Industrial Marketing Simplified - Audio Course Transistor (https://transistor.fm) https://feeds.transistor.fm/industrial-marketing-simplified-audio-course This six-part audio course is focused on helping industrial business leaders attract new customers. Learn about marketing in a way that is relevant to industrial salespeople and leaders - you don't need to be experienced in marketing to learn from this course! © 2022 clearmotive marketing group 85681451-436b-5c64-8675-dcbf1e6a2fb5 no Industrial Marketing Introduction en Fri, 09 Feb 2024 13:07:37 -0700 Tue, 02 Dec 2025 16:28:20 -0700 https://www2.clearmotive.ca/2JcHl https://img.transistor.fm/2VAJZ2GDoE3t1uywrUHrN7uSOcmMk83hGTbk1mVC90U/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI2ODA4LzE2Mzk2/ODE5NDktYXJ0d29y/ay5qcGc.jpg Industrial Marketing Simplified - Audio Course https://www2.clearmotive.ca/2JcHl serial clearmotive marketing This six-part audio course is focused on helping industrial business leaders attract new customers. Learn about marketing in a way that is relevant to industrial salespeople and leaders - you don't need to be experienced in marketing to learn from this course! This six-part audio course is focused on helping industrial business leaders attract new customers. industrial marketing, marketing, business, technology, marketing system, automation clearmotive marketing No No Industrial Marketing: What it is and why it's important 1 1 Industrial Marketing: What it is and why it's important full b2f4b042-7e4b-4ab4-84fb-c50f6f09cf03 https://share.transistor.fm/s/994c2d17 In this episode, Chad and Tyler help you get a grip on industrial marketing. Learn:

• What Industrial Marketing is and why it is different from any other marketing
• Why Business-to-Business (B2B) is different than Business-to-Customer (B2C)
• How to market industrial products and why so many fail.

]]> In this episode, Chad and Tyler help you get a grip on industrial marketing. Learn:

• What Industrial Marketing is and why it is different from any other marketing
• Why Business-to-Business (B2B) is different than Business-to-Customer (B2C)
• How to market industrial products and why so many fail.

]]> Wed, 15 Dec 2021 12:08:58 -0700 clearmotive marketing clearmotive marketing 872 In this episode, Chad and Tyler help you get a grip on Industrial Marketing. In this episode, Chad and Tyler help you get a grip on Industrial Marketing. industrial marketing, marketing, business, technology, marketing system, automation No Customers: How they buy and what you need to know 2 2 Customers: How they buy and what you need to know full 442629bd-0e06-48ac-afb2-e9c2a8615c9a https://share.transistor.fm/s/294c6bd0 In this episode, Chad and Tyler help you understand how customers buy (and what you need to know). Learn about:

• How buying groups find, evaluate and buy products
• Defining your ideal customer profile
• Determining your most valuable product

]]> In this episode, Chad and Tyler help you understand how customers buy (and what you need to know). Learn about:

• How buying groups find, evaluate and buy products
• Defining your ideal customer profile
• Determining your most valuable product

]]> Wed, 15 Dec 2021 14:28:05 -0700 clearmotive marketing clearmotive marketing 907 In this episode, Chad and Tyler help you understand how customers buy (and what you need to know). In this episode, Chad and Tyler help you understand how customers buy (and what you need to know). industrial marketing, marketing, business, technology, marketing system, automation No Content: The fuel for your Industrial Marketing engine 3 3 Content: The fuel for your Industrial Marketing engine full ba35fa96-7d05-4b54-bc06-9b3a185cfb01 https://share.transistor.fm/s/b0c249dd In this module, Chad and Tyler help you understand how content fuels your Industrial Marketing engine. Learn about:

• Different types of content for different stages of the buying process
• The case for quality and quantity
• 5 must-have mindsets to fuel your industrial marketing engine

]]> In this module, Chad and Tyler help you understand how content fuels your Industrial Marketing engine. Learn about:

• Different types of content for different stages of the buying process
• The case for quality and quantity
• 5 must-have mindsets to fuel your industrial marketing engine

]]> Wed, 15 Dec 2021 14:30:39 -0700 clearmotive marketing clearmotive marketing 1252 In this module, Chad and Tyler help you understand how content fuels your Industrial Marketing engine. In this module, Chad and Tyler help you understand how content fuels your Industrial Marketing engine. industrial marketing, marketing, business, technology, marketing system, automation No Digital Advertising: Get in front of the right customers without wasting money 4 4 Digital Advertising: Get in front of the right customers without wasting money full ef87af53-13c6-4b03-a9fc-211b3af41b52 https://share.transistor.fm/s/8b5bf6ce In this episode, Chad and Tyler help you understand how to use digital advertising to get in front of the right customers—at the right time—without wasting money. Learn about:

• Why digital advertising is critical for industrial companies
• What are the best options and challenges to overcome
• Determining the budget formula that works best for your business

]]> In this episode, Chad and Tyler help you understand how to use digital advertising to get in front of the right customers—at the right time—without wasting money. Learn about:

• Why digital advertising is critical for industrial companies
• What are the best options and challenges to overcome
• Determining the budget formula that works best for your business

]]> Wed, 15 Dec 2021 14:32:20 -0700 clearmotive marketing clearmotive marketing 1135 In this episode, Chad and Tyler help you understand how to use digital advertising to get in front of the right customers—at the right time—without wasting money. In this episode, Chad and Tyler help you understand how to use digital advertising to get in front of the right customers—at the right time—without wasting money. industrial marketing, marketing, business, technology, marketing system, automation No Technology: Typical pitfalls and finding opportunities 5 5 Technology: Typical pitfalls and finding opportunities full c93730b7-6b37-4ad2-8431-38fc307a5c4a https://share.transistor.fm/s/d3c8d8f1 In this episode, Chad and Tyler help you understand how technology impacts Industrial Marketing. Learn about:

• The primary benefits: speed, scale, automation, and insights
• Why industrial companies often give up before they even start
• Crawl, walk, and run from CRM and Google Analytics to dedicated Marketing Technology (MarTech)

]]> In this episode, Chad and Tyler help you understand how technology impacts Industrial Marketing. Learn about:

• The primary benefits: speed, scale, automation, and insights
• Why industrial companies often give up before they even start
• Crawl, walk, and run from CRM and Google Analytics to dedicated Marketing Technology (MarTech)

]]> Wed, 15 Dec 2021 14:33:32 -0700 clearmotive marketing clearmotive marketing 1477 In this episode, Chad and Tyler help you understand how technology impacts Industrial Marketing. In this episode, Chad and Tyler help you understand how technology impacts Industrial Marketing. industrial marketing, marketing, business, technology, marketing system, automation No Getting It All to Work: People, process & technology 6 6 Getting It All to Work: People, process & technology full d6050fc5-2411-4c8f-aa80-53c08a60c52f https://share.transistor.fm/s/ae83e6e0 In this episode, Chad and Tyler help you bring all of the module lessons together. Understand everything that's been covered with a recap and a few new insights. Learn about:

• Everything we've covered with a recap
• People, process and technology
• Building a repeatable sales and marketing process

]]> In this episode, Chad and Tyler help you bring all of the module lessons together. Understand everything that's been covered with a recap and a few new insights. Learn about:

• Everything we've covered with a recap
• People, process and technology
• Building a repeatable sales and marketing process

]]> Wed, 15 Dec 2021 14:34:25 -0700 clearmotive marketing clearmotive marketing 1056 In this episode, Chad and Tyler help you bring all of the module lessons together. Understand everything that's been covered with a recap and a few new insights. In this episode, Chad and Tyler help you bring all of the module lessons together. Understand everything that's been covered with a recap and a few new insights. industrial marketing, marketing, business, technology, marketing system, automation No Industrial Marketing Introduction Industrial Marketing Introduction trailer 02fddba4-f1d9-466d-95be-b29644f796cf https://share.transistor.fm/s/946d6b5f Curious about Industrial Marketing? Listen to this 6-part Industrial Marketing audio course from clearmotive marketing. You will learn:

  • What industrial marketing is and why it's important.
  • How industrial buying groups research, evaluate and buy
  • Different types of content that apply to different stages of the buying process. 
  • How to get in front of your customers without wasting money
  • How to crawl, walk and eventually run sophisticated marketing automation.
  • Building a repeatable process.
]]> Curious about Industrial Marketing? Listen to this 6-part Industrial Marketing audio course from clearmotive marketing. You will learn:

  • What industrial marketing is and why it's important.
  • How industrial buying groups research, evaluate and buy
  • Different types of content that apply to different stages of the buying process. 
  • How to get in front of your customers without wasting money
  • How to crawl, walk and eventually run sophisticated marketing automation.
  • Building a repeatable process.
]]> Wed, 09 Nov 2022 11:08:12 -0700 clearmotive marketing clearmotive marketing 326 This short introduction establishes what you can expect to learn with Tyler and Chad. This short introduction establishes what you can expect to learn with Tyler and Chad. industrial marketing, marketing, business, technology, marketing system, automation No