chau_codes/status/1560749221447286784">https://twitter.com/Chau_codes/status/1560749221447286784</a></p><p>Hour 1 was Q&amp;A - comparing notes on Vercel vs Airbyte, going deep/leveling up in DevRel (Building your Lightsaber) and on content creation (Dev.to vs Hashnode vs Substack)<br>Hour 2 was Video/YouTube/Twitch focused since Theo joined!</p><p><strong>Previous Devrel Real Talks</strong>:</p><ul><li><a href="https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak">https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak</a></li><li><a href="https://mixtape.swyx.io/episodes/devrel-real-talk-making-2m-yr-in-devrel-ft-rebecca-marshburn-and-nader-dabit">https://mixtape.swyx.io/episodes/devrel-real-talk-making-2m-yr-in-devrel-ft-rebecca-marshburn-and-nader-dabit</a></li></ul><p><br><strong>Our guests:</strong></p><ul><li>Hassan <a href="https://twitter.com/nutlope">https://twitter.com/nutlope</a></li><li>Alex <a href="https://twitter.com/alexandereardon">https://twitter.com/alexandereardon</a></li><li>Nairobi <a href="https://twitter.com/Tech4Abolition">https://twitter.com/Tech4Abolition</a></li><li>Theo <a href="https://twitter.com/t3dotgg">https://twitter.com/t3dotgg</a></li><li>Justin <a href="https://twitter.com/rothgar">https://twitter.com/rothgar</a></li></ul><p>Our hosts:</p><ul><li><a href="https://twitter.com/Chau_codes">https://twitter.com/Chau_codes</a></li><li><a href="https://twitter.com/RealChrisSean">https://twitter.com/RealChrisSean</a></li><li><a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Our Twitter space: <a href="https://twitter.com/Chau_codes/status/1560749221447286784">https://twitter.com/Chau_codes/status/1560749221447286784</a></p><p>Hour 1 was Q&amp;A - comparing notes on Vercel vs Airbyte, going deep/leveling up in DevRel (Building your Lightsaber) and on content creation (Dev.to vs Hashnode vs Substack)<br>Hour 2 was Video/YouTube/Twitch focused since Theo joined!</p><p><strong>Previous Devrel Real Talks</strong>:</p><ul><li><a href="https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak">https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak</a></li><li><a href="https://mixtape.swyx.io/episodes/devrel-real-talk-making-2m-yr-in-devrel-ft-rebecca-marshburn-and-nader-dabit">https://mixtape.swyx.io/episodes/devrel-real-talk-making-2m-yr-in-devrel-ft-rebecca-marshburn-and-nader-dabit</a></li></ul><p><br><strong>Our guests:</strong></p><ul><li>Hassan <a href="https://twitter.com/nutlope">https://twitter.com/nutlope</a></li><li>Alex <a href="https://twitter.com/alexandereardon">https://twitter.com/alexandereardon</a></li><li>Nairobi <a href="https://twitter.com/Tech4Abolition">https://twitter.com/Tech4Abolition</a></li><li>Theo <a href="https://twitter.com/t3dotgg">https://twitter.com/t3dotgg</a></li><li>Justin <a href="https://twitter.com/rothgar">https://twitter.com/rothgar</a></li></ul><p>Our hosts:</p><ul><li><a href="https://twitter.com/Chau_codes">https://twitter.com/Chau_codes</a></li><li><a href="https://twitter.com/RealChrisSean">https://twitter.com/RealChrisSean</a></li><li><a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sun, 21 Aug 2022 21:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/892603f9/71036d9a.mp3" length="369067211" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>9225</itunes:duration>
      <itunes:summary>We start with Q&amp;amp;A followups from last week, and then go deep on everything video, from YouTube/Twitter Shorts to Twitch/Livestreaming with some legends in the game.</itunes:summary>
      <itunes:subtitle>We start with Q&amp;amp;A followups from last week, and then go deep on everything video, from YouTube/Twitter Shorts to Twitch/Livestreaming with some legends in the game.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Tech Strategies &amp; Biz Models - Coding Career Chat</title>
      <itunes:episode>400</itunes:episode>
      <podcast:episode>400</podcast:episode>
      <itunes:title>[Weekend Drop] Tech Strategies &amp; Biz Models - Coding Career Chat</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">50a54620-61f4-4583-ad7b-c3cdd896a9c8</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-tech-strategies-biz-models-coding-career-chat</link>
      <description>
        <![CDATA[<p><strong>Previous Episodes</strong>: </p><ul><li>https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-the-operating-system-of-you</li><li>https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-finance-for-developers</li></ul><p><br><strong>Show notes and referenced links:</strong></p><ul><li>Reading: <a href="https://learninpublic.org/v1-strategy-intro-tech.pdf">https://learninpublic.org/v1-strategy-intro-tech.pdf</a></li><li>Replies: <a href="https://twitter.com/Chad_R_Stewart/status/1558529083079856128">https://twitter.com/Chad_R_Stewart/status/1558529083079856128</a></li></ul><p><br>Join the Coding Career Community: <a href="https://learninpublic.org/">https://learninpublic.org/</a></p><p>Follow for future spaces: <a href="https://twitter.com/Coding_Career">https://twitter.com/Coding_Career</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Previous Episodes</strong>: </p><ul><li>https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-the-operating-system-of-you</li><li>https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-finance-for-developers</li></ul><p><br><strong>Show notes and referenced links:</strong></p><ul><li>Reading: <a href="https://learninpublic.org/v1-strategy-intro-tech.pdf">https://learninpublic.org/v1-strategy-intro-tech.pdf</a></li><li>Replies: <a href="https://twitter.com/Chad_R_Stewart/status/1558529083079856128">https://twitter.com/Chad_R_Stewart/status/1558529083079856128</a></li></ul><p><br>Join the Coding Career Community: <a href="https://learninpublic.org/">https://learninpublic.org/</a></p><p>Follow for future spaces: <a href="https://twitter.com/Coding_Career">https://twitter.com/Coding_Career</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 20 Aug 2022 16:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/bd7ae651/d97fbecc.mp3" length="182554313" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>4562</itunes:duration>
      <itunes:summary>Our third Coding Career space focused on essential Tech Strategy/Business knowledge for developers!</itunes:summary>
      <itunes:subtitle>Our third Coding Career space focused on essential Tech Strategy/Business knowledge for developers!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[DevRel Real Talk] Making $2m/yr in DevRel (ft. Rebecca Marshburn and Nader Dabit)</title>
      <itunes:episode>402</itunes:episode>
      <podcast:episode>402</podcast:episode>
      <itunes:title>[DevRel Real Talk] Making $2m/yr in DevRel (ft. Rebecca Marshburn and Nader Dabit)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">095c6cbd-9a3e-4deb-a8df-10d975a27dd5</guid>
      <link>https://mixtape.swyx.io/episodes/devrel-real-talk-making-2m-yr-in-devrel-ft-rebecca-marshburn-and-nader-dabit</link>
      <description>
        <![CDATA[<p>Our Twitter space: <a href="https://twitter.com/i/spaces/1vAxRkDjkpNKl">https://twitter.com/i/spaces/1vAxRkDjkpNKl</a></p><p>Comp Report: <a href="https://www.commonroom.io/blog/2022-developer-relations-compensation-report/">https://www.commonroom.io/blog/2022-developer-relations-compensation-report/</a><br>Slido: <a href="https://app.sli.do/event/bxvrMv1yBfycLUh7bL3aaG">https://app.sli.do/event/bxvrMv1yBfycLUh7bL3aaG</a></p><p>Previous episodes:</p><ul><li><a href="https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak">https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak</a></li></ul><p><br>Our guests:</p><ul><li>Rebecca <a href="https://twitter.com/rothgar">https://twitter.com/beccaodelay</a></li><li>Nader <a href="https://twitter.com/micheal">https://twitter.com/dabit3</a></li></ul><p>Our hosts:</p><ul><li><a href="https://twitter.com/Chau_codes">https://twitter.com/Chau_codes</a></li><li><a href="https://twitter.com/RealChrisSean">https://twitter.com/RealChrisSean</a></li><li><a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Our Twitter space: <a href="https://twitter.com/i/spaces/1vAxRkDjkpNKl">https://twitter.com/i/spaces/1vAxRkDjkpNKl</a></p><p>Comp Report: <a href="https://www.commonroom.io/blog/2022-developer-relations-compensation-report/">https://www.commonroom.io/blog/2022-developer-relations-compensation-report/</a><br>Slido: <a href="https://app.sli.do/event/bxvrMv1yBfycLUh7bL3aaG">https://app.sli.do/event/bxvrMv1yBfycLUh7bL3aaG</a></p><p>Previous episodes:</p><ul><li><a href="https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak">https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak</a></li></ul><p><br>Our guests:</p><ul><li>Rebecca <a href="https://twitter.com/rothgar">https://twitter.com/beccaodelay</a></li><li>Nader <a href="https://twitter.com/micheal">https://twitter.com/dabit3</a></li></ul><p>Our hosts:</p><ul><li><a href="https://twitter.com/Chau_codes">https://twitter.com/Chau_codes</a></li><li><a href="https://twitter.com/RealChrisSean">https://twitter.com/RealChrisSean</a></li><li><a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 20 Aug 2022 10:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3bfdf2d8/45b72adc.mp3" length="228076651" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>5700</itunes:duration>
      <itunes:summary>We talk the 2022 DevRel Compensation Survey with Rebecca Marshburn from CommonRoom and special guest Nader Dabit, swyx's old boss!</itunes:summary>
      <itunes:subtitle>We talk the 2022 DevRel Compensation Survey with Rebecca Marshburn from CommonRoom and special guest Nader Dabit, swyx's old boss!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] CLUBLIFE by Tiësto</title>
      <itunes:episode>407</itunes:episode>
      <podcast:episode>407</podcast:episode>
      <itunes:title>[Music Friday] CLUBLIFE by Tiësto</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">aaa87a25-0ca6-4a02-837c-ac58fbd43bee</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-clublife-by-tiesto</link>
      <description>
        <![CDATA[<p><strong>Use good speakers! Not Airpods!</strong></p><ul><li><a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q">https://www.youtube.com/watch?v=lklTPY4Zj7Q</a></li><li><a href="https://soundcloud.com/clublifebytiesto/clublife-by-tiesto-podcast-801">https://soundcloud.com/clublifebytiesto/clublife-by-tiesto-podcast-801</a></li><li><a href="https://en.wikipedia.org/wiki/Ti%C3%ABsto">https://en.wikipedia.org/wiki/Ti%C3%ABsto</a></li></ul><p>Tracklist:</p><ul><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=0s">00:00</a>] Intro</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=42s">00:42</a>] 1 John Summit &amp; GUZ feat. Stevie Appleton - What A Life</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=230s">03:50</a>] 2 Fancy Inc – Circles (feat. Jack Dawson)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=376s">06:16</a>] 3 Piero Pirupa - Put Your Hands Up</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=480s">08:00</a>] 4 Oliver Heldens - I Was Made For Lovin' You (feat. Nile Rodgers &amp; House Gospel Choir) (James Hype Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=611s">10:11</a>] 5 Tiësto &amp; Charli XCX - Hot In It (VIP Remix) </li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=824s">13:44</a>] 6 The Weeknd - How Do I Make You Love Me (Sebastian Ingrosso &amp; Salvatore Ganacci Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=993s">16:33</a>] 7 David Guetta vs. Benny Benassi - Satisfaction</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1076s">17:56</a>] 8 Cat Dealers &amp; Lukas Vane feat. Elise LeGrow - Hey Hey (Heard You Say)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1213s">20:13</a>] 9 Sebastián Yatra - Tacones Rojos (Tiësto Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1424s">23:44</a>] 10 Axel Rulay vs. Tiësto - Si Es Trucho Es Trucho (feat. El Alfa &amp; Farruko)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1569s">26:09</a>] 11 DubVision, Otto Knows &amp; Alex Aris - Electricity</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1690s">28:10</a>] 12 HÄWK &amp; The Shooters - We Make It Pop</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1748s">29:08</a>] 13 Tujamo - Drop That Low (Tujamo's Secret Weapon 2022)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1869s">31:09</a>] 14 Imanbek &amp; BYOR – Belly Dancer (LUM!X Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1960s">32:40</a>] 15 MORTEN - No Good</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2139s">35:39</a>] 16 Tiësto - Baila Conmigo</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2232s">37:12</a>] 17 KVSH &amp; Carola - Welcome To The Future</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2322s">38:42</a>] 18 Martin Garrix &amp; Breathe Carolina - Something</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2421s">40:21</a>] 19 Martin Ikin - Future</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2498s">41:38</a>] 20 Odd Mob - LEFT TO RIGHT</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2588s">43:08</a>] 21 Fred Again.. - see yourself in my eyes (Sonickraft Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2731s">45:31</a>] 22 Binary Finary - 1998 (Whitesquare Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2911s">48:31</a>] 23 Mind Against &amp; Dyzen - Freedom (Club Mix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=3012s">50:12</a>] 24 Gheist - Only</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=3144s">52:24</a>] 25 ARTBAT &amp; Shall Ocin, feat. Braev - Origin</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=3417s">56:57</a>] 26 CamelPhat &amp; Mathame - Believe</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Use good speakers! Not Airpods!</strong></p><ul><li><a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q">https://www.youtube.com/watch?v=lklTPY4Zj7Q</a></li><li><a href="https://soundcloud.com/clublifebytiesto/clublife-by-tiesto-podcast-801">https://soundcloud.com/clublifebytiesto/clublife-by-tiesto-podcast-801</a></li><li><a href="https://en.wikipedia.org/wiki/Ti%C3%ABsto">https://en.wikipedia.org/wiki/Ti%C3%ABsto</a></li></ul><p>Tracklist:</p><ul><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=0s">00:00</a>] Intro</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=42s">00:42</a>] 1 John Summit &amp; GUZ feat. Stevie Appleton - What A Life</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=230s">03:50</a>] 2 Fancy Inc – Circles (feat. Jack Dawson)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=376s">06:16</a>] 3 Piero Pirupa - Put Your Hands Up</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=480s">08:00</a>] 4 Oliver Heldens - I Was Made For Lovin' You (feat. Nile Rodgers &amp; House Gospel Choir) (James Hype Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=611s">10:11</a>] 5 Tiësto &amp; Charli XCX - Hot In It (VIP Remix) </li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=824s">13:44</a>] 6 The Weeknd - How Do I Make You Love Me (Sebastian Ingrosso &amp; Salvatore Ganacci Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=993s">16:33</a>] 7 David Guetta vs. Benny Benassi - Satisfaction</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1076s">17:56</a>] 8 Cat Dealers &amp; Lukas Vane feat. Elise LeGrow - Hey Hey (Heard You Say)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1213s">20:13</a>] 9 Sebastián Yatra - Tacones Rojos (Tiësto Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1424s">23:44</a>] 10 Axel Rulay vs. Tiësto - Si Es Trucho Es Trucho (feat. El Alfa &amp; Farruko)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1569s">26:09</a>] 11 DubVision, Otto Knows &amp; Alex Aris - Electricity</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1690s">28:10</a>] 12 HÄWK &amp; The Shooters - We Make It Pop</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1748s">29:08</a>] 13 Tujamo - Drop That Low (Tujamo's Secret Weapon 2022)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1869s">31:09</a>] 14 Imanbek &amp; BYOR – Belly Dancer (LUM!X Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=1960s">32:40</a>] 15 MORTEN - No Good</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2139s">35:39</a>] 16 Tiësto - Baila Conmigo</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2232s">37:12</a>] 17 KVSH &amp; Carola - Welcome To The Future</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2322s">38:42</a>] 18 Martin Garrix &amp; Breathe Carolina - Something</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2421s">40:21</a>] 19 Martin Ikin - Future</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2498s">41:38</a>] 20 Odd Mob - LEFT TO RIGHT</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2588s">43:08</a>] 21 Fred Again.. - see yourself in my eyes (Sonickraft Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2731s">45:31</a>] 22 Binary Finary - 1998 (Whitesquare Remix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=2911s">48:31</a>] 23 Mind Against &amp; Dyzen - Freedom (Club Mix)</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=3012s">50:12</a>] 24 Gheist - Only</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=3144s">52:24</a>] 25 ARTBAT &amp; Shall Ocin, feat. Braev - Origin</li><li>[<a href="https://www.youtube.com/watch?v=lklTPY4Zj7Q&amp;t=3417s">56:57</a>] 26 CamelPhat &amp; Mathame - Believe</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 19 Aug 2022 22:29:32 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/701e259d/678f3ec9.mp3" length="146073536" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3650</itunes:duration>
      <itunes:summary>I've been waiting forever to share my love of EDM - and Episode 801 was the perfect chance. Use good speakers! Not Airpods!</itunes:summary>
      <itunes:subtitle>I've been waiting forever to share my love of EDM - and Episode 801 was the perfect chance. Use good speakers! Not Airpods!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Better Call Saul] Kim Wexler - Rhea Seehorn</title>
      <itunes:episode>405</itunes:episode>
      <podcast:episode>405</podcast:episode>
      <itunes:title>[Better Call Saul] Kim Wexler - Rhea Seehorn</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1f3b4622-f1e3-4099-a4e7-30b681bcb605</guid>
      <link>https://mixtape.swyx.io/episodes/better-call-saul-kim-wexler-rhea-seehorn</link>
      <description>
        <![CDATA[<ul><li>Opening Scene: S4E2 <a href="https://www.youtube.com/watch?v=osPVh1mT5Wo">https://www.youtube.com/watch?v=osPVh1mT5Wo</a></li><li>Understanding Kim Wexler <a href="https://www.youtube.com/watch?v=mHhGjnzAEqE">https://www.youtube.com/watch?v=mHhGjnzAEqE</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Opening Scene: S4E2 <a href="https://www.youtube.com/watch?v=osPVh1mT5Wo">https://www.youtube.com/watch?v=osPVh1mT5Wo</a></li><li>Understanding Kim Wexler <a href="https://www.youtube.com/watch?v=mHhGjnzAEqE">https://www.youtube.com/watch?v=mHhGjnzAEqE</a></li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 18 Aug 2022 21:57:11 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f0a0a99c/58849681.mp3" length="73652698" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1840</itunes:duration>
      <itunes:summary>The last of our special series on Better Call Saul.</itunes:summary>
      <itunes:subtitle>The last of our special series on Better Call Saul.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Better Call Saul] Lalo Salamanca - Tony Dalton (Extended)</title>
      <itunes:episode>404</itunes:episode>
      <podcast:episode>404</podcast:episode>
      <itunes:title>[Better Call Saul] Lalo Salamanca - Tony Dalton (Extended)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e5855e21-0a03-4b9d-abe5-7c9553cac705</guid>
      <link>https://mixtape.swyx.io/episodes/better-call-saul-lalo-salamanca-tony-dalton</link>
      <description>
        <![CDATA[<p>Lalo Scenes</p><ul><li>Introduction https://www.youtube.com/watch?v=mJv-QBdxSaU</li><li>Interrogation<ul><li>https://www.youtube.com/watch?v=q5osSNZ1jyk</li><li>https://www.youtube.com/watch?v=DSDLNjwIjbM</li></ul></li><li>LATE ADDITION: Tony Dalton and Vince Gilligan on BCS Insider: https://www.listennotes.com/podcasts/better-call-saul/608-better-call-saul-insider-GKShJeCHRkE/ </li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Lalo Scenes</p><ul><li>Introduction https://www.youtube.com/watch?v=mJv-QBdxSaU</li><li>Interrogation<ul><li>https://www.youtube.com/watch?v=q5osSNZ1jyk</li><li>https://www.youtube.com/watch?v=DSDLNjwIjbM</li></ul></li><li>LATE ADDITION: Tony Dalton and Vince Gilligan on BCS Insider: https://www.listennotes.com/podcasts/better-call-saul/608-better-call-saul-insider-GKShJeCHRkE/ </li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 17 Aug 2022 22:53:59 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2be519b5/157e3cab.mp3" length="77687176" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1941</itunes:duration>
      <itunes:summary>Part 3 of our special series on Better Call Saul</itunes:summary>
      <itunes:subtitle>Part 3 of our special series on Better Call Saul</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Better Call Saul] Howard Hamlin - Patrick Fabian</title>
      <itunes:episode>403</itunes:episode>
      <podcast:episode>403</podcast:episode>
      <itunes:title>[Better Call Saul] Howard Hamlin - Patrick Fabian</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c6c9578d-98e5-40b3-ae42-a2354ee70077</guid>
      <link>https://mixtape.swyx.io/episodes/better-call-saul-howard-hamlin</link>
      <description>
        <![CDATA[<p>Watch the Howard Hamlin video essay: <a href="https://www.youtube.com/watch?v=VvPoZS-Wr0k">https://www.youtube.com/watch?v=VvPoZS-Wr0k</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch the Howard Hamlin video essay: <a href="https://www.youtube.com/watch?v=VvPoZS-Wr0k">https://www.youtube.com/watch?v=VvPoZS-Wr0k</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 16 Aug 2022 23:28:30 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4f62c07d/f89f3c62.mp3" length="41063524" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1025</itunes:duration>
      <itunes:summary>Part 2 of our special series on Better Call Saul</itunes:summary>
      <itunes:subtitle>Part 2 of our special series on Better Call Saul</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Better Call Saul] Chuck McGill - Vince Gilligan</title>
      <itunes:episode>401</itunes:episode>
      <podcast:episode>401</podcast:episode>
      <itunes:title>[Better Call Saul] Chuck McGill - Vince Gilligan</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">255b52eb-01b5-44f5-a6fc-7576cc369d5f</guid>
      <link>https://mixtape.swyx.io/episodes/better-call-saul-chuck-mcgill-vince-gilligan</link>
      <description>
        <![CDATA[<p>Listen to the BCS Insider podcast: https://www.listennotes.com/podcasts/better-call-saul/105-better-call-saul-insider--J5jRD4fLhX/ (12mins)</p><p>Watch the Better Call Saul Season 1 Recap: https://www.youtube.com/watch?v=3Jr33FcB9lA<br>Watch "A Sick Joke" - Chuck's scene in Chicanery: https://www.youtube.com/watch?v=rreFXFnlKO4</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the BCS Insider podcast: https://www.listennotes.com/podcasts/better-call-saul/105-better-call-saul-insider--J5jRD4fLhX/ (12mins)</p><p>Watch the Better Call Saul Season 1 Recap: https://www.youtube.com/watch?v=3Jr33FcB9lA<br>Watch "A Sick Joke" - Chuck's scene in Chicanery: https://www.youtube.com/watch?v=rreFXFnlKO4</p>]]>
      </content:encoded>
      <pubDate>Tue, 16 Aug 2022 01:43:59 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f09e907c/e5350b9e.mp3" length="29463201" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>735</itunes:duration>
      <itunes:summary>Part 1 of our special series on Better Call Saul</itunes:summary>
      <itunes:subtitle>Part 1 of our special series on Better Call Saul</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Coding Career Chat - Finance for Developers</title>
      <itunes:episode>397</itunes:episode>
      <podcast:episode>397</podcast:episode>
      <itunes:title>[Weekend Drop] Coding Career Chat - Finance for Developers</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a43d90eb-f1ca-4f1a-9577-399afb4102c8</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-finance-for-developers</link>
      <description>
        <![CDATA[<p><strong>Previous Episode</strong>: <a href="https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-the-operating-system-of-you">https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-the-operating-system-of-you</a></p><p><strong>Show notes and referenced links:</strong></p><ul><li>Tweet out the Twitter space: <a href="https://twitter.com/Coding_Career/status/1554567966125088769">https://twitter.com/Coding_Career/status/1554567966125088769</a></li><li>Finance for Devs Youtube Workshop: <a href="https://www.youtube.com/watch?v=Lelq40jILA4">https://www.youtube.com/watch?v=Lelq40jILA4</a></li><li>Accounting for Devs <a href="https://news.ycombinator.com/item?id=23947818">https://news.ycombinator.com/item?id=23947818</a></li><li><strong>Google Doc</strong>: <a href="https://docs.google.com/document/d/1imIgNckZ_kM564fpGgTBtsqiGwRAIOcmA_hzuwRH4bo/edit?usp=sharing">https://docs.google.com/document/d/1imIgNckZ_kM564fpGgTBtsqiGwRAIOcmA_hzuwRH4bo/edit?usp=sharing</a> <p>Join the Coding Career Community: <a href="https://learninpublic.org/">https://learninpublic.org/</a></p><p>Follow for future spaces: <a href="https://twitter.com/Coding_Career">https://twitter.com/Coding_Career</a></p></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Previous Episode</strong>: <a href="https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-the-operating-system-of-you">https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-the-operating-system-of-you</a></p><p><strong>Show notes and referenced links:</strong></p><ul><li>Tweet out the Twitter space: <a href="https://twitter.com/Coding_Career/status/1554567966125088769">https://twitter.com/Coding_Career/status/1554567966125088769</a></li><li>Finance for Devs Youtube Workshop: <a href="https://www.youtube.com/watch?v=Lelq40jILA4">https://www.youtube.com/watch?v=Lelq40jILA4</a></li><li>Accounting for Devs <a href="https://news.ycombinator.com/item?id=23947818">https://news.ycombinator.com/item?id=23947818</a></li><li><strong>Google Doc</strong>: <a href="https://docs.google.com/document/d/1imIgNckZ_kM564fpGgTBtsqiGwRAIOcmA_hzuwRH4bo/edit?usp=sharing">https://docs.google.com/document/d/1imIgNckZ_kM564fpGgTBtsqiGwRAIOcmA_hzuwRH4bo/edit?usp=sharing</a> <p>Join the Coding Career Community: <a href="https://learninpublic.org/">https://learninpublic.org/</a></p><p>Follow for future spaces: <a href="https://twitter.com/Coding_Career">https://twitter.com/Coding_Career</a></p></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 13 Aug 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0b9270a5/8165538b.mp3" length="388505061" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>9711</itunes:duration>
      <itunes:summary>Our second Coding Career space focused on a oneoff workshop we did covering essential Finance knowledge for Developers!</itunes:summary>
      <itunes:subtitle>Our second Coding Career space focused on a oneoff workshop we did covering essential Finance knowledge for Developers!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creator] Viral Marketing for Teens - Shaan Puri's @SteveBartlettSC story</title>
      <itunes:episode>399</itunes:episode>
      <podcast:episode>399</podcast:episode>
      <itunes:title>[Creator] Viral Marketing for Teens - Shaan Puri's @SteveBartlettSC story</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">91a31014-7916-4f2c-b711-692c6a2ab48a</guid>
      <link>https://mixtape.swyx.io/episodes/creator-viral-marketing-for-teens-shaan-puris-stevebartlettsc-story</link>
      <description>
        <![CDATA[<p>Listen to MFM: https://www.listennotes.com/podcasts/my-first-million/billion-dollar-ad-arbitrage-xUo387stOEy/ (34mins in)</p><p>Discuss this episode: <a href="https://twitter.com/swyx/status/1557220705237962755">https://twitter.com/swyx/status/1557220705237962755</a><br><strong><br>We want to hear from you! The Swyx Mixtape Listener Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li><li>Results will be summed up in a future episode</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to MFM: https://www.listennotes.com/podcasts/my-first-million/billion-dollar-ad-arbitrage-xUo387stOEy/ (34mins in)</p><p>Discuss this episode: <a href="https://twitter.com/swyx/status/1557220705237962755">https://twitter.com/swyx/status/1557220705237962755</a><br><strong><br>We want to hear from you! The Swyx Mixtape Listener Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li><li>Results will be summed up in a future episode</li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 10 Aug 2022 00:21:54 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/51b5e18e/73699473.mp3" length="28798171" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>718</itunes:duration>
      <itunes:summary>Marketing with memes and avoiding cringe</itunes:summary>
      <itunes:subtitle>Marketing with memes and avoiding cringe</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Creators] Going Viral on Purpose - Karen X Cheng (@karenxcheng)</title>
      <itunes:episode>398</itunes:episode>
      <podcast:episode>398</podcast:episode>
      <itunes:title>[Creators] Going Viral on Purpose - Karen X Cheng (@karenxcheng)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a7f60eb4-c21a-4517-87ea-809b351bc30b</guid>
      <link>https://mixtape.swyx.io/episodes/creators-going-viral-on-purpose-karen-x-cheng</link>
      <description>
        <![CDATA[<p>Listen to Below the Line: <a href="https://www.youtube.com/watch?v=wn7jRqiUstw">https://www.youtube.com/watch?v=wn7jRqiUstw</a></p><p>Her videos:</p><ul><li><a href="https://www.youtube.com/shorts/y6igxTloESc">Low Budget Filmmaking</a> (87m views)</li><li><a href="https://www.youtube.com/watch?v=daC2EPUh22w">Girl Learns to Dance in a Year</a> (12m views)</li></ul><p><br>Discuss this episode: https://twitter.com/swyx/status/1556793526800842752</p><p><strong>We want to hear from you! The Swyx Mixtape Listener Survey</strong></p><ul><li>Fill out our 2022 Survey! https://forms.gle/g2s1Np9wS5qmrKSRA!</li><li>Survey context: https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</li><li>Results will be summed up in a future episode</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Below the Line: <a href="https://www.youtube.com/watch?v=wn7jRqiUstw">https://www.youtube.com/watch?v=wn7jRqiUstw</a></p><p>Her videos:</p><ul><li><a href="https://www.youtube.com/shorts/y6igxTloESc">Low Budget Filmmaking</a> (87m views)</li><li><a href="https://www.youtube.com/watch?v=daC2EPUh22w">Girl Learns to Dance in a Year</a> (12m views)</li></ul><p><br>Discuss this episode: https://twitter.com/swyx/status/1556793526800842752</p><p><strong>We want to hear from you! The Swyx Mixtape Listener Survey</strong></p><ul><li>Fill out our 2022 Survey! https://forms.gle/g2s1Np9wS5qmrKSRA!</li><li>Survey context: https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</li><li>Results will be summed up in a future episode</li></ul>]]>
      </content:encoded>
      <pubDate>Mon, 08 Aug 2022 20:04:35 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ed1c1021/f3763719.mp3" length="45725591" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1141</itunes:duration>
      <itunes:summary>The Girl who Learned to Dance teaches us to dance with the algorithm.


Discuss this episode: 

We want to hear from you! The Swyx Mixtape Listener Survey
Fill out our 2022 Survey! https://forms.gle/g2s1Np9wS5qmrKSRA!
Survey context: https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx
Results will be summed up in a future episode</itunes:summary>
      <itunes:subtitle>The Girl who Learned to Dance teaches us to dance with the algorithm.


Discuss this episode: 

We want to hear from you! The Swyx Mixtape Listener Survey
Fill out our 2022 Survey! https://forms.gle/g2s1Np9wS5qmrKSRA!
Survey context: https://mixtap</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Coding Career Chat - The Operating System of You</title>
      <itunes:episode>392</itunes:episode>
      <podcast:episode>392</podcast:episode>
      <itunes:title>[Weekend Drop] Coding Career Chat - The Operating System of You</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">45934130-2501-458a-a13c-b5460077d6d1</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-coding-career-chat-the-operating-system-of-you</link>
      <description>
        <![CDATA[<p>Show notes and referenced links: <a href="https://twitter.com/swyx/status/1553456558264164356">https://twitter.com/swyx/status/1553456558264164356</a></p><p>Old talk version: <a href="https://www.youtube.com/watch?v=IzK4IxHv3W0">https://www.youtube.com/watch?v=IzK4IxHv3W0</a></p><p>Join the Coding Career Community: <a href="https://learninpublic.org/">https://learninpublic.org/</a></p><p>Follow for future spaces: <a href="https://twitter.com/Coding_Career">https://twitter.com/Coding_Career</a></p><p><strong>Transcript</strong></p><p><br></p><p>[00:00:00] <strong>Chad Stewart:</strong> I think we should set up the whole thing first in case, people might be coming off the street and they don't necessarily know exactly about the chapter of the book. I definitely think you should talk a little bit about that first. </p><p>[00:00:10] <strong>swyx:</strong> I do opinion introduce it. Yeah. Yeah.</p><p>[00:00:13] That'd be great. Do you wanna give it a shot? I wanna see what what your take on it is. Oh, okay. Yeah, sure. I'll give it a shot. So, </p><p>[00:00:20] <strong>Chad Stewart:</strong> So pretty much the idea. Well, so first of all the, currently the chapter actually is at the end of the book. And a lot of you get a lot of, the, you get a lot of other information before you get to this chapter.</p><p>[00:00:32] And the kind of idea is that, all that other information is important. It's great. But if you don't necessarily know how to implement. Then, yeah, it's not particularly useful. And so my understanding, you of took the idea of hairs, things that that you could use to start implementing some of these things.</p><p>[00:00:53] And then one of the things that actually really enjoyed really liked I read over the chapter again, just to to refresh myself, was the idea of not everything to use all the time. You have tactics which you use whenever they come up, then you have strategy. Which you use, like you use a little bit more often.</p><p>[00:01:13] I don't remember what the third one is, but it is like levels of when you use them principles. Yes. Principles. Thank you. When you use them often. So the chapter resonated with me mostly because of a lot of the things that you were talking about is like habits and like laying the foundation for success.</p><p>[00:01:30] Part we talked about it in the Mito last week in terms of keeping yourself physically healthy, but just also, it's just generally your habits, both your physical habits, like learning, expanding your knowledge, networking, interacting with people it's just having that foundation laid out so that, leveraging the other topics of the book was is what you call.</p><p>[00:01:53] It was easier. I know we had that, this kind of discussion about about maybe putting it earlier in the book, but that's the reason why I decided, Hey, maybe this would be the first thing to talk about because this is something that, we talk up in the industry, but not really, yeah. So just wanted to talk about </p><p>[00:02:11] <strong>swyx:</strong> anyways. Yeah. That's a great recap. Yeah, that's fantastic recap. Okay. Job done. Thank you everyone. Yeah. Wow. And you didn't even I didn't even tell you I was gonna ask you anyway. I just love hearing about it from other point of view.</p><p>[00:02:23] But yeah, you can see how it's weird to put it at the front of the buzz. I have to go through and set up all the context first, which is like 39 chapters of random shit. And then but, and then I come in at the end with a really strong chapter. Right. But I think my reflection is like, Imagine you would hand it the golden book of advice.</p><p>[00:02:42] Like maybe my book is like not the golden book of advice, but maybe someone else's book in book of advice. Can you convert that advice into results and the chances are, is it's no, because it's not really, you're not really lacking for advice. You're really lacking for systems to implement that effectively in your career, in your life.</p><p>[00:03:03] Right? To actually put things in action and follow through on them. It's not ideas, it's execution, it's not motivation, it's discipline. And so like it's really boring blocking and tackling stuff. But then I felt like if I did not talk then everything I, everything else I talk about is a complete waste because like this that's the real sustainable advantage.</p><p>[00:03:24] I think for sure, I was very influenced by atomic habits. Like you can have all the fancy trading strategies that you want, but ultimately, your net worth is a trailing indicator of your financial habits. Did you save enough? and, did you did you did you put did you pay down the interest rate on the things that you're supposed to pay down first before chasing the investment in other categories?</p><p>[00:03:48] And I definitely feel like, when people give high level career advice, they tend to overstep in terms of the high stakes, the very dramatic, the very flashy, the very sexy, or very smart sounding ideas. And there's just the boring, like eat of vegetables, versions of the ideas. Isn't talked about enough when actually it is the predominant.</p><p>[00:04:08] Thing to get right. So, yeah. Oh, go ahead. Go ahead. Sorry. I cut you off. Oh, no, I see you also join on your personal, so, I'm talking to two CHADS. Oh </p><p>[00:04:15] <strong>Chad Stewart:</strong> yeah. One that's a duck and one that's an actual person. Yeah. No, so I would, I, so I do agree with you. But, and I guess it's I try not to say too much about the, on, on like you're delivering the chapter as opposed to the chapter's contents itself.</p><p>[00:04:30] But like I do agree that, like the thing that everybody's interested in, like you said, the gold as you put it is definitely. The, what you call it the flashy advice, the, this is how you negotiate your salary. These are the technologies that you choose, as opposed to the eat, your vegetables as you call it version is, get up every day and code, get up every day and read tech, tech news, or get up every day and network, specifically the phrase network, where network is just this bland, instruction that you're, that </p><p>[00:05:02] <strong>swyx:</strong> everybody gives, know, which network what you supposed to do when people say I'm gonna get up to date end network.</p><p>[00:05:06] What is that? I </p><p>[00:05:08] <strong>Chad Stewart:</strong> have no clue. I just, I say it all the time. And then I sit down and okay, what am I supposed to do? Ha </p><p>[00:05:15] <strong>swyx:</strong> oh, but so my version of that right. Is to learn in public. Right? And I know, this, so, like it's weird to come to, to reach out, to let's, here's an unenlightened version of networking, which is.</p><p>[00:05:26] You're just, you're gonna go out there and you're gonna look for some industry mentor and you're gonna cold email them and say, please, can you be my mentor? Which is an unspecified job of indeterminate length for no money. So good luck. But if you learn the public you're putting your interests out there, you're you progress out there and people can help you with specific dimensions and you can build your network that way by building up assets of value that you exchange for something else.</p><p>[00:05:50] And I think that's a really positive some way to network and I highly encourage people </p><p>[00:05:54] <strong>Chad Stewart:</strong> to do that. Yeah, no, I definitely agree. I definitely agree. And I guess like that's like the going back to the operating system of you is like the more kind of boring part, because that is something that you have to do all the time, it's the grind, right?</p><p>[00:06:11] Like everybody is trying to tell you to grind, but they don't necessarily tell you. You know why it's important and they don't tell you that it gets boring. Well, I gue...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Show notes and referenced links: <a href="https://twitter.com/swyx/status/1553456558264164356">https://twitter.com/swyx/status/1553456558264164356</a></p><p>Old talk version: <a href="https://www.youtube.com/watch?v=IzK4IxHv3W0">https://www.youtube.com/watch?v=IzK4IxHv3W0</a></p><p>Join the Coding Career Community: <a href="https://learninpublic.org/">https://learninpublic.org/</a></p><p>Follow for future spaces: <a href="https://twitter.com/Coding_Career">https://twitter.com/Coding_Career</a></p><p><strong>Transcript</strong></p><p><br></p><p>[00:00:00] <strong>Chad Stewart:</strong> I think we should set up the whole thing first in case, people might be coming off the street and they don't necessarily know exactly about the chapter of the book. I definitely think you should talk a little bit about that first. </p><p>[00:00:10] <strong>swyx:</strong> I do opinion introduce it. Yeah. Yeah.</p><p>[00:00:13] That'd be great. Do you wanna give it a shot? I wanna see what what your take on it is. Oh, okay. Yeah, sure. I'll give it a shot. So, </p><p>[00:00:20] <strong>Chad Stewart:</strong> So pretty much the idea. Well, so first of all the, currently the chapter actually is at the end of the book. And a lot of you get a lot of, the, you get a lot of other information before you get to this chapter.</p><p>[00:00:32] And the kind of idea is that, all that other information is important. It's great. But if you don't necessarily know how to implement. Then, yeah, it's not particularly useful. And so my understanding, you of took the idea of hairs, things that that you could use to start implementing some of these things.</p><p>[00:00:53] And then one of the things that actually really enjoyed really liked I read over the chapter again, just to to refresh myself, was the idea of not everything to use all the time. You have tactics which you use whenever they come up, then you have strategy. Which you use, like you use a little bit more often.</p><p>[00:01:13] I don't remember what the third one is, but it is like levels of when you use them principles. Yes. Principles. Thank you. When you use them often. So the chapter resonated with me mostly because of a lot of the things that you were talking about is like habits and like laying the foundation for success.</p><p>[00:01:30] Part we talked about it in the Mito last week in terms of keeping yourself physically healthy, but just also, it's just generally your habits, both your physical habits, like learning, expanding your knowledge, networking, interacting with people it's just having that foundation laid out so that, leveraging the other topics of the book was is what you call.</p><p>[00:01:53] It was easier. I know we had that, this kind of discussion about about maybe putting it earlier in the book, but that's the reason why I decided, Hey, maybe this would be the first thing to talk about because this is something that, we talk up in the industry, but not really, yeah. So just wanted to talk about </p><p>[00:02:11] <strong>swyx:</strong> anyways. Yeah. That's a great recap. Yeah, that's fantastic recap. Okay. Job done. Thank you everyone. Yeah. Wow. And you didn't even I didn't even tell you I was gonna ask you anyway. I just love hearing about it from other point of view.</p><p>[00:02:23] But yeah, you can see how it's weird to put it at the front of the buzz. I have to go through and set up all the context first, which is like 39 chapters of random shit. And then but, and then I come in at the end with a really strong chapter. Right. But I think my reflection is like, Imagine you would hand it the golden book of advice.</p><p>[00:02:42] Like maybe my book is like not the golden book of advice, but maybe someone else's book in book of advice. Can you convert that advice into results and the chances are, is it's no, because it's not really, you're not really lacking for advice. You're really lacking for systems to implement that effectively in your career, in your life.</p><p>[00:03:03] Right? To actually put things in action and follow through on them. It's not ideas, it's execution, it's not motivation, it's discipline. And so like it's really boring blocking and tackling stuff. But then I felt like if I did not talk then everything I, everything else I talk about is a complete waste because like this that's the real sustainable advantage.</p><p>[00:03:24] I think for sure, I was very influenced by atomic habits. Like you can have all the fancy trading strategies that you want, but ultimately, your net worth is a trailing indicator of your financial habits. Did you save enough? and, did you did you did you put did you pay down the interest rate on the things that you're supposed to pay down first before chasing the investment in other categories?</p><p>[00:03:48] And I definitely feel like, when people give high level career advice, they tend to overstep in terms of the high stakes, the very dramatic, the very flashy, the very sexy, or very smart sounding ideas. And there's just the boring, like eat of vegetables, versions of the ideas. Isn't talked about enough when actually it is the predominant.</p><p>[00:04:08] Thing to get right. So, yeah. Oh, go ahead. Go ahead. Sorry. I cut you off. Oh, no, I see you also join on your personal, so, I'm talking to two CHADS. Oh </p><p>[00:04:15] <strong>Chad Stewart:</strong> yeah. One that's a duck and one that's an actual person. Yeah. No, so I would, I, so I do agree with you. But, and I guess it's I try not to say too much about the, on, on like you're delivering the chapter as opposed to the chapter's contents itself.</p><p>[00:04:30] But like I do agree that, like the thing that everybody's interested in, like you said, the gold as you put it is definitely. The, what you call it the flashy advice, the, this is how you negotiate your salary. These are the technologies that you choose, as opposed to the eat, your vegetables as you call it version is, get up every day and code, get up every day and read tech, tech news, or get up every day and network, specifically the phrase network, where network is just this bland, instruction that you're, that </p><p>[00:05:02] <strong>swyx:</strong> everybody gives, know, which network what you supposed to do when people say I'm gonna get up to date end network.</p><p>[00:05:06] What is that? I </p><p>[00:05:08] <strong>Chad Stewart:</strong> have no clue. I just, I say it all the time. And then I sit down and okay, what am I supposed to do? Ha </p><p>[00:05:15] <strong>swyx:</strong> oh, but so my version of that right. Is to learn in public. Right? And I know, this, so, like it's weird to come to, to reach out, to let's, here's an unenlightened version of networking, which is.</p><p>[00:05:26] You're just, you're gonna go out there and you're gonna look for some industry mentor and you're gonna cold email them and say, please, can you be my mentor? Which is an unspecified job of indeterminate length for no money. So good luck. But if you learn the public you're putting your interests out there, you're you progress out there and people can help you with specific dimensions and you can build your network that way by building up assets of value that you exchange for something else.</p><p>[00:05:50] And I think that's a really positive some way to network and I highly encourage people </p><p>[00:05:54] <strong>Chad Stewart:</strong> to do that. Yeah, no, I definitely agree. I definitely agree. And I guess like that's like the going back to the operating system of you is like the more kind of boring part, because that is something that you have to do all the time, it's the grind, right?</p><p>[00:06:11] Like everybody is trying to tell you to grind, but they don't necessarily tell you. You know why it's important and they don't tell you that it gets boring. Well, I gue...</p>]]>
      </content:encoded>
      <pubDate>Sat, 06 Aug 2022 13:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5812dd25/0040c567.mp3" length="182519735" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>4561</itunes:duration>
      <itunes:summary>We hosted our first public Twitter Space on the last chapter of the Coding Career Handbook!</itunes:summary>
      <itunes:subtitle>We hosted our first public Twitter Space on the last chapter of the Coding Career Handbook!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Biz] Open Core Ventures - Sid Sijbrandij (@sytses)</title>
      <itunes:episode>396</itunes:episode>
      <podcast:episode>396</podcast:episode>
      <itunes:title>[Biz] Open Core Ventures - Sid Sijbrandij (@sytses)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cf9eb690-217e-4418-adaf-382af3401a84</guid>
      <link>https://mixtape.swyx.io/episodes/biz-open-core-ventures-sid-sijbrandij-sytses</link>
      <description>
        <![CDATA[<p>Listen to 20VC: https://thetwentyminutevc.libsyn.com/20vc-gitlab-ceo-sid-sijbrandij-on-why-you-are-not-allowed-to-present-in-meetings-at-gitlab-why-it-is-a-pipedream-we-will-go-back-to-offices-and-what-is-the-future-of-work-ceo-coaches-what-makes-the-best-when-to-have-them-and-when-to-change-them (31 mins in)</p><p>Discuss this episode: <a href="https://twitter.com/swyx/status/1555237139633283072">https://twitter.com/swyx/status/1555237139633283072</a><br><strong><br>We want to hear from you! The Swyx Mixtape Listener Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li><li>Results will be summed up in a future episode</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to 20VC: https://thetwentyminutevc.libsyn.com/20vc-gitlab-ceo-sid-sijbrandij-on-why-you-are-not-allowed-to-present-in-meetings-at-gitlab-why-it-is-a-pipedream-we-will-go-back-to-offices-and-what-is-the-future-of-work-ceo-coaches-what-makes-the-best-when-to-have-them-and-when-to-change-them (31 mins in)</p><p>Discuss this episode: <a href="https://twitter.com/swyx/status/1555237139633283072">https://twitter.com/swyx/status/1555237139633283072</a><br><strong><br>We want to hear from you! The Swyx Mixtape Listener Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li><li>Results will be summed up in a future episode</li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 04 Aug 2022 13:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f07e0e73/4cfa76bf.mp3" length="9388176" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>233</itunes:duration>
      <itunes:summary>The GitLab CEO's new approach to OSS venture capital.</itunes:summary>
      <itunes:subtitle>The GitLab CEO's new approach to OSS venture capital.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Biz] How do you make a successful open source *app*? - Peer Richelsen (@peer_rich)</title>
      <itunes:episode>395</itunes:episode>
      <podcast:episode>395</podcast:episode>
      <itunes:title>[Biz] How do you make a successful open source *app*? - Peer Richelsen (@peer_rich)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8ac606de-8d56-41fd-a6d2-28981068f18e</guid>
      <link>https://mixtape.swyx.io/episodes/biz-how-do-you-make-a-successful-open-source-app-peer-richelsen</link>
      <description>
        <![CDATA[<p>Listen to Founder's Talk: https://changelog.com/founderstalk/88 (45 mins in)</p><p>Tweet on Open Source Application Layer: <a href="https://twitter.com/barrald/status/1549029270558752768">https://twitter.com/barrald/status/1549029270558752768</a><br>See also the list of Rajko's list of OSS Challengers: <a href="https://twitter.com/rajko_rad/status/1485410252795359241">https://twitter.com/rajko_rad/status/1485410252795359241</a></p><p>Discuss this episode: <a href="https://twitter.com/swyx/status/1555033094691999744?s=20&amp;t=Xiq05UrzEhQqPN-_GBuaDg">https://twitter.com/swyx/status/1555033094691999744?s=20&amp;t=Xiq05UrzEhQqPN-_GBuaDg</a></p><p><strong><br>We want to hear from you! The Swyx Mixtape Listener Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li><li>Results will be summed up in a future episode</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Founder's Talk: https://changelog.com/founderstalk/88 (45 mins in)</p><p>Tweet on Open Source Application Layer: <a href="https://twitter.com/barrald/status/1549029270558752768">https://twitter.com/barrald/status/1549029270558752768</a><br>See also the list of Rajko's list of OSS Challengers: <a href="https://twitter.com/rajko_rad/status/1485410252795359241">https://twitter.com/rajko_rad/status/1485410252795359241</a></p><p>Discuss this episode: <a href="https://twitter.com/swyx/status/1555033094691999744?s=20&amp;t=Xiq05UrzEhQqPN-_GBuaDg">https://twitter.com/swyx/status/1555033094691999744?s=20&amp;t=Xiq05UrzEhQqPN-_GBuaDg</a></p><p><strong><br>We want to hear from you! The Swyx Mixtape Listener Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li><li>Results will be summed up in a future episode</li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 03 Aug 2022 23:29:11 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5a092b26/55a2de5a.mp3" length="36808897" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>919</itunes:duration>
      <itunes:summary>Users don't care if you're open source, so X but Open Source is a meme... or is it?</itunes:summary>
      <itunes:subtitle>Users don't care if you're open source, so X but Open Source is a meme... or is it?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Biz] How Microsoft embraced Open Source - Sam Ramji (@sramji)</title>
      <itunes:episode>394</itunes:episode>
      <podcast:episode>394</podcast:episode>
      <itunes:title>[Biz] How Microsoft embraced Open Source - Sam Ramji (@sramji)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d5dfda6f-b246-40c3-9fe4-4e3329c51823</guid>
      <link>https://mixtape.swyx.io/episodes/biz-how-microsoft-embraced-open-source-sam-ramji-sramji</link>
      <description>
        <![CDATA[<p>Listen to SaaS for Developers: <a href="https://www.youtube.com/watch?v=LLIkfSrIHUI">https://www.youtube.com/watch?v=LLIkfSrIHUI</a> (from 7 mins in)</p><p>Discuss on Twitter: <a href="https://twitter.com/swyx/status/1554617433448763394">https://twitter.com/swyx/status/1554617433448763394</a><br><strong><br>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to SaaS for Developers: <a href="https://www.youtube.com/watch?v=LLIkfSrIHUI">https://www.youtube.com/watch?v=LLIkfSrIHUI</a> (from 7 mins in)</p><p>Discuss on Twitter: <a href="https://twitter.com/swyx/status/1554617433448763394">https://twitter.com/swyx/status/1554617433448763394</a><br><strong><br>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul>]]>
      </content:encoded>
      <pubDate>Tue, 02 Aug 2022 19:57:28 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cc9ca368/16cb18ea.mp3" length="37052967" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>925</itunes:duration>
      <itunes:summary>What it was like to work for Bill Gates and turn yesterday's Micro$oft into today's Microsoft</itunes:summary>
      <itunes:subtitle>What it was like to work for Bill Gates and turn yesterday's Micro$oft into today's Microsoft</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Biz] The Business Models of Open Source - Adam Jacobs</title>
      <itunes:episode>393</itunes:episode>
      <podcast:episode>393</podcast:episode>
      <itunes:title>[Biz] The Business Models of Open Source - Adam Jacobs</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">faacb431-d9b9-4c70-9f9f-4a6dd341e636</guid>
      <link>https://mixtape.swyx.io/episodes/biz-the-business-models-of-open-source-adam-jacobs</link>
      <description>
        <![CDATA[<p>Listen to the Changelog: <a href="https://changelog.com/news/the-business-model-of-open-source-29e6">https://changelog.com/news/the-business-model-of-open-source-29e6</a> (26mins in)</p><p>Discuss on Twitter: <a href="https://twitter.com/swyx/status/1554283718981844992">https://twitter.com/swyx/status/1554283718981844992</a><br><strong><br>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Changelog: <a href="https://changelog.com/news/the-business-model-of-open-source-29e6">https://changelog.com/news/the-business-model-of-open-source-29e6</a> (26mins in)</p><p>Discuss on Twitter: <a href="https://twitter.com/swyx/status/1554283718981844992">https://twitter.com/swyx/status/1554283718981844992</a><br><strong><br>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul>]]>
      </content:encoded>
      <pubDate>Mon, 01 Aug 2022 21:51:23 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/517d6e60/b86c19da.mp3" length="60024463" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1499</itunes:duration>
      <itunes:summary>The chef of Chef dishes out spicy takes on open source.</itunes:summary>
      <itunes:subtitle>The chef of Chef dishes out spicy takes on open source.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Bun and Deno: New Runtimes for the Third Age of JavaScript</title>
      <itunes:episode>386</itunes:episode>
      <podcast:episode>386</podcast:episode>
      <itunes:title>[Weekend Drop] Bun and Deno: New Runtimes for the Third Age of JavaScript</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c9bb5c28-cc0b-45c5-b2de-604701a44d47</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-bun-and-deno-new-runtimes-for-the-third-age-of-javascript</link>
      <description>
        <![CDATA[<p>Slides and Video: <a href="https://www.youtube.com/watch?v=O7KVEwNau6w&amp;lc=UgzJimEUXVWtALFbCZF4AaABAg">https://www.youtube.com/watch?v=O7KVEwNau6w&amp;lc=UgzJimEUXVWtALFbCZF4AaABAg</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Slides and Video: <a href="https://www.youtube.com/watch?v=O7KVEwNau6w&amp;lc=UgzJimEUXVWtALFbCZF4AaABAg">https://www.youtube.com/watch?v=O7KVEwNau6w&amp;lc=UgzJimEUXVWtALFbCZF4AaABAg</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 30 Jul 2022 10:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3efc618c/0dfa67cd.mp3" length="34376288" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2145</itunes:duration>
      <itunes:summary>The audio stream of my newest talk on Bun vs Deno.</itunes:summary>
      <itunes:subtitle>The audio stream of my newest talk on Bun vs Deno.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Unchained Melody - Mike Yung</title>
      <itunes:episode>391</itunes:episode>
      <podcast:episode>391</podcast:episode>
      <itunes:title>[Music Friday] Unchained Melody - Mike Yung</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0757d990-856f-439b-9678-09f16295f328</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-unchained-melody-mike-yung</link>
      <description>
        <![CDATA[<p>Watch him on YouTube: <a href="https://www.youtube.com/watch?v=GrHfWKeTDEI">https://www.youtube.com/watch?v=GrHfWKeTDEI</a></p><p><strong><br>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch him on YouTube: <a href="https://www.youtube.com/watch?v=GrHfWKeTDEI">https://www.youtube.com/watch?v=GrHfWKeTDEI</a></p><p><strong><br>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 29 Jul 2022 20:41:11 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3e8f5cb6/51b62af5.mp3" length="3424329" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>211</itunes:duration>
      <itunes:summary>Mike Yung, viral subway performer, sings The Righteous Brothers' Unchained Melody.</itunes:summary>
      <itunes:subtitle>Mike Yung, viral subway performer, sings The Righteous Brothers' Unchained Melody.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] The Usecases of Clickhouse - Robert Hodges</title>
      <itunes:episode>390</itunes:episode>
      <podcast:episode>390</podcast:episode>
      <itunes:title>[Tech] The Usecases of Clickhouse - Robert Hodges</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e0e3cbff-1cee-4fbc-a4ab-8a58fab8f3e5</guid>
      <link>https://mixtape.swyx.io/episodes/tech-the-usecases-of-clickhouse-robert-hodges</link>
      <description>
        <![CDATA[<p>Source: the HOSS Talks FOSS podcast <a href="https://percona.podbean.com/e/all-things-opensource-data-warehouse-percona-database-podcast-w-robert-hodges/?utm_source=listennotes.com&amp;utm_campaign=Listen+Notes&amp;utm_medium=website">https://percona.podbean.com/e/all-things-opensource-data-warehouse-percona-database-podcast-w-robert-hodges/</a></p><p>Feedback/Discuss on Twitter: <a href="https://twitter.com/swyx/status/1552842592357949440">https://twitter.com/swyx/status/1552842592357949440</a></p><p><strong>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Source: the HOSS Talks FOSS podcast <a href="https://percona.podbean.com/e/all-things-opensource-data-warehouse-percona-database-podcast-w-robert-hodges/?utm_source=listennotes.com&amp;utm_campaign=Listen+Notes&amp;utm_medium=website">https://percona.podbean.com/e/all-things-opensource-data-warehouse-percona-database-podcast-w-robert-hodges/</a></p><p>Feedback/Discuss on Twitter: <a href="https://twitter.com/swyx/status/1552842592357949440">https://twitter.com/swyx/status/1552842592357949440</a></p><p><strong>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 27 Jul 2022 22:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5964bbc6/30d8d2c7.mp3" length="33111167" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>826</itunes:duration>
      <itunes:summary>Realtime analytics for *everyone*.</itunes:summary>
      <itunes:subtitle>Realtime analytics for *everyone*.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] The Secret Sauce of Clickhouse - Aaron Katz</title>
      <itunes:episode>389</itunes:episode>
      <podcast:episode>389</podcast:episode>
      <itunes:title>[Tech] The Secret Sauce of Clickhouse - Aaron Katz</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">88c86423-ccba-48c8-937a-43dad3cd0697</guid>
      <link>https://mixtape.swyx.io/episodes/tech-the-secret-sauce-of-clickhouse-aaron-katz</link>
      <description>
        <![CDATA[<p>Source: the Analytics Engineering Podcast: <a href="https://roundup.getdbt.com/p/aaron-katz-clickhouse">https://roundup.getdbt.com/p/aaron-katz-clickhouse</a> (25mins in)</p><p>Feedback/Discuss on Twitter: <a href="https://twitter.com/swyx/status/1552838644997791744">https://twitter.com/swyx/status/1552838644997791744</a></p><p><strong>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul><p><strong>Show Notes<br></strong><br></p><ul><li><a href="https://www.youtube.com/watch?v=fGG9dApIhDU">CMU Database lecture from Robert Hodges at Altinity</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Source: the Analytics Engineering Podcast: <a href="https://roundup.getdbt.com/p/aaron-katz-clickhouse">https://roundup.getdbt.com/p/aaron-katz-clickhouse</a> (25mins in)</p><p>Feedback/Discuss on Twitter: <a href="https://twitter.com/swyx/status/1552838644997791744">https://twitter.com/swyx/status/1552838644997791744</a></p><p><strong>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul><p><strong>Show Notes<br></strong><br></p><ul><li><a href="https://www.youtube.com/watch?v=fGG9dApIhDU">CMU Database lecture from Robert Hodges at Altinity</a></li></ul>]]>
      </content:encoded>
      <pubDate>Tue, 26 Jul 2022 22:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0f4f05f4/75ac2852.mp3" length="38301056" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>956</itunes:duration>
      <itunes:summary>How does Clickhouse do what it claims to do?</itunes:summary>
      <itunes:subtitle>How does Clickhouse do what it claims to do?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Tech] The Origin of Clickhouse - Aaron Katz</title>
      <itunes:episode>388</itunes:episode>
      <podcast:episode>388</podcast:episode>
      <itunes:title>[Tech] The Origin of Clickhouse - Aaron Katz</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fbbd0176-831c-432a-bf04-742e515dfd9c</guid>
      <link>https://mixtape.swyx.io/episodes/tech-the-origin-of-clickhouse-aaron-katz</link>
      <description>
        <![CDATA[<p>Source: the Analytics Engineering Podcast: <a href="https://roundup.getdbt.com/p/aaron-katz-clickhouse">https://roundup.getdbt.com/p/aaron-katz-clickhouse</a> (2mins in)</p><p>Feedback/Discuss on Twitter: <a href="https://twitter.com/swyx/status/1552835669373894656">https://twitter.com/swyx/status/1552835669373894656</a></p><p><strong>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul><p><br><strong>More on Clickhouse</strong></p><p>Our previous episode on Clickhouse: <a href="https://twitter.com/swyx/status/1502129209111576577?s=20&amp;t=bvjrALnEoJhIEn65h00y8g">https://twitter.com/swyx/status/1502129209111576577</a></p><p>HN comments on Clickhouse: https://news.ycombinator.com/item?id=28595419</p>I'd like to thank the creators of ClickHouse as i hope they are reading here. We've been using it since 2019 in a single server setup with billions of rows. No problems at all. And query speeds that seem unreal compared to MySQL and pg.<p><br>https://news.ycombinator.com/item?id=26316401 </p>Also wanted to share my overall positive experience with Clickhouse.<p>UPSIDES</p><p>* started a 3-node cluster using the official Docker images super quickly</p><p>* ingested billions of rows super fast</p><p>* great compression (of course, depends on your data's characteristics)</p><p>* features like <a href="https://clickhouse.tech/docs/en/engines/table-engines/mergetree-family/aggregatingmergetree/">https://clickhouse.tech/docs/en/engines/table-engines/merget...</a> are amazing to see</p><p>* ODBC support. I initially said "Who uses that??", but we used it to connect PostgreSQL and so we can keep the non-timeseries data in PostgreSQL but still access PostgreSQL tables in Clickhouse (!)</p><p>* you can go the other way too: read Clickhouse from PostgreSQL (see <a href="https://github.com/Percona-Lab/clickhousedb_fdw">https://github.com/Percona-Lab/clickhousedb_fdw</a>, although we didn't try this)</p><p>* PRs welcome, and quickly reviewed. (We improved the ODBC UUID support)</p><p>* code quality is pretty high.</p><p>DOWNSIDES</p><p>* limited JOIN capabilities, which is expected from a timeseries-oriented database like Clickhouse. It's almost impossible to implement JOINs at this kind of scale. The philosophy is "If it won't be fast as scale, we don't support it"</p><p>* not-quite-standard SQL syntax, but they've been improving it</p><p>* limited DELETE support, which is also expected from this kind of database, but rarely used in the kinds of environments that CH usually runs in (how often do people delete data from ElasticSearch?)<br>It's really an impressive piece of engineering. Hats off to the Yandex crew.</p><p><br>more</p>I'd like to add an upside which is:<p>Totally great and simple on a single node.</p><p>I looked at a bunch of analytical databases and had a lot that started with "so here's a basic 10 node cluster". Clickhouse installed and worked instantly with decent but not "big" data with no hassle. A hundred million rows with lots of heavy text blobs and a lot of columns, that kind of thing. Happily dealt with triple nested joins over that, and with billions of entries in arrays on those columns didn't bat an eye.</p><p><br><a href="https://news.ycombinator.com/item?id=29098637">https://news.ycombinator.com/item?id=29098637</a> </p>This has been my experience with ClickHouse as well...that is, you can basically close your eyes while writing the schema and still maintain to get extremely impressive performance.<p>That being said, ClickHouse also has a ton of clever levers you can pull to squeeze out better performance and compression which aren't used by default, such as using Delta/DoubleDelta CODECs with LZ4/ZSTD compression, etc. Not to mention, MATERIALIZED VIEWs and/or the relatively newer feature MergeTree Projections[1]</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Source: the Analytics Engineering Podcast: <a href="https://roundup.getdbt.com/p/aaron-katz-clickhouse">https://roundup.getdbt.com/p/aaron-katz-clickhouse</a> (2mins in)</p><p>Feedback/Discuss on Twitter: <a href="https://twitter.com/swyx/status/1552835669373894656">https://twitter.com/swyx/status/1552835669373894656</a></p><p><strong>Survey</strong></p><ul><li>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</li><li>Survey context: <a href="https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx">https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</a></li></ul><p><br><strong>More on Clickhouse</strong></p><p>Our previous episode on Clickhouse: <a href="https://twitter.com/swyx/status/1502129209111576577?s=20&amp;t=bvjrALnEoJhIEn65h00y8g">https://twitter.com/swyx/status/1502129209111576577</a></p><p>HN comments on Clickhouse: https://news.ycombinator.com/item?id=28595419</p>I'd like to thank the creators of ClickHouse as i hope they are reading here. We've been using it since 2019 in a single server setup with billions of rows. No problems at all. And query speeds that seem unreal compared to MySQL and pg.<p><br>https://news.ycombinator.com/item?id=26316401 </p>Also wanted to share my overall positive experience with Clickhouse.<p>UPSIDES</p><p>* started a 3-node cluster using the official Docker images super quickly</p><p>* ingested billions of rows super fast</p><p>* great compression (of course, depends on your data's characteristics)</p><p>* features like <a href="https://clickhouse.tech/docs/en/engines/table-engines/mergetree-family/aggregatingmergetree/">https://clickhouse.tech/docs/en/engines/table-engines/merget...</a> are amazing to see</p><p>* ODBC support. I initially said "Who uses that??", but we used it to connect PostgreSQL and so we can keep the non-timeseries data in PostgreSQL but still access PostgreSQL tables in Clickhouse (!)</p><p>* you can go the other way too: read Clickhouse from PostgreSQL (see <a href="https://github.com/Percona-Lab/clickhousedb_fdw">https://github.com/Percona-Lab/clickhousedb_fdw</a>, although we didn't try this)</p><p>* PRs welcome, and quickly reviewed. (We improved the ODBC UUID support)</p><p>* code quality is pretty high.</p><p>DOWNSIDES</p><p>* limited JOIN capabilities, which is expected from a timeseries-oriented database like Clickhouse. It's almost impossible to implement JOINs at this kind of scale. The philosophy is "If it won't be fast as scale, we don't support it"</p><p>* not-quite-standard SQL syntax, but they've been improving it</p><p>* limited DELETE support, which is also expected from this kind of database, but rarely used in the kinds of environments that CH usually runs in (how often do people delete data from ElasticSearch?)<br>It's really an impressive piece of engineering. Hats off to the Yandex crew.</p><p><br>more</p>I'd like to add an upside which is:<p>Totally great and simple on a single node.</p><p>I looked at a bunch of analytical databases and had a lot that started with "so here's a basic 10 node cluster". Clickhouse installed and worked instantly with decent but not "big" data with no hassle. A hundred million rows with lots of heavy text blobs and a lot of columns, that kind of thing. Happily dealt with triple nested joins over that, and with billions of entries in arrays on those columns didn't bat an eye.</p><p><br><a href="https://news.ycombinator.com/item?id=29098637">https://news.ycombinator.com/item?id=29098637</a> </p>This has been my experience with ClickHouse as well...that is, you can basically close your eyes while writing the schema and still maintain to get extremely impressive performance.<p>That being said, ClickHouse also has a ton of clever levers you can pull to squeeze out better performance and compression which aren't used by default, such as using Delta/DoubleDelta CODECs with LZ4/ZSTD compression, etc. Not to mention, MATERIALIZED VIEWs and/or the relatively newer feature MergeTree Projections[1]</p>]]>
      </content:encoded>
      <pubDate>Mon, 25 Jul 2022 21:23:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/658b14d0/a729899c.mp3" length="36263621" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>905</itunes:duration>
      <itunes:summary>Clickhouse's CEO tells the story of one of the most compelling new database companies of recent times.</itunes:summary>
      <itunes:subtitle>Clickhouse's CEO tells the story of one of the most compelling new database companies of recent times.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[DevRel Real Talk] Bill Nye, the DevRel Guy (ft. AWS, Databricks and Elgato)</title>
      <itunes:episode>387</itunes:episode>
      <podcast:episode>387</podcast:episode>
      <itunes:title>[DevRel Real Talk] Bill Nye, the DevRel Guy (ft. AWS, Databricks and Elgato)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">83314749-2818-4b38-acf5-2414e9b7ba39</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-devrel-real-talk-ep-1-ft-justin-garrison-micheal-benedict-zack-hoherchak</link>
      <description>
        <![CDATA[<p>Our Twitter space: <a href="https://twitter.com/i/spaces/1MYxNngopWOxw">https://twitter.com/i/spaces/1MYxNngopWOxw</a></p><p>Blogpost: <a href="https://dx.tips/bill-nye-the-devrel-guy">https://dx.tips/bill-nye-the-devrel-guy</a></p><p>Our guests:</p><ul><li>Justin <a href="https://twitter.com/rothgar">https://twitter.com/rothgar</a></li><li>Micheal <a href="https://twitter.com/micheal">https://twitter.com/micheal</a></li><li>Zack <a href="https://twitter.com/ChekTek">https://twitter.com/ChekTek</a></li></ul><p>Our hosts:</p><ul><li><a href="https://twitter.com/Chau_codes">https://twitter.com/Chau_codes</a></li><li><a href="https://twitter.com/RealChrisSean">https://twitter.com/RealChrisSean</a></li><li><a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Our Twitter space: <a href="https://twitter.com/i/spaces/1MYxNngopWOxw">https://twitter.com/i/spaces/1MYxNngopWOxw</a></p><p>Blogpost: <a href="https://dx.tips/bill-nye-the-devrel-guy">https://dx.tips/bill-nye-the-devrel-guy</a></p><p>Our guests:</p><ul><li>Justin <a href="https://twitter.com/rothgar">https://twitter.com/rothgar</a></li><li>Micheal <a href="https://twitter.com/micheal">https://twitter.com/micheal</a></li><li>Zack <a href="https://twitter.com/ChekTek">https://twitter.com/ChekTek</a></li></ul><p>Our hosts:</p><ul><li><a href="https://twitter.com/Chau_codes">https://twitter.com/Chau_codes</a></li><li><a href="https://twitter.com/RealChrisSean">https://twitter.com/RealChrisSean</a></li><li><a href="https://twitter.com/swyx">https://twitter.com/swyx</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 23 Jul 2022 10:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d5969f48/4d42b720.mp3" length="300268621" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/IFwO8JC0wtA8DU62LuClsEJN6VYizm8FJ8ggQpDnDyU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzk1ODU3OS8x/NjU4NTM3MjI3LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>7505</itunes:duration>
      <itunes:summary>swyx, Justin, and Chris Sean talk DevRel and field questions from folks from AWS (Justin Garrison), Databricks (Micheal Benedict) and Elgato (Zack Hoherchak)!</itunes:summary>
      <itunes:subtitle>swyx, Justin, and Chris Sean talk DevRel and field questions from folks from AWS (Justin Garrison), Databricks (Micheal Benedict) and Elgato (Zack Hoherchak)!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Swyx Mixtape Survey, Refactor, and Deadpool! [swyx]</title>
      <itunes:episode>385</itunes:episode>
      <podcast:episode>385</podcast:episode>
      <itunes:title>Swyx Mixtape Survey, Refactor, and Deadpool! [swyx]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">76c2a7a8-7f42-4475-9dd0-37efb75bdcb7</guid>
      <link>https://mixtape.swyx.io/episodes/swyx-mixtape-survey-refactor-and-deadpool-swyx</link>
      <description>
        <![CDATA[<p><strong>Survey</strong></p><p>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</p><p><strong>New Daily Themes<br></strong><br></p><ul><li>Technical notes</li><li>Business notes</li><li>Creator notes</li><li>Health notes</li></ul><p>You can always see the backlog of clips live, at <a href="https://github.com/sw-yx/brain">https://github.com/sw-yx/brain</a></p><p><br><strong>Our 2021-2022 Deadpool <br></strong><br><strong>## Life</strong></p><p>- https://overcast.fm/+olfN7lGho 20 mins social butterfly gary vee problems  + 50 mins introvert strategy<br>- https://youtu.be/oH9sJrAVeC0 Brandon Sanderson  life advice from 14 mins in. Goals, learn how you work, break it down <br>- https://overcast.fm/+b1V1guBD8 23 mins greg mckowen virality vs energy<br>- how to be employee #8 at stripe https://overcast.fm/+sAoIh6me8 have side project - 18mins<br>- https://overcast.fm/+HhhiZISrU be the driver 18mins</p><p><br><strong>## misc</strong></p><p>https://overcast.fm/+IOVdeY 15 mins william hung</p><p>https://overcast.fm/+KebtSrIKA 40 mins about twitter epiphanies - naval</p><p>3mins browser user agent https://overcast.fm/+LfVNDuulU</p><p><strong>## deadpool</strong></p><p>- https://designdetails.fm/episodes/7RL459Ke  8 minutes - proof of curiosity - learn in public<br>- https://constine.substack.com/p/how-the-creator-crisis-forced-artists jack conte on creators vs influencers 20 mins in<br>- radical transparency lampshading https://podcasts.apple.com/us/podcast/everyone-hates-marketers/id1221256195<br>- get spencer rascoff interview on satya nadella. user focus not competitor focus<br>- spencer rascoff on spacs https://overcast.fm/+RWpv4tXUg 1h 35mins<br>- https://mebfaber.com/2021/05/14/e311-radio-show/ 7 minutes found money found money startups<br>- https://overcast.fm/+UwBo3_SRA stackoverflow founding story<br>- calling in https://www.youtube.com/watch?v=xw_720iQDss<br>- https://overcast.fm/+G72_S1rVA praxeology 2 mins rory Sutherland 17 mins<br>- https://overcast.fm/+eZyDpkhOo 50 mins metrics on academic honesty<br>- https://overcast.fm/+rTsVMkQyQ 13 mins how brianne kimmel started as a nobody<br>- https://a16z-live.simplecast.com/episodes/one-on-one-with-a-and-z-8 pmarca on agi 30 mins<br>- https://www.3books.co/chapters/22 tim urban love vs like - 1hr 44 mins<br>- https://player.fm/series/hanselminutes-with-scott-hanselman/design-systems-with-jina-anne what is a design system<br>- https://www.youtube.com/watch?v=pqeJFYwnkjE debt metaphor<br>- https://overcast.fm/+OxeYJmQDA 9 mins not a how to - walter isaacson<br>- https://overcast.fm/+rTsUkMHLE 40 mins mimetic desire<br>- https://overcast.fm/+b1V2u0abg 40 mins university advice<br>- https://overcast.fm/+SustHMll0 11 mins how turkey living with hyperinflation<br>- https://corecursive.com/063-apple-2001/ <br> - 18 mins shipping ipod<br> - 29 mins tech debt quit story<br> - 45 mins knowing the stack<br>- 4 stages if the ownership economy https://overcast.fm/+YNeSoJsXs 36mins<br>- k8s documentary https://overcast.fm/+B1yJZf4lw 7mins<br>- bolt guy https://three-cartoon-avatars.simplecast.com/episodes/ep-10-interview-with-ryan-breslow-the-silicon-valley-mob-twilio-insider-trading-and-why-onlyfans-cant-find-investors</p><p><strong>yegge corner<br></strong><br> - yegge on salary https://youtu.be/AKBYbZ1tyyc<br> - https://overcast.fm/+0TxbP_0Gk what billionaires talk about - CEOs<br> - https://overcast.fm/+0TxYQEOhk google works does well 15mins ish tech stuff <br> - https://overcast.fm/+0TxbyakyQ 28mins old school gates<br> - yegge reminder https://youtu.be/vKmQW_Nkfk8</p><p><strong>covid stories<br></strong><br> - https://delian.substack.com/p/operators-ep-27-nilam-ganenthiran how instacart handled covid<br> - https://podcasts.apple.com/us/podcast/id1507293907?i=1000471392336 bchesky rescue of airbnb<br> - https://overcast.fm/+L0d0r2BYc 20 mins airbnb during covid<br> - https://overcast.fm/+noYBB9bCQ airbnb story</p><p><strong>crypto corner</strong><br> - https://overcast.fm/+YNeQU9S5I 8mins loot<br> - https://overcast.fm/+YNeQU9S5I 25 min what is loot<br> - https://overcast.fm/+Lzu3yDXyE bored apes<br> - https://overcast.fm/+FhW-ynXUE 55. mins tether discussion<br> - https://overcast.fm/+Jy_w5_2iA nifty gateway <br> - https://overcast.fm/+eZyAwm28w eth mev 50 mins<br> - https://overcast.fm/+JmiPv_PrI bitclout first 8 mins<br> - https://www.youtube.com/watch?v=jwadHC5ha-E bankless ens dao<br> - https://overcast.fm/+eZyD3MfIg cruptonomicon<br> - https://overcast.fm/+Ylhm80Z-4 12 mins constitution dao problems. intro https://overcast.fm/+XcSvlJhAs 2mins<br> - https://overcast.fm/+pN8f_ULnQ 17 mins ken griffin side of constitutiondao<br> - https://overcast.fm/+QLdt2a4yQ 45 mins condao leader<br> - https://overcast.fm/+FaxkphON4 32 mins SBF talking about loss covering until 45mins<br> - https://www.youtube.com/watch?v=Dur918GqDIw&amp;list=WL&amp;index=18&amp;t=244s pseudonymity  balajis<br> - vitalik what is eth https://overcast.fm/+Q4m6kgTKA 5-10ish mins<br> - https://overcast.fm/+qdIBj-7hw 20mins the graph <br> - https://overcast.fm/+TRbX793DU 32 mins what is dao until 50ish mins<br> - 6529 https://overcast.fm/+nRGzZ7yqs<br> - uncovering dao hack https://overcast.fm/+O-dbduSYI</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Survey</strong></p><p>Fill out our 2022 Survey! <a href="https://forms.gle/g2s1Np9wS5qmrKSRA">https://forms.gle/g2s1Np9wS5qmrKSRA</a>!</p><p><strong>New Daily Themes<br></strong><br></p><ul><li>Technical notes</li><li>Business notes</li><li>Creator notes</li><li>Health notes</li></ul><p>You can always see the backlog of clips live, at <a href="https://github.com/sw-yx/brain">https://github.com/sw-yx/brain</a></p><p><br><strong>Our 2021-2022 Deadpool <br></strong><br><strong>## Life</strong></p><p>- https://overcast.fm/+olfN7lGho 20 mins social butterfly gary vee problems  + 50 mins introvert strategy<br>- https://youtu.be/oH9sJrAVeC0 Brandon Sanderson  life advice from 14 mins in. Goals, learn how you work, break it down <br>- https://overcast.fm/+b1V1guBD8 23 mins greg mckowen virality vs energy<br>- how to be employee #8 at stripe https://overcast.fm/+sAoIh6me8 have side project - 18mins<br>- https://overcast.fm/+HhhiZISrU be the driver 18mins</p><p><br><strong>## misc</strong></p><p>https://overcast.fm/+IOVdeY 15 mins william hung</p><p>https://overcast.fm/+KebtSrIKA 40 mins about twitter epiphanies - naval</p><p>3mins browser user agent https://overcast.fm/+LfVNDuulU</p><p><strong>## deadpool</strong></p><p>- https://designdetails.fm/episodes/7RL459Ke  8 minutes - proof of curiosity - learn in public<br>- https://constine.substack.com/p/how-the-creator-crisis-forced-artists jack conte on creators vs influencers 20 mins in<br>- radical transparency lampshading https://podcasts.apple.com/us/podcast/everyone-hates-marketers/id1221256195<br>- get spencer rascoff interview on satya nadella. user focus not competitor focus<br>- spencer rascoff on spacs https://overcast.fm/+RWpv4tXUg 1h 35mins<br>- https://mebfaber.com/2021/05/14/e311-radio-show/ 7 minutes found money found money startups<br>- https://overcast.fm/+UwBo3_SRA stackoverflow founding story<br>- calling in https://www.youtube.com/watch?v=xw_720iQDss<br>- https://overcast.fm/+G72_S1rVA praxeology 2 mins rory Sutherland 17 mins<br>- https://overcast.fm/+eZyDpkhOo 50 mins metrics on academic honesty<br>- https://overcast.fm/+rTsVMkQyQ 13 mins how brianne kimmel started as a nobody<br>- https://a16z-live.simplecast.com/episodes/one-on-one-with-a-and-z-8 pmarca on agi 30 mins<br>- https://www.3books.co/chapters/22 tim urban love vs like - 1hr 44 mins<br>- https://player.fm/series/hanselminutes-with-scott-hanselman/design-systems-with-jina-anne what is a design system<br>- https://www.youtube.com/watch?v=pqeJFYwnkjE debt metaphor<br>- https://overcast.fm/+OxeYJmQDA 9 mins not a how to - walter isaacson<br>- https://overcast.fm/+rTsUkMHLE 40 mins mimetic desire<br>- https://overcast.fm/+b1V2u0abg 40 mins university advice<br>- https://overcast.fm/+SustHMll0 11 mins how turkey living with hyperinflation<br>- https://corecursive.com/063-apple-2001/ <br> - 18 mins shipping ipod<br> - 29 mins tech debt quit story<br> - 45 mins knowing the stack<br>- 4 stages if the ownership economy https://overcast.fm/+YNeSoJsXs 36mins<br>- k8s documentary https://overcast.fm/+B1yJZf4lw 7mins<br>- bolt guy https://three-cartoon-avatars.simplecast.com/episodes/ep-10-interview-with-ryan-breslow-the-silicon-valley-mob-twilio-insider-trading-and-why-onlyfans-cant-find-investors</p><p><strong>yegge corner<br></strong><br> - yegge on salary https://youtu.be/AKBYbZ1tyyc<br> - https://overcast.fm/+0TxbP_0Gk what billionaires talk about - CEOs<br> - https://overcast.fm/+0TxYQEOhk google works does well 15mins ish tech stuff <br> - https://overcast.fm/+0TxbyakyQ 28mins old school gates<br> - yegge reminder https://youtu.be/vKmQW_Nkfk8</p><p><strong>covid stories<br></strong><br> - https://delian.substack.com/p/operators-ep-27-nilam-ganenthiran how instacart handled covid<br> - https://podcasts.apple.com/us/podcast/id1507293907?i=1000471392336 bchesky rescue of airbnb<br> - https://overcast.fm/+L0d0r2BYc 20 mins airbnb during covid<br> - https://overcast.fm/+noYBB9bCQ airbnb story</p><p><strong>crypto corner</strong><br> - https://overcast.fm/+YNeQU9S5I 8mins loot<br> - https://overcast.fm/+YNeQU9S5I 25 min what is loot<br> - https://overcast.fm/+Lzu3yDXyE bored apes<br> - https://overcast.fm/+FhW-ynXUE 55. mins tether discussion<br> - https://overcast.fm/+Jy_w5_2iA nifty gateway <br> - https://overcast.fm/+eZyAwm28w eth mev 50 mins<br> - https://overcast.fm/+JmiPv_PrI bitclout first 8 mins<br> - https://www.youtube.com/watch?v=jwadHC5ha-E bankless ens dao<br> - https://overcast.fm/+eZyD3MfIg cruptonomicon<br> - https://overcast.fm/+Ylhm80Z-4 12 mins constitution dao problems. intro https://overcast.fm/+XcSvlJhAs 2mins<br> - https://overcast.fm/+pN8f_ULnQ 17 mins ken griffin side of constitutiondao<br> - https://overcast.fm/+QLdt2a4yQ 45 mins condao leader<br> - https://overcast.fm/+FaxkphON4 32 mins SBF talking about loss covering until 45mins<br> - https://www.youtube.com/watch?v=Dur918GqDIw&amp;list=WL&amp;index=18&amp;t=244s pseudonymity  balajis<br> - vitalik what is eth https://overcast.fm/+Q4m6kgTKA 5-10ish mins<br> - https://overcast.fm/+qdIBj-7hw 20mins the graph <br> - https://overcast.fm/+TRbX793DU 32 mins what is dao until 50ish mins<br> - 6529 https://overcast.fm/+nRGzZ7yqs<br> - uncovering dao hack https://overcast.fm/+O-dbduSYI</p>]]>
      </content:encoded>
      <pubDate>Wed, 20 Jul 2022 12:22:21 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7f7cda3d/b25a49c9.mp3" length="8292309" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>445</itunes:duration>
      <itunes:summary>We want your feedback!</itunes:summary>
      <itunes:subtitle>We want your feedback!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] swyx on WebJoy podcast</title>
      <itunes:episode>378</itunes:episode>
      <podcast:episode>378</podcast:episode>
      <itunes:title>[Weekend Drop] swyx on WebJoy podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-webjoy-podcast</link>
      <description>
        <![CDATA[<p>listen to Webjoy: https://webjoy.fm/episode/season-1-episode-4-creating-something-from-nothing-shawn-swyx</p><p>Shawn Wang joins the show to talk about his origin story, starting in the finance industry and how feeling like just a code monkey in a system drew him to learn front-end engineering and start working on product development and ultimately become a developer advocate.</p><p>We discuss what the career path for a developer advocate might look like, as well as podcast listening tools Listen Notes and Listenbox and how they help allow people to look up and listen to podcasts on their own terms rather than being stuck in a corporate garden.</p><ul><li><a href="https://www.freecodecamp.org/">FreeCodeCamp</a></li><li><a href="https://www.listennotes.com/">Listen Notes</a></li><li><a href="https://listenbox.app/">Listenbox</a></li><li><a href="https://www.learninpublic.org/">The Coding Career Handbook</a></li><li><a href="https://twitter.com/swyx">Shawn's Twitter: @swyx</a></li><li><a href="https://www.swyx.io/">Shawn's Website</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>listen to Webjoy: https://webjoy.fm/episode/season-1-episode-4-creating-something-from-nothing-shawn-swyx</p><p>Shawn Wang joins the show to talk about his origin story, starting in the finance industry and how feeling like just a code monkey in a system drew him to learn front-end engineering and start working on product development and ultimately become a developer advocate.</p><p>We discuss what the career path for a developer advocate might look like, as well as podcast listening tools Listen Notes and Listenbox and how they help allow people to look up and listen to podcasts on their own terms rather than being stuck in a corporate garden.</p><ul><li><a href="https://www.freecodecamp.org/">FreeCodeCamp</a></li><li><a href="https://www.listennotes.com/">Listen Notes</a></li><li><a href="https://listenbox.app/">Listenbox</a></li><li><a href="https://www.learninpublic.org/">The Coding Career Handbook</a></li><li><a href="https://twitter.com/swyx">Shawn's Twitter: @swyx</a></li><li><a href="https://www.swyx.io/">Shawn's Website</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 16 Jul 2022 19:55:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7cb77fb6/fe5275fc.mp3" length="12596975" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1048</itunes:duration>
      <itunes:summary>I joined Eddie Hinkle's new podcast to talk about his origin story, starting in the finance industry and how feeling like just a code monkey in a system drew him to learn front-end engineering and start working on product development and ultimately become a developer advocate.</itunes:summary>
      <itunes:subtitle>I joined Eddie Hinkle's new podcast to talk about his origin story, starting in the finance industry and how feeling like just a code monkey in a system drew him to learn front-end engineering and start working on product development and ultimately become</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Britney Spears (fixed)</title>
      <itunes:episode>384</itunes:episode>
      <podcast:episode>384</podcast:episode>
      <itunes:title>[Music Friday] Britney Spears (fixed)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">17ba494a-5ee9-4941-b250-bd910afd972b</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-britney-spears</link>
      <description>
        <![CDATA[<p>The first release of this episode had an extremely bad intro from me which I was unable to rescue. So i've just cut it out with no intro at all. Enjoy anyway!</p><p>Listen to Switched on Pop: https://switchedonpop.com/episodes/listening-2-britney-gimme-more (15mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The first release of this episode had an extremely bad intro from me which I was unable to rescue. So i've just cut it out with no intro at all. Enjoy anyway!</p><p>Listen to Switched on Pop: https://switchedonpop.com/episodes/listening-2-britney-gimme-more (15mins in)</p>]]>
      </content:encoded>
      <pubDate>Fri, 15 Jul 2022 23:36:01 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3fc6f60a/53d59ba8.mp3" length="15153904" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>756</itunes:duration>
      <itunes:summary>A musicologist and a songwriter break down the Princess of Pop.</itunes:summary>
      <itunes:subtitle>A musicologist and a songwriter break down the Princess of Pop.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Principles for a Deep Life [Cal Newport]</title>
      <itunes:episode>383</itunes:episode>
      <podcast:episode>383</podcast:episode>
      <itunes:title>Principles for a Deep Life [Cal Newport]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e5ebd70d-ba31-45a1-9d1f-4b0bf9ba31cf</guid>
      <link>https://mixtape.swyx.io/episodes/principles-for-a-deep-life-cal-newport</link>
      <description>
        <![CDATA[<p><a href="https://www.listennotes.com/podcasts/deep-questions/ep-204-deep-life-principles-eiXE038yljd/?t=5061">https://www.listennotes.com/podcasts/deep-questions/ep-204-deep-life-principles-eiXE038yljd/?t=5061</a> 1hr 20mins in</p><ul><li>The Deep Life<ul><li><strong>Radically shift</strong> your life to align yourself to things you value - deep commitment,  with tradeoffs, focused, not vague</li><li><strong>Practice</strong> - Gain insight from doing the thing you want to do (not thinking about it, or reading about it)</li><li><strong>Career Capital</strong> - Have a foundation of Competence - be good at something valuable before you try something different</li></ul></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://www.listennotes.com/podcasts/deep-questions/ep-204-deep-life-principles-eiXE038yljd/?t=5061">https://www.listennotes.com/podcasts/deep-questions/ep-204-deep-life-principles-eiXE038yljd/?t=5061</a> 1hr 20mins in</p><ul><li>The Deep Life<ul><li><strong>Radically shift</strong> your life to align yourself to things you value - deep commitment,  with tradeoffs, focused, not vague</li><li><strong>Practice</strong> - Gain insight from doing the thing you want to do (not thinking about it, or reading about it)</li><li><strong>Career Capital</strong> - Have a foundation of Competence - be good at something valuable before you try something different</li></ul></li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 14 Jul 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/dac2bad4/1a6d9f33.mp3" length="7498783" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>600</itunes:duration>
      <itunes:summary>Translating the Deep philosophy from work to life.</itunes:summary>
      <itunes:subtitle>Translating the Deep philosophy from work to life.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Baby Steps to Get Control [Cal Newport]</title>
      <itunes:episode>382</itunes:episode>
      <podcast:episode>382</podcast:episode>
      <itunes:title>Baby Steps to Get Control [Cal Newport]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b385f50a-c666-443a-b026-1fcd9c0e5896</guid>
      <link>https://mixtape.swyx.io/episodes/baby-steps-to-get-control-cal-newport</link>
      <description>
        <![CDATA[<p>Listen to Deep Questions: <a href="https://www.listennotes.com/podcasts/deep-questions/ep-184-replay-the-y_ucZrt6CDB/">https://www.listennotes.com/podcasts/deep-questions/ep-184-replay-the-y_ucZrt6CDB/</a></p><ol><li><strong>Time Block Plan </strong>- give every minute a job</li><li><strong>Setup Task Boards</strong> - keep track of every task and their status<ol><li>this week</li><li>ambiguous</li><li>major projects</li><li>waiting to hear back</li></ol></li><li><strong>Full Capture</strong> - by end of day - every obligation is out of head, in a trusted system<ol><li>Email inbox</li><li>Calendar</li><li>Task Board</li></ol></li><li><strong>Weekly Plan</strong> - at beginning of each week, build plan for week<ol><li>block time for critical things</li><li>interfaces with daily Time Block Plan</li></ol></li><li><strong>Strategic Plan</strong><ol><li>The Vision for your professional life (for quarter)</li><li>Vision interacts with weekly plan</li></ol></li><li><strong>Automate and Eliminate</strong><ol><li>reduce amounts of context switches</li><li>batch stuff, handing off, outsourcing</li><li>say no, leave, step away</li></ol></li><li><strong>Go for it</strong><ol><li>take really ambitious projects, big swings</li></ol></li></ol>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Deep Questions: <a href="https://www.listennotes.com/podcasts/deep-questions/ep-184-replay-the-y_ucZrt6CDB/">https://www.listennotes.com/podcasts/deep-questions/ep-184-replay-the-y_ucZrt6CDB/</a></p><ol><li><strong>Time Block Plan </strong>- give every minute a job</li><li><strong>Setup Task Boards</strong> - keep track of every task and their status<ol><li>this week</li><li>ambiguous</li><li>major projects</li><li>waiting to hear back</li></ol></li><li><strong>Full Capture</strong> - by end of day - every obligation is out of head, in a trusted system<ol><li>Email inbox</li><li>Calendar</li><li>Task Board</li></ol></li><li><strong>Weekly Plan</strong> - at beginning of each week, build plan for week<ol><li>block time for critical things</li><li>interfaces with daily Time Block Plan</li></ol></li><li><strong>Strategic Plan</strong><ol><li>The Vision for your professional life (for quarter)</li><li>Vision interacts with weekly plan</li></ol></li><li><strong>Automate and Eliminate</strong><ol><li>reduce amounts of context switches</li><li>batch stuff, handing off, outsourcing</li><li>say no, leave, step away</li></ol></li><li><strong>Go for it</strong><ol><li>take really ambitious projects, big swings</li></ol></li></ol>]]>
      </content:encoded>
      <pubDate>Wed, 13 Jul 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/282d9789/9ed703b1.mp3" length="13751900" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1059</itunes:duration>
      <itunes:summary>How to slowly easy into Capture, Configure, Control.</itunes:summary>
      <itunes:subtitle>How to slowly easy into Capture, Configure, Control.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Time Management: Capture, Configure, Control [Cal Newport]</title>
      <itunes:episode>381</itunes:episode>
      <podcast:episode>381</podcast:episode>
      <itunes:title>Time Management: Capture, Configure, Control [Cal Newport]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">da9d563e-ce7e-4987-badc-57d3724371b7</guid>
      <link>https://mixtape.swyx.io/episodes/time-management-capture-configure-control-cal-newport</link>
      <description>
        <![CDATA[<p>Listen to Deep Questions: <a href="https://www.listennotes.com/podcasts/deep-questions/ep-169-how-do-i-manage-my-time-gTNFVbZvLQA/">https://www.listennotes.com/podcasts/deep-questions/ep-169-how-do-i-manage-my-time-gTNFVbZvLQA/</a></p><ul><li><strong>Three requirements of time management</strong><ul><li><strong>Capture</strong>: don't store anything in your head. Your ideas, info, commitments, plans.</li><li><strong>Configure</strong>: make effort organizing. Gather relevant info in one place.</li><li><strong>Control</strong>: proactively make a plan for your time in advance: quarterly, weekly, daily</li><li><em>Constrain</em> (bonus!): figure out how to automate, consolidate interruptions with office hours</li></ul></li><li>Actual tools used<ul><li>Capture<ul><li><strong>workingmemory.txt</strong></li><li>shutdown: -&gt; go thru workingmemory -&gt; trello, gdoc</li></ul></li><li>Configure<ul><li>separate kanban board for every role - researcher, etc</li><li> columns<ul><li>"to be processed"</li><li>"waiting to hear back from"</li><li>"persistent initiatives"</li></ul></li><li>daily: just add stuff</li><li>weekly: reorganize and review</li></ul></li><li>Control<ul><li>daily, weekly, quarterly, time blocking</li></ul></li></ul></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Deep Questions: <a href="https://www.listennotes.com/podcasts/deep-questions/ep-169-how-do-i-manage-my-time-gTNFVbZvLQA/">https://www.listennotes.com/podcasts/deep-questions/ep-169-how-do-i-manage-my-time-gTNFVbZvLQA/</a></p><ul><li><strong>Three requirements of time management</strong><ul><li><strong>Capture</strong>: don't store anything in your head. Your ideas, info, commitments, plans.</li><li><strong>Configure</strong>: make effort organizing. Gather relevant info in one place.</li><li><strong>Control</strong>: proactively make a plan for your time in advance: quarterly, weekly, daily</li><li><em>Constrain</em> (bonus!): figure out how to automate, consolidate interruptions with office hours</li></ul></li><li>Actual tools used<ul><li>Capture<ul><li><strong>workingmemory.txt</strong></li><li>shutdown: -&gt; go thru workingmemory -&gt; trello, gdoc</li></ul></li><li>Configure<ul><li>separate kanban board for every role - researcher, etc</li><li> columns<ul><li>"to be processed"</li><li>"waiting to hear back from"</li><li>"persistent initiatives"</li></ul></li><li>daily: just add stuff</li><li>weekly: reorganize and review</li></ul></li><li>Control<ul><li>daily, weekly, quarterly, time blocking</li></ul></li></ul></li></ul>]]>
      </content:encoded>
      <pubDate>Tue, 12 Jul 2022 12:14:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/622d7e20/c04bf5cf.mp3" length="17515965" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1391</itunes:duration>
      <itunes:summary>Cal's system for planning life and getting more done with less persistent background anxiety.</itunes:summary>
      <itunes:subtitle>Cal's system for planning life and getting more done with less persistent background anxiety.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>What is Deep Work? [Cal Newport]</title>
      <itunes:episode>380</itunes:episode>
      <podcast:episode>380</podcast:episode>
      <itunes:title>What is Deep Work? [Cal Newport]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b39e1059-d963-4b01-80b1-df7ea7a9fe1b</guid>
      <link>https://mixtape.swyx.io/episodes/what-is-deep-work-cal-newport</link>
      <description>
        <![CDATA[<p>Listen to Deep Questions: https://overcast.fm/+b1V3EeycY (8mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Deep Questions: https://overcast.fm/+b1V3EeycY (8mins in)</p>]]>
      </content:encoded>
      <pubDate>Mon, 11 Jul 2022 19:52:26 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ff3d9092/63d83afe.mp3" length="12286735" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>953</itunes:duration>
      <itunes:summary>Cal explains Deep Work in 15 minutes.</itunes:summary>
      <itunes:subtitle>Cal explains Deep Work in 15 minutes.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] The Third Age of JS on JSParty</title>
      <itunes:episode>379</itunes:episode>
      <podcast:episode>379</podcast:episode>
      <itunes:title>[Weekend Drop] The Third Age of JS on JSParty</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">539a7d25-c86c-4285-b889-396af7e44d64</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-the-third-age-of-js-on-jsparty</link>
      <description>
        <![CDATA[<p>Listen to JSParty: https://changelog.com/jsparty/226</p><p>Reactathon talk: https://www.youtube.com/watch?v=CGnlBU3K_eM</p><p>In 2020, Shawn (swyx) Wang wrote:</p>Every 10 years there is a changing of the guard in JavaScript. I think we have just started a period of accelerated change that could in thge future be regarded as the Third Age of JavaScript.<p>We’re now in <em>year three</em> of this third age and Swyx joins us to look back at what he missed, look around at what’s happening today, and look forward at what might be coming next.</p><p><strong>Notes &amp; Links</strong></p><ul><li><a href="https://www.reactathon.com/">Reactathon</a></li><li><a href="https://www.youtube.com/watch?v=Ck-e3hd3pKw">swyx’s talk at Reactathon</a></li><li><a href="https://www.swyx.io/js-third-age/">The Third Age of JavaScript</a></li><li><a href="https://www.lydiahallie.io/talks/rendering-patterns">Lydia Hallie’s talk on rendering patterns</a></li><li><a href="https://analytics.usa.gov/">analytics.usa.gov</a></li><li><a href="https://www.destroyallsoftware.com/talks/the-birth-and-death-of-javascript">The Birth and Death of JavaScript</a></li><li><a href="https://www.infoworld.com/article/3651503/the-rise-of-webassembly.html">The Rise of WebAssembly (Infoworld)</a></li><li><a href="https://tinyclouds.org/javascript_containers">Ryan Dahl on JavaScript containers</a></li><li><a href="https://changelog.fm/467">swyx on The Changelog #467</a></li><li><a href="https://twitter.com/horse_js/status/1460440560049668102">The other thing I like about esbuild is that it’s a static Go binary, so I feel more confident that I’ll be able to get it to work in the future than with tool written in Javascript, just because I understand the Javascript ecosystem</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to JSParty: https://changelog.com/jsparty/226</p><p>Reactathon talk: https://www.youtube.com/watch?v=CGnlBU3K_eM</p><p>In 2020, Shawn (swyx) Wang wrote:</p>Every 10 years there is a changing of the guard in JavaScript. I think we have just started a period of accelerated change that could in thge future be regarded as the Third Age of JavaScript.<p>We’re now in <em>year three</em> of this third age and Swyx joins us to look back at what he missed, look around at what’s happening today, and look forward at what might be coming next.</p><p><strong>Notes &amp; Links</strong></p><ul><li><a href="https://www.reactathon.com/">Reactathon</a></li><li><a href="https://www.youtube.com/watch?v=Ck-e3hd3pKw">swyx’s talk at Reactathon</a></li><li><a href="https://www.swyx.io/js-third-age/">The Third Age of JavaScript</a></li><li><a href="https://www.lydiahallie.io/talks/rendering-patterns">Lydia Hallie’s talk on rendering patterns</a></li><li><a href="https://analytics.usa.gov/">analytics.usa.gov</a></li><li><a href="https://www.destroyallsoftware.com/talks/the-birth-and-death-of-javascript">The Birth and Death of JavaScript</a></li><li><a href="https://www.infoworld.com/article/3651503/the-rise-of-webassembly.html">The Rise of WebAssembly (Infoworld)</a></li><li><a href="https://tinyclouds.org/javascript_containers">Ryan Dahl on JavaScript containers</a></li><li><a href="https://changelog.fm/467">swyx on The Changelog #467</a></li><li><a href="https://twitter.com/horse_js/status/1460440560049668102">The other thing I like about esbuild is that it’s a static Go binary, so I feel more confident that I’ll be able to get it to work in the future than with tool written in Javascript, just because I understand the Javascript ecosystem</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sun, 10 Jul 2022 20:00:47 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2d58043d/f127bcaa.mp3" length="59756658" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3610</itunes:duration>
      <itunes:summary>I joined the JS Party crew again to recap my Reactathon talk!</itunes:summary>
      <itunes:subtitle>I joined the JS Party crew again to recap my Reactathon talk!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Naya Rivera</title>
      <itunes:episode>347</itunes:episode>
      <podcast:episode>347</podcast:episode>
      <itunes:title>[Music Friday] Naya Rivera</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">58f61b2f-c14f-4f08-84cf-04c8330dbc80</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-rip-naya-rivera</link>
      <description>
        <![CDATA[<p>Starter: How Will I Know https://www.youtube.com/watch?v=QOez2zaLHvg</p><p>Songs</p><ul><li>Trouty Mouth https://www.youtube.com/watch?v=_zEd9Zioo2U</li><li>Songbird https://www.youtube.com/watch?v=CJUgLEtA-74<br>Girl on Fire https://www.youtube.com/watch?v=3DuVml2-Bfw</li><li>Rain on my Parade https://www.youtube.com/watch?v=TvnxXj9K_74</li><li>Brave https://www.youtube.com/watch?v=py3WJIR-N7c</li><li>Someone Like You https://www.youtube.com/watch?v=d3BjcKq5w2A</li><li>If I Die Young https://www.youtube.com/watch?v=TlWHTfrGhoY</li></ul><p><br>Wikipedia: <a href="https://en.wikipedia.org/wiki/Death_of_Naya_Rivera">https://en.wikipedia.org/wiki/Death_of_Naya_Rivera</a></p><p>Couldn't fit it in</p><ul><li>Dance with Somebody https://www.youtube.com/watch?v=g-Q9AH9ou5A</li></ul><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Starter: How Will I Know https://www.youtube.com/watch?v=QOez2zaLHvg</p><p>Songs</p><ul><li>Trouty Mouth https://www.youtube.com/watch?v=_zEd9Zioo2U</li><li>Songbird https://www.youtube.com/watch?v=CJUgLEtA-74<br>Girl on Fire https://www.youtube.com/watch?v=3DuVml2-Bfw</li><li>Rain on my Parade https://www.youtube.com/watch?v=TvnxXj9K_74</li><li>Brave https://www.youtube.com/watch?v=py3WJIR-N7c</li><li>Someone Like You https://www.youtube.com/watch?v=d3BjcKq5w2A</li><li>If I Die Young https://www.youtube.com/watch?v=TlWHTfrGhoY</li></ul><p><br>Wikipedia: <a href="https://en.wikipedia.org/wiki/Death_of_Naya_Rivera">https://en.wikipedia.org/wiki/Death_of_Naya_Rivera</a></p><p>Couldn't fit it in</p><ul><li>Dance with Somebody https://www.youtube.com/watch?v=g-Q9AH9ou5A</li></ul><p><br></p>]]>
      </content:encoded>
      <pubDate>Fri, 08 Jul 2022 23:18:24 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fe112ab4/fdb39d63.mp3" length="20067902" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1043</itunes:duration>
      <itunes:summary>RIP to our Latina queen.</itunes:summary>
      <itunes:subtitle>RIP to our Latina queen.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>When the Truth Pops Out [Lin-Manuel Miranda]</title>
      <itunes:episode>377</itunes:episode>
      <podcast:episode>377</podcast:episode>
      <itunes:title>When the Truth Pops Out [Lin-Manuel Miranda]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e7fa98d2-e51f-437b-b32e-0b6487c886ff</guid>
      <link>https://mixtape.swyx.io/episodes/when-the-truth-pops-out-lin-manuel-miranda</link>
      <description>
        <![CDATA[<p>From the Moth: https://themoth.org/radio-hour/live-from-the-united-palace</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From the Moth: https://themoth.org/radio-hour/live-from-the-united-palace</p>]]>
      </content:encoded>
      <pubDate>Thu, 07 Jul 2022 21:06:46 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/84e0be18/836cb1a0.mp3" length="22603184" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>948</itunes:duration>
      <itunes:summary>As a high school student, Lin-Manuel Miranda reveals more of himself than he realized while writing his first musical.</itunes:summary>
      <itunes:subtitle>As a high school student, Lin-Manuel Miranda reveals more of himself than he realized while writing his first musical.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How McKinsey Consultants Charge $750 an Hour [Business Breakdowns]</title>
      <itunes:episode>376</itunes:episode>
      <podcast:episode>376</podcast:episode>
      <itunes:title>How McKinsey Consultants Charge $750 an Hour [Business Breakdowns]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">043ccb13-c2b8-4453-9320-82514b2dda1a</guid>
      <link>https://mixtape.swyx.io/episodes/how-mckinsey-consultants-charge-750-an-hour-business-breakdowns</link>
      <description>
        <![CDATA[<p>https://www.listennotes.com/podcasts/business-breakdowns/mckinsey-company-the-first-pAbhz6JnPGv/ (28mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://www.listennotes.com/podcasts/business-breakdowns/mckinsey-company-the-first-pAbhz6JnPGv/ (28mins in)</p>]]>
      </content:encoded>
      <pubDate>Wed, 06 Jul 2022 21:24:23 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9d86f1b3/9c2208e3.mp3" length="12247607" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>980</itunes:duration>
      <itunes:summary>A rare look into the economics of a consulting business.</itunes:summary>
      <itunes:subtitle>A rare look into the economics of a consulting business.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Australia Has No Starbucks [Brandon Richard]</title>
      <itunes:episode>375</itunes:episode>
      <podcast:episode>375</podcast:episode>
      <itunes:title>Why Australia Has No Starbucks [Brandon Richard]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7808341f-75d8-4f08-bfaa-3856c60a9cd8</guid>
      <link>https://mixtape.swyx.io/episodes/why-australia-has-no-coffee-brandon-richard</link>
      <description>
        <![CDATA[<p>Listen to SDT: https://www.softwaredefinedtalk.com/365</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to SDT: https://www.softwaredefinedtalk.com/365</p>]]>
      </content:encoded>
      <pubDate>Tue, 05 Jul 2022 20:50:17 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8b1f4d31/2366a127.mp3" length="6920683" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>556</itunes:duration>
      <itunes:summary>A fascinating and unusual story about coffee that you might use in future.</itunes:summary>
      <itunes:subtitle>A fascinating and unusual story about coffee that you might use in future.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Tech's Role in America [Katherine Boyle, Palmer Luckey]</title>
      <itunes:episode>374</itunes:episode>
      <podcast:episode>374</podcast:episode>
      <itunes:title>Tech's Role in America [Katherine Boyle, Palmer Luckey]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">abb5226c-028a-49c2-9b92-a17afcfbd134</guid>
      <link>https://mixtape.swyx.io/episodes/techs-role-in-america-katherine-boyle-palmer-luckey</link>
      <description>
        <![CDATA[<ul><li>Acquired: https://www.acquired.fm/episodes/american-dynamism-with-katherine-boyle</li><li>All-in Summit: https://www.youtube.com/watch?v=nK0NfL2M5L4</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Acquired: https://www.acquired.fm/episodes/american-dynamism-with-katherine-boyle</li><li>All-in Summit: https://www.youtube.com/watch?v=nK0NfL2M5L4</li></ul>]]>
      </content:encoded>
      <pubDate>Mon, 04 Jul 2022 14:46:31 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/eaf83c22/ec5d8703.mp3" length="30819552" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1937</itunes:duration>
      <itunes:summary>the a16z GP gives the party line on how Silicon Valley can meet Washington, and then Palmer Luckey gives his take living it</itunes:summary>
      <itunes:subtitle>the a16z GP gives the party line on how Silicon Valley can meet Washington, and then Palmer Luckey gives his take living it</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx interview on FreeCodeCamp podcast</title>
      <itunes:episode>373</itunes:episode>
      <podcast:episode>373</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx interview on FreeCodeCamp podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8c9965f9-1456-453d-b671-0e830ac39aac</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-interview-on-freecodecamp-podcast</link>
      <description>
        <![CDATA[<p>When people ask about how I got started, I send them to this podcast. Here is the audio, edited for ums.</p><p>source: https://podcast.freecodecamp.org/ep-59-shawn-wang-left-a-350kyear-finance-job-to-learn-to-code</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>When people ask about how I got started, I send them to this podcast. Here is the audio, edited for ums.</p><p>source: https://podcast.freecodecamp.org/ep-59-shawn-wang-left-a-350kyear-finance-job-to-learn-to-code</p>]]>
      </content:encoded>
      <pubDate>Sun, 03 Jul 2022 01:26:14 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/54aad571/d3d67449.mp3" length="98417956" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>6148</itunes:duration>
      <itunes:summary>When people ask about how I got started, I send them to this podcast. Here is the audio, edited for ums.</itunes:summary>
      <itunes:subtitle>When people ask about how I got started, I send them to this podcast. Here is the audio, edited for ums.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Butterfly Lovers Concerto</title>
      <itunes:episode>372</itunes:episode>
      <podcast:episode>372</podcast:episode>
      <itunes:title>[Music Friday] Butterfly Lovers Concerto</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2cbf0ea9-7be2-4f6d-9a9c-0a43addb0d16</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-butterfly-lovers-concerto-ji-won-song-violin-beilin-han-piano</link>
      <description>
        <![CDATA[<p>Intro: <a href="https://www.youtube.com/watch?v=ysrHJMxgisA">https://www.youtube.com/watch?v=ysrHJMxgisA</a></p><p>Concerto: <a href="https://www.youtube.com/watch?v=h7KlnK39Up0">https://www.youtube.com/watch?v=h7KlnK39Up0</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Intro: <a href="https://www.youtube.com/watch?v=ysrHJMxgisA">https://www.youtube.com/watch?v=ysrHJMxgisA</a></p><p>Concerto: <a href="https://www.youtube.com/watch?v=h7KlnK39Up0">https://www.youtube.com/watch?v=h7KlnK39Up0</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 01 Jul 2022 17:19:31 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/06c9df6d/78664bf1.mp3" length="31788405" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1989</itunes:duration>
      <itunes:summary>The concerto that made me learn the violin at 6 years old.</itunes:summary>
      <itunes:subtitle>The concerto that made me learn the violin at 6 years old.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Levels Endorsement that Can't Be Bought [Betsy McLaughlin]</title>
      <itunes:episode>371</itunes:episode>
      <podcast:episode>371</podcast:episode>
      <itunes:title>The Levels Endorsement that Can't Be Bought [Betsy McLaughlin]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">add7d698-3684-4b6e-9278-76c25aeff41e</guid>
      <link>https://mixtape.swyx.io/episodes/the-levels-endorsement-that-cant-be-bought-betsy-mclaughlin</link>
      <description>
        <![CDATA[<p>https://www.levelshealth.com/podcasts/one-ceos-81-pound-weight-loss-using-glucose-monitoring-betsy-mclaughlin-casey-means (from 2min - 18mins)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://www.levelshealth.com/podcasts/one-ceos-81-pound-weight-loss-using-glucose-monitoring-betsy-mclaughlin-casey-means (from 2min - 18mins)</p>]]>
      </content:encoded>
      <pubDate>Thu, 30 Jun 2022 13:21:13 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a570cc44/24d70587.mp3" length="13136480" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>995</itunes:duration>
      <itunes:summary>One CEO's struggle with her glucose levels despite trying everything.</itunes:summary>
      <itunes:subtitle>One CEO's struggle with her glucose levels despite trying everything.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Origin of Levels [Josh Clemente]</title>
      <itunes:episode>370</itunes:episode>
      <podcast:episode>370</podcast:episode>
      <itunes:title>The Origin of Levels [Josh Clemente]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">239bd195-3052-41d0-8c0c-0964b403f730</guid>
      <link>https://mixtape.swyx.io/episodes/the-origin-of-levels-josh-clemente</link>
      <description>
        <![CDATA[<p>Listen to Levels: <a href="https://www.levelshealth.com/podcasts/from-selling-cars-to-building-rockets">https://www.levelshealth.com/podcasts/from-selling-cars-to-building-rockets</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Levels: <a href="https://www.levelshealth.com/podcasts/from-selling-cars-to-building-rockets">https://www.levelshealth.com/podcasts/from-selling-cars-to-building-rockets</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 29 Jun 2022 15:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/874bc7fc/8d691181.mp3" length="19657891" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1211</itunes:duration>
      <itunes:summary>The founding of the personal CGM.</itunes:summary>
      <itunes:subtitle>The founding of the personal CGM.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to defeat Amazon and Disrupt the Publishing Industry [Brandon Sanderson]</title>
      <itunes:episode>369</itunes:episode>
      <podcast:episode>369</podcast:episode>
      <itunes:title>How to defeat Amazon and Disrupt the Publishing Industry [Brandon Sanderson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9507853b-2c73-487b-b306-a85c7ce6b356</guid>
      <link>https://mixtape.swyx.io/episodes/how-to-defeat-amazon-and-disrupt-the-publishing-industry-brandon-sanderson</link>
      <description>
        <![CDATA[<p>Listen to the BranSan pod: https://www.listennotes.com/podcasts/intentionally-blank/titanic-2-sink-harder-TNZRE4xOQvX/ (25mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the BranSan pod: https://www.listennotes.com/podcasts/intentionally-blank/titanic-2-sink-harder-TNZRE4xOQvX/ (25mins in)</p>]]>
      </content:encoded>
      <pubDate>Tue, 28 Jun 2022 18:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1922fe38/646aab5f.mp3" length="12779114" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>951</itunes:duration>
      <itunes:summary>BranSan goes on one of his famous rants.</itunes:summary>
      <itunes:subtitle>BranSan goes on one of his famous rants.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Feedback Loops and the Catatonic Schizophrenic [Eric Jorgenson]</title>
      <itunes:episode>368</itunes:episode>
      <podcast:episode>368</podcast:episode>
      <itunes:title>Feedback Loops and the Catatonic Schizophrenic [Eric Jorgenson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b6209ada-bdd2-47e4-880d-69a7a5615ce5</guid>
      <link>https://mixtape.swyx.io/episodes/feedback-loops-and-the-catatonic-schizophrenic-eric-jorgenson</link>
      <description>
        <![CDATA[<p>Listen to the Jorgenson pod: https://www.ejorgenson.com/podcast/solocast-metagames-feedback-loops-and-transcending-the-muggle-world</p><p>(about 40mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Jorgenson pod: https://www.ejorgenson.com/podcast/solocast-metagames-feedback-loops-and-transcending-the-muggle-world</p><p>(about 40mins in)</p>]]>
      </content:encoded>
      <pubDate>Tue, 28 Jun 2022 00:32:32 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a973a03b/8c1d9d33.mp3" length="13306151" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>647</itunes:duration>
      <itunes:summary>how faster feedback loops win and how internal feedback loops bring death.</itunes:summary>
      <itunes:subtitle>how faster feedback loops win and how internal feedback loops bring death.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>Yes</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Talking Temporal on Purrfect.dev</title>
      <itunes:episode>367</itunes:episode>
      <podcast:episode>367</podcast:episode>
      <itunes:title>[Weekend Drop] Talking Temporal on Purrfect.dev</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">23fd3dc2-3a20-48a7-89a6-8cec1d935292</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-talking-temporal-on-purrfect-dev</link>
      <description>
        <![CDATA[<p>Listen to Purrfect.dev: <a href="https://codingcat.dev/podcast/2-21-linking-your-microservices-with-workflows">https://codingcat.dev/podcast/2-21-linking-your-microservices-with-workflows</a></p><p>watch video version: https://www.youtube.com/watch?v=Q0P-Uod19NY</p><p>Reads:</p><ul><li>https://www.swyx.io/self-provisioning-runtime</li><li>https://www.swyx.io/why-temporal/</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Purrfect.dev: <a href="https://codingcat.dev/podcast/2-21-linking-your-microservices-with-workflows">https://codingcat.dev/podcast/2-21-linking-your-microservices-with-workflows</a></p><p>watch video version: https://www.youtube.com/watch?v=Q0P-Uod19NY</p><p>Reads:</p><ul><li>https://www.swyx.io/self-provisioning-runtime</li><li>https://www.swyx.io/why-temporal/</li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 25 Jun 2022 16:17:02 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0cb8a1f7/5107b11c.mp3" length="55264827" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3451</itunes:duration>
      <itunes:summary>I joined Brittney and Alex again to talk about Temporal and Self Provisioning Runtimes!</itunes:summary>
      <itunes:subtitle>I joined Brittney and Alex again to talk about Temporal and Self Provisioning Runtimes!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Therese Curatolo and the Scary Pockets</title>
      <itunes:episode>366</itunes:episode>
      <podcast:episode>366</podcast:episode>
      <itunes:title>[Music Friday] Therese Curatolo and the Scary Pockets</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0cf48cd4-37eb-44be-8df9-7a3870fa7a38</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-therese-curatolo-and-the-scary-pockets</link>
      <description>
        <![CDATA[<ul><li><a href="https://www.youtube.com/watch?v=qXPEoYkIqHU">The way you make me feel</a></li><li><a href="https://www.youtube.com/watch?v=bEVVs9bA9f4">It's gonna be me</a></li><li><a href="https://www.youtube.com/watch?v=VS8D51ynLa4">You're the one that I want</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li><a href="https://www.youtube.com/watch?v=qXPEoYkIqHU">The way you make me feel</a></li><li><a href="https://www.youtube.com/watch?v=bEVVs9bA9f4">It's gonna be me</a></li><li><a href="https://www.youtube.com/watch?v=VS8D51ynLa4">You're the one that I want</a></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 24 Jun 2022 20:23:21 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0e092d40/3bae5c83.mp3" length="11846278" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>565</itunes:duration>
      <itunes:summary>The queen of funk shows us how it's done.</itunes:summary>
      <itunes:subtitle>The queen of funk shows us how it's done.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Spark, Databricks, and the Netflix Prize [Reynold Xin]</title>
      <itunes:episode>365</itunes:episode>
      <podcast:episode>365</podcast:episode>
      <itunes:title>Spark, Databricks, and the Netflix Prize [Reynold Xin]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b6554081-5daf-457d-9274-c40727a822f2</guid>
      <link>https://mixtape.swyx.io/episodes/the-story-of-spark-and-databricks-reynold-xin</link>
      <description>
        <![CDATA[<p>Listen to AEP: https://www.listennotes.com/podcasts/the-analytics/coalesce-you-dont-need-9OHhYXco26r/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to AEP: https://www.listennotes.com/podcasts/the-analytics/coalesce-you-dont-need-9OHhYXco26r/</p>]]>
      </content:encoded>
      <pubDate>Thu, 23 Jun 2022 21:31:49 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8e21a607/757919a5.mp3" length="14434967" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>989</itunes:duration>
      <itunes:summary>Drew Banin interviews the Databricks cofounder and Spark creator.</itunes:summary>
      <itunes:subtitle>Drew Banin interviews the Databricks cofounder and Spark creator.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Welcome to the Lakehouse [Ali Ghodsi, David Meyer]</title>
      <itunes:episode>364</itunes:episode>
      <podcast:episode>364</podcast:episode>
      <itunes:title>Welcome to the Lakehouse [Ali Ghodsi, David Meyer]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4f36ac92-0b55-4509-87bd-9f05176bc0df</guid>
      <link>https://mixtape.swyx.io/episodes/welcome-to-the-lakehouse-ali-ghodsi-david-meyer</link>
      <description>
        <![CDATA[<p>Listen to Data Brew: <a href="https://databricks.com/discover/data-brew/s1-e2-welcome-to-lakehouse">https://databricks.com/discover/data-brew/s1-e2-welcome-to-lakehouse</a></p><p>Equity 101 for software engs: <a href="https://blog.pragmaticengineer.com/equity-for-software-engineers/">https://blog.pragmaticengineer.com/equity-for-software-engineers/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Data Brew: <a href="https://databricks.com/discover/data-brew/s1-e2-welcome-to-lakehouse">https://databricks.com/discover/data-brew/s1-e2-welcome-to-lakehouse</a></p><p>Equity 101 for software engs: <a href="https://blog.pragmaticengineer.com/equity-for-software-engineers/">https://blog.pragmaticengineer.com/equity-for-software-engineers/</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 22 Jun 2022 21:14:43 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/290c4c73/fccf4749.mp3" length="11230834" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>951</itunes:duration>
      <itunes:summary>The Databricks leaders explain how they got here.</itunes:summary>
      <itunes:subtitle>The Databricks leaders explain how they got here.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Snowflake and Jevons Paradox [Software Defined Talk]</title>
      <itunes:episode>362</itunes:episode>
      <podcast:episode>362</podcast:episode>
      <itunes:title>Snowflake and Jevons Paradox [Software Defined Talk]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">dcceb7c7-d535-460e-bf73-0e19a53cb2eb</guid>
      <link>https://mixtape.swyx.io/episodes/snowflake-and-jevons-paradox-software-defined-talk</link>
      <description>
        <![CDATA[<p>- From 30mins in to ep 348: https://www.softwaredefinedtalk.com/348</p><p>Bonus: swyx segment on ep 347 https://www.softwaredefinedtalk.com/347</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>- From 30mins in to ep 348: https://www.softwaredefinedtalk.com/348</p><p>Bonus: swyx segment on ep 347 https://www.softwaredefinedtalk.com/347</p>]]>
      </content:encoded>
      <pubDate>Tue, 21 Jun 2022 19:43:31 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cb523327/03074759.mp3" length="11794686" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>942</itunes:duration>
      <itunes:summary>When you make something more efficient, people use it *more*. How that impacts Snowflake pricing</itunes:summary>
      <itunes:subtitle>When you make something more efficient, people use it *more*. How that impacts Snowflake pricing</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Origin of Snowflake [Kent Graziano]</title>
      <itunes:episode>363</itunes:episode>
      <podcast:episode>363</podcast:episode>
      <itunes:title>The Origin of Snowflake [Kent Graziano]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">12503164-0b3d-473b-92ff-a9b8c13d92cd</guid>
      <link>https://mixtape.swyx.io/episodes/the-origin-of-snowflake-kent-graziano</link>
      <description>
        <![CDATA[<p>From: https://www.listennotes.com/podcasts/drill-to-detail/drill-to-detail-ep-5-2tru1cMz5TI/ (23mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From: https://www.listennotes.com/podcasts/drill-to-detail/drill-to-detail-ep-5-2tru1cMz5TI/ (23mins in)</p>]]>
      </content:encoded>
      <pubDate>Mon, 20 Jun 2022 19:35:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/abff656a/48100300.mp3" length="14049388" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1128</itunes:duration>
      <itunes:summary>the former Chief Evangelist explains Snowflake in 2016.</itunes:summary>
      <itunes:subtitle>the former Chief Evangelist explains Snowflake in 2016.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Star Wars Lofi - Samuel Kim</title>
      <itunes:episode>360</itunes:episode>
      <podcast:episode>360</podcast:episode>
      <itunes:title>[Music Friday] Star Wars Lofi - Samuel Kim</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6e100ac5-13b5-446c-a282-e71a0b46d17f</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-star-wars-lofi</link>
      <description>
        <![CDATA[<p>From: https://www.youtube.com/watch?v=iBUkwL9PJ9o</p><p>Samuel Kim: https://www.youtube.com/c/samuelkimmusic</p><p><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=0s"><br>0:00</a> Imperial March x Duel of The Fates<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=175s">2:55</a> The Force Theme (Binary Sunset)<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=289s">4:49</a> Star Wars Main Theme<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=387s">6:27</a> Rey's Theme<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=518s">8:38</a> The Mandalorian<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=651s">10:51</a> Vode An<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=760s">12:40</a> Droid Army March<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=885s">14:45</a> The Clones Theme<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=1030s">17:10</a> Ahsoka's Theme</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From: https://www.youtube.com/watch?v=iBUkwL9PJ9o</p><p>Samuel Kim: https://www.youtube.com/c/samuelkimmusic</p><p><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=0s"><br>0:00</a> Imperial March x Duel of The Fates<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=175s">2:55</a> The Force Theme (Binary Sunset)<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=289s">4:49</a> Star Wars Main Theme<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=387s">6:27</a> Rey's Theme<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=518s">8:38</a> The Mandalorian<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=651s">10:51</a> Vode An<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=760s">12:40</a> Droid Army March<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=885s">14:45</a> The Clones Theme<br><a href="https://www.youtube.com/watch?v=GTqjSK0ulQQ&amp;t=1030s">17:10</a> Ahsoka's Theme</p>]]>
      </content:encoded>
      <pubDate>Fri, 17 Jun 2022 15:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c926c6cc/84655e53.mp3" length="57649929" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3600</itunes:duration>
      <itunes:summary>Chill beats to work/relax to, from a long long time ago, in a galaxy far far away.</itunes:summary>
      <itunes:subtitle>Chill beats to work/relax to, from a long long time ago, in a galaxy far far away.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Angel Investing Your Time on Educative Sessions</title>
      <itunes:episode>361</itunes:episode>
      <podcast:episode>361</podcast:episode>
      <itunes:title>[Weekend Drop] Angel Investing Your Time on Educative Sessions</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">01d8efde-8250-4b6f-8e9c-a675012822b9</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-angel-investing-your-time-on-educative-sessions</link>
      <description>
        <![CDATA[<p>From: https://www.podbean.com/media/share/pb-n2ntb-1208ead</p><p>it's also on youtube: https://www.youtube.com/watch?v=NqAGxYWgYZk</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From: https://www.podbean.com/media/share/pb-n2ntb-1208ead</p><p>it's also on youtube: https://www.youtube.com/watch?v=NqAGxYWgYZk</p>]]>
      </content:encoded>
      <pubDate>Sun, 12 Jun 2022 10:57:21 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2e72d38d/ebdca901.mp3" length="39113273" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1210</itunes:duration>
      <itunes:summary>swyx joins the Educative podcast for a second time to talk about tech strategy and careers</itunes:summary>
      <itunes:subtitle>swyx joins the Educative podcast for a second time to talk about tech strategy and careers</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Tiktok Duets but actually good lol – MiMo</title>
      <itunes:episode>359</itunes:episode>
      <podcast:episode>359</podcast:episode>
      <itunes:title>[Music Friday] Tiktok Duets but actually good lol – MiMo</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1a1ad404-079f-4364-b078-adb174c5bdcc</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-tiktok-duets-but-actually-good-lol-mimo</link>
      <description>
        <![CDATA[<ul><li>The Ribbit of the Night: https://www.youtube.com/watch?v=V-L2yXwPVbQ</li><li>The Muffin Song: https://www.youtube.com/watch?v=QgqLJzmgPs8</li><li>The Dryer Song<ul><li>https://www.youtube.com/watch?v=r_fYAQhpSpw</li><li>https://www.youtube.com/watch?v=ZivIAhxzFyk</li></ul></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>The Ribbit of the Night: https://www.youtube.com/watch?v=V-L2yXwPVbQ</li><li>The Muffin Song: https://www.youtube.com/watch?v=QgqLJzmgPs8</li><li>The Dryer Song<ul><li>https://www.youtube.com/watch?v=r_fYAQhpSpw</li><li>https://www.youtube.com/watch?v=ZivIAhxzFyk</li></ul></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 10 Jun 2022 19:46:38 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e562ffc5/67648cbd.mp3" length="11010738" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>616</itunes:duration>
      <itunes:summary>Crowdsourced creativity on Tiktok.</itunes:summary>
      <itunes:subtitle>Crowdsourced creativity on Tiktok.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Bonus] Bill Gates Explains the Internet to Dave Letterman in 1995</title>
      <itunes:episode>358</itunes:episode>
      <podcast:episode>358</podcast:episode>
      <itunes:title>[Bonus] Bill Gates Explains the Internet to Dave Letterman in 1995</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5f114797-4c9d-44f5-92f1-f9737b9c3118</guid>
      <link>https://mixtape.swyx.io/episodes/bonus-bill-gates-explains-the-internet-to-dave-letterman-in-1995</link>
      <description>
        <![CDATA[<p><br>Dave: “So you can listen to a baseball game on your computer. Does radio ring a bell?”<br>Bill: “Well Dave, in 27 years you’ll publish this video clip on YouTube.”</p><p><a href="https://www.youtube.com/watch?v=fs-YpQj88ew">https://www.youtube.com/watch?v=fs-YpQj88ew</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><br>Dave: “So you can listen to a baseball game on your computer. Does radio ring a bell?”<br>Bill: “Well Dave, in 27 years you’ll publish this video clip on YouTube.”</p><p><a href="https://www.youtube.com/watch?v=fs-YpQj88ew">https://www.youtube.com/watch?v=fs-YpQj88ew</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 10 Jun 2022 00:13:56 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/da6e1859/c314dfba.mp3" length="7628664" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>473</itunes:duration>
      <itunes:summary>A remarkable video of people laughing in Bill Gates' face when he literally is telling them the future.</itunes:summary>
      <itunes:subtitle>A remarkable video of people laughing in Bill Gates' face when he literally is telling them the future.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Parallels From Web 1 to 3 [Marc Andreesen]</title>
      <itunes:episode>357</itunes:episode>
      <podcast:episode>357</podcast:episode>
      <itunes:title>The Parallels From Web 1 to 3 [Marc Andreesen]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">163f67c3-00c0-4a01-9f66-1a666761a990</guid>
      <link>https://mixtape.swyx.io/episodes/the-parallels-from-web-1-to-3-marc-andreesen</link>
      <description>
        <![CDATA[<p>From Bankless: https://www.youtube.com/watch?v=RXHITeaGB8Q (24mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From Bankless: https://www.youtube.com/watch?v=RXHITeaGB8Q (24mins in)</p>]]>
      </content:encoded>
      <pubDate>Fri, 10 Jun 2022 00:11:04 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3b00b414/e967aac0.mp3" length="12367348" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>554</itunes:duration>
      <itunes:summary>How new technology grows past its skeptics.</itunes:summary>
      <itunes:subtitle>How new technology grows past its skeptics.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Excel, Xbox and the Valentine's Day Story [Ed Fries]</title>
      <itunes:episode>356</itunes:episode>
      <podcast:episode>356</podcast:episode>
      <itunes:title>Excel, Xbox and the Valentine's Day Story [Ed Fries]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6d73c282-41b8-4080-8c00-00c6050b5973</guid>
      <link>https://mixtape.swyx.io/episodes/excel-xbox-and-the-valentines-day-story-ed-fries</link>
      <description>
        <![CDATA[<p>From IGN: https://www.youtube.com/watch?v=vUULNTLw0Ko (8mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From IGN: https://www.youtube.com/watch?v=vUULNTLw0Ko (8mins in)</p>]]>
      </content:encoded>
      <pubDate>Thu, 09 Jun 2022 03:31:45 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e2ab1182/0ef633bf.mp3" length="20430195" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1183</itunes:duration>
      <itunes:summary>Ed Fries shares his Microsoft work.</itunes:summary>
      <itunes:subtitle>Ed Fries shares his Microsoft work.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Origin of the Internet [Vint Cerf]</title>
      <itunes:episode>355</itunes:episode>
      <podcast:episode>355</podcast:episode>
      <itunes:title>The Origin of the Internet [Vint Cerf]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f20ea859-0dfb-4e2a-8007-4043bee6457b</guid>
      <link>https://mixtape.swyx.io/episodes/the-origin-of-the-internet-vint-cerf</link>
      <description>
        <![CDATA[<p>listen to the GCP podcast: https://www.gcppodcast.com/post/episode-297-fathers-of-the-internet-with-vint-cerf/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>listen to the GCP podcast: https://www.gcppodcast.com/post/episode-297-fathers-of-the-internet-with-vint-cerf/</p>]]>
      </content:encoded>
      <pubDate>Wed, 08 Jun 2022 01:24:03 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/41388896/8fb53a0c.mp3" length="10869447" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>707</itunes:duration>
      <itunes:summary>how a small group of men designed the web as we know it today.</itunes:summary>
      <itunes:subtitle>how a small group of men designed the web as we know it today.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Origin of VisiCalc [Dan Bricklin]</title>
      <itunes:episode>354</itunes:episode>
      <podcast:episode>354</podcast:episode>
      <itunes:title>The Origin of VisiCalc [Dan Bricklin]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cad7c97f-1be6-4332-8579-90a3b903bc32</guid>
      <link>https://mixtape.swyx.io/episodes/the-origin-of-visicalc-dan-bricklin</link>
      <description>
        <![CDATA[<ul><li>From: <a href="https://www.youtube.com/watch?v=DcPeCes4w9Y">https://www.youtube.com/watch?v=DcPeCes4w9Y</a></li><li><a href="https://history-computer.com/visicalc-of-dan-bricklin-and-bob-frankston-guide">https://history-computer.com/visicalc-of-dan-bricklin-and-bob-frankston-guide</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>From: <a href="https://www.youtube.com/watch?v=DcPeCes4w9Y">https://www.youtube.com/watch?v=DcPeCes4w9Y</a></li><li><a href="https://history-computer.com/visicalc-of-dan-bricklin-and-bob-frankston-guide">https://history-computer.com/visicalc-of-dan-bricklin-and-bob-frankston-guide</a></li></ul>]]>
      </content:encoded>
      <pubDate>Mon, 06 Jun 2022 22:17:57 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ac0e561e/dc14c7c3.mp3" length="11225661" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>720</itunes:duration>
      <itunes:summary>The world's first killer app.</itunes:summary>
      <itunes:subtitle>The world's first killer app.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] The Many Benefits of Learning in Public on DevDiscuss</title>
      <itunes:episode>353</itunes:episode>
      <podcast:episode>353</podcast:episode>
      <itunes:title>[Weekend Drop] The Many Benefits of Learning in Public on DevDiscuss</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cf1f064c-f884-4bb6-a77b-5794cf5465e2</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-the-many-benefits-of-learning-in-public-on-devdiscuss</link>
      <description>
        <![CDATA[<p>Listen to DevDiscuss: <a href="https://devpods.herokuapp.com/podcasts/devdiscuss/episodes/246">https://devpods.herokuapp.com/podcasts/devdiscuss/episodes/246</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to DevDiscuss: <a href="https://devpods.herokuapp.com/podcasts/devdiscuss/episodes/246">https://devpods.herokuapp.com/podcasts/devdiscuss/episodes/246</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 04 Jun 2022 16:15:19 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/10f6c592/85289d32.mp3" length="39861615" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2445</itunes:duration>
      <itunes:summary>I was one of two panelists on the Dev.to podcast, together with Gift Egwuenu!</itunes:summary>
      <itunes:subtitle>I was one of two panelists on the Dev.to podcast, together with Gift Egwuenu!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] 2002 - Anne-Marie &amp; Ed Sheeran</title>
      <itunes:episode>352</itunes:episode>
      <podcast:episode>352</podcast:episode>
      <itunes:title>[Music Friday] 2002 - Anne-Marie &amp; Ed Sheeran</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">66289a2d-ed68-45fe-9446-fc8d23047a62</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-anne-marie-ed-sheeran-2002</link>
      <description>
        <![CDATA[<p>Youtube: https://www.youtube.com/watch?v=u3ePPA0yzSU</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Youtube: https://www.youtube.com/watch?v=u3ePPA0yzSU</p>]]>
      </content:encoded>
      <pubDate>Fri, 03 Jun 2022 23:39:57 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2a8d100f/5538c1a7.mp3" length="3336467" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>205</itunes:duration>
      <itunes:summary>Two friends and a guitar. 123m views.</itunes:summary>
      <itunes:subtitle>Two friends and a guitar. 123m views.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Panther went CLOSED Source [Jack Naglieri]</title>
      <itunes:episode>351</itunes:episode>
      <podcast:episode>351</podcast:episode>
      <itunes:title>How Panther went CLOSED Source [Jack Naglieri]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">161f313a-1283-4be2-a02e-08d2ddc4092b</guid>
      <link>https://mixtape.swyx.io/episodes/how-panther-went-closed-source-jack-naglieri</link>
      <description>
        <![CDATA[<p>Listen to the OSS Startup Podcast https://oss-startup-podcast.launchnotes.io/announcements/episode-27-security-operations-at-scale-with-panther-and-from-open-to-closed-source (20min in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the OSS Startup Podcast https://oss-startup-podcast.launchnotes.io/announcements/episode-27-security-operations-at-scale-with-panther-and-from-open-to-closed-source (20min in)</p>]]>
      </content:encoded>
      <pubDate>Fri, 03 Jun 2022 00:33:44 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d3868c04/fc262614.mp3" length="24909679" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1065</itunes:duration>
      <itunes:summary>A rare case going from open to closed source - in public</itunes:summary>
      <itunes:subtitle>A rare case going from open to closed source - in public</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Anaconda Saved Python [Peter Wang]</title>
      <itunes:episode>350</itunes:episode>
      <podcast:episode>350</podcast:episode>
      <itunes:title>How Anaconda Saved Python [Peter Wang]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4f95c3dd-48af-4537-acf2-05b867381f9e</guid>
      <link>https://mixtape.swyx.io/episodes/how-anaconda-saved-python-peter-wang</link>
      <description>
        <![CDATA[<p>2hrs in to the Lex Fridman pod: https://lexfridman.com/peter-wang/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>2hrs in to the Lex Fridman pod: https://lexfridman.com/peter-wang/</p>]]>
      </content:encoded>
      <pubDate>Wed, 01 Jun 2022 21:40:01 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4077e853/6bef1dae.mp3" length="10669573" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>787</itunes:duration>
      <itunes:summary>The opinionated stack I used in 2014-2016.</itunes:summary>
      <itunes:subtitle>The opinionated stack I used in 2014-2016.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How the Mac won Developers [Max Howell]</title>
      <itunes:episode>349</itunes:episode>
      <podcast:episode>349</podcast:episode>
      <itunes:title>How the Mac won Developers [Max Howell]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9fa141bc-28ad-45a4-a0eb-4b27c7e8cf9c</guid>
      <link>https://mixtape.swyx.io/episodes/how-the-mac-won-developers-max-howell</link>
      <description>
        <![CDATA[<p>https://about.sourcegraph.com/podcast/max-howell about 15mins in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>https://about.sourcegraph.com/podcast/max-howell about 15mins in</p>]]>
      </content:encoded>
      <pubDate>Tue, 31 May 2022 21:38:49 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ae7b56d7/92f7eb36.mp3" length="11991020" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>815</itunes:duration>
      <itunes:summary>From the creator of Homebrew.</itunes:summary>
      <itunes:subtitle>From the creator of Homebrew.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Part Time Creator Manifesto on Compressed.fm</title>
      <itunes:episode>348</itunes:episode>
      <podcast:episode>348</podcast:episode>
      <itunes:title>[Weekend Drop] Part Time Creator Manifesto on Compressed.fm</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b421a686-669d-4ea5-805a-2f8f5b002294</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-part-time-creator-manifesto-on-compressed-fm</link>
      <description>
        <![CDATA[<p>Listen: https://www.compressed.fm/episode/64</p><ul><li>00:00 Introduction</li><li>02:06 Introducing Swyx</li><li>03:28 Why Writing?</li><li>07:16 Priority and Time</li><li>09:45 Better to be Part-Time Creator than a Full-Time Creator</li><li>12:16 Do you set up a business entity?</li><li>13:22 Consistency</li><li>16:49 Lower the Barrier to Entry</li><li>21:17 How much do you pay attention to growth?</li><li>22:37 What is the leading indicator?</li><li>24:17 Engaging with your Audience</li><li>25:24 Ratio of One for me, One for Them</li><li>31:44 Networking</li><li>34:43 Niching</li><li>38:04 What's a sustainable action plan for part-time content creation</li><li>40:23 Getting your stuff stolen</li><li>41:41 Creating Luck</li><li>48:31 Community Shoutouts</li></ul><p><br>Read: https://swyx.io/part-time-creator-manifesto</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen: https://www.compressed.fm/episode/64</p><ul><li>00:00 Introduction</li><li>02:06 Introducing Swyx</li><li>03:28 Why Writing?</li><li>07:16 Priority and Time</li><li>09:45 Better to be Part-Time Creator than a Full-Time Creator</li><li>12:16 Do you set up a business entity?</li><li>13:22 Consistency</li><li>16:49 Lower the Barrier to Entry</li><li>21:17 How much do you pay attention to growth?</li><li>22:37 What is the leading indicator?</li><li>24:17 Engaging with your Audience</li><li>25:24 Ratio of One for me, One for Them</li><li>31:44 Networking</li><li>34:43 Niching</li><li>38:04 What's a sustainable action plan for part-time content creation</li><li>40:23 Getting your stuff stolen</li><li>41:41 Creating Luck</li><li>48:31 Community Shoutouts</li></ul><p><br>Read: https://swyx.io/part-time-creator-manifesto</p>]]>
      </content:encoded>
      <pubDate>Sat, 28 May 2022 12:14:01 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d9eeee44/995cf711.mp3" length="38645308" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3179</itunes:duration>
      <itunes:summary>I joined James and Amy on their pod to talk side projects!</itunes:summary>
      <itunes:subtitle>I joined James and Amy on their pod to talk side projects!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Adele's Tiny Desk Concert</title>
      <itunes:episode>346</itunes:episode>
      <podcast:episode>346</podcast:episode>
      <itunes:title>[Music Friday] Adele's Tiny Desk Concert</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">764a84ab-6978-4255-b9e8-2ac9463ab071</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-adeles-tiny-desk-concert</link>
      <description>
        <![CDATA[<p>Listen to Tiny Desk Concerts: https://www.youtube.com/watch?v=XfzpYcwiUrA</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Tiny Desk Concerts: https://www.youtube.com/watch?v=XfzpYcwiUrA</p>]]>
      </content:encoded>
      <pubDate>Fri, 27 May 2022 21:20:12 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d0b0c426/5d2654c2.mp3" length="17293697" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>838</itunes:duration>
      <itunes:summary>One of the best Tiny Desks ever.</itunes:summary>
      <itunes:subtitle>One of the best Tiny Desks ever.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Live Longer: CGMs for Insulin Levels [Betsy McLaughlin]</title>
      <itunes:episode>345</itunes:episode>
      <podcast:episode>345</podcast:episode>
      <itunes:title>Live Longer: CGMs for Insulin Levels [Betsy McLaughlin]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c3fcc98f-8732-4aaa-af4d-38afebec1b81</guid>
      <link>https://mixtape.swyx.io/episodes/live-longer-cgms-for-insulin-levels-betsy-mclaughlin</link>
      <description>
        <![CDATA[<p>listen to the Levels podcast: https://www.levelshealth.com/podcasts/one-ceos-81-pound-weight-loss-using-glucose-monitoring-betsy-mclaughlin-casey-means (7mins on)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>listen to the Levels podcast: https://www.levelshealth.com/podcasts/one-ceos-81-pound-weight-loss-using-glucose-monitoring-betsy-mclaughlin-casey-means (7mins on)</p>]]>
      </content:encoded>
      <pubDate>Thu, 26 May 2022 21:17:15 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/32150d99/467233b1.mp3" length="9288255" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>754</itunes:duration>
      <itunes:summary>What happens when all the standard advice doesn't work?</itunes:summary>
      <itunes:subtitle>What happens when all the standard advice doesn't work?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Live Longer: Brain-Derived Nootropic Factor [Wendy Suzuki]</title>
      <itunes:episode>344</itunes:episode>
      <podcast:episode>344</podcast:episode>
      <itunes:title>Live Longer: Brain-Derived Nootropic Factor [Wendy Suzuki]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">420703f6-5e00-4e92-8fd1-1e7337e6fc6b</guid>
      <link>https://mixtape.swyx.io/episodes/live-longer-brain-derived-nootropic-factor-wendy-suzuki</link>
      <description>
        <![CDATA[<p>Watch Wendy's TED talk: <a href="https://www.ted.com/talks/wendy_suzuki_the_brain_changing_benefits_of_exercise?language=en">https://www.ted.com/talks/wendy_suzuki_the_brain_changing_benefits_of_exercise?language=en</a></p><p>Listen to Huberman lab: https://hubermanlab.com/dr-wendy-suzuki-boost-attention-and-memory-with-science-based-tools/ (30mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch Wendy's TED talk: <a href="https://www.ted.com/talks/wendy_suzuki_the_brain_changing_benefits_of_exercise?language=en">https://www.ted.com/talks/wendy_suzuki_the_brain_changing_benefits_of_exercise?language=en</a></p><p>Listen to Huberman lab: https://hubermanlab.com/dr-wendy-suzuki-boost-attention-and-memory-with-science-based-tools/ (30mins in)</p>]]>
      </content:encoded>
      <pubDate>Wed, 25 May 2022 23:11:20 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ae4c5392/eb128c40.mp3" length="45163491" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1127</itunes:duration>
      <itunes:summary>It's amazing to listen to doctors talk among themselves about the health effects of exercise</itunes:summary>
      <itunes:subtitle>It's amazing to listen to doctors talk among themselves about the health effects of exercise</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Live Longer: 5x Mortality Reduction [Petter Attia]</title>
      <itunes:episode>343</itunes:episode>
      <podcast:episode>343</podcast:episode>
      <itunes:title>Live Longer: 5x Mortality Reduction [Petter Attia]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ddf4b7f2-85d2-4838-957b-9b0adc91d7b4</guid>
      <link>https://mixtape.swyx.io/episodes/live-longer-5x-mortality-reduction-petter-attia</link>
      <description>
        <![CDATA[<p>From https://www.youtube.com/watch?v=92kYDVjX0G0</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From https://www.youtube.com/watch?v=92kYDVjX0G0</p>]]>
      </content:encoded>
      <pubDate>Tue, 24 May 2022 22:33:46 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2d125ed8/3478b6f5.mp3" length="15345320" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>382</itunes:duration>
      <itunes:summary>Working out is better than having diabetes or smoking.</itunes:summary>
      <itunes:subtitle>Working out is better than having diabetes or smoking.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Live Longer: The 3 Basic Things [John Abramson]</title>
      <itunes:episode>342</itunes:episode>
      <podcast:episode>342</podcast:episode>
      <itunes:title>Live Longer: The 3 Basic Things [John Abramson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">824e66eb-2a8f-4725-a3d0-7fe4d8407cfa</guid>
      <link>https://mixtape.swyx.io/episodes/health-week-the-3-basic-things-john-abramson</link>
      <description>
        <![CDATA[<p>From the Lex pod: https://lexfridman.com/john-abramson/ (1h 57mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From the Lex pod: https://lexfridman.com/john-abramson/ (1h 57mins in)</p>]]>
      </content:encoded>
      <pubDate>Mon, 23 May 2022 20:36:49 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/37e43a01/b9d17a61.mp3" length="10521233" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>261</itunes:duration>
      <itunes:summary>30 mins 5 days a week, don't smoke, don't be fat.</itunes:summary>
      <itunes:subtitle>30 mins 5 days a week, don't smoke, don't be fat.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Career+Luck with Adam Wiggins - Metamuse</title>
      <itunes:episode>341</itunes:episode>
      <podcast:episode>341</podcast:episode>
      <itunes:title>[Weekend Drop] Career+Luck with Adam Wiggins - Metamuse</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4ad5f760-7dca-4a2a-92e1-50bed654d6f5</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-career-luck-with-adam-wiggins-metamuse</link>
      <description>
        <![CDATA[<p>I was super honored to join Adam Wiggins (cofounder of Heroku's) podcast to share thoughts on tools for thought, LIP, and <a href="https://www.swyx.io/create-luck/">Creating Luck</a>.</p><p>Full show notes on Metamuse: https://museapp.com/podcast/53-career/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I was super honored to join Adam Wiggins (cofounder of Heroku's) podcast to share thoughts on tools for thought, LIP, and <a href="https://www.swyx.io/create-luck/">Creating Luck</a>.</p><p>Full show notes on Metamuse: https://museapp.com/podcast/53-career/</p>]]>
      </content:encoded>
      <pubDate>Sat, 21 May 2022 22:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6fff531e/e39bd50d.mp3" length="77899684" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3893</itunes:duration>
      <itunes:summary>I was super honored to join Adam Wiggins (cofounder of Heroku's) podcast to share thoughts on tools for thought, LIP, and Creating Luck.</itunes:summary>
      <itunes:subtitle>I was super honored to join Adam Wiggins (cofounder of Heroku's) podcast to share thoughts on tools for thought, LIP, and Creating Luck.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Harry Mack Freestyles</title>
      <itunes:episode>340</itunes:episode>
      <podcast:episode>340</podcast:episode>
      <itunes:title>[Music Friday] Harry Mack Freestyles</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2ed48be8-9cfd-4fa6-a6e5-51968110c645</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-harry-mack-freestyles</link>
      <description>
        <![CDATA[<p>(listen with good bassy headphones)</p><ul><li>Marcus Veltri intro (first, second, last clip) https://www.youtube.com/watch?v=t_JrcAOfAp4<ul><li>00:00 cold open</li><li>01:49 Yeti, Pickle, Guitar</li><li>29:30 Guitar, Star Wars, Black Hole</li></ul></li><li>"You make beats?" https://www.youtube.com/watch?v=BNC68gQluSE<ul><li>05:01 rhyming platypus, cleanser, eternal, onomatopoeia</li></ul></li><li>Miami Guerrila Beats: https://www.youtube.com/watch?v=_6yoJTup3nY<ul><li>10:58 miami beach</li></ul></li><li>Behind the Beats: https://www.youtube.com/watch?v=JqTMbYvc57g<ul><li>13:41 practice</li></ul></li><li>Stevie Knight interview https://www.youtube.com/watch?v=pwn1UsNNmZE<ul><li>17:37 top 5 influences</li></ul></li><li>God tier doubletime  https://www.youtube.com/watch?v=Js2Q8tJLgig<ul><li>26:30 Harry potter, Octopus, Jacket</li></ul></li></ul><p><br><strong>First Clip</strong></p><p>right on time h mac with the freestyle</p><p>rhyme i be coming through to get that</p><p>shine</p><p>when i start i'ma blow your mind yeah</p><p>and i'm going over heads</p><p>kinda like a bald spot yeah as soon as i</p><p>come in with the lyrics</p><p>hey imma make your jaw drop let's move</p><p>imma make his own improve every night</p><p>like it to the grove yeah</p><p>every time i show what i'm about when i</p><p>be rapping they cover their mouth</p><p>yeah i'm tearing rappers to pieces i</p><p>come in hot and they couldn't believe it</p><p>hey</p><p>i make them back down you got rat goods</p><p>in your background i can see those i</p><p>kick free flows i come off top when i</p><p>rip</p><p>yeah every mac every time around man</p><p>people around the planet they can't even</p><p>get a grip hold up they love the vibe</p><p>that i provide all at once everybody</p><p>look to the side</p><p>yeah imma make his figures go boom</p><p>what's going on someone coming in the</p><p>room</p><p>yeah h man i'm speaking with a pure</p><p>voice please said the girl in the</p><p>sweater that is turquoise harry met</p><p>coming off the tip of the mantle when</p><p>they come to bars man they know i'm</p><p>essential mad effect i'll be the one</p><p>they acknowledge peace to the girl with</p><p>the black finger nail polish imma solve</p><p>it any time i was happy every man you</p><p>know they'd be loving what i'm rapping</p><p>yeah</p><p>you know what i'm all about look to the</p><p>side how does he call it out</p><p>yeah imma do it like none other yeah</p><p>i've been calling out the nail polish</p><p>color hey harry mack i be leaving tracks</p><p>mother aye</p><p>and you know i put them under pressure</p><p>boys that they couldn't even measure all</p><p>up in the background you got the dresser</p><p>drawers i give y'all more i checked her</p><p>out territory</p><p>i explore when i spit it yo it's hard to</p><p>record</p><p>every time that i beat rapping they can</p><p>see we really acting up</p><p>i'm spitting with the passion i got all</p><p>my enemies backing up let's go</p><p><br><strong>Second Clip - Yeti, Pickle, Guitar</strong></p><p>yeah yeah yeah hey rappers ain't ready</p><p>coming through shop like machete y'all</p><p>know my lyrics is deadly my name is</p><p>harry compare me to the yeti</p><p>yeah whenever i'm rapping y'all know</p><p>they're gonna go ham hey scaring y'all</p><p>like the abominable snowman</p><p>i'm coming through and y'all know my</p><p>lyrics quite pure scary kinda like the</p><p>hairy eddy with the white fur</p><p>hey yo i'm doing me i hope you</p><p>understand it they popped up in the tent</p><p>we were like damn are y'all camping</p><p>it was like yeah we chilling in the</p><p>backyard never thought you'd be the</p><p>piano player in rap star</p><p>but here we are coming through do it</p><p>swift yeah find another rapper who could</p><p>do it like this</p><p>off the handle forever we coming through</p><p>so easily and back when i first started</p><p>told you ain't no one believing me but</p><p>now i make it happen y'all my style is</p><p>not for rant kid kinda like your</p><p>situation this</p><p>is intense hmac break it down y'all</p><p>better feel me</p><p>i never hold it down cause i'm</p><p>delivering the real me</p><p>yeah i come with the sick flow a lot of</p><p>them don't even get those but when they</p><p>becoming a pringle major flavor i'm like</p><p>a pickle</p><p>i'm here to make it happen i'm the</p><p>dopest with the bars yeah</p><p>flavor like a pickle when you open in</p><p>the jar yeah i keep it real and my</p><p>thoughts are concealed word to pickles</p><p>cause i'm about to give y'all the deal</p><p>you feel me i break it down real swift</p><p>just like this get your high</p><p>like a spliff i'm really bout to drift</p><p>moving through it when i'm on it i'll be</p><p>delivering bars hey yo</p><p>marcus on the chords but he ain't</p><p>playing guitar yeah</p><p>check how we do this man we plucking the</p><p>strings yeah for me it really isn't</p><p>nothing to say</p><p>hey yo i come right off the top when i</p><p>be flexing i get stronger</p><p>we popped up and she was like hold up</p><p>are y'all songers</p><p>i'mma break it down one time h may be</p><p>coming through with that astounding</p><p>rhyme</p><p>yeah hey yo y'all know i get loose when</p><p>i create rhymes peace to both of y'all</p><p>and the homie up on facetime</p><p><br><strong>Third Clip - Platypus, Cleanser, Eternal<br></strong></p><p>yeah coming off the top and i'm spitting</p><p>that heat he's like you gotta rhyme over</p><p>one of my beasts i'm like no doubt man</p><p>we bout to get loose i was like oh you</p><p>make beats tell me you produce he was</p><p>like yeah you know i got the fire i need</p><p>three words just to get inspired hmac</p><p>i'm about to keep it true he was like</p><p>nah wait a minute i'mma rap for you uh</p><p>we about to flip it to my birth so much</p><p>passion my heart really hurts hmag y'all</p><p>know that i'll really be a boss as soon</p><p>as the beat drops i'll be fully going</p><p>off</p><p>from the heart imma gladly push i'm an</p><p>animal platypus hmeg when i rhyme and i</p><p>really get ill like a platypus mouth</p><p>i'll be getting to the bills</p><p>get into the money uh i live with every</p><p>day and be sunny when it comes to lyrics</p><p>man i've never been a dummy uh hmac</p><p>really about to kill this [ __ ] i'm about</p><p>to make you feel the [ __ ] i'm real with</p><p>this whenever i be on it man i'm about</p><p>to leave a rhyme on censored uh y'all</p><p>know whenever i be all up on the scene</p><p>keep it clean like i came through with</p><p>the cleanser yeah hmac man i get it done</p><p>uh how to show where i spit it from yeah</p><p>and my lyrics be the mean type spray a</p><p>bit of cleanser then hit you with a</p><p>screen wipe what i mean to say is they</p><p>talking i live it hit the screen right</p><p>cause i'm always coming through vivid</p><p>hmac with the hd cam whenever i be</p><p>coming off the top i'm bout to slam yeah</p><p>y'all know i'm bout to spit it clean and</p><p>my whole demeanor is something like soap</p><p>back in the game just to fill him up</p><p>with hope preaching on the microphone</p><p>something like the pope yeah y'all know</p><p>i'd be the illest freer first word he</p><p>threw was onomatopoeia i was like i'd</p><p>love to do it for you boy but the</p><p>problem is oh i did that one before h</p><p>man you know i'm really about to slam</p><p>hard on mine up here cause my flow boom</p><p>bam how you spend i've been coming</p><p>through and making noise hma rocking for</p><p>the girls and the boys and the whole</p><p>entire team and the whole entire squad</p><p>when it comes to kicking livers people</p><p>know that i'm a god yeah they're like</p><p>hold on wait a minute cause they see me<br>...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>(listen with good bassy headphones)</p><ul><li>Marcus Veltri intro (first, second, last clip) https://www.youtube.com/watch?v=t_JrcAOfAp4<ul><li>00:00 cold open</li><li>01:49 Yeti, Pickle, Guitar</li><li>29:30 Guitar, Star Wars, Black Hole</li></ul></li><li>"You make beats?" https://www.youtube.com/watch?v=BNC68gQluSE<ul><li>05:01 rhyming platypus, cleanser, eternal, onomatopoeia</li></ul></li><li>Miami Guerrila Beats: https://www.youtube.com/watch?v=_6yoJTup3nY<ul><li>10:58 miami beach</li></ul></li><li>Behind the Beats: https://www.youtube.com/watch?v=JqTMbYvc57g<ul><li>13:41 practice</li></ul></li><li>Stevie Knight interview https://www.youtube.com/watch?v=pwn1UsNNmZE<ul><li>17:37 top 5 influences</li></ul></li><li>God tier doubletime  https://www.youtube.com/watch?v=Js2Q8tJLgig<ul><li>26:30 Harry potter, Octopus, Jacket</li></ul></li></ul><p><br><strong>First Clip</strong></p><p>right on time h mac with the freestyle</p><p>rhyme i be coming through to get that</p><p>shine</p><p>when i start i'ma blow your mind yeah</p><p>and i'm going over heads</p><p>kinda like a bald spot yeah as soon as i</p><p>come in with the lyrics</p><p>hey imma make your jaw drop let's move</p><p>imma make his own improve every night</p><p>like it to the grove yeah</p><p>every time i show what i'm about when i</p><p>be rapping they cover their mouth</p><p>yeah i'm tearing rappers to pieces i</p><p>come in hot and they couldn't believe it</p><p>hey</p><p>i make them back down you got rat goods</p><p>in your background i can see those i</p><p>kick free flows i come off top when i</p><p>rip</p><p>yeah every mac every time around man</p><p>people around the planet they can't even</p><p>get a grip hold up they love the vibe</p><p>that i provide all at once everybody</p><p>look to the side</p><p>yeah imma make his figures go boom</p><p>what's going on someone coming in the</p><p>room</p><p>yeah h man i'm speaking with a pure</p><p>voice please said the girl in the</p><p>sweater that is turquoise harry met</p><p>coming off the tip of the mantle when</p><p>they come to bars man they know i'm</p><p>essential mad effect i'll be the one</p><p>they acknowledge peace to the girl with</p><p>the black finger nail polish imma solve</p><p>it any time i was happy every man you</p><p>know they'd be loving what i'm rapping</p><p>yeah</p><p>you know what i'm all about look to the</p><p>side how does he call it out</p><p>yeah imma do it like none other yeah</p><p>i've been calling out the nail polish</p><p>color hey harry mack i be leaving tracks</p><p>mother aye</p><p>and you know i put them under pressure</p><p>boys that they couldn't even measure all</p><p>up in the background you got the dresser</p><p>drawers i give y'all more i checked her</p><p>out territory</p><p>i explore when i spit it yo it's hard to</p><p>record</p><p>every time that i beat rapping they can</p><p>see we really acting up</p><p>i'm spitting with the passion i got all</p><p>my enemies backing up let's go</p><p><br><strong>Second Clip - Yeti, Pickle, Guitar</strong></p><p>yeah yeah yeah hey rappers ain't ready</p><p>coming through shop like machete y'all</p><p>know my lyrics is deadly my name is</p><p>harry compare me to the yeti</p><p>yeah whenever i'm rapping y'all know</p><p>they're gonna go ham hey scaring y'all</p><p>like the abominable snowman</p><p>i'm coming through and y'all know my</p><p>lyrics quite pure scary kinda like the</p><p>hairy eddy with the white fur</p><p>hey yo i'm doing me i hope you</p><p>understand it they popped up in the tent</p><p>we were like damn are y'all camping</p><p>it was like yeah we chilling in the</p><p>backyard never thought you'd be the</p><p>piano player in rap star</p><p>but here we are coming through do it</p><p>swift yeah find another rapper who could</p><p>do it like this</p><p>off the handle forever we coming through</p><p>so easily and back when i first started</p><p>told you ain't no one believing me but</p><p>now i make it happen y'all my style is</p><p>not for rant kid kinda like your</p><p>situation this</p><p>is intense hmac break it down y'all</p><p>better feel me</p><p>i never hold it down cause i'm</p><p>delivering the real me</p><p>yeah i come with the sick flow a lot of</p><p>them don't even get those but when they</p><p>becoming a pringle major flavor i'm like</p><p>a pickle</p><p>i'm here to make it happen i'm the</p><p>dopest with the bars yeah</p><p>flavor like a pickle when you open in</p><p>the jar yeah i keep it real and my</p><p>thoughts are concealed word to pickles</p><p>cause i'm about to give y'all the deal</p><p>you feel me i break it down real swift</p><p>just like this get your high</p><p>like a spliff i'm really bout to drift</p><p>moving through it when i'm on it i'll be</p><p>delivering bars hey yo</p><p>marcus on the chords but he ain't</p><p>playing guitar yeah</p><p>check how we do this man we plucking the</p><p>strings yeah for me it really isn't</p><p>nothing to say</p><p>hey yo i come right off the top when i</p><p>be flexing i get stronger</p><p>we popped up and she was like hold up</p><p>are y'all songers</p><p>i'mma break it down one time h may be</p><p>coming through with that astounding</p><p>rhyme</p><p>yeah hey yo y'all know i get loose when</p><p>i create rhymes peace to both of y'all</p><p>and the homie up on facetime</p><p><br><strong>Third Clip - Platypus, Cleanser, Eternal<br></strong></p><p>yeah coming off the top and i'm spitting</p><p>that heat he's like you gotta rhyme over</p><p>one of my beasts i'm like no doubt man</p><p>we bout to get loose i was like oh you</p><p>make beats tell me you produce he was</p><p>like yeah you know i got the fire i need</p><p>three words just to get inspired hmac</p><p>i'm about to keep it true he was like</p><p>nah wait a minute i'mma rap for you uh</p><p>we about to flip it to my birth so much</p><p>passion my heart really hurts hmag y'all</p><p>know that i'll really be a boss as soon</p><p>as the beat drops i'll be fully going</p><p>off</p><p>from the heart imma gladly push i'm an</p><p>animal platypus hmeg when i rhyme and i</p><p>really get ill like a platypus mouth</p><p>i'll be getting to the bills</p><p>get into the money uh i live with every</p><p>day and be sunny when it comes to lyrics</p><p>man i've never been a dummy uh hmac</p><p>really about to kill this [ __ ] i'm about</p><p>to make you feel the [ __ ] i'm real with</p><p>this whenever i be on it man i'm about</p><p>to leave a rhyme on censored uh y'all</p><p>know whenever i be all up on the scene</p><p>keep it clean like i came through with</p><p>the cleanser yeah hmac man i get it done</p><p>uh how to show where i spit it from yeah</p><p>and my lyrics be the mean type spray a</p><p>bit of cleanser then hit you with a</p><p>screen wipe what i mean to say is they</p><p>talking i live it hit the screen right</p><p>cause i'm always coming through vivid</p><p>hmac with the hd cam whenever i be</p><p>coming off the top i'm bout to slam yeah</p><p>y'all know i'm bout to spit it clean and</p><p>my whole demeanor is something like soap</p><p>back in the game just to fill him up</p><p>with hope preaching on the microphone</p><p>something like the pope yeah y'all know</p><p>i'd be the illest freer first word he</p><p>threw was onomatopoeia i was like i'd</p><p>love to do it for you boy but the</p><p>problem is oh i did that one before h</p><p>man you know i'm really about to slam</p><p>hard on mine up here cause my flow boom</p><p>bam how you spend i've been coming</p><p>through and making noise hma rocking for</p><p>the girls and the boys and the whole</p><p>entire team and the whole entire squad</p><p>when it comes to kicking livers people</p><p>know that i'm a god yeah they're like</p><p>hold on wait a minute cause they see me<br>...</p>]]>
      </content:encoded>
      <pubDate>Fri, 20 May 2022 21:37:48 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/55f997a7/46e75d28.mp3" length="78267942" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1955</itunes:duration>
      <itunes:summary>Off the top of the dome! (listen with good bassy headphones)</itunes:summary>
      <itunes:subtitle>Off the top of the dome! (listen with good bassy headphones)</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>Yes</itunes:explicit>
    </item>
    <item>
      <title>Solana from First Principles [Raj Gokal]</title>
      <itunes:episode>339</itunes:episode>
      <podcast:episode>339</podcast:episode>
      <itunes:title>Solana from First Principles [Raj Gokal]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9f5ff12b-9046-45b1-9674-a400b306b631</guid>
      <link>https://mixtape.swyx.io/episodes/solana-from-first-principles-raj-gokal</link>
      <description>
        <![CDATA[<p>Listen to Analyse Asia: https://www.analyse.asia/solana-with-raj-gokal/ (15mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Analyse Asia: https://www.analyse.asia/solana-with-raj-gokal/ (15mins in)</p>]]>
      </content:encoded>
      <pubDate>Thu, 19 May 2022 22:19:55 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/bfbfbad6/3ca075f1.mp3" length="25146227" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>627</itunes:duration>
      <itunes:summary>The lesser known cofounder of Solana speaks.</itunes:summary>
      <itunes:subtitle>The lesser known cofounder of Solana speaks.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Backwards Causation with Airdrops [Haseeb Qureshi]</title>
      <itunes:episode>337</itunes:episode>
      <podcast:episode>337</podcast:episode>
      <itunes:title>Backwards Causation with Airdrops [Haseeb Qureshi]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3c1f2fb0-5b96-438a-b41a-626a1633fcab</guid>
      <link>https://mixtape.swyx.io/episodes/backwards-causation-with-airdrops-haseeb-qureshi</link>
      <description>
        <![CDATA[<p>Listen to Bankless: https://sites.libsyn.com/247424/how-to-become-a-vc-with-haseeb-qureshi-layer-zero (55mins)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Bankless: https://sites.libsyn.com/247424/how-to-become-a-vc-with-haseeb-qureshi-layer-zero (55mins)</p>]]>
      </content:encoded>
      <pubDate>Wed, 18 May 2022 13:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/44409231/2e30808b.mp3" length="27269565" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>680</itunes:duration>
      <itunes:summary>And the perverse incentives of promising a community rewards that you then don't have to give.</itunes:summary>
      <itunes:subtitle>And the perverse incentives of promising a community rewards that you then don't have to give.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>What is Web3? [Alex Danco] (EXPLICIT)</title>
      <itunes:episode>338</itunes:episode>
      <podcast:episode>338</podcast:episode>
      <itunes:title>What is Web3? [Alex Danco] (EXPLICIT)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">348758ef-7a65-4617-a055-da80601fd474</guid>
      <link>https://mixtape.swyx.io/episodes/what-is-web3-alex-danco-explicit</link>
      <description>
        <![CDATA[<p>Listen to Infinite Loops: https://www.infiniteloopspodcast.com/alex-danco-what-is-web-30-all-about-ep95/ (37mins in)</p><p><strong>Transcript</strong></p><p>Alex Danco:<br>Yeah. So one of the cool things is that, I can say this from a vantage point at Shopify, is that all of this is<br>fairly obvious to us and it's not because we're smart people, it's because when your whole life is working<br>with merchants, it's like, these are merchants whose job is not terribly dissimilar from musicians. It's<br>create meaning, create community, create a reason to come back and talk to each other, and therefore<br>products get sold because of that underlying meeting. It's like, no, shit, that's what this is for. This is<br>what we already were doing, this isn't new, this is kind of like it just makes a lot of sense.<br>Jim O'Shaughnessy:<br>Right. And it's repackaged and it gives the tool to greater extend the reach. But yes, I agree with you.<br>Alex Danco:</p><p>So, hey, we should NFT this conversation and sell it, and then if you buy this NFT, you'll become the only<br>person who gets to understand what NFTs are for. You have the exclusive rights to it, everybody else<br>gets to be wrong.<br>Jim O'Shaughnessy:<br>Everyone else is wrong.<br>Alex Danco:<br>Unless somebody right clicks and saves the audio file of our podcast, in which case they have stolen it<br>from you.<br>Jim O'Shaughnessy:<br>Yes. And you're fucked.<br>Alex Danco:<br>Good luck to you. Sorry for your loss. Sorry, you got hacked.<br>Jim O'Shaughnessy:<br>Well, this leads into Web3, because I was very eager to hear you do a bit on Web3, it's like so much stuff<br>is being written, talked about, blah, blah, blah, blah, blah. What are your thoughts?<br>Alex Danco:<br>I mean, to some degree, I think it's like being able to draw a precise box around Web3 is a little silly<br>because it's like there's just the web and it's all these cool tools. And certainly at Shopify, our job, I mean<br>on the blockchain team and also generally is not to give merchants the best of Web3, as opposed to<br>Web2, our job is to give them good things that help them.<br>Jim O'Shaughnessy:<br>Exactly.<br>Alex Danco:<br>And it's like if you want to draw a box around this bunch of stuff that's Web3, fine. However, in an<br>attempt to not be sarcastic and actually answer your question correctly, here is I think a good way to<br>think about what Web3 is. So if you go back to this whole idea of, okay, there are these things called<br>blockchains, what is the point to them? What do they do? Why do we care about them? It's like, okay,<br>what is the blockchain? A blockchain is a new kind of network computer that is designed around a really<br>interesting set of constraints.<br>And the constraints are very expensive and but they do something really interesting, which is<br>they allow for a bunch of people to create this shared state that everybody can agree on the inputs and<br>everybody could agree on the rules. And it's very, very constrained in how you're able to modify this<br>state, but everybody can agree on what has been done. And different blockchains have different rules,<br>the rules of Bitcoin are different from the rules of Ethereum or different from the rules of flow<br>blockchain or polygon, any of those things. But ultimately you create this shared bit of state that can<br>grow in ways that are very, very constrained, but are highly observable and agreed upon.</p><p>So what is the point of that? Who the fuck cares, what is this for? Well, what's interesting about<br>this is that this creates this new format for something that you can call code that can make<br>commitments. What does that mean? Well, it means that you can submit some code to this that will<br>run, and once it's running, you can actually trust that it will run in a fairly deterministic way,<br>independent of any of the actors involved. So long as you trust that Ethereum will exist, then you can<br>expect that this smart contract will behave in a certain way. It's code that can make commitments, that's<br>neat. Well, what's the point of that?<br>Well, what's really interesting about code that can make commitments is that it makes possible<br>a new setting for running certain kinds of applications. Well, what are those certain kinds of<br>applications? It's like, well, it's a new setting for whether, it's like developers to go create little instances<br>of rules that will follow those codes that can make commitments. And that might have some value to<br>people, both because of the inherent work that they do, but also because of the shared state that they<br>do it in. Again, going back to this, well, there's a shared meaning and that has some interesting value,<br>and if you're also participating in this, then that's really cool.<br>And I'm sort of building and building there, but what ultimately that makes possible, and really<br>it's like it took us the better part of a decade to actually really settle on this as the atomic unit of what's<br>the point of this is wallets. We had all these false starts with crypto about how regular people could<br>think about what the atomic unit of it was. Like, is the atomic unit the coins? It's like, well, yes, but then<br>largely what you think of what you're doing is speculating. Is the atomic unit like network and ICOs as a<br>way of bootstrapping a certain thing? It's like, oh, maybe, if what you think of what you're trying to do is<br>various kinds of incentive design and whatever.<br>But ultimately now I think we're sort of at this point that largely actually mimics the beginning of<br>the internet and the web where it's like there was 10 years of web before the web browser where it was<br>very hard to actually do anything with it. And then the browser came along, it was like, ah, okay, now I<br>can actually do stuff. Same thing with wallets, I mean, wallets have existed since the beginning of<br>blockchain. It's literally just like an address and then a key that you sign with to show you're you, but it's<br>like it wasn't until I want to say Metamask is the first sort of modern wallet that let you actually do<br>things.<br>And now these modern wallets, like Rainbow that are amazing where you're like, "Oh my God, I<br>get it." The point of this is for me to be able to say, "Hey, this is a way for me to do informed consent for<br>things where you know it's me consenting because of the blockchain in the back being you know it's me,<br>and you know it's informed because of what is basically called, if you ever interacted with this, it's like,<br>sign this message. Sign this message to inform consent to X. And it can only be you because it gets all go<br>back to, so the point of the blockchain is so that why wallets can do informed consenting to things and<br>the wallets can do informed consent that has meaning because of the shared state that's in the<br>blockchain back.<br>So pause for a second. Now what on earth is that good for, if again, this is only useful in this<br>super slow, clunky Web3 environment that doesn't actually have any real work it's doing yet? It's like,<br>well, now you can go back and you can say, "Okay, well now we can think about this web space full of<br>web apps and full of databases and applications and abstractions about what's in those databases and<br>APIs through which you can access them and then applications that build on top of them and then users<br>who use this applications. And it's like, all of that web stuff can still exist, just now bookended with these<br>two very strong concepts of the wallet and informed consent and removable informed consent.<br>I can take it with me, I can remove my consent from somewhere and add it to somewhere else.<br>This is all the idea of how Unfollow is the most important button on Twitter? Remove Wallet is the most<br>important button in Web3, it's like you can just leave and go somewhere else. But again, it's like you </p><p>...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Infinite Loops: https://www.infiniteloopspodcast.com/alex-danco-what-is-web-30-all-about-ep95/ (37mins in)</p><p><strong>Transcript</strong></p><p>Alex Danco:<br>Yeah. So one of the cool things is that, I can say this from a vantage point at Shopify, is that all of this is<br>fairly obvious to us and it's not because we're smart people, it's because when your whole life is working<br>with merchants, it's like, these are merchants whose job is not terribly dissimilar from musicians. It's<br>create meaning, create community, create a reason to come back and talk to each other, and therefore<br>products get sold because of that underlying meeting. It's like, no, shit, that's what this is for. This is<br>what we already were doing, this isn't new, this is kind of like it just makes a lot of sense.<br>Jim O'Shaughnessy:<br>Right. And it's repackaged and it gives the tool to greater extend the reach. But yes, I agree with you.<br>Alex Danco:</p><p>So, hey, we should NFT this conversation and sell it, and then if you buy this NFT, you'll become the only<br>person who gets to understand what NFTs are for. You have the exclusive rights to it, everybody else<br>gets to be wrong.<br>Jim O'Shaughnessy:<br>Everyone else is wrong.<br>Alex Danco:<br>Unless somebody right clicks and saves the audio file of our podcast, in which case they have stolen it<br>from you.<br>Jim O'Shaughnessy:<br>Yes. And you're fucked.<br>Alex Danco:<br>Good luck to you. Sorry for your loss. Sorry, you got hacked.<br>Jim O'Shaughnessy:<br>Well, this leads into Web3, because I was very eager to hear you do a bit on Web3, it's like so much stuff<br>is being written, talked about, blah, blah, blah, blah, blah. What are your thoughts?<br>Alex Danco:<br>I mean, to some degree, I think it's like being able to draw a precise box around Web3 is a little silly<br>because it's like there's just the web and it's all these cool tools. And certainly at Shopify, our job, I mean<br>on the blockchain team and also generally is not to give merchants the best of Web3, as opposed to<br>Web2, our job is to give them good things that help them.<br>Jim O'Shaughnessy:<br>Exactly.<br>Alex Danco:<br>And it's like if you want to draw a box around this bunch of stuff that's Web3, fine. However, in an<br>attempt to not be sarcastic and actually answer your question correctly, here is I think a good way to<br>think about what Web3 is. So if you go back to this whole idea of, okay, there are these things called<br>blockchains, what is the point to them? What do they do? Why do we care about them? It's like, okay,<br>what is the blockchain? A blockchain is a new kind of network computer that is designed around a really<br>interesting set of constraints.<br>And the constraints are very expensive and but they do something really interesting, which is<br>they allow for a bunch of people to create this shared state that everybody can agree on the inputs and<br>everybody could agree on the rules. And it's very, very constrained in how you're able to modify this<br>state, but everybody can agree on what has been done. And different blockchains have different rules,<br>the rules of Bitcoin are different from the rules of Ethereum or different from the rules of flow<br>blockchain or polygon, any of those things. But ultimately you create this shared bit of state that can<br>grow in ways that are very, very constrained, but are highly observable and agreed upon.</p><p>So what is the point of that? Who the fuck cares, what is this for? Well, what's interesting about<br>this is that this creates this new format for something that you can call code that can make<br>commitments. What does that mean? Well, it means that you can submit some code to this that will<br>run, and once it's running, you can actually trust that it will run in a fairly deterministic way,<br>independent of any of the actors involved. So long as you trust that Ethereum will exist, then you can<br>expect that this smart contract will behave in a certain way. It's code that can make commitments, that's<br>neat. Well, what's the point of that?<br>Well, what's really interesting about code that can make commitments is that it makes possible<br>a new setting for running certain kinds of applications. Well, what are those certain kinds of<br>applications? It's like, well, it's a new setting for whether, it's like developers to go create little instances<br>of rules that will follow those codes that can make commitments. And that might have some value to<br>people, both because of the inherent work that they do, but also because of the shared state that they<br>do it in. Again, going back to this, well, there's a shared meaning and that has some interesting value,<br>and if you're also participating in this, then that's really cool.<br>And I'm sort of building and building there, but what ultimately that makes possible, and really<br>it's like it took us the better part of a decade to actually really settle on this as the atomic unit of what's<br>the point of this is wallets. We had all these false starts with crypto about how regular people could<br>think about what the atomic unit of it was. Like, is the atomic unit the coins? It's like, well, yes, but then<br>largely what you think of what you're doing is speculating. Is the atomic unit like network and ICOs as a<br>way of bootstrapping a certain thing? It's like, oh, maybe, if what you think of what you're trying to do is<br>various kinds of incentive design and whatever.<br>But ultimately now I think we're sort of at this point that largely actually mimics the beginning of<br>the internet and the web where it's like there was 10 years of web before the web browser where it was<br>very hard to actually do anything with it. And then the browser came along, it was like, ah, okay, now I<br>can actually do stuff. Same thing with wallets, I mean, wallets have existed since the beginning of<br>blockchain. It's literally just like an address and then a key that you sign with to show you're you, but it's<br>like it wasn't until I want to say Metamask is the first sort of modern wallet that let you actually do<br>things.<br>And now these modern wallets, like Rainbow that are amazing where you're like, "Oh my God, I<br>get it." The point of this is for me to be able to say, "Hey, this is a way for me to do informed consent for<br>things where you know it's me consenting because of the blockchain in the back being you know it's me,<br>and you know it's informed because of what is basically called, if you ever interacted with this, it's like,<br>sign this message. Sign this message to inform consent to X. And it can only be you because it gets all go<br>back to, so the point of the blockchain is so that why wallets can do informed consenting to things and<br>the wallets can do informed consent that has meaning because of the shared state that's in the<br>blockchain back.<br>So pause for a second. Now what on earth is that good for, if again, this is only useful in this<br>super slow, clunky Web3 environment that doesn't actually have any real work it's doing yet? It's like,<br>well, now you can go back and you can say, "Okay, well now we can think about this web space full of<br>web apps and full of databases and applications and abstractions about what's in those databases and<br>APIs through which you can access them and then applications that build on top of them and then users<br>who use this applications. And it's like, all of that web stuff can still exist, just now bookended with these<br>two very strong concepts of the wallet and informed consent and removable informed consent.<br>I can take it with me, I can remove my consent from somewhere and add it to somewhere else.<br>This is all the idea of how Unfollow is the most important button on Twitter? Remove Wallet is the most<br>important button in Web3, it's like you can just leave and go somewhere else. But again, it's like you </p><p>...</p>]]>
      </content:encoded>
      <pubDate>Tue, 17 May 2022 22:17:13 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0b179571/07b60353.mp3" length="26248979" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>655</itunes:duration>
      <itunes:summary>Danco's guide to Web3</itunes:summary>
      <itunes:subtitle>Danco's guide to Web3</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>Yes</itunes:explicit>
    </item>
    <item>
      <title>The Best Explanation of the Terra/Luna Collapse [Jonathan Wu]</title>
      <itunes:episode>336</itunes:episode>
      <podcast:episode>336</podcast:episode>
      <itunes:title>The Best Explanation of the Terra/Luna Collapse [Jonathan Wu]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">bc7b23be-93d5-4a1e-909b-a4d3bc558ee7</guid>
      <link>https://mixtape.swyx.io/episodes/the-best-explanation-of-the-terra-luna-collapse-jonathan-wu</link>
      <description>
        <![CDATA[<p>Listen to Unchained: https://unchainedpodcast.com/did-someone-deliberately-attack-terra-luna-to-kick-off-a-death-spiral/ (15mins in)</p><p>My reflections: <a href="https://www.swyx.io/risk-conservation">https://www.swyx.io/risk-conservation</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Unchained: https://unchainedpodcast.com/did-someone-deliberately-attack-terra-luna-to-kick-off-a-death-spiral/ (15mins in)</p><p>My reflections: <a href="https://www.swyx.io/risk-conservation">https://www.swyx.io/risk-conservation</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 16 May 2022 20:51:52 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d4105fc8/2b2aa350.mp3" length="35028853" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>874</itunes:duration>
      <itunes:summary>The best explanation and theory I've found so far on Terra/Luna.</itunes:summary>
      <itunes:subtitle>The best explanation and theory I've found so far on Terra/Luna.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Crossing the Chasm, with Richard Feldman</title>
      <itunes:episode>335</itunes:episode>
      <podcast:episode>335</podcast:episode>
      <itunes:title>[Weekend Drop] Crossing the Chasm, with Richard Feldman</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7170d030-dcae-4b2d-967d-36706a06faed</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-crossing-the-chasm-with-richard-feldman</link>
      <description>
        <![CDATA[<p>Richard is one of my fave speakers in software, particular in the Elm and language sphere of things. Check out <a href="https://www.youtube.com/watch?v=QyJZzq0v7Z4">Why Isn't Functional Programming The Norm?</a> and <a href="https://twitter.com/rtfeldman/status/1493519703465238528">Roc</a>, the new language he's working on!</p><p>Listen to Software Unscripted: <a href="https://www.listennotes.com/podcasts/software-unscripted/crossing-the-chasm-1-dDJwWER37/">https://www.listennotes.com/podcasts/software-unscripted/crossing-the-chasm-1-dDJwWER37/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Richard is one of my fave speakers in software, particular in the Elm and language sphere of things. Check out <a href="https://www.youtube.com/watch?v=QyJZzq0v7Z4">Why Isn't Functional Programming The Norm?</a> and <a href="https://twitter.com/rtfeldman/status/1493519703465238528">Roc</a>, the new language he's working on!</p><p>Listen to Software Unscripted: <a href="https://www.listennotes.com/podcasts/software-unscripted/crossing-the-chasm-1-dDJwWER37/">https://www.listennotes.com/podcasts/software-unscripted/crossing-the-chasm-1-dDJwWER37/</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 14 May 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6b2784a3/4a1a46e2.mp3" length="167330047" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>4182</itunes:duration>
      <itunes:summary>Richard and swyx discuss how technologies "cross the chasm" from early adopters to mainstream.</itunes:summary>
      <itunes:subtitle>Richard and swyx discuss how technologies "cross the chasm" from early adopters to mainstream.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Musicians on Omegle - Frank Tedesco, Rob Landes, Marcus Veltri</title>
      <itunes:episode>334</itunes:episode>
      <podcast:episode>334</podcast:episode>
      <itunes:title>[Music Friday] Musicians on Omegle - Frank Tedesco, Rob Landes, Marcus Veltri</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">de35c122-56c5-42d5-827e-e2053f6f7953</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-musicians-on-omegle-frank-tedesco-rob-landes-marcus-veltri</link>
      <description>
        <![CDATA[<ul><li>https://www.youtube.com/watch?v=7VSDVQFQNWk</li><li>https://www.youtube.com/watch?v=x6jp-e592Tw</li><li>https://www.youtube.com/watch?v=R1dfP_Xbe3Q</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>https://www.youtube.com/watch?v=7VSDVQFQNWk</li><li>https://www.youtube.com/watch?v=x6jp-e592Tw</li><li>https://www.youtube.com/watch?v=R1dfP_Xbe3Q</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 13 May 2022 22:15:53 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a541114f/a9af21a2.mp3" length="26585321" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>663</itunes:duration>
      <itunes:summary>the most wholesome thing on Omegle right now</itunes:summary>
      <itunes:subtitle>the most wholesome thing on Omegle right now</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Story of Paw Patrol [Ronnen Harary]</title>
      <itunes:episode>333</itunes:episode>
      <podcast:episode>333</podcast:episode>
      <itunes:title>The Story of Paw Patrol [Ronnen Harary]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">eab13b67-5fa8-44dc-b3f3-32e8f5aa2d62</guid>
      <link>https://mixtape.swyx.io/episodes/the-story-of-paw-patrol-ronnen-harary</link>
      <description>
        <![CDATA[<p>Listen to HIBT: https://www.npr.org/2021/12/17/1065352806/spin-master-paw-patrol-ronnen-harary (55mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to HIBT: https://www.npr.org/2021/12/17/1065352806/spin-master-paw-patrol-ronnen-harary (55mins in)</p>]]>
      </content:encoded>
      <pubDate>Thu, 12 May 2022 21:39:51 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c4a286b5/89b9e310.mp3" length="20323606" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>506</itunes:duration>
      <itunes:summary>We'll be there on the double!</itunes:summary>
      <itunes:subtitle>We'll be there on the double!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Story of Warp [Zach Lloyd]</title>
      <itunes:episode>332</itunes:episode>
      <podcast:episode>332</podcast:episode>
      <itunes:title>The Story of Warp [Zach Lloyd]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4568f80f-3d6d-4ea0-b206-db37af2f3ba7</guid>
      <link>https://mixtape.swyx.io/episodes/the-story-of-warp-zach-lloyd</link>
      <description>
        <![CDATA[<p>Listen to the Changelog: <a href="https://changelog.com/podcast/487">https://changelog.com/podcast/487</a> (12mins)</p><p>Series A: https://techcrunch.com/2022/04/05/warp-raises-23m-to-build-a-better-terminal/<br>HN reaction: https://news.ycombinator.com/item?id=30921231</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Changelog: <a href="https://changelog.com/podcast/487">https://changelog.com/podcast/487</a> (12mins)</p><p>Series A: https://techcrunch.com/2022/04/05/warp-raises-23m-to-build-a-better-terminal/<br>HN reaction: https://news.ycombinator.com/item?id=30921231</p>]]>
      </content:encoded>
      <pubDate>Thu, 12 May 2022 00:51:26 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b17b1e34/036f5282.mp3" length="32747370" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>817</itunes:duration>
      <itunes:summary>Can we reinvent the terminal?</itunes:summary>
      <itunes:subtitle>Can we reinvent the terminal?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Story of Mailgun [Ev Kontsevoy]</title>
      <itunes:episode>331</itunes:episode>
      <podcast:episode>331</podcast:episode>
      <itunes:title>The Story of Mailgun [Ev Kontsevoy]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9fbda0fb-d921-461d-a158-a7788dcc0c0b</guid>
      <link>https://mixtape.swyx.io/episodes/the-story-of-mailgun-ev-kontsevoy</link>
      <description>
        <![CDATA[<p>Listen to Software Defined Talk: https://www.softwaredefinedtalk.com/346 (12mins in)</p><ul><li>https://techcrunch.com/2012/08/28/rackspace-acquires-y-combinator-startup-mailgun-an-api-that-abstracts-creating-email-inboxes-for-apps-and-web-sites/</li><li>https://techcrunch.com/2021/09/30/sinch-acquires-pathwire-the-company-behind-mailgun-and-mailjet-for-1-9b-to-add-email-into-its-api-based-communications-platform/</li></ul><p>Ev went on to start Teleport, which just announced their Series C: https://goteleport.com/blog/series-c/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Software Defined Talk: https://www.softwaredefinedtalk.com/346 (12mins in)</p><ul><li>https://techcrunch.com/2012/08/28/rackspace-acquires-y-combinator-startup-mailgun-an-api-that-abstracts-creating-email-inboxes-for-apps-and-web-sites/</li><li>https://techcrunch.com/2021/09/30/sinch-acquires-pathwire-the-company-behind-mailgun-and-mailjet-for-1-9b-to-add-email-into-its-api-based-communications-platform/</li></ul><p>Ev went on to start Teleport, which just announced their Series C: https://goteleport.com/blog/series-c/</p>]]>
      </content:encoded>
      <pubDate>Wed, 11 May 2022 00:08:31 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4b2eaffd/1660ca4b.mp3" length="35452690" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>885</itunes:duration>
      <itunes:summary>the original email API</itunes:summary>
      <itunes:subtitle>the original email API</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Self-Provisioning Runtimes on Serverless Chats</title>
      <itunes:episode>330</itunes:episode>
      <podcast:episode>330</podcast:episode>
      <itunes:title>[Weekend Drop] Self-Provisioning Runtimes on Serverless Chats</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ae3cbb35-7f80-43ac-8290-4b5bb87555ad</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-self-provisioning-runtimes-on-serverless-chats</link>
      <description>
        <![CDATA[<p>Read: <a href="https://www.swyx.io/self-provisioning-runtime">https://www.swyx.io/self-provisioning-runtime</a><br>See <a href="https://www.serverlesschats.com/124/">https://www.serverlesschats.com/124/ </a>for transcript and links!</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Read: <a href="https://www.swyx.io/self-provisioning-runtime">https://www.swyx.io/self-provisioning-runtime</a><br>See <a href="https://www.serverlesschats.com/124/">https://www.serverlesschats.com/124/ </a>for transcript and links!</p>]]>
      </content:encoded>
      <pubDate>Sat, 07 May 2022 12:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f8d211ca/44b4fb6c.mp3" length="152908448" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3821</itunes:duration>
      <itunes:summary>Great chat with Jeremy Daly, GM of Serverless Cloud on SPR's!</itunes:summary>
      <itunes:subtitle>Great chat with Jeremy Daly, GM of Serverless Cloud on SPR's!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] On the Sunny Side of the Street - Various</title>
      <itunes:episode>329</itunes:episode>
      <podcast:episode>329</podcast:episode>
      <itunes:title>[Music Fridays] On the Sunny Side of the Street - Various</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">11cfe0f5-a89d-4b77-8138-6ea5ff962943</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-on-the-sunny-side-of-the-street-various</link>
      <description>
        <![CDATA[<p>Clips:<br>- Esperanza Spalding https://youtu.be/TQtXo4tiZxs<br>- Laufey https://www.youtube.com/watch?v=JIGiPrejRi4<br>- Sant Andreu Jazz Band https://youtu.be/BsEFFaboTAM</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Clips:<br>- Esperanza Spalding https://youtu.be/TQtXo4tiZxs<br>- Laufey https://www.youtube.com/watch?v=JIGiPrejRi4<br>- Sant Andreu Jazz Band https://youtu.be/BsEFFaboTAM</p>]]>
      </content:encoded>
      <pubDate>Sat, 07 May 2022 00:19:20 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/81f66835/946dd7e1.mp3" length="33511890" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>836</itunes:duration>
      <itunes:summary>3 interpretations of my new favorite Jazz Standard,</itunes:summary>
      <itunes:subtitle>3 interpretations of my new favorite Jazz Standard,</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Writing from First Principles [Tim Urban]</title>
      <itunes:episode>328</itunes:episode>
      <podcast:episode>328</podcast:episode>
      <itunes:title>Writing from First Principles [Tim Urban]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0d345092-28fe-4e53-b93b-df6969b7a682</guid>
      <link>https://mixtape.swyx.io/episodes/writing-from-first-principles-tim-urban</link>
      <description>
        <![CDATA[<p>Listen to 3 Books: <a href="https://www.3books.co/chapters/22">https://www.3books.co/chapters/22</a> (1h 5 mins in)</p><p>Previous Tim Urban creator commentary: <a href="https://www.listennotes.com/podcasts/the-swyx-mixtape/quality-vs-consistency-QDP6mN_Ky20/">https://www.listennotes.com/podcasts/the-swyx-mixtape/quality-vs-consistency-QDP6mN_Ky20/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to 3 Books: <a href="https://www.3books.co/chapters/22">https://www.3books.co/chapters/22</a> (1h 5 mins in)</p><p>Previous Tim Urban creator commentary: <a href="https://www.listennotes.com/podcasts/the-swyx-mixtape/quality-vs-consistency-QDP6mN_Ky20/">https://www.listennotes.com/podcasts/the-swyx-mixtape/quality-vs-consistency-QDP6mN_Ky20/</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 05 May 2022 23:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1bd0bc6b/311e46c0.mp3" length="33523884" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>836</itunes:duration>
      <itunes:summary>Tim Urban talks about first principles, why he writes long form, and the Fountainhead</itunes:summary>
      <itunes:subtitle>Tim Urban talks about first principles, why he writes long form, and the Fountainhead</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Getting Past Writer’s Block [Brandon Sanderson]</title>
      <itunes:episode>327</itunes:episode>
      <podcast:episode>327</podcast:episode>
      <itunes:title>Getting Past Writer’s Block [Brandon Sanderson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ca7d45ce-160b-4f28-8d3c-62fd8c421768</guid>
      <link>https://mixtape.swyx.io/episodes/getting-past-writer-s-block-brandon-sanderson</link>
      <description>
        <![CDATA[<p>Watch Brandon Sanderson channel: <a href="https://www.youtube.com/watch?v=Xb_S4kH0WdE">https://www.youtube.com/watch?v=Xb_S4kH0WdE</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch Brandon Sanderson channel: <a href="https://www.youtube.com/watch?v=Xb_S4kH0WdE">https://www.youtube.com/watch?v=Xb_S4kH0WdE</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 04 May 2022 01:56:05 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/18042d48/e4921dfc.mp3" length="18119548" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>451</itunes:duration>
      <itunes:summary>Getting past the block, from someone who's definitely gotten past it.</itunes:summary>
      <itunes:subtitle>Getting past the block, from someone who's definitely gotten past it.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Endless Idea Generator [Dickie Bush]</title>
      <itunes:episode>326</itunes:episode>
      <podcast:episode>326</podcast:episode>
      <itunes:title>The Endless Idea Generator [Dickie Bush]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1e10745d-7227-440f-945c-f68768b7213b</guid>
      <link>https://mixtape.swyx.io/episodes/the-endless-idea-generator-dickie-bush</link>
      <description>
        <![CDATA[<p>See the visuals:<a href="https://twitter.com/search?q=Endless%20Idea%20Generator&amp;src=typed_query"> https://twitter.com/search?q=Endless%20Idea%20Generator&amp;src=typed_query</a></p><p>Listen to the Digital Writing podcast; <a href="https://podcasts.apple.com/ru/podcast/how-to-generate-100-content-ideas-write-viral-twitter/id1600176185?i=1000552947481">https://podcasts.apple.com/ru/podcast/how-to-generate-100-content-ideas-write-viral-twitter/id1600176185?i=1000552947481</a> (10mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>See the visuals:<a href="https://twitter.com/search?q=Endless%20Idea%20Generator&amp;src=typed_query"> https://twitter.com/search?q=Endless%20Idea%20Generator&amp;src=typed_query</a></p><p>Listen to the Digital Writing podcast; <a href="https://podcasts.apple.com/ru/podcast/how-to-generate-100-content-ideas-write-viral-twitter/id1600176185?i=1000552947481">https://podcasts.apple.com/ru/podcast/how-to-generate-100-content-ideas-write-viral-twitter/id1600176185?i=1000552947481</a> (10mins in)</p>]]>
      </content:encoded>
      <pubDate>Mon, 02 May 2022 21:36:27 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ebdc385f/75f3877b.mp3" length="30887711" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>771</itunes:duration>
      <itunes:summary>A way to break out of your writer's block.</itunes:summary>
      <itunes:subtitle>A way to break out of your writer's block.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] The radiating circles of DevX on the GitPod DevX Podcast</title>
      <itunes:episode>325</itunes:episode>
      <podcast:episode>325</podcast:episode>
      <itunes:title>[Weekend Drop] The radiating circles of DevX on the GitPod DevX Podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7670d827-f47d-4355-be43-03c73fb590b0</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-the-radiating-circles-of-devx-on-the-gitpod-devx-podcast</link>
      <description>
        <![CDATA[<p><br>The Circles<br>- product (incl integrations)<br>- docs<br>- content<br>- community<br>- UGC</p><p>TALK ABOUT SVELTE SOCIETY STORY</p><p>Dimensions of the Circles<br>- negative engineering? or dev exceptions<br>- onboarding -&gt; production -&gt; prod-dev -&gt; billing -?</p><p>Other definitions of devx<br>- single command do a lot -&gt; until too magic<br>- does what it says you would do<br>- making some cycles faster -&gt; esbuild 100x faster - bret victor inventing on principle</p><p>Future of Devx? integrate forward, or backward<br>- content creation meta - video. shortgame + longgame.<br>- backward -&gt; going into docs, product</p><p><br>Listen to the DevX pod:<a href="https://devxpod.buzzsprout.com/1895030/10012425-the-radiating-circles-in-devx-with-swyx-head-of-developer-experience-temporal"> https://devxpod.buzzsprout.com/1895030/10012425-the-radiating-circles-in-devx-with-swyx-head-of-developer-experience-temporal</a></p><p><strong>Pauline:</strong> 0:00</p><p>Hi, Shawn! Thank you so much for joining us for a DevX pod today. We're really excited to have you on board. I just wanted to point out this is one of those things where I tweeted about something and then someone was like, I recommend this person. And then I found you, so this is really exciting and we're going to have this awesome conversation about developer experience. Maybe for those who may not have heard of you before, can you give us a bit of an introduction on your story? What you're all about?</p><p><strong>Shawn:</strong> 0:31</p><p>Yeah. Thanks for inviting me on. I'm Shawn also known as swyx online. I originally am from Singapore and, moved to the U S for college and pretty much the rest of my career and spent my first career in finance before changing careers to tech. And since I joined tech, I've been fairly known for learning in public, for speaking about reacts and serverless. And now I work as Head of Developer Experience at Temporal.</p><p><strong>Pauline:</strong> 0:55</p><p>I have a follow-up question actually. What does it mean to be head of developer experience at Temporal?</p><p><strong>Shawn:</strong> 1:02</p><p>It's a role that we basically, I created for myself because when they were reaching out to hire me, they didn't have something like that. And I don't think it's a common role at a startup as well. The bit of a background, which we can get into like how I got started into developer experience. I previously worked at Netlify where I originally joined as a developer advocate type person, but then when Sarah Drasner came along and started leading us as a VP she restructured the whole thing to make it more of a developer experience engineer. So I'm turning developer relations into something where you actually do a bit more engineering and are responsible for parts of the developer experience rather than talking about it. Then I continued that into AWS, whereas also a driver advocate for AWS Amplify. Well, I think for me, the role that I really thought would make the most sense to borrow was something that spans across docs and developer advocacy as well as community. And then I was also a product manager for our recent tax group STK. When you're in a smaller startup, you kind of have to wear many hats. And so, uh, this developer experience umbrella felt that the most descriptive</p><p><strong>Mike:</strong> 2:14</p><p>I think you literally just covered the next two questions I wanted to go talk about. I wonder if you have any more details in terms of overall what DevX is to you?</p><p><strong>Shawn:</strong> 2:25</p><p>Yeah. I've actually written some thoughts about this. I kind of think about it as a radiating circle out from the core product. And so part of this is influenced by me struggling with developer relations at Netlify and at AWS, because often there's a separate team that is responsible for docs. There's a separate team that's responsible for product. It's very hard actually, when you realize. A lot of the things that you do as a developer advocate is very it's downstream of everything else that's above you. And if they're shipped and organized by different teams, then you can get a very disjoint experience. Essentially like your impact as a developer advocate may not be as high because people don't see your stuff as much as they see the docs or the experience about it. So just think about it in terms of like, okay, you start with the core products, make sure that the product design and you get enough feedback. You make sure that API design is really solid. then you radiate out into the docs, which is your sort of first party content on how to use it. I consider docs secondary to products because the best doc's is the docs you don't have to read, right. That is intuitive experience, but still you need docs anyway. And then going out from the docs you need, you go into first party content, which is the role of a developer advocate. And that is anything that's ancillary to docs that explains the why instead of the, what or the how. But you can also dive into the what and the how as well. Like sometimes you just need to pitch the same thing, seven different ways before someone gets it. And then you go from the first party content, which is your blog posts and talks and stuff like that. It's very traditional DevRel fodder into community, which is going from one to many communication to many, to many communication. In other words, having a place where your users talk to other users and help each other out. And then the final tier is enabling third-party content, which is I think about it in terms of users writing blog posts and books, workshops and courses and tutorials about you, even posting jobs with your tool or your technology in the job description on anything like this, where it's very user initiated. I really like encouraging that because that's how you know that you start scaling developer experience beyond the sheer number of people that are working in your company because you have users working for you. But that only happens after you got all the core inner loop stuff right.</p><p><strong>Mike:</strong> 4:48</p><p>I like the analogy with the radiator being in the middle and starting to do, send the heat out. I wonder, what's your take on in product developer experience, how do you make sure you don't have to ride this doc? Do you know that chapter in the documentation and how do you deal with that? Are you directly involved in the product to make certain changes that you think are more intuitive? Or how does that go?</p><p><strong>Shawn:</strong> 5:13</p><p>Yeah, I think it depends on the maturity of the company. This role or this job changes very much depending on whether you're a seed stage or series B and maybe you're not a venture funded company, but depending on the maturity of the products, right? If the thing is mostly fully formed, then you have much less impact or possibility of changing things. But for me, I was directly involved in shaping every single part of the API that we shipped for the TypeScript and I wrote almost every single word of the docs. Very extremely involved! Because then after that it can flow from there to my DevRel efforts and community building efforts. So I think it really depends. The second thing it really depends on is how visual you are versus how much of a code base Platform you are. So we are very code based. In other words, we care much more about API design than user experience design or UI design. I think UI design for visual product makes sense. I think Gitpod probably more of a visual products because there's no Gitpod API. I mean, there's a config and there's no Gitpod API that I integrate into my app or anything like that. Netlify where I used to work as well. Yes, there's another Netlify config, but like the rest of the thing is just point and click. So in that ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><br>The Circles<br>- product (incl integrations)<br>- docs<br>- content<br>- community<br>- UGC</p><p>TALK ABOUT SVELTE SOCIETY STORY</p><p>Dimensions of the Circles<br>- negative engineering? or dev exceptions<br>- onboarding -&gt; production -&gt; prod-dev -&gt; billing -?</p><p>Other definitions of devx<br>- single command do a lot -&gt; until too magic<br>- does what it says you would do<br>- making some cycles faster -&gt; esbuild 100x faster - bret victor inventing on principle</p><p>Future of Devx? integrate forward, or backward<br>- content creation meta - video. shortgame + longgame.<br>- backward -&gt; going into docs, product</p><p><br>Listen to the DevX pod:<a href="https://devxpod.buzzsprout.com/1895030/10012425-the-radiating-circles-in-devx-with-swyx-head-of-developer-experience-temporal"> https://devxpod.buzzsprout.com/1895030/10012425-the-radiating-circles-in-devx-with-swyx-head-of-developer-experience-temporal</a></p><p><strong>Pauline:</strong> 0:00</p><p>Hi, Shawn! Thank you so much for joining us for a DevX pod today. We're really excited to have you on board. I just wanted to point out this is one of those things where I tweeted about something and then someone was like, I recommend this person. And then I found you, so this is really exciting and we're going to have this awesome conversation about developer experience. Maybe for those who may not have heard of you before, can you give us a bit of an introduction on your story? What you're all about?</p><p><strong>Shawn:</strong> 0:31</p><p>Yeah. Thanks for inviting me on. I'm Shawn also known as swyx online. I originally am from Singapore and, moved to the U S for college and pretty much the rest of my career and spent my first career in finance before changing careers to tech. And since I joined tech, I've been fairly known for learning in public, for speaking about reacts and serverless. And now I work as Head of Developer Experience at Temporal.</p><p><strong>Pauline:</strong> 0:55</p><p>I have a follow-up question actually. What does it mean to be head of developer experience at Temporal?</p><p><strong>Shawn:</strong> 1:02</p><p>It's a role that we basically, I created for myself because when they were reaching out to hire me, they didn't have something like that. And I don't think it's a common role at a startup as well. The bit of a background, which we can get into like how I got started into developer experience. I previously worked at Netlify where I originally joined as a developer advocate type person, but then when Sarah Drasner came along and started leading us as a VP she restructured the whole thing to make it more of a developer experience engineer. So I'm turning developer relations into something where you actually do a bit more engineering and are responsible for parts of the developer experience rather than talking about it. Then I continued that into AWS, whereas also a driver advocate for AWS Amplify. Well, I think for me, the role that I really thought would make the most sense to borrow was something that spans across docs and developer advocacy as well as community. And then I was also a product manager for our recent tax group STK. When you're in a smaller startup, you kind of have to wear many hats. And so, uh, this developer experience umbrella felt that the most descriptive</p><p><strong>Mike:</strong> 2:14</p><p>I think you literally just covered the next two questions I wanted to go talk about. I wonder if you have any more details in terms of overall what DevX is to you?</p><p><strong>Shawn:</strong> 2:25</p><p>Yeah. I've actually written some thoughts about this. I kind of think about it as a radiating circle out from the core product. And so part of this is influenced by me struggling with developer relations at Netlify and at AWS, because often there's a separate team that is responsible for docs. There's a separate team that's responsible for product. It's very hard actually, when you realize. A lot of the things that you do as a developer advocate is very it's downstream of everything else that's above you. And if they're shipped and organized by different teams, then you can get a very disjoint experience. Essentially like your impact as a developer advocate may not be as high because people don't see your stuff as much as they see the docs or the experience about it. So just think about it in terms of like, okay, you start with the core products, make sure that the product design and you get enough feedback. You make sure that API design is really solid. then you radiate out into the docs, which is your sort of first party content on how to use it. I consider docs secondary to products because the best doc's is the docs you don't have to read, right. That is intuitive experience, but still you need docs anyway. And then going out from the docs you need, you go into first party content, which is the role of a developer advocate. And that is anything that's ancillary to docs that explains the why instead of the, what or the how. But you can also dive into the what and the how as well. Like sometimes you just need to pitch the same thing, seven different ways before someone gets it. And then you go from the first party content, which is your blog posts and talks and stuff like that. It's very traditional DevRel fodder into community, which is going from one to many communication to many, to many communication. In other words, having a place where your users talk to other users and help each other out. And then the final tier is enabling third-party content, which is I think about it in terms of users writing blog posts and books, workshops and courses and tutorials about you, even posting jobs with your tool or your technology in the job description on anything like this, where it's very user initiated. I really like encouraging that because that's how you know that you start scaling developer experience beyond the sheer number of people that are working in your company because you have users working for you. But that only happens after you got all the core inner loop stuff right.</p><p><strong>Mike:</strong> 4:48</p><p>I like the analogy with the radiator being in the middle and starting to do, send the heat out. I wonder, what's your take on in product developer experience, how do you make sure you don't have to ride this doc? Do you know that chapter in the documentation and how do you deal with that? Are you directly involved in the product to make certain changes that you think are more intuitive? Or how does that go?</p><p><strong>Shawn:</strong> 5:13</p><p>Yeah, I think it depends on the maturity of the company. This role or this job changes very much depending on whether you're a seed stage or series B and maybe you're not a venture funded company, but depending on the maturity of the products, right? If the thing is mostly fully formed, then you have much less impact or possibility of changing things. But for me, I was directly involved in shaping every single part of the API that we shipped for the TypeScript and I wrote almost every single word of the docs. Very extremely involved! Because then after that it can flow from there to my DevRel efforts and community building efforts. So I think it really depends. The second thing it really depends on is how visual you are versus how much of a code base Platform you are. So we are very code based. In other words, we care much more about API design than user experience design or UI design. I think UI design for visual product makes sense. I think Gitpod probably more of a visual products because there's no Gitpod API. I mean, there's a config and there's no Gitpod API that I integrate into my app or anything like that. Netlify where I used to work as well. Yes, there's another Netlify config, but like the rest of the thing is just point and click. So in that ...</p>]]>
      </content:encoded>
      <pubDate>Sat, 30 Apr 2022 16:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b53dfb31/d6ee7908.mp3" length="25036617" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2084</itunes:duration>
      <itunes:summary>I joined Pauline Narvas and Mike Nikles to talk about DevX!</itunes:summary>
      <itunes:subtitle>I joined Pauline Narvas and Mike Nikles to talk about DevX!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] All About That Bass - Postmodern Jukebox</title>
      <itunes:episode>324</itunes:episode>
      <podcast:episode>324</podcast:episode>
      <itunes:title>[Music Friday] All About That Bass - Postmodern Jukebox</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">40efd438-cb76-44e3-acd6-ed4c3cf83d87</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-all-about-that-bass-postmodern-jukebox</link>
      <description>
        <![CDATA[<p>Listen to Postmodern Jukebox: <a href="https://www.youtube.com/watch?v=aLnZ1NQm2uk">https://www.youtube.com/watch?v=aLnZ1NQm2uk</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Postmodern Jukebox: <a href="https://www.youtube.com/watch?v=aLnZ1NQm2uk">https://www.youtube.com/watch?v=aLnZ1NQm2uk</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 30 Apr 2022 03:17:41 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8cce0bb9/fb8e0b78.mp3" length="4113872" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>254</itunes:duration>
      <itunes:summary>An incredible interpretation!</itunes:summary>
      <itunes:subtitle>An incredible interpretation!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Audience Building is Overrated [Rob Walling]</title>
      <itunes:episode>323</itunes:episode>
      <podcast:episode>323</podcast:episode>
      <itunes:title>Audience Building is Overrated [Rob Walling]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">69190b67-02e8-4da1-a333-567c7e082865</guid>
      <link>https://mixtape.swyx.io/episodes/audience-building-is-overrated-rob-walling</link>
      <description>
        <![CDATA[<p>Listen to Startups for the Rest of Us: <a href="https://www.startupsfortherestofus.com/episodes/episode-576-dont-become-a-media-company-a-rob-solo-adventure">https://www.startupsfortherestofus.com/episodes/episode-576-dont-become-a-media-company-a-rob-solo-adventure</a></p><p>Build a Business, not an Audience: <a href="https://jakobgreenfeld.com/build_an_audience">https://jakobgreenfeld.com/build_an_audience</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Startups for the Rest of Us: <a href="https://www.startupsfortherestofus.com/episodes/episode-576-dont-become-a-media-company-a-rob-solo-adventure">https://www.startupsfortherestofus.com/episodes/episode-576-dont-become-a-media-company-a-rob-solo-adventure</a></p><p>Build a Business, not an Audience: <a href="https://jakobgreenfeld.com/build_an_audience">https://jakobgreenfeld.com/build_an_audience</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 29 Apr 2022 02:13:41 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7e99bc36/0b855b74.mp3" length="18451891" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>460</itunes:duration>
      <itunes:summary>The counterintuitive advice from the king of bootstrappers.</itunes:summary>
      <itunes:subtitle>The counterintuitive advice from the king of bootstrappers.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Segment Grew 150x'ed Sales with this One Weird Trick [Peter Reinhardt]</title>
      <itunes:episode>322</itunes:episode>
      <podcast:episode>322</podcast:episode>
      <itunes:title>How Segment Grew 150x'ed Sales with this One Weird Trick [Peter Reinhardt]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d6d4feee-6714-4911-9905-71821882d503</guid>
      <link>https://mixtape.swyx.io/episodes/how-segment-grew-sales-150x-peter-reinhardt</link>
      <description>
        <![CDATA[<ul><li>Peter on YC Podcast:<a href="https://www.youtube.com/watch?v=l-vfn97QTr0&amp;t=2355s"> https://www.youtube.com/watch?v=l-vfn97QTr0&amp;t=2355s</a></li><li>Peter's Thread: <a href="https://twitter.com/reinpk/status/1492153549282676739">https://twitter.com/reinpk/status/1492153549282676739</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Peter on YC Podcast:<a href="https://www.youtube.com/watch?v=l-vfn97QTr0&amp;t=2355s"> https://www.youtube.com/watch?v=l-vfn97QTr0&amp;t=2355s</a></li><li>Peter's Thread: <a href="https://twitter.com/reinpk/status/1492153549282676739">https://twitter.com/reinpk/status/1492153549282676739</a></li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 27 Apr 2022 21:26:18 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3abed3bc/182776a8.mp3" length="16056969" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>400</itunes:duration>
      <itunes:summary>The Segment CEO recounts how he was pushed to a 150x price increase and learned Enterprise Sales</itunes:summary>
      <itunes:subtitle>The Segment CEO recounts how he was pushed to a 150x price increase and learned Enterprise Sales</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Fast Collapse from Up Close [Bootstrapped Web]</title>
      <itunes:episode>321</itunes:episode>
      <podcast:episode>321</podcast:episode>
      <itunes:title>The Fast Collapse from Up Close [Bootstrapped Web]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ce45ce0a-ff9b-4f44-b4d7-81a298db1d2b</guid>
      <link>https://mixtape.swyx.io/episodes/the-fast-collapse-from-up-close-bootstrapped-web</link>
      <description>
        <![CDATA[<p>Listen to https://bootstrappedweb.com/ 35 mins in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to https://bootstrappedweb.com/ 35 mins in</p>]]>
      </content:encoded>
      <pubDate>Wed, 27 Apr 2022 01:35:36 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/da2a9c8f/b03d84bd.mp3" length="27332329" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>682</itunes:duration>
      <itunes:summary>Brian Casel and Jordan Gal break down the Fast collapse as indiehackers in the checkout space.</itunes:summary>
      <itunes:subtitle>Brian Casel and Jordan Gal break down the Fast collapse as indiehackers in the checkout space.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>3 Clips on Elon + Twitter [TED, Three Cartoon Avatars]</title>
      <itunes:episode>320</itunes:episode>
      <podcast:episode>320</podcast:episode>
      <itunes:title>3 Clips on Elon + Twitter [TED, Three Cartoon Avatars]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a0a3276b-138b-4483-afa7-74a007ac4ca6</guid>
      <link>https://mixtape.swyx.io/episodes/3-clips-on-elon-twitter-ted-three-cartoon-avatars</link>
      <description>
        <![CDATA[<p><br></p><ul><li>First clip: https://www.youtube.com/watch?v=EHTvN0ux3W0 2mins in</li><li>Second clip: TED 2022 https://www.youtube.com/watch?v=cdZZpaB2kDM 11mins in</li><li>Last Clip: https://www.listennotes.com/podcasts/three-cartoon/ep-12-dan-primack-talks-PavdKL_7uQp/ 15ish misn in</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><br></p><ul><li>First clip: https://www.youtube.com/watch?v=EHTvN0ux3W0 2mins in</li><li>Second clip: TED 2022 https://www.youtube.com/watch?v=cdZZpaB2kDM 11mins in</li><li>Last Clip: https://www.listennotes.com/podcasts/three-cartoon/ep-12-dan-primack-talks-PavdKL_7uQp/ 15ish misn in</li></ul>]]>
      </content:encoded>
      <pubDate>Mon, 25 Apr 2022 22:56:55 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/33182149/3f67474c.mp3" length="26002585" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1496</itunes:duration>
      <itunes:summary>The only time I'll talk about Elon + Twitter I promise</itunes:summary>
      <itunes:subtitle>The only time I'll talk about Elon + Twitter I promise</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How I Wrote Fight Club [Chuck Palahniuk, Jim Uhls, David Fincher]</title>
      <itunes:episode>319</itunes:episode>
      <podcast:episode>319</podcast:episode>
      <itunes:title>How I Wrote Fight Club [Chuck Palahniuk, Jim Uhls, David Fincher]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b536a2cb-e70b-41fd-a97f-94756e2fa019</guid>
      <link>https://mixtape.swyx.io/episodes/how-i-wrote-fight-club-chuck-palahniuk</link>
      <description>
        <![CDATA[<p>Watch Behind the Curtain: <a href="https://www.youtube.com/watch?v=GiOuUP9z7l4">https://www.youtube.com/watch?v=GiOuUP9z7l4</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch Behind the Curtain: <a href="https://www.youtube.com/watch?v=GiOuUP9z7l4">https://www.youtube.com/watch?v=GiOuUP9z7l4</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 18 Apr 2022 18:44:21 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/df9bb721/1d504674.mp3" length="16830389" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>831</itunes:duration>
      <itunes:summary>What is the meaning of Fight Club? Instead of giving you my theory, let's learn straight from the source! Listen to Chuck Palahniuk (author), Jim Uhls (screenwriter), David Fincher (director), and more talk about how they created this film and book!</itunes:summary>
      <itunes:subtitle>What is the meaning of Fight Club? Instead of giving you my theory, let's learn straight from the source! Listen to Chuck Palahniuk (author), Jim Uhls (screenwriter), David Fincher (director), and more talk about how they created this film and book!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Self Publishing &amp; Stealing [Austin Kleon]</title>
      <itunes:episode>318</itunes:episode>
      <podcast:episode>318</podcast:episode>
      <itunes:title>Self Publishing &amp; Stealing [Austin Kleon]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2060bca4-239f-45cf-b467-10e162ced296</guid>
      <link>https://mixtape.swyx.io/episodes/self-publishing-stealing-austin-kleon</link>
      <description>
        <![CDATA[<p>Listen to Creative Elements: https://www.creativeelements.fm/austin-kleon/ (19 mins in)</p><p><strong>Transcript</strong></p><p>I was like 27, or 26. At the time, these kids were probably 22. You know, so it's like, what can I be stoked on these, you know, these students? It's just absurd. And they wanted a title for the talk. And I said, Oh, it's called. I saw I looked at my blog, I was like, what's the most interesting thing I've written recently, it's called How to Steal Like an Artist. That's what it's called. And I didn't have it written or anything. Like, that sounds good. But I had this blog post that was like, all these quotes about artists talking about stealing. And then I went on this walk with my wife, and I said, you know, what do I say to these people that aren't that much younger than me? And she said, Well, the best talk I ever heard at school, was this lady got up in front of our class, and she just had a list of 10 things that she wish she had known when she was a student. I said, that's great. I'll steal that. And that's where the talk came from. The talk went over well, but you know, me being a sort of old millennial, right on the edge of, you know, I was born in 83. So it's like, I have a little bit at digital native to me, but not terribly. So it's kind of like, well, what happens to all this material after I give this talk that no one recorded? And so I thought, well, it would make a really cool blog post. And that's really the thing I posted the How to Steal Like an Artist blog post. And that went viral. And this is 2011. And it became clear, like, immediately, because I started hearing from editors is like, this is your next book. Even though you put this book out, there was a poetry book that sold okay, but like, didn't really blow any doors down. But this is like the new one. So you get a second chance.</p><p><strong>Jay Clouse 18:08</strong><br>This idea of being a second chance, was this the language that was told to you by the publisher?</p><p><strong>Austin Kleon 18:13</strong><br>No, no, no, no, no, that was just in the back of my head. You know, for the publisher, it's all. Publishers just think, is it going to be a good book or not? You know, I mean, it's a funny thing, my agent would hate it if I told this story, but which makes it even more fun to tell. But you know, Ted, my agent, there was a point after newspaper blackout came out that I wrote him an email and I said, I just realized that I really need an agent. You know, like, it would be good to have an agent, I realized that now. And he sent me this email back that was pleasant, but he was like, Look, kid, I make money by selling books. So when you got you better hope this book that you do on your own sells well. And if you got another idea for a book, then come see me. Right. So that was like, right after Newspaper Blackout came out? Well, I came to him when it was time to sell steal like an artist to publishers. So it was never the second but it almost feels like I don't know, like a bands like Nirvana puts out Bleach and then never minds the like, the major label, even though that doesn't really work because my publisher workman's independent, but it did feel like okay, this is the pop shot. This is like, this is the chance to do a book that might have a bigger audience than then the poetry book.</p><p><strong>Jay Clouse 19:32</strong><br>Well, I kind of blew past this. You know, a lot of people come on the show. They've self published books, some of them have gone through a publisher and they talk about it being like a miserably difficult experience to get to the point where someone says, Okay, we'll publish your book. Yeah, you publish Newspaper Blackout through a publisher. How did that happen?</p><p><strong>Austin Kleon 19:48</strong><br>That was just an editor that was a year younger than me. Harper Perennial, Amy Kaplan, who she's got a different name now. She said, Have you ever thought about a book I said, hell yeah, I thought about a book, let's do it, they sent me a contract, which, you know, really, in hindsight, I should have never signed. But you know, I, my, my mother in law's a lawyer, and she looked over it and it seemed fine. You know, it's like, cuz, you know, it's a poetry book. And the stakes seem very low. But I, my feeling was always with books, when people want to book from you, they'll they'll tell you, you know that that's always how I felt about it was like, it's much easier to be wanted than to try to sell something fresh or new. Now, you know, every writer now has the ability to grow an audience before they ever publish a book. But the thing is, is that you want an audience, if you want to self publish, you got to have an audience. And if you want to publish with a publisher, you need to have an audience. You know, it's kind of like, your, I think the thing that I tell people now is, it's like, it's both terrifying, and freeing the fact that you always run your own show. And it's always in your core, you are always the one doing the work. You know, I've been a published professional author for a decade now. And nobody ever comes to you and says, We're gonna do it for your kid, don't worry, we're gonna make your stuff that just doesn't happen. I mean, maybe it happens to like, a pop singer, something, you know, but it's never going to happen. Every person you see, that's like a big deal. There's just all this work that you don't see that happened before that, where they were making things happen for themselves. You know, I thought when I was younger, I'm such a genius. I'm so talented, someone will just come out of the woodwork and say bold. Here you go, kid. You know, I just I just had that stupid, wishful thinking. But you know, my agent has three things that he tells writers that I think are really, really, it's really, really good advice, I try to pass on, one, get famous first. And that sounds horrible, and terrible. But really what he's talking fame is just more people knowing you than, you know, people. So fame can be a tiny fame too. So that's just getting known in your field, like get known for something that's, I would actually change it from getting famous, I'd say get known for something, you know, first, Ted second. My second piece of advice is all publishing is self publishing. So whether you're self publishing, or whether you're going with the big five or Big Four, now, publisher, you are the one that cares the most about your work. And you're always going to be the one that pushes it and sells it and gets out in the world the best. And then three, the thing that Ted says that I think is even more true today than it was when he was saying 10 years ago is you're really CEO of your own multimedia empire to only think in terms of books is very limiting now, because you have these tools available to you now where you can just do whatever I mean, you've got the access to media now is stunning, you know, so it really becomes about what you want to do. But I always thought those three pieces of advice were really good. But I think the major thing is like don't wait on anybody. No one's going to come and night you, you know, no one's going to get out the sword and put it on both shoulders and say I knight thee you're in the club, you know, and by the time it feels like you're in the club, you don't need to be in the club. You know what I mean? So it's just so I'm always with people. I always think that young people need to get sort of the best of punk rock. earliest they can not they're like, oh Sal out there spit on us punk rock, but the real sort of the kind of punk rock that Michael Azur ad writes about in our band could be your life. These bands that got in the van, and they toured and they built audiences city by city, and they got addresses and built their mailing list. You know, that kind of great American. You know, it's the best of America punk to me, like...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Creative Elements: https://www.creativeelements.fm/austin-kleon/ (19 mins in)</p><p><strong>Transcript</strong></p><p>I was like 27, or 26. At the time, these kids were probably 22. You know, so it's like, what can I be stoked on these, you know, these students? It's just absurd. And they wanted a title for the talk. And I said, Oh, it's called. I saw I looked at my blog, I was like, what's the most interesting thing I've written recently, it's called How to Steal Like an Artist. That's what it's called. And I didn't have it written or anything. Like, that sounds good. But I had this blog post that was like, all these quotes about artists talking about stealing. And then I went on this walk with my wife, and I said, you know, what do I say to these people that aren't that much younger than me? And she said, Well, the best talk I ever heard at school, was this lady got up in front of our class, and she just had a list of 10 things that she wish she had known when she was a student. I said, that's great. I'll steal that. And that's where the talk came from. The talk went over well, but you know, me being a sort of old millennial, right on the edge of, you know, I was born in 83. So it's like, I have a little bit at digital native to me, but not terribly. So it's kind of like, well, what happens to all this material after I give this talk that no one recorded? And so I thought, well, it would make a really cool blog post. And that's really the thing I posted the How to Steal Like an Artist blog post. And that went viral. And this is 2011. And it became clear, like, immediately, because I started hearing from editors is like, this is your next book. Even though you put this book out, there was a poetry book that sold okay, but like, didn't really blow any doors down. But this is like the new one. So you get a second chance.</p><p><strong>Jay Clouse 18:08</strong><br>This idea of being a second chance, was this the language that was told to you by the publisher?</p><p><strong>Austin Kleon 18:13</strong><br>No, no, no, no, no, that was just in the back of my head. You know, for the publisher, it's all. Publishers just think, is it going to be a good book or not? You know, I mean, it's a funny thing, my agent would hate it if I told this story, but which makes it even more fun to tell. But you know, Ted, my agent, there was a point after newspaper blackout came out that I wrote him an email and I said, I just realized that I really need an agent. You know, like, it would be good to have an agent, I realized that now. And he sent me this email back that was pleasant, but he was like, Look, kid, I make money by selling books. So when you got you better hope this book that you do on your own sells well. And if you got another idea for a book, then come see me. Right. So that was like, right after Newspaper Blackout came out? Well, I came to him when it was time to sell steal like an artist to publishers. So it was never the second but it almost feels like I don't know, like a bands like Nirvana puts out Bleach and then never minds the like, the major label, even though that doesn't really work because my publisher workman's independent, but it did feel like okay, this is the pop shot. This is like, this is the chance to do a book that might have a bigger audience than then the poetry book.</p><p><strong>Jay Clouse 19:32</strong><br>Well, I kind of blew past this. You know, a lot of people come on the show. They've self published books, some of them have gone through a publisher and they talk about it being like a miserably difficult experience to get to the point where someone says, Okay, we'll publish your book. Yeah, you publish Newspaper Blackout through a publisher. How did that happen?</p><p><strong>Austin Kleon 19:48</strong><br>That was just an editor that was a year younger than me. Harper Perennial, Amy Kaplan, who she's got a different name now. She said, Have you ever thought about a book I said, hell yeah, I thought about a book, let's do it, they sent me a contract, which, you know, really, in hindsight, I should have never signed. But you know, I, my, my mother in law's a lawyer, and she looked over it and it seemed fine. You know, it's like, cuz, you know, it's a poetry book. And the stakes seem very low. But I, my feeling was always with books, when people want to book from you, they'll they'll tell you, you know that that's always how I felt about it was like, it's much easier to be wanted than to try to sell something fresh or new. Now, you know, every writer now has the ability to grow an audience before they ever publish a book. But the thing is, is that you want an audience, if you want to self publish, you got to have an audience. And if you want to publish with a publisher, you need to have an audience. You know, it's kind of like, your, I think the thing that I tell people now is, it's like, it's both terrifying, and freeing the fact that you always run your own show. And it's always in your core, you are always the one doing the work. You know, I've been a published professional author for a decade now. And nobody ever comes to you and says, We're gonna do it for your kid, don't worry, we're gonna make your stuff that just doesn't happen. I mean, maybe it happens to like, a pop singer, something, you know, but it's never going to happen. Every person you see, that's like a big deal. There's just all this work that you don't see that happened before that, where they were making things happen for themselves. You know, I thought when I was younger, I'm such a genius. I'm so talented, someone will just come out of the woodwork and say bold. Here you go, kid. You know, I just I just had that stupid, wishful thinking. But you know, my agent has three things that he tells writers that I think are really, really, it's really, really good advice, I try to pass on, one, get famous first. And that sounds horrible, and terrible. But really what he's talking fame is just more people knowing you than, you know, people. So fame can be a tiny fame too. So that's just getting known in your field, like get known for something that's, I would actually change it from getting famous, I'd say get known for something, you know, first, Ted second. My second piece of advice is all publishing is self publishing. So whether you're self publishing, or whether you're going with the big five or Big Four, now, publisher, you are the one that cares the most about your work. And you're always going to be the one that pushes it and sells it and gets out in the world the best. And then three, the thing that Ted says that I think is even more true today than it was when he was saying 10 years ago is you're really CEO of your own multimedia empire to only think in terms of books is very limiting now, because you have these tools available to you now where you can just do whatever I mean, you've got the access to media now is stunning, you know, so it really becomes about what you want to do. But I always thought those three pieces of advice were really good. But I think the major thing is like don't wait on anybody. No one's going to come and night you, you know, no one's going to get out the sword and put it on both shoulders and say I knight thee you're in the club, you know, and by the time it feels like you're in the club, you don't need to be in the club. You know what I mean? So it's just so I'm always with people. I always think that young people need to get sort of the best of punk rock. earliest they can not they're like, oh Sal out there spit on us punk rock, but the real sort of the kind of punk rock that Michael Azur ad writes about in our band could be your life. These bands that got in the van, and they toured and they built audiences city by city, and they got addresses and built their mailing list. You know, that kind of great American. You know, it's the best of America punk to me, like...</p>]]>
      </content:encoded>
      <pubDate>Tue, 29 Mar 2022 22:43:10 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e3d1331d/5a5de054.mp3" length="36342462" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>907</itunes:duration>
      <itunes:summary>the bestselling author of Steal Like An Artist pulls back the curtain on the realities of being an author.</itunes:summary>
      <itunes:subtitle>the bestselling author of Steal Like An Artist pulls back the curtain on the realities of being an author.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Difference between Stealing and Creating [Colin &amp; Samir]</title>
      <itunes:episode>317</itunes:episode>
      <podcast:episode>317</podcast:episode>
      <itunes:title>The Difference between Stealing and Creating [Colin &amp; Samir]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1489327d-2213-4bcc-8919-9b77c1572e9f</guid>
      <link>https://mixtape.swyx.io/episodes/the-difference-between-stealing-and-creating-colin-samir</link>
      <description>
        <![CDATA[<p>Watch Colin and Samir: https://www.youtube.com/watch?v=dbOXYhjpXAc</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch Colin and Samir: https://www.youtube.com/watch?v=dbOXYhjpXAc</p>]]>
      </content:encoded>
      <pubDate>Tue, 29 Mar 2022 02:16:01 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/97abce7c/ad6b34b0.mp3" length="26212518" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>654</itunes:duration>
      <itunes:summary>Mr. Beast was accused of "stealing" Squid Game. C&amp;amp;S defend him.</itunes:summary>
      <itunes:subtitle>Mr. Beast was accused of "stealing" Squid Game. C&amp;amp;S defend him.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Talking Temporal on JSParty</title>
      <itunes:episode>316</itunes:episode>
      <podcast:episode>316</podcast:episode>
      <itunes:title>[Weekend Drop] Talking Temporal on JSParty</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">bacf7e17-78bb-4ae3-9508-3a0e2c0df909</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-talking-temporal-on-jsparty</link>
      <description>
        <![CDATA[<p><a href="https://share.transistor.fm/s/493eaec0">In December I was on the Changelog</a> to talk about my career and work, and we promised a more indepth followup on Temporal in future. Here it is!</p><p>Listen to the JSParty episode: https://changelog.com/jsparty/208</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://share.transistor.fm/s/493eaec0">In December I was on the Changelog</a> to talk about my career and work, and we promised a more indepth followup on Temporal in future. Here it is!</p><p>Listen to the JSParty episode: https://changelog.com/jsparty/208</p>]]>
      </content:encoded>
      <pubDate>Sat, 26 Mar 2022 08:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fca9ef37/23091b22.mp3" length="131803699" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3293</itunes:duration>
      <itunes:summary>I joined JSParty to talk about Temporal!</itunes:summary>
      <itunes:subtitle>I joined JSParty to talk about Temporal!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] The Greatest Showman Story - Jeremy Jordan</title>
      <itunes:episode>315</itunes:episode>
      <podcast:episode>315</podcast:episode>
      <itunes:title>[Music Friday] The Greatest Showman Story - Jeremy Jordan</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8dee1e90-9eaf-47c7-a3c2-454855cfeb0f</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-the-greatest-showman-story-jeremy-jordan</link>
      <description>
        <![CDATA[<p>Watch him sing: <a href="https://www.youtube.com/watch?v=08AGzOmCk-s">https://www.youtube.com/watch?v=08AGzOmCk-s</a></p><p>you can see him in the Hugh Jackman story here: <a href="https://www.youtube.com/watch?v=PluaPvhkIMU">https://www.youtube.com/watch?v=PluaPvhkIMU</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch him sing: <a href="https://www.youtube.com/watch?v=08AGzOmCk-s">https://www.youtube.com/watch?v=08AGzOmCk-s</a></p><p>you can see him in the Hugh Jackman story here: <a href="https://www.youtube.com/watch?v=PluaPvhkIMU">https://www.youtube.com/watch?v=PluaPvhkIMU</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 26 Mar 2022 00:07:26 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ad793ded/e7a002a3.mp3" length="31849495" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>795</itunes:duration>
      <itunes:summary>Supergirl's best friend tells a tale of win and loss.</itunes:summary>
      <itunes:subtitle>Supergirl's best friend tells a tale of win and loss.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Facebook Infra and the GraphQL Story [Lee Byron]</title>
      <itunes:episode>314</itunes:episode>
      <podcast:episode>314</podcast:episode>
      <itunes:title>Facebook Infra and the GraphQL Story [Lee Byron]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0185993b-1ce5-40ff-bf3e-b320f558b533</guid>
      <link>https://mixtape.swyx.io/episodes/facebook-infra-and-the-graphql-story-lee-byron</link>
      <description>
        <![CDATA[<p>Listen to Software at Scale: https://www.softwareatscale.dev/p/software-at-scale-44-building-graphql?s=r</p><p>See also <a href="https://news.ycombinator.com/item?id=29891428">Dear Sir, You Have Built a Compiler</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Software at Scale: https://www.softwareatscale.dev/p/software-at-scale-44-building-graphql?s=r</p><p>See also <a href="https://news.ycombinator.com/item?id=29891428">Dear Sir, You Have Built a Compiler</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 24 Mar 2022 23:38:34 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/895fce62/aebe49f6.mp3" length="71521105" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1786</itunes:duration>
      <itunes:summary>Bowtie man explains GraphQL again, the best explanation I've yet heard.</itunes:summary>
      <itunes:subtitle>Bowtie man explains GraphQL again, the best explanation I've yet heard.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Expensify and the 90's Tech Stack [David Barrett]</title>
      <itunes:episode>313</itunes:episode>
      <podcast:episode>313</podcast:episode>
      <itunes:title>Expensify and the 90's Tech Stack [David Barrett]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3332082a-33dc-4c80-9166-79c05ce5c935</guid>
      <link>https://mixtape.swyx.io/episodes/expensify-and-the-90s-tech-stack-david-barrett</link>
      <description>
        <![CDATA[<p>Listen to the StackOverflow Podcast: https://the-stack-overflow-podcast.simplecast.com/episodes/why-david-barrett-ceo-of-expensify-still-takes-his-turn-on-pagerduty/transcript (from about 8mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the StackOverflow Podcast: https://the-stack-overflow-podcast.simplecast.com/episodes/why-david-barrett-ceo-of-expensify-still-takes-his-turn-on-pagerduty/transcript (from about 8mins in)</p>]]>
      </content:encoded>
      <pubDate>Wed, 23 Mar 2022 22:04:43 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1ae43aa2/852136ee.mp3" length="21973007" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>548</itunes:duration>
      <itunes:summary>Why David Barret hates AWS, has no CTO, and does PagerDuty.</itunes:summary>
      <itunes:subtitle>Why David Barret hates AWS, has no CTO, and does PagerDuty.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Architect, Begin, and the Functional Web App [Brian Leroux]</title>
      <itunes:episode>312</itunes:episode>
      <podcast:episode>312</podcast:episode>
      <itunes:title>Architect, Begin, and the Functional Web App [Brian Leroux]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c2e4338c-2e72-43a2-b209-c18a9f9c6356</guid>
      <link>https://mixtape.swyx.io/episodes/architect-begin-and-the-functional-web-app-brian-leroux</link>
      <description>
        <![CDATA[<p>Listen to devtools.fm: <a href="https://devtools.fm/episode/26?view=SECTIONS">https://devtools.fm/episode/26?view=SECTIONS</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to devtools.fm: <a href="https://devtools.fm/episode/26?view=SECTIONS">https://devtools.fm/episode/26?view=SECTIONS</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 22 Mar 2022 23:09:49 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8b848d01/c2d060d1.mp3" length="43607525" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1089</itunes:duration>
      <itunes:summary>Brian Leroux talks Begin!</itunes:summary>
      <itunes:subtitle>Brian Leroux talks Begin!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Netlify and the Git Push Nirvana [Software Defined Talk]</title>
      <itunes:episode>311</itunes:episode>
      <podcast:episode>311</podcast:episode>
      <itunes:title>Netlify and the Git Push Nirvana [Software Defined Talk]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1cc5ed41-5a68-40a7-945b-c54966ea9571</guid>
      <link>https://mixtape.swyx.io/episodes/netlify-and-the-git-push-nirvana-software-defined-talk</link>
      <description>
        <![CDATA[<p>Listen to SDT: https://www.softwaredefinedtalk.com/330 (about 50mins in)</p><p>See also Netlify's press release: https://www.netlify.com/press/netlify-raises-usd105-million-to-transform-development-for-the-modern-web</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to SDT: https://www.softwaredefinedtalk.com/330 (about 50mins in)</p><p>See also Netlify's press release: https://www.netlify.com/press/netlify-raises-usd105-million-to-transform-development-for-the-modern-web</p>]]>
      </content:encoded>
      <pubDate>Mon, 21 Mar 2022 22:55:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0afbe86b/77c8f12e.mp3" length="45499743" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1136</itunes:duration>
      <itunes:summary>Is Jamstack the right abstraction?</itunes:summary>
      <itunes:subtitle>Is Jamstack the right abstraction?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Finding Your Voice and Content Creation with swyx, Bekah Hawrot-Wiegel, Tessa Mero, Shruti Balasa, and Michael Jolley</title>
      <itunes:episode>306</itunes:episode>
      <podcast:episode>306</podcast:episode>
      <itunes:title>[Weekend Drop] Finding Your Voice and Content Creation with swyx, Bekah Hawrot-Wiegel, Tessa Mero, Shruti Balasa, and Michael Jolley</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6734a8a0-8ccf-4b95-95e6-d9769a129ef3</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-finding-your-voice-and-content-creation-with-swyx-bekah-hawrot-wiegel-tessa-mero-shruti-balasa-and-michael-jolley</link>
      <description>
        <![CDATA[<p>See the twitter buzz: <a href="https://twitter.com/search?q=https%3A%2F%2Ftwitter.com%2Fi%2Fspaces%2F1eaKbNPbMmXKX&amp;src=typed_query&amp;f=live">https://twitter.com/search?q=https%3A%2F%2Ftwitter.com%2Fi%2Fspaces%2F1eaKbNPbMmXKX&amp;src=typed_query&amp;f=live</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>See the twitter buzz: <a href="https://twitter.com/search?q=https%3A%2F%2Ftwitter.com%2Fi%2Fspaces%2F1eaKbNPbMmXKX&amp;src=typed_query&amp;f=live">https://twitter.com/search?q=https%3A%2F%2Ftwitter.com%2Fi%2Fspaces%2F1eaKbNPbMmXKX&amp;src=typed_query&amp;f=live</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 19 Mar 2022 19:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c1bd96ba/8151a97b.mp3" length="146397939" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3658</itunes:duration>
      <itunes:summary>Advice and Commentary on being a content creator both personally and professionally.</itunes:summary>
      <itunes:subtitle>Advice and Commentary on being a content creator both personally and professionally.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Hey It's Delilah 2020 and 2022 - Jessica Ricca</title>
      <itunes:episode>310</itunes:episode>
      <podcast:episode>310</podcast:episode>
      <itunes:title>[Music Friday] Hey It's Delilah 2020 and 2022 - Jessica Ricca</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9c14e251-c8d4-4b3e-bac1-d48f284e6d90</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-hey-its-delilah-2020-and-2022-jessica-ricca</link>
      <description>
        <![CDATA[<ul><li>Hey It's Delilah 2020: https://www.youtube.com/watch?v=vXWGo4EhE84</li><li>Hey It's Delilah 2022: https://www.youtube.com/watch?v=fZF263xBfms</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Hey It's Delilah 2020: https://www.youtube.com/watch?v=vXWGo4EhE84</li><li>Hey It's Delilah 2022: https://www.youtube.com/watch?v=fZF263xBfms</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 18 Mar 2022 04:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/edc7f100/24159553.mp3" length="19352463" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>482</itunes:duration>
      <itunes:summary>It's what you do to me.</itunes:summary>
      <itunes:subtitle>It's what you do to me.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Making $8m/yr covering the MCU [New Rockstars/Jay Acunzo]</title>
      <itunes:episode>309</itunes:episode>
      <podcast:episode>309</podcast:episode>
      <itunes:title>Making $8m/yr covering the MCU [New Rockstars/Jay Acunzo]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5cc49d59-e63b-4e99-953b-4ca4a4bf5fba</guid>
      <link>https://mixtape.swyx.io/episodes/making-8m-yr-covering-the-mcu-new-rockstars-jay-acunzo</link>
      <description>
        <![CDATA[<p>Listen to Unthinkable: https://www.listennotes.com/podcasts/unthinkable-with/new-rockstars-vs-NjSZB6rJYx-/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Unthinkable: https://www.listennotes.com/podcasts/unthinkable-with/new-rockstars-vs-NjSZB6rJYx-/</p>]]>
      </content:encoded>
      <pubDate>Thu, 17 Mar 2022 04:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a456f9a3/c446712e.mp3" length="21694305" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>541</itunes:duration>
      <itunes:summary>Standing out in one of the most competitive entertainment content niches in the world.</itunes:summary>
      <itunes:subtitle>Standing out in one of the most competitive entertainment content niches in the world.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Becoming the Winter Soldier [Sebastian Stan]</title>
      <itunes:episode>308</itunes:episode>
      <podcast:episode>308</podcast:episode>
      <itunes:title>Becoming the Winter Soldier [Sebastian Stan]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">01248c62-b5f8-493f-80f8-2cb75d2c7bd4</guid>
      <link>https://mixtape.swyx.io/episodes/becoming-the-winter-soldier-sebastian-stan</link>
      <description>
        <![CDATA[<p>Listen to XOXO with Jessica Szohr: <a href="https://www.iheart.com/podcast/1119-xoxo-91519105/episode/sebastian-stan-93902649/">https://www.iheart.com/podcast/1119-xoxo-91519105/episode/sebastian-stan-93902649/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to XOXO with Jessica Szohr: <a href="https://www.iheart.com/podcast/1119-xoxo-91519105/episode/sebastian-stan-93902649/">https://www.iheart.com/podcast/1119-xoxo-91519105/episode/sebastian-stan-93902649/</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 17 Mar 2022 01:18:54 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/54fa0646/a6353a6b.mp3" length="17781925" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>443</itunes:duration>
      <itunes:summary>From Gossip Girl to Winter Soldier, the biggest glowup!</itunes:summary>
      <itunes:subtitle>From Gossip Girl to Winter Soldier, the biggest glowup!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Tom Holland Became Spider-Man [James Young]</title>
      <itunes:episode>307</itunes:episode>
      <podcast:episode>307</podcast:episode>
      <itunes:title>How Tom Holland Became Spider-Man [James Young]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d45a7231-af0c-402e-ae3a-e6f1a098cd10</guid>
      <link>https://mixtape.swyx.io/episodes/how-tom-holland-became-spider-man-james-young</link>
      <description>
        <![CDATA[<p>Watch Corridor Crew: https://www.youtube.com/watch?v=QRbIhj35kyA (10 mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch Corridor Crew: https://www.youtube.com/watch?v=QRbIhj35kyA (10 mins in)</p>]]>
      </content:encoded>
      <pubDate>Tue, 15 Mar 2022 19:32:49 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/35c49ae6/286f7dd6.mp3" length="8651609" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>215</itunes:duration>
      <itunes:summary>Do a flip!</itunes:summary>
      <itunes:subtitle>Do a flip!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The MCU-Sony Deal [Acquired.fm]</title>
      <itunes:episode>305</itunes:episode>
      <podcast:episode>305</podcast:episode>
      <itunes:title>The MCU-Sony Deal [Acquired.fm]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2b62dea3-5857-4e6d-a9a1-d0f85f677740</guid>
      <link>https://mixtape.swyx.io/episodes/the-mcu-sony-deal-acquired-fm</link>
      <description>
        <![CDATA[<p>Listen to SONY on Acquired: https://www.listennotes.com/podcasts/acquired-ben-gilbert-and-david-rosenthal-9pne_5jCY2u/ (2h 22mins in)</p><p>My mixtape queue is always live here: https://github.com/sw-yx/brain/blob/master/A%20-%20Mixtape/Mixtape%20Daily%20Clip%20notes.md</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to SONY on Acquired: https://www.listennotes.com/podcasts/acquired-ben-gilbert-and-david-rosenthal-9pne_5jCY2u/ (2h 22mins in)</p><p>My mixtape queue is always live here: https://github.com/sw-yx/brain/blob/master/A%20-%20Mixtape/Mixtape%20Daily%20Clip%20notes.md</p>]]>
      </content:encoded>
      <pubDate>Mon, 14 Mar 2022 22:19:57 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/09d1a073/6eac4d6d.mp3" length="24242366" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>604</itunes:duration>
      <itunes:summary>the worst IP deal in the history of comic books.</itunes:summary>
      <itunes:subtitle>the worst IP deal in the history of comic books.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Star Wars - John Williams</title>
      <itunes:episode>304</itunes:episode>
      <podcast:episode>304</podcast:episode>
      <itunes:title>[Music Fridays] Star Wars - John Williams</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a3bec882-fb65-4bc2-948e-e0b98bc87d58</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-star-wars-john-williams</link>
      <description>
        <![CDATA[<ul><li>The Force Suite: https://www.youtube.com/watch?v=eb2zuegwcwk</li><li>Duel of the Fates: https://www.youtube.com/watch?v=xlYCxbBZUCY</li><li>Obi-Wan trailer: https://twitter.com/obiwankenobi/status/1501630732619423744</li></ul><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>The Force Suite: https://www.youtube.com/watch?v=eb2zuegwcwk</li><li>Duel of the Fates: https://www.youtube.com/watch?v=xlYCxbBZUCY</li><li>Obi-Wan trailer: https://twitter.com/obiwankenobi/status/1501630732619423744</li></ul><p><br></p>]]>
      </content:encoded>
      <pubDate>Fri, 11 Mar 2022 19:30:44 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/dbb64a87/fc9899c9.mp3" length="22797440" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>568</itunes:duration>
      <itunes:summary>Hello there!</itunes:summary>
      <itunes:subtitle>Hello there!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Time Series DB's: Clickhouse at Sentry (Ted Kaemming, James Cunningham)</title>
      <itunes:episode>303</itunes:episode>
      <podcast:episode>303</podcast:episode>
      <itunes:title>Time Series DB's: Clickhouse at Sentry (Ted Kaemming, James Cunningham)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c14fb9ca-c8e4-4191-be4b-8a32be39b956</guid>
      <link>https://mixtape.swyx.io/episodes/time-series-dbs-clickhouse-at-sentry-ted-kaemming-james-cunningham</link>
      <description>
        <![CDATA[<p>Listen to the Data Eng podcast: <a href="https://www.dataengineeringpodcast.com/snuba-event-data-warehouse-episode-108/">https://www.dataengineeringpodcast.com/snuba-event-data-warehouse-episode-108/</a> (11mins in)</p><ul><li><a href="https://blog.cloudflare.com/http-analytics-for-6m-requests-per-second-using-clickhouse/">https://blog.cloudflare.com/http-analytics-for-6m-requests-per-second-using-clickhouse/</a></li></ul><p><br><strong>Transcript</strong></p><p>James Cunningham</p><p><br></p><p>Yeah, so I'd say as far as all the decisions that we made in order to go into this new platform, one of the biggest leaders was that we had a big push for having environments be kind of like a first class filtration, we had to build a new dimensionality of data across all this denormalized data, essentially doubled the storage that we had. And then we said to ourselves, like all this is great, this looks cool. environments are dope. But what happens we want to add another dimension and have dimension or we're just going to continue to, I guess, like, extrapolate across this data set and eventually end up with 100 terabytes of, you know, five different dimensions of data. So we said ourselves That we kind of needed a flat event model that we'd be able to kind of search across and to ourselves, you know, there are a few other pieces that we want. And on top of that, we want to be able to search across these arbitrary fields that we really, really looked into whether those are custom tags or something that we kind of promote, whether that is like releases or traces or searching across messages. We didn't want that to take as long as it did. And some of the other parts is that we have all this data stored in, you know, this tag store and all these searches that we have to go through. But we have in a completely different side for time series data that again, had to have that dimensionality in it. If we search across these arbitrary fields, the next thing that a customer would ask for is, Hey, can I please see a pretty graph. So if we could boil down that search, and that time series data into the same system, we'd be destroying two systems with one rewrite.</p><p><br>Ted Kaemming<br>And also like as part of that process, I mean, you kind of always have this Standard checkpoints, you know, like the replication and durability is obviously really important for us ease of maintenance is huge, low cost as well for us. So even that just kind of ruled out some like the hosted magic storage solutions, like those kinds of pressures.</p><p><br>Tobias Macey<br>And as you were deciding how to architect this new system, can you talk through some of the initial list of possible components that you were evaluating and what the process was for determining whether something was going to stay or go in the final right?</p><p><br>James Cunningham<br>Yeah, of course. Um, so our first, I guess, thing that we kind of crossed off is no more orientation, Postgres to serve as well, probably wouldn't, you know, we hope that we could engineer a good solution on top of it, but ultimately, we decided we probably needed a different shape of database to get the query across. We've kind of had like, five major options. We had document stores, you know, we had Some sort of Google proprietary blend, because we are completely on GCP. We had, you know, more more generic distributed query stuff, you know, a little bit of Spark, maybe a little bit of presto, we took a look at other distributed databases, we ran a good amount of Cassandra and my old gig. So I know how to run that. And we also said, like, Oh, hey, we could just like, put data down on distance ourselves and not have to worry about this. Some of the other like, serious considered things that we had was a was a column restore some of these other ones that we actually like kick the tires on, was to do we kick the tires on Pino, and Druid. And ultimately, we found click house as a commerce store. And we kind of just started running it. And it was one of the easiest ones to kick the tires on. Some of these other like, I guess, you know, columnar stores built on top of distributed file systems. It really did take a good amount of bricks to put down in order to get to your first query. And some of the things that we wanted was figuring out operational costs on that. We want to be able to iterate across question You wanted to be able to kind of pare down all the dependencies that the service had. You know, while we weren't afraid to run a few JVM, or to run it, you know, a little bit of HDFS, that was something that realistically, I might not want to have to have, you know, an entire engineer dedicated to running something like that. And on the antithesis of that, you know, we can choose some of this Google proprietary blend, but how did it feel to go from having century only require Redis and Postgres to now saying, you can only run the new version on Google? Yeah, as a little bit silly. So we ended up really just getting through an MVP of I think, both Kudo and click house, and one of the one of the biggest ones that really did kick us and for anyone listening, go ahead and correct me if I'm wrong. But one of my memories was that one of our engineers, you know, started loading data into q2, and you didn't really know when it was there. It was great for you know, being able to being able to crunch down about your numbers, but one of our biggest things that you did kind of hint at Is that we do need real time data and to be able to write into this data store, and then to be able to read it on a consistent basis with one of the things we need it, we have the ability to have a feature called alert rules and what you say, hey, only tell me if, you know, any event with the tag, you know, foom in got in and the value equals to what it was only maybe like 10 events in the last hour. And you want to be able to read that pretty quickly so that when that 10th event comes in, you're not waiting minutes until that alert shows up and click houses able to do that. And so that kind of just got its way up to number one.</p><p><br>Ted Kaemming<br>Yeah, I think also in general, like, at century we try and kind of bias a little bit towards relatively simple solutions. And it seemed like click house there was, at least to us, based on our backgrounds, it seemed more straightforward to get running. And I think that as well. appealed to us quite a bit. The documentation is pretty solid. It's also open source. You know, a lot of us will be but you know, click house has a pretty active repository. They've been very responsive when we've had questions or issues, they're very public about their development plan. So I think a lot of these things just kind of kind of worked out in its favor.</p><p><br>Tobias Macey<br>Yeah, it's definitely from what I've been able to understand a fairly new entrant into the overall database and data storage market. But I've heard of a few different stories of people using it in fairly high load environments. So I heard about the work that you're doing with Snoop, as far as I understand. CloudFlare is also using it for some of their use cases. And they definitely operate at some pretty massive scale with high data volume. So it seems like a pretty impressive system that has a lot of different capabilities. And I was pretty impressed when I had some of the folks from all tend to be on the podcast A while ago to talk about their experience of working it and working with some of their clients on getting it deployed. And I'm curious what some of the other types of systems you are able to replace with click house were given that you as you said, you have these four different systems that you had to be able to replicate event data to Were you able to collapse them all down into this one storage engine.</p><p><br>Ted Kaemming<br>Yeah. So like in our code base, the those four different things, the TSP ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Data Eng podcast: <a href="https://www.dataengineeringpodcast.com/snuba-event-data-warehouse-episode-108/">https://www.dataengineeringpodcast.com/snuba-event-data-warehouse-episode-108/</a> (11mins in)</p><ul><li><a href="https://blog.cloudflare.com/http-analytics-for-6m-requests-per-second-using-clickhouse/">https://blog.cloudflare.com/http-analytics-for-6m-requests-per-second-using-clickhouse/</a></li></ul><p><br><strong>Transcript</strong></p><p>James Cunningham</p><p><br></p><p>Yeah, so I'd say as far as all the decisions that we made in order to go into this new platform, one of the biggest leaders was that we had a big push for having environments be kind of like a first class filtration, we had to build a new dimensionality of data across all this denormalized data, essentially doubled the storage that we had. And then we said to ourselves, like all this is great, this looks cool. environments are dope. But what happens we want to add another dimension and have dimension or we're just going to continue to, I guess, like, extrapolate across this data set and eventually end up with 100 terabytes of, you know, five different dimensions of data. So we said ourselves That we kind of needed a flat event model that we'd be able to kind of search across and to ourselves, you know, there are a few other pieces that we want. And on top of that, we want to be able to search across these arbitrary fields that we really, really looked into whether those are custom tags or something that we kind of promote, whether that is like releases or traces or searching across messages. We didn't want that to take as long as it did. And some of the other parts is that we have all this data stored in, you know, this tag store and all these searches that we have to go through. But we have in a completely different side for time series data that again, had to have that dimensionality in it. If we search across these arbitrary fields, the next thing that a customer would ask for is, Hey, can I please see a pretty graph. So if we could boil down that search, and that time series data into the same system, we'd be destroying two systems with one rewrite.</p><p><br>Ted Kaemming<br>And also like as part of that process, I mean, you kind of always have this Standard checkpoints, you know, like the replication and durability is obviously really important for us ease of maintenance is huge, low cost as well for us. So even that just kind of ruled out some like the hosted magic storage solutions, like those kinds of pressures.</p><p><br>Tobias Macey<br>And as you were deciding how to architect this new system, can you talk through some of the initial list of possible components that you were evaluating and what the process was for determining whether something was going to stay or go in the final right?</p><p><br>James Cunningham<br>Yeah, of course. Um, so our first, I guess, thing that we kind of crossed off is no more orientation, Postgres to serve as well, probably wouldn't, you know, we hope that we could engineer a good solution on top of it, but ultimately, we decided we probably needed a different shape of database to get the query across. We've kind of had like, five major options. We had document stores, you know, we had Some sort of Google proprietary blend, because we are completely on GCP. We had, you know, more more generic distributed query stuff, you know, a little bit of Spark, maybe a little bit of presto, we took a look at other distributed databases, we ran a good amount of Cassandra and my old gig. So I know how to run that. And we also said, like, Oh, hey, we could just like, put data down on distance ourselves and not have to worry about this. Some of the other like, serious considered things that we had was a was a column restore some of these other ones that we actually like kick the tires on, was to do we kick the tires on Pino, and Druid. And ultimately, we found click house as a commerce store. And we kind of just started running it. And it was one of the easiest ones to kick the tires on. Some of these other like, I guess, you know, columnar stores built on top of distributed file systems. It really did take a good amount of bricks to put down in order to get to your first query. And some of the things that we wanted was figuring out operational costs on that. We want to be able to iterate across question You wanted to be able to kind of pare down all the dependencies that the service had. You know, while we weren't afraid to run a few JVM, or to run it, you know, a little bit of HDFS, that was something that realistically, I might not want to have to have, you know, an entire engineer dedicated to running something like that. And on the antithesis of that, you know, we can choose some of this Google proprietary blend, but how did it feel to go from having century only require Redis and Postgres to now saying, you can only run the new version on Google? Yeah, as a little bit silly. So we ended up really just getting through an MVP of I think, both Kudo and click house, and one of the one of the biggest ones that really did kick us and for anyone listening, go ahead and correct me if I'm wrong. But one of my memories was that one of our engineers, you know, started loading data into q2, and you didn't really know when it was there. It was great for you know, being able to being able to crunch down about your numbers, but one of our biggest things that you did kind of hint at Is that we do need real time data and to be able to write into this data store, and then to be able to read it on a consistent basis with one of the things we need it, we have the ability to have a feature called alert rules and what you say, hey, only tell me if, you know, any event with the tag, you know, foom in got in and the value equals to what it was only maybe like 10 events in the last hour. And you want to be able to read that pretty quickly so that when that 10th event comes in, you're not waiting minutes until that alert shows up and click houses able to do that. And so that kind of just got its way up to number one.</p><p><br>Ted Kaemming<br>Yeah, I think also in general, like, at century we try and kind of bias a little bit towards relatively simple solutions. And it seemed like click house there was, at least to us, based on our backgrounds, it seemed more straightforward to get running. And I think that as well. appealed to us quite a bit. The documentation is pretty solid. It's also open source. You know, a lot of us will be but you know, click house has a pretty active repository. They've been very responsive when we've had questions or issues, they're very public about their development plan. So I think a lot of these things just kind of kind of worked out in its favor.</p><p><br>Tobias Macey<br>Yeah, it's definitely from what I've been able to understand a fairly new entrant into the overall database and data storage market. But I've heard of a few different stories of people using it in fairly high load environments. So I heard about the work that you're doing with Snoop, as far as I understand. CloudFlare is also using it for some of their use cases. And they definitely operate at some pretty massive scale with high data volume. So it seems like a pretty impressive system that has a lot of different capabilities. And I was pretty impressed when I had some of the folks from all tend to be on the podcast A while ago to talk about their experience of working it and working with some of their clients on getting it deployed. And I'm curious what some of the other types of systems you are able to replace with click house were given that you as you said, you have these four different systems that you had to be able to replicate event data to Were you able to collapse them all down into this one storage engine.</p><p><br>Ted Kaemming<br>Yeah. So like in our code base, the those four different things, the TSP ...</p>]]>
      </content:encoded>
      <pubDate>Thu, 10 Mar 2022 22:46:32 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8302c8ac/9de35550.mp3" length="56820430" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1419</itunes:duration>
      <itunes:summary>Best way to evaluate a DB is to listen to extremely knowledgeable users.</itunes:summary>
      <itunes:subtitle>Best way to evaluate a DB is to listen to extremely knowledgeable users.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Time Series DB's: InfluxDB and the TICK stack (Paul Dix)</title>
      <itunes:episode>302</itunes:episode>
      <podcast:episode>302</podcast:episode>
      <itunes:title>Time Series DB's: InfluxDB and the TICK stack (Paul Dix)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e13c9e03-6bff-49da-b9e1-4a8cdb4b60ec</guid>
      <link>https://mixtape.swyx.io/episodes/time-series-dbs-influxdb-and-the-tick-stack-paul-dix</link>
      <description>
        <![CDATA[<p>Listen to HashiCast: <a href="https://www.listennotes.com/podcasts/hashicast/episode-5-paul-dix-influxdb-PGC9o3DmNyc/">https://www.listennotes.com/podcasts/hashicast/episode-5-paul-dix-influxdb-PGC9o3DmNyc/</a> (12 mins in)</p><p><strong>Benefits of TS DBs:</strong></p><ul><li><strong>Compression</strong> for timestamps</li><li><strong>Write throughput </strong>because append-only writes</li><li><strong>Downsampling</strong> high precision for 7 days, then 10min summarizations for 3 months, then 1hr summaries</li><li><strong>Query patterns</strong> - Instead of SQL, Influx uses <a href="https://docs.influxdata.com/influxdb/v1.8/query_language/">InfluxQL</a></li></ul><p><br>More on the TICK stack: https://docs.influxdata.com/</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to HashiCast: <a href="https://www.listennotes.com/podcasts/hashicast/episode-5-paul-dix-influxdb-PGC9o3DmNyc/">https://www.listennotes.com/podcasts/hashicast/episode-5-paul-dix-influxdb-PGC9o3DmNyc/</a> (12 mins in)</p><p><strong>Benefits of TS DBs:</strong></p><ul><li><strong>Compression</strong> for timestamps</li><li><strong>Write throughput </strong>because append-only writes</li><li><strong>Downsampling</strong> high precision for 7 days, then 10min summarizations for 3 months, then 1hr summaries</li><li><strong>Query patterns</strong> - Instead of SQL, Influx uses <a href="https://docs.influxdata.com/influxdb/v1.8/query_language/">InfluxQL</a></li></ul><p><br>More on the TICK stack: https://docs.influxdata.com/</p>]]>
      </content:encoded>
      <pubDate>Thu, 10 Mar 2022 00:02:30 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a37597f4/e7fdd7b8.mp3" length="26816320" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>669</itunes:duration>
      <itunes:summary>The InfluxDB founder's take on Time Series DB's.</itunes:summary>
      <itunes:subtitle>The InfluxDB founder's take on Time Series DB's.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Time Series DB's: TimeScale [Ajay Kulkarni, Michael Freedman]</title>
      <itunes:episode>301</itunes:episode>
      <podcast:episode>301</podcast:episode>
      <itunes:title>Time Series DB's: TimeScale [Ajay Kulkarni, Michael Freedman]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2ee2e728-1fd9-4f0e-a672-ddbebb5049d6</guid>
      <link>https://mixtape.swyx.io/episodes/time-series-dbs-timescale-ajay-kulkarni-michael-freedman</link>
      <description>
        <![CDATA[<p>full recording: <a href="https://share.transistor.fm/s/ae30126a">https://share.transistor.fm/s/ae30126a</a></p><p>Timescale Series C: https://news.ycombinator.com/item?id=30430000</p><p>Timescale vs Influx: https://news.ycombinator.com/item?id=17766566</p><p>Timescale vs Clickhouse: https://news.ycombinator.com/item?id=29096541</p><p>Timescale launch: https://news.ycombinator.com/item?id=14984464</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>full recording: <a href="https://share.transistor.fm/s/ae30126a">https://share.transistor.fm/s/ae30126a</a></p><p>Timescale Series C: https://news.ycombinator.com/item?id=30430000</p><p>Timescale vs Influx: https://news.ycombinator.com/item?id=17766566</p><p>Timescale vs Clickhouse: https://news.ycombinator.com/item?id=29096541</p><p>Timescale launch: https://news.ycombinator.com/item?id=14984464</p>]]>
      </content:encoded>
      <pubDate>Tue, 08 Mar 2022 21:40:52 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0b072088/7c7e53d2.mp3" length="23064701" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>575</itunes:duration>
      <itunes:summary>A clip from TimeScale's $110m Series C Twitter Spaces</itunes:summary>
      <itunes:subtitle>A clip from TimeScale's $110m Series C Twitter Spaces</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Deep End / good grief (Fousheé / sky)</title>
      <itunes:episode>300</itunes:episode>
      <podcast:episode>300</podcast:episode>
      <itunes:title>[Music Friday] Deep End / good grief (Fousheé / sky)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d58e59dc-5454-4f12-8e9c-0420a0ed49bb</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-deep-end-good-grief-foushee-sky</link>
      <description>
        <![CDATA[<ul><li><a href="https://www.thefader.com/2020/07/31/foushee-gets-what-shes-owed-in-deep-end">https://www.thefader.com/2020/07/31/foushee-gets-what-shes-owed-in-deep-end</a></li><li>sky - good grief: <a href="https://www.youtube.com/watch?v=LoSHncRm_8M">https://www.youtube.com/watch?v=LoSHncRm_8M</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li><a href="https://www.thefader.com/2020/07/31/foushee-gets-what-shes-owed-in-deep-end">https://www.thefader.com/2020/07/31/foushee-gets-what-shes-owed-in-deep-end</a></li><li>sky - good grief: <a href="https://www.youtube.com/watch?v=LoSHncRm_8M">https://www.youtube.com/watch?v=LoSHncRm_8M</a></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 04 Mar 2022 22:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4e9ce0da/5cc7fe90.mp3" length="16613790" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>414</itunes:duration>
      <itunes:summary>two chill vibes for a chill friday</itunes:summary>
      <itunes:subtitle>two chill vibes for a chill friday</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>When Kim Kardashian Passed the Bar [Bari Weiss]</title>
      <itunes:episode>299</itunes:episode>
      <podcast:episode>299</podcast:episode>
      <itunes:title>When Kim Kardashian Passed the Bar [Bari Weiss]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">67604daa-936e-4a4c-a412-75eca5e16b93</guid>
      <link>https://mixtape.swyx.io/episodes/when-kim-kardashian-passed-the-bar-bari-weiss</link>
      <description>
        <![CDATA[<p>Listen to Honestly with Bari Weiss: <a href="https://overcast.fm/+vpWZ6rHT0">https://overcast.fm/+vpWZ6rHT0</a> (2mins in)</p><ul><li>Kim passing the "baby bar": <a href="https://www.bbc.com/news/entertainment-arts-59642262">https://www.bbc.com/news/entertainment-arts-59642262</a></li><li>More on Bari: <a href="https://www.bariweiss.com/resignation-letter">https://www.bariweiss.com/resignation-letter</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Honestly with Bari Weiss: <a href="https://overcast.fm/+vpWZ6rHT0">https://overcast.fm/+vpWZ6rHT0</a> (2mins in)</p><ul><li>Kim passing the "baby bar": <a href="https://www.bbc.com/news/entertainment-arts-59642262">https://www.bbc.com/news/entertainment-arts-59642262</a></li><li>More on Bari: <a href="https://www.bariweiss.com/resignation-letter">https://www.bariweiss.com/resignation-letter</a></li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 03 Mar 2022 22:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/908cea6f/51c7c23f.mp3" length="28224442" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>704</itunes:duration>
      <itunes:summary>Bari Weiss interviews Kim K.</itunes:summary>
      <itunes:subtitle>Bari Weiss interviews Kim K.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>When Coinbase Banned Politics [Brian Armstrong]</title>
      <itunes:episode>298</itunes:episode>
      <podcast:episode>298</podcast:episode>
      <itunes:title>When Coinbase Banned Politics [Brian Armstrong]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3d8d33b2-08cc-40d9-9957-c5e0e1b60e93</guid>
      <link>https://mixtape.swyx.io/episodes/when-coinbase-banned-politics-brian-armstrong</link>
      <description>
        <![CDATA[<p>Listen to How I Built This: <a href="https://www.npr.org/2021/11/12/1055432035/coinbase-brian-armstrong">https://www.npr.org/2021/11/12/1055432035/coinbase-brian-armstrong</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to How I Built This: <a href="https://www.npr.org/2021/11/12/1055432035/coinbase-brian-armstrong">https://www.npr.org/2021/11/12/1055432035/coinbase-brian-armstrong</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 02 Mar 2022 22:21:28 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f8fcc909/0dd9d1de.mp3" length="20021697" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>499</itunes:duration>
      <itunes:summary>Coinbase's CEO discusses his decision to ban politics.</itunes:summary>
      <itunes:subtitle>Coinbase's CEO discusses his decision to ban politics.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>When Compaq Ruled Computing [Bryan Cantrill]</title>
      <itunes:episode>297</itunes:episode>
      <podcast:episode>297</podcast:episode>
      <itunes:title>When Compaq Ruled Computing [Bryan Cantrill]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fae3269a-d7d9-4fc0-9067-57cb72540b1b</guid>
      <link>https://mixtape.swyx.io/episodes/when-compaq-ruled-computing-bryan-cantrill</link>
      <description>
        <![CDATA[<p><strong>Listen to the Oxide Twitter Spaces</strong>: <a href="https://www.youtube.com/watch?v=faY7kWHQuNE">https://www.youtube.com/watch?v=faY7kWHQuNE</a> (starts 5 mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Listen to the Oxide Twitter Spaces</strong>: <a href="https://www.youtube.com/watch?v=faY7kWHQuNE">https://www.youtube.com/watch?v=faY7kWHQuNE</a> (starts 5 mins in)</p>]]>
      </content:encoded>
      <pubDate>Tue, 01 Mar 2022 19:57:18 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5eed31cc/bf42b0a3.mp3" length="29112877" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>726</itunes:duration>
      <itunes:summary>Bryan recounts the key lessons from Silicon Cowboys</itunes:summary>
      <itunes:subtitle>Bryan recounts the key lessons from Silicon Cowboys</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>When Apple clones you [Matt Ronge]</title>
      <itunes:episode>296</itunes:episode>
      <podcast:episode>296</podcast:episode>
      <itunes:title>When Apple clones you [Matt Ronge]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f0cdc108-60ef-43e2-8a29-9b11fc98a9b9</guid>
      <link>https://mixtape.swyx.io/episodes/when-apple-clones-you-matt-ronge</link>
      <description>
        <![CDATA[<p>This has been edited down to 10 minutes. Listen to Indie Bites for the full story: <a href="https://www.listennotes.com/podcasts/indie-bites/growing-to-4m-despite-apple-rn2HtUxBjfL/">https://www.listennotes.com/podcasts/indie-bites/growing-to-4m-despite-apple-rn2HtUxBjfL</a></p><p><br>More:</p><ul><li><a href="https://boingboing.net/2019/10/16/robber-barons-2-0.html">https://boingboing.net/2019/10/16/robber-barons-2-0.html</a></li></ul><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>This has been edited down to 10 minutes. Listen to Indie Bites for the full story: <a href="https://www.listennotes.com/podcasts/indie-bites/growing-to-4m-despite-apple-rn2HtUxBjfL/">https://www.listennotes.com/podcasts/indie-bites/growing-to-4m-despite-apple-rn2HtUxBjfL</a></p><p><br>More:</p><ul><li><a href="https://boingboing.net/2019/10/16/robber-barons-2-0.html">https://boingboing.net/2019/10/16/robber-barons-2-0.html</a></li></ul><p><br></p>]]>
      </content:encoded>
      <pubDate>Tue, 01 Mar 2022 00:29:57 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/940d9723/7dd6d095.mp3" length="26214110" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>654</itunes:duration>
      <itunes:summary>Matt Ronge tells the story of getting sherlocked by Apple Sidecar.</itunes:summary>
      <itunes:subtitle>Matt Ronge tells the story of getting sherlocked by Apple Sidecar.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Personal Knowledge Management for Developers in VSCode - Kevin Lin, CEO Dendron.so (YC W'21)</title>
      <itunes:episode>295</itunes:episode>
      <podcast:episode>295</podcast:episode>
      <itunes:title>[Weekend Drop] Personal Knowledge Management for Developers in VSCode - Kevin Lin, CEO Dendron.so (YC W'21)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a79748fe-0a4d-477c-96ed-d4f71b16af4a</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-personal-knowledge-management-for-developers-in-vscode-kevin-lin-ceo-dendron-so-yc-w21</link>
      <description>
        <![CDATA[<p>Watch this chat in YouTube (with screenshare): <a href="https://www.youtube.com/watch?v=ECUvzJ1r6bU">https://www.youtube.com/watch?v=ECUvzJ1r6bU</a></p><p>Notes on the Second Brain movement:</p><ul><li><a href="https://www.swyx.io/tiago-forte-second-brain">https://www.swyx.io/tiago-forte-second-brain</a></li><li>Week 1-5 of my <a href="https://youtu.be/k2lTg6jgg3U">Second Brain workshops</a></li><li><a href="https://www.listennotes.com/search/?ocid=1ba75087bcd04e3c8995e52d09694943&amp;q=second+brain">Previous mixtape episodes</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch this chat in YouTube (with screenshare): <a href="https://www.youtube.com/watch?v=ECUvzJ1r6bU">https://www.youtube.com/watch?v=ECUvzJ1r6bU</a></p><p>Notes on the Second Brain movement:</p><ul><li><a href="https://www.swyx.io/tiago-forte-second-brain">https://www.swyx.io/tiago-forte-second-brain</a></li><li>Week 1-5 of my <a href="https://youtu.be/k2lTg6jgg3U">Second Brain workshops</a></li><li><a href="https://www.listennotes.com/search/?ocid=1ba75087bcd04e3c8995e52d09694943&amp;q=second+brain">Previous mixtape episodes</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 26 Feb 2022 14:48:19 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c09e2d27/8d613165.mp3" length="81661087" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2040</itunes:duration>
      <itunes:summary>The Developer Tools for Thought space is so hot right now, with multiple startups vying to be your Second Brain. I caught up with Kevin Lin, founder of Dendron to talk about his journey and why Dendron is making PKM much easier for developers.</itunes:summary>
      <itunes:subtitle>The Developer Tools for Thought space is so hot right now, with multiple startups vying to be your Second Brain. I caught up with Kevin Lin, founder of Dendron to talk about his journey and why Dendron is making PKM much easier for developers.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Eminem (EXPLICIT)</title>
      <itunes:episode>294</itunes:episode>
      <podcast:episode>294</podcast:episode>
      <itunes:title>[Music Fridays] Eminem (EXPLICIT)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d63e7b72-f6c9-4f2d-87a4-6eaa3600e941</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-eminem-explicit</link>
      <description>
        <![CDATA[<p>You can check out a great lyrical analysis of MGK vs Eminem here: <a href="https://www.youtube.com/watch?v=PyW8h1XmkAk">https://www.youtube.com/watch?v=PyW8h1XmkAk</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>You can check out a great lyrical analysis of MGK vs Eminem here: <a href="https://www.youtube.com/watch?v=PyW8h1XmkAk">https://www.youtube.com/watch?v=PyW8h1XmkAk</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 25 Feb 2022 21:31:01 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3b00ab40/4f67b1bc.mp3" length="21554643" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>537</itunes:duration>
      <itunes:summary>Lose Yourself in his Killshot.</itunes:summary>
      <itunes:subtitle>Lose Yourself in his Killshot.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>Yes</itunes:explicit>
    </item>
    <item>
      <title>The Unit Economics of the New York Times [Alex Lieberman]</title>
      <itunes:episode>293</itunes:episode>
      <podcast:episode>293</podcast:episode>
      <itunes:title>The Unit Economics of the New York Times [Alex Lieberman]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ee14973e-7da0-419a-8e02-43f4a211a365</guid>
      <link>https://mixtape.swyx.io/episodes/the-unit-economics-of-the-new-york-times-alex-lieberman</link>
      <description>
        <![CDATA[<p>Listen to Business Breakdowns: <a href="https://www.listennotes.com/podcasts/business-breakdowns/the-new-york-times-the-Eb-7_okaSv0/">https://www.listennotes.com/podcasts/business-breakdowns/the-new-york-times-the-Eb-7_okaSv0/</a> (23mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Business Breakdowns: <a href="https://www.listennotes.com/podcasts/business-breakdowns/the-new-york-times-the-Eb-7_okaSv0/">https://www.listennotes.com/podcasts/business-breakdowns/the-new-york-times-the-Eb-7_okaSv0/</a> (23mins in)</p>]]>
      </content:encoded>
      <pubDate>Thu, 24 Feb 2022 21:32:50 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f71a42e1/33b69ecb.mp3" length="31535108" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>787</itunes:duration>
      <itunes:summary>New Media dissects Old Media.</itunes:summary>
      <itunes:subtitle>New Media dissects Old Media.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Unit Economics of Cleantech Investing [Chris Sacca]</title>
      <itunes:episode>292</itunes:episode>
      <podcast:episode>292</podcast:episode>
      <itunes:title>The Unit Economics of Cleantech Investing [Chris Sacca]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d3ea1918-ae0b-44d2-985a-78324bbb5d17</guid>
      <link>https://mixtape.swyx.io/episodes/the-unit-economics-of-cleantech-investing-chris-sacca</link>
      <description>
        <![CDATA[<p>Watch/listen to Stanford ETL: <a href="https://www.youtube.com/watch?v=ZMJa231UfwY">https://www.youtube.com/watch?v=ZMJa231UfwY</a> (19mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch/listen to Stanford ETL: <a href="https://www.youtube.com/watch?v=ZMJa231UfwY">https://www.youtube.com/watch?v=ZMJa231UfwY</a> (19mins in)</p>]]>
      </content:encoded>
      <pubDate>Wed, 23 Feb 2022 21:48:42 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/20e56015/170ac637.mp3" length="31340760" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>782</itunes:duration>
      <itunes:summary>The cowboy makes the case for green.</itunes:summary>
      <itunes:subtitle>The cowboy makes the case for green.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Unit Economics of Peloton [Acquired.fm]</title>
      <itunes:episode>291</itunes:episode>
      <podcast:episode>291</podcast:episode>
      <itunes:title>The Unit Economics of Peloton [Acquired.fm]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a69a5f5d-a6c6-48c5-9026-68381d1b79f0</guid>
      <link>https://mixtape.swyx.io/episodes/the-unit-economics-of-peloton-acquired-fm</link>
      <description>
        <![CDATA[<p>Listen to Acquired.fm: <a href="https://www.listennotes.com/podcasts/acquired/peloton-ZR3_Mv1kJ7C/">https://www.listennotes.com/podcasts/acquired/peloton-ZR3_Mv1kJ7C/</a> (53 mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Acquired.fm: <a href="https://www.listennotes.com/podcasts/acquired/peloton-ZR3_Mv1kJ7C/">https://www.listennotes.com/podcasts/acquired/peloton-ZR3_Mv1kJ7C/</a> (53 mins in)</p>]]>
      </content:encoded>
      <pubDate>Wed, 23 Feb 2022 00:19:26 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d8096b7a/9ab68875.mp3" length="43063112" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1075</itunes:duration>
      <itunes:summary>How bicycle math adds up to a $10 billion dollar business.</itunes:summary>
      <itunes:subtitle>How bicycle math adds up to a $10 billion dollar business.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Heartless / Kabhi Kabhi - Penn Masala</title>
      <itunes:episode>290</itunes:episode>
      <podcast:episode>290</podcast:episode>
      <itunes:title>[Music Friday] Heartless / Kabhi Kabhi - Penn Masala</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">33c34ea7-02c0-4402-83c7-78b879127372</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-heartless-kabhi-kabhi-penn-masala</link>
      <description>
        <![CDATA[<p>Sorry there's no editing in this one - too tired. I've mentioned I did college acapella. This is one of my fave arrangements from another acapella group in my school - and one of the most successful, in that they've done tours and stuff!</p><p>Listen to more Penn Masala: <a href="https://www.youtube.com/watch?v=Azvq1ua06wA">https://www.youtube.com/watch?v=Azvq1ua06wA</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Sorry there's no editing in this one - too tired. I've mentioned I did college acapella. This is one of my fave arrangements from another acapella group in my school - and one of the most successful, in that they've done tours and stuff!</p><p>Listen to more Penn Masala: <a href="https://www.youtube.com/watch?v=Azvq1ua06wA">https://www.youtube.com/watch?v=Azvq1ua06wA</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 19 Feb 2022 12:17:33 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e606eb6a/a236b81e.mp3" length="4344187" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>268</itunes:duration>
      <itunes:summary>My fave Hindi/English pop crossover song</itunes:summary>
      <itunes:subtitle>My fave Hindi/English pop crossover song</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Experience Machine Thought Experiment [Paul Bloom]</title>
      <itunes:episode>289</itunes:episode>
      <podcast:episode>289</podcast:episode>
      <itunes:title>The Experience Machine Thought Experiment [Paul Bloom]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fa313e36-5361-4bef-9be3-fa1cf827e267</guid>
      <link>https://mixtape.swyx.io/episodes/the-experience-machine-thought-experiment-paul-bloom</link>
      <description>
        <![CDATA[<p>Listen to Philosophy Bites: <a href="https://philosophybites.libsyn.com/paul-bloom-on-psychological-hedonism">https://philosophybites.libsyn.com/paul-bloom-on-psychological-hedonism</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Philosophy Bites: <a href="https://philosophybites.libsyn.com/paul-bloom-on-psychological-hedonism">https://philosophybites.libsyn.com/paul-bloom-on-psychological-hedonism</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 17 Feb 2022 22:02:25 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ae402da1/17798ca2.mp3" length="22568617" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>563</itunes:duration>
      <itunes:summary>If you can't tell it's not real, then does it matter?</itunes:summary>
      <itunes:subtitle>If you can't tell it's not real, then does it matter?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Temporal Series B Livestream [Temporal team]</title>
      <itunes:episode>288</itunes:episode>
      <podcast:episode>288</podcast:episode>
      <itunes:title>Temporal Series B Livestream [Temporal team]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">44d96b34-d650-458f-b306-8620b3187b59</guid>
      <link>https://mixtape.swyx.io/episodes/temporal-series-b-livestream-temporal-team</link>
      <description>
        <![CDATA[<p>Watch the livestream: https://www.youtube.com/watch?v=E40KwlxZJFI</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch the livestream: https://www.youtube.com/watch?v=E40KwlxZJFI</p>]]>
      </content:encoded>
      <pubDate>Wed, 16 Feb 2022 23:32:42 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c7b57939/b6c86d87.mp3" length="119391903" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2983</itunes:duration>
      <itunes:summary>We announced our 1.5b Series B! And did an hour of behind the scenes and Q&amp;amp;A.</itunes:summary>
      <itunes:subtitle>We announced our 1.5b Series B! And did an hour of behind the scenes and Q&amp;amp;A.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Dumb Questions from Smart People [Cal Newport]</title>
      <itunes:episode>287</itunes:episode>
      <podcast:episode>287</podcast:episode>
      <itunes:title>Dumb Questions from Smart People [Cal Newport]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0ddf12d8-ae00-43b1-905e-4d10a6a22b5b</guid>
      <link>https://mixtape.swyx.io/episodes/dumb-questions-from-smart-people-cal-newport</link>
      <description>
        <![CDATA[<p>Listen to Cal Newport's podcast<a href="https://overcast.fm/+b1V1bNX7g"> https://overcast.fm/+b1V1bNX7g</a> (40mins in)</p><p>I have a related essay on <a href="https://swyx.io/lampshading">The Power of Lampshading</a>.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Cal Newport's podcast<a href="https://overcast.fm/+b1V1bNX7g"> https://overcast.fm/+b1V1bNX7g</a> (40mins in)</p><p>I have a related essay on <a href="https://swyx.io/lampshading">The Power of Lampshading</a>.</p>]]>
      </content:encoded>
      <pubDate>Wed, 16 Feb 2022 23:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ffd74bcb/98655cf4.mp3" length="17602162" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>438</itunes:duration>
      <itunes:summary>Smart People Ask Stupid Questions (Lampshading)</itunes:summary>
      <itunes:subtitle>Smart People Ask Stupid Questions (Lampshading)</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Questions to Estimate a Business [Shaan Puri]</title>
      <itunes:episode>286</itunes:episode>
      <podcast:episode>286</podcast:episode>
      <itunes:title>Questions to Estimate a Business [Shaan Puri]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c2f8cbfa-b4f0-48ed-96ba-f2a7346f9fff</guid>
      <link>https://mixtape.swyx.io/episodes/questions-to-estimate-a-business-shaan-puri</link>
      <description>
        <![CDATA[<p>Listen to MFM: <a href="https://overcast.fm/+rTsXrj2F0">https://overcast.fm/+rTsXrj2F0</a> 50mins in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to MFM: <a href="https://overcast.fm/+rTsXrj2F0">https://overcast.fm/+rTsXrj2F0</a> 50mins in</p>]]>
      </content:encoded>
      <pubDate>Tue, 15 Feb 2022 00:34:49 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9dfa8a4d/25b25dc6.mp3" length="20504952" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>511</itunes:duration>
      <itunes:summary>The MFM duo break down how they get normally private info out of people.</itunes:summary>
      <itunes:subtitle>The MFM duo break down how they get normally private info out of people.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Kurt Hugo Schneider</title>
      <itunes:episode>285</itunes:episode>
      <podcast:episode>285</podcast:episode>
      <itunes:title>[Music Friday] Kurt Hugo Schneider</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c6616a5a-52f6-46b0-a7e5-e1858872e4b8</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-kurt-hugo-schneider</link>
      <description>
        <![CDATA[<p>Lots more songs on <a href="https://www.youtube.com/channel/UCplkk3J5wrEl0TNrthHjq4Q">Kurt's YouTube</a>!</p><ul><li>2009: Don't Stop Believing <a href="https://www.youtube.com/watch?v=xIoSTbPt_PI">https://www.youtube.com/watch?v=xIoSTbPt_PI</a></li><li>2010: Just A Dream <a href="https://www.youtube.com/watch?v=a2RA0vsZXf8">https://www.youtube.com/watch?v=a2RA0vsZXf8</a></li><li>2013: Cups <a href="https://www.youtube.com/watch?v=6y1aOg_UO_A">https://www.youtube.com/watch?v=6y1aOg_UO_A</a></li><li>2019: Proposal <a href="https://www.youtube.com/watch?v=hj41byzzTqs">https://www.youtube.com/watch?v=hj41byzzTqs</a></li><li>2021: Goodbye <a href="https://www.youtube.com/watch?v=V3-rLh0ZtaQ">https://www.youtube.com/watch?v=V3-rLh0ZtaQ</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Lots more songs on <a href="https://www.youtube.com/channel/UCplkk3J5wrEl0TNrthHjq4Q">Kurt's YouTube</a>!</p><ul><li>2009: Don't Stop Believing <a href="https://www.youtube.com/watch?v=xIoSTbPt_PI">https://www.youtube.com/watch?v=xIoSTbPt_PI</a></li><li>2010: Just A Dream <a href="https://www.youtube.com/watch?v=a2RA0vsZXf8">https://www.youtube.com/watch?v=a2RA0vsZXf8</a></li><li>2013: Cups <a href="https://www.youtube.com/watch?v=6y1aOg_UO_A">https://www.youtube.com/watch?v=6y1aOg_UO_A</a></li><li>2019: Proposal <a href="https://www.youtube.com/watch?v=hj41byzzTqs">https://www.youtube.com/watch?v=hj41byzzTqs</a></li><li>2021: Goodbye <a href="https://www.youtube.com/watch?v=V3-rLh0ZtaQ">https://www.youtube.com/watch?v=V3-rLh0ZtaQ</a></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 11 Feb 2022 14:12:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/339dfe40/0cd12b94.mp3" length="28102415" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>701</itunes:duration>
      <itunes:summary>The best producer-musician on YouTube.</itunes:summary>
      <itunes:subtitle>The best producer-musician on YouTube.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Audience Building by Involuntary Reciprocity [Arvid Kahl]</title>
      <itunes:episode>284</itunes:episode>
      <podcast:episode>284</podcast:episode>
      <itunes:title>Audience Building by Involuntary Reciprocity [Arvid Kahl]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6e9074a8-0a21-4861-bc5f-736be885199c</guid>
      <link>https://mixtape.swyx.io/episodes/audience-building-by-involuntary-reciprocity-arvid-kahl</link>
      <description>
        <![CDATA[<p>Listen to Indie Hackers (35mins in) <a href="https://www.indiehackers.com/podcast/212-arvid-kahl">https://www.indiehackers.com/podcast/212-arvid-kahl</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Indie Hackers (35mins in) <a href="https://www.indiehackers.com/podcast/212-arvid-kahl">https://www.indiehackers.com/podcast/212-arvid-kahl</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 10 Feb 2022 23:26:44 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/faaa3fdc/69964632.mp3" length="26777578" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>668</itunes:duration>
      <itunes:summary>The Feedback Panda guy expounds the virtues of constantly helping an audience you love.</itunes:summary>
      <itunes:subtitle>The Feedback Panda guy expounds the virtues of constantly helping an audience you love.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Audience Building - the McClusky Curve [Sonal Chokshi]</title>
      <itunes:episode>283</itunes:episode>
      <podcast:episode>283</podcast:episode>
      <itunes:title>Audience Building - the McClusky Curve [Sonal Chokshi]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d11255cd-32de-4c1d-821e-7fdcd0593293</guid>
      <link>https://mixtape.swyx.io/episodes/audience-building-the-mcclusky-curve-sonal-chokshi</link>
      <description>
        <![CDATA[<p>Listen to the Indie Hackers podcast <a href="https://www.indiehackers.com/podcast/232-sonal-chokshi">https://www.indiehackers.com/podcast/232-sonal-chokshi</a> (35mins)</p><p>Related essay: <a href="https://www.swyx.io/particle-wave-duality">Particle/Wave Duality Theory of Knowledge</a></p><p><strong>Transcript</strong></p><p>I think what's happening is this other phenomenon, which is not only about content, but it's about code building, which is a lot of people on Twitter and social and their own like, one person media brands essentially creating cults. And I think a lot of those are not just subscribers and listeners and audience, but their followers. And a lot of the people I see who are doing that right now are focused on viral hits or like, trying to just get popular. They're not actually thinking about a body of work, like a portfolio of work. And I think a lot of companies and start ups and individuals and even one person media brands should be thinking more strategically about a portfolio and body of work. Well, that's so interesting because there's this sort of polarity between OK, like, viral hits that are sort of trending and that are riding a wave. And these things are pretty good because they can spread far and wide and capture a lot of people who ordinarily would have been exposed to your ideas.</p><p>Then there is this alternative, sort of like evergreen backlog of content you can produce that people will go back and read for years to come. Like, First Round Capital is really good at this. They put together, like, several websites where I can go and search for great startup advice from years ago. This is evergreen. And that's also, like a valid way, I think, to reach people. If you go through the right channels, for example, search engines and optimization being found on Google is huge. There's perhaps almost no bigger way to reach people than that.</p><p>And so when you are putting together something like future, as an outsider looking in, my knee jerk reaction is like, these are viral hits. These are things that will cause an uproar when they're written and they're very timely. But like two years from now, they might not be as relevant or there might be something that people reference, but that people aren't sharing to such a large degree. And the downside to that is, like, how do you build over time? How do you grow an audience over time? Will people get basically bored if it's the same thing? Or will people keep coming back if you don't continue producing new viral hits? Yeah. Well, this is an essential question of any media operation. And I don't know how you do your editorial calendar Courtland, but I think about everything in terms of stock and flow. I think was it Robin Sloan or someone coined this? It's an economic term, but he coined it in the context of content.</p><p>But I think of stock and flow. So, like, the flow is the stuff that you run for volume and cadence and to kind of build an audience. To be clear, you should not be running a bunch of junk. So people ask me, like, number one advice by editorial strategy. And my advice is sometimes it's more about what you don't run and what you kill than what you do run. I think about it in terms of stock and flow, and then the stock is sort of the big ideas that you might put out there. So they're not just things that are timely.</p><p>And when you're talking about stuff that might get outdated, some of our best content is very windy, like it keeps coming up over and over and over again. It's evergreen, and that is really critical for creating immediately. You have to have both. I'm reading a quote from Robin Sloane when he says Flow is the feed, it's the posts and the tweets. It's a stream of daily and sub daily updates that remind people that you exist. And stock is the durable stuff. It's the content you produce that's as interesting in two months or two years as it is today.</p><p>It's what people discover via search. It's what spreads slowly but surely building fans over time. And so there are these pieces that have come out of a 16 and other media properties that are like, definitely stuck. Like Marc Andreessen writing It's Time to Build or his idea of sort of product market fit that he wrote about over a decade ago, or writing about Software eats the world. These are things people talk about forever. Legion writing about the passion economy and the greater economy, the idea of 100 true fans. There are these ideas that just last forever that are certainly stuck.</p><p>Yes, except I will say it's interesting because in the examples you cited, two of them Marc's post on its time to build and Lee's post on the passion economy, which also grew from the conversations with the consumer team here. Both of those are also very much in the zeitgeist and about the timing that they ran in. And so Lending posts like Evergreen post will do really well regardless of the time they're in the product market. Fit post is a great example of that because that is an evergreen essential idea that keeps coming back over and over and over again. Ben's example on this front is his famous like, good product manager, bad product manager post, whereas it's time to build. As viral as that essay was and oh my God, it was really viral. It also is of the time.</p><p>And in that zeitgeist of the pandemic and his frustration, which he writes about in that piece that are you kidding me? We don't have enough surgical masks, eye Shields, and medical gowns. As I write this, New York City has put out a desperate call for rain ponchos to be used as medical gowns rain ponchos in 2020 in America. Those are all his exclamation points. But that was very much a call to arms. And in that zeitgeist, it was very motivated by the time of the pandemic. The other variable in what you just discussed is it's not just the evergreenness or not, and the stock versus flowness of it or not, it's also the timing and the zeitgeist. And timing plays a really critical role in content and viral hits as well.</p><p>So what are your thoughts on contributing to both of these categories? Because I think there's probably different strategies for producing a viral sort of flow hit, let's call it, versus an evergreen stock hit. And like, no one's good enough to reliably sit down and just say, I want a viral hit today. Just get it whatever they want to. But at the end of the day, if you're trying to produce a publication that is going to be successful in these two areas, you probably have some principles, some thoughts about what will make something viral and what will make something stuck. And also, since you're working with outside writers and contributors, so it's like you don't even have full control over this. I know this is what makes it so hard and also fun. Yeah.</p><p>And I actually have to say it's going to sound so braggy, but I don't mean it to sound braggy. One of the things I pride myself on as an editor, from both my work at park to Wired to here is sort of like a track record of viral hits, and there are certain variables that go into all of them, and timing is a big part of that. But it actually goes back to where we started this conversation, which is differentiation. One of the things that I'll tell people is because a lot of times I think people play this content game that they're trying to compete for who has the first take. And this is the exact problem that a lot of media outlets have when they were covering news. It became extremely commoditized very fast. And so the real strategy here is to figure out what your unique mode is.</p><p>When I first started at a16z, one of the partners came to me and was like, oh, my God. So and so wrote that post. I wanted to write phone all. We should have gotten it out last week. And I'm like, Dude, if someone else wrote the post, you could write, you're writing the wrong thing. And so you shouldn't be writing that post. You have to write something that only you ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Indie Hackers podcast <a href="https://www.indiehackers.com/podcast/232-sonal-chokshi">https://www.indiehackers.com/podcast/232-sonal-chokshi</a> (35mins)</p><p>Related essay: <a href="https://www.swyx.io/particle-wave-duality">Particle/Wave Duality Theory of Knowledge</a></p><p><strong>Transcript</strong></p><p>I think what's happening is this other phenomenon, which is not only about content, but it's about code building, which is a lot of people on Twitter and social and their own like, one person media brands essentially creating cults. And I think a lot of those are not just subscribers and listeners and audience, but their followers. And a lot of the people I see who are doing that right now are focused on viral hits or like, trying to just get popular. They're not actually thinking about a body of work, like a portfolio of work. And I think a lot of companies and start ups and individuals and even one person media brands should be thinking more strategically about a portfolio and body of work. Well, that's so interesting because there's this sort of polarity between OK, like, viral hits that are sort of trending and that are riding a wave. And these things are pretty good because they can spread far and wide and capture a lot of people who ordinarily would have been exposed to your ideas.</p><p>Then there is this alternative, sort of like evergreen backlog of content you can produce that people will go back and read for years to come. Like, First Round Capital is really good at this. They put together, like, several websites where I can go and search for great startup advice from years ago. This is evergreen. And that's also, like a valid way, I think, to reach people. If you go through the right channels, for example, search engines and optimization being found on Google is huge. There's perhaps almost no bigger way to reach people than that.</p><p>And so when you are putting together something like future, as an outsider looking in, my knee jerk reaction is like, these are viral hits. These are things that will cause an uproar when they're written and they're very timely. But like two years from now, they might not be as relevant or there might be something that people reference, but that people aren't sharing to such a large degree. And the downside to that is, like, how do you build over time? How do you grow an audience over time? Will people get basically bored if it's the same thing? Or will people keep coming back if you don't continue producing new viral hits? Yeah. Well, this is an essential question of any media operation. And I don't know how you do your editorial calendar Courtland, but I think about everything in terms of stock and flow. I think was it Robin Sloan or someone coined this? It's an economic term, but he coined it in the context of content.</p><p>But I think of stock and flow. So, like, the flow is the stuff that you run for volume and cadence and to kind of build an audience. To be clear, you should not be running a bunch of junk. So people ask me, like, number one advice by editorial strategy. And my advice is sometimes it's more about what you don't run and what you kill than what you do run. I think about it in terms of stock and flow, and then the stock is sort of the big ideas that you might put out there. So they're not just things that are timely.</p><p>And when you're talking about stuff that might get outdated, some of our best content is very windy, like it keeps coming up over and over and over again. It's evergreen, and that is really critical for creating immediately. You have to have both. I'm reading a quote from Robin Sloane when he says Flow is the feed, it's the posts and the tweets. It's a stream of daily and sub daily updates that remind people that you exist. And stock is the durable stuff. It's the content you produce that's as interesting in two months or two years as it is today.</p><p>It's what people discover via search. It's what spreads slowly but surely building fans over time. And so there are these pieces that have come out of a 16 and other media properties that are like, definitely stuck. Like Marc Andreessen writing It's Time to Build or his idea of sort of product market fit that he wrote about over a decade ago, or writing about Software eats the world. These are things people talk about forever. Legion writing about the passion economy and the greater economy, the idea of 100 true fans. There are these ideas that just last forever that are certainly stuck.</p><p>Yes, except I will say it's interesting because in the examples you cited, two of them Marc's post on its time to build and Lee's post on the passion economy, which also grew from the conversations with the consumer team here. Both of those are also very much in the zeitgeist and about the timing that they ran in. And so Lending posts like Evergreen post will do really well regardless of the time they're in the product market. Fit post is a great example of that because that is an evergreen essential idea that keeps coming back over and over and over again. Ben's example on this front is his famous like, good product manager, bad product manager post, whereas it's time to build. As viral as that essay was and oh my God, it was really viral. It also is of the time.</p><p>And in that zeitgeist of the pandemic and his frustration, which he writes about in that piece that are you kidding me? We don't have enough surgical masks, eye Shields, and medical gowns. As I write this, New York City has put out a desperate call for rain ponchos to be used as medical gowns rain ponchos in 2020 in America. Those are all his exclamation points. But that was very much a call to arms. And in that zeitgeist, it was very motivated by the time of the pandemic. The other variable in what you just discussed is it's not just the evergreenness or not, and the stock versus flowness of it or not, it's also the timing and the zeitgeist. And timing plays a really critical role in content and viral hits as well.</p><p>So what are your thoughts on contributing to both of these categories? Because I think there's probably different strategies for producing a viral sort of flow hit, let's call it, versus an evergreen stock hit. And like, no one's good enough to reliably sit down and just say, I want a viral hit today. Just get it whatever they want to. But at the end of the day, if you're trying to produce a publication that is going to be successful in these two areas, you probably have some principles, some thoughts about what will make something viral and what will make something stuck. And also, since you're working with outside writers and contributors, so it's like you don't even have full control over this. I know this is what makes it so hard and also fun. Yeah.</p><p>And I actually have to say it's going to sound so braggy, but I don't mean it to sound braggy. One of the things I pride myself on as an editor, from both my work at park to Wired to here is sort of like a track record of viral hits, and there are certain variables that go into all of them, and timing is a big part of that. But it actually goes back to where we started this conversation, which is differentiation. One of the things that I'll tell people is because a lot of times I think people play this content game that they're trying to compete for who has the first take. And this is the exact problem that a lot of media outlets have when they were covering news. It became extremely commoditized very fast. And so the real strategy here is to figure out what your unique mode is.</p><p>When I first started at a16z, one of the partners came to me and was like, oh, my God. So and so wrote that post. I wanted to write phone all. We should have gotten it out last week. And I'm like, Dude, if someone else wrote the post, you could write, you're writing the wrong thing. And so you shouldn't be writing that post. You have to write something that only you ...</p>]]>
      </content:encoded>
      <pubDate>Thu, 10 Feb 2022 01:14:50 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b59bc6c9/41decf07.mp3" length="26600917" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>663</itunes:duration>
      <itunes:summary>a16z's Editor in Chief breaks down content theory.</itunes:summary>
      <itunes:subtitle>a16z's Editor in Chief breaks down content theory.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Audience vs Substance - the role of Gravitas [Kevin Kwok]</title>
      <itunes:episode>282</itunes:episode>
      <podcast:episode>282</podcast:episode>
      <itunes:title>Audience vs Substance - the role of Gravitas [Kevin Kwok]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">89870f2c-c64a-4e25-af73-9c7e9f20c0ab</guid>
      <link>https://mixtape.swyx.io/episodes/audience-vs-substance-the-role-of-gravitas-kevin-kwok</link>
      <description>
        <![CDATA[<p>Listen to Venture Stories: <a href="https://www.listennotes.com/podcasts/village-globals/greatest-hits-what-kevin-wQPbLh6JyXv/">https://www.listennotes.com/podcasts/village-globals/greatest-hits-what-kevin-wQPbLh6JyXv/</a> (19mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Venture Stories: <a href="https://www.listennotes.com/podcasts/village-globals/greatest-hits-what-kevin-wQPbLh6JyXv/">https://www.listennotes.com/podcasts/village-globals/greatest-hits-what-kevin-wQPbLh6JyXv/</a> (19mins in)</p>]]>
      </content:encoded>
      <pubDate>Wed, 09 Feb 2022 00:21:51 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/03dd9dbe/87a05f59.mp3" length="14081520" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>732</itunes:duration>
      <itunes:summary>KK defines Gravitas and applies a compelling P/E ratio analogy to Audience building.</itunes:summary>
      <itunes:subtitle>KK defines Gravitas and applies a compelling P/E ratio analogy to Audience building.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Audience: The Copyblogger Formula [Tim Stoddart]</title>
      <itunes:episode>281</itunes:episode>
      <podcast:episode>281</podcast:episode>
      <itunes:title>Audience: The Copyblogger Formula [Tim Stoddart]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d1592b7c-2e7a-4df4-bc6f-080dcae4b8f1</guid>
      <link>https://mixtape.swyx.io/episodes/audience-the-copyblogger-formula-tim-stoddart</link>
      <description>
        <![CDATA[<p>Listen to Copyblogger: <a href="https://www.listennotes.com/podcasts/the-copyblogger/the-truth-about-the-creator-g3O9n_JY4aK/">https://www.listennotes.com/podcasts/the-copyblogger/the-truth-about-the-creator-g3O9n_JY4aK/</a> (30mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Copyblogger: <a href="https://www.listennotes.com/podcasts/the-copyblogger/the-truth-about-the-creator-g3O9n_JY4aK/">https://www.listennotes.com/podcasts/the-copyblogger/the-truth-about-the-creator-g3O9n_JY4aK/</a> (30mins in)</p>]]>
      </content:encoded>
      <pubDate>Tue, 08 Feb 2022 00:34:19 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/196f11f2/9ddb33bc.mp3" length="51701432" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1291</itunes:duration>
      <itunes:summary>Tim livetalks the ultimate audience-building formula</itunes:summary>
      <itunes:subtitle>Tim livetalks the ultimate audience-building formula</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Finance, Software and Career Advice for High-Schoolers</title>
      <itunes:episode>280</itunes:episode>
      <podcast:episode>280</podcast:episode>
      <itunes:title>[Weekend Drop] Finance, Software and Career Advice for High-Schoolers</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d1c47c81-7e05-4665-9388-1dd8dda18c7b</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-finance-software-and-career-advice-for-high-schoolers</link>
      <description>
        <![CDATA[<p>Full talk on youtube: <a href="https://www.youtube.com/watch?v=2iacVfTQA7k">https://www.youtube.com/watch?v=2iacVfTQA7k</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Full talk on youtube: <a href="https://www.youtube.com/watch?v=2iacVfTQA7k">https://www.youtube.com/watch?v=2iacVfTQA7k</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 05 Feb 2022 14:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/bab2f7cc/3ef86431.mp3" length="124193497" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3103</itunes:duration>
      <itunes:summary>My conversation with two bright young highschoolers interested in a career in tech/finance.</itunes:summary>
      <itunes:subtitle>My conversation with two bright young highschoolers interested in a career in tech/finance.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Ed Sheeran at the Ruby Sessions</title>
      <itunes:episode>279</itunes:episode>
      <podcast:episode>279</podcast:episode>
      <itunes:title>[Music Fridays] Ed Sheeran at the Ruby Sessions</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0209a029-e092-4a83-9312-4f86c3238fdf</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-ed-sheeran-at-the-ruby-sessions</link>
      <description>
        <![CDATA[<p>Watch/Listen: <a href="https://www.youtube.com/watch?v=ZpiNUKpGI88&amp;list=PLH8IAbt5kqZOFeFAda17MaUe2wrZi9xku&amp;index=32">https://www.youtube.com/watch?v=ZpiNUKpGI88&amp;list=PLH8IAbt5kqZOFeFAda17MaUe2wrZi9xku&amp;index=32</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch/Listen: <a href="https://www.youtube.com/watch?v=ZpiNUKpGI88&amp;list=PLH8IAbt5kqZOFeFAda17MaUe2wrZi9xku&amp;index=32">https://www.youtube.com/watch?v=ZpiNUKpGI88&amp;list=PLH8IAbt5kqZOFeFAda17MaUe2wrZi9xku&amp;index=32</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 05 Feb 2022 00:26:05 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4e21937a/1240899a.mp3" length="23825871" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>594</itunes:duration>
      <itunes:summary>An amazing mash up of 'Don't', 'Loyal' 'No Diggity' 'The Next Episode' and first ever live performance of 'Nina' at The Ruby Sessions. </itunes:summary>
      <itunes:subtitle>An amazing mash up of 'Don't', 'Loyal' 'No Diggity' 'The Next Episode' and first ever live performance of 'Nina' at The Ruby Sessions. </itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Instagram Story [Kevin Systrom]</title>
      <itunes:episode>278</itunes:episode>
      <podcast:episode>278</podcast:episode>
      <itunes:title>The Instagram Story [Kevin Systrom]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4152f636-d616-4672-8e75-b56cd145fd76</guid>
      <link>https://mixtape.swyx.io/episodes/the-instagram-story-kevin-systrom</link>
      <description>
        <![CDATA[<p>Listen to the Lex Fridman podcast (23 mins in) <a href="https://lexfridman.com/kevin-systrom/">https://lexfridman.com/kevin-systrom/</a></p><p><a href="https://www.eugenewei.com/blog/2018/5/21/invisible-asymptotes">The Invisible Asymptotes essay</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Lex Fridman podcast (23 mins in) <a href="https://lexfridman.com/kevin-systrom/">https://lexfridman.com/kevin-systrom/</a></p><p><a href="https://www.eugenewei.com/blog/2018/5/21/invisible-asymptotes">The Invisible Asymptotes essay</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 04 Feb 2022 05:07:30 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/40b03b07/d616f43e.mp3" length="41238765" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1029</itunes:duration>
      <itunes:summary>ex CEO tells the story of one of the greatest products of all time</itunes:summary>
      <itunes:subtitle>ex CEO tells the story of one of the greatest products of all time</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Racecar Growth Framework [Lenny Rachitsky]</title>
      <itunes:episode>277</itunes:episode>
      <podcast:episode>277</podcast:episode>
      <itunes:title>The Racecar Growth Framework [Lenny Rachitsky]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ddd8b143-72eb-4fd2-b9c3-263a140812bd</guid>
      <link>https://mixtape.swyx.io/episodes/the-racecar-framework-lenny-ratchitsky</link>
      <description>
        <![CDATA[<p>Listen to the Creator Lab: <a href="https://www.listennotes.com/podcasts/creator-lab/lenny-rachitsky-lennys-bUBLKO_NIG4/">https://www.listennotes.com/podcasts/creator-lab/lenny-rachitsky-lennys-bUBLKO_NIG4/</a></p><p>Growth Loops are the New Funnels: https://www.reforge.com/blog/growth-loops<br>The Racecar Growth Gramework: https://www.reforge.com/blog/racecar-growth-framework</p><p><br><strong>Transcript</strong></p><p>today for the sake of focus we're going to start with this growth framework called the race car growth framework which i thought was really incredible um so let's just kick it off man from what i could see from the outside from reading your work there's four components to this product growth which is </p><p>- the first one was the growth engine<br>- the second one is called turbo boosts<br>- third is lubricants <br>- the fourth is fuel </p><p><br>we're going to explain what all of those are in a second um but before we even go into the details could you just share like a bit of context around what who who is this for and who is it not for </p><p>yeah because absolutely this isn't for every single company in the world and um you know you've probably applied this in many different contexts but yeah curious what what stands out to you there so maybe zooming out even further i spent a lot of my time with this newsletter looking into growth stories and how growth strategies and essentially understanding how all the most successful companies grew and i've spent a lot of time on the early days of how they got their first say a thousand users and then i've also spent a lot of time on the longer term down the road strategy of how do they grow long-term what can what needs to work for a company to continue growing and so now there's kind of these two ends of the spectrum that are coming into focus for me of how do i get your early users and then how to long term grow your business so this race car framework is focused on the long term how do you grow eventually and long term and then we can even talk about how to get your first users and then i'm slowly filling in these puzzle pieces through more and more of my research of how companies go from zero to say a million and it turns out it's it's not as mysterious as people think there's not actually that many options it's more of a question of which of the options do you choose and then how do you become the best at that or do something remarkable within that option so so we could start at the end and then we can come back to the beginning days </p><p>so the end is this race car framework and i this is uh based on work that i did with a buddy of mine dan haukenmeyer so this post is something we both put together and what we found is there's a really cool mental model of thinking about how businesses grow long-term and it turns out you can think of your company like a race car which includes these four components that you're talking about there's the engine there's uh turbo boosts lubricants and then fuel and the engine is the most important part because that's what drives your business and </p><p>it turns out there's essentially four engines you can choose from as a company and uh and these engines are self-sustaining loops that keep your business growing and there's kind of like a fuel that goes into it and then the output is growth so should we dive into those yeah yeah so </p><p>i love that so i'll repeat kind of what i heard and understood and then you can clarify if i heard it wrong so the growth the growth engine is the most important part is self-sustaining the turbo boosts from what i understand are more like these one-off events or big hero moments maybe events a super bowl ad and they can maybe make a big splash but they're not self-sustainable the way a growth engine is and we'll go into the details of what that means and then the lubricants are more about running efficiently exactly things that make everything run better exactly and then the fuel is what's actually needed to make the car run so the input that's needed that's that's awesome so maybe yeah we can start off by going into the growth engine itself so i've heard you talk about loops and engines and i have a visual of this thing going around and people talk about flywheels i found like a lot of the jargon sometimes is like overly used but in this case i think it actually is really helpful to see it visually um because i think if you think of like a growth engine in a traditional business you think of a marketing funnel which is not exactly the same thing but a lot of the time when you're getting new users and getting them to convert and become paying users and then spread and share something like in business school you might learn it like a funnel and i think what i like about this is it's not necessarily like a linear thing that just goes from top to bottom it's more something that keeps feeding itself is that accurate before we move on from there yeah that's exactly accurate and there's this uh group called reforge who was one of the first uh i guess um groups that kind of figured out that this is the thing that matters more than funnels so they kind of have this famous blog post that loops for the new funnels and in reality they're both important like funnels are a part of these loops and so they both uh are worth thinking about but when you're starting out it's a lot more important to think about the flywheel slash engine slash loop they're all kind of the same idea and it's just your point there are these things that kind of feed themselves and keep going yeah and so what we're going to do is we're going to be talking about a lot of theory but what we're going to try to do is layer on examples wherever possible so if we're talking about a funnel or a sorry not a funnel a a uh flywheel is there one that we could just explain to people yeah like airbnb's flywheel or a company that people know about</p><p><br>## ENGINES</p><p><br>let me share the four engines first and then we can talk about yeah that sounds great leverage each one </p><p>so essentially the way to think about this is if you think about like all the things you can do to grow your business there's like pr there's events there's paid ads there's seo there's this like whole collection of options and what this concept tries to help you with is which ones should you focus on deeply and which are just kind of these one-off things or just micro-optimizations </p><p>so the engines are the there's only four ways your business is really going to grow long term and the four ways are </p><p>- performance marketing and the way that loop works is you spend money to run an ad the ad drives customers the customers generate revenue and you can feed that into more ads so that's a pretty straightforward one </p><p>- the next is virality which is what we all know and love when we think about viral growth essentially users draw new users and those users join and invite their friends and their friends join and it goes on and on and they'll give examples but maybe an example that one is like yeah snapchat or telegram whatsapp facebook things where you're kind of encouraged in by your friends and we can talk about like how to know which of these your business is most naturally suited for because it's not like choose any it's usually based on the type of product that you have one is going to fit best and there's actually this kind of growing meme of first time founders focus on product and second time founders focus on distribution and a lot of that is that's actually very true i find and knowing these engines is how you think about that is almost working backwards from i have a unique way of being really good at one of these things what product can i build to take advantage of that that's that's in it that's a mental model that i find useful so anyway let me go through the four and then we can ta...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Creator Lab: <a href="https://www.listennotes.com/podcasts/creator-lab/lenny-rachitsky-lennys-bUBLKO_NIG4/">https://www.listennotes.com/podcasts/creator-lab/lenny-rachitsky-lennys-bUBLKO_NIG4/</a></p><p>Growth Loops are the New Funnels: https://www.reforge.com/blog/growth-loops<br>The Racecar Growth Gramework: https://www.reforge.com/blog/racecar-growth-framework</p><p><br><strong>Transcript</strong></p><p>today for the sake of focus we're going to start with this growth framework called the race car growth framework which i thought was really incredible um so let's just kick it off man from what i could see from the outside from reading your work there's four components to this product growth which is </p><p>- the first one was the growth engine<br>- the second one is called turbo boosts<br>- third is lubricants <br>- the fourth is fuel </p><p><br>we're going to explain what all of those are in a second um but before we even go into the details could you just share like a bit of context around what who who is this for and who is it not for </p><p>yeah because absolutely this isn't for every single company in the world and um you know you've probably applied this in many different contexts but yeah curious what what stands out to you there so maybe zooming out even further i spent a lot of my time with this newsletter looking into growth stories and how growth strategies and essentially understanding how all the most successful companies grew and i've spent a lot of time on the early days of how they got their first say a thousand users and then i've also spent a lot of time on the longer term down the road strategy of how do they grow long-term what can what needs to work for a company to continue growing and so now there's kind of these two ends of the spectrum that are coming into focus for me of how do i get your early users and then how to long term grow your business so this race car framework is focused on the long term how do you grow eventually and long term and then we can even talk about how to get your first users and then i'm slowly filling in these puzzle pieces through more and more of my research of how companies go from zero to say a million and it turns out it's it's not as mysterious as people think there's not actually that many options it's more of a question of which of the options do you choose and then how do you become the best at that or do something remarkable within that option so so we could start at the end and then we can come back to the beginning days </p><p>so the end is this race car framework and i this is uh based on work that i did with a buddy of mine dan haukenmeyer so this post is something we both put together and what we found is there's a really cool mental model of thinking about how businesses grow long-term and it turns out you can think of your company like a race car which includes these four components that you're talking about there's the engine there's uh turbo boosts lubricants and then fuel and the engine is the most important part because that's what drives your business and </p><p>it turns out there's essentially four engines you can choose from as a company and uh and these engines are self-sustaining loops that keep your business growing and there's kind of like a fuel that goes into it and then the output is growth so should we dive into those yeah yeah so </p><p>i love that so i'll repeat kind of what i heard and understood and then you can clarify if i heard it wrong so the growth the growth engine is the most important part is self-sustaining the turbo boosts from what i understand are more like these one-off events or big hero moments maybe events a super bowl ad and they can maybe make a big splash but they're not self-sustainable the way a growth engine is and we'll go into the details of what that means and then the lubricants are more about running efficiently exactly things that make everything run better exactly and then the fuel is what's actually needed to make the car run so the input that's needed that's that's awesome so maybe yeah we can start off by going into the growth engine itself so i've heard you talk about loops and engines and i have a visual of this thing going around and people talk about flywheels i found like a lot of the jargon sometimes is like overly used but in this case i think it actually is really helpful to see it visually um because i think if you think of like a growth engine in a traditional business you think of a marketing funnel which is not exactly the same thing but a lot of the time when you're getting new users and getting them to convert and become paying users and then spread and share something like in business school you might learn it like a funnel and i think what i like about this is it's not necessarily like a linear thing that just goes from top to bottom it's more something that keeps feeding itself is that accurate before we move on from there yeah that's exactly accurate and there's this uh group called reforge who was one of the first uh i guess um groups that kind of figured out that this is the thing that matters more than funnels so they kind of have this famous blog post that loops for the new funnels and in reality they're both important like funnels are a part of these loops and so they both uh are worth thinking about but when you're starting out it's a lot more important to think about the flywheel slash engine slash loop they're all kind of the same idea and it's just your point there are these things that kind of feed themselves and keep going yeah and so what we're going to do is we're going to be talking about a lot of theory but what we're going to try to do is layer on examples wherever possible so if we're talking about a funnel or a sorry not a funnel a a uh flywheel is there one that we could just explain to people yeah like airbnb's flywheel or a company that people know about</p><p><br>## ENGINES</p><p><br>let me share the four engines first and then we can talk about yeah that sounds great leverage each one </p><p>so essentially the way to think about this is if you think about like all the things you can do to grow your business there's like pr there's events there's paid ads there's seo there's this like whole collection of options and what this concept tries to help you with is which ones should you focus on deeply and which are just kind of these one-off things or just micro-optimizations </p><p>so the engines are the there's only four ways your business is really going to grow long term and the four ways are </p><p>- performance marketing and the way that loop works is you spend money to run an ad the ad drives customers the customers generate revenue and you can feed that into more ads so that's a pretty straightforward one </p><p>- the next is virality which is what we all know and love when we think about viral growth essentially users draw new users and those users join and invite their friends and their friends join and it goes on and on and they'll give examples but maybe an example that one is like yeah snapchat or telegram whatsapp facebook things where you're kind of encouraged in by your friends and we can talk about like how to know which of these your business is most naturally suited for because it's not like choose any it's usually based on the type of product that you have one is going to fit best and there's actually this kind of growing meme of first time founders focus on product and second time founders focus on distribution and a lot of that is that's actually very true i find and knowing these engines is how you think about that is almost working backwards from i have a unique way of being really good at one of these things what product can i build to take advantage of that that's that's in it that's a mental model that i find useful so anyway let me go through the four and then we can ta...</p>]]>
      </content:encoded>
      <pubDate>Wed, 02 Feb 2022 20:51:32 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>761</itunes:duration>
      <itunes:summary>The PM's PM breaks down his overall mental model for product growth.</itunes:summary>
      <itunes:subtitle>The PM's PM breaks down his overall mental model for product growth.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Product Development and the Mom Test [Rob Fitzpatrick]</title>
      <itunes:episode>276</itunes:episode>
      <podcast:episode>276</podcast:episode>
      <itunes:title>Product Development and the Mom Test [Rob Fitzpatrick]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/product-development-and-the-mom-test-rob-fitzpatrick</link>
      <description>
        <![CDATA[<p>Listen to Writer on the Side: <a href="https://www.listennotes.com/podcasts/writer-on-the-side/065-400k-from-writing-YXOg2DQur-5/">https://www.listennotes.com/podcasts/writer-on-the-side/065-400k-from-writing-YXOg2DQur-5/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Writer on the Side: <a href="https://www.listennotes.com/podcasts/writer-on-the-side/065-400k-from-writing-YXOg2DQur-5/">https://www.listennotes.com/podcasts/writer-on-the-side/065-400k-from-writing-YXOg2DQur-5/</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 01 Feb 2022 14:35:50 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>636</itunes:duration>
      <itunes:summary>how to develop a product from its earliest days.</itunes:summary>
      <itunes:subtitle>how to develop a product from its earliest days.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Product Market Fit [Andy Rachleff]</title>
      <itunes:episode>275</itunes:episode>
      <podcast:episode>275</podcast:episode>
      <itunes:title>Product Market Fit [Andy Rachleff]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d9de4354-3eec-4c53-b65f-b4cd3ff00199</guid>
      <link>https://mixtape.swyx.io/episodes/product-market-fit-andy-rachleff</link>
      <description>
        <![CDATA[<p>Listen to Village Global: <a href="https://www.listennotes.com/podcasts/village-globals/andy-rachleff-on-investing-YaXZIM2WHuj/">https://www.listennotes.com/podcasts/village-globals/andy-rachleff-on-investing-YaXZIM2WHuj/</a> (15 mins in)</p><ul><li>Don Valentine<ul><li>If a startup can screw something up it will</li><li>only way it can succeed is if the market pulls the product out of its hands</li></ul></li><li>Steve Blank: <ul><li>Value hypothesis (what are you building, for whom is it relevant, whats your business model)</li><li>THEN Growth hypothesis (acquire customers cost effectively)</li></ul></li><li>Almost no company succeeds with its original value hypothesis - they succeed and then they revise history</li><li>Great tech companies don't start by evaluating the market and coming up with solutions<ul><li>They observe an inflection point in tech that allows them to build a product, then figure out what they can do with that</li></ul></li><li>iterate on the who, don't iterate on the what<ul><li>most people change product - you lose insight on tech differentiation</li><li>iterate on the customer base to find what you have to offer</li><li>find desperate people - they dont say maybe, they say WHEN CAN I HAVE IT</li></ul></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Village Global: <a href="https://www.listennotes.com/podcasts/village-globals/andy-rachleff-on-investing-YaXZIM2WHuj/">https://www.listennotes.com/podcasts/village-globals/andy-rachleff-on-investing-YaXZIM2WHuj/</a> (15 mins in)</p><ul><li>Don Valentine<ul><li>If a startup can screw something up it will</li><li>only way it can succeed is if the market pulls the product out of its hands</li></ul></li><li>Steve Blank: <ul><li>Value hypothesis (what are you building, for whom is it relevant, whats your business model)</li><li>THEN Growth hypothesis (acquire customers cost effectively)</li></ul></li><li>Almost no company succeeds with its original value hypothesis - they succeed and then they revise history</li><li>Great tech companies don't start by evaluating the market and coming up with solutions<ul><li>They observe an inflection point in tech that allows them to build a product, then figure out what they can do with that</li></ul></li><li>iterate on the who, don't iterate on the what<ul><li>most people change product - you lose insight on tech differentiation</li><li>iterate on the customer base to find what you have to offer</li><li>find desperate people - they dont say maybe, they say WHEN CAN I HAVE IT</li></ul></li></ul>]]>
      </content:encoded>
      <pubDate>Mon, 31 Jan 2022 13:50:00 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>340</itunes:duration>
      <itunes:summary>Andy breaks down why and what PMF is.</itunes:summary>
      <itunes:subtitle>Andy breaks down why and what PMF is.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] swyx on the SourceGraph podcast</title>
      <itunes:episode>274</itunes:episode>
      <podcast:episode>274</podcast:episode>
      <itunes:title>[Weekend Drop] swyx on the SourceGraph podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-the-sourcegraph-podcast</link>
      <description>
        <![CDATA[<p>Listen to the Sourcegraph podcast: <a href="https://about.sourcegraph.com/podcast/swyx/">https://about.sourcegraph.com/podcast/swyx/</a></p><p>Video version: <a href="https://youtu.be/L1ATAYQFMn4">https://youtu.be/L1ATAYQFMn4</a></p><p>We cover: Svelte Society, Learning in Public, and Temporal.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Sourcegraph podcast: <a href="https://about.sourcegraph.com/podcast/swyx/">https://about.sourcegraph.com/podcast/swyx/</a></p><p>Video version: <a href="https://youtu.be/L1ATAYQFMn4">https://youtu.be/L1ATAYQFMn4</a></p><p>We cover: Svelte Society, Learning in Public, and Temporal.</p>]]>
      </content:encoded>
      <pubDate>Sun, 30 Jan 2022 00:23:49 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>4526</itunes:duration>
      <itunes:summary>I chatted with Beyang, CTO of Sourcegraph, on his podcast!</itunes:summary>
      <itunes:subtitle>I chatted with Beyang, CTO of Sourcegraph, on his podcast!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] The Origin of the Rickroll - Endless Thread</title>
      <itunes:episode>273</itunes:episode>
      <podcast:episode>273</podcast:episode>
      <itunes:title>[Music Fridays] The Origin of the Rickroll - Endless Thread</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/music-fridays-the-origin-of-the-rickroll-endless-thread</link>
      <description>
        <![CDATA[<p>Listen to Endless Thread/20kHz: <a href="https://www.20k.org/episodes/zzzzzzzzzzzrr">https://www.20k.org/episodes/zzzzzzzzzzzrr</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Endless Thread/20kHz: <a href="https://www.20k.org/episodes/zzzzzzzzzzzrr">https://www.20k.org/episodes/zzzzzzzzzzzrr</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 28 Jan 2022 18:16:00 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>971</itunes:duration>
      <itunes:summary>A great audio documentary on how the biggest internet meme started.</itunes:summary>
      <itunes:subtitle>A great audio documentary on how the biggest internet meme started.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>OODA Loops and the Long Tail [Marc Andreessen]</title>
      <itunes:episode>272</itunes:episode>
      <podcast:episode>272</podcast:episode>
      <itunes:title>OODA Loops and the Long Tail [Marc Andreessen]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/ooda-loops-and-the-long-tail-marc-andreessen</link>
      <description>
        <![CDATA[<p>Clip is 10 mins into this deleted Lindy Talk episode: <a href="https://web.archive.org/web/20210312232914/https://paulskallas.substack.com/p/03-lindy-talk-w-marc-andreessen">https://web.archive.org/web/20210312232914/https://paulskallas.substack.com/p/03-lindy-talk-w-marc-andreessen</a></p><p><a href="https://www.protocol.com/policy/marc-andreessen-a16z-lindy">Protocol on a16z and the Lindy Effect</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Clip is 10 mins into this deleted Lindy Talk episode: <a href="https://web.archive.org/web/20210312232914/https://paulskallas.substack.com/p/03-lindy-talk-w-marc-andreessen">https://web.archive.org/web/20210312232914/https://paulskallas.substack.com/p/03-lindy-talk-w-marc-andreessen</a></p><p><a href="https://www.protocol.com/policy/marc-andreessen-a16z-lindy">Protocol on a16z and the Lindy Effect</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 27 Jan 2022 23:35:05 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7fb2a1b6/33d8aa25.mp3" length="31026059" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>774</itunes:duration>
      <itunes:summary>Pmarca breaks down the content metagame.</itunes:summary>
      <itunes:subtitle>Pmarca breaks down the content metagame.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>First Principles Thinking [Elon Musk]</title>
      <itunes:episode>271</itunes:episode>
      <podcast:episode>271</podcast:episode>
      <itunes:title>First Principles Thinking [Elon Musk]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/first-principles-thinking-elon-musk</link>
      <description>
        <![CDATA[<p>Listen to the Lex Fridman podcast (25mins in): <a href="https://lexfridman.com/elon-musk-3/">https://lexfridman.com/elon-musk-3/</a> </p><p><a href="https://www.swyx.io/first-principles-approach"><strong>How I Approach First Principles Thinking via Logic and Epistemology</strong></a></p><p><strong>Transcript</strong></p><p>So what's your source of belief in situations like this when the engineering problem is so difficult, there's a lot of experts, many of whom you admire, who have failed in the past. Yes. And a lot of people, you know, a lot of experts, maybe journalists, all the kinds of, you know, the public in general have a lot of doubt about whether it's possible and you yourself know that even if it's a, non-normal set, not empty set of success, it's still unlikely or very difficult. Like where do you go to both personally, intellectually as an engineer, as a team, like for source of strength needed to sort of persevere through this and to keep going with the project, take it to completion. </p><p><strong>2 </strong></p><p>00:24:49</p><p>I suppose the strength. Hmm. I just really not how I think about things. I mean, for me, it's simply this, this is something that is important to get done, and we, we should just keep doing it or die trying, and I, I don't need, I source of strength. So </p><p><strong>0 </strong></p><p>00:25:07</p><p>Quitting is not even like, I'm </p><p><strong>2 </strong></p><p>00:25:10</p><p>Just not, it's not in my nature. Okay. And I, I don't care about optimism or pessimism, fuck that. We're going to get it done. Gotta to get it done. </p><p><strong>0 </strong></p><p>00:25:23</p><p>Can you then zoom back in to specific problems with Starship or any engineering problems you work on? Can you try to introspect your particular biologic when you're in that network, your thinking process, and describe how you think through problems, the different engineering and design problems. Is there like a systematic process you've spoken about first principles thinking kind of, </p><p><strong>2 </strong></p><p>00:25:45</p><p>Well, you know, like saying like, like physics is low and everything else was a recommendation. I'm like, I've met a lot of people that can break the law, but I, I have never met anyone who could break physics. So, so first for any kind of technology problem, you have to sort of just make sure you're not violating physics. And, you know, first principles analysis, I think, is something that can be applied to really any walk of life, any anything really? It's just, it's, it's really just saying, you know, let's, let's boil something down to the most fundamental principles. </p><p><strong>2 </strong></p><p>00:26:29</p><p>The things that we are most confident are true at a foundational level, and that sits your at your sets, your axiomatic base, and then you reason up from there. And then you cross check your conclusion against the, the axiomatic truth. So, you know, some basics in physics would be like, oh, you Vida and conservation of energy or momentum or something like that, you know, then you're slugging to work. So that's yeah. So that's just to establish it. Is it, is it, is it possible? And then another good physics tool is thinking about things in the limit. If you, if you take a particular thing and you scale it to a very large number or to very small number, how does, how does things change </p><p><strong>0 </strong></p><p>00:27:17</p><p>Like temporary, like in number of things, you manufacturer, something like that. And then in time, </p><p><strong>2 </strong></p><p>00:27:23</p><p>Yeah. Like, let's say, take example of like, like manufacturing, which I think is just a very underrated problem. And, and like I said, it's, it's much harder to take a, an advanced technology product and bring it into volume manufacturing than it is to design it in the first place. My more's magnitude. So, so let's say, you're trying to figure out is like, why is this, this part or product expensive? Is it because of something fundamentally foolish that we're doing? Or is it because our volume is too low? And so then you say, okay, well, what if our volume was a million units a year? </p><p><strong>2 </strong></p><p>00:28:05</p><p>Is it still expensive? That's what I'm invaluable thinking about things to the limit. If it's too expensive at a million units a year, then volume is not the reason why your thing is expensive. There's something fundamental about design. </p><p><strong>0 </strong></p><p>00:28:16</p><p>And then you then can focus on the reducing complexity or something like that. </p><p><strong>2 </strong></p><p>00:28:19</p><p>We could change the design to change the chains apart to be something that is not fundamentally expensive, but like, that's a common thing in rocketry. Cause the, the unit volume is relatively low. And so a common excuse would be well, it's expensive because our unit volume is low. And if we were in like automotive or something like that, or consumer electronics, then our costs would be lower on like unlike. Okay. So let's say now you're making a million units a year. Is it still expensive? The answer is yes. Then economies of scale are not the issue. </p><p><strong>0 </strong></p><p>00:28:53</p><p>Do you throw into manufacturing? Do you throw like supply chain, you talked about resources and materials and stuff like that. Do you throw that into the calculation of trying to reason from first principles? Like how are we going to make the supply chain work here? Yeah, yeah. And then the cost of materials, things like that, or is that too? </p><p><strong>2 </strong></p><p>00:29:10</p><p>Exactly. So like another, like a good example, I, of thinking about things in the limit is if you take any, you know, any, any product, a machine or whatever, like take a rocket or whatever, and say, if you've got, if you look at the raw raw materials in the rocket, so you're going to have like an aluminum steel titanium in canal, especially specialty alloys, copper. And you say, what are the, what's the weight of the constituent elements of each of these elements and what is their own material value? </p><p><strong>2 </strong></p><p>00:29:54</p><p>And that sets the asymptotic limit for how low the cost of the vehicle can be, unless you change the materials. So, and then when you do that, call it like maybe the magic one number or something like that. So that would be like, if you had the, you know, like just a pile of these raw materials here, and you could wave a magic wand and rearrange the atoms into the final shape, that would be the lowest possible cost that you could make this thing for, unless you change the materials. So then, and that is always, almost always a very low number. So then the what's actually causing these to be expensive is how you put the atoms into the desired shape. </p><p><strong>0 </strong></p><p>00:30:37</p><p>Yeah. Actually, if you don't mind me taking a tiny tangent, had a, I often talked to Jim Keller, who's somebody that work with use. </p><p><strong>2 </strong></p><p>00:30:45</p><p>Yeah. Jim was a great work at Tesla. </p><p><strong>0 </strong></p><p>00:30:49</p><p>So I suppose he carries the flame of the same kind of thinking that you're, you're talking about now. And I, I guess I see the same thing at Tesla and, and space X folks who work there, they kind of learn this way of thinking and it kinda becomes obvious almost. But anyway, I had argument, not argument. He educated me about how cheap it might be to manufacture a Tesla bought. We just, we had an argument. What is, how can you reduce the cost of s...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Lex Fridman podcast (25mins in): <a href="https://lexfridman.com/elon-musk-3/">https://lexfridman.com/elon-musk-3/</a> </p><p><a href="https://www.swyx.io/first-principles-approach"><strong>How I Approach First Principles Thinking via Logic and Epistemology</strong></a></p><p><strong>Transcript</strong></p><p>So what's your source of belief in situations like this when the engineering problem is so difficult, there's a lot of experts, many of whom you admire, who have failed in the past. Yes. And a lot of people, you know, a lot of experts, maybe journalists, all the kinds of, you know, the public in general have a lot of doubt about whether it's possible and you yourself know that even if it's a, non-normal set, not empty set of success, it's still unlikely or very difficult. Like where do you go to both personally, intellectually as an engineer, as a team, like for source of strength needed to sort of persevere through this and to keep going with the project, take it to completion. </p><p><strong>2 </strong></p><p>00:24:49</p><p>I suppose the strength. Hmm. I just really not how I think about things. I mean, for me, it's simply this, this is something that is important to get done, and we, we should just keep doing it or die trying, and I, I don't need, I source of strength. So </p><p><strong>0 </strong></p><p>00:25:07</p><p>Quitting is not even like, I'm </p><p><strong>2 </strong></p><p>00:25:10</p><p>Just not, it's not in my nature. Okay. And I, I don't care about optimism or pessimism, fuck that. We're going to get it done. Gotta to get it done. </p><p><strong>0 </strong></p><p>00:25:23</p><p>Can you then zoom back in to specific problems with Starship or any engineering problems you work on? Can you try to introspect your particular biologic when you're in that network, your thinking process, and describe how you think through problems, the different engineering and design problems. Is there like a systematic process you've spoken about first principles thinking kind of, </p><p><strong>2 </strong></p><p>00:25:45</p><p>Well, you know, like saying like, like physics is low and everything else was a recommendation. I'm like, I've met a lot of people that can break the law, but I, I have never met anyone who could break physics. So, so first for any kind of technology problem, you have to sort of just make sure you're not violating physics. And, you know, first principles analysis, I think, is something that can be applied to really any walk of life, any anything really? It's just, it's, it's really just saying, you know, let's, let's boil something down to the most fundamental principles. </p><p><strong>2 </strong></p><p>00:26:29</p><p>The things that we are most confident are true at a foundational level, and that sits your at your sets, your axiomatic base, and then you reason up from there. And then you cross check your conclusion against the, the axiomatic truth. So, you know, some basics in physics would be like, oh, you Vida and conservation of energy or momentum or something like that, you know, then you're slugging to work. So that's yeah. So that's just to establish it. Is it, is it, is it possible? And then another good physics tool is thinking about things in the limit. If you, if you take a particular thing and you scale it to a very large number or to very small number, how does, how does things change </p><p><strong>0 </strong></p><p>00:27:17</p><p>Like temporary, like in number of things, you manufacturer, something like that. And then in time, </p><p><strong>2 </strong></p><p>00:27:23</p><p>Yeah. Like, let's say, take example of like, like manufacturing, which I think is just a very underrated problem. And, and like I said, it's, it's much harder to take a, an advanced technology product and bring it into volume manufacturing than it is to design it in the first place. My more's magnitude. So, so let's say, you're trying to figure out is like, why is this, this part or product expensive? Is it because of something fundamentally foolish that we're doing? Or is it because our volume is too low? And so then you say, okay, well, what if our volume was a million units a year? </p><p><strong>2 </strong></p><p>00:28:05</p><p>Is it still expensive? That's what I'm invaluable thinking about things to the limit. If it's too expensive at a million units a year, then volume is not the reason why your thing is expensive. There's something fundamental about design. </p><p><strong>0 </strong></p><p>00:28:16</p><p>And then you then can focus on the reducing complexity or something like that. </p><p><strong>2 </strong></p><p>00:28:19</p><p>We could change the design to change the chains apart to be something that is not fundamentally expensive, but like, that's a common thing in rocketry. Cause the, the unit volume is relatively low. And so a common excuse would be well, it's expensive because our unit volume is low. And if we were in like automotive or something like that, or consumer electronics, then our costs would be lower on like unlike. Okay. So let's say now you're making a million units a year. Is it still expensive? The answer is yes. Then economies of scale are not the issue. </p><p><strong>0 </strong></p><p>00:28:53</p><p>Do you throw into manufacturing? Do you throw like supply chain, you talked about resources and materials and stuff like that. Do you throw that into the calculation of trying to reason from first principles? Like how are we going to make the supply chain work here? Yeah, yeah. And then the cost of materials, things like that, or is that too? </p><p><strong>2 </strong></p><p>00:29:10</p><p>Exactly. So like another, like a good example, I, of thinking about things in the limit is if you take any, you know, any, any product, a machine or whatever, like take a rocket or whatever, and say, if you've got, if you look at the raw raw materials in the rocket, so you're going to have like an aluminum steel titanium in canal, especially specialty alloys, copper. And you say, what are the, what's the weight of the constituent elements of each of these elements and what is their own material value? </p><p><strong>2 </strong></p><p>00:29:54</p><p>And that sets the asymptotic limit for how low the cost of the vehicle can be, unless you change the materials. So, and then when you do that, call it like maybe the magic one number or something like that. So that would be like, if you had the, you know, like just a pile of these raw materials here, and you could wave a magic wand and rearrange the atoms into the final shape, that would be the lowest possible cost that you could make this thing for, unless you change the materials. So then, and that is always, almost always a very low number. So then the what's actually causing these to be expensive is how you put the atoms into the desired shape. </p><p><strong>0 </strong></p><p>00:30:37</p><p>Yeah. Actually, if you don't mind me taking a tiny tangent, had a, I often talked to Jim Keller, who's somebody that work with use. </p><p><strong>2 </strong></p><p>00:30:45</p><p>Yeah. Jim was a great work at Tesla. </p><p><strong>0 </strong></p><p>00:30:49</p><p>So I suppose he carries the flame of the same kind of thinking that you're, you're talking about now. And I, I guess I see the same thing at Tesla and, and space X folks who work there, they kind of learn this way of thinking and it kinda becomes obvious almost. But anyway, I had argument, not argument. He educated me about how cheap it might be to manufacture a Tesla bought. We just, we had an argument. What is, how can you reduce the cost of s...</p>]]>
      </content:encoded>
      <pubDate>Wed, 26 Jan 2022 19:59:21 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2426a933/2ec41ad6.mp3" length="29234522" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>729</itunes:duration>
      <itunes:summary>Starman talks about the one law he cannot break.</itunes:summary>
      <itunes:subtitle>Starman talks about the one law he cannot break.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Magnification of Small Differences [Seth Godin]</title>
      <itunes:episode>270</itunes:episode>
      <podcast:episode>270</podcast:episode>
      <itunes:title>The Magnification of Small Differences [Seth Godin]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">79f4bf7f-b10d-49d7-b008-bbf6c9dc2dca</guid>
      <link>https://mixtape.swyx.io/episodes/the-magnification-of-small-differences-seth-godin</link>
      <description>
        <![CDATA[<p>Listen to Akimbo: <a href="https://www.listennotes.com/podcasts/akimbo-a-podcast/the-magnification-of-small-EVg8tLQnljC/">https://www.listennotes.com/podcasts/akimbo-a-podcast/the-magnification-of-small-EVg8tLQnljC/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Akimbo: <a href="https://www.listennotes.com/podcasts/akimbo-a-podcast/the-magnification-of-small-EVg8tLQnljC/">https://www.listennotes.com/podcasts/akimbo-a-podcast/the-magnification-of-small-EVg8tLQnljC/</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 25 Jan 2022 22:55:56 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2235182b/d4a88d95.mp3" length="31906763" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>796</itunes:duration>
      <itunes:summary>Why we create scarcity for no reason.</itunes:summary>
      <itunes:subtitle>Why we create scarcity for no reason.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Groups Never Admit Failure [Naval Ravikant]</title>
      <itunes:episode>269</itunes:episode>
      <podcast:episode>269</podcast:episode>
      <itunes:title>Groups Never Admit Failure [Naval Ravikant]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">758a09d0-3365-4a36-af54-dd7d0642db87</guid>
      <link>https://mixtape.swyx.io/episodes/groups-never-admit-failure-naval-ravikant</link>
      <description>
        <![CDATA[<p>Listen: <a href="https://nav.al/failure">https://nav.al/failure</a></p><p>HN Discussion also worthwhile: <a href="https://news.ycombinator.com/item?id=29488641">https://news.ycombinator.com/item?id=29488641</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen: <a href="https://nav.al/failure">https://nav.al/failure</a></p><p>HN Discussion also worthwhile: <a href="https://news.ycombinator.com/item?id=29488641">https://news.ycombinator.com/item?id=29488641</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 24 Jan 2022 22:30:59 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/508fe3dd/ce5bec2e.mp3" length="10647364" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>265</itunes:duration>
      <itunes:summary> A group would rather keep living in the mythology of “we were repressed” than ever admit failure. You get a schism instead.</itunes:summary>
      <itunes:subtitle> A group would rather keep living in the mythology of “we were repressed” than ever admit failure. You get a schism instead.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Backstage Pass: All of Me — John Legend</title>
      <itunes:episode>268</itunes:episode>
      <podcast:episode>268</podcast:episode>
      <itunes:title>[Music Friday] Backstage Pass: All of Me — John Legend</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ae6aa9ad-a9d8-4240-84e2-33170ce0bfc1</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-backstage-pass-all-of-me-john-legend</link>
      <description>
        <![CDATA[<p>Listen to Backstage Pass: <a href="https://www.pushkin.fm/episode/john-legend/">https://www.pushkin.fm/episode/john-legend/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Backstage Pass: <a href="https://www.pushkin.fm/episode/john-legend/">https://www.pushkin.fm/episode/john-legend/</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 21 Jan 2022 23:54:06 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7c0123f4/984a1905.mp3" length="37986945" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>948</itunes:duration>
      <itunes:summary>The Legend talks about his music and inspirations.</itunes:summary>
      <itunes:subtitle>The Legend talks about his music and inspirations.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Cybernetics and The End of Software [Peter Wang]</title>
      <itunes:episode>267</itunes:episode>
      <podcast:episode>267</podcast:episode>
      <itunes:title>Cybernetics and The End of Software [Peter Wang]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f4598091-7392-4d06-985d-4c93e80a9dc2</guid>
      <link>https://mixtape.swyx.io/episodes/cybernetics-and-the-end-of-software-peter-wang</link>
      <description>
        <![CDATA[<p>Listen to the Lex Fridman podcast: <a href="https://www.youtube.com/watch?v=X0-SXS6zdEQ">https://www.youtube.com/watch?v=X0-SXS6zdEQ</a></p><p>- <a href="https://karpathy.medium.com/software-2-0-a64152b37c35">Read about Software 2.0</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Lex Fridman podcast: <a href="https://www.youtube.com/watch?v=X0-SXS6zdEQ">https://www.youtube.com/watch?v=X0-SXS6zdEQ</a></p><p>- <a href="https://karpathy.medium.com/software-2-0-a64152b37c35">Read about Software 2.0</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 20 Jan 2022 18:51:36 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4b5ebe28/fc0969e1.mp3" length="23988251" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>598</itunes:duration>
      <itunes:summary>Peter Wang is the co-founder &amp;amp; CEO of Anaconda and one of the most impactful leaders and developers in the Python community.</itunes:summary>
      <itunes:subtitle>Peter Wang is the co-founder &amp;amp; CEO of Anaconda and one of the most impactful leaders and developers in the Python community.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hyperscaler-class Firmware+Hardware for Everyone [Bryan Cantrill]</title>
      <itunes:episode>266</itunes:episode>
      <podcast:episode>266</podcast:episode>
      <itunes:title>Hyperscaler-class Firmware+Hardware for Everyone [Bryan Cantrill]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">72bd9460-4d9e-4ffe-9d10-590a2e15b95b</guid>
      <link>https://mixtape.swyx.io/episodes/hyperscaler-class-firmware-hardware-for-everyone-bryan-cantrill</link>
      <description>
        <![CDATA[<ul><li>Source: <a href="https://www.youtube.com/watch?v=o2GhBig0OWM">https://www.youtube.com/watch?v=o2GhBig0OWM</a> (16 mins in)</li><li><a href="https://www.youtube.com/watch?v=mUTx61t443A">Jess Frazelle: Why Open Source Firmware is Important</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Source: <a href="https://www.youtube.com/watch?v=o2GhBig0OWM">https://www.youtube.com/watch?v=o2GhBig0OWM</a> (16 mins in)</li><li><a href="https://www.youtube.com/watch?v=mUTx61t443A">Jess Frazelle: Why Open Source Firmware is Important</a></li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 19 Jan 2022 22:14:18 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4ebde154/30b2066c.mp3" length="44897166" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1121</itunes:duration>
      <itunes:summary>Bryan explains the impetus behind the Oxide Computer Company</itunes:summary>
      <itunes:subtitle>Bryan explains the impetus behind the Oxide Computer Company</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Getting rejected, then hired, by Elon Musk + The Future of Serverless Databases [Sugu Sougoumarane, CTO Planetscale]</title>
      <itunes:episode>265</itunes:episode>
      <podcast:episode>265</podcast:episode>
      <itunes:title>Getting rejected, then hired, by Elon Musk + The Future of Serverless Databases [Sugu Sougoumarane, CTO Planetscale]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">566ab286-dcce-448c-8759-de21274b90cb</guid>
      <link>https://mixtape.swyx.io/episodes/getting-rejected-then-hired-by-elon-musk-the-future-of-serverless-databases-sugu-sougoumarane-cto-planetscale</link>
      <description>
        <![CDATA[<p>Listen to the Sourcegraph podcast: <a href="https://about.sourcegraph.com/podcast/sugu-sougoumarane/">https://about.sourcegraph.com/podcast/sugu-sougoumarane/</a></p><ul><li><a href="https://twitter.com/ssougou">https://twitter.com/ssougou</a></li><li><a href="https://www.linkedin.com/in/sugu-sougoumarane-b9bb25/">https://www.linkedin.com/in/sugu-sougoumarane-b9bb25/</a></li><li><a href="https://planetscale.com/blog/blog-series-consensus-algorithms-at-scale-part-1">Consensus Algorithms at Scale</a></li></ul><p><br><strong>Transcript</strong></p><p><strong>Beyang Liu:<br></strong><br></p><p>Yeah, tell us that story. What happened between you and Elon Musk?</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>So, this was 2000. Elon had just founded X.com. He had sold off Zip2, which was his previous company, and he was considered one of those up and coming entrepreneurs. He wasn’t as popular as he is today. But when I read X.com, if you read the description then, it said that it was an online bank. So, basically, there’s Wells Fargo, there’s Bank of America, and now there’s X.com, which is an internet-first bank.</p><p>That’s what it looked like. I said, “Wow. If it’s a bank, I better be formal.” So, I wore a tie and suit.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Oh no. And I’m assuming the dress code was a lot less formal.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>That turned him off instantly. So, I’m sitting there, he walks in and says, “Who the hell are you?” “I’m here for the interview.” “Oi, why are you wearing a suit?”</p><p><strong>Beyang Liu:<br></strong><br></p><p>That’s hilarious.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>So it turned out that this was 2000, where the boom was happening–‘99, 2000. And there were so many “me too” companies. “I’m going to change the world” kind of companies.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Sure. A lot of copycats.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>And I had been interviewing with a bunch of them. And none of them had a real story. A lot of them didn’t even have code written, but they had raised money from VCs because that’s how desperate VCs were to give you money. Anybody that said “I have an idea” got money.</p><p><strong>Beyang Liu:<br></strong><br></p><p>It was the height of the bubble.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Yeah, it was the height of the bubble. I was completely disillusioned saying that, “My God, this is a disaster. There is not a single company that has anything viable.” So I show up there and I’m kind of low energy because I don’t expect anything from this interview. All previous interviews were disasters and I had just walked out. And this one, I was like, “Oh, okay. Let’s hear it out. Let’s see what you got.” And so that came across to Elon as a guy who has no energy. And he was kind of disappointed. And I was wearing a suit. That’s even worse.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Two strikes.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Two strikes. And as I’m hearing his story, by the time the interview ended, I was so excited by what he was building. I just couldn’t believe it. I said, “Oh my God, this will change the world.” That’s basically how I ended up leaving. But that’s not how he ended up seeing me. I went through a recruiter. And the recruiter says, “Hey, they’re going to pass on you. They’re not interested. They think you have low energy.” I said, “What? Give me Elon’s email now. I’ll send him an email.”</p><p>So I sent him an email. Essentially, paraphrasing what I did, I basically sold him back his own company. I told him why this is going to be huge. And it turns out that, apparently, he was struggling to convince the greatness of his company to his own employees. And so he saw that and he was impressed that I was able to see what he saw. He even sent that email to everyone and told them, “See, there’s a guy outside who believes in what we are doing.” And so he called me back for an interview.</p><p>And now, looking back, I can see everybody was smiling. Everybody was passing me by, giving me second looks, and smiling.</p><p><strong>Beyang Liu:<br></strong><br></p><p>You were the guy.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Yeah, I was that guy.</p><p><strong>Beyang Liu:<br></strong><br></p><p>That’s awesome.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>The rest is history. Then I joined X.com. And then soon after that, X.com and PayPal merged, and that’s how I ended up at PayPal.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Do you remember what it is you said in that email? Because I’m sure everyone who’s listening, who’s ever bombed an interview, is like, “What do you say? What do you say in an email that gets you that second chance with Elon Musk of all people?”</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>I think actually I relate to what I said even now, because what I said was, “The most important thing is that I am sold on this vision and I will do anything to be part of it. I don’t care what you offer me. This vision is awesome. This is going to change the world. So I want to be part of this. I don’t care. My low energy is situational. Don’t read into that.” I need to dig up that email. I don’t think I was as eloquent as I am now.</p><p><strong>Beyang Liu:<br></strong><br></p><p>If you dig it up, we’ll link to it in the show notes.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Yeah, I’ll find out. I’ll see if I can find it. This is literally 21 years ago.</p><p><strong>Beyang Liu:<br></strong><br></p><p>I was just trying to think of email systems back then.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Yeah, exactly.</p><p><strong>Beyang Liu:<br></strong><br></p><p>But do you even remember what email you used in those days?</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>I think it was Yahoo.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Oh, Yahoo. Okay.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>So it may still be there. I should go look for it.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Yeah, fascinating.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>He may not remember me, but I think if I reminded him of the story, he would remember me if I ever met him again. If I told him this.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Yeah, it seems pretty memorable. I mean, a guy comes in and sells your company back to you so well–probably better than he could describe it. He shared it with the entire company. That’s awesome. </p><p>---</p><p>part 2<br>---</p><p><strong>Beyang Liu:<br></strong><br></p><p>Tell me about the key selling points of PlanetScale. So the front page says serverless database platform. What does that mean?</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>So here is what is changing in the industry. Vitess was in some respects, the first step towards what PlanetScale became. At YouTube, we literally ran tens of thousands of nodes. That’s how big the Vitess deployment was at YouTube.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Wow.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>And there is no DBA team that can manage anything of that size.</p><p><strong>Beyang Liu:<br></strong><br></p><p>It’s just too many no...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Sourcegraph podcast: <a href="https://about.sourcegraph.com/podcast/sugu-sougoumarane/">https://about.sourcegraph.com/podcast/sugu-sougoumarane/</a></p><ul><li><a href="https://twitter.com/ssougou">https://twitter.com/ssougou</a></li><li><a href="https://www.linkedin.com/in/sugu-sougoumarane-b9bb25/">https://www.linkedin.com/in/sugu-sougoumarane-b9bb25/</a></li><li><a href="https://planetscale.com/blog/blog-series-consensus-algorithms-at-scale-part-1">Consensus Algorithms at Scale</a></li></ul><p><br><strong>Transcript</strong></p><p><strong>Beyang Liu:<br></strong><br></p><p>Yeah, tell us that story. What happened between you and Elon Musk?</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>So, this was 2000. Elon had just founded X.com. He had sold off Zip2, which was his previous company, and he was considered one of those up and coming entrepreneurs. He wasn’t as popular as he is today. But when I read X.com, if you read the description then, it said that it was an online bank. So, basically, there’s Wells Fargo, there’s Bank of America, and now there’s X.com, which is an internet-first bank.</p><p>That’s what it looked like. I said, “Wow. If it’s a bank, I better be formal.” So, I wore a tie and suit.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Oh no. And I’m assuming the dress code was a lot less formal.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>That turned him off instantly. So, I’m sitting there, he walks in and says, “Who the hell are you?” “I’m here for the interview.” “Oi, why are you wearing a suit?”</p><p><strong>Beyang Liu:<br></strong><br></p><p>That’s hilarious.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>So it turned out that this was 2000, where the boom was happening–‘99, 2000. And there were so many “me too” companies. “I’m going to change the world” kind of companies.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Sure. A lot of copycats.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>And I had been interviewing with a bunch of them. And none of them had a real story. A lot of them didn’t even have code written, but they had raised money from VCs because that’s how desperate VCs were to give you money. Anybody that said “I have an idea” got money.</p><p><strong>Beyang Liu:<br></strong><br></p><p>It was the height of the bubble.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Yeah, it was the height of the bubble. I was completely disillusioned saying that, “My God, this is a disaster. There is not a single company that has anything viable.” So I show up there and I’m kind of low energy because I don’t expect anything from this interview. All previous interviews were disasters and I had just walked out. And this one, I was like, “Oh, okay. Let’s hear it out. Let’s see what you got.” And so that came across to Elon as a guy who has no energy. And he was kind of disappointed. And I was wearing a suit. That’s even worse.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Two strikes.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Two strikes. And as I’m hearing his story, by the time the interview ended, I was so excited by what he was building. I just couldn’t believe it. I said, “Oh my God, this will change the world.” That’s basically how I ended up leaving. But that’s not how he ended up seeing me. I went through a recruiter. And the recruiter says, “Hey, they’re going to pass on you. They’re not interested. They think you have low energy.” I said, “What? Give me Elon’s email now. I’ll send him an email.”</p><p>So I sent him an email. Essentially, paraphrasing what I did, I basically sold him back his own company. I told him why this is going to be huge. And it turns out that, apparently, he was struggling to convince the greatness of his company to his own employees. And so he saw that and he was impressed that I was able to see what he saw. He even sent that email to everyone and told them, “See, there’s a guy outside who believes in what we are doing.” And so he called me back for an interview.</p><p>And now, looking back, I can see everybody was smiling. Everybody was passing me by, giving me second looks, and smiling.</p><p><strong>Beyang Liu:<br></strong><br></p><p>You were the guy.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Yeah, I was that guy.</p><p><strong>Beyang Liu:<br></strong><br></p><p>That’s awesome.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>The rest is history. Then I joined X.com. And then soon after that, X.com and PayPal merged, and that’s how I ended up at PayPal.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Do you remember what it is you said in that email? Because I’m sure everyone who’s listening, who’s ever bombed an interview, is like, “What do you say? What do you say in an email that gets you that second chance with Elon Musk of all people?”</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>I think actually I relate to what I said even now, because what I said was, “The most important thing is that I am sold on this vision and I will do anything to be part of it. I don’t care what you offer me. This vision is awesome. This is going to change the world. So I want to be part of this. I don’t care. My low energy is situational. Don’t read into that.” I need to dig up that email. I don’t think I was as eloquent as I am now.</p><p><strong>Beyang Liu:<br></strong><br></p><p>If you dig it up, we’ll link to it in the show notes.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Yeah, I’ll find out. I’ll see if I can find it. This is literally 21 years ago.</p><p><strong>Beyang Liu:<br></strong><br></p><p>I was just trying to think of email systems back then.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>Yeah, exactly.</p><p><strong>Beyang Liu:<br></strong><br></p><p>But do you even remember what email you used in those days?</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>I think it was Yahoo.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Oh, Yahoo. Okay.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>So it may still be there. I should go look for it.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Yeah, fascinating.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>He may not remember me, but I think if I reminded him of the story, he would remember me if I ever met him again. If I told him this.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Yeah, it seems pretty memorable. I mean, a guy comes in and sells your company back to you so well–probably better than he could describe it. He shared it with the entire company. That’s awesome. </p><p>---</p><p>part 2<br>---</p><p><strong>Beyang Liu:<br></strong><br></p><p>Tell me about the key selling points of PlanetScale. So the front page says serverless database platform. What does that mean?</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>So here is what is changing in the industry. Vitess was in some respects, the first step towards what PlanetScale became. At YouTube, we literally ran tens of thousands of nodes. That’s how big the Vitess deployment was at YouTube.</p><p><strong>Beyang Liu:<br></strong><br></p><p>Wow.</p><p><strong>Sugu Sougoumarane:<br></strong><br></p><p>And there is no DBA team that can manage anything of that size.</p><p><strong>Beyang Liu:<br></strong><br></p><p>It’s just too many no...</p>]]>
      </content:encoded>
      <pubDate>Tue, 18 Jan 2022 23:02:30 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0c6c987a/94439c46.mp3" length="45693266" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1141</itunes:duration>
      <itunes:summary>An awesome hiring story, and then the best Planetscale pitch I've yet heard.</itunes:summary>
      <itunes:subtitle>An awesome hiring story, and then the best Planetscale pitch I've yet heard.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] swyx on the Software Dev Journey podcast</title>
      <itunes:episode>264</itunes:episode>
      <podcast:episode>264</podcast:episode>
      <itunes:title>[Weekend Drop] swyx on the Software Dev Journey podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">33865f04-b67e-49b6-841f-6048ff450cca</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-the-software-dev-journey-podcast</link>
      <description>
        <![CDATA[<p>Listen to Software Dev Journey: <a href="https://www.listennotes.com/podcasts/software/152-shawn-wang-from-the-fine-px_1sYDV9yT/">https://www.listennotes.com/podcasts/software/152-shawn-wang-from-the-fine-px_1sYDV9yT/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Software Dev Journey: <a href="https://www.listennotes.com/podcasts/software/152-shawn-wang-from-the-fine-px_1sYDV9yT/">https://www.listennotes.com/podcasts/software/152-shawn-wang-from-the-fine-px_1sYDV9yT/</a></p>]]>
      </content:encoded>
      <pubDate>Sun, 16 Jan 2022 11:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/142e6632/93d0d021.mp3" length="39105888" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3257</itunes:duration>
      <itunes:summary>I joined Tim Bourguignon to talk career change, LIP and the Coding Career Handbook!</itunes:summary>
      <itunes:subtitle>I joined Tim Bourguignon to talk career change, LIP and the Coding Career Handbook!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Nonsensical Sounds - Paul Simon</title>
      <itunes:episode>263</itunes:episode>
      <podcast:episode>263</podcast:episode>
      <itunes:title>[Music Fridays] Nonsensical Sounds - Paul Simon</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b6797d9e-a024-4dfc-8a40-bfb327588aa8</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-nonsensical-sounds-paul-simon</link>
      <description>
        <![CDATA[<p>Listen to Conversations With Paul Simon: <a href="https://www.audacy.com/podcasts/revisionist-history-21817/revisionist-history-presents-miracle-and-wonder-conversations-with-paul-simon-947753006">https://www.audacy.com/podcasts/revisionist-history-21817/revisionist-history-presents-miracle-and-wonder-conversations-with-paul-simon-947753006</a> 20 mins in</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Conversations With Paul Simon: <a href="https://www.audacy.com/podcasts/revisionist-history-21817/revisionist-history-presents-miracle-and-wonder-conversations-with-paul-simon-947753006">https://www.audacy.com/podcasts/revisionist-history-21817/revisionist-history-presents-miracle-and-wonder-conversations-with-paul-simon-947753006</a> 20 mins in</p>]]>
      </content:encoded>
      <pubDate>Fri, 14 Jan 2022 16:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c52396d7/752fe205.mp3" length="18604236" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>463</itunes:duration>
      <itunes:summary>my favorite part of Malcolm Gladwell's new audiobook ft. Paul Simon </itunes:summary>
      <itunes:subtitle>my favorite part of Malcolm Gladwell's new audiobook ft. Paul Simon </itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>On Podcasting [Lex Fridman]</title>
      <itunes:episode>262</itunes:episode>
      <podcast:episode>262</podcast:episode>
      <itunes:title>On Podcasting [Lex Fridman]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a2ab26d6-42df-452d-b0cb-a0166a12bcf5</guid>
      <link>https://mixtape.swyx.io/episodes/on-podcasting-lex-fridman</link>
      <description>
        <![CDATA[<p>Listen to the Huberman Lab: <a href="https://hubermanlab.com/dr-lex-fridman-machines-creativity-and-love/">https://hubermanlab.com/dr-lex-fridman-machines-creativity-and-love/</a> (2h 43mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Huberman Lab: <a href="https://hubermanlab.com/dr-lex-fridman-machines-creativity-and-love/">https://hubermanlab.com/dr-lex-fridman-machines-creativity-and-love/</a> (2h 43mins in)</p>]]>
      </content:encoded>
      <pubDate>Thu, 13 Jan 2022 21:25:42 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b482d8a0/15226fb4.mp3" length="32794891" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>818</itunes:duration>
      <itunes:summary>The master podcaster opens up about podcasting.</itunes:summary>
      <itunes:subtitle>The master podcaster opens up about podcasting.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Game Theory Hack [Joseph Nelson]</title>
      <itunes:episode>261</itunes:episode>
      <podcast:episode>261</podcast:episode>
      <itunes:title>The Game Theory Hack [Joseph Nelson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4388fcce-56eb-4bbf-ab31-a4f74fd32e06</guid>
      <link>https://mixtape.swyx.io/episodes/the-game-theory-hack-joseph-nelson</link>
      <description>
        <![CDATA[<p>Listen to the Sourcegraph Podcast: <a href="https://about.sourcegraph.com/podcast/joseph-nelson/">https://about.sourcegraph.com/podcast/joseph-nelson/</a> (about 10mins in) </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Sourcegraph Podcast: <a href="https://about.sourcegraph.com/podcast/joseph-nelson/">https://about.sourcegraph.com/podcast/joseph-nelson/</a> (about 10mins in) </p>]]>
      </content:encoded>
      <pubDate>Wed, 12 Jan 2022 22:12:46 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/646cec27/e647c37f.mp3" length="21202966" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>528</itunes:duration>
      <itunes:summary>Joseph Nelson tells his never-before-heard story on hacking his college Game Theory class.</itunes:summary>
      <itunes:subtitle>Joseph Nelson tells his never-before-heard story on hacking his college Game Theory class.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How To Create Fans [Jesse Cole]</title>
      <itunes:episode>260</itunes:episode>
      <podcast:episode>260</podcast:episode>
      <itunes:title>How To Create Fans [Jesse Cole]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8b2f5f3d-f665-4436-87cf-f763e75e0750</guid>
      <link>https://mixtape.swyx.io/episodes/how-to-create-fans-jesse-cole</link>
      <description>
        <![CDATA[<p>Listen to the episode: <a href="https://www.listennotes.com/podcasts/unthinkable-with/going-bananas-K9rhSCyVziv/">https://www.listennotes.com/podcasts/unthinkable-with/going-bananas-K9rhSCyVziv/</a> 15mins in</p><p>Subscribe: <a href="https://pod.link/jay">https://pod.link/jay</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the episode: <a href="https://www.listennotes.com/podcasts/unthinkable-with/going-bananas-K9rhSCyVziv/">https://www.listennotes.com/podcasts/unthinkable-with/going-bananas-K9rhSCyVziv/</a> 15mins in</p><p>Subscribe: <a href="https://pod.link/jay">https://pod.link/jay</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 11 Jan 2022 22:21:30 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6c30c4ff/d5899e9d.mp3" length="34112955" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>851</itunes:duration>
      <itunes:summary>The larger than life, yellow-tux wearing minor league baseball team owner opens up about how he turned around the Savannah Bananas.</itunes:summary>
      <itunes:subtitle>The larger than life, yellow-tux wearing minor league baseball team owner opens up about how he turned around the Savannah Bananas.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on the MongoDB Podcast</title>
      <itunes:episode>259</itunes:episode>
      <podcast:episode>259</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on the MongoDB Podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">47b5203f-80e3-4a42-ba98-9a3339ff0071</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-the-mongodb-podcast</link>
      <description>
        <![CDATA[<p>From the MongoDB Podcast: <a href="https://mongodb.libsyn.com/ep-93-swyx-learn-in-public-and-temporal">https://mongodb.libsyn.com/ep-93-swyx-learn-in-public-and-temporal</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From the MongoDB Podcast: <a href="https://mongodb.libsyn.com/ep-93-swyx-learn-in-public-and-temporal">https://mongodb.libsyn.com/ep-93-swyx-learn-in-public-and-temporal</a></p>]]>
      </content:encoded>
      <pubDate>Sun, 09 Jan 2022 14:26:42 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e1539b08/9fc5f71b.mp3" length="34442586" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2045</itunes:duration>
      <itunes:summary>I was on the MongoDB podcast talking about #LearnInPublic and Temporal!</itunes:summary>
      <itunes:subtitle>I was on the MongoDB podcast talking about #LearnInPublic and Temporal!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Somebody That I Used to Know (Fingerstyle) - Mike Dawes &amp; Tommy Emmanuel</title>
      <itunes:episode>258</itunes:episode>
      <podcast:episode>258</podcast:episode>
      <itunes:title>[Music Fridays] Somebody That I Used to Know (Fingerstyle) - Mike Dawes &amp; Tommy Emmanuel</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4740d508-36c0-41f2-82b3-c7a3e36af715</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-somebody-that-i-used-to-know-fingerstyle-mike-dawes-tommy-emmanuel</link>
      <description>
        <![CDATA[<p>Watch Mike Dawes on Youtube: <a href="https://www.youtube.com/watch?v=2bx9vTF8x2s">https://www.youtube.com/watch?v=2bx9vTF8x2s</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch Mike Dawes on Youtube: <a href="https://www.youtube.com/watch?v=2bx9vTF8x2s">https://www.youtube.com/watch?v=2bx9vTF8x2s</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 07 Jan 2022 19:54:22 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3b379224/49588498.mp3" length="3603685" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>222</itunes:duration>
      <itunes:summary>Mike Dawes &amp;amp; Tommy Emmanuel - Somebody That I Used to Know (2021)</itunes:summary>
      <itunes:subtitle>Mike Dawes &amp;amp; Tommy Emmanuel - Somebody That I Used to Know (2021)</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Habits for Other People [James Clear]</title>
      <itunes:episode>257</itunes:episode>
      <podcast:episode>257</podcast:episode>
      <itunes:title>Habits for Other People [James Clear]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4e0a07e9-aaf2-430b-a3d5-6f50751a60d8</guid>
      <link>https://mixtape.swyx.io/episodes/habits-for-other-people-james-clear</link>
      <description>
        <![CDATA[<p>listen to the Peter Attia podcast: <a href="https://www.listennotes.com/podcasts/the-peter-attia/183-james-clear-building-mqgBcuP8-25/">https://www.listennotes.com/podcasts/the-peter-attia/183-james-clear-building-mqgBcuP8-25/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>listen to the Peter Attia podcast: <a href="https://www.listennotes.com/podcasts/the-peter-attia/183-james-clear-building-mqgBcuP8-25/">https://www.listennotes.com/podcasts/the-peter-attia/183-james-clear-building-mqgBcuP8-25/</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 06 Jan 2022 21:54:41 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8cd7092f/f5c9ce1b.mp3" length="22958991" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>572</itunes:duration>
      <itunes:summary>James talks on the Peter Attia podcast</itunes:summary>
      <itunes:subtitle>James talks on the Peter Attia podcast</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Habit Formation [Andrew Huberman]</title>
      <itunes:episode>256</itunes:episode>
      <podcast:episode>256</podcast:episode>
      <itunes:title>Habit Formation [Andrew Huberman]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1b594b48-a294-4270-a34a-d83af723a80d</guid>
      <link>https://mixtape.swyx.io/episodes/habit-formation-andrew-huberman</link>
      <description>
        <![CDATA[<p>Listen to the Huberman Lab (1h18mins in) <a href="https://www.listennotes.com/podcasts/huberman-lab/the-science-of-making-1VeFnGW6psA/?t=4702">https://www.listennotes.com/podcasts/huberman-lab/the-science-of-making-1VeFnGW6psA/?t=4702</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Huberman Lab (1h18mins in) <a href="https://www.listennotes.com/podcasts/huberman-lab/the-science-of-making-1VeFnGW6psA/?t=4702">https://www.listennotes.com/podcasts/huberman-lab/the-science-of-making-1VeFnGW6psA/?t=4702</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 05 Jan 2022 21:13:51 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/19644468/c09610ec.mp3" length="27208916" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>679</itunes:duration>
      <itunes:summary>Andrew Huberman's 21 day Habit Formation routine!</itunes:summary>
      <itunes:subtitle>Andrew Huberman's 21 day Habit Formation routine!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Keystone Habit [Charles Duhigg]</title>
      <itunes:episode>255</itunes:episode>
      <podcast:episode>255</podcast:episode>
      <itunes:title>The Keystone Habit [Charles Duhigg]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">18e637b9-1585-44df-adc1-692cf114129e</guid>
      <link>https://mixtape.swyx.io/episodes/the-keystone-habit-charles-duhigg</link>
      <description>
        <![CDATA[<p>Listen to the GTD podcast: <a href="https://gettingthingsdone.com/2021/02/david-allen-interviews-charles-duhigg/">https://gettingthingsdone.com/2021/02/david-allen-interviews-charles-duhigg/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the GTD podcast: <a href="https://gettingthingsdone.com/2021/02/david-allen-interviews-charles-duhigg/">https://gettingthingsdone.com/2021/02/david-allen-interviews-charles-duhigg/</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 04 Jan 2022 17:47:43 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/606ed78d/e6de0091.mp3" length="22134105" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>552</itunes:duration>
      <itunes:summary>The author of The Power of Habit summarizes his own book.</itunes:summary>
      <itunes:subtitle>The author of The Power of Habit summarizes his own book.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Getting Things Done [David Allen]</title>
      <itunes:episode>254</itunes:episode>
      <podcast:episode>254</podcast:episode>
      <itunes:title>Getting Things Done [David Allen]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7345938b-7e6e-4cb9-87c5-6bb87eed5308</guid>
      <link>https://mixtape.swyx.io/episodes/getting-things-done-david-allen</link>
      <description>
        <![CDATA[<p>Listen to the GTD podcast: <a href="https://gettingthingsdone.com/2019/10/an-overview-of-gtd/">https://gettingthingsdone.com/2019/10/an-overview-of-gtd/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the GTD podcast: <a href="https://gettingthingsdone.com/2019/10/an-overview-of-gtd/">https://gettingthingsdone.com/2019/10/an-overview-of-gtd/</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 03 Jan 2022 21:31:34 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c0c80724/78a00007.mp3" length="49304268" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1231</itunes:duration>
      <itunes:summary>The GTD Guy explains the GTD system!</itunes:summary>
      <itunes:subtitle>The GTD Guy explains the GTD system!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Finish Things [Zach Braff, Donald Faison]</title>
      <itunes:episode>252</itunes:episode>
      <podcast:episode>252</podcast:episode>
      <itunes:title>Finish Things [Zach Braff, Donald Faison]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cc087db5-faaa-421e-bf38-c0f48a5220d2</guid>
      <link>https://mixtape.swyx.io/episodes/finish-things-zach-braff-donald-faison</link>
      <description>
        <![CDATA[<p>Listen to Fake Doctors, Real Friends: <a href="https://overcast.fm/+ZHU0NDSpM">https://overcast.fm/+ZHU0NDSpM</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Fake Doctors, Real Friends: <a href="https://overcast.fm/+ZHU0NDSpM">https://overcast.fm/+ZHU0NDSpM</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 30 Dec 2021 00:09:51 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8451a4f5/0e806fe5.mp3" length="25727204" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>642</itunes:duration>
      <itunes:summary>The Scrubs stars give advice to young creatives.</itunes:summary>
      <itunes:subtitle>The Scrubs stars give advice to young creatives.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The California Gothic Monkey Story [Taylor Negron]</title>
      <itunes:episode>251</itunes:episode>
      <podcast:episode>251</podcast:episode>
      <itunes:title>The California Gothic Monkey Story [Taylor Negron]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8e1a457b-28a3-4d44-a40b-1304a07a9100</guid>
      <link>https://mixtape.swyx.io/episodes/the-california-gothic-monkey-story-taylor-negron</link>
      <description>
        <![CDATA[<p>From The Moth: <a href="https://themoth.org/radio-hour/holiday-special-2014-monkeys-megachurches-and-first-elves">https://themoth.org/radio-hour/holiday-special-2014-monkeys-megachurches-and-first-elves</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From The Moth: <a href="https://themoth.org/radio-hour/holiday-special-2014-monkeys-megachurches-and-first-elves">https://themoth.org/radio-hour/holiday-special-2014-monkeys-megachurches-and-first-elves</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 29 Dec 2021 00:09:13 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4565f6f3/41cb9bf8.mp3" length="38918112" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>971</itunes:duration>
      <itunes:summary>A boy thinks his dreams have finally come true when he gets an exotic pet. </itunes:summary>
      <itunes:subtitle>A boy thinks his dreams have finally come true when he gets an exotic pet. </itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Break into Porn [Leo Vice]</title>
      <itunes:episode>250</itunes:episode>
      <podcast:episode>250</podcast:episode>
      <itunes:title>How to Break into Porn [Leo Vice]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">08e65e19-2e10-4937-a5a2-6b31d86432a5</guid>
      <link>https://mixtape.swyx.io/episodes/how-to-break-into-porn-leo-vice</link>
      <description>
        <![CDATA[<p>Listen to the PH podcast: <a href="https://soundcloud.com/thepornhubpodcast/leo-vice-asian-male-pornstar">https://soundcloud.com/thepornhubpodcast/leo-vice-asian-male-pornstar</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the PH podcast: <a href="https://soundcloud.com/thepornhubpodcast/leo-vice-asian-male-pornstar">https://soundcloud.com/thepornhubpodcast/leo-vice-asian-male-pornstar</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 28 Dec 2021 00:31:10 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6b66e43f/333cae74.mp3" length="33178177" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>828</itunes:duration>
      <itunes:summary>Leo Vice and Asa Akira give career advice.</itunes:summary>
      <itunes:subtitle>Leo Vice and Asa Akira give career advice.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Voctave Christmas</title>
      <itunes:episode>253</itunes:episode>
      <podcast:episode>253</podcast:episode>
      <itunes:title>[Music Friday] Voctave Christmas</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">42ecd48e-529b-41e3-8e09-76b4a6f87405</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-voctave-christmas</link>
      <description>
        <![CDATA[<p>Watch and subscribe: <a href="https://www.youtube.com/watch?v=iYFFKuuaF3k">https://www.youtube.com/watch?v=iYFFKuuaF3k</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch and subscribe: <a href="https://www.youtube.com/watch?v=iYFFKuuaF3k">https://www.youtube.com/watch?v=iYFFKuuaF3k</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 25 Dec 2021 16:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/14623c6d/bb87eeba.mp3" length="7605648" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>188</itunes:duration>
      <itunes:summary>Merry Christmas!</itunes:summary>
      <itunes:subtitle>Merry Christmas!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Adapting Wheel of Time to Screen [Brandon Sanderson]</title>
      <itunes:episode>249</itunes:episode>
      <podcast:episode>249</podcast:episode>
      <itunes:title>Adapting Wheel of Time to Screen [Brandon Sanderson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">749181a2-1f6a-440a-9702-ce2e39675a54</guid>
      <link>https://mixtape.swyx.io/episodes/adapting-wheel-of-time-to-screen-brandon-sanderson</link>
      <description>
        <![CDATA[<p>Watch the Intentionally Blank podcast <a href="https://www.youtube.com/watch?v=Dnbmku3lFmg">https://www.youtube.com/watch?v=Dnbmku3lFmg</a> (20mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch the Intentionally Blank podcast <a href="https://www.youtube.com/watch?v=Dnbmku3lFmg">https://www.youtube.com/watch?v=Dnbmku3lFmg</a> (20mins in)</p>]]>
      </content:encoded>
      <pubDate>Wed, 22 Dec 2021 15:51:46 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6da2cfff/379458e4.mp3" length="31637007" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>789</itunes:duration>
      <itunes:summary>The author and producer reveals some key decisions on the adaptation.</itunes:summary>
      <itunes:subtitle>The author and producer reveals some key decisions on the adaptation.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why the Bourne Identity is Underrated [Pete Holmes]</title>
      <itunes:episode>248</itunes:episode>
      <podcast:episode>248</podcast:episode>
      <itunes:title>Why the Bourne Identity is Underrated [Pete Holmes]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a12078dc-b6ac-4225-8171-e87ac284f76d</guid>
      <link>https://mixtape.swyx.io/episodes/why-the-bourne-identity-is-underrated-pete-holmes</link>
      <description>
        <![CDATA[<p>Listen to Films to Be Buried With (1h in): <a href="https://www.listennotes.com/podcasts/films-to-be-buried/pete-holmes-films-to-be-6f_tQjdSLmH/">https://www.listennotes.com/podcasts/films-to-be-buried/pete-holmes-films-to-be-6f_tQjdSLmH/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Films to Be Buried With (1h in): <a href="https://www.listennotes.com/podcasts/films-to-be-buried/pete-holmes-films-to-be-6f_tQjdSLmH/">https://www.listennotes.com/podcasts/films-to-be-buried/pete-holmes-films-to-be-6f_tQjdSLmH/</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 21 Dec 2021 22:16:36 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/27c62b5f/a48fe38c.mp3" length="12624033" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>314</itunes:duration>
      <itunes:summary>Pete explains why the Bourne trilogy is his most relatable film.</itunes:summary>
      <itunes:subtitle>Pete explains why the Bourne trilogy is his most relatable film.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Colorblind Camouflage [Roger Hanlon]</title>
      <itunes:episode>247</itunes:episode>
      <podcast:episode>247</podcast:episode>
      <itunes:title>Colorblind Camouflage [Roger Hanlon]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">92c9b4bb-6c73-4992-bce3-8d6d29fb88d6</guid>
      <link>https://mixtape.swyx.io/episodes/colorblind-camouflage-roger-hanlon</link>
      <description>
        <![CDATA[<p>Listen to After On: <a href="https://after-on.com/episodes-31-60/057">https://after-on.com/episodes-31-60/057</a></p><p>Roger Hanlon's research online: <a href="https://www.youtube.com/watch?v=ogCIqaCe2zI">https://www.youtube.com/watch?v=ogCIqaCe2zI</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to After On: <a href="https://after-on.com/episodes-31-60/057">https://after-on.com/episodes-31-60/057</a></p><p>Roger Hanlon's research online: <a href="https://www.youtube.com/watch?v=ogCIqaCe2zI">https://www.youtube.com/watch?v=ogCIqaCe2zI</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 20 Dec 2021 19:09:22 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5f2cb6ee/c1dc2b82.mp3" length="30480305" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>760</itunes:duration>
      <itunes:summary>How can cephalopods camouflage themselves when they cannot see color?</itunes:summary>
      <itunes:subtitle>How can cephalopods camouflage themselves when they cannot see color?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Spider-Man: No Way Home OST</title>
      <itunes:episode>246</itunes:episode>
      <podcast:episode>246</podcast:episode>
      <itunes:title>[Music Fridays] Spider-Man: No Way Home OST</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8f6f5d3d-03c6-4674-9779-3f7ff950b313</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-spider-man-no-way-home</link>
      <description>
        <![CDATA[<p>From: <a href="https://www.youtube.com/watch?v=AVmfpULFk-M">https://www.youtube.com/watch?v=AVmfpULFk-M</a></p><p><strong>Points of interest:</strong><br>11:24 Doc Ock’s theme</p><p>21:20 "Goosebumps"</p><p>37:30 Tom Holland standing in the pouring rain while he watches Jonah on the big screen right after SPOILER</p><p>42:00 The movie's max hype moment</p><p>48:05 SPOILER 3's theme</p><p>48:42 SPOILER 2's theme</p><p>51:44 Final fight</p><p>1:01:27 Goodbyes</p><p>1:04:36-1:06:12 Credits-only Spider-man theme</p><p><br><strong>Track List: </strong><br>0:00 Intro to Fake News<br>1:11 World’s Worst Friendly Neighbor<br>2:03 Damage Control<br>4:20 Being a Spider Bites<br>5:25 Gone in a Flash<br>7:18 All Spell Breaks Loose<br>10:44 Otto Trouble<br>15:04 Ghost Fighter in the Sky / Beach Blanket Bro Down<br>17:52 Strange Bedfellows<br>19:37 Sling vs Bling<br>24:38 Octo Gone<br>28:12 No Good Deed<br>33:13 Exit Through the Lobby<br>37:28 A Doom With a View<br>39:29 Spider Baiting<br>41:04 Liberty Parlance<br>42:33 Monster Smash<br>43:55 Arc Reactor<br>46:52 Shield of Pain<br>51:44 Goblin His Inner Demons<br>55:39 Forget Me Knots<br>1:02:28 Peter Parker Picked a Perilously Precarious Profession<br>1:04:00 Arachnoverture</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From: <a href="https://www.youtube.com/watch?v=AVmfpULFk-M">https://www.youtube.com/watch?v=AVmfpULFk-M</a></p><p><strong>Points of interest:</strong><br>11:24 Doc Ock’s theme</p><p>21:20 "Goosebumps"</p><p>37:30 Tom Holland standing in the pouring rain while he watches Jonah on the big screen right after SPOILER</p><p>42:00 The movie's max hype moment</p><p>48:05 SPOILER 3's theme</p><p>48:42 SPOILER 2's theme</p><p>51:44 Final fight</p><p>1:01:27 Goodbyes</p><p>1:04:36-1:06:12 Credits-only Spider-man theme</p><p><br><strong>Track List: </strong><br>0:00 Intro to Fake News<br>1:11 World’s Worst Friendly Neighbor<br>2:03 Damage Control<br>4:20 Being a Spider Bites<br>5:25 Gone in a Flash<br>7:18 All Spell Breaks Loose<br>10:44 Otto Trouble<br>15:04 Ghost Fighter in the Sky / Beach Blanket Bro Down<br>17:52 Strange Bedfellows<br>19:37 Sling vs Bling<br>24:38 Octo Gone<br>28:12 No Good Deed<br>33:13 Exit Through the Lobby<br>37:28 A Doom With a View<br>39:29 Spider Baiting<br>41:04 Liberty Parlance<br>42:33 Monster Smash<br>43:55 Arc Reactor<br>46:52 Shield of Pain<br>51:44 Goblin His Inner Demons<br>55:39 Forget Me Knots<br>1:02:28 Peter Parker Picked a Perilously Precarious Profession<br>1:04:00 Arachnoverture</p>]]>
      </content:encoded>
      <pubDate>Fri, 17 Dec 2021 18:43:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/61667c9e/ca8bbc3e.mp3" length="58181183" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/20rm7ViYC-ZO1zpk8OSjLoW7wZ-D_BvZW_C91GcRB6w/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzc1NzMzNy8x/NjQwMDQzODgzLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>3633</itunes:duration>
      <itunes:summary>The soundtrack to the newest Spider-Man is an incredible listen, with some interesting clues...</itunes:summary>
      <itunes:subtitle>The soundtrack to the newest Spider-Man is an incredible listen, with some interesting clues...</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Crypto Exchange Kings [The Economist]</title>
      <itunes:episode>245</itunes:episode>
      <podcast:episode>245</podcast:episode>
      <itunes:title>Crypto Exchange Kings [The Economist]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">606adb06-6781-4068-9a9c-b7fe92374418</guid>
      <link>https://mixtape.swyx.io/episodes/crypto-exchange-kings-the-economist</link>
      <description>
        <![CDATA[<p>Listen to the Economist podcast: <a href="https://www.economist.com/podcasts/2021/12/15/meet-the-cryptokings">https://www.economist.com/podcasts/2021/12/15/meet-the-cryptokings</a></p><p>Read the article: <a href="https://www.economist.com/christmas-specials/2021/12/18/the-most-powerful-people-in-crypto">https://www.economist.com/christmas-specials/2021/12/18/the-most-powerful-people-in-crypto</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Economist podcast: <a href="https://www.economist.com/podcasts/2021/12/15/meet-the-cryptokings">https://www.economist.com/podcasts/2021/12/15/meet-the-cryptokings</a></p><p>Read the article: <a href="https://www.economist.com/christmas-specials/2021/12/18/the-most-powerful-people-in-crypto">https://www.economist.com/christmas-specials/2021/12/18/the-most-powerful-people-in-crypto</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 17 Dec 2021 02:04:01 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1158</itunes:duration>
      <itunes:summary>Brian Armstrong, SBF, CZ, and Arthur Hayes</itunes:summary>
      <itunes:subtitle>Brian Armstrong, SBF, CZ, and Arthur Hayes</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Ethereum Lost The Plot [Su Zhu]</title>
      <itunes:episode>244</itunes:episode>
      <podcast:episode>244</podcast:episode>
      <itunes:title>Why Ethereum Lost The Plot [Su Zhu]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">03639957-5cf3-4d32-b2cf-f975f69e1eb7</guid>
      <link>https://mixtape.swyx.io/episodes/why-ethereum-lost-the-plot-su-zhu</link>
      <description>
        <![CDATA[<p>Listen: <a href="https://www.youtube.com/watch?v=m_2fDTuh5aU">https://www.youtube.com/watch?v=m_2fDTuh5aU</a> (start at 25min mark)<br>Crypto villain of the year <a href="https://cryptobriefing.com/2021-review-the-top-10-crypto-villains-year/">https://cryptobriefing.com/2021-review-the-top-10-crypto-villains-year/</a></p><p><strong>Transcript</strong></p><p>i would be curious to learn in</p><p>what sense has ether over optimized for</p><p>being money so what at what points did</p><p>it make a trade-off like a conscience</p><p>trade-off to say</p><p>we</p><p>we designed the chain to be better money</p><p>and worse as let's say an execution</p><p>layer</p><p>sure</p><p>i think a good broad way to understand</p><p>it is if you look at antonio the founder</p><p>of do idx's tweets about it afterward</p><p>and he he said you know</p><p>the ethereum user experience on on layer</p><p>one has basically not even 10xed over</p><p>five years</p><p>um and at that time the roadmap</p><p>was very much to to figure out how to</p><p>cater to users and developers right um</p><p>and and so i think just like if you just</p><p>zoom out that far it's pretty easy to</p><p>see that we're we're in a very different</p><p>place today</p><p>on ethereum than it was uh</p><p>a couple years ago and i think the</p><p>another easy way to see this is just</p><p>with d5 itself right where if you look</p><p>at the d5 that's kind of really taken</p><p>off and done well it's been crosstrained</p><p>it's been non-ethereum right so you know</p><p>luna versus snx but then also you know</p><p>um</p><p>sort of projects on avalanche versus</p><p>projects on ethereum the you know the</p><p>same exact project but they'll do better</p><p>on avalanche um and then you know you</p><p>you you kind of get a sense that um</p><p>i think ethereum rightfully says that</p><p>they're the bedrock or kind of the uh</p><p>birthplace of defy innovation right but</p><p>what that also means is that if that's</p><p>the</p><p>main claim to to to um</p><p>sort of power that that that becomes</p><p>quite</p><p>it becomes quite nostalgic like in a way</p><p>right uh where</p><p>um what about the new users or what</p><p>about the new developers where do they</p><p>go and and you know what we're seeing is</p><p>that new developers are just multi-evm</p><p>right so they</p><p>deploy where the users are because their</p><p>goal is to</p><p>have their product be used you know so</p><p>an example is we back tranches which is</p><p>a</p><p>quite quite uh novel mechanism for doing</p><p>risk sharing across um longs and shorts</p><p>and it's got one of the highest tbls in</p><p>d5 right but they started off on bsc and</p><p>the the founders love ethereum but they</p><p>just</p><p>said if i launched on l1</p><p>uh there's no way and i'm not gonna</p><p>launch on matic because</p><p>if i'm gonna launch on another chain</p><p>anyways i might as well launch where the</p><p>actual users are</p><p>right so</p><p>uh okay</p><p>this is what kind of work this is kind</p><p>of what we're seeing on the app side and</p><p>then you look at the performance of d5</p><p>coins too right you know when we have</p><p>that part let's take note with the</p><p>performance let's let's stick with the</p><p>sort of the tech for a second because</p><p>yeah sure sure so</p><p>um</p><p>if we i think if we look at blockchains</p><p>from</p><p>actually first principles</p><p>it's really just you know it's a shared</p><p>database where anyone can can verify or</p><p>where anybody can see that the the</p><p>computation that was done whether it's a</p><p>transfer or a smart contract execution</p><p>that was done with</p><p>integrity so that was that was done</p><p>correctly right</p><p>and you can have various</p><p>kinds</p><p>of such uh</p><p>database basically so being the most</p><p>centralized would be just binance right</p><p>the centralized exchange nobody has any</p><p>insight into their database but it has a</p><p>lot of reputation at stake um so you</p><p>just trust it to you know perform all</p><p>the other updates correctly pretty much</p><p>and on the other extreme</p><p>you have something like bitcoin and</p><p>ethereum where they say oh we throttle</p><p>the network um really hard to sort of</p><p>keep um</p><p>this verification cost this cost for</p><p>people to actually do the accounting</p><p>themselves to to to to walk through</p><p>every step that was done and say oh i</p><p>can i can verify</p><p>without making any trust assumptions</p><p>that all of this computation was done</p><p>correctly</p><p>right and in the middle between these</p><p>two extremes centralized exchange and</p><p>the completely decentralized blockchain</p><p>you have a pretty wide trade of space</p><p>right and um that's where you find bsc</p><p>that's where you find avalanche and</p><p>solana at some points across these</p><p>spectrums right</p><p>but</p><p>sort of what i'm wondering is</p><p>i mean</p><p>are these other chains really gonna you</p><p>know</p><p>develop in in in any other way i mean</p><p>than ethereum and bitcoin so their</p><p>databases are always so yeah</p><p>i guess my answer would be they already</p><p>have and they will continue</p><p>because they are attracting all the new</p><p>users i think this is the just the</p><p>reality of the space right and i think</p><p>you know when i told you that half of</p><p>metamask users are bsc users and it</p><p>under shocked you</p><p>it's because a lot of</p><p>you know a lot of ether ogs and biblical</p><p>energies they don't use</p><p>chains because they don't need that</p><p>money right like you don't need to make</p><p>a thousand dollars you don't need to</p><p>make ten thousand dollars right you're</p><p>too wealthy to care</p><p>but that says more about you than it</p><p>says about other people right so</p><p>it's kind of my point which is that um i</p><p>i find that a lot of ethiopians they're</p><p>in the mindset now where they're like</p><p>i'm already rich and you have to</p><p>understand why what i've done is so good</p><p>and also what i why what i'm preserving</p><p>is so valuable and valuable</p><p>as it may</p><p>um you have given very few outlets for</p><p>new users to come and participate</p><p>in what you've done and and so you know</p><p>that's the reality of the space and and</p><p>you know having matic is not is not an</p><p>answer right because if you have matic</p><p>then they say what is the difference</p><p>between matic and any other l1 right and</p><p>then and then you open up that door and</p><p>then</p><p>yeah of course of course there's none</p><p>right so so i think that that's kind of</p><p>the reality of the space and i agree</p><p>with you a hundred percent on you know</p><p>there is a</p><p>you know a decentralization trade-off uh</p><p>between each of these and i think what</p><p>the novel sort of</p><p>understanding that i have or or that um</p><p>i think the market has as well is that</p><p>um</p><p>where ethereum is on the trade-off scale</p><p>um</p><p>[Music]</p><p>it</p><p>it is optimized for a world</p><p>that um</p><p>it's struggling to maintain its network</p><p>effect for evm itself</p><p>where evm developers are immediately</p><p>deploying to every chain</p><p>and then users are using where</p><p>they find it most convenient</p><p>so</p><p>i would say in april or march i would</p><p>have said that ether itself uh will</p><p>benefit a lot from this multi evm i</p><p>believe i said that in a thesis um and</p><p>he did and i think in part ether has</p><p>right it has outperformed bitcoin quite</p><p>a bit uh since then because ether</p><p>benefits from being able to be ported</p><p>around on evm just much easier right so</p><p>you can bring your you know y...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen: <a href="https://www.youtube.com/watch?v=m_2fDTuh5aU">https://www.youtube.com/watch?v=m_2fDTuh5aU</a> (start at 25min mark)<br>Crypto villain of the year <a href="https://cryptobriefing.com/2021-review-the-top-10-crypto-villains-year/">https://cryptobriefing.com/2021-review-the-top-10-crypto-villains-year/</a></p><p><strong>Transcript</strong></p><p>i would be curious to learn in</p><p>what sense has ether over optimized for</p><p>being money so what at what points did</p><p>it make a trade-off like a conscience</p><p>trade-off to say</p><p>we</p><p>we designed the chain to be better money</p><p>and worse as let's say an execution</p><p>layer</p><p>sure</p><p>i think a good broad way to understand</p><p>it is if you look at antonio the founder</p><p>of do idx's tweets about it afterward</p><p>and he he said you know</p><p>the ethereum user experience on on layer</p><p>one has basically not even 10xed over</p><p>five years</p><p>um and at that time the roadmap</p><p>was very much to to figure out how to</p><p>cater to users and developers right um</p><p>and and so i think just like if you just</p><p>zoom out that far it's pretty easy to</p><p>see that we're we're in a very different</p><p>place today</p><p>on ethereum than it was uh</p><p>a couple years ago and i think the</p><p>another easy way to see this is just</p><p>with d5 itself right where if you look</p><p>at the d5 that's kind of really taken</p><p>off and done well it's been crosstrained</p><p>it's been non-ethereum right so you know</p><p>luna versus snx but then also you know</p><p>um</p><p>sort of projects on avalanche versus</p><p>projects on ethereum the you know the</p><p>same exact project but they'll do better</p><p>on avalanche um and then you know you</p><p>you you kind of get a sense that um</p><p>i think ethereum rightfully says that</p><p>they're the bedrock or kind of the uh</p><p>birthplace of defy innovation right but</p><p>what that also means is that if that's</p><p>the</p><p>main claim to to to um</p><p>sort of power that that that becomes</p><p>quite</p><p>it becomes quite nostalgic like in a way</p><p>right uh where</p><p>um what about the new users or what</p><p>about the new developers where do they</p><p>go and and you know what we're seeing is</p><p>that new developers are just multi-evm</p><p>right so they</p><p>deploy where the users are because their</p><p>goal is to</p><p>have their product be used you know so</p><p>an example is we back tranches which is</p><p>a</p><p>quite quite uh novel mechanism for doing</p><p>risk sharing across um longs and shorts</p><p>and it's got one of the highest tbls in</p><p>d5 right but they started off on bsc and</p><p>the the founders love ethereum but they</p><p>just</p><p>said if i launched on l1</p><p>uh there's no way and i'm not gonna</p><p>launch on matic because</p><p>if i'm gonna launch on another chain</p><p>anyways i might as well launch where the</p><p>actual users are</p><p>right so</p><p>uh okay</p><p>this is what kind of work this is kind</p><p>of what we're seeing on the app side and</p><p>then you look at the performance of d5</p><p>coins too right you know when we have</p><p>that part let's take note with the</p><p>performance let's let's stick with the</p><p>sort of the tech for a second because</p><p>yeah sure sure so</p><p>um</p><p>if we i think if we look at blockchains</p><p>from</p><p>actually first principles</p><p>it's really just you know it's a shared</p><p>database where anyone can can verify or</p><p>where anybody can see that the the</p><p>computation that was done whether it's a</p><p>transfer or a smart contract execution</p><p>that was done with</p><p>integrity so that was that was done</p><p>correctly right</p><p>and you can have various</p><p>kinds</p><p>of such uh</p><p>database basically so being the most</p><p>centralized would be just binance right</p><p>the centralized exchange nobody has any</p><p>insight into their database but it has a</p><p>lot of reputation at stake um so you</p><p>just trust it to you know perform all</p><p>the other updates correctly pretty much</p><p>and on the other extreme</p><p>you have something like bitcoin and</p><p>ethereum where they say oh we throttle</p><p>the network um really hard to sort of</p><p>keep um</p><p>this verification cost this cost for</p><p>people to actually do the accounting</p><p>themselves to to to to walk through</p><p>every step that was done and say oh i</p><p>can i can verify</p><p>without making any trust assumptions</p><p>that all of this computation was done</p><p>correctly</p><p>right and in the middle between these</p><p>two extremes centralized exchange and</p><p>the completely decentralized blockchain</p><p>you have a pretty wide trade of space</p><p>right and um that's where you find bsc</p><p>that's where you find avalanche and</p><p>solana at some points across these</p><p>spectrums right</p><p>but</p><p>sort of what i'm wondering is</p><p>i mean</p><p>are these other chains really gonna you</p><p>know</p><p>develop in in in any other way i mean</p><p>than ethereum and bitcoin so their</p><p>databases are always so yeah</p><p>i guess my answer would be they already</p><p>have and they will continue</p><p>because they are attracting all the new</p><p>users i think this is the just the</p><p>reality of the space right and i think</p><p>you know when i told you that half of</p><p>metamask users are bsc users and it</p><p>under shocked you</p><p>it's because a lot of</p><p>you know a lot of ether ogs and biblical</p><p>energies they don't use</p><p>chains because they don't need that</p><p>money right like you don't need to make</p><p>a thousand dollars you don't need to</p><p>make ten thousand dollars right you're</p><p>too wealthy to care</p><p>but that says more about you than it</p><p>says about other people right so</p><p>it's kind of my point which is that um i</p><p>i find that a lot of ethiopians they're</p><p>in the mindset now where they're like</p><p>i'm already rich and you have to</p><p>understand why what i've done is so good</p><p>and also what i why what i'm preserving</p><p>is so valuable and valuable</p><p>as it may</p><p>um you have given very few outlets for</p><p>new users to come and participate</p><p>in what you've done and and so you know</p><p>that's the reality of the space and and</p><p>you know having matic is not is not an</p><p>answer right because if you have matic</p><p>then they say what is the difference</p><p>between matic and any other l1 right and</p><p>then and then you open up that door and</p><p>then</p><p>yeah of course of course there's none</p><p>right so so i think that that's kind of</p><p>the reality of the space and i agree</p><p>with you a hundred percent on you know</p><p>there is a</p><p>you know a decentralization trade-off uh</p><p>between each of these and i think what</p><p>the novel sort of</p><p>understanding that i have or or that um</p><p>i think the market has as well is that</p><p>um</p><p>where ethereum is on the trade-off scale</p><p>um</p><p>[Music]</p><p>it</p><p>it is optimized for a world</p><p>that um</p><p>it's struggling to maintain its network</p><p>effect for evm itself</p><p>where evm developers are immediately</p><p>deploying to every chain</p><p>and then users are using where</p><p>they find it most convenient</p><p>so</p><p>i would say in april or march i would</p><p>have said that ether itself uh will</p><p>benefit a lot from this multi evm i</p><p>believe i said that in a thesis um and</p><p>he did and i think in part ether has</p><p>right it has outperformed bitcoin quite</p><p>a bit uh since then because ether</p><p>benefits from being able to be ported</p><p>around on evm just much easier right so</p><p>you can bring your you know y...</p>]]>
      </content:encoded>
      <pubDate>Thu, 16 Dec 2021 01:36:07 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2298</itunes:duration>
      <itunes:summary>The Crypto Villain of the Year explains his thinking.</itunes:summary>
      <itunes:subtitle>The Crypto Villain of the Year explains his thinking.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Cloudflare vs AWS, API Economy, Learning in Public on the Changelog</title>
      <itunes:episode>243</itunes:episode>
      <podcast:episode>243</podcast:episode>
      <itunes:title>[Weekend Drop] Cloudflare vs AWS, API Economy, Learning in Public on the Changelog</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d597efc3-2a79-4a80-afbc-a26246a784bd</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-cloudflare-vs-aws-api-economy-learning-in-public-on-the-changelog</link>
      <description>
        <![CDATA[<p>Listen to the Changelog: <a href="https://changelog.com/podcast/467">https://changelog.com/podcast/467</a></p><p>Essays:</p><ul><li><a href="https://www.swyx.io/LIP">https://www.swyx.io/LIP</a></li><li><a href="https://www.swyx.io/api-economy">https://www.swyx.io/api-economy</a></li><li><a href="https://www.swyx.io/cloudflare-go">https://www.swyx.io/cloudflare-go</a></li></ul><p><br><strong>Transcript</strong></p><p><strong>Jerod Santo:</strong> So swyx, we have been tracking your work for years; well, you've been Learning in Public for years, so I've been (I guess) watching you learn, but we've never had you on the show, so welcome to The Changelog.</p><p><strong>Shawn Wang:</strong> Thank you. Long-time listener, first-time guest, I guess... [laughs]</p><p><strong>Adam Stacoviak:</strong> Yeah.</p><p><strong>Jerod Santo:</strong> Happy to have you here.</p><p><strong>Adam Stacoviak:</strong> Very excited to have you here.</p><p><strong>Jerod Santo:</strong> So tell us a little bit of your story, because I think it informs the rest of our conversation. We're gonna go somewhat deep into some of your ideas, some of the dots you've been connecting as you participate and watch the tech industry... But I think for this conversation it's probably useful to get to know you, and how you got to be where you are. Not the long, detailed story, but maybe the elevator pitch of your recent history. Do you wanna hook us up?</p><p><strong>Shawn Wang:</strong> For sure. For those who want the long history, I did a 2,5-hour podcast with Quincy Larson from FreeCodeCamp, so you can go check that out if you want. The short version is I'm born and raised in Singapore, came to the States for college, and was totally focused on finance. I thought people who were in the finance industry rules the world, they were masters of the universe... And I graduated just in time for the financial crisis, so not a great place to be in. But I worked my way up and did about 6-7 years of investment banking and hedge funds, primarily trading derivatives and tech stocks. And the more I covered tech stocks, the more I realized "Oh, actually a) the technology is taking over the world, b) all the value is being created pre-IPO, so I was investing in public stocks, after they were basically done growing... And you're kind of just like picking over the public remains. That's not exactly true, but...</p><p><strong>Jerod Santo:</strong> Yeah, tell that to Shopify...</p><p><strong>Shawn Wang:</strong> I know, exactly, right?</p><p><strong>Adam Stacoviak:</strong> And GitLab.</p><p><strong>Shawn Wang:</strong> People do IPO and have significant growth after, but that's much more of a risk than at the early stage, where there's a playbook... And I realized that I'd much rather be value-creating than investing. So I changed careers at age 30, I did six months of FreeCodeCamp, and after six months of FreeCodeCamp - you know, I finished it, and that's record time for FreeCodeCamp... But I finished it and felt not ready, so I enrolled myself in a paid code camp, Full Stack Academy in New York, and came out of it working for Two Sigma as a frontend developer. I did that for a year, until Netlify came along and offered me a dev rel job. I took that, and that's kind of been my claim to fame; it's what most people know me for, which is essentially being a speaker and a writer from my Netlify days, from speaking about React quite a bit.</p><p>[04:13] I joined AWS in early 2020, lasted a year... I actually was very keen on just learning the entire AWS ecosystem. You know, a frontend developer approaching AWS is a very intimidating task... But Temporal came along, and now I'm head of developer experience at Temporal.</p><p><strong>Adam Stacoviak:</strong> It's an interesting path. I love the -- we're obviously huge fans of FreeCodeCamp, and Quincy, and all the work he's done, and the rest of the team has done to make FreeCodeCamp literally free, globally... So I love to see -- it makes you super-happy inside just to know how that work impacts real people.</p><p>Like, you see things happen out there, and you think "Oh, that's impacting", but then you really meet somebody, and 1) you said you're a long-time listener, and now you're on the show, so it just really -- like, having been in the trenches so long, and just see all this over-time pay off just makes me really believe in that whole "Slow and steady, keep showing up, do what needs done", and eventually things happen. I just love that.</p><p><strong>Shawn Wang:</strong> Yeah. There's an infinite game mentality to this. But I don't want to diminish the concept of free, so... It bothers me a little, because Quincy actually struggles a lot with the financial side of things. He supports millions of people on like a 300k budget. 300k. If every single one of us who graduated at FreeCodeCamp and went on to a successful tech career actually paid for our FreeCodeCamp education - which is what I did; we started the hashtag. It hasn't really taken off, but I started a hashtag called #payitbackwards. Like, just go back, once you're done -- once you can afford it, just go back and pay what you thought it was worth. For me, I've paid 20k, and I hope that everyone who graduates FreeCodeCamp does that, to keep it going.</p><p><strong>Adam Stacoviak:</strong> Well, I mean, why not...?</p><p><strong>Shawn Wang:</strong> I'd also say one thing... The important part of being free is that I can do it on nights and weekends and take my time to decide if I want to change careers. So it's not just a free replacement to bootcamps, it actually is an async, self-guided, dip-your-toe-in-the-water, try-before-you-buy type of thing for people who might potentially change their lives... And that's exactly what happened for me. I kept my day job until the point I was like "Okay, I like enough of this... I'm still not good, but I like enough of this that I think I could do this full-time."</p><p><strong>Adam Stacoviak:</strong> I like the #payitbackwards hashtag. I wish it had more steam, I suppose.</p><p><strong>Jerod Santo:</strong> We should throw some weight behind that, Adam, and see if we can...</p><p><strong>Adam Stacoviak:</strong> Yeah. Well, you know, you think about Lambda School, for example - and I don't wanna throw any shade by any means, because I think what Austin has done with Lambda... He's been on Founders Talk before, and we talked deeply about this idea of making a CS degree cost nothing, and there's been a lot of movement on that front there... But you essentially go through a TL;DR of Lambda as you go through it, and you pay it after you get a job if you hit certain criteria, and you pay it based upon your earnings. So why not, right? Why not have a program like that for FreeCodeCamp, now that you actually have to commit to it... But it's a way. I love that you paid that back and you made that an avenue, an idea of how you could pay back FreeCodeCamp, despite the commitment not being there.</p><p><strong>Jerod Santo:</strong> Right.</p><p><strong>Shawn Wang:</strong> Yeah. And Quincy is very dedicated to it being voluntary. He thinks that people have different financial situations. I don't have kids, so I can afford a bit more. People should have that sort of moral obligation rather than legal obligation.</p><p>I should mention that Lambda School is currently being accused of some fairly substantial fraud against its students...</p><p><strong>Jerod Santo:</strong> Oh, really?</p><p><strong>Shawn Wang:</strong> Yeah, it actually just came out like two days ago.</p><p><strong>Adam Stacoviak:</strong> I saw that news too, on Monday.</p><p><strong>Sh...</strong></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Changelog: <a href="https://changelog.com/podcast/467">https://changelog.com/podcast/467</a></p><p>Essays:</p><ul><li><a href="https://www.swyx.io/LIP">https://www.swyx.io/LIP</a></li><li><a href="https://www.swyx.io/api-economy">https://www.swyx.io/api-economy</a></li><li><a href="https://www.swyx.io/cloudflare-go">https://www.swyx.io/cloudflare-go</a></li></ul><p><br><strong>Transcript</strong></p><p><strong>Jerod Santo:</strong> So swyx, we have been tracking your work for years; well, you've been Learning in Public for years, so I've been (I guess) watching you learn, but we've never had you on the show, so welcome to The Changelog.</p><p><strong>Shawn Wang:</strong> Thank you. Long-time listener, first-time guest, I guess... [laughs]</p><p><strong>Adam Stacoviak:</strong> Yeah.</p><p><strong>Jerod Santo:</strong> Happy to have you here.</p><p><strong>Adam Stacoviak:</strong> Very excited to have you here.</p><p><strong>Jerod Santo:</strong> So tell us a little bit of your story, because I think it informs the rest of our conversation. We're gonna go somewhat deep into some of your ideas, some of the dots you've been connecting as you participate and watch the tech industry... But I think for this conversation it's probably useful to get to know you, and how you got to be where you are. Not the long, detailed story, but maybe the elevator pitch of your recent history. Do you wanna hook us up?</p><p><strong>Shawn Wang:</strong> For sure. For those who want the long history, I did a 2,5-hour podcast with Quincy Larson from FreeCodeCamp, so you can go check that out if you want. The short version is I'm born and raised in Singapore, came to the States for college, and was totally focused on finance. I thought people who were in the finance industry rules the world, they were masters of the universe... And I graduated just in time for the financial crisis, so not a great place to be in. But I worked my way up and did about 6-7 years of investment banking and hedge funds, primarily trading derivatives and tech stocks. And the more I covered tech stocks, the more I realized "Oh, actually a) the technology is taking over the world, b) all the value is being created pre-IPO, so I was investing in public stocks, after they were basically done growing... And you're kind of just like picking over the public remains. That's not exactly true, but...</p><p><strong>Jerod Santo:</strong> Yeah, tell that to Shopify...</p><p><strong>Shawn Wang:</strong> I know, exactly, right?</p><p><strong>Adam Stacoviak:</strong> And GitLab.</p><p><strong>Shawn Wang:</strong> People do IPO and have significant growth after, but that's much more of a risk than at the early stage, where there's a playbook... And I realized that I'd much rather be value-creating than investing. So I changed careers at age 30, I did six months of FreeCodeCamp, and after six months of FreeCodeCamp - you know, I finished it, and that's record time for FreeCodeCamp... But I finished it and felt not ready, so I enrolled myself in a paid code camp, Full Stack Academy in New York, and came out of it working for Two Sigma as a frontend developer. I did that for a year, until Netlify came along and offered me a dev rel job. I took that, and that's kind of been my claim to fame; it's what most people know me for, which is essentially being a speaker and a writer from my Netlify days, from speaking about React quite a bit.</p><p>[04:13] I joined AWS in early 2020, lasted a year... I actually was very keen on just learning the entire AWS ecosystem. You know, a frontend developer approaching AWS is a very intimidating task... But Temporal came along, and now I'm head of developer experience at Temporal.</p><p><strong>Adam Stacoviak:</strong> It's an interesting path. I love the -- we're obviously huge fans of FreeCodeCamp, and Quincy, and all the work he's done, and the rest of the team has done to make FreeCodeCamp literally free, globally... So I love to see -- it makes you super-happy inside just to know how that work impacts real people.</p><p>Like, you see things happen out there, and you think "Oh, that's impacting", but then you really meet somebody, and 1) you said you're a long-time listener, and now you're on the show, so it just really -- like, having been in the trenches so long, and just see all this over-time pay off just makes me really believe in that whole "Slow and steady, keep showing up, do what needs done", and eventually things happen. I just love that.</p><p><strong>Shawn Wang:</strong> Yeah. There's an infinite game mentality to this. But I don't want to diminish the concept of free, so... It bothers me a little, because Quincy actually struggles a lot with the financial side of things. He supports millions of people on like a 300k budget. 300k. If every single one of us who graduated at FreeCodeCamp and went on to a successful tech career actually paid for our FreeCodeCamp education - which is what I did; we started the hashtag. It hasn't really taken off, but I started a hashtag called #payitbackwards. Like, just go back, once you're done -- once you can afford it, just go back and pay what you thought it was worth. For me, I've paid 20k, and I hope that everyone who graduates FreeCodeCamp does that, to keep it going.</p><p><strong>Adam Stacoviak:</strong> Well, I mean, why not...?</p><p><strong>Shawn Wang:</strong> I'd also say one thing... The important part of being free is that I can do it on nights and weekends and take my time to decide if I want to change careers. So it's not just a free replacement to bootcamps, it actually is an async, self-guided, dip-your-toe-in-the-water, try-before-you-buy type of thing for people who might potentially change their lives... And that's exactly what happened for me. I kept my day job until the point I was like "Okay, I like enough of this... I'm still not good, but I like enough of this that I think I could do this full-time."</p><p><strong>Adam Stacoviak:</strong> I like the #payitbackwards hashtag. I wish it had more steam, I suppose.</p><p><strong>Jerod Santo:</strong> We should throw some weight behind that, Adam, and see if we can...</p><p><strong>Adam Stacoviak:</strong> Yeah. Well, you know, you think about Lambda School, for example - and I don't wanna throw any shade by any means, because I think what Austin has done with Lambda... He's been on Founders Talk before, and we talked deeply about this idea of making a CS degree cost nothing, and there's been a lot of movement on that front there... But you essentially go through a TL;DR of Lambda as you go through it, and you pay it after you get a job if you hit certain criteria, and you pay it based upon your earnings. So why not, right? Why not have a program like that for FreeCodeCamp, now that you actually have to commit to it... But it's a way. I love that you paid that back and you made that an avenue, an idea of how you could pay back FreeCodeCamp, despite the commitment not being there.</p><p><strong>Jerod Santo:</strong> Right.</p><p><strong>Shawn Wang:</strong> Yeah. And Quincy is very dedicated to it being voluntary. He thinks that people have different financial situations. I don't have kids, so I can afford a bit more. People should have that sort of moral obligation rather than legal obligation.</p><p>I should mention that Lambda School is currently being accused of some fairly substantial fraud against its students...</p><p><strong>Jerod Santo:</strong> Oh, really?</p><p><strong>Shawn Wang:</strong> Yeah, it actually just came out like two days ago.</p><p><strong>Adam Stacoviak:</strong> I saw that news too, on Monday.</p><p><strong>Sh...</strong></p>]]>
      </content:encoded>
      <pubDate>Sat, 11 Dec 2021 20:08:06 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/493eaec0/47a6149b.mp3" length="163791156" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>4093</itunes:duration>
      <itunes:summary>Swyx's recent appearance on The Changelog.</itunes:summary>
      <itunes:subtitle>Swyx's recent appearance on The Changelog.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Beethoven's Concerto in D Major for Violin and Orchestra, Op. 61 — Hilary Hahn</title>
      <itunes:episode>242</itunes:episode>
      <podcast:episode>242</podcast:episode>
      <itunes:title>[Music Fridays] Beethoven's Concerto in D Major for Violin and Orchestra, Op. 61 — Hilary Hahn</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">51ca3600-4bb8-4058-bd55-078eb97901ec</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-beethovens-concerto-in-d-major-for-violin-and-orchestra-op-61-hilary-hahn</link>
      <description>
        <![CDATA[<p>Listen to the full concerto: <a href="https://www.youtube.com/watch?v=0Cg_0jepxow">https://www.youtube.com/watch?v=0Cg_0jepxow</a></p><p>Paganini while Hula Hooping with TwoSet Violin: <a href="https://www.youtube.com/watch?v=eOjO4ekcJQA">https://www.youtube.com/watch?v=eOjO4ekcJQA</a></p><p>Hilary on <a href="https://en.wikipedia.org/wiki/Hilary_Hahn">Wikipedia</a> and <a href="https://www.youtube.com/watch?v=U0ikvtfyNrs">Documentary</a> and <a href="https://www.youtube.com/watch?v=cBNTDlI1-nQ">NPR Tiny Desk</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the full concerto: <a href="https://www.youtube.com/watch?v=0Cg_0jepxow">https://www.youtube.com/watch?v=0Cg_0jepxow</a></p><p>Paganini while Hula Hooping with TwoSet Violin: <a href="https://www.youtube.com/watch?v=eOjO4ekcJQA">https://www.youtube.com/watch?v=eOjO4ekcJQA</a></p><p>Hilary on <a href="https://en.wikipedia.org/wiki/Hilary_Hahn">Wikipedia</a> and <a href="https://www.youtube.com/watch?v=U0ikvtfyNrs">Documentary</a> and <a href="https://www.youtube.com/watch?v=cBNTDlI1-nQ">NPR Tiny Desk</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 11 Dec 2021 02:22:28 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0eb7b050/b250b1be.mp3" length="24671096" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>615</itunes:duration>
      <itunes:summary>A favorite piece from the violin prodigy.</itunes:summary>
      <itunes:subtitle>A favorite piece from the violin prodigy.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>React Native's Many Platform Vision [Rick Hanlon]</title>
      <itunes:episode>241</itunes:episode>
      <podcast:episode>241</podcast:episode>
      <itunes:title>React Native's Many Platform Vision [Rick Hanlon]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0bf53518-c09f-4f10-a15a-6c4e22b4c0ea</guid>
      <link>https://mixtape.swyx.io/episodes/react-natives-many-platform-vision-rick-hanlon</link>
      <description>
        <![CDATA[<p>Watch: <a href="https://www.youtube.com/watch?v=FZ0cG47msEk&amp;list=PLNG_1j3cPCaZZ7etkzWA7JfdmKWT0pMsa">https://www.youtube.com/watch?v=FZ0cG47msEk&amp;list=PLNG_1j3cPCaZZ7etkzWA7JfdmKWT0pMsa</a><br>Read: <a href="https://reactnative.dev/blog/2021/08/26/many-platform-vision">https://reactnative.dev/blog/2021/08/26/many-platform-vision</a><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch: <a href="https://www.youtube.com/watch?v=FZ0cG47msEk&amp;list=PLNG_1j3cPCaZZ7etkzWA7JfdmKWT0pMsa">https://www.youtube.com/watch?v=FZ0cG47msEk&amp;list=PLNG_1j3cPCaZZ7etkzWA7JfdmKWT0pMsa</a><br>Read: <a href="https://reactnative.dev/blog/2021/08/26/many-platform-vision">https://reactnative.dev/blog/2021/08/26/many-platform-vision</a><br></p>]]>
      </content:encoded>
      <pubDate>Fri, 10 Dec 2021 00:14:24 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5ac450a1/67071837.mp3" length="21185943" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>528</itunes:duration>
      <itunes:summary>Rick explains how React and React Native are co-evolving, at React Conf.</itunes:summary>
      <itunes:subtitle>Rick explains how React and React Native are co-evolving, at React Conf.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>React Server Components and Shopify Hydrogen [Ilya Grigorik]</title>
      <itunes:episode>240</itunes:episode>
      <podcast:episode>240</podcast:episode>
      <itunes:title>React Server Components and Shopify Hydrogen [Ilya Grigorik]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">061f66e5-51ec-4e68-b9bc-48fedafd678d</guid>
      <link>https://mixtape.swyx.io/episodes/react-server-components-and-shopify-hydrogen-ilya-grigorik</link>
      <description>
        <![CDATA[<p>Listen to the Changelog <a href="https://changelog.com/podcast/469">https://changelog.com/podcast/469</a> (40mins in)</p><p>React Distros: <a href="https://twitter.com/swyx/status/1230408595843534853">tweet</a>, <a href="https://www.swyx.io/react-distros/">blog</a></p><p>Try it out: <a href="https://hydrogen.new/">https://hydrogen.new/</a></p><p><br><strong>Transcript</strong></p><p>when we looked at the available set of tools in the React ecosystem, we felt like the existing crop of frameworks, and particularly ones for commerce, don’t solve the right problems, or maybe don’t stack the right decisions to enable this dynamic commerce experience that we’ve been talking about.</p><p>There’s a host of really good tools for statically generated pages, but if you really wanna build a fast, server-side-rendered, React-powered experience, you have to hire some really smart people to make that work. And that gets very expensive very quickly. So most teams fail. They end up with subpar experiences, and we thought we could help. So this is why we entered into this space and said – it’s not like we’ve invented server-side streaming.</p><p><a href="https://changelog.com/podcast/469#transcript-51"><strong>JEROD SANTO</strong></a></p><p>Right.</p><p><a href="https://changelog.com/podcast/469#transcript-52"><strong>ILYA GRIGORIK</strong></a></p><p>I think I was with you guys on this show ten years ago, talking about streaming in HTTP servers.</p><p><a href="https://changelog.com/podcast/469#transcript-53"><strong>ADAM STACOVIAK</strong></a></p><p>Yeah.</p><p><a href="https://changelog.com/podcast/469#transcript-54"><strong>ILYA GRIGORIK</strong></a></p><p>So this is not new technology, but it’s a new stack. It’s a different stack, it’s a different set of choices. So now the question is “Well, I do want to use React on the server and client. How do I do that, while still delivering a really fast server-side streaming solution that is not blocking on data requests, such that I can enable the clients to quickly render at least like a visual shell of the page, provide some loading indicators, and speak to that user experience aspect of speed, not just the technical metric of speed?” Like, did you get the fast time to first byte?</p><p><a href="https://changelog.com/podcast/469#transcript-55"><strong>JEROD SANTO</strong></a></p><p>Yeah.</p><p><a href="https://changelog.com/podcast/469#transcript-56"><strong>ADAM STACOVIAK</strong></a></p><p>I can imagine us being two years down the road, having you back on, Ilya… So we’re at the opening gates of a new thing for you. You’ve put six months into this, you’ve worked closely with the React core team, so you’ve had very knowledgeable people involved with this project on how React works. But I can just imagine, to Jerod’s question, like “Why did you choose React over Vue, Svelte, and does it lock out other frameworks?”, I can imagine this as the beginning. And like any beginnings, you start from somewhere.</p><p><a href="https://changelog.com/podcast/469#transcript-57"><strong>ILYA GRIGORIK</strong></a></p><p>I think that’s exactly right. We took a pragmatic choice. So if you look at Oxygen - as I said, it’s a thing that accepts an HTTP request and spits out an HTTP response. It doesn’t matter what JavaScript code runs inside. So any server-side JavaScript is fair game. On top of that we have GraphQL, which is framework-agnostic, of course… And now it’s a question of “How do you make the right architecture decisions on the server? How you compose the response such that you don’t end up blocking the response for too long?”</p><p>[<a href="https://changelog.com/podcast/469#t=36:12"><strong>36:12</strong></a>] So let’s say you need to fetch product data, query some product description data, maybe figure out card discounts… Can you do those things in parallel, as opposed to sequentially and blocking, and stream that such that the user has a good user experience?” So that’s a set of choices that you have to make, and that’s a problem that we’re solving with Hydrogen.</p>...]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Changelog <a href="https://changelog.com/podcast/469">https://changelog.com/podcast/469</a> (40mins in)</p><p>React Distros: <a href="https://twitter.com/swyx/status/1230408595843534853">tweet</a>, <a href="https://www.swyx.io/react-distros/">blog</a></p><p>Try it out: <a href="https://hydrogen.new/">https://hydrogen.new/</a></p><p><br><strong>Transcript</strong></p><p>when we looked at the available set of tools in the React ecosystem, we felt like the existing crop of frameworks, and particularly ones for commerce, don’t solve the right problems, or maybe don’t stack the right decisions to enable this dynamic commerce experience that we’ve been talking about.</p><p>There’s a host of really good tools for statically generated pages, but if you really wanna build a fast, server-side-rendered, React-powered experience, you have to hire some really smart people to make that work. And that gets very expensive very quickly. So most teams fail. They end up with subpar experiences, and we thought we could help. So this is why we entered into this space and said – it’s not like we’ve invented server-side streaming.</p><p><a href="https://changelog.com/podcast/469#transcript-51"><strong>JEROD SANTO</strong></a></p><p>Right.</p><p><a href="https://changelog.com/podcast/469#transcript-52"><strong>ILYA GRIGORIK</strong></a></p><p>I think I was with you guys on this show ten years ago, talking about streaming in HTTP servers.</p><p><a href="https://changelog.com/podcast/469#transcript-53"><strong>ADAM STACOVIAK</strong></a></p><p>Yeah.</p><p><a href="https://changelog.com/podcast/469#transcript-54"><strong>ILYA GRIGORIK</strong></a></p><p>So this is not new technology, but it’s a new stack. It’s a different stack, it’s a different set of choices. So now the question is “Well, I do want to use React on the server and client. How do I do that, while still delivering a really fast server-side streaming solution that is not blocking on data requests, such that I can enable the clients to quickly render at least like a visual shell of the page, provide some loading indicators, and speak to that user experience aspect of speed, not just the technical metric of speed?” Like, did you get the fast time to first byte?</p><p><a href="https://changelog.com/podcast/469#transcript-55"><strong>JEROD SANTO</strong></a></p><p>Yeah.</p><p><a href="https://changelog.com/podcast/469#transcript-56"><strong>ADAM STACOVIAK</strong></a></p><p>I can imagine us being two years down the road, having you back on, Ilya… So we’re at the opening gates of a new thing for you. You’ve put six months into this, you’ve worked closely with the React core team, so you’ve had very knowledgeable people involved with this project on how React works. But I can just imagine, to Jerod’s question, like “Why did you choose React over Vue, Svelte, and does it lock out other frameworks?”, I can imagine this as the beginning. And like any beginnings, you start from somewhere.</p><p><a href="https://changelog.com/podcast/469#transcript-57"><strong>ILYA GRIGORIK</strong></a></p><p>I think that’s exactly right. We took a pragmatic choice. So if you look at Oxygen - as I said, it’s a thing that accepts an HTTP request and spits out an HTTP response. It doesn’t matter what JavaScript code runs inside. So any server-side JavaScript is fair game. On top of that we have GraphQL, which is framework-agnostic, of course… And now it’s a question of “How do you make the right architecture decisions on the server? How you compose the response such that you don’t end up blocking the response for too long?”</p><p>[<a href="https://changelog.com/podcast/469#t=36:12"><strong>36:12</strong></a>] So let’s say you need to fetch product data, query some product description data, maybe figure out card discounts… Can you do those things in parallel, as opposed to sequentially and blocking, and stream that such that the user has a good user experience?” So that’s a set of choices that you have to make, and that’s a problem that we’re solving with Hydrogen.</p>...]]>
      </content:encoded>
      <pubDate>Wed, 08 Dec 2021 22:15:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c0e88008/66be9143.mp3" length="21324907" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>531</itunes:duration>
      <itunes:summary>The ex-Google performance/browser expert explains Shopify's new React Distro.</itunes:summary>
      <itunes:subtitle>The ex-Google performance/browser expert explains Shopify's new React Distro.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Remix [Michael Jackson]</title>
      <itunes:episode>239</itunes:episode>
      <podcast:episode>239</podcast:episode>
      <itunes:title>Why Remix [Michael Jackson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9ceec60f-916a-45ca-8847-52514714bf57</guid>
      <link>https://mixtape.swyx.io/episodes/why-remix-michael-jackson</link>
      <description>
        <![CDATA[<ul><li>Listen to devtools.fm: <a href="https://devtools.fm/episode/19?view=TRANSCRIPT">https://devtools.fm/episode/19</a> (23mins)</li><li>My livestream going thru Remix docs (ft Lee Robinson): <a href="https://www.youtube.com/watch?v=HZV1pT-qMqg&amp;t=150s">https://www.youtube.com/watch?v=HZV1pT-qMqg</a></li><li>Remix's blogpost today: <a href="https://remix.run/blog/react-server-components">https://remix.run/blog/react-server-components</a></li></ul><p><br><strong>Transcript</strong></p><p><br>Andrew: I've heard the core of remix referenced as that compiler. Can you explain that a little bit? What's it compiling? Is it kind of like Vite where it's more in browser? So what's happening there.</p><p><strong><br>Michael:</strong> Yeah, that's a great question. So, um, the way I kind of think about remix is it's a compiler for react router, compilers, it might seem funny to somebody that, to sort of think about it this way, because if you're new to web development, you might think, well,haven't we always just compiled our web apps?</p><p><br>And the answer is no, we didn't, that's, that's actually pretty new. I remember when I, when I worked at Twitter, we used to have, we had a file. Uh, that we, we just sort of cargo culted into our app from some other team that was working at Twitter, it was called T w T T R dot JS.</p><p><br>And it was like, that file was just sort of like making its way around. And if you needed something, some shared thing, you would just go and add it to that file and then you just commit it. And then like the next team would come along and they would be like, oh, we need a, we need a thing in there too.</p><p><br>Like, we'll just add it to the file. And then, and that file just was huge. And I remember opening it up one time and thinking like, I remember, uh, cause we, it, it had existed in the days before ES five. And so it had like, it had like a lot of the array pro prototype methods, like reduce and filter and like basic stuff in there.</p><p><br>Except they had it like five or six times, because the file was so long that like people didn't take the opportunity to like go back further in the moment. So w why, why am I saying this? Well, that was a decade ago, that was a decade ago at a high-tech company in downtown San Francisco. We were not building our apps.</p><p><br>We were not using, modules, uh, and, and a compiler like Webpack and all that stuff. We were, we were literally just like writing JavaScript. Uh, we certainly didn't have TypeScript, uh, or, or, you know, uh, CSS in JS, or a lot of the stuff that people nowadays are, are using compilers for it.</p><p><br>Um, and, and honestly, it wasn't even a popular thing back then to pull code off of NPM. Like if you were doing note, it was, but I remember the first time I saw installed jQuery off of NPM, I was like, Like jQuery off npm? Like, why don't I just go to the website and download jQuery? Why am I installing it from NPM?</p><p><br>Nowadays if you're a JavaScript developer, it's like, why would you go to somebody's website and download a file? Why don't you just NPM install it, right? Like that is the way we get code. Right? So, so the whole model of consuming front-end code has dramatically changed over the last eight or nine years. And, um, and, and so, compiling for the web is now the thing and installing dependencies, and that's how you share code that is now also the way to do things.</p><p><br>And so as a front end team, the front end development team, uh, your job, has, has ballooned in the last 10 years. You used to just write JavaScript and HTML and CSS, and like there's already enough there for you to know how to do right. When you're talking about semantically sound HTML, like building accessible app.</p><p><br>And performant apps. There's a lot to discuss with those technologies, but now you, you also are moving further back in the stack. And so you now also have to understand compilers and build pipelines and even things like code splitting, how are you going to do that?</p><p><br>And, and, dynamic importing and loading the bundles that sort of run time. And, um, th th there are just so, so many concerns as a front end developer, now that you have, that you didn't use to have. It used to be pop the script tags on the page and go. And so, uh, so yeah, so, so that's kind of how I tend to think about remix is, react router is one piece of it.</p><p><br>You can take react-router or you can serve a render it, you can not server render it You can do code splitting with it. You get ignore code splitting. You can build a static site with it. You could build a fully dynamic site with it. It's not opinionated at all. You can build whatever kind of a site that you want with react-router remix comes along and says, Hey, you know, that, that cool router that we built, uh, we're actually going to build a framework for you to take full advantage of that router. So, uh, so we're going to give you TypeScript compiling right out of the box. Uh, we're going to give you things like a strategy for loading data right out of the box.</p><p><br>And we're going to give you a strategy for a mutating data right out of the box. And by the way, how do you keep that data fresh on the page? As you do things as you, as you do mutate data, how do you keep other other routes, data fresh, um, how, how do you do things like, transitioning gradually or gracefully between.</p><p><br>And so react router or sorry, remix is, uh, it, it really is this a compiler that, your, your input into remix is basically your routes on the file system. Um, and then your output is this, this code, split server rendered app that, uh, yeah. That we can run and we can run on node, we can run it in the browser. We can also run it in places like cloudflare workers. So that's something that I don't think we've we've even hit on yet. But, um, you, you mentioned, I think Justin, before, before we started, you said node was not an option for the app that you're working on. Um, and I totally totally get that.</p><p><br>Nowadays we have multiple JavaScript runtimes, so the, you know, the cloudflare workers people. Uh, they just have these V8 isolates with this kind of custom runtime that's based on server work service workers. And they're saying, Hey, we'll run that at the edge for you. Right. So that is, that is not node.</p><p><br>Um, and I'm not speaking specifically to your, your use case because a lot of other people are, have that same case, but yeah, they're, they're building, uh they're building something that is not node and they're saying, "Hey, it's still JavaScript. You might maybe want to run your app here." And so one conscious decision that we made early on in the, in the design for remix was this thing is not going to be dependent on node.</p><p><br>Uh, we've also got Dino or Deno. I'm not sure how to pronounce it. That's that's out there, right? That is also a not node. Definitely not node and node has been forked in the past. You know? So like, I, I just anticipate that the future is going to be a proliferation of, of runtimes for JavaScript that are not node. Node is going to be a big popular choice for a long, long time, but I think that we're going to see see more and more options for developers going forward. Uh, and so remix is not coupled to node. We actually run natively on CloudFlare workers and our server runtime is completely generic.</p><p><br>We actually borrowed the idea for our server runtime from them that I said they, they based their whole thing on the service worker model, which of course includes, uh, the fetch API requests, response headers. We took that and we ran with it.</p><p><br>And so our entire server runtime is generic and just runs on the...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Listen to devtools.fm: <a href="https://devtools.fm/episode/19?view=TRANSCRIPT">https://devtools.fm/episode/19</a> (23mins)</li><li>My livestream going thru Remix docs (ft Lee Robinson): <a href="https://www.youtube.com/watch?v=HZV1pT-qMqg&amp;t=150s">https://www.youtube.com/watch?v=HZV1pT-qMqg</a></li><li>Remix's blogpost today: <a href="https://remix.run/blog/react-server-components">https://remix.run/blog/react-server-components</a></li></ul><p><br><strong>Transcript</strong></p><p><br>Andrew: I've heard the core of remix referenced as that compiler. Can you explain that a little bit? What's it compiling? Is it kind of like Vite where it's more in browser? So what's happening there.</p><p><strong><br>Michael:</strong> Yeah, that's a great question. So, um, the way I kind of think about remix is it's a compiler for react router, compilers, it might seem funny to somebody that, to sort of think about it this way, because if you're new to web development, you might think, well,haven't we always just compiled our web apps?</p><p><br>And the answer is no, we didn't, that's, that's actually pretty new. I remember when I, when I worked at Twitter, we used to have, we had a file. Uh, that we, we just sort of cargo culted into our app from some other team that was working at Twitter, it was called T w T T R dot JS.</p><p><br>And it was like, that file was just sort of like making its way around. And if you needed something, some shared thing, you would just go and add it to that file and then you just commit it. And then like the next team would come along and they would be like, oh, we need a, we need a thing in there too.</p><p><br>Like, we'll just add it to the file. And then, and that file just was huge. And I remember opening it up one time and thinking like, I remember, uh, cause we, it, it had existed in the days before ES five. And so it had like, it had like a lot of the array pro prototype methods, like reduce and filter and like basic stuff in there.</p><p><br>Except they had it like five or six times, because the file was so long that like people didn't take the opportunity to like go back further in the moment. So w why, why am I saying this? Well, that was a decade ago, that was a decade ago at a high-tech company in downtown San Francisco. We were not building our apps.</p><p><br>We were not using, modules, uh, and, and a compiler like Webpack and all that stuff. We were, we were literally just like writing JavaScript. Uh, we certainly didn't have TypeScript, uh, or, or, you know, uh, CSS in JS, or a lot of the stuff that people nowadays are, are using compilers for it.</p><p><br>Um, and, and honestly, it wasn't even a popular thing back then to pull code off of NPM. Like if you were doing note, it was, but I remember the first time I saw installed jQuery off of NPM, I was like, Like jQuery off npm? Like, why don't I just go to the website and download jQuery? Why am I installing it from NPM?</p><p><br>Nowadays if you're a JavaScript developer, it's like, why would you go to somebody's website and download a file? Why don't you just NPM install it, right? Like that is the way we get code. Right? So, so the whole model of consuming front-end code has dramatically changed over the last eight or nine years. And, um, and, and so, compiling for the web is now the thing and installing dependencies, and that's how you share code that is now also the way to do things.</p><p><br>And so as a front end team, the front end development team, uh, your job, has, has ballooned in the last 10 years. You used to just write JavaScript and HTML and CSS, and like there's already enough there for you to know how to do right. When you're talking about semantically sound HTML, like building accessible app.</p><p><br>And performant apps. There's a lot to discuss with those technologies, but now you, you also are moving further back in the stack. And so you now also have to understand compilers and build pipelines and even things like code splitting, how are you going to do that?</p><p><br>And, and, dynamic importing and loading the bundles that sort of run time. And, um, th th there are just so, so many concerns as a front end developer, now that you have, that you didn't use to have. It used to be pop the script tags on the page and go. And so, uh, so yeah, so, so that's kind of how I tend to think about remix is, react router is one piece of it.</p><p><br>You can take react-router or you can serve a render it, you can not server render it You can do code splitting with it. You get ignore code splitting. You can build a static site with it. You could build a fully dynamic site with it. It's not opinionated at all. You can build whatever kind of a site that you want with react-router remix comes along and says, Hey, you know, that, that cool router that we built, uh, we're actually going to build a framework for you to take full advantage of that router. So, uh, so we're going to give you TypeScript compiling right out of the box. Uh, we're going to give you things like a strategy for loading data right out of the box.</p><p><br>And we're going to give you a strategy for a mutating data right out of the box. And by the way, how do you keep that data fresh on the page? As you do things as you, as you do mutate data, how do you keep other other routes, data fresh, um, how, how do you do things like, transitioning gradually or gracefully between.</p><p><br>And so react router or sorry, remix is, uh, it, it really is this a compiler that, your, your input into remix is basically your routes on the file system. Um, and then your output is this, this code, split server rendered app that, uh, yeah. That we can run and we can run on node, we can run it in the browser. We can also run it in places like cloudflare workers. So that's something that I don't think we've we've even hit on yet. But, um, you, you mentioned, I think Justin, before, before we started, you said node was not an option for the app that you're working on. Um, and I totally totally get that.</p><p><br>Nowadays we have multiple JavaScript runtimes, so the, you know, the cloudflare workers people. Uh, they just have these V8 isolates with this kind of custom runtime that's based on server work service workers. And they're saying, Hey, we'll run that at the edge for you. Right. So that is, that is not node.</p><p><br>Um, and I'm not speaking specifically to your, your use case because a lot of other people are, have that same case, but yeah, they're, they're building, uh they're building something that is not node and they're saying, "Hey, it's still JavaScript. You might maybe want to run your app here." And so one conscious decision that we made early on in the, in the design for remix was this thing is not going to be dependent on node.</p><p><br>Uh, we've also got Dino or Deno. I'm not sure how to pronounce it. That's that's out there, right? That is also a not node. Definitely not node and node has been forked in the past. You know? So like, I, I just anticipate that the future is going to be a proliferation of, of runtimes for JavaScript that are not node. Node is going to be a big popular choice for a long, long time, but I think that we're going to see see more and more options for developers going forward. Uh, and so remix is not coupled to node. We actually run natively on CloudFlare workers and our server runtime is completely generic.</p><p><br>We actually borrowed the idea for our server runtime from them that I said they, they based their whole thing on the service worker model, which of course includes, uh, the fetch API requests, response headers. We took that and we ran with it.</p><p><br>And so our entire server runtime is generic and just runs on the...</p>]]>
      </content:encoded>
      <pubDate>Tue, 07 Dec 2021 22:29:33 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/424a610d/3fd2eb14.mp3" length="27088524" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>676</itunes:duration>
      <itunes:summary>The King of pop() talks about his new framework.</itunes:summary>
      <itunes:subtitle>The King of pop() talks about his new framework.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Prophet and Zillow's $10 Billion Mistake [Hilary Parker, Roger Peng]</title>
      <itunes:episode>238</itunes:episode>
      <podcast:episode>238</podcast:episode>
      <itunes:title>Prophet and Zillow's $10 Billion Mistake [Hilary Parker, Roger Peng]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/prophet-and-zillows-10-billion-mistake-hilary-parker-roger-peng</link>
      <description>
        <![CDATA[<p>Listen to NSSDeviations: <a href="https://nssdeviations.com/145-get-used-to-being-unhappy">https://nssdeviations.com/145-get-used-to-being-unhappy</a> (30mins in)</p><p><a href="https://counting.substack.com/p/what-data-folk-were-saying-about">https://counting.substack.com/p/what-data-folk-were-saying-about</a></p><p>the offensive tweet: <a href="https://twitter.com/ryxcommar/status/1456045288079204358">https://twitter.com/ryxcommar/status/1456045288079204358</a><br>his actual thoughts: <a href="https://ryxcommar.com/2021/11/06/zillow-prophet-time-series-and-prices/">https://ryxcommar.com/2021/11/06/zillow-prophet-time-series-and-prices/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to NSSDeviations: <a href="https://nssdeviations.com/145-get-used-to-being-unhappy">https://nssdeviations.com/145-get-used-to-being-unhappy</a> (30mins in)</p><p><a href="https://counting.substack.com/p/what-data-folk-were-saying-about">https://counting.substack.com/p/what-data-folk-were-saying-about</a></p><p>the offensive tweet: <a href="https://twitter.com/ryxcommar/status/1456045288079204358">https://twitter.com/ryxcommar/status/1456045288079204358</a><br>his actual thoughts: <a href="https://ryxcommar.com/2021/11/06/zillow-prophet-time-series-and-prices/">https://ryxcommar.com/2021/11/06/zillow-prophet-time-series-and-prices/</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 07 Dec 2021 00:36:28 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/674764e4/d990fae8.mp3" length="40837936" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1019</itunes:duration>
      <itunes:summary>The NSSDeviations duo talk through the Zillow debacle</itunes:summary>
      <itunes:subtitle>The NSSDeviations duo talk through the Zillow debacle</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Adam Argyle: Complexity Cliffs, DX, and the Disruption of Web Design</title>
      <itunes:episode>237</itunes:episode>
      <podcast:episode>237</podcast:episode>
      <itunes:title>[Weekend Drop] Adam Argyle: Complexity Cliffs, DX, and the Disruption of Web Design</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/weekend-drop-adam-argyle-complexity-cliffs-dx-and-the-disruption-of-web-design</link>
      <description>
        <![CDATA[<p>The following is my conversation with Adam Argyle, CSS Developer Advocate for Google Chrome.</p><p>Watch on YouTube: <a href="https://youtu.be/xEyJ6LY7DKI">https://youtu.be/xEyJ6LY7DKI</a></p><p>The conversation covers a quite a few topics that are relevant in the webdev and web design industries: UI complexity cliffs, DX vs UX, Self Disruption, and what Web Design Tooling could be.</p><p>Along the way we touch on what OpenUI is, Adam's Deferred Inputs proposal, the 4 Jobs of Developer Experience, Thoughtleading for Good from Emily Freeman, Ilya Grigorik, and Dion Almaier, and Adobe vs Figma vs Webflow!</p><p><strong>Links: </strong></p><ul><li>Button tweet https://twitter.com/swyx/status/1450333133300064259</li><li>https://open-ui.org/</li><li>https://jasonformat.com/application-holotypes/</li><li>https://siliconangle.com/2021/09/29/devops-dummies-author-emily-freeman-introduces-revolutionary-model-modern-software-development-awsq3/</li><li>https://en.wikipedia.org/wiki/The_Cathedral_and_the_Bazaar</li><li>Ilya Grigorik Perf.now talk https://www.youtube.com/watch?v=vtIfVPtN6io</li><li>Visbug https://chrome.google.com/webstore/detail/visbug/cdockenadnadldjbbgcallicgledbeoc?hl=en</li><li>https://web.dev/learn/</li></ul><p><br><strong>Timestamps:</strong></p><p>00:00:00 Cold open<br>00:01:05 Complexity Cliffs and the Reusable Button Problem<br>00:03:28 OpenUI<br>00:04:32 DevRel vs Personal work<br>00:05:52 DRY vs Design Systems<br>00:07:10 Building in Phases<br>00:08:04 Thought Leading for Good<br>00:10:33 Learning<br>00:14:13 The Surprising Complexity of Tabs<br>00:17:12 What is Open UI?<br>00:19:59 Hot Take: Deferred Inputs<br>00:23:40 Cathedral vs Bazaar<br>00:28:01 Illya Grigorik: Head/Torso/Tail<br>00:32:45 UX vs DX<br>00:45:51 4 Jobs of DX<br>00:50:33 Self Disruption<br>00:54:50 Adobe vs Figma vs Webflow<br>01:01:04 VisBug<br>01:05:05 Shameless Plugs</p><p><strong>Transcript</strong></p><ul><li>swyx: Alright So the first thing we're talking about is ui complexity cliffs what's on your mind what was his first on your on your list.</li><li>Adam Argyle: yeah you had a tweet the other day that was i'm at my fourth startup or something like this and we're pressing buttons again like, how s it 2021.</li><li>swyx: And by guys</li><li>Adam Argyle: Are popping up i needing refactoring or something like How are they not solved and.</li><li>Adam Argyle: i'm sure you had threads of people that have their ideas there and mine was it's a omplexity cliff it's the first introduction, where you as a front end ui person who actually.</li><li>Adam Argyle: is like goingto go build out all this matrix of states that a button needs that it lands on you it's like you've been in the car using a shifter this whole time using a steering wheel this whole time and then someone said hey.</li><li>Adam Argyle: Go change the steering wheel out and you're like oh that's just a component just a single use like that things totally only got like one attachment right, and then you walk up to it and you start working on it you'd like.</li><li>Adam Argyle: To see just like really integrated into the system.</li><li>Adam Argyle: And or whatever right, you have these like discovery moments with it and you realize it's much more complex than it is in a button just does that buttons like yeah well let's allow an icon to be on our button and you're like okay left and right.</li><li>Adam Argyle: sides can be I can have both sides because you could have a shopping cart with a little drop down arrow.</li><li>Adam Argyle: Oh man Okay, and you have to have dark mode you better have this and that and that the matrix like i've seen the of states, is what I mean by this complexity cliff like it's just not visible from the surface, it looks all innocent.</li><li>Adam Argyle: And then you go map it like if you mapped out everything you need it's it's a lot, like the CSS alone that it takes to have like a custom button and the design system is absurd it's absurd, but at the same time I love it anyway.</li><li>swyx: So this is the tweet and question and honestly like this is this is genuine because.</li><li>swyx: yeah I had that to Sigma away, where I had my first front end job and then modify and now it's immoral same stuff again and all did you handle disabled Oh, is it a link, or is it a button.</li><li>swyx: And it was interesting was also just the replies like Nicole from Google So what does she do she like.</li><li>Adam Argyle: beats I worry record directly.</li><li>Adam Argyle: These days, she was on frameworks and she's now shifted to ui and sort of like how did she empower people to build flexible and fluid interfaces on the web.</li><li>Adam Argyle: And that's why she points to open your eyes it's like a community for that, but anyway that i'm part of her team because i'm I work on similar things.</li><li>swyx: Okay yeah and so like you know, first of all I didn't I didn't expect this to reach anyone in Google.</li><li>swyx: But then also like the Web components people reached out to me and they're like how come work a foreign service officer for you and i'm like it's not about the tech.</li><li>swyx: it's more about like understanding the specs of what people wanted people not agreeing what a button should do.</li><li>Adam Argyle: yeah.</li><li>Adam Argyle: yeah Google cloud had had too many.</li><li>Adam Argyle: They had them in multiple frameworks in the same.</li><li>Adam Argyle: repo right being like just because they grew so fast or whatever like your project always gets out of hand and all of a sudden yeah you have more than one button.</li><li>Adam Argyle: which some people have enough time or England one, how are they going to wrinkle two or three and built in different frameworks right you could your islands architecture with buttons you're just like oh snap touch mean any button from any framework just shows up in an island.</li><li>swyx: that's an interesting discussion is that a big.</li><li>swyx: Is the islands architecture, a big discussion within Google, or because I always have hard I have trouble separating Jason from Jason Miller, who wrote the article architecture markers.</li><li>swyx: When is he talking in his own personal capacity, or when is he saying like No, this is something we're tight with thinking about a Google.</li><li>Adam Argyle: Oh, in my opinion Jason and I are pretty straight shooters about our own stuff like we work for Google and chrome and we love our job, and we want to represent chrome well and do all the things our job want us to do, but we have this like I don't know where our own personal opinion like.</li><li>swyx: jake Archibald as to he.</li><li>Adam Argyle: he's working on a lot of his own stuff we kind of balance, both I mean Jason definitely does things internally that he might not have chosen to go do if he just could choose whatever he wants to do.</li><li>Adam Argyle: But that doesn't mean that's what he's going to go pitch outside of Google and the islands architectures.</li><li>Adam Argyle: yeah This is just sort of the micro friends evolution into let's eventually docker eyes every component and then manage them with communities in the front end right we'll get there, I don't know.</li><li>Adam Argyle: yeah.</li><li>swyx: Well, so the this discussion of the reusable button and the ui complexity cliff makes me wonder because there's a lot of discussion about how dry is overrated you know.</li><li>swyx: We should we should write everything twice and sometimes if you're just customizing it so often you're reusing it so much maybe just don't reuse code just just copy and paste and then that makes it easy to the really easy to modify the only thing that.</li><li>swyx: That goes wrong with that so whenever you need to do a global update then you'd run into trouble, but how often do you really need to do that.</li><li>Adam Argyle: Right isn't that what the super RAD typescript refactor button is for like tha...</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The following is my conversation with Adam Argyle, CSS Developer Advocate for Google Chrome.</p><p>Watch on YouTube: <a href="https://youtu.be/xEyJ6LY7DKI">https://youtu.be/xEyJ6LY7DKI</a></p><p>The conversation covers a quite a few topics that are relevant in the webdev and web design industries: UI complexity cliffs, DX vs UX, Self Disruption, and what Web Design Tooling could be.</p><p>Along the way we touch on what OpenUI is, Adam's Deferred Inputs proposal, the 4 Jobs of Developer Experience, Thoughtleading for Good from Emily Freeman, Ilya Grigorik, and Dion Almaier, and Adobe vs Figma vs Webflow!</p><p><strong>Links: </strong></p><ul><li>Button tweet https://twitter.com/swyx/status/1450333133300064259</li><li>https://open-ui.org/</li><li>https://jasonformat.com/application-holotypes/</li><li>https://siliconangle.com/2021/09/29/devops-dummies-author-emily-freeman-introduces-revolutionary-model-modern-software-development-awsq3/</li><li>https://en.wikipedia.org/wiki/The_Cathedral_and_the_Bazaar</li><li>Ilya Grigorik Perf.now talk https://www.youtube.com/watch?v=vtIfVPtN6io</li><li>Visbug https://chrome.google.com/webstore/detail/visbug/cdockenadnadldjbbgcallicgledbeoc?hl=en</li><li>https://web.dev/learn/</li></ul><p><br><strong>Timestamps:</strong></p><p>00:00:00 Cold open<br>00:01:05 Complexity Cliffs and the Reusable Button Problem<br>00:03:28 OpenUI<br>00:04:32 DevRel vs Personal work<br>00:05:52 DRY vs Design Systems<br>00:07:10 Building in Phases<br>00:08:04 Thought Leading for Good<br>00:10:33 Learning<br>00:14:13 The Surprising Complexity of Tabs<br>00:17:12 What is Open UI?<br>00:19:59 Hot Take: Deferred Inputs<br>00:23:40 Cathedral vs Bazaar<br>00:28:01 Illya Grigorik: Head/Torso/Tail<br>00:32:45 UX vs DX<br>00:45:51 4 Jobs of DX<br>00:50:33 Self Disruption<br>00:54:50 Adobe vs Figma vs Webflow<br>01:01:04 VisBug<br>01:05:05 Shameless Plugs</p><p><strong>Transcript</strong></p><ul><li>swyx: Alright So the first thing we're talking about is ui complexity cliffs what's on your mind what was his first on your on your list.</li><li>Adam Argyle: yeah you had a tweet the other day that was i'm at my fourth startup or something like this and we're pressing buttons again like, how s it 2021.</li><li>swyx: And by guys</li><li>Adam Argyle: Are popping up i needing refactoring or something like How are they not solved and.</li><li>Adam Argyle: i'm sure you had threads of people that have their ideas there and mine was it's a omplexity cliff it's the first introduction, where you as a front end ui person who actually.</li><li>Adam Argyle: is like goingto go build out all this matrix of states that a button needs that it lands on you it's like you've been in the car using a shifter this whole time using a steering wheel this whole time and then someone said hey.</li><li>Adam Argyle: Go change the steering wheel out and you're like oh that's just a component just a single use like that things totally only got like one attachment right, and then you walk up to it and you start working on it you'd like.</li><li>Adam Argyle: To see just like really integrated into the system.</li><li>Adam Argyle: And or whatever right, you have these like discovery moments with it and you realize it's much more complex than it is in a button just does that buttons like yeah well let's allow an icon to be on our button and you're like okay left and right.</li><li>Adam Argyle: sides can be I can have both sides because you could have a shopping cart with a little drop down arrow.</li><li>Adam Argyle: Oh man Okay, and you have to have dark mode you better have this and that and that the matrix like i've seen the of states, is what I mean by this complexity cliff like it's just not visible from the surface, it looks all innocent.</li><li>Adam Argyle: And then you go map it like if you mapped out everything you need it's it's a lot, like the CSS alone that it takes to have like a custom button and the design system is absurd it's absurd, but at the same time I love it anyway.</li><li>swyx: So this is the tweet and question and honestly like this is this is genuine because.</li><li>swyx: yeah I had that to Sigma away, where I had my first front end job and then modify and now it's immoral same stuff again and all did you handle disabled Oh, is it a link, or is it a button.</li><li>swyx: And it was interesting was also just the replies like Nicole from Google So what does she do she like.</li><li>Adam Argyle: beats I worry record directly.</li><li>Adam Argyle: These days, she was on frameworks and she's now shifted to ui and sort of like how did she empower people to build flexible and fluid interfaces on the web.</li><li>Adam Argyle: And that's why she points to open your eyes it's like a community for that, but anyway that i'm part of her team because i'm I work on similar things.</li><li>swyx: Okay yeah and so like you know, first of all I didn't I didn't expect this to reach anyone in Google.</li><li>swyx: But then also like the Web components people reached out to me and they're like how come work a foreign service officer for you and i'm like it's not about the tech.</li><li>swyx: it's more about like understanding the specs of what people wanted people not agreeing what a button should do.</li><li>Adam Argyle: yeah.</li><li>Adam Argyle: yeah Google cloud had had too many.</li><li>Adam Argyle: They had them in multiple frameworks in the same.</li><li>Adam Argyle: repo right being like just because they grew so fast or whatever like your project always gets out of hand and all of a sudden yeah you have more than one button.</li><li>Adam Argyle: which some people have enough time or England one, how are they going to wrinkle two or three and built in different frameworks right you could your islands architecture with buttons you're just like oh snap touch mean any button from any framework just shows up in an island.</li><li>swyx: that's an interesting discussion is that a big.</li><li>swyx: Is the islands architecture, a big discussion within Google, or because I always have hard I have trouble separating Jason from Jason Miller, who wrote the article architecture markers.</li><li>swyx: When is he talking in his own personal capacity, or when is he saying like No, this is something we're tight with thinking about a Google.</li><li>Adam Argyle: Oh, in my opinion Jason and I are pretty straight shooters about our own stuff like we work for Google and chrome and we love our job, and we want to represent chrome well and do all the things our job want us to do, but we have this like I don't know where our own personal opinion like.</li><li>swyx: jake Archibald as to he.</li><li>Adam Argyle: he's working on a lot of his own stuff we kind of balance, both I mean Jason definitely does things internally that he might not have chosen to go do if he just could choose whatever he wants to do.</li><li>Adam Argyle: But that doesn't mean that's what he's going to go pitch outside of Google and the islands architectures.</li><li>Adam Argyle: yeah This is just sort of the micro friends evolution into let's eventually docker eyes every component and then manage them with communities in the front end right we'll get there, I don't know.</li><li>Adam Argyle: yeah.</li><li>swyx: Well, so the this discussion of the reusable button and the ui complexity cliff makes me wonder because there's a lot of discussion about how dry is overrated you know.</li><li>swyx: We should we should write everything twice and sometimes if you're just customizing it so often you're reusing it so much maybe just don't reuse code just just copy and paste and then that makes it easy to the really easy to modify the only thing that.</li><li>swyx: That goes wrong with that so whenever you need to do a global update then you'd run into trouble, but how often do you really need to do that.</li><li>Adam Argyle: Right isn't that what the super RAD typescript refactor button is for like tha...</li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 04 Dec 2021 20:07:27 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/bM-ITOulMNldBwOLzyNSgIQLnjP3Z-0_nt2OrefjGSk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzc0MzY2NS8x/NjM4NjY3NzUxLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>4206</itunes:duration>
      <itunes:summary>A conversation with Adam Argyle, CSS Developer Advocate for Google Chrome!</itunes:summary>
      <itunes:subtitle>A conversation with Adam Argyle, CSS Developer Advocate for Google Chrome!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/ac1e719a/transcript.srt" type="application/x-subrip" rel="captions"/>
    </item>
    <item>
      <title>[Music Fridays] Prosody of the Snow Queen</title>
      <itunes:episode>236</itunes:episode>
      <podcast:episode>236</podcast:episode>
      <itunes:title>[Music Fridays] Prosody of the Snow Queen</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">863ba03e-a67b-40da-8b33-ad5fcd816728</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-into-the-unknown-frozen-2</link>
      <description>
        <![CDATA[<p>Listen to the song: <a href="https://www.youtube.com/watch?v=gIOyB9ZXn8s">https://www.youtube.com/watch?v=gIOyB9ZXn8s</a><br>Listen to the analysis: <a href="https://www.youtube.com/watch?v=4zs0U8Z6yI8">https://www.youtube.com/watch?v=4zs0U8Z6yI8</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the song: <a href="https://www.youtube.com/watch?v=gIOyB9ZXn8s">https://www.youtube.com/watch?v=gIOyB9ZXn8s</a><br>Listen to the analysis: <a href="https://www.youtube.com/watch?v=4zs0U8Z6yI8">https://www.youtube.com/watch?v=4zs0U8Z6yI8</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 03 Dec 2021 22:25:22 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/941bb5e7/91bd710c.mp3" length="30028246" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>749</itunes:duration>
      <itunes:summary>How Elsa finds herself between the two main themes from Frozen 1 and 2.</itunes:summary>
      <itunes:subtitle>How Elsa finds herself between the two main themes from Frozen 1 and 2.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Quick Clip] Temporal: 50 Most Promising Startups - The Information</title>
      <itunes:episode>235</itunes:episode>
      <podcast:episode>235</podcast:episode>
      <itunes:title>[Quick Clip] Temporal: 50 Most Promising Startups - The Information</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2b561c06-cd36-42b4-8524-a8c04fb196d0</guid>
      <link>https://mixtape.swyx.io/episodes/quick-clip-temporal-50-most-promising-startups-the-information</link>
      <description>
        <![CDATA[<p>Listen to <a href="https://www.theinformation.com/articles/the-talent-cloud-the-411-podcast">https://www.theinformation.com/articles/the-talent-cloud-the-411-podcast</a> (7 mins in)</p><ul><li><a href="https://www.theinformation.com/ti50">https://www.theinformation.com/ti50</a> (paywall)</li><li>My pitch: <a href="https://swyx.transistor.fm/episodes/weekend-drop-temporal-the-iphone-of-system-design">https://swyx.transistor.fm/episodes/weekend-drop-temporal-the-iphone-of-system-design</a></li></ul><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to <a href="https://www.theinformation.com/articles/the-talent-cloud-the-411-podcast">https://www.theinformation.com/articles/the-talent-cloud-the-411-podcast</a> (7 mins in)</p><ul><li><a href="https://www.theinformation.com/ti50">https://www.theinformation.com/ti50</a> (paywall)</li><li>My pitch: <a href="https://swyx.transistor.fm/episodes/weekend-drop-temporal-the-iphone-of-system-design">https://swyx.transistor.fm/episodes/weekend-drop-temporal-the-iphone-of-system-design</a></li></ul><p><br></p>]]>
      </content:encoded>
      <pubDate>Fri, 03 Dec 2021 21:48:08 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e758df63/029310f4.mp3" length="14056020" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/0VP-H6-HB-_PjSXFcJLCsvHmt-hIm59JCBCAci96YqM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzc0MjkwOS8x/NjM4NTg2MDg4LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>351</itunes:duration>
      <itunes:summary>Temporal was selected as The Information's 50 Most Promising Startups but I don't know if they really know why.</itunes:summary>
      <itunes:subtitle>Temporal was selected as The Information's 50 Most Promising Startups but I don't know if they really know why.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Grow a Top 10 Podcast + Impatience with Action, Patience with Results [Sam Parr, Shaan Puri]</title>
      <itunes:episode>234</itunes:episode>
      <podcast:episode>234</podcast:episode>
      <itunes:title>How to Grow a Top 10 Podcast + Impatience with Action, Patience with Results [Sam Parr, Shaan Puri]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">dd0fbcde-3536-49a4-bd5a-d55a4532750c</guid>
      <link>https://mixtape.swyx.io/episodes/growing-a-top-10-podcast-impatience-with-action-patience-with-results-sam-parr-shaan-puri</link>
      <description>
        <![CDATA[<p>Listen to MFM (1hr in <a href="https://www.youtube.com/watch?v=MBIgYNAI9Fk">https://www.youtube.com/watch?v=MBIgYNAI9Fk</a>)</p><p><strong>how to grow podcasts</strong></p><ul><li>big guest</li><li>"how to" episode</li><li>buy ads on niche audience - eg podcast junkie types - castbox, overcast</li><li>be consistent and at least ok</li><li>treat side hustle like a job -&gt; grind at it</li><li>maintain and improve an existing winner instead of constantly jumping around "there are no silver bullets, only lead bullets"</li><li>impatience with action, patience with results</li></ul><p><br><strong>Transcript</strong></p><p>uh in 3-1 so what was that march march <br>we did 338 <br>000 downloads in april we did 436 000 <br>downloads so <br>uh that's a 30 game about in may <br>it's tracking towards around 520 000 <br>which is another <br>20 20 increase i think we can keep going <br>and i want to tell you what i think is <br>is causing all this <br>the first is <br>the biology episode so guests <br>typically we have found don't work that <br>well but a really <br>big name guest or someone that has a <br>cult following <br>like a tie or biology um that works <br>who's ty lopez oh tai lopez okay gotcha <br>uh when we did that one because he's <br>like cult following <br>and a cult unfollowing he's got both <br>yeah <br>yeah so that that worked so the <br>biology's episode is probably gonna be <br>the most listened <br>one ever um so that worked out <br>how much more is it than the usual is <br>like 20 more 50 <br>more than a typical episode it got to 30 <br>000 <br>like in the first week typically our <br>episodes get to 30 000 over like <br>two months gotcha okay so it it did that <br>in like a week or whenever it was when <br>did it get released a week <br>days five days wednesday i talked to him <br>on the phone and he said yeah <br>a good episode i shared it so hopefully <br>that helps <br>and then uh he's down to share more but <br>we only tweeted out i think one clip <br>from it so he's down to share more clips <br>and he liked the <br>animation he was like oh like looks like <br>production value's going up <br>i was like sweet yes it is yeah uh <br>so that worked out well and then do you <br>want to announce what's working really <br>well is how to's <br>so any time a title is called how to <br>build a paid community <br>how to build paid events how to whatever <br>we've done <br>those rank the highest no matter what or <br>not no matter what but more often than <br>not so like in our top 10 most <br>downloaded stuff <br>it's either an interview with a huge a <br>well-known person <br>um which like an andrew would be a <br>well-known person or a how-to <br>blank so we have to do some more almost <br>like <br>they don't care about us and our great <br>ideas they care about themselves <br>learning something and being able to do <br>something they want to do <br>i think that's exactly what it is and <br>then it's ourselves peppered in there we <br>are the spice but <br>the meat is the how-to right and then <br>finally i got a last update um we're <br>running some ads on <br>do you know this thing called the <br>billionaire investors podcast <br>what's it called it's like a famous <br>thing is it we study billionaires is it <br>that one yeah i love that podcast if <br>you're looking to do it <br>yeah so we're running an ad on their net <br>on their network on that podcast i think <br>uh we bought it last week i think it's <br>gonna go live this week <br>then so there's two types of podcast <br>advertising that i'm learning about the <br>one <br>is what we do is people advertise now <br>hubspot advertises on our podcast <br>and people go to hubspot.com mfm <br>whatever <br>the other one is podcast platform so <br>like overcast have you heard of <br>overcast yeah like these clients these <br>apps you can use to listen to podcasts <br>yes and on those clients those uh users <br>click subscribe <br>and the strategy that i'm doing is what <br>we're doing is we are going towards <br>niche ones because those niche ones <br>typically have a far loyal following <br>and you could get low cost per click to <br>download and subscribe <br>and it makes sense because those people <br>if you are <br>you got to be a real podcast junkie to <br>go get like a new podcast app because it <br>has these extra five features about <br>podcasts so it's actually a really good <br>audience <br>that's probably really cheap because <br>nobody else really goes for them so i i <br>like the strategy a lot <br>and they're like they're techie they're <br>like tech they're early doctors <br>yeah and so we're running ads currently <br>on cast box <br>i've never even heard of them but it <br>looks cool and then overcast and so <br>those are some of the updates uh it's <br>going well okay what about the <br>so the ad on the we study billionaires <br>podcast what is it because i'm always <br>like <br>if i'm listening to a podcast what's <br>actually going to make me <br>go subscribe one is a guy comes on or a <br>girl comes on and they're a guest <br>like this happened with elaine elaine <br>came on our podcast she did ideas <br>and she said it was like i don't know <br>one of her biggest uh her newsletter got <br>like a huge spike in subscribers like <br>her next email send was <br>welcome all my new subscribers this is <br>amazing and she said she got you know <br>thousands of new subscribers from her <br>appearance on the pod which is great <br>and so that one makes sense because if i <br>go and guest on somebody's podcast <br>you listen to it for 45 minutes or an <br>hour because that's your favorite <br>podcast or that's what you listen to <br>regularly <br>and you might be like oh that guess was <br>cool they said they have a pod i'll go <br>check it out <br>i like that method and i'm i've said it <br>i got to do this i still have to go do <br>it which is <br>i want to go guest on as many podcasts <br>as i can that would be part my <br>contribution to this growth strategy <br>but this ad is a little bit different <br>it's just like a 30 second <br>sound clip what are we saying in that 30 <br>second sound clip that's going to make <br>somebody want to subscribe <br>unfortunately it's not a clip i think <br>it's going to be stig the main guy <br>reading but frankly i don't know we just <br>closed the deal on friday <br>okay fair enough uh so i have to figure <br>it out but <br>we have our guys so we we got this team <br>uh henry and dylan <br>they're making like a height like a <br>sizzle reel right um and we might be <br>able to use that <br>but i don't know but i agree with you <br>like in theory i agree with you i just <br>don't know what's <br>what's available at the moment and we're <br>doing some other stuff to make it easier <br>to follow <br>so i'm emailing i've grown my email list <br>and this year <br>from zero to twenty six thousand <br>subscribers now <br>and at twenty six thousand i just sent <br>it out the first time last week <br>so just uh it's uh just seanpuri.com so <br>if ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to MFM (1hr in <a href="https://www.youtube.com/watch?v=MBIgYNAI9Fk">https://www.youtube.com/watch?v=MBIgYNAI9Fk</a>)</p><p><strong>how to grow podcasts</strong></p><ul><li>big guest</li><li>"how to" episode</li><li>buy ads on niche audience - eg podcast junkie types - castbox, overcast</li><li>be consistent and at least ok</li><li>treat side hustle like a job -&gt; grind at it</li><li>maintain and improve an existing winner instead of constantly jumping around "there are no silver bullets, only lead bullets"</li><li>impatience with action, patience with results</li></ul><p><br><strong>Transcript</strong></p><p>uh in 3-1 so what was that march march <br>we did 338 <br>000 downloads in april we did 436 000 <br>downloads so <br>uh that's a 30 game about in may <br>it's tracking towards around 520 000 <br>which is another <br>20 20 increase i think we can keep going <br>and i want to tell you what i think is <br>is causing all this <br>the first is <br>the biology episode so guests <br>typically we have found don't work that <br>well but a really <br>big name guest or someone that has a <br>cult following <br>like a tie or biology um that works <br>who's ty lopez oh tai lopez okay gotcha <br>uh when we did that one because he's <br>like cult following <br>and a cult unfollowing he's got both <br>yeah <br>yeah so that that worked so the <br>biology's episode is probably gonna be <br>the most listened <br>one ever um so that worked out <br>how much more is it than the usual is <br>like 20 more 50 <br>more than a typical episode it got to 30 <br>000 <br>like in the first week typically our <br>episodes get to 30 000 over like <br>two months gotcha okay so it it did that <br>in like a week or whenever it was when <br>did it get released a week <br>days five days wednesday i talked to him <br>on the phone and he said yeah <br>a good episode i shared it so hopefully <br>that helps <br>and then uh he's down to share more but <br>we only tweeted out i think one clip <br>from it so he's down to share more clips <br>and he liked the <br>animation he was like oh like looks like <br>production value's going up <br>i was like sweet yes it is yeah uh <br>so that worked out well and then do you <br>want to announce what's working really <br>well is how to's <br>so any time a title is called how to <br>build a paid community <br>how to build paid events how to whatever <br>we've done <br>those rank the highest no matter what or <br>not no matter what but more often than <br>not so like in our top 10 most <br>downloaded stuff <br>it's either an interview with a huge a <br>well-known person <br>um which like an andrew would be a <br>well-known person or a how-to <br>blank so we have to do some more almost <br>like <br>they don't care about us and our great <br>ideas they care about themselves <br>learning something and being able to do <br>something they want to do <br>i think that's exactly what it is and <br>then it's ourselves peppered in there we <br>are the spice but <br>the meat is the how-to right and then <br>finally i got a last update um we're <br>running some ads on <br>do you know this thing called the <br>billionaire investors podcast <br>what's it called it's like a famous <br>thing is it we study billionaires is it <br>that one yeah i love that podcast if <br>you're looking to do it <br>yeah so we're running an ad on their net <br>on their network on that podcast i think <br>uh we bought it last week i think it's <br>gonna go live this week <br>then so there's two types of podcast <br>advertising that i'm learning about the <br>one <br>is what we do is people advertise now <br>hubspot advertises on our podcast <br>and people go to hubspot.com mfm <br>whatever <br>the other one is podcast platform so <br>like overcast have you heard of <br>overcast yeah like these clients these <br>apps you can use to listen to podcasts <br>yes and on those clients those uh users <br>click subscribe <br>and the strategy that i'm doing is what <br>we're doing is we are going towards <br>niche ones because those niche ones <br>typically have a far loyal following <br>and you could get low cost per click to <br>download and subscribe <br>and it makes sense because those people <br>if you are <br>you got to be a real podcast junkie to <br>go get like a new podcast app because it <br>has these extra five features about <br>podcasts so it's actually a really good <br>audience <br>that's probably really cheap because <br>nobody else really goes for them so i i <br>like the strategy a lot <br>and they're like they're techie they're <br>like tech they're early doctors <br>yeah and so we're running ads currently <br>on cast box <br>i've never even heard of them but it <br>looks cool and then overcast and so <br>those are some of the updates uh it's <br>going well okay what about the <br>so the ad on the we study billionaires <br>podcast what is it because i'm always <br>like <br>if i'm listening to a podcast what's <br>actually going to make me <br>go subscribe one is a guy comes on or a <br>girl comes on and they're a guest <br>like this happened with elaine elaine <br>came on our podcast she did ideas <br>and she said it was like i don't know <br>one of her biggest uh her newsletter got <br>like a huge spike in subscribers like <br>her next email send was <br>welcome all my new subscribers this is <br>amazing and she said she got you know <br>thousands of new subscribers from her <br>appearance on the pod which is great <br>and so that one makes sense because if i <br>go and guest on somebody's podcast <br>you listen to it for 45 minutes or an <br>hour because that's your favorite <br>podcast or that's what you listen to <br>regularly <br>and you might be like oh that guess was <br>cool they said they have a pod i'll go <br>check it out <br>i like that method and i'm i've said it <br>i got to do this i still have to go do <br>it which is <br>i want to go guest on as many podcasts <br>as i can that would be part my <br>contribution to this growth strategy <br>but this ad is a little bit different <br>it's just like a 30 second <br>sound clip what are we saying in that 30 <br>second sound clip that's going to make <br>somebody want to subscribe <br>unfortunately it's not a clip i think <br>it's going to be stig the main guy <br>reading but frankly i don't know we just <br>closed the deal on friday <br>okay fair enough uh so i have to figure <br>it out but <br>we have our guys so we we got this team <br>uh henry and dylan <br>they're making like a height like a <br>sizzle reel right um and we might be <br>able to use that <br>but i don't know but i agree with you <br>like in theory i agree with you i just <br>don't know what's <br>what's available at the moment and we're <br>doing some other stuff to make it easier <br>to follow <br>so i'm emailing i've grown my email list <br>and this year <br>from zero to twenty six thousand <br>subscribers now <br>and at twenty six thousand i just sent <br>it out the first time last week <br>so just uh it's uh just seanpuri.com so <br>if ...</p>]]>
      </content:encoded>
      <pubDate>Fri, 03 Dec 2021 01:03:10 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>960</itunes:duration>
      <itunes:summary>The MFM guys talk about their stats, and reflect on what it takes to grow.</itunes:summary>
      <itunes:subtitle>The MFM guys talk about their stats, and reflect on what it takes to grow.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Inspiration over Information [Nick Wignall]</title>
      <itunes:episode>233</itunes:episode>
      <podcast:episode>233</podcast:episode>
      <itunes:title>Inspiration over Information [Nick Wignall]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6c447142-23a3-468d-bee9-a09fa385825d</guid>
      <link>https://mixtape.swyx.io/episodes/information-vs-inspiration-nick-wignall</link>
      <description>
        <![CDATA[<p>Listen to the Corey Haines podcast: <a href="https://www.swipefiles.com/everything-is-marketing/43">https://www.swipefiles.com/everything-is-marketing/43</a> (1hr in)</p><p><strong>How to grow a writing audience</strong></p><ul><li>SEO important to start</li><li>Something Owned (Wordpress), Something Rented (Google), Something Borrowed (Medium)</li><li>Inspiration over Information: "Medium really rewards writing that makes it easy on the reader"<ul><li>5 habits that will make you...</li><li>Straightforward, and plain, not too intellectual</li><li>No enormous paragraphs of text</li><li>Most people want to feel something more than they want to learn something</li><li>People click in to clickbait titles and find a thoughtful article - challenge expectations</li><li>Put a little cheese wiz on the broccoli</li></ul></li></ul><p><strong>Transcript</strong></p><ul><li>Could you share, well, one how you built your audience we've briefly touched on. Okay. We started blogging for a medium thrown out a few times. So like, how have you built your audience that allows you to now make a living online and just any sort of, I don't know, numbers or scale you can share. It's just, some people have an idea of like where you are.</li><li>Yeah. So I, I had no following on line really to speak of when I started. And so I just put up a WordPress blog and I had a email newsletter and I, I sent out an email to, I don't know, maybe like 50 friends and family and I, my first newsletter probably went out to like 30 or 40 people, again, friends and family.</li><li>And that, that was probably the case for the. Three or four months. I like, I literally don't think it, it wasn't above like probably 70, 60 people for like three miles. Like it just really, but I do remember finally, like after every single weekly newsletter, my grandfather would always email me back saying great article.</li><li>Like this was really good. You know, he just always have like something nice to say, and that sounds stupid. But like that made so much of a difference to me. I knew it was kind of like corny and yes. Just to be nice. And like, I mean, I think he did like him, but it's very grandfatherly thing to do, but like, God damn it like, that actually helped, like, despite my like, cynicism, like having someone, just one person like that, it was really helpful.</li><li>So I, yeah, I wouldn't skip that step again. Like kind of recruiting friends and family initially the next thing, the next, like, bump that really. And I, at that point, by the way, I was getting like zero traffic to my blog. I mean, I had no. And I wasn't on any social media. Really. I was literally just putting stuff out there, like into the void, didn't know anything about SES and publish, just pressing, publish and sharing it with this really small group of people.</li><li>My first kind of big break came when I, I just, I had known about meeting them, but I decided I, I heard that it was like pretty easy. You can just cross post stuff. I saw, I already have these articles written on my blog, so I thought, yeah, what the hell? I'll just like, put this on medium. And so I, I put this article on medium and.</li><li>Within like a day, someone from an editor from one of the bigger publications they're called the startup said, Hey, like I saw this piece somehow. I don't know how I saw it. Can we publish it in the startup? And I said, yeah, sure. I guess why not? And then it, it kind of had a little mini blow up. It seemed like out of this world, to me, like at my stage, he got like, I don't know, 10,000 views or something like, and that got me probably.</li><li>I don't know. I mean, it bumped my, my medium follower account, but I also had a CTA at the bottom of the, of the article. So that kind of doubled my email list probably in all sorts of new people. And then. Obviously like that was super exciting. And so I was like, all right, this medium things is great. I'm just repurposing.</li><li>I'm just literally copying pacing. Might this article I've written already and putting it on a medium. So that kind of progressed fairly well for about a year or so. And at that time I also started learning just like the real basics of. SEO. I like, I got like the Yoast plugin and I wasn't even doing keyword research at that point.</li><li>I was just kinda like following the Yoast thing and, and over the course of about a year, I started getting fairly good, some, some pretty good SEO traffic. And then about, at about the year point, this is when I was talking before about, I started. Actively like trying to learn from a few of these writers, I admired on medium and developing this more conversational style.</li><li>And that's where my, my medium growth like really took off. I mean, I went from like a few hundred subscribers up to thousands, you know, eight, nine, 10,000. And then at the same time that I was starting to build up like SEO kind of organic traffic to my website and common misconception with medium, you can actually set the canonical link to be.</li><li>Like your WordPress version, so that if an article like blows up on medium, all the SEOG is still goes to your website. So I was having these pieces blow up on medium, but then I break for forum for the, my site's version. So I'd get all this more organic traffic coming to my website and yeah, so that's, so my email list was just growing, I think, after the first.</li><li>A year, year and a half, I was at, you know, a few thousand subscribers. And then last year I just really kind of hit my stride with medium. And I figured out like the right format, kind of like the right tone and format for writing on medium. And, and the SEO had really started kicking in. I was getting a lot of traffic.</li><li>There. And my, yeah, my newsletter went up to, you know, pretty quickly got up to like 15, 20,000 and that's kind of where I am today. So, but it's almost entirely been medium and SEO and that's, that's where I get probably 80%, 90% maybe of my newsletter subscribers, which is my primary kind of metric that I track is that I just include links and CTS at the bottom of all my medium articles.</li><li>And then. I, you know, I, again, I don't, I don't do tons of keyword research, honestly, again, I'm too selfish. Like I just write about whatever I'm interested in and I'll do a little, like kind of minimal, you know, SES stuff. But yeah, that's worked really well so far. Although to be honest, I've [00:05:00] been kind of winging it so far, but I've realized if I, if I do want to kind of get to the next level, I do need to be.</li><li>Thoughtful, I think about strategy and some of the more formal aspects of the approach. But I think the big thing was just like medium was just my home. Like it's like a writer's platform and I was a writer I just liked writing and it was easy. It was simple. I could just plug stuff over there. And I was, I liked the people I was reading on there.</li><li>And I, so that allowed me to kind of learn from them and create a voice and a style that worked well for. Audience and for the people on that platform. And so I think that, I think that's just, I think that really helped a lot. Yeah. Oh yeah. I've been kind of toying and workshopping this idea of owned, rented and borrowed platforms and just like helping people like really like break it down fundamental, like what, what is marketing?</li><li>What does it mean? Like how do you sort of strategically engineer something that just, you know, gets you, traffic gets attention to whatever thing it is that you do, whether it's content or a product or a service and a. You know, even. Between owned, rented and borrowed. You basically just need one platform that's like, or at least one that gets you discovered and like gets kind of those initial eyeballs and new people through the door.</li><li>And then you need another one that kind of keeps people around retention that, you know, lose the mints. And so, you know...</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Corey Haines podcast: <a href="https://www.swipefiles.com/everything-is-marketing/43">https://www.swipefiles.com/everything-is-marketing/43</a> (1hr in)</p><p><strong>How to grow a writing audience</strong></p><ul><li>SEO important to start</li><li>Something Owned (Wordpress), Something Rented (Google), Something Borrowed (Medium)</li><li>Inspiration over Information: "Medium really rewards writing that makes it easy on the reader"<ul><li>5 habits that will make you...</li><li>Straightforward, and plain, not too intellectual</li><li>No enormous paragraphs of text</li><li>Most people want to feel something more than they want to learn something</li><li>People click in to clickbait titles and find a thoughtful article - challenge expectations</li><li>Put a little cheese wiz on the broccoli</li></ul></li></ul><p><strong>Transcript</strong></p><ul><li>Could you share, well, one how you built your audience we've briefly touched on. Okay. We started blogging for a medium thrown out a few times. So like, how have you built your audience that allows you to now make a living online and just any sort of, I don't know, numbers or scale you can share. It's just, some people have an idea of like where you are.</li><li>Yeah. So I, I had no following on line really to speak of when I started. And so I just put up a WordPress blog and I had a email newsletter and I, I sent out an email to, I don't know, maybe like 50 friends and family and I, my first newsletter probably went out to like 30 or 40 people, again, friends and family.</li><li>And that, that was probably the case for the. Three or four months. I like, I literally don't think it, it wasn't above like probably 70, 60 people for like three miles. Like it just really, but I do remember finally, like after every single weekly newsletter, my grandfather would always email me back saying great article.</li><li>Like this was really good. You know, he just always have like something nice to say, and that sounds stupid. But like that made so much of a difference to me. I knew it was kind of like corny and yes. Just to be nice. And like, I mean, I think he did like him, but it's very grandfatherly thing to do, but like, God damn it like, that actually helped, like, despite my like, cynicism, like having someone, just one person like that, it was really helpful.</li><li>So I, yeah, I wouldn't skip that step again. Like kind of recruiting friends and family initially the next thing, the next, like, bump that really. And I, at that point, by the way, I was getting like zero traffic to my blog. I mean, I had no. And I wasn't on any social media. Really. I was literally just putting stuff out there, like into the void, didn't know anything about SES and publish, just pressing, publish and sharing it with this really small group of people.</li><li>My first kind of big break came when I, I just, I had known about meeting them, but I decided I, I heard that it was like pretty easy. You can just cross post stuff. I saw, I already have these articles written on my blog, so I thought, yeah, what the hell? I'll just like, put this on medium. And so I, I put this article on medium and.</li><li>Within like a day, someone from an editor from one of the bigger publications they're called the startup said, Hey, like I saw this piece somehow. I don't know how I saw it. Can we publish it in the startup? And I said, yeah, sure. I guess why not? And then it, it kind of had a little mini blow up. It seemed like out of this world, to me, like at my stage, he got like, I don't know, 10,000 views or something like, and that got me probably.</li><li>I don't know. I mean, it bumped my, my medium follower account, but I also had a CTA at the bottom of the, of the article. So that kind of doubled my email list probably in all sorts of new people. And then. Obviously like that was super exciting. And so I was like, all right, this medium things is great. I'm just repurposing.</li><li>I'm just literally copying pacing. Might this article I've written already and putting it on a medium. So that kind of progressed fairly well for about a year or so. And at that time I also started learning just like the real basics of. SEO. I like, I got like the Yoast plugin and I wasn't even doing keyword research at that point.</li><li>I was just kinda like following the Yoast thing and, and over the course of about a year, I started getting fairly good, some, some pretty good SEO traffic. And then about, at about the year point, this is when I was talking before about, I started. Actively like trying to learn from a few of these writers, I admired on medium and developing this more conversational style.</li><li>And that's where my, my medium growth like really took off. I mean, I went from like a few hundred subscribers up to thousands, you know, eight, nine, 10,000. And then at the same time that I was starting to build up like SEO kind of organic traffic to my website and common misconception with medium, you can actually set the canonical link to be.</li><li>Like your WordPress version, so that if an article like blows up on medium, all the SEOG is still goes to your website. So I was having these pieces blow up on medium, but then I break for forum for the, my site's version. So I'd get all this more organic traffic coming to my website and yeah, so that's, so my email list was just growing, I think, after the first.</li><li>A year, year and a half, I was at, you know, a few thousand subscribers. And then last year I just really kind of hit my stride with medium. And I figured out like the right format, kind of like the right tone and format for writing on medium. And, and the SEO had really started kicking in. I was getting a lot of traffic.</li><li>There. And my, yeah, my newsletter went up to, you know, pretty quickly got up to like 15, 20,000 and that's kind of where I am today. So, but it's almost entirely been medium and SEO and that's, that's where I get probably 80%, 90% maybe of my newsletter subscribers, which is my primary kind of metric that I track is that I just include links and CTS at the bottom of all my medium articles.</li><li>And then. I, you know, I, again, I don't, I don't do tons of keyword research, honestly, again, I'm too selfish. Like I just write about whatever I'm interested in and I'll do a little, like kind of minimal, you know, SES stuff. But yeah, that's worked really well so far. Although to be honest, I've [00:05:00] been kind of winging it so far, but I've realized if I, if I do want to kind of get to the next level, I do need to be.</li><li>Thoughtful, I think about strategy and some of the more formal aspects of the approach. But I think the big thing was just like medium was just my home. Like it's like a writer's platform and I was a writer I just liked writing and it was easy. It was simple. I could just plug stuff over there. And I was, I liked the people I was reading on there.</li><li>And I, so that allowed me to kind of learn from them and create a voice and a style that worked well for. Audience and for the people on that platform. And so I think that, I think that's just, I think that really helped a lot. Yeah. Oh yeah. I've been kind of toying and workshopping this idea of owned, rented and borrowed platforms and just like helping people like really like break it down fundamental, like what, what is marketing?</li><li>What does it mean? Like how do you sort of strategically engineer something that just, you know, gets you, traffic gets attention to whatever thing it is that you do, whether it's content or a product or a service and a. You know, even. Between owned, rented and borrowed. You basically just need one platform that's like, or at least one that gets you discovered and like gets kind of those initial eyeballs and new people through the door.</li><li>And then you need another one that kind of keeps people around retention that, you know, lose the mints. And so, you know...</li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 02 Dec 2021 00:44:56 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1095</itunes:duration>
      <itunes:summary>Insightful commentary about effective writing: Put a little cheese wiz on the broccoli</itunes:summary>
      <itunes:subtitle>Insightful commentary about effective writing: Put a little cheese wiz on the broccoli</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Starting a Second Youtube [Charli Prangley]</title>
      <itunes:episode>232</itunes:episode>
      <podcast:episode>232</podcast:episode>
      <itunes:title>Starting a Second Youtube [Charli Prangley]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b3a10d3e-4dfe-4592-bb31-58e05d096f67</guid>
      <link>https://mixtape.swyx.io/episodes/starting-a-second-youtube-charli-prangley</link>
      <description>
        <![CDATA[<p>Subscribe to the Convertkit Creators podcast: <a href="https://www.youtube.com/watch?v=4pgecyiAMks">https://www.youtube.com/watch?v=4pgecyiAMks</a></p><p>Related episode: <a href="https://swyx.transistor.fm/episodes/why-creator-clones-fail">https://swyx.transistor.fm/episodes/why-creator-clones-fail</a></p><p><strong>Transcript</strong></p><p><br>as a quick recap for anyone <br>new who is listening i have had a <br>youtube channel for i think about eight <br>years um <br>and i've grown up to two thousand two <br>hundred and three thousand subscribers <br>in that time so it's been like a slow <br>growth but you know that's quite a <br>sizable audience um <br>and <br>several months ago i decided to start a <br>second youtube channel to split off a <br>portion of my content and um yeah i <br>don't know <br>there might be people out there who <br>think why would you start another one <br>when you already have one that's got all <br>these people why start a game from <br>scratch you know um and so we're gonna <br>talk about that today about the why <br>behind it <br>how to try and get as much of your <br>audience as possible over from one to <br>another when you start a new project <br>we'll talk about youtube specifically <br>but i guess it could apply to in general <br>creators like starting a new project <br>after already having built an audience <br>somewhere else you know <br>yeah thank you for giving me the <br>platform to talk about this today <br>youtube because i feel like it's been an <br>interesting experience and i have <br>learned a lot oh well charlie why don't <br>you kick us off why do you start a <br>second youtube channel <br>yeah well <br>so i started it because um <br>okay backstory i have this podcast <br>series called inside marketing design <br>quick plug inside marketingdesign.co <br>season two is happening right now um but <br>i i ran this last year and i uploaded <br>the episodes to my main youtube channel <br>because it's like me making the content <br>it made sense for me to put it in one <br>place right um <br>i found that my first of all those <br>videos didn't get as many views as my <br>regular like vlogs and you know or other <br>videos did and also the youtube <br>algorithm i feel like i confused it by <br>suddenly uploading content that was a <br>very different format a very different <br>length like these episodes were like 45 <br>minutes long compared to like 10 minute <br>videos i was making <br>um <br>that all of a sudden it was like i don't <br>know i felt like my whole channel took a <br>while to recover after the season ended <br>but my views on my more regular videos <br>were then lower as well which i was like <br>damn this sucks because i feel like this <br>content is really great like i believe <br>in it you know <br>um <br>i had some advice from roberto blake <br>i'll definitely plug him he has a lot of <br>really useful advice for youtubers you <br>just search roberto blake on youtube and <br>you'll find him um <br>he was like i think you should put this <br>content on a second channel because it <br>is such a different format it's like its <br>own brand and like in doing that you <br>might have a better chance in the <br>youtube algorithm to to keep it separate <br>and also it could be a very different <br>audience right people wanting to watch <br>these <br>their interviews with designers who work <br>at other tech companies about the behind <br>the scenes of their work there might be <br>a different audience for that compared <br>to someone wanting to just watch me hang <br>out in my office with my cats and do my <br>work you know like <br>that's kind of very different content so <br>it made sense to me um <br>to put it on a separate channel and so <br>that is the why behind why i did it <br>and <br>oh go ahead <br>okay um a question that uh someone might <br>have um about this is is that someone <br>youtube allows you that someone might be <br>me uh <br>but i think someone else might have this <br>question so okay here we go uh <br>uh i know that youtube has the ability <br>to kind of segment things within youtube <br>so you can have different playlists and <br>you can have like sub sections of your <br>work there so <br>why would you take the extreme of <br>starting an entirely different channel <br>instead of maybe the you thinking oh the <br>overarching thing is this is <br>charlie and these are the different <br>things that charlie does and here are <br>the different playlists of the things <br>that i do <br>you know go down the rabbit hole that <br>you prefer choose your own adventure why <br>why <br>what's the main benefit of completely <br>separating because <br>you might also <br>you kind of benefit from the fact that <br>you're using your current audience to <br>do this other thing right instead of <br>starting all over <br>so you're kind of taking a hit there as <br>far as like possible eyes in front of <br>your work that's a really good point yep <br>yep that's a really good point um i <br>think that doing that like you said <br>having it in a playlist on the channel <br>that can solve the problem of there <br>being different audiences you know that <br>makes it easy for the audience who likes <br>interview content to find that on my <br>channel but it doesn't solve the problem <br>of the youtube algorithm and like as i'm <br>talking about this please listeners take <br>all of this with a grain of salt i'm not <br>saying this is the only way to go about <br>it if you want to do a different type of <br>content i just know that from my <br>experience um <br>the youtube algorithm stopped <br>recommending me as much and like my <br>previous videos weren't getting as many <br>views <br>once i was starting to put out this <br>interview content um <br>and so that's why the why like a <br>different playlist couldn't solve that <br>basically unfortunately <br>yeah <br>um as far as the youtube algorithm goes <br>specifically i mean is this all trial <br>trial and error right is there somewhere <br>where it says <br>that's the real unfortunate thing here <br>right because <br>really realistically there are so many <br>creators that are really diverse in the <br>type of things that they do so having <br>like one persona one youtube channel but <br>all the different things that they do <br>doesn't seem like it should be something <br>i i guess i don't understand why youtube <br>is doing this i don't understand what <br>the benefit is on youtube right <br>because i i think for us our our mission <br>we always talk about this is supporting <br>creators right so like is it is it <br>it it i don't know it doesn't feel like <br>it's um i don't understand it so i don't <br>understand the value of it that it <br>brings to youtube i guess <br>yeah it's more channels <br>yeah and that's the thing for the <br>youtube algorithm is it's like it is a <br>bit of a black box in that you don't <br>know for sure like i could have made a <br>huge freaking mistake by putting this <br>stuff on a different channel right um <br>and ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Subscribe to the Convertkit Creators podcast: <a href="https://www.youtube.com/watch?v=4pgecyiAMks">https://www.youtube.com/watch?v=4pgecyiAMks</a></p><p>Related episode: <a href="https://swyx.transistor.fm/episodes/why-creator-clones-fail">https://swyx.transistor.fm/episodes/why-creator-clones-fail</a></p><p><strong>Transcript</strong></p><p><br>as a quick recap for anyone <br>new who is listening i have had a <br>youtube channel for i think about eight <br>years um <br>and i've grown up to two thousand two <br>hundred and three thousand subscribers <br>in that time so it's been like a slow <br>growth but you know that's quite a <br>sizable audience um <br>and <br>several months ago i decided to start a <br>second youtube channel to split off a <br>portion of my content and um yeah i <br>don't know <br>there might be people out there who <br>think why would you start another one <br>when you already have one that's got all <br>these people why start a game from <br>scratch you know um and so we're gonna <br>talk about that today about the why <br>behind it <br>how to try and get as much of your <br>audience as possible over from one to <br>another when you start a new project <br>we'll talk about youtube specifically <br>but i guess it could apply to in general <br>creators like starting a new project <br>after already having built an audience <br>somewhere else you know <br>yeah thank you for giving me the <br>platform to talk about this today <br>youtube because i feel like it's been an <br>interesting experience and i have <br>learned a lot oh well charlie why don't <br>you kick us off why do you start a <br>second youtube channel <br>yeah well <br>so i started it because um <br>okay backstory i have this podcast <br>series called inside marketing design <br>quick plug inside marketingdesign.co <br>season two is happening right now um but <br>i i ran this last year and i uploaded <br>the episodes to my main youtube channel <br>because it's like me making the content <br>it made sense for me to put it in one <br>place right um <br>i found that my first of all those <br>videos didn't get as many views as my <br>regular like vlogs and you know or other <br>videos did and also the youtube <br>algorithm i feel like i confused it by <br>suddenly uploading content that was a <br>very different format a very different <br>length like these episodes were like 45 <br>minutes long compared to like 10 minute <br>videos i was making <br>um <br>that all of a sudden it was like i don't <br>know i felt like my whole channel took a <br>while to recover after the season ended <br>but my views on my more regular videos <br>were then lower as well which i was like <br>damn this sucks because i feel like this <br>content is really great like i believe <br>in it you know <br>um <br>i had some advice from roberto blake <br>i'll definitely plug him he has a lot of <br>really useful advice for youtubers you <br>just search roberto blake on youtube and <br>you'll find him um <br>he was like i think you should put this <br>content on a second channel because it <br>is such a different format it's like its <br>own brand and like in doing that you <br>might have a better chance in the <br>youtube algorithm to to keep it separate <br>and also it could be a very different <br>audience right people wanting to watch <br>these <br>their interviews with designers who work <br>at other tech companies about the behind <br>the scenes of their work there might be <br>a different audience for that compared <br>to someone wanting to just watch me hang <br>out in my office with my cats and do my <br>work you know like <br>that's kind of very different content so <br>it made sense to me um <br>to put it on a separate channel and so <br>that is the why behind why i did it <br>and <br>oh go ahead <br>okay um a question that uh someone might <br>have um about this is is that someone <br>youtube allows you that someone might be <br>me uh <br>but i think someone else might have this <br>question so okay here we go uh <br>uh i know that youtube has the ability <br>to kind of segment things within youtube <br>so you can have different playlists and <br>you can have like sub sections of your <br>work there so <br>why would you take the extreme of <br>starting an entirely different channel <br>instead of maybe the you thinking oh the <br>overarching thing is this is <br>charlie and these are the different <br>things that charlie does and here are <br>the different playlists of the things <br>that i do <br>you know go down the rabbit hole that <br>you prefer choose your own adventure why <br>why <br>what's the main benefit of completely <br>separating because <br>you might also <br>you kind of benefit from the fact that <br>you're using your current audience to <br>do this other thing right instead of <br>starting all over <br>so you're kind of taking a hit there as <br>far as like possible eyes in front of <br>your work that's a really good point yep <br>yep that's a really good point um i <br>think that doing that like you said <br>having it in a playlist on the channel <br>that can solve the problem of there <br>being different audiences you know that <br>makes it easy for the audience who likes <br>interview content to find that on my <br>channel but it doesn't solve the problem <br>of the youtube algorithm and like as i'm <br>talking about this please listeners take <br>all of this with a grain of salt i'm not <br>saying this is the only way to go about <br>it if you want to do a different type of <br>content i just know that from my <br>experience um <br>the youtube algorithm stopped <br>recommending me as much and like my <br>previous videos weren't getting as many <br>views <br>once i was starting to put out this <br>interview content um <br>and so that's why the why like a <br>different playlist couldn't solve that <br>basically unfortunately <br>yeah <br>um as far as the youtube algorithm goes <br>specifically i mean is this all trial <br>trial and error right is there somewhere <br>where it says <br>that's the real unfortunate thing here <br>right because <br>really realistically there are so many <br>creators that are really diverse in the <br>type of things that they do so having <br>like one persona one youtube channel but <br>all the different things that they do <br>doesn't seem like it should be something <br>i i guess i don't understand why youtube <br>is doing this i don't understand what <br>the benefit is on youtube right <br>because i i think for us our our mission <br>we always talk about this is supporting <br>creators right so like is it is it <br>it it i don't know it doesn't feel like <br>it's um i don't understand it so i don't <br>understand the value of it that it <br>brings to youtube i guess <br>yeah it's more channels <br>yeah and that's the thing for the <br>youtube algorithm is it's like it is a <br>bit of a black box in that you don't <br>know for sure like i could have made a <br>huge freaking mistake by putting this <br>stuff on a different channel right um <br>and ...</p>]]>
      </content:encoded>
      <pubDate>Tue, 30 Nov 2021 23:40:56 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/414a38e9/3c6045ba.mp3" length="49624887" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1239</itunes:duration>
      <itunes:summary>The Convertkit gang break down the meta of YouTube</itunes:summary>
      <itunes:subtitle>The Convertkit gang break down the meta of YouTube</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Shipping Side Projects with Wife + 3 Kids + Fulltime Job + Church + Open Source  [Alex Reardon]</title>
      <itunes:episode>231</itunes:episode>
      <podcast:episode>231</podcast:episode>
      <itunes:title>Shipping Side Projects with Wife + 3 Kids + Fulltime Job + Church + Open Source  [Alex Reardon]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6514ba97-0e73-471e-a2fe-908a5d02ad0c</guid>
      <link>https://mixtape.swyx.io/episodes/shipping-side-projects-with-wife-3-kids-fulltime-job-church-open-source-alex-reardon</link>
      <description>
        <![CDATA[<p>Listen to the Egghead Podcast: <a href="https://egghead.io/podcasts/alex-reardon-on-balancing-work-life-and-large-side-projects">https://egghead.io/podcasts/alex-reardon-on-balancing-work-life-and-large-side-projects</a></p><p>Check out <a href="https://domevents.dev/">https://domevents.dev/</a> and Alex's course: <a href="https://egghead.io/courses/your-ultimate-guide-to-understanding-dom-events-6c0c0d23">https://egghead.io/courses/your-ultimate-guide-to-understanding-dom-events-6c0c0d23</a></p><p><strong>Transcript</strong><br></p><p>[00:00:00] You mentioned that you had learned a lot about Dom events while you're like on the clock working on the D and D project. So presumably you got to learn some of it on the clock, but then you also have to, since, you're not paid to create courses by your day job. Like, how did you draw the lines between work time learning and free time teaching, I guess was, is the way I'd phrase  </p><p>it. </p><p>Yeah. I mean working in software engineering, I think we're always learning all the time, every day. I that's been my experience anyway and relearning. I feel like there's some things I learn. And then not that long later I have to re-look up again. There's just so much out there. Just always learning all the time and relearning. </p><p>It's just too hard to hold. Hold it all in your head or. So in terms of creating this course I set up very clear boundaries around my work time, and making sure that I'm doing and focusing on my work during work time. And then I set aside designated times at home where I was working on side projects. </p><p>So for me, that, what that looked like practically was one night a week. For me it was Wednesday night where I would work like on this. And that's not a large amount of time. But it was a balanced amount of time, cause I have a lot going on, full-time work at the time. I had two kids now, three kids, which is wild. </p><p>I'm doing stuff with my church and I'm doing stuff with my family, doing stuff with friends, like it's just my last very full. And so one night, a week was something quite palatable. But it meant that creating this course took an extremely long time. It took about a year and a half to actually put this whole thing together. </p><p>Doing that research. I was doing a lot of research, on that Wednesday night. And I created a visualized. Which took a long time cradle the scripts, recorder, all the lessons. Yeah. It took, it just takes a lot of hours. And so you only doing it one night a week. It, it takes a while now. </p><p>Sometimes it would be maybe no nights a week back. There was a period of some periods of time where I was busy with other things on holidays. And sometimes it might've been a few nights a week because I was like really inspired and towards the end. Of the recordings or when I was actually doing the recordings, we actually had our third child Jew. </p><p>And so that was a bit of an interesting time. And I was really keen. I'm like, I need to get this course done. Working on it for so long. And so I guess the month before. He was born I was in the room, in my office, most nights I recording those lessons to make sure that it was done before he came so that I could, when he did come, I could focus on him and the family exclusively and not have to try and be balancing the stuff. </p><p>It's impressive that you were able to have that kind of discipline to Wednesday nights. I'm working on this and you have to know in your head that it's going to take a while when you're only, one night a week. But what I'm wondering about is having I don't have children, but I'm married. </p><p>And I know that when my hobbies are also on the committee when it's like work on the computer, but then my fun times on the computer too, it doesn't always make for the best home situation not to project at all. But what I'm wondering is how did you come to having one night, a week dedicated when you already have the door shut nine to five every day and everyone's at home? </p><p>Yeah. I'm really glad you raised this. Because I think this is the less glamorous side of side projects. I'm happy to talk about the benefits of doing side projects, but I'm glad we're going in this direction for now. So you need to understand what's important to you. What's important with your time. What is more important for you? </p><p>Is it more important for you to be a rock star, a software engineer, or to meaningfully invest and engage with the people around you? I think the answer to that. Questions. I was really big questions will impact what you do with your time and how you spend your time. So we arrived in after negotiation, like my wife and I on that one night, a week thing because it balanced everything else that I wanted to do. </p><p>I really want to make sure that I'm spending good quality time with my family, with my friends and with my wife. Ultimately those are the most important things, like rather than. Becoming, the next big thing in software, so to speak. So yeah, it was a kind of a process of negotiation to to arrive on that point. </p><p>Yeah. Because yeah, it is hard to balance. It is tricky when you're in the office all the time to then say, Hey, I'm going to spend more time in the office. Yeah, it's a tricky one. And I guess I'll take this question even further and say that like my experience with doing this call. Wasn't exclusively positive by any means, I doing projects on the side has a cost in the same way that open source has a cost, right projects have a cost. </p><p>And the, I guess the big cost is your time. And I think [00:05:00] in the situation of the course, there was a big cost and it was primarily born, not by myself, but by the people around. Especially towards the end as I was doing, I mentioned that concentrated math month of recording. I have mixed feelings about that. </p><p>And to be honest, I feel quite guilty about that because my wife was eight months pregnant at the time. And that's probably when she needed me the most practically and. If I'm real, like I should've been there more practically emotionally in that time. I think we agreed that we both, we we both agreed on that course of action that we wanted to get the course done before, before our son was born. </p><p>But honestly, I feel regret about that. I'm happy with the result. Like the course is great, really proud of that, but yeah, I just think in a scheme of things, did the world need another cool. Know. Yeah, it's great. Like, I don't want to tear it down by any means, but I mean, yeah. I, I think I would have, I think I would have felt it would've been better for me to be, have been a really good husband during that time for her. </p><p>So, yeah. So  </p><p>when you say that you have regret, like one of the things that I like as I'm thinking about this now So like a lot of does the world need another course? That's an interesting way to put it. And I know that you're joking, not. I just realized that I was probably Dane. </p><p>I was about to step into playing devil's advocate for the Dom, which is a very strange position to have gone into where the API doesn't change. Like the Dom API is not going to change, so that topic will still be there. So there wasn't like a pressing. Need for you to do this. But at the same time, you'd also  </p><p>I don't know where I'm at. </p><p>I mean, as you said, you said the, like the dumb event topic is fairly in some ways timeless, who knows where we'll be in town 20 years, but I think we were both it just been this particular project had been kicking on for quite ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Egghead Podcast: <a href="https://egghead.io/podcasts/alex-reardon-on-balancing-work-life-and-large-side-projects">https://egghead.io/podcasts/alex-reardon-on-balancing-work-life-and-large-side-projects</a></p><p>Check out <a href="https://domevents.dev/">https://domevents.dev/</a> and Alex's course: <a href="https://egghead.io/courses/your-ultimate-guide-to-understanding-dom-events-6c0c0d23">https://egghead.io/courses/your-ultimate-guide-to-understanding-dom-events-6c0c0d23</a></p><p><strong>Transcript</strong><br></p><p>[00:00:00] You mentioned that you had learned a lot about Dom events while you're like on the clock working on the D and D project. So presumably you got to learn some of it on the clock, but then you also have to, since, you're not paid to create courses by your day job. Like, how did you draw the lines between work time learning and free time teaching, I guess was, is the way I'd phrase  </p><p>it. </p><p>Yeah. I mean working in software engineering, I think we're always learning all the time, every day. I that's been my experience anyway and relearning. I feel like there's some things I learn. And then not that long later I have to re-look up again. There's just so much out there. Just always learning all the time and relearning. </p><p>It's just too hard to hold. Hold it all in your head or. So in terms of creating this course I set up very clear boundaries around my work time, and making sure that I'm doing and focusing on my work during work time. And then I set aside designated times at home where I was working on side projects. </p><p>So for me, that, what that looked like practically was one night a week. For me it was Wednesday night where I would work like on this. And that's not a large amount of time. But it was a balanced amount of time, cause I have a lot going on, full-time work at the time. I had two kids now, three kids, which is wild. </p><p>I'm doing stuff with my church and I'm doing stuff with my family, doing stuff with friends, like it's just my last very full. And so one night, a week was something quite palatable. But it meant that creating this course took an extremely long time. It took about a year and a half to actually put this whole thing together. </p><p>Doing that research. I was doing a lot of research, on that Wednesday night. And I created a visualized. Which took a long time cradle the scripts, recorder, all the lessons. Yeah. It took, it just takes a lot of hours. And so you only doing it one night a week. It, it takes a while now. </p><p>Sometimes it would be maybe no nights a week back. There was a period of some periods of time where I was busy with other things on holidays. And sometimes it might've been a few nights a week because I was like really inspired and towards the end. Of the recordings or when I was actually doing the recordings, we actually had our third child Jew. </p><p>And so that was a bit of an interesting time. And I was really keen. I'm like, I need to get this course done. Working on it for so long. And so I guess the month before. He was born I was in the room, in my office, most nights I recording those lessons to make sure that it was done before he came so that I could, when he did come, I could focus on him and the family exclusively and not have to try and be balancing the stuff. </p><p>It's impressive that you were able to have that kind of discipline to Wednesday nights. I'm working on this and you have to know in your head that it's going to take a while when you're only, one night a week. But what I'm wondering about is having I don't have children, but I'm married. </p><p>And I know that when my hobbies are also on the committee when it's like work on the computer, but then my fun times on the computer too, it doesn't always make for the best home situation not to project at all. But what I'm wondering is how did you come to having one night, a week dedicated when you already have the door shut nine to five every day and everyone's at home? </p><p>Yeah. I'm really glad you raised this. Because I think this is the less glamorous side of side projects. I'm happy to talk about the benefits of doing side projects, but I'm glad we're going in this direction for now. So you need to understand what's important to you. What's important with your time. What is more important for you? </p><p>Is it more important for you to be a rock star, a software engineer, or to meaningfully invest and engage with the people around you? I think the answer to that. Questions. I was really big questions will impact what you do with your time and how you spend your time. So we arrived in after negotiation, like my wife and I on that one night, a week thing because it balanced everything else that I wanted to do. </p><p>I really want to make sure that I'm spending good quality time with my family, with my friends and with my wife. Ultimately those are the most important things, like rather than. Becoming, the next big thing in software, so to speak. So yeah, it was a kind of a process of negotiation to to arrive on that point. </p><p>Yeah. Because yeah, it is hard to balance. It is tricky when you're in the office all the time to then say, Hey, I'm going to spend more time in the office. Yeah, it's a tricky one. And I guess I'll take this question even further and say that like my experience with doing this call. Wasn't exclusively positive by any means, I doing projects on the side has a cost in the same way that open source has a cost, right projects have a cost. </p><p>And the, I guess the big cost is your time. And I think [00:05:00] in the situation of the course, there was a big cost and it was primarily born, not by myself, but by the people around. Especially towards the end as I was doing, I mentioned that concentrated math month of recording. I have mixed feelings about that. </p><p>And to be honest, I feel quite guilty about that because my wife was eight months pregnant at the time. And that's probably when she needed me the most practically and. If I'm real, like I should've been there more practically emotionally in that time. I think we agreed that we both, we we both agreed on that course of action that we wanted to get the course done before, before our son was born. </p><p>But honestly, I feel regret about that. I'm happy with the result. Like the course is great, really proud of that, but yeah, I just think in a scheme of things, did the world need another cool. Know. Yeah, it's great. Like, I don't want to tear it down by any means, but I mean, yeah. I, I think I would have, I think I would have felt it would've been better for me to be, have been a really good husband during that time for her. </p><p>So, yeah. So  </p><p>when you say that you have regret, like one of the things that I like as I'm thinking about this now So like a lot of does the world need another course? That's an interesting way to put it. And I know that you're joking, not. I just realized that I was probably Dane. </p><p>I was about to step into playing devil's advocate for the Dom, which is a very strange position to have gone into where the API doesn't change. Like the Dom API is not going to change, so that topic will still be there. So there wasn't like a pressing. Need for you to do this. But at the same time, you'd also  </p><p>I don't know where I'm at. </p><p>I mean, as you said, you said the, like the dumb event topic is fairly in some ways timeless, who knows where we'll be in town 20 years, but I think we were both it just been this particular project had been kicking on for quite ...</p>]]>
      </content:encoded>
      <pubDate>Mon, 29 Nov 2021 23:18:26 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>867</itunes:duration>
      <itunes:summary>The most beautifully raw conversation about the sacrifices of side projects with a family.</itunes:summary>
      <itunes:subtitle>The most beautifully raw conversation about the sacrifices of side projects with a family.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] Freestyle - Kiraly Payne, Wayne Brady</title>
      <itunes:episode>230</itunes:episode>
      <podcast:episode>230</podcast:episode>
      <itunes:title>[Music Friday] Freestyle - Kiraly Payne, Wayne Brady</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7540ecc4-7e17-464e-807f-e2fe288ac6fd</guid>
      <link>https://mixtape.swyx.io/episodes/music-friday-freestyle-kiraly-payne-wayne-brady</link>
      <description>
        <![CDATA[<ul><li>Kiraly Payne: <a href="https://www.youtube.com/watch?v=dlxeWURe7q4">https://www.youtube.com/watch?v=dlxeWURe7q4</a></li><li>Wayne Brady: <a href="https://www.youtube.com/watch?v=SpMkrtXr4b8">https://www.youtube.com/watch?v=SpMkrtXr4b8</a></li></ul><p><br><strong>Youtube autotranscription for Kiraly:</strong></p><p>[Music]<br>hey hey hey i remember this i'm gonna<br>look about them but i was back in the day<br>now my whole crew filled with stars<br>[ __ ] make sure they people switch shades<br>it was enough for me to get a picture<br>had to go and readjust frames i've been<br>really feeling like it's new edition<br>where these hoes love a [ __ ] in the game but<br>hey i been focused on some other [ __ ] my<br>back been feeling like the mother [ __ ]<br>the pressure only made me better<br>reaching high levels really all because<br>of it<br>i really do it for the fun of it ain't<br>tripping really cause i love this [ __ ]<br>my soul be lighter than a feather like<br>puffin that is not feeling wonderful<br>hey<br>[Music]<br>my spiritual sin i just woke up to power<br>within ain't nothing unchanged for the<br>hoes in the [ __ ] bankroll<br>could it be indications need to pay<br>[Music]<br>treating you like you changed you ain't<br>even know the name<br>now you wanna be faithful girl i've been<br>making plays you was just later turning<br>on the game<br>all my peers so cold depression got a<br>[ __ ] feel like exploding but don't fall<br>for this platform chosen i'm on goal had<br>to lie my goals and my big bro he<br>reminded me ain't another [ __ ] quite<br>like you [ __ ] do you and [ __ ] stop<br>fighting competition leo ass how you<br>play too much attention on what they<br>doing<br>hey might hurt your movement it hurts<br>your confidence just keep moving as<br>possible<br>you can move obstacles go to impossible<br>places you thought was impossible just<br>focus on who you've been talking to<br>and watch how quickly they ride for you<br>stay on the road like a [ __ ]<br>monster<br>cause i had some down days depression<br>come where you were always change habits<br>taught a [ __ ] blessed to come with all<br>the lessons that be coming your way got<br>a message it was like you text me now i<br>take advantage every day i'm on game now<br>flex the creatine<br>[Music]</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Kiraly Payne: <a href="https://www.youtube.com/watch?v=dlxeWURe7q4">https://www.youtube.com/watch?v=dlxeWURe7q4</a></li><li>Wayne Brady: <a href="https://www.youtube.com/watch?v=SpMkrtXr4b8">https://www.youtube.com/watch?v=SpMkrtXr4b8</a></li></ul><p><br><strong>Youtube autotranscription for Kiraly:</strong></p><p>[Music]<br>hey hey hey i remember this i'm gonna<br>look about them but i was back in the day<br>now my whole crew filled with stars<br>[ __ ] make sure they people switch shades<br>it was enough for me to get a picture<br>had to go and readjust frames i've been<br>really feeling like it's new edition<br>where these hoes love a [ __ ] in the game but<br>hey i been focused on some other [ __ ] my<br>back been feeling like the mother [ __ ]<br>the pressure only made me better<br>reaching high levels really all because<br>of it<br>i really do it for the fun of it ain't<br>tripping really cause i love this [ __ ]<br>my soul be lighter than a feather like<br>puffin that is not feeling wonderful<br>hey<br>[Music]<br>my spiritual sin i just woke up to power<br>within ain't nothing unchanged for the<br>hoes in the [ __ ] bankroll<br>could it be indications need to pay<br>[Music]<br>treating you like you changed you ain't<br>even know the name<br>now you wanna be faithful girl i've been<br>making plays you was just later turning<br>on the game<br>all my peers so cold depression got a<br>[ __ ] feel like exploding but don't fall<br>for this platform chosen i'm on goal had<br>to lie my goals and my big bro he<br>reminded me ain't another [ __ ] quite<br>like you [ __ ] do you and [ __ ] stop<br>fighting competition leo ass how you<br>play too much attention on what they<br>doing<br>hey might hurt your movement it hurts<br>your confidence just keep moving as<br>possible<br>you can move obstacles go to impossible<br>places you thought was impossible just<br>focus on who you've been talking to<br>and watch how quickly they ride for you<br>stay on the road like a [ __ ]<br>monster<br>cause i had some down days depression<br>come where you were always change habits<br>taught a [ __ ] blessed to come with all<br>the lessons that be coming your way got<br>a message it was like you text me now i<br>take advantage every day i'm on game now<br>flex the creatine<br>[Music]</p>]]>
      </content:encoded>
      <pubDate>Sat, 27 Nov 2021 00:14:08 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b9e281b0/c1ad0ff7.mp3" length="20668002" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>515</itunes:duration>
      <itunes:summary>Two excellent pieces of freestyle rap.</itunes:summary>
      <itunes:subtitle>Two excellent pieces of freestyle rap.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Status as a Service [Eugene Wei]</title>
      <itunes:episode>229</itunes:episode>
      <podcast:episode>229</podcast:episode>
      <itunes:title>Status as a Service [Eugene Wei]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ba95dca2-6dc4-4e38-ac21-d5a1552bde72</guid>
      <link>https://mixtape.swyx.io/episodes/status-as-a-service-eugene-wei</link>
      <description>
        <![CDATA[<p>Listen to 20 minute VC: <a href="https://www.listennotes.com/podcasts/the-twenty-minute/20vc-eugene-wei-on-status-as-K-_1nakoYwE/">https://www.listennotes.com/podcasts/the-twenty-minute/20vc-eugene-wei-on-status-as-K-_1nakoYwE/</a></p><ul><li>The essay read to you on NFX: <a href="https://www.listennotes.com/podcasts/the-nfx-podcast/the-founders-list-status-as-_h9HsoiGQYc/">https://www.listennotes.com/podcasts/the-nfx-podcast/the-founders-list-status-as-_h9HsoiGQYc/</a></li></ul><p>Reads:</p><ul><li>Status as a Service: <a href="https://www.eugenewei.com/blog/2019/2/19/status-as-a-service">https://www.eugenewei.com/blog/2019/2/19/status-as-a-service</a></li><li>Graph Design: <a href="https://www.eugenewei.com/blog/2021/9/29/and-you-will-know-us-by-the-company-we-keep">https://www.eugenewei.com/blog/2021/9/29/and-you-will-know-us-by-the-company-we-keep</a></li><li>American Idle: <a href="https://www.eugenewei.com/blog/2021/2/15/american-idle">https://www.eugenewei.com/blog/2021/2/15/american-idle</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to 20 minute VC: <a href="https://www.listennotes.com/podcasts/the-twenty-minute/20vc-eugene-wei-on-status-as-K-_1nakoYwE/">https://www.listennotes.com/podcasts/the-twenty-minute/20vc-eugene-wei-on-status-as-K-_1nakoYwE/</a></p><ul><li>The essay read to you on NFX: <a href="https://www.listennotes.com/podcasts/the-nfx-podcast/the-founders-list-status-as-_h9HsoiGQYc/">https://www.listennotes.com/podcasts/the-nfx-podcast/the-founders-list-status-as-_h9HsoiGQYc/</a></li></ul><p>Reads:</p><ul><li>Status as a Service: <a href="https://www.eugenewei.com/blog/2019/2/19/status-as-a-service">https://www.eugenewei.com/blog/2019/2/19/status-as-a-service</a></li><li>Graph Design: <a href="https://www.eugenewei.com/blog/2021/9/29/and-you-will-know-us-by-the-company-we-keep">https://www.eugenewei.com/blog/2021/9/29/and-you-will-know-us-by-the-company-we-keep</a></li><li>American Idle: <a href="https://www.eugenewei.com/blog/2021/2/15/american-idle">https://www.eugenewei.com/blog/2021/2/15/american-idle</a></li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 24 Nov 2021 20:43:31 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f0e5d923/b9f34d14.mp3" length="36956155" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>922</itunes:duration>
      <itunes:summary>A 15 minute summary of the epic consumer social essay.</itunes:summary>
      <itunes:subtitle>A 15 minute summary of the epic consumer social essay.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Being a Lighthouse [Matthew Kobach]</title>
      <itunes:episode>228</itunes:episode>
      <podcast:episode>228</podcast:episode>
      <itunes:title>Being a Lighthouse [Matthew Kobach]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4eaf9b1d-a01c-4984-9ccc-2b9a8fec754f</guid>
      <link>https://mixtape.swyx.io/episodes/growing-on-twitter-matthew-kobach</link>
      <description>
        <![CDATA[<p>Listen to Masters of Community: <a href="https://pod.cmxhub.com/episodes/matthew-kobach-greatest-hits">https://pod.cmxhub.com/episodes/matthew-kobach-greatest-hits</a></p><p>3 key takeaways:<br>- Three ways to build your social media brand: Be Unbelievably Niche, Be Consistent, Compound Tweets.</p><p>- Be the lighthouse for topics you’re interested in. 90% of people don’t post, they just read. Get this 90% to look at your content.</p><p>- Need to be passionate about and enjoy what you’re doing. Being good at something makes you passionate about it. No matter what you do, there will be aspects you don’t love - but make sure it’s something you’re curious about.</p><p>“90% of people don't really post on social media, 9% post, a medium amount, and 1% of post most of it. So those 90% of people, they have interests, they want to participate. Maybe they'll reply once in a while, but for the most part, they just want to read interesting thoughts. So that's the lighthouse - you’re trying to get those 90% of the people, and they're looking for topics that interest them. The only way for them to find you is if you turn your light on and you start talking about the things that interest you, and you've just got to hope that they're actually attracted to what you have to say.”</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Masters of Community: <a href="https://pod.cmxhub.com/episodes/matthew-kobach-greatest-hits">https://pod.cmxhub.com/episodes/matthew-kobach-greatest-hits</a></p><p>3 key takeaways:<br>- Three ways to build your social media brand: Be Unbelievably Niche, Be Consistent, Compound Tweets.</p><p>- Be the lighthouse for topics you’re interested in. 90% of people don’t post, they just read. Get this 90% to look at your content.</p><p>- Need to be passionate about and enjoy what you’re doing. Being good at something makes you passionate about it. No matter what you do, there will be aspects you don’t love - but make sure it’s something you’re curious about.</p><p>“90% of people don't really post on social media, 9% post, a medium amount, and 1% of post most of it. So those 90% of people, they have interests, they want to participate. Maybe they'll reply once in a while, but for the most part, they just want to read interesting thoughts. So that's the lighthouse - you’re trying to get those 90% of the people, and they're looking for topics that interest them. The only way for them to find you is if you turn your light on and you start talking about the things that interest you, and you've just got to hope that they're actually attracted to what you have to say.”</p>]]>
      </content:encoded>
      <pubDate>Tue, 23 Nov 2021 23:30:54 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/97afe5d8/5547c95e.mp3" length="38920948" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>971</itunes:duration>
      <itunes:summary>Matthew Kobach breaks down his Twitter strategy.</itunes:summary>
      <itunes:subtitle>Matthew Kobach breaks down his Twitter strategy.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Second Brain [Ali Abdaal and Tiago Forte]</title>
      <itunes:episode>227</itunes:episode>
      <podcast:episode>227</podcast:episode>
      <itunes:title>The Second Brain [Ali Abdaal and Tiago Forte]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0bd5179a-b08d-4d1f-9341-265d3c867861</guid>
      <link>https://mixtape.swyx.io/episodes/the-second-brain-ali-abdaal-and-tiago-forte</link>
      <description>
        <![CDATA[<p>Watch his video: <a href="https://www.youtube.com/watch?v=OP3dA2GcAh8">https://www.youtube.com/watch?v=OP3dA2GcAh8</a><br>My Blogpost: <a href="https://www.swyx.io/tiago-forte-second-brain/">https://www.swyx.io/tiago-forte-second-brain/</a></p><p>These 10 principles are basically different aspects of a system/approach to knowledge work that helps us <strong>reduce stress, produce more, and live a life of creative joy</strong>:</p><ol><li><strong>Borrowed Creativity</strong>: Stand on the shoulders of giants.</li><li><strong>The Capture Habit</strong>: Outsource memory to devices.</li><li><strong>Idea Recycling</strong>: Reuse ideas repeatedly.</li><li><strong>Projects over Categories</strong>: Don't silo insights - organize them into projects you are working toward, <em>right now</em>.</li><li><strong>Slow Burns</strong>: Not everything has to be a Heavy Lift. You can accumulate in the background.</li><li><strong>Start With Abundance</strong>: Don't start from a blank canvas.</li><li><strong>Intermediate Packets</strong>: Break down work into manageable projects.</li><li><strong>You Only Know What You Make</strong>: Taking action is the best way to discover what you don't know.</li><li><strong>Make Things Easier for your Future Self</strong>: Package up things for your future self to use.</li><li><strong>Keep Your Ideas Moving</strong>: You never need to be stuck.</li></ol><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch his video: <a href="https://www.youtube.com/watch?v=OP3dA2GcAh8">https://www.youtube.com/watch?v=OP3dA2GcAh8</a><br>My Blogpost: <a href="https://www.swyx.io/tiago-forte-second-brain/">https://www.swyx.io/tiago-forte-second-brain/</a></p><p>These 10 principles are basically different aspects of a system/approach to knowledge work that helps us <strong>reduce stress, produce more, and live a life of creative joy</strong>:</p><ol><li><strong>Borrowed Creativity</strong>: Stand on the shoulders of giants.</li><li><strong>The Capture Habit</strong>: Outsource memory to devices.</li><li><strong>Idea Recycling</strong>: Reuse ideas repeatedly.</li><li><strong>Projects over Categories</strong>: Don't silo insights - organize them into projects you are working toward, <em>right now</em>.</li><li><strong>Slow Burns</strong>: Not everything has to be a Heavy Lift. You can accumulate in the background.</li><li><strong>Start With Abundance</strong>: Don't start from a blank canvas.</li><li><strong>Intermediate Packets</strong>: Break down work into manageable projects.</li><li><strong>You Only Know What You Make</strong>: Taking action is the best way to discover what you don't know.</li><li><strong>Make Things Easier for your Future Self</strong>: Package up things for your future self to use.</li><li><strong>Keep Your Ideas Moving</strong>: You never need to be stuck.</li></ol><p><br></p>]]>
      </content:encoded>
      <pubDate>Tue, 23 Nov 2021 02:33:03 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cb245d51/59eac08e.mp3" length="41228067" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1029</itunes:duration>
      <itunes:summary>Ali's take on Tiago's Second Brain idea.</itunes:summary>
      <itunes:subtitle>Ali's take on Tiago's Second Brain idea.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Marc Martel</title>
      <itunes:episode>226</itunes:episode>
      <podcast:episode>226</podcast:episode>
      <itunes:title>[Music Fridays] Marc Martel</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d3909597-9632-4069-bdda-11ef15b7e1e5</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-marc-martel</link>
      <description>
        <![CDATA[<ul><li>https://www.youtube.com/watch?v=QkCxE2Lh458</li><li>https://www.youtube.com/watch?v=L3eRHmFV8aM</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>https://www.youtube.com/watch?v=QkCxE2Lh458</li><li>https://www.youtube.com/watch?v=L3eRHmFV8aM</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 19 Nov 2021 23:25:26 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>633</itunes:duration>
      <itunes:summary>The legendary Freddie Mercury cover artist.</itunes:summary>
      <itunes:subtitle>The legendary Freddie Mercury cover artist.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Katalin Kariko [The Daily]</title>
      <itunes:episode>225</itunes:episode>
      <podcast:episode>225</podcast:episode>
      <itunes:title>Katalin Kariko [The Daily]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7cc8de1a-b987-48a2-8b2c-88b1e6f6b548</guid>
      <link>https://mixtape.swyx.io/episodes/katalin-kariko-the-daily</link>
      <description>
        <![CDATA[<p>Listen to the Daily: <a href="https://www.nytimes.com/2021/06/10/podcasts/the-daily/mrna-vaccines-katalin-kariko.html">https://www.nytimes.com/2021/06/10/podcasts/the-daily/mrna-vaccines-katalin-kariko.html</a></p><p>Long read: <a href="https://www.theatlantic.com/ideas/archive/2021/03/how-mrna-technology-could-change-world/618431/">https://www.theatlantic.com/ideas/archive/2021/03/how-mrna-technology-could-change-world/618431/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Daily: <a href="https://www.nytimes.com/2021/06/10/podcasts/the-daily/mrna-vaccines-katalin-kariko.html">https://www.nytimes.com/2021/06/10/podcasts/the-daily/mrna-vaccines-katalin-kariko.html</a></p><p>Long read: <a href="https://www.theatlantic.com/ideas/archive/2021/03/how-mrna-technology-could-change-world/618431/">https://www.theatlantic.com/ideas/archive/2021/03/how-mrna-technology-could-change-world/618431/</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 18 Nov 2021 19:43:26 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3da0ad43/309d11eb.mp3" length="29174176" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>728</itunes:duration>
      <itunes:summary>The Daily interviews Katalin Kariko about how she saved the world.</itunes:summary>
      <itunes:subtitle>The Daily interviews Katalin Kariko about how she saved the world.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>SynBio and mRNA [Jason Kelly]</title>
      <itunes:episode>224</itunes:episode>
      <podcast:episode>224</podcast:episode>
      <itunes:title>SynBio and mRNA [Jason Kelly]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">33e0d0a3-bf1b-4692-9106-c88912f74fdb</guid>
      <link>https://mixtape.swyx.io/episodes/synbio-and-mrna-jason-kelly</link>
      <description>
        <![CDATA[<p>Listen to Business Breakdowns: <a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?tab=transcript">https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life</a></p><p><br><strong><br>Transcript<br></strong><br></p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=363&amp;btp=dc63d6e4"><strong>[00:06:03]</strong></a><strong> And if you back up on the DNA, like this notion that it's four letters of code, can you walk us through the history of that? How did that come to be? Who's the father or mother of that? Where did that come to be? And then how did it evolve to today where it sounds like you're able to essentially program your own things in a lab and create them?<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=379&amp;btp=dc63d6e4">[00:06:19]</a> The first thing to realize is this is just a miracle of biology that it works this way in the first place. Get back four billion years of evolution, here's the magic. When we invented computers, we had to come up with a way to copy things. Do you want to send a file or make... And we realize that instead of like a record player, which is an analog thing, little bumps on the record define the data, but those can move around and change. If you really want to transfer information with high fidelity, make a CD and make it zeros and ones, digital, because every time you copy it perfectly.</p><p><br>Biology figured out the exact same thing. When you have a kid, you want to transmit heritable information, you want your genes to move on to the kid. And the way that biology figured out how to pass information across generations, digital. A, T, Cs, and Gs. It just happens to do it, not with magnetic bits on a computer, but with actual chemicals.</p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=431&amp;btp=dc63d6e4"><strong>[00:07:11]</strong></a><strong> Through our cells.<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=432&amp;btp=dc63d6e4">[00:07:12]</a> A,T, C, and G, adenine, thymine, they are actual chemicals in a long string, just like a piece of cassette tape back in the day, a long string of molecules. That's just how biology works. There was the discovery of DNA, Rosalind Franklin and Crick and all those folks, Watson, figured out what it looks like, but they just we're discovering it. They didn't invent it, it just was that way. And then we take advantage of it as cell programmers, as synthentic biologists, we take advantage of that fact that it's digital and read and write it to make it do new things across really tons of markets. But Moderna is really the leader.</p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=466&amp;btp=dc63d6e4"><strong>[00:07:46]</strong></a><strong> So when did they discover it? What took it from them discovering it to then maybe The Human Genome Project profiling it to now the point? What are the big milestones and timing between those two things?<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=476&amp;btp=dc63d6e4">[00:07:56]</a> So one of the technologies that got invented in the late '70s was PCR. And I won't get into much technical detail, but what PCR lets you do is basically pick a certain region of DNA and make a billion copies of it. And you're basically hijacking the fact that cells have ways to copy their DNA because every time XL has a kid, it makes a whole copy of its genome. So there's really great little things called polymerases that read the DNA and pop off a copy. And so PCR, you just do that in the lab. You basically say, "Hey, this little region, make copy, copy, copy." And the advantage of that as you start to get tons of it, it's enough you can work with it in the lab. So that's one technology, PCR. So that's what they did with the insulin. They took a human cell, they found where the insulin gene was, they put these things called primers in which your little markers on either side of the gene, and they use PCR to make billions of copies of it. Now, you get it into the bacteria to make that insulin drug, that built Genentech, now worth hundreds of billions of dollars company. What did they do to do that? A technology called restriction enzymes, which are basically scissors. It's like little molecular scissors that bacteria use to cut DNA out. Why did they do that? Oh, because they're afraid of viruses.</p><p><br>So if a virus infects a bacteria, the bacteria blows up. And so to defend itself, it has the technology that it invented through evolution, which is, "If I see some DNA that isn't mine, chop it into pieces." And in fact, the more modern form of these restriction enzymes is what's called CRISPR. So you might've heard of CRISPR, same shit. Basically, a technology bacteria used to defend themselves from a virus inserting its code into the bacteria, and the bacteria wants to cut that into pieces before it executes. It's wild. And so what Genentech did was it said, okay, I've got this scissor, I know it cuts in a certain place in the bacteria. I got this PCR to make copies of insulin. I'm going to use the scissor to cut the bacterial genome and the PCR products so that they match each other, and then I just paste them together.</p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=593&amp;btp=dc63d6e4"><strong>[00:09:53]</strong></a><strong> And that happened in the late '70s?<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=596&amp;btp=dc63d6e4">[00:09:56]</a> 1978 was the very first. That was the beginning of humans directly influencing the evolution of biology, life on this planet.</p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=604&amp;btp=dc63d6e4"><strong>[00:10:04]</strong></a><strong> One quick sidebar just occurred to me. Can you even closer? What's actually happening? Is the microscope doing these things? What are the tools that human being is using to do these things? Is it like our biology class where we had a little dropper thing and we dropped from one Petri dish to do that?<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=617&amp;btp=dc63d6e4">[00:10:17]</a> You're on the right track. Yeah. So I did a PhD at MIT of bioengineering and this is basically 5 years of standing in front of a lab bench with a pipette, which is like a little straw, essentially, sucking up one colorless liquid and squirting it into another colorless liquid and doing these elaborate little lab experiments. Horrible. It was a painful process. You can easily mess it up and you can't see what's going on because everything is microscopic. In modern labs, like at Moderna if you visit them, and here I can go by our works, it's mostly robotics and automation actually doing the work now. That has been part of the reasons, you asked earlier what's different between 1978 and today, one of the other big, big innovations is dramatically more laboratory automation and dramatically more software and data analytics to parse a huge amount of data coming out of that automation. So the way we do lab ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Business Breakdowns: <a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?tab=transcript">https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life</a></p><p><br><strong><br>Transcript<br></strong><br></p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=363&amp;btp=dc63d6e4"><strong>[00:06:03]</strong></a><strong> And if you back up on the DNA, like this notion that it's four letters of code, can you walk us through the history of that? How did that come to be? Who's the father or mother of that? Where did that come to be? And then how did it evolve to today where it sounds like you're able to essentially program your own things in a lab and create them?<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=379&amp;btp=dc63d6e4">[00:06:19]</a> The first thing to realize is this is just a miracle of biology that it works this way in the first place. Get back four billion years of evolution, here's the magic. When we invented computers, we had to come up with a way to copy things. Do you want to send a file or make... And we realize that instead of like a record player, which is an analog thing, little bumps on the record define the data, but those can move around and change. If you really want to transfer information with high fidelity, make a CD and make it zeros and ones, digital, because every time you copy it perfectly.</p><p><br>Biology figured out the exact same thing. When you have a kid, you want to transmit heritable information, you want your genes to move on to the kid. And the way that biology figured out how to pass information across generations, digital. A, T, Cs, and Gs. It just happens to do it, not with magnetic bits on a computer, but with actual chemicals.</p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=431&amp;btp=dc63d6e4"><strong>[00:07:11]</strong></a><strong> Through our cells.<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=432&amp;btp=dc63d6e4">[00:07:12]</a> A,T, C, and G, adenine, thymine, they are actual chemicals in a long string, just like a piece of cassette tape back in the day, a long string of molecules. That's just how biology works. There was the discovery of DNA, Rosalind Franklin and Crick and all those folks, Watson, figured out what it looks like, but they just we're discovering it. They didn't invent it, it just was that way. And then we take advantage of it as cell programmers, as synthentic biologists, we take advantage of that fact that it's digital and read and write it to make it do new things across really tons of markets. But Moderna is really the leader.</p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=466&amp;btp=dc63d6e4"><strong>[00:07:46]</strong></a><strong> So when did they discover it? What took it from them discovering it to then maybe The Human Genome Project profiling it to now the point? What are the big milestones and timing between those two things?<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=476&amp;btp=dc63d6e4">[00:07:56]</a> So one of the technologies that got invented in the late '70s was PCR. And I won't get into much technical detail, but what PCR lets you do is basically pick a certain region of DNA and make a billion copies of it. And you're basically hijacking the fact that cells have ways to copy their DNA because every time XL has a kid, it makes a whole copy of its genome. So there's really great little things called polymerases that read the DNA and pop off a copy. And so PCR, you just do that in the lab. You basically say, "Hey, this little region, make copy, copy, copy." And the advantage of that as you start to get tons of it, it's enough you can work with it in the lab. So that's one technology, PCR. So that's what they did with the insulin. They took a human cell, they found where the insulin gene was, they put these things called primers in which your little markers on either side of the gene, and they use PCR to make billions of copies of it. Now, you get it into the bacteria to make that insulin drug, that built Genentech, now worth hundreds of billions of dollars company. What did they do to do that? A technology called restriction enzymes, which are basically scissors. It's like little molecular scissors that bacteria use to cut DNA out. Why did they do that? Oh, because they're afraid of viruses.</p><p><br>So if a virus infects a bacteria, the bacteria blows up. And so to defend itself, it has the technology that it invented through evolution, which is, "If I see some DNA that isn't mine, chop it into pieces." And in fact, the more modern form of these restriction enzymes is what's called CRISPR. So you might've heard of CRISPR, same shit. Basically, a technology bacteria used to defend themselves from a virus inserting its code into the bacteria, and the bacteria wants to cut that into pieces before it executes. It's wild. And so what Genentech did was it said, okay, I've got this scissor, I know it cuts in a certain place in the bacteria. I got this PCR to make copies of insulin. I'm going to use the scissor to cut the bacterial genome and the PCR products so that they match each other, and then I just paste them together.</p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=593&amp;btp=dc63d6e4"><strong>[00:09:53]</strong></a><strong> And that happened in the late '70s?<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=596&amp;btp=dc63d6e4">[00:09:56]</a> 1978 was the very first. That was the beginning of humans directly influencing the evolution of biology, life on this planet.</p><p><strong><br>Jesse: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=604&amp;btp=dc63d6e4"><strong>[00:10:04]</strong></a><strong> One quick sidebar just occurred to me. Can you even closer? What's actually happening? Is the microscope doing these things? What are the tools that human being is using to do these things? Is it like our biology class where we had a little dropper thing and we dropped from one Petri dish to do that?<br></strong><br></p><p><strong><br>Jason: </strong><a href="https://www.joincolossus.com/episodes/56584905/kelly-moderna-the-software-of-life?startTime=617&amp;btp=dc63d6e4">[00:10:17]</a> You're on the right track. Yeah. So I did a PhD at MIT of bioengineering and this is basically 5 years of standing in front of a lab bench with a pipette, which is like a little straw, essentially, sucking up one colorless liquid and squirting it into another colorless liquid and doing these elaborate little lab experiments. Horrible. It was a painful process. You can easily mess it up and you can't see what's going on because everything is microscopic. In modern labs, like at Moderna if you visit them, and here I can go by our works, it's mostly robotics and automation actually doing the work now. That has been part of the reasons, you asked earlier what's different between 1978 and today, one of the other big, big innovations is dramatically more laboratory automation and dramatically more software and data analytics to parse a huge amount of data coming out of that automation. So the way we do lab ...</p>]]>
      </content:encoded>
      <pubDate>Thu, 18 Nov 2021 01:57:22 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/61f341a6/d12ca317.mp3" length="31122965" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>776</itunes:duration>
      <itunes:summary>The CEO of Gingko Bioworks explains the last 40 years in synthetic biology.</itunes:summary>
      <itunes:subtitle>The CEO of Gingko Bioworks explains the last 40 years in synthetic biology.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The 3 Levers of Fasting [Peter Attia]</title>
      <itunes:episode>223</itunes:episode>
      <podcast:episode>223</podcast:episode>
      <itunes:title>The 3 Levers of Fasting [Peter Attia]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/the-3-levers-of-fasting-peter-attia</link>
      <description>
        <![CDATA[<p>Listen to the Tim Ferriss Show: <a href="https://tim.blog/2021/06/14/peter-attia-transcript-2/">https://tim.blog/2021/06/14/peter-attia-transcript-2/</a></p><p><strong>Transcript<br></strong><br>I think that one thing that I absolutely learned through fasting is the enormous importance of strength training throughout a fast. You’re going to lose muscle mass when you fast, you have to accept that. So the question is how do you minimize that damage? How do you lose as little muscle mass as possible? And strength training daily during a fast has become an important part of that. But when you look at time-restricted feeding, or people call it intermittent fasting, although I don’t like that term very much. I think time-restricted makes more sense when you’re just talking about 16 or 18 hours. I’m really starting to see a lot of people who do that excessively and who aren’t necessarily training correctly. They lose weight, but they’re losing muscle more than they would want to see.</p><p>And we just had a patient who we did a DEXA scan on last week and it was probably the first one we’ve done in 18 months on him. And in that 18 month period, his body weight had not changed. Maybe he was a bit lighter, actually, he might’ve lost four pounds. But his body fat was so high I almost fell off my chair and he doesn’t look chubby, but it speaks how much muscle he’s lost. So his body fat went from about 18 percent to 30 percent.</p><p><strong>Tim Ferriss: </strong>Yikes.</p><p><strong>Peter Attia: </strong>It’s just a totally unacceptable amount of fat for someone his age. And his visceral fat went up, which I actually care more about than body fat. We can talk about that later, but his visceral fat also went up. So, this is a guy who has religiously been doing his time-restricted feeding every day, but he doesn’t really lift weights.</p><p>He walks and does some yoga and stuff like that, but he’s not doing strength training. So I think in a person like that, there’s a real downside to too much time-restricted feeding. And even for myself, in the last four or five months, I did a DEXA back in January and I hadn’t done one in years. And from January to the last period that I had done a DEXA, my body weight was almost identical. Maybe I was two pounds lighter this year versus the last time. But my body fat was up.</p><p>I think I went from 10 to 16 percent body fat. And again, you could say, “Well, 16 is not the end of the world,” but that was a significant loss of muscle and gain of fat. And I did wonder if that was just too much, because I always exercise in the morning, but then don’t eat. So to exercise, and especially when you’re strength training, to provide yourself with any amino acids every single day to undergo muscle protein synthesis, I think is a little bit risky. So I’ve been looking at other strategies around that. So for example, front-loading the meals.</p><p><strong>Tim Ferriss: </strong>Quick question, and then we’ll come back to front-loading meals. During that period of time, were you doing, and I may be misremembering, one three-day fast a month or one week-long fast every quarter? What was the frequency of — </p><p><strong>Peter Attia: </strong>All of the above. Yeah, I probably spent maybe two years doing seven days a quarter, maybe a year doing three days a month. But in between it’s also doing lots of time-restricted. And honestly, I think the daily time-restricted was a bit more the issue because I think the three-day fast a month with a lot of lifting, I didn’t sense I lost a lot of muscle during that period of time, but I think every day, exercising in the morning, not putting calories in until later in the day, it has to be taken in the context of an individual. So if you’re someone who’s 100 pounds overweight or you have diabetes, it’s a totally worthwhile trade-off to lose muscle mass because you’re losing more fat mass along the way. So you are going to technically get leaner with that approach, but when you take a relatively healthy and lean individual, one has to be a little bit careful and look for alternative ways to get the benefits of that fast.</p><p><strong>Tim Ferriss: </strong>So you were saying something about front-loading meals.</p><p><strong>Peter Attia: </strong>Yeah. So I just find nowadays, although probably not tonight.</p><p><strong>Tim Ferriss: </strong>Almost certainly not tonight.</p><p><strong>Peter Attia: </strong>I’m going to eat a little bit more early in the day and a little less late in the day. So — </p><p><strong>Tim Ferriss: </strong>There may or may not be some mezcal involved.</p><p><strong>Peter Attia: </strong>There will be.</p><p><strong>Tim Ferriss: </strong>So we won’t take either of our Oura Ring data as the standard for this evening. I totally got caught up in my own fantasy narrative — </p><p><strong>Peter Attia: </strong>Fantasies about mezcal?</p><p><strong>Tim Ferriss: </strong>So front-loading meals, could you just walk back and explain — </p><p><strong>Peter Attia: </strong>In an ideal world I think that the best way to do time-restricted eating would be to eat a big breakfast. So it would be to wake up, exercise, eat a huge breakfast. By huge I don’t mean gluttonous, but that’s your biggest meal of the day at say — I don’t know, let’s just put some numbers to it. You wake up at six, you work out from seven to 08:30, at nine o’clock you’re eating your largest meal. You eat another meal at one o’clock that is modest and you don’t eat again. That would be a great way to do 16 hours of not eating a day. That’s problematic for two reasons. The first is it’s socially problematic. It’s really easy to not have breakfast because very few people eat breakfast with other people, but dinner is our social meal. And for obvious reasons, it just poses a difficulty to be the guy who never eats dinner.</p><p><strong>Tim Ferriss: </strong>Just as a side note, I’ve been at multiple dinners now, quite a few actually, where you’ve been fasting and we’ve all been sitting, drinking wine, and you just pass the cheesecake at the end and you take a big whiff and then continue moving it along. It’s entertaining, but it is pretty antisocial to be that guy.</p><p><strong>Peter Attia: </strong>To be that guy drinking the soda water. And then the other thing is I think for many people it is hard to go to bed hungry and truthfully in a longer fast it gets easier because if you’re fasting for seven days, by the time you hit that fifth day, a lot of your hunger has dissipated, but 16 hours of not eating can generally pose some hunger and for some reason, I just think psychologically in the evening we’re a little less busy, so it’s even more noticeable. Whereas if you’re doing the traditional way that people think about not eating for 16 hours, it’s pretty easy to wrap yourself up and work in the morning, skip breakfast, and delay your lunch a little bit.</p><p>So I don’t know that I have a great answer for that other than I think people should be a little cautious and not just apply the same hammer to every nail and think about their own physiology a little bit and rely on these technologies like DEXA to make sure. Which again is so readily available, relatively inexpensive, and provides both good information about body composition and also this thing of visceral fat.</p><p><strong>Tim Ferriss: </strong>We’ll come to the visceral fat in just a second. On the DEXA note, about — I don’t know, a year and a half or two years ago, I recall a conversation with a DEXA technician who said to me, “Over the last 12 months, I’ve seen many cases of people coming in who are newly avowed intermittent fasters who have had their body composition flip, basical...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Tim Ferriss Show: <a href="https://tim.blog/2021/06/14/peter-attia-transcript-2/">https://tim.blog/2021/06/14/peter-attia-transcript-2/</a></p><p><strong>Transcript<br></strong><br>I think that one thing that I absolutely learned through fasting is the enormous importance of strength training throughout a fast. You’re going to lose muscle mass when you fast, you have to accept that. So the question is how do you minimize that damage? How do you lose as little muscle mass as possible? And strength training daily during a fast has become an important part of that. But when you look at time-restricted feeding, or people call it intermittent fasting, although I don’t like that term very much. I think time-restricted makes more sense when you’re just talking about 16 or 18 hours. I’m really starting to see a lot of people who do that excessively and who aren’t necessarily training correctly. They lose weight, but they’re losing muscle more than they would want to see.</p><p>And we just had a patient who we did a DEXA scan on last week and it was probably the first one we’ve done in 18 months on him. And in that 18 month period, his body weight had not changed. Maybe he was a bit lighter, actually, he might’ve lost four pounds. But his body fat was so high I almost fell off my chair and he doesn’t look chubby, but it speaks how much muscle he’s lost. So his body fat went from about 18 percent to 30 percent.</p><p><strong>Tim Ferriss: </strong>Yikes.</p><p><strong>Peter Attia: </strong>It’s just a totally unacceptable amount of fat for someone his age. And his visceral fat went up, which I actually care more about than body fat. We can talk about that later, but his visceral fat also went up. So, this is a guy who has religiously been doing his time-restricted feeding every day, but he doesn’t really lift weights.</p><p>He walks and does some yoga and stuff like that, but he’s not doing strength training. So I think in a person like that, there’s a real downside to too much time-restricted feeding. And even for myself, in the last four or five months, I did a DEXA back in January and I hadn’t done one in years. And from January to the last period that I had done a DEXA, my body weight was almost identical. Maybe I was two pounds lighter this year versus the last time. But my body fat was up.</p><p>I think I went from 10 to 16 percent body fat. And again, you could say, “Well, 16 is not the end of the world,” but that was a significant loss of muscle and gain of fat. And I did wonder if that was just too much, because I always exercise in the morning, but then don’t eat. So to exercise, and especially when you’re strength training, to provide yourself with any amino acids every single day to undergo muscle protein synthesis, I think is a little bit risky. So I’ve been looking at other strategies around that. So for example, front-loading the meals.</p><p><strong>Tim Ferriss: </strong>Quick question, and then we’ll come back to front-loading meals. During that period of time, were you doing, and I may be misremembering, one three-day fast a month or one week-long fast every quarter? What was the frequency of — </p><p><strong>Peter Attia: </strong>All of the above. Yeah, I probably spent maybe two years doing seven days a quarter, maybe a year doing three days a month. But in between it’s also doing lots of time-restricted. And honestly, I think the daily time-restricted was a bit more the issue because I think the three-day fast a month with a lot of lifting, I didn’t sense I lost a lot of muscle during that period of time, but I think every day, exercising in the morning, not putting calories in until later in the day, it has to be taken in the context of an individual. So if you’re someone who’s 100 pounds overweight or you have diabetes, it’s a totally worthwhile trade-off to lose muscle mass because you’re losing more fat mass along the way. So you are going to technically get leaner with that approach, but when you take a relatively healthy and lean individual, one has to be a little bit careful and look for alternative ways to get the benefits of that fast.</p><p><strong>Tim Ferriss: </strong>So you were saying something about front-loading meals.</p><p><strong>Peter Attia: </strong>Yeah. So I just find nowadays, although probably not tonight.</p><p><strong>Tim Ferriss: </strong>Almost certainly not tonight.</p><p><strong>Peter Attia: </strong>I’m going to eat a little bit more early in the day and a little less late in the day. So — </p><p><strong>Tim Ferriss: </strong>There may or may not be some mezcal involved.</p><p><strong>Peter Attia: </strong>There will be.</p><p><strong>Tim Ferriss: </strong>So we won’t take either of our Oura Ring data as the standard for this evening. I totally got caught up in my own fantasy narrative — </p><p><strong>Peter Attia: </strong>Fantasies about mezcal?</p><p><strong>Tim Ferriss: </strong>So front-loading meals, could you just walk back and explain — </p><p><strong>Peter Attia: </strong>In an ideal world I think that the best way to do time-restricted eating would be to eat a big breakfast. So it would be to wake up, exercise, eat a huge breakfast. By huge I don’t mean gluttonous, but that’s your biggest meal of the day at say — I don’t know, let’s just put some numbers to it. You wake up at six, you work out from seven to 08:30, at nine o’clock you’re eating your largest meal. You eat another meal at one o’clock that is modest and you don’t eat again. That would be a great way to do 16 hours of not eating a day. That’s problematic for two reasons. The first is it’s socially problematic. It’s really easy to not have breakfast because very few people eat breakfast with other people, but dinner is our social meal. And for obvious reasons, it just poses a difficulty to be the guy who never eats dinner.</p><p><strong>Tim Ferriss: </strong>Just as a side note, I’ve been at multiple dinners now, quite a few actually, where you’ve been fasting and we’ve all been sitting, drinking wine, and you just pass the cheesecake at the end and you take a big whiff and then continue moving it along. It’s entertaining, but it is pretty antisocial to be that guy.</p><p><strong>Peter Attia: </strong>To be that guy drinking the soda water. And then the other thing is I think for many people it is hard to go to bed hungry and truthfully in a longer fast it gets easier because if you’re fasting for seven days, by the time you hit that fifth day, a lot of your hunger has dissipated, but 16 hours of not eating can generally pose some hunger and for some reason, I just think psychologically in the evening we’re a little less busy, so it’s even more noticeable. Whereas if you’re doing the traditional way that people think about not eating for 16 hours, it’s pretty easy to wrap yourself up and work in the morning, skip breakfast, and delay your lunch a little bit.</p><p>So I don’t know that I have a great answer for that other than I think people should be a little cautious and not just apply the same hammer to every nail and think about their own physiology a little bit and rely on these technologies like DEXA to make sure. Which again is so readily available, relatively inexpensive, and provides both good information about body composition and also this thing of visceral fat.</p><p><strong>Tim Ferriss: </strong>We’ll come to the visceral fat in just a second. On the DEXA note, about — I don’t know, a year and a half or two years ago, I recall a conversation with a DEXA technician who said to me, “Over the last 12 months, I’ve seen many cases of people coming in who are newly avowed intermittent fasters who have had their body composition flip, basical...</p>]]>
      </content:encoded>
      <pubDate>Tue, 16 Nov 2021 23:34:20 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>625</itunes:duration>
      <itunes:summary>Always pull one, sometimes pull two, never pull none.</itunes:summary>
      <itunes:subtitle>Always pull one, sometimes pull two, never pull none.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why We Sleep [Matt Walker]</title>
      <itunes:episode>222</itunes:episode>
      <podcast:episode>222</podcast:episode>
      <itunes:title>Why We Sleep [Matt Walker]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">02642b34-1261-4b54-a2e4-ef76351f692d</guid>
      <link>https://mixtape.swyx.io/episodes/why-we-sleep</link>
      <description>
        <![CDATA[<p>Watch his TED Talk: <a href="https://www.youtube.com/watch?v=5MuIMqhT8DM">https://www.youtube.com/watch?v=5MuIMqhT8DM</a><br>Bill Gates on the book: <a href="https://www.gatesnotes.com/Books/Why-We-Sleep">https://www.gatesnotes.com/Books/Why-We-Sleep</a><br>Criticisms of the book: <a href="https://guzey.com/books/why-we-sleep/">https://guzey.com/books/why-we-sleep/</a></p><ul><li>Lack of Sleep ages you 10 years by testosterone</li><li>"Sleep Spindles" from Deep Sleep act like file transfer from short term memory to long term</li><li>Sleep gets worse as you age</li><li>Sleeping pills are blunt instruments - electrical stimulation helps better</li><li>Daylight savings time causes 20% increase/decrease in heart attacks as we jump forward/backward due to lost sleep</li><li>70% loss in immunity with 4 hrs of sleep</li><li>Nighttime shift work is carcinogen</li><li>711 genes distorted on 6 hrs of sleep</li><li>Tips for better sleep:<ul><li>no alcohol/caffeine</li><li>avoid naps during the day</li><li>regularity - bed and wake at same time regularly </li><li>keep it cool: 18 deg celsius</li></ul></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch his TED Talk: <a href="https://www.youtube.com/watch?v=5MuIMqhT8DM">https://www.youtube.com/watch?v=5MuIMqhT8DM</a><br>Bill Gates on the book: <a href="https://www.gatesnotes.com/Books/Why-We-Sleep">https://www.gatesnotes.com/Books/Why-We-Sleep</a><br>Criticisms of the book: <a href="https://guzey.com/books/why-we-sleep/">https://guzey.com/books/why-we-sleep/</a></p><ul><li>Lack of Sleep ages you 10 years by testosterone</li><li>"Sleep Spindles" from Deep Sleep act like file transfer from short term memory to long term</li><li>Sleep gets worse as you age</li><li>Sleeping pills are blunt instruments - electrical stimulation helps better</li><li>Daylight savings time causes 20% increase/decrease in heart attacks as we jump forward/backward due to lost sleep</li><li>70% loss in immunity with 4 hrs of sleep</li><li>Nighttime shift work is carcinogen</li><li>711 genes distorted on 6 hrs of sleep</li><li>Tips for better sleep:<ul><li>no alcohol/caffeine</li><li>avoid naps during the day</li><li>regularity - bed and wake at same time regularly </li><li>keep it cool: 18 deg celsius</li></ul></li></ul>]]>
      </content:encoded>
      <pubDate>Mon, 15 Nov 2021 22:33:54 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/36c99560/a45702c1.mp3" length="41396404" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/rxFcIr5l9B5gTH3RWzSmc4DQVXbnQF-yJj8pW2m21DM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzcyNTM5OS8x/NjM3MDMzNjgyLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>1033</itunes:duration>
      <itunes:summary>Just a reminder of the research on Sleep.</itunes:summary>
      <itunes:subtitle>Just a reminder of the research on Sleep.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on How To Market Yourself</title>
      <itunes:episode>221</itunes:episode>
      <podcast:episode>221</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on How To Market Yourself</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ed34423a-10d2-4d01-a80f-605e2912c4f0</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-how-to-market-yourself</link>
      <description>
        <![CDATA[<p>Listen to UI Breakfast: <a href="https://uibreakfast.com/223-how-to-market-yourself-with-shawn-swyx-wang/">https://uibreakfast.com/223-how-to-market-yourself-with-shawn-swyx-wang/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to UI Breakfast: <a href="https://uibreakfast.com/223-how-to-market-yourself-with-shawn-swyx-wang/">https://uibreakfast.com/223-how-to-market-yourself-with-shawn-swyx-wang/</a></p>]]>
      </content:encoded>
      <pubDate>Sun, 14 Nov 2021 15:33:56 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1ca66468/8ef5442a.mp3" length="46663716" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2824</itunes:duration>
      <itunes:summary>I joined Jane Portman's podcast to talk about personal marketing!</itunes:summary>
      <itunes:subtitle>I joined Jane Portman's podcast to talk about personal marketing!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Taylor Swift</title>
      <itunes:episode>220</itunes:episode>
      <podcast:episode>220</podcast:episode>
      <itunes:title>[Music Fridays] Taylor Swift</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f201cb3b-89d7-4574-b4c5-bf8c4edb0e99</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-taylor-swift</link>
      <description>
        <![CDATA[<ul><li>Blank Space: <a href="https://www.youtube.com/watch?v=p1Zt47V3pPw">https://www.youtube.com/watch?v=p1Zt47V3pPw</a></li><li>Wildest Dreams: <a href="https://www.youtube.com/watch?v=OGDkg3QiJmk">https://www.youtube.com/watch?v=OGDkg3QiJmk</a></li><li>Out of the Woods: <a href="https://www.youtube.com/watch?v=K-n9-FVTq6w">https://www.youtube.com/watch?v=K-n9-FVTq6w</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Blank Space: <a href="https://www.youtube.com/watch?v=p1Zt47V3pPw">https://www.youtube.com/watch?v=p1Zt47V3pPw</a></li><li>Wildest Dreams: <a href="https://www.youtube.com/watch?v=OGDkg3QiJmk">https://www.youtube.com/watch?v=OGDkg3QiJmk</a></li><li>Out of the Woods: <a href="https://www.youtube.com/watch?v=K-n9-FVTq6w">https://www.youtube.com/watch?v=K-n9-FVTq6w</a></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 12 Nov 2021 22:01:01 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/485b80d7/0c4c5148.mp3" length="34280678" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>855</itunes:duration>
      <itunes:summary>Taylor Swift sings at the Grammy Museum.</itunes:summary>
      <itunes:subtitle>Taylor Swift sings at the Grammy Museum.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Vercel [Guillermo Rauch]</title>
      <itunes:episode>219</itunes:episode>
      <podcast:episode>219</podcast:episode>
      <itunes:title>Vercel [Guillermo Rauch]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ebf576c5-3346-4d80-a739-e3bd946fdba9</guid>
      <link>https://mixtape.swyx.io/episodes/vercel-guillermo-rauch</link>
      <description>
        <![CDATA[<ul><li>Code Story: <a href="https://codestory.co/podcast/bonus-guillermo-rauch-vercel-next-js/">https://codestory.co/podcast/bonus-guillermo-rauch-vercel-next-js/</a> (10mins in)</li><li>Podrocket: <a href="https://podrocket.logrocket.com/vercel">https://podrocket.logrocket.com/vercel</a> (57mins in)</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Code Story: <a href="https://codestory.co/podcast/bonus-guillermo-rauch-vercel-next-js/">https://codestory.co/podcast/bonus-guillermo-rauch-vercel-next-js/</a> (10mins in)</li><li>Podrocket: <a href="https://podrocket.logrocket.com/vercel">https://podrocket.logrocket.com/vercel</a> (57mins in)</li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 12 Nov 2021 02:15:50 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5a8bc3f7/477360e9.mp3" length="32488794" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>811</itunes:duration>
      <itunes:summary>An Argentinean builds the SDK for the Web.</itunes:summary>
      <itunes:subtitle>An Argentinean builds the SDK for the Web.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Sidekiq Race Conditions [Chris Toomey]</title>
      <itunes:episode>218</itunes:episode>
      <podcast:episode>218</podcast:episode>
      <itunes:title>Sidekiq Race Conditions [Chris Toomey]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">45911e6a-922a-46a3-a4e3-f155307b6b6d</guid>
      <link>https://mixtape.swyx.io/episodes/sidekiq-race-conditions-chris-toomey</link>
      <description>
        <![CDATA[<p>Listen to The Bikeshed (24mins in) <a href="https://www.bikeshed.fm/313">https://www.bikeshed.fm/313</a></p><p><strong>Transcript</strong></p><p><br>So we had a bug that occurred in the application where something was supposed to have happened. And then there was an email that needed to go out to tell the user that this thing had happened. And the bug popped up within AppSignal and said something was nil that shouldn't have been nil.</p><p><br>Particularly, we're using a gem called Time For a Boolean, which is by Caleb Hearth. And he's a former thoughtboter and maintains this wonderful gem that instead of having a Boolean for like, is this thing approved, or is it paid? Or is it processed? You use a timestamp. And then this gem gives you nice Boolean-like methods on top of that timestamp. Because it turns out, very often just having the Boolean of like, this was paid, it turns out you really want to know when it was paid. That would be a really useful piece of information. And so, while you're still in Postgres land, it's nice to be able to reach for this and have the affordances of the Boolean-like interface but also have the timestamp where available.</p><p><br>So anyway, the email was trying to process but that timestamp...let's pretend that it was paid as the one that matters here so paid at was nil, which was very concerning. Because this was the email that's like, hey, that thing was processed. Or let's say it was processed, actually, because that's closer to what it was. Hey, this thing was processed, and here's an email notification to tell you that. But the process timestamp was nil. I was like, oh no. Oh no. And so when I saw this pop up, I was like, this is very bad. Everything is very bad. Oh goodness.</p><p><br>Turns out what had happened was...because I very quickly chased after this, looked in the background job queue, looked in Sidekiq's UI, and the job was gone. So it had been processed. I was like, wait a minute, how? How did this fix itself? Like, that's not the kind of bug that resolves itself, except, in this case, it was. This was an interaction that I'd run into many times before. Sidekiq was immediately processing the job. But the job was being enqueued from within the context of a database transaction. And the database transaction had not been committed yet. But Sidekiq was already off to the races trying to process.</p><p><br>So the record that was being worked on, the database record, had local changes within the context of that transaction, but that hadn't been committed. Sidekiq then reads that record from the database, but it's now out of sync because that tiny bit of Sidekiq is apparently very fast off to the races immediately. And so there's just this tiny little bit of time that can occur. And this is also a fun one where this isn't going to happen every time. It's only going to happen sometimes. Like, if the queue had a couple of other things in it, Sidekiq probably would have not gotten to this until the database transaction had fully closed.</p><p><br>So the failure mode here is super annoying. But the solution is pretty easy. You just have to make sure that you enqueue outside of the database transaction. But I'm going to be honest, that's difficult to always do right.</p><p><br>STEPH: That's a gnarly bug or something to investigate that I don't think I have run into before. Could you talk a little bit more about enqueueing the job outside the database transaction?</p><p><br>CHRIS: Sure. And I think I've talked about this on a previous episode a while back because I have run into this one a few times. But I think it is sufficiently rare; like, you need almost a perfect storm because the database transaction is going to close very quickly. Sidekiq needs to be all that much more speedy in picking up the job in order for this to happen.</p><p><br>But basically, the idea is within some processing logic that we have in our system; we find a record, we do some work. And then we need to update that record to assign this timestamp or whatever it is. And then we also want to inform the user, so we're going to enqueue a job to send the email notification. But for all of the database work, we are wrapping it in a transaction because we want it to either succeed or fail atomically. So there are three different records that we need to update. We want all of them to be updated or none of them to be updated. So, therefore, we wrap it in a transaction.</p><p><br>And the way we had written, this was to also enqueue the job from within the transaction. That wasn't something we were actively intentionally doing because those are different systems. It doesn't really mean anything. But we were still within the block of ApplicationRecord.transaction do. We're now inside of that block. We're doing all of the record updates. And then the last piece of work that we want to think about is enqueueing the job to send the email.</p><p><br>The problem is if we're still within that database transaction if it's yet to be committed, then when Sidekiq picks up that job to run it, it will see the prior state of the world. And it's only if the Sidekiq job waits a little bit that then the database transaction will have been committed. The record is now updated and available to be read by Sidekiq in the correct updated state.</p><p><br>And so there's this tiny little bit of inconsistency that can happen. It's basically because Sidekiq is going out to Redis, which is a distinct system. It doesn't have any knowledge of the database transaction at play. That's why I sometimes consider using a Postgres-backed background job system because then actually the job can be as part of the database transaction.</p><p><br>STEPH: Cool. That's helpful. That makes a lot of sense the way you explained the whole you're actually enqueueing the job from inside that transaction. I'm curious, that prompts another question. In the case where you mentioned you're using a transaction because you want to make sure that if something fails to update so, everything gets updated together, in the event that something does fail to update because you were previously enqueueing that job from the transaction, does that mean that the update could have failed but that email would still have gone out?</p><p><br>CHRIS: That does not. And the reason for that is because we're within dry-monad world. And so dry-monad will implicitly capture the ActiveRecord rollback, which I think is an exception that gets raised or somehow...But basically, if that database transaction fails for any reason and ends up getting rolled back, then dry-monads will not continue processing through the rest of the sequential operation. And so, therefore, even if we move the enqueuing of the email outside of the database transaction, the sequential nature of that processing and the dry-monad stuff that we have in play will handle that. And I think that would more generally be true because I think Rails raises an exception on rollback. Not certain there. But I know in our case, we're fine on that. And we have actually explicitly checked7 for that sort of thing.</p><p><br>STEPH: So I meant a slightly different question because that makes sense to me everything that you just said where if it's outside of the transaction, then that sequential order won't fire because of that ActiveRecord migration error. But when you have the enqueuing inside of the transaction because then that's going to be inside of the sequential order, maybe before the rollback error gets raised. Does that make sense?</p><p><br>CHRIS: Yes. I think what you're asking is basically like, do we make sure to not send the job if the rest of the stuff didn't succeed?</p><p><br>STEPH: I'm just wondering from a transaction perspective, actually. If you have a...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to The Bikeshed (24mins in) <a href="https://www.bikeshed.fm/313">https://www.bikeshed.fm/313</a></p><p><strong>Transcript</strong></p><p><br>So we had a bug that occurred in the application where something was supposed to have happened. And then there was an email that needed to go out to tell the user that this thing had happened. And the bug popped up within AppSignal and said something was nil that shouldn't have been nil.</p><p><br>Particularly, we're using a gem called Time For a Boolean, which is by Caleb Hearth. And he's a former thoughtboter and maintains this wonderful gem that instead of having a Boolean for like, is this thing approved, or is it paid? Or is it processed? You use a timestamp. And then this gem gives you nice Boolean-like methods on top of that timestamp. Because it turns out, very often just having the Boolean of like, this was paid, it turns out you really want to know when it was paid. That would be a really useful piece of information. And so, while you're still in Postgres land, it's nice to be able to reach for this and have the affordances of the Boolean-like interface but also have the timestamp where available.</p><p><br>So anyway, the email was trying to process but that timestamp...let's pretend that it was paid as the one that matters here so paid at was nil, which was very concerning. Because this was the email that's like, hey, that thing was processed. Or let's say it was processed, actually, because that's closer to what it was. Hey, this thing was processed, and here's an email notification to tell you that. But the process timestamp was nil. I was like, oh no. Oh no. And so when I saw this pop up, I was like, this is very bad. Everything is very bad. Oh goodness.</p><p><br>Turns out what had happened was...because I very quickly chased after this, looked in the background job queue, looked in Sidekiq's UI, and the job was gone. So it had been processed. I was like, wait a minute, how? How did this fix itself? Like, that's not the kind of bug that resolves itself, except, in this case, it was. This was an interaction that I'd run into many times before. Sidekiq was immediately processing the job. But the job was being enqueued from within the context of a database transaction. And the database transaction had not been committed yet. But Sidekiq was already off to the races trying to process.</p><p><br>So the record that was being worked on, the database record, had local changes within the context of that transaction, but that hadn't been committed. Sidekiq then reads that record from the database, but it's now out of sync because that tiny bit of Sidekiq is apparently very fast off to the races immediately. And so there's just this tiny little bit of time that can occur. And this is also a fun one where this isn't going to happen every time. It's only going to happen sometimes. Like, if the queue had a couple of other things in it, Sidekiq probably would have not gotten to this until the database transaction had fully closed.</p><p><br>So the failure mode here is super annoying. But the solution is pretty easy. You just have to make sure that you enqueue outside of the database transaction. But I'm going to be honest, that's difficult to always do right.</p><p><br>STEPH: That's a gnarly bug or something to investigate that I don't think I have run into before. Could you talk a little bit more about enqueueing the job outside the database transaction?</p><p><br>CHRIS: Sure. And I think I've talked about this on a previous episode a while back because I have run into this one a few times. But I think it is sufficiently rare; like, you need almost a perfect storm because the database transaction is going to close very quickly. Sidekiq needs to be all that much more speedy in picking up the job in order for this to happen.</p><p><br>But basically, the idea is within some processing logic that we have in our system; we find a record, we do some work. And then we need to update that record to assign this timestamp or whatever it is. And then we also want to inform the user, so we're going to enqueue a job to send the email notification. But for all of the database work, we are wrapping it in a transaction because we want it to either succeed or fail atomically. So there are three different records that we need to update. We want all of them to be updated or none of them to be updated. So, therefore, we wrap it in a transaction.</p><p><br>And the way we had written, this was to also enqueue the job from within the transaction. That wasn't something we were actively intentionally doing because those are different systems. It doesn't really mean anything. But we were still within the block of ApplicationRecord.transaction do. We're now inside of that block. We're doing all of the record updates. And then the last piece of work that we want to think about is enqueueing the job to send the email.</p><p><br>The problem is if we're still within that database transaction if it's yet to be committed, then when Sidekiq picks up that job to run it, it will see the prior state of the world. And it's only if the Sidekiq job waits a little bit that then the database transaction will have been committed. The record is now updated and available to be read by Sidekiq in the correct updated state.</p><p><br>And so there's this tiny little bit of inconsistency that can happen. It's basically because Sidekiq is going out to Redis, which is a distinct system. It doesn't have any knowledge of the database transaction at play. That's why I sometimes consider using a Postgres-backed background job system because then actually the job can be as part of the database transaction.</p><p><br>STEPH: Cool. That's helpful. That makes a lot of sense the way you explained the whole you're actually enqueueing the job from inside that transaction. I'm curious, that prompts another question. In the case where you mentioned you're using a transaction because you want to make sure that if something fails to update so, everything gets updated together, in the event that something does fail to update because you were previously enqueueing that job from the transaction, does that mean that the update could have failed but that email would still have gone out?</p><p><br>CHRIS: That does not. And the reason for that is because we're within dry-monad world. And so dry-monad will implicitly capture the ActiveRecord rollback, which I think is an exception that gets raised or somehow...But basically, if that database transaction fails for any reason and ends up getting rolled back, then dry-monads will not continue processing through the rest of the sequential operation. And so, therefore, even if we move the enqueuing of the email outside of the database transaction, the sequential nature of that processing and the dry-monad stuff that we have in play will handle that. And I think that would more generally be true because I think Rails raises an exception on rollback. Not certain there. But I know in our case, we're fine on that. And we have actually explicitly checked7 for that sort of thing.</p><p><br>STEPH: So I meant a slightly different question because that makes sense to me everything that you just said where if it's outside of the transaction, then that sequential order won't fire because of that ActiveRecord migration error. But when you have the enqueuing inside of the transaction because then that's going to be inside of the sequential order, maybe before the rollback error gets raised. Does that make sense?</p><p><br>CHRIS: Yes. I think what you're asking is basically like, do we make sure to not send the job if the rest of the stuff didn't succeed?</p><p><br>STEPH: I'm just wondering from a transaction perspective, actually. If you have a...</p>]]>
      </content:encoded>
      <pubDate>Wed, 10 Nov 2021 22:29:27 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/51d6296c/33964fdc.mp3" length="27234888" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>679</itunes:duration>
      <itunes:summary>Chris discusses a nasty bug he wrote with Sidekiq, and Team Temporal discusses his bug.</itunes:summary>
      <itunes:subtitle>Chris discusses a nasty bug he wrote with Sidekiq, and Team Temporal discusses his bug.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>GPT-3: Ladder to Heaven [Wojciech Zaremba]</title>
      <itunes:episode>217</itunes:episode>
      <podcast:episode>217</podcast:episode>
      <itunes:title>GPT-3: Ladder to Heaven [Wojciech Zaremba]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">41e106ca-c780-4545-800d-dfb14ed1b020</guid>
      <link>https://mixtape.swyx.io/episodes/gpt-3-ladder-to-heaven-wojciech-zaremba</link>
      <description>
        <![CDATA[<p>Listen to the Lex Fridman podcast (1h 20mins in) <a href="https://www.youtube.com/watch?v=U5OD8MjYnOM">https://www.youtube.com/watch?v=U5OD8MjYnOM</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Lex Fridman podcast (1h 20mins in) <a href="https://www.youtube.com/watch?v=U5OD8MjYnOM">https://www.youtube.com/watch?v=U5OD8MjYnOM</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 10 Nov 2021 01:29:11 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2a063b08/b5be5596.mp3" length="29308910" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>731</itunes:duration>
      <itunes:summary>the OpenAI cofounder discussing GPT3.</itunes:summary>
      <itunes:subtitle>the OpenAI cofounder discussing GPT3.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The GitHub Codespaces Story [Cory Wilkerson]</title>
      <itunes:episode>216</itunes:episode>
      <podcast:episode>216</podcast:episode>
      <itunes:title>The GitHub Codespaces Story [Cory Wilkerson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">17bb528c-7bde-446a-91c8-14793cbd2e32</guid>
      <link>https://mixtape.swyx.io/episodes/the-github-codespaces-story-cory-wilkerson</link>
      <description>
        <![CDATA[<p>Listen to the Changelog: <a href="https://changelog.com/podcast/459">https://changelog.com/podcast/459</a> (15mins in)</p><p><strong>Transcript</strong></p><p>You said something interesting about the preciousness of our development environments… And I’m with you that we’ve commoditized the servers, but we definitely have not commoditized dev, because it’s so intricate, it’s so set up… Sometimes it’s like “There be dragons. Please don’t touch my laptop, because it works right now, but I’m not sure if it’s gonna work tomorrow.” I do hate that. I think it’s almost a different skillset, of maintaining that. There’s overlap between development and the maintenance of a development environment in terms of things that you need to learn… But it’s almost a different task altogether. So I don’t like that about it, but it’s still very true that our development environments are precious to us, and they’re tweaked, and configured, and customized, and all the things. So I’m sure there’s probably lots of resistance to this…</p><p>[<a href="https://changelog.com/podcast/459#t=00:11:59.29"><strong>00:11:59.29</strong></a>] We talk about our setup - we have probably tens of thousands of lines of code, and very few dependencies in our stack, but GitHub is 14 years old, and there’s a million plus commits, and I’m sure the dependency list is very long… What kind of effort was this? Tell us the story of bringing it along.</p><p><a href="https://changelog.com/podcast/459#transcript-18"><strong>CORY WILKERSON</strong></a></p><p>It is. These are all very, very true points. You know, the last thing I wanted to do was kind of be the vessel that went out to GitHub and said “I wanna change your development environment”, because these things are so precious. Like, I’m an engineer, too. I think my environment is very much precious. And here I was, kind of the face in GitHub of saying “Well, we think we have a better way. Come join us over here.”</p><p>And I started off on this journey as a skeptic. I think I shared some of this, too… I didn’t think this would be a fruitful journey necessarily. I was just gonna go do my level best as an employee, see if I could make it happen, build moment etc. and see if I could find something out there. Now, on the other side of this journey, I feel like I’m completely on the other end now, where I’m just like “This is the future. This is the way that we will absolutely build software…”</p><p>But going back to the core of the story, it was literally just me out there, calling on my friends to begin with, inside of GitHub. I’d been there for five years, and the first few years were just me tapping into relationships, saying “Hey, can you give this thing a shot? Can you try this out? I wanna get your feedback and feelings about where this is at.” And no one could yet use it on our core repository. We call it github/github - the organization is GitHub, the repository is GitHub. We didn’t have this thing standing up in a Codespace yet, but we had other repositories that were compatible with Codespaces.</p><p>So I’d go out and ask favors of friends, and just be like “Can you try this out and give me some feedback?” And generally, the feedback I would get back was – first it was resistance, like “Why would I do this? It’s productivity lost; tax on productivity. I don’t trust HTTP. There’s gonna be lag”, that kind of feedback. But then people would try it and they’d come back and be like “Huh. That was maybe better than I thought.”</p><p>At the same time, as I hacked in this space too, I was starting to get some of that “Well, there’s something here.” The big a-ha moment for me was connecting VS Code into my Codespace out in the cloud and still retaining that local development experience. So it felt to me like it was still very local. The magic is the synchronization that’s happening between the local environment and the cloud. It feels totally transparent.</p><p>But that aside, it started with just a very small number of users. So we would go back to leadership in GitHub and talk about progress we were making… And the early days, the story was “I have five people that have responded positively to Codespaces.” So not much of a story, but starting to kind of make a little bit of progress. And then maybe it was ten people.</p><p>Then, the next iteration on this was like “Well, let’s go find a team. Let’s get a full team on Codespaces. How can we get a single team - 6 to 8 people - committed to using Codespaces, and stick in this thing?” At this point we’d had this other effort running on the side to get github/github, the core github.com repository, compatible with Codespaces. And we’d gotten it to a point – we detail how we did this in the blog post - where performance was mostly acceptable. So now we could go shop this with a team that worked primarily on GitHub.com and see what their experience was. And we’re making progress there. So we’re ramping in – I think y’all have talked to Kyle Daigle in the past. Kyle was the leader of that effort that got this team spun up inside of Codespaces on GitHub core. And again, it was somewhat retentive. People were sticking, and going like “Wow, this is not what I thought. It’s better than maybe what I thought.”</p><p>[<a href="https://changelog.com/podcast/459#t=00:15:59.11"><strong>00:15:59.11</strong></a>] But I think the real breakthrough moment came when we stopped calling this dogfooding. You hear this term all the time, dogfood… I think it actually originated – I looked up on Wikipedia; I think the term originated inside of Microsoft a number of years ago.</p><p><a href="https://changelog.com/podcast/459#transcript-19"><strong>ADAM STACOVIAK</strong></a></p><p>Is that right?</p><p><a href="https://changelog.com/podcast/459#transcript-20"><strong>CORY WILKERSON</strong></a></p><p>But GitHubbers, my colleagues don’t respond well to that term. Dogfooding doesn’t inspire anyone to go do anything. Just like “Eat the dogfood? Who feels good about that?” And so what we did was we launched what we called the GitHub Computer Club, and I would love to dedicate a full episode on this. It’s a really interesting concept, and something I hope to bring out to the industry. But we asked people to join the GitHub Computer Club. And in doing so, they took this commitment or oath. I wrote up this script, “I do solemnly swear to never – no shadow compute, not desktop compute. I’ll ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Changelog: <a href="https://changelog.com/podcast/459">https://changelog.com/podcast/459</a> (15mins in)</p><p><strong>Transcript</strong></p><p>You said something interesting about the preciousness of our development environments… And I’m with you that we’ve commoditized the servers, but we definitely have not commoditized dev, because it’s so intricate, it’s so set up… Sometimes it’s like “There be dragons. Please don’t touch my laptop, because it works right now, but I’m not sure if it’s gonna work tomorrow.” I do hate that. I think it’s almost a different skillset, of maintaining that. There’s overlap between development and the maintenance of a development environment in terms of things that you need to learn… But it’s almost a different task altogether. So I don’t like that about it, but it’s still very true that our development environments are precious to us, and they’re tweaked, and configured, and customized, and all the things. So I’m sure there’s probably lots of resistance to this…</p><p>[<a href="https://changelog.com/podcast/459#t=00:11:59.29"><strong>00:11:59.29</strong></a>] We talk about our setup - we have probably tens of thousands of lines of code, and very few dependencies in our stack, but GitHub is 14 years old, and there’s a million plus commits, and I’m sure the dependency list is very long… What kind of effort was this? Tell us the story of bringing it along.</p><p><a href="https://changelog.com/podcast/459#transcript-18"><strong>CORY WILKERSON</strong></a></p><p>It is. These are all very, very true points. You know, the last thing I wanted to do was kind of be the vessel that went out to GitHub and said “I wanna change your development environment”, because these things are so precious. Like, I’m an engineer, too. I think my environment is very much precious. And here I was, kind of the face in GitHub of saying “Well, we think we have a better way. Come join us over here.”</p><p>And I started off on this journey as a skeptic. I think I shared some of this, too… I didn’t think this would be a fruitful journey necessarily. I was just gonna go do my level best as an employee, see if I could make it happen, build moment etc. and see if I could find something out there. Now, on the other side of this journey, I feel like I’m completely on the other end now, where I’m just like “This is the future. This is the way that we will absolutely build software…”</p><p>But going back to the core of the story, it was literally just me out there, calling on my friends to begin with, inside of GitHub. I’d been there for five years, and the first few years were just me tapping into relationships, saying “Hey, can you give this thing a shot? Can you try this out? I wanna get your feedback and feelings about where this is at.” And no one could yet use it on our core repository. We call it github/github - the organization is GitHub, the repository is GitHub. We didn’t have this thing standing up in a Codespace yet, but we had other repositories that were compatible with Codespaces.</p><p>So I’d go out and ask favors of friends, and just be like “Can you try this out and give me some feedback?” And generally, the feedback I would get back was – first it was resistance, like “Why would I do this? It’s productivity lost; tax on productivity. I don’t trust HTTP. There’s gonna be lag”, that kind of feedback. But then people would try it and they’d come back and be like “Huh. That was maybe better than I thought.”</p><p>At the same time, as I hacked in this space too, I was starting to get some of that “Well, there’s something here.” The big a-ha moment for me was connecting VS Code into my Codespace out in the cloud and still retaining that local development experience. So it felt to me like it was still very local. The magic is the synchronization that’s happening between the local environment and the cloud. It feels totally transparent.</p><p>But that aside, it started with just a very small number of users. So we would go back to leadership in GitHub and talk about progress we were making… And the early days, the story was “I have five people that have responded positively to Codespaces.” So not much of a story, but starting to kind of make a little bit of progress. And then maybe it was ten people.</p><p>Then, the next iteration on this was like “Well, let’s go find a team. Let’s get a full team on Codespaces. How can we get a single team - 6 to 8 people - committed to using Codespaces, and stick in this thing?” At this point we’d had this other effort running on the side to get github/github, the core github.com repository, compatible with Codespaces. And we’d gotten it to a point – we detail how we did this in the blog post - where performance was mostly acceptable. So now we could go shop this with a team that worked primarily on GitHub.com and see what their experience was. And we’re making progress there. So we’re ramping in – I think y’all have talked to Kyle Daigle in the past. Kyle was the leader of that effort that got this team spun up inside of Codespaces on GitHub core. And again, it was somewhat retentive. People were sticking, and going like “Wow, this is not what I thought. It’s better than maybe what I thought.”</p><p>[<a href="https://changelog.com/podcast/459#t=00:15:59.11"><strong>00:15:59.11</strong></a>] But I think the real breakthrough moment came when we stopped calling this dogfooding. You hear this term all the time, dogfood… I think it actually originated – I looked up on Wikipedia; I think the term originated inside of Microsoft a number of years ago.</p><p><a href="https://changelog.com/podcast/459#transcript-19"><strong>ADAM STACOVIAK</strong></a></p><p>Is that right?</p><p><a href="https://changelog.com/podcast/459#transcript-20"><strong>CORY WILKERSON</strong></a></p><p>But GitHubbers, my colleagues don’t respond well to that term. Dogfooding doesn’t inspire anyone to go do anything. Just like “Eat the dogfood? Who feels good about that?” And so what we did was we launched what we called the GitHub Computer Club, and I would love to dedicate a full episode on this. It’s a really interesting concept, and something I hope to bring out to the industry. But we asked people to join the GitHub Computer Club. And in doing so, they took this commitment or oath. I wrote up this script, “I do solemnly swear to never – no shadow compute, not desktop compute. I’ll ...</p>]]>
      </content:encoded>
      <pubDate>Tue, 09 Nov 2021 03:16:40 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3cd39766/a40c9917.mp3" length="46723237" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1166</itunes:duration>
      <itunes:summary>Cory Wilkerson talks about how they got GitHub to adopt Codespaces</itunes:summary>
      <itunes:subtitle>Cory Wilkerson talks about how they got GitHub to adopt Codespaces</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Lee Robinson: Next.js, Vercel, and the SDK for the Web</title>
      <itunes:episode>214</itunes:episode>
      <podcast:episode>214</podcast:episode>
      <itunes:title>[Weekend Drop] Lee Robinson: Next.js, Vercel, and the SDK for the Web</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1ecd4d38-22a6-40fd-91b5-4aed2380afc0</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-lee-robinson-next-js-vercel-and-the-sdk-for-the-web</link>
      <description>
        <![CDATA[<p>Watch on video: <a href="https://www.youtube.com/watch?v=mlsTlFW7BSo">https://www.youtube.com/watch?v=mlsTlFW7BSo</a></p><p>The following is my conversation with Lee Robinson, Head of Developer Relations at Vercel which recently launched Next.js 12, the most popular framework in the most popular programming language in the world.</p><p>The conversation can be broken into two parts. The first covering the new features in Next.js, primarily Next.js Middleware and Edge Handlers with zero Cold Starts thanks to Cloudflare Workers, the Next.js Live realtime collaboration feature, and how they are rewriting everything in Rust. The last third covers our respective views on Developer Relations, both doing the job and hiring for it.</p><p>Along the way we touch on Cloudflare vs Vercel, Remix vs Next.js, Static export vs Dynamic rendering, Webpack vs SWC, OpenTelemetry and Observability, WASM and awesome people we know in the industry.</p><p>Timestamps: </p><p>[00:00:00] Cold Open </p><p>[00:01:39] Next.js 12 </p><p>[00:03:52] Next.js Middleware</p><p>[00:06:08] Edge Functions</p><p>[00:07:23] React Server Components</p><p>[00:11:06] Netlify Edge Handlers</p><p>[00:12:48] Cloudflare &amp; Vercel</p><p>[00:15:37] Self-hosting Next.js Middleware</p><p>[00:17:36] Static vs Dynamic Tradeoffs</p><p>[00:19:18] Remix vs Next.js</p><p>[00:22:32] next export</p><p>[00:25:13] Webpack 4 to 5</p><p>[00:26:06] Next.js Live</p><p>[00:30:50] Rust Rewrite</p><p>[00:34:36] OpenTelemetry and Observability</p><p>[00:37:14] Webpack vs swc and WASM</p><p>[00:40:41] Vercel Conference Strategy</p><p>[00:44:38] DevRel at Vercel</p><p>[00:52:50] Vercel and Svelte</p><p>[00:57:48] Dev Marketing and Content Mix</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch on video: <a href="https://www.youtube.com/watch?v=mlsTlFW7BSo">https://www.youtube.com/watch?v=mlsTlFW7BSo</a></p><p>The following is my conversation with Lee Robinson, Head of Developer Relations at Vercel which recently launched Next.js 12, the most popular framework in the most popular programming language in the world.</p><p>The conversation can be broken into two parts. The first covering the new features in Next.js, primarily Next.js Middleware and Edge Handlers with zero Cold Starts thanks to Cloudflare Workers, the Next.js Live realtime collaboration feature, and how they are rewriting everything in Rust. The last third covers our respective views on Developer Relations, both doing the job and hiring for it.</p><p>Along the way we touch on Cloudflare vs Vercel, Remix vs Next.js, Static export vs Dynamic rendering, Webpack vs SWC, OpenTelemetry and Observability, WASM and awesome people we know in the industry.</p><p>Timestamps: </p><p>[00:00:00] Cold Open </p><p>[00:01:39] Next.js 12 </p><p>[00:03:52] Next.js Middleware</p><p>[00:06:08] Edge Functions</p><p>[00:07:23] React Server Components</p><p>[00:11:06] Netlify Edge Handlers</p><p>[00:12:48] Cloudflare &amp; Vercel</p><p>[00:15:37] Self-hosting Next.js Middleware</p><p>[00:17:36] Static vs Dynamic Tradeoffs</p><p>[00:19:18] Remix vs Next.js</p><p>[00:22:32] next export</p><p>[00:25:13] Webpack 4 to 5</p><p>[00:26:06] Next.js Live</p><p>[00:30:50] Rust Rewrite</p><p>[00:34:36] OpenTelemetry and Observability</p><p>[00:37:14] Webpack vs swc and WASM</p><p>[00:40:41] Vercel Conference Strategy</p><p>[00:44:38] DevRel at Vercel</p><p>[00:52:50] Vercel and Svelte</p><p>[00:57:48] Dev Marketing and Content Mix</p>]]>
      </content:encoded>
      <pubDate>Sat, 06 Nov 2021 09:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8518342e/284851c9.mp3" length="62717804" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3916</itunes:duration>
      <itunes:summary>My conversation with Lee Robinson, Head of Developer Relations at Vercel which recently launched Next.js 12, the most popular framework in the most popular programming language in the world.</itunes:summary>
      <itunes:subtitle>My conversation with Lee Robinson, Head of Developer Relations at Vercel which recently launched Next.js 12, the most popular framework in the most popular programming language in the world.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Davie504 vs TwoSetViolin</title>
      <itunes:episode>215</itunes:episode>
      <podcast:episode>215</podcast:episode>
      <itunes:title>[Music Fridays] Davie504 vs TwoSetViolin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a3cb1cad-50f7-4391-a3eb-1f49dae10b8e</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-davie504-vs-twosetviolin</link>
      <description>
        <![CDATA[<p>Watch: <a href="https://www.youtube.com/watch?v=ut1hZKeYkZU">https://www.youtube.com/watch?v=ut1hZKeYkZU</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch: <a href="https://www.youtube.com/watch?v=ut1hZKeYkZU">https://www.youtube.com/watch?v=ut1hZKeYkZU</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 06 Nov 2021 01:49:44 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>262</itunes:duration>
      <itunes:summary>When two music YouTube channels fight, the audience wins.</itunes:summary>
      <itunes:subtitle>When two music YouTube channels fight, the audience wins.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>If [Rudyard Kipling]</title>
      <itunes:episode>213</itunes:episode>
      <podcast:episode>213</podcast:episode>
      <itunes:title>If [Rudyard Kipling]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a0369b45-2bff-46ba-aed1-fc019849797b</guid>
      <link>https://mixtape.swyx.io/episodes/if-rudyard-kipling</link>
      <description>
        <![CDATA[<p>Watch: <a href="https://www.youtube.com/watch?v=sqOgyNfHl1U">https://www.youtube.com/watch?v=sqOgyNfHl1U</a></p><p>If— by RUDYARD KIPLING</p><p>If you can keep your head when all about you   <br>    Are losing theirs and blaming it on you,   <br>If you can trust yourself when all men doubt you,<br>    But make allowance for their doubting too;   <br>If you can wait and not be tired by waiting,<br>    Or being lied about, don’t deal in lies,<br>Or being hated, don’t give way to hating,<br>    And yet don’t look too good, nor talk too wise:</p><p>If you can dream—and not make dreams your master;   <br>    If you can think—and not make thoughts your aim;   <br>If you can meet with Triumph and Disaster<br>    And treat those two impostors just the same;   <br>If you can bear to hear the truth you’ve spoken<br>    Twisted by knaves to make a trap for fools,<br>Or watch the things you gave your life to, broken,<br>    And stoop and build ’em up with worn-out tools:</p><p>If you can make one heap of all your winnings<br>    And risk it on one turn of pitch-and-toss,<br>And lose, and start again at your beginnings<br>    And never breathe a word about your loss;<br>If you can force your heart and nerve and sinew<br>    To serve your turn long after they are gone,   <br>And so hold on when there is nothing in you<br>    Except the Will which says to them: ‘Hold on!’</p><p>If you can talk with crowds and keep your virtue,   <br>    Or walk with Kings—nor lose the common touch,<br>If neither foes nor loving friends can hurt you,<br>    If all men count with you, but none too much;<br>If you can fill the unforgiving minute<br>    With sixty seconds’ worth of distance run,   <br>Yours is the Earth and everything that’s in it,   <br>    And—which is more—you’ll be a Man, my son!</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch: <a href="https://www.youtube.com/watch?v=sqOgyNfHl1U">https://www.youtube.com/watch?v=sqOgyNfHl1U</a></p><p>If— by RUDYARD KIPLING</p><p>If you can keep your head when all about you   <br>    Are losing theirs and blaming it on you,   <br>If you can trust yourself when all men doubt you,<br>    But make allowance for their doubting too;   <br>If you can wait and not be tired by waiting,<br>    Or being lied about, don’t deal in lies,<br>Or being hated, don’t give way to hating,<br>    And yet don’t look too good, nor talk too wise:</p><p>If you can dream—and not make dreams your master;   <br>    If you can think—and not make thoughts your aim;   <br>If you can meet with Triumph and Disaster<br>    And treat those two impostors just the same;   <br>If you can bear to hear the truth you’ve spoken<br>    Twisted by knaves to make a trap for fools,<br>Or watch the things you gave your life to, broken,<br>    And stoop and build ’em up with worn-out tools:</p><p>If you can make one heap of all your winnings<br>    And risk it on one turn of pitch-and-toss,<br>And lose, and start again at your beginnings<br>    And never breathe a word about your loss;<br>If you can force your heart and nerve and sinew<br>    To serve your turn long after they are gone,   <br>And so hold on when there is nothing in you<br>    Except the Will which says to them: ‘Hold on!’</p><p>If you can talk with crowds and keep your virtue,   <br>    Or walk with Kings—nor lose the common touch,<br>If neither foes nor loving friends can hurt you,<br>    If all men count with you, but none too much;<br>If you can fill the unforgiving minute<br>    With sixty seconds’ worth of distance run,   <br>Yours is the Earth and everything that’s in it,   <br>    And—which is more—you’ll be a Man, my son!</p>]]>
      </content:encoded>
      <pubDate>Fri, 05 Nov 2021 02:39:34 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>428</itunes:duration>
      <itunes:summary>Michael Caine reads Kipling.</itunes:summary>
      <itunes:subtitle>Michael Caine reads Kipling.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Directives [Derek Sivers]</title>
      <itunes:episode>212</itunes:episode>
      <podcast:episode>212</podcast:episode>
      <itunes:title>Directives [Derek Sivers]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d16657a4-f30b-4223-9326-3be6d3e52901</guid>
      <link>https://mixtape.swyx.io/episodes/directives-derek-sivers</link>
      <description>
        <![CDATA[<p>Full podcast: <a href="https://tim.blog/2015/12/14/derek-sivers-on-developing-confidence-finding-happiness-and-saying-no-to-millions/">https://tim.blog/2015/12/14/derek-sivers-on-developing-confidence-finding-happiness-and-saying-no-to-millions/</a> (1h30min in)<br>Transcript: <a href="https://tim.blog/wp-content/uploads/2018/08/125-derek-sivers.pdf">https://tim.blog/wp-content/uploads/2018/08/125-derek-sivers.pdf</a> (page 34 on)</p><p>So, I’ve got to tell you, so we haven’t really talked about this yet,<br>but this is so up your alley, up your listeners’ alley, people who are<br>into books will appreciate this. So, a lot of my friends – actually, I<br>don’t think any of my friends are as into reading as I am. Okay, a<br>couple are, but most aren’t.<br>And so, whenever I tell them about some amazing book I’ve read,<br>the gist I get from my friends is, just tell me what to do.<br>Tim Ferriss: Give me the index card, yeah.<br>Derek Sivers: It’s like, yeah, like they don’t wanna read the book. So, my friend<br>Jeff, he’s a smart guy, he’s a lawyer, he’s smart. But, he just looks<br>at me with these tired eyes, and is just like, I’m not gonna read the<br>book, dude. You can stop pushing it on me, it’s never gonna<br>happen. He said, just tell me what to do, he said, I trust you. I like<br>you, you know me, so tell me what to do.<br>And, I realized that, if you trust the source, you don’t need the<br>arguments. That so much of a book is arguing its point, but often,<br>you don’t need the argument. If you trust the source, you can just<br>get the point. So, after reading, taking detailed notes on 220 books,<br>on my site, I realized that distilling wisdom into directives is so<br>valuable, but it’s so rarely done.<br>In fact, the only time I can think of that it was done was Michael<br>Pollan, with his three books in a row, about food, each one getting<br>shorter and shorter. I think the first one was, was it Omnivore’s<br>Dilemma?<br>Tim Ferriss: Omnivore’s Dilemma. Yeah.<br>Which was big, so I know you’re the kind of guy that would –<br>Tim Ferriss: It’s a great book, but also, I mean, there are, like 70 pages on corn<br>production in the US, and most people just drop out. Even I was<br>like, God, my eyes are glazing over here. But, I know there’s some<br>great stuff coming, so I’ll just slog through it. But yes, a very great<br>book, but a very big book.<br>Derek Sivers: And then, he did another one a year later, that basically took the<br>best stuff from Omnivore’s Dilemma, and made it into a shorter,<br>kinda more pop market kinda 2 to 300-page book. I forget the<br>name of that one. And –<br>Tim Ferriss: Could it have been In Defense of Food, maybe?<br>Derek Sivers: Yes, that sounds right, thank you.<br>So, even that one, I remember someone telling me I should read it,<br>and I remember looking at it and going, I don’t know if I wanna<br>read 300 pages about food. But then, about a year later, he put out<br>a teeny, tiny, little book called Food Rules. I think that’s what it’s<br>called. And, it’s like, you basically can read the whole thing while<br>just standing in the bookstore. It’s, he took the energy and the<br>effort to compress everything he’s learned into very succinct<br>directives. And, that’s what it is. Sentences that tell you what to do.<br>Do this, do that.<br>Or, don’t do that. If your grandmother wouldn’t recognize it as<br>food, don’t eat it. And, his tagline for that book, the popular phrase<br>was, “Eat food, mostly plants, not too much.”<br>Tim Ferriss: Right.<br>Derek Sivers: And, I so admired that. I got inspired by the effort it takes to distill<br>the blah, blah, blah, blah blah, down into the specific sentences for<br>the people that just aren’t going to read that 900-page book, right?<br>Probably all of that same information is in the 900-page book, but<br>we have to be honest for a minute and admit that not everyone is<br>going to read the 900-page book. So, as I’m reading these 300-<br>page books, 220 of them, very often there’ll be this, like, brilliant,<br>amazing, important point on, like, page 290, and I feel almost a<br>little sad that almost nobody’s gonna read that. I wish that these<br>little, tiny points were extracted, without all the surrounding<br>argument.<br>So, especially – okay, I’ll admit, this was also sparked by the idea<br>of when I had a kid, and I thought, I might not be alive when he’s<br>my age, or even when he’s 19, I might die before he gets older.<br>How can I compress everything that I’ve learned, that I think he<br>should know, into a real, succinct format, that he will definitely<br>read? And, of course, then I thought, other people will read, too.<br>So, I got onto this idea, of the Do This Project.<br>Which is, instead of talking around a subject, just giving directives,<br>saying, do this, do that, don’t do this, don’t do that. Which is kinda<br>funny, because it feels very presumptuous, right? Like, who am I<br>to tell others what to do? But then, I think, well, who am I not to?<br>Right, it’s useful, so get over myself. Kinda like you asked about<br>me onstage when I was 18, what was the biggest lesson learned?<br>Like, this isn’t about me, people aren’t here about me, they’re here<br>for their own gain.<br>Oh, you asked about my advice to TED speakers. That’s my main<br>advice to TED speakers. It’s like, people aren’t here to see you, or<br>your life story. People come to TED, or watch TED videos, to<br>learn something. So, just speak only about what is surprising, and<br>skip everything else.</p><p><br>where can people find the directives?<br>Derek Sivers: Only in this podcast. No, it’s true. I haven’t done anything with it<br>publicly. At first, I thought I was gonna make this into a big,<br>keynote speech I was doing at a conference. The World<br>Domination Summit Conference, in Portland.<br>I spent four months of fulltime work, from 7:00AM to midnight,<br>for four – seven days a week, for four months in a row, just<br>rereading all 220 book notes, extracting, or trying to turn all of this<br>advice or this knowledge, this wisdom, trying to turn it into<br>directives. Because a lot of it, almost never is in the directive<br>format already. People talk around a subject, they talk about<br>findings and research. But, it takes some real effort, kind of like<br>the old philosophers, the – you’ve read the stoicism book? The<br>Guide to The Good Life?<br>Tim Ferriss: Yes, I have. I have that up on my living room wall, as well.<br>Derek Sivers: And, in that book, right in the intro, he says, if you were to ask any<br>kind of modern person who calls themselves a philosopher, what<br>should I do with my life?<br>He said, sit down and get comfortable, because they will tell you,<br>well, it depends on what you mean by what, and it depends what<br>you mean by do, and really, it depends what you mean by life. Or, </p><p>really, maybe it depends on what you mean by my life. So, people<br>talk around the point a lot, but back in 600 BC, if you would’ve<br>asked one of these philosophers, what should I do with my life,<br>they would sit down and tell you exactly what to do with your life.<br>Do this, don’t do that, pursue this, don’t pursue that.<br>So, I was really inspired by that intro too. So, the idea was, now,<br>how can I go back, through all of these amazing books I’ve read,<br>and compress them into specific directives? So, it took me four<br>months of work to come up with the following like, 18 sentences.<br>Do you wanna hear them?<br>Tim Ferriss: I do wanna hear them. I’m super-excited about this.<br>Derek Sivers: So, this was going to be a 35-minute long keynote speech, and it<br>turned out to be a horrible, 35-minute long talk. But, it’s<br>entertaining for about three minutes. So, here’s the three-minute<br>version. Okay, first, I had fun categorizing them. So, this is the<br>category called “How to Be Useful to Others.” Ready?<br>Tim Ferriss: I’m ready.<br>Derek S...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Full podcast: <a href="https://tim.blog/2015/12/14/derek-sivers-on-developing-confidence-finding-happiness-and-saying-no-to-millions/">https://tim.blog/2015/12/14/derek-sivers-on-developing-confidence-finding-happiness-and-saying-no-to-millions/</a> (1h30min in)<br>Transcript: <a href="https://tim.blog/wp-content/uploads/2018/08/125-derek-sivers.pdf">https://tim.blog/wp-content/uploads/2018/08/125-derek-sivers.pdf</a> (page 34 on)</p><p>So, I’ve got to tell you, so we haven’t really talked about this yet,<br>but this is so up your alley, up your listeners’ alley, people who are<br>into books will appreciate this. So, a lot of my friends – actually, I<br>don’t think any of my friends are as into reading as I am. Okay, a<br>couple are, but most aren’t.<br>And so, whenever I tell them about some amazing book I’ve read,<br>the gist I get from my friends is, just tell me what to do.<br>Tim Ferriss: Give me the index card, yeah.<br>Derek Sivers: It’s like, yeah, like they don’t wanna read the book. So, my friend<br>Jeff, he’s a smart guy, he’s a lawyer, he’s smart. But, he just looks<br>at me with these tired eyes, and is just like, I’m not gonna read the<br>book, dude. You can stop pushing it on me, it’s never gonna<br>happen. He said, just tell me what to do, he said, I trust you. I like<br>you, you know me, so tell me what to do.<br>And, I realized that, if you trust the source, you don’t need the<br>arguments. That so much of a book is arguing its point, but often,<br>you don’t need the argument. If you trust the source, you can just<br>get the point. So, after reading, taking detailed notes on 220 books,<br>on my site, I realized that distilling wisdom into directives is so<br>valuable, but it’s so rarely done.<br>In fact, the only time I can think of that it was done was Michael<br>Pollan, with his three books in a row, about food, each one getting<br>shorter and shorter. I think the first one was, was it Omnivore’s<br>Dilemma?<br>Tim Ferriss: Omnivore’s Dilemma. Yeah.<br>Which was big, so I know you’re the kind of guy that would –<br>Tim Ferriss: It’s a great book, but also, I mean, there are, like 70 pages on corn<br>production in the US, and most people just drop out. Even I was<br>like, God, my eyes are glazing over here. But, I know there’s some<br>great stuff coming, so I’ll just slog through it. But yes, a very great<br>book, but a very big book.<br>Derek Sivers: And then, he did another one a year later, that basically took the<br>best stuff from Omnivore’s Dilemma, and made it into a shorter,<br>kinda more pop market kinda 2 to 300-page book. I forget the<br>name of that one. And –<br>Tim Ferriss: Could it have been In Defense of Food, maybe?<br>Derek Sivers: Yes, that sounds right, thank you.<br>So, even that one, I remember someone telling me I should read it,<br>and I remember looking at it and going, I don’t know if I wanna<br>read 300 pages about food. But then, about a year later, he put out<br>a teeny, tiny, little book called Food Rules. I think that’s what it’s<br>called. And, it’s like, you basically can read the whole thing while<br>just standing in the bookstore. It’s, he took the energy and the<br>effort to compress everything he’s learned into very succinct<br>directives. And, that’s what it is. Sentences that tell you what to do.<br>Do this, do that.<br>Or, don’t do that. If your grandmother wouldn’t recognize it as<br>food, don’t eat it. And, his tagline for that book, the popular phrase<br>was, “Eat food, mostly plants, not too much.”<br>Tim Ferriss: Right.<br>Derek Sivers: And, I so admired that. I got inspired by the effort it takes to distill<br>the blah, blah, blah, blah blah, down into the specific sentences for<br>the people that just aren’t going to read that 900-page book, right?<br>Probably all of that same information is in the 900-page book, but<br>we have to be honest for a minute and admit that not everyone is<br>going to read the 900-page book. So, as I’m reading these 300-<br>page books, 220 of them, very often there’ll be this, like, brilliant,<br>amazing, important point on, like, page 290, and I feel almost a<br>little sad that almost nobody’s gonna read that. I wish that these<br>little, tiny points were extracted, without all the surrounding<br>argument.<br>So, especially – okay, I’ll admit, this was also sparked by the idea<br>of when I had a kid, and I thought, I might not be alive when he’s<br>my age, or even when he’s 19, I might die before he gets older.<br>How can I compress everything that I’ve learned, that I think he<br>should know, into a real, succinct format, that he will definitely<br>read? And, of course, then I thought, other people will read, too.<br>So, I got onto this idea, of the Do This Project.<br>Which is, instead of talking around a subject, just giving directives,<br>saying, do this, do that, don’t do this, don’t do that. Which is kinda<br>funny, because it feels very presumptuous, right? Like, who am I<br>to tell others what to do? But then, I think, well, who am I not to?<br>Right, it’s useful, so get over myself. Kinda like you asked about<br>me onstage when I was 18, what was the biggest lesson learned?<br>Like, this isn’t about me, people aren’t here about me, they’re here<br>for their own gain.<br>Oh, you asked about my advice to TED speakers. That’s my main<br>advice to TED speakers. It’s like, people aren’t here to see you, or<br>your life story. People come to TED, or watch TED videos, to<br>learn something. So, just speak only about what is surprising, and<br>skip everything else.</p><p><br>where can people find the directives?<br>Derek Sivers: Only in this podcast. No, it’s true. I haven’t done anything with it<br>publicly. At first, I thought I was gonna make this into a big,<br>keynote speech I was doing at a conference. The World<br>Domination Summit Conference, in Portland.<br>I spent four months of fulltime work, from 7:00AM to midnight,<br>for four – seven days a week, for four months in a row, just<br>rereading all 220 book notes, extracting, or trying to turn all of this<br>advice or this knowledge, this wisdom, trying to turn it into<br>directives. Because a lot of it, almost never is in the directive<br>format already. People talk around a subject, they talk about<br>findings and research. But, it takes some real effort, kind of like<br>the old philosophers, the – you’ve read the stoicism book? The<br>Guide to The Good Life?<br>Tim Ferriss: Yes, I have. I have that up on my living room wall, as well.<br>Derek Sivers: And, in that book, right in the intro, he says, if you were to ask any<br>kind of modern person who calls themselves a philosopher, what<br>should I do with my life?<br>He said, sit down and get comfortable, because they will tell you,<br>well, it depends on what you mean by what, and it depends what<br>you mean by do, and really, it depends what you mean by life. Or, </p><p>really, maybe it depends on what you mean by my life. So, people<br>talk around the point a lot, but back in 600 BC, if you would’ve<br>asked one of these philosophers, what should I do with my life,<br>they would sit down and tell you exactly what to do with your life.<br>Do this, don’t do that, pursue this, don’t pursue that.<br>So, I was really inspired by that intro too. So, the idea was, now,<br>how can I go back, through all of these amazing books I’ve read,<br>and compress them into specific directives? So, it took me four<br>months of work to come up with the following like, 18 sentences.<br>Do you wanna hear them?<br>Tim Ferriss: I do wanna hear them. I’m super-excited about this.<br>Derek Sivers: So, this was going to be a 35-minute long keynote speech, and it<br>turned out to be a horrible, 35-minute long talk. But, it’s<br>entertaining for about three minutes. So, here’s the three-minute<br>version. Okay, first, I had fun categorizing them. So, this is the<br>category called “How to Be Useful to Others.” Ready?<br>Tim Ferriss: I’m ready.<br>Derek S...</p>]]>
      </content:encoded>
      <pubDate>Thu, 04 Nov 2021 02:34:37 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>648</itunes:duration>
      <itunes:summary>Derek Sivers reads out "How to be Useful To Others" and why he started focusing on Do's and Don'ts.</itunes:summary>
      <itunes:subtitle>Derek Sivers reads out "How to be Useful To Others" and why he started focusing on Do's and Don'ts.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Leverage [Naval Ravikant]</title>
      <itunes:episode>211</itunes:episode>
      <podcast:episode>211</podcast:episode>
      <itunes:title>Leverage [Naval Ravikant]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b084cb8e-4624-4916-985a-dc38c07b7151</guid>
      <link>https://mixtape.swyx.io/episodes/leverage-naval-ravikant</link>
      <description>
        <![CDATA[<p>Watch Naval on the JRE: <a href="https://www.youtube.com/watch?v=3qHkcs3kG44">https://www.youtube.com/watch?v=3qHkcs3kG44</a><br>Tiago's quote: <a href="https://twitter.com/swyx/status/1410739112261214209">https://twitter.com/swyx/status/1410739112261214209</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch Naval on the JRE: <a href="https://www.youtube.com/watch?v=3qHkcs3kG44">https://www.youtube.com/watch?v=3qHkcs3kG44</a><br>Tiago's quote: <a href="https://twitter.com/swyx/status/1410739112261214209">https://twitter.com/swyx/status/1410739112261214209</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 03 Nov 2021 00:16:14 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>410</itunes:duration>
      <itunes:summary>Naval talks about how to get leverage.</itunes:summary>
      <itunes:subtitle>Naval talks about how to get leverage.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Media Companies For Everyone [Brian Armstrong, Chamath, swyx]</title>
      <itunes:episode>210</itunes:episode>
      <podcast:episode>210</podcast:episode>
      <itunes:title>Media Companies For Everyone [Brian Armstrong, Chamath, swyx]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7ce350cb-3fc4-4238-a4ce-e7c09c8cfee1</guid>
      <link>https://mixtape.swyx.io/episodes/media-companies-for-everyone-brian-armstrong-chamath-swyx</link>
      <description>
        <![CDATA[<ul><li>Read: <a href="https://blog.coinbase.com/announcing-coinbase-fact-check-decentralizing-truth-in-the-age-of-misinformation-757d2392d61a">https://blog.coinbase.com/announcing-coinbase-fact-check-decentralizing-truth-in-the-age-of-misinformation-757d2392d61a</a></li><li>Watch: <a href="https://www.youtube.com/watch?v=eoZG89pDzzY">https://www.youtube.com/watch?v=eoZG89pDzzY</a> (33mins in)</li></ul><p>Coinbase Fact check: <a href="https://blog.coinbase.com/factcheck/home">https://blog.coinbase.com/factcheck/home</a><br></p><p><b>Announcing Coinbase Fact Check: Decentralizing truth in the age of misinformation</b></p><p><em><br>Every tech company should go direct to their audience, and become a media company.</em></p><p><br>Whether traditional, social, or corporate media, we’re all just typing words on the internet.</p><p><br>As Coinbase and the cryptoeconomy grow, we’ve seen more interest from the media, government, and the general public in our business and in crypto overall. This increased awareness has been great. Unfortunately, we also see misinformation published frequently as well, whether in traditional media, social media, or by public figures.</p><p><br>This doesn’t always come from negative intentions. Our business, and crypto, can be difficult to understand, and often people are rushed to post first impressions online, making mistakes in the process. At other times, misinformation comes from people pushing their own agenda, or from those who have a conflict of interest.</p><p><br>This is not unique to our business or industry of course. Every company experiences this to some degree, and it can be incredibly frustrating.</p><p><br>So how should companies respond to misinformation?</p><p><b>The choices</b></p><p><strong><br>Option 1: turn the other cheek</strong></p><p><br>The most common advice you’ll hear from PR firms and boards is to work behind the scenes to correct misinformation, but never engage in public fights. This might mean working with journalists to fact check a story, or to send internal emails to employees when misinformation is spreading on social media.</p><p><br>Pejoratively, one could call this the pacifist’s approach. Yes, you’re taking regular beatings from a bully, but don’t fight back. Just focus on building a great product and helping the industry grow, and everything will work out in the long run.</p><p><br>On the surface, this approach makes a lot of sense. Why pick a fight with someone who buys ink by the barrel, or with internet trolls who have too much time on their hands. After all, most of your customers probably never see the misinformation, and it can just draw more attention to respond publicly. Companies should never lose focus on the primary objective: building great products.</p><p><br>On the other hand, it can be very damaging to a company’s brand to let misinformation spread unchecked, and working through third parties to share your side of the story rarely is effective. You might, at best, get a short quote in a narrative that someone else controls.</p><p><br>If you look at companies like Facebook, they suffered enormous brand damage when traditional media coverage of them <a href="https://www.vox.com/2019/1/21/18183633/facebook-new-york-times-coverage-negative">went south</a> (although their business metrics seem to be unaffected). Accurate or not, traditional media has a conflict of interest when covering this topic, as they are in the process of being <a href="https://techcrunch.com/2018/02/03/facebooks-siren-call/">disrupted</a> by tech. Yet to a large degree, Facebook turned the other cheek and didn’t respond or point out this conflict.</p><p><strong><br>Option 2: fight</strong></p><p><br>The opposite end of the spectrum is to actively fight back. Any time someone posts false information about your company, it’s war. Come out swinging and never back down.</p><p><br>This is a legitimate strategy that some companies have engaged in. Amazon’s recent responses to <a href="https://twitter.com/amazon_policy/status/1374739879570116610?lang=en">Andrew Yang</a> or <a href="https://twitter.com/amazonnews/status/1375529101931520007?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1375529101931520007%7Ctwgr%5E%7Ctwcon%5Es1_&amp;ref_url=https%3A%2F%2Fwww.vox.com%2Frecode%2F2021%2F3%2F28%2F22354604%2Famazon-twitter-bernie-sanders-jeff-bezos-union-alabama-elizabeth-warren">Elizabeth Warren</a> are in this direction, along with FedEx’s CEO aggressively <a href="https://twitter.com/VitalikButerin/status/1196453265036267521">pushing back</a> on a story they found inaccurate. And Peter Thiel’s takedown of Gawker may be the canonical example.</p><p><br>The advantage of this approach is that you are standing up for yourself. The downside is that warfare can be time-consuming, taking your energy away from building. You need to be prepared to go all the way, and it needs to be in line with your brand. There is an old quote which says “never wrestle with a pig, you both get dirty and the pig likes it”.</p><p><strong><br>Option 3: publish the truth</strong></p><p><br>I believe there is a reasonable middle ground between these first two options, which is to simply publish the truth, in a thoughtful and respectful way, and build a direct relationship with your audience. Companies no longer need to go through biased intermediaries to communicate with their customers and stakeholders. They often have equal or greater reach via their blog, podcast, YouTube channel, or through their own product. In many cases, the only organization that knows what really happened is the company itself.</p><p><br>Tesla is a great example of this middle ground approach, in their <a href="https://www.tesla.com/blog/most-peculiar-test-drive">Most Peculiar Test Drive</a> blog post. Other examples include Apple <a href="https://www.apple.com/newsroom/2018/10/what-businessweek-got-wrong-about-apple/">debunking</a> the claims of a cover piece or our <a href="https://blog.coinbase.com/upcoming-story-about-coinbase-2012afc25d27">own post</a> correcting facts in the New York Times. These examples take a reasonable middle ground of trying to just share the facts.</p><p><br>This “fact check” approach is not about antagonizing or embarrassing others, but simply sharing what happened through your own channels. It also means sharing the good along with the bad, with radical transparency. Companies are often reticent to share negative facts, in their inherent desire to look good, and therefore also have a conflict. To become a source of truth, companies will increasingly need to be comfortable sharing facts which paint them in a negative light as well. There is nothing like sharing mistakes, to build trust.</p><p><b>Every company is becoming a media company</b></p><p><br>Traditional media has been a powerful source of accountability for centuries. In more recent years, social media has as well, as any individual can share what is actually happening. The power of both these institutions is staggering, and they serve an important function. But traditional media and social media each come with a healthy dose of misinformation, and I believe people’s trust in these institutions has been in decline in recent years.</p><p><br>Companies are now emerging as a third source of truth, and can create accountability when misinformation is spread via other channels.</p><p><br>Amazon and Netflix built their own studios, Hubspot acquired the Hustle, a16z is <a></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Read: <a href="https://blog.coinbase.com/announcing-coinbase-fact-check-decentralizing-truth-in-the-age-of-misinformation-757d2392d61a">https://blog.coinbase.com/announcing-coinbase-fact-check-decentralizing-truth-in-the-age-of-misinformation-757d2392d61a</a></li><li>Watch: <a href="https://www.youtube.com/watch?v=eoZG89pDzzY">https://www.youtube.com/watch?v=eoZG89pDzzY</a> (33mins in)</li></ul><p>Coinbase Fact check: <a href="https://blog.coinbase.com/factcheck/home">https://blog.coinbase.com/factcheck/home</a><br></p><p><b>Announcing Coinbase Fact Check: Decentralizing truth in the age of misinformation</b></p><p><em><br>Every tech company should go direct to their audience, and become a media company.</em></p><p><br>Whether traditional, social, or corporate media, we’re all just typing words on the internet.</p><p><br>As Coinbase and the cryptoeconomy grow, we’ve seen more interest from the media, government, and the general public in our business and in crypto overall. This increased awareness has been great. Unfortunately, we also see misinformation published frequently as well, whether in traditional media, social media, or by public figures.</p><p><br>This doesn’t always come from negative intentions. Our business, and crypto, can be difficult to understand, and often people are rushed to post first impressions online, making mistakes in the process. At other times, misinformation comes from people pushing their own agenda, or from those who have a conflict of interest.</p><p><br>This is not unique to our business or industry of course. Every company experiences this to some degree, and it can be incredibly frustrating.</p><p><br>So how should companies respond to misinformation?</p><p><b>The choices</b></p><p><strong><br>Option 1: turn the other cheek</strong></p><p><br>The most common advice you’ll hear from PR firms and boards is to work behind the scenes to correct misinformation, but never engage in public fights. This might mean working with journalists to fact check a story, or to send internal emails to employees when misinformation is spreading on social media.</p><p><br>Pejoratively, one could call this the pacifist’s approach. Yes, you’re taking regular beatings from a bully, but don’t fight back. Just focus on building a great product and helping the industry grow, and everything will work out in the long run.</p><p><br>On the surface, this approach makes a lot of sense. Why pick a fight with someone who buys ink by the barrel, or with internet trolls who have too much time on their hands. After all, most of your customers probably never see the misinformation, and it can just draw more attention to respond publicly. Companies should never lose focus on the primary objective: building great products.</p><p><br>On the other hand, it can be very damaging to a company’s brand to let misinformation spread unchecked, and working through third parties to share your side of the story rarely is effective. You might, at best, get a short quote in a narrative that someone else controls.</p><p><br>If you look at companies like Facebook, they suffered enormous brand damage when traditional media coverage of them <a href="https://www.vox.com/2019/1/21/18183633/facebook-new-york-times-coverage-negative">went south</a> (although their business metrics seem to be unaffected). Accurate or not, traditional media has a conflict of interest when covering this topic, as they are in the process of being <a href="https://techcrunch.com/2018/02/03/facebooks-siren-call/">disrupted</a> by tech. Yet to a large degree, Facebook turned the other cheek and didn’t respond or point out this conflict.</p><p><strong><br>Option 2: fight</strong></p><p><br>The opposite end of the spectrum is to actively fight back. Any time someone posts false information about your company, it’s war. Come out swinging and never back down.</p><p><br>This is a legitimate strategy that some companies have engaged in. Amazon’s recent responses to <a href="https://twitter.com/amazon_policy/status/1374739879570116610?lang=en">Andrew Yang</a> or <a href="https://twitter.com/amazonnews/status/1375529101931520007?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1375529101931520007%7Ctwgr%5E%7Ctwcon%5Es1_&amp;ref_url=https%3A%2F%2Fwww.vox.com%2Frecode%2F2021%2F3%2F28%2F22354604%2Famazon-twitter-bernie-sanders-jeff-bezos-union-alabama-elizabeth-warren">Elizabeth Warren</a> are in this direction, along with FedEx’s CEO aggressively <a href="https://twitter.com/VitalikButerin/status/1196453265036267521">pushing back</a> on a story they found inaccurate. And Peter Thiel’s takedown of Gawker may be the canonical example.</p><p><br>The advantage of this approach is that you are standing up for yourself. The downside is that warfare can be time-consuming, taking your energy away from building. You need to be prepared to go all the way, and it needs to be in line with your brand. There is an old quote which says “never wrestle with a pig, you both get dirty and the pig likes it”.</p><p><strong><br>Option 3: publish the truth</strong></p><p><br>I believe there is a reasonable middle ground between these first two options, which is to simply publish the truth, in a thoughtful and respectful way, and build a direct relationship with your audience. Companies no longer need to go through biased intermediaries to communicate with their customers and stakeholders. They often have equal or greater reach via their blog, podcast, YouTube channel, or through their own product. In many cases, the only organization that knows what really happened is the company itself.</p><p><br>Tesla is a great example of this middle ground approach, in their <a href="https://www.tesla.com/blog/most-peculiar-test-drive">Most Peculiar Test Drive</a> blog post. Other examples include Apple <a href="https://www.apple.com/newsroom/2018/10/what-businessweek-got-wrong-about-apple/">debunking</a> the claims of a cover piece or our <a href="https://blog.coinbase.com/upcoming-story-about-coinbase-2012afc25d27">own post</a> correcting facts in the New York Times. These examples take a reasonable middle ground of trying to just share the facts.</p><p><br>This “fact check” approach is not about antagonizing or embarrassing others, but simply sharing what happened through your own channels. It also means sharing the good along with the bad, with radical transparency. Companies are often reticent to share negative facts, in their inherent desire to look good, and therefore also have a conflict. To become a source of truth, companies will increasingly need to be comfortable sharing facts which paint them in a negative light as well. There is nothing like sharing mistakes, to build trust.</p><p><b>Every company is becoming a media company</b></p><p><br>Traditional media has been a powerful source of accountability for centuries. In more recent years, social media has as well, as any individual can share what is actually happening. The power of both these institutions is staggering, and they serve an important function. But traditional media and social media each come with a healthy dose of misinformation, and I believe people’s trust in these institutions has been in decline in recent years.</p><p><br>Companies are now emerging as a third source of truth, and can create accountability when misinformation is spread via other channels.</p><p><br>Amazon and Netflix built their own studios, Hubspot acquired the Hustle, a16z is <a></a></p>]]>
      </content:encoded>
      <pubDate>Tue, 02 Nov 2021 01:51:03 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ac2f10aa/73f71dc7.mp3" length="44369249" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1108</itunes:duration>
      <itunes:summary>swyx reads Brian Armstrong's Fact Check memo, and we listen to Chamath's take on it.</itunes:summary>
      <itunes:subtitle>swyx reads Brian Armstrong's Fact Check memo, and we listen to Chamath's take on it.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Mapping Developer Experience</title>
      <itunes:episode>205</itunes:episode>
      <podcast:episode>205</podcast:episode>
      <itunes:title>[Weekend Drop] Mapping Developer Experience</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f9c306e6-1d1b-4c3f-b971-398238c22fc2</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-mapping-developer-experience</link>
      <description>
        <![CDATA[<p>Video link: <a href="https://www.youtube.com/watch?v=ddKDPikKbNk">https://www.youtube.com/watch?v=ddKDPikKbNk</a></p><p>Timestamps<br><a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=0s">00:00:00</a> Intro<br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=11s">00:00:11</a>] Four Components of Developer Experience <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=128s">00:02:08</a>] API Design <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=207s">00:03:27</a>] Documentation <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=412s">00:06:52</a>] Learning Journey <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=479s">00:07:59</a>] Feature Mapping Presentation <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=670s">00:11:10</a>] Companies With Great DX <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=778s">00:12:58</a>] Most Misunderstood thing about Developer Experience [<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=946s">00:15:46</a>] Docs as Service Team not Endpoint <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=1173s">00:19:33</a>] How to Focus</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Video link: <a href="https://www.youtube.com/watch?v=ddKDPikKbNk">https://www.youtube.com/watch?v=ddKDPikKbNk</a></p><p>Timestamps<br><a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=0s">00:00:00</a> Intro<br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=11s">00:00:11</a>] Four Components of Developer Experience <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=128s">00:02:08</a>] API Design <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=207s">00:03:27</a>] Documentation <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=412s">00:06:52</a>] Learning Journey <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=479s">00:07:59</a>] Feature Mapping Presentation <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=670s">00:11:10</a>] Companies With Great DX <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=778s">00:12:58</a>] Most Misunderstood thing about Developer Experience [<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=946s">00:15:46</a>] Docs as Service Team not Endpoint <br>[<a href="https://www.youtube.com/watch?v=ddKDPikKbNk&amp;t=1173s">00:19:33</a>] How to Focus</p>]]>
      </content:encoded>
      <pubDate>Sun, 31 Oct 2021 07:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f0249a37/eebdc6c2.mp3" length="21025935" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1311</itunes:duration>
      <itunes:summary>I chatted with Silas Sao (ft. Head of Experience Design, DataStax) about how I'm looking at DX these days</itunes:summary>
      <itunes:subtitle>I chatted with Silas Sao (ft. Head of Experience Design, DataStax) about how I'm looking at DX these days</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] $stdout the rapper</title>
      <itunes:episode>209</itunes:episode>
      <podcast:episode>209</podcast:episode>
      <itunes:title>[Music Fridays] $stdout the rapper</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5e3d9105-ffab-4f6e-8136-2b76702b2e7a</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-stdout-the-rapper</link>
      <description>
        <![CDATA[<p>Listen to The Changelog:<a href="https://changelog.com/podcast/466"> https://changelog.com/podcast/466</a></p><p>Stdout's YouTube: <a href="https://www.youtube.com/c/stdout/videos?view=0&amp;sort=p&amp;flow=grid">https://www.youtube.com/c/stdout/videos?view=0&amp;sort=p&amp;flow=grid</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to The Changelog:<a href="https://changelog.com/podcast/466"> https://changelog.com/podcast/466</a></p><p>Stdout's YouTube: <a href="https://www.youtube.com/c/stdout/videos?view=0&amp;sort=p&amp;flow=grid">https://www.youtube.com/c/stdout/videos?view=0&amp;sort=p&amp;flow=grid</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 30 Oct 2021 00:22:24 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/59622eff/aef9111b.mp3" length="25300348" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>631</itunes:duration>
      <itunes:summary>stdout the rapper's greatest hits.</itunes:summary>
      <itunes:subtitle>stdout the rapper's greatest hits.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>False Negatives [Steve Yegge]</title>
      <itunes:episode>208</itunes:episode>
      <podcast:episode>208</podcast:episode>
      <itunes:title>False Negatives [Steve Yegge]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">670b0b34-1b65-4ee9-bbfc-72981e93d40d</guid>
      <link>https://mixtape.swyx.io/episodes/false-negatives-steve-yegge</link>
      <description>
        <![CDATA[<p>watch Steve Yegge's podcast <a href="https://www.youtube.com/watch?v=7GurMGEDHUY">https://www.youtube.com/watch?v=7GurMGEDHUY</a></p><p><br><strong>Transcript<br></strong><br>[00:00:00] So this week we've been going through Steve yogis podcasts and his greatest hits his updated perspectives on the big clouds and what they're doing right. And what they're doing wrong. But the other thing that Steve is really well known for is his views on tech interviewing. And he's done in big tech interviews and quite a lot of them.  </p><p>And we all know they're broken in some way, but it's often in very stark reminder of how broken it is. I think there are two anecdotes here. I want you to look out for, which is the first, the one on Jeff Dean. Just look out for that name. And second, the one on them reviewing their own packets and applying too high of a bar saying too many nos. There's a lot of false negatives in the industry.  </p><p>Both false negatives and false positives. R a problem. Of course. And he's just some ways to handle them. But overall, I just think we, we deserve some reminder of how flawed it is when we do our own interviewing. I thought I had a bad run of it doing two interviews a week. And he did multiple a day, sometimes three at once. And i just think this is a fantastic story to go over </p><p>So the thing about interviewing is it's a terrible signal. It's, it's better than a phone screen. And a phone screen is better than a resume screen. If you just look at someone's resume, how sure are you that they're good. I mean, in any, in any discipline, right? You know, you wanna, you wanna, you want an airplane, airline, pilot, you look at the resume. </p><p>Will you just hire them based on the risk? Not usually. So the resume is, is your first filter. It's the first thing where you basically take a stack of resumes and there's an art to reviewing resumes and looking for people that are kind of trying to cover up, uh, things that, that, that, uh, they may not know. </p><p>And they don't want you to know that they don't know. So they try to cover it up in their resume. So you can look for. Weasel words, and it's all kinds of things you need, but basically you're taking the resumes and you're, you're sorting them into two piles, right. That the keeps in the don't keeps and there's of course, the old running joke in the industry about how you want to take some resumes and just throw them in the trash can because you don't want to hire unlucky people. </p><p>And so if you throw in the trashcan, that person was unlucky, but they do sort of the resumes into the I'm gonna follow up. And the ones that you just say pass. So writing a resume is really important. And part of, um, a book. Passing technical interviews would be on how to write a great resume. And this comes up again when you're writing your resume, so-called resume for what you've accomplished your company. </p><p>When at time it's time to get promoted. So the art of resume writing never, never gets old. It never leaves you and is always an important part of your career. Being able to represent yourself. But that's a, that's just step one and it's a bad filter. You don't want to just base your decision on a resume. </p><p>Would you marry somebody based on their race? Maybe, but probably you'd want to meet them first. Right? So the next step is a phone screen and everybody hates doing phone screens. I actually love doing phone screens. I, for some reason have, um, never really had an issue with them unless there's a bad connection or something, but a lot of people just hate talking on the phone and they even more hate having to ask people technical questions on the phone. </p><p>So I often got stuck with phone screen duty at every company that I ever worked. Because you can actually do a pretty good job, not a great job, but a pretty good job of predicting whether they're going to pass their interviews based on my phone screen. Cause my phone screens would go for two hours if necessary to sort of, you know, get a comprehensive look at what this PR this candidate is good at because the general rule is like the longer you spend evaluating somebody than the better. </p><p>Idea. You're going to have of whether they're going to work out. Long-term just like the longer you have a relationship with somebody before you decide whether to marry them or not the better you're going to know how that marriage is going to go. Most likely there is a point of diminishing returns and we'll talk about that. </p><p>But by and large, The amount of vetting that we do in the industry today is nowhere near enough. And I'm going to, I'm going to talk about the consequences of that and how we, how we arrived at that conclusion. And so on in this, in this talk, but at a high level, I don't believe in interviewing anymore. I, I ha I'm a strong skeptic. </p><p>I think that interviewing is so flawed. It's it re any company that really wants to get ahead of their competitors and succeed needs to spend some time re-inventing their interview process. And probably having people spend more time with candidates than they're spending today. It's, it's just not a very good signal. </p><p>And I said that at Google once, uh, Google, I said it in, in an email, uh, replied on some public thread somewhere, um, in the early days, maybe 2008. And. Some director got mad at me and said, oh, we didn't like that. We didn't the [00:05:00] records in life that you said that you had, that you're a skeptic of the interview process. </p><p>We were talking about a company that hires scientists. We're talking about a company that, you know, one of their models is speak truth to authority, and this director was an ass and, uh, he got what was coming to him eventually. At the time, you know, he was just like, well, everybody's upset because you're, you're, you know, you're questioning the sacred interview process. </p><p>You farted in church is what he told me. And so, uh, and so I haven't really been able to tell people this for my entire career because they feel that it's undermining their, um, ability to attract the best. I guess, but the reality is if you marry somebody after dating him for four hours, you're probably going to get a surprise. </p><p>Maybe it's a good surprise. Uh, but most surprises are not so good in that department. And interviewing is the same way. So if you're going to keep your interview. Uh, panels the exact same way that they've been doing it since Silicon valley was invented by the arse hole shot shot key. Uh, then, um, then you're going to need a better process for getting rid of people who are no good. </p><p>You're you're going to need a, you're going to need to double down on your process for managing people out. That's actually how Amazon gets by and gets such great. They aggressively manage out under performance because they know that underperformers are gonna sneak in. And, uh, it's because the interview process is fluid. </p><p>So it's just a best effort. The problem with the interview process is that it takes a lot of time. It's really miserable for engineers to do more than two or three interviews per week. And most companies try to cap it so that you're not talking to more than maybe two people per week. Okay. Or three, if they're really busy, uh, because it takes you. </p><p>Uh, an hour out of your day to, to interview the person. And you may have a interview pre briefs where everybody gets together and maybe divides up what people are going to talk about. It's not recommended at some companies, but some companies do it anyway. And then you may have a post brief where everyone gets t...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>watch Steve Yegge's podcast <a href="https://www.youtube.com/watch?v=7GurMGEDHUY">https://www.youtube.com/watch?v=7GurMGEDHUY</a></p><p><br><strong>Transcript<br></strong><br>[00:00:00] So this week we've been going through Steve yogis podcasts and his greatest hits his updated perspectives on the big clouds and what they're doing right. And what they're doing wrong. But the other thing that Steve is really well known for is his views on tech interviewing. And he's done in big tech interviews and quite a lot of them.  </p><p>And we all know they're broken in some way, but it's often in very stark reminder of how broken it is. I think there are two anecdotes here. I want you to look out for, which is the first, the one on Jeff Dean. Just look out for that name. And second, the one on them reviewing their own packets and applying too high of a bar saying too many nos. There's a lot of false negatives in the industry.  </p><p>Both false negatives and false positives. R a problem. Of course. And he's just some ways to handle them. But overall, I just think we, we deserve some reminder of how flawed it is when we do our own interviewing. I thought I had a bad run of it doing two interviews a week. And he did multiple a day, sometimes three at once. And i just think this is a fantastic story to go over </p><p>So the thing about interviewing is it's a terrible signal. It's, it's better than a phone screen. And a phone screen is better than a resume screen. If you just look at someone's resume, how sure are you that they're good. I mean, in any, in any discipline, right? You know, you wanna, you wanna, you want an airplane, airline, pilot, you look at the resume. </p><p>Will you just hire them based on the risk? Not usually. So the resume is, is your first filter. It's the first thing where you basically take a stack of resumes and there's an art to reviewing resumes and looking for people that are kind of trying to cover up, uh, things that, that, that, uh, they may not know. </p><p>And they don't want you to know that they don't know. So they try to cover it up in their resume. So you can look for. Weasel words, and it's all kinds of things you need, but basically you're taking the resumes and you're, you're sorting them into two piles, right. That the keeps in the don't keeps and there's of course, the old running joke in the industry about how you want to take some resumes and just throw them in the trash can because you don't want to hire unlucky people. </p><p>And so if you throw in the trashcan, that person was unlucky, but they do sort of the resumes into the I'm gonna follow up. And the ones that you just say pass. So writing a resume is really important. And part of, um, a book. Passing technical interviews would be on how to write a great resume. And this comes up again when you're writing your resume, so-called resume for what you've accomplished your company. </p><p>When at time it's time to get promoted. So the art of resume writing never, never gets old. It never leaves you and is always an important part of your career. Being able to represent yourself. But that's a, that's just step one and it's a bad filter. You don't want to just base your decision on a resume. </p><p>Would you marry somebody based on their race? Maybe, but probably you'd want to meet them first. Right? So the next step is a phone screen and everybody hates doing phone screens. I actually love doing phone screens. I, for some reason have, um, never really had an issue with them unless there's a bad connection or something, but a lot of people just hate talking on the phone and they even more hate having to ask people technical questions on the phone. </p><p>So I often got stuck with phone screen duty at every company that I ever worked. Because you can actually do a pretty good job, not a great job, but a pretty good job of predicting whether they're going to pass their interviews based on my phone screen. Cause my phone screens would go for two hours if necessary to sort of, you know, get a comprehensive look at what this PR this candidate is good at because the general rule is like the longer you spend evaluating somebody than the better. </p><p>Idea. You're going to have of whether they're going to work out. Long-term just like the longer you have a relationship with somebody before you decide whether to marry them or not the better you're going to know how that marriage is going to go. Most likely there is a point of diminishing returns and we'll talk about that. </p><p>But by and large, The amount of vetting that we do in the industry today is nowhere near enough. And I'm going to, I'm going to talk about the consequences of that and how we, how we arrived at that conclusion. And so on in this, in this talk, but at a high level, I don't believe in interviewing anymore. I, I ha I'm a strong skeptic. </p><p>I think that interviewing is so flawed. It's it re any company that really wants to get ahead of their competitors and succeed needs to spend some time re-inventing their interview process. And probably having people spend more time with candidates than they're spending today. It's, it's just not a very good signal. </p><p>And I said that at Google once, uh, Google, I said it in, in an email, uh, replied on some public thread somewhere, um, in the early days, maybe 2008. And. Some director got mad at me and said, oh, we didn't like that. We didn't the [00:05:00] records in life that you said that you had, that you're a skeptic of the interview process. </p><p>We were talking about a company that hires scientists. We're talking about a company that, you know, one of their models is speak truth to authority, and this director was an ass and, uh, he got what was coming to him eventually. At the time, you know, he was just like, well, everybody's upset because you're, you're, you know, you're questioning the sacred interview process. </p><p>You farted in church is what he told me. And so, uh, and so I haven't really been able to tell people this for my entire career because they feel that it's undermining their, um, ability to attract the best. I guess, but the reality is if you marry somebody after dating him for four hours, you're probably going to get a surprise. </p><p>Maybe it's a good surprise. Uh, but most surprises are not so good in that department. And interviewing is the same way. So if you're going to keep your interview. Uh, panels the exact same way that they've been doing it since Silicon valley was invented by the arse hole shot shot key. Uh, then, um, then you're going to need a better process for getting rid of people who are no good. </p><p>You're you're going to need a, you're going to need to double down on your process for managing people out. That's actually how Amazon gets by and gets such great. They aggressively manage out under performance because they know that underperformers are gonna sneak in. And, uh, it's because the interview process is fluid. </p><p>So it's just a best effort. The problem with the interview process is that it takes a lot of time. It's really miserable for engineers to do more than two or three interviews per week. And most companies try to cap it so that you're not talking to more than maybe two people per week. Okay. Or three, if they're really busy, uh, because it takes you. </p><p>Uh, an hour out of your day to, to interview the person. And you may have a interview pre briefs where everybody gets together and maybe divides up what people are going to talk about. It's not recommended at some companies, but some companies do it anyway. And then you may have a post brief where everyone gets t...</p>]]>
      </content:encoded>
      <pubDate>Thu, 28 Oct 2021 22:07:55 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/456a4db7/b8727681.mp3" length="70228133" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1754</itunes:duration>
      <itunes:summary>Yegge talks interviewing</itunes:summary>
      <itunes:subtitle>Yegge talks interviewing</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Customer Obsession [Steve Yegge]</title>
      <itunes:episode>207</itunes:episode>
      <podcast:episode>207</podcast:episode>
      <itunes:title>Customer Obsession [Steve Yegge]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2047083d-ae64-4157-9f2d-521c6dc84891</guid>
      <link>https://mixtape.swyx.io/episodes/customer-obsession-steve-yegge</link>
      <description>
        <![CDATA[<p>Listen to Steve Yegge's podcast: <a href="https://www.youtube.com/watch?v=L0xmHrQJdAw">https://www.youtube.com/watch?v=L0xmHrQJdAw</a></p><p><br>the</p><p>first in this little series was i talked</p><p>about their ability to root out disease</p><p>and dysfunction in the</p><p>organization and squash it immediately</p><p>the second one was about their focus on</p><p>retail customers and individual people</p><p>and how they put that front and center</p><p>in first and foremost and there was no</p><p>also customer service mentality there</p><p>in this episode what we're talking about</p><p>is</p><p>that situation where grabs servers would</p><p>run on amazon's cloud</p><p>so it's like a rental service it's like</p><p>we rent computers</p><p>from from amazon and we have other</p><p>options we could have been on google's</p><p>cloud we could have been on microsoft's</p><p>cloud and there were some efforts</p><p>actually to get onto microsoft's cloud</p><p>at least part of the computing just to</p><p>really mostly i think for negotiating</p><p>leverage but</p><p>but the reality was grab was not really</p><p>that important</p><p>i mean there are a lot of companies on</p><p>cloud</p><p>essentially someday all companies that</p><p>have any sort of computing in the</p><p>background which is most companies will</p><p>have uh a cloud presence okay</p><p>and so you know huge huge names you know</p><p>netflix runs on amazon</p><p>go figure they don't have their own data</p><p>centers as far as i know</p><p>everything you know i certainly know</p><p>their biggest</p><p>they're uh they're amazon's biggest</p><p>customer or they have been and they go</p><p>in and out of being amazon's biggest</p><p>customer</p><p>you look at the top 50 customers for</p><p>amazon and uh grabs not in that list</p><p>you look at the top 100 customers and</p><p>grabs probably not in that list just in</p><p>terms of how much they're spending okay</p><p>corporate customers uh you know pretty</p><p>pretty sizable chunk of money but not</p><p>not really a blip at amazon scale</p><p>and yet</p><p>uh</p><p>whenever i had a question uh about</p><p>amazon's cloud let me tell you what i</p><p>what i did</p><p>okay</p><p>um</p><p>i would say</p><p>hey bob can you come over here for a sec</p><p>yeah</p><p>notice i'm not touching a phone or a</p><p>computer uh</p><p>i'm talking to bob over here who who is</p><p>from amazon he's an amazon employee he's</p><p>a cloud specialist and uh knows how to</p><p>answer a lot of customer questions uh</p><p>he's an engineer uh and and sue you know</p><p>bob and sue she would do the same thing</p><p>they'd come in we had all these these</p><p>different account reps in a rotation</p><p>uh and they would uh they would come</p><p>over and say yeah what do you need what</p><p>do you need what were they doing in my</p><p>office in graham's office in downtown</p><p>bellevue we're not a top 100 customer</p><p>they can't that how does that even scale</p><p>they can't have enough people to go and</p><p>sit on site with every single customer</p><p>now you could make the argument oh well</p><p>grabs kind of important because you know</p><p>they're going to be the gateway to</p><p>southeast asia and so on and so they're</p><p>masasan's investment they're big and you</p><p>know there's a lot of you know smoke and</p><p>mirrors and you know it's it's all true</p><p>and it's going to come true and and grab</p><p>is going to be dominant but it's never</p><p>been a foregone conclusion i mean uber</p><p>was competing with him and then now</p><p>gojek's competing with him and gojek has</p><p>a bunch of really big investors and it's</p><p>not clear-cut right you know that</p><p>they're that they're gonna be big and</p><p>why would you bet on a customer that's</p><p>gonna be big when you've already got</p><p>customers that are already big</p><p>and yet amazon had people sitting in our</p><p>offices you know uh they offered we said</p><p>yes</p><p>uh you know microsoft got into that and</p><p>they sent some people too and that was</p><p>that was fine you know you know us too</p><p>um</p><p>but it was never really the same</p><p>so so i'm gonna i'm gonna close with a</p><p>with a story about uh i'll close this</p><p>off with a story about um</p><p>the conferences okay the developer</p><p>conferences because those are sort of a</p><p>customer interaction sort of a way that</p><p>they</p><p>can demonstrate customer obsession</p><p>and it's kind of um it's not a direct</p><p>thing it's more of an indirect thing you</p><p>know and how successful the conference</p><p>is</p><p>but you know it's a it's a it's a signal</p><p>uh so the story is i was at my grab in</p><p>my um</p><p>my first year</p><p>it was 2018</p><p>uh i joined just late the previous year</p><p>and uh my boss mark porter</p><p>he said hey steve yeah let's uh let's go</p><p>to re invent</p><p>reinvent is amazon's cloud conference</p><p>okay it's about aws</p><p>and it's in las vegas and you know i'm</p><p>in seattle and so it's only like a two</p><p>and a half hour flight</p><p>and so it made sense you know for for</p><p>for me to go and represent uh you know</p><p>as a head of engineering and ads and all</p><p>that stuff uh but i didn't want to go uh</p><p>you know i like i don't like conferences</p><p>i don't know why i don't like them i</p><p>just don't like them like they're</p><p>they're a waste of time they just</p><p>they're just like um</p><p>i could go on and on about how how</p><p>shallow they are but they're they're</p><p>nothing gets done at a conference</p><p>and they're</p><p>i don't see the point a lot of people do</p><p>like them they like they got their badge</p><p>and their lanyard and their packages</p><p>swag and they're like i'm in a</p><p>conference and they feel important or</p><p>something and people speaking at</p><p>conferences feel important i've done</p><p>that too and then it was ultimately it</p><p>was like why did i do that what was what</p><p>was the goal here right just building</p><p>brand recognition with developers i</p><p>guess</p><p>you know fine fine</p><p>it's fine that they have them and it's</p><p>fine that some people like them but i</p><p>didn't want to go okay because i was</p><p>busy like my job was very stressful and</p><p>i'll talk about my job at grad and how</p><p>working with asia from the united states</p><p>is just in general in in another episode</p><p>and mark's like oh come on man you got a</p><p>year to come you got to come it's like</p><p>you have to</p><p>and he was very insistent and i'm like</p><p>okay fine you know fine i'll take the</p><p>hit for the team and i'll go to las</p><p>vegas and bring my wife along and we'll</p><p>upgrade our hotel room at our own on our</p><p>own dime and we'll try to make it a fun</p><p>trip because conferences suck and i</p><p>don't want to go</p><p>but we'll do some gambling</p><p>so we go to re invent which i've never</p><p>been to before in 2018</p><p>and</p><p>uh well i went and i learned um</p><p>there were basically three components of</p><p>the conference that i want to compare to</p><p>the microsoft conference that i went to</p><p>a couple of months later</p><p>the uh the first one was the keynote</p><p>speech</p><p>i want you to remember these things when</p><p>i talk about the microsoft ones uh the</p><p>keynote speech is you know by andy jassy</p><p>i don't know if he still does it but at</p><p>the time you know for many years andy</p><p>jassy would give the keynote and you</p><p>know what a keynote is right a keynote</p><p>is some self-important person standing</p><p>up there and going well i'm really super</p><p>glad that you all came and boy i'm sure</p><p>making a lot of money off this and let's</p><p>head u...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Steve Yegge's podcast: <a href="https://www.youtube.com/watch?v=L0xmHrQJdAw">https://www.youtube.com/watch?v=L0xmHrQJdAw</a></p><p><br>the</p><p>first in this little series was i talked</p><p>about their ability to root out disease</p><p>and dysfunction in the</p><p>organization and squash it immediately</p><p>the second one was about their focus on</p><p>retail customers and individual people</p><p>and how they put that front and center</p><p>in first and foremost and there was no</p><p>also customer service mentality there</p><p>in this episode what we're talking about</p><p>is</p><p>that situation where grabs servers would</p><p>run on amazon's cloud</p><p>so it's like a rental service it's like</p><p>we rent computers</p><p>from from amazon and we have other</p><p>options we could have been on google's</p><p>cloud we could have been on microsoft's</p><p>cloud and there were some efforts</p><p>actually to get onto microsoft's cloud</p><p>at least part of the computing just to</p><p>really mostly i think for negotiating</p><p>leverage but</p><p>but the reality was grab was not really</p><p>that important</p><p>i mean there are a lot of companies on</p><p>cloud</p><p>essentially someday all companies that</p><p>have any sort of computing in the</p><p>background which is most companies will</p><p>have uh a cloud presence okay</p><p>and so you know huge huge names you know</p><p>netflix runs on amazon</p><p>go figure they don't have their own data</p><p>centers as far as i know</p><p>everything you know i certainly know</p><p>their biggest</p><p>they're uh they're amazon's biggest</p><p>customer or they have been and they go</p><p>in and out of being amazon's biggest</p><p>customer</p><p>you look at the top 50 customers for</p><p>amazon and uh grabs not in that list</p><p>you look at the top 100 customers and</p><p>grabs probably not in that list just in</p><p>terms of how much they're spending okay</p><p>corporate customers uh you know pretty</p><p>pretty sizable chunk of money but not</p><p>not really a blip at amazon scale</p><p>and yet</p><p>uh</p><p>whenever i had a question uh about</p><p>amazon's cloud let me tell you what i</p><p>what i did</p><p>okay</p><p>um</p><p>i would say</p><p>hey bob can you come over here for a sec</p><p>yeah</p><p>notice i'm not touching a phone or a</p><p>computer uh</p><p>i'm talking to bob over here who who is</p><p>from amazon he's an amazon employee he's</p><p>a cloud specialist and uh knows how to</p><p>answer a lot of customer questions uh</p><p>he's an engineer uh and and sue you know</p><p>bob and sue she would do the same thing</p><p>they'd come in we had all these these</p><p>different account reps in a rotation</p><p>uh and they would uh they would come</p><p>over and say yeah what do you need what</p><p>do you need what were they doing in my</p><p>office in graham's office in downtown</p><p>bellevue we're not a top 100 customer</p><p>they can't that how does that even scale</p><p>they can't have enough people to go and</p><p>sit on site with every single customer</p><p>now you could make the argument oh well</p><p>grabs kind of important because you know</p><p>they're going to be the gateway to</p><p>southeast asia and so on and so they're</p><p>masasan's investment they're big and you</p><p>know there's a lot of you know smoke and</p><p>mirrors and you know it's it's all true</p><p>and it's going to come true and and grab</p><p>is going to be dominant but it's never</p><p>been a foregone conclusion i mean uber</p><p>was competing with him and then now</p><p>gojek's competing with him and gojek has</p><p>a bunch of really big investors and it's</p><p>not clear-cut right you know that</p><p>they're that they're gonna be big and</p><p>why would you bet on a customer that's</p><p>gonna be big when you've already got</p><p>customers that are already big</p><p>and yet amazon had people sitting in our</p><p>offices you know uh they offered we said</p><p>yes</p><p>uh you know microsoft got into that and</p><p>they sent some people too and that was</p><p>that was fine you know you know us too</p><p>um</p><p>but it was never really the same</p><p>so so i'm gonna i'm gonna close with a</p><p>with a story about uh i'll close this</p><p>off with a story about um</p><p>the conferences okay the developer</p><p>conferences because those are sort of a</p><p>customer interaction sort of a way that</p><p>they</p><p>can demonstrate customer obsession</p><p>and it's kind of um it's not a direct</p><p>thing it's more of an indirect thing you</p><p>know and how successful the conference</p><p>is</p><p>but you know it's a it's a it's a signal</p><p>uh so the story is i was at my grab in</p><p>my um</p><p>my first year</p><p>it was 2018</p><p>uh i joined just late the previous year</p><p>and uh my boss mark porter</p><p>he said hey steve yeah let's uh let's go</p><p>to re invent</p><p>reinvent is amazon's cloud conference</p><p>okay it's about aws</p><p>and it's in las vegas and you know i'm</p><p>in seattle and so it's only like a two</p><p>and a half hour flight</p><p>and so it made sense you know for for</p><p>for me to go and represent uh you know</p><p>as a head of engineering and ads and all</p><p>that stuff uh but i didn't want to go uh</p><p>you know i like i don't like conferences</p><p>i don't know why i don't like them i</p><p>just don't like them like they're</p><p>they're a waste of time they just</p><p>they're just like um</p><p>i could go on and on about how how</p><p>shallow they are but they're they're</p><p>nothing gets done at a conference</p><p>and they're</p><p>i don't see the point a lot of people do</p><p>like them they like they got their badge</p><p>and their lanyard and their packages</p><p>swag and they're like i'm in a</p><p>conference and they feel important or</p><p>something and people speaking at</p><p>conferences feel important i've done</p><p>that too and then it was ultimately it</p><p>was like why did i do that what was what</p><p>was the goal here right just building</p><p>brand recognition with developers i</p><p>guess</p><p>you know fine fine</p><p>it's fine that they have them and it's</p><p>fine that some people like them but i</p><p>didn't want to go okay because i was</p><p>busy like my job was very stressful and</p><p>i'll talk about my job at grad and how</p><p>working with asia from the united states</p><p>is just in general in in another episode</p><p>and mark's like oh come on man you got a</p><p>year to come you got to come it's like</p><p>you have to</p><p>and he was very insistent and i'm like</p><p>okay fine you know fine i'll take the</p><p>hit for the team and i'll go to las</p><p>vegas and bring my wife along and we'll</p><p>upgrade our hotel room at our own on our</p><p>own dime and we'll try to make it a fun</p><p>trip because conferences suck and i</p><p>don't want to go</p><p>but we'll do some gambling</p><p>so we go to re invent which i've never</p><p>been to before in 2018</p><p>and</p><p>uh well i went and i learned um</p><p>there were basically three components of</p><p>the conference that i want to compare to</p><p>the microsoft conference that i went to</p><p>a couple of months later</p><p>the uh the first one was the keynote</p><p>speech</p><p>i want you to remember these things when</p><p>i talk about the microsoft ones uh the</p><p>keynote speech is you know by andy jassy</p><p>i don't know if he still does it but at</p><p>the time you know for many years andy</p><p>jassy would give the keynote and you</p><p>know what a keynote is right a keynote</p><p>is some self-important person standing</p><p>up there and going well i'm really super</p><p>glad that you all came and boy i'm sure</p><p>making a lot of money off this and let's</p><p>head u...</p>]]>
      </content:encoded>
      <pubDate>Thu, 28 Oct 2021 00:30:30 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b535c29e/030c4d12.mp3" length="66039417" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1649</itunes:duration>
      <itunes:summary>Steve Yegge talks about his experience as an Amazon *customer* (not employee) vs Microsoft.</itunes:summary>
      <itunes:subtitle>Steve Yegge talks about his experience as an Amazon *customer* (not employee) vs Microsoft.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Greasy Spots on Chairs [Steve Yegge]</title>
      <itunes:episode>206</itunes:episode>
      <podcast:episode>206</podcast:episode>
      <itunes:title>Greasy Spots on Chairs [Steve Yegge]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">772069b5-87a2-4b6a-85e4-43c9322c0d9c</guid>
      <link>https://mixtape.swyx.io/episodes/greasy-spots-on-chairs-steve-yegge</link>
      <description>
        <![CDATA[<p>Watch Steve Yegge's podcast <a href="https://www.youtube.com/watch?v=9v4z46Ea35Q">https://www.youtube.com/watch?v=9v4z46Ea35Q</a></p><p>a</p><p>company is like a body</p><p>it's not like a person like a human</p><p>being it's like a thing it's an entity</p><p>that has its own agenda and its own</p><p>goals and its own control of resources</p><p>and its own value system</p><p>and uh</p><p>the individual members of the company</p><p>kinda don't matter as long as they're</p><p>doing their job</p><p>and the company cares about them right</p><p>the way you care about your heart and</p><p>your lungs but if you had a chance to</p><p>replace them with a better heart and</p><p>lungs you would and that's the way</p><p>companies operate too a company you know</p><p>sort of maintains its own health</p><p>uh uh or asks for government handouts</p><p>those are the sort of two options</p><p>and um and so to understand you know and</p><p>the original people who started the</p><p>company sure when it's small and it's</p><p>just a small group of people it's just a</p><p>group of people but when it grows to a</p><p>certain size everybody becomes</p><p>replaceable</p><p>okay</p><p>and this is important to understanding</p><p>why amazon is so dominant across the the</p><p>board okay in everything that they do</p><p>it's it's really crazy so</p><p>so what happens is um</p><p>groups can get diseases</p><p>and sometimes we call it dysfunction but</p><p>it's it's really a disease it's an</p><p>ailment right uh you know to give you a</p><p>really simple example you might have one</p><p>family member who's uh a real problem</p><p>somebody who's in and out of jail and</p><p>always you know uh getting in trouble</p><p>you know with the law or always stirring</p><p>up trouble at family gatherings or just</p><p>generally a problem right</p><p>you can have those in companies too</p><p>right maybe not getting in and out of</p><p>jail they won't last long at the company</p><p>most likely unless they're the ceo</p><p>but you have people that are creating</p><p>problems okay</p><p>uh</p><p>and uh</p><p>so that's not really a disease so much</p><p>as like a wound you know like a</p><p>pulled muscle you know or a sore that's</p><p>having trouble healing<br>ssdsdbut it's still a problem an illness an</p><p>ailment with the company</p><p>because it's preventing other people</p><p>from getting stuff done</p><p>if you have a whole bunch of those all</p><p>over your body then it's a disease</p><p>if you have a whole bunch of people in</p><p>your company who are holding on to</p><p>keeping other people from being</p><p>productive</p><p>in any way there's lots of different</p><p>ways they can do this then your company</p><p>is diseased a great example of this is</p><p>microsoft and we'll go into great detail</p><p>about this uh down the road in another</p><p>another episode</p><p>um</p><p>it's a really common pattern there are</p><p>there are there are companies have a</p><p>whole host of diseases that they can get</p><p>and they're common like many companies</p><p>will have the same disease</p><p>and the diseases could potentially</p><p>there's a taxonomy you could name them</p><p>and you could uh</p><p>you know learn how to diagnose them and</p><p>learn what the symptoms are and learn</p><p>how to treat them and learn which ones</p><p>are fatal</p><p>i mean like nobody's done this you know</p><p>i'm going to start talking about them in</p><p>my show you can call me dr steve</p><p>uh you you know it's really kind of</p><p>advanced to the state of maybe veteran</p><p>you know horse medicine at this point</p><p>look at a company and just like shoot it</p><p>but um you know the the reality is that</p><p>uh companies you know they get their own</p><p>diseases just like populations get</p><p>diseases they can get real diseases or</p><p>they can get diseases like being</p><p>anti-facts now i'm not blaming</p><p>anti-vaxxers if you're anti-vaxx uh you</p><p>know don't angrily turn off my show you</p><p>know i'm not blaming you for being</p><p>anti-vaxxed it's really a failure of the</p><p>education system and of uh science uh</p><p>marketing and of the government and a</p><p>bunch of other reasons uh that that</p><p>because it's a very real phenomenon i</p><p>mean</p><p>there you know some 30 40 of the entire</p><p>world's population maybe is is</p><p>firmly anti-vax</p><p>uh but it is a disease in in aggregate</p><p>because it's killing people i mean</p><p>that's kind of the definition of a</p><p>disease</p><p>and so you know how does this happen i</p><p>mean diseases can be diseases of the</p><p>mind in a sense and companies they do</p><p>not have the will</p><p>to cure their diseases i mean if you if</p><p>you're like you're talking about the old</p><p>west and you know you you get you know</p><p>an arrow to your to your knee and you</p><p>have uh you know uh an infection and you</p><p>know you're looking at it and it starts</p><p>to gangrene and the doc</p><p>doc you know who's your buddy who you</p><p>know drinks you know as much whiskey as</p><p>you says man we're gonna have to take</p><p>that off</p><p>okay</p><p>and so saw you know sawing your leg off</p><p>to save the body to save your life</p><p>i mean it happens today still right it's</p><p>very painful and traumatic</p><p>and breaking up a company</p><p>can be very painful and traumatic or</p><p>rooting out a systemic illness from a</p><p>company because companies are made of</p><p>people</p><p>and even if companies don't really</p><p>matter people do you know and uh and and</p><p>there's also a lot of like legal</p><p>obstacles to companies just snuffing</p><p>things out we do have at will employment</p><p>which means they can fire you anytime</p><p>they want</p><p>at least in the united states and that</p><p>is</p><p>absolutely huge for productivity i'm not</p><p>i'm not uh trying to justify it</p><p>uh and you know in europe they protect</p><p>people's rights workers rights more than</p><p>they do in the united states or in asia</p><p>but in the us and asia which are far</p><p>more productive than europe</p><p>in the tech sector uh you can fire</p><p>people at will and it's that constant</p><p>threat of being fired that keeps people</p><p>sort of behaving keeps the the lungs and</p><p>the circulatory system and everything</p><p>like working</p><p>uh because people know that they're</p><p>being held accountable right for being</p><p>you know for not not diseased</p><p>uh but diseases do happen and you know</p><p>amazon i'm i'm gonna just say it right</p><p>now</p><p>the number one reason that amazon</p><p>executes so well is that they are</p><p>merciless about rooting out disease as</p><p>soon as they find it</p><p>and i told you i'm going to talk about a</p><p>lot of different specific diseases that</p><p>i've seen in action at corporations or</p><p>even been a part of okay it's a learning</p><p>experience for all of us</p><p>uh and uh you know we'll talk at great</p><p>length about them but basically there's</p><p>situations where</p><p>groups of people within the company can</p><p>hold the company hostage</p><p>this happens all the time a specific</p><p>group of people becomes large enough to</p><p>become sort of like a a political lobby</p><p>or a labor union or you know some sort</p><p>of you know</p><p>a sub entity within the company that has</p><p>its own agenda and it's starting to</p><p>fight the host right</p><p>and uh and it it's just to give you an</p><p>example so that i'm not you know you're</p><p>not guessing</p><p>being territorial</p><p>is a huge disease</p><p>in companies a very common one being</p><p>turfy that's mine you can't work on that</p><p>i'm not working on it and you can't work</p><p>on it either</p><p>so ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch Steve Yegge's podcast <a href="https://www.youtube.com/watch?v=9v4z46Ea35Q">https://www.youtube.com/watch?v=9v4z46Ea35Q</a></p><p>a</p><p>company is like a body</p><p>it's not like a person like a human</p><p>being it's like a thing it's an entity</p><p>that has its own agenda and its own</p><p>goals and its own control of resources</p><p>and its own value system</p><p>and uh</p><p>the individual members of the company</p><p>kinda don't matter as long as they're</p><p>doing their job</p><p>and the company cares about them right</p><p>the way you care about your heart and</p><p>your lungs but if you had a chance to</p><p>replace them with a better heart and</p><p>lungs you would and that's the way</p><p>companies operate too a company you know</p><p>sort of maintains its own health</p><p>uh uh or asks for government handouts</p><p>those are the sort of two options</p><p>and um and so to understand you know and</p><p>the original people who started the</p><p>company sure when it's small and it's</p><p>just a small group of people it's just a</p><p>group of people but when it grows to a</p><p>certain size everybody becomes</p><p>replaceable</p><p>okay</p><p>and this is important to understanding</p><p>why amazon is so dominant across the the</p><p>board okay in everything that they do</p><p>it's it's really crazy so</p><p>so what happens is um</p><p>groups can get diseases</p><p>and sometimes we call it dysfunction but</p><p>it's it's really a disease it's an</p><p>ailment right uh you know to give you a</p><p>really simple example you might have one</p><p>family member who's uh a real problem</p><p>somebody who's in and out of jail and</p><p>always you know uh getting in trouble</p><p>you know with the law or always stirring</p><p>up trouble at family gatherings or just</p><p>generally a problem right</p><p>you can have those in companies too</p><p>right maybe not getting in and out of</p><p>jail they won't last long at the company</p><p>most likely unless they're the ceo</p><p>but you have people that are creating</p><p>problems okay</p><p>uh</p><p>and uh</p><p>so that's not really a disease so much</p><p>as like a wound you know like a</p><p>pulled muscle you know or a sore that's</p><p>having trouble healing<br>ssdsdbut it's still a problem an illness an</p><p>ailment with the company</p><p>because it's preventing other people</p><p>from getting stuff done</p><p>if you have a whole bunch of those all</p><p>over your body then it's a disease</p><p>if you have a whole bunch of people in</p><p>your company who are holding on to</p><p>keeping other people from being</p><p>productive</p><p>in any way there's lots of different</p><p>ways they can do this then your company</p><p>is diseased a great example of this is</p><p>microsoft and we'll go into great detail</p><p>about this uh down the road in another</p><p>another episode</p><p>um</p><p>it's a really common pattern there are</p><p>there are there are companies have a</p><p>whole host of diseases that they can get</p><p>and they're common like many companies</p><p>will have the same disease</p><p>and the diseases could potentially</p><p>there's a taxonomy you could name them</p><p>and you could uh</p><p>you know learn how to diagnose them and</p><p>learn what the symptoms are and learn</p><p>how to treat them and learn which ones</p><p>are fatal</p><p>i mean like nobody's done this you know</p><p>i'm going to start talking about them in</p><p>my show you can call me dr steve</p><p>uh you you know it's really kind of</p><p>advanced to the state of maybe veteran</p><p>you know horse medicine at this point</p><p>look at a company and just like shoot it</p><p>but um you know the the reality is that</p><p>uh companies you know they get their own</p><p>diseases just like populations get</p><p>diseases they can get real diseases or</p><p>they can get diseases like being</p><p>anti-facts now i'm not blaming</p><p>anti-vaxxers if you're anti-vaxx uh you</p><p>know don't angrily turn off my show you</p><p>know i'm not blaming you for being</p><p>anti-vaxxed it's really a failure of the</p><p>education system and of uh science uh</p><p>marketing and of the government and a</p><p>bunch of other reasons uh that that</p><p>because it's a very real phenomenon i</p><p>mean</p><p>there you know some 30 40 of the entire</p><p>world's population maybe is is</p><p>firmly anti-vax</p><p>uh but it is a disease in in aggregate</p><p>because it's killing people i mean</p><p>that's kind of the definition of a</p><p>disease</p><p>and so you know how does this happen i</p><p>mean diseases can be diseases of the</p><p>mind in a sense and companies they do</p><p>not have the will</p><p>to cure their diseases i mean if you if</p><p>you're like you're talking about the old</p><p>west and you know you you get you know</p><p>an arrow to your to your knee and you</p><p>have uh you know uh an infection and you</p><p>know you're looking at it and it starts</p><p>to gangrene and the doc</p><p>doc you know who's your buddy who you</p><p>know drinks you know as much whiskey as</p><p>you says man we're gonna have to take</p><p>that off</p><p>okay</p><p>and so saw you know sawing your leg off</p><p>to save the body to save your life</p><p>i mean it happens today still right it's</p><p>very painful and traumatic</p><p>and breaking up a company</p><p>can be very painful and traumatic or</p><p>rooting out a systemic illness from a</p><p>company because companies are made of</p><p>people</p><p>and even if companies don't really</p><p>matter people do you know and uh and and</p><p>there's also a lot of like legal</p><p>obstacles to companies just snuffing</p><p>things out we do have at will employment</p><p>which means they can fire you anytime</p><p>they want</p><p>at least in the united states and that</p><p>is</p><p>absolutely huge for productivity i'm not</p><p>i'm not uh trying to justify it</p><p>uh and you know in europe they protect</p><p>people's rights workers rights more than</p><p>they do in the united states or in asia</p><p>but in the us and asia which are far</p><p>more productive than europe</p><p>in the tech sector uh you can fire</p><p>people at will and it's that constant</p><p>threat of being fired that keeps people</p><p>sort of behaving keeps the the lungs and</p><p>the circulatory system and everything</p><p>like working</p><p>uh because people know that they're</p><p>being held accountable right for being</p><p>you know for not not diseased</p><p>uh but diseases do happen and you know</p><p>amazon i'm i'm gonna just say it right</p><p>now</p><p>the number one reason that amazon</p><p>executes so well is that they are</p><p>merciless about rooting out disease as</p><p>soon as they find it</p><p>and i told you i'm going to talk about a</p><p>lot of different specific diseases that</p><p>i've seen in action at corporations or</p><p>even been a part of okay it's a learning</p><p>experience for all of us</p><p>uh and uh you know we'll talk at great</p><p>length about them but basically there's</p><p>situations where</p><p>groups of people within the company can</p><p>hold the company hostage</p><p>this happens all the time a specific</p><p>group of people becomes large enough to</p><p>become sort of like a a political lobby</p><p>or a labor union or you know some sort</p><p>of you know</p><p>a sub entity within the company that has</p><p>its own agenda and it's starting to</p><p>fight the host right</p><p>and uh and it it's just to give you an</p><p>example so that i'm not you know you're</p><p>not guessing</p><p>being territorial</p><p>is a huge disease</p><p>in companies a very common one being</p><p>turfy that's mine you can't work on that</p><p>i'm not working on it and you can't work</p><p>on it either</p><p>so ...</p>]]>
      </content:encoded>
      <pubDate>Tue, 26 Oct 2021 05:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8fc2f50a/f7fda13e.mp3" length="34009027" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>849</itunes:duration>
      <itunes:summary>Steve talks about Amazon's Bias for Action.</itunes:summary>
      <itunes:subtitle>Steve talks about Amazon's Bias for Action.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Xbox One and Bad Execs [Steve Yegge]</title>
      <itunes:episode>204</itunes:episode>
      <podcast:episode>204</podcast:episode>
      <itunes:title>Xbox One and Bad Execs [Steve Yegge]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6aa39ea8-1a41-41d4-b372-7b83e3f6aef3</guid>
      <link>https://mixtape.swyx.io/episodes/xbox-one-and-bad-execs-steve-yegge</link>
      <description>
        <![CDATA[<p>Listen to Stevey's Tech Talk (10mins in) <a href="https://www.youtube.com/watch?v=jUtUAc_ew9Y">https://www.youtube.com/watch?v=jUtUAc_ew9Y</a></p><ul><li>Playstation ad talked about in the clip: <a href="https://www.youtube.com/watch?v=kWSIFh8ICaA">https://www.youtube.com/watch?v=kWSIFh8ICaA</a></li><li><a href="https://www.forbes.com/sites/insertcoin/2013/06/11/playstation-4s-price-and-policies-humiliate-microsofts-xbox-one-at-e3/?sh=377dd8aa133f">https://www.forbes.com/sites/insertcoin/2013/06/11/playstation-4s-price-and-policies-humiliate-microsofts-xbox-one-at-e3/?sh=377dd8aa133f</a></li><li><a href="https://en.wikipedia.org/wiki/Don_Mattrick">https://en.wikipedia.org/wiki/Don_Mattrick</a></li></ul><p>Listener Jeremy Jung emailed in this clip: https://www.youtube.com/watch?v=KbWgUO-Rqcw</p><p>and I really liked this comment: </p>"They got their target audiences mixed up, when they studied the data from the 360 it showed masses of casual users primarily using it to stream Netflix and other video, play EA sports titles, and Call of Duty. They pitched the presentation as if that was who was watching. However casual users don't typically watch these types of presentations. The hardcore gamers who do watch these presentations were more interested in unique gaming experiences, console exclusives, upgraded game features like higher resolution, better graphics, higher framerate, and high end hardware specs. This pitch fell very flat with the hardcore crowd that tuned in."]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Stevey's Tech Talk (10mins in) <a href="https://www.youtube.com/watch?v=jUtUAc_ew9Y">https://www.youtube.com/watch?v=jUtUAc_ew9Y</a></p><ul><li>Playstation ad talked about in the clip: <a href="https://www.youtube.com/watch?v=kWSIFh8ICaA">https://www.youtube.com/watch?v=kWSIFh8ICaA</a></li><li><a href="https://www.forbes.com/sites/insertcoin/2013/06/11/playstation-4s-price-and-policies-humiliate-microsofts-xbox-one-at-e3/?sh=377dd8aa133f">https://www.forbes.com/sites/insertcoin/2013/06/11/playstation-4s-price-and-policies-humiliate-microsofts-xbox-one-at-e3/?sh=377dd8aa133f</a></li><li><a href="https://en.wikipedia.org/wiki/Don_Mattrick">https://en.wikipedia.org/wiki/Don_Mattrick</a></li></ul><p>Listener Jeremy Jung emailed in this clip: https://www.youtube.com/watch?v=KbWgUO-Rqcw</p><p>and I really liked this comment: </p>"They got their target audiences mixed up, when they studied the data from the 360 it showed masses of casual users primarily using it to stream Netflix and other video, play EA sports titles, and Call of Duty. They pitched the presentation as if that was who was watching. However casual users don't typically watch these types of presentations. The hardcore gamers who do watch these presentations were more interested in unique gaming experiences, console exclusives, upgraded game features like higher resolution, better graphics, higher framerate, and high end hardware specs. This pitch fell very flat with the hardcore crowd that tuned in."]]>
      </content:encoded>
      <pubDate>Mon, 25 Oct 2021 01:44:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f2fcafed/3ea2c451.mp3" length="44183494" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1103</itunes:duration>
      <itunes:summary>How Xbox lost an 80% market share thanks to one guy and how this sort of thing happens.</itunes:summary>
      <itunes:subtitle>How Xbox lost an 80% market share thanks to one guy and how this sort of thing happens.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Svelte Society</title>
      <itunes:episode>203</itunes:episode>
      <podcast:episode>203</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Svelte Society</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f1a4aa7a-8565-415e-a147-da8be657af59</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-svelte-society</link>
      <description>
        <![CDATA[<p>Listen to the full episode on PodRocket: <a href="https://podrocket.logrocket.com/svelte">https://podrocket.logrocket.com/svelte</a></p><ul><li><a href="https://podrocket.logrocket.com/swyx">https://podrocket.logrocket.com/swyx</a></li><li><a href="https://podrocket.logrocket.com/rich-harris">https://podrocket.logrocket.com/rich-harris</a></li><li><a href="https://podrocket.logrocket.com/elderjs">https://podrocket.logrocket.com/elderjs</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the full episode on PodRocket: <a href="https://podrocket.logrocket.com/svelte">https://podrocket.logrocket.com/svelte</a></p><ul><li><a href="https://podrocket.logrocket.com/swyx">https://podrocket.logrocket.com/swyx</a></li><li><a href="https://podrocket.logrocket.com/rich-harris">https://podrocket.logrocket.com/rich-harris</a></li><li><a href="https://podrocket.logrocket.com/elderjs">https://podrocket.logrocket.com/elderjs</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 23 Oct 2021 17:40:05 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ea2fd1be/bfef4336.mp3" length="118125456" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2951</itunes:duration>
      <itunes:summary>My second appearance on PodRocket talking about Svelte Society!</itunes:summary>
      <itunes:subtitle>My second appearance on PodRocket talking about Svelte Society!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>EnterpriseReady.io [Grant Miller, Replicated]</title>
      <itunes:episode>202</itunes:episode>
      <podcast:episode>202</podcast:episode>
      <itunes:title>EnterpriseReady.io [Grant Miller, Replicated]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5007fbce-b578-4f09-ab4a-7ae7d0b71a6e</guid>
      <link>https://mixtape.swyx.io/episodes/enterpriseready-io-grant-miller-replicated</link>
      <description>
        <![CDATA[<p>Listen to Software Defined Talk (17 mins in) <a href="https://www.softwaredefinedtalk.com/297">https://www.softwaredefinedtalk.com/297</a></p><p><a href="https://www.enterpriseready.io/">https://www.enterpriseready.io/</a></p><p><a href="https://en.wikipedia.org/wiki/Fallacies_of_distributed_computing">https://en.wikipedia.org/wiki/Fallacies_of_distributed_computing</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Software Defined Talk (17 mins in) <a href="https://www.softwaredefinedtalk.com/297">https://www.softwaredefinedtalk.com/297</a></p><p><a href="https://www.enterpriseready.io/">https://www.enterpriseready.io/</a></p><p><a href="https://en.wikipedia.org/wiki/Fallacies_of_distributed_computing">https://en.wikipedia.org/wiki/Fallacies_of_distributed_computing</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 21 Oct 2021 20:20:07 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c4601f71/a676f312.mp3" length="20063006" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>500</itunes:duration>
      <itunes:summary>How to set the gold standard for your industry.</itunes:summary>
      <itunes:subtitle>How to set the gold standard for your industry.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>AliAbdaal.com [Ali Abdaal]</title>
      <itunes:episode>201</itunes:episode>
      <podcast:episode>201</podcast:episode>
      <itunes:title>AliAbdaal.com [Ali Abdaal]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">acb73b12-ddb6-47ef-8aa9-487fb90ffc77</guid>
      <link>https://mixtape.swyx.io/episodes/aliabdaal-com-ali-abdaal</link>
      <description>
        <![CDATA[<p>Listen to the Nathan Barry podcast <a href="https://nathanbarry.com/048-ali-abdaal-building-multiple-income-streams-content-creator/">https://nathanbarry.com/048-ali-abdaal-building-multiple-income-streams-content-creator/</a> (7 and 21 mins in)</p><p><strong>Transcript</strong></p><p>So, I started the YouTube channel in my penultimate year, so I, I, I, I done five years of med school at this point. I’d set up a few businesses. I had like two SAS products that I was using to side hustle, income, most my, my way through med school. And then in 2017, when I was in my final year, the YouTube channel actually started out as a content marketing strategy for my, my business, that business was helping other people get into med school.</p><p>It was like that standard thing. Once you do something, you then teach other people how to do the thing. and it was like, you know, the creative economy before it was really called that where</p><p>[00:07:20] <strong>Nathan:</strong><br>Yeah,</p><p>[00:07:20] <strong>Ali:</strong><br>You kind of follow that model. And so the YouTube channel started.</p><p>[00:07:23] <strong>Nathan:</strong><br>Because you were you teaching people like test prep</p><p>[00:07:25] <strong>Ali:</strong><br>Exactly. Yeah. And it’s so similar to pet Flynn story as well.</p><p>You know, he, he started off teaching people how to do some architecture exam. I started up teaching people how to do the med school admissions exams, and that’s kind of transitioned into a coaching business, which then transitioned into the YouTube channel.</p><p>[00:07:40] <strong>Nathan:</strong><br>Okay. And so as the YouTube channel started to grow, like, what were some of those first milestones, you know, as you’re getting to, how long did it take for you to a thousand subscribers and then maybe, you know, 5,000 or 10,000? Like what milestones stand out.</p><p>[00:07:52] <strong>Ali:</strong><br>Yeah, so I started in the summer of 2017 and it took me six months and 52 videos to get to the first thousand subscribers, six months in 52 videos. I was putting out two videos every week while preparing for med school finals and kind of neglecting my exams for the sake of YouTube, because I could see the YouTube thing was like, oh, I really want to do this.</p><p>I think the ROI on being a YouTube or is going to be higher than the ROI and getting an extra 2% in my med school finals. that was, that was the theory. Anyway, So, yeah, it took six months of the channel to get a thousand subscribers, another like four or five months for it to get up to 5,000 subscribers.</p><p>And at the point where I was at around 4,005,000 subscribers, there were two like really good things that happened. Number one was a collab with a much bigger utuber. his name is Ibz Mo. So he and I got to know each other through university and he had 60 K at the time. And so he and I did a collab which took off and helped the channel get exposure.</p><p>But also there was a video that I made my, my very first video that actually went viral, which was a video about how to study for exams. now this video is a bit weird because like I’d actually planned for it to happen like a whole year before I made it. So when I started YouTube, I, I sort of consumed the hell out of everything on the internet, around how to be a YouTuber and, Sara Dietschy and Casey Neistat had this thing whereby Casey Neistat, enormous YouTuber, Sarah DG would take YouTube who was smaller at the time.</p><p>She went from 40 cases. Over to like one through over a hundred, a hundred thousand, basically overnight because Casey Neistat shouted her out. and the way that she described that, and I, that I found in some random interview, like on the YouTube grapevine, was that you, you benefit from a collaboration with a bigger utuber, but you only benefit from it.</p><p>If there is already a backlog of really high quality content on your channel. And so I took that to heart and I knew that, okay, at some point I want to do a collab with a bigger utuber. And at some point I want to try and make specifically a video on how to study for exams, but I knew number one, I needed to have a backlog of hot, cold, high quality content because otherwise no one would care.</p><p>And secondly, I knew that it would take me about a hundred videos to get good enough at making videos to actually be able to make a decent video about exams. And so that was like my 82nd or something video, which I, I, I I’d had in the back of my mind for so long since, because since getting started button, you know, I need to get my skills up.</p><p>I need to put in the quantity so that I can actually make videos that are hopefully.</p><p>[00:10:06] <strong>Nathan:</strong><br>Okay. That’s interesting. Yeah, because coming, doing a collab and coming to a channel and it’s like, okay, they have four videos. And the one that I saw in the collab is actually the best one they’ve ever done. Like it’s sort of, it doesn’t have the same ring to it as if you come in and be like, wow, this is incredible.</p><p>Like, one of my favorite bloggers, you know, it’s separate from the YouTube space, but I got him, Chris Guillebeau was an author and blogger and I followed him in the early days. And I had the experience of, he had written a guest post for Tim Ferris and I was reading Tim versus blogging. This was probably 2011, maybe.</p><p>And I was like, oh, this is really good. I love it. I think it was on actually on travel, hacking, you know, credit card points and all of that. And so I clicked over to his site and I think. Over the next, like two days, I just read the entire website, you know, Nate, it was like years worth of blog posts and all that, but that was the experience.</p><p>Right. The guest posts is a collab of some kind and then coming over and you’re like, you’re just deep dive and consume everything rather than the experience of coming over and be like, oh, okay. That’s interesting. You know, and like moving along and the back catalog is what, what, drives that?</p><p>[00:11:09] <strong>Ali:</strong><br>Yeah. Yeah. I had, I had that exact experience with Derek Sivers who I discovered through the Tim Ferriss show and Mr. Money mustache, but it’s coming through a temporary. I was like, all right, I’m spending the next week of my life. Just binge reading all of your blog posts that you’ve ever written for the last 20 years.</p><p>And now it’s like, I’ve got this information downloaded into my brain.</p><p><br><strong>Clip 2</strong></p><p>So in the process of building a team around, which is something I wanted to talk to you about because you’ve built a big team over time, I was speaking to Derek, you’re a director of marketing as well about building a team and he had, so he had loads of advice to share.</p><p>So that’s, that’s a challenge for me right now. It’s like, you know, two years ago, it was just me last year, this time, last year, there were three, three of us full-time well, two full-time. It was me working as a doctor and a part-time assistant, and now there’s 12 of us, but now we’re hiring another 10 people.</p><p>So by next month it’s going to be maybe like 20, 20 of us a hundred. It’s all those problems associated with scaling a team and leadership and management. And that’s the kind of stuff that, I’ve been really as sort of very much on the steep learning curve of, and that I’m very excited about getting better at,</p><p>[00:21:44] <strong>Nathan:</strong><br>Yeah. what’s the reason that you’re growing the team so quickly.</p><p>[00:21:48] <strong>Ali:</strong><br>Well, let’s see, because we just have a lot of money. once, once we launched our, yeah, it’s a, it’s...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Nathan Barry podcast <a href="https://nathanbarry.com/048-ali-abdaal-building-multiple-income-streams-content-creator/">https://nathanbarry.com/048-ali-abdaal-building-multiple-income-streams-content-creator/</a> (7 and 21 mins in)</p><p><strong>Transcript</strong></p><p>So, I started the YouTube channel in my penultimate year, so I, I, I, I done five years of med school at this point. I’d set up a few businesses. I had like two SAS products that I was using to side hustle, income, most my, my way through med school. And then in 2017, when I was in my final year, the YouTube channel actually started out as a content marketing strategy for my, my business, that business was helping other people get into med school.</p><p>It was like that standard thing. Once you do something, you then teach other people how to do the thing. and it was like, you know, the creative economy before it was really called that where</p><p>[00:07:20] <strong>Nathan:</strong><br>Yeah,</p><p>[00:07:20] <strong>Ali:</strong><br>You kind of follow that model. And so the YouTube channel started.</p><p>[00:07:23] <strong>Nathan:</strong><br>Because you were you teaching people like test prep</p><p>[00:07:25] <strong>Ali:</strong><br>Exactly. Yeah. And it’s so similar to pet Flynn story as well.</p><p>You know, he, he started off teaching people how to do some architecture exam. I started up teaching people how to do the med school admissions exams, and that’s kind of transitioned into a coaching business, which then transitioned into the YouTube channel.</p><p>[00:07:40] <strong>Nathan:</strong><br>Okay. And so as the YouTube channel started to grow, like, what were some of those first milestones, you know, as you’re getting to, how long did it take for you to a thousand subscribers and then maybe, you know, 5,000 or 10,000? Like what milestones stand out.</p><p>[00:07:52] <strong>Ali:</strong><br>Yeah, so I started in the summer of 2017 and it took me six months and 52 videos to get to the first thousand subscribers, six months in 52 videos. I was putting out two videos every week while preparing for med school finals and kind of neglecting my exams for the sake of YouTube, because I could see the YouTube thing was like, oh, I really want to do this.</p><p>I think the ROI on being a YouTube or is going to be higher than the ROI and getting an extra 2% in my med school finals. that was, that was the theory. Anyway, So, yeah, it took six months of the channel to get a thousand subscribers, another like four or five months for it to get up to 5,000 subscribers.</p><p>And at the point where I was at around 4,005,000 subscribers, there were two like really good things that happened. Number one was a collab with a much bigger utuber. his name is Ibz Mo. So he and I got to know each other through university and he had 60 K at the time. And so he and I did a collab which took off and helped the channel get exposure.</p><p>But also there was a video that I made my, my very first video that actually went viral, which was a video about how to study for exams. now this video is a bit weird because like I’d actually planned for it to happen like a whole year before I made it. So when I started YouTube, I, I sort of consumed the hell out of everything on the internet, around how to be a YouTuber and, Sara Dietschy and Casey Neistat had this thing whereby Casey Neistat, enormous YouTuber, Sarah DG would take YouTube who was smaller at the time.</p><p>She went from 40 cases. Over to like one through over a hundred, a hundred thousand, basically overnight because Casey Neistat shouted her out. and the way that she described that, and I, that I found in some random interview, like on the YouTube grapevine, was that you, you benefit from a collaboration with a bigger utuber, but you only benefit from it.</p><p>If there is already a backlog of really high quality content on your channel. And so I took that to heart and I knew that, okay, at some point I want to do a collab with a bigger utuber. And at some point I want to try and make specifically a video on how to study for exams, but I knew number one, I needed to have a backlog of hot, cold, high quality content because otherwise no one would care.</p><p>And secondly, I knew that it would take me about a hundred videos to get good enough at making videos to actually be able to make a decent video about exams. And so that was like my 82nd or something video, which I, I, I I’d had in the back of my mind for so long since, because since getting started button, you know, I need to get my skills up.</p><p>I need to put in the quantity so that I can actually make videos that are hopefully.</p><p>[00:10:06] <strong>Nathan:</strong><br>Okay. That’s interesting. Yeah, because coming, doing a collab and coming to a channel and it’s like, okay, they have four videos. And the one that I saw in the collab is actually the best one they’ve ever done. Like it’s sort of, it doesn’t have the same ring to it as if you come in and be like, wow, this is incredible.</p><p>Like, one of my favorite bloggers, you know, it’s separate from the YouTube space, but I got him, Chris Guillebeau was an author and blogger and I followed him in the early days. And I had the experience of, he had written a guest post for Tim Ferris and I was reading Tim versus blogging. This was probably 2011, maybe.</p><p>And I was like, oh, this is really good. I love it. I think it was on actually on travel, hacking, you know, credit card points and all of that. And so I clicked over to his site and I think. Over the next, like two days, I just read the entire website, you know, Nate, it was like years worth of blog posts and all that, but that was the experience.</p><p>Right. The guest posts is a collab of some kind and then coming over and you’re like, you’re just deep dive and consume everything rather than the experience of coming over and be like, oh, okay. That’s interesting. You know, and like moving along and the back catalog is what, what, drives that?</p><p>[00:11:09] <strong>Ali:</strong><br>Yeah. Yeah. I had, I had that exact experience with Derek Sivers who I discovered through the Tim Ferriss show and Mr. Money mustache, but it’s coming through a temporary. I was like, all right, I’m spending the next week of my life. Just binge reading all of your blog posts that you’ve ever written for the last 20 years.</p><p>And now it’s like, I’ve got this information downloaded into my brain.</p><p><br><strong>Clip 2</strong></p><p>So in the process of building a team around, which is something I wanted to talk to you about because you’ve built a big team over time, I was speaking to Derek, you’re a director of marketing as well about building a team and he had, so he had loads of advice to share.</p><p>So that’s, that’s a challenge for me right now. It’s like, you know, two years ago, it was just me last year, this time, last year, there were three, three of us full-time well, two full-time. It was me working as a doctor and a part-time assistant, and now there’s 12 of us, but now we’re hiring another 10 people.</p><p>So by next month it’s going to be maybe like 20, 20 of us a hundred. It’s all those problems associated with scaling a team and leadership and management. And that’s the kind of stuff that, I’ve been really as sort of very much on the steep learning curve of, and that I’m very excited about getting better at,</p><p>[00:21:44] <strong>Nathan:</strong><br>Yeah. what’s the reason that you’re growing the team so quickly.</p><p>[00:21:48] <strong>Ali:</strong><br>Well, let’s see, because we just have a lot of money. once, once we launched our, yeah, it’s a, it’s...</p>]]>
      </content:encoded>
      <pubDate>Thu, 21 Oct 2021 01:12:52 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>525</itunes:duration>
      <itunes:summary>From doctoring to blogging to YouTubing, this guy can do no wrong.</itunes:summary>
      <itunes:subtitle>From doctoring to blogging to YouTubing, this guy can do no wrong.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>NerdFitness.com [Steve Kamb]</title>
      <itunes:episode>200</itunes:episode>
      <podcast:episode>200</podcast:episode>
      <itunes:title>NerdFitness.com [Steve Kamb]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/nerdfitness-com-steve-kamb</link>
      <description>
        <![CDATA[<p>Listen to Brian Clark's podcast <a href="https://unemployable.com/podcast/intersectional-positioning/">https://unemployable.com/podcast/intersectional-positioning/</a> 20mins in</p><ul><li><a href="https://www.nerdfitness.com/">https://www.nerdfitness.com/</a></li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] Hey folks. It's Swyx so today's clip is the longest one. I'm sorry about that. Basically. It was such a good story from beginning to end and I could not cut any of it out. It covers nerd fitness, which is one of the fitness blogs I've been tracking for many years. Um, I fell off the radar. A while ago, but I still have very high opinion of it.  </p><p>Um, I have been one of the passive leaders, but I think the message definitely resonates that it finds a niche, which is nerds. And then it tries to do something to serve that niche. And I think the journey of Steve as a creator, as a writer who went through SEO, Uh, just the exploration and understanding how to do contents for living.  </p><p>And then starting to build a business on top of it, and then exploring how to productize this stuff that he did. Like don't teach me what to do, just do it for me. I think it's a very typical business journey for bootstrappers that is extremely successful. He's essentially one guy, maybe if a team of 20 something, people making millions of dollars a year. And I think. What's great about that is that it also helps people be fit so it's just one of those ideal bootstrap businesses that is just win-win. </p><p>So my origin story. After college, I was living in San Diego and I was selling construction equipment. I was in sales because I didn't know any better. I didn't know what I wanted to do with my life. Both my parents were in sales, so I just figured get in, get into sales. I've lived by the beach. I worked in sales and I was terrible at it. </p><p>So, so bad. I had very little experience with construction equipment, renting. I was renting out forklifts and boom lists. Giant downtown projects in San Diego 22 or 23 at the time. And just have no idea what I'm doing and on a particularly miserable. Day at work on my lunch break. I walked into a bookstore and I felt like the sun was shining through the window and spotlighted this book that had just come out. </p><p>I had no idea who the author was or what it was all about, but I saw the cover and the book is called Tim Ferriss's four hour workweek. So I see this book as like, it was literally the first week it came out. So this was 2007, I think, or somewhere in there. And I picked it up and I read it and. A big part of the book was like, pick something that you're good at and a social group that you're a part of and see where you can find that overlapping, gap. </p><p>And for myself, I was like, well, I just cracked the code for myself personally, about my health and fitness. And I was spending an inordinate amount of time playing video games. I was like, well, I don't think I could write like the best fitness website, but. I could probably help people that are beginners. </p><p>And who else has big, is a beginner fitness. That's self-conscious and like, can think of fitness, like a video game nerds do that. It's like, all right. I Googled nerd and fitness, nothing popped up. I was like, huh. All right, let's do that. So I bought nerd fitness.com and then I did nothing with it for like two years. </p><p>Cause I was so afraid to get started. Eventually quit. The first job started a sec or went to work at a different company. It was while I was at that second company, I got certified as a trainer. I got further education and finally worked up enough. To start writing basic articles about beginners getting started with health and fitness. </p><p>And that was it, but like, I didn't start it because I saw that nerd culture was going to become popular. Like, I didn't know, Disney was going to acquire star wars and Marvel and like, it was just going to become cool to be a nerd. I was just like, I'm playing 40 hours a week of EverQuest, which was like, even nerdier than world. </p><p>Like I'm playing all of these video games and I want to talk about nerd stuff. Like let's just stick the two together and see what happens. And fortunately I didn't know any better, which is what I started at before.  </p><p>Yeah, that's amazing. Because now of course you look like a genius, like just a complete marketing guru who saw how these two things would work together because the stereotype of course, is that nerds don't work out. </p><p>Did it well, but you were an exception, I guess. So in many ways it seems like you created this. That someone like you would want. And it just happened to also resonate with a lot of  </p><p>exactly. I, so when I was starting my fitness journey I did what most guys do. I went out and bought like muscle and fitness magazine and I followed like the bodybuilder workout programs. </p><p>And after like three weeks, I'm like, well, I don't, I look like that guy. It's like, well, because you're not on steroids and you don't eat like that dude. And he's been training for 25 years. So I most stuff that I found. I felt either disconnected from like, I have nothing in common with this guy, or I felt almost like, I want to say ashamed, but rather like most of the fitness marketing is built around like, Hey, you're not. </p><p>And you're not good enough, but if you buy this thing, then you will be good enough and everything will get better. And I was like, that's [00:05:00] just that's bad shame on you for doing that. And let's try to give people like actually helpful information without the hype and the nonsense. And just like, here's what you need to know. </p><p>Here are the, all the mistakes that I made. Like let's get rid of all that. Let's do some basic stuff and get you started. And then we can also still talk about Harry Potter and star wars and talking,  </p><p>right? Yeah. The whole shredded bro aspect of fitness. They're all trying to outmatch show each other. </p><p>And I think that turns a lot of people off it doesn't work with me at all. So I, for further, I linked to nerd fitness guides all the time, because you've got the humor you've got the pop culture references, which is something I did at Copyblogger early on. I mean, that's literally how I was able to make myself write two long articles. </p><p>Like it's because I would go, well, how can I use a prince metaphor to explain content? So when you first started, was it was just you, right? You were  </p><p>writing about the content. It was just me a long time. And interestingly, so I guess I started really working on the blog at night while I was working the day job in 2009. </p><p>And back at that, then. Which is the same today. Everything I read on the internet was like, you need to write short posts. You need to publish five days a week because nobody has the attention span to read long stuff. So for like six weeks, I think again, I didn't know any better. I didn't know what I was doing. </p><p>I spent six months writing like 400 word articles. A lot of them were like very topical, but quickly out of date. Cause it was about something that happened that week and after like five months, six months, something like that, I had. I don't know, 20 subscribers. Like I don't even think I had an email list yet. </p><p>I was just like, people could subscribe the RSS and who's like, oh man, this is cool. 20 people are reading. And then I started stumbling across Bloggers that were writing long form content. And almost overnight, I ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Brian Clark's podcast <a href="https://unemployable.com/podcast/intersectional-positioning/">https://unemployable.com/podcast/intersectional-positioning/</a> 20mins in</p><ul><li><a href="https://www.nerdfitness.com/">https://www.nerdfitness.com/</a></li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] Hey folks. It's Swyx so today's clip is the longest one. I'm sorry about that. Basically. It was such a good story from beginning to end and I could not cut any of it out. It covers nerd fitness, which is one of the fitness blogs I've been tracking for many years. Um, I fell off the radar. A while ago, but I still have very high opinion of it.  </p><p>Um, I have been one of the passive leaders, but I think the message definitely resonates that it finds a niche, which is nerds. And then it tries to do something to serve that niche. And I think the journey of Steve as a creator, as a writer who went through SEO, Uh, just the exploration and understanding how to do contents for living.  </p><p>And then starting to build a business on top of it, and then exploring how to productize this stuff that he did. Like don't teach me what to do, just do it for me. I think it's a very typical business journey for bootstrappers that is extremely successful. He's essentially one guy, maybe if a team of 20 something, people making millions of dollars a year. And I think. What's great about that is that it also helps people be fit so it's just one of those ideal bootstrap businesses that is just win-win. </p><p>So my origin story. After college, I was living in San Diego and I was selling construction equipment. I was in sales because I didn't know any better. I didn't know what I wanted to do with my life. Both my parents were in sales, so I just figured get in, get into sales. I've lived by the beach. I worked in sales and I was terrible at it. </p><p>So, so bad. I had very little experience with construction equipment, renting. I was renting out forklifts and boom lists. Giant downtown projects in San Diego 22 or 23 at the time. And just have no idea what I'm doing and on a particularly miserable. Day at work on my lunch break. I walked into a bookstore and I felt like the sun was shining through the window and spotlighted this book that had just come out. </p><p>I had no idea who the author was or what it was all about, but I saw the cover and the book is called Tim Ferriss's four hour workweek. So I see this book as like, it was literally the first week it came out. So this was 2007, I think, or somewhere in there. And I picked it up and I read it and. A big part of the book was like, pick something that you're good at and a social group that you're a part of and see where you can find that overlapping, gap. </p><p>And for myself, I was like, well, I just cracked the code for myself personally, about my health and fitness. And I was spending an inordinate amount of time playing video games. I was like, well, I don't think I could write like the best fitness website, but. I could probably help people that are beginners. </p><p>And who else has big, is a beginner fitness. That's self-conscious and like, can think of fitness, like a video game nerds do that. It's like, all right. I Googled nerd and fitness, nothing popped up. I was like, huh. All right, let's do that. So I bought nerd fitness.com and then I did nothing with it for like two years. </p><p>Cause I was so afraid to get started. Eventually quit. The first job started a sec or went to work at a different company. It was while I was at that second company, I got certified as a trainer. I got further education and finally worked up enough. To start writing basic articles about beginners getting started with health and fitness. </p><p>And that was it, but like, I didn't start it because I saw that nerd culture was going to become popular. Like, I didn't know, Disney was going to acquire star wars and Marvel and like, it was just going to become cool to be a nerd. I was just like, I'm playing 40 hours a week of EverQuest, which was like, even nerdier than world. </p><p>Like I'm playing all of these video games and I want to talk about nerd stuff. Like let's just stick the two together and see what happens. And fortunately I didn't know any better, which is what I started at before.  </p><p>Yeah, that's amazing. Because now of course you look like a genius, like just a complete marketing guru who saw how these two things would work together because the stereotype of course, is that nerds don't work out. </p><p>Did it well, but you were an exception, I guess. So in many ways it seems like you created this. That someone like you would want. And it just happened to also resonate with a lot of  </p><p>exactly. I, so when I was starting my fitness journey I did what most guys do. I went out and bought like muscle and fitness magazine and I followed like the bodybuilder workout programs. </p><p>And after like three weeks, I'm like, well, I don't, I look like that guy. It's like, well, because you're not on steroids and you don't eat like that dude. And he's been training for 25 years. So I most stuff that I found. I felt either disconnected from like, I have nothing in common with this guy, or I felt almost like, I want to say ashamed, but rather like most of the fitness marketing is built around like, Hey, you're not. </p><p>And you're not good enough, but if you buy this thing, then you will be good enough and everything will get better. And I was like, that's [00:05:00] just that's bad shame on you for doing that. And let's try to give people like actually helpful information without the hype and the nonsense. And just like, here's what you need to know. </p><p>Here are the, all the mistakes that I made. Like let's get rid of all that. Let's do some basic stuff and get you started. And then we can also still talk about Harry Potter and star wars and talking,  </p><p>right? Yeah. The whole shredded bro aspect of fitness. They're all trying to outmatch show each other. </p><p>And I think that turns a lot of people off it doesn't work with me at all. So I, for further, I linked to nerd fitness guides all the time, because you've got the humor you've got the pop culture references, which is something I did at Copyblogger early on. I mean, that's literally how I was able to make myself write two long articles. </p><p>Like it's because I would go, well, how can I use a prince metaphor to explain content? So when you first started, was it was just you, right? You were  </p><p>writing about the content. It was just me a long time. And interestingly, so I guess I started really working on the blog at night while I was working the day job in 2009. </p><p>And back at that, then. Which is the same today. Everything I read on the internet was like, you need to write short posts. You need to publish five days a week because nobody has the attention span to read long stuff. So for like six weeks, I think again, I didn't know any better. I didn't know what I was doing. </p><p>I spent six months writing like 400 word articles. A lot of them were like very topical, but quickly out of date. Cause it was about something that happened that week and after like five months, six months, something like that, I had. I don't know, 20 subscribers. Like I don't even think I had an email list yet. </p><p>I was just like, people could subscribe the RSS and who's like, oh man, this is cool. 20 people are reading. And then I started stumbling across Bloggers that were writing long form content. And almost overnight, I ...</p>]]>
      </content:encoded>
      <pubDate>Wed, 20 Oct 2021 01:00:28 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b1c0dfa1/d8a8ab2c.mp3" length="20016306" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1248</itunes:duration>
      <itunes:summary>How one Nerd helped others break stereotypes, get healthy, have fun, and made millions doing it.</itunes:summary>
      <itunes:subtitle>How one Nerd helped others break stereotypes, get healthy, have fun, and made millions doing it.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>GetEmails.com [Adam Robinson]</title>
      <itunes:episode>199</itunes:episode>
      <podcast:episode>199</podcast:episode>
      <itunes:title>GetEmails.com [Adam Robinson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8dd7ac8a-721d-4289-af78-16a6b3eadb9b</guid>
      <link>https://mixtape.swyx.io/episodes/getemails-com-adam-robinson</link>
      <description>
        <![CDATA[<p>Listen to Code Story: <a href="https://codestory.co/podcast/bonus-adam-robinson-getemails/">https://codestory.co/podcast/bonus-adam-robinson-getemails/</a></p><p><br></p><ul><li><a href="https://getemails.com/data-privacy/">https://getemails.com/data-privacy/</a></li><li><a href="https://vimeo.com/48104974">https://vimeo.com/48104974</a></li><li><a href="https://www.bizjournals.com/boston/blog/techflash/2013/05/former-ratepoint-customers-launch.html">https://www.bizjournals.com/boston/blog/techflash/2013/05/former-ratepoint-customers-launch.html</a></li><li><a href="https://www.amazon.com/Permission-marketing-fastest-growing-companies-permission-ebook/dp/B087KTYCH1">https://www.amazon.com/Permission-marketing-fastest-growing-companies-permission-ebook/dp/B087KTYCH1</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Code Story: <a href="https://codestory.co/podcast/bonus-adam-robinson-getemails/">https://codestory.co/podcast/bonus-adam-robinson-getemails/</a></p><p><br></p><ul><li><a href="https://getemails.com/data-privacy/">https://getemails.com/data-privacy/</a></li><li><a href="https://vimeo.com/48104974">https://vimeo.com/48104974</a></li><li><a href="https://www.bizjournals.com/boston/blog/techflash/2013/05/former-ratepoint-customers-launch.html">https://www.bizjournals.com/boston/blog/techflash/2013/05/former-ratepoint-customers-launch.html</a></li><li><a href="https://www.amazon.com/Permission-marketing-fastest-growing-companies-permission-ebook/dp/B087KTYCH1">https://www.amazon.com/Permission-marketing-fastest-growing-companies-permission-ebook/dp/B087KTYCH1</a></li></ul>]]>
      </content:encoded>
      <pubDate>Tue, 19 Oct 2021 01:54:19 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/eb8b63cc/870600d6.mp3" length="10650205" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>662</itunes:duration>
      <itunes:summary>Did you know that websites can get your email just by you viewing them?</itunes:summary>
      <itunes:subtitle>Did you know that websites can get your email just by you viewing them?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Abhi Aiyer &amp; Ward Peeters: Gatsby 4 and the Jamstack Endgame </title>
      <itunes:episode>198</itunes:episode>
      <podcast:episode>198</podcast:episode>
      <itunes:title>[Weekend Drop] Abhi Aiyer &amp; Ward Peeters: Gatsby 4 and the Jamstack Endgame </itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/weekend-drop-abhi-aiyer-ward-peeters-gatsby-4-and-the-jamstack-endgame</link>
      <description>
        <![CDATA[<p>The following is my conversation with Abhi Aiyer and Ward Peeters, two lead engineers behind Gatsby Cloud and the recently announced Gatsby v4, which is at the forefront of what I think is the most significant change in the Jamstack landscape in the past 2 years.</p><p>Watch <a href="https://youtu.be/R6_ZB4tpE4g">the video version here</a>. </p><p><strong>Links:</strong></p><ul><li><a href="https://www.gatsbyjs.com/gatsby-4/">Gatsby 4</a></li><li><a href="https://www.netlify.com/blog/2021/04/14/distributed-persistent-rendering-a-new-jamstack-approach-for-faster-builds/">Netlify DPR</a></li><li><a href="https://twitter.com/swyx/status/1439966955570618376">My blogpost on Smart Clients vs Smart Servers</a></li></ul><p><br><strong>Timestamps: </strong></p><ul><li>[00:00:00] Cold Open </li><li>[00:00:28] Swyx Intro </li><li>[00:01:59] Call Start </li><li>[00:03:07] Gatsby v4 </li><li>[00:06:23] Incremental Builds </li><li>[00:07:16] Cache Invalidation </li><li>[00:09:03] Gatsby DSG vs Netlify DPR </li><li>[00:09:35] Abandoning Redux for LMDB </li><li>[00:11:50] Parallel Queries (PQR) </li><li>[00:13:32] Gatsby DSG </li><li>[00:15:24] Netlify DPR vs Gatsby DSG </li><li>[00:19:19] The End of Jamstack </li><li>[00:22:12] Tradeoffs and Performance </li><li>[00:24:34] Image Processing </li><li>[00:27:25] Automatic DSG </li><li>[00:29:33] Gatsby Cloud vs Netlify </li><li>[00:33:34] Gatsby vs Next.js </li><li>[00:35:41] Gatsby and the Content Mesh </li><li>[00:37:19] React 18 and Gatsby </li><li>[00:39:45] Custom rendering page fragments with React 18 </li><li>[00:42:10] Server Components in Limbo </li><li>[00:43:33] Smart Servers vs Smart Clients </li><li>[00:45:21] Apollo and Open Source Startup Strategy </li><li>[00:47:06] TMA: Too Many Acronyms </li><li>[00:49:16] Gatsby for Docs </li></ul><p><br><strong>Transcript</strong><br> </p><p><strong>[00:00:00] Cold Open</strong> <br> </p><p>[00:00:00] <strong>Abhi Aiyer:</strong> And so with LMDB in place, right? We have workers that can read and write to LMDB, which allows us to run parallel queries. So PQR was a huge advancement for us. I think we saw up to like 40% reduction in query running time. And build times went down. We had a goal, I think it was like, we'd try to look for at least 20% reduction in build times and I think we hit 26%, so all cool wins, you know? </p><p><strong>[00:00:28] Swyx Intro</strong> <br> </p><p>[00:00:28] <strong>swyx:</strong> The following is my conversation with Abhi Aiyer, and Ward Peeters, two lead engineers behind Gatsby Cloud, and the recently announced Gatsby V4, which is at the forefront of what I think is the most significant change in the JAMstack landscape in the past two years. We discussed how parallel query writing PQR and deferred static generation DSG are achieving 40% faster queries and 300% faster overall builds. </p><p>[00:00:53] And they did a wonderful job handling the most impolite questions I could think of, including whether it Gatsby Cloud is a Netlify clone or the Gatsby should just be a data layer on top of Next.js and how they're dealing with TMA too many acronyms in web development. This conversation should be viewed together with my past discussions, with Sunil Pai and Misko Hevery in considering the cutting-edge of web development today. Online discussions often present a binary split in that your technical choices either have to optimize for developer experience or user experience. </p><p>[00:01:25] But I find that it is builders like Abhi and Ward and Misko and Sunil who are constantly trying to improve the experience of developers in building great user experiences by default. I hope you enjoy these long form conversations I'm trying to produce with amazing developers. I still don't have a name for it. </p><p>[00:01:41] And I still don't know what the plan is. I just know that I really enjoy it. And the feedback from you guys have been really great. So if you like this, share with a friend, if you have other requests for guests, tag them on social media, I basically like to make this a space where passionate builders and doers can talk about their craft and where things are going. </p><p>[00:01:58] So here's the interview.  </p><p><strong>[00:01:59] Call Start</strong> <br> </p><p>[00:01:59] <strong>Abhi Aiyer:</strong> I'm Abhi Aiyer. I'm a principal engineer at Gatsby. Thanks for having us.  </p><p>[00:02:05] <strong>Ward Peeters:</strong> My name is Ward Peeters. I'm a staff software engineer at Gatsby and I'm from Belgium. And I've been working mostly on the open source side.  </p><p>[00:02:15] <strong>Abhi Aiyer:</strong> I forgot to say where I'm from. I'm from Los Angeles, you know, Hollywood,  </p><p>[00:02:21] <strong>swyx:</strong> I'm actually heading down to LA,  </p><p>[00:02:22] <strong>Abhi Aiyer:</strong> in a couple of weeks, there's,  </p><p>[00:02:24] <strong>swyx:</strong> I'm going to Kubecon, which is like a very interesting thing for a front end engineer to end up at. But that's where my career has taken me.  </p><p>[00:02:34] So this conversation started because I had a chat with Sunil, on this podcast that I accidentally launched. I don't think we did Gatsby much, a good favor. </p><p>[00:02:45] Like we both saw the new updates and I didn't get to say the nice things that I thought about Gatsby. I should also say that I used to have my blog on Gatsby and I no longer do. I used to work at Netlify and I no longer do. There's a lot of history here for me with Gatsby. It's been a while since I caught up, and I'm curious to see or get the latest. </p><p><strong>[00:03:07] Gatsby v4</strong> <br> </p><p>[00:03:07] <strong>swyx:</strong> Maybe we should start off with like a quick summary of what's new with Gatsby with Gatsby V4, right?  </p><p>[00:03:13] <strong>Abhi Aiyer:</strong> Is that a good place to start? Yeah, I think so. </p><p>[00:03:17] <strong>swyx:</strong> So first of all, I think the marketing was really nice. Gatsby camp, it seems like a really big push and qualitatively very different from Gatsby 3. Tell me about what the behind the scenes was like. </p><p>[00:03:30] <strong>Abhi Aiyer:</strong> Yeah, it was, we're getting better at the marketing side of what we're doing these days and Gatsby 4 was a big push. It really changed how we approach the framework as a whole.  </p><p>[00:03:43] For those who don't know, traditionally Gatsby was a static site generator, purely static. We hold ourselves high on our connections to a content management system. </p><p>[00:03:55] And we provide a really good data layer there, that takes all those requests that you would normally make to a content manager system, turns them into a, like a store of data that you can then use and query from graph QL. And the big thing that we were hitting before gas before was. Company was growing. </p><p>[00:04:17] And as more customers were using Gatsby cloud, we started realizing that we couldn't scale to really large sites and large sites is like a misnomer. Like you could be, you could be a 50,000 page site and be considered large given the data that you may have. But we're talking like hundreds of thousands of pages. </p><p>[00:04:38] And the thing that we kind of realized is not all pages are created equal on your site. Especially the ones from like 20, 15, 20 14, where, you know, no one's looking at that people, those pieces of content, if you're a site with a huge archive o...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The following is my conversation with Abhi Aiyer and Ward Peeters, two lead engineers behind Gatsby Cloud and the recently announced Gatsby v4, which is at the forefront of what I think is the most significant change in the Jamstack landscape in the past 2 years.</p><p>Watch <a href="https://youtu.be/R6_ZB4tpE4g">the video version here</a>. </p><p><strong>Links:</strong></p><ul><li><a href="https://www.gatsbyjs.com/gatsby-4/">Gatsby 4</a></li><li><a href="https://www.netlify.com/blog/2021/04/14/distributed-persistent-rendering-a-new-jamstack-approach-for-faster-builds/">Netlify DPR</a></li><li><a href="https://twitter.com/swyx/status/1439966955570618376">My blogpost on Smart Clients vs Smart Servers</a></li></ul><p><br><strong>Timestamps: </strong></p><ul><li>[00:00:00] Cold Open </li><li>[00:00:28] Swyx Intro </li><li>[00:01:59] Call Start </li><li>[00:03:07] Gatsby v4 </li><li>[00:06:23] Incremental Builds </li><li>[00:07:16] Cache Invalidation </li><li>[00:09:03] Gatsby DSG vs Netlify DPR </li><li>[00:09:35] Abandoning Redux for LMDB </li><li>[00:11:50] Parallel Queries (PQR) </li><li>[00:13:32] Gatsby DSG </li><li>[00:15:24] Netlify DPR vs Gatsby DSG </li><li>[00:19:19] The End of Jamstack </li><li>[00:22:12] Tradeoffs and Performance </li><li>[00:24:34] Image Processing </li><li>[00:27:25] Automatic DSG </li><li>[00:29:33] Gatsby Cloud vs Netlify </li><li>[00:33:34] Gatsby vs Next.js </li><li>[00:35:41] Gatsby and the Content Mesh </li><li>[00:37:19] React 18 and Gatsby </li><li>[00:39:45] Custom rendering page fragments with React 18 </li><li>[00:42:10] Server Components in Limbo </li><li>[00:43:33] Smart Servers vs Smart Clients </li><li>[00:45:21] Apollo and Open Source Startup Strategy </li><li>[00:47:06] TMA: Too Many Acronyms </li><li>[00:49:16] Gatsby for Docs </li></ul><p><br><strong>Transcript</strong><br> </p><p><strong>[00:00:00] Cold Open</strong> <br> </p><p>[00:00:00] <strong>Abhi Aiyer:</strong> And so with LMDB in place, right? We have workers that can read and write to LMDB, which allows us to run parallel queries. So PQR was a huge advancement for us. I think we saw up to like 40% reduction in query running time. And build times went down. We had a goal, I think it was like, we'd try to look for at least 20% reduction in build times and I think we hit 26%, so all cool wins, you know? </p><p><strong>[00:00:28] Swyx Intro</strong> <br> </p><p>[00:00:28] <strong>swyx:</strong> The following is my conversation with Abhi Aiyer, and Ward Peeters, two lead engineers behind Gatsby Cloud, and the recently announced Gatsby V4, which is at the forefront of what I think is the most significant change in the JAMstack landscape in the past two years. We discussed how parallel query writing PQR and deferred static generation DSG are achieving 40% faster queries and 300% faster overall builds. </p><p>[00:00:53] And they did a wonderful job handling the most impolite questions I could think of, including whether it Gatsby Cloud is a Netlify clone or the Gatsby should just be a data layer on top of Next.js and how they're dealing with TMA too many acronyms in web development. This conversation should be viewed together with my past discussions, with Sunil Pai and Misko Hevery in considering the cutting-edge of web development today. Online discussions often present a binary split in that your technical choices either have to optimize for developer experience or user experience. </p><p>[00:01:25] But I find that it is builders like Abhi and Ward and Misko and Sunil who are constantly trying to improve the experience of developers in building great user experiences by default. I hope you enjoy these long form conversations I'm trying to produce with amazing developers. I still don't have a name for it. </p><p>[00:01:41] And I still don't know what the plan is. I just know that I really enjoy it. And the feedback from you guys have been really great. So if you like this, share with a friend, if you have other requests for guests, tag them on social media, I basically like to make this a space where passionate builders and doers can talk about their craft and where things are going. </p><p>[00:01:58] So here's the interview.  </p><p><strong>[00:01:59] Call Start</strong> <br> </p><p>[00:01:59] <strong>Abhi Aiyer:</strong> I'm Abhi Aiyer. I'm a principal engineer at Gatsby. Thanks for having us.  </p><p>[00:02:05] <strong>Ward Peeters:</strong> My name is Ward Peeters. I'm a staff software engineer at Gatsby and I'm from Belgium. And I've been working mostly on the open source side.  </p><p>[00:02:15] <strong>Abhi Aiyer:</strong> I forgot to say where I'm from. I'm from Los Angeles, you know, Hollywood,  </p><p>[00:02:21] <strong>swyx:</strong> I'm actually heading down to LA,  </p><p>[00:02:22] <strong>Abhi Aiyer:</strong> in a couple of weeks, there's,  </p><p>[00:02:24] <strong>swyx:</strong> I'm going to Kubecon, which is like a very interesting thing for a front end engineer to end up at. But that's where my career has taken me.  </p><p>[00:02:34] So this conversation started because I had a chat with Sunil, on this podcast that I accidentally launched. I don't think we did Gatsby much, a good favor. </p><p>[00:02:45] Like we both saw the new updates and I didn't get to say the nice things that I thought about Gatsby. I should also say that I used to have my blog on Gatsby and I no longer do. I used to work at Netlify and I no longer do. There's a lot of history here for me with Gatsby. It's been a while since I caught up, and I'm curious to see or get the latest. </p><p><strong>[00:03:07] Gatsby v4</strong> <br> </p><p>[00:03:07] <strong>swyx:</strong> Maybe we should start off with like a quick summary of what's new with Gatsby with Gatsby V4, right?  </p><p>[00:03:13] <strong>Abhi Aiyer:</strong> Is that a good place to start? Yeah, I think so. </p><p>[00:03:17] <strong>swyx:</strong> So first of all, I think the marketing was really nice. Gatsby camp, it seems like a really big push and qualitatively very different from Gatsby 3. Tell me about what the behind the scenes was like. </p><p>[00:03:30] <strong>Abhi Aiyer:</strong> Yeah, it was, we're getting better at the marketing side of what we're doing these days and Gatsby 4 was a big push. It really changed how we approach the framework as a whole.  </p><p>[00:03:43] For those who don't know, traditionally Gatsby was a static site generator, purely static. We hold ourselves high on our connections to a content management system. </p><p>[00:03:55] And we provide a really good data layer there, that takes all those requests that you would normally make to a content manager system, turns them into a, like a store of data that you can then use and query from graph QL. And the big thing that we were hitting before gas before was. Company was growing. </p><p>[00:04:17] And as more customers were using Gatsby cloud, we started realizing that we couldn't scale to really large sites and large sites is like a misnomer. Like you could be, you could be a 50,000 page site and be considered large given the data that you may have. But we're talking like hundreds of thousands of pages. </p><p>[00:04:38] And the thing that we kind of realized is not all pages are created equal on your site. Especially the ones from like 20, 15, 20 14, where, you know, no one's looking at that people, those pieces of content, if you're a site with a huge archive o...</p>]]>
      </content:encoded>
      <pubDate>Sat, 16 Oct 2021 20:52:40 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e0a11649/f43f9324.mp3" length="48979259" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/dcoSAM5rODhugoWAy33RCnJAhy2mjPIcGApRJwzFFuI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY5NzY3My8x/NjM0NDMxOTYwLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>3061</itunes:duration>
      <itunes:summary>Abhi Aiyer and Ward Peeters are two lead engineers behind Gatsby Cloud and the recently announced Gatsby v4, which is at the forefront of what I think is the most significant change in the Jamstack landscape in the past 2 years.</itunes:summary>
      <itunes:subtitle>Abhi Aiyer and Ward Peeters are two lead engineers behind Gatsby Cloud and the recently announced Gatsby v4, which is at the forefront of what I think is the most significant change in the Jamstack landscape in the past 2 years.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Musicality</title>
      <itunes:episode>197</itunes:episode>
      <podcast:episode>197</podcast:episode>
      <itunes:title>[Music Fridays] Musicality</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a3599015-9ac7-4c0a-96a9-d66b1e936473</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-musicality</link>
      <description>
        <![CDATA[<ul><li>Lion King Medley: <a href="https://www.youtube.com/watch?v=iH66hZIPVjk">https://www.youtube.com/watch?v=iH66hZIPVjk</a></li><li>From Now On: <a href="https://www.youtube.com/watch?v=ruCl8X-xWPA">https://www.youtube.com/watch?v=ruCl8X-xWPA</a></li><li><a href="https://www.musicalityvocal.com/">https://www.musicalityvocal.com/</a></li><li>If you like the Greatest Showman also check out their cover of <a href="https://www.youtube.com/watch?v=jSBaw7vpAkg">This Is Me</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Lion King Medley: <a href="https://www.youtube.com/watch?v=iH66hZIPVjk">https://www.youtube.com/watch?v=iH66hZIPVjk</a></li><li>From Now On: <a href="https://www.youtube.com/watch?v=ruCl8X-xWPA">https://www.youtube.com/watch?v=ruCl8X-xWPA</a></li><li><a href="https://www.musicalityvocal.com/">https://www.musicalityvocal.com/</a></li><li>If you like the Greatest Showman also check out their cover of <a href="https://www.youtube.com/watch?v=jSBaw7vpAkg">This Is Me</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 16 Oct 2021 03:04:31 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8494e794/d16d8ddc.mp3" length="18994768" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/UWLMPDlaAIYxrlgxCG4FuxAKUN7FNayYLU7H2Vb3zXQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY5NzQ0Mi8x/NjM0MzY4MTc4LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>922</itunes:duration>
      <itunes:summary>The Glee Club that is still going.</itunes:summary>
      <itunes:subtitle>The Glee Club that is still going.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Two GitLab Pitches [Sid Sijbrandij]</title>
      <itunes:episode>196</itunes:episode>
      <podcast:episode>196</podcast:episode>
      <itunes:title>Two GitLab Pitches [Sid Sijbrandij]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3902f77d-fd63-463d-8d0e-ad8b4ded05ed</guid>
      <link>https://mixtape.swyx.io/episodes/2-gitlab-pitches-sid-sijbrandij</link>
      <description>
        <![CDATA[<p>2015:<a href="https://www.youtube.com/watch?v=HmrDjvv_ENQ"> https://www.youtube.com/watch?v=HmrDjvv_ENQ</a><br>2018: <a href="https://www.youtube.com/watch?v=XcqloQezOUg">https://www.youtube.com/watch?v=XcqloQezOUg</a><br>GitLab IPOed for $15b valuation today.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>2015:<a href="https://www.youtube.com/watch?v=HmrDjvv_ENQ"> https://www.youtube.com/watch?v=HmrDjvv_ENQ</a><br>2018: <a href="https://www.youtube.com/watch?v=XcqloQezOUg">https://www.youtube.com/watch?v=XcqloQezOUg</a><br>GitLab IPOed for $15b valuation today.</p>]]>
      </content:encoded>
      <pubDate>Fri, 15 Oct 2021 02:54:16 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a2bbaaf5/2301b051.mp3" length="10409283" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>863</itunes:duration>
      <itunes:summary>CEO Sid Sijbrandij pitches GitLab at YC Demo Day in 2015, and after their Series C in 2018.</itunes:summary>
      <itunes:subtitle>CEO Sid Sijbrandij pitches GitLab at YC Demo Day in 2015, and after their Series C in 2018.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Rare Knowledge [Andreessen and Horowitz]</title>
      <itunes:episode>195</itunes:episode>
      <podcast:episode>195</podcast:episode>
      <itunes:title>Rare Knowledge [Andreessen and Horowitz]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fbbcc214-7689-4ca2-b3db-091d317207c2</guid>
      <link>https://mixtape.swyx.io/episodes/rare-knowledge-andreessen-and-horowitz</link>
      <description>
        <![CDATA[<p>Listen to a16z live: <a href="https://a16z-live.simplecast.com/episodes/one-on-one-with-a-and-z-11-how-much-rare-knowledge-is-there-4aF0UbP7">https://a16z-live.simplecast.com/episodes/one-on-one-with-a-and-z-11-how-much-rare-knowledge-is-there-4aF0UbP7</a></p><p>- rarely wrong just early<br>- pets.com, diapers.com<br>- hadoop -&gt; databricks<br>- Nycira -&gt; central control plane - 2b revenue company<br>- rare knowledge - what do you believe that nobody else believes<br>- 2 kinds - super secret, or in plain sight<br>- airbnb - history of hotels<br>- new ideas nobody else has<br>- take seriously things that nobody else believes<br>- history gets rewritten to be both obvious and inevitable<br>- bill gates the road ahead</p><p><strong>Transcript</strong><br> </p><p>[00:00:00] Hey everyone today, I'm sharing a clip from the Andreessen Horowitz podcast from both Marc Andreessen and Ben Horowitz. Which is them talking about rare knowledge basically the secrets that you believe that no one else does as well as how to develop a view of the future which is important obviously for vcs but i think generally important as well </p><p>[00:00:19] <strong>Marc Andreesen:</strong> How much rare knowledge is there in the world in your experience or concretely, how often does it happen that there are less than 10 people you can think of? No. I could do something and you'd be skeptical you can find anybody else that can, and then a huge, no asks. How can I develop a view for the future, which I think is actually a very related question.  </p><p>[00:00:38] <strong>Ben Horowitz:</strong> So way more than you would think. There's a lot of very knowledge and, mark and I like experienced this on our job. Every single day. There's just, the world is really dynamic. Now, in fact, it's probably never been more dynamic, I think, by any measure. And so what we see all the time is the old conventional wisdom just ceases to be true. </p><p>[00:01:02] And we've seen this here. One of our favorite examples is just. All the dot bombs that everybody made, hysterical fun of during the early two thousands, all the idiotic ridiculous, stupid ideas that people had for the future, which were just so obviously. All eventually worked. And and it was a matter of the underpinnings of the internet and other things changing to the point where those really bad ideas, Pets.com or diapers.com or any of these kinds of things, they all work fantastically later, as world changed. And that all was super rare knowledge because the conventional knowledge was of course, those things are all the stupidest things ever, and you'd have to be some kind of moron to leave your high-paying consulting job to do that. </p><p>[00:01:54] But we continually see this and in the firm, we even have kind of a rule. Which is, if you know too much about something you got to back off, because you know what, particularly, if historically what did not work that can be dangerous knowledge in our business because you can miss it the next time when it actually does work. </p><p>[00:02:14] And w we just hit all the time on. Favorite investments that I've made was it was common knowledge in Silicon valley that Hadoop had one big data, like architecturally, like that was the thing. It had one open source that had hearts and minds, blah, blah, blah. It was going to be the. </p><p>[00:02:30] And I think, probably the best, for sure one of the best investments I ever made was that wasn't true. And so it's just like a small piece of rare investing knowledge, but a big piece of rare knowledge for the entrepreneurs who invented spark. And then, later turned that into Databricks. </p><p>[00:02:46] <strong>Marc Andreesen:</strong> Yeah. Ben, do you remember? So for we invested in a company called Nycira early on in the life of the firm, like nine, 2010. And then do you remember the we shouldn't name him, but we had a meeting with a a I believe the CTO of one of the really big networking companies at the time in our diligence literally said it was  </p><p>[00:03:01] <strong>Ben Horowitz:</strong> against the laws of physics. </p><p>[00:03:02] It wasn't possible. They had already like steady. At length this very large, important networking company and you could not have a central control plane and the way that the Sierra proposed to do. And of course, now in the Sierra inside, VMware is like a $2 billion a year revenue. </p><p>[00:03:21] <strong>Marc Andreesen:</strong> Yup. Yup. And then of course, a classic essence on the consumer side of course, is that everybody knew right up until 2004, that consumers would never put their real identities online. That was the one thing that would never happen. Never. And then of course Facebook like completely blew that open. </p><p>[00:03:32] So the twist that I want, there's a couple of twists that I wanted to put on. This are circuit aspects of this very important question that I want it to get a little deeper into. For those of you who like, think about these things you will have, some of you will have at least read Peter Teal's kind of famous book zero to one, he talks a lot in that book about, what he calls the secret, which is this idea of the were knowledge that other people don't use. And then he has this famous question that he asks he had kind of dinner parties where he asked this question of what, what is the thing that, that nobody else knows. Or he asks a, there's a sort of a related verse and the question is just, what do you believe that nobody else believes? </p><p>[00:04:03] And of course what's interesting is those are not necessarily the same thing. And then on top of that there's this question of okay, it's the rare knowledge, something that is actually not known. Like it's actually a piece of information that's like invisible. And so for example, rare knowledge, let's take a hypothetical case, rare knowledge of a chemical. </p><p>[00:04:20] That has been invented in a lab and only the people who worked in that lab know that formula exists and only they know what the formula is, right. Or maybe the formula for KFC seasoning might be something that's, a formula it's literally locked  </p><p>[00:04:34] <strong>Ben Horowitz:</strong> 11 herbs and spices, but we do not know what they are. </p><p>[00:04:38] <strong>Marc Andreesen:</strong> We do not know which one. So there's literally the rare knowledge is any knowledge, literally like you can't get to it. There's this other kind of rare knowledge which goes to the second version of Peter's question of what do you believe that nobody else believes her fear that people believe, which is like the rare knowledge of something that is actually like a fact that is actually completely like, basically in, in public view. </p><p>[00:04:59] It's like a thing that anybody can walk up to or learn about or read about, or read on the internet and tout, or read an academic paper about or whatever. But it's just people just simply don't believe it. Like they just don't buy it. Like they're not having it. </p><p>[00:05:11] They just, they, they found some reason to rule it out, by the way, they're often a ridiculing it. And so Ben, the question I always think about on this is. How many of the secrets, right? Or how much of the rare knowledge in the world, how much of it is literally the 11 herbs and spices that you can't go find out versus how much of it is the thing that's there in plain sight that everybody's just making fun of? </p><p>[00:05:30] Yeah. The  </p><p>[00:05:30] <strong>Ben Horowitz:</strong> plane tech definitely seems much bigger. At least in, in artwork we see many more of the plain sight ones. One...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to a16z live: <a href="https://a16z-live.simplecast.com/episodes/one-on-one-with-a-and-z-11-how-much-rare-knowledge-is-there-4aF0UbP7">https://a16z-live.simplecast.com/episodes/one-on-one-with-a-and-z-11-how-much-rare-knowledge-is-there-4aF0UbP7</a></p><p>- rarely wrong just early<br>- pets.com, diapers.com<br>- hadoop -&gt; databricks<br>- Nycira -&gt; central control plane - 2b revenue company<br>- rare knowledge - what do you believe that nobody else believes<br>- 2 kinds - super secret, or in plain sight<br>- airbnb - history of hotels<br>- new ideas nobody else has<br>- take seriously things that nobody else believes<br>- history gets rewritten to be both obvious and inevitable<br>- bill gates the road ahead</p><p><strong>Transcript</strong><br> </p><p>[00:00:00] Hey everyone today, I'm sharing a clip from the Andreessen Horowitz podcast from both Marc Andreessen and Ben Horowitz. Which is them talking about rare knowledge basically the secrets that you believe that no one else does as well as how to develop a view of the future which is important obviously for vcs but i think generally important as well </p><p>[00:00:19] <strong>Marc Andreesen:</strong> How much rare knowledge is there in the world in your experience or concretely, how often does it happen that there are less than 10 people you can think of? No. I could do something and you'd be skeptical you can find anybody else that can, and then a huge, no asks. How can I develop a view for the future, which I think is actually a very related question.  </p><p>[00:00:38] <strong>Ben Horowitz:</strong> So way more than you would think. There's a lot of very knowledge and, mark and I like experienced this on our job. Every single day. There's just, the world is really dynamic. Now, in fact, it's probably never been more dynamic, I think, by any measure. And so what we see all the time is the old conventional wisdom just ceases to be true. </p><p>[00:01:02] And we've seen this here. One of our favorite examples is just. All the dot bombs that everybody made, hysterical fun of during the early two thousands, all the idiotic ridiculous, stupid ideas that people had for the future, which were just so obviously. All eventually worked. And and it was a matter of the underpinnings of the internet and other things changing to the point where those really bad ideas, Pets.com or diapers.com or any of these kinds of things, they all work fantastically later, as world changed. And that all was super rare knowledge because the conventional knowledge was of course, those things are all the stupidest things ever, and you'd have to be some kind of moron to leave your high-paying consulting job to do that. </p><p>[00:01:54] But we continually see this and in the firm, we even have kind of a rule. Which is, if you know too much about something you got to back off, because you know what, particularly, if historically what did not work that can be dangerous knowledge in our business because you can miss it the next time when it actually does work. </p><p>[00:02:14] And w we just hit all the time on. Favorite investments that I've made was it was common knowledge in Silicon valley that Hadoop had one big data, like architecturally, like that was the thing. It had one open source that had hearts and minds, blah, blah, blah. It was going to be the. </p><p>[00:02:30] And I think, probably the best, for sure one of the best investments I ever made was that wasn't true. And so it's just like a small piece of rare investing knowledge, but a big piece of rare knowledge for the entrepreneurs who invented spark. And then, later turned that into Databricks. </p><p>[00:02:46] <strong>Marc Andreesen:</strong> Yeah. Ben, do you remember? So for we invested in a company called Nycira early on in the life of the firm, like nine, 2010. And then do you remember the we shouldn't name him, but we had a meeting with a a I believe the CTO of one of the really big networking companies at the time in our diligence literally said it was  </p><p>[00:03:01] <strong>Ben Horowitz:</strong> against the laws of physics. </p><p>[00:03:02] It wasn't possible. They had already like steady. At length this very large, important networking company and you could not have a central control plane and the way that the Sierra proposed to do. And of course, now in the Sierra inside, VMware is like a $2 billion a year revenue. </p><p>[00:03:21] <strong>Marc Andreesen:</strong> Yup. Yup. And then of course, a classic essence on the consumer side of course, is that everybody knew right up until 2004, that consumers would never put their real identities online. That was the one thing that would never happen. Never. And then of course Facebook like completely blew that open. </p><p>[00:03:32] So the twist that I want, there's a couple of twists that I wanted to put on. This are circuit aspects of this very important question that I want it to get a little deeper into. For those of you who like, think about these things you will have, some of you will have at least read Peter Teal's kind of famous book zero to one, he talks a lot in that book about, what he calls the secret, which is this idea of the were knowledge that other people don't use. And then he has this famous question that he asks he had kind of dinner parties where he asked this question of what, what is the thing that, that nobody else knows. Or he asks a, there's a sort of a related verse and the question is just, what do you believe that nobody else believes? </p><p>[00:04:03] And of course what's interesting is those are not necessarily the same thing. And then on top of that there's this question of okay, it's the rare knowledge, something that is actually not known. Like it's actually a piece of information that's like invisible. And so for example, rare knowledge, let's take a hypothetical case, rare knowledge of a chemical. </p><p>[00:04:20] That has been invented in a lab and only the people who worked in that lab know that formula exists and only they know what the formula is, right. Or maybe the formula for KFC seasoning might be something that's, a formula it's literally locked  </p><p>[00:04:34] <strong>Ben Horowitz:</strong> 11 herbs and spices, but we do not know what they are. </p><p>[00:04:38] <strong>Marc Andreesen:</strong> We do not know which one. So there's literally the rare knowledge is any knowledge, literally like you can't get to it. There's this other kind of rare knowledge which goes to the second version of Peter's question of what do you believe that nobody else believes her fear that people believe, which is like the rare knowledge of something that is actually like a fact that is actually completely like, basically in, in public view. </p><p>[00:04:59] It's like a thing that anybody can walk up to or learn about or read about, or read on the internet and tout, or read an academic paper about or whatever. But it's just people just simply don't believe it. Like they just don't buy it. Like they're not having it. </p><p>[00:05:11] They just, they, they found some reason to rule it out, by the way, they're often a ridiculing it. And so Ben, the question I always think about on this is. How many of the secrets, right? Or how much of the rare knowledge in the world, how much of it is literally the 11 herbs and spices that you can't go find out versus how much of it is the thing that's there in plain sight that everybody's just making fun of? </p><p>[00:05:30] Yeah. The  </p><p>[00:05:30] <strong>Ben Horowitz:</strong> plane tech definitely seems much bigger. At least in, in artwork we see many more of the plain sight ones. One...</p>]]>
      </content:encoded>
      <pubDate>Thu, 14 Oct 2021 02:43:15 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>743</itunes:duration>
      <itunes:summary>Ben and Marc opine on the 2 kinds of secrets you can know, and the 2 kinds of ideas you can have about the future.</itunes:summary>
      <itunes:subtitle>Ben and Marc opine on the 2 kinds of secrets you can know, and the 2 kinds of ideas you can have about the future.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Manufacturing as Software [Steve Jobs]</title>
      <itunes:episode>194</itunes:episode>
      <podcast:episode>194</podcast:episode>
      <itunes:title>Manufacturing as Software [Steve Jobs]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">31a7e8e0-b61c-4182-928a-dc477879e5d2</guid>
      <link>https://mixtape.swyx.io/episodes/manufacturing-as-software-steve-jobs</link>
      <description>
        <![CDATA[<p>Listen to the Ship It! podcast: <a href="https://www.listennotes.com/podcasts/ship-it-devops/its-crazy-and-impossible-Q3tD0SVWCh1/">https://www.listennotes.com/podcasts/ship-it-devops/its-crazy-and-impossible-Q3tD0SVWCh1/</a> (45 mins in)</p><p>Steve Jobs anecdote - $50m fumble <a href="https://twitter.com/apartovi/status/1447251334814523392?s=20">https://twitter.com/apartovi/status/1447251334814523392?s=20</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Ship It! podcast: <a href="https://www.listennotes.com/podcasts/ship-it-devops/its-crazy-and-impossible-Q3tD0SVWCh1/">https://www.listennotes.com/podcasts/ship-it-devops/its-crazy-and-impossible-Q3tD0SVWCh1/</a> (45 mins in)</p><p>Steve Jobs anecdote - $50m fumble <a href="https://twitter.com/apartovi/status/1447251334814523392?s=20">https://twitter.com/apartovi/status/1447251334814523392?s=20</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 11 Oct 2021 23:34:18 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/073951a8/52773de9.mp3" length="8429422" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>600</itunes:duration>
      <itunes:summary>Steve Jobs talks about manufacturing as a secret sauce of Next and Apple.</itunes:summary>
      <itunes:subtitle>Steve Jobs talks about manufacturing as a secret sauce of Next and Apple.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Temporal: React for the Backend</title>
      <itunes:episode>191</itunes:episode>
      <podcast:episode>191</podcast:episode>
      <itunes:title>[Weekend Drop] Temporal: React for the Backend</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">bc70758c-8fae-476e-8921-0f5c81f968b9</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-temporal-react-for-the-backend</link>
      <description>
        <![CDATA[<p>Video: <a href="https://youtu.be/Cxaf8E00GMM">https://youtu.be/Cxaf8E00GMM</a><br>Slides: <a href="https://docs.google.com/presentation/d/1sJSqNy-t-kVxzrWlqMTp_03nI7Zo8Znr7k0f0C6L9ig/edit?usp=sharing">https://docs.google.com/presentation/d/1sJSqNy-t-kVxzrWlqMTp_03nI7Zo8Znr7k0f0C6L9ig/edit?usp=sharing</a></p><p><strong>Timestamps:<br></strong><br>[00:00:00] Intro<br>[00:02:17] Part 1 - Components: Code Organization for Real Apps <br>[00:04:26] What we learned from React <br>[00:07:46] Part 2 - Architecture: Choreography vs Orchestration <br>[00:13:05] Retries and Timeouts <br>[00:14:37] Part 3 - Time: React vs Temporal<br>[00:16:34] Elevator Pitch <br>[00:17:13] Programming Model <br>[00:18:44] Comparing React and Temporal Principles <br>[00:19:11] Live Demo: Amazon One Click Button <br>[00:23:49] Talk Recap <br>[00:24:16] React and Temporal Full Comparison <br>[00:24:42] Conclusion: Enablement</p><p><strong>Transcript</strong><br> </p><p>[00:00:00] Once again, I want to thank you all for tuning in and joining, React New York 2021 without further ado, I'll pass it on to Shawn. </p><p>All right, so hi everyone. </p><p>Hello, React new York. It is my home town in the U S and I miss everyone back in New York. I am currently based in Seattle, but I'm here to talk about React for the Backend. In 2020 I actually thought that I had given my last React talk because I was all tapped out. I had said everything I wanted to say, and then React New York came by and said, do you want to speak? </p><p>And I was like, oh, I really wanted to speak for React New York. So here's my presentation about what I've been working on and what I think the parallels have been for React. And I think there's some generalizable lessons, even if you don't end up using Temporal. So, the inspiration for this talk came from Guillermo Rauch, the creator of Next.js. </p><p>And he was the first person to point out that Temporal.io, does to backend and infra what React did to frontend. Temporal engine is quite complex, much like React, but the surface exposed to developers a beautiful render function and I'm a bit upset because he realized there's before me and I have been working on Temporal for a few months now. </p><p>So important caveats before I start this talk. What I'm presenting to you is alpha for TypeScript. Temporal is typically a goal or Java based application, but we're developing TypeScript and hopefully launching it soon. And then finally "React for the backend" is an analogy, not a design goal. </p><p> The way I treat this is like, it's a, it's basically like crabs. And one of the most entertaining facts that I've ever found is that nature has apparently tried to evolve crabs five independent times. And in fact, there's a word in evolutionary biology for it called Carcinization. And of course, this is really good for a lot of memes. So tired convergent evolution is not uncommon, especially when species have similar selecting pressures in their environments, wired. </p><p>Everything is Crab. And perhaps everything is React, because we have similar design space problems. So I'll tell a little bit of the story through three parts there's Components, and we'll tell it through the story of Uber, talk about architecture, we'll talk through the story of YouTube, and Time will tell you through the story of Amazon. </p><p>So a lot to cover, I'm going to try to go really fast. Don't worry. I'll share the slides on my Twitter later on. Okay.  </p><p><strong>[00:02:17] Part 1 - Components: Code Organization for Real Apps</strong> <br> </p><p>So part one is about components. You see this a lot on YouTube. Probably you're watching now on YouTube or live streaming. And yeah, you know, like three hour live stream and that's it. </p><p>Very cool. I think we, we know how to break things down and React has really helped us be more productive by being able to break things down into the components and knowing how to compose them together in a predictable way. But there's a lot of things unanswered in things like this in, in full stack, clones of major well-known apps, which is the hard parts. </p><p>What like a typical Uber trip, we'll have all these steps like search pricing match. Pick-up drop-off rating tipping, payment, email, uh, and so on and so forth. And typically the naive way of organizing all this is basically one after the other, right? Like this is search goes to pricing, goes to matching, goes to pick upgoes to dropoff goes to rating goes to tipping goes to payment, goes to email, imagine that these are all managed by separate teams and scaled independently. </p><p>Then you realize, like, this is only the happy path. Then you have to throw in a whole bunch of things that can happen along the way. An Uber trip is basically a long running process with humans in the loop and humans are very, very messy by nature. So how would you write an Uber clone? good luck with a lot of data technologies that you would typically reach for just naively, because you will have to discover all these systems and all these use cases and edge cases along the way. </p><p>So when people say full stack, they often really mean like this half drawn horse meme. I think this is particularly funny so I take every opportunity I can get to show it, but to be honest, a lot of us front end developers are probably the other way the half-drawn Dragon where we're frontend a very good and in the backend, we'll just like, you know, stick some stuff on Firebase and something. </p><p>And in reality, if you look at the backend systems, most companies, especially at scale, go towards some form of very complex micro service, system. I don't have the chart for Uber, but Hail-0 is probably a good comparison. Netflix, Twitter, and It's not really avoidable. If you want to scale a company to any significant size, you probably have to break them up into independent services because you're going to ship your org chart anyway. </p><p><strong>[00:04:26] What we learned from React</strong> <br> </p><p>The thing I realized as a React developer, as a front end developer, is that actually we had a pretty good run in the past seven, eight years of React in terms of the fact that front end developers know how to organize code at least in terms of the component level. So we moved from the jQuery era where everything was just kind of spaghetti all over the place to at least something more organized where event handlers are strongly tied, locally tied with renders, but essentially managed by React's runtime.  </p><p>So a few key lessons from React that I personally draw [00:05:00] is that you want to have a component and a renderer model. Like, so essentially the user or the developer writes components. And then the react core team writes the render and that handles a lot of the boilerplate that you might typically forget. </p><p>And this is everything to do with on mounting or having local states. And it gives you a very nice, non-leaky abstraction that you can write. Second, you can also guarantee work and correctness, which is originally what drew Jordan walk to make something like React because he was working on Facebook messenger and there was a lot of inconsistent state within Facebook manager because of the spaghetti code. </p><p>So correctness, meaning that we embrace functional programming to produce a virtual DOM view is a pure function of state. If you look at the old enough React talks, you will see a lot of v = f(d), so view as a pure function of data. And finally the programming model. We like to say that it's just JavaScript. </p><p>There's no custom syntax ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Video: <a href="https://youtu.be/Cxaf8E00GMM">https://youtu.be/Cxaf8E00GMM</a><br>Slides: <a href="https://docs.google.com/presentation/d/1sJSqNy-t-kVxzrWlqMTp_03nI7Zo8Znr7k0f0C6L9ig/edit?usp=sharing">https://docs.google.com/presentation/d/1sJSqNy-t-kVxzrWlqMTp_03nI7Zo8Znr7k0f0C6L9ig/edit?usp=sharing</a></p><p><strong>Timestamps:<br></strong><br>[00:00:00] Intro<br>[00:02:17] Part 1 - Components: Code Organization for Real Apps <br>[00:04:26] What we learned from React <br>[00:07:46] Part 2 - Architecture: Choreography vs Orchestration <br>[00:13:05] Retries and Timeouts <br>[00:14:37] Part 3 - Time: React vs Temporal<br>[00:16:34] Elevator Pitch <br>[00:17:13] Programming Model <br>[00:18:44] Comparing React and Temporal Principles <br>[00:19:11] Live Demo: Amazon One Click Button <br>[00:23:49] Talk Recap <br>[00:24:16] React and Temporal Full Comparison <br>[00:24:42] Conclusion: Enablement</p><p><strong>Transcript</strong><br> </p><p>[00:00:00] Once again, I want to thank you all for tuning in and joining, React New York 2021 without further ado, I'll pass it on to Shawn. </p><p>All right, so hi everyone. </p><p>Hello, React new York. It is my home town in the U S and I miss everyone back in New York. I am currently based in Seattle, but I'm here to talk about React for the Backend. In 2020 I actually thought that I had given my last React talk because I was all tapped out. I had said everything I wanted to say, and then React New York came by and said, do you want to speak? </p><p>And I was like, oh, I really wanted to speak for React New York. So here's my presentation about what I've been working on and what I think the parallels have been for React. And I think there's some generalizable lessons, even if you don't end up using Temporal. So, the inspiration for this talk came from Guillermo Rauch, the creator of Next.js. </p><p>And he was the first person to point out that Temporal.io, does to backend and infra what React did to frontend. Temporal engine is quite complex, much like React, but the surface exposed to developers a beautiful render function and I'm a bit upset because he realized there's before me and I have been working on Temporal for a few months now. </p><p>So important caveats before I start this talk. What I'm presenting to you is alpha for TypeScript. Temporal is typically a goal or Java based application, but we're developing TypeScript and hopefully launching it soon. And then finally "React for the backend" is an analogy, not a design goal. </p><p> The way I treat this is like, it's a, it's basically like crabs. And one of the most entertaining facts that I've ever found is that nature has apparently tried to evolve crabs five independent times. And in fact, there's a word in evolutionary biology for it called Carcinization. And of course, this is really good for a lot of memes. So tired convergent evolution is not uncommon, especially when species have similar selecting pressures in their environments, wired. </p><p>Everything is Crab. And perhaps everything is React, because we have similar design space problems. So I'll tell a little bit of the story through three parts there's Components, and we'll tell it through the story of Uber, talk about architecture, we'll talk through the story of YouTube, and Time will tell you through the story of Amazon. </p><p>So a lot to cover, I'm going to try to go really fast. Don't worry. I'll share the slides on my Twitter later on. Okay.  </p><p><strong>[00:02:17] Part 1 - Components: Code Organization for Real Apps</strong> <br> </p><p>So part one is about components. You see this a lot on YouTube. Probably you're watching now on YouTube or live streaming. And yeah, you know, like three hour live stream and that's it. </p><p>Very cool. I think we, we know how to break things down and React has really helped us be more productive by being able to break things down into the components and knowing how to compose them together in a predictable way. But there's a lot of things unanswered in things like this in, in full stack, clones of major well-known apps, which is the hard parts. </p><p>What like a typical Uber trip, we'll have all these steps like search pricing match. Pick-up drop-off rating tipping, payment, email, uh, and so on and so forth. And typically the naive way of organizing all this is basically one after the other, right? Like this is search goes to pricing, goes to matching, goes to pick upgoes to dropoff goes to rating goes to tipping goes to payment, goes to email, imagine that these are all managed by separate teams and scaled independently. </p><p>Then you realize, like, this is only the happy path. Then you have to throw in a whole bunch of things that can happen along the way. An Uber trip is basically a long running process with humans in the loop and humans are very, very messy by nature. So how would you write an Uber clone? good luck with a lot of data technologies that you would typically reach for just naively, because you will have to discover all these systems and all these use cases and edge cases along the way. </p><p>So when people say full stack, they often really mean like this half drawn horse meme. I think this is particularly funny so I take every opportunity I can get to show it, but to be honest, a lot of us front end developers are probably the other way the half-drawn Dragon where we're frontend a very good and in the backend, we'll just like, you know, stick some stuff on Firebase and something. </p><p>And in reality, if you look at the backend systems, most companies, especially at scale, go towards some form of very complex micro service, system. I don't have the chart for Uber, but Hail-0 is probably a good comparison. Netflix, Twitter, and It's not really avoidable. If you want to scale a company to any significant size, you probably have to break them up into independent services because you're going to ship your org chart anyway. </p><p><strong>[00:04:26] What we learned from React</strong> <br> </p><p>The thing I realized as a React developer, as a front end developer, is that actually we had a pretty good run in the past seven, eight years of React in terms of the fact that front end developers know how to organize code at least in terms of the component level. So we moved from the jQuery era where everything was just kind of spaghetti all over the place to at least something more organized where event handlers are strongly tied, locally tied with renders, but essentially managed by React's runtime.  </p><p>So a few key lessons from React that I personally draw [00:05:00] is that you want to have a component and a renderer model. Like, so essentially the user or the developer writes components. And then the react core team writes the render and that handles a lot of the boilerplate that you might typically forget. </p><p>And this is everything to do with on mounting or having local states. And it gives you a very nice, non-leaky abstraction that you can write. Second, you can also guarantee work and correctness, which is originally what drew Jordan walk to make something like React because he was working on Facebook messenger and there was a lot of inconsistent state within Facebook manager because of the spaghetti code. </p><p>So correctness, meaning that we embrace functional programming to produce a virtual DOM view is a pure function of state. If you look at the old enough React talks, you will see a lot of v = f(d), so view as a pure function of data. And finally the programming model. We like to say that it's just JavaScript. </p><p>There's no custom syntax ...</p>]]>
      </content:encoded>
      <pubDate>Sat, 09 Oct 2021 11:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5fff93e9/baab0f74.mp3" length="25488579" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/ovNBHFPlrEL3_NLgaQPiyGRCL5kjXF0KZpxeWy6yW8w/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY2OTkwNy8x/NjMzNTg3Mjg3LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>1591</itunes:duration>
      <itunes:summary>My first public Temporal talk, presented at React New York 2021.</itunes:summary>
      <itunes:subtitle>My first public Temporal talk, presented at React New York 2021.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Squid Game OST</title>
      <itunes:episode>193</itunes:episode>
      <podcast:episode>193</podcast:episode>
      <itunes:title>[Music Fridays] Squid Game OST</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">dbca40fb-e067-4c67-9eaa-61781e7014bc</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-squid-game-ost</link>
      <description>
        <![CDATA[<ul><li>Squid Game OST: <a href="https://www.youtube.com/watch?v=ADyazK7btX4">https://www.youtube.com/watch?v=ADyazK7btX4</a></li><li>Trumpet Concerto: <a href="https://www.youtube.com/watch?v=oYA2RRJpS6k">https://www.youtube.com/watch?v=oYA2RRJpS6k</a></li><li>Blue Danube: <a href="https://www.youtube.com/watch?v=KEGdn0OZ22Q">https://www.youtube.com/watch?v=KEGdn0OZ22Q</a></li><li><a href="https://www.thefocus.news/tv/squid-game-what-is-the-classical-music-played-before-the-game/">https://www.thefocus.news/tv/squid-game-what-is-the-classical-music-played-before-the-game/</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Squid Game OST: <a href="https://www.youtube.com/watch?v=ADyazK7btX4">https://www.youtube.com/watch?v=ADyazK7btX4</a></li><li>Trumpet Concerto: <a href="https://www.youtube.com/watch?v=oYA2RRJpS6k">https://www.youtube.com/watch?v=oYA2RRJpS6k</a></li><li>Blue Danube: <a href="https://www.youtube.com/watch?v=KEGdn0OZ22Q">https://www.youtube.com/watch?v=KEGdn0OZ22Q</a></li><li><a href="https://www.thefocus.news/tv/squid-game-what-is-the-classical-music-played-before-the-game/">https://www.thefocus.news/tv/squid-game-what-is-the-classical-music-played-before-the-game/</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 09 Oct 2021 02:46:36 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a2e5b4fd/7de937f7.mp3" length="25109370" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>626</itunes:duration>
      <itunes:summary>Squid Game's most memorable sounds.</itunes:summary>
      <itunes:subtitle>Squid Game's most memorable sounds.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Michael Scott Theory of Social Class [Alex Danco]</title>
      <itunes:episode>192</itunes:episode>
      <podcast:episode>192</podcast:episode>
      <itunes:title>The Michael Scott Theory of Social Class [Alex Danco]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a241d20b-e8e5-4328-9d17-ed387224b53b</guid>
      <link>https://mixtape.swyx.io/episodes/the-michael-scott-theory-of-social-class-alex-danco</link>
      <description>
        <![CDATA[<p>Listen to the Infinite Loops podcast: <a href="https://www.infiniteloopspodcast.com/alex-danco-everyones-job-is-world-building-ep53/">https://www.infiniteloopspodcast.com/alex-danco-everyones-job-is-world-building-ep53/</a> (40mins in)</p><p>Read the full essay: <a href="https://alexdanco.com/2021/01/22/the-michael-scott-theory-of-social-class/">https://alexdanco.com/2021/01/22/the-michael-scott-theory-of-social-class/</a></p><p>See tweet reactions: <a href="https://twitter.com/swyx/status/1424953927426928646">https://twitter.com/swyx/status/1424953927426928646</a></p><p><strong>Transcript</strong> <br> </p><p>[00:00:00] Hey everyone today, I'm about to break one of the core rules of this mixed tape, which is that episode should come in at around 10 minutes. Uh, this is a 25 minute rant from Alex Danco, which is still one of the best essays I've read of the year. He posted it on January 22nd, and I think it's still resonating.  </p><p>It basically is a theory of social class that is both entertaining and actually strangely true. Just don't think too hard about it because if you do you will realize how true it is. </p><p>Maybe this is a good segue into the other thing that I feel like we were theoretically supposed to talk about this podcast episode,  </p><p>which was the Michael Scott theory of social class, which again is like another example of the power of world-building in this  </p><p>case, it's the power of  </p><p>world-building as applied to the phenomenon of middleman. </p><p>Right, right. Like, what is middle management? If not world built real, because that's all you've got right. Is this  </p><p>world you've constructed. So originally a missile, who's  </p><p>going to fill the forms out. I mean, come on.  </p><p>It's not, it's not anything who's going to fill the firms out. It's like, who's going to create the meaning. </p><p>It's like I forgot who described middle  </p><p>management as the control rods and a nuclear reactor. It's like, but the point of them is to slow things down so that it doesn't run out of your control and blow up. So,  </p><p>okay. So I wrote this piece, the Michael Scott theory of social class,  </p><p>which is basically a re skinning of Venkatesh Rouse article that your base principle, which itself was a re-skinning of Holly White's book, the organization, man. </p><p>Oh, so that's the actual source material is the organization, man. Have you read the organization, man? Do you know that book?  </p><p>I don't have notes on it. So that means I didn't take it seriously. It's so good. It's so  </p><p>good. It's in the list of  </p><p>books that I recommend to everybody. So I'm going to have, I'm going to have to read it again. </p><p>What's remarkable about the organization, man is  </p><p>simultaneously how in a literal sense. It did not get the future. Right.  </p><p>But at a second  </p><p>order sense, it just nailed the future so hard. They got it. So, so, so right, just at a slightly different abstraction layer than people realize. So the general thesis of the organization, man,  </p><p>is that all organizations  </p><p>that survive have stratified into three layers. </p><p>You have the bottom layer, the middle layer and the top layer. The bottom layer is the people who do the actual work. This is the majority of people. Their lives are spent doing literal things. So these are line workers, frontline people,  </p><p>anybody who is  </p><p>actually producing something. Literally there are the people at the bottom there, the majority of  </p><p>people at the top, you have the exact. </p><p>They actually have a lot in common  </p><p>with the people at the bottom  </p><p>in the sense that they have very  </p><p>literal roles and responsibilities and very real stakes involved. And they see the world very clearly as it is, but the people at the bottom and the people at the top see the world through clear eyes with clear actions and consequences, but there's this group of people in the middle called middle-management that is really, really different than either of those groups. </p><p>And their job is to intermediate between  </p><p>the people at the top and the people at the bottom by basically constructing this reality called middle management that does not literally produce anything nor have any literal  </p><p>stakes or consequences, but whose job is  </p><p>effectively to mediate like the control rods in the reactor to say like, look,  </p><p>the goal here is to create a stable system  </p><p>that perpetuate. </p><p>Regardless of how efficient it is or how complicated it is or anything just like, can you get something to persist? This group of people will always emerge in one form or another. So in the 1950, in the early  </p><p>fifties, when Holly white wrote this book, this was in the era  </p><p>of these mega mega conglomerates, like Dow DuPont, us steel, general motors, like this was the field. </p><p>Like the current mindset was that. The frontier of progress was mega organizational dynamics. It was scaled to get scaled, to get scaled. This is how everything works. Eventually everything will be run by four corporations because we figured out the science of how management works. And specifically we figured out what middle-management. </p><p>We created this whole world  </p><p>of middle management that has sense of purpose and a sense  </p><p>of identity. And it was fed through these institutions called business schools and the NBA. And this whole  </p><p>idea that like middle manager was actually this craft more or less independent of the  </p><p>industry. It's like, what do you do? </p><p>Oh, you're a manager. Oh, like what kind of industry do you manage? It doesn't matter. Like I do manage. Right. That was the thing that you can learn. Do you go to management school and learn management regardless of where you were from? You remember in the office?  </p><p>I'm just sitting here because I love that movie. </p><p>There was one particular episode of the office  </p><p>where David Wallace, a CFO brings in a new boss for Michael. Who is Idris Elba who comes in as like the professional manager. And Michael's like, where are you from? He's like, oh, steel.[00:05:00]  </p><p>Um, but anyway, so this is idea. It's like, like as Holly white describes  </p><p>it, William H. White, he went by Holly white as  </p><p>he describes it. Right? So the whole book is about this three layer system. And this three  </p><p>layer construct where you have the people at the bar. Who again are doing all the actual work and have no path to leverage. </p><p>And the people at the top  </p><p>who have all the leverage, but  </p><p>are very deeply suspicious of everything and are perpetually trying to acquire and keep control over this huge sprawling.  </p><p>Basically those two sides in order  </p><p>to not fly apart at a hundred miles an hour, need this mediating influence in the middle called the middle management. </p><p>&lt;...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Infinite Loops podcast: <a href="https://www.infiniteloopspodcast.com/alex-danco-everyones-job-is-world-building-ep53/">https://www.infiniteloopspodcast.com/alex-danco-everyones-job-is-world-building-ep53/</a> (40mins in)</p><p>Read the full essay: <a href="https://alexdanco.com/2021/01/22/the-michael-scott-theory-of-social-class/">https://alexdanco.com/2021/01/22/the-michael-scott-theory-of-social-class/</a></p><p>See tweet reactions: <a href="https://twitter.com/swyx/status/1424953927426928646">https://twitter.com/swyx/status/1424953927426928646</a></p><p><strong>Transcript</strong> <br> </p><p>[00:00:00] Hey everyone today, I'm about to break one of the core rules of this mixed tape, which is that episode should come in at around 10 minutes. Uh, this is a 25 minute rant from Alex Danco, which is still one of the best essays I've read of the year. He posted it on January 22nd, and I think it's still resonating.  </p><p>It basically is a theory of social class that is both entertaining and actually strangely true. Just don't think too hard about it because if you do you will realize how true it is. </p><p>Maybe this is a good segue into the other thing that I feel like we were theoretically supposed to talk about this podcast episode,  </p><p>which was the Michael Scott theory of social class, which again is like another example of the power of world-building in this  </p><p>case, it's the power of  </p><p>world-building as applied to the phenomenon of middleman. </p><p>Right, right. Like, what is middle management? If not world built real, because that's all you've got right. Is this  </p><p>world you've constructed. So originally a missile, who's  </p><p>going to fill the forms out. I mean, come on.  </p><p>It's not, it's not anything who's going to fill the firms out. It's like, who's going to create the meaning. </p><p>It's like I forgot who described middle  </p><p>management as the control rods and a nuclear reactor. It's like, but the point of them is to slow things down so that it doesn't run out of your control and blow up. So,  </p><p>okay. So I wrote this piece, the Michael Scott theory of social class,  </p><p>which is basically a re skinning of Venkatesh Rouse article that your base principle, which itself was a re-skinning of Holly White's book, the organization, man. </p><p>Oh, so that's the actual source material is the organization, man. Have you read the organization, man? Do you know that book?  </p><p>I don't have notes on it. So that means I didn't take it seriously. It's so good. It's so  </p><p>good. It's in the list of  </p><p>books that I recommend to everybody. So I'm going to have, I'm going to have to read it again. </p><p>What's remarkable about the organization, man is  </p><p>simultaneously how in a literal sense. It did not get the future. Right.  </p><p>But at a second  </p><p>order sense, it just nailed the future so hard. They got it. So, so, so right, just at a slightly different abstraction layer than people realize. So the general thesis of the organization, man,  </p><p>is that all organizations  </p><p>that survive have stratified into three layers. </p><p>You have the bottom layer, the middle layer and the top layer. The bottom layer is the people who do the actual work. This is the majority of people. Their lives are spent doing literal things. So these are line workers, frontline people,  </p><p>anybody who is  </p><p>actually producing something. Literally there are the people at the bottom there, the majority of  </p><p>people at the top, you have the exact. </p><p>They actually have a lot in common  </p><p>with the people at the bottom  </p><p>in the sense that they have very  </p><p>literal roles and responsibilities and very real stakes involved. And they see the world very clearly as it is, but the people at the bottom and the people at the top see the world through clear eyes with clear actions and consequences, but there's this group of people in the middle called middle-management that is really, really different than either of those groups. </p><p>And their job is to intermediate between  </p><p>the people at the top and the people at the bottom by basically constructing this reality called middle management that does not literally produce anything nor have any literal  </p><p>stakes or consequences, but whose job is  </p><p>effectively to mediate like the control rods in the reactor to say like, look,  </p><p>the goal here is to create a stable system  </p><p>that perpetuate. </p><p>Regardless of how efficient it is or how complicated it is or anything just like, can you get something to persist? This group of people will always emerge in one form or another. So in the 1950, in the early  </p><p>fifties, when Holly white wrote this book, this was in the era  </p><p>of these mega mega conglomerates, like Dow DuPont, us steel, general motors, like this was the field. </p><p>Like the current mindset was that. The frontier of progress was mega organizational dynamics. It was scaled to get scaled, to get scaled. This is how everything works. Eventually everything will be run by four corporations because we figured out the science of how management works. And specifically we figured out what middle-management. </p><p>We created this whole world  </p><p>of middle management that has sense of purpose and a sense  </p><p>of identity. And it was fed through these institutions called business schools and the NBA. And this whole  </p><p>idea that like middle manager was actually this craft more or less independent of the  </p><p>industry. It's like, what do you do? </p><p>Oh, you're a manager. Oh, like what kind of industry do you manage? It doesn't matter. Like I do manage. Right. That was the thing that you can learn. Do you go to management school and learn management regardless of where you were from? You remember in the office?  </p><p>I'm just sitting here because I love that movie. </p><p>There was one particular episode of the office  </p><p>where David Wallace, a CFO brings in a new boss for Michael. Who is Idris Elba who comes in as like the professional manager. And Michael's like, where are you from? He's like, oh, steel.[00:05:00]  </p><p>Um, but anyway, so this is idea. It's like, like as Holly white describes  </p><p>it, William H. White, he went by Holly white as  </p><p>he describes it. Right? So the whole book is about this three layer system. And this three  </p><p>layer construct where you have the people at the bar. Who again are doing all the actual work and have no path to leverage. </p><p>And the people at the top  </p><p>who have all the leverage, but  </p><p>are very deeply suspicious of everything and are perpetually trying to acquire and keep control over this huge sprawling.  </p><p>Basically those two sides in order  </p><p>to not fly apart at a hundred miles an hour, need this mediating influence in the middle called the middle management. </p><p>&lt;...</p>]]>
      </content:encoded>
      <pubDate>Fri, 08 Oct 2021 02:18:30 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c3e78cdb/dec6bd2b.mp3" length="24430978" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/2muAGjA__JF7Y9wH_vNxOGjPbnk1Tfou2hU5BAe5eB4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY3MTMzMi8x/NjMzNjczOTEwLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>1523</itunes:duration>
      <itunes:summary>Alex mouthblogs one of the best essays I've read all year.</itunes:summary>
      <itunes:subtitle>Alex mouthblogs one of the best essays I've read all year.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Everything Goes My Way [Bill Lawrence]</title>
      <itunes:episode>190</itunes:episode>
      <podcast:episode>190</podcast:episode>
      <itunes:title>Everything Goes My Way [Bill Lawrence]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ad760b73-0db9-4d85-8b51-56a8f266a80e</guid>
      <link>https://mixtape.swyx.io/episodes/everything-goes-my-way-bill-lawrence</link>
      <description>
        <![CDATA[<p>Listen to Brett Goldstein's podcast <a href="https://www.listennotes.com/podcasts/films-to-be-buried/bill-lawrence-films-to-be-vyfQWE4F5O3/">https://www.listennotes.com/podcasts/films-to-be-buried/bill-lawrence-films-to-be-vyfQWE4F5O3/</a> (20 mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Brett Goldstein's podcast <a href="https://www.listennotes.com/podcasts/films-to-be-buried/bill-lawrence-films-to-be-vyfQWE4F5O3/">https://www.listennotes.com/podcasts/films-to-be-buried/bill-lawrence-films-to-be-vyfQWE4F5O3/</a> (20 mins in)</p>]]>
      </content:encoded>
      <pubDate>Thu, 07 Oct 2021 01:49:59 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/abe39159/69bb451f.mp3" length="21310252" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>531</itunes:duration>
      <itunes:summary>The Scrubs and Ted Lasso creator's personal philosophy.</itunes:summary>
      <itunes:subtitle>The Scrubs and Ted Lasso creator's personal philosophy.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Saying Yes [Howie Mandel]</title>
      <itunes:episode>189</itunes:episode>
      <podcast:episode>189</podcast:episode>
      <itunes:title>Saying Yes [Howie Mandel]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/how-deal-or-no-deal-happened-howie-mandel</link>
      <description>
        <![CDATA[<p>Listen to/Watch the Tiger Belly podcast: <a href="https://www.youtube.com/watch?v=HUNZe_ghZK4">https://www.youtube.com/watch?v=HUNZe_ghZK4</a></p><ul><li><a href="https://en.wikipedia.org/wiki/Deal_or_No_Deal_(American_game_show)#Season_one_(2005%E2%80%932006)">https://en.wikipedia.org/wiki/Deal_or_No_Deal_(American_game_show)#Season_one_(2005%E2%80%932006)</a></li><li><a href="https://en.wikipedia.org/wiki/Howie_Mandel#Later_work">https://en.wikipedia.org/wiki/Howie_Mandel#Later_work</a></li><li><a href="https://en.wikipedia.org/wiki/Steve_Harvey">https://en.wikipedia.org/wiki/Steve_Harvey</a></li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> This is the story of how, Howie Mandel booked Deal or No Deal, completely turning his career around, even though he originally didn't want the job in the first place.  </p><p>As a word of caution, there is some swearing, there's a lot of swearing in this story. So you've been warned.  </p><p>[00:00:13] <strong>Bobby Lee:</strong> You told me once though, too, is that, um, At first, when dealer knew no deal was presented to you, you didn't really initially jump on  </p><p>[00:00:20] <strong>Howie Mandel:</strong> it, jump on it. I said, fuck you to the person. I know I was at 2005. I T I told you this, my career in my mind was over, you know, I had, I had done, uh, St elsewhere and I had done Bobby's world in the nineties, and I did a lot of TV. </p><p>And I did a lot of movies in the eighties. And by about 2004, I was getting jobs at comedy clubs, which were maybe twenty-five percent full when I got there. So there was no people in the audience. So the audience has waned in my, in my height. I was playing like 10,000 seats and 84 or 83 and doing the tonight show. </p><p>But now. 60 people in the audience. And I was reading for parts for five lines and under, so I bead outside a casting office and then I get this call from my manager, says, you know, NBC wants you to do, uh, a game show and I went, fuck you. And if you remember. Uh, nobody remembers, but if you remember 2004, 2005, at that time, not one comedian ever since Groucho Marx had done a game show, Gracia marks, did you bet your life, which Leno is actually doing right now, but, but no comedian had done that. </p><p>And in fact, you know, being the game show host was the punchline. You know, it was kind of a joke. It's just the guy in a suit who reads trivia question. I didn't want to be a game. So I said, fuck you, you know, Career is over and I'd like to leave and leave. No, I'm I, I deal in, uh, I've I've done. Okay. But I like real estate as much as I like show business. </p><p>So I was doing real. I said, listen, as for money and business, I can do okay. I just don't need to be constantly humiliated, embarrassed, kicked in the nuts mentally every fucking day. This is a really hard thing. Even when you're doing well, even when you're doing well, because the better you do the harder the rejection feels because you feel like you got that self worthiness and how can he say no? </p><p>You know, even up to like two months ago, I've, you know, as you talked about, I produce shows, I've even said to a network, you know, All hosts this one and they have said to me, well, we don't want you. So yeah. You know, which is funny, but it's also, it's a kick in the nuts. So w what I'm saying is I couldn't, I wasn't, I didn't have the success along with the kick of the nuts. </p><p>So I just said, listen, I'll make money. I'll do it. I don't need to do this to myself every day. And if I do a game show, that's going to be the nail in the coffin of my career. Wow. You know, game show hosts. That's the last thing I want to do, or I'd be embarrassed in front. Comedy community or anybody in show business. </p><p>The last thing he did, he did St. Elsewhere. He did movies. He created shows. And now he's saying, what is the capital of Arizona for six points? Yeah. You know, it wasn't something I thought was an in the cards for me. And, and so I said, no, then they call back a half hour later they go. I just want you to understand that they're going to do this game. </p><p>It's not an afternoon game show. They're going to do it in primetime five nights. And no network has ever devoted five hours in one week of prime time television to a game which already exists in most of the world and it's kicking ass. Ah, so I said, I really don't want to do it. He calls me back half hour later and he's. </p><p>Will you just talk to the guy? I go, I'll talk to the guy, but I don't even want to, you know, part of the humiliation is me driving and trying to find the place I don't like today. Anyway, uh, he comes in and he goes, let me just show you the game. And I thought I was being pranked. It's this guy, Rob Smith from Endemol. And he brought in, he had a cartoon, he had a cartoon, he had a, um, an art card, like a piece of paper, and he had drawn 26 squares. </p><p>He didn't go to Kinko. He didn't spend, it looked like a special needs after school project. Yeah. And, and, and he, he puts these 2016. I'm going to show you something, pick a card and don't show me what it is. And I pick a card and I don't show him what it is, but he's got the, each card had the amount of money on it, like a million and what yeah, he goes now, do you think you got the million? </p><p>I go, well, I got the soup and why do I think he goes, watch this open up six other cards and whatever's in those cards is not in York and I didn't really understand. I go. Is there any trivia? Is there any skill. I went home and I told my wife, this is the worst fucking day, an hour an hour. And they kept saying to me, you are perfect for this. </p><p>We can't do this without you Howie. We see you as the perfect person for this game, which bothered me more because there's no fucking game. Maybe it's because I had no fucking careers. So a guy with no career doing no games. Perfect. So. I went home and my wife said to me, what did, I said, it's his game. </p><p>They opened up cases in that and she goes, do it. And, and, um, she just said flat out do it. Yeah. Well, she said, I don't want you in the house. She said, just do it please. You just gotta, I was going down a really dark wormhole. I was just sitting there horribly and she goes, I don't care what it is. Just do some, you just need to do it. </p><p>And, and so she talked me into doing it, which I thought was. Horrible idea, but I listened to her, like you listened to her. They seem to be a little smarter than we are. Um, and, and the thing is that, so I went there and I was devastated, you know, was because they were practicing it and it didn't make any sense to me. </p><p>And then I said, oh, and this is fraud. So I called them back on Friday and I said, okay, I'll do it. And they went great. We told you, you're the perfect person for this. You're the guy that can do this. And I said, when do we tape? And he goes Monday and I go Monday, Monday, but what about the models you need 26 months? </p><p>We got, yes, you've already cast all the models I go. What about a set built? How fucking far down the list was? I, I called them back. I was terrified that I said, okay. But my wife made me say, okay. </p><p>So I called them a couple hours later and I said, can I, I don't know what to do. And I've never done a game show QBO. I live vulnerable and scared, but yes, I was even more heightened vulnerability and fear because we were about to start. And so I said, can I hear some comedy from my friends too? Right? </p><p>Maybe we can write maybe if nothing else, if this ga...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to/Watch the Tiger Belly podcast: <a href="https://www.youtube.com/watch?v=HUNZe_ghZK4">https://www.youtube.com/watch?v=HUNZe_ghZK4</a></p><ul><li><a href="https://en.wikipedia.org/wiki/Deal_or_No_Deal_(American_game_show)#Season_one_(2005%E2%80%932006)">https://en.wikipedia.org/wiki/Deal_or_No_Deal_(American_game_show)#Season_one_(2005%E2%80%932006)</a></li><li><a href="https://en.wikipedia.org/wiki/Howie_Mandel#Later_work">https://en.wikipedia.org/wiki/Howie_Mandel#Later_work</a></li><li><a href="https://en.wikipedia.org/wiki/Steve_Harvey">https://en.wikipedia.org/wiki/Steve_Harvey</a></li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> This is the story of how, Howie Mandel booked Deal or No Deal, completely turning his career around, even though he originally didn't want the job in the first place.  </p><p>As a word of caution, there is some swearing, there's a lot of swearing in this story. So you've been warned.  </p><p>[00:00:13] <strong>Bobby Lee:</strong> You told me once though, too, is that, um, At first, when dealer knew no deal was presented to you, you didn't really initially jump on  </p><p>[00:00:20] <strong>Howie Mandel:</strong> it, jump on it. I said, fuck you to the person. I know I was at 2005. I T I told you this, my career in my mind was over, you know, I had, I had done, uh, St elsewhere and I had done Bobby's world in the nineties, and I did a lot of TV. </p><p>And I did a lot of movies in the eighties. And by about 2004, I was getting jobs at comedy clubs, which were maybe twenty-five percent full when I got there. So there was no people in the audience. So the audience has waned in my, in my height. I was playing like 10,000 seats and 84 or 83 and doing the tonight show. </p><p>But now. 60 people in the audience. And I was reading for parts for five lines and under, so I bead outside a casting office and then I get this call from my manager, says, you know, NBC wants you to do, uh, a game show and I went, fuck you. And if you remember. Uh, nobody remembers, but if you remember 2004, 2005, at that time, not one comedian ever since Groucho Marx had done a game show, Gracia marks, did you bet your life, which Leno is actually doing right now, but, but no comedian had done that. </p><p>And in fact, you know, being the game show host was the punchline. You know, it was kind of a joke. It's just the guy in a suit who reads trivia question. I didn't want to be a game. So I said, fuck you, you know, Career is over and I'd like to leave and leave. No, I'm I, I deal in, uh, I've I've done. Okay. But I like real estate as much as I like show business. </p><p>So I was doing real. I said, listen, as for money and business, I can do okay. I just don't need to be constantly humiliated, embarrassed, kicked in the nuts mentally every fucking day. This is a really hard thing. Even when you're doing well, even when you're doing well, because the better you do the harder the rejection feels because you feel like you got that self worthiness and how can he say no? </p><p>You know, even up to like two months ago, I've, you know, as you talked about, I produce shows, I've even said to a network, you know, All hosts this one and they have said to me, well, we don't want you. So yeah. You know, which is funny, but it's also, it's a kick in the nuts. So w what I'm saying is I couldn't, I wasn't, I didn't have the success along with the kick of the nuts. </p><p>So I just said, listen, I'll make money. I'll do it. I don't need to do this to myself every day. And if I do a game show, that's going to be the nail in the coffin of my career. Wow. You know, game show hosts. That's the last thing I want to do, or I'd be embarrassed in front. Comedy community or anybody in show business. </p><p>The last thing he did, he did St. Elsewhere. He did movies. He created shows. And now he's saying, what is the capital of Arizona for six points? Yeah. You know, it wasn't something I thought was an in the cards for me. And, and so I said, no, then they call back a half hour later they go. I just want you to understand that they're going to do this game. </p><p>It's not an afternoon game show. They're going to do it in primetime five nights. And no network has ever devoted five hours in one week of prime time television to a game which already exists in most of the world and it's kicking ass. Ah, so I said, I really don't want to do it. He calls me back half hour later and he's. </p><p>Will you just talk to the guy? I go, I'll talk to the guy, but I don't even want to, you know, part of the humiliation is me driving and trying to find the place I don't like today. Anyway, uh, he comes in and he goes, let me just show you the game. And I thought I was being pranked. It's this guy, Rob Smith from Endemol. And he brought in, he had a cartoon, he had a cartoon, he had a, um, an art card, like a piece of paper, and he had drawn 26 squares. </p><p>He didn't go to Kinko. He didn't spend, it looked like a special needs after school project. Yeah. And, and, and he, he puts these 2016. I'm going to show you something, pick a card and don't show me what it is. And I pick a card and I don't show him what it is, but he's got the, each card had the amount of money on it, like a million and what yeah, he goes now, do you think you got the million? </p><p>I go, well, I got the soup and why do I think he goes, watch this open up six other cards and whatever's in those cards is not in York and I didn't really understand. I go. Is there any trivia? Is there any skill. I went home and I told my wife, this is the worst fucking day, an hour an hour. And they kept saying to me, you are perfect for this. </p><p>We can't do this without you Howie. We see you as the perfect person for this game, which bothered me more because there's no fucking game. Maybe it's because I had no fucking careers. So a guy with no career doing no games. Perfect. So. I went home and my wife said to me, what did, I said, it's his game. </p><p>They opened up cases in that and she goes, do it. And, and, um, she just said flat out do it. Yeah. Well, she said, I don't want you in the house. She said, just do it please. You just gotta, I was going down a really dark wormhole. I was just sitting there horribly and she goes, I don't care what it is. Just do some, you just need to do it. </p><p>And, and so she talked me into doing it, which I thought was. Horrible idea, but I listened to her, like you listened to her. They seem to be a little smarter than we are. Um, and, and the thing is that, so I went there and I was devastated, you know, was because they were practicing it and it didn't make any sense to me. </p><p>And then I said, oh, and this is fraud. So I called them back on Friday and I said, okay, I'll do it. And they went great. We told you, you're the perfect person for this. You're the guy that can do this. And I said, when do we tape? And he goes Monday and I go Monday, Monday, but what about the models you need 26 months? </p><p>We got, yes, you've already cast all the models I go. What about a set built? How fucking far down the list was? I, I called them back. I was terrified that I said, okay. But my wife made me say, okay. </p><p>So I called them a couple hours later and I said, can I, I don't know what to do. And I've never done a game show QBO. I live vulnerable and scared, but yes, I was even more heightened vulnerability and fear because we were about to start. And so I said, can I hear some comedy from my friends too? Right? </p><p>Maybe we can write maybe if nothing else, if this ga...</p>]]>
      </content:encoded>
      <pubDate>Tue, 05 Oct 2021 21:31:12 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>871</itunes:duration>
      <itunes:summary>An incredible story of a career turnaround, giving Howie Mandel a second life as a TV personality.</itunes:summary>
      <itunes:subtitle>An incredible story of a career turnaround, giving Howie Mandel a second life as a TV personality.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to be miserable for the rest of your life [Joey Schweitzer]</title>
      <itunes:episode>188</itunes:episode>
      <podcast:episode>188</podcast:episode>
      <itunes:title>How to be miserable for the rest of your life [Joey Schweitzer]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4bc347d4-7cb3-4f22-8828-c52f156d9f9f</guid>
      <link>https://mixtape.swyx.io/episodes/how-to-be-miserable-for-the-rest-of-your-life-joey-schweitzer</link>
      <description>
        <![CDATA[<p>Watch on YouTube: <a href="https://www.youtube.com/watch?v=W9qsxhhNUoU">https://www.youtube.com/watch?v=W9qsxhhNUoU</a></p><ul><li>1. Wake up whenever you want </li><li><strong>2. Make sure your house is a complete disaster </strong></li><li>3. Procrastinate </li><li>4. Pretend to be busy</li><li>5. Wait for opportunities </li><li>6. Always say no </li><li>7. Be suspicious of people</li><li><strong>8. Never fix the things you dislike about yourself</strong></li><li>9. Focus on things you can’t control </li><li>10. Use fear as motivation </li><li>11. Only do what is comfortable </li><li><strong>12. Believe you are special</strong></li><li>13. See life not how it is, but how you wish it to be</li></ul><p><br><strong>Transcript<br></strong><br>Here's a quick tutorial</p><p>on how to be miserable<br>for the rest of your life.</p><p>Step one, wake up whenever you want to.</p><p>Don't wake up at a reasonable hour,</p><p>an hour that makes you<br>feel good about yourself.</p><p>Make sure you wake up</p><p>when everyone has had a<br>head start to the day.</p><p>You really wanna make sure</p><p>you feel like you've missed any chance</p><p>to start your day off on the right foot.</p><p>And when you get out of bed,</p><p>don't make your bed and don't shower.</p><p>Just wear whatever you wore<br>yesterday and head downstairs.</p><p>It's important that you start the day off</p><p>with little to no self-respect,</p><p>feeling as grimy as possible.</p><p>Step two, make sure your house</p><p>is always a complete disaster.</p><p>Your house is filled with many rooms,</p><p>each with a specific purpose.</p><p>You wanna make sure that<br>it's extremely difficult</p><p>to accomplish those purposes.</p><p>The pigsty will also help<br>subconsciously reinforce the idea</p><p>that you're a disorganized person</p><p>whose life is not in order.</p><p>This is an extremely<br>important belief to have</p><p>when trying to remain miserable.</p><p>Step three, procrastinate.</p><p>When the thought dawns on you<br>to do something productive,</p><p>like clean your disgusting kitchen,</p><p>just ignore that feeling.</p><p>After all you just woke up,</p><p>and you have so much time later<br>in the day to get that done.</p><p>You wanna get in the habit</p><p>of delegating all your life's problems</p><p>to the future version of yourself,</p><p>who will probably have<br>a lot more motivation</p><p>and energy than you do right now.</p><p>Step four, look busy.</p><p>After you sit down to do some<br>work, open up a Word document</p><p>to help yourself feel like<br>you're being productive.</p><p>Give your document a nice title</p><p>and then immediately open up Reddit,</p><p>Instagram, Facebook, and Twitter</p><p>just to check if you missed anything.</p><p>You see, it doesn't<br>really matter what you do.</p><p>As long as you're sitting on your desk</p><p>and that Word document is open,</p><p>it'll help trick your conscience</p><p>into thinking you're doing work,</p><p>but you won't be getting<br>any further in life.</p><p>Step five, wait for opportunities.</p><p>Never be proactive with<br>finding new opportunities</p><p>to grow your career or meet new people.</p><p>Wait for all of that to<br>come knocking on your door.</p><p>After all, if it's gonna<br>happen, it's gonna happen.</p><p>You'll meet the girl<br>of your dreams one day</p><p>and things will kinda just work out.</p><p>You'll probably also land your dream job</p><p>if you just wait long enough.</p><p>Anyways, the important<br>thing is to not take action.</p><p>Don't try to figure out<br>the most effective way</p><p>to get what you want, just<br>wait until things work out.</p><p>Step six, be default no.</p><p>When a friend asks you to go<br>out for a drink, just say no.</p><p>After all, you're super busy these days</p><p>and have a lot of work to do.</p><p>When your boss gives you the opportunity</p><p>to lead a meeting at work,</p><p>try to find an excuse to slink out of it.</p><p>The key here is to give<br>everyone the impression</p><p>that they should just let<br>you do your own thing.</p><p>Be so good at saying no</p><p>that people just stop<br>asking you to do anything.</p><p>Step seven, be suspicious of people.</p><p>Never give people the<br>benefit of the doubt.</p><p>Believe that everyone</p><p>basically just wants to<br>take advantage of you,</p><p>and because of this, you should be guarded</p><p>and put up walls to protect<br>yourself emotionally.</p><p>Assume the smiles people give you are fake</p><p>and that their motives are malevolent.</p><p>Step eight, never fix the things<br>you dislike about yourself.</p><p>Continue to engage in activities</p><p>that make feel subhuman and weak.</p><p>Never prove to yourself</p><p>that you can overcome<br>obstacles or better yourself.</p><p>Never attempt to transcend your vices</p><p>or change your lifestyle for the better.</p><p>Subscribe to the idea<br>that people can't change,</p><p>so you shouldn't try.</p><p>Step nine, focus on<br>things you can't control.</p><p>As often as possible, get<br>pissed off at the traffic,</p><p>the government, the pandemic.</p><p>You really wanna reinforce the idea</p><p>that the world is messed up</p><p>and there's nothing you can do about it.</p><p>Focus on the shortcomings of others,</p><p>the failings of your country,<br>and the state of the economy.</p><p>Maintain a constant<br>external locus of control</p><p>over all the events in your life.</p><p>This will really help you feel powerless.</p><p>And if you're trying to be<br>miserable, that's perfect.</p><p>Step 10, use fear as motivation.</p><p>Make the fear of negative consequence</p><p>your primary motivator<br>for everything you do.</p><p>Set up deadlines that frighten you</p><p>and punish yourself for<br>failing to meet them.</p><p>Use white-knuckle tactics</p><p>to force yourself into productivity</p><p>and remind yourself constantly</p><p>that your entire life could fall apart</p><p>if you don't keep your head above water.</p><p>Step 11, only do what is comfortable.</p><p>Let your comfort zone be the authority</p><p>on what you do and don't do.</p><p>If it's not comfortable, don't do it.</p><p>Avoid discomfort at all costs</p><p>and participate only in activities</p><p>that are familiar and effortless.</p><p>Don't concern yourself with gaining</p><p>fresh perspectives or novel experiences.</p><p>Stay in your lane. Operate<br>in your wheelhouse.</p><p>Step 12, believe you're special.</p><p>Behave like you're entitled to things</p><p>on the basis that you're just<br>different than everyone else.</p><p>Assume that the people that<br>have what you want in life</p><p>just don't deserve it as much as you do.</p><p>Always regard yourself as talented,</p><p>unique, one of a kind.</p><p>This will really help you<br>develop an outsider complex,</p><p>which will make it difficult<br>to open up to other people</p><p>or see things from their perspective.</p><p>But since you don't wanna do</p><p>any of that uncomfortable<br>stuff anyways, that's perfect.</p><p>Step 13, see life not as it is,</p><p>but how you wish it to be.</p><p>Daydream of a day where things are better,</p><p>fantasize about a life where<br>all your problems are gone.</p><p>You wanna make sure you mentally<br>escape as much as possible</p><p>to distract you from the<br>obstacles in front of you.</p><p>Pour your mental energy</p><p>not into fixing your problems<br>or improving yourself,</p><p>but into building up this fantasy</p><p>to be as detailed as possible.</p><p>Reflect daily about what you would buy</p><p>if you won the lottery<br>or became a celebrity.</p><p>Constantly compare your<br>life to this fiction</p><p>and become resentful at the juxtaposition.</p><p>So if suffering is what you're after</p><p>and you crave the...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch on YouTube: <a href="https://www.youtube.com/watch?v=W9qsxhhNUoU">https://www.youtube.com/watch?v=W9qsxhhNUoU</a></p><ul><li>1. Wake up whenever you want </li><li><strong>2. Make sure your house is a complete disaster </strong></li><li>3. Procrastinate </li><li>4. Pretend to be busy</li><li>5. Wait for opportunities </li><li>6. Always say no </li><li>7. Be suspicious of people</li><li><strong>8. Never fix the things you dislike about yourself</strong></li><li>9. Focus on things you can’t control </li><li>10. Use fear as motivation </li><li>11. Only do what is comfortable </li><li><strong>12. Believe you are special</strong></li><li>13. See life not how it is, but how you wish it to be</li></ul><p><br><strong>Transcript<br></strong><br>Here's a quick tutorial</p><p>on how to be miserable<br>for the rest of your life.</p><p>Step one, wake up whenever you want to.</p><p>Don't wake up at a reasonable hour,</p><p>an hour that makes you<br>feel good about yourself.</p><p>Make sure you wake up</p><p>when everyone has had a<br>head start to the day.</p><p>You really wanna make sure</p><p>you feel like you've missed any chance</p><p>to start your day off on the right foot.</p><p>And when you get out of bed,</p><p>don't make your bed and don't shower.</p><p>Just wear whatever you wore<br>yesterday and head downstairs.</p><p>It's important that you start the day off</p><p>with little to no self-respect,</p><p>feeling as grimy as possible.</p><p>Step two, make sure your house</p><p>is always a complete disaster.</p><p>Your house is filled with many rooms,</p><p>each with a specific purpose.</p><p>You wanna make sure that<br>it's extremely difficult</p><p>to accomplish those purposes.</p><p>The pigsty will also help<br>subconsciously reinforce the idea</p><p>that you're a disorganized person</p><p>whose life is not in order.</p><p>This is an extremely<br>important belief to have</p><p>when trying to remain miserable.</p><p>Step three, procrastinate.</p><p>When the thought dawns on you<br>to do something productive,</p><p>like clean your disgusting kitchen,</p><p>just ignore that feeling.</p><p>After all you just woke up,</p><p>and you have so much time later<br>in the day to get that done.</p><p>You wanna get in the habit</p><p>of delegating all your life's problems</p><p>to the future version of yourself,</p><p>who will probably have<br>a lot more motivation</p><p>and energy than you do right now.</p><p>Step four, look busy.</p><p>After you sit down to do some<br>work, open up a Word document</p><p>to help yourself feel like<br>you're being productive.</p><p>Give your document a nice title</p><p>and then immediately open up Reddit,</p><p>Instagram, Facebook, and Twitter</p><p>just to check if you missed anything.</p><p>You see, it doesn't<br>really matter what you do.</p><p>As long as you're sitting on your desk</p><p>and that Word document is open,</p><p>it'll help trick your conscience</p><p>into thinking you're doing work,</p><p>but you won't be getting<br>any further in life.</p><p>Step five, wait for opportunities.</p><p>Never be proactive with<br>finding new opportunities</p><p>to grow your career or meet new people.</p><p>Wait for all of that to<br>come knocking on your door.</p><p>After all, if it's gonna<br>happen, it's gonna happen.</p><p>You'll meet the girl<br>of your dreams one day</p><p>and things will kinda just work out.</p><p>You'll probably also land your dream job</p><p>if you just wait long enough.</p><p>Anyways, the important<br>thing is to not take action.</p><p>Don't try to figure out<br>the most effective way</p><p>to get what you want, just<br>wait until things work out.</p><p>Step six, be default no.</p><p>When a friend asks you to go<br>out for a drink, just say no.</p><p>After all, you're super busy these days</p><p>and have a lot of work to do.</p><p>When your boss gives you the opportunity</p><p>to lead a meeting at work,</p><p>try to find an excuse to slink out of it.</p><p>The key here is to give<br>everyone the impression</p><p>that they should just let<br>you do your own thing.</p><p>Be so good at saying no</p><p>that people just stop<br>asking you to do anything.</p><p>Step seven, be suspicious of people.</p><p>Never give people the<br>benefit of the doubt.</p><p>Believe that everyone</p><p>basically just wants to<br>take advantage of you,</p><p>and because of this, you should be guarded</p><p>and put up walls to protect<br>yourself emotionally.</p><p>Assume the smiles people give you are fake</p><p>and that their motives are malevolent.</p><p>Step eight, never fix the things<br>you dislike about yourself.</p><p>Continue to engage in activities</p><p>that make feel subhuman and weak.</p><p>Never prove to yourself</p><p>that you can overcome<br>obstacles or better yourself.</p><p>Never attempt to transcend your vices</p><p>or change your lifestyle for the better.</p><p>Subscribe to the idea<br>that people can't change,</p><p>so you shouldn't try.</p><p>Step nine, focus on<br>things you can't control.</p><p>As often as possible, get<br>pissed off at the traffic,</p><p>the government, the pandemic.</p><p>You really wanna reinforce the idea</p><p>that the world is messed up</p><p>and there's nothing you can do about it.</p><p>Focus on the shortcomings of others,</p><p>the failings of your country,<br>and the state of the economy.</p><p>Maintain a constant<br>external locus of control</p><p>over all the events in your life.</p><p>This will really help you feel powerless.</p><p>And if you're trying to be<br>miserable, that's perfect.</p><p>Step 10, use fear as motivation.</p><p>Make the fear of negative consequence</p><p>your primary motivator<br>for everything you do.</p><p>Set up deadlines that frighten you</p><p>and punish yourself for<br>failing to meet them.</p><p>Use white-knuckle tactics</p><p>to force yourself into productivity</p><p>and remind yourself constantly</p><p>that your entire life could fall apart</p><p>if you don't keep your head above water.</p><p>Step 11, only do what is comfortable.</p><p>Let your comfort zone be the authority</p><p>on what you do and don't do.</p><p>If it's not comfortable, don't do it.</p><p>Avoid discomfort at all costs</p><p>and participate only in activities</p><p>that are familiar and effortless.</p><p>Don't concern yourself with gaining</p><p>fresh perspectives or novel experiences.</p><p>Stay in your lane. Operate<br>in your wheelhouse.</p><p>Step 12, believe you're special.</p><p>Behave like you're entitled to things</p><p>on the basis that you're just<br>different than everyone else.</p><p>Assume that the people that<br>have what you want in life</p><p>just don't deserve it as much as you do.</p><p>Always regard yourself as talented,</p><p>unique, one of a kind.</p><p>This will really help you<br>develop an outsider complex,</p><p>which will make it difficult<br>to open up to other people</p><p>or see things from their perspective.</p><p>But since you don't wanna do</p><p>any of that uncomfortable<br>stuff anyways, that's perfect.</p><p>Step 13, see life not as it is,</p><p>but how you wish it to be.</p><p>Daydream of a day where things are better,</p><p>fantasize about a life where<br>all your problems are gone.</p><p>You wanna make sure you mentally<br>escape as much as possible</p><p>to distract you from the<br>obstacles in front of you.</p><p>Pour your mental energy</p><p>not into fixing your problems<br>or improving yourself,</p><p>but into building up this fantasy</p><p>to be as detailed as possible.</p><p>Reflect daily about what you would buy</p><p>if you won the lottery<br>or became a celebrity.</p><p>Constantly compare your<br>life to this fiction</p><p>and become resentful at the juxtaposition.</p><p>So if suffering is what you're after</p><p>and you crave the...</p>]]>
      </content:encoded>
      <pubDate>Tue, 05 Oct 2021 00:29:31 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>392</itunes:duration>
      <itunes:summary>An incredible inversion of standard motivational advice.</itunes:summary>
      <itunes:subtitle>An incredible inversion of standard motivational advice.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Miško Hevery: Qwik, PartyTown, and Lessons from Angular</title>
      <itunes:episode>187</itunes:episode>
      <podcast:episode>187</podcast:episode>
      <itunes:title>[Weekend Drop] Miško Hevery: Qwik, PartyTown, and Lessons from Angular</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3d9ef3e4-73f2-45a6-ba64-db938e275a9b</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-misko-hevery-qwik-partytown-and-lessons-from-angular</link>
      <description>
        <![CDATA[<p>This podcast involves two live demos, you can catch up on the YouTube verison here: <a href="https://youtu.be/T3K_DrgLPXM">https://youtu.be/T3K_DrgLPXM</a></p><p><strong>Links</strong></p><ul><li>Builder.io <a href="https://www.builder.io/">https://www.builder.io/</a></li><li>PartyTown <a href="https://github.com/BuilderIO/partytown">https://github.com/BuilderIO/partytown</a></li><li>Qwik <a href="https://github.com/builderio/qwik">https://github.com/builderio/qwik</a></li><li><a href="https://dev.to/mhevery/a-first-look-at-qwik-the-html-first-framework-af">https://dev.to/mhevery/a-first-look-at-qwik-the-html-first-framework-af</a></li></ul><p><br><strong>Timestamps</strong></p><ul><li>[00:01:53] Misko Intro </li><li>[00:03:50] Builder.io </li><li>[00:08:31] PartyTown </li><li>[00:11:41] Web Workers vs Service Workers vs Atomics </li><li>[00:15:02] PartyTown Demo </li><li>[00:21:46] Qwik and Resumable vs Replayable Frameworks </li><li>[00:25:40] Qwik vs React - the curse of Closures </li><li>[00:27:32] Qwik Demo </li><li>[00:42:40] Qwik Compiler Optimizations </li><li>[00:53:00] Qwik Questions </li><li>[01:00:05] Qwik vs Islands Architecture </li><li>[01:02:59] Qwik Event Pooling </li><li>[01:05:57] Qwik Conclusions </li><li>[01:13:40] Qwik vs Angular Ivy </li><li>[01:16:58] TED Talk: Metabolic Health </li></ul><p><strong>Transcript</strong><br> </p><p>[00:00:00] Misko Hevery: So the thing that I've learned from Angular.js days is make it really palatable, right. And solve a problem that nobody else has. Doing yet another framework in this state of our world would be complete suicide cause like it's just a different syntax for the same thing, right? So you need to be solving a problem that the other ones cannot solve.<strong> </strong></p><p>[00:00:22] <strong>swyx:</strong> The following is my conversation with Misko Hevery, former creator of Angular.js, and now CTO of Builder.io and creator of the Qwik framework. I often find that people with this level of seniority and accomplishment become jaded and imagine themselves above getting their hands dirty in code.  </p><p>[00:00:39] Misko is the furthest you could possibly get, having left Google and immediately starting work on the biggest problem he sees with the state of web development today, which is that most apps or most sites don't get a hundred out of a hundred on their lighthouse scores. We talked about how Builder.io gives users far more flexibility than any other headless CMS and then we go into the two main ways that Misko wants to change web performance forever: offloading third-party scripts with PartyTown, and then creating a resumable framework with Qwik. Finally, we close off with a Ted Talk from Mishko on metabolic health. Overall I'm incredibly inspired by Misko's mission, where he wants to see a world with lighter websites and lighter bodies. </p><p>[00:01:23] I hope you enjoy these long form conversations. I'm trying to produce with amazing developers. I don't have a name for it, and I don't know what the plan is. I just know that I really enjoy it. And the feedback has been really great. I'm still figuring out the production process and trying to balance it with my other commitments so any tips are welcome. If you liked this, share it with a friend. If you have requests for other guests, pack them on social media. I'd like to basically make this a space where passionate builders and doers can talk about their craft and where things are going. So here's the interview.  </p><p><strong>[00:01:53] Misko Intro</strong> <br> </p><p>[00:01:53] <strong>swyx:</strong> Basically I try to start cold, </p><p>[00:01:55] assuming that people already know who you are. Essentially you and I met at Zadar and, I've heard of you for the longest time. I've heard you on a couple of podcasts, but I haven't been in the Angular world. And now you're no longer in the Angular world.  </p><p>[00:02:11] <strong>Misko Hevery:</strong> The child has graduated out of college. It's at a time.  </p><p>[00:02:15] <strong>swyx:</strong> My favorite discovery about you actually is that you have non-stop dad jokes. Um, we were walking home from like one of the dinners and that you're just like going, oh, that's amazing. </p><p>[00:02:27] Yes. Yeah.  </p><p>[00:02:28] <strong>Misko Hevery:</strong> Yes. Um, most people cringe. I find it that it helps break that. It does and you know, the Dad jokes, so they're completely innocent. So you don't have to worry. I also have a good collection of, uh, computer jokes that only computer programmers get.  </p><p>[00:02:47] <strong>swyx:</strong> Okay. Hit me with one.  </p><p>[00:02:48] <strong>Misko Hevery:</strong> Um, "How do you measure functions?" </p><p>[00:02:51] <strong>swyx:</strong> How do I measure functions? And the boring answer is arity,  </p><p>[00:02:55] <strong>Misko Hevery:</strong> and that's a good one! "In Para-Meters." Uh, </p><p>[00:03:03] <strong>swyx:</strong> yeah. So for anyone listening like our entire journey back was like that it just like the whole group just groaning. No, that's really good. Okay. Well, it's really good to connect. I'm interested in what you're doing at Builder. You left Google to be CTO of Builder. I assumed that I knew what it was, from the name, it actually is a headless CMS and we can talk about that because I used to work at Netlify and we used to be very good friends with all the headless CMSes. And then we can talk about Qwik. How's that ? </p><p>[00:03:34] <strong>Misko Hevery:</strong> I can jump into that. Sorry. My voice is a little raspy. I just got over a regular cold, like the regular cold ceilings  </p><p>[00:03:42] <strong>swyx:</strong> conference call, right. I dunno, I, I had it for a week and I only just got over it. </p><p>[00:03:46] <strong>Misko Hevery:</strong> It was from the conference. Maybe it wasn't from the other trip I made anyways.  </p><p><strong>[00:03:50] Builder.io</strong> <br> </p><p>[00:03:50] <strong>Misko Hevery:</strong> So let's talk about Builder. So Builder is what we call a headless visual CMS. Uh, I did not know any of that stuff. Would've meant. So I'm going to break it down because I assume that the audience might not know either. </p><p>[00:04:01] So CMS means it's a content management system. What it means is that non-developers, uh, like typically a marketing department think like Gap. Gap needs to update .... If you're showing stuff on the screen, you can go to Everlane. Everlane is one of our customers. Okay. And so in Everlane case, the marketing department wants to change the content all the time. </p><p>[00:04:22] Right? They want to change the sales, what things are on the top, what product that they want to feature, et cetera. And, um, this is typically done through a content management system. And the way this is typically done is that it's like a glorified spreadsheet where the engineering department makes a content. </p><p>[00:04:39] And then it gives essentially key value pairs to the marketing. So the marketing person can change the text, maybe the image, but if the developer didn't think that the marketing person might want to change the color or font size, then there is no hook for it, and the marketing person can't do that. </p><p>[00:04:54] Certainly marketing person won't be able to add new columns, decide that this is better shown in three columns versus two column mode or show a button or add additional text. None of that stuff is really possible in traditional content...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>This podcast involves two live demos, you can catch up on the YouTube verison here: <a href="https://youtu.be/T3K_DrgLPXM">https://youtu.be/T3K_DrgLPXM</a></p><p><strong>Links</strong></p><ul><li>Builder.io <a href="https://www.builder.io/">https://www.builder.io/</a></li><li>PartyTown <a href="https://github.com/BuilderIO/partytown">https://github.com/BuilderIO/partytown</a></li><li>Qwik <a href="https://github.com/builderio/qwik">https://github.com/builderio/qwik</a></li><li><a href="https://dev.to/mhevery/a-first-look-at-qwik-the-html-first-framework-af">https://dev.to/mhevery/a-first-look-at-qwik-the-html-first-framework-af</a></li></ul><p><br><strong>Timestamps</strong></p><ul><li>[00:01:53] Misko Intro </li><li>[00:03:50] Builder.io </li><li>[00:08:31] PartyTown </li><li>[00:11:41] Web Workers vs Service Workers vs Atomics </li><li>[00:15:02] PartyTown Demo </li><li>[00:21:46] Qwik and Resumable vs Replayable Frameworks </li><li>[00:25:40] Qwik vs React - the curse of Closures </li><li>[00:27:32] Qwik Demo </li><li>[00:42:40] Qwik Compiler Optimizations </li><li>[00:53:00] Qwik Questions </li><li>[01:00:05] Qwik vs Islands Architecture </li><li>[01:02:59] Qwik Event Pooling </li><li>[01:05:57] Qwik Conclusions </li><li>[01:13:40] Qwik vs Angular Ivy </li><li>[01:16:58] TED Talk: Metabolic Health </li></ul><p><strong>Transcript</strong><br> </p><p>[00:00:00] Misko Hevery: So the thing that I've learned from Angular.js days is make it really palatable, right. And solve a problem that nobody else has. Doing yet another framework in this state of our world would be complete suicide cause like it's just a different syntax for the same thing, right? So you need to be solving a problem that the other ones cannot solve.<strong> </strong></p><p>[00:00:22] <strong>swyx:</strong> The following is my conversation with Misko Hevery, former creator of Angular.js, and now CTO of Builder.io and creator of the Qwik framework. I often find that people with this level of seniority and accomplishment become jaded and imagine themselves above getting their hands dirty in code.  </p><p>[00:00:39] Misko is the furthest you could possibly get, having left Google and immediately starting work on the biggest problem he sees with the state of web development today, which is that most apps or most sites don't get a hundred out of a hundred on their lighthouse scores. We talked about how Builder.io gives users far more flexibility than any other headless CMS and then we go into the two main ways that Misko wants to change web performance forever: offloading third-party scripts with PartyTown, and then creating a resumable framework with Qwik. Finally, we close off with a Ted Talk from Mishko on metabolic health. Overall I'm incredibly inspired by Misko's mission, where he wants to see a world with lighter websites and lighter bodies. </p><p>[00:01:23] I hope you enjoy these long form conversations. I'm trying to produce with amazing developers. I don't have a name for it, and I don't know what the plan is. I just know that I really enjoy it. And the feedback has been really great. I'm still figuring out the production process and trying to balance it with my other commitments so any tips are welcome. If you liked this, share it with a friend. If you have requests for other guests, pack them on social media. I'd like to basically make this a space where passionate builders and doers can talk about their craft and where things are going. So here's the interview.  </p><p><strong>[00:01:53] Misko Intro</strong> <br> </p><p>[00:01:53] <strong>swyx:</strong> Basically I try to start cold, </p><p>[00:01:55] assuming that people already know who you are. Essentially you and I met at Zadar and, I've heard of you for the longest time. I've heard you on a couple of podcasts, but I haven't been in the Angular world. And now you're no longer in the Angular world.  </p><p>[00:02:11] <strong>Misko Hevery:</strong> The child has graduated out of college. It's at a time.  </p><p>[00:02:15] <strong>swyx:</strong> My favorite discovery about you actually is that you have non-stop dad jokes. Um, we were walking home from like one of the dinners and that you're just like going, oh, that's amazing. </p><p>[00:02:27] Yes. Yeah.  </p><p>[00:02:28] <strong>Misko Hevery:</strong> Yes. Um, most people cringe. I find it that it helps break that. It does and you know, the Dad jokes, so they're completely innocent. So you don't have to worry. I also have a good collection of, uh, computer jokes that only computer programmers get.  </p><p>[00:02:47] <strong>swyx:</strong> Okay. Hit me with one.  </p><p>[00:02:48] <strong>Misko Hevery:</strong> Um, "How do you measure functions?" </p><p>[00:02:51] <strong>swyx:</strong> How do I measure functions? And the boring answer is arity,  </p><p>[00:02:55] <strong>Misko Hevery:</strong> and that's a good one! "In Para-Meters." Uh, </p><p>[00:03:03] <strong>swyx:</strong> yeah. So for anyone listening like our entire journey back was like that it just like the whole group just groaning. No, that's really good. Okay. Well, it's really good to connect. I'm interested in what you're doing at Builder. You left Google to be CTO of Builder. I assumed that I knew what it was, from the name, it actually is a headless CMS and we can talk about that because I used to work at Netlify and we used to be very good friends with all the headless CMSes. And then we can talk about Qwik. How's that ? </p><p>[00:03:34] <strong>Misko Hevery:</strong> I can jump into that. Sorry. My voice is a little raspy. I just got over a regular cold, like the regular cold ceilings  </p><p>[00:03:42] <strong>swyx:</strong> conference call, right. I dunno, I, I had it for a week and I only just got over it. </p><p>[00:03:46] <strong>Misko Hevery:</strong> It was from the conference. Maybe it wasn't from the other trip I made anyways.  </p><p><strong>[00:03:50] Builder.io</strong> <br> </p><p>[00:03:50] <strong>Misko Hevery:</strong> So let's talk about Builder. So Builder is what we call a headless visual CMS. Uh, I did not know any of that stuff. Would've meant. So I'm going to break it down because I assume that the audience might not know either. </p><p>[00:04:01] So CMS means it's a content management system. What it means is that non-developers, uh, like typically a marketing department think like Gap. Gap needs to update .... If you're showing stuff on the screen, you can go to Everlane. Everlane is one of our customers. Okay. And so in Everlane case, the marketing department wants to change the content all the time. </p><p>[00:04:22] Right? They want to change the sales, what things are on the top, what product that they want to feature, et cetera. And, um, this is typically done through a content management system. And the way this is typically done is that it's like a glorified spreadsheet where the engineering department makes a content. </p><p>[00:04:39] And then it gives essentially key value pairs to the marketing. So the marketing person can change the text, maybe the image, but if the developer didn't think that the marketing person might want to change the color or font size, then there is no hook for it, and the marketing person can't do that. </p><p>[00:04:54] Certainly marketing person won't be able to add new columns, decide that this is better shown in three columns versus two column mode or show a button or add additional text. None of that stuff is really possible in traditional content...</p>]]>
      </content:encoded>
      <pubDate>Sat, 02 Oct 2021 21:16:06 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/43600472/ba3e7134.mp3" length="81750226" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/8-0KDRBOthoJpKky10BbZf5BLq36EPS-DJcAffDme48/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY2Njc0OS8x/NjMzMjIzODkyLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>5106</itunes:duration>
      <itunes:summary>I chat with Miško Hevery about his view of where web tooling needs to go to solve the slow website problem once and for all.</itunes:summary>
      <itunes:subtitle>I chat with Miško Hevery about his view of where web tooling needs to go to solve the slow website problem once and for all.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Flight of the Conchords</title>
      <itunes:episode>186</itunes:episode>
      <podcast:episode>186</podcast:episode>
      <itunes:title>[Music Fridays] Flight of the Conchords</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9cafa725-6042-49b2-b9be-b115753e4481</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-flight-of-the-conchords</link>
      <description>
        <![CDATA[<ul><li>Listen to Jenny: <a href="https://www.youtube.com/watch?v=XHTxqk_UxHo">https://www.youtube.com/watch?v=XHTxqk_UxHo</a></li><li>Listen to Father and Son: <a href="https://www.youtube.com/watch?v=4cZAr_WaLcw">https://www.youtube.com/watch?v=4cZAr_WaLcw</a></li><li><a href="https://en.wikipedia.org/wiki/Flight_of_the_Conchords">https://en.wikipedia.org/wiki/Flight_of_the_Conchords</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Listen to Jenny: <a href="https://www.youtube.com/watch?v=XHTxqk_UxHo">https://www.youtube.com/watch?v=XHTxqk_UxHo</a></li><li>Listen to Father and Son: <a href="https://www.youtube.com/watch?v=4cZAr_WaLcw">https://www.youtube.com/watch?v=4cZAr_WaLcw</a></li><li><a href="https://en.wikipedia.org/wiki/Flight_of_the_Conchords">https://en.wikipedia.org/wiki/Flight_of_the_Conchords</a></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 01 Oct 2021 22:33:36 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8d9e6796/278a8e59.mp3" length="31492416" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/AnpcaFP5Slu4SMIknUg-5e8LLIrIw7L7t1Fv5UioUyQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY2NjQ2OC8x/NjMzMTQyMDU0LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>786</itunes:duration>
      <itunes:summary>My favorite folk parody duo!</itunes:summary>
      <itunes:subtitle>My favorite folk parody duo!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Scout Mindset [Julia Galef]</title>
      <itunes:episode>185</itunes:episode>
      <podcast:episode>185</podcast:episode>
      <itunes:title>Scout Mindset [Julia Galef]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7e3f4b09-a653-42d8-8e1e-74dd6f4a72b0</guid>
      <link>https://mixtape.swyx.io/episodes/scout-mindset-julia-galef</link>
      <description>
        <![CDATA[<p>Watch the TED talk: <a href="https://ideas.ted.com/why-you-think-youre-right-even-when-youre-wrong/">https://ideas.ted.com/why-you-think-youre-right-even-when-youre-wrong/</a></p><p>Scout Mindset book: <a href="https://www.amazon.com/dp/B089CJ6SVS/ref=dp-kindle-redirect?_encoding=UTF8&amp;btkr=1">https://www.amazon.com/dp/B089CJ6SVS/ref=dp-kindle-redirect?_encoding=UTF8&amp;btkr=1</a></p><p>Imagine for a moment you’re a soldier in the heat of battle — perhaps a Roman foot soldier, medieval archer or Zulu warrior. Regardless of your time and place, some things are probably constant. Your adrenaline is elevated, and your actions stem from your deeply ingrained reflexes, reflexes that are rooted in a need to protect yourself and your side and to defeat the enemy.</p><p>Now, try to imagine playing a very different role: the scout. The scout’s job is not to attack or defend; it’s to understand. The scout is the one going out, mapping the terrain, identifying potential obstacles. Above all, the scout wants to know what’s really out there as accurately as possible. In an actual army, both the soldier and the scout are essential.</p><p><strong>You can also think of the soldier and scout roles as mindsets — metaphors for how all of us process information and ideas in our daily lives.</strong> Having good judgment and making good decisions, it turns out, depends largely about which mindset you’re in. To illustrate the two mindsets in action, let’s look at a case from 19th-century France, where an innocuous-looking piece of torn-up paper launched one of the biggest political scandals in history in 1894. Officers in the French general’s staff found it in a wastepaper basket, and when they pieced it back together, they discovered that someone in their ranks had been selling military secrets to Germany. They launched a big investigation, and their suspicions quickly converged on one man: Alfred Dreyfus. He had a sterling record, no past history of wrongdoing, no motive as far as they could tell.</p><p>However, Dreyfus was the only Jewish officer at that rank in the army, and unfortunately, at the time the French Army was highly anti-Semitic. The other officers compared Dreyfus’s handwriting to that on the paper and concluded it was a match, even though outside professional handwriting experts were much less confident about the similarity. They searched Dreyfus’ apartment and went through his files, looking for signs of espionage. They didn’t find anything. This just convinced them that not only was Dreyfus was guilty, but he was also sneaky because clearly he had hidden all of the evidence. They looked through his personal history for incriminating details. They talked to his former teachers and learned he had studied foreign languages in school, which demonstrated to them a desire to conspire with foreign governments later in life. His teachers also said that Dreyfus had had a good memory, which was highly suspicious since a spy must remember a lot of things.</p><p>The case went to trial, and Dreyfus was found guilty. Afterwards, officials took him out into the public square; they ritualistically tore his insignia from his uniform and broke his sword in two. This was called the Degradation of Dreyfus. He was sentenced to life imprisonment on the aptly named Devil’s Island, this barren rock off the coast of South America. He spent his days there alone, writing letter after letter to the French government begging them to reopen his case so they could discover his innocence. While you might guess that Dreyfus had been set up or intentionally framed by his fellow officers, historians today don’t think that was what happened. As far as they can tell, the officers genuinely believed that the case against Dreyfus was strong.</p>Other pieces of information are the enemy, and we want to shoot them down.<p><strong>So the question arises: What does it say about the human mind that we can find such paltry evidence to be compelling enough to convict a man</strong>? This is a case of what scientists refer to as “motivated reasoning,” a phenomenon in which our unconscious motivations, desires and fears shape the way we interpret information. Some pieces of information feel like our allies — we want them to win; we want to defend them. And other pieces of information are the enemy, and we want to shoot them down. That’s why I call motivated reasoning “soldier mindset.”</p><p>While you’ve never persecuted a French-Jewish officer for high treason, you might follow sports or know someone who does. When the referee judges your team has committed a foul, for example, you’re probably highly motivated to find reasons why he’s wrong. But if he judges that the other team committed a foul — that’s a good call. Or, maybe you’ve read an article or a study that examined a controversial policy, like capital punishment. As researchers have demonstrated, if you support capital punishment and the study shows it’s not effective, then you’re highly motivated to point out all the reasons why the study was poorly designed. But if it shows that capital punishment works, it’s a good study. And vice versa: if you don’t support capital punishment, same thing.</p><p><strong>Our judgment is strongly influenced, unconsciously, by which side we want to win — and this is ubiquitous. </strong>This shapes how we think about our health, our relationships, how we decide how to vote, and what we consider fair or ethical. What’s most scary to me about motivated reasoning or soldier mindset is just how unconscious it is. We can think we’re being objective and fair-minded and still wind up ruining the life of an innocent person like Dreyfus.</p><p>Fortunately, for Dreyfus, there was also a man named Colonel Picquart. He was another high-ranking officer in the French Army, and like most people, he assumed Dreyfus was guilty. Also like most of his peers, he was somewhat anti-Semitic. But at a certain point, Picquart began to suspect, “What if we’re all wrong about Dreyfus?” Picquart discovered evidence that the spying for Germany had continued, even after Dreyfus was in prison. He also discovered that another officer in the army had handwriting that perfectly matched the torn-up memo.</p><p>It took Picquart ten years to clear Dreyfus’s name, and for part of that time, he himself was put in prison for the crime of disloyalty to the army. Some people feel that Picquart shouldn’t be regarded as a hero, because he was an anti-Semite. I agree that kind of bias is bad. But I believe the fact that Picquart was anti-Semitic makes his actions more admirable, because he had the same reasons to be biased as his fellow officers but his motivation to find and uphold the truth trumped all of that.</p><p>To me, Picquart is a poster child for what I call “scout mindset,” the drive not to make one idea win or another lose, but to see what’s there as honestly and accurately as you can even if it’s not pretty, convenient or pleasant. I’ve spent the last few years examining scout mindset and figuring out why some people, at least sometimes, seem able to cut through their own prejudices, biases and motivations and attempt to see the facts and the evidence as objectively as they can. The answer, I’ve found, is emotional.</p>Scout mindset means seeing what’s there as accurately as you can, even if it’s not pleasant.<p><strong><br>Just as soldier mindset is rooted in emotional responses, scout mindset is, too — but it’s simply rooted in different emotions. </strong>For example, scouts are curious. They’re more likely to say they feel pleasure when they learn new information or solve a puzzle. They’re more likely to feel intrigued when they encounter something that contradicts their expectations.</p><p>Scouts also have different values. They’re more likely to say they think it’s virtuous to test their own beliefs, and they’re less lik...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch the TED talk: <a href="https://ideas.ted.com/why-you-think-youre-right-even-when-youre-wrong/">https://ideas.ted.com/why-you-think-youre-right-even-when-youre-wrong/</a></p><p>Scout Mindset book: <a href="https://www.amazon.com/dp/B089CJ6SVS/ref=dp-kindle-redirect?_encoding=UTF8&amp;btkr=1">https://www.amazon.com/dp/B089CJ6SVS/ref=dp-kindle-redirect?_encoding=UTF8&amp;btkr=1</a></p><p>Imagine for a moment you’re a soldier in the heat of battle — perhaps a Roman foot soldier, medieval archer or Zulu warrior. Regardless of your time and place, some things are probably constant. Your adrenaline is elevated, and your actions stem from your deeply ingrained reflexes, reflexes that are rooted in a need to protect yourself and your side and to defeat the enemy.</p><p>Now, try to imagine playing a very different role: the scout. The scout’s job is not to attack or defend; it’s to understand. The scout is the one going out, mapping the terrain, identifying potential obstacles. Above all, the scout wants to know what’s really out there as accurately as possible. In an actual army, both the soldier and the scout are essential.</p><p><strong>You can also think of the soldier and scout roles as mindsets — metaphors for how all of us process information and ideas in our daily lives.</strong> Having good judgment and making good decisions, it turns out, depends largely about which mindset you’re in. To illustrate the two mindsets in action, let’s look at a case from 19th-century France, where an innocuous-looking piece of torn-up paper launched one of the biggest political scandals in history in 1894. Officers in the French general’s staff found it in a wastepaper basket, and when they pieced it back together, they discovered that someone in their ranks had been selling military secrets to Germany. They launched a big investigation, and their suspicions quickly converged on one man: Alfred Dreyfus. He had a sterling record, no past history of wrongdoing, no motive as far as they could tell.</p><p>However, Dreyfus was the only Jewish officer at that rank in the army, and unfortunately, at the time the French Army was highly anti-Semitic. The other officers compared Dreyfus’s handwriting to that on the paper and concluded it was a match, even though outside professional handwriting experts were much less confident about the similarity. They searched Dreyfus’ apartment and went through his files, looking for signs of espionage. They didn’t find anything. This just convinced them that not only was Dreyfus was guilty, but he was also sneaky because clearly he had hidden all of the evidence. They looked through his personal history for incriminating details. They talked to his former teachers and learned he had studied foreign languages in school, which demonstrated to them a desire to conspire with foreign governments later in life. His teachers also said that Dreyfus had had a good memory, which was highly suspicious since a spy must remember a lot of things.</p><p>The case went to trial, and Dreyfus was found guilty. Afterwards, officials took him out into the public square; they ritualistically tore his insignia from his uniform and broke his sword in two. This was called the Degradation of Dreyfus. He was sentenced to life imprisonment on the aptly named Devil’s Island, this barren rock off the coast of South America. He spent his days there alone, writing letter after letter to the French government begging them to reopen his case so they could discover his innocence. While you might guess that Dreyfus had been set up or intentionally framed by his fellow officers, historians today don’t think that was what happened. As far as they can tell, the officers genuinely believed that the case against Dreyfus was strong.</p>Other pieces of information are the enemy, and we want to shoot them down.<p><strong>So the question arises: What does it say about the human mind that we can find such paltry evidence to be compelling enough to convict a man</strong>? This is a case of what scientists refer to as “motivated reasoning,” a phenomenon in which our unconscious motivations, desires and fears shape the way we interpret information. Some pieces of information feel like our allies — we want them to win; we want to defend them. And other pieces of information are the enemy, and we want to shoot them down. That’s why I call motivated reasoning “soldier mindset.”</p><p>While you’ve never persecuted a French-Jewish officer for high treason, you might follow sports or know someone who does. When the referee judges your team has committed a foul, for example, you’re probably highly motivated to find reasons why he’s wrong. But if he judges that the other team committed a foul — that’s a good call. Or, maybe you’ve read an article or a study that examined a controversial policy, like capital punishment. As researchers have demonstrated, if you support capital punishment and the study shows it’s not effective, then you’re highly motivated to point out all the reasons why the study was poorly designed. But if it shows that capital punishment works, it’s a good study. And vice versa: if you don’t support capital punishment, same thing.</p><p><strong>Our judgment is strongly influenced, unconsciously, by which side we want to win — and this is ubiquitous. </strong>This shapes how we think about our health, our relationships, how we decide how to vote, and what we consider fair or ethical. What’s most scary to me about motivated reasoning or soldier mindset is just how unconscious it is. We can think we’re being objective and fair-minded and still wind up ruining the life of an innocent person like Dreyfus.</p><p>Fortunately, for Dreyfus, there was also a man named Colonel Picquart. He was another high-ranking officer in the French Army, and like most people, he assumed Dreyfus was guilty. Also like most of his peers, he was somewhat anti-Semitic. But at a certain point, Picquart began to suspect, “What if we’re all wrong about Dreyfus?” Picquart discovered evidence that the spying for Germany had continued, even after Dreyfus was in prison. He also discovered that another officer in the army had handwriting that perfectly matched the torn-up memo.</p><p>It took Picquart ten years to clear Dreyfus’s name, and for part of that time, he himself was put in prison for the crime of disloyalty to the army. Some people feel that Picquart shouldn’t be regarded as a hero, because he was an anti-Semite. I agree that kind of bias is bad. But I believe the fact that Picquart was anti-Semitic makes his actions more admirable, because he had the same reasons to be biased as his fellow officers but his motivation to find and uphold the truth trumped all of that.</p><p>To me, Picquart is a poster child for what I call “scout mindset,” the drive not to make one idea win or another lose, but to see what’s there as honestly and accurately as you can even if it’s not pretty, convenient or pleasant. I’ve spent the last few years examining scout mindset and figuring out why some people, at least sometimes, seem able to cut through their own prejudices, biases and motivations and attempt to see the facts and the evidence as objectively as they can. The answer, I’ve found, is emotional.</p>Scout mindset means seeing what’s there as accurately as you can, even if it’s not pleasant.<p><strong><br>Just as soldier mindset is rooted in emotional responses, scout mindset is, too — but it’s simply rooted in different emotions. </strong>For example, scouts are curious. They’re more likely to say they feel pleasure when they learn new information or solve a puzzle. They’re more likely to feel intrigued when they encounter something that contradicts their expectations.</p><p>Scouts also have different values. They’re more likely to say they think it’s virtuous to test their own beliefs, and they’re less lik...</p>]]>
      </content:encoded>
      <pubDate>Thu, 30 Sep 2021 01:09:54 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2ceb262a/91170692.mp3" length="29588473" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>738</itunes:duration>
      <itunes:summary>The Scout Mindset: Why Some People See Things Clearly and Others Don't</itunes:summary>
      <itunes:subtitle>The Scout Mindset: Why Some People See Things Clearly and Others Don't</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>F*** You, Pay Me [Mike Monteiro]</title>
      <itunes:episode>184</itunes:episode>
      <podcast:episode>184</podcast:episode>
      <itunes:title>F*** You, Pay Me [Mike Monteiro]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a337a724-6954-43a7-b602-3af4dacfb170</guid>
      <link>https://mixtape.swyx.io/episodes/f-you-pay-me-mike-monteiro</link>
      <description>
        <![CDATA[<p>Watch full talk on YouTube: <a href="https://www.youtube.com/watch?v=jVkLVRt6c1U">https://www.youtube.com/watch?v=jVkLVRt6c1U</a></p><p>The FYPM app <a href="https://www.theverge.com/22684237/fuck-you-pay-me-lindsey-lee-lugrin-decoder-interview">https://www.theverge.com/22684237/fuck-you-pay-me-lindsey-lee-lugrin-decoder-interview</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch full talk on YouTube: <a href="https://www.youtube.com/watch?v=jVkLVRt6c1U">https://www.youtube.com/watch?v=jVkLVRt6c1U</a></p><p>The FYPM app <a href="https://www.theverge.com/22684237/fuck-you-pay-me-lindsey-lee-lugrin-decoder-interview">https://www.theverge.com/22684237/fuck-you-pay-me-lindsey-lee-lugrin-decoder-interview</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 28 Sep 2021 21:45:58 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0727cac3/240d9b69.mp3" length="30261973" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>755</itunes:duration>
      <itunes:summary>[Explicit] A well delivered talk, to independent creatives who need to stand up for themselves.</itunes:summary>
      <itunes:subtitle>[Explicit] A well delivered talk, to independent creatives who need to stand up for themselves.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Big Companies Make Bad Products [Steve Jobs]</title>
      <itunes:episode>183</itunes:episode>
      <podcast:episode>183</podcast:episode>
      <itunes:title>Why Big Companies Make Bad Products [Steve Jobs]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">dc9e99df-cf4b-4c0a-8302-7175fd93f1fb</guid>
      <link>https://mixtape.swyx.io/episodes/why-big-companies-make-bad-products-steve-jobs</link>
      <description>
        <![CDATA[<p>Watch on Youtube: <a href="https://www.youtube.com/watch?v=p6PgHFS48gY">https://www.youtube.com/watch?v=p6PgHFS48gY</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch on Youtube: <a href="https://www.youtube.com/watch?v=p6PgHFS48gY">https://www.youtube.com/watch?v=p6PgHFS48gY</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 28 Sep 2021 00:37:33 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f09a3b3a/f429a97d.mp3" length="16713750" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>416</itunes:duration>
      <itunes:summary>Steve Jobs on product (and taking a dig at John Sculley).</itunes:summary>
      <itunes:subtitle>Steve Jobs on product (and taking a dig at John Sculley).</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Developer Relations (with Sai Senthilkumar of Redpoint)</title>
      <itunes:episode>182</itunes:episode>
      <podcast:episode>182</podcast:episode>
      <itunes:title>[Weekend Drop] Developer Relations (with Sai Senthilkumar of Redpoint)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8998f8e1-5d5b-45d5-bfbb-aee196cad851</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-developer-relations-with-sai-senthilkumar-of-redpoint</link>
      <description>
        <![CDATA[<p>I was interviewed by Sai of Redpoint based on these blogposts:</p><ul><li><a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa0RtdEJNUUxCWWJqengxVW1SdWYtNW5OcW5ZUXxBQ3Jtc0tsRFZyM05qd2ZtUGNCZlowUVg4RXhMY1hWY2xpcGd3emNWZVFKWlU2VV9IYzFtWEppdVl0WEZ6eFRreElvM3lld2VKbEVWa2xtZ3hpaFFVN3VNZUg0OFJXaVRGRXRZM05lakNzT05rZ3U4cTdHaF9mOA&amp;q=https%3A%2F%2Fwww.swyx.io%2Fcommunity-builder%2F">https://www.swyx.io/community-builder/</a></li><li><a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqblVtNnF5QmppY2g0VkRqLWY5OUdOZm9ZdG1vUXxBQ3Jtc0trRnlYcHRCX0VhZGY2ZzhoNDVRR0V3TWQ2VmRVNk16R0FsZEg2czVyMHhSS0luc0Y5YmdMLTNvZC1rZFlzX1FndUE4NTVzRGd6ZGdFa05hYWQ5eHR4a1FvbFdMcHZ6VVJpZGlzZUlqcDhvVWZwaS0zNA&amp;q=https%3A%2F%2Fwww.swyx.io%2Fmeasuring-devrel%2F">https://www.swyx.io/measuring-devrel/</a></li></ul><p><br>The session was covered by Tom Tunguz, whose blog I love (<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbFFBZlQ0T3RpZnZvdGY3SDRBZkxQeWNyNDdaQXxBQ3Jtc0tsWDlRTUVNQ2xMS2RxSG53clJMbTlheFkwdVN3WTYzX0laUnFRQUhjcGN4NklHakNOMW80MWZiOXpINmNyRFhzN2JTeWJMVS0xRnF4dllBbmtuSVpHY1NodS1HaFBOTzZpQlhoSlphOXd6ZDVVWUFFaw&amp;q=https%3A%2F%2Ftomtunguz.com%2Fshawn-wang-office-hours%2F">https://tomtunguz.com/shawn-wang-offi...</a>) and the feedback was wonderful!</p><p>Full video on YouTube <a href="https://www.youtube.com/watch?v=guK1XiLQbH8">https://www.youtube.com/watch?v=guK1XiLQbH8</a></p><p><strong>Timestamps</strong></p><ul><li>[00:01:42] What is DevRel? </li><li>[00:04:59] Where should DevRel report? </li><li>[00:06:57] Getting Started with Early Stage DevRel </li><li>[00:12:28] How to Structure DevRel Efforts </li><li>[00:16:02] When to Hire First DevRel </li><li>[00:18:23] Community and DevRel </li><li>[00:25:41] How to Start a Community </li><li>[00:29:47] Technical Community Builders </li><li>[00:31:04] Social Media Managers </li><li>[00:33:14] North Star Metric </li><li>[00:39:20] Product DevRel </li><li>[00:40:37] Finding Great DevRels </li><li>[00:43:47] DevRel for Dev Platforms of non-DevTools companies </li><li>[00:46:38] DevRel Tooling </li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>Sai Senthilkumar:</strong> My name is Sai and I'm at Redpoint investing primarily in B2B software with a focus on developer oriented business. I'm very excited to be chatting with Shawn Wang today about the importance of developer relations for any company selling to developers. </p><p>You know, we find that several developer companies we work with today are hiring for diverse leaders and oftentimes it's function gets overlooked early. Or maybe not built out soon enough. So today we'll talk a little bit more about how to structure and measure our world-class Debra organization for any startup and why it's so important for a company's overall health. </p><p>So I'm wanting you to be joined today by Shawn, who is the head of developer experience at Temporal. Shawn, do you want to briefly introduce yourself?  </p><p>[00:00:39] <strong>swyx:</strong> Yeah. Hi everyone. I am Shawn Swyx online as well. I guess my dev role ex experience starts at Netlify where I was the second DevRel hire. And we grew from about 30 ish people when I joined to about 250. </p><p>And. I think something like 300,000 developers to 1.5 million. And then we, and then I left in 2020 to go to Amazon where he spent a year working at amplify and thinking about AWS level or branded Daryl. And we can talk about what it's like to work at. You know, a series B to C stage company. </p><p>The rail versus a big company devil. And then I joined Temporal this year in in February to head up developer experience. And we're a series, a company focused on microservice orchestration, which is a bundle of words, but basically we're reinventing asynchronous programming. And if that doesn't hook your interest, I don't know what will, so I'm happy to talk more about that. </p><p><strong>[00:01:42] What is DevRel?</strong> <br> </p><p>[00:01:42] <strong>Sai Senthilkumar:</strong> Awesome. So is that Shawn is the, is the guy to speak with, in terms of structuring and starting out in Beverly also Shawn, I guess starting with the basics here, you know, many people wrote in asking for clarity around the devil row. So, so in your, in your mind, what is Deborah and the various roles and responsible. </p><p>[00:02:04] <strong>swyx:</strong> In what is dev route and the various rules and responsibilities. Okay. There a very big question. So dev REL I think is essentially for a lot of people is essentially rebranded marketing. Developers. Don't like to be marketed to every time you hire a professional marketer and you get them to talk at developers, their eyes glaze over and they're turned off by your marketing buzzwords and your emphasis benefits over features because you refuse to talk about how things work because marketers don't know how things work. </p><p>Cause they're not technical. You hire developer relations before. Developers want to be spoken to by other developers. And they want to be explained on how to use things, why, and not to be handheld too much to do some hand hand-holding, but not to do too much handholding that you restrict their creativity. </p><p>Because I think some of the best DevRel programs have often just said, we can't wait to see what you build, which is a very cliched term in Debra. It's actually, it's pretty true. If you talk to the early Twilio, derails, they just held hackathons and they're like weird a communications layer. What can you come up with? </p><p>And they are often impressed in a lot of their new products direction comes from the, the stuff that developers want to take their product in. And so Val is very much of a bottom line. Developer first marketing efforts. And I personally segments the growing sub specialties that devel into three set, three segments, which is community content and products. </p><p>The reason I add products in there, which is not a very common thing to, to emphasize with Daryl is because developer relations has. Background or backstory as developer evangelism, which is kind of the old Microsoft slash Google name for it, which is essentially you hire professional influencers to travel the world and give talks. </p><p>And it's very us to the rest of the world. Like I'm pre. The good word, which is very nice because a good talk and a good useful demo or a good you know, explanation is, is actually a very important, but there's not much of a two-way street. So, it's very, it's very like us coming out to them. And I think now people understand that they, once they're devils. </p><p>Their PR company in front of developers. And they talked to them so much that we can actually use that product feedback to feedback into the development of the actual product itself. That's the vision. That's the, that's what a lot of people say that Debra is a two way street developer. Evangelism is a one-way street in practice. </p><p>It's more like 99% outbound anyway. And 1% inbound. The reason being that no one has time for your product feedback. Everyone has their own product roadmap. You're not proud of the PM org. You're not part of the engineering org. Who are you that I have to listen to you. So people are still figuring this out, but I think the content and community pieces REL are a bit more developed. </p><p><strong>[00:04:59] Where should DevRel report?</strong> <br> </p><p>[00:04:59] <strong>Sai Senthilkumar:</strong> Totally. 100% agree. And when you mentioned this in the beginning,...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I was interviewed by Sai of Redpoint based on these blogposts:</p><ul><li><a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa0RtdEJNUUxCWWJqengxVW1SdWYtNW5OcW5ZUXxBQ3Jtc0tsRFZyM05qd2ZtUGNCZlowUVg4RXhMY1hWY2xpcGd3emNWZVFKWlU2VV9IYzFtWEppdVl0WEZ6eFRreElvM3lld2VKbEVWa2xtZ3hpaFFVN3VNZUg0OFJXaVRGRXRZM05lakNzT05rZ3U4cTdHaF9mOA&amp;q=https%3A%2F%2Fwww.swyx.io%2Fcommunity-builder%2F">https://www.swyx.io/community-builder/</a></li><li><a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqblVtNnF5QmppY2g0VkRqLWY5OUdOZm9ZdG1vUXxBQ3Jtc0trRnlYcHRCX0VhZGY2ZzhoNDVRR0V3TWQ2VmRVNk16R0FsZEg2czVyMHhSS0luc0Y5YmdMLTNvZC1rZFlzX1FndUE4NTVzRGd6ZGdFa05hYWQ5eHR4a1FvbFdMcHZ6VVJpZGlzZUlqcDhvVWZwaS0zNA&amp;q=https%3A%2F%2Fwww.swyx.io%2Fmeasuring-devrel%2F">https://www.swyx.io/measuring-devrel/</a></li></ul><p><br>The session was covered by Tom Tunguz, whose blog I love (<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbFFBZlQ0T3RpZnZvdGY3SDRBZkxQeWNyNDdaQXxBQ3Jtc0tsWDlRTUVNQ2xMS2RxSG53clJMbTlheFkwdVN3WTYzX0laUnFRQUhjcGN4NklHakNOMW80MWZiOXpINmNyRFhzN2JTeWJMVS0xRnF4dllBbmtuSVpHY1NodS1HaFBOTzZpQlhoSlphOXd6ZDVVWUFFaw&amp;q=https%3A%2F%2Ftomtunguz.com%2Fshawn-wang-office-hours%2F">https://tomtunguz.com/shawn-wang-offi...</a>) and the feedback was wonderful!</p><p>Full video on YouTube <a href="https://www.youtube.com/watch?v=guK1XiLQbH8">https://www.youtube.com/watch?v=guK1XiLQbH8</a></p><p><strong>Timestamps</strong></p><ul><li>[00:01:42] What is DevRel? </li><li>[00:04:59] Where should DevRel report? </li><li>[00:06:57] Getting Started with Early Stage DevRel </li><li>[00:12:28] How to Structure DevRel Efforts </li><li>[00:16:02] When to Hire First DevRel </li><li>[00:18:23] Community and DevRel </li><li>[00:25:41] How to Start a Community </li><li>[00:29:47] Technical Community Builders </li><li>[00:31:04] Social Media Managers </li><li>[00:33:14] North Star Metric </li><li>[00:39:20] Product DevRel </li><li>[00:40:37] Finding Great DevRels </li><li>[00:43:47] DevRel for Dev Platforms of non-DevTools companies </li><li>[00:46:38] DevRel Tooling </li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>Sai Senthilkumar:</strong> My name is Sai and I'm at Redpoint investing primarily in B2B software with a focus on developer oriented business. I'm very excited to be chatting with Shawn Wang today about the importance of developer relations for any company selling to developers. </p><p>You know, we find that several developer companies we work with today are hiring for diverse leaders and oftentimes it's function gets overlooked early. Or maybe not built out soon enough. So today we'll talk a little bit more about how to structure and measure our world-class Debra organization for any startup and why it's so important for a company's overall health. </p><p>So I'm wanting you to be joined today by Shawn, who is the head of developer experience at Temporal. Shawn, do you want to briefly introduce yourself?  </p><p>[00:00:39] <strong>swyx:</strong> Yeah. Hi everyone. I am Shawn Swyx online as well. I guess my dev role ex experience starts at Netlify where I was the second DevRel hire. And we grew from about 30 ish people when I joined to about 250. </p><p>And. I think something like 300,000 developers to 1.5 million. And then we, and then I left in 2020 to go to Amazon where he spent a year working at amplify and thinking about AWS level or branded Daryl. And we can talk about what it's like to work at. You know, a series B to C stage company. </p><p>The rail versus a big company devil. And then I joined Temporal this year in in February to head up developer experience. And we're a series, a company focused on microservice orchestration, which is a bundle of words, but basically we're reinventing asynchronous programming. And if that doesn't hook your interest, I don't know what will, so I'm happy to talk more about that. </p><p><strong>[00:01:42] What is DevRel?</strong> <br> </p><p>[00:01:42] <strong>Sai Senthilkumar:</strong> Awesome. So is that Shawn is the, is the guy to speak with, in terms of structuring and starting out in Beverly also Shawn, I guess starting with the basics here, you know, many people wrote in asking for clarity around the devil row. So, so in your, in your mind, what is Deborah and the various roles and responsible. </p><p>[00:02:04] <strong>swyx:</strong> In what is dev route and the various rules and responsibilities. Okay. There a very big question. So dev REL I think is essentially for a lot of people is essentially rebranded marketing. Developers. Don't like to be marketed to every time you hire a professional marketer and you get them to talk at developers, their eyes glaze over and they're turned off by your marketing buzzwords and your emphasis benefits over features because you refuse to talk about how things work because marketers don't know how things work. </p><p>Cause they're not technical. You hire developer relations before. Developers want to be spoken to by other developers. And they want to be explained on how to use things, why, and not to be handheld too much to do some hand hand-holding, but not to do too much handholding that you restrict their creativity. </p><p>Because I think some of the best DevRel programs have often just said, we can't wait to see what you build, which is a very cliched term in Debra. It's actually, it's pretty true. If you talk to the early Twilio, derails, they just held hackathons and they're like weird a communications layer. What can you come up with? </p><p>And they are often impressed in a lot of their new products direction comes from the, the stuff that developers want to take their product in. And so Val is very much of a bottom line. Developer first marketing efforts. And I personally segments the growing sub specialties that devel into three set, three segments, which is community content and products. </p><p>The reason I add products in there, which is not a very common thing to, to emphasize with Daryl is because developer relations has. Background or backstory as developer evangelism, which is kind of the old Microsoft slash Google name for it, which is essentially you hire professional influencers to travel the world and give talks. </p><p>And it's very us to the rest of the world. Like I'm pre. The good word, which is very nice because a good talk and a good useful demo or a good you know, explanation is, is actually a very important, but there's not much of a two-way street. So, it's very, it's very like us coming out to them. And I think now people understand that they, once they're devils. </p><p>Their PR company in front of developers. And they talked to them so much that we can actually use that product feedback to feedback into the development of the actual product itself. That's the vision. That's the, that's what a lot of people say that Debra is a two way street developer. Evangelism is a one-way street in practice. </p><p>It's more like 99% outbound anyway. And 1% inbound. The reason being that no one has time for your product feedback. Everyone has their own product roadmap. You're not proud of the PM org. You're not part of the engineering org. Who are you that I have to listen to you. So people are still figuring this out, but I think the content and community pieces REL are a bit more developed. </p><p><strong>[00:04:59] Where should DevRel report?</strong> <br> </p><p>[00:04:59] <strong>Sai Senthilkumar:</strong> Totally. 100% agree. And when you mentioned this in the beginning,...</p>]]>
      </content:encoded>
      <pubDate>Sun, 26 Sep 2021 18:14:12 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2990</itunes:duration>
      <itunes:summary>Redpoint invited me to riff on DevRel topics and 400 people signed up.</itunes:summary>
      <itunes:subtitle>Redpoint invited me to riff on DevRel topics and 400 people signed up.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Adam and the Metal Hawks</title>
      <itunes:episode>181</itunes:episode>
      <podcast:episode>181</podcast:episode>
      <itunes:title>[Music Fridays] Adam and the Metal Hawks</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">effc9ff3-c1a8-4d2c-ae40-e95d6ae6dd25</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-adam-and-the-metal-hawks</link>
      <description>
        <![CDATA[<ul><li>Metal Hawks - For Whom the Bell Tolls <a href="https://www.youtube.com/watch?v=RrYWgGHJpXU">https://www.youtube.com/watch?v=RrYWgGHJpXU</a></li><li>Adam Ezegelian - Demons <a href="https://www.youtube.com/watch?v=gGdyafdVktw">https://www.youtube.com/watch?v=gGdyafdVktw</a></li><li>Adam Ezegelian - Sweet Child of Mine <a href="https://www.youtube.com/watch?v=KK1W_THw2d4">https://www.youtube.com/watch?v=KK1W_THw2d4</a></li><li>AMHBand - Sweet Child of Mine <a href="https://www.youtube.com/watch?v=g4eo6LS9lto">https://www.youtube.com/watch?v=g4eo6LS9lto</a></li><li>Jack Black Duet (Kickapoo) <a href="https://www.youtube.com/watch?v=GZTmhVbPr6c">https://www.youtube.com/watch?v=GZTmhVbPr6c</a></li><li>AMH - Backwards <a href="https://www.youtube.com/watch?v=GZTmhVbPr6c">https://www.youtube.com/watch?v=GZTmhVbPr6c</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Metal Hawks - For Whom the Bell Tolls <a href="https://www.youtube.com/watch?v=RrYWgGHJpXU">https://www.youtube.com/watch?v=RrYWgGHJpXU</a></li><li>Adam Ezegelian - Demons <a href="https://www.youtube.com/watch?v=gGdyafdVktw">https://www.youtube.com/watch?v=gGdyafdVktw</a></li><li>Adam Ezegelian - Sweet Child of Mine <a href="https://www.youtube.com/watch?v=KK1W_THw2d4">https://www.youtube.com/watch?v=KK1W_THw2d4</a></li><li>AMHBand - Sweet Child of Mine <a href="https://www.youtube.com/watch?v=g4eo6LS9lto">https://www.youtube.com/watch?v=g4eo6LS9lto</a></li><li>Jack Black Duet (Kickapoo) <a href="https://www.youtube.com/watch?v=GZTmhVbPr6c">https://www.youtube.com/watch?v=GZTmhVbPr6c</a></li><li>AMH - Backwards <a href="https://www.youtube.com/watch?v=GZTmhVbPr6c">https://www.youtube.com/watch?v=GZTmhVbPr6c</a></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 24 Sep 2021 21:00:59 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/Md0QNATR3LWQ_6y2VnO9fF4q3cZtzk_rjGDjMelBk4Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY2MDExNC8x/NjMyNTMxNjU5LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>548</itunes:duration>
      <itunes:summary>My current obsession is an up and coming YouTube Rock band.</itunes:summary>
      <itunes:subtitle>My current obsession is an up and coming YouTube Rock band.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Engineering as Marketing: The Growth Hack for a $35b Marketing Empire [Dharmesh Shah]</title>
      <itunes:episode>180</itunes:episode>
      <podcast:episode>180</podcast:episode>
      <itunes:title>Engineering as Marketing: The Growth Hack for a $35b Marketing Empire [Dharmesh Shah]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">822f0b80-85c3-427c-aa02-11bdbf0e82a6</guid>
      <link>https://mixtape.swyx.io/episodes/engineering-as-marketing-the-growth-hack-for-a-35b-marketing-empire-dharmesh-shah</link>
      <description>
        <![CDATA[<p>Listen to MFM: <a href="https://www.listennotes.com/podcasts/my-first-million/197-with-dharmesh-shah-DzipvNkQ17y/">https://www.listennotes.com/podcasts/my-first-million/197-with-dharmesh-shah-DzipvNkQ17y/</a></p><ul><li><a href="https://website.grader.com/">https://website.grader.com/</a></li><li>More on website grader: <a href="https://blog.hubspot.com/marketing/website-grader">https://blog.hubspot.com/marketing/website-grader</a></li><li><a href="https://www.growthbot.org/">https://www.growthbot.org/</a></li><li>More ideas on <a href="https://twitter.com/coreyhainesco/status/1303342829935222794">Engineering as Marketing</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to MFM: <a href="https://www.listennotes.com/podcasts/my-first-million/197-with-dharmesh-shah-DzipvNkQ17y/">https://www.listennotes.com/podcasts/my-first-million/197-with-dharmesh-shah-DzipvNkQ17y/</a></p><ul><li><a href="https://website.grader.com/">https://website.grader.com/</a></li><li>More on website grader: <a href="https://blog.hubspot.com/marketing/website-grader">https://blog.hubspot.com/marketing/website-grader</a></li><li><a href="https://www.growthbot.org/">https://www.growthbot.org/</a></li><li>More ideas on <a href="https://twitter.com/coreyhainesco/status/1303342829935222794">Engineering as Marketing</a></li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 23 Sep 2021 22:43:06 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6bbf2409/0360977b.mp3" length="7287251" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>445</itunes:duration>
      <itunes:summary>HubSpot CTO Dharmesh Shah talks about the most effective growth hack for his company.</itunes:summary>
      <itunes:subtitle>HubSpot CTO Dharmesh Shah talks about the most effective growth hack for his company.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Email Economics: The Math to a $800k Email [Sam Parr, Nathan Barry]</title>
      <itunes:episode>179</itunes:episode>
      <podcast:episode>179</podcast:episode>
      <itunes:title>Email Economics: The Math to a $800k Email [Sam Parr, Nathan Barry]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5fa2389c-0e0f-4a43-8c32-66a9bab93d43</guid>
      <link>https://mixtape.swyx.io/episodes/email-economics-the-math-to-a-800k-email-sam-parr-nathan-barry</link>
      <description>
        <![CDATA[<p>Listen to the Nathan Barry show: <a href="https://nathanbarry.com/030-sam-parr-growing-2m-subscribers-selling-newsletter/">https://nathanbarry.com/030-sam-parr-growing-2m-subscribers-selling-newsletter/</a> 50mins in</p><p>Sam Parr's $800k email: <a href="https://twitter.com/theSamParr/status/1332018614367645697?s=20">https://twitter.com/theSamParr/status/1332018614367645697?s=20</a><br><a href="https://twitter.com/theSamParr/status/1331759376433115140?s=20">https://twitter.com/theSamParr/status/1331759376433115140?s=20</a><br>300k views: <a href="https://twitter.com/theSamParr/status/1332024062919503875?s=20">https://twitter.com/theSamParr/status/1332024062919503875?s=20</a><br>3k subscribers - max 1% conversion rate</p><p><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> Today, we're talking about email from two of its biggest practitioners, Nathan Barry from convert kit and Sam Parr from the hustle and sandbar par recently sends a email that converted into $800,000 worth of sales in one day. And this is.  </p><p>[00:00:19] <strong>Sam Parr:</strong> You want to know something funny that, that tactic of emailing the wrong link and then emailing them again to let people know that you've created. </p><p>[00:00:27] Always gets more sales.  </p><p>[00:00:29] <strong>Nathan Barry:</strong> Oh, it does. Okay. You should tell everyone about your black Friday  </p><p>[00:00:33] <strong>Sam Parr:</strong> promotion. Okay. So I've done this twice. Most people don't know I did this twice. I actually did this in 2014. When we first started, when we only had about 40,000 subscribers. So back then in 14, what I did or 15? Well, no, when did we launch? </p><p>[00:00:46] No, we lost at 16, so I didn't tell him 60. I'll tell you what I did black Friday. And I'll tell you what I did now or back then. So back then I, we accidentally sent, like, it was, the day was Thursday morning. We accidentally sent the previous Wednesday's email on Thursday. And so people got like the same one over and then we immediately send a reply and it was a screenshot of my slack, where it was me slacking to our writers saying. </p><p>[00:01:13] You really screwed up, you know, this right. And then being like, oh my God, I can't believe I did that. It's like, and she's saying like, well, what do I do? And I'm saying, you better fix this or you're out of here. And she was being like, well, you got to give me some suggestions. I go, I don't know, just take a screenshot of this and put it in the email. </p><p>[00:01:29] And if it gets a lot of opens, you're gonna keep your job. If it doesn't you're outta here. And we just screenshot of that and put it in the email and it got the highest open rate. Uh, some people didn't get the joke and they got mad at me, but I was whatever. Um, but the other day we made like $800,000 in one day. </p><p>[00:01:47] And what we did was, um, this, this is like what I'm saying, like you, you convert kit creates the Lego pieces and, and it's fun for us to manipulate it, to create cool stuff. We, um, made an email, which is actually really hard to make an email look like a Gmail email. Um, It's like not intuitive. And you've got to like, kind of do weird stuff, but we made an email look like a Gmail email and we made it look exactly like I was having a conversation with the team and I sent them an email. </p><p>[00:02:17] It said art, everyone are big black Friday sale. It's totally ready. Can you guys please make sure all the links work? Um, this is going to go live and it's actually like our biggest discount ever. I'm kind of think that we're giving too big of a discount, but, uh, whatever, I guess we'll see what happens. </p><p>[00:02:33] Just, uh, let me know if it works and then we'll, and we'll hit send tomorrow morning and then they reply. And so that email was sent to a million plus people or something like. And we made it look like it was, it was an accident. You know, I accidentally sent it to our whole list as opposed to our company. </p><p>[00:02:51] Right. And we got so much traction so much. There was tens of thousands of people on the website buying. And I got literally 10,000 emails and we send it from Sam at the hustle, my personal email. I got so many subscribers people saying, including my friends like Nathan, um, or, uh, Andrew Wilkinson, like smart techie, entrepreneurial friends. </p><p>[00:03:13] They called me and they go, yeah, they go, dude, you just sent this out to your whole list. This was not meant for, this was you were not meaning to send this to me. And my reply was like, oh no, really? And, uh, it just crushed it. Yeah. It was like the biggest sales day ever. I think we, I think we stole that idea by the way. </p><p>[00:03:32] I I'll give credit. I think it was Chubbies who I stole it or Brooklyn and we stole it from someone, but it was really effective. Yeah.  </p><p>[00:03:39] <strong>Nathan Barry:</strong> That's amazing. I just love the idea that someone receiving that email. That like, there's another email address of like entire list@:.com or whatever, they've you send to that? </p><p>[00:03:49] It, like, I love that someone thinks that's a mistake that could act  </p><p>[00:03:53] <strong>Sam Parr:</strong> the people at HubSpot emailed me. This was during our due diligence and they're like, Hey, like they called me or texted me. They're like, I don't think this meant to go to everyone. And I was like, oh my God. I know it was a joke. It was a hit, it was a huge hit. </p><p>[00:04:07] It was great. That's amazing. I'd  </p><p>[00:04:10] <strong>Nathan Barry:</strong> love to talk to just for a few minutes about monetization and, and any of that since you have this split between sponsored revenue and, and the paid revenue and all that, um, maybe share some of the numbers behind trends, at least at the highest level that you can. And then, um, I'm curious why, why you keep those two models. </p><p>[00:04:30] <strong>Sam Parr:</strong> So, um, we were, we were probably going to do 20 million in revenue in 2021. Trends has over 15,000 subs. How many of those  </p><p>[00:04:41] <strong>Nathan Barry:</strong> were from, uh, black Friday in particular? I  </p><p>[00:04:44] <strong>Sam Parr:</strong> don't remember exactly. But that day or that like campaign drove, like he got a thousand, uh, probably 3000 customers. </p><p>[00:04:54] That's amazing. Yeah, because 3000 times 300 is nine. Yeah. We, we drove. Yeah, we drove about $800,000 in sales that day. So whatever that divided by, I think it was 200. It was the price, whatever that divided by 200 is how many we got. So what's like,  </p><p>[00:05:11] <strong>Nathan Barry:</strong> what's the breakdown between, um, sponsorship revenue and, you know, the trends revenue as a percentage of  </p><p>[00:05:19] <strong>Sam Parr:</strong> the company. </p><p>[00:05:20] By the time we sold advertising it was over a million a month in sales. Wow. Um, and trends was going to be close to eight figures this year. Um, but we counted our revenue a little bit odd. Like we want it to have like cash in the bank, like 20 to 22 million in 2021. </p><p>[00:05:42] Okay. I think advertising could have been about 14, 15.  </p><p>[00:05:47] <strong>Nathan Barry:</strong> The majority is still at is advertising, but trends.  </p><p>[00:05:51] <strong>Sam Parr:</strong> Uh, kick-ass business. Yeah, because the renewal rates so freaking high. Yeah. Like our renewal it's really high. And I think w...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Nathan Barry show: <a href="https://nathanbarry.com/030-sam-parr-growing-2m-subscribers-selling-newsletter/">https://nathanbarry.com/030-sam-parr-growing-2m-subscribers-selling-newsletter/</a> 50mins in</p><p>Sam Parr's $800k email: <a href="https://twitter.com/theSamParr/status/1332018614367645697?s=20">https://twitter.com/theSamParr/status/1332018614367645697?s=20</a><br><a href="https://twitter.com/theSamParr/status/1331759376433115140?s=20">https://twitter.com/theSamParr/status/1331759376433115140?s=20</a><br>300k views: <a href="https://twitter.com/theSamParr/status/1332024062919503875?s=20">https://twitter.com/theSamParr/status/1332024062919503875?s=20</a><br>3k subscribers - max 1% conversion rate</p><p><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> Today, we're talking about email from two of its biggest practitioners, Nathan Barry from convert kit and Sam Parr from the hustle and sandbar par recently sends a email that converted into $800,000 worth of sales in one day. And this is.  </p><p>[00:00:19] <strong>Sam Parr:</strong> You want to know something funny that, that tactic of emailing the wrong link and then emailing them again to let people know that you've created. </p><p>[00:00:27] Always gets more sales.  </p><p>[00:00:29] <strong>Nathan Barry:</strong> Oh, it does. Okay. You should tell everyone about your black Friday  </p><p>[00:00:33] <strong>Sam Parr:</strong> promotion. Okay. So I've done this twice. Most people don't know I did this twice. I actually did this in 2014. When we first started, when we only had about 40,000 subscribers. So back then in 14, what I did or 15? Well, no, when did we launch? </p><p>[00:00:46] No, we lost at 16, so I didn't tell him 60. I'll tell you what I did black Friday. And I'll tell you what I did now or back then. So back then I, we accidentally sent, like, it was, the day was Thursday morning. We accidentally sent the previous Wednesday's email on Thursday. And so people got like the same one over and then we immediately send a reply and it was a screenshot of my slack, where it was me slacking to our writers saying. </p><p>[00:01:13] You really screwed up, you know, this right. And then being like, oh my God, I can't believe I did that. It's like, and she's saying like, well, what do I do? And I'm saying, you better fix this or you're out of here. And she was being like, well, you got to give me some suggestions. I go, I don't know, just take a screenshot of this and put it in the email. </p><p>[00:01:29] And if it gets a lot of opens, you're gonna keep your job. If it doesn't you're outta here. And we just screenshot of that and put it in the email and it got the highest open rate. Uh, some people didn't get the joke and they got mad at me, but I was whatever. Um, but the other day we made like $800,000 in one day. </p><p>[00:01:47] And what we did was, um, this, this is like what I'm saying, like you, you convert kit creates the Lego pieces and, and it's fun for us to manipulate it, to create cool stuff. We, um, made an email, which is actually really hard to make an email look like a Gmail email. Um, It's like not intuitive. And you've got to like, kind of do weird stuff, but we made an email look like a Gmail email and we made it look exactly like I was having a conversation with the team and I sent them an email. </p><p>[00:02:17] It said art, everyone are big black Friday sale. It's totally ready. Can you guys please make sure all the links work? Um, this is going to go live and it's actually like our biggest discount ever. I'm kind of think that we're giving too big of a discount, but, uh, whatever, I guess we'll see what happens. </p><p>[00:02:33] Just, uh, let me know if it works and then we'll, and we'll hit send tomorrow morning and then they reply. And so that email was sent to a million plus people or something like. And we made it look like it was, it was an accident. You know, I accidentally sent it to our whole list as opposed to our company. </p><p>[00:02:51] Right. And we got so much traction so much. There was tens of thousands of people on the website buying. And I got literally 10,000 emails and we send it from Sam at the hustle, my personal email. I got so many subscribers people saying, including my friends like Nathan, um, or, uh, Andrew Wilkinson, like smart techie, entrepreneurial friends. </p><p>[00:03:13] They called me and they go, yeah, they go, dude, you just sent this out to your whole list. This was not meant for, this was you were not meaning to send this to me. And my reply was like, oh no, really? And, uh, it just crushed it. Yeah. It was like the biggest sales day ever. I think we, I think we stole that idea by the way. </p><p>[00:03:32] I I'll give credit. I think it was Chubbies who I stole it or Brooklyn and we stole it from someone, but it was really effective. Yeah.  </p><p>[00:03:39] <strong>Nathan Barry:</strong> That's amazing. I just love the idea that someone receiving that email. That like, there's another email address of like entire list@:.com or whatever, they've you send to that? </p><p>[00:03:49] It, like, I love that someone thinks that's a mistake that could act  </p><p>[00:03:53] <strong>Sam Parr:</strong> the people at HubSpot emailed me. This was during our due diligence and they're like, Hey, like they called me or texted me. They're like, I don't think this meant to go to everyone. And I was like, oh my God. I know it was a joke. It was a hit, it was a huge hit. </p><p>[00:04:07] It was great. That's amazing. I'd  </p><p>[00:04:10] <strong>Nathan Barry:</strong> love to talk to just for a few minutes about monetization and, and any of that since you have this split between sponsored revenue and, and the paid revenue and all that, um, maybe share some of the numbers behind trends, at least at the highest level that you can. And then, um, I'm curious why, why you keep those two models. </p><p>[00:04:30] <strong>Sam Parr:</strong> So, um, we were, we were probably going to do 20 million in revenue in 2021. Trends has over 15,000 subs. How many of those  </p><p>[00:04:41] <strong>Nathan Barry:</strong> were from, uh, black Friday in particular? I  </p><p>[00:04:44] <strong>Sam Parr:</strong> don't remember exactly. But that day or that like campaign drove, like he got a thousand, uh, probably 3000 customers. </p><p>[00:04:54] That's amazing. Yeah, because 3000 times 300 is nine. Yeah. We, we drove. Yeah, we drove about $800,000 in sales that day. So whatever that divided by, I think it was 200. It was the price, whatever that divided by 200 is how many we got. So what's like,  </p><p>[00:05:11] <strong>Nathan Barry:</strong> what's the breakdown between, um, sponsorship revenue and, you know, the trends revenue as a percentage of  </p><p>[00:05:19] <strong>Sam Parr:</strong> the company. </p><p>[00:05:20] By the time we sold advertising it was over a million a month in sales. Wow. Um, and trends was going to be close to eight figures this year. Um, but we counted our revenue a little bit odd. Like we want it to have like cash in the bank, like 20 to 22 million in 2021. </p><p>[00:05:42] Okay. I think advertising could have been about 14, 15.  </p><p>[00:05:47] <strong>Nathan Barry:</strong> The majority is still at is advertising, but trends.  </p><p>[00:05:51] <strong>Sam Parr:</strong> Uh, kick-ass business. Yeah, because the renewal rates so freaking high. Yeah. Like our renewal it's really high. And I think w...</p>]]>
      </content:encoded>
      <pubDate>Wed, 22 Sep 2021 22:30:12 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7afb99a4/1d0f35ae.mp3" length="11703715" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/aNRg-aWofV2mM8btsjWFZcAhBAQiUZQfuE9AIdQ9_9g/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY1ODAyOC8x/NjMyMzY0MjQxLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>728</itunes:duration>
      <itunes:summary>Sam Parr's Black Friday stunt was sneaky but also extremely effective.</itunes:summary>
      <itunes:subtitle>Sam Parr's Black Friday stunt was sneaky but also extremely effective.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Angel Economics: The Math to a $100k Angel Portfolio [Jason Calacanis, Zach Coelius]</title>
      <itunes:episode>178</itunes:episode>
      <podcast:episode>178</podcast:episode>
      <itunes:title>Angel Economics: The Math to a $100k Angel Portfolio [Jason Calacanis, Zach Coelius]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4e6b4a8c-ae9b-4cbd-ba4a-66d5bdb2e8e4</guid>
      <link>https://mixtape.swyx.io/episodes/angel-economics-the-math-to-a-100k-angel-portfolio-jason-calacanis-zach-coelius</link>
      <description>
        <![CDATA[<p>Listen to TWiST: <a href="https://thisweekinstartups.com/ask-an-angel-plus-antonio-garcia-martinez-vs-apple-with-zach-coelius-e1215/">https://thisweekinstartups.com/ask-an-angel-plus-antonio-garcia-martinez-vs-apple-with-zach-coelius-e1215/</a></p><p>Listen to my previous episode on Angel Investing Math: <a href="https://www.listennotes.com/podcasts/the-swyx-mixtape/why-angel-investing-is-dumb-v6oYXBeO4wS/">https://www.listennotes.com/podcasts/the-swyx-mixtape/why-angel-investing-is-dumb-v6oYXBeO4wS/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to TWiST: <a href="https://thisweekinstartups.com/ask-an-angel-plus-antonio-garcia-martinez-vs-apple-with-zach-coelius-e1215/">https://thisweekinstartups.com/ask-an-angel-plus-antonio-garcia-martinez-vs-apple-with-zach-coelius-e1215/</a></p><p>Listen to my previous episode on Angel Investing Math: <a href="https://www.listennotes.com/podcasts/the-swyx-mixtape/why-angel-investing-is-dumb-v6oYXBeO4wS/">https://www.listennotes.com/podcasts/the-swyx-mixtape/why-angel-investing-is-dumb-v6oYXBeO4wS/</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 22 Sep 2021 01:34:37 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c03aebe3/485da972.mp3" length="7365794" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>428</itunes:duration>
      <itunes:summary>JCal breaks down how he thinks an amateur angel investor should structure their portfolio for followon rounds.</itunes:summary>
      <itunes:subtitle>JCal breaks down how he thinks an amateur angel investor should structure their portfolio for followon rounds.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Podcast Economics: The Math to $14,000 a month [Jordan Harbinger, Cal Newport]</title>
      <itunes:episode>177</itunes:episode>
      <podcast:episode>177</podcast:episode>
      <itunes:title>Podcast Economics: The Math to $14,000 a month [Jordan Harbinger, Cal Newport]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/podcast-economics-the-math-to-14-000-a-month-jordan-harbinger-cal-newport</link>
      <description>
        <![CDATA[<p>Listen to the full Deep Questions podcast: <a href="https://www.listennotes.com/podcasts/deep-questions-with-cal-newport-cal-newport-t94EC0dyxsL/">https://www.listennotes.com/podcasts/deep-questions-with-cal-newport-cal-newport-t94EC0dyxsL/</a> (clip is from 40ish mins in)</p><p><strong>Notes</strong></p><ul><li>YouTube CPM $2.50, Audio CPM $25, yet Audio gets paid for non-listened downloads</li><li>Low end YouTube podcast audience 37k, high end 400k views per episode</li><li>Audio makes way more for something half that audience</li><li>Audio targets 25-45yo professionals</li><li>Bigger shows like Marc Maron have lower CPM, $9</li><li>Science and education show: $35-40 CPM</li><li>Chillax show: $15 CPM</li><li>10,000 fans * 4 ads a week * 25 CPM each ad = $1,000 a week, $4k a month</li><li>50,000 fans  =&gt; $20k a month</li><li>Sales cut - 15-30%</li></ul><p><br><strong>Transcript</strong></p><p> </p><p>[00:00:00] <strong>swyx:</strong> Hey everyone today, I'm featuring a conversation between Cal Newport and Jordan harbinger. Both of whom are top podcasters talking about the economics of podcasting. So there are very few people who are as qualified to talk about it because the actual Lee have numbers and they make their living. </p><p> </p><p>[00:00:19] <strong>swyx:</strong> Partially at least on podcasting. There's two angles I'm interested in here. The first is of course just how people make money and what kind of money people make from podcasting. And second of all, I've been very interested in YouTube podcast versus audio podcasts. And Jordan goes a little bit brutally into why YouTube is just not that popular for podcasting. </p><p><strong>[00:00:38] YouTube vs Audio CPMs</strong> <br> </p><p>[00:00:38] <strong>Cal Newport:</strong> I think a little economics for my listeners will be useful to try to understand actual money amounts so that they can understand right now where the industry is before we go to where it could go in the future. So it might, if I'm correct. And I hope so because I'm doing some of this. Um, so our core number here to think about is four, uh, adds a CPM. </p><p>[00:01:01] So cost per mil, meaning thousand, um, which is how many, how many dollars. Per a thousand people that are going to hear an ad, right? So is this, I think this is, this is the cord number, right? When trying to understand how to putting aside other types of revenue, but just for passive advertisers, this is the cord number. </p><p>[00:01:21] <strong>Jordan Harbinger:</strong> Okay. It is, although I will nitpick one thing you mentioned, it's the cost per mil cost per thousand people who will hear an ad with podcasting it's actually download or even stream it doesn't mean listen. And there's a difference here for people who aren't super familiar with it. You probably have podcasts on your phone that you've downloaded, but you've never listened to, if you've got the Jordan harbinger show queued up on your phone, and there's an episode that you didn't think was interesting, but you still download it and you plan to delete it later. </p><p>[00:01:48] I still got paid for every ad that is in there, you know, that fraction of a cent or whatever it is from you. So thank you for that. Um, That's important, an important distinction, because if you're a YouTuber, you don't get paid for somebody thinking about playing your video, right. You only get paid. If somebody hits play, they don't necessarily have to see the ad either they can quit halfway through and it counts as a play, but usually there's some sort of dynamic insertion that only inserts when you're playing yada, yada. </p><p>[00:02:14] But what this means is it's important for the CPM, because what it means is the CPM for a podcast ad that is actually listened to is something like. Nine X or 10 X, the actual amount that you're getting paid per thousand downloads. So if, if I'm looking at it, there's some new technology that does this and they say, okay, we're only gonna pay you for the amount of people we think heard the ad. </p><p>[00:02:43] And, but your CPM is 250. Yeah. Whereas if I sell an ad wholesale and I, and you pay for downloaded or streamed or listened to my CPMs, like 25 bucks. So it makes the pricing different, but it also shit, it sheds light on how valuable a viewer of a YouTube video is versus a listener of a podcast, because if you're a viewer of a YouTube video and you're getting three bucks CPM, and I'm getting, let's say 250, let's say you're getting two 50, $2 and 50 cents for a view of a video just to keep them. </p><p>[00:03:15] I, my listeners are worth a hundred times more than your viewers, which means that a thousand people listening to a podcast is worth like a hundred thousand people watching a YouTube video. Now that is not actually true, but that's how the math works  </p><p>[00:03:29] out.  <br> </p><p>[00:03:29] <strong>Cal Newport:</strong> Yeah. And what's interesting about it is, and this might have to do with the ad form because if you have. </p><p>[00:03:36] Full U-turn version of your podcast. A lot of ad agencies are going to, um, count those views of the YouTube, like a download. So, so in other words, there's something about the host delivering the ad, I guess that, whereas the value is. If you listen to it, you're watching the host and the host is delivering an ad on a YouTube video. </p><p>[00:03:58] And that's much more valuable, I suppose, than a banner pops up. Totally huts. It cuts to one of those skip, skip and five, uh, right. Like  </p><p>[00:04:05] <strong>Jordan Harbinger:</strong> Alexis ad in the middle of your favorite podcast. Exactly. Those are with way less and, and you're right. The host read is where the value is now. Again, slight nitpick just for the sake of being accurate here. </p><p>[00:04:16] Um, if you have a, a YouTube based podcast where most of your views are YouTube, Yeah, you will generally get a lower CPM than somebody who's mostly get audio. Like if you look at my YouTube channel for the Jordan harbinger show, I've got like, I don't know, fricking 37,000 subscribers. Like no one is subscribed to my YouTube channel and no one's watching very few people are watching. </p><p>[00:04:36] But my youth, my audio only impressions are obviously far higher and those ads are worth thousands of dollars each. Whereas I know a lot of people that have the inverse proportion where their audio downloads are sort of few, but their YouTube impressions are very high. Like 400,000 people are playing each video. </p><p>[00:04:55] They're making far less money. Then somebody who has a podcast, an audio podcast show that's half the  </p><p>[00:05:01] <strong>Cal Newport:</strong> size. Yeah. Fair enough. So, so, and I've seen that before. Yeah. If you, if you have a big audio podcast, it's almost like the, the, the advertisers or the intermediate agency is saying, okay, if you have some extra listens or views of the show on YouTube, you can throw those into the count, but it's almost like you're being thrown a bone a little bit, but if you're a primarily. </p><p>[00:05:21] Be that way that if it's you doing the read on YouTube, it shouldn't matter. But, um, I don't know if that's about a prejudice against who's watching YouTube or I think it is.  </p><p>[00:05:30] <strong>Jordan Harbinger:</strong> I think I hypothesize YouTube is a younger audience and also an older audience. And what I mean by that is I think. There's a higher concentration of, let's say 25 to 45 professionals that are employed listening to podcasts. And there is everyone is watching YouTube, but there's, that means there's...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the full Deep Questions podcast: <a href="https://www.listennotes.com/podcasts/deep-questions-with-cal-newport-cal-newport-t94EC0dyxsL/">https://www.listennotes.com/podcasts/deep-questions-with-cal-newport-cal-newport-t94EC0dyxsL/</a> (clip is from 40ish mins in)</p><p><strong>Notes</strong></p><ul><li>YouTube CPM $2.50, Audio CPM $25, yet Audio gets paid for non-listened downloads</li><li>Low end YouTube podcast audience 37k, high end 400k views per episode</li><li>Audio makes way more for something half that audience</li><li>Audio targets 25-45yo professionals</li><li>Bigger shows like Marc Maron have lower CPM, $9</li><li>Science and education show: $35-40 CPM</li><li>Chillax show: $15 CPM</li><li>10,000 fans * 4 ads a week * 25 CPM each ad = $1,000 a week, $4k a month</li><li>50,000 fans  =&gt; $20k a month</li><li>Sales cut - 15-30%</li></ul><p><br><strong>Transcript</strong></p><p> </p><p>[00:00:00] <strong>swyx:</strong> Hey everyone today, I'm featuring a conversation between Cal Newport and Jordan harbinger. Both of whom are top podcasters talking about the economics of podcasting. So there are very few people who are as qualified to talk about it because the actual Lee have numbers and they make their living. </p><p> </p><p>[00:00:19] <strong>swyx:</strong> Partially at least on podcasting. There's two angles I'm interested in here. The first is of course just how people make money and what kind of money people make from podcasting. And second of all, I've been very interested in YouTube podcast versus audio podcasts. And Jordan goes a little bit brutally into why YouTube is just not that popular for podcasting. </p><p><strong>[00:00:38] YouTube vs Audio CPMs</strong> <br> </p><p>[00:00:38] <strong>Cal Newport:</strong> I think a little economics for my listeners will be useful to try to understand actual money amounts so that they can understand right now where the industry is before we go to where it could go in the future. So it might, if I'm correct. And I hope so because I'm doing some of this. Um, so our core number here to think about is four, uh, adds a CPM. </p><p>[00:01:01] So cost per mil, meaning thousand, um, which is how many, how many dollars. Per a thousand people that are going to hear an ad, right? So is this, I think this is, this is the cord number, right? When trying to understand how to putting aside other types of revenue, but just for passive advertisers, this is the cord number. </p><p>[00:01:21] <strong>Jordan Harbinger:</strong> Okay. It is, although I will nitpick one thing you mentioned, it's the cost per mil cost per thousand people who will hear an ad with podcasting it's actually download or even stream it doesn't mean listen. And there's a difference here for people who aren't super familiar with it. You probably have podcasts on your phone that you've downloaded, but you've never listened to, if you've got the Jordan harbinger show queued up on your phone, and there's an episode that you didn't think was interesting, but you still download it and you plan to delete it later. </p><p>[00:01:48] I still got paid for every ad that is in there, you know, that fraction of a cent or whatever it is from you. So thank you for that. Um, That's important, an important distinction, because if you're a YouTuber, you don't get paid for somebody thinking about playing your video, right. You only get paid. If somebody hits play, they don't necessarily have to see the ad either they can quit halfway through and it counts as a play, but usually there's some sort of dynamic insertion that only inserts when you're playing yada, yada. </p><p>[00:02:14] But what this means is it's important for the CPM, because what it means is the CPM for a podcast ad that is actually listened to is something like. Nine X or 10 X, the actual amount that you're getting paid per thousand downloads. So if, if I'm looking at it, there's some new technology that does this and they say, okay, we're only gonna pay you for the amount of people we think heard the ad. </p><p>[00:02:43] And, but your CPM is 250. Yeah. Whereas if I sell an ad wholesale and I, and you pay for downloaded or streamed or listened to my CPMs, like 25 bucks. So it makes the pricing different, but it also shit, it sheds light on how valuable a viewer of a YouTube video is versus a listener of a podcast, because if you're a viewer of a YouTube video and you're getting three bucks CPM, and I'm getting, let's say 250, let's say you're getting two 50, $2 and 50 cents for a view of a video just to keep them. </p><p>[00:03:15] I, my listeners are worth a hundred times more than your viewers, which means that a thousand people listening to a podcast is worth like a hundred thousand people watching a YouTube video. Now that is not actually true, but that's how the math works  </p><p>[00:03:29] out.  <br> </p><p>[00:03:29] <strong>Cal Newport:</strong> Yeah. And what's interesting about it is, and this might have to do with the ad form because if you have. </p><p>[00:03:36] Full U-turn version of your podcast. A lot of ad agencies are going to, um, count those views of the YouTube, like a download. So, so in other words, there's something about the host delivering the ad, I guess that, whereas the value is. If you listen to it, you're watching the host and the host is delivering an ad on a YouTube video. </p><p>[00:03:58] And that's much more valuable, I suppose, than a banner pops up. Totally huts. It cuts to one of those skip, skip and five, uh, right. Like  </p><p>[00:04:05] <strong>Jordan Harbinger:</strong> Alexis ad in the middle of your favorite podcast. Exactly. Those are with way less and, and you're right. The host read is where the value is now. Again, slight nitpick just for the sake of being accurate here. </p><p>[00:04:16] Um, if you have a, a YouTube based podcast where most of your views are YouTube, Yeah, you will generally get a lower CPM than somebody who's mostly get audio. Like if you look at my YouTube channel for the Jordan harbinger show, I've got like, I don't know, fricking 37,000 subscribers. Like no one is subscribed to my YouTube channel and no one's watching very few people are watching. </p><p>[00:04:36] But my youth, my audio only impressions are obviously far higher and those ads are worth thousands of dollars each. Whereas I know a lot of people that have the inverse proportion where their audio downloads are sort of few, but their YouTube impressions are very high. Like 400,000 people are playing each video. </p><p>[00:04:55] They're making far less money. Then somebody who has a podcast, an audio podcast show that's half the  </p><p>[00:05:01] <strong>Cal Newport:</strong> size. Yeah. Fair enough. So, so, and I've seen that before. Yeah. If you, if you have a big audio podcast, it's almost like the, the, the advertisers or the intermediate agency is saying, okay, if you have some extra listens or views of the show on YouTube, you can throw those into the count, but it's almost like you're being thrown a bone a little bit, but if you're a primarily. </p><p>[00:05:21] Be that way that if it's you doing the read on YouTube, it shouldn't matter. But, um, I don't know if that's about a prejudice against who's watching YouTube or I think it is.  </p><p>[00:05:30] <strong>Jordan Harbinger:</strong> I think I hypothesize YouTube is a younger audience and also an older audience. And what I mean by that is I think. There's a higher concentration of, let's say 25 to 45 professionals that are employed listening to podcasts. And there is everyone is watching YouTube, but there's, that means there's...</p>]]>
      </content:encoded>
      <pubDate>Tue, 21 Sep 2021 01:52:59 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6d8837a6/53695de1.mp3" length="12010769" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>713</itunes:duration>
      <itunes:summary>Two top podcasters talk CPMs, audience size, and the math of podcasting.</itunes:summary>
      <itunes:subtitle>Two top podcasters talk CPMs, audience size, and the math of podcasting.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Sunil Pai: React and the Meta of the Web</title>
      <itunes:episode>176</itunes:episode>
      <podcast:episode>176</podcast:episode>
      <itunes:title>[Weekend Drop] Sunil Pai: React and the Meta of the Web</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">224eea8d-c9d0-498b-9836-ef25d096d8c8</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-sunil-pai-react-and-the-meta-of-the-web</link>
      <description>
        <![CDATA[<p>A wideranging convo with Sunil covering the future of React, the Third Age of JavaScript, and the Meta of online discourse.</p><p>Watch on YouTube: <a href="https://www.youtube.com/watch?v=H3h1WICelqs">https://www.youtube.com/watch?v=H3h1WICelqs</a><br>Follow Sunil: <a href="https://twitter.com/threepointone">https://twitter.com/threepointone</a></p><p><strong>Chapters:</strong></p><ul><li><strong>[00:01:40] React and Temporal, Declarative vs Imperative</strong><ul><li>My Temporal Explainer: <a href="https://twitter.com/swyx/status/1417165270641045505">https://twitter.com/swyx/status/1417165270641045505</a></li><li><a href="https://www.solidjs.com/">https://www.solidjs.com/ </a></li></ul></li><li><strong>[00:12:57] State Charts and Lucylang</strong><ul><li><a href="https://lucylang.org/">https://lucylang.org/</a></li><li>XState and Stately <a href="https://stately.ai/viz">https://stately.ai/viz</a></li></ul></li><li><strong>[00:17:08] The Future of React</strong></li><li><strong>[00:25:03] React Streaming Server Rendering vs SSR/JAMstack/DSG/DPR/ISR</strong><ul><li><a href="https://reactjs.org/docs/react-dom-server.html#rendertonodestream">ReactDOMServer.renderToNodeStream()</a></li><li>Sunil's Slides: <a href="https://www.icloud.com/keynote/0MyOJkDIOVfFit76PqJFLvPVg#react-advanced">https://www.icloud.com/keynote/0MyOJkDIOVfFit76PqJFLvPVg#react-advanced</a></li><li><a href="https://react-lazy.coolcomputerclub.com/">https://react-lazy.coolcomputerclub.com/</a> </li></ul></li><li><strong>[00:33:13] Next.js and the Open Source Commons</strong></li><li><strong>[00:38:46] The Third Age of JavaScript</strong><ul><li><a href="https://twitter.com/swyx/status/1263123032328925186">Third Age of JS </a></li><li>Benedict Evans (not Sinofsky) on Word Processors: <a href="https://www.ben-evans.com/benedictevans/2020/12/21/google-bundling-and-kill-zones">https://www.ben-evans.com/benedictevans/2020/12/21/google-bundling-and-kill-zones</a></li></ul></li><li><strong>[00:45:16] ESbuild vs SWC vs Bun</strong><ul><li>Bun (Jarred Sumner) <a href="https://twitter.com/jarredsumner/status/1390084458724741121">https://twitter.com/jarredsumner/status/1390084458724741121</a><strong> </strong></li></ul></li><li><strong>[00:50:46] Let Non-X Do X: Figma vs Canva, Webflow vs Wix/Squarespace </strong><ul><li>Canva vs Figma valuations <a href="https://twitter.com/swyx/status/1438102616156917767">https://twitter.com/swyx/status/1438102616156917767</a></li></ul></li><li><strong>[00:52:42] JavaScript Twitter and Notion's 9mb Marketing Site</strong><ul><li><a href="https://twitter.com/swyx/status/1436689311315890177">Notion 9mb JS Site Tweet</a></li><li><a href="https://components.ai/syntax-theme/rZPmfl92h1ZasKtnA1DR?tab=editor">mrmrs' Components.ai</a></li></ul></li><li><strong>[01:06:33] React Server Components and Shopify Hydrogen/Oxygen</strong><ul><li><a href="https://twitter.com/swyx/status/1410103013885108229">https://twitter.com/swyx/status/1410103013885108229</a> </li></ul></li><li><strong>[01:09:18] Categorical Imperatives of Web Platforms: Cloudflare vs AWS, MongoDB vs Auth0, Gatsby vs Netlify</strong><ul><li><a href="https://auth0.com/blog/introducing-auth0-actions/">https://auth0.com/blog/introducing-auth0-actions/</a> </li></ul></li><li><strong>[01:18:34] Wrap-up</strong> </li></ul><p><strong>Transcript</strong></p><p> </p><p><strong>[00:01:40] React and Temporal, Declarative vs Imperative</strong> <br> </p><p>[00:01:40] <strong>swyx:</strong> Okay. So the first topic we want to talk about is React and Temporal, right?  </p><p>[00:01:43] <strong>Sunil Pai:</strong> I feel Temporal is introducing a shift into the workflow ecosystem, which is very similar to the one that React introduced to the JavaScript framework system.  </p><p>[00:01:54] <strong>swyx:</strong> That's the hope. I don't know if like my explanation of Temporal has reached everybody or has reached you. There are three core opinions, right? The first is that whenever you cross system boundaries, when you call it external API. So when you call internal microservices, there's a chance of failure and that multiplies, the more complex the system gets. </p><p>[00:02:11] So you need a central orchestrator that holds all the retry states and logic, as well as timers And it tracks all the events and is able to resume from it from failure.  </p><p>[00:02:21] Second opinion that you should have is you should do event sourcing rather than try to just write your business logic and then instrument with observability logs after the fact you should have your logs as the source of truth. And if it's not in the log, it did not happen.  </p><p>[00:02:34] And then the final piece is the workflows as code, which is the one that you're focusing on, which is the programming model, in the sense that like all the other competitive workflow engines, like, Amazon step functions, Apache airflow, Dagster, like there's a bunch in this category. </p><p>[00:02:48] They're all sort of JSON and YML DSLs, and the bind that you find yourself in is that basically you're reinventing a general purpose programming language inside of these JSON and YML DSLs because you find a need for loops, branching, variables functions, all the basic stuff. And, people find that like at the end of the day, all this tooling is available, you just have to make it run in inside of a general purpose programming language. So that's what Temporal offers.  </p><p>[00:03:12] But it's very interesting because it kind of straddles the imperative versus declarative debate, right? </p><p>[00:03:17] React, people view as declarative. And I think it's mostly declarative, like there's imperative escape hatches, and because it's declarative, people can have a single sort of render model of their entire app for the entire tree. And I think it makes sense to them. </p><p>[00:03:32] And you're saying that that's better, right? That's better than the imperative predecessor of like jQuery and randomly hooking up stuff and not having things tied up together. You sounded like you want it to  </p><p>[00:03:42] <strong>Sunil Pai:</strong> interrupt. So it's actually two things. One is the jQuery had an imperative API, and then they went way too hard into the declarative side with templating languages and then started reinventing stuff there. </p><p>[00:03:54] So really react was like, no, you need access to an imperative language to create, you need a fully featured programming language to generate description trees like Dom trees or in this case, a workflow graphs.  </p><p>[00:04:10] <strong>swyx:</strong> Got it. So it's kind of like a halfway solution, maybe, maybe anyway. So the problem with us is that we're trying to say that imperative is better than declarative, for the purposes of expressing general purpose business logic, which is an interesting sell for me because in all other respects, I'm very used to arguing to declarative is better. </p><p>[00:04:33] Then there's also an idea that people should build declarative layers on top of us. And I, it's just a very interesting, like back and forth between declarative and imperative that I don't know where I really stands apart from like, wherever we are is never good enough. So we need to add another layer to solve the current problems  </p><p>[00:04:51] <strong>Sunil Pai:</strong> there. </p><p>[00:04:51] So there's a phrase for it and I forget what it's called the mechanism. It says that, uh, the system that allows you to execute stuff should not be the same system that prevents you from doing bad things. So there's a core, which is basically a fully featured API. And then you put gu...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>A wideranging convo with Sunil covering the future of React, the Third Age of JavaScript, and the Meta of online discourse.</p><p>Watch on YouTube: <a href="https://www.youtube.com/watch?v=H3h1WICelqs">https://www.youtube.com/watch?v=H3h1WICelqs</a><br>Follow Sunil: <a href="https://twitter.com/threepointone">https://twitter.com/threepointone</a></p><p><strong>Chapters:</strong></p><ul><li><strong>[00:01:40] React and Temporal, Declarative vs Imperative</strong><ul><li>My Temporal Explainer: <a href="https://twitter.com/swyx/status/1417165270641045505">https://twitter.com/swyx/status/1417165270641045505</a></li><li><a href="https://www.solidjs.com/">https://www.solidjs.com/ </a></li></ul></li><li><strong>[00:12:57] State Charts and Lucylang</strong><ul><li><a href="https://lucylang.org/">https://lucylang.org/</a></li><li>XState and Stately <a href="https://stately.ai/viz">https://stately.ai/viz</a></li></ul></li><li><strong>[00:17:08] The Future of React</strong></li><li><strong>[00:25:03] React Streaming Server Rendering vs SSR/JAMstack/DSG/DPR/ISR</strong><ul><li><a href="https://reactjs.org/docs/react-dom-server.html#rendertonodestream">ReactDOMServer.renderToNodeStream()</a></li><li>Sunil's Slides: <a href="https://www.icloud.com/keynote/0MyOJkDIOVfFit76PqJFLvPVg#react-advanced">https://www.icloud.com/keynote/0MyOJkDIOVfFit76PqJFLvPVg#react-advanced</a></li><li><a href="https://react-lazy.coolcomputerclub.com/">https://react-lazy.coolcomputerclub.com/</a> </li></ul></li><li><strong>[00:33:13] Next.js and the Open Source Commons</strong></li><li><strong>[00:38:46] The Third Age of JavaScript</strong><ul><li><a href="https://twitter.com/swyx/status/1263123032328925186">Third Age of JS </a></li><li>Benedict Evans (not Sinofsky) on Word Processors: <a href="https://www.ben-evans.com/benedictevans/2020/12/21/google-bundling-and-kill-zones">https://www.ben-evans.com/benedictevans/2020/12/21/google-bundling-and-kill-zones</a></li></ul></li><li><strong>[00:45:16] ESbuild vs SWC vs Bun</strong><ul><li>Bun (Jarred Sumner) <a href="https://twitter.com/jarredsumner/status/1390084458724741121">https://twitter.com/jarredsumner/status/1390084458724741121</a><strong> </strong></li></ul></li><li><strong>[00:50:46] Let Non-X Do X: Figma vs Canva, Webflow vs Wix/Squarespace </strong><ul><li>Canva vs Figma valuations <a href="https://twitter.com/swyx/status/1438102616156917767">https://twitter.com/swyx/status/1438102616156917767</a></li></ul></li><li><strong>[00:52:42] JavaScript Twitter and Notion's 9mb Marketing Site</strong><ul><li><a href="https://twitter.com/swyx/status/1436689311315890177">Notion 9mb JS Site Tweet</a></li><li><a href="https://components.ai/syntax-theme/rZPmfl92h1ZasKtnA1DR?tab=editor">mrmrs' Components.ai</a></li></ul></li><li><strong>[01:06:33] React Server Components and Shopify Hydrogen/Oxygen</strong><ul><li><a href="https://twitter.com/swyx/status/1410103013885108229">https://twitter.com/swyx/status/1410103013885108229</a> </li></ul></li><li><strong>[01:09:18] Categorical Imperatives of Web Platforms: Cloudflare vs AWS, MongoDB vs Auth0, Gatsby vs Netlify</strong><ul><li><a href="https://auth0.com/blog/introducing-auth0-actions/">https://auth0.com/blog/introducing-auth0-actions/</a> </li></ul></li><li><strong>[01:18:34] Wrap-up</strong> </li></ul><p><strong>Transcript</strong></p><p> </p><p><strong>[00:01:40] React and Temporal, Declarative vs Imperative</strong> <br> </p><p>[00:01:40] <strong>swyx:</strong> Okay. So the first topic we want to talk about is React and Temporal, right?  </p><p>[00:01:43] <strong>Sunil Pai:</strong> I feel Temporal is introducing a shift into the workflow ecosystem, which is very similar to the one that React introduced to the JavaScript framework system.  </p><p>[00:01:54] <strong>swyx:</strong> That's the hope. I don't know if like my explanation of Temporal has reached everybody or has reached you. There are three core opinions, right? The first is that whenever you cross system boundaries, when you call it external API. So when you call internal microservices, there's a chance of failure and that multiplies, the more complex the system gets. </p><p>[00:02:11] So you need a central orchestrator that holds all the retry states and logic, as well as timers And it tracks all the events and is able to resume from it from failure.  </p><p>[00:02:21] Second opinion that you should have is you should do event sourcing rather than try to just write your business logic and then instrument with observability logs after the fact you should have your logs as the source of truth. And if it's not in the log, it did not happen.  </p><p>[00:02:34] And then the final piece is the workflows as code, which is the one that you're focusing on, which is the programming model, in the sense that like all the other competitive workflow engines, like, Amazon step functions, Apache airflow, Dagster, like there's a bunch in this category. </p><p>[00:02:48] They're all sort of JSON and YML DSLs, and the bind that you find yourself in is that basically you're reinventing a general purpose programming language inside of these JSON and YML DSLs because you find a need for loops, branching, variables functions, all the basic stuff. And, people find that like at the end of the day, all this tooling is available, you just have to make it run in inside of a general purpose programming language. So that's what Temporal offers.  </p><p>[00:03:12] But it's very interesting because it kind of straddles the imperative versus declarative debate, right? </p><p>[00:03:17] React, people view as declarative. And I think it's mostly declarative, like there's imperative escape hatches, and because it's declarative, people can have a single sort of render model of their entire app for the entire tree. And I think it makes sense to them. </p><p>[00:03:32] And you're saying that that's better, right? That's better than the imperative predecessor of like jQuery and randomly hooking up stuff and not having things tied up together. You sounded like you want it to  </p><p>[00:03:42] <strong>Sunil Pai:</strong> interrupt. So it's actually two things. One is the jQuery had an imperative API, and then they went way too hard into the declarative side with templating languages and then started reinventing stuff there. </p><p>[00:03:54] So really react was like, no, you need access to an imperative language to create, you need a fully featured programming language to generate description trees like Dom trees or in this case, a workflow graphs.  </p><p>[00:04:10] <strong>swyx:</strong> Got it. So it's kind of like a halfway solution, maybe, maybe anyway. So the problem with us is that we're trying to say that imperative is better than declarative, for the purposes of expressing general purpose business logic, which is an interesting sell for me because in all other respects, I'm very used to arguing to declarative is better. </p><p>[00:04:33] Then there's also an idea that people should build declarative layers on top of us. And I, it's just a very interesting, like back and forth between declarative and imperative that I don't know where I really stands apart from like, wherever we are is never good enough. So we need to add another layer to solve the current problems  </p><p>[00:04:51] <strong>Sunil Pai:</strong> there. </p><p>[00:04:51] So there's a phrase for it and I forget what it's called the mechanism. It says that, uh, the system that allows you to execute stuff should not be the same system that prevents you from doing bad things. So there's a core, which is basically a fully featured API. And then you put gu...</p>]]>
      </content:encoded>
      <pubDate>Sun, 19 Sep 2021 14:57:17 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fa32138f/4b3b9c65.mp3" length="76927002" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/hYjEQcTMZRVr7AlYBccEQwQdQTHgavH0VIgsA0leVj8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY1NDUyOC8x/NjMyMDkyODE5LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>4804</itunes:duration>
      <itunes:summary>A wideranging convo with Sunil covering the future of React, the Third Age of JavaScript, and the Meta of online discourse.</itunes:summary>
      <itunes:subtitle>A wideranging convo with Sunil covering the future of React, the Third Age of JavaScript, and the Meta of online discourse.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Temporal - Not so Temporary (with Jaden Baptista)</title>
      <itunes:episode>175</itunes:episode>
      <podcast:episode>175</podcast:episode>
      <itunes:title>[Weekend Drop] Temporal - Not so Temporary (with Jaden Baptista)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/weekend-drop-temporal-not-so-temporary-with-jaden-baptista</link>
      <description>
        <![CDATA[<p>Video version on youtube:<a href="https://www.youtube.com/watch?v=ErO9Ujccwds"> https://www.youtube.com/watch?v=ErO9Ujccwds</a></p><p>My conversation with Jaden Baptista introducing him to Temporal.</p><p><strong>Transcript</strong></p><p>[00:00:00] <strong>swyx:</strong> Hey everyone is Swyx. I've been gone for the past couple of days and you may or may not be wondering what's happened. I basically got a cold and at this conference, it's actually nice to have a conference cold. I guess, because that means that things are going back to normal, even the, not so great stuff about being meeting back in person. </p><p>[00:00:22] But I have a cold and I did not feel great. And I think gets COVID. But anyway, I decided to take a little bit of a break, but I also, I'm not sure if you know, but the weekday topics are all done on the same day. And I tried to do this pattern of batching things in weekly themes and this week's theme. </p><p>[00:00:43] Basically it was poorly chosen. I thought that I had enough to do some, some stuff on basically the how technologies get adopted or get their traction. But I just didn't I ended up not liking any of the other episodes or any other podcasts that I shortlisted for that particular topic. So I just ran out and I just didn't feel inspired. </p><p>[00:01:06] I felt trapped in the format and didn't really know what to do with it. So I ended up not doing anything. I also had other work to catch up on, on top of the conference stuff. So that was all in my head recently. And in general, and wondering whether or not I'm going in the right direction. So if you do that, And I really am grateful. </p><p>[00:01:26] Checking out this podcast, because it's like a weird experiment with no particular theme or direction apart from cause it's stuff that I like. If you are, if you have a strong opinion and if you particularly think that there's some ideas that I should just pursue further and you're just mad at me for not doing. </p><p>[00:01:42] Now's the time to tell me, because I'm also a little bit direction as to where this podcast could go. That's it? I do think that there's a strong thesis for exploring or having a central place for exploring ideas. I am personally interested in and recent dictating my podcast appearances on other people's podcasts to my own feed. </p><p>[00:02:03] So people who are interested in what I do can follow up directly. So here's a conversation that I had with Jen Battista on Twitter spaces that was recorded. And it's about Tim Poro. So this is the first of maybe. Three podcasts that I did in the last month or so. So I'll be dripping them out over the weekends the next couple of weeks. </p><p>[00:02:23] And we'll see, we'll see where this goes. I want to get back more into writing. I still have hopes of spinning out my YouTube more seriously, but I think the creative journey. The part-time creative journey of these, where I have a day job and that should take priority over the other side of stuff. </p><p>[00:02:42] I do dictates the format of the things that I can take on. So, so far the podcast thing has been really great. I actually have a lot, a long backlog of things, which I selected for sure. They just don't fit in any, any particular theme. I think that theme is really nice when I can do it. And just, maybe you don't have enough backlog to do it just yet, so maybe I might go back to not having themes anyway. </p><p>[00:03:06] So here's my conversation with Jane and review stuff. Well, thank you for  </p><p>[00:03:09] <strong>Jaden Baptista:</strong> joining me today, Sean. I really appreciate you taking the time are you doing today?  </p><p>[00:03:14] <strong>swyx:</strong> Very good. I'm very entertained by your Twitch title called temporal nutso temporary. Very interesting.  </p><p>[00:03:22] <strong>Jaden Baptista:</strong> Oh yeah. I was trying to come up with like a S a stupid clever name for the Twitch streams, despite them not really helping out with what the stream is usually ends up being about. </p><p>[00:03:34] We tend to wander from topic to time.  </p><p>[00:03:37] <strong>swyx:</strong> Sure sure. Yeah. Thanks for having me in a happy to chat to portal. Awesome.  </p><p>[00:03:42] <strong>Jaden Baptista:</strong> Yeah. Well, let me ask you just the first quick question. You know, every, every big program that we all talk about w we really enjoy using was, was built to solve a problem, some sort of problem. </p><p>[00:03:55] What problem was tempura both too soon, but what was the point of building it in the first.  </p><p>[00:03:59] <strong>swyx:</strong> So, to be clear, I did not build it. Who did exactly it was built to solve the problem of The abstract problem that the category of problem, this is called is workflows anything long running that needs to take anything more than a simple request response cycle, a request response will be just like, you know, you're paying a serverless function. </p><p>[00:04:20] It gets back to you in, let's say 300 milliseconds, right? That's a typical cycle, but sometimes you need to do long running work. Typically I would think this is something like video projects. So, if you kick off a job, it takes like four hours to transfer code audio file. But actually it is both longer and shorter than that. </p><p>[00:04:40] So, this is actually a topic of my recent blog posts. Because even if you, so Dropbox, so box is one of our users and they use us for file transfers and normally a file transfer just feels instantaneous until you try to transfer a million files. Right. They just change that. A thousand of them. </p><p>[00:04:58] So you need a solution that scales pretty nicely from like a single transfer that should feel instantaneous to you know, something that's gonna take a while. Cause, cause it's just distributed across a lot of systems and you need it to be perfect or you lose data. And if your box you cannot lose data the other super long running task is why does anything have to ever end? </p><p>[00:05:17] So what if you could just model the entire journey of your customer from. Like their first contact with you to the time that they unsubscribe. And that is a single entity that you just interact with. So it then becomes easy to say things like, okay, on their seventh visit, send them a coupon. Every month charged them based on their, you know, their, their usage or the billing. </p><p>[00:05:38] And all of this is encapsulated in a single function. So  </p><p>[00:05:43] <strong>Jaden Baptista:</strong> yeah.  <br> </p><p>[00:05:44] <strong>swyx:</strong> Yeah, because because we have an internal basically, so. Solves, it brings together a database, a scheduler some networking, some search capability and it, and it does. And then it uses, it offers you an SDK, so you can write it in idiomatic language. </p><p>[00:06:01] The, there, this is not a new problem. Our founders have been working on this for something like 20 years. The tech leads for Amazon SQS. And then in simple workflow Azure doable functions and then when they arrived at Uber, they, they built the initial version of temporal where it now power is like, Something like 400 use cases at Uber mostly driver onboarding marketing which they call communications or something like that. </p><p>[00:06:25] It's just like, whenever you do something that is so fundamentally asynchronous, you could use it for a lot of things. And it tends to grow that way. So, you know, it was open source that Uber and then it was adopted by other companies like Coi...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Video version on youtube:<a href="https://www.youtube.com/watch?v=ErO9Ujccwds"> https://www.youtube.com/watch?v=ErO9Ujccwds</a></p><p>My conversation with Jaden Baptista introducing him to Temporal.</p><p><strong>Transcript</strong></p><p>[00:00:00] <strong>swyx:</strong> Hey everyone is Swyx. I've been gone for the past couple of days and you may or may not be wondering what's happened. I basically got a cold and at this conference, it's actually nice to have a conference cold. I guess, because that means that things are going back to normal, even the, not so great stuff about being meeting back in person. </p><p>[00:00:22] But I have a cold and I did not feel great. And I think gets COVID. But anyway, I decided to take a little bit of a break, but I also, I'm not sure if you know, but the weekday topics are all done on the same day. And I tried to do this pattern of batching things in weekly themes and this week's theme. </p><p>[00:00:43] Basically it was poorly chosen. I thought that I had enough to do some, some stuff on basically the how technologies get adopted or get their traction. But I just didn't I ended up not liking any of the other episodes or any other podcasts that I shortlisted for that particular topic. So I just ran out and I just didn't feel inspired. </p><p>[00:01:06] I felt trapped in the format and didn't really know what to do with it. So I ended up not doing anything. I also had other work to catch up on, on top of the conference stuff. So that was all in my head recently. And in general, and wondering whether or not I'm going in the right direction. So if you do that, And I really am grateful. </p><p>[00:01:26] Checking out this podcast, because it's like a weird experiment with no particular theme or direction apart from cause it's stuff that I like. If you are, if you have a strong opinion and if you particularly think that there's some ideas that I should just pursue further and you're just mad at me for not doing. </p><p>[00:01:42] Now's the time to tell me, because I'm also a little bit direction as to where this podcast could go. That's it? I do think that there's a strong thesis for exploring or having a central place for exploring ideas. I am personally interested in and recent dictating my podcast appearances on other people's podcasts to my own feed. </p><p>[00:02:03] So people who are interested in what I do can follow up directly. So here's a conversation that I had with Jen Battista on Twitter spaces that was recorded. And it's about Tim Poro. So this is the first of maybe. Three podcasts that I did in the last month or so. So I'll be dripping them out over the weekends the next couple of weeks. </p><p>[00:02:23] And we'll see, we'll see where this goes. I want to get back more into writing. I still have hopes of spinning out my YouTube more seriously, but I think the creative journey. The part-time creative journey of these, where I have a day job and that should take priority over the other side of stuff. </p><p>[00:02:42] I do dictates the format of the things that I can take on. So, so far the podcast thing has been really great. I actually have a lot, a long backlog of things, which I selected for sure. They just don't fit in any, any particular theme. I think that theme is really nice when I can do it. And just, maybe you don't have enough backlog to do it just yet, so maybe I might go back to not having themes anyway. </p><p>[00:03:06] So here's my conversation with Jane and review stuff. Well, thank you for  </p><p>[00:03:09] <strong>Jaden Baptista:</strong> joining me today, Sean. I really appreciate you taking the time are you doing today?  </p><p>[00:03:14] <strong>swyx:</strong> Very good. I'm very entertained by your Twitch title called temporal nutso temporary. Very interesting.  </p><p>[00:03:22] <strong>Jaden Baptista:</strong> Oh yeah. I was trying to come up with like a S a stupid clever name for the Twitch streams, despite them not really helping out with what the stream is usually ends up being about. </p><p>[00:03:34] We tend to wander from topic to time.  </p><p>[00:03:37] <strong>swyx:</strong> Sure sure. Yeah. Thanks for having me in a happy to chat to portal. Awesome.  </p><p>[00:03:42] <strong>Jaden Baptista:</strong> Yeah. Well, let me ask you just the first quick question. You know, every, every big program that we all talk about w we really enjoy using was, was built to solve a problem, some sort of problem. </p><p>[00:03:55] What problem was tempura both too soon, but what was the point of building it in the first.  </p><p>[00:03:59] <strong>swyx:</strong> So, to be clear, I did not build it. Who did exactly it was built to solve the problem of The abstract problem that the category of problem, this is called is workflows anything long running that needs to take anything more than a simple request response cycle, a request response will be just like, you know, you're paying a serverless function. </p><p>[00:04:20] It gets back to you in, let's say 300 milliseconds, right? That's a typical cycle, but sometimes you need to do long running work. Typically I would think this is something like video projects. So, if you kick off a job, it takes like four hours to transfer code audio file. But actually it is both longer and shorter than that. </p><p>[00:04:40] So, this is actually a topic of my recent blog posts. Because even if you, so Dropbox, so box is one of our users and they use us for file transfers and normally a file transfer just feels instantaneous until you try to transfer a million files. Right. They just change that. A thousand of them. </p><p>[00:04:58] So you need a solution that scales pretty nicely from like a single transfer that should feel instantaneous to you know, something that's gonna take a while. Cause, cause it's just distributed across a lot of systems and you need it to be perfect or you lose data. And if your box you cannot lose data the other super long running task is why does anything have to ever end? </p><p>[00:05:17] So what if you could just model the entire journey of your customer from. Like their first contact with you to the time that they unsubscribe. And that is a single entity that you just interact with. So it then becomes easy to say things like, okay, on their seventh visit, send them a coupon. Every month charged them based on their, you know, their, their usage or the billing. </p><p>[00:05:38] And all of this is encapsulated in a single function. So  </p><p>[00:05:43] <strong>Jaden Baptista:</strong> yeah.  <br> </p><p>[00:05:44] <strong>swyx:</strong> Yeah, because because we have an internal basically, so. Solves, it brings together a database, a scheduler some networking, some search capability and it, and it does. And then it uses, it offers you an SDK, so you can write it in idiomatic language. </p><p>[00:06:01] The, there, this is not a new problem. Our founders have been working on this for something like 20 years. The tech leads for Amazon SQS. And then in simple workflow Azure doable functions and then when they arrived at Uber, they, they built the initial version of temporal where it now power is like, Something like 400 use cases at Uber mostly driver onboarding marketing which they call communications or something like that. </p><p>[00:06:25] It's just like, whenever you do something that is so fundamentally asynchronous, you could use it for a lot of things. And it tends to grow that way. So, you know, it was open source that Uber and then it was adopted by other companies like Coi...</p>]]>
      </content:encoded>
      <pubDate>Sat, 11 Sep 2021 04:55:29 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9dec7f84/44f7e4c7.mp3" length="23711453" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1479</itunes:duration>
      <itunes:summary>My conversation with Jaden Baptista introducing him to Temporal.</itunes:summary>
      <itunes:subtitle>My conversation with Jaden Baptista introducing him to Temporal.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>React Native's Near Death Experience [Christopher Chedeau]</title>
      <itunes:episode>174</itunes:episode>
      <podcast:episode>174</podcast:episode>
      <itunes:title>React Native's Near Death Experience [Christopher Chedeau]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f7ff1546-6f18-4b14-91eb-6d6d78db6924</guid>
      <link>https://mixtape.swyx.io/episodes/react-natives-near-death-christopher-chedeau</link>
      <description>
        <![CDATA[<p>Listen to the Sourcegraph podcast: <a href="https://about.sourcegraph.com/podcast/christopher-chedeau/">https://about.sourcegraph.com/podcast/christopher-chedeau/</a> (~28mins in)</p><p><strong>Lessons learned:</strong></p><ul><li>Hackathon is important for intrapreneurship</li><li>Near Death moment requires leap of faith</li><li>Solve People Problems with Technology, not just technology problems</li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> I'm continuing my exploration of how technologies get adopted. And recently there was a really good interview of Christopher shadow by Beyang Liu on the source graph podcast. So I really had to feature it. this tells the story of the invention and adoption of react native internally within Facebook. And the context to this is. </p><p>[00:00:21] Facebook had a problem with the iteration speed of mobile apps at Facebook, and they were much slower than web apps. So basically the context before this conversation is that mark Zuckerberg had actually set an engineering priority to fix the solution and the engineers have to figure it out. </p><p>[00:00:36] <strong>Christopher Chedeau:</strong> One of those things that John had in mind, Can we embed JavaScript in a iOS app. And so at that point, we actually there was no API for this and they're going to do it, but like you found a way to cross compare something and he was able to do it. And you, you want it to be like, okay, can we run, react and power, like native iOS views out of react instead of like dibs and spans, you can like a UI label and a UI views. </p><p>[00:01:03] And. And so this is like at Facebook there's hackathons. And so in the summer does a three day hackathon. And we basically like Ashwin Lynn that's where on my team, on the photos team. And Joanne, we hacked together off for three days working on this like raw using react to power, like native use. </p><p>[00:01:25] And at the end of the three days, we had a demo where we are able to show his view and we had a primitive layout system. And. I have the texts it's on the right and the iOS, the rep on the left and basically moved the line like a before and after and a native, iOS, like button. And I bought to move the, like better from the left to the right. </p><p>[00:01:49] And we were able to click on it. Now, the lights like actually like walks and we're able to like, do. Changing and saving would be like almost entirely. I think it was a hundred milliseconds, a refresh. So it was barely perspective perceptible and we presented to the like hackathon group, like all the, did some callbacks could go. </p><p>[00:02:11] And what happened is the five project, like most interesting have an audience with Mark Zuckerberg. And so you went to present this hack to Mark Zuckerberg and there was a SRAP, the CTO of the company as well, like in this? Yes. Yeah. And wasn't for this. Yeah. And both of them were like, we're super excited. </p><p>[00:02:32] And what happened the next week is we basically did like a wall tour of Facebook and we talked to all of the management chain, . And it was like a super, like a fun thing. But now the thing that happened then is okay, so we did this demo, there was like people liking it and everything, but now for like myself as an engineer, like I joined like Facebook, like less than a year ago. </p><p>[00:02:54] And I moved like my, like myself, I married my wife. I like, this was like a huge like thing. We moved off way across the world. So now it was like a soul searching moment. Do I want to like bets, like this dream, like on a crazy idea that and I was like, like at that time I was like the answer was No. </p><p>[00:03:18] And so what happened is like a Lena Nash Ashwin basically went and B up like a, they wanted to do an iOS photo up and they built it using what was react iOS at the time. And three months after they basically came back to us and said Hey look like we really want to build like the iOS photo app. </p><p>[00:03:37] Yeah. And right now we're spending more time building this react iOS thing than actually building the products. And so we're going to restart the product like in a normal iOS. So we can actually walk on it. The project could die. All the project could live and I need to make a call. Do I want to invest in? </p><p>[00:03:58] And so I did a lot of soul searching and I basically at that point I was like, okay, I think I need to do it. And so, Tom Occhino was the manager of a Joel at the time. And Joel Dan and myself okay, now we like basically creating a small team. And then she came in after this. And this is how like the program. </p><p>[00:04:17] But this was like not an easy, like a decision to make. And this is like something, a lot of people don't realize it counting products and like they're super high risk Harry, well, for decks, but most of the projects actually fail. This is a startup. Like most of us, not the film and the fact that I'm like here talking to you, like all of the stars align and everything, like it's good work, but this was not a given at the time. </p><p>[00:04:40] <strong>Beyang Liu:</strong> You took a risk and it paid off. And I think especially it was a big risk in Facebook at the time. Cause my understanding is that they had already tried to build an initial version of the mobile application using web technologies. That was like the first attempt. </p><p>[00:04:54] And then it wasn't like performant enough for the user experience. Wasn't good. So they ended up rebuilding it in, native iOS and Android. So there must have been like probably some amount of institutional resistance. Right. . Have another go at a web based or web inspired technology, right? </p><p>[00:05:11] <strong>Christopher Chedeau:</strong> Yeah. Yeah. This was like a very interesting time. And like one of the things that's also I don't know if it's true today, but like when I like joined Facebook and even at school, there was this notion of if you're doing web, you're not a real engineer. If you're doing like a channel or like network or native, like you're real engineer. </p><p>[00:05:31] Yeah. And so there was this like super interesting notion where we are coming from a web background. And so when you have all of these preconceived notions, Whatever we'll doing is not going to be a real engineering. And we're like, scripted is, and let's do this. And this is like very interesting. </p><p>[00:05:52] The other thing which has been super interesting is there's also a very big difference between the iOS community and general. Hmm. And so, the what's super interesting is iOS community is like apple, like plays a central role. And basically there's like this notion that like everything that apple does is the right way, and this is the way things should go. </p><p>[00:06:16] And there's a very angry notion of this. And so now if you're basically come in, like we're doing something different when apple guideline, there's a lot of reasons. Yeah. And so this is in practice it has works well because like apple in practice, the software that they produce and like the libraries and everything, I actually really good in practice. </p><p>[00:06:36] So that's reasonable. But it's been like one of the very interesting thing about trying to convince people the, on the other side for Android, which was super interesting is Android, like the state of the development at the time was like very fragmented. There's 20 different of Android and everything is hiking and like the quality of the framework and the fraud, was not as good. </p><p>[00:06:57] And so basically like 400, ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Sourcegraph podcast: <a href="https://about.sourcegraph.com/podcast/christopher-chedeau/">https://about.sourcegraph.com/podcast/christopher-chedeau/</a> (~28mins in)</p><p><strong>Lessons learned:</strong></p><ul><li>Hackathon is important for intrapreneurship</li><li>Near Death moment requires leap of faith</li><li>Solve People Problems with Technology, not just technology problems</li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> I'm continuing my exploration of how technologies get adopted. And recently there was a really good interview of Christopher shadow by Beyang Liu on the source graph podcast. So I really had to feature it. this tells the story of the invention and adoption of react native internally within Facebook. And the context to this is. </p><p>[00:00:21] Facebook had a problem with the iteration speed of mobile apps at Facebook, and they were much slower than web apps. So basically the context before this conversation is that mark Zuckerberg had actually set an engineering priority to fix the solution and the engineers have to figure it out. </p><p>[00:00:36] <strong>Christopher Chedeau:</strong> One of those things that John had in mind, Can we embed JavaScript in a iOS app. And so at that point, we actually there was no API for this and they're going to do it, but like you found a way to cross compare something and he was able to do it. And you, you want it to be like, okay, can we run, react and power, like native iOS views out of react instead of like dibs and spans, you can like a UI label and a UI views. </p><p>[00:01:03] And. And so this is like at Facebook there's hackathons. And so in the summer does a three day hackathon. And we basically like Ashwin Lynn that's where on my team, on the photos team. And Joanne, we hacked together off for three days working on this like raw using react to power, like native use. </p><p>[00:01:25] And at the end of the three days, we had a demo where we are able to show his view and we had a primitive layout system. And. I have the texts it's on the right and the iOS, the rep on the left and basically moved the line like a before and after and a native, iOS, like button. And I bought to move the, like better from the left to the right. </p><p>[00:01:49] And we were able to click on it. Now, the lights like actually like walks and we're able to like, do. Changing and saving would be like almost entirely. I think it was a hundred milliseconds, a refresh. So it was barely perspective perceptible and we presented to the like hackathon group, like all the, did some callbacks could go. </p><p>[00:02:11] And what happened is the five project, like most interesting have an audience with Mark Zuckerberg. And so you went to present this hack to Mark Zuckerberg and there was a SRAP, the CTO of the company as well, like in this? Yes. Yeah. And wasn't for this. Yeah. And both of them were like, we're super excited. </p><p>[00:02:32] And what happened the next week is we basically did like a wall tour of Facebook and we talked to all of the management chain, . And it was like a super, like a fun thing. But now the thing that happened then is okay, so we did this demo, there was like people liking it and everything, but now for like myself as an engineer, like I joined like Facebook, like less than a year ago. </p><p>[00:02:54] And I moved like my, like myself, I married my wife. I like, this was like a huge like thing. We moved off way across the world. So now it was like a soul searching moment. Do I want to like bets, like this dream, like on a crazy idea that and I was like, like at that time I was like the answer was No. </p><p>[00:03:18] And so what happened is like a Lena Nash Ashwin basically went and B up like a, they wanted to do an iOS photo up and they built it using what was react iOS at the time. And three months after they basically came back to us and said Hey look like we really want to build like the iOS photo app. </p><p>[00:03:37] Yeah. And right now we're spending more time building this react iOS thing than actually building the products. And so we're going to restart the product like in a normal iOS. So we can actually walk on it. The project could die. All the project could live and I need to make a call. Do I want to invest in? </p><p>[00:03:58] And so I did a lot of soul searching and I basically at that point I was like, okay, I think I need to do it. And so, Tom Occhino was the manager of a Joel at the time. And Joel Dan and myself okay, now we like basically creating a small team. And then she came in after this. And this is how like the program. </p><p>[00:04:17] But this was like not an easy, like a decision to make. And this is like something, a lot of people don't realize it counting products and like they're super high risk Harry, well, for decks, but most of the projects actually fail. This is a startup. Like most of us, not the film and the fact that I'm like here talking to you, like all of the stars align and everything, like it's good work, but this was not a given at the time. </p><p>[00:04:40] <strong>Beyang Liu:</strong> You took a risk and it paid off. And I think especially it was a big risk in Facebook at the time. Cause my understanding is that they had already tried to build an initial version of the mobile application using web technologies. That was like the first attempt. </p><p>[00:04:54] And then it wasn't like performant enough for the user experience. Wasn't good. So they ended up rebuilding it in, native iOS and Android. So there must have been like probably some amount of institutional resistance. Right. . Have another go at a web based or web inspired technology, right? </p><p>[00:05:11] <strong>Christopher Chedeau:</strong> Yeah. Yeah. This was like a very interesting time. And like one of the things that's also I don't know if it's true today, but like when I like joined Facebook and even at school, there was this notion of if you're doing web, you're not a real engineer. If you're doing like a channel or like network or native, like you're real engineer. </p><p>[00:05:31] Yeah. And so there was this like super interesting notion where we are coming from a web background. And so when you have all of these preconceived notions, Whatever we'll doing is not going to be a real engineering. And we're like, scripted is, and let's do this. And this is like very interesting. </p><p>[00:05:52] The other thing which has been super interesting is there's also a very big difference between the iOS community and general. Hmm. And so, the what's super interesting is iOS community is like apple, like plays a central role. And basically there's like this notion that like everything that apple does is the right way, and this is the way things should go. </p><p>[00:06:16] And there's a very angry notion of this. And so now if you're basically come in, like we're doing something different when apple guideline, there's a lot of reasons. Yeah. And so this is in practice it has works well because like apple in practice, the software that they produce and like the libraries and everything, I actually really good in practice. </p><p>[00:06:36] So that's reasonable. But it's been like one of the very interesting thing about trying to convince people the, on the other side for Android, which was super interesting is Android, like the state of the development at the time was like very fragmented. There's 20 different of Android and everything is hiking and like the quality of the framework and the fraud, was not as good. </p><p>[00:06:57] And so basically like 400, ...</p>]]>
      </content:encoded>
      <pubDate>Wed, 08 Sep 2021 22:31:36 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ee467824/90dec2c1.mp3" length="12332987" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>767</itunes:duration>
      <itunes:summary>The fate of React Native hung in the balance. One man's brave decision changed an industry forever.</itunes:summary>
      <itunes:subtitle>The fate of React Native hung in the balance. One man's brave decision changed an industry forever.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How React got Traction [Pete Hunt]</title>
      <itunes:episode>173</itunes:episode>
      <podcast:episode>173</podcast:episode>
      <itunes:title>How React got Traction [Pete Hunt]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7b069898-4d88-4460-b2dd-d0602d40b3f7</guid>
      <link>https://mixtape.swyx.io/episodes/how-react-got-traction</link>
      <description>
        <![CDATA[<p>Listen to the Future of Coding Podcast: <a href="https://futureofcoding.org/episodes/011">https://futureofcoding.org/episodes/011</a> (30ish mins in)</p><p>3 Lessons Learned:</p><ul><li><strong>Features over Benefits</strong><br>- original was a tutorial <br>- second time: here's why react is different. Focus on the implementation rather than how to use it<br>- Sophie Alpert, Dan Abramov, Cheng Lou<p></p></li><li><strong>Support everybody</strong>: IRC, Stackoverflow, Reddit<br>Influencers - David Nolen<br>Bigger conferences, F8, ReactConf<br>Public user Wiki<br>Haters - view every hater comment was your fault<p></p></li><li><strong>Table stakes</strong><br>Documentation<br>Inclusive communication<br>Three single sentences to communicate why your project is different and worthy of someone's attention - real reasons with tradeoffs, not "faster, smaller, lightweight"<p><br></p></li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> Hey everyone. I'm coming to you today from the Infoship shift conference where I just gave a talk on the third is your JavaScript. And it's got me in a mood to look back a little bit on the history of some of the JavaScript frameworks and what better history to cover it, then react, which is something I know. </p><p>[00:00:17] Well, but I think the history of react is not that well-documented and people. Should hear it from people who are there. The central question, which occupies a lot of my waking thought is how to get developer tools adopted. And there's no better case study than most, no more successful case study than react and how it overcame its initial difficulty. </p><p>[00:00:38] Here's original reactive team member, Pete hunt on the future of coding podcast.  </p><p>[00:00:43] <strong>Pete Hunt:</strong> It took a lot of time to figure out how to message this. Because he can't just come in and say like, everybody's wrong and we're right. Blah, blah, blah, blah, blah, blah. That's not that's not really, you did that a little bit. </p><p>[00:00:55] Which, which talk. So there was the original JS coffee us talk where we came in and we said, Hey, this is how we build user interfaces. At the time. And it was just like a tutorial. And then there's another way, which was the second top, which was the one that I did, which was basically like, Hey, here's why react is different. </p><p>[00:01:15] The argument that we were trying to make is that, Hey, this is these are the problems that we had. Here's the solution we came up with and here's what makes our solution. And we had a lot of caveats in there that said, Hey, this might not work for you. There are these certain edge cases where it's actually slower than what you're doing today, but what we found was this was a better set of trade-offs and really what we focused on was. </p><p>[00:01:40] Educating people on how to use react or how to build their next application with it. It was more about this is what makes it unique and interesting. And what that did was it disarmed people. They were like, oh, this is actually really interesting. We focus much more on the implementation in that than the, how to use it. </p><p>[00:01:56] And people appreciated that. And the second thing it did was it recruited people into the community that were really passionate about what it does differently. And so you see. These big shots in the react community now like Sophie Albert, and Dan Abramov and Cheng Lou and all these, these people they originally recruited because I think they found the internals of react to the interesting or at least some of the ideas around it to be really interesting rather than, oh, I built my, my application and, three less days than it otherwise would have taken. </p><p>[00:02:25] <strong>Steve Krause:</strong> From my perspective it seemed like react was inevitable and it just happened magically, but you were more on the ground floor making it grow. And it seemed like, like you find around the conferences telling people about evangelizing it. </p><p>[00:02:38] So could you talk through like how it became adopted how, how that felt. Like w what were like some of the key milestones or like key the key things that happened that like made it like moved along.  </p><p>[00:02:50] <strong>Pete Hunt:</strong> Yeah. So there was JS con you asked, which was the original announcement. Everybody hated it. Then there was JS con EU which got some more people excited about it. </p><p>[00:03:00] We wanted to support everybody a lot. So we were in IRC, like almost 24, 7. People would come in and ask a question and we would answer it. Some people would, would camp on stack overflow and answer those questions. But basically like the, the idea was we wanted to recruit and, and basically keep those people engaged in the community because hopefully they could help out. </p><p>[00:03:20] And that ended up working out nicely. So the number one thing was like just supporting the hell out of people that  </p><p>[00:03:26] the second big milestone that happened was when David Nolan got involved. And brought in the closure script community. And they, he wrote this blog post called the future of JavaScript MVCs and he was kind of like, Hey, this reacting solves a missing piece that we've had in the closure script community for a long time. </p><p>[00:03:44] And it's got a programming model that I really like. So that was a big noticeable uptick in the use of reaction. So again, what we're doing right now is, is recruiting. Passionate early adopters and started to slowly turn into some real production usage of react outside of the Facebook companies. </p><p>[00:04:06] And then fast forward, maybe a year we are so flux is introduced and that solves a problem that the community had. We started talking at kind of bigger, more corporate-y conferences like Facebook's FAA, and then eventually put on a react. For all of the users and then that sort of to inspire a lot of confidence in people to use react. </p><p>[00:04:28] And so then all these big companies started actually using react. And once you've got some PR real-world production usage, we had this Wiki page where people could add a link to their, their service and where they were using react and Redux. And we would point people to that when they're like, Hey, my boss doesn't know if I should use this new technology. </p><p>[00:04:48] We said, well, did you know that Facebook is using an Instagram is using it Airbnb and the New York times and all these other, other well-known brands. So that was, that was helpful to then, we just started to see this big explosion in, in the usage of the, of react throughout the community. </p><p>[00:05:05] The snowball was, was rolling down the hill at that point. React native was another big milestone in, in reacts kind of adoption because that opened up the world mobile developers.  </p><p>[00:05:14] So I I found react because of David Nolan's article that you mentioned. And I was immediately convinced after reading that article and then watching your rethink, rethinking best practices talk, which, which I think he links to in the, yeah. </p><p>[00:05:26] In that essay. So I can definitely see how that was a big milestone. I didn't realize how big of a milestone that was in your mind, but, but that's, that's how you got me.  </p><p>[00:05:34] So makes sense. Yeah. That wasn't an accident either. So like there's a lot of, I was going to conferences and I was connecting with people on Twitter and stuff like that. </p><p>[00:05:44] And the way that got put together was. There...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Future of Coding Podcast: <a href="https://futureofcoding.org/episodes/011">https://futureofcoding.org/episodes/011</a> (30ish mins in)</p><p>3 Lessons Learned:</p><ul><li><strong>Features over Benefits</strong><br>- original was a tutorial <br>- second time: here's why react is different. Focus on the implementation rather than how to use it<br>- Sophie Alpert, Dan Abramov, Cheng Lou<p></p></li><li><strong>Support everybody</strong>: IRC, Stackoverflow, Reddit<br>Influencers - David Nolen<br>Bigger conferences, F8, ReactConf<br>Public user Wiki<br>Haters - view every hater comment was your fault<p></p></li><li><strong>Table stakes</strong><br>Documentation<br>Inclusive communication<br>Three single sentences to communicate why your project is different and worthy of someone's attention - real reasons with tradeoffs, not "faster, smaller, lightweight"<p><br></p></li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> Hey everyone. I'm coming to you today from the Infoship shift conference where I just gave a talk on the third is your JavaScript. And it's got me in a mood to look back a little bit on the history of some of the JavaScript frameworks and what better history to cover it, then react, which is something I know. </p><p>[00:00:17] Well, but I think the history of react is not that well-documented and people. Should hear it from people who are there. The central question, which occupies a lot of my waking thought is how to get developer tools adopted. And there's no better case study than most, no more successful case study than react and how it overcame its initial difficulty. </p><p>[00:00:38] Here's original reactive team member, Pete hunt on the future of coding podcast.  </p><p>[00:00:43] <strong>Pete Hunt:</strong> It took a lot of time to figure out how to message this. Because he can't just come in and say like, everybody's wrong and we're right. Blah, blah, blah, blah, blah, blah. That's not that's not really, you did that a little bit. </p><p>[00:00:55] Which, which talk. So there was the original JS coffee us talk where we came in and we said, Hey, this is how we build user interfaces. At the time. And it was just like a tutorial. And then there's another way, which was the second top, which was the one that I did, which was basically like, Hey, here's why react is different. </p><p>[00:01:15] The argument that we were trying to make is that, Hey, this is these are the problems that we had. Here's the solution we came up with and here's what makes our solution. And we had a lot of caveats in there that said, Hey, this might not work for you. There are these certain edge cases where it's actually slower than what you're doing today, but what we found was this was a better set of trade-offs and really what we focused on was. </p><p>[00:01:40] Educating people on how to use react or how to build their next application with it. It was more about this is what makes it unique and interesting. And what that did was it disarmed people. They were like, oh, this is actually really interesting. We focus much more on the implementation in that than the, how to use it. </p><p>[00:01:56] And people appreciated that. And the second thing it did was it recruited people into the community that were really passionate about what it does differently. And so you see. These big shots in the react community now like Sophie Albert, and Dan Abramov and Cheng Lou and all these, these people they originally recruited because I think they found the internals of react to the interesting or at least some of the ideas around it to be really interesting rather than, oh, I built my, my application and, three less days than it otherwise would have taken. </p><p>[00:02:25] <strong>Steve Krause:</strong> From my perspective it seemed like react was inevitable and it just happened magically, but you were more on the ground floor making it grow. And it seemed like, like you find around the conferences telling people about evangelizing it. </p><p>[00:02:38] So could you talk through like how it became adopted how, how that felt. Like w what were like some of the key milestones or like key the key things that happened that like made it like moved along.  </p><p>[00:02:50] <strong>Pete Hunt:</strong> Yeah. So there was JS con you asked, which was the original announcement. Everybody hated it. Then there was JS con EU which got some more people excited about it. </p><p>[00:03:00] We wanted to support everybody a lot. So we were in IRC, like almost 24, 7. People would come in and ask a question and we would answer it. Some people would, would camp on stack overflow and answer those questions. But basically like the, the idea was we wanted to recruit and, and basically keep those people engaged in the community because hopefully they could help out. </p><p>[00:03:20] And that ended up working out nicely. So the number one thing was like just supporting the hell out of people that  </p><p>[00:03:26] the second big milestone that happened was when David Nolan got involved. And brought in the closure script community. And they, he wrote this blog post called the future of JavaScript MVCs and he was kind of like, Hey, this reacting solves a missing piece that we've had in the closure script community for a long time. </p><p>[00:03:44] And it's got a programming model that I really like. So that was a big noticeable uptick in the use of reaction. So again, what we're doing right now is, is recruiting. Passionate early adopters and started to slowly turn into some real production usage of react outside of the Facebook companies. </p><p>[00:04:06] And then fast forward, maybe a year we are so flux is introduced and that solves a problem that the community had. We started talking at kind of bigger, more corporate-y conferences like Facebook's FAA, and then eventually put on a react. For all of the users and then that sort of to inspire a lot of confidence in people to use react. </p><p>[00:04:28] And so then all these big companies started actually using react. And once you've got some PR real-world production usage, we had this Wiki page where people could add a link to their, their service and where they were using react and Redux. And we would point people to that when they're like, Hey, my boss doesn't know if I should use this new technology. </p><p>[00:04:48] We said, well, did you know that Facebook is using an Instagram is using it Airbnb and the New York times and all these other, other well-known brands. So that was, that was helpful to then, we just started to see this big explosion in, in the usage of the, of react throughout the community. </p><p>[00:05:05] The snowball was, was rolling down the hill at that point. React native was another big milestone in, in reacts kind of adoption because that opened up the world mobile developers.  </p><p>[00:05:14] So I I found react because of David Nolan's article that you mentioned. And I was immediately convinced after reading that article and then watching your rethink, rethinking best practices talk, which, which I think he links to in the, yeah. </p><p>[00:05:26] In that essay. So I can definitely see how that was a big milestone. I didn't realize how big of a milestone that was in your mind, but, but that's, that's how you got me.  </p><p>[00:05:34] So makes sense. Yeah. That wasn't an accident either. So like there's a lot of, I was going to conferences and I was connecting with people on Twitter and stuff like that. </p><p>[00:05:44] And the way that got put together was. There...</p>]]>
      </content:encoded>
      <pubDate>Tue, 07 Sep 2021 19:38:00 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>698</itunes:duration>
      <itunes:summary>How React overcame its haters: by listening.</itunes:summary>
      <itunes:subtitle>How React overcame its haters: by listening.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Movie Fridays] Shang-Chi and the Legend of the Ten Rings</title>
      <itunes:episode>172</itunes:episode>
      <podcast:episode>172</podcast:episode>
      <itunes:title>[Movie Fridays] Shang-Chi and the Legend of the Ten Rings</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/movie-fridays-shang-chi-and-the-legend-of-the-ten-rings</link>
      <description>
        <![CDATA[<p>Song: <a href="https://www.youtube.com/watch?v=BV1n8v3grnM">DJ Snake - Run It (ft. Rick Ross &amp; Rich Brian) [from Shang-Chi and the Legend of the Ten Rings]</a></p><p>BBC Radio 1 interview: <a href="https://www.bbc.co.uk/sounds/play/p09tz2bz">https://www.bbc.co.uk/sounds/play/p09tz2bz</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Song: <a href="https://www.youtube.com/watch?v=BV1n8v3grnM">DJ Snake - Run It (ft. Rick Ross &amp; Rich Brian) [from Shang-Chi and the Legend of the Ten Rings]</a></p><p>BBC Radio 1 interview: <a href="https://www.bbc.co.uk/sounds/play/p09tz2bz">https://www.bbc.co.uk/sounds/play/p09tz2bz</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 03 Sep 2021 14:09:22 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1abde109/39ca4334.mp3" length="26904329" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/iLIRVre3qP9yCwlxGvhmHuUmFIA4mpe-d-Cw6le6CJk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzY0MjAwOS8x/NjMwNjkyNTYyLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>670</itunes:duration>
      <itunes:summary>The wuxia Marvel film is here and it mostly worked!</itunes:summary>
      <itunes:subtitle>The wuxia Marvel film is here and it mostly worked!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Journey to Vitess [Alkin Tezuysal]</title>
      <itunes:episode>171</itunes:episode>
      <podcast:episode>171</podcast:episode>
      <itunes:title>Journey to Vitess [Alkin Tezuysal]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f2fae42c-e3bb-405d-9175-3d54e4fd79f2</guid>
      <link>https://mixtape.swyx.io/episodes/journey-to-vitess-alkin-tezuysal</link>
      <description>
        <![CDATA[<p>Full interview on the HOSS talks FOSS podcast: <a href="https://www.youtube.com/watch?v=8e3IC-lAgXs">https://www.youtube.com/watch?v=8e3IC-lAgXs</a></p><p>Vitess: <a href="https://vitess.io/">https://vitess.io/</a><br>Planetscale: <a href="https://planetscale.com/">https://planetscale.com/</a></p><p>Vitess was created in 2010 to solve the MySQL scalability challenges that the team at YouTube faced. This section briefly summarizes the sequence of events that led to Vitess' creation:</p><ol><li>YouTube’s MySQL database reached a point when peak traffic would soon exceed the database’s serving capacity. To temporarily alleviate the problem, YouTube created a master database for write traffic and a replica database for read traffic.</li><li>With demand for cat videos at an all-time high, read-only traffic was still high enough to overload the replica database. So YouTube added more replicas, again providing a temporary solution.</li><li>Eventually, write traffic became too high for the master database to handle, requiring YouTube to shard data to handle incoming traffic. As an aside, sharding would have also become necessary if the overall size of the database became too large for a single MySQL instance.</li><li>YouTube’s application layer was modified so that before executing any database operation, the code could identify the right database shard to receive that particular query.</li></ol><p>Vitess let YouTube remove that logic from the source code, introducing a proxy between the application and the database to route and manage database interactions. Since then, YouTube has scaled its user base by a factor of more than 50, greatly increasing its capacity to serve pages, process newly uploaded videos, and more. Even more importantly, Vitess is a platform that continues to scale.</p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Full interview on the HOSS talks FOSS podcast: <a href="https://www.youtube.com/watch?v=8e3IC-lAgXs">https://www.youtube.com/watch?v=8e3IC-lAgXs</a></p><p>Vitess: <a href="https://vitess.io/">https://vitess.io/</a><br>Planetscale: <a href="https://planetscale.com/">https://planetscale.com/</a></p><p>Vitess was created in 2010 to solve the MySQL scalability challenges that the team at YouTube faced. This section briefly summarizes the sequence of events that led to Vitess' creation:</p><ol><li>YouTube’s MySQL database reached a point when peak traffic would soon exceed the database’s serving capacity. To temporarily alleviate the problem, YouTube created a master database for write traffic and a replica database for read traffic.</li><li>With demand for cat videos at an all-time high, read-only traffic was still high enough to overload the replica database. So YouTube added more replicas, again providing a temporary solution.</li><li>Eventually, write traffic became too high for the master database to handle, requiring YouTube to shard data to handle incoming traffic. As an aside, sharding would have also become necessary if the overall size of the database became too large for a single MySQL instance.</li><li>YouTube’s application layer was modified so that before executing any database operation, the code could identify the right database shard to receive that particular query.</li></ol><p>Vitess let YouTube remove that logic from the source code, introducing a proxy between the application and the database to route and manage database interactions. Since then, YouTube has scaled its user base by a factor of more than 50, greatly increasing its capacity to serve pages, process newly uploaded videos, and more. Even more importantly, Vitess is a platform that continues to scale.</p><p><br></p>]]>
      </content:encoded>
      <pubDate>Thu, 02 Sep 2021 23:20:44 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/74707fd2/66aa7792.mp3" length="23350914" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>582</itunes:duration>
      <itunes:summary>A proxy layer to scale MySQL, from YouTube.</itunes:summary>
      <itunes:subtitle>A proxy layer to scale MySQL, from YouTube.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Journey to CockroachDB [Spencer Kimball]</title>
      <itunes:episode>170</itunes:episode>
      <podcast:episode>170</podcast:episode>
      <itunes:title>Journey to CockroachDB [Spencer Kimball]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/journey-to-cockroachdb-spencer-kimball</link>
      <description>
        <![CDATA[<p>Listen to the full episode on SERadio: <a href="https://www.se-radio.net/2020/06/episode-413-spencer-kimball-on-cockroachdb/">https://www.se-radio.net/2020/06/episode-413-spencer-kimball-on-cockroachdb/</a></p><p>Previous two parter on Spencer: </p><ul><li><a href="https://swyx.transistor.fm/episodes/consistent-synchronous-replication">https://swyx.transistor.fm/episodes/consistent-synchronous-replication</a></li><li><a href="https://swyx.transistor.fm/episodes/spencer-kimball-pt-2-competing-with-big-clouds">https://swyx.transistor.fm/episodes/spencer-kimball-pt-2-competing-with-big-clouds</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the full episode on SERadio: <a href="https://www.se-radio.net/2020/06/episode-413-spencer-kimball-on-cockroachdb/">https://www.se-radio.net/2020/06/episode-413-spencer-kimball-on-cockroachdb/</a></p><p>Previous two parter on Spencer: </p><ul><li><a href="https://swyx.transistor.fm/episodes/consistent-synchronous-replication">https://swyx.transistor.fm/episodes/consistent-synchronous-replication</a></li><li><a href="https://swyx.transistor.fm/episodes/spencer-kimball-pt-2-competing-with-big-clouds">https://swyx.transistor.fm/episodes/spencer-kimball-pt-2-competing-with-big-clouds</a></li></ul>]]>
      </content:encoded>
      <pubDate>Wed, 01 Sep 2021 23:54:12 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1f927cf0/a59173ba.mp3" length="24812847" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>619</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Listen to the full episode on SERadio: <a href="https://www.se-radio.net/2020/06/episode-413-spencer-kimball-on-cockroachdb/">https://www.se-radio.net/2020/06/episode-413-spencer-kimball-on-cockroachdb/</a></p><p>Previous two parter on Spencer: </p><ul><li><a href="https://swyx.transistor.fm/episodes/consistent-synchronous-replication">https://swyx.transistor.fm/episodes/consistent-synchronous-replication</a></li><li><a href="https://swyx.transistor.fm/episodes/spencer-kimball-pt-2-competing-with-big-clouds">https://swyx.transistor.fm/episodes/spencer-kimball-pt-2-competing-with-big-clouds</a></li></ul>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Journey to TimeScaleDB [Mike Freedman]</title>
      <itunes:episode>169</itunes:episode>
      <podcast:episode>169</podcast:episode>
      <itunes:title>Journey to TimeScaleDB [Mike Freedman]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/journey-to-timescaledb-mike-freedman</link>
      <description>
        <![CDATA[<p>Listen to the full interview on SEDaily: <a href="https://softwareengineeringdaily.com/2021/06/28/timescale-time-series-databases-with-mike-freedman/">https://softwareengineeringdaily.com/2021/06/28/timescale-time-series-databases-with-mike-freedman/</a></p><p><br>We originally created Timescale, really from our own need. Around that<br>time, 2014-2015, my co-founder and I, Ajay Kulkarni, who we go back many years, we resynced<br>up and we started thinking about it was a good time for both of us to think about what the next<br>challenges are that we want to tackle. It seemed to us that there was this emerging trend of<br>now, people talk about the digitization, or digital transformation. It feels like somewhat of an<br>analyst term, but I think, it's really responsive of what's happening, in that if you think about the<br>large, big IT revolution, it was about changing the back office. What was used to be on paper<br>was now in computers.</p><p><br>What we saw was somewhat the same thing happened to basically, every industry, from heavy<br>industry, to shipping, to logistics, to manufacturing, both discrete and continuous and home IoT.<br>Sometimes this gets blurred under IoT, but we also think about it more broadly as operational<br>technology, those which are not necessarily bits, but atoms. A big part of that was actually<br>collecting data of what those systems were doing. It's about sensors and data and whatnot.<br>When we do Initially looked at this problem, we were thinking about a type of data platform we<br>would want to build, to make it easy to collect and store and analyze that type of data. I think<br>that's a way that we're slightly different, or why our – what we ultimately built as our database<br>ended up being fairly different than a lot of other so-called time series databases. That's<br>because many of them arose out of IT monitoring, where they were trying to collect metrics from<br>servers, where we were originally thinking about collecting data more broadly from all these type<br>of applications and devices around your world.<br>When we started building it, it was originally focusing mostly on IoT. We quickly ran into this<br>problem that the existing databases out there and the time series databases out there were not<br>really designed for our problems. They were often much more limited, because they were<br>focusing on this narrow infrastructure monitoring problem, where the data maybe wasn't as<br>important. It was only a very specific type. Let's say, they stored only floats. They didn't have to<br>have extra metadata that they wanted to enrich their data to better understand what was going<br>on, like through joins.<br>After, basically working on this platform for about a year, we somewhat came to the conclusion<br>that we actually need to build somewhat of our own time series database that was focusing on<br>this more broad type of problem, and so that's what we do. That's what led the development of<br>what became Timescale.</p><p><strong>JM: Today, what are the most common applications of a time series database?</strong></p><p>Like and speak mostly about obviously, TimescaleDB, rather than – as I was<br>alluding to before, a lot of the other time series databases are much more narrowly focused on<br>IT monitoring, or observability. We really see our use cases across the field. We certainly see<br>cases of observability. In fact, we have subsequently built actually a separate product on top of Timescale called Promp scale, that is really used for initially Prometheus metrics, but more<br>broadly, to make it easier to store observability data with TimescaleDB.<br>We see still a lot of IoT. We see a lot of logistics. We see financial data and crypto data. We see<br>event sourcing. We see product and user analytics. We see people collecting data about how<br>users are using their SaaS platforms. We see gaming analytics, where companies are collecting<br>information about how people's virtual avatars are actually playing within the games. We see<br>music analytics. We like to think of the old way, used to find the pop stars, you went down to the<br>smoky club. Now you collect SoundCloud and Spotify streams, and you use that to identify who<br>the next breakout artist is going to be.<br>All of these are example of time series data. It's really what's so exciting to us as is it's such a<br>broad use case, so horizontal, because basically, it's all about collecting data at the finest<br>granularity you can.</p><p><strong>Tell me about the initial architecture for TimescaleDB. You’re based off of<br>PostgresSQL. What was the reasoning around that decision?</strong></p><p>I think, as you point out, Timescale is actually implemented as an extension on<br>PostgresSQL. Starting maybe 10 or 15 years ago, PostgresSQL started exposing low-level<br>hooks throughout its code base. This is not a plugin where you're running a little JavaScript<br>code. We have function pointers into – we get function hooks into the C. PostgresSQL is written<br>in C, and so TimescaleDB is, for the most part written in C. We have hooks throughout the code<br>base at the planner, at sometimes in the storage, at the execution nodes. We are able to insert<br>ourselves and do Lot of optimizations as part of the same process.</p><p>You could ask the question of why not just implement a new database from scratch? Why build<br>it on top of PostgresSQL? I think this really gets to that, we always viewed ourselves as, and we<br>hear this from our users and community all the time that we are – they are storing critical data<br>inside TimescaleDB, and they need it to, A, work and be reliable. They also need it to be – they<br>have a lot of use case requirements. It’s not this, again, narrow thing where you're collecting<br>one metrics, and all you're asking to do is figure out the min-max average of a certain metric.<br>You want to do fancy analysis. You want to do joins. You want to do sub queries. You want to do<br>correlations. You want to have views. You want the operational maturity of a database. You want<br>transactions, backup, and restore, and all of the replication and all of the above. Some people<br>say, it takes maybe 10 years, at least, to build a reliable database. We thought this was a great<br>way in order to immediately gain that level of reliability, we ourselves are huge fans of<br>PostgresSQL. It has such a great community. It also has such a large ecosystem.<br>The idea is that effectively, that entire ecosystem would work from us on day one. That means,<br>all of the tooling, all of the ORMs, all of your libraries would just work. If we support full SQL, not<br>SQL-ish. If you know how to use SQL, you could start using – and if your tools speak SQL, if<br>you're running Tableau, if you're running Power BI if you're running Grafana, if you're running<br>Superset, those all just start working on day one.<br>Now, the second part of it is, well, what does that mean to build a time series database on top of<br>PostgresSQL, which clearly was designed more as a traditional transactional database, OLTP<br>engine? Sometimes they talk about you think about this architecturally. What I mean by that is<br>you somewhat think about what your workloads look like and what that would mean from a<br>software architecture. Maybe I'll give you a very concrete example. Starting maybe 10 or 15<br>years ago, if you look at traditional databases, you started seeing the growth of what people<br>commonly now called as log structured merge trees, LSMs.<br>This is a data structure that goes back to the mid-90s, but I think you first saw Google, Jeff<br>Dean and Sanjay Ghemawat built something called LevelDB. The whole idea of an LSM tree<br>was, if you look at a workload that has a lot of updates, so with a lot of e-commerce<br>applications, with a lot of social networks, you're constantly updating things. Traditional<br>database, if you think about a disk...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the full interview on SEDaily: <a href="https://softwareengineeringdaily.com/2021/06/28/timescale-time-series-databases-with-mike-freedman/">https://softwareengineeringdaily.com/2021/06/28/timescale-time-series-databases-with-mike-freedman/</a></p><p><br>We originally created Timescale, really from our own need. Around that<br>time, 2014-2015, my co-founder and I, Ajay Kulkarni, who we go back many years, we resynced<br>up and we started thinking about it was a good time for both of us to think about what the next<br>challenges are that we want to tackle. It seemed to us that there was this emerging trend of<br>now, people talk about the digitization, or digital transformation. It feels like somewhat of an<br>analyst term, but I think, it's really responsive of what's happening, in that if you think about the<br>large, big IT revolution, it was about changing the back office. What was used to be on paper<br>was now in computers.</p><p><br>What we saw was somewhat the same thing happened to basically, every industry, from heavy<br>industry, to shipping, to logistics, to manufacturing, both discrete and continuous and home IoT.<br>Sometimes this gets blurred under IoT, but we also think about it more broadly as operational<br>technology, those which are not necessarily bits, but atoms. A big part of that was actually<br>collecting data of what those systems were doing. It's about sensors and data and whatnot.<br>When we do Initially looked at this problem, we were thinking about a type of data platform we<br>would want to build, to make it easy to collect and store and analyze that type of data. I think<br>that's a way that we're slightly different, or why our – what we ultimately built as our database<br>ended up being fairly different than a lot of other so-called time series databases. That's<br>because many of them arose out of IT monitoring, where they were trying to collect metrics from<br>servers, where we were originally thinking about collecting data more broadly from all these type<br>of applications and devices around your world.<br>When we started building it, it was originally focusing mostly on IoT. We quickly ran into this<br>problem that the existing databases out there and the time series databases out there were not<br>really designed for our problems. They were often much more limited, because they were<br>focusing on this narrow infrastructure monitoring problem, where the data maybe wasn't as<br>important. It was only a very specific type. Let's say, they stored only floats. They didn't have to<br>have extra metadata that they wanted to enrich their data to better understand what was going<br>on, like through joins.<br>After, basically working on this platform for about a year, we somewhat came to the conclusion<br>that we actually need to build somewhat of our own time series database that was focusing on<br>this more broad type of problem, and so that's what we do. That's what led the development of<br>what became Timescale.</p><p><strong>JM: Today, what are the most common applications of a time series database?</strong></p><p>Like and speak mostly about obviously, TimescaleDB, rather than – as I was<br>alluding to before, a lot of the other time series databases are much more narrowly focused on<br>IT monitoring, or observability. We really see our use cases across the field. We certainly see<br>cases of observability. In fact, we have subsequently built actually a separate product on top of Timescale called Promp scale, that is really used for initially Prometheus metrics, but more<br>broadly, to make it easier to store observability data with TimescaleDB.<br>We see still a lot of IoT. We see a lot of logistics. We see financial data and crypto data. We see<br>event sourcing. We see product and user analytics. We see people collecting data about how<br>users are using their SaaS platforms. We see gaming analytics, where companies are collecting<br>information about how people's virtual avatars are actually playing within the games. We see<br>music analytics. We like to think of the old way, used to find the pop stars, you went down to the<br>smoky club. Now you collect SoundCloud and Spotify streams, and you use that to identify who<br>the next breakout artist is going to be.<br>All of these are example of time series data. It's really what's so exciting to us as is it's such a<br>broad use case, so horizontal, because basically, it's all about collecting data at the finest<br>granularity you can.</p><p><strong>Tell me about the initial architecture for TimescaleDB. You’re based off of<br>PostgresSQL. What was the reasoning around that decision?</strong></p><p>I think, as you point out, Timescale is actually implemented as an extension on<br>PostgresSQL. Starting maybe 10 or 15 years ago, PostgresSQL started exposing low-level<br>hooks throughout its code base. This is not a plugin where you're running a little JavaScript<br>code. We have function pointers into – we get function hooks into the C. PostgresSQL is written<br>in C, and so TimescaleDB is, for the most part written in C. We have hooks throughout the code<br>base at the planner, at sometimes in the storage, at the execution nodes. We are able to insert<br>ourselves and do Lot of optimizations as part of the same process.</p><p>You could ask the question of why not just implement a new database from scratch? Why build<br>it on top of PostgresSQL? I think this really gets to that, we always viewed ourselves as, and we<br>hear this from our users and community all the time that we are – they are storing critical data<br>inside TimescaleDB, and they need it to, A, work and be reliable. They also need it to be – they<br>have a lot of use case requirements. It’s not this, again, narrow thing where you're collecting<br>one metrics, and all you're asking to do is figure out the min-max average of a certain metric.<br>You want to do fancy analysis. You want to do joins. You want to do sub queries. You want to do<br>correlations. You want to have views. You want the operational maturity of a database. You want<br>transactions, backup, and restore, and all of the replication and all of the above. Some people<br>say, it takes maybe 10 years, at least, to build a reliable database. We thought this was a great<br>way in order to immediately gain that level of reliability, we ourselves are huge fans of<br>PostgresSQL. It has such a great community. It also has such a large ecosystem.<br>The idea is that effectively, that entire ecosystem would work from us on day one. That means,<br>all of the tooling, all of the ORMs, all of your libraries would just work. If we support full SQL, not<br>SQL-ish. If you know how to use SQL, you could start using – and if your tools speak SQL, if<br>you're running Tableau, if you're running Power BI if you're running Grafana, if you're running<br>Superset, those all just start working on day one.<br>Now, the second part of it is, well, what does that mean to build a time series database on top of<br>PostgresSQL, which clearly was designed more as a traditional transactional database, OLTP<br>engine? Sometimes they talk about you think about this architecturally. What I mean by that is<br>you somewhat think about what your workloads look like and what that would mean from a<br>software architecture. Maybe I'll give you a very concrete example. Starting maybe 10 or 15<br>years ago, if you look at traditional databases, you started seeing the growth of what people<br>commonly now called as log structured merge trees, LSMs.<br>This is a data structure that goes back to the mid-90s, but I think you first saw Google, Jeff<br>Dean and Sanjay Ghemawat built something called LevelDB. The whole idea of an LSM tree<br>was, if you look at a workload that has a lot of updates, so with a lot of e-commerce<br>applications, with a lot of social networks, you're constantly updating things. Traditional<br>database, if you think about a disk...</p>]]>
      </content:encoded>
      <pubDate>Wed, 01 Sep 2021 01:18:07 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>739</itunes:duration>
      <itunes:summary>A short history of Time Series databases, and why TimeScaleDB is a PostgreSQL extension rather than a new DB.</itunes:summary>
      <itunes:subtitle>A short history of Time Series databases, and why TimeScaleDB is a PostgreSQL extension rather than a new DB.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>Journey to MongoDB [Mark Porter]</title>
      <itunes:episode>168</itunes:episode>
      <podcast:episode>168</podcast:episode>
      <itunes:title>Journey to MongoDB [Mark Porter]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/journey-to-mongodb-mark-porter</link>
      <description>
        <![CDATA[<p>Listen to more on the StackOverflow Podcast: <a href="https://stackoverflow.blog/2021/08/06/podcast-364-mark-porter-mongodb-database/">https://stackoverflow.blog/2021/08/06/podcast-364-mark-porter-mongodb-database/</a></p><p><strong>Transcript</strong></p><p>markporter <br> </p><p>[00:00:00] <strong>swyx:</strong> This is Mark Porter, the CTO of Mongo DB on his personal journey from relational databases to Mongo DB.   </p><p>[00:00:06] <strong>Mark Porter:</strong> I am a relentless tech geek. I've loved tech my whole life. In fact, my Twitter handle is MarkLovesTech. I have used databases since I was 14 with some really ancient technologies started out on a 4k TRS 80 model one computer. </p><p>We had to program it in assembly language because there wasn't enough memory to use the local basic copy. And I very quickly got into databases and I was talking to someone the other day and he pointed out something I'd never noticed, which is I've oscillated between using databases and building database. </p><p>So I started out at Caltech and NASA using databases for space, data, and chip data. And then I built databases at Oracle versions, 5 6, 7, 8 for about 13 years. And then I used databases at NewsCorp for huge student data systems. And then I built databases at Amazon with Amazon RDS. Then I moved to Grab taxi, which is the Uber of Southeast Asia and use databases to deliver 15 million rides and meals a day, and then came back to Mongo DB. </p><p>And here I am building databases again. I frankly can't get away from this thing.  </p><p>[00:01:20] <strong>Ben Popper:</strong> I love that story. I wonder. Does that mean. You know, at each point you had some sort of frustration or saw some sort of like opportunity for innovation, you know, you kind of would build something, then you'd be the user of it. </p><p>Then you'd realize that like the next sort of turn of the wheel was coming. As you move between those jobs where new paradigms and databases and murders.  </p><p>[00:01:38] <strong>Mark Porter:</strong> Yeah. I mean, it's been really interesting. Half of my career. I've been the Bo and half my career. I've been the target. And I got to tell you that sometimes as a customer, you're not really happy being the target of what has been produced. </p><p>Look, the reality is, is relational databases have been the modus operandi since 1970, when Cod first did his paper. And then Oracle was the first company that released them in 1979. They were actually known as relational technology back then and then changed their name later to Oracle. So the mission criticality of databases has never been in doubt. </p><p>What has changed is the amount of data, the way we process that data. And what's really, really important. And it used to be duplication of data was important and things like that. And while that's still important, what's really important. Now is developer product. Bar none. That is job one for any mission critical software company is developer productivity and innovation  </p><p>[00:02:35] <strong>Ben Popper:</strong> makes a lot of sense. </p><p>It does seem like data has become almost this, uh, overwhelming force for some companies. Ryan. I know if you have experience with this, but I've been getting a lot of pitches and, and talking with folks on the podcast and you know, it's gone from, we're using data to, we have data lakes and there's a data iceberg. </p><p>And, you know, we're only sort of scratching the surface of what we might be able to do with this. Endless flow of unstructured data that we're collecting. And as you mentioned, yeah, a lot of times what they're looking to do is understand it in a way that allows them to enhance productivity or automate certain processes, which right now are very time labor intensive. </p><p>Yeah. Yeah. At my previous job, I worked out on an article about data pipelines and, you know, ETL processes and that yeah. There's a becoming a separation, I think, between your production database and the database you use to gain insights, right? Then the production database has to be fast. But the insight database, it can be a little more flexible in how it produces data, right? </p><p>[00:03:34] <strong>Mark Porter:</strong> Yeah. So we think about systems of record. We think about systems of insight and yeah. I mean, definitely different people want to do different things with the databases. And so what we do is we think about personas. Are you an analyst? Are you a developer? Are you an AI ML engineer? Are you a PhD data scientist? </p><p>We always try to come at it from the customer and what they want to accomplish. Yeah,  </p><p>[00:03:56] <strong>Ben Popper:</strong> I think that's so interesting because as you said, obviously, databases have always been part of working in the world of software and computers, but increasingly there are these specialties that are very important in which are producing these really interesting results that themselves are devoted to data, as opposed to it being something that, you know, needs to be part of the larger process. </p><p>Um, so mark, I wanted to touch on something, which is that you had a part of your career at AWS, which now, you know, has grown into. Quite a behemoth. Um, yeah. Just wondering if you can talk to us a little bit about what you learned there and maybe how some of that applies to the role you have at, at Mongo DB. </p><p>[00:04:26] <strong>Mark Porter:</strong> Yeah. So I joined AWS as the general manager of AWS RDS, which at that time was probably the largest fleet of databases in the world. And that fleet grew just tremendously while I was there. It was, it was amazing, you know, just showing. That it's not just databases. It was managed databases that mattered. </p><p>So RDS did not build any of its own databases, RDS vended. By the time I left over a million significantly more than a million Postgres, my SQL Maria DB, Oracle, and SQL server databases. And so the product that we produced was managing those databases and people love it when their database stays up. When the backups and restores work, when you can change parameters when fail over works and all those things. </p><p>However, over time, as much as I loved running those databases, I became frustrated with how they were shackles almost on customer innovation and customer operability. And so we developed this system called Amazon Aurora, which changed out the storage system underneath Postgres in my SQL. Obviously we couldn't do that for the commercial databases and we made those databases so much more resilient, so much more durable, so much more available, but we kept running into the fundamental limit. </p><p>Of a rigid architecture of high fail over times and a single primary architecture, which meant that the blast rate. Of a system going down or play in changing in Oracle database. I mean, it takes down a whole company and I can talk more about availability. In fact, you'll have trouble stopping. When you talk to you about availability, if you get me started  </p><p>[00:06:09] <strong>Ben Popper:</strong> well, I mean, that's, that's the, uh, the big thing about a no SQL is, is availability, right? </p><p>The replicability, the speed of access. Yeah, for folks who don't know, let let's lay out the value prop here. Like what is sort of the difference between the two and why would you prefer one over the other? You know, you mentioned shackles. I love that word, but yeah. You know, what are the limitations that it allows you to avoid when you, when you move to a new SQL and I gue...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to more on the StackOverflow Podcast: <a href="https://stackoverflow.blog/2021/08/06/podcast-364-mark-porter-mongodb-database/">https://stackoverflow.blog/2021/08/06/podcast-364-mark-porter-mongodb-database/</a></p><p><strong>Transcript</strong></p><p>markporter <br> </p><p>[00:00:00] <strong>swyx:</strong> This is Mark Porter, the CTO of Mongo DB on his personal journey from relational databases to Mongo DB.   </p><p>[00:00:06] <strong>Mark Porter:</strong> I am a relentless tech geek. I've loved tech my whole life. In fact, my Twitter handle is MarkLovesTech. I have used databases since I was 14 with some really ancient technologies started out on a 4k TRS 80 model one computer. </p><p>We had to program it in assembly language because there wasn't enough memory to use the local basic copy. And I very quickly got into databases and I was talking to someone the other day and he pointed out something I'd never noticed, which is I've oscillated between using databases and building database. </p><p>So I started out at Caltech and NASA using databases for space, data, and chip data. And then I built databases at Oracle versions, 5 6, 7, 8 for about 13 years. And then I used databases at NewsCorp for huge student data systems. And then I built databases at Amazon with Amazon RDS. Then I moved to Grab taxi, which is the Uber of Southeast Asia and use databases to deliver 15 million rides and meals a day, and then came back to Mongo DB. </p><p>And here I am building databases again. I frankly can't get away from this thing.  </p><p>[00:01:20] <strong>Ben Popper:</strong> I love that story. I wonder. Does that mean. You know, at each point you had some sort of frustration or saw some sort of like opportunity for innovation, you know, you kind of would build something, then you'd be the user of it. </p><p>Then you'd realize that like the next sort of turn of the wheel was coming. As you move between those jobs where new paradigms and databases and murders.  </p><p>[00:01:38] <strong>Mark Porter:</strong> Yeah. I mean, it's been really interesting. Half of my career. I've been the Bo and half my career. I've been the target. And I got to tell you that sometimes as a customer, you're not really happy being the target of what has been produced. </p><p>Look, the reality is, is relational databases have been the modus operandi since 1970, when Cod first did his paper. And then Oracle was the first company that released them in 1979. They were actually known as relational technology back then and then changed their name later to Oracle. So the mission criticality of databases has never been in doubt. </p><p>What has changed is the amount of data, the way we process that data. And what's really, really important. And it used to be duplication of data was important and things like that. And while that's still important, what's really important. Now is developer product. Bar none. That is job one for any mission critical software company is developer productivity and innovation  </p><p>[00:02:35] <strong>Ben Popper:</strong> makes a lot of sense. </p><p>It does seem like data has become almost this, uh, overwhelming force for some companies. Ryan. I know if you have experience with this, but I've been getting a lot of pitches and, and talking with folks on the podcast and you know, it's gone from, we're using data to, we have data lakes and there's a data iceberg. </p><p>And, you know, we're only sort of scratching the surface of what we might be able to do with this. Endless flow of unstructured data that we're collecting. And as you mentioned, yeah, a lot of times what they're looking to do is understand it in a way that allows them to enhance productivity or automate certain processes, which right now are very time labor intensive. </p><p>Yeah. Yeah. At my previous job, I worked out on an article about data pipelines and, you know, ETL processes and that yeah. There's a becoming a separation, I think, between your production database and the database you use to gain insights, right? Then the production database has to be fast. But the insight database, it can be a little more flexible in how it produces data, right? </p><p>[00:03:34] <strong>Mark Porter:</strong> Yeah. So we think about systems of record. We think about systems of insight and yeah. I mean, definitely different people want to do different things with the databases. And so what we do is we think about personas. Are you an analyst? Are you a developer? Are you an AI ML engineer? Are you a PhD data scientist? </p><p>We always try to come at it from the customer and what they want to accomplish. Yeah,  </p><p>[00:03:56] <strong>Ben Popper:</strong> I think that's so interesting because as you said, obviously, databases have always been part of working in the world of software and computers, but increasingly there are these specialties that are very important in which are producing these really interesting results that themselves are devoted to data, as opposed to it being something that, you know, needs to be part of the larger process. </p><p>Um, so mark, I wanted to touch on something, which is that you had a part of your career at AWS, which now, you know, has grown into. Quite a behemoth. Um, yeah. Just wondering if you can talk to us a little bit about what you learned there and maybe how some of that applies to the role you have at, at Mongo DB. </p><p>[00:04:26] <strong>Mark Porter:</strong> Yeah. So I joined AWS as the general manager of AWS RDS, which at that time was probably the largest fleet of databases in the world. And that fleet grew just tremendously while I was there. It was, it was amazing, you know, just showing. That it's not just databases. It was managed databases that mattered. </p><p>So RDS did not build any of its own databases, RDS vended. By the time I left over a million significantly more than a million Postgres, my SQL Maria DB, Oracle, and SQL server databases. And so the product that we produced was managing those databases and people love it when their database stays up. When the backups and restores work, when you can change parameters when fail over works and all those things. </p><p>However, over time, as much as I loved running those databases, I became frustrated with how they were shackles almost on customer innovation and customer operability. And so we developed this system called Amazon Aurora, which changed out the storage system underneath Postgres in my SQL. Obviously we couldn't do that for the commercial databases and we made those databases so much more resilient, so much more durable, so much more available, but we kept running into the fundamental limit. </p><p>Of a rigid architecture of high fail over times and a single primary architecture, which meant that the blast rate. Of a system going down or play in changing in Oracle database. I mean, it takes down a whole company and I can talk more about availability. In fact, you'll have trouble stopping. When you talk to you about availability, if you get me started  </p><p>[00:06:09] <strong>Ben Popper:</strong> well, I mean, that's, that's the, uh, the big thing about a no SQL is, is availability, right? </p><p>The replicability, the speed of access. Yeah, for folks who don't know, let let's lay out the value prop here. Like what is sort of the difference between the two and why would you prefer one over the other? You know, you mentioned shackles. I love that word, but yeah. You know, what are the limitations that it allows you to avoid when you, when you move to a new SQL and I gue...</p>]]>
      </content:encoded>
      <pubDate>Tue, 31 Aug 2021 00:57:49 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>616</itunes:duration>
      <itunes:summary>Why MongoDB, from the CTO of MongoDB</itunes:summary>
      <itunes:subtitle>Why MongoDB, from the CTO of MongoDB</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] The True Story of Frank Abagnale</title>
      <itunes:episode>167</itunes:episode>
      <podcast:episode>167</podcast:episode>
      <itunes:title>[Weekend Drop] The True Story of Frank Abagnale</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">81d21a2a-7493-448e-82f4-7a2a4b0f4eaf</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-the-true-story-of-frank-abagnale</link>
      <description>
        <![CDATA[<p>Watch on <a href="https://www.youtube.com/watch?v=iJIc16aqpO8&amp;t=642s">https://www.youtube.com/watch?v=iJIc16aqpO8&amp;t=642s</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch on <a href="https://www.youtube.com/watch?v=iJIc16aqpO8&amp;t=642s">https://www.youtube.com/watch?v=iJIc16aqpO8&amp;t=642s</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 30 Aug 2021 00:59:37 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1840</itunes:duration>
      <itunes:summary>Frank Abagnale tells his own story in his impeccable style.</itunes:summary>
      <itunes:subtitle>Frank Abagnale tells his own story in his impeccable style.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] The Petersens</title>
      <itunes:episode>166</itunes:episode>
      <podcast:episode>166</podcast:episode>
      <itunes:title>[Music Fridays] The Petersens</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7afe5f6c-a9cb-4639-8d74-ed07bbf0e27c</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-the-petersens</link>
      <description>
        <![CDATA[<p>The Petersens: <a href="https://www.youtube.com/c/ThePetersens/about">https://www.youtube.com/c/ThePetersens/about</a></p><ul><li>Take Me Home: <a href="https://www.youtube.com/watch?v=qap9Qm-Q894">https://www.youtube.com/watch?v=qap9Qm-Q894</a></li><li>Jolene: <a href="https://www.youtube.com/watch?v=qap9Qm-Q894">https://www.youtube.com/watch?v=viQx4KDivPY</a></li><li>Landslide: <a href="https://www.youtube.com/watch?v=joUwy8lpvP0">https://www.youtube.com/watch?v=joUwy8lpvP0</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The Petersens: <a href="https://www.youtube.com/c/ThePetersens/about">https://www.youtube.com/c/ThePetersens/about</a></p><ul><li>Take Me Home: <a href="https://www.youtube.com/watch?v=qap9Qm-Q894">https://www.youtube.com/watch?v=qap9Qm-Q894</a></li><li>Jolene: <a href="https://www.youtube.com/watch?v=qap9Qm-Q894">https://www.youtube.com/watch?v=viQx4KDivPY</a></li><li>Landslide: <a href="https://www.youtube.com/watch?v=joUwy8lpvP0">https://www.youtube.com/watch?v=joUwy8lpvP0</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 28 Aug 2021 02:50:43 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>422</itunes:duration>
      <itunes:summary>The most wholesome family band on YouTube.</itunes:summary>
      <itunes:subtitle>The most wholesome family band on YouTube.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Origin of Braintree [Bryan Johnson]</title>
      <itunes:episode>165</itunes:episode>
      <podcast:episode>165</podcast:episode>
      <itunes:title>The Origin of Braintree [Bryan Johnson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ea380ad0-8a05-476e-b704-3f93fbf96a9e</guid>
      <link>https://mixtape.swyx.io/episodes/the-origin-of-braintree-bryan-johnson</link>
      <description>
        <![CDATA[<p>Listen to his full interview on the Lex Fridman podcast: <a href="https://www.youtube.com/watch?v=1YbcB6b4A2U">https://www.youtube.com/watch?v=1YbcB6b4A2U</a></p><p>Bryan's wiki: <a href="https://en.wikipedia.org/wiki/Bryan_Johnson_(entrepreneur)">https://en.wikipedia.org/wiki/Bryan_Johnson_(entrepreneur)</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to his full interview on the Lex Fridman podcast: <a href="https://www.youtube.com/watch?v=1YbcB6b4A2U">https://www.youtube.com/watch?v=1YbcB6b4A2U</a></p><p>Bryan's wiki: <a href="https://en.wikipedia.org/wiki/Bryan_Johnson_(entrepreneur)">https://en.wikipedia.org/wiki/Bryan_Johnson_(entrepreneur)</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 27 Aug 2021 01:29:01 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>595</itunes:duration>
      <itunes:summary>The $800m business school plan, executed in 6 years.</itunes:summary>
      <itunes:subtitle>The $800m business school plan, executed in 6 years.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Origin of Twilio [Jeff Lawson]</title>
      <itunes:episode>164</itunes:episode>
      <podcast:episode>164</podcast:episode>
      <itunes:title>The Origin of Twilio [Jeff Lawson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/the-origin-of-twilio-jeff-lawson</link>
      <description>
        <![CDATA[<p>Listen to the Cloud Giants podcast: <a href="https://www.listennotes.com/podcasts/cloud-giants/jeff-lawson-co-founder-and-sFi-ad_etHQ/#">https://www.listennotes.com/podcasts/cloud-giants/jeff-lawson-co-founder-and-sFi-ad_etHQ/#</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Cloud Giants podcast: <a href="https://www.listennotes.com/podcasts/cloud-giants/jeff-lawson-co-founder-and-sFi-ad_etHQ/#">https://www.listennotes.com/podcasts/cloud-giants/jeff-lawson-co-founder-and-sFi-ad_etHQ/#</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 26 Aug 2021 02:31:37 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/12ec6659/2e2314f7.mp3" length="14781408" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>964</itunes:duration>
      <itunes:summary>Twilio's origins and early mishaps, through Jeff's eyes.</itunes:summary>
      <itunes:subtitle>Twilio's origins and early mishaps, through Jeff's eyes.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Origin of Waze [Noam Bardin]</title>
      <itunes:episode>163</itunes:episode>
      <podcast:episode>163</podcast:episode>
      <itunes:title>The Origin of Waze [Noam Bardin]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9f9dd14c-e9ef-4e20-9327-36973c336c38</guid>
      <link>https://mixtape.swyx.io/episodes/the-origin-of-waze-noam-bardin</link>
      <description>
        <![CDATA[<p>Listen to the NFX podcast: <a href="https://www.nfx.com/post/the-insider-story-of-waze/">https://www.nfx.com/post/the-insider-story-of-waze/</a> (28 mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the NFX podcast: <a href="https://www.nfx.com/post/the-insider-story-of-waze/">https://www.nfx.com/post/the-insider-story-of-waze/</a> (28 mins in)</p>]]>
      </content:encoded>
      <pubDate>Tue, 24 Aug 2021 22:47:27 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e2d680d5/090f1d6d.mp3" length="12609437" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>577</itunes:duration>
      <itunes:summary>How Waze crowdsourced its way to a Billion dollar payout — because it had no choice.</itunes:summary>
      <itunes:subtitle>How Waze crowdsourced its way to a Billion dollar payout — because it had no choice.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Origin of Kubernetes and Heptio [Joe Beda]</title>
      <itunes:episode>162</itunes:episode>
      <podcast:episode>162</podcast:episode>
      <itunes:title>The Origin of Kubernetes and Heptio [Joe Beda]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d1eaaed0-3a4b-4897-bec0-31166c2c7e04</guid>
      <link>https://mixtape.swyx.io/episodes/the-origin-of-kubernetes-and-heptio-joe-beda</link>
      <description>
        <![CDATA[<p><a href="https://www.listennotes.com/podcasts/the-oss-startup/e5-open-sourcing-kubernetes-nK-mDXf2cka/">Listen to the OSS Startup Podcast for the full episode</a>.</p><p>References:</p><p>- <a href="https://techcrunch.com/2018/11/06/vmware-acquires-heptio-the-startup-founded-by-2-co-founders-of-kubernetes/">Heptio's acquisition in 2018</a> "It’s not clear how many customers Heptio worked with but they included large, tech-forward businesses like Yahoo Japan."</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://www.listennotes.com/podcasts/the-oss-startup/e5-open-sourcing-kubernetes-nK-mDXf2cka/">Listen to the OSS Startup Podcast for the full episode</a>.</p><p>References:</p><p>- <a href="https://techcrunch.com/2018/11/06/vmware-acquires-heptio-the-startup-founded-by-2-co-founders-of-kubernetes/">Heptio's acquisition in 2018</a> "It’s not clear how many customers Heptio worked with but they included large, tech-forward businesses like Yahoo Japan."</p>]]>
      </content:encoded>
      <pubDate>Tue, 24 Aug 2021 01:34:53 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2876bd87/1d2b6c2b.mp3" length="9430389" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>686</itunes:duration>
      <itunes:summary>The origin of k8s and its spinoff company, from its CTO.</itunes:summary>
      <itunes:subtitle>The origin of k8s and its spinoff company, from its CTO.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] An Evening With Kevin Smith</title>
      <itunes:episode>161</itunes:episode>
      <podcast:episode>161</podcast:episode>
      <itunes:title>[Weekend Drop] An Evening With Kevin Smith</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ab0de090-8d31-4c05-8071-a5e0c7580044</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-an-evening-with-kevin-smith</link>
      <description>
        <![CDATA[<p><br></p><ul><li>Superman Lives: <a href="https://www.youtube.com/watch?v=Wo2KB1dEDdk">Part 1</a>, <a href="https://www.youtube.com/watch?v=53hMYw8LX60">Part 2</a> </li><li>Tim Burton: https://www.youtube.com/watch?v=fKbAEmvZyKQ</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><br></p><ul><li>Superman Lives: <a href="https://www.youtube.com/watch?v=Wo2KB1dEDdk">Part 1</a>, <a href="https://www.youtube.com/watch?v=53hMYw8LX60">Part 2</a> </li><li>Tim Burton: https://www.youtube.com/watch?v=fKbAEmvZyKQ</li></ul>]]>
      </content:encoded>
      <pubDate>Sun, 22 Aug 2021 19:25:44 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9398bf8b/daef0340.mp3" length="35493505" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1876</itunes:duration>
      <itunes:summary>Deconstructing how Kevin Smith talks about Superman Lives and Tim Burton.</itunes:summary>
      <itunes:subtitle>Deconstructing how Kevin Smith talks about Superman Lives and Tim Burton.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Walk Off The Earth</title>
      <itunes:episode>160</itunes:episode>
      <podcast:episode>160</podcast:episode>
      <itunes:title>[Music Fridays] Walk Off The Earth</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3c6505d4-d83c-4e25-bf53-40424f18022b</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-walk-off-the-earth</link>
      <description>
        <![CDATA[<p>Wiki: <a href="https://en.wikipedia.org/wiki/Walk_off_the_Earth">https://en.wikipedia.org/wiki/Walk_off_the_Earth</a><br>- 2011: Someone Like You (5 People 1 Guitar) <a href="https://www.youtube.com/watch?v=d9NF2edxy-M">https://www.youtube.com/watch?v=d9NF2edxy-M</a><br>- 2018: Girls Like You <a href="https://www.youtube.com/watch?v=e3PcnNiWygw">https://www.youtube.com/watch?v=e3PcnNiWygw</a><br>- 2020: A History of the Beatles <a href="https://www.youtube.com/watch?v=rfOx4CmQWLs">https://www.youtube.com/watch?v=rfOx4CmQWLs</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Wiki: <a href="https://en.wikipedia.org/wiki/Walk_off_the_Earth">https://en.wikipedia.org/wiki/Walk_off_the_Earth</a><br>- 2011: Someone Like You (5 People 1 Guitar) <a href="https://www.youtube.com/watch?v=d9NF2edxy-M">https://www.youtube.com/watch?v=d9NF2edxy-M</a><br>- 2018: Girls Like You <a href="https://www.youtube.com/watch?v=e3PcnNiWygw">https://www.youtube.com/watch?v=e3PcnNiWygw</a><br>- 2020: A History of the Beatles <a href="https://www.youtube.com/watch?v=rfOx4CmQWLs">https://www.youtube.com/watch?v=rfOx4CmQWLs</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 21 Aug 2021 02:53:25 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9e7d78d5/4db780ea.mp3" length="10104375" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>568</itunes:duration>
      <itunes:summary>One of my favorite indie rock + pop cover bands</itunes:summary>
      <itunes:subtitle>One of my favorite indie rock + pop cover bands</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Unity [Robert Cialdini]</title>
      <itunes:episode>159</itunes:episode>
      <podcast:episode>159</podcast:episode>
      <itunes:title>Unity [Robert Cialdini]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1e7e99e1-66b2-4e6a-bf4a-e84a759aa015</guid>
      <link>https://mixtape.swyx.io/episodes/unity-robert-cialdini</link>
      <description>
        <![CDATA[<p>From the Psychology Podcast again:<a href="https://www.listennotes.com/podcasts/the-psychology-podcast-with-scott-barry-10LF_aSGfEg/#search"> https://www.listennotes.com/podcasts/the-psychology-podcast-with-scott-barry-10LF_aSGfEg/#search</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From the Psychology Podcast again:<a href="https://www.listennotes.com/podcasts/the-psychology-podcast-with-scott-barry-10LF_aSGfEg/#search"> https://www.listennotes.com/podcasts/the-psychology-podcast-with-scott-barry-10LF_aSGfEg/#search</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 20 Aug 2021 02:47:35 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fcfeb171/a42507ba.mp3" length="8552783" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>564</itunes:duration>
      <itunes:summary>Tribalism - the newest Influence principle.</itunes:summary>
      <itunes:subtitle>Tribalism - the newest Influence principle.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Commitment and Consistency [Robert Cialdini]</title>
      <itunes:episode>158</itunes:episode>
      <podcast:episode>158</podcast:episode>
      <itunes:title>Commitment and Consistency [Robert Cialdini]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9450721c-4b90-46b1-9096-985a45090e1c</guid>
      <link>https://mixtape.swyx.io/episodes/commitment-and-consistency-robert-cialdini</link>
      <description>
        <![CDATA[<p>Source: <a href="https://www.listennotes.com/podcasts/the-psychology-podcast-with-scott-barry-10LF_aSGfEg/#search">https://www.listennotes.com/podcasts/the-psychology-podcast-with-scott-barry-10LF_aSGfEg/#search</a><br>Source: <a href="https://freakonomics.com/podcast/frbc-robert-cialdini/">https://freakonomics.com/podcast/frbc-robert-cialdini/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Source: <a href="https://www.listennotes.com/podcasts/the-psychology-podcast-with-scott-barry-10LF_aSGfEg/#search">https://www.listennotes.com/podcasts/the-psychology-podcast-with-scott-barry-10LF_aSGfEg/#search</a><br>Source: <a href="https://freakonomics.com/podcast/frbc-robert-cialdini/">https://freakonomics.com/podcast/frbc-robert-cialdini/</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 19 Aug 2021 02:59:13 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/434ac6e2/7d08c374.mp3" length="8757159" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>528</itunes:duration>
      <itunes:summary>The most underappreciated principle of Influence.</itunes:summary>
      <itunes:subtitle>The most underappreciated principle of Influence.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Social Proof and Scarcity [Robert Cialdini]</title>
      <itunes:episode>157</itunes:episode>
      <podcast:episode>157</podcast:episode>
      <itunes:title>Social Proof and Scarcity [Robert Cialdini]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">88721464-ceab-4842-990a-f8349e34a9ef</guid>
      <link>https://mixtape.swyx.io/episodes/social-proof-and-scarcity-robert-cialdini</link>
      <description>
        <![CDATA[<p>Listen to the Pyschology Podcast:<a href="https://scottbarrykaufman.com/podcast/robert-cialdini-the-new-psychology-of-persuasion/"> https://scottbarrykaufman.com/podcast/robert-cialdini-the-new-psychology-of-persuasion/</a></p><p>Steph Smith's book: </p><ul><li>Announcement Tweet: <a href="https://twitter.com/stephsmithio/status/1418320255429062661">https://twitter.com/stephsmithio/status/1418320255429062661</a></li><li>Launch Tweet: <a href="https://twitter.com/stephsmithio/status/1411047949094637569">https://twitter.com/stephsmithio/status/1411047949094637569</a></li><li>Doing Content Right: <a href="https://stephsmithio.gumroad.com/l/doing-time-right">https://stephsmithio.gumroad.com/l/doing-time-right</a></li></ul><p><strong>## Social Proof</strong></p><p>The next principle is what we call social proof. The idea that one way we decide what we should do in a situation is not proof that comes from some empirical or logic. Uh, information that we've received, it comes from social information. What are the people around us like us doing in this situation that allows me to reduce my uncertainty about what I should.</p><p>In this situation. Uh, so, uh, for example, uh, a study done in Beijing shows you the cross-cultural reach of this, uh, restaurant managers at one string of restaurants, uh, in, in, in China, put a little asterisk next to certain items on their menu. Uh, and each one immediately became, um, 13 to 20%, depending on the idea.</p><p>More likely to be purchased. So what did the asterick stand for it? Wasn't what we normally see, which is, this is a specialty of the house, or this is the chef's selection for this evening. It was, this is one of our most popular items and each became 13 to 20% more popular for its popularity. And so. One way as a communicator of genuine information that we can give to other people is to say, we have a lot of popularity for what we are doing and give them examples of that or percentages or market share or this sort of thing.</p><p>And that always is, uh, an easy way for people. To take the shortcut to yes. Oh, okay. Then I don't have to continue to calibrate it. Yeah. And, and, and, and, uh, thinking about the pros and cons of this, the majority of people like me like it. So that's a shortcut. Yes. </p><p>But there's some new research. Now, my team is responsible for some of it that takes the principle of social proof to a nother level. And. It is that suppose you have a startup or you have a new product or service or an idea, a new initiative, you would like people to, to join you in. But because it's new, you can't point to social proof. The social proof is minimal. I mean, it's actually negative that a lot of people are doing it.</p><p>Is there anything you can do under those circumstances? It turns out it is. Even if you don't have, even if you only have a minority or a small minority of people who have adopted it, because it's a good idea, you have to have a good idea. But if it's a good idea, you get the show, a trim who that minority position, if it's only 20% of the market, that's interested in the, if you just say 20%, that's a statistic. If six months ago, it was 10%. That's a difference and that's much better. </p><p>But if you say six months ago, what was 10%? Three months ago, it was 15% this month. It's 20%. The same 20% is the end point of a trend. </p><p>And people project the function of a trend into the future. So that for the first time you have the leverage of something, we didn't know the label of before future social proof in the research that we did that showed that if you give people a trend to 20%, </p><p>They are more likely to say yes to it, right?</p><p>Because they expect in the future, it will be more than 20%. </p><p>If you've got a good idea with that kind of ability to move people upward in a trend, you'd be a fool of the influence process. Not the honestly, give them three. Data points. One data point is a statistic, two data points, a difference, three data points, a trend.</p><p><strong>## Scarcity</strong></p><p>People want more of those things they can have less of. And, uh, w one reason that is the case, I think applies to, uh, what Daniel condoms. It has won the Nobel prize for demonstrating. And that is the power of loss aversion, uh, as opposed to, so that we are more in his prospect theory, says the prospects of losing something are more motivating to us than the prospects of gaining that same thing under conditions of risk and uncertainty.</p><p>Yeah. You know, I was on a, uh, at a conference where, um, I was in a program to be interviewed, uh, with, uh, Richard Thaler and Daniel Kahneman. And me. Right. And I said to the interviewer, you know, I feel like I'm in a Nobel Laureate sandwich.</p><p>I'm the lettuce. That's hilarious. I mean, those are big hitters. Those are, those are big hitters. Uh, anyway. Yeah. Yeah, so, Hey, thank you. But, uh, what Kahneman says is this loss aversion, well, that's what scarcity, the basis of scarcity is your F if something is scarce or rare or dwindling and available availability, you're afraid that it will be lost to you.</p><p>And so, yeah. That's the reason people want those things, uh, that have those characteristics. And, uh, there was a study done of, um, 6,700 E commerce websites. And they looked at AB tests within them to see, which were the factors that if they included it or withdrew, it had the made the biggest difference.</p><p>In, uh, conversion from, uh, prospect to customer, it was scarcity. Here's the thing. If you could honestly say that the, we have a limited number of these at this price or with these features or with this payment plan or whatever it was, um, you got significantly more, um, uh, Conversions than any other feature they looked at at 29 of them, by the way, the next five where the other principles of influence nice that scarcity was at the top of those principles provided that it was scarcity of number, not scarcity of not limited time. So it was a limited number of items. </p><p>Rather than, oh, you can only get this for a one week. If you can get it for one week, that means you can decide to get it any time in that week. If it's a limited number and there's competition for it, therefore you better move now. And that's the reason limited number is more successful in limited time off.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Pyschology Podcast:<a href="https://scottbarrykaufman.com/podcast/robert-cialdini-the-new-psychology-of-persuasion/"> https://scottbarrykaufman.com/podcast/robert-cialdini-the-new-psychology-of-persuasion/</a></p><p>Steph Smith's book: </p><ul><li>Announcement Tweet: <a href="https://twitter.com/stephsmithio/status/1418320255429062661">https://twitter.com/stephsmithio/status/1418320255429062661</a></li><li>Launch Tweet: <a href="https://twitter.com/stephsmithio/status/1411047949094637569">https://twitter.com/stephsmithio/status/1411047949094637569</a></li><li>Doing Content Right: <a href="https://stephsmithio.gumroad.com/l/doing-time-right">https://stephsmithio.gumroad.com/l/doing-time-right</a></li></ul><p><strong>## Social Proof</strong></p><p>The next principle is what we call social proof. The idea that one way we decide what we should do in a situation is not proof that comes from some empirical or logic. Uh, information that we've received, it comes from social information. What are the people around us like us doing in this situation that allows me to reduce my uncertainty about what I should.</p><p>In this situation. Uh, so, uh, for example, uh, a study done in Beijing shows you the cross-cultural reach of this, uh, restaurant managers at one string of restaurants, uh, in, in, in China, put a little asterisk next to certain items on their menu. Uh, and each one immediately became, um, 13 to 20%, depending on the idea.</p><p>More likely to be purchased. So what did the asterick stand for it? Wasn't what we normally see, which is, this is a specialty of the house, or this is the chef's selection for this evening. It was, this is one of our most popular items and each became 13 to 20% more popular for its popularity. And so. One way as a communicator of genuine information that we can give to other people is to say, we have a lot of popularity for what we are doing and give them examples of that or percentages or market share or this sort of thing.</p><p>And that always is, uh, an easy way for people. To take the shortcut to yes. Oh, okay. Then I don't have to continue to calibrate it. Yeah. And, and, and, and, uh, thinking about the pros and cons of this, the majority of people like me like it. So that's a shortcut. Yes. </p><p>But there's some new research. Now, my team is responsible for some of it that takes the principle of social proof to a nother level. And. It is that suppose you have a startup or you have a new product or service or an idea, a new initiative, you would like people to, to join you in. But because it's new, you can't point to social proof. The social proof is minimal. I mean, it's actually negative that a lot of people are doing it.</p><p>Is there anything you can do under those circumstances? It turns out it is. Even if you don't have, even if you only have a minority or a small minority of people who have adopted it, because it's a good idea, you have to have a good idea. But if it's a good idea, you get the show, a trim who that minority position, if it's only 20% of the market, that's interested in the, if you just say 20%, that's a statistic. If six months ago, it was 10%. That's a difference and that's much better. </p><p>But if you say six months ago, what was 10%? Three months ago, it was 15% this month. It's 20%. The same 20% is the end point of a trend. </p><p>And people project the function of a trend into the future. So that for the first time you have the leverage of something, we didn't know the label of before future social proof in the research that we did that showed that if you give people a trend to 20%, </p><p>They are more likely to say yes to it, right?</p><p>Because they expect in the future, it will be more than 20%. </p><p>If you've got a good idea with that kind of ability to move people upward in a trend, you'd be a fool of the influence process. Not the honestly, give them three. Data points. One data point is a statistic, two data points, a difference, three data points, a trend.</p><p><strong>## Scarcity</strong></p><p>People want more of those things they can have less of. And, uh, w one reason that is the case, I think applies to, uh, what Daniel condoms. It has won the Nobel prize for demonstrating. And that is the power of loss aversion, uh, as opposed to, so that we are more in his prospect theory, says the prospects of losing something are more motivating to us than the prospects of gaining that same thing under conditions of risk and uncertainty.</p><p>Yeah. You know, I was on a, uh, at a conference where, um, I was in a program to be interviewed, uh, with, uh, Richard Thaler and Daniel Kahneman. And me. Right. And I said to the interviewer, you know, I feel like I'm in a Nobel Laureate sandwich.</p><p>I'm the lettuce. That's hilarious. I mean, those are big hitters. Those are, those are big hitters. Uh, anyway. Yeah. Yeah, so, Hey, thank you. But, uh, what Kahneman says is this loss aversion, well, that's what scarcity, the basis of scarcity is your F if something is scarce or rare or dwindling and available availability, you're afraid that it will be lost to you.</p><p>And so, yeah. That's the reason people want those things, uh, that have those characteristics. And, uh, there was a study done of, um, 6,700 E commerce websites. And they looked at AB tests within them to see, which were the factors that if they included it or withdrew, it had the made the biggest difference.</p><p>In, uh, conversion from, uh, prospect to customer, it was scarcity. Here's the thing. If you could honestly say that the, we have a limited number of these at this price or with these features or with this payment plan or whatever it was, um, you got significantly more, um, uh, Conversions than any other feature they looked at at 29 of them, by the way, the next five where the other principles of influence nice that scarcity was at the top of those principles provided that it was scarcity of number, not scarcity of not limited time. So it was a limited number of items. </p><p>Rather than, oh, you can only get this for a one week. If you can get it for one week, that means you can decide to get it any time in that week. If it's a limited number and there's competition for it, therefore you better move now. And that's the reason limited number is more successful in limited time off.</p>]]>
      </content:encoded>
      <pubDate>Wed, 18 Aug 2021 01:06:35 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fe762816/aa649d00.mp3" length="9153289" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/CjI1ivg1tnXbyYAbyE7KRGY8JqPXysmKh82CRfCPvHs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzYyMzg2OC8x/NjI5MjY0MDY0LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>599</itunes:duration>
      <itunes:summary>How does Steph Smith's ratchet pricing strategy use Cialdini's principles?</itunes:summary>
      <itunes:subtitle>How does Steph Smith's ratchet pricing strategy use Cialdini's principles?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Power of Contrast [Robert Cialdini]</title>
      <itunes:episode>156</itunes:episode>
      <podcast:episode>156</podcast:episode>
      <itunes:title>The Power of Contrast [Robert Cialdini]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">8a341360-30de-4931-8e86-9709cddba053</guid>
      <link>https://mixtape.swyx.io/episodes/the-contrast-principle-robert-cialdini</link>
      <description>
        <![CDATA[<p>Listen to the Jordan Harbinger Show: <a href="https://www.jordanharbinger.com/robert-cialdini-a-new-look-at-the-science-of-influence/">https://www.jordanharbinger.com/robert-cialdini-a-new-look-at-the-science-of-influence/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to the Jordan Harbinger Show: <a href="https://www.jordanharbinger.com/robert-cialdini-a-new-look-at-the-science-of-influence/">https://www.jordanharbinger.com/robert-cialdini-a-new-look-at-the-science-of-influence/</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 17 Aug 2021 03:13:11 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/ec912404/ee9947e4.mp3" length="15990791" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>398</itunes:duration>
      <itunes:summary>How do you convince someone to accept a situation they normally wouldn't? Show them that it could be much worse.</itunes:summary>
      <itunes:subtitle>How do you convince someone to accept a situation they normally wouldn't? Show them that it could be much worse.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Alan Silvestri</title>
      <itunes:episode>155</itunes:episode>
      <podcast:episode>155</podcast:episode>
      <itunes:title>[Music Fridays] Alan Silvestri</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">70d9c090-d7f5-45c1-ac2b-6942128b5aaa</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-alan-silvestri</link>
      <description>
        <![CDATA[<p>Sources:</p><p>- Back to the Future: https://www.youtube.com/watch?v=e8TZbze72Bc<br>- Predator: https://www.youtube.com/watch?v=_Z4ll94hN_E<br>- Death Becomes Her: https://www.youtube.com/watch?v=YsKDxRrscg4<br>- Forrest Gump: https://www.youtube.com/watch?v=FcOt6mfjxeA<br>- Captain America: https://www.youtube.com/watch?v=qrXwAeJ87Bk<br>- Avengers: https://www.youtube.com/watch?v=J1VgF9ysbM8<br>- Avengers Infinity War: https://www.youtube.com/watch?v=GY4mGgfc0Ag<br>- Avengers Endgame (Portals): https://www.youtube.com/watch?v=F_mhWxOjxp4</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Sources:</p><p>- Back to the Future: https://www.youtube.com/watch?v=e8TZbze72Bc<br>- Predator: https://www.youtube.com/watch?v=_Z4ll94hN_E<br>- Death Becomes Her: https://www.youtube.com/watch?v=YsKDxRrscg4<br>- Forrest Gump: https://www.youtube.com/watch?v=FcOt6mfjxeA<br>- Captain America: https://www.youtube.com/watch?v=qrXwAeJ87Bk<br>- Avengers: https://www.youtube.com/watch?v=J1VgF9ysbM8<br>- Avengers Infinity War: https://www.youtube.com/watch?v=GY4mGgfc0Ag<br>- Avengers Endgame (Portals): https://www.youtube.com/watch?v=F_mhWxOjxp4</p>]]>
      </content:encoded>
      <pubDate>Sat, 14 Aug 2021 03:38:54 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a97c79af/3750e11e.mp3" length="14975170" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>743</itunes:duration>
      <itunes:summary>Defining over 40 years of the greatest Hollywood soundtracks.</itunes:summary>
      <itunes:subtitle>Defining over 40 years of the greatest Hollywood soundtracks.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Third Generation of Cryptocurrency [Charles Hoskinson]</title>
      <itunes:episode>154</itunes:episode>
      <podcast:episode>154</podcast:episode>
      <itunes:title>The Third Generation of Cryptocurrency [Charles Hoskinson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a8f9d4da-451d-4094-aebf-efbe3034a0bf</guid>
      <link>https://mixtape.swyx.io/episodes/the-third-generation-of-cryptocurrency-charles-hoskinson</link>
      <description>
        <![CDATA[<p>Watch Charles' full talk: <a href="https://www.youtube.com/watch?v=Ja9D0kpksxw">https://www.youtube.com/watch?v=Ja9D0kpksxw</a></p><p>Apologies for the bad sound, I moved house and lost my microphone for a while. I'll get it back.</p><p><strong>Response from a listener (DaveJ on our </strong><a href="https://discord.gg/J7u9TYqxdA"><strong>Discord</strong></a><strong>):</strong></p><p>@swyx enjoyed the last mixtape about Cardano. You closed with the same thoughts that I had initially about academic peer review and how it could slow down progress and network building. I was looking at it through the lens of the usual startup advice "ship quickly and iterate to PMF". You might be coming from a different angle. Charles Hoskinson has talked about this before and here is a summary of his points that appealed to me. </p><p>1. <strong>Proof is in the pudding</strong>. Cardano's main competitors are Ethereum and Polkadot. Ethereum has been trying to do PoS a year longer than Cardano, Cardano shipped PoS first despite the fact that they did it through peer review. Polkadot copied Cardano's PoS protocol for their ecosystem. So Cardano's competitors either copied them or took longer to get to market despite the fact that they are following a startup-y "move fast and break things" mentality. </p><p>2. <strong>Code is law</strong>. Rigour is important in a way that you don't usually see in startup-land. Blockchain is immutable. Making unplanned changes is very difficult and recovering from mistakes is often not possible. For this reason, rigour is super important when designing protocols. Having hundreds/thousands of blockchain/math/CS academics read and peer review your paper provides some of that rigour. Also, because of the compositional nature of blockchain protocols, upfront investments tend to compound over time. I now think academic peer review is a net positive for Cardano (against my initial intuitions). Still though, Bitcoin and Eth were around first and have a head start in network building. Perhaps the inflection point has been hit and the winner(s) are already decided. It doesn't feel like that though. It feels like we're only getting started.</p><p><br></p><p>Here is the source: <a href="https://www.youtube.com/watch?v=CuKhyz280zA&amp;t=2795s">https://www.youtube.com/watch?v=CuKhyz280zA&amp;t=2795s</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Watch Charles' full talk: <a href="https://www.youtube.com/watch?v=Ja9D0kpksxw">https://www.youtube.com/watch?v=Ja9D0kpksxw</a></p><p>Apologies for the bad sound, I moved house and lost my microphone for a while. I'll get it back.</p><p><strong>Response from a listener (DaveJ on our </strong><a href="https://discord.gg/J7u9TYqxdA"><strong>Discord</strong></a><strong>):</strong></p><p>@swyx enjoyed the last mixtape about Cardano. You closed with the same thoughts that I had initially about academic peer review and how it could slow down progress and network building. I was looking at it through the lens of the usual startup advice "ship quickly and iterate to PMF". You might be coming from a different angle. Charles Hoskinson has talked about this before and here is a summary of his points that appealed to me. </p><p>1. <strong>Proof is in the pudding</strong>. Cardano's main competitors are Ethereum and Polkadot. Ethereum has been trying to do PoS a year longer than Cardano, Cardano shipped PoS first despite the fact that they did it through peer review. Polkadot copied Cardano's PoS protocol for their ecosystem. So Cardano's competitors either copied them or took longer to get to market despite the fact that they are following a startup-y "move fast and break things" mentality. </p><p>2. <strong>Code is law</strong>. Rigour is important in a way that you don't usually see in startup-land. Blockchain is immutable. Making unplanned changes is very difficult and recovering from mistakes is often not possible. For this reason, rigour is super important when designing protocols. Having hundreds/thousands of blockchain/math/CS academics read and peer review your paper provides some of that rigour. Also, because of the compositional nature of blockchain protocols, upfront investments tend to compound over time. I now think academic peer review is a net positive for Cardano (against my initial intuitions). Still though, Bitcoin and Eth were around first and have a head start in network building. Perhaps the inflection point has been hit and the winner(s) are already decided. It doesn't feel like that though. It feels like we're only getting started.</p><p><br></p><p>Here is the source: <a href="https://www.youtube.com/watch?v=CuKhyz280zA&amp;t=2795s">https://www.youtube.com/watch?v=CuKhyz280zA&amp;t=2795s</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 13 Aug 2021 03:52:44 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c9e0d64e/9e52ccc5.mp3" length="7969364" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>554</itunes:duration>
      <itunes:summary>What comes after Ethereum?</itunes:summary>
      <itunes:subtitle>What comes after Ethereum?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Solving The Oracle Problem [Sergey Nazarov]</title>
      <itunes:episode>153</itunes:episode>
      <podcast:episode>153</podcast:episode>
      <itunes:title>Solving The Oracle Problem [Sergey Nazarov]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">00f8ef96-9691-4f83-b04f-98fa251be87e</guid>
      <link>https://mixtape.swyx.io/episodes/solving-the-oracle-problem-sergey-nazarov</link>
      <description>
        <![CDATA[<p>Listen to Software Engineering Daily: <a href="https://softwareengineeringdaily.com/2021/04/07/chainlink-connecting-smart-contracts-to-external-data-with-sergey-nazarov/">https://softwareengineeringdaily.com/2021/04/07/chainlink-connecting-smart-contracts-to-external-data-with-sergey-nazarov/</a></p><p><strong>Transcript</strong></p><p><strong>JM: Tell me a little bit more about the data sources for Chainlink. Like how do those<br>data sources get vetted and how does the data make its way onto the chain?</strong></p><p>SN: Right, absolutely. So there're actually two approaches here and I think they're<br>both important and the flexibility of how you acquire data is important. The first approach is that<br>you have an oracle network and that oracle network is a collection of nodes that are incentivized<br>just like blockchain miners and Bitcoin miners are incentivized. Those nodes are incentivized to<br>go out and get accurate data in order to generate the most accurate, highly reliable result<br>possible. </p><p>In the first version of how data is put into a smart contract, this oracle network of anywhere from<br>seven to over 30 nodes basically goes to an API at a data provider that is considered a highquality data provider. Often that's determined by users. So users will say, “Hey, we want that data provider.” Chainlink also has a reputation system where we track how well each node, and even more and more now how each data provider is performing. And so better data providers<br>get to continue selling their data to Chainlink networks, whereas worst data providers are kind of<br>not as used by node operators because they're either not responsive or not returning the right<br>results. And so there's actually a reputation system baked into Chainlink, and it's quite<br>fascinating because the system inherently puts all of the data on chain and generates a lot of<br>proof about what's going on with the oracles.</p><p>In any case, in the first variant of the system you can go to any data provider, you can go to<br>really any API in the world and you can request from it and you can come to consensus on the<br>data from that source assuming you can get other sources or you can come to some model of<br>consensus that the user wants around that data. And that doesn't require the data provider to do<br>anything, right? So the benefit of this system is that you have a layer of consensus and you<br>have a lot of proof that the data was acquired from a data provider and the data providers don't<br>need to change anything about their infrastructure, right? So the data providers just continue to<br>provide their APIs, operate the way they have always operated and just do what they're<br>supposed to be doing. This is the system through which a good amount of the data is acquired<br>and then the data providers are more than happy to sell their data to Chainlink nodes because<br>it's consumed into these applications which they're all excited about.</p><p>The second version is when a data provider runs their own Chainlink node. And what that<br>basically means is the data provider gets a lightweight signing appliance. They basically get a<br>lightweight signing application that allows them to connect their APIs internally to their own<br>official node. And then that node publishes a contract on-chain, and that on-chain contract is a<br>representation of that data provider. So now there's an on-chain contract that's the<br>representation of that data providers services. And that on-chain contract gets requests from<br>other smart contracts for data to be given to them because, once again, a blockchain cannot<br>talk to an API. A blockchain has to have an oracle to speak with any API in the outside realworld. </p><p>And so the second variant is where data providers that are more interested in kind of selling<br>their data to the blockchain ecosystem or more convinced about that, and we have many data<br>providers already doing this live. We have data for sports events, weather events, market<br>events, all kinds of things out in the real-world already live on production with data providers<br>running their own production nodes. This variant allows you to get data essentially directly from<br>an official node run by a data provider. It has the benefits of getting data directly from a data<br>provider running their own node. It has the limitation in that the data provider now has to be able<br>to make sure that they are properly connected, that their APIs stay up according to the node and<br>all these other kinds of nuances. The benefit that they get is they are connected to many<br>different chains all at once. And in reality this variant basically requires the data provider to want<br>to opt-in to some kind of infrastructure. It requires them to want to say that, “Hey, I want to kind<br>of run a function in the cloud or I want to run some kind of node myself and I want to make a<br>technical investment in that.”</p><p>What we found so far is that the majority of data providers just want to sell their data to<br>somebody and they want to provide that to an oracle network that just retrieves their data and<br>sells that data successfully to a smart contract. There are some data providers that want to run<br>their own node and we're working with a lot of those, but I think that's something that's going to<br>evolve more slowly.</p><p><br><strong>[00:16:33] JM: You mentioned this reputation system for how data gets verified as quality. How<br>does that reputation system work? How do you vet and ensure quality data?<br></strong></p><p>[00:16:45] SN: So once again there's two levels. There's one level of the node operators and<br>assuring that they're operating properly and then there's the level of the data providers<br>responding properly. In terms of the node operators, the way that the Chainlink system works is<br>that node operators are committing to certain service level commitments, right? They're<br>basically, in many cases, on-chain committing to a certain degree of service. And they're<br>committing to that because the on-chain activity that they do is immediately public to everybody<br>as soon as it happens. </p><p>So I think the big nuance difference between a reputation system in the web world and a<br>reputation system in the blockchain world is that data is immediately available publicly. It is<br>immediately available for people to know that a node did not respond for a certain period of<br>time. And that lack of response is recorded on-chain immutably for everybody to analyze. And<br>we actually have multiple ecosystem teams. We have multiple kind of block explorer-like things<br>and marketplaces that are all able to analyze the same data about both node operators and<br>data providers.</p><p>So basically the way that it looks is that the node operators are expected to perform to a certain<br>degree on-chain. Those expectations are clear. They are then able to perform, or in some cases<br>if they're not able to perform, they are not able to stay on that oracle network. And then the data<br>providers themselves, for the ones that run their own nodes, it becomes pretty clear what their<br>responses, are and if their responses are often wrong, then you know once again that data<br>provider and their node might not be used in an aggregation. They might not be applied to that<br>aggregation.</p><p><br>In the cases where a node operator gets data from a data source, a lot of that data is actually<br>more internal to the oracle network and that data is something that's in the process of getting<br>published on chain. So there is a certain amount of insight that node operators have about the<br>responsiveness of different data providers and different data sources. At this point the reputation<br>system extends to node operators and to the node operators that are data sources. It will<br>continue and is already being extended to cover data provi...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Software Engineering Daily: <a href="https://softwareengineeringdaily.com/2021/04/07/chainlink-connecting-smart-contracts-to-external-data-with-sergey-nazarov/">https://softwareengineeringdaily.com/2021/04/07/chainlink-connecting-smart-contracts-to-external-data-with-sergey-nazarov/</a></p><p><strong>Transcript</strong></p><p><strong>JM: Tell me a little bit more about the data sources for Chainlink. Like how do those<br>data sources get vetted and how does the data make its way onto the chain?</strong></p><p>SN: Right, absolutely. So there're actually two approaches here and I think they're<br>both important and the flexibility of how you acquire data is important. The first approach is that<br>you have an oracle network and that oracle network is a collection of nodes that are incentivized<br>just like blockchain miners and Bitcoin miners are incentivized. Those nodes are incentivized to<br>go out and get accurate data in order to generate the most accurate, highly reliable result<br>possible. </p><p>In the first version of how data is put into a smart contract, this oracle network of anywhere from<br>seven to over 30 nodes basically goes to an API at a data provider that is considered a highquality data provider. Often that's determined by users. So users will say, “Hey, we want that data provider.” Chainlink also has a reputation system where we track how well each node, and even more and more now how each data provider is performing. And so better data providers<br>get to continue selling their data to Chainlink networks, whereas worst data providers are kind of<br>not as used by node operators because they're either not responsive or not returning the right<br>results. And so there's actually a reputation system baked into Chainlink, and it's quite<br>fascinating because the system inherently puts all of the data on chain and generates a lot of<br>proof about what's going on with the oracles.</p><p>In any case, in the first variant of the system you can go to any data provider, you can go to<br>really any API in the world and you can request from it and you can come to consensus on the<br>data from that source assuming you can get other sources or you can come to some model of<br>consensus that the user wants around that data. And that doesn't require the data provider to do<br>anything, right? So the benefit of this system is that you have a layer of consensus and you<br>have a lot of proof that the data was acquired from a data provider and the data providers don't<br>need to change anything about their infrastructure, right? So the data providers just continue to<br>provide their APIs, operate the way they have always operated and just do what they're<br>supposed to be doing. This is the system through which a good amount of the data is acquired<br>and then the data providers are more than happy to sell their data to Chainlink nodes because<br>it's consumed into these applications which they're all excited about.</p><p>The second version is when a data provider runs their own Chainlink node. And what that<br>basically means is the data provider gets a lightweight signing appliance. They basically get a<br>lightweight signing application that allows them to connect their APIs internally to their own<br>official node. And then that node publishes a contract on-chain, and that on-chain contract is a<br>representation of that data provider. So now there's an on-chain contract that's the<br>representation of that data providers services. And that on-chain contract gets requests from<br>other smart contracts for data to be given to them because, once again, a blockchain cannot<br>talk to an API. A blockchain has to have an oracle to speak with any API in the outside realworld. </p><p>And so the second variant is where data providers that are more interested in kind of selling<br>their data to the blockchain ecosystem or more convinced about that, and we have many data<br>providers already doing this live. We have data for sports events, weather events, market<br>events, all kinds of things out in the real-world already live on production with data providers<br>running their own production nodes. This variant allows you to get data essentially directly from<br>an official node run by a data provider. It has the benefits of getting data directly from a data<br>provider running their own node. It has the limitation in that the data provider now has to be able<br>to make sure that they are properly connected, that their APIs stay up according to the node and<br>all these other kinds of nuances. The benefit that they get is they are connected to many<br>different chains all at once. And in reality this variant basically requires the data provider to want<br>to opt-in to some kind of infrastructure. It requires them to want to say that, “Hey, I want to kind<br>of run a function in the cloud or I want to run some kind of node myself and I want to make a<br>technical investment in that.”</p><p>What we found so far is that the majority of data providers just want to sell their data to<br>somebody and they want to provide that to an oracle network that just retrieves their data and<br>sells that data successfully to a smart contract. There are some data providers that want to run<br>their own node and we're working with a lot of those, but I think that's something that's going to<br>evolve more slowly.</p><p><br><strong>[00:16:33] JM: You mentioned this reputation system for how data gets verified as quality. How<br>does that reputation system work? How do you vet and ensure quality data?<br></strong></p><p>[00:16:45] SN: So once again there's two levels. There's one level of the node operators and<br>assuring that they're operating properly and then there's the level of the data providers<br>responding properly. In terms of the node operators, the way that the Chainlink system works is<br>that node operators are committing to certain service level commitments, right? They're<br>basically, in many cases, on-chain committing to a certain degree of service. And they're<br>committing to that because the on-chain activity that they do is immediately public to everybody<br>as soon as it happens. </p><p>So I think the big nuance difference between a reputation system in the web world and a<br>reputation system in the blockchain world is that data is immediately available publicly. It is<br>immediately available for people to know that a node did not respond for a certain period of<br>time. And that lack of response is recorded on-chain immutably for everybody to analyze. And<br>we actually have multiple ecosystem teams. We have multiple kind of block explorer-like things<br>and marketplaces that are all able to analyze the same data about both node operators and<br>data providers.</p><p>So basically the way that it looks is that the node operators are expected to perform to a certain<br>degree on-chain. Those expectations are clear. They are then able to perform, or in some cases<br>if they're not able to perform, they are not able to stay on that oracle network. And then the data<br>providers themselves, for the ones that run their own nodes, it becomes pretty clear what their<br>responses, are and if their responses are often wrong, then you know once again that data<br>provider and their node might not be used in an aggregation. They might not be applied to that<br>aggregation.</p><p><br>In the cases where a node operator gets data from a data source, a lot of that data is actually<br>more internal to the oracle network and that data is something that's in the process of getting<br>published on chain. So there is a certain amount of insight that node operators have about the<br>responsiveness of different data providers and different data sources. At this point the reputation<br>system extends to node operators and to the node operators that are data sources. It will<br>continue and is already being extended to cover data provi...</p>]]>
      </content:encoded>
      <pubDate>Thu, 12 Aug 2021 02:27:15 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>680</itunes:duration>
      <itunes:summary>How do you bring the real world into the blockchain world when billions of dollars are at stake?</itunes:summary>
      <itunes:subtitle>How do you bring the real world into the blockchain world when billions of dollars are at stake?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>Scaling Blockchains [Vitalik Buterin]</title>
      <itunes:episode>152</itunes:episode>
      <podcast:episode>152</podcast:episode>
      <itunes:title>Scaling Blockchains [Vitalik Buterin]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">df784a06-2be1-4e17-8895-884d4c5dbffb</guid>
      <link>https://mixtape.swyx.io/episodes/scaling-blockchains-vitalik-buterin</link>
      <description>
        <![CDATA[<p>Source: <a href="https://www.youtube.com/watch?v=XW0QZmtbjvs">https://www.youtube.com/watch?v=XW0QZmtbjvs</a></p><p><strong>Transcript</strong></p><p>[00:00:00] <strong>swyx:</strong> Part two of my cryptocurrency exploration is on scaling blockchains. And I think if metallic is probably the best and most articulate person to talk about this.  </p><p>[00:00:09] <strong>Vitalik Buterin:</strong> There's two major paradigms for scaling blockchains. Right? As you said, we are one and layer two. And layer one, basically means, make the blockchain itself, like it capable of, uh, processing more transactions by having some mechanism by which you can do that. Despite the fact that there's a limit to the capacity of each participants in the blockchain. </p><p>[00:00:29] And then what you're two says, while we're going to keep the blockchain as. But we're going to create clever protocols that sit on top of the blockchain that still use the blockchain. And it's still kind of inherit things like the security guarantees of a blockchain, but at the same time, a lot of things that are done off chain. </p><p>[00:00:45] And so you get more scalability that way. Um, so. In Ethereum, the most popular paradigm for layer two is roll-ups and the most popular paradigm for layer one is charting.  </p><p>[00:00:54] <strong>Lex Fridman:</strong> So one way to achieve layer one scaling is to increase the block size, hence the block size wars quote unquote, and a, you actually tweeted something about. </p><p>[00:01:06] Uh, people are saying that Vitalik changed his mind about in, he, he went from being a S  </p><p>[00:01:13] <strong>Vitalik Buterin:</strong> small. I went from being big to small. Is it big to small?  </p><p>[00:01:16] <strong>Lex Fridman:</strong> And, uh, but you said I've been a medium blocker all along. So maybe you can also comment on, on work, on the very basic aspect before we even get to sharding of where you stand. </p><p>[00:01:27] Block  <br> </p><p>[00:01:28] <strong>Vitalik Buterin:</strong> size debate. Sure. So the way that I think about the trade-off, as I think about it as a trade-off between making it easy to write to the blockchain and making it easy to read the blockchain. Right. So when I say read, I just mean, you know, have a node and actually verify it and make sure that it's correct. </p><p>[00:01:43] And all of those things. And then by right. I mean, send transactions. So I think for decentralization, it's, it's important for both of these tasks to be accessible. And I think that they're like about equally important, right? If you have a. Too expensive to read, then everyone will just trust a few people to read for them. </p><p>[00:01:59] And then those people can change the rules without anyone else's permission. But if on the other hand it becomes really expensive to write. Then everyone will move on to like basically second layer systems that are incredibly similar. And that takes away from, you know, decentralization and self sovereignty as well. </p><p>[00:02:18] So this has been my viewpoints, like pretty much the whole time, right? It's like, you know, you need this balance and going in one direction or the other direction is very unhealthy in the Bitcoin case. Um, basically what happens was that Bitcoin originally. Like at the very beginning, it didn't really have a block size. </p><p>[00:02:33] It just had an accidental block size of 32 Meg or oxides limit of 32 megabytes because that just happens to be the limit of the peer-to-peer messages. Um, but then I didn't even know that part. Yeah. But then, um, so Toshi back in 2010 was worried that even 32 megabyte blocks would be too hard to process. </p><p>[00:02:51] So he, uh, put the limit down to one megabyte and, you know, I think the. You mean sneaked in there? Yeah. Just like made an update to the Bitcoin software that made blocks bigger than one. I think it's a million bytes invalid. And I think the impression that most people had at the time is that, you know, this is just a temporary safety measure and overtime, you know, as we become more confident in the software, that limit would be like raised some, uh, somewhat. </p><p>[00:03:21] Um, but. That then when the actual usage of the blockchain started going up, and then it started going up first to 100 kilobytes per block, then to two 50 kilobytes per block, then to 500 kilobytes per block. Now let me know there started a kind of coming out of the woodworks, this opinion that like, no, that limit should just not be increased. </p><p>[00:03:42] And, and, you know, then there are all of these attempts at compromising, right? Um, No first, there was like a proposal for 20 megabyte blocks. Then there was the two for eight proposal, which is, um, a bit ironic because the 2 48 proposals started off being like a small block negotiating position. But then when the big law people came back and said like, Hey, why aren't we aren't we going to do this? </p><p>[00:04:05] They're like, oh no, no, no, we don't want them. We don't want the block size increases anymore. Uh, so, you know, there were these two different positions, right? The small blockers, I think they valued one megabyte blocks for two reasons. One is that they just like really, really believe in the importance of being able to read the Chan. </p><p>[00:04:22] But two is that a lot of them really believe in maintaining this norm of never hard forking. Right? So the difference between a hard fork and a soft fork is basically that Ian, a soft fork, um, blocks that were. Any block that's valid under the new rules that were still valid under the old rules. So if you have a client that verifies according to the old rules, then you'll still be able to accept the chain that follows the new rules. </p><p>[00:04:48] Whereas with a hard fork, like you have to update your code in order to stay on the chain. Uh, huh? They have this belief that it'll soft forks are kind of either less coercive than hard forks, which by the way, I completely disagree with, um, I actually think soft forks are more coercive because like basically they force everyone who disagrees to sort of go along by default. </p><p><strong>Rollups</strong> <br> </p><p>[00:05:11] <strong>Vitalik Buterin:</strong> So this might be a good time to talk about roll-ups. What  </p><p>[00:05:13] <strong>Lex Fridman:</strong> are roll-ups? Okay. Now we're moving into layer  </p><p>[00:05:16] <strong>Vitalik Buterin:</strong> two ideas. So the idea behind a roll up is basically that. So instead of. Just publishing transactions directly on chain and having everyone, you know, do all of the checking of those transactions. Um, what you do is you create a system where users send to their transactions to some central party called an aggregator. </p><p>[00:05:44] And like, well, theoretically, you could have a system where like the aggregator, so which is arounds or where anyone can be an aggregator. So, you know, it's still like permission to us to send things. Um, then what the aggregator does is. Strip out all of the transaction data that like is not relevant to helping people update the state. </p><p>[00:06:03] So when I say the state, this is like, this is a very important, it's kind of technical term from blockchains. I mean like account balances, code, um, like things that are. Memory internal memory of smart contracts. So like basically everything, the blockchain actually has to keep track of it. Right. So ju you're just still put in, um, you take it, oh, these transactions strip out all the data.&amp;nbsp...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Source: <a href="https://www.youtube.com/watch?v=XW0QZmtbjvs">https://www.youtube.com/watch?v=XW0QZmtbjvs</a></p><p><strong>Transcript</strong></p><p>[00:00:00] <strong>swyx:</strong> Part two of my cryptocurrency exploration is on scaling blockchains. And I think if metallic is probably the best and most articulate person to talk about this.  </p><p>[00:00:09] <strong>Vitalik Buterin:</strong> There's two major paradigms for scaling blockchains. Right? As you said, we are one and layer two. And layer one, basically means, make the blockchain itself, like it capable of, uh, processing more transactions by having some mechanism by which you can do that. Despite the fact that there's a limit to the capacity of each participants in the blockchain. </p><p>[00:00:29] And then what you're two says, while we're going to keep the blockchain as. But we're going to create clever protocols that sit on top of the blockchain that still use the blockchain. And it's still kind of inherit things like the security guarantees of a blockchain, but at the same time, a lot of things that are done off chain. </p><p>[00:00:45] And so you get more scalability that way. Um, so. In Ethereum, the most popular paradigm for layer two is roll-ups and the most popular paradigm for layer one is charting.  </p><p>[00:00:54] <strong>Lex Fridman:</strong> So one way to achieve layer one scaling is to increase the block size, hence the block size wars quote unquote, and a, you actually tweeted something about. </p><p>[00:01:06] Uh, people are saying that Vitalik changed his mind about in, he, he went from being a S  </p><p>[00:01:13] <strong>Vitalik Buterin:</strong> small. I went from being big to small. Is it big to small?  </p><p>[00:01:16] <strong>Lex Fridman:</strong> And, uh, but you said I've been a medium blocker all along. So maybe you can also comment on, on work, on the very basic aspect before we even get to sharding of where you stand. </p><p>[00:01:27] Block  <br> </p><p>[00:01:28] <strong>Vitalik Buterin:</strong> size debate. Sure. So the way that I think about the trade-off, as I think about it as a trade-off between making it easy to write to the blockchain and making it easy to read the blockchain. Right. So when I say read, I just mean, you know, have a node and actually verify it and make sure that it's correct. </p><p>[00:01:43] And all of those things. And then by right. I mean, send transactions. So I think for decentralization, it's, it's important for both of these tasks to be accessible. And I think that they're like about equally important, right? If you have a. Too expensive to read, then everyone will just trust a few people to read for them. </p><p>[00:01:59] And then those people can change the rules without anyone else's permission. But if on the other hand it becomes really expensive to write. Then everyone will move on to like basically second layer systems that are incredibly similar. And that takes away from, you know, decentralization and self sovereignty as well. </p><p>[00:02:18] So this has been my viewpoints, like pretty much the whole time, right? It's like, you know, you need this balance and going in one direction or the other direction is very unhealthy in the Bitcoin case. Um, basically what happens was that Bitcoin originally. Like at the very beginning, it didn't really have a block size. </p><p>[00:02:33] It just had an accidental block size of 32 Meg or oxides limit of 32 megabytes because that just happens to be the limit of the peer-to-peer messages. Um, but then I didn't even know that part. Yeah. But then, um, so Toshi back in 2010 was worried that even 32 megabyte blocks would be too hard to process. </p><p>[00:02:51] So he, uh, put the limit down to one megabyte and, you know, I think the. You mean sneaked in there? Yeah. Just like made an update to the Bitcoin software that made blocks bigger than one. I think it's a million bytes invalid. And I think the impression that most people had at the time is that, you know, this is just a temporary safety measure and overtime, you know, as we become more confident in the software, that limit would be like raised some, uh, somewhat. </p><p>[00:03:21] Um, but. That then when the actual usage of the blockchain started going up, and then it started going up first to 100 kilobytes per block, then to two 50 kilobytes per block, then to 500 kilobytes per block. Now let me know there started a kind of coming out of the woodworks, this opinion that like, no, that limit should just not be increased. </p><p>[00:03:42] And, and, you know, then there are all of these attempts at compromising, right? Um, No first, there was like a proposal for 20 megabyte blocks. Then there was the two for eight proposal, which is, um, a bit ironic because the 2 48 proposals started off being like a small block negotiating position. But then when the big law people came back and said like, Hey, why aren't we aren't we going to do this? </p><p>[00:04:05] They're like, oh no, no, no, we don't want them. We don't want the block size increases anymore. Uh, so, you know, there were these two different positions, right? The small blockers, I think they valued one megabyte blocks for two reasons. One is that they just like really, really believe in the importance of being able to read the Chan. </p><p>[00:04:22] But two is that a lot of them really believe in maintaining this norm of never hard forking. Right? So the difference between a hard fork and a soft fork is basically that Ian, a soft fork, um, blocks that were. Any block that's valid under the new rules that were still valid under the old rules. So if you have a client that verifies according to the old rules, then you'll still be able to accept the chain that follows the new rules. </p><p>[00:04:48] Whereas with a hard fork, like you have to update your code in order to stay on the chain. Uh, huh? They have this belief that it'll soft forks are kind of either less coercive than hard forks, which by the way, I completely disagree with, um, I actually think soft forks are more coercive because like basically they force everyone who disagrees to sort of go along by default. </p><p><strong>Rollups</strong> <br> </p><p>[00:05:11] <strong>Vitalik Buterin:</strong> So this might be a good time to talk about roll-ups. What  </p><p>[00:05:13] <strong>Lex Fridman:</strong> are roll-ups? Okay. Now we're moving into layer  </p><p>[00:05:16] <strong>Vitalik Buterin:</strong> two ideas. So the idea behind a roll up is basically that. So instead of. Just publishing transactions directly on chain and having everyone, you know, do all of the checking of those transactions. Um, what you do is you create a system where users send to their transactions to some central party called an aggregator. </p><p>[00:05:44] And like, well, theoretically, you could have a system where like the aggregator, so which is arounds or where anyone can be an aggregator. So, you know, it's still like permission to us to send things. Um, then what the aggregator does is. Strip out all of the transaction data that like is not relevant to helping people update the state. </p><p>[00:06:03] So when I say the state, this is like, this is a very important, it's kind of technical term from blockchains. I mean like account balances, code, um, like things that are. Memory internal memory of smart contracts. So like basically everything, the blockchain actually has to keep track of it. Right. So ju you're just still put in, um, you take it, oh, these transactions strip out all the data.&amp;nbsp...</p>]]>
      </content:encoded>
      <pubDate>Wed, 11 Aug 2021 03:37:12 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>609</itunes:duration>
      <itunes:summary>What are the Layer 1 and Layer 2 approaches to scaling?</itunes:summary>
      <itunes:subtitle>What are the Layer 1 and Layer 2 approaches to scaling?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Ethereum 2.0 [Danny Ryan]</title>
      <itunes:episode>151</itunes:episode>
      <podcast:episode>151</podcast:episode>
      <itunes:title>Ethereum 2.0 [Danny Ryan]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6dd107cc-066a-43bc-ba61-540c35bbd2ab</guid>
      <link>https://mixtape.swyx.io/episodes/ethereum-2-0-danny-ryan</link>
      <description>
        <![CDATA[<p>Source: <a href="https://www.listennotes.com/podcasts/epicenter-learn/danny-ryan-ethereum-dNF42A7tuiR/">https://www.listennotes.com/podcasts/epicenter-learn/danny-ryan-ethereum-dNF42A7tuiR/</a><br> <br><strong>Notes</strong></p><ul><li>Eth 2<ul><li>Beacon chain went live in Dec 2020</li><li>4.5m eth locked </li><li>Each validator 32 eth</li><li>Validator job: randomness generation, finality, validator level transactions (attestations, deposits, onboarding)</li></ul></li><li>The Merge<ul><li>Eth1 has an application layer and a thin consensus layer (PoW)</li><li>Post merge - beacon chain will drive applications going forward</li><li>Eth2 keeps everything about Eth1 clients and swaps out the consensus</li></ul></li><li>Why not fork?<ul><li>difficulty bomb</li><li>applications atop Eth are much more substantial now<p></p></li></ul></li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> This week, we're diving into Ethereum and other cryptocurrencies. Don't worry, this isn't about to become a cryptocurrency podcasts, but I still think it's a pretty interesting topic. And there's a lot of interesting research that is not just price hype, but actually serious innovation in terms of distributed systems and crypto economics.  </p><p>[00:00:19] And I've been storing up a bunch of podcasts related to that, that I figured I would get through it now in one block.  </p><p>[00:00:25] So today I wanted to feature this conversation on the epicenter podcast with Denny Ryan, Danny is from the foundation and works on Eve too. And he explains what these two is what the merge is going to be like as well as what the incentives are for the community to stick together rather than have hard fork like they did last time with Eth classic.  </p><p>[00:00:43] <strong>Danny Ryan:</strong> Eth2 is a series of major consensus upgrades for Ethereum aimed to make the protocol more secure, more sustainable, and more scalable. And at the core of that is the move from proof of work consensus to a proof of stake consensus. </p><p>[00:01:00] So instead of securing the network with mining hardware and energy consumption, securing the network with the tokens itself the ether. And so at the core of that is the bootstrapping and the creation of this new consensus mechanism. And what as you mentioned, is live today is what we call phase zero. </p><p>[00:01:18] And that went live in December of 2020. And that was really the bootstrapping of this new proof of stake consensus mechanism. That is called the beacon chain. So in December tons of Ethereum community members and different institutions put a bunch of ether as capital and collateral into what we call the deposit contract and kickstarted this new consensus mechanism called <strong>the beacon chain.</strong> </p><p>[00:01:42] The beacon chain exists in parallel to the current theater network. So in parallel to the proof of work network, which is still securing all of the assets and applications and contracts and accounts today. So we have on the one hand and the proof of work network chugging along and on the other hand, this new consensus mechanism called the beacon chain existing in parallel to this building and securing it. </p><p>[00:02:07] I think today there's something like 4.5 million ether locked and secured in this chain. I don't know what that's worth today. It depends on the minute and the hour. This thing exists, this thing finalizes itself, this thing builds itself. But ultimately what it does is it just builds and secures itself. </p><p>[00:02:26] And this is by design. This is an iterative path to get rid of the proof of work and to move Ethereum to this new consensus mechanism, obviously it, there may not as used by tons of people secure as tons of value. And there's a lot at stake in this operation. But what we've done is built it in parallel vetted it in production dozens, tons of tests live. </p><p>[00:02:49] And now what we're working on is actually the deprecation of the proof of work consensus mechanism in favor for the slide proof of stake consensus mechanism. So that's where we're at today. There is a proof of stake, consensus mechanism, bootstrapped live securing tons of value, but really just securing itself in isolate. </p><p>[00:03:07] <strong>Martin KÃ¶ppelmann:</strong> Then let's deep dive into what it exactly does. So, right now it comes to consensus on what? </p><p>[00:03:13] <strong>Danny Ryan:</strong> It comes to consensus on itself and it's by itself. What I mean is the proof of stake, consensus mechanism and all of the little gadgets and things in it. So it has a validator set. Each validator is worth approximately 32 eith. </p><p>[00:03:26] So there's something like 140,000 validator entities in this consensus. Each one of them has like its own little state. It has its balance. It has duties. It has like a job at any given time. It has randomness generation. It has information about finalities. So which portions of the chain are finalized and will never be reverted. </p><p>[00:03:47] And it has a lot of just various accounting between finality and kind of the head of the chain. So there's a number of operations related to the functionality of this chain. And those operations are what we call validator level transactions. So system level trends. And really what it does is there's a core operation called attestations where validators are constantly signaling what they see as the head of the chain and what they see as their local state of the world. </p><p>[00:04:14] And they use these messages to come to consensus with each other and ultimately drive this core like system layer of the chain. There's some other operations related to validate or activity like deposits, onboarding, new validators exits leaving the validator set, and a couple of other things. </p><p>[00:04:30] So really it's like this, it's a proof of stake system and there's a lot of different accounting, different little operations going on and it builds and it comes to consensus on itself. So  </p><p><strong>The Merge</strong></p><p>[00:04:39] <strong>Friederike Ernst:</strong> maybe let's talk about the merge for a little bit. There would be the merge and the merge with merge each one into the beacon chain. So how exactly does it happen? When is it going to happen? I imagine either one in east who have separate states, how is that handled? How do you make them congruent? </p><p>[00:04:55] <strong>Danny Ryan:</strong> So let's think about what Eth1 is. Eth1 is, and this is a construction for each. One's a lot of things, and there's a lot of different ways to think about it. </p><p>[00:05:04] But for the purposes of the merge, we can think about it in two layers, we have this application layer or this execution layer where all of the users hang out. It's where all the applications are. It's where the user layer state is. It's where transactions are being processed. Right. It's really like what I, as an end user care about, I care about, you know, my unit swap trades and that kind of stuff. </p><p>[00:05:27] And then you have this thin purple work consensus module that's driving. It's really like providing the services, providing the quality the it's riding the service to this execution layer. It's the cradle for blocks. It's providing guarantees about reorgs and different things like that. </p><p>[00:05:42] And what we have is really these two layers. We have the preferred consensus layer providing the application layer to services and to users. And then what we've bootstrapped in production today is the beacon chain, which is a proof of state...</p>]]>
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      <content:encoded>
        <![CDATA[<p>Source: <a href="https://www.listennotes.com/podcasts/epicenter-learn/danny-ryan-ethereum-dNF42A7tuiR/">https://www.listennotes.com/podcasts/epicenter-learn/danny-ryan-ethereum-dNF42A7tuiR/</a><br> <br><strong>Notes</strong></p><ul><li>Eth 2<ul><li>Beacon chain went live in Dec 2020</li><li>4.5m eth locked </li><li>Each validator 32 eth</li><li>Validator job: randomness generation, finality, validator level transactions (attestations, deposits, onboarding)</li></ul></li><li>The Merge<ul><li>Eth1 has an application layer and a thin consensus layer (PoW)</li><li>Post merge - beacon chain will drive applications going forward</li><li>Eth2 keeps everything about Eth1 clients and swaps out the consensus</li></ul></li><li>Why not fork?<ul><li>difficulty bomb</li><li>applications atop Eth are much more substantial now<p></p></li></ul></li></ul><p><br><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> This week, we're diving into Ethereum and other cryptocurrencies. Don't worry, this isn't about to become a cryptocurrency podcasts, but I still think it's a pretty interesting topic. And there's a lot of interesting research that is not just price hype, but actually serious innovation in terms of distributed systems and crypto economics.  </p><p>[00:00:19] And I've been storing up a bunch of podcasts related to that, that I figured I would get through it now in one block.  </p><p>[00:00:25] So today I wanted to feature this conversation on the epicenter podcast with Denny Ryan, Danny is from the foundation and works on Eve too. And he explains what these two is what the merge is going to be like as well as what the incentives are for the community to stick together rather than have hard fork like they did last time with Eth classic.  </p><p>[00:00:43] <strong>Danny Ryan:</strong> Eth2 is a series of major consensus upgrades for Ethereum aimed to make the protocol more secure, more sustainable, and more scalable. And at the core of that is the move from proof of work consensus to a proof of stake consensus. </p><p>[00:01:00] So instead of securing the network with mining hardware and energy consumption, securing the network with the tokens itself the ether. And so at the core of that is the bootstrapping and the creation of this new consensus mechanism. And what as you mentioned, is live today is what we call phase zero. </p><p>[00:01:18] And that went live in December of 2020. And that was really the bootstrapping of this new proof of stake consensus mechanism. That is called the beacon chain. So in December tons of Ethereum community members and different institutions put a bunch of ether as capital and collateral into what we call the deposit contract and kickstarted this new consensus mechanism called <strong>the beacon chain.</strong> </p><p>[00:01:42] The beacon chain exists in parallel to the current theater network. So in parallel to the proof of work network, which is still securing all of the assets and applications and contracts and accounts today. So we have on the one hand and the proof of work network chugging along and on the other hand, this new consensus mechanism called the beacon chain existing in parallel to this building and securing it. </p><p>[00:02:07] I think today there's something like 4.5 million ether locked and secured in this chain. I don't know what that's worth today. It depends on the minute and the hour. This thing exists, this thing finalizes itself, this thing builds itself. But ultimately what it does is it just builds and secures itself. </p><p>[00:02:26] And this is by design. This is an iterative path to get rid of the proof of work and to move Ethereum to this new consensus mechanism, obviously it, there may not as used by tons of people secure as tons of value. And there's a lot at stake in this operation. But what we've done is built it in parallel vetted it in production dozens, tons of tests live. </p><p>[00:02:49] And now what we're working on is actually the deprecation of the proof of work consensus mechanism in favor for the slide proof of stake consensus mechanism. So that's where we're at today. There is a proof of stake, consensus mechanism, bootstrapped live securing tons of value, but really just securing itself in isolate. </p><p>[00:03:07] <strong>Martin KÃ¶ppelmann:</strong> Then let's deep dive into what it exactly does. So, right now it comes to consensus on what? </p><p>[00:03:13] <strong>Danny Ryan:</strong> It comes to consensus on itself and it's by itself. What I mean is the proof of stake, consensus mechanism and all of the little gadgets and things in it. So it has a validator set. Each validator is worth approximately 32 eith. </p><p>[00:03:26] So there's something like 140,000 validator entities in this consensus. Each one of them has like its own little state. It has its balance. It has duties. It has like a job at any given time. It has randomness generation. It has information about finalities. So which portions of the chain are finalized and will never be reverted. </p><p>[00:03:47] And it has a lot of just various accounting between finality and kind of the head of the chain. So there's a number of operations related to the functionality of this chain. And those operations are what we call validator level transactions. So system level trends. And really what it does is there's a core operation called attestations where validators are constantly signaling what they see as the head of the chain and what they see as their local state of the world. </p><p>[00:04:14] And they use these messages to come to consensus with each other and ultimately drive this core like system layer of the chain. There's some other operations related to validate or activity like deposits, onboarding, new validators exits leaving the validator set, and a couple of other things. </p><p>[00:04:30] So really it's like this, it's a proof of stake system and there's a lot of different accounting, different little operations going on and it builds and it comes to consensus on itself. So  </p><p><strong>The Merge</strong></p><p>[00:04:39] <strong>Friederike Ernst:</strong> maybe let's talk about the merge for a little bit. There would be the merge and the merge with merge each one into the beacon chain. So how exactly does it happen? When is it going to happen? I imagine either one in east who have separate states, how is that handled? How do you make them congruent? </p><p>[00:04:55] <strong>Danny Ryan:</strong> So let's think about what Eth1 is. Eth1 is, and this is a construction for each. One's a lot of things, and there's a lot of different ways to think about it. </p><p>[00:05:04] But for the purposes of the merge, we can think about it in two layers, we have this application layer or this execution layer where all of the users hang out. It's where all the applications are. It's where the user layer state is. It's where transactions are being processed. Right. It's really like what I, as an end user care about, I care about, you know, my unit swap trades and that kind of stuff. </p><p>[00:05:27] And then you have this thin purple work consensus module that's driving. It's really like providing the services, providing the quality the it's riding the service to this execution layer. It's the cradle for blocks. It's providing guarantees about reorgs and different things like that. </p><p>[00:05:42] And what we have is really these two layers. We have the preferred consensus layer providing the application layer to services and to users. And then what we've bootstrapped in production today is the beacon chain, which is a proof of state...</p>]]>
      </content:encoded>
      <pubDate>Tue, 10 Aug 2021 02:28:31 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>730</itunes:duration>
      <itunes:summary>What is Eth 2 and what is The Merge?</itunes:summary>
      <itunes:subtitle>What is Eth 2 and what is The Merge?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] What We Know We Don't Know — Hillel Wayne</title>
      <itunes:episode>150</itunes:episode>
      <podcast:episode>150</podcast:episode>
      <itunes:title>[Weekend Drop] What We Know We Don't Know — Hillel Wayne</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/weekend-drop-what-we-know-we-dont-know-hillel-wayne</link>
      <description>
        <![CDATA[<p>An exploration of Empirical Software Engineering. We know far less than we care to admit, and the stuff we do know is boring but definitely worth investing in.</p><p>See talk slides, referenced papers, and video: <a href="https://hillelwayne.com/talks/what-we-know-we-dont-know/">https://hillelwayne.com/talks/what-we-know-we-dont-know/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>An exploration of Empirical Software Engineering. We know far less than we care to admit, and the stuff we do know is boring but definitely worth investing in.</p><p>See talk slides, referenced papers, and video: <a href="https://hillelwayne.com/talks/what-we-know-we-dont-know/">https://hillelwayne.com/talks/what-we-know-we-dont-know/</a></p>]]>
      </content:encoded>
      <pubDate>Sun, 08 Aug 2021 04:03:29 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/Bve8WMiS8w40m1gwtnMx1kDZa9bJiKwi2TqvzpaWvYw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzYxNDkwNi8x/NjI4NDEwMTE5LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>2487</itunes:duration>
      <itunes:summary>An exploration of Empirical Software Engineering. We know far less than we care to admit, and the stuff we do know is boring but definitely worth investing in.</itunes:summary>
      <itunes:subtitle>An exploration of Empirical Software Engineering. We know far less than we care to admit, and the stuff we do know is boring but definitely worth investing in.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Writing Songs - Ed Sheeran, Charlie Puth</title>
      <itunes:episode>149</itunes:episode>
      <podcast:episode>149</podcast:episode>
      <itunes:title>[Music Fridays] Writing Songs - Ed Sheeran, Charlie Puth</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">95777019-7d6d-4b2e-ab24-f154c7cea859</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-writing-songs-ed-sheeran-charlie-puth</link>
      <description>
        <![CDATA[<ul><li>Ed Sheeran: <a href="https://www.youtube.com/watch?v=ZpMNJbt3QDE">https://www.youtube.com/watch?v=ZpMNJbt3QDE</a></li><li>Charlie Puth: <a href="https://www.youtube.com/watch?v=IU8BEMi8UyM">https://www.youtube.com/watch?v=IU8BEMi8UyM</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Ed Sheeran: <a href="https://www.youtube.com/watch?v=ZpMNJbt3QDE">https://www.youtube.com/watch?v=ZpMNJbt3QDE</a></li><li>Charlie Puth: <a href="https://www.youtube.com/watch?v=IU8BEMi8UyM">https://www.youtube.com/watch?v=IU8BEMi8UyM</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 07 Aug 2021 02:29:23 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>830</itunes:duration>
      <itunes:summary>Taking songwriting notes from musicians, for Music Friday.</itunes:summary>
      <itunes:subtitle>Taking songwriting notes from musicians, for Music Friday.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Writing Poetry [Writing Excuses]</title>
      <itunes:episode>148</itunes:episode>
      <podcast:episode>148</podcast:episode>
      <itunes:title>Writing Poetry [Writing Excuses]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a2acbbba-bc78-4d52-8770-b7426d205919</guid>
      <link>https://mixtape.swyx.io/episodes/writing-poetry-writing-excuses</link>
      <description>
        <![CDATA[<p><strong>Source</strong>: <a href="https://writingexcuses.com/2021/05/02/16-18-poetry-and-the-fantastic/">https://writingexcuses.com/2021/05/02/16-18-poetry-and-the-fantastic/</a><br></p><p><b>“The first words that are read by seekers of enlightenment in the secret, gong-banging, yeti-haunted valleys near the hub of the world, are when they look into The Life of Wen the Eternally Surprised.</b></p><p>The first question they ask is: 'Why was he eternally surprised?'</p><p>And they are told: 'Wen considered the nature of time and understood that the universe is, instant by instant, recreated anew. Therefore, he understood, there is in truth no past, only a memory of the past. Blink your eyes, and the world you see next did not exist when you closed them. Therefore, he said, the only appropriate state of the mind is surprise. The only appropriate state of the heart is joy. The sky you see now, you have never seen before. The perfect moment is now. Be glad of it.'</p><p>The first words read by the young Lu-Tze when he sought perplexity in the dark, teeming, rain-soaked city of Ankh-Morpork were: 'Rooms For Rent, Very Reasonable.' And he was glad of it.”</p><p><br>― Terry Pratchett, <a href="https://www.goodreads.com/work/quotes/46982">Thief of Tim<strong>e</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Source</strong>: <a href="https://writingexcuses.com/2021/05/02/16-18-poetry-and-the-fantastic/">https://writingexcuses.com/2021/05/02/16-18-poetry-and-the-fantastic/</a><br></p><p><b>“The first words that are read by seekers of enlightenment in the secret, gong-banging, yeti-haunted valleys near the hub of the world, are when they look into The Life of Wen the Eternally Surprised.</b></p><p>The first question they ask is: 'Why was he eternally surprised?'</p><p>And they are told: 'Wen considered the nature of time and understood that the universe is, instant by instant, recreated anew. Therefore, he understood, there is in truth no past, only a memory of the past. Blink your eyes, and the world you see next did not exist when you closed them. Therefore, he said, the only appropriate state of the mind is surprise. The only appropriate state of the heart is joy. The sky you see now, you have never seen before. The perfect moment is now. Be glad of it.'</p><p>The first words read by the young Lu-Tze when he sought perplexity in the dark, teeming, rain-soaked city of Ankh-Morpork were: 'Rooms For Rent, Very Reasonable.' And he was glad of it.”</p><p><br>― Terry Pratchett, <a href="https://www.goodreads.com/work/quotes/46982">Thief of Tim<strong>e</strong></a></p>]]>
      </content:encoded>
      <pubDate>Fri, 06 Aug 2021 02:02:04 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>519</itunes:duration>
      <itunes:summary>What writing tips can we take from professional authors?</itunes:summary>
      <itunes:subtitle>What writing tips can we take from professional authors?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Writing for SEO [Jennifer Fitzgerald, PolicyGenius]</title>
      <itunes:episode>147</itunes:episode>
      <podcast:episode>147</podcast:episode>
      <itunes:title>Writing for SEO [Jennifer Fitzgerald, PolicyGenius]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a1a14234-2e19-403f-a137-66040125fa14</guid>
      <link>https://mixtape.swyx.io/episodes/writing-for-seo-jennifer-fitzgerald-policygenius</link>
      <description>
        <![CDATA[<p>Source: <a href="https://www.npr.org/2021/05/21/999062490/policygenius-jennifer-fitzgerald">https://www.npr.org/2021/05/21/999062490/policygenius-jennifer-fitzgerald</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Source: <a href="https://www.npr.org/2021/05/21/999062490/policygenius-jennifer-fitzgerald">https://www.npr.org/2021/05/21/999062490/policygenius-jennifer-fitzgerald</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 05 Aug 2021 01:50:33 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>604</itunes:duration>
      <itunes:summary>What do you do if you had to write for your company to survive, on *insurance* of all things?</itunes:summary>
      <itunes:subtitle>What do you do if you had to write for your company to survive, on *insurance* of all things?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Writing Newsletters for a Living [Nathan Baschez, Dan Shipper] </title>
      <itunes:episode>146</itunes:episode>
      <podcast:episode>146</podcast:episode>
      <itunes:title>Writing Newsletters for a Living [Nathan Baschez, Dan Shipper] </itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/writing-newsletters-for-a-living-nathan-baschez-dan-shipper</link>
      <description>
        <![CDATA[<p><strong>Audio source:</strong> <a href="https://share.transistor.fm/s/63fb35d1">https://share.transistor.fm/s/63fb35d1</a></p><p><strong>Notes</strong></p><ul><li><strong>Interviewing People</strong> </li><li><strong>Good Writing = Engine + Drag + Lift</strong><ul><li>Engine: The core idea. "Why am I here in the first place?"</li><li>Drag: Writing problems, eg jargon,  run-on sentences</li><li>Lift: Stylistic points — jokes, fun tone, deep insight</li></ul></li><li>"Trying to make a writer do something that they don't want to do is like not going to really work"</li><li>"Write pieces that put their finger on things that people have been thinking a lot, but don't have the words for"<ul><li>hit on timely topics, but have something to say that is new and interesting</li></ul></li><li>"you almost need to have your finger on the pulse of what people are publishing... but once you start doing that, once you start like looking at what everyone else is doing, like you, you lose whatever that is that can get people interested in what you're doing, because you're no longer original."</li><li><strong>Reading things that other people aren't necessarily reading</strong><p></p></li></ul><p><strong>Transcript<br></strong><br></p><p><strong>Dan Shipper: </strong>I think especially when you're starting out, the thing to do is just make good stuff, especially in media, because that's, the idea is if you write something really good, it's going to spread. So another thing that we've done.</p><p><br>[00:00:09] Over time is the model that I started with super organizers, which is <strong>interviewing people</strong>. So when you do an interview with someone and you write it up and you do a good job and they like it, they share it with their audience. So if you can write really good interviews and get people who have successfully more and more followers, every time you publish.</p><p><br>[00:00:25] You, you get exposed to their audience and you can recruit their audience to be your audience. And then that means you can get someone even more famous next time. It doesn't fully work exactly like that all the time. Like sometimes the fans, people don't share it. Honestly, you have to mix in people who are not famous.</p><p>[00:00:38] Cause sometimes famous people are just, aren't very good interviews. Have these bits that they just give you, but they given it to a hundred people before. So it's feels like raw other things that we've done right now. Something that we're experimenting with is just like during cross-promote with other newsletters, we have someone who's doing growth with us and he's just setting up different cost promos with newsletters that, that we're a fan of.</p><p>[00:00:59]And that has been actually fairly successful so far. But yeah, I think we're just at the very earliest stages of figuring out like how to grow beyond. Yeah. Just writing stuff that, that people really like. </p><p><br>[00:01:10] <strong>Nathan Baschez: </strong>Yeah. And I think all the other stuff depends on that first core layer of just the writing being really good.</p><p><br>[00:01:17] So it's like we focus way more time on editing pieces and like figuring out what makes a good piece on that kind of stuff. Then we do. Doing cross promo or whatever else, we're just now starting to do some cross promo, but it's like the cross promo wouldn't work. If the pieces weren't that good.</p><p><br>[00:01:30] And if the pieces are good, you don't need cross promo that bad. Cause people just share it on Twitter. So it's like really the higher order bit is just editorial focus, basically. </p><p><br>[00:01:39] <strong>Courtland Allen: </strong>Yeah. There's nothing more shareable than basically articles online. We've got a URL. Every single social network is formatted to allow you to share links and blow it up into the cool little expanded version with a picture and stuff.</p><p><br>[00:01:48]If you write good content, people will share it. What have you learned?  </p><p><br>[00:01:52] <strong>Nathan Baschez: </strong>Writing good content. We're developing some like frameworks around this one is engine drag and lift. So three interesting things. Lift is a new one that Rachel Jepson, our executive editor came up with that. I love, but so the engine of the piece is like the core idea of like, why am I here in the first place?</p><p><br>[00:02:08]It's just oh you're going to if you're here, it's oh, you're going to learn how to start a new media company. Or at least how these people did it. And. Whatever, like you're going to learn a bunch of like random other bits about this kind of world along the way. Like maybe co-founder relationships, whatever.</p><p><br>[00:02:20] That's like the engine of this podcast interview that we're doing drag is like, Okay. Maybe you have a really strong engine, but just the way you wrote it, like the sentences don't make sense. They're not they don't logically flow from each other. You start to feel lost, and so I think about it like a car.</p><p><br>[00:02:35] This is funny. This is before I got into formula, now that I'm into formula one, I'm like way into this analogy. But it's if you have a car that has really terrible aerodynamics, no matter how strong the engine is, people are going to fall off, but. It's really hard as an editor to fix an engine.</p><p>[00:02:48] That's just not there. Like sometimes the engine is just weak or oh, it only appeals to a really tiny subset of people. And it's this is very specific. Like maybe you might want to make it a little bit more broad or something like that, but you know, the engine is like the core reason why you're there.</p><p><br>[00:03:01] The drag is like anything in the way that it's written, that gets in the way of accessing the power of that engine. And then Lyft is just funny little things like. Or jokes or tone that kind of keep you sticking around. It's like when someone makes you chuckle in the middle of writing or someone just points out something that's really insightful.</p><p><br>[00:03:17] Even if it's besides the point of the engine, you're just re-upped for another, like two minutes, at least of reading, cause like something good may be around the corner. And so that little lift, those little nice those kinds of help too. But yeah, I don't know that's like our overall framework.</p><p><br>[00:03:30]Dan. You've got a lot of other stuff on this too though. Yeah. I mean, I </p><p><br>[00:03:33] <strong>Dan Shipper: </strong>think that there's a lot of things within that. What makes a good engine and also like, how do you get the best out of writers? So like one, one lesson that we keep learning over and over again is like writers.</p><p>[00:03:42] The best pieces are written by writers who care about those pieces and wanna write. Yeah. And trying to make a writer do something that they don't want to do is like not going to really work. So it's like a lot of the best pieces come from writers digging into their own with soul on what they're interested in.</p><p><br>[00:03:56] If they're interested in it, then it would probably do well for people who are like them. And so, or interested in the same things as they are. And so that's reflected in our model like Nathan and I don't go to writers and be like, Hey, you should write about this week. Like we're like each publication inside of.</p><p><br>[00:04:13] Yeah. Each newsletter is its own publication with its own writer who has the voice and vision of the newsletter. And is the one who has the finger on the pulse of the audience and gets to say this is what I'm into. And this is where I want to lead the audience, within certain bounds obviously.</p><p>[00:04:26] And our job is to help them do that better, to bring that out and bring more of them out into their pieces rather than being th...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Audio source:</strong> <a href="https://share.transistor.fm/s/63fb35d1">https://share.transistor.fm/s/63fb35d1</a></p><p><strong>Notes</strong></p><ul><li><strong>Interviewing People</strong> </li><li><strong>Good Writing = Engine + Drag + Lift</strong><ul><li>Engine: The core idea. "Why am I here in the first place?"</li><li>Drag: Writing problems, eg jargon,  run-on sentences</li><li>Lift: Stylistic points — jokes, fun tone, deep insight</li></ul></li><li>"Trying to make a writer do something that they don't want to do is like not going to really work"</li><li>"Write pieces that put their finger on things that people have been thinking a lot, but don't have the words for"<ul><li>hit on timely topics, but have something to say that is new and interesting</li></ul></li><li>"you almost need to have your finger on the pulse of what people are publishing... but once you start doing that, once you start like looking at what everyone else is doing, like you, you lose whatever that is that can get people interested in what you're doing, because you're no longer original."</li><li><strong>Reading things that other people aren't necessarily reading</strong><p></p></li></ul><p><strong>Transcript<br></strong><br></p><p><strong>Dan Shipper: </strong>I think especially when you're starting out, the thing to do is just make good stuff, especially in media, because that's, the idea is if you write something really good, it's going to spread. So another thing that we've done.</p><p><br>[00:00:09] Over time is the model that I started with super organizers, which is <strong>interviewing people</strong>. So when you do an interview with someone and you write it up and you do a good job and they like it, they share it with their audience. So if you can write really good interviews and get people who have successfully more and more followers, every time you publish.</p><p><br>[00:00:25] You, you get exposed to their audience and you can recruit their audience to be your audience. And then that means you can get someone even more famous next time. It doesn't fully work exactly like that all the time. Like sometimes the fans, people don't share it. Honestly, you have to mix in people who are not famous.</p><p>[00:00:38] Cause sometimes famous people are just, aren't very good interviews. Have these bits that they just give you, but they given it to a hundred people before. So it's feels like raw other things that we've done right now. Something that we're experimenting with is just like during cross-promote with other newsletters, we have someone who's doing growth with us and he's just setting up different cost promos with newsletters that, that we're a fan of.</p><p>[00:00:59]And that has been actually fairly successful so far. But yeah, I think we're just at the very earliest stages of figuring out like how to grow beyond. Yeah. Just writing stuff that, that people really like. </p><p><br>[00:01:10] <strong>Nathan Baschez: </strong>Yeah. And I think all the other stuff depends on that first core layer of just the writing being really good.</p><p><br>[00:01:17] So it's like we focus way more time on editing pieces and like figuring out what makes a good piece on that kind of stuff. Then we do. Doing cross promo or whatever else, we're just now starting to do some cross promo, but it's like the cross promo wouldn't work. If the pieces weren't that good.</p><p><br>[00:01:30] And if the pieces are good, you don't need cross promo that bad. Cause people just share it on Twitter. So it's like really the higher order bit is just editorial focus, basically. </p><p><br>[00:01:39] <strong>Courtland Allen: </strong>Yeah. There's nothing more shareable than basically articles online. We've got a URL. Every single social network is formatted to allow you to share links and blow it up into the cool little expanded version with a picture and stuff.</p><p><br>[00:01:48]If you write good content, people will share it. What have you learned?  </p><p><br>[00:01:52] <strong>Nathan Baschez: </strong>Writing good content. We're developing some like frameworks around this one is engine drag and lift. So three interesting things. Lift is a new one that Rachel Jepson, our executive editor came up with that. I love, but so the engine of the piece is like the core idea of like, why am I here in the first place?</p><p><br>[00:02:08]It's just oh you're going to if you're here, it's oh, you're going to learn how to start a new media company. Or at least how these people did it. And. Whatever, like you're going to learn a bunch of like random other bits about this kind of world along the way. Like maybe co-founder relationships, whatever.</p><p><br>[00:02:20] That's like the engine of this podcast interview that we're doing drag is like, Okay. Maybe you have a really strong engine, but just the way you wrote it, like the sentences don't make sense. They're not they don't logically flow from each other. You start to feel lost, and so I think about it like a car.</p><p><br>[00:02:35] This is funny. This is before I got into formula, now that I'm into formula one, I'm like way into this analogy. But it's if you have a car that has really terrible aerodynamics, no matter how strong the engine is, people are going to fall off, but. It's really hard as an editor to fix an engine.</p><p>[00:02:48] That's just not there. Like sometimes the engine is just weak or oh, it only appeals to a really tiny subset of people. And it's this is very specific. Like maybe you might want to make it a little bit more broad or something like that, but you know, the engine is like the core reason why you're there.</p><p><br>[00:03:01] The drag is like anything in the way that it's written, that gets in the way of accessing the power of that engine. And then Lyft is just funny little things like. Or jokes or tone that kind of keep you sticking around. It's like when someone makes you chuckle in the middle of writing or someone just points out something that's really insightful.</p><p><br>[00:03:17] Even if it's besides the point of the engine, you're just re-upped for another, like two minutes, at least of reading, cause like something good may be around the corner. And so that little lift, those little nice those kinds of help too. But yeah, I don't know that's like our overall framework.</p><p><br>[00:03:30]Dan. You've got a lot of other stuff on this too though. Yeah. I mean, I </p><p><br>[00:03:33] <strong>Dan Shipper: </strong>think that there's a lot of things within that. What makes a good engine and also like, how do you get the best out of writers? So like one, one lesson that we keep learning over and over again is like writers.</p><p>[00:03:42] The best pieces are written by writers who care about those pieces and wanna write. Yeah. And trying to make a writer do something that they don't want to do is like not going to really work. So it's like a lot of the best pieces come from writers digging into their own with soul on what they're interested in.</p><p><br>[00:03:56] If they're interested in it, then it would probably do well for people who are like them. And so, or interested in the same things as they are. And so that's reflected in our model like Nathan and I don't go to writers and be like, Hey, you should write about this week. Like we're like each publication inside of.</p><p><br>[00:04:13] Yeah. Each newsletter is its own publication with its own writer who has the voice and vision of the newsletter. And is the one who has the finger on the pulse of the audience and gets to say this is what I'm into. And this is where I want to lead the audience, within certain bounds obviously.</p><p>[00:04:26] And our job is to help them do that better, to bring that out and bring more of them out into their pieces rather than being th...</p>]]>
      </content:encoded>
      <pubDate>Wed, 04 Aug 2021 02:09:43 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>514</itunes:duration>
      <itunes:summary>Good writing has 3 components: Engine + Drag + Lift.</itunes:summary>
      <itunes:subtitle>Good writing has 3 components: Engine + Drag + Lift.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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      <title>Writing for Twitter and Writing for Action [Julian Shapiro, Aella, Sam Parr]</title>
      <itunes:episode>145</itunes:episode>
      <podcast:episode>145</podcast:episode>
      <itunes:title>Writing for Twitter and Writing for Action [Julian Shapiro, Aella, Sam Parr]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/writing-to-engage-and-writing-for-action-julian-shapiro-aella-sam-parr</link>
      <description>
        <![CDATA[<p><strong>Audio source:</strong><a href="https://www.brainspodcast.com/episode/internet-creators-2"><strong> https://www.brainspodcast.com/episode/internet-creators-2</strong></a></p><ul><li><strong>Julian</strong><ul><li>Research top ranked posts of all time (HN Algolia, Twitter like filters, Indiehackers top posts) and find the patterns</li><li>Threads are useful because they show "meat" - "proves that you can sustain how interesting you are across multiple messages"</li><li>Julian's post on <a href="https://www.julian.com/guide/growth/content-marketing#sourcing-ideas">Content Marketing: Novelty and Usefulness</a></li><li>Categories of novelty:<ul><li>Counterintuitive — "I had no idea" or "I would have never thought that's how the world worked".</li><li>Elegant sentence — "It's where you capture something, people know, but you say it so beautifully. They think I couldn't have said that better. Or you took the words right out of my head."</li><li>Shock and awe — "holy crap. I cannot believe that just happened. Thanks for sharing that news." </li></ul></li><li>Actionable: <ul><li>"Hey, now that you know this novel piece of information, here's what you can do". </li><li>"Here are the steps, here's how this would now affect how you navigate the world going forward." </li></ul></li><li>"Actionable and novel in like a thread form tends to perform exceptionally well."</li></ul></li><li><strong>Aella</strong><ul><li>"Aella has all these polls on Twitter and they're almost always asking people like these super controversial things."</li><li>"What I did is I went through all of the polls. I've been doing polls for like pretty steadily for about three years. I have around 1500 and I put them all on a spreadsheet. And then I sorted them all by like the amounts of likes and retweets. And like, I weighted them differently. And then I sorted it by ones that are most divisive. So like the answers tend to be like roughly 50, 50. And then I selected from there in different categories. And I had people like vote on them. So Twitter is a proving grounds."</li><li><a href="https://www.askhole.io/">https://www.askhole.io/</a></li></ul></li><li><strong>Sam</strong><ul><li>"I know how to use the written word to get people to do what I want them to do."</li><li><strong>Copywork</strong><ul><li>"the best way to get good is I found people who I admired and who were best in their field. And then I would write their workout by hand." </li><li>"So for example, there was a handful of long-form copywriters that are considered the best. And I spent six months writing it out by hand copying each of their ads." </li><li>"Then I wanted to learn a little bit about writing, uh, like books. So I took JD Salinger's book and I wrote that up by hand."</li><li>"if you want to learn how to become a good script writer for like comedy, for movies, you to go and find a Judd Apatow script or Woody Allen script and write it up by hand"</li><li>"I see the commonalities between all these cause I've been copying them. Now I know how to put my texture on this because I've learned the combination of what the people I like do. And I'm gonna make a little bit of my own, add my own flair to that."</li><li>"You actually have to feel the rhythm like a great writer. You can have one short sentence and then a really long sentence and you can feel these rhythms by writing it up by hand. And it's because when you write it out by hand, it forces you to acknowledge every single syllable, every single comma, every single period."</li></ul></li><li><strong>Three step process: Copy, Internalize, and Make It Your Own.</strong></li></ul></li></ul><p><br><strong>Transcript</strong></p><p><strong>swyx: </strong>Usually the topics are a little bit unpredictable on the show. So I'm going to try something a little different this week. This week, we're going to focus on writing how to write better, how to write more engaging, uh, and get more readers. So the first feature today is Julian Shapiro. Julian, very interesting system as a creator from writing Twitter threads that convert into his blog posts and from his blog posts converting into email subscribers.</p><p><br></p><p>[00:00:28] <strong>Julian Shapiro: </strong>So this gets us to the topic of how do you optimize for growing as quickly as possible on these channels? The way I start is I think, <strong>how do I get my hands on all of the top ranked posts of all time? And then if I can see what those are, can I then find the patterns?</strong></p><p>[00:00:43] So they're really, the only trick here is find a tool that lets you measure or lets you identify. All of those top ranked posts. So for hacker news, you can use, Algolia like the search feature. And then for Twitter, you can actually use tweet, deck tweet, deck dot, twitter.com. And you can rank things essentially, but you can filter the middle east by how many likes do they have?</p><p>[00:01:03] So if I filter by 10,000 likes or more, I start looking for the patterns among these high-performing pieces. Content. </p><p>[00:01:09] <strong>Courtland Allen: </strong>Do you, nobody does this because like on hack, like on any hackers on like, I literally on the homepage, I'm like, here are the best posts of all time. Here are the best posts every month.</p><p>[00:01:17] You're the best post every week. And I'm hoping people will go back and look at the best posts and make more posts like that because I want them to, and they never do. They just make kind of crappy posts and they complain like, why is nobody liking my posts? I'm like, the answers are literally right in front of you.</p><p>[00:01:31] Like, it could not make it easy, easier to find what works. Right. Right. Okay. So we were talking about Twitter earlier. What are you seeing that works well? </p><p><br>[00:01:39] <strong>Julian Shapiro: </strong>So you want to tweet threads for the most part, if you're trying to get retweets and retweets are what bring followers. And so the reason threads are useful is because it shows so much meat.</p><p>[00:01:50] It's like, here's all this content. It's not just a single tweet. It's a bunch of glued together, which proves that you can sustain how interesting you are across multiple messages. So you're a de-risked person to follow. You can keep giving people the goods and when you're tweeting threads or tweeting single tweets, usually you want to think.</p><p>[00:02:09] A two-part framework that I write about on my website, which is <strong>novelty and actionable.</strong> So novelty means you're sharing something new that wouldn't have been easy to figure out on your own and it makes you think, wow. So there's a few categories of novelty. One is counterintuitive like, oh, I had no idea or I would have never thought that's how the world worked.</p><p>[00:02:29] Another category of novelty would be elegant sentence. It's where you capture something, people know, but you say it so beautifully. They think I couldn't have said that better. Or you took the words right out of my head. Right. And the last category is shock and awe it's like, holy crap. I cannot believe that just happened.</p><p>[00:02:47] Thanks for sharing that news. And then actionable is this thing you tack on at the end, where it's like, Hey, now that you know this novel piece of information, here's what you can do, right. Here, like the steps, here's how this would now affect how you navigate the world going forward. So actionable and novel in like a thread form tends to perform exceptionally well.</p><p><br></p><p>[00:03:08] <strong>Courtland Allen: </strong>have you seen Aella's account? Like as far as I can tell, you're just asking like the most controversial, provocative questions and polls you possibly can that no one else would do because we're all afraid of getting canceled. </p><p>[00:03...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Audio source:</strong><a href="https://www.brainspodcast.com/episode/internet-creators-2"><strong> https://www.brainspodcast.com/episode/internet-creators-2</strong></a></p><ul><li><strong>Julian</strong><ul><li>Research top ranked posts of all time (HN Algolia, Twitter like filters, Indiehackers top posts) and find the patterns</li><li>Threads are useful because they show "meat" - "proves that you can sustain how interesting you are across multiple messages"</li><li>Julian's post on <a href="https://www.julian.com/guide/growth/content-marketing#sourcing-ideas">Content Marketing: Novelty and Usefulness</a></li><li>Categories of novelty:<ul><li>Counterintuitive — "I had no idea" or "I would have never thought that's how the world worked".</li><li>Elegant sentence — "It's where you capture something, people know, but you say it so beautifully. They think I couldn't have said that better. Or you took the words right out of my head."</li><li>Shock and awe — "holy crap. I cannot believe that just happened. Thanks for sharing that news." </li></ul></li><li>Actionable: <ul><li>"Hey, now that you know this novel piece of information, here's what you can do". </li><li>"Here are the steps, here's how this would now affect how you navigate the world going forward." </li></ul></li><li>"Actionable and novel in like a thread form tends to perform exceptionally well."</li></ul></li><li><strong>Aella</strong><ul><li>"Aella has all these polls on Twitter and they're almost always asking people like these super controversial things."</li><li>"What I did is I went through all of the polls. I've been doing polls for like pretty steadily for about three years. I have around 1500 and I put them all on a spreadsheet. And then I sorted them all by like the amounts of likes and retweets. And like, I weighted them differently. And then I sorted it by ones that are most divisive. So like the answers tend to be like roughly 50, 50. And then I selected from there in different categories. And I had people like vote on them. So Twitter is a proving grounds."</li><li><a href="https://www.askhole.io/">https://www.askhole.io/</a></li></ul></li><li><strong>Sam</strong><ul><li>"I know how to use the written word to get people to do what I want them to do."</li><li><strong>Copywork</strong><ul><li>"the best way to get good is I found people who I admired and who were best in their field. And then I would write their workout by hand." </li><li>"So for example, there was a handful of long-form copywriters that are considered the best. And I spent six months writing it out by hand copying each of their ads." </li><li>"Then I wanted to learn a little bit about writing, uh, like books. So I took JD Salinger's book and I wrote that up by hand."</li><li>"if you want to learn how to become a good script writer for like comedy, for movies, you to go and find a Judd Apatow script or Woody Allen script and write it up by hand"</li><li>"I see the commonalities between all these cause I've been copying them. Now I know how to put my texture on this because I've learned the combination of what the people I like do. And I'm gonna make a little bit of my own, add my own flair to that."</li><li>"You actually have to feel the rhythm like a great writer. You can have one short sentence and then a really long sentence and you can feel these rhythms by writing it up by hand. And it's because when you write it out by hand, it forces you to acknowledge every single syllable, every single comma, every single period."</li></ul></li><li><strong>Three step process: Copy, Internalize, and Make It Your Own.</strong></li></ul></li></ul><p><br><strong>Transcript</strong></p><p><strong>swyx: </strong>Usually the topics are a little bit unpredictable on the show. So I'm going to try something a little different this week. This week, we're going to focus on writing how to write better, how to write more engaging, uh, and get more readers. So the first feature today is Julian Shapiro. Julian, very interesting system as a creator from writing Twitter threads that convert into his blog posts and from his blog posts converting into email subscribers.</p><p><br></p><p>[00:00:28] <strong>Julian Shapiro: </strong>So this gets us to the topic of how do you optimize for growing as quickly as possible on these channels? The way I start is I think, <strong>how do I get my hands on all of the top ranked posts of all time? And then if I can see what those are, can I then find the patterns?</strong></p><p>[00:00:43] So they're really, the only trick here is find a tool that lets you measure or lets you identify. All of those top ranked posts. So for hacker news, you can use, Algolia like the search feature. And then for Twitter, you can actually use tweet, deck tweet, deck dot, twitter.com. And you can rank things essentially, but you can filter the middle east by how many likes do they have?</p><p>[00:01:03] So if I filter by 10,000 likes or more, I start looking for the patterns among these high-performing pieces. Content. </p><p>[00:01:09] <strong>Courtland Allen: </strong>Do you, nobody does this because like on hack, like on any hackers on like, I literally on the homepage, I'm like, here are the best posts of all time. Here are the best posts every month.</p><p>[00:01:17] You're the best post every week. And I'm hoping people will go back and look at the best posts and make more posts like that because I want them to, and they never do. They just make kind of crappy posts and they complain like, why is nobody liking my posts? I'm like, the answers are literally right in front of you.</p><p>[00:01:31] Like, it could not make it easy, easier to find what works. Right. Right. Okay. So we were talking about Twitter earlier. What are you seeing that works well? </p><p><br>[00:01:39] <strong>Julian Shapiro: </strong>So you want to tweet threads for the most part, if you're trying to get retweets and retweets are what bring followers. And so the reason threads are useful is because it shows so much meat.</p><p>[00:01:50] It's like, here's all this content. It's not just a single tweet. It's a bunch of glued together, which proves that you can sustain how interesting you are across multiple messages. So you're a de-risked person to follow. You can keep giving people the goods and when you're tweeting threads or tweeting single tweets, usually you want to think.</p><p>[00:02:09] A two-part framework that I write about on my website, which is <strong>novelty and actionable.</strong> So novelty means you're sharing something new that wouldn't have been easy to figure out on your own and it makes you think, wow. So there's a few categories of novelty. One is counterintuitive like, oh, I had no idea or I would have never thought that's how the world worked.</p><p>[00:02:29] Another category of novelty would be elegant sentence. It's where you capture something, people know, but you say it so beautifully. They think I couldn't have said that better. Or you took the words right out of my head. Right. And the last category is shock and awe it's like, holy crap. I cannot believe that just happened.</p><p>[00:02:47] Thanks for sharing that news. And then actionable is this thing you tack on at the end, where it's like, Hey, now that you know this novel piece of information, here's what you can do, right. Here, like the steps, here's how this would now affect how you navigate the world going forward. So actionable and novel in like a thread form tends to perform exceptionally well.</p><p><br></p><p>[00:03:08] <strong>Courtland Allen: </strong>have you seen Aella's account? Like as far as I can tell, you're just asking like the most controversial, provocative questions and polls you possibly can that no one else would do because we're all afraid of getting canceled. </p><p>[00:03...</p>]]>
      </content:encoded>
      <pubDate>Mon, 02 Aug 2021 15:17:00 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>567</itunes:duration>
      <itunes:summary>Audio notes on Julian, Aella, and Sam Parr's process for engaging their audiences.</itunes:summary>
      <itunes:subtitle>Audio notes on Julian, Aella, and Sam Parr's process for engaging their audiences.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Coding Career for College Students - Major League Hacking</title>
      <itunes:episode>144</itunes:episode>
      <podcast:episode>144</podcast:episode>
      <itunes:title>[Weekend Drop] Coding Career for College Students - Major League Hacking</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">420ad271-570e-44d2-8dfe-bbde78483117</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-coding-career-for-college-students-major-league-hacking</link>
      <description>
        <![CDATA[<ul><li>Slides: <a href="https://docs.google.com/presentation/d/1GQjhDBiQ4raGcn4M7eXXuoJ_9VOGSgpd3RcIQ2dyXJ4/edit?usp=sharing">https://docs.google.com/presentation/d/1GQjhDBiQ4raGcn4M7eXXuoJ_9VOGSgpd3RcIQ2dyXJ4/edit?usp=sharing</a></li><li>Video: <a href="https://www.youtube.com/watch?v=Z2X-RsCVRas">https://www.youtube.com/watch?v=Z2X-RsCVRas</a></li></ul><p><br><strong>Timestamps</strong></p><ul><li>[00:00:00] Prepared presentation on Coding Careers</li><li>[00:21:46] <strong>If you've worked with junior developers, what's the biggest mistake you see them making and how would you go about solving it if you were in their shoes?</strong></li><li><strong>[00:24:03] What should be the aim when job hunting big companies or startups?</strong></li><li>[00:26:06] <strong>Can you expand more on the differences between being a junior software engineer in finance Two Sigma versus tech?</strong></li><li>[00:26:43] <strong>If you don't have contacts, do you have any advice in terms of contacting real people or companies to show yourself in the best light possible?</strong></li><li><strong>[00:28:31] How easy or hard is it to change your field?</strong></li><li>[00:29:52] <strong>What do you think about product management and how would the graduate set of career path aim towards that?</strong></li><li>[00:33:13] <strong>What's the best or correct way of approaching a recruiter slash employee to get a referral?</strong></li><li>[00:34:28] <strong>When hiring someone and looking at OSS contributions, how would you rate it from very different projects are more well-known?</strong> </li><li>[00:36:29] <strong>What's the benefit of a random employee spending the time on you for referral or talk about their job? I feel like it's one sided for the student.</strong></li><li>[00:37:44] <strong>How do you ask developers for conversations about their job or guidance?</strong></li><li>[00:38:45] <strong>how do I approach about the referral at the end of the conversation though?</strong> </li><li>[00:39:52] <strong>do you prepare for data structure and algorithms for job interviews? Is there a fun way for that?</strong> </li></ul><p><br></p><p><br><strong>Transcript</strong></p><p><strong>swyx: </strong>I can just get going with my prepared slides. It's going to take me like half an hour ish and then we can do half an hour of questions. Does that sound good? And then, yeah, just like, feel free to pause me if there's any technical difficulties or anything.</p><p>[00:00:13]This is something that I never thought I would. Write about or specializing. It essentially was an R com of my blogging and like people really responding to some of this stuff that I've written for them.</p><p>[00:00:25]And it's essentially like the meta code stuff around code. Yeah. You've learned as you go along, that nobody teaches you. Like w when you tend to think about coding careers, like your career as a software developer as just about code, when really like it's maybe 25% about code. And there's a lot of other stuff around that.</p><p>[00:00:44] So this is what I ended up doing in between jobs. Like I wrote essentially like a list of essays that became a book. And that's the whole idea. And I was invited to it. To do a talk with you guys about it. So I'm going to share what I have right now. And I'd love to go into further detail because there's just too much to go into it with you in 30 minutes.</p><p>[00:01:00]So I'm, Swyx I also go by Shawn. I used to use to have a career in finance change careers in 2017, did a boot camp instead of like a proper season.  When did you to Sigma? Netlify and now I just recently joined AWS. And we already talked about the other stuff. One of the, I guess, one of my other roles, if you're into front end development at all is that I may react R slash react or Jess subreddit moderator.</p><p>[00:01:24] And I think we're about to hit 200,000 subscribers tomorrow. So that's pretty exciting as well. So. What, this is what this attempt is. I just want to situate them this among the other advice that the other books that you've heard about as seen a lot of books are very sort of pointed point in time solutions, essentially like their target, like learn to code or.</p><p>[00:01:43] Crack the coding interview or like, solve the algorithm design or like, do you do a great resume or, write about clean. And so these are like just very point in time solutions, but they don't really help you with the transition steps. And so what I essentially tried to do with this book was essentially layout things which Principles, which are basically like always on default decisions, strategies, which are like, which helped to help you decide.</p><p>[00:02:09] And based on one-off big uncertain irreversible decisions and in tactics, which are things that you use frequently throughout your career. So that's the way that we're gonna break it. And and yeah, so, so basically like there's four parts to what we so how do I, how I break it down.</p><p>[00:02:23] And the first is the career guide. And one of my obsessions is the OSI layer. I think if you're doing a lot of tech interviewing, I think that's one of the first models that used to be. Come across from essentially like the network layer, I'll be out to applications.</p><p>[00:02:36] And I don't remember what the other five layers, but I was always thinking like, what if there's an OSI layer for humans as well? So instead of just protocols and and data, we can also talk about how humans form a chain of value from machines all the way to end users. So we have here the entire universe of coding careers going from, I guess, people who work the closest with hardware.</p><p>[00:02:57]Operating system devs or embedded or IOT devs all the way up to people who don't actually code technically traditionally, if you think about that, they're they might be considered no-code low-code they might micro settings, which have some sort of conditional logic, whatever.</p><p>[00:03:12] Yeah. These are, that's the mental framework. Most of us developers are actually, we're going to live around here between applications for the front end and services for the backend. If you are, if you aspire to be more of a, like an infrastructure cloud person, you might work in the lower layer on the product and the sort of platform level.</p><p>[00:03:27]And that's how I split things. You may have a different split. It's good to have a mental model because the way that you interview or a plan your career for each of these levels is very different from each other. So I think that's an also interesting mental model to have when you approach these things.</p><p>[00:03:41]Next this is more about the job jobs searching thing. Quite frankly, if since all of you are in the MLH fellowship I don't think this applies to you at all because you're going to sail through your job hunting task. But I think I recommend this book was from  where he talks about like the mathematics of job hunting and it's essentially the same.</p><p>[00:04:00] As the birthday problem where you don't actually need 365 people in the room to have a good chance of two people having the same birthday you actually need. Cause because the probabilities compound same reason, same reasoning for applications. And because you only need a one job offer out of all the applications that you send out.</p><p>[00:04:18] So that's kind of job hunting advice. Well, I know it's very simple numbers matter. Right. The other thing I think to think about when it comes to, when it comes to job hunting, especially for new grads and people who are just like, getting their first experiences without a network is that you can choose a wide range of strategies between narrow and I guess, wide.</p><p></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Slides: <a href="https://docs.google.com/presentation/d/1GQjhDBiQ4raGcn4M7eXXuoJ_9VOGSgpd3RcIQ2dyXJ4/edit?usp=sharing">https://docs.google.com/presentation/d/1GQjhDBiQ4raGcn4M7eXXuoJ_9VOGSgpd3RcIQ2dyXJ4/edit?usp=sharing</a></li><li>Video: <a href="https://www.youtube.com/watch?v=Z2X-RsCVRas">https://www.youtube.com/watch?v=Z2X-RsCVRas</a></li></ul><p><br><strong>Timestamps</strong></p><ul><li>[00:00:00] Prepared presentation on Coding Careers</li><li>[00:21:46] <strong>If you've worked with junior developers, what's the biggest mistake you see them making and how would you go about solving it if you were in their shoes?</strong></li><li><strong>[00:24:03] What should be the aim when job hunting big companies or startups?</strong></li><li>[00:26:06] <strong>Can you expand more on the differences between being a junior software engineer in finance Two Sigma versus tech?</strong></li><li>[00:26:43] <strong>If you don't have contacts, do you have any advice in terms of contacting real people or companies to show yourself in the best light possible?</strong></li><li><strong>[00:28:31] How easy or hard is it to change your field?</strong></li><li>[00:29:52] <strong>What do you think about product management and how would the graduate set of career path aim towards that?</strong></li><li>[00:33:13] <strong>What's the best or correct way of approaching a recruiter slash employee to get a referral?</strong></li><li>[00:34:28] <strong>When hiring someone and looking at OSS contributions, how would you rate it from very different projects are more well-known?</strong> </li><li>[00:36:29] <strong>What's the benefit of a random employee spending the time on you for referral or talk about their job? I feel like it's one sided for the student.</strong></li><li>[00:37:44] <strong>How do you ask developers for conversations about their job or guidance?</strong></li><li>[00:38:45] <strong>how do I approach about the referral at the end of the conversation though?</strong> </li><li>[00:39:52] <strong>do you prepare for data structure and algorithms for job interviews? Is there a fun way for that?</strong> </li></ul><p><br></p><p><br><strong>Transcript</strong></p><p><strong>swyx: </strong>I can just get going with my prepared slides. It's going to take me like half an hour ish and then we can do half an hour of questions. Does that sound good? And then, yeah, just like, feel free to pause me if there's any technical difficulties or anything.</p><p>[00:00:13]This is something that I never thought I would. Write about or specializing. It essentially was an R com of my blogging and like people really responding to some of this stuff that I've written for them.</p><p>[00:00:25]And it's essentially like the meta code stuff around code. Yeah. You've learned as you go along, that nobody teaches you. Like w when you tend to think about coding careers, like your career as a software developer as just about code, when really like it's maybe 25% about code. And there's a lot of other stuff around that.</p><p>[00:00:44] So this is what I ended up doing in between jobs. Like I wrote essentially like a list of essays that became a book. And that's the whole idea. And I was invited to it. To do a talk with you guys about it. So I'm going to share what I have right now. And I'd love to go into further detail because there's just too much to go into it with you in 30 minutes.</p><p>[00:01:00]So I'm, Swyx I also go by Shawn. I used to use to have a career in finance change careers in 2017, did a boot camp instead of like a proper season.  When did you to Sigma? Netlify and now I just recently joined AWS. And we already talked about the other stuff. One of the, I guess, one of my other roles, if you're into front end development at all is that I may react R slash react or Jess subreddit moderator.</p><p>[00:01:24] And I think we're about to hit 200,000 subscribers tomorrow. So that's pretty exciting as well. So. What, this is what this attempt is. I just want to situate them this among the other advice that the other books that you've heard about as seen a lot of books are very sort of pointed point in time solutions, essentially like their target, like learn to code or.</p><p>[00:01:43] Crack the coding interview or like, solve the algorithm design or like, do you do a great resume or, write about clean. And so these are like just very point in time solutions, but they don't really help you with the transition steps. And so what I essentially tried to do with this book was essentially layout things which Principles, which are basically like always on default decisions, strategies, which are like, which helped to help you decide.</p><p>[00:02:09] And based on one-off big uncertain irreversible decisions and in tactics, which are things that you use frequently throughout your career. So that's the way that we're gonna break it. And and yeah, so, so basically like there's four parts to what we so how do I, how I break it down.</p><p>[00:02:23] And the first is the career guide. And one of my obsessions is the OSI layer. I think if you're doing a lot of tech interviewing, I think that's one of the first models that used to be. Come across from essentially like the network layer, I'll be out to applications.</p><p>[00:02:36] And I don't remember what the other five layers, but I was always thinking like, what if there's an OSI layer for humans as well? So instead of just protocols and and data, we can also talk about how humans form a chain of value from machines all the way to end users. So we have here the entire universe of coding careers going from, I guess, people who work the closest with hardware.</p><p>[00:02:57]Operating system devs or embedded or IOT devs all the way up to people who don't actually code technically traditionally, if you think about that, they're they might be considered no-code low-code they might micro settings, which have some sort of conditional logic, whatever.</p><p>[00:03:12] Yeah. These are, that's the mental framework. Most of us developers are actually, we're going to live around here between applications for the front end and services for the backend. If you are, if you aspire to be more of a, like an infrastructure cloud person, you might work in the lower layer on the product and the sort of platform level.</p><p>[00:03:27]And that's how I split things. You may have a different split. It's good to have a mental model because the way that you interview or a plan your career for each of these levels is very different from each other. So I think that's an also interesting mental model to have when you approach these things.</p><p>[00:03:41]Next this is more about the job jobs searching thing. Quite frankly, if since all of you are in the MLH fellowship I don't think this applies to you at all because you're going to sail through your job hunting task. But I think I recommend this book was from  where he talks about like the mathematics of job hunting and it's essentially the same.</p><p>[00:04:00] As the birthday problem where you don't actually need 365 people in the room to have a good chance of two people having the same birthday you actually need. Cause because the probabilities compound same reason, same reasoning for applications. And because you only need a one job offer out of all the applications that you send out.</p><p>[00:04:18] So that's kind of job hunting advice. Well, I know it's very simple numbers matter. Right. The other thing I think to think about when it comes to, when it comes to job hunting, especially for new grads and people who are just like, getting their first experiences without a network is that you can choose a wide range of strategies between narrow and I guess, wide.</p><p></p>]]>
      </content:encoded>
      <pubDate>Sat, 31 Jul 2021 20:53:14 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f21da7b7/0c43ad39.mp3" length="33679702" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2510</itunes:duration>
      <itunes:summary>I spoke with fellowship students from Major League Hacking about my book!</itunes:summary>
      <itunes:subtitle>I spoke with fellowship students from Major League Hacking about my book!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Faheem Rasheed Najm aka T-Pain</title>
      <itunes:episode>143</itunes:episode>
      <podcast:episode>143</podcast:episode>
      <itunes:title>[Music Fridays] Faheem Rasheed Najm aka T-Pain</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2b2d4edd-2ff3-484e-9f59-4906a81c5acc</guid>
      <link>https://mixtape.swyx.io/episodes/music-fridays-faheem-rasheed-najm-aka-t-pain</link>
      <description>
        <![CDATA[<p>Sources:</p><ul><li><a href="https://www.youtube.com/watch?v=f7r3seBU9VE">Masked Singer Monster all Performances &amp; Reveal | Season 1</a></li><li><a href="https://www.youtube.com/watch?v=yfX7mCHbroc">T-Pain: NPR Music Tiny Desk Concert</a></li><li><a href="https://www.youtube.com/watch?v=yfX7mCHbroc">T-Pain - Mashup (To The Beat with Kurt Hugo Schneider)</a></li><li>T-Pain: <a href="https://en.wikipedia.org/wiki/T-Pain">https://en.wikipedia.org/wiki/T-Pain</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Sources:</p><ul><li><a href="https://www.youtube.com/watch?v=f7r3seBU9VE">Masked Singer Monster all Performances &amp; Reveal | Season 1</a></li><li><a href="https://www.youtube.com/watch?v=yfX7mCHbroc">T-Pain: NPR Music Tiny Desk Concert</a></li><li><a href="https://www.youtube.com/watch?v=yfX7mCHbroc">T-Pain - Mashup (To The Beat with Kurt Hugo Schneider)</a></li><li>T-Pain: <a href="https://en.wikipedia.org/wiki/T-Pain">https://en.wikipedia.org/wiki/T-Pain</a></li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 31 Jul 2021 02:06:30 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4cb39c73/423c0cb2.mp3" length="12984134" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>648</itunes:duration>
      <itunes:summary>A collection of the famous autotune singer singing WITHOUT autotune.</itunes:summary>
      <itunes:subtitle>A collection of the famous autotune singer singing WITHOUT autotune.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>1984 vs Brave New World Pt. 2 [Intelligence Squared]</title>
      <itunes:episode>142</itunes:episode>
      <podcast:episode>142</podcast:episode>
      <itunes:title>1984 vs Brave New World Pt. 2 [Intelligence Squared]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">21371cdc-cb4c-4886-aecb-3394d2fe5833</guid>
      <link>https://mixtape.swyx.io/episodes/1984-vs-brave-new-world-pt-2-intelligence-squared</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/intelligence-squared/the-sunday-debate-brave-new-usI2DpLUHQ0/">https://www.listennotes.com/podcasts/intelligence-squared/the-sunday-debate-brave-new-usI2DpLUHQ0/</a> (10 mins in)<br>Full debate: <a href="https://www.youtube.com/watch?v=31CcclqEiZw">https://www.youtube.com/watch?v=31CcclqEiZw</a></p><p>Part 1 here: <a href="https://swyx.transistor.fm/episodes/1984-vs-brave-new-world-pt-1-intelligence-squared">https://swyx.transistor.fm/episodes/1984-vs-brave-new-world-pt-1-intelligence-squared</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/intelligence-squared/the-sunday-debate-brave-new-usI2DpLUHQ0/">https://www.listennotes.com/podcasts/intelligence-squared/the-sunday-debate-brave-new-usI2DpLUHQ0/</a> (10 mins in)<br>Full debate: <a href="https://www.youtube.com/watch?v=31CcclqEiZw">https://www.youtube.com/watch?v=31CcclqEiZw</a></p><p>Part 1 here: <a href="https://swyx.transistor.fm/episodes/1984-vs-brave-new-world-pt-1-intelligence-squared">https://swyx.transistor.fm/episodes/1984-vs-brave-new-world-pt-1-intelligence-squared</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 30 Jul 2021 01:57:45 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5e8a27e1/cee2610b.mp3" length="10001225" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/9CPZxO7kiEOxYt7HAN8mHsc_ApTZ0vYCH8fpB4S79-M/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzYwNzc1NS8x/NjI3NjI0NjY1LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>699</itunes:duration>
      <itunes:summary>A powerful demonstration of pacing and leading in favor of Aldous Huxley's Brave New World.</itunes:summary>
      <itunes:subtitle>A powerful demonstration of pacing and leading in favor of Aldous Huxley's Brave New World.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>1984 vs Brave New World Pt. 1 [Intelligence Squared]</title>
      <itunes:episode>141</itunes:episode>
      <podcast:episode>141</podcast:episode>
      <itunes:title>1984 vs Brave New World Pt. 1 [Intelligence Squared]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ac3f2c22-3100-4049-8a5d-f77084f2fc58</guid>
      <link>https://mixtape.swyx.io/episodes/1984-vs-brave-new-world-pt-1-intelligence-squared</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/intelligence-squared/the-sunday-debate-brave-new-usI2DpLUHQ0/">https://www.listennotes.com/podcasts/intelligence-squared/the-sunday-debate-brave-new-usI2DpLUHQ0/</a> (55 mins in)<br>Full debate: <a href="https://www.youtube.com/watch?v=31CcclqEiZw">https://www.youtube.com/watch?v=31CcclqEiZw</a></p><p>Part 2 is next: <a href="https://swyx.transistor.fm/episodes/1984-vs-brave-new-world-pt-2-intelligence-squared">https://swyx.transistor.fm/episodes/1984-vs-brave-new-world-pt-2-intelligence-squared</a></p><p>Loki vs 1984: <a href="https://twitter.com/swyx/status/1419128271799656449">https://twitter.com/swyx/status/1419128271799656449</a><br>Aldous Huxley's comments: https://en.wikipedia.org/wiki/Aldous_Huxley</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/intelligence-squared/the-sunday-debate-brave-new-usI2DpLUHQ0/">https://www.listennotes.com/podcasts/intelligence-squared/the-sunday-debate-brave-new-usI2DpLUHQ0/</a> (55 mins in)<br>Full debate: <a href="https://www.youtube.com/watch?v=31CcclqEiZw">https://www.youtube.com/watch?v=31CcclqEiZw</a></p><p>Part 2 is next: <a href="https://swyx.transistor.fm/episodes/1984-vs-brave-new-world-pt-2-intelligence-squared">https://swyx.transistor.fm/episodes/1984-vs-brave-new-world-pt-2-intelligence-squared</a></p><p>Loki vs 1984: <a href="https://twitter.com/swyx/status/1419128271799656449">https://twitter.com/swyx/status/1419128271799656449</a><br>Aldous Huxley's comments: https://en.wikipedia.org/wiki/Aldous_Huxley</p>]]>
      </content:encoded>
      <pubDate>Thu, 29 Jul 2021 02:41:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6faca35d/3e5d35ac.mp3" length="7564949" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/lgixKdeOThTKm6G10SxzkIGYDJSW-cMwsiIKEdxMmNg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzYwNTk2NC8x/NjI3NTQwODYwLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>518</itunes:duration>
      <itunes:summary>A spirited defense of George Orwell's take on power, media, and memory.</itunes:summary>
      <itunes:subtitle>A spirited defense of George Orwell's take on power, media, and memory.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>6 + 2 + 1 [Warren Spector, designer of Deus Ex] </title>
      <itunes:episode>140</itunes:episode>
      <podcast:episode>140</podcast:episode>
      <itunes:title>6 + 2 + 1 [Warren Spector, designer of Deus Ex] </itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9ce58fcf-6b16-4702-a34c-6ed37ccf7bfa</guid>
      <link>https://mixtape.swyx.io/episodes/6-2-1-warren-spector-designer-of-deus-ex</link>
      <description>
        <![CDATA[<p>Source: <a href="https://www.youtube.com/watch?v=tffX3VljTtI">https://www.youtube.com/watch?v=tffX3VljTtI</a> (11 mins in)</p><p>Warren Spector's 6 + 2 + 1:</p><ul><li>What's the core idea?</li><li>Why do this game? Commercial hit? No choice?</li><li>What are the dev challenges? Hard is ok, impossible not good</li><li>Is this idea well-suited to games? Games are about DOING, not BEING</li><li>What's the fantasy? If no fantasy, bad idea</li><li>What are the verbs? Games are about Doing</li><li><strong>Has anyone done this before?</strong> If no - could be a bad idea, or good, just be careful</li><li><strong>What's the ONE thing?</strong> ONE new thing that hasn't been done before</li><li><strong>Do you have something to say?</strong> An issue/theme to explore</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Source: <a href="https://www.youtube.com/watch?v=tffX3VljTtI">https://www.youtube.com/watch?v=tffX3VljTtI</a> (11 mins in)</p><p>Warren Spector's 6 + 2 + 1:</p><ul><li>What's the core idea?</li><li>Why do this game? Commercial hit? No choice?</li><li>What are the dev challenges? Hard is ok, impossible not good</li><li>Is this idea well-suited to games? Games are about DOING, not BEING</li><li>What's the fantasy? If no fantasy, bad idea</li><li>What are the verbs? Games are about Doing</li><li><strong>Has anyone done this before?</strong> If no - could be a bad idea, or good, just be careful</li><li><strong>What's the ONE thing?</strong> ONE new thing that hasn't been done before</li><li><strong>Do you have something to say?</strong> An issue/theme to explore</li></ul>]]>
      </content:encoded>
      <pubDate>Tue, 27 Jul 2021 21:43:41 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0acd4ded/bd02bed3.mp3" length="6880736" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>455</itunes:duration>
      <itunes:summary>When to quit a sure thing to work on a risky thing.</itunes:summary>
      <itunes:subtitle>When to quit a sure thing to work on a risky thing.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Origin of Yahoo [Jerry Yang]</title>
      <itunes:episode>139</itunes:episode>
      <podcast:episode>139</podcast:episode>
      <itunes:title>The Origin of Yahoo [Jerry Yang]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">02834b3c-103e-4293-ac96-0db9f82ea18b</guid>
      <link>https://mixtape.swyx.io/episodes/the-origin-of-yahoo-jerry-yang</link>
      <description>
        <![CDATA[<p>The incredible origin story of Yahoo from start to $850m IPO in 2 years.</p><p>Source:<a href="https://greatness.floodgate.com/episodes/jerry-yang-how-yahoo-went-from-a-hobby-to-the-early-king-of-the-internet"> https://greatness.floodgate.com/episodes/jerry-yang-how-yahoo-went-from-a-hobby-to-the-early-king-of-the-internet</a></p><p><strong>Yahoo Origin Story<br></strong><br></p><p><strong>Jerry Yang: </strong>When the HTTP and the web and HTML came along, it was this moment of aha. All that information can be put together in a graphical way. That is point and click. You don't have to sit in and typing command line and hyperlink.</p><p>[00:00:15] So you just kept going. You could keep exploring as owns there's links to click on now. Moment for us to say, wow, this is going to be big because anybody can create a website and can link to other websites. So you don't need a lot of content to start. Right. You could just start and say, Hey, here's my Madonna website and here's five other ones.</p><p>[00:00:34] And it was totally decentral. There was no way of knowing who created what website, when and how was updated and things like that. So, so there were just websites out there. So there's websites that are popping up everywhere. And so we created a little, just the beginning when we called it hotlist and then David started writing the end to get it into more of a database format, more tagging or labeling more keywords and a more directory structure.</p><p>[00:01:00] And. Publish it onto a webpage in the front end. And so it was called Jerry's guide to the world wide web. And then. And I don't quite remember exactly when it was, has gotta be, early 94, mid 94. And then at some point I got sick of putting my name out there and David doing 80% of the work. So I put David and Jerry's guide to the world wide web, and then all hell broke loose.</p><p>[00:01:19] So we said, One night, let's not leave until we come up with a new name. Right. So I remember we were, at the office and God, it must've been midnight and we were getting tired and sick of this. And so, so we said fine, let's look up all the acronyms that had yet another Y There's all kinds of computer tools.</p><p>[00:01:37] I have Yia references and we looked in the dictionary and Yahoo stood out. Partly it was because if you look in the dictionary, it means people who are very uncivilized uncouth, rude, and were like cost. Great. We're just a couple of years. </p><p>[00:01:50] <strong>Mike Maples Jr: </strong>And was David </p><p>[00:01:51] <strong>Jerry Yang: </strong>from Louisiana. He was from Louisiana. Yeah, he claims his father called him a Yahoo or Yahoo growing up.</p><p>[00:01:57] So, and so we just thought it was funny. It was short because we were typing our thing. We could get a short Yahoo that, Stanford IDU, everybody thought we were the chocolate drink it's it was it was just a totally zany off the cuff decision. </p><p>[00:02:11] <strong>Mike Maples Jr: </strong>And at the time, did you even really think it was that important of a decision or is this just still a hobby?</p><p>[00:02:16] <strong>Jerry Yang: </strong>It was absolutely a hobby. And so it was only important because, we had to go and tell people that this is what is now called. You don't have to type in David and Jerry's guide to the world wide web anymore. And it remained a hobby until. Until it wasn't. </p><p>[00:02:29] <strong>Mike Maples Jr: </strong>And when you were designing the original Yahoo product, did you draw on any lessons from like library science or attempts pre prior attempts and just throughout history to classify </p><p>[00:02:41] <strong>Jerry Yang: </strong>it?</p><p>[00:02:41] Thanks. Yeah, it was funny. I, as a college student, I, one of the jobs I had to take was working in the engineering library, working in the stocks too. To restack books. So I was very familiar with it, the Dewey decimal system, and a bunch of other ways of organizing information. And it just didn't seem right when we started Yahoo to go to any existing system.</p><p>[00:03:00]So we created our own sort of ontology our tagging system, our directory tree that I think lived on for quite a while but it was a bit ad hoc. And so we realized we needed somebody that understood organizing information at a grand scale. And that's when you know, , who was a symbolic systems major, Stanford joined us and she like.</p><p>[00:03:22] Put order into the chaos. </p><p>[00:03:23]<strong>Mike Maples Jr: </strong>And I guess, with libraries, you've got some type of hierarchy, I suppose, right. Books are in a classification or sub classification and you're trying to put them back on shelf. Right. So, but the internet, I suppose, you discover pretty quickly, it's different. Right?</p><p>[00:03:38] You can cross link to </p><p>[00:03:40] <strong>Jerry Yang: </strong>lots of different, right. You're exactly right. So it's more of a graph than a tree, in a it's more interconnected graph. It doesn't. We try to avoid circles. You don't want to get in the place where you just can't get self out, but the idea that you can interrelate, you can get to you can get to a music artist from Iceland, from starting with Iceland, countries, Iceland, or you can start with music artists, or you can start with pop.</p><p>[00:04:02]The idea was to get people where they want to go. If you think of a keyword, why would you. Not let that keyword get you where you want to go, rather than following some crazy hierarchical system that may or may not make sense to you. So, so it was again, this mental and mentality of really focusing on the user needs and creating a system that you will go, oh, okay.</p><p>[00:04:21] I see how you got here. So next time I know. I could start here. I would start there and making sure that's consistent. And that's, that was, that's why I ended up being a search metaphor too is whatever keywords you typed in allows you to get to the right place, not multiple places.</p><p>[00:04:36] <strong>Mike Maples Jr: </strong>When did it start to occur to you? Whoa, like this is starting to </p><p>[00:04:39] <strong>Jerry Yang: </strong>take off. Once we became the place known for having a pretty well organized, pretty comprehensive in a very fast site. I mean, David really emphasize making sure that, we had a really quick loading site and that was really important because.</p><p>[00:04:54] Back then, most computers were dial ups. Most people viewing our stuff wasn't on a fast connection. So yes, you want to put all these fancy images out there, but if it takes forever to load, so he always really emphasized that user benefit. I can't quite remember it, but probably by the end of, mid 94, towards the end of 94, we had IP addresses from over a hundred different countries, hitting our service.</p><p>[00:05:17]We have millions of unique IPS that were hitting us. We didn't know about users back then. And people started, we started to become this network effect where if you were putting up a website, you have to register it in different places. And we became one of the places you had to.</p><p>[00:05:29] People know, you have to let Yahoo know that you have this website, or I have this change, or can I get reclassified because I did this. And so we ended up being in this constant communication with a web community that was very human. That was very there's two guys behind it. And that was an important element because I.</p><p>[00:05:46] You could have easily written algorithms to do all that, but back then, it wasn't, it was a little too chaotic and it was a little, the quality really varied and websites went up and down all the time. And there's nothing worse than hitting a 4 0 4. Right. So it was just, it was, you could feel the energy of the web growing through.</p><p>[00:06:03] The work we were ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The incredible origin story of Yahoo from start to $850m IPO in 2 years.</p><p>Source:<a href="https://greatness.floodgate.com/episodes/jerry-yang-how-yahoo-went-from-a-hobby-to-the-early-king-of-the-internet"> https://greatness.floodgate.com/episodes/jerry-yang-how-yahoo-went-from-a-hobby-to-the-early-king-of-the-internet</a></p><p><strong>Yahoo Origin Story<br></strong><br></p><p><strong>Jerry Yang: </strong>When the HTTP and the web and HTML came along, it was this moment of aha. All that information can be put together in a graphical way. That is point and click. You don't have to sit in and typing command line and hyperlink.</p><p>[00:00:15] So you just kept going. You could keep exploring as owns there's links to click on now. Moment for us to say, wow, this is going to be big because anybody can create a website and can link to other websites. So you don't need a lot of content to start. Right. You could just start and say, Hey, here's my Madonna website and here's five other ones.</p><p>[00:00:34] And it was totally decentral. There was no way of knowing who created what website, when and how was updated and things like that. So, so there were just websites out there. So there's websites that are popping up everywhere. And so we created a little, just the beginning when we called it hotlist and then David started writing the end to get it into more of a database format, more tagging or labeling more keywords and a more directory structure.</p><p>[00:01:00] And. Publish it onto a webpage in the front end. And so it was called Jerry's guide to the world wide web. And then. And I don't quite remember exactly when it was, has gotta be, early 94, mid 94. And then at some point I got sick of putting my name out there and David doing 80% of the work. So I put David and Jerry's guide to the world wide web, and then all hell broke loose.</p><p>[00:01:19] So we said, One night, let's not leave until we come up with a new name. Right. So I remember we were, at the office and God, it must've been midnight and we were getting tired and sick of this. And so, so we said fine, let's look up all the acronyms that had yet another Y There's all kinds of computer tools.</p><p>[00:01:37] I have Yia references and we looked in the dictionary and Yahoo stood out. Partly it was because if you look in the dictionary, it means people who are very uncivilized uncouth, rude, and were like cost. Great. We're just a couple of years. </p><p>[00:01:50] <strong>Mike Maples Jr: </strong>And was David </p><p>[00:01:51] <strong>Jerry Yang: </strong>from Louisiana. He was from Louisiana. Yeah, he claims his father called him a Yahoo or Yahoo growing up.</p><p>[00:01:57] So, and so we just thought it was funny. It was short because we were typing our thing. We could get a short Yahoo that, Stanford IDU, everybody thought we were the chocolate drink it's it was it was just a totally zany off the cuff decision. </p><p>[00:02:11] <strong>Mike Maples Jr: </strong>And at the time, did you even really think it was that important of a decision or is this just still a hobby?</p><p>[00:02:16] <strong>Jerry Yang: </strong>It was absolutely a hobby. And so it was only important because, we had to go and tell people that this is what is now called. You don't have to type in David and Jerry's guide to the world wide web anymore. And it remained a hobby until. Until it wasn't. </p><p>[00:02:29] <strong>Mike Maples Jr: </strong>And when you were designing the original Yahoo product, did you draw on any lessons from like library science or attempts pre prior attempts and just throughout history to classify </p><p>[00:02:41] <strong>Jerry Yang: </strong>it?</p><p>[00:02:41] Thanks. Yeah, it was funny. I, as a college student, I, one of the jobs I had to take was working in the engineering library, working in the stocks too. To restack books. So I was very familiar with it, the Dewey decimal system, and a bunch of other ways of organizing information. And it just didn't seem right when we started Yahoo to go to any existing system.</p><p>[00:03:00]So we created our own sort of ontology our tagging system, our directory tree that I think lived on for quite a while but it was a bit ad hoc. And so we realized we needed somebody that understood organizing information at a grand scale. And that's when you know, , who was a symbolic systems major, Stanford joined us and she like.</p><p>[00:03:22] Put order into the chaos. </p><p>[00:03:23]<strong>Mike Maples Jr: </strong>And I guess, with libraries, you've got some type of hierarchy, I suppose, right. Books are in a classification or sub classification and you're trying to put them back on shelf. Right. So, but the internet, I suppose, you discover pretty quickly, it's different. Right?</p><p>[00:03:38] You can cross link to </p><p>[00:03:40] <strong>Jerry Yang: </strong>lots of different, right. You're exactly right. So it's more of a graph than a tree, in a it's more interconnected graph. It doesn't. We try to avoid circles. You don't want to get in the place where you just can't get self out, but the idea that you can interrelate, you can get to you can get to a music artist from Iceland, from starting with Iceland, countries, Iceland, or you can start with music artists, or you can start with pop.</p><p>[00:04:02]The idea was to get people where they want to go. If you think of a keyword, why would you. Not let that keyword get you where you want to go, rather than following some crazy hierarchical system that may or may not make sense to you. So, so it was again, this mental and mentality of really focusing on the user needs and creating a system that you will go, oh, okay.</p><p>[00:04:21] I see how you got here. So next time I know. I could start here. I would start there and making sure that's consistent. And that's, that was, that's why I ended up being a search metaphor too is whatever keywords you typed in allows you to get to the right place, not multiple places.</p><p>[00:04:36] <strong>Mike Maples Jr: </strong>When did it start to occur to you? Whoa, like this is starting to </p><p>[00:04:39] <strong>Jerry Yang: </strong>take off. Once we became the place known for having a pretty well organized, pretty comprehensive in a very fast site. I mean, David really emphasize making sure that, we had a really quick loading site and that was really important because.</p><p>[00:04:54] Back then, most computers were dial ups. Most people viewing our stuff wasn't on a fast connection. So yes, you want to put all these fancy images out there, but if it takes forever to load, so he always really emphasized that user benefit. I can't quite remember it, but probably by the end of, mid 94, towards the end of 94, we had IP addresses from over a hundred different countries, hitting our service.</p><p>[00:05:17]We have millions of unique IPS that were hitting us. We didn't know about users back then. And people started, we started to become this network effect where if you were putting up a website, you have to register it in different places. And we became one of the places you had to.</p><p>[00:05:29] People know, you have to let Yahoo know that you have this website, or I have this change, or can I get reclassified because I did this. And so we ended up being in this constant communication with a web community that was very human. That was very there's two guys behind it. And that was an important element because I.</p><p>[00:05:46] You could have easily written algorithms to do all that, but back then, it wasn't, it was a little too chaotic and it was a little, the quality really varied and websites went up and down all the time. And there's nothing worse than hitting a 4 0 4. Right. So it was just, it was, you could feel the energy of the web growing through.</p><p>[00:06:03] The work we were ...</p>]]>
      </content:encoded>
      <pubDate>Tue, 27 Jul 2021 00:27:02 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a31e2e82/5272d515.mp3" length="9619869" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>600</itunes:duration>
      <itunes:summary>The incredible origin story of Yahoo from start to $850m IPO in 2 years.</itunes:summary>
      <itunes:subtitle>The incredible origin story of Yahoo from start to $850m IPO in 2 years.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Temporal — the iPhone of System Design</title>
      <itunes:episode>138</itunes:episode>
      <podcast:episode>138</podcast:episode>
      <itunes:title>[Weekend Drop] Temporal — the iPhone of System Design</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">df7fe408-11df-4ce0-9dd4-ca9883cfaceb</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-temporal-the-iphone-of-system-design</link>
      <description>
        <![CDATA[<p><em>This is the audio version of </em><a href="https://www.swyx.io/why-temporal/"><em>the essay I published</em></a><em> on Monday</em>.</p><p>I'm excited to finally share why I've joined <a href="http://temporal.io/">Temporal.io</a> as Head of Developer Experience. It's taken me months to precisely pin down why I have been obsessed with Workflows in general and Temporal in particular.</p><p><br>It boils down to 3 core opinions: Orchestration, Event Sourcing, and Workflows-as-Code.</p><p><em><br>Target audience: product-focused developers who have some understanding of system design, but limited distributed systems experience and no familiarity with workflow engines<br></em><br></p><p><a href="https://www.swyx.io/why-temporal/#30-second-pitch"><strong><br>30 Second Pitch<br></strong></a><br></p><p><br>The most valuable, mission-critical workloads in any software company are long-running and tie together multiple services.</p><ul><li><strong>Because this work relies on unreliable networks and systems</strong>:<ul><li>You want to standardize timeouts and retries.</li><li>You want offer "reliability on rails" to every team.</li></ul></li><li><strong>Because this work is so important</strong>:<ul><li>You must never drop any work.</li><li>You must log all progress.</li></ul></li><li><strong>Because this work is complex</strong>:<ul><li>You want to easily model dynamic asynchronous logic...</li><li>...and reuse, test, version and migrate it.</li></ul></li></ul><p><strong><br>Finally, you want all this to scale</strong>. The same programming model going from small usecases to millions of users without re-platforming. Temporal is the best way to do all this — by writing idiomatic code known as <strong>"workflows"</strong>.</p><p><a href="https://www.swyx.io/why-temporal/#requirement-1-orchestration"><strong><br>Requirement 1: Orchestration<br></strong></a><br></p><p><br>Suppose you are executing some business logic that calls System A, then System B, and then System C. Easy enough right?</p><p><br>But:</p><ul><li>System B has rate limiting, so sometimes it fails right away and you're just expected to try again some time later.</li><li>System C goes down a lot — and when it does, it doesn't actively report a failure. Your program is perfectly happy to wait an infinite amount of time and never retry C.</li></ul><p><br>You could deal with B by just looping until you get a successful response, but that ties up compute resources. Probably the better way is to persist the incomplete task in a database and set a cron job to periodically retry the call.</p><p><br>Dealing with C is similar, but with a twist. You still need B's code to retry the API call, but you also need another (shorter lived, independent) scheduler to place a reasonable timeout on C's execution time since it doesn't report failures when it goes down.</p><p><br>Do this often enough and you soon realize that writing timeouts and retries are really standard production-grade requirements when crossing any system boundary, whether you are calling an external API or just a different service owned by your own team.</p><p><br>Instead of writing custom code for timeout and retries for every single service every time, is there a better way? Sure, we could centralize it!</p><p><br>We have just rediscovered the need for <strong>orchestration over choreography</strong>. There are various names for the combined A-B-C system orchestration we are doing — depending who you ask, this is either called a Job Runner, Pipeline, or Workflow.</p><p><br>Honestly, what interests me (more than the deduplication of code) is <strong>the deduplication of infrastructure</strong>. The maintainer of each system <strong>no longer has to provision</strong> the additional infrastructure needed for this stateful, potentially long-running work. This drastically simplifies maintenance — you can shrink your systems down to as small as a single serverless function — and makes it easier to spin up new ones, with the retry and timeout standards you now expect from every production-grade service. Workflow orchestrators are "reliability on rails".</p><p><br>But there's a risk of course — you've just added a centralized dependency to every part of your distributed system. <em>What if it ALSO goes down?<br></em><br></p><p><a href="https://www.swyx.io/why-temporal/#requirement-2-event-sourcing"><strong><br>Requirement 2: Event Sourcing<br></strong></a><br></p><p><br>The work that your code does is mission critical. What does that really mean?</p><ul><li><strong>We cannot drop anything.</strong> All requests to start work must either result in error or success - no "it was supposed to be running but got lost somewhere" mismatch in expectations.</li><li><strong>During execution, we must be able to resume from any downtime</strong>. If any part of the system goes down, we must be able to pick up where we left off.</li><li><strong>We need the entire history</strong> of <em>what</em> happened <em>when</em>, for legal compliance, in case something went wrong, or if we want to analyze metadata across runs.</li></ul><p><br>There are two ways to track all this state. The usual way starts with a simple task queue, and then adds logging:</p>(async function workLoop() {
	const nextTask = taskQueue.pop()
	await logEvent('starting task:', nextTask.ID)
	try {
		await doWork(nextTask) // this could fail!
	catch (err) {
		await logEvent('reverting task:', nextTask.ID, err)
		taskQueue.push(nextTask)
	}
	await logEvent('completed task:', nextTask.ID)
	setTimeout(workLoop, 0)
})()
<br><p><br>But logs-as-afterthought has a bunch of problems.</p><ul><li>The logging is not tightly paired with the queue updates. If it is possible for one to succeed but the other to fail, you either have unreliable logs or dropped work — unacceptable for mission critical work. This could also happen if the central work loop itself goes down while tasks are executing.</li><li>At the local level, you can fix this with batch transactions. Between systems, you can create two-phase commits. But this is a messy business and further bloats your business code with a ton of boilerplate — IF (a big if) you have the discipline to instrument every single state change in your code.</li></ul><p><br>The alternative to logs-as-afterthought is logs-as-tr...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><em>This is the audio version of </em><a href="https://www.swyx.io/why-temporal/"><em>the essay I published</em></a><em> on Monday</em>.</p><p>I'm excited to finally share why I've joined <a href="http://temporal.io/">Temporal.io</a> as Head of Developer Experience. It's taken me months to precisely pin down why I have been obsessed with Workflows in general and Temporal in particular.</p><p><br>It boils down to 3 core opinions: Orchestration, Event Sourcing, and Workflows-as-Code.</p><p><em><br>Target audience: product-focused developers who have some understanding of system design, but limited distributed systems experience and no familiarity with workflow engines<br></em><br></p><p><a href="https://www.swyx.io/why-temporal/#30-second-pitch"><strong><br>30 Second Pitch<br></strong></a><br></p><p><br>The most valuable, mission-critical workloads in any software company are long-running and tie together multiple services.</p><ul><li><strong>Because this work relies on unreliable networks and systems</strong>:<ul><li>You want to standardize timeouts and retries.</li><li>You want offer "reliability on rails" to every team.</li></ul></li><li><strong>Because this work is so important</strong>:<ul><li>You must never drop any work.</li><li>You must log all progress.</li></ul></li><li><strong>Because this work is complex</strong>:<ul><li>You want to easily model dynamic asynchronous logic...</li><li>...and reuse, test, version and migrate it.</li></ul></li></ul><p><strong><br>Finally, you want all this to scale</strong>. The same programming model going from small usecases to millions of users without re-platforming. Temporal is the best way to do all this — by writing idiomatic code known as <strong>"workflows"</strong>.</p><p><a href="https://www.swyx.io/why-temporal/#requirement-1-orchestration"><strong><br>Requirement 1: Orchestration<br></strong></a><br></p><p><br>Suppose you are executing some business logic that calls System A, then System B, and then System C. Easy enough right?</p><p><br>But:</p><ul><li>System B has rate limiting, so sometimes it fails right away and you're just expected to try again some time later.</li><li>System C goes down a lot — and when it does, it doesn't actively report a failure. Your program is perfectly happy to wait an infinite amount of time and never retry C.</li></ul><p><br>You could deal with B by just looping until you get a successful response, but that ties up compute resources. Probably the better way is to persist the incomplete task in a database and set a cron job to periodically retry the call.</p><p><br>Dealing with C is similar, but with a twist. You still need B's code to retry the API call, but you also need another (shorter lived, independent) scheduler to place a reasonable timeout on C's execution time since it doesn't report failures when it goes down.</p><p><br>Do this often enough and you soon realize that writing timeouts and retries are really standard production-grade requirements when crossing any system boundary, whether you are calling an external API or just a different service owned by your own team.</p><p><br>Instead of writing custom code for timeout and retries for every single service every time, is there a better way? Sure, we could centralize it!</p><p><br>We have just rediscovered the need for <strong>orchestration over choreography</strong>. There are various names for the combined A-B-C system orchestration we are doing — depending who you ask, this is either called a Job Runner, Pipeline, or Workflow.</p><p><br>Honestly, what interests me (more than the deduplication of code) is <strong>the deduplication of infrastructure</strong>. The maintainer of each system <strong>no longer has to provision</strong> the additional infrastructure needed for this stateful, potentially long-running work. This drastically simplifies maintenance — you can shrink your systems down to as small as a single serverless function — and makes it easier to spin up new ones, with the retry and timeout standards you now expect from every production-grade service. Workflow orchestrators are "reliability on rails".</p><p><br>But there's a risk of course — you've just added a centralized dependency to every part of your distributed system. <em>What if it ALSO goes down?<br></em><br></p><p><a href="https://www.swyx.io/why-temporal/#requirement-2-event-sourcing"><strong><br>Requirement 2: Event Sourcing<br></strong></a><br></p><p><br>The work that your code does is mission critical. What does that really mean?</p><ul><li><strong>We cannot drop anything.</strong> All requests to start work must either result in error or success - no "it was supposed to be running but got lost somewhere" mismatch in expectations.</li><li><strong>During execution, we must be able to resume from any downtime</strong>. If any part of the system goes down, we must be able to pick up where we left off.</li><li><strong>We need the entire history</strong> of <em>what</em> happened <em>when</em>, for legal compliance, in case something went wrong, or if we want to analyze metadata across runs.</li></ul><p><br>There are two ways to track all this state. The usual way starts with a simple task queue, and then adds logging:</p>(async function workLoop() {
	const nextTask = taskQueue.pop()
	await logEvent('starting task:', nextTask.ID)
	try {
		await doWork(nextTask) // this could fail!
	catch (err) {
		await logEvent('reverting task:', nextTask.ID, err)
		taskQueue.push(nextTask)
	}
	await logEvent('completed task:', nextTask.ID)
	setTimeout(workLoop, 0)
})()
<br><p><br>But logs-as-afterthought has a bunch of problems.</p><ul><li>The logging is not tightly paired with the queue updates. If it is possible for one to succeed but the other to fail, you either have unreliable logs or dropped work — unacceptable for mission critical work. This could also happen if the central work loop itself goes down while tasks are executing.</li><li>At the local level, you can fix this with batch transactions. Between systems, you can create two-phase commits. But this is a messy business and further bloats your business code with a ton of boilerplate — IF (a big if) you have the discipline to instrument every single state change in your code.</li></ul><p><br>The alternative to logs-as-afterthought is logs-as-tr...</p>]]>
      </content:encoded>
      <pubDate>Sat, 24 Jul 2021 20:45:03 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/adece6f8/74aa4c7a.mp3" length="22640271" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>1415</itunes:duration>
      <itunes:summary>Why I joined Temporal.io</itunes:summary>
      <itunes:subtitle>Why I joined Temporal.io</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
      <podcast:transcript url="https://share.transistor.fm/s/adece6f8/transcript.txt" type="text/plain"/>
    </item>
    <item>
      <title>[Music Fridays] Tori Kelly Unplugged</title>
      <itunes:episode>137</itunes:episode>
      <podcast:episode>137</podcast:episode>
      <itunes:title>[Music Fridays] Tori Kelly Unplugged</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">13741632-8b51-4f02-a4d7-981215bda9a3</guid>
      <link>https://mixtape.swyx.io/episodes/tori-kelly-unplugged</link>
      <description>
        <![CDATA[<p><strong>Sources</strong> </p><p>- <a href="https://www.youtube.com/watch?v=oFxQNLbfEIk">Olivia Rodrigo - Drivers License (Tori Kelly cover) </a><br>- <a href="https://www.youtube.com/watch?v=FjIuDiDBGM8">Tori Kelly &amp; Alessia Cara - Masterclass Of Impressions (Britney Spears, Xtina)</a><br>- <a href="https://www.youtube.com/watch?v=tuaeNvDhTfk">Tori Kelly &amp; Jessie J - Who You Are</a><br>- <a href="https://www.youtube.com/watch?v=pnH1J6da6GU">Demi Lovato - Sorry not Sorry (feat. Tori Kelly) </a><br>- <a href="https://www.youtube.com/watch?v=kHQWc0Ps8iE">Ed Sheeran - Perfect (Tori Kelly cover)</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Sources</strong> </p><p>- <a href="https://www.youtube.com/watch?v=oFxQNLbfEIk">Olivia Rodrigo - Drivers License (Tori Kelly cover) </a><br>- <a href="https://www.youtube.com/watch?v=FjIuDiDBGM8">Tori Kelly &amp; Alessia Cara - Masterclass Of Impressions (Britney Spears, Xtina)</a><br>- <a href="https://www.youtube.com/watch?v=tuaeNvDhTfk">Tori Kelly &amp; Jessie J - Who You Are</a><br>- <a href="https://www.youtube.com/watch?v=pnH1J6da6GU">Demi Lovato - Sorry not Sorry (feat. Tori Kelly) </a><br>- <a href="https://www.youtube.com/watch?v=kHQWc0Ps8iE">Ed Sheeran - Perfect (Tori Kelly cover)</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 23 Jul 2021 21:13:42 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3dd10a5f/47c2813f.mp3" length="9455251" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/1pLjqRXHVDGIvQ02YviL6hZO2gLQE-dz__9TdzxGhlI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzYwMTU4NS8x/NjI3MDg5MjY3LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>731</itunes:duration>
      <itunes:summary>A sampling of Tori Kelly on "Quarantea with Tori".</itunes:summary>
      <itunes:subtitle>A sampling of Tori Kelly on "Quarantea with Tori".</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Secret To Great Interviewing [Debbie Millman, Jay Acunzo]</title>
      <itunes:episode>136</itunes:episode>
      <podcast:episode>136</podcast:episode>
      <itunes:title>The Secret To Great Interviewing [Debbie Millman, Jay Acunzo]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d28aaa5b-d4cd-4568-8991-4377fb07d661</guid>
      <link>https://mixtape.swyx.io/episodes/the-secret-to-great-interviewing-debbie-millman-jay-acunzo</link>
      <description>
        <![CDATA[<p><strong>Source</strong>: <a href="https://3clipspodcast.com/design-matters-deep-research-as-respect-ft-debbie-millman/">https://3clipspodcast.com/design-matters-deep-research-as-respect-ft-debbie-millman/</a></p><p>Debbie Millman of the Design Matters podcast shows how she gets tender, emotional moments from her guests.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Source</strong>: <a href="https://3clipspodcast.com/design-matters-deep-research-as-respect-ft-debbie-millman/">https://3clipspodcast.com/design-matters-deep-research-as-respect-ft-debbie-millman/</a></p><p>Debbie Millman of the Design Matters podcast shows how she gets tender, emotional moments from her guests.</p>]]>
      </content:encoded>
      <pubDate>Thu, 22 Jul 2021 21:44:43 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5961d999/040ab4fd.mp3" length="6900119" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>432</itunes:duration>
      <itunes:summary>When was the last time you did something for the first time?</itunes:summary>
      <itunes:subtitle>When was the last time you did something for the first time?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Genius of Apple's Name [Brent Schlender]</title>
      <itunes:episode>135</itunes:episode>
      <podcast:episode>135</podcast:episode>
      <itunes:title>The Genius of Apple's Name [Brent Schlender]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ae704c04-396d-4145-a648-ac93f3add769</guid>
      <link>https://mixtape.swyx.io/episodes/the-genius-of-apples-name-brent-schlender</link>
      <description>
        <![CDATA[<p>I recently started <a href="https://amzn.to/3BsnXH3">the audiobook version of Brent Schlender's Becoming Steve Jobs</a> and this passage on Apple's name made me stop in my tracks:</p>"There are different tales about the origin of the name, but it was a brilliant decision. Years later, Lee Clow, Steve’s longtime collaborator on Apple’s distinctive brand of advertising, told me, “<strong>I honestly believe that his intuition was that they were going to change people’s lives by giving them technology they didn’t know they needed, that would be different from anything they knew. So they needed something friendly and approachable and likable.</strong> He took a page out of Sony’s book, because Sony was originally called Tokyo Telecommunications Engineering Corporation, and [cofounder] Akio Morita said they needed something much more approachable.”<p><br></p>"Indeed, adopting the name Apple foreshadows the expansiveness and originality Steve would bring to the creation of these new machines. It’s suggestive of so much: the Garden of Eden, and the humanity — both good and bad — resulting from Eve’s bite of the fruit from the Tree of Knowledge; Johnny Appleseed, the great sower of plentitude from American myth; the Beatles and their own record label, a connection that would lead to litigation years later; Isaac Newton, the plummeting apple, and the spark of an idea; American as apple pie; the legend of William Tell, who saved his own life and that of his son by using his crossbow to pierce an apple perched on the son’s head; wholesomeness, fecundity, and, of course, the natural world."<p><br></p><strong>Apple is not a word for geeks</strong>, unlike Asus, Compaq, Control Data, Data General, DEC, IBM, Sperry Rand, Texas Instruments, or Wipro, to mention some less felicitously named computer companies. It hints at a company that would bring, as it eventually did, humanism and creativity to the science and engineering of computers. As Clow suggests, settling on Apple was a great, intuitive decision. Steve was innately comfortable trusting his gut; it’s a characteristic of the best entrepreneurs, a necessity for anyone who wants to make a living developing things no one has ever quite imagined before.<p><br>I don't know how many times I've looked at names like Asus, IBM, Wipro, and Texas Instruments and never reflected on how they are clearly less friendly than "Apple". It's obvious in retrospect — the best kind of obvious.</p><p>Longtime readers here will know I have opinions on <a href="https://www.swyx.io/how-to-name-things/">How to Name Things</a> - mostly in code. It's easy to have strong opinions about stuff only developers see since user validation is just asking people like yourself. It's much harder to name something consumer facing. Here are some useful rules I gleaned from Apple:</p><ul><li>Two syllables max</li><li>Familiar English word - literal 5 year olds can spell and pronounce it right</li><li>Starts with A - useful for alphabetical sort. <a href="http://blog.idonethis.com/startup-name/">Amazon did this too</a></li><li>Name leads to easy logo/swag/branding ideas</li><li>Evoke aspirational qualities - knowledge, health, nature</li></ul><p>I've vacillated somewhat on whether or not to use an English word for a name. My current company, <a href="http://temporal.io/">Temporal</a>, is an English word, and by sheer misfortune it exactly coincided with <a href="https://github.com/tc39/proposal-temporal">the Temporal JavaScript proposal</a>. Given that we aim to <a href="https://github.com/temporalio/sdk-node">release a JS SDK soon</a>, this is regrettable potential confusion in every customer conversation. Whereas if you just make up a word, like "Netlify", or "Serverless", you not only ensure that you never clash with anyone, you also shoot right to the top in SEO results. Then again, people can just append "Apple Computer" or "Apple Macintosh" and do fine.</p><p>Whatever you do, the worst outcome of naming something an English word is <a href="https://twitter.com/zachleat/status/1387103114604470272?s=20">if it leads people to assume it does something different than you intend</a>. It can help to do a sanity check by asking people to guess what your thing does without context.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I recently started <a href="https://amzn.to/3BsnXH3">the audiobook version of Brent Schlender's Becoming Steve Jobs</a> and this passage on Apple's name made me stop in my tracks:</p>"There are different tales about the origin of the name, but it was a brilliant decision. Years later, Lee Clow, Steve’s longtime collaborator on Apple’s distinctive brand of advertising, told me, “<strong>I honestly believe that his intuition was that they were going to change people’s lives by giving them technology they didn’t know they needed, that would be different from anything they knew. So they needed something friendly and approachable and likable.</strong> He took a page out of Sony’s book, because Sony was originally called Tokyo Telecommunications Engineering Corporation, and [cofounder] Akio Morita said they needed something much more approachable.”<p><br></p>"Indeed, adopting the name Apple foreshadows the expansiveness and originality Steve would bring to the creation of these new machines. It’s suggestive of so much: the Garden of Eden, and the humanity — both good and bad — resulting from Eve’s bite of the fruit from the Tree of Knowledge; Johnny Appleseed, the great sower of plentitude from American myth; the Beatles and their own record label, a connection that would lead to litigation years later; Isaac Newton, the plummeting apple, and the spark of an idea; American as apple pie; the legend of William Tell, who saved his own life and that of his son by using his crossbow to pierce an apple perched on the son’s head; wholesomeness, fecundity, and, of course, the natural world."<p><br></p><strong>Apple is not a word for geeks</strong>, unlike Asus, Compaq, Control Data, Data General, DEC, IBM, Sperry Rand, Texas Instruments, or Wipro, to mention some less felicitously named computer companies. It hints at a company that would bring, as it eventually did, humanism and creativity to the science and engineering of computers. As Clow suggests, settling on Apple was a great, intuitive decision. Steve was innately comfortable trusting his gut; it’s a characteristic of the best entrepreneurs, a necessity for anyone who wants to make a living developing things no one has ever quite imagined before.<p><br>I don't know how many times I've looked at names like Asus, IBM, Wipro, and Texas Instruments and never reflected on how they are clearly less friendly than "Apple". It's obvious in retrospect — the best kind of obvious.</p><p>Longtime readers here will know I have opinions on <a href="https://www.swyx.io/how-to-name-things/">How to Name Things</a> - mostly in code. It's easy to have strong opinions about stuff only developers see since user validation is just asking people like yourself. It's much harder to name something consumer facing. Here are some useful rules I gleaned from Apple:</p><ul><li>Two syllables max</li><li>Familiar English word - literal 5 year olds can spell and pronounce it right</li><li>Starts with A - useful for alphabetical sort. <a href="http://blog.idonethis.com/startup-name/">Amazon did this too</a></li><li>Name leads to easy logo/swag/branding ideas</li><li>Evoke aspirational qualities - knowledge, health, nature</li></ul><p>I've vacillated somewhat on whether or not to use an English word for a name. My current company, <a href="http://temporal.io/">Temporal</a>, is an English word, and by sheer misfortune it exactly coincided with <a href="https://github.com/tc39/proposal-temporal">the Temporal JavaScript proposal</a>. Given that we aim to <a href="https://github.com/temporalio/sdk-node">release a JS SDK soon</a>, this is regrettable potential confusion in every customer conversation. Whereas if you just make up a word, like "Netlify", or "Serverless", you not only ensure that you never clash with anyone, you also shoot right to the top in SEO results. Then again, people can just append "Apple Computer" or "Apple Macintosh" and do fine.</p><p>Whatever you do, the worst outcome of naming something an English word is <a href="https://twitter.com/zachleat/status/1387103114604470272?s=20">if it leads people to assume it does something different than you intend</a>. It can help to do a sanity check by asking people to guess what your thing does without context.</p>]]>
      </content:encoded>
      <pubDate>Wed, 21 Jul 2021 22:20:36 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5b2833c4/c15ebd96.mp3" length="3585542" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/fMO0zJn3hgSM7NszEoxGCLTdvTSUQvngft1aNnrckUk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU5OTcyOS8x/NjI2OTIwNDM2LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>234</itunes:duration>
      <itunes:summary>A powerful property of Apple's name that I had never considered before.</itunes:summary>
      <itunes:subtitle>A powerful property of Apple's name that I had never considered before.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Elegant Software [Joel Spolsky]</title>
      <itunes:episode>134</itunes:episode>
      <podcast:episode>134</podcast:episode>
      <itunes:title>Elegant Software [Joel Spolsky]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ac8bbc35-fb9a-424d-a0d1-db161602d050</guid>
      <link>https://mixtape.swyx.io/episodes/elegant-software-joel-spolsky</link>
      <description>
        <![CDATA[<p>Two anecdotes from StackOverflow founder Joel Spolsky, on how Google and Amazon wrote elegant software that balances simplicity and power.</p><p>Audio: <a href="https://www.listennotes.com/podcasts/business-of/ep-70-simplicity-vs-value-in-YaRkM5T41IN/">https://www.listennotes.com/podcasts/business-of/ep-70-simplicity-vs-value-in-YaRkM5T41IN/</a> (45mins in)<br>Talk video: <a href="https://businessofsoftware.org/2009/01/joel-spolsky-at-business-of-software-2009-video/">https://businessofsoftware.org/2009/01/joel-spolsky-at-business-of-software-2009-video/</a></p><p><br>Oct 2021 update - I snipped it here: <a href="https://youtu.be/-QqIyICyXbU">https://youtu.be/-QqIyICyXbU</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Two anecdotes from StackOverflow founder Joel Spolsky, on how Google and Amazon wrote elegant software that balances simplicity and power.</p><p>Audio: <a href="https://www.listennotes.com/podcasts/business-of/ep-70-simplicity-vs-value-in-YaRkM5T41IN/">https://www.listennotes.com/podcasts/business-of/ep-70-simplicity-vs-value-in-YaRkM5T41IN/</a> (45mins in)<br>Talk video: <a href="https://businessofsoftware.org/2009/01/joel-spolsky-at-business-of-software-2009-video/">https://businessofsoftware.org/2009/01/joel-spolsky-at-business-of-software-2009-video/</a></p><p><br>Oct 2021 update - I snipped it here: <a href="https://youtu.be/-QqIyICyXbU">https://youtu.be/-QqIyICyXbU</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 20 Jul 2021 21:40:57 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>472</itunes:duration>
      <itunes:summary>Two anecdotes from StackOverflow founder Joel Spolsky, on how Google and Amazon wrote elegant software that balances simplicity and power.</itunes:summary>
      <itunes:subtitle>Two anecdotes from StackOverflow founder Joel Spolsky, on how Google and Amazon wrote elegant software that balances simplicity and power.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Challenges of Building Community [Tropical MBA]</title>
      <itunes:episode>133</itunes:episode>
      <podcast:episode>133</podcast:episode>
      <itunes:title>The Challenges of Building Community [Tropical MBA]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/the-challenges-of-building-community-tropical-mba</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.tropicalmba.com/ten-years-dynamite-circle/">https://www.tropicalmba.com/ten-years-dynamite-circle/</a> (24 mins in)<br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.tropicalmba.com/ten-years-dynamite-circle/">https://www.tropicalmba.com/ten-years-dynamite-circle/</a> (24 mins in)<br></p>]]>
      </content:encoded>
      <pubDate>Tue, 20 Jul 2021 02:12:34 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/bae65ce2/1715d5e1.mp3" length="7597757" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>519</itunes:duration>
      <itunes:summary>Community is so hot right now, but nobody ever talks about the downsides.</itunes:summary>
      <itunes:subtitle>Community is so hot right now, but nobody ever talks about the downsides.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Why Invest in Developer Community? GitHub OCTO Speaker Series</title>
      <itunes:episode>132</itunes:episode>
      <podcast:episode>132</podcast:episode>
      <itunes:title>[Weekend Drop] Why Invest in Developer Community? GitHub OCTO Speaker Series</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2fb4dae2-d049-4f21-aeeb-29de1250d80c</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-why-invest-in-developer-community-github-octo-speaker-series</link>
      <description>
        <![CDATA[<ul><li>Video: <a href="https://www.youtube.com/watch?v=lN9FphNMJbY">https://octo.github.com/speakerseries/swyx</a></li><li>Blog Post: <a href="https://codingcareer.circle.so/c/dx-blog/technical-community-builder-is-the-hottest-new-job-in-tech">https://codingcareer.circle.so/c/dx-blog/technical-community-builder-is-the-hottest-new-job-in-tech</a></li><li>Slide dec: <a href="https://docs.google.com/presentation/d/1WGCfellGTboDwtM_D9uMwsHtD0qCFeBv6AYNUSxlDLg/edit?usp=sharing">https://docs.google.com/presentation/d/1WGCfellGTboDwtM_D9uMwsHtD0qCFeBv6AYNUSxlDLg/edit?usp=sharing</a></li><li>My talk at Heroku's conference where I met Idan: <a href="https://www.youtube.com/watch?v=1_w1YWCHXFg">https://www.youtube.com/watch?v=1_w1YWCHXFg</a></li></ul><p><br><strong>Timestamps</strong></p><ul><li>00:01:17 Intro presentation on Why Dev Community</li><li>00:16:15 Discussion between Idan, Brian, and Swyx</li></ul><p><br><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] Hey everyone! On weekends, we do long form audio from one of my conversations with people. </p><p>[00:00:06] And a few months ago, I published an article on why technical community building is the hardest new job in tech. And it got a lot of traction. In fact, some of the other weekend drops on this podcast are related to that. Podcasts, but I was invited by the GitHub office of the CTO to talk about it. </p><p>[00:00:25] These are two people that I knew from prior engagements before. Idan Gazit. I actually  met at the Heroku conference. When I spoke aboutNetlify CLI and Netlify Dev. And then Brian Douglas, BDougie , it was the dev advocate at Netlify before any of us were dev because another fi. So he kind of pioneered and originated the role, which I stepped into. </p><p>[00:00:46] And both of them are just very well. The tunes to dev community. So I thought we had a really good conversation. About it. So the first part of this talk basically is me presenting a few slides on the, my thoughts on dev community. And then it was just a freeform discussion between. Myself and these two experts at GitHub. so enjoy </p><p>[00:01:17] <strong>Idan Gazit: </strong>[00:01:17] Hello, welcome to the Octo speaker series. My name is Eden and I'm with Gibbs office of the CTO. We look at the future of development, developer experiences and try to figure out how to make development faster, safer, easier, more accessible to more people and more situations. All I find jazz today we're trying something a little different.</p><p>[00:01:43] Our guest is GitHub Star, Shawn Wang, better known by his internet handles Swyx and we'll also be joined by Brian Douglas, AKA B Douggie, who is a developer advocate and educator, and my colleague here at get hub. So, excited for that. I first met Swyx at a conference in the before times before the Corona, almost two years ago when he was giving a talk about state machines for building CLIs.</p><p>[00:02:07]I knew of him in the context of his famous learning in public essay. And the talk that he gave was a fantastic demonstration of that diving into an area where he had relatively little expertise and making sense of that territory and jumping back out to explain it to the rest of us after his talk, he can.</p><p>[00:02:28] To me that he he's actually a refugee from programming, Excel for finance. And I think coming out of that background, Swyx excels at finding that place of empathy for developers in the middle of the unglamorous, the hard parts of development the parts that we don't like to show off to one another, because they don't make us look smart.</p><p>[00:02:49] They don't make us look, look cool. His work normalizes, the feeling of I'm stupid right now, which is very much a part of every developer journey and with which I identify very, very much. I think that's what makes his thoughts on community building so relatable and so topical developer facing businesses have to find a way to channel empathy into action.</p><p>[00:03:13] And Swyx is figuring that out in all of its messiness in public for us to see and learn from. And in fact the reason I reached out to invite them onto the show is this recent post that he wrote called technical community builders. And looking critically at, at how that's different from the way Deborah has done today.</p><p>[00:03:30]And I think this is a very interesting take on the future of, of, of this business function for developer facing businesses.  Okay. So before I bring him on I'll remind everybody that we have a code of conduct it's really important to me that chat is a place where everyone feels welcome. So, please make sure to make that possible.</p><p>[00:03:47] And without further ado I would like to welcome Swyx and be Douggie. Hello. </p><p>[00:03:52]<strong>swyx: </strong>[00:03:52] Hey, Hey, Hey  </p><p>[00:03:54] <strong>Idan Gazit: </strong>[00:03:54] Swyx, you're, you're out in Singapore and it's like the middle of your night. Thank you so much for coming in and joining us for, for, for this talk. </p><p>[00:04:02] <strong>swyx: </strong>[00:04:02] Oh, it's my pleasure. Yeah, I mean, I work specific hours specific time anyway, so, this is I guess the start of my day. </p><p>[00:04:10] <strong>Idan Gazit: </strong>[00:04:10] Okay, well, good morning to you then.</p><p>[00:04:12]Doug, </p><p>[00:04:14] <strong>Brian Douglas: </strong>[00:04:14] I'm doing perfectly fine enjoying my normal time of the day, </p><p>[00:04:19] <strong>Idan Gazit: </strong>[00:04:19] the north, the morning. That includes the day star. Fantastic. Swyx you said that you wanted to give a little bit of a, an upfront a mini talk about this before we dive into this discussion. Why don't I bring you on.</p><p>[00:04:35] There we go. Okay. So like enlighten us. </p><p>[00:04:39] <strong>swyx: </strong>[00:04:39] I can't, I can't actually see the screen cause I just have my slides full screen. So just pause me if there's anything I just wanted to, I guess, set some context for people who may not have read the post. You know, I think you and I, and, and Douggie, like we, we've all talked about community for a bit, so we may have more context than others.</p><p>[00:04:58] And so I just wanted to, you know, whip up a few slides just to set some context and then we can actually talk because I'm very inspired by what GitHub does. And I'm definitely learning a lot from what you know, you guys do for, for community. Okay. So why invest in developer community a little bit?</p><p>[00:05:16] I feel like this is a bit obvious, but, but the reason I write, like I would normally never write something like this because it just seems obvious. But the reason I write about it is I do a lot of conversations with startups and Sometimes for investing sometimes just to give dev REL advice sometimes, you know, marketing or whatever other network I can offer to startups.</p><p>[00:05:38] I, I often do that. But in, in the past week or so, like at least when I wrote that book blog posts in one week, I had three conversations that all ended in can you help us find somebody to build developer community? And I was like, okay, this is, this is not just like one-off thing. This is a trend.</p><p>[00:05:53] A lot of startup founders are feeling and there's no one really dedicated to it. There, there are people of course, but it's not like a, an industry trend yet. So I decided to write a blog post about that. And that's, that's why, I guess we're here today to talk about going on. Wait, wait, communities becoming more of a thing.</p><p>[00:06:12] Always has been a thing, but it's becoming more of a thing and maybe professionalizing as well. So a bi...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Video: <a href="https://www.youtube.com/watch?v=lN9FphNMJbY">https://octo.github.com/speakerseries/swyx</a></li><li>Blog Post: <a href="https://codingcareer.circle.so/c/dx-blog/technical-community-builder-is-the-hottest-new-job-in-tech">https://codingcareer.circle.so/c/dx-blog/technical-community-builder-is-the-hottest-new-job-in-tech</a></li><li>Slide dec: <a href="https://docs.google.com/presentation/d/1WGCfellGTboDwtM_D9uMwsHtD0qCFeBv6AYNUSxlDLg/edit?usp=sharing">https://docs.google.com/presentation/d/1WGCfellGTboDwtM_D9uMwsHtD0qCFeBv6AYNUSxlDLg/edit?usp=sharing</a></li><li>My talk at Heroku's conference where I met Idan: <a href="https://www.youtube.com/watch?v=1_w1YWCHXFg">https://www.youtube.com/watch?v=1_w1YWCHXFg</a></li></ul><p><br><strong>Timestamps</strong></p><ul><li>00:01:17 Intro presentation on Why Dev Community</li><li>00:16:15 Discussion between Idan, Brian, and Swyx</li></ul><p><br><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] Hey everyone! On weekends, we do long form audio from one of my conversations with people. </p><p>[00:00:06] And a few months ago, I published an article on why technical community building is the hardest new job in tech. And it got a lot of traction. In fact, some of the other weekend drops on this podcast are related to that. Podcasts, but I was invited by the GitHub office of the CTO to talk about it. </p><p>[00:00:25] These are two people that I knew from prior engagements before. Idan Gazit. I actually  met at the Heroku conference. When I spoke aboutNetlify CLI and Netlify Dev. And then Brian Douglas, BDougie , it was the dev advocate at Netlify before any of us were dev because another fi. So he kind of pioneered and originated the role, which I stepped into. </p><p>[00:00:46] And both of them are just very well. The tunes to dev community. So I thought we had a really good conversation. About it. So the first part of this talk basically is me presenting a few slides on the, my thoughts on dev community. And then it was just a freeform discussion between. Myself and these two experts at GitHub. so enjoy </p><p>[00:01:17] <strong>Idan Gazit: </strong>[00:01:17] Hello, welcome to the Octo speaker series. My name is Eden and I'm with Gibbs office of the CTO. We look at the future of development, developer experiences and try to figure out how to make development faster, safer, easier, more accessible to more people and more situations. All I find jazz today we're trying something a little different.</p><p>[00:01:43] Our guest is GitHub Star, Shawn Wang, better known by his internet handles Swyx and we'll also be joined by Brian Douglas, AKA B Douggie, who is a developer advocate and educator, and my colleague here at get hub. So, excited for that. I first met Swyx at a conference in the before times before the Corona, almost two years ago when he was giving a talk about state machines for building CLIs.</p><p>[00:02:07]I knew of him in the context of his famous learning in public essay. And the talk that he gave was a fantastic demonstration of that diving into an area where he had relatively little expertise and making sense of that territory and jumping back out to explain it to the rest of us after his talk, he can.</p><p>[00:02:28] To me that he he's actually a refugee from programming, Excel for finance. And I think coming out of that background, Swyx excels at finding that place of empathy for developers in the middle of the unglamorous, the hard parts of development the parts that we don't like to show off to one another, because they don't make us look smart.</p><p>[00:02:49] They don't make us look, look cool. His work normalizes, the feeling of I'm stupid right now, which is very much a part of every developer journey and with which I identify very, very much. I think that's what makes his thoughts on community building so relatable and so topical developer facing businesses have to find a way to channel empathy into action.</p><p>[00:03:13] And Swyx is figuring that out in all of its messiness in public for us to see and learn from. And in fact the reason I reached out to invite them onto the show is this recent post that he wrote called technical community builders. And looking critically at, at how that's different from the way Deborah has done today.</p><p>[00:03:30]And I think this is a very interesting take on the future of, of, of this business function for developer facing businesses.  Okay. So before I bring him on I'll remind everybody that we have a code of conduct it's really important to me that chat is a place where everyone feels welcome. So, please make sure to make that possible.</p><p>[00:03:47] And without further ado I would like to welcome Swyx and be Douggie. Hello. </p><p>[00:03:52]<strong>swyx: </strong>[00:03:52] Hey, Hey, Hey  </p><p>[00:03:54] <strong>Idan Gazit: </strong>[00:03:54] Swyx, you're, you're out in Singapore and it's like the middle of your night. Thank you so much for coming in and joining us for, for, for this talk. </p><p>[00:04:02] <strong>swyx: </strong>[00:04:02] Oh, it's my pleasure. Yeah, I mean, I work specific hours specific time anyway, so, this is I guess the start of my day. </p><p>[00:04:10] <strong>Idan Gazit: </strong>[00:04:10] Okay, well, good morning to you then.</p><p>[00:04:12]Doug, </p><p>[00:04:14] <strong>Brian Douglas: </strong>[00:04:14] I'm doing perfectly fine enjoying my normal time of the day, </p><p>[00:04:19] <strong>Idan Gazit: </strong>[00:04:19] the north, the morning. That includes the day star. Fantastic. Swyx you said that you wanted to give a little bit of a, an upfront a mini talk about this before we dive into this discussion. Why don't I bring you on.</p><p>[00:04:35] There we go. Okay. So like enlighten us. </p><p>[00:04:39] <strong>swyx: </strong>[00:04:39] I can't, I can't actually see the screen cause I just have my slides full screen. So just pause me if there's anything I just wanted to, I guess, set some context for people who may not have read the post. You know, I think you and I, and, and Douggie, like we, we've all talked about community for a bit, so we may have more context than others.</p><p>[00:04:58] And so I just wanted to, you know, whip up a few slides just to set some context and then we can actually talk because I'm very inspired by what GitHub does. And I'm definitely learning a lot from what you know, you guys do for, for community. Okay. So why invest in developer community a little bit?</p><p>[00:05:16] I feel like this is a bit obvious, but, but the reason I write, like I would normally never write something like this because it just seems obvious. But the reason I write about it is I do a lot of conversations with startups and Sometimes for investing sometimes just to give dev REL advice sometimes, you know, marketing or whatever other network I can offer to startups.</p><p>[00:05:38] I, I often do that. But in, in the past week or so, like at least when I wrote that book blog posts in one week, I had three conversations that all ended in can you help us find somebody to build developer community? And I was like, okay, this is, this is not just like one-off thing. This is a trend.</p><p>[00:05:53] A lot of startup founders are feeling and there's no one really dedicated to it. There, there are people of course, but it's not like a, an industry trend yet. So I decided to write a blog post about that. And that's, that's why, I guess we're here today to talk about going on. Wait, wait, communities becoming more of a thing.</p><p>[00:06:12] Always has been a thing, but it's becoming more of a thing and maybe professionalizing as well. So a bi...</p>]]>
      </content:encoded>
      <pubDate>Sun, 18 Jul 2021 15:20:56 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/1khhP7Ax6FSV8nBleSD9gOdMjGA8kqp98YSVRHqTs68/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU5NTg3Ni8x/NjI2NjM2NDk2LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>3273</itunes:duration>
      <itunes:summary>I was invited to present for GitHub's Office of the CTO and chatted dev community with Idan Gazit and Brian Douglas!</itunes:summary>
      <itunes:subtitle>I was invited to present for GitHub's Office of the CTO and chatted dev community with Idan Gazit and Brian Douglas!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Still Alive - Frank Sinatra Swing Cover</title>
      <itunes:episode>131</itunes:episode>
      <podcast:episode>131</podcast:episode>
      <itunes:title>[Music Fridays] Still Alive - Frank Sinatra Swing Cover</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">68b4579b-6afd-44ef-ab86-322c43cca6d9</guid>
      <link>https://mixtape.swyx.io/episodes/still-alive-frank-sinatra-swing-cover-jonathan-coulton-8-bit-big-band</link>
      <description>
        <![CDATA[<p>Original "Still Alive" song: <a href="https://www.youtube.com/watch?v=Y6ljFaKRTrI">https://www.youtube.com/watch?v=Y6ljFaKRTrI</a></p><p>Still Alive - Frank Sinatra Big Band Swing Version (The 8-Bit Big Band): <a href="https://www.youtube.com/watch?v=22vbhTi1ieI">https://www.youtube.com/watch?v=22vbhTi1ieI</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Original "Still Alive" song: <a href="https://www.youtube.com/watch?v=Y6ljFaKRTrI">https://www.youtube.com/watch?v=Y6ljFaKRTrI</a></p><p>Still Alive - Frank Sinatra Big Band Swing Version (The 8-Bit Big Band): <a href="https://www.youtube.com/watch?v=22vbhTi1ieI">https://www.youtube.com/watch?v=22vbhTi1ieI</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 17 Jul 2021 01:48:47 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>268</itunes:duration>
      <itunes:summary>An amazing cover of a classic computer game song.</itunes:summary>
      <itunes:subtitle>An amazing cover of a classic computer game song.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Be Kelsey Hightower [Kelsey Hightower]</title>
      <itunes:episode>130</itunes:episode>
      <podcast:episode>130</podcast:episode>
      <itunes:title>How to Be Kelsey Hightower [Kelsey Hightower]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/how-to-be-kelsey-hightower-kelsey-hightower</link>
      <description>
        <![CDATA[<p><strong>Audio Source:</strong> <a href="https://www.listennotes.com/podcasts/the-popcast-with/episode-77-googles-kelsey-1hEI5D-Myci/">https://www.listennotes.com/podcasts/the-popcast-with/episode-77-googles-kelsey-1hEI5D-Myci/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Audio Source:</strong> <a href="https://www.listennotes.com/podcasts/the-popcast-with/episode-77-googles-kelsey-1hEI5D-Myci/">https://www.listennotes.com/podcasts/the-popcast-with/episode-77-googles-kelsey-1hEI5D-Myci/</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 16 Jul 2021 01:00:15 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>239</itunes:duration>
      <itunes:summary>You're no better than anyone else, and no one is better than you.</itunes:summary>
      <itunes:subtitle>You're no better than anyone else, and no one is better than you.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How To Die Well [Kathryn Mannix]</title>
      <itunes:episode>129</itunes:episode>
      <podcast:episode>129</podcast:episode>
      <itunes:title>How To Die Well [Kathryn Mannix]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/how-to-die-well-kathryn-minnix</link>
      <description>
        <![CDATA[<p>Audio source and show notes: <a href="https://simplify.simplecast.com/episodes/kathryn-mannix-how-to-die-well">https://simplify.simplecast.com/episodes/kathryn-mannix-how-to-die-well</a></p><p>"Dying is not as bad as you think": <a href="https://www.bbc.co.uk/ideas/videos/dying-is-not-as-bad-as-you-think/p062m0xt/player">https://www.bbc.co.uk/ideas/videos/dying-is-not-as-bad-as-you-think/p062m0xt/player</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source and show notes: <a href="https://simplify.simplecast.com/episodes/kathryn-mannix-how-to-die-well">https://simplify.simplecast.com/episodes/kathryn-mannix-how-to-die-well</a></p><p>"Dying is not as bad as you think": <a href="https://www.bbc.co.uk/ideas/videos/dying-is-not-as-bad-as-you-think/p062m0xt/player">https://www.bbc.co.uk/ideas/videos/dying-is-not-as-bad-as-you-think/p062m0xt/player</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 15 Jul 2021 01:37:40 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>499</itunes:duration>
      <itunes:summary>The questions and rituals to prepare for death, practically and emotionally.</itunes:summary>
      <itunes:subtitle>The questions and rituals to prepare for death, practically and emotionally.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Explain Things Well [Neil deGrasse Tyson]</title>
      <itunes:episode>128</itunes:episode>
      <podcast:episode>128</podcast:episode>
      <itunes:title>How to Explain Things Well [Neil deGrasse Tyson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">24ed22e3-0a71-40d6-9b58-0ff97a04e5a8</guid>
      <link>https://mixtape.swyx.io/episodes/how-to-explain-things-well-neil-degrasse-tyson</link>
      <description>
        <![CDATA[<p><strong>Audio source:</strong> <a href="https://www.jordanharbinger.com/neil-degrasse-tyson-cosmic-queries-for-the-acutely-curious/">https://www.jordanharbinger.com/neil-degrasse-tyson-cosmic-queries-for-the-acutely-curious/</a> 22 mins in</p><p><strong>Transcript</strong></p><p>[00:21:14] I would love to know how you develop your skills to be able to explain and communicate complex ideas effectively to the everyday person or any suggestions for people struggling in this area, because you must have worked really, really hard to be able to go, "Okay, your level of understanding is right here because you're 16, 12 or 41, and you just don't have a good science background. I'm going to now make this digestible for you." And you do that seemingly on the fly on talk shows like on the Daily Show or on TV, possibly even live. So it's not like, "Oh, Hey Neil, we're going to ask you all this stuff, come up with a clever sounding soundbite." Like you got really, really good at that through a lot of hard work I assume. </p><p>[00:21:55] <strong>Neil deGrasse Tyson: </strong>Well, first thank you for not saying, "Oh, you're so good at it. It must be natural." </p><p>[00:22:00] <strong>Jordan Harbinger: </strong>I know it's not — no one's that good at that naturally. </p><p>[00:22:03] <strong>Neil deGrasse Tyson: </strong>Thank you for granting me the expectation that it's the product of hard work. So that's my first, thank you. Second, I remembered — you know, I go back. I'm an old man now. So let me go back many decades. And I started explaining things to people because they'd asked, "Oh, you're a natural physicist. I have this question." And I would monitor their attention span, their eyebrows, would they lean into the conversation or are they easily distracted? At what word did I utter did they then lose interest? By the way, any writer thinks this way all the time, because the moment you lose someone in that sentence, they're gone. They're never coming back to your novel. Hence is the important review of a novel — it was a page turner, right? Where you kept wanting to hear more. So somehow the author has gotten under your skin in a good way and keeps you coming, sentence by sentence, idea by idea. So there I am explaining things and not everything is working, the words I'm using that they're not understanding. So I'm taking mental note of this because I say to myself, if this happens again, I want to avoid those pitfalls. I mean, why not? If it's done incrementally, how much effort is that? </p><p>[00:23:15] But you also have to pay attention to body language. You have to monitor, are they interested or not? And if you're not, it's just like the professor facing the chalkboard or the class, if you're not even looking or paying attention, you will fail because you're not going to be reading what works with them. So I make note, "Oh, this works for person of this age group, but not this age group or this kind of background or if they're from this part of the country. Okay, or this part of the world, all of this is an assembled encyclopedia — that sounds so antiseptic — an assembled toolbox for me to reach it — utility belt. There you go. </p><p>[00:23:54] <strong>Jordan Harbinger: </strong>There you go. Yeah. </p><p>[00:23:55] <strong>Neil deGrasse Tyson: </strong>I'm Batman. Everybody wants to be Batman. It's my utility belt. And I find out what their interests are and I clad the science that I'm describing on what they came to me with. Are they fluent in pop culture or are they religious? Are they ambitious? Are they not ambitious? All of these things shape what words I choose and hardly anything I ever say, do I say without having first written it down. </p><p>[00:24:23] <strong>Jordan Harbinger: </strong>Really? Like even the soundbites on like a show you'll have written that in the past and used it on before. </p><p>[00:24:28] <strong>Neil deGrasse Tyson: </strong>Yes. But I've worded differently. I'll say, I've written so much about all of these topics that when the topic comes up, I just access a carefully worded sentence that I spent time composing. So if science writing was just communicating information, you can just staple together Wiki pages on all the science topics, but well-written books don't read like Wiki pages as useful as Wiki pages are. You're not reading them to be page turners, right? You're reading them to get specific information. But if you're going to write a book or give a lecture, you want the words to matter to flow, to attract someone's interest.</p><p>[00:25:08] And so I'm going, "Oh, I have a better word that's shorter and less complicated. Let me use that. Yeah, that works." But now the next idea that follows it, these become templates within me and I have a good random access memory. Because if you spent that much time composing a sentence, you're going to remember that sentence. You're going to remember what the machinery was that went through your head. And I've written about basically every single science topic that I talk about publicly. So that helps a whole sentence is, can come out fully composed primarily because I already went through that same thought process. Unless you ask me a question that's so out of far left field, but then I can sort of assemble. I have words with me and I have, I can do this on the fly. I don't fear that. In fact, I welcome it. It gives me a new pocket in my utility belt to field questions of one nature versus another. </p><p>[00:25:58] <strong>Jordan Harbinger: </strong>On the flip side, if you encounter a topic in your life that you're not familiar with, which I assume happens, you know, just from anybody who reads, what's your process, to then understand that topic? Are you using something similar that you would use to teach other people to remember things yourself or wrap your mind around topics? </p><p>[00:26:13] <strong>Neil deGrasse Tyson: </strong>No. No, it's not about memory. Memory is good to have. It's good to have a good memory, but you know, it's even better to have a good understanding. </p><p>[00:26:20] <strong>Jordan Harbinger: </strong>Understanding, yeah. </p><p>[00:26:21] <strong>Neil deGrasse Tyson: </strong>When you have an understanding of something, you don't have to remember it because you just understand it. So I'll give, I think, a good example. So if you walk into a bookstore and you say, "Okay, where are your cookbooks?" "Oh, there'll be here." And there's an entire section of cookbooks regional, fast cook, slow cook. By the way, there are more cookbooks than there are elements on the periodic table. So what's going on there? The recipes are things you kind of memorize. Whereas if I say, "Where are the books on all the known physics in the universe?" Well, it's one corner of one shelf. There's like electromagnetism. There's gravity. There's light and it's that. And so I can come to you with a deep understanding of all manner of things that go on in the universe that derive from these four books. That's an understanding. I didn't memorize the books. </p><p>[00:27:12] <strong>Jordan Harbinger: </strong>Right. </p><p>[00:27:12] <strong>Neil deGrasse Tyson: </strong>It's not about memorization. It's about understanding how and why things work so that when you encounter something you've never seen before, you can invoke the principles of how and why things work to fully understand what's happening. And it empowers you to evaluate situations that you've never been in before. Let me take a quick side ramp here. Imagine two people in the workplace, all right. So the boss comes up and hands the worker some tasks. And the worker says, "I've never done this before. This is not in my job description." And the person de...</p>]]>
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      <content:encoded>
        <![CDATA[<p><strong>Audio source:</strong> <a href="https://www.jordanharbinger.com/neil-degrasse-tyson-cosmic-queries-for-the-acutely-curious/">https://www.jordanharbinger.com/neil-degrasse-tyson-cosmic-queries-for-the-acutely-curious/</a> 22 mins in</p><p><strong>Transcript</strong></p><p>[00:21:14] I would love to know how you develop your skills to be able to explain and communicate complex ideas effectively to the everyday person or any suggestions for people struggling in this area, because you must have worked really, really hard to be able to go, "Okay, your level of understanding is right here because you're 16, 12 or 41, and you just don't have a good science background. I'm going to now make this digestible for you." And you do that seemingly on the fly on talk shows like on the Daily Show or on TV, possibly even live. So it's not like, "Oh, Hey Neil, we're going to ask you all this stuff, come up with a clever sounding soundbite." Like you got really, really good at that through a lot of hard work I assume. </p><p>[00:21:55] <strong>Neil deGrasse Tyson: </strong>Well, first thank you for not saying, "Oh, you're so good at it. It must be natural." </p><p>[00:22:00] <strong>Jordan Harbinger: </strong>I know it's not — no one's that good at that naturally. </p><p>[00:22:03] <strong>Neil deGrasse Tyson: </strong>Thank you for granting me the expectation that it's the product of hard work. So that's my first, thank you. Second, I remembered — you know, I go back. I'm an old man now. So let me go back many decades. And I started explaining things to people because they'd asked, "Oh, you're a natural physicist. I have this question." And I would monitor their attention span, their eyebrows, would they lean into the conversation or are they easily distracted? At what word did I utter did they then lose interest? By the way, any writer thinks this way all the time, because the moment you lose someone in that sentence, they're gone. They're never coming back to your novel. Hence is the important review of a novel — it was a page turner, right? Where you kept wanting to hear more. So somehow the author has gotten under your skin in a good way and keeps you coming, sentence by sentence, idea by idea. So there I am explaining things and not everything is working, the words I'm using that they're not understanding. So I'm taking mental note of this because I say to myself, if this happens again, I want to avoid those pitfalls. I mean, why not? If it's done incrementally, how much effort is that? </p><p>[00:23:15] But you also have to pay attention to body language. You have to monitor, are they interested or not? And if you're not, it's just like the professor facing the chalkboard or the class, if you're not even looking or paying attention, you will fail because you're not going to be reading what works with them. So I make note, "Oh, this works for person of this age group, but not this age group or this kind of background or if they're from this part of the country. Okay, or this part of the world, all of this is an assembled encyclopedia — that sounds so antiseptic — an assembled toolbox for me to reach it — utility belt. There you go. </p><p>[00:23:54] <strong>Jordan Harbinger: </strong>There you go. Yeah. </p><p>[00:23:55] <strong>Neil deGrasse Tyson: </strong>I'm Batman. Everybody wants to be Batman. It's my utility belt. And I find out what their interests are and I clad the science that I'm describing on what they came to me with. Are they fluent in pop culture or are they religious? Are they ambitious? Are they not ambitious? All of these things shape what words I choose and hardly anything I ever say, do I say without having first written it down. </p><p>[00:24:23] <strong>Jordan Harbinger: </strong>Really? Like even the soundbites on like a show you'll have written that in the past and used it on before. </p><p>[00:24:28] <strong>Neil deGrasse Tyson: </strong>Yes. But I've worded differently. I'll say, I've written so much about all of these topics that when the topic comes up, I just access a carefully worded sentence that I spent time composing. So if science writing was just communicating information, you can just staple together Wiki pages on all the science topics, but well-written books don't read like Wiki pages as useful as Wiki pages are. You're not reading them to be page turners, right? You're reading them to get specific information. But if you're going to write a book or give a lecture, you want the words to matter to flow, to attract someone's interest.</p><p>[00:25:08] And so I'm going, "Oh, I have a better word that's shorter and less complicated. Let me use that. Yeah, that works." But now the next idea that follows it, these become templates within me and I have a good random access memory. Because if you spent that much time composing a sentence, you're going to remember that sentence. You're going to remember what the machinery was that went through your head. And I've written about basically every single science topic that I talk about publicly. So that helps a whole sentence is, can come out fully composed primarily because I already went through that same thought process. Unless you ask me a question that's so out of far left field, but then I can sort of assemble. I have words with me and I have, I can do this on the fly. I don't fear that. In fact, I welcome it. It gives me a new pocket in my utility belt to field questions of one nature versus another. </p><p>[00:25:58] <strong>Jordan Harbinger: </strong>On the flip side, if you encounter a topic in your life that you're not familiar with, which I assume happens, you know, just from anybody who reads, what's your process, to then understand that topic? Are you using something similar that you would use to teach other people to remember things yourself or wrap your mind around topics? </p><p>[00:26:13] <strong>Neil deGrasse Tyson: </strong>No. No, it's not about memory. Memory is good to have. It's good to have a good memory, but you know, it's even better to have a good understanding. </p><p>[00:26:20] <strong>Jordan Harbinger: </strong>Understanding, yeah. </p><p>[00:26:21] <strong>Neil deGrasse Tyson: </strong>When you have an understanding of something, you don't have to remember it because you just understand it. So I'll give, I think, a good example. So if you walk into a bookstore and you say, "Okay, where are your cookbooks?" "Oh, there'll be here." And there's an entire section of cookbooks regional, fast cook, slow cook. By the way, there are more cookbooks than there are elements on the periodic table. So what's going on there? The recipes are things you kind of memorize. Whereas if I say, "Where are the books on all the known physics in the universe?" Well, it's one corner of one shelf. There's like electromagnetism. There's gravity. There's light and it's that. And so I can come to you with a deep understanding of all manner of things that go on in the universe that derive from these four books. That's an understanding. I didn't memorize the books. </p><p>[00:27:12] <strong>Jordan Harbinger: </strong>Right. </p><p>[00:27:12] <strong>Neil deGrasse Tyson: </strong>It's not about memorization. It's about understanding how and why things work so that when you encounter something you've never seen before, you can invoke the principles of how and why things work to fully understand what's happening. And it empowers you to evaluate situations that you've never been in before. Let me take a quick side ramp here. Imagine two people in the workplace, all right. So the boss comes up and hands the worker some tasks. And the worker says, "I've never done this before. This is not in my job description." And the person de...</p>]]>
      </content:encoded>
      <pubDate>Wed, 14 Jul 2021 02:11:52 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>413</itunes:duration>
      <itunes:summary>Write it down, practice it a lot, watch how people react.</itunes:summary>
      <itunes:subtitle>Write it down, practice it a lot, watch how people react.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>How to Get Rid of Phobias [This American Life]</title>
      <itunes:episode>127</itunes:episode>
      <podcast:episode>127</podcast:episode>
      <itunes:title>How to Get Rid of Phobias [This American Life]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/how-to-get-rid-of-phobias-this-american-life</link>
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        <![CDATA[<p>Audio source: <a href="https://www.thisamericanlife.org/740/there-i-fixed-it">https://www.thisamericanlife.org/740/there-i-fixed-it</a></p><p><strong>Transcript</strong></p><p>As long as he could remember, going back to when he was a child, Sam was scared of spiders. But not scared in the normal way, where lots of us don't feel great when we see a big spider, or a snake, or a big bug, or whatever.</p><p><strong>Sam</strong></p><p><br>It invaded all aspects of my life at all points in the year. I was thinking about spiders all the time. Any room I walked into, I looked in the corners. I looked under the table, crouched down. Every night before I went to bed, I fully unmade my bed.</p><p><br>Walking down the street, I wouldn't walk under anything that-- I would try to avoid right angles to the best I could, because that's where a spider is going to make its web.</p><p><strong>Ira Glass</strong></p><p><br>But you were scared that one would fall on you? Or just because that's where they are?</p><p><strong>Sam</strong></p><p><br>Whether or not it would fall on me was really irrelevant. Just seeing a spider, not moving, moving, large, small, it just created a feeling in my body that was just-- I would shake. I would throw up. I would faint. And of course, if you're constantly going through your life looking for spiders, you'll find one.</p><p><strong>Ira Glass</strong></p><p><br>As a kid, he didn't do sleepovers, didn't do summer camp. Other kids made fun of him. People did not understand. People pitied him.</p><p><br>And when he grew up, it did not go away. His fear ruined dates. He once found a spider the size of your thumbnail in his car and sold the car that day.</p><p><strong>Sam</strong></p><p><br>I had went to psychiatrists for exposure therapy. I had went to psychiatrists to talk about it. I couldn't watch an image of a spider on a TV screen.</p><p><strong>Ira Glass</strong></p><p><br>Let me ask you, does this name mean anything to you?</p><p><strong>Sam</strong></p><p><br>Hmm?</p><p><strong>Ira Glass</strong></p><p><br>Peter Parker.</p><p><strong>Sam</strong></p><p><br>No. Oh, oh, <em>Spider</em> <em>Man.<br></em><br></p><p><strong>Ira Glass</strong></p><p><br>Yeah, could you watch those films?</p><p><strong>Sam</strong></p><p><br>No, absolutely not. I don't even know if <em>Spider</em> <em>Man</em> has anything to do with spiders, to be honest.</p><p><strong>Ira Glass</strong></p><p><br>And then, he was seeing a hypnotherapist, and it was going nowhere, when he read in <em>The</em> <em>New</em> <em>York</em> <em>Times</em> about this new treatment for phobias that can get full results in just one day. And he reached out to the doctor behind it, a psychologist, Dr. Merel Kindt in Amsterdam. And she invited him to be part of a study and get the treatment. He figured he had nothing to lose and flew to The Netherlands. A film crew captured what happened during his treatment for a documentary series called <em>A</em> <em>Cure</em> <em>for</em> <em>Fear.<br></em><br></p><p><strong>Merel Kindt</strong></p><p><br>You're doing fine.</p><p><strong>Sam</strong></p><p><br>I'm so nervous.</p><p><strong>Merel Kindt</strong></p><p><br>Yeah, it's OK.</p><p><strong>Ira Glass</strong></p><p><br>Sam and Dr. Kindt stand outside the door of her room. She opens it. He looks in. There's an aquarium with a brown, furry tarantula, maybe 4 or 5 inches in size.</p><p><strong>Merel Kindt</strong></p><p><br>Yes, there's a spider in the tank. But let's not wait too long. So it would be very good if you can already walk in the room, and then I close the door. Very good, great. We're doing very well.</p><p><strong>Sam</strong></p><p><br>I think you can hear that I was breathing hard, and I'm feeling that there is adrenaline. I crouch down, my arms crossed.</p><p><strong>Ira Glass</strong></p><p><br>Dr. Kindt then opens the door of the tank.</p><p><strong>Sam</strong></p><p><br>Oh, whoa, god. No, no, no, you're not going to make me look in there, are you?</p><p><strong>Merel Kindt</strong></p><p><br>Yes, I'm going to ask you.</p><p><strong>Sam</strong></p><p><br>[HYPERVENTILATING]</p><p><strong>Merel Kindt</strong></p><p><br>So please come with me. So step in here, and then close it. Very good. And then, can you also--</p><p><strong>Sam</strong></p><p><br>Oh god!</p><p><strong>Merel Kindt</strong></p><p><br>Very good, very good. Yeah, come. And--</p><p><strong>Sam</strong></p><p><br>No! Don't make me go in there!</p><p><strong>Ira Glass</strong></p><p><br>Then, to get the spider to move around this tank, she sprays it with water. And every time she plays it with water, the spider waves its legs or moves around a little.</p><p><strong>Sam</strong></p><p><br>Yeah.</p><p><strong>Merel Kindt</strong></p><p><br>OK. How high is your distress right now?</p><p><strong>Sam</strong></p><p><br>It's like 100.</p><p><strong>Merel Kindt</strong></p><p><br>OK, but it's very important not to move away.</p><p><strong>Sam</strong></p><p><br>OK, I'm not moving away.</p><p><strong>Merel Kindt</strong></p><p><br>All right, spray it a bit so that--</p><p><strong>Sam</strong></p><p><br>(SCREAMING) Oh, god, no! [WAILS]</p><p><strong>Merel Kindt</strong></p><p><br>Yeah, that's very good. OK.</p><p><strong>Sam</strong></p><p><br>[HYPERVENTILATING] I gotta go!</p><p><strong>Ira Glass</strong></p><p><br>Sam, I'm wondering, like when you scream like this, I'm wondering what goes through your head.</p><p><strong>Sam</strong></p><p><br>That I feel like I can feel it on me, that I'm going to be attacked by it. None of this is rational, right?</p><p><strong>Ira Glass</strong></p><p><br>Mm-hmm.</p><p><strong>Sam</strong></p><p><br>I know it's not--</p><p><br>I know that the thing isn't going to jump out of the tank and move like 4 feet in the air and jump on me. I get that. But it doesn't matter, because I feel that the absolute worst things that can happen are going to happen and are, in fact, happening.</p><p><strong>Ira Glass</strong></p><p><br>The reason Dr. Kent wants him to max out on anxiety like this is that she wants to trigger the memories and feelings of fear of spiders that are stored in his brain. And then, when his brain goes to store this big new terrible experience with the old ones, it has to re-save the old memories. And she gives him a drug, a beta blocker called propranolol, that disrupts that process. And I know this sounds so simple. How can this be real? But by disrupting the way that the brain re-saves those memories, she neutralizes them.</p><p><br>The very next day, Sam returns to the same room. He walks right in. His breathing is normal.</p><p><strong>Sam</strong></p><p><br>There's fear in that-- well, I don't know that there's fear. I don't understand my feeling, because I've never been like this before.</p><p><br>Nothing physically, internally, was happening that used to happen to.</p><p><strong>Ira Glass</strong></p><p><br>You didn't feel the fear?</p><p><strong>Sam</strong></p><p><br>I didn't feel the fear. And when she said--</p><p><strong>Ira Glass</strong></p><p><br>No adrenaline?</p><p><strong>Sam</strong></p><p><br>No adrenaline at all. I felt, I guess, excitement that this was new.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.thisamericanlife.org/740/there-i-fixed-it">https://www.thisamericanlife.org/740/there-i-fixed-it</a></p><p><strong>Transcript</strong></p><p>As long as he could remember, going back to when he was a child, Sam was scared of spiders. But not scared in the normal way, where lots of us don't feel great when we see a big spider, or a snake, or a big bug, or whatever.</p><p><strong>Sam</strong></p><p><br>It invaded all aspects of my life at all points in the year. I was thinking about spiders all the time. Any room I walked into, I looked in the corners. I looked under the table, crouched down. Every night before I went to bed, I fully unmade my bed.</p><p><br>Walking down the street, I wouldn't walk under anything that-- I would try to avoid right angles to the best I could, because that's where a spider is going to make its web.</p><p><strong>Ira Glass</strong></p><p><br>But you were scared that one would fall on you? Or just because that's where they are?</p><p><strong>Sam</strong></p><p><br>Whether or not it would fall on me was really irrelevant. Just seeing a spider, not moving, moving, large, small, it just created a feeling in my body that was just-- I would shake. I would throw up. I would faint. And of course, if you're constantly going through your life looking for spiders, you'll find one.</p><p><strong>Ira Glass</strong></p><p><br>As a kid, he didn't do sleepovers, didn't do summer camp. Other kids made fun of him. People did not understand. People pitied him.</p><p><br>And when he grew up, it did not go away. His fear ruined dates. He once found a spider the size of your thumbnail in his car and sold the car that day.</p><p><strong>Sam</strong></p><p><br>I had went to psychiatrists for exposure therapy. I had went to psychiatrists to talk about it. I couldn't watch an image of a spider on a TV screen.</p><p><strong>Ira Glass</strong></p><p><br>Let me ask you, does this name mean anything to you?</p><p><strong>Sam</strong></p><p><br>Hmm?</p><p><strong>Ira Glass</strong></p><p><br>Peter Parker.</p><p><strong>Sam</strong></p><p><br>No. Oh, oh, <em>Spider</em> <em>Man.<br></em><br></p><p><strong>Ira Glass</strong></p><p><br>Yeah, could you watch those films?</p><p><strong>Sam</strong></p><p><br>No, absolutely not. I don't even know if <em>Spider</em> <em>Man</em> has anything to do with spiders, to be honest.</p><p><strong>Ira Glass</strong></p><p><br>And then, he was seeing a hypnotherapist, and it was going nowhere, when he read in <em>The</em> <em>New</em> <em>York</em> <em>Times</em> about this new treatment for phobias that can get full results in just one day. And he reached out to the doctor behind it, a psychologist, Dr. Merel Kindt in Amsterdam. And she invited him to be part of a study and get the treatment. He figured he had nothing to lose and flew to The Netherlands. A film crew captured what happened during his treatment for a documentary series called <em>A</em> <em>Cure</em> <em>for</em> <em>Fear.<br></em><br></p><p><strong>Merel Kindt</strong></p><p><br>You're doing fine.</p><p><strong>Sam</strong></p><p><br>I'm so nervous.</p><p><strong>Merel Kindt</strong></p><p><br>Yeah, it's OK.</p><p><strong>Ira Glass</strong></p><p><br>Sam and Dr. Kindt stand outside the door of her room. She opens it. He looks in. There's an aquarium with a brown, furry tarantula, maybe 4 or 5 inches in size.</p><p><strong>Merel Kindt</strong></p><p><br>Yes, there's a spider in the tank. But let's not wait too long. So it would be very good if you can already walk in the room, and then I close the door. Very good, great. We're doing very well.</p><p><strong>Sam</strong></p><p><br>I think you can hear that I was breathing hard, and I'm feeling that there is adrenaline. I crouch down, my arms crossed.</p><p><strong>Ira Glass</strong></p><p><br>Dr. Kindt then opens the door of the tank.</p><p><strong>Sam</strong></p><p><br>Oh, whoa, god. No, no, no, you're not going to make me look in there, are you?</p><p><strong>Merel Kindt</strong></p><p><br>Yes, I'm going to ask you.</p><p><strong>Sam</strong></p><p><br>[HYPERVENTILATING]</p><p><strong>Merel Kindt</strong></p><p><br>So please come with me. So step in here, and then close it. Very good. And then, can you also--</p><p><strong>Sam</strong></p><p><br>Oh god!</p><p><strong>Merel Kindt</strong></p><p><br>Very good, very good. Yeah, come. And--</p><p><strong>Sam</strong></p><p><br>No! Don't make me go in there!</p><p><strong>Ira Glass</strong></p><p><br>Then, to get the spider to move around this tank, she sprays it with water. And every time she plays it with water, the spider waves its legs or moves around a little.</p><p><strong>Sam</strong></p><p><br>Yeah.</p><p><strong>Merel Kindt</strong></p><p><br>OK. How high is your distress right now?</p><p><strong>Sam</strong></p><p><br>It's like 100.</p><p><strong>Merel Kindt</strong></p><p><br>OK, but it's very important not to move away.</p><p><strong>Sam</strong></p><p><br>OK, I'm not moving away.</p><p><strong>Merel Kindt</strong></p><p><br>All right, spray it a bit so that--</p><p><strong>Sam</strong></p><p><br>(SCREAMING) Oh, god, no! [WAILS]</p><p><strong>Merel Kindt</strong></p><p><br>Yeah, that's very good. OK.</p><p><strong>Sam</strong></p><p><br>[HYPERVENTILATING] I gotta go!</p><p><strong>Ira Glass</strong></p><p><br>Sam, I'm wondering, like when you scream like this, I'm wondering what goes through your head.</p><p><strong>Sam</strong></p><p><br>That I feel like I can feel it on me, that I'm going to be attacked by it. None of this is rational, right?</p><p><strong>Ira Glass</strong></p><p><br>Mm-hmm.</p><p><strong>Sam</strong></p><p><br>I know it's not--</p><p><br>I know that the thing isn't going to jump out of the tank and move like 4 feet in the air and jump on me. I get that. But it doesn't matter, because I feel that the absolute worst things that can happen are going to happen and are, in fact, happening.</p><p><strong>Ira Glass</strong></p><p><br>The reason Dr. Kent wants him to max out on anxiety like this is that she wants to trigger the memories and feelings of fear of spiders that are stored in his brain. And then, when his brain goes to store this big new terrible experience with the old ones, it has to re-save the old memories. And she gives him a drug, a beta blocker called propranolol, that disrupts that process. And I know this sounds so simple. How can this be real? But by disrupting the way that the brain re-saves those memories, she neutralizes them.</p><p><br>The very next day, Sam returns to the same room. He walks right in. His breathing is normal.</p><p><strong>Sam</strong></p><p><br>There's fear in that-- well, I don't know that there's fear. I don't understand my feeling, because I've never been like this before.</p><p><br>Nothing physically, internally, was happening that used to happen to.</p><p><strong>Ira Glass</strong></p><p><br>You didn't feel the fear?</p><p><strong>Sam</strong></p><p><br>I didn't feel the fear. And when she said--</p><p><strong>Ira Glass</strong></p><p><br>No adrenaline?</p><p><strong>Sam</strong></p><p><br>No adrenaline at all. I felt, I guess, excitement that this was new.</p>]]>
      </content:encoded>
      <pubDate>Tue, 13 Jul 2021 02:28:29 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>501</itunes:duration>
      <itunes:summary>The Nuclear Option for overriding Fear of Spiders.</itunes:summary>
      <itunes:subtitle>The Nuclear Option for overriding Fear of Spiders.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Side Projects - Modern Web Podcast</title>
      <itunes:episode>126</itunes:episode>
      <podcast:episode>126</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Side Projects - Modern Web Podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">dd2827a7-3bee-4c78-9dbb-6ffd3fab8871</guid>
      <link>https://mixtape.swyx.io/episodes/modern-web-swyx-on-side-projects</link>
      <description>
        <![CDATA[<p>My thoughts on shipping The Coding Career Handbook as a Side Project, and tips and tricks on how to do it well.</p><p>Audio source: <a href="https://modernweb.podbean.com/e/s08e09-modern-web-podcast-sides-projects-with-shawn-wang/">https://modernweb.podbean.com/e/s08e09-modern-web-podcast-sides-projects-with-shawn-wang/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>My thoughts on shipping The Coding Career Handbook as a Side Project, and tips and tricks on how to do it well.</p><p>Audio source: <a href="https://modernweb.podbean.com/e/s08e09-modern-web-podcast-sides-projects-with-shawn-wang/">https://modernweb.podbean.com/e/s08e09-modern-web-podcast-sides-projects-with-shawn-wang/</a></p>]]>
      </content:encoded>
      <pubDate>Sun, 11 Jul 2021 01:53:42 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/63d21f03/cfca269c.mp3" length="43894888" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2739</itunes:duration>
      <itunes:summary>My thoughts on shipping The Coding Career Handbook as a Side Project, and tips and tricks on how to do it well.</itunes:summary>
      <itunes:subtitle>My thoughts on shipping The Coding Career Handbook as a Side Project, and tips and tricks on how to do it well.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Dear Theodosia Cover — Trey Mclaughlin, Jamal Moore, &amp; Arthur Chapman</title>
      <itunes:episode>125</itunes:episode>
      <podcast:episode>125</podcast:episode>
      <itunes:title>[Music Fridays] Dear Theodosia Cover — Trey Mclaughlin, Jamal Moore, &amp; Arthur Chapman</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4f63b0c6-ed23-4574-a056-135ba04ed9f1</guid>
      <link>https://mixtape.swyx.io/episodes/dear-theodosia-trey-mclaughlin-jamal-moore-arthur-chapman</link>
      <description>
        <![CDATA[<p>See them sing it https://www.youtube.com/watch?v=h4nYLQsXjoM</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>See them sing it https://www.youtube.com/watch?v=h4nYLQsXjoM</p>]]>
      </content:encoded>
      <pubDate>Fri, 09 Jul 2021 20:55:43 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1f37b84a/a0c8f9eb.mp3" length="4257451" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>240</itunes:duration>
      <itunes:summary>A beautiful arrangement and performance of the song from Hamilton</itunes:summary>
      <itunes:subtitle>A beautiful arrangement and performance of the song from Hamilton</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Race to Remote [Marc Andreeesen]</title>
      <itunes:episode>124</itunes:episode>
      <podcast:episode>124</podcast:episode>
      <itunes:title>The Race to Remote [Marc Andreeesen]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">22b945c2-5fa8-4e2c-8603-d08c7d82db64</guid>
      <link>https://mixtape.swyx.io/episodes/the-race-to-remote-marc-andreeesen</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://underthehoodpod.robinhood.com/#element-452">https://underthehoodpod.robinhood.com/#element-452</a> (15 mins in)<br>Mp3: <a href="https://www.listennotes.com/podcasts/under-the-hood/the-future-of-finance-with-ApbGyU2DfQE/">https://www.listennotes.com/podcasts/under-the-hood/the-future-of-finance-with-ApbGyU2DfQE/</a></p><p>Why the future is remote work and location independent pay.</p><p>The backing track to my narration is <a href="https://freemusicarchive.org/music/Chad_Crouch/Arps/Algorithms">Algorithms by Chad Crouch</a>.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://underthehoodpod.robinhood.com/#element-452">https://underthehoodpod.robinhood.com/#element-452</a> (15 mins in)<br>Mp3: <a href="https://www.listennotes.com/podcasts/under-the-hood/the-future-of-finance-with-ApbGyU2DfQE/">https://www.listennotes.com/podcasts/under-the-hood/the-future-of-finance-with-ApbGyU2DfQE/</a></p><p>Why the future is remote work and location independent pay.</p><p>The backing track to my narration is <a href="https://freemusicarchive.org/music/Chad_Crouch/Arps/Algorithms">Algorithms by Chad Crouch</a>.</p>]]>
      </content:encoded>
      <pubDate>Thu, 08 Jul 2021 19:01:10 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/453ed976/18355032.mp3" length="9168612" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>518</itunes:duration>
      <itunes:summary>Why the future is remote work and location independent pay.</itunes:summary>
      <itunes:subtitle>Why the future is remote work and location independent pay.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Snorkel.ai: Unlocking Subject Matter Experts to make Software 2.0 [Alex Ratner]</title>
      <itunes:episode>123</itunes:episode>
      <podcast:episode>123</podcast:episode>
      <itunes:title>Snorkel.ai: Unlocking Subject Matter Experts to make Software 2.0 [Alex Ratner]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9a04fc8d-89ed-4098-ac02-cf3fc449f801</guid>
      <link>https://mixtape.swyx.io/episodes/snorkel-ai-automated-data-labeling-for-ai-apps-the-cloudcast</link>
      <description>
        <![CDATA[<p>Source: <a href="https://www.thecloudcast.net/2021/06/automated-data-labeling-for-ai-apps.html">https://www.thecloudcast.net/2021/06/automated-data-labeling-for-ai-apps.html</a><br>See also: <a href="https://softwareengineeringdaily.com/2020/04/09/snorkel-training-dataset-management-with-braden-hancock/">https://softwareengineeringdaily.com/2020/04/09/snorkel-training-dataset-management-with-braden-hancock/</a></p><p>Software 2.0 is <a href="https://karpathy.medium.com/software-2-0-a64152b37c35">Andrej Karpathy's idea</a> that instead of coding business logic by hand, the applications of the future will be trained by data. In other words, machine learning. But ML is limited by the quality of data available, and there is a lot of unstructured, unlabeled data out there that is still being manually labeled today. Scale.AI is a well known startup that has done very well offering a scalable manual labeling workforce, however they are still bottlenecked by the number of subject matter experts available for labeling critically important data, like cancer diagnosis and drug trafficking rings. In order to get labels from subject matter experts, you typically have to put them through a very tedious process of labeling to build up a useful structured dataset upfront before any useful machine learning can be done.</p><p>I did some very minor ML work about 5 years ago and found <a href="https://www.youtube.com/watch?v=TWv5yb_0OEw">Christopher Re's work on DeepDive at Stanford</a>. It takes a revolutionary approach by making it easy to write the labeling functions themselves. This turns the labeling process into an iterative, REPL like experience where subject matter experts can suggest a function, see its impact right away, and continue refining it, assisted by AI. DeepDive is now commercialized in a startup called Snorkel.AI, so I was very excited to find a clear explanation of Snorkelflow from its CEO, Alex Ratner. </p><p>Here it is!</p><p><strong>Transcript</strong></p><p><br></p><p>[00:01:15] <strong>Alex Ratner: </strong>[00:01:15] SnorkelFlow is a platform that's meant to take this process of building machine learning models and AI applications. And I get all starting with buildings, the data that they rely on that fuels them and make it, in a nutshell, look more like an iterative software development process. Then you know, this kind of 80, 90% upfront just, hand labeling exercise.</p><p>[00:01:34]And so snorkel flow supports that entire iterative loop of, actually laboring data. Can be by hand in the platform, but also most centrally programmatically by letting users, what we call labeling. Basic idea, is that rather than say asking your, legal associate at a bank to, or your doctor friends to sit down and, label a hundred thousand contracts or a hundred thousand electronic health records have them, right.</p><p>[00:02:00]Sharistics are bits of their expertise look for this keyword or look for this pattern or look for this, et cetera. I'm like a bridge from old, expert knowledge type input. Modern machine learning models using one to power. The other. So a snorkel flow is an IDE basically, and has a no-code UI component as well, but let's not people either via code or by pushing buttons for even, non-developer subject matter experts say to.</p><p>[00:02:24]Programmatically labeled their data by writing these labeling functions and then uses a bunch of modeling techniques. A lot of which was actually, the work that, that the co-founding team. And I did in, in, in our kind of thesis work around how you take a bunch of programmatic data and clean it up and turn it into a final.</p><p>[00:02:41]Instead of clean training data for machine learning models, and then actually in snorkel flow, you can, autumn, basically push button train best-in-class open source models. You can then analyze where they're succeeding or failing and, and use that to go back and iterate on your data.</p><p>[00:02:54]And there's a Python SDK throughout the whole thing. So many of our customers will mix and match. Will you start.  Create the training data set and then train the model on some other system, et cetera. But what's normal flames of support. Is it basic iterative development process where, you know, rather than just spending months to label a training at once and then being stuck with it and having to throw it out and start all over again, anything in the world changes your upstream input, data changes your downstream objectives.</p><p>[00:03:18] Change, making it again more like an iterative process where you push some buttons or write some code. That label the data. You compile a model or train it, but you can think of it like compiling and then you go back and debug by, by iterating on your data, everything centers and snorkel flow around looking at your data and iterating on how it's labeled to improve models.<br></p><p>[00:03:38]<strong>Brian Gracely: </strong>[00:03:38] I'm curious. So you mentioned you mentioned in there's a there's a Python SDK, which for anybody who, works in data science, data modeling, right? Python is your language to Frank sort of the language you use or are you a couple of them, that's the language that, you how you do your program, but I'm curious, like in today's world, Do data scientists consider themselves programmers or is there still Hey, look, I work on the numbers, I'm good at building models and the numbers, but I don't think of myself as a programmer.</p><p>[00:04:08] Like how do you bridge those two worlds together or do you not really have to bridge them together? How much does the data scientists have to go? I have to focus on numbers and models versus I have to focus on programming, something to do stuff. What's their world look like?</p><p>[00:04:21]<strong>Alex Ratner: </strong>[00:04:21] It's a great question. I think I, I haven't been are currently I'm part of four or five different data science institutes or something. And I don't even still know. I mean, the data science is such a broad umbrella term. There's so many different varietals of us and, and types.</p><p>[00:04:35] And so I do think there's a very broad spectrum of, the data scientists. An ML engineer and just, loves writing codes are the one that, to your point really just wants to push some buttons and get back to the numbers and the modeling and the outcome. And, we definitely, try to support the range through a layered approach.</p><p>[00:04:50]And, we, we have , but on top of that, we have a a no-code UI that allows you to write these wavelength functions without writing code. So for example, if you're trying to train a CA a contract classifier and snorkeled flow, you can, write Lateline functions based on clicking on keywords or pressing buttons with kind of templates for types of patterns or signals you want to look for.</p><p>[00:05:11] So, No we try to support basically, if you want to move fast and you're a non developer, or you're just not looking to spend time there, you can just do it in push-button way. But then if you want to go and customize or inject custom logic or really get creative, you can always fall back to the Python SDK.</p><p>[00:05:27] And so, I mean, I think a lot of the what we're trying to accomplish in the very beginning, right? Raised me abstraction know level at which you're interfacing with and programming your machine learning model or your AI application. And the first step is the hardest, right?</p><p>[00:05:39] If you think of the way that hand labeled training data is, it's like the machine code, or really actually, just so you know, I think of it as like the ones and zeros, literally for binary classification cases. Yeah, a lot of the effort behind the circle project and the company is just, or was just getting from that layer to the layer of...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Source: <a href="https://www.thecloudcast.net/2021/06/automated-data-labeling-for-ai-apps.html">https://www.thecloudcast.net/2021/06/automated-data-labeling-for-ai-apps.html</a><br>See also: <a href="https://softwareengineeringdaily.com/2020/04/09/snorkel-training-dataset-management-with-braden-hancock/">https://softwareengineeringdaily.com/2020/04/09/snorkel-training-dataset-management-with-braden-hancock/</a></p><p>Software 2.0 is <a href="https://karpathy.medium.com/software-2-0-a64152b37c35">Andrej Karpathy's idea</a> that instead of coding business logic by hand, the applications of the future will be trained by data. In other words, machine learning. But ML is limited by the quality of data available, and there is a lot of unstructured, unlabeled data out there that is still being manually labeled today. Scale.AI is a well known startup that has done very well offering a scalable manual labeling workforce, however they are still bottlenecked by the number of subject matter experts available for labeling critically important data, like cancer diagnosis and drug trafficking rings. In order to get labels from subject matter experts, you typically have to put them through a very tedious process of labeling to build up a useful structured dataset upfront before any useful machine learning can be done.</p><p>I did some very minor ML work about 5 years ago and found <a href="https://www.youtube.com/watch?v=TWv5yb_0OEw">Christopher Re's work on DeepDive at Stanford</a>. It takes a revolutionary approach by making it easy to write the labeling functions themselves. This turns the labeling process into an iterative, REPL like experience where subject matter experts can suggest a function, see its impact right away, and continue refining it, assisted by AI. DeepDive is now commercialized in a startup called Snorkel.AI, so I was very excited to find a clear explanation of Snorkelflow from its CEO, Alex Ratner. </p><p>Here it is!</p><p><strong>Transcript</strong></p><p><br></p><p>[00:01:15] <strong>Alex Ratner: </strong>[00:01:15] SnorkelFlow is a platform that's meant to take this process of building machine learning models and AI applications. And I get all starting with buildings, the data that they rely on that fuels them and make it, in a nutshell, look more like an iterative software development process. Then you know, this kind of 80, 90% upfront just, hand labeling exercise.</p><p>[00:01:34]And so snorkel flow supports that entire iterative loop of, actually laboring data. Can be by hand in the platform, but also most centrally programmatically by letting users, what we call labeling. Basic idea, is that rather than say asking your, legal associate at a bank to, or your doctor friends to sit down and, label a hundred thousand contracts or a hundred thousand electronic health records have them, right.</p><p>[00:02:00]Sharistics are bits of their expertise look for this keyword or look for this pattern or look for this, et cetera. I'm like a bridge from old, expert knowledge type input. Modern machine learning models using one to power. The other. So a snorkel flow is an IDE basically, and has a no-code UI component as well, but let's not people either via code or by pushing buttons for even, non-developer subject matter experts say to.</p><p>[00:02:24]Programmatically labeled their data by writing these labeling functions and then uses a bunch of modeling techniques. A lot of which was actually, the work that, that the co-founding team. And I did in, in, in our kind of thesis work around how you take a bunch of programmatic data and clean it up and turn it into a final.</p><p>[00:02:41]Instead of clean training data for machine learning models, and then actually in snorkel flow, you can, autumn, basically push button train best-in-class open source models. You can then analyze where they're succeeding or failing and, and use that to go back and iterate on your data.</p><p>[00:02:54]And there's a Python SDK throughout the whole thing. So many of our customers will mix and match. Will you start.  Create the training data set and then train the model on some other system, et cetera. But what's normal flames of support. Is it basic iterative development process where, you know, rather than just spending months to label a training at once and then being stuck with it and having to throw it out and start all over again, anything in the world changes your upstream input, data changes your downstream objectives.</p><p>[00:03:18] Change, making it again more like an iterative process where you push some buttons or write some code. That label the data. You compile a model or train it, but you can think of it like compiling and then you go back and debug by, by iterating on your data, everything centers and snorkel flow around looking at your data and iterating on how it's labeled to improve models.<br></p><p>[00:03:38]<strong>Brian Gracely: </strong>[00:03:38] I'm curious. So you mentioned you mentioned in there's a there's a Python SDK, which for anybody who, works in data science, data modeling, right? Python is your language to Frank sort of the language you use or are you a couple of them, that's the language that, you how you do your program, but I'm curious, like in today's world, Do data scientists consider themselves programmers or is there still Hey, look, I work on the numbers, I'm good at building models and the numbers, but I don't think of myself as a programmer.</p><p>[00:04:08] Like how do you bridge those two worlds together or do you not really have to bridge them together? How much does the data scientists have to go? I have to focus on numbers and models versus I have to focus on programming, something to do stuff. What's their world look like?</p><p>[00:04:21]<strong>Alex Ratner: </strong>[00:04:21] It's a great question. I think I, I haven't been are currently I'm part of four or five different data science institutes or something. And I don't even still know. I mean, the data science is such a broad umbrella term. There's so many different varietals of us and, and types.</p><p>[00:04:35] And so I do think there's a very broad spectrum of, the data scientists. An ML engineer and just, loves writing codes are the one that, to your point really just wants to push some buttons and get back to the numbers and the modeling and the outcome. And, we definitely, try to support the range through a layered approach.</p><p>[00:04:50]And, we, we have , but on top of that, we have a a no-code UI that allows you to write these wavelength functions without writing code. So for example, if you're trying to train a CA a contract classifier and snorkeled flow, you can, write Lateline functions based on clicking on keywords or pressing buttons with kind of templates for types of patterns or signals you want to look for.</p><p>[00:05:11] So, No we try to support basically, if you want to move fast and you're a non developer, or you're just not looking to spend time there, you can just do it in push-button way. But then if you want to go and customize or inject custom logic or really get creative, you can always fall back to the Python SDK.</p><p>[00:05:27] And so, I mean, I think a lot of the what we're trying to accomplish in the very beginning, right? Raised me abstraction know level at which you're interfacing with and programming your machine learning model or your AI application. And the first step is the hardest, right?</p><p>[00:05:39] If you think of the way that hand labeled training data is, it's like the machine code, or really actually, just so you know, I think of it as like the ones and zeros, literally for binary classification cases. Yeah, a lot of the effort behind the circle project and the company is just, or was just getting from that layer to the layer of...</p>]]>
      </content:encoded>
      <pubDate>Wed, 07 Jul 2021 22:28:05 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/86e111a6/a2bed113.mp3" length="9299847" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>577</itunes:duration>
      <itunes:summary>Snorkel.ai CEO Alex Ratner explains the big idea behind SnorkelFlow and I explain why I think it's a big deal.</itunes:summary>
      <itunes:subtitle>Snorkel.ai CEO Alex Ratner explains the big idea behind SnorkelFlow and I explain why I think it's a big deal.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Dispatch from LA [swyx]</title>
      <itunes:episode>122</itunes:episode>
      <podcast:episode>122</podcast:episode>
      <itunes:title>Dispatch from LA [swyx]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">61dcef6a-e0ab-41fe-97d9-3faaa8743647</guid>
      <link>https://mixtape.swyx.io/episodes/dispatch-from-la-swyx</link>
      <description>
        <![CDATA[<p>I've moved back to the US! Just a quick audio update + announcement that I'm taking this week off because of lack of equipment.</p><p><br>The backing track to my narration is <a href="https://freemusicarchive.org/music/Chad_Crouch/Arps/Algorithms">Algorithms by Chad Crouch</a>.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I've moved back to the US! Just a quick audio update + announcement that I'm taking this week off because of lack of equipment.</p><p><br>The backing track to my narration is <a href="https://freemusicarchive.org/music/Chad_Crouch/Arps/Algorithms">Algorithms by Chad Crouch</a>.</p>]]>
      </content:encoded>
      <pubDate>Tue, 22 Jun 2021 22:43:02 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a1874754/dd06a31d.mp3" length="9793692" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>243</itunes:duration>
      <itunes:summary>I've moved back to the US! An audio update.</itunes:summary>
      <itunes:subtitle>I've moved back to the US! An audio update.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Marketing Yourself - DataTalks.Club</title>
      <itunes:episode>121</itunes:episode>
      <podcast:episode>121</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Marketing Yourself - DataTalks.Club</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3b00ba35-87a3-405e-b72a-a6ed26ebd8b1</guid>
      <link>https://mixtape.swyx.io/episodes/swyx-on-marketing-yourself-datatalks-club</link>
      <description>
        <![CDATA[<p>I joined Alexey Grigorev's DataTalks.Club podcast to talk about my viral essay on <strong>How to Market Yourself (without Being a Celebrity)</strong>.</p><p><strong>Links:</strong><br>- <a href="https://www.swyx.io/marketing-yourself/">How to Market Yourself without Being a Celebrity</a> (<a href="https://twitter.com/swyx/status/1249793388037025797">tweet thread</a>)<br> - <a href="https://datatalks.club/podcast/s03e07-market-yourself.html">DataTalks.Club Video and Transcript</a><br>- <a href="https://datatalks.club/books/20210510-the-coding-career-handbook.html">The Coding Career Handbook - special discount</a></p><p><strong>Timestamps</strong></p><ul><li>Marketing ourselves (1:15)</li><li>Components of personal marketing (5:00)</li><li>Personal brand for an average developer (7:06)</li><li>Picking a domain: what to write about? (13:13)</li><li>Being too niche (15:30)</li><li>Finding a good niche (17:15)</li><li>Learning in public (18:23)</li><li>Borrowed platforms vs own platform (20:11)</li><li>Starting on social media: Picking what they put down (22:48)</li><li>Career transitioning: mutual exchange of value  (23:50)</li><li>Personal marketing for getting a new job (33:30)</li><li>Getting hired through the back door (37:50)</li><li>Finding content ideas (39:45)</li><li>Marketing yourself in public — summary (40:10)</li><li>Open-source knowledge (41:11)</li><li>Internal marketing: promoting ourselves at work (45:09)</li><li>Signature initiative (49:30)</li><li>Public speaking (53:30)</li></ul><p><br>The backing track to my narration is <a href="https://freemusicarchive.org/music/Chad_Crouch/Arps/Algorithms">Algorithms by Chad Crouch</a>.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I joined Alexey Grigorev's DataTalks.Club podcast to talk about my viral essay on <strong>How to Market Yourself (without Being a Celebrity)</strong>.</p><p><strong>Links:</strong><br>- <a href="https://www.swyx.io/marketing-yourself/">How to Market Yourself without Being a Celebrity</a> (<a href="https://twitter.com/swyx/status/1249793388037025797">tweet thread</a>)<br> - <a href="https://datatalks.club/podcast/s03e07-market-yourself.html">DataTalks.Club Video and Transcript</a><br>- <a href="https://datatalks.club/books/20210510-the-coding-career-handbook.html">The Coding Career Handbook - special discount</a></p><p><strong>Timestamps</strong></p><ul><li>Marketing ourselves (1:15)</li><li>Components of personal marketing (5:00)</li><li>Personal brand for an average developer (7:06)</li><li>Picking a domain: what to write about? (13:13)</li><li>Being too niche (15:30)</li><li>Finding a good niche (17:15)</li><li>Learning in public (18:23)</li><li>Borrowed platforms vs own platform (20:11)</li><li>Starting on social media: Picking what they put down (22:48)</li><li>Career transitioning: mutual exchange of value  (23:50)</li><li>Personal marketing for getting a new job (33:30)</li><li>Getting hired through the back door (37:50)</li><li>Finding content ideas (39:45)</li><li>Marketing yourself in public — summary (40:10)</li><li>Open-source knowledge (41:11)</li><li>Internal marketing: promoting ourselves at work (45:09)</li><li>Signature initiative (49:30)</li><li>Public speaking (53:30)</li></ul><p><br>The backing track to my narration is <a href="https://freemusicarchive.org/music/Chad_Crouch/Arps/Algorithms">Algorithms by Chad Crouch</a>.</p>]]>
      </content:encoded>
      <pubDate>Sat, 19 Jun 2021 13:35:59 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/93UwZ2NPDAKHBYHxSEJaV3_q_P2-IQnwaG6w0F7JNH0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU3MzEyNC8x/NjI0MTI0MjExLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>3520</itunes:duration>
      <itunes:summary>I joined Alexey Grigorev's DataTalks.Club podcast to talk How to Market Yourself (without Being a Celebrity).</itunes:summary>
      <itunes:subtitle>I joined Alexey Grigorev's DataTalks.Club podcast to talk How to Market Yourself (without Being a Celebrity).</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Baba Yetu — Christopher Tin</title>
      <itunes:episode>120</itunes:episode>
      <podcast:episode>120</podcast:episode>
      <itunes:title>[Music Fridays] Baba Yetu — Christopher Tin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">00f2df29-cf4e-4707-be62-6f3cc3ba5ce1</guid>
      <link>https://mixtape.swyx.io/episodes/baba-yetu-christopher-tin</link>
      <description>
        <![CDATA[<p>The theme song of humanity.</p><p><strong>Audio sources:</strong></p><ul><li><a href="https://www.youtube.com/watch?v=noneMROp_E8">Baba Yetu at Cadogan Hall</a></li><li><a href="https://www.youtube.com/watch?v=IJiHDmyhE1A">Official music video</a></li><li><a href="https://www.youtube.com/watch?v=GtRSLozhTqQ">Baba Yetu at Llangollen</a></li></ul><p><strong>Lyrics<br></strong><br>“Baba Yetu” is essentially the Lord’s Prayer sung in Swahili. The title translated means “Our Father”.</p><p>Baba yetu, yetu uliye<br>Mbinguni yetu, yetu amina!<br>Baba yetu yetu uliye<br>Jina lako e litukuzwe.Utupe leo chakula chetu<br>Tunachohitaji, utusamehe<br>Makosa yetu, hey!<br>Kama nasi tunavyowasamehe<br>Waliotukosea usitutie<br>Katika majaribu, lakini<br>Utuokoe, na yule, muovu e milele!Ufalme wako ufike utakalo<br>Lifanyike duniani kama mbinguni.<br>(Amina)</p><p>Our Father, who art<br>in Heaven. Amen!<br>Our Father,<br>Hallowed be thy name.Give us this day our daily bread,<br>Forgive us of<br>our trespasses,<br>As we forgive others<br>Who trespass against us<br>Lead us not into temptation, but<br>deliver us from the evil one forever.Thy kingdom come, thy will be done<br>On Earth as it is in Heaven.<br>(Amen)</p><p><br><strong>Transcript</strong></p><p>On Fridays we feature music on this podcast and today i'm sharing one of my favorite songs - Baba Yetu. If all of humanity ever had a theme song, this would be my pick.</p><p>This first clip was from a performance with the Royal Philharmonic in London at Cadogan Hall.<br>Baba Yetu was the theme song for the game Civilization 4 and it was the first video game song to ever win a Grammy award. If you watch the official music video that comes with the game, linked in the show notes, you can imagine how it celebrates the crowning achievements of civilization from the taming of fire all the way through to the space race and the information age. But the renditions I feature here are not from the game, they are live performances conducted by Christopher himself. I really prefer the live performances because you get to see how passionate Christopher is about this song, and how much it lifts up the entire chorus and orchestra. As one youtube commenter said, "this is a song composed by an asian guy in an african language sung by white people from a game about the rise of humanity. Now if that isn't awesome I don't know what is."</p><p>Baba Yetu is the Lords Prayer in Swahili - so literally you are saying "give us this day our daily bread, forgive us of our trespasses as we forgive others" as you sing this song. To close out, here's another rendition I like with a more diverse cast and I love appreciating how a different soloist interprets it.</p><p>If you have the time, I recommend watching both performances on youtube. </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The theme song of humanity.</p><p><strong>Audio sources:</strong></p><ul><li><a href="https://www.youtube.com/watch?v=noneMROp_E8">Baba Yetu at Cadogan Hall</a></li><li><a href="https://www.youtube.com/watch?v=IJiHDmyhE1A">Official music video</a></li><li><a href="https://www.youtube.com/watch?v=GtRSLozhTqQ">Baba Yetu at Llangollen</a></li></ul><p><strong>Lyrics<br></strong><br>“Baba Yetu” is essentially the Lord’s Prayer sung in Swahili. The title translated means “Our Father”.</p><p>Baba yetu, yetu uliye<br>Mbinguni yetu, yetu amina!<br>Baba yetu yetu uliye<br>Jina lako e litukuzwe.Utupe leo chakula chetu<br>Tunachohitaji, utusamehe<br>Makosa yetu, hey!<br>Kama nasi tunavyowasamehe<br>Waliotukosea usitutie<br>Katika majaribu, lakini<br>Utuokoe, na yule, muovu e milele!Ufalme wako ufike utakalo<br>Lifanyike duniani kama mbinguni.<br>(Amina)</p><p>Our Father, who art<br>in Heaven. Amen!<br>Our Father,<br>Hallowed be thy name.Give us this day our daily bread,<br>Forgive us of<br>our trespasses,<br>As we forgive others<br>Who trespass against us<br>Lead us not into temptation, but<br>deliver us from the evil one forever.Thy kingdom come, thy will be done<br>On Earth as it is in Heaven.<br>(Amen)</p><p><br><strong>Transcript</strong></p><p>On Fridays we feature music on this podcast and today i'm sharing one of my favorite songs - Baba Yetu. If all of humanity ever had a theme song, this would be my pick.</p><p>This first clip was from a performance with the Royal Philharmonic in London at Cadogan Hall.<br>Baba Yetu was the theme song for the game Civilization 4 and it was the first video game song to ever win a Grammy award. If you watch the official music video that comes with the game, linked in the show notes, you can imagine how it celebrates the crowning achievements of civilization from the taming of fire all the way through to the space race and the information age. But the renditions I feature here are not from the game, they are live performances conducted by Christopher himself. I really prefer the live performances because you get to see how passionate Christopher is about this song, and how much it lifts up the entire chorus and orchestra. As one youtube commenter said, "this is a song composed by an asian guy in an african language sung by white people from a game about the rise of humanity. Now if that isn't awesome I don't know what is."</p><p>Baba Yetu is the Lords Prayer in Swahili - so literally you are saying "give us this day our daily bread, forgive us of our trespasses as we forgive others" as you sing this song. To close out, here's another rendition I like with a more diverse cast and I love appreciating how a different soloist interprets it.</p><p>If you have the time, I recommend watching both performances on youtube. </p>]]>
      </content:encoded>
      <pubDate>Fri, 18 Jun 2021 21:33:37 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2ba79078/d2a00cb6.mp3" length="19166741" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/MBujJ_wRwU16AnYl-8efynl_III_sK_KpiOunIgZcog/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU3MjkzNS8x/NjI0MDY2NDMyLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>477</itunes:duration>
      <itunes:summary>The theme song of humanity.</itunes:summary>
      <itunes:subtitle>The theme song of humanity.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Writing Advice [David Perell, Courtland Allen]</title>
      <itunes:episode>119</itunes:episode>
      <podcast:episode>119</podcast:episode>
      <itunes:title>Writing Advice [David Perell, Courtland Allen]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">893cbbc2-afe3-43ad-b0db-4c961f7d426f</guid>
      <link>https://mixtape.swyx.io/episodes/writing-advice-david-perell-courtland-allen</link>
      <description>
        <![CDATA[<p>5 tips to improve your writing:</p><ol><li>Novelty</li><li>Intrigue</li><li>Stories</li><li>Analogies</li><li>Examples</li></ol><p><br>Audio source: <a href="https://www.indiehackers.com/podcast/196-david-perell">https://www.indiehackers.com/podcast/196-david-perell</a> (35 mins)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>5 tips to improve your writing:</p><ol><li>Novelty</li><li>Intrigue</li><li>Stories</li><li>Analogies</li><li>Examples</li></ol><p><br>Audio source: <a href="https://www.indiehackers.com/podcast/196-david-perell">https://www.indiehackers.com/podcast/196-david-perell</a> (35 mins)</p>]]>
      </content:encoded>
      <pubDate>Thu, 17 Jun 2021 19:49:08 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5acab61b/d564bf3a.mp3" length="6644374" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>164</itunes:duration>
      <itunes:summary>5 tips to improve your writing.</itunes:summary>
      <itunes:subtitle>5 tips to improve your writing.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Everything is a Remix [Kirby Ferguson]</title>
      <itunes:episode>118</itunes:episode>
      <podcast:episode>118</podcast:episode>
      <itunes:title>Everything is a Remix [Kirby Ferguson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fb32db7e-c8e1-43b3-8710-bdb22b862dd9</guid>
      <link>https://mixtape.swyx.io/episodes/everything-is-a-remix-kirby-ferguson</link>
      <description>
        <![CDATA[<p>Everything is copied - although Apple didn't copy as much from Xerox as most people say.</p><p>Audio source: <a href="https://www.youtube.com/watch?v=nJPERZDfyWc">https://www.youtube.com/watch?v=nJPERZDfyWc</a> (the full 4 part documentary is an inspiring watch)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Everything is copied - although Apple didn't copy as much from Xerox as most people say.</p><p>Audio source: <a href="https://www.youtube.com/watch?v=nJPERZDfyWc">https://www.youtube.com/watch?v=nJPERZDfyWc</a> (the full 4 part documentary is an inspiring watch)</p>]]>
      </content:encoded>
      <pubDate>Wed, 16 Jun 2021 19:59:52 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a7a667c5/adee7b2c.mp3" length="17327655" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>431</itunes:duration>
      <itunes:summary>Everything is copied - although Apple didn't copy as much from Xerox as most people say.</itunes:summary>
      <itunes:subtitle>Everything is copied - although Apple didn't copy as much from Xerox as most people say.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>wtf is dbt? [Drew Banin]</title>
      <itunes:episode>117</itunes:episode>
      <podcast:episode>117</podcast:episode>
      <itunes:title>wtf is dbt? [Drew Banin]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b453bd5d-7630-4250-9c96-ab022c3039c8</guid>
      <link>https://mixtape.swyx.io/episodes/wtf-is-dbt-drew-banin</link>
      <description>
        <![CDATA[<p>dbt is taking the data eng world by storm. this is the best 10 minutes i've heard on it, from Fishtown Analytics cofounder Drew Banin.</p><p>Fun fact: <a href="https://en.wikipedia.org/wiki/Fishtown,_Philadelphia">Fishtown is a town in Philadelphia</a>!</p><p><strong>Audio source:</strong> <a href="https://www.dataengineeringpodcast.com/dbt-data-analytics-episode-81/">https://www.dataengineeringpodcast.com/dbt-data-analytics-episode-81/</a> (14 mins in)</p><p>Fivetran CEO geeking out on dbt: <a href="https://medium.com/hashmapinc/the-origins-and-future-of-fivetran-with-george-fraser-1af8e7cb90aa">https://medium.com/hashmapinc/the-origins-and-future-of-fivetran-with-george-fraser-1af8e7cb90aa</a> (17 mins in)</p><p><strong>Transcript</strong></p><p>Tobias Macey: And also, we don't have this version repository of queries and reports and the ability to collaborate on it fairly easily, then you end up leaving everyone to write their own sequel, usually ad hoc, and they might have their own assumptions as to what an order is or what a customer is, or how to structure the query to join across different tables. And so everybody's going to have slightly different views of the data or slightly different outputs. And so definitely having the ability to have one location that everybody can look to. And one interface for everybody to collaborate on makes it much easier and more scalable to have more people working on building and interacting with these Analytics reports and these analytics pipelines.</p><p>Drew Bannon: Absolutely, I think it's a great point, what we find is that in the process of building up these data models, what you're actually doing is generating knowledge about your organization. And you're saying here's exactly what an order is, or here's exactly how we calculate MRR. And to that end, dbt ships with auto generated documentation about your project, you can run dbt docs generate, to generate this single page app, have all of your models with all the tests on the columns and descriptions that you can populate for these different models. And so if you do have some consumer of the data that isn't using GBT, they have a great place that can go and see all the models that exist and all the columns and your pros about all of it. And so in that way, it's sort of a catalog of all the data that your organization commands and serve instructions for us toTobias Macey: Yeah, and I think that that is definitely very powerful, because particularly having the documentation be generated as part of the code as opposed to something that someone does after the fact or alongside the work that they're doing means that it's much more likely to stay fresh and actually be up David periodically, rather than somebody putting in the time and effort to write some prose once when they first build the overall reporting pipeline. And then it quickly grows stale and useless over time as new modifications are made. Yeah, that's absolutely right. And another interesting capability that dbt has is the idea of packaging, and being able to package up these different subsets or reports or transformations so that they're reusable across different teams and across different code bases. So can you talk a bit about how those packages are set up and implemented, and also maybe talk a bit about who the sort of primary drivers are for the different packages that are currently available? Sure.<br></p><p>Drew Bannon: So when dbt runs, it will look in a couple different places for we will call it resources. And so an example of a resource is a model or a test of a model, or things like documentation, snippets, etc. And so one of the places that looks is your models directory, which are the models that you've created, but the other place it looks is a folder called dbt modules, which is sort of note inspired. And so what you can do is just drop whole dbt projects into that dbt modules folder. And they get picked up as though they're a natural part of your project. And all of these resources become available in the compilation context the dbt provides. And so there are basically two types of packages that that are produced. One is data set specific packages, and the other is sort of macro or utility packages. An example of a data set package is something like snowplow. And so we're huge fans of the snowplow event tracking system at Fishtown analytics, the big idea is that you can track events from all your different clients. And they flow directly into a big events table in your warehouse. And so this event table is like an immutable event log, it has the full history of you know, every interaction that you cared about to track in a single table, which is phenomenal. It's a great resource. But the problem is, it's difficult to plug a BI tool right into that, either because it's too much data or because the things you really care about are hard to analyze, like how many people had two different events in a single session. And so what we frequently find ourselves doing is rolling up these events into sessions using some code that was actually originally produced by the snow pub team called their web data model. And so what we can do is we can make a package of these transformations that go from bra events, to page views to sessions, all the way up to users. And then we encode these things as dbt models. And if you include this package into your dbt project, when you take dbt run, these models will automatically run you can also reference them from your own models. So if you want to do marketing attribution on top of session ization, that was provided by the snowplow package, you can absolutely do that. The other broad type of package that we make is maybe more focused on macros. And so the Jinja template engine supports something called macros, which are kind of functions that return text basically, in most cases, texts, we've actually been Kak them. So they return other things, which is pretty wild how we do it. And and so what you can do is if you find yourself writing the same type of code over and over again, what you can do is make a macro that accepts arguments and spits back out, usually the sequel that you need to encode that particular piece of logic. So here's a really good example that shows the full like force of the dbt compilation engine, we wrote a Actually, let me grab it, somebody contributed a pivot macro, that you could point to a table and a specific column. And you can say, pivot out the values into this column using this aggregate function. So you say, look at the Orders table, look at the, you know, have this better example. Look at the products table, look at the products color, and then pivot that pivot that out to like color red color blue color green, with a one if that's true, or zero, if it's not. And so this is probably something that a lot of people have written manually many times over. But when macros and the ability to sort of encapsulate logic plus packages, which is a distribution mechanism, we can write that thing once, and many, many people can benefit from it. So this is one example of a macro that was contributed by member of the dbt community. But really this this dbt utility package that contains the pivot macro has dozens of macros, many of which were contributed by dbt users. And the really cool thing is a lot of these people are in engineers by trade their analysts. And so for a lot of them, it's their first time contributing to an open source repository. And that's a pretty cool experience to be the benefactor of the the code that they wrote.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>dbt is taking the data eng world by storm. this is the best 10 minutes i've heard on it, from Fishtown Analytics cofounder Drew Banin.</p><p>Fun fact: <a href="https://en.wikipedia.org/wiki/Fishtown,_Philadelphia">Fishtown is a town in Philadelphia</a>!</p><p><strong>Audio source:</strong> <a href="https://www.dataengineeringpodcast.com/dbt-data-analytics-episode-81/">https://www.dataengineeringpodcast.com/dbt-data-analytics-episode-81/</a> (14 mins in)</p><p>Fivetran CEO geeking out on dbt: <a href="https://medium.com/hashmapinc/the-origins-and-future-of-fivetran-with-george-fraser-1af8e7cb90aa">https://medium.com/hashmapinc/the-origins-and-future-of-fivetran-with-george-fraser-1af8e7cb90aa</a> (17 mins in)</p><p><strong>Transcript</strong></p><p>Tobias Macey: And also, we don't have this version repository of queries and reports and the ability to collaborate on it fairly easily, then you end up leaving everyone to write their own sequel, usually ad hoc, and they might have their own assumptions as to what an order is or what a customer is, or how to structure the query to join across different tables. And so everybody's going to have slightly different views of the data or slightly different outputs. And so definitely having the ability to have one location that everybody can look to. And one interface for everybody to collaborate on makes it much easier and more scalable to have more people working on building and interacting with these Analytics reports and these analytics pipelines.</p><p>Drew Bannon: Absolutely, I think it's a great point, what we find is that in the process of building up these data models, what you're actually doing is generating knowledge about your organization. And you're saying here's exactly what an order is, or here's exactly how we calculate MRR. And to that end, dbt ships with auto generated documentation about your project, you can run dbt docs generate, to generate this single page app, have all of your models with all the tests on the columns and descriptions that you can populate for these different models. And so if you do have some consumer of the data that isn't using GBT, they have a great place that can go and see all the models that exist and all the columns and your pros about all of it. And so in that way, it's sort of a catalog of all the data that your organization commands and serve instructions for us toTobias Macey: Yeah, and I think that that is definitely very powerful, because particularly having the documentation be generated as part of the code as opposed to something that someone does after the fact or alongside the work that they're doing means that it's much more likely to stay fresh and actually be up David periodically, rather than somebody putting in the time and effort to write some prose once when they first build the overall reporting pipeline. And then it quickly grows stale and useless over time as new modifications are made. Yeah, that's absolutely right. And another interesting capability that dbt has is the idea of packaging, and being able to package up these different subsets or reports or transformations so that they're reusable across different teams and across different code bases. So can you talk a bit about how those packages are set up and implemented, and also maybe talk a bit about who the sort of primary drivers are for the different packages that are currently available? Sure.<br></p><p>Drew Bannon: So when dbt runs, it will look in a couple different places for we will call it resources. And so an example of a resource is a model or a test of a model, or things like documentation, snippets, etc. And so one of the places that looks is your models directory, which are the models that you've created, but the other place it looks is a folder called dbt modules, which is sort of note inspired. And so what you can do is just drop whole dbt projects into that dbt modules folder. And they get picked up as though they're a natural part of your project. And all of these resources become available in the compilation context the dbt provides. And so there are basically two types of packages that that are produced. One is data set specific packages, and the other is sort of macro or utility packages. An example of a data set package is something like snowplow. And so we're huge fans of the snowplow event tracking system at Fishtown analytics, the big idea is that you can track events from all your different clients. And they flow directly into a big events table in your warehouse. And so this event table is like an immutable event log, it has the full history of you know, every interaction that you cared about to track in a single table, which is phenomenal. It's a great resource. But the problem is, it's difficult to plug a BI tool right into that, either because it's too much data or because the things you really care about are hard to analyze, like how many people had two different events in a single session. And so what we frequently find ourselves doing is rolling up these events into sessions using some code that was actually originally produced by the snow pub team called their web data model. And so what we can do is we can make a package of these transformations that go from bra events, to page views to sessions, all the way up to users. And then we encode these things as dbt models. And if you include this package into your dbt project, when you take dbt run, these models will automatically run you can also reference them from your own models. So if you want to do marketing attribution on top of session ization, that was provided by the snowplow package, you can absolutely do that. The other broad type of package that we make is maybe more focused on macros. And so the Jinja template engine supports something called macros, which are kind of functions that return text basically, in most cases, texts, we've actually been Kak them. So they return other things, which is pretty wild how we do it. And and so what you can do is if you find yourself writing the same type of code over and over again, what you can do is make a macro that accepts arguments and spits back out, usually the sequel that you need to encode that particular piece of logic. So here's a really good example that shows the full like force of the dbt compilation engine, we wrote a Actually, let me grab it, somebody contributed a pivot macro, that you could point to a table and a specific column. And you can say, pivot out the values into this column using this aggregate function. So you say, look at the Orders table, look at the, you know, have this better example. Look at the products table, look at the products color, and then pivot that pivot that out to like color red color blue color green, with a one if that's true, or zero, if it's not. And so this is probably something that a lot of people have written manually many times over. But when macros and the ability to sort of encapsulate logic plus packages, which is a distribution mechanism, we can write that thing once, and many, many people can benefit from it. So this is one example of a macro that was contributed by member of the dbt community. But really this this dbt utility package that contains the pivot macro has dozens of macros, many of which were contributed by dbt users. And the really cool thing is a lot of these people are in engineers by trade their analysts. And so for a lot of them, it's their first time contributing to an open source repository. And that's a pretty cool experience to be the benefactor of the the code that they wrote.</p>]]>
      </content:encoded>
      <pubDate>Tue, 15 Jun 2021 21:33:53 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5cc4fc1e/4e7aa7e8.mp3" length="26518699" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/8RkokwlmhS9S2KnJ8n_SQbyhdu3L9jCwDQwaueBEcQQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU3MDU5MC8x/NjIzODA3MjMzLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>662</itunes:duration>
      <itunes:summary>dbt is taking the data eng world by storm. this is the best 10 minutes i've heard on it.</itunes:summary>
      <itunes:subtitle>dbt is taking the data eng world by storm. this is the best 10 minutes i've heard on it.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The REAL Lesson of Tuesdays with Morrie [Mitch Albom]</title>
      <itunes:episode>116</itunes:episode>
      <podcast:episode>116</podcast:episode>
      <itunes:title>The REAL Lesson of Tuesdays with Morrie [Mitch Albom]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/the-real-lesson-of-tuesdays-with-morrie-mitch-albom</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.3books.co/chapters/15">https://www.3books.co/chapters/15</a> (14 mins in)</p><p><a href="https://en.wikipedia.org/wiki/Tuesdays_with_Morrie">Tuesdays with Morrie wikipedia entry</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.3books.co/chapters/15">https://www.3books.co/chapters/15</a> (14 mins in)</p><p><a href="https://en.wikipedia.org/wiki/Tuesdays_with_Morrie">Tuesdays with Morrie wikipedia entry</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 14 Jun 2021 19:35:48 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/683d0a23/30060b87.mp3" length="20612701" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>514</itunes:duration>
      <itunes:summary>Meditations on the meaning of life from Morrie Schwartz and Maya Angelou.</itunes:summary>
      <itunes:subtitle>Meditations on the meaning of life from Morrie Schwartz and Maya Angelou.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Second Brain 5] Finale</title>
      <itunes:episode>115</itunes:episode>
      <podcast:episode>115</podcast:episode>
      <itunes:title>[Second Brain 5] Finale</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/second-brain-5-finale</link>
      <description>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. You can catch Weeks 1, 2, 3, and 4 in the previous weekend episodes. This is the cleaned up audio of the last of 5 mentorship sessions with Q&amp;A at the end.<br> <br><strong>Video version</strong>: <a href="https://youtu.be/emUfFWixQwE">https://youtu.be/emUfFWixQwE</a></p><p><strong>Timestamps</strong></p><ul><li>Recap of Last 4 Weeks [00:02:08]</li><li>Shifting Perception to Sharing [00:03:07]</li><li>IP's Personal Progress [00:09:38]</li><li>How to Solve the Cold Start Problem [00:10:57] </li><li>The Invisible Pipeline and the 1% Rule [00:14:00]</li><li>Peer Group Progress [00:15:48]</li><li>Course Recap: Convergence vs Divergence, CO vs DE [00:20:41] </li><li>Your First Brain vs Your Second Brain [00:22:43] </li><li>Project Kickoff Checklist [00:24:06]</li><li>Favorite Quotes [00:25:26] </li><li>Q&amp;A: Denys on Learning in Public in YouTube [00:32:47] </li><li>Q&amp;A: Meryl Johnston on Learning in Public [00:43:34] </li><li>The Resistance and Gratitude Journaling [00:46:04]</li><li>Don't Just Write Essays: Remove Resistance [00:48:37]</li><li>Three Strikes Rule [00:52:51]</li><li>Guy Margalith on Fear and Your Second Brain [00:53:40]</li><li>Organizing Files on your Mac [01:00:59]</li><li>Swyx Twitter Journey [01:04:18]</li><li>Tropical MBA and Balaji Srinivasan [01:09:05] </li><li>Closing Remarks [01:10:20]</li></ul><p><br><strong>Transcript</strong></p><p><br></p><p><strong>swyx: </strong>[00:00:00] Okay, so we're in week five. I didn't know what to call it. So I just called it finale week. I, at this point I feel like everyone knows each other even.</p><p><br></p><p>But feel free to say hi, if you're new you're still totally woke up and to jump around and visit the each other's sessions. I'm also going to blast through the housekeeping just because there's not that much more housekeeping left to do. And I will also want it to shout out what I did for last week's.</p><p><br></p><p>Events which well that's Swyx week app, which was essentially right up my own experience of intermediate packets. And I broke my own journey down into eight intermediate packets. So that's tweet, tweet, livestream, blog posts, conference, conference conference, a job interview. And this took place over the course of a year.</p><p><br></p><p>So it, it shocked me because even though I went through it, you don't, you never really think about intermediate packets dripping out over a year. And the thing that I really wanted to get across was that I think the way that immediate packets, which was presented last time was very much of a top-down thing.</p><p><br></p><p>Like I want to do something big, let me work backwards and break it down into intranet, small things that can ship. But it also equally works for bottom up where you have no idea what the end goal is, but you're just like. That's just ship of small things, and try to build up to something big if the interest is there. </p><p><br></p><p>Glen G says, paddle reminds me of bubbling off events. Yep. That's a very WebDev analogy and that's fully true there. The two directions of bubbling. I forget what the opposite of bubbling is in the dumb, but that's beside the point anyway. I wanted to offer that as my own perspective on intermediate packets.</p><p><br></p><p>Oh, yeah. Dave says he is bubbling up NIST insider today. Yeah, totally. Yeah. We are bubbling ideas. That's great. That title doesn't resonate with me. So I just went with bottom up, but feel free to write your own policy. And I think that's something that we should talk about as well.</p><p><br></p><p>Who's written stuff as a result of this course. And what post ideas do you have to share? You can feel free to throw that in the chat as well. Housekeeping, we've covered this plenty of times, but stupid questions are welcome. Often beats. Perfect. And then this is the discussion and not a lecture.</p><p><br></p><p><br></p><p><strong>Recap of Last 4 Weeks</strong> [00:02:08]</p><p><br></p><p>All right. So we've covered all these 12. I think it actually works out without the 12. So it's cohort 12 with 12 items. I think so. I grabbed this, I went back to lecture one and grab this slide. And actually  the last week changed quite a bit, I think, but  the first 3 have been relatively stable.</p><p><br></p><p>And it's quite a bit of content if you walk back and think about it. So I just wanted to acknowledge and pause for a bit and say I think the last five weeks have been a real blast in terms of flights and just a lot of ideas, especially if you're new to them for the first time. But even for me going through them the second time I felt like I just had a lot more to think about each on each in each time, because I've lived through it and I've had a year to really sit with it.</p><p><br></p><p> I think it'd be interesting to hear from you in in, in the chat or if you wanna, if you want to speak up, I'm just going to pause here and it's just go was there, was there a particular idea that really stuck out to you during this these this whole curriculum w what's your favorite sort of takeaway that you really liked?</p><p><br></p><p><br></p><p><strong>Shifting Perception to Sharing</strong> [00:03:07]</p><p><br></p><p><strong>Speaker 2: </strong>[00:03:07] The one thing that I found which wasn't actually to deal with lessons wasn't to do with systems and processes. It was his perception for me. It's just been a shift in perception, but that's been the benefit of building a second brain, but I've taken that and I've applied that to everything. And I'm looking at, whether it be a task or whether it be something I want to do, what is the perception that motivates me most?</p><p><br></p><p>And I've realized from second brain that all I came in, they wanted to share more and I wanted an output and I think it came from a selfish point of view of, I just want to share, I want to share, I'm going to attract more people, get more business, be a thought leader, et cetera. What I realized when I was sharing that circle and sharing, and here I'm not having that going a backwards and forwards.</p><p><br></p><p>I like helping people and I look at even day-to-day friendships. I have conversations, anything that goes to the people I'm interested in they're gold as well. And I've realized that the perception was wrong for me to just look at output in isolation and say, oh, you just want to help her instead of, Hey, how do we respond most positively to actually get output?</p><p><br></p><p>And for me now, I realized that for helping other people I'm building connections, like even the last week I've been really lucky people that they messaging me, ask them to connect. I've had zoom calls with people. I'm emailing people and we're all having backwards and forwards dialogue, but that wouldn't have happened unless I output in the first place to </p><p>share my opinion, to actually attract those like-minded people as well.</p><p><br></p><p>So that's where I say now to perception is going to help me. And I'm going to look at any future problem rather than just looking at like it's a task or a project on big into kind of alleviate and willpower and not having this battle that you have to get up every day and you have to do something against your will to finally get to the end of a journey.</p><p><br></p><p>And for me, if there's that kind of, if there's those breadcrumbs of emotion for me and breadcrumbs of connection with people, I'll get more addicted to it. I'll enjoy it more. It will be easier for me all the time. And I think it will become more and more natural to do. </p><p><br></p><p><strong>s...</strong></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. You can catch Weeks 1, 2, 3, and 4 in the previous weekend episodes. This is the cleaned up audio of the last of 5 mentorship sessions with Q&amp;A at the end.<br> <br><strong>Video version</strong>: <a href="https://youtu.be/emUfFWixQwE">https://youtu.be/emUfFWixQwE</a></p><p><strong>Timestamps</strong></p><ul><li>Recap of Last 4 Weeks [00:02:08]</li><li>Shifting Perception to Sharing [00:03:07]</li><li>IP's Personal Progress [00:09:38]</li><li>How to Solve the Cold Start Problem [00:10:57] </li><li>The Invisible Pipeline and the 1% Rule [00:14:00]</li><li>Peer Group Progress [00:15:48]</li><li>Course Recap: Convergence vs Divergence, CO vs DE [00:20:41] </li><li>Your First Brain vs Your Second Brain [00:22:43] </li><li>Project Kickoff Checklist [00:24:06]</li><li>Favorite Quotes [00:25:26] </li><li>Q&amp;A: Denys on Learning in Public in YouTube [00:32:47] </li><li>Q&amp;A: Meryl Johnston on Learning in Public [00:43:34] </li><li>The Resistance and Gratitude Journaling [00:46:04]</li><li>Don't Just Write Essays: Remove Resistance [00:48:37]</li><li>Three Strikes Rule [00:52:51]</li><li>Guy Margalith on Fear and Your Second Brain [00:53:40]</li><li>Organizing Files on your Mac [01:00:59]</li><li>Swyx Twitter Journey [01:04:18]</li><li>Tropical MBA and Balaji Srinivasan [01:09:05] </li><li>Closing Remarks [01:10:20]</li></ul><p><br><strong>Transcript</strong></p><p><br></p><p><strong>swyx: </strong>[00:00:00] Okay, so we're in week five. I didn't know what to call it. So I just called it finale week. I, at this point I feel like everyone knows each other even.</p><p><br></p><p>But feel free to say hi, if you're new you're still totally woke up and to jump around and visit the each other's sessions. I'm also going to blast through the housekeeping just because there's not that much more housekeeping left to do. And I will also want it to shout out what I did for last week's.</p><p><br></p><p>Events which well that's Swyx week app, which was essentially right up my own experience of intermediate packets. And I broke my own journey down into eight intermediate packets. So that's tweet, tweet, livestream, blog posts, conference, conference conference, a job interview. And this took place over the course of a year.</p><p><br></p><p>So it, it shocked me because even though I went through it, you don't, you never really think about intermediate packets dripping out over a year. And the thing that I really wanted to get across was that I think the way that immediate packets, which was presented last time was very much of a top-down thing.</p><p><br></p><p>Like I want to do something big, let me work backwards and break it down into intranet, small things that can ship. But it also equally works for bottom up where you have no idea what the end goal is, but you're just like. That's just ship of small things, and try to build up to something big if the interest is there. </p><p><br></p><p>Glen G says, paddle reminds me of bubbling off events. Yep. That's a very WebDev analogy and that's fully true there. The two directions of bubbling. I forget what the opposite of bubbling is in the dumb, but that's beside the point anyway. I wanted to offer that as my own perspective on intermediate packets.</p><p><br></p><p>Oh, yeah. Dave says he is bubbling up NIST insider today. Yeah, totally. Yeah. We are bubbling ideas. That's great. That title doesn't resonate with me. So I just went with bottom up, but feel free to write your own policy. And I think that's something that we should talk about as well.</p><p><br></p><p>Who's written stuff as a result of this course. And what post ideas do you have to share? You can feel free to throw that in the chat as well. Housekeeping, we've covered this plenty of times, but stupid questions are welcome. Often beats. Perfect. And then this is the discussion and not a lecture.</p><p><br></p><p><br></p><p><strong>Recap of Last 4 Weeks</strong> [00:02:08]</p><p><br></p><p>All right. So we've covered all these 12. I think it actually works out without the 12. So it's cohort 12 with 12 items. I think so. I grabbed this, I went back to lecture one and grab this slide. And actually  the last week changed quite a bit, I think, but  the first 3 have been relatively stable.</p><p><br></p><p>And it's quite a bit of content if you walk back and think about it. So I just wanted to acknowledge and pause for a bit and say I think the last five weeks have been a real blast in terms of flights and just a lot of ideas, especially if you're new to them for the first time. But even for me going through them the second time I felt like I just had a lot more to think about each on each in each time, because I've lived through it and I've had a year to really sit with it.</p><p><br></p><p> I think it'd be interesting to hear from you in in, in the chat or if you wanna, if you want to speak up, I'm just going to pause here and it's just go was there, was there a particular idea that really stuck out to you during this these this whole curriculum w what's your favorite sort of takeaway that you really liked?</p><p><br></p><p><br></p><p><strong>Shifting Perception to Sharing</strong> [00:03:07]</p><p><br></p><p><strong>Speaker 2: </strong>[00:03:07] The one thing that I found which wasn't actually to deal with lessons wasn't to do with systems and processes. It was his perception for me. It's just been a shift in perception, but that's been the benefit of building a second brain, but I've taken that and I've applied that to everything. And I'm looking at, whether it be a task or whether it be something I want to do, what is the perception that motivates me most?</p><p><br></p><p>And I've realized from second brain that all I came in, they wanted to share more and I wanted an output and I think it came from a selfish point of view of, I just want to share, I want to share, I'm going to attract more people, get more business, be a thought leader, et cetera. What I realized when I was sharing that circle and sharing, and here I'm not having that going a backwards and forwards.</p><p><br></p><p>I like helping people and I look at even day-to-day friendships. I have conversations, anything that goes to the people I'm interested in they're gold as well. And I've realized that the perception was wrong for me to just look at output in isolation and say, oh, you just want to help her instead of, Hey, how do we respond most positively to actually get output?</p><p><br></p><p>And for me now, I realized that for helping other people I'm building connections, like even the last week I've been really lucky people that they messaging me, ask them to connect. I've had zoom calls with people. I'm emailing people and we're all having backwards and forwards dialogue, but that wouldn't have happened unless I output in the first place to </p><p>share my opinion, to actually attract those like-minded people as well.</p><p><br></p><p>So that's where I say now to perception is going to help me. And I'm going to look at any future problem rather than just looking at like it's a task or a project on big into kind of alleviate and willpower and not having this battle that you have to get up every day and you have to do something against your will to finally get to the end of a journey.</p><p><br></p><p>And for me, if there's that kind of, if there's those breadcrumbs of emotion for me and breadcrumbs of connection with people, I'll get more addicted to it. I'll enjoy it more. It will be easier for me all the time. And I think it will become more and more natural to do. </p><p><br></p><p><strong>s...</strong></p>]]>
      </content:encoded>
      <pubDate>Sat, 12 Jun 2021 13:14:24 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>4322</itunes:duration>
      <itunes:summary>I am a mentor for the Notion Advanced track of Tiago Forte's Building a Second Brain, Cohort 12. This is the cleaned up audio of the last of 5 mentorship sessions with Q&amp;amp;A at the end. </itunes:summary>
      <itunes:subtitle>I am a mentor for the Notion Advanced track of Tiago Forte's Building a Second Brain, Cohort 12. This is the cleaned up audio of the last of 5 mentorship sessions with Q&amp;amp;A at the end. </itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] In The Heights — Original Motion Picture Soundtrack</title>
      <itunes:episode>114</itunes:episode>
      <podcast:episode>114</podcast:episode>
      <itunes:title>[Music Fridays] In The Heights — Original Motion Picture Soundtrack</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/in-the-heights-movie-cast-recording</link>
      <description>
        <![CDATA[<p>I just watched the new In The Heights movie and had to mixtape my favorite moments!</p><p>Samples from:</p><ul><li><a href="https://www.youtube.com/watch?v=mAVdcPBj16Q">Benny's Dispatch</a> (<a href="https://en.wikipedia.org/wiki/Corey_Hawkins">Corey Hawkins</a>)</li><li><a href="https://www.youtube.com/watch?v=1eiBlLlmxos">Paciencia y Fe</a> (<a href="https://en.wikipedia.org/wiki/Olga_Merediz">Olga Merediz</a>)</li><li><a href="https://www.youtube.com/watch?v=5l9UK3yQTfA">Breathe</a> (<a href="https://en.wikipedia.org/wiki/Leslie_Grace">Leslie Grace</a>)</li><li><a href="https://www.youtube.com/watch?v=ify_2XIkBaI">96,000</a> (Cast)</li></ul><p><a href="https://en.wikipedia.org/wiki/In_the_Heights">In The Heights on Wikipedia</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I just watched the new In The Heights movie and had to mixtape my favorite moments!</p><p>Samples from:</p><ul><li><a href="https://www.youtube.com/watch?v=mAVdcPBj16Q">Benny's Dispatch</a> (<a href="https://en.wikipedia.org/wiki/Corey_Hawkins">Corey Hawkins</a>)</li><li><a href="https://www.youtube.com/watch?v=1eiBlLlmxos">Paciencia y Fe</a> (<a href="https://en.wikipedia.org/wiki/Olga_Merediz">Olga Merediz</a>)</li><li><a href="https://www.youtube.com/watch?v=5l9UK3yQTfA">Breathe</a> (<a href="https://en.wikipedia.org/wiki/Leslie_Grace">Leslie Grace</a>)</li><li><a href="https://www.youtube.com/watch?v=ify_2XIkBaI">96,000</a> (Cast)</li></ul><p><a href="https://en.wikipedia.org/wiki/In_the_Heights">In The Heights on Wikipedia</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 11 Jun 2021 19:23:45 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/KsyyRbQr8y6663Cwp8TuszMOXhwsTvWw_FF85BQbxX8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU2NjU1MC8x/NjIzNDU0OTA2LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>497</itunes:duration>
      <itunes:summary>I just watched the new In The Heights movie and had to mixtape my favorite moments!</itunes:summary>
      <itunes:subtitle>I just watched the new In The Heights movie and had to mixtape my favorite moments!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Apple Pie Positions and Certainty Theater [Shreyas Doshi]</title>
      <itunes:episode>113</itunes:episode>
      <podcast:episode>113</podcast:episode>
      <itunes:title>Apple Pie Positions and Certainty Theater [Shreyas Doshi]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/apple-pie-positions-and-certainty-theater-shreyas-doshi</link>
      <description>
        <![CDATA[<p>How people unintentionally obstruct progress by asking for perfectly reasonable things</p><p>Audio source: <a href="https://artofproductpodcast.com/episode-173">https://artofproductpodcast.com/episode-173</a></p><ul><li><a href="https://thecooperreview.com/10-tricks-to-appear-smart-during-meetings/">10 Tricks to Appear Smart During Meetings</a></li><li>Shreyas Twitter thread on <a href="https://twitter.com/shreyas/status/1231455889019699200">Apple Pie Positions</a></li><li>John Cutler's <a href="https://twitter.com/johncutlefish/status/1231608049862758405">response with more</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>How people unintentionally obstruct progress by asking for perfectly reasonable things</p><p>Audio source: <a href="https://artofproductpodcast.com/episode-173">https://artofproductpodcast.com/episode-173</a></p><ul><li><a href="https://thecooperreview.com/10-tricks-to-appear-smart-during-meetings/">10 Tricks to Appear Smart During Meetings</a></li><li>Shreyas Twitter thread on <a href="https://twitter.com/shreyas/status/1231455889019699200">Apple Pie Positions</a></li><li>John Cutler's <a href="https://twitter.com/johncutlefish/status/1231608049862758405">response with more</a></li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 10 Jun 2021 21:36:59 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/C1BLdA44FT1ntHdvFAHgbUAbEfbkr8v1TFr5firVCt0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU2NTk0OC8x/NjIzMzc1NzU0LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>505</itunes:duration>
      <itunes:summary>How people unintentionally obstruct progress by asking for perfectly reasonable things.</itunes:summary>
      <itunes:subtitle>How people unintentionally obstruct progress by asking for perfectly reasonable things.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Cloudflare at TechCrunch Disrupt 2010 [Matthew Prince]</title>
      <itunes:episode>112</itunes:episode>
      <podcast:episode>112</podcast:episode>
      <itunes:title>Cloudflare at TechCrunch Disrupt 2010 [Matthew Prince]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/cloudflare-at-techcrunch-disrupt-2010-matthew-prince</link>
      <description>
        <![CDATA[<p>Listen to Cloudflare's pitch when it was just 3 people at TechCrunch Disrupt. Would you have invested?</p><p>Audio Source: <a href="https://www.youtube.com/watch?v=XeKWeBw1R5A">https://www.youtube.com/watch?v=XeKWeBw1R5A</a></p><p>Qwiki, winners of Disrupt that year: <a href="https://techcrunch.com/2010/09/29/qwiki-techcrunch-disrupt-winner/">https://techcrunch.com/2010/09/29/qwiki-techcrunch-disrupt-winner/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Cloudflare's pitch when it was just 3 people at TechCrunch Disrupt. Would you have invested?</p><p>Audio Source: <a href="https://www.youtube.com/watch?v=XeKWeBw1R5A">https://www.youtube.com/watch?v=XeKWeBw1R5A</a></p><p>Qwiki, winners of Disrupt that year: <a href="https://techcrunch.com/2010/09/29/qwiki-techcrunch-disrupt-winner/">https://techcrunch.com/2010/09/29/qwiki-techcrunch-disrupt-winner/</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 09 Jun 2021 20:32:58 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>485</itunes:duration>
      <itunes:summary>Listen to Cloudflare's pitch when it was just 3 people at TechCrunch. Would you have invested?</itunes:summary>
      <itunes:subtitle>Listen to Cloudflare's pitch when it was just 3 people at TechCrunch. Would you have invested?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>EPOC Personal Branding [Sam Parr, Shaan Puri]</title>
      <itunes:episode>111</itunes:episode>
      <podcast:episode>111</podcast:episode>
      <itunes:title>EPOC Personal Branding [Sam Parr, Shaan Puri]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e528494e-0b3b-4064-8e47-53960182efb8</guid>
      <link>https://mixtape.swyx.io/episodes/epoc-personal-branding-sam-parr-shaan-puri</link>
      <description>
        <![CDATA[<p>The extremes people go to in order to reinforce a personal brand.</p><p><br><strong>Audio Source:</strong> <a href="https://www.listennotes.com/podcasts/my-first-million/182-how-an-astrology-app-mplvUweDHMA/">https://www.listennotes.com/podcasts/my-first-million/182-how-an-astrology-app-mplvUweDHMA/</a></p><p><strong>My How To Market Yourself essay:</strong> <a href="https://www.swyx.io/marketing-yourself/#personal-branding">https://www.swyx.io/marketing-yourself/#personal-branding</a><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The extremes people go to in order to reinforce a personal brand.</p><p><br><strong>Audio Source:</strong> <a href="https://www.listennotes.com/podcasts/my-first-million/182-how-an-astrology-app-mplvUweDHMA/">https://www.listennotes.com/podcasts/my-first-million/182-how-an-astrology-app-mplvUweDHMA/</a></p><p><strong>My How To Market Yourself essay:</strong> <a href="https://www.swyx.io/marketing-yourself/#personal-branding">https://www.swyx.io/marketing-yourself/#personal-branding</a><br></p>]]>
      </content:encoded>
      <pubDate>Tue, 08 Jun 2021 20:31:13 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>528</itunes:duration>
      <itunes:summary>The extremes people go to in order to reinforce a personal brand.</itunes:summary>
      <itunes:subtitle>The extremes people go to in order to reinforce a personal brand.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Goddess of Everything Else [George Hotz, Scott Alexander]</title>
      <itunes:episode>110</itunes:episode>
      <podcast:episode>110</podcast:episode>
      <itunes:title>The Goddess of Everything Else [George Hotz, Scott Alexander]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">bebf5b5d-76ac-4e99-98a0-eefb6a6eefbf</guid>
      <link>https://mixtape.swyx.io/episodes/the-goddess-of-everything-else-george-hotz-scott-alexander</link>
      <description>
        <![CDATA[<p>A short story with a message of hope for the future, recommended and read by a unique, brilliant mind.</p><p><strong>Audio source</strong>: <a href="https://www.youtube.com/watch?v=Nr7Yn3W8VQE&amp;t=16555s">https://www.youtube.com/watch?v=Nr7Yn3W8VQE&amp;t=16555s</a></p><p><strong>Story source and comments</strong>: <a href="https://slatestarcodex.com/2015/08/17/the-goddess-of-everything-else-2/">https://slatestarcodex.com/2015/08/17/the-goddess-of-everything-else-2/</a></p>They say only Good can create, whereas Evil is sterile. Think Tolkien, where Morgoth can’t make things himself, so perverts Elves to Orcs for his armies. But I think this gets it entirely backwards; it’s Good that just mutates and twists, and it’s Evil that teems with fecundity.<p>Imagine two principles, here in poetic personification. The first is the Goddess of Cancer, the second the Goddess of Everything Else. If visual representations would help, you can think of the first with the claws of a crab, and the second a dress made of feathers of peacocks.</p><p>The Goddess of Cancer reached out a clawed hand over mudflats and tidepools. She said pretty much what she always says, “KILL CONSUME MULTIPLY CONQUER.” Then everything burst into life, became miniature monsters engaged in a battle of all against all in their zeal to assuage their insatiable longings. And the swamps became orgies of hunger and fear and grew loud with the screams of a trillion amoebas.</p><p>Then the Goddess of Everything Else trudged her way through the bog, till the mud almost totally dulled her bright colors and rainbows. She stood on a rock and she sang them a dream of a different existence. She showed them the beauty of flowers, she showed them the oak tree majestic. The roar of the wind on the wings of the bird, and the swiftness and strength of the tiger. She showed them the joy of the dolphins abreast of the waves as the spray formed a rainbow around them, and all of them watched as she sang and they all sighed with longing.</p><p>But they told her “Alas, what you show us is terribly lovely. But we are the daughters and sons of the Goddess of Cancer, and wholly her creatures. The only goals in us are KILL CONSUME MULTIPLY CONQUER. And though our hearts long for you, still we are not yours to have, and your words have no power to move us. We wish it were otherwise, but it is not, and your words have no power to move us.”</p><p>The Goddess of Everything Else gave a smile and spoke in her sing-song voice saying: “I scarcely can blame you for being the way you were made, when your Maker so carefully yoked you. But I am the Goddess of Everything Else and my powers are devious and subtle. So I do not ask you to swerve from your monomaniacal focus on breeding and conquest. But what if I show you a way that my words are aligned with the words of your Maker in spirit? For I say unto you even multiplication itself when pursued with devotion will lead to my service.”</p><p>As soon as she spoke it was so, and the single-celled creatures were freed from their warfare. They joined hands in friendship, with this one becoming an eye and with that one becoming a neuron. Together they soared and took flight from the swamp and the muck that had birthed them, and flew to new islands all balmy and green and just ripe for the taking. And there they consumed and they multiplied far past the numbers of those who had stayed in the swampland. In this way the oath of the Goddess of Everything Else was not broken.</p><p>The Goddess of Cancer came forth from the fire and was not very happy. The things she had raised from the mud and exhorted to kill and compete had become all complacent in co-operation, a word which to her was anathema. She stretched out her left hand and snapped its cruel pincer, and said what she always says: “KILL CONSUME MULTIPLY CONQUER”. She said these things not to the birds and the beasts but to each cell within them, and many cells flocked to her call and divided, and flower and fishes and birds both alike bulged with tumors, and falcons fell out of the sky in their sickness. But others remembered the words of the Goddess of Everything Else and held fast, and as it is said in the Bible the light clearly shone through the dark, and the darkness did not overcome it.</p><p>So the Goddess of Cancer now stretched out her right hand and spoke to the birds and the beasts. And she said what she always says “KILL CONSUME MULTIPLY CONQUER”, and so they all did, and they set on each other in violence and hunger, their maws turning red with the blood of their victims, whole species and genera driven to total extinction. The Goddess of Cancer declared it was good and returned the the fire.</p><p>Then came the Goddess of Everything Else from the waves like a siren, all flush with the sheen of the ocean. She stood on a rock and she sang them a dream of a different existence. She showed them the beehive all golden with honey, the anthill all cozy and cool in the soil. The soldiers and workers alike in their labors combining their skills for the good of the many. She showed them the pair-bond, the family, friendship. She showed these to shorebirds and pools full of fishes, and all those who saw them, their hearts broke with longing.</p><p>But they told her “Your music is lovely and pleasant, and all that you show us we cannot but yearn for. But we are the daughters and sons of the Goddess of Cancer, her slaves and creatures. And all that we know is the single imperative KILL CONSUME MULTIPLY CONQUER. Yes, once in the youth of the world you compelled us, but now things are different, we’re all individuals, no further change will the Goddess of Cancer allow us. So, much as we love you, alas – we are not yours to have, and your words have no power to move us. We wish it were otherwise, but it is not, and your words have no power to move us.”</p><p>The Goddess of Everything Else only laughed at them, saying, “But I am the Goddess of Everything Else and my powers are devious and subtle. Your loyalty unto the Goddess your mother is much to your credit, nor yet shall I break it. Indeed, I fulfill it – return to your multiplication, but now having heard me, each meal that you kill and each child that you sire will bind yourself ever the more to my service.” She spoke, then dove back in the sea, and a coral reef bloomed where she vanished.</p><p>As soon as she spoke it was so, and the animals all joined together. The wolves joined in packs, and in schools joined the fishes; the bees had their beehives, the ants had their anthills, and even the termites built big termite towers; the finches formed flocks and the magpies made murders, the hippos in herds and the swift swarming swallows. And even the humans put down their atlatls and formed little villages, loud with the shouting of children.</p><p>The Goddess of Cancer came forth from the fire and saw things had only grown worse in her absence. The lean, lovely winnowing born out of pure competition and natural selection had somehow been softened. She stretched out her left hand and snapped its cruel pincer, and said what she always says: “KILL CONSUME MULTIPLY CONQUER”. She said these things not to the flocks or the tribes, but to each individual; many, on hearing took food from the communal pile, or stole from the weak, or accepted the presents of others but would not give back in their turn. Each wolf at the throats of the others in hopes to be alpha, each lion holding back during the hunt but partaking of meat that the others had killed. And the pride and the pack seemed to groan with the strain, but endured, for the works of the Goddess of Everything Else are not ever so easily vanquished.</p><p>So the Goddess of Cancer now stretched out her right hand and spoke to the flocks and the tribes, saying much she always says “KILL CONSUME MULTIPLY CONQUER”. And upon one another they set, pitting black ant on red ant, or chimps agai...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>A short story with a message of hope for the future, recommended and read by a unique, brilliant mind.</p><p><strong>Audio source</strong>: <a href="https://www.youtube.com/watch?v=Nr7Yn3W8VQE&amp;t=16555s">https://www.youtube.com/watch?v=Nr7Yn3W8VQE&amp;t=16555s</a></p><p><strong>Story source and comments</strong>: <a href="https://slatestarcodex.com/2015/08/17/the-goddess-of-everything-else-2/">https://slatestarcodex.com/2015/08/17/the-goddess-of-everything-else-2/</a></p>They say only Good can create, whereas Evil is sterile. Think Tolkien, where Morgoth can’t make things himself, so perverts Elves to Orcs for his armies. But I think this gets it entirely backwards; it’s Good that just mutates and twists, and it’s Evil that teems with fecundity.<p>Imagine two principles, here in poetic personification. The first is the Goddess of Cancer, the second the Goddess of Everything Else. If visual representations would help, you can think of the first with the claws of a crab, and the second a dress made of feathers of peacocks.</p><p>The Goddess of Cancer reached out a clawed hand over mudflats and tidepools. She said pretty much what she always says, “KILL CONSUME MULTIPLY CONQUER.” Then everything burst into life, became miniature monsters engaged in a battle of all against all in their zeal to assuage their insatiable longings. And the swamps became orgies of hunger and fear and grew loud with the screams of a trillion amoebas.</p><p>Then the Goddess of Everything Else trudged her way through the bog, till the mud almost totally dulled her bright colors and rainbows. She stood on a rock and she sang them a dream of a different existence. She showed them the beauty of flowers, she showed them the oak tree majestic. The roar of the wind on the wings of the bird, and the swiftness and strength of the tiger. She showed them the joy of the dolphins abreast of the waves as the spray formed a rainbow around them, and all of them watched as she sang and they all sighed with longing.</p><p>But they told her “Alas, what you show us is terribly lovely. But we are the daughters and sons of the Goddess of Cancer, and wholly her creatures. The only goals in us are KILL CONSUME MULTIPLY CONQUER. And though our hearts long for you, still we are not yours to have, and your words have no power to move us. We wish it were otherwise, but it is not, and your words have no power to move us.”</p><p>The Goddess of Everything Else gave a smile and spoke in her sing-song voice saying: “I scarcely can blame you for being the way you were made, when your Maker so carefully yoked you. But I am the Goddess of Everything Else and my powers are devious and subtle. So I do not ask you to swerve from your monomaniacal focus on breeding and conquest. But what if I show you a way that my words are aligned with the words of your Maker in spirit? For I say unto you even multiplication itself when pursued with devotion will lead to my service.”</p><p>As soon as she spoke it was so, and the single-celled creatures were freed from their warfare. They joined hands in friendship, with this one becoming an eye and with that one becoming a neuron. Together they soared and took flight from the swamp and the muck that had birthed them, and flew to new islands all balmy and green and just ripe for the taking. And there they consumed and they multiplied far past the numbers of those who had stayed in the swampland. In this way the oath of the Goddess of Everything Else was not broken.</p><p>The Goddess of Cancer came forth from the fire and was not very happy. The things she had raised from the mud and exhorted to kill and compete had become all complacent in co-operation, a word which to her was anathema. She stretched out her left hand and snapped its cruel pincer, and said what she always says: “KILL CONSUME MULTIPLY CONQUER”. She said these things not to the birds and the beasts but to each cell within them, and many cells flocked to her call and divided, and flower and fishes and birds both alike bulged with tumors, and falcons fell out of the sky in their sickness. But others remembered the words of the Goddess of Everything Else and held fast, and as it is said in the Bible the light clearly shone through the dark, and the darkness did not overcome it.</p><p>So the Goddess of Cancer now stretched out her right hand and spoke to the birds and the beasts. And she said what she always says “KILL CONSUME MULTIPLY CONQUER”, and so they all did, and they set on each other in violence and hunger, their maws turning red with the blood of their victims, whole species and genera driven to total extinction. The Goddess of Cancer declared it was good and returned the the fire.</p><p>Then came the Goddess of Everything Else from the waves like a siren, all flush with the sheen of the ocean. She stood on a rock and she sang them a dream of a different existence. She showed them the beehive all golden with honey, the anthill all cozy and cool in the soil. The soldiers and workers alike in their labors combining their skills for the good of the many. She showed them the pair-bond, the family, friendship. She showed these to shorebirds and pools full of fishes, and all those who saw them, their hearts broke with longing.</p><p>But they told her “Your music is lovely and pleasant, and all that you show us we cannot but yearn for. But we are the daughters and sons of the Goddess of Cancer, her slaves and creatures. And all that we know is the single imperative KILL CONSUME MULTIPLY CONQUER. Yes, once in the youth of the world you compelled us, but now things are different, we’re all individuals, no further change will the Goddess of Cancer allow us. So, much as we love you, alas – we are not yours to have, and your words have no power to move us. We wish it were otherwise, but it is not, and your words have no power to move us.”</p><p>The Goddess of Everything Else only laughed at them, saying, “But I am the Goddess of Everything Else and my powers are devious and subtle. Your loyalty unto the Goddess your mother is much to your credit, nor yet shall I break it. Indeed, I fulfill it – return to your multiplication, but now having heard me, each meal that you kill and each child that you sire will bind yourself ever the more to my service.” She spoke, then dove back in the sea, and a coral reef bloomed where she vanished.</p><p>As soon as she spoke it was so, and the animals all joined together. The wolves joined in packs, and in schools joined the fishes; the bees had their beehives, the ants had their anthills, and even the termites built big termite towers; the finches formed flocks and the magpies made murders, the hippos in herds and the swift swarming swallows. And even the humans put down their atlatls and formed little villages, loud with the shouting of children.</p><p>The Goddess of Cancer came forth from the fire and saw things had only grown worse in her absence. The lean, lovely winnowing born out of pure competition and natural selection had somehow been softened. She stretched out her left hand and snapped its cruel pincer, and said what she always says: “KILL CONSUME MULTIPLY CONQUER”. She said these things not to the flocks or the tribes, but to each individual; many, on hearing took food from the communal pile, or stole from the weak, or accepted the presents of others but would not give back in their turn. Each wolf at the throats of the others in hopes to be alpha, each lion holding back during the hunt but partaking of meat that the others had killed. And the pride and the pack seemed to groan with the strain, but endured, for the works of the Goddess of Everything Else are not ever so easily vanquished.</p><p>So the Goddess of Cancer now stretched out her right hand and spoke to the flocks and the tribes, saying much she always says “KILL CONSUME MULTIPLY CONQUER”. And upon one another they set, pitting black ant on red ant, or chimps agai...</p>]]>
      </content:encoded>
      <pubDate>Mon, 07 Jun 2021 20:51:33 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>879</itunes:duration>
      <itunes:summary>A short story with a message of hope for the future, recommended and read by a unique, brilliant mind.</itunes:summary>
      <itunes:subtitle>A short story with a message of hope for the future, recommended and read by a unique, brilliant mind.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Second Brain 4] Intermediate Packets / Bottom-Up Idea Exploration</title>
      <itunes:episode>109</itunes:episode>
      <podcast:episode>109</podcast:episode>
      <itunes:title>[Second Brain 4] Intermediate Packets / Bottom-Up Idea Exploration</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">64b373e2-edc7-4f96-9750-f5b54afff899</guid>
      <link>https://mixtape.swyx.io/episodes/second-brain-4-intermediate-packets-bottom-up-idea-exploration</link>
      <description>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. You can catch Weeks 1, 2, and 3 in the previous 2 weekend episodes.</p><p>The 4th week had significant Internet issues and the audio was lost, so this is an audio essay to replace that.</p><p>You can read the full blogpost here: <a href="https://www.swyx.io/bottom-up-ideas">https://www.swyx.io/bottom-up-ideas</a> — there are plenty of links to original tweets and video embeds for those keen to dig further.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. You can catch Weeks 1, 2, and 3 in the previous 2 weekend episodes.</p><p>The 4th week had significant Internet issues and the audio was lost, so this is an audio essay to replace that.</p><p>You can read the full blogpost here: <a href="https://www.swyx.io/bottom-up-ideas">https://www.swyx.io/bottom-up-ideas</a> — there are plenty of links to original tweets and video embeds for those keen to dig further.</p>]]>
      </content:encoded>
      <pubDate>Sun, 06 Jun 2021 14:33:22 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fef259a7/c8890c1d.mp3" length="31349192" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/JR2mkOVzqV-y2YEnvSI0n_WCXTkGI7EjNuZPVtyoojI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU2MTI3My8x/NjIzMDA0NDIyLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>782</itunes:duration>
      <itunes:summary> My own content creation philosophy, explored through my personal journey with React</itunes:summary>
      <itunes:subtitle> My own content creation philosophy, explored through my personal journey with React</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] The Thong Song — Sisqo</title>
      <itunes:episode>108</itunes:episode>
      <podcast:episode>108</podcast:episode>
      <itunes:title>[Music Fridays] The Thong Song — Sisqo</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/the-thong-song-sisqo</link>
      <description>
        <![CDATA[<p>This is the story of the Thong Song, told by Vice.</p><p>Source: <a href="https://www.youtube.com/watch?v=Y0S1buCBwGI">https://www.youtube.com/watch?v=Y0S1buCBwGI</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>This is the story of the Thong Song, told by Vice.</p><p>Source: <a href="https://www.youtube.com/watch?v=Y0S1buCBwGI">https://www.youtube.com/watch?v=Y0S1buCBwGI</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 04 Jun 2021 18:20:30 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>405</itunes:duration>
      <itunes:summary>This is the story of the Thong Song, told by Vice.</itunes:summary>
      <itunes:subtitle>This is the story of the Thong Song, told by Vice.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Lineage Driven Fault Injection [Kolton Andrus]</title>
      <itunes:episode>107</itunes:episode>
      <podcast:episode>107</podcast:episode>
      <itunes:title>Lineage Driven Fault Injection [Kolton Andrus]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/lineage-driven-fault-injection-kolton-andrus</link>
      <description>
        <![CDATA[<p>The theoretical foundation of Chaos Engineering.</p><p>Audio source: Gremlin Podcast <a href="https://www.gremlin.com/blog/podcast-break-things-on-purpose-ep-9-kolton-andrus-ceo-and-co-founder-at-gremlin/">https://www.gremlin.com/blog/podcast-break-things-on-purpose-ep-9-kolton-andrus-ceo-and-co-founder-at-gremlin/</a> (33 mins in)</p><p><strong>Reading</strong></p><ul><li>Lineage Driven Fault Injection - <a href="https://people.ucsc.edu/~palvaro/socc16.pdf">Paper</a>, <a href="https://medium.com/becloudy/chaos-engineering-review-lineage-driven-failure-injection-ldfi-a1c831abe504">Review</a></li><li><a href="https://netflixtechblog.com/fit-failure-injection-testing-35d8e2a9bb2">Failure Injection Testing</a> at Netflix</li><li><a href="https://netflixtechblog.com/chap-chaos-automation-platform-53e6d528371f">ChAP: Chaos Automation Platform</a> at Netflix</li></ul><p><br><strong>Transcript</strong><br><strong><br>Rich Burroughs:</strong> Hey, so to shift gears a little bit Kolton, so you're one of the authors of a paper about Lineage Driven Fault Injection or LDFI. And I tried to read that paper and it was a bit over my head. So, I'm hoping you can explain to me and the listeners like we're five years old what LDFI is.</p><p><strong><br>Kolton Andrus:</strong> Yes, it's both a mouthful and as an academic paper, it can be a little hard to digest. There is the Netflix tech blog where we try to show some pictures and simplify it for folks that may be about to follow along at home. So the idea behind Lineage Driven Fault Injection is systems really stay up because there's some amount of redundancy. Whether it's hardware redundancy, a host failed, we had another host to take its place, or it's a logical redundancy. We had a bit of code and it failed, but we have some other way to fill that data or to have a fallback for that data.</p><p><strong><br>Kolton Andrus:</strong> And so the key idea was, if we have some way to walk the system, we have some way to graph it, think like tracing, and we can see how the pieces fit together, so we can see the dependencies, then we could start to reason about, if one of these dependencies failed, could something else take its place? And so at its heart, it's an experiment, it's really we're walking this graph, and we're failing a node, and then we're checking to see what the user response was. So this is a key part. You have to build a measure did the failure manifest to the user or was the user able to continue doing what they wanted to do?</p><p><strong><br>Kolton Andrus:</strong> And that sounds easy. It's like, oh, just check if the service returned a 200, or a 500. But in reality, you have to go all the way back to the user experience and measure that ala real user monitoring to see if the user had a good experience or not because the server could return a 200, and then the device that received that response could find that inside that 200 is a JSON payload that said error, everything failed. It happened. That's not a hypothetical. That was a learning from the process.</p><p><strong><br>Kolton Andrus:</strong> So, we build this service graph, we walk it, we fail at something, and then we rerun that request, or we look for another one of the same type of request. And we see if something else popped up and took its place or if that request failed. And then the other computer sciencey piece is, in the end, these service graphs are something that we can put into a satisfiability, a SAT solver. And so we can basically reduce it down to a bunch of ORs and ANDs. Hey, we've got this tree, obviously, if we cut off one of the root nodes of that tree, we're going to lose all of the children and all of those branches. And so we don't have to search all of those if we find a failure higher up because we can be intelligent that we'll never get to those.</p><p><strong><br>Kolton Andrus:</strong> So at its root, it's build a graph in steady state, build a formula that tells us what things are most valuable for us to fail first, on subsequent or retried requests, fail those things and see if the system either has redundancy that we find, that the request succeeds, or if the request fails. And then as we go, we're getting into more and more complicated scenarios where we start failing two, or three, or four things at the same time.</p><p><strong><br>Rich Burroughs:</strong> Oh, wow. Yeah, we actually just had Haley Tucker from Netflix on our last episode and I think that we talked about some of this and I didn't realize that we were talking about LDFI, so thank you for that explanation.</p><p><strong><br>Kolton Andrus:</strong> Yes, I mean, there's a lot of cool things. Building FIT at Netflix really enabled LDFI because we needed that framework to cause the failure very precisely to run the experiments. It enabled CHAP, so the chaos automation platform is entirely built on FIT, where it's essentially routing traffic to canary and control clusters, and then causing failures with FIT to see how they respond and how they behave. And then I believe, Haley and her team are continuing that forward and even looking at other ways to do more of this A/B Canary style testing around failure.</p><p><strong><br>Rich Burroughs:</strong> Yes, she mentioned that they're adding in load testing along with the Chaos Engineering in that scenario, which I think is super cool. I love that idea of doing that A/B testing and doing the actual statistical analysis on what's going on.</p><p><strong><br>Jacob Plicque:</strong> Yes, I think it's interesting too because I feel like we're seeing a lot of the different pieces come together. Obviously, things like continuous chaos within a CI/CD pipeline is typically where we're first start with that more automated chaos. So of course you have your build or the canary cluster like you mentioned, but adding the load testing in front of that to help drive a steady state metric before you even kick it off makes a lot of sense. </p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The theoretical foundation of Chaos Engineering.</p><p>Audio source: Gremlin Podcast <a href="https://www.gremlin.com/blog/podcast-break-things-on-purpose-ep-9-kolton-andrus-ceo-and-co-founder-at-gremlin/">https://www.gremlin.com/blog/podcast-break-things-on-purpose-ep-9-kolton-andrus-ceo-and-co-founder-at-gremlin/</a> (33 mins in)</p><p><strong>Reading</strong></p><ul><li>Lineage Driven Fault Injection - <a href="https://people.ucsc.edu/~palvaro/socc16.pdf">Paper</a>, <a href="https://medium.com/becloudy/chaos-engineering-review-lineage-driven-failure-injection-ldfi-a1c831abe504">Review</a></li><li><a href="https://netflixtechblog.com/fit-failure-injection-testing-35d8e2a9bb2">Failure Injection Testing</a> at Netflix</li><li><a href="https://netflixtechblog.com/chap-chaos-automation-platform-53e6d528371f">ChAP: Chaos Automation Platform</a> at Netflix</li></ul><p><br><strong>Transcript</strong><br><strong><br>Rich Burroughs:</strong> Hey, so to shift gears a little bit Kolton, so you're one of the authors of a paper about Lineage Driven Fault Injection or LDFI. And I tried to read that paper and it was a bit over my head. So, I'm hoping you can explain to me and the listeners like we're five years old what LDFI is.</p><p><strong><br>Kolton Andrus:</strong> Yes, it's both a mouthful and as an academic paper, it can be a little hard to digest. There is the Netflix tech blog where we try to show some pictures and simplify it for folks that may be about to follow along at home. So the idea behind Lineage Driven Fault Injection is systems really stay up because there's some amount of redundancy. Whether it's hardware redundancy, a host failed, we had another host to take its place, or it's a logical redundancy. We had a bit of code and it failed, but we have some other way to fill that data or to have a fallback for that data.</p><p><strong><br>Kolton Andrus:</strong> And so the key idea was, if we have some way to walk the system, we have some way to graph it, think like tracing, and we can see how the pieces fit together, so we can see the dependencies, then we could start to reason about, if one of these dependencies failed, could something else take its place? And so at its heart, it's an experiment, it's really we're walking this graph, and we're failing a node, and then we're checking to see what the user response was. So this is a key part. You have to build a measure did the failure manifest to the user or was the user able to continue doing what they wanted to do?</p><p><strong><br>Kolton Andrus:</strong> And that sounds easy. It's like, oh, just check if the service returned a 200, or a 500. But in reality, you have to go all the way back to the user experience and measure that ala real user monitoring to see if the user had a good experience or not because the server could return a 200, and then the device that received that response could find that inside that 200 is a JSON payload that said error, everything failed. It happened. That's not a hypothetical. That was a learning from the process.</p><p><strong><br>Kolton Andrus:</strong> So, we build this service graph, we walk it, we fail at something, and then we rerun that request, or we look for another one of the same type of request. And we see if something else popped up and took its place or if that request failed. And then the other computer sciencey piece is, in the end, these service graphs are something that we can put into a satisfiability, a SAT solver. And so we can basically reduce it down to a bunch of ORs and ANDs. Hey, we've got this tree, obviously, if we cut off one of the root nodes of that tree, we're going to lose all of the children and all of those branches. And so we don't have to search all of those if we find a failure higher up because we can be intelligent that we'll never get to those.</p><p><strong><br>Kolton Andrus:</strong> So at its root, it's build a graph in steady state, build a formula that tells us what things are most valuable for us to fail first, on subsequent or retried requests, fail those things and see if the system either has redundancy that we find, that the request succeeds, or if the request fails. And then as we go, we're getting into more and more complicated scenarios where we start failing two, or three, or four things at the same time.</p><p><strong><br>Rich Burroughs:</strong> Oh, wow. Yeah, we actually just had Haley Tucker from Netflix on our last episode and I think that we talked about some of this and I didn't realize that we were talking about LDFI, so thank you for that explanation.</p><p><strong><br>Kolton Andrus:</strong> Yes, I mean, there's a lot of cool things. Building FIT at Netflix really enabled LDFI because we needed that framework to cause the failure very precisely to run the experiments. It enabled CHAP, so the chaos automation platform is entirely built on FIT, where it's essentially routing traffic to canary and control clusters, and then causing failures with FIT to see how they respond and how they behave. And then I believe, Haley and her team are continuing that forward and even looking at other ways to do more of this A/B Canary style testing around failure.</p><p><strong><br>Rich Burroughs:</strong> Yes, she mentioned that they're adding in load testing along with the Chaos Engineering in that scenario, which I think is super cool. I love that idea of doing that A/B testing and doing the actual statistical analysis on what's going on.</p><p><strong><br>Jacob Plicque:</strong> Yes, I think it's interesting too because I feel like we're seeing a lot of the different pieces come together. Obviously, things like continuous chaos within a CI/CD pipeline is typically where we're first start with that more automated chaos. So of course you have your build or the canary cluster like you mentioned, but adding the load testing in front of that to help drive a steady state metric before you even kick it off makes a lot of sense. </p><p><br></p>]]>
      </content:encoded>
      <pubDate>Thu, 03 Jun 2021 20:54:22 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>422</itunes:duration>
      <itunes:summary>The theoretical foundation of Chaos Engineering.</itunes:summary>
      <itunes:subtitle>The theoretical foundation of Chaos Engineering.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hinge's Last $25,000 [Justin McLeod]</title>
      <itunes:episode>106</itunes:episode>
      <podcast:episode>106</podcast:episode>
      <itunes:title>Hinge's Last $25,000 [Justin McLeod]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b5469632-b74d-44e7-b5f7-f1c5f75ff03a</guid>
      <link>https://mixtape.swyx.io/episodes/hinges-last-25-000-justin-mcleod</link>
      <description>
        <![CDATA[<p>What do you do if you are down to your last $25,000 and had one last shot to launch a dating app?</p><p>Justin McLeod figured it out — just barely.</p><p>Audio Source: <a href="https://www.npr.org/2021/03/19/979188827/hinge-justin-mcleod">https://www.npr.org/2021/03/19/979188827/hinge-justin-mcleod</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>What do you do if you are down to your last $25,000 and had one last shot to launch a dating app?</p><p>Justin McLeod figured it out — just barely.</p><p>Audio Source: <a href="https://www.npr.org/2021/03/19/979188827/hinge-justin-mcleod">https://www.npr.org/2021/03/19/979188827/hinge-justin-mcleod</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 02 Jun 2021 21:31:32 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>454</itunes:duration>
      <itunes:summary>What do you do if you are down to your last $25,000 and had one last shot to launch a dating app?</itunes:summary>
      <itunes:subtitle>What do you do if you are down to your last $25,000 and had one last shot to launch a dating app?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Nuclear Plant Security [Malicious Life]</title>
      <itunes:episode>105</itunes:episode>
      <podcast:episode>105</podcast:episode>
      <itunes:title>Nuclear Plant Security [Malicious Life]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">104ddb57-4975-41b2-b58b-f60c1f54c499</guid>
      <link>https://mixtape.swyx.io/episodes/nuclear-plant-security-malicious-life</link>
      <description>
        <![CDATA[<p>Want to hack into a Nuclear Plant? Good luck.</p><p>Audio source: <a href="https://www.youtube.com/watch?v=oQchwJV-lJ8">https://www.youtube.com/watch?v=oQchwJV-lJ8</a></p><p>Scott Tolinski pick: <a href="https://syntax.fm/show/268/potluck-beating-procrastination-rollup-vs-webpack-leadership-code-planning-styled-components-more">https://syntax.fm/show/268/potluck-beating-procrastination-rollup-vs-webpack-leadership-code-planning-styled-components-more</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Want to hack into a Nuclear Plant? Good luck.</p><p>Audio source: <a href="https://www.youtube.com/watch?v=oQchwJV-lJ8">https://www.youtube.com/watch?v=oQchwJV-lJ8</a></p><p>Scott Tolinski pick: <a href="https://syntax.fm/show/268/potluck-beating-procrastination-rollup-vs-webpack-leadership-code-planning-styled-components-more">https://syntax.fm/show/268/potluck-beating-procrastination-rollup-vs-webpack-leadership-code-planning-styled-components-more</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 01 Jun 2021 17:21:29 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/JN8Qfh4TWxh3XYJmEvZpv8j-Um3Q78mP_M4dQUd2xk4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU1NzUxNS8x/NjIyNTgyNTE5LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>345</itunes:duration>
      <itunes:summary>Want to hack into a Nuclear Plant? Good luck.</itunes:summary>
      <itunes:subtitle>Want to hack into a Nuclear Plant? Good luck.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Time Block Planning [Cal Newport]</title>
      <itunes:episode>104</itunes:episode>
      <podcast:episode>104</podcast:episode>
      <itunes:title>Time Block Planning [Cal Newport]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ad02de0c-273a-4b47-8b52-a51c046bc1cd</guid>
      <link>https://mixtape.swyx.io/episodes/time-block-planning-cal-newport-ryan-holiday</link>
      <description>
        <![CDATA[<p>Cal Newport on why Time Block Planning beats Todo Lists, and why you should do it on *paper*.</p><p>Audio source: <a href="https://www.youtube.com/watch?v=LrJcHp0Ocm8">https://www.youtube.com/watch?v=LrJcHp0Ocm8</a></p><p>My tweet thread on <a href="https://twitter.com/swyx/status/1364107473724919809">Your Calendar As Todo List</a> (and <a href="https://swyx.transistor.fm/episodes/your-calendar-as-todo-list">previous episode with Nir Eyal</a>)</p><p><a href="https://www.timeblockplanner.com/">Cal's Time Block Planner</a><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Cal Newport on why Time Block Planning beats Todo Lists, and why you should do it on *paper*.</p><p>Audio source: <a href="https://www.youtube.com/watch?v=LrJcHp0Ocm8">https://www.youtube.com/watch?v=LrJcHp0Ocm8</a></p><p>My tweet thread on <a href="https://twitter.com/swyx/status/1364107473724919809">Your Calendar As Todo List</a> (and <a href="https://swyx.transistor.fm/episodes/your-calendar-as-todo-list">previous episode with Nir Eyal</a>)</p><p><a href="https://www.timeblockplanner.com/">Cal's Time Block Planner</a><br></p>]]>
      </content:encoded>
      <pubDate>Mon, 31 May 2021 20:26:25 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/oQ5uvme0VAl5VshbyjdVJZ3aL1vzhwkh9UuJg5-p6KQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU1NjgyNS8x/NjIyNTA3MTg1LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>464</itunes:duration>
      <itunes:summary>Cal Newport on why Time Block Planning beats Todo Lists, and why you should do it on *paper*.</itunes:summary>
      <itunes:subtitle>Cal Newport on why Time Block Planning beats Todo Lists, and why you should do it on *paper*.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Second Brain 3] Distilling Notes</title>
      <itunes:episode>103</itunes:episode>
      <podcast:episode>103</podcast:episode>
      <itunes:title>[Second Brain 3] Distilling Notes</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">78e83dbe-6b1f-418e-be9d-17e3debb9773</guid>
      <link>https://mixtape.swyx.io/episodes/basb-week-3-distilling-notes</link>
      <description>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. This is the cleaned up audio of the third of 5 mentorship sessions with Q&amp;A at the end. You can catch Week 1 and 2 in the previous 2 weekend episodes. </p><p>This week we cut out the intro and just go straight into content. For visuals you can follow along the <a href="https://docs.google.com/presentation/d/1ZYXGnX3yH8gEPcAsGKnBUX3IrUYZS-nZHw5DAPxwAvw/edit">Week 3 Slide Deck</a> and the <a href="https://youtu.be/O_6oK61ZPWw">recorded video</a> (don't share this!)</p><p>There are 2 weeks left in this series and I'll write a recap blogpost at the end of it.</p><p><br><strong>References</strong></p><ul><li><a href="https://docs.google.com/presentation/d/1ZYXGnX3yH8gEPcAsGKnBUX3IrUYZS-nZHw5DAPxwAvw/edit">Week 3 Slide Deck</a></li><li><a href="https://www.alexwest.co/three_years">Alex West's Part Time Creator story</a></li><li><a href="https://eugeneyan.com/writing/note-taking-zettelkasten/">Eugene Yan's Guide to Zettelkasten</a></li><li><a href="https://twitter.com/swyx/status/1224538408132993026?lang=en">Friendcatchers</a></li><li><a href="https://andrewchen.com/professional-blogging/">10 Years of Professional Blogging</a></li><li><a href="https://www.swyx.io/two-words">Two Words</a></li><li><a href="https://twitter.com/swyx/status/1358114735300857857">Visualizing Adam Grant vs Scott Kaufmann</a></li><li><a href="https://twitter.com/swyx/status/1351197649727352836">Three Strikes Rule</a> for Blogging</li><li><a href="https://www.notion.so/Your-Daily-Mindfulness-Engine-023bfe7ec06f4b03ad854909f3dfeb00">Guy Margalith's Mindfulness Engine</a></li><li><a href="https://www.swyx.io/pre-sell/">Why You Should Presell</a></li></ul><p><br><strong>Timestamps</strong></p><ul><li>Week 3 Recap - Distill [00:00:00]</li><li>Q&amp;A: Calendar as Todo List [00:09:10]</li><li>Q&amp;A: Zettlekasten vs PARA [00:12:55]</li><li>Q&amp;A: Time Blocking [00:16:05]</li><li>Visual Structure in Notes [00:24:12]</li><li>Producing in Reverse [00:26:44]</li><li>Two Words [00:29:07] </li><li>Forcing Function [00:30:45]</li><li>Q&amp;A: Two Hours A Day [00:34:02]</li><li>Three Strikes Rule [00:35:35] </li><li>Guy Takes Over [00:38:39]</li><li>Once a week Newsletter [00:50:51]</li><li>Q&amp;A: Publication Approval Process [00:56:55] </li><li>Q&amp;A: Publishing on Big Platforms vs Building your own [01:00:05]</li></ul><p><br></p><p><strong>Transcript</strong></p><p><br></p><p><strong>Week 3 Recap - Distill</strong> [00:00:00]</p><p><br></p><p><strong>swyx: </strong>[00:00:00] So this week was about distilling. I thought this was one of the more interesting slides. Cause I think Tiago just likes the cooking metaphors. last week he also used the cooking metaphor. Basically your notes should be about getting the best ingredients for you to cook with when your, the time comes to eventually produce.</p><p>And it's not so much about how you rearrange your kitchen. It's not so much about the hierarchy of the notes. It's just about getting the best quality ingredients each time. And they just really nailing the quality of the ingredient. So that's the way that I interpret his emphasis on note first knowledge management.</p><p>So he also had this really interesting duality. Let me turn off my discord because this is really distracting right now. Give me one second. I have this beeping in the background, which I always have tuned out, but I know it's distracting on zoom. Okay. So most people notes are like this, but our notes are going to be like this.</p><p>And the difference is the gradients, right? In, in understanding like where we are pretty shallow on and where we're pretty deep on, if you'd advert the mountain metaphor in terms of the amount of work that we've done and being able to see in a single glance, like the highs and the lows.</p><p>Stepping away from an undifferentiated mass with just random notes towards putting different degrees of work based on how often we use them, how well we use them. So that's kinda how I pitch the importance of this progressive summarization approach. He used to actually have a much uglier chart than this in the previous cohorts, but I like this metaphor.</p><p><br></p><p>Okay. This is a example that I thought was really helpful. The perfect note taking that he exemplifies where we really use some structure. Seven habits is easily breaks yourself down bolding heightened and just a really light sprinkled highlighting. The key is to be able to zoom in and out.</p><p>While preserving the same context of the notes which you were connected to. Okay. You gave, he also gave 4 guidelines. I think, I don't think I did a very good job with these slides. I </p><p>just took some screenshots. I don't know. So the first one is used resonance. So literally notes are very personal.</p><p>I think every one of us should be able to look at the same documents and come away with different notes because it really just matters what resonates with you. Not about trying to produce something objective right answer what it means. The second one is to really be very sparing in terms of how we, how much we highlight To keep it glanceable as they say, really.</p><p><br></p><p>I think I liked his metric of being able to grasp what you summarized in 30 seconds. I think that's a really nice hard limit. And there's only so much you can fit in 30 seconds cause that's how you make your notes consumable in the future like that your notes are only as useful as they are consumable in the future.</p><p>The dial-in number three is spending as only as much attention as it's needed. So your notes don't have to be the same length or same level of detail every single time you can come back and expand upon it if you need to. And sometimes if it's just like a, one-off a couple of sentences here that's okay, too.</p><p>And then the last guideline is that you should distill when you have an use of mine. So sometimes if you don't even have a use case, you can just leave them notes in raw capture form, like this without all the, with all of the bolding and highlighting. And that's totally fine. When you have a use case, it's much better to have a purpose.</p><p>That's what the projects in the areas of for and to me, a lot of that use cases just blogging. Like how will this show up in a future blog posts that I need to do or talk, okay. We also finally talked about the convergence and divergence process. The divergence is something that we're all trained to do very well.</p><p><br></p><p>Because we love exploring ideas and there's an infinite number of different, interesting ideas, but convergence is what we essentially get paid to do. Or the it's the final output that people actually see. So we need to practice this more. The way I also think about it is that this line between divergence and convergence is moveable.</p><p>And a lot of us for a lot of us, the divert this line is all the way up here. And sometimes it's beyond the delivery point to the point that we never ship. So we need to move it back. We need to move this divergence convergence line back all the way towards something closer here so that we just force ourselves to produce more.</p><p>I think that's something that motivates a lot of people. Okay. I also like this table because it compares and contrasts attitude, focus, approach principles. It's really weird because you have to be the same person. But these qualities are super different and you have to do that switch and almost inhabit a different personality when you approach convergence.</p><p>And that's what we are starting to be about today. We're going to continue this next week, but I think it's a skill that we have to train and get good at because it's so fun to diverge, but Hey we need to make converg...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. This is the cleaned up audio of the third of 5 mentorship sessions with Q&amp;A at the end. You can catch Week 1 and 2 in the previous 2 weekend episodes. </p><p>This week we cut out the intro and just go straight into content. For visuals you can follow along the <a href="https://docs.google.com/presentation/d/1ZYXGnX3yH8gEPcAsGKnBUX3IrUYZS-nZHw5DAPxwAvw/edit">Week 3 Slide Deck</a> and the <a href="https://youtu.be/O_6oK61ZPWw">recorded video</a> (don't share this!)</p><p>There are 2 weeks left in this series and I'll write a recap blogpost at the end of it.</p><p><br><strong>References</strong></p><ul><li><a href="https://docs.google.com/presentation/d/1ZYXGnX3yH8gEPcAsGKnBUX3IrUYZS-nZHw5DAPxwAvw/edit">Week 3 Slide Deck</a></li><li><a href="https://www.alexwest.co/three_years">Alex West's Part Time Creator story</a></li><li><a href="https://eugeneyan.com/writing/note-taking-zettelkasten/">Eugene Yan's Guide to Zettelkasten</a></li><li><a href="https://twitter.com/swyx/status/1224538408132993026?lang=en">Friendcatchers</a></li><li><a href="https://andrewchen.com/professional-blogging/">10 Years of Professional Blogging</a></li><li><a href="https://www.swyx.io/two-words">Two Words</a></li><li><a href="https://twitter.com/swyx/status/1358114735300857857">Visualizing Adam Grant vs Scott Kaufmann</a></li><li><a href="https://twitter.com/swyx/status/1351197649727352836">Three Strikes Rule</a> for Blogging</li><li><a href="https://www.notion.so/Your-Daily-Mindfulness-Engine-023bfe7ec06f4b03ad854909f3dfeb00">Guy Margalith's Mindfulness Engine</a></li><li><a href="https://www.swyx.io/pre-sell/">Why You Should Presell</a></li></ul><p><br><strong>Timestamps</strong></p><ul><li>Week 3 Recap - Distill [00:00:00]</li><li>Q&amp;A: Calendar as Todo List [00:09:10]</li><li>Q&amp;A: Zettlekasten vs PARA [00:12:55]</li><li>Q&amp;A: Time Blocking [00:16:05]</li><li>Visual Structure in Notes [00:24:12]</li><li>Producing in Reverse [00:26:44]</li><li>Two Words [00:29:07] </li><li>Forcing Function [00:30:45]</li><li>Q&amp;A: Two Hours A Day [00:34:02]</li><li>Three Strikes Rule [00:35:35] </li><li>Guy Takes Over [00:38:39]</li><li>Once a week Newsletter [00:50:51]</li><li>Q&amp;A: Publication Approval Process [00:56:55] </li><li>Q&amp;A: Publishing on Big Platforms vs Building your own [01:00:05]</li></ul><p><br></p><p><strong>Transcript</strong></p><p><br></p><p><strong>Week 3 Recap - Distill</strong> [00:00:00]</p><p><br></p><p><strong>swyx: </strong>[00:00:00] So this week was about distilling. I thought this was one of the more interesting slides. Cause I think Tiago just likes the cooking metaphors. last week he also used the cooking metaphor. Basically your notes should be about getting the best ingredients for you to cook with when your, the time comes to eventually produce.</p><p>And it's not so much about how you rearrange your kitchen. It's not so much about the hierarchy of the notes. It's just about getting the best quality ingredients each time. And they just really nailing the quality of the ingredient. So that's the way that I interpret his emphasis on note first knowledge management.</p><p>So he also had this really interesting duality. Let me turn off my discord because this is really distracting right now. Give me one second. I have this beeping in the background, which I always have tuned out, but I know it's distracting on zoom. Okay. So most people notes are like this, but our notes are going to be like this.</p><p>And the difference is the gradients, right? In, in understanding like where we are pretty shallow on and where we're pretty deep on, if you'd advert the mountain metaphor in terms of the amount of work that we've done and being able to see in a single glance, like the highs and the lows.</p><p>Stepping away from an undifferentiated mass with just random notes towards putting different degrees of work based on how often we use them, how well we use them. So that's kinda how I pitch the importance of this progressive summarization approach. He used to actually have a much uglier chart than this in the previous cohorts, but I like this metaphor.</p><p><br></p><p>Okay. This is a example that I thought was really helpful. The perfect note taking that he exemplifies where we really use some structure. Seven habits is easily breaks yourself down bolding heightened and just a really light sprinkled highlighting. The key is to be able to zoom in and out.</p><p>While preserving the same context of the notes which you were connected to. Okay. You gave, he also gave 4 guidelines. I think, I don't think I did a very good job with these slides. I </p><p>just took some screenshots. I don't know. So the first one is used resonance. So literally notes are very personal.</p><p>I think every one of us should be able to look at the same documents and come away with different notes because it really just matters what resonates with you. Not about trying to produce something objective right answer what it means. The second one is to really be very sparing in terms of how we, how much we highlight To keep it glanceable as they say, really.</p><p><br></p><p>I think I liked his metric of being able to grasp what you summarized in 30 seconds. I think that's a really nice hard limit. And there's only so much you can fit in 30 seconds cause that's how you make your notes consumable in the future like that your notes are only as useful as they are consumable in the future.</p><p>The dial-in number three is spending as only as much attention as it's needed. So your notes don't have to be the same length or same level of detail every single time you can come back and expand upon it if you need to. And sometimes if it's just like a, one-off a couple of sentences here that's okay, too.</p><p>And then the last guideline is that you should distill when you have an use of mine. So sometimes if you don't even have a use case, you can just leave them notes in raw capture form, like this without all the, with all of the bolding and highlighting. And that's totally fine. When you have a use case, it's much better to have a purpose.</p><p>That's what the projects in the areas of for and to me, a lot of that use cases just blogging. Like how will this show up in a future blog posts that I need to do or talk, okay. We also finally talked about the convergence and divergence process. The divergence is something that we're all trained to do very well.</p><p><br></p><p>Because we love exploring ideas and there's an infinite number of different, interesting ideas, but convergence is what we essentially get paid to do. Or the it's the final output that people actually see. So we need to practice this more. The way I also think about it is that this line between divergence and convergence is moveable.</p><p>And a lot of us for a lot of us, the divert this line is all the way up here. And sometimes it's beyond the delivery point to the point that we never ship. So we need to move it back. We need to move this divergence convergence line back all the way towards something closer here so that we just force ourselves to produce more.</p><p>I think that's something that motivates a lot of people. Okay. I also like this table because it compares and contrasts attitude, focus, approach principles. It's really weird because you have to be the same person. But these qualities are super different and you have to do that switch and almost inhabit a different personality when you approach convergence.</p><p>And that's what we are starting to be about today. We're going to continue this next week, but I think it's a skill that we have to train and get good at because it's so fun to diverge, but Hey we need to make converg...</p>]]>
      </content:encoded>
      <pubDate>Sat, 29 May 2021 06:28:45 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3727</itunes:duration>
      <itunes:summary>I am a mentor for the Notion Advanced track of Tiago Forte's Building a Second Brain, Cohort 12. This is the cleaned up audio of the third of 5 mentorship sessions with Q&amp;amp;A at the end. </itunes:summary>
      <itunes:subtitle>I am a mentor for the Notion Advanced track of Tiago Forte's Building a Second Brain, Cohort 12. This is the cleaned up audio of the third of 5 mentorship sessions with Q&amp;amp;A at the end. </itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Ludwig Göransson — Black Panther, This is America, The Mandalorian</title>
      <itunes:episode>102</itunes:episode>
      <podcast:episode>102</podcast:episode>
      <itunes:title>[Music Fridays] Ludwig Göransson — Black Panther, This is America, The Mandalorian</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[<p>One of the most impactful film composers of our time.</p><p>Audio sources: </p><ul><li><a href="https://www.youtube.com/watch?v=fcO5klPyfX4">The Making Of “Wakanda” With Ludwig Göransson</a></li><li><a href="https://www.youtube.com/watch?v=VYOjWnS4cMY">Childish Gambino - This Is America</a></li><li><a href="https://www.youtube.com/watch?v=62x19Bepc5s">The Mandalorian OST - Main Theme</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>One of the most impactful film composers of our time.</p><p>Audio sources: </p><ul><li><a href="https://www.youtube.com/watch?v=fcO5klPyfX4">The Making Of “Wakanda” With Ludwig Göransson</a></li><li><a href="https://www.youtube.com/watch?v=VYOjWnS4cMY">Childish Gambino - This Is America</a></li><li><a href="https://www.youtube.com/watch?v=62x19Bepc5s">The Mandalorian OST - Main Theme</a></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 28 May 2021 20:29:18 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/259f61e0/85466893.mp3" length="17271159" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/kEEF6HmimbZh6JQ1O5ur3tGF4_Vadi4X8OkJ1EfEMYc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU1NDk5Ni8x/NjIyMjQ4MTU4LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>429</itunes:duration>
      <itunes:summary>One of the most impactful film composers of our time.</itunes:summary>
      <itunes:subtitle>One of the most impactful film composers of our time.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Power of Personal Podcasting [swyx]</title>
      <itunes:episode>100</itunes:episode>
      <podcast:episode>100</podcast:episode>
      <itunes:title>The Power of Personal Podcasting [swyx]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/the-power-of-personal-podcasting-swyx</link>
      <description>
        <![CDATA[<p>Thanks for 100 episodes! You can read the <a href="https://www.swyx.io/personal-podcasting/">blogpost in full on my site</a>.</p><p>My ideas for future episodes: <a href="http://simp.ly/publish/BQJJ5b">http://simp.ly/publish/BQJJ5b</a></p><p>Main points covered:</p><p><strong>Personal Podcast Superpowers</strong></p><ul><li>Infinite Game</li><li>Hot Medium</li><li>Independence</li><li>Completionism</li><li>Superfans</li><li>Scheduling and Creative Control</li></ul><p><br><strong>Why Mixtapes</strong></p><ul><li>Giving Value</li><li>Curation</li><li>Brevity</li></ul><p><br><strong>Downsides</strong></p><ul><li>Audio Editing</li><li>Discoverability</li><li>Analytics</li><li>Depth</li><li>Feedback</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Thanks for 100 episodes! You can read the <a href="https://www.swyx.io/personal-podcasting/">blogpost in full on my site</a>.</p><p>My ideas for future episodes: <a href="http://simp.ly/publish/BQJJ5b">http://simp.ly/publish/BQJJ5b</a></p><p>Main points covered:</p><p><strong>Personal Podcast Superpowers</strong></p><ul><li>Infinite Game</li><li>Hot Medium</li><li>Independence</li><li>Completionism</li><li>Superfans</li><li>Scheduling and Creative Control</li></ul><p><br><strong>Why Mixtapes</strong></p><ul><li>Giving Value</li><li>Curation</li><li>Brevity</li></ul><p><br><strong>Downsides</strong></p><ul><li>Audio Editing</li><li>Discoverability</li><li>Analytics</li><li>Depth</li><li>Feedback</li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 27 May 2021 22:41:52 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/087b8355/249224b0.mp3" length="21924578" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/eV1wNMT9-JJksYYjzT8LFsGPTQiAubXZBl3i-3oiekE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU1NDI3NC8x/NjIyMTY5NzEyLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>546</itunes:duration>
      <itunes:summary>Celebrating 100 episodes! Why this works, my reflections and things I'm looking to improve.</itunes:summary>
      <itunes:subtitle>Celebrating 100 episodes! Why this works, my reflections and things I'm looking to improve.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Robo-caller Payback Time [Josh Browder]</title>
      <itunes:episode>101</itunes:episode>
      <podcast:episode>101</podcast:episode>
      <itunes:title>Robo-caller Payback Time [Josh Browder]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/robo-caller-payback-time-josh-browder</link>
      <description>
        <![CDATA[<p>Making $400k by punishing robocallers automatically. Genius!</p><p>Audio source: <a href="https://www.listennotes.com/podcasts/the-pomp-podcast/557-joshua-browder-on-p8id7SOsmCD/">https://www.listennotes.com/podcasts/the-pomp-podcast/557-joshua-browder-on-p8id7SOsmCD/</a> (41 mins in)</p><p>See more: <a href="https://donotpay.com/">https://donotpay.com/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Making $400k by punishing robocallers automatically. Genius!</p><p>Audio source: <a href="https://www.listennotes.com/podcasts/the-pomp-podcast/557-joshua-browder-on-p8id7SOsmCD/">https://www.listennotes.com/podcasts/the-pomp-podcast/557-joshua-browder-on-p8id7SOsmCD/</a> (41 mins in)</p><p>See more: <a href="https://donotpay.com/">https://donotpay.com/</a></p>]]>
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      <pubDate>Tue, 25 May 2021 23:34:18 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>175</itunes:duration>
      <itunes:summary>Making $400k by punishing robocallers automatically. Genius!</itunes:summary>
      <itunes:subtitle>Making $400k by punishing robocallers automatically. Genius!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Second Brain 2] Organizing with PARA</title>
      <itunes:episode>100</itunes:episode>
      <podcast:episode>100</podcast:episode>
      <itunes:title>[Second Brain 2] Organizing with PARA</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/basb-week-2-organizing-with-para</link>
      <description>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. This is the cleaned up audio of the second of 5 mentorship sessions with Q&amp;A at the end. The first session was <a href="https://swyx.transistor.fm/episodes/basb-week-1-the-capture-habit">last week</a>.</p><p><strong>Recommended reads</strong></p><ul><li>PARA: <a href="https://fortelabs.co/blog/para/">https://fortelabs.co/blog/para/</a> </li><li>Blogpost Annealing: <a href="https://www.swyx.io/blogpost-annealing/">https://www.swyx.io/blogpost-annealing/</a></li><li>Twitter as Universal Meta-Commentary Layer: <a href="https://www.swyx.io/twitter-metacommentary/">https://www.swyx.io/twitter-metacommentary/</a></li><li>Digital Garden TOS: <a href="https://www.swyx.io/digital-garden-tos/">https://www.swyx.io/digital-garden-tos/</a></li><li>Devon Zuegel on Epistemic Status: <a href="https://devonzuegel.com/post/epistemic-statuses-are-lazy-and-that-is-a-good-thing">https://devonzuegel.com/post/epistemic-statuses-are-lazy-and-that-is-a-good-thing</a></li></ul><p><strong><br></strong><a href="https://docs.google.com/presentation/d/1V1V4T0gwlIvEdl5APfPfqQp9Dx5_Mvs8ayNm6QdyuL0/edit">Slides</a> and <a href="https://youtu.be/BPGEAkdLOCQ">Video</a>.<strong></strong></p><p>Timestamps</p><ul><li>Prelude [00:00:00]</li><li>Housekeeping [00:01:09]</li><li>Content Recap [00:02:34] </li><li>Q&amp;A: Constancy/Consistency [00:11:17] </li><li>Q&amp;A: Maintaining the Second Brain [00:14:34]</li><li>Q&amp;A: Weaknesses of PARA [00:17:55]</li><li>Q&amp;A: Broken Links in Notion [00:19:16] </li><li>Q&amp;A: Automation with Zapier [00:22:34]</li><li>SMART Goals [00:23:25]</li><li>Denormalizing Notes [00:25:01]</li><li>Open Source Knowledge [00:28:27]</li><li>Brag Documents [00:29:28]</li><li>Just Do It [00:30:57]</li><li>Q&amp;A: How do you share in public? [00:31:45]</li><li>Q&amp;A: Atomicity/Denormalization [00:34:02]</li><li>Q&amp;A: Why Notion? [00:37:33]</li><li>Q&amp;A: Book writing? [00:38:28]</li><li>First Wrapup [00:40:23] </li><li>Q&amp;A: Twitter Links Extension [00:42:30]</li><li>Q&amp;A: Chrome Extensions [00:43:33]</li><li>Q&amp;A: How do you balance research and writing? [00:44:39]</li><li>Q&amp;A: Converting Resources to Projects [00:47:37]</li><li>Q&amp;A: Video/Audio Capture [00:49:11]</li><li>Q&amp;A: Speaking [00:50:39]</li><li>Q&amp;A: Writing My Book [00:52:58]</li></ul><p><br><strong>Transcript<br></strong><br></p><p><strong>Prelude</strong> [00:00:00]</p><p><strong>swyx: </strong>[00:00:00] Why PARA? Have you considered why only four letters? I really liked the thought process going into that.  That's actually touched upon in the blog post. I'm not sure that you covered it in the lectures, but I think it's just really great to have something that's barely minimal enough that it covers the span of everything that we organize our information because I think in past attempts, I know I have probably, this is a common experience, you try to organize all the things and then you have like 15 different categories to spot stuff in and you just get overwhelmed because  you're like, I don't know where to put stuff in. So the second week, week two is really about organization. So that's what we're trying to optimize for.</p><p>And that's what PARA is. Christopher says some of the mentors have modified the acronym shock. What, what modifications have they said?  Some mentors only have PAR or PA. Yeah.  I will say my A and my R are merged, Maria says PTARA for tasks with silent T that's. Cool. </p><p>Yeah, because you do need tasks as well.  So I'll mention something about your calendar as a to-do list, because that's pretty important. Someone should blog about that because then you scoop Tiago. Alright. </p><p>Okay. So I'm going to get started and I'm going to try to keep the chat alive. </p><p><br></p><p><strong>Housekeeping</strong> [00:01:09]</p><p>This is a little bit stressful as always, cause I'm not used to such a big zoom but thanks for everyone for making the time on the weekend. This is the notion advanced group that I lead. It's Sundays at 5:00 PM, as you might know. And it's a very developer focused the meet up because there are a lot of developers in BASB, but we do try to keep it generally accessible. Part and just I'm going to give an agenda that's happening cause last time it didn't. So you know what to expect and you can jump off  if you have other stuff going on. </p><p>So we're going to do a little bit of content recap. I got very positive feedback from last week about what did we cover this week? From my point of view, and then we'll talk a little bit about projects versus areas. I'll give some extra content around what I think para is. I don't have, I didn't modify the acronym. That's a very smart move. I wasn't smart enough to think about that. And then we'll just have a general Q&amp;A . </p><p>Last time we went for 90 minutes, this one, we try to keep it to an hour, but.</p><p>Some housekeeping, the three rules that we have from zero, because we start at zero in this house </p><p>stupid questions are welcome </p><p>Second rule Often beats perfect. So don't try to do it right, but I try to do the best, just do it a lot and you'll find that you do more than if you try to do the best </p><p>and third rule this is a discussion, not a lecture, so I'm not an expert and I don't have the right answer. And I fully welcome people here to answer questions that other people have asked, because I don't know the right answer as well. So it's a discussion that I'm  facilitating. So that's the framing that I want to set for this session. </p><p><br></p><p><strong>Content Recap</strong> [00:02:34] Okay. So now into the content recap I'm just basically going to pick the three best slides that I thought really represented this week. So if you remember nothing else from this week, hopefully you remember these slides.</p><p>So the primary thing I think that everyone needs to get from this week is that completed creative projects by the oxygen of your second brain. In other words, action. Right. Or what did someone say at the start of the session, christopher said, para is a methodology to organize the action ability, basically like optimize for taking action, nothing else matters.</p><p>And your system needs to help you get there. And your second brain has helped me get there. I </p><p>like the metaphor of oxygen because without oxygen, your second brain is going to starve. And I definitely find that very true of myself. We all have stuff, we haven't competed. And then we just reinforced this identity of a person who does not complete projects. So the smaller your ambitions the more you can feed them the more you have reinforces image of someone who completes projects and you get more done. </p><p>This is PARA in one slide, very ambitious. I basically wanted to summarize, what the main aspects of PARAwe should have for those who might've missed it. I did share the slide deck, so you don't have to screenshot or anything. So I'm going to share that in the chat right now. Well, it's actually P stands for projects, A stands for Area, R stands for resource and archive is basically inactive  items from all three categories. </p><p>And one of the key insights is that it's arranged in order for more actionable to less actionable.</p><p>And the other order that you see as well is that there are less projects in there. There should be the most number of archives. So I think if you saw Tiago live session, he showed you his own Evernote where he actually showed like the number of projects was like 5% of the total number of notes that he was taking and yet hundreds of archives.</p><p>And that's w...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. This is the cleaned up audio of the second of 5 mentorship sessions with Q&amp;A at the end. The first session was <a href="https://swyx.transistor.fm/episodes/basb-week-1-the-capture-habit">last week</a>.</p><p><strong>Recommended reads</strong></p><ul><li>PARA: <a href="https://fortelabs.co/blog/para/">https://fortelabs.co/blog/para/</a> </li><li>Blogpost Annealing: <a href="https://www.swyx.io/blogpost-annealing/">https://www.swyx.io/blogpost-annealing/</a></li><li>Twitter as Universal Meta-Commentary Layer: <a href="https://www.swyx.io/twitter-metacommentary/">https://www.swyx.io/twitter-metacommentary/</a></li><li>Digital Garden TOS: <a href="https://www.swyx.io/digital-garden-tos/">https://www.swyx.io/digital-garden-tos/</a></li><li>Devon Zuegel on Epistemic Status: <a href="https://devonzuegel.com/post/epistemic-statuses-are-lazy-and-that-is-a-good-thing">https://devonzuegel.com/post/epistemic-statuses-are-lazy-and-that-is-a-good-thing</a></li></ul><p><strong><br></strong><a href="https://docs.google.com/presentation/d/1V1V4T0gwlIvEdl5APfPfqQp9Dx5_Mvs8ayNm6QdyuL0/edit">Slides</a> and <a href="https://youtu.be/BPGEAkdLOCQ">Video</a>.<strong></strong></p><p>Timestamps</p><ul><li>Prelude [00:00:00]</li><li>Housekeeping [00:01:09]</li><li>Content Recap [00:02:34] </li><li>Q&amp;A: Constancy/Consistency [00:11:17] </li><li>Q&amp;A: Maintaining the Second Brain [00:14:34]</li><li>Q&amp;A: Weaknesses of PARA [00:17:55]</li><li>Q&amp;A: Broken Links in Notion [00:19:16] </li><li>Q&amp;A: Automation with Zapier [00:22:34]</li><li>SMART Goals [00:23:25]</li><li>Denormalizing Notes [00:25:01]</li><li>Open Source Knowledge [00:28:27]</li><li>Brag Documents [00:29:28]</li><li>Just Do It [00:30:57]</li><li>Q&amp;A: How do you share in public? [00:31:45]</li><li>Q&amp;A: Atomicity/Denormalization [00:34:02]</li><li>Q&amp;A: Why Notion? [00:37:33]</li><li>Q&amp;A: Book writing? [00:38:28]</li><li>First Wrapup [00:40:23] </li><li>Q&amp;A: Twitter Links Extension [00:42:30]</li><li>Q&amp;A: Chrome Extensions [00:43:33]</li><li>Q&amp;A: How do you balance research and writing? [00:44:39]</li><li>Q&amp;A: Converting Resources to Projects [00:47:37]</li><li>Q&amp;A: Video/Audio Capture [00:49:11]</li><li>Q&amp;A: Speaking [00:50:39]</li><li>Q&amp;A: Writing My Book [00:52:58]</li></ul><p><br><strong>Transcript<br></strong><br></p><p><strong>Prelude</strong> [00:00:00]</p><p><strong>swyx: </strong>[00:00:00] Why PARA? Have you considered why only four letters? I really liked the thought process going into that.  That's actually touched upon in the blog post. I'm not sure that you covered it in the lectures, but I think it's just really great to have something that's barely minimal enough that it covers the span of everything that we organize our information because I think in past attempts, I know I have probably, this is a common experience, you try to organize all the things and then you have like 15 different categories to spot stuff in and you just get overwhelmed because  you're like, I don't know where to put stuff in. So the second week, week two is really about organization. So that's what we're trying to optimize for.</p><p>And that's what PARA is. Christopher says some of the mentors have modified the acronym shock. What, what modifications have they said?  Some mentors only have PAR or PA. Yeah.  I will say my A and my R are merged, Maria says PTARA for tasks with silent T that's. Cool. </p><p>Yeah, because you do need tasks as well.  So I'll mention something about your calendar as a to-do list, because that's pretty important. Someone should blog about that because then you scoop Tiago. Alright. </p><p>Okay. So I'm going to get started and I'm going to try to keep the chat alive. </p><p><br></p><p><strong>Housekeeping</strong> [00:01:09]</p><p>This is a little bit stressful as always, cause I'm not used to such a big zoom but thanks for everyone for making the time on the weekend. This is the notion advanced group that I lead. It's Sundays at 5:00 PM, as you might know. And it's a very developer focused the meet up because there are a lot of developers in BASB, but we do try to keep it generally accessible. Part and just I'm going to give an agenda that's happening cause last time it didn't. So you know what to expect and you can jump off  if you have other stuff going on. </p><p>So we're going to do a little bit of content recap. I got very positive feedback from last week about what did we cover this week? From my point of view, and then we'll talk a little bit about projects versus areas. I'll give some extra content around what I think para is. I don't have, I didn't modify the acronym. That's a very smart move. I wasn't smart enough to think about that. And then we'll just have a general Q&amp;A . </p><p>Last time we went for 90 minutes, this one, we try to keep it to an hour, but.</p><p>Some housekeeping, the three rules that we have from zero, because we start at zero in this house </p><p>stupid questions are welcome </p><p>Second rule Often beats perfect. So don't try to do it right, but I try to do the best, just do it a lot and you'll find that you do more than if you try to do the best </p><p>and third rule this is a discussion, not a lecture, so I'm not an expert and I don't have the right answer. And I fully welcome people here to answer questions that other people have asked, because I don't know the right answer as well. So it's a discussion that I'm  facilitating. So that's the framing that I want to set for this session. </p><p><br></p><p><strong>Content Recap</strong> [00:02:34] Okay. So now into the content recap I'm just basically going to pick the three best slides that I thought really represented this week. So if you remember nothing else from this week, hopefully you remember these slides.</p><p>So the primary thing I think that everyone needs to get from this week is that completed creative projects by the oxygen of your second brain. In other words, action. Right. Or what did someone say at the start of the session, christopher said, para is a methodology to organize the action ability, basically like optimize for taking action, nothing else matters.</p><p>And your system needs to help you get there. And your second brain has helped me get there. I </p><p>like the metaphor of oxygen because without oxygen, your second brain is going to starve. And I definitely find that very true of myself. We all have stuff, we haven't competed. And then we just reinforced this identity of a person who does not complete projects. So the smaller your ambitions the more you can feed them the more you have reinforces image of someone who completes projects and you get more done. </p><p>This is PARA in one slide, very ambitious. I basically wanted to summarize, what the main aspects of PARAwe should have for those who might've missed it. I did share the slide deck, so you don't have to screenshot or anything. So I'm going to share that in the chat right now. Well, it's actually P stands for projects, A stands for Area, R stands for resource and archive is basically inactive  items from all three categories. </p><p>And one of the key insights is that it's arranged in order for more actionable to less actionable.</p><p>And the other order that you see as well is that there are less projects in there. There should be the most number of archives. So I think if you saw Tiago live session, he showed you his own Evernote where he actually showed like the number of projects was like 5% of the total number of notes that he was taking and yet hundreds of archives.</p><p>And that's w...</p>]]>
      </content:encoded>
      <pubDate>Sat, 22 May 2021 14:30:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a654e0e1/7ac8926e.mp3" length="53373477" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3332</itunes:duration>
      <itunes:summary>Sharing the audio of my BASB mentorship session and Q&amp;amp;A!</itunes:summary>
      <itunes:subtitle>Sharing the audio of my BASB mentorship session and Q&amp;amp;A!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Fridays] Talkbox — Byron Chambers, Lorenz Rhode, Scary Pockets</title>
      <itunes:episode>99</itunes:episode>
      <podcast:episode>99</podcast:episode>
      <itunes:title>[Music Fridays] Talkbox — Byron Chambers, Lorenz Rhode, Scary Pockets</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1d8894e4-c27f-4337-a5b6-85eef197b64b</guid>
      <link>https://mixtape.swyx.io/episodes/talkbox-byron-chambers-lorenz-rhode-scary-pockets</link>
      <description>
        <![CDATA[<ul><li>Audio Sources:<ul><li>Byron Chambers (Mr Talkbox) sample <a href="https://www.youtube.com/watch?v=WOL1owQq4oc">https://www.youtube.com/watch?v=WOL1owQq4oc</a></li><li>Lorenz Rhode - <a href="https://www.youtube.com/watch?v=h_L5v9OTSxc">How to Talkbox</a></li><li>Scary Pockets - <a href="https://www.youtube.com/watch?v=RHu0ALxqUIo">Harder, Better, Faster, Stronger</a></li></ul></li><li><a href="https://en.wikipedia.org/wiki/Talk_box">Wikipedia on Talk boxes</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Audio Sources:<ul><li>Byron Chambers (Mr Talkbox) sample <a href="https://www.youtube.com/watch?v=WOL1owQq4oc">https://www.youtube.com/watch?v=WOL1owQq4oc</a></li><li>Lorenz Rhode - <a href="https://www.youtube.com/watch?v=h_L5v9OTSxc">How to Talkbox</a></li><li>Scary Pockets - <a href="https://www.youtube.com/watch?v=RHu0ALxqUIo">Harder, Better, Faster, Stronger</a></li></ul></li><li><a href="https://en.wikipedia.org/wiki/Talk_box">Wikipedia on Talk boxes</a></li></ul>]]>
      </content:encoded>
      <pubDate>Fri, 21 May 2021 20:09:05 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a60e4416/773ab7ee.mp3" length="11786902" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/in6aBRSRLz2Uf61VIp6B07Hw-G8Yf1SwlJevYBZnuX8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU0ODUxOC8x/NjIxNjQyMTQ1LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>293</itunes:duration>
      <itunes:summary>An audio intro to talk boxes!</itunes:summary>
      <itunes:subtitle>An audio intro to talk boxes!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The three kinds of platforms [Amjad Masad, quoting Marc Andreesen]</title>
      <itunes:episode>98</itunes:episode>
      <podcast:episode>98</podcast:episode>
      <itunes:title>The three kinds of platforms [Amjad Masad, quoting Marc Andreesen]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d7acfd23-22ba-427c-b2ea-18459b311050</guid>
      <link>https://mixtape.swyx.io/episodes/the-three-kinds-of-platforms-amjad-masad-quoting-marc-andreesen</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/village-globals/the-state-and-future-of-KNpTy90h4XI/">https://www.listennotes.com/podcasts/village-globals/the-state-and-future-of-KNpTy90h4XI/</a> 40 mins in</p><p>A 2019 recap of devtools investment theses, by two of the most prominent up and coming devtools founders.</p><p>- <a href="https://cdixon.org/2013/03/02/what-the-smartest-people-do-on-the-weekend-is-what-everyone-else-will-do-during-the-week-in-ten-years">What hackers play with during weekends will become the things we use at work tomorrow</a> <br>- Reducing Time to Code<br>   - <a href="https://www.tabnine.com/">TabNine</a> (i tried it recently and quite like it, it just saves keystrokes, end of story)<br>   - Kite.ai<br>- <a href="https://pmarchive.com/three_kinds_of_platforms_you_meet_on_the_internet.html">Level 1/2/3 platforms - Marc Andreesen</a><br>- Netlify, Zeit, Dev.to</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/village-globals/the-state-and-future-of-KNpTy90h4XI/">https://www.listennotes.com/podcasts/village-globals/the-state-and-future-of-KNpTy90h4XI/</a> 40 mins in</p><p>A 2019 recap of devtools investment theses, by two of the most prominent up and coming devtools founders.</p><p>- <a href="https://cdixon.org/2013/03/02/what-the-smartest-people-do-on-the-weekend-is-what-everyone-else-will-do-during-the-week-in-ten-years">What hackers play with during weekends will become the things we use at work tomorrow</a> <br>- Reducing Time to Code<br>   - <a href="https://www.tabnine.com/">TabNine</a> (i tried it recently and quite like it, it just saves keystrokes, end of story)<br>   - Kite.ai<br>- <a href="https://pmarchive.com/three_kinds_of_platforms_you_meet_on_the_internet.html">Level 1/2/3 platforms - Marc Andreesen</a><br>- Netlify, Zeit, Dev.to</p>]]>
      </content:encoded>
      <pubDate>Thu, 20 May 2021 22:42:02 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/f6875390/f79e5a7a.mp3" length="14204543" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>353</itunes:duration>
      <itunes:summary>A 2019 recap of devtools investment theses, by two of the most prominent up and coming devtools founders.</itunes:summary>
      <itunes:subtitle>A 2019 recap of devtools investment theses, by two of the most prominent up and coming devtools founders.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Aggregation Theory [Alex Lieberman]</title>
      <itunes:episode>97</itunes:episode>
      <podcast:episode>97</podcast:episode>
      <itunes:title>Aggregation Theory [Alex Lieberman]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f0aa5af6-f2a6-4ecf-a153-a1b138d99369</guid>
      <link>https://mixtape.swyx.io/episodes/aggregation-theory-alex-lieberman</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://art19.com/shows/the-founders-journal/episodes/a77afe33-236f-44b6-a2e8-55b6ff5c8e02">https://art19.com/shows/the-founders-journal/episodes/a77afe33-236f-44b6-a2e8-55b6ff5c8e02</a></p><p>Ben Thompson's <a href="https://stratechery.com/concepts/">own writing on Aggregation Theory</a><br> <br><strong>Transcript</strong></p><p><br></p><p><strong>swyx: </strong>[00:00:00] I generally think that Ben Thompson's aggregation theory is the most important tech strategy concept of our time. It explains a lot. But Ben Thompson himself doesn't really have a good explainer on his own site. So I really appreciated this. Summary by Alex Lieberman of aggregation theory. I thought it was the clearest explainer, with some examples, that I've ever heard. So enjoy.</p><p><strong>Alex Lieberman: </strong>[00:00:23] Aggregation theory says that some of the most dominant companies in the world became dominant by doing three things. </p><p>First, they have a direct relationship with their customer. </p><p>Two, there is zero marginal cost to serve their customer </p><p>and three, they have network effects. </p><p>I'm going to unpack each of these qualities. </p><p><br></p><p><strong>Own The Relationship</strong> [00:00:43] </p><p>The first quality that I mentioned was having a direct relationship with the user. </p><p>Google is the most trafficked site on planet earth. There are 63,000 searches that happen every second on the site. By the end of this episode, there will have been 50 million searches that happen on the platform. Since you started listening. Google's power is in its relationship with you.</p><p>The user, when you search something on Google, you are Google's customer. You're not the customer of the website that you end up going to Google captures your data. They monetize you. They recommend the most relevant content for you to click on. And Google is the website that you go to when you want to find an answer.</p><p>And so just so you have a comparison around like what it looks like to own your relationship versus not own it take most retail companies that sell through brick and mortar, which many of them do? So let's say you're Patagonia and let's say you sell pullovers through Bloomingdale's. You don't own the customer relationship as Patagonia Bloomingdale's does.</p><p>Bloomingdale's has your information as the customer. They know what you bought and they can market to you moving forward, because they have things like your email address or your credit card information beyond getting the sale. If you're Patagonia, you haven't learned anything about your customer.</p><p>That's the first characteristic of aggregators. You own the user relationship. </p><p><br></p><p><strong>Zero Marginal Cost</strong> [00:02:08]</p><p>Now, number two, the second relationship of aggregators is that there is zero marginal cost for serving users. Let me explain what that means. If you're an aggregator, you don't incur any of the marginal costs that most businesses have to.</p><p>So take Airbnb. All Airbnb does is provide a great user experience for the customer or the renter to find homes or apartments for rental Airbnb. Doesn't have to worry about the normal costs that most businesses do in serving their customers, because they're not the supplier of the product. There's no such thing as cost of goods sold for Airbnb because they are simply aggregating supply or homes or apartments.</p><p>And they're playing matchmaker for demand, which are the people who want to. Rent homes or apartments, whereas let's say your t-shirt business, you have to incur the cost of each additional t-shirt to serve each customer. Airbnb doesn't have any marginal costs for adding another customer on the platform, because if someone decides to find a place to stay on their platform, Airbnb isn't paying for it.</p><p>They're simply just connecting that person with the home or the apartment that they were looking for. On top of that, Airbnb also doesn't have to deal with distribution costs because their business exists on the internet. Unlike say a fulfillment based business like Amazon, which literally has to ship physical goods everywhere across the world.</p><p>Airbnb is built on the internet and the internet has made delivering goods. Zero cost. That's the second quality of aggregators. </p><p><br></p><p><strong>Network Effects</strong> [00:03:41] </p><p>The third and final characteristic of an aggregator are network effects. Basically all that, this means is an aggregator gets more valuable over time for the user and aggregators. Find that the cost of acquiring new customers goes down over time as well, which is completely opposite from what most businesses experience for most businesses.</p><p>When you start your company, when you achieve product market fit, your initial customers are generally your most passionate, your most loyal and your perfect fit customers. As you grow your company, you find that the quality of your customer goes down because it isn't a perfect fit. Aggregators are different in that regard, it actually costs less to get good customers moving forward.</p><p>Whereas for normal businesses, as you expand, you have to pay more to convince. Less perfect customers to join your company or buy your product. What that also means is aggregators generally operate in a winner, take all fashion because it becomes increasingly difficult for any companies in the industry that an aggregator plays into compete at scale, if not only does the product get more valuable for users, but it also gets cheaper to acquire users.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://art19.com/shows/the-founders-journal/episodes/a77afe33-236f-44b6-a2e8-55b6ff5c8e02">https://art19.com/shows/the-founders-journal/episodes/a77afe33-236f-44b6-a2e8-55b6ff5c8e02</a></p><p>Ben Thompson's <a href="https://stratechery.com/concepts/">own writing on Aggregation Theory</a><br> <br><strong>Transcript</strong></p><p><br></p><p><strong>swyx: </strong>[00:00:00] I generally think that Ben Thompson's aggregation theory is the most important tech strategy concept of our time. It explains a lot. But Ben Thompson himself doesn't really have a good explainer on his own site. So I really appreciated this. Summary by Alex Lieberman of aggregation theory. I thought it was the clearest explainer, with some examples, that I've ever heard. So enjoy.</p><p><strong>Alex Lieberman: </strong>[00:00:23] Aggregation theory says that some of the most dominant companies in the world became dominant by doing three things. </p><p>First, they have a direct relationship with their customer. </p><p>Two, there is zero marginal cost to serve their customer </p><p>and three, they have network effects. </p><p>I'm going to unpack each of these qualities. </p><p><br></p><p><strong>Own The Relationship</strong> [00:00:43] </p><p>The first quality that I mentioned was having a direct relationship with the user. </p><p>Google is the most trafficked site on planet earth. There are 63,000 searches that happen every second on the site. By the end of this episode, there will have been 50 million searches that happen on the platform. Since you started listening. Google's power is in its relationship with you.</p><p>The user, when you search something on Google, you are Google's customer. You're not the customer of the website that you end up going to Google captures your data. They monetize you. They recommend the most relevant content for you to click on. And Google is the website that you go to when you want to find an answer.</p><p>And so just so you have a comparison around like what it looks like to own your relationship versus not own it take most retail companies that sell through brick and mortar, which many of them do? So let's say you're Patagonia and let's say you sell pullovers through Bloomingdale's. You don't own the customer relationship as Patagonia Bloomingdale's does.</p><p>Bloomingdale's has your information as the customer. They know what you bought and they can market to you moving forward, because they have things like your email address or your credit card information beyond getting the sale. If you're Patagonia, you haven't learned anything about your customer.</p><p>That's the first characteristic of aggregators. You own the user relationship. </p><p><br></p><p><strong>Zero Marginal Cost</strong> [00:02:08]</p><p>Now, number two, the second relationship of aggregators is that there is zero marginal cost for serving users. Let me explain what that means. If you're an aggregator, you don't incur any of the marginal costs that most businesses have to.</p><p>So take Airbnb. All Airbnb does is provide a great user experience for the customer or the renter to find homes or apartments for rental Airbnb. Doesn't have to worry about the normal costs that most businesses do in serving their customers, because they're not the supplier of the product. There's no such thing as cost of goods sold for Airbnb because they are simply aggregating supply or homes or apartments.</p><p>And they're playing matchmaker for demand, which are the people who want to. Rent homes or apartments, whereas let's say your t-shirt business, you have to incur the cost of each additional t-shirt to serve each customer. Airbnb doesn't have any marginal costs for adding another customer on the platform, because if someone decides to find a place to stay on their platform, Airbnb isn't paying for it.</p><p>They're simply just connecting that person with the home or the apartment that they were looking for. On top of that, Airbnb also doesn't have to deal with distribution costs because their business exists on the internet. Unlike say a fulfillment based business like Amazon, which literally has to ship physical goods everywhere across the world.</p><p>Airbnb is built on the internet and the internet has made delivering goods. Zero cost. That's the second quality of aggregators. </p><p><br></p><p><strong>Network Effects</strong> [00:03:41] </p><p>The third and final characteristic of an aggregator are network effects. Basically all that, this means is an aggregator gets more valuable over time for the user and aggregators. Find that the cost of acquiring new customers goes down over time as well, which is completely opposite from what most businesses experience for most businesses.</p><p>When you start your company, when you achieve product market fit, your initial customers are generally your most passionate, your most loyal and your perfect fit customers. As you grow your company, you find that the quality of your customer goes down because it isn't a perfect fit. Aggregators are different in that regard, it actually costs less to get good customers moving forward.</p><p>Whereas for normal businesses, as you expand, you have to pay more to convince. Less perfect customers to join your company or buy your product. What that also means is aggregators generally operate in a winner, take all fashion because it becomes increasingly difficult for any companies in the industry that an aggregator plays into compete at scale, if not only does the product get more valuable for users, but it also gets cheaper to acquire users.</p>]]>
      </content:encoded>
      <pubDate>Wed, 19 May 2021 19:59:49 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5fa01562/477f614e.mp3" length="4756340" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>294</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Audio source: <a href="https://art19.com/shows/the-founders-journal/episodes/a77afe33-236f-44b6-a2e8-55b6ff5c8e02">https://art19.com/shows/the-founders-journal/episodes/a77afe33-236f-44b6-a2e8-55b6ff5c8e02</a></p><p>Ben Thompson's <a href="https://stratechery.com/concepts/">own writing on Aggregation Theory</a><br> <br><strong>Transcript</strong></p><p><br></p><p><strong>swyx: </strong>[00:00:00] I generally think that Ben Thompson's aggregation theory is the most important tech strategy concept of our time. It explains a lot. But Ben Thompson himself doesn't really have a good explainer on his own site. So I really appreciated this. Summary by Alex Lieberman of aggregation theory. I thought it was the clearest explainer, with some examples, that I've ever heard. So enjoy.</p><p><strong>Alex Lieberman: </strong>[00:00:23] Aggregation theory says that some of the most dominant companies in the world became dominant by doing three things. </p><p>First, they have a direct relationship with their customer. </p><p>Two, there is zero marginal cost to serve their customer </p><p>and three, they have network effects. </p><p>I'm going to unpack each of these qualities. </p><p><br></p><p><strong>Own The Relationship</strong> [00:00:43] </p><p>The first quality that I mentioned was having a direct relationship with the user. </p><p>Google is the most trafficked site on planet earth. There are 63,000 searches that happen every second on the site. By the end of this episode, there will have been 50 million searches that happen on the platform. Since you started listening. Google's power is in its relationship with you.</p><p>The user, when you search something on Google, you are Google's customer. You're not the customer of the website that you end up going to Google captures your data. They monetize you. They recommend the most relevant content for you to click on. And Google is the website that you go to when you want to find an answer.</p><p>And so just so you have a comparison around like what it looks like to own your relationship versus not own it take most retail companies that sell through brick and mortar, which many of them do? So let's say you're Patagonia and let's say you sell pullovers through Bloomingdale's. You don't own the customer relationship as Patagonia Bloomingdale's does.</p><p>Bloomingdale's has your information as the customer. They know what you bought and they can market to you moving forward, because they have things like your email address or your credit card information beyond getting the sale. If you're Patagonia, you haven't learned anything about your customer.</p><p>That's the first characteristic of aggregators. You own the user relationship. </p><p><br></p><p><strong>Zero Marginal Cost</strong> [00:02:08]</p><p>Now, number two, the second relationship of aggregators is that there is zero marginal cost for serving users. Let me explain what that means. If you're an aggregator, you don't incur any of the marginal costs that most businesses have to.</p><p>So take Airbnb. All Airbnb does is provide a great user experience for the customer or the renter to find homes or apartments for rental Airbnb. Doesn't have to worry about the normal costs that most businesses do in serving their customers, because they're not the supplier of the product. There's no such thing as cost of goods sold for Airbnb because they are simply aggregating supply or homes or apartments.</p><p>And they're playing matchmaker for demand, which are the people who want to. Rent homes or apartments, whereas let's say your t-shirt business, you have to incur the cost of each additional t-shirt to serve each customer. Airbnb doesn't have any marginal costs for adding another customer on the platform, because if someone decides to find a place to stay on their platform, Airbnb isn't paying for it.</p><p>They're simply just connecting that person with the home or the apartment that they were looking for. On top of that, Airbnb also doesn't have to deal with distribution costs because their business exists on the internet. Unlike say a fulfillment based business like Amazon, which literally has to ship physical goods everywhere across the world.</p><p>Airbnb is built on the internet and the internet has made delivering goods. Zero cost. That's the second quality of aggregators. </p><p><br></p><p><strong>Network Effects</strong> [00:03:41] </p><p>The third and final characteristic of an aggregator are network effects. Basically all that, this means is an aggregator gets more valuable over time for the user and aggregators. Find that the cost of acquiring new customers goes down over time as well, which is completely opposite from what most businesses experience for most businesses.</p><p>When you start your company, when you achieve product market fit, your initial customers are generally your most passionate, your most loyal and your perfect fit customers. As you grow your company, you find that the quality of your customer goes down because it isn't a perfect fit. Aggregators are different in that regard, it actually costs less to get good customers moving forward.</p><p>Whereas for normal businesses, as you expand, you have to pay more to convince. Less perfect customers to join your company or buy your product. What that also means is aggregators generally operate in a winner, take all fashion because it becomes increasingly difficult for any companies in the industry that an aggregator plays into compete at scale, if not only does the product get more valuable for users, but it also gets cheaper to acquire users.</p>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Gonzo Journalism [Antonio García Martínez]</title>
      <itunes:episode>96</itunes:episode>
      <podcast:episode>96</podcast:episode>
      <itunes:title>Gonzo Journalism [Antonio García Martínez]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">703f67db-53f1-485d-959b-c0a33e74a920</guid>
      <link>https://mixtape.swyx.io/episodes/gonzo-journalism-antonio-garcia-martinez</link>
      <description>
        <![CDATA[<p>What Antonio García Martínez actually wrote, and what happens when gonzo journalism meets 2021 tech culture (note: I am not defending him).</p><p>Audio source: <a href="https://www.youtube.com/watch?v=FDLBGriyky8">https://www.youtube.com/watch?v=FDLBGriyky8</a> (45mins in)</p><p>- <a href="https://en.wikipedia.org/wiki/Antonio_Garc%C3%ADa_Mart%C3%ADnez_(author)">Antonio García Martínez</a> Wikipedia page<br>- <a href="https://en.wikipedia.org/wiki/Hunter_S._Thompson">Hunter S Thompson</a> Wikipedia page<br>- <a href="https://en.wikipedia.org/wiki/Gonzo_journalism">Gonzo Journalism</a> Wikipedia page</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>What Antonio García Martínez actually wrote, and what happens when gonzo journalism meets 2021 tech culture (note: I am not defending him).</p><p>Audio source: <a href="https://www.youtube.com/watch?v=FDLBGriyky8">https://www.youtube.com/watch?v=FDLBGriyky8</a> (45mins in)</p><p>- <a href="https://en.wikipedia.org/wiki/Antonio_Garc%C3%ADa_Mart%C3%ADnez_(author)">Antonio García Martínez</a> Wikipedia page<br>- <a href="https://en.wikipedia.org/wiki/Hunter_S._Thompson">Hunter S Thompson</a> Wikipedia page<br>- <a href="https://en.wikipedia.org/wiki/Gonzo_journalism">Gonzo Journalism</a> Wikipedia page</p>]]>
      </content:encoded>
      <pubDate>Tue, 18 May 2021 19:40:52 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3d21051b/a66c3987.mp3" length="15018950" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>374</itunes:duration>
      <itunes:summary>What Antonio García Martínez actually wrote, and what happens when gonzo journalism meets 2021 tech culture (note: I am not defending him).</itunes:summary>
      <itunes:subtitle>What Antonio García Martínez actually wrote, and what happens when gonzo journalism meets 2021 tech culture (note: I am not defending him).</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Creator Clones Fail [MKBHD]</title>
      <itunes:episode>95</itunes:episode>
      <podcast:episode>95</podcast:episode>
      <itunes:title>Why Creator Clones Fail [MKBHD]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1474019b-333a-4fc8-a350-e2e4dd230804</guid>
      <link>https://mixtape.swyx.io/episodes/why-creator-clones-fail</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.youtube.com/watch?v=Jl2ciIU4Qm4">https://www.youtube.com/watch?v=Jl2ciIU4Qm4</a> (30 mins in)</p><p>Blog version with better writeup: <a href="https://www.swyx.io/clones-fail">https://www.swyx.io/clones-fail</a></p><p><a href="https://twitter.com/swyx/status/1394440418972946435">Reply via tweet</a>!</p><p><strong>Transcript:</strong></p><p><strong>Why Clones Fail</strong></p><p><strong>swyx: </strong>[00:00:00] Something I love collecting examples of is the Innovator's Dilemma, which was coined by Clayton Christensen in his book on the Innovator's Dilemma. He really demonstrates how successful outstanding companies can do everything right, and still lose their market leadership, or even fail as new unexpected competitors rise and take over the market. </p><p>And part of this thesis is basically that the incumbents company cannot clone the upstart for whatever reason.</p><p>And it's really amazing when you see someone that's so giant, that's so well-known, that has such great distribution, that has so much resources, be constitutionally unable to clone the small startup. </p><p>This is known as counter positioning, as promoted by Hamilton Helmer in his book on the seven powers. And you can hear it in this clip from the MKBHD podcast talking about the failure of YouTube Shorts.</p><p><strong>Andrew Manganelli: </strong>[00:00:53] Shorts in general that are just a really great way of explaining how like YouTube launches, these new features, they fall flat. And then they're trying to find ways to get people to do them. And I think that all because of that, it boils down to like, why are these not working? People love YouTube, like, people made their whole lives on YouTube. I literally have a job because you have, but like, why are these main creators not doing these other things.</p><p><strong>Marques Brownlee: </strong>[00:01:20] I think I can speak to that. I, so first of all, the, the creator funds though, he keeps seeing, it's like my favorite new trend. Yeah. </p><p><strong>Andrew Manganelli: </strong>[00:01:27] Tick-tock one this week for tick docs.</p><p><strong>Marques Brownlee: </strong>[00:01:29] Exactly the same thing. Yeah. It's because the platforms realize they not just want, but need creators on their platforms and making stuff to make them work that realization. Great. </p><p>Now YouTube shorts. And so the hesitation by a lot of YouTubers to dive into shorts is really interesting. I think a lot of the longer-term creators like me have a bit of an aversion to YouTube releasing new untested unproven features because they could possibly have adverse algorithmic effects, they could possibly get killed in six months and you will have just poured a bunch of resources and pivoted your channel down a path that ends up being a dead end road.</p><p>Yup. So the other end of that is. If the feature works, I think there are a lot of younger creators or more nimble creators who will just jump right in and do a bunch of shorts or do a bunch of those lasting YouTube stories. I think that's, might've been dead already, but I </p><p><strong>Andrew Manganelli: </strong>[00:02:30] don't see anyone posts stories, </p><p><strong>Marques Brownlee: </strong>[00:02:31] but they'll they'll once they mirrors.</p><p>The thing is they launch a feature like that and they have a whole plan behind it, backing it as if it's going to be the future of the platform. So when creators see that they'll go, oh, okay. I see that story is going to be a really big deal for YouTube, for the foreseeable future. Let me pivot hard and make sure that's a big part of my content strategy.</p><p>And then when it's dead in a year, you feel like you wasted a lot of time resources. You might've hired for it. Like that's a. That's a big loss. Like that's a big risk to take, but if it does explode and let's say shorts is, you know, this huge future category on YouTube, a lot of younger creators who got in early and focused really hard on that are going to be really happy about it.</p><p>So shorts is clearly a response to tick-tock. It's literally almost the same thing. Like you go into hit shorts on the YouTube app and it's this endless scrolling carousel of vertical videos. That's what you'd expect. The algorithm tries to learn you. But YouTube knows that it needs youTube shorts creators instead of just people uploading to Tik TOK, and then copying that file and also putting it on shorts.</p><p><strong>Andrew Manganelli: </strong>[00:03:37] That's what they're doing. That's what they did on reels. Like that's most real is </p><p><strong>Marques Brownlee: </strong>[00:03:41] literally like watermarked, tick tock. Like literally </p><p><strong>Andrew Manganelli: </strong>[00:03:43] all of reels has the Tik TOK, like watermark and the name on it. And probably just using reels to find more people to go follow </p><p><strong>Marques Brownlee: </strong>[00:03:50] it and tick tock. And they, they literally show up on my explore page.</p><p>Like, what is that? The gram is suggesting to me on my explore page, have tick tock, tick tock logos on it. That's </p><p><strong>Andrew Manganelli: </strong>[00:03:59] really funny. And if anyone was going to do though a tick-tock competitor, it would be Instagram. It just makes the more sense. The demographic that is on Tik TOK is very, very active on Instagram.</p><p>And it's just that social media platform, that short form social media platform that it makes way more sense on. Yeah. And it's Tik TOK still blowing reels out of the water. </p><p><strong>Marques Brownlee: </strong>[00:04:18] Yeah. Yeah. So YouTube, I mean, This is a smart move from YouTube. No doubt. Like they are the video home on the internet. And if you on YouTube and you see Tech-Talk a, another version of videos blowing up, of course you need to make a competitor for it to offer people on alternative and possibly they'll come to YouTube later.</p><p>The question is how do you get those creators to come to YouTube? Okay, well, we have a creator fund. We're going to start making it easy to monetize. Tik TOK is. Also still not easy to monetize. And they're also doing a creator fun thing, which is smart. But I think generally at the end of the day, the creators looking to make a job out of it are thinking about ease of monetization first.</p><p>Discoverability or right behind that. And YouTube is trying to lock both those things up and they all, they obviously have discoverability, but the tick-tock algorithm is something special. It just, just surfaces things you want to see. It's really good. So they have that to compete again. </p><p><strong>Andrew Manganelli: </strong>[00:05:11] I do think though, there's the aspect that we touched on really at the beginning of that you touched on it really quickly.</p><p>It's just like you're talking about bringing new creators in. YouTube. Definitely also already houses some of the biggest creators in the world. And they definitely want those creators to use their new features because if those creators use their new features, that's still bringing more people in. And I think that's where you talk about the unknowingness of the algorithm really starts making those big creators weary of jumping into some of these new features.</p><p>We still don't use premieres. They've been around for a long time, because from what we found, have I explained this. I don't know if we have, we may have it just might as </p><p><strong>Marques Brownlee: </strong>[00:05:51] well do a refresher. Yeah. So premiere is what happens with it. Premier is if you think of like a movie or like say a TV show where it premieres on TV, everyone watches it ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.youtube.com/watch?v=Jl2ciIU4Qm4">https://www.youtube.com/watch?v=Jl2ciIU4Qm4</a> (30 mins in)</p><p>Blog version with better writeup: <a href="https://www.swyx.io/clones-fail">https://www.swyx.io/clones-fail</a></p><p><a href="https://twitter.com/swyx/status/1394440418972946435">Reply via tweet</a>!</p><p><strong>Transcript:</strong></p><p><strong>Why Clones Fail</strong></p><p><strong>swyx: </strong>[00:00:00] Something I love collecting examples of is the Innovator's Dilemma, which was coined by Clayton Christensen in his book on the Innovator's Dilemma. He really demonstrates how successful outstanding companies can do everything right, and still lose their market leadership, or even fail as new unexpected competitors rise and take over the market. </p><p>And part of this thesis is basically that the incumbents company cannot clone the upstart for whatever reason.</p><p>And it's really amazing when you see someone that's so giant, that's so well-known, that has such great distribution, that has so much resources, be constitutionally unable to clone the small startup. </p><p>This is known as counter positioning, as promoted by Hamilton Helmer in his book on the seven powers. And you can hear it in this clip from the MKBHD podcast talking about the failure of YouTube Shorts.</p><p><strong>Andrew Manganelli: </strong>[00:00:53] Shorts in general that are just a really great way of explaining how like YouTube launches, these new features, they fall flat. And then they're trying to find ways to get people to do them. And I think that all because of that, it boils down to like, why are these not working? People love YouTube, like, people made their whole lives on YouTube. I literally have a job because you have, but like, why are these main creators not doing these other things.</p><p><strong>Marques Brownlee: </strong>[00:01:20] I think I can speak to that. I, so first of all, the, the creator funds though, he keeps seeing, it's like my favorite new trend. Yeah. </p><p><strong>Andrew Manganelli: </strong>[00:01:27] Tick-tock one this week for tick docs.</p><p><strong>Marques Brownlee: </strong>[00:01:29] Exactly the same thing. Yeah. It's because the platforms realize they not just want, but need creators on their platforms and making stuff to make them work that realization. Great. </p><p>Now YouTube shorts. And so the hesitation by a lot of YouTubers to dive into shorts is really interesting. I think a lot of the longer-term creators like me have a bit of an aversion to YouTube releasing new untested unproven features because they could possibly have adverse algorithmic effects, they could possibly get killed in six months and you will have just poured a bunch of resources and pivoted your channel down a path that ends up being a dead end road.</p><p>Yup. So the other end of that is. If the feature works, I think there are a lot of younger creators or more nimble creators who will just jump right in and do a bunch of shorts or do a bunch of those lasting YouTube stories. I think that's, might've been dead already, but I </p><p><strong>Andrew Manganelli: </strong>[00:02:30] don't see anyone posts stories, </p><p><strong>Marques Brownlee: </strong>[00:02:31] but they'll they'll once they mirrors.</p><p>The thing is they launch a feature like that and they have a whole plan behind it, backing it as if it's going to be the future of the platform. So when creators see that they'll go, oh, okay. I see that story is going to be a really big deal for YouTube, for the foreseeable future. Let me pivot hard and make sure that's a big part of my content strategy.</p><p>And then when it's dead in a year, you feel like you wasted a lot of time resources. You might've hired for it. Like that's a. That's a big loss. Like that's a big risk to take, but if it does explode and let's say shorts is, you know, this huge future category on YouTube, a lot of younger creators who got in early and focused really hard on that are going to be really happy about it.</p><p>So shorts is clearly a response to tick-tock. It's literally almost the same thing. Like you go into hit shorts on the YouTube app and it's this endless scrolling carousel of vertical videos. That's what you'd expect. The algorithm tries to learn you. But YouTube knows that it needs youTube shorts creators instead of just people uploading to Tik TOK, and then copying that file and also putting it on shorts.</p><p><strong>Andrew Manganelli: </strong>[00:03:37] That's what they're doing. That's what they did on reels. Like that's most real is </p><p><strong>Marques Brownlee: </strong>[00:03:41] literally like watermarked, tick tock. Like literally </p><p><strong>Andrew Manganelli: </strong>[00:03:43] all of reels has the Tik TOK, like watermark and the name on it. And probably just using reels to find more people to go follow </p><p><strong>Marques Brownlee: </strong>[00:03:50] it and tick tock. And they, they literally show up on my explore page.</p><p>Like, what is that? The gram is suggesting to me on my explore page, have tick tock, tick tock logos on it. That's </p><p><strong>Andrew Manganelli: </strong>[00:03:59] really funny. And if anyone was going to do though a tick-tock competitor, it would be Instagram. It just makes the more sense. The demographic that is on Tik TOK is very, very active on Instagram.</p><p>And it's just that social media platform, that short form social media platform that it makes way more sense on. Yeah. And it's Tik TOK still blowing reels out of the water. </p><p><strong>Marques Brownlee: </strong>[00:04:18] Yeah. Yeah. So YouTube, I mean, This is a smart move from YouTube. No doubt. Like they are the video home on the internet. And if you on YouTube and you see Tech-Talk a, another version of videos blowing up, of course you need to make a competitor for it to offer people on alternative and possibly they'll come to YouTube later.</p><p>The question is how do you get those creators to come to YouTube? Okay, well, we have a creator fund. We're going to start making it easy to monetize. Tik TOK is. Also still not easy to monetize. And they're also doing a creator fun thing, which is smart. But I think generally at the end of the day, the creators looking to make a job out of it are thinking about ease of monetization first.</p><p>Discoverability or right behind that. And YouTube is trying to lock both those things up and they all, they obviously have discoverability, but the tick-tock algorithm is something special. It just, just surfaces things you want to see. It's really good. So they have that to compete again. </p><p><strong>Andrew Manganelli: </strong>[00:05:11] I do think though, there's the aspect that we touched on really at the beginning of that you touched on it really quickly.</p><p>It's just like you're talking about bringing new creators in. YouTube. Definitely also already houses some of the biggest creators in the world. And they definitely want those creators to use their new features because if those creators use their new features, that's still bringing more people in. And I think that's where you talk about the unknowingness of the algorithm really starts making those big creators weary of jumping into some of these new features.</p><p>We still don't use premieres. They've been around for a long time, because from what we found, have I explained this. I don't know if we have, we may have it just might as </p><p><strong>Marques Brownlee: </strong>[00:05:51] well do a refresher. Yeah. So premiere is what happens with it. Premier is if you think of like a movie or like say a TV show where it premieres on TV, everyone watches it ...</p>]]>
      </content:encoded>
      <pubDate>Mon, 17 May 2021 22:42:51 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>795</itunes:duration>
      <itunes:summary>The Innovator's Dilemma according to MKBHD, applied to YouTube's attempt to clone TikTok</itunes:summary>
      <itunes:subtitle>The Innovator's Dilemma according to MKBHD, applied to YouTube's attempt to clone TikTok</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Second Brain 1] The Capture Habit</title>
      <itunes:episode>90</itunes:episode>
      <podcast:episode>90</podcast:episode>
      <itunes:title>[Second Brain 1] The Capture Habit</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/basb-week-1-the-capture-habit</link>
      <description>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. This is the cleaned up audio of the first of 5 mentorship sessions with Q&amp;A at the end. <strong></strong></p><p>Slides: <a href="https://docs.google.com/presentation/d/1yY46bq527SyDCI3IgzMNrkumOnrhYwI9VeuhdGqr3Dg/edit?usp=sharing">https://docs.google.com/presentation/d/1yY46bq527SyDCI3IgzMNrkumOnrhYwI9VeuhdGqr3Dg/edit?usp=sharing</a><strong></strong></p><p>Timestamps</p><ul><li>Intro [00:00:28]</li><li>Why Build A Second Brain [00:07:58]</li><li>Content Recap [00:09:32]</li><li>Breakout Session [00:11:53]</li><li>The CODE methodology [00:15:44]</li><li>Q&amp;A: Work vs Personal Capture Apps? [00:18:11]</li><li>Q&amp;A: Should I Capture Googlable Stuff? [00:19:55] </li><li>Q&amp;A: Physical Book notes? [00:22:48]</li><li>Q&amp;A: Starting for the first time [00:24:23]</li><li>Q&amp;A: How to turn notes to action? [00:25:53]</li><li>Q&amp;A: Processing Notion vs SimpleNote [00:28:36]</li><li>Capture Thinking [00:31:47]</li><li>Q&amp;A: Podcast Notes? [00:33:41] </li><li>Q&amp;A: Grabbing notes on the go [00:37:06]</li><li>Q&amp;A: I dont like any of my apps, what do I do? [00:43:46]</li><li>Q&amp;A: Security &amp; Privacy [00:46:31]</li><li>Q&amp;A: Triaging Information to be Productive [00:49:35]</li><li>Q&amp;A: Outdated content [00:51:46]</li><li>Question: Defining Dealbreakers [00:53:25] </li></ul><p><br><strong>Transcript</strong></p><ul><li><strong>swyx: </strong>[00:00:00] So we're here for BASB week one capture and I'm Shawn also known as Swyx. And I was part of cohort 10 and I'm back again to try to go through the new content. I know that Tiago has re-recorded a bunch of this stuff.</li><li>Some of the content has changed and also just meet people. I think that you know something best when you teach it. So I do encourage you,  as you go through this journey to try to teach it to your friends or family members and you retain that much better as well. </li></ul><p><br><strong>Intro</strong> [00:00:28]</p><ul><li>Okay. A little bit of self intro, and then we'll go into the specifics. I'm going to basically try to recap the stuff that we covered this week, and then try to get some feedback from you and get you talking amongst yourself. On some of the questions that were raised this week. </li><li>So hey, I'm Swyx I blog at swyx.io, I am a finance guy, turned developer.</li><li>That's a long story. I just compressed there. We used to work at Netlify AWS, that's Amazon web services for the non-technical people. And now I'm currently head of developer experience at Temporal dot IO. I helped to run the React-TypeScript CheatSheet, which is one of the ways in which I build a second brain which is very specific for developers.</li><li>Probably a bunch of you here are developers. I see Glenn is using reveal dot JS and I also wrote the coding career handbook as my capstone for building a second brain last year. So, part of the reason why this is a notion advanced course, even though I'm like not a huge notion expert is because we are very focused on trying to get people to produce output.</li><li>So not just getting comfortable with the habits but also producing by blogging, speaking, and writing and hopefully making money. I'm very keen on helping people to make money with their second brains. Okay. So, I'm from Singapore. These are the pictures that I, I tweeted this once basically saying Singapore's that would kind of Asia.</li><li>It's not usually so super overexposed like this, so don't come here and be super disappointed. But it does look pretty great. It does have a lot of manmade slash nature blended with it. And it is home for me. So, happy to answer any questions about Singapore. Alright.</li><li>So here's a brief history of my blogging. This is me in 2016. Nobody knows about this.  I never talked about this. This is me on medium writing, trying to get into the whole content creation game and not really having much results. So this is my attempt at thought leadership and not really, and just engaging with stuff that I thought was interesting.</li><li> I was very into voice user interfaces because I coded an Alexa skill and at the time Alexa was going to be this huge thing is going to take over the planet. Yeah. And then just kept blogging and then just like fell off. And I think a lot of people here probably have some experience of this where like you tried to get started, didn't go anywhere and then you just stopped.</li><li>And I think it's very authentic and original And I'm here to say that I'm one of you, I've definitely been there. The first real hit was when, because I started reading and listening to Ben Thompson got a bit lost in Ben Thompson's universe. And so decided to make a map.</li><li>And so I applied some of my data analysis skills.  this was my first hit because it focused on a person and a prominent person at that, and it solves a problem for myself that other people had.</li><li>And that was my first real breakthrough, like all these previous ideas were just things I had in my head that nobody cared about. And then. When you focus on such a small, specific topic as one person. And it's such a small specific question as how do you rank things?</li><li>You perform a service that other people are interested in because I also had that same problem. So I think that was the beginning of my journey as to how do I productionize this second brain or like writing system towards building a network, towards building a reputation for myself, and then just making things that people want to read.</li><li>So since then I have become a reasonable React/TypeScript/ JavaScript developer, happy to talk about tech stuff after the one hour, because we try to keep this general and inclusive. But this has probably been one of my major projects, which essentially running the community documentation for React and TypeScript developers.</li><li>I teach a thousand people a day, React and TypeScript off of this thing. And it's literally my second brain of how to react and TypeScript and people from Uber, Microsoft, Airbnb, you name it, they've all contributed and taught me stuff as I have taught them. It's just really great when you start to do these advanced forms of second braining I call this open source knowledge in the way that people can give back.</li><li>So second brain is, is often very one way. And when you can open source your knowledge it can be very powerful. So happy to talk about that as well, but I'm just giving you a brief overview of like what I do. I also have been focusing a lot on marketing, right? Every time you do something, you should also tell people that you've done it otherwise does it really exist.</li><li>So framing it in things in ways in which people understand, and then tagging people who have had the exact pain points really starts to accelerate your growth as someone who learns in public. </li><li> I also have been getting pretty steadily into the personal blogging. This is me getting serious last year in January, and then going from 20,000 uniques to 35,000 and now 40 ish. This is April. But with occasional, really big spikes, I think something you suddenly everyone should understand about blogging is that. It's a very hits driven business, and you put out your it's a very common phenomenon to put out all your effort into something and then have it fall completely flat and then spend two hours on a rant and then just see that go viral.</li><li>The effort is completely disconnected with the results and you should be okay with that because ultimately you're working through something. You're trying to log something for yourself. And it's it's always a side benefit or side effects if other people feel the same way too. I do definitely preach the idea of having a  public second brain as some...</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I am a mentor for the Notion Advanced track of Tiago Forte's <a href="http://buildingasecondbrain.com/">Building a Second Brain</a>, Cohort 12. This is the cleaned up audio of the first of 5 mentorship sessions with Q&amp;A at the end. <strong></strong></p><p>Slides: <a href="https://docs.google.com/presentation/d/1yY46bq527SyDCI3IgzMNrkumOnrhYwI9VeuhdGqr3Dg/edit?usp=sharing">https://docs.google.com/presentation/d/1yY46bq527SyDCI3IgzMNrkumOnrhYwI9VeuhdGqr3Dg/edit?usp=sharing</a><strong></strong></p><p>Timestamps</p><ul><li>Intro [00:00:28]</li><li>Why Build A Second Brain [00:07:58]</li><li>Content Recap [00:09:32]</li><li>Breakout Session [00:11:53]</li><li>The CODE methodology [00:15:44]</li><li>Q&amp;A: Work vs Personal Capture Apps? [00:18:11]</li><li>Q&amp;A: Should I Capture Googlable Stuff? [00:19:55] </li><li>Q&amp;A: Physical Book notes? [00:22:48]</li><li>Q&amp;A: Starting for the first time [00:24:23]</li><li>Q&amp;A: How to turn notes to action? [00:25:53]</li><li>Q&amp;A: Processing Notion vs SimpleNote [00:28:36]</li><li>Capture Thinking [00:31:47]</li><li>Q&amp;A: Podcast Notes? [00:33:41] </li><li>Q&amp;A: Grabbing notes on the go [00:37:06]</li><li>Q&amp;A: I dont like any of my apps, what do I do? [00:43:46]</li><li>Q&amp;A: Security &amp; Privacy [00:46:31]</li><li>Q&amp;A: Triaging Information to be Productive [00:49:35]</li><li>Q&amp;A: Outdated content [00:51:46]</li><li>Question: Defining Dealbreakers [00:53:25] </li></ul><p><br><strong>Transcript</strong></p><ul><li><strong>swyx: </strong>[00:00:00] So we're here for BASB week one capture and I'm Shawn also known as Swyx. And I was part of cohort 10 and I'm back again to try to go through the new content. I know that Tiago has re-recorded a bunch of this stuff.</li><li>Some of the content has changed and also just meet people. I think that you know something best when you teach it. So I do encourage you,  as you go through this journey to try to teach it to your friends or family members and you retain that much better as well. </li></ul><p><br><strong>Intro</strong> [00:00:28]</p><ul><li>Okay. A little bit of self intro, and then we'll go into the specifics. I'm going to basically try to recap the stuff that we covered this week, and then try to get some feedback from you and get you talking amongst yourself. On some of the questions that were raised this week. </li><li>So hey, I'm Swyx I blog at swyx.io, I am a finance guy, turned developer.</li><li>That's a long story. I just compressed there. We used to work at Netlify AWS, that's Amazon web services for the non-technical people. And now I'm currently head of developer experience at Temporal dot IO. I helped to run the React-TypeScript CheatSheet, which is one of the ways in which I build a second brain which is very specific for developers.</li><li>Probably a bunch of you here are developers. I see Glenn is using reveal dot JS and I also wrote the coding career handbook as my capstone for building a second brain last year. So, part of the reason why this is a notion advanced course, even though I'm like not a huge notion expert is because we are very focused on trying to get people to produce output.</li><li>So not just getting comfortable with the habits but also producing by blogging, speaking, and writing and hopefully making money. I'm very keen on helping people to make money with their second brains. Okay. So, I'm from Singapore. These are the pictures that I, I tweeted this once basically saying Singapore's that would kind of Asia.</li><li>It's not usually so super overexposed like this, so don't come here and be super disappointed. But it does look pretty great. It does have a lot of manmade slash nature blended with it. And it is home for me. So, happy to answer any questions about Singapore. Alright.</li><li>So here's a brief history of my blogging. This is me in 2016. Nobody knows about this.  I never talked about this. This is me on medium writing, trying to get into the whole content creation game and not really having much results. So this is my attempt at thought leadership and not really, and just engaging with stuff that I thought was interesting.</li><li> I was very into voice user interfaces because I coded an Alexa skill and at the time Alexa was going to be this huge thing is going to take over the planet. Yeah. And then just kept blogging and then just like fell off. And I think a lot of people here probably have some experience of this where like you tried to get started, didn't go anywhere and then you just stopped.</li><li>And I think it's very authentic and original And I'm here to say that I'm one of you, I've definitely been there. The first real hit was when, because I started reading and listening to Ben Thompson got a bit lost in Ben Thompson's universe. And so decided to make a map.</li><li>And so I applied some of my data analysis skills.  this was my first hit because it focused on a person and a prominent person at that, and it solves a problem for myself that other people had.</li><li>And that was my first real breakthrough, like all these previous ideas were just things I had in my head that nobody cared about. And then. When you focus on such a small, specific topic as one person. And it's such a small specific question as how do you rank things?</li><li>You perform a service that other people are interested in because I also had that same problem. So I think that was the beginning of my journey as to how do I productionize this second brain or like writing system towards building a network, towards building a reputation for myself, and then just making things that people want to read.</li><li>So since then I have become a reasonable React/TypeScript/ JavaScript developer, happy to talk about tech stuff after the one hour, because we try to keep this general and inclusive. But this has probably been one of my major projects, which essentially running the community documentation for React and TypeScript developers.</li><li>I teach a thousand people a day, React and TypeScript off of this thing. And it's literally my second brain of how to react and TypeScript and people from Uber, Microsoft, Airbnb, you name it, they've all contributed and taught me stuff as I have taught them. It's just really great when you start to do these advanced forms of second braining I call this open source knowledge in the way that people can give back.</li><li>So second brain is, is often very one way. And when you can open source your knowledge it can be very powerful. So happy to talk about that as well, but I'm just giving you a brief overview of like what I do. I also have been focusing a lot on marketing, right? Every time you do something, you should also tell people that you've done it otherwise does it really exist.</li><li>So framing it in things in ways in which people understand, and then tagging people who have had the exact pain points really starts to accelerate your growth as someone who learns in public. </li><li> I also have been getting pretty steadily into the personal blogging. This is me getting serious last year in January, and then going from 20,000 uniques to 35,000 and now 40 ish. This is April. But with occasional, really big spikes, I think something you suddenly everyone should understand about blogging is that. It's a very hits driven business, and you put out your it's a very common phenomenon to put out all your effort into something and then have it fall completely flat and then spend two hours on a rant and then just see that go viral.</li><li>The effort is completely disconnected with the results and you should be okay with that because ultimately you're working through something. You're trying to log something for yourself. And it's it's always a side benefit or side effects if other people feel the same way too. I do definitely preach the idea of having a  public second brain as some...</li></ul>]]>
      </content:encoded>
      <pubDate>Sat, 15 May 2021 04:44:00 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3369</itunes:duration>
      <itunes:summary>Sharing the audio of my BASB mentorship session and Q&amp;amp;A!</itunes:summary>
      <itunes:subtitle>Sharing the audio of my BASB mentorship session and Q&amp;amp;A!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>"Squalid" [Jorge Just]</title>
      <itunes:episode>94</itunes:episode>
      <podcast:episode>94</podcast:episode>
      <itunes:title>"Squalid" [Jorge Just]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ecd61c42-38f7-4b39-86a7-010769446f89</guid>
      <link>https://mixtape.swyx.io/episodes/squalid-jorge-just</link>
      <description>
        <![CDATA[<p>Audio and Transcript: <a href="https://www.thisamericanlife.org/233/starting-from-scratch">https://www.thisamericanlife.org/233/starting-from-scratch</a></p><p>Jorge happens to be an <a href="https://www.linkedin.com/in/jorgejust">executive editor at Gimlet Media</a>, a frequent background appearance in credits and shows like Startup and Heavyweight.<br></p><p><strong>Ira Glass</strong></p><p><br>Things are just starting to look up for Jorge, when the thing with the TV happened. He had just moved to a new town, started his life over, found some work, got a place. Years of searching around in vagueness were ending.</p><p><strong>Jorge Just</strong></p><p><br>It's going well. Like the way that I'm procrastinating now is by-- like doing work. You know? Coming into my home, I feel good. I'm paying bills relatively on time.</p><p><strong>Ira Glass</strong></p><p><br>He'd moved to New York City, which was scary. And walked into an apartment that real New Yorkers told him was a find-- a little studio in the East Village. One room. Good location. Cheap. And then one night he's sitting at his table, watching <em>The</em> <em>Bachelorette</em> on TV. And it's the episode where the bachelorette has whittled it down to four guys that she's going to pick one from, eventually. And she's in New York City visiting one of the potentials.</p><p><strong>Jorge Just</strong></p><p><br>And you know, she goes out to dinner with his family. And they eat, and you know, they've got the shifty-eyed sister. And you know, like everybody's family acts the exact same way. You know?</p><p><strong>Ira Glass</strong></p><p><br>Right.</p><p><strong>Jorge Just</strong></p><p><br>And then they get in the limousine, and they decide to go back to his apartment. Now I'm on the edge of my seat. Because I moved to New York-- it's an enormous city. And I would be so excited if I could recognize the street. I would be so excited. It would just make me so happy. And so I'm totally-- I'm totally excited. So they get out of the limo, and he hugs her in the street. And they pan and they show a building. They show an awning. And it's my awning.</p><p><strong>Ira Glass</strong></p><p><br>It's your building?</p><p><strong>Jorge Just</strong></p><p><br>It's my building. It's the awning to my building. It says the address. It says the street. It's-- you know-- it's possibly the only place in New York I actually know. (both laughing) And then he opens the door, and she comes in, and it's my lobby. You know? There's my lobby. There is the row of mailboxes, you know? And I'm just like-- I'm out of my chair. And I'm-- I can't talk. I'm like-- you know-- like pointing at the TV.</p><p><strong>Ira Glass</strong></p><p><br>If it were me, I would think like, are they here right now? Like in the building?</p><p><strong>Jorge Just</strong></p><p><br>You're too smart. I couldn't think. I was just like, aaah. [Ira laughs] You know? You know what I mean? I was just like-- I was just flabbergasted. It just couldn't be happening, you know?</p><p><strong>Ira Glass</strong></p><p><br>He watches them take the elevator up to the fourth floor. Jorge lives on the fifth. They walk down the hallway door. And then Jorge realizes something else.</p><p><strong>Jorge Just</strong></p><p><br>You know, he doesn't just live in the city as me. He doesn't live on the same street as me. He doesn't just live in the same building as me. He basically lives in my apartment. He lives in the exact same apartment. This exact same layout.</p><p><strong>Ira Glass</strong></p><p><br>So wait a second. So the camera goes inside this apartment, and you see your apartment, basically.</p><p><strong>Jorge Just</strong></p><p><br>A much better version of my apartment. His is much better. The walls are wider. The place is cleaner. The furniture is nicer. He has a half wall. He's got a half wall.</p><p><strong>Ira Glass</strong></p><p><br>A half wall with brick, glass, blocks?</p><p><strong>Jorge Just</strong></p><p><br>It's like drywall, you know? But it seems like it has some sort of counter top kind of thing on it.</p><p><strong>Ira Glass</strong></p><p><br>And at that moment Jorge gets this flash. He is not really doing all that well. His apartment is a kind of dump, compared to this guy who's on TV. Plus he's watching Trista Rehn, the bachelorette, on TV, looking uncomfortable in his apartment on national TV. In fact, she bails on the guy.</p><p><strong>Jorge Just</strong></p><p><br>She leaves the apartment, and they cut to like that head-on interview. You know? And she's looking into the camera. And she says, I've dated guys with really bad apartments before. I can't judge him on that. I have to-- I have to find out why he feels like he can live in an apartment like this.</p><p><strong>Ira Glass</strong></p><p><br>She ditched him because of the apartment?</p><p><strong>Jorge Just</strong></p><p><br>Yeah. Yeah.</p><p><strong>Ira Glass</strong></p><p><br>Wait. He lost out on the bachelorette because of the apartment?</p><p><strong>Jorge Just</strong></p><p><br>Oh yeah.</p><p><strong>Ira Glass</strong></p><p><br>And it was your apartment?</p><p><strong>Jorge Just</strong></p><p><br>But better.</p><p><strong>Ira Glass</strong></p><p><br>[laughing]</p><p><br>Over the next few days it all sort of goes to hell for Jorge. He's depressed. His new life does not seem so shiny. His New York friends console him. Look, they say, the bachelorette had never seen a New York apartment before. She does not know how people here live. This means nothing. Which helps him for a while, until one day Jorge picks up the <em>New</em> <em>York</em> <em>Post,</em> and right there is an article about his neighbor, Todtman-- the guy from <em>The</em> <em>Bachelorette--</em> getting busted for cocaine.</p><p><strong>Jorge Just</strong></p><p><br>Third paragraph. "Todtman's fate on <em>The</em> <em>Bachelorette</em> was sealed the moment Rehn set foot in his squalid Avenue A studio apartment."</p><p><strong>Ira Glass</strong></p><p><br>[laughing]</p><p><strong>Jorge Just</strong></p><p><br>Do you understand the weight of that? Squalid. "Squalid Avenue A studio apartment."</p><p><strong>Ira Glass</strong></p><p><br>So this isn't just like people from outside New York.</p><p><strong>Jorge Just</strong></p><p><br>This is the <em>New</em> <em>York</em> <em>Post.</em> Nobody knows New York apartments like the <em>New</em> <em>York</em> <em>Post.</em> These guys have been in the most squalid New York City apartments. It's squalid, you know? It's squalid. Squalid. Squalid. You know? There's not that many definitions for squalid. There's not many ways to look at the word squalid and think, mmm, maybe they mean kind of hip. You know?</p><p><strong>Ira Glass</strong></p><p><br>Somehow, without ever meaning to, Jorge had the experience that a person would have if he actually went onto one of the reality shows, and then got booted off the show. National television came into his apartment, and then kicked him off the island, by proxy. He was like collateral damage to a reality show.</p><p><strong>Jorge Just</strong></p><p><br>You know, I never-- I didn't want to be-- I didn't want America to judge me and tell me my apartment sucked, you know? I didn't want that. But that moment when they came into my building, and they opened that door, and it was my apartment, I thought I was-- you know-- I thought that I was hot. I thought that it was-- you know.</p><p>&lt;...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio and Transcript: <a href="https://www.thisamericanlife.org/233/starting-from-scratch">https://www.thisamericanlife.org/233/starting-from-scratch</a></p><p>Jorge happens to be an <a href="https://www.linkedin.com/in/jorgejust">executive editor at Gimlet Media</a>, a frequent background appearance in credits and shows like Startup and Heavyweight.<br></p><p><strong>Ira Glass</strong></p><p><br>Things are just starting to look up for Jorge, when the thing with the TV happened. He had just moved to a new town, started his life over, found some work, got a place. Years of searching around in vagueness were ending.</p><p><strong>Jorge Just</strong></p><p><br>It's going well. Like the way that I'm procrastinating now is by-- like doing work. You know? Coming into my home, I feel good. I'm paying bills relatively on time.</p><p><strong>Ira Glass</strong></p><p><br>He'd moved to New York City, which was scary. And walked into an apartment that real New Yorkers told him was a find-- a little studio in the East Village. One room. Good location. Cheap. And then one night he's sitting at his table, watching <em>The</em> <em>Bachelorette</em> on TV. And it's the episode where the bachelorette has whittled it down to four guys that she's going to pick one from, eventually. And she's in New York City visiting one of the potentials.</p><p><strong>Jorge Just</strong></p><p><br>And you know, she goes out to dinner with his family. And they eat, and you know, they've got the shifty-eyed sister. And you know, like everybody's family acts the exact same way. You know?</p><p><strong>Ira Glass</strong></p><p><br>Right.</p><p><strong>Jorge Just</strong></p><p><br>And then they get in the limousine, and they decide to go back to his apartment. Now I'm on the edge of my seat. Because I moved to New York-- it's an enormous city. And I would be so excited if I could recognize the street. I would be so excited. It would just make me so happy. And so I'm totally-- I'm totally excited. So they get out of the limo, and he hugs her in the street. And they pan and they show a building. They show an awning. And it's my awning.</p><p><strong>Ira Glass</strong></p><p><br>It's your building?</p><p><strong>Jorge Just</strong></p><p><br>It's my building. It's the awning to my building. It says the address. It says the street. It's-- you know-- it's possibly the only place in New York I actually know. (both laughing) And then he opens the door, and she comes in, and it's my lobby. You know? There's my lobby. There is the row of mailboxes, you know? And I'm just like-- I'm out of my chair. And I'm-- I can't talk. I'm like-- you know-- like pointing at the TV.</p><p><strong>Ira Glass</strong></p><p><br>If it were me, I would think like, are they here right now? Like in the building?</p><p><strong>Jorge Just</strong></p><p><br>You're too smart. I couldn't think. I was just like, aaah. [Ira laughs] You know? You know what I mean? I was just like-- I was just flabbergasted. It just couldn't be happening, you know?</p><p><strong>Ira Glass</strong></p><p><br>He watches them take the elevator up to the fourth floor. Jorge lives on the fifth. They walk down the hallway door. And then Jorge realizes something else.</p><p><strong>Jorge Just</strong></p><p><br>You know, he doesn't just live in the city as me. He doesn't live on the same street as me. He doesn't just live in the same building as me. He basically lives in my apartment. He lives in the exact same apartment. This exact same layout.</p><p><strong>Ira Glass</strong></p><p><br>So wait a second. So the camera goes inside this apartment, and you see your apartment, basically.</p><p><strong>Jorge Just</strong></p><p><br>A much better version of my apartment. His is much better. The walls are wider. The place is cleaner. The furniture is nicer. He has a half wall. He's got a half wall.</p><p><strong>Ira Glass</strong></p><p><br>A half wall with brick, glass, blocks?</p><p><strong>Jorge Just</strong></p><p><br>It's like drywall, you know? But it seems like it has some sort of counter top kind of thing on it.</p><p><strong>Ira Glass</strong></p><p><br>And at that moment Jorge gets this flash. He is not really doing all that well. His apartment is a kind of dump, compared to this guy who's on TV. Plus he's watching Trista Rehn, the bachelorette, on TV, looking uncomfortable in his apartment on national TV. In fact, she bails on the guy.</p><p><strong>Jorge Just</strong></p><p><br>She leaves the apartment, and they cut to like that head-on interview. You know? And she's looking into the camera. And she says, I've dated guys with really bad apartments before. I can't judge him on that. I have to-- I have to find out why he feels like he can live in an apartment like this.</p><p><strong>Ira Glass</strong></p><p><br>She ditched him because of the apartment?</p><p><strong>Jorge Just</strong></p><p><br>Yeah. Yeah.</p><p><strong>Ira Glass</strong></p><p><br>Wait. He lost out on the bachelorette because of the apartment?</p><p><strong>Jorge Just</strong></p><p><br>Oh yeah.</p><p><strong>Ira Glass</strong></p><p><br>And it was your apartment?</p><p><strong>Jorge Just</strong></p><p><br>But better.</p><p><strong>Ira Glass</strong></p><p><br>[laughing]</p><p><br>Over the next few days it all sort of goes to hell for Jorge. He's depressed. His new life does not seem so shiny. His New York friends console him. Look, they say, the bachelorette had never seen a New York apartment before. She does not know how people here live. This means nothing. Which helps him for a while, until one day Jorge picks up the <em>New</em> <em>York</em> <em>Post,</em> and right there is an article about his neighbor, Todtman-- the guy from <em>The</em> <em>Bachelorette--</em> getting busted for cocaine.</p><p><strong>Jorge Just</strong></p><p><br>Third paragraph. "Todtman's fate on <em>The</em> <em>Bachelorette</em> was sealed the moment Rehn set foot in his squalid Avenue A studio apartment."</p><p><strong>Ira Glass</strong></p><p><br>[laughing]</p><p><strong>Jorge Just</strong></p><p><br>Do you understand the weight of that? Squalid. "Squalid Avenue A studio apartment."</p><p><strong>Ira Glass</strong></p><p><br>So this isn't just like people from outside New York.</p><p><strong>Jorge Just</strong></p><p><br>This is the <em>New</em> <em>York</em> <em>Post.</em> Nobody knows New York apartments like the <em>New</em> <em>York</em> <em>Post.</em> These guys have been in the most squalid New York City apartments. It's squalid, you know? It's squalid. Squalid. Squalid. You know? There's not that many definitions for squalid. There's not many ways to look at the word squalid and think, mmm, maybe they mean kind of hip. You know?</p><p><strong>Ira Glass</strong></p><p><br>Somehow, without ever meaning to, Jorge had the experience that a person would have if he actually went onto one of the reality shows, and then got booted off the show. National television came into his apartment, and then kicked him off the island, by proxy. He was like collateral damage to a reality show.</p><p><strong>Jorge Just</strong></p><p><br>You know, I never-- I didn't want to be-- I didn't want America to judge me and tell me my apartment sucked, you know? I didn't want that. But that moment when they came into my building, and they opened that door, and it was my apartment, I thought I was-- you know-- I thought that I was hot. I thought that it was-- you know.</p><p>&lt;...</p>]]>
      </content:encoded>
      <pubDate>Fri, 14 May 2021 21:16:08 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/afb5116c/c3fb0cd4.mp3" length="15947361" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>397</itunes:duration>
      <itunes:summary>A funny true story, from The Bachelorette to real life.</itunes:summary>
      <itunes:subtitle>A funny true story, from The Bachelorette to real life.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Bayesian Thinking [Julia Galef]</title>
      <itunes:episode>93</itunes:episode>
      <podcast:episode>93</podcast:episode>
      <itunes:title>Bayesian Thinking [Julia Galef]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a2657e5f-12af-407e-a9b8-e22153d73ccc</guid>
      <link>https://mixtape.swyx.io/episodes/bayesian-thinking-julia-galef</link>
      <description>
        <![CDATA[<p>See video for illustration: <a href="https://www.youtube.com/watch?v=BrK7X_XlGB8">https://www.youtube.com/watch?v=BrK7X_XlGB8</a></p><p>Julia has other great videos:</p><ul><li><a href="https://www.youtube.com/watch?v=NEqHML98RgU">Big Think normie intro version</a></li><li><a href="https://www.youtube.com/watch?v=55L7w2Vwkuk">Is Bayesian thinking a sham?</a></li></ul><p>and more on her youtube (inactive)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>See video for illustration: <a href="https://www.youtube.com/watch?v=BrK7X_XlGB8">https://www.youtube.com/watch?v=BrK7X_XlGB8</a></p><p>Julia has other great videos:</p><ul><li><a href="https://www.youtube.com/watch?v=NEqHML98RgU">Big Think normie intro version</a></li><li><a href="https://www.youtube.com/watch?v=55L7w2Vwkuk">Is Bayesian thinking a sham?</a></li></ul><p>and more on her youtube (inactive)</p>]]>
      </content:encoded>
      <pubDate>Thu, 13 May 2021 18:15:59 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/06a7cb44/a2a02818.mp3" length="29607228" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/s-iwOBmJivwsE8CsRO5Wbmm3eGjBs-IH-uWQv1IUM7Q/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzU0MjEwMy8x/NjIwOTQ0MTU5LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>739</itunes:duration>
      <itunes:summary>Remember your priors (base rate neglect), imagine you are wrong, update incrementally</itunes:summary>
      <itunes:subtitle>Remember your priors (base rate neglect), imagine you are wrong, update incrementally</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>We've Hit Peak Social Media [Cal Newport]</title>
      <itunes:episode>92</itunes:episode>
      <podcast:episode>92</podcast:episode>
      <itunes:title>We've Hit Peak Social Media [Cal Newport]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">53d79a86-bca3-428c-92b7-f3ce85e4ee59</guid>
      <link>https://mixtape.swyx.io/episodes/weve-hit-peak-social-media-cal-newport</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/deep-questions/ep-95-how-do-i-maintain-the-G-UVTlaN1b7/">https://www.listennotes.com/podcasts/deep-questions/ep-95-how-do-i-maintain-the-G-UVTlaN1b7/</a></p><p>Recommended read: <a href="https://stratechery.com/2020/social-networking-2-0/">https://stratechery.com/2020/social-networking-2-0/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/deep-questions/ep-95-how-do-i-maintain-the-G-UVTlaN1b7/">https://www.listennotes.com/podcasts/deep-questions/ep-95-how-do-i-maintain-the-G-UVTlaN1b7/</a></p><p>Recommended read: <a href="https://stratechery.com/2020/social-networking-2-0/">https://stratechery.com/2020/social-networking-2-0/</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 12 May 2021 22:10:08 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5f7948ad/96839b74.mp3" length="12971489" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>322</itunes:duration>
      <itunes:summary>2 ways that social media usage is going to decline from here on out</itunes:summary>
      <itunes:subtitle>2 ways that social media usage is going to decline from here on out</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Balaji Srinivasan: Overrated or Underrated? [Brian Armstrong]</title>
      <itunes:episode>91</itunes:episode>
      <podcast:episode>91</podcast:episode>
      <itunes:title>Balaji Srinivasan: Overrated or Underrated? [Brian Armstrong]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f858a506-f5bd-4029-abab-7ae5f1f3dece</guid>
      <link>https://mixtape.swyx.io/episodes/balaji-srinivasan-overrated-or-underrated</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://a16z-live.simplecast.com/episodes/the-good-time-show-the-coinbase-story-with-founders-brian-armstrong-fred-ehrsam">https://a16z-live.simplecast.com/episodes/the-good-time-show-the-coinbase-story-with-founders-brian-armstrong-fred-ehrsam</a> (30 mins in - Balaji speaks first, then Brian Armstrong)</p><ul><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan">https://en.wikipedia.org/wiki/Balaji_Srinivasan</a></li></ul><p><br><strong>Balaji's Talk: </strong><a href="https://www.youtube.com/watch?v=cOubCHLXT6A">Silicon Valley's Ultimate Exit - video at Startup School 2013</a> (16 mins)</p><p>Reactions to his talk:</p><ul><li> <a href="https://www.wired.com/2013/11/software-is-reorganizing-the-world-and-cloud-formations-could-lead-to-physical-nations/">"Software Is Reorganizing the World"</a>. <em>Wired</em>. <a href="https://en.wikipedia.org/wiki/ISSN_(identifier)">ISSN</a> <a href="https://www.worldcat.org/issn/1059-1028">1059-1028</a>. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-16"><strong>^</strong></a> <a href="https://reason.com/2013/10/30/tech-should-make-it-easier-to-escape-the/">"Tech Should Make It Easier To Escape Government Control, Says Startup Veteran Balaji Srinivasan"</a>. <em>Reason.com</em>. 2013-10-30. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-17"><strong>^</strong></a> <a href="https://www.wired.com/2013/12/balaji-srinivasan-joins-a16z/">"Silicon Valley's Elite Don't Want to Secede. They Just Want to Stay on Top"</a>. <em>Wired</em>. <a href="https://en.wikipedia.org/wiki/ISSN_(identifier)">ISSN</a> <a href="https://www.worldcat.org/issn/1059-1028">1059-1028</a>. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-18"><strong>^</strong></a> <a href="https://www.bloomberg.com/opinion/articles/2013-11-08/is-silicon-valley-arrogant-not-by-my-definition">"Is Silicon Valley Arrogant? Not by My Definition"</a>. <em>Bloomberg.com</em>. 2013-11-08. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-19"><strong>^</strong></a> Giridharadas, Anand (2013-10-28). <a href="https://www.nytimes.com/2013/10/29/us/silicon-valley-roused-by-secession-call.html">"Silicon Valley Roused by Secession Call"</a>. <em>The New York Times</em>. <a href="https://en.wikipedia.org/wiki/ISSN_(identifier)">ISSN</a> <a href="https://www.worldcat.org/issn/0362-4331">0362-4331</a>. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-20"><strong>^</strong></a> Manjoo, Farhad (2013-11-04). <a href="https://online.wsj.com/article/SB10001424052702303661404579175712015473766.html">"Silicon Valley Has an Arrogance Problem"</a>. <em>Wall Street Journal</em>. <a href="https://en.wikipedia.org/wiki/ISSN_(identifier)">ISSN</a> <a href="https://www.worldcat.org/issn/0099-9660">0099-9660</a>. Retrieved 2021-04-30.</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://a16z-live.simplecast.com/episodes/the-good-time-show-the-coinbase-story-with-founders-brian-armstrong-fred-ehrsam">https://a16z-live.simplecast.com/episodes/the-good-time-show-the-coinbase-story-with-founders-brian-armstrong-fred-ehrsam</a> (30 mins in - Balaji speaks first, then Brian Armstrong)</p><ul><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan">https://en.wikipedia.org/wiki/Balaji_Srinivasan</a></li></ul><p><br><strong>Balaji's Talk: </strong><a href="https://www.youtube.com/watch?v=cOubCHLXT6A">Silicon Valley's Ultimate Exit - video at Startup School 2013</a> (16 mins)</p><p>Reactions to his talk:</p><ul><li> <a href="https://www.wired.com/2013/11/software-is-reorganizing-the-world-and-cloud-formations-could-lead-to-physical-nations/">"Software Is Reorganizing the World"</a>. <em>Wired</em>. <a href="https://en.wikipedia.org/wiki/ISSN_(identifier)">ISSN</a> <a href="https://www.worldcat.org/issn/1059-1028">1059-1028</a>. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-16"><strong>^</strong></a> <a href="https://reason.com/2013/10/30/tech-should-make-it-easier-to-escape-the/">"Tech Should Make It Easier To Escape Government Control, Says Startup Veteran Balaji Srinivasan"</a>. <em>Reason.com</em>. 2013-10-30. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-17"><strong>^</strong></a> <a href="https://www.wired.com/2013/12/balaji-srinivasan-joins-a16z/">"Silicon Valley's Elite Don't Want to Secede. They Just Want to Stay on Top"</a>. <em>Wired</em>. <a href="https://en.wikipedia.org/wiki/ISSN_(identifier)">ISSN</a> <a href="https://www.worldcat.org/issn/1059-1028">1059-1028</a>. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-18"><strong>^</strong></a> <a href="https://www.bloomberg.com/opinion/articles/2013-11-08/is-silicon-valley-arrogant-not-by-my-definition">"Is Silicon Valley Arrogant? Not by My Definition"</a>. <em>Bloomberg.com</em>. 2013-11-08. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-19"><strong>^</strong></a> Giridharadas, Anand (2013-10-28). <a href="https://www.nytimes.com/2013/10/29/us/silicon-valley-roused-by-secession-call.html">"Silicon Valley Roused by Secession Call"</a>. <em>The New York Times</em>. <a href="https://en.wikipedia.org/wiki/ISSN_(identifier)">ISSN</a> <a href="https://www.worldcat.org/issn/0362-4331">0362-4331</a>. Retrieved 2021-04-30.</li><li><a href="https://en.wikipedia.org/wiki/Balaji_Srinivasan#cite_ref-20"><strong>^</strong></a> Manjoo, Farhad (2013-11-04). <a href="https://online.wsj.com/article/SB10001424052702303661404579175712015473766.html">"Silicon Valley Has an Arrogance Problem"</a>. <em>Wall Street Journal</em>. <a href="https://en.wikipedia.org/wiki/ISSN_(identifier)">ISSN</a> <a href="https://www.worldcat.org/issn/0099-9660">0099-9660</a>. Retrieved 2021-04-30.</li></ul>]]>
      </content:encoded>
      <pubDate>Tue, 11 May 2021 19:33:16 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/78775319/7748fa27.mp3" length="14244198" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>354</itunes:duration>
      <itunes:summary>How Balaji got into crypto and why Brian Amstrong thinks so highly of him.</itunes:summary>
      <itunes:subtitle>How Balaji got into crypto and why Brian Amstrong thinks so highly of him.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Worst Job You Ever Had [Andrew Wilkinson]</title>
      <itunes:episode>89</itunes:episode>
      <podcast:episode>89</podcast:episode>
      <itunes:title>The Worst Job You Ever Had [Andrew Wilkinson]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">abef334b-5c69-4f2d-9dec-fb66d6a7e703</guid>
      <link>https://mixtape.swyx.io/episodes/the-worst-job-you-ever-had</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://soundcloud.com/venturestories/andrew-wilkinsons-lessons">https://soundcloud.com/venturestories/andrew-wilkinsons-lessons</a></p><p><a href="https://twitter.com/awilkinson/status/1256230141291790341">Twitter thread on anti-goals</a> (and blogpost)</p><p>Help me <a href="https://twitter.com/swyx/status/1391885720302735362">share this on Twitter</a>!</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://soundcloud.com/venturestories/andrew-wilkinsons-lessons">https://soundcloud.com/venturestories/andrew-wilkinsons-lessons</a></p><p><a href="https://twitter.com/awilkinson/status/1256230141291790341">Twitter thread on anti-goals</a> (and blogpost)</p><p>Help me <a href="https://twitter.com/swyx/status/1391885720302735362">share this on Twitter</a>!</p>]]>
      </content:encoded>
      <pubDate>Mon, 10 May 2021 18:36:01 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3b1a9723/4c207898.mp3" length="3195358" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>196</itunes:duration>
      <itunes:summary>Why Andrew Wilkinson wants you to have a Dirty Job</itunes:summary>
      <itunes:subtitle>Why Andrew Wilkinson wants you to have a Dirty Job</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Angel Investing] E2E Encryption Keyservers with Ashoat Tevosyan</title>
      <itunes:episode>88</itunes:episode>
      <podcast:episode>88</podcast:episode>
      <itunes:title>[Angel Investing] E2E Encryption Keyservers with Ashoat Tevosyan</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">284b4b50-7dc7-4418-9309-9abf378a1b55</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-e2e-keyserver-startup-with-ashoat-tevosyan</link>
      <description>
        <![CDATA[<p>See their public Notion doc which got me very interested: <a href="https://www.notion.so/Comm-4ec7bbc1398442ce9add1d7953a6c584">https://www.notion.so/Comm-4ec7bbc1398442ce9add1d7953a6c584</a></p><p>They are hiring: <a href="https://www.notion.so/commapp/We-re-hiring-b0a4cef3f8b34b8c91e3236c98aabcb3">https://www.notion.so/commapp/We-re-hiring-b0a4cef3f8b34b8c91e3236c98aabcb3</a></p><p>Watch the video version if you prefer that (there is some screensharing at the end): <a href="https://youtu.be/lWCOruAWpW4">https://youtu.be/lWCOruAWpW4</a></p><p>---</p><p><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] Some of you might know that I do some angel investing on the side and I keep a cold email address open for that purpose. So a few weeks ago I was called emailed from someone trying to raise money for an end to end encryption startup. And that's something that I don't normally play in because they don't know anything about encryption.</p><p><br>So I almost turned this down except I click through and read their notion doc. And it's the most comprehensive and concise pitch I've ever received through a cold email. So I took the meeting and this conversation with Ashoat is what happened. He's building Comm, which is an end to end encryption startup, but his go to market is an alternative end to end self hosted version of discord, focused on privacy.</p><p>Of course. The long term vision is that it could replace Dropbox, Gmail, Facebook, Mint, 1Password, and so on. If he gets this key server protocol right, and successful, he gets some kind of market adoption. So that's a very big if, but the upside is also huge. And whenever you encounter one of these things, that becomes a very interesting angel investment because you'll probably lose your money, but if it succeeds, it succeeds very big.</p><p>He's looking to hire senior engineers and a product and a design lead. So stick towards the end for those hiring and collaboration details. If you are interested, all right. Enjoy. </p><p><br></p><p>Yeah, good to meet you too, man. It was very impressive. Your notion doc. </p><p><strong>Ashoat Tevosyan: </strong>[00:01:26] Thanks. I'm glad you read it. A lot of folks kind of skim through so it's great to see that you want in detail.</p><p>Wait, so, so you wanted to record this right? Was that </p><p><strong>swyx: </strong>[00:01:35] yeah. Literally it's just like adjusting. I think it would be interesting to either share if you want to, if you. Don't mind sharing. We can always cut stuff out if you're not comfortable with it or you can just keep it to yourself and then look back in four years or something and think about how things have changed.</p><p>It's always nice to request stuff. </p><p><strong>Ashoat Tevosyan: </strong>[00:01:54] Yeah. Yeah. I'm when you say shared, do you have like a social media thing that you want to share? Yeah, I have, </p><p><strong>swyx: </strong>[00:01:59] I have a YouTube or an F a personal podcast where I recorded conversations that are interesting with people. </p><p><strong>Ashoat Tevosyan: </strong>[00:02:05] Yeah. I'm honestly, I'm down. I'll tell you, I've done.</p><p>I've done this pitch like a hundred times now, so I'm pretty good at it. So I'm pretty comfortable being recorded. Let me ask this, what's your setup? I sometimes record meetings. I use green, but I think that's more for I don't know getting transcripts to share with the team and stuff like that.</p><p>I don't know. What do you usually use? </p><p><strong>swyx: </strong>[00:02:23] For recording. Yeah. I mean, I've, because zoom is going to kick out two audio sources. Then I might edit in audacity for echo or like noise or whatever. And then the scripts for cutting out ums and AHS and word gaps and stuff like that.</p><p>Sometimes if a conversation needs a lot of VR rearranging, I might have to like, so I did this one episode where. There was the two guys talking about a concept, tofu, MOFU, and BOFU, top of funnel, middle funnel, and bottom of funnel. And they'd collected to define it until the end of the episode.</p><p>He spent the entire epistle talking about it and I had to go cut the thing and then put it on top and then, </p><p><strong>Ashoat Tevosyan: </strong>[00:03:03] yeah. Okay. Okay. I got it. I got it. It sounds like you have a more, much more professional setup than I do. So, I mean, whatever works for you, </p><p><strong>swyx: </strong>[00:03:10] it's immature. Put with a little effort put in. I think people can get along way towards instead of just dumping raw audio, which most people seem to do.</p><p><strong>Ashoat Tevosyan: </strong>[00:03:19] Cool. </p><p> <strong>swyx: </strong>[00:03:20] Yeah. Cool. So I read through it, I read through your thing, which is why, I, it seems like you've practiced this for a bit. You have a really interesting background. I've always wanted to visit as a Biogen. Like when I saw backhoe, I was like, wow. I recognize that for me, I was memorizing it </p><p><strong>Ashoat Tevosyan: </strong>[00:03:33] just some background.</p><p>I think we Armenian and there is huge ethnic tension between Armenia is or vagina. You can. Think of my family more as refugees. Yeah. Were like Armenian refugees from Azerbaijan. We actually can't visit us every Shawn. If an Armenian person with an Armenian name tries to visit as her vagina, they won't let you in, my parents have not been able to visit their home since they were kicked out.</p><p>So yeah. It's a weird background, but yeah. Just that </p><p><strong>swyx: </strong>[00:03:58] I'd share that. Yeah. Cool. That's cool. Lots of history. The, obviously the most famous Armenian I know is a Sonoma session on the Conan show. Who is that? I </p><p><strong>Ashoat Tevosyan: </strong>[00:04:08] don't know who that is. </p><p><strong>swyx: </strong>[00:04:10] Yeah. She's </p><p><strong>Ashoat Tevosyan: </strong>[00:04:12] yeah. Okay. She's like his production assistant or something.</p><p><br></p><p><strong>swyx: </strong>[00:04:15] Just straight up assistant. Yeah. But I think now she's a little bit more into it since then. She's he turns his staff into celebrities. </p><p><strong>Ashoat Tevosyan: </strong>[00:04:22] Oh, that's cool. That's cool. I only seen some secondhand Conan material floating around. I don't want it. </p><p><strong>swyx: </strong>[00:04:27] Well, they visited Armenia and they learned a bit about the history and the genocide there and all that.</p><p>So, It's heavy stuff. I didn't obviously pay super close attention to the police history, but I know that there's a, there's some heavy stuff going on. Okay. And then you joined Facebook super the it's just like a really inspiring story, man. And that's pretty cool.</p><p>I'm unclear on, you said you worked on comms for four years. I'm unclear on like when that transition happens, why it happens? Because it takes a certain. Awakening to quit Fang and start work on something. So fringe, I think it's been, </p><p><strong>Ashoat Tevosyan: </strong>[00:04:59] I don't know. I don't know. Pretty fruit and share.</p><p>Yeah. Yeah. So, so a couple of things, first, when I say I've been working on calm for four years, I actually only got the idea for this like whole antenna Christian platform. About a year ago. So when I say been working on it for four years, I mean, as well, the code base I'm working with has been around for four years and I've been pretty actively working on it.</p><p>But before it was common, something called squad cat, which is basically this app I built for my friend group...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>See their public Notion doc which got me very interested: <a href="https://www.notion.so/Comm-4ec7bbc1398442ce9add1d7953a6c584">https://www.notion.so/Comm-4ec7bbc1398442ce9add1d7953a6c584</a></p><p>They are hiring: <a href="https://www.notion.so/commapp/We-re-hiring-b0a4cef3f8b34b8c91e3236c98aabcb3">https://www.notion.so/commapp/We-re-hiring-b0a4cef3f8b34b8c91e3236c98aabcb3</a></p><p>Watch the video version if you prefer that (there is some screensharing at the end): <a href="https://youtu.be/lWCOruAWpW4">https://youtu.be/lWCOruAWpW4</a></p><p>---</p><p><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] Some of you might know that I do some angel investing on the side and I keep a cold email address open for that purpose. So a few weeks ago I was called emailed from someone trying to raise money for an end to end encryption startup. And that's something that I don't normally play in because they don't know anything about encryption.</p><p><br>So I almost turned this down except I click through and read their notion doc. And it's the most comprehensive and concise pitch I've ever received through a cold email. So I took the meeting and this conversation with Ashoat is what happened. He's building Comm, which is an end to end encryption startup, but his go to market is an alternative end to end self hosted version of discord, focused on privacy.</p><p>Of course. The long term vision is that it could replace Dropbox, Gmail, Facebook, Mint, 1Password, and so on. If he gets this key server protocol right, and successful, he gets some kind of market adoption. So that's a very big if, but the upside is also huge. And whenever you encounter one of these things, that becomes a very interesting angel investment because you'll probably lose your money, but if it succeeds, it succeeds very big.</p><p>He's looking to hire senior engineers and a product and a design lead. So stick towards the end for those hiring and collaboration details. If you are interested, all right. Enjoy. </p><p><br></p><p>Yeah, good to meet you too, man. It was very impressive. Your notion doc. </p><p><strong>Ashoat Tevosyan: </strong>[00:01:26] Thanks. I'm glad you read it. A lot of folks kind of skim through so it's great to see that you want in detail.</p><p>Wait, so, so you wanted to record this right? Was that </p><p><strong>swyx: </strong>[00:01:35] yeah. Literally it's just like adjusting. I think it would be interesting to either share if you want to, if you. Don't mind sharing. We can always cut stuff out if you're not comfortable with it or you can just keep it to yourself and then look back in four years or something and think about how things have changed.</p><p>It's always nice to request stuff. </p><p><strong>Ashoat Tevosyan: </strong>[00:01:54] Yeah. Yeah. I'm when you say shared, do you have like a social media thing that you want to share? Yeah, I have, </p><p><strong>swyx: </strong>[00:01:59] I have a YouTube or an F a personal podcast where I recorded conversations that are interesting with people. </p><p><strong>Ashoat Tevosyan: </strong>[00:02:05] Yeah. I'm honestly, I'm down. I'll tell you, I've done.</p><p>I've done this pitch like a hundred times now, so I'm pretty good at it. So I'm pretty comfortable being recorded. Let me ask this, what's your setup? I sometimes record meetings. I use green, but I think that's more for I don't know getting transcripts to share with the team and stuff like that.</p><p>I don't know. What do you usually use? </p><p><strong>swyx: </strong>[00:02:23] For recording. Yeah. I mean, I've, because zoom is going to kick out two audio sources. Then I might edit in audacity for echo or like noise or whatever. And then the scripts for cutting out ums and AHS and word gaps and stuff like that.</p><p>Sometimes if a conversation needs a lot of VR rearranging, I might have to like, so I did this one episode where. There was the two guys talking about a concept, tofu, MOFU, and BOFU, top of funnel, middle funnel, and bottom of funnel. And they'd collected to define it until the end of the episode.</p><p>He spent the entire epistle talking about it and I had to go cut the thing and then put it on top and then, </p><p><strong>Ashoat Tevosyan: </strong>[00:03:03] yeah. Okay. Okay. I got it. I got it. It sounds like you have a more, much more professional setup than I do. So, I mean, whatever works for you, </p><p><strong>swyx: </strong>[00:03:10] it's immature. Put with a little effort put in. I think people can get along way towards instead of just dumping raw audio, which most people seem to do.</p><p><strong>Ashoat Tevosyan: </strong>[00:03:19] Cool. </p><p> <strong>swyx: </strong>[00:03:20] Yeah. Cool. So I read through it, I read through your thing, which is why, I, it seems like you've practiced this for a bit. You have a really interesting background. I've always wanted to visit as a Biogen. Like when I saw backhoe, I was like, wow. I recognize that for me, I was memorizing it </p><p><strong>Ashoat Tevosyan: </strong>[00:03:33] just some background.</p><p>I think we Armenian and there is huge ethnic tension between Armenia is or vagina. You can. Think of my family more as refugees. Yeah. Were like Armenian refugees from Azerbaijan. We actually can't visit us every Shawn. If an Armenian person with an Armenian name tries to visit as her vagina, they won't let you in, my parents have not been able to visit their home since they were kicked out.</p><p>So yeah. It's a weird background, but yeah. Just that </p><p><strong>swyx: </strong>[00:03:58] I'd share that. Yeah. Cool. That's cool. Lots of history. The, obviously the most famous Armenian I know is a Sonoma session on the Conan show. Who is that? I </p><p><strong>Ashoat Tevosyan: </strong>[00:04:08] don't know who that is. </p><p><strong>swyx: </strong>[00:04:10] Yeah. She's </p><p><strong>Ashoat Tevosyan: </strong>[00:04:12] yeah. Okay. She's like his production assistant or something.</p><p><br></p><p><strong>swyx: </strong>[00:04:15] Just straight up assistant. Yeah. But I think now she's a little bit more into it since then. She's he turns his staff into celebrities. </p><p><strong>Ashoat Tevosyan: </strong>[00:04:22] Oh, that's cool. That's cool. I only seen some secondhand Conan material floating around. I don't want it. </p><p><strong>swyx: </strong>[00:04:27] Well, they visited Armenia and they learned a bit about the history and the genocide there and all that.</p><p>So, It's heavy stuff. I didn't obviously pay super close attention to the police history, but I know that there's a, there's some heavy stuff going on. Okay. And then you joined Facebook super the it's just like a really inspiring story, man. And that's pretty cool.</p><p>I'm unclear on, you said you worked on comms for four years. I'm unclear on like when that transition happens, why it happens? Because it takes a certain. Awakening to quit Fang and start work on something. So fringe, I think it's been, </p><p><strong>Ashoat Tevosyan: </strong>[00:04:59] I don't know. I don't know. Pretty fruit and share.</p><p>Yeah. Yeah. So, so a couple of things, first, when I say I've been working on calm for four years, I actually only got the idea for this like whole antenna Christian platform. About a year ago. So when I say been working on it for four years, I mean, as well, the code base I'm working with has been around for four years and I've been pretty actively working on it.</p><p>But before it was common, something called squad cat, which is basically this app I built for my friend group...</p>]]>
      </content:encoded>
      <pubDate>Sat, 08 May 2021 10:32:18 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e720d245/bd281c86.mp3" length="43357634" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2706</itunes:duration>
      <itunes:summary>A recording of one of the most interesting angel investing conversations I've had this year.</itunes:summary>
      <itunes:subtitle>A recording of one of the most interesting angel investing conversations I've had this year.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Pokémon 8-Bit Jazz Breakdown [Charles Cornell]</title>
      <itunes:episode>87</itunes:episode>
      <podcast:episode>87</podcast:episode>
      <itunes:title>Pokémon 8-Bit Jazz Breakdown [Charles Cornell]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/pokemon-8-bit-jazz-breakdown-charles-cornell</link>
      <description>
        <![CDATA[<p>Full video is worth watching: <a href="https://www.youtube.com/watch?v=Dq8Ufh8OCzU">https://www.youtube.com/watch?v=Dq8Ufh8OCzU</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Full video is worth watching: <a href="https://www.youtube.com/watch?v=Dq8Ufh8OCzU">https://www.youtube.com/watch?v=Dq8Ufh8OCzU</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 07 May 2021 21:47:26 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7953f1ab/b7f3c8c6.mp3" length="13231994" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/4rSB8msY7_b4hEoe9DgaJiDUhlJaOCXp8Jku7Kstbqo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzUzNzQzOS8x/NjIwNDM4NDQ2LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>328</itunes:duration>
      <itunes:summary>I was amazed at how beautiful Pokémon music can be.</itunes:summary>
      <itunes:subtitle>I was amazed at how beautiful Pokémon music can be.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Snow White in a Fur Coat [The Moth]</title>
      <itunes:episode>86</itunes:episode>
      <podcast:episode>86</podcast:episode>
      <itunes:title>Snow White in a Fur Coat [The Moth]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a9c544d7-5a4f-4231-b595-11ebf6c8e9e0</guid>
      <link>https://mixtape.swyx.io/episodes/snow-white-in-a-fur-coat-the-moth</link>
      <description>
        <![CDATA[<p><a href="http://themoth.org/storytellers/alana-kinarsky">Alana Kinarsky</a>'s story: <a href="https://themoth.org/stories/snow-white-in-a-fur-coat">https://themoth.org/stories/snow-white-in-a-fur-coat</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="http://themoth.org/storytellers/alana-kinarsky">Alana Kinarsky</a>'s story: <a href="https://themoth.org/stories/snow-white-in-a-fur-coat">https://themoth.org/stories/snow-white-in-a-fur-coat</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 06 May 2021 19:27:41 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/72a09e30/cbba9864.mp3" length="13159632" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>327</itunes:duration>
      <itunes:summary>A 5-year-old girl is caught stealing by her strict mother.</itunes:summary>
      <itunes:subtitle>A 5-year-old girl is caught stealing by her strict mother.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Luck vs the Definite Future [Peter Thiel]</title>
      <itunes:episode>85</itunes:episode>
      <podcast:episode>85</podcast:episode>
      <itunes:title>Luck vs the Definite Future [Peter Thiel]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f0872c01-8021-4a7a-95e5-59ac0ee1d373</guid>
      <link>https://mixtape.swyx.io/episodes/luck-vs-the-definite-future</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/the-intellectual/peter-thiel-different-t5016qW_GCo/#1">https://www.listennotes.com/podcasts/the-intellectual/peter-thiel-different-t5016qW_GCo/#1</a></p><p><strong>Transcript<br></strong><br></p><p>[00:00:00] <strong>swyx: </strong>[00:00:00] I always enjoy Peter Thiel's non-consensus takes on everything. And in the age where we have everyone thinking in probabilities,  Annie Duke is making books where it's talking about thinking in bets. </p><p>[00:00:10] Peter Thiel was making a very strong argument for investing in founders who just have a strong belief in the definite future of the world. These are the people that are likely to stay with it and make for the big bets rather than the professional CEOs. So here's a clip:</p><p>[00:00:25] <strong>Peter Thiel: </strong>[00:00:25] I think the internal story in these businesses is one that's strikingly, not one about, Oh, we're going to take crazy risks or anything like this. It's one where it's destined to succeed. It's going to happen. As a venture capitalist, you always want to invest in the ones where they speak indefinite, future tense. Something you have to sometimes be careful. They're not totally crazy people but  that's the sort of person you want to invest in.</p><p>[00:00:48] And you do not want to invest in people  who are talking too much about probabilities or risks or things like that. Because my experience has been that the people who think they're involved in some sort of lottery ticket, like dynamic are already setting themselves up to somehow get the probabilities wrong and invariably lose.</p><p>[00:01:06] And there's a similar version of this that I experienced as an investor. There's always this very tricky question of what the role of luck and chance is in these things working. And there's there certainly is this external.</p><p>[00:01:16]Truth perspective that there is a certain amount of luck that's built into the nature of the universe. And you try to model it. You try to get the probabilities right. And so that when people say that luck is involved, this is a statement about the deep nature of our universe.</p><p>[00:01:32] And then there is the internal truth version where whenever we've thought that it's a matter of luck psychologically, I can say this has often been a very bad sign where  you say we don't know if this is going to work. Maybe it works. Maybe it doesn't. So let's just invest a slightly smaller amount to just for our lack of knowledge.</p><p>[00:01:50] And as a pattern, I would say those are investments that have generally gone very badly wrong and has explained why. It's something like when you think you're multiplying a small probability by a big payoff, you psych yourself into playing the lottery and you psych yourself into losing because you somehow are being sloppy and not doing that much work.</p><p>[00:02:09] And so the external account of luck is that something about the nature of reality, the internal account of it is that you talk about luck when you're too lazy to think for yourself. And that you start talking about luck when you're too lazy to think through the various contingencies and try to make sense of what happens. And so that it's a moral failing and not a metaphysical statement about reality. </p><p>[00:02:30] I think the much larger narrative has been one where the word some very powerful, definite visions of the future that animated the founders and the Facebook version.  It's hard to do this in retrospect, but even very early on, there were all these discussions of how unbelievably important this company was going to be. And they had to be very careful who would control it because it was going to change the media landscape in all these sorts of ways. And there are ways in which this sort of internal view of.</p><p>[00:03:00]The determination of human agency, us being able to determine the future. If we set our minds to, it gets you to a very different set of outcomes from the external view, that it's all a matter of contingencies and chance. The most important single moment in the history of Facebook in my mind was in July of 2006, we were about two years into the company's history and we received a $1 billion acquisition offer from Yahoo.</p><p>[00:03:24]The company had about 40 million in revenues, no profits. It was just a college site. I think the management team was a little bit nervous about the 22 year old CEO they had generally And there are three of us on the board, myself and other venture capitalists, Mark Zuckerberg. And and I think in fairness, the two of us probably thought that we should take the billion dollars Zuckerberg sort of started the board meeting and it started with , it'll just going to take 10 minutes when you just have a quick formal board meeting to turn this down. And  I said we should probably talk about it a little bit more. And then we had a six hour long discussion about the pros and cons of doing it. And it was like Mark, you're 22 years old, you on a quarter of the company.</p><p>[00:04:01] You'd make a quarter of a billion dollars. There are many things you could do with this money. This is the indeterminate account of the future. Money is always the ultimate value because it's pure optionality. You have more options with money than with anything else.</p><p>[00:04:13] And so you should always take the cash on some level. And then Zuckerberg was I don't really know what I would do with a quarter of a billion dollars. I guess I would start another social networking site, but since I like the one I already have, why would I sell it? And went back and forth like this. I think the key point that that Mark made that that did at the end of the day, convinced us  to not sell it was, there were a whole series of specific products that the company was going to be launching in the next six months.</p><p>[00:04:40] They were clearly not being valued. By the would-be acquirer and we thought, we probably were safe waiting and th they wouldn't go away that that soon. And we could go ahead and do this. And I do think that  there are many challenges with having the founders of these companies continue to manage them as CEOs in the years ahead, that there's all sorts of things that do not [00:05:00] understand that. They're often young immature. There are a lot of things that go wrong, but but the one, one big difference is they actually do believe in the thing they're working on.</p><p>[00:05:09] And if we had. If we had hired a professional CEO at Facebook early on maybe they would have done everything better. Except for this one thing, they would have sold the company for a billion dollars. And the conversation that Monday would have gone something like, I can't believe they're offering us a billion dollars.</p><p>[00:05:25] I'm going to have to make sure that we don't pretend to be too eager to take it. But obviously, we've been like a litany of discussions about all the risks the company had so as to scare the board and make it really certain that we would sell the business and in one way or another.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.listennotes.com/podcasts/the-intellectual/peter-thiel-different-t5016qW_GCo/#1">https://www.listennotes.com/podcasts/the-intellectual/peter-thiel-different-t5016qW_GCo/#1</a></p><p><strong>Transcript<br></strong><br></p><p>[00:00:00] <strong>swyx: </strong>[00:00:00] I always enjoy Peter Thiel's non-consensus takes on everything. And in the age where we have everyone thinking in probabilities,  Annie Duke is making books where it's talking about thinking in bets. </p><p>[00:00:10] Peter Thiel was making a very strong argument for investing in founders who just have a strong belief in the definite future of the world. These are the people that are likely to stay with it and make for the big bets rather than the professional CEOs. So here's a clip:</p><p>[00:00:25] <strong>Peter Thiel: </strong>[00:00:25] I think the internal story in these businesses is one that's strikingly, not one about, Oh, we're going to take crazy risks or anything like this. It's one where it's destined to succeed. It's going to happen. As a venture capitalist, you always want to invest in the ones where they speak indefinite, future tense. Something you have to sometimes be careful. They're not totally crazy people but  that's the sort of person you want to invest in.</p><p>[00:00:48] And you do not want to invest in people  who are talking too much about probabilities or risks or things like that. Because my experience has been that the people who think they're involved in some sort of lottery ticket, like dynamic are already setting themselves up to somehow get the probabilities wrong and invariably lose.</p><p>[00:01:06] And there's a similar version of this that I experienced as an investor. There's always this very tricky question of what the role of luck and chance is in these things working. And there's there certainly is this external.</p><p>[00:01:16]Truth perspective that there is a certain amount of luck that's built into the nature of the universe. And you try to model it. You try to get the probabilities right. And so that when people say that luck is involved, this is a statement about the deep nature of our universe.</p><p>[00:01:32] And then there is the internal truth version where whenever we've thought that it's a matter of luck psychologically, I can say this has often been a very bad sign where  you say we don't know if this is going to work. Maybe it works. Maybe it doesn't. So let's just invest a slightly smaller amount to just for our lack of knowledge.</p><p>[00:01:50] And as a pattern, I would say those are investments that have generally gone very badly wrong and has explained why. It's something like when you think you're multiplying a small probability by a big payoff, you psych yourself into playing the lottery and you psych yourself into losing because you somehow are being sloppy and not doing that much work.</p><p>[00:02:09] And so the external account of luck is that something about the nature of reality, the internal account of it is that you talk about luck when you're too lazy to think for yourself. And that you start talking about luck when you're too lazy to think through the various contingencies and try to make sense of what happens. And so that it's a moral failing and not a metaphysical statement about reality. </p><p>[00:02:30] I think the much larger narrative has been one where the word some very powerful, definite visions of the future that animated the founders and the Facebook version.  It's hard to do this in retrospect, but even very early on, there were all these discussions of how unbelievably important this company was going to be. And they had to be very careful who would control it because it was going to change the media landscape in all these sorts of ways. And there are ways in which this sort of internal view of.</p><p>[00:03:00]The determination of human agency, us being able to determine the future. If we set our minds to, it gets you to a very different set of outcomes from the external view, that it's all a matter of contingencies and chance. The most important single moment in the history of Facebook in my mind was in July of 2006, we were about two years into the company's history and we received a $1 billion acquisition offer from Yahoo.</p><p>[00:03:24]The company had about 40 million in revenues, no profits. It was just a college site. I think the management team was a little bit nervous about the 22 year old CEO they had generally And there are three of us on the board, myself and other venture capitalists, Mark Zuckerberg. And and I think in fairness, the two of us probably thought that we should take the billion dollars Zuckerberg sort of started the board meeting and it started with , it'll just going to take 10 minutes when you just have a quick formal board meeting to turn this down. And  I said we should probably talk about it a little bit more. And then we had a six hour long discussion about the pros and cons of doing it. And it was like Mark, you're 22 years old, you on a quarter of the company.</p><p>[00:04:01] You'd make a quarter of a billion dollars. There are many things you could do with this money. This is the indeterminate account of the future. Money is always the ultimate value because it's pure optionality. You have more options with money than with anything else.</p><p>[00:04:13] And so you should always take the cash on some level. And then Zuckerberg was I don't really know what I would do with a quarter of a billion dollars. I guess I would start another social networking site, but since I like the one I already have, why would I sell it? And went back and forth like this. I think the key point that that Mark made that that did at the end of the day, convinced us  to not sell it was, there were a whole series of specific products that the company was going to be launching in the next six months.</p><p>[00:04:40] They were clearly not being valued. By the would-be acquirer and we thought, we probably were safe waiting and th they wouldn't go away that that soon. And we could go ahead and do this. And I do think that  there are many challenges with having the founders of these companies continue to manage them as CEOs in the years ahead, that there's all sorts of things that do not [00:05:00] understand that. They're often young immature. There are a lot of things that go wrong, but but the one, one big difference is they actually do believe in the thing they're working on.</p><p>[00:05:09] And if we had. If we had hired a professional CEO at Facebook early on maybe they would have done everything better. Except for this one thing, they would have sold the company for a billion dollars. And the conversation that Monday would have gone something like, I can't believe they're offering us a billion dollars.</p><p>[00:05:25] I'm going to have to make sure that we don't pretend to be too eager to take it. But obviously, we've been like a litany of discussions about all the risks the company had so as to scare the board and make it really certain that we would sell the business and in one way or another.</p>]]>
      </content:encoded>
      <pubDate>Wed, 05 May 2021 22:27:54 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/635f27ba/e80c9213.mp3" length="5500091" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>340</itunes:duration>
      <itunes:summary>Peter Thiel on why you want to bet on founders who believe in a definite future, not the role of luck.</itunes:summary>
      <itunes:subtitle>Peter Thiel on why you want to bet on founders who believe in a definite future, not the role of luck.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Buffett Missed Intel [Acquired.fm]</title>
      <itunes:episode>84</itunes:episode>
      <podcast:episode>84</podcast:episode>
      <itunes:title>How Buffett Missed Intel [Acquired.fm]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d9aedb4b-a3f8-45cb-aad8-88e837e3a98e</guid>
      <link>https://mixtape.swyx.io/episodes/buffett-missed-intel</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.acquired.fm/episodes/berkshire-hathaway-part-i">https://www.acquired.fm/episodes/berkshire-hathaway-part-i</a></p><p><strong>Transcript</strong></p><p>I think maybe in part because of this mindset of like I'm going to stay true to do what I'm good at, he makes the biggest missed opportunity ever maybe in history. I was teasing Ben, over the last couple days texting him saying, I've got something in this episode that I don't know if you know but is just the most unbelievable thing that you will never imagine.</p><p>Ben: Lay it on me.</p><p>David: In 1967, he writes his partners saying that he's introducing a new ground rule to the partnership. This one is quite literally the opposite of Don Valentine. He says, “We will not go into businesses where technology, which is way over my head, is crucial to the investment decision. I know about as much about semiconductors or integrated circuits as I do about the mating habits of this chrząszcz.” It a Polish word. It means beetle in Polish. Typical Warren way with words here. “This is very unfortunate.”</p><p>Ben: What was the company?</p><p>David: “Very unfortunate decision to make.”</p><p>Ben: Let’s see, 1967. It predates Microsoft by seven years, predates Apple. It’s way after IBM. What's around this time, DEC? No, it’s post-DEC.</p><p>David: No, you'll get it if you think about it enough. Silicon Valley, or just as we talked about it a lot on the show.</p><p>Ben: Is it an early Sequoia investment?</p><p>David: Just pre-Sequoia. Sequoia was started in 1972, but this is all the crew that Don Valentine—</p><p>Ben: Is it an Arthur Rock investment?</p><p>David: It is an Arthur Rock investment.</p><p>Ben: Is it Intel?</p><p>David: We're talking about Intel here.</p><p>Ben: No way.</p><p>David: Get this. Buffett, at this point, is on the board of Grinnell College in Iowa. He's a trustee of Grinnell College, which by the way, he was introduced to by Susie. Susie became an incredible civil rights activist and Grinnell College was involved in the civil rights movement. Martin Luther King spoke at Grinnell College six months before he was killed. Susie brings Warren to the college to listen to King speak. Warren is like incredibly moved by Dr. King.</p><p>He decides after that to join the board. They were trying to recruit him to join the board, so he does. Do you know who else was on the board? One of Grinnell College's most famous alumni, alongside Warren Buffett?</p><p>Ben: Noyce or Moore.</p><p>David: Yes, bingo. Robert Noyce.</p><p>Ben: Wow.</p><p>David: Alumni of Grinnell College, inventor of the integrated circuit, part of the traitorous eight, who left Shockley Semiconductor to start Fairchild, and then co-founder of Intel with Gordon Moore and Andy Grove is on the board of Grinnell with Warren. Not only has that, but Warren chairs the endowment investment committee at Grinnell. Of course, that would make sense. When Noyce leaves to start Intel and Arthur Rock is putting the deal together to finance Intel, Noyce brings it to the investment committee at Grinnell College and says, there's $100,000 piece. I think Grinnell should invest in this company. I think this is really going to be big. I know what I'm doing.</p><p>Ben: He saw the deal.</p><p>David: Warren approves the investment and Grinnell does invest $100,000 in the Intel seed round effectively. But Warren never goes near it for the partnership, for himself. In fact says, I will never invest in technology companies. Unreal.</p><p>Ben: Basically held to that for another 45+ years.</p><p>David: Totally. Not until Apple and I think—I haven’t done the research yet—Apple bubbles up within Berkshire from Todd Combs, not from Warren. Talk about sins of omission. This is before Sequoia. Imagine if Warren had financed Intel, Warren Buffett could have been Warren Buffet plus Sequoia Capital.</p><p>Ben: Wow. Realistically, what would he have done with it if he did invest in it? First of all, he’s never invested in technology business to this point. He's never invested in something that early. Everything he's bought has been pieces of public companies.</p><p>David: Yup. Established on-going cash flow businesses.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.acquired.fm/episodes/berkshire-hathaway-part-i">https://www.acquired.fm/episodes/berkshire-hathaway-part-i</a></p><p><strong>Transcript</strong></p><p>I think maybe in part because of this mindset of like I'm going to stay true to do what I'm good at, he makes the biggest missed opportunity ever maybe in history. I was teasing Ben, over the last couple days texting him saying, I've got something in this episode that I don't know if you know but is just the most unbelievable thing that you will never imagine.</p><p>Ben: Lay it on me.</p><p>David: In 1967, he writes his partners saying that he's introducing a new ground rule to the partnership. This one is quite literally the opposite of Don Valentine. He says, “We will not go into businesses where technology, which is way over my head, is crucial to the investment decision. I know about as much about semiconductors or integrated circuits as I do about the mating habits of this chrząszcz.” It a Polish word. It means beetle in Polish. Typical Warren way with words here. “This is very unfortunate.”</p><p>Ben: What was the company?</p><p>David: “Very unfortunate decision to make.”</p><p>Ben: Let’s see, 1967. It predates Microsoft by seven years, predates Apple. It’s way after IBM. What's around this time, DEC? No, it’s post-DEC.</p><p>David: No, you'll get it if you think about it enough. Silicon Valley, or just as we talked about it a lot on the show.</p><p>Ben: Is it an early Sequoia investment?</p><p>David: Just pre-Sequoia. Sequoia was started in 1972, but this is all the crew that Don Valentine—</p><p>Ben: Is it an Arthur Rock investment?</p><p>David: It is an Arthur Rock investment.</p><p>Ben: Is it Intel?</p><p>David: We're talking about Intel here.</p><p>Ben: No way.</p><p>David: Get this. Buffett, at this point, is on the board of Grinnell College in Iowa. He's a trustee of Grinnell College, which by the way, he was introduced to by Susie. Susie became an incredible civil rights activist and Grinnell College was involved in the civil rights movement. Martin Luther King spoke at Grinnell College six months before he was killed. Susie brings Warren to the college to listen to King speak. Warren is like incredibly moved by Dr. King.</p><p>He decides after that to join the board. They were trying to recruit him to join the board, so he does. Do you know who else was on the board? One of Grinnell College's most famous alumni, alongside Warren Buffett?</p><p>Ben: Noyce or Moore.</p><p>David: Yes, bingo. Robert Noyce.</p><p>Ben: Wow.</p><p>David: Alumni of Grinnell College, inventor of the integrated circuit, part of the traitorous eight, who left Shockley Semiconductor to start Fairchild, and then co-founder of Intel with Gordon Moore and Andy Grove is on the board of Grinnell with Warren. Not only has that, but Warren chairs the endowment investment committee at Grinnell. Of course, that would make sense. When Noyce leaves to start Intel and Arthur Rock is putting the deal together to finance Intel, Noyce brings it to the investment committee at Grinnell College and says, there's $100,000 piece. I think Grinnell should invest in this company. I think this is really going to be big. I know what I'm doing.</p><p>Ben: He saw the deal.</p><p>David: Warren approves the investment and Grinnell does invest $100,000 in the Intel seed round effectively. But Warren never goes near it for the partnership, for himself. In fact says, I will never invest in technology companies. Unreal.</p><p>Ben: Basically held to that for another 45+ years.</p><p>David: Totally. Not until Apple and I think—I haven’t done the research yet—Apple bubbles up within Berkshire from Todd Combs, not from Warren. Talk about sins of omission. This is before Sequoia. Imagine if Warren had financed Intel, Warren Buffett could have been Warren Buffet plus Sequoia Capital.</p><p>Ben: Wow. Realistically, what would he have done with it if he did invest in it? First of all, he’s never invested in technology business to this point. He's never invested in something that early. Everything he's bought has been pieces of public companies.</p><p>David: Yup. Established on-going cash flow businesses.</p>]]>
      </content:encoded>
      <pubDate>Tue, 04 May 2021 19:24:22 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/efa49a5f/864e0cad.mp3" length="12896162" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>321</itunes:duration>
      <itunes:summary>Sometimes you should invest in businesses you don't understand?</itunes:summary>
      <itunes:subtitle>Sometimes you should invest in businesses you don't understand?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Grifters and Content Creation Traps</title>
      <itunes:episode>83</itunes:episode>
      <podcast:episode>83</podcast:episode>
      <itunes:title>[Weekend Drop] Grifters and Content Creation Traps</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c5a0159e-9b2c-4881-abfc-e611d44b01ec</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-grifters-and-content-creation-traps</link>
      <description>
        <![CDATA[<p><em>Welcome to Weekend Drops! Every weekend I drop one full length interview or conversation I had recently. This is for folks who want to keep up with me — if you came for the 5 minute mixtapes, I hope its easy enough to delete! Let me know how I can improve this for you.</em></p><p>Video source: <a href="https://www.youtube.com/watch?v=sL_uefhT51g">https://www.youtube.com/watch?v=sL_uefhT51g</a></p><p>Share original tweet: <a href="https://twitter.com/swyx/status/1372013877731368961">https://twitter.com/swyx/status/1372013877731368961</a></p><p><strong>Transcript</strong></p><p><strong><br></strong><br></p><p><strong>Maksim Ivanov: </strong>[00:00:00] having a one today. We're going to be talking with Shawn Wang. Who is mostly known as Swyx and we're going to discuss, Oh Shawn, could you please introduce yourself first? </p><p><strong>swyx: </strong>[00:00:19] Hey everyone. I'm Shawn. I am also known as Swyx. I am head of developer experience at Temporal dot IO, but I'm also on Twitter a lot, and a general content creator.</p><p>And my principal capacity. So I'm here to talk about that. </p><p><strong>Maksim Ivanov: </strong>[00:00:32] I mostly know about Shawn by reading his article learning in public, which is great. And also other essays. You probably know him as well. If you read this article, it's about we surely learning in public, actually showing your progress, sharing your progress putting out the material and learning by, by doing right.</p><p><strong>swyx: </strong>[00:00:49] Yeah, exactly. It's something that when I reflect on my own career every time I've done it it's really been the determinant of the majority of my success. So that's when I went to do a speech for my bootcamp. That was the title of my speech. I wrote it down in like one afternoon and then I tweeted it and it just went viral.</p><p>I was like, okay, this is something that people want to hear about. And three years later I'm still doing it. It's it's still amazing. And I want to spread the word. </p><p><br><strong>Maksim Ivanov: </strong>[00:01:14] Shawn has some great essays. So for sure, Shawn knows how to make some great content, but I would like to give some backstory to this call.</p><p>Let me share my screen. I want to show the tweet and what will be the matter of today's discussion. Share this screen. </p><p><strong>swyx: </strong>[00:01:29] It's always scary. It's always scary when people show you on three you're like, what am I going to say? Yeah. </p><p><strong>Maksim Ivanov: </strong>[00:01:36] So there is this thing in Twitter, which I understand totally. And I also did it.</p><p>This is why we're doing this stream today. So their power is growing, the singularity approaches and then a bunch of tweet threads with five websites or whatever amount of websites that will save some amount of time. Per week or per day or per something you can see I'm here as well. One funny thing though, is that they have on the one, like, and retweet, but whatever, usually they get a lot of engagement and this is why people do it.</p><p><br><strong>swyx: </strong>[00:02:06] It is even if ours, that's what this is a problem. </p><p><strong>Maksim Ivanov: </strong>[00:02:10] That's a problem. So, as I understand, do you think that this is a wrong approach to create concentrate? And first of all, like to discuss. What is wrong with this thing? </p><p><strong>swyx: </strong>[00:02:20] Wrong is a strong word. I'm making fun. And it's okay to make fun is looking at me.</p><p>Funny things. That's all. That's all. So, what that team was doing was that what, if you took them seriously, right? Like, cause every tweet was like, I was, this tweet will save you two hours per week. And then the next day it was like four hours. And then she was taking five. It makes me think it's 10.</p><p>So I was like, why did you just edit it all up? Will you just not need to work anymore? </p><p><strong>Maksim Ivanov: </strong>[00:02:43] Yeah eventually this is why this is a tweet where I posted about this stream. I said eight hours a day, straight ahead. So we can skip the whole word. They be </p><p><br><strong>swyx: </strong>[00:02:51] free. Yeah. So it's obviously making fun of the exaggeration.</p><p>And I mean, I get why people do it, so yeah, that's, as far as I go, I don't call it out as like anything evil. I just think it's obviously not a very genuine, because nobody really thinks that you're saving any amount hours. So you're obviously lying to your own people just to get some clouds.</p><p>And it's also, I think that there's a Buzzfeed notification of Twitter where people are. Yeah, people are trying to turn their threads into listicles. Basically the promise, something absurd at the top, and then they'll list five or seven or 10 projects. Most of which they just saw when Googling around just before tweeting that they don't actually use.</p><p>Right. I see a lot of this as well on grifter Twitter with like, here are the top seven JavaScript projects ranked by a number of GitHub stars. Well, thank you very much. I didn't know that. And it's very clear that there's just no effort put into it now, but people just like it.</p><p><strong>Maksim Ivanov: </strong>[00:03:45] Yeah. It's the path of the least resistance. And actually I was with my Twitter was actually even less genuine. I was actually. I didn't even care for the actual content or they wanted to see if does this technique work. So it was like double to let two layers of </p><p><br><strong>swyx: </strong>[00:04:01] uninjured equity, I guess nine is fine.</p><p>Yeah. I mean, monkey see monkey do we are all Twitter is partially a game and you're always trying to figure out what you're playing for. It turns out that every people have different rules and I'm trying to inspire people to have a higher level of. Quality or purpose for themselves than likes, because I think that is the lowest common denominator.</p><p>And I, that's not something I want to see in my life. I think my I've wasted enough of my own life on that. It's fine. If you want to do it, I. It's it's it's an open platform. Do whatever you want to do on your own account. It's I'm not telling you what to do on your own car. I also have the right to be fun, </p><p><br><strong>Maksim Ivanov: </strong>[00:04:43] even walking my next week that actually got some bitter tastes after doing it.</p><p>Just like when using Tinder, I got into some mode that they didn't really like when I was dehumanizing people who. I consider just as followers instead of like trying to make genuine connection, but I totally understand why I would continue doing it just because it's the path of least resistance and you eventually might get very good responses on that.</p><p>So this I would say platform or the platform itself encourages people to continue pushing out this sort of content to get likes and retweets. </p><p><br><strong>swyx: </strong>[00:05:17] Encourage is a strong word that you are, you have agency in your own choices and the kind of people that you wanted that connect with you based on those kinds of tweets are very low quality people.</p><p>Just quite frankly, in my opinion. And the, and I, there's no point engaging with those people. So yeah, I mean, th there, there are other games to play on Twitter, which is for example, networking with high value people. And I'm not saying like, of course every everyone is variable and everyone, every person has value.</p><p>There are just. Some people who don't value quality and it, they just respond to very like, okay. It's like the people who click on like the Buzzfeed articles. Right. And like the, here's the seven secrets to losing weight. You wo...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><em>Welcome to Weekend Drops! Every weekend I drop one full length interview or conversation I had recently. This is for folks who want to keep up with me — if you came for the 5 minute mixtapes, I hope its easy enough to delete! Let me know how I can improve this for you.</em></p><p>Video source: <a href="https://www.youtube.com/watch?v=sL_uefhT51g">https://www.youtube.com/watch?v=sL_uefhT51g</a></p><p>Share original tweet: <a href="https://twitter.com/swyx/status/1372013877731368961">https://twitter.com/swyx/status/1372013877731368961</a></p><p><strong>Transcript</strong></p><p><strong><br></strong><br></p><p><strong>Maksim Ivanov: </strong>[00:00:00] having a one today. We're going to be talking with Shawn Wang. Who is mostly known as Swyx and we're going to discuss, Oh Shawn, could you please introduce yourself first? </p><p><strong>swyx: </strong>[00:00:19] Hey everyone. I'm Shawn. I am also known as Swyx. I am head of developer experience at Temporal dot IO, but I'm also on Twitter a lot, and a general content creator.</p><p>And my principal capacity. So I'm here to talk about that. </p><p><strong>Maksim Ivanov: </strong>[00:00:32] I mostly know about Shawn by reading his article learning in public, which is great. And also other essays. You probably know him as well. If you read this article, it's about we surely learning in public, actually showing your progress, sharing your progress putting out the material and learning by, by doing right.</p><p><strong>swyx: </strong>[00:00:49] Yeah, exactly. It's something that when I reflect on my own career every time I've done it it's really been the determinant of the majority of my success. So that's when I went to do a speech for my bootcamp. That was the title of my speech. I wrote it down in like one afternoon and then I tweeted it and it just went viral.</p><p>I was like, okay, this is something that people want to hear about. And three years later I'm still doing it. It's it's still amazing. And I want to spread the word. </p><p><br><strong>Maksim Ivanov: </strong>[00:01:14] Shawn has some great essays. So for sure, Shawn knows how to make some great content, but I would like to give some backstory to this call.</p><p>Let me share my screen. I want to show the tweet and what will be the matter of today's discussion. Share this screen. </p><p><strong>swyx: </strong>[00:01:29] It's always scary. It's always scary when people show you on three you're like, what am I going to say? Yeah. </p><p><strong>Maksim Ivanov: </strong>[00:01:36] So there is this thing in Twitter, which I understand totally. And I also did it.</p><p>This is why we're doing this stream today. So their power is growing, the singularity approaches and then a bunch of tweet threads with five websites or whatever amount of websites that will save some amount of time. Per week or per day or per something you can see I'm here as well. One funny thing though, is that they have on the one, like, and retweet, but whatever, usually they get a lot of engagement and this is why people do it.</p><p><br><strong>swyx: </strong>[00:02:06] It is even if ours, that's what this is a problem. </p><p><strong>Maksim Ivanov: </strong>[00:02:10] That's a problem. So, as I understand, do you think that this is a wrong approach to create concentrate? And first of all, like to discuss. What is wrong with this thing? </p><p><strong>swyx: </strong>[00:02:20] Wrong is a strong word. I'm making fun. And it's okay to make fun is looking at me.</p><p>Funny things. That's all. That's all. So, what that team was doing was that what, if you took them seriously, right? Like, cause every tweet was like, I was, this tweet will save you two hours per week. And then the next day it was like four hours. And then she was taking five. It makes me think it's 10.</p><p>So I was like, why did you just edit it all up? Will you just not need to work anymore? </p><p><strong>Maksim Ivanov: </strong>[00:02:43] Yeah eventually this is why this is a tweet where I posted about this stream. I said eight hours a day, straight ahead. So we can skip the whole word. They be </p><p><br><strong>swyx: </strong>[00:02:51] free. Yeah. So it's obviously making fun of the exaggeration.</p><p>And I mean, I get why people do it, so yeah, that's, as far as I go, I don't call it out as like anything evil. I just think it's obviously not a very genuine, because nobody really thinks that you're saving any amount hours. So you're obviously lying to your own people just to get some clouds.</p><p>And it's also, I think that there's a Buzzfeed notification of Twitter where people are. Yeah, people are trying to turn their threads into listicles. Basically the promise, something absurd at the top, and then they'll list five or seven or 10 projects. Most of which they just saw when Googling around just before tweeting that they don't actually use.</p><p>Right. I see a lot of this as well on grifter Twitter with like, here are the top seven JavaScript projects ranked by a number of GitHub stars. Well, thank you very much. I didn't know that. And it's very clear that there's just no effort put into it now, but people just like it.</p><p><strong>Maksim Ivanov: </strong>[00:03:45] Yeah. It's the path of the least resistance. And actually I was with my Twitter was actually even less genuine. I was actually. I didn't even care for the actual content or they wanted to see if does this technique work. So it was like double to let two layers of </p><p><br><strong>swyx: </strong>[00:04:01] uninjured equity, I guess nine is fine.</p><p>Yeah. I mean, monkey see monkey do we are all Twitter is partially a game and you're always trying to figure out what you're playing for. It turns out that every people have different rules and I'm trying to inspire people to have a higher level of. Quality or purpose for themselves than likes, because I think that is the lowest common denominator.</p><p>And I, that's not something I want to see in my life. I think my I've wasted enough of my own life on that. It's fine. If you want to do it, I. It's it's it's an open platform. Do whatever you want to do on your own account. It's I'm not telling you what to do on your own car. I also have the right to be fun, </p><p><br><strong>Maksim Ivanov: </strong>[00:04:43] even walking my next week that actually got some bitter tastes after doing it.</p><p>Just like when using Tinder, I got into some mode that they didn't really like when I was dehumanizing people who. I consider just as followers instead of like trying to make genuine connection, but I totally understand why I would continue doing it just because it's the path of least resistance and you eventually might get very good responses on that.</p><p>So this I would say platform or the platform itself encourages people to continue pushing out this sort of content to get likes and retweets. </p><p><br><strong>swyx: </strong>[00:05:17] Encourage is a strong word that you are, you have agency in your own choices and the kind of people that you wanted that connect with you based on those kinds of tweets are very low quality people.</p><p>Just quite frankly, in my opinion. And the, and I, there's no point engaging with those people. So yeah, I mean, th there, there are other games to play on Twitter, which is for example, networking with high value people. And I'm not saying like, of course every everyone is variable and everyone, every person has value.</p><p>There are just. Some people who don't value quality and it, they just respond to very like, okay. It's like the people who click on like the Buzzfeed articles. Right. And like the, here's the seven secrets to losing weight. You wo...</p>]]>
      </content:encoded>
      <pubDate>Sat, 01 May 2021 19:52:56 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2889</itunes:duration>
      <itunes:summary>I joined Maksim Ivanov's YouTube channel to talk about responsible/authentic content creation.</itunes:summary>
      <itunes:subtitle>I joined Maksim Ivanov's YouTube channel to talk about responsible/authentic content creation.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Angel Investing is Dumb [Shaan Puri, Codie Sanchez]</title>
      <itunes:episode>82</itunes:episode>
      <podcast:episode>82</podcast:episode>
      <itunes:title>Why Angel Investing is Dumb [Shaan Puri, Codie Sanchez]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f0a2150e-7dbd-4d0c-a8e7-800b46f091df</guid>
      <link>https://mixtape.swyx.io/episodes/why-angel-investing-is-dumb</link>
      <description>
        <![CDATA[<p>Codie Sanchez recently appeared on the My First Million podcast and gave a really good answer to her perspective on Angel Investing.</p><p>Audio Source: <a href="https://www.listennotes.com/podcasts/my-first-million/176-with-codie-sanchez-MqNCtEfGm0y/">https://www.listennotes.com/podcasts/my-first-million/176-with-codie-sanchez-MqNCtEfGm0y/</a></p><p><strong>Why Angel Investing is Dumb<br></strong><br></p><p><strong>swyx: </strong>[00:00:00] I started angel investing at the end of 2020, the opportunity just presented itself. And it was such a compelling company that I just did it. and since then I've done about five deals and each of them have been about five to $10,000. So it's starting to become a significant chunk of my net worth. </p><p>And I always knew at the back of my mind that it's not the best use of funds. Like I am a seasoned investor in the stock market. And I know that I shouldn't be speculating so much because I don't have that much of an edge, but I do have smart friends. Anyway, I think that it's worth discussing the problems with angel investing as it's starting to become more popular. And I thought that this discussion between Cody Sanchez and Shaan Puri was very intellectually honest. So here it is.  </p><p><strong>Shaan Puri: </strong>[00:00:39] Angel investing is largely dumb. </p><p><br><strong>Codie Sanchez: </strong>[00:00:41] Is that painful? Because we both are angel investors too. And do you have a rolling fund? </p><p>No, I actually say this often and people are like, you have a rolling fund and I'm like, yeah. Of all my investment types that I do, this is, I would say the worst one, but I think it's still good and fun.</p><p>And I do it anyways, but I have two or three better ones that I do besides this. </p><p>One of my good friend's name is Justin Donald, and we're both pretty obsessed with deal structuring. One of the biggest things I have a problem with angel investing is it's too fun. It's like gambling, right?</p><p>Like you get excited about the founders and guess what founders are charismatic. That's how they raise millions of dollars. And so you end up getting sold and it's not their fault. And then, there's fraud. And, I wrote this whole piece about this one guy that we lost $2 million with.</p><p>Because he just the super egotistical and like big images of himself on the wall. Like all this stuff later that I got added to my due diligence questionnaire of like, how many images of yourself do you have in your office? But but the the thing with angel investing is, this, you need 20, 30, 40 deals for every 1 to 4 that are going to go through.</p><p>And so I think that the other thing that we do a disservice is telling people to invest in angel early on. Once you've made a few million dollars, and I mean that literally, then I think go into angel investing, or if you're on a path where you're making really good money and you've made at least half a million bucks, then I think you can start angel investing, but until then, let other people lose money and learn from it. </p><p>You said it like you were like, take a DocuSign image of every deal you want to do. Write down how you do it, timestamp it so people can see and then decide later on how good you are at it. Without burning through a few tens of thousands of dollars.<br></p><p><strong>Shaan Puri: </strong>[00:02:19] Yeah, exactly. Okay. So I have a bunch more thoughts there, but I largely agree with you. And I would say it's one of those here's my red flag is. In order to talk in order to justify angel investing, you have to give a blend of reasons. It's it's really fun. I like learning about the, the future and the Martin, and these are all true things by the way.</p><p>So it is fun. You do learn a shit ton. So it's like an education. You can make great money if it pans out as you assemble your basket and, you should over you should be netting, a 20% plus IRR. It just takes a long time. It's a liquid And it's not too much work because you're largely investing in your network that you've already built for 10 years.</p><p>That's the thing. And so there's like this blended reason, and anytime you have a blended reason, it just really means that there's not one really great reason to do something. And so those are always like, sub-optimal choices. I find for myself, at least whenever I have to come up with a blend.</p><p>And and I, and because I tell everybody this around me, whenever they hear me justifying something with a blended reason, they're like, Oh, interesting. So that's a pretty big blend and I'm like, Oh yeah, we should just not do it. Nevermind. Take it all back. Because I'm giving you this huge list. And instead of just saying, we should do this because of X, right?</p><p>We should invest in this business because it's growing like a weed and if it wins, it's going to be this big that I can get behind. And some angel investors do fall into that. But the act of angel investing as like a job or a hobby is Is it's more like when you describe playing basketball with your friends Oh, that's great.</p><p>I get to hang out. My friends, I get a good running. I get exercise. I, it's, I get outdoors. It's you're giving this blend of reason for doing the really fun thing you just really want to do. And you're justifying it. But the reality is you just want to do it in your brain, comes up with reasons afterwards.</p><p><strong>Codie Sanchez: </strong>[00:03:59] That's exactly right. Yeah. The only caveat I have to that is if you can go later stage deals, which now you can do with a lot of the late stage angel list syndicates, or if you construct your debt, like if you can figure out a way where you start earning interest day one on a startup that actually has, it's a little bit later stage.</p><p>And so it has some revenues or you could. Get into a debt deal. That's on some of it's, factory and of the invoices. It has there's, people always think of equity with startups, but lots of startups prefer debt. So do debt with equity warrant kicker on it, and you can actually make money from day one and then have some equity upside.</p><p>And that I think is interesting, but, throw the Y Combinator term sheet out the window because it's not going to be on <br></p><p><strong>Shaan Puri: </strong>[00:04:39] that. And all that being said, I'm still gonna angel vest. Cause it's because it is fun. And it's, that's a hobby that makes money.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Codie Sanchez recently appeared on the My First Million podcast and gave a really good answer to her perspective on Angel Investing.</p><p>Audio Source: <a href="https://www.listennotes.com/podcasts/my-first-million/176-with-codie-sanchez-MqNCtEfGm0y/">https://www.listennotes.com/podcasts/my-first-million/176-with-codie-sanchez-MqNCtEfGm0y/</a></p><p><strong>Why Angel Investing is Dumb<br></strong><br></p><p><strong>swyx: </strong>[00:00:00] I started angel investing at the end of 2020, the opportunity just presented itself. And it was such a compelling company that I just did it. and since then I've done about five deals and each of them have been about five to $10,000. So it's starting to become a significant chunk of my net worth. </p><p>And I always knew at the back of my mind that it's not the best use of funds. Like I am a seasoned investor in the stock market. And I know that I shouldn't be speculating so much because I don't have that much of an edge, but I do have smart friends. Anyway, I think that it's worth discussing the problems with angel investing as it's starting to become more popular. And I thought that this discussion between Cody Sanchez and Shaan Puri was very intellectually honest. So here it is.  </p><p><strong>Shaan Puri: </strong>[00:00:39] Angel investing is largely dumb. </p><p><br><strong>Codie Sanchez: </strong>[00:00:41] Is that painful? Because we both are angel investors too. And do you have a rolling fund? </p><p>No, I actually say this often and people are like, you have a rolling fund and I'm like, yeah. Of all my investment types that I do, this is, I would say the worst one, but I think it's still good and fun.</p><p>And I do it anyways, but I have two or three better ones that I do besides this. </p><p>One of my good friend's name is Justin Donald, and we're both pretty obsessed with deal structuring. One of the biggest things I have a problem with angel investing is it's too fun. It's like gambling, right?</p><p>Like you get excited about the founders and guess what founders are charismatic. That's how they raise millions of dollars. And so you end up getting sold and it's not their fault. And then, there's fraud. And, I wrote this whole piece about this one guy that we lost $2 million with.</p><p>Because he just the super egotistical and like big images of himself on the wall. Like all this stuff later that I got added to my due diligence questionnaire of like, how many images of yourself do you have in your office? But but the the thing with angel investing is, this, you need 20, 30, 40 deals for every 1 to 4 that are going to go through.</p><p>And so I think that the other thing that we do a disservice is telling people to invest in angel early on. Once you've made a few million dollars, and I mean that literally, then I think go into angel investing, or if you're on a path where you're making really good money and you've made at least half a million bucks, then I think you can start angel investing, but until then, let other people lose money and learn from it. </p><p>You said it like you were like, take a DocuSign image of every deal you want to do. Write down how you do it, timestamp it so people can see and then decide later on how good you are at it. Without burning through a few tens of thousands of dollars.<br></p><p><strong>Shaan Puri: </strong>[00:02:19] Yeah, exactly. Okay. So I have a bunch more thoughts there, but I largely agree with you. And I would say it's one of those here's my red flag is. In order to talk in order to justify angel investing, you have to give a blend of reasons. It's it's really fun. I like learning about the, the future and the Martin, and these are all true things by the way.</p><p>So it is fun. You do learn a shit ton. So it's like an education. You can make great money if it pans out as you assemble your basket and, you should over you should be netting, a 20% plus IRR. It just takes a long time. It's a liquid And it's not too much work because you're largely investing in your network that you've already built for 10 years.</p><p>That's the thing. And so there's like this blended reason, and anytime you have a blended reason, it just really means that there's not one really great reason to do something. And so those are always like, sub-optimal choices. I find for myself, at least whenever I have to come up with a blend.</p><p>And and I, and because I tell everybody this around me, whenever they hear me justifying something with a blended reason, they're like, Oh, interesting. So that's a pretty big blend and I'm like, Oh yeah, we should just not do it. Nevermind. Take it all back. Because I'm giving you this huge list. And instead of just saying, we should do this because of X, right?</p><p>We should invest in this business because it's growing like a weed and if it wins, it's going to be this big that I can get behind. And some angel investors do fall into that. But the act of angel investing as like a job or a hobby is Is it's more like when you describe playing basketball with your friends Oh, that's great.</p><p>I get to hang out. My friends, I get a good running. I get exercise. I, it's, I get outdoors. It's you're giving this blend of reason for doing the really fun thing you just really want to do. And you're justifying it. But the reality is you just want to do it in your brain, comes up with reasons afterwards.</p><p><strong>Codie Sanchez: </strong>[00:03:59] That's exactly right. Yeah. The only caveat I have to that is if you can go later stage deals, which now you can do with a lot of the late stage angel list syndicates, or if you construct your debt, like if you can figure out a way where you start earning interest day one on a startup that actually has, it's a little bit later stage.</p><p>And so it has some revenues or you could. Get into a debt deal. That's on some of it's, factory and of the invoices. It has there's, people always think of equity with startups, but lots of startups prefer debt. So do debt with equity warrant kicker on it, and you can actually make money from day one and then have some equity upside.</p><p>And that I think is interesting, but, throw the Y Combinator term sheet out the window because it's not going to be on <br></p><p><strong>Shaan Puri: </strong>[00:04:39] that. And all that being said, I'm still gonna angel vest. Cause it's because it is fun. And it's, that's a hobby that makes money.</p>]]>
      </content:encoded>
      <pubDate>Fri, 30 Apr 2021 21:01:08 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>285</itunes:duration>
      <itunes:summary>Codie Sanchez and Shaan Puri on why Angel Investing is not a great use of funds - and why they do it anyway.</itunes:summary>
      <itunes:subtitle>Codie Sanchez and Shaan Puri on why Angel Investing is not a great use of funds - and why they do it anyway.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Young and Successful; Old but Broke [Tammy Lally]</title>
      <itunes:episode>81</itunes:episode>
      <podcast:episode>81</podcast:episode>
      <itunes:title>Young and Successful; Old but Broke [Tammy Lally]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c56f8103-8d60-4e9d-83f3-3472188982c3</guid>
      <link>https://mixtape.swyx.io/episodes/young-and-successful-old-but-broke</link>
      <description>
        <![CDATA[<p>Audio source: https://www.npr.org/programs/ted-radio-hour/945080108/a-century-of-money (6 mins in)</p><p>This is a story I only vaguely knew and I enjoyed this retelling of the Great Depression leading up to the FDIC.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: https://www.npr.org/programs/ted-radio-hour/945080108/a-century-of-money (6 mins in)</p><p>This is a story I only vaguely knew and I enjoyed this retelling of the Great Depression leading up to the FDIC.</p>]]>
      </content:encoded>
      <pubDate>Wed, 28 Apr 2021 22:08:17 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>291</itunes:duration>
      <itunes:summary>What it's like to suddenly lose economic relevance as we get older.</itunes:summary>
      <itunes:subtitle>What it's like to suddenly lose economic relevance as we get older.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How FDR stopped the Great Depression [Kathleen Day]</title>
      <itunes:episode>80</itunes:episode>
      <podcast:episode>80</podcast:episode>
      <itunes:title>How FDR stopped the Great Depression [Kathleen Day]</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a98573ec-6eef-4a17-a43b-e3303188f6da</guid>
      <link>https://mixtape.swyx.io/episodes/how-fdr-stopped-the-great-depression</link>
      <description>
        <![CDATA[<p>Audio source: https://www.npr.org/programs/ted-radio-hour/945080108/a-century-of-money (6 mins in)</p><p>This is a story I only vaguely knew and I enjoyed this retelling of the Great Depression leading up to the FDIC.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: https://www.npr.org/programs/ted-radio-hour/945080108/a-century-of-money (6 mins in)</p><p>This is a story I only vaguely knew and I enjoyed this retelling of the Great Depression leading up to the FDIC.</p>]]>
      </content:encoded>
      <pubDate>Mon, 26 Apr 2021 23:11:44 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>326</itunes:duration>
      <itunes:summary>FDR declared an unprecedented bank holiday and started the FDIC.</itunes:summary>
      <itunes:subtitle>FDR declared an unprecedented bank holiday and started the FDIC.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] swyx on Dev Community &amp; Deep Work vs Learning in Public</title>
      <itunes:episode>78</itunes:episode>
      <podcast:episode>78</podcast:episode>
      <itunes:title>[Weekend Drop] swyx on Dev Community &amp; Deep Work vs Learning in Public</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-dev-community-deep-work-vs-learning-in-public</link>
      <description>
        <![CDATA[<p><strong>Audio Source</strong>: <a href="https://share.transistor.fm/s/d717f16d">https://share.transistor.fm/s/d717f16d</a></p><p><a href="https://twitter.com/lotusleafstyle/status/1381973661607936003">Follow Julia Che's</a> work on <a href="https://twitter.com/Openessdev">Openess</a>, her new open source funding/community startup.</p><p><strong>Topics Discussed </strong><br> <br><em>in sequential order, but timestamps arent available bc the audio has been cleaned.<br></em><br></p><ul><li>Swyx shares about his background, previous career in finance, Gamestop &amp; shorting it, transitioning to tech at age 30, community building.</li><li>What it means to be a GitHub star, what’s so appealing about open-source &amp; why participate?</li><li>"Open-source sets tech apart from every other industry because we share so much.”</li><li>Figma CTO Evan Wallace’s design tool, esbuild.</li><li>The future of open-source, corporatization of open-source.</li><li>The biggest pain points in open-source.</li><li>GitHub sponsors, Patreon and HackerOne.</li><li>Learning in public, React and the beginner's mind</li><li><strong>Deep work vs. learning in public, Andy Matuschak’s working with the garage door up.</strong></li><li>On creators being enslaved by their own structures and systems in producing creative content.</li><li><strong>Living your life in high-definition, idea velocity.</strong></li><li><strong>Building a personal brand as a developer.</strong></li><li>The Developer’s Journey &amp; community building.</li><li><strong>Diversity, equity &amp; inclusion in open-source.</strong></li><li>Where open-source devs could use a helping hand.</li><li>Governance</li><li><strong>“Ultimately software is an expression of values and if you fundamentally disagree with the values of the people running the project, then you will eventually disagree with the code as well because it will just encode the values over time. Having welcoming and inclusive values is important.”</strong></li><li>Swyx’s favorite open-source project: Svelte.</li><li>Hawker markets in Singapore, “Food is the great equalizer in Singaporean society because rich &amp; poor people eat the same things.”</li><li>How to get started in open-source as a developer.</li><li>Space in the community for non-technical contributors.</li></ul><p><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] I was recently on the building openness podcasts with Julia Che. Julia is building a startup to solve open source funding and build open source communities. This is her first time doing a podcast interview, so there is a little bit of awkwardness here, but I thought it went off relatively well. We talked a little bit about learning in public, being a GitHub star and building developer community. </p><p>So here it is! </p><p><strong>Julia Che: </strong>[00:00:26] Swyx I am so excited to chat with you today. Thank you so much for agreeing to do this inaugural interview of this podcast. You're my, literally my very first guest ever on the show. So I couldn't be more delighted, honestly, So you have a pretty strong following of dev community on Twitter.</p><p>And so they know who you are, but for others who might not have come across you before, can you share an overview about yourself, who Shawn Swyx Wang is and what you're currently up to? </p><p> <strong>swyx: </strong>[00:00:55] Sure. And thanks for having me. It's it's an honor to be considered and I'm happy to help launch your podcast, which is pretty exciting.</p><p>I'm Shawn. Aye. Work at Temporal is head of developer experience. And I'm originally from Singapore. Mostly work in New York previous career in finance, where I did everything from currency derivatives to treating GameStop in, shorting it and actually making money. But I transitioned to finance transition to tech at age 30, and then essentially did a bootcamp.</p><p>And since then I've been, I've worked at Netlify AWS and now at Temporal on the side, I do quite a bit of community work. So I used to be the moderator of our stature, BRGs, which is the subreddit for reactive Oliver's the largest JavaScript framework. And that, that grew from like something like 40,000.</p><p>When I joined to over 200,000 now  I recently left that to run my own paid community, which I run for my book. And that's available at learninpublic.org as well as a, another framer community, just cause I like it. But this time starting from zero, I literally started to, I think we just hit like 9,000 or something like that.</p><p>And we're going to launch our third conference this month. So, yeah. I like community stuff. I like blogging. Happy to talk about any of that. </p><p><strong>Julia Che: </strong>[00:02:10] Awesome. Yeah. I mean, you're a very active member in the open source community. You're even a good pub star. So I'd love to know what that means.</p><p>And furthermore, what open source means to you? </p><p><strong>swyx: </strong>[00:02:23] Honestly, it's just. Beta test slash super user program. Just like a lot of companies have like some kind of recognition for people who are  maybe prominence users. Also, they give you some swag. So this microphone that I'm using is what I'm good hub. And yeah they give you events, look at some of their upcoming features and it can ask you for feedback.</p><p>So it's a little bit of a status in recognition in exchange for some work, but every one of us love give up, get up so much that we don't mind. Cool. </p><p><strong>Julia Che: </strong>[00:02:54] And so what do you find appealing about open source and what makes you want to participate? </p><p><strong>swyx: </strong>[00:02:58] The source is one of the things that make makes tech.  So different from every other industry.</p><p>Particularly, I came from finance, sorry, let me turn off my discord because it's going to do that maybe in a few minutes. Well, opensource makes sets, sets tech apart from every other industry because we share so much. So there are two, there are a few benefits coming out of that. One is that we have to duplicate work a lot less.</p><p>Like we can just stand on the shoulders of giants a lot faster. And And build faster, in theory, the practice is that it's very messy, but in theory, if you find the right things that you can reuse, that you can use them forever and it's totally free and you can inspect the source, you can change it.</p><p>It's a really wonderful thing. The second thing is that you actually get a lot of scrutiny over the highly used open source. And I think some of the, I don't know who said this, but. No sunlight is the best disinfected. Whenever people write software there's bound to be bugs, especially security holes.</p><p>And when and more people looking at it, the better. So that's a very strong reason to open source. But me personally, coming into the industry, I think that the personal reason is that it's a great way to learn because that the code is a source of truth. And you can literally just open up the code and read what, what goes on under the hood.</p><p>Not a lot of people do it, but every time I do it, I find I learned something new and it really is a reliable way to level up very quickly. So I think I owe a lot of that. It's open source. Like when I. Was in finance. A lot of the way that we used to learn was like you go to college, you learning some textbook and then you pass some CFA exam and then you try to work on your investment thesis or your pricing model, and that's proprietary.</p><p>And you do not share that with any other banks or hedge funds.  And I realized that's fine, but it's very zero sum. We have to look at things like I win only if you lose.  Whereas in tech it's a fundamentally more positive som...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Audio Source</strong>: <a href="https://share.transistor.fm/s/d717f16d">https://share.transistor.fm/s/d717f16d</a></p><p><a href="https://twitter.com/lotusleafstyle/status/1381973661607936003">Follow Julia Che's</a> work on <a href="https://twitter.com/Openessdev">Openess</a>, her new open source funding/community startup.</p><p><strong>Topics Discussed </strong><br> <br><em>in sequential order, but timestamps arent available bc the audio has been cleaned.<br></em><br></p><ul><li>Swyx shares about his background, previous career in finance, Gamestop &amp; shorting it, transitioning to tech at age 30, community building.</li><li>What it means to be a GitHub star, what’s so appealing about open-source &amp; why participate?</li><li>"Open-source sets tech apart from every other industry because we share so much.”</li><li>Figma CTO Evan Wallace’s design tool, esbuild.</li><li>The future of open-source, corporatization of open-source.</li><li>The biggest pain points in open-source.</li><li>GitHub sponsors, Patreon and HackerOne.</li><li>Learning in public, React and the beginner's mind</li><li><strong>Deep work vs. learning in public, Andy Matuschak’s working with the garage door up.</strong></li><li>On creators being enslaved by their own structures and systems in producing creative content.</li><li><strong>Living your life in high-definition, idea velocity.</strong></li><li><strong>Building a personal brand as a developer.</strong></li><li>The Developer’s Journey &amp; community building.</li><li><strong>Diversity, equity &amp; inclusion in open-source.</strong></li><li>Where open-source devs could use a helping hand.</li><li>Governance</li><li><strong>“Ultimately software is an expression of values and if you fundamentally disagree with the values of the people running the project, then you will eventually disagree with the code as well because it will just encode the values over time. Having welcoming and inclusive values is important.”</strong></li><li>Swyx’s favorite open-source project: Svelte.</li><li>Hawker markets in Singapore, “Food is the great equalizer in Singaporean society because rich &amp; poor people eat the same things.”</li><li>How to get started in open-source as a developer.</li><li>Space in the community for non-technical contributors.</li></ul><p><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] I was recently on the building openness podcasts with Julia Che. Julia is building a startup to solve open source funding and build open source communities. This is her first time doing a podcast interview, so there is a little bit of awkwardness here, but I thought it went off relatively well. We talked a little bit about learning in public, being a GitHub star and building developer community. </p><p>So here it is! </p><p><strong>Julia Che: </strong>[00:00:26] Swyx I am so excited to chat with you today. Thank you so much for agreeing to do this inaugural interview of this podcast. You're my, literally my very first guest ever on the show. So I couldn't be more delighted, honestly, So you have a pretty strong following of dev community on Twitter.</p><p>And so they know who you are, but for others who might not have come across you before, can you share an overview about yourself, who Shawn Swyx Wang is and what you're currently up to? </p><p> <strong>swyx: </strong>[00:00:55] Sure. And thanks for having me. It's it's an honor to be considered and I'm happy to help launch your podcast, which is pretty exciting.</p><p>I'm Shawn. Aye. Work at Temporal is head of developer experience. And I'm originally from Singapore. Mostly work in New York previous career in finance, where I did everything from currency derivatives to treating GameStop in, shorting it and actually making money. But I transitioned to finance transition to tech at age 30, and then essentially did a bootcamp.</p><p>And since then I've been, I've worked at Netlify AWS and now at Temporal on the side, I do quite a bit of community work. So I used to be the moderator of our stature, BRGs, which is the subreddit for reactive Oliver's the largest JavaScript framework. And that, that grew from like something like 40,000.</p><p>When I joined to over 200,000 now  I recently left that to run my own paid community, which I run for my book. And that's available at learninpublic.org as well as a, another framer community, just cause I like it. But this time starting from zero, I literally started to, I think we just hit like 9,000 or something like that.</p><p>And we're going to launch our third conference this month. So, yeah. I like community stuff. I like blogging. Happy to talk about any of that. </p><p><strong>Julia Che: </strong>[00:02:10] Awesome. Yeah. I mean, you're a very active member in the open source community. You're even a good pub star. So I'd love to know what that means.</p><p>And furthermore, what open source means to you? </p><p><strong>swyx: </strong>[00:02:23] Honestly, it's just. Beta test slash super user program. Just like a lot of companies have like some kind of recognition for people who are  maybe prominence users. Also, they give you some swag. So this microphone that I'm using is what I'm good hub. And yeah they give you events, look at some of their upcoming features and it can ask you for feedback.</p><p>So it's a little bit of a status in recognition in exchange for some work, but every one of us love give up, get up so much that we don't mind. Cool. </p><p><strong>Julia Che: </strong>[00:02:54] And so what do you find appealing about open source and what makes you want to participate? </p><p><strong>swyx: </strong>[00:02:58] The source is one of the things that make makes tech.  So different from every other industry.</p><p>Particularly, I came from finance, sorry, let me turn off my discord because it's going to do that maybe in a few minutes. Well, opensource makes sets, sets tech apart from every other industry because we share so much. So there are two, there are a few benefits coming out of that. One is that we have to duplicate work a lot less.</p><p>Like we can just stand on the shoulders of giants a lot faster. And And build faster, in theory, the practice is that it's very messy, but in theory, if you find the right things that you can reuse, that you can use them forever and it's totally free and you can inspect the source, you can change it.</p><p>It's a really wonderful thing. The second thing is that you actually get a lot of scrutiny over the highly used open source. And I think some of the, I don't know who said this, but. No sunlight is the best disinfected. Whenever people write software there's bound to be bugs, especially security holes.</p><p>And when and more people looking at it, the better. So that's a very strong reason to open source. But me personally, coming into the industry, I think that the personal reason is that it's a great way to learn because that the code is a source of truth. And you can literally just open up the code and read what, what goes on under the hood.</p><p>Not a lot of people do it, but every time I do it, I find I learned something new and it really is a reliable way to level up very quickly. So I think I owe a lot of that. It's open source. Like when I. Was in finance. A lot of the way that we used to learn was like you go to college, you learning some textbook and then you pass some CFA exam and then you try to work on your investment thesis or your pricing model, and that's proprietary.</p><p>And you do not share that with any other banks or hedge funds.  And I realized that's fine, but it's very zero sum. We have to look at things like I win only if you lose.  Whereas in tech it's a fundamentally more positive som...</p>]]>
      </content:encoded>
      <pubDate>Sat, 24 Apr 2021 07:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1619a782/42f71cde.mp3" length="36922796" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2304</itunes:duration>
      <itunes:summary>I was recently the first guest on Julia Che's new podcast and we covered some of our greatest hits, updated for 2021.</itunes:summary>
      <itunes:subtitle>I was recently the first guest on Julia Che's new podcast and we covered some of our greatest hits, updated for 2021.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>35 Principles for 35 Years</title>
      <itunes:episode>79</itunes:episode>
      <podcast:episode>79</podcast:episode>
      <itunes:title>35 Principles for 35 Years</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">22bc6246-011d-48e1-bc97-f579f8dfb2a8</guid>
      <link>https://mixtape.swyx.io/episodes/35-principles-for-35-years</link>
      <description>
        <![CDATA[<p>This is a narrated version of my <a href="https://www.swyx.io/35-principles/">blogpost</a>. You can share the <a href="https://twitter.com/swyx/status/1385349095074656259">tweet thread version here</a>!</p><p>---</p><p>I turn 35 today. Here are 35 principles I have accumulated and try to live by:</p><ol><li><strong>Life is too Short for Short Term Games</strong>. We only have so many years for long term games to compound.</li><li><strong>Writing is Stupendously High Leverage.</strong><ul><li>It helps to organize my thoughts and learning (aka <a href="https://twitter.com/swyx/status/1245281982797373441?lang=en">Building My Second Brain</a>). I win even if nobody reads me.</li><li>It enables me to share great ideas even while I sleep (as a <a href="https://twitter.com/swyx/status/1224538408132993026?lang=en">Friendcatcher</a>). I am constantly shocked at the caliber of people that read my work and DM me their thoughts. There is absolutely no other way I would be on their radar.</li><li>Blogging helped me <a href="https://www.swyx.io/coding-career-launch/">sell $4k worth of an empty PDF</a> on the day I decided to write my book because people trusted me.</li><li>It's led to multiple job opportunities from great companies (e.g. <a href="https://www.swyx.io/farewell-netlify/">Netlify</a>, <a href="https://www.swyx.io/hello-aws/">AWS</a>, <a href="https://gist.github.com/sw-yx/ff8a4f6757286444fa20b43f6b98b205#reconstituting-the-monolith">Temporal</a>) that I would have otherwise struggled to be hired at.</li></ul></li><li><strong>Learn in Public</strong>. Most of you know me for this one... (<a href="https://www.swyx.io/learn-in-public/">read up if you're new round here, welcome!</a>)</li><li><strong>Good Enough is Better than Best</strong>. In a world of infinite abundance, you can lose yourself constantly chasing the hottest new thing. <a href="https://twitter.com/swyx/status/1221129594146840577">Satisfice rather than Maximize.</a></li><li><strong>Less is More</strong>. Minimalism wins: <a href="https://twitter.com/patrickc/status/1380556517208825856">Subtracting is harder than Adding</a>. Quantity reduces perceived quality. Depth and whitespace stand out. (yes I realize the irony of this principle in a list of 35)</li><li><strong>Create Clarity.</strong> Simple Explanations of What, Why, and How are extremely </li><li><strong>Optimize for Change</strong>. Optimizing for anything else tends to make systems MORE fragile, not less. If you learn only one <a href="https://twitter.com/swyx/status/1383516418205835264">lesson from React and GraphQL</a>, learn this. <a href="https://overreacted.io/optimized-for-change/">https://overreacted.io/optimized-for-change/</a></li><li><strong>Seek First To Understand, Then To Be Understood.</strong> Don't get defensive about your point of view or perception of reality - understand theirs first. Either you will learn something new or you'll understand how to better get your point across. <a href="https://www.swyx.io/learn-in-private/#go-meta">Hold multiple perspectives in your head</a> and be able to summarize the best arguments of all major parties in a way that <em>THEY</em> agree with.</li><li><strong>Praise in Public, Criticize in Private</strong>.<ul><li>As satisfying as it might be to dump on someone publicly, I need to remember how it makes them feel.</li><li>Everything is <em>not</em> awesome, and I despise fake positivity. But I can either help or make them feel bad about it and the former is more effective than the latter.</li><li>Exception for companies and people that are actively harming or misleading the vulnerable.</li></ul></li><li><strong>Build an Empathy Check Habit</strong>. I can't take back an impulsive response that hurts someone. When I can't check with trusted friends, <a href="https://mobile.twitter.com/swyx/status/1344687793851699200">I need to think before I tweet.</a></li><li><strong>People remember how you made them feel, before what you said</strong>. <a href="https://twitter.com/swyx/status/1385352144195252224">A good story has more power than a good argument.</a></li><li><strong>Treat Others How They Want To Be Treated</strong>. The Golden Rule is -sadly- not good enough when your privilege is higher or expectations are lower than others'. Time for <a href="https://www.swyx.io/platinum-rule/">The Platinum Rule</a>.</li><li><strong>Complete Truths are Not Welcome.</strong><ul><li>Most people are more interested in...</li><li>being entertained</li><li>sharing outrage</li><li>feeling good about themselves</li><li>defending their reputation</li><li>...than debating truth or improving themselves.</li><li>Trying to change them is ineffectual.</li><li>Let them be, and seek out like minds.</li></ul></li><li><strong>Organize IRL Events</strong>. You can do a lot to create excitement and connection in a community simply by organizing dinners and meetups and conferences. <a href="https://twitter.com/svelteSociety/">Svelte Society</a> started on a whim <a href="https://twitter.com/swyx/status/1179261731304022017">exactly like this</a>. Now there are thousands of members drawn to the Svelte community that wouldn't have before.</li><li><strong>Don't offer unsolicited help.</strong> Make Sure Help Is Wanted Before Offering It. Men - be especially wary about this when women are talking about their problems. Sometimes they just need support, not solutions. (But sometimes it really IS <a href="https://twitter.com/swyx/status/1385353980021075968">about The Nail</a>...)</li><li><strong>Ask For Help More</strong>. People are happy to help and like you more when they have helped you. Don't worry about showing weakness; you are getting something far more valuable in return. <a href="https://twitter.com/swyx/status/1378020519774019587">Use a Help Timeout</a>.</li><li><strong>Log Your Wins</strong>. e.g. when you ship something big or small, or when someone says nice things about you. They can help when you are feeling emotionally down, or when writing a <a href="https://jvns.ca/blog/brag-documents/">brag document</a>. Help others celebrate their wins too. P.S. a <strong>brag slack channel</strong> can serve as an OLTP store of personal wins.</li><li><strong>Don't End The Week With Nothing.</strong> The reason you don't see any of my work prior to 2017 is because I thought it was sufficient to just work hard at my finance job. Now all of my intellectual output from my 20's - some of the best research and writing I have ever done - is locked up in some mailbox somewhere. Never again.</li><li><strong>Pick Up What They Put Down.</strong> Guarantee feedback by giving feedback. <a href="https://www.swyx.io/PUWTPD">https://www.swyx.io/PUWTPD</a></li><li><strong>Speak Succinctly</strong>. Stop speaking in trailing sentences and double-barreled questions. Set the general direction and shut up. If they're off-track, interject. This is preferable to preempting all conversation paths to show how smart you are.</li><li><strong>Optimize for Retention, not Consumption</strong>. We are the sum total of still-relevant knowledge we still remember, not the total of the volume of content we consume.</li><li><strong>Illustrate Your Point</strong>. Adding code samples or drawing 2x2's and system diagrams makes your idea much more effective. A picture <em>IS</em> worth a thousand words! <a href="https://twitter.com/swyx/status/1249793388037025797">Even this shitty example</a> works, you can do better than me.</li><li><strong>Separate Your Identity from Your Work.</strong> You can learn a lot on the Internet for <a href="https://kentcdodds.com/chats-with-kent-podcast/seasons/01/episodes/you-can-learn-a-lot-for-the-low-price-of-your-ego-with-shawn-wang">the low, low price of $YOUR_EGO</a>.</li><li><strong>Build Tools For Yourself</strong>. This is a superpower and a sandbox all rolled in one that is guaranteed to make you happy.</li><li><strong>Collect Questions</strong><ul><li>Obsess on collecting good answers and you ...</li></ul></li></ol>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>This is a narrated version of my <a href="https://www.swyx.io/35-principles/">blogpost</a>. You can share the <a href="https://twitter.com/swyx/status/1385349095074656259">tweet thread version here</a>!</p><p>---</p><p>I turn 35 today. Here are 35 principles I have accumulated and try to live by:</p><ol><li><strong>Life is too Short for Short Term Games</strong>. We only have so many years for long term games to compound.</li><li><strong>Writing is Stupendously High Leverage.</strong><ul><li>It helps to organize my thoughts and learning (aka <a href="https://twitter.com/swyx/status/1245281982797373441?lang=en">Building My Second Brain</a>). I win even if nobody reads me.</li><li>It enables me to share great ideas even while I sleep (as a <a href="https://twitter.com/swyx/status/1224538408132993026?lang=en">Friendcatcher</a>). I am constantly shocked at the caliber of people that read my work and DM me their thoughts. There is absolutely no other way I would be on their radar.</li><li>Blogging helped me <a href="https://www.swyx.io/coding-career-launch/">sell $4k worth of an empty PDF</a> on the day I decided to write my book because people trusted me.</li><li>It's led to multiple job opportunities from great companies (e.g. <a href="https://www.swyx.io/farewell-netlify/">Netlify</a>, <a href="https://www.swyx.io/hello-aws/">AWS</a>, <a href="https://gist.github.com/sw-yx/ff8a4f6757286444fa20b43f6b98b205#reconstituting-the-monolith">Temporal</a>) that I would have otherwise struggled to be hired at.</li></ul></li><li><strong>Learn in Public</strong>. Most of you know me for this one... (<a href="https://www.swyx.io/learn-in-public/">read up if you're new round here, welcome!</a>)</li><li><strong>Good Enough is Better than Best</strong>. In a world of infinite abundance, you can lose yourself constantly chasing the hottest new thing. <a href="https://twitter.com/swyx/status/1221129594146840577">Satisfice rather than Maximize.</a></li><li><strong>Less is More</strong>. Minimalism wins: <a href="https://twitter.com/patrickc/status/1380556517208825856">Subtracting is harder than Adding</a>. Quantity reduces perceived quality. Depth and whitespace stand out. (yes I realize the irony of this principle in a list of 35)</li><li><strong>Create Clarity.</strong> Simple Explanations of What, Why, and How are extremely </li><li><strong>Optimize for Change</strong>. Optimizing for anything else tends to make systems MORE fragile, not less. If you learn only one <a href="https://twitter.com/swyx/status/1383516418205835264">lesson from React and GraphQL</a>, learn this. <a href="https://overreacted.io/optimized-for-change/">https://overreacted.io/optimized-for-change/</a></li><li><strong>Seek First To Understand, Then To Be Understood.</strong> Don't get defensive about your point of view or perception of reality - understand theirs first. Either you will learn something new or you'll understand how to better get your point across. <a href="https://www.swyx.io/learn-in-private/#go-meta">Hold multiple perspectives in your head</a> and be able to summarize the best arguments of all major parties in a way that <em>THEY</em> agree with.</li><li><strong>Praise in Public, Criticize in Private</strong>.<ul><li>As satisfying as it might be to dump on someone publicly, I need to remember how it makes them feel.</li><li>Everything is <em>not</em> awesome, and I despise fake positivity. But I can either help or make them feel bad about it and the former is more effective than the latter.</li><li>Exception for companies and people that are actively harming or misleading the vulnerable.</li></ul></li><li><strong>Build an Empathy Check Habit</strong>. I can't take back an impulsive response that hurts someone. When I can't check with trusted friends, <a href="https://mobile.twitter.com/swyx/status/1344687793851699200">I need to think before I tweet.</a></li><li><strong>People remember how you made them feel, before what you said</strong>. <a href="https://twitter.com/swyx/status/1385352144195252224">A good story has more power than a good argument.</a></li><li><strong>Treat Others How They Want To Be Treated</strong>. The Golden Rule is -sadly- not good enough when your privilege is higher or expectations are lower than others'. Time for <a href="https://www.swyx.io/platinum-rule/">The Platinum Rule</a>.</li><li><strong>Complete Truths are Not Welcome.</strong><ul><li>Most people are more interested in...</li><li>being entertained</li><li>sharing outrage</li><li>feeling good about themselves</li><li>defending their reputation</li><li>...than debating truth or improving themselves.</li><li>Trying to change them is ineffectual.</li><li>Let them be, and seek out like minds.</li></ul></li><li><strong>Organize IRL Events</strong>. You can do a lot to create excitement and connection in a community simply by organizing dinners and meetups and conferences. <a href="https://twitter.com/svelteSociety/">Svelte Society</a> started on a whim <a href="https://twitter.com/swyx/status/1179261731304022017">exactly like this</a>. Now there are thousands of members drawn to the Svelte community that wouldn't have before.</li><li><strong>Don't offer unsolicited help.</strong> Make Sure Help Is Wanted Before Offering It. Men - be especially wary about this when women are talking about their problems. Sometimes they just need support, not solutions. (But sometimes it really IS <a href="https://twitter.com/swyx/status/1385353980021075968">about The Nail</a>...)</li><li><strong>Ask For Help More</strong>. People are happy to help and like you more when they have helped you. Don't worry about showing weakness; you are getting something far more valuable in return. <a href="https://twitter.com/swyx/status/1378020519774019587">Use a Help Timeout</a>.</li><li><strong>Log Your Wins</strong>. e.g. when you ship something big or small, or when someone says nice things about you. They can help when you are feeling emotionally down, or when writing a <a href="https://jvns.ca/blog/brag-documents/">brag document</a>. Help others celebrate their wins too. P.S. a <strong>brag slack channel</strong> can serve as an OLTP store of personal wins.</li><li><strong>Don't End The Week With Nothing.</strong> The reason you don't see any of my work prior to 2017 is because I thought it was sufficient to just work hard at my finance job. Now all of my intellectual output from my 20's - some of the best research and writing I have ever done - is locked up in some mailbox somewhere. Never again.</li><li><strong>Pick Up What They Put Down.</strong> Guarantee feedback by giving feedback. <a href="https://www.swyx.io/PUWTPD">https://www.swyx.io/PUWTPD</a></li><li><strong>Speak Succinctly</strong>. Stop speaking in trailing sentences and double-barreled questions. Set the general direction and shut up. If they're off-track, interject. This is preferable to preempting all conversation paths to show how smart you are.</li><li><strong>Optimize for Retention, not Consumption</strong>. We are the sum total of still-relevant knowledge we still remember, not the total of the volume of content we consume.</li><li><strong>Illustrate Your Point</strong>. Adding code samples or drawing 2x2's and system diagrams makes your idea much more effective. A picture <em>IS</em> worth a thousand words! <a href="https://twitter.com/swyx/status/1249793388037025797">Even this shitty example</a> works, you can do better than me.</li><li><strong>Separate Your Identity from Your Work.</strong> You can learn a lot on the Internet for <a href="https://kentcdodds.com/chats-with-kent-podcast/seasons/01/episodes/you-can-learn-a-lot-for-the-low-price-of-your-ego-with-shawn-wang">the low, low price of $YOUR_EGO</a>.</li><li><strong>Build Tools For Yourself</strong>. This is a superpower and a sandbox all rolled in one that is guaranteed to make you happy.</li><li><strong>Collect Questions</strong><ul><li>Obsess on collecting good answers and you ...</li></ul></li></ol>]]>
      </content:encoded>
      <pubDate>Fri, 23 Apr 2021 16:53:46 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/63b518f5/d97dedfc.mp3" length="25965792" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>647</itunes:duration>
      <itunes:summary>I turned 35 this week. Here are 35 principles I have accumulated and try to live by.</itunes:summary>
      <itunes:subtitle>I turned 35 this week. Here are 35 principles I have accumulated and try to live by.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Going from Junior to Senior Q&amp;A</title>
      <itunes:episode>77</itunes:episode>
      <podcast:episode>77</podcast:episode>
      <itunes:title>[Weekend Drop] Going from Junior to Senior Q&amp;A</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c580ca20-8d16-4c3c-b70b-4228630c8d71</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-going-from-junior-to-senior-q-a</link>
      <description>
        <![CDATA[<p>This Clubhouse-style Q&amp;A was held as part of my support for React Summit 2021 (<a href="https://remote.reactsummit.com/">https://remote.reactsummit.com/</a>). Moderated by Robert Haritonov, CEO of GitNation.</p><p><br><strong>Timestamps</strong></p><ul><li>2:30 How do you keep up with the changing landscape?</li><li>5:00 Balancing Learning Time with a Job</li><li>7:15 What are the top technical and soft skills to transition from junior to senior?</li><li>12:30 The Importance of Communication and How to Do it Well</li><li>17:30 Prioritization, Batching and Pair Programming</li><li>19:20 What can Seniors Do to Help Foster Juniors? Apprenticeships, Mentoring, Sponsorship and Allyship</li><li>23:15 How to convince older devs to try new tech? Address their concerns, do proofs of concept, know when to fold.</li><li>28:45 Nontraditional background. How to convince people to let you through the door? Networking and Personal Content Marketing.</li><li>34:00 How do you make technical decisions as a senior and avoid getting stuck? Innovation Tokens, Action Produces Information, Pay for Advice</li><li>40:30 Fall in Love with the Problem, Not the Solution</li><li>42:00 Can you still be a fullstack engineer?</li></ul><p>If you enjoyed this chat, you're welcome to check out our career community for <a href="https://www.learninpublic.org/?c=REACTSUMMIT30">30% off</a>!</p><p><strong>Mentioned Links</strong></p><ul><li><a href="https://cdn.discordapp.com/attachments/832314150042468372/832327074303574056/CodingCareer_v1-2-0_-_chapter_5.pdf">Chapter 5 - Junior to Senior (free PDF)</a></li><li>Gergely Orosz's <a href="https://thetechresume.com/">Tech Resume Inside Out</a></li><li><a href="https://www.swyx.io/fave-podcasts-2020/">My Podcast Recommendations</a></li><li><a href="https://www.swyx.io/career-ladders/">Every Public Engineering Career Ladder</a></li><li>Sponsorship: <a href="https://larahogan.me/blog/what-sponsorship-looks-like/">https://larahogan.me/blog/what-sponsorship-looks-like/</a></li><li>Allyship: <a href="https://www.samanthabretous.com/blog/black-women-equal-pay-day-heres-how-you-can-help/">https://www.samanthabretous.com/blog/black-women-equal-pay-day-heres-how-you-can-help/</a> </li><li>Diversity Resources (this is a work in progress list, hence not yet published, but i've been sharing these with pple who ask): <a href="https://gist.github.com/sw-yx/7aeedbeac1bb81017cd4f9d66b223b63">https://gist.github.com/sw-yx/7aeedbeac1bb81017cd4f9d66b223b63</a></li><li><a href="https://www.businessinsider.com/nina-mufleh-airbnb-resume-2015-4">Ninah Mufleh Airbnb Resume</a></li><li><a href="https://mcfunley.com/choose-boring-technology">Innovation Tokens</a></li><li>If you'd like to see my React Summit talk, check out: <a href="https://youtu.be/yLgq-Foc1EE">https://youtu.be/yLgq-Foc1EE</a></li></ul><p><br><strong>Transcript</strong><br></p><p><strong>Robert Haritonov: </strong>[00:00:00] So yeah, I'll let you get to your Shawn just, go ahead as you please? </p><p><br><strong>swyx: </strong>[00:00:03] Hey everyone. Hey, I'm Shawn,  also known as Swyx on the internet.</p><p>I'm a React fan and but also a Svelte fan and one of my talks, that I speaking later on in an hour or so is seven Lessons to Outlive React. But this discussion room is a different topic. It's a non-technical topic. It's related to the book I published last year.</p><p>Basically talking about how people can go from junior to senior, how the non-technical elements of the software engineering job is very relevant for our career progression and something that we don't really talk about enough. And yeah, I'm very interested in sharing my experience, the experiences of the people that I learned from.</p><p>If you wanna check out the, the amount of research I did you can check out the site at LearnInPublic.org.</p><p>I'm going to just explain a little bit of what I wrote on the junior and senior chapter. So essentially   part of what I was trying to do here was define what a senior engineer is.</p><p>And  it's one of those things where everyone has a different opinion and  it's more of a pay scale than it is a well accepted metric. To some people you have to have at least three years at a high growth startup. Others can take up to eight years to become a senior engineer.</p><p> Or there's, let's just say they don't care about the number of years, right? It's  more about what you can do. And ultimately I think for me is what I really care about is for everyone to have the prerequisite skills enough of the prerequisite skills, and accomplishments that you can make a strong case for a senior developer, but then also market yourself as meeting enough so that people notice you and hire you whether, internal promotion or externally when you do a lateral transfer to another company.</p><p> And I think a lot of times it involves acting like a senior engineer before you officially become one. So it's a bit of a chicken and egg, right? And I think that's something that we have to recognize more and study more. . Because I don't think we have  enough of a conversation about how to convert juniors to seniors and It's the biggest gap in the industry, everyone wants to hire seniors,  but there are so many juniors trying to try to upskill themselves. </p><p>2:30 <strong>How do you keep up with the changing landscape?</strong></p><p>I've just invited avocado Mayo. Are you able to speak hi, can you hear me?  Hey, how's it going? Shawn? The eye. Good. Thank you. I'm a developer based in Canada. I am, I have a question for you a general career advice.</p><p>So I, I feel that <strong>the front end landscape is constantly changing</strong> and the web is constantly evolving. A question that I have for you is what are some ways that you kept up with the cutting edge so that your call I'll still the learning and what are some ways that you kept up with the changing landscape in development?</p><p>Great question. It's something I get a lot, but honestly I don't, I haven't really slowed down to like document a process. I just do whatever comes to mind. So this is a bit off the cuff. So something I care a lot about I think it would not be an exaggeration to say that I do get a lot of my tech news off of Twitter and the things that, so I tend to do this strategy, which I call following the graph, which is like figuring out what the smart people that have effect they have built, the things that you use, like the reacts and the babbles and the WebEx, figuring out what they, how they got where they are and what they're working on today, because they're also excited about other things they didn't stop just because they were done working on, on, on the tool.</p><p>So I <strong>follow the graph</strong>, like I follow who they follow, and then I figured out who their influences are and try to understand the historical context of where these technologies fit in. And that's all an attempt to try to figure out like what themes I should focus on for the future. So every now and then I try to step back and go okay what am I interested in?</p><p>Because I think honestly the reality is that there's too much to keep up on. And I think if you try to keep up on everything, it's a full-time job and you'll never go deep on any particular topic. And that's also really bad. It's not enough to just know the names of every project.</p><p>You actually have to have tried it out to know the philosophy. You have an opinion when you're, in your company, you're asked for it. So that's why I try to do I tried to have a thesis. I tried to inform it by following people who I think are doing interesting things in the ecosystem. I think attending conferences actually really helps a lot because the people who are ex...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>This Clubhouse-style Q&amp;A was held as part of my support for React Summit 2021 (<a href="https://remote.reactsummit.com/">https://remote.reactsummit.com/</a>). Moderated by Robert Haritonov, CEO of GitNation.</p><p><br><strong>Timestamps</strong></p><ul><li>2:30 How do you keep up with the changing landscape?</li><li>5:00 Balancing Learning Time with a Job</li><li>7:15 What are the top technical and soft skills to transition from junior to senior?</li><li>12:30 The Importance of Communication and How to Do it Well</li><li>17:30 Prioritization, Batching and Pair Programming</li><li>19:20 What can Seniors Do to Help Foster Juniors? Apprenticeships, Mentoring, Sponsorship and Allyship</li><li>23:15 How to convince older devs to try new tech? Address their concerns, do proofs of concept, know when to fold.</li><li>28:45 Nontraditional background. How to convince people to let you through the door? Networking and Personal Content Marketing.</li><li>34:00 How do you make technical decisions as a senior and avoid getting stuck? Innovation Tokens, Action Produces Information, Pay for Advice</li><li>40:30 Fall in Love with the Problem, Not the Solution</li><li>42:00 Can you still be a fullstack engineer?</li></ul><p>If you enjoyed this chat, you're welcome to check out our career community for <a href="https://www.learninpublic.org/?c=REACTSUMMIT30">30% off</a>!</p><p><strong>Mentioned Links</strong></p><ul><li><a href="https://cdn.discordapp.com/attachments/832314150042468372/832327074303574056/CodingCareer_v1-2-0_-_chapter_5.pdf">Chapter 5 - Junior to Senior (free PDF)</a></li><li>Gergely Orosz's <a href="https://thetechresume.com/">Tech Resume Inside Out</a></li><li><a href="https://www.swyx.io/fave-podcasts-2020/">My Podcast Recommendations</a></li><li><a href="https://www.swyx.io/career-ladders/">Every Public Engineering Career Ladder</a></li><li>Sponsorship: <a href="https://larahogan.me/blog/what-sponsorship-looks-like/">https://larahogan.me/blog/what-sponsorship-looks-like/</a></li><li>Allyship: <a href="https://www.samanthabretous.com/blog/black-women-equal-pay-day-heres-how-you-can-help/">https://www.samanthabretous.com/blog/black-women-equal-pay-day-heres-how-you-can-help/</a> </li><li>Diversity Resources (this is a work in progress list, hence not yet published, but i've been sharing these with pple who ask): <a href="https://gist.github.com/sw-yx/7aeedbeac1bb81017cd4f9d66b223b63">https://gist.github.com/sw-yx/7aeedbeac1bb81017cd4f9d66b223b63</a></li><li><a href="https://www.businessinsider.com/nina-mufleh-airbnb-resume-2015-4">Ninah Mufleh Airbnb Resume</a></li><li><a href="https://mcfunley.com/choose-boring-technology">Innovation Tokens</a></li><li>If you'd like to see my React Summit talk, check out: <a href="https://youtu.be/yLgq-Foc1EE">https://youtu.be/yLgq-Foc1EE</a></li></ul><p><br><strong>Transcript</strong><br></p><p><strong>Robert Haritonov: </strong>[00:00:00] So yeah, I'll let you get to your Shawn just, go ahead as you please? </p><p><br><strong>swyx: </strong>[00:00:03] Hey everyone. Hey, I'm Shawn,  also known as Swyx on the internet.</p><p>I'm a React fan and but also a Svelte fan and one of my talks, that I speaking later on in an hour or so is seven Lessons to Outlive React. But this discussion room is a different topic. It's a non-technical topic. It's related to the book I published last year.</p><p>Basically talking about how people can go from junior to senior, how the non-technical elements of the software engineering job is very relevant for our career progression and something that we don't really talk about enough. And yeah, I'm very interested in sharing my experience, the experiences of the people that I learned from.</p><p>If you wanna check out the, the amount of research I did you can check out the site at LearnInPublic.org.</p><p>I'm going to just explain a little bit of what I wrote on the junior and senior chapter. So essentially   part of what I was trying to do here was define what a senior engineer is.</p><p>And  it's one of those things where everyone has a different opinion and  it's more of a pay scale than it is a well accepted metric. To some people you have to have at least three years at a high growth startup. Others can take up to eight years to become a senior engineer.</p><p> Or there's, let's just say they don't care about the number of years, right? It's  more about what you can do. And ultimately I think for me is what I really care about is for everyone to have the prerequisite skills enough of the prerequisite skills, and accomplishments that you can make a strong case for a senior developer, but then also market yourself as meeting enough so that people notice you and hire you whether, internal promotion or externally when you do a lateral transfer to another company.</p><p> And I think a lot of times it involves acting like a senior engineer before you officially become one. So it's a bit of a chicken and egg, right? And I think that's something that we have to recognize more and study more. . Because I don't think we have  enough of a conversation about how to convert juniors to seniors and It's the biggest gap in the industry, everyone wants to hire seniors,  but there are so many juniors trying to try to upskill themselves. </p><p>2:30 <strong>How do you keep up with the changing landscape?</strong></p><p>I've just invited avocado Mayo. Are you able to speak hi, can you hear me?  Hey, how's it going? Shawn? The eye. Good. Thank you. I'm a developer based in Canada. I am, I have a question for you a general career advice.</p><p>So I, I feel that <strong>the front end landscape is constantly changing</strong> and the web is constantly evolving. A question that I have for you is what are some ways that you kept up with the cutting edge so that your call I'll still the learning and what are some ways that you kept up with the changing landscape in development?</p><p>Great question. It's something I get a lot, but honestly I don't, I haven't really slowed down to like document a process. I just do whatever comes to mind. So this is a bit off the cuff. So something I care a lot about I think it would not be an exaggeration to say that I do get a lot of my tech news off of Twitter and the things that, so I tend to do this strategy, which I call following the graph, which is like figuring out what the smart people that have effect they have built, the things that you use, like the reacts and the babbles and the WebEx, figuring out what they, how they got where they are and what they're working on today, because they're also excited about other things they didn't stop just because they were done working on, on, on the tool.</p><p>So I <strong>follow the graph</strong>, like I follow who they follow, and then I figured out who their influences are and try to understand the historical context of where these technologies fit in. And that's all an attempt to try to figure out like what themes I should focus on for the future. So every now and then I try to step back and go okay what am I interested in?</p><p>Because I think honestly the reality is that there's too much to keep up on. And I think if you try to keep up on everything, it's a full-time job and you'll never go deep on any particular topic. And that's also really bad. It's not enough to just know the names of every project.</p><p>You actually have to have tried it out to know the philosophy. You have an opinion when you're, in your company, you're asked for it. So that's why I try to do I tried to have a thesis. I tried to inform it by following people who I think are doing interesting things in the ecosystem. I think attending conferences actually really helps a lot because the people who are ex...</p>]]>
      </content:encoded>
      <pubDate>Sat, 17 Apr 2021 17:54:54 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7d9ffeb9/93cf4362.mp3" length="43826188" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/tvT_DESMnwLlb2ucoP9Rs3OpZyLHsmYvdb5de_otl4w/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzUyMDM5NS8x/NjE4Njk2NTc2LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>2735</itunes:duration>
      <itunes:summary>This is the cleaned up audio of the Q&amp;amp;A I did this week at React Summit related to The Coding Career Handbook!</itunes:summary>
      <itunes:subtitle>This is the cleaned up audio of the Q&amp;amp;A I did this week at React Summit related to The Coding Career Handbook!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Lynn Jurich of SunRun, Pt 2: Growth</title>
      <itunes:episode>76</itunes:episode>
      <podcast:episode>76</podcast:episode>
      <itunes:title>Lynn Jurich of SunRun, Pt 2: Growth</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">34ed7f01-3d30-4c5c-a6fb-5242f8cb5e03</guid>
      <link>https://mixtape.swyx.io/episodes/lynn-jurich-of-sunrun-pt-2-growth</link>
      <description>
        <![CDATA[<p><a href="https://swyx.transistor.fm/episodes/lynn-jurich-of-sunrun-pt-1-origin">Listen to Part 1: Origins here.</a></p><p>Audio Source: <a href="https://www.sunrun.com/quick-reads-from-ceo/masters-of-scale-podcast-sunrun-ceo-lynn-jurich">https://www.sunrun.com/quick-reads-from-ceo/masters-of-scale-podcast-sunrun-ceo-lynn-jurich</a></p><p>Transcript: <a href="https://mastersofscale.com/wp-content/uploads/2021/01/rapid-response-transcript-lynn-jurich.pdf">https://mastersofscale.com/wp-content/uploads/2021/01/rapid-response-transcript-lynn-jurich.pdf</a></p><p><br>SAFIAN: You mentioned climate change. With health concerns rising over the last year, it<br>sometimes felt like climate's become, I don't want to say a secondary priority, but it's been<br>pushed down. Sustainability now certainly includes health in a way that maybe it didn't a year<br>ago. What do you think the long term implications of that will be?</p><p>JURICH: I think that we're seeing more impact from extreme weather than maybe the<br>question appreciates. If you think about California as an example, with people at home,<br>working from home, schooling at home, and the fact that the power is getting turned off<br>because of fire risk, that is a very visceral experience for people, and we'll see more of<br>this.</p><p>Puerto Rico is another example where the energy system is just frail. I think 70% of the<br>energy assets are old, and extreme weather is only making it worse. So I do believe that<br>it is and will increasingly become visceral for people. And back to that change formula, I<br>think that dissatisfaction is, and that pain will drive awareness and attention to it.<br>We're taking a different approach, which is, independent of your view on climate, we can<br>offer you a better lifestyle and meet carbon emission goals. If you look at the home,<br>there are about four big choices you can make around energy that lead to your carbon<br>footprint: your car, how you power your home, your heating, and your cooking. An<br>electric vehicle is less expensive. An induction stove is superior. An electric hot water<br>heater can save you money, and solar saves you money. So if you look at what we can<br>create for a household, it's an average of $1,000 to $2,000 of savings. So you don't have<br>to be a climate warrior to adopt these products.</p><p>The challenge is really social and political and financing, because many of these green<br>assets, they're more expensive upfront, but they're less costly over time. And that was<br>the innovation of starting Sunrun was we saw solar as a technology that would clearly be<br>the future.</p><p>What was so breakthrough about solar is that it can be distributed. You can site it locally<br>where the power is actually going to be used. In the U.S., two-thirds of your power bill is<br>transmission and distribution. From a first principle standpoint, if you're able to use<br>existing infrastructure and put the solar on there, it will be a more affordable solution. We<br>just needed to eliminate the upfront cost, and so we invented the business model of<br>solar as a service where we paid to install the solar system and the homeowner just<br>buys the electricity, just like they would from the utility, only it's cheaper and it's green.<br>When we think about climate, we don't think it needs to be this ethereal thing. It's about<br>everyday savings, a better lifestyle, and job creation.</p><p>SAFIAN: Now, when you describe all that, it raises the question of why residential solar isn't<br>more ubiquitous. It's still a small proportion of residential homes have solar. So what is that<br>about?</p><p>JURICH: First, because this is called Masters of Scale, I’ll throw out a few scale facts for<br>you all, so one, we already have 500,000 customers, just Sunrun, and we've raised<br>capital to install about nine billion dollars worth of solar. Sunrun is the second largest<br>owner of solar in the U.S. behind NextEra, the huge utility. Residential does have scale<br>now and will increase.</p><p>If you look at a market like Hawaii, where the value proposition was strongest first, it's<br>about 30 to 35% of households have solar power. California is about 12%, the rest of the<br>country is about 1 to 2%. It will all get there. The amount of power you can get off of a<br>rooftop with solar would serve 75% of California's energy needs, it would serve 40% of<br>the U.S. energy needs, so it is a scale technology. What's holding us back is inertia. It's<br>why do I want to do it now? 90% of Americans are in favor of solar. The interest is there.<br>It's just the challenge of friction in the process.</p><p><br>SAFIAN: So I have to ask you, your biggest competitor is Tesla, which took over SolarCity a while back. What's it like to compete against Elon Musk?</p><p><br>JURICH: Well, you never underestimate him, that's for sure. I think we're still in the<br>adoption phase where a rising tide lifts all boats. So I'm very pleased with their brand<br>being well-known, well-liked because it just increases the awareness of solar energy. As<br>we mentioned, it's only 1, 2% penetrated right now, so that'll help lift us. Recently when I<br>looked at the data in the markets where we're both competing, we have a higher close<br>rate, effectively. Again, it's this normalization of solar that's a benefit. It's the awareness,<br>it's the trust in their brand, and I aspire to, over the years, have the Sunrun brand be<br>better known in terms of turning your home into an electric energy asset.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://swyx.transistor.fm/episodes/lynn-jurich-of-sunrun-pt-1-origin">Listen to Part 1: Origins here.</a></p><p>Audio Source: <a href="https://www.sunrun.com/quick-reads-from-ceo/masters-of-scale-podcast-sunrun-ceo-lynn-jurich">https://www.sunrun.com/quick-reads-from-ceo/masters-of-scale-podcast-sunrun-ceo-lynn-jurich</a></p><p>Transcript: <a href="https://mastersofscale.com/wp-content/uploads/2021/01/rapid-response-transcript-lynn-jurich.pdf">https://mastersofscale.com/wp-content/uploads/2021/01/rapid-response-transcript-lynn-jurich.pdf</a></p><p><br>SAFIAN: You mentioned climate change. With health concerns rising over the last year, it<br>sometimes felt like climate's become, I don't want to say a secondary priority, but it's been<br>pushed down. Sustainability now certainly includes health in a way that maybe it didn't a year<br>ago. What do you think the long term implications of that will be?</p><p>JURICH: I think that we're seeing more impact from extreme weather than maybe the<br>question appreciates. If you think about California as an example, with people at home,<br>working from home, schooling at home, and the fact that the power is getting turned off<br>because of fire risk, that is a very visceral experience for people, and we'll see more of<br>this.</p><p>Puerto Rico is another example where the energy system is just frail. I think 70% of the<br>energy assets are old, and extreme weather is only making it worse. So I do believe that<br>it is and will increasingly become visceral for people. And back to that change formula, I<br>think that dissatisfaction is, and that pain will drive awareness and attention to it.<br>We're taking a different approach, which is, independent of your view on climate, we can<br>offer you a better lifestyle and meet carbon emission goals. If you look at the home,<br>there are about four big choices you can make around energy that lead to your carbon<br>footprint: your car, how you power your home, your heating, and your cooking. An<br>electric vehicle is less expensive. An induction stove is superior. An electric hot water<br>heater can save you money, and solar saves you money. So if you look at what we can<br>create for a household, it's an average of $1,000 to $2,000 of savings. So you don't have<br>to be a climate warrior to adopt these products.</p><p>The challenge is really social and political and financing, because many of these green<br>assets, they're more expensive upfront, but they're less costly over time. And that was<br>the innovation of starting Sunrun was we saw solar as a technology that would clearly be<br>the future.</p><p>What was so breakthrough about solar is that it can be distributed. You can site it locally<br>where the power is actually going to be used. In the U.S., two-thirds of your power bill is<br>transmission and distribution. From a first principle standpoint, if you're able to use<br>existing infrastructure and put the solar on there, it will be a more affordable solution. We<br>just needed to eliminate the upfront cost, and so we invented the business model of<br>solar as a service where we paid to install the solar system and the homeowner just<br>buys the electricity, just like they would from the utility, only it's cheaper and it's green.<br>When we think about climate, we don't think it needs to be this ethereal thing. It's about<br>everyday savings, a better lifestyle, and job creation.</p><p>SAFIAN: Now, when you describe all that, it raises the question of why residential solar isn't<br>more ubiquitous. It's still a small proportion of residential homes have solar. So what is that<br>about?</p><p>JURICH: First, because this is called Masters of Scale, I’ll throw out a few scale facts for<br>you all, so one, we already have 500,000 customers, just Sunrun, and we've raised<br>capital to install about nine billion dollars worth of solar. Sunrun is the second largest<br>owner of solar in the U.S. behind NextEra, the huge utility. Residential does have scale<br>now and will increase.</p><p>If you look at a market like Hawaii, where the value proposition was strongest first, it's<br>about 30 to 35% of households have solar power. California is about 12%, the rest of the<br>country is about 1 to 2%. It will all get there. The amount of power you can get off of a<br>rooftop with solar would serve 75% of California's energy needs, it would serve 40% of<br>the U.S. energy needs, so it is a scale technology. What's holding us back is inertia. It's<br>why do I want to do it now? 90% of Americans are in favor of solar. The interest is there.<br>It's just the challenge of friction in the process.</p><p><br>SAFIAN: So I have to ask you, your biggest competitor is Tesla, which took over SolarCity a while back. What's it like to compete against Elon Musk?</p><p><br>JURICH: Well, you never underestimate him, that's for sure. I think we're still in the<br>adoption phase where a rising tide lifts all boats. So I'm very pleased with their brand<br>being well-known, well-liked because it just increases the awareness of solar energy. As<br>we mentioned, it's only 1, 2% penetrated right now, so that'll help lift us. Recently when I<br>looked at the data in the markets where we're both competing, we have a higher close<br>rate, effectively. Again, it's this normalization of solar that's a benefit. It's the awareness,<br>it's the trust in their brand, and I aspire to, over the years, have the Sunrun brand be<br>better known in terms of turning your home into an electric energy asset.</p>]]>
      </content:encoded>
      <pubDate>Fri, 16 Apr 2021 19:04:14 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>338</itunes:duration>
      <itunes:summary>Lynn Jurich on the potential of Solar, and competing against Elon Musk.</itunes:summary>
      <itunes:subtitle>Lynn Jurich on the potential of Solar, and competing against Elon Musk.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Lynn Jurich of SunRun Pt. 1: Origin</title>
      <itunes:episode>75</itunes:episode>
      <podcast:episode>75</podcast:episode>
      <itunes:title>Lynn Jurich of SunRun Pt. 1: Origin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/lynn-jurich-of-sunrun-pt-1-origin</link>
      <description>
        <![CDATA[<p><a href="https://share.transistor.fm/s/96d27634">Listen to Part 2: Growth here</a></p><p>Lynn Jurich started her solar energy company in the depths of the 2007-2008 financial crisis, as a 26 year old with no prior experience in the industry. Now it is a $10b giant beating Elon Musk's SolarCity at its own game.</p><p>Audio source: <a href="https://socapglobal.com/2019/02/ep-17-lynn-jurich-ceo-of-sunrun/">https://socapglobal.com/2019/02/ep-17-lynn-jurich-ceo-of-sunrun/</a> (5 mins in)</p><p><strong>Transcript</strong></p><p><br></p><p><strong>Nina Bernardin: </strong>[00:00:00] What are some of the very first steps that you guys took? I mean, starting like a coffee company, I can like understand like basic elements of starting a coffee company, but starting a solar company...? </p><p><strong>Lynn Jurich: </strong>[00:00:12] Yeah. Well, so, so I used a lot of my analytical skills and experience to, to start to learn more quickly.<br></p><p>And the first thing I did was look at a network of Stanford alumni who were in the energy industry and just started calling them and interviewing them and asking questions about, Hey, how viable is solar? Is it in your plan? I was talking to utility executives, anybody who would really take my phone call out of the Stanford alumni database and what I heard.<br></p><p>Very clearly from everybody was, Oh, it'll never work. There's, yep. Solar's getting cheaper, it's getting better. But there's so many sophisticated people doing this that, be careful, implying that I wasn't sophisticated or that I was young and naive or inexperienced and energy.<br></p><p>And that it wouldn't work, but I was 26 probably, but they validated to me that there was a business opportunity. It was just, the commentary was very much like, Oh no, but it's not for you. So that also kind of gets me going, gets me motivated a little bit. And so I did that. And then we started talking to potential customers.<br></p><p>So some of the early customers that day w solar, where universities were, other public schools governments. Some businesses, some forward thinking businesses. So we just started calling customers, trying to understand what they wanted, what their needs were. And so it was really a lot of, I, because it's, it was a nascent industry, there wasn't a lot of research to do.<br></p><p>It was very first person just kind of calling around anybody who would take your phone call. So that's really how we got started. so what we figured out fairly quickly was there's a lot of interest in solar, but there was a lot of complexity to it and there was a high upfront cost.<br></p><p>And so the model that we came up with was, Hey, people will switch to this. If you can just make it easy. And if you can just turn it into a monthly bill, like what they're used to paying for energy. They'll adopt it. So we came up with a model where we would pay for the installation of the solar panels and just sign customers up to long-term contracts to buy the electricity for us.<br></p><p>And there were some early subsidies for it. So we could actually, even though solar was fairly expensive 10 years ago, compared to where it is now we could sell electricity. Just for a slight premium versus what the utility company was selling it for, even with zero upfront cost for customers.</p><p>But we had to get convinced consumers to sign up for a long-term contract, because the business model from Sunrun's perspective was we had to pay  $50,000 to install a system on a homeowner's house. Upfront. So the only way to recover that over time, if you're only billing a customer $150 a month is to get them to sign a long-term contract.<br></p><p>So we had to launch the business by convincing people, Hey, work with this startup sign a 20 year contract. That's what we are. And still today, our customers signed 20 year contracts. To buy the electricity for us. And and so we had to go out and convince a number of customers to do that, that as you might imagine, was quite expensive because that $50,000 a pop you're putting the cash out for that with these 20 year contracts, that you're going to get the money back over time, but you have to find a way to finance it.<br></p><p>And so then we had to go to banks to, to figure out how we could pool enough of our home owners together.  To go to a bank to say, Hey, can you give us a million or so dollars upfront? We're going to in return pledge you these, 200 homeowners their cash flows for the next 20 years. So it's a very, it was a financing model.<br></p><p>And so what we had to do, which was in retrospect, quite risky, was spent all of our own money upfront buying all these systems. So we funded the company ourselves about $3 million. To get started, which was, as you might imagine, a lot of our savings and didn't pay ourselves for quite a long time. And and then we're able to go out and raise capital from people that we had worked with before venture capitalist.<br></p><p>So we raised $7 million from venture capital firms.  But still we were spending all of that equity capital to buy these projects. We did not have the project financing lined up. So we didn't have that bank financing lined up that was going to help us make the upfront cost, and pledge the customer cash flows to pay back the bank.<br></p><p>So we had to make a bet that we could get enough consumers to do that. And that we could go to a bank and find someone to give us capital in order to make it a more sustainable business. And that was in 2007. And unfortunately right when we had spent millions and millions of dollars, the market crash  and it was really.<br></p><p>Quite stressed, quite stressful, quite horrible time. But we were able to finally convince a bank who was not as exposed to the subprime crisis that, we all remember from 2008 where they still had capital available to even invest. And we were able to convince us bank  to give us $40 million which kept us going for, the next year through the crisis.<br></p><p>And we developed track record and we prove that consumers wanted this, that people were paying their bills that, there was a deep market for this. And then from that point forward, we've been able to steadily attract the capital to finance the business. And now we're up to raising some more than $3 billion worth of that capital over the last 10 years.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://share.transistor.fm/s/96d27634">Listen to Part 2: Growth here</a></p><p>Lynn Jurich started her solar energy company in the depths of the 2007-2008 financial crisis, as a 26 year old with no prior experience in the industry. Now it is a $10b giant beating Elon Musk's SolarCity at its own game.</p><p>Audio source: <a href="https://socapglobal.com/2019/02/ep-17-lynn-jurich-ceo-of-sunrun/">https://socapglobal.com/2019/02/ep-17-lynn-jurich-ceo-of-sunrun/</a> (5 mins in)</p><p><strong>Transcript</strong></p><p><br></p><p><strong>Nina Bernardin: </strong>[00:00:00] What are some of the very first steps that you guys took? I mean, starting like a coffee company, I can like understand like basic elements of starting a coffee company, but starting a solar company...? </p><p><strong>Lynn Jurich: </strong>[00:00:12] Yeah. Well, so, so I used a lot of my analytical skills and experience to, to start to learn more quickly.<br></p><p>And the first thing I did was look at a network of Stanford alumni who were in the energy industry and just started calling them and interviewing them and asking questions about, Hey, how viable is solar? Is it in your plan? I was talking to utility executives, anybody who would really take my phone call out of the Stanford alumni database and what I heard.<br></p><p>Very clearly from everybody was, Oh, it'll never work. There's, yep. Solar's getting cheaper, it's getting better. But there's so many sophisticated people doing this that, be careful, implying that I wasn't sophisticated or that I was young and naive or inexperienced and energy.<br></p><p>And that it wouldn't work, but I was 26 probably, but they validated to me that there was a business opportunity. It was just, the commentary was very much like, Oh no, but it's not for you. So that also kind of gets me going, gets me motivated a little bit. And so I did that. And then we started talking to potential customers.<br></p><p>So some of the early customers that day w solar, where universities were, other public schools governments. Some businesses, some forward thinking businesses. So we just started calling customers, trying to understand what they wanted, what their needs were. And so it was really a lot of, I, because it's, it was a nascent industry, there wasn't a lot of research to do.<br></p><p>It was very first person just kind of calling around anybody who would take your phone call. So that's really how we got started. so what we figured out fairly quickly was there's a lot of interest in solar, but there was a lot of complexity to it and there was a high upfront cost.<br></p><p>And so the model that we came up with was, Hey, people will switch to this. If you can just make it easy. And if you can just turn it into a monthly bill, like what they're used to paying for energy. They'll adopt it. So we came up with a model where we would pay for the installation of the solar panels and just sign customers up to long-term contracts to buy the electricity for us.<br></p><p>And there were some early subsidies for it. So we could actually, even though solar was fairly expensive 10 years ago, compared to where it is now we could sell electricity. Just for a slight premium versus what the utility company was selling it for, even with zero upfront cost for customers.</p><p>But we had to get convinced consumers to sign up for a long-term contract, because the business model from Sunrun's perspective was we had to pay  $50,000 to install a system on a homeowner's house. Upfront. So the only way to recover that over time, if you're only billing a customer $150 a month is to get them to sign a long-term contract.<br></p><p>So we had to launch the business by convincing people, Hey, work with this startup sign a 20 year contract. That's what we are. And still today, our customers signed 20 year contracts. To buy the electricity for us. And and so we had to go out and convince a number of customers to do that, that as you might imagine, was quite expensive because that $50,000 a pop you're putting the cash out for that with these 20 year contracts, that you're going to get the money back over time, but you have to find a way to finance it.<br></p><p>And so then we had to go to banks to, to figure out how we could pool enough of our home owners together.  To go to a bank to say, Hey, can you give us a million or so dollars upfront? We're going to in return pledge you these, 200 homeowners their cash flows for the next 20 years. So it's a very, it was a financing model.<br></p><p>And so what we had to do, which was in retrospect, quite risky, was spent all of our own money upfront buying all these systems. So we funded the company ourselves about $3 million. To get started, which was, as you might imagine, a lot of our savings and didn't pay ourselves for quite a long time. And and then we're able to go out and raise capital from people that we had worked with before venture capitalist.<br></p><p>So we raised $7 million from venture capital firms.  But still we were spending all of that equity capital to buy these projects. We did not have the project financing lined up. So we didn't have that bank financing lined up that was going to help us make the upfront cost, and pledge the customer cash flows to pay back the bank.<br></p><p>So we had to make a bet that we could get enough consumers to do that. And that we could go to a bank and find someone to give us capital in order to make it a more sustainable business. And that was in 2007. And unfortunately right when we had spent millions and millions of dollars, the market crash  and it was really.<br></p><p>Quite stressed, quite stressful, quite horrible time. But we were able to finally convince a bank who was not as exposed to the subprime crisis that, we all remember from 2008 where they still had capital available to even invest. And we were able to convince us bank  to give us $40 million which kept us going for, the next year through the crisis.<br></p><p>And we developed track record and we prove that consumers wanted this, that people were paying their bills that, there was a deep market for this. And then from that point forward, we've been able to steadily attract the capital to finance the business. And now we're up to raising some more than $3 billion worth of that capital over the last 10 years.</p>]]>
      </content:encoded>
      <pubDate>Thu, 15 Apr 2021 19:13:11 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/2aUfDELeW37zIwrDrNlUklUg1OW7Ae1IAO35gYFTF3M/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzUxOTM3My8x/NjE4NTI4MzkxLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>350</itunes:duration>
      <itunes:summary>Lynn Jurich, CEO of SunRun, told her story on the World Changing Women podcast and it is mindblowing.</itunes:summary>
      <itunes:subtitle>Lynn Jurich, CEO of SunRun, told her story on the World Changing Women podcast and it is mindblowing.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Jesse Pujji's Execution Loop</title>
      <itunes:episode>74</itunes:episode>
      <podcast:episode>74</podcast:episode>
      <itunes:title>Jesse Pujji's Execution Loop</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a0dfb16e-c9f4-4d51-a7b6-e51d8ce97679</guid>
      <link>https://mixtape.swyx.io/episodes/jesse-pujjis-execution-loop</link>
      <description>
        <![CDATA[<p>Audio Source: <a href="https://joincolossus.com/episodes/10262551/pujji-a-primer-on-performance-marketing?tab=transcript">https://joincolossus.com/episodes/10262551/pujji-a-primer-on-performance-marketing?tab=transcript</a></p><p><strong>Transcript</strong></p><p><strong><br>The Execution Loop<br></strong><br></p><p><strong><br>Patrick: </strong><a href="https://joincolossus.com/episodes/10262551/pujji-a-primer-on-performance-marketing?startTime=4621&amp;btp=d9e6a76"><strong>[01:17:01]</strong></a><strong> Can you walk us through this idea of the loop, the execution loop, and maybe it's specifically... I don't think it is specifically just suited to bootstrapped founders or businesses. I think it's very generally applicable. It's an interesting combination of quantitative rigor, and acknowledging that you don't know what the future holds. Maybe there's some over the horizon vision, or goal, or whatever, but that you have to be very flexible along the way, but also be very rigorous. So not loosey-goosey along the way, like hold yourself to hard standards, and that there's this happy medium for the best operating cadence within a business. Can you walk us through this loop?<br></strong><br></p><p><strong><br>Jesse: </strong><a href="https://joincolossus.com/episodes/10262551/pujji-a-primer-on-performance-marketing?startTime=4659&amp;btp=d9e6a76">[01:17:39]</a> Let me talk a little bit about why we built it, because I think that's a very important piece of backdrop. So we started the business when we were 25. In the first few years, like most businesses, it was really fun. And then the business actually had real revenues in EBITDA. And then we realized we were waking up, more often than not, shit-scared that somehow the golden goose was going to go away. And we said, "You know what? We thought we wanted to build something long-term and cashflow, but let's just sell it. Let's get this thing into an exit." We grew up really fast. Glassdoor started popping up with very negative things about the culture. My wife was like, "What's up, dude? You don't seem that happy doing this anymore." And we really got to the point where we said, "Man, we're not enjoying this and our culture is not great. People don't like the culture." And it is a very common entrepreneur offense, especially in the first business. And so we started working with a coach, and we said, "What's what's going on here?" And there was a few things, we started doing this thing in the Conscious Leadership Program. There's this book, The 15 Commitments of Conscious Leadership, which has been pretty life-changing for me. And I'll just share a couple of the concepts and then I can talk about the loop.</p><p><br>So the first concept was types of motivation. And there's these five types of motivation, according to this paradigm, and it's fear, extrinsic, intrinsic, play or genius, and then empathy or love. And that's more about the human experience, not about a person individually. And these are all, again, these are fractal. So we might feel these all five of them in any given day for given different things that are going on. And in general, we're motivated by them. And you think about fear, motivation as like a chip on someone's shoulder, "I'm not great enough." "I'm going to go conquer the world." And you think of empathy and love as like, "Man, Mother Teresa, I'm going to make everyone's life a little easier." Extrinsic is money, titles. Intrinsic is my own thing. Play and genius, I think of like Buffet, where it's like, "Oh, I just love what I'm doing. I'm enjoying it."</p><p><br>And they talk about fear... They're all effective forms of motivation by the way, and there's none better than worse... Fear tends to leave a negative residue on yourself and other people. And it tends to run out on a non-renewable resource. It's the common thing where someone goes, "I got my number." And you get to your number and you go, "Oh, no. Now I want that other number because I was scared. Now I'm here and I've run out of motivation." And love and empathy, and play and genius, tend to be renewable, and they tend not to leave a negative. They tend to lift people up as you do them. And so we started learning about this and had this moment where we were like, "Oh my God, we've been, more or less, totally fear motivated for a very long time. And no wonder the culture, no wonder everyone feels negative"</p><p></p><p>fullscreen </p><p><br></p><p><br>And the other concept I'd tie into this is the concept of context versus content. And this is just another paradigm, which is, oftentimes, some really bright people especially go, "Oh, do I like healthcare? Do I like marketing services? Do I like..." And I got to this point personally, where I was like, "I don't like marketing services. Why did I start a business like this? And I'm not motivated to keep doing it." And with the help of my coach, he was like, "You were fear motivated. You made some money, you sold a part of your company and now you don't feel scared anymore and so you're struggling with what motivates you." And we went through this whole process.</p><p><br>And the context versus content idea is, it sort of like, from where are you doing it? And there's people who are mission-driven, cancer-curing companies, but if they wake up every morning and they're coming from a place of fear, or they're worried about how they show up in the trades, or how much money they're going to make, you'll hear that they're not happy, their cultures are not happy. On the flip of that, you'll hear of like insurance brokerage, or some random commodity business isn't sexy, doesn't have a great mission. But the people doing it, the founder especially is coming from a place of wanting to make his employees lives great and wanting to help people get better in their careers, or truly wanting to help his customers. And those businesses are flourishing cultures, and all the great things.</p><p><br>And so that's the concept of context versus content, from where are you coming? And a lot of the paradigm of conscious leadership is just starting to first notice. In one moment, you're feeling fear, in one moment you're feeling like you want to help an empathy. And we looked at OKRs, which we'd been using. And we said, "Gosh, there's two issues with them we didn't like, in particular, in most of the goal-setting processes and systems." We said, "They seem very fear-oriented." They just felt like you got to set this arbitrary goal out there, and you're going to rush, rush, rush to hit it. And it's got to be a big jump up. And if I don't hit it, oh gosh, that's not a good thing. And the other thing we didn't like about it was it tends to... To us, at least, it seemed way better for a business you understand and know, to go, "I can improve conversion by 20%." but in entrepreneurial ventures, you don't exactly know what's going to happen.</p><p><br>And so the motivation behind the loop is, can you build an organization and a culture that gets all the benefits of entrepreneurial thinking and approach, speed, ambition, creativity, problem-solving, tenacity, all of these amazing things, and mitigates the things that tend to make humans' lives not fun, the fear of fundraising, the failure, or someone getting reamed in a conference room. And by the way, I don't know that it's possible, to be clear. ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio Source: <a href="https://joincolossus.com/episodes/10262551/pujji-a-primer-on-performance-marketing?tab=transcript">https://joincolossus.com/episodes/10262551/pujji-a-primer-on-performance-marketing?tab=transcript</a></p><p><strong>Transcript</strong></p><p><strong><br>The Execution Loop<br></strong><br></p><p><strong><br>Patrick: </strong><a href="https://joincolossus.com/episodes/10262551/pujji-a-primer-on-performance-marketing?startTime=4621&amp;btp=d9e6a76"><strong>[01:17:01]</strong></a><strong> Can you walk us through this idea of the loop, the execution loop, and maybe it's specifically... I don't think it is specifically just suited to bootstrapped founders or businesses. I think it's very generally applicable. It's an interesting combination of quantitative rigor, and acknowledging that you don't know what the future holds. Maybe there's some over the horizon vision, or goal, or whatever, but that you have to be very flexible along the way, but also be very rigorous. So not loosey-goosey along the way, like hold yourself to hard standards, and that there's this happy medium for the best operating cadence within a business. Can you walk us through this loop?<br></strong><br></p><p><strong><br>Jesse: </strong><a href="https://joincolossus.com/episodes/10262551/pujji-a-primer-on-performance-marketing?startTime=4659&amp;btp=d9e6a76">[01:17:39]</a> Let me talk a little bit about why we built it, because I think that's a very important piece of backdrop. So we started the business when we were 25. In the first few years, like most businesses, it was really fun. And then the business actually had real revenues in EBITDA. And then we realized we were waking up, more often than not, shit-scared that somehow the golden goose was going to go away. And we said, "You know what? We thought we wanted to build something long-term and cashflow, but let's just sell it. Let's get this thing into an exit." We grew up really fast. Glassdoor started popping up with very negative things about the culture. My wife was like, "What's up, dude? You don't seem that happy doing this anymore." And we really got to the point where we said, "Man, we're not enjoying this and our culture is not great. People don't like the culture." And it is a very common entrepreneur offense, especially in the first business. And so we started working with a coach, and we said, "What's what's going on here?" And there was a few things, we started doing this thing in the Conscious Leadership Program. There's this book, The 15 Commitments of Conscious Leadership, which has been pretty life-changing for me. And I'll just share a couple of the concepts and then I can talk about the loop.</p><p><br>So the first concept was types of motivation. And there's these five types of motivation, according to this paradigm, and it's fear, extrinsic, intrinsic, play or genius, and then empathy or love. And that's more about the human experience, not about a person individually. And these are all, again, these are fractal. So we might feel these all five of them in any given day for given different things that are going on. And in general, we're motivated by them. And you think about fear, motivation as like a chip on someone's shoulder, "I'm not great enough." "I'm going to go conquer the world." And you think of empathy and love as like, "Man, Mother Teresa, I'm going to make everyone's life a little easier." Extrinsic is money, titles. Intrinsic is my own thing. Play and genius, I think of like Buffet, where it's like, "Oh, I just love what I'm doing. I'm enjoying it."</p><p><br>And they talk about fear... They're all effective forms of motivation by the way, and there's none better than worse... Fear tends to leave a negative residue on yourself and other people. And it tends to run out on a non-renewable resource. It's the common thing where someone goes, "I got my number." And you get to your number and you go, "Oh, no. Now I want that other number because I was scared. Now I'm here and I've run out of motivation." And love and empathy, and play and genius, tend to be renewable, and they tend not to leave a negative. They tend to lift people up as you do them. And so we started learning about this and had this moment where we were like, "Oh my God, we've been, more or less, totally fear motivated for a very long time. And no wonder the culture, no wonder everyone feels negative"</p><p></p><p>fullscreen </p><p><br></p><p><br>And the other concept I'd tie into this is the concept of context versus content. And this is just another paradigm, which is, oftentimes, some really bright people especially go, "Oh, do I like healthcare? Do I like marketing services? Do I like..." And I got to this point personally, where I was like, "I don't like marketing services. Why did I start a business like this? And I'm not motivated to keep doing it." And with the help of my coach, he was like, "You were fear motivated. You made some money, you sold a part of your company and now you don't feel scared anymore and so you're struggling with what motivates you." And we went through this whole process.</p><p><br>And the context versus content idea is, it sort of like, from where are you doing it? And there's people who are mission-driven, cancer-curing companies, but if they wake up every morning and they're coming from a place of fear, or they're worried about how they show up in the trades, or how much money they're going to make, you'll hear that they're not happy, their cultures are not happy. On the flip of that, you'll hear of like insurance brokerage, or some random commodity business isn't sexy, doesn't have a great mission. But the people doing it, the founder especially is coming from a place of wanting to make his employees lives great and wanting to help people get better in their careers, or truly wanting to help his customers. And those businesses are flourishing cultures, and all the great things.</p><p><br>And so that's the concept of context versus content, from where are you coming? And a lot of the paradigm of conscious leadership is just starting to first notice. In one moment, you're feeling fear, in one moment you're feeling like you want to help an empathy. And we looked at OKRs, which we'd been using. And we said, "Gosh, there's two issues with them we didn't like, in particular, in most of the goal-setting processes and systems." We said, "They seem very fear-oriented." They just felt like you got to set this arbitrary goal out there, and you're going to rush, rush, rush to hit it. And it's got to be a big jump up. And if I don't hit it, oh gosh, that's not a good thing. And the other thing we didn't like about it was it tends to... To us, at least, it seemed way better for a business you understand and know, to go, "I can improve conversion by 20%." but in entrepreneurial ventures, you don't exactly know what's going to happen.</p><p><br>And so the motivation behind the loop is, can you build an organization and a culture that gets all the benefits of entrepreneurial thinking and approach, speed, ambition, creativity, problem-solving, tenacity, all of these amazing things, and mitigates the things that tend to make humans' lives not fun, the fear of fundraising, the failure, or someone getting reamed in a conference room. And by the way, I don't know that it's possible, to be clear. ...</p>]]>
      </content:encoded>
      <pubDate>Wed, 14 Apr 2021 14:35:11 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/8icWxeIxJPd5E_ZOyzzxUEplSae7WpKUCWeRRfoXTEQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzUxODAwNy8x/NjE4NDI1MzExLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>383</itunes:duration>
      <itunes:summary>Jesse Pujji with an interesting Execution Loop concept: Desired State -&amp;gt; Current Reality -&amp;gt; Waypoints -&amp;gt; Rigor vs Hustle -&amp;gt; Accounting &amp;amp; Response.</itunes:summary>
      <itunes:subtitle>Jesse Pujji with an interesting Execution Loop concept: Desired State -&amp;gt; Current Reality -&amp;gt; Waypoints -&amp;gt; Rigor vs Hustle -&amp;gt; Accounting &amp;amp; Response.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Dunbar's Number: Pt 2 - Age</title>
      <itunes:episode>73</itunes:episode>
      <podcast:episode>73</podcast:episode>
      <itunes:title>Dunbar's Number: Pt 2 - Age</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7a604584-227c-4f6b-9628-f3005880c663</guid>
      <link>https://mixtape.swyx.io/episodes/dunbars-number-pt-2-age</link>
      <description>
        <![CDATA[<p>Robin Dunbar did an interview to coincide with his new book, and there are surprising depths to Dunbar's Number that isn't normally picked up by commentators.</p><p>Audio source: <a href="https://play.acast.com/s/intelligencesquared/thescienceoffriendship-withrobindunbarandhelenczerski">https://play.acast.com/s/intelligencesquared/thescienceoffriendship-withrobindunbarandhelenczerski</a></p><p><a href="https://twitter.com/swyx/status/1381628282311901187">Share this clip on Twitter!</a></p><p><strong>swyx: </strong>[00:00:00] Something I also learned about the Dunbar number is that it's very tied to age. We don't always stay at. 150, we start with about one or two wishes, our parents then we get to about five with our closest friends. Then in our twenties and thirties, we  overshoot and go to about 200, 250 people. By our thirties that drops to 150. And then into our sixties and seventies, it continues to decline. And there's an age related dynamic to this which i didn't really appreciate</p><p><strong>Helen Czerski: </strong>[00:00:30] Albert wants to know about the correlation between age and the ability to form friendships. And what's, why is there a connection between age and new friendships? And he also, I assume it's, he says at the end, I've personally found there to be a negative correlation which is. Diplomatic, I guess.</p><p><strong>Robin Dunbar: </strong>[00:00:47] Yeah. So I used to getting very close to home to what happens to be age. Yes. So actually you can think of this really as a sort of arc that you start out at birth and it's an arc, which involves the circles. So we do seem to acquire the circles of friendship as complete circles, as it were over time and correspondingly, we lose them as we age, but th the arc looks something like this.</p><p>You start out. With as in a core of about one and a half there, obviously your parents, as it were by about five, you can reach the five threshold. And then as you age, you can accrete the various layers as your social and cognitive skills developing, and you can handle them.</p><p>They want, it seems to happen is in the late teenager, early twenties. You overshoot as it were, but they commonly get up to about in terms of face-to-face and meaningful friendships, roundabout 200, 250 people. And then it's by the thirties that will cut down and drop to about 150, which is the sort of, obviously there's various individuals vary around these numbers, but these are the average numbers from about the thirties through to.</p><p>Perhaps the late sixties, it's very stable at about 150. And then you go into. This sort of period of terminal, I'm afraid decline from perhaps 65 70 onwards, where you gradually lose the layers and end up if you live long enough, backup one and a half. Again. Now that's a consequence of that end of losing people in your sort of layers dying, or maybe even moving away or becoming unavailable for other reasons.</p><p>And. If you were in your 20 somethings or teenager, if somebody moved away like that, you would simply replace them with somebody else. You would go to the usual venues that, that, where you meet people and you would find somebody else to add in and replace the missing person. I think what happens when you get to all this, the general sense in the literature is w w.</p><p>We've only done a small amount on on, on this aspect of it. Once you get to the older age, you just no longer have the motivation and the energy to get up and go to places where you're going to meet new people to fill out that. And also you're not sure what people. Talk about anymore, if they're younger than you or complete strangers who built up this cozy little world, which has been very stable in the latter decades of your life and you're embedded so much within that you're probably less well engaged with the wider community.</p><p>Than you would be when you're younger. So you don't, you're not sure about going to, clubs or whatever, where you would stick out like a sore thumb anyway. And B you don't know how to ask or invite a conversation. What kind of conversation do you have? What do you want to talk about?</p><p><strong>Helen Czerski: </strong>[00:03:36] So it's  not that you can't form friendships. It's more that, there are a few opportunities and you're possibly a bit fussier about, that's anecdotal entirely, but I think people spot what they want in a friend. Yeah. </p><p><strong>Robin Dunbar: </strong>[00:03:48] Yeah. I think this is what happens in this. So the overshoot in, in the late teens, early twenties is that w we look at it as a younger people being careful shoppers, they're checking around all the supermarkets to see what's available out there in terms of the possibilities for finding good friends and romantic partners and all that kind of thing.</p><p>And once they've had a look at what the market looks like, then they start to narrow down in their thirties because the other big thing that rather forces this. Narrowing down is if you reproduce and as all those who have young children will remember, babies and social life, absolutely incompatible.</p><p>If it takes a long time to emerge from it.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Robin Dunbar did an interview to coincide with his new book, and there are surprising depths to Dunbar's Number that isn't normally picked up by commentators.</p><p>Audio source: <a href="https://play.acast.com/s/intelligencesquared/thescienceoffriendship-withrobindunbarandhelenczerski">https://play.acast.com/s/intelligencesquared/thescienceoffriendship-withrobindunbarandhelenczerski</a></p><p><a href="https://twitter.com/swyx/status/1381628282311901187">Share this clip on Twitter!</a></p><p><strong>swyx: </strong>[00:00:00] Something I also learned about the Dunbar number is that it's very tied to age. We don't always stay at. 150, we start with about one or two wishes, our parents then we get to about five with our closest friends. Then in our twenties and thirties, we  overshoot and go to about 200, 250 people. By our thirties that drops to 150. And then into our sixties and seventies, it continues to decline. And there's an age related dynamic to this which i didn't really appreciate</p><p><strong>Helen Czerski: </strong>[00:00:30] Albert wants to know about the correlation between age and the ability to form friendships. And what's, why is there a connection between age and new friendships? And he also, I assume it's, he says at the end, I've personally found there to be a negative correlation which is. Diplomatic, I guess.</p><p><strong>Robin Dunbar: </strong>[00:00:47] Yeah. So I used to getting very close to home to what happens to be age. Yes. So actually you can think of this really as a sort of arc that you start out at birth and it's an arc, which involves the circles. So we do seem to acquire the circles of friendship as complete circles, as it were over time and correspondingly, we lose them as we age, but th the arc looks something like this.</p><p>You start out. With as in a core of about one and a half there, obviously your parents, as it were by about five, you can reach the five threshold. And then as you age, you can accrete the various layers as your social and cognitive skills developing, and you can handle them.</p><p>They want, it seems to happen is in the late teenager, early twenties. You overshoot as it were, but they commonly get up to about in terms of face-to-face and meaningful friendships, roundabout 200, 250 people. And then it's by the thirties that will cut down and drop to about 150, which is the sort of, obviously there's various individuals vary around these numbers, but these are the average numbers from about the thirties through to.</p><p>Perhaps the late sixties, it's very stable at about 150. And then you go into. This sort of period of terminal, I'm afraid decline from perhaps 65 70 onwards, where you gradually lose the layers and end up if you live long enough, backup one and a half. Again. Now that's a consequence of that end of losing people in your sort of layers dying, or maybe even moving away or becoming unavailable for other reasons.</p><p>And. If you were in your 20 somethings or teenager, if somebody moved away like that, you would simply replace them with somebody else. You would go to the usual venues that, that, where you meet people and you would find somebody else to add in and replace the missing person. I think what happens when you get to all this, the general sense in the literature is w w.</p><p>We've only done a small amount on on, on this aspect of it. Once you get to the older age, you just no longer have the motivation and the energy to get up and go to places where you're going to meet new people to fill out that. And also you're not sure what people. Talk about anymore, if they're younger than you or complete strangers who built up this cozy little world, which has been very stable in the latter decades of your life and you're embedded so much within that you're probably less well engaged with the wider community.</p><p>Than you would be when you're younger. So you don't, you're not sure about going to, clubs or whatever, where you would stick out like a sore thumb anyway. And B you don't know how to ask or invite a conversation. What kind of conversation do you have? What do you want to talk about?</p><p><strong>Helen Czerski: </strong>[00:03:36] So it's  not that you can't form friendships. It's more that, there are a few opportunities and you're possibly a bit fussier about, that's anecdotal entirely, but I think people spot what they want in a friend. Yeah. </p><p><strong>Robin Dunbar: </strong>[00:03:48] Yeah. I think this is what happens in this. So the overshoot in, in the late teens, early twenties is that w we look at it as a younger people being careful shoppers, they're checking around all the supermarkets to see what's available out there in terms of the possibilities for finding good friends and romantic partners and all that kind of thing.</p><p>And once they've had a look at what the market looks like, then they start to narrow down in their thirties because the other big thing that rather forces this. Narrowing down is if you reproduce and as all those who have young children will remember, babies and social life, absolutely incompatible.</p><p>If it takes a long time to emerge from it.</p>]]>
      </content:encoded>
      <pubDate>Tue, 13 Apr 2021 11:29:42 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7b28bcd7/91bb7bd6.mp3" length="4405099" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>272</itunes:duration>
      <itunes:summary>Dunbar's Number also varies by age - something to think about as we grow older and relate to people of different generations than us.</itunes:summary>
      <itunes:subtitle>Dunbar's Number also varies by age - something to think about as we grow older and relate to people of different generations than us.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Dunbar's Number: Pt 1 - Hierarchy</title>
      <itunes:episode>72</itunes:episode>
      <podcast:episode>72</podcast:episode>
      <itunes:title>Dunbar's Number: Pt 1 - Hierarchy</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c26f6800-f6dc-42f7-a6f7-f00ce4283c42</guid>
      <link>https://mixtape.swyx.io/episodes/robin-dunbar-on-dunbars-number-pt-1-hierarchy</link>
      <description>
        <![CDATA[<p>Robin Dunbar did an interview to coincide with his new book, and there are surprising depths to Dunbar's Number that isn't normally picked up by commentators.</p><p>Audio source: <a href="https://play.acast.com/s/intelligencesquared/thescienceoffriendship-withrobindunbarandhelenczerski">https://play.acast.com/s/intelligencesquared/thescienceoffriendship-withrobindunbarandhelenczerski</a></p><p><a href="https://twitter.com/swyx/status/1381628282311901187">Share this clip on Twitter!</a></p><p><strong>swyx: </strong>[00:00:00] I think people who work in community and social networks think a lot about Dunbar's Number, and i was pretty surprised to hear Robin Dunbar actually talk about it recently so here's a clip from his recent interview:</p><p><strong>Helen Czerski: </strong>[00:00:12] Let's get onto the numbers a little bit.  There are these numbers that seem to be surprisingly robust. Tell us a little bit about the hierarchical structure on what those numbers are. </p><p><strong>Robin Dunbar: </strong>[00:00:21] If you look at how often people  talk with their friends and extended family, what you find is. That you can string everybody out from the person who devote most time to the person who devote less time to, but actually it's not a sort of simple line of declining contact.</p><p>It's rather bumpy. And those bumps occur in various specific. Places which cause your social network, the sort of collection of friends and extended family, you have to look like a set of ripples on a pond. If you like, where a stone has been thrown. If you think of yourself as the stone, right in the center, you're surrounded by these ripples, which go further and further out.</p><p>And in fact the analogy is quite good because the inner most ripples are usually a bit higher than the outer, most ripples of getting towards flat as the energy dissipates. So the inner most layer, or the ones you devote most time to, in fact, you devote 40% of your total social effort to that inner core of just five people.</p><p>And then beyond that, you titrate your time, according to the value of the relationships in many ways. And you end up with these quite distinct layers and the layers count cumulatively you see. So each layer includes the layer inside it, but there  technically one and a half, right in the center, five, 15, 50, 150.</p><p>And then they extend beyond that 150 is your sort of natural social networks, but they extend beyond to 500, 1500, 5,000. That's the largest circle we know anything about. And it really seems to differentiate between. Completely anonymous people, people you've seen before somewhere, or you recognize the photo, but it's probably as much as we can actually cope with, but those layers, we pick them up.</p><p>Not only in face-to-face interactions, we pick them up in telephone databases, if you look at how often people phone each other. You can see it in Facebook, if you look at the frequency with which people post to named individuals. We've even picked it up on Twitter. Pretty much anything you look at. If you look at the structure of organizations, the structure of natural groupings of humans, you see the same layers.</p><p>They're extremely robust.</p><p><strong>swyx: </strong>[00:02:32] There's an implication here of how Dunbar communities form an us versus them approach. And Robin Dunbar actually proposes that there are some ways in which we find connection across very, very large groups.</p><p><strong>Helen Czerski: </strong>[00:02:43] You can't just have a group that gets bigger and bigger and bigger. Eventually it'll split into two groups. And even you say, around the dinner table, if you have eight people, it tends to split into two groups.</p><p>There's a lot of what feels like tribalism to me in society is a lot of us. And then you're all a lot or you're there a lot and a lot of people and I have to confess I'm one of them would just, wouldn't it be nice if everyone just stopped being in a tribe and just all got on, is that is nine nice that LIDAR of everyone.</p><p>Not belonging to a very strong, bonded social group and just, accepting people. Is that a pipe dream?  Are we programmed that there has to be an us under them at some points, because if you've got people in your social group by definition, there are people that are outside it. </p><p><strong>Robin Dunbar: </strong>[00:03:21] Partly obviously it's all the screaming stuff, but we also do it at a cognitive level, a psychological level, whereby we look for people who are rather similar to us, so-called homofeely effect, which is why we get these echo chamber effects.  We tend to like people and spend, want to spend those time with people who are similar to us and a whole tranche of in particular cultural dimensions, which we call the seven pillars of friendship.</p><p>And these are things like shared interests and shared moral views and shared sense of humor, shared musical tastes and so on and so forth. And it turns out that we're very good at building kind of mega communities out of one single dimension. So normally. With your nearest and dearest you'd perhaps share.</p><p>Six or seven of these seven pillars wisdom. So if you'd like to think of them as a supermarket barcode of your kind of interests in hyphen and so on, on your forehead or accepts that you speak them obviously, but sort of when you get down to the nether, reason regions of your social network, you might only share one or two, but being able to take one of those.</p><p>As the basis for creating friendships with what amount of friendships with strangers seems to be a skill that we've managed to develop quite effectively. So this is the thing </p><p><strong>Helen Czerski: </strong>[00:04:41] where, someone supports the same football team, or they play the same sport or it's that sort of thing.</p><p>That, that is enough that we're already automatically on the same side. We've got shortcut. Yep. </p><p><strong>Robin Dunbar: </strong>[00:04:50] Absolutely. And that's exactly what it is. It's a shortcut through get having to get to know them better paradoxically though. The one thing that seems to be particularly good at creating a sense of bondedness with a complete stranger is your musical taste.</p><p>So if they liked the same music as you boy, you're onto something good here. </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Robin Dunbar did an interview to coincide with his new book, and there are surprising depths to Dunbar's Number that isn't normally picked up by commentators.</p><p>Audio source: <a href="https://play.acast.com/s/intelligencesquared/thescienceoffriendship-withrobindunbarandhelenczerski">https://play.acast.com/s/intelligencesquared/thescienceoffriendship-withrobindunbarandhelenczerski</a></p><p><a href="https://twitter.com/swyx/status/1381628282311901187">Share this clip on Twitter!</a></p><p><strong>swyx: </strong>[00:00:00] I think people who work in community and social networks think a lot about Dunbar's Number, and i was pretty surprised to hear Robin Dunbar actually talk about it recently so here's a clip from his recent interview:</p><p><strong>Helen Czerski: </strong>[00:00:12] Let's get onto the numbers a little bit.  There are these numbers that seem to be surprisingly robust. Tell us a little bit about the hierarchical structure on what those numbers are. </p><p><strong>Robin Dunbar: </strong>[00:00:21] If you look at how often people  talk with their friends and extended family, what you find is. That you can string everybody out from the person who devote most time to the person who devote less time to, but actually it's not a sort of simple line of declining contact.</p><p>It's rather bumpy. And those bumps occur in various specific. Places which cause your social network, the sort of collection of friends and extended family, you have to look like a set of ripples on a pond. If you like, where a stone has been thrown. If you think of yourself as the stone, right in the center, you're surrounded by these ripples, which go further and further out.</p><p>And in fact the analogy is quite good because the inner most ripples are usually a bit higher than the outer, most ripples of getting towards flat as the energy dissipates. So the inner most layer, or the ones you devote most time to, in fact, you devote 40% of your total social effort to that inner core of just five people.</p><p>And then beyond that, you titrate your time, according to the value of the relationships in many ways. And you end up with these quite distinct layers and the layers count cumulatively you see. So each layer includes the layer inside it, but there  technically one and a half, right in the center, five, 15, 50, 150.</p><p>And then they extend beyond that 150 is your sort of natural social networks, but they extend beyond to 500, 1500, 5,000. That's the largest circle we know anything about. And it really seems to differentiate between. Completely anonymous people, people you've seen before somewhere, or you recognize the photo, but it's probably as much as we can actually cope with, but those layers, we pick them up.</p><p>Not only in face-to-face interactions, we pick them up in telephone databases, if you look at how often people phone each other. You can see it in Facebook, if you look at the frequency with which people post to named individuals. We've even picked it up on Twitter. Pretty much anything you look at. If you look at the structure of organizations, the structure of natural groupings of humans, you see the same layers.</p><p>They're extremely robust.</p><p><strong>swyx: </strong>[00:02:32] There's an implication here of how Dunbar communities form an us versus them approach. And Robin Dunbar actually proposes that there are some ways in which we find connection across very, very large groups.</p><p><strong>Helen Czerski: </strong>[00:02:43] You can't just have a group that gets bigger and bigger and bigger. Eventually it'll split into two groups. And even you say, around the dinner table, if you have eight people, it tends to split into two groups.</p><p>There's a lot of what feels like tribalism to me in society is a lot of us. And then you're all a lot or you're there a lot and a lot of people and I have to confess I'm one of them would just, wouldn't it be nice if everyone just stopped being in a tribe and just all got on, is that is nine nice that LIDAR of everyone.</p><p>Not belonging to a very strong, bonded social group and just, accepting people. Is that a pipe dream?  Are we programmed that there has to be an us under them at some points, because if you've got people in your social group by definition, there are people that are outside it. </p><p><strong>Robin Dunbar: </strong>[00:03:21] Partly obviously it's all the screaming stuff, but we also do it at a cognitive level, a psychological level, whereby we look for people who are rather similar to us, so-called homofeely effect, which is why we get these echo chamber effects.  We tend to like people and spend, want to spend those time with people who are similar to us and a whole tranche of in particular cultural dimensions, which we call the seven pillars of friendship.</p><p>And these are things like shared interests and shared moral views and shared sense of humor, shared musical tastes and so on and so forth. And it turns out that we're very good at building kind of mega communities out of one single dimension. So normally. With your nearest and dearest you'd perhaps share.</p><p>Six or seven of these seven pillars wisdom. So if you'd like to think of them as a supermarket barcode of your kind of interests in hyphen and so on, on your forehead or accepts that you speak them obviously, but sort of when you get down to the nether, reason regions of your social network, you might only share one or two, but being able to take one of those.</p><p>As the basis for creating friendships with what amount of friendships with strangers seems to be a skill that we've managed to develop quite effectively. So this is the thing </p><p><strong>Helen Czerski: </strong>[00:04:41] where, someone supports the same football team, or they play the same sport or it's that sort of thing.</p><p>That, that is enough that we're already automatically on the same side. We've got shortcut. Yep. </p><p><strong>Robin Dunbar: </strong>[00:04:50] Absolutely. And that's exactly what it is. It's a shortcut through get having to get to know them better paradoxically though. The one thing that seems to be particularly good at creating a sense of bondedness with a complete stranger is your musical taste.</p><p>So if they liked the same music as you boy, you're onto something good here. </p>]]>
      </content:encoded>
      <pubDate>Mon, 12 Apr 2021 11:16:40 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5e9d560d/9273f58d.mp3" length="5042169" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/KiIZ9N1q_Fh6m5Sq3X82ARPVEyYed3DSkv21fp3imoY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzUxNDc3My8x/NjE4MjQwNjAwLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>311</itunes:duration>
      <itunes:summary>There are more than one Dunbar Numbers: 1.5, 5, 15, 50, 150, 500, 1500, 5000.</itunes:summary>
      <itunes:subtitle>There are more than one Dunbar Numbers: 1.5, 5, 15, 50, 150, 500, 1500, 5000.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on Svelte — CodingCat Podcast</title>
      <itunes:episode>70</itunes:episode>
      <podcast:episode>70</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on Svelte — CodingCat Podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0b7054a6-62b7-48bc-ba80-dccd612eb8df</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-svelte-codingcat-podcast</link>
      <description>
        <![CDATA[<p>Video: <a href="https://www.youtube.com/watch?v=JfZm0tPUxjE">https://www.youtube.com/watch?v=JfZm0tPUxjE</a><br>Site: <a href="https://codingcat.dev/podcast/1-15-whats-up-with-svelte">https://codingcat.dev/podcast/1-15-whats-up-with-svelte</a></p><p><br>Details</p><p>Shawn or perhaps more popularly known as, Swyx, is a frequent writer and speaker best known for the <a href="https://swyx.io/LIP">Learn in Public</a> movement and recently published The <a href="https://learninpublic.org/">Coding Career Handbook</a> with more advice for engineers going from Junior to Senior. He has worked for Netlify and AWS and is also the co-host of the Svelte Radio podcast.</p><p>Questions</p><ol><li>Where are you living these days?</li><li>What is Svelte and how is it different from other frontend "frameworks"?</li><li>The website <a href="http://svelte.dev/">Svelte.dev</a> explains a lot about why I love Svelte. It says, write less code in languages you already know, compiles the framework away to a tiny vanilla JS bundle, and easy out of the box reactive state management. All of this sounds fantastic, so why are companies still choosing the other big 3 frameworks. Is there anything Svelte missing?</li><li>a. <a href="https://www.swyx.io/svelte-sites-react-apps/">https://www.swyx.io/svelte-sites-react-apps/</a></li><li>I saw you have a course on egghead on Design Systems with React and Typescript in Storybook. Do you think Svelte would be a good choice when building a design system since it is so close to base HTML?</li><li>Built in animations and actions out of the box are 2 things that really make Svelte stand out for me. Can you explain more about what actions are and how you use them in Svelte?</li><li>a. <a href="https://github.com/sw-yx/svelte-actions">https://github.com/sw-yx/svelte-actions</a></li><li>The Svelte docs are really nice, but when it comes to video tutorials there isn't much out there. Where would you tell people to go that wanted to get started learning Svelte and would you ever think about creating a course for Svelte?</li><li>We've all heard the rumors that SvelteKit is coming soon and I know you don't work on that specifically. But, with this new solution coming out that will supposedly handle static site generation and server side rendering, do you know if Sapper is going away or what is happening there?</li></ol><p><br>Additional Links Mentioned</p><ul><li><a href="https://sveltesociety.dev/">https://sveltesociety.dev/</a></li><li><a href="https://github.com/sw-yx/svelte-actions">https://github.com/sw-yx/svelte-actions</a></li><li><a href="https://svelte.dev/">https://svelte.dev/</a></li><li><a href="https://svelte.dev/examples#actions">https://svelte.dev/examples#actions</a></li><li><a href="https://www.svelteradio.com/">https://www.svelteradio.com/</a></li><li><a href="https://egghead.io/courses/getting-started-with-svelte-3-05a8541a">https://egghead.io/courses/getting-started-with-svelte-3-05a8541a</a></li><li><a href="https://frontendmasters.com/courses/svelte/">https://frontendmasters.com/courses/svelte/</a></li><li><a href="https://www.youtube.com/channel/UCZSr5B0l07JXK2FIeWA0-jw">https://www.youtube.com/channel/UCZSr5B0l07JXK2FIeWA0-jw</a></li><li><a href="https://sveltesummit.com/">https://sveltesummit.com/</a></li><li><a href="https://podrocket.logrocket.com/swyx">https://podrocket.logrocket.com/swyx</a></li><li><a href="https://svelte.dev/blog/whats-the-deal-with-sveltekit">https://svelte.dev/blog/whats-the-deal-with-sveltekit</a></li></ul><p><strong>Purrfect Picks</strong></p><p><br>These are fun picks of the week. Maybe something you bought online, a great show you are currently watching, or that last book that you thought was amazing.</p><p><br>Shawn Wang</p><ul><li><a href="https://threejs-journey.xyz/">Threejs Journey</a></li></ul><p><br>Brittney Postma</p><ul><li><a href="https://www.swyx.io/svelte-sites-react-apps/">https://www.swyx.io/svelte-sites-react-apps/</a></li><li>Draggable Kanban App with Svelte - <a href="https://www.youtube.com/watch?v=mcaYol_XFk4&amp;t=1529s">https://www.youtube.com/watch?v=mcaYol_XFk4&amp;t=1529s</a></li></ul><p><br>Alex Patterson</p><ul><li><a href="https://undraw.co/">https://undraw.co/</a></li><li><a href="https://github.com/sw-yx/spark-joy/blob/master/README.md#illustrations">https://github.com/sw-yx/spark-joy/blob/master/README.md#illustrations</a></li></ul><p><br><strong>Transcript</strong></p><p><strong>Alex Patterson: </strong>[00:00:00] Welcome back. Perfect peeps to perfect ad dev today on the show we have Shawn Wang also known as Swyx. Hey Shawn, how's it going? </p><p><strong>swyx: </strong>[00:00:11] Hey, thanks for having me. Yeah, happy to be here.</p><p><strong>Alex Patterson: </strong>[00:00:15] Thanks. Thanks for coming on. A little bit about Shawn, or perhaps popular known as Swyx is a frequent writer and speaker best known for the learning public movement. And recently published the coding career handbook with more advice for engineers going from junior to senior, he has worked for Netlify AWS and is also the co-host of felt radio podcasts. That was quite a bit of stuff.</p><p><strong>swyx: </strong>[00:00:39] Yeah. Is that too long of a bio? I've been thinking about cutting it down?</p><p><br><strong>Alex Patterson: </strong>[00:00:42] I don't think so. I think it's perfect. </p><p>Honestly, I really like busy. </p><p><br><strong>Brittney Postma: </strong>[00:00:47] That's really cool. We like </p><p><br><strong>swyx: </strong>[00:00:48] all the content. Okay. Making up for lost time. I was a career changer, so from 2011 to 2017, I was finance. And now I'm trying to make up for it.</p><p><br><strong>Alex Patterson: </strong>[00:00:59] I think you're doing a great job. You've probably leaped over a lot of us. So I probably varied deleted as I always tend to do, because I'm just so excited about the guests. Usually not as much, well equally as the sidle and subjects. So, today we're talking about what's up with felt. And possibly some things there.</p><p>Brittany will probably lead a lot of this conversation today. Folks, you probably hear too much from me, but Brittany loves fell. And so, I'm going to let her take charge on this one quite a bit. The only things that I want to know before we dive in is felt where are you these days? Are you at home or where are you? </p><p><br><strong>swyx: </strong>[00:01:32] Not for those watching on video. This is clearly not daylight.  It is 3:00 AM my time in Singapore. And basically this is where I was born and raised and where my family lives. Normally I live in New York but. You know exactly a year ago, I fled New York because I wasn't sure if the healthcare system could take me if I got COVID.</p><p>So I came back to the only place I knew, which is here. And I've been here. It was supposed to be like, I actually packed for like two months and I left all my stuff in my apartment and I was like, it's a short trip. It's fine. And now I'm still here. Repeatedly. It's </p><p><br><strong>Brittney Postma: </strong>[00:02:06] crazy. That's exactly how we all felt like it's going to be over in a couple months.</p><p>Like, let's just do this for now and then no, we're still here a year later that you got to go back to the family. </p><p><strong>swyx: </strong>[00:02:19] I've lived through this I've lived through SARS which actually shut down schools here in Asia for a while. And I think Americans don't know how it is. So maybe, I do think that you ha you don't take it as seriously if you haven't been exposed to it.</p><p>But like everyone everyone of us in Asia knew exactly what to do. And we just did, follow the playbook. But it was over in two, three months. It wasn't like, We were scared. I was scared for ...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Video: <a href="https://www.youtube.com/watch?v=JfZm0tPUxjE">https://www.youtube.com/watch?v=JfZm0tPUxjE</a><br>Site: <a href="https://codingcat.dev/podcast/1-15-whats-up-with-svelte">https://codingcat.dev/podcast/1-15-whats-up-with-svelte</a></p><p><br>Details</p><p>Shawn or perhaps more popularly known as, Swyx, is a frequent writer and speaker best known for the <a href="https://swyx.io/LIP">Learn in Public</a> movement and recently published The <a href="https://learninpublic.org/">Coding Career Handbook</a> with more advice for engineers going from Junior to Senior. He has worked for Netlify and AWS and is also the co-host of the Svelte Radio podcast.</p><p>Questions</p><ol><li>Where are you living these days?</li><li>What is Svelte and how is it different from other frontend "frameworks"?</li><li>The website <a href="http://svelte.dev/">Svelte.dev</a> explains a lot about why I love Svelte. It says, write less code in languages you already know, compiles the framework away to a tiny vanilla JS bundle, and easy out of the box reactive state management. All of this sounds fantastic, so why are companies still choosing the other big 3 frameworks. Is there anything Svelte missing?</li><li>a. <a href="https://www.swyx.io/svelte-sites-react-apps/">https://www.swyx.io/svelte-sites-react-apps/</a></li><li>I saw you have a course on egghead on Design Systems with React and Typescript in Storybook. Do you think Svelte would be a good choice when building a design system since it is so close to base HTML?</li><li>Built in animations and actions out of the box are 2 things that really make Svelte stand out for me. Can you explain more about what actions are and how you use them in Svelte?</li><li>a. <a href="https://github.com/sw-yx/svelte-actions">https://github.com/sw-yx/svelte-actions</a></li><li>The Svelte docs are really nice, but when it comes to video tutorials there isn't much out there. Where would you tell people to go that wanted to get started learning Svelte and would you ever think about creating a course for Svelte?</li><li>We've all heard the rumors that SvelteKit is coming soon and I know you don't work on that specifically. But, with this new solution coming out that will supposedly handle static site generation and server side rendering, do you know if Sapper is going away or what is happening there?</li></ol><p><br>Additional Links Mentioned</p><ul><li><a href="https://sveltesociety.dev/">https://sveltesociety.dev/</a></li><li><a href="https://github.com/sw-yx/svelte-actions">https://github.com/sw-yx/svelte-actions</a></li><li><a href="https://svelte.dev/">https://svelte.dev/</a></li><li><a href="https://svelte.dev/examples#actions">https://svelte.dev/examples#actions</a></li><li><a href="https://www.svelteradio.com/">https://www.svelteradio.com/</a></li><li><a href="https://egghead.io/courses/getting-started-with-svelte-3-05a8541a">https://egghead.io/courses/getting-started-with-svelte-3-05a8541a</a></li><li><a href="https://frontendmasters.com/courses/svelte/">https://frontendmasters.com/courses/svelte/</a></li><li><a href="https://www.youtube.com/channel/UCZSr5B0l07JXK2FIeWA0-jw">https://www.youtube.com/channel/UCZSr5B0l07JXK2FIeWA0-jw</a></li><li><a href="https://sveltesummit.com/">https://sveltesummit.com/</a></li><li><a href="https://podrocket.logrocket.com/swyx">https://podrocket.logrocket.com/swyx</a></li><li><a href="https://svelte.dev/blog/whats-the-deal-with-sveltekit">https://svelte.dev/blog/whats-the-deal-with-sveltekit</a></li></ul><p><strong>Purrfect Picks</strong></p><p><br>These are fun picks of the week. Maybe something you bought online, a great show you are currently watching, or that last book that you thought was amazing.</p><p><br>Shawn Wang</p><ul><li><a href="https://threejs-journey.xyz/">Threejs Journey</a></li></ul><p><br>Brittney Postma</p><ul><li><a href="https://www.swyx.io/svelte-sites-react-apps/">https://www.swyx.io/svelte-sites-react-apps/</a></li><li>Draggable Kanban App with Svelte - <a href="https://www.youtube.com/watch?v=mcaYol_XFk4&amp;t=1529s">https://www.youtube.com/watch?v=mcaYol_XFk4&amp;t=1529s</a></li></ul><p><br>Alex Patterson</p><ul><li><a href="https://undraw.co/">https://undraw.co/</a></li><li><a href="https://github.com/sw-yx/spark-joy/blob/master/README.md#illustrations">https://github.com/sw-yx/spark-joy/blob/master/README.md#illustrations</a></li></ul><p><br><strong>Transcript</strong></p><p><strong>Alex Patterson: </strong>[00:00:00] Welcome back. Perfect peeps to perfect ad dev today on the show we have Shawn Wang also known as Swyx. Hey Shawn, how's it going? </p><p><strong>swyx: </strong>[00:00:11] Hey, thanks for having me. Yeah, happy to be here.</p><p><strong>Alex Patterson: </strong>[00:00:15] Thanks. Thanks for coming on. A little bit about Shawn, or perhaps popular known as Swyx is a frequent writer and speaker best known for the learning public movement. And recently published the coding career handbook with more advice for engineers going from junior to senior, he has worked for Netlify AWS and is also the co-host of felt radio podcasts. That was quite a bit of stuff.</p><p><strong>swyx: </strong>[00:00:39] Yeah. Is that too long of a bio? I've been thinking about cutting it down?</p><p><br><strong>Alex Patterson: </strong>[00:00:42] I don't think so. I think it's perfect. </p><p>Honestly, I really like busy. </p><p><br><strong>Brittney Postma: </strong>[00:00:47] That's really cool. We like </p><p><br><strong>swyx: </strong>[00:00:48] all the content. Okay. Making up for lost time. I was a career changer, so from 2011 to 2017, I was finance. And now I'm trying to make up for it.</p><p><br><strong>Alex Patterson: </strong>[00:00:59] I think you're doing a great job. You've probably leaped over a lot of us. So I probably varied deleted as I always tend to do, because I'm just so excited about the guests. Usually not as much, well equally as the sidle and subjects. So, today we're talking about what's up with felt. And possibly some things there.</p><p>Brittany will probably lead a lot of this conversation today. Folks, you probably hear too much from me, but Brittany loves fell. And so, I'm going to let her take charge on this one quite a bit. The only things that I want to know before we dive in is felt where are you these days? Are you at home or where are you? </p><p><br><strong>swyx: </strong>[00:01:32] Not for those watching on video. This is clearly not daylight.  It is 3:00 AM my time in Singapore. And basically this is where I was born and raised and where my family lives. Normally I live in New York but. You know exactly a year ago, I fled New York because I wasn't sure if the healthcare system could take me if I got COVID.</p><p>So I came back to the only place I knew, which is here. And I've been here. It was supposed to be like, I actually packed for like two months and I left all my stuff in my apartment and I was like, it's a short trip. It's fine. And now I'm still here. Repeatedly. It's </p><p><br><strong>Brittney Postma: </strong>[00:02:06] crazy. That's exactly how we all felt like it's going to be over in a couple months.</p><p>Like, let's just do this for now and then no, we're still here a year later that you got to go back to the family. </p><p><strong>swyx: </strong>[00:02:19] I've lived through this I've lived through SARS which actually shut down schools here in Asia for a while. And I think Americans don't know how it is. So maybe, I do think that you ha you don't take it as seriously if you haven't been exposed to it.</p><p>But like everyone everyone of us in Asia knew exactly what to do. And we just did, follow the playbook. But it was over in two, three months. It wasn't like, We were scared. I was scared for ...</p>]]>
      </content:encoded>
      <pubDate>Sat, 10 Apr 2021 01:00:00 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/u1UcChYMQkLvygp9lIJ3yQ1CmNEyozyNazvyn6ngiII/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzUxMTIzNS8x/NjE3ODE1ODg0LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>2495</itunes:duration>
      <itunes:summary>I joined the CodingCat.dev duo to talk all things Svelte, SvelteKit, Svelte Society, Storybook and the Third Age of JavaScript!</itunes:summary>
      <itunes:subtitle>I joined the CodingCat.dev duo to talk all things Svelte, SvelteKit, Svelte Society, Storybook and the Third Age of JavaScript!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Webflow's Near Death Experience</title>
      <itunes:episode>71</itunes:episode>
      <podcast:episode>71</podcast:episode>
      <itunes:title>Webflow's Near Death Experience</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9b2e27c6-89e4-47ac-8cdb-1277e1275c4b</guid>
      <link>https://mixtape.swyx.io/episodes/webflows-near-death-experience</link>
      <description>
        <![CDATA[<p>Today <a href="https://news.crunchbase.com/news/webflow-raises-140m-hits-2-1b-valuation/">Webflow is valued at 2 billion</a>, profitable, and is a leader of the No Code movement.</p><p><a href="https://twitter.com/swyx/status/1380084856084783106?s=20"><em>Share this on Twitter</em></a><br> <br>Vlad's Webflow Journey: <a href="https://twitter.com/callmevlad/status/1095333269946621958">https://twitter.com/callmevlad/status/1095333269946621958</a></p><p>Audio source: <a href="https://saastr.libsyn.com/saastr-438-webflow-ceo-vlad-magdalin-on-building-an-enduring-company-one-hard-lesson-at-a-time">https://saastr.libsyn.com/saastr-438-webflow-ceo-vlad-magdalin-on-building-an-enduring-company-one-hard-lesson-at-a-time</a></p><p><strong>swyx: </strong>[00:00:00] Vlad Magdalin started Webflow and his story , starting it several times over 16 years is when it's super inspiring and also just jaw dropping. He told a little bit of it in the SaaStr podcast, and I encourage you to listen to the whole story, but here's a clip where it really got to the wire. <br></p><p><strong>Vlad Magdalin: </strong>[00:00:16] I sold all the stock that I could, that I had at Intuit had basically my entire life savings, which total about 20 grand with the stock sales and poured it all into the company and got my wife on board. Got her convinced that, we were going to raise a ton of funding and a couple months, and it was off to the races.</p><p>My brother Sergey moved into our tiny little condo where we had our kids' room that we cleaned out that he crashed on the floor. We somehow had this kind of perception that we had to do all of this stuff to run a startup. Like we spent half a day in a park taking professional headshots, even though we didn't have a product, we didn't have a website.</p><p>We didn't have anybody who cared about like what we were building, but we just like somehow had this checkbook, like. List of things in our minds around like what real startups do. But in retrospect it was silly. And then we thought that, Hey, we have almost unlimited money.</p><p>That's what it felt like at the time we have 20 grand that's in this business account. And what do you do with that first by brand new Mac books, which is exactly what we did. And here's my wife, the voice of reason saying is that the. The best idea and me rationalizing.</p><p>Yeah. Like you need to have the best equipment to, to make the house, but don't worry. We're going to do this Kickstarter and we're going to raise 300 grand and everyone's going to love this product and it's going to buy into it. So, of course we pour in something like $12,000 into this Kickstarter video.</p><p>We have to rent like this massive flat that looks like modern. We record this entire video around the idea of what flow, the product we're going to build. And of course it's like a plea to the Kickstarter users from other videos that we've seen that were successful. So at this point, most of our money is gone.</p><p>We even had like this, the guy convinced us to do a little bit keyboard, cat impression that surgery almost. Made on the internet, but I'm glad we spared the world from that happening. And then reality started to hit at this point. We're almost out of money, but we still have all this optimism that we're going to post a Kickstarter.</p><p>It's going to go bonkers. We're going to get all this money and we're going to build the product, et cetera. And on that emotional high, we decided to apply to YC thinking that, Hey, we have this great idea. We have this Kickstarter video that we're about to put up. And in the matter of two days, we got both a rejection from my saying that, they're not open to interviewing us in that round.</p><p>And the Kickstarter telling us. Hey, actually, we don't support SAS software. It either has to be downloadable or it has to be something that you physically shipped to people. And of course our entire videos, like, Hey Kickstarter, Hey kicks like you can't just like ad-lib or Madlib Indiegogo in or something like that through post-production.</p><p>It was essentially a completely shot project that we had to throw away. So we went into like just deep work mode, two, we moved to this place called the hacker dojo, which is. Completely free, but also pretty, you had to fight for space and had to be there like super early in the day to get a table to work on.</p><p>And then. We're at the precipice of like nothing's working, we got rejected from ICU. This Kickstarter doesn't work. And right at the end of the year of 2012, my daughter gets really sick and with a life-threatening condition. And of course, when we started the company in September I had personally made the calculation of like, Hey families, healthy kids are young.</p><p>If something happens, like, all we really need is catastrophic health insurance. So our health insurance was of the variety where it's like a. 10 $15,000 deductible where just the tests alone to figure out what kind of surgery she'll need came to like $12,000 or whatever. And because it's close to the end of the year before the surgery actually happens, it rolls over to January 1st and the deductible resets and all of a sudden, like we're completely out of money.</p><p>I'm borrowing money on credit cards. Things are really tense at home. Thankfully, we're able to borrow enough to like pay for the surgery. And she's perfectly fine now. But things are getting so, so tense that we're just like scraping together money. We sold the family car that we had a little bit of equity and converted it to a really cheap lease and then surgery.</p><p>And I figured out. Just to survive on the company front. We found this restaurant called OODA Moss, where four for $8 and 30 cents. You could order one fajita plate that came with two sort of like fajitas, but enough raw materials to make two burritos. So that was our daily sustenance. We were just like go to this place once a day have those have an $8 and 30 cents.</p><p>Meals expense per day. And that was keeping us going. And the thing that really brought it home, like the one gift my wife gave me that Christmas. Cause that's how things felt at home was this placard, like this thing where this frame $20 bill that said in case of emergency break glass, and we were such a like hanging on by a thread where we started talking about.</p><p>Like Sergey, my brother, and moving back to San Diego, getting his job back. I was already talking to, into a colleagues to figure out if there's a place back for me at Intuit so that we can Moonlight on the side. So big, huge lesson there. Even though we didn't have that much cash, it felt like, we had enough that it didn't give us this sense of.</p><p>Frugality and sense of scarcity that we just in retrospect wasted it on these large projects, not really thinking carefully. So I would encourage every startup, like whatever cash you have, cash is King. Like it's something that gives you not just a lifeline but also the ability to To make core decisions on things that you truly need, and also read the freaking terms of service, cause that is something I still regret not doing to this day.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Today <a href="https://news.crunchbase.com/news/webflow-raises-140m-hits-2-1b-valuation/">Webflow is valued at 2 billion</a>, profitable, and is a leader of the No Code movement.</p><p><a href="https://twitter.com/swyx/status/1380084856084783106?s=20"><em>Share this on Twitter</em></a><br> <br>Vlad's Webflow Journey: <a href="https://twitter.com/callmevlad/status/1095333269946621958">https://twitter.com/callmevlad/status/1095333269946621958</a></p><p>Audio source: <a href="https://saastr.libsyn.com/saastr-438-webflow-ceo-vlad-magdalin-on-building-an-enduring-company-one-hard-lesson-at-a-time">https://saastr.libsyn.com/saastr-438-webflow-ceo-vlad-magdalin-on-building-an-enduring-company-one-hard-lesson-at-a-time</a></p><p><strong>swyx: </strong>[00:00:00] Vlad Magdalin started Webflow and his story , starting it several times over 16 years is when it's super inspiring and also just jaw dropping. He told a little bit of it in the SaaStr podcast, and I encourage you to listen to the whole story, but here's a clip where it really got to the wire. <br></p><p><strong>Vlad Magdalin: </strong>[00:00:16] I sold all the stock that I could, that I had at Intuit had basically my entire life savings, which total about 20 grand with the stock sales and poured it all into the company and got my wife on board. Got her convinced that, we were going to raise a ton of funding and a couple months, and it was off to the races.</p><p>My brother Sergey moved into our tiny little condo where we had our kids' room that we cleaned out that he crashed on the floor. We somehow had this kind of perception that we had to do all of this stuff to run a startup. Like we spent half a day in a park taking professional headshots, even though we didn't have a product, we didn't have a website.</p><p>We didn't have anybody who cared about like what we were building, but we just like somehow had this checkbook, like. List of things in our minds around like what real startups do. But in retrospect it was silly. And then we thought that, Hey, we have almost unlimited money.</p><p>That's what it felt like at the time we have 20 grand that's in this business account. And what do you do with that first by brand new Mac books, which is exactly what we did. And here's my wife, the voice of reason saying is that the. The best idea and me rationalizing.</p><p>Yeah. Like you need to have the best equipment to, to make the house, but don't worry. We're going to do this Kickstarter and we're going to raise 300 grand and everyone's going to love this product and it's going to buy into it. So, of course we pour in something like $12,000 into this Kickstarter video.</p><p>We have to rent like this massive flat that looks like modern. We record this entire video around the idea of what flow, the product we're going to build. And of course it's like a plea to the Kickstarter users from other videos that we've seen that were successful. So at this point, most of our money is gone.</p><p>We even had like this, the guy convinced us to do a little bit keyboard, cat impression that surgery almost. Made on the internet, but I'm glad we spared the world from that happening. And then reality started to hit at this point. We're almost out of money, but we still have all this optimism that we're going to post a Kickstarter.</p><p>It's going to go bonkers. We're going to get all this money and we're going to build the product, et cetera. And on that emotional high, we decided to apply to YC thinking that, Hey, we have this great idea. We have this Kickstarter video that we're about to put up. And in the matter of two days, we got both a rejection from my saying that, they're not open to interviewing us in that round.</p><p>And the Kickstarter telling us. Hey, actually, we don't support SAS software. It either has to be downloadable or it has to be something that you physically shipped to people. And of course our entire videos, like, Hey Kickstarter, Hey kicks like you can't just like ad-lib or Madlib Indiegogo in or something like that through post-production.</p><p>It was essentially a completely shot project that we had to throw away. So we went into like just deep work mode, two, we moved to this place called the hacker dojo, which is. Completely free, but also pretty, you had to fight for space and had to be there like super early in the day to get a table to work on.</p><p>And then. We're at the precipice of like nothing's working, we got rejected from ICU. This Kickstarter doesn't work. And right at the end of the year of 2012, my daughter gets really sick and with a life-threatening condition. And of course, when we started the company in September I had personally made the calculation of like, Hey families, healthy kids are young.</p><p>If something happens, like, all we really need is catastrophic health insurance. So our health insurance was of the variety where it's like a. 10 $15,000 deductible where just the tests alone to figure out what kind of surgery she'll need came to like $12,000 or whatever. And because it's close to the end of the year before the surgery actually happens, it rolls over to January 1st and the deductible resets and all of a sudden, like we're completely out of money.</p><p>I'm borrowing money on credit cards. Things are really tense at home. Thankfully, we're able to borrow enough to like pay for the surgery. And she's perfectly fine now. But things are getting so, so tense that we're just like scraping together money. We sold the family car that we had a little bit of equity and converted it to a really cheap lease and then surgery.</p><p>And I figured out. Just to survive on the company front. We found this restaurant called OODA Moss, where four for $8 and 30 cents. You could order one fajita plate that came with two sort of like fajitas, but enough raw materials to make two burritos. So that was our daily sustenance. We were just like go to this place once a day have those have an $8 and 30 cents.</p><p>Meals expense per day. And that was keeping us going. And the thing that really brought it home, like the one gift my wife gave me that Christmas. Cause that's how things felt at home was this placard, like this thing where this frame $20 bill that said in case of emergency break glass, and we were such a like hanging on by a thread where we started talking about.</p><p>Like Sergey, my brother, and moving back to San Diego, getting his job back. I was already talking to, into a colleagues to figure out if there's a place back for me at Intuit so that we can Moonlight on the side. So big, huge lesson there. Even though we didn't have that much cash, it felt like, we had enough that it didn't give us this sense of.</p><p>Frugality and sense of scarcity that we just in retrospect wasted it on these large projects, not really thinking carefully. So I would encourage every startup, like whatever cash you have, cash is King. Like it's something that gives you not just a lifeline but also the ability to To make core decisions on things that you truly need, and also read the freaking terms of service, cause that is something I still regret not doing to this day.</p>]]>
      </content:encoded>
      <pubDate>Thu, 08 Apr 2021 04:00:00 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/05214fa7/f85036e8.mp3" length="5477945" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>339</itunes:duration>
      <itunes:summary>CEO Vlad Magdalin tells the story of how he put his life savings into Webflow and almost lost it all.</itunes:summary>
      <itunes:subtitle>CEO Vlad Magdalin tells the story of how he put his life savings into Webflow and almost lost it all.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Past, Present, Future of No-Code</title>
      <itunes:episode>69</itunes:episode>
      <podcast:episode>69</podcast:episode>
      <itunes:title>Past, Present, Future of No-Code</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">28e109e3-73c3-4992-ba63-c4d346472768</guid>
      <link>https://mixtape.swyx.io/episodes/past-present-future-of-no-code</link>
      <description>
        <![CDATA[<p>Emmanuel Straschnov (@estraschnov) is the founder and co-CEO of Bubble.</p><p>Audio source: <a href="https://www.spreaker.com/user/10197011/how-no-code-is-enabling-entrepreneurship">https://www.spreaker.com/user/10197011/how-no-code-is-enabling-entrepreneurship</a></p><p><strong>swyx: </strong>[00:00:00] I've always been interested in no-code and I think it's a pretty cool to see <strong>Emmanuel Straschnov</strong> give a brief overview of the past present and future of no-code on a recent podcast with a village global. So here he is </p><p><strong>Erik Torenberg: </strong>[00:00:16] Emmanuel. I'm really intrigued because you started this so early. Give a little bit of the overview of the different phases of sort of no code acceptance.</p><p>Like what were the inflection points by which it became much more accepted and much more prominent and ineffective. </p><p><br><strong>Emmanuel Straschnov: </strong>[00:00:33] So the very first phase for us, I mean, between 2012 and 2014 was, wait, why are you doing this? Squarespace is already here. And it's great. So that was the first phase where you had to explain.</p><p>Yeah, I mean, Squarespace is great, but if you want to start Airbnb, you can do it on square Squarespace. So that's what we're working on, but that was not necessarily a messaging that was working very well because the product was not ready yet. Like no code is very much something that until you have a great product to show people are not going to believe it.</p><p>Okay, then we have the community of early adopters starting in 2015. Uh, in fact, our first visible launch on product hunt, uh, in October, 2015, that went very well. I think, I mean, you know, Eric product did very well. So then I think we got on our first week, maybe like 2000 votes or something, which back then was a lot at that point in 2015.</p><p>And so that was a committee of early adopters. Playing with it. Most engineers were like, this is never going to work. Uh, but you know, product people or non-technical product people in particular started being a little bit more excited about it. And then I think it's toward the end of 2018 where the community of, uh, early adopters, you know, Ben also heart of product.</p><p>And like also also the macropod people started, you know, communicating more about educating the market about no-code. Turned it into the point where early 2019, when you're what Ryan Hoover, it's a lot of product and people here. Uh, Ryan Hoover wrote that post about no code where it started being much more on the map as an interesting way to build things.</p><p>And then it really blew up, at least from what we could see right at the beginning of COVID where I think it was not necessarily, there's no logical relation to that, except that people had just more time to learn things. And so they had an opportunity opportunity to start spending time learning new tools.</p><p>And at that point, the tools were just good enough that it became what it is today, where today I hear investors. When people pitch them, Hey, I'm building this. I have like 2 million of AR and spit on bubble. People are not going to be like, Oh, I can't invest in this. It's built on the code. People are like, okay, show me what you have.</p><p>Um, and so we're not that maturity stage yet. I mean that we'll consider maturity where engineers use Bo no-code themselves, you know, to build things. And we probably need to wait another couple of years to get there, but we suddenly getting to a point where people are not surprised anymore. When you tell them you're building a no code.</p><p><strong>Erik Torenberg: </strong>[00:02:56] Yeah. You were saying that the why now is, is partially that people have have more time. Where's the, where's it going? Uh, how do you expect to evolve in the next, uh, the next few years? </p><p><strong>Emmanuel Straschnov: </strong>[00:03:06] W what I'm hoping, I think that's where it's going. It's also like a vision I have. So, you know, I hope it turns out to be true.</p><p>My hope is that five years from now, we don't talk about no code anymore. And it's just, he knows the way to build things similarly to, you know, Ruby on rails. Uh, react became the new way to build things. You don't have that many people who use, you know, C plus plus to do things it's like, low-level right.</p><p>And so I'm hoping that five years from now, so default stack will be a local platform, hopefully bubble. But if it's not us, I hope it's someone else because it's very much some things that world needs. And then engineers will just be part of the picture when something new is needed and they need to extend the platform with code that's where I hope it's going.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Emmanuel Straschnov (@estraschnov) is the founder and co-CEO of Bubble.</p><p>Audio source: <a href="https://www.spreaker.com/user/10197011/how-no-code-is-enabling-entrepreneurship">https://www.spreaker.com/user/10197011/how-no-code-is-enabling-entrepreneurship</a></p><p><strong>swyx: </strong>[00:00:00] I've always been interested in no-code and I think it's a pretty cool to see <strong>Emmanuel Straschnov</strong> give a brief overview of the past present and future of no-code on a recent podcast with a village global. So here he is </p><p><strong>Erik Torenberg: </strong>[00:00:16] Emmanuel. I'm really intrigued because you started this so early. Give a little bit of the overview of the different phases of sort of no code acceptance.</p><p>Like what were the inflection points by which it became much more accepted and much more prominent and ineffective. </p><p><br><strong>Emmanuel Straschnov: </strong>[00:00:33] So the very first phase for us, I mean, between 2012 and 2014 was, wait, why are you doing this? Squarespace is already here. And it's great. So that was the first phase where you had to explain.</p><p>Yeah, I mean, Squarespace is great, but if you want to start Airbnb, you can do it on square Squarespace. So that's what we're working on, but that was not necessarily a messaging that was working very well because the product was not ready yet. Like no code is very much something that until you have a great product to show people are not going to believe it.</p><p>Okay, then we have the community of early adopters starting in 2015. Uh, in fact, our first visible launch on product hunt, uh, in October, 2015, that went very well. I think, I mean, you know, Eric product did very well. So then I think we got on our first week, maybe like 2000 votes or something, which back then was a lot at that point in 2015.</p><p>And so that was a committee of early adopters. Playing with it. Most engineers were like, this is never going to work. Uh, but you know, product people or non-technical product people in particular started being a little bit more excited about it. And then I think it's toward the end of 2018 where the community of, uh, early adopters, you know, Ben also heart of product.</p><p>And like also also the macropod people started, you know, communicating more about educating the market about no-code. Turned it into the point where early 2019, when you're what Ryan Hoover, it's a lot of product and people here. Uh, Ryan Hoover wrote that post about no code where it started being much more on the map as an interesting way to build things.</p><p>And then it really blew up, at least from what we could see right at the beginning of COVID where I think it was not necessarily, there's no logical relation to that, except that people had just more time to learn things. And so they had an opportunity opportunity to start spending time learning new tools.</p><p>And at that point, the tools were just good enough that it became what it is today, where today I hear investors. When people pitch them, Hey, I'm building this. I have like 2 million of AR and spit on bubble. People are not going to be like, Oh, I can't invest in this. It's built on the code. People are like, okay, show me what you have.</p><p>Um, and so we're not that maturity stage yet. I mean that we'll consider maturity where engineers use Bo no-code themselves, you know, to build things. And we probably need to wait another couple of years to get there, but we suddenly getting to a point where people are not surprised anymore. When you tell them you're building a no code.</p><p><strong>Erik Torenberg: </strong>[00:02:56] Yeah. You were saying that the why now is, is partially that people have have more time. Where's the, where's it going? Uh, how do you expect to evolve in the next, uh, the next few years? </p><p><strong>Emmanuel Straschnov: </strong>[00:03:06] W what I'm hoping, I think that's where it's going. It's also like a vision I have. So, you know, I hope it turns out to be true.</p><p>My hope is that five years from now, we don't talk about no code anymore. And it's just, he knows the way to build things similarly to, you know, Ruby on rails. Uh, react became the new way to build things. You don't have that many people who use, you know, C plus plus to do things it's like, low-level right.</p><p>And so I'm hoping that five years from now, so default stack will be a local platform, hopefully bubble. But if it's not us, I hope it's someone else because it's very much some things that world needs. And then engineers will just be part of the picture when something new is needed and they need to extend the platform with code that's where I hope it's going.</p>]]>
      </content:encoded>
      <pubDate>Tue, 06 Apr 2021 22:13:37 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5440f309/4c8ebad7.mp3" length="9110541" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>226</itunes:duration>
      <itunes:summary>Emmanuel Straschnov recaps the last 8 years for us and where no-code is going</itunes:summary>
      <itunes:subtitle>Emmanuel Straschnov recaps the last 8 years for us and where no-code is going</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Set Explicit Help Timeouts</title>
      <itunes:episode>68</itunes:episode>
      <podcast:episode>68</podcast:episode>
      <itunes:title>Set Explicit Help Timeouts</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b2e78991-9b07-4e97-9bed-6dbb7428b839</guid>
      <link>https://mixtape.swyx.io/episodes/set-explicit-help-timeouts</link>
      <description>
        <![CDATA[<p>This is the narrated version of my latest blogpost.<br></p><p><b><a href="https://www.swyx.io/help-timeouts/">Set Explicit Help Timeouts</a></b></p><p><br>This is the backstory of how a 1-2 hour task stretched into 2 weeks because I kept it to myself.</p><p>A few weeks ago a customer conversation resulted in a simple documentation request. Take something undocumented, and document it. I've done this a gazillion times. I happily took it on.</p><p><br>But when I actually looked into it, this task was different. I knew in theory how it worked, but I had never personally used this functionality before. So to document it, I had to learn it. And there was no source material, no YouTube tutorial, no Stackoverflow answer.</p><p><br>I felt that little "uh oh" pit of despair. Our CTO had given some pointers, so I fired up my sample code, and tried them out. Didn't work. Several variations also didn't work. By then my time was up and I had to go to the next meeting.</p><p><br>The next attempt, I realized that I didn't have an optional dependency (Elasticsearch) configured for this feature to work. Stupid me! Of course nothing I tried worked! That was on us for not having helpful errors to warn about such things, but that's a task for another day. I enabled it, and went on to try out the exact same pointers given.</p><p><br>Still didn't work. Several variations also still didn't work. Then my time was up.</p><p><br>If you had asked me, at the outset, how long this task would take, I would have said 1-2 hours at most. I ended up intermittently banging my head on it for <strong>2 weeks</strong> before admitting defeat.</p><p><br>Only when I asked for help after 2 weeks - literally typing "I need help" into Slack - did I find out that the pointers given were incorrect and we needed a deeper inspection of the source code.</p><p><br>There were multiple failures here - my failure to go back to my CTO to pin down what exactly he meant, my lack of familiarity with something I only conceptually understood, my failure to open up source code when surface level attempts didn't work (<a href="https://twitter.com/swyx/status/1010705321772318720">something I preach</a>!).</p><p><br>But I think my biggest failure of all was letting it drag on for 2 weeks. I should have just asked for help after the first day. Or first week. Anything would've been better than 2 weeks.</p><p><br>The real reason was this: I was new at the company and wanted to appear like I knew what I was doing, so I didn't ask for help. Keep in mind I'm someone tells people to <a href="https://twitter.com/swyx/status/1202315814071717888">embrace the power of ignorance</a>. And yet, that's what I did. I was in a supportive environment and it still felt embarrassing to type the words "I need help".</p><p><br>From now on I'll make it a point to simply call out where I'm stuck when I'm stuck.</p><p><a href="https://www.swyx.io/help-timeouts/#personal-help-timeout-policy"><strong><br>Personal Help Timeout Policy<br></strong></a><br></p><p><br>The trick is setting the "help timeout" — how long before you ask for help? Clearly zero timeout is too noisy, and 2 weeks is too quiet. I put it to a poll:</p><p><br>If you have a daily standup, this is the kind of "blocker" that is ideally brought up there, limiting your help timeout to 1 day. However, in practice, there are many long-running async tasks, "important but not urgent", that don't get brought up as blockers in daily standups.</p><p><br>It's obviously context dependent, but I'm personally fine with a 1-4 hour timeout for most things I do. Struggle is useful and you can learn a lot through it, but you should never have to struggle for more than 4 hours alone on a problem, when you have a team.</p><p><a href="https://www.swyx.io/help-timeouts/#shared-help-timeout-policy"><strong><br>Shared Help Timeout Policy<br></strong></a><br></p><p><br>As much as this policy might be helpful individually, I think it might be even better when set as a team. I am not in any real danger when I ask for help. But others might feel like they are.</p><p><br>Without having a real conversation about help timeouts, it is easy to end up in a situation where implicit help timeouts vary from 1 hour to infinity, and team progress is slowed by having to overcome this barrier every time. Make it explicit, and shared, and you enable <a href="https://www.swyx.io/lampshading/">lampshading of lack of progress</a> and normalize asking for help. Team leaders should role model this too, instead of merely saying it's ok for everyone <em>else</em> to ask for help.</p><a href="https://www.swyx.io/digital-garden-tos/#2-epistemic-disclosure"><strong>Disclosures</strong></a>: <em>This is a new policy I have made for myself, but have not applied at a team level yet.</em>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>This is the narrated version of my latest blogpost.<br></p><p><b><a href="https://www.swyx.io/help-timeouts/">Set Explicit Help Timeouts</a></b></p><p><br>This is the backstory of how a 1-2 hour task stretched into 2 weeks because I kept it to myself.</p><p>A few weeks ago a customer conversation resulted in a simple documentation request. Take something undocumented, and document it. I've done this a gazillion times. I happily took it on.</p><p><br>But when I actually looked into it, this task was different. I knew in theory how it worked, but I had never personally used this functionality before. So to document it, I had to learn it. And there was no source material, no YouTube tutorial, no Stackoverflow answer.</p><p><br>I felt that little "uh oh" pit of despair. Our CTO had given some pointers, so I fired up my sample code, and tried them out. Didn't work. Several variations also didn't work. By then my time was up and I had to go to the next meeting.</p><p><br>The next attempt, I realized that I didn't have an optional dependency (Elasticsearch) configured for this feature to work. Stupid me! Of course nothing I tried worked! That was on us for not having helpful errors to warn about such things, but that's a task for another day. I enabled it, and went on to try out the exact same pointers given.</p><p><br>Still didn't work. Several variations also still didn't work. Then my time was up.</p><p><br>If you had asked me, at the outset, how long this task would take, I would have said 1-2 hours at most. I ended up intermittently banging my head on it for <strong>2 weeks</strong> before admitting defeat.</p><p><br>Only when I asked for help after 2 weeks - literally typing "I need help" into Slack - did I find out that the pointers given were incorrect and we needed a deeper inspection of the source code.</p><p><br>There were multiple failures here - my failure to go back to my CTO to pin down what exactly he meant, my lack of familiarity with something I only conceptually understood, my failure to open up source code when surface level attempts didn't work (<a href="https://twitter.com/swyx/status/1010705321772318720">something I preach</a>!).</p><p><br>But I think my biggest failure of all was letting it drag on for 2 weeks. I should have just asked for help after the first day. Or first week. Anything would've been better than 2 weeks.</p><p><br>The real reason was this: I was new at the company and wanted to appear like I knew what I was doing, so I didn't ask for help. Keep in mind I'm someone tells people to <a href="https://twitter.com/swyx/status/1202315814071717888">embrace the power of ignorance</a>. And yet, that's what I did. I was in a supportive environment and it still felt embarrassing to type the words "I need help".</p><p><br>From now on I'll make it a point to simply call out where I'm stuck when I'm stuck.</p><p><a href="https://www.swyx.io/help-timeouts/#personal-help-timeout-policy"><strong><br>Personal Help Timeout Policy<br></strong></a><br></p><p><br>The trick is setting the "help timeout" — how long before you ask for help? Clearly zero timeout is too noisy, and 2 weeks is too quiet. I put it to a poll:</p><p><br>If you have a daily standup, this is the kind of "blocker" that is ideally brought up there, limiting your help timeout to 1 day. However, in practice, there are many long-running async tasks, "important but not urgent", that don't get brought up as blockers in daily standups.</p><p><br>It's obviously context dependent, but I'm personally fine with a 1-4 hour timeout for most things I do. Struggle is useful and you can learn a lot through it, but you should never have to struggle for more than 4 hours alone on a problem, when you have a team.</p><p><a href="https://www.swyx.io/help-timeouts/#shared-help-timeout-policy"><strong><br>Shared Help Timeout Policy<br></strong></a><br></p><p><br>As much as this policy might be helpful individually, I think it might be even better when set as a team. I am not in any real danger when I ask for help. But others might feel like they are.</p><p><br>Without having a real conversation about help timeouts, it is easy to end up in a situation where implicit help timeouts vary from 1 hour to infinity, and team progress is slowed by having to overcome this barrier every time. Make it explicit, and shared, and you enable <a href="https://www.swyx.io/lampshading/">lampshading of lack of progress</a> and normalize asking for help. Team leaders should role model this too, instead of merely saying it's ok for everyone <em>else</em> to ask for help.</p><a href="https://www.swyx.io/digital-garden-tos/#2-epistemic-disclosure"><strong>Disclosures</strong></a>: <em>This is a new policy I have made for myself, but have not applied at a team level yet.</em>]]>
      </content:encoded>
      <pubDate>Mon, 05 Apr 2021 11:41:34 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7ca181b8/4de809cc.mp3" length="10199159" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>253</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>This is the narrated version of my latest blogpost.<br></p><p><b><a href="https://www.swyx.io/help-timeouts/">Set Explicit Help Timeouts</a></b></p><p><br>This is the backstory of how a 1-2 hour task stretched into 2 weeks because I kept it to myself.</p><p>A few weeks ago a customer conversation resulted in a simple documentation request. Take something undocumented, and document it. I've done this a gazillion times. I happily took it on.</p><p><br>But when I actually looked into it, this task was different. I knew in theory how it worked, but I had never personally used this functionality before. So to document it, I had to learn it. And there was no source material, no YouTube tutorial, no Stackoverflow answer.</p><p><br>I felt that little "uh oh" pit of despair. Our CTO had given some pointers, so I fired up my sample code, and tried them out. Didn't work. Several variations also didn't work. By then my time was up and I had to go to the next meeting.</p><p><br>The next attempt, I realized that I didn't have an optional dependency (Elasticsearch) configured for this feature to work. Stupid me! Of course nothing I tried worked! That was on us for not having helpful errors to warn about such things, but that's a task for another day. I enabled it, and went on to try out the exact same pointers given.</p><p><br>Still didn't work. Several variations also still didn't work. Then my time was up.</p><p><br>If you had asked me, at the outset, how long this task would take, I would have said 1-2 hours at most. I ended up intermittently banging my head on it for <strong>2 weeks</strong> before admitting defeat.</p><p><br>Only when I asked for help after 2 weeks - literally typing "I need help" into Slack - did I find out that the pointers given were incorrect and we needed a deeper inspection of the source code.</p><p><br>There were multiple failures here - my failure to go back to my CTO to pin down what exactly he meant, my lack of familiarity with something I only conceptually understood, my failure to open up source code when surface level attempts didn't work (<a href="https://twitter.com/swyx/status/1010705321772318720">something I preach</a>!).</p><p><br>But I think my biggest failure of all was letting it drag on for 2 weeks. I should have just asked for help after the first day. Or first week. Anything would've been better than 2 weeks.</p><p><br>The real reason was this: I was new at the company and wanted to appear like I knew what I was doing, so I didn't ask for help. Keep in mind I'm someone tells people to <a href="https://twitter.com/swyx/status/1202315814071717888">embrace the power of ignorance</a>. And yet, that's what I did. I was in a supportive environment and it still felt embarrassing to type the words "I need help".</p><p><br>From now on I'll make it a point to simply call out where I'm stuck when I'm stuck.</p><p><a href="https://www.swyx.io/help-timeouts/#personal-help-timeout-policy"><strong><br>Personal Help Timeout Policy<br></strong></a><br></p><p><br>The trick is setting the "help timeout" — how long before you ask for help? Clearly zero timeout is too noisy, and 2 weeks is too quiet. I put it to a poll:</p><p><br>If you have a daily standup, this is the kind of "blocker" that is ideally brought up there, limiting your help timeout to 1 day. However, in practice, there are many long-running async tasks, "important but not urgent", that don't get brought up as blockers in daily standups.</p><p><br>It's obviously context dependent, but I'm personally fine with a 1-4 hour timeout for most things I do. Struggle is useful and you can learn a lot through it, but you should never have to struggle for more than 4 hours alone on a problem, when you have a team.</p><p><a href="https://www.swyx.io/help-timeouts/#shared-help-timeout-policy"><strong><br>Shared Help Timeout Policy<br></strong></a><br></p><p><br>As much as this policy might be helpful individually, I think it might be even better when set as a team. I am not in any real danger when I ask for help. But others might feel like they are.</p><p><br>Without having a real conversation about help timeouts, it is easy to end up in a situation where implicit help timeouts vary from 1 hour to infinity, and team progress is slowed by having to overcome this barrier every time. Make it explicit, and shared, and you enable <a href="https://www.swyx.io/lampshading/">lampshading of lack of progress</a> and normalize asking for help. Team leaders should role model this too, instead of merely saying it's ok for everyone <em>else</em> to ask for help.</p><a href="https://www.swyx.io/digital-garden-tos/#2-epistemic-disclosure"><strong>Disclosures</strong></a>: <em>This is a new policy I have made for myself, but have not applied at a team level yet.</em>]]>
      </itunes:summary>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] GraphQL, Learning in Public, and AWS with Loren Sands-Ramshaw</title>
      <itunes:episode>67</itunes:episode>
      <podcast:episode>67</podcast:episode>
      <itunes:title>[Weekend Drop] GraphQL, Learning in Public, and AWS with Loren Sands-Ramshaw</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7ac63e8c-24a4-41e5-bc1f-48d6d8ccc74f</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-graphql-learning-in-public-and-aws-with-loren-sands-ramshaw</link>
      <description>
        <![CDATA[<p><strong>Loren Sands-Ramshaw</strong>: <a href="https://lorensr.me/">https://lorensr.me/</a></p><p><strong>The GraphQL Guide</strong> (coming soon): <a href="https://graphql.guide/">https://graphql.guide/</a></p><p><strong>Transcript</strong></p><p><strong>Loren Sands-Ramshaw: </strong>[00:00:00] So welcome Shawn to the GraphQL Guide interview with Shawn Swyx Wang. Is that </p><p><strong>swyx: </strong>[00:00:04] it? I pronounce that, right. It's it's my Chinese and English initials. And it's just a branding that I'm leaned into because it's unique. Yeah. I think it's great. </p><p><strong>Loren Sands-Ramshaw: </strong>[00:00:11] Yeah, definitely unique. So for those of our readers who don't yet know you, </p><p><strong>swyx: </strong>[00:00:15] Who are you, what do you do?</p><p>Cool. I'm Shawn. I guess I work on developer experience at Temporal. I should be more assertive. I am head of developer experience at Temporal.io. It's a Small startup that does microservices orchestration, which is a very, very fancy name that basically runs an open-source framework spun out of Uber that we can go into more details, but really, I've done.</p><p>I sort of migrated from finances, which is my first career. Then I went into Front end. So I did a JavaScript bootcamp then went into front end D started doing some speaking and writing in 2017 and got noticed by Netlify. And that's how I got into developer education, which is what we're here to talk about, I guess, and then started getting into graph QR because it was all tied into the react world.</p><p>At the time. You could not ignore graph QL and Gatsby and Apollo and all the other ecosystem in, in, in place. I did. Then I then went to AWS to do the same job, essentially where they have amplify an app sync apps think is AWS has graph QL gateway as a service, which we can talk about. And I recently left to join Temporal.</p><p><br></p><p><strong>Loren Sands-Ramshaw: </strong>[00:01:18] Going back to when you were getting noticed you were like writing blogs and doing talks and getting out a spot Netlify how did you decide to get into developer education? </p><p><strong>swyx: </strong>[00:01:25] I didn't, there wasn't actually a decision. It was just like, let's just try this. And see what happens. So that the context was that the boot, the first job I got out of bootcamp was at Two Sigma, which is a well-known Quant hedge fund in New York.</p><p>The problem was that I was in a, I didn't know it, but I got into a bad part of Two Sigma where they were severely underusing their engineers to the point where four days out of five, we were not doing anything like specifically not standing on our desk. Cause we had stand up desks. And.</p><p>Explicitly given to have the okay. To do whatever we wanted, whatever because we just didn't have work. And that was, it's a, it's an enviable position, right. For for a lot of people like, Oh yeah. Paid around and do whatever you want. That's that sounds like a great job, but I don't think it's a very good job for a junior.</p><p>Like someone just starting out. Right. You're not going to grow up very much. So it's like frustration. Really that I was like, okay, I'm not getting any learning at work. My, my team lead was like not doing his job. So I just started blogging and, making my own mentors, like, externally New York city has a pretty vibrant meetup scene.</p><p>So I just, started doing my own talks, even though I didn't feel like an expert. And then I started doing blogging and I think the first one that really picked up for me was. When react announced that it was working on async react like concurrent mode as it is known today, but back then it was async react.</p><p>So it was announced at a conference in JS conf on March in March, 2018. And I remember that night because it was a big shock to the react ecosystem and it was like a sweeping change. They touching every single part of react. So I just stayed up all night to write a walkthrough of the talk, the demo, and just really like went through everything at it.</p><p>And that was the first blog post that. We've got really some notice for me and that really still bald since then. And since then I've kind of enveloped everything into this principle I've learned in public. Like when you find something interesting write it up in your own words and share it with people.</p><p>And at least the people involved in working on the thing will probably read it. And if you're saving some work and if you have some unique perspective than other people will find it helpful as well. </p><p><strong>Loren Sands-Ramshaw: </strong>[00:03:26] Was there a moment where you were like, I'm going to write my own blog posts instead of reading other people's.</p><p><strong>swyx: </strong>[00:03:32] I've been doing it, unsuccessfully for like the two years prior. So there was no one single moment. It was just like focusing it on something that people actually cared about. It turns out that, you want to write things that people want to read. And that's that was a pretty big insight for me.</p><p>It's not, it didn't seem like that big of an insight until you look at it. The vast quantities of developer blogs out there. And a lot of them are sort of very inward facing. They don't really answer the question of why should you care? And so I, I definitely had my mentality changed around like, okay.</p><p>Like it has to be an intersection of things you're very interested in and things that other people are interested in and you can't just have one or two. </p><p><strong>Loren Sands-Ramshaw: </strong>[00:04:07] Speaking of things that people are interested to read, you have a great book on the coding careers. That's called the coding career handbook.</p><p>One of your first. Customers really like the parts of it that I read. What was that like coming with the idea of the book and writing it and </p><p><strong>swyx: </strong>[00:04:20] publishing it. So there's a fun story for the reason the name is so awkward. I still don't like the name, but I just had to go with it because I didn't have anything of anything else.</p><p>The reason was the original name was cracking the coding career because there was a successful technical interviews book called cracking the coding interview. And the whole point was that it w I wanted it to be apparent in the title that once you're done with the interview, once you landed the job.</p><p>There's a huge gaping hole of what's next. And this th this book is targeted at the what's next. Unfortunately, Gail McDonald, the author cracking Cody career actually got in touch with me and mentioned lawyers. So I had to change the name before lunch. So, by the time, like I already had my Twitter handle up and all that, and I was just like, all right, I'll just stick with this thing.</p><p>But it is an acronym. Yeah the. Point I think is that people, I think my most successful writing, like it or not has been my non-technical writing which the learning public essay has reached, hundreds of thousands of people. And I constantly get shout outs every single day about people starting to own journeys.</p><p>And it's something that I really. Believe it, even though I hate, I'm not like the Tony Robbins type, I don't want to be like a lifetime life coach or anything. I just think that this worked for me and it will work for a lot more other people. So I was like, okay. I just, I should probably just write down some more advice on, on, on what I think that people need, because.</p><p>I think what really crystallized it for me was when you look at career ladder. So I did a study of every p...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Loren Sands-Ramshaw</strong>: <a href="https://lorensr.me/">https://lorensr.me/</a></p><p><strong>The GraphQL Guide</strong> (coming soon): <a href="https://graphql.guide/">https://graphql.guide/</a></p><p><strong>Transcript</strong></p><p><strong>Loren Sands-Ramshaw: </strong>[00:00:00] So welcome Shawn to the GraphQL Guide interview with Shawn Swyx Wang. Is that </p><p><strong>swyx: </strong>[00:00:04] it? I pronounce that, right. It's it's my Chinese and English initials. And it's just a branding that I'm leaned into because it's unique. Yeah. I think it's great. </p><p><strong>Loren Sands-Ramshaw: </strong>[00:00:11] Yeah, definitely unique. So for those of our readers who don't yet know you, </p><p><strong>swyx: </strong>[00:00:15] Who are you, what do you do?</p><p>Cool. I'm Shawn. I guess I work on developer experience at Temporal. I should be more assertive. I am head of developer experience at Temporal.io. It's a Small startup that does microservices orchestration, which is a very, very fancy name that basically runs an open-source framework spun out of Uber that we can go into more details, but really, I've done.</p><p>I sort of migrated from finances, which is my first career. Then I went into Front end. So I did a JavaScript bootcamp then went into front end D started doing some speaking and writing in 2017 and got noticed by Netlify. And that's how I got into developer education, which is what we're here to talk about, I guess, and then started getting into graph QR because it was all tied into the react world.</p><p>At the time. You could not ignore graph QL and Gatsby and Apollo and all the other ecosystem in, in, in place. I did. Then I then went to AWS to do the same job, essentially where they have amplify an app sync apps think is AWS has graph QL gateway as a service, which we can talk about. And I recently left to join Temporal.</p><p><br></p><p><strong>Loren Sands-Ramshaw: </strong>[00:01:18] Going back to when you were getting noticed you were like writing blogs and doing talks and getting out a spot Netlify how did you decide to get into developer education? </p><p><strong>swyx: </strong>[00:01:25] I didn't, there wasn't actually a decision. It was just like, let's just try this. And see what happens. So that the context was that the boot, the first job I got out of bootcamp was at Two Sigma, which is a well-known Quant hedge fund in New York.</p><p>The problem was that I was in a, I didn't know it, but I got into a bad part of Two Sigma where they were severely underusing their engineers to the point where four days out of five, we were not doing anything like specifically not standing on our desk. Cause we had stand up desks. And.</p><p>Explicitly given to have the okay. To do whatever we wanted, whatever because we just didn't have work. And that was, it's a, it's an enviable position, right. For for a lot of people like, Oh yeah. Paid around and do whatever you want. That's that sounds like a great job, but I don't think it's a very good job for a junior.</p><p>Like someone just starting out. Right. You're not going to grow up very much. So it's like frustration. Really that I was like, okay, I'm not getting any learning at work. My, my team lead was like not doing his job. So I just started blogging and, making my own mentors, like, externally New York city has a pretty vibrant meetup scene.</p><p>So I just, started doing my own talks, even though I didn't feel like an expert. And then I started doing blogging and I think the first one that really picked up for me was. When react announced that it was working on async react like concurrent mode as it is known today, but back then it was async react.</p><p>So it was announced at a conference in JS conf on March in March, 2018. And I remember that night because it was a big shock to the react ecosystem and it was like a sweeping change. They touching every single part of react. So I just stayed up all night to write a walkthrough of the talk, the demo, and just really like went through everything at it.</p><p>And that was the first blog post that. We've got really some notice for me and that really still bald since then. And since then I've kind of enveloped everything into this principle I've learned in public. Like when you find something interesting write it up in your own words and share it with people.</p><p>And at least the people involved in working on the thing will probably read it. And if you're saving some work and if you have some unique perspective than other people will find it helpful as well. </p><p><strong>Loren Sands-Ramshaw: </strong>[00:03:26] Was there a moment where you were like, I'm going to write my own blog posts instead of reading other people's.</p><p><strong>swyx: </strong>[00:03:32] I've been doing it, unsuccessfully for like the two years prior. So there was no one single moment. It was just like focusing it on something that people actually cared about. It turns out that, you want to write things that people want to read. And that's that was a pretty big insight for me.</p><p>It's not, it didn't seem like that big of an insight until you look at it. The vast quantities of developer blogs out there. And a lot of them are sort of very inward facing. They don't really answer the question of why should you care? And so I, I definitely had my mentality changed around like, okay.</p><p>Like it has to be an intersection of things you're very interested in and things that other people are interested in and you can't just have one or two. </p><p><strong>Loren Sands-Ramshaw: </strong>[00:04:07] Speaking of things that people are interested to read, you have a great book on the coding careers. That's called the coding career handbook.</p><p>One of your first. Customers really like the parts of it that I read. What was that like coming with the idea of the book and writing it and </p><p><strong>swyx: </strong>[00:04:20] publishing it. So there's a fun story for the reason the name is so awkward. I still don't like the name, but I just had to go with it because I didn't have anything of anything else.</p><p>The reason was the original name was cracking the coding career because there was a successful technical interviews book called cracking the coding interview. And the whole point was that it w I wanted it to be apparent in the title that once you're done with the interview, once you landed the job.</p><p>There's a huge gaping hole of what's next. And this th this book is targeted at the what's next. Unfortunately, Gail McDonald, the author cracking Cody career actually got in touch with me and mentioned lawyers. So I had to change the name before lunch. So, by the time, like I already had my Twitter handle up and all that, and I was just like, all right, I'll just stick with this thing.</p><p>But it is an acronym. Yeah the. Point I think is that people, I think my most successful writing, like it or not has been my non-technical writing which the learning public essay has reached, hundreds of thousands of people. And I constantly get shout outs every single day about people starting to own journeys.</p><p>And it's something that I really. Believe it, even though I hate, I'm not like the Tony Robbins type, I don't want to be like a lifetime life coach or anything. I just think that this worked for me and it will work for a lot more other people. So I was like, okay. I just, I should probably just write down some more advice on, on, on what I think that people need, because.</p><p>I think what really crystallized it for me was when you look at career ladder. So I did a study of every p...</p>]]>
      </content:encoded>
      <pubDate>Sat, 03 Apr 2021 15:25:02 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/aebece15/b2e9c0a7.mp3" length="33681910" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
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      <itunes:duration>2101</itunes:duration>
      <itunes:summary>I was a technical reviewer for the upcoming GraphQL Guide by Loren Sands-Ramshaw and John Resig.</itunes:summary>
      <itunes:subtitle>I was a technical reviewer for the upcoming GraphQL Guide by Loren Sands-Ramshaw and John Resig.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Steve Jobs vs. the Customer</title>
      <itunes:episode>66</itunes:episode>
      <podcast:episode>66</podcast:episode>
      <itunes:title>Steve Jobs vs. the Customer</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">07d5f8fd-0050-481d-991b-ebf292440365</guid>
      <link>https://mixtape.swyx.io/episodes/steve-jobs-vs-the-customer</link>
      <description>
        <![CDATA[<p>An untold story from Adam Grant's new book, Think Again, with special appearance by Ed Catmull and Rufus Griscom.</p><p>Audio Source: <a href="https://play.acast.com/s/the-next-big-idea/gid%3A%2F%2Fart19-episode-locator%2FV0%2F8eGHqU6ud87TFzlI-OG-ar2xD8QTim65hR_4cgCWV9c">https://play.acast.com/s/the-next-big-idea/gid%3A%2F%2Fart19-episode-locator%2FV0%2F8eGHqU6ud87TFzlI-OG-ar2xD8QTim65hR_4cgCWV9c</a></p><p><strong>Transcript<br></strong><br></p><p><strong>swyx: </strong>[00:00:00] I've been listening to Adam Grant, do the podcast book tour with this new book. Think again. And none of them really connected with me until this one. On the next big idea podcast. I think it resonated because he's friends with Rufus, the host. And there's a lot of good ideas in there:</p><ol><li>Challenge networks</li><li>Don't let your ideas become your identity</li><li>Treat arguments like a scientist</li><li>And some thoughts on opening other people's minds <ol><li>by preaching, not prosecuting, </li><li>having fewer points</li><li>asking how the other person arrived at their conclusion</li><li>doing motivational interviewing. </li><li>complexifying the world avoiding binary bias. </li></ol></li></ol><p>So a lot of good ideas in there. I recommend listening to the whole thing. </p><p><br>But the clip that I'm going to show you today is a, an untold story. That's not in the book about how Steve jobs was often wrong and that runs against the typical. Impression that we have a leadership that it needs to be very definitive in certain. So here it goes </p><p><br></p><p><strong>Rufus Griscom: </strong>[00:00:58] I think it's so nice to see examples of leaders who are more comfortable with their humility. The examples of the young Steve Jobs and the Barry Dillers of the world have always frustrated me. I feel like a lot of people have a desire to have this kind of obnoxious resolute leader mythology.</p><p><br></p><p><strong>Adam Grant: </strong>[00:01:17] It's interesting Rufus. I I cut a chapter from the book that just wasn't quite working. It was basically about the idea that. We think of Steve jobs as a visionary thinker. And the story we tell the myth anyway is that it was his reality distortion field, his ability to bend the world to his will, that made up a grade.</p><p>And I think if you really study the history of Apple, if. Steve jobs. Hadn't surrounded himself with people who knew how to change his mind, that he might've never changed the world. He, he didn't want to make a music player. He insisted, he swore that he wouldn't make a phone. And it was, it was the team of designers and engineers around him who convinced him to do a lot of rethinking.</p><p>I ended up scrapping the chapter from the book because it felt a little bit too tactical, but something really interesting happens just this was week and a half ago now. I got an email from ed Catmull out of the blue and I've admired ed, since I first became aware of Pixar, he invented computer animation, founded Pixar led it.</p><p>And I got this note from him saying he was listening to my book on audible and going through the hardcover in between. And I'm just going to read this to you because I thought it was so interesting and he said, As I was listening well, am I spinner a flood of memories came back. I think I worked longer for Steve than anyone else, and I watched him change considerably, but he was always someone who understood viscerally that there's no upside in being wrong.</p><p>And that was such an interesting contrast to the, the popular portrayal of Steve jobs. It doesn't mean he wasn't stubborn. But it does mean he was willing to be convinced. And ed said he said, I believe you have the essence, he was rethinking all the time. And I got my way two thirds of the time either because I convinced him or he gave up and let me do it my way.</p><p>Interesting. And my question there was, I've heard from so many people that ed Catmull brought out the best in Steve jobs. Steve jobs was kinder that he was more, open-minded more thoughtful when dealing with ed than anyone else. What I'm so curious about, and I'm reaching out to ed to find out what his answer is on this.</p><p>Is that just because Steve had so much respect for Ed's intellect or is it because of the strategies that ed used to open his mind or some combination of the two? </p><p><strong>Rufus Griscom: </strong>[00:03:28] Yes. Yes and no. I think this is a part of the Steve jobs story that is often ignored, which is. Again, I think we have this attraction to like the asshole, like just incredibly decisive and certain, startup founder who just drives their way forward.</p><p>And the fact that Steve jobs famously had this view that people don't know what they want. He was in some sense, it was perceived to be the opposite of the scientific method. He was basically like our consumers don't know what they're going to want in five years. We have to tell them what they're going to want.</p><p>But I think there was this evolution of Steve jobs to some degree in that he started off as a pretty, stubborn, difficult character. But you do get the sense reading about him that Pixar, as you say, was this incredible culture of collaboration. And I think that Steve evolved as a leader and precisely because maybe of ed Catmull and that Pixar culture.</p><p>Yeah, </p><p><strong>Adam Grant: </strong>[00:04:23] I think that culture had a big impact on him from everything I've heard. It seems getting kicked out of his own company or, nudge or force that helped a little bit, failing a bunch of times maturity. But I think one of the things that, that I don't see talked about enough, Is that the whole customer thing I think is also misrepresented.</p><p>The what's the apocryphal Henry Ford line, if I asked my customer what they would have wanted, they would have said a faster horse. So you can't talk to the customer. Yeah. I think that's a gross oversimplification of what Steve jobs believed from talking with dozens of people who worked with him closely for years, he was very interested in customers' problems.</p><p>The things that drove them crazy, the things that frustrated them, he just didn't trust their instincts about the solution because he thought they weren't thinking far enough ahead, or they didn't have necessarily the technological expertise to figure it out. And so I think that the Apple view of the world, which is maybe a rethinking for some of us is to say, you know what?</p><p>You want to do a lot of listening to find out what people's pain points are in the world, but don't always assume that they have the right solution to their own problems.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>An untold story from Adam Grant's new book, Think Again, with special appearance by Ed Catmull and Rufus Griscom.</p><p>Audio Source: <a href="https://play.acast.com/s/the-next-big-idea/gid%3A%2F%2Fart19-episode-locator%2FV0%2F8eGHqU6ud87TFzlI-OG-ar2xD8QTim65hR_4cgCWV9c">https://play.acast.com/s/the-next-big-idea/gid%3A%2F%2Fart19-episode-locator%2FV0%2F8eGHqU6ud87TFzlI-OG-ar2xD8QTim65hR_4cgCWV9c</a></p><p><strong>Transcript<br></strong><br></p><p><strong>swyx: </strong>[00:00:00] I've been listening to Adam Grant, do the podcast book tour with this new book. Think again. And none of them really connected with me until this one. On the next big idea podcast. I think it resonated because he's friends with Rufus, the host. And there's a lot of good ideas in there:</p><ol><li>Challenge networks</li><li>Don't let your ideas become your identity</li><li>Treat arguments like a scientist</li><li>And some thoughts on opening other people's minds <ol><li>by preaching, not prosecuting, </li><li>having fewer points</li><li>asking how the other person arrived at their conclusion</li><li>doing motivational interviewing. </li><li>complexifying the world avoiding binary bias. </li></ol></li></ol><p>So a lot of good ideas in there. I recommend listening to the whole thing. </p><p><br>But the clip that I'm going to show you today is a, an untold story. That's not in the book about how Steve jobs was often wrong and that runs against the typical. Impression that we have a leadership that it needs to be very definitive in certain. So here it goes </p><p><br></p><p><strong>Rufus Griscom: </strong>[00:00:58] I think it's so nice to see examples of leaders who are more comfortable with their humility. The examples of the young Steve Jobs and the Barry Dillers of the world have always frustrated me. I feel like a lot of people have a desire to have this kind of obnoxious resolute leader mythology.</p><p><br></p><p><strong>Adam Grant: </strong>[00:01:17] It's interesting Rufus. I I cut a chapter from the book that just wasn't quite working. It was basically about the idea that. We think of Steve jobs as a visionary thinker. And the story we tell the myth anyway is that it was his reality distortion field, his ability to bend the world to his will, that made up a grade.</p><p>And I think if you really study the history of Apple, if. Steve jobs. Hadn't surrounded himself with people who knew how to change his mind, that he might've never changed the world. He, he didn't want to make a music player. He insisted, he swore that he wouldn't make a phone. And it was, it was the team of designers and engineers around him who convinced him to do a lot of rethinking.</p><p>I ended up scrapping the chapter from the book because it felt a little bit too tactical, but something really interesting happens just this was week and a half ago now. I got an email from ed Catmull out of the blue and I've admired ed, since I first became aware of Pixar, he invented computer animation, founded Pixar led it.</p><p>And I got this note from him saying he was listening to my book on audible and going through the hardcover in between. And I'm just going to read this to you because I thought it was so interesting and he said, As I was listening well, am I spinner a flood of memories came back. I think I worked longer for Steve than anyone else, and I watched him change considerably, but he was always someone who understood viscerally that there's no upside in being wrong.</p><p>And that was such an interesting contrast to the, the popular portrayal of Steve jobs. It doesn't mean he wasn't stubborn. But it does mean he was willing to be convinced. And ed said he said, I believe you have the essence, he was rethinking all the time. And I got my way two thirds of the time either because I convinced him or he gave up and let me do it my way.</p><p>Interesting. And my question there was, I've heard from so many people that ed Catmull brought out the best in Steve jobs. Steve jobs was kinder that he was more, open-minded more thoughtful when dealing with ed than anyone else. What I'm so curious about, and I'm reaching out to ed to find out what his answer is on this.</p><p>Is that just because Steve had so much respect for Ed's intellect or is it because of the strategies that ed used to open his mind or some combination of the two? </p><p><strong>Rufus Griscom: </strong>[00:03:28] Yes. Yes and no. I think this is a part of the Steve jobs story that is often ignored, which is. Again, I think we have this attraction to like the asshole, like just incredibly decisive and certain, startup founder who just drives their way forward.</p><p>And the fact that Steve jobs famously had this view that people don't know what they want. He was in some sense, it was perceived to be the opposite of the scientific method. He was basically like our consumers don't know what they're going to want in five years. We have to tell them what they're going to want.</p><p>But I think there was this evolution of Steve jobs to some degree in that he started off as a pretty, stubborn, difficult character. But you do get the sense reading about him that Pixar, as you say, was this incredible culture of collaboration. And I think that Steve evolved as a leader and precisely because maybe of ed Catmull and that Pixar culture.</p><p>Yeah, </p><p><strong>Adam Grant: </strong>[00:04:23] I think that culture had a big impact on him from everything I've heard. It seems getting kicked out of his own company or, nudge or force that helped a little bit, failing a bunch of times maturity. But I think one of the things that, that I don't see talked about enough, Is that the whole customer thing I think is also misrepresented.</p><p>The what's the apocryphal Henry Ford line, if I asked my customer what they would have wanted, they would have said a faster horse. So you can't talk to the customer. Yeah. I think that's a gross oversimplification of what Steve jobs believed from talking with dozens of people who worked with him closely for years, he was very interested in customers' problems.</p><p>The things that drove them crazy, the things that frustrated them, he just didn't trust their instincts about the solution because he thought they weren't thinking far enough ahead, or they didn't have necessarily the technological expertise to figure it out. And so I think that the Apple view of the world, which is maybe a rethinking for some of us is to say, you know what?</p><p>You want to do a lot of listening to find out what people's pain points are in the world, but don't always assume that they have the right solution to their own problems.</p>]]>
      </content:encoded>
      <pubDate>Fri, 02 Apr 2021 20:36:50 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2daed2b5/b4b06e24.mp3" length="5406528" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>334</itunes:duration>
      <itunes:summary>Henry Ford's famous "faster horse" line is often cited as Steve Jobs' product development philosophy. The truth is more complicated.</itunes:summary>
      <itunes:subtitle>Henry Ford's famous "faster horse" line is often cited as Steve Jobs' product development philosophy. The truth is more complicated.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Your Calendar as Todo List</title>
      <itunes:episode>65</itunes:episode>
      <podcast:episode>65</podcast:episode>
      <itunes:title>Your Calendar as Todo List</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e703a514-eb8e-4894-aaab-3974452d04a3</guid>
      <link>https://mixtape.swyx.io/episodes/your-calendar-as-todo-list</link>
      <description>
        <![CDATA[<p>My tweet thread: <a href="https://twitter.com/swyx/status/1364107473724919809?s=20">https://twitter.com/swyx/status/1364107473724919809?s=20</a></p><p>Audio source: <a href="https://fs.blog/knowledge-project/nir-eyal/">https://fs.blog/knowledge-project/nir-eyal/</a> (40 mins in)</p><p>Future edit: Followup episode with <a href="https://swyx.transistor.fm/episodes/time-block-planning-cal-newport-ryan-holiday">Cal Newport on Time Block Planning</a></p><p><strong>Main Points</strong></p><p>1. Prioritize the hard stuff not the distracting stuff<br> 2. Todo lists don't have constraints, Calendars do<br>3. Self image of Person Who Gets Things Done</p><p><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] I want to share with you an idea that I've been recently very obsessed with, and it comes like many things from Cal Newport. But I'm going to use my own words. And here it goes: </p><p>your Calendar as Todo List. (Why I'm getting into time block planning).</p><p> We are besieged by to-do lists, open browser tabs, YouTube watch later podcast queue, Twitter, bookmarks, unread emails, notifications messages. </p><p>To do lists aren't good enough. They just solve the easy problem: storage. </p><p>The actual hard problems: prioritization and scheduling. </p><p>Calendars or to-do lists with prioritization and scheduling built in. </p><p>You have to answer questions like: what should I do first? And what's my time budget for this? </p><p>Most people's calendars only track meetings with others, but why shouldn't we make appointments with ourselves? </p><p>Your calendar is the only todo list, where you have a chance at a 100% completion rate. </p><p> So I heard a version of this in Shane parishes podcasts with near IUL. And I wanted to clip his version of his as well, because he writes about it in his book Indistractible.  <br></p><p><strong>Nir Eyal: </strong>[00:01:04] So the second step is to make time for traction. That's the second big strategy making time for traction essentially acknowledges that you can't call something a distraction unless you know what it distracted you from. And so, yeah, this is where we're actually. Yeah. So this is  a really, really important insight.</p><p>Most people out there don't keep any sort of a schedule, what they keep as a to-do list. And to-do lists are horrible </p><p><strong>Shane Parrish: </strong>[00:01:26] validated right now. Oh, you're not a big to-do list guy either. No, I hit two. Do I put every, almost everything in my calendar? </p><p><strong>Nir Eyal: </strong>[00:01:32] Yes. Okay. Thank goodness. So you're already a convert and this is, this has been around for decades.</p><p>Actually. This is one of the most. Well-researched time management techniques out there. This is called making an implementation intention. Literally thousands of studies have shown that you are much more likely to do what you say you're going to do when you plan a time and place to do it. It's common sense.</p><p>And it's incredible how few people say, Oh, I use my to do list to get things done because that's what some guru told me. Or I read some books that's what I'm supposed to do. And they don't realize. That to-do lists are killing your productivity and they kill your productivity for a few reasons. I know I'm killing a sacred cow right now, but this is really, really important.</p><p>I'm not saying don't write down things. Okay. If what you do is a brain dump of here's all the things I need to get done. That's fine. What I'm saying specifically is don't run your life with a to-do list. Don't wake up in the morning and look at your to-do list. As the first place you look, you should be looking at your calendar.</p><p>Your calendar is your best todo list. And the reason todo lists are so toxic is for a few reasons. </p><p>Number one, when people look at it to do list first thing in the morning, as opposed to their calendar. Do you think the first thing they do in the morning is the important thing, the hard thing, the thing they know, they really need to get done. No, of course not. They do the easy stuff, right? They do the stuff. That's not that important. The distracting stuff. It doesn't really matter if they did. That's what we tend to do. </p><p>The second big problem with, to do lists is that they're not, there's no constraint to a Todo List. So what people do with to-do lists, they just add more and more and more and more and making them even less likely to finish what they say they're going to do. I've never met anybody who actually finishes everything they say they're going to do on there to do this. Unless they keep a calendar. They never finish everything. And this was me by the way, five years ago. I This is very autobiographical. </p><p>And the third reason this is so toxic is that when you live like this, when day after day, week after week, month after month, year after year, you don't do what you said you're going to do. You still have unfinished tasks at the end of your day on your to-do list, you are reinforcing a self image of someone who doesn't live with personal integrity. Right? That you are reinforcing another day, went by and I didn't do what I said. I'm going to do. I lied to myself yet again, I didn't go to the gym. I didn't finish that project. I didn't make time for my kids, whatever the case might be. I didn't do what I said I was going to do. And that over time begins to become acceptable. And that's where we really lose the war. We begin to think of ourself image as someone who just can't follow through, and then it's a lost cause as opposed to.</p><p>A timebox calendar with a timebox calendar. What we're doing is we're going to decide in advance, how we are going to spend our time. And the only metric of success is not. Did we check some time, some box off, right? That's not the metric of success. </p><p>The only metric of success is not finishing anything. The only metric of success is did we do what we said we were going to do for as long as we said we would, without distraction. </p><p>Not did I finish? Okay. This is a big. Mind shift for people. It's not about finishing the task. It's about working on the task for as long as you said you would without distraction.</p><p>And it turns out that people who use that tactic actually finish more. They are actually more  productive than the to-do list people. So that's why time boxing is such an absolutely fundamentally important technique that we must use. And it's really about what I call turning our values into time. Where the first step here is to ask yourself, how, what are your values really?</p><p>That's where we start, but this is very difficult for people. Cause you know, I don't know what are my values. Instead, what I tell people to do is to look at values as attributes of the person you want to become. Okay. If values are defined as attributes of the person you want to become. So what you're going to do is to ask yourself, how would the person I want to become, spend their time.</p><p>And so here's where I give these three life domains. Have you, you are at the center of these three life domains. How would the person you want to become invest time in themselves?</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>My tweet thread: <a href="https://twitter.com/swyx/status/1364107473724919809?s=20">https://twitter.com/swyx/status/1364107473724919809?s=20</a></p><p>Audio source: <a href="https://fs.blog/knowledge-project/nir-eyal/">https://fs.blog/knowledge-project/nir-eyal/</a> (40 mins in)</p><p>Future edit: Followup episode with <a href="https://swyx.transistor.fm/episodes/time-block-planning-cal-newport-ryan-holiday">Cal Newport on Time Block Planning</a></p><p><strong>Main Points</strong></p><p>1. Prioritize the hard stuff not the distracting stuff<br> 2. Todo lists don't have constraints, Calendars do<br>3. Self image of Person Who Gets Things Done</p><p><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] I want to share with you an idea that I've been recently very obsessed with, and it comes like many things from Cal Newport. But I'm going to use my own words. And here it goes: </p><p>your Calendar as Todo List. (Why I'm getting into time block planning).</p><p> We are besieged by to-do lists, open browser tabs, YouTube watch later podcast queue, Twitter, bookmarks, unread emails, notifications messages. </p><p>To do lists aren't good enough. They just solve the easy problem: storage. </p><p>The actual hard problems: prioritization and scheduling. </p><p>Calendars or to-do lists with prioritization and scheduling built in. </p><p>You have to answer questions like: what should I do first? And what's my time budget for this? </p><p>Most people's calendars only track meetings with others, but why shouldn't we make appointments with ourselves? </p><p>Your calendar is the only todo list, where you have a chance at a 100% completion rate. </p><p> So I heard a version of this in Shane parishes podcasts with near IUL. And I wanted to clip his version of his as well, because he writes about it in his book Indistractible.  <br></p><p><strong>Nir Eyal: </strong>[00:01:04] So the second step is to make time for traction. That's the second big strategy making time for traction essentially acknowledges that you can't call something a distraction unless you know what it distracted you from. And so, yeah, this is where we're actually. Yeah. So this is  a really, really important insight.</p><p>Most people out there don't keep any sort of a schedule, what they keep as a to-do list. And to-do lists are horrible </p><p><strong>Shane Parrish: </strong>[00:01:26] validated right now. Oh, you're not a big to-do list guy either. No, I hit two. Do I put every, almost everything in my calendar? </p><p><strong>Nir Eyal: </strong>[00:01:32] Yes. Okay. Thank goodness. So you're already a convert and this is, this has been around for decades.</p><p>Actually. This is one of the most. Well-researched time management techniques out there. This is called making an implementation intention. Literally thousands of studies have shown that you are much more likely to do what you say you're going to do when you plan a time and place to do it. It's common sense.</p><p>And it's incredible how few people say, Oh, I use my to do list to get things done because that's what some guru told me. Or I read some books that's what I'm supposed to do. And they don't realize. That to-do lists are killing your productivity and they kill your productivity for a few reasons. I know I'm killing a sacred cow right now, but this is really, really important.</p><p>I'm not saying don't write down things. Okay. If what you do is a brain dump of here's all the things I need to get done. That's fine. What I'm saying specifically is don't run your life with a to-do list. Don't wake up in the morning and look at your to-do list. As the first place you look, you should be looking at your calendar.</p><p>Your calendar is your best todo list. And the reason todo lists are so toxic is for a few reasons. </p><p>Number one, when people look at it to do list first thing in the morning, as opposed to their calendar. Do you think the first thing they do in the morning is the important thing, the hard thing, the thing they know, they really need to get done. No, of course not. They do the easy stuff, right? They do the stuff. That's not that important. The distracting stuff. It doesn't really matter if they did. That's what we tend to do. </p><p>The second big problem with, to do lists is that they're not, there's no constraint to a Todo List. So what people do with to-do lists, they just add more and more and more and more and making them even less likely to finish what they say they're going to do. I've never met anybody who actually finishes everything they say they're going to do on there to do this. Unless they keep a calendar. They never finish everything. And this was me by the way, five years ago. I This is very autobiographical. </p><p>And the third reason this is so toxic is that when you live like this, when day after day, week after week, month after month, year after year, you don't do what you said you're going to do. You still have unfinished tasks at the end of your day on your to-do list, you are reinforcing a self image of someone who doesn't live with personal integrity. Right? That you are reinforcing another day, went by and I didn't do what I said. I'm going to do. I lied to myself yet again, I didn't go to the gym. I didn't finish that project. I didn't make time for my kids, whatever the case might be. I didn't do what I said I was going to do. And that over time begins to become acceptable. And that's where we really lose the war. We begin to think of ourself image as someone who just can't follow through, and then it's a lost cause as opposed to.</p><p>A timebox calendar with a timebox calendar. What we're doing is we're going to decide in advance, how we are going to spend our time. And the only metric of success is not. Did we check some time, some box off, right? That's not the metric of success. </p><p>The only metric of success is not finishing anything. The only metric of success is did we do what we said we were going to do for as long as we said we would, without distraction. </p><p>Not did I finish? Okay. This is a big. Mind shift for people. It's not about finishing the task. It's about working on the task for as long as you said you would without distraction.</p><p>And it turns out that people who use that tactic actually finish more. They are actually more  productive than the to-do list people. So that's why time boxing is such an absolutely fundamentally important technique that we must use. And it's really about what I call turning our values into time. Where the first step here is to ask yourself, how, what are your values really?</p><p>That's where we start, but this is very difficult for people. Cause you know, I don't know what are my values. Instead, what I tell people to do is to look at values as attributes of the person you want to become. Okay. If values are defined as attributes of the person you want to become. So what you're going to do is to ask yourself, how would the person I want to become, spend their time.</p><p>And so here's where I give these three life domains. Have you, you are at the center of these three life domains. How would the person you want to become invest time in themselves?</p>]]>
      </content:encoded>
      <pubDate>Thu, 01 Apr 2021 11:13:35 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>327</itunes:duration>
      <itunes:summary>Why I am getting into time-block planning, with clip from Nir Eyal and Shane Parrish</itunes:summary>
      <itunes:subtitle>Why I am getting into time-block planning, with clip from Nir Eyal and Shane Parrish</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>Don't Throw in JavaScript</title>
      <itunes:episode>64</itunes:episode>
      <podcast:episode>64</podcast:episode>
      <itunes:title>Don't Throw in JavaScript</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e5d65a60-3b66-47f0-839c-87fba5aac175</guid>
      <link>https://mixtape.swyx.io/episodes/dont-throw-in-javascript</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.svelteradio.com/episodes/svelte-language-tools-with-simon-holthausen">https://www.svelteradio.com/episodes/svelte-language-tools-with-simon-holthausen</a> (55 mins in)</p><p>My blogpost: <a href="https://www.swyx.io/errors-not-exceptions/">Errors are Not Exceptions</a><br></p><p><strong>swyx: </strong>[00:00:00] A while ago, I started learning Go and found that there was an interesting difference between how Go handles errors and exceptions compared to JavaScript. So I wrote a blog post called errors versus exceptions. And that blogpost really stuck in my mind so much so that in a recent episode of Svelte Radio i pulled it out again as my unpopular opinion so here it is.</p><p><br></p><p>All right. Other unpopular opinions. I've got a quick one, I've been learning goal recently for my new job and I realized that. Other languages handle exceptions and errors differently than JavaScript. And I did not know that there was any other way to do this because my only prior exposure was Python and JavaScript and they treat them the same, the exact same way, but in go, or let's say in rust, you don't really throw unless you really like shit is hitting the fan and the error the program needs to end right now.</p><p>Whereas in JavaScript is pretty normal to throw. Whatever area you want. And then you would just expect someone you document that someone above should catch you. You expect someone to catch you somewhere. And then the program is going to recover and continue. From an error. And so I I realized this when I, yeah.</p><p>I was just like, exploring like, what is, what's the difference between errors and exceptions like that? I don't know if you guys have ever thought about it. </p><p><strong>Antony: </strong>[00:01:12] I have thought about it because in Java where I originally came from, it's two very different concepts. So it and an error, sorry.</p><p>An exception is something quite normal. It's an exception to the flow of the program or the circumstance you're in. And you can even do exception, different programming, which I used to do quite a lot, where you just have. So Java has very good exception catching it. Doesn't have like JavaScript.</p><p>We have to inspect what kind of code is or read some texts out of the message. It has explicit types around what you're throwing. So you can make a catch date with multiple catches and just say this type, do this, this type, do this. So an error in Jarvis thing that if you throw an error in Java, your program equates that's the end, right?</p><p>And error is critical. It's your system is broken and you always never used them. Yeah. When you're programming regularly, you never really used it. You shouldn't use them, especially web apps, but for an exception, that exception is quite a normal thing. And it literally means the truest term. It's an exception to.</p><p>The flow you expect to be happening. </p><p><strong>swyx: </strong>[00:02:11] Yeah. So that, that was what it took me a long while to actually get there because I've never used Java. And then th the other thing that was confusing was go actually names them the opposite way around. So which ones are errors and then areas are </p><p><strong>Antony: </strong>[00:02:22] that's complex.</p><p><strong>swyx: </strong>[00:02:24] So it really, really screwed me up. But anyway the unpopular opinion is you should not use. Throw in JavaScript, unless you can really, really avoid it. You should use, you should return an error or you should return it in some sort of error objects. I see Simon and give me a thumbs up. Yeah, definitely.</p><p>That </p><p><strong>Antony: </strong>[00:02:38] is a hard wiring rework of my brain. If I was to do that, to be honest, </p><p><strong>swyx: </strong>[00:02:43] this is so normal to throw, but we should not be randomly throwing like that. It's not, it's an abusive thrill. </p><p><strong>Simon Holthausen: </strong>[00:02:48] There, there are concepts in, for example, a functional programming with this either. So you either return the normal thing or something that exception, so to speak, and then you are forced to handle that all the way up the chain.</p><p>But I think that's also why it hasn't gotten so popular because if you have to explicitly handle it every time, which is generally a good thing, I think. Many people are just lazy and say, okay, I'm just going to throw a, try, catch somewhere, very up the chain and just deal with it there instead of having to pass around this either all the way up.</p><p>But I think it would make for a much more robust code. More </p><p><strong>Antony: </strong>[00:03:31] predictable quotas. If you're programming, if yeah. I if you're writing a language, like you said, um, If you make it too different to everything else, that's out there, you split the camp into two types of people as those who will adopt it and change their program habits, which should be few.</p><p>There are people who will just ignore it completely because it's so different to what they used to. And then there'll be the fanatics who absolutely just love it. The fact does everything differently. Again, be a small counter centers. Describe the. The Elm language quite well, possibly I've not looked at Allen </p><p><strong>swyx: </strong>[00:04:00] quite possibly either or maybe yeah.</p><p>Monads yeah, and then for me, the final realization was that anytime you throw within the anything async, and the moment you have, you, you call promise and you forget to catch that error just goes out the window. It's never handled that doesn't exist and goes to the top.</p><p> I actually got mad at JavaScript. I was like, wow this is the reason we have shitty programs in Java scope because we don't have really good discipline around error handling. Anyway, that's my unpopular opinion. You should, we should stop. </p><p><strong>Antony: </strong>[00:04:34] All right.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.svelteradio.com/episodes/svelte-language-tools-with-simon-holthausen">https://www.svelteradio.com/episodes/svelte-language-tools-with-simon-holthausen</a> (55 mins in)</p><p>My blogpost: <a href="https://www.swyx.io/errors-not-exceptions/">Errors are Not Exceptions</a><br></p><p><strong>swyx: </strong>[00:00:00] A while ago, I started learning Go and found that there was an interesting difference between how Go handles errors and exceptions compared to JavaScript. So I wrote a blog post called errors versus exceptions. And that blogpost really stuck in my mind so much so that in a recent episode of Svelte Radio i pulled it out again as my unpopular opinion so here it is.</p><p><br></p><p>All right. Other unpopular opinions. I've got a quick one, I've been learning goal recently for my new job and I realized that. Other languages handle exceptions and errors differently than JavaScript. And I did not know that there was any other way to do this because my only prior exposure was Python and JavaScript and they treat them the same, the exact same way, but in go, or let's say in rust, you don't really throw unless you really like shit is hitting the fan and the error the program needs to end right now.</p><p>Whereas in JavaScript is pretty normal to throw. Whatever area you want. And then you would just expect someone you document that someone above should catch you. You expect someone to catch you somewhere. And then the program is going to recover and continue. From an error. And so I I realized this when I, yeah.</p><p>I was just like, exploring like, what is, what's the difference between errors and exceptions like that? I don't know if you guys have ever thought about it. </p><p><strong>Antony: </strong>[00:01:12] I have thought about it because in Java where I originally came from, it's two very different concepts. So it and an error, sorry.</p><p>An exception is something quite normal. It's an exception to the flow of the program or the circumstance you're in. And you can even do exception, different programming, which I used to do quite a lot, where you just have. So Java has very good exception catching it. Doesn't have like JavaScript.</p><p>We have to inspect what kind of code is or read some texts out of the message. It has explicit types around what you're throwing. So you can make a catch date with multiple catches and just say this type, do this, this type, do this. So an error in Jarvis thing that if you throw an error in Java, your program equates that's the end, right?</p><p>And error is critical. It's your system is broken and you always never used them. Yeah. When you're programming regularly, you never really used it. You shouldn't use them, especially web apps, but for an exception, that exception is quite a normal thing. And it literally means the truest term. It's an exception to.</p><p>The flow you expect to be happening. </p><p><strong>swyx: </strong>[00:02:11] Yeah. So that, that was what it took me a long while to actually get there because I've never used Java. And then th the other thing that was confusing was go actually names them the opposite way around. So which ones are errors and then areas are </p><p><strong>Antony: </strong>[00:02:22] that's complex.</p><p><strong>swyx: </strong>[00:02:24] So it really, really screwed me up. But anyway the unpopular opinion is you should not use. Throw in JavaScript, unless you can really, really avoid it. You should use, you should return an error or you should return it in some sort of error objects. I see Simon and give me a thumbs up. Yeah, definitely.</p><p>That </p><p><strong>Antony: </strong>[00:02:38] is a hard wiring rework of my brain. If I was to do that, to be honest, </p><p><strong>swyx: </strong>[00:02:43] this is so normal to throw, but we should not be randomly throwing like that. It's not, it's an abusive thrill. </p><p><strong>Simon Holthausen: </strong>[00:02:48] There, there are concepts in, for example, a functional programming with this either. So you either return the normal thing or something that exception, so to speak, and then you are forced to handle that all the way up the chain.</p><p>But I think that's also why it hasn't gotten so popular because if you have to explicitly handle it every time, which is generally a good thing, I think. Many people are just lazy and say, okay, I'm just going to throw a, try, catch somewhere, very up the chain and just deal with it there instead of having to pass around this either all the way up.</p><p>But I think it would make for a much more robust code. More </p><p><strong>Antony: </strong>[00:03:31] predictable quotas. If you're programming, if yeah. I if you're writing a language, like you said, um, If you make it too different to everything else, that's out there, you split the camp into two types of people as those who will adopt it and change their program habits, which should be few.</p><p>There are people who will just ignore it completely because it's so different to what they used to. And then there'll be the fanatics who absolutely just love it. The fact does everything differently. Again, be a small counter centers. Describe the. The Elm language quite well, possibly I've not looked at Allen </p><p><strong>swyx: </strong>[00:04:00] quite possibly either or maybe yeah.</p><p>Monads yeah, and then for me, the final realization was that anytime you throw within the anything async, and the moment you have, you, you call promise and you forget to catch that error just goes out the window. It's never handled that doesn't exist and goes to the top.</p><p> I actually got mad at JavaScript. I was like, wow this is the reason we have shitty programs in Java scope because we don't have really good discipline around error handling. Anyway, that's my unpopular opinion. You should, we should stop. </p><p><strong>Antony: </strong>[00:04:34] All right.</p>]]>
      </content:encoded>
      <pubDate>Wed, 31 Mar 2021 19:27:55 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>274</itunes:duration>
      <itunes:summary>An unpopular opinion: People throw far too easily in JavaScript and it causes bad code.</itunes:summary>
      <itunes:subtitle>An unpopular opinion: People throw far too easily in JavaScript and it causes bad code.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Spencer Kimball Pt. 2: Competing with Big Clouds</title>
      <itunes:episode>63</itunes:episode>
      <podcast:episode>63</podcast:episode>
      <itunes:title>Spencer Kimball Pt. 2: Competing with Big Clouds</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f36f4ec1-7f85-4b3c-b2d7-5a830d3393bb</guid>
      <link>https://mixtape.swyx.io/episodes/spencer-kimball-pt-2-competing-with-big-clouds</link>
      <description>
        <![CDATA[<ul><li>Adopting BSL to defend against AWS</li><li>a "truly serverless" experience for Cockroach</li><li>A perpetually free relational database - what Gmail did to email</li><li>4 scales for cloud: Free tier -&gt; sustained throughput -&gt; sole tenancy for scale -&gt; dedicated multitenancy cluster (for the big enterprise)</li><li>it turns out that developing a multitenant hosted service also helps develop for large enterprise that wants <em>dedicated</em> multitenant service</li></ul><p><br>Audio source: <a href="https://changelog.com/founderstalk/75">https://changelog.com/founderstalk/75</a></p><p>Blogpost: <a href="https://www.cockroachlabs.com/blog/oss-relicensing-cockroachdb/">Why we're relicensing CockroachDB</a></p><p>Share/Comment via Tweet: <a href="https://twitter.com/swyx/status/1376470276918050818">https://twitter.com/swyx/status/1376470276918050818</a></p><p><strong>Spencer Kimball: </strong>[00:00:00] The real challenge is how do you build and deliver cockroach as a service? And that's that's where I think the future of our success is going to be made or lost. And it's a, it's a transition right now.</p><p>The world's biggest companies. They want to run a relational database themselves. They want to self hosted. They want to buy software licenses. They might want to put it in private data centers or hybrid across private and public clouds. On the other hand in five years, even those companies much less, every other startup and high growth tech company, you know, they're all going to be using databases as a service in 10 years.</p><p>The entire world will be, so we have to not just win where we originally set out to build cockroach DB , the way that you might run Oracle or Postgres, or my SQL if you're running yourself. But we have to also now succeed with Amazon as a direct competitor and Google and Microsoft at these big clouds that are offering databases as a service and doing quite well with those businesses.</p><p>So how do we deliver Cockroach as a database as a service and effectively compete? There's a lot of really interesting answers to that question. It's by no means a foregone conclusion that a company like AWS, which is the cloud vendor incumbent really has as many advantages as you might think they have.</p><p><strong>Adam Stacoviak: </strong>[00:01:17] I didn't do that thing because unless he pays for Cockroach cloud, you say. Cockroach cloud is the simplest way to deploy a cockroach DB and is available instantly. And here's the key on AWS and Google cloud. So what's your current answer. I'm sure over time, your answer will evolve, but what's your current solution to competing with these big players?</p><p><strong>Spencer Kimball: </strong>[00:01:38] There's a number of different aspects to the successful strategy. And as you say, ours will continue to evolve. And one is you out innovate. And I think Google is probably the only of the cloud vendors that has a truly comparable technology. Amazon's better at repackaging existing open source. And, and part of that out innovating is you may have read, we made some license changes to the core of cockroach.</p><p>So we adopted something called the BSL, and that's a, that's part of how you continue to out innovate. It gives you a little bit of protection. Then there's. The idea of being multi-cloud or cloud agnostic, and that includes private clouds. So the deployment flexibility is extremely important to the world's big companies that have been around for a couple of decades and have lots of existing investments in data centers and high value use cases that aren't going to be easily moved to the public cloud.</p><p>And so that I think is incredibly important. You know, part of something that's worth touching on further is just how much innovation can be done in the database as a service model. And that's something that we're, we're pushing really hard on right now. Ultimately we'd like to deliver databases and with a lot less friction than they currently are delivered as a service.</p><p>Right now, when you get a database as a service, there's quite a bit of cost to it. I mean, even like a sort of production ready, encrypted instance of RDS, that's sort of the minimal footprint still costs you about a hundred dollars a month. Just a lot. And you're choosing the size of nodes where those nodes are located.</p><p>And there's a number of decisions that increase the friction of the process. We'd like to drive to a world where databases are, are truly serverless. And the sense that when you get a relational database, it's something that you can pay for exactly what you use. Not worry about what kind of machines, how many and so forth, or even where they're located.</p><p>You just get a database and that database is truly capable of global operation. Hey, if you only use it, the East coast of the United States, great. You want to add the EU? That's extremely simple as, as simple, essentially as setting a different value in for a column and a table specifying what region the data should be stored in, or whether it should be global as an example.</p><p>And further, we actually think that price is a major impediment to using something like a relational database as a service we'd like to make these things perpetually free for developers for a pretty generous tier. So think about what Gmail did in 2003, where they're effectively making a gigabyte of email free.</p><p>And you know, at the time you had, it was unheard of Yahoo. Yeah. It was like five megabytes. What you got before, which it's filled up with one MP3, somebody sent you or whatever, a couple of photos. So this is a huge innovation, obviously just set a new standard for what web mail should feel like. And while Gmail is free, if you want a hundred gigabytes, you pay for it that, that extra storage space.</p><p>And that's exactly how cockroach cloud is going to feel to a developer. Like we want to make perpetually free relational databases that are. The seed of an extraordinarily powerful production database, something that can scale to run, you know, retail banking for the world's largest banks that has geo replication for a high level of resilience.</p><p>And that is capable of truly global operations. So that even a startup could use the free tier of cockroach cloud and you know, store data for customers in Brazil, in Brazil store data is for customers in Japan, in Japan, right. And give them a local experience. That's how big tech build services and applications.</p><p>We really want to make that, so that every company in the world, even every developer, like even in a hackathon can build that way. And it's, you know, ideally easier to build that way than it is to stand something up yourself in a single availability. </p><p><strong>Adam Stacoviak: </strong>[00:05:23] That's ambitious for sure. Because one of the hardest parts is adoption and you're guaranteeing that by.</p><p>Enabling that perpetually free tier that's generous so that you can tinker in a hackathon or scale your enterprise. And it's the same coverage for cloud, right? It's the same cloud. It's not, it's not like a different version of it. It's the same version </p><p><strong>Spencer Kimball: </strong>[00:05:44] regardless. Yeah. We want that to be a very continuous product experience.</p><p>And I think the journey that is most evocative for me is, you know, you're starting a company which, you know, I've done. Viewfinders the canonical example I was using my head. How much easier could we have made the viewfinder experience? And that's just great, right. To have that experience, to, to make product decisions is, is pretty fundamental.</p><p>But you know, the idea would be a cake. You know, Hey, you want to stand up your database, your pre-production, but you know, you have developers that are pinging it and so forth. Certainly do...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<ul><li>Adopting BSL to defend against AWS</li><li>a "truly serverless" experience for Cockroach</li><li>A perpetually free relational database - what Gmail did to email</li><li>4 scales for cloud: Free tier -&gt; sustained throughput -&gt; sole tenancy for scale -&gt; dedicated multitenancy cluster (for the big enterprise)</li><li>it turns out that developing a multitenant hosted service also helps develop for large enterprise that wants <em>dedicated</em> multitenant service</li></ul><p><br>Audio source: <a href="https://changelog.com/founderstalk/75">https://changelog.com/founderstalk/75</a></p><p>Blogpost: <a href="https://www.cockroachlabs.com/blog/oss-relicensing-cockroachdb/">Why we're relicensing CockroachDB</a></p><p>Share/Comment via Tweet: <a href="https://twitter.com/swyx/status/1376470276918050818">https://twitter.com/swyx/status/1376470276918050818</a></p><p><strong>Spencer Kimball: </strong>[00:00:00] The real challenge is how do you build and deliver cockroach as a service? And that's that's where I think the future of our success is going to be made or lost. And it's a, it's a transition right now.</p><p>The world's biggest companies. They want to run a relational database themselves. They want to self hosted. They want to buy software licenses. They might want to put it in private data centers or hybrid across private and public clouds. On the other hand in five years, even those companies much less, every other startup and high growth tech company, you know, they're all going to be using databases as a service in 10 years.</p><p>The entire world will be, so we have to not just win where we originally set out to build cockroach DB , the way that you might run Oracle or Postgres, or my SQL if you're running yourself. But we have to also now succeed with Amazon as a direct competitor and Google and Microsoft at these big clouds that are offering databases as a service and doing quite well with those businesses.</p><p>So how do we deliver Cockroach as a database as a service and effectively compete? There's a lot of really interesting answers to that question. It's by no means a foregone conclusion that a company like AWS, which is the cloud vendor incumbent really has as many advantages as you might think they have.</p><p><strong>Adam Stacoviak: </strong>[00:01:17] I didn't do that thing because unless he pays for Cockroach cloud, you say. Cockroach cloud is the simplest way to deploy a cockroach DB and is available instantly. And here's the key on AWS and Google cloud. So what's your current answer. I'm sure over time, your answer will evolve, but what's your current solution to competing with these big players?</p><p><strong>Spencer Kimball: </strong>[00:01:38] There's a number of different aspects to the successful strategy. And as you say, ours will continue to evolve. And one is you out innovate. And I think Google is probably the only of the cloud vendors that has a truly comparable technology. Amazon's better at repackaging existing open source. And, and part of that out innovating is you may have read, we made some license changes to the core of cockroach.</p><p>So we adopted something called the BSL, and that's a, that's part of how you continue to out innovate. It gives you a little bit of protection. Then there's. The idea of being multi-cloud or cloud agnostic, and that includes private clouds. So the deployment flexibility is extremely important to the world's big companies that have been around for a couple of decades and have lots of existing investments in data centers and high value use cases that aren't going to be easily moved to the public cloud.</p><p>And so that I think is incredibly important. You know, part of something that's worth touching on further is just how much innovation can be done in the database as a service model. And that's something that we're, we're pushing really hard on right now. Ultimately we'd like to deliver databases and with a lot less friction than they currently are delivered as a service.</p><p>Right now, when you get a database as a service, there's quite a bit of cost to it. I mean, even like a sort of production ready, encrypted instance of RDS, that's sort of the minimal footprint still costs you about a hundred dollars a month. Just a lot. And you're choosing the size of nodes where those nodes are located.</p><p>And there's a number of decisions that increase the friction of the process. We'd like to drive to a world where databases are, are truly serverless. And the sense that when you get a relational database, it's something that you can pay for exactly what you use. Not worry about what kind of machines, how many and so forth, or even where they're located.</p><p>You just get a database and that database is truly capable of global operation. Hey, if you only use it, the East coast of the United States, great. You want to add the EU? That's extremely simple as, as simple, essentially as setting a different value in for a column and a table specifying what region the data should be stored in, or whether it should be global as an example.</p><p>And further, we actually think that price is a major impediment to using something like a relational database as a service we'd like to make these things perpetually free for developers for a pretty generous tier. So think about what Gmail did in 2003, where they're effectively making a gigabyte of email free.</p><p>And you know, at the time you had, it was unheard of Yahoo. Yeah. It was like five megabytes. What you got before, which it's filled up with one MP3, somebody sent you or whatever, a couple of photos. So this is a huge innovation, obviously just set a new standard for what web mail should feel like. And while Gmail is free, if you want a hundred gigabytes, you pay for it that, that extra storage space.</p><p>And that's exactly how cockroach cloud is going to feel to a developer. Like we want to make perpetually free relational databases that are. The seed of an extraordinarily powerful production database, something that can scale to run, you know, retail banking for the world's largest banks that has geo replication for a high level of resilience.</p><p>And that is capable of truly global operations. So that even a startup could use the free tier of cockroach cloud and you know, store data for customers in Brazil, in Brazil store data is for customers in Japan, in Japan, right. And give them a local experience. That's how big tech build services and applications.</p><p>We really want to make that, so that every company in the world, even every developer, like even in a hackathon can build that way. And it's, you know, ideally easier to build that way than it is to stand something up yourself in a single availability. </p><p><strong>Adam Stacoviak: </strong>[00:05:23] That's ambitious for sure. Because one of the hardest parts is adoption and you're guaranteeing that by.</p><p>Enabling that perpetually free tier that's generous so that you can tinker in a hackathon or scale your enterprise. And it's the same coverage for cloud, right? It's the same cloud. It's not, it's not like a different version of it. It's the same version </p><p><strong>Spencer Kimball: </strong>[00:05:44] regardless. Yeah. We want that to be a very continuous product experience.</p><p>And I think the journey that is most evocative for me is, you know, you're starting a company which, you know, I've done. Viewfinders the canonical example I was using my head. How much easier could we have made the viewfinder experience? And that's just great, right. To have that experience, to, to make product decisions is, is pretty fundamental.</p><p>But you know, the idea would be a cake. You know, Hey, you want to stand up your database, your pre-production, but you know, you have developers that are pinging it and so forth. Certainly do...</p>]]>
      </content:encoded>
      <pubDate>Tue, 30 Mar 2021 09:00:00 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>559</itunes:duration>
      <itunes:summary>Cockroach Labs CEO Spencer Kimball on the challenges of running DB as a Service.</itunes:summary>
      <itunes:subtitle>Cockroach Labs CEO Spencer Kimball on the challenges of running DB as a Service.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>Spencer Kimball Pt 1: Consistent Synchronous Replication</title>
      <itunes:episode>62</itunes:episode>
      <podcast:episode>62</podcast:episode>
      <itunes:title>Spencer Kimball Pt 1: Consistent Synchronous Replication</itunes:title>
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      <description>
        <![CDATA[<p>I enjoyed learning about how Cockroach is leaderless and synchronous and that makes it a lot more resilient than alternatives.</p><p>Audio source: <a href="https://changelog.com/founderstalk/75">https://changelog.com/founderstalk/75</a></p><p>Spanner paper: <a href="https://static.googleusercontent.com/media/research.google.com/en//archive/spanner-osdi2012.pdf">https://static.googleusercontent.com/media/research.google.com/en//archive/spanner-osdi2012.pdf</a></p><p>Share/Comment via Tweet: <a href="https://twitter.com/swyx/status/1376470276918050818">https://twitter.com/swyx/status/1376470276918050818</a></p><p><strong>Adam Stacoviak: </strong>[00:00:00] So when did you encounter the problem that you're solving today? </p><p><strong>Spencer Kimball: </strong>[00:00:04] Yeah, so databases it turns out that they have been extraordinarily central in my career. Back as early as the.com startup. I did, we go systems we built sharded, Oracle and sharded Postgres as the two sort of flavors we supported. And I got to tell you when I was at Berkeley, I wasn't very interested in databases.</p><p>I mentioned graphics. That was really. Probably my key interest databases. I didn't take until my first and only year of grad school. And I just kinda took it to get some credits. I ended up being pretty interested in the course, but I didn't really think they'd be central to my career. But as soon as I hit the quote, unquote, real world databases became a central problem of big source of frustration at Wego.</p><p>And then when I got to Google, that was one of the first projects that got thrown onto, which was the AdWords system, which you know, was nascent then in 2002. But it was running into problems with sharded, my SQL. And you hear this word, "sharded", but it really, you know, for listeners that aren't aware of what that implies it's, it's about taking a monolithic database like Postgres or my SQL or Oracle that really is meant for you know, a single machine.</p><p>Even if that machine can be quite large and you say, well, maybe this is going to be large enough. And this is the case of ad-words when I got put on that project. So you'd say, okay, we're going to use two databases. I'll put half our customers on the first database, half on the second. And maybe at some point you start reaching capacity on those two.</p><p>And so then you say, we're gonna use four, we're going to use five, or we're going to use it got up to about 32. I think when I was at that project at Google and all these different problems started to occur as you started, you know, the application complexity became quite high. Just one ridiculous practical example:</p><p>the, my SQL databases had too many connections coming into them and you know, that started to cause them to cavitate. And so we solve these problems. Every morning, we had this ads war room to solve the latest set of problems related to this just basically scalability challenge with the database.</p><p>And you know, I would just say that in Google AdWords by the time they replaced that sharded my sequel architecture, they'd gotten to a thousand shards. So it became, you know, thousand my SQL instances. And I've heard that Facebook has hundreds of thousands of my SQL instances. So there's kind of no end to both how scalable that architecture is.</p><p>But also how much time you have to put in to truly keep scaling it. So that's, that's a scalability challenge. There's also resilience challenges.  And that is you really don't want to have a database that has a primary and a secondary, and that's been the standard way to operate databases for, you know, most of my lifetime.</p><p>The problem with that solution is that the secondary. He's getting an asynchronous replication stream of data. And even if you put it in another data center, so you have a really nice failure scenario, so you can lose a data center and fail over that fail over might imply data loss because that asynchronous replication stream might not have fully made it over to the secondary when the primary dies.</p><p>So you've switched over to the secondary and you realize, Oh, wait a second. I thought I had just sent that email out as an example, but it's not in my outbox. What happened? Well, the replication stream just didn't get that email into the outbox on the secondary. So it's almost like you've moved backwards in time.</p><p>You've regressed to an earlier version of the state that you had in an application. And that causes huge headaches, right? I mean, if a data center was lost at Google back in 2004, let's say it would be many teams scrambling to figure out what might've gone wrong. You know, did we charge a customer twice?</p><p>You know, are there. Consistency problems in the data. Cause some of the stuff got replicated and some other stuff didn't and you'd have to write cleaners and scripts that would go through things. And you just try to reason through what might've gone wrong with your use case that that's not the right way to do database replication.</p><p>And certainly not. In 2020 Google started to play around with better ways to do that. As early as 2004, 2006, they built big table. Then they built in called mega store and then they built something called Spanner. And Spanner is really what inspired cockroach. And so there's scalability, there's resilience.</p><p>Those are two of the biggest problems that I've faced with databases in my career that sort of gold standard these days with databases is to do what's called consistent synchronous based replication. The popular ways to do this is something called Paxos. There's something called raft and that what they do is consensus.</p><p>So instead of just writing to a primary and asynchronously replicating to a secondary, you actually write to. Three data centers or three replication sites, and you are going to be committed if the majority of the replication sites respond positively or affirmatively to any particular, right? If, for example, you only write to one out of three data centers that write.</p><p>Can't be committed. So you need two out of the three. And so as long as you always have two out of three, if you lose any one data center out of those three, you always are guaranteed that one of the remaining two has the exact data that you need. So as long as you only lose the minority, you have total operational sort of continuity.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I enjoyed learning about how Cockroach is leaderless and synchronous and that makes it a lot more resilient than alternatives.</p><p>Audio source: <a href="https://changelog.com/founderstalk/75">https://changelog.com/founderstalk/75</a></p><p>Spanner paper: <a href="https://static.googleusercontent.com/media/research.google.com/en//archive/spanner-osdi2012.pdf">https://static.googleusercontent.com/media/research.google.com/en//archive/spanner-osdi2012.pdf</a></p><p>Share/Comment via Tweet: <a href="https://twitter.com/swyx/status/1376470276918050818">https://twitter.com/swyx/status/1376470276918050818</a></p><p><strong>Adam Stacoviak: </strong>[00:00:00] So when did you encounter the problem that you're solving today? </p><p><strong>Spencer Kimball: </strong>[00:00:04] Yeah, so databases it turns out that they have been extraordinarily central in my career. Back as early as the.com startup. I did, we go systems we built sharded, Oracle and sharded Postgres as the two sort of flavors we supported. And I got to tell you when I was at Berkeley, I wasn't very interested in databases.</p><p>I mentioned graphics. That was really. Probably my key interest databases. I didn't take until my first and only year of grad school. And I just kinda took it to get some credits. I ended up being pretty interested in the course, but I didn't really think they'd be central to my career. But as soon as I hit the quote, unquote, real world databases became a central problem of big source of frustration at Wego.</p><p>And then when I got to Google, that was one of the first projects that got thrown onto, which was the AdWords system, which you know, was nascent then in 2002. But it was running into problems with sharded, my SQL. And you hear this word, "sharded", but it really, you know, for listeners that aren't aware of what that implies it's, it's about taking a monolithic database like Postgres or my SQL or Oracle that really is meant for you know, a single machine.</p><p>Even if that machine can be quite large and you say, well, maybe this is going to be large enough. And this is the case of ad-words when I got put on that project. So you'd say, okay, we're going to use two databases. I'll put half our customers on the first database, half on the second. And maybe at some point you start reaching capacity on those two.</p><p>And so then you say, we're gonna use four, we're going to use five, or we're going to use it got up to about 32. I think when I was at that project at Google and all these different problems started to occur as you started, you know, the application complexity became quite high. Just one ridiculous practical example:</p><p>the, my SQL databases had too many connections coming into them and you know, that started to cause them to cavitate. And so we solve these problems. Every morning, we had this ads war room to solve the latest set of problems related to this just basically scalability challenge with the database.</p><p>And you know, I would just say that in Google AdWords by the time they replaced that sharded my sequel architecture, they'd gotten to a thousand shards. So it became, you know, thousand my SQL instances. And I've heard that Facebook has hundreds of thousands of my SQL instances. So there's kind of no end to both how scalable that architecture is.</p><p>But also how much time you have to put in to truly keep scaling it. So that's, that's a scalability challenge. There's also resilience challenges.  And that is you really don't want to have a database that has a primary and a secondary, and that's been the standard way to operate databases for, you know, most of my lifetime.</p><p>The problem with that solution is that the secondary. He's getting an asynchronous replication stream of data. And even if you put it in another data center, so you have a really nice failure scenario, so you can lose a data center and fail over that fail over might imply data loss because that asynchronous replication stream might not have fully made it over to the secondary when the primary dies.</p><p>So you've switched over to the secondary and you realize, Oh, wait a second. I thought I had just sent that email out as an example, but it's not in my outbox. What happened? Well, the replication stream just didn't get that email into the outbox on the secondary. So it's almost like you've moved backwards in time.</p><p>You've regressed to an earlier version of the state that you had in an application. And that causes huge headaches, right? I mean, if a data center was lost at Google back in 2004, let's say it would be many teams scrambling to figure out what might've gone wrong. You know, did we charge a customer twice?</p><p>You know, are there. Consistency problems in the data. Cause some of the stuff got replicated and some other stuff didn't and you'd have to write cleaners and scripts that would go through things. And you just try to reason through what might've gone wrong with your use case that that's not the right way to do database replication.</p><p>And certainly not. In 2020 Google started to play around with better ways to do that. As early as 2004, 2006, they built big table. Then they built in called mega store and then they built something called Spanner. And Spanner is really what inspired cockroach. And so there's scalability, there's resilience.</p><p>Those are two of the biggest problems that I've faced with databases in my career that sort of gold standard these days with databases is to do what's called consistent synchronous based replication. The popular ways to do this is something called Paxos. There's something called raft and that what they do is consensus.</p><p>So instead of just writing to a primary and asynchronously replicating to a secondary, you actually write to. Three data centers or three replication sites, and you are going to be committed if the majority of the replication sites respond positively or affirmatively to any particular, right? If, for example, you only write to one out of three data centers that write.</p><p>Can't be committed. So you need two out of the three. And so as long as you always have two out of three, if you lose any one data center out of those three, you always are guaranteed that one of the remaining two has the exact data that you need. So as long as you only lose the minority, you have total operational sort of continuity.</p>]]>
      </content:encoded>
      <pubDate>Mon, 29 Mar 2021 12:31:35 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>320</itunes:duration>
      <itunes:summary>CEO Spencer Kimball on Cockroach Labs' origin and the problem they solve.</itunes:summary>
      <itunes:subtitle>CEO Spencer Kimball on Cockroach Labs' origin and the problem they solve.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Career Jam] Big Tech Interviews with Adam Rackis</title>
      <itunes:episode>61</itunes:episode>
      <podcast:episode>61</podcast:episode>
      <itunes:title>[Career Jam] Big Tech Interviews with Adam Rackis</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/career-jam-big-tech-interviews-with-adam-rackis</link>
      <description>
        <![CDATA[<p>The tweet thread here: <a href="https://twitter.com/AdamRackis/status/1370874399390367756">https://twitter.com/AdamRackis/status/1370874399390367756</a></p><p>This is the edited audio of our conversation; Coding Career community members can <a href="https://codingcareer.circle.so/c/community-chat/interviewing-with-big-tech-w-adam-rackis-of-spotify">find the transcript and video on Circle</a>!</p><p><strong>Timestamps</strong></p><ul><li>00:00 Introductions</li><li>01:35 Coding on the Fly</li><li>09:09 Use Terminology</li><li>13:29 Fundamentals over Frameworks</li><li>17:27 TypeScript</li><li>20:18 Storytelling</li><li>29:30 Misc: Ownership, System Design, Teaching</li><li>37:45 Working at Spotify</li><li>40:28 Svelte vs React</li><li>45:45 Reading Tech Books</li><li>51:21 Tech Careers in Non-Tech Hubs</li></ul><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The tweet thread here: <a href="https://twitter.com/AdamRackis/status/1370874399390367756">https://twitter.com/AdamRackis/status/1370874399390367756</a></p><p>This is the edited audio of our conversation; Coding Career community members can <a href="https://codingcareer.circle.so/c/community-chat/interviewing-with-big-tech-w-adam-rackis-of-spotify">find the transcript and video on Circle</a>!</p><p><strong>Timestamps</strong></p><ul><li>00:00 Introductions</li><li>01:35 Coding on the Fly</li><li>09:09 Use Terminology</li><li>13:29 Fundamentals over Frameworks</li><li>17:27 TypeScript</li><li>20:18 Storytelling</li><li>29:30 Misc: Ownership, System Design, Teaching</li><li>37:45 Working at Spotify</li><li>40:28 Svelte vs React</li><li>45:45 Reading Tech Books</li><li>51:21 Tech Careers in Non-Tech Hubs</li></ul><p><br></p>]]>
      </content:encoded>
      <pubDate>Sat, 27 Mar 2021 14:35:34 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/YpxozTZpyrXJq8k72GBSFgE8tMKHrwGPH2YAinF9wjw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzUwMjcxOC8x/NjE2ODcwMTM0LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>3613</itunes:duration>
      <itunes:summary>A chat with Adam Rackis after his viral tweet thread on interviewing at Riot, AWS, Citadel, Spotify, and other big tech cos</itunes:summary>
      <itunes:subtitle>A chat with Adam Rackis after his viral tweet thread on interviewing at Riot, AWS, Citadel, Spotify, and other big tech cos</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Nicole Scherzinger as Christine</title>
      <itunes:episode>60</itunes:episode>
      <podcast:episode>60</podcast:episode>
      <itunes:title>Nicole Scherzinger as Christine</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">af1bb578-f7ad-488f-a664-e3d0525cb3ec</guid>
      <link>https://mixtape.swyx.io/episodes/nicole-scherzinger-as-christine</link>
      <description>
        <![CDATA[<p>This has a slow start but REALLY ramps up toward the end. Hang in there!</p><p>Also featuring the voices of 4 Phantoms - Simon Bowman, Earl Carpenter, Ramin Karimloo and John Owen-Jones.</p><p>Audio source: <a href="https://www.youtube.com/watch?v=tE6SRBnDHx8">https://www.youtube.com/watch?v=tE6SRBnDHx8</a> </p><p>See also: <a href="https://www.youtube.com/watch?v=kvDGVMrH84o">Nicole singing Never Enough</a></p><p><a href="https://en.wikipedia.org/wiki/Nicole_Scherzinger">Nicole's bio on WIkipedia</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>This has a slow start but REALLY ramps up toward the end. Hang in there!</p><p>Also featuring the voices of 4 Phantoms - Simon Bowman, Earl Carpenter, Ramin Karimloo and John Owen-Jones.</p><p>Audio source: <a href="https://www.youtube.com/watch?v=tE6SRBnDHx8">https://www.youtube.com/watch?v=tE6SRBnDHx8</a> </p><p>See also: <a href="https://www.youtube.com/watch?v=kvDGVMrH84o">Nicole singing Never Enough</a></p><p><a href="https://en.wikipedia.org/wiki/Nicole_Scherzinger">Nicole's bio on WIkipedia</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 26 Mar 2021 18:22:21 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/YrrGaLVE5k9vAZ-uNuBwZ1pc330u88cfDBGJQGgd96w/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzUwMjM4Ny8x/NjE2Nzk3MzQxLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>288</itunes:duration>
      <itunes:summary>She isn't just the leader of the Pussycat Dolls and X Factor judge. She can really sing!</itunes:summary>
      <itunes:subtitle>She isn't just the leader of the Pussycat Dolls and X Factor judge. She can really sing!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Disrupting Yourself</title>
      <itunes:episode>59</itunes:episode>
      <podcast:episode>59</podcast:episode>
      <itunes:title>Disrupting Yourself</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">22e97dff-b226-4f63-beb7-bb958eac6d77</guid>
      <link>https://mixtape.swyx.io/episodes/disrupting-yourself</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://www.youtube.com/watch?v=bOo6XSYW66c">https://www.youtube.com/watch?v=bOo6XSYW66c</a></p><p>Spencer took on the competitive threat of OpenDoor at Zillow when he didn't need to, taking a tiny competitor startup seriously and pivoting a $5 billion company into a $30 billion one without a crisis.</p><p>News at the time:<br>- <a href="https://techcrunch.com/2018/04/14/zillow-surprises-investors-by-buying-up-homes/">https://techcrunch.com/2018/04/14/zillow-surprises-investors-by-buying-up-homes/</a><br>- <a href="https://www.geekwire.com/2018/zillow-group-will-start-buying-selling-homes-taking-open-door-expanding-real-estate-footprint/">https://www.geekwire.com/2018/zillow-group-will-start-buying-selling-homes-taking-open-door-expanding-real-estate-footprint/</a></p><p><br><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] Normally, I try to make these clips under five minutes, but for today I absolutely could not because this is one of the most fascinating business stories and business moments that you can encounter. And this is the best explanation of a recent pivot that was very, very high profile and very successful. So I want to give you the story of Spencer Rascoff pivoting, Zillow as a successful company, not against the wall, and succeeding. Despite having an incumbent startup where the classic disruption theory would tell you that he had an innovator's dilemma. He got past that, and it was just nearly a train wreck, as he will tell you towards the end. But he had enough friends to give them good advice and he took it and he paused at the right time and he went for it at the right time. And it was just an amazing, amazing, real life story.  </p><p><br><strong>Spencer Rascoff: </strong>[00:00:51] And then I guess the second takeaway from Zillow would be the importance of disrupting yourself. And this is all about Zillow's move into ibuying and the business of buying and selling homes directly, which was a very controversial, difficult decision that I made. And it was very much the right one.</p><p>It's what moved Zillow's market cap from 5 billion. A couple of years, post IPO to 30 billion today was deciding to put at risk the core business. Of selling ads to real estate agents by launching a new business of buying homes from people, renovating them and selling them to other people. And pulling off that business transition or business extension was a lot of sleepless nights, but it was very much the right move.</p><p>Do you mind </p><p><strong>James Besheara: </strong>[00:01:37] walking me through almost the specifics of one of those sleepless nights and what that internal dialogue was like and where that internal for use uncertainty lied? </p><p><strong>Spencer Rascoff: </strong>[00:01:47] Sure. Let me paint a picture. So as Zillow goes public in 2006, We do 16 acquisitions. We buy Trulia, we buy StreetEasy in New York.</p><p>We buy hot pads at the top rental site. And now here we are in 2000, like 12 ish, and it's about a $5 billion market cap. We've got like a thousand employees top of the world. We won, online, real estate and we consolidated the category. Victory is ours. Okay, we're done. But then we see this startup Opendoor.</p><p>And open doors, buying homes for people sight unseen. And we're like that's crazy. That's not going to work. And we have to decide, do we enter that business? And the first, the first thought that I had and the team had was. What about the core, w we have about a billion of revenue selling ads to real estate agents.</p><p>And if we start buying houses ourselves, real estate agents, aren't gonna like that very much. Because there might not be agents in those transactions. Now, it just so happens that when we eventually entered a year or two later, we did put real estate agents in those transactions as a way to, to keep the peace.</p><p>But after I left Zillow started. Hiring those agents themselves at Zillow and cutting agents, other agents out of the transaction. And so now Zillow's in, in unchartered territory with respect to the, how the industry perceives it and that might or might not, we'll see put a strain on the core business of selling ads.</p><p>So it's very similar just to give an analogy that can listeners have experienced as a consumer. Think about the Netflix business with DVD by mail. So Netflix has a great business DVD by mail. It's probably a I dunno, $10 billion market cap company. This was whatever, five, five, 10 years ago.</p><p>What about streaming? The idea that you could press a button and start to see the movie right away on your computer was crazy. Like instead you just press a button and the DVD arrives in the mail to, two days later, but Netflix decided to disrupt their core business and shift to streaming and put at risk the whole core business and.</p><p>It worked and then they did it again when they decided to create originals. Cause like they had a great business. Now they're a $50 billion market cap, but you know what, all their content comes from the studios. And now they say we're going to create our own shows. How are the studios going to feel about that?</p><p>That's crazy. Don't do that. Like why risk it? You're doing great. They have a 300 billion market cap today. Why? Because. They pulled off the pivot to originals. So Netflix is like the rare company I can think of has done this twice. Zillow has basically done it once so far. But anyway, so back to the decision-making first risk is what happens to the industry, the perception of Zillow and the impact on the core business.</p><p>Second risk is the investor community reaction, which is to say, we had public market shareholders that are like. Don't do that. That's crazy. You've got a 95% gross margin business selling digital advertising. Why would you move into it? The business of buying and selling houses, which is cyclical, risky, complex, operationally intensive.</p><p>It's a real estate flipping business. Rather than a digital media business, you're going to trade at a lower multiple, I didn't sign up for that. I'm an internet hedge fund. I'm an internet mutual fund. Like I buy tech stocks, not real estate stocks. And so there were a lot of naysayers from that community.</p><p>And then there were naysayers from the employee community, also back to the importance of people in culture that were like, I don't get it. Like they just don't do that. Why would we risk everything for that? What is that even that. I'm compressing about six months, </p><p><strong>James Besheara: </strong>[00:05:11] six minutes.</p><p>How did it, how did you navigate it? How did you mentally nap? Did you S did you know there, did you almost have like faces in your mind that you were going to piss off by making this decision and you were like, yes. </p><p><strong>Spencer Rascoff: </strong>[00:05:24] It, it's very stressful as a executive, especially when you feel like you'd won, like at an earlier stage, a pivot, right?</p><p>Especially a pivot driven by your backs and feeling of necessity, right? Yeah. It's okay, COVID happened. I talked to a company today that, that ran an events business and they suck, and then COVID happened and they successfully pivoted to virtual events and it's wow Bravo but you had no other choice, in this case it's Zillow, we HAD another choice just like Netflix had a choice to not move into streaming and not to move into originals. And so the status, when the status quo, it looks attractive. It's even harder to pivot. And so what we did, I'll tell you the two steps that we took to arrive at the decision. The three steps, the first was we tracked competition closely and we started looking carefully at Opendoor data and Opendoor metrics.</p><p>How many listings do they have? How quickly are they selling? What do we think their unit- level profitabilit...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://www.youtube.com/watch?v=bOo6XSYW66c">https://www.youtube.com/watch?v=bOo6XSYW66c</a></p><p>Spencer took on the competitive threat of OpenDoor at Zillow when he didn't need to, taking a tiny competitor startup seriously and pivoting a $5 billion company into a $30 billion one without a crisis.</p><p>News at the time:<br>- <a href="https://techcrunch.com/2018/04/14/zillow-surprises-investors-by-buying-up-homes/">https://techcrunch.com/2018/04/14/zillow-surprises-investors-by-buying-up-homes/</a><br>- <a href="https://www.geekwire.com/2018/zillow-group-will-start-buying-selling-homes-taking-open-door-expanding-real-estate-footprint/">https://www.geekwire.com/2018/zillow-group-will-start-buying-selling-homes-taking-open-door-expanding-real-estate-footprint/</a></p><p><br><strong>Transcript</strong></p><p><strong>swyx: </strong>[00:00:00] Normally, I try to make these clips under five minutes, but for today I absolutely could not because this is one of the most fascinating business stories and business moments that you can encounter. And this is the best explanation of a recent pivot that was very, very high profile and very successful. So I want to give you the story of Spencer Rascoff pivoting, Zillow as a successful company, not against the wall, and succeeding. Despite having an incumbent startup where the classic disruption theory would tell you that he had an innovator's dilemma. He got past that, and it was just nearly a train wreck, as he will tell you towards the end. But he had enough friends to give them good advice and he took it and he paused at the right time and he went for it at the right time. And it was just an amazing, amazing, real life story.  </p><p><br><strong>Spencer Rascoff: </strong>[00:00:51] And then I guess the second takeaway from Zillow would be the importance of disrupting yourself. And this is all about Zillow's move into ibuying and the business of buying and selling homes directly, which was a very controversial, difficult decision that I made. And it was very much the right one.</p><p>It's what moved Zillow's market cap from 5 billion. A couple of years, post IPO to 30 billion today was deciding to put at risk the core business. Of selling ads to real estate agents by launching a new business of buying homes from people, renovating them and selling them to other people. And pulling off that business transition or business extension was a lot of sleepless nights, but it was very much the right move.</p><p>Do you mind </p><p><strong>James Besheara: </strong>[00:01:37] walking me through almost the specifics of one of those sleepless nights and what that internal dialogue was like and where that internal for use uncertainty lied? </p><p><strong>Spencer Rascoff: </strong>[00:01:47] Sure. Let me paint a picture. So as Zillow goes public in 2006, We do 16 acquisitions. We buy Trulia, we buy StreetEasy in New York.</p><p>We buy hot pads at the top rental site. And now here we are in 2000, like 12 ish, and it's about a $5 billion market cap. We've got like a thousand employees top of the world. We won, online, real estate and we consolidated the category. Victory is ours. Okay, we're done. But then we see this startup Opendoor.</p><p>And open doors, buying homes for people sight unseen. And we're like that's crazy. That's not going to work. And we have to decide, do we enter that business? And the first, the first thought that I had and the team had was. What about the core, w we have about a billion of revenue selling ads to real estate agents.</p><p>And if we start buying houses ourselves, real estate agents, aren't gonna like that very much. Because there might not be agents in those transactions. Now, it just so happens that when we eventually entered a year or two later, we did put real estate agents in those transactions as a way to, to keep the peace.</p><p>But after I left Zillow started. Hiring those agents themselves at Zillow and cutting agents, other agents out of the transaction. And so now Zillow's in, in unchartered territory with respect to the, how the industry perceives it and that might or might not, we'll see put a strain on the core business of selling ads.</p><p>So it's very similar just to give an analogy that can listeners have experienced as a consumer. Think about the Netflix business with DVD by mail. So Netflix has a great business DVD by mail. It's probably a I dunno, $10 billion market cap company. This was whatever, five, five, 10 years ago.</p><p>What about streaming? The idea that you could press a button and start to see the movie right away on your computer was crazy. Like instead you just press a button and the DVD arrives in the mail to, two days later, but Netflix decided to disrupt their core business and shift to streaming and put at risk the whole core business and.</p><p>It worked and then they did it again when they decided to create originals. Cause like they had a great business. Now they're a $50 billion market cap, but you know what, all their content comes from the studios. And now they say we're going to create our own shows. How are the studios going to feel about that?</p><p>That's crazy. Don't do that. Like why risk it? You're doing great. They have a 300 billion market cap today. Why? Because. They pulled off the pivot to originals. So Netflix is like the rare company I can think of has done this twice. Zillow has basically done it once so far. But anyway, so back to the decision-making first risk is what happens to the industry, the perception of Zillow and the impact on the core business.</p><p>Second risk is the investor community reaction, which is to say, we had public market shareholders that are like. Don't do that. That's crazy. You've got a 95% gross margin business selling digital advertising. Why would you move into it? The business of buying and selling houses, which is cyclical, risky, complex, operationally intensive.</p><p>It's a real estate flipping business. Rather than a digital media business, you're going to trade at a lower multiple, I didn't sign up for that. I'm an internet hedge fund. I'm an internet mutual fund. Like I buy tech stocks, not real estate stocks. And so there were a lot of naysayers from that community.</p><p>And then there were naysayers from the employee community, also back to the importance of people in culture that were like, I don't get it. Like they just don't do that. Why would we risk everything for that? What is that even that. I'm compressing about six months, </p><p><strong>James Besheara: </strong>[00:05:11] six minutes.</p><p>How did it, how did you navigate it? How did you mentally nap? Did you S did you know there, did you almost have like faces in your mind that you were going to piss off by making this decision and you were like, yes. </p><p><strong>Spencer Rascoff: </strong>[00:05:24] It, it's very stressful as a executive, especially when you feel like you'd won, like at an earlier stage, a pivot, right?</p><p>Especially a pivot driven by your backs and feeling of necessity, right? Yeah. It's okay, COVID happened. I talked to a company today that, that ran an events business and they suck, and then COVID happened and they successfully pivoted to virtual events and it's wow Bravo but you had no other choice, in this case it's Zillow, we HAD another choice just like Netflix had a choice to not move into streaming and not to move into originals. And so the status, when the status quo, it looks attractive. It's even harder to pivot. And so what we did, I'll tell you the two steps that we took to arrive at the decision. The three steps, the first was we tracked competition closely and we started looking carefully at Opendoor data and Opendoor metrics.</p><p>How many listings do they have? How quickly are they selling? What do we think their unit- level profitabilit...</p>]]>
      </content:encoded>
      <pubDate>Thu, 25 Mar 2021 10:00:00 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
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      <itunes:duration>907</itunes:duration>
      <itunes:summary>Former CEO Spencer Rascoff on pivoting Zillow.</itunes:summary>
      <itunes:subtitle>Former CEO Spencer Rascoff on pivoting Zillow.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Tobi Lütke on Software and Blacksmithing</title>
      <itunes:episode>58</itunes:episode>
      <podcast:episode>58</podcast:episode>
      <itunes:title>Tobi Lütke on Software and Blacksmithing</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9e9eb77d-b6ec-4c9b-8b6a-be51b081352c</guid>
      <link>https://mixtape.swyx.io/episodes/tobi-lutke-on-software-and-blacksmithing</link>
      <description>
        <![CDATA[<p>Audio source (with video): <a href="https://thisweekinstartups.com/tobi-lutke-on-shopifys-impact-on-the-creator-economy-covid-forcing-focus-early-internet-breakthroughs-evolving-as-a-remote-manager-much-more-e1184/">https://thisweekinstartups.com/tobi-lutke-on-shopifys-impact-on-the-creator-economy-covid-forcing-focus-early-internet-breakthroughs-evolving-as-a-remote-manager-much-more-e1184/</a></p><p><br><strong>Software and Blacksmithing<br></strong><br></p><p><strong>swyx: </strong>[00:00:00] So recently Tobi Lutke, the CEO of Shopify was on theThis Week in Startups podcast with Jason Calacanis and he has some really interesting thoughts about software, which I shared. But it sounds better coming from him around why software engineering is an attractive career it's because we get to make tools that we then use to help us the next day. And so if you apply this over a 40 year career, you can really compound your productivity and your output. And here he is:</p><p><strong>Jason Calacanis: </strong>[00:00:30] Do you still write code ever? I think sometimes. Yeah. Yeah. You miss being, 12 hour a day, coder.</p><p><strong>Tobi Lutke: </strong>[00:00:36] Yeah, it's a really good question. I think the 12th hour day coding has never been a goal, but sometimes happened just because there wasn't anything more interesting going on in plateau and figuring something out to read like it's so in a way that's not the objective, but I love coding. I find, I think the, all, I think the narrative around programming is more interesting than people have realized just because really, since blacksmithing, we never really had a craft that makes whether the craftsman actually make their own tools.</p><p>And I think there's,  the who's had it first we make two of the tools and number two, it's make us I'm making this part of it. Yeah. I think, </p><p><strong>Jason Calacanis: </strong>[00:01:15] I mean, to make tools, right? Like you see this gorillas take sticks and stick them into the Antell to get the bugs out, to eat, to get the heads out, to eat and say </p><p><strong>Tobi Lutke: </strong>[00:01:24] it's purely cause and effect vote for four primary purposes.</p><p>I think what we do is I'll give you a genetically no different in the last 70,000 years, we event like so the difference between aspect van, and now it's really the tools we have available that don't really invent the stories we tell each other. And it's amazing that we can put people on the moon or, go to space on your usable, the rockets and do all these things and have internet based on just to a building point to a building.</p><p>And then of course softwares, like what would you make of. Plenty of leverage because you have zero marginal cost copying infrastructure that everyone on planet earth can add to and constantly come up with trying to come up with better ideas. So I'm like, this is the thing that I'm really excited by and why I love being here programmer, because for leverage, you get as an individual, being able to build something that then is available to everyone.</p><p>It's just enormous. I'd like obviously Shopify as a good example of that. And I, I think that's that's really important. There's so many stories about, w what you said earlier is totally true about, Ethernet, like DSLR camera and an SM7B microphone.</p><p>But in a way If you need technologists to come in and make it so that someone can buy a single thing and then plug it into one thing. And then all of this needs to work well. And you need to marshal the complete infrastructure that we've built around machine learning to to take tiny microphones and make them sound good.</p><p>And we need to like all of this. Like it needs to be like significant movement to make the setup you and I have here, which we can do because we have tinkerers available to everyone, this kind of democratization of goodness studio. Yeah. It's important. </p><p><strong>Jason Calacanis: </strong>[00:02:57] Yeah. I mean, it's really interesting.</p><p>I love the thought of the compounding nature of software and it's also happening in hardware. Now, if you just think about what happened with the smartphone revolution, If we hadn't an Apple hadn't produced and Android phones, billions of smartphones and billions of batteries and billions of charging stations and got obsessed with how fast can we charge these phones?</p><p>It would have never trickled down into your Tesla and that would have never trickled into your quad-copter. And now the quad copters, I don't know if you said Joby is going public Reid. Hoffman's taking a public Mark Pincus. I said, read on the pod, talking about it. That would have not been possible if Elon haven't made a million cars with those battery packs, because now the battery management and fast charging allows you to have a Vitol.</p><p>So you're going to be able to go from Ottawa to the airport in a veto, and it's going to have eight rotors and it's going to I would never get an, a helicopter. Those things are death traps, but a veto with eight rotors and to go out and it just the software it's like, Oh, two Rutgers are out just.</p><p>Redeploy the energy and it's done, and it feels like that's happening with software so quickly. Startups today, I had a startup that built a million dollar business, basically on Slack, like just charging people subscriptions to go into a soccer room. And I was like, there's no, you don't have any developers.</p><p>So no. We just charge people on this Stripe account to go to this landing page. And then they are in a Slack instance and we built some glue with Zapier. If this, then that. The no code startups I'm seeing, which actually is what Shopify is right too. And people can build an online store with no work.</p><p><br></p><p> <strong>swyx: </strong>[00:04:33] I think if you've been in software for a while, you've probably thought about this where one thing that we do builds on another thing that someone else did and so on and so on and down the stack. And it's just really empowering. And I really like this discussion from Toby.  </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source (with video): <a href="https://thisweekinstartups.com/tobi-lutke-on-shopifys-impact-on-the-creator-economy-covid-forcing-focus-early-internet-breakthroughs-evolving-as-a-remote-manager-much-more-e1184/">https://thisweekinstartups.com/tobi-lutke-on-shopifys-impact-on-the-creator-economy-covid-forcing-focus-early-internet-breakthroughs-evolving-as-a-remote-manager-much-more-e1184/</a></p><p><br><strong>Software and Blacksmithing<br></strong><br></p><p><strong>swyx: </strong>[00:00:00] So recently Tobi Lutke, the CEO of Shopify was on theThis Week in Startups podcast with Jason Calacanis and he has some really interesting thoughts about software, which I shared. But it sounds better coming from him around why software engineering is an attractive career it's because we get to make tools that we then use to help us the next day. And so if you apply this over a 40 year career, you can really compound your productivity and your output. And here he is:</p><p><strong>Jason Calacanis: </strong>[00:00:30] Do you still write code ever? I think sometimes. Yeah. Yeah. You miss being, 12 hour a day, coder.</p><p><strong>Tobi Lutke: </strong>[00:00:36] Yeah, it's a really good question. I think the 12th hour day coding has never been a goal, but sometimes happened just because there wasn't anything more interesting going on in plateau and figuring something out to read like it's so in a way that's not the objective, but I love coding. I find, I think the, all, I think the narrative around programming is more interesting than people have realized just because really, since blacksmithing, we never really had a craft that makes whether the craftsman actually make their own tools.</p><p>And I think there's,  the who's had it first we make two of the tools and number two, it's make us I'm making this part of it. Yeah. I think, </p><p><strong>Jason Calacanis: </strong>[00:01:15] I mean, to make tools, right? Like you see this gorillas take sticks and stick them into the Antell to get the bugs out, to eat, to get the heads out, to eat and say </p><p><strong>Tobi Lutke: </strong>[00:01:24] it's purely cause and effect vote for four primary purposes.</p><p>I think what we do is I'll give you a genetically no different in the last 70,000 years, we event like so the difference between aspect van, and now it's really the tools we have available that don't really invent the stories we tell each other. And it's amazing that we can put people on the moon or, go to space on your usable, the rockets and do all these things and have internet based on just to a building point to a building.</p><p>And then of course softwares, like what would you make of. Plenty of leverage because you have zero marginal cost copying infrastructure that everyone on planet earth can add to and constantly come up with trying to come up with better ideas. So I'm like, this is the thing that I'm really excited by and why I love being here programmer, because for leverage, you get as an individual, being able to build something that then is available to everyone.</p><p>It's just enormous. I'd like obviously Shopify as a good example of that. And I, I think that's that's really important. There's so many stories about, w what you said earlier is totally true about, Ethernet, like DSLR camera and an SM7B microphone.</p><p>But in a way If you need technologists to come in and make it so that someone can buy a single thing and then plug it into one thing. And then all of this needs to work well. And you need to marshal the complete infrastructure that we've built around machine learning to to take tiny microphones and make them sound good.</p><p>And we need to like all of this. Like it needs to be like significant movement to make the setup you and I have here, which we can do because we have tinkerers available to everyone, this kind of democratization of goodness studio. Yeah. It's important. </p><p><strong>Jason Calacanis: </strong>[00:02:57] Yeah. I mean, it's really interesting.</p><p>I love the thought of the compounding nature of software and it's also happening in hardware. Now, if you just think about what happened with the smartphone revolution, If we hadn't an Apple hadn't produced and Android phones, billions of smartphones and billions of batteries and billions of charging stations and got obsessed with how fast can we charge these phones?</p><p>It would have never trickled down into your Tesla and that would have never trickled into your quad-copter. And now the quad copters, I don't know if you said Joby is going public Reid. Hoffman's taking a public Mark Pincus. I said, read on the pod, talking about it. That would have not been possible if Elon haven't made a million cars with those battery packs, because now the battery management and fast charging allows you to have a Vitol.</p><p>So you're going to be able to go from Ottawa to the airport in a veto, and it's going to have eight rotors and it's going to I would never get an, a helicopter. Those things are death traps, but a veto with eight rotors and to go out and it just the software it's like, Oh, two Rutgers are out just.</p><p>Redeploy the energy and it's done, and it feels like that's happening with software so quickly. Startups today, I had a startup that built a million dollar business, basically on Slack, like just charging people subscriptions to go into a soccer room. And I was like, there's no, you don't have any developers.</p><p>So no. We just charge people on this Stripe account to go to this landing page. And then they are in a Slack instance and we built some glue with Zapier. If this, then that. The no code startups I'm seeing, which actually is what Shopify is right too. And people can build an online store with no work.</p><p><br></p><p> <strong>swyx: </strong>[00:04:33] I think if you've been in software for a while, you've probably thought about this where one thing that we do builds on another thing that someone else did and so on and so on and down the stack. And it's just really empowering. And I really like this discussion from Toby.  </p>]]>
      </content:encoded>
      <pubDate>Wed, 24 Mar 2021 19:39:51 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>288</itunes:duration>
      <itunes:summary>The Shopify CEO and Jason Calacanis on how tech builds on tech</itunes:summary>
      <itunes:subtitle>The Shopify CEO and Jason Calacanis on how tech builds on tech</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Metallica vs Napster, Pt. 2 - 2011</title>
      <itunes:episode>57</itunes:episode>
      <podcast:episode>57</podcast:episode>
      <itunes:title>Metallica vs Napster, Pt. 2 - 2011</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e5435428-1eb7-472b-83d8-b3fbfcc625d1</guid>
      <link>https://mixtape.swyx.io/episodes/metallica-vs-napster-pt-2-2011</link>
      <description>
        <![CDATA[<p>Listen to Part 1 and the original audio source from Spotify here: <a href="https://share.transistor.fm/s/5badde12">https://share.transistor.fm/s/5badde12</a></p><p><strong>Gustav Soderstrom: </strong>[00:00:00] So nearly a decade after Napster shut down, Lars Ulrich got another unexpected call from his manager cliff. We </p><p><strong>Lars Ulrich: </strong>[00:00:05] got a call from cliff again, saying that Sean Parker wanted to talk </p><p>to </p><p><strong>Gustav Soderstrom: </strong>[00:00:10] us.</p><p>I'll let Sean and Lars tell the rest of the story from </p><p><strong>Lars Ulrich: </strong>[00:00:13] here. </p><p><strong>Sean Parker: </strong>[00:00:14] So I finally was able to a meeting and they said we want you to come up.</p><p>We want to meet on our turf, come to our studio up North of San Francisco, where they've been operating for decades.  I was very nervous. They said, come alone. Don't bring an assistant. Don't bring anyone, come by yourself, </p><p><strong>Lars Ulrich: </strong>[00:00:33] Cliff encouraged him to come alone. And,  he showed up at HQ in San Rafael and, came in and was brave walked in through the door.</p><p>And there were the fourth members of Metallica. </p><p><strong>Sean Parker: </strong>[00:00:43] I'm walking into this room full of people who I've been in litigation with, and I've never met and they've never met me.  And I'm way out numbered. Like  I don't know what I'm walking into, , is this some sort of, am I going to regret?</p><p>I was sweating profusely, it wasn't even that hot. It was just like a normal. Cool day in San Francisco. And I just remember feeling like clammy and just thinking I'm like, what am I, what have I gotten myself into? Because this has all become very real now, </p><p><strong>Lars Ulrich: </strong>[00:01:14] obviously.</p><p>None of us are assholes. None of us are nasty people. Hi, how are you? Come on in. Nice to see you. Would you like a beverage? Like some cheese, some coffee, whatever. We're trying to make him feel comfortable and obviously. It was pretty clear that he was I don't know, nervous, uncomfortable, </p><p><strong>Sean Parker: </strong>[00:01:30] whatever somebody I and I walk in and, they're all they take me to this room kinda just like a nondescript conference room with a bunch of Metallica branded merchandise everywhere.</p><p>And. They're all sitting around the table, just waiting. And I go around and introduce myself, but it's like not a normal, it's not a normal introduction. Because we have no idea where this conversation is going to go. And the first, I don't know, hour was almost like a group therapy session.</p><p><strong>Lars Ulrich: </strong>[00:02:02] And she came in and we try to make them feel at home and be respectful. And we had some very good healthy discussions about the past about his view and how he felt about everything that had happened in 2000, 2001. And then we talked about our experience and our version of those events.</p><p>And even though. We agreed on some things. And I think we very much felt that both of us were unprepared for what happened and making it up as we went along to the best of our ability and we said, we were quite open about that. We agreed to disagree on certain elements of it, but I think it was very respectful.</p><p><strong>Sean Parker: </strong>[00:02:43] But when he when we got talking about what we were really feeling like, what did it feel like, to live through that kind of scrutiny and what did it feel like for him? And he made it really clear that it really hurt him that we took down all those Metallica users and I said, I kinda did that to you.</p><p>That was my. That was like, that was definitely a calculated move, to try to punish you guys for. For what you did. And then Lara said, this one was a street fight, Wilson's nothing personal. We're just two rival gangs. It was a bra. And I said, yeah, it's just, I was just 19 at the time.</p><p>So you guys were a lot more mature and really successful. And I felt powerless. And so we had this sort of kumbaya, like group therapy session and I feel like I teared up a couple of times and. Somehow out of that process, I had this realization that, so I, we had been so vilified by some, but also embraced by others.</p><p>And we were at the center of this maelstrom and Metallica was equally, had put themselves in the center of it and our experience of being in the middle of this media moment and dealing with the positive and negative ended up having way more in common with each other. Then. Then let's say if I met a random Napster fan on the street and they said, I used to download a hundred hundreds of songs on Napster.</p><p>I loved Nasser was so great. They didn't live through the street fight. So th there's this realization that I had a lot more common experiences, shared experiences with Lars than I did with most people. </p><p><strong>Lars Ulrich: </strong>[00:04:07] There's a word you learned, that's not necessarily part of your vocabulary when you're 19 years old and full of Spock and that's the word empathy.</p><p>And so when you start understanding things from another person's point of views, your adversary, in this case, it helps a lot. And I felt a kindred spirit and Sean. And so to have the dialogue, to be able to get the points of view across, to be able to express how we ended up. In that street fight and why we ended up in that street fight and help be willing.</p><p>It was for us to pick that street fight and then get a chance to sort of 10 years later. Just explain our points of view and get that out there and get a chance to do it the right way felt so satisfying.</p><p><strong>music: </strong>[00:04:52] Not </p><p><strong>Gustav Soderstrom: </strong>[00:04:52] long after this meeting, Sean and Loris appeared on stage together for the first time at a press event for Metallica officially announced that they were going to add their full catalog to Spotify. And the fans loved it in 2019 alone, Spotify to stream Metallica over a billion times, Metallica gone from poster child for the war on piracy to messenger of the digital revolution, not a half bad ending to that back alley brawl.</p><p>Right. .</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to Part 1 and the original audio source from Spotify here: <a href="https://share.transistor.fm/s/5badde12">https://share.transistor.fm/s/5badde12</a></p><p><strong>Gustav Soderstrom: </strong>[00:00:00] So nearly a decade after Napster shut down, Lars Ulrich got another unexpected call from his manager cliff. We </p><p><strong>Lars Ulrich: </strong>[00:00:05] got a call from cliff again, saying that Sean Parker wanted to talk </p><p>to </p><p><strong>Gustav Soderstrom: </strong>[00:00:10] us.</p><p>I'll let Sean and Lars tell the rest of the story from </p><p><strong>Lars Ulrich: </strong>[00:00:13] here. </p><p><strong>Sean Parker: </strong>[00:00:14] So I finally was able to a meeting and they said we want you to come up.</p><p>We want to meet on our turf, come to our studio up North of San Francisco, where they've been operating for decades.  I was very nervous. They said, come alone. Don't bring an assistant. Don't bring anyone, come by yourself, </p><p><strong>Lars Ulrich: </strong>[00:00:33] Cliff encouraged him to come alone. And,  he showed up at HQ in San Rafael and, came in and was brave walked in through the door.</p><p>And there were the fourth members of Metallica. </p><p><strong>Sean Parker: </strong>[00:00:43] I'm walking into this room full of people who I've been in litigation with, and I've never met and they've never met me.  And I'm way out numbered. Like  I don't know what I'm walking into, , is this some sort of, am I going to regret?</p><p>I was sweating profusely, it wasn't even that hot. It was just like a normal. Cool day in San Francisco. And I just remember feeling like clammy and just thinking I'm like, what am I, what have I gotten myself into? Because this has all become very real now, </p><p><strong>Lars Ulrich: </strong>[00:01:14] obviously.</p><p>None of us are assholes. None of us are nasty people. Hi, how are you? Come on in. Nice to see you. Would you like a beverage? Like some cheese, some coffee, whatever. We're trying to make him feel comfortable and obviously. It was pretty clear that he was I don't know, nervous, uncomfortable, </p><p><strong>Sean Parker: </strong>[00:01:30] whatever somebody I and I walk in and, they're all they take me to this room kinda just like a nondescript conference room with a bunch of Metallica branded merchandise everywhere.</p><p>And. They're all sitting around the table, just waiting. And I go around and introduce myself, but it's like not a normal, it's not a normal introduction. Because we have no idea where this conversation is going to go. And the first, I don't know, hour was almost like a group therapy session.</p><p><strong>Lars Ulrich: </strong>[00:02:02] And she came in and we try to make them feel at home and be respectful. And we had some very good healthy discussions about the past about his view and how he felt about everything that had happened in 2000, 2001. And then we talked about our experience and our version of those events.</p><p>And even though. We agreed on some things. And I think we very much felt that both of us were unprepared for what happened and making it up as we went along to the best of our ability and we said, we were quite open about that. We agreed to disagree on certain elements of it, but I think it was very respectful.</p><p><strong>Sean Parker: </strong>[00:02:43] But when he when we got talking about what we were really feeling like, what did it feel like, to live through that kind of scrutiny and what did it feel like for him? And he made it really clear that it really hurt him that we took down all those Metallica users and I said, I kinda did that to you.</p><p>That was my. That was like, that was definitely a calculated move, to try to punish you guys for. For what you did. And then Lara said, this one was a street fight, Wilson's nothing personal. We're just two rival gangs. It was a bra. And I said, yeah, it's just, I was just 19 at the time.</p><p>So you guys were a lot more mature and really successful. And I felt powerless. And so we had this sort of kumbaya, like group therapy session and I feel like I teared up a couple of times and. Somehow out of that process, I had this realization that, so I, we had been so vilified by some, but also embraced by others.</p><p>And we were at the center of this maelstrom and Metallica was equally, had put themselves in the center of it and our experience of being in the middle of this media moment and dealing with the positive and negative ended up having way more in common with each other. Then. Then let's say if I met a random Napster fan on the street and they said, I used to download a hundred hundreds of songs on Napster.</p><p>I loved Nasser was so great. They didn't live through the street fight. So th there's this realization that I had a lot more common experiences, shared experiences with Lars than I did with most people. </p><p><strong>Lars Ulrich: </strong>[00:04:07] There's a word you learned, that's not necessarily part of your vocabulary when you're 19 years old and full of Spock and that's the word empathy.</p><p>And so when you start understanding things from another person's point of views, your adversary, in this case, it helps a lot. And I felt a kindred spirit and Sean. And so to have the dialogue, to be able to get the points of view across, to be able to express how we ended up. In that street fight and why we ended up in that street fight and help be willing.</p><p>It was for us to pick that street fight and then get a chance to sort of 10 years later. Just explain our points of view and get that out there and get a chance to do it the right way felt so satisfying.</p><p><strong>music: </strong>[00:04:52] Not </p><p><strong>Gustav Soderstrom: </strong>[00:04:52] long after this meeting, Sean and Loris appeared on stage together for the first time at a press event for Metallica officially announced that they were going to add their full catalog to Spotify. And the fans loved it in 2019 alone, Spotify to stream Metallica over a billion times, Metallica gone from poster child for the war on piracy to messenger of the digital revolution, not a half bad ending to that back alley brawl.</p><p>Right. .</p>]]>
      </content:encoded>
      <pubDate>Tue, 23 Mar 2021 12:04:19 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/dff9cf65/cb2b9317.mp3" length="5543408" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>343</itunes:duration>
      <itunes:summary>Burying the Hatchet.</itunes:summary>
      <itunes:subtitle>Burying the Hatchet.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Metallica vs Napster, Pt. 1 - 2000</title>
      <itunes:episode>56</itunes:episode>
      <podcast:episode>56</podcast:episode>
      <itunes:title>Metallica vs Napster, Pt. 1 - 2000</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">52354f78-04f8-45fc-91af-7ac305be0f14</guid>
      <link>https://mixtape.swyx.io/episodes/metallica-vs-napster-pt-1-2000</link>
      <description>
        <![CDATA[<p>Audio source: <a href="https://anchor.fm/spotify-rd/episodes/00-The-most-epic-battle-in-music-history-es7j2l">https://anchor.fm/spotify-rd/episodes/00-The-most-epic-battle-in-music-history-es7j2l</a> (10 minutes in)</p><p>- I Disappear: <a href="https://en.wikipedia.org/wiki/I_Disappear#Release">https://en.wikipedia.org/wiki/I_Disappear#Release</a><br>- <a href="https://en.wikipedia.org/wiki/Metallica_v._Napster,_Inc.">Metallica v Napster Inc. lawsuit</a></p><p>Highly recommend subscribing to this Spotify miniseries, it is excellently produced and Episode 2 has nice technical detail on the founding of Spotify from Daniel Ek.<br><strong><br></strong><br></p><p><strong>Gustav Soderstrom: </strong>[00:00:00] In fact, Sean estimates that about 70 million people were using Napster at the height of its popularity, but not everyone was a fan. </p><p><strong>Lars Ulrich: </strong>[00:00:07] We were all completely in over our heads. </p><p><strong>Gustav Soderstrom: </strong>[00:00:10] That's Lars Ulrich. You may know him as the drummer in Metallica, or you may know him as a plaintiff in the now historic Metallica versus Napster lawsuit.</p><p><strong>Lars Ulrich: </strong>[00:00:18] It's easy to sit 20 years later and see the chain of events and how one domino would cause another domino and cause another domino to fall and so on and so forth. And then we ended up. Basically in this shitstorm  and ended up, suing each other and ended up being on Capitol Hill and blah, blah, blah.</p><p>And it was such a circus. You know,</p><p><strong>Gustav Soderstrom: </strong>[00:00:50] the circus started when Lars got a call about an unreleased Metallica track. called "I disappear" from  long time manager, cliff going, "There's </p><p><strong>Lars Ulrich: </strong>[00:00:56] a radio station in St. Louis, Missouri, that's playing "I disappear"".  That was if he had called up and started speaking Russian to me. So a day or two later, I get a call back going well, there's a company called Napster who offer the service over the internet, where you can go and download songs and then people can play him. Basically long story short, we tracked down the fact that this I disappear song. That was a work in progress.</p><p>We hadn't even decided which version of the song we were going to share with the world at leaked through this Napster. And then now I think subsequently 20 or 30 radio stations in America were playing the song. We felt so,  I guess violated, is the right word because the song wasn't even done and then all of a sudden it's being played on all these radio stations.</p><p>So these people took our song. So we're like, well, let's get our song back.</p><p><strong>Gustav Soderstrom: </strong>[00:02:03] What followed was were both Lars and Sean referred to as a back alley, brawl. A back alley brawl that was about to get much, much bigger than just one song. In April, 2000 Metallica, officially filed charges. They accused Napster of "copyright infringements, unlawful use of digital audio interface, device, and violations of the racketeering influenced and corrupt organizations act".</p><p>And they sought a hundred thousand dollars per illegally downloaded song in damages. Two weeks later, Lars showed up unannounced at Napster's office. A rundown old bank building in San Mateo, California, with a special delivery for Sean and his co-founder a complete list of the 335,435 Napster users who had illegally downloaded Metallica songs, all neatly printed out on 60,000 sheets of paper.</p><p><strong>Lars Ulrich: </strong>[00:02:56] This cavalcade of black SUV shows up and Lars, or it gets out of them with the sunglasses on. And ceremonially marches in with the first box followed by an army of people carrying the other boxes of names  and  made a point to do this in person, the </p><p><strong>Gustav Soderstrom: </strong>[00:03:13] camera. So they clearly knew how media worked.</p><p>The </p><p><strong>Lars Ulrich: </strong>[00:03:15] San Mateo police had had come because there were crowds of protesters who were angry at Metallica. And then there were crowds of Metallica supporters who were cheering them on, and then they weren't just like casual kind of looky-loos who were, who were. You know, interested in the spectacle. And, and so I, I was there when, when Laura's walked those names into our office and sort of like glanced at me and glanced at Sean, the other Sean, and it was sort of the extent of it.</p><p>Then we snuck out. So the two of us went outside and just put like hoodies on and walked across the street and just watch this bizarre spectacle, </p><p><strong>Gustav Soderstrom: </strong>[00:03:50] but Lars wasn't the only one adept at working the media. Sean struck back hard Napster did ban the Metallica fans on largest list, but when they open up the app, every single band user, all 335,000 of them.</p><p>So a popup window that simply said band by Metallica. This was like a punch in the stomach to Lars for decades, Metallica private itself on being fan friendly. And now overnight, they were being presented as the symbol of corporate greed. The effect was immediate and devastating. We </p><p><strong>Lars Ulrich: </strong>[00:04:21] made it about Metallica, Napster, Napster made it about Metallica and our fans.</p><p>And that was the smartest move that they could do because they, they took themselves out of the equation. But it was this thing of you're either for Napster or you're against Napster. If you're against Napster, you're greedy. And if you're against Napster, you're a Luddite and you don't understand technology.</p><p>And if you're for Metallica, then it's about money. We had always been, so fan-friendly we had always been into tape trading and we had been into sharing music through cassettes, and we had encouraged people to come and record our shows for free. And we were really pro bootlegging and all this type of stuff.</p><p>And we were sitting there going, what Metallica they talking about? We've spent 20 years being the most fan friendly band on this planet, I mean, it was so surreal because we couldn't correlate who they were talking about in the press to who, how we viewed ourselves at the time.</p><p>we may not be against giving our music for free. But you should ask us that question before you make our music available. </p><p><strong>Gustav Soderstrom: </strong>[00:05:31] The back alley brawl had become nothing less than a national conversation about the future of music.</p><p>By July, 2000, Laura's even found himself testifying in front of the us Senate judiciary committee. </p><p><strong>Lars Ulrich: </strong>[00:05:41] We should decide what happens to our music, not a company with no rights in all recordings, which has never invested a penny and on music or anything to do with its creation.</p><p>The choice has been taken away from </p><p><strong>Gustav Soderstrom: </strong>[00:05:54] us. And then in 2001, just two short years after Napster had first launched a circuit court in California, ruled in favor of Metallica and issued an injunction against Napster to delete every single Metallica track from its users libraries, a task that was by definition, impossible on a peer-to-peer network.</p><p>Instead Napster voluntarily ended service and eventually filed for bankruptcy. But Sean knew instinctively what every good product person strives to understand what the consumers actually want. And once the consumers had tried it, there was no putting the genie back in the bottle. </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: <a href="https://anchor.fm/spotify-rd/episodes/00-The-most-epic-battle-in-music-history-es7j2l">https://anchor.fm/spotify-rd/episodes/00-The-most-epic-battle-in-music-history-es7j2l</a> (10 minutes in)</p><p>- I Disappear: <a href="https://en.wikipedia.org/wiki/I_Disappear#Release">https://en.wikipedia.org/wiki/I_Disappear#Release</a><br>- <a href="https://en.wikipedia.org/wiki/Metallica_v._Napster,_Inc.">Metallica v Napster Inc. lawsuit</a></p><p>Highly recommend subscribing to this Spotify miniseries, it is excellently produced and Episode 2 has nice technical detail on the founding of Spotify from Daniel Ek.<br><strong><br></strong><br></p><p><strong>Gustav Soderstrom: </strong>[00:00:00] In fact, Sean estimates that about 70 million people were using Napster at the height of its popularity, but not everyone was a fan. </p><p><strong>Lars Ulrich: </strong>[00:00:07] We were all completely in over our heads. </p><p><strong>Gustav Soderstrom: </strong>[00:00:10] That's Lars Ulrich. You may know him as the drummer in Metallica, or you may know him as a plaintiff in the now historic Metallica versus Napster lawsuit.</p><p><strong>Lars Ulrich: </strong>[00:00:18] It's easy to sit 20 years later and see the chain of events and how one domino would cause another domino and cause another domino to fall and so on and so forth. And then we ended up. Basically in this shitstorm  and ended up, suing each other and ended up being on Capitol Hill and blah, blah, blah.</p><p>And it was such a circus. You know,</p><p><strong>Gustav Soderstrom: </strong>[00:00:50] the circus started when Lars got a call about an unreleased Metallica track. called "I disappear" from  long time manager, cliff going, "There's </p><p><strong>Lars Ulrich: </strong>[00:00:56] a radio station in St. Louis, Missouri, that's playing "I disappear"".  That was if he had called up and started speaking Russian to me. So a day or two later, I get a call back going well, there's a company called Napster who offer the service over the internet, where you can go and download songs and then people can play him. Basically long story short, we tracked down the fact that this I disappear song. That was a work in progress.</p><p>We hadn't even decided which version of the song we were going to share with the world at leaked through this Napster. And then now I think subsequently 20 or 30 radio stations in America were playing the song. We felt so,  I guess violated, is the right word because the song wasn't even done and then all of a sudden it's being played on all these radio stations.</p><p>So these people took our song. So we're like, well, let's get our song back.</p><p><strong>Gustav Soderstrom: </strong>[00:02:03] What followed was were both Lars and Sean referred to as a back alley, brawl. A back alley brawl that was about to get much, much bigger than just one song. In April, 2000 Metallica, officially filed charges. They accused Napster of "copyright infringements, unlawful use of digital audio interface, device, and violations of the racketeering influenced and corrupt organizations act".</p><p>And they sought a hundred thousand dollars per illegally downloaded song in damages. Two weeks later, Lars showed up unannounced at Napster's office. A rundown old bank building in San Mateo, California, with a special delivery for Sean and his co-founder a complete list of the 335,435 Napster users who had illegally downloaded Metallica songs, all neatly printed out on 60,000 sheets of paper.</p><p><strong>Lars Ulrich: </strong>[00:02:56] This cavalcade of black SUV shows up and Lars, or it gets out of them with the sunglasses on. And ceremonially marches in with the first box followed by an army of people carrying the other boxes of names  and  made a point to do this in person, the </p><p><strong>Gustav Soderstrom: </strong>[00:03:13] camera. So they clearly knew how media worked.</p><p>The </p><p><strong>Lars Ulrich: </strong>[00:03:15] San Mateo police had had come because there were crowds of protesters who were angry at Metallica. And then there were crowds of Metallica supporters who were cheering them on, and then they weren't just like casual kind of looky-loos who were, who were. You know, interested in the spectacle. And, and so I, I was there when, when Laura's walked those names into our office and sort of like glanced at me and glanced at Sean, the other Sean, and it was sort of the extent of it.</p><p>Then we snuck out. So the two of us went outside and just put like hoodies on and walked across the street and just watch this bizarre spectacle, </p><p><strong>Gustav Soderstrom: </strong>[00:03:50] but Lars wasn't the only one adept at working the media. Sean struck back hard Napster did ban the Metallica fans on largest list, but when they open up the app, every single band user, all 335,000 of them.</p><p>So a popup window that simply said band by Metallica. This was like a punch in the stomach to Lars for decades, Metallica private itself on being fan friendly. And now overnight, they were being presented as the symbol of corporate greed. The effect was immediate and devastating. We </p><p><strong>Lars Ulrich: </strong>[00:04:21] made it about Metallica, Napster, Napster made it about Metallica and our fans.</p><p>And that was the smartest move that they could do because they, they took themselves out of the equation. But it was this thing of you're either for Napster or you're against Napster. If you're against Napster, you're greedy. And if you're against Napster, you're a Luddite and you don't understand technology.</p><p>And if you're for Metallica, then it's about money. We had always been, so fan-friendly we had always been into tape trading and we had been into sharing music through cassettes, and we had encouraged people to come and record our shows for free. And we were really pro bootlegging and all this type of stuff.</p><p>And we were sitting there going, what Metallica they talking about? We've spent 20 years being the most fan friendly band on this planet, I mean, it was so surreal because we couldn't correlate who they were talking about in the press to who, how we viewed ourselves at the time.</p><p>we may not be against giving our music for free. But you should ask us that question before you make our music available. </p><p><strong>Gustav Soderstrom: </strong>[00:05:31] The back alley brawl had become nothing less than a national conversation about the future of music.</p><p>By July, 2000, Laura's even found himself testifying in front of the us Senate judiciary committee. </p><p><strong>Lars Ulrich: </strong>[00:05:41] We should decide what happens to our music, not a company with no rights in all recordings, which has never invested a penny and on music or anything to do with its creation.</p><p>The choice has been taken away from </p><p><strong>Gustav Soderstrom: </strong>[00:05:54] us. And then in 2001, just two short years after Napster had first launched a circuit court in California, ruled in favor of Metallica and issued an injunction against Napster to delete every single Metallica track from its users libraries, a task that was by definition, impossible on a peer-to-peer network.</p><p>Instead Napster voluntarily ended service and eventually filed for bankruptcy. But Sean knew instinctively what every good product person strives to understand what the consumers actually want. And once the consumers had tried it, there was no putting the genie back in the bottle. </p>]]>
      </content:encoded>
      <pubDate>Mon, 22 Mar 2021 13:01:11 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/5badde12/caa6db45.mp3" length="6283810" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/nPv-579L_QXExQcZfVO5kQ2sXXwipb6EG3Inbh2Gzek/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ5ODkxMS8x/NjE2NDMyNDcxLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>388</itunes:duration>
      <itunes:summary>An epic battle in the year 2000 that flipped Metallica's public perception when it mishandled the Napster situation.</itunes:summary>
      <itunes:subtitle>An epic battle in the year 2000 that flipped Metallica's public perception when it mishandled the Napster situation.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] a16z on Infra #1</title>
      <itunes:episode>55</itunes:episode>
      <podcast:episode>55</podcast:episode>
      <itunes:title>[Weekend Drop] a16z on Infra #1</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b6884764-9549-404d-8890-5fcb6d893107</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-a16z-on-infra-1</link>
      <description>
        <![CDATA[<p>See <a href="https://codingcareer.circle.so/c/devtools/a16z-on-infra-companies">my notes here on DX Circle</a>!<br>Audio Source: <a href="https://a16z-live.simplecast.com/episodes/a16z-infra-1-2iEyBTf5">https://a16z-live.simplecast.com/episodes/a16z-infra-1-2iEyBTf5</a></p><p><strong>a16z on Infra</strong></p><p><br></p><p><strong>Introductions and Backgrounds</strong> [00:00:00]</p><p><strong>Martin Casado: </strong>[00:00:00] So this is the a16z infrastructure show. This is actually the very first one.  Where are we going to be talking about infrastructure companies investing in them, building them products? It just turns out that we're three GPS at a16z, and we all have a lot of experience in info.</p><p>Like all of our companies were infrastructure companies. We do a lot of infra investing. So the way that we're going to structure this session is first, we're going to introduce, our backgrounds in context of that. Many of you know, us, many of you have worked with us. But we do want to give you a sense our relationship with infrastructure and how we went through it.</p><p>So we'll and we each go through our own kind of bios that way and I'll orchestrate that. Okay. Th then we're going to talk about why infrastructure is different. This isn't B2B, this is an enterprise, this isn't vertical SAS. It's specifically infrastructure. And it's my it's my favorite topic and my favorite area.</p><p>So we'll go through that. We've got a lot of great questions on Twitter, and so we're going to try and get through those. And then if we still have time, then we'll open up to questions. Uh, for everybody else. So that's rough, we plan to have this every two weeks and we want to cover everything as things go, we want to cover category creation and we want to cover open-source and we want to cover the shifts and go to market and the cloud and investing and everything else.</p><p>So we're going to go ahead and start with our intros and just, yeah, very quickly. So for the, if you don't know, so I'm Martine I'm a GPN Andreessen Horowitz, and. I actually want to start by introducing Ben actually having him introduce himself, but I want to let you know how I met Ben. So I was doing my PhD at Stanford in the networking space, and we spun out and we started a company called this Sera.</p><p>This is the software defined networking space. And we started it right before. Like the great recession, the nuclear winter had set in and we were struggling. And one of our investors who was also on our board was Andy Rachleff, who was actually a professor at Stanford at the time, but he's this super famous investor from benchmark.</p><p>And we were at the, we were at the bottom of the recession and we're like, we had a professor as a CEO and he needed a new CEO and we were talking with Andy Rachleff and we're like, who would be the best person on earth? It's well, there's this guy that just sold the company to HP.</p><p>And his name is Ben. And I had never heard of him at the time. And and we should talk to him. So this I, this was in 2008, so I got introduced in the band and he came in, of course, Ben's you have so insightful and he'd just done it. Like he just built a company at the same thing. And uh, so I asked Ben if he would be our CEO, actually.</p><p>Ben, do you remember what you said in response to that? I don't. I don't. I said, no, you said I'm too rich.</p><p>You're like to be CEO of a company like this. You gotta be piped in. And so instead, however, Ben and Mark invested Ben ended up joining the board. And so much of what I've learned has been with Ben. And so I thought it'd be great if Ben, most of you know him, but it'd be great if he just gave you a quick rundown of kind of his background with respect to infrastructure that we'll move on to David.</p><p>So Ben, if you wouldn't mind. </p><p><strong>Ben Horowitz: </strong>[00:02:36] Yeah. Sure. And that, that did bring that a, man's got to know his limitations. If you know how hard a job is if you're going to give somebody a really, really hard, nearly impossible job, it's it really helps if they're not rich, I have to say, yeah, that's a good hiring tip as well.</p><p>At some point, rich people are just like, this is too hard. I'm going to the </p><p><strong>Martin Casado: </strong>[00:02:54] beach. Things we learned multiple times, I think, in, in our </p><p><strong>Ben Horowitz: </strong>[00:02:57] careers. Yeah. Yeah. So yeah kinda my career, actually, my, probably my career in infrastructure, I started way back when I was an engineer at Silicon graphics and kind of the first.</p><p>I was working on, we were, we had to put, we had an operating system called IRX or truss Unix-based and we were the first we had built the, the original multiprocessor machines. And so there was this task of having to. Put semaphores on all the Colonel processes and so forth so that they went collide and you wouldn't have all these weird race conditions, which was I would say probably the most complicated engineering job I ever had, but.</p><p>Eventually then eventually went to a company called Netscape where I was in charge of kind of the web servers and then we needed a directory kind of project. And so we that's where we. I got the idea to  popularize LDAP and kind of make up the directory standard.</p><p>And that was like my big infrastructure thing there. And then Mark and I founded a company called LoudCloud, which was one of the first or the original kind of cloud computing company started much too early. Ironically, because there wasn't enough infrastructure like principally, there was no virtualization, for example.</p><p>And so you couldn't really do cloud computing in that way, but the tools that we had so we transformed that company into a company called Opsware and that's the one that I sell to HP, which made me to to rich, to take Martine stock. </p><p><strong>Martin Casado: </strong>[00:04:21] And since joining Andreesen, you've done a lot of infra investing actually so comfortable.</p><p>It'd be great to just go through that a bit. </p><p><strong>Ben Horowitz: </strong>[00:04:28] Yeah, sure. Made a bunch of introduced structure investments. The first  investment I've made is on a company called Okta, which was very familiar to me from my directory days. And more recently I've invested in a company called Databricks.</p><p>And then, most recently one called any scale and Databricks is infrastructure for AI and big data. And any scale is a new way to, how do you get the kind of processing power that you need, at the growth rate that you need. Now that Moore's law is definitely not going fast enough to support the hunger of AI and it can turn it can basically Make the cloud look like your laptop and make it very easy to program in parallel.</p><p><strong>Martin Casado: </strong>[00:05:10] Awesome. All right. Cool. So I was one of Ben's investments. He joined, we were definitely for a journalist Sarah networks. I was gonna say there was another one, sorry about that. Yeah we so very honestly I learned so much of what I know by having been on my board.</p><p>We ended up selling the company to VMware where I ran that business. And when I left, there was about a $600 million business and end to end, that was about an 11 year journey. And then I joined Andreessen Horowitz where I also focus on core infrastructure. And as part of that, I'd always heard of Dave</p><p>But I met him and I don't know if you ever have these moments where you're like, I dunno, you meet someone new and it's like talking to a long lost brother, but I feel like he's lived this parallel life to me as far as the company he's built and what he's done. And so super happy he was able to join as well.</p><p>And do you, if you're cool with it, it'd be great to get your personal journey thro...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>See <a href="https://codingcareer.circle.so/c/devtools/a16z-on-infra-companies">my notes here on DX Circle</a>!<br>Audio Source: <a href="https://a16z-live.simplecast.com/episodes/a16z-infra-1-2iEyBTf5">https://a16z-live.simplecast.com/episodes/a16z-infra-1-2iEyBTf5</a></p><p><strong>a16z on Infra</strong></p><p><br></p><p><strong>Introductions and Backgrounds</strong> [00:00:00]</p><p><strong>Martin Casado: </strong>[00:00:00] So this is the a16z infrastructure show. This is actually the very first one.  Where are we going to be talking about infrastructure companies investing in them, building them products? It just turns out that we're three GPS at a16z, and we all have a lot of experience in info.</p><p>Like all of our companies were infrastructure companies. We do a lot of infra investing. So the way that we're going to structure this session is first, we're going to introduce, our backgrounds in context of that. Many of you know, us, many of you have worked with us. But we do want to give you a sense our relationship with infrastructure and how we went through it.</p><p>So we'll and we each go through our own kind of bios that way and I'll orchestrate that. Okay. Th then we're going to talk about why infrastructure is different. This isn't B2B, this is an enterprise, this isn't vertical SAS. It's specifically infrastructure. And it's my it's my favorite topic and my favorite area.</p><p>So we'll go through that. We've got a lot of great questions on Twitter, and so we're going to try and get through those. And then if we still have time, then we'll open up to questions. Uh, for everybody else. So that's rough, we plan to have this every two weeks and we want to cover everything as things go, we want to cover category creation and we want to cover open-source and we want to cover the shifts and go to market and the cloud and investing and everything else.</p><p>So we're going to go ahead and start with our intros and just, yeah, very quickly. So for the, if you don't know, so I'm Martine I'm a GPN Andreessen Horowitz, and. I actually want to start by introducing Ben actually having him introduce himself, but I want to let you know how I met Ben. So I was doing my PhD at Stanford in the networking space, and we spun out and we started a company called this Sera.</p><p>This is the software defined networking space. And we started it right before. Like the great recession, the nuclear winter had set in and we were struggling. And one of our investors who was also on our board was Andy Rachleff, who was actually a professor at Stanford at the time, but he's this super famous investor from benchmark.</p><p>And we were at the, we were at the bottom of the recession and we're like, we had a professor as a CEO and he needed a new CEO and we were talking with Andy Rachleff and we're like, who would be the best person on earth? It's well, there's this guy that just sold the company to HP.</p><p>And his name is Ben. And I had never heard of him at the time. And and we should talk to him. So this I, this was in 2008, so I got introduced in the band and he came in, of course, Ben's you have so insightful and he'd just done it. Like he just built a company at the same thing. And uh, so I asked Ben if he would be our CEO, actually.</p><p>Ben, do you remember what you said in response to that? I don't. I don't. I said, no, you said I'm too rich.</p><p>You're like to be CEO of a company like this. You gotta be piped in. And so instead, however, Ben and Mark invested Ben ended up joining the board. And so much of what I've learned has been with Ben. And so I thought it'd be great if Ben, most of you know him, but it'd be great if he just gave you a quick rundown of kind of his background with respect to infrastructure that we'll move on to David.</p><p>So Ben, if you wouldn't mind. </p><p><strong>Ben Horowitz: </strong>[00:02:36] Yeah. Sure. And that, that did bring that a, man's got to know his limitations. If you know how hard a job is if you're going to give somebody a really, really hard, nearly impossible job, it's it really helps if they're not rich, I have to say, yeah, that's a good hiring tip as well.</p><p>At some point, rich people are just like, this is too hard. I'm going to the </p><p><strong>Martin Casado: </strong>[00:02:54] beach. Things we learned multiple times, I think, in, in our </p><p><strong>Ben Horowitz: </strong>[00:02:57] careers. Yeah. Yeah. So yeah kinda my career, actually, my, probably my career in infrastructure, I started way back when I was an engineer at Silicon graphics and kind of the first.</p><p>I was working on, we were, we had to put, we had an operating system called IRX or truss Unix-based and we were the first we had built the, the original multiprocessor machines. And so there was this task of having to. Put semaphores on all the Colonel processes and so forth so that they went collide and you wouldn't have all these weird race conditions, which was I would say probably the most complicated engineering job I ever had, but.</p><p>Eventually then eventually went to a company called Netscape where I was in charge of kind of the web servers and then we needed a directory kind of project. And so we that's where we. I got the idea to  popularize LDAP and kind of make up the directory standard.</p><p>And that was like my big infrastructure thing there. And then Mark and I founded a company called LoudCloud, which was one of the first or the original kind of cloud computing company started much too early. Ironically, because there wasn't enough infrastructure like principally, there was no virtualization, for example.</p><p>And so you couldn't really do cloud computing in that way, but the tools that we had so we transformed that company into a company called Opsware and that's the one that I sell to HP, which made me to to rich, to take Martine stock. </p><p><strong>Martin Casado: </strong>[00:04:21] And since joining Andreesen, you've done a lot of infra investing actually so comfortable.</p><p>It'd be great to just go through that a bit. </p><p><strong>Ben Horowitz: </strong>[00:04:28] Yeah, sure. Made a bunch of introduced structure investments. The first  investment I've made is on a company called Okta, which was very familiar to me from my directory days. And more recently I've invested in a company called Databricks.</p><p>And then, most recently one called any scale and Databricks is infrastructure for AI and big data. And any scale is a new way to, how do you get the kind of processing power that you need, at the growth rate that you need. Now that Moore's law is definitely not going fast enough to support the hunger of AI and it can turn it can basically Make the cloud look like your laptop and make it very easy to program in parallel.</p><p><strong>Martin Casado: </strong>[00:05:10] Awesome. All right. Cool. So I was one of Ben's investments. He joined, we were definitely for a journalist Sarah networks. I was gonna say there was another one, sorry about that. Yeah we so very honestly I learned so much of what I know by having been on my board.</p><p>We ended up selling the company to VMware where I ran that business. And when I left, there was about a $600 million business and end to end, that was about an 11 year journey. And then I joined Andreessen Horowitz where I also focus on core infrastructure. And as part of that, I'd always heard of Dave</p><p>But I met him and I don't know if you ever have these moments where you're like, I dunno, you meet someone new and it's like talking to a long lost brother, but I feel like he's lived this parallel life to me as far as the company he's built and what he's done. And so super happy he was able to join as well.</p><p>And do you, if you're cool with it, it'd be great to get your personal journey thro...</p>]]>
      </content:encoded>
      <pubDate>Sat, 20 Mar 2021 19:37:19 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/a44bf937/8a93e228.mp3" length="44816048" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2797</itunes:duration>
      <itunes:summary>Since I work on Infra companies, I took notes on a recent a16z Clubhouse discussion on Infra companies and here's the cleaned up audio and transcript (about 75% the length of the unedited audio!)</itunes:summary>
      <itunes:subtitle>Since I work on Infra companies, I took notes on a recent a16z Clubhouse discussion on Infra companies and here's the cleaned up audio and transcript (about 75% the length of the unedited audio!)</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Marketing to Developers, Learnin in Public, and Communities as Marketplaces with Patrick Woods on the Developer Love Podcast</title>
      <itunes:episode>51</itunes:episode>
      <podcast:episode>51</podcast:episode>
      <itunes:title>[Weekend Drop] Marketing to Developers, Learnin in Public, and Communities as Marketplaces with Patrick Woods on the Developer Love Podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ea958709-6ce4-4b7a-a422-fd092fd2ec86</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-marketing-to-developers-learnin-in-public-and-communities-as-marketplaces-with-patrick-woods-on-the-developer-love-podcast</link>
      <description>
        <![CDATA[<p>After this podcast recording, I wrote <a href="https://codingcareer.circle.so/c/dx-blog/technical-community-builder-is-the-hottest-new-job-in-tech"><strong>Technical Community Builder is the Hottest New Job in Tech</strong></a><strong> </strong>which went into further detail on my thoughts on Community! <strong> </strong></p><p>Audio source: <a href="https://www.heavybit.com/library/podcasts/developer-love/ep-15-learning-in-public-with-shawn-swyx-wang">https://www.heavybit.com/library/podcasts/developer-love/ep-15-learning-in-public-with-shawn-swyx-wang</a></p><p><strong>SHOW NOTES<br></strong><br></p><ul><li><a href="https://en.wikipedia.org/wiki/Crossing_the_Chasm"><strong>Geoffrey Moore’s </strong><strong><em>Crossing the Chasm</em></strong></a></li><li><a href="https://www.reddit.com/r/reactjs/"><strong>/r/ReactJS</strong></a></li><li><a href="https://frantic.im/meta-language"><strong><em>Taming the Meta Language</em></strong><strong> by Cheng Lou</strong></a></li><li><a href="https://consumerbehaviourmcgill.files.wordpress.com/2012/09/avis-no-21.jpeg"><strong><em>Avis is No. 2. We Try Harder</em></strong></a></li><li><a href="https://en.wikipedia.org/wiki/Metcalfe%27s_law"><strong>Metcalfe’s Law</strong></a></li><li><a href="https://en.wikipedia.org/wiki/Reed%27s_law"><strong>Reed’s Law</strong></a></li><li><a href="https://www.joinclubhouse.com/"><strong>Clubhouse</strong></a></li><li><a href="https://cmxhub.com/"><strong>CMX</strong></a></li><li><a href="https://www.udemy.com/"><strong>Udemy</strong></a></li><li><a href="https://thecommunity.vc/"><strong>The Community Fund</strong></a></li><li><a href="https://www.amazon.com/Working-Public-Making-Maintenance-Software/dp/0578675862"><strong><em>Working in Public</em></strong><strong> by Nadia Eghbal</strong></a></li><li><a href="https://hackingcommunities.com/"><strong><em>Hacking Communities</em></strong><strong> by Laís de Oliveira</strong></a></li><li><a href="https://prettier.io/"><strong>Prettier</strong></a></li><li><a href="https://transistor.fm/"><strong>Transistor.fm</strong></a></li><li><a href="https://stripe.com/"><strong>Stripe</strong></a></li></ul><p><strong>TRANSCRIPT<br></strong><br></p><p><strong>Patrick Woods: </strong>Awesome. Swyx, thanks so much for coming on the show today.</p><p>I'm really excited to have this conversation.</p><p>I'm sure lots of folks are aware of who you are and probably follow you on Twitter, but for those that don't, would you mind giving us a little bit of an overview about who you are and what you're working on?</p><p><strong>Shawn "Swyx" Wang: </strong>Sure. Thanks for having me on.</p><p>Been enjoying the podcast, and this is my second Heavybit podcast alongside JAMstack radio.</p><p>So I'm Shawn, I also go by Swyx, that's my English and Chinese initials.</p><p>It's a complicated history, but I was at Netlify, passed through AWS and most recently just left AWS to join Temporal.</p><p>And have been primarily active in the front-end/ serverless space.</p><p>And I've been very interested in this whole idea of developer experience.</p><p>I did not know to call it developer love until I came across Orbit.</p><p>And I think Orbit's model is fascinating and really nails it.</p><p>But to me, the way I've been breaking down developer experience is developer tooling and developer communities.</p><p>So kind of straddling both.</p><p>I was a moderator of r/ReactJS subreddit, going from about 40,000 members to over 200,000.</p><p>Recently stepped down from that to help run the Svelte society, which is the community organization for the Svelte framework.</p> And I think it's just a magical thing to be able to enable a community around a certain technical topic. <p><strong>Patrick: </strong>Yeah. Thanks for the overview.</p><p>So you mentioned developer experience as a concept and a practice that you're very interested in.</p><p>What do you think led to that point for you?</p><p><strong>Swyx: </strong>Honestly, it was Netlify branding their developer relations people as developer experience engineers, which I was pretty skeptical about, because if you are devrel, just say your devrel, don't try to put some unique spin on it.</p><p>But then I think they really envisioned something bigger than traditional devrel, which was building our integrations and also working on community building, which is not like me talking to everyone, but also enabling others to talk to everyone else.</p><p>And so I think many to many is a really noble goal.</p><p>It's very challenging obviously, because you have to influence without any formal authority, but it's also a very appealing goal economically, because then you don't have to scale their number of employees linearly with your number of users, which I think makes a lot of sense.</p><p><strong>Patrick: </strong>So you mentioned developer experience for you is really comprised of tooling and communities.</p><p>Can you talk a little bit about the relationship between those two pillars?</p><p><strong>Swyx: </strong>I don't know if I have a formal relationship in my head.</p><p>The framework that I come from is actually from Cheng Lou, who used to be on the React Core team.</p><p>I think he's on the Reason or ReScript core team now. And he gave a talk at Facebook's internal conference called Taming The Meta Language, and the argument of that--</p><p>And it's a very good talk. I recommend people check it out.</p><p>The argument on that talk was essentially that every programming language or every framework has a core and a periphery, and the more developed it gets, the core which is kind of like the code that runs, is a smaller and smaller part of it.</p><p>And really the middle language starts to go around it, which involves tutorials, docs, workshops, community, jobs, third party libraries, yada yada.</p><p>And so in his original slides, he had a long list of these things that are wrapping around a very popular framework, which for him was reacts, but you can extend this to basically anything.</p><p>But for me, I think it essentially just breaks down to, okay, the code that is not core but makes all the developer experience much better, so that's the developer tooling, and then developer communities, which is all the people around the code, which isn't core to the code, but makes using that code a lot better.</p><p>So it's just code and people.</p><p><strong>Patrick: </strong>Yeah. I love that.</p><p>So as a project or a framework grows the core, maybe it becomes smaller as a percentage of the overall footprint with the periphery, the middle language increasing.</p><p>What's that tipping point look like, do you think, when it switches from code to community being the bigger part?</p><p><strong>Swyx: </strong>Yeah. This is something you can tie in to Geoffrey Moore's idea of Crossing the Chasm.</p><p>So for people who haven't heard about this, it's like a five stage adoption process going from 0% of the total population to 100% of the total population.</p><p>And then it's a bell curve from 0% to a 100%.</p><p>So the early stage is kind of the hobbyists, like super early adopter types.</p><p>The only thing that they care about is this is cool.</p><p>I can hack on this in the weekends, and this is technically better on some basis, right?</p><p>Like in theory, I really want this thing to exist. I look at all the existing solutions out there and none of them fit me, be...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>After this podcast recording, I wrote <a href="https://codingcareer.circle.so/c/dx-blog/technical-community-builder-is-the-hottest-new-job-in-tech"><strong>Technical Community Builder is the Hottest New Job in Tech</strong></a><strong> </strong>which went into further detail on my thoughts on Community! <strong> </strong></p><p>Audio source: <a href="https://www.heavybit.com/library/podcasts/developer-love/ep-15-learning-in-public-with-shawn-swyx-wang">https://www.heavybit.com/library/podcasts/developer-love/ep-15-learning-in-public-with-shawn-swyx-wang</a></p><p><strong>SHOW NOTES<br></strong><br></p><ul><li><a href="https://en.wikipedia.org/wiki/Crossing_the_Chasm"><strong>Geoffrey Moore’s </strong><strong><em>Crossing the Chasm</em></strong></a></li><li><a href="https://www.reddit.com/r/reactjs/"><strong>/r/ReactJS</strong></a></li><li><a href="https://frantic.im/meta-language"><strong><em>Taming the Meta Language</em></strong><strong> by Cheng Lou</strong></a></li><li><a href="https://consumerbehaviourmcgill.files.wordpress.com/2012/09/avis-no-21.jpeg"><strong><em>Avis is No. 2. We Try Harder</em></strong></a></li><li><a href="https://en.wikipedia.org/wiki/Metcalfe%27s_law"><strong>Metcalfe’s Law</strong></a></li><li><a href="https://en.wikipedia.org/wiki/Reed%27s_law"><strong>Reed’s Law</strong></a></li><li><a href="https://www.joinclubhouse.com/"><strong>Clubhouse</strong></a></li><li><a href="https://cmxhub.com/"><strong>CMX</strong></a></li><li><a href="https://www.udemy.com/"><strong>Udemy</strong></a></li><li><a href="https://thecommunity.vc/"><strong>The Community Fund</strong></a></li><li><a href="https://www.amazon.com/Working-Public-Making-Maintenance-Software/dp/0578675862"><strong><em>Working in Public</em></strong><strong> by Nadia Eghbal</strong></a></li><li><a href="https://hackingcommunities.com/"><strong><em>Hacking Communities</em></strong><strong> by Laís de Oliveira</strong></a></li><li><a href="https://prettier.io/"><strong>Prettier</strong></a></li><li><a href="https://transistor.fm/"><strong>Transistor.fm</strong></a></li><li><a href="https://stripe.com/"><strong>Stripe</strong></a></li></ul><p><strong>TRANSCRIPT<br></strong><br></p><p><strong>Patrick Woods: </strong>Awesome. Swyx, thanks so much for coming on the show today.</p><p>I'm really excited to have this conversation.</p><p>I'm sure lots of folks are aware of who you are and probably follow you on Twitter, but for those that don't, would you mind giving us a little bit of an overview about who you are and what you're working on?</p><p><strong>Shawn "Swyx" Wang: </strong>Sure. Thanks for having me on.</p><p>Been enjoying the podcast, and this is my second Heavybit podcast alongside JAMstack radio.</p><p>So I'm Shawn, I also go by Swyx, that's my English and Chinese initials.</p><p>It's a complicated history, but I was at Netlify, passed through AWS and most recently just left AWS to join Temporal.</p><p>And have been primarily active in the front-end/ serverless space.</p><p>And I've been very interested in this whole idea of developer experience.</p><p>I did not know to call it developer love until I came across Orbit.</p><p>And I think Orbit's model is fascinating and really nails it.</p><p>But to me, the way I've been breaking down developer experience is developer tooling and developer communities.</p><p>So kind of straddling both.</p><p>I was a moderator of r/ReactJS subreddit, going from about 40,000 members to over 200,000.</p><p>Recently stepped down from that to help run the Svelte society, which is the community organization for the Svelte framework.</p> And I think it's just a magical thing to be able to enable a community around a certain technical topic. <p><strong>Patrick: </strong>Yeah. Thanks for the overview.</p><p>So you mentioned developer experience as a concept and a practice that you're very interested in.</p><p>What do you think led to that point for you?</p><p><strong>Swyx: </strong>Honestly, it was Netlify branding their developer relations people as developer experience engineers, which I was pretty skeptical about, because if you are devrel, just say your devrel, don't try to put some unique spin on it.</p><p>But then I think they really envisioned something bigger than traditional devrel, which was building our integrations and also working on community building, which is not like me talking to everyone, but also enabling others to talk to everyone else.</p><p>And so I think many to many is a really noble goal.</p><p>It's very challenging obviously, because you have to influence without any formal authority, but it's also a very appealing goal economically, because then you don't have to scale their number of employees linearly with your number of users, which I think makes a lot of sense.</p><p><strong>Patrick: </strong>So you mentioned developer experience for you is really comprised of tooling and communities.</p><p>Can you talk a little bit about the relationship between those two pillars?</p><p><strong>Swyx: </strong>I don't know if I have a formal relationship in my head.</p><p>The framework that I come from is actually from Cheng Lou, who used to be on the React Core team.</p><p>I think he's on the Reason or ReScript core team now. And he gave a talk at Facebook's internal conference called Taming The Meta Language, and the argument of that--</p><p>And it's a very good talk. I recommend people check it out.</p><p>The argument on that talk was essentially that every programming language or every framework has a core and a periphery, and the more developed it gets, the core which is kind of like the code that runs, is a smaller and smaller part of it.</p><p>And really the middle language starts to go around it, which involves tutorials, docs, workshops, community, jobs, third party libraries, yada yada.</p><p>And so in his original slides, he had a long list of these things that are wrapping around a very popular framework, which for him was reacts, but you can extend this to basically anything.</p><p>But for me, I think it essentially just breaks down to, okay, the code that is not core but makes all the developer experience much better, so that's the developer tooling, and then developer communities, which is all the people around the code, which isn't core to the code, but makes using that code a lot better.</p><p>So it's just code and people.</p><p><strong>Patrick: </strong>Yeah. I love that.</p><p>So as a project or a framework grows the core, maybe it becomes smaller as a percentage of the overall footprint with the periphery, the middle language increasing.</p><p>What's that tipping point look like, do you think, when it switches from code to community being the bigger part?</p><p><strong>Swyx: </strong>Yeah. This is something you can tie in to Geoffrey Moore's idea of Crossing the Chasm.</p><p>So for people who haven't heard about this, it's like a five stage adoption process going from 0% of the total population to 100% of the total population.</p><p>And then it's a bell curve from 0% to a 100%.</p><p>So the early stage is kind of the hobbyists, like super early adopter types.</p><p>The only thing that they care about is this is cool.</p><p>I can hack on this in the weekends, and this is technically better on some basis, right?</p><p>Like in theory, I really want this thing to exist. I look at all the existing solutions out there and none of them fit me, be...</p>]]>
      </content:encoded>
      <pubDate>Sat, 20 Mar 2021 07:00:00 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2640</itunes:duration>
      <itunes:summary>I joined Patrick Woods, CEO of Orbit.love, for his podcast to talk about all things DX, Community, Marketing, and LIP!</itunes:summary>
      <itunes:subtitle>I joined Patrick Woods, CEO of Orbit.love, for his podcast to talk about all things DX, Community, Marketing, and LIP!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>How to Edit for Virality</title>
      <itunes:episode>54</itunes:episode>
      <podcast:episode>54</podcast:episode>
      <itunes:title>How to Edit for Virality</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/how-to-edit-for-virality</link>
      <description>
        <![CDATA[<p><a href="https://player.fm/series/my-first-million/ep-162-why-clubhouse-will-fail">Audio Source</a>, and Shaan's <a href="https://twitter.com/ShaanVP/status/1371972261004070913">viral thread</a>. Transcript below. </p><p>"Write Drunk, Edit Sober" - <a href="https://www.forbes.com/sites/henrydevries/2018/12/11/ernest-hemingways-write-drunk-edit-sober-great-marketing-advice/?sh=3e4ea9306bb3">Hemingway</a></p><p><strong>What Reaction is this meant to get?</strong></p><p>1. LOL<br>2. WTF/Outraging<br>3. AWW/Heartwarming<br>4. AWE/"Wow"<br>5. Confirmation bias, aka "Finally, someone said it"<br>6. "Did you know", aka Take a familiar thing and share a new fact about it:</p><p>- the Duolingo business model<br>- Tom Cruise's real name<br>- <a href="https://www.goodreads.com/book/show/69242.Made_to_Stick">Made to Stick</a><br>- <a href="https://www.goodreads.com/book/show/15801967-contagious">Contagious</a></p><p><br><strong>How to Edit for Virality<br></strong><br></p><p><strong>swyx: </strong>[00:00:00] Shaan Puri had a viral tweet about clubhouse recently, and I was interested in that, but also more interested in the way that he drafted it for virality. So here he is explaining it to Sam Parr on their podcast, My First Million. </p><p><strong>Shaan Puri: </strong>[00:00:12] I just went on this rant on the phone about this. It just  came out of my mouth, but just the way I  explained it here and,  without the whole like,  dramatized TV show script, but just the reasons why I think it's going to struggle. That was great. That was amazing. And I was like, shit, I should have wrote that down. I feel like that would have been  a good piece of content. And I was like, I got to go and I hung up the phone and I went to my computer and I just typed the whole thing out </p><p>I did your tip, which was, I took a break for an hour, went and did something else, came back and I edited it for about 30 mins </p><p><strong>Sam Parr: </strong>[00:00:40] Editing is the magic to everything. It doesn't matter if you're talking about a viral tweet, a good email, editing is the magic. They say, write drunk, edit sober. </p><p><strong>Shaan Puri: </strong>[00:00:47] Oh, that's a great one.</p><p>I've never heard that. I love that. I used to just edit in the moment like I'd write it, that was a mistake. The tip you gave me a while back was go do other shit. Let it simmer in your head while you do other things. Don't even actively think about it. By the time you come back, you can make it twice as good in 20 </p><p><strong>Sam Parr: </strong>[00:01:02] minutes, the science behind it.</p><p>I can't tell you the exact science off the top of my head, but basically, you know how there's like a shower thought. So there's like science behind, like doing something really hard and then not doing it. And then things hit you. There's. Science behind why that works. So that's  what you're doing, </p><p><strong>Shaan Puri: </strong>[00:01:16] basically like the brain relaxes in some way.</p><p>And then when it relaxes, it's able to be creative in a new way. At the top of every page, I have a template. At the top, there's  seven lines. It says, what reaction is this meant to get? And I have seven emotions. LOL like this is meant to be really funny. Is it WTF where it's like, dude, what the fuck? And that's when you're talking about something that's really unjust or people are pissed off. Then there's other ones like, Aww, something really cute. AWE awe. Like that's something that's awesome. Like, wow. That is kind of amazing.</p><p><strong>Sam Parr: </strong>[00:01:46] So the way to go viral is  you start with the emotion that you're trying to get out of someone we already know that certain emotions get more shares. For example, creating depression or sadness that doesn't get shares. Creating outrage gets far more. And what small tweaks, you can make something sad, outrageous, and that's far better.</p><p>Right. </p><p><strong>Shaan Puri: </strong>[00:02:04] So it's either amazing. It's super funny. It's really outraging. It's really touching and heartwarming. That's another one hard to do. And then the one I had for this, which is  like a new emotion, which was, I wrote FINALLY, SOMEONE SAID IT and I actually think that's its own genre that I didn't even have it in my template.</p><p>Cause I was like, I think this is going to go viral, but it doesn't match any of these. I was like, I think for some people is going to be WTF. Like, dude, this guy's a jerk. Why is he predicting failure? What an asshole. But I thought, no, it's going to go viral. Because if you say something that a lot of people have been thinking, but they've been afraid to say, or they couldn't put words around it.</p><p>Exactly. But they had this hunch. They will share it because they agree with your </p><p><strong>Sam Parr: </strong>[00:02:39] idea. Do you have recognizing something that you feel that you weren't sure if other people feel, but you see it on paper?  The emotion that you just evoked was like, finally, I didn't think I was the only one who thought, like it's a recognizing something type of vibe </p><p><strong>Shaan Puri: </strong>[00:02:51] and they're really sharing because I, like, I knew it I'm right.</p><p>So they're not saying, wow, he's so right. They're actually saying, I'm right. Read this, this proves I'm right. Which is like a real subtle thing. But I'm so interested in studying the psychology around why people do what they do. Why do they share what they share? Because I want to grow an audience and this is the best way to grow it.</p><p><strong>Sam Parr: </strong>[00:03:10] When I start with the emotion, then I start with. The package, like, how am I packaging this? And then I start with the headline, then the preview image.</p><p>And then I work backwards from there. the exact emotion that you just had of this guy is crazy. That is the emotion. Wow. I am trying to evoke by sharing that so I can tell that story and probably five tweets and I bet it will, like by reality, it's pretty impossible to predict. But I can bet that there's like a three out of 10 chance that it's going to hit, that it has legs.</p><p>I can say this has all the checks, all the box to get popular. Anyone who says that they're gonna be able to predict it the wrong, like Shaan's thing just reached 5 million people. He was like, this is not going to work. </p><p><strong>Shaan Puri: </strong>[00:03:47] The other part you had there that was good is that you took a thing that we've all seen. It's a relatable. Oh yeah. I've I filled one of those in and you, so you took it. Oh, very familiar thing, but I told you the uncommon truth around it, which I think is like really cool. Like yesterday I saw, Tom cruise, his name is not Tom cruise. His real name. No. What is it?   It's really Thomas Cruise Mapother IV. I don't even know how you pronounce that. Yeah. Tom Mapother versus Tom cruise. And so you take something really familiar.</p><p>We all know Tom cruise, right? Boom. Here's the uncommon did you know? And then it's like, Oh, sweet. Like, wow. You know, and that one doesn't have as much shock factor. So it won't go super viral, but it will get a lot of likes. The closer you can get to that, the surprise gap between what I thought I knew. And what's real, the more shares people will give.</p><p><strong>Sam Parr: </strong>[00:04:29] Yeah, I think if anyone cares about this stuff, I liked the book made to stick and I liked the book contagious by Jonah Berger. Contagious made to stick as how to say something. So people remember, and contagious is a great book by this Wharton professor on how to make things get popular, how to make them spread like a virus...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://player.fm/series/my-first-million/ep-162-why-clubhouse-will-fail">Audio Source</a>, and Shaan's <a href="https://twitter.com/ShaanVP/status/1371972261004070913">viral thread</a>. Transcript below. </p><p>"Write Drunk, Edit Sober" - <a href="https://www.forbes.com/sites/henrydevries/2018/12/11/ernest-hemingways-write-drunk-edit-sober-great-marketing-advice/?sh=3e4ea9306bb3">Hemingway</a></p><p><strong>What Reaction is this meant to get?</strong></p><p>1. LOL<br>2. WTF/Outraging<br>3. AWW/Heartwarming<br>4. AWE/"Wow"<br>5. Confirmation bias, aka "Finally, someone said it"<br>6. "Did you know", aka Take a familiar thing and share a new fact about it:</p><p>- the Duolingo business model<br>- Tom Cruise's real name<br>- <a href="https://www.goodreads.com/book/show/69242.Made_to_Stick">Made to Stick</a><br>- <a href="https://www.goodreads.com/book/show/15801967-contagious">Contagious</a></p><p><br><strong>How to Edit for Virality<br></strong><br></p><p><strong>swyx: </strong>[00:00:00] Shaan Puri had a viral tweet about clubhouse recently, and I was interested in that, but also more interested in the way that he drafted it for virality. So here he is explaining it to Sam Parr on their podcast, My First Million. </p><p><strong>Shaan Puri: </strong>[00:00:12] I just went on this rant on the phone about this. It just  came out of my mouth, but just the way I  explained it here and,  without the whole like,  dramatized TV show script, but just the reasons why I think it's going to struggle. That was great. That was amazing. And I was like, shit, I should have wrote that down. I feel like that would have been  a good piece of content. And I was like, I got to go and I hung up the phone and I went to my computer and I just typed the whole thing out </p><p>I did your tip, which was, I took a break for an hour, went and did something else, came back and I edited it for about 30 mins </p><p><strong>Sam Parr: </strong>[00:00:40] Editing is the magic to everything. It doesn't matter if you're talking about a viral tweet, a good email, editing is the magic. They say, write drunk, edit sober. </p><p><strong>Shaan Puri: </strong>[00:00:47] Oh, that's a great one.</p><p>I've never heard that. I love that. I used to just edit in the moment like I'd write it, that was a mistake. The tip you gave me a while back was go do other shit. Let it simmer in your head while you do other things. Don't even actively think about it. By the time you come back, you can make it twice as good in 20 </p><p><strong>Sam Parr: </strong>[00:01:02] minutes, the science behind it.</p><p>I can't tell you the exact science off the top of my head, but basically, you know how there's like a shower thought. So there's like science behind, like doing something really hard and then not doing it. And then things hit you. There's. Science behind why that works. So that's  what you're doing, </p><p><strong>Shaan Puri: </strong>[00:01:16] basically like the brain relaxes in some way.</p><p>And then when it relaxes, it's able to be creative in a new way. At the top of every page, I have a template. At the top, there's  seven lines. It says, what reaction is this meant to get? And I have seven emotions. LOL like this is meant to be really funny. Is it WTF where it's like, dude, what the fuck? And that's when you're talking about something that's really unjust or people are pissed off. Then there's other ones like, Aww, something really cute. AWE awe. Like that's something that's awesome. Like, wow. That is kind of amazing.</p><p><strong>Sam Parr: </strong>[00:01:46] So the way to go viral is  you start with the emotion that you're trying to get out of someone we already know that certain emotions get more shares. For example, creating depression or sadness that doesn't get shares. Creating outrage gets far more. And what small tweaks, you can make something sad, outrageous, and that's far better.</p><p>Right. </p><p><strong>Shaan Puri: </strong>[00:02:04] So it's either amazing. It's super funny. It's really outraging. It's really touching and heartwarming. That's another one hard to do. And then the one I had for this, which is  like a new emotion, which was, I wrote FINALLY, SOMEONE SAID IT and I actually think that's its own genre that I didn't even have it in my template.</p><p>Cause I was like, I think this is going to go viral, but it doesn't match any of these. I was like, I think for some people is going to be WTF. Like, dude, this guy's a jerk. Why is he predicting failure? What an asshole. But I thought, no, it's going to go viral. Because if you say something that a lot of people have been thinking, but they've been afraid to say, or they couldn't put words around it.</p><p>Exactly. But they had this hunch. They will share it because they agree with your </p><p><strong>Sam Parr: </strong>[00:02:39] idea. Do you have recognizing something that you feel that you weren't sure if other people feel, but you see it on paper?  The emotion that you just evoked was like, finally, I didn't think I was the only one who thought, like it's a recognizing something type of vibe </p><p><strong>Shaan Puri: </strong>[00:02:51] and they're really sharing because I, like, I knew it I'm right.</p><p>So they're not saying, wow, he's so right. They're actually saying, I'm right. Read this, this proves I'm right. Which is like a real subtle thing. But I'm so interested in studying the psychology around why people do what they do. Why do they share what they share? Because I want to grow an audience and this is the best way to grow it.</p><p><strong>Sam Parr: </strong>[00:03:10] When I start with the emotion, then I start with. The package, like, how am I packaging this? And then I start with the headline, then the preview image.</p><p>And then I work backwards from there. the exact emotion that you just had of this guy is crazy. That is the emotion. Wow. I am trying to evoke by sharing that so I can tell that story and probably five tweets and I bet it will, like by reality, it's pretty impossible to predict. But I can bet that there's like a three out of 10 chance that it's going to hit, that it has legs.</p><p>I can say this has all the checks, all the box to get popular. Anyone who says that they're gonna be able to predict it the wrong, like Shaan's thing just reached 5 million people. He was like, this is not going to work. </p><p><strong>Shaan Puri: </strong>[00:03:47] The other part you had there that was good is that you took a thing that we've all seen. It's a relatable. Oh yeah. I've I filled one of those in and you, so you took it. Oh, very familiar thing, but I told you the uncommon truth around it, which I think is like really cool. Like yesterday I saw, Tom cruise, his name is not Tom cruise. His real name. No. What is it?   It's really Thomas Cruise Mapother IV. I don't even know how you pronounce that. Yeah. Tom Mapother versus Tom cruise. And so you take something really familiar.</p><p>We all know Tom cruise, right? Boom. Here's the uncommon did you know? And then it's like, Oh, sweet. Like, wow. You know, and that one doesn't have as much shock factor. So it won't go super viral, but it will get a lot of likes. The closer you can get to that, the surprise gap between what I thought I knew. And what's real, the more shares people will give.</p><p><strong>Sam Parr: </strong>[00:04:29] Yeah, I think if anyone cares about this stuff, I liked the book made to stick and I liked the book contagious by Jonah Berger. Contagious made to stick as how to say something. So people remember, and contagious is a great book by this Wharton professor on how to make things get popular, how to make them spread like a virus...</p>]]>
      </content:encoded>
      <pubDate>Fri, 19 Mar 2021 13:42:06 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>286</itunes:duration>
      <itunes:summary>Shaan Puri and Sam Parr on writing and editing to evoke viral  emotions.</itunes:summary>
      <itunes:subtitle>Shaan Puri and Sam Parr on writing and editing to evoke viral  emotions.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Egg</title>
      <itunes:episode>53</itunes:episode>
      <podcast:episode>53</podcast:episode>
      <itunes:title>The Egg</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/the-egg</link>
      <description>
        <![CDATA[Audio source: <a href="https://www.youtube.com/watch?v=h6fcK_fRYaI">https://www.youtube.com/watch?v=h6fcK_fRYaI</a><p>Story source: <a href="http://www.galactanet.com/oneoff/theegg_mod.html">http://www.galactanet.com/oneoff/theegg_mod.html</a></p><p><br><strong>The Egg</strong></p><p>By: Andy Weir</p><p> </p><p>You were on your way home when you died.</p><p>It was a car accident. Nothing particularly remarkable, but fatal nonetheless. You left behind a wife and two children. It was a painless death. The EMTs tried their best to save you, but to no avail. Your body was so utterly shattered you were better off, trust me.</p><p>And that’s when you met me.</p><p>“What… what happened?” You asked. “Where am I?”</p><p>“You died,” I said, matter-of-factly. No point in mincing words.</p><p>“There was a… a truck and it was skidding…”</p><p>“Yup,” I said.</p><p>“I… I died?”</p><p>“Yup. But don’t feel bad about it. Everyone dies,” I said.</p><p>You looked around. There was nothingness. Just you and me. “What is this place?” You asked. “Is this the afterlife?”</p><p>“More or less,” I said.</p><p>“Are you god?” You asked.</p><p>“Yup,” I replied. “I’m God.”</p><p>“My kids… my wife,” you said.</p><p>“What about them?”</p><p>“Will they be all right?”</p><p>“That’s what I like to see,” I said. “You just died and your main concern is for your family. That’s good stuff right there.”</p><p>You looked at me with fascination. To you, I didn’t look like God. I just looked like some man. Or possibly a woman. Some vague authority figure, maybe. More of a grammar school teacher than the almighty.</p><p>“Don’t worry,” I said. “They’ll be fine. Your kids will remember you as perfect in every way. They didn’t have time to grow contempt for you. Your wife will cry on the outside, but will be secretly relieved. To be fair, your marriage was falling apart. If it’s any consolation, she’ll feel very guilty for feeling relieved.”</p><p>“Oh,” you said. “So what happens now? Do I go to heaven or hell or something?”</p><p>“Neither,” I said. “You’ll be reincarnated.”</p><p>“Ah,” you said. “So the Hindus were right,”</p><p>“All religions are right in their own way,” I said. “Walk with me.”</p><p>You followed along as we strode through the void. “Where are we going?”</p><p>“Nowhere in particular,” I said. “It’s just nice to walk while we talk.”</p><p>“So what’s the point, then?” You asked. “When I get reborn, I’ll just be a blank slate, right? A baby. So all my experiences and everything I did in this life won’t matter.”</p><p>“Not so!” I said. “You have within you all the knowledge and experiences of all your past lives. You just don’t remember them right now.”</p><p>I stopped walking and took you by the shoulders. “Your soul is more magnificent, beautiful, and gigantic than you can possibly imagine. A human mind can only contain a tiny fraction of what you are. It’s like sticking your finger in a glass of water to see if it’s hot or cold. You put a tiny part of yourself into the vessel, and when you bring it back out, you’ve gained all the experiences it had.</p><p>“You’ve been in a human for the last 48 years, so you haven’t stretched out yet and felt the rest of your immense consciousness. If we hung out here for long enough, you’d start remembering everything. But there’s no point to doing that between each life.”</p><p>“How many times have I been reincarnated, then?”</p><p>“Oh lots. Lots and lots. An in to lots of different lives.” I said. “This time around, you’ll be a Chinese peasant girl in 540 AD.”</p><p>“Wait, what?” You stammered. “You’re sending me back in time?”</p><p>“Well, I guess technically. Time, as you know it, only exists in your universe. Things are different where I come from.”</p><p>“Where you come from?” You said.</p><p>“Oh sure,” I explained “I come from somewhere. Somewhere else. And there are others like me. I know you’ll want to know what it’s like there, but honestly you wouldn’t understand.”</p><p>“Oh,” you said, a little let down. “But wait. If I get reincarnated to other places in time, I could have interacted with myself at some point.”</p><p>“Sure. Happens all the time. And with both lives only aware of their own lifespan you don’t even know it’s happening.”</p><p>“So what’s the point of it all?”</p><p>“Seriously?” I asked. “Seriously? You’re asking me for the meaning of life? Isn’t that a little stereotypical?”</p><p>“Well it’s a reasonable question,” you persisted.</p><p>I looked you in the eye. “The meaning of life, the reason I made this whole universe, is for you to mature.”</p><p>“You mean mankind? You want us to mature?”</p><p>“No, just you. I made this whole universe for you. With each new life you grow and mature and become a larger and greater intellect.”</p><p>“Just me? What about everyone else?”</p><p>“There is no one else,” I said. “In this universe, there’s just you and me.”</p><p>You stared blankly at me. “But all the people on earth…”</p><p>“All you. Different incarnations of you.”</p><p>“Wait. I’m everyone!?”</p><p>“Now you’re getting it,” I said, with a congratulatory slap on the back.</p><p>“I’m every human being who ever lived?”</p><p>“Or who will ever live, yes.”</p><p>“I’m Abraham Lincoln?”</p><p>“And you’re John Wilkes Booth, too,” I added.</p><p>“I’m Hitler?” You said, appalled.</p><p>“And you’re the millions he killed.”</p><p>“I’m Jesus?”</p><p>“And you’re everyone who followed him.”</p><p>You fell silent.</p><p>“Every time you victimized someone,” I said, “you were victimizing yourself. Every act of kindness you’ve done, you’ve done to yourself. Every happy and sad moment ever experienced by any human was, or will be, experienced by you.”</p><p>You thought for a long time.</p><p>“Why?” You asked me. “Why do all this?”</p><p>“Because someday, you will become like me. Because that’s what you are. You’re one of my kind. You’re my child.”</p><p>“Whoa,” you said, incredulous. “You mean I’m a god?”</p><p>“No. Not yet. You’re a fetus. You’re still growing. Once you’ve lived every human life throughout all time, you will have grown enough to be born.”</p><p>“So the whole universe,” you said, “it’s just…”</p><p>“An egg.” I answered. “Now it’s time for you to move on to your next life.”</p><p>And I sent you on your way.</p><p> </p>]]>
      </description>
      <content:encoded>
        <![CDATA[Audio source: <a href="https://www.youtube.com/watch?v=h6fcK_fRYaI">https://www.youtube.com/watch?v=h6fcK_fRYaI</a><p>Story source: <a href="http://www.galactanet.com/oneoff/theegg_mod.html">http://www.galactanet.com/oneoff/theegg_mod.html</a></p><p><br><strong>The Egg</strong></p><p>By: Andy Weir</p><p> </p><p>You were on your way home when you died.</p><p>It was a car accident. Nothing particularly remarkable, but fatal nonetheless. You left behind a wife and two children. It was a painless death. The EMTs tried their best to save you, but to no avail. Your body was so utterly shattered you were better off, trust me.</p><p>And that’s when you met me.</p><p>“What… what happened?” You asked. “Where am I?”</p><p>“You died,” I said, matter-of-factly. No point in mincing words.</p><p>“There was a… a truck and it was skidding…”</p><p>“Yup,” I said.</p><p>“I… I died?”</p><p>“Yup. But don’t feel bad about it. Everyone dies,” I said.</p><p>You looked around. There was nothingness. Just you and me. “What is this place?” You asked. “Is this the afterlife?”</p><p>“More or less,” I said.</p><p>“Are you god?” You asked.</p><p>“Yup,” I replied. “I’m God.”</p><p>“My kids… my wife,” you said.</p><p>“What about them?”</p><p>“Will they be all right?”</p><p>“That’s what I like to see,” I said. “You just died and your main concern is for your family. That’s good stuff right there.”</p><p>You looked at me with fascination. To you, I didn’t look like God. I just looked like some man. Or possibly a woman. Some vague authority figure, maybe. More of a grammar school teacher than the almighty.</p><p>“Don’t worry,” I said. “They’ll be fine. Your kids will remember you as perfect in every way. They didn’t have time to grow contempt for you. Your wife will cry on the outside, but will be secretly relieved. To be fair, your marriage was falling apart. If it’s any consolation, she’ll feel very guilty for feeling relieved.”</p><p>“Oh,” you said. “So what happens now? Do I go to heaven or hell or something?”</p><p>“Neither,” I said. “You’ll be reincarnated.”</p><p>“Ah,” you said. “So the Hindus were right,”</p><p>“All religions are right in their own way,” I said. “Walk with me.”</p><p>You followed along as we strode through the void. “Where are we going?”</p><p>“Nowhere in particular,” I said. “It’s just nice to walk while we talk.”</p><p>“So what’s the point, then?” You asked. “When I get reborn, I’ll just be a blank slate, right? A baby. So all my experiences and everything I did in this life won’t matter.”</p><p>“Not so!” I said. “You have within you all the knowledge and experiences of all your past lives. You just don’t remember them right now.”</p><p>I stopped walking and took you by the shoulders. “Your soul is more magnificent, beautiful, and gigantic than you can possibly imagine. A human mind can only contain a tiny fraction of what you are. It’s like sticking your finger in a glass of water to see if it’s hot or cold. You put a tiny part of yourself into the vessel, and when you bring it back out, you’ve gained all the experiences it had.</p><p>“You’ve been in a human for the last 48 years, so you haven’t stretched out yet and felt the rest of your immense consciousness. If we hung out here for long enough, you’d start remembering everything. But there’s no point to doing that between each life.”</p><p>“How many times have I been reincarnated, then?”</p><p>“Oh lots. Lots and lots. An in to lots of different lives.” I said. “This time around, you’ll be a Chinese peasant girl in 540 AD.”</p><p>“Wait, what?” You stammered. “You’re sending me back in time?”</p><p>“Well, I guess technically. Time, as you know it, only exists in your universe. Things are different where I come from.”</p><p>“Where you come from?” You said.</p><p>“Oh sure,” I explained “I come from somewhere. Somewhere else. And there are others like me. I know you’ll want to know what it’s like there, but honestly you wouldn’t understand.”</p><p>“Oh,” you said, a little let down. “But wait. If I get reincarnated to other places in time, I could have interacted with myself at some point.”</p><p>“Sure. Happens all the time. And with both lives only aware of their own lifespan you don’t even know it’s happening.”</p><p>“So what’s the point of it all?”</p><p>“Seriously?” I asked. “Seriously? You’re asking me for the meaning of life? Isn’t that a little stereotypical?”</p><p>“Well it’s a reasonable question,” you persisted.</p><p>I looked you in the eye. “The meaning of life, the reason I made this whole universe, is for you to mature.”</p><p>“You mean mankind? You want us to mature?”</p><p>“No, just you. I made this whole universe for you. With each new life you grow and mature and become a larger and greater intellect.”</p><p>“Just me? What about everyone else?”</p><p>“There is no one else,” I said. “In this universe, there’s just you and me.”</p><p>You stared blankly at me. “But all the people on earth…”</p><p>“All you. Different incarnations of you.”</p><p>“Wait. I’m everyone!?”</p><p>“Now you’re getting it,” I said, with a congratulatory slap on the back.</p><p>“I’m every human being who ever lived?”</p><p>“Or who will ever live, yes.”</p><p>“I’m Abraham Lincoln?”</p><p>“And you’re John Wilkes Booth, too,” I added.</p><p>“I’m Hitler?” You said, appalled.</p><p>“And you’re the millions he killed.”</p><p>“I’m Jesus?”</p><p>“And you’re everyone who followed him.”</p><p>You fell silent.</p><p>“Every time you victimized someone,” I said, “you were victimizing yourself. Every act of kindness you’ve done, you’ve done to yourself. Every happy and sad moment ever experienced by any human was, or will be, experienced by you.”</p><p>You thought for a long time.</p><p>“Why?” You asked me. “Why do all this?”</p><p>“Because someday, you will become like me. Because that’s what you are. You’re one of my kind. You’re my child.”</p><p>“Whoa,” you said, incredulous. “You mean I’m a god?”</p><p>“No. Not yet. You’re a fetus. You’re still growing. Once you’ve lived every human life throughout all time, you will have grown enough to be born.”</p><p>“So the whole universe,” you said, “it’s just…”</p><p>“An egg.” I answered. “Now it’s time for you to move on to your next life.”</p><p>And I sent you on your way.</p><p> </p>]]>
      </content:encoded>
      <pubDate>Thu, 18 Mar 2021 15:57:55 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/lVBnZzVi4Nwo_iiFDC3m3QQc_mEJVHRP8HHnPJzO8ZQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ5NjMxOS8x/NjE2MDk3NDc1LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>389</itunes:duration>
      <itunes:summary>The classic, beautiful Andy Weir short story, narrated by Kurzgesagt</itunes:summary>
      <itunes:subtitle>The classic, beautiful Andy Weir short story, narrated by Kurzgesagt</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Twitter's Revival, Pt. 2</title>
      <itunes:episode>52</itunes:episode>
      <podcast:episode>52</podcast:episode>
      <itunes:title>Twitter's Revival, Pt. 2</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/twitters-revival-pt-2</link>
      <description>
        <![CDATA[<p>Packy is a self described "narrative investor" and so does not do anything remotely close to objective analysis. But his is still a nice recap of what Twitter has done recently and could continue to do.</p><p>You can catch <a href="https://share.transistor.fm/s/ba9a0fc2"><strong>Twitter's Revival, Pt. 1</strong></a> with Kayvon Beykpour, Twitter's head of consumer product, <a href="https://share.transistor.fm/s/ba9a0fc2">here</a>. </p><p>Audio Source: <a href="https://www.notboring.co/p/how-twitter-got-its-groove-back">https://www.notboring.co/p/how-twitter-got-its-groove-back</a></p><p>---</p><p><strong><br>How Twitter Got Its Groove Back<br></strong><br></p><p>2020 was a good year for Twitter. Since Elliott Management and Silver Lake took board seats in March, $TWTR is up 94%. As of Q3, the company had 187 million monetizable Daily Active Users (mDAU) up 29% from the previous year. For context, Facebook grew DAUs by 12% over the same period, albeit off a much higher base. </p><p></p><p>At the start of the pandemic, Twitter decided to prioritize its revenue products, and after a slow Q2 due to the pandemic, the company roared back. Revenue grew 14% YoY to $936 million in Q3, smashing estimates. Twitter has mostly focused on brand advertising to date, but aided by the rebuild of its ad server, it has started rolling out direct response ad formats, and will launch a new Mobile Application Promotion offering this year. It’s also working on tools to let SMBs better self-serve ads, overhauling what has traditionally been an absolutely terrible product. </p><p>It might be working, too. Last night, <a href="https://twitter.com/nongaap/status/1358574902962315265?s=21">@nongaap</a> highlighted a few ads during the Super Bowl that seem more targeted, timely, and relevant than anything I’ve ever seen on Twitter. </p><p></p><p>If Twitter finally gets ads right, that’s a huge tailwind, but the most exciting thing about Twitter is that it’s started making moves against the Fantasy Jack Twitter Roadmap. </p><ul><li><strong>Verification.</strong> After nearly four years of letting verification languish, shrouded in uncertainty, <a href="https://blog.twitter.com/en_us/topics/company/2020/help-us-shape-our-new-approach-to-verification.html">Twitter announced</a> in November that it’s bringing back its verification program. It will keep its focus on organizations and influential individuals for now, and isn’t moving all the way towards verifying all real people and companies, but it’s a step in the right direction that shows it’s listening to users. </li><li><strong>Subscription Products. </strong>While Twitter hasn’t launched any subscription products yet, it has publicly announced that it’s planning to, and that it’s being more thoughtful about it than the Prof. At the <a href="https://s22.q4cdn.com/826641620/files/doc_downloads/2020/08/Oppenheimer-2020-Transcript.pdf">Oppenheimer Technology, Internet, and Communications Conference</a> in August, CFO Ned Segal said: </li></ul><em>When we think about subscription, I wouldn't want you to think too narrowly about the opportunities. There could be subscription opportunities for advertisers. There could be subscription opportunities for consumers. There could be -- </em><strong><em>whether they are people who use the service a lot to create content</em></strong><em> or those who tend to be viewing content more or those who are somewhere in between. We don't feel constrained when we think about these opportunities, and I wouldn't want you to think so either.<br></em><br><p>Notice that he didn’t mention Kim Kardashian’s 69 million followers once, but he did highlight Creators. </p><ul><li><strong>Products for Creating, Sharing, and Monetizing Ideas. </strong>This is where Twitter has gotten most aggressive recently. Let’s break it out. </li></ul><p>In <em>If I Ruled the Tweets</em>, we suggested that Twitter should build or acquire products for newsletter creation, podcast consumption, and audio-only rooms, among other things. After years of soporific product development, they’re actually starting to make moves! </p><p>In December, Twitter <a href="https://techcrunch.com/2020/12/11/twitter-acquires-screen-sharing-social-app-squad/">acquired social screen-sharing app Squad</a> and announced the <a href="https://techcrunch.com/2020/12/17/twitter-launches-its-voice-based-spaces-social-networking-feature-into-beta-testing/#:~:text=beta%20testing%20%7C%20TechCrunch-,Twitter%20launches%20its%20voice%2Dbased%20'Spaces'%20social,networking%20feature%20into%20beta%20testing&amp;text=Last%20month%2C%20Twitter%20announced%20it,the%20sometimes%20controversial%20startup%20Clubhouse.">launch of Spaces</a>, its answer to audio-chat unicorn Clubhouse. Spaces lets Twitter users host conversations directly within the app, and the Squad team will work on the product. </p><p>In early January, <a href="https://techcrunch.com/2021/01/04/twitter-acquires-social-podcasting-app-breaker-team-to-help-build-twitter-spaces/">Twitter acquired Breaker</a>, a social podcasting app, to help build Spaces. Then, two weeks ago, on January 25th, <a href="https://techcrunch.com/2021/01/26/twitter-acquires-revue/">Twitter acquired newsletter platform Revue</a>. </p><p>Combined, these moves point to a more confident Twitter, that, election behind it and Trump out of its hair, is focused on the future. It is going to build Creator-focused products and diversify its revenue streams. The pieces are starting to come together. </p><p><strong><br>Twitter’s Creator Bundle<br></strong><br></p><p>With the launch of Twitter Spaces and the acquisition of Revue, Twitter is building a Creator ecosystem in which it keeps some of the value it creates. It’s competing with two hot, a16z-backed startups, Clubhouse and Substack, to own the conversation and the associated monetization opportunities. I think it will win the newsletter wars, which will give it a leg up in the audio wars. </p><p>When Twitter acquired Revue, Ben Thompson <a href="https://stratechery.com/2021/twitter-acquires-revue-twitters-opportunity-twitters-achilles-heel/">wrote about the acquisition</a>, calling it “the sm...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Packy is a self described "narrative investor" and so does not do anything remotely close to objective analysis. But his is still a nice recap of what Twitter has done recently and could continue to do.</p><p>You can catch <a href="https://share.transistor.fm/s/ba9a0fc2"><strong>Twitter's Revival, Pt. 1</strong></a> with Kayvon Beykpour, Twitter's head of consumer product, <a href="https://share.transistor.fm/s/ba9a0fc2">here</a>. </p><p>Audio Source: <a href="https://www.notboring.co/p/how-twitter-got-its-groove-back">https://www.notboring.co/p/how-twitter-got-its-groove-back</a></p><p>---</p><p><strong><br>How Twitter Got Its Groove Back<br></strong><br></p><p>2020 was a good year for Twitter. Since Elliott Management and Silver Lake took board seats in March, $TWTR is up 94%. As of Q3, the company had 187 million monetizable Daily Active Users (mDAU) up 29% from the previous year. For context, Facebook grew DAUs by 12% over the same period, albeit off a much higher base. </p><p></p><p>At the start of the pandemic, Twitter decided to prioritize its revenue products, and after a slow Q2 due to the pandemic, the company roared back. Revenue grew 14% YoY to $936 million in Q3, smashing estimates. Twitter has mostly focused on brand advertising to date, but aided by the rebuild of its ad server, it has started rolling out direct response ad formats, and will launch a new Mobile Application Promotion offering this year. It’s also working on tools to let SMBs better self-serve ads, overhauling what has traditionally been an absolutely terrible product. </p><p>It might be working, too. Last night, <a href="https://twitter.com/nongaap/status/1358574902962315265?s=21">@nongaap</a> highlighted a few ads during the Super Bowl that seem more targeted, timely, and relevant than anything I’ve ever seen on Twitter. </p><p></p><p>If Twitter finally gets ads right, that’s a huge tailwind, but the most exciting thing about Twitter is that it’s started making moves against the Fantasy Jack Twitter Roadmap. </p><ul><li><strong>Verification.</strong> After nearly four years of letting verification languish, shrouded in uncertainty, <a href="https://blog.twitter.com/en_us/topics/company/2020/help-us-shape-our-new-approach-to-verification.html">Twitter announced</a> in November that it’s bringing back its verification program. It will keep its focus on organizations and influential individuals for now, and isn’t moving all the way towards verifying all real people and companies, but it’s a step in the right direction that shows it’s listening to users. </li><li><strong>Subscription Products. </strong>While Twitter hasn’t launched any subscription products yet, it has publicly announced that it’s planning to, and that it’s being more thoughtful about it than the Prof. At the <a href="https://s22.q4cdn.com/826641620/files/doc_downloads/2020/08/Oppenheimer-2020-Transcript.pdf">Oppenheimer Technology, Internet, and Communications Conference</a> in August, CFO Ned Segal said: </li></ul><em>When we think about subscription, I wouldn't want you to think too narrowly about the opportunities. There could be subscription opportunities for advertisers. There could be subscription opportunities for consumers. There could be -- </em><strong><em>whether they are people who use the service a lot to create content</em></strong><em> or those who tend to be viewing content more or those who are somewhere in between. We don't feel constrained when we think about these opportunities, and I wouldn't want you to think so either.<br></em><br><p>Notice that he didn’t mention Kim Kardashian’s 69 million followers once, but he did highlight Creators. </p><ul><li><strong>Products for Creating, Sharing, and Monetizing Ideas. </strong>This is where Twitter has gotten most aggressive recently. Let’s break it out. </li></ul><p>In <em>If I Ruled the Tweets</em>, we suggested that Twitter should build or acquire products for newsletter creation, podcast consumption, and audio-only rooms, among other things. After years of soporific product development, they’re actually starting to make moves! </p><p>In December, Twitter <a href="https://techcrunch.com/2020/12/11/twitter-acquires-screen-sharing-social-app-squad/">acquired social screen-sharing app Squad</a> and announced the <a href="https://techcrunch.com/2020/12/17/twitter-launches-its-voice-based-spaces-social-networking-feature-into-beta-testing/#:~:text=beta%20testing%20%7C%20TechCrunch-,Twitter%20launches%20its%20voice%2Dbased%20'Spaces'%20social,networking%20feature%20into%20beta%20testing&amp;text=Last%20month%2C%20Twitter%20announced%20it,the%20sometimes%20controversial%20startup%20Clubhouse.">launch of Spaces</a>, its answer to audio-chat unicorn Clubhouse. Spaces lets Twitter users host conversations directly within the app, and the Squad team will work on the product. </p><p>In early January, <a href="https://techcrunch.com/2021/01/04/twitter-acquires-social-podcasting-app-breaker-team-to-help-build-twitter-spaces/">Twitter acquired Breaker</a>, a social podcasting app, to help build Spaces. Then, two weeks ago, on January 25th, <a href="https://techcrunch.com/2021/01/26/twitter-acquires-revue/">Twitter acquired newsletter platform Revue</a>. </p><p>Combined, these moves point to a more confident Twitter, that, election behind it and Trump out of its hair, is focused on the future. It is going to build Creator-focused products and diversify its revenue streams. The pieces are starting to come together. </p><p><strong><br>Twitter’s Creator Bundle<br></strong><br></p><p>With the launch of Twitter Spaces and the acquisition of Revue, Twitter is building a Creator ecosystem in which it keeps some of the value it creates. It’s competing with two hot, a16z-backed startups, Clubhouse and Substack, to own the conversation and the associated monetization opportunities. I think it will win the newsletter wars, which will give it a leg up in the audio wars. </p><p>When Twitter acquired Revue, Ben Thompson <a href="https://stratechery.com/2021/twitter-acquires-revue-twitters-opportunity-twitters-achilles-heel/">wrote about the acquisition</a>, calling it “the sm...</p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Mar 2021 13:16:11 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/yb53UHyOPdtOXl7OJjc8YX9I1NIsSyXb9OpkdmaTsFc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ5NDU4MS8x/NjE2MDAxMzcxLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>339</itunes:duration>
      <itunes:summary>Packy McCormick's Twitter thesis</itunes:summary>
      <itunes:subtitle>Packy McCormick's Twitter thesis</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>The Mona Lisa of Digital Art: CryptoPunk #7804</title>
      <itunes:episode>50</itunes:episode>
      <podcast:episode>50</podcast:episode>
      <itunes:title>The Mona Lisa of Digital Art: CryptoPunk #7804</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/dylan-field-on-cryptopunk-7804</link>
      <description>
        <![CDATA[<p>For the record, I don't own any crypto art or endorse it. But there's clearly a movement, Dylan is constantly ahead of the rest of us, and this was a great speech.</p><ul><li>Audio source: <a href="https://www.youtube.com/watch?v=hb5LapixLbk">https://www.youtube.com/watch?v=hb5LapixLbk</a> (59 mins in)</li><li>The sale: <a href="https://twitter.com/cryptopunksbot/status/1369812648288804865/photo/1">https://twitter.com/cryptopunksbot/status/1369812648288804865/photo/1</a></li><li>Vincenzo Peruggia: <a href="https://en.wikipedia.org/wiki/Vincenzo_Peruggia">https://en.wikipedia.org/wiki/Vincenzo_Peruggia</a></li><li>Peruggia's statement: <a href="https://twitter.com/peruggia_v/status/1370258347341934593">https://twitter.com/peruggia_v/status/1370258347341934593</a></li><li>Dylan's comments: <a href="https://twitter.com/zoink/status/1370649011821060097">https://twitter.com/zoink/status/1370649011821060097</a></li></ul><p><br></p><p>Help share this clip: <a href="https://twitter.com/swyx/status/1371913108684349441">https://twitter.com/swyx/status/1371913108684349441</a></p><p><strong>Sriram Krishnan: </strong>[00:00:00] Dylan Field is really very well known in our industry for being the founder and CEO of Figma. But what a lot of people may not know is he's been involved with crypto and especially CryptoPunks since the very beginning, which I think in some ways could be the beginning of where a lot of this art moment came from, and Dylan, you had quite the interesting week too, which I'll let you describe.</p><p>So can you talk to us about just crypto art, CryptoPunks? You know, your profile picture, your history there, and also what happened this year. </p><p><strong>Dylan Field: </strong>[00:00:31] So for those who don't know, CryptoPunks was the first Ethereum crypto art project. It was created in 2017 by two visionary artists, Matt hall, and John Watkinson.</p><p>There are only 10,000 CryptoPunks, which anyone could claim for free in the early days. And of those 10,000 CryptoPunks. There are only 88 zombie punks, 24 apes, nine aliens, and exactly one alien punk smoking a pipe. His name is 7804. And I personally believe that in 100 years, we'll look back on 7804 as the Mona Lisa of digital art.</p><p>My relationship with 7804 started in January, 2018. When I bought it for 12 ETH, or 15 K USD. At that point, most CryptoPunks traded for about $100 or $200. So why would I pay 15 K for this picture of an alien? It wasn't just how rare it was though. It was rare. 7804 compelled me.</p><p>It had gravitas. I found it to be absolutely magnetic and I had a sense that others out there would feel the same way. I also believe that the question of "what is art" would propel the crypto art movement forward. </p><p>So: what is art and what does it mean to own art? What does it mean to have relationship with art in the case of crypto punks?</p><p>The answers to all these questions are unclear, which is part of why I personally find the project so, so fascinating. Let's start with "what is art". You might say that crypto punks art piece is the algorithm. Matt and John used generate images. Or we might claim that the art piece is each individual punk. I personally believe that the actual art piece is the CryptoPunks community, which has been feverously speculating on and trading punks and discussing funds over the past three and a half years.</p><p>And this might sound absurd to people listening, but many of us in the community have formed deep relationships with our punks. We set them to our avatars. We discuss them ad nauseum. We even dream about them. The punks become deeply intertwined with our identities. They effectively function as mass.</p><p>So why I sell 7804? To be completely honest is because I wanted to see 7804 become the Patron Saint of digital art, or perhaps the patron alien, if you will. It bothered me that it was not universally acknowledged that 7804 was the best, most valuable crypto punk. It bothered me that it was not a symbol for the entire crypto art movement.</p><p>And there's a paradox because 7804 can not be seen as the symbol for the crypto art movement, unless it changes hands. So I priced it at 4,200 ETH, which was extremely aggressive. It's still a believable price point for someone who resonated with 7804, as much as I did, knowing that it was bought for that price point, it would bring even more attention to her defense, to the project.</p><p>And also the 7804 as a piece of art. 7804 was purchased earlier this week by a mysterious figure known only as Peruggia. Peruggia is of course a reference to Vincenzo Peruggia who stole the Mona Lisa on August 21st 1911 and this theft was heavily covered in the news and made the Mona Lisa, the most known piece of art in the world. Since purchasing 7804 Peruggia has made a beautiful statement on Twitter, which I encourage all of you to read.</p><p>And I, as I reflect on it,, 7804 has been surprisingly emotional for me, which I think speaks to its power. It's emotional not because I think I could get more money from it, rather because I had a relationship with the work. As I reflected on that sale. I also felt a very deep bond. To Peruggia, the new owner of 7804 and I don't know who it is. I don't know what their gender is or what ethnicity they are or they live. But I have finally found someone who appreciate 7804 as much as I do. So with that it's time for me to change my mask. </p><p><strong>Sriram Krishnan: </strong>[00:04:30] This is like an Apple keynote.</p><p><strong>Dylan Field: </strong>[00:04:34] Hopefully it's updated for all of you. If you're out there listening, enjoy your time with 7804, but please know that owning 7804 is a paradox and possibly a curse. Because if you appreciate 7804 as much as I do, then you'll stop at nothing to make sure it's seen by everyone as the most valuable piece of digital art.</p><p>And because of that, your time will be limited with it. And when you sell, which you will, you will forever live with the question of why you parted ways with the Digital Mona Lisa.</p><p><strong>Sriram Krishnan: </strong>[00:05:19] That was fantastic, man.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>For the record, I don't own any crypto art or endorse it. But there's clearly a movement, Dylan is constantly ahead of the rest of us, and this was a great speech.</p><ul><li>Audio source: <a href="https://www.youtube.com/watch?v=hb5LapixLbk">https://www.youtube.com/watch?v=hb5LapixLbk</a> (59 mins in)</li><li>The sale: <a href="https://twitter.com/cryptopunksbot/status/1369812648288804865/photo/1">https://twitter.com/cryptopunksbot/status/1369812648288804865/photo/1</a></li><li>Vincenzo Peruggia: <a href="https://en.wikipedia.org/wiki/Vincenzo_Peruggia">https://en.wikipedia.org/wiki/Vincenzo_Peruggia</a></li><li>Peruggia's statement: <a href="https://twitter.com/peruggia_v/status/1370258347341934593">https://twitter.com/peruggia_v/status/1370258347341934593</a></li><li>Dylan's comments: <a href="https://twitter.com/zoink/status/1370649011821060097">https://twitter.com/zoink/status/1370649011821060097</a></li></ul><p><br></p><p>Help share this clip: <a href="https://twitter.com/swyx/status/1371913108684349441">https://twitter.com/swyx/status/1371913108684349441</a></p><p><strong>Sriram Krishnan: </strong>[00:00:00] Dylan Field is really very well known in our industry for being the founder and CEO of Figma. But what a lot of people may not know is he's been involved with crypto and especially CryptoPunks since the very beginning, which I think in some ways could be the beginning of where a lot of this art moment came from, and Dylan, you had quite the interesting week too, which I'll let you describe.</p><p>So can you talk to us about just crypto art, CryptoPunks? You know, your profile picture, your history there, and also what happened this year. </p><p><strong>Dylan Field: </strong>[00:00:31] So for those who don't know, CryptoPunks was the first Ethereum crypto art project. It was created in 2017 by two visionary artists, Matt hall, and John Watkinson.</p><p>There are only 10,000 CryptoPunks, which anyone could claim for free in the early days. And of those 10,000 CryptoPunks. There are only 88 zombie punks, 24 apes, nine aliens, and exactly one alien punk smoking a pipe. His name is 7804. And I personally believe that in 100 years, we'll look back on 7804 as the Mona Lisa of digital art.</p><p>My relationship with 7804 started in January, 2018. When I bought it for 12 ETH, or 15 K USD. At that point, most CryptoPunks traded for about $100 or $200. So why would I pay 15 K for this picture of an alien? It wasn't just how rare it was though. It was rare. 7804 compelled me.</p><p>It had gravitas. I found it to be absolutely magnetic and I had a sense that others out there would feel the same way. I also believe that the question of "what is art" would propel the crypto art movement forward. </p><p>So: what is art and what does it mean to own art? What does it mean to have relationship with art in the case of crypto punks?</p><p>The answers to all these questions are unclear, which is part of why I personally find the project so, so fascinating. Let's start with "what is art". You might say that crypto punks art piece is the algorithm. Matt and John used generate images. Or we might claim that the art piece is each individual punk. I personally believe that the actual art piece is the CryptoPunks community, which has been feverously speculating on and trading punks and discussing funds over the past three and a half years.</p><p>And this might sound absurd to people listening, but many of us in the community have formed deep relationships with our punks. We set them to our avatars. We discuss them ad nauseum. We even dream about them. The punks become deeply intertwined with our identities. They effectively function as mass.</p><p>So why I sell 7804? To be completely honest is because I wanted to see 7804 become the Patron Saint of digital art, or perhaps the patron alien, if you will. It bothered me that it was not universally acknowledged that 7804 was the best, most valuable crypto punk. It bothered me that it was not a symbol for the entire crypto art movement.</p><p>And there's a paradox because 7804 can not be seen as the symbol for the crypto art movement, unless it changes hands. So I priced it at 4,200 ETH, which was extremely aggressive. It's still a believable price point for someone who resonated with 7804, as much as I did, knowing that it was bought for that price point, it would bring even more attention to her defense, to the project.</p><p>And also the 7804 as a piece of art. 7804 was purchased earlier this week by a mysterious figure known only as Peruggia. Peruggia is of course a reference to Vincenzo Peruggia who stole the Mona Lisa on August 21st 1911 and this theft was heavily covered in the news and made the Mona Lisa, the most known piece of art in the world. Since purchasing 7804 Peruggia has made a beautiful statement on Twitter, which I encourage all of you to read.</p><p>And I, as I reflect on it,, 7804 has been surprisingly emotional for me, which I think speaks to its power. It's emotional not because I think I could get more money from it, rather because I had a relationship with the work. As I reflected on that sale. I also felt a very deep bond. To Peruggia, the new owner of 7804 and I don't know who it is. I don't know what their gender is or what ethnicity they are or they live. But I have finally found someone who appreciate 7804 as much as I do. So with that it's time for me to change my mask. </p><p><strong>Sriram Krishnan: </strong>[00:04:30] This is like an Apple keynote.</p><p><strong>Dylan Field: </strong>[00:04:34] Hopefully it's updated for all of you. If you're out there listening, enjoy your time with 7804, but please know that owning 7804 is a paradox and possibly a curse. Because if you appreciate 7804 as much as I do, then you'll stop at nothing to make sure it's seen by everyone as the most valuable piece of digital art.</p><p>And because of that, your time will be limited with it. And when you sell, which you will, you will forever live with the question of why you parted ways with the Digital Mona Lisa.</p><p><strong>Sriram Krishnan: </strong>[00:05:19] That was fantastic, man.</p>]]>
      </content:encoded>
      <pubDate>Tue, 16 Mar 2021 15:01:08 -0400</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/b95a59eb/803a1c31.mp3" length="5435124" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/GT1TBb1407Z__Q5c4Ffk2pIQ6WbYTh5rcGrxgDY2klw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ5MzA4Ny8x/NjE1OTIxMjY4LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>338</itunes:duration>
      <itunes:summary>Dylan Field, the Figma CEO on what he thinks about Crypto Art</itunes:summary>
      <itunes:subtitle>Dylan Field, the Figma CEO on what he thinks about Crypto Art</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>Twitter's Revival, Pt. 1</title>
      <itunes:episode>49</itunes:episode>
      <podcast:episode>49</podcast:episode>
      <itunes:title>Twitter's Revival, Pt. 1</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9afe1827-4503-413b-9d59-88ebd3a6a738</guid>
      <link>https://mixtape.swyx.io/episodes/twitters-revival-pt-1</link>
      <description>
        <![CDATA[<p>Interview source with Transcript: <a href="https://www.theverge.com/22319527/twitter-kayvon-beykpour-interview-consumer-product-decoder">https://www.theverge.com/22319527/twitter-kayvon-beykpour-interview-consumer-product-decoder</a></p><p>Kayvon Beykpour's impressive CV: <a href="https://www.linkedin.com/in/kayvon-beykpour-2b264b4/">https://www.linkedin.com/in/kayvon-beykpour-2b264b4/</a></p><p><strong>The growth of Topics</strong></p>So health, conversations, and interests have been our big rocks for the last two and a half years. We’ve been taking bigger and bigger swings in each of those areas. At our Analyst Day event, we went in-depth on a few of them. Within “interest,” for example, last year we launched a product called Topics, which we got started — very nascent with our work there, but we’ve really accelerated. Today there’s 6,000 topics that people can follow. And it’s very simple. Rather than just following people on Twitter, you can follow a specific topic, and Twitter does the work of recommending the best content or tweets about that topic. So you don’t have to know exactly who to search for.<p>Again, we didn’t release that at our Analyst Day event, we just gave an update on it and shared some of the substantial progress. In Q3 of this last year, we announced that there are 70 million people that have followed topics. And then just yesterday, we announced that there now are over 100 million people that have followed topics. So a pretty good clip of growth. And we’re seeing really promising signs that Topics is a really useful way for people to connect to their interests.</p><p><br></p><p><br><strong>Reticence Taking Big Bets</strong></p>This won’t be in any particular order, but when I joined the company, one of the first things that I felt was a reticence and an uneasiness around taking big bets. And I think there’s a lot of reasons for that. It’s hard to pinpoint one. Certainly, churn in leadership is one. After a revolving door of heads of product, people stop taking any product strategy particularly seriously, because it’s like, okay, well, let’s wait until that strategy changes. And so I think there was a little bit... while no one would say that explicitly, there was this reticence to commit to long-term speculative bets, because it was rare for them to be able to be seen through.<p>So that’s one that I think was somewhat ingrained in the culture. Which is difficult. It’s difficult for PMs, engineers, designers who really want to push and evolve the product to come up against an organizational resistance that is not tuned to take big, speculative bets.</p><p>And really, unwinding that, I think, has been the biggest unlock that we’ve had as a company. Today, when we contemplate solving more ambitious customer problems and in turn, postulating more ambitious product solutions, we don’t get the “no, but” as much. Every once in a while, there’s pessimism around, “oh, can we pull that off?” But we get way more of a “yes, and” vibe, and a willingness, and a patience for terrifying, ambitious bets. Whereas three years ago, any idea you would come up with, there was just a lot of pessimism around — that’s going to take a long time to build. Which is true, we’ve got a lot of infrastructure debt to work through. And also like: that’ll never ship, that would never get approved, our customers will freak out.</p><p><br><strong>Product velocity during Pandemic</strong></p>I do think our pace of development has sped up. I’m trying to think about how the pandemic specifically could have impacted that. I think of it more — and this is obviously just through the lens of Twitter, not comparing it to other companies who’ve probably had their own formula here — but we have been on a multi-year journey to speed up our development. And so I would like to think that... we’ve had our own hiccups, obviously, but we’re reaping the rewards of that investment over the last few years in our process, our culture, our hiring, our infrastructure work. And so the pandemic, I would probably say it slowed us down, it slowed that journey down for a little bit, as everyone was adjusting to the new normal. I wouldn’t say that it was a net accelerant by any means.<p>People, our team included, but people even outside of Twitter, have a lot on their minds, and it’s really stressful when you’re trying to do your job with your kids at home without child care. It’s been a taxing time for everyone, so I don’t think it was a net accelerant. What we’ve done through the pandemic, beyond just continuing to accelerate, obviously, is we did make some focusing decisions around, “Hey, these two projects that were kind of in our periphery and articulated as part of our long-term strategy” [shifted to] “this is the forefront now and all this other shit’s going to pause.” We made a bunch of those decisions that I think helped narrow the aperture, which accelerated some projects and paused or slowed down other projects.</p><p>And frankly, energy and momentum is infectious, right? As you see the company and other teams build quickly and you see customers noticing that, it inspires and motivates everyone else to want to live up to that. And so we’ve seen a bunch of that, I think, and we’re seeing it right now with Spaces.</p><p>Spaces, we love that our customers love it, but there’s a real kind of energy and movement internally at the company. I’ve been at Twitter for six years now, and I’ve never seen the level of energy and embrace around any singular project at Twitter, ever, in my time, at the risk of hyperbole. We’ve had a few of those moments with these big projects — Topics being another one in the last year — that have, I think, helped the team get through the intensity of what’s going on in the world, especially when we see that the product continues to be used and be really instrumental at a time where the world needs to communicate and learn from others about what’s happening.</p><p><br></p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Interview source with Transcript: <a href="https://www.theverge.com/22319527/twitter-kayvon-beykpour-interview-consumer-product-decoder">https://www.theverge.com/22319527/twitter-kayvon-beykpour-interview-consumer-product-decoder</a></p><p>Kayvon Beykpour's impressive CV: <a href="https://www.linkedin.com/in/kayvon-beykpour-2b264b4/">https://www.linkedin.com/in/kayvon-beykpour-2b264b4/</a></p><p><strong>The growth of Topics</strong></p>So health, conversations, and interests have been our big rocks for the last two and a half years. We’ve been taking bigger and bigger swings in each of those areas. At our Analyst Day event, we went in-depth on a few of them. Within “interest,” for example, last year we launched a product called Topics, which we got started — very nascent with our work there, but we’ve really accelerated. Today there’s 6,000 topics that people can follow. And it’s very simple. Rather than just following people on Twitter, you can follow a specific topic, and Twitter does the work of recommending the best content or tweets about that topic. So you don’t have to know exactly who to search for.<p>Again, we didn’t release that at our Analyst Day event, we just gave an update on it and shared some of the substantial progress. In Q3 of this last year, we announced that there are 70 million people that have followed topics. And then just yesterday, we announced that there now are over 100 million people that have followed topics. So a pretty good clip of growth. And we’re seeing really promising signs that Topics is a really useful way for people to connect to their interests.</p><p><br></p><p><br><strong>Reticence Taking Big Bets</strong></p>This won’t be in any particular order, but when I joined the company, one of the first things that I felt was a reticence and an uneasiness around taking big bets. And I think there’s a lot of reasons for that. It’s hard to pinpoint one. Certainly, churn in leadership is one. After a revolving door of heads of product, people stop taking any product strategy particularly seriously, because it’s like, okay, well, let’s wait until that strategy changes. And so I think there was a little bit... while no one would say that explicitly, there was this reticence to commit to long-term speculative bets, because it was rare for them to be able to be seen through.<p>So that’s one that I think was somewhat ingrained in the culture. Which is difficult. It’s difficult for PMs, engineers, designers who really want to push and evolve the product to come up against an organizational resistance that is not tuned to take big, speculative bets.</p><p>And really, unwinding that, I think, has been the biggest unlock that we’ve had as a company. Today, when we contemplate solving more ambitious customer problems and in turn, postulating more ambitious product solutions, we don’t get the “no, but” as much. Every once in a while, there’s pessimism around, “oh, can we pull that off?” But we get way more of a “yes, and” vibe, and a willingness, and a patience for terrifying, ambitious bets. Whereas three years ago, any idea you would come up with, there was just a lot of pessimism around — that’s going to take a long time to build. Which is true, we’ve got a lot of infrastructure debt to work through. And also like: that’ll never ship, that would never get approved, our customers will freak out.</p><p><br><strong>Product velocity during Pandemic</strong></p>I do think our pace of development has sped up. I’m trying to think about how the pandemic specifically could have impacted that. I think of it more — and this is obviously just through the lens of Twitter, not comparing it to other companies who’ve probably had their own formula here — but we have been on a multi-year journey to speed up our development. And so I would like to think that... we’ve had our own hiccups, obviously, but we’re reaping the rewards of that investment over the last few years in our process, our culture, our hiring, our infrastructure work. And so the pandemic, I would probably say it slowed us down, it slowed that journey down for a little bit, as everyone was adjusting to the new normal. I wouldn’t say that it was a net accelerant by any means.<p>People, our team included, but people even outside of Twitter, have a lot on their minds, and it’s really stressful when you’re trying to do your job with your kids at home without child care. It’s been a taxing time for everyone, so I don’t think it was a net accelerant. What we’ve done through the pandemic, beyond just continuing to accelerate, obviously, is we did make some focusing decisions around, “Hey, these two projects that were kind of in our periphery and articulated as part of our long-term strategy” [shifted to] “this is the forefront now and all this other shit’s going to pause.” We made a bunch of those decisions that I think helped narrow the aperture, which accelerated some projects and paused or slowed down other projects.</p><p>And frankly, energy and momentum is infectious, right? As you see the company and other teams build quickly and you see customers noticing that, it inspires and motivates everyone else to want to live up to that. And so we’ve seen a bunch of that, I think, and we’re seeing it right now with Spaces.</p><p>Spaces, we love that our customers love it, but there’s a real kind of energy and movement internally at the company. I’ve been at Twitter for six years now, and I’ve never seen the level of energy and embrace around any singular project at Twitter, ever, in my time, at the risk of hyperbole. We’ve had a few of those moments with these big projects — Topics being another one in the last year — that have, I think, helped the team get through the intensity of what’s going on in the world, especially when we see that the product continues to be used and be really instrumental at a time where the world needs to communicate and learn from others about what’s happening.</p><p><br></p><p><br></p>]]>
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      <pubDate>Mon, 15 Mar 2021 21:51:10 -0400</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>329</itunes:duration>
      <itunes:summary>Kayvon Beykpour, Twitter's head of consumer product, on how it got its groove back.</itunes:summary>
      <itunes:subtitle>Kayvon Beykpour, Twitter's head of consumer product, on how it got its groove back.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>[Weekend Drop] Clubhouse, Ghostwriting, and Parodying on the LogRocket Podcast</title>
      <itunes:episode>48</itunes:episode>
      <podcast:episode>48</podcast:episode>
      <itunes:title>[Weekend Drop] Clubhouse, Ghostwriting, and Parodying on the LogRocket Podcast</itunes:title>
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      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-building-moderating-and-blogging-on-the-logrocket-podcast</link>
      <description>
        <![CDATA[<p>Had a really good chat with Brian (Director of Content) and Ben (Co-Founder) from LogRocket and towards the end we even found out a long kept secret about Ben's JS Parody alter-ego!</p><p>Show notes and audio source: <a href="https://podrocket.logrocket.com/swyx">https://podrocket.logrocket.com/swyx</a></p><p>Share via tweet: <a href="https://twitter.com/swyx/status/1369348560198713363">https://twitter.com/swyx/status/1369348560198713363</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Had a really good chat with Brian (Director of Content) and Ben (Co-Founder) from LogRocket and towards the end we even found out a long kept secret about Ben's JS Parody alter-ego!</p><p>Show notes and audio source: <a href="https://podrocket.logrocket.com/swyx">https://podrocket.logrocket.com/swyx</a></p><p>Share via tweet: <a href="https://twitter.com/swyx/status/1369348560198713363">https://twitter.com/swyx/status/1369348560198713363</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 13 Mar 2021 12:02:10 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/e7b96c18/de6902d2.mp3" length="86578458" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/eWSUXZilY876Yf9XusA-A1E6RSgOMEPk9Sg2Zx_s5XQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ5MDM4MS8x/NjE1NjU0OTMwLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>2163</itunes:duration>
      <itunes:summary>I was invited on to the LogRocket Podcast!</itunes:summary>
      <itunes:subtitle>I was invited on to the LogRocket Podcast!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Preemptive Pluralization is Probably Not Evil</title>
      <itunes:episode>47</itunes:episode>
      <podcast:episode>47</podcast:episode>
      <itunes:title>Preemptive Pluralization is Probably Not Evil</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5d3ca796-5ea6-4433-85ba-6decd95dd402</guid>
      <link>https://mixtape.swyx.io/episodes/preemptive-pluralization-is-probably-not-evil</link>
      <description>
        <![CDATA[<p>See associated blogpost, <a href="https://www.swyx.io/preemptive-pluralization">Preemptive Pluralization is (Probably) Not Evil</a>.</p><p>Clip from <a href="https://artofproductpodcast.com/episode-164">The Art of Product</a> (13 mins in)</p><p><strong>Preemptive Pluralization is Probably Not Evil<br></strong><br></p><p><strong>Swyx: </strong>[00:00:00] For a while I've been observing that it's much easier to take things from 2 to 3 or 3 to 4,  basically anything to N, than it is to take things from 1 to 2, especially in code. And I didn't really have a frame around this until i heard this part in a recent Art of Product podcast. So I'm going to let Derrick Reimer and Ben Orenstein explain.</p><p><strong>Derrick Reimer: </strong>[00:00:20] I'm starting to get the sense that like, all right, I can see  the boundaries where the abstractions should be, where they aren't currently today and building this, like building another client, building another major integration, like this forces you to get those abstractions, right. Because, or you're going to just hack stuff in which don't want to do so once those abstractions are truly right with truly two different adapters in place, then it's going from two to three, like you said, shouldn't be that bad.</p><p><strong>Ben Orenstein: </strong>[00:00:45] Yeah. Once you make the, like one to N abstraction . The N becomes pretty arbitrary</p><p><strong>Derrick Reimer: </strong>[00:00:50]  I'm excited for the possibilities of what that'll open up once I go into the N territory on that.   </p><p><strong>Ben Orenstein: </strong>[00:00:56] I have this theory and this is like pretty half baked.</p><p>I probably will always be half baked, but like in programming, as soon as you go from one to two, you should just go from one to N. As soon as you're like, Oh, there's not just one kind of user, there's a user and there's an admin. It's like, just assume there's going to be some number of user types and build the abstraction to handle the N and maybe by default, instead of ever assuming there's one of anything, assume there's an, if anything, and if there happens to be one great.</p><p>And then when you want to go to two or more, don't change anything. It's like, what if every time you use hasOne in rails you instead just use hasMany, and do you use map over things like, you know, map over the collection and to do that as opposed to being like there's exactly one, do the thing to it.</p><p><strong>Derrick Reimer: </strong>[00:01:39] I've had to face a couple of those in building SavvyCal, like with respect to integrations, you know, a lot of times you end up coding things like I will assume this person will have one zoom account. So you're only allowed to have one of these types of integrations and it's like, no, I'm going to make sure it's multi, because you always remember this at Drip — we always encountered scenarios where like, couldn't imagine it when shaping the product, but sure enough, someone's like, no, I've got these two Stripe accounts and this is the exact justification. Why? And I need to do this thing. And it's like, okay, well, And it's painful having to  re architect in that direction.</p><p><strong>Ben Orenstein: </strong>[00:02:09] I've done this refactoring a million times, I'll be like, I thought there would only ever be one subscription, team, user, plan, name, address, and it always ends up being like, Oh, actually there's more. I've done this a million times. I always never go the other way.  What if you just paid the upfront cost of thinking: "this is just always a collection"?</p><p>So given that, what should I do and solve that problem as part of the initial design, never build up all these assumptions about singleness and then you have effortless expansion into the N over time. Yeah. </p><p><strong>Derrick Reimer: </strong>[00:02:40] Like as much as you can centralize your logic around accessing, like, if you're treating it as one for now, the hard part is sometimes to not  sprinkle hacky things all over the place, like always taking the first element off the array, basically.</p><p> If you can centralize that in one place so that if you end up expanding it down the line, it's pretty, you only have to change in one place. That's, I've found I've had to refactor that multiple times in that direction. Totally. </p><p><strong>Ben Orenstein: </strong>[00:03:04] Yeah. This comes up in Ruby in particular. I think this is almost extra true for Ruby because you end up with nil in certain places.</p><p>Like if you're like user dot address dot capitalize or whatever, it's like, Oh, address was nil. So you can't call it capitalized. But if you say like user dot address dot map, capitalize. It's like, okay, well, if it's an empty array, no problem. That's just you'll have an empty array or at the end.</p><p>And if it's got one thing in it, you get that. And if it's got a thousand things in it, you get that. And it's just  ah, like the map abstraction just clears this up for you and handles those cases. And you're never calling stuff on nail. Like right now in Tuple, it's like, you can be on one team.</p><p>It's like, yep. It might be nice to change that one day, but just imagine the magnitude of that change. It's huge. Whereas if we just said users could have many teams and in practice, they only have one, but we just know this always comes back with the collection. And so we operate on that collection and then some day later we changed that and it's like, Oh, this isn't, this actually is way easier.</p><p>I guess like it doesn't impose much cost and then potentially gives you big gains later on when the world almost inevitably changes </p><p><strong>Derrick Reimer: </strong>[00:04:10] down to at least the database layer. So you're storing it in the database as, as a one-to-many relationship. And maybe at the earliest point in your code where you're touching that you're like forcing it into being a singular.</p><p>Thing... so like most of your code things, that's one thing that's still a lot easier to change than like refactoring database stuff is the worst. Like it's a lot easier to change code that operates on a database schema than it is to actually change the scheme.  </p><p><strong>Ben Orenstein: </strong>[00:04:33] But yeah, it's just everywhere.</p><p>I had just done like user dot teams dot map name. It's like, well, if it ever changes, I know I'm not gonna need to come back here and deal with this again. It's like, if you can build, if you can build in a way that you're not going to have to come back and change it, that sure is nice. If it's not too costly in abstraction complexity, this is a pet theory of mine. Next app I make, I'm just going to make everything hasMany.</p><p><strong>Don't Go Too Far!</strong></p><p><strong>Derrick Reimer: </strong>[00:04:54] There's probably an extension of this where it gets too insane , like I do enjoy a good one-to-one if I know for sure. And there are cases where  you know for sure that this is only gonna be one and then it's just really nice.</p><p>If you can just  Rely on it being the only thing. And it's like always there. And I also like non-mental constraints. I love those, you know, it's like, Oh yeah. This thing will never be no. </p><p><strong>Ben Orenstein: </strong>[00:05:17] absolutely good. No constraints is great. Yeah. Hammer and hammer. And as many of those as I can into the database.</p><p> So of course, neither extreme is correct here, but I think over time, part of the wisdom of being a programmer is anticipating the stuff that's going to come down the line later accurately. And so maybe what I actually just need is like a list of things where it's like, just always assume a team is going to have multiple subscriptions or an organiza...</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>See associated blogpost, <a href="https://www.swyx.io/preemptive-pluralization">Preemptive Pluralization is (Probably) Not Evil</a>.</p><p>Clip from <a href="https://artofproductpodcast.com/episode-164">The Art of Product</a> (13 mins in)</p><p><strong>Preemptive Pluralization is Probably Not Evil<br></strong><br></p><p><strong>Swyx: </strong>[00:00:00] For a while I've been observing that it's much easier to take things from 2 to 3 or 3 to 4,  basically anything to N, than it is to take things from 1 to 2, especially in code. And I didn't really have a frame around this until i heard this part in a recent Art of Product podcast. So I'm going to let Derrick Reimer and Ben Orenstein explain.</p><p><strong>Derrick Reimer: </strong>[00:00:20] I'm starting to get the sense that like, all right, I can see  the boundaries where the abstractions should be, where they aren't currently today and building this, like building another client, building another major integration, like this forces you to get those abstractions, right. Because, or you're going to just hack stuff in which don't want to do so once those abstractions are truly right with truly two different adapters in place, then it's going from two to three, like you said, shouldn't be that bad.</p><p><strong>Ben Orenstein: </strong>[00:00:45] Yeah. Once you make the, like one to N abstraction . The N becomes pretty arbitrary</p><p><strong>Derrick Reimer: </strong>[00:00:50]  I'm excited for the possibilities of what that'll open up once I go into the N territory on that.   </p><p><strong>Ben Orenstein: </strong>[00:00:56] I have this theory and this is like pretty half baked.</p><p>I probably will always be half baked, but like in programming, as soon as you go from one to two, you should just go from one to N. As soon as you're like, Oh, there's not just one kind of user, there's a user and there's an admin. It's like, just assume there's going to be some number of user types and build the abstraction to handle the N and maybe by default, instead of ever assuming there's one of anything, assume there's an, if anything, and if there happens to be one great.</p><p>And then when you want to go to two or more, don't change anything. It's like, what if every time you use hasOne in rails you instead just use hasMany, and do you use map over things like, you know, map over the collection and to do that as opposed to being like there's exactly one, do the thing to it.</p><p><strong>Derrick Reimer: </strong>[00:01:39] I've had to face a couple of those in building SavvyCal, like with respect to integrations, you know, a lot of times you end up coding things like I will assume this person will have one zoom account. So you're only allowed to have one of these types of integrations and it's like, no, I'm going to make sure it's multi, because you always remember this at Drip — we always encountered scenarios where like, couldn't imagine it when shaping the product, but sure enough, someone's like, no, I've got these two Stripe accounts and this is the exact justification. Why? And I need to do this thing. And it's like, okay, well, And it's painful having to  re architect in that direction.</p><p><strong>Ben Orenstein: </strong>[00:02:09] I've done this refactoring a million times, I'll be like, I thought there would only ever be one subscription, team, user, plan, name, address, and it always ends up being like, Oh, actually there's more. I've done this a million times. I always never go the other way.  What if you just paid the upfront cost of thinking: "this is just always a collection"?</p><p>So given that, what should I do and solve that problem as part of the initial design, never build up all these assumptions about singleness and then you have effortless expansion into the N over time. Yeah. </p><p><strong>Derrick Reimer: </strong>[00:02:40] Like as much as you can centralize your logic around accessing, like, if you're treating it as one for now, the hard part is sometimes to not  sprinkle hacky things all over the place, like always taking the first element off the array, basically.</p><p> If you can centralize that in one place so that if you end up expanding it down the line, it's pretty, you only have to change in one place. That's, I've found I've had to refactor that multiple times in that direction. Totally. </p><p><strong>Ben Orenstein: </strong>[00:03:04] Yeah. This comes up in Ruby in particular. I think this is almost extra true for Ruby because you end up with nil in certain places.</p><p>Like if you're like user dot address dot capitalize or whatever, it's like, Oh, address was nil. So you can't call it capitalized. But if you say like user dot address dot map, capitalize. It's like, okay, well, if it's an empty array, no problem. That's just you'll have an empty array or at the end.</p><p>And if it's got one thing in it, you get that. And if it's got a thousand things in it, you get that. And it's just  ah, like the map abstraction just clears this up for you and handles those cases. And you're never calling stuff on nail. Like right now in Tuple, it's like, you can be on one team.</p><p>It's like, yep. It might be nice to change that one day, but just imagine the magnitude of that change. It's huge. Whereas if we just said users could have many teams and in practice, they only have one, but we just know this always comes back with the collection. And so we operate on that collection and then some day later we changed that and it's like, Oh, this isn't, this actually is way easier.</p><p>I guess like it doesn't impose much cost and then potentially gives you big gains later on when the world almost inevitably changes </p><p><strong>Derrick Reimer: </strong>[00:04:10] down to at least the database layer. So you're storing it in the database as, as a one-to-many relationship. And maybe at the earliest point in your code where you're touching that you're like forcing it into being a singular.</p><p>Thing... so like most of your code things, that's one thing that's still a lot easier to change than like refactoring database stuff is the worst. Like it's a lot easier to change code that operates on a database schema than it is to actually change the scheme.  </p><p><strong>Ben Orenstein: </strong>[00:04:33] But yeah, it's just everywhere.</p><p>I had just done like user dot teams dot map name. It's like, well, if it ever changes, I know I'm not gonna need to come back here and deal with this again. It's like, if you can build, if you can build in a way that you're not going to have to come back and change it, that sure is nice. If it's not too costly in abstraction complexity, this is a pet theory of mine. Next app I make, I'm just going to make everything hasMany.</p><p><strong>Don't Go Too Far!</strong></p><p><strong>Derrick Reimer: </strong>[00:04:54] There's probably an extension of this where it gets too insane , like I do enjoy a good one-to-one if I know for sure. And there are cases where  you know for sure that this is only gonna be one and then it's just really nice.</p><p>If you can just  Rely on it being the only thing. And it's like always there. And I also like non-mental constraints. I love those, you know, it's like, Oh yeah. This thing will never be no. </p><p><strong>Ben Orenstein: </strong>[00:05:17] absolutely good. No constraints is great. Yeah. Hammer and hammer. And as many of those as I can into the database.</p><p> So of course, neither extreme is correct here, but I think over time, part of the wisdom of being a programmer is anticipating the stuff that's going to come down the line later accurately. And so maybe what I actually just need is like a list of things where it's like, just always assume a team is going to have multiple subscriptions or an organiza...</p>]]>
      </content:encoded>
      <pubDate>Fri, 12 Mar 2021 13:08:01 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9dfc85fa/f7e148ad.mp3" length="5696003" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>352</itunes:duration>
      <itunes:summary>N to N is easier than 1 to N.</itunes:summary>
      <itunes:subtitle>N to N is easier than 1 to N.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Tyra Banks on Authenticity</title>
      <itunes:episode>46</itunes:episode>
      <podcast:episode>46</podcast:episode>
      <itunes:title>Tyra Banks on Authenticity</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6b813750-a841-4fab-ab9a-1590065edd15</guid>
      <link>https://mixtape.swyx.io/episodes/tyra-banks-on-authenticity</link>
      <description>
        <![CDATA[<p>Audio Source with transcript: <a href="https://mastersofscale.com/tyra-banks/">https://mastersofscale.com/tyra-banks/</a> (11 mins in)</p><p>---</p><p>BANKS: I gave myself one year to be successful in Paris, and that did not mean<br>supermodel. That meant direct bookings, meaning a client would just call and say, "We<br>want Tyra." Then you don't have to be a supermodel for a client to say that. I was like, "I<br>am not pounding the pavement with auditions for a year.”<br>HOFFMAN: With only days to go before she left the country, Tyra put herself through a crash<br>course on designer branding.<br>BANKS: I found a fashion library in downtown LA. And I took the bus to the fashion<br>library, and the library pulled all these tapes of designers, and books, and all this type of<br>stuff, and I studied, studied, studied, studied.<br>I was like, "Yves Saint Laurent loves their women with the hair in a bun. Red lipstick.<br>Very elegant walking. Karl Lagerfeld, curls, fun, big pearls, smiling on the runway."<br>HOFFMAN: Armed with this very specific information about Fashion Week designers and their<br>signature runway styles, Tyra hit the streets of Paris.<br>BANKS: So, what I did, Reid, is before I went into every single audition, I would go<br>either in the alley, or on the side of the building, or in the lobby, change my hair, change<br>my lipstick, my makeup, and then walk what the research told me that designer liked.<br>Within those two weeks of doing auditions for Fashion Week, I broke history. I was the<br>only model that booked 25 fashion shows her first season.<br>HOFFMAN: This is a perfect example of how authenticity and craft come together. At every<br>stage of your journey, it’s important to be very strategic.<br>People often misinterpret authentic as, “I shouldn’t change a thing about me, no matter who I’m<br>talking to. I’m me, deal with it!” But I do not recommend that as a strategy when pitching<br>investors or onboarding clients.<br>A critical part of authenticity is being so confident in who you are that you don’t mind meeting<br>someone halfway on something simple.<br>Tyra didn’t change anything about herself that couldn’t be undone in the lobby of the next<br>building. And her willingness to do the research demonstrated a core competency that was<br>instantly valuable.<br>We don’t always discuss it, but branding is a two-way conversation. It relies on the beholder as<br>well as the beheld. You can still be YOU and adjust to your audience. That’s just smart selling.</p><p>---</p><p>BANKS: Over time, I gained some weight, if we want to talk about the booty. And every<br>season there were less and less designers that wanted to use me because my body was<br>changing.<br>My agent gave my mother a list of eight designers that said, "We're not using Tyra<br>because she's too big." By the way, I was 120 pounds, but back then it was too big.<br>HOFFMAN: No, I'm also aware about how crazy the world is. 120 pounds is too big,<br>you're like, "What?"<br>BANKS: “Really?”<br>HOFFMAN: "Okay."<br>BANKS: If I was 120 pounds now, you guys would be like, "Go give her a sandwich.”<br>My mom gave me this list, and I start crying. I was like, "I don't know what to do. I gave<br>up college for this. Okay, I guess I need to like eat super salads for breakfast, lunch, and<br>dinner.” And my mom just shook me. She took my arms, and she shook me, and she<br>says, "I will be damned if my baby starves for these b*tches in black." Because she used<br>to call the fashion people “b*tches in black.”<br>And then we went to a pizzeria in Milan, Italy, and the pizzeria had a tablecloth. You<br>know the tablecloths that are made of paper, and she put a pen in my hand, and she<br>said, "You write down every client in this industry that likes ass." I was like, "What do you<br>mean ass?" "Write down who likes ass."<br>And I was like, "Victoria's Secret?" "Write it down." "Sports Illustrated? Swimsuit<br>Edition?" "Write it down." And so then I had a list of 10 clients that it was okay if you had<br>curves, and then she drew a line down the paper, and she said, "On this side, write down<br>who has an ass." And I was like, "What do you mean? Everybody has an ass." "A thicker<br>ass. Who got a thicker ass in your industry?"<br>And I was like, "Cindy Crawford?" "Write it down." And I was like, "Claudia Schiffer?"<br>"Write it down.” And these are models today that's not curvy. Back then, it was curvy.<br>And so then she said, "These are your future clients, and these are the careers that you<br>can be inspired by, but you're going to make it your own."<br>HOFFMAN: This is great advice. This wasn’t like when Tyra was auditioning in Paris and<br>changing hair and shoes in the lobby. Her industry was asking for something both fundamental<br>and harmful. They wanted to chip away at what made Tyra stand out, and her self-image along<br>with it.<br>This is where true authenticity becomes critical to developing the startup of you. Every industry<br>has compromises that don’t quite sit right. You have to know how to decide where to draw the<br>line.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio Source with transcript: <a href="https://mastersofscale.com/tyra-banks/">https://mastersofscale.com/tyra-banks/</a> (11 mins in)</p><p>---</p><p>BANKS: I gave myself one year to be successful in Paris, and that did not mean<br>supermodel. That meant direct bookings, meaning a client would just call and say, "We<br>want Tyra." Then you don't have to be a supermodel for a client to say that. I was like, "I<br>am not pounding the pavement with auditions for a year.”<br>HOFFMAN: With only days to go before she left the country, Tyra put herself through a crash<br>course on designer branding.<br>BANKS: I found a fashion library in downtown LA. And I took the bus to the fashion<br>library, and the library pulled all these tapes of designers, and books, and all this type of<br>stuff, and I studied, studied, studied, studied.<br>I was like, "Yves Saint Laurent loves their women with the hair in a bun. Red lipstick.<br>Very elegant walking. Karl Lagerfeld, curls, fun, big pearls, smiling on the runway."<br>HOFFMAN: Armed with this very specific information about Fashion Week designers and their<br>signature runway styles, Tyra hit the streets of Paris.<br>BANKS: So, what I did, Reid, is before I went into every single audition, I would go<br>either in the alley, or on the side of the building, or in the lobby, change my hair, change<br>my lipstick, my makeup, and then walk what the research told me that designer liked.<br>Within those two weeks of doing auditions for Fashion Week, I broke history. I was the<br>only model that booked 25 fashion shows her first season.<br>HOFFMAN: This is a perfect example of how authenticity and craft come together. At every<br>stage of your journey, it’s important to be very strategic.<br>People often misinterpret authentic as, “I shouldn’t change a thing about me, no matter who I’m<br>talking to. I’m me, deal with it!” But I do not recommend that as a strategy when pitching<br>investors or onboarding clients.<br>A critical part of authenticity is being so confident in who you are that you don’t mind meeting<br>someone halfway on something simple.<br>Tyra didn’t change anything about herself that couldn’t be undone in the lobby of the next<br>building. And her willingness to do the research demonstrated a core competency that was<br>instantly valuable.<br>We don’t always discuss it, but branding is a two-way conversation. It relies on the beholder as<br>well as the beheld. You can still be YOU and adjust to your audience. That’s just smart selling.</p><p>---</p><p>BANKS: Over time, I gained some weight, if we want to talk about the booty. And every<br>season there were less and less designers that wanted to use me because my body was<br>changing.<br>My agent gave my mother a list of eight designers that said, "We're not using Tyra<br>because she's too big." By the way, I was 120 pounds, but back then it was too big.<br>HOFFMAN: No, I'm also aware about how crazy the world is. 120 pounds is too big,<br>you're like, "What?"<br>BANKS: “Really?”<br>HOFFMAN: "Okay."<br>BANKS: If I was 120 pounds now, you guys would be like, "Go give her a sandwich.”<br>My mom gave me this list, and I start crying. I was like, "I don't know what to do. I gave<br>up college for this. Okay, I guess I need to like eat super salads for breakfast, lunch, and<br>dinner.” And my mom just shook me. She took my arms, and she shook me, and she<br>says, "I will be damned if my baby starves for these b*tches in black." Because she used<br>to call the fashion people “b*tches in black.”<br>And then we went to a pizzeria in Milan, Italy, and the pizzeria had a tablecloth. You<br>know the tablecloths that are made of paper, and she put a pen in my hand, and she<br>said, "You write down every client in this industry that likes ass." I was like, "What do you<br>mean ass?" "Write down who likes ass."<br>And I was like, "Victoria's Secret?" "Write it down." "Sports Illustrated? Swimsuit<br>Edition?" "Write it down." And so then I had a list of 10 clients that it was okay if you had<br>curves, and then she drew a line down the paper, and she said, "On this side, write down<br>who has an ass." And I was like, "What do you mean? Everybody has an ass." "A thicker<br>ass. Who got a thicker ass in your industry?"<br>And I was like, "Cindy Crawford?" "Write it down." And I was like, "Claudia Schiffer?"<br>"Write it down.” And these are models today that's not curvy. Back then, it was curvy.<br>And so then she said, "These are your future clients, and these are the careers that you<br>can be inspired by, but you're going to make it your own."<br>HOFFMAN: This is great advice. This wasn’t like when Tyra was auditioning in Paris and<br>changing hair and shoes in the lobby. Her industry was asking for something both fundamental<br>and harmful. They wanted to chip away at what made Tyra stand out, and her self-image along<br>with it.<br>This is where true authenticity becomes critical to developing the startup of you. Every industry<br>has compromises that don’t quite sit right. You have to know how to decide where to draw the<br>line.</p>]]>
      </content:encoded>
      <pubDate>Thu, 11 Mar 2021 16:29:33 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/baf78254/e788a283.mp3" length="13545586" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/bFnZfnn-eNONR-eJjV9kyUte0PQmhiiLNHhaS2opUp8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ4OTE4MS8x/NjE1NDk4MjEyLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>337</itunes:duration>
      <itunes:summary>Making it as a freshman model in Paris, and then figuring out her own path after.</itunes:summary>
      <itunes:subtitle>Making it as a freshman model in Paris, and then figuring out her own path after.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Bryan Cantrill's Larry Ellison Rant</title>
      <itunes:episode>45</itunes:episode>
      <podcast:episode>45</podcast:episode>
      <itunes:title>Bryan Cantrill's Larry Ellison Rant</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">787c9fbc-3b67-40a5-93d2-b21d4b0c4823</guid>
      <link>https://mixtape.swyx.io/episodes/bryan-cantrills-larry-ellison-rant</link>
      <description>
        <![CDATA[<p>Source: <a href="https://www.arresteddevops.com/yelling-at-cloud/">https://www.arresteddevops.com/yelling-at-cloud/</a> (15 minutes)</p><p><a href="https://twitter.com/notatechproblem/status/1369537062718738432?s=20">thanks to Matthew DiSabatino for the recommendation</a>!</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Source: <a href="https://www.arresteddevops.com/yelling-at-cloud/">https://www.arresteddevops.com/yelling-at-cloud/</a> (15 minutes)</p><p><a href="https://twitter.com/notatechproblem/status/1369537062718738432?s=20">thanks to Matthew DiSabatino for the recommendation</a>!</p>]]>
      </content:encoded>
      <pubDate>Wed, 10 Mar 2021 18:55:50 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/27bd72b0/9058c961.mp3" length="7071617" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/38ZqlO33jo6ATi_-yUyhs0I-eNqKgCjnqyN67FRtm9s/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ4ODQ2OS8x/NjE1NDIwNTUwLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>174</itunes:duration>
      <itunes:summary>If you haven't had the pleasure of a good BCantrill rant before... you're in for a treat! 

Warning... it's a little gross...</itunes:summary>
      <itunes:subtitle>If you haven't had the pleasure of a good BCantrill rant before... you're in for a treat! 

Warning... it's a little gross...</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>TOFU, MOFU, and BOFU Content</title>
      <itunes:episode>44</itunes:episode>
      <podcast:episode>44</podcast:episode>
      <itunes:title>TOFU, MOFU, and BOFU Content</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1b601aa4-616c-44db-a918-0387699de9eb</guid>
      <link>https://mixtape.swyx.io/episodes/tofu-mofu-and-bofu-content</link>
      <description>
        <![CDATA[<p>This week's clip from the Startup To Last podcast: <a href="https://www.startuptolast.com/episodes/hardcore-week-building-a-content-site">https://www.startuptolast.com/episodes/hardcore-week-building-a-content-site</a></p><p>Further reading on TOFU/MOFU/BOFU: <a href="https://www.lucidchart.com/blog/what-is-tofu-mofu-bofu">https://www.lucidchart.com/blog/what-is-tofu-mofu-bofu</a></p><p>---</p><p><strong>Transcript:</strong></p><p><strong>Swyx: </strong>[00:00:00] I was listening to the Startup to Last podcast by Rick Lindquist, the founder of LegUp Ventures and Tyler King, the founder of Less Annoying CRM. And they were talking about this interesting marketing concepts called TOFU, MOFU and BOFU. And I'm going to let them explain it</p><p><strong>Rick Lindquist: </strong>[00:00:16] Tofu is top of the funnel T O F U MOFU is middle of the funnel, MOFU and BOFU is bottom of the funnel.  Tyler and I worked this out on one of those trips to Utah one week where bottom of the funnel basically means branded terms like Less Annoying CRM, middle of funnel means like basically the product that you offer, but non-branded, so in Tyler's case, small business CRM, , and then TOFU is basically something that a small business might search in general, like a,  small business tools.</p><p>For TOFU content to work, it has to be so creative  and it is truly throwing darts, blindfolded against a dark, like after being spun 10 times at a dartboard, it really is entrepreneurial work.</p><p>Whereas like  MOFU and BOFU, especially with where you are now, it's blocking and tackling, it's... what was that saying  that you brought to the podcast once was like, get it to 70% or 90%, or I don't know what it was, but yeah, once you get it to that point, it feels like MOFU and BOFU for where you are,  are there and it's about optimization and doing more of what's already working versus trying to figure something out.</p><p><br><strong>Swyx: </strong>[00:01:24] I think it's an interesting mental model, which I wish that I had in my previous work, The main idea is tofu. Content is the viral content that everyone wants to read. But doesn't necessarily connect to your particular business or brand and MOFU and BOFU. Further down the funnel where people are more and more interested in what you specifically are selling. </p><p>So in the next clip, they talk about how tofu is actually damaging to your brand  It might help you go viral, but not actually help with any conversions. So they took it out of their website.  </p><p><strong>Tyler King: </strong>[00:01:54] </p><p>Like right now, if you go to the blog on less annoying CRMs, like we just redesigned it a little bit for web flow. We used to have three sections.</p><p>We  basically, we didn't call it this, but tofu, MOFU, and BOFU. And we basically removed tofu and the blog posts are still there, but there's not a section for it. We could maybe re-add it, but it just links off to Less Annoying business.  , </p><p><strong>Rick Lindquist: </strong>[00:02:12] TOFU content on your main product website is so dilutive to the brand.</p><p>if it's not related to CRM it's not going to be on less annoying crm.com, which means when someone goes to last long crm.com, they're either like just poking around and saying what it's about, or they're a potential customer.</p><p><strong>Tyler King: </strong>[00:02:29] for example, to your point, it's so hard to measure conversion rates  from someone hitting your website to signing up for a free trial. Cause it's like, what if they were reading a blog post about whether or not to raise money for their startups?</p><p>Like, should we really count that as a failure that they didn't sign up? So, yeah, I like that a lot</p><p><strong>Swyx: </strong>[00:02:45] As someone who works in developer marketing, I've had to deal with this quite a bit. When we were involved in debates on the company blog about whether the blog should be about the company or whether it should be about. </p><p> Anything that our customers care about, like front end development or the future of JavaScript. And basically there's a civil war  inside of the company. And I think that happens with a lot of companies. I think you also see the result of some companies going all out on tofu, like digital ocean and log rocket. And that's a very valid marketing strategy, but then to expect to mix it together with </p><p>And BOFU content in the same blog. I think could be a very confusing content strategy. So this terminology really clear things up for me.  </p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>This week's clip from the Startup To Last podcast: <a href="https://www.startuptolast.com/episodes/hardcore-week-building-a-content-site">https://www.startuptolast.com/episodes/hardcore-week-building-a-content-site</a></p><p>Further reading on TOFU/MOFU/BOFU: <a href="https://www.lucidchart.com/blog/what-is-tofu-mofu-bofu">https://www.lucidchart.com/blog/what-is-tofu-mofu-bofu</a></p><p>---</p><p><strong>Transcript:</strong></p><p><strong>Swyx: </strong>[00:00:00] I was listening to the Startup to Last podcast by Rick Lindquist, the founder of LegUp Ventures and Tyler King, the founder of Less Annoying CRM. And they were talking about this interesting marketing concepts called TOFU, MOFU and BOFU. And I'm going to let them explain it</p><p><strong>Rick Lindquist: </strong>[00:00:16] Tofu is top of the funnel T O F U MOFU is middle of the funnel, MOFU and BOFU is bottom of the funnel.  Tyler and I worked this out on one of those trips to Utah one week where bottom of the funnel basically means branded terms like Less Annoying CRM, middle of funnel means like basically the product that you offer, but non-branded, so in Tyler's case, small business CRM, , and then TOFU is basically something that a small business might search in general, like a,  small business tools.</p><p>For TOFU content to work, it has to be so creative  and it is truly throwing darts, blindfolded against a dark, like after being spun 10 times at a dartboard, it really is entrepreneurial work.</p><p>Whereas like  MOFU and BOFU, especially with where you are now, it's blocking and tackling, it's... what was that saying  that you brought to the podcast once was like, get it to 70% or 90%, or I don't know what it was, but yeah, once you get it to that point, it feels like MOFU and BOFU for where you are,  are there and it's about optimization and doing more of what's already working versus trying to figure something out.</p><p><br><strong>Swyx: </strong>[00:01:24] I think it's an interesting mental model, which I wish that I had in my previous work, The main idea is tofu. Content is the viral content that everyone wants to read. But doesn't necessarily connect to your particular business or brand and MOFU and BOFU. Further down the funnel where people are more and more interested in what you specifically are selling. </p><p>So in the next clip, they talk about how tofu is actually damaging to your brand  It might help you go viral, but not actually help with any conversions. So they took it out of their website.  </p><p><strong>Tyler King: </strong>[00:01:54] </p><p>Like right now, if you go to the blog on less annoying CRMs, like we just redesigned it a little bit for web flow. We used to have three sections.</p><p>We  basically, we didn't call it this, but tofu, MOFU, and BOFU. And we basically removed tofu and the blog posts are still there, but there's not a section for it. We could maybe re-add it, but it just links off to Less Annoying business.  , </p><p><strong>Rick Lindquist: </strong>[00:02:12] TOFU content on your main product website is so dilutive to the brand.</p><p>if it's not related to CRM it's not going to be on less annoying crm.com, which means when someone goes to last long crm.com, they're either like just poking around and saying what it's about, or they're a potential customer.</p><p><strong>Tyler King: </strong>[00:02:29] for example, to your point, it's so hard to measure conversion rates  from someone hitting your website to signing up for a free trial. Cause it's like, what if they were reading a blog post about whether or not to raise money for their startups?</p><p>Like, should we really count that as a failure that they didn't sign up? So, yeah, I like that a lot</p><p><strong>Swyx: </strong>[00:02:45] As someone who works in developer marketing, I've had to deal with this quite a bit. When we were involved in debates on the company blog about whether the blog should be about the company or whether it should be about. </p><p> Anything that our customers care about, like front end development or the future of JavaScript. And basically there's a civil war  inside of the company. And I think that happens with a lot of companies. I think you also see the result of some companies going all out on tofu, like digital ocean and log rocket. And that's a very valid marketing strategy, but then to expect to mix it together with </p><p>And BOFU content in the same blog. I think could be a very confusing content strategy. So this terminology really clear things up for me.  </p><p><br></p>]]>
      </content:encoded>
      <pubDate>Tue, 09 Mar 2021 19:56:05 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fd123b3f/f6f2b1cf.mp3" length="3388571" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>208</itunes:duration>
      <itunes:summary>Top of Funnel, Middle of Funnel, Bottom of Funnel. Such a simple concept in marketing, applied to content!</itunes:summary>
      <itunes:subtitle>Top of Funnel, Middle of Funnel, Bottom of Funnel. Such a simple concept in marketing, applied to content!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>A World Without Email</title>
      <itunes:episode>43</itunes:episode>
      <podcast:episode>43</podcast:episode>
      <itunes:title>A World Without Email</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ffe20f55-6db8-4d55-9a35-589bcbb685ff</guid>
      <link>https://mixtape.swyx.io/episodes/a-world-without-email</link>
      <description>
        <![CDATA[<p>The fundamental incompatibility of email and Deep Work collide.</p><p>- <a href="https://lexfridman.com/cal-newport/">Clip from Lex Fridman podcast</a> (~1:45:00)<br>- <a href="https://www.google.com/search?q=new+yorker+fast+asynchronous+communication&amp;rlz=1C5CHFA_enSG935SG935&amp;oq=new+yorker+fast+asynchronous+communication&amp;aqs=chrome..69i57j69i64l3.6885j0j7&amp;sourceid=chrome&amp;ie=UTF-8">Was Email a Mistake?</a> New Yorker article<br>- A World Without Email (book): <a href="https://amzn.to/3blXyjv">https://amzn.to/3blXyjv</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The fundamental incompatibility of email and Deep Work collide.</p><p>- <a href="https://lexfridman.com/cal-newport/">Clip from Lex Fridman podcast</a> (~1:45:00)<br>- <a href="https://www.google.com/search?q=new+yorker+fast+asynchronous+communication&amp;rlz=1C5CHFA_enSG935SG935&amp;oq=new+yorker+fast+asynchronous+communication&amp;aqs=chrome..69i57j69i64l3.6885j0j7&amp;sourceid=chrome&amp;ie=UTF-8">Was Email a Mistake?</a> New Yorker article<br>- A World Without Email (book): <a href="https://amzn.to/3blXyjv">https://amzn.to/3blXyjv</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 08 Mar 2021 15:44:12 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/92f7db25/9e1bb20c.mp3" length="9932510" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/9phcS8wrj2B5PvJSP2_7Eu6tLMySDjFougJYvvfzSEc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ4NTI1NC8x/NjE1MjM2MjUyLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>247</itunes:duration>
      <itunes:summary>The gist of Cal Newport's new book: A World Without Email, in less than 5 minutes.</itunes:summary>
      <itunes:subtitle>The gist of Cal Newport's new book: A World Without Email, in less than 5 minutes.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Career Jam Session with Jeff Escalante of Hashicorp</title>
      <itunes:episode>42</itunes:episode>
      <podcast:episode>42</podcast:episode>
      <itunes:title>[Weekend Drop] Career Jam Session with Jeff Escalante of Hashicorp</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5748442f-364a-4ccd-8318-fbf4f58fb802</guid>
      <link>https://mixtape.swyx.io/episodes/career-jam-session-with-jeff-escalante-of-hashicorp</link>
      <description>
        <![CDATA[<p>I caught up with <a href="http://twitter.com/jescalan">Jeff Escalante</a>, who runs the Web Platform team at Hashicorp, and we talked about quite a few career related topics with breaking down ideas, making tech choices, content creation, and adversary strategy!</p><p>This is the audio-only public feed of the chat - Coding Career customers can find the video and more detailed notes on <a href="https://codingcareer.circle.so/c/community-chat/career-jam-session-with-jeff-escalante-of-hashicorp">our Circle community</a>.</p><ul><li><strong>00:40 - 1: Making Tech Choices vs Career Progression</strong></li><li><strong>13:50 - 2: Shortcodes vs MDX</strong></li><li><strong>23:00 -  Content Creation Process</strong></li><li><strong>29:30 - 3: Why did IaaS beat PaaS?</strong></li><li><strong>39:17 - 4: Progress Bars for Humans</strong></li><li><strong>50:30 - 5: Reactor Cores Wanted</strong></li><li><strong>1:06:30 - Bonus topic: Jeff on Adversary Strategy</strong></li></ul><p>Listener notes:</p><p>- Daniel Imfeld's <a href="https://imfeld.dev/notes/book_shape_up">summary of the Shape Up process</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>I caught up with <a href="http://twitter.com/jescalan">Jeff Escalante</a>, who runs the Web Platform team at Hashicorp, and we talked about quite a few career related topics with breaking down ideas, making tech choices, content creation, and adversary strategy!</p><p>This is the audio-only public feed of the chat - Coding Career customers can find the video and more detailed notes on <a href="https://codingcareer.circle.so/c/community-chat/career-jam-session-with-jeff-escalante-of-hashicorp">our Circle community</a>.</p><ul><li><strong>00:40 - 1: Making Tech Choices vs Career Progression</strong></li><li><strong>13:50 - 2: Shortcodes vs MDX</strong></li><li><strong>23:00 -  Content Creation Process</strong></li><li><strong>29:30 - 3: Why did IaaS beat PaaS?</strong></li><li><strong>39:17 - 4: Progress Bars for Humans</strong></li><li><strong>50:30 - 5: Reactor Cores Wanted</strong></li><li><strong>1:06:30 - Bonus topic: Jeff on Adversary Strategy</strong></li></ul><p>Listener notes:</p><p>- Daniel Imfeld's <a href="https://imfeld.dev/notes/book_shape_up">summary of the Shape Up process</a></p>]]>
      </content:encoded>
      <pubDate>Sat, 06 Mar 2021 13:45:44 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d16b6f07/3912c31d.mp3" length="79421018" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/f5hwcM7Q_K8Y4o9RKVu7O0vsEBhU6rMK3uGxRqP5Qhg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ4Mjk5MS8x/NjE1MDU2MzQ0LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>4961</itunes:duration>
      <itunes:summary>My chat with Jeff Escalante on 5 blogpost ideas around tech and careers!</itunes:summary>
      <itunes:subtitle>My chat with Jeff Escalante on 5 blogpost ideas around tech and careers!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Normalcy — Never Again</title>
      <itunes:episode>41</itunes:episode>
      <podcast:episode>41</podcast:episode>
      <itunes:title>Normalcy — Never Again</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9a39a9a4-f137-4035-8cb3-362737b48a57</guid>
      <link>https://mixtape.swyx.io/episodes/normalcy-never-again</link>
      <description>
        <![CDATA[<p>Clip source: <a href="https://timharford.com/2021/02/cautionary-tales-martin-luther-king-jr-the-jewelry-genius-and-the-art-of-public-speaking/">Cautionary Tales on MLK</a> and improvising speech</p><p>- <a href="http://i.a.cnn.net/cnn/SPECIALS/2007/king.papers/images/dream.draft.pdf">Original draft of "Normalcy Never Again"</a><br>- <a href="https://www.americanrhetoric.com/speeches/mlkihaveadream.htm">Full text of "I Have A Dream" as spoken</a><br>- <a href="https://www.usatoday.com/story/news/nation/2013/08/12/march-on-washington-king-speech/2641841/">Dream turned to Nightmare</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Clip source: <a href="https://timharford.com/2021/02/cautionary-tales-martin-luther-king-jr-the-jewelry-genius-and-the-art-of-public-speaking/">Cautionary Tales on MLK</a> and improvising speech</p><p>- <a href="http://i.a.cnn.net/cnn/SPECIALS/2007/king.papers/images/dream.draft.pdf">Original draft of "Normalcy Never Again"</a><br>- <a href="https://www.americanrhetoric.com/speeches/mlkihaveadream.htm">Full text of "I Have A Dream" as spoken</a><br>- <a href="https://www.usatoday.com/story/news/nation/2013/08/12/march-on-washington-king-speech/2641841/">Dream turned to Nightmare</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 04 Mar 2021 16:38:22 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/c3e8579e/d8f26ab1.mp3" length="12478230" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>310</itunes:duration>
      <itunes:summary>MLK's famous "I Have A Dream" line was improvised. Here's the story.</itunes:summary>
      <itunes:subtitle>MLK's famous "I Have A Dream" line was improvised. Here's the story.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>JavaScript: Lovechild of Java and Scheme</title>
      <itunes:episode>40</itunes:episode>
      <podcast:episode>40</podcast:episode>
      <itunes:title>JavaScript: Lovechild of Java and Scheme</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7ad0a8ee-586e-401c-9be6-964cae153f07</guid>
      <link>https://mixtape.swyx.io/episodes/javascript-is-the-love-child-of-java-and-scheme</link>
      <description>
        <![CDATA[<p>Brendan Eich was on the Lex Fridman podcast recently and gave some new perspective on what and why JavaScript borrowed from Java, and yet took from Scheme (his first love) - giving us the infamous JavaScript callback, which caused so much pain, and yet led to JavaScript ultimately winning in the browser.</p><p>Audio source (29 mins in): <a href="https://lexfridman.com/brendan-eich/">https://lexfridman.com/brendan-eich/</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Brendan Eich was on the Lex Fridman podcast recently and gave some new perspective on what and why JavaScript borrowed from Java, and yet took from Scheme (his first love) - giving us the infamous JavaScript callback, which caused so much pain, and yet led to JavaScript ultimately winning in the browser.</p><p>Audio source (29 mins in): <a href="https://lexfridman.com/brendan-eich/">https://lexfridman.com/brendan-eich/</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 03 Mar 2021 18:50:46 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/bcd9f57f/06e765b9.mp3" length="12164827" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/TLQcZ1PhG1oPTdBpaLqF-Whcv1wpf2g50mJhEp8Y2gc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ4MDY5MS8x/NjE0ODE1NDg4LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>302</itunes:duration>
      <itunes:summary>Why JavaScript inherited C syntax from Java but first class functions from Scheme, and why that caused it to win out in the browser.</itunes:summary>
      <itunes:subtitle>Why JavaScript inherited C syntax from Java but first class functions from Scheme, and why that caused it to win out in the browser.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Pick Up What They Put Down Vol. 1</title>
      <itunes:episode>39</itunes:episode>
      <podcast:episode>39</podcast:episode>
      <itunes:title>Pick Up What They Put Down Vol. 1</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fd1d085b-00fb-42ff-8d1f-a3f8f20cde3e</guid>
      <link>https://mixtape.swyx.io/episodes/pick-up-what-they-put-down-vol-1</link>
      <description>
        <![CDATA[<p>Examples from Mikael Cho, Khe Hy, and Howard Tayler:</p><p>Audio sources:</p><p>- <a href="https://nathanbarry.com/026-khe-hy-10000-hr-work/">Khe Hy on the Nathan Barry Podcast</a> (22 mins in)<br>- <a href="https://www.creatorlab.fm/mikael-cho-unsplash/">Mikael Cho on the Creator Lab Podcast</a> (1h24 mins in)<br>- <a href="https://writingexcuses.com/2021/02/21/16-8-smart-promotion/">Howard Taylor on the Writing Excuses Podcast</a> (20 mins in)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Examples from Mikael Cho, Khe Hy, and Howard Tayler:</p><p>Audio sources:</p><p>- <a href="https://nathanbarry.com/026-khe-hy-10000-hr-work/">Khe Hy on the Nathan Barry Podcast</a> (22 mins in)<br>- <a href="https://www.creatorlab.fm/mikael-cho-unsplash/">Mikael Cho on the Creator Lab Podcast</a> (1h24 mins in)<br>- <a href="https://writingexcuses.com/2021/02/21/16-8-smart-promotion/">Howard Taylor on the Writing Excuses Podcast</a> (20 mins in)</p>]]>
      </content:encoded>
      <pubDate>Tue, 02 Mar 2021 13:43:03 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/88290c19/d860d333.mp3" length="13388625" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>333</itunes:duration>
      <itunes:summary>A powerful way to build a network with people you admire.</itunes:summary>
      <itunes:subtitle>A powerful way to build a network with people you admire.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Brink of Failure</title>
      <itunes:episode>38</itunes:episode>
      <podcast:episode>38</podcast:episode>
      <itunes:title>The Brink of Failure</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">dff7b1c5-d3ac-4289-a600-bac859f2fd0d</guid>
      <link>https://mixtape.swyx.io/episodes/the-brink-of-failure</link>
      <description>
        <![CDATA[<p>Examples from: Justin Kan and Matt Arbesfeld</p><p>Audio clips:</p><p>- <a href="https://justin.quest/episodes/justins-yale-address-NXJyUuRu">Justin Kan's origin story</a> (26ish mins in)<br>- <a href="https://www.se-radio.net/2021/02/episode-448-starting-your-own-software-company/">Matt Arbesfeld of LogRocket in Software Engineering Radio</a> (19 mins in)<br>- Song: <a href="https://www.youtube.com/watch?v=jpqV3dzYOgk">Shakira - Try Everything</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Examples from: Justin Kan and Matt Arbesfeld</p><p>Audio clips:</p><p>- <a href="https://justin.quest/episodes/justins-yale-address-NXJyUuRu">Justin Kan's origin story</a> (26ish mins in)<br>- <a href="https://www.se-radio.net/2021/02/episode-448-starting-your-own-software-company/">Matt Arbesfeld of LogRocket in Software Engineering Radio</a> (19 mins in)<br>- Song: <a href="https://www.youtube.com/watch?v=jpqV3dzYOgk">Shakira - Try Everything</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 01 Mar 2021 12:46:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/657d9617/3c272286.mp3" length="12757390" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/DNuQ8rKxByVCS94i9K9BwmFzcslRHHXeFPtYpGBHYGc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ3NzcxMS8x/NjE0NjIwNzYwLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>317</itunes:duration>
      <itunes:summary>So many entrepreneurs almost give up.</itunes:summary>
      <itunes:subtitle>So many entrepreneurs almost give up.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Q&amp;A on the Scrimba Livestream</title>
      <itunes:episode>37</itunes:episode>
      <podcast:episode>37</podcast:episode>
      <itunes:title>[Weekend Drop] Q&amp;A on the Scrimba Livestream</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">008c475f-ec79-417c-b7db-fa21f8a85038</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-q-a-on-the-scrimba-livestream</link>
      <description>
        <![CDATA[<p>YouTube link: <a href="https://www.youtube.com/watch?v=t6A0jVDRymw">https://www.youtube.com/watch?v=t6A0jVDRymw</a></p><p>Here were the questions she sent me, though the audience asked a few others:</p><p>1. Can you tell us a bit about your background and how you came to tech?</p><p>2. You had a different career before coding, can you tell us a bit about why you made the switch and how you did it? </p><p>3. What was your biggest struggle when learning to code and how did you overcome it?</p><p>4. You’ve worked in the US and the UK - were those experiences very different? Did you need different skills?</p><p>5. You’ve mentioned that the Coding will always be the easiest part of a Coding Career. What other skills do people need to succeed in tech?</p><p>6. What tips do you have for people wanting to switch careers? </p><p>7. You’re a big advocate for learning in public, can you tell us about this?</p><p>8. You mentioned that “chances are that by far the biggest beneficiary of you trying to help past you is future you.”  How has learning in public helped your career?</p><p>9. You’ve recently released the Coding Career Handbook - can you tell us a bit about what inspired this and what people can expect from it? </p><p>10. You’ve written about the ‘quality vs consistency’ debate, can you tell us a bit about your thoughts on that? </p><p>11. You have a policy of “no zero days” - how does that work and what benefits does it have?</p><p>12. You’ve mentioned that discipline is more important than motivation. I think a lot of people will find that encouraging. Can you tell us a bit more about that? </p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>YouTube link: <a href="https://www.youtube.com/watch?v=t6A0jVDRymw">https://www.youtube.com/watch?v=t6A0jVDRymw</a></p><p>Here were the questions she sent me, though the audience asked a few others:</p><p>1. Can you tell us a bit about your background and how you came to tech?</p><p>2. You had a different career before coding, can you tell us a bit about why you made the switch and how you did it? </p><p>3. What was your biggest struggle when learning to code and how did you overcome it?</p><p>4. You’ve worked in the US and the UK - were those experiences very different? Did you need different skills?</p><p>5. You’ve mentioned that the Coding will always be the easiest part of a Coding Career. What other skills do people need to succeed in tech?</p><p>6. What tips do you have for people wanting to switch careers? </p><p>7. You’re a big advocate for learning in public, can you tell us about this?</p><p>8. You mentioned that “chances are that by far the biggest beneficiary of you trying to help past you is future you.”  How has learning in public helped your career?</p><p>9. You’ve recently released the Coding Career Handbook - can you tell us a bit about what inspired this and what people can expect from it? </p><p>10. You’ve written about the ‘quality vs consistency’ debate, can you tell us a bit about your thoughts on that? </p><p>11. You have a policy of “no zero days” - how does that work and what benefits does it have?</p><p>12. You’ve mentioned that discipline is more important than motivation. I think a lot of people will find that encouraging. Can you tell us a bit more about that? </p>]]>
      </content:encoded>
      <pubDate>Sun, 28 Feb 2021 12:12:10 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cc53c8b8/14127adf.mp3" length="138959396" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>3472</itunes:duration>
      <itunes:summary>An all encompassing Q&amp;amp;A on the Scrimba Livestream! Learning in Public, Career advice, Shipping the Coding Career Handbook, Quality vs Consistency, and No Zero Days</itunes:summary>
      <itunes:subtitle>An all encompassing Q&amp;amp;A on the Scrimba Livestream! Learning in Public, Career advice, Shipping the Coding Career Handbook, Quality vs Consistency, and No Zero Days</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Gaga Unplugged</title>
      <itunes:episode>28</itunes:episode>
      <podcast:episode>28</podcast:episode>
      <itunes:title>Gaga Unplugged</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">274b6bfd-9de1-410c-9bff-fb34cec882ba</guid>
      <link>https://mixtape.swyx.io/episodes/gaga-unplugged</link>
      <description>
        <![CDATA[<p>Lady Gaga sang Million Reasons on the Howard Stern Show in 2016.</p><p>Audio Source: https://www.youtube.com/watch?v=av99SbpsNto&amp;feature=youtu.be</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Lady Gaga sang Million Reasons on the Howard Stern Show in 2016.</p><p>Audio Source: https://www.youtube.com/watch?v=av99SbpsNto&amp;feature=youtu.be</p>]]>
      </content:encoded>
      <pubDate>Fri, 26 Feb 2021 16:06:12 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>251</itunes:duration>
      <itunes:summary>Lady Gaga singing Million Reasons.</itunes:summary>
      <itunes:subtitle>Lady Gaga singing Million Reasons.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Picking Experts Problem</title>
      <itunes:episode>36</itunes:episode>
      <podcast:episode>36</podcast:episode>
      <itunes:title>The Picking Experts Problem</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9fb5408e-36b8-4900-ae6d-ac53ad7f5367</guid>
      <link>https://mixtape.swyx.io/episodes/the-picking-experts-problem</link>
      <description>
        <![CDATA[<p><a href="https://twitter.com/naval/status/966512979066765313?s=20">Naval's old tweet</a> featured 3 things: - "A <strong>fit</strong> <strong>body</strong>, a calm mind, a house full of love. These things cannot be bought - they must be earned." </p><p>Now he is adding a fourth: judgment - in picking experts and deciding who to trust. </p><p><strong>Audio Sources:</strong></p><p>- <a href="https://www.youtube.com/watch?v=s327eiePpYw">Naval Ravikant on Clubhouse</a><br>- <a href="https://www.listennotes.com/podcasts/a16z-live/one-on-one-with-a-and-z-3-xbRHfBKFoNp/">Ben Horowitz on a16z Clubhouse</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><a href="https://twitter.com/naval/status/966512979066765313?s=20">Naval's old tweet</a> featured 3 things: - "A <strong>fit</strong> <strong>body</strong>, a calm mind, a house full of love. These things cannot be bought - they must be earned." </p><p>Now he is adding a fourth: judgment - in picking experts and deciding who to trust. </p><p><strong>Audio Sources:</strong></p><p>- <a href="https://www.youtube.com/watch?v=s327eiePpYw">Naval Ravikant on Clubhouse</a><br>- <a href="https://www.listennotes.com/podcasts/a16z-live/one-on-one-with-a-and-z-3-xbRHfBKFoNp/">Ben Horowitz on a16z Clubhouse</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 25 Feb 2021 18:19:59 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/88f721fe/0af635e6.mp3" length="12686267" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>315</itunes:duration>
      <itunes:summary>Clips from Naval Ravikant and Ben Horowitz on how hard it is to hire experts for a job you aren't expert on.</itunes:summary>
      <itunes:subtitle>Clips from Naval Ravikant and Ben Horowitz on how hard it is to hire experts for a job you aren't expert on.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>ARK ETFs and General Purpose Technologies</title>
      <itunes:episode>35</itunes:episode>
      <podcast:episode>35</podcast:episode>
      <itunes:title>ARK ETFs and General Purpose Technologies</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f980e11b-0fe9-4b1d-af9e-6b0f2bb1bd23</guid>
      <link>https://mixtape.swyx.io/episodes/ark-etfs-and-general-purpose-technologies</link>
      <description>
        <![CDATA[<p>ARK ETFs have had a monster performance in the past few years, and core to their process is this obscure theory of General Purpose Technology. </p><p>They use it to identify technologies that have:</p><p>- steep cost declines<br>- cut across sectors<br>- platforms of innovation</p><p>So they arrive at 5 sectors:</p><p>- gene sequencing/editing<br>- AI (collaborative robots)<br>- energy storage<br>- biotechnology<br>- cryptocurrency</p><p><strong>Audio source: The Odd Lots Podcast </strong><a href="https://www.bloomberg.com/news/audio/2021-02-10/ark-s-head-of-research-on-how-they-find-winners-podcast">https://www.bloomberg.com/news/audio/2021-02-10/ark-s-head-of-research-on-how-they-find-winners-podcast</a><strong> </strong></p><p><strong>Further reads:</strong></p><p>- <a href="https://en.wikipedia.org/wiki/General-purpose_technology">https://en.wikipedia.org/wiki/General-purpose_technology</a><br>- more notes: <a href="https://twitter.com/swyx/status/1362333935322075139">https://twitter.com/swyx/status/1362333935322075139</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>ARK ETFs have had a monster performance in the past few years, and core to their process is this obscure theory of General Purpose Technology. </p><p>They use it to identify technologies that have:</p><p>- steep cost declines<br>- cut across sectors<br>- platforms of innovation</p><p>So they arrive at 5 sectors:</p><p>- gene sequencing/editing<br>- AI (collaborative robots)<br>- energy storage<br>- biotechnology<br>- cryptocurrency</p><p><strong>Audio source: The Odd Lots Podcast </strong><a href="https://www.bloomberg.com/news/audio/2021-02-10/ark-s-head-of-research-on-how-they-find-winners-podcast">https://www.bloomberg.com/news/audio/2021-02-10/ark-s-head-of-research-on-how-they-find-winners-podcast</a><strong> </strong></p><p><strong>Further reads:</strong></p><p>- <a href="https://en.wikipedia.org/wiki/General-purpose_technology">https://en.wikipedia.org/wiki/General-purpose_technology</a><br>- more notes: <a href="https://twitter.com/swyx/status/1362333935322075139">https://twitter.com/swyx/status/1362333935322075139</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 24 Feb 2021 19:15:33 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/fb0d224d/2f46b068.mp3" length="12734866" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/P5RnOvmARiG7fGN3UmMNXYJ4XSEbYm_j_LgNXiaeRCA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ3NDEwMC8x/NjE0MjEyMTMzLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>317</itunes:duration>
      <itunes:summary>One of the most successful investors in recent years explains their investment process.</itunes:summary>
      <itunes:subtitle>One of the most successful investors in recent years explains their investment process.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Daft Punk Samples Music</title>
      <itunes:episode>34</itunes:episode>
      <podcast:episode>34</podcast:episode>
      <itunes:title>How Daft Punk Samples Music</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">26d3372c-9cb8-4084-aa51-aa86c7b9ac9a</guid>
      <link>https://mixtape.swyx.io/episodes/how-daft-punk-samples-music</link>
      <description>
        <![CDATA[<p>The original song is More Spell on You by Eddie John (1979).</p><p>Audio source is from Tracklib: <a href="https://www.youtube.com/watch?v=5QwOpRh-IfI">https://www.youtube.com/watch?v=5QwOpRh-IfI</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The original song is More Spell on You by Eddie John (1979).</p><p>Audio source is from Tracklib: <a href="https://www.youtube.com/watch?v=5QwOpRh-IfI">https://www.youtube.com/watch?v=5QwOpRh-IfI</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 23 Feb 2021 10:16:29 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/69f02a7a/6a8c0c98.mp3" length="3795428" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/zHneW7etB2ndUe1JBSSEKxDP_ZQdY4Eh6jimOkz_GmE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ3MjEyMS8x/NjE0MDkzMzg5LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>94</itunes:duration>
      <itunes:summary>They find the song within the song.</itunes:summary>
      <itunes:subtitle>They find the song within the song.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Audio's Dunbar Number</title>
      <itunes:episode>33</itunes:episode>
      <podcast:episode>33</podcast:episode>
      <itunes:title>Audio's Dunbar Number</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c008cc53-6777-468c-b854-b7a17c9f8ed4</guid>
      <link>https://mixtape.swyx.io/episodes/audios-dunbar-number</link>
      <description>
        <![CDATA[<p>Audio source: https://share.transistor.fm/s/5337aec0</p><p>Do you have a question you'd like me to address? Email me (sound files welcome!) swyx @ hey dot com!</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source: https://share.transistor.fm/s/5337aec0</p><p>Do you have a question you'd like me to address? Email me (sound files welcome!) swyx @ hey dot com!</p>]]>
      </content:encoded>
      <pubDate>Mon, 22 Feb 2021 17:44:41 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6584107d/00d281af.mp3" length="10201396" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>253</itunes:duration>
      <itunes:summary>The reason Breaker failed to build a social network around podcasts.</itunes:summary>
      <itunes:subtitle>The reason Breaker failed to build a social network around podcasts.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Jay Acunzo on Starting and Ending a Podcast</title>
      <itunes:episode>32</itunes:episode>
      <podcast:episode>32</podcast:episode>
      <itunes:title>Jay Acunzo on Starting and Ending a Podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e3070725-4199-40f4-832a-e9664458878d</guid>
      <link>https://mixtape.swyx.io/episodes/jay-acunzo-on-starting-and-ending-a-podcast</link>
      <description>
        <![CDATA[<p><strong>Warmup questions:</strong></p><p>- Do you have any pets at home? Why? If X were a person, what would he be?<br>- What would be your last meal on Earth? If you had to choose between two, which do you pick: pizza or ice-cream?</p><p><strong>Leaving:</strong></p><p>- Say something profound, and leave. </p><p>Source: <a href="https://share.transistor.fm/s/4b6b09b3">Jay Acunzo — Podcasts, Storytelling, and How To Make Your Audience's Favorite Show<br></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>Warmup questions:</strong></p><p>- Do you have any pets at home? Why? If X were a person, what would he be?<br>- What would be your last meal on Earth? If you had to choose between two, which do you pick: pizza or ice-cream?</p><p><strong>Leaving:</strong></p><p>- Say something profound, and leave. </p><p>Source: <a href="https://share.transistor.fm/s/4b6b09b3">Jay Acunzo — Podcasts, Storytelling, and How To Make Your Audience's Favorite Show<br></a></p>]]>
      </content:encoded>
      <pubDate>Fri, 19 Feb 2021 17:08:32 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/7c791656/3c950575.mp3" length="13093895" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/bll5T2HT3AqoB5pbHx2BAdeAu_rg9EwnsVhbRWSt4VU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ2OTczMS8x/NjEzNzcyNjM4LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>326</itunes:duration>
      <itunes:summary>Better questions to start, and poignant ways to end.</itunes:summary>
      <itunes:subtitle>Better questions to start, and poignant ways to end.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Stop Worrying About Cold Starts</title>
      <itunes:episode>31</itunes:episode>
      <podcast:episode>31</podcast:episode>
      <itunes:title>Stop Worrying About Cold Starts</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">33df610c-72a2-44a1-9aac-ba6d1073dad7</guid>
      <link>https://mixtape.swyx.io/episodes/stop-worrying-about-cold-starts</link>
      <description>
        <![CDATA[<p>Sources (both podcasts are fully transcripted)</p><p>- <strong>Serverless Properties with Johann Schleier-Smith</strong>: <a href="https://softwareengineeringdaily.com/2021/02/11/serverless-properties-with-johann-schleier-smith/">https://softwareengineeringdaily.com/2021/02/11/serverless-properties-with-johann-schleier-smith/</a><br>- <strong>Azure Functions with Jeff Hollan: </strong><a href="https://www.serverlesschats.com/88/">https://www.serverlesschats.com/88/</a><strong><br>- This is all you need to know about Lambda cold starts</strong> by Yan Cui<strong>: </strong><a href="https://lumigo.io/blog/this-is-all-you-need-to-know-about-lambda-cold-starts/">https://lumigo.io/blog/this-is-all-you-need-to-know-about-lambda-cold-starts/</a></p><p>---</p><p><strong>Serverless Properties with Johann Schleier-Smith</strong>: <a href="https://softwareengineeringdaily.com/2021/02/11/serverless-properties-with-johann-schleier-smith/">https://softwareengineeringdaily.com/2021/02/11/serverless-properties-with-johann-schleier-smith/</a></p>"The cold start problem got a lot of attention early on. And I'm happy to say that <strong>I think that for a lot of practical purposes is something that people can either consider resolved</strong> or worked around sufficiently that they don't need to worry about it so much. But let me go into<br>a little bit more detail on that. So what is the cold start problem? Well, in order to provide these secure execution environments, the cloud provider needs to create a VM for your workload, because that's really how you can guarantee that you're not going to be exposed to other<br>clients, other tenants.<p>And so booting a VM traditionally means booting and operating system. Operating systems just simply aren't designed to boot up super-fast. It's not something that really matters. You're usually happy, or traditionally you'd be okay if a server booted up within a few minutes,<br>because it's going to run for days. So what does it matter? And traditionally also the things that happen during boot up time involve things like probing for devices and figuring out whether you've upgraded the hardware and other things that have just no role in a serverless<br>environment. You know what the hardware is and you want to get going as quickly as possible because you want to be able to have that ability to expand elastically. And similarly in order to keep costs low you want to have that ability to just shut things off and effectively power down.</p><p>And so what the cold start is really about is it's about that time that it takes. And to be clear, also, what's important about a cold start versus a warm start is that when you have a – Once you start it up, what you can do is you can just leave that function instance you. Can just leave it running so that it can do more than one request so you get to amortize your startup cost over many, many requests. So sort of two reasons why this startup time is becoming less of an issue, and they're actually both related to the technology that's in Firecracker.</p><p>So Firecracker makes it much, much faster to boot up the VMs in part because it sort of strips down that kernel so that it has just simply has a much faster boot time. And so the boot times are, instead of seconds, they come down to something like 100 milliseconds or so. And there are a number of other techniques. Some of these are in Firecrackers. Some of these are in research papers that are about making these boot up processes much faster. For example, one thing that you can do is once you have booted an image of a virtual machine, what you can actually do is you could just save those pages essentially, save a state of the memory. And then when you need another one, you can simply clone that and you can use sort of copy and write semantics for that as well so that really you're just creating a new set of page tables to reference that underlying image."</p><p><br>---</p><p><strong>This is all you need to know about Lambda cold starts</strong> by Yan Cui<strong>: </strong><a href="https://lumigo.io/blog/this-is-all-you-need-to-know-about-lambda-cold-starts/">https://lumigo.io/blog/this-is-all-you-need-to-know-about-lambda-cold-starts/</a></p><p>---</p><p><strong>Azure Functions with Jeff Hollan: </strong><a href="https://www.serverlesschats.com/88/">https://www.serverlesschats.com/88/</a></p>In the last six months, we actually have been rolling out some machine learning, too. So we've got some folks in Microsoft Research who worked at looking at a bunch of historical data for functions. It's actually all open source. It's anonymized. But if you go to GitHub, you can actually see a bunch of Azure Functions anonymized data.<p> And they trained a bunch of models. So that hopefully, Jeremy, if you were using Azure Functions and it's Monday at 8:00 AM, that our model, hopefully, would get smart enough over time to say, "Oh, there's a 70% chance that at Monday at 8:00 AM. Jeremy's about to hit this thing. We're actually just going to warm it up before he even executes it." So that's something that we've been rolling with for a while. But even then the ... And then just trying to make progress on the underlying technology, the underlying platform. There's a lot of components to building a multi-tenant secured service that all add a little bit of a national latency.</p><p>So something we're aware of. And then I guess to the second part of that question is, we do have some options to fully mitigate it or partially mitigate it. The one is the fateful pinger. We have folks, I mentioned, you can create this Function app concept. You can have multiple functions in there. One thing that even I have done, and I would say don't quote me on this, but I'm on a podcast. Now, my name's right there. You can create another function in that same app that triggers on a timer. So a timer is a first-class concept in Functions. Just have that thing trigger once every 10 minutes, and your whole app is going to get poked every 10 minutes by us. You don't even have to poke it. We'll poke it ourselves on that interval and keep it warm.</p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Sources (both podcasts are fully transcripted)</p><p>- <strong>Serverless Properties with Johann Schleier-Smith</strong>: <a href="https://softwareengineeringdaily.com/2021/02/11/serverless-properties-with-johann-schleier-smith/">https://softwareengineeringdaily.com/2021/02/11/serverless-properties-with-johann-schleier-smith/</a><br>- <strong>Azure Functions with Jeff Hollan: </strong><a href="https://www.serverlesschats.com/88/">https://www.serverlesschats.com/88/</a><strong><br>- This is all you need to know about Lambda cold starts</strong> by Yan Cui<strong>: </strong><a href="https://lumigo.io/blog/this-is-all-you-need-to-know-about-lambda-cold-starts/">https://lumigo.io/blog/this-is-all-you-need-to-know-about-lambda-cold-starts/</a></p><p>---</p><p><strong>Serverless Properties with Johann Schleier-Smith</strong>: <a href="https://softwareengineeringdaily.com/2021/02/11/serverless-properties-with-johann-schleier-smith/">https://softwareengineeringdaily.com/2021/02/11/serverless-properties-with-johann-schleier-smith/</a></p>"The cold start problem got a lot of attention early on. And I'm happy to say that <strong>I think that for a lot of practical purposes is something that people can either consider resolved</strong> or worked around sufficiently that they don't need to worry about it so much. But let me go into<br>a little bit more detail on that. So what is the cold start problem? Well, in order to provide these secure execution environments, the cloud provider needs to create a VM for your workload, because that's really how you can guarantee that you're not going to be exposed to other<br>clients, other tenants.<p>And so booting a VM traditionally means booting and operating system. Operating systems just simply aren't designed to boot up super-fast. It's not something that really matters. You're usually happy, or traditionally you'd be okay if a server booted up within a few minutes,<br>because it's going to run for days. So what does it matter? And traditionally also the things that happen during boot up time involve things like probing for devices and figuring out whether you've upgraded the hardware and other things that have just no role in a serverless<br>environment. You know what the hardware is and you want to get going as quickly as possible because you want to be able to have that ability to expand elastically. And similarly in order to keep costs low you want to have that ability to just shut things off and effectively power down.</p><p>And so what the cold start is really about is it's about that time that it takes. And to be clear, also, what's important about a cold start versus a warm start is that when you have a – Once you start it up, what you can do is you can just leave that function instance you. Can just leave it running so that it can do more than one request so you get to amortize your startup cost over many, many requests. So sort of two reasons why this startup time is becoming less of an issue, and they're actually both related to the technology that's in Firecracker.</p><p>So Firecracker makes it much, much faster to boot up the VMs in part because it sort of strips down that kernel so that it has just simply has a much faster boot time. And so the boot times are, instead of seconds, they come down to something like 100 milliseconds or so. And there are a number of other techniques. Some of these are in Firecrackers. Some of these are in research papers that are about making these boot up processes much faster. For example, one thing that you can do is once you have booted an image of a virtual machine, what you can actually do is you could just save those pages essentially, save a state of the memory. And then when you need another one, you can simply clone that and you can use sort of copy and write semantics for that as well so that really you're just creating a new set of page tables to reference that underlying image."</p><p><br>---</p><p><strong>This is all you need to know about Lambda cold starts</strong> by Yan Cui<strong>: </strong><a href="https://lumigo.io/blog/this-is-all-you-need-to-know-about-lambda-cold-starts/">https://lumigo.io/blog/this-is-all-you-need-to-know-about-lambda-cold-starts/</a></p><p>---</p><p><strong>Azure Functions with Jeff Hollan: </strong><a href="https://www.serverlesschats.com/88/">https://www.serverlesschats.com/88/</a></p>In the last six months, we actually have been rolling out some machine learning, too. So we've got some folks in Microsoft Research who worked at looking at a bunch of historical data for functions. It's actually all open source. It's anonymized. But if you go to GitHub, you can actually see a bunch of Azure Functions anonymized data.<p> And they trained a bunch of models. So that hopefully, Jeremy, if you were using Azure Functions and it's Monday at 8:00 AM, that our model, hopefully, would get smart enough over time to say, "Oh, there's a 70% chance that at Monday at 8:00 AM. Jeremy's about to hit this thing. We're actually just going to warm it up before he even executes it." So that's something that we've been rolling with for a while. But even then the ... And then just trying to make progress on the underlying technology, the underlying platform. There's a lot of components to building a multi-tenant secured service that all add a little bit of a national latency.</p><p>So something we're aware of. And then I guess to the second part of that question is, we do have some options to fully mitigate it or partially mitigate it. The one is the fateful pinger. We have folks, I mentioned, you can create this Function app concept. You can have multiple functions in there. One thing that even I have done, and I would say don't quote me on this, but I'm on a podcast. Now, my name's right there. You can create another function in that same app that triggers on a timer. So a timer is a first-class concept in Functions. Just have that thing trigger once every 10 minutes, and your whole app is going to get poked every 10 minutes by us. You don't even have to poke it. We'll poke it ourselves on that interval and keep it warm.</p><p><br></p>]]>
      </content:encoded>
      <pubDate>Thu, 18 Feb 2021 09:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cd66a4d9/6aa0d448.mp3" length="13595348" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>338</itunes:duration>
      <itunes:summary>For the vast majority of developers, cold start anxiety is unwarranted.</itunes:summary>
      <itunes:subtitle>For the vast majority of developers, cold start anxiety is unwarranted.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Princess Bride: Home Movie</title>
      <itunes:episode>30</itunes:episode>
      <podcast:episode>30</podcast:episode>
      <itunes:title>The Princess Bride: Home Movie</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1c573d64-b6c9-4807-b4c7-c1b8eb38532a</guid>
      <link>https://mixtape.swyx.io/episodes/the-princess-bride-home-movie</link>
      <description>
        <![CDATA[<p>If you're a fan of The Princess Bride, you can watch the star-studded 2020 Quibi home video remake here: <a href="https://www.youtube.com/watch?t=1494&amp;v=lR8pA_WV9QI&amp;feature=youtu.be">https://www.youtube.com/watch?t=1494&amp;v=lR8pA_WV9QI&amp;feature=youtu.be</a> (cast guide: <a href="https://screenrant.com/princess-bride-remake-cast-guide-who-plays-each-character-in-quibis-movie/">https://screenrant.com/princess-bride-remake-cast-guide-who-plays-each-character-in-quibis-movie/</a>)</p><p>If you haven't seen The Princess Bride before, I recommend starting with the original first, it is a classic.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>If you're a fan of The Princess Bride, you can watch the star-studded 2020 Quibi home video remake here: <a href="https://www.youtube.com/watch?t=1494&amp;v=lR8pA_WV9QI&amp;feature=youtu.be">https://www.youtube.com/watch?t=1494&amp;v=lR8pA_WV9QI&amp;feature=youtu.be</a> (cast guide: <a href="https://screenrant.com/princess-bride-remake-cast-guide-who-plays-each-character-in-quibis-movie/">https://screenrant.com/princess-bride-remake-cast-guide-who-plays-each-character-in-quibis-movie/</a>)</p><p>If you haven't seen The Princess Bride before, I recommend starting with the original first, it is a classic.</p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Feb 2021 09:15:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/24777eff/f5602b0d.mp3" length="11930804" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>296</itunes:duration>
      <itunes:summary>Diego Luna, Patton Oswalt, Jon Hamm, and Cary Elwes among many stars in the 2020 remake of the Princess Bride.</itunes:summary>
      <itunes:subtitle>Diego Luna, Patton Oswalt, Jon Hamm, and Cary Elwes among many stars in the 2020 remake of the Princess Bride.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Estée Lauder</title>
      <itunes:episode>29</itunes:episode>
      <podcast:episode>29</podcast:episode>
      <itunes:title>Estée Lauder</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a59e74a4-a327-4afa-b9d8-e01cae2f8df3</guid>
      <link>https://mixtape.swyx.io/episodes/estee-lauder-business-wars</link>
      <description>
        <![CDATA[<p>From <a href="https://wondery.com/shows/business-wars/">Business Wars</a>, which is very good for historical narratives..</p><p>Audio source: https://www.listennotes.com/podcasts/business-wars/est%C3%A9e-lauder-vs-lor%C3%A9al-do-or-zqlYDhenOJA/</p><p>More on Estée Lauder: https://en.wikipedia.org/wiki/Est%C3%A9e_Lauder_(businesswoman)</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>From <a href="https://wondery.com/shows/business-wars/">Business Wars</a>, which is very good for historical narratives..</p><p>Audio source: https://www.listennotes.com/podcasts/business-wars/est%C3%A9e-lauder-vs-lor%C3%A9al-do-or-zqlYDhenOJA/</p><p>More on Estée Lauder: https://en.wikipedia.org/wiki/Est%C3%A9e_Lauder_(businesswoman)</p>]]>
      </content:encoded>
      <pubDate>Tue, 16 Feb 2021 09:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/cb96b4f3/2ed14222.mp3" length="12775606" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>318</itunes:duration>
      <itunes:summary>An excellent story about a phenomenal businesswoman.</itunes:summary>
      <itunes:subtitle>An excellent story about a phenomenal businesswoman.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Beyoncé Unplugged</title>
      <itunes:episode>27</itunes:episode>
      <podcast:episode>27</podcast:episode>
      <itunes:title>Beyoncé Unplugged</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">39c6c5f6-e0a3-4b45-ad1f-841b55c0b4c6</guid>
      <link>https://mixtape.swyx.io/episodes/acoustic-beyonce</link>
      <description>
        <![CDATA[<p>In 2011, Beyoncé visited the child cancer ward at the National University Hospital in Singapore and performed three songs. Her ridiculous talent shines through here, and she looks even better on video.</p><p>Audio source: https://www.youtube.com/watch?v=e5rKKL37kHQ</p><p>Intro and context: https://www.youtube.com/watch?v=0ItX3_mh0e8</p><p>Alternative Capture: https://www.youtube.com/watch?v=8-NZB-riaQo</p><p>Irreplaceable: https://www.youtube.com/watch?v=6Tib3l7vJX4</p><p>Radio: https://www.youtube.com/watch?v=3eBoAlHnttY</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In 2011, Beyoncé visited the child cancer ward at the National University Hospital in Singapore and performed three songs. Her ridiculous talent shines through here, and she looks even better on video.</p><p>Audio source: https://www.youtube.com/watch?v=e5rKKL37kHQ</p><p>Intro and context: https://www.youtube.com/watch?v=0ItX3_mh0e8</p><p>Alternative Capture: https://www.youtube.com/watch?v=8-NZB-riaQo</p><p>Irreplaceable: https://www.youtube.com/watch?v=6Tib3l7vJX4</p><p>Radio: https://www.youtube.com/watch?v=3eBoAlHnttY</p>]]>
      </content:encoded>
      <pubDate>Mon, 15 Feb 2021 13:44:03 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/d5e5f95d/1f311672.mp3" length="11913086" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>296</itunes:duration>
      <itunes:summary>Beyoncé singing Halo. That's it.</itunes:summary>
      <itunes:subtitle>Beyoncé singing Halo. That's it.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Digital Gardening w/ Maggie Appleton</title>
      <itunes:episode>26</itunes:episode>
      <podcast:episode>26</podcast:episode>
      <itunes:title>[Weekend Drop] Digital Gardening w/ Maggie Appleton</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">aa00d9d8-995c-4805-a7bb-528b9ac07b3a</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-digital-gardening-w-maggie-appleton</link>
      <description>
        <![CDATA[<p>Maggie and swyx <a href="https://twitter.com/Mappletons/status/1359522171601752065?s=20">hosted a Clubhouse chat</a> this weekend on Digital Gardens. Here are show notes for ongoing conversations so you can dig in further!</p><ul><li>Maggie’s garden: <a href="https://maggieappleton.com/">https://maggieappleton.com/</a> </li><li>Swyx’s garden: <a href="https://www.swyx.io/ideas">https://www.swyx.io/ideas</a>, <a href="http://github.com/sw-yx/spark-joy">http://github.com/sw-yx/spark-joy</a> (and other repos)</li></ul><p>Comments and extra questions welcome!</p><p><br><strong>## Recording</strong></p><p><a href="https://www.youtube.com/watch?v=Afq3Y2I2WqM&amp;feature=youtu.be">YouTube Recording Here</a> and <a href="https://docs.google.com/document/d/1O_lptUZpp0khyrI67wEI02JWZ4WIP5gfagFdsst-wWs/edit?usp=sharing">Commentable Transcript is Here</a>!</p><p><br>This podcast audio was automatically <a href="https://www.youtube.com/watch?v=du8xatGd0zE&amp;feature=youtu.be">edited for pauses and filler words via Descript</a>. It gets a little choppy about 45mins in, but otherwise seems ok?<br></p><p><strong>## Things we talked about</strong></p><ul><li>Nikita’s Everything I Know garden: <a href="https://wiki.nikitavoloboev.xyz/">https://wiki.nikitavoloboev.xyz/</a></li><li>Maggie's list of Digital Gardeners: <a href="https://github.com/MaggieAppleton/digital-gardeners">https://github.com/MaggieAppleton/digital-gardeners</a></li><li>Penn Course on the Literature of Success: <a href="https://apps.wharton.upenn.edu/syllabi/?course=LGST227">https://apps.wharton.upenn.edu/syllabi/?course=LGST227</a> </li><li>Devon Zuegel on Epistemic Statuses: <a href="https://devonzuegel.com/post/epistemic-statuses-are-lazy-and-that-is-a-good-thing">https://devonzuegel.com/post/epistemic-statuses-are-lazy-and-that-is-a-good-thing</a> </li><li>Digital Garden Terms of Service: <a href="https://www.swyx.io/digital-garden-tos">https://www.swyx.io/digital-garden-tos</a> </li><li>Neil Postman: <ul><li>The Medium is the Metaphor: <a href="https://people.wou.edu/~visuanod/visuano_amusing_ourselves_to_death.pdf">https://people.wou.edu/~visuanod/visuano_amusing_ourselves_to_death.pdf</a> </li><li>Amusing Ourselves to Death: <a href="https://en.wikipedia.org/wiki/Amusing_Ourselves_to_Death">https://en.wikipedia.org/wiki/Amusing_Ourselves_to_Death</a> </li></ul></li><li>Building A Second Brain: <a href="https://www.buildingasecondbrain.com/">https://www.buildingasecondbrain.com/</a> </li><li>Andy Matuschak: <a href="https://notes.andymatuschak.org/About_these_notes">https://notes.andymatuschak.org/About_these_notes</a> <ul><li>Gatsby Theme Andy: <a href="https://github.com/aravindballa/gatsby-theme-andy">https://github.com/aravindballa/gatsby-theme-andy</a> </li></ul></li><li>Transclusion: <a href="https://maggieappleton.com/transcopyright-dreams">https://maggieappleton.com/transcopyright-dreams</a></li><li>Nonlinear tools for thought:<ul><li>Roam of course :)</li><li>Muse App <a href="https://museapp.com/">https://museapp.com/</a></li><li>Kosmik App <a href="https://lithium.paris/">https://lithium.paris/</a> </li></ul></li><li>Google Docs as Collaborative Digital Gardens<ul><li>Chris Paik’s Frameworks Google Doc (<a href="https://twitter.com/cpaik/status/1355641035695775749?s=20">tweet</a>, <a href="https://docs.google.com/document/d/1-UiEeoiV0xBFVZgid63FRaph03OCmHzyEExubn63j0U/edit#">doc</a>) has ongoing comments that help shape the garden</li><li>Swyx on Webmentions: <a href="https://www.swyx.io/twitter-metacommentary/">https://www.swyx.io/twitter-metacommentary/</a> </li></ul></li><li>Swyx Three Strikes Rule: <a href="https://www.swyx.io/three-strikes/">https://www.swyx.io/three-strikes/</a> </li><li>Tiago Forte on Progressive Summarization: <a href="https://fortelabs.co/blog/progressive-summarization-a-practical-technique-for-designing-discoverable-notes/">https://fortelabs.co/blog/progressive-summarization-a-practical-technique-for-designing-discoverable-notes/</a></li><li>Drawing tools: <a href="https://excalidraw.com/">https://excalidraw.com/</a>, <a href="https://miro.com/">https://miro.com/</a>, <a href="https://figma.com/">https://figma.com/</a> </li><li>How To Create Luck: <a href="https://swyx.io/create_luck">https://swyx.io/create_luck</a> </li><li>Lisa Hardy’s <a href="https://twitter.com/hardy_lisa_a/status/1293625274077024257">Hyperfine Village concept</a><ul><li></ul></li></ul><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Maggie and swyx <a href="https://twitter.com/Mappletons/status/1359522171601752065?s=20">hosted a Clubhouse chat</a> this weekend on Digital Gardens. Here are show notes for ongoing conversations so you can dig in further!</p><ul><li>Maggie’s garden: <a href="https://maggieappleton.com/">https://maggieappleton.com/</a> </li><li>Swyx’s garden: <a href="https://www.swyx.io/ideas">https://www.swyx.io/ideas</a>, <a href="http://github.com/sw-yx/spark-joy">http://github.com/sw-yx/spark-joy</a> (and other repos)</li></ul><p>Comments and extra questions welcome!</p><p><br><strong>## Recording</strong></p><p><a href="https://www.youtube.com/watch?v=Afq3Y2I2WqM&amp;feature=youtu.be">YouTube Recording Here</a> and <a href="https://docs.google.com/document/d/1O_lptUZpp0khyrI67wEI02JWZ4WIP5gfagFdsst-wWs/edit?usp=sharing">Commentable Transcript is Here</a>!</p><p><br>This podcast audio was automatically <a href="https://www.youtube.com/watch?v=du8xatGd0zE&amp;feature=youtu.be">edited for pauses and filler words via Descript</a>. It gets a little choppy about 45mins in, but otherwise seems ok?<br></p><p><strong>## Things we talked about</strong></p><ul><li>Nikita’s Everything I Know garden: <a href="https://wiki.nikitavoloboev.xyz/">https://wiki.nikitavoloboev.xyz/</a></li><li>Maggie's list of Digital Gardeners: <a href="https://github.com/MaggieAppleton/digital-gardeners">https://github.com/MaggieAppleton/digital-gardeners</a></li><li>Penn Course on the Literature of Success: <a href="https://apps.wharton.upenn.edu/syllabi/?course=LGST227">https://apps.wharton.upenn.edu/syllabi/?course=LGST227</a> </li><li>Devon Zuegel on Epistemic Statuses: <a href="https://devonzuegel.com/post/epistemic-statuses-are-lazy-and-that-is-a-good-thing">https://devonzuegel.com/post/epistemic-statuses-are-lazy-and-that-is-a-good-thing</a> </li><li>Digital Garden Terms of Service: <a href="https://www.swyx.io/digital-garden-tos">https://www.swyx.io/digital-garden-tos</a> </li><li>Neil Postman: <ul><li>The Medium is the Metaphor: <a href="https://people.wou.edu/~visuanod/visuano_amusing_ourselves_to_death.pdf">https://people.wou.edu/~visuanod/visuano_amusing_ourselves_to_death.pdf</a> </li><li>Amusing Ourselves to Death: <a href="https://en.wikipedia.org/wiki/Amusing_Ourselves_to_Death">https://en.wikipedia.org/wiki/Amusing_Ourselves_to_Death</a> </li></ul></li><li>Building A Second Brain: <a href="https://www.buildingasecondbrain.com/">https://www.buildingasecondbrain.com/</a> </li><li>Andy Matuschak: <a href="https://notes.andymatuschak.org/About_these_notes">https://notes.andymatuschak.org/About_these_notes</a> <ul><li>Gatsby Theme Andy: <a href="https://github.com/aravindballa/gatsby-theme-andy">https://github.com/aravindballa/gatsby-theme-andy</a> </li></ul></li><li>Transclusion: <a href="https://maggieappleton.com/transcopyright-dreams">https://maggieappleton.com/transcopyright-dreams</a></li><li>Nonlinear tools for thought:<ul><li>Roam of course :)</li><li>Muse App <a href="https://museapp.com/">https://museapp.com/</a></li><li>Kosmik App <a href="https://lithium.paris/">https://lithium.paris/</a> </li></ul></li><li>Google Docs as Collaborative Digital Gardens<ul><li>Chris Paik’s Frameworks Google Doc (<a href="https://twitter.com/cpaik/status/1355641035695775749?s=20">tweet</a>, <a href="https://docs.google.com/document/d/1-UiEeoiV0xBFVZgid63FRaph03OCmHzyEExubn63j0U/edit#">doc</a>) has ongoing comments that help shape the garden</li><li>Swyx on Webmentions: <a href="https://www.swyx.io/twitter-metacommentary/">https://www.swyx.io/twitter-metacommentary/</a> </li></ul></li><li>Swyx Three Strikes Rule: <a href="https://www.swyx.io/three-strikes/">https://www.swyx.io/three-strikes/</a> </li><li>Tiago Forte on Progressive Summarization: <a href="https://fortelabs.co/blog/progressive-summarization-a-practical-technique-for-designing-discoverable-notes/">https://fortelabs.co/blog/progressive-summarization-a-practical-technique-for-designing-discoverable-notes/</a></li><li>Drawing tools: <a href="https://excalidraw.com/">https://excalidraw.com/</a>, <a href="https://miro.com/">https://miro.com/</a>, <a href="https://figma.com/">https://figma.com/</a> </li><li>How To Create Luck: <a href="https://swyx.io/create_luck">https://swyx.io/create_luck</a> </li><li>Lisa Hardy’s <a href="https://twitter.com/hardy_lisa_a/status/1293625274077024257">Hyperfine Village concept</a><ul><li></ul></li></ul><p><br></p>]]>
      </content:encoded>
      <pubDate>Sat, 13 Feb 2021 20:25:01 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/Fv73R9UiGpbrJqqtyNUySCvkS5_XAu3H_HHHtSKAdbM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ2MzMwMi8x/NjEzMjY1OTAxLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>4031</itunes:duration>
      <itunes:summary>I cohosted a Clubhouse chat with Maggie on Digital Gardening - what it is, how it came about, and how we can do it!</itunes:summary>
      <itunes:subtitle>I cohosted a Clubhouse chat with Maggie on Digital Gardening - what it is, how it came about, and how we can do it!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Race of Our Lives</title>
      <itunes:episode>25</itunes:episode>
      <podcast:episode>25</podcast:episode>
      <itunes:title>The Race of Our Lives</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ecfa5637-8337-4248-a394-36a971e25820</guid>
      <link>https://mixtape.swyx.io/episodes/the-race-of-our-lives</link>
      <description>
        <![CDATA[<p>Audio source with transcript: <a href="https://mebfaber.com/2021/02/08/episode-286-jeremy-grantham-gmo-what-day-is-the-highest-level-of-optimism-its-the-day-the-market-hits-the-peak/">Jeremy Grantham on the Meb Faber Podcast</a></p><p>Read the full paper: (which is investment focused) <a href="https://www.gmo.com/asia/research-library/the-race-of-our-lives-revisited-in-a-nutshell/">The Race of Our Lives Revisited</a></p><p>Clip 1:</p>The point is that we are not winning what we call the rest of our lives. The amount of carbon dioxide extra in the air last year was the highest ever increment. And we don’t start winning until A, that gets to 0. And then we have to backtrack and we have to find a way of pulling it out of the air to take it over the following several decades back down to 280 parts per million. We’re currently at 415 and we’re surely heading for 550, 600, and I hope not 700, 750 but something like that. And we’re going to have to take it out of the air by direct air capture or by biological means by planting trees and by growing seaweed and doing many exotic things, and hopefully, getting paid a carbon credit for doing it, and hopefully, having technological breakthroughs so that the credit we need is only $25 a ton and not $250 a ton because we can afford $25 a ton to get the job done. But we are going to have a lot of pain from the damage we’ve done to the environment, mainly in terms of greenhouse gases. And it’s going to be very expensive and very difficult and highly probably a big chunk of the world, something like 15% will basically become uninhabitable that currently is habitable, which a lot of it is the kind of Saudi peninsula and parts of the Sahara and so on, sub-Sahara, which are bad enough. But the really bad news is that it’s most of the Indian subcontinent, which will in 50 years when the really bad news occurs, will have 2 billion people on it. And a big chunk of the world’s population, which will probably be about nine by there. And then parts of Indonesia, that just unlivable, that the combination of humidity and heat will mean you can’t go out and do your farming, and how much that will stress out the rest of the Indian subcontinent where they still can’t function, I don’t know, but it won’t be pleasant. And Africa is already being stressed, has the worst soil and the worse governance and so on.<p><br>Clip 2:</p>I got to tell you a story about the Manhattan Project, which is a perfect example for people who think government can’t do anything. Listen, guys, if government couldn’t do anything, we would not have won World War II. America went from producing cars to producing tanks, and jeeps, and destroyers pretty damn effectively. And it was all done at the top. It was all planned. It was Galbraith, the economist was minister of this and that, you know. It was done by a heroic effort. But the Manhattan Project is unique because I knew a fellow who was on an Investment Committee of a mutual fund that we ran. And we used to meet them four times a year as obstreperous committee of scientists and so on used to grill us. And eventually, I discovered that one of them had won the Nobel Prize, I’d met him through the fund, for working done decades before I even met him. So he got the prize after six or seven years of working together for work he’d done decades earlier. He’s been taken out of Harvard, as an undergraduate physicist, and he’d been stuck in the desert as a 19-year-old or a 20-year-old, working side by side with Italian Nobel Prize winners and things. What amazing demonstration of out of the box thinking and risk taking that was going on in the Manhattan Project, I had no idea. And to prove how good it was, he did indeed get a Nobel Prize himself, you know, 50 years later for work he’d done 30 years later. The Manhattan Project took a job that would have taken 15 years easily and then crammed it into three-and-a-half years by dint of money and brilliance and gathering these people together and using any talent they could get their hands on, like this kid. And if we could do half as well, we would be in great shape. We would definitely make the cut. And the fact is that governments can do it if they get their brains together, if they get their act together. The race of our lives will be decided by the difference between what humans are capable of doing and what we will actually do. We can win this race and along the way, get rid of poverty and so on, if we put our best foot forward. But given half a chance, we mess it up. That’s what they say, never underestimate the power and creativity of the homosapiens, and never underestimate his ability to foul it all up.]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Audio source with transcript: <a href="https://mebfaber.com/2021/02/08/episode-286-jeremy-grantham-gmo-what-day-is-the-highest-level-of-optimism-its-the-day-the-market-hits-the-peak/">Jeremy Grantham on the Meb Faber Podcast</a></p><p>Read the full paper: (which is investment focused) <a href="https://www.gmo.com/asia/research-library/the-race-of-our-lives-revisited-in-a-nutshell/">The Race of Our Lives Revisited</a></p><p>Clip 1:</p>The point is that we are not winning what we call the rest of our lives. The amount of carbon dioxide extra in the air last year was the highest ever increment. And we don’t start winning until A, that gets to 0. And then we have to backtrack and we have to find a way of pulling it out of the air to take it over the following several decades back down to 280 parts per million. We’re currently at 415 and we’re surely heading for 550, 600, and I hope not 700, 750 but something like that. And we’re going to have to take it out of the air by direct air capture or by biological means by planting trees and by growing seaweed and doing many exotic things, and hopefully, getting paid a carbon credit for doing it, and hopefully, having technological breakthroughs so that the credit we need is only $25 a ton and not $250 a ton because we can afford $25 a ton to get the job done. But we are going to have a lot of pain from the damage we’ve done to the environment, mainly in terms of greenhouse gases. And it’s going to be very expensive and very difficult and highly probably a big chunk of the world, something like 15% will basically become uninhabitable that currently is habitable, which a lot of it is the kind of Saudi peninsula and parts of the Sahara and so on, sub-Sahara, which are bad enough. But the really bad news is that it’s most of the Indian subcontinent, which will in 50 years when the really bad news occurs, will have 2 billion people on it. And a big chunk of the world’s population, which will probably be about nine by there. And then parts of Indonesia, that just unlivable, that the combination of humidity and heat will mean you can’t go out and do your farming, and how much that will stress out the rest of the Indian subcontinent where they still can’t function, I don’t know, but it won’t be pleasant. And Africa is already being stressed, has the worst soil and the worse governance and so on.<p><br>Clip 2:</p>I got to tell you a story about the Manhattan Project, which is a perfect example for people who think government can’t do anything. Listen, guys, if government couldn’t do anything, we would not have won World War II. America went from producing cars to producing tanks, and jeeps, and destroyers pretty damn effectively. And it was all done at the top. It was all planned. It was Galbraith, the economist was minister of this and that, you know. It was done by a heroic effort. But the Manhattan Project is unique because I knew a fellow who was on an Investment Committee of a mutual fund that we ran. And we used to meet them four times a year as obstreperous committee of scientists and so on used to grill us. And eventually, I discovered that one of them had won the Nobel Prize, I’d met him through the fund, for working done decades before I even met him. So he got the prize after six or seven years of working together for work he’d done decades earlier. He’s been taken out of Harvard, as an undergraduate physicist, and he’d been stuck in the desert as a 19-year-old or a 20-year-old, working side by side with Italian Nobel Prize winners and things. What amazing demonstration of out of the box thinking and risk taking that was going on in the Manhattan Project, I had no idea. And to prove how good it was, he did indeed get a Nobel Prize himself, you know, 50 years later for work he’d done 30 years later. The Manhattan Project took a job that would have taken 15 years easily and then crammed it into three-and-a-half years by dint of money and brilliance and gathering these people together and using any talent they could get their hands on, like this kid. And if we could do half as well, we would be in great shape. We would definitely make the cut. And the fact is that governments can do it if they get their brains together, if they get their act together. The race of our lives will be decided by the difference between what humans are capable of doing and what we will actually do. We can win this race and along the way, get rid of poverty and so on, if we put our best foot forward. But given half a chance, we mess it up. That’s what they say, never underestimate the power and creativity of the homosapiens, and never underestimate his ability to foul it all up.]]>
      </content:encoded>
      <pubDate>Fri, 12 Feb 2021 21:20:09 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>279</itunes:duration>
      <itunes:summary>Some bleak facts and hopes about the biggest challenge we have to face this century.</itunes:summary>
      <itunes:subtitle>Some bleak facts and hopes about the biggest challenge we have to face this century.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Elicitation Technique</title>
      <itunes:episode>24</itunes:episode>
      <podcast:episode>24</podcast:episode>
      <itunes:title>The Elicitation Technique</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/the-elicitation-technique</link>
      <description>
        <![CDATA[<p>Clip Source:</p><p>- <a href="https://www.jordanharbinger.com/jack-schafer-getting-people-to-reveal-the-truth-part-one/">Jordan Harbinger Show: jack Schafer | Getting People to Reveal the Truth</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Clip Source:</p><p>- <a href="https://www.jordanharbinger.com/jack-schafer-getting-people-to-reveal-the-truth-part-one/">Jordan Harbinger Show: jack Schafer | Getting People to Reveal the Truth</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 11 Feb 2021 20:58:51 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>308</itunes:duration>
      <itunes:summary>How to get people to willingly tell you your secrets</itunes:summary>
      <itunes:subtitle>How to get people to willingly tell you your secrets</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Music Friday] P!nk</title>
      <itunes:episode>23</itunes:episode>
      <podcast:episode>23</podcast:episode>
      <itunes:title>[Music Friday] P!nk</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f7dc2543-c35a-4bae-9c01-eaf91eeff80b</guid>
      <link>https://mixtape.swyx.io/episodes/p-nk</link>
      <description>
        <![CDATA[<p><br>- <a href="https://www.youtube.com/watch?v=XjVNlG5cZyQ">Raise Your Glass</a> Official Music Video<br>- <a href="https://www.youtube.com/watch?v=66LnhtnSoKc">There You Go</a> Official Music Video<br>- <a href="https://www.youtube.com/watch?v=OpQFFLBMEPI">Just Give Me A Reason ft. Nate Ruess</a> but do me a favor and MAKE SURE to <a href="https://www.youtube.com/watch?v=5B57t_IGZwE">check out the live version</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><br>- <a href="https://www.youtube.com/watch?v=XjVNlG5cZyQ">Raise Your Glass</a> Official Music Video<br>- <a href="https://www.youtube.com/watch?v=66LnhtnSoKc">There You Go</a> Official Music Video<br>- <a href="https://www.youtube.com/watch?v=OpQFFLBMEPI">Just Give Me A Reason ft. Nate Ruess</a> but do me a favor and MAKE SURE to <a href="https://www.youtube.com/watch?v=5B57t_IGZwE">check out the live version</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 10 Feb 2021 23:28:06 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/4s88PTlNiVxUHpFEsgELL2zFTFI8owRWPGK5S7bLIlY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ2MTA0Ni8x/NjEzMDE3Njg2LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>271</itunes:duration>
      <itunes:summary>Pink is a legend and a personal inspiration.</itunes:summary>
      <itunes:subtitle>Pink is a legend and a personal inspiration.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Closed Core, Open Shell</title>
      <itunes:episode>22</itunes:episode>
      <podcast:episode>22</podcast:episode>
      <itunes:title>Closed Core, Open Shell</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cff6e938-bfef-435e-a114-d6d8eb9ff05f</guid>
      <link>https://mixtape.swyx.io/episodes/closed-core-open-shell</link>
      <description>
        <![CDATA[<p>An interesting idea I heard on the StackOverflow Podcast - locking open source code to contributions, and then having an open plugin ecosystem where people can do whatever they want.</p><p>- <a href="https://stackoverflow.blog/2021/02/02/podcast-309-gamestop-css-open-source-not-open-contribution/">Sara Chipps and Paul Ford on StackOverflow Podcast</a><br>- <a href="https://github.com/benbjohnson/litestream#open-source-not-open-contribution">Litestream closed to contributions for self preservation</a><br>- <a href="https://github.com/simonw/datasette">Simon Willison's datasette project</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>An interesting idea I heard on the StackOverflow Podcast - locking open source code to contributions, and then having an open plugin ecosystem where people can do whatever they want.</p><p>- <a href="https://stackoverflow.blog/2021/02/02/podcast-309-gamestop-css-open-source-not-open-contribution/">Sara Chipps and Paul Ford on StackOverflow Podcast</a><br>- <a href="https://github.com/benbjohnson/litestream#open-source-not-open-contribution">Litestream closed to contributions for self preservation</a><br>- <a href="https://github.com/simonw/datasette">Simon Willison's datasette project</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 09 Feb 2021 11:56:07 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/8f9c96ad/7c059a96.mp3" length="11588637" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>288</itunes:duration>
      <itunes:summary>Reviewing Pull Requests takes a lot of mental overhead. When is it OK to just not accept Pull Requests?</itunes:summary>
      <itunes:subtitle>Reviewing Pull Requests takes a lot of mental overhead. When is it OK to just not accept Pull Requests?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Elon on Bitcoin</title>
      <itunes:episode>21</itunes:episode>
      <podcast:episode>21</podcast:episode>
      <itunes:title>Elon on Bitcoin</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">0d4eac10-d37f-41e0-8c5b-bb2c2660af45</guid>
      <link>https://mixtape.swyx.io/episodes/elon-on-bitcoin</link>
      <description>
        <![CDATA[<p>Today I feature a clip from Elon's recent Clubhouse interview, just after he bought $1.5 billion in bitcoin. It mostly just has a funny story, rather than anything insightful. But the action speaks volumes.</p><p>- <a href="https://twitter.com/elonmusk/status/1340678358456274948">Original Elon Bitcoin Tweet</a><br>- <a href="https://www.youtube.com/watch?v=Cba53J1jyPM">Elon Clubhouse Interview Audio Source</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Today I feature a clip from Elon's recent Clubhouse interview, just after he bought $1.5 billion in bitcoin. It mostly just has a funny story, rather than anything insightful. But the action speaks volumes.</p><p>- <a href="https://twitter.com/elonmusk/status/1340678358456274948">Original Elon Bitcoin Tweet</a><br>- <a href="https://www.youtube.com/watch?v=Cba53J1jyPM">Elon Clubhouse Interview Audio Source</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 08 Feb 2021 12:56:04 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/27d2823f/b281e20d.mp3" length="9165712" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/z6-a0-pp_VfA01M8LeUpqTGk-n9i0OLKMx7_FB4GQnc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ1ODY2My8x/NjEyODA2OTY0LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>227</itunes:duration>
      <itunes:summary>Tesla just bought $1.5 billion worth of Bitcoin.</itunes:summary>
      <itunes:subtitle>Tesla just bought $1.5 billion worth of Bitcoin.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Building SwipeFiles.com with Corey Haines</title>
      <itunes:episode>20</itunes:episode>
      <podcast:episode>20</podcast:episode>
      <itunes:title>[Weekend Drop] Building SwipeFiles.com with Corey Haines</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3f32f115-faf1-491f-b5db-9b0b54fc05c6</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-building-swipefiles-com-with-corey-haines</link>
      <description>
        <![CDATA[<p>Corey Haines (<a href="https://www.coreyhaines.co/">https://www.coreyhaines.co/</a>) was most recently Head of Growth at Baremetrics and just <a href="https://www.coreyhaines.co/blog/leap">went fulltime</a> on <a href="https://www.swipefiles.com/">SwipeFiles.com</a>.</p><p>I interviewed Corey for the Creators group that I run. I figured I could strip out the audio of our Zoom chat for a surprise Weekend Drop! </p><p>It was full of inspiration on indiehacking (11 minute mark), the sunk cost fallacy (16 minute mark), cold emailing (18 minute mark), his work on Swipe Files (23 minute mark), his work on SavvyCal (32 minute mark) and marketing (46 minutes). </p><p>The full show notes and discussion is available in <a href="https://codingcareer.circle.so/c/workshops/creator-chat-building-swipefiles-com-with-corey-haines">our private Circle community</a> — it's a paid membership, but it's one-time, lifetime membership :) <a href="https://www.learninpublic.org/#workshops">check it out here</a>. </p><p>Let me know if this sort of thing does or doesn't work for you, I'm still trying to figure out what my Weekend Drops are going to be like. swyx @ hey.com or https://twitter.com/swyx</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Corey Haines (<a href="https://www.coreyhaines.co/">https://www.coreyhaines.co/</a>) was most recently Head of Growth at Baremetrics and just <a href="https://www.coreyhaines.co/blog/leap">went fulltime</a> on <a href="https://www.swipefiles.com/">SwipeFiles.com</a>.</p><p>I interviewed Corey for the Creators group that I run. I figured I could strip out the audio of our Zoom chat for a surprise Weekend Drop! </p><p>It was full of inspiration on indiehacking (11 minute mark), the sunk cost fallacy (16 minute mark), cold emailing (18 minute mark), his work on Swipe Files (23 minute mark), his work on SavvyCal (32 minute mark) and marketing (46 minutes). </p><p>The full show notes and discussion is available in <a href="https://codingcareer.circle.so/c/workshops/creator-chat-building-swipefiles-com-with-corey-haines">our private Circle community</a> — it's a paid membership, but it's one-time, lifetime membership :) <a href="https://www.learninpublic.org/#workshops">check it out here</a>. </p><p>Let me know if this sort of thing does or doesn't work for you, I'm still trying to figure out what my Weekend Drops are going to be like. swyx @ hey.com or https://twitter.com/swyx</p>]]>
      </content:encoded>
      <pubDate>Sun, 07 Feb 2021 18:21:56 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/dc15669b/06519080.mp3" length="140566092" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/INa0gJzr3au2sWLXb7yDXvHs-XaIBoxlvt-35xIwdsc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ1ODEwNy8x/NjEyNzQwMTE2LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>3512</itunes:duration>
      <itunes:summary>Corey made the leap to go fulltime on Swipe Files in September. This is his journey.</itunes:summary>
      <itunes:subtitle>Corey made the leap to go fulltime on Swipe Files in September. This is his journey.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Early 2010's The Onion</title>
      <itunes:episode>19</itunes:episode>
      <podcast:episode>19</podcast:episode>
      <itunes:title>Early 2010's The Onion</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">62efab97-07fe-4723-a595-f7b6558ae2aa</guid>
      <link>https://mixtape.swyx.io/episodes/early-2010the-onion</link>
      <description>
        <![CDATA[<p>The Onion TV was darkly hilarious.</p><p>- <a href="https://www.youtube.com/watch?v=iIY5b1JMvGs">Today Now! Interviews The 5-Year-Old Screenwriter Of "Fast Five"</a><br>- <a href="https://www.youtube.com/watch?v=xOVQPtuKRs4">Political Talk Show Host Suddenly Very Interested In Manslaughter Law Loopholes</a></p><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The Onion TV was darkly hilarious.</p><p>- <a href="https://www.youtube.com/watch?v=iIY5b1JMvGs">Today Now! Interviews The 5-Year-Old Screenwriter Of "Fast Five"</a><br>- <a href="https://www.youtube.com/watch?v=xOVQPtuKRs4">Political Talk Show Host Suddenly Very Interested In Manslaughter Law Loopholes</a></p><p><br></p>]]>
      </content:encoded>
      <pubDate>Fri, 05 Feb 2021 18:50:53 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/54d772c9/e1b2c866.mp3" length="11895320" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/QWNzWg6UeaR7YoPwnutiZMxOsrAcFdfBoYmNLjoGpHY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ1NzI2Ny8x/NjEyNTY5MDUzLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>296</itunes:duration>
      <itunes:summary>There can never be enough highly produced parody!</itunes:summary>
      <itunes:subtitle>There can never be enough highly produced parody!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Empathy, The Hard Way</title>
      <itunes:episode>18</itunes:episode>
      <podcast:episode>18</podcast:episode>
      <itunes:title>Empathy, The Hard Way</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">16abfbb0-b40d-423d-ab3f-f509b4b4e251</guid>
      <link>https://mixtape.swyx.io/episodes/empathy-and-the-hard-way</link>
      <description>
        <![CDATA[<p>It's a good idea to have toolmakers use their own tools, and a good idea to learn to do it the hard way.</p><p>- <a href="https://about.sourcegraph.com/podcast/kelsey-hightower/">Kelsey Hightower on the Sourcegraph Podcast</a><br>- <a href="https://build-your-own-x.now.sh/">Build Your Own X</a></p><p><strong>More on Empathy Sessions:</strong></p><p>- "It's like people who work on an assembly line but don't have a driver’s license. I want to get you, the engineer, in that car. I want you to understand what it feels like when you hit a bump so you know how to work on that suspension." - <a href="https://www.gun.io/frontier/2018/fall/episode29">Kelsey on Gun.io</a><br>- <a href="https://twitter.com/kelseyhightower/status/1005185318125834240?s=20">Photo of Empathy Sessions</a><br>- <a href="https://twitter.com/kelseyhightower/status/1238542443009601536?s=20">Impact of Empathy Sessions on GKE</a><br>- <a href="https://twitter.com/kelseyhightower/status/1123634646288175104?s=20">Empathy Sessions and Anthos</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>It's a good idea to have toolmakers use their own tools, and a good idea to learn to do it the hard way.</p><p>- <a href="https://about.sourcegraph.com/podcast/kelsey-hightower/">Kelsey Hightower on the Sourcegraph Podcast</a><br>- <a href="https://build-your-own-x.now.sh/">Build Your Own X</a></p><p><strong>More on Empathy Sessions:</strong></p><p>- "It's like people who work on an assembly line but don't have a driver’s license. I want to get you, the engineer, in that car. I want you to understand what it feels like when you hit a bump so you know how to work on that suspension." - <a href="https://www.gun.io/frontier/2018/fall/episode29">Kelsey on Gun.io</a><br>- <a href="https://twitter.com/kelseyhightower/status/1005185318125834240?s=20">Photo of Empathy Sessions</a><br>- <a href="https://twitter.com/kelseyhightower/status/1238542443009601536?s=20">Impact of Empathy Sessions on GKE</a><br>- <a href="https://twitter.com/kelseyhightower/status/1123634646288175104?s=20">Empathy Sessions and Anthos</a></p>]]>
      </content:encoded>
      <pubDate>Thu, 04 Feb 2021 18:54:20 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/2ecac060/011cfb93.mp3" length="8964314" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>222</itunes:duration>
      <itunes:summary>"What I cannot create, I do not understand." - Richard Feynman</itunes:summary>
      <itunes:subtitle>"What I cannot create, I do not understand." - Richard Feynman</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Nullius in Verba</title>
      <itunes:episode>17</itunes:episode>
      <podcast:episode>17</podcast:episode>
      <itunes:title>Nullius in Verba</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9d9bd9bb-ea24-4171-8537-379a2cf04dbb</guid>
      <link>https://mixtape.swyx.io/episodes/nullius-in-verba</link>
      <description>
        <![CDATA[<p>Listen to <a href="https://timharford.com/2021/02/a-free-chapter-of-the-data-detective-audiobook/">the full chapter of the Data Detective audiobook</a> and check out <a href="https://www.listennotes.com/podcasts/cautionary-tales-pushkin-industries-p1so6SrMLUY/">Tim Harford's podcast, Cautionary Tales</a>.</p><p>Because of course you shouldn't take Tim at his word — The Yale study cited is here: <a href="https://www.jstor.org/stable/41511108">https://www.jstor.org/stable/41511108</a> (<a href="https://scholarship.law.cornell.edu/cgi/viewcontent.cgi?article=1818&amp;context=facpub">free pdf here</a>)</p><p>---</p><p><b>"They Saw a Protest": Cognitive Illiberalism and the Speechconduct Distinction</b></p><p>Dan M. Kahan, David A. Hoffman, Donald Braman, Danieli Evans and Jeffrey J. Rachlinski</p><p><br><strong>Abstract</strong></p><p>"Cultural cognition" refers to the unconscious influence of individuals' group commitments on their perceptions of legally consequential facts. We conducted an experiment to assess the impact of cultural cognition on perceptions of facts relevant to distinguishing constitutionally protected "speech" from unprotected "conduct." Study subjects viewed a video of a political demonstration. Half the subjects believed that the demonstrators were protesting abortion outside of an abortion clinic, and the other half that the demonstrators were protesting the military's "don't ask, don't tell" policy outside a military recruitment center. Subjects of opposing cultural outlooks who were assigned to the same experimental condition (and thus had the same belief about the nature of the protest) disagreed sharply on key "facts" — including whether the protestors obstructed and threatened pedestrians. Subjects also disagreed sharply with those who shared their cultural outlooks but who were assigned to the opposing experimental condition (and hence had a different belief about the nature of the protest). These results supported the study hypotheses about how cultural cognition would affect perceptions pertinent to the speech-conduct distinction. We discuss the significance of the results for constitutional law and liberal principles of selfgovernance generally.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Listen to <a href="https://timharford.com/2021/02/a-free-chapter-of-the-data-detective-audiobook/">the full chapter of the Data Detective audiobook</a> and check out <a href="https://www.listennotes.com/podcasts/cautionary-tales-pushkin-industries-p1so6SrMLUY/">Tim Harford's podcast, Cautionary Tales</a>.</p><p>Because of course you shouldn't take Tim at his word — The Yale study cited is here: <a href="https://www.jstor.org/stable/41511108">https://www.jstor.org/stable/41511108</a> (<a href="https://scholarship.law.cornell.edu/cgi/viewcontent.cgi?article=1818&amp;context=facpub">free pdf here</a>)</p><p>---</p><p><b>"They Saw a Protest": Cognitive Illiberalism and the Speechconduct Distinction</b></p><p>Dan M. Kahan, David A. Hoffman, Donald Braman, Danieli Evans and Jeffrey J. Rachlinski</p><p><br><strong>Abstract</strong></p><p>"Cultural cognition" refers to the unconscious influence of individuals' group commitments on their perceptions of legally consequential facts. We conducted an experiment to assess the impact of cultural cognition on perceptions of facts relevant to distinguishing constitutionally protected "speech" from unprotected "conduct." Study subjects viewed a video of a political demonstration. Half the subjects believed that the demonstrators were protesting abortion outside of an abortion clinic, and the other half that the demonstrators were protesting the military's "don't ask, don't tell" policy outside a military recruitment center. Subjects of opposing cultural outlooks who were assigned to the same experimental condition (and thus had the same belief about the nature of the protest) disagreed sharply on key "facts" — including whether the protestors obstructed and threatened pedestrians. Subjects also disagreed sharply with those who shared their cultural outlooks but who were assigned to the opposing experimental condition (and hence had a different belief about the nature of the protest). These results supported the study hypotheses about how cultural cognition would affect perceptions pertinent to the speech-conduct distinction. We discuss the significance of the results for constitutional law and liberal principles of selfgovernance generally.</p>]]>
      </content:encoded>
      <pubDate>Wed, 03 Feb 2021 13:30:41 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4b5fd6dd/7ea14b08.mp3" length="11239469" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/4Xgi-11_4Nj4Bhlh5hHgs2eih-zj66H2Ow4uKNGaYNc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ1NTA0MS8x/NjEyMzc3MDQxLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>278</itunes:duration>
      <itunes:summary>Everyone is entitled to their own opinions, not their own facts. But their opinions skew their facts.</itunes:summary>
      <itunes:subtitle>Everyone is entitled to their own opinions, not their own facts. But their opinions skew their facts.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hybrid Calisthenics</title>
      <itunes:episode>16</itunes:episode>
      <podcast:episode>16</podcast:episode>
      <itunes:title>Hybrid Calisthenics</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6f6470d1-e960-4695-92e3-edd89c1a1437</guid>
      <link>https://mixtape.swyx.io/episodes/hybrid-calisthenics</link>
      <description>
        <![CDATA[<p>Hampton is the most wholesome and motivating person on YouTube in under 1 minute!</p><p>- <a href="https://www.youtube.com/channel/UCeJFgNahi--FKs0oJyeRDEw">Hybrid Calisthenics on YouTube</a><br>- <a href="https://www.hybridcalisthenics.com/routine">Free bodyweight workout routine</a> on his site<br>- <a href="https://www.youtube.com/watch?v=0GsVJsS6474">Pushup video</a><br>- <a href="https://www.youtube.com/watch?v=yJqW3Xh253E">Elbow lever video</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Hampton is the most wholesome and motivating person on YouTube in under 1 minute!</p><p>- <a href="https://www.youtube.com/channel/UCeJFgNahi--FKs0oJyeRDEw">Hybrid Calisthenics on YouTube</a><br>- <a href="https://www.hybridcalisthenics.com/routine">Free bodyweight workout routine</a> on his site<br>- <a href="https://www.youtube.com/watch?v=0GsVJsS6474">Pushup video</a><br>- <a href="https://www.youtube.com/watch?v=yJqW3Xh253E">Elbow lever video</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 02 Feb 2021 17:40:14 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/027a5fd8/b44b3c35.mp3" length="6128377" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/pYg1vZ3uLMf105OS5HdoN8auhDcAE9oE8RL-LOAMQhk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ1Mzc4MC8x/NjEyMzAwMjQyLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>150</itunes:duration>
      <itunes:summary>Hello my friend, let's get fit and have a beautiful day!</itunes:summary>
      <itunes:subtitle>Hello my friend, let's get fit and have a beautiful day!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Everything You Hate About Clubhouse Is Why It Will Win</title>
      <itunes:episode>15</itunes:episode>
      <podcast:episode>15</podcast:episode>
      <itunes:title>Everything You Hate About Clubhouse Is Why It Will Win</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">93df9180-6ea1-45ac-a36e-8ea9d415aca3</guid>
      <link>https://mixtape.swyx.io/episodes/everything-you-hate-about-clubhouse-is-why-it-will-win</link>
      <description>
        <![CDATA[<p><em>This is the audio version of </em><a href="https://www.swyx.io/clubhouse-hate"><em>a blogpost</em></a><em> I published today. Comments on </em><a href="https://dev.to/swyx/everything-you-hate-about-clubhouse-is-why-it-will-win-3lc2"><em>Dev.to</em></a><em> and </em><a href="https://twitter.com/swyx/status/1356085476281655300?s=20"><em>Twitter</em></a><em>.</em></p><p>---</p><p>Trust me, I <em>tried</em> to make the Clubhouse bear case.</p><p>The original title of this post was "Everything Clubhouse Did Right — and Why It Will Fail Anyway". The exercise forced me to list the reasons why it wasn't worth $1 billion - why live conference calls are inferior to existing formats like podcasts and Discord.</p><p>When I was done, I went for a walk to think about it. By the time I came back, I had done a complete 180. (Note - <em>this was even before I heard about the Elon event</em>)</p><p>I <em>still</em> dislike the Clubhouse experience. I wouldn't recommend it to you. But all the reasons I dislike it are the same reasons it will work:</p><ul><li><strong>Clubhouse is exclusive</strong>. You have hoops to jump and gates to open every step of the way. It's iOS only. Invite only. Requires your phone number for no goddamn reason. And once you're through <em>all of that</em> you gain the privilege of being in the voiceless audience hoping senpai will notice your raised hand and puffed up bio.</li><li><strong>Clubhouse is ephemeral</strong>. Conversations aren't recorded. Your work doesn't compound and isn't searchable. This is <em>horrible</em> for ROI on your time as a content creator.</li><li><strong>Clubhouse is live-only</strong>. If all the convos are happening in Pacific Time and you live in Europe, tough luck. If you came in halfway and have no idea what was said, tough luck. The only way to be fully involved is to turn on mobile notifications and track scheduled chats. Causing more — not less — distraction and work for you.</li><li><strong>Clubhouse enhances existing privilege</strong>. Because automated recommendations aren't possible, Clubhouse mostly relies on a Twitter-like follow graph. To gain a following you mostly already have to be famous off-platform or well-connected to people who will bring you up on stage ("second-degree famous"). Choosing a <a href="https://www.eugenewei.com/blog/2019/2/19/status-as-a-service">Status as a Service</a> model (Twitter) over a <a href="https://www.eugenewei.com/blog/2020/8/3/tiktok-and-the-sorting-hat">Sorting Hat</a> model (TikTok) sacrifices discovery for establishment.</li><li><strong>Clubhouse is a terrible listening experience</strong>. There's no audience chat or polling. Obnoxious speakers can dominate the conversation. <a href="https://twitter.com/wongmjane/status/1355817942093496320?s=20">Trolls</a> and <a href="https://www.dailydot.com/unclick/tiffany-haddish-bullies-doctor-on-clubhouse-covid/">harassment</a> abound. You can't play at 2x or rewind an important part. Podcasts were trending towards better audio and editing, Clubhouse regresses to shitty phone mics with feedback and connection issues. Signal is scarce, noise is rampant.</li></ul><p>In my original write up I listed the many better offerings in every dimension. Want to listen to interviews with great audio and show notes? Podcasts. Want ultrascalable livestreaming? Twitch. Want livestreamed audio with recording and submitted questions? <a href="https://twitter.com/N8Elliott/status/1355203379392176131?s=20">Capiche</a>. Want to do an audio webinar? Use Zoom with the camera off. Want voice with text chat? Discord. Just want a Clubhouse clone with less friction? <a href="https://twitter.com/TwitterSpaces">Twitter Spaces</a>.</p><p>When I was done listing the alternatives, I knew I had made a mistake. They checked more boxes on a feature comparison basis. But social media doesn't work like that. I was trying to be logical in a <em>socio</em>-logical domain.</p><p>I had conclusively <em>PROVED</em>, with my big brain and fancy words, how profoundly inferior Clubhouse was. No compounding creator should prefer it, and no self respecting listener should enjoy it, compared to alternatives.</p><p>But the majority of people don't work like that:</p><ul><li>Some people are turned off by exclusivity and friction. But <em>most people</em> take it as social proof of something cool.</li><li>Some creators are turned off by ephemerality. But <em>more people</em> will start trying precisely because it's easy and doesn't matter. The Elon Musks and Vlad Tenevs of the world will be less guarded, despite clearly knowing anything they say will be recorded, because <a href="https://en.wikipedia.org/wiki/The_medium_is_the_message"><em>the medium is the message</em></a>.</li><li>Some people are turned off by demands on their time. But <em>most people</em> leave mobile notifications on and the live nature of chats creates some of the most urgent notifications you'll get on your phone, second only to a call from your mother. The synchronicity creates an <em>event</em> — a clear Before and After where you can excitedly gossip and feel superior to people out of the loop. This is a rarity in an everything-async world.</li><li>Some people are turned off by stacked decks. But <em>most people</em> just want to follow celebrities and experts and aren't interested in the challenging, messy work of finding people on the way up.</li><li>Some people are turned off by the listening experience. But Clubhouse is <a href="https://www.swyx.io/good-enough/">Good Enough</a>, especially if content is created sooner and in bigger quantity than available anywhere else.</li></ul><p>Clubhouse should've died <a href="https://www.theverge.com/interface/2020/7/8/21316172/clubhouse-content-moderation-taylor-lorenz-harassment-abuse">in July when the VC and Media abuse cases erupted</a>. Instead it came back stronger than ever, standing at <a href="https://web.archive.org/web/20210131175202/https://www.businessinsider.com/why-the-hype-about-1-billion-clubhouse-not-so-crazy-2021-1">2 million weekly active users</a>. <strong>If any of these negatives mattered</strong>, the app should have seen extreme churn. Instead, <a href="https://a16z.com/2021/01/24/investing-in-clubhouse/">Andrew Chen</a>, <a href="https://twitter.com/rrhoover/status/1353393250552270850">Ryan Hoover</a>, and <a href="https://twitter.com/shl/status/1353406140495798272">Sahil Lavingia</a> — who do this for a living and have insider knowledge of metrics — value it above $1 billion dollars, six months after it was <a href="https://www.forbes.com/sites/alexkonrad/2020/05/15/andreessen-horowitz-wins-vc-sweepstakes-to-back-clubhouse-voice-app/?sh=5b8466d56f2a">valued at $100 million</a>.</p><p><strong>People. Aren't. Churning.</strong> No matter how much you may hate the app — usage is going <em>up</em>. This is scary and worth taking note. Clubhouse is already showing signs of successful expansion in Asia (read: non-English Clubhouses).</p><p>Instagram had 30 million MAUs when Facebook bought it for $1 billion. Whatsapp had 450m for $19 billion. By Whatsapp metrics, Clubhouse is wildly overvalued (lets say it has 10m MAU right now). But audio isn't text. <a href="https://alexdanco.com/2019/10/17/the-audio-revolution/">Alex Danco says</a> that texting is a cold medium, while audio is the hottest medium of all. He was mildly wrong — podcasting is still kinda lukewarm — but <strong><em>live, ephemeral</em></strong> audio is so hot you will literally drop everything and stay up late and ignore your partner to go listen to Elon.</p><p>Worse is better. The exact reasons you hate Clubhouse — the kind of thing that drives you to read an article like this to the end — are the exact same reasons it is going to win.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><em>This is the audio version of </em><a href="https://www.swyx.io/clubhouse-hate"><em>a blogpost</em></a><em> I published today. Comments on </em><a href="https://dev.to/swyx/everything-you-hate-about-clubhouse-is-why-it-will-win-3lc2"><em>Dev.to</em></a><em> and </em><a href="https://twitter.com/swyx/status/1356085476281655300?s=20"><em>Twitter</em></a><em>.</em></p><p>---</p><p>Trust me, I <em>tried</em> to make the Clubhouse bear case.</p><p>The original title of this post was "Everything Clubhouse Did Right — and Why It Will Fail Anyway". The exercise forced me to list the reasons why it wasn't worth $1 billion - why live conference calls are inferior to existing formats like podcasts and Discord.</p><p>When I was done, I went for a walk to think about it. By the time I came back, I had done a complete 180. (Note - <em>this was even before I heard about the Elon event</em>)</p><p>I <em>still</em> dislike the Clubhouse experience. I wouldn't recommend it to you. But all the reasons I dislike it are the same reasons it will work:</p><ul><li><strong>Clubhouse is exclusive</strong>. You have hoops to jump and gates to open every step of the way. It's iOS only. Invite only. Requires your phone number for no goddamn reason. And once you're through <em>all of that</em> you gain the privilege of being in the voiceless audience hoping senpai will notice your raised hand and puffed up bio.</li><li><strong>Clubhouse is ephemeral</strong>. Conversations aren't recorded. Your work doesn't compound and isn't searchable. This is <em>horrible</em> for ROI on your time as a content creator.</li><li><strong>Clubhouse is live-only</strong>. If all the convos are happening in Pacific Time and you live in Europe, tough luck. If you came in halfway and have no idea what was said, tough luck. The only way to be fully involved is to turn on mobile notifications and track scheduled chats. Causing more — not less — distraction and work for you.</li><li><strong>Clubhouse enhances existing privilege</strong>. Because automated recommendations aren't possible, Clubhouse mostly relies on a Twitter-like follow graph. To gain a following you mostly already have to be famous off-platform or well-connected to people who will bring you up on stage ("second-degree famous"). Choosing a <a href="https://www.eugenewei.com/blog/2019/2/19/status-as-a-service">Status as a Service</a> model (Twitter) over a <a href="https://www.eugenewei.com/blog/2020/8/3/tiktok-and-the-sorting-hat">Sorting Hat</a> model (TikTok) sacrifices discovery for establishment.</li><li><strong>Clubhouse is a terrible listening experience</strong>. There's no audience chat or polling. Obnoxious speakers can dominate the conversation. <a href="https://twitter.com/wongmjane/status/1355817942093496320?s=20">Trolls</a> and <a href="https://www.dailydot.com/unclick/tiffany-haddish-bullies-doctor-on-clubhouse-covid/">harassment</a> abound. You can't play at 2x or rewind an important part. Podcasts were trending towards better audio and editing, Clubhouse regresses to shitty phone mics with feedback and connection issues. Signal is scarce, noise is rampant.</li></ul><p>In my original write up I listed the many better offerings in every dimension. Want to listen to interviews with great audio and show notes? Podcasts. Want ultrascalable livestreaming? Twitch. Want livestreamed audio with recording and submitted questions? <a href="https://twitter.com/N8Elliott/status/1355203379392176131?s=20">Capiche</a>. Want to do an audio webinar? Use Zoom with the camera off. Want voice with text chat? Discord. Just want a Clubhouse clone with less friction? <a href="https://twitter.com/TwitterSpaces">Twitter Spaces</a>.</p><p>When I was done listing the alternatives, I knew I had made a mistake. They checked more boxes on a feature comparison basis. But social media doesn't work like that. I was trying to be logical in a <em>socio</em>-logical domain.</p><p>I had conclusively <em>PROVED</em>, with my big brain and fancy words, how profoundly inferior Clubhouse was. No compounding creator should prefer it, and no self respecting listener should enjoy it, compared to alternatives.</p><p>But the majority of people don't work like that:</p><ul><li>Some people are turned off by exclusivity and friction. But <em>most people</em> take it as social proof of something cool.</li><li>Some creators are turned off by ephemerality. But <em>more people</em> will start trying precisely because it's easy and doesn't matter. The Elon Musks and Vlad Tenevs of the world will be less guarded, despite clearly knowing anything they say will be recorded, because <a href="https://en.wikipedia.org/wiki/The_medium_is_the_message"><em>the medium is the message</em></a>.</li><li>Some people are turned off by demands on their time. But <em>most people</em> leave mobile notifications on and the live nature of chats creates some of the most urgent notifications you'll get on your phone, second only to a call from your mother. The synchronicity creates an <em>event</em> — a clear Before and After where you can excitedly gossip and feel superior to people out of the loop. This is a rarity in an everything-async world.</li><li>Some people are turned off by stacked decks. But <em>most people</em> just want to follow celebrities and experts and aren't interested in the challenging, messy work of finding people on the way up.</li><li>Some people are turned off by the listening experience. But Clubhouse is <a href="https://www.swyx.io/good-enough/">Good Enough</a>, especially if content is created sooner and in bigger quantity than available anywhere else.</li></ul><p>Clubhouse should've died <a href="https://www.theverge.com/interface/2020/7/8/21316172/clubhouse-content-moderation-taylor-lorenz-harassment-abuse">in July when the VC and Media abuse cases erupted</a>. Instead it came back stronger than ever, standing at <a href="https://web.archive.org/web/20210131175202/https://www.businessinsider.com/why-the-hype-about-1-billion-clubhouse-not-so-crazy-2021-1">2 million weekly active users</a>. <strong>If any of these negatives mattered</strong>, the app should have seen extreme churn. Instead, <a href="https://a16z.com/2021/01/24/investing-in-clubhouse/">Andrew Chen</a>, <a href="https://twitter.com/rrhoover/status/1353393250552270850">Ryan Hoover</a>, and <a href="https://twitter.com/shl/status/1353406140495798272">Sahil Lavingia</a> — who do this for a living and have insider knowledge of metrics — value it above $1 billion dollars, six months after it was <a href="https://www.forbes.com/sites/alexkonrad/2020/05/15/andreessen-horowitz-wins-vc-sweepstakes-to-back-clubhouse-voice-app/?sh=5b8466d56f2a">valued at $100 million</a>.</p><p><strong>People. Aren't. Churning.</strong> No matter how much you may hate the app — usage is going <em>up</em>. This is scary and worth taking note. Clubhouse is already showing signs of successful expansion in Asia (read: non-English Clubhouses).</p><p>Instagram had 30 million MAUs when Facebook bought it for $1 billion. Whatsapp had 450m for $19 billion. By Whatsapp metrics, Clubhouse is wildly overvalued (lets say it has 10m MAU right now). But audio isn't text. <a href="https://alexdanco.com/2019/10/17/the-audio-revolution/">Alex Danco says</a> that texting is a cold medium, while audio is the hottest medium of all. He was mildly wrong — podcasting is still kinda lukewarm — but <strong><em>live, ephemeral</em></strong> audio is so hot you will literally drop everything and stay up late and ignore your partner to go listen to Elon.</p><p>Worse is better. The exact reasons you hate Clubhouse — the kind of thing that drives you to read an article like this to the end — are the exact same reasons it is going to win.</p>]]>
      </content:encoded>
      <pubDate>Mon, 01 Feb 2021 16:55:41 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/6719542d/7a4f3963.mp3" length="12771765" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/Scry7vlu23TRfG7sFD91PT-ZEJuvGqstNvA9eQAxGT0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ1MzA2NS8x/NjEyMjE2NTQxLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>318</itunes:duration>
      <itunes:summary>Understanding new social media is a *sociological* exercise, not a logical one.</itunes:summary>
      <itunes:subtitle>Understanding new social media is a *sociological* exercise, not a logical one.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Take Back Your Life From YouTube</title>
      <itunes:episode>13</itunes:episode>
      <podcast:episode>13</podcast:episode>
      <itunes:title>Take Back Your Life From YouTube</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ba0eeb35-f9d4-446c-afde-6bbcdb975613</guid>
      <link>https://mixtape.swyx.io/episodes/take-back-your-life-from-youtube</link>
      <description>
        <![CDATA[<p>A great tip I learned from <a href="https://www.calnewport.com/podcast/">Cal Newport's Podcast</a>, Episode 66, which I highly recommend.</p><p>- Distraction Free <a href="https://chrome.google.com/webstore/detail/df-tube-distraction-free/mjdepdfccjgcndkmemponafgioodelna/related?hl=en">YouTube Chrome Extension</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>A great tip I learned from <a href="https://www.calnewport.com/podcast/">Cal Newport's Podcast</a>, Episode 66, which I highly recommend.</p><p>- Distraction Free <a href="https://chrome.google.com/webstore/detail/df-tube-distraction-free/mjdepdfccjgcndkmemponafgioodelna/related?hl=en">YouTube Chrome Extension</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 29 Jan 2021 13:22:32 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/0a9bad52/32c175db.mp3" length="11597371" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>288</itunes:duration>
      <itunes:summary>YouTube is a library of videos, not entertainment TV.</itunes:summary>
      <itunes:subtitle>YouTube is a library of videos, not entertainment TV.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Jack Conte</title>
      <itunes:episode>12</itunes:episode>
      <podcast:episode>12</podcast:episode>
      <itunes:title>Jack Conte</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c691c269-8719-488a-b1f5-ba8357923b7c</guid>
      <link>https://mixtape.swyx.io/episodes/jack-conte</link>
      <description>
        <![CDATA[<p>CEO of Patreon, and a damn good musician. Inspiration of the day!</p><p>- Jack Conte TED Talk - <a href="https://www.ted.com/talks/jack_conte_how_artists_can_finally_get_paid_in_the_digital_age">How Artists can Finally Get Paid</a><br>- <a href="https://www.youtube.com/watch?v=XYeuvbhKy4I">Scary Pockets YouTube Channel </a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>CEO of Patreon, and a damn good musician. Inspiration of the day!</p><p>- Jack Conte TED Talk - <a href="https://www.ted.com/talks/jack_conte_how_artists_can_finally_get_paid_in_the_digital_age">How Artists can Finally Get Paid</a><br>- <a href="https://www.youtube.com/watch?v=XYeuvbhKy4I">Scary Pockets YouTube Channel </a></p>]]>
      </content:encoded>
      <pubDate>Thu, 28 Jan 2021 13:39:40 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/4f27bbce/fed2ebe4.mp3" length="11267588" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>280</itunes:duration>
      <itunes:summary>CEO of Patreon, and a damn good musician. Inspiration of the day!</itunes:summary>
      <itunes:subtitle>CEO of Patreon, and a damn good musician. Inspiration of the day!</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Digital Scarcity (Explicit)</title>
      <itunes:episode>11</itunes:episode>
      <podcast:episode>11</podcast:episode>
      <itunes:title>Digital Scarcity (Explicit)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f13da327-d2d4-46d2-bc05-6c2c43d9e27f</guid>
      <link>https://mixtape.swyx.io/episodes/digital-scarcity-explicit</link>
      <description>
        <![CDATA[<p>Beeple made one piece of digital art a day for 10 years. He had never been directly paid for this work before. In one weekend, he auctioned it off for $3.5 million. How?</p><p>The direct answer is Non-Fungible Tokens (NFTs) on Nifty Gateway.</p><p>The general answer is that blockchains create digital scarcity. Naval explains.</p><p>Sources:</p><p>- <a href="https://unchainedpodcast.com/beeple-on-how-and-why-he-raked-in-3-5-million/">Beeple on Unchained podcast</a><br>- <a href="https://tim.blog/2020/10/15/naval-transcript/">Naval on Tim Ferris podcast</a><br>- <a href="https://www.schoolofmotion.com/blog/beeple-interview">Beeple on School of Motion podcast</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Beeple made one piece of digital art a day for 10 years. He had never been directly paid for this work before. In one weekend, he auctioned it off for $3.5 million. How?</p><p>The direct answer is Non-Fungible Tokens (NFTs) on Nifty Gateway.</p><p>The general answer is that blockchains create digital scarcity. Naval explains.</p><p>Sources:</p><p>- <a href="https://unchainedpodcast.com/beeple-on-how-and-why-he-raked-in-3-5-million/">Beeple on Unchained podcast</a><br>- <a href="https://tim.blog/2020/10/15/naval-transcript/">Naval on Tim Ferris podcast</a><br>- <a href="https://www.schoolofmotion.com/blog/beeple-interview">Beeple on School of Motion podcast</a></p>]]>
      </content:encoded>
      <pubDate>Wed, 27 Jan 2021 11:19:44 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/bf7efe79/09c67220.mp3" length="12463207" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/sVZNhZ8nOv5uwgS5zOz5yf9e2uddP6ZVumMDjZ0TW7U/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ0OTQzNi8x/NjExNzY0Mzg0LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>309</itunes:duration>
      <itunes:summary>Blockchains enable digital scarcity. This is enabling new business models, just as digital abundance did before it. (Explicit, because beeple likes swearing)</itunes:summary>
      <itunes:subtitle>Blockchains enable digital scarcity. This is enabling new business models, just as digital abundance did before it. (Explicit, because beeple likes swearing)</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>Yes</itunes:explicit>
    </item>
    <item>
      <title>The Yes Ladder</title>
      <itunes:episode>10</itunes:episode>
      <podcast:episode>10</podcast:episode>
      <itunes:title>The Yes Ladder</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6e4c98ab-f223-480e-842e-730f2c51681a</guid>
      <link>https://mixtape.swyx.io/episodes/the-yes-ladder</link>
      <description>
        <![CDATA[<p><strong>The Yes Ladder</strong> is a technique for getting people to agree to something they wouldn't agree to if asked outright. You do it by asking a series of questions, all of which a normal person would say "yes" to. The questions increase in scope as you go, and the sheer momentum of saying "yes" after "yes" gets you to say the final "yes" to the biggest ask at the end.</p><p>This exploits a few principles:</p><p>- The frog in boiling water effect<br>- <a href="https://alyjuma.medium.com/the-6-principles-of-influence-how-to-master-persuasion-2f8c581da38b">Cialdini's Consistency principle</a><br>- Priming, aka <a href="https://qz.com/797462/the-art-of-persuasion-a-psychologist-has-honed-a-subliminal-tactic-to-get-what-you-want-before-you-asked-for-it/">Pre-suasion</a></p><p>Cold open is from <a href="https://www.youtube.com/watch?v=G0ZZJXw4MTA&amp;feature=youtu.be">Yes Prime Minister</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><strong>The Yes Ladder</strong> is a technique for getting people to agree to something they wouldn't agree to if asked outright. You do it by asking a series of questions, all of which a normal person would say "yes" to. The questions increase in scope as you go, and the sheer momentum of saying "yes" after "yes" gets you to say the final "yes" to the biggest ask at the end.</p><p>This exploits a few principles:</p><p>- The frog in boiling water effect<br>- <a href="https://alyjuma.medium.com/the-6-principles-of-influence-how-to-master-persuasion-2f8c581da38b">Cialdini's Consistency principle</a><br>- Priming, aka <a href="https://qz.com/797462/the-art-of-persuasion-a-psychologist-has-honed-a-subliminal-tactic-to-get-what-you-want-before-you-asked-for-it/">Pre-suasion</a></p><p>Cold open is from <a href="https://www.youtube.com/watch?v=G0ZZJXw4MTA&amp;feature=youtu.be">Yes Prime Minister</a></p>]]>
      </content:encoded>
      <pubDate>Tue, 26 Jan 2021 09:00:00 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/1723a8ad/1c7a37b7.mp3" length="10195368" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>253</itunes:duration>
      <itunes:summary>A classic compliance (sales) technique that everyone should know about.</itunes:summary>
      <itunes:subtitle>A classic compliance (sales) technique that everyone should know about.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Quality vs Consistency</title>
      <itunes:episode>9</itunes:episode>
      <podcast:episode>9</podcast:episode>
      <itunes:title>Quality vs Consistency</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3b7b3945-e1dc-4906-8837-5bfee2e26f9f</guid>
      <link>https://mixtape.swyx.io/episodes/quality-vs-consistency-creative-elements-podcast</link>
      <description>
        <![CDATA[<p>Two solutions for the consistency vs quality debate: <strong>cut scope</strong>, and <strong>start with consistency</strong>.</p><p>You can <a href="https://www.swyx.io/quality-vs-consistency">read the related blogpost with visuals here</a>.</p><p>All clips are from the excellent <a href="https://jayclouse.com/podcast/">Creative Elements podcast</a> by Jay Clouse, which I have been enjoying greatly. The three episodes we reference:</p><p>- #37: <a href="https://jayclouse.com/podcast/ali-abdaal/">Ali Abdaal</a><br>- #41: <a href="https://jayclouse.com/podcast/tim-urban/">Tim Urban</a><br>- #2: <a href="https://jayclouse.com/podcast/james-clear/">James Clear</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Two solutions for the consistency vs quality debate: <strong>cut scope</strong>, and <strong>start with consistency</strong>.</p><p>You can <a href="https://www.swyx.io/quality-vs-consistency">read the related blogpost with visuals here</a>.</p><p>All clips are from the excellent <a href="https://jayclouse.com/podcast/">Creative Elements podcast</a> by Jay Clouse, which I have been enjoying greatly. The three episodes we reference:</p><p>- #37: <a href="https://jayclouse.com/podcast/ali-abdaal/">Ali Abdaal</a><br>- #41: <a href="https://jayclouse.com/podcast/tim-urban/">Tim Urban</a><br>- #2: <a href="https://jayclouse.com/podcast/james-clear/">James Clear</a></p>]]>
      </content:encoded>
      <pubDate>Mon, 25 Jan 2021 13:43:20 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/bad711bd/eaa5ca16.mp3" length="12695803" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/0tjc_uQGfD1ALUkwgH8nOIIiXx0q2-UIKGfQ4mgyrzA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ0NjM3OS8x/NjExNjAwMjAwLWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>316</itunes:duration>
      <itunes:summary>Should you pump out content on a regular schedule or only put out quality work? We now have an answer, from Ali Abdaal, Tim Urban, and James Clear.</itunes:summary>
      <itunes:subtitle>Should you pump out content on a regular schedule or only put out quality work? We now have an answer, from Ali Abdaal, Tim Urban, and James Clear.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>[Weekend Drop] Swyx on FSJam Podcast</title>
      <itunes:episode>8</itunes:episode>
      <podcast:episode>8</podcast:episode>
      <itunes:title>[Weekend Drop] Swyx on FSJam Podcast</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9c31c867-584a-4714-9db2-686d5a8336ba</guid>
      <link>https://mixtape.swyx.io/episodes/weekend-drop-swyx-on-fsjam-podcast</link>
      <description>
        <![CDATA[<p>ICYMI, I was on the <a href="https://twitter.com/FSJamorg">@FSJamorg</a> podcast recently talking about AWS Amplify, Jamstack vs containers vs <a href="https://fab.dev/">Frontend Application Bundles</a>, <a href="https://github.com/netlify/build-image">Netlify's Docker Image</a>, Tanner Linsley's <a href="https://tanstack.com/">Tanstack</a>, and <strong>Abstracting over REST</strong>! </p><p>Don't forget <a href="https://twitter.com/ajcwebdev/status/1351065500739104771">Anthony's recap of the podcast as well</a> - he clearly put a metric TON of effort into this!</p><p>I also touch upon prior blogposts:</p><p>- <a href="https://www.swyx.io/cloud-distros/">Cloud Distros</a><br>- <a href="https://swyx.io/js-third-age">the Third Age of JS</a><br>- <a href="https://www.swyx.io/LIP">Learning in Public</a><br>- <a href="https://www.swyx.io/amplify-serverless-containers/">You Can Run Containers on AWS Amplify Now</a><br>- <a href="https://www.swyx.io/svelte-amplify-datastore">Optimistic, Offline-First Apps with Svelte and Amplify DataStore</a></p><p>Really well edited and the hosts clearly prepared well so I am proud to share this one with you!</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>ICYMI, I was on the <a href="https://twitter.com/FSJamorg">@FSJamorg</a> podcast recently talking about AWS Amplify, Jamstack vs containers vs <a href="https://fab.dev/">Frontend Application Bundles</a>, <a href="https://github.com/netlify/build-image">Netlify's Docker Image</a>, Tanner Linsley's <a href="https://tanstack.com/">Tanstack</a>, and <strong>Abstracting over REST</strong>! </p><p>Don't forget <a href="https://twitter.com/ajcwebdev/status/1351065500739104771">Anthony's recap of the podcast as well</a> - he clearly put a metric TON of effort into this!</p><p>I also touch upon prior blogposts:</p><p>- <a href="https://www.swyx.io/cloud-distros/">Cloud Distros</a><br>- <a href="https://swyx.io/js-third-age">the Third Age of JS</a><br>- <a href="https://www.swyx.io/LIP">Learning in Public</a><br>- <a href="https://www.swyx.io/amplify-serverless-containers/">You Can Run Containers on AWS Amplify Now</a><br>- <a href="https://www.swyx.io/svelte-amplify-datastore">Optimistic, Offline-First Apps with Svelte and Amplify DataStore</a></p><p>Really well edited and the hosts clearly prepared well so I am proud to share this one with you!</p>]]>
      </content:encoded>
      <pubDate>Sat, 23 Jan 2021 16:52:38 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3e5803a4/263eeaa3.mp3" length="92505626" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>2311</itunes:duration>
      <itunes:summary>Swyx on FSJam Podcast with Anthony Campolo and Chris Burns</itunes:summary>
      <itunes:subtitle>Swyx on FSJam Podcast with Anthony Campolo and Chris Burns</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>World War Z Review (Explicit!)</title>
      <itunes:episode>7</itunes:episode>
      <podcast:episode>7</podcast:episode>
      <itunes:title>World War Z Review (Explicit!)</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">23ef0b29-b062-4b72-803a-e8c473b28b81</guid>
      <link>https://mixtape.swyx.io/episodes/world-war-z</link>
      <description>
        <![CDATA[<p>Some highlights from World War Z.</p><p>- <a href="https://worldwarz.fandom.com/wiki/Jurgen_Warmbrunn%27s_1st_Interview">The Israeli 10th man</a><br>- <a href="https://worldwarz.fandom.com/wiki/Sardar_Khan%27s_Interview">General Raj Singh</a><br>- <a href="https://worldwarz.fandom.com/wiki/Maria_Zhuganova%27s_1st_Interview">The Russian Decimation</a><br>- <a href="https://worldwarz.fandom.com/wiki/Breckenridge_%22Breck%22_Scott%27s_Interview">The Fake Vaccine</a><br>- <a href="https://worldwarz.fandom.com/wiki/Christina_Eliopolis%27_Interview">The Crashlanded Pilot</a><br>- <a href="https://worldwarz.fandom.com/wiki/Todd_Wainio%27s_1st_Interview">The Battle of Yonkers</a></p><p><strong>Read &amp; Listen</strong></p><p>- <a href="https://t.co/6OLCEKSevu?amp=1">World War Z Official Audiobook on Audible</a><br>- <a href="https://www.youtube.com/playlist?list=PLdbYKnu2SxT-_3IldyEbIekXG5UofxPn0">World War Z (unofficial) on YouTube</a><br>- <a href="https://worldwarz.fandom.com/wiki/List_of_World_War_Z_Interviews">World War Z Chapter-by-chapter Wiki</a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Some highlights from World War Z.</p><p>- <a href="https://worldwarz.fandom.com/wiki/Jurgen_Warmbrunn%27s_1st_Interview">The Israeli 10th man</a><br>- <a href="https://worldwarz.fandom.com/wiki/Sardar_Khan%27s_Interview">General Raj Singh</a><br>- <a href="https://worldwarz.fandom.com/wiki/Maria_Zhuganova%27s_1st_Interview">The Russian Decimation</a><br>- <a href="https://worldwarz.fandom.com/wiki/Breckenridge_%22Breck%22_Scott%27s_Interview">The Fake Vaccine</a><br>- <a href="https://worldwarz.fandom.com/wiki/Christina_Eliopolis%27_Interview">The Crashlanded Pilot</a><br>- <a href="https://worldwarz.fandom.com/wiki/Todd_Wainio%27s_1st_Interview">The Battle of Yonkers</a></p><p><strong>Read &amp; Listen</strong></p><p>- <a href="https://t.co/6OLCEKSevu?amp=1">World War Z Official Audiobook on Audible</a><br>- <a href="https://www.youtube.com/playlist?list=PLdbYKnu2SxT-_3IldyEbIekXG5UofxPn0">World War Z (unofficial) on YouTube</a><br>- <a href="https://worldwarz.fandom.com/wiki/List_of_World_War_Z_Interviews">World War Z Chapter-by-chapter Wiki</a></p>]]>
      </content:encoded>
      <pubDate>Fri, 22 Jan 2021 15:36:58 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/3844d3d6/8f64a346.mp3" length="12215102" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>304</itunes:duration>
      <itunes:summary>Zombies and the world in chaos. An oral history. (Explicit warning!)</itunes:summary>
      <itunes:subtitle>Zombies and the world in chaos. An oral history. (Explicit warning!)</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>Yes</itunes:explicit>
    </item>
    <item>
      <title>The Rosenhan Experiment</title>
      <itunes:episode>6</itunes:episode>
      <podcast:episode>6</podcast:episode>
      <itunes:title>The Rosenhan Experiment</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">e60568a3-b2ec-4645-988e-492066d3829a</guid>
      <link>https://mixtape.swyx.io/episodes/the-rosenhan-experiment</link>
      <description>
        <![CDATA[<p>How well can we diagnose mental illness? A landmark case from the 1970's.</p><p>- Cold Intro is from <a href="https://www.youtube.com/watch?v=0rR9IaXH1M0">Jim Jeffries Gun Rant</a> (highly recommend)<br>- <a href="https://en.wikipedia.org/wiki/Rosenhan_experiment">The Rosenhan Experiment (Wikipedia)</a><br>- <a href="https://www.reddit.com/r/todayilearned/comments/5ow6ev/til_a_study_sent_12_fake_patients_to_psychiatric/">My Reddit Submission</a></p><p>Interesting Angles:</p><ul><li>Entrapment</li><li><a href="https://en.wikipedia.org/wiki/Diagnostic_and_Statistical_Manual_of_Mental_Disorders">Diagnostic and Statistical Manual of Mental Disorders - DSM-V</a></li><li>Deinstitutionalization</li><li>Other patients</li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>How well can we diagnose mental illness? A landmark case from the 1970's.</p><p>- Cold Intro is from <a href="https://www.youtube.com/watch?v=0rR9IaXH1M0">Jim Jeffries Gun Rant</a> (highly recommend)<br>- <a href="https://en.wikipedia.org/wiki/Rosenhan_experiment">The Rosenhan Experiment (Wikipedia)</a><br>- <a href="https://www.reddit.com/r/todayilearned/comments/5ow6ev/til_a_study_sent_12_fake_patients_to_psychiatric/">My Reddit Submission</a></p><p>Interesting Angles:</p><ul><li>Entrapment</li><li><a href="https://en.wikipedia.org/wiki/Diagnostic_and_Statistical_Manual_of_Mental_Disorders">Diagnostic and Statistical Manual of Mental Disorders - DSM-V</a></li><li>Deinstitutionalization</li><li>Other patients</li></ul>]]>
      </content:encoded>
      <pubDate>Thu, 21 Jan 2021 14:52:23 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/9f3f832f/8a8e5310.mp3" length="11994617" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>298</itunes:duration>
      <itunes:summary>Who's to say you're not crazy?</itunes:summary>
      <itunes:subtitle>Who's to say you're not crazy?</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Meta-Creator Ceiling</title>
      <itunes:episode>5</itunes:episode>
      <podcast:episode>5</podcast:episode>
      <itunes:title>The Meta-Creator Ceiling</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4dd909b2-12cd-411c-93f2-fd1a96a0d15a</guid>
      <link>https://mixtape.swyx.io/episodes/the-meta-creator-ceiling</link>
      <description>
        <![CDATA[<p><b><a href="https://www.swyx.io/meta-creator-ceiling/">The Meta-Creator Ceiling</a></b></p><p><br>How many people should be teaching people how to succeed instead of just succeeding in their own way?</p><p><br>As independent creators carve out a new career path for themselves, I suspect that some are unintentionally picking a path that limits their growth and robs the world of their true potential.</p><p><br>This theory was triggered by this Hunter Walk tweet:</p><p><br>Of course it is too reductive to reduce pluripotent people to "A players" and "B players". And of course this is nowhere near as bad as the real-life "<a href="https://en.wikipedia.org/wiki/Glass_ceiling">glass ceiling</a>" or a "<a href="https://en.wikipedia.org/wiki/Bamboo_ceiling">bamboo ceiling</a>" in normal careers, where a certain set of the workforce is unable to progress by sheer fact of <em>who they are</em>. That is obviously despicable and is a far more important societal issue.</p><p><br>But the meta-creator ceiling is interesting to me because it is a path that new creators <strong>follow by choice,</strong> yet <em>without being aware of it's limitations</em> because nobody is incentivized to warn them. Perhaps because it is an easier game than others, or perhaps because of hype and marketing.</p><p><br>No judgment — I of all people know that there are many ways to avoid asking what it is I really want to do with my life.</p><p><br>Perhaps some definitions are in order: A "Meta-Creator" is someone who creates content about creating, instead of just creating.</p><p><br>The temptation toward being a Meta-Creator is extremely high. There are three paths:</p><ul><li><strong>The A-B-C Loop</strong>: People want success porn. They are oblivious to the <a href="https://medium.com/@coffeeandjunk/cognitive-bias-narrative-fallacy-9cff93a597b2">narrative fallacy</a> and ignore luck and complicating details. Your success creating success porn gains you access to more successful people who are only too happy to let you write their hagiography. You can spend an entire career mythologizing successful people, living a life of a bard rather than a hero.</li><li><strong>The Creator Strange Loop:</strong> To <a href="https://twitter.com/philip_kiely/status/1349361401316446211?s=20">quote the always-brilliant Philip Kiely</a>: "First you do X, then you make content about doing X, then you make content about that content... One day you realize you haven't done X for six months. And there is only so much room for content at the highest levels of abstraction." Every single step makes logical sense because you have credibility from having just done the thing. Yet after a few steps you look back and you have wandered far from your original interests.</li><li><strong>The Audience-Building Loop:</strong> The natural end game of the current <strong>Audience-First</strong> and <strong>Build in Public</strong> memes is that you naturally attract an audience of wannabe builders. There are only so many topics they want to buy, and so many things to incestuously sell to each other. The successful cohorts will be supported by the far bigger unsuccessful ones in a self-organizing pyramid scheme.</li></ul><p><br>To be extremely clear: You can be enormously successful and happy being a Meta-Creator, and bring success and happiness to millions, and that is no small feat. I enjoy Tim Ferris' podcasts and Tren Griffin's blogposts. No judgment if that's your thing. The economics make sense too — in a gold rush, go mine a bit of gold, then sell the shovel you used because it is proven to work.</p><p><br>But, one, you may have a lower chance of success pursuing this path than others, because it is both available to everyone and zero-sum.</p><p><br>But I write for reason two: the sneaking suspicion that <em>even if you win</em> and are top of the heap at the Meta-Creator game, you are still limiting yourself from what you could be doing with your life. What the people you <em>actually</em> look up to are doing with theirs. What the world could be benefiting from if the greatest minds of our generation just applied themselves to other problems than "How to Crush it on Twitter" or "How to Get A Million Subscribers on YouTube" or the 3923rd "How Warren Buffett and Charlie Munger Think" blogpost.</p><p><br>Smart, capable people like you and I can often approach life with more ambition than direction. We want success more than we want to solve problems. I think the way to approach the question of "what do I do to be successful", may be to flip it on its head:</p><p><br>Assume you will be successful at whatever game you play. <strong>Are you playing a game you want to win?<br></strong><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p><b><a href="https://www.swyx.io/meta-creator-ceiling/">The Meta-Creator Ceiling</a></b></p><p><br>How many people should be teaching people how to succeed instead of just succeeding in their own way?</p><p><br>As independent creators carve out a new career path for themselves, I suspect that some are unintentionally picking a path that limits their growth and robs the world of their true potential.</p><p><br>This theory was triggered by this Hunter Walk tweet:</p><p><br>Of course it is too reductive to reduce pluripotent people to "A players" and "B players". And of course this is nowhere near as bad as the real-life "<a href="https://en.wikipedia.org/wiki/Glass_ceiling">glass ceiling</a>" or a "<a href="https://en.wikipedia.org/wiki/Bamboo_ceiling">bamboo ceiling</a>" in normal careers, where a certain set of the workforce is unable to progress by sheer fact of <em>who they are</em>. That is obviously despicable and is a far more important societal issue.</p><p><br>But the meta-creator ceiling is interesting to me because it is a path that new creators <strong>follow by choice,</strong> yet <em>without being aware of it's limitations</em> because nobody is incentivized to warn them. Perhaps because it is an easier game than others, or perhaps because of hype and marketing.</p><p><br>No judgment — I of all people know that there are many ways to avoid asking what it is I really want to do with my life.</p><p><br>Perhaps some definitions are in order: A "Meta-Creator" is someone who creates content about creating, instead of just creating.</p><p><br>The temptation toward being a Meta-Creator is extremely high. There are three paths:</p><ul><li><strong>The A-B-C Loop</strong>: People want success porn. They are oblivious to the <a href="https://medium.com/@coffeeandjunk/cognitive-bias-narrative-fallacy-9cff93a597b2">narrative fallacy</a> and ignore luck and complicating details. Your success creating success porn gains you access to more successful people who are only too happy to let you write their hagiography. You can spend an entire career mythologizing successful people, living a life of a bard rather than a hero.</li><li><strong>The Creator Strange Loop:</strong> To <a href="https://twitter.com/philip_kiely/status/1349361401316446211?s=20">quote the always-brilliant Philip Kiely</a>: "First you do X, then you make content about doing X, then you make content about that content... One day you realize you haven't done X for six months. And there is only so much room for content at the highest levels of abstraction." Every single step makes logical sense because you have credibility from having just done the thing. Yet after a few steps you look back and you have wandered far from your original interests.</li><li><strong>The Audience-Building Loop:</strong> The natural end game of the current <strong>Audience-First</strong> and <strong>Build in Public</strong> memes is that you naturally attract an audience of wannabe builders. There are only so many topics they want to buy, and so many things to incestuously sell to each other. The successful cohorts will be supported by the far bigger unsuccessful ones in a self-organizing pyramid scheme.</li></ul><p><br>To be extremely clear: You can be enormously successful and happy being a Meta-Creator, and bring success and happiness to millions, and that is no small feat. I enjoy Tim Ferris' podcasts and Tren Griffin's blogposts. No judgment if that's your thing. The economics make sense too — in a gold rush, go mine a bit of gold, then sell the shovel you used because it is proven to work.</p><p><br>But, one, you may have a lower chance of success pursuing this path than others, because it is both available to everyone and zero-sum.</p><p><br>But I write for reason two: the sneaking suspicion that <em>even if you win</em> and are top of the heap at the Meta-Creator game, you are still limiting yourself from what you could be doing with your life. What the people you <em>actually</em> look up to are doing with theirs. What the world could be benefiting from if the greatest minds of our generation just applied themselves to other problems than "How to Crush it on Twitter" or "How to Get A Million Subscribers on YouTube" or the 3923rd "How Warren Buffett and Charlie Munger Think" blogpost.</p><p><br>Smart, capable people like you and I can often approach life with more ambition than direction. We want success more than we want to solve problems. I think the way to approach the question of "what do I do to be successful", may be to flip it on its head:</p><p><br>Assume you will be successful at whatever game you play. <strong>Are you playing a game you want to win?<br></strong><br></p>]]>
      </content:encoded>
      <pubDate>Wed, 20 Jan 2021 12:50:42 -0500</pubDate>
      <author>Swyx</author>
      <enclosure url="https://2.gum.fm/op3.dev/e/pdst.fm/e/dts.podtrac.com/redirect.mp3/media.transistor.fm/05ccbc28/aac1e0c1.mp3" length="11784404" type="audio/mpeg"/>
      <itunes:author>Swyx</itunes:author>
      <itunes:duration>293</itunes:duration>
      <itunes:summary>Don't play games you don't want to win. </itunes:summary>
      <itunes:subtitle>Don't play games you don't want to win. </itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Wasting $40k vs starting Rent The Runway</title>
      <itunes:episode>4</itunes:episode>
      <podcast:episode>4</podcast:episode>
      <itunes:title>Wasting $40k vs starting Rent The Runway</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/wasting-40k-vs-starting-rent-the-runway</link>
      <description>
        <![CDATA[<p>Two stories to tell a lesson that has been learned time and time again - talk to your customers and validate your thesis before building.</p><ul><li><a href="https://www.listennotes.com/podcasts/masters-of-scale/54-whats-the-hidden-business-tNlL5E0OgBa/">Masters of Scale podcast on Rent the Runway</a>, then read <a href="https://www.linkedin.com/pulse/mastering-businesses-behind-our-business-jennifer-hyman/">Jennifer Hyman's own writeup</a>. I especially recommend <a href="https://twitter.com/swyx/status/1350755355379130375?s=20">her analysis of the flash sale boom and bust of the 2010's</a> (Groupon, Gilt).</li><li><a href="https://tjcx.me/p/i-wasted-40k-on-a-fantastic-startup-idea">I wasted $40k on a fantastic startup idea</a>, then read <a href="https://news.ycombinator.com/item?id=25825917">Hacker News responses</a></li><li><a href="http://momtestbook.com/">The Mom Test</a> by <a href="https://www.youtube.com/watch?v=_tl0vcJpbf8">Rob Fitzpatrick</a>, with <a href="https://medium.com/@feelinspired/things-i-learnt-the-mom-test-by-rob-fitzpatrick-9d9d58ce8098">summary</a></li></ul>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Two stories to tell a lesson that has been learned time and time again - talk to your customers and validate your thesis before building.</p><ul><li><a href="https://www.listennotes.com/podcasts/masters-of-scale/54-whats-the-hidden-business-tNlL5E0OgBa/">Masters of Scale podcast on Rent the Runway</a>, then read <a href="https://www.linkedin.com/pulse/mastering-businesses-behind-our-business-jennifer-hyman/">Jennifer Hyman's own writeup</a>. I especially recommend <a href="https://twitter.com/swyx/status/1350755355379130375?s=20">her analysis of the flash sale boom and bust of the 2010's</a> (Groupon, Gilt).</li><li><a href="https://tjcx.me/p/i-wasted-40k-on-a-fantastic-startup-idea">I wasted $40k on a fantastic startup idea</a>, then read <a href="https://news.ycombinator.com/item?id=25825917">Hacker News responses</a></li><li><a href="http://momtestbook.com/">The Mom Test</a> by <a href="https://www.youtube.com/watch?v=_tl0vcJpbf8">Rob Fitzpatrick</a>, with <a href="https://medium.com/@feelinspired/things-i-learnt-the-mom-test-by-rob-fitzpatrick-9d9d58ce8098">summary</a></li></ul>]]>
      </content:encoded>
      <pubDate>Tue, 19 Jan 2021 13:31:09 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>289</itunes:duration>
      <itunes:summary>Two stories to tell a lesson that has been learned time and time again - talk to your customers and validate your thesis before building.</itunes:summary>
      <itunes:subtitle>Two stories to tell a lesson that has been learned time and time again - talk to your customers and validate your thesis before building.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How To Market Your Blogposts</title>
      <itunes:episode>3</itunes:episode>
      <podcast:episode>3</podcast:episode>
      <itunes:title>How To Market Your Blogposts</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/how-to-25x-your-readership</link>
      <description>
        <![CDATA[<p>Create value, learn better, and make connections by picking up what others put down. A real life example.</p><p><strong>This is the audio version of a </strong><a href="https://www.youtube.com/watch?v=bFN7UUV9mKk&amp;feature=youtu.be"><strong>YouTube video</strong></a><strong>, hop over to YouTube for visuals.</strong></p><ul><li><a href="https://www.samueltaylor.org/articles/how-to-learn-a-codebase.html">How to Join a Team and Learn a Codebase</a> - <a href="https://twitter.com/Coding_Career/status/1350445944395821056">My Tweet</a> about it vs <a href="https://twitter.com/SamuelDataT/status/1303698926344826881">His Tweet</a></li><li><a href="https://nesslabs.com/generation-effect-3">Generation Effect</a></li><li><a href="https://shop.visualizevalue.com/products/how-to-visualize-value">How to Visualize Value</a> </li><li><a href="https://commoncog.com/blog/tacit-knowledge-is-a-real-thing/">Tacit Knowledge</a></li><li>How To Practice Marketing Yourself: <a href="https://www.swyx.io/marketing-yourself/#appendix-marketing-hacks">Help others market their ideas</a></li></ul><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Create value, learn better, and make connections by picking up what others put down. A real life example.</p><p><strong>This is the audio version of a </strong><a href="https://www.youtube.com/watch?v=bFN7UUV9mKk&amp;feature=youtu.be"><strong>YouTube video</strong></a><strong>, hop over to YouTube for visuals.</strong></p><ul><li><a href="https://www.samueltaylor.org/articles/how-to-learn-a-codebase.html">How to Join a Team and Learn a Codebase</a> - <a href="https://twitter.com/Coding_Career/status/1350445944395821056">My Tweet</a> about it vs <a href="https://twitter.com/SamuelDataT/status/1303698926344826881">His Tweet</a></li><li><a href="https://nesslabs.com/generation-effect-3">Generation Effect</a></li><li><a href="https://shop.visualizevalue.com/products/how-to-visualize-value">How to Visualize Value</a> </li><li><a href="https://commoncog.com/blog/tacit-knowledge-is-a-real-thing/">Tacit Knowledge</a></li><li>How To Practice Marketing Yourself: <a href="https://www.swyx.io/marketing-yourself/#appendix-marketing-hacks">Help others market their ideas</a></li></ul><p><br></p>]]>
      </content:encoded>
      <pubDate>Mon, 18 Jan 2021 14:44:20 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:image href="https://img.transistor.fm/Y4UslhoRXUOy9VQIYtTlks9tOEdE95o81NLSdRrWS9Q/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzQ0MDc0NC8x/NjEwODQyNzY3LWFy/dHdvcmsuanBn.jpg"/>
      <itunes:duration>306</itunes:duration>
      <itunes:summary>Create value, learn better, and make connections by picking up what others put down. A real life example.</itunes:summary>
      <itunes:subtitle>Create value, learn better, and make connections by picking up what others put down. A real life example.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>Sea Shanties and C-130s</title>
      <itunes:episode>2</itunes:episode>
      <podcast:episode>2</podcast:episode>
      <itunes:title>Sea Shanties and C-130s</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://mixtape.swyx.io/episodes/sea-shanties-and-c-130s</link>
      <description>
        <![CDATA[<p>Remix culture, the history of work music, and the great Sea Shanty revival of 2021.</p><ul><li><a href="https://www.nytimes.com/2021/01/13/style/sea-shanty-tiktok-wellerman.html?auth=login-google">NYT explains the Sea Shanty TikTok Meme </a></li><li><a href="https://twitter.com/peterbcampbell/status/1349377361687556096?s=20">Peter Campbell Sea Shanty Thread</a></li><li><a href="https://www.youtube.com/watch?v=-KO7cofMJH0">The Longest Johns Wellerman</a> (YouTube)</li><li><a href="https://www.youtube.com/watch?v=_VEE2spvSHo&amp;list=PLUh0wP6d_UyjfiS8I4Sy6L_FINY1s0N-l&amp;index=2">C-130 Rolling Down The Strip</a> (YouTube) <a href="https://en.wikipedia.org/wiki/Lockheed_C-130_Hercules">C-130's</a> were military transport aircraft for airborne army troops</li><li><a href="https://www.youtube.com/watch?v=QWpx5oiH5So">Best of TikTok Sea Shanties</a> (YouTube)</li></ul><p><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Remix culture, the history of work music, and the great Sea Shanty revival of 2021.</p><ul><li><a href="https://www.nytimes.com/2021/01/13/style/sea-shanty-tiktok-wellerman.html?auth=login-google">NYT explains the Sea Shanty TikTok Meme </a></li><li><a href="https://twitter.com/peterbcampbell/status/1349377361687556096?s=20">Peter Campbell Sea Shanty Thread</a></li><li><a href="https://www.youtube.com/watch?v=-KO7cofMJH0">The Longest Johns Wellerman</a> (YouTube)</li><li><a href="https://www.youtube.com/watch?v=_VEE2spvSHo&amp;list=PLUh0wP6d_UyjfiS8I4Sy6L_FINY1s0N-l&amp;index=2">C-130 Rolling Down The Strip</a> (YouTube) <a href="https://en.wikipedia.org/wiki/Lockheed_C-130_Hercules">C-130's</a> were military transport aircraft for airborne army troops</li><li><a href="https://www.youtube.com/watch?v=QWpx5oiH5So">Best of TikTok Sea Shanties</a> (YouTube)</li></ul><p><br></p>]]>
      </content:encoded>
      <pubDate>Fri, 15 Jan 2021 11:49:35 -0500</pubDate>
      <author>Swyx</author>
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      <itunes:author>Swyx</itunes:author>
      <itunes:duration>207</itunes:duration>
      <itunes:summary>Remix culture, the history of work music, and the great Sea Shanty revival of 2021.</itunes:summary>
      <itunes:subtitle>Remix culture, the history of work music, and the great Sea Shanty revival of 2021.</itunes:subtitle>
      <itunes:keywords>learning, technology, business</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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