Leaders Of Consulting

Maeva Cifuentes: Intentional Sales and Long-Term Growth

Spotlight Podcasting — Mon, 16 Jan 2023 04:00:00 -0500

In this episode, Maeva Cifuentes, CEO of Flying Cat Marketing, shares her expertise in SEO and content marketing for B2B SaaS companies. She delves into her experience in starting and scaling her own agency and shares a unique tip on sales and forecasting that she has recently learned. You'll learn about the importance of building long-term growth, how to add value to proposals by being unique to each client, and how to be more strategic on social media.

Mentioned on the episode:

Flying Cat Marketing

The SEO Roundtable

Connect with Maeva Cifuentes on Linkedin

Marcy Stoudt: The Importance of Aligning Vision With Consistent Action

Spotlight Podcasting — Mon, 05 Dec 2022 04:00:00 -0500

This episode addresses how finding your purpose in business and aligning yourself with what you really care about is paramount to success. We sat down with Marcy Stoudt to discuss how she helps leaders build confidence and achieve balance in their lives and careers.

Mentioned on the episode:

Cloverleaf Assessments

Revel Coach

Connect with Marcy Stoudt on Linkedin

Patty Franco: Building Emotional Intelligence and Avoiding Self Sabotage

Spotlight Podcasting — Mon, 21 Nov 2022 04:00:00 -0500

Patty Franco shares the importance of positive intelligence in navigating difficult situations. Patty is a Certified Professional Coach and Energy Leadership Index Master Practitioner. How do you bring your best energy every day? Be sure to tune in.

Mentioned on the episode:

How Women Rise by Sally Helgesen and Marshall Goldsmith

Positive Intelligence by Shirzad Chamine

Patty Franco Coaching

Connect with Patty Franco on Linkedin, Instagram, and Facebook.

Nitin Mittal: Landing Perfect Fit Clients

Spotlight Podcasting — Mon, 24 Oct 2022 05:00:00 -0400

Nitin Mittal, founder of Actuate, shares his approach to identifying client pain points and project urgency. Listen in to hear about how to communicate effectively with stakeholders and how to address the challenges associated with raising capital in a down market.

Acctuate’s website: acctuate.com

Connect with Nitin on Linkedin

Dan Englander: The Balance Between Personalization and Scale

Spotlight Podcasting — Mon, 17 Oct 2022 05:00:00 -0400

Strong positioning and specialization are not enough to cut through the noise. This is a realization from our guest, Dan Englander of Sales Schema. He found that a relationship-driven outreach at scale makes a difference. Tune in and learn how you can de-risk conversations without being overly persistent.

Mentioned on the episode:

Sales Schema

Digital Agency Growth Podcast

Relationship Sales At Scale

Connect with Dan Englander on Linkedin.

Lana Kitcher: Productivity Starts With Doing Less

Spotlight Podcasting — Mon, 10 Oct 2022 05:00:00 -0400

Lana Kitcher is a Productivity and Efficiency Coach, working with entrepreneurs and business owners to “Do Less, Better.” This episode discusses how reading is underutilized, how unplugging looks different to everyone, and how to create habits that will help you achieve your goals with intention.

Mentioned on the episode:

Libro.fm

Atomic Habits

Four Thousand Weeks: Time Management for Mortals

Essentialism: The Disciplined Pursuit of Less

LK Consultants

CEO Checklist

Unplug, Live Slow Assessment

Connect with Lana Kitcher on Instagram and Linkedin.

Dorie Clark: How to Be a Long Term Thinker in a Short Term World

Spotlight Podcasting — Mon, 03 Oct 2022 05:00:00 -0400

If you’ve been keeping your head down for quite some time now, maybe it’s time to do the opposite and make an impact. We are honored to have Dorie Clark share her insights on strategic thinking in her book, The Long Game. We hear about the principles of heads up and heads down and recognize that there’s a balance and how thinking in the four waves is a cycle of learning and growth.

Mentioned on the episode:

The Long Game

Entrepreneurial You

Reinventing You

*Long Game* strategic thinking self-assessment

Connect with Dorie Clark on Facebook, Linkedin, Instagram, and Twitter.

Tanner Campbell: Contrarian Thinking and Exploring Niche Opportunities

Spotlight Podcasting — Mon, 26 Sep 2022 05:00:00 -0400

Tanner Campbell joins Leaders Of Consulting and dives into some niche opportunities in podcasting as well as some audience growth strategies.

Mentioned on the episode:

Tanner's website

Connect with Tanner on Linkedin, Twitter or Instagram

Terry Rice: The KLT Strategy to Getting More Clients

Spotlight Podcasting — Mon, 19 Sep 2022 05:00:00 -0400

Relationships equals clients. This is the principle Terry Rice has used to build his business on for years, by building relationships authentically over time with the right people. Terry also shares his content creation process and why he doesn't delegate this aspect, but still has time for his family and interests. We also hear about frameworks from Justin Welsh, creating hub content, repurposing, and using the profit multiplier for your consulting business.

Mentioned on the episode:

The Solopreneur’s Fast Track

Connect with Terry Rice on Linkedin, Twitter, and Instagram.

How to create more effective calls to action

Spotlight Podcasting — Mon, 12 Sep 2022 05:00:00 -0400

In this solo episode, Jonathan shares some thoughts and examples of creating more compelling calls to action for services and offerings.

Examples mentioned:

Connect with Jonathan on Twitter or Linkedin

Gary L. Melling: The Human Side of Organizational Change Management

Spotlight Podcasting — Mon, 05 Sep 2022 05:00:00 -0400

You probably wouldn’t expect the President and CEO of an artificial intelligence and machine learning company to say that focusing on technology alone does not guarantee the success of the business. But it is the case for Gary L. Melling of Acquired Insights.

In this episode of Leaders of Consulting, Gary emphasizes that as much as businesses would want to focus on technology, they should also understand how such technology will be useful to their people. He also shares the backstory of how he began to focus on the people side of organizational change management, and how he adds a personal touch in interacting with colleagues. Moreover, he discusses the role of Continuity Risk Assessment in identifying the factors that can threaten a business and its continuity.

Mentioned on the episode:

Connect with Gary L. Melling on LinkedIn, or contact Acquired Insights through info@aiinc.cloud or +1800-627-4151

Scott Leese: Diversifying Your Consulting Practice

Spotlight Podcasting — Mon, 29 Aug 2022 05:00:00 -0400

Scott Leese is definitely not your traditional consultant. When he established Scott Leese Consulting, he immediately began branching out his consulting business. He was also able to integrate beach surfing and sales into his business. How? Well, that’s what he talks about in this episode.

Other than that, he also shares tips on how to bring out a lot of different facets to your consulting business, how to turn those facets into revenue streams, and more.

So if you want to learn more from Scott on how you can do more with your consulting business, this episode is for you!

Mentioned on the episode:

Connect with Scott Leese on LinkedIn.

Karl Sakas: Strategic Client Management

Spotlight Podcasting — Mon, 22 Aug 2022 05:00:00 -0400

Was there an instance where your client made a request you weren’t able to deliver on, but you were unable say no, because you didn’t want to destroy the relationship?

In this episode, “Agency Whisperer” Karl Sakas teaches us how to meet clients halfway with the framework he developed – Reason, Options, Choose. He elaborates on the importance of creating options based on the client's unique and personal and professional goals. Karl also talks about the application of the Pod structure in an agency, and how it influenced how he works with his team members at Sakas & Company.

Mentioned on the episode:

Sakas & Company

Agency PM 101 Training Course

The Human Brand by Chris Malone and Susan Fiske

Connect with Karl Sakas on LinkedIn, Facebook, Instagram, and Twitter.

Simon Severino: Strategy Sprints and Maximizing Your Return on Luck

Spotlight Podcasting — Mon, 15 Aug 2022 05:00:00 -0400

Simon Severino is the CEO of the global Growth Advisory consultancy, Strategy Sprints. In this episode, he talks about the “Sprints” method, which he employs in helping his client companies in doubling their revenues in 90 days.

He explains the difference between fixed costs and variable costs, and how the latter is more beneficial in reducing risks in business. He also shares some other tips such as taking profits in cash, and the importance of a cash flow making decisions in the business.

Simon also talked about the interesting concept of, “Return on Luck”, and the payoff of picking a fight and consistently fighting for it.

Mentioned on the episode:

Strategy Sprints

Strategy Sprints, book by Simon Severino

Wisdom of No Escape and Path of Loving-Kindness, book by Pema Chodron

Connect with Simon Severino on Strategy Sprints, LinkedIn, Twitter, Instagram, and Facebook

Jeff Meade: Getting Your Desired Outcomes Through Road Mapping and Benchmarking

Spotlight Podcasting — Mon, 08 Aug 2022 05:00:00 -0400

Jeff Meade is the President of Meade, a management consultancy for marketing agencies. He is responsible for growing an agency’s revenue past $20 million and landing another one on the Inc. 5000. In this episode of Leaders of Consulting, he talks about his diagnostic called Agency Roadmap, and how it allows him to determine the businesses’ true problem and help the businesses identify their desired outcomes. Jeff also discusses his Four Benchmarks of an Agency’s Life Cycle, and the processes involved therein. Additionally, he shares how his mindset was changed by a book written by David Maister.

Mentioned on the episode:

Connect with Jeff Meade on LinkedIn

Alexa D’Agostino: Keeping Data Simple and Lead Gen Strategies Real

Spotlight Podcasting — Mon, 01 Aug 2022 05:00:00 -0400

Our guest, Alexa D’Agostino, founded her first marketing agency and sold it in 2014 as her fourth exit. She has earned five degrees and is now the CEO of ThynkTank Coaching and Thynkfuel Media. In this episode, Alexa emphasized the importance of keeping data simple. She also talked about the habits she has built collecting data through CRM, and highlights the significance of the human touch in the process. She also shares the systems and processes in lead generation and her thoughts about mentorship.

Mentioned on the episode:

Connect with Alexa D’ Angelo on Instagram

Michael Schein: Creating Hype and How To Take Advantage of It

Spotlight Podcasting — Mon, 25 Jul 2022 05:00:00 -0400

In this episode, we are joined by Microfame founder, writer, speaker, business owner, and “The Hype Guy” himself, Michael F. Schein. He talks about the 12 Hype Strategies and his journey in playing with mass psychology to attract a lot of attention. He tells the story of how he started applying the Hype strategies as a marketing agency, and also gave emphasis on the Make War, Not Love strategy. Furthermore, Michael shares an interesting story of how he was able to make millions and transform his life by embarking on a free trip to China.

Mentioned on the episode:

Connect with Michael Schein on Twitter and Facebook

Matthew Kay: Is SEO the Right Channel?

Spotlight Podcasting — Mon, 18 Jul 2022 05:00:00 -0400

Matthew Kay is a Growth Marketing Consultant who currently focuses on SEO-related work. He has a proven track record of driving success across digital channels. In this episode, Matthew reveals that SEO is not an overnight endeavor. He further discusses knowing when to start an SEO campaign —if it is the right fit and the right thing to do. He also shares about the struggles he came across as a solo consultant, and how he started this career out of his love for Lego.

Mentioned on the episode:

Connect with Matthew Kay on LinkedIn and Twitter

Paul Sokol: Being Clear on Your Offer and on Your Target Audience

Spotlight Podcasting — Mon, 11 Jul 2022 05:00:00 -0400

In this episode, Paul Sokol, Co-founder of Be Pro, joins us to talk about some of the unique approaches he has used in his consulting career. As a marketing automation and sales expert, he discusses why you need to be clear on two things: your offer and your audience. He identifies the critical four parts of creating a useful customer profile and shares examples of how to position products to different kinds of audiences. Moreover, he explains about customer and sales journey, and how they contribute to the marketing automation process. Paul also gives a little sneak-peek of his upcoming book, The Business Stack.

Mentioned on the episode:

Be Pro
The Business Stack (Upcoming Book)

Connect with Paul Sokol on Facebook, LinkedIn , Twitter and Instagram

How To Implement Better Team Communication

Spotlight Podcasting — Mon, 04 Jul 2022 05:00:00 -0400

On this episode, Jonathan shares a series of guidelines implemented with his agency, that can be helpful when working as part of a team. The guidelines are as follows:

Always confirm having received, read and understood messages
Always give an indication of when tasks or next actions will be carried out + reporting back once they have been completed
Be detailed & specific to avoid ambiguity (include names & links to anything referred to), making this as simple as possible to understand.
When text alone is insufficient to explain, include supporting screenshots or a Loom video to help clarify
Offer next suggested steps/actions, in addition to presenting a problem or situation
If there are any unforeseen delays that mean that you are unable to meet a deadline, let the team know as soon as you can + give an updated estimated time of completion
All internal communication should all be done using the open channels rather than DMs.
Be pro-active with your communication - so when you can see a potential problem arise in advance or an improvement can be made, make the team aware ahead of time.
If some of the communication (particular to clients) is something that will be repeated and can be standardized, we should template it, and include it in the team wiki

Resources mentioned:

Cary Prejean: Turning Businesses into Well-oiled Machines

Spotlight Podcasting — Mon, 27 Jun 2022 05:00:00 -0400

With 35 years of experience in consultancy, Cary Prejean, Founder of CFO Consulting and a Certified Ontological Coach, joins the latest episode of Leaders of Consulting to tell about the lessons and knowledge he gained from overseeing companies’ financial activities and operations. He goes in-depth and shares how Ontology helped him find out the difference between entrepreneurs/bosses and managers, and know how to deal with them. He also discusses the importance of having good procedures and processes, as well as some steps in tips that may contribute to turning businesses into well-oiled machines.

Mentioned on the episode:

CFO Consulting L.L.C

Strategic Business Advisors

Connect with Cary Prejean on LinkedIn and Facebook

Chris Schembra: Strengthening Client and Team Relationships with Gratitude

Spotlight Podcasting — Mon, 20 Jun 2022 14:00:00 -0400

In this episode of Leaders of Consulting, Jonathan reunites with his friend and colleague Chris Schembra, founder of the 7:47 Gratitude Experience and known as the “Gratitude Guru”. They discuss Chris’s new book “Gratitude Through Hard Times” and what inspired its release. Chris then opens up about how a change in perspective of running virtual gratitude experiences with his company led to a 99.998% success rate for guaranteed positive emotional transformation among clients and teams. He also teaches us how to take advantage of the gratitude question to achieve growth. Furthermore, we hear about his personal somber story, how gratitude changes lives, and more!

Mentioned on the episode:

Gratitude Through Hard Times
Leading with Gratitude by Adrian Gostick and Chester Elton

Connect with Chris on LinkedIn

His company website

Max Ringelheim: Lessons Learned From a Viral Product Sensation

Spotlight Podcasting — Mon, 13 Jun 2022 05:00:00 -0400

In this new episode of Leaders of Consulting, the cofounder of the 2015 viral hoverboard trend and founder of When Going Viral, Max Ringelheim joins us to deconstruct his journey from the rise to the downfall of an industry pioneered by his company. Max first shares us his advice on aligning different client work and the creative ways to utilize reading resources. We also hear about why he stands against predetermined bias and how it urged him to start a company focusing on meaningful topics. Additionally, he opens up about his biggest mistakes when his hoverboard company crashed and the various ways he helps entrepreneurs prepare for potential viral moments.

Mentioned on the episode:

The Tipping Point by Malcolm Gladwell

Inc Magazine

Fast Company Magazine

Trust Me, I’m Lying by Ryan Holiday

Connect with Max on LinkedIn, Twitter, Facebook, and Instagram

His company website

Deb Zahn: A Masterclass in Addressing Scope Creep

Spotlight Podcasting — Mon, 06 Jun 2022 05:00:00 -0400

On this episode of Leaders Of Consulting, we're doing something slightly different. You'll be hearing an episode from the Craft Of Consulting Podcast, where Deb Zahn discusses what scope creep is, the many forms it can take, why it happens, and how to deal with it while still keeping your client.

To hear more episodes like this, make sure you follow the Craft Of Consulting podcast.

Deb Zahn: How Clarity Improves Your Value Proposition as a Consultant

Spotlight Podcasting — Mon, 30 May 2022 05:00:00 -0400

Tune into this new episode of Leaders of Consulting where Deb Zahn, expert consultant and the CEO of Craft of Consulting, highlights what it means for consultants when they have focus or clarity on their goals. She also describes how she was able to reverse-engineer her goals to find clarity in her work. We also hear how her husband, a fellow consultant, was able to help her gain insight into the consulting industry. Additionally, she educates us all about pricing, such as how she helped a client see value in their work and a quick run through on the different pricing models and their trade offs. Finally, she opens up about her podcast growth and the membership plan she offers on her website.

Mentioned on the episode:

Craft of Consulting Podcast

Connect with Deb on LinkedIn and YouTube

Her company’s website

Roi Hansraj: Achieving Client Success by Being Ready, Willing, and Able

Spotlight Podcasting — Mon, 23 May 2022 05:00:00 -0400

Roi Hansraj, managing director of Roy Consulting Incorporated and strategy advisor for InsurTech NY, joins today’s episode of Leaders of Consulting to talk about his ‘ready, willing, and able’ view of the world that helps him guide his clients to success. Roi also opens up about how his father was a prominent influential figure of his life. We also learn about his CoSolo story and his journey as a consultant, as well as his insights on the trends revolving the insurance industry, such as point of sale insurance and parametric insurance.

Mentioned on the episode:

Connect with Roi on LinkedIn and Twitter

His company’s website

Lisa Thee: Enhancing Consumer Safety and Protection with Artificial Intelligence

Spotlight Podcasting — Mon, 16 May 2022 05:00:00 -0400

Lisa Thee, CEO and Co-Founder of Minor Guard and consultant to healthcare and technology companies, sits down in this episode to discuss all about AI. She explains how she helps people embrace AI for digital transformation, its vulnerabilities, and why she advocates for better consumer safety against technological misuse. We also hear all about trust as a preventive measure to help people in crisis and how her company ensures children’s online safety. Lastly, Lisa gives advice to those wanting to pursue a social endeavor.

Mentioned on the episode:

Connect with Lisa on LinkedIn, Twitter, and Facebook

Marc Prine: Improving Team Performance With Data-Backed Systems

Spotlight Podcasting — Mon, 09 May 2022 05:00:00 -0400

In this episode, industrial-organizational psychologist Marc Prine joins us to discuss the different environmental factors within an organization and their influence on team performance. He also describes how he guides clients towards achieving better performance with the use of data as well as how companies get mergers & acquisitions wrong. He further sheds light on why he thinks that culture and strategy within an organization are more integrated than people think, and how companies can avoid getting paralyzed by The Peter Principle.

Mentioned on the episode:

Human Competence by Thomas Gilbert
Marc’s company: MIP Consulting

Connect with Marc on LinkedIn, Twitter, Facebook, and Instagram

Alexis Haselberger: Getting More Done With Less Stress

Spotlight Podcasting — Mon, 02 May 2022 05:00:00 -0400

Time management expert and productivity coach Alexis Haselberger sits down in this episode to share her wisdom on time and productivity. She talks about how to overcome the challenges people have when it comes to time and task management, such as knowing one’s habits and finding the right tools. We also hear the reason why she disagrees with the hype around multitasking, her perspective on productivity trends, and the fundamentals of better task management.

Mentioned on the episode:

Loom

Getting Things Done by David Allen

TickTick

Do more and stress less with Alexis’s distraction action plan

Connect with Alexis on LinkedIn, Facebook, Instagram, and Youtube

Her website

Mike King: Elevating Brands With Content Strategy and SEO

Spotlight Podcasting — Mon, 25 Apr 2022 05:00:00 -0400

This episode features marketing technologist and founder of iPullRank, Mike King, as he explains everything you need to know about content strategy and search engine optimization. He talks about SEO trends, how it works, and how he helps organizations deal with their SEO problems. He also discusses internal networking as an important skill consultants must have, knowledge gaps versus efficiency gaps in organizations, and his thoughts on the evolution of technologies that impact brands and content creation.

Mentioned on the episode:

Content Strategy for the Web by Kristina Halvorson

Connect with Mike on LinkedIn, Twitter, and Instagram

His website

Justin Keltner: Getting the Most Out of In-Person and Digital Marketing

Spotlight Podcasting — Wed, 20 Apr 2022 05:00:00 -0400

In this episode, marketing strategist, web architect, and business consultant Justin Keltner talks all about personal and digital marketing. He describes why he encourages building a foundation through in-person marketing and how to do it. Additionally, he shares how optimized email marketing ripples towards better results and how he uses this to help clients achieve their goals. We also get to know all about Justin’s nomad journey as he travels around the world to build communities and experience cultures that challenge his reality. He also emphasizes the importance of email authentication and building the right teams.

Mentioned on the episode:

Meetup

The High Impact Entrepreneur podcast

Connect with Justin on LinkedIn and Instagram

His website

Erica Holthausen: Pitch Perfect Writing

Spotlight Podcasting — Mon, 18 Apr 2022 05:00:00 -0400

Erica Holthausen is the founder of Catchline Communications, a consultancy agency that helps clients get published in esteemed publications. She joins today’s episode to discuss all about writing for publications—why people should focus on it and how it positions itself against other forms of writing. She also delves into how writing promotes better speaking, ultimately making you a better consultant. Additionally, she goes in depth about the reason behind the waiting period of publishing articles, how she helps people get more out of their writing, and her advice to those who are serious about writing for online publications.

Mentioned on the episode:

Deep Work by Cal Newport

Indistractable by Nir Eyal

Playing Big by Tara Mohr

The Long Game by Dorie Clark

On Being podcast

Her free monthly Q+A: Pitched to Published

Connect with Erica on LinkedIn

Her company website

Jamie Broderick: Conquering Overwhelm

Spotlight Podcasting — Wed, 13 Apr 2022 05:00:00 -0400

Business consultant Jamie Broderick joins us in today’s episode to discuss how she leads entrepreneurs and corporate leaders away from feeling overwhelmed to a more strategic path, leading to an increase in productivity and income. She also shares the tools she uses to combat the fly by the seat of your pants approach to life, such as becoming more intentional and having better clarity on your goals. We also learn all about how a TedX Conference is organized, how white spaces allow for more big impact opportunities in your career, and more!

Mentioned on the episode:

Freebies offered at her website

Athena

Voxer

Connect with Jamie on LinkedIn, Facebook, Instagram, and Twitter

Her website

Matt Church: Capturing and Developing Ideas into Intellectual Property

Spotlight Podcasting — Mon, 11 Apr 2022 05:00:00 -0400

Leadership expert Matt Church joins us to show us how to get started with being an effective thought leader by curating, propagating, aggregating, and creating ideas. He also shares some tips on leveraging perspectives to make you a unique subject matter expert. Additionally, we learn from him all about plagiarism vs attribution in the academy, as well as some note-taking strategies to deal with nonlinear thoughts and ideas.

Mentioned on the episode:

Pink Sheet Process

Howard Gardner

Thought Leaders

Connect with Matt on LinkedIn and Twitter

His personal website

Michael Roderick: Skyrocketing Your Brand With Remarkable Referability

Spotlight Podcasting — Wed, 06 Apr 2022 05:00:00 -0400

Featured in this episode is Michael Roderick, CEO of Small Ponds Enterprise who who has helped businesses get ahead by making them more referable, memorable, and unforgettable than ever before. He takes us through his referral brand framework and the principles of referability. We also learn from him his wisdom on making messages understood, the rationale behind consistent content creation, and more!

Mentioned on the episode:

Access to Anyone

Linchpin by Seth Godin

Ben Settle

The Week

Connect with Michael on LinkedIn, Twitter, and Facebook

www.myreferabilityrater.com

His company website

Daniel Varroney: Using Strategic Partnerships to Overcome Industry Challenges

Spotlight Podcasting — Mon, 04 Apr 2022 05:00:00 -0400

Sitting down with us in this episode is prolific writer and founder of strategic consulting firm Potomac Core, Daniel Varroney. He takes us into what motivated him to release the groundbreaking book Reimagining Industry Growth, which provides an insight to understanding the value of strategic partnerships with industry associations. In addition, we learn from him about trade associations, being a thought leader, the origins of industry relationships, and more!

Mentioned on the episode:

Strategic Guidance Lab

Chris-Craft

Pouring Your Heart Into It by Howard Schultz

Connect with Daniel on LinkedIn, Facebook, and Twitter

His website

Erik Jensen: Leveraging Time With the Right Systems

Spotlight Podcasting — Wed, 30 Mar 2022 05:00:00 -0400

This episode features Erik Jensen, chief strategy officer of Predictive ROI, explaining the principle of niching down as a means of polishing a business. He also describes how to maximize sales by leveraging conversations, how podcasts are excellent examples of cornerstone content, as well as the value of peanut butter and jelly relationships within organizations.

Mentioned on the episode:

https://predictiveroi.com/free-book

Free weekly Q&A: https://predictiveroi.com/qa

The Pumpkin Plan by Mike Michalowicz

Connect with Erik on LinkedIn, Twitter, and Facebook

His company’s website

Stephen Steers: Superpower Storytelling in Sales

Spotlight Podcasting — Mon, 28 Mar 2022 05:00:00 -0400

Stephen Steers, Founder of Steers Consulting Group, reveals the value of storytelling in making better sales. He also discusses the kryptonite question, two reasons behind stage fright and how to overcome them, building a personal brand through exceptional communication, and more!

Mentioned on the episode:

Scott Sambucci

Connect with Stephen on LinkedIn, Facebook, Instagram, and Twitter

His website

Lauren Goldstein: Taking Businesses to the Next Level

Spotlight Podcasting — Wed, 23 Mar 2022 05:00:00 -0400

Lauren Goldstein, Founder & CEO of Golden Key Partnership, joins us as she demonstrates why she is known as the business doctor, by exploring the clear-cut signs of burnout that entrepreneurs face. She also talks about some tips she has on being intentional with time and how leadership fills business gaps. We also hear about the strengths that players and worker bees bring to a team, and how to identify these strengths to grow your business.

Mentioned on the episode:

Wealth Dynamics

The Big Leap by Gay Hendricks

Connect with Lauren on LinkedIn, Twitter, Instagram, and Facebook

Her website

Ariana Friedlander: Breaking Away From Limiting Patterns

Spotlight Podcasting — Mon, 21 Mar 2022 05:00:00 -0400

In this episode, Ariana Friedlander shares how to distinguish your inner critic and inner genius and why she recommends co-creating with clients. We also hear about how she applies the neuroscience of conversation in consulting. She then goes on to talk about her enthusiasm for journaling and breaking free of limiting patterns and self sabotage.

Mentioned on the episode:

Conversational Intelligence

Roam Research

12 Favorite Problems

Connect with Ariana on LinkedIn, Twitter, and Facebook

Her company website

Dennis Consorte: Finding Balance Between Structure and Chaos

Spotlight Podcasting — Wed, 16 Mar 2022 05:00:00 -0400

Dennis Consorte, digital marketing operations consultant and host of Snackable Solutions, joins us in this episode to talk about developing stronger bonds with clients and how an abundance mindset enables him to provide more for them. We also hear about the importance of refining soft skills, his journey from burnout, and how the right systems can empower organizations to find order in chaos.

Mentioned on the episode:

The 7 Habits of Highly Effective People by Stephen R. Covey

How to Win Friends & Influence People by Dale Carnegie

Atomic Habits by James Clear

The Go Giver by Bob Burg

Toastmasters International

Snackable Solutions

Connect with Dennis on LinkedIn, Twitter, and Facebook

His company website

Steve Brody: Supporting CEOs and Understanding Organizational Culture

Spotlight Podcasting — Mon, 14 Mar 2022 05:00:00 -0400

Steve Brody presents the use of personality tests in being effective tools in creating self awareness and understanding organizational culture. He also recalls the lessons he learned from working with a mentor early on in his career. Additionally, Steve sheds light on his marketing strategies, CEO mastermind groups, transitions of firms post-acquisition, and more!

Mentioned on the episode:

Birkman International

Disc

Myers Briggs

Vistage Worldwide

What Happens After the Sale

Connect with Steve on LinkedIn

His website

Communities for Independent Consultants

Spotlight Podcasting — Wed, 09 Mar 2022 04:00:00 -0500

On this episode, Jonathan shares several different communities designed to bring independent consultants and experts together.

Mentioned on the show:

Connect with Jonathan on Twitter or Linkedin

Will Bachman: From Underseas to the Corporate World

Spotlight Podcasting — Mon, 07 Mar 2022 04:00:00 -0500

Will Bachman, co-founder and Managing Partner of Umbrex, sits down with us in this episode to talk about how his time as a nuclear-trained submarine officer translates to his present work as a consultant. He also enlightens us about the five decade time horizon mindset, the struggles independent consultants face, and how Umbrex sets itself apart from other recruitment firms.

Mentioned on the episode:

Unleashed Podcast

Umbrex

Tribes by Seth Godin

The Irresistible Consultants Guide to Winning Clients by David A. Fields

Connect with Will on Twitter

Reach out to Will on LinkedIn to get free access on how to set up your own consulting practice

Susan Gold: Being in the Right Room

Spotlight Podcasting — Wed, 02 Mar 2022 04:00:00 -0500

Marketing strategy coach Susan Gold reveals on today's episode how she has helped companies grow by aligning with ideal clients. She also expresses her passion for the professional services industry and points out how websites can be cornerstones of businesses in the modern world. Later, she explains how key decisions were to a client's success story.

Mentioned on the episode:

Success principles by Jack Canfield

Her strategy guide, 4 Must-Do Actions to Attract Your Ideal Clients

Connect with Susan on LinkedIn.

Susan Gold Official Website

Darren Sudman: The Power of Purpose

Spotlight Podcasting — Mon, 28 Feb 2022 04:00:00 -0500

Darren Sudman joins us in this episode to discuss the value of spreading good news. He also talks about the evolution of corporate social responsibility, the power of the purpose intelligence quotient, and how a silver lining led him to fight for a very noble cause.

Mentioned on the episode:

Simon’s Heart

Unless

Purpose 360

Connect with Darren on LinkedIn.

Zach Messler: Flipping the Message

Spotlight Podcasting — Wed, 23 Feb 2022 04:00:00 -0500

In this episode, Zach Messler enlightens us about how communication in advertising has changed over the years and how we can apply this to our own messaging. He goes on to describe how important it is for companies to benefit from viewing the world through the lens of the audience and how we could all use a lot more of “Boom Shocka Locka” in our lives. He also recalls a book that has guided him in his journey as a communicator and different businesses that he has worked with in the past.

Mentioned on the episode:

CoreCare

The 4-Hour Work Week by Tim Ferriss

Get Clear Mini-Workbook

Connect with Zach on LinkedIn

Zach’s personal website

Deepak Lalwani: The Importance of Preparation

Spotlight Podcasting — Mon, 21 Feb 2022 04:00:00 -0500

Deepak Lalwani talks about how consultants can benefit from using prepared templates instead of starting from scratch. He also shares a book that has helped him sharpen his marketing and business development skills as a consultant. We also hear some misconceptions around management consulting and how he deals with these.

Mentioned on the episode:

The Irresistible Consultant’s Guide to Winning Clients

Accenture

Deloitte

KPMG

Connect with Deepak on his personal LinkedIn and his company LinkedIn.

Deepak Lalwani Official Website

Terumi Okano: Grow With Authenticity

Spotlight Podcasting — Wed, 16 Feb 2022 04:00:00 -0500

Terumi Okano talks about pricing her services to fit her lifestyle and gaining the confidence to start her own business. We also hear about how she attracts her ideal clients organically and the importance of frameworks to better serve clients.

Mentioned on the episode:

Boston Tech Creative

Connect with Terumi on LinkedIn, Facebook, and Instagram!

Terumi Okano Official Website

Michael Neil: Simplification Is Key

Spotlight Podcasting — Mon, 14 Feb 2022 04:00:00 -0500

Michael Neil talks about the importance of simplification and using LinkedIn to find introductions instead of leads. We also hear about CoSolo, an exclusive community of consultants and boutique agencies, and Zero Fiction, a company that helps to eliminate the friction points across a business that slows revenue growth.

Mentioned on the episode:

CoSolo Official Website

Richard Dolan Official Website

Zer0Frixion

Connect with Michael on LinkedIn, Instagram, and Twitter

MJ Neil Consulting Official Website

Mentioned in this episode:

CoSolo

This episode is brought by CoSolo, an exclusive community dedicated to helping consulting firm owners accelerate their businesses.

CoSolo

Alain Hunkins: Breaking Down Leadership

Spotlight Podcasting — Wed, 09 Feb 2022 04:00:00 -0500

Alain Hunkins talks about transitioning from education work and performing off-Broadway to getting his first corporate training job with little to no experience. He shares the three meta-skills that are a common denominator when breaking down leadership. We also discuss the power of building healthy habits and how long it takes for them to stick.

Mentioned on the episode:

Enjoy Global

Cracking The Leadership Code

30-Day Leadership Challenge

Connect with Alain on LinkedIn and Email

Alain Hunkins Official Website

Paul Millerd: Dare to Explore the Frontier

Spotlight Podcasting — Mon, 07 Feb 2022 04:00:00 -0500

Paul Millerd talks about how he designed his life around the way he wants to live and his journey to living his nomadic lifestyle. He shares tips on how to deal with burnout and the difference between a vacation and actual relaxation. We also hear about his new book, The Pathless Path, and the inspiration behind the title.

Mentioned on the episode:

Pathless Path

Reimagine Work Podcast

Connect with Paul on Instagram and Twitter!

Think Boundless Official Website

Christina Salerno: 21st Century Solutions for 21st Century Problems

Spotlight Podcasting — Wed, 02 Feb 2022 04:00:00 -0500

Christina Salerno gives us tips on working with new people and talks about her mentorship experiences. We also hear more about her business, Magical Teams, the 21st-century calendar, and the processes that her team has used to improve their operations department.

Mentioned on the episode:

Optional Discomfort (free download)

Connect with Christina on LinkedIn, Facebook, and Instagram.

Magical Teams Official Website

Scott Scantlin: Technology as a Second Language

Spotlight Podcasting — Mon, 31 Jan 2022 04:00:00 -0500

Scott Scantlin talks about his book, The Relevance Gap, and the distance between where you are in relation to the speed of the constantly changing world around you. We also hear about his interest in cryptocurrencies and non-fungible tokens, and how anyone can learn anything on the Internet nowadays.

Mentioned on the episode:

The Relevance Gap

The 4 Disciplines of Execution

Virtual Selling

Connect with Scott on LinkedIn, Facebook, Instagram, and Twitter.

Scott Scantlin Official Website

Todd Cherches: Perspective From Outside the Box

Spotlight Podcasting — Wed, 26 Jan 2022 04:00:00 -0500

Todd Cherches talks about his sweet spot in management leadership, his recent article about Martin Luther King Jr., and the meaning behind his book cover. We also hear about his models and frameworks that help simplify complex situations and give clients a different perspective with outside-the-box thinking.

Mentioned on the episode:

Big Blue Gumball

Visual Leadership

The Power of Visual Thinking

Making Numbers Count

AquaNotes

Connect with Todd on LinkedIn, Facebook, and Twitter.

Todd Cherches Official Website

Terry McDougall: Achieving Balance On Your Own Terms

Spotlight Podcasting — Mon, 24 Jan 2022 04:00:00 -0500

Terry McDougall talks about what it’s been like to be part of over two hundred podcasts and how her experience in marketing influenced her career. We also hear about her various client experiences, the ways she has helped high-achieving professionals with their work-life balance, and much more!

Mentioned on the episode:

What Color Is Your Parachute

Winning the Game of Work: Career Happiness & Success on Your Own Terms

Marketing Mambo Podcast

Connect with Terry on LinkedIn, Facebook, Instagram, and Twitter.

Terry B. McDougall Official Website

Chris Sparks: Performance and Productivity Comes Down to Focus

Spotlight Podcasting — Wed, 19 Jan 2022 04:00:00 -0500

Chris Sparks talks about what he’s learned over the years around building a better service business & how his experience as a professional poker player helped with his business, the Forcing Function. We also hear about his approach to lead generation, what he means by sales purgatory, and his transition to helping groups and teams.

Mentioned on the episode:

Team Performance Training

Experiment Without Limits

Forcing Function Hour Podcast

Connect with Chris on LinkedIn, Instagram, and Twitter.

Chris Sparks Official Website

Forcing Function Official Website

Greg Kihlström: Diversity Breeds Better Ideas

Spotlight Podcasting — Mon, 17 Jan 2022 04:00:00 -0500

Greg Kihlström shares insight into his daily routine and says who was responsible for him taking a less conventional path. We also hear about the common mistakes employers make around employee experience, lessons learned from running an agency and how it compares to consulting.

Mentioned on the episode:

The Agile Brand Podcast

Meaningful Measurement of the Customer Experience

Connect with Greg on LinkedIn, Facebook, Instagram, and Twitter.

Greg Kihlström Official Website

Matthew Eisner: The Importance Of Planning

Spotlight Podcasting — Wed, 12 Jan 2022 04:00:00 -0500

Matthew Eisner tells about what he considers a critical stage in project delivery, how Angel List has been an important component of his career and the influence of his father in his life. We also hear about his work in the startup ecosystem and some of the challenges that scaling companies face.

Mentioned on the episode:

Angel List

Connect with Matthew on Linkedin, Twitter or Facebook

Matthew’s personal website

Vang Advisory

Sonya Rhee: Avoiding Decision Fatigue

Spotlight Podcasting — Mon, 10 Jan 2022 04:00:00 -0500

Sonya speaks to why consultants should consider avoiding decision fatigue, recognizing colleagues that advocate for you behind the scenes and how one terrifying client turned out to be one of her favorites. She also describes how software implementations never work out the way you expect and how to mitigate that risk.

Mentioned on the episode:

High output management by Andrew Grove

Misbehaving: The Making of Behavioral Economics by Richard Thaler

Sonya’s website

Rupert Taylor: How To Compete With Larger Consultancies

Spotlight Podcasting — Fri, 07 Jan 2022 04:00:00 -0500

Rupert Taylor shares his thoughts on what boutique and smaller consultancies can do to differentiate from the big five consulting shops. He also tells us about the evolution of creating a software solution from his consulting businesses and why honesty is one of the most important characteristics of consultants.

Mentioned on the episode:

Kivue

Connect with Rupert on Linkedin

Craig Paxson: Mapping Your Business Capabilities

Spotlight Podcasting — Wed, 05 Jan 2022 04:00:00 -0500

Craig Paxson tells us how to break down a vision statement into an actionable plan, how he’s able to create different frameworks for small businesses, and one of the main influences on his career. We also hear what makes a sellable business and what the first steps to reduce overwhelm are.

Craig’s website: VisionaryResults.com - where you can access his capability matrix

Recommended Book: The Goal by Eliyahu M. Goldratt

Connect with Craig on Facebook and Linkedin

Molly Angel: Forging Your Identity As An Independent Consultant

Spotlight Podcasting — Mon, 03 Jan 2022 04:00:00 -0500

Change management consultant Molly Angel describes the perils of relying on body shops and other middlemen for independents, and how to avoid them. She tells us how she ended up in the change management field and how she identifies key stakeholders to involve in the change process.

Connect with her on Linkedin, Instagram or Twitter

Jason Van Orden: Creating Your Own Signature Method

Spotlight Podcasting — Fri, 31 Dec 2021 04:00:00 -0500

Jason Van Orden describes why creating a signature method can help consultants provide more structure and tangible results for their clients. He also talks about how you can incorporate other frameworks whilst giving your own unique perspective. We hear his origin story and how he started off in podcasting in 2005.

Find the case study of how one of Jason’s clients used his lean launch method to create a new course in 3 weeks without all the usual tech headaches at leanlaunchmethod.download

Connect with Jason on Linkedin, Facebook, Instagram or Twitter

Tom Critchlow: Trying Out Ideas In Public

Spotlight Podcasting — Wed, 29 Dec 2021 05:00:00 -0500

Independent consultant Tom Critchlow explains his thesis that “Trying out ideas in public, for/with small networks, in a distinctive voice brings compound rewards for you”. He also shares how consultants need to play different roles and his collaborative approach to content creation.

Find Tom’s website at TomCritchlow.com where you can access his blog and book on consulting (which is due to come out in early 2022)

Connect with Tom on Twitter

Ben McAdam: Delivering And Packaging Expertise

Spotlight Podcasting — Mon, 27 Dec 2021 05:00:00 -0500

On this episode, profits coach and virtual CFO Ben McAdam shares learnings from his experience running a productized service and consulting with business owners. He also explains where the term ‘profit coach’ comes from and why he believes the Profit First approach to managing business finance is not the right one to adopt for every organization.

Mentioned on the episode:

Free personalized advice on how to grow your profits

Connect with Ben on Facebook and Linkedin

Mark Boundy: Using A Customer Value Driven Approach To Sales

Spotlight Podcasting — Fri, 24 Dec 2021 05:00:00 -0500

B2B sales expert Mark Boundy tells us about how he ended up in sales and how his customer-centric approach goes against the grain of predictive revenue. We discuss enabling change-makers and what metrics CEOs should be tracking.

Mentioned on the episode:

Mark’s book - Radical Value

Mark’s podcast - ValuClarity

Connect with Mark on Linkedin and Twitter

Mads Singers: Building Your Network

Spotlight Podcasting — Wed, 22 Dec 2021 05:00:00 -0500

Management consultant Mads Singers tells us how he managed to grow his network and business for the first five years without having a website. We also hear about some common management problems and some great delegation advice for business owners.

Some of Mads’ favorite books related to management, mentioned on the episode:

First, Break All the Rules by Marcus Buckingham and Curt Coffman

The Effective Executive by Peter Drucker

What Got You Here Won't Get You There by Marshall Goldsmith

Connect with Mads at:

https://www.madssingers.com/

Hugh Ballou: How To Inspire And Motivate Teams

Spotlight Podcasting — Mon, 20 Dec 2021 05:00:00 -0500

Hugh Ballou describes how he was able to transfer skills from conducting at megachurches to the executive boardroom. We also discuss delivering effective presentations, applying a results based approach to meetings and thinking outside the box.

Learn more about Hugh Ballou through his website:

https://hughballou.com

And his initiative for non-profit leaders looking to develop business skills at:

https://nonprofitcommunity.org

Introducing Leaders Of Consulting

Spotlight Podcasting — Fri, 17 Dec 2021 05:00:00 -0500

In this episode of the Leaders Of Consulting Podcast, Jonathan Baillie Strong gives a brief introduction to the podcast, shares some background, and tells you what you can expect from the show going forward.