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    <description>Hospitality Property School Podcast is written and produced by travel authorities that have come together with decades of hotel, resort, inn and bed &amp; breakfast visitation experience. We have spent thousands of hotel nights in properties of all sizes and classes worldwide, conducting countless site inspections for a number of world-class tour and travel companies, as well as receiving feedback from 100,000s of customers.&lt;br /&gt;&lt;br /&gt;This knowledge has given us a unique insight into the wants, needs and requirements of individual and group travellers, as well as management &amp; employees.&lt;br /&gt;&lt;br /&gt;In these podcasts, we are sharing this knowledge in easy-to-understand bit size episodes with aspiring and seasoned hoteliers/innkeepers.&lt;br /&gt;&lt;br /&gt;New episodes are released every Thursday at 12 pm EST / 6 pm CET&lt;br /&gt;&lt;br /&gt;This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at &lt;a href="https://www.spreaker.com/show/3661083/advertisement"&gt;https://www.spreaker.com/show/3661083/advertisement&lt;/a&gt;</description>
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    <pubDate>Wed, 23 Jul 2025 16:35:51 +0200</pubDate>
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    <itunes:summary>Hospitality Property School Podcast is written and produced by travel authorities that have come together with decades of hotel, resort, inn and bed &amp; breakfast visitation experience. We have spent thousands of hotel nights in properties of all sizes and classes worldwide, conducting countless site inspections for a number of world-class tour and travel companies, as well as receiving feedback from 100,000s of customers.&lt;br /&gt;&lt;br /&gt;This knowledge has given us a unique insight into the wants, needs and requirements of individual and group travellers, as well as management &amp; employees.&lt;br /&gt;&lt;br /&gt;In these podcasts, we are sharing this knowledge in easy-to-understand bit size episodes with aspiring and seasoned hoteliers/innkeepers.&lt;br /&gt;&lt;br /&gt;New episodes are released every Thursday at 12 pm EST / 6 pm CET&lt;br /&gt;&lt;br /&gt;This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at &lt;a href="https://www.spreaker.com/show/3661083/advertisement"&gt;https://www.spreaker.com/show/3661083/advertisement&lt;/a&gt;</itunes:summary>
    <itunes:subtitle>Hospitality Property School Podcast is written and produced by travel authorities that have come together with decades of hotel, resort, inn and bed &amp; breakfast visitation experience.</itunes:subtitle>
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    <itunes:complete>No</itunes:complete>
    <itunes:explicit>No</itunes:explicit>
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      <title>Checking In, Staying In: Effective Strategies for Retaining Top Hotel Talent | Ep. #352</title>
      <itunes:episode>296</itunes:episode>
      <podcast:episode>296</podcast:episode>
      <itunes:title>Checking In, Staying In: Effective Strategies for Retaining Top Hotel Talent | Ep. #352</itunes:title>
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      <description>
        <![CDATA[<i>Tired of employee turnover rates? </i><br><br>Discover innovative strategies that will make your property the ultimate employee hotspot!<br><br>In this episode, we're going to talk about some awesome strategies that can help you keep top talent. It's all about creating a work environment that people love and want to stick around in. So, let's dive right in!<br><br>Continue reading, watching, or listening and I’ll share strategies for retaining top hotel talent …<br><br><b>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:</b><br><a href="https://keystonehpd.com/effective-strategies-for-retaining-top-hotel-talent-352" rel="noreferrer noopener"><i>https://keystonehpd.com/effective-strategies-for-retaining-top-hotel-talent-352</i></a><br><br><i><b>Take advantage of our courses </b></i><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br><i><b>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? </b></i><br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br><i><b>Get Your INNsider Tips</b></i><br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br><i><b>Join one of your private groups</b></i><br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br><i><b>Say hi on social</b></i><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i>https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><a href="https://youtu.be/_twuy00Alq8" rel="noreferrer noopener"><i>https://youtu.be/_twuy00Alq8</i></a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
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        <![CDATA[<i>Tired of employee turnover rates? </i><br><br>Discover innovative strategies that will make your property the ultimate employee hotspot!<br><br>In this episode, we're going to talk about some awesome strategies that can help you keep top talent. It's all about creating a work environment that people love and want to stick around in. So, let's dive right in!<br><br>Continue reading, watching, or listening and I’ll share strategies for retaining top hotel talent …<br><br><b>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:</b><br><a href="https://keystonehpd.com/effective-strategies-for-retaining-top-hotel-talent-352" rel="noreferrer noopener"><i>https://keystonehpd.com/effective-strategies-for-retaining-top-hotel-talent-352</i></a><br><br><i><b>Take advantage of our courses </b></i><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br><i><b>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? </b></i><br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br><i><b>Get Your INNsider Tips</b></i><br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br><i><b>Join one of your private groups</b></i><br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br><i><b>Say hi on social</b></i><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i>https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><a href="https://youtu.be/_twuy00Alq8" rel="noreferrer noopener"><i>https://youtu.be/_twuy00Alq8</i></a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
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      <pubDate>Thu, 20 Jul 2023 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
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      <itunes:author>Gerry MacPherson</itunes:author>
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      <itunes:duration>506</itunes:duration>
      <itunes:summary>Tired of employee turnover rates? Discover innovative strategies that will make your property the ultimate employee hotspot!In this episode, we're going to talk about some awesome strategies that can help you keep top talent. It's all about creating a work environment that people love and want to stick around in. So, let's dive right in!Continue reading, watching, or listening and I’ll share strategies for retaining top hotel talent …⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/effective-strategies-for-retaining-top-hotel-talent-352Take advantage of our courses https://courses.keystonehospitalitydevelopment.com/Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/_twuy00Alq8A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Tired of employee turnover rates? Discover innovative strategies that will make your property the ultimate employee hotspot!In this episode, we're going to talk about some awesome strategies that can help you keep top talent. It's all about creating a wor</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
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      <title>Guarding the Guest Experience: Key Qualifications for Hotel Security Employees | Eps. #351</title>
      <itunes:episode>295</itunes:episode>
      <podcast:episode>295</podcast:episode>
      <itunes:title>Guarding the Guest Experience: Key Qualifications for Hotel Security Employees | Eps. #351</itunes:title>
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        <![CDATA[From eagle-eyed surveillance to an unwavering commitment to guest safety, find out why looking for the right qualifications for your hotel security team is the key to peace of mind.<br><br>Ensuring a safe and secure environment in your hospitality property a top priority, and the heroes behind it all are the hotel security employees. In this episode, I'll explore what it takes to become part of this specialized team.<br><br>Continue reading, watching, or listening, and I’ll share the qualification's hotel security employees should have …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/numbers-that-matter-qualifications-for-hotel-accounting-and-finance-employees-350" rel="noreferrer noopener"><i>https://keystonehpd.com/numbers-that-matter-qualifications-for-hotel-accounting-and-finance-employees-350</i></a><br><br>Take advantage of our courses <br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook:<a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i> https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i>https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><a href="https://youtu.be/tBJ2HojQ8EE" rel="noreferrer noopener"><i>https://youtu.be/tBJ2HojQ8EE</i></a><br><br><br>A Division of Keystone Hospitality Property Development<br><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[From eagle-eyed surveillance to an unwavering commitment to guest safety, find out why looking for the right qualifications for your hotel security team is the key to peace of mind.<br><br>Ensuring a safe and secure environment in your hospitality property a top priority, and the heroes behind it all are the hotel security employees. In this episode, I'll explore what it takes to become part of this specialized team.<br><br>Continue reading, watching, or listening, and I’ll share the qualification's hotel security employees should have …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/numbers-that-matter-qualifications-for-hotel-accounting-and-finance-employees-350" rel="noreferrer noopener"><i>https://keystonehpd.com/numbers-that-matter-qualifications-for-hotel-accounting-and-finance-employees-350</i></a><br><br>Take advantage of our courses <br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook:<a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i> https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i>https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><a href="https://youtu.be/tBJ2HojQ8EE" rel="noreferrer noopener"><i>https://youtu.be/tBJ2HojQ8EE</i></a><br><br><br>A Division of Keystone Hospitality Property Development<br><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
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      <pubDate>Thu, 13 Jul 2023 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
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      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/m-AyuRw9XarAJToQx_BQPHTy84Jy3gIJBivgwXo4Iyk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0OTgv/MTY5NzgxNTc1Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>478</itunes:duration>
      <itunes:summary>From eagle-eyed surveillance to an unwavering commitment to guest safety, find out why looking for the right qualifications for your hotel security team is the key to peace of mind.Ensuring a safe and secure environment in your hospitality property a top priority, and the heroes behind it all are the hotel security employees. In this episode, I'll explore what it takes to become part of this specialized team.Continue reading, watching, or listening, and I’ll share the qualification's hotel security employees should have …⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/numbers-that-matter-qualifications-for-hotel-accounting-and-finance-employees-350Take advantage of our courses https://courses.keystonehospitalitydevelopment.com/Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/tBJ2HojQ8EEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>From eagle-eyed surveillance to an unwavering commitment to guest safety, find out why looking for the right qualifications for your hotel security team is the key to peace of mind.Ensuring a safe and secure environment in your hospitality property a top </itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
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      <title>Numbers that Matter: Qualifications for Hotel Accounting and Finance Employees | Eps. #350</title>
      <itunes:episode>294</itunes:episode>
      <podcast:episode>294</podcast:episode>
      <itunes:title>Numbers that Matter: Qualifications for Hotel Accounting and Finance Employees | Eps. #350</itunes:title>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/numbers-that-matter-qualifications-for-hotel-accounting-and-finance-employees-eps-350</link>
      <description>
        <![CDATA[Want to make sure your hotel's finances are as sharp as a well-ironed suit? It's time to hire the money maestros who can turn your financial woes into <i>'WOWs'!</i><br><br>The hotel industry is a tough business, with lots of competition. To stay ahead and make sure you're making money, hotels need employees who know their way around numbers. In this episode, I'll be talking about the qualifications you should look for in a hotel accounting and finance employee.<br><br>Continue reading, watching, or listening and I’ll share the qualifications hotel accounting and finance employees should have…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/numbers-that-matter-qualifications-for-hotel-accounting-and-finance-employees-350<br><br>Take advantage of our courses <br>https://courses.keystonehospitalitydevelopment.com/<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/7utly6Lt7s0<br><br><br>A Division of Keystone Hospitality Property Development<br><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Want to make sure your hotel's finances are as sharp as a well-ironed suit? It's time to hire the money maestros who can turn your financial woes into <i>'WOWs'!</i><br><br>The hotel industry is a tough business, with lots of competition. To stay ahead and make sure you're making money, hotels need employees who know their way around numbers. In this episode, I'll be talking about the qualifications you should look for in a hotel accounting and finance employee.<br><br>Continue reading, watching, or listening and I’ll share the qualifications hotel accounting and finance employees should have…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/numbers-that-matter-qualifications-for-hotel-accounting-and-finance-employees-350<br><br>Take advantage of our courses <br>https://courses.keystonehospitalitydevelopment.com/<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/7utly6Lt7s0<br><br><br>A Division of Keystone Hospitality Property Development<br><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 06 Jul 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8a85a6ef/035fde1f.mp3" length="21908838" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/lcWWvYRs89bZ8TpOjqmj134no38KMhudMrYEOOsDt2Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0OTcv/MTY5NzgxNTc1My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>548</itunes:duration>
      <itunes:summary>Want to make sure your hotel's finances are as sharp as a well-ironed suit? It's time to hire the money maestros who can turn your financial woes into 'WOWs'!The hotel industry is a tough business, with lots of competition. To stay ahead and make sure you're making money, hotels need employees who know their way around numbers. In this episode, I'll be talking about the qualifications you should look for in a hotel accounting and finance employee.Continue reading, watching, or listening and I’ll share the qualifications hotel accounting and finance employees should have…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/numbers-that-matter-qualifications-for-hotel-accounting-and-finance-employees-350Take advantage of our courses https://courses.keystonehospitalitydevelopment.com/Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/7utly6Lt7s0A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Want to make sure your hotel's finances are as sharp as a well-ironed suit? It's time to hire the money maestros who can turn your financial woes into 'WOWs'!The hotel industry is a tough business, with lots of competition. To stay ahead and make sure you</itunes:subtitle>
      <itunes:keywords>bestpracticesforselectinghotel,choosingtherightcandidatesforh,effectivestrategiesforecruitin,findingtheperfecfithiringhotel,hotelaccountingandfinanceemplo,howtofindthebesthotelfinancial,inancepositions,keyconsiderationsforhiringhote,qualificationsandskill</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Trained Spa &amp; Wellness Employees Can Boost Your Hotel's Revenue &amp; Guest Satisfaction | Eps. #349</title>
      <itunes:episode>293</itunes:episode>
      <podcast:episode>293</podcast:episode>
      <itunes:title>How Trained Spa &amp; Wellness Employees Can Boost Your Hotel's Revenue &amp; Guest Satisfaction | Eps. #349</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/54084593</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-trained-spa-wellness-employees-can-boost-your-hotels-revenue-guest-satisfaction-eps-349</link>
      <description>
        <![CDATA[Where tranquillity meets excellence.<br><br>Why the right spa and wellness employees can be the heartbeat of your guest's experience.<br><br>A hotel spa and wellness employee is responsible for providing guests with a relaxing and rejuvenating experience during their stay. This requires a unique set of skills and qualifications that go beyond basic customer service training. In this episode, I discuss the qualifications that are necessary for a hotel spa and wellness employee to succeed in their role.<br><br>Continue reading, watching, or listening, and I’ll share the qualifications spa and wellness employees should have, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><i><a href="https://keystonehpd.com/how-trained-spa-and-wellness-employees-can-boost-your-hotels-revenue-and-guest-satisfaction-eps-349" rel="noreferrer noopener">https://keystonehpd.com/how-trained-spa-and-wellness-employees-can-boost-your-hotels-revenue-and-guest-satisfaction-eps-349</a></i><br><br>Take advantage of our courses<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn:<a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i> https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><i><a href="https://youtu.be/DGyRqbmNTBY" rel="noreferrer noopener">https://youtu.be/DGyRqbmNTBY</a></i><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Where tranquillity meets excellence.<br><br>Why the right spa and wellness employees can be the heartbeat of your guest's experience.<br><br>A hotel spa and wellness employee is responsible for providing guests with a relaxing and rejuvenating experience during their stay. This requires a unique set of skills and qualifications that go beyond basic customer service training. In this episode, I discuss the qualifications that are necessary for a hotel spa and wellness employee to succeed in their role.<br><br>Continue reading, watching, or listening, and I’ll share the qualifications spa and wellness employees should have, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><i><a href="https://keystonehpd.com/how-trained-spa-and-wellness-employees-can-boost-your-hotels-revenue-and-guest-satisfaction-eps-349" rel="noreferrer noopener">https://keystonehpd.com/how-trained-spa-and-wellness-employees-can-boost-your-hotels-revenue-and-guest-satisfaction-eps-349</a></i><br><br>Take advantage of our courses<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn:<a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i> https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><i><a href="https://youtu.be/DGyRqbmNTBY" rel="noreferrer noopener">https://youtu.be/DGyRqbmNTBY</a></i><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 29 Jun 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e522f788/e96d9781.mp3" length="22062447" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Cen3_vxF3bf5O05JjEkKYhG0mAsO29yYXRHkK2DHB3A/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0OTYv/MTY5NzgxNTc1My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>552</itunes:duration>
      <itunes:summary>Where tranquillity meets excellence.Why the right spa and wellness employees can be the heartbeat of your guest's experience.A hotel spa and wellness employee is responsible for providing guests with a relaxing and rejuvenating experience during their stay. This requires a unique set of skills and qualifications that go beyond basic customer service training. In this episode, I discuss the qualifications that are necessary for a hotel spa and wellness employee to succeed in their role.Continue reading, watching, or listening, and I’ll share the qualifications spa and wellness employees should have, right after a word from our sponsor…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-trained-spa-and-wellness-employees-can-boost-your-hotels-revenue-and-guest-satisfaction-eps-349Take advantage of our courseshttps://courses.keystonehospitalitydevelopment.com/Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/DGyRqbmNTBYA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Where tranquillity meets excellence.Why the right spa and wellness employees can be the heartbeat of your guest's experience.A hotel spa and wellness employee is responsible for providing guests with a relaxing and rejuvenating experience during their sta</itunes:subtitle>
      <itunes:keywords>hiringspaandwellness,hotelspaandwellness,howtohirespaandwellness,resortsandwellnessemployees,spaandwellnessemployee,spaandwellnessemployees</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Hiring Competent Hotel Maintenance Employees Are Critical for Your Infrastructure | Eps. #348</title>
      <itunes:episode>292</itunes:episode>
      <podcast:episode>292</podcast:episode>
      <itunes:title>Why Hiring Competent Hotel Maintenance Employees Are Critical for Your Infrastructure | Eps. #348</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/54084561</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/why-hiring-competent-hotel-maintenance-employees-are-critical-for-your-infrastructure-eps-348</link>
      <description>
        <![CDATA[Beyond repairs and maintenance, understanding why the right hotel maintenance employees are key to unleashing the full potential of a property.<br><br>In this episode, I’ll share the hotel maintenance employees qualifications to look for. A hotel's maintenance team is responsible for ensuring that a properties facilities and infrastructure are well-maintained and in good working order. They also oversee the installation of new equipment and systems as needed.<br><br>Continue reading, watching, or listening, and I’ll share the right hotel maintenance employee qualifications that an applicant should possess, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/why-hiring-competent-hotel-maintenance-employees-are-critical-for-your-infrastructure-safety-348" rel="noreferrer noopener"><i>https://keystonehpd.com/why-hiring-competent-hotel-maintenance-employees-are-critical-for-your-infrastructure-safety-348</i></a><br><br>Take advantage of our courses<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn:<a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i> https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br>https://youtu.be/-ydwLNMbB-c<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Beyond repairs and maintenance, understanding why the right hotel maintenance employees are key to unleashing the full potential of a property.<br><br>In this episode, I’ll share the hotel maintenance employees qualifications to look for. A hotel's maintenance team is responsible for ensuring that a properties facilities and infrastructure are well-maintained and in good working order. They also oversee the installation of new equipment and systems as needed.<br><br>Continue reading, watching, or listening, and I’ll share the right hotel maintenance employee qualifications that an applicant should possess, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/why-hiring-competent-hotel-maintenance-employees-are-critical-for-your-infrastructure-safety-348" rel="noreferrer noopener"><i>https://keystonehpd.com/why-hiring-competent-hotel-maintenance-employees-are-critical-for-your-infrastructure-safety-348</i></a><br><br>Take advantage of our courses<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn:<a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i> https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br>https://youtu.be/-ydwLNMbB-c<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 22 Jun 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/cd956239/0e9272ba.mp3" length="32106003" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/yu-XrdThVMM2QBU599qcAtie7GkIGvJ11cNFXKUyTIM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0OTUv/MTY5NzgxNTc1Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>803</itunes:duration>
      <itunes:summary>Beyond repairs and maintenance, understanding why the right hotel maintenance employees are key to unleashing the full potential of a property.In this episode, I’ll share the hotel maintenance employees qualifications to look for. A hotel's maintenance team is responsible for ensuring that a properties facilities and infrastructure are well-maintained and in good working order. They also oversee the installation of new equipment and systems as needed.Continue reading, watching, or listening, and I’ll share the right hotel maintenance employee qualifications that an applicant should possess, right after a word from our sponsor…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/why-hiring-competent-hotel-maintenance-employees-are-critical-for-your-infrastructure-safety-348Take advantage of our courseshttps://courses.keystonehospitalitydevelopment.com/Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/-ydwLNMbB-cA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Beyond repairs and maintenance, understanding why the right hotel maintenance employees are key to unleashing the full potential of a property.In this episode, I’ll share the hotel maintenance employees qualifications to look for. A hotel's maintenance te</itunes:subtitle>
      <itunes:keywords>hiringspaandwellness,hotelspaandwellness,howtohirespaandwellness,resortsandwellnessemployees,spaandwellnessemployee,spaandwellnessemployees</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Reviving Your Hospitality Property Brand: Tips and Tricks | Eps. #347</title>
      <itunes:episode>291</itunes:episode>
      <podcast:episode>291</podcast:episode>
      <itunes:title>Reviving Your Hospitality Property Brand: Tips and Tricks | Eps. #347</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/reviving-your-hospitality-property-brand-tips-and-tricks-eps-347</link>
      <description>
        <![CDATA[Looking to breathe new life into your hospitality property brand? <br><br>Discover the top tips and tricks for reviving your brand and reigniting your success.<br><br>Today’s episode, Reviving Your Hospitality Property Brand: Tips and Tricks, is a guest post written by Courtney Rosenfeld.<br><br>Hospitality property businesses are constantly evolving with the times. There’s so much competition out there, and it’s essential to remain current and relevant. One of the best ways to accomplish that is to refresh your brand.<br><br>Updating your image and messaging will help your business stand out and attract new customers. But how do you go about refreshing your brand, and where do you start? Keystone HPD shares some tips and tricks for giving your hospitality property a fresh new look!<br><br>Continue reading, watching, or listening, and I’ll share why it is important to refresh your brand in the hospitality industry, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/reviving-your-hospitality-property-brand-tips-and-tricks-347" rel="noreferrer noopener"><i>https://keystonehpd.com/reviving-your-hospitality-property-brand-tips-and-tricks-347</i></a><br><br>Take advantage of our courses<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn:<a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i> https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><a href="https://youtu.be/pSDRMeSZFFw" rel="noreferrer noopener"><i>https://youtu.be/pSDRMeSZFFw</i></a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Looking to breathe new life into your hospitality property brand? <br><br>Discover the top tips and tricks for reviving your brand and reigniting your success.<br><br>Today’s episode, Reviving Your Hospitality Property Brand: Tips and Tricks, is a guest post written by Courtney Rosenfeld.<br><br>Hospitality property businesses are constantly evolving with the times. There’s so much competition out there, and it’s essential to remain current and relevant. One of the best ways to accomplish that is to refresh your brand.<br><br>Updating your image and messaging will help your business stand out and attract new customers. But how do you go about refreshing your brand, and where do you start? Keystone HPD shares some tips and tricks for giving your hospitality property a fresh new look!<br><br>Continue reading, watching, or listening, and I’ll share why it is important to refresh your brand in the hospitality industry, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/reviving-your-hospitality-property-brand-tips-and-tricks-347" rel="noreferrer noopener"><i>https://keystonehpd.com/reviving-your-hospitality-property-brand-tips-and-tricks-347</i></a><br><br>Take advantage of our courses<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn:<a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i> https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><a href="https://youtu.be/pSDRMeSZFFw" rel="noreferrer noopener"><i>https://youtu.be/pSDRMeSZFFw</i></a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 15 Jun 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8125d193/09ae19d8.mp3" length="23393616" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/HQobiyKEQERMm67kve1Q2W_IOsaaqOXSxAd_iIJVtQs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0OTQv/MTY5NzgxNTc1Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>585</itunes:duration>
      <itunes:summary>Looking to breathe new life into your hospitality property brand? Discover the top tips and tricks for reviving your brand and reigniting your success.Today’s episode, Reviving Your Hospitality Property Brand: Tips and Tricks, is a guest post written by Courtney Rosenfeld.Hospitality property businesses are constantly evolving with the times. There’s so much competition out there, and it’s essential to remain current and relevant. One of the best ways to accomplish that is to refresh your brand.Updating your image and messaging will help your business stand out and attract new customers. But how do you go about refreshing your brand, and where do you start? Keystone HPD shares some tips and tricks for giving your hospitality property a fresh new look!Continue reading, watching, or listening, and I’ll share why it is important to refresh your brand in the hospitality industry, right after a word from our sponsor…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/reviving-your-hospitality-property-brand-tips-and-tricks-347Take advantage of our courseshttps://courses.keystonehospitalitydevelopment.com/Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/pSDRMeSZFFwA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Looking to breathe new life into your hospitality property brand? Discover the top tips and tricks for reviving your brand and reigniting your success.Today’s episode, Reviving Your Hospitality Property Brand: Tips and Tricks, is a guest post written by C</itunes:subtitle>
      <itunes:keywords>hospitalitypropertybrand,revivingyourbedandbreakfastbra,revivingyourholidayhomebrand,revivingyourhospitalitypropert,revivingyourhotelbrand,revivingyourresortbrand</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Interview with Gudrun Cuillo: Hospitality Property Owner, Winemaker &amp; Author | Ep. #346</title>
      <itunes:episode>290</itunes:episode>
      <podcast:episode>290</podcast:episode>
      <itunes:title>Interview with Gudrun Cuillo: Hospitality Property Owner, Winemaker &amp; Author | Ep. #346</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/interview-with-gudrun-cuillo-hospitality-property-owner-winemaker-author-ep-346</link>
      <description>
        <![CDATA[Today we have a real treat for you, a wonderful interview with Gudrun Cuillo, a hospitality property owner, a winemaker, and an author.<br><br>Listen as Gudrun shares how she turned passion into reality.<br><br>Gudrun has had a career in opera as an artist-in-residence for stage scenery and makeup, then a winemaker, a hospitality property owner and now an author.<br><br>If you are looking for some fun stories, great observations, and amazing insights you can take and use in your life, you’ll want to listen to this interview.<br><br>All that being said, let’s jump into this…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/gudrun-cuillo-hospitality-property-owner-winemaker-author-346" rel="noreferrer noopener"><i>https://keystonehpd.com/gudrun-cuillo-hospitality-property-owner-winemaker-author-346</i></a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noreferrer noopener"><i>https://KeystoneHPD.com/Course</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i>https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://hospitality-property-school.onpodium.co/" rel="noreferrer noopener"><i>https://hospitality-property-school.onpodium.co/</i></a><br><br>YouTube<br><a href="https://youtu.be/5MkyrEAaujA" rel="noreferrer noopener"><i>https://youtu.be/5MkyrEAaujA</i></a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Today we have a real treat for you, a wonderful interview with Gudrun Cuillo, a hospitality property owner, a winemaker, and an author.<br><br>Listen as Gudrun shares how she turned passion into reality.<br><br>Gudrun has had a career in opera as an artist-in-residence for stage scenery and makeup, then a winemaker, a hospitality property owner and now an author.<br><br>If you are looking for some fun stories, great observations, and amazing insights you can take and use in your life, you’ll want to listen to this interview.<br><br>All that being said, let’s jump into this…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/gudrun-cuillo-hospitality-property-owner-winemaker-author-346" rel="noreferrer noopener"><i>https://keystonehpd.com/gudrun-cuillo-hospitality-property-owner-winemaker-author-346</i></a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noreferrer noopener"><i>https://KeystoneHPD.com/Course</i></a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i>https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://hospitality-property-school.onpodium.co/" rel="noreferrer noopener"><i>https://hospitality-property-school.onpodium.co/</i></a><br><br>YouTube<br><a href="https://youtu.be/5MkyrEAaujA" rel="noreferrer noopener"><i>https://youtu.be/5MkyrEAaujA</i></a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 08 Jun 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1b8d5e7d/99b992c3.mp3" length="127043420" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/D7yDCe3ImaPdHFV0Z1HEeU592aTadoYwFD0MAB78rKk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0OTMv/MTY5NzgxNTc0MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>3177</itunes:duration>
      <itunes:summary>Today we have a real treat for you, a wonderful interview with Gudrun Cuillo, a hospitality property owner, a winemaker, and an author.Listen as Gudrun shares how she turned passion into reality.Gudrun has had a career in opera as an artist-in-residence for stage scenery and makeup, then a winemaker, a hospitality property owner and now an author.If you are looking for some fun stories, great observations, and amazing insights you can take and use in your life, you’ll want to listen to this interview.All that being said, let’s jump into this…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/gudrun-cuillo-hospitality-property-owner-winemaker-author-346“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://hospitality-property-school.onpodium.co/YouTubehttps://youtu.be/5MkyrEAaujAA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Today we have a real treat for you, a wonderful interview with Gudrun Cuillo, a hospitality property owner, a winemaker, and an author.Listen as Gudrun shares how she turned passion into reality.Gudrun has had a career in opera as an artist-in-residence f</itunes:subtitle>
      <itunes:keywords>casalventohouseofthewind,gudruncuillo,gudruncuilloauthor,livernano,livernanoitaly,lowcaloriewine</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Qualifications That Set a Great Hotel Concierge Apart | Eps. #345</title>
      <itunes:episode>289</itunes:episode>
      <podcast:episode>289</podcast:episode>
      <itunes:title>The Qualifications That Set a Great Hotel Concierge Apart | Eps. #345</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-qualifications-that-set-a-great-hotel-concierge-apart-eps-345</link>
      <description>
        <![CDATA[Do you have a passion for delivering unforgettable guest experiences? <br><br>Discover the key qualifications you need to succeed as a hotel concierge.<br><br>A hotel concierge is responsible for providing exceptional customer service to guests, assisting them with their travel arrangements, activities, and requests. This requires a unique set of skills and qualifications that go beyond basic hospitality training. In this episode, I will discuss the qualifications that are necessary for a hotel concierge to succeed in their role.<br><br>Continue reading, watching, or listening, and I’ll share the importance of a hotel concierge…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-qualifications-that-set-a-great-hotel-concierge-apart-345" rel="noreferrer noopener"><i>https://keystonehpd.com/the-qualifications-that-set-a-great-hotel-concierge-apart-345</i></a><br><br>Take advantage of the Courses May Sale <br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br>Use code – celebrate50<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i>https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><i><a href="https://youtu.be/vuZMineNA9Q" rel="noreferrer noopener">https://youtu.be/vuZMineNA9Q</a></i><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you have a passion for delivering unforgettable guest experiences? <br><br>Discover the key qualifications you need to succeed as a hotel concierge.<br><br>A hotel concierge is responsible for providing exceptional customer service to guests, assisting them with their travel arrangements, activities, and requests. This requires a unique set of skills and qualifications that go beyond basic hospitality training. In this episode, I will discuss the qualifications that are necessary for a hotel concierge to succeed in their role.<br><br>Continue reading, watching, or listening, and I’ll share the importance of a hotel concierge…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-qualifications-that-set-a-great-hotel-concierge-apart-345" rel="noreferrer noopener"><i>https://keystonehpd.com/the-qualifications-that-set-a-great-hotel-concierge-apart-345</i></a><br><br>Take advantage of the Courses May Sale <br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener"><i>https://courses.keystonehospitalitydevelopment.com/</i></a><br>Use code – celebrate50<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener"><i>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</i></a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener"><i>https://KeystoneHPD.com/INNsider-Tips</i></a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener"><i>https://keystonehpd.com/private-groups</i></a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener"><i>https://www.facebook.com/KeystoneHPD</i></a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener"><i>https://twitter.com/KeystoneHPD</i></a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener"><i>https://www.linkedin.com/company/keystone-hospitality-development</i></a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener"><i>https://www.keystonehpd.com/hospitality-property-school-podcasts</i></a><br><br>YouTube<br><i><a href="https://youtu.be/vuZMineNA9Q" rel="noreferrer noopener">https://youtu.be/vuZMineNA9Q</a></i><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 01 Jun 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/baa975a7/ed644f82.mp3" length="23556620" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/yiibvJesuxLoBf1DMitK9-IEaH-WPauglLOVN0nAjTE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0OTIv/MTY5NzgxNTczOS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>589</itunes:duration>
      <itunes:summary>Do you have a passion for delivering unforgettable guest experiences? Discover the key qualifications you need to succeed as a hotel concierge.A hotel concierge is responsible for providing exceptional customer service to guests, assisting them with their travel arrangements, activities, and requests. This requires a unique set of skills and qualifications that go beyond basic hospitality training. In this episode, I will discuss the qualifications that are necessary for a hotel concierge to succeed in their role.Continue reading, watching, or listening, and I’ll share the importance of a hotel concierge…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/the-qualifications-that-set-a-great-hotel-concierge-apart-345Take advantage of the Courses May Sale https://courses.keystonehospitalitydevelopment.com/Use code – celebrate50Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/vuZMineNA9QA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Do you have a passion for delivering unforgettable guest experiences? Discover the key qualifications you need to succeed as a hotel concierge.A hotel concierge is responsible for providing exceptional customer service to guests, assisting them with their</itunes:subtitle>
      <itunes:keywords>ahotel,attentiontodetail,communicationskills,hiringahotelconcierge,hospitalityetiquette,hotelconcierge,oncierge,problemsolving,qualificationsofahotelconcierg,thequalificationsofahotelconci</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Key Qualifications to Look for in a Hotel Human Resources Employee | Eps. #344</title>
      <itunes:episode>288</itunes:episode>
      <podcast:episode>288</podcast:episode>
      <itunes:title>The Key Qualifications to Look for in a Hotel Human Resources Employee | Eps. #344</itunes:title>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-key-qualifications-to-look-for-in-a-hotel-human-resources-employee-eps-344</link>
      <description>
        <![CDATA[Are you ready to take on the challenge of finding, training, and retaining top talent at your hospitality property?<br><br>The following are the qualifications of a hotel human resources employee that will help you succeed.<br><br>A hotel human resources employee, or HR employee, is responsible for managing the workforce of a hotel. They are responsible for recruiting, hiring, training, and managing the staff to ensure that the hotel runs smoothly and provides excellent service to its guests. I am going to discuss the qualifications that a hotel HR employee should possess.<br><br>Continue reading, watching, or listening, and I’ll share the vital qualifications necessary for sales and marketing employees…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><i><a href="https://keystonehpd.com/the-key-qualifications-to-look-for-in-a-hotel-human-resources-employee-344" rel="noreferrer noopener">https://keystonehpd.com/the-key-qualifications-to-look-for-in-a-hotel-human-resources-employee-344</a></i><br><br>Take advantage of the Courses May Sale <br><i><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener">https://courses.keystonehospitalitydevelopment.com/</a></i><br>Use code – celebrate50<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br><i><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener">https://KeystoneHPD.com/INNsider-Tips</a></i><br><br>Join one of your private groups<br><i><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener">https://keystonehpd.com/private-groups</a></i><br><br>Say hi on social<br>Facebook: <i><a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener">https://www.facebook.com/KeystoneHPD</a></i><br><br>Twitter: <i><a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener">https://twitter.com/KeystoneHPD</a></i><br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br><i><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a></i><br><br>YouTube<br><a href="https://youtu.be/DnA6WjrMS1k" rel="noreferrer noopener">https://youtu.be/DnA6WjrMS1k</a><br><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you ready to take on the challenge of finding, training, and retaining top talent at your hospitality property?<br><br>The following are the qualifications of a hotel human resources employee that will help you succeed.<br><br>A hotel human resources employee, or HR employee, is responsible for managing the workforce of a hotel. They are responsible for recruiting, hiring, training, and managing the staff to ensure that the hotel runs smoothly and provides excellent service to its guests. I am going to discuss the qualifications that a hotel HR employee should possess.<br><br>Continue reading, watching, or listening, and I’ll share the vital qualifications necessary for sales and marketing employees…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><i><a href="https://keystonehpd.com/the-key-qualifications-to-look-for-in-a-hotel-human-resources-employee-344" rel="noreferrer noopener">https://keystonehpd.com/the-key-qualifications-to-look-for-in-a-hotel-human-resources-employee-344</a></i><br><br>Take advantage of the Courses May Sale <br><i><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noreferrer noopener">https://courses.keystonehospitalitydevelopment.com/</a></i><br>Use code – celebrate50<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br><i><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener">https://KeystoneHPD.com/INNsider-Tips</a></i><br><br>Join one of your private groups<br><i><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener">https://keystonehpd.com/private-groups</a></i><br><br>Say hi on social<br>Facebook: <i><a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener">https://www.facebook.com/KeystoneHPD</a></i><br><br>Twitter: <i><a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener">https://twitter.com/KeystoneHPD</a></i><br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br><i><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a></i><br><br>YouTube<br><a href="https://youtu.be/DnA6WjrMS1k" rel="noreferrer noopener">https://youtu.be/DnA6WjrMS1k</a><br><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 25 May 2023 21:02:31 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/5efb0826/ef5d93cf.mp3" length="24596307" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/RB0om896C6QZ3LSGKjA-be1ZBOus3sUFiYufqm-LVbg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0OTEv/MTY5NzgxNTczNy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>615</itunes:duration>
      <itunes:summary>Are you ready to take on the challenge of finding, training, and retaining top talent at your hospitality property?The following are the qualifications of a hotel human resources employee that will help you succeed.A hotel human resources employee, or HR employee, is responsible for managing the workforce of a hotel. They are responsible for recruiting, hiring, training, and managing the staff to ensure that the hotel runs smoothly and provides excellent service to its guests. I am going to discuss the qualifications that a hotel HR employee should possess.Continue reading, watching, or listening, and I’ll share the vital qualifications necessary for sales and marketing employees…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/the-key-qualifications-to-look-for-in-a-hotel-human-resources-employee-344Take advantage of the Courses May Sale https://courses.keystonehospitalitydevelopment.com/Use code – celebrate50Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/DnA6WjrMS1kA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you ready to take on the challenge of finding, training, and retaining top talent at your hospitality property?The following are the qualifications of a hotel human resources employee that will help you succeed.A hotel human resources employee, or HR </itunes:subtitle>
      <itunes:keywords>compensationandbenefits,hotelhumanresourcesemployee,hotelrecruitment,hrpoliciesandprocedures,humanresourcesemployee,qualificationsofahotelhumanres</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Top Qualifications Every Hotel Sales and Marketing Employee Should Possess | Eps. #343</title>
      <itunes:episode>287</itunes:episode>
      <podcast:episode>287</podcast:episode>
      <itunes:title>The Top Qualifications Every Hotel Sales and Marketing Employee Should Possess | Eps. #343</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-top-qualifications-every-hotel-sales-and-marketing-employee-should-possess-eps-343</link>
      <description>
        <![CDATA[Are you ready to elevate your hotels sales and marketing game? <br><br>Discover the top sales qualifications you need to look for to succeed in today's competitive marketplace.<br><br>Sales and Marketing employees are essential to any hotel's success. They are responsible for generating revenue by attracting new customers and retaining existing ones. In this episode, we will explore the qualifications required for a Sales and Marketing employee in the hotel industry.<br><br>Continue reading, watching, or listening, and I’ll share the vital qualifications necessary for sales and marketing employees…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/qualifications-of-a-sales-and-marketing-employee-343<br><br>Take advantage of the Courses May Sale <br>https://courses.keystonehospitalitydevelopment.com/<br>Use code - celebrate50<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/RmogAJVLZok<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you ready to elevate your hotels sales and marketing game? <br><br>Discover the top sales qualifications you need to look for to succeed in today's competitive marketplace.<br><br>Sales and Marketing employees are essential to any hotel's success. They are responsible for generating revenue by attracting new customers and retaining existing ones. In this episode, we will explore the qualifications required for a Sales and Marketing employee in the hotel industry.<br><br>Continue reading, watching, or listening, and I’ll share the vital qualifications necessary for sales and marketing employees…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/qualifications-of-a-sales-and-marketing-employee-343<br><br>Take advantage of the Courses May Sale <br>https://courses.keystonehospitalitydevelopment.com/<br>Use code - celebrate50<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/RmogAJVLZok<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Fri, 19 May 2023 15:05:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/fcc6ce28/5a7b34c3.mp3" length="22495025" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/VK5KH4N4C4g3YaPlFBXbR99uttTGTtQHcOqoc2mIHKE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0OTAv/MTY5NzgxNTczNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>563</itunes:duration>
      <itunes:summary>Are you ready to elevate your hotels sales and marketing game? Discover the top sales qualifications you need to look for to succeed in today's competitive marketplace.Sales and Marketing employees are essential to any hotel's success. They are responsible for generating revenue by attracting new customers and retaining existing ones. In this episode, we will explore the qualifications required for a Sales and Marketing employee in the hotel industry.Continue reading, watching, or listening, and I’ll share the vital qualifications necessary for sales and marketing employees…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/qualifications-of-a-sales-and-marketing-employee-343Take advantage of the Courses May Sale https://courses.keystonehospitalitydevelopment.com/Use code - celebrate50Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/RmogAJVLZokA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you ready to elevate your hotels sales and marketing game? Discover the top sales qualifications you need to look for to succeed in today's competitive marketplace.Sales and Marketing employees are essential to any hotel's success. They are responsibl</itunes:subtitle>
      <itunes:keywords>communicationskills,negotiationskills,qualificationsofasalesandmarke,relationshipbuilding,salesandmarketingemployee,sales&amp;marketingemployee</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Serving Success: Qualifications Every Hotel Food and Beverage Employee Should Possess | Eps. #342</title>
      <itunes:episode>286</itunes:episode>
      <podcast:episode>286</podcast:episode>
      <itunes:title>Serving Success: Qualifications Every Hotel Food and Beverage Employee Should Possess | Eps. #342</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/serving-success-qualifications-every-hotel-food-and-beverage-employee-should-possess-eps-342</link>
      <description>
        <![CDATA[Are you looking to stand out in the competitive world of hotel food and beverage? <br><br>Here's what you need to know to hire the right people to impress you and customers alike.<br><br>Food and beverage employees are responsible for ensuring that guests have an enjoyable dining experience in a hotel. From preparing and serving food to creating drink menus and handling guest requests, food and beverage employees must possess a unique set of skills, qualifications, and qualities to excel in this role. In this episode, I will explore the necessary qualifications of a hotel food and beverage employee.<br><br>Continue reading, watching, or listening, and I’ll share the fundamental qualifications of a food and beverage employee…<br><br>Continue reading, watching, or listening, and I’ll share the essential qualifications of a hotel housekeeper …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/qualifications-of-a-hotel-food-and-beverage-employee-342" rel="noreferrer noopener">https://keystonehpd.com/qualifications-of-a-hotel-food-and-beverage-employee-342</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noreferrer noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br>YouTube<br><a href="https://youtu.be/RRC6zrT5Adw" rel="noreferrer noopener">https://youtu.be/RRC6zrT5Adw</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you looking to stand out in the competitive world of hotel food and beverage? <br><br>Here's what you need to know to hire the right people to impress you and customers alike.<br><br>Food and beverage employees are responsible for ensuring that guests have an enjoyable dining experience in a hotel. From preparing and serving food to creating drink menus and handling guest requests, food and beverage employees must possess a unique set of skills, qualifications, and qualities to excel in this role. In this episode, I will explore the necessary qualifications of a hotel food and beverage employee.<br><br>Continue reading, watching, or listening, and I’ll share the fundamental qualifications of a food and beverage employee…<br><br>Continue reading, watching, or listening, and I’ll share the essential qualifications of a hotel housekeeper …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/qualifications-of-a-hotel-food-and-beverage-employee-342" rel="noreferrer noopener">https://keystonehpd.com/qualifications-of-a-hotel-food-and-beverage-employee-342</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noreferrer noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br>YouTube<br><a href="https://youtu.be/RRC6zrT5Adw" rel="noreferrer noopener">https://youtu.be/RRC6zrT5Adw</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 11 May 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/0a23bf46/e8fcc006.mp3" length="27016305" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/LJ7NO7bxuv9y_y7l8bQjuxLI4PeWfpfLG1xKsvblbRs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODkv/MTY5NzgxNTczNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>676</itunes:duration>
      <itunes:summary>Are you looking to stand out in the competitive world of hotel food and beverage? Here's what you need to know to hire the right people to impress you and customers alike.Food and beverage employees are responsible for ensuring that guests have an enjoyable dining experience in a hotel. From preparing and serving food to creating drink menus and handling guest requests, food and beverage employees must possess a unique set of skills, qualifications, and qualities to excel in this role. In this episode, I will explore the necessary qualifications of a hotel food and beverage employee.Continue reading, watching, or listening, and I’ll share the fundamental qualifications of a food and beverage employee…Continue reading, watching, or listening, and I’ll share the essential qualifications of a hotel housekeeper …⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/qualifications-of-a-hotel-food-and-beverage-employee-342“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/RRC6zrT5AdwA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you looking to stand out in the competitive world of hotel food and beverage? Here's what you need to know to hire the right people to impress you and customers alike.Food and beverage employees are responsible for ensuring that guests have an enjoyab</itunes:subtitle>
      <itunes:keywords>beverageknowledge,culinaryskills,foodandbeverageemployee,hotelcustomerservice,hotelfoodandbeverageemployee,qualificationsofahotelfoodandb</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Invisible Heroes of Hospitality: Qualifications for a Hotel Housekeeper | Ep. #341</title>
      <itunes:episode>285</itunes:episode>
      <podcast:episode>285</podcast:episode>
      <itunes:title>The Invisible Heroes of Hospitality: Qualifications for a Hotel Housekeeper | Ep. #341</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-invisible-heroes-of-hospitality-qualifications-for-a-hotel-housekeeper-ep-341</link>
      <description>
        <![CDATA[Hotel housekeeping is an essential part of maintaining a clean, comfortable, and welcoming environment for guests, however, not everyone is cut out for this position.<br><br>In this episode, I’ll explore the qualifications for a hotel housekeeper.<br><br>If you've ever stayed in a hotel, resort, or bed and breakfast, you know how important it is to have a clean and comfortable room. The person responsible for ensuring that the room is spotless and well-stocked with amenities is the housekeeper. Hotel housekeeping is a critical part of the hospitality industry, and it requires a specific set of skills and qualifications.<br><br>Continue reading, watching, or listening, and I’ll share the essential qualifications of a hotel housekeeper …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/the-invisible-heroes-of-hospitality-qualifications-for-a-hotel-housekeeper<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/the-invisible-heroes-of-hospitality-qualifications-for-a-hotel-housekeeper-341<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/ysI6yQAIkWM<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hotel housekeeping is an essential part of maintaining a clean, comfortable, and welcoming environment for guests, however, not everyone is cut out for this position.<br><br>In this episode, I’ll explore the qualifications for a hotel housekeeper.<br><br>If you've ever stayed in a hotel, resort, or bed and breakfast, you know how important it is to have a clean and comfortable room. The person responsible for ensuring that the room is spotless and well-stocked with amenities is the housekeeper. Hotel housekeeping is a critical part of the hospitality industry, and it requires a specific set of skills and qualifications.<br><br>Continue reading, watching, or listening, and I’ll share the essential qualifications of a hotel housekeeper …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/the-invisible-heroes-of-hospitality-qualifications-for-a-hotel-housekeeper<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/the-invisible-heroes-of-hospitality-qualifications-for-a-hotel-housekeeper-341<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/ysI6yQAIkWM<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 04 May 2023 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/604e238c/32f9899b.mp3" length="23326760" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/SpdW23yqChP9Bvo2FhWEUjl2lsF22rpNzCqH0PcKy-Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODgv/MTY5NzgxNTczMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>584</itunes:duration>
      <itunes:summary>Hotel housekeeping is an essential part of maintaining a clean, comfortable, and welcoming environment for guests, however, not everyone is cut out for this position.In this episode, I’ll explore the qualifications for a hotel housekeeper.If you've ever stayed in a hotel, resort, or bed and breakfast, you know how important it is to have a clean and comfortable room. The person responsible for ensuring that the room is spotless and well-stocked with amenities is the housekeeper. Hotel housekeeping is a critical part of the hospitality industry, and it requires a specific set of skills and qualifications.Continue reading, watching, or listening, and I’ll share the essential qualifications of a hotel housekeeper …⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/the-invisible-heroes-of-hospitality-qualifications-for-a-hotel-housekeeper“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/the-invisible-heroes-of-hospitality-qualifications-for-a-hotel-housekeeper-341Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/ysI6yQAIkWMA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Hotel housekeeping is an essential part of maintaining a clean, comfortable, and welcoming environment for guests, however, not everyone is cut out for this position.In this episode, I’ll explore the qualifications for a hotel housekeeper.If you've ever s</itunes:subtitle>
      <itunes:keywords>hotelhousekeeping,housekeeperjobresponsibilities,housekeeperskills,housekeepertraining,qualificationsforahotelhouseke</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Dan Roberge - CEO of Maintenance Care Interview | Ep. #340</title>
      <itunes:episode>284</itunes:episode>
      <podcast:episode>284</podcast:episode>
      <itunes:title>Dan Roberge - CEO of Maintenance Care Interview | Ep. #340</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/dan-roberge-ceo-of-maintenance-care-interview-ep-340</link>
      <description>
        <![CDATA[Our interview today at the Hospitality Property School is with Dan Roberge, founder and CEO of Maintenance Care, a platform that can simplify and organize your hospitality properties work orders with ease.<br><br>Dan Roberge, the founder and CEO of Maintenance Care. This is a maintenance management platform that streamlines work orders, sets up preventative maintenance scheduling, asset tracking, and capital planning.<br><br>Dan has spent the last 20 years working with the hospitality industry, and we are thrilled that he has taken the time to share his expertise with us.<br><br>Continue watching listening for the complete interview …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/dan-roberge-ceo-of-maintenance-care-interview-340<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/f-sOTf3UxsE<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Our interview today at the Hospitality Property School is with Dan Roberge, founder and CEO of Maintenance Care, a platform that can simplify and organize your hospitality properties work orders with ease.<br><br>Dan Roberge, the founder and CEO of Maintenance Care. This is a maintenance management platform that streamlines work orders, sets up preventative maintenance scheduling, asset tracking, and capital planning.<br><br>Dan has spent the last 20 years working with the hospitality industry, and we are thrilled that he has taken the time to share his expertise with us.<br><br>Continue watching listening for the complete interview …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/dan-roberge-ceo-of-maintenance-care-interview-340<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/f-sOTf3UxsE<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 27 Apr 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9fb295bd/1017691b.mp3" length="68078666" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/DbDkwly5Gsxs3aarxMSnfOcvJ-tP759tICHyo76eFWE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODcv/MTY5NzgxNTczMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1702</itunes:duration>
      <itunes:summary>Our interview today at the Hospitality Property School is with Dan Roberge, founder and CEO of Maintenance Care, a platform that can simplify and organize your hospitality properties work orders with ease.Dan Roberge, the founder and CEO of Maintenance Care. This is a maintenance management platform that streamlines work orders, sets up preventative maintenance scheduling, asset tracking, and capital planning.Dan has spent the last 20 years working with the hospitality industry, and we are thrilled that he has taken the time to share his expertise with us.Continue watching listening for the complete interview …⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/dan-roberge-ceo-of-maintenance-care-interview-340“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/f-sOTf3UxsEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Our interview today at the Hospitality Property School is with Dan Roberge, founder and CEO of Maintenance Care, a platform that can simplify and organize your hospitality properties work orders with ease.Dan Roberge, the founder and CEO of Maintenance Ca</itunes:subtitle>
      <itunes:keywords>danroberge,danrobergeinterview,danrobergemaintenancecare,danrobergemaintenancecareinter,hotelmaintenancemanagementsoft,maintenancemanagementsoftware</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Expert Insights: Hiring the Right Front Desk Employees for Your Hotel's Success | Ep. #339</title>
      <itunes:episode>283</itunes:episode>
      <podcast:episode>283</podcast:episode>
      <itunes:title>Expert Insights: Hiring the Right Front Desk Employees for Your Hotel's Success | Ep. #339</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/expert-insights-hiring-the-right-front-desk-employees-for-your-hotels-success-ep-339</link>
      <description>
        <![CDATA[A hotel's front desk or reception plays a critical role, as it’s often the first point of contact for guests.<br><br>I’m going to explore the qualifications to look for when hiring the right front desk employees.<br><br>The importance of front desk employees cannot be overstated, as they play a critical role in creating a positive first impression and setting the tone for the guest's entire stay. They are also responsible for a wide range of tasks that require exceptional customer service skills, attention to detail, and the ability to think on their feet.<br><br>Hiring the right front desk employees is essential for any hospitality property owner or manager, and if you are looking to hire the best talent, I’ll provide valuable insights and practical tips to help you succeed.<br><br>Continue listening, and I’ll share the qualifications to look for when hiring the right front desk employees…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/expert-insights-hiring-the-right-front-desk-employees-for-your-hotels-success-339<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br><br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/Hm2cxI5oDME<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A hotel's front desk or reception plays a critical role, as it’s often the first point of contact for guests.<br><br>I’m going to explore the qualifications to look for when hiring the right front desk employees.<br><br>The importance of front desk employees cannot be overstated, as they play a critical role in creating a positive first impression and setting the tone for the guest's entire stay. They are also responsible for a wide range of tasks that require exceptional customer service skills, attention to detail, and the ability to think on their feet.<br><br>Hiring the right front desk employees is essential for any hospitality property owner or manager, and if you are looking to hire the best talent, I’ll provide valuable insights and practical tips to help you succeed.<br><br>Continue listening, and I’ll share the qualifications to look for when hiring the right front desk employees…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/expert-insights-hiring-the-right-front-desk-employees-for-your-hotels-success-339<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br><br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/Hm2cxI5oDME<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 20 Apr 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7856fd17/e99ffe8f.mp3" length="32285718" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/FZ9hxcRsQO5e40xpx23TcLLf_YPid7U2r3plFyXk55M/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODYv/MTY5NzgxNTcyOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>808</itunes:duration>
      <itunes:summary>A hotel's front desk or reception plays a critical role, as it’s often the first point of contact for guests.I’m going to explore the qualifications to look for when hiring the right front desk employees.The importance of front desk employees cannot be overstated, as they play a critical role in creating a positive first impression and setting the tone for the guest's entire stay. They are also responsible for a wide range of tasks that require exceptional customer service skills, attention to detail, and the ability to think on their feet.Hiring the right front desk employees is essential for any hospitality property owner or manager, and if you are looking to hire the best talent, I’ll provide valuable insights and practical tips to help you succeed.Continue listening, and I’ll share the qualifications to look for when hiring the right front desk employees…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/expert-insights-hiring-the-right-front-desk-employees-for-your-hotels-success-339“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/Hm2cxI5oDMEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>A hotel's front desk or reception plays a critical role, as it’s often the first point of contact for guests.I’m going to explore the qualifications to look for when hiring the right front desk employees.The importance of front desk employees cannot be ov</itunes:subtitle>
      <itunes:keywords>frontdeskcommunicationskills,frontdeskcustomerserviceskills,frontdeskemployees,frontdeskproblemsolvingskills,hiringthefrontdeskemployees,hiringtherightfrontdeskemploye,hotelemployeeturnover,hotelhiringprocess</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Behind the Scenes: A Look into the Best Practices for Conducting Hotel Employee Interviews |Ep. #338</title>
      <itunes:episode>282</itunes:episode>
      <podcast:episode>282</podcast:episode>
      <itunes:title>Behind the Scenes: A Look into the Best Practices for Conducting Hotel Employee Interviews |Ep. #338</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/behind-the-scenes-a-look-into-the-best-practices-for-conducting-hotel-employee-interviews-ep-338</link>
      <description>
        <![CDATA[Conducting hotel employee interviews is a critical step in the hiring process. <br><br>In this episode, I’ll explore best practices for conducting interviews to help streamline the process and identify the best candidates.<br><br>For many, hiring season will soon be here and if you’re lucky, you have a pool of people you know to draw from to work at your property. If not, you may need to interview.<br><br>Guidelines you need to follow<br><br>Prepare a list of questions<br><br>Preparing a list of questions before the interview is essential to ensure that all necessary information is covered. The questions should be tailored to the specific job and should focus on both technical and soft skills. Additionally, it is essential to ask open-ended questions that allow candidates to provide detailed responses.<br><br>Continue reading, watching, or listening, and I’ll continue with guidelines you need to follow when hiring employees…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br>https://keystonehpd.com/behind-the-scenes-a-look-into-the-best-practices-for-conducting-hotel-employee-interviews-338<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/2733xeGhPv0<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Conducting hotel employee interviews is a critical step in the hiring process. <br><br>In this episode, I’ll explore best practices for conducting interviews to help streamline the process and identify the best candidates.<br><br>For many, hiring season will soon be here and if you’re lucky, you have a pool of people you know to draw from to work at your property. If not, you may need to interview.<br><br>Guidelines you need to follow<br><br>Prepare a list of questions<br><br>Preparing a list of questions before the interview is essential to ensure that all necessary information is covered. The questions should be tailored to the specific job and should focus on both technical and soft skills. Additionally, it is essential to ask open-ended questions that allow candidates to provide detailed responses.<br><br>Continue reading, watching, or listening, and I’ll continue with guidelines you need to follow when hiring employees…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br>https://keystonehpd.com/behind-the-scenes-a-look-into-the-best-practices-for-conducting-hotel-employee-interviews-338<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/2733xeGhPv0<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 13 Apr 2023 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b2ce4de2/81ad8684.mp3" length="42448407" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/bfoWjVTQupl_7EULkDibLyMiHULw3zlF-RdqJ00GC9I/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODUv/MTY5NzgxNTcyOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1062</itunes:duration>
      <itunes:summary>Conducting hotel employee interviews is a critical step in the hiring process. In this episode, I’ll explore best practices for conducting interviews to help streamline the process and identify the best candidates.For many, hiring season will soon be here and if you’re lucky, you have a pool of people you know to draw from to work at your property. If not, you may need to interview.Guidelines you need to followPrepare a list of questionsPreparing a list of questions before the interview is essential to ensure that all necessary information is covered. The questions should be tailored to the specific job and should focus on both technical and soft skills. Additionally, it is essential to ask open-ended questions that allow candidates to provide detailed responses.Continue reading, watching, or listening, and I’ll continue with guidelines you need to follow when hiring employees…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/behind-the-scenes-a-look-into-the-best-practices-for-conducting-hotel-employee-interviews-338“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/2733xeGhPv0A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Conducting hotel employee interviews is a critical step in the hiring process. In this episode, I’ll explore best practices for conducting interviews to help streamline the process and identify the best candidates.For many, hiring season will soon be here</itunes:subtitle>
      <itunes:keywords>conductinghotelemployeeintervi,hotelemployeeinterviews,hotelemployeereferencechecks,hotelinterviewquestions,hoteljobrequirements,hotelrecruitmentprocess</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Attract the Best Employees to Your Hotel: Tips from Industry Experts | Ep. #337</title>
      <itunes:episode>281</itunes:episode>
      <podcast:episode>281</podcast:episode>
      <itunes:title>How to Attract the Best Employees to Your Hotel: Tips from Industry Experts | Ep. #337</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/53195335</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-attract-the-best-employees-to-your-hotel-tips-from-industry-experts-ep-337</link>
      <description>
        <![CDATA[The importance of creating an attractive company culture, offering competitive compensation and benefits, and utilizing effective recruitment tactics is essential when recruiting employees.<br><br>I’ll explain How to Attract the Best Employees.<br><br>Hiring top talent is crucial for the success of any hotel, resort, inn or bed and breakfast. With the right team, properties can deliver exceptional service to guests, maintain a positive reputation, and stand out in a competitive industry. Attracting top talent, however, can be a challenge, especially in a market where skilled hospitality professionals are in high demand. <br><br>Continue reading, watching, or listening and I will discuss strategies to attract top talent, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/how-to-attract-the-best-employees-to-your-hotel-tips-from-industry-experts-337<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/hqxjsf0SXBQ<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The importance of creating an attractive company culture, offering competitive compensation and benefits, and utilizing effective recruitment tactics is essential when recruiting employees.<br><br>I’ll explain How to Attract the Best Employees.<br><br>Hiring top talent is crucial for the success of any hotel, resort, inn or bed and breakfast. With the right team, properties can deliver exceptional service to guests, maintain a positive reputation, and stand out in a competitive industry. Attracting top talent, however, can be a challenge, especially in a market where skilled hospitality professionals are in high demand. <br><br>Continue reading, watching, or listening and I will discuss strategies to attract top talent, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/how-to-attract-the-best-employees-to-your-hotel-tips-from-industry-experts-337<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/hqxjsf0SXBQ<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 06 Apr 2023 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/5d33311e/7757318f.mp3" length="26860605" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/v1GKCXUVbCkF__S9I4-w5J1KLGuMMyEWTCcyO3z-LCk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODQv/MTY5NzgxNTcyNy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>672</itunes:duration>
      <itunes:summary>The importance of creating an attractive company culture, offering competitive compensation and benefits, and utilizing effective recruitment tactics is essential when recruiting employees.I’ll explain How to Attract the Best Employees.Hiring top talent is crucial for the success of any hotel, resort, inn or bed and breakfast. With the right team, properties can deliver exceptional service to guests, maintain a positive reputation, and stand out in a competitive industry. Attracting top talent, however, can be a challenge, especially in a market where skilled hospitality professionals are in high demand. Continue reading, watching, or listening and I will discuss strategies to attract top talent, right after a word from our sponsor…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-attract-the-best-employees-to-your-hotel-tips-from-industry-experts-337“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/hqxjsf0SXBQA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The importance of creating an attractive company culture, offering competitive compensation and benefits, and utilizing effective recruitment tactics is essential when recruiting employees.I’ll explain How to Attract the Best Employees.Hiring top talent i</itunes:subtitle>
      <itunes:keywords>diversityandinclusion,employeeengagement,hospitalityeducation,hotelcandidateselection,hotelemployeeretention,hotelhiringprocess,howtoattractthebestemployees,industryexperience,professionaldevelopment,recruitmentstrategies</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>From Hiring to Retention: How a DEI Strategy Can Transform Your Hotel Workforce | Ep. #336</title>
      <itunes:episode>280</itunes:episode>
      <podcast:episode>280</podcast:episode>
      <itunes:title>From Hiring to Retention: How a DEI Strategy Can Transform Your Hotel Workforce | Ep. #336</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/53194864</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/from-hiring-to-retention-how-a-dei-strategy-can-transform-your-hotel-workforce-ep-336</link>
      <description>
        <![CDATA[Creating a diversity, equity, and inclusion or a DEI strategy for hiring hotel employees is essential to building a strong team and creating a positive workplace culture. <br>I’m going to share the steps for creating your DEI strategy.<br><br>A DEI strategy ensures that all individuals are treated fairly and that their unique experiences and backgrounds are valued. <br><br>Continue reading, watching, or listening and I’ll explore the steps for creating a DEI strategy for hiring hospitality property employees …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/from-hiring-to-retention-how-a-dei-strategy-can-transform-your-hotel-workforce-336<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/T9TYzPYTTvY<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Creating a diversity, equity, and inclusion or a DEI strategy for hiring hotel employees is essential to building a strong team and creating a positive workplace culture. <br>I’m going to share the steps for creating your DEI strategy.<br><br>A DEI strategy ensures that all individuals are treated fairly and that their unique experiences and backgrounds are valued. <br><br>Continue reading, watching, or listening and I’ll explore the steps for creating a DEI strategy for hiring hospitality property employees …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/from-hiring-to-retention-how-a-dei-strategy-can-transform-your-hotel-workforce-336<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/T9TYzPYTTvY<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 30 Mar 2023 18:00:01 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d45ac60f/effd11dc.mp3" length="27348576" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/6fXeWh3dmVSCMIECEfu2Pf0Gc5BwfJQDOlSFcttMEKs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODMv/MTY5NzgxNTcyNy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>684</itunes:duration>
      <itunes:summary>Creating a diversity, equity, and inclusion or a DEI strategy for hiring hotel employees is essential to building a strong team and creating a positive workplace culture. I’m going to share the steps for creating your DEI strategy.A DEI strategy ensures that all individuals are treated fairly and that their unique experiences and backgrounds are valued. Continue reading, watching, or listening and I’ll explore the steps for creating a DEI strategy for hiring hospitality property employees …⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/from-hiring-to-retention-how-a-dei-strategy-can-transform-your-hotel-workforce-336“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/T9TYzPYTTvYA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Creating a diversity, equity, and inclusion or a DEI strategy for hiring hotel employees is essential to building a strong team and creating a positive workplace culture. I’m going to share the steps for creating your DEI strategy.A DEI strategy ensures t</itunes:subtitle>
      <itunes:keywords>culturalfitvsculturaladd,deigoals,deistrategy,diversecandidatepipelines,diversitymetrics,diversitysourcing,diversitytrainingforhiringmana,employeeresourcegroupsforunder,inclusivelanguage,inclusiveworkplaceculture,onboardingandorientation,partnershipswithc</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Attracting Top Talent: Best Practices for Recruiting Hotel Employees | Ep. #335</title>
      <itunes:episode>279</itunes:episode>
      <podcast:episode>279</podcast:episode>
      <itunes:title>Attracting Top Talent: Best Practices for Recruiting Hotel Employees | Ep. #335</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[Recruiting hotel employees is an important process for any hospitality property and the right employees can make all the difference in the success of a hotel. <br><br>I will discuss the key steps you need to take.<br><br>The Role of Soft Skills in Recruiting Hotel Employees<br><br>In this episode, I will focus on the importance of soft skills, such as communication, teamwork, and problem-solving, in recruiting hotel employees. I will discuss how to identify and assess these skills during the hiring process and the impact they can have on the success of your hospitality property.<br><br>The hospitality property industry is centered around providing exceptional customer service to guests. To achieve this, properties need employees who possess a range of soft skills, such as communication, teamwork, problem-solving, and empathy. <br><br>While technical skills and experience are important, soft skills are what set apart outstanding hospitality professionals.<br><br>Continue reading, watching, or listening and I’ll explore the role of soft skills in hiring hotel employees and how to assess them during the recruitment process …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br>https://keystonehpd.com/attracting-top-talent-best-practices-for-recruiting-hotel-employees-335<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/3HDO6zfWB1c<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Recruiting hotel employees is an important process for any hospitality property and the right employees can make all the difference in the success of a hotel. <br><br>I will discuss the key steps you need to take.<br><br>The Role of Soft Skills in Recruiting Hotel Employees<br><br>In this episode, I will focus on the importance of soft skills, such as communication, teamwork, and problem-solving, in recruiting hotel employees. I will discuss how to identify and assess these skills during the hiring process and the impact they can have on the success of your hospitality property.<br><br>The hospitality property industry is centered around providing exceptional customer service to guests. To achieve this, properties need employees who possess a range of soft skills, such as communication, teamwork, problem-solving, and empathy. <br><br>While technical skills and experience are important, soft skills are what set apart outstanding hospitality professionals.<br><br>Continue reading, watching, or listening and I’ll explore the role of soft skills in hiring hotel employees and how to assess them during the recruitment process …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br>https://keystonehpd.com/attracting-top-talent-best-practices-for-recruiting-hotel-employees-335<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/3HDO6zfWB1c<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 23 Mar 2023 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b706b20a/e5ba5162.mp3" length="22753104" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/naF7CmqLPv9PvhN_c1TBAv2szrOW5TRxU4ImhQBQOIk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODIv/MTY5NzgxNTcxNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>569</itunes:duration>
      <itunes:summary>Recruiting hotel employees is an important process for any hospitality property and the right employees can make all the difference in the success of a hotel. I will discuss the key steps you need to take.The Role of Soft Skills in Recruiting Hotel EmployeesIn this episode, I will focus on the importance of soft skills, such as communication, teamwork, and problem-solving, in recruiting hotel employees. I will discuss how to identify and assess these skills during the hiring process and the impact they can have on the success of your hospitality property.The hospitality property industry is centered around providing exceptional customer service to guests. To achieve this, properties need employees who possess a range of soft skills, such as communication, teamwork, problem-solving, and empathy. While technical skills and experience are important, soft skills are what set apart outstanding hospitality professionals.Continue reading, watching, or listening and I’ll explore the role of soft skills in hiring hotel employees and how to assess them during the recruitment process …⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/attracting-top-talent-best-practices-for-recruiting-hotel-employees-335“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/3HDO6zfWB1cA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Recruiting hotel employees is an important process for any hospitality property and the right employees can make all the difference in the success of a hotel. I will discuss the key steps you need to take.The Role of Soft Skills in Recruiting Hotel Employ</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>10 Departments In a Hotel – A Guideline for All Hospitality Property’s | Ep. #334</title>
      <itunes:episode>278</itunes:episode>
      <podcast:episode>278</podcast:episode>
      <itunes:title>10 Departments In a Hotel – A Guideline for All Hospitality Property’s | Ep. #334</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[Whether a one room bed &amp; breakfast, or a 500 room hotel, a hospitality property is a complex organization that requires the collaboration of various departments to provide seamless service to its guests. <br><br>Each department has a specific role to play, and I’m going to share the top 10 departments you need to consider for your property.<br><br>A central belief of most personal development philosophies is that to have a wonderful life, one must take complete responsibility for it and everything that happens. <br><br>As the owner of an independent hotel, resort, inn or bed &amp; breakfasts, you and you alone have manifested any problems or uncomfortable situations that have occurred. <br><br>Passing blame to, or not being supportive of your employees, can develop a disease that can destroy your business and have a negative influence on your life. <br><br>Your issues don't go away until you take responsibility for them. <br><br>Alright, you might be thinking, “This stuff is a little heavy, I just want to know what departments I need.” <br><br>The reason for this thought process is that so when you have an organizational strategy in place and have it work, you have to have the right mindset. You have to be able to look at the big picture. <br><br>Continue reading, watching, or listening and I will explain more about why and which departments you need at your property…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/10-departments-in-a-hotel-a-guideline-for-all-hospitality-propertys-ep-334<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/QMgU2lFAOmc<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Whether a one room bed &amp; breakfast, or a 500 room hotel, a hospitality property is a complex organization that requires the collaboration of various departments to provide seamless service to its guests. <br><br>Each department has a specific role to play, and I’m going to share the top 10 departments you need to consider for your property.<br><br>A central belief of most personal development philosophies is that to have a wonderful life, one must take complete responsibility for it and everything that happens. <br><br>As the owner of an independent hotel, resort, inn or bed &amp; breakfasts, you and you alone have manifested any problems or uncomfortable situations that have occurred. <br><br>Passing blame to, or not being supportive of your employees, can develop a disease that can destroy your business and have a negative influence on your life. <br><br>Your issues don't go away until you take responsibility for them. <br><br>Alright, you might be thinking, “This stuff is a little heavy, I just want to know what departments I need.” <br><br>The reason for this thought process is that so when you have an organizational strategy in place and have it work, you have to have the right mindset. You have to be able to look at the big picture. <br><br>Continue reading, watching, or listening and I will explain more about why and which departments you need at your property…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/10-departments-in-a-hotel-a-guideline-for-all-hospitality-propertys-ep-334<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/QMgU2lFAOmc<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 16 Mar 2023 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/68d4cceb/0cf7b890.mp3" length="25581727" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/YpcqgE2AoFLddpfbETHU0oa9dHjLje6GF65nA_-KnqU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODEv/MTY5NzgxNTcxNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>640</itunes:duration>
      <itunes:summary>Whether a one room bed &amp;amp; breakfast, or a 500 room hotel, a hospitality property is a complex organization that requires the collaboration of various departments to provide seamless service to its guests. Each department has a specific role to play, and I’m going to share the top 10 departments you need to consider for your property.A central belief of most personal development philosophies is that to have a wonderful life, one must take complete responsibility for it and everything that happens. As the owner of an independent hotel, resort, inn or bed &amp;amp; breakfasts, you and you alone have manifested any problems or uncomfortable situations that have occurred. Passing blame to, or not being supportive of your employees, can develop a disease that can destroy your business and have a negative influence on your life. Your issues don't go away until you take responsibility for them. Alright, you might be thinking, “This stuff is a little heavy, I just want to know what departments I need.” The reason for this thought process is that so when you have an organizational strategy in place and have it work, you have to have the right mindset. You have to be able to look at the big picture. Continue reading, watching, or listening and I will explain more about why and which departments you need at your property…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/10-departments-in-a-hotel-a-guideline-for-all-hospitality-propertys-ep-334“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/QMgU2lFAOmcA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Whether a one room bed &amp;amp; breakfast, or a 500 room hotel, a hospitality property is a complex organization that requires the collaboration of various departments to provide seamless service to its guests. Each department has a specific role to play, an</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Interior Design Specialist Stacy Garcia Interview | Ep. #333</title>
      <itunes:episode>277</itunes:episode>
      <podcast:episode>277</podcast:episode>
      <itunes:title>Interior Design Specialist Stacy Garcia Interview | Ep. #333</itunes:title>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/interior-design-specialist-stacy-garcia-interview-ep-333</link>
      <description>
        <![CDATA[Our interview today at the Hospitality Property School is with Stacy Garcia, an internationally celebrated designer and owner of multiple companies established under her umbrella company, Stacy Garcia Inc<br><br>Stacy has partnered with some of the world’s leading manufacturers and retailers to create products for hospitality properties that include her exclusive draperies, rugs, wall coverings, furniture, and accessories that enhance rooms of some of the world’s most luxurious hotels and resorts including Marriott, Hyatt, and Hilton. <br><br>All that being said…<br><br><i><b>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:</b></i><br><i><a href="https://keystonehpd.com/interior-design-specialist-stacy-garcia-interview-333" rel="noreferrer noopener">https://keystonehpd.com/interior-design-specialist-stacy-garcia-interview-333</a></i><br><br><i><b>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. </b></i><br><i><a href="https://KeystoneHPD.com/Course" rel="noreferrer noopener">https://KeystoneHPD.com/Course</a></i><br><br><i><b>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? </b></i><br><i><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a></i><br><br><i><b>Get Your INNsider Tips</b></i><br><i><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener">https://KeystoneHPD.com/INNsider-Tips</a></i><br><br><i><b>Join one of your private groups</b></i><br><i><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener">https://keystonehpd.com/private-groups</a></i><br><br><i><b>Say hi on social</b></i><br>Facebook: <i><a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener">https://www.facebook.com/KeystoneHPD</a></i><br><br>Twitter: <i><a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener">https://twitter.com/KeystoneHPD</a></i><br><br>LinkedIn: <i><a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener">https://www.linkedin.com/company/keystone-hospitality-development</a></i><br><br><i><b>Listen to The Hospitality Property School PODCAST here</b></i><br><i><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a></i><br><br><i><b>YouTube</b></i><br><i><a href="https://youtu.be/GeR7Hg4RVTE" rel="noreferrer noopener">https://youtu.be/GeR7Hg4RVTE</a></i><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Our interview today at the Hospitality Property School is with Stacy Garcia, an internationally celebrated designer and owner of multiple companies established under her umbrella company, Stacy Garcia Inc<br><br>Stacy has partnered with some of the world’s leading manufacturers and retailers to create products for hospitality properties that include her exclusive draperies, rugs, wall coverings, furniture, and accessories that enhance rooms of some of the world’s most luxurious hotels and resorts including Marriott, Hyatt, and Hilton. <br><br>All that being said…<br><br><i><b>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:</b></i><br><i><a href="https://keystonehpd.com/interior-design-specialist-stacy-garcia-interview-333" rel="noreferrer noopener">https://keystonehpd.com/interior-design-specialist-stacy-garcia-interview-333</a></i><br><br><i><b>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. </b></i><br><i><a href="https://KeystoneHPD.com/Course" rel="noreferrer noopener">https://KeystoneHPD.com/Course</a></i><br><br><i><b>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? </b></i><br><i><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a></i><br><br><i><b>Get Your INNsider Tips</b></i><br><i><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener">https://KeystoneHPD.com/INNsider-Tips</a></i><br><br><i><b>Join one of your private groups</b></i><br><i><a href="https://keystonehpd.com/private-groups" rel="noreferrer noopener">https://keystonehpd.com/private-groups</a></i><br><br><i><b>Say hi on social</b></i><br>Facebook: <i><a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener">https://www.facebook.com/KeystoneHPD</a></i><br><br>Twitter: <i><a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener">https://twitter.com/KeystoneHPD</a></i><br><br>LinkedIn: <i><a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener">https://www.linkedin.com/company/keystone-hospitality-development</a></i><br><br><i><b>Listen to The Hospitality Property School PODCAST here</b></i><br><i><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a></i><br><br><i><b>YouTube</b></i><br><i><a href="https://youtu.be/GeR7Hg4RVTE" rel="noreferrer noopener">https://youtu.be/GeR7Hg4RVTE</a></i><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 09 Mar 2023 18:00:01 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8b21e049/01b82bca.mp3" length="117114684" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/RZH5Lf3SqL6Lr0MbrfJFyQvdCmNkjUb4iVI1of1V57w/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0ODAv/MTY5NzgxNTcxNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>2928</itunes:duration>
      <itunes:summary>Our interview today at the Hospitality Property School is with Stacy Garcia, an internationally celebrated designer and owner of multiple companies established under her umbrella company, Stacy Garcia IncStacy has partnered with some of the world’s leading manufacturers and retailers to create products for hospitality properties that include her exclusive draperies, rugs, wall coverings, furniture, and accessories that enhance rooms of some of the world’s most luxurious hotels and resorts including Marriott, Hyatt, and Hilton. All that being said…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/interior-design-specialist-stacy-garcia-interview-333“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/GeR7Hg4RVTEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Our interview today at the Hospitality Property School is with Stacy Garcia, an internationally celebrated designer and owner of multiple companies established under her umbrella company, Stacy Garcia IncStacy has partnered with some of the world’s leadin</itunes:subtitle>
      <itunes:keywords>hotelinteriordesign,interiordesignspecialist,resortinteriordesign,stacygarcia,stacygarciainc,stacygarciainc.com,stacygarciatrade</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>RevPAR Optimization: How to Maximize Revenue Per Available Room | Ep. #332</title>
      <itunes:episode>276</itunes:episode>
      <podcast:episode>276</podcast:episode>
      <itunes:title>RevPAR Optimization: How to Maximize Revenue Per Available Room | Ep. #332</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/revpar-optimization-how-to-maximize-revenue-per-available-room-ep-332</link>
      <description>
        <![CDATA[RevPAR is an essential metric for hoteliers and innkeepers as it is used to measure a property’s financial performance. <br><br>A higher RevPAR means a hospitality property is generating more revenue per available room, and I’m going to explain how it works.<br><br>Revenue per Available Room, commonly referred to as RevPAR, is a vital metric used in the hospitality industry to measure the financial performance of a hotel. <br><br>This metric is used by hoteliers and innkeepers to evaluate their hotel’s performance and to compare it to other properties in the market. In this article, I will explain what RevPAR is, how it is calculated, and why it is an essential metric for hoteliers and innkeepers.<br><br><i><b>What is RevPAR?</b></i><br><br>RevPAR is a key metric used in the hospitality industry to evaluate a hotel, resort, bed and breakfasts revenue generation and room occupancy performance. It measures a property’s average daily room rate (ADR) multiplied by its occupancy rate. The metric shows the total revenue generated per available room, and it is used to assess a property's efficiency in managing its rooms and pricing strategies.<br><br>RevPAR is a crucial indicator of a hospitality property’s financial health because it takes into account both the hotel's occupancy rate and its room rates. A high RevPAR indicates that a property is maximizing its room revenue while keeping its occupancy rates at an optimal level.<br><br>Continue reading, watching, or listening and I will explain more about RevPAR and how to use the formula …<br><br><b>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:</b><br><a href="https://keystonehpd.com/revpar-optimization-how-to-maximize-revenue-per-available-room-332" rel="noreferrer noopener">https://keystonehpd.com/revpar-optimization-how-to-maximize-revenue-per-available-room-332</a><br><br><b><i>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. </i></b><br><a href="https://KeystoneHPD.com/Course" rel="noreferrer noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br><i><b>Get Your INNsider Tips</b></i><br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><i><b>Join one of your private groups</b></i><br>https://keystonehpd.com/private-groups<br><br><i><b>Say hi on social</b></i><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><i><b>Listen to The Hospitality Property School PODCAST here</b></i><br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><i><b>YouTube</b></i><br><a href="https://youtu.be/ciJ7yyDiy2E" rel="noreferrer noopener">https://youtu.be/ciJ7yyDiy2E</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[RevPAR is an essential metric for hoteliers and innkeepers as it is used to measure a property’s financial performance. <br><br>A higher RevPAR means a hospitality property is generating more revenue per available room, and I’m going to explain how it works.<br><br>Revenue per Available Room, commonly referred to as RevPAR, is a vital metric used in the hospitality industry to measure the financial performance of a hotel. <br><br>This metric is used by hoteliers and innkeepers to evaluate their hotel’s performance and to compare it to other properties in the market. In this article, I will explain what RevPAR is, how it is calculated, and why it is an essential metric for hoteliers and innkeepers.<br><br><i><b>What is RevPAR?</b></i><br><br>RevPAR is a key metric used in the hospitality industry to evaluate a hotel, resort, bed and breakfasts revenue generation and room occupancy performance. It measures a property’s average daily room rate (ADR) multiplied by its occupancy rate. The metric shows the total revenue generated per available room, and it is used to assess a property's efficiency in managing its rooms and pricing strategies.<br><br>RevPAR is a crucial indicator of a hospitality property’s financial health because it takes into account both the hotel's occupancy rate and its room rates. A high RevPAR indicates that a property is maximizing its room revenue while keeping its occupancy rates at an optimal level.<br><br>Continue reading, watching, or listening and I will explain more about RevPAR and how to use the formula …<br><br><b>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:</b><br><a href="https://keystonehpd.com/revpar-optimization-how-to-maximize-revenue-per-available-room-332" rel="noreferrer noopener">https://keystonehpd.com/revpar-optimization-how-to-maximize-revenue-per-available-room-332</a><br><br><b><i>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. </i></b><br><a href="https://KeystoneHPD.com/Course" rel="noreferrer noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noreferrer noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br><i><b>Get Your INNsider Tips</b></i><br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noreferrer noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><i><b>Join one of your private groups</b></i><br>https://keystonehpd.com/private-groups<br><br><i><b>Say hi on social</b></i><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noreferrer noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noreferrer noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noreferrer noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><i><b>Listen to The Hospitality Property School PODCAST here</b></i><br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noreferrer noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><i><b>YouTube</b></i><br><a href="https://youtu.be/ciJ7yyDiy2E" rel="noreferrer noopener">https://youtu.be/ciJ7yyDiy2E</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 02 Mar 2023 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7328d669/55f085c3.mp3" length="38653311" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/vzXmG-kTEPY6VZ_N_EJZcTXP0B2KTJX-z5svs6lT3ek/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Nzkv/MTY5NzgxNTcxNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>967</itunes:duration>
      <itunes:summary>RevPAR is an essential metric for hoteliers and innkeepers as it is used to measure a property’s financial performance. A higher RevPAR means a hospitality property is generating more revenue per available room, and I’m going to explain how it works.Revenue per Available Room, commonly referred to as RevPAR, is a vital metric used in the hospitality industry to measure the financial performance of a hotel. This metric is used by hoteliers and innkeepers to evaluate their hotel’s performance and to compare it to other properties in the market. In this article, I will explain what RevPAR is, how it is calculated, and why it is an essential metric for hoteliers and innkeepers.What is RevPAR?RevPAR is a key metric used in the hospitality industry to evaluate a hotel, resort, bed and breakfasts revenue generation and room occupancy performance. It measures a property’s average daily room rate (ADR) multiplied by its occupancy rate. The metric shows the total revenue generated per available room, and it is used to assess a property's efficiency in managing its rooms and pricing strategies.RevPAR is a crucial indicator of a hospitality property’s financial health because it takes into account both the hotel's occupancy rate and its room rates. A high RevPAR indicates that a property is maximizing its room revenue while keeping its occupancy rates at an optimal level.Continue reading, watching, or listening and I will explain more about RevPAR and how to use the formula …⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/revpar-optimization-how-to-maximize-revenue-per-available-room-332“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/ciJ7yyDiy2EA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:summary>
      <itunes:subtitle>RevPAR is an essential metric for hoteliers and innkeepers as it is used to measure a property’s financial performance. A higher RevPAR means a hospitality property is generating more revenue per available room, and I’m going to explain how it works.Reven</itunes:subtitle>
      <itunes:keywords>averagedailyrateadr,channelmanagement,competitiveset,directbooking,distributionchannels,hotelperformance,hotelrevenue,marketsegmentation,occupancyrate,onlinetravelagenciesotas,pricingstrategy,revenueforecasting,revenuemanagement,revenueoptimization,revenu</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Interview with Mark Ross-Smith, CEO &amp; Co-founder at Loyalty Data Co | Ep. #331</title>
      <itunes:episode>275</itunes:episode>
      <podcast:episode>275</podcast:episode>
      <itunes:title>Interview with Mark Ross-Smith, CEO &amp; Co-founder at Loyalty Data Co | Ep. #331</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/52774101</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/interview-with-mark-ross-smith-ceo-co-founder-at-loyalty-data-co-ep-331</link>
      <description>
        <![CDATA[Today I’m very happy to be able to chat with Mark Ross-Smith, CEO &amp; Co-founder at Loyalty Data Co, the parent brand of StatusMatch.com, and our topic is loyalty programs and how they can work for you.<br><br>As I mentioned, Mark is the CEO &amp; Co-founder at Loyalty Data Co, the parent brand of StatusMatch.com, he is also the editor of travel data daily, was the head of loyalty at Malaysian Airlines.<br><br>If you have ever wondered if loyalty programs work, how they work, and how to start one, you’re in the right place.<br><br>All that being said, let’s jump into this…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/interview-with-mark-ross-smith-ceo-co-founder-at-loyalty-data-co-331<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/fyQrPUBy0j0<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Today I’m very happy to be able to chat with Mark Ross-Smith, CEO &amp; Co-founder at Loyalty Data Co, the parent brand of StatusMatch.com, and our topic is loyalty programs and how they can work for you.<br><br>As I mentioned, Mark is the CEO &amp; Co-founder at Loyalty Data Co, the parent brand of StatusMatch.com, he is also the editor of travel data daily, was the head of loyalty at Malaysian Airlines.<br><br>If you have ever wondered if loyalty programs work, how they work, and how to start one, you’re in the right place.<br><br>All that being said, let’s jump into this…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/interview-with-mark-ross-smith-ceo-co-founder-at-loyalty-data-co-331<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/fyQrPUBy0j0<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 23 Feb 2023 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f7a7adcb/9a455cd4.mp3" length="111424187" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/dYdIjYl5-raZG7_qUcYiMN8Qt-quudVVizap4EsHkMA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Nzgv/MTY5NzgxNTcxNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>2786</itunes:duration>
      <itunes:summary>Today I’m very happy to be able to chat with Mark Ross-Smith, CEO &amp;amp; Co-founder at Loyalty Data Co, the parent brand of StatusMatch.com, and our topic is loyalty programs and how they can work for you.As I mentioned, Mark is the CEO &amp;amp; Co-founder at Loyalty Data Co, the parent brand of StatusMatch.com, he is also the editor of travel data daily, was the head of loyalty at Malaysian Airlines.If you have ever wondered if loyalty programs work, how they work, and how to start one, you’re in the right place.All that being said, let’s jump into this…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/interview-with-mark-ross-smith-ceo-co-founder-at-loyalty-data-co-331“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/fyQrPUBy0j0A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Today I’m very happy to be able to chat with Mark Ross-Smith, CEO &amp;amp; Co-founder at Loyalty Data Co, the parent brand of StatusMatch.com, and our topic is loyalty programs and how they can work for you.As I mentioned, Mark is the CEO &amp;amp; Co-founder at</itunes:subtitle>
      <itunes:keywords>loyalty,loyaltydataco,markrosssmith,markrosssmithceocofounderatloy,programs,statusmatchcom</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Streamline Your Bookings With These Innovative Hotel App Features | Ep. #330</title>
      <itunes:episode>274</itunes:episode>
      <podcast:episode>274</podcast:episode>
      <itunes:title>Streamline Your Bookings With These Innovative Hotel App Features | Ep. #330</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[In today's fast-paced world, convenience is key, and that holds true for the hotel industry as well.<br><br>In this episode, I will explain the benefits and features of a hotel booking app.<br><br>As I mentioned, I’ll explore the benefits and features of hotel booking applications and how they can help hotels increase bookings and revenue. I’ll also delve into the future of hotel bookings and how technology is shaping the way we travel.<br><br>Hotel app features<br><br>With the rise of mobile technology and the increasing demand for on-the-go booking options, hotels have had to adapt and offer a seamless booking experience for their guests.<br><br>One of the most effective ways to do this is through the use of a hotel booking application. These apps provide guests with the ability to search for and book rooms directly from their mobile devices, making the process quick and easy. Additionally, many booking apps now offer real-time availability and room rates, so guests can see up-to-date information and make an informed decision when booking their stay.<br><br>Continue reading, watching, or listening and I will share additional information about the hotel app features, benefits and more…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/streamline-your-bookings-with-these-innovative-hotel-app-features-330<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/6oQW3LwqRwk<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In today's fast-paced world, convenience is key, and that holds true for the hotel industry as well.<br><br>In this episode, I will explain the benefits and features of a hotel booking app.<br><br>As I mentioned, I’ll explore the benefits and features of hotel booking applications and how they can help hotels increase bookings and revenue. I’ll also delve into the future of hotel bookings and how technology is shaping the way we travel.<br><br>Hotel app features<br><br>With the rise of mobile technology and the increasing demand for on-the-go booking options, hotels have had to adapt and offer a seamless booking experience for their guests.<br><br>One of the most effective ways to do this is through the use of a hotel booking application. These apps provide guests with the ability to search for and book rooms directly from their mobile devices, making the process quick and easy. Additionally, many booking apps now offer real-time availability and room rates, so guests can see up-to-date information and make an informed decision when booking their stay.<br><br>Continue reading, watching, or listening and I will share additional information about the hotel app features, benefits and more…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/streamline-your-bookings-with-these-innovative-hotel-app-features-330<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/6oQW3LwqRwk<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 16 Feb 2023 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6d7a9602/40900124.mp3" length="30356823" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/PP_EnGGqQ7nuMP2l5V2KtoydhzMNiYmS1d4q2J5Je2o/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Nzcv/MTY5NzgxNTcxNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>759</itunes:duration>
      <itunes:summary>In today's fast-paced world, convenience is key, and that holds true for the hotel industry as well.In this episode, I will explain the benefits and features of a hotel booking app.As I mentioned, I’ll explore the benefits and features of hotel booking applications and how they can help hotels increase bookings and revenue. I’ll also delve into the future of hotel bookings and how technology is shaping the way we travel.Hotel app featuresWith the rise of mobile technology and the increasing demand for on-the-go booking options, hotels have had to adapt and offer a seamless booking experience for their guests.One of the most effective ways to do this is through the use of a hotel booking application. These apps provide guests with the ability to search for and book rooms directly from their mobile devices, making the process quick and easy. Additionally, many booking apps now offer real-time availability and room rates, so guests can see up-to-date information and make an informed decision when booking their stay.Continue reading, watching, or listening and I will share additional information about the hotel app features, benefits and more…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/streamline-your-bookings-with-these-innovative-hotel-app-features-330“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here https://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/6oQW3LwqRwkA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In today's fast-paced world, convenience is key, and that holds true for the hotel industry as well.In this episode, I will explain the benefits and features of a hotel booking app.As I mentioned, I’ll explore the benefits and features of hotel booking ap</itunes:subtitle>
      <itunes:keywords>app,appsforhotelreservation,appsforhotels,besthotelapps,hotel,hotelappbenefits,hotelappbooking,hotelapps,hotelappsandwebsites,hotelappsdeals,hotelbookingappsonline,hotelsappnumber</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Rise Above the Competition: Understanding What Hotel Evaluators Want | Ep. #329</title>
      <itunes:episode>273</itunes:episode>
      <podcast:episode>273</podcast:episode>
      <itunes:title>Rise Above the Competition: Understanding What Hotel Evaluators Want | Ep. #329</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/rise-above-the-competition-understanding-what-hotel-evaluators-want-ep-329</link>
      <description>
        <![CDATA[Hotel evaluations are an important aspect of the hospitality industry, as they determine the rating and ranking of a property.<br><br>So, what do hotel evaluators look for.<br><br>Hotel evaluators, also known as mystery shoppers or inspectors, are responsible for assessing a wide range of factors that determine the overall quality and guest experience of a hotel. From the cleanliness of the guest rooms to the efficiency of the front desk staff, hotel evaluators look at every detail to ensure a hotel is meeting industry standards.<br><br>In this episode, I’ll dive into the world of hotel evaluations and explore the key factors that evaluators look for when assessing a hotel property.<br><br>What is a hospitality property evaluator or mystery shopper?<br><br>A hospitality property evaluator or mystery shopper is a person or people that are commonly used by hoteliers and retailers etc. to measure the quality of customer service, their products, and service delivery in their physical presence.<br><br>Hospitality property mystery shopper assignments are done at many of the finest chain and independent property’s in the world. Properties can be large with hundreds of rooms or smaller boutique establishments.<br><br>They usually consist of a one or two-night stay, and the evaluation will normally include:<br>• evaluating the reservation process<br>• valet parking (if applicable)<br>• check-in and check-out processes<br>• dining (meals at the property are usually included and involve visiting on-site restaurants and bars and getting room service-if applicable)<br>• The spa (if applicable)<br>• housekeeping …<br>and more<br><br>Hospitality mystery shopper reports consist of checklists and narratives.<br><br>The checklists are straightforward, but could contain hundreds of YES or NO questions.<br><br>Narratives can be very long and detailed. It is not uncommon to submit narratives of upwards of 10,000 words for a three-night stay. The amount of writing depends on the length of stay and how many tasks a hotelier or innkeeper requires to be completed.<br><br>It is for this reason, hospitality property mystery shops are scheduled to evaluators with a consistent high standard reporting performance.<br><br>Continue reading, watching, or listening and I will share more about how hotel evaluator or mystery shoppers work…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/rise-above-the-competition-understanding-what-hotel-evaluators-want-329<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/F_niPrlB3RQ<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hotel evaluations are an important aspect of the hospitality industry, as they determine the rating and ranking of a property.<br><br>So, what do hotel evaluators look for.<br><br>Hotel evaluators, also known as mystery shoppers or inspectors, are responsible for assessing a wide range of factors that determine the overall quality and guest experience of a hotel. From the cleanliness of the guest rooms to the efficiency of the front desk staff, hotel evaluators look at every detail to ensure a hotel is meeting industry standards.<br><br>In this episode, I’ll dive into the world of hotel evaluations and explore the key factors that evaluators look for when assessing a hotel property.<br><br>What is a hospitality property evaluator or mystery shopper?<br><br>A hospitality property evaluator or mystery shopper is a person or people that are commonly used by hoteliers and retailers etc. to measure the quality of customer service, their products, and service delivery in their physical presence.<br><br>Hospitality property mystery shopper assignments are done at many of the finest chain and independent property’s in the world. Properties can be large with hundreds of rooms or smaller boutique establishments.<br><br>They usually consist of a one or two-night stay, and the evaluation will normally include:<br>• evaluating the reservation process<br>• valet parking (if applicable)<br>• check-in and check-out processes<br>• dining (meals at the property are usually included and involve visiting on-site restaurants and bars and getting room service-if applicable)<br>• The spa (if applicable)<br>• housekeeping …<br>and more<br><br>Hospitality mystery shopper reports consist of checklists and narratives.<br><br>The checklists are straightforward, but could contain hundreds of YES or NO questions.<br><br>Narratives can be very long and detailed. It is not uncommon to submit narratives of upwards of 10,000 words for a three-night stay. The amount of writing depends on the length of stay and how many tasks a hotelier or innkeeper requires to be completed.<br><br>It is for this reason, hospitality property mystery shops are scheduled to evaluators with a consistent high standard reporting performance.<br><br>Continue reading, watching, or listening and I will share more about how hotel evaluator or mystery shoppers work…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/rise-above-the-competition-understanding-what-hotel-evaluators-want-329<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/F_niPrlB3RQ<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 09 Feb 2023 18:00:01 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6d1f4211/1b785e53.mp3" length="27578443" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/wEqaWR3MEJAMG3Wc-IsF6Icbc9uerC5U7CVGWu6NmsU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NzYv/MTY5NzgxNTcxNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>690</itunes:duration>
      <itunes:summary>Hotel evaluations are an important aspect of the hospitality industry, as they determine the rating and ranking of a property.So, what do hotel evaluators look for.Hotel evaluators, also known as mystery shoppers or inspectors, are responsible for assessing a wide range of factors that determine the overall quality and guest experience of a hotel. From the cleanliness of the guest rooms to the efficiency of the front desk staff, hotel evaluators look at every detail to ensure a hotel is meeting industry standards.In this episode, I’ll dive into the world of hotel evaluations and explore the key factors that evaluators look for when assessing a hotel property.What is a hospitality property evaluator or mystery shopper?A hospitality property evaluator or mystery shopper is a person or people that are commonly used by hoteliers and retailers etc. to measure the quality of customer service, their products, and service delivery in their physical presence.Hospitality property mystery shopper assignments are done at many of the finest chain and independent property’s in the world. Properties can be large with hundreds of rooms or smaller boutique establishments.They usually consist of a one or two-night stay, and the evaluation will normally include:• evaluating the reservation process• valet parking (if applicable)• check-in and check-out processes• dining (meals at the property are usually included and involve visiting on-site restaurants and bars and getting room service-if applicable)• The spa (if applicable)• housekeeping …and moreHospitality mystery shopper reports consist of checklists and narratives.The checklists are straightforward, but could contain hundreds of YES or NO questions.Narratives can be very long and detailed. It is not uncommon to submit narratives of upwards of 10,000 words for a three-night stay. The amount of writing depends on the length of stay and how many tasks a hotelier or innkeeper requires to be completed.It is for this reason, hospitality property mystery shops are scheduled to evaluators with a consistent high standard reporting performance.Continue reading, watching, or listening and I will share more about how hotel evaluator or mystery shoppers work…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/rise-above-the-competition-understanding-what-hotel-evaluators-want-329“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/F_niPrlB3RQA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Hotel evaluations are an important aspect of the hospitality industry, as they determine the rating and ranking of a property.So, what do hotel evaluators look for.Hotel evaluators, also known as mystery shoppers or inspectors, are responsible for assessi</itunes:subtitle>
      <itunes:keywords>hotelevaluationchecklist,hotelevaluationlist,hotelevaluator,hotelevaluators,hotelmysteryshopper,hotelmysteryshoppers,howtoevaluateahotel,mysteryhotelshopper,mysteryshopperforhotels,mysteryshoppingforhotels,mysteryshoppinghotels</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Creating a Culture of Customer Service: How to Make Your Hotel Stand Out | Ep. #328</title>
      <itunes:episode>272</itunes:episode>
      <podcast:episode>272</podcast:episode>
      <itunes:title>Creating a Culture of Customer Service: How to Make Your Hotel Stand Out | Ep. #328</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/creating-a-culture-of-customer-service-how-to-make-your-hotel-stand-out-ep-328</link>
      <description>
        <![CDATA[Excellent customer service is essential for any business, but it is particularly crucial for hotels.<br><br>In this episode, I’ll share ways for you to improve your hotel customer service.<br><br>Guests come to hotels not just for a place to sleep, but for a memorable experience.<br><br>Whether it's a family on vacation or a business traveller, customers have high expectations when it comes to their hotel stay. Your goal when it comes to hotel customer service techniques is to make your property stand out and create loyal guests.<br><br>From establishing a customer-focused culture to using technology to enhance communication, the tips I share will show you how to deliver exceptionally service that will leave a lasting impression.<br><br>Continue reading, watching or listening and I will share ways you can improve your hotel customer service …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/creating-a-culture-of-hotel-customer-service-how-to-stand-out-328<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br><br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/03OJqLmlQeQ<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Excellent customer service is essential for any business, but it is particularly crucial for hotels.<br><br>In this episode, I’ll share ways for you to improve your hotel customer service.<br><br>Guests come to hotels not just for a place to sleep, but for a memorable experience.<br><br>Whether it's a family on vacation or a business traveller, customers have high expectations when it comes to their hotel stay. Your goal when it comes to hotel customer service techniques is to make your property stand out and create loyal guests.<br><br>From establishing a customer-focused culture to using technology to enhance communication, the tips I share will show you how to deliver exceptionally service that will leave a lasting impression.<br><br>Continue reading, watching or listening and I will share ways you can improve your hotel customer service …<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/creating-a-culture-of-hotel-customer-service-how-to-stand-out-328<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br><br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/03OJqLmlQeQ<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 02 Feb 2023 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6a1bf419/db03e1f9.mp3" length="32403785" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/769h7LxizmpioiCZ2pG9SN7Qn7AEaw1Sxqmvn0wf7IY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NzUv/MTY5NzgxNTcxMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>811</itunes:duration>
      <itunes:summary>Excellent customer service is essential for any business, but it is particularly crucial for hotels.In this episode, I’ll share ways for you to improve your hotel customer service.Guests come to hotels not just for a place to sleep, but for a memorable experience.Whether it's a family on vacation or a business traveller, customers have high expectations when it comes to their hotel stay. Your goal when it comes to hotel customer service techniques is to make your property stand out and create loyal guests.From establishing a customer-focused culture to using technology to enhance communication, the tips I share will show you how to deliver exceptionally service that will leave a lasting impression.Continue reading, watching or listening and I will share ways you can improve your hotel customer service …⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/creating-a-culture-of-hotel-customer-service-how-to-stand-out-328“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/03OJqLmlQeQA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Excellent customer service is essential for any business, but it is particularly crucial for hotels.In this episode, I’ll share ways for you to improve your hotel customer service.Guests come to hotels not just for a place to sleep, but for a memorable ex</itunes:subtitle>
      <itunes:keywords>customerserviceathotel,customerserviceinhotel,hotelcustomerservice,hotelreviews,hoteltonightcustomerservice</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Authentic Hotel Business Plan | Verified Techniques | Ep. #327</title>
      <itunes:episode>271</itunes:episode>
      <podcast:episode>271</podcast:episode>
      <itunes:title>The Authentic Hotel Business Plan | Verified Techniques | Ep. #327</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/52550532</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-authentic-hotel-business-plan-verified-techniques-ep-327</link>
      <description>
        <![CDATA[A well-crafted hotel business plan is a comprehensive road map for your property’s growth and development, that can increase visibility, drive bookings, and ultimately improve your bottom line.<br><br>In this episode, I will provide the key elements that should be included in your hotel business plan.<br><br>Why create a hotel business plan<br><br>Every new company should really think about writing a business plan, and this is especially true for hotels. If you want to take out a loan to start your business, or raise money from other investors, you will need one.<br><br>Many get nervous about the thought of starting a business plan or don’t know where to start. You don’t have to get bogged down in the process. By following the guideline, I am laying out for you is an excellent way to get your thought juices flowing.<br><br>If you don’t need to seek funding, it is still a good idea to write a hotel business plan, as it can be used as a tool to strategically manage your business as it gets up and running and starts to grow.<br><br>Continue reading, watching, listening and I will share a guideline for a hotel business plan, right after a word from our sponsor.<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT: https://keystonehpd.com/the-authentic-hotel-business-plan-verified-techniques-327<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips <br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social Facebook:<br>https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br><a href="https://youtu.be/m_nBrxv594E" rel="noreferrer noopener">https://youtu.be/m_nBrxv594E</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A well-crafted hotel business plan is a comprehensive road map for your property’s growth and development, that can increase visibility, drive bookings, and ultimately improve your bottom line.<br><br>In this episode, I will provide the key elements that should be included in your hotel business plan.<br><br>Why create a hotel business plan<br><br>Every new company should really think about writing a business plan, and this is especially true for hotels. If you want to take out a loan to start your business, or raise money from other investors, you will need one.<br><br>Many get nervous about the thought of starting a business plan or don’t know where to start. You don’t have to get bogged down in the process. By following the guideline, I am laying out for you is an excellent way to get your thought juices flowing.<br><br>If you don’t need to seek funding, it is still a good idea to write a hotel business plan, as it can be used as a tool to strategically manage your business as it gets up and running and starts to grow.<br><br>Continue reading, watching, listening and I will share a guideline for a hotel business plan, right after a word from our sponsor.<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT: https://keystonehpd.com/the-authentic-hotel-business-plan-verified-techniques-327<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips <br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social Facebook:<br>https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br><a href="https://youtu.be/m_nBrxv594E" rel="noreferrer noopener">https://youtu.be/m_nBrxv594E</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 26 Jan 2023 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9d1e4264/f5f50a90.mp3" length="77333336" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/EtrE2sctNEXeviSJhQKCOpc2QmmVpeOfv_Xf6f_d2sM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NzQv/MTY5NzgxNTcwMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1934</itunes:duration>
      <itunes:summary>A well-crafted hotel business plan is a comprehensive road map for your property’s growth and development, that can increase visibility, drive bookings, and ultimately improve your bottom line.In this episode, I will provide the key elements that should be included in your hotel business plan.Why create a hotel business planEvery new company should really think about writing a business plan, and this is especially true for hotels. If you want to take out a loan to start your business, or raise money from other investors, you will need one.Many get nervous about the thought of starting a business plan or don’t know where to start. You don’t have to get bogged down in the process. By following the guideline, I am laying out for you is an excellent way to get your thought juices flowing.If you don’t need to seek funding, it is still a good idea to write a hotel business plan, as it can be used as a tool to strategically manage your business as it gets up and running and starts to grow.Continue reading, watching, listening and I will share a guideline for a hotel business plan, right after a word from our sponsor.⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT: https://keystonehpd.com/the-authentic-hotel-business-plan-verified-techniques-327“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-Tips Join one of your private groupshttps://keystonehpd.com/private-groupsSay hi on social Facebook:https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/m_nBrxv594EA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>A well-crafted hotel business plan is a comprehensive road map for your property’s growth and development, that can increase visibility, drive bookings, and ultimately improve your bottom line.In this episode, I will provide the key elements that should b</itunes:subtitle>
      <itunes:keywords>hotelbusinessplan,hotelbusinessplanexample,hotelbusinessplanguidefreeprin,hotelbusinessplanguidefreetemp,hotelbusinessplanguidepdfdownl,hotelbusinessplanguidepdffree,hotelbusinessplanguidepdfprint,hotelbusinessplanguideprintabl</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Pre-Opening Hotel Strategies to Ensure a Successful Launch | Ep. #326</title>
      <itunes:episode>270</itunes:episode>
      <podcast:episode>270</podcast:episode>
      <itunes:title>Pre-Opening Hotel Strategies to Ensure a Successful Launch | Ep. #326</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/52472661</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/pre-opening-hotel-strategies-to-ensure-a-successful-launch-ep-326</link>
      <description>
        <![CDATA[Pre-opening hotel strategies are crucial for the success of a property because they help to establish the foundation for operations and set the tone for the customer experience.<br><br>Here’s what you need to consider.<br><br>Starting a new hotel can be an exciting and challenging endeavour. There is a lot to consider, from choosing the right location and designing the perfect guest experience, to building a strong marketing plan and assembling a talented team.<br><br>One key element that is often overlooked, however, is the importance of pre-opening hotel strategies.<br><br>These strategies are essential for setting your hotel up for success from the very beginning, and can make all the difference in the long run.<br><br>In this episode, I'll explore the various pre-opening hotel strategies that owners and operators should consider as they prepare to launch their new property… <br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/pre-opening-hotel-strategies-to-ensure-a-successful-launch-326<br><br><br>"The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course Get your copy of the<br><br><br>“How to Improve Your Hospitality Properties Success” e-book?<br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success <br><br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips <br><br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups <br><br><br>Say hi on social <br>Facebook: https://www.facebook.com/KeystoneHPD <br><br>Twitter: https://twitter.com/KeystoneHPD <br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts <br><br><br>YouTube https://youtu.be/qXgQAS-do_I A<br><br><br>Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Pre-opening hotel strategies are crucial for the success of a property because they help to establish the foundation for operations and set the tone for the customer experience.<br><br>Here’s what you need to consider.<br><br>Starting a new hotel can be an exciting and challenging endeavour. There is a lot to consider, from choosing the right location and designing the perfect guest experience, to building a strong marketing plan and assembling a talented team.<br><br>One key element that is often overlooked, however, is the importance of pre-opening hotel strategies.<br><br>These strategies are essential for setting your hotel up for success from the very beginning, and can make all the difference in the long run.<br><br>In this episode, I'll explore the various pre-opening hotel strategies that owners and operators should consider as they prepare to launch their new property… <br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/pre-opening-hotel-strategies-to-ensure-a-successful-launch-326<br><br><br>"The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course Get your copy of the<br><br><br>“How to Improve Your Hospitality Properties Success” e-book?<br>https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success <br><br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips <br><br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups <br><br><br>Say hi on social <br>Facebook: https://www.facebook.com/KeystoneHPD <br><br>Twitter: https://twitter.com/KeystoneHPD <br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts <br><br><br>YouTube https://youtu.be/qXgQAS-do_I A<br><br><br>Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 19 Jan 2023 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/fa709ce1/01f0fc9b.mp3" length="39260392" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/9mlymq-UqEsKMIQibiE1vPkX-Vgkhi26PGuwzFQXsz4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NzMv/MTY5NzgxNTcwMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>982</itunes:duration>
      <itunes:summary>Pre-opening hotel strategies are crucial for the success of a property because they help to establish the foundation for operations and set the tone for the customer experience.Here’s what you need to consider.Starting a new hotel can be an exciting and challenging endeavour. There is a lot to consider, from choosing the right location and designing the perfect guest experience, to building a strong marketing plan and assembling a talented team.One key element that is often overlooked, however, is the importance of pre-opening hotel strategies.These strategies are essential for setting your hotel up for success from the very beginning, and can make all the difference in the long run.In this episode, I'll explore the various pre-opening hotel strategies that owners and operators should consider as they prepare to launch their new property… ⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/pre-opening-hotel-strategies-to-ensure-a-successful-launch-326"The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course Get your copy of the“How to Improve Your Hospitality Properties Success” e-book?https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-Tips Join one of your private groupshttps://keystonehpd.com/private-groups Say hi on social Facebook: https://www.facebook.com/KeystoneHPD Twitter: https://twitter.com/KeystoneHPD LinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcasts YouTube https://youtu.be/qXgQAS-do_I ADivision of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Pre-opening hotel strategies are crucial for the success of a property because they help to establish the foundation for operations and set the tone for the customer experience.Here’s what you need to consider.Starting a new hotel can be an exciting and c</itunes:subtitle>
      <itunes:keywords>buildingapreopeningteam,coordinatingpreopeningeventsan,creatingapreopeningscheduleand,developingapreopeningbudget,evaluatingandadjustingpreopeni,hotelpreopeningplanning,negotiatingcontractsandsupplie,prelaunchmarketingstrategies,preopeningcostcontrol,preo</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Top 12 Hospitality Property Trends for 2023  | Ep. #325</title>
      <itunes:episode>269</itunes:episode>
      <podcast:episode>269</podcast:episode>
      <itunes:title>Top 12 Hospitality Property Trends for 2023  | Ep. #325</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/52226184</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/top-12-hospitality-property-trends-for-2023-ep-325</link>
      <description>
        <![CDATA[Due to the fact, things have been so topsy-turvy the last couple of years, hoteliers, and innkeepers need to stay on track with upcoming trends.<br><br>Here is our take on the top 12 hospitality property trends for 2023.<br><br>It is natural that trends can be fickle. Just because something is trendy today doesn’t mean it will be tomorrow, but staying on top of the trends can help keep your hotel, resort, inn, bed and breakfast, vacation rental relevant.<br><br>Here are our top 12 hospitality property trends for 2023.<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/top-12-hospitality-property-trends-for-2023-325<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social Facebook:<br><br>https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/H_HfYXHxc7w<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Due to the fact, things have been so topsy-turvy the last couple of years, hoteliers, and innkeepers need to stay on track with upcoming trends.<br><br>Here is our take on the top 12 hospitality property trends for 2023.<br><br>It is natural that trends can be fickle. Just because something is trendy today doesn’t mean it will be tomorrow, but staying on top of the trends can help keep your hotel, resort, inn, bed and breakfast, vacation rental relevant.<br><br>Here are our top 12 hospitality property trends for 2023.<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/top-12-hospitality-property-trends-for-2023-325<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social Facebook:<br><br>https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/H_HfYXHxc7w<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 12 Jan 2023 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/c20cd2e3/5e655040.mp3" length="35231252" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/qM3biVNj51WgAmaQo2a6B5Ak67cgd_7JXKcFSMy0RyY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NzIv/MTY5NzgxNTcwMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>881</itunes:duration>
      <itunes:summary>Due to the fact, things have been so topsy-turvy the last couple of years, hoteliers, and innkeepers need to stay on track with upcoming trends.Here is our take on the top 12 hospitality property trends for 2023.It is natural that trends can be fickle. Just because something is trendy today doesn’t mean it will be tomorrow, but staying on top of the trends can help keep your hotel, resort, inn, bed and breakfast, vacation rental relevant.Here are our top 12 hospitality property trends for 2023.⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/top-12-hospitality-property-trends-for-2023-325“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on social Facebook:https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/H_HfYXHxc7wA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Due to the fact, things have been so topsy-turvy the last couple of years, hoteliers, and innkeepers need to stay on track with upcoming trends.Here is our take on the top 12 hospitality property trends for 2023.It is natural that trends can be fickle. Ju</itunes:subtitle>
      <itunes:keywords>12hospitalitypropertytrendsfor,bedandbreakfasttrends2023,futureofhotelindustryaftercovi,hospitalitytrends2023,hoteltrends2023,luxurytrends2023,resorttrends2023,traveltrends2023,vacationrentaltrends2023,wellnesstraveltrends2023</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>10 Most Popular Episodes of 2022-Hospitality Property School | Ep. #324</title>
      <itunes:episode>268</itunes:episode>
      <podcast:episode>268</podcast:episode>
      <itunes:title>10 Most Popular Episodes of 2022-Hospitality Property School | Ep. #324</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/10-most-popular-episodes-of-2022-hospitality-property-school-ep-324</link>
      <description>
        <![CDATA[With the threat of inflation, viruses, wars, and some regions of the world seeing a huge increase in the hospitality property business, this has been another in a series of peculiar years for our industry. With this in mind, I am going to share with you the top 10 most popular episodes of 2022.<br><br>During the last year, I have noticed that many followers are searching for ways to prepare or even start a hospitality property business.<br><br>This is a theme I noticed in our top 10 episodes.<br><br>Now it’s time for our annual look back at the Hospitality Property Schools' 10 most popular episodes of 2022.<br><br>I will be counting down from 10 to 1, and I will give you a snippet from each episode to remind you of why they were popular.<br><br>If you go to KeystoneHPD.com/10MostPopularEpisodesof2022-324 you will find the show notes with all the links to the top ten episodes.<br><br>So, without further ado, let’s dive into the top ten most popular episodes of 2022, starting with #10…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/10-most-popular-episodes-of-2022-hospitality-property-school-324<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br><br>https://youtu.be/Lyy6bpPTHeM<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With the threat of inflation, viruses, wars, and some regions of the world seeing a huge increase in the hospitality property business, this has been another in a series of peculiar years for our industry. With this in mind, I am going to share with you the top 10 most popular episodes of 2022.<br><br>During the last year, I have noticed that many followers are searching for ways to prepare or even start a hospitality property business.<br><br>This is a theme I noticed in our top 10 episodes.<br><br>Now it’s time for our annual look back at the Hospitality Property Schools' 10 most popular episodes of 2022.<br><br>I will be counting down from 10 to 1, and I will give you a snippet from each episode to remind you of why they were popular.<br><br>If you go to KeystoneHPD.com/10MostPopularEpisodesof2022-324 you will find the show notes with all the links to the top ten episodes.<br><br>So, without further ado, let’s dive into the top ten most popular episodes of 2022, starting with #10…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/10-most-popular-episodes-of-2022-hospitality-property-school-324<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social<br>Facebook: https://www.facebook.com/KeystoneHPD<br><br>Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br><br>https://youtu.be/Lyy6bpPTHeM<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 22 Dec 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1ca28c4f/f2e4adf8.mp3" length="37965765" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/uh9WE23f9iXurKEr-GPShEHBYUN-ro0EGOJswtyOhio/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NzEv/MTY5NzgxNTY5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>950</itunes:duration>
      <itunes:summary>With the threat of inflation, viruses, wars, and some regions of the world seeing a huge increase in the hospitality property business, this has been another in a series of peculiar years for our industry. With this in mind, I am going to share with you the top 10 most popular episodes of 2022.During the last year, I have noticed that many followers are searching for ways to prepare or even start a hospitality property business.This is a theme I noticed in our top 10 episodes.Now it’s time for our annual look back at the Hospitality Property Schools' 10 most popular episodes of 2022.I will be counting down from 10 to 1, and I will give you a snippet from each episode to remind you of why they were popular.If you go to KeystoneHPD.com/10MostPopularEpisodesof2022-324 you will find the show notes with all the links to the top ten episodes.So, without further ado, let’s dive into the top ten most popular episodes of 2022, starting with #10…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/10-most-popular-episodes-of-2022-hospitality-property-school-324“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/Lyy6bpPTHeMA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With the threat of inflation, viruses, wars, and some regions of the world seeing a huge increase in the hospitality property business, this has been another in a series of peculiar years for our industry. With this in mind, I am going to share with you t</itunes:subtitle>
      <itunes:keywords>10mostpopularepisodesof2022,10mostpopularepisodesof2022hos,hospitalitypropertyschool10mos,keystonehpd10mostpopularepisod</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>11 Useful Tips to Open a Wonderful Hotel Restaurant and Bar  | Ep. #323</title>
      <itunes:episode>267</itunes:episode>
      <podcast:episode>267</podcast:episode>
      <itunes:title>11 Useful Tips to Open a Wonderful Hotel Restaurant and Bar  | Ep. #323</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/11-useful-tips-to-open-a-wonderful-hotel-restaurant-and-bar-ep-323</link>
      <description>
        <![CDATA[Hotel restaurants and bars are a couple of the most important departments that can support a property’s overall sales and popularity but mistakes can be made.<br><br>Here are 11 Useful Tips to Open a Wonderful Hotel Restaurant and Bar.<br><br>If you have developed your restaurants correctly, focusing on providing the best possible dining experience, you want to ensure your guests visit them during their stay.<br><br>Hotel restaurants are important for several reasons.<br><br>Foremost, they provide guests with a convenient place to eat while they are staying at a property. This is especially significant for travellers who may not be familiar with the local area and may not know where to find good restaurants nearby.<br><br>Secondly, hotel restaurants can often offer a wide range of menu options, making it easy for guests to find something that they will enjoy.<br><br>And third, restaurants can be a great source of revenue for the hotel, helping to offset the costs of operating a property and providing guests with a high-quality experience.<br><br>I will share 11 Useful Tips to Open a Wonderful Hotel Restaurant and Bar…<br><br> ⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/11-useful-tips-to-open-a-wonderful-hotel-restaurant-and-bar-323<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course.<br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social Facebook: https://www.facebook.com/KeystoneHPD Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/wFYPrfpPZLw<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hotel restaurants and bars are a couple of the most important departments that can support a property’s overall sales and popularity but mistakes can be made.<br><br>Here are 11 Useful Tips to Open a Wonderful Hotel Restaurant and Bar.<br><br>If you have developed your restaurants correctly, focusing on providing the best possible dining experience, you want to ensure your guests visit them during their stay.<br><br>Hotel restaurants are important for several reasons.<br><br>Foremost, they provide guests with a convenient place to eat while they are staying at a property. This is especially significant for travellers who may not be familiar with the local area and may not know where to find good restaurants nearby.<br><br>Secondly, hotel restaurants can often offer a wide range of menu options, making it easy for guests to find something that they will enjoy.<br><br>And third, restaurants can be a great source of revenue for the hotel, helping to offset the costs of operating a property and providing guests with a high-quality experience.<br><br>I will share 11 Useful Tips to Open a Wonderful Hotel Restaurant and Bar…<br><br> ⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br>https://keystonehpd.com/11-useful-tips-to-open-a-wonderful-hotel-restaurant-and-bar-323<br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course.<br>https://KeystoneHPD.com/Course<br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success<br><br>Get Your INNsider Tips<br>https://KeystoneHPD.com/INNsider-Tips<br><br>Join one of your private groups<br>https://keystonehpd.com/private-groups<br><br>Say hi on social Facebook: https://www.facebook.com/KeystoneHPD Twitter: https://twitter.com/KeystoneHPD<br><br>LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development<br><br>Listen to The Hospitality Property School PODCAST here<br>https://www.keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br>https://youtu.be/wFYPrfpPZLw<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 15 Dec 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7f10ff7c/c1df15d1.mp3" length="37211349" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/1sKUVzPF5VpxXsdXjL9uTtjg8MkjFScHRPZfF-ZijP0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NzAv/MTY5NzgxNTY5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>931</itunes:duration>
      <itunes:summary>Hotel restaurants and bars are a couple of the most important departments that can support a property’s overall sales and popularity but mistakes can be made.Here are 11 Useful Tips to Open a Wonderful Hotel Restaurant and Bar.If you have developed your restaurants correctly, focusing on providing the best possible dining experience, you want to ensure your guests visit them during their stay.Hotel restaurants are important for several reasons.Foremost, they provide guests with a convenient place to eat while they are staying at a property. This is especially significant for travellers who may not be familiar with the local area and may not know where to find good restaurants nearby.Secondly, hotel restaurants can often offer a wide range of menu options, making it easy for guests to find something that they will enjoy.And third, restaurants can be a great source of revenue for the hotel, helping to offset the costs of operating a property and providing guests with a high-quality experience.I will share 11 Useful Tips to Open a Wonderful Hotel Restaurant and Bar… ⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/11-useful-tips-to-open-a-wonderful-hotel-restaurant-and-bar-323“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course.https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on social Facebook: https://www.facebook.com/KeystoneHPD Twitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/wFYPrfpPZLwA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Hotel restaurants and bars are a couple of the most important departments that can support a property’s overall sales and popularity but mistakes can be made.Here are 11 Useful Tips to Open a Wonderful Hotel Restaurant and Bar.If you have developed your r</itunes:subtitle>
      <itunes:keywords>11usefultipstoopenawonderfulho,howtoopenarestaurant,howtoopenarestaurantwithnoexpe,howtorunarestaurantsuccessfull,howtostartarestaurant,howtostartarestaurantfromhome,howtostartasmallrestaurant,licensesandpermitsneededtoopen,listofthingstodobeforeopeninga,</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Fire an Employee-The Right &amp; Wrong Ways | Ep. #322</title>
      <itunes:episode>266</itunes:episode>
      <podcast:episode>266</podcast:episode>
      <itunes:title>How to Fire an Employee-The Right &amp; Wrong Ways | Ep. #322</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-fire-an-employee-the-right-wrong-ways-ep-322</link>
      <description>
        <![CDATA[How to fire an employee professionally, gracefully and safely is easier said than done.<br><br>In this episode, I will share procedures to make this task straightforward.<br><br>For a lot of us, knowing when and how to fire an employee can cause stress and even some sleepless nights. For members of the Hospitality Property School Group, I’m going to give you 11 reasons to fire an employee. <br><br>How to Fire an Employee<br><br>If you're an independent hotel, resort, inn or bed and breakfast owner or manager and you're having a problem with an employee, you have two choices:<br><br>• You can try to work with them, and help them improve their performance or,<br>• Fire them<br> <br>Firing someone is not a decision you can take lightly. <br><br>The cost of turning over an employee can be high; it could cause your employee emotional and financial stress; it could cause distress with your other employees; depending on what country you are in, it could open you up to lawsuits, but unfortunately, there are times when this is your only option.<br><br>Now, I will share how to fire an employee professionally, gracefully and safely…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-fire-an-employee-the-right-wrong-ways-322" rel="noopener">https://keystonehpd.com/how-to-fire-an-employee-the-right-wrong-ways-322</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/LcOwa5I1Mo8" rel="noopener">https://youtu.be/LcOwa5I1Mo8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[How to fire an employee professionally, gracefully and safely is easier said than done.<br><br>In this episode, I will share procedures to make this task straightforward.<br><br>For a lot of us, knowing when and how to fire an employee can cause stress and even some sleepless nights. For members of the Hospitality Property School Group, I’m going to give you 11 reasons to fire an employee. <br><br>How to Fire an Employee<br><br>If you're an independent hotel, resort, inn or bed and breakfast owner or manager and you're having a problem with an employee, you have two choices:<br><br>• You can try to work with them, and help them improve their performance or,<br>• Fire them<br> <br>Firing someone is not a decision you can take lightly. <br><br>The cost of turning over an employee can be high; it could cause your employee emotional and financial stress; it could cause distress with your other employees; depending on what country you are in, it could open you up to lawsuits, but unfortunately, there are times when this is your only option.<br><br>Now, I will share how to fire an employee professionally, gracefully and safely…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-fire-an-employee-the-right-wrong-ways-322" rel="noopener">https://keystonehpd.com/how-to-fire-an-employee-the-right-wrong-ways-322</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/LcOwa5I1Mo8" rel="noopener">https://youtu.be/LcOwa5I1Mo8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 08 Dec 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a25a63a6/4be6a685.mp3" length="30879254" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/sWGGK-Hpegvdkqgo0ZqqSO_Kkb6QXYeIY-xz5GKHfKc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Njkv/MTY5NzgxNTY5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>772</itunes:duration>
      <itunes:summary>How to fire an employee professionally, gracefully and safely is easier said than done.In this episode, I will share procedures to make this task straightforward.For a lot of us, knowing when and how to fire an employee can cause stress and even some sleepless nights. For members of the Hospitality Property School Group, I’m going to give you 11 reasons to fire an employee. How to Fire an EmployeeIf you're an independent hotel, resort, inn or bed and breakfast owner or manager and you're having a problem with an employee, you have two choices:• You can try to work with them, and help them improve their performance or,• Fire them Firing someone is not a decision you can take lightly. The cost of turning over an employee can be high; it could cause your employee emotional and financial stress; it could cause distress with your other employees; depending on what country you are in, it could open you up to lawsuits, but unfortunately, there are times when this is your only option.Now, I will share how to fire an employee professionally, gracefully and safely…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-fire-an-employee-the-right-wrong-ways-322“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/LcOwa5I1Mo8A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>How to fire an employee professionally, gracefully and safely is easier said than done.In this episode, I will share procedures to make this task straightforward.For a lot of us, knowing when and how to fire an employee can cause stress and even some slee</itunes:subtitle>
      <itunes:keywords>howdifficultisittofireanemploy,howtofireanemployee,howtofireanemployeeatwill,howtofireanemployeeat-will,howtofireanemployeeforpoorperf,howtofireanemployeegracefully,howtofireanemployeenicely,howtofireanemployeepolitely,howtofireanemployeescript,howtofirea</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Courses to Elevate Your Hospitality Property Skills | Ep. #321</title>
      <itunes:episode>265</itunes:episode>
      <podcast:episode>265</podcast:episode>
      <itunes:title>Courses to Elevate Your Hospitality Property Skills | Ep. #321</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/52067195</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/courses-to-elevate-your-hospitality-property-skills-ep-321</link>
      <description>
        <![CDATA[The hospitality property industry is highly competitive, and having an edge in the future will be imperative to be competitive.<br><br>In this episode, I will describe all the courses at Keystone HPD to help you gain that edge.<br><br>Organizing your property, providing your guests with an excellent experience, employee development, and planning for the future are things that are highly pursued in hotels, resorts, inns, bed &amp; breakfasts, vacation rentals management.<br><br>The lessons you will find in our courses are concise and informative, with a certificate available upon completion for a number of them.<br><br>Let me tell you about our courses.<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/courses-to-elevate-your-hospitality-property-skills-321" rel="noopener">https://keystonehpd.com/courses-to-elevate-your-hospitality-property-skills-321</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/PZRhjln0rXg" rel="noopener">https://youtu.be/PZRhjln0rXg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The hospitality property industry is highly competitive, and having an edge in the future will be imperative to be competitive.<br><br>In this episode, I will describe all the courses at Keystone HPD to help you gain that edge.<br><br>Organizing your property, providing your guests with an excellent experience, employee development, and planning for the future are things that are highly pursued in hotels, resorts, inns, bed &amp; breakfasts, vacation rentals management.<br><br>The lessons you will find in our courses are concise and informative, with a certificate available upon completion for a number of them.<br><br>Let me tell you about our courses.<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/courses-to-elevate-your-hospitality-property-skills-321" rel="noopener">https://keystonehpd.com/courses-to-elevate-your-hospitality-property-skills-321</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/PZRhjln0rXg" rel="noopener">https://youtu.be/PZRhjln0rXg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 01 Dec 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/534de9f3/d6a066d5.mp3" length="50687389" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/JiR5cEuR4voaEZE7S9RVNHJty9geC5KhQzSZp1oLJMs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Njgv/MTY5NzgxNTY5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1268</itunes:duration>
      <itunes:summary>The hospitality property industry is highly competitive, and having an edge in the future will be imperative to be competitive.In this episode, I will describe all the courses at Keystone HPD to help you gain that edge.Organizing your property, providing your guests with an excellent experience, employee development, and planning for the future are things that are highly pursued in hotels, resorts, inns, bed &amp;amp; breakfasts, vacation rentals management.The lessons you will find in our courses are concise and informative, with a certificate available upon completion for a number of them.Let me tell you about our courses.⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/courses-to-elevate-your-hospitality-property-skills-321“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/PZRhjln0rXgA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The hospitality property industry is highly competitive, and having an edge in the future will be imperative to be competitive.In this episode, I will describe all the courses at Keystone HPD to help you gain that edge.Organizing your property, providing </itunes:subtitle>
      <itunes:keywords>bedandbreakfastmanagementtrain,coursestoelevateyourhospitalit,hospitalitymanagementtraining,hospitalitytrainingexamples,hotelmanagementtrainingcourse,resortmanagementtrainingcourse,sampletrainingprogramforhotels</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Hotel Employee Training is Important | Ep. #320</title>
      <itunes:episode>264</itunes:episode>
      <podcast:episode>264</podcast:episode>
      <itunes:title>Why Hotel Employee Training is Important | Ep. #320</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51988048</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/why-hotel-employee-training-is-important-ep-320</link>
      <description>
        <![CDATA[Many hospitality properties forgo proper employee training due to associated costs, but studies have shown that the return on investment (ROI) from training and development of employees is a no-brainer. <br><br>I'll explain why hotel employee training is important.<br><br>Training can improve employee morale, business performance, help increase your profits and if you have a properly organized system, you can find the time and I don’t mean just when they are hired, it has to be ongoing.<br><br>Let me ask you something. <br><br>“Do you have a small property, just a couple of employees, but you seem to be doing most of the work?” <br>or  <br>“Do you have a property running on a shoestring budget, with limited employees that are overworked?” <br>or <br>“Are you so busy that you cannot find the time to think about additional training for your employees?” <br>or  <br>“Do you have high turnover?” <br><br>If you have answered “yes” to any of these questions, there is no doubt in my mind you’re throwing money out the window and over the years have probably lost some excellent employees. <br><br>You might be thinking these questions.   <br><br>“Why would I want to take on the extra expense?” <br>“When are we going to find the time? “ <br>“And if I train my employees, won’t they leave for better opportunities?”  <br><br>Training and upgrading employee skills makes good business sense. It has to start from day one, and become continual as your employees grow.  <br><br>And I’ll go into more detail…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/why-hotel-employee-training-is-important-320" rel="noopener">https://keystonehpd.com/why-hotel-employee-training-is-important-320</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/m9UWhxLxDUY" rel="noopener">https://youtu.be/m9UWhxLxDUY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Many hospitality properties forgo proper employee training due to associated costs, but studies have shown that the return on investment (ROI) from training and development of employees is a no-brainer. <br><br>I'll explain why hotel employee training is important.<br><br>Training can improve employee morale, business performance, help increase your profits and if you have a properly organized system, you can find the time and I don’t mean just when they are hired, it has to be ongoing.<br><br>Let me ask you something. <br><br>“Do you have a small property, just a couple of employees, but you seem to be doing most of the work?” <br>or  <br>“Do you have a property running on a shoestring budget, with limited employees that are overworked?” <br>or <br>“Are you so busy that you cannot find the time to think about additional training for your employees?” <br>or  <br>“Do you have high turnover?” <br><br>If you have answered “yes” to any of these questions, there is no doubt in my mind you’re throwing money out the window and over the years have probably lost some excellent employees. <br><br>You might be thinking these questions.   <br><br>“Why would I want to take on the extra expense?” <br>“When are we going to find the time? “ <br>“And if I train my employees, won’t they leave for better opportunities?”  <br><br>Training and upgrading employee skills makes good business sense. It has to start from day one, and become continual as your employees grow.  <br><br>And I’ll go into more detail…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/why-hotel-employee-training-is-important-320" rel="noopener">https://keystonehpd.com/why-hotel-employee-training-is-important-320</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/m9UWhxLxDUY" rel="noopener">https://youtu.be/m9UWhxLxDUY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 24 Nov 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6fcd5ff9/bbe08289.mp3" length="62102888" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/z2zCEaZqYpb-2aeAe5-AqoGk8s-IP78w4bp1WbMAUUI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Njcv/MTY5NzgxNTY5Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1553</itunes:duration>
      <itunes:summary>Many hospitality properties forgo proper employee training due to associated costs, but studies have shown that the return on investment (ROI) from training and development of employees is a no-brainer. I'll explain why hotel employee training is important.Training can improve employee morale, business performance, help increase your profits and if you have a properly organized system, you can find the time and I don’t mean just when they are hired, it has to be ongoing.Let me ask you something. “Do you have a small property, just a couple of employees, but you seem to be doing most of the work?” or  “Do you have a property running on a shoestring budget, with limited employees that are overworked?” or “Are you so busy that you cannot find the time to think about additional training for your employees?” or  “Do you have high turnover?” If you have answered “yes” to any of these questions, there is no doubt in my mind you’re throwing money out the window and over the years have probably lost some excellent employees. You might be thinking these questions.   “Why would I want to take on the extra expense?” “When are we going to find the time? “ “And if I train my employees, won’t they leave for better opportunities?”  Training and upgrading employee skills makes good business sense. It has to start from day one, and become continual as your employees grow.  And I’ll go into more detail…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/why-hotel-employee-training-is-important-320“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/m9UWhxLxDUYA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Many hospitality properties forgo proper employee training due to associated costs, but studies have shown that the return on investment (ROI) from training and development of employees is a no-brainer. I'll explain why hotel employee training is importan</itunes:subtitle>
      <itunes:keywords>employeetraininginhotelindustr,employeetrainingprogramsarepro,hospitalitytrainingexamples,hotelemployeesafetytraining,hotelemployeetraininganddevelo,hotelstafftrainingmanual,hotelstafftrainingtopics,hoteltrainingprograms,impactofeffectivetrainingonemp,imp</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Improve Your Employee Experience &amp; Elevate Your Guest Satisfaction | Ep. #319</title>
      <itunes:episode>263</itunes:episode>
      <podcast:episode>263</podcast:episode>
      <itunes:title>Improve Your Employee Experience &amp; Elevate Your Guest Satisfaction | Ep. #319</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/improve-your-employee-experience-elevate-your-guest-satisfaction-ep-319</link>
      <description>
        <![CDATA[The last two of years, hotel employee retention has been a nightmare.<br><br>In this episode, I’ll explain how to improve your employee experience while elevating your guest's satisfaction.<br><br>In the last couple of episodes, I have discussed the cost of employee turnover and hiring great employees. Now that you have the right employees, how do you keep them?<br><br>Kimpton Hotels &amp; Restaurants, Hilton, Hyatt, and Marriott International have all listed in the top 50 best hospitality companies to work. Many employees have said they are dream places to work. <br><br>Why do so many people want to work there? <br><br>• Is it because of high wages? <br><br>• Opportunity for career advancement? <br><br>• A great business philosophy? <br><br>The reason expressed by most employees is the experience. It is a pleasure to work there because it is like a second home, and they feel like they have an opportunity to grow. They don’t feel like employees, but instead a part of a movement.<br><br>In a recent study, 83% of Human Resource leaders said that they believe the employee experience was a decisive segment of their business's success.<br><br>All over the world, successful companies already know that making the employee’s voyage enjoyable pays its way. Opportunities for skilled development, meaningful work, benefits, and a healthy business culture empower employees and have a positive impact on business results.<br><br>Continue reading, and I’ll share three ways you can design a wonderful employee experience, plus a couple of issues you may or may not encounter…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/improve-your-employee-experience-elevate-your-guest-satisfaction-319" rel="noopener">https://keystonehpd.com/improve-your-employee-experience-elevate-your-guest-satisfaction-319</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/jaXn6FQ7BKY" rel="noopener">https://youtu.be/jaXn6FQ7BKY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The last two of years, hotel employee retention has been a nightmare.<br><br>In this episode, I’ll explain how to improve your employee experience while elevating your guest's satisfaction.<br><br>In the last couple of episodes, I have discussed the cost of employee turnover and hiring great employees. Now that you have the right employees, how do you keep them?<br><br>Kimpton Hotels &amp; Restaurants, Hilton, Hyatt, and Marriott International have all listed in the top 50 best hospitality companies to work. Many employees have said they are dream places to work. <br><br>Why do so many people want to work there? <br><br>• Is it because of high wages? <br><br>• Opportunity for career advancement? <br><br>• A great business philosophy? <br><br>The reason expressed by most employees is the experience. It is a pleasure to work there because it is like a second home, and they feel like they have an opportunity to grow. They don’t feel like employees, but instead a part of a movement.<br><br>In a recent study, 83% of Human Resource leaders said that they believe the employee experience was a decisive segment of their business's success.<br><br>All over the world, successful companies already know that making the employee’s voyage enjoyable pays its way. Opportunities for skilled development, meaningful work, benefits, and a healthy business culture empower employees and have a positive impact on business results.<br><br>Continue reading, and I’ll share three ways you can design a wonderful employee experience, plus a couple of issues you may or may not encounter…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/improve-your-employee-experience-elevate-your-guest-satisfaction-319" rel="noopener">https://keystonehpd.com/improve-your-employee-experience-elevate-your-guest-satisfaction-319</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/jaXn6FQ7BKY" rel="noopener">https://youtu.be/jaXn6FQ7BKY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 17 Nov 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/945c7e6f/c6d4cb8e.mp3" length="31153036" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Y_G7AD9BKZpXoog5qIyokG5uhb0si_18a9B-U3m0eWs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NjYv/MTY5NzgxNTY4Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>779</itunes:duration>
      <itunes:summary>The last two of years, hotel employee retention has been a nightmare.In this episode, I’ll explain how to improve your employee experience while elevating your guest's satisfaction.In the last couple of episodes, I have discussed the cost of employee turnover and hiring great employees. Now that you have the right employees, how do you keep them?Kimpton Hotels &amp;amp; Restaurants, Hilton, Hyatt, and Marriott International have all listed in the top 50 best hospitality companies to work. Many employees have said they are dream places to work. Why do so many people want to work there? • Is it because of high wages? • Opportunity for career advancement? • A great business philosophy? The reason expressed by most employees is the experience. It is a pleasure to work there because it is like a second home, and they feel like they have an opportunity to grow. They don’t feel like employees, but instead a part of a movement.In a recent study, 83% of Human Resource leaders said that they believe the employee experience was a decisive segment of their business's success.All over the world, successful companies already know that making the employee’s voyage enjoyable pays its way. Opportunities for skilled development, meaningful work, benefits, and a healthy business culture empower employees and have a positive impact on business results.Continue reading, and I’ll share three ways you can design a wonderful employee experience, plus a couple of issues you may or may not encounter…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/improve-your-employee-experience-elevate-your-guest-satisfaction-319“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/jaXn6FQ7BKYA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The last two of years, hotel employee retention has been a nightmare.In this episode, I’ll explain how to improve your employee experience while elevating your guest's satisfaction.In the last couple of episodes, I have discussed the cost of employee turn</itunes:subtitle>
      <itunes:keywords>3waystoimproveworkexperience,bestemployeeexperienceexamples,employeeexperiencestrategy,improveemployeeexperience,improveyouremployeeexperience,improvinghotelemployeesexperie,whyisemployeeexperienceimporta</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>6 Strategies for Dealing With Labour Shortages in Hotels | Ep. #318</title>
      <itunes:episode>262</itunes:episode>
      <podcast:episode>262</podcast:episode>
      <itunes:title>6 Strategies for Dealing With Labour Shortages in Hotels | Ep. #318</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51794080</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/6-strategies-for-dealing-with-labour-shortages-in-hotels-ep-318</link>
      <description>
        <![CDATA[The Great Resignation. The Big Quit.<br><br>Whatever you want to call it, it’s here, it’s real, and the hospitality industry has been hit harder than just about any other industry.<br><br>I’m going to share 6 Strategies for Dealing with Staff Shortages in Hotels.<br><br>When it comes to a turnover crisis, one would be hard-pressed to find a sector in more trouble than the hospitality industry, so finding strategies for dealing with staff shortages in hotels is imperative.<br><br>With COVID-19 as the spur, and other factors adding energy — like relief funding, additional virtual training opportunities, and uncertainty for employees, the hospitality industry is facing extraordinary labour shortages. <br><br>In the early days of the pandemic, lay-offs and furloughs became commonplace as stay at home orders were in effect and government’s restricted travel. However, as the world begins to reopen and travel is top-of-mind, the industry is struggling to re-hire or even retain the employees they have. <br><br>In May 2022, the American Hotel &amp; Lodging Association (AHLA) surveyed over 500 hoteliers and found that nearly all the survey respondents (97%) experienced staffing shortages, while almost half (49%) experienced severe staffing shortages. <br><br>These shortages were most pronounced in housekeeping, where 58% of respondents listed it as their greatest challenge. Across the USA, there remain over 130,000 unfilled hospitality positions.<br><br>Properties are grappling to hire as years of low pay, long hours, and poor benefits catch up with them, leaving a good deal of hospitality property’s short of staff. <br><br>Even before the pandemic, the hospitality industry had a reputation problem.<br><br>According to a 2018 UK YouGov study, the number one reason people choose to work in hospitality is that it’s a last option.   <br><br>That says a lot, don’t you think?  <br><br>Envision hiring someone who really doesn’t want to work for you, but you’re the only option in town.  <br><br>So, what can you do to hire and retain great employees? Given the cost of losing an employee can be between 0.5X and 1.5X their salary, it’s pretty clear that hospitality property’s need to make employee retention a strategic priority.  <br><br>Continue reading, and I’ll share 6 strategies for dealing with labour shortages, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/6-strategies-for-dealing-with-staff-shortages-in-hotels-318" rel="noopener">https://keystonehpd.com/6-strategies-for-dealing-with-staff-shortages-in-hotels-318</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/P_jUFSKJuBs" rel="noopener">https://youtu.be/P_jUFSKJuBs</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The Great Resignation. The Big Quit.<br><br>Whatever you want to call it, it’s here, it’s real, and the hospitality industry has been hit harder than just about any other industry.<br><br>I’m going to share 6 Strategies for Dealing with Staff Shortages in Hotels.<br><br>When it comes to a turnover crisis, one would be hard-pressed to find a sector in more trouble than the hospitality industry, so finding strategies for dealing with staff shortages in hotels is imperative.<br><br>With COVID-19 as the spur, and other factors adding energy — like relief funding, additional virtual training opportunities, and uncertainty for employees, the hospitality industry is facing extraordinary labour shortages. <br><br>In the early days of the pandemic, lay-offs and furloughs became commonplace as stay at home orders were in effect and government’s restricted travel. However, as the world begins to reopen and travel is top-of-mind, the industry is struggling to re-hire or even retain the employees they have. <br><br>In May 2022, the American Hotel &amp; Lodging Association (AHLA) surveyed over 500 hoteliers and found that nearly all the survey respondents (97%) experienced staffing shortages, while almost half (49%) experienced severe staffing shortages. <br><br>These shortages were most pronounced in housekeeping, where 58% of respondents listed it as their greatest challenge. Across the USA, there remain over 130,000 unfilled hospitality positions.<br><br>Properties are grappling to hire as years of low pay, long hours, and poor benefits catch up with them, leaving a good deal of hospitality property’s short of staff. <br><br>Even before the pandemic, the hospitality industry had a reputation problem.<br><br>According to a 2018 UK YouGov study, the number one reason people choose to work in hospitality is that it’s a last option.   <br><br>That says a lot, don’t you think?  <br><br>Envision hiring someone who really doesn’t want to work for you, but you’re the only option in town.  <br><br>So, what can you do to hire and retain great employees? Given the cost of losing an employee can be between 0.5X and 1.5X their salary, it’s pretty clear that hospitality property’s need to make employee retention a strategic priority.  <br><br>Continue reading, and I’ll share 6 strategies for dealing with labour shortages, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/6-strategies-for-dealing-with-staff-shortages-in-hotels-318" rel="noopener">https://keystonehpd.com/6-strategies-for-dealing-with-staff-shortages-in-hotels-318</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/P_jUFSKJuBs" rel="noopener">https://youtu.be/P_jUFSKJuBs</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 10 Nov 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ee926ee5/9cf6f115.mp3" length="37347182" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/5wi-pQwe2AC8-InQpsxtwiP-ShV8fZkGeYfbyI7XddE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NjUv/MTY5NzgxNTY4NC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>934</itunes:duration>
      <itunes:summary>The Great Resignation. The Big Quit.Whatever you want to call it, it’s here, it’s real, and the hospitality industry has been hit harder than just about any other industry.I’m going to share 6 Strategies for Dealing with Staff Shortages in Hotels.When it comes to a turnover crisis, one would be hard-pressed to find a sector in more trouble than the hospitality industry, so finding strategies for dealing with staff shortages in hotels is imperative.With COVID-19 as the spur, and other factors adding energy — like relief funding, additional virtual training opportunities, and uncertainty for employees, the hospitality industry is facing extraordinary labour shortages. In the early days of the pandemic, lay-offs and furloughs became commonplace as stay at home orders were in effect and government’s restricted travel. However, as the world begins to reopen and travel is top-of-mind, the industry is struggling to re-hire or even retain the employees they have. In May 2022, the American Hotel &amp;amp; Lodging Association (AHLA) surveyed over 500 hoteliers and found that nearly all the survey respondents (97%) experienced staffing shortages, while almost half (49%) experienced severe staffing shortages. These shortages were most pronounced in housekeeping, where 58% of respondents listed it as their greatest challenge. Across the USA, there remain over 130,000 unfilled hospitality positions.Properties are grappling to hire as years of low pay, long hours, and poor benefits catch up with them, leaving a good deal of hospitality property’s short of staff. Even before the pandemic, the hospitality industry had a reputation problem.According to a 2018 UK YouGov study, the number one reason people choose to work in hospitality is that it’s a last option.   That says a lot, don’t you think?  Envision hiring someone who really doesn’t want to work for you, but you’re the only option in town.  So, what can you do to hire and retain great employees? Given the cost of losing an employee can be between 0.5X and 1.5X their salary, it’s pretty clear that hospitality property’s need to make employee retention a strategic priority.  Continue reading, and I’ll share 6 strategies for dealing with labour shortages, right after a word from our sponsor…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/6-strategies-for-dealing-with-staff-shortages-in-hotels-318“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST...</itunes:summary>
      <itunes:subtitle>The Great Resignation. The Big Quit.Whatever you want to call it, it’s here, it’s real, and the hospitality industry has been hit harder than just about any other industry.I’m going to share 6 Strategies for Dealing with Staff Shortages in Hotels.When it </itunes:subtitle>
      <itunes:keywords>6strategiesfordealingwithlabou,helptoreducehotellabourshortag,strategiesfordealingwithlabour,strategiesfordealingwithstaffs</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Recruiting the Right Hotel Employees | Ep. #317</title>
      <itunes:episode>261</itunes:episode>
      <podcast:episode>261</podcast:episode>
      <itunes:title>Recruiting the Right Hotel Employees | Ep. #317</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51620799</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/recruiting-the-right-hotel-employees-ep-317</link>
      <description>
        <![CDATA[How do you find great employees? Employees, that share your philosophy, will care about your guests, and have excellent attention to detail? <br><br>I will explain how to make recruiting the right hotel employees easier.<br><br>Recruiting the correct hotel employees to help you achieve your vision is one of the most crucial steps to making your entire hotel business run by design.<br><br>It is now time to consider the kind of organizational culture you want in your hotel because you must not recruit staff until you are clear about what type of people you want running it.<br><br>You can always train, but finding the right people with the appropriate characteristics to build a profitable business with the right culture is not always easy.<br><br>Just as your ideal guest, so you should also know your ideal employee, so you know exactly what to look for.<br><br>In a perfect world, you would clone yourself, so you know that everything is done to your satisfaction. <br> <br>Unfortunately, we do not live in a perfect world, and you will need help. <br><br>Depending on the size of your operation, this can be a very time-consuming job.<br><br>So, How Do You Find Great Employees? <br>-Employees that share your philosophy. <br><br>-Follow your operations manual. <br><br>-Will care about your guests. <br><br>-Are willing to bend over backwards when offering service.<br><br>-And have great attention to detail. <br> <br>To begin with, when advertising a job, don’t waste your time interviewing everyone who sends in an application. There is a way to weed out many applicants by using a simple technique when writing the ad. In the job description, instruct anyone replying, to include a specific word or phrase in their cover letter. A word or phrase you have placed in the ad. <br><br>For example, football<br> <br>When you receive the applications, just plan on reviewing those who have included the specific word or phrase. This shows attention to detail, and it is a start in the right direction. <br><br>Continue reading, watching, and listening and I will share what you should be looking for in a candidate, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/recruiting-the-right-hotel-employees-317" rel="noopener">https://keystonehpd.com/recruiting-the-right-hotel-employees-317</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/h-6SeLLHLXA" rel="noopener">https://youtu.be/h-6SeLLHLXA</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[How do you find great employees? Employees, that share your philosophy, will care about your guests, and have excellent attention to detail? <br><br>I will explain how to make recruiting the right hotel employees easier.<br><br>Recruiting the correct hotel employees to help you achieve your vision is one of the most crucial steps to making your entire hotel business run by design.<br><br>It is now time to consider the kind of organizational culture you want in your hotel because you must not recruit staff until you are clear about what type of people you want running it.<br><br>You can always train, but finding the right people with the appropriate characteristics to build a profitable business with the right culture is not always easy.<br><br>Just as your ideal guest, so you should also know your ideal employee, so you know exactly what to look for.<br><br>In a perfect world, you would clone yourself, so you know that everything is done to your satisfaction. <br> <br>Unfortunately, we do not live in a perfect world, and you will need help. <br><br>Depending on the size of your operation, this can be a very time-consuming job.<br><br>So, How Do You Find Great Employees? <br>-Employees that share your philosophy. <br><br>-Follow your operations manual. <br><br>-Will care about your guests. <br><br>-Are willing to bend over backwards when offering service.<br><br>-And have great attention to detail. <br> <br>To begin with, when advertising a job, don’t waste your time interviewing everyone who sends in an application. There is a way to weed out many applicants by using a simple technique when writing the ad. In the job description, instruct anyone replying, to include a specific word or phrase in their cover letter. A word or phrase you have placed in the ad. <br><br>For example, football<br> <br>When you receive the applications, just plan on reviewing those who have included the specific word or phrase. This shows attention to detail, and it is a start in the right direction. <br><br>Continue reading, watching, and listening and I will share what you should be looking for in a candidate, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/recruiting-the-right-hotel-employees-317" rel="noopener">https://keystonehpd.com/recruiting-the-right-hotel-employees-317</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/h-6SeLLHLXA" rel="noopener">https://youtu.be/h-6SeLLHLXA</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 03 Nov 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/51b35843/6994dd9c.mp3" length="39067063" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/U7qS9JgE0a4xbGdBpGuYuWkM-8tbGoHu9lpIhjSS-x4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NjQv/MTY5NzgxNTY4NC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>977</itunes:duration>
      <itunes:summary>How do you find great employees? Employees, that share your philosophy, will care about your guests, and have excellent attention to detail? I will explain how to make recruiting the right hotel employees easier.Recruiting the correct hotel employees to help you achieve your vision is one of the most crucial steps to making your entire hotel business run by design.It is now time to consider the kind of organizational culture you want in your hotel because you must not recruit staff until you are clear about what type of people you want running it.You can always train, but finding the right people with the appropriate characteristics to build a profitable business with the right culture is not always easy.Just as your ideal guest, so you should also know your ideal employee, so you know exactly what to look for.In a perfect world, you would clone yourself, so you know that everything is done to your satisfaction.  Unfortunately, we do not live in a perfect world, and you will need help. Depending on the size of your operation, this can be a very time-consuming job.So, How Do You Find Great Employees? -Employees that share your philosophy. -Follow your operations manual. -Will care about your guests. -Are willing to bend over backwards when offering service.-And have great attention to detail.  To begin with, when advertising a job, don’t waste your time interviewing everyone who sends in an application. There is a way to weed out many applicants by using a simple technique when writing the ad. In the job description, instruct anyone replying, to include a specific word or phrase in their cover letter. A word or phrase you have placed in the ad. For example, football When you receive the applications, just plan on reviewing those who have included the specific word or phrase. This shows attention to detail, and it is a start in the right direction. Continue reading, watching, and listening and I will share what you should be looking for in a candidate, right after a word from our sponsor…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/recruiting-the-right-hotel-employees-317“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTube</itunes:summary>
      <itunes:subtitle>How do you find great employees? Employees, that share your philosophy, will care about your guests, and have excellent attention to detail? I will explain how to make recruiting the right hotel employees easier.Recruiting the correct hotel employees to h</itunes:subtitle>
      <itunes:keywords>howtohireanhotelemployee,howtohirenewhotelemployees,howtointerviewahotelcandidate,howtorecruithotelstaff,howtorecruittherighthotelemplo,recruitingtherighthotelemploye,recruitmentprocessinhotelindus,staffrequirementforhotel</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Hotel Employees Quit &amp; What You Can Do | Ep. #316</title>
      <itunes:episode>260</itunes:episode>
      <podcast:episode>260</podcast:episode>
      <itunes:title>Why Hotel Employees Quit &amp; What You Can Do | Ep. #316</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51620537</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/why-hotel-employees-quit-what-you-can-do-ep-316</link>
      <description>
        <![CDATA[Employee turnover in the last couple of years has been chaotic, and if it has been happening to you, you are losing money. <br><br>Here’s why hotel employees quit and how to turn things around.<br><br>Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospitality property sector.<br><br>Turnover can impact everything from staff morale to a property’s ability to deliver consistent guest experiences, to budget and overall profit margins.<br> <br>While there are many factors that contribute to an employee’s decision to leave, it’s up to property owners and managers to take corrective action. <br><br>Research has shown that owners, managers, and executives polled believe an improved employee experience is important, only 22% reported that their properties excel in making this a priority.<br><br>There are hospitality property owners and managers out there who are doing things the way it has always been done because that is the way it has always been done. <br><br>Over the years, these owners, or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance, and profits. <br><br>This is what I mean:<br>-The more policies, the less passion you'll get from your team. <br><br>-The less passion, the less exciting the team's performance will be. <br><br>-The less exciting the performance, the lower your profits will be.<br><br>Make sense?<br><br>There may be policies and procedures you have in place that are causing more harm than good, restricting your employee’s performance and demeaning their state of mind. <br><br>Continue reading, watching, and listening and I will share my list of rules that do drive great employees away...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/why-hotel-employees-quit-what-you-can-do-316" rel="noopener">https://keystonehpd.com/why-hotel-employees-quit-what-you-can-do-316</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/9Zxpu5Gikgg" rel="noopener">https://youtu.be/9Zxpu5Gikgg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Employee turnover in the last couple of years has been chaotic, and if it has been happening to you, you are losing money. <br><br>Here’s why hotel employees quit and how to turn things around.<br><br>Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospitality property sector.<br><br>Turnover can impact everything from staff morale to a property’s ability to deliver consistent guest experiences, to budget and overall profit margins.<br> <br>While there are many factors that contribute to an employee’s decision to leave, it’s up to property owners and managers to take corrective action. <br><br>Research has shown that owners, managers, and executives polled believe an improved employee experience is important, only 22% reported that their properties excel in making this a priority.<br><br>There are hospitality property owners and managers out there who are doing things the way it has always been done because that is the way it has always been done. <br><br>Over the years, these owners, or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance, and profits. <br><br>This is what I mean:<br>-The more policies, the less passion you'll get from your team. <br><br>-The less passion, the less exciting the team's performance will be. <br><br>-The less exciting the performance, the lower your profits will be.<br><br>Make sense?<br><br>There may be policies and procedures you have in place that are causing more harm than good, restricting your employee’s performance and demeaning their state of mind. <br><br>Continue reading, watching, and listening and I will share my list of rules that do drive great employees away...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/why-hotel-employees-quit-what-you-can-do-316" rel="noopener">https://keystonehpd.com/why-hotel-employees-quit-what-you-can-do-316</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” e-book? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/9Zxpu5Gikgg" rel="noopener">https://youtu.be/9Zxpu5Gikgg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 27 Oct 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6ba17d9b/64e4d153.mp3" length="36406760" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/k0vCAWlhletzTYDLvdV4VLeW5B54vRbFyKyeKZZx_SU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NjMv/MTY5NzgxNTY4Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>911</itunes:duration>
      <itunes:summary>Employee turnover in the last couple of years has been chaotic, and if it has been happening to you, you are losing money. Here’s why hotel employees quit and how to turn things around.Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospitality property sector.Turnover can impact everything from staff morale to a property’s ability to deliver consistent guest experiences, to budget and overall profit margins. While there are many factors that contribute to an employee’s decision to leave, it’s up to property owners and managers to take corrective action. Research has shown that owners, managers, and executives polled believe an improved employee experience is important, only 22% reported that their properties excel in making this a priority.There are hospitality property owners and managers out there who are doing things the way it has always been done because that is the way it has always been done. Over the years, these owners, or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance, and profits. This is what I mean:-The more policies, the less passion you'll get from your team. -The less passion, the less exciting the team's performance will be. -The less exciting the performance, the lower your profits will be.Make sense?There may be policies and procedures you have in place that are causing more harm than good, restricting your employee’s performance and demeaning their state of mind. Continue reading, watching, and listening and I will share my list of rules that do drive great employees away...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/why-hotel-employees-quit-what-you-can-do-316“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” e-book? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/9Zxpu5GikggA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Employee turnover in the last couple of years has been chaotic, and if it has been happening to you, you are losing money. Here’s why hotel employees quit and how to turn things around.Turnover rates in the hospitality industry have grown in past years, i</itunes:subtitle>
      <itunes:keywords>employeeturnover,employeeturnoverinthehotelindu,whydogreatemployeesquit,whygoodstaffquit,whyhotelemployeesquit,whyhotelstaffquit</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Furniture Ideas for Your Hotel | Ep. #315</title>
      <itunes:episode>259</itunes:episode>
      <podcast:episode>259</podcast:episode>
      <itunes:title>Furniture Ideas for Your Hotel | Ep. #315</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51554042</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/furniture-ideas-for-your-hotel-ep-315</link>
      <description>
        <![CDATA[Every hotel can have a different style, some traditional others more modern.<br><br>In this episode, I will share 20 websites to get furniture ideas for your hotel.<br><br>This episode is going to be short but full of useful information.<br><br>Whether you are an aspiring or current hotel owner and regardless of the type of property you wish to operate, finding high-quality, sturdy, comfortable, and affordable furniture is imperative and a lot of this can be done online.<br><br>This would include commercial furniture, outdoor furniture, restaurant furniture, leather sectional sofas, accent chairs, and ottomans, beds or bedroom sets, even reproductions of classic designs.<br><br>When choosing a supplier, it is important to pick one that focuses on designing furniture collections for the hospitality industry.<br><br>Continue reading, watching, and listening and I will share a couple of things to keep in mind before you start buying furniture...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/furniture-ideas-for-your-hotel-315" rel="noopener">https://keystonehpd.com/furniture-ideas-for-your-hotel-315</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/tgcFBQTKNlk" rel="noopener">https://youtu.be/tgcFBQTKNlk</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Every hotel can have a different style, some traditional others more modern.<br><br>In this episode, I will share 20 websites to get furniture ideas for your hotel.<br><br>This episode is going to be short but full of useful information.<br><br>Whether you are an aspiring or current hotel owner and regardless of the type of property you wish to operate, finding high-quality, sturdy, comfortable, and affordable furniture is imperative and a lot of this can be done online.<br><br>This would include commercial furniture, outdoor furniture, restaurant furniture, leather sectional sofas, accent chairs, and ottomans, beds or bedroom sets, even reproductions of classic designs.<br><br>When choosing a supplier, it is important to pick one that focuses on designing furniture collections for the hospitality industry.<br><br>Continue reading, watching, and listening and I will share a couple of things to keep in mind before you start buying furniture...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/furniture-ideas-for-your-hotel-315" rel="noopener">https://keystonehpd.com/furniture-ideas-for-your-hotel-315</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/tgcFBQTKNlk" rel="noopener">https://youtu.be/tgcFBQTKNlk</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 20 Oct 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/495c6f1a/fdf41f3e.mp3" length="13273752" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/tF8SrfEVYzBlT06fFcZsazwyCBLjNQR3GmjruqOIL18/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NjIv/MTY5NzgxNTY4Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>332</itunes:duration>
      <itunes:summary>Every hotel can have a different style, some traditional others more modern.In this episode, I will share 20 websites to get furniture ideas for your hotel.This episode is going to be short but full of useful information.Whether you are an aspiring or current hotel owner and regardless of the type of property you wish to operate, finding high-quality, sturdy, comfortable, and affordable furniture is imperative and a lot of this can be done online.This would include commercial furniture, outdoor furniture, restaurant furniture, leather sectional sofas, accent chairs, and ottomans, beds or bedroom sets, even reproductions of classic designs.When choosing a supplier, it is important to pick one that focuses on designing furniture collections for the hospitality industry.Continue reading, watching, and listening and I will share a couple of things to keep in mind before you start buying furniture...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/furniture-ideas-for-your-hotel-315“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/tgcFBQTKNlkA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Every hotel can have a different style, some traditional others more modern.In this episode, I will share 20 websites to get furniture ideas for your hotel.This episode is going to be short but full of useful information.Whether you are an aspiring or cur</itunes:subtitle>
      <itunes:keywords>20websiteswithfurnitureideasfo,buyinghotelfurniture,furnitureideasforyourhotel,furniturewholesale,hotelfurnituresuppliers</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>12 Things to Consider When Buying Hotel Furniture | Ep. #314</title>
      <itunes:episode>258</itunes:episode>
      <podcast:episode>258</podcast:episode>
      <itunes:title>12 Things to Consider When Buying Hotel Furniture | Ep. #314</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51527478</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/12-things-to-consider-when-buying-hotel-furniture-ep-314</link>
      <description>
        <![CDATA[First impressions are everything when it comes to your hotel and creating a charming, comfortable and classy environment can go a long way to generating a great first impression.<br><br>Here’s what you need to consider when buying hotel furniture.<br><br>Here are 12 things to consider when buying hotel furniture<br><br>1. Does the furniture echo your hotel's identity<br><br>The identity of your hotel is what sets it apart from your competitors. It helps your business to grow and the furniture you choose will echo this. Your choice of furniture should depend on the style and aesthetics you are aiming for.<br><br>Determining a theme and sticking to it helps you keep your choices simple but keep in mind, you don’t want to clash with the existing décor and colour scheme so make sure they all complement each other. You’ll be surprised what mixing and matching can do.<br><br>Be creative and try to use unusual designs. Make sure to prioritize comfort over style.<br><br>Continue reading, watching, and listening and I will share 11 more things to consider when buying hotel furniture…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/12-things-to-consider-when-buying-hotel-furniture-314" rel="noopener">https://keystonehpd.com/12-things-to-consider-when-buying-hotel-furniture-314</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/bWDM7bTc3ik" rel="noopener">https://youtu.be/bWDM7bTc3ik</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[First impressions are everything when it comes to your hotel and creating a charming, comfortable and classy environment can go a long way to generating a great first impression.<br><br>Here’s what you need to consider when buying hotel furniture.<br><br>Here are 12 things to consider when buying hotel furniture<br><br>1. Does the furniture echo your hotel's identity<br><br>The identity of your hotel is what sets it apart from your competitors. It helps your business to grow and the furniture you choose will echo this. Your choice of furniture should depend on the style and aesthetics you are aiming for.<br><br>Determining a theme and sticking to it helps you keep your choices simple but keep in mind, you don’t want to clash with the existing décor and colour scheme so make sure they all complement each other. You’ll be surprised what mixing and matching can do.<br><br>Be creative and try to use unusual designs. Make sure to prioritize comfort over style.<br><br>Continue reading, watching, and listening and I will share 11 more things to consider when buying hotel furniture…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/12-things-to-consider-when-buying-hotel-furniture-314" rel="noopener">https://keystonehpd.com/12-things-to-consider-when-buying-hotel-furniture-314</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/bWDM7bTc3ik" rel="noopener">https://youtu.be/bWDM7bTc3ik</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 13 Oct 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1270bb26/6e771f5d.mp3" length="27813525" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/0oSoTLbhP_IvRS9dLBT8XebtHZ7B_6Pn7jG9l7preT0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NjEv/MTY5NzgxNTY4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>696</itunes:duration>
      <itunes:summary>First impressions are everything when it comes to your hotel and creating a charming, comfortable and classy environment can go a long way to generating a great first impression.Here’s what you need to consider when buying hotel furniture.Here are 12 things to consider when buying hotel furniture1. Does the furniture echo your hotel's identityThe identity of your hotel is what sets it apart from your competitors. It helps your business to grow and the furniture you choose will echo this. Your choice of furniture should depend on the style and aesthetics you are aiming for.Determining a theme and sticking to it helps you keep your choices simple but keep in mind, you don’t want to clash with the existing décor and colour scheme so make sure they all complement each other. You’ll be surprised what mixing and matching can do.Be creative and try to use unusual designs. Make sure to prioritize comfort over style.Continue reading, watching, and listening and I will share 11 more things to consider when buying hotel furniture…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/12-things-to-consider-when-buying-hotel-furniture-314“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/bWDM7bTc3ikA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>First impressions are everything when it comes to your hotel and creating a charming, comfortable and classy environment can go a long way to generating a great first impression.Here’s what you need to consider when buying hotel furniture.Here are 12 thin</itunes:subtitle>
      <itunes:keywords>10thingstoconsiderwhenbuyingho,buyinghotelfurniture,hotelfurnituresuppliers,hotelfurniturewholesale,usedhotelfurnitureforsale</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>What Type of Hotel or Resort Do You Want?| Ep. #313</title>
      <itunes:episode>257</itunes:episode>
      <podcast:episode>257</podcast:episode>
      <itunes:title>What Type of Hotel or Resort Do You Want?| Ep. #313</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/what-type-of-hotel-or-resort-do-you-want-ep-313</link>
      <description>
        <![CDATA[If you have decided you want to become a hotelier, you have to think about what type of hotel or resort you want.<br><br>Here are four key elements you need to consider.<br><br>In this step of your research, you’ll need to determine the type of hotel business you would like. You need to visualize what it will be like.<br><br>You need to write down your visualization on paper. This will make it feel real. For example:<br><br>What type of hotel will you be?<br><br>How many rooms would you like?<br><br>What will be your focus?<br><br>Continue reading, watching, and listening and I will share four key elements you need to consider when opening a hotel...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/what-type-of-hotel-or-resort-do-you-want-313" rel="noopener">https://keystonehpd.com/what-type-of-hotel-or-resort-do-you-want-313</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/kjW0KMHWFKE" rel="noopener">https://youtu.be/kjW0KMHWFKE</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you have decided you want to become a hotelier, you have to think about what type of hotel or resort you want.<br><br>Here are four key elements you need to consider.<br><br>In this step of your research, you’ll need to determine the type of hotel business you would like. You need to visualize what it will be like.<br><br>You need to write down your visualization on paper. This will make it feel real. For example:<br><br>What type of hotel will you be?<br><br>How many rooms would you like?<br><br>What will be your focus?<br><br>Continue reading, watching, and listening and I will share four key elements you need to consider when opening a hotel...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/what-type-of-hotel-or-resort-do-you-want-313" rel="noopener">https://keystonehpd.com/what-type-of-hotel-or-resort-do-you-want-313</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/kjW0KMHWFKE" rel="noopener">https://youtu.be/kjW0KMHWFKE</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 06 Oct 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/3be69384/6b3413a0.mp3" length="24038300" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/rdwMtU20vGt26eKUuelM-XJrBnywHVaiD15uePT5Zks/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NjAv/MTY5NzgxNTY4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>601</itunes:duration>
      <itunes:summary>If you have decided you want to become a hotelier, you have to think about what type of hotel or resort you want.Here are four key elements you need to consider.In this step of your research, you’ll need to determine the type of hotel business you would like. You need to visualize what it will be like.You need to write down your visualization on paper. This will make it feel real. For example:What type of hotel will you be?How many rooms would you like?What will be your focus?Continue reading, watching, and listening and I will share four key elements you need to consider when opening a hotel...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/what-type-of-hotel-or-resort-do-you-want-313“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/kjW0KMHWFKEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>If you have decided you want to become a hotelier, you have to think about what type of hotel or resort you want.Here are four key elements you need to consider.In this step of your research, you’ll need to determine the type of hotel business you would l</itunes:subtitle>
      <itunes:keywords>buyingahotel,buyingaresort,owningahotel,owningaresort,whattypeofhotel,whattypeofresort</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Here Are The First Steps to Starting a Hotel or Resort | Ep. #312</title>
      <itunes:episode>256</itunes:episode>
      <podcast:episode>256</podcast:episode>
      <itunes:title>Here Are The First Steps to Starting a Hotel or Resort | Ep. #312</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/here-are-the-first-steps-to-starting-a-hotel-or-resort-ep-312</link>
      <description>
        <![CDATA[Do you Want To Be a Hotelier?<br><br>Here Are The First Steps to Starting a Hotel or Resort.<br><br>When considering the first steps to starting a hotel or resort, there are a couple of key decisions that have to be considered.<br><br>Do you want to buy or build?<br><br>Your first decision is to determine if you want to buy a current hotel for sale or design and build one from scratch.<br> <br>Normally, purchasing an existing hotel is a lower risk because you would know how it performed in the past and you would be getting a turnkey hotel business that’s already producing an income.<br> <br>You’d also save time going through all the permit processes, designing the property, and the construction. You would hopefully also inherit a valuable database of past guests and employees that are already trained and familiar with all the property procedures.<br>  .<br>On the other side, when you design and develop your own property from scratch, you have more control over designing and building your hotel to your specific specifications.<br>  <br>It has also been proven that designing and building your own hotel can also produce more profit long term than buying an existing property. It is much riskier because your cash will be tied up for an extended period of time with no income but generally once completed you’ll have an opportunity to make more money because you took the risk and a probability of a huge profit if you ever sell.<br>  <br>No matter which direction you decide to go, you’ll need a strong market analysis to verify that the market trends support a new hotel development. You’ll also want to review existing properties to see what is working and what might be missing. This information could give you the opportunity to fill a need that may be missing in your region and help increase your bottom line.<br> <br><br>Continue reading, watching, and listening and I will share more you need to know when starting a hotel or resort…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/here-are-the-first-steps-to-starting-a-hotel-or-resort-312" rel="noopener">https://keystonehpd.com/here-are-the-first-steps-to-starting-a-hotel-or-resort-312</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/jxXRr313-ak" rel="noopener">https://youtu.be/jxXRr313-ak</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you Want To Be a Hotelier?<br><br>Here Are The First Steps to Starting a Hotel or Resort.<br><br>When considering the first steps to starting a hotel or resort, there are a couple of key decisions that have to be considered.<br><br>Do you want to buy or build?<br><br>Your first decision is to determine if you want to buy a current hotel for sale or design and build one from scratch.<br> <br>Normally, purchasing an existing hotel is a lower risk because you would know how it performed in the past and you would be getting a turnkey hotel business that’s already producing an income.<br> <br>You’d also save time going through all the permit processes, designing the property, and the construction. You would hopefully also inherit a valuable database of past guests and employees that are already trained and familiar with all the property procedures.<br>  .<br>On the other side, when you design and develop your own property from scratch, you have more control over designing and building your hotel to your specific specifications.<br>  <br>It has also been proven that designing and building your own hotel can also produce more profit long term than buying an existing property. It is much riskier because your cash will be tied up for an extended period of time with no income but generally once completed you’ll have an opportunity to make more money because you took the risk and a probability of a huge profit if you ever sell.<br>  <br>No matter which direction you decide to go, you’ll need a strong market analysis to verify that the market trends support a new hotel development. You’ll also want to review existing properties to see what is working and what might be missing. This information could give you the opportunity to fill a need that may be missing in your region and help increase your bottom line.<br> <br><br>Continue reading, watching, and listening and I will share more you need to know when starting a hotel or resort…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/here-are-the-first-steps-to-starting-a-hotel-or-resort-312" rel="noopener">https://keystonehpd.com/here-are-the-first-steps-to-starting-a-hotel-or-resort-312</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/jxXRr313-ak" rel="noopener">https://youtu.be/jxXRr313-ak</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 29 Sep 2022 18:00:01 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/60062071/e3003945.mp3" length="28914853" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Wu75fMUvnHmEAIvpJyw9lGRxmYlVPK1eIDlLKrXAbyc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTkv/MTY5NzgxNTY3NC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>723</itunes:duration>
      <itunes:summary>Do you Want To Be a Hotelier?Here Are The First Steps to Starting a Hotel or Resort.When considering the first steps to starting a hotel or resort, there are a couple of key decisions that have to be considered.Do you want to buy or build?Your first decision is to determine if you want to buy a current hotel for sale or design and build one from scratch. Normally, purchasing an existing hotel is a lower risk because you would know how it performed in the past and you would be getting a turnkey hotel business that’s already producing an income. You’d also save time going through all the permit processes, designing the property, and the construction. You would hopefully also inherit a valuable database of past guests and employees that are already trained and familiar with all the property procedures.  .On the other side, when you design and develop your own property from scratch, you have more control over designing and building your hotel to your specific specifications.  It has also been proven that designing and building your own hotel can also produce more profit long term than buying an existing property. It is much riskier because your cash will be tied up for an extended period of time with no income but generally once completed you’ll have an opportunity to make more money because you took the risk and a probability of a huge profit if you ever sell.  No matter which direction you decide to go, you’ll need a strong market analysis to verify that the market trends support a new hotel development. You’ll also want to review existing properties to see what is working and what might be missing. This information could give you the opportunity to fill a need that may be missing in your region and help increase your bottom line. Continue reading, watching, and listening and I will share more you need to know when starting a hotel or resort…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/here-are-the-first-steps-to-starting-a-hotel-or-resort-312“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/jxXRr313-akA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are...</itunes:summary>
      <itunes:subtitle>Do you Want To Be a Hotelier?Here Are The First Steps to Starting a Hotel or Resort.When considering the first steps to starting a hotel or resort, there are a couple of key decisions that have to be considered.Do you want to buy or build?Your first decis</itunes:subtitle>
      <itunes:keywords>boutiquehotelbusinessplan,costofstartingahotel,howtorunahotelbusinesssuccessf,howtorunahotelfordummies,howtostartaboutiquehotel,howtostartahotel,howtostartahotelandrestaurantb,howtostartahotelbusiness,howtostartahotelwithnomoney,smallhotelbusinessplan,sta</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Start a Hotel Business: What You Need To Know | Ep. #311</title>
      <itunes:episode>255</itunes:episode>
      <podcast:episode>255</podcast:episode>
      <itunes:title>How to Start a Hotel Business: What You Need To Know | Ep. #311</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51333512</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-start-a-hotel-business-what-you-need-to-know-ep-311</link>
      <description>
        <![CDATA[The challenges of the pandemic will pass and we will need more quality hotels. If this is your dream, do you know how to start a hotel business?<br>Stay with me and I’ll share what you need to know.<br><br><br>If you’ve ever wondered how to start a hotel business, you’re not alone.<br><br>Even as we are coming to terms with COVID-19, the dream of owning a hotel is alive and well and it is more important than ever for aspiring hoteliers to be strategic and attentive.<br><br>So where should you start?<br><br>You have to determine if operating a hotel is a good fit for you, what it takes to operate a successful hotel and what are going to be the upfront costs.<br><br>What is the number one skill necessary for a hotelier?<br><br>You need to be able to manage and work with a diversified workforce. Not everyone will be your clone or even have your understanding of how things should work. To be honest, having employees that are not able to think for themselves can be counter to the greater good.<br><br>A great hotel owner must be the go-between for their employees, understand their needs and be open-minded. <br><br>Diversity in your employees will help your property shine.<br><br>Continue reading, watching, and listening and I will share what else you need to know when starting a hotel...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-start-a-hotel-business-311" rel="noopener">https://keystonehpd.com/how-to-start-a-hotel-business-311</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/-QixuYKGL-k" rel="noopener">https://youtu.be/-QixuYKGL-k</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The challenges of the pandemic will pass and we will need more quality hotels. If this is your dream, do you know how to start a hotel business?<br>Stay with me and I’ll share what you need to know.<br><br><br>If you’ve ever wondered how to start a hotel business, you’re not alone.<br><br>Even as we are coming to terms with COVID-19, the dream of owning a hotel is alive and well and it is more important than ever for aspiring hoteliers to be strategic and attentive.<br><br>So where should you start?<br><br>You have to determine if operating a hotel is a good fit for you, what it takes to operate a successful hotel and what are going to be the upfront costs.<br><br>What is the number one skill necessary for a hotelier?<br><br>You need to be able to manage and work with a diversified workforce. Not everyone will be your clone or even have your understanding of how things should work. To be honest, having employees that are not able to think for themselves can be counter to the greater good.<br><br>A great hotel owner must be the go-between for their employees, understand their needs and be open-minded. <br><br>Diversity in your employees will help your property shine.<br><br>Continue reading, watching, and listening and I will share what else you need to know when starting a hotel...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-start-a-hotel-business-311" rel="noopener">https://keystonehpd.com/how-to-start-a-hotel-business-311</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/-QixuYKGL-k" rel="noopener">https://youtu.be/-QixuYKGL-k</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 22 Sep 2022 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/fb14a1b3/cd87ea41.mp3" length="23962035" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/iKehoVKRor0CqOFFag9C7ir77izyb2gNGwXpFTiLh3Q/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTgv/MTY5NzgxNTY3Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>599</itunes:duration>
      <itunes:summary>The challenges of the pandemic will pass and we will need more quality hotels. If this is your dream, do you know how to start a hotel business?Stay with me and I’ll share what you need to know.If you’ve ever wondered how to start a hotel business, you’re not alone.Even as we are coming to terms with COVID-19, the dream of owning a hotel is alive and well and it is more important than ever for aspiring hoteliers to be strategic and attentive.So where should you start?You have to determine if operating a hotel is a good fit for you, what it takes to operate a successful hotel and what are going to be the upfront costs.What is the number one skill necessary for a hotelier?You need to be able to manage and work with a diversified workforce. Not everyone will be your clone or even have your understanding of how things should work. To be honest, having employees that are not able to think for themselves can be counter to the greater good.A great hotel owner must be the go-between for their employees, understand their needs and be open-minded. Diversity in your employees will help your property shine.Continue reading, watching, and listening and I will share what else you need to know when starting a hotel...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-start-a-hotel-business-311“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/-QixuYKGL-kA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The challenges of the pandemic will pass and we will need more quality hotels. If this is your dream, do you know how to start a hotel business?Stay with me and I’ll share what you need to know.If you’ve ever wondered how to start a hotel business, you’re</itunes:subtitle>
      <itunes:keywords>boutiquehotelbusinessplan,costofstartingahotel,howtorunahotelbusinesssuccessf,howtorunahotelfordummies,howtostartaboutiquehotel,howtostartahotel,howtostartahotelandrestaurantb,howtostartahotelbusiness,howtostartahotelwithnomoney,smallhotelbusinessplan</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Finding Success in Service: How To Thrive In The Hospitality Sector | Ep. #310</title>
      <itunes:episode>254</itunes:episode>
      <podcast:episode>254</podcast:episode>
      <itunes:title>Finding Success in Service: How To Thrive In The Hospitality Sector | Ep. #310</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51256300</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/finding-success-in-service-how-to-thrive-in-the-hospitality-sector-ep-310</link>
      <description>
        <![CDATA[Have you considered a career in the hospitality industry but are not sure what it takes? <br><br>Here are some tips for finding success in service.<br><br>Today’s episode, Finding Success in Service: How To Thrive In The Hospitality Sector, is a guest post written by Courtney Rosenfeld.<br><br>As we emerge from the pandemic, millions of people are flocking to bars, restaurants, hotels, theme parks, and local landmarks in search of entertainment. Put simply, the hospitality industry is on a comeback and, if you’ve ever wanted to get professionally involved, now could be a perfect time — here are a few basic tips for finding success in service.<br><br>Continue reading, watching, and listening and I will share 3 traits important for finding success in service...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/finding-success-in-service-how-to-thrive-in-the-hospitality-sector-310" rel="noopener">https://keystonehpd.com/finding-success-in-service-how-to-thrive-in-the-hospitality-sector-310</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/gEjYuvMgFbw" rel="noopener">https://youtu.be/gEjYuvMgFbw</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Have you considered a career in the hospitality industry but are not sure what it takes? <br><br>Here are some tips for finding success in service.<br><br>Today’s episode, Finding Success in Service: How To Thrive In The Hospitality Sector, is a guest post written by Courtney Rosenfeld.<br><br>As we emerge from the pandemic, millions of people are flocking to bars, restaurants, hotels, theme parks, and local landmarks in search of entertainment. Put simply, the hospitality industry is on a comeback and, if you’ve ever wanted to get professionally involved, now could be a perfect time — here are a few basic tips for finding success in service.<br><br>Continue reading, watching, and listening and I will share 3 traits important for finding success in service...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/finding-success-in-service-how-to-thrive-in-the-hospitality-sector-310" rel="noopener">https://keystonehpd.com/finding-success-in-service-how-to-thrive-in-the-hospitality-sector-310</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/gEjYuvMgFbw" rel="noopener">https://youtu.be/gEjYuvMgFbw</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 15 Sep 2022 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f00b8445/7d1db4eb.mp3" length="21215013" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/MKyyJfwQ65L9IR6WomNB_e86ffB8xrLI4L41diOr4ds/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTcv/MTY5NzgxNTY3MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>531</itunes:duration>
      <itunes:summary>Have you considered a career in the hospitality industry but are not sure what it takes? Here are some tips for finding success in service.Today’s episode, Finding Success in Service: How To Thrive In The Hospitality Sector, is a guest post written by Courtney Rosenfeld.As we emerge from the pandemic, millions of people are flocking to bars, restaurants, hotels, theme parks, and local landmarks in search of entertainment. Put simply, the hospitality industry is on a comeback and, if you’ve ever wanted to get professionally involved, now could be a perfect time — here are a few basic tips for finding success in service.Continue reading, watching, and listening and I will share 3 traits important for finding success in service...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/finding-success-in-service-how-to-thrive-in-the-hospitality-sector-310“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/gEjYuvMgFbwA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Have you considered a career in the hospitality industry but are not sure what it takes? Here are some tips for finding success in service.Today’s episode, Finding Success in Service: How To Thrive In The Hospitality Sector, is a guest post written by Cou</itunes:subtitle>
      <itunes:keywords>beingsuccessfulinservice,beingsuccessfulinthehospitalit,findingsuccessinservice,successinservice</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>What Do Hospitality Property Evaluators Look For? | Ep. #309</title>
      <itunes:episode>253</itunes:episode>
      <podcast:episode>253</podcast:episode>
      <itunes:title>What Do Hospitality Property Evaluators Look For? | Ep. #309</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51175480</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/what-do-hospitality-property-evaluators-look-for-ep-309</link>
      <description>
        <![CDATA[Most bed and breakfast, resort, and hotel owners want how their property is experienced by the typical guest.<br><br>This is where hospitality property evaluators or mystery shoppers can help.<br><br>So, what do hospitality property evaluators look for?<br><br>What is a hospitality property evaluator or mystery shopper?<br><br>A hospitality property evaluator or mystery shopper is a person or people that are commonly used by hoteliers and retailers etc. to measure the quality of customer service, their products and service delivery in their physical presence.<br><br>Hospitality property mystery shopper assignments are done at many of the finest chain and independent properties in the world. Properties can be large with hundreds of rooms or smaller boutique establishments.<br><br>They usually consist of a one or two-night stay and the evaluation will normally include:<br><br>evaluating the reservation process<br><br>valet parking (if applicable)<br><br>check-in and check-out processes<br><br>dining (meals at the property are usually included and involve visiting on-site restaurants and bars and getting room service-if applicable)<br><br>The spa (if applicable)<br><br>housekeeping<br><br>…and more<br><br>Hospitality mystery shopper reports consist of checklists and narratives.<br><br>The checklists are straightforward but could contain hundreds of YES or NO questions.<br><br>Narratives can be very long and detailed. It is not uncommon to submit narratives of upwards of 10,000 words for a three-night stay. The amount of writing depends on the length of stay and how many tasks a hotelier or innkeeper must complete.<br><br>It is for this reason, that hospitality property mystery shops are scheduled to evaluators with a consistently high standard of reporting performance.<br><br>Evaluators are professionals that build up their experience by taking on easier non-hotel assignments such as evaluating businesses over the phone, short shopping experiences and restaurants. As they foster their track record for doing great reports and proving themselves, they are assigned larger hospitality properties.<br><br>The assignments are normally difficult and detailed.<br><br>Continue reading, watching, and listening and I will share more about how hospitality property evaluators or mystery shoppers work...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/what-do-hospitality-property-evaluators-look-for-309" rel="noopener">https://keystonehpd.com/what-do-hospitality-property-evaluators-look-for-309</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/kgGRd8rXsw4" rel="noopener">https://youtu.be/kgGRd8rXsw4</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Most bed and breakfast, resort, and hotel owners want how their property is experienced by the typical guest.<br><br>This is where hospitality property evaluators or mystery shoppers can help.<br><br>So, what do hospitality property evaluators look for?<br><br>What is a hospitality property evaluator or mystery shopper?<br><br>A hospitality property evaluator or mystery shopper is a person or people that are commonly used by hoteliers and retailers etc. to measure the quality of customer service, their products and service delivery in their physical presence.<br><br>Hospitality property mystery shopper assignments are done at many of the finest chain and independent properties in the world. Properties can be large with hundreds of rooms or smaller boutique establishments.<br><br>They usually consist of a one or two-night stay and the evaluation will normally include:<br><br>evaluating the reservation process<br><br>valet parking (if applicable)<br><br>check-in and check-out processes<br><br>dining (meals at the property are usually included and involve visiting on-site restaurants and bars and getting room service-if applicable)<br><br>The spa (if applicable)<br><br>housekeeping<br><br>…and more<br><br>Hospitality mystery shopper reports consist of checklists and narratives.<br><br>The checklists are straightforward but could contain hundreds of YES or NO questions.<br><br>Narratives can be very long and detailed. It is not uncommon to submit narratives of upwards of 10,000 words for a three-night stay. The amount of writing depends on the length of stay and how many tasks a hotelier or innkeeper must complete.<br><br>It is for this reason, that hospitality property mystery shops are scheduled to evaluators with a consistently high standard of reporting performance.<br><br>Evaluators are professionals that build up their experience by taking on easier non-hotel assignments such as evaluating businesses over the phone, short shopping experiences and restaurants. As they foster their track record for doing great reports and proving themselves, they are assigned larger hospitality properties.<br><br>The assignments are normally difficult and detailed.<br><br>Continue reading, watching, and listening and I will share more about how hospitality property evaluators or mystery shoppers work...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/what-do-hospitality-property-evaluators-look-for-309" rel="noopener">https://keystonehpd.com/what-do-hospitality-property-evaluators-look-for-309</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/kgGRd8rXsw4" rel="noopener">https://youtu.be/kgGRd8rXsw4</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 08 Sep 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7104fa79/15f87c6a.mp3" length="24445819" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/su89hifkk6N_N2k7RrEJD2_sIfwoHOuovoVg47m86r4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTYv/MTY5NzgxNTY2OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>612</itunes:duration>
      <itunes:summary>Most bed and breakfast, resort, and hotel owners want how their property is experienced by the typical guest.This is where hospitality property evaluators or mystery shoppers can help.So, what do hospitality property evaluators look for?What is a hospitality property evaluator or mystery shopper?A hospitality property evaluator or mystery shopper is a person or people that are commonly used by hoteliers and retailers etc. to measure the quality of customer service, their products and service delivery in their physical presence.Hospitality property mystery shopper assignments are done at many of the finest chain and independent properties in the world. Properties can be large with hundreds of rooms or smaller boutique establishments.They usually consist of a one or two-night stay and the evaluation will normally include:evaluating the reservation processvalet parking (if applicable)check-in and check-out processesdining (meals at the property are usually included and involve visiting on-site restaurants and bars and getting room service-if applicable)The spa (if applicable)housekeeping…and moreHospitality mystery shopper reports consist of checklists and narratives.The checklists are straightforward but could contain hundreds of YES or NO questions.Narratives can be very long and detailed. It is not uncommon to submit narratives of upwards of 10,000 words for a three-night stay. The amount of writing depends on the length of stay and how many tasks a hotelier or innkeeper must complete.It is for this reason, that hospitality property mystery shops are scheduled to evaluators with a consistently high standard of reporting performance.Evaluators are professionals that build up their experience by taking on easier non-hotel assignments such as evaluating businesses over the phone, short shopping experiences and restaurants. As they foster their track record for doing great reports and proving themselves, they are assigned larger hospitality properties.The assignments are normally difficult and detailed.Continue reading, watching, and listening and I will share more about how hospitality property evaluators or mystery shoppers work...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/what-do-hospitality-property-evaluators-look-for-309“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here</itunes:summary>
      <itunes:subtitle>Most bed and breakfast, resort, and hotel owners want how their property is experienced by the typical guest.This is where hospitality property evaluators or mystery shoppers can help.So, what do hospitality property evaluators look for?What is a hospital</itunes:subtitle>
      <itunes:keywords>bedandbreakfastevaluator,bedandbreakfastmysteryshopper,hospitalitypropertyevaluator,hotelevaluator,hotelmysteryshopper,mysteryshopper,resortevaluator,resortmysteryshopper</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>16 Customer Service Techniques For Your Bed and Breakfast | ep. #308</title>
      <itunes:episode>252</itunes:episode>
      <podcast:episode>252</podcast:episode>
      <itunes:title>16 Customer Service Techniques For Your Bed and Breakfast | ep. #308</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/16-customer-service-techniques-for-your-bed-and-breakfast-ep-308</link>
      <description>
        <![CDATA[Did you know studies show your property can increase its revenue with good customer satisfaction?<br><br>I’m going to share 16 customer service techniques for your bed and breakfast.<br><br>Training employees with strong customer service techniques will ensure your property generates profit while operating at a high standard.<br><br>This is crucial because a great guest experience can make the difference between a one-time booking and a guest for life.<br><br>Here are 16 customer service techniques<br><br>1.    Know your guests and their requirements<br><br>It's nice to know your guests a little bit better, so you can tailor-fit their experience based on their interests. You can ask them about their favourite pastime and prepare activities related to it.<br><br>Keep in mind, that satisfying your guests’ wants is one thing, and catering to their needs is another. Your guests may not always tell you what they need so it is important to be observant and sensitive.<br><br><br>2.    Make your first impression count<br><br>First impressions last. Give your guests the impression that they will have a relaxing stay by providing them with a nice welcome at the door.<br><br>Try and make your guest feel welcome. Greet them with a friendly smile, take a walk around and introduce them to other staff or guests if possible. Give them ample time to settle in and then check to make sure they're comfortable. Leave a contact number on their bedside table so they can contact you if there's a problem or if they have questions.<br><br>If you want to step it up, you can prepare a “welcome tray” with cookies and fruits or a nice welcome drink.<br><br>Continue reading, watching, and listening and I will share 14 more customer service techniques…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/16-customer-service-techniques-for-your-bed-and-breakfast-308" rel="noopener">https://keystonehpd.com/16-customer-service-techniques-for-your-bed-and-breakfast-308</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/_v5fmbfMtTQ" rel="noopener">https://youtu.be/_v5fmbfMtTQ</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Did you know studies show your property can increase its revenue with good customer satisfaction?<br><br>I’m going to share 16 customer service techniques for your bed and breakfast.<br><br>Training employees with strong customer service techniques will ensure your property generates profit while operating at a high standard.<br><br>This is crucial because a great guest experience can make the difference between a one-time booking and a guest for life.<br><br>Here are 16 customer service techniques<br><br>1.    Know your guests and their requirements<br><br>It's nice to know your guests a little bit better, so you can tailor-fit their experience based on their interests. You can ask them about their favourite pastime and prepare activities related to it.<br><br>Keep in mind, that satisfying your guests’ wants is one thing, and catering to their needs is another. Your guests may not always tell you what they need so it is important to be observant and sensitive.<br><br><br>2.    Make your first impression count<br><br>First impressions last. Give your guests the impression that they will have a relaxing stay by providing them with a nice welcome at the door.<br><br>Try and make your guest feel welcome. Greet them with a friendly smile, take a walk around and introduce them to other staff or guests if possible. Give them ample time to settle in and then check to make sure they're comfortable. Leave a contact number on their bedside table so they can contact you if there's a problem or if they have questions.<br><br>If you want to step it up, you can prepare a “welcome tray” with cookies and fruits or a nice welcome drink.<br><br>Continue reading, watching, and listening and I will share 14 more customer service techniques…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/16-customer-service-techniques-for-your-bed-and-breakfast-308" rel="noopener">https://keystonehpd.com/16-customer-service-techniques-for-your-bed-and-breakfast-308</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/_v5fmbfMtTQ" rel="noopener">https://youtu.be/_v5fmbfMtTQ</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 01 Sep 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/84cee8f8/d46b0fe2.mp3" length="32598121" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/oc7PnFuhgOOIN8J5cNpgUJCPzT8QFMLr1Z49LtCtyCk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTUv/MTY5NzgxNTY2OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>815</itunes:duration>
      <itunes:summary>Did you know studies show your property can increase its revenue with good customer satisfaction?I’m going to share 16 customer service techniques for your bed and breakfast.Training employees with strong customer service techniques will ensure your property generates profit while operating at a high standard.This is crucial because a great guest experience can make the difference between a one-time booking and a guest for life.Here are 16 customer service techniques1.    Know your guests and their requirementsIt's nice to know your guests a little bit better, so you can tailor-fit their experience based on their interests. You can ask them about their favourite pastime and prepare activities related to it.Keep in mind, that satisfying your guests’ wants is one thing, and catering to their needs is another. Your guests may not always tell you what they need so it is important to be observant and sensitive.2.    Make your first impression countFirst impressions last. Give your guests the impression that they will have a relaxing stay by providing them with a nice welcome at the door.Try and make your guest feel welcome. Greet them with a friendly smile, take a walk around and introduce them to other staff or guests if possible. Give them ample time to settle in and then check to make sure they're comfortable. Leave a contact number on their bedside table so they can contact you if there's a problem or if they have questions.If you want to step it up, you can prepare a “welcome tray” with cookies and fruits or a nice welcome drink.Continue reading, watching, and listening and I will share 14 more customer service techniques…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/16-customer-service-techniques-for-your-bed-and-breakfast-308“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/_v5fmbfMtTQA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Did you know studies show your property can increase its revenue with good customer satisfaction?I’m going to share 16 customer service techniques for your bed and breakfast.Training employees with strong customer service techniques will ensure your prope</itunes:subtitle>
      <itunes:keywords>16customerservicetechniques,16customerservicetechniquesyou,customerretentionstrategies,customerservicebenefits,customerservicetechniques,customerservicetechniquesforyo,customersuccessteam</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>12 Steps to Get GuestsTo Your Bed and Breakfast | ep. #307</title>
      <itunes:episode>251</itunes:episode>
      <podcast:episode>251</podcast:episode>
      <itunes:title>12 Steps to Get GuestsTo Your Bed and Breakfast | ep. #307</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/51015123</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/12-steps-to-get-gueststo-your-bed-and-breakfast-ep-307</link>
      <description>
        <![CDATA[I have spent the last number of episodes talking about creating the perfect BnB, but how do you get guests to your bed and breakfast? <br><br>I’m going to share 12 tactics to help you succeed.<br><br>Attracting guests to book your bed and breakfast might be a bit of a challenge post-COVID-19 and encouraging them to re-book might even be more demanding. <br><br>To get guests to your bed and breakfast and later re-book will be made much easier by following the 12 tactics listed in this episode.<br><br>1. Know the type of guests you want to attract<br><br>Determine your ideal guest. If you create a bed and breakfast that meets the wants and needs of your target audience, you’re well on the way to getting them to return for more visits.<br><br>Knowing your customer's demographics and psychographics is very important to your property, your branding, and your bookings. <br><br>Whereas demographics is all about your customer's buyer personas, psychographics is another component that helps you understand your guests. Here you want to find out what type of values and opinions they have, their habits and hobbies and what is their lifestyle like.  <br><br>With information like this, you can truly understand why your ideal guest is choosing your property.   <br><br>2. It’s OK to have more than one idea for guests<br><br>You may have groups of ideal guests who come for different reasons and this is OK. Keep in mind though, that each group has different needs. Try not to appeal to everyone, but appeal deeply to your ideal guest.<br><br>This doesn’t mean you have to turn people away, but don’t lose track of focusing on your ideal guests.<br><br>Continue reading, watching, listening and I will share 10 more tactics to help you get guests to your bed and breakfast...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/12-steps-to-get-guests-to-your-bed-and-breakfast-307" rel="noopener">https://keystonehpd.com/12-steps-to-get-guests-to-your-bed-and-breakfast-307</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/gGsFmnbdTCg" rel="noopener">https://youtu.be/gGsFmnbdTCg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[I have spent the last number of episodes talking about creating the perfect BnB, but how do you get guests to your bed and breakfast? <br><br>I’m going to share 12 tactics to help you succeed.<br><br>Attracting guests to book your bed and breakfast might be a bit of a challenge post-COVID-19 and encouraging them to re-book might even be more demanding. <br><br>To get guests to your bed and breakfast and later re-book will be made much easier by following the 12 tactics listed in this episode.<br><br>1. Know the type of guests you want to attract<br><br>Determine your ideal guest. If you create a bed and breakfast that meets the wants and needs of your target audience, you’re well on the way to getting them to return for more visits.<br><br>Knowing your customer's demographics and psychographics is very important to your property, your branding, and your bookings. <br><br>Whereas demographics is all about your customer's buyer personas, psychographics is another component that helps you understand your guests. Here you want to find out what type of values and opinions they have, their habits and hobbies and what is their lifestyle like.  <br><br>With information like this, you can truly understand why your ideal guest is choosing your property.   <br><br>2. It’s OK to have more than one idea for guests<br><br>You may have groups of ideal guests who come for different reasons and this is OK. Keep in mind though, that each group has different needs. Try not to appeal to everyone, but appeal deeply to your ideal guest.<br><br>This doesn’t mean you have to turn people away, but don’t lose track of focusing on your ideal guests.<br><br>Continue reading, watching, listening and I will share 10 more tactics to help you get guests to your bed and breakfast...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/12-steps-to-get-guests-to-your-bed-and-breakfast-307" rel="noopener">https://keystonehpd.com/12-steps-to-get-guests-to-your-bed-and-breakfast-307</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/gGsFmnbdTCg" rel="noopener">https://youtu.be/gGsFmnbdTCg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 25 Aug 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/dc6b08a4/a5cea517.mp3" length="29345344" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/iLk05RLNbWUO30XbQoMR2iu96du5VQBcrOBNpINLkh0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTQv/MTY5NzgxNTY2OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>734</itunes:duration>
      <itunes:summary>I have spent the last number of episodes talking about creating the perfect BnB, but how do you get guests to your bed and breakfast? I’m going to share 12 tactics to help you succeed.Attracting guests to book your bed and breakfast might be a bit of a challenge post-COVID-19 and encouraging them to re-book might even be more demanding. To get guests to your bed and breakfast and later re-book will be made much easier by following the 12 tactics listed in this episode.1. Know the type of guests you want to attractDetermine your ideal guest. If you create a bed and breakfast that meets the wants and needs of your target audience, you’re well on the way to getting them to return for more visits.Knowing your customer's demographics and psychographics is very important to your property, your branding, and your bookings. Whereas demographics is all about your customer's buyer personas, psychographics is another component that helps you understand your guests. Here you want to find out what type of values and opinions they have, their habits and hobbies and what is their lifestyle like.  With information like this, you can truly understand why your ideal guest is choosing your property.   2. It’s OK to have more than one idea for guestsYou may have groups of ideal guests who come for different reasons and this is OK. Keep in mind though, that each group has different needs. Try not to appeal to everyone, but appeal deeply to your ideal guest.This doesn’t mean you have to turn people away, but don’t lose track of focusing on your ideal guests.Continue reading, watching, listening and I will share 10 more tactics to help you get guests to your bed and breakfast...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/12-steps-to-get-guests-to-your-bed-and-breakfast-307“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/gGsFmnbdTCgA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>I have spent the last number of episodes talking about creating the perfect BnB, but how do you get guests to your bed and breakfast? I’m going to share 12 tactics to help you succeed.Attracting guests to book your bed and breakfast might be a bit of a ch</itunes:subtitle>
      <itunes:keywords>12tacticstogetgueststoyourbeda,12tipstomakesureguestsreturnto,getgueststoyourbedandbreakfast,howtoattractcustomerstoyourbnb,waystoattractmoreguestsforyour,waystoimpressyourbnbguests</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Best Bed and Breakfast Breakfast Ideas | Eps. #306</title>
      <itunes:episode>250</itunes:episode>
      <podcast:episode>250</podcast:episode>
      <itunes:title>Best Bed and Breakfast Breakfast Ideas | Eps. #306</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/best-bed-and-breakfast-breakfast-ideas-eps-306</link>
      <description>
        <![CDATA[Operating a bed and breakfast takes planning, skills and dedication to get guests to book, but your breakfast can make them want to return.<br><br>Here are the best bed and breakfast breakfast ideas to make your property shine.<br><br>The type of menu you would find at a bed and breakfast depends on a number of factors; location, availability of ingredients, your target market and preferences. <br><br>In many places, you might find many traditional breakfast foods on the menu including, fruit, bread, eggs, and bacon. In the past, your host might offer a sit-down meal with menu choices, where guests are invited to dine together. Or a buffet style that you could enjoy in a common eating area or eat in your room.<br><br>Up until a couple of years ago, the setup was whatever worked best for your operation. Today, this procedure has to be taken more seriously. <br><br>Many guests will book your property for the first time due to your location, or images on your website but will return because of your breakfast. <br><br>Yes, a safe setup is imperative but your focus cannot stop there. <br><br>You have to take your breakfast seriously, it’s in the name.<br><br>Continue reading, watching, listening and I will share the best bed and breakfast breakfast ideas to consider to make your breakfast POP!...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/best-bed-and-breakfast-breakfast-ideas-306" rel="noopener">https://keystonehpd.com/best-bed-and-breakfast-breakfast-ideas-306</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/jasG94kL46A" rel="noopener">https://youtu.be/jasG94kL46A</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Operating a bed and breakfast takes planning, skills and dedication to get guests to book, but your breakfast can make them want to return.<br><br>Here are the best bed and breakfast breakfast ideas to make your property shine.<br><br>The type of menu you would find at a bed and breakfast depends on a number of factors; location, availability of ingredients, your target market and preferences. <br><br>In many places, you might find many traditional breakfast foods on the menu including, fruit, bread, eggs, and bacon. In the past, your host might offer a sit-down meal with menu choices, where guests are invited to dine together. Or a buffet style that you could enjoy in a common eating area or eat in your room.<br><br>Up until a couple of years ago, the setup was whatever worked best for your operation. Today, this procedure has to be taken more seriously. <br><br>Many guests will book your property for the first time due to your location, or images on your website but will return because of your breakfast. <br><br>Yes, a safe setup is imperative but your focus cannot stop there. <br><br>You have to take your breakfast seriously, it’s in the name.<br><br>Continue reading, watching, listening and I will share the best bed and breakfast breakfast ideas to consider to make your breakfast POP!...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/best-bed-and-breakfast-breakfast-ideas-306" rel="noopener">https://keystonehpd.com/best-bed-and-breakfast-breakfast-ideas-306</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/jasG94kL46A" rel="noopener">https://youtu.be/jasG94kL46A</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 18 Aug 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2944c261/d73a9e66.mp3" length="23287018" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/XOSLGRYlefcmOxRjTyLLG_m2p5lCdL_EYPx0pFXw-l8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTMv/MTY5NzgxNTY2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>583</itunes:duration>
      <itunes:summary>Operating a bed and breakfast takes planning, skills and dedication to get guests to book, but your breakfast can make them want to return.Here are the best bed and breakfast breakfast ideas to make your property shine.The type of menu you would find at a bed and breakfast depends on a number of factors; location, availability of ingredients, your target market and preferences. In many places, you might find many traditional breakfast foods on the menu including, fruit, bread, eggs, and bacon. In the past, your host might offer a sit-down meal with menu choices, where guests are invited to dine together. Or a buffet style that you could enjoy in a common eating area or eat in your room.Up until a couple of years ago, the setup was whatever worked best for your operation. Today, this procedure has to be taken more seriously. Many guests will book your property for the first time due to your location, or images on your website but will return because of your breakfast. Yes, a safe setup is imperative but your focus cannot stop there. You have to take your breakfast seriously, it’s in the name.Continue reading, watching, listening and I will share the best bed and breakfast breakfast ideas to consider to make your breakfast POP!...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/best-bed-and-breakfast-breakfast-ideas-306“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/jasG94kL46AA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Operating a bed and breakfast takes planning, skills and dedication to get guests to book, but your breakfast can make them want to return.Here are the best bed and breakfast breakfast ideas to make your property shine.The type of menu you would find at a</itunes:subtitle>
      <itunes:keywords>awardwinningbedandbreakfastrec,bbbreakfastideas,bedandbreakfastcontinentalbrea,bedandbreakfastmenusample,bedandbreakfastroomideas,bestb&amp;bbreakfastmenu,bestbedandbreakfastbreakfastid,bestbedbreakfastbreakfastideas</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Buying Furniture for Your Bed &amp; Breakfast | Eps. #305</title>
      <itunes:episode>249</itunes:episode>
      <podcast:episode>249</podcast:episode>
      <itunes:title>Buying Furniture for Your Bed &amp; Breakfast | Eps. #305</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/buying-furniture-for-your-bed-breakfast-eps-305</link>
      <description>
        <![CDATA[Choosing furniture to buy for your vacation rental is an extremely important decision as it can change a guest’s whole perception of your property.<br><br>Here are some important considerations when you're buying furniture for your bed and breakfast.<br><br>As an owner of a vacation rental property, bed and breakfast, guesthouse, Airbnb etc., you can not cut corners when it comes to furniture and design. You need to ensure you are buying furniture that has the perfect mixture of style and durability because guests will use almost all of the furniture in their room during their stay and if it is not suitable or in perfect working condition, they may be justifiably displeased.<br><br>That is why furniture shopping is more than just another task to complete, it has to be taken seriously.<br><br>I’m going to share some crucial factors you need to consider buying furniture for your bed and breakfast.<br><br>The four elements<br>When designing the rental property you want to consider the following four elements; colour, artwork, accessories, and lighting.<br><br>With artwork, always consider the scale of the pieces you add to any room and where it is placed.<br><br>The hues you choose are a perfect way to complement and accent your property.<br><br>Think durable materials<br>One of the most important factors to consider is longevity. Dressers and drawers will be regularly packed and unpacked while desks and tables will experience more handling than they might in an average home.<br><br>Furniture made from fragile materials, may not withstand this amount of usage and will need to be replaced, which is inconvenient and could prove costly for owners.<br><br>Beech and tulipwood are ranked among the worst woods for furniture while Accoya, utile and oak are considered to be some of the most resilient against general wear and tear.<br><br>Continue reading, watching, listening and I will share four more factors to consider when buying furniture for your bed and breakfast, plus 12 ideas to help in your planning…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/buying-furniture-for-your-bed-breakfast-305" rel="noopener">https://keystonehpd.com/buying-furniture-for-your-bed-breakfast-305</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/9WQAKLiTo-U" rel="noopener">https://youtu.be/9WQAKLiTo-U</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Choosing furniture to buy for your vacation rental is an extremely important decision as it can change a guest’s whole perception of your property.<br><br>Here are some important considerations when you're buying furniture for your bed and breakfast.<br><br>As an owner of a vacation rental property, bed and breakfast, guesthouse, Airbnb etc., you can not cut corners when it comes to furniture and design. You need to ensure you are buying furniture that has the perfect mixture of style and durability because guests will use almost all of the furniture in their room during their stay and if it is not suitable or in perfect working condition, they may be justifiably displeased.<br><br>That is why furniture shopping is more than just another task to complete, it has to be taken seriously.<br><br>I’m going to share some crucial factors you need to consider buying furniture for your bed and breakfast.<br><br>The four elements<br>When designing the rental property you want to consider the following four elements; colour, artwork, accessories, and lighting.<br><br>With artwork, always consider the scale of the pieces you add to any room and where it is placed.<br><br>The hues you choose are a perfect way to complement and accent your property.<br><br>Think durable materials<br>One of the most important factors to consider is longevity. Dressers and drawers will be regularly packed and unpacked while desks and tables will experience more handling than they might in an average home.<br><br>Furniture made from fragile materials, may not withstand this amount of usage and will need to be replaced, which is inconvenient and could prove costly for owners.<br><br>Beech and tulipwood are ranked among the worst woods for furniture while Accoya, utile and oak are considered to be some of the most resilient against general wear and tear.<br><br>Continue reading, watching, listening and I will share four more factors to consider when buying furniture for your bed and breakfast, plus 12 ideas to help in your planning…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/buying-furniture-for-your-bed-breakfast-305" rel="noopener">https://keystonehpd.com/buying-furniture-for-your-bed-breakfast-305</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/9WQAKLiTo-U" rel="noopener">https://youtu.be/9WQAKLiTo-U</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 11 Aug 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/dfaf7ea8/ad458cf1.mp3" length="28734073" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/17QaMzQOf97b426-2oHFQnN4w6HzpVQlYl-GZ8i_7yc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTIv/MTY5NzgxNTY2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>719</itunes:duration>
      <itunes:summary>Choosing furniture to buy for your vacation rental is an extremely important decision as it can change a guest’s whole perception of your property.Here are some important considerations when you're buying furniture for your bed and breakfast.As an owner of a vacation rental property, bed and breakfast, guesthouse, Airbnb etc., you can not cut corners when it comes to furniture and design. You need to ensure you are buying furniture that has the perfect mixture of style and durability because guests will use almost all of the furniture in their room during their stay and if it is not suitable or in perfect working condition, they may be justifiably displeased.That is why furniture shopping is more than just another task to complete, it has to be taken seriously.I’m going to share some crucial factors you need to consider buying furniture for your bed and breakfast.The four elementsWhen designing the rental property you want to consider the following four elements; colour, artwork, accessories, and lighting.With artwork, always consider the scale of the pieces you add to any room and where it is placed.The hues you choose are a perfect way to complement and accent your property.Think durable materialsOne of the most important factors to consider is longevity. Dressers and drawers will be regularly packed and unpacked while desks and tables will experience more handling than they might in an average home.Furniture made from fragile materials, may not withstand this amount of usage and will need to be replaced, which is inconvenient and could prove costly for owners.Beech and tulipwood are ranked among the worst woods for furniture while Accoya, utile and oak are considered to be some of the most resilient against general wear and tear.Continue reading, watching, listening and I will share four more factors to consider when buying furniture for your bed and breakfast, plus 12 ideas to help in your planning…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/buying-furniture-for-your-bed-breakfast-305“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/9WQAKLiTo-UA Division of Keystone Hospitality Property DevelopmentThis show...</itunes:summary>
      <itunes:subtitle>Choosing furniture to buy for your vacation rental is an extremely important decision as it can change a guest’s whole perception of your property.Here are some important considerations when you're buying furniture for your bed and breakfast.As an owner o</itunes:subtitle>
      <itunes:keywords>buyingfurnitureforyourbedandbr,buyingfurnitureforyourbed&amp;brea</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>14 Guidelines to Design a Bed and Breakfast Effectively | Eps. #304</title>
      <itunes:episode>248</itunes:episode>
      <podcast:episode>248</podcast:episode>
      <itunes:title>14 Guidelines to Design a Bed and Breakfast Effectively | Eps. #304</itunes:title>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/14-guidelines-to-design-a-bed-and-breakfast-effectively-eps-304</link>
      <description>
        <![CDATA[To design a Bed and Breakfast takes time and planning.<br><br>You have to set achievable goals, establish your target market and ensure your property works for your plans. <br><br>Here are 14 guidelines you need to follow when designing a Bed and Breakfast.<br><br>A bed and breakfast is many vacationers’ idea of a charming place to spend time when travelling.<br><br>Thinking of opening a bed and breakfast can inspire many to make the leap into this business, but there is far more to running a successful bed and breakfast than renting out rooms in an old home and that starts when you sit down to design a bed and breakfast.<br><br>Here are 14 guideline tips to help through the process<br><br>1.    Consider the user-experience<br>From the moment guests book their stay to the moment they check out, mapping a wonderful user experience is all-important for rental property owners. Guests will appreciate that you've made sure every step of their stay is catered for.<br><br>You’ll need to know your target market, so you can recognize exactly who you’ll be welcoming into your B&amp;B and their unique needs. Knowing your clientele is crucial.<br><br>Things to consider:<br>• The all-important high-speed WIFI<br><br>• Providing a workspace for guests<br><br>• Installing well-placed reading lights<br><br>• Adding multiple USB ports above bedside tables<br><br>When your guests have everything to make their stay pleasant, it guarantees a more enjoyable experience all-round.<br><br>2.    Your layout &amp; space<br>When planning your B&amp;B’s layout, make a list of all the necessary furniture items that will be required in the space. Consider how guests would navigate through your B&amp;B and map out their probable movements and place furniture accordingly. <br><br>This will help to create a super function space with a great flow.<br><br>Keep in mind, that the more furniture and decor, the more cleaning and maintenance you’ll need to do.<br><br>Other factors to take into consideration:<br>• Determining purpose and defining zones<br><br>• The best viewpoints<br><br>• Where is the best natural light <br><br>• Electrical socket locations <br><br>Continue reading, watching, listening and I will share 12 more guideline tips to design a Bed and Breakfast, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302" rel="noopener">https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/ri6c3hadoCE" rel="noopener">https://youtu.be/ri6c3hadoCE</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[To design a Bed and Breakfast takes time and planning.<br><br>You have to set achievable goals, establish your target market and ensure your property works for your plans. <br><br>Here are 14 guidelines you need to follow when designing a Bed and Breakfast.<br><br>A bed and breakfast is many vacationers’ idea of a charming place to spend time when travelling.<br><br>Thinking of opening a bed and breakfast can inspire many to make the leap into this business, but there is far more to running a successful bed and breakfast than renting out rooms in an old home and that starts when you sit down to design a bed and breakfast.<br><br>Here are 14 guideline tips to help through the process<br><br>1.    Consider the user-experience<br>From the moment guests book their stay to the moment they check out, mapping a wonderful user experience is all-important for rental property owners. Guests will appreciate that you've made sure every step of their stay is catered for.<br><br>You’ll need to know your target market, so you can recognize exactly who you’ll be welcoming into your B&amp;B and their unique needs. Knowing your clientele is crucial.<br><br>Things to consider:<br>• The all-important high-speed WIFI<br><br>• Providing a workspace for guests<br><br>• Installing well-placed reading lights<br><br>• Adding multiple USB ports above bedside tables<br><br>When your guests have everything to make their stay pleasant, it guarantees a more enjoyable experience all-round.<br><br>2.    Your layout &amp; space<br>When planning your B&amp;B’s layout, make a list of all the necessary furniture items that will be required in the space. Consider how guests would navigate through your B&amp;B and map out their probable movements and place furniture accordingly. <br><br>This will help to create a super function space with a great flow.<br><br>Keep in mind, that the more furniture and decor, the more cleaning and maintenance you’ll need to do.<br><br>Other factors to take into consideration:<br>• Determining purpose and defining zones<br><br>• The best viewpoints<br><br>• Where is the best natural light <br><br>• Electrical socket locations <br><br>Continue reading, watching, listening and I will share 12 more guideline tips to design a Bed and Breakfast, right after a word from our sponsor…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302" rel="noopener">https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/ri6c3hadoCE" rel="noopener">https://youtu.be/ri6c3hadoCE</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 04 Aug 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8d25e605/58bdfe22.mp3" length="37406741" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/uTmfDcEeo7yQTKYGY-_mhAGPak8etP2OydaQszi4k3Q/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTEv/MTY5NzgxNTY2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>936</itunes:duration>
      <itunes:summary>To design a Bed and Breakfast takes time and planning.You have to set achievable goals, establish your target market and ensure your property works for your plans. Here are 14 guidelines you need to follow when designing a Bed and Breakfast.A bed and breakfast is many vacationers’ idea of a charming place to spend time when travelling.Thinking of opening a bed and breakfast can inspire many to make the leap into this business, but there is far more to running a successful bed and breakfast than renting out rooms in an old home and that starts when you sit down to design a bed and breakfast.Here are 14 guideline tips to help through the process1.    Consider the user-experienceFrom the moment guests book their stay to the moment they check out, mapping a wonderful user experience is all-important for rental property owners. Guests will appreciate that you've made sure every step of their stay is catered for.You’ll need to know your target market, so you can recognize exactly who you’ll be welcoming into your B&amp;amp;B and their unique needs. Knowing your clientele is crucial.Things to consider:• The all-important high-speed WIFI• Providing a workspace for guests• Installing well-placed reading lights• Adding multiple USB ports above bedside tablesWhen your guests have everything to make their stay pleasant, it guarantees a more enjoyable experience all-round.2.    Your layout &amp;amp; spaceWhen planning your B&amp;amp;B’s layout, make a list of all the necessary furniture items that will be required in the space. Consider how guests would navigate through your B&amp;amp;B and map out their probable movements and place furniture accordingly. This will help to create a super function space with a great flow.Keep in mind, that the more furniture and decor, the more cleaning and maintenance you’ll need to do.Other factors to take into consideration:• Determining purpose and defining zones• The best viewpoints• Where is the best natural light • Electrical socket locations Continue reading, watching, listening and I will share 12 more guideline tips to design a Bed and Breakfast, right after a word from our sponsor…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here</itunes:summary>
      <itunes:subtitle>To design a Bed and Breakfast takes time and planning.You have to set achievable goals, establish your target market and ensure your property works for your plans. Here are 14 guidelines you need to follow when designing a Bed and Breakfast.A bed and brea</itunes:subtitle>
      <itunes:keywords>designabedandbreakfast,howtodesignabedandbreakfast,howtodesignabedandbreakfastpla,howtodesignabedandbreakfastwit</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Buying a Bed and Breakfast Checklist | Eps. #303</title>
      <itunes:episode>247</itunes:episode>
      <podcast:episode>247</podcast:episode>
      <itunes:title>Buying a Bed and Breakfast Checklist | Eps. #303</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/50723920</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/buying-a-bed-and-breakfast-checklist-eps-303</link>
      <description>
        <![CDATA[Have you ever dreamed of owning a bed and breakfast or small inn and opening the doors to the world but are not sure where to start? <br><br>Here is your buying a bed and breakfast checklist.<br><br>How to find the right location for buying a bed and breakfast is a question I am often asked. <br><br>Choosing the right property can make a huge difference in whether you are going to be successful or not. So, it is extremely important, when you are in the initial planning stages, to seriously consider where you are going to invest.<br><br>For this reason, I have put together a buying a bed and breakfast checklist to follow. This checklist has also been used for those looking at other types of vacation rentals to purchase.<br><br>Something I have seen over and over again is aspiring bed and breakfast owners looking at their current property or finding one and are crazy about it. They invest a fortune in renovations and interior design and then list it on OTAs wishing for the best.<br><br>For many, they might have a little initial success but more often than not the success is fleeting.<br><br>I don’t want to discourage you so before you buy, I want to give you a chance to succeed.<br><br>Continue reading, watching, listening and I will share the buying a bed and breakfast checklist...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302" rel="noopener">https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/nqHnMTJbMR0" rel="noopener">https://youtu.be/nqHnMTJbMR0</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Have you ever dreamed of owning a bed and breakfast or small inn and opening the doors to the world but are not sure where to start? <br><br>Here is your buying a bed and breakfast checklist.<br><br>How to find the right location for buying a bed and breakfast is a question I am often asked. <br><br>Choosing the right property can make a huge difference in whether you are going to be successful or not. So, it is extremely important, when you are in the initial planning stages, to seriously consider where you are going to invest.<br><br>For this reason, I have put together a buying a bed and breakfast checklist to follow. This checklist has also been used for those looking at other types of vacation rentals to purchase.<br><br>Something I have seen over and over again is aspiring bed and breakfast owners looking at their current property or finding one and are crazy about it. They invest a fortune in renovations and interior design and then list it on OTAs wishing for the best.<br><br>For many, they might have a little initial success but more often than not the success is fleeting.<br><br>I don’t want to discourage you so before you buy, I want to give you a chance to succeed.<br><br>Continue reading, watching, listening and I will share the buying a bed and breakfast checklist...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302" rel="noopener">https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-propertys-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/nqHnMTJbMR0" rel="noopener">https://youtu.be/nqHnMTJbMR0</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 28 Jul 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2c88f781/dbeee6cb.mp3" length="33710918" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/NMupIVisCmc01idjYvX596IM10JaioLhx201stjvrD8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NTAv/MTY5NzgxNTY2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>843</itunes:duration>
      <itunes:summary>Have you ever dreamed of owning a bed and breakfast or small inn and opening the doors to the world but are not sure where to start? Here is your buying a bed and breakfast checklist.How to find the right location for buying a bed and breakfast is a question I am often asked. Choosing the right property can make a huge difference in whether you are going to be successful or not. So, it is extremely important, when you are in the initial planning stages, to seriously consider where you are going to invest.For this reason, I have put together a buying a bed and breakfast checklist to follow. This checklist has also been used for those looking at other types of vacation rentals to purchase.Something I have seen over and over again is aspiring bed and breakfast owners looking at their current property or finding one and are crazy about it. They invest a fortune in renovations and interior design and then list it on OTAs wishing for the best.For many, they might have a little initial success but more often than not the success is fleeting.I don’t want to discourage you so before you buy, I want to give you a chance to succeed.Continue reading, watching, listening and I will share the buying a bed and breakfast checklist...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-propertys-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/nqHnMTJbMR0A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Have you ever dreamed of owning a bed and breakfast or small inn and opening the doors to the world but are not sure where to start? Here is your buying a bed and breakfast checklist.How to find the right location for buying a bed and breakfast is a quest</itunes:subtitle>
      <itunes:keywords>buyingabedandbreakfastchecklis</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Authoritative Bed and Breakfast Business Plan-Part 2 | Ep. #302</title>
      <itunes:episode>246</itunes:episode>
      <podcast:episode>246</podcast:episode>
      <itunes:title>The Authoritative Bed and Breakfast Business Plan-Part 2 | Ep. #302</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/50645597</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-authoritative-bed-and-breakfast-business-plan-part-2-ep-302</link>
      <description>
        <![CDATA[In today’s episode, I’m going to continue giving you the guideline you need to write a bed and breakfast business plan for your property’s growth and development. <br><br>In episode #310, I shared the first three sections you need to follow when writing a Bed and Breakfast Business Plan. In today’s episode, I will share the last six sections.<br><br>This guideline is to be used as an example. Customize it to fit your requirements, and the numbers I will be using as examples are fictitious.<br><br>I will be reading the guideline for you, please note there will be sections you will have to fill in the blanks. To make it easier to follow visit keystonehpd.com and search for episode #302.<br><br>Continue reading, watching or listening and I will complete the last six sections of a bed and breakfast business plan…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302" rel="noopener">https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/GH_vSoW8oGs" rel="noopener">https://youtu.be/GH_vSoW8oGs</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In today’s episode, I’m going to continue giving you the guideline you need to write a bed and breakfast business plan for your property’s growth and development. <br><br>In episode #310, I shared the first three sections you need to follow when writing a Bed and Breakfast Business Plan. In today’s episode, I will share the last six sections.<br><br>This guideline is to be used as an example. Customize it to fit your requirements, and the numbers I will be using as examples are fictitious.<br><br>I will be reading the guideline for you, please note there will be sections you will have to fill in the blanks. To make it easier to follow visit keystonehpd.com and search for episode #302.<br><br>Continue reading, watching or listening and I will complete the last six sections of a bed and breakfast business plan…<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302" rel="noopener">https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/GH_vSoW8oGs" rel="noopener">https://youtu.be/GH_vSoW8oGs</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 21 Jul 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1ce2fe31/f0b4824c.mp3" length="45605010" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/EQRG2tq07XSdZZkjG_tilBviNPfhXfpirz0J_Spi7q8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDkv/MTY5NzgxNTY2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1141</itunes:duration>
      <itunes:summary>In today’s episode, I’m going to continue giving you the guideline you need to write a bed and breakfast business plan for your property’s growth and development. In episode #310, I shared the first three sections you need to follow when writing a Bed and Breakfast Business Plan. In today’s episode, I will share the last six sections.This guideline is to be used as an example. Customize it to fit your requirements, and the numbers I will be using as examples are fictitious.I will be reading the guideline for you, please note there will be sections you will have to fill in the blanks. To make it easier to follow visit keystonehpd.com and search for episode #302.Continue reading, watching or listening and I will complete the last six sections of a bed and breakfast business plan…⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-part-2-302“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/GH_vSoW8oGsA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In today’s episode, I’m going to continue giving you the guideline you need to write a bed and breakfast business plan for your property’s growth and development. In episode #310, I shared the first three sections you need to follow when writing a Bed and</itunes:subtitle>
      <itunes:keywords>bedandbreakfastbusinessplan,bedandbreakfastbusinessplanexa,bedandbreakfastbusinessplangui</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Authoritative Bed and Breakfast Business Plan | Ep. #301</title>
      <itunes:episode>245</itunes:episode>
      <podcast:episode>245</podcast:episode>
      <itunes:title>The Authoritative Bed and Breakfast Business Plan | Ep. #301</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/50569812</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-authoritative-bed-and-breakfast-business-plan-ep-301</link>
      <description>
        <![CDATA[A bed and breakfast business plan is an all-embracing road map for your small business's growth and development.<br><br>I’m going to give you the guideline you need to write yours.<br><br>Why create a bed and breakfast business plan<br><br>Every new company should really think about writing a business plan and this is especially true for bed and breakfasts. If you want to take out a loan to start your business or raise money from other investors, you will probably need one.<br><br>Many get nervous about the thought of starting a business plan or don‘t know where to start. You don‘t have to get bogged down in the process. Following the guideline I am laying out for you is an excellent way to get your thought juices flowing.<br><br>If you don’t need to seek funding, it is still a good idea to write a bed and breakfast business plan as it can be used as a tool to strategically manage your business as it gets up and running and starts to grow. <br><br>Continue reading or watching and I will share a guideline for a bed and breakfast business plan, right after a word from our sponsor.<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-301" rel="noopener">https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-301</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/C72LBelG2zM" rel="noopener">https://youtu.be/C72LBelG2zM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A bed and breakfast business plan is an all-embracing road map for your small business's growth and development.<br><br>I’m going to give you the guideline you need to write yours.<br><br>Why create a bed and breakfast business plan<br><br>Every new company should really think about writing a business plan and this is especially true for bed and breakfasts. If you want to take out a loan to start your business or raise money from other investors, you will probably need one.<br><br>Many get nervous about the thought of starting a business plan or don‘t know where to start. You don‘t have to get bogged down in the process. Following the guideline I am laying out for you is an excellent way to get your thought juices flowing.<br><br>If you don’t need to seek funding, it is still a good idea to write a bed and breakfast business plan as it can be used as a tool to strategically manage your business as it gets up and running and starts to grow. <br><br>Continue reading or watching and I will share a guideline for a bed and breakfast business plan, right after a word from our sponsor.<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-301" rel="noopener">https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-301</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/C72LBelG2zM" rel="noopener">https://youtu.be/C72LBelG2zM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 14 Jul 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8a3c01dd/4ed97163.mp3" length="39358603" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Xol9An-dGtyyUanWcjl-vvEsk6qxHZp7CXWgf1TwSOc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDgv/MTY5NzgxNTY0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>984</itunes:duration>
      <itunes:summary>A bed and breakfast business plan is an all-embracing road map for your small business's growth and development.I’m going to give you the guideline you need to write yours.Why create a bed and breakfast business planEvery new company should really think about writing a business plan and this is especially true for bed and breakfasts. If you want to take out a loan to start your business or raise money from other investors, you will probably need one.Many get nervous about the thought of starting a business plan or don‘t know where to start. You don‘t have to get bogged down in the process. Following the guideline I am laying out for you is an excellent way to get your thought juices flowing.If you don’t need to seek funding, it is still a good idea to write a bed and breakfast business plan as it can be used as a tool to strategically manage your business as it gets up and running and starts to grow. Continue reading or watching and I will share a guideline for a bed and breakfast business plan, right after a word from our sponsor.⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/the-authoritative-bed-and-breakfast-business-plan-301“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/C72LBelG2zMA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>A bed and breakfast business plan is an all-embracing road map for your small business's growth and development.I’m going to give you the guideline you need to write yours.Why create a bed and breakfast business planEvery new company should really think a</itunes:subtitle>
      <itunes:keywords>bedandbreakfastbusinessplan,bedandbreakfastbusinessplanexa,bedandbreakfastbusinessplangui</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hospitality Property School 10th Anniversary/300th Episode Celebration | Ep. #300</title>
      <itunes:episode>244</itunes:episode>
      <podcast:episode>244</podcast:episode>
      <itunes:title>Hospitality Property School 10th Anniversary/300th Episode Celebration | Ep. #300</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/50496393</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/hospitality-property-school-10th-anniversary-300th-episode-celebration-ep-300</link>
      <description>
        <![CDATA[Welcome to the 10th anniversary of Keystone Hospitality Property <br><br>Development and the 300th episode of the Hospitality Property School and for all of you here with me now, your timing is impeccable. We are celebrating and if you stay until the end, I’ll tell you how you’re going to benefit.<br><br>If you are new to us, let me give you an idea of what Keystone HPD and the Hospitality Property School are all about.<br><br>As our mission statement states…<br>“We want to help, with patience and care, develop a strategic vision for every independent hotel, resort, inn, bed and breakfast etc. wishing to create a happy and fulfilling experience for their guests and employees.”<br><br>And after the last couple of years we have had as an industry, this statement could not be more important.<br><br>Continue listening or reading and I'll tell you a little about myself, the company and the anniversary gifts we have for you...<br><br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/hospitality-property-school-10th-anniversary-300th-episode-celebration-ep-300" rel="noopener">https://keystonehpd.com/hospitality-property-school-10th-anniversary-300th-episode-celebration-ep-300</a><br><br>Option #2<br>Sign up for the “Guide to Owning &amp; Operating a Hospitality Property – Successfully” course and SAVE over 75% until Sunday, July 10th.<br><br>The regular price is $497.00 <br>Your price during our celebration special is only $120. <br><br><a href="https://courses.keystonehospitalitydevelopment.com/course/guide-to-owning-operating-a-hospitality-property-successfully-post-covid-19-300-special/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/course/guide-to-owning-operating-a-hospitality-property-successfully-post-covid-19-300-special/</a><br><br>Option #2<br>Join the New Hospitality Property School Group Membership Site<br>And SAVE 50% <br><br>Regular monthly price for membership is $49<br>Yours is $24 <br><a href="https://member.keystonehpd.com/300-anniversary-special/" rel="noopener">https://member.keystonehpd.com/300-anniversary-special/</a><br><br>or<br><br>Annual payment<br>The regular annual price is $490.00<br>Yours is $245 <br>until midnight Sunday, July 10th Eastern Daylight Time <br><br><a href="https://member.keystonehpd.com/300-anniversary-special/" rel="noopener">https://member.keystonehpd.com/300-anniversary-special/</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Welcome to the 10th anniversary of Keystone Hospitality Property <br><br>Development and the 300th episode of the Hospitality Property School and for all of you here with me now, your timing is impeccable. We are celebrating and if you stay until the end, I’ll tell you how you’re going to benefit.<br><br>If you are new to us, let me give you an idea of what Keystone HPD and the Hospitality Property School are all about.<br><br>As our mission statement states…<br>“We want to help, with patience and care, develop a strategic vision for every independent hotel, resort, inn, bed and breakfast etc. wishing to create a happy and fulfilling experience for their guests and employees.”<br><br>And after the last couple of years we have had as an industry, this statement could not be more important.<br><br>Continue listening or reading and I'll tell you a little about myself, the company and the anniversary gifts we have for you...<br><br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/hospitality-property-school-10th-anniversary-300th-episode-celebration-ep-300" rel="noopener">https://keystonehpd.com/hospitality-property-school-10th-anniversary-300th-episode-celebration-ep-300</a><br><br>Option #2<br>Sign up for the “Guide to Owning &amp; Operating a Hospitality Property – Successfully” course and SAVE over 75% until Sunday, July 10th.<br><br>The regular price is $497.00 <br>Your price during our celebration special is only $120. <br><br><a href="https://courses.keystonehospitalitydevelopment.com/course/guide-to-owning-operating-a-hospitality-property-successfully-post-covid-19-300-special/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/course/guide-to-owning-operating-a-hospitality-property-successfully-post-covid-19-300-special/</a><br><br>Option #2<br>Join the New Hospitality Property School Group Membership Site<br>And SAVE 50% <br><br>Regular monthly price for membership is $49<br>Yours is $24 <br><a href="https://member.keystonehpd.com/300-anniversary-special/" rel="noopener">https://member.keystonehpd.com/300-anniversary-special/</a><br><br>or<br><br>Annual payment<br>The regular annual price is $490.00<br>Yours is $245 <br>until midnight Sunday, July 10th Eastern Daylight Time <br><br><a href="https://member.keystonehpd.com/300-anniversary-special/" rel="noopener">https://member.keystonehpd.com/300-anniversary-special/</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 07 Jul 2022 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/c909fe4d/d170c66a.mp3" length="28264942" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/inbfEI-E5FaNDM7izDrIJ2rbSS7i_Hug1veBf2RzFVc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDcv/MTY5NzgxNTY0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>707</itunes:duration>
      <itunes:summary>Welcome to the 10th anniversary of Keystone Hospitality Property Development and the 300th episode of the Hospitality Property School and for all of you here with me now, your timing is impeccable. We are celebrating and if you stay until the end, I’ll tell you how you’re going to benefit.If you are new to us, let me give you an idea of what Keystone HPD and the Hospitality Property School are all about.As our mission statement states…“We want to help, with patience and care, develop a strategic vision for every independent hotel, resort, inn, bed and breakfast etc. wishing to create a happy and fulfilling experience for their guests and employees.”And after the last couple of years we have had as an industry, this statement could not be more important.Continue listening or reading and I'll tell you a little about myself, the company and the anniversary gifts we have for you...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/hospitality-property-school-10th-anniversary-300th-episode-celebration-ep-300Option #2Sign up for the “Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course and SAVE over 75% until Sunday, July 10th.The regular price is $497.00 Your price during our celebration special is only $120. https://courses.keystonehospitalitydevelopment.com/course/guide-to-owning-operating-a-hospitality-property-successfully-post-covid-19-300-special/Option #2Join the New Hospitality Property School Group Membership SiteAnd SAVE 50% Regular monthly price for membership is $49Yours is $24 https://member.keystonehpd.com/300-anniversary-special/orAnnual paymentThe regular annual price is $490.00Yours is $245 until midnight Sunday, July 10th Eastern Daylight Time https://member.keystonehpd.com/300-anniversary-special/This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Welcome to the 10th anniversary of Keystone Hospitality Property Development and the 300th episode of the Hospitality Property School and for all of you here with me now, your timing is impeccable. We are celebrating and if you stay until the end, I’ll te</itunes:subtitle>
      <itunes:keywords>hospitalitypropertyschool,hospitalitypropertyschool300,innsidertips,keystonehospitalitypropertydev</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>17 Benefits of Owning a Bed and Breakfast | Ep. #299</title>
      <itunes:episode>243</itunes:episode>
      <podcast:episode>243</podcast:episode>
      <itunes:title>17 Benefits of Owning a Bed and Breakfast | Ep. #299</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[I’m often asked, “What are the benefits of owning a bed and breakfast?”. Stay with me and I’ll share 17 benefits you need to know.<br><br>A bed and breakfast is a short-term lodging that offers guests the opportunity to enjoy a home-like setting with a morning breakfast included.<br><br>This type of business is normally private family homes, most of which also have their hosts residing on site. Most properties will accommodate guests with a private bedroom and bathroom, while common areas serve coffee, tea, and breakfast.<br><br>If you’re thinking about getting involved with this type of business, here are a few benefits of owning a bed and breakfast to check out.<br><br>Continue listening or reading and I will list the 17 benefits of owning a bed and breakfast<br><br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/17-benefits-of-owning-a-bed-and-breakfast-299" rel="noopener">https://keystonehpd.com/17-benefits-of-owning-a-bed-and-breakfast-299</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/ORM-Hu9613I" rel="noopener">https://youtu.be/ORM-Hu9613I</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[I’m often asked, “What are the benefits of owning a bed and breakfast?”. Stay with me and I’ll share 17 benefits you need to know.<br><br>A bed and breakfast is a short-term lodging that offers guests the opportunity to enjoy a home-like setting with a morning breakfast included.<br><br>This type of business is normally private family homes, most of which also have their hosts residing on site. Most properties will accommodate guests with a private bedroom and bathroom, while common areas serve coffee, tea, and breakfast.<br><br>If you’re thinking about getting involved with this type of business, here are a few benefits of owning a bed and breakfast to check out.<br><br>Continue listening or reading and I will list the 17 benefits of owning a bed and breakfast<br><br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/17-benefits-of-owning-a-bed-and-breakfast-299" rel="noopener">https://keystonehpd.com/17-benefits-of-owning-a-bed-and-breakfast-299</a><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/ORM-Hu9613I" rel="noopener">https://youtu.be/ORM-Hu9613I</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 30 Jun 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1d829cbe/96e94fd5.mp3" length="31150922" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/PqbwQoKyRaiDyl270RFVGqwFrjgRoH7b01_yTKE6mQc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDYv/MTY5NzgxNTY0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>779</itunes:duration>
      <itunes:summary>I’m often asked, “What are the benefits of owning a bed and breakfast?”. Stay with me and I’ll share 17 benefits you need to know.A bed and breakfast is a short-term lodging that offers guests the opportunity to enjoy a home-like setting with a morning breakfast included.This type of business is normally private family homes, most of which also have their hosts residing on site. Most properties will accommodate guests with a private bedroom and bathroom, while common areas serve coffee, tea, and breakfast.If you’re thinking about getting involved with this type of business, here are a few benefits of owning a bed and breakfast to check out.Continue listening or reading and I will list the 17 benefits of owning a bed and breakfast⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/17-benefits-of-owning-a-bed-and-breakfast-299“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/ORM-Hu9613IA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>I’m often asked, “What are the benefits of owning a bed and breakfast?”. Stay with me and I’ll share 17 benefits you need to know.A bed and breakfast is a short-term lodging that offers guests the opportunity to enjoy a home-like setting with a morning br</itunes:subtitle>
      <itunes:keywords>17benefitsofowningabedandbreak,17benefitsofowningabedbreakfas,bedandbreakfastadvantages,benefitsofowningabedandbreakfa,howprofitableisabedandbreakfas,owningabedandbreakfastprosandc,prosandconsofowningabedandbrea,prosofowningabedandbreakfastbu,taxbenefitso</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Starting a Bed and Breakfast 2022 | Ep. #298</title>
      <itunes:episode>242</itunes:episode>
      <podcast:episode>242</podcast:episode>
      <itunes:title>Starting a Bed and Breakfast 2022 | Ep. #298</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/starting-a-bed-and-breakfast-2022-ep-298</link>
      <description>
        <![CDATA[What does it take to start a bed and breakfast and do you have the necessary traits to be successful?<br><br>In this episode, I’ll look at what you need to succeed.<br><br>Today's episode is going to be the first in a series over the next few weeks about starting a bed and breakfast.<br><br>Most people associate a bed and breakfast with a gentle host or hostess serving guests coffee while they chat about the nearby nature trails.<br><br>That’s a wonderful image but, running a bed &amp; breakfast is often hard work, but it can also be rewarding. Owners have to do many things around the property to keep it running smoothly. These range from simple tasks like cleaning rooms and welcoming guests, to more intensive jobs like fitting out one of the rooms with furnishings or preparing a special meal.<br><br>Do you have to be an entrepreneur to be a successful bed and breakfast owner?<br><br>What is an Entrepreneur?<br><br>Entrepreneurs are so much more than business owners, they're the ones who spot a gap in society and come up with ingenious ways of making it right.<br><br>A lot of people think an entrepreneur is just someone who really likes starting a business, but in reality, it’s about having an idea that could change the world around you. Entrepreneurs are persistent in their pursuits to fill the needs they see around them. They want to make things better than they are.<br><br>Continue listening or reading and I will go over some of the most important personality traits of a bed and breakfast owner...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/starting-a-bed-and-breakfast-2022-298" rel="noopener">https://keystonehpd.com/starting-a-bed-and-breakfast-2022-298</a><br><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/YHma-XU3DGw" rel="noopener">https://youtu.be/YHma-XU3DGw</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[What does it take to start a bed and breakfast and do you have the necessary traits to be successful?<br><br>In this episode, I’ll look at what you need to succeed.<br><br>Today's episode is going to be the first in a series over the next few weeks about starting a bed and breakfast.<br><br>Most people associate a bed and breakfast with a gentle host or hostess serving guests coffee while they chat about the nearby nature trails.<br><br>That’s a wonderful image but, running a bed &amp; breakfast is often hard work, but it can also be rewarding. Owners have to do many things around the property to keep it running smoothly. These range from simple tasks like cleaning rooms and welcoming guests, to more intensive jobs like fitting out one of the rooms with furnishings or preparing a special meal.<br><br>Do you have to be an entrepreneur to be a successful bed and breakfast owner?<br><br>What is an Entrepreneur?<br><br>Entrepreneurs are so much more than business owners, they're the ones who spot a gap in society and come up with ingenious ways of making it right.<br><br>A lot of people think an entrepreneur is just someone who really likes starting a business, but in reality, it’s about having an idea that could change the world around you. Entrepreneurs are persistent in their pursuits to fill the needs they see around them. They want to make things better than they are.<br><br>Continue listening or reading and I will go over some of the most important personality traits of a bed and breakfast owner...<br><br>⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/starting-a-bed-and-breakfast-2022-298" rel="noopener">https://keystonehpd.com/starting-a-bed-and-breakfast-2022-298</a><br><br><br>“The Guide to Owning &amp; Operating a Hospitality Property – Successfully” course. <br><a href="https://KeystoneHPD.com/Course" rel="noopener">https://KeystoneHPD.com/Course</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/YHma-XU3DGw" rel="noopener">https://youtu.be/YHma-XU3DGw</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 23 Jun 2022 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/fb822b16/b06a291d.mp3" length="26304677" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/81bxqr5moRI3UbCbe4yVtHHLMCGvK2cixJe0LUBz7Lc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDUv/MTY5NzgxNTY0Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>658</itunes:duration>
      <itunes:summary>What does it take to start a bed and breakfast and do you have the necessary traits to be successful?In this episode, I’ll look at what you need to succeed.Today's episode is going to be the first in a series over the next few weeks about starting a bed and breakfast.Most people associate a bed and breakfast with a gentle host or hostess serving guests coffee while they chat about the nearby nature trails.That’s a wonderful image but, running a bed &amp;amp; breakfast is often hard work, but it can also be rewarding. Owners have to do many things around the property to keep it running smoothly. These range from simple tasks like cleaning rooms and welcoming guests, to more intensive jobs like fitting out one of the rooms with furnishings or preparing a special meal.Do you have to be an entrepreneur to be a successful bed and breakfast owner?What is an Entrepreneur?Entrepreneurs are so much more than business owners, they're the ones who spot a gap in society and come up with ingenious ways of making it right.A lot of people think an entrepreneur is just someone who really likes starting a business, but in reality, it’s about having an idea that could change the world around you. Entrepreneurs are persistent in their pursuits to fill the needs they see around them. They want to make things better than they are.Continue listening or reading and I will go over some of the most important personality traits of a bed and breakfast owner...⇒ TO WATCH, READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/starting-a-bed-and-breakfast-2022-298“The Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” course. https://KeystoneHPD.com/CourseGet your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/YHma-XU3DGwA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>What does it take to start a bed and breakfast and do you have the necessary traits to be successful?In this episode, I’ll look at what you need to succeed.Today's episode is going to be the first in a series over the next few weeks about starting a bed a</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Travis Talbot: Food &amp; Beverage Specialist Interview | Ep. #297</title>
      <itunes:episode>241</itunes:episode>
      <podcast:episode>241</podcast:episode>
      <itunes:title>Travis Talbot: Food &amp; Beverage Specialist Interview | Ep. #297</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/travis-talbot-food-beverage-specialist-interview-ep-297</link>
      <description>
        <![CDATA[Today we have a special treat for you, a great interview with Travis Talbot, a food &amp; beverage specialist, and his right hand Jess Frate.<br><br>You don’t want to miss this!<br><br>Travis has been on the hospitality industry front lines for decades and crafted a lifestyle allowing him to be the boots on the ground. He observes things others don’t see, connects concepts people don’t think about, and understands nuances others don’t notice.<br><br>If you are looking for some fun stories, great observations, and amazing insights you can take and use at your property, you’ll want to listen to this interview.<br><br>All that being said, let’s jump into this...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/travis-talbot-food-beverage-specialist-interview-297" rel="noopener">https://keystonehpd.com/travis-talbot-food-beverage-specialist-interview-297</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/f5PpzJfPAD4" rel="noopener">https://youtu.be/f5PpzJfPAD4</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Today we have a special treat for you, a great interview with Travis Talbot, a food &amp; beverage specialist, and his right hand Jess Frate.<br><br>You don’t want to miss this!<br><br>Travis has been on the hospitality industry front lines for decades and crafted a lifestyle allowing him to be the boots on the ground. He observes things others don’t see, connects concepts people don’t think about, and understands nuances others don’t notice.<br><br>If you are looking for some fun stories, great observations, and amazing insights you can take and use at your property, you’ll want to listen to this interview.<br><br>All that being said, let’s jump into this...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/travis-talbot-food-beverage-specialist-interview-297" rel="noopener">https://keystonehpd.com/travis-talbot-food-beverage-specialist-interview-297</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/f5PpzJfPAD4" rel="noopener">https://youtu.be/f5PpzJfPAD4</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 16 Jun 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/c41e837a/b6d3fbfe.mp3" length="148133527" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/xQe8hetIOE1N3BeoE9TSAXXY2k1ysH0fqw-unjWOy60/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDQv/MTY5NzgxNTY0NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>3704</itunes:duration>
      <itunes:summary>Today we have a special treat for you, a great interview with Travis Talbot, a food &amp;amp; beverage specialist, and his right hand Jess Frate.You don’t want to miss this!Travis has been on the hospitality industry front lines for decades and crafted a lifestyle allowing him to be the boots on the ground. He observes things others don’t see, connects concepts people don’t think about, and understands nuances others don’t notice.If you are looking for some fun stories, great observations, and amazing insights you can take and use at your property, you’ll want to listen to this interview.All that being said, let’s jump into this...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/travis-talbot-food-beverage-specialist-interview-297Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/f5PpzJfPAD4A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Today we have a special treat for you, a great interview with Travis Talbot, a food &amp;amp; beverage specialist, and his right hand Jess Frate.You don’t want to miss this!Travis has been on the hospitality industry front lines for decades and crafted a life</itunes:subtitle>
      <itunes:keywords>apexfoxcoaching-performancecoa,+changenetwork,echopeak-eco-intelligence,hospitalityarchdesigngroup,jessfrate,travistalbot,travistalbot-food&amp;beveragespec,travist-bonetalbot</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Starting a Vacation Rental Business: Your 101 Guide | Ep. #296</title>
      <itunes:episode>240</itunes:episode>
      <podcast:episode>240</podcast:episode>
      <itunes:title>Starting a Vacation Rental Business: Your 101 Guide | Ep. #296</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/starting-a-vacation-rental-business-your-101-guide-ep-296</link>
      <description>
        <![CDATA[It is always exciting to start new things that provide income and you can enjoy doing. If you are ready to meet new people and learn new things starting a vacation rental business can be a way to go and this episode will show you how. <br><br>Today’s episode is going to be a little different. It is a guest post written by Courtney Rosenfeld of Gig Spark.<br><br>"Courtney started Gig Spark to be a resource and the first step for people who are looking to join the gig economy, either to supplement their income or as a way to fulfill their dreams of becoming an entrepreneur."<br><br>Renting out vacation homes to travellers has become an incredibly lucrative business venture in recent years. Since the arrival of websites like Airbnb, homeowners and real estate investors are seeing the value in renting out second homes to people looking for comfortable alternatives to traditional hotel stays. Many entrepreneurs have turned this passive side hustle into a full-time business, and you can too! Here’s what you need to know about starting a vacation rental business of your own.<br><br>Continue reading and I will review some key elements to consider before starting a vacation rental business...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/starting-a-vacation-rental-business-your-101-guide-296" rel="noopener">https://keystonehpd.com/starting-a-vacation-rental-business-your-101-guide-296</a> <br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/ng3NdFLeUXM" rel="noopener">https://youtu.be/ng3NdFLeUXM</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It is always exciting to start new things that provide income and you can enjoy doing. If you are ready to meet new people and learn new things starting a vacation rental business can be a way to go and this episode will show you how. <br><br>Today’s episode is going to be a little different. It is a guest post written by Courtney Rosenfeld of Gig Spark.<br><br>"Courtney started Gig Spark to be a resource and the first step for people who are looking to join the gig economy, either to supplement their income or as a way to fulfill their dreams of becoming an entrepreneur."<br><br>Renting out vacation homes to travellers has become an incredibly lucrative business venture in recent years. Since the arrival of websites like Airbnb, homeowners and real estate investors are seeing the value in renting out second homes to people looking for comfortable alternatives to traditional hotel stays. Many entrepreneurs have turned this passive side hustle into a full-time business, and you can too! Here’s what you need to know about starting a vacation rental business of your own.<br><br>Continue reading and I will review some key elements to consider before starting a vacation rental business...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/starting-a-vacation-rental-business-your-101-guide-296" rel="noopener">https://keystonehpd.com/starting-a-vacation-rental-business-your-101-guide-296</a> <br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/ng3NdFLeUXM" rel="noopener">https://youtu.be/ng3NdFLeUXM</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 09 Jun 2022 12:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4965e442/2592957b.mp3" length="23875307" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/HkDdgaVF07S6IgwRNm2OemaUJnoqcb4WSlc43XapsTg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDMv/MTY5NzgxNTY0My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>597</itunes:duration>
      <itunes:summary>It is always exciting to start new things that provide income and you can enjoy doing. If you are ready to meet new people and learn new things starting a vacation rental business can be a way to go and this episode will show you how. Today’s episode is going to be a little different. It is a guest post written by Courtney Rosenfeld of Gig Spark."Courtney started Gig Spark to be a resource and the first step for people who are looking to join the gig economy, either to supplement their income or as a way to fulfill their dreams of becoming an entrepreneur."Renting out vacation homes to travellers has become an incredibly lucrative business venture in recent years. Since the arrival of websites like Airbnb, homeowners and real estate investors are seeing the value in renting out second homes to people looking for comfortable alternatives to traditional hotel stays. Many entrepreneurs have turned this passive side hustle into a full-time business, and you can too! Here’s what you need to know about starting a vacation rental business of your own.Continue reading and I will review some key elements to consider before starting a vacation rental business...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/starting-a-vacation-rental-business-your-101-guide-296 Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/ng3NdFLeUXMA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>It is always exciting to start new things that provide income and you can enjoy doing. If you are ready to meet new people and learn new things starting a vacation rental business can be a way to go and this episode will show you how. Today’s episode is g</itunes:subtitle>
      <itunes:keywords>howtostartavacationhomerentalb,howtostartupavacationrentalbus,startingavacationrentalbusines,startingavacationrentalpropert</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Is It Better to Buy An Existing Bed &amp; Breakfast or Start It New? | Ep. #295</title>
      <itunes:episode>239</itunes:episode>
      <podcast:episode>239</podcast:episode>
      <itunes:title>Is It Better to Buy An Existing Bed &amp; Breakfast or Start It New? | Ep. #295</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/is-it-better-to-buy-an-existing-bed-breakfast-or-start-it-new-ep-295</link>
      <description>
        <![CDATA[Some people preferred to buy an existing bed &amp; breakfast so they could open immediately, others wanted to design their own from scratch. <br><br>What’s the best way to go? I’ll discuss the pros &amp; cons.<br><br>Whether it is better to buy an existing bed &amp; breakfast or start new is a question I’m often asked. “What are the pros and cons of buying an established B&amp;B versus setting one up from scratch?”<br><br>In this episode, I'll cover the pros and cons of both.<br><br>Your first consideration has to come down to your personal situation:<br><br>• Which will be more expensive?<br><br>• What is your time frame?<br><br>• Can you afford to wait to start making an income?<br><br>• Do you want your own personal take on your property?<br><br>• Are you alright taking some risks? <br><br>Continue reading and I will go over some of the most important pros and cons of buying an existing bed &amp; breakfast vs. starting one from new...<br><br>Continue reading and I will share the results of the survey and how you can benefit...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/is-it-better-to-buy-an-existing-bed-breakfast-or-start-it-new-295" rel="noopener">https://keystonehpd.com/is-it-better-to-buy-an-existing-bed-breakfast-or-start-it-new-295</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/zWPtEZNMY70" rel="noopener">https://youtu.be/zWPtEZNMY70</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Some people preferred to buy an existing bed &amp; breakfast so they could open immediately, others wanted to design their own from scratch. <br><br>What’s the best way to go? I’ll discuss the pros &amp; cons.<br><br>Whether it is better to buy an existing bed &amp; breakfast or start new is a question I’m often asked. “What are the pros and cons of buying an established B&amp;B versus setting one up from scratch?”<br><br>In this episode, I'll cover the pros and cons of both.<br><br>Your first consideration has to come down to your personal situation:<br><br>• Which will be more expensive?<br><br>• What is your time frame?<br><br>• Can you afford to wait to start making an income?<br><br>• Do you want your own personal take on your property?<br><br>• Are you alright taking some risks? <br><br>Continue reading and I will go over some of the most important pros and cons of buying an existing bed &amp; breakfast vs. starting one from new...<br><br>Continue reading and I will share the results of the survey and how you can benefit...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/is-it-better-to-buy-an-existing-bed-breakfast-or-start-it-new-295" rel="noopener">https://keystonehpd.com/is-it-better-to-buy-an-existing-bed-breakfast-or-start-it-new-295</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/zWPtEZNMY70" rel="noopener">https://youtu.be/zWPtEZNMY70</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 02 Jun 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/be039d00/ae96977a.mp3" length="23622455" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/bIGr7tjkXrQe8tX89qhUmDqV_B4LBCJIchBfl0FqPXY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDIv/MTY5NzgxNTY0MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>591</itunes:duration>
      <itunes:summary>Some people preferred to buy an existing bed &amp;amp; breakfast so they could open immediately, others wanted to design their own from scratch. What’s the best way to go? I’ll discuss the pros &amp;amp; cons.Whether it is better to buy an existing bed &amp;amp; breakfast or start new is a question I’m often asked. “What are the pros and cons of buying an established B&amp;amp;B versus setting one up from scratch?”In this episode, I'll cover the pros and cons of both.Your first consideration has to come down to your personal situation:• Which will be more expensive?• What is your time frame?• Can you afford to wait to start making an income?• Do you want your own personal take on your property?• Are you alright taking some risks? Continue reading and I will go over some of the most important pros and cons of buying an existing bed &amp;amp; breakfast vs. starting one from new...Continue reading and I will share the results of the survey and how you can benefit...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/is-it-better-to-buy-an-existing-bed-breakfast-or-start-it-new-295Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/zWPtEZNMY70A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Some people preferred to buy an existing bed &amp;amp; breakfast so they could open immediately, others wanted to design their own from scratch. What’s the best way to go? I’ll discuss the pros &amp;amp; cons.Whether it is better to buy an existing bed &amp;amp; brea</itunes:subtitle>
      <itunes:keywords>bettertostartab&amp;bfromscratch,buyanexistingbed&amp;breakfast,isit,isitbettertobuyanexistingb&amp;b,isitbettertobuyanexistingbed&amp;b</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Enhance Your Room Service Sales | Ep. #294</title>
      <itunes:episode>238</itunes:episode>
      <podcast:episode>238</podcast:episode>
      <itunes:title>How to Enhance Your Room Service Sales | Ep. #294</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/49921433</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-enhance-your-room-service-sales-ep-294</link>
      <description>
        <![CDATA[For many hospitality properties, room service sales have been a lucrative revenue stream for decades but recent events and competition have cut those profits dramatically. <br><br>Here are some facts you need to know.<br><br>The development of room service sales <br><br>Room service has been a key feature of high-end service since the Waldorf Astoria, in New York, first opened its doors in 1931. <br><br>Giving guests the opportunity to order food in their own room was a smart move, but it also had other benefits, such as lower costs and improved room expectations. Since then, room service has become an established service that is available at many hospitality properties worldwide.  <br><br>In its prime, room service was considered an extravagance, but times have changed, and the quality of room service has been on somewhat of a downward trend since the early 2000s. The rise of app-based delivery services and travellers’ demands for authentic cuisine has normalized the luxury of eating what you want, where you want and when you want. That compared with typically high prices and limited menu offerings attached to in-room dining, this is no surprise.<br><br>Properties now have an array of new competitors to contend with who already specialize in food orders. Luxury resorts in remote locations may be more immune as there is less choice for eating out, but as more and more high-end restaurants enter the delivery market, this will also change.<br><br>The hospitality property industry has been blindsided by these developments and is struggling to keep pace with the rise of digital technology and the modernization of in-room dining. <br><br>Some are adapting by signing deals with delivery services to provide food delivery but what about properties that don’t want to outsource their in-room dining? What can they do to reinvigorate the stale reputation of room service? Let’s look at some data that has been collected by a SuitePad survey (<a href="https://www.suitepad.de/en/)" rel="noopener">https://www.suitepad.de/en/)</a> and see if the data can help turn your service around.  <br><br>Continue reading and I will share the results of the survey and how you can benefit...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-enhance-your-room-service-sales-294" rel="noopener">https://keystonehpd.com/how-to-enhance-your-room-service-sales-294</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/UA8hlGE4TrY" rel="noopener">https://youtu.be/UA8hlGE4TrY</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[For many hospitality properties, room service sales have been a lucrative revenue stream for decades but recent events and competition have cut those profits dramatically. <br><br>Here are some facts you need to know.<br><br>The development of room service sales <br><br>Room service has been a key feature of high-end service since the Waldorf Astoria, in New York, first opened its doors in 1931. <br><br>Giving guests the opportunity to order food in their own room was a smart move, but it also had other benefits, such as lower costs and improved room expectations. Since then, room service has become an established service that is available at many hospitality properties worldwide.  <br><br>In its prime, room service was considered an extravagance, but times have changed, and the quality of room service has been on somewhat of a downward trend since the early 2000s. The rise of app-based delivery services and travellers’ demands for authentic cuisine has normalized the luxury of eating what you want, where you want and when you want. That compared with typically high prices and limited menu offerings attached to in-room dining, this is no surprise.<br><br>Properties now have an array of new competitors to contend with who already specialize in food orders. Luxury resorts in remote locations may be more immune as there is less choice for eating out, but as more and more high-end restaurants enter the delivery market, this will also change.<br><br>The hospitality property industry has been blindsided by these developments and is struggling to keep pace with the rise of digital technology and the modernization of in-room dining. <br><br>Some are adapting by signing deals with delivery services to provide food delivery but what about properties that don’t want to outsource their in-room dining? What can they do to reinvigorate the stale reputation of room service? Let’s look at some data that has been collected by a SuitePad survey (<a href="https://www.suitepad.de/en/)" rel="noopener">https://www.suitepad.de/en/)</a> and see if the data can help turn your service around.  <br><br>Continue reading and I will share the results of the survey and how you can benefit...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-enhance-your-room-service-sales-294" rel="noopener">https://keystonehpd.com/how-to-enhance-your-room-service-sales-294</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/UA8hlGE4TrY" rel="noopener">https://youtu.be/UA8hlGE4TrY</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 26 May 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ef334cd2/dd63190a.mp3" length="26477090" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/eDP6JP9USo7QmJhzR0KK8pdhUl5hmxU3Tbl0Bf7gLHM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDEv/MTY5NzgxNTYzNS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>662</itunes:duration>
      <itunes:summary>For many hospitality properties, room service sales have been a lucrative revenue stream for decades but recent events and competition have cut those profits dramatically. Here are some facts you need to know.The development of room service sales Room service has been a key feature of high-end service since the Waldorf Astoria, in New York, first opened its doors in 1931. Giving guests the opportunity to order food in their own room was a smart move, but it also had other benefits, such as lower costs and improved room expectations. Since then, room service has become an established service that is available at many hospitality properties worldwide.  In its prime, room service was considered an extravagance, but times have changed, and the quality of room service has been on somewhat of a downward trend since the early 2000s. The rise of app-based delivery services and travellers’ demands for authentic cuisine has normalized the luxury of eating what you want, where you want and when you want. That compared with typically high prices and limited menu offerings attached to in-room dining, this is no surprise.Properties now have an array of new competitors to contend with who already specialize in food orders. Luxury resorts in remote locations may be more immune as there is less choice for eating out, but as more and more high-end restaurants enter the delivery market, this will also change.The hospitality property industry has been blindsided by these developments and is struggling to keep pace with the rise of digital technology and the modernization of in-room dining. Some are adapting by signing deals with delivery services to provide food delivery but what about properties that don’t want to outsource their in-room dining? What can they do to reinvigorate the stale reputation of room service? Let’s look at some data that has been collected by a SuitePad survey (https://www.suitepad.de/en/) and see if the data can help turn your service around.  Continue reading and I will share the results of the survey and how you can benefit...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-enhance-your-room-service-sales-294Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/UA8hlGE4TrYA Division of Keystone Hospitality Property DevelopmentThis show is part of the...</itunes:summary>
      <itunes:subtitle>For many hospitality properties, room service sales have been a lucrative revenue stream for decades but recent events and competition have cut those profits dramatically. Here are some facts you need to know.The development of room service sales Room ser</itunes:subtitle>
      <itunes:keywords>howtoincreasebedandbreakfastro,howtoincreasehotelroomservices,howtoincreaseresortroomservice,howtoincreaseroomservicesales,roomservicesales</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Website Design: 22 Ways to Get Eyes on Your Site | Ep. #293</title>
      <itunes:episode>237</itunes:episode>
      <podcast:episode>237</podcast:episode>
      <itunes:title>Website Design: 22 Ways to Get Eyes on Your Site | Ep. #293</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/49858810</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/website-design-22-ways-to-get-eyes-on-your-site-ep-293</link>
      <description>
        <![CDATA[It’s important for customers to like your website design because getting eyes on your site is the best way to start your guest’s journey, the longer <br>they stay, the higher the chance they will book. <br><br>Here’s what you need to do.<br><br>Website Design Introduction<br><br>The last couple of years has made a clean sweep of the past decades of hospitality property strategies. As of today, almost all of the experience acquired during these years has become nothing more than a distant memory. <br><br>While it can be frustrating to dismiss such hard-earned and valuable insights, it can also be refreshing to start from the beginning. By developing the right strategy, you can reopen your hotel, resort, inn or bed and breakfast on solid ground and distinguish yourself from the competition. <br> <br>Let's take a look at your website design. <br><br>The way to make visitors stay on your website is by giving them reasons why they should stay, be it information, good service, special price, etc. <br><br>• Keep your website design limited to make it look more professional. <br><br>• Your website design should be personal and appealing. <br><br>• You should provide a detailed description of your property and services. <br><br>• Your website should be simple and straightforward.<br><br>Your goal should be to make your hospitality properties website a pleasure to look at.<br><br>Whether you’re overhauling your property's existing website or creating your web presence from scratch, you should understand the crucial elements of a clean and functional website so that it looks honest, professional, and well-designed.<br><br>Here are 22 Details You Need to Consider When Designing Your Website<br><br>1. A website should be easy to use<br><br>If visitors are confused when looking at your website it will be a great way to dissuade them from making their booking decision. <br><br>Ensuring your website is easy to navigate around will keep your visitors on your site for longer and increase the chances of conversion. Test the ease of using yourself by seeing how many clicks it takes for you to find a piece of information, such as your room descriptions or your list of facilities – if it’s more than three clicks, it’s probably too many.<br><br>2. Your homepage <br><br>First impressions count. You have less than 15 seconds to impress a visitor when they hit your website for the first time.<br><br>Your website needs to build trust and show a user that you’re professional. You also have to make it clear that every piece of information can be found on your property's website, in an uncluttered way. <br><br>3. The about us page<br><br>The ‘About Us’ section is the perfect place to tell your story, explaining why you love to host your guests, the kind of experience your property offers them, the history of your property, the local attractions, and a way to introduce your team. <br><br>4. Delightful images<br><br>You only have to look at the statistics surrounding Instagram to realize how powerful images have become.<br>Delightful imagery is more than just a passing trend, and hoteliers are well-placed to make the most of their aspirational surroundings. <br><br><br>5. Quality content<br>Content is king’ and your website needs lots of it.<br>Interesting content helps to keep your prospective guests on your website longer. Content increases the rate of conversion, especially if it’s authentic, accurate, and informative. <br><br>Ideas include:<br>• detailed descriptions of your rooms and other facilities <br>• local attractions<br>• history of your hotel <br>• an up-to-date blog <br>• guest reviews<br>• your bar<br>• dining room<br>• spa <br><br>Continue listening or reading and I will share 17 more details you need to consider for your website design...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/website-design-22-ways-to-get-eyes-on-your-site-293" rel="noopener">https://keystonehpd.com/website-design-22-ways-to-get-eyes-on-your-site-293</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/0wjwAMrPqVc" rel="noopener">https://youtu.be/0wjwAMrPqVc</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It’s important for customers to like your website design because getting eyes on your site is the best way to start your guest’s journey, the longer <br>they stay, the higher the chance they will book. <br><br>Here’s what you need to do.<br><br>Website Design Introduction<br><br>The last couple of years has made a clean sweep of the past decades of hospitality property strategies. As of today, almost all of the experience acquired during these years has become nothing more than a distant memory. <br><br>While it can be frustrating to dismiss such hard-earned and valuable insights, it can also be refreshing to start from the beginning. By developing the right strategy, you can reopen your hotel, resort, inn or bed and breakfast on solid ground and distinguish yourself from the competition. <br> <br>Let's take a look at your website design. <br><br>The way to make visitors stay on your website is by giving them reasons why they should stay, be it information, good service, special price, etc. <br><br>• Keep your website design limited to make it look more professional. <br><br>• Your website design should be personal and appealing. <br><br>• You should provide a detailed description of your property and services. <br><br>• Your website should be simple and straightforward.<br><br>Your goal should be to make your hospitality properties website a pleasure to look at.<br><br>Whether you’re overhauling your property's existing website or creating your web presence from scratch, you should understand the crucial elements of a clean and functional website so that it looks honest, professional, and well-designed.<br><br>Here are 22 Details You Need to Consider When Designing Your Website<br><br>1. A website should be easy to use<br><br>If visitors are confused when looking at your website it will be a great way to dissuade them from making their booking decision. <br><br>Ensuring your website is easy to navigate around will keep your visitors on your site for longer and increase the chances of conversion. Test the ease of using yourself by seeing how many clicks it takes for you to find a piece of information, such as your room descriptions or your list of facilities – if it’s more than three clicks, it’s probably too many.<br><br>2. Your homepage <br><br>First impressions count. You have less than 15 seconds to impress a visitor when they hit your website for the first time.<br><br>Your website needs to build trust and show a user that you’re professional. You also have to make it clear that every piece of information can be found on your property's website, in an uncluttered way. <br><br>3. The about us page<br><br>The ‘About Us’ section is the perfect place to tell your story, explaining why you love to host your guests, the kind of experience your property offers them, the history of your property, the local attractions, and a way to introduce your team. <br><br>4. Delightful images<br><br>You only have to look at the statistics surrounding Instagram to realize how powerful images have become.<br>Delightful imagery is more than just a passing trend, and hoteliers are well-placed to make the most of their aspirational surroundings. <br><br><br>5. Quality content<br>Content is king’ and your website needs lots of it.<br>Interesting content helps to keep your prospective guests on your website longer. Content increases the rate of conversion, especially if it’s authentic, accurate, and informative. <br><br>Ideas include:<br>• detailed descriptions of your rooms and other facilities <br>• local attractions<br>• history of your hotel <br>• an up-to-date blog <br>• guest reviews<br>• your bar<br>• dining room<br>• spa <br><br>Continue listening or reading and I will share 17 more details you need to consider for your website design...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/website-design-22-ways-to-get-eyes-on-your-site-293" rel="noopener">https://keystonehpd.com/website-design-22-ways-to-get-eyes-on-your-site-293</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/0wjwAMrPqVc" rel="noopener">https://youtu.be/0wjwAMrPqVc</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 19 May 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e51070ca/63867c4f.mp3" length="6546261" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/OWfMDPFwOANIDhdwpa7UsN8MDXRaVeI-si6zNiLAhYo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0NDAv/MTY5NzgxNTYzNS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>273</itunes:duration>
      <itunes:summary>It’s important for customers to like your website design because getting eyes on your site is the best way to start your guest’s journey, the longer they stay, the higher the chance they will book. Here’s what you need to do.Website Design IntroductionThe last couple of years has made a clean sweep of the past decades of hospitality property strategies. As of today, almost all of the experience acquired during these years has become nothing more than a distant memory. While it can be frustrating to dismiss such hard-earned and valuable insights, it can also be refreshing to start from the beginning. By developing the right strategy, you can reopen your hotel, resort, inn or bed and breakfast on solid ground and distinguish yourself from the competition.  Let's take a look at your website design. The way to make visitors stay on your website is by giving them reasons why they should stay, be it information, good service, special price, etc. • Keep your website design limited to make it look more professional. • Your website design should be personal and appealing. • You should provide a detailed description of your property and services. • Your website should be simple and straightforward.Your goal should be to make your hospitality properties website a pleasure to look at.Whether you’re overhauling your property's existing website or creating your web presence from scratch, you should understand the crucial elements of a clean and functional website so that it looks honest, professional, and well-designed.Here are 22 Details You Need to Consider When Designing Your Website1. A website should be easy to useIf visitors are confused when looking at your website it will be a great way to dissuade them from making their booking decision. Ensuring your website is easy to navigate around will keep your visitors on your site for longer and increase the chances of conversion. Test the ease of using yourself by seeing how many clicks it takes for you to find a piece of information, such as your room descriptions or your list of facilities – if it’s more than three clicks, it’s probably too many.2. Your homepage First impressions count. You have less than 15 seconds to impress a visitor when they hit your website for the first time.Your website needs to build trust and show a user that you’re professional. You also have to make it clear that every piece of information can be found on your property's website, in an uncluttered way. 3. The about us pageThe ‘About Us’ section is the perfect place to tell your story, explaining why you love to host your guests, the kind of experience your property offers them, the history of your property, the local attractions, and a way to introduce your team. 4. Delightful imagesYou only have to look at the statistics surrounding Instagram to realize how powerful images have become.Delightful imagery is more than just a passing trend, and hoteliers are well-placed to make the most of their aspirational surroundings. 5. Quality contentContent is king’ and your website needs lots of it.Interesting content helps to keep your prospective guests on your website longer. Content increases the rate of conversion, especially if it’s authentic, accurate, and informative. Ideas include:• detailed descriptions of your rooms and other facilities • local attractions• history of your hotel • an up-to-date blog • guest reviews• your bar• dining room• spa Continue listening or reading and I will share 17 more details you need to consider for your website design...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY...</itunes:summary>
      <itunes:subtitle>It’s important for customers to like your website design because getting eyes on your site is the best way to start your guest’s journey, the longer they stay, the higher the chance they will book. Here’s what you need to do.Website Design IntroductionThe</itunes:subtitle>
      <itunes:keywords>bedandbreakfastwebsitedesign,designbedandbreakfastwebsite,designhotelwebsite,designingahotelwebsite,designingawebsite,designingyourwebsite,designwebsite,howtodesignawebsite,resortwebsitedesign,websitedesign</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>10 Questions to Ask When Choosing An Online Reservation System | Ep. #292</title>
      <itunes:episode>236</itunes:episode>
      <podcast:episode>236</podcast:episode>
      <itunes:title>10 Questions to Ask When Choosing An Online Reservation System | Ep. #292</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/10-questions-to-ask-when-choosing-an-online-reservation-system-ep-292</link>
      <description>
        <![CDATA[Booking a hotel, resort, inn or bed and breakfast has become a more manageable process with the introduction of the online reservation system but do you know what you need? <br><br>In this episode, I’ll explain how to pick the best system for your property.<br><br>Online reservation systems are designed to simplify the process of booking rooms and have made it more convenient for the traveller.<br><br>This technology is capable of handling all aspects related to booking a property, such as finding and comparing rates, making reservations, and paying for them. The software also provides information about different properties in different areas so that travellers can find the best one that suits their needs.<br><br>The software also allows travellers to book rooms on their smartphones or tablets, making it even more convenient for them because they don't have to go through long processes just to book a room.<br><br>What are the benefits of having an online reservations system?<br><br>As I had mentioned, hotel, resort, inn and bed and breakfast online reservations systems are designed to make booking a room as easy and efficient as possible. <br><br>Some of the other benefits include:<br>- The ability to book rooms from anywhere in the world,<br>- The ability to compare different properties and their rates,<br>- An overview of all available property’s near you,<br>- And more.<br><br>Continue watching or reading and I’ll talk about choosing the right online reservation system…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/10-questions-to-ask-when-choosing-an-online-reservation-system-292" rel="noopener">https://keystonehpd.com/10-questions-to-ask-when-choosing-an-online-reservation-system-292</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/T6XRtTAXUF8" rel="noopener">https://youtu.be/T6XRtTAXUF8</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Booking a hotel, resort, inn or bed and breakfast has become a more manageable process with the introduction of the online reservation system but do you know what you need? <br><br>In this episode, I’ll explain how to pick the best system for your property.<br><br>Online reservation systems are designed to simplify the process of booking rooms and have made it more convenient for the traveller.<br><br>This technology is capable of handling all aspects related to booking a property, such as finding and comparing rates, making reservations, and paying for them. The software also provides information about different properties in different areas so that travellers can find the best one that suits their needs.<br><br>The software also allows travellers to book rooms on their smartphones or tablets, making it even more convenient for them because they don't have to go through long processes just to book a room.<br><br>What are the benefits of having an online reservations system?<br><br>As I had mentioned, hotel, resort, inn and bed and breakfast online reservations systems are designed to make booking a room as easy and efficient as possible. <br><br>Some of the other benefits include:<br>- The ability to book rooms from anywhere in the world,<br>- The ability to compare different properties and their rates,<br>- An overview of all available property’s near you,<br>- And more.<br><br>Continue watching or reading and I’ll talk about choosing the right online reservation system…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/10-questions-to-ask-when-choosing-an-online-reservation-system-292" rel="noopener">https://keystonehpd.com/10-questions-to-ask-when-choosing-an-online-reservation-system-292</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/T6XRtTAXUF8" rel="noopener">https://youtu.be/T6XRtTAXUF8</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 12 May 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/346419c9/1b5c2299.mp3" length="38160117" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/9Ooj21lPEIhRGPo93rwlQbv08rMvzcQ4kTS6kxfgYq0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Mzkv/MTY5NzgxNTYzNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>954</itunes:duration>
      <itunes:summary>Booking a hotel, resort, inn or bed and breakfast has become a more manageable process with the introduction of the online reservation system but do you know what you need? In this episode, I’ll explain how to pick the best system for your property.Online reservation systems are designed to simplify the process of booking rooms and have made it more convenient for the traveller.This technology is capable of handling all aspects related to booking a property, such as finding and comparing rates, making reservations, and paying for them. The software also provides information about different properties in different areas so that travellers can find the best one that suits their needs.The software also allows travellers to book rooms on their smartphones or tablets, making it even more convenient for them because they don't have to go through long processes just to book a room.What are the benefits of having an online reservations system?As I had mentioned, hotel, resort, inn and bed and breakfast online reservations systems are designed to make booking a room as easy and efficient as possible. Some of the other benefits include:- The ability to book rooms from anywhere in the world,- The ability to compare different properties and their rates,- An overview of all available property’s near you,- And more.Continue watching or reading and I’ll talk about choosing the right online reservation system…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/10-questions-to-ask-when-choosing-an-online-reservation-system-292Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/T6XRtTAXUF8A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Booking a hotel, resort, inn or bed and breakfast has become a more manageable process with the introduction of the online reservation system but do you know what you need? In this episode, I’ll explain how to pick the best system for your property.Online</itunes:subtitle>
      <itunes:keywords>b&amp;bsoftwaresystems,bedandbreakfastonlinereservati,besthotelmanagementsoftware,bestsmallhotelreservationsoftw,hotelbookingsoftware,hotelreservationsystem,onlinereservationssystem</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>7 Crucial Questions to Ask When Choosing a Content Management System | Ep. #291</title>
      <itunes:episode>235</itunes:episode>
      <podcast:episode>235</podcast:episode>
      <itunes:title>7 Crucial Questions to Ask When Choosing a Content Management System | Ep. #291</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/49676846</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/7-crucial-questions-to-ask-when-choosing-a-content-management-system-ep-291</link>
      <description>
        <![CDATA[How do you get found online and get more direct bookings? By using the right content management system.<br><br>In this episode, I’ll tell you what to look for.<br><br>What is a Content Management System (CMS)?<br>A content management system (CMS) is a software package that allows the creation, organization, and editing of content for websites.<br><br>A CMS can be as simple as a blog, or it can be a complex system with many modules. Some CMSs are open source and some are commercial.<br><br>Being around since the early 1990s, they have proven to be a marketing plus for hospitality properties who have taken advantage and if implemented effectively, a CMS will be the pillar of your website's content marketing operations. <br><br>All you have to do is upload your content, set a publish date, and you're all set. You'll have better search engine rankings and attract more visitors without the need for any technical expertise.<br><br>Your CMS can have a significant impact on your hotel, resort, inn, bed and breakfast etc. and your web presence, which means it can be intimidating to determine which system is right for your property.<br><br>To help you get started, continue listening or reading. We have completed the top questions to ask before investing in a CMS...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/7-crucial-questions-to-ask-when-choosing-a-content-management-system-291" rel="noopener">https://keystonehpd.com/7-crucial-questions-to-ask-when-choosing-a-content-management-system-291</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br>h<a href="https://youtu.be/7VnBbtyCsgE" rel="noopener">https://youtu.be/7VnBbtyCsgE</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[How do you get found online and get more direct bookings? By using the right content management system.<br><br>In this episode, I’ll tell you what to look for.<br><br>What is a Content Management System (CMS)?<br>A content management system (CMS) is a software package that allows the creation, organization, and editing of content for websites.<br><br>A CMS can be as simple as a blog, or it can be a complex system with many modules. Some CMSs are open source and some are commercial.<br><br>Being around since the early 1990s, they have proven to be a marketing plus for hospitality properties who have taken advantage and if implemented effectively, a CMS will be the pillar of your website's content marketing operations. <br><br>All you have to do is upload your content, set a publish date, and you're all set. You'll have better search engine rankings and attract more visitors without the need for any technical expertise.<br><br>Your CMS can have a significant impact on your hotel, resort, inn, bed and breakfast etc. and your web presence, which means it can be intimidating to determine which system is right for your property.<br><br>To help you get started, continue listening or reading. We have completed the top questions to ask before investing in a CMS...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/7-crucial-questions-to-ask-when-choosing-a-content-management-system-291" rel="noopener">https://keystonehpd.com/7-crucial-questions-to-ask-when-choosing-a-content-management-system-291</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br>h<a href="https://youtu.be/7VnBbtyCsgE" rel="noopener">https://youtu.be/7VnBbtyCsgE</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 05 May 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9961e845/b6dcc746.mp3" length="28717380" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/TshTSlVQn7bdy-oEys6nRBQsVMBP_rjyvDBmnxXJY6g/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Mzgv/MTY5NzgxNTYzMi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>718</itunes:duration>
      <itunes:summary>How do you get found online and get more direct bookings? By using the right content management system.In this episode, I’ll tell you what to look for.What is a Content Management System (CMS)?A content management system (CMS) is a software package that allows the creation, organization, and editing of content for websites.A CMS can be as simple as a blog, or it can be a complex system with many modules. Some CMSs are open source and some are commercial.Being around since the early 1990s, they have proven to be a marketing plus for hospitality properties who have taken advantage and if implemented effectively, a CMS will be the pillar of your website's content marketing operations. All you have to do is upload your content, set a publish date, and you're all set. You'll have better search engine rankings and attract more visitors without the need for any technical expertise.Your CMS can have a significant impact on your hotel, resort, inn, bed and breakfast etc. and your web presence, which means it can be intimidating to determine which system is right for your property.To help you get started, continue listening or reading. We have completed the top questions to ask before investing in a CMS...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/7-crucial-questions-to-ask-when-choosing-a-content-management-system-291Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehhttps://youtu.be/7VnBbtyCsgEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>How do you get found online and get more direct bookings? By using the right content management system.In this episode, I’ll tell you what to look for.What is a Content Management System (CMS)?A content management system (CMS) is a software package that a</itunes:subtitle>
      <itunes:keywords>bedandbreakfastcontentmanageme,bestcontentmanagementsystem202,contentmanagementsystem,contentmanagementsystemdefinit,hotelcontentmanagementsystem,resortcontentmanagementsystem</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Tactics For a Successful Pricing Strategy &amp; Why Should You Care | Ep. #290</title>
      <itunes:episode>234</itunes:episode>
      <podcast:episode>234</podcast:episode>
      <itunes:title>Tactics For a Successful Pricing Strategy &amp; Why Should You Care | Ep. #290</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/tactics-for-a-successful-pricing-strategy-why-should-you-care-ep-290</link>
      <description>
        <![CDATA[The goal of a hospitality property pricing strategy is to maximize revenue while minimizing vacancy rates. <br><br>In this episode, I talk about why this is important.<br><br>The Basic Principles of Room Prices<br><br>We live in a world where travellers have to make decisions, and the decision of what hospitality property to stay at is no exception. With so many choices available, it can be difficult to stand out from the crowd and provide potential guests with the best value for their money.<br><br>There are many factors that go into pricing a hospitality property room. <br>The location, amenities and quality of service are all important factors.<br><br>However, one of the most important aspects is demand. Properties can charge more for rooms if they know they can sell them out quickly or if there is high demand during certain times of the year.<br><br><br>What is a hospitality property pricing strategy?<br><br>A pricing strategy is a set of rules that help properties decide how much to charge for rooms. It is a crucial part of the marketing strategy and can be used to attract customers or discourage them.<br>There are two main pricing strategies: <br><br><br>Cost-based pricing<br>Cost-based pricing strategies are the easiest to implement. Hoteliers/ innkeepers simply calculate the sum of all expenses involved in running their property, divide that cost by the number of rooms or units, and then markup each unit or room based on the profit they hope to make.<br><br>Demand-based pricing<br>Demand-based pricing, sometimes called customer-based pricing, is where the hotelier/innkeeper adjusts a room or unit price (often in real-time) according to customer demand and the perceived value.<br><br>Other factors that affect the pricing of a room include:<br>- The location and type of the property (luxury, budget, etc.)<br>- The time of year and day of the week<br>- The quality and reputation of the property<br><br>Continue watching or reading and I’ll share what else you need to consider when developing your pricing strategy...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/tactics-for-a-successful-pricing-strategy-why-should-you-care-290" rel="noopener">https://keystonehpd.com/tactics-for-a-successful-pricing-strategy-why-should-you-care-290</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/aeRztygMC8A" rel="noopener">https://youtu.be/aeRztygMC8A</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The goal of a hospitality property pricing strategy is to maximize revenue while minimizing vacancy rates. <br><br>In this episode, I talk about why this is important.<br><br>The Basic Principles of Room Prices<br><br>We live in a world where travellers have to make decisions, and the decision of what hospitality property to stay at is no exception. With so many choices available, it can be difficult to stand out from the crowd and provide potential guests with the best value for their money.<br><br>There are many factors that go into pricing a hospitality property room. <br>The location, amenities and quality of service are all important factors.<br><br>However, one of the most important aspects is demand. Properties can charge more for rooms if they know they can sell them out quickly or if there is high demand during certain times of the year.<br><br><br>What is a hospitality property pricing strategy?<br><br>A pricing strategy is a set of rules that help properties decide how much to charge for rooms. It is a crucial part of the marketing strategy and can be used to attract customers or discourage them.<br>There are two main pricing strategies: <br><br><br>Cost-based pricing<br>Cost-based pricing strategies are the easiest to implement. Hoteliers/ innkeepers simply calculate the sum of all expenses involved in running their property, divide that cost by the number of rooms or units, and then markup each unit or room based on the profit they hope to make.<br><br>Demand-based pricing<br>Demand-based pricing, sometimes called customer-based pricing, is where the hotelier/innkeeper adjusts a room or unit price (often in real-time) according to customer demand and the perceived value.<br><br>Other factors that affect the pricing of a room include:<br>- The location and type of the property (luxury, budget, etc.)<br>- The time of year and day of the week<br>- The quality and reputation of the property<br><br>Continue watching or reading and I’ll share what else you need to consider when developing your pricing strategy...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/tactics-for-a-successful-pricing-strategy-why-should-you-care-290" rel="noopener">https://keystonehpd.com/tactics-for-a-successful-pricing-strategy-why-should-you-care-290</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/aeRztygMC8A" rel="noopener">https://youtu.be/aeRztygMC8A</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 28 Apr 2022 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/dc6c7563/8be4cb31.mp3" length="23087466" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/NLaWYFavyeUVJ20H441JW2mKbOvttex806DP3hWUuw0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Mzcv/MTY5NzgxNTYzMi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>578</itunes:duration>
      <itunes:summary>The goal of a hospitality property pricing strategy is to maximize revenue while minimizing vacancy rates. In this episode, I talk about why this is important.The Basic Principles of Room PricesWe live in a world where travellers have to make decisions, and the decision of what hospitality property to stay at is no exception. With so many choices available, it can be difficult to stand out from the crowd and provide potential guests with the best value for their money.There are many factors that go into pricing a hospitality property room. The location, amenities and quality of service are all important factors.However, one of the most important aspects is demand. Properties can charge more for rooms if they know they can sell them out quickly or if there is high demand during certain times of the year.What is a hospitality property pricing strategy?A pricing strategy is a set of rules that help properties decide how much to charge for rooms. It is a crucial part of the marketing strategy and can be used to attract customers or discourage them.There are two main pricing strategies: Cost-based pricingCost-based pricing strategies are the easiest to implement. Hoteliers/ innkeepers simply calculate the sum of all expenses involved in running their property, divide that cost by the number of rooms or units, and then markup each unit or room based on the profit they hope to make.Demand-based pricingDemand-based pricing, sometimes called customer-based pricing, is where the hotelier/innkeeper adjusts a room or unit price (often in real-time) according to customer demand and the perceived value.Other factors that affect the pricing of a room include:- The location and type of the property (luxury, budget, etc.)- The time of year and day of the week- The quality and reputation of the propertyContinue watching or reading and I’ll share what else you need to consider when developing your pricing strategy...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/tactics-for-a-successful-pricing-strategy-why-should-you-care-290Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/aeRztygMC8AA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this...</itunes:summary>
      <itunes:subtitle>The goal of a hospitality property pricing strategy is to maximize revenue while minimizing vacancy rates. In this episode, I talk about why this is important.The Basic Principles of Room PricesWe live in a world where travellers have to make decisions, a</itunes:subtitle>
      <itunes:keywords>bestpricingstrategyforhotels,hotelprices,hotelpricingstrategy,hotelroombookingcost,pricestrategy,pricingmodels,revenuemanagement,tacticsforasuccessfulpricingst</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Shawn Tarter - Founder of the RealTime Reservation | Ep. #289</title>
      <itunes:episode>233</itunes:episode>
      <podcast:episode>233</podcast:episode>
      <itunes:title>Shawn Tarter - Founder of the RealTime Reservation | Ep. #289</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/shawn-tarter-founder-of-the-realtime-reservation-ep-289</link>
      <description>
        <![CDATA[Our interview this month is going to be with RealTime Reservation founder, Shawn Tarter.<br><br>RealTime Reservation is a centralized inventory management system that automatically promotes and sells experiences, activities, amenities, etc. from pre-arrival to check-out all in real-time in hospitality properties of all sizes.<br><br>Continue watching to find out more about RealTime Reservation…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/shawn-tarter-founder-of-the-realtime-reservation-289" rel="noopener">https://keystonehpd.com/shawn-tarter-founder-of-the-realtime-reservation-289</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/s3z-45efAEc" rel="noopener">https://youtu.be/s3z-45efAEc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Our interview this month is going to be with RealTime Reservation founder, Shawn Tarter.<br><br>RealTime Reservation is a centralized inventory management system that automatically promotes and sells experiences, activities, amenities, etc. from pre-arrival to check-out all in real-time in hospitality properties of all sizes.<br><br>Continue watching to find out more about RealTime Reservation…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/shawn-tarter-founder-of-the-realtime-reservation-289" rel="noopener">https://keystonehpd.com/shawn-tarter-founder-of-the-realtime-reservation-289</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/s3z-45efAEc" rel="noopener">https://youtu.be/s3z-45efAEc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 21 Apr 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7d37c5bb/b8b34bd6.mp3" length="56264008" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/tfk1gsYDJpg4YhmGoX-gpa8ZK-D2H3_kwE_7mP9aCTA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MzYv/MTY5NzgxNTYzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1407</itunes:duration>
      <itunes:summary>Our interview this month is going to be with RealTime Reservation founder, Shawn Tarter.RealTime Reservation is a centralized inventory management system that automatically promotes and sells experiences, activities, amenities, etc. from pre-arrival to check-out all in real-time in hospitality properties of all sizes.Continue watching to find out more about RealTime Reservation…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/shawn-tarter-founder-of-the-realtime-reservation-289Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/s3z-45efAEcA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Our interview this month is going to be with RealTime Reservation founder, Shawn Tarter.RealTime Reservation is a centralized inventory management system that automatically promotes and sells experiences, activities, amenities, etc. from pre-arrival to ch</itunes:subtitle>
      <itunes:keywords>realtimereservation,reservationsystems,shawntarter</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Make Your Property Eco-Friendly | Ep. #288</title>
      <itunes:episode>232</itunes:episode>
      <podcast:episode>232</podcast:episode>
      <itunes:title>How to Make Your Property Eco-Friendly | Ep. #288</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/49339834</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-make-your-property-eco-friendly-ep-288</link>
      <description>
        <![CDATA[Hospitality properties of the future have to be green. <br><br>Establishments across the world that have seen the light are reaping the benefits so I’ll show you how to make your property eco-friendly.<br><br>According to recent reports, 70% of global travellers say they would be more likely to book accommodation knowing it was eco-friendly, whether they were looking for a sustainable stay or not.<br><br>Investing in renewable &amp; eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your property's overall profit and patronage. <br><br>Renewable power, including wind and hydroelectric power, is set to rise by 40 percent over the next five years. <br><br>While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.<br><br>It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out. <br><br>Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!<br><br>There are three key areas of the environmental impact that properties should consider; energy, water, and waste.<br><br>Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings. <br><br>Waste - One study estimate identified that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 percent of waste in hotels can be diverted through reuse and recycling.<br><br>Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking &amp; cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry. <br><br>Several studies have indicated that economic benefits can be gained in hospitality properties through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits to choosing an environmentally sustainable strategy.<br><br>These include:<br>• Gaining competitive advantage by being a leader in the industry<br><br>• Customer loyalty<br><br>• Employee retention<br><br>• Awards and recognition<br><br>• Regulatory compliance<br><br>• Risk management<br><br>• Increased brand value<br><br>But the major benefit is because it’s the right thing to do!<br><br>Continue reading and I’ll share with you examples of renewable power being used by the travel industry, right after a word from our sponsor…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-make-your-property-eco-friendly-288" rel="noopener">https://keystonehpd.com/how-to-make-your-property-eco-friendly-288</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/u1DXI0qjjkw" rel="noopener">https://youtu.be/u1DXI0qjjkw</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hospitality properties of the future have to be green. <br><br>Establishments across the world that have seen the light are reaping the benefits so I’ll show you how to make your property eco-friendly.<br><br>According to recent reports, 70% of global travellers say they would be more likely to book accommodation knowing it was eco-friendly, whether they were looking for a sustainable stay or not.<br><br>Investing in renewable &amp; eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your property's overall profit and patronage. <br><br>Renewable power, including wind and hydroelectric power, is set to rise by 40 percent over the next five years. <br><br>While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.<br><br>It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out. <br><br>Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!<br><br>There are three key areas of the environmental impact that properties should consider; energy, water, and waste.<br><br>Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings. <br><br>Waste - One study estimate identified that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 percent of waste in hotels can be diverted through reuse and recycling.<br><br>Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking &amp; cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry. <br><br>Several studies have indicated that economic benefits can be gained in hospitality properties through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits to choosing an environmentally sustainable strategy.<br><br>These include:<br>• Gaining competitive advantage by being a leader in the industry<br><br>• Customer loyalty<br><br>• Employee retention<br><br>• Awards and recognition<br><br>• Regulatory compliance<br><br>• Risk management<br><br>• Increased brand value<br><br>But the major benefit is because it’s the right thing to do!<br><br>Continue reading and I’ll share with you examples of renewable power being used by the travel industry, right after a word from our sponsor…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-make-your-property-eco-friendly-288" rel="noopener">https://keystonehpd.com/how-to-make-your-property-eco-friendly-288</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/u1DXI0qjjkw" rel="noopener">https://youtu.be/u1DXI0qjjkw</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 14 Apr 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/927c19c5/d92e6b1f.mp3" length="37957384" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
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      <itunes:duration>949</itunes:duration>
      <itunes:summary>Hospitality properties of the future have to be green. Establishments across the world that have seen the light are reaping the benefits so I’ll show you how to make your property eco-friendly.According to recent reports, 70% of global travellers say they would be more likely to book accommodation knowing it was eco-friendly, whether they were looking for a sustainable stay or not.Investing in renewable &amp;amp; eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your property's overall profit and patronage. Renewable power, including wind and hydroelectric power, is set to rise by 40 percent over the next five years. While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out. Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!There are three key areas of the environmental impact that properties should consider; energy, water, and waste.Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings. Waste - One study estimate identified that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 percent of waste in hotels can be diverted through reuse and recycling.Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking &amp;amp; cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry. Several studies have indicated that economic benefits can be gained in hospitality properties through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits to choosing an environmentally sustainable strategy.These include:• Gaining competitive advantage by being a leader in the industry• Customer loyalty• Employee retention• Awards and recognition• Regulatory compliance• Risk management• Increased brand valueBut the major benefit is because it’s the right thing to do!Continue reading and I’ll share with you examples of renewable power being used by the travel industry, right after a word from our sponsor…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-make-your-property-eco-friendly-288Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: </itunes:summary>
      <itunes:subtitle>Hospitality properties of the future have to be green. Establishments across the world that have seen the light are reaping the benefits so I’ll show you how to make your property eco-friendly.According to recent reports, 70% of global travellers say they</itunes:subtitle>
      <itunes:keywords>howtomakemybedandbreakfasteco-,howtomakemyhoteleco-friendly,howtomakemypropertyeco-friendl,howtomakemyresorteco-friendly,howtomakeyourpropertyeco-frien</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>7 Ways to Improve Operations | Ep. #287</title>
      <itunes:episode>231</itunes:episode>
      <podcast:episode>231</podcast:episode>
      <itunes:title>7 Ways to Improve Operations | Ep. #287</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[If you have not done so yet, it is imperative that you are finding ways to improve your hospitality property’s operational performance.<br><br>Here are 7 ways to improve operations.<br><br>There is always room for improvement in various aspects of a business, whether it is making the right decisions, optimizing work processes, providing higher quality service, or aligning departments and objectives.<br><br>The key to providing exceptional customer service, and creating a successful hospitality property business, start with operations at the base. Especially now, as we are hopefully heading to post COVID-19, losing focus or neglecting operations is likely to cause major performance issues. <br><br>How does this work, in times when travel is not fully recovered, and staffing levels are not back at what they used to be? Regrettably, this is not the time to sit back and wait for better times - now is the time to take action and make your property stand out. <br><br>1. Prioritization<br><br>It is easy to get overwhelmed by the number of tasks and opportunities that are always at hand. For this reason, you need to set priorities. <br><br>Without establishing the right set of priorities you run the risk of overlooking more important responsibilities that can directly compromise the service quality of your property’s operations.<br><br>When looking at your to-do list, the first thing you should do is decide:<br><br>“What brings the most value to my guests?”<br><br>Then you can start establishing which processes and initiatives constitute building a great guest experience. This can be done on a case-per-case basis that is adaptable to your accommodate.<br><br>Continue watching or reading and I’ll share 6 more ways to improve operations…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286" rel="noopener">https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/sPQCR4t52Bk" rel="noopener">https://youtu.be/sPQCR4t52Bk</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you have not done so yet, it is imperative that you are finding ways to improve your hospitality property’s operational performance.<br><br>Here are 7 ways to improve operations.<br><br>There is always room for improvement in various aspects of a business, whether it is making the right decisions, optimizing work processes, providing higher quality service, or aligning departments and objectives.<br><br>The key to providing exceptional customer service, and creating a successful hospitality property business, start with operations at the base. Especially now, as we are hopefully heading to post COVID-19, losing focus or neglecting operations is likely to cause major performance issues. <br><br>How does this work, in times when travel is not fully recovered, and staffing levels are not back at what they used to be? Regrettably, this is not the time to sit back and wait for better times - now is the time to take action and make your property stand out. <br><br>1. Prioritization<br><br>It is easy to get overwhelmed by the number of tasks and opportunities that are always at hand. For this reason, you need to set priorities. <br><br>Without establishing the right set of priorities you run the risk of overlooking more important responsibilities that can directly compromise the service quality of your property’s operations.<br><br>When looking at your to-do list, the first thing you should do is decide:<br><br>“What brings the most value to my guests?”<br><br>Then you can start establishing which processes and initiatives constitute building a great guest experience. This can be done on a case-per-case basis that is adaptable to your accommodate.<br><br>Continue watching or reading and I’ll share 6 more ways to improve operations…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286" rel="noopener">https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/sPQCR4t52Bk" rel="noopener">https://youtu.be/sPQCR4t52Bk</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 07 Apr 2022 18:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ee5a2c38/5ccff052.mp3" length="28367300" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/_aoD8GmrjIG3Kum_NVDX77q_4dz5ankPAbJEGGT6q6Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MzQv/MTY5NzgxNTYzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>710</itunes:duration>
      <itunes:summary>If you have not done so yet, it is imperative that you are finding ways to improve your hospitality property’s operational performance.Here are 7 ways to improve operations.There is always room for improvement in various aspects of a business, whether it is making the right decisions, optimizing work processes, providing higher quality service, or aligning departments and objectives.The key to providing exceptional customer service, and creating a successful hospitality property business, start with operations at the base. Especially now, as we are hopefully heading to post COVID-19, losing focus or neglecting operations is likely to cause major performance issues. How does this work, in times when travel is not fully recovered, and staffing levels are not back at what they used to be? Regrettably, this is not the time to sit back and wait for better times - now is the time to take action and make your property stand out. 1. PrioritizationIt is easy to get overwhelmed by the number of tasks and opportunities that are always at hand. For this reason, you need to set priorities. Without establishing the right set of priorities you run the risk of overlooking more important responsibilities that can directly compromise the service quality of your property’s operations.When looking at your to-do list, the first thing you should do is decide:“What brings the most value to my guests?”Then you can start establishing which processes and initiatives constitute building a great guest experience. This can be done on a case-per-case basis that is adaptable to your accommodate.Continue watching or reading and I’ll share 6 more ways to improve operations…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/sPQCR4t52BkA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>If you have not done so yet, it is imperative that you are finding ways to improve your hospitality property’s operational performance.Here are 7 ways to improve operations.There is always room for improvement in various aspects of a business, whether it </itunes:subtitle>
      <itunes:keywords>7waystoimproveoperations,waystoimprovebedandbreakfastop,waystoimprovehoteloperations,waystoimproveoperations,waystoimproveresortoperations</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Use Digital Technology &amp; Stand Out | Ep #286</title>
      <itunes:episode>230</itunes:episode>
      <podcast:episode>230</podcast:episode>
      <itunes:title>How to Use Digital Technology &amp; Stand Out | Ep #286</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-use-digital-technology-stand-out-ep-286</link>
      <description>
        <![CDATA[By ignoring new technologies, hotels, resorts, inns, bed and breakfasts etc. risk being left behind at a time when standards are increasing dramatically.<br><br>A major example of technology becoming standardized in hospitality properties is free Wi-Fi. Just a few years ago, Wi-Fi at properties was considered a unique selling point, but today it’s considered a basic requirement for guests. Booking rooms online, once an innovation, is now normal, and being impressed by large TVs and pay-per-view films are long over with the introduction of Netflix and other multimedia platforms. <br><br>Nonetheless, digitalization doesn’t only compel hospitality properties to keep up, it also offers the opportunity for properties to exceed guests’ expectations. <br><br>Hoteliers and innkeepers can impress their guests with a whole new era of modernism instead of offering the basic bed in a room.<br><br>Today, travellers expect state-of-the-art technology at hospitality properties that is as good as or better than they are used to at home.<br><br>What guests experience at home includes much more than just Wi-Fi. <br>They are used to seamlessly switching between tablets, laptops, and smartphones, listening to music on internet-based platforms or streaming movies or their favourite show on their Ultra HD Smart TV. And as far as communication goes, today, we communicate via Facetime, Skype, Facebook Messenger, or WhatsApp.<br><br>Continue reading or listening and I’ll talk about how to use digital technology…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286" rel="noopener">https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/9liLIBkSrqE" rel="noopener">https://youtu.be/9liLIBkSrqE</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[By ignoring new technologies, hotels, resorts, inns, bed and breakfasts etc. risk being left behind at a time when standards are increasing dramatically.<br><br>A major example of technology becoming standardized in hospitality properties is free Wi-Fi. Just a few years ago, Wi-Fi at properties was considered a unique selling point, but today it’s considered a basic requirement for guests. Booking rooms online, once an innovation, is now normal, and being impressed by large TVs and pay-per-view films are long over with the introduction of Netflix and other multimedia platforms. <br><br>Nonetheless, digitalization doesn’t only compel hospitality properties to keep up, it also offers the opportunity for properties to exceed guests’ expectations. <br><br>Hoteliers and innkeepers can impress their guests with a whole new era of modernism instead of offering the basic bed in a room.<br><br>Today, travellers expect state-of-the-art technology at hospitality properties that is as good as or better than they are used to at home.<br><br>What guests experience at home includes much more than just Wi-Fi. <br>They are used to seamlessly switching between tablets, laptops, and smartphones, listening to music on internet-based platforms or streaming movies or their favourite show on their Ultra HD Smart TV. And as far as communication goes, today, we communicate via Facetime, Skype, Facebook Messenger, or WhatsApp.<br><br>Continue reading or listening and I’ll talk about how to use digital technology…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286" rel="noopener">https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/9liLIBkSrqE" rel="noopener">https://youtu.be/9liLIBkSrqE</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 31 Mar 2022 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/da82da8a/97de0c76.mp3" length="25588928" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/OtKMKxNTu9YC_vrLlCGkgtbQ3eMMHjnsyz6VEd8uX8s/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MzMv/MTY5NzgxNTYxOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>640</itunes:duration>
      <itunes:summary>By ignoring new technologies, hotels, resorts, inns, bed and breakfasts etc. risk being left behind at a time when standards are increasing dramatically.A major example of technology becoming standardized in hospitality properties is free Wi-Fi. Just a few years ago, Wi-Fi at properties was considered a unique selling point, but today it’s considered a basic requirement for guests. Booking rooms online, once an innovation, is now normal, and being impressed by large TVs and pay-per-view films are long over with the introduction of Netflix and other multimedia platforms. Nonetheless, digitalization doesn’t only compel hospitality properties to keep up, it also offers the opportunity for properties to exceed guests’ expectations. Hoteliers and innkeepers can impress their guests with a whole new era of modernism instead of offering the basic bed in a room.Today, travellers expect state-of-the-art technology at hospitality properties that is as good as or better than they are used to at home.What guests experience at home includes much more than just Wi-Fi. They are used to seamlessly switching between tablets, laptops, and smartphones, listening to music on internet-based platforms or streaming movies or their favourite show on their Ultra HD Smart TV. And as far as communication goes, today, we communicate via Facetime, Skype, Facebook Messenger, or WhatsApp.Continue reading or listening and I’ll talk about how to use digital technology…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-use-digital-technology-and-stand-out-286Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/9liLIBkSrqEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>By ignoring new technologies, hotels, resorts, inns, bed and breakfasts etc. risk being left behind at a time when standards are increasing dramatically.A major example of technology becoming standardized in hospitality properties is free Wi-Fi. Just a fe</itunes:subtitle>
      <itunes:keywords>howcanabusinessusedigitaltechn,howtousedigitaltechnology,howtousedigitaltechnologyinabe,howtousedigitaltechnologyinaho,howtousedigitaltechnologyinare</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>7 Ways to Attract Local Guests | Ep. #285</title>
      <itunes:episode>229</itunes:episode>
      <podcast:episode>229</podcast:episode>
      <itunes:title>7 Ways to Attract Local Guests | Ep. #285</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/49146635</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/7-ways-to-attract-local-guests-ep-285</link>
      <description>
        <![CDATA[Pre-COVID-19, travel commonly meant visitors coming from far-away places. 2020 changed all that.<br><br>Today, your focus should be on how to attract local guests.<br><br>COVID-19 has meant that we either don’t travel or if we do, it’s local. International travel is a thing of the past with no signs of things changing soon.<br><br>In the past many property owners and managers did not concentrate on their own backyards and now are paying a pretty serious price for that. The pandemic has made the hospitality property world much smaller<br><br>This means that hoteliers and innkeepers need to consider changing their marketing strategy to attract local guests.  But how to get this in-demand – sometimes even elusive audience – through the door?<br><br>Let’s look at a few strategies to attract local guests.<br><br>1.     Focus on the off-season<br><br>If you’re eager to draw locals to your property you shouldn’t ignore the off-season months and this can be done without spending a ton of effort. <br><br>Remember: it’s the offseason for your community, too and chances are locals are itching for a little change of scenery… even if it’s just down the block. <br><br>It will help them unwind at a place not so far from home. Selling last-minute deals including vouchers and staycation coupons is a good idea. It’s an effective way to play with the psychology of your guests wherein they get a chance to feel lucky. <br><br>Continue reading and I’ll share 6 more ways to attract local guests, right after a word from our sponsor…<br><br><br>Continue listening or reading and I’ll share 18 qualities of a top hotel manager...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/7-ways-to-attract-local-guests-285" rel="noopener">https://keystonehpd.com/7-ways-to-attract-local-guests-285</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/RxeIOMrI5mw" rel="noopener">https://youtu.be/RxeIOMrI5mw</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Pre-COVID-19, travel commonly meant visitors coming from far-away places. 2020 changed all that.<br><br>Today, your focus should be on how to attract local guests.<br><br>COVID-19 has meant that we either don’t travel or if we do, it’s local. International travel is a thing of the past with no signs of things changing soon.<br><br>In the past many property owners and managers did not concentrate on their own backyards and now are paying a pretty serious price for that. The pandemic has made the hospitality property world much smaller<br><br>This means that hoteliers and innkeepers need to consider changing their marketing strategy to attract local guests.  But how to get this in-demand – sometimes even elusive audience – through the door?<br><br>Let’s look at a few strategies to attract local guests.<br><br>1.     Focus on the off-season<br><br>If you’re eager to draw locals to your property you shouldn’t ignore the off-season months and this can be done without spending a ton of effort. <br><br>Remember: it’s the offseason for your community, too and chances are locals are itching for a little change of scenery… even if it’s just down the block. <br><br>It will help them unwind at a place not so far from home. Selling last-minute deals including vouchers and staycation coupons is a good idea. It’s an effective way to play with the psychology of your guests wherein they get a chance to feel lucky. <br><br>Continue reading and I’ll share 6 more ways to attract local guests, right after a word from our sponsor…<br><br><br>Continue listening or reading and I’ll share 18 qualities of a top hotel manager...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/7-ways-to-attract-local-guests-285" rel="noopener">https://keystonehpd.com/7-ways-to-attract-local-guests-285</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://www.keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://www.keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/RxeIOMrI5mw" rel="noopener">https://youtu.be/RxeIOMrI5mw</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 24 Mar 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9bc71124/1907639e.mp3" length="26063303" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/dkynz9R4Aj8XleI3KHa_sXDwyyzt250BYpqCGVXPKPQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MzIv/MTY5NzgxNTYxOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>652</itunes:duration>
      <itunes:summary>Pre-COVID-19, travel commonly meant visitors coming from far-away places. 2020 changed all that.Today, your focus should be on how to attract local guests.COVID-19 has meant that we either don’t travel or if we do, it’s local. International travel is a thing of the past with no signs of things changing soon.In the past many property owners and managers did not concentrate on their own backyards and now are paying a pretty serious price for that. The pandemic has made the hospitality property world much smallerThis means that hoteliers and innkeepers need to consider changing their marketing strategy to attract local guests.  But how to get this in-demand – sometimes even elusive audience – through the door?Let’s look at a few strategies to attract local guests.1.     Focus on the off-seasonIf you’re eager to draw locals to your property you shouldn’t ignore the off-season months and this can be done without spending a ton of effort. Remember: it’s the offseason for your community, too and chances are locals are itching for a little change of scenery… even if it’s just down the block. It will help them unwind at a place not so far from home. Selling last-minute deals including vouchers and staycation coupons is a good idea. It’s an effective way to play with the psychology of your guests wherein they get a chance to feel lucky. Continue reading and I’ll share 6 more ways to attract local guests, right after a word from our sponsor…Continue listening or reading and I’ll share 18 qualities of a top hotel manager...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/7-ways-to-attract-local-guests-285Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://www.keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/RxeIOMrI5mwA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Pre-COVID-19, travel commonly meant visitors coming from far-away places. 2020 changed all that.Today, your focus should be on how to attract local guests.COVID-19 has meant that we either don’t travel or if we do, it’s local. International travel is a th</itunes:subtitle>
      <itunes:keywords>attractlocalguests,attractlocalgueststomyaddresst,attractlocalgueststomyareanear,attractlocalgueststomybedandbr,attractlocalgueststomyhotel,attractlocalgueststomyresort</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>18 Qualities of a Top Hotel Manager | Ep. #284</title>
      <itunes:episode>228</itunes:episode>
      <podcast:episode>228</podcast:episode>
      <itunes:title>18 Qualities of a Top Hotel Manager | Ep. #284</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/18-qualities-of-a-top-hotel-manager-ep-284</link>
      <description>
        <![CDATA[A successful manager requires a perfect mixture of skilful hospitality &amp; tight organizational skills, never settling for less than A +. <br>I’m going to share 18 qualities of a top hotel manager.<br><br>In any hospitality property, first impressions are everything. <br><br>The way your staff greets and attends to guests can make or break the image of your property. And that goes for a small B &amp; B or inn to a thousand room hotel.<br><br>The secret of any successful hospitality property lies in its manager, pulling all the strings not only in the front of the house but also behind the scenes. And just to be clear, if you are a one-person operation – you are the manager.<br>If your personality is a perfect mixture of skilful hospitality and tight organizational skills, then being the manager at a hospitality property might be an invigorating and fulfilling career. <br><br>While some qualities of a successful manager may seem natural, such as composure, patience, being a "people person," and leadership, most hoteliers/innkeepers will tell you that a lot of blood, sweat and tears are involved in being in that position.  <br><br>The role of a manager is an incredibly varied one with no two days ever the same. While this does make the role a hugely inspiring and motivating one, it also means that success requires a very broad set of skills.<br><br>Continue listening or reading and I’ll share 18 qualities of a top hotel manager...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/18-qualities-of-a-top-hotel-manager-284" rel="noopener">https://keystonehpd.com/18-qualities-of-a-top-hotel-manager-284</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/7zXh3mpeEh4" rel="noopener">https://youtu.be/7zXh3mpeEh4</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A successful manager requires a perfect mixture of skilful hospitality &amp; tight organizational skills, never settling for less than A +. <br>I’m going to share 18 qualities of a top hotel manager.<br><br>In any hospitality property, first impressions are everything. <br><br>The way your staff greets and attends to guests can make or break the image of your property. And that goes for a small B &amp; B or inn to a thousand room hotel.<br><br>The secret of any successful hospitality property lies in its manager, pulling all the strings not only in the front of the house but also behind the scenes. And just to be clear, if you are a one-person operation – you are the manager.<br>If your personality is a perfect mixture of skilful hospitality and tight organizational skills, then being the manager at a hospitality property might be an invigorating and fulfilling career. <br><br>While some qualities of a successful manager may seem natural, such as composure, patience, being a "people person," and leadership, most hoteliers/innkeepers will tell you that a lot of blood, sweat and tears are involved in being in that position.  <br><br>The role of a manager is an incredibly varied one with no two days ever the same. While this does make the role a hugely inspiring and motivating one, it also means that success requires a very broad set of skills.<br><br>Continue listening or reading and I’ll share 18 qualities of a top hotel manager...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/18-qualities-of-a-top-hotel-manager-284" rel="noopener">https://keystonehpd.com/18-qualities-of-a-top-hotel-manager-284</a><br><br>Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? <br><a href="https://keystonehpd.com/how-to-improve-your-hospitality-properties-success" rel="noopener">https://keystonehpd.com/how-to-improve-your-hospitality-properties-success</a><br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/7zXh3mpeEh4" rel="noopener">https://youtu.be/7zXh3mpeEh4</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 17 Mar 2022 18:00:03 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/3e343bf4/1875f56b.mp3" length="45986377" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/0SkeiofBBJMCZPr8zzwuno02QgN-ss_5uRcoIB8dajA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MzEv/MTY5NzgxNTYxNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1150</itunes:duration>
      <itunes:summary>A successful manager requires a perfect mixture of skilful hospitality &amp;amp; tight organizational skills, never settling for less than A +. I’m going to share 18 qualities of a top hotel manager.In any hospitality property, first impressions are everything. The way your staff greets and attends to guests can make or break the image of your property. And that goes for a small B &amp;amp; B or inn to a thousand room hotel.The secret of any successful hospitality property lies in its manager, pulling all the strings not only in the front of the house but also behind the scenes. And just to be clear, if you are a one-person operation – you are the manager.If your personality is a perfect mixture of skilful hospitality and tight organizational skills, then being the manager at a hospitality property might be an invigorating and fulfilling career. While some qualities of a successful manager may seem natural, such as composure, patience, being a "people person," and leadership, most hoteliers/innkeepers will tell you that a lot of blood, sweat and tears are involved in being in that position.  The role of a manager is an incredibly varied one with no two days ever the same. While this does make the role a hugely inspiring and motivating one, it also means that success requires a very broad set of skills.Continue listening or reading and I’ll share 18 qualities of a top hotel manager...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/18-qualities-of-a-top-hotel-manager-284Get your copy of the “How to Improve Your Hospitality Properties Success” ebook? https://keystonehpd.com/how-to-improve-your-hospitality-properties-successGet Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/7zXh3mpeEh4A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>A successful manager requires a perfect mixture of skilful hospitality &amp;amp; tight organizational skills, never settling for less than A +. I’m going to share 18 qualities of a top hotel manager.In any hospitality property, first impressions are everythin</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>10 Productivity Traits That Waste Time | Ep. #283</title>
      <itunes:episode>227</itunes:episode>
      <podcast:episode>227</podcast:episode>
      <itunes:title>10 Productivity Traits That Waste Time | Ep. #283</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/10-productivity-traits-that-waste-time-ep-283</link>
      <description>
        <![CDATA[Operating a hospitality property is a never-ending journey that requires your constant and continuous attention. <br>I am going to highlight 10 productivity traits that waste time and ways to correct them.<br><br>Just like guest services and your colleagues, your productivity will never be perfect, but you can always benefit from taking a breath and determining what is working, what is not and how to improve moving forward.<br><br>#10 – Being a perfectionist<br>Perfection is a great thing if you want to cut diamonds, perform open-heart surgery or defuse a bomb. Not so much in your hospitality property. <br>Being a perfectionist can drive all your employees crazy and be a waste of time. Shooting for very good is the sweet spot you want to strive for because it is efficient and quite suitable for almost everyone.<br><br>#9 – Not having a routine<br>Everyone can benefit from a routine to be more productive. In your property, the key is making sure you have an up-to-date operations manual and you are leading the way by modelling the proper procedures. A goal would be to work on one job at a time and to do it right. Multitasking rarely works.<br><br>Continue watching or reading and I’ll share 8 more productivity traits that waste time...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/10-productivity-traits-that-waste-time-283" rel="noopener">https://keystonehpd.com/10-productivity-traits-that-waste-time-283</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/hlkhO7rD8oU" rel="noopener">https://youtu.be/hlkhO7rD8oU</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Operating a hospitality property is a never-ending journey that requires your constant and continuous attention. <br>I am going to highlight 10 productivity traits that waste time and ways to correct them.<br><br>Just like guest services and your colleagues, your productivity will never be perfect, but you can always benefit from taking a breath and determining what is working, what is not and how to improve moving forward.<br><br>#10 – Being a perfectionist<br>Perfection is a great thing if you want to cut diamonds, perform open-heart surgery or defuse a bomb. Not so much in your hospitality property. <br>Being a perfectionist can drive all your employees crazy and be a waste of time. Shooting for very good is the sweet spot you want to strive for because it is efficient and quite suitable for almost everyone.<br><br>#9 – Not having a routine<br>Everyone can benefit from a routine to be more productive. In your property, the key is making sure you have an up-to-date operations manual and you are leading the way by modelling the proper procedures. A goal would be to work on one job at a time and to do it right. Multitasking rarely works.<br><br>Continue watching or reading and I’ll share 8 more productivity traits that waste time...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/10-productivity-traits-that-waste-time-283" rel="noopener">https://keystonehpd.com/10-productivity-traits-that-waste-time-283</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/hlkhO7rD8oU" rel="noopener">https://youtu.be/hlkhO7rD8oU</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 10 Mar 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/69d7804f/3f6da66e.mp3" length="28067424" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/lkIcdQJnxaTwVjpLNiFXcpoQ0ZcLMpN_BlRz1qezduo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MzAv/MTY5NzgxNTYxNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>702</itunes:duration>
      <itunes:summary>Operating a hospitality property is a never-ending journey that requires your constant and continuous attention. I am going to highlight 10 productivity traits that waste time and ways to correct them.Just like guest services and your colleagues, your productivity will never be perfect, but you can always benefit from taking a breath and determining what is working, what is not and how to improve moving forward.#10 – Being a perfectionistPerfection is a great thing if you want to cut diamonds, perform open-heart surgery or defuse a bomb. Not so much in your hospitality property. Being a perfectionist can drive all your employees crazy and be a waste of time. Shooting for very good is the sweet spot you want to strive for because it is efficient and quite suitable for almost everyone.#9 – Not having a routineEveryone can benefit from a routine to be more productive. In your property, the key is making sure you have an up-to-date operations manual and you are leading the way by modelling the proper procedures. A goal would be to work on one job at a time and to do it right. Multitasking rarely works.Continue watching or reading and I’ll share 8 more productivity traits that waste time...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/10-productivity-traits-that-waste-time-283Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/hlkhO7rD8oUA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Operating a hospitality property is a never-ending journey that requires your constant and continuous attention. I am going to highlight 10 productivity traits that waste time and ways to correct them.Just like guest services and your colleagues, your pro</itunes:subtitle>
      <itunes:keywords>howtoimproveproductivityatabed,howtoimproveproductivityinahot,howtoimproveproductivityinares,productivitytraitsthatwastetim,whattraitsenhanceaworkerproduc</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>7 Verified Techniques to Boost Security at Your Hospitality Property | Ep. #282</title>
      <itunes:episode>226</itunes:episode>
      <podcast:episode>226</podcast:episode>
      <itunes:title>7 Verified Techniques to Boost Security at Your Hospitality Property | Ep. #282</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/48922889</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/7-verified-techniques-to-boost-security-at-your-hospitality-property-ep-282</link>
      <description>
        <![CDATA[As a hotel-resort-bed &amp; breakfast etc. owner/manager, your goals are to operate at a profit and keep your guests and employees happy and safe.<br><br>To achieve the last goal, it is imperative to boost security at your hospitality property.<br><br>Trying to make sure your guests have an enjoyable and worry-free stay at your property comes with its own share of challenges. From making sure it’s safe from viruses to hiring great employees to help operate it, to verifying that the breakfast buffet will be ready on time, you regularly have your work cut out for you. <br>One issue that often arises for many hotel-resort-bed and breakfast etc. owners and managers is the question of security. It’s a common misconception that only lower-star properties labour with these types of issues, but this could not be further from the truth. <br><br>Even higher-end properties can encounter problems like petty theft, unpleasant parties lurking outdoors, and rowdy guests getting into trouble. <br><br>If you want to improve the safety and security of your property without alarming your guests or invest in methods that don’t work, then these seven measures can help you gain the peace of mind you deserve.<br><br>Compassion Matters<br>One of the most effective ways to help bolster the security at your hospitality property is by spreading a little bit of human compassion. <br><br>This works in two ways. <br><br>For starters, one of the biggest security issues many property owners and managers face is employee theft. It’s very easy for an unhappy employee to pocket things that aren’t theirs, or to lie on their reported hours during a work shift. By treating your staff with compassion, you can help reduce the chance that they’ll steal from you and your property.<br><br>And your guests. It’s no secret that providing an exceptional experience is the cornerstone to making sure they want to return. However, this very same customer service also allows your staff to keep tabs on your guests as they come and go. This sends a subtle message that “we’re aware of you and your activities,” and gives your employees the ability to identify any odd behaviours.<br><br>Continue watching or reading and I’ll share 6 more verified techniques to boost security at your hospitality property…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/7-verified-techniques-to-boost-security-at-your-hospitality-propert-282" rel="noopener">https://keystonehpd.com/7-verified-techniques-to-boost-security-at-your-hospitality-propert-282</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/-YpyiqWg3DI" rel="noopener">https://youtu.be/-YpyiqWg3DI</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[As a hotel-resort-bed &amp; breakfast etc. owner/manager, your goals are to operate at a profit and keep your guests and employees happy and safe.<br><br>To achieve the last goal, it is imperative to boost security at your hospitality property.<br><br>Trying to make sure your guests have an enjoyable and worry-free stay at your property comes with its own share of challenges. From making sure it’s safe from viruses to hiring great employees to help operate it, to verifying that the breakfast buffet will be ready on time, you regularly have your work cut out for you. <br>One issue that often arises for many hotel-resort-bed and breakfast etc. owners and managers is the question of security. It’s a common misconception that only lower-star properties labour with these types of issues, but this could not be further from the truth. <br><br>Even higher-end properties can encounter problems like petty theft, unpleasant parties lurking outdoors, and rowdy guests getting into trouble. <br><br>If you want to improve the safety and security of your property without alarming your guests or invest in methods that don’t work, then these seven measures can help you gain the peace of mind you deserve.<br><br>Compassion Matters<br>One of the most effective ways to help bolster the security at your hospitality property is by spreading a little bit of human compassion. <br><br>This works in two ways. <br><br>For starters, one of the biggest security issues many property owners and managers face is employee theft. It’s very easy for an unhappy employee to pocket things that aren’t theirs, or to lie on their reported hours during a work shift. By treating your staff with compassion, you can help reduce the chance that they’ll steal from you and your property.<br><br>And your guests. It’s no secret that providing an exceptional experience is the cornerstone to making sure they want to return. However, this very same customer service also allows your staff to keep tabs on your guests as they come and go. This sends a subtle message that “we’re aware of you and your activities,” and gives your employees the ability to identify any odd behaviours.<br><br>Continue watching or reading and I’ll share 6 more verified techniques to boost security at your hospitality property…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/7-verified-techniques-to-boost-security-at-your-hospitality-propert-282" rel="noopener">https://keystonehpd.com/7-verified-techniques-to-boost-security-at-your-hospitality-propert-282</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/-YpyiqWg3DI" rel="noopener">https://youtu.be/-YpyiqWg3DI</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 03 Mar 2022 18:00:03 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8ca075c5/4f01aed7.mp3" length="27925348" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/fXPybMKQfsmH-ZG7c98JpF_b2I_saRIwvcnB5EoQ3c0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Mjkv/MTY5NzgxNTYxNy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>699</itunes:duration>
      <itunes:summary>As a hotel-resort-bed &amp;amp; breakfast etc. owner/manager, your goals are to operate at a profit and keep your guests and employees happy and safe.To achieve the last goal, it is imperative to boost security at your hospitality property.Trying to make sure your guests have an enjoyable and worry-free stay at your property comes with its own share of challenges. From making sure it’s safe from viruses to hiring great employees to help operate it, to verifying that the breakfast buffet will be ready on time, you regularly have your work cut out for you. One issue that often arises for many hotel-resort-bed and breakfast etc. owners and managers is the question of security. It’s a common misconception that only lower-star properties labour with these types of issues, but this could not be further from the truth. Even higher-end properties can encounter problems like petty theft, unpleasant parties lurking outdoors, and rowdy guests getting into trouble. If you want to improve the safety and security of your property without alarming your guests or invest in methods that don’t work, then these seven measures can help you gain the peace of mind you deserve.Compassion MattersOne of the most effective ways to help bolster the security at your hospitality property is by spreading a little bit of human compassion. This works in two ways. For starters, one of the biggest security issues many property owners and managers face is employee theft. It’s very easy for an unhappy employee to pocket things that aren’t theirs, or to lie on their reported hours during a work shift. By treating your staff with compassion, you can help reduce the chance that they’ll steal from you and your property.And your guests. It’s no secret that providing an exceptional experience is the cornerstone to making sure they want to return. However, this very same customer service also allows your staff to keep tabs on your guests as they come and go. This sends a subtle message that “we’re aware of you and your activities,” and gives your employees the ability to identify any odd behaviours.Continue watching or reading and I’ll share 6 more verified techniques to boost security at your hospitality property…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/7-verified-techniques-to-boost-security-at-your-hospitality-propert-282Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/-YpyiqWg3DIA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this...</itunes:summary>
      <itunes:subtitle>As a hotel-resort-bed &amp;amp; breakfast etc. owner/manager, your goals are to operate at a profit and keep your guests and employees happy and safe.To achieve the last goal, it is imperative to boost security at your hospitality property.Trying to make sure</itunes:subtitle>
      <itunes:keywords>boostsecurityatyourbedandbreak,boostsecurityatyourbedbreakfas,boostsecurityatyourhospitality,boostsecurityatyourhotel,boostsecurityatyourresort</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Jim Snediker - CEO of Stock Mfg - Hotel Restaurant Uniforms | Ep. #281</title>
      <itunes:episode>225</itunes:episode>
      <podcast:episode>225</podcast:episode>
      <itunes:title>Jim Snediker - CEO of Stock Mfg - Hotel Restaurant Uniforms | Ep. #281</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/48832639</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/jim-snediker-ceo-of-stock-mfg-hotel-restaurant-uniforms-ep-281</link>
      <description>
        <![CDATA[Uniforms Are an Important Aspect of Branding<br>We will be talking uniforms with Jim Snediker of Stock Mfg.<br><br>Our interview this month is going to be with Jim Snediker, co-founder and CEO of Stock Mfg, a company that creates custom uniform programs for some of the greatest establishments, restaurants and hotels in the world.<br><br>Continue watching or reading and I’ll share 17 more amenity ideas…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/jim-snediker-ceo-of-stock-mfg-hotel-restaurant-uniforms-281" rel="noopener">https://keystonehpd.com/jim-snediker-ceo-of-stock-mfg-hotel-restaurant-uniforms-281</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/g-xjjogGTaE" rel="noopener">https://youtu.be/g-xjjogGTaE</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Uniforms Are an Important Aspect of Branding<br>We will be talking uniforms with Jim Snediker of Stock Mfg.<br><br>Our interview this month is going to be with Jim Snediker, co-founder and CEO of Stock Mfg, a company that creates custom uniform programs for some of the greatest establishments, restaurants and hotels in the world.<br><br>Continue watching or reading and I’ll share 17 more amenity ideas…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/jim-snediker-ceo-of-stock-mfg-hotel-restaurant-uniforms-281" rel="noopener">https://keystonehpd.com/jim-snediker-ceo-of-stock-mfg-hotel-restaurant-uniforms-281</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/g-xjjogGTaE" rel="noopener">https://youtu.be/g-xjjogGTaE</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 24 Feb 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ba8cd6e9/07770dce.mp3" length="87596327" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/7xi8jzcc6-zI6PtygfhsEb4u2kHTnM7imPybLfBOF8E/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Mjgv/MTY5NzgxNTYxNS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>2190</itunes:duration>
      <itunes:summary>Uniforms Are an Important Aspect of BrandingWe will be talking uniforms with Jim Snediker of Stock Mfg.Our interview this month is going to be with Jim Snediker, co-founder and CEO of Stock Mfg, a company that creates custom uniform programs for some of the greatest establishments, restaurants and hotels in the world.Continue watching or reading and I’ll share 17 more amenity ideas…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/jim-snediker-ceo-of-stock-mfg-hotel-restaurant-uniforms-281Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/g-xjjogGTaEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Uniforms Are an Important Aspect of BrandingWe will be talking uniforms with Jim Snediker of Stock Mfg.Our interview this month is going to be with Jim Snediker, co-founder and CEO of Stock Mfg, a company that creates custom uniform programs for some of t</itunes:subtitle>
      <itunes:keywords>bedandbreakfastuniforms,hoteluniforms,jimsnediker,resortuniforms,restaurantuniforms,stockmfg</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>33 Amenity Ideas You Need To Consider Now | Ep. #280</title>
      <itunes:episode>224</itunes:episode>
      <podcast:episode>224</podcast:episode>
      <itunes:title>33 Amenity Ideas You Need To Consider Now | Ep. #280</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/48719100</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/33-amenity-ideas-you-need-to-consider-now-ep-280</link>
      <description>
        <![CDATA[No two hospitality property guests are identical. <br><br>Each will arrive with their own opinions, expectations, &amp; hopes. Due to these differences, you need the right amenities to cater to their unique needs. <br><br>Here are 30 amenity ideas.<br><br>The last thing you want to do is inadvertently alienate a guest, no matter what type of property you have.<br><br>What better way is there to draw the right kind of guests to your property than by offering them the exact type of amenities that would best resonate with them.<br> <br>30 amenity ideas<br>The basics<br>1. Toiletries (e.g. Shampoo, lotion, etc.)<br>2. Personal care (combs, shaving cream, razor, shower cap, hairdryer)<br>3. Coffee Kit (maker, coffee and creamer)<br>4. Tissue box<br> <br>For Business Travellers<br>5. High-speed internet<br>6. Plenty of wall outlets so they can easily plugin and charge their gadgets at night<br>7. A full-sized desk<br> <br>For Honeymooners<br>8. To help set the right ambiance and mood for these guests, you want a more romantic and intimate vibe.<br>9. An on-site spa for a couples’ massage<br>10. Plush bathrobes<br>11. A jacuzzi tub in the bedroom<br>12. A bottle of champagne upon arrival<br>13. Turndown service complete with fancy chocolates on their pillows.<br> <br>Continue listening or reading and I’ll share 17 more amenity ideas…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/33-amenity-ideas-you-need-to-consider-now-280" rel="noopener">https://keystonehpd.com/33-amenity-ideas-you-need-to-consider-now-280</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/C5qp8posaSs" rel="noopener">https://youtu.be/C5qp8posaSs</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[No two hospitality property guests are identical. <br><br>Each will arrive with their own opinions, expectations, &amp; hopes. Due to these differences, you need the right amenities to cater to their unique needs. <br><br>Here are 30 amenity ideas.<br><br>The last thing you want to do is inadvertently alienate a guest, no matter what type of property you have.<br><br>What better way is there to draw the right kind of guests to your property than by offering them the exact type of amenities that would best resonate with them.<br> <br>30 amenity ideas<br>The basics<br>1. Toiletries (e.g. Shampoo, lotion, etc.)<br>2. Personal care (combs, shaving cream, razor, shower cap, hairdryer)<br>3. Coffee Kit (maker, coffee and creamer)<br>4. Tissue box<br> <br>For Business Travellers<br>5. High-speed internet<br>6. Plenty of wall outlets so they can easily plugin and charge their gadgets at night<br>7. A full-sized desk<br> <br>For Honeymooners<br>8. To help set the right ambiance and mood for these guests, you want a more romantic and intimate vibe.<br>9. An on-site spa for a couples’ massage<br>10. Plush bathrobes<br>11. A jacuzzi tub in the bedroom<br>12. A bottle of champagne upon arrival<br>13. Turndown service complete with fancy chocolates on their pillows.<br> <br>Continue listening or reading and I’ll share 17 more amenity ideas…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/33-amenity-ideas-you-need-to-consider-now-280" rel="noopener">https://keystonehpd.com/33-amenity-ideas-you-need-to-consider-now-280</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/C5qp8posaSs" rel="noopener">https://youtu.be/C5qp8posaSs</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 17 Feb 2022 18:00:03 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4a56c03a/8cfcc06a.mp3" length="20653876" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/I6Mlx5SOTcbolJf9rnRWCdpjpLtE14fctFFij82Noa0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0Mjcv/MTY5NzgxNTYxMi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>517</itunes:duration>
      <itunes:summary>No two hospitality property guests are identical. Each will arrive with their own opinions, expectations, &amp;amp; hopes. Due to these differences, you need the right amenities to cater to their unique needs. Here are 30 amenity ideas.The last thing you want to do is inadvertently alienate a guest, no matter what type of property you have.What better way is there to draw the right kind of guests to your property than by offering them the exact type of amenities that would best resonate with them. 30 amenity ideasThe basics1. Toiletries (e.g. Shampoo, lotion, etc.)2. Personal care (combs, shaving cream, razor, shower cap, hairdryer)3. Coffee Kit (maker, coffee and creamer)4. Tissue box For Business Travellers5. High-speed internet6. Plenty of wall outlets so they can easily plugin and charge their gadgets at night7. A full-sized desk For Honeymooners8. To help set the right ambiance and mood for these guests, you want a more romantic and intimate vibe.9. An on-site spa for a couples’ massage10. Plush bathrobes11. A jacuzzi tub in the bedroom12. A bottle of champagne upon arrival13. Turndown service complete with fancy chocolates on their pillows. Continue listening or reading and I’ll share 17 more amenity ideas…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/33-amenity-ideas-you-need-to-consider-now-280Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/C5qp8posaSsA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>No two hospitality property guests are identical. Each will arrive with their own opinions, expectations, &amp;amp; hopes. Due to these differences, you need the right amenities to cater to their unique needs. Here are 30 amenity ideas.The last thing you want</itunes:subtitle>
      <itunes:keywords>amenityideas,bedandbreakfastamenityideas,bedandbreakfastwelcomebaskets,hotelamenityideas,hotelwelcomebaskets,resortamenityideas,resortwelcomebaskets</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>7 Reasons Guest Satisfaction Has Dropped | Ep. #279</title>
      <itunes:episode>223</itunes:episode>
      <podcast:episode>223</podcast:episode>
      <itunes:title>7 Reasons Guest Satisfaction Has Dropped | Ep. #279</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/7-reasons-guest-satisfaction-has-dropped-ep-279</link>
      <description>
        <![CDATA[While the relaxing of restrictions in some regions of the world has been a good thing for cash-strapped property owners, an alarming and unprecedented drop in guest satisfaction has emerged. <br><br>What caused this guest satisfaction crunch? I’ll tell you.<br><br><br>Why has guest satisfaction dropped?<br><br>Even though demand levels have returned to near pre-pandemic levels, the travel purpose, trip locations and segment mix are different. <br>Given this, there are seven possible reasons why satisfaction has declined:<br><br><br>Hospitality property type  <br><br>Travellers are selecting different properties that might have lower satisfaction scores in general, so the hospitality property type drove the satisfaction decline.<br><br><br>Traveller type<br><br>The travellers themselves have changed or the trip purpose has changed to one that tends to have lower satisfaction in general, so the traveller type drove the satisfaction decline.<br><br>While there was a spike in family travel during the return to travel period, the satisfaction declines held across family travel, couples travel and business travel—with business travellers experiencing the highest satisfaction decline.<br><br><br>Continue reading and I’ll share 5 more reasons guest satisfaction has dropped, right after a word from our sponsor…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/7-reasons-guest-satisfaction-has-dropped-279" rel="noopener">https://keystonehpd.com/7-reasons-guest-satisfaction-has-dropped-279</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/RMs155tAvLc" rel="noopener">https://youtu.be/RMs155tAvLc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[While the relaxing of restrictions in some regions of the world has been a good thing for cash-strapped property owners, an alarming and unprecedented drop in guest satisfaction has emerged. <br><br>What caused this guest satisfaction crunch? I’ll tell you.<br><br><br>Why has guest satisfaction dropped?<br><br>Even though demand levels have returned to near pre-pandemic levels, the travel purpose, trip locations and segment mix are different. <br>Given this, there are seven possible reasons why satisfaction has declined:<br><br><br>Hospitality property type  <br><br>Travellers are selecting different properties that might have lower satisfaction scores in general, so the hospitality property type drove the satisfaction decline.<br><br><br>Traveller type<br><br>The travellers themselves have changed or the trip purpose has changed to one that tends to have lower satisfaction in general, so the traveller type drove the satisfaction decline.<br><br>While there was a spike in family travel during the return to travel period, the satisfaction declines held across family travel, couples travel and business travel—with business travellers experiencing the highest satisfaction decline.<br><br><br>Continue reading and I’ll share 5 more reasons guest satisfaction has dropped, right after a word from our sponsor…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/7-reasons-guest-satisfaction-has-dropped-279" rel="noopener">https://keystonehpd.com/7-reasons-guest-satisfaction-has-dropped-279</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/RMs155tAvLc" rel="noopener">https://youtu.be/RMs155tAvLc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 10 Feb 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e306fc6c/a47c7cdf.mp3" length="24059199" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/NVrfiqSathAzPINOl60FDfirMnPKZIiTHKSa0w4WO5o/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MjYv/MTY5NzgxNTYxMi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>602</itunes:duration>
      <itunes:summary>While the relaxing of restrictions in some regions of the world has been a good thing for cash-strapped property owners, an alarming and unprecedented drop in guest satisfaction has emerged. What caused this guest satisfaction crunch? I’ll tell you.Why has guest satisfaction dropped?Even though demand levels have returned to near pre-pandemic levels, the travel purpose, trip locations and segment mix are different. Given this, there are seven possible reasons why satisfaction has declined:Hospitality property type  Travellers are selecting different properties that might have lower satisfaction scores in general, so the hospitality property type drove the satisfaction decline.Traveller typeThe travellers themselves have changed or the trip purpose has changed to one that tends to have lower satisfaction in general, so the traveller type drove the satisfaction decline.While there was a spike in family travel during the return to travel period, the satisfaction declines held across family travel, couples travel and business travel—with business travellers experiencing the highest satisfaction decline.Continue reading and I’ll share 5 more reasons guest satisfaction has dropped, right after a word from our sponsor…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/7-reasons-guest-satisfaction-has-dropped-279Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/RMs155tAvLcA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>While the relaxing of restrictions in some regions of the world has been a good thing for cash-strapped property owners, an alarming and unprecedented drop in guest satisfaction has emerged. What caused this guest satisfaction crunch? I’ll tell you.Why ha</itunes:subtitle>
      <itunes:keywords>7reasonsguestsatisfactionhasdr,guestsatisfaction,howtoimprovehotelguestsatisfac,reasonsguestsatisfactionhasdro,waystoimproveguestsatisfaction</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>6 Strategies for Dealing with Labour Shortages in The Hospitality Property Industry | Ep. #278</title>
      <itunes:episode>222</itunes:episode>
      <podcast:episode>222</podcast:episode>
      <itunes:title>6 Strategies for Dealing with Labour Shortages in The Hospitality Property Industry | Ep. #278</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/6-strategies-for-dealing-with-labour-shortages-in-the-hospitality-property-industry-ep-278</link>
      <description>
        <![CDATA[The Great Resignation. The Big Quit. Whatever you want to call it, it’s here, it’s real and the hospitality industry has been hit harder than just about any other industry.<br><br>I’m going to share 6 strategies for dealing with labour shortages.<br>When it comes to a turnover crisis, one would be hard-pressed to find a sector in more trouble than the hospitality industry.<br><br>With COVID-19 as the spur, and other factors adding energy — like relief funding, additional virtual training opportunities, and uncertainty for employees, the hospitality industry is facing extraordinary labour shortages.<br><br>In the early days of the pandemic, layoffs and furloughs became commonplace as stay-at-home orders were in effect and the government restricted travel. However, as the world begins to reopen and travel is top-of-mind, the industry is struggling to re-hire or even retain the employees they have. <br><br>This is especially true for hospitality properties from bed and breakfasts and small boutique hotels all the way up to chain brands.<br><br>Properties are grappling to hire as years of low pay, long hours, and poor benefits catch up with them leaving many hospitality property’s short of staff. <br><br>Even before the pandemic, the hospitality industry had a reputation problem.<br>According to a 2018 UK YouGov study, the number one reason people choose to work in hospitality is that it’s the last option.   <br><br>That says a lot, don’t you think?  Envision hiring someone who really doesn’t want to work for you, but you’re the only option in town. <br><br>So, what can you do to hire and retain great employees? Given the cost of losing an employee can be between 0.5X and 1.5X their salary, it’s pretty clear that hospitality property’s need to make employee retention a strategic priority. <br> <br>Continue listening or reading and I’ll share 6 strategies for dealing with labour shortages…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/6-strategies-for-dealing-with-labour-shortages-in-the-hospitality-property-industry-278" rel="noopener">https://keystonehpd.com/6-strategies-for-dealing-with-labour-shortages-in-the-hospitality-property-industry-278</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/d-QtuKDe1KM" rel="noopener">https://youtu.be/d-QtuKDe1KM</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The Great Resignation. The Big Quit. Whatever you want to call it, it’s here, it’s real and the hospitality industry has been hit harder than just about any other industry.<br><br>I’m going to share 6 strategies for dealing with labour shortages.<br>When it comes to a turnover crisis, one would be hard-pressed to find a sector in more trouble than the hospitality industry.<br><br>With COVID-19 as the spur, and other factors adding energy — like relief funding, additional virtual training opportunities, and uncertainty for employees, the hospitality industry is facing extraordinary labour shortages.<br><br>In the early days of the pandemic, layoffs and furloughs became commonplace as stay-at-home orders were in effect and the government restricted travel. However, as the world begins to reopen and travel is top-of-mind, the industry is struggling to re-hire or even retain the employees they have. <br><br>This is especially true for hospitality properties from bed and breakfasts and small boutique hotels all the way up to chain brands.<br><br>Properties are grappling to hire as years of low pay, long hours, and poor benefits catch up with them leaving many hospitality property’s short of staff. <br><br>Even before the pandemic, the hospitality industry had a reputation problem.<br>According to a 2018 UK YouGov study, the number one reason people choose to work in hospitality is that it’s the last option.   <br><br>That says a lot, don’t you think?  Envision hiring someone who really doesn’t want to work for you, but you’re the only option in town. <br><br>So, what can you do to hire and retain great employees? Given the cost of losing an employee can be between 0.5X and 1.5X their salary, it’s pretty clear that hospitality property’s need to make employee retention a strategic priority. <br> <br>Continue listening or reading and I’ll share 6 strategies for dealing with labour shortages…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/6-strategies-for-dealing-with-labour-shortages-in-the-hospitality-property-industry-278" rel="noopener">https://keystonehpd.com/6-strategies-for-dealing-with-labour-shortages-in-the-hospitality-property-industry-278</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/d-QtuKDe1KM" rel="noopener">https://youtu.be/d-QtuKDe1KM</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 03 Feb 2022 18:00:03 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2f3178cc/d00c9ac3.mp3" length="34808106" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/KF00FedeM1vNQ8RS52X_-_WfpRBitNq-cj_dCzt_0lU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MjUv/MTY5NzgxNTYxMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>871</itunes:duration>
      <itunes:summary>The Great Resignation. The Big Quit. Whatever you want to call it, it’s here, it’s real and the hospitality industry has been hit harder than just about any other industry.I’m going to share 6 strategies for dealing with labour shortages.When it comes to a turnover crisis, one would be hard-pressed to find a sector in more trouble than the hospitality industry.With COVID-19 as the spur, and other factors adding energy — like relief funding, additional virtual training opportunities, and uncertainty for employees, the hospitality industry is facing extraordinary labour shortages.In the early days of the pandemic, layoffs and furloughs became commonplace as stay-at-home orders were in effect and the government restricted travel. However, as the world begins to reopen and travel is top-of-mind, the industry is struggling to re-hire or even retain the employees they have. This is especially true for hospitality properties from bed and breakfasts and small boutique hotels all the way up to chain brands.Properties are grappling to hire as years of low pay, long hours, and poor benefits catch up with them leaving many hospitality property’s short of staff. Even before the pandemic, the hospitality industry had a reputation problem.According to a 2018 UK YouGov study, the number one reason people choose to work in hospitality is that it’s the last option.   That says a lot, don’t you think?  Envision hiring someone who really doesn’t want to work for you, but you’re the only option in town. So, what can you do to hire and retain great employees? Given the cost of losing an employee can be between 0.5X and 1.5X their salary, it’s pretty clear that hospitality property’s need to make employee retention a strategic priority.  Continue listening or reading and I’ll share 6 strategies for dealing with labour shortages…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/6-strategies-for-dealing-with-labour-shortages-in-the-hospitality-property-industry-278Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/d-QtuKDe1KMA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The Great Resignation. The Big Quit. Whatever you want to call it, it’s here, it’s real and the hospitality industry has been hit harder than just about any other industry.I’m going to share 6 strategies for dealing with labour shortages.When it comes to </itunes:subtitle>
      <itunes:keywords>6strategiestocombathospitality,helpstoreduceanylabourshortage,strategiesfordealingwithlabour,whyaretherelabourshortages</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Turn Data into Bookings for Hotels-Resorts-Bed &amp; Breakfasts | Ep. #277</title>
      <itunes:episode>221</itunes:episode>
      <podcast:episode>221</podcast:episode>
      <itunes:title>How to Turn Data into Bookings for Hotels-Resorts-Bed &amp; Breakfasts | Ep. #277</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-turn-data-into-bookings-for-hotels-resorts-bed-breakfasts-ep-277</link>
      <description>
        <![CDATA[Hospitality property marketing teams have to become masters of data.<br><br>Leveraging a deeper understanding of data flows and ensuring that it’s being captured cleanly, shared seamlessly and parsed profitably will drive results.<br><br>Here’s how to turn data into bookings.<br><br>Data is the fuel that powers the marketing engine, but this fuel requires more refining and care than ever before.<br><br>Looking ahead to 2022, the most impactful trends in hospitality marketing fall into three groups: the advancement of privacy, the marketing operations manual and enhancing the guest experience.<br><br>Here are a few key trends that shape both high-level strategy and ground-level tactics that will help turn data into bookings.<br><br><br>The marketing manual<br><br>While marketing has long been the domain of imagination and ingenuity, it’s now also a requirement to have a firm grasp on marketing operations. With data driving so many decisions and swaying the effectiveness of a given marketing campaign, property marketers now have to be one part imagination, one part ingenuity and one part data master.<br><br><br>The impact of Apple’s privacy changes<br><br>With the update of Apple iOS 15, email marketing has changed. Hospitality properties will no longer be able to see when a subscriber opens their emails and must adjust to a new privacy concept.<br><br>Properties will now be completely reliant on the data that they can gather themselves, meaning the technology they use to manage and make sense of this data will be vital. How well they can manage their data will determine how successful their marketing and success will be. <br><br>As data streams into a hospitality property's website, booking engine, newsletters, surveys, etc., the data gathered can provide high-quality figures to power guest communications, services, and personalized marketing. All this while having a detailed account of where that data came from and ensuring the ability to meet global privacy regulations. <br><br>This will allow properties to evaluate guests’ RFM value (Recency, Frequency, and Monetary). Segment audiences for marketing campaigns, and target guests with personalized messaging. <br><br><br>Third-party data is coming to an end<br><br>Even though it has been pushed to 2023, the end of cookies is going to happen. This has given hospitality property marketers more time to adapt to a world without cross-site behavioural tracking.<br><br>The upcoming end of third-party data is the perfect moment to pivot to first-party data. As already mentioned, these are data sources collected directly from your property also including, website clicks, booking patterns, search behaviour, and everything captured in your rich guest profiles. All of that data can be used to optimize, personalize and enhance your efforts and initiatives across other tools and platforms.<br><br><br>Continue reading and I’ll share 5 more ways that will help turn data into bookings…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275" rel="noopener">https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/ENT3FZbpj_o" rel="noopener">https://youtu.be/ENT3FZbpj_o</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hospitality property marketing teams have to become masters of data.<br><br>Leveraging a deeper understanding of data flows and ensuring that it’s being captured cleanly, shared seamlessly and parsed profitably will drive results.<br><br>Here’s how to turn data into bookings.<br><br>Data is the fuel that powers the marketing engine, but this fuel requires more refining and care than ever before.<br><br>Looking ahead to 2022, the most impactful trends in hospitality marketing fall into three groups: the advancement of privacy, the marketing operations manual and enhancing the guest experience.<br><br>Here are a few key trends that shape both high-level strategy and ground-level tactics that will help turn data into bookings.<br><br><br>The marketing manual<br><br>While marketing has long been the domain of imagination and ingenuity, it’s now also a requirement to have a firm grasp on marketing operations. With data driving so many decisions and swaying the effectiveness of a given marketing campaign, property marketers now have to be one part imagination, one part ingenuity and one part data master.<br><br><br>The impact of Apple’s privacy changes<br><br>With the update of Apple iOS 15, email marketing has changed. Hospitality properties will no longer be able to see when a subscriber opens their emails and must adjust to a new privacy concept.<br><br>Properties will now be completely reliant on the data that they can gather themselves, meaning the technology they use to manage and make sense of this data will be vital. How well they can manage their data will determine how successful their marketing and success will be. <br><br>As data streams into a hospitality property's website, booking engine, newsletters, surveys, etc., the data gathered can provide high-quality figures to power guest communications, services, and personalized marketing. All this while having a detailed account of where that data came from and ensuring the ability to meet global privacy regulations. <br><br>This will allow properties to evaluate guests’ RFM value (Recency, Frequency, and Monetary). Segment audiences for marketing campaigns, and target guests with personalized messaging. <br><br><br>Third-party data is coming to an end<br><br>Even though it has been pushed to 2023, the end of cookies is going to happen. This has given hospitality property marketers more time to adapt to a world without cross-site behavioural tracking.<br><br>The upcoming end of third-party data is the perfect moment to pivot to first-party data. As already mentioned, these are data sources collected directly from your property also including, website clicks, booking patterns, search behaviour, and everything captured in your rich guest profiles. All of that data can be used to optimize, personalize and enhance your efforts and initiatives across other tools and platforms.<br><br><br>Continue reading and I’ll share 5 more ways that will help turn data into bookings…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275" rel="noopener">https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/ENT3FZbpj_o" rel="noopener">https://youtu.be/ENT3FZbpj_o</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 27 Jan 2022 18:00:03 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/89b193f2/5dc1c2ec.mp3" length="25330865" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/e99g_JaWJtL3aZNHW3dbVbAQV5ljeYPC_PkdzQ6Bleo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MjQv/MTY5NzgxNTYwMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>634</itunes:duration>
      <itunes:summary>Hospitality property marketing teams have to become masters of data.Leveraging a deeper understanding of data flows and ensuring that it’s being captured cleanly, shared seamlessly and parsed profitably will drive results.Here’s how to turn data into bookings.Data is the fuel that powers the marketing engine, but this fuel requires more refining and care than ever before.Looking ahead to 2022, the most impactful trends in hospitality marketing fall into three groups: the advancement of privacy, the marketing operations manual and enhancing the guest experience.Here are a few key trends that shape both high-level strategy and ground-level tactics that will help turn data into bookings.The marketing manualWhile marketing has long been the domain of imagination and ingenuity, it’s now also a requirement to have a firm grasp on marketing operations. With data driving so many decisions and swaying the effectiveness of a given marketing campaign, property marketers now have to be one part imagination, one part ingenuity and one part data master.The impact of Apple’s privacy changesWith the update of Apple iOS 15, email marketing has changed. Hospitality properties will no longer be able to see when a subscriber opens their emails and must adjust to a new privacy concept.Properties will now be completely reliant on the data that they can gather themselves, meaning the technology they use to manage and make sense of this data will be vital. How well they can manage their data will determine how successful their marketing and success will be. As data streams into a hospitality property's website, booking engine, newsletters, surveys, etc., the data gathered can provide high-quality figures to power guest communications, services, and personalized marketing. All this while having a detailed account of where that data came from and ensuring the ability to meet global privacy regulations. This will allow properties to evaluate guests’ RFM value (Recency, Frequency, and Monetary). Segment audiences for marketing campaigns, and target guests with personalized messaging. Third-party data is coming to an endEven though it has been pushed to 2023, the end of cookies is going to happen. This has given hospitality property marketers more time to adapt to a world without cross-site behavioural tracking.The upcoming end of third-party data is the perfect moment to pivot to first-party data. As already mentioned, these are data sources collected directly from your property also including, website clicks, booking patterns, search behaviour, and everything captured in your rich guest profiles. All of that data can be used to optimize, personalize and enhance your efforts and initiatives across other tools and platforms.Continue reading and I’ll share 5 more ways that will help turn data into bookings…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPD</itunes:summary>
      <itunes:subtitle>Hospitality property marketing teams have to become masters of data.Leveraging a deeper understanding of data flows and ensuring that it’s being captured cleanly, shared seamlessly and parsed profitably will drive results.Here’s how to turn data into book</itunes:subtitle>
      <itunes:keywords>turndataintobookings,turndataintobookingsforbedandb,turndataintobookingsforbed-bre,turndataintobookingsforhotels,turndataintobookingsforresorts</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How 5G Is Changing the Hospitality Property Industry | Ep. #276</title>
      <itunes:episode>220</itunes:episode>
      <podcast:episode>220</podcast:episode>
      <itunes:title>How 5G Is Changing the Hospitality Property Industry | Ep. #276</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-5g-is-changing-the-hospitality-property-industry-ep-276</link>
      <description>
        <![CDATA[Over the past few years, internet integration has had a major impact on hospitality property operations and the guest experience. Here is how 5G is changing the hospitality property industry.<br><br>Maintaining fast, reliable Wi-Fi and a consistent connection have become one of the leading goals for hospitality properties looking to improve guest loyalty.<br><br>With more and more guests signing into hospitality property networks and business operations shifting to the cloud, the call for a solid internet infrastructure has become crucial, stretching some properties to the edge of their abilities.<br><br>Introducing 5G. <br><br>While this technology has slowly been rolling since 2019, it is estimated that 40 percent of the world will be using 5G networks by 2024, accounting for a quarter of all mobile traffic data and the biggest benefit - speed. <br><br>Using 5G, data delivery speeds will reach an estimated 2.5 gigabytes per second, outstripping 4G’s current potential reach of 12.5 megabytes per second. While the benefits are clear for the guest-facing side of hospitality, these speeds will also allow business owners to attain unprecedented levels of connectivity for back-of-house operations. <br><br>To reach this point, a lot of preparation has to be accomplished first. <br><br>Continue reading and I’ll share the facts about 5G and the benefits to hospitality properties, right after a word from our sponsor…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-5g-is-changing-the-hospitality-property-industry-ep-276" rel="noopener">https://keystonehpd.com/how-5g-is-changing-the-hospitality-property-industry-ep-276</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/44OajwpyScc" rel="noopener">https://youtu.be/44OajwpyScc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Over the past few years, internet integration has had a major impact on hospitality property operations and the guest experience. Here is how 5G is changing the hospitality property industry.<br><br>Maintaining fast, reliable Wi-Fi and a consistent connection have become one of the leading goals for hospitality properties looking to improve guest loyalty.<br><br>With more and more guests signing into hospitality property networks and business operations shifting to the cloud, the call for a solid internet infrastructure has become crucial, stretching some properties to the edge of their abilities.<br><br>Introducing 5G. <br><br>While this technology has slowly been rolling since 2019, it is estimated that 40 percent of the world will be using 5G networks by 2024, accounting for a quarter of all mobile traffic data and the biggest benefit - speed. <br><br>Using 5G, data delivery speeds will reach an estimated 2.5 gigabytes per second, outstripping 4G’s current potential reach of 12.5 megabytes per second. While the benefits are clear for the guest-facing side of hospitality, these speeds will also allow business owners to attain unprecedented levels of connectivity for back-of-house operations. <br><br>To reach this point, a lot of preparation has to be accomplished first. <br><br>Continue reading and I’ll share the facts about 5G and the benefits to hospitality properties, right after a word from our sponsor…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-5g-is-changing-the-hospitality-property-industry-ep-276" rel="noopener">https://keystonehpd.com/how-5g-is-changing-the-hospitality-property-industry-ep-276</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/44OajwpyScc" rel="noopener">https://youtu.be/44OajwpyScc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 20 Jan 2022 18:00:03 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a2fe1a35/bfb1ac79.mp3" length="23910834" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/xQbgkPO_Nw26sDUEFUGEORdNvbFmE7lnBsCygMED6hc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MjMv/MTY5NzgxNTYwMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>598</itunes:duration>
      <itunes:summary>Over the past few years, internet integration has had a major impact on hospitality property operations and the guest experience. Here is how 5G is changing the hospitality property industry.Maintaining fast, reliable Wi-Fi and a consistent connection have become one of the leading goals for hospitality properties looking to improve guest loyalty.With more and more guests signing into hospitality property networks and business operations shifting to the cloud, the call for a solid internet infrastructure has become crucial, stretching some properties to the edge of their abilities.Introducing 5G. While this technology has slowly been rolling since 2019, it is estimated that 40 percent of the world will be using 5G networks by 2024, accounting for a quarter of all mobile traffic data and the biggest benefit - speed. Using 5G, data delivery speeds will reach an estimated 2.5 gigabytes per second, outstripping 4G’s current potential reach of 12.5 megabytes per second. While the benefits are clear for the guest-facing side of hospitality, these speeds will also allow business owners to attain unprecedented levels of connectivity for back-of-house operations. To reach this point, a lot of preparation has to be accomplished first. Continue reading and I’ll share the facts about 5G and the benefits to hospitality properties, right after a word from our sponsor…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-5g-is-changing-the-hospitality-property-industry-ep-276Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/44OajwpySccA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Over the past few years, internet integration has had a major impact on hospitality property operations and the guest experience. Here is how 5G is changing the hospitality property industry.Maintaining fast, reliable Wi-Fi and a consistent connection hav</itunes:subtitle>
      <itunes:keywords>5ginbedandbreakfasts,5ginbed-breakfasts,5ginhotels,5ginresorts,how5gischangingthehospitalityp</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Guaranteed Ways to Make Your Hospitality Property Memorable | Ep. #275</title>
      <itunes:episode>219</itunes:episode>
      <podcast:episode>219</podcast:episode>
      <itunes:title>Guaranteed Ways to Make Your Hospitality Property Memorable | Ep. #275</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/47555057</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275</link>
      <description>
        <![CDATA[Standing out Post COVID-19 is going to be challenging.<br><br>Independent hotels, resorts, inns and bed &amp; breakfasts will need to use different methods to make an impression on their guests and here are some methods for you to try.<br><br>What do I mean by memorable?<br><br>We have all visited properties that have friendly staff, nice rooms, a good view, and an enjoyable breakfast. There is nothing wrong with this hospitality property and you feel satisfied paying.<br><br>You get what you paid for.<br><br>Does this make this hospitality property memorable?<br><br>I am sorry to tell you, nope!<br><br>Now, what I have just stated should be the minimum standards every property would strive for, understanding the fact that sometimes a good view might not be possible.<br><br>What can you do to go the extra step, to make your hospitality property memorable?<br><br>The possibilities are endless but let’s look at a few.<br><br>Start from when your guests arrive - make sure your hospitality property is inviting and to do this you need to look at your property from your guest’s perspective:<br><br>Is your entrance is well lit; with a welcoming, attractive company sign is posted.<br><br>Is it easy for your guests to park and get to the front door without getting soaked if it’s raining?<br><br>Is it easy to get luggage through the front door?<br><br>Are your guests welcomed with a smiling face and help if necessary?<br><br>Are your guests treated the way you would want your parents or grandparents to be treated?<br><br>Are there specialties in your region that could be unique to your hotel that guests can take home or share with others? e.g. fruits, maple sugar, woodcarvings, wine glasses with the properties name etched into them. These are items that could be available to sample or buy?<br><br>Ensure you have a simple and seamless registration system.<br><br>Tell an interesting story. What makes your hospitality property unique? Is there a historical or family store you can share? This can be done in the form of a small booklet or a postcard your guests can take with them.<br><br>Encourage your guests to send the photographs they have taken during their stay and if suitable, post them on your website's gallery.<br><br>Send personalized follow-up thank you cards a few days after your guest’s departure. I know this may seem like a lot of work but if you calculate the revenue from return business against the time it takes to write the cards, you will soon find that is more than worth it.<br><br>Continue watching or reading for more ways to make your hospitality property memorable...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275" rel="noopener">https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/5Ua4ZRx3NKQ" rel="noopener">https://youtu.be/5Ua4ZRx3NKQ</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Standing out Post COVID-19 is going to be challenging.<br><br>Independent hotels, resorts, inns and bed &amp; breakfasts will need to use different methods to make an impression on their guests and here are some methods for you to try.<br><br>What do I mean by memorable?<br><br>We have all visited properties that have friendly staff, nice rooms, a good view, and an enjoyable breakfast. There is nothing wrong with this hospitality property and you feel satisfied paying.<br><br>You get what you paid for.<br><br>Does this make this hospitality property memorable?<br><br>I am sorry to tell you, nope!<br><br>Now, what I have just stated should be the minimum standards every property would strive for, understanding the fact that sometimes a good view might not be possible.<br><br>What can you do to go the extra step, to make your hospitality property memorable?<br><br>The possibilities are endless but let’s look at a few.<br><br>Start from when your guests arrive - make sure your hospitality property is inviting and to do this you need to look at your property from your guest’s perspective:<br><br>Is your entrance is well lit; with a welcoming, attractive company sign is posted.<br><br>Is it easy for your guests to park and get to the front door without getting soaked if it’s raining?<br><br>Is it easy to get luggage through the front door?<br><br>Are your guests welcomed with a smiling face and help if necessary?<br><br>Are your guests treated the way you would want your parents or grandparents to be treated?<br><br>Are there specialties in your region that could be unique to your hotel that guests can take home or share with others? e.g. fruits, maple sugar, woodcarvings, wine glasses with the properties name etched into them. These are items that could be available to sample or buy?<br><br>Ensure you have a simple and seamless registration system.<br><br>Tell an interesting story. What makes your hospitality property unique? Is there a historical or family store you can share? This can be done in the form of a small booklet or a postcard your guests can take with them.<br><br>Encourage your guests to send the photographs they have taken during their stay and if suitable, post them on your website's gallery.<br><br>Send personalized follow-up thank you cards a few days after your guest’s departure. I know this may seem like a lot of work but if you calculate the revenue from return business against the time it takes to write the cards, you will soon find that is more than worth it.<br><br>Continue watching or reading for more ways to make your hospitality property memorable...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275" rel="noopener">https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/5Ua4ZRx3NKQ" rel="noopener">https://youtu.be/5Ua4ZRx3NKQ</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 13 Jan 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ea1e72d8/cb4b6e9a.mp3" length="35231266" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/jPOIG2SU3w9ppsZMrLjr4Nu5WmG5ZrYQuhsOSS_XDVU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MjIv/MTY5NzgxNTYwMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>881</itunes:duration>
      <itunes:summary>Standing out Post COVID-19 is going to be challenging.Independent hotels, resorts, inns and bed &amp;amp; breakfasts will need to use different methods to make an impression on their guests and here are some methods for you to try.What do I mean by memorable?We have all visited properties that have friendly staff, nice rooms, a good view, and an enjoyable breakfast. There is nothing wrong with this hospitality property and you feel satisfied paying.You get what you paid for.Does this make this hospitality property memorable?I am sorry to tell you, nope!Now, what I have just stated should be the minimum standards every property would strive for, understanding the fact that sometimes a good view might not be possible.What can you do to go the extra step, to make your hospitality property memorable?The possibilities are endless but let’s look at a few.Start from when your guests arrive - make sure your hospitality property is inviting and to do this you need to look at your property from your guest’s perspective:Is your entrance is well lit; with a welcoming, attractive company sign is posted.Is it easy for your guests to park and get to the front door without getting soaked if it’s raining?Is it easy to get luggage through the front door?Are your guests welcomed with a smiling face and help if necessary?Are your guests treated the way you would want your parents or grandparents to be treated?Are there specialties in your region that could be unique to your hotel that guests can take home or share with others? e.g. fruits, maple sugar, woodcarvings, wine glasses with the properties name etched into them. These are items that could be available to sample or buy?Ensure you have a simple and seamless registration system.Tell an interesting story. What makes your hospitality property unique? Is there a historical or family store you can share? This can be done in the form of a small booklet or a postcard your guests can take with them.Encourage your guests to send the photographs they have taken during their stay and if suitable, post them on your website's gallery.Send personalized follow-up thank you cards a few days after your guest’s departure. I know this may seem like a lot of work but if you calculate the revenue from return business against the time it takes to write the cards, you will soon find that is more than worth it.Continue watching or reading for more ways to make your hospitality property memorable...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/guaranteed-ways-to-make-your-hospitality-property-memorable-ep-275Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School...</itunes:summary>
      <itunes:subtitle>Standing out Post COVID-19 is going to be challenging.Independent hotels, resorts, inns and bed &amp;amp; breakfasts will need to use different methods to make an impression on their guests and here are some methods for you to try.What do I mean by memorable?</itunes:subtitle>
      <itunes:keywords>howtomakemybedandbreakfastmemo,howtomakemyhotelmemorable,howtomakemyresortmemorable,makeyourhospitalitypropertymem</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Branding Strategy Cheat Sheet – Hotels-Resorts-Bed and Breakfasts | Ep. #274</title>
      <itunes:episode>218</itunes:episode>
      <podcast:episode>218</podcast:episode>
      <itunes:title>Branding Strategy Cheat Sheet – Hotels-Resorts-Bed and Breakfasts | Ep. #274</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/47554840</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/branding-strategy-cheat-sheet-hotels-resorts-bed-and-breakfasts-ep-274</link>
      <description>
        <![CDATA[Have you ever landed on a hospitality property website and felt confused?<br><br>This terrible user experience is the result of a poor branding strategy.<br><br>There are things you can do so this doesn’t happen to your website and I’ll explain.<br><br>Why is branding strategy for your hospitality property important?<br><br>One of the easiest ways to build a relationship between your hospitality property and customer is with a convincing brand. But what does it take to create a brand that creates trust?<br><br>A hospitality property should be more than a place to sleep. A hospitality property is an integral factor of the travel experience, one that can make or break the entire trip. This is why your hospitality property must start sharing its unique experiences from the very beginning – way before the customer chooses your hospitality property and checks in.<br><br>You can do this by making branding a priority in your hospitality properties' marketing strategy. The key to branding is to have a very clear and distinctive selling proposition that will appeal to your target audience.<br><br>If potential guests only see that you're offering the same experiences as your competition, the only thing left to set you apart is price, which can be a risky precedent, as there’s always someone out there willing to undercut you.<br><br>Continue watching or reading and I'll tell you the benefits of appropriate branding...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/branding-strategy-cheat-sheet-hotels-resorts-bed-and-breakfasts-ep-274" rel="noopener">https://keystonehpd.com/branding-strategy-cheat-sheet-hotels-resorts-bed-and-breakfasts-ep-274</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/OHl2WY6rZYM" rel="noopener">https://youtu.be/OHl2WY6rZYM</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Have you ever landed on a hospitality property website and felt confused?<br><br>This terrible user experience is the result of a poor branding strategy.<br><br>There are things you can do so this doesn’t happen to your website and I’ll explain.<br><br>Why is branding strategy for your hospitality property important?<br><br>One of the easiest ways to build a relationship between your hospitality property and customer is with a convincing brand. But what does it take to create a brand that creates trust?<br><br>A hospitality property should be more than a place to sleep. A hospitality property is an integral factor of the travel experience, one that can make or break the entire trip. This is why your hospitality property must start sharing its unique experiences from the very beginning – way before the customer chooses your hospitality property and checks in.<br><br>You can do this by making branding a priority in your hospitality properties' marketing strategy. The key to branding is to have a very clear and distinctive selling proposition that will appeal to your target audience.<br><br>If potential guests only see that you're offering the same experiences as your competition, the only thing left to set you apart is price, which can be a risky precedent, as there’s always someone out there willing to undercut you.<br><br>Continue watching or reading and I'll tell you the benefits of appropriate branding...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/branding-strategy-cheat-sheet-hotels-resorts-bed-and-breakfasts-ep-274" rel="noopener">https://keystonehpd.com/branding-strategy-cheat-sheet-hotels-resorts-bed-and-breakfasts-ep-274</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/OHl2WY6rZYM" rel="noopener">https://youtu.be/OHl2WY6rZYM</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 06 Jan 2022 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f23532c4/8a37ffd5.mp3" length="32054860" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/A7l5cCeg8syaq8SSs4923rKZRydGWUao1SNqdDkRcpc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MjEv/MTY5NzgxNTYwMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>802</itunes:duration>
      <itunes:summary>Have you ever landed on a hospitality property website and felt confused?This terrible user experience is the result of a poor branding strategy.There are things you can do so this doesn’t happen to your website and I’ll explain.Why is branding strategy for your hospitality property important?One of the easiest ways to build a relationship between your hospitality property and customer is with a convincing brand. But what does it take to create a brand that creates trust?A hospitality property should be more than a place to sleep. A hospitality property is an integral factor of the travel experience, one that can make or break the entire trip. This is why your hospitality property must start sharing its unique experiences from the very beginning – way before the customer chooses your hospitality property and checks in.You can do this by making branding a priority in your hospitality properties' marketing strategy. The key to branding is to have a very clear and distinctive selling proposition that will appeal to your target audience.If potential guests only see that you're offering the same experiences as your competition, the only thing left to set you apart is price, which can be a risky precedent, as there’s always someone out there willing to undercut you.Continue watching or reading and I'll tell you the benefits of appropriate branding...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/branding-strategy-cheat-sheet-hotels-resorts-bed-and-breakfasts-ep-274Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/OHl2WY6rZYMA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Have you ever landed on a hospitality property website and felt confused?This terrible user experience is the result of a poor branding strategy.There are things you can do so this doesn’t happen to your website and I’ll explain.Why is branding strategy f</itunes:subtitle>
      <itunes:keywords>bedandbreakfastbrandingstrateg,brandingstrategy,hotelbrandingstrategy,resortbrandingstrategy</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>Hospitality Property School-10 Most Popular Episodes of 2021 | Ep. #273</title>
      <itunes:episode>217</itunes:episode>
      <podcast:episode>217</podcast:episode>
      <itunes:title>Hospitality Property School-10 Most Popular Episodes of 2021 | Ep. #273</itunes:title>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/hospitality-property-school-10-most-popular-episodes-of-2021-ep-273</link>
      <description>
        <![CDATA[This has been a very up &amp; down year for the hospitality property industry but that hasn’t stopped hoteliers &amp; innkeepers from wanting to prepare for the future, which has been evident for our episode views.<br><br>I am going to share with you the top 10 most popular episodes of 2021.<br><br>During the last year, I have noticed that many followers are searching for ways to prepare their business to safely welcome guests while giving them an incredible experience. The episodes we have produced have worked towards this goal.<br><br>Now it’s time for our annual look back at the Hospitality Property Schools 10 most popular episodes of the past year.<br><br>I will be counting down from 10 – 1 and I will give you a snippet from each episode to remind you of why they were popular.<br><br>If you go to KeystoneHPD.com/10MostPopularEpisodesof2021-273<br>you will find the show notes with all the links to the top ten episodes.<br><br><br>So, without further ado, let’s dive into the top ten most popular episodes of 2021, starting with #10…<br>Ep. #229 - Property Management System – What You Need to Know<br><br>I have been getting questions lately about choosing the right PMS or Property Management system.<br><br>Your property management system or PMS, also known as a front desk system, is the heart of any hospitality property. It is the systematized mechanism that oversees and coordinates the relationship between the customer and your services.<br><br>Without one, a hospitality property will labour to professionally manage all of their daily operational tasks.<br><br>What are the benefits of a property management system?<br><br>In choosing the variety of options available to you, it’s important to think about what features would best suit your hotel, resort, inn or bed &amp; breakfast.<br><br>Here are the top features you should consider when making your selection.<br><br><br>In 9th position is<br>Ep. #255 - Revenue Management and How to Increase Your Cash Flow<br><br>In protecting, forecasting, and strengthening a hotel-resorts-inn-bed and breakfasts etc. cash flow and overall financial position, revenue management will be needed to drive the top-line and eventually the cash position of the property.<br><br>Here are 6 ways revenue management can make a difference.<br><br><br>Next at #8 is<br>Ep. #250 - What Will Your Guests Expect Post Lockdown?<br><br>When faced with the challenge of preparing to reopen a hospitality property in an uncertain environment, it can be difficult to know where to start.<br>Where will potential guests travel from?<br>What will they want from their stay?<br>What can be done to increase demand?<br>Part of a reopening strategy should include understanding who your post-lockdown guests are likely to be and what stay experience they are pursuing.<br><br>With ongoing international travel restrictions in place and public concerns about the safety of air travel, hospitality properties will likely see guests arriving from driving, rather than flying. Given corporate travel is pretty much at a standstill, properties should anticipate that the domestic leisure market will be a key focus for the foreseeable future.<br><br>Continue watching or reading and I'll share the next 7 most popular episodes of 2021...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/hospitality-property-school-10-most-popular-episodes-of-2021-ep-273" rel="noopener">https://keystonehpd.com/hospitality-property-school-10-most-popular-episodes-of-2021-ep-273</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/D232xThriZk" rel="noopener">https://youtu.be/D232xThriZk</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[This has been a very up &amp; down year for the hospitality property industry but that hasn’t stopped hoteliers &amp; innkeepers from wanting to prepare for the future, which has been evident for our episode views.<br><br>I am going to share with you the top 10 most popular episodes of 2021.<br><br>During the last year, I have noticed that many followers are searching for ways to prepare their business to safely welcome guests while giving them an incredible experience. The episodes we have produced have worked towards this goal.<br><br>Now it’s time for our annual look back at the Hospitality Property Schools 10 most popular episodes of the past year.<br><br>I will be counting down from 10 – 1 and I will give you a snippet from each episode to remind you of why they were popular.<br><br>If you go to KeystoneHPD.com/10MostPopularEpisodesof2021-273<br>you will find the show notes with all the links to the top ten episodes.<br><br><br>So, without further ado, let’s dive into the top ten most popular episodes of 2021, starting with #10…<br>Ep. #229 - Property Management System – What You Need to Know<br><br>I have been getting questions lately about choosing the right PMS or Property Management system.<br><br>Your property management system or PMS, also known as a front desk system, is the heart of any hospitality property. It is the systematized mechanism that oversees and coordinates the relationship between the customer and your services.<br><br>Without one, a hospitality property will labour to professionally manage all of their daily operational tasks.<br><br>What are the benefits of a property management system?<br><br>In choosing the variety of options available to you, it’s important to think about what features would best suit your hotel, resort, inn or bed &amp; breakfast.<br><br>Here are the top features you should consider when making your selection.<br><br><br>In 9th position is<br>Ep. #255 - Revenue Management and How to Increase Your Cash Flow<br><br>In protecting, forecasting, and strengthening a hotel-resorts-inn-bed and breakfasts etc. cash flow and overall financial position, revenue management will be needed to drive the top-line and eventually the cash position of the property.<br><br>Here are 6 ways revenue management can make a difference.<br><br><br>Next at #8 is<br>Ep. #250 - What Will Your Guests Expect Post Lockdown?<br><br>When faced with the challenge of preparing to reopen a hospitality property in an uncertain environment, it can be difficult to know where to start.<br>Where will potential guests travel from?<br>What will they want from their stay?<br>What can be done to increase demand?<br>Part of a reopening strategy should include understanding who your post-lockdown guests are likely to be and what stay experience they are pursuing.<br><br>With ongoing international travel restrictions in place and public concerns about the safety of air travel, hospitality properties will likely see guests arriving from driving, rather than flying. Given corporate travel is pretty much at a standstill, properties should anticipate that the domestic leisure market will be a key focus for the foreseeable future.<br><br>Continue watching or reading and I'll share the next 7 most popular episodes of 2021...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/hospitality-property-school-10-most-popular-episodes-of-2021-ep-273" rel="noopener">https://keystonehpd.com/hospitality-property-school-10-most-popular-episodes-of-2021-ep-273</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/D232xThriZk" rel="noopener">https://youtu.be/D232xThriZk</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 16 Dec 2021 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/60817dac/0a1669ed.mp3" length="37608410" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/3JeKxvMamdxykBlcfT9sY59Zs9CLe4kN9H39g6d2bMU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MjAv/MTY5NzgxNTYwMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>941</itunes:duration>
      <itunes:summary>This has been a very up &amp;amp; down year for the hospitality property industry but that hasn’t stopped hoteliers &amp;amp; innkeepers from wanting to prepare for the future, which has been evident for our episode views.I am going to share with you the top 10 most popular episodes of 2021.During the last year, I have noticed that many followers are searching for ways to prepare their business to safely welcome guests while giving them an incredible experience. The episodes we have produced have worked towards this goal.Now it’s time for our annual look back at the Hospitality Property Schools 10 most popular episodes of the past year.I will be counting down from 10 – 1 and I will give you a snippet from each episode to remind you of why they were popular.If you go to KeystoneHPD.com/10MostPopularEpisodesof2021-273you will find the show notes with all the links to the top ten episodes.So, without further ado, let’s dive into the top ten most popular episodes of 2021, starting with #10…Ep. #229 - Property Management System – What You Need to KnowI have been getting questions lately about choosing the right PMS or Property Management system.Your property management system or PMS, also known as a front desk system, is the heart of any hospitality property. It is the systematized mechanism that oversees and coordinates the relationship between the customer and your services.Without one, a hospitality property will labour to professionally manage all of their daily operational tasks.What are the benefits of a property management system?In choosing the variety of options available to you, it’s important to think about what features would best suit your hotel, resort, inn or bed &amp;amp; breakfast.Here are the top features you should consider when making your selection.In 9th position isEp. #255 - Revenue Management and How to Increase Your Cash FlowIn protecting, forecasting, and strengthening a hotel-resorts-inn-bed and breakfasts etc. cash flow and overall financial position, revenue management will be needed to drive the top-line and eventually the cash position of the property.Here are 6 ways revenue management can make a difference.Next at #8 isEp. #250 - What Will Your Guests Expect Post Lockdown?When faced with the challenge of preparing to reopen a hospitality property in an uncertain environment, it can be difficult to know where to start.Where will potential guests travel from?What will they want from their stay?What can be done to increase demand?Part of a reopening strategy should include understanding who your post-lockdown guests are likely to be and what stay experience they are pursuing.With ongoing international travel restrictions in place and public concerns about the safety of air travel, hospitality properties will likely see guests arriving from driving, rather than flying. Given corporate travel is pretty much at a standstill, properties should anticipate that the domestic leisure market will be a key focus for the foreseeable future.Continue watching or reading and I'll share the next 7 most popular episodes of 2021...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/hospitality-property-school-10-most-popular-episodes-of-2021-ep-273Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-Tips</itunes:summary>
      <itunes:subtitle>This has been a very up &amp;amp; down year for the hospitality property industry but that hasn’t stopped hoteliers &amp;amp; innkeepers from wanting to prepare for the future, which has been evident for our episode views.I am going to share with you the top 10 m</itunes:subtitle>
      <itunes:keywords>10mostpopularhospitalityproper,hospitalitypropertyschool2021,hospitalitypropertyschoolepiso</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Develop Your Market Strategy &amp; Increase Bookings | Ep. #272</title>
      <itunes:episode>216</itunes:episode>
      <podcast:episode>216</podcast:episode>
      <itunes:title>How to Develop Your Market Strategy &amp; Increase Bookings | Ep. #272</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-develop-your-market-strategy-increase-bookings-ep-272</link>
      <description>
        <![CDATA[Post COVID-19, a well-planned marketing strategy is imperative for the success of your hospitality property.<br>I will share tips to help you succeed.<br><br>If you have been listening to the Hospitality Property School Podcasts since the beginning and have been following some of the steps and recommendations, I know you have been seeing improvements in your property's operation.<br><br>Maybe you have not implemented all the changes yet and that is all right, many of these changes might feel dramatic so one step is fine. But it is important to stay the course and look at these suggestions and your property as a work in progress.<br><br>As I had mentioned, today we are going to be talking about developing your marketing strategy. When it comes to most businesses, this topic is huge.<br><br>I just don’t mean all the information available, but the importance of marketing your property correctly.<br><br>If you are not getting heads in your beds consistently, then your marketing battle is going to be consistently uphill.<br><br>Continue reading and I will look at the point of a marketing strategy...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-develop-your-marketing-strategy-increase-bookings-ep-272" rel="noopener">https://keystonehpd.com/how-to-develop-your-marketing-strategy-increase-bookings-ep-272</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/M-blk99T75c" rel="noopener">https://youtu.be/M-blk99T75c</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Post COVID-19, a well-planned marketing strategy is imperative for the success of your hospitality property.<br>I will share tips to help you succeed.<br><br>If you have been listening to the Hospitality Property School Podcasts since the beginning and have been following some of the steps and recommendations, I know you have been seeing improvements in your property's operation.<br><br>Maybe you have not implemented all the changes yet and that is all right, many of these changes might feel dramatic so one step is fine. But it is important to stay the course and look at these suggestions and your property as a work in progress.<br><br>As I had mentioned, today we are going to be talking about developing your marketing strategy. When it comes to most businesses, this topic is huge.<br><br>I just don’t mean all the information available, but the importance of marketing your property correctly.<br><br>If you are not getting heads in your beds consistently, then your marketing battle is going to be consistently uphill.<br><br>Continue reading and I will look at the point of a marketing strategy...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-develop-your-marketing-strategy-increase-bookings-ep-272" rel="noopener">https://keystonehpd.com/how-to-develop-your-marketing-strategy-increase-bookings-ep-272</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/M-blk99T75c" rel="noopener">https://youtu.be/M-blk99T75c</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 09 Dec 2021 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6c3c4c72/4e767bf8.mp3" length="30258592" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/204hod6Jxslvoe92CQa7iwXIrexN8xGaIZyz3TGMsak/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTkv/MTY5NzgxNTYwMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>757</itunes:duration>
      <itunes:summary>Post COVID-19, a well-planned marketing strategy is imperative for the success of your hospitality property.I will share tips to help you succeed.If you have been listening to the Hospitality Property School Podcasts since the beginning and have been following some of the steps and recommendations, I know you have been seeing improvements in your property's operation.Maybe you have not implemented all the changes yet and that is all right, many of these changes might feel dramatic so one step is fine. But it is important to stay the course and look at these suggestions and your property as a work in progress.As I had mentioned, today we are going to be talking about developing your marketing strategy. When it comes to most businesses, this topic is huge.I just don’t mean all the information available, but the importance of marketing your property correctly.If you are not getting heads in your beds consistently, then your marketing battle is going to be consistently uphill.Continue reading and I will look at the point of a marketing strategy...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-develop-your-marketing-strategy-increase-bookings-ep-272Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/M-blk99T75cA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Post COVID-19, a well-planned marketing strategy is imperative for the success of your hospitality property.I will share tips to help you succeed.If you have been listening to the Hospitality Property School Podcasts since the beginning and have been foll</itunes:subtitle>
      <itunes:keywords>guestdemographicsquestions,guestpsychographicsquestions,marketingstrategy,marketingstrategyforbedandbrea,marketingstrategyforhotels,marketingstrategyforresorts,marketingstrategyforsmallbusin</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Profit With Cross-Selling &amp; Upselling Products | Ep. #271</title>
      <itunes:episode>215</itunes:episode>
      <podcast:episode>215</podcast:episode>
      <itunes:title>Profit With Cross-Selling &amp; Upselling Products | Ep. #271</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/profit-with-cross-selling-upselling-products-ep-271</link>
      <description>
        <![CDATA[Cross-selling and upselling products can be a win-win for both guests and hospitality property owners.<br><br>Here’s what you need to do to increase your profits? <br><br>Promoting your hospitality property can be a daily grind, but it doesn’t have to be.<br>And you don’t have to do it alone. <br><br>You can increase your client base and improve your bottom line by using cross-promotion, collaborating on marketing with comparable business partners.<br><br>Cross Promotion is a great way of tapping a target group of partners without investing much. With more businesses competing for a slice of the market share, creative businesses of all sizes are trying more cross-promotion campaigns, in the hopes of driving sales and increasing brand loyalty. <br><br>It can be a win-win situation for all of the parties involved. <br><br><br>Sometimes there is confusion over cross-promoting and cross-selling<br><br>Cross-promotion may involve two or more companies working together in promoting a service or product whereas cross-selling or upselling, is the act of selling (or upselling) an additional product or service to an existing guest. <br><br>If you have additional products or services to offer at your hospitality property, it is important that you and your employees know how to cross-sell or upsell.<br><br>Continue reading and I will look at some ways to cross-sell your own products or services...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/profit-with-cross-selling-upselling-products-ep-271" rel="noopener">https://keystonehpd.com/profit-with-cross-selling-upselling-products-ep-271</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/E25H5euIDEw" rel="noopener">https://youtu.be/E25H5euIDEw</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Cross-selling and upselling products can be a win-win for both guests and hospitality property owners.<br><br>Here’s what you need to do to increase your profits? <br><br>Promoting your hospitality property can be a daily grind, but it doesn’t have to be.<br>And you don’t have to do it alone. <br><br>You can increase your client base and improve your bottom line by using cross-promotion, collaborating on marketing with comparable business partners.<br><br>Cross Promotion is a great way of tapping a target group of partners without investing much. With more businesses competing for a slice of the market share, creative businesses of all sizes are trying more cross-promotion campaigns, in the hopes of driving sales and increasing brand loyalty. <br><br>It can be a win-win situation for all of the parties involved. <br><br><br>Sometimes there is confusion over cross-promoting and cross-selling<br><br>Cross-promotion may involve two or more companies working together in promoting a service or product whereas cross-selling or upselling, is the act of selling (or upselling) an additional product or service to an existing guest. <br><br>If you have additional products or services to offer at your hospitality property, it is important that you and your employees know how to cross-sell or upsell.<br><br>Continue reading and I will look at some ways to cross-sell your own products or services...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/profit-with-cross-selling-upselling-products-ep-271" rel="noopener">https://keystonehpd.com/profit-with-cross-selling-upselling-products-ep-271</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/E25H5euIDEw" rel="noopener">https://youtu.be/E25H5euIDEw</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 02 Dec 2021 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/96ca3e83/e7b16f00.mp3" length="34331595" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/jnJ6fRlt06QRPIzPouu5cExfzda14gra7RwlC1BvxWU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTgv/MTY5NzgxNTYwMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>859</itunes:duration>
      <itunes:summary>Cross-selling and upselling products can be a win-win for both guests and hospitality property owners.Here’s what you need to do to increase your profits? Promoting your hospitality property can be a daily grind, but it doesn’t have to be.And you don’t have to do it alone. You can increase your client base and improve your bottom line by using cross-promotion, collaborating on marketing with comparable business partners.Cross Promotion is a great way of tapping a target group of partners without investing much. With more businesses competing for a slice of the market share, creative businesses of all sizes are trying more cross-promotion campaigns, in the hopes of driving sales and increasing brand loyalty. It can be a win-win situation for all of the parties involved. Sometimes there is confusion over cross-promoting and cross-sellingCross-promotion may involve two or more companies working together in promoting a service or product whereas cross-selling or upselling, is the act of selling (or upselling) an additional product or service to an existing guest. If you have additional products or services to offer at your hospitality property, it is important that you and your employees know how to cross-sell or upsell.Continue reading and I will look at some ways to cross-sell your own products or services...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/profit-with-cross-selling-upselling-products-ep-271Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/E25H5euIDEwA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Cross-selling and upselling products can be a win-win for both guests and hospitality property owners.Here’s what you need to do to increase your profits? Promoting your hospitality property can be a daily grind, but it doesn’t have to be.And you don’t ha</itunes:subtitle>
      <itunes:keywords>crosssellingwithhotels,howtoupselling,howtoupsellinghotelproducts,howtoupsellingresortproducts,upsellingproducts</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Content Writing for Promoting Hotels-Resorts-Bed and Breakfasts | Ep. #270</title>
      <itunes:episode>214</itunes:episode>
      <podcast:episode>214</podcast:episode>
      <itunes:title>Content Writing for Promoting Hotels-Resorts-Bed and Breakfasts | Ep. #270</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/content-writing-for-promoting-hotels-resorts-bed-and-breakfasts-ep-270</link>
      <description>
        <![CDATA[Many owners of hotels, resorts &amp; bed and breakfasts want to get their message out but struggle with content writing. Follow the tips from THE Word Specialist to get started.<br><br>I am excited to be sharing this encore guest post from professional content writer, Bev Moss-Reilly aka “THE Word Specialist” and as you could have guessed she is going to be sharing tips for content writing. Her post was written but I have also produced a video reading her post exactly as she sent it to us.<br><br>So, without further ado, here is<br><br>Reading between the lines<br>Written by Bev Moss-Reilly -THE Word Specialist      <br><br>When I was kindly invited to write about “the writing of content”, I had to think hard about how I could possibly convey my message, as writing is a passion that runs through my veins. It’s my blood type! So how can one teach about writing and serve up tips to “want to be writers” when you are not sure whether they have the element of passion or not!<br><br>One certainly needs to be armed with an excellent vocabulary, as well as correct language skills, encompassing proper grammar, syntax, punctuation, spelling, tenses and sentence construction. However, one can’t be taught passion or how to have a fertile imagination. They are the two key ingredients for a perfectly fulfilling and successful writing career.<br><br>J.K. Rowling, the world-renown author of The Harry Potter series of books, would never have been able to write several successful books had she been devoid of a unique and phenomenal imagination. Save to say that the film production company had the ability to interpret and convey her stories with bespoke cinematography and skill. Her descriptive writing provided them with artistic interpretation.<br><br>As a self-made millionaire, Rowling wrote her first book in a small coffee shop in Glasgow. What motivated and inspired her is unknown, but she wrote with passion, and it was evident how it flowed through the ink of her pen, just as it was passionately running through her veins. She had the ability to paint a picture and evoke an imagination within millions of readers. This was clearly palpable.<br><br>Without hooking a reader with an enchanting title and a compelling introduction, the blog or article is lost, and the reader has moved on. <br><br>Continue watching or reading and I’ll share more from THE Word Specialist - Bev Moss-Reilly, right after a word from our sponsor…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/content-writing-for-promoting-hotels-resorts-bed-and-breakfasts-270" rel="noopener">https://keystonehpd.com/content-writing-for-promoting-hotels-resorts-bed-and-breakfasts-270</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/M5F0Hfx0k6M" rel="noopener">https://youtu.be/M5F0Hfx0k6M</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Many owners of hotels, resorts &amp; bed and breakfasts want to get their message out but struggle with content writing. Follow the tips from THE Word Specialist to get started.<br><br>I am excited to be sharing this encore guest post from professional content writer, Bev Moss-Reilly aka “THE Word Specialist” and as you could have guessed she is going to be sharing tips for content writing. Her post was written but I have also produced a video reading her post exactly as she sent it to us.<br><br>So, without further ado, here is<br><br>Reading between the lines<br>Written by Bev Moss-Reilly -THE Word Specialist      <br><br>When I was kindly invited to write about “the writing of content”, I had to think hard about how I could possibly convey my message, as writing is a passion that runs through my veins. It’s my blood type! So how can one teach about writing and serve up tips to “want to be writers” when you are not sure whether they have the element of passion or not!<br><br>One certainly needs to be armed with an excellent vocabulary, as well as correct language skills, encompassing proper grammar, syntax, punctuation, spelling, tenses and sentence construction. However, one can’t be taught passion or how to have a fertile imagination. They are the two key ingredients for a perfectly fulfilling and successful writing career.<br><br>J.K. Rowling, the world-renown author of The Harry Potter series of books, would never have been able to write several successful books had she been devoid of a unique and phenomenal imagination. Save to say that the film production company had the ability to interpret and convey her stories with bespoke cinematography and skill. Her descriptive writing provided them with artistic interpretation.<br><br>As a self-made millionaire, Rowling wrote her first book in a small coffee shop in Glasgow. What motivated and inspired her is unknown, but she wrote with passion, and it was evident how it flowed through the ink of her pen, just as it was passionately running through her veins. She had the ability to paint a picture and evoke an imagination within millions of readers. This was clearly palpable.<br><br>Without hooking a reader with an enchanting title and a compelling introduction, the blog or article is lost, and the reader has moved on. <br><br>Continue watching or reading and I’ll share more from THE Word Specialist - Bev Moss-Reilly, right after a word from our sponsor…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/content-writing-for-promoting-hotels-resorts-bed-and-breakfasts-270" rel="noopener">https://keystonehpd.com/content-writing-for-promoting-hotels-resorts-bed-and-breakfasts-270</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/M5F0Hfx0k6M" rel="noopener">https://youtu.be/M5F0Hfx0k6M</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 25 Nov 2021 18:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b5b07a58/e5fcc169.mp3" length="26667287" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/LfeYWHUJHC8Rh5nfXQh_wb8dbpP5JkC10pDaZs0qRLs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTcv/MTY5NzgxNTU4NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>667</itunes:duration>
      <itunes:summary>Many owners of hotels, resorts &amp;amp; bed and breakfasts want to get their message out but struggle with content writing. Follow the tips from THE Word Specialist to get started.I am excited to be sharing this encore guest post from professional content writer, Bev Moss-Reilly aka “THE Word Specialist” and as you could have guessed she is going to be sharing tips for content writing. Her post was written but I have also produced a video reading her post exactly as she sent it to us.So, without further ado, here isReading between the linesWritten by Bev Moss-Reilly -THE Word Specialist      When I was kindly invited to write about “the writing of content”, I had to think hard about how I could possibly convey my message, as writing is a passion that runs through my veins. It’s my blood type! So how can one teach about writing and serve up tips to “want to be writers” when you are not sure whether they have the element of passion or not!One certainly needs to be armed with an excellent vocabulary, as well as correct language skills, encompassing proper grammar, syntax, punctuation, spelling, tenses and sentence construction. However, one can’t be taught passion or how to have a fertile imagination. They are the two key ingredients for a perfectly fulfilling and successful writing career.J.K. Rowling, the world-renown author of The Harry Potter series of books, would never have been able to write several successful books had she been devoid of a unique and phenomenal imagination. Save to say that the film production company had the ability to interpret and convey her stories with bespoke cinematography and skill. Her descriptive writing provided them with artistic interpretation.As a self-made millionaire, Rowling wrote her first book in a small coffee shop in Glasgow. What motivated and inspired her is unknown, but she wrote with passion, and it was evident how it flowed through the ink of her pen, just as it was passionately running through her veins. She had the ability to paint a picture and evoke an imagination within millions of readers. This was clearly palpable.Without hooking a reader with an enchanting title and a compelling introduction, the blog or article is lost, and the reader has moved on. Continue watching or reading and I’ll share more from THE Word Specialist - Bev Moss-Reilly, right after a word from our sponsor…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/content-writing-for-promoting-hotels-resorts-bed-and-breakfasts-270Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/M5F0Hfx0k6MA Division of...</itunes:summary>
      <itunes:subtitle>Many owners of hotels, resorts &amp;amp; bed and breakfasts want to get their message out but struggle with content writing. Follow the tips from THE Word Specialist to get started.I am excited to be sharing this encore guest post from professional content wr</itunes:subtitle>
      <itunes:keywords>contentwritingforpromotingbeda,contentwritingforpromotinghote,contentwritingforpromotingreso,howtowritecontentwritinginengl</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Brilliant Tips To Help Become an Influencer | Ep. #269</title>
      <itunes:episode>213</itunes:episode>
      <podcast:episode>213</podcast:episode>
      <itunes:title>Brilliant Tips To Help Become an Influencer | Ep. #269</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/brilliant-tips-to-help-become-an-influencer-ep-269</link>
      <description>
        <![CDATA[I don’t like patting myself on the back, but I am recognized as a hospitality property authority or influencer. You as well can become an influencer for your region or property. <br><br>I’ll tell you how.<br><br>In the past, if you had a celebrity promoting your business or product, that was worth its weight in gold. Today, when it comes to getting advice or recommendations on what to do, where to vacation, where to stay or where to eat, most people trust peers more than so-called "experts." <br><br>Now, you might be an expert in the hospitality property field, especially in your region, but to benefit an influencer in your field, your goal should be to become a peer and this can be done by sharing your content and insight in a certain way, so your returning and potential customer see you more as a peer. <br><br>Influencers are ordinary people who have earned a substantial loyal following because of their expertise and transparency. Unlike celebrities who actively endorse products on their social media accounts, influencers achieved their fame because of the valuable information they share with their followers.<br><br><br>Continue listening or reading and I'll show you where to start with 12 guidelines to follow...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/brilliant-tips-to-help-become-an-influencer-269" rel="noopener">https://keystonehpd.com/brilliant-tips-to-help-become-an-influencer-269</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/C3MHPNS0CYA" rel="noopener">https://youtu.be/C3MHPNS0CYA</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[I don’t like patting myself on the back, but I am recognized as a hospitality property authority or influencer. You as well can become an influencer for your region or property. <br><br>I’ll tell you how.<br><br>In the past, if you had a celebrity promoting your business or product, that was worth its weight in gold. Today, when it comes to getting advice or recommendations on what to do, where to vacation, where to stay or where to eat, most people trust peers more than so-called "experts." <br><br>Now, you might be an expert in the hospitality property field, especially in your region, but to benefit an influencer in your field, your goal should be to become a peer and this can be done by sharing your content and insight in a certain way, so your returning and potential customer see you more as a peer. <br><br>Influencers are ordinary people who have earned a substantial loyal following because of their expertise and transparency. Unlike celebrities who actively endorse products on their social media accounts, influencers achieved their fame because of the valuable information they share with their followers.<br><br><br>Continue listening or reading and I'll show you where to start with 12 guidelines to follow...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/brilliant-tips-to-help-become-an-influencer-269" rel="noopener">https://keystonehpd.com/brilliant-tips-to-help-become-an-influencer-269</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/C3MHPNS0CYA" rel="noopener">https://youtu.be/C3MHPNS0CYA</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 18 Nov 2021 18:00:13 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9f0bea8c/f9e35399.mp3" length="28812442" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/MNUCAcsz-SIGa3pbwlSG0TOXx89BS_uEBkdxAMycKmw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTYv/MTY5NzgxNTU4NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>721</itunes:duration>
      <itunes:summary>I don’t like patting myself on the back, but I am recognized as a hospitality property authority or influencer. You as well can become an influencer for your region or property. I’ll tell you how.In the past, if you had a celebrity promoting your business or product, that was worth its weight in gold. Today, when it comes to getting advice or recommendations on what to do, where to vacation, where to stay or where to eat, most people trust peers more than so-called "experts." Now, you might be an expert in the hospitality property field, especially in your region, but to benefit an influencer in your field, your goal should be to become a peer and this can be done by sharing your content and insight in a certain way, so your returning and potential customer see you more as a peer. Influencers are ordinary people who have earned a substantial loyal following because of their expertise and transparency. Unlike celebrities who actively endorse products on their social media accounts, influencers achieved their fame because of the valuable information they share with their followers.Continue listening or reading and I'll show you where to start with 12 guidelines to follow...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/brilliant-tips-to-help-become-an-influencer-269Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/C3MHPNS0CYAA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>I don’t like patting myself on the back, but I am recognized as a hospitality property authority or influencer. You as well can become an influencer for your region or property. I’ll tell you how.In the past, if you had a celebrity promoting your business</itunes:subtitle>
      <itunes:keywords>becomeaninfluencer,howtobecomeabedandbreakfastinf,howtobecomeahotelinfluencer,howtobecomeaninfluencer,howtobecomearesortinfluencer</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Eye-Opening! How to Get Visitors on My Website | Ep. #268</title>
      <itunes:episode>212</itunes:episode>
      <podcast:episode>212</podcast:episode>
      <itunes:title>Eye-Opening! How to Get Visitors on My Website | Ep. #268</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/47330618</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/eye-opening-how-to-get-visitors-on-my-website-ep-268</link>
      <description>
        <![CDATA[Getting eyes on your property online is the best way to start your guest’s journey, so when planning your marketing you have to ask “how to get visitors on my website”. <br>Here’s how.<br><br>“How do I get potential guests to visit my website?” <br><br>At some point, that thought crosses the mind of every hotelier/innkeeper with a website.<br><br>Whether you’re you are looking to reopen in the near future or have been operating your property for a while, trying to attract your first or your 1,000th visitor, generating more traffic to your hospitality property is a crucial part of growing your business. If your site is properly optimized for conversions, getting an increase in web traffic could mean more visitors and bookings.<br><br>From a marketing perspective, the good news is the process of getting your first visitor versus your 1000th is the same.<br><br>How to get visitors on my website - 15 proven, high-impact tactics.<br><br>1. Manage a ‘Google My Business listing<br><br>Google My Business is an essential tool for any website.<br><a href="https://www.google.com/business/" rel="noopener">https://www.google.com/business/</a><br>Using Google My Business, you can input your hotel’s contact information into automatically optimized fields, as well as recent photographs and guest reviews within your listing.<br><br><br>2. New Content Creation <br><br>Create a blog and set up a consistent publishing schedule.<br>Blog articles are among the most popular types of content. They provide evidence of your knowledge, boost your credibility, and help bring in traffic from search engines.<br>Keep in mind, consistency and quality matter far more than quantity.<br><br><br>3. Old Content Optimization<br>If you have old content on your blog or website, don’t let it pine away into oblivion.<br>You can revisit old content and update it with more relevant references.<br>Republish it with a new date so it goes to the top of your blog.<br><br>Continue reading, watching, listening and I’ll share 12 more high-impact tactics for driving more traffic to your property website…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/eye-opening-how-to-get-visitors-on-my-website-268" rel="noopener">https://keystonehpd.com/eye-opening-how-to-get-visitors-on-my-website-268</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/GNweqQ0QW54" rel="noopener">https://youtu.be/GNweqQ0QW54</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Getting eyes on your property online is the best way to start your guest’s journey, so when planning your marketing you have to ask “how to get visitors on my website”. <br>Here’s how.<br><br>“How do I get potential guests to visit my website?” <br><br>At some point, that thought crosses the mind of every hotelier/innkeeper with a website.<br><br>Whether you’re you are looking to reopen in the near future or have been operating your property for a while, trying to attract your first or your 1,000th visitor, generating more traffic to your hospitality property is a crucial part of growing your business. If your site is properly optimized for conversions, getting an increase in web traffic could mean more visitors and bookings.<br><br>From a marketing perspective, the good news is the process of getting your first visitor versus your 1000th is the same.<br><br>How to get visitors on my website - 15 proven, high-impact tactics.<br><br>1. Manage a ‘Google My Business listing<br><br>Google My Business is an essential tool for any website.<br><a href="https://www.google.com/business/" rel="noopener">https://www.google.com/business/</a><br>Using Google My Business, you can input your hotel’s contact information into automatically optimized fields, as well as recent photographs and guest reviews within your listing.<br><br><br>2. New Content Creation <br><br>Create a blog and set up a consistent publishing schedule.<br>Blog articles are among the most popular types of content. They provide evidence of your knowledge, boost your credibility, and help bring in traffic from search engines.<br>Keep in mind, consistency and quality matter far more than quantity.<br><br><br>3. Old Content Optimization<br>If you have old content on your blog or website, don’t let it pine away into oblivion.<br>You can revisit old content and update it with more relevant references.<br>Republish it with a new date so it goes to the top of your blog.<br><br>Continue reading, watching, listening and I’ll share 12 more high-impact tactics for driving more traffic to your property website…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/eye-opening-how-to-get-visitors-on-my-website-268" rel="noopener">https://keystonehpd.com/eye-opening-how-to-get-visitors-on-my-website-268</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/GNweqQ0QW54" rel="noopener">https://youtu.be/GNweqQ0QW54</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 11 Nov 2021 18:00:04 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2010d034/b7862014.mp3" length="27124934" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/V3XkiJqdlHyMusB4qZBHjqhnKyyuuv8479VEdLRs1kM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTUv/MTY5NzgxNTU4My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>679</itunes:duration>
      <itunes:summary>Getting eyes on your property online is the best way to start your guest’s journey, so when planning your marketing you have to ask “how to get visitors on my website”. Here’s how.“How do I get potential guests to visit my website?” At some point, that thought crosses the mind of every hotelier/innkeeper with a website.Whether you’re you are looking to reopen in the near future or have been operating your property for a while, trying to attract your first or your 1,000th visitor, generating more traffic to your hospitality property is a crucial part of growing your business. If your site is properly optimized for conversions, getting an increase in web traffic could mean more visitors and bookings.From a marketing perspective, the good news is the process of getting your first visitor versus your 1000th is the same.How to get visitors on my website - 15 proven, high-impact tactics.1. Manage a ‘Google My Business listingGoogle My Business is an essential tool for any website.https://www.google.com/business/Using Google My Business, you can input your hotel’s contact information into automatically optimized fields, as well as recent photographs and guest reviews within your listing.2. New Content Creation Create a blog and set up a consistent publishing schedule.Blog articles are among the most popular types of content. They provide evidence of your knowledge, boost your credibility, and help bring in traffic from search engines.Keep in mind, consistency and quality matter far more than quantity.3. Old Content OptimizationIf you have old content on your blog or website, don’t let it pine away into oblivion.You can revisit old content and update it with more relevant references.Republish it with a new date so it goes to the top of your blog.Continue reading, watching, listening and I’ll share 12 more high-impact tactics for driving more traffic to your property website…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/eye-opening-how-to-get-visitors-on-my-website-268Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/GNweqQ0QW54A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Getting eyes on your property online is the best way to start your guest’s journey, so when planning your marketing you have to ask “how to get visitors on my website”. Here’s how.“How do I get potential guests to visit my website?” At some point, that th</itunes:subtitle>
      <itunes:keywords>howtogetvisitorsonmybedandbrea,howtogetvisitorsonmyhotelwebsi,howtogetvisitorsonmyresortwebs,howtogetvisitorsonmywebsite</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Bona Fide Hotel Technology for the Future | Ep. #267</title>
      <itunes:episode>211</itunes:episode>
      <podcast:episode>211</podcast:episode>
      <itunes:title>Bona Fide Hotel Technology for the Future | Ep. #267</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/47269249</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/bona-fide-hotel-technology-for-the-future-ep-267</link>
      <description>
        <![CDATA[Although COVID-19 is an expected temporary disruption, the growth of hotel technology is evolving and will define the future of the hospitality property industry. Here’s what you can expect.<br><br>Why new hotel technology is important <br>New machine-learning-based systems will play an important role as hotels, resorts, bed and breakfasts recover losses in the post-pandemic period. They are useful for:<br><br>• Automated revenue management<br><br>• Micro-targeted marketing<br><br>• Fare forecasting<br><br>• Predicting seasonal demands<br><br>• Personalised search and booking engines with learned preferences<br><br>• Competitive pricing<br><br>• Customised, personalized experiences<br><br>Here are seven of the most important technologies that have emerged as essential for hospitality businesses in a post-pandemic future.<br><br>Machine learning &amp; AI systems<br><br>New developments in these technologies shaped by online search engines and booking apps have a huge potential to revolutionize the hospitality property industry, including:<br><br>• Automated Revenue Management Tools<br><br>• Evolving Search and Booking Databases<br><br>• Getting More Personal<br><br>The biggest advantage of developments in machine learning is the ability of businesses to personalize experiences and provide constantly improving, streamlined services and marketing, based on customer data.<br><br>In-property communication<br><br>Clear communication amongst hospitality property employees will become more vital in the future and this can be made more efficient by moving things onto an app. Your staff will be able to easily share pictures of rooms that need cleaning or tasks that need specific attention across all different departments so you can quickly react. <br><br>Training can also be moved to online so that all of your employees are able to stay up-to-date with any new changes.<br><br>Continue reading and I’ll share more hotel technology for the future…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/bona-fide-hotel-technology-for-the-future-267" rel="noopener">https://keystonehpd.com/bona-fide-hotel-technology-for-the-future-267</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/19FRJamZQ48" rel="noopener">https://youtu.be/19FRJamZQ48</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Although COVID-19 is an expected temporary disruption, the growth of hotel technology is evolving and will define the future of the hospitality property industry. Here’s what you can expect.<br><br>Why new hotel technology is important <br>New machine-learning-based systems will play an important role as hotels, resorts, bed and breakfasts recover losses in the post-pandemic period. They are useful for:<br><br>• Automated revenue management<br><br>• Micro-targeted marketing<br><br>• Fare forecasting<br><br>• Predicting seasonal demands<br><br>• Personalised search and booking engines with learned preferences<br><br>• Competitive pricing<br><br>• Customised, personalized experiences<br><br>Here are seven of the most important technologies that have emerged as essential for hospitality businesses in a post-pandemic future.<br><br>Machine learning &amp; AI systems<br><br>New developments in these technologies shaped by online search engines and booking apps have a huge potential to revolutionize the hospitality property industry, including:<br><br>• Automated Revenue Management Tools<br><br>• Evolving Search and Booking Databases<br><br>• Getting More Personal<br><br>The biggest advantage of developments in machine learning is the ability of businesses to personalize experiences and provide constantly improving, streamlined services and marketing, based on customer data.<br><br>In-property communication<br><br>Clear communication amongst hospitality property employees will become more vital in the future and this can be made more efficient by moving things onto an app. Your staff will be able to easily share pictures of rooms that need cleaning or tasks that need specific attention across all different departments so you can quickly react. <br><br>Training can also be moved to online so that all of your employees are able to stay up-to-date with any new changes.<br><br>Continue reading and I’ll share more hotel technology for the future…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/bona-fide-hotel-technology-for-the-future-267" rel="noopener">https://keystonehpd.com/bona-fide-hotel-technology-for-the-future-267</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/19FRJamZQ48" rel="noopener">https://youtu.be/19FRJamZQ48</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 04 Nov 2021 18:00:16 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f2de5063/10c3fe2b.mp3" length="26232586" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ylZuiXbJt1l6lcm0qWknG3GBKHE3SsJUWnAffoZvfv8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTQv/MTY5NzgxNTU4My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>656</itunes:duration>
      <itunes:summary>Although COVID-19 is an expected temporary disruption, the growth of hotel technology is evolving and will define the future of the hospitality property industry. Here’s what you can expect.Why new hotel technology is important New machine-learning-based systems will play an important role as hotels, resorts, bed and breakfasts recover losses in the post-pandemic period. They are useful for:• Automated revenue management• Micro-targeted marketing• Fare forecasting• Predicting seasonal demands• Personalised search and booking engines with learned preferences• Competitive pricing• Customised, personalized experiencesHere are seven of the most important technologies that have emerged as essential for hospitality businesses in a post-pandemic future.Machine learning &amp;amp; AI systemsNew developments in these technologies shaped by online search engines and booking apps have a huge potential to revolutionize the hospitality property industry, including:• Automated Revenue Management Tools• Evolving Search and Booking Databases• Getting More PersonalThe biggest advantage of developments in machine learning is the ability of businesses to personalize experiences and provide constantly improving, streamlined services and marketing, based on customer data.In-property communicationClear communication amongst hospitality property employees will become more vital in the future and this can be made more efficient by moving things onto an app. Your staff will be able to easily share pictures of rooms that need cleaning or tasks that need specific attention across all different departments so you can quickly react. Training can also be moved to online so that all of your employees are able to stay up-to-date with any new changes.Continue reading and I’ll share more hotel technology for the future…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/bona-fide-hotel-technology-for-the-future-267Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/19FRJamZQ48A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Although COVID-19 is an expected temporary disruption, the growth of hotel technology is evolving and will define the future of the hospitality property industry. Here’s what you can expect.Why new hotel technology is important New machine-learning-based </itunes:subtitle>
      <itunes:keywords>bedandbreakfasttechnology,hoteltechnology,hoteltechnology2022,hoteltechnologyforthefuture,hoteltechnologynextgeneration2,newhoteltechnology,resorttechnology,smarthoteltechnologyguide022</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Future of Spa and Wellness Travel Post-COVID | Ep. #266</title>
      <itunes:episode>210</itunes:episode>
      <podcast:episode>210</podcast:episode>
      <itunes:title>The Future of Spa and Wellness Travel Post-COVID | Ep. #266</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/47194652</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-future-of-spa-and-wellness-travel-post-covid-ep-266</link>
      <description>
        <![CDATA[The future for spa and wellness travel post-COVID may seem a bit unclear now with so many new regulations, that some might worry we won’t enjoy the experience as we once did. <br><br>So why are many hospitality property owners optimistic?<br><br>No matter how you look at it, the last year and a half have been stressful—from worries about catching the virus to job stress and all the other problems in the world around us. Through all of this, not everyone has taken the time to focus on themselves and their own wellness. As COVID-19 has caused so many changes in the world, it has also affected how people look at health and wellness going forward.<br> <br>So, what can hospitality properties do? I’m going to give you spa and wellness travel options to consider.<br><br>1. Increased cleanliness procedures<br><br>Spas have to adopt new cleanliness methods every day. While sanitation has always been a priority, it’s clear that constant sanitization and disinfection will have to increase. As properties reopen their spas we can expect staff to take on extra responsibilities when it comes to cleanliness. These steps not only protect customers but also help employees stay safe as they return to work.<br><br>2. Outdoor facilities will become more popular<br><br>People will focus on outdoor activity more since many are tired of the stay-at-home restrictions. For the foreseeable future, their focus will be more on getting outside, where they feel safer and more socially distant as the impact of COVID still remains a problem in congested areas. The ability to be in a location where there is access to top-quality facilities to help reset their mind and body, yet isolated from crowds, will be in great demand. <br><br>Hospitality properties can enhance their onsite offerings with engagement activities like biking, hiking and outdoor fitness classes.<br><br>Continue reading and I’ll share more spa and wellness travel options…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/the-future-of-spa-and-wellness-travel-post-covid-266" rel="noopener">https://keystonehpd.com/the-future-of-spa-and-wellness-travel-post-covid-266</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/HuQOqyyOSfE" rel="noopener">https://youtu.be/HuQOqyyOSfE</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The future for spa and wellness travel post-COVID may seem a bit unclear now with so many new regulations, that some might worry we won’t enjoy the experience as we once did. <br><br>So why are many hospitality property owners optimistic?<br><br>No matter how you look at it, the last year and a half have been stressful—from worries about catching the virus to job stress and all the other problems in the world around us. Through all of this, not everyone has taken the time to focus on themselves and their own wellness. As COVID-19 has caused so many changes in the world, it has also affected how people look at health and wellness going forward.<br> <br>So, what can hospitality properties do? I’m going to give you spa and wellness travel options to consider.<br><br>1. Increased cleanliness procedures<br><br>Spas have to adopt new cleanliness methods every day. While sanitation has always been a priority, it’s clear that constant sanitization and disinfection will have to increase. As properties reopen their spas we can expect staff to take on extra responsibilities when it comes to cleanliness. These steps not only protect customers but also help employees stay safe as they return to work.<br><br>2. Outdoor facilities will become more popular<br><br>People will focus on outdoor activity more since many are tired of the stay-at-home restrictions. For the foreseeable future, their focus will be more on getting outside, where they feel safer and more socially distant as the impact of COVID still remains a problem in congested areas. The ability to be in a location where there is access to top-quality facilities to help reset their mind and body, yet isolated from crowds, will be in great demand. <br><br>Hospitality properties can enhance their onsite offerings with engagement activities like biking, hiking and outdoor fitness classes.<br><br>Continue reading and I’ll share more spa and wellness travel options…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/the-future-of-spa-and-wellness-travel-post-covid-266" rel="noopener">https://keystonehpd.com/the-future-of-spa-and-wellness-travel-post-covid-266</a><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/HuQOqyyOSfE" rel="noopener">https://youtu.be/HuQOqyyOSfE</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 28 Oct 2021 18:00:13 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/5f9044bc/9f6b3170.mp3" length="27879352" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/5vefcANd1e77Q4nCc61cZZwHQRGpuEnn9ZwnJzRNFqo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTMv/MTY5NzgxNTU4Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>697</itunes:duration>
      <itunes:summary>The future for spa and wellness travel post-COVID may seem a bit unclear now with so many new regulations, that some might worry we won’t enjoy the experience as we once did. So why are many hospitality property owners optimistic?No matter how you look at it, the last year and a half have been stressful—from worries about catching the virus to job stress and all the other problems in the world around us. Through all of this, not everyone has taken the time to focus on themselves and their own wellness. As COVID-19 has caused so many changes in the world, it has also affected how people look at health and wellness going forward. So, what can hospitality properties do? I’m going to give you spa and wellness travel options to consider.1. Increased cleanliness proceduresSpas have to adopt new cleanliness methods every day. While sanitation has always been a priority, it’s clear that constant sanitization and disinfection will have to increase. As properties reopen their spas we can expect staff to take on extra responsibilities when it comes to cleanliness. These steps not only protect customers but also help employees stay safe as they return to work.2. Outdoor facilities will become more popularPeople will focus on outdoor activity more since many are tired of the stay-at-home restrictions. For the foreseeable future, their focus will be more on getting outside, where they feel safer and more socially distant as the impact of COVID still remains a problem in congested areas. The ability to be in a location where there is access to top-quality facilities to help reset their mind and body, yet isolated from crowds, will be in great demand. Hospitality properties can enhance their onsite offerings with engagement activities like biking, hiking and outdoor fitness classes.Continue reading and I’ll share more spa and wellness travel options…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/the-future-of-spa-and-wellness-travel-post-covid-266Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/HuQOqyyOSfEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The future for spa and wellness travel post-COVID may seem a bit unclear now with so many new regulations, that some might worry we won’t enjoy the experience as we once did. So why are many hospitality property owners optimistic?No matter how you look at</itunes:subtitle>
      <itunes:keywords>spaandwellnesstravel,spaandwellnesstravelbedandbrea,spaandwellnesstravelbedbreakfa,spaandwellnesstravelhotel,spaandwellnesstravelresort</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>A Food and Beverage Strategy for Success Post-COVID | Ep. #265</title>
      <itunes:episode>209</itunes:episode>
      <podcast:episode>209</podcast:episode>
      <itunes:title>A Food and Beverage Strategy for Success Post-COVID | Ep. #265</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46970928</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/a-food-and-beverage-strategy-for-success-post-covid-ep-265</link>
      <description>
        <![CDATA[If you offer f &amp; b services, now is the perfect time to test new approaches that will get your food &amp; beverage strategy in the best shape ever, and generate much-needed income.<br><br>Find out how.<br><br>Though the pandemic has had profound effects across all industries, few have felt the very real impacts of the major pandemic as much as the travel industry. Impacts for hospitality properties that also support restaurants, bars, or even room service have been especially fierce. <br><br>Exploring ways to keep hotel restaurants, bars, and other food services in business and making money is an important task of any hospitality property owner or manager.<br><br>Designing your food &amp; beverage strategy<br><br>Creating a safe and comfortable environment is crucial at a time when Covid-19 is still on everyone’s mind. Your first step is to find out which new and any updated rules and regulations you must implement in your F&amp;B department. Check your local authority’s guidelines and brainstorm how to put them into practice.<br><br>Since running a restaurant normally involves close contact with guests, you’ll also need to adapt some of your SOPs while keeping everyone safe.<br>Standard operating procedure ideas<br>• Standards for the correct use of PPE <br><br>• Let staff serve the food at the buffet<br><br>• New cleaning and sanitizing schedules and procedures for equipment, surfaces, etc.<br><br>• A process for employees who feel ill or test positive for Covid-19<br><br>• Plan for proper training when you update your SOPs<br><br><br>Keep the focus on your guests<br><br>Interacting with guests is going to be different and at times might be challenging. Regardless of the services you offer or how you change your procedures, make your guest’s wellbeing your top priority. Give them space to accept or refuse certain services and show that you take their concerns and safety seriously.<br><br>Continue watching or reading and I’ll share more ways to keep your food &amp; beverage department in business and profitable…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/a-food-and-beverage-strategy-for-success-post-covid-265" rel="noopener">https://keystonehpd.com/a-food-and-beverage-strategy-for-success-post-covid-265</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/8WgU1eNSkPg" rel="noopener">https://youtu.be/8WgU1eNSkPg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you offer f &amp; b services, now is the perfect time to test new approaches that will get your food &amp; beverage strategy in the best shape ever, and generate much-needed income.<br><br>Find out how.<br><br>Though the pandemic has had profound effects across all industries, few have felt the very real impacts of the major pandemic as much as the travel industry. Impacts for hospitality properties that also support restaurants, bars, or even room service have been especially fierce. <br><br>Exploring ways to keep hotel restaurants, bars, and other food services in business and making money is an important task of any hospitality property owner or manager.<br><br>Designing your food &amp; beverage strategy<br><br>Creating a safe and comfortable environment is crucial at a time when Covid-19 is still on everyone’s mind. Your first step is to find out which new and any updated rules and regulations you must implement in your F&amp;B department. Check your local authority’s guidelines and brainstorm how to put them into practice.<br><br>Since running a restaurant normally involves close contact with guests, you’ll also need to adapt some of your SOPs while keeping everyone safe.<br>Standard operating procedure ideas<br>• Standards for the correct use of PPE <br><br>• Let staff serve the food at the buffet<br><br>• New cleaning and sanitizing schedules and procedures for equipment, surfaces, etc.<br><br>• A process for employees who feel ill or test positive for Covid-19<br><br>• Plan for proper training when you update your SOPs<br><br><br>Keep the focus on your guests<br><br>Interacting with guests is going to be different and at times might be challenging. Regardless of the services you offer or how you change your procedures, make your guest’s wellbeing your top priority. Give them space to accept or refuse certain services and show that you take their concerns and safety seriously.<br><br>Continue watching or reading and I’ll share more ways to keep your food &amp; beverage department in business and profitable…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/a-food-and-beverage-strategy-for-success-post-covid-265" rel="noopener">https://keystonehpd.com/a-food-and-beverage-strategy-for-success-post-covid-265</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/8WgU1eNSkPg" rel="noopener">https://youtu.be/8WgU1eNSkPg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 21 Oct 2021 18:00:16 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6feda15a/d96b77da.mp3" length="22359160" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/OzlMyn9br4Mza4-Nx4A2vhSUdScemId3weKEZmYfp5k/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTIv/MTY5NzgxNTU4My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>559</itunes:duration>
      <itunes:summary>If you offer f &amp;amp; b services, now is the perfect time to test new approaches that will get your food &amp;amp; beverage strategy in the best shape ever, and generate much-needed income.Find out how.Though the pandemic has had profound effects across all industries, few have felt the very real impacts of the major pandemic as much as the travel industry. Impacts for hospitality properties that also support restaurants, bars, or even room service have been especially fierce. Exploring ways to keep hotel restaurants, bars, and other food services in business and making money is an important task of any hospitality property owner or manager.Designing your food &amp;amp; beverage strategyCreating a safe and comfortable environment is crucial at a time when Covid-19 is still on everyone’s mind. Your first step is to find out which new and any updated rules and regulations you must implement in your F&amp;amp;B department. Check your local authority’s guidelines and brainstorm how to put them into practice.Since running a restaurant normally involves close contact with guests, you’ll also need to adapt some of your SOPs while keeping everyone safe.Standard operating procedure ideas• Standards for the correct use of PPE • Let staff serve the food at the buffet• New cleaning and sanitizing schedules and procedures for equipment, surfaces, etc.• A process for employees who feel ill or test positive for Covid-19• Plan for proper training when you update your SOPsKeep the focus on your guestsInteracting with guests is going to be different and at times might be challenging. Regardless of the services you offer or how you change your procedures, make your guest’s wellbeing your top priority. Give them space to accept or refuse certain services and show that you take their concerns and safety seriously.Continue watching or reading and I’ll share more ways to keep your food &amp;amp; beverage department in business and profitable…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/a-food-and-beverage-strategy-for-success-post-covid-265Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/8WgU1eNSkPgA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>If you offer f &amp;amp; b services, now is the perfect time to test new approaches that will get your food &amp;amp; beverage strategy in the best shape ever, and generate much-needed income.Find out how.Though the pandemic has had profound effects across all in</itunes:subtitle>
      <itunes:keywords>foodbeveragestrategy,foodbeveragestrategyforbedandb,foodbeveragestrategyforhotels,foodbeveragestrategyforpostcov,foodbeveragestrategyforresorts</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>6 Ways to Build Guests Trust With a Great Experience | Ep. #264</title>
      <itunes:episode>208</itunes:episode>
      <podcast:episode>208</podcast:episode>
      <itunes:title>6 Ways to Build Guests Trust With a Great Experience | Ep. #264</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46939442</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/6-ways-to-build-guests-trust-with-a-great-experience-ep-264</link>
      <description>
        <![CDATA[Post COVID-19 it will be more important than ever to build guest trust and provide a great experience. <br><br>Here are 6 ways your hospitality property can take advantage.<br><br>Build your guest's trust while offering a great experience, pre-COVID-19 strategies might not cut it. Even though we are still feeling our way into a new future, here are 6 techniques that have already show promise.<br><br>1. Personalize your guest’s experience<br><br>Technology is going to be of utmost importance for the future of the hospitality property industry but we can not afford to totally get lost in the world of gadgets.<br><br>According to American Express Travel, 93% of travellers indicate that the value of personal service cannot be replaced, regardless of technological advances in the travel industry.<br><br>So what can you do to get to know your customers better? <br><br>• Ask why they travel and what they are specifically looking for when they do. This enables you to build a more personable rapport with your guests.<br><br>• Integrate a customer relationship management system and operating procedure, to keep track of everything.<br><br>• Enact policies to provide all guests with a hyper-personalized service.<br><br>• Partner with local companies to provide experiences and offers. <br><br>• Collect all happy customers´ reviews. They will strengthen your online reputation. This does not mean ignoring guests who have had a less than stellar experience, you can still try to salvage it and turn it into a winner. More than often, guests with a complaint are very appreciative of being listened to and having their complaints addressed promptly. <br><br>• Promote word-of-mouth marketing among your guests by asking them to tell their friends, family, and work colleagues about their positive stay. Word-of-mouth remains the most effective marketing strategy of them all. <br><br>Continue reading or listening and I’ll share with you 5 more ways to build your guest's trust with a great experience, right after a word from our sponsors.<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/6-ways-to-build-guests-trust-with-a-great-experience-264" rel="noopener">https://keystonehpd.com/6-ways-to-build-guests-trust-with-a-great-experience-264</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/RI5g-b-HfSg" rel="noopener">https://youtu.be/RI5g-b-HfSg</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Post COVID-19 it will be more important than ever to build guest trust and provide a great experience. <br><br>Here are 6 ways your hospitality property can take advantage.<br><br>Build your guest's trust while offering a great experience, pre-COVID-19 strategies might not cut it. Even though we are still feeling our way into a new future, here are 6 techniques that have already show promise.<br><br>1. Personalize your guest’s experience<br><br>Technology is going to be of utmost importance for the future of the hospitality property industry but we can not afford to totally get lost in the world of gadgets.<br><br>According to American Express Travel, 93% of travellers indicate that the value of personal service cannot be replaced, regardless of technological advances in the travel industry.<br><br>So what can you do to get to know your customers better? <br><br>• Ask why they travel and what they are specifically looking for when they do. This enables you to build a more personable rapport with your guests.<br><br>• Integrate a customer relationship management system and operating procedure, to keep track of everything.<br><br>• Enact policies to provide all guests with a hyper-personalized service.<br><br>• Partner with local companies to provide experiences and offers. <br><br>• Collect all happy customers´ reviews. They will strengthen your online reputation. This does not mean ignoring guests who have had a less than stellar experience, you can still try to salvage it and turn it into a winner. More than often, guests with a complaint are very appreciative of being listened to and having their complaints addressed promptly. <br><br>• Promote word-of-mouth marketing among your guests by asking them to tell their friends, family, and work colleagues about their positive stay. Word-of-mouth remains the most effective marketing strategy of them all. <br><br>Continue reading or listening and I’ll share with you 5 more ways to build your guest's trust with a great experience, right after a word from our sponsors.<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/6-ways-to-build-guests-trust-with-a-great-experience-264" rel="noopener">https://keystonehpd.com/6-ways-to-build-guests-trust-with-a-great-experience-264</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/RI5g-b-HfSg" rel="noopener">https://youtu.be/RI5g-b-HfSg</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 14 Oct 2021 18:00:12 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/df39bf27/00ad824f.mp3" length="34634621" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/xyh_aTEZISLcnxwZLEwEKzHTwYtXTwkj0285jJA3IIg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTEv/MTY5NzgxNTU4My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>866</itunes:duration>
      <itunes:summary>Post COVID-19 it will be more important than ever to build guest trust and provide a great experience. Here are 6 ways your hospitality property can take advantage.Build your guest's trust while offering a great experience, pre-COVID-19 strategies might not cut it. Even though we are still feeling our way into a new future, here are 6 techniques that have already show promise.1. Personalize your guest’s experienceTechnology is going to be of utmost importance for the future of the hospitality property industry but we can not afford to totally get lost in the world of gadgets.According to American Express Travel, 93% of travellers indicate that the value of personal service cannot be replaced, regardless of technological advances in the travel industry.So what can you do to get to know your customers better? • Ask why they travel and what they are specifically looking for when they do. This enables you to build a more personable rapport with your guests.• Integrate a customer relationship management system and operating procedure, to keep track of everything.• Enact policies to provide all guests with a hyper-personalized service.• Partner with local companies to provide experiences and offers. • Collect all happy customers´ reviews. They will strengthen your online reputation. This does not mean ignoring guests who have had a less than stellar experience, you can still try to salvage it and turn it into a winner. More than often, guests with a complaint are very appreciative of being listened to and having their complaints addressed promptly. • Promote word-of-mouth marketing among your guests by asking them to tell their friends, family, and work colleagues about their positive stay. Word-of-mouth remains the most effective marketing strategy of them all. Continue reading or listening and I’ll share with you 5 more ways to build your guest's trust with a great experience, right after a word from our sponsors.⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/6-ways-to-build-guests-trust-with-a-great-experience-264Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/RI5g-b-HfSgA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Post COVID-19 it will be more important than ever to build guest trust and provide a great experience. Here are 6 ways your hospitality property can take advantage.Build your guest's trust while offering a great experience, pre-COVID-19 strategies might n</itunes:subtitle>
      <itunes:keywords>buildbedandbreakfastgueststrus,buildbednbreakfastgueststrust,buildgueststrust,buildhotelgueststrust,buildinnsgueststrust,buildresortgueststrust,buildyourgueststrust</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>What Post-Covid Measures After the Lockdown Will Look Like | Ep. #263</title>
      <itunes:episode>207</itunes:episode>
      <podcast:episode>207</podcast:episode>
      <itunes:title>What Post-Covid Measures After the Lockdown Will Look Like | Ep. #263</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46844391</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/what-post-covid-measures-after-the-lockdown-will-look-like-ep-263</link>
      <description>
        <![CDATA[Once the Covid lockdown measures are almost completely gone, guests will still need assurance that hospitality properties have taken the necessary steps to ensure onsite safety, but these steps could be harmful to revenues. <br><br>Here’s how to balance with post-Covid measures.<br><br>Guests largely choose the properties they intend to stay at based upon emotional factors.<br><br>What this means is that when non-staycation travel starts to ramp back up, numerous guests will suffer from what is best defined as ‘post-coronavirus stress disorder’ (PCSD), and to alleviate PCSD or any other sanitization-related anxieties, hospitality properties will need to be scrupulous in their approach to both guestroom and public area cleanliness. <br><br>Other measures might include:<br><br>•Asking to see guest Covid passports or positive test results<br><br>•Having all employees wear the appropriate PPE <br><br>•Putting hand sanitizer stations everywhere<br><br>•Extensive deep cleaning of every room after check-out<br><br>•Room occupancy buffers before the next check-in<br><br>•Taking visitors’ temperatures before entry<br><br>•Clearly marking off six-foot distances for waiting lines<br><br>•Erecting plastic barriers to cordon off certain areas<br><br>•Increasing the spacing between all dining tables, etc.<br><br>Long after the pandemic has run its course, many of these Covid-specific safety protocols may switch from having a positive emotional effect – that is, relief, peace of mind and trust in the property – to a more negative effect reminding people all they have endured during this bizarre period.<br><br>Smart hoteliers and innkeepers will have to take all the correct steps to ensure guest safety while keeping in mind that many of these steps are conditional in that guests won’t want to see any such reminders as the pandemic passes. <br><br>Post-Covid measures to balance guest demands <br>High-end properties have been providing white-glove service and practicing a respectful distance to their guests for decades. Modifying these practices to fit into your property could not only ensure a safe environment but improve the customer experience.<br><br>You need to look at this time as an opportunity for change, to implement fresh ideas and renew your services.<br><br>Let’s look at the possibilities.<br><br>Continue watching or reading and I’ll share with you what the future will look like after the lockdown...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/what-post-covid-measures-after-the-lockdown-will-look-like-263" rel="noopener">https://keystonehpd.com/what-post-covid-measures-after-the-lockdown-will-look-like-263</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/9jBgCD_AuSg" rel="noopener">https://youtu.be/9jBgCD_AuSg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Once the Covid lockdown measures are almost completely gone, guests will still need assurance that hospitality properties have taken the necessary steps to ensure onsite safety, but these steps could be harmful to revenues. <br><br>Here’s how to balance with post-Covid measures.<br><br>Guests largely choose the properties they intend to stay at based upon emotional factors.<br><br>What this means is that when non-staycation travel starts to ramp back up, numerous guests will suffer from what is best defined as ‘post-coronavirus stress disorder’ (PCSD), and to alleviate PCSD or any other sanitization-related anxieties, hospitality properties will need to be scrupulous in their approach to both guestroom and public area cleanliness. <br><br>Other measures might include:<br><br>•Asking to see guest Covid passports or positive test results<br><br>•Having all employees wear the appropriate PPE <br><br>•Putting hand sanitizer stations everywhere<br><br>•Extensive deep cleaning of every room after check-out<br><br>•Room occupancy buffers before the next check-in<br><br>•Taking visitors’ temperatures before entry<br><br>•Clearly marking off six-foot distances for waiting lines<br><br>•Erecting plastic barriers to cordon off certain areas<br><br>•Increasing the spacing between all dining tables, etc.<br><br>Long after the pandemic has run its course, many of these Covid-specific safety protocols may switch from having a positive emotional effect – that is, relief, peace of mind and trust in the property – to a more negative effect reminding people all they have endured during this bizarre period.<br><br>Smart hoteliers and innkeepers will have to take all the correct steps to ensure guest safety while keeping in mind that many of these steps are conditional in that guests won’t want to see any such reminders as the pandemic passes. <br><br>Post-Covid measures to balance guest demands <br>High-end properties have been providing white-glove service and practicing a respectful distance to their guests for decades. Modifying these practices to fit into your property could not only ensure a safe environment but improve the customer experience.<br><br>You need to look at this time as an opportunity for change, to implement fresh ideas and renew your services.<br><br>Let’s look at the possibilities.<br><br>Continue watching or reading and I’ll share with you what the future will look like after the lockdown...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/what-post-covid-measures-after-the-lockdown-will-look-like-263" rel="noopener">https://keystonehpd.com/what-post-covid-measures-after-the-lockdown-will-look-like-263</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/9jBgCD_AuSg" rel="noopener">https://youtu.be/9jBgCD_AuSg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 07 Oct 2021 18:00:10 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/19b33dc5/d5f45cf9.mp3" length="22657971" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/XokrwDybZPv7zEqnpWy9zUH8ADnN-l0aWf2jM47mkjg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MTAv/MTY5NzgxNTU3NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>945</itunes:duration>
      <itunes:summary>Once the Covid lockdown measures are almost completely gone, guests will still need assurance that hospitality properties have taken the necessary steps to ensure onsite safety, but these steps could be harmful to revenues. Here’s how to balance with post-Covid measures.Guests largely choose the properties they intend to stay at based upon emotional factors.What this means is that when non-staycation travel starts to ramp back up, numerous guests will suffer from what is best defined as ‘post-coronavirus stress disorder’ (PCSD), and to alleviate PCSD or any other sanitization-related anxieties, hospitality properties will need to be scrupulous in their approach to both guestroom and public area cleanliness. Other measures might include:•Asking to see guest Covid passports or positive test results•Having all employees wear the appropriate PPE •Putting hand sanitizer stations everywhere•Extensive deep cleaning of every room after check-out•Room occupancy buffers before the next check-in•Taking visitors’ temperatures before entry•Clearly marking off six-foot distances for waiting lines•Erecting plastic barriers to cordon off certain areas•Increasing the spacing between all dining tables, etc.Long after the pandemic has run its course, many of these Covid-specific safety protocols may switch from having a positive emotional effect – that is, relief, peace of mind and trust in the property – to a more negative effect reminding people all they have endured during this bizarre period.Smart hoteliers and innkeepers will have to take all the correct steps to ensure guest safety while keeping in mind that many of these steps are conditional in that guests won’t want to see any such reminders as the pandemic passes. Post-Covid measures to balance guest demands High-end properties have been providing white-glove service and practicing a respectful distance to their guests for decades. Modifying these practices to fit into your property could not only ensure a safe environment but improve the customer experience.You need to look at this time as an opportunity for change, to implement fresh ideas and renew your services.Let’s look at the possibilities.Continue watching or reading and I’ll share with you what the future will look like after the lockdown...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/what-post-covid-measures-after-the-lockdown-will-look-like-263Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/9jBgCD_AuSg</itunes:summary>
      <itunes:subtitle>Once the Covid lockdown measures are almost completely gone, guests will still need assurance that hospitality properties have taken the necessary steps to ensure onsite safety, but these steps could be harmful to revenues. Here’s how to balance with post</itunes:subtitle>
      <itunes:keywords>futureofhotelspostcovid19,postcovidmeasuresforbedandbrea,postcovidmeasuresforhotel,postcovidmeasuresforhotels,postcovidmeasuresforresorts,sopforhotelspostcovid19</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Build an Email List with Lead Magnets in 2021/22 | Ep. #262</title>
      <itunes:episode>206</itunes:episode>
      <podcast:episode>206</podcast:episode>
      <itunes:title>How to Build an Email List with Lead Magnets in 2021/22 | Ep. #262</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46720095</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-build-an-email-list-with-lead-magnets-in-2021-22-ep-262</link>
      <description>
        <![CDATA[Whether you’re nurturing relationships with past and potential guests during this period of low demand, an active email list is the most valuable marketing asset for hoteliers and innkeepers.<br><br>Are you looking at how to build an email list with lead magnets? Stay tuned.<br><br>How do you start an email list, if you haven’t already? Is there a more effective lead generation method for hospitality property’s beyond putting a “Subscribe here!” form onto your website?<br><br>Yes. It’s called a lead magnet.<br><br>It’s a shame, but very few hospitality property marketing teams use lead magnets to build their email lists and generate more leads for their property. “Subscribe to our property’s newsletter” on your website is not really doing it anymore.<br><br>What is a lead magnet?<br><br>The term “lead magnets” might be new to you but the concept is a decades-old staple in advertising.<br><br>Simply put, a lead magnet is a freebie. <br><br>You’re giving something of value away in exchange for the customer’s contact information and permission to email them in the future.<br><br>Lead magnets work because you’re:<br>• Giving something valuable away <br><br>• Demonstrating your unique selling proposition<br><br>• Providing instant gratification to the customer<br><br>Once you get it, you don’t want to be too aggressive or spammy. Strike up a conversation and provide value. Building relationships is what generates bookings, and eventually, more revenue for your property.<br><br><br>Continue reading and I’ll tell you about the types of lead magnets and how to set them up…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-build-an-email-list-with-lead-magnets-in-2021-22-262" rel="noopener">https://keystonehpd.com/how-to-build-an-email-list-with-lead-magnets-in-2021-22-262</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/SQB7IOlyD8o" rel="noopener">https://youtu.be/SQB7IOlyD8o</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Whether you’re nurturing relationships with past and potential guests during this period of low demand, an active email list is the most valuable marketing asset for hoteliers and innkeepers.<br><br>Are you looking at how to build an email list with lead magnets? Stay tuned.<br><br>How do you start an email list, if you haven’t already? Is there a more effective lead generation method for hospitality property’s beyond putting a “Subscribe here!” form onto your website?<br><br>Yes. It’s called a lead magnet.<br><br>It’s a shame, but very few hospitality property marketing teams use lead magnets to build their email lists and generate more leads for their property. “Subscribe to our property’s newsletter” on your website is not really doing it anymore.<br><br>What is a lead magnet?<br><br>The term “lead magnets” might be new to you but the concept is a decades-old staple in advertising.<br><br>Simply put, a lead magnet is a freebie. <br><br>You’re giving something of value away in exchange for the customer’s contact information and permission to email them in the future.<br><br>Lead magnets work because you’re:<br>• Giving something valuable away <br><br>• Demonstrating your unique selling proposition<br><br>• Providing instant gratification to the customer<br><br>Once you get it, you don’t want to be too aggressive or spammy. Strike up a conversation and provide value. Building relationships is what generates bookings, and eventually, more revenue for your property.<br><br><br>Continue reading and I’ll tell you about the types of lead magnets and how to set them up…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-build-an-email-list-with-lead-magnets-in-2021-22-262" rel="noopener">https://keystonehpd.com/how-to-build-an-email-list-with-lead-magnets-in-2021-22-262</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/SQB7IOlyD8o" rel="noopener">https://youtu.be/SQB7IOlyD8o</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 30 Sep 2021 18:00:15 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/22a32b3a/2a2d1e77.mp3" length="27845922" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/XaH99kRWKRPsKSjUamOO2QQWzfpubbxeAwj3l3Ei_HE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDkv/MTY5NzgxNTU3NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>697</itunes:duration>
      <itunes:summary>Whether you’re nurturing relationships with past and potential guests during this period of low demand, an active email list is the most valuable marketing asset for hoteliers and innkeepers.Are you looking at how to build an email list with lead magnets? Stay tuned.How do you start an email list, if you haven’t already? Is there a more effective lead generation method for hospitality property’s beyond putting a “Subscribe here!” form onto your website?Yes. It’s called a lead magnet.It’s a shame, but very few hospitality property marketing teams use lead magnets to build their email lists and generate more leads for their property. “Subscribe to our property’s newsletter” on your website is not really doing it anymore.What is a lead magnet?The term “lead magnets” might be new to you but the concept is a decades-old staple in advertising.Simply put, a lead magnet is a freebie. You’re giving something of value away in exchange for the customer’s contact information and permission to email them in the future.Lead magnets work because you’re:• Giving something valuable away • Demonstrating your unique selling proposition• Providing instant gratification to the customerOnce you get it, you don’t want to be too aggressive or spammy. Strike up a conversation and provide value. Building relationships is what generates bookings, and eventually, more revenue for your property.Continue reading and I’ll tell you about the types of lead magnets and how to set them up…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-build-an-email-list-with-lead-magnets-in-2021-22-262Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/SQB7IOlyD8oA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Whether you’re nurturing relationships with past and potential guests during this period of low demand, an active email list is the most valuable marketing asset for hoteliers and innkeepers.Are you looking at how to build an email list with lead magnets?</itunes:subtitle>
      <itunes:keywords>howtobuildabedandbreakfastemai,howtobuildahotelemaillist,howtobuildanemaillist,howtobuildanemaillistwithleadm,howtobuildaresortemaillist,howtogrowyouremaillist,howtogrowyouremaillist2022,howtogrowyouremaillistbeginner</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Collecting Guest Email Addresses - Step by Step Guide | Ep. #261</title>
      <itunes:episode>205</itunes:episode>
      <podcast:episode>205</podcast:episode>
      <itunes:title>Collecting Guest Email Addresses - Step by Step Guide | Ep. #261</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46619405</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/collecting-guest-email-addresses-step-by-step-guide-ep-261</link>
      <description>
        <![CDATA[Netting guest data has become an essential part of any successful hospitality property business plan and collecting guests' email addresses is the primary channel for staying in front of your customers.<br><br>Here’s how.<br><br>With the impact of the global pandemic on the hospitality property industry, collecting guest email addresses is set to become an even more important medium through which property owners and managers can drive their business to ongoing success. <br><br>Why collecting guest email addresses are so important <br><br>Owning your list<br><br>Social media companies and search engines are constantly updating their algorithms and in many cases, we have seen traffic coming from specific websites drop dramatically. This is why it is important to build up and cultivate your email list and strategy. <br><br>With email, your property keeps a record of your guest information and there is no risk of any algorithmic change suddenly changing your ability to reach your customers.<br><br><br>Getting your guest information right<br><br>Guest data provides insights into their profile type, purchasing behaviour and unique preferences, so capturing the right data is key. This helps enable your property to provide excellent customer service. <br><br><br>Getting your email strategy wrong<br><br>It is important to gather the right data. <br><br>Useless guest data essentially makes offering a personalized service an exercise in guessing. <br><br>It is also important that all your employees understand your marketing strategy, otherwise, there can be a problem in trying to achieve the kind of customer experience that your email strategy describes.<br><br>If your email strategy does not focus on the best ways to drive guest engagement, you risk missing out on the possibility of attracting future guests and boosting your online presence with positive feedback.<br>Also, the right approach can help you to cross-sell and upsell to increase revenue.<br><br>Continue reading or watching and I’ll share more about the importance of email and ways for you to collect them...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/collecting-guest-email-addresses-step-by-step-guide-261" rel="noopener">https://keystonehpd.com/collecting-guest-email-addresses-step-by-step-guide-261</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/2hU9OrRy_yc" rel="noopener">https://youtu.be/2hU9OrRy_yc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Netting guest data has become an essential part of any successful hospitality property business plan and collecting guests' email addresses is the primary channel for staying in front of your customers.<br><br>Here’s how.<br><br>With the impact of the global pandemic on the hospitality property industry, collecting guest email addresses is set to become an even more important medium through which property owners and managers can drive their business to ongoing success. <br><br>Why collecting guest email addresses are so important <br><br>Owning your list<br><br>Social media companies and search engines are constantly updating their algorithms and in many cases, we have seen traffic coming from specific websites drop dramatically. This is why it is important to build up and cultivate your email list and strategy. <br><br>With email, your property keeps a record of your guest information and there is no risk of any algorithmic change suddenly changing your ability to reach your customers.<br><br><br>Getting your guest information right<br><br>Guest data provides insights into their profile type, purchasing behaviour and unique preferences, so capturing the right data is key. This helps enable your property to provide excellent customer service. <br><br><br>Getting your email strategy wrong<br><br>It is important to gather the right data. <br><br>Useless guest data essentially makes offering a personalized service an exercise in guessing. <br><br>It is also important that all your employees understand your marketing strategy, otherwise, there can be a problem in trying to achieve the kind of customer experience that your email strategy describes.<br><br>If your email strategy does not focus on the best ways to drive guest engagement, you risk missing out on the possibility of attracting future guests and boosting your online presence with positive feedback.<br>Also, the right approach can help you to cross-sell and upsell to increase revenue.<br><br>Continue reading or watching and I’ll share more about the importance of email and ways for you to collect them...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/collecting-guest-email-addresses-step-by-step-guide-261" rel="noopener">https://keystonehpd.com/collecting-guest-email-addresses-step-by-step-guide-261</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/2hU9OrRy_yc" rel="noopener">https://youtu.be/2hU9OrRy_yc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 23 Sep 2021 18:00:18 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2705e9d2/742780d9.mp3" length="30517725" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/aeA7PtHS47PuyjbY3vYi6_Lo0ulCyey4Ivjp1vl0nO0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDgv/MTY5NzgxNTU3Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>763</itunes:duration>
      <itunes:summary>Netting guest data has become an essential part of any successful hospitality property business plan and collecting guests' email addresses is the primary channel for staying in front of your customers.Here’s how.With the impact of the global pandemic on the hospitality property industry, collecting guest email addresses is set to become an even more important medium through which property owners and managers can drive their business to ongoing success. Why collecting guest email addresses are so important Owning your listSocial media companies and search engines are constantly updating their algorithms and in many cases, we have seen traffic coming from specific websites drop dramatically. This is why it is important to build up and cultivate your email list and strategy. With email, your property keeps a record of your guest information and there is no risk of any algorithmic change suddenly changing your ability to reach your customers.Getting your guest information rightGuest data provides insights into their profile type, purchasing behaviour and unique preferences, so capturing the right data is key. This helps enable your property to provide excellent customer service. Getting your email strategy wrongIt is important to gather the right data. Useless guest data essentially makes offering a personalized service an exercise in guessing. It is also important that all your employees understand your marketing strategy, otherwise, there can be a problem in trying to achieve the kind of customer experience that your email strategy describes.If your email strategy does not focus on the best ways to drive guest engagement, you risk missing out on the possibility of attracting future guests and boosting your online presence with positive feedback.Also, the right approach can help you to cross-sell and upsell to increase revenue.Continue reading or watching and I’ll share more about the importance of email and ways for you to collect them...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/collecting-guest-email-addresses-step-by-step-guide-261Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/2hU9OrRy_ycA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Netting guest data has become an essential part of any successful hospitality property business plan and collecting guests' email addresses is the primary channel for staying in front of your customers.Here’s how.With the impact of the global pandemic on </itunes:subtitle>
      <itunes:keywords>collectingbedandbreakfastguest,collectingbedbreakfastguestema,collectingguestemailaddresses,collectingguestemailaddressest,collectinghotelguestemailaddre,collectingresortguestemailaddr</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Use Chatbots to Enhance Your Guest Communication | Ep. #260</title>
      <itunes:episode>204</itunes:episode>
      <podcast:episode>204</podcast:episode>
      <itunes:title>How to Use Chatbots to Enhance Your Guest Communication | Ep. #260</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46531106</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-use-chatbots-to-enhance-your-guest-communication-ep-260</link>
      <description>
        <![CDATA[In times of crisis, we look to alternative technology to increase efficiency and reduce costs. <br><br>This crisis is no different and I’ll explain why and how to use chatbots as your first step.<br><br>It has been shown that hospitality properties that adapt quickly and decisively in times of crises to new concepts, later reap the rewards. If you want to stand out, it’s not the time to play it safe, instead, now is the time to expand your reach.<br><br>Once we reach the post-pandemic era, newly implemented technologies will become the new norm and taking an early digital leap will set your property ahead of your competitors. Chatbots are a great place to start.<br><br><br>Why chatbots?<br><br>Artificial intelligence has been named the most promising technology of the past few years. We have and will continue to see a rapid increase in the use of AI in all sorts of platforms, messaging is no exception.<br><br>AI-driven chatbots are a way to streamline guest communications, whether before, during or after their stay.<br><br>Since the beginning of the pandemic, we have developed new digital habits, most of which include our mobile phones, like scanning QR codes for restaurant menus, video calling, not to mention a huge uptake in messaging use. Your post-pandemic guest will expect to be able to request services or ask questions through messaging channels instead of having to line up at the front desk.<br><br><br>Continue watching or reading and I’ll share the uses and benefits of chatbots...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-use-chatbots-to-enhance-your-guest-communication-260" rel="noopener">https://keystonehpd.com/how-to-use-chatbots-to-enhance-your-guest-communication-260</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/NbbVltWbnVE" rel="noopener">https://youtu.be/NbbVltWbnVE</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In times of crisis, we look to alternative technology to increase efficiency and reduce costs. <br><br>This crisis is no different and I’ll explain why and how to use chatbots as your first step.<br><br>It has been shown that hospitality properties that adapt quickly and decisively in times of crises to new concepts, later reap the rewards. If you want to stand out, it’s not the time to play it safe, instead, now is the time to expand your reach.<br><br>Once we reach the post-pandemic era, newly implemented technologies will become the new norm and taking an early digital leap will set your property ahead of your competitors. Chatbots are a great place to start.<br><br><br>Why chatbots?<br><br>Artificial intelligence has been named the most promising technology of the past few years. We have and will continue to see a rapid increase in the use of AI in all sorts of platforms, messaging is no exception.<br><br>AI-driven chatbots are a way to streamline guest communications, whether before, during or after their stay.<br><br>Since the beginning of the pandemic, we have developed new digital habits, most of which include our mobile phones, like scanning QR codes for restaurant menus, video calling, not to mention a huge uptake in messaging use. Your post-pandemic guest will expect to be able to request services or ask questions through messaging channels instead of having to line up at the front desk.<br><br><br>Continue watching or reading and I’ll share the uses and benefits of chatbots...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-use-chatbots-to-enhance-your-guest-communication-260" rel="noopener">https://keystonehpd.com/how-to-use-chatbots-to-enhance-your-guest-communication-260</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://KeystoneHPD.com/INNsider-Tips" rel="noopener">https://KeystoneHPD.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/NbbVltWbnVE" rel="noopener">https://youtu.be/NbbVltWbnVE</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 16 Sep 2021 18:00:11 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/cb858021/596313b5.mp3" length="21092747" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Ecf2rgrzb9N4XVfUChlVeqjtuIspxn5fHaCvgV_gFjY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDcv/MTY5NzgxNTU3Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>528</itunes:duration>
      <itunes:summary>In times of crisis, we look to alternative technology to increase efficiency and reduce costs. This crisis is no different and I’ll explain why and how to use chatbots as your first step.It has been shown that hospitality properties that adapt quickly and decisively in times of crises to new concepts, later reap the rewards. If you want to stand out, it’s not the time to play it safe, instead, now is the time to expand your reach.Once we reach the post-pandemic era, newly implemented technologies will become the new norm and taking an early digital leap will set your property ahead of your competitors. Chatbots are a great place to start.Why chatbots?Artificial intelligence has been named the most promising technology of the past few years. We have and will continue to see a rapid increase in the use of AI in all sorts of platforms, messaging is no exception.AI-driven chatbots are a way to streamline guest communications, whether before, during or after their stay.Since the beginning of the pandemic, we have developed new digital habits, most of which include our mobile phones, like scanning QR codes for restaurant menus, video calling, not to mention a huge uptake in messaging use. Your post-pandemic guest will expect to be able to request services or ask questions through messaging channels instead of having to line up at the front desk.Continue watching or reading and I’ll share the uses and benefits of chatbots...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-use-chatbots-to-enhance-your-guest-communication-260Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://KeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/NbbVltWbnVEA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In times of crisis, we look to alternative technology to increase efficiency and reduce costs. This crisis is no different and I’ll explain why and how to use chatbots as your first step.It has been shown that hospitality properties that adapt quickly and</itunes:subtitle>
      <itunes:keywords>aichatbot,aipoweredhotelchatbot,bedandbreakfastchatbot,chatbotapp,hotelbookingchatbot,hotelchatbot,howtomakeachatbot,howtomakechatbotforwebsite,howtousechatbots,resortchatbot</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Magnify Your Hospitality Property’s Visibility | Ep. #259</title>
      <itunes:episode>203</itunes:episode>
      <podcast:episode>203</podcast:episode>
      <itunes:title>How to Magnify Your Hospitality Property’s Visibility | Ep. #259</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46430910</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-magnify-your-hospitality-property-s-visibility-ep-259</link>
      <description>
        <![CDATA[With the world slowly starting to open up, it is one thing to be ready, but how are customers going to find you?<br><br>Today’s episode is about your hospitality property’s visibility.<br><br>People have been thinking of travel since the start of COVID-19 and in the not too distant future, this is going to become a reality. Hospitality properties are eager to open their doors to the world, so how are you going to stand apart from your competitors?<br><br>Your hospitality property’s visibility ranking higher on Google<br>How can you do this?<br><br>You need to have your website search engine optimized but many owners and managers are not sure or are nervous about SEO, plus, it rarely offers any quick wins or instant gratification. This is a long-term endeavour.<br><br>For this, to work you need to have your house in order before you’ll see any real results from your search optimization efforts.<br><br>It is not a one-and-done task to be crossed off your marketing to-do list.<br><br>Just to be clear, you don’t need to be all that tech-savvy to understand SEO. Any time you create content for a new promotion or try to capture traffic with a blog post, optimizing for search engines should be baked right in, from initial thought to publication.<br><br>Here are some ways you can set yourself up for success<br>Make your website easy to use<br>One of the best things you can do for your property’s website is to improve the user experience.<br><br>Search engines consider a lot of different ranking factors when deciding which pages get top placement on the results pages.<br><br>• Does your website load quickly? <br><br>• Does it function well on a mobile device? <br><br>• Is it easy to navigate around - find the right info - book a room?<br><br>Even with limited experience, there are things you can do to make it easier for potential direct booking guests to find and use your website.<br><br>Continue listening or reading and I’ll share 8 ways to make it easier for your potential guests to find you…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-magnify-your-hospitality-propertys-visibility-259" rel="noopener">https://keystonehpd.com/how-to-magnify-your-hospitality-propertys-visibility-259</a><br><br><br>Post COVID-19 Action Plan<br>KeystoneHPD.com/PostCovid19ActionPlan <br><br><br>Get Your INNsider Tips<br>KeystoneHPD.com/INNsider-Tips<br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/olkD2Lcbl0c" rel="noopener">https://youtu.be/olkD2Lcbl0c</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With the world slowly starting to open up, it is one thing to be ready, but how are customers going to find you?<br><br>Today’s episode is about your hospitality property’s visibility.<br><br>People have been thinking of travel since the start of COVID-19 and in the not too distant future, this is going to become a reality. Hospitality properties are eager to open their doors to the world, so how are you going to stand apart from your competitors?<br><br>Your hospitality property’s visibility ranking higher on Google<br>How can you do this?<br><br>You need to have your website search engine optimized but many owners and managers are not sure or are nervous about SEO, plus, it rarely offers any quick wins or instant gratification. This is a long-term endeavour.<br><br>For this, to work you need to have your house in order before you’ll see any real results from your search optimization efforts.<br><br>It is not a one-and-done task to be crossed off your marketing to-do list.<br><br>Just to be clear, you don’t need to be all that tech-savvy to understand SEO. Any time you create content for a new promotion or try to capture traffic with a blog post, optimizing for search engines should be baked right in, from initial thought to publication.<br><br>Here are some ways you can set yourself up for success<br>Make your website easy to use<br>One of the best things you can do for your property’s website is to improve the user experience.<br><br>Search engines consider a lot of different ranking factors when deciding which pages get top placement on the results pages.<br><br>• Does your website load quickly? <br><br>• Does it function well on a mobile device? <br><br>• Is it easy to navigate around - find the right info - book a room?<br><br>Even with limited experience, there are things you can do to make it easier for potential direct booking guests to find and use your website.<br><br>Continue listening or reading and I’ll share 8 ways to make it easier for your potential guests to find you…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-magnify-your-hospitality-propertys-visibility-259" rel="noopener">https://keystonehpd.com/how-to-magnify-your-hospitality-propertys-visibility-259</a><br><br><br>Post COVID-19 Action Plan<br>KeystoneHPD.com/PostCovid19ActionPlan <br><br><br>Get Your INNsider Tips<br>KeystoneHPD.com/INNsider-Tips<br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/olkD2Lcbl0c" rel="noopener">https://youtu.be/olkD2Lcbl0c</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 09 Sep 2021 18:00:06 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e9751a9f/6888b671.mp3" length="34430933" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/N-G8hMZs3w2-fBqLhp8PN1oz6V8kgHjSqzZzJaTlcpE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDYv/MTY5NzgxNTU2NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>861</itunes:duration>
      <itunes:summary>With the world slowly starting to open up, it is one thing to be ready, but how are customers going to find you?Today’s episode is about your hospitality property’s visibility.People have been thinking of travel since the start of COVID-19 and in the not too distant future, this is going to become a reality. Hospitality properties are eager to open their doors to the world, so how are you going to stand apart from your competitors?Your hospitality property’s visibility ranking higher on GoogleHow can you do this?You need to have your website search engine optimized but many owners and managers are not sure or are nervous about SEO, plus, it rarely offers any quick wins or instant gratification. This is a long-term endeavour.For this, to work you need to have your house in order before you’ll see any real results from your search optimization efforts.It is not a one-and-done task to be crossed off your marketing to-do list.Just to be clear, you don’t need to be all that tech-savvy to understand SEO. Any time you create content for a new promotion or try to capture traffic with a blog post, optimizing for search engines should be baked right in, from initial thought to publication.Here are some ways you can set yourself up for successMake your website easy to useOne of the best things you can do for your property’s website is to improve the user experience.Search engines consider a lot of different ranking factors when deciding which pages get top placement on the results pages.• Does your website load quickly? • Does it function well on a mobile device? • Is it easy to navigate around - find the right info - book a room?Even with limited experience, there are things you can do to make it easier for potential direct booking guests to find and use your website.Continue listening or reading and I’ll share 8 ways to make it easier for your potential guests to find you…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-magnify-your-hospitality-propertys-visibility-259Post COVID-19 Action PlanKeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider TipsKeystoneHPD.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/olkD2Lcbl0cA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With the world slowly starting to open up, it is one thing to be ready, but how are customers going to find you?Today’s episode is about your hospitality property’s visibility.People have been thinking of travel since the start of COVID-19 and in the not </itunes:subtitle>
      <itunes:keywords>bedandbreakfastvisibility,hospitalitypropertysvisibility,hotelvisibility,resortvisibility</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Tips for Marketing and Getting Guests | Ep. #258</title>
      <itunes:episode>202</itunes:episode>
      <podcast:episode>202</podcast:episode>
      <itunes:title>Tips for Marketing and Getting Guests | Ep. #258</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46343901</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/tips-for-marketing-and-getting-guests-ep-258</link>
      <description>
        <![CDATA[Though many hospitality properties are cutting costs to get ready for the after-effects of the Covid-19 lockdown, this is not the time for hoteliers and innkeepers to pause marketing.  <br><br>Instead, you need to use marketing strategies and in a targeted fashion.  <br><br>As a property owner or manager, you should devise your marketing strategy for two phases:<br>During lock-down <br><br>And post-lock-down opening<br><br>Here are the key things to be kept in mind during both these phases.<br><br>Marketing considerations during lockdown <br><br>Your customers are spending way more time online during the many lockdowns and it is crucial to be in front of them during this period by keeping proactive communication ongoing.<br><br>Hoteliers and innkeepers should take into account the following marketing considerations:<br><br>• Leverage your social media/email platforms to stay in touch with your customers &amp; partners empathetically. Share with your customers not only what your property is doing, with plans of providing a safe and secure environment when they return, but also nurture your emotional connection with your customers. Here videos have proven successful.<br><br>• Do not abandon your SEO strategy, as your rankings will take a hit and it will be too late to tap the search surge if you have to restart SEO. Even though there are limited booking-related searches right now, intensifying your SEO efforts to improve and maintain your rankings on the relevant keywords can prove beneficial.<br><br>• Pause media spend on search and social media ads and save the budget for when travel starts in earnest. Strategic boosting can be done on select social media posts to meet certain objectives.<br><br>• If you have a restaurant and it is operational &amp; delivering, promote the same hyper-locally through social media campaigns.<br><br>• Undertake strategic plans:<br>• Website review &amp; enhancements<br>• Creation of visual content &amp; blogs for leveraging over a period of time<br>• Loyalty program evaluation &amp; implementation<br>• Brochures &amp; presentations<br>• Property branding<br><br>The pandemic could not only affect customer behavior but also your customer segments themselves so, your marketing strategies must be able to adapt for several months post-opening to ensure your efforts are getting the desired results.  <br><br>Continue listening or watching and I’ll share marketing considerations post lockdown...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/tips-for-marketing-and-getting-guests-258" rel="noopener">https://keystonehpd.com/tips-for-marketing-and-getting-guests-258</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/DyKHdsp4suM" rel="noopener">https://youtu.be/DyKHdsp4suM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Though many hospitality properties are cutting costs to get ready for the after-effects of the Covid-19 lockdown, this is not the time for hoteliers and innkeepers to pause marketing.  <br><br>Instead, you need to use marketing strategies and in a targeted fashion.  <br><br>As a property owner or manager, you should devise your marketing strategy for two phases:<br>During lock-down <br><br>And post-lock-down opening<br><br>Here are the key things to be kept in mind during both these phases.<br><br>Marketing considerations during lockdown <br><br>Your customers are spending way more time online during the many lockdowns and it is crucial to be in front of them during this period by keeping proactive communication ongoing.<br><br>Hoteliers and innkeepers should take into account the following marketing considerations:<br><br>• Leverage your social media/email platforms to stay in touch with your customers &amp; partners empathetically. Share with your customers not only what your property is doing, with plans of providing a safe and secure environment when they return, but also nurture your emotional connection with your customers. Here videos have proven successful.<br><br>• Do not abandon your SEO strategy, as your rankings will take a hit and it will be too late to tap the search surge if you have to restart SEO. Even though there are limited booking-related searches right now, intensifying your SEO efforts to improve and maintain your rankings on the relevant keywords can prove beneficial.<br><br>• Pause media spend on search and social media ads and save the budget for when travel starts in earnest. Strategic boosting can be done on select social media posts to meet certain objectives.<br><br>• If you have a restaurant and it is operational &amp; delivering, promote the same hyper-locally through social media campaigns.<br><br>• Undertake strategic plans:<br>• Website review &amp; enhancements<br>• Creation of visual content &amp; blogs for leveraging over a period of time<br>• Loyalty program evaluation &amp; implementation<br>• Brochures &amp; presentations<br>• Property branding<br><br>The pandemic could not only affect customer behavior but also your customer segments themselves so, your marketing strategies must be able to adapt for several months post-opening to ensure your efforts are getting the desired results.  <br><br>Continue listening or watching and I’ll share marketing considerations post lockdown...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/tips-for-marketing-and-getting-guests-258" rel="noopener">https://keystonehpd.com/tips-for-marketing-and-getting-guests-258</a><br><br><br>Post COVID-19 Action Plan<br><a href="https://KeystoneHPD.com/PostCovid19ActionPlan" rel="noopener">https://KeystoneHPD.com/PostCovid19ActionPlan</a> <br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/DyKHdsp4suM" rel="noopener">https://youtu.be/DyKHdsp4suM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 02 Sep 2021 18:00:13 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8a7fe128/b6c65d89.mp3" length="23362248" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/YP1TjMwvjZdH5iE4Khwi6nr3iiNSGyAvH-oF96kaWIU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDUv/MTY5NzgxNTU2NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>584</itunes:duration>
      <itunes:summary>Though many hospitality properties are cutting costs to get ready for the after-effects of the Covid-19 lockdown, this is not the time for hoteliers and innkeepers to pause marketing.  Instead, you need to use marketing strategies and in a targeted fashion.  As a property owner or manager, you should devise your marketing strategy for two phases:During lock-down And post-lock-down openingHere are the key things to be kept in mind during both these phases.Marketing considerations during lockdown Your customers are spending way more time online during the many lockdowns and it is crucial to be in front of them during this period by keeping proactive communication ongoing.Hoteliers and innkeepers should take into account the following marketing considerations:• Leverage your social media/email platforms to stay in touch with your customers &amp;amp; partners empathetically. Share with your customers not only what your property is doing, with plans of providing a safe and secure environment when they return, but also nurture your emotional connection with your customers. Here videos have proven successful.• Do not abandon your SEO strategy, as your rankings will take a hit and it will be too late to tap the search surge if you have to restart SEO. Even though there are limited booking-related searches right now, intensifying your SEO efforts to improve and maintain your rankings on the relevant keywords can prove beneficial.• Pause media spend on search and social media ads and save the budget for when travel starts in earnest. Strategic boosting can be done on select social media posts to meet certain objectives.• If you have a restaurant and it is operational &amp;amp; delivering, promote the same hyper-locally through social media campaigns.• Undertake strategic plans:• Website review &amp;amp; enhancements• Creation of visual content &amp;amp; blogs for leveraging over a period of time• Loyalty program evaluation &amp;amp; implementation• Brochures &amp;amp; presentations• Property brandingThe pandemic could not only affect customer behavior but also your customer segments themselves so, your marketing strategies must be able to adapt for several months post-opening to ensure your efforts are getting the desired results.  Continue listening or watching and I’ll share marketing considerations post lockdown...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/tips-for-marketing-and-getting-guests-258Post COVID-19 Action Planhttps://KeystoneHPD.com/PostCovid19ActionPlan Get Your INNsider Tipshttps://keystonehpd.com/innsider-tipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcastsYouTube</itunes:summary>
      <itunes:subtitle>Though many hospitality properties are cutting costs to get ready for the after-effects of the Covid-19 lockdown, this is not the time for hoteliers and innkeepers to pause marketing.  Instead, you need to use marketing strategies and in a targeted fashio</itunes:subtitle>
      <itunes:keywords>tipsformarketing,tipsformarketingandgettingbed&amp;,tipsformarketingandgettingbeda,tipsformarketingandgettinggues,tipsformarketingandgettinghote,tipsformarketingandgettingreso</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>6 Brilliant Ways To Use Managing Employees During a Crisis | Ep. #257</title>
      <itunes:episode>201</itunes:episode>
      <podcast:episode>201</podcast:episode>
      <itunes:title>6 Brilliant Ways To Use Managing Employees During a Crisis | Ep. #257</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/6-brilliant-ways-to-use-managing-employees-during-a-crisis-ep-257</link>
      <description>
        <![CDATA[Great leadership is important to build team engagement, but it plays an even bigger role during a crisis. Here are some ways to manage your employees during a crisis.<br><br>This may sound like a no-brainer, but when you are navigating uncertain times, it can feel challenging.<br><br>The hospitality industry is typically founded on teams of individuals working together, not only for the high performance of their function but also for creating a positive experience for guests. <br><br>Research has identified that the more effective the team is, the greater its ultimate performance. Although good team functioning is often assumed, it can be difficult to take a step back and reflect on how a team is actually performing as an entity.<br><br>Taking time out to understand the undercurrents of how your employees, your team, are functioning, how team members are responding to each other and to focus on outcomes &amp; your goals are all important steps for identifying problems and thinking about how to address them. <br><br><br>Continue reading or watching and I’ll share some of the problems that can cause employees to underperform and ways to see if your teams are working effectively…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/6-brilliant-ways-to-use-managing-employees-during-a-crisis-257" rel="noopener">https://keystonehpd.com/6-brilliant-ways-to-use-managing-employees-during-a-crisis-257</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/_z8tFiaBgvk" rel="noopener">https://youtu.be/_z8tFiaBgvk</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Great leadership is important to build team engagement, but it plays an even bigger role during a crisis. Here are some ways to manage your employees during a crisis.<br><br>This may sound like a no-brainer, but when you are navigating uncertain times, it can feel challenging.<br><br>The hospitality industry is typically founded on teams of individuals working together, not only for the high performance of their function but also for creating a positive experience for guests. <br><br>Research has identified that the more effective the team is, the greater its ultimate performance. Although good team functioning is often assumed, it can be difficult to take a step back and reflect on how a team is actually performing as an entity.<br><br>Taking time out to understand the undercurrents of how your employees, your team, are functioning, how team members are responding to each other and to focus on outcomes &amp; your goals are all important steps for identifying problems and thinking about how to address them. <br><br><br>Continue reading or watching and I’ll share some of the problems that can cause employees to underperform and ways to see if your teams are working effectively…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/6-brilliant-ways-to-use-managing-employees-during-a-crisis-257" rel="noopener">https://keystonehpd.com/6-brilliant-ways-to-use-managing-employees-during-a-crisis-257</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/_z8tFiaBgvk" rel="noopener">https://youtu.be/_z8tFiaBgvk</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 26 Aug 2021 18:00:09 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d92168f7/a96135e8.mp3" length="36335721" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/xUZhzdBeCkNq-J69rLV8bmK64Z5MBCZuQ5wosaBUBvg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDQv/MTY5NzgxNTU2NC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>909</itunes:duration>
      <itunes:summary>Great leadership is important to build team engagement, but it plays an even bigger role during a crisis. Here are some ways to manage your employees during a crisis.This may sound like a no-brainer, but when you are navigating uncertain times, it can feel challenging.The hospitality industry is typically founded on teams of individuals working together, not only for the high performance of their function but also for creating a positive experience for guests. Research has identified that the more effective the team is, the greater its ultimate performance. Although good team functioning is often assumed, it can be difficult to take a step back and reflect on how a team is actually performing as an entity.Taking time out to understand the undercurrents of how your employees, your team, are functioning, how team members are responding to each other and to focus on outcomes &amp;amp; your goals are all important steps for identifying problems and thinking about how to address them. Continue reading or watching and I’ll share some of the problems that can cause employees to underperform and ways to see if your teams are working effectively…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/6-brilliant-ways-to-use-managing-employees-during-a-crisis-257Get Your INNsider Tipshttps://keystonehpd.com/innsider-tipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/_z8tFiaBgvkA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Great leadership is important to build team engagement, but it plays an even bigger role during a crisis. Here are some ways to manage your employees during a crisis.This may sound like a no-brainer, but when you are navigating uncertain times, it can fee</itunes:subtitle>
      <itunes:keywords>managingemployeeperformancedur,managingemployeesduringcovid19,managingemployeeseffectively,managingemployeesremotely,managingemployeesremotelydurin,tipsformanagingemployeesduring</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Importance of Messaging to Guests Matters More Than Ever | Ep. #256</title>
      <itunes:episode>200</itunes:episode>
      <podcast:episode>200</podcast:episode>
      <itunes:title>The Importance of Messaging to Guests Matters More Than Ever | Ep. #256</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46140567</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-importance-of-messaging-to-guests-matters-more-than-ever-ep-256</link>
      <description>
        <![CDATA[As more and more countries begin their reopening, how can you make sure your hospitality property message doesn’t get lost in the clutter. I’m talking about messaging to guests.<br><br>Is there a no-fail way for a hospitality property to avoid getting lost in the crowd as they get ready to open up again? <br><br>The simple answer is - No. <br><br>However, is that there are key steps hoteliers and innkeepers should consider as you start communicating with former and potential guests.<br><br><br>Messaging to Guests Introduction<br><br>Keep guests up-to-date<br><br>Once all your policies are in line and your employees are on board, an easy way to reassure guests of your hygiene standards is to set up a dedicated page on your website. If you are currently open, another quick and simple way to reassure guests is to take your 'cleanliness' ratings from your OTA listings and display them prominently on your site. Potential bookers care what other guests have to say as much as they care about your official policies.<br><br>In terms of how you communicate the details of your COVID-19 policies, keep your content simple, well-structured and reassuring in tone and if you have the available resource, consider a short video that demonstrates the measures you have put in place. If you don't have the resource to film your own content; a slideshow-style reel of text over images may well be enough to get your key messages across. <br><br><br>Get to the point quickly <br><br>Don’t be wishy-washy with your messaging, get to the point as quickly as possible, so that it is impossible to ignore. Benefits and incentives – if they are appealing and relevant – always increase bookings. <br><br>A strong lead in your message will compel people to continue and to hopefully act. In this environment, your readers do not have the time to wade through subtle approaches, so be sure to let your potential guests know immediately “what’s in it for them.”<br><br><br>Continue reading or listening and I’ll share six more tips to messaging your guests plus, what to do when you see them face-to-face, right after a word from our sponsors.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-importance-of-messaging-to-guests-matters-more-than-ever-256" rel="noopener">https://keystonehpd.com/the-importance-of-messaging-to-guests-matters-more-than-ever-256</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br><a href="https://keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/BEA6ebo2z_k" rel="noopener">https://youtu.be/BEA6ebo2z_k</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[As more and more countries begin their reopening, how can you make sure your hospitality property message doesn’t get lost in the clutter. I’m talking about messaging to guests.<br><br>Is there a no-fail way for a hospitality property to avoid getting lost in the crowd as they get ready to open up again? <br><br>The simple answer is - No. <br><br>However, is that there are key steps hoteliers and innkeepers should consider as you start communicating with former and potential guests.<br><br><br>Messaging to Guests Introduction<br><br>Keep guests up-to-date<br><br>Once all your policies are in line and your employees are on board, an easy way to reassure guests of your hygiene standards is to set up a dedicated page on your website. If you are currently open, another quick and simple way to reassure guests is to take your 'cleanliness' ratings from your OTA listings and display them prominently on your site. Potential bookers care what other guests have to say as much as they care about your official policies.<br><br>In terms of how you communicate the details of your COVID-19 policies, keep your content simple, well-structured and reassuring in tone and if you have the available resource, consider a short video that demonstrates the measures you have put in place. If you don't have the resource to film your own content; a slideshow-style reel of text over images may well be enough to get your key messages across. <br><br><br>Get to the point quickly <br><br>Don’t be wishy-washy with your messaging, get to the point as quickly as possible, so that it is impossible to ignore. Benefits and incentives – if they are appealing and relevant – always increase bookings. <br><br>A strong lead in your message will compel people to continue and to hopefully act. In this environment, your readers do not have the time to wade through subtle approaches, so be sure to let your potential guests know immediately “what’s in it for them.”<br><br><br>Continue reading or listening and I’ll share six more tips to messaging your guests plus, what to do when you see them face-to-face, right after a word from our sponsors.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/the-importance-of-messaging-to-guests-matters-more-than-ever-256" rel="noopener">https://keystonehpd.com/the-importance-of-messaging-to-guests-matters-more-than-ever-256</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br><a href="https://keystonehpd.com/hospitality-property-school-podcasts" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts</a><br><br><br>YouTube<br><a href="https://youtu.be/BEA6ebo2z_k" rel="noopener">https://youtu.be/BEA6ebo2z_k</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 19 Aug 2021 18:00:11 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/3d8890b8/b6fee877.mp3" length="28747674" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/hA4guRfRRmoi642Zh1jNociKxku-mSSYU0SNtkWooqI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDMv/MTY5NzgxNTU2NC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>719</itunes:duration>
      <itunes:summary>As more and more countries begin their reopening, how can you make sure your hospitality property message doesn’t get lost in the clutter. I’m talking about messaging to guests.Is there a no-fail way for a hospitality property to avoid getting lost in the crowd as they get ready to open up again? The simple answer is - No. However, is that there are key steps hoteliers and innkeepers should consider as you start communicating with former and potential guests.Messaging to Guests IntroductionKeep guests up-to-dateOnce all your policies are in line and your employees are on board, an easy way to reassure guests of your hygiene standards is to set up a dedicated page on your website. If you are currently open, another quick and simple way to reassure guests is to take your 'cleanliness' ratings from your OTA listings and display them prominently on your site. Potential bookers care what other guests have to say as much as they care about your official policies.In terms of how you communicate the details of your COVID-19 policies, keep your content simple, well-structured and reassuring in tone and if you have the available resource, consider a short video that demonstrates the measures you have put in place. If you don't have the resource to film your own content; a slideshow-style reel of text over images may well be enough to get your key messages across. Get to the point quickly Don’t be wishy-washy with your messaging, get to the point as quickly as possible, so that it is impossible to ignore. Benefits and incentives – if they are appealing and relevant – always increase bookings. A strong lead in your message will compel people to continue and to hopefully act. In this environment, your readers do not have the time to wade through subtle approaches, so be sure to let your potential guests know immediately “what’s in it for them.”Continue reading or listening and I’ll share six more tips to messaging your guests plus, what to do when you see them face-to-face, right after a word from our sponsors.⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/the-importance-of-messaging-to-guests-matters-more-than-ever-256Get Your INNsider Tipshttps://keystonehpd.com/innsider-tipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/BEA6ebo2z_kA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>As more and more countries begin their reopening, how can you make sure your hospitality property message doesn’t get lost in the clutter. I’m talking about messaging to guests.Is there a no-fail way for a hospitality property to avoid getting lost in the</itunes:subtitle>
      <itunes:keywords>howtowriteawelcomelettertoahot,messagingtobedandbreakfastgues,messagingtoguests,messagingtohotelguestsfrommana,messagingtohotelguestsusingema,messagingtoresortguests</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Revenue Management and How to Increase Your Cash Flow | Ep. #255</title>
      <itunes:episode>199</itunes:episode>
      <podcast:episode>199</podcast:episode>
      <itunes:title>Revenue Management and How to Increase Your Cash Flow | Ep. #255</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/46054681</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/revenue-management-and-how-to-increase-your-cash-flow-ep-255</link>
      <description>
        <![CDATA[In any business, cash flow is imperative! For hospitality properties to stay alive in times of disruption - It is Vital!<br><br>Revenue management will play a central role.<br><br>In protecting, forecasting, and strengthening a hotel-resorts-inn-bed and breakfast’s etc. cash flow and overall financial position, revenue management will be needed to drive the top-line and eventually the cash position of the property.<br><br>Here are 6 ways revenue management can make a difference<br><br>Increase the cash held within your business<br><br>In this period of low occupancy and business disruptions through COVID-19, a higher rate of cash flow, combined with detailed forecasts will allow expense management. This will have a number of benefits critical to operating. <br><br>Additional revenue generated by the proper use of a modern, calculated revenue management system (RMS) directly flows into the amount of cash available. <br><br>From giving the hospitality property greater day-to-day assets to enable meeting of operating costs, to having money in the bank generating interest and leveraging return on capital, the increased RMS resulting revenue and expected business performance insights cannot be overlooked.<br><br><br>Forecasting cash flow and a properties portfolio performance<br><br>Being able to accurately forecast data, market research and analysis allows hoteliers and innkeepers to implement realistic feasibility studies for all future opportunities. This data collection will also allow owners and managers determine how to best price their properties within their market. <br><br>Estimating future project successes by setting revenue management standards can improve overall portfolio performance therefore increasing the properties long-term cash flow and value.<br><br>Continue reading and I’ll share 4 more ways to use revenue management and how to increase your cash flow…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/revenue-management-and-how-to-increase-your-cash-flow-255" rel="noopener">https://keystonehpd.com/revenue-management-and-how-to-increase-your-cash-flow-255</a><br>.<br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br><a href="https://youtu.be/G-AGpepQA4k" rel="noopener">https://youtu.be/G-AGpepQA4k</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In any business, cash flow is imperative! For hospitality properties to stay alive in times of disruption - It is Vital!<br><br>Revenue management will play a central role.<br><br>In protecting, forecasting, and strengthening a hotel-resorts-inn-bed and breakfast’s etc. cash flow and overall financial position, revenue management will be needed to drive the top-line and eventually the cash position of the property.<br><br>Here are 6 ways revenue management can make a difference<br><br>Increase the cash held within your business<br><br>In this period of low occupancy and business disruptions through COVID-19, a higher rate of cash flow, combined with detailed forecasts will allow expense management. This will have a number of benefits critical to operating. <br><br>Additional revenue generated by the proper use of a modern, calculated revenue management system (RMS) directly flows into the amount of cash available. <br><br>From giving the hospitality property greater day-to-day assets to enable meeting of operating costs, to having money in the bank generating interest and leveraging return on capital, the increased RMS resulting revenue and expected business performance insights cannot be overlooked.<br><br><br>Forecasting cash flow and a properties portfolio performance<br><br>Being able to accurately forecast data, market research and analysis allows hoteliers and innkeepers to implement realistic feasibility studies for all future opportunities. This data collection will also allow owners and managers determine how to best price their properties within their market. <br><br>Estimating future project successes by setting revenue management standards can improve overall portfolio performance therefore increasing the properties long-term cash flow and value.<br><br>Continue reading and I’ll share 4 more ways to use revenue management and how to increase your cash flow…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/revenue-management-and-how-to-increase-your-cash-flow-255" rel="noopener">https://keystonehpd.com/revenue-management-and-how-to-increase-your-cash-flow-255</a><br>.<br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br>YouTube<br><a href="https://youtu.be/G-AGpepQA4k" rel="noopener">https://youtu.be/G-AGpepQA4k</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 12 Aug 2021 18:00:09 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6fc3b27e/d7f73cb7.mp3" length="28901267" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/U6ZdjBG7ON8DHWCn7Ea7kuubaDnNWZ-zsbU3C-FORrM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDIv/MTY5NzgxNTU2NC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>723</itunes:duration>
      <itunes:summary>In any business, cash flow is imperative! For hospitality properties to stay alive in times of disruption - It is Vital!Revenue management will play a central role.In protecting, forecasting, and strengthening a hotel-resorts-inn-bed and breakfast’s etc. cash flow and overall financial position, revenue management will be needed to drive the top-line and eventually the cash position of the property.Here are 6 ways revenue management can make a differenceIncrease the cash held within your businessIn this period of low occupancy and business disruptions through COVID-19, a higher rate of cash flow, combined with detailed forecasts will allow expense management. This will have a number of benefits critical to operating. Additional revenue generated by the proper use of a modern, calculated revenue management system (RMS) directly flows into the amount of cash available. From giving the hospitality property greater day-to-day assets to enable meeting of operating costs, to having money in the bank generating interest and leveraging return on capital, the increased RMS resulting revenue and expected business performance insights cannot be overlooked.Forecasting cash flow and a properties portfolio performanceBeing able to accurately forecast data, market research and analysis allows hoteliers and innkeepers to implement realistic feasibility studies for all future opportunities. This data collection will also allow owners and managers determine how to best price their properties within their market. Estimating future project successes by setting revenue management standards can improve overall portfolio performance therefore increasing the properties long-term cash flow and value.Continue reading and I’ll share 4 more ways to use revenue management and how to increase your cash flow…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/revenue-management-and-how-to-increase-your-cash-flow-255.Get Your INNsider Tipshttps://keystonehpd.com/innsider-tipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/G-AGpepQA4kA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In any business, cash flow is imperative! For hospitality properties to stay alive in times of disruption - It is Vital!Revenue management will play a central role.In protecting, forecasting, and strengthening a hotel-resorts-inn-bed and breakfast’s etc. </itunes:subtitle>
      <itunes:keywords>revenuemanagement,revenuemanagementsolutions,revenuemanagementsystem,revenuemanagementsystembedandb,revenuemanagementsystemhotel,revenuemanagementsystemisusedt,revenuemanagementsystempostcov,revenuemanagementsystemresort</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>7 Ways Hospitality Properties Will Change Post Covid-19 | Ep. #254</title>
      <itunes:episode>198</itunes:episode>
      <podcast:episode>198</podcast:episode>
      <itunes:title>7 Ways Hospitality Properties Will Change Post Covid-19 | Ep. #254</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/45952430</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/7-ways-hospitality-properties-will-change-post-covid-19-ep-254</link>
      <description>
        <![CDATA[It is no secret that hotels, resorts, inns, bed and breakfasts have been struggling since the beginning of Covid-19 and will continue to do so until it is safe to again travel. <br><br>Here are 7 ways hospitality properties will change post Covid-19.<br><br>No matter what your current status is, hospitality properties will need to adapt quickly to meet consumer demands regarding COVID-19, especially if they want to benefit from the likely travel resurgence in later 2021 and beyond. <br><br>When it is safe to travel again, there will be a spike in post Covid-19 travel and here are 7 ways hospitality properties will change post Covid-19 in their accommodation operations.<br><br>7 ways hospitality properties will change post Covid-19 Introduction<br><br>Removing and altering touch points<br>The pandemic has quickened the pace for already occurring trends. <br><br>For example, more and more people were turning from cash payments and opting to use digital payment methods for in-store purchases.<br><br>Hospitality properties will need to transform the ways in which guests interact within their spaces. We are going see an increased use of smartphones to pay for any services or upgrades.<br><br>Some of these changes will include:<br><br>•Electronic kiosks instead of human agents.<br><br>•Touch-free check-in systems via guests’ mobile devices for amenities and better customer experiences without exposing guests or staff to pathogens. <br><br>•Integrating a hospitality properties app with multiple in-room functions such as heating, ventilation, air conditioning controls, moving the blinds and using the TV. <br><br>•Hallways and elevators will experience advancements such as voice-activated controls.<br><br>•Robot room service delivery and other innovations that reduce touches while streamlining the user experience. <br><br>•Touchless coolers in lobbies or gyms.<br>Independent properties will need to offer such functionality and ensure their applications offer value because some guests might hesitate to download a property-specific app for just a few days. <br><br>Continue reading or watching and I’ll go into more expected changes in accommodation operations, right after a word from our sponsors.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/7-ways-hospitality-properties-will-change-post-covid-19-254" rel="noopener">https://keystonehpd.com/7-ways-hospitality-properties-will-change-post-covid-19-254</a><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br>.<br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br>.<br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>.<br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>.<br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br>.<br>.<br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br>.<br>.<br>YouTube<br><a href="https://youtu.be/tZ5Lbr8GZxY" rel="noopener">https://youtu.be/tZ5Lbr8GZxY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It is no secret that hotels, resorts, inns, bed and breakfasts have been struggling since the beginning of Covid-19 and will continue to do so until it is safe to again travel. <br><br>Here are 7 ways hospitality properties will change post Covid-19.<br><br>No matter what your current status is, hospitality properties will need to adapt quickly to meet consumer demands regarding COVID-19, especially if they want to benefit from the likely travel resurgence in later 2021 and beyond. <br><br>When it is safe to travel again, there will be a spike in post Covid-19 travel and here are 7 ways hospitality properties will change post Covid-19 in their accommodation operations.<br><br>7 ways hospitality properties will change post Covid-19 Introduction<br><br>Removing and altering touch points<br>The pandemic has quickened the pace for already occurring trends. <br><br>For example, more and more people were turning from cash payments and opting to use digital payment methods for in-store purchases.<br><br>Hospitality properties will need to transform the ways in which guests interact within their spaces. We are going see an increased use of smartphones to pay for any services or upgrades.<br><br>Some of these changes will include:<br><br>•Electronic kiosks instead of human agents.<br><br>•Touch-free check-in systems via guests’ mobile devices for amenities and better customer experiences without exposing guests or staff to pathogens. <br><br>•Integrating a hospitality properties app with multiple in-room functions such as heating, ventilation, air conditioning controls, moving the blinds and using the TV. <br><br>•Hallways and elevators will experience advancements such as voice-activated controls.<br><br>•Robot room service delivery and other innovations that reduce touches while streamlining the user experience. <br><br>•Touchless coolers in lobbies or gyms.<br>Independent properties will need to offer such functionality and ensure their applications offer value because some guests might hesitate to download a property-specific app for just a few days. <br><br>Continue reading or watching and I’ll go into more expected changes in accommodation operations, right after a word from our sponsors.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/7-ways-hospitality-properties-will-change-post-covid-19-254" rel="noopener">https://keystonehpd.com/7-ways-hospitality-properties-will-change-post-covid-19-254</a><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br>.<br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br>.<br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>.<br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>.<br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br>.<br>.<br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br>.<br>.<br>YouTube<br><a href="https://youtu.be/tZ5Lbr8GZxY" rel="noopener">https://youtu.be/tZ5Lbr8GZxY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 05 Aug 2021 18:00:16 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/99cd4197/992692ac.mp3" length="26166770" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/_2Sgz-dTv6tBpPHWGwIDWK8UQxwZwbW1J5DQYV_ZbjU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDEv/MTY5NzgxNTU2My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>655</itunes:duration>
      <itunes:summary>It is no secret that hotels, resorts, inns, bed and breakfasts have been struggling since the beginning of Covid-19 and will continue to do so until it is safe to again travel. Here are 7 ways hospitality properties will change post Covid-19.No matter what your current status is, hospitality properties will need to adapt quickly to meet consumer demands regarding COVID-19, especially if they want to benefit from the likely travel resurgence in later 2021 and beyond. When it is safe to travel again, there will be a spike in post Covid-19 travel and here are 7 ways hospitality properties will change post Covid-19 in their accommodation operations.7 ways hospitality properties will change post Covid-19 IntroductionRemoving and altering touch pointsThe pandemic has quickened the pace for already occurring trends. For example, more and more people were turning from cash payments and opting to use digital payment methods for in-store purchases.Hospitality properties will need to transform the ways in which guests interact within their spaces. We are going see an increased use of smartphones to pay for any services or upgrades.Some of these changes will include:•Electronic kiosks instead of human agents.•Touch-free check-in systems via guests’ mobile devices for amenities and better customer experiences without exposing guests or staff to pathogens. •Integrating a hospitality properties app with multiple in-room functions such as heating, ventilation, air conditioning controls, moving the blinds and using the TV. •Hallways and elevators will experience advancements such as voice-activated controls.•Robot room service delivery and other innovations that reduce touches while streamlining the user experience. •Touchless coolers in lobbies or gyms.Independent properties will need to offer such functionality and ensure their applications offer value because some guests might hesitate to download a property-specific app for just a few days. Continue reading or watching and I’ll go into more expected changes in accommodation operations, right after a word from our sponsors.⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/7-ways-hospitality-properties-will-change-post-covid-19-254Get Your INNsider Tipshttps://keystonehpd.com/INNsider-Tips.Join one of your private groupshttps://keystonehpd.com/private-groups.Say hi on socialFacebook: https://www.facebook.com/KeystoneHPD.Twitter: https://twitter.com/KeystoneHPD.LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development..Listen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcasts/..YouTubehttps://youtu.be/tZ5Lbr8GZxYA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:summary>
      <itunes:subtitle>It is no secret that hotels, resorts, inns, bed and breakfasts have been struggling since the beginning of Covid-19 and will continue to do so until it is safe to again travel. Here are 7 ways hospitality properties will change post Covid-19.No matter wha</itunes:subtitle>
      <itunes:keywords>7wayshospitalitypropertieswill,waysbedandbreakfastwillchangep,wayshotelswillchangepostcovid1,waysresortswillchangepostcovid</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>No Question - Housekeeping Will Change Post Covid-19 | Ep. #253</title>
      <itunes:episode>197</itunes:episode>
      <podcast:episode>197</podcast:episode>
      <itunes:title>No Question - Housekeeping Will Change Post Covid-19 | Ep. #253</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/no-question-housekeeping-will-change-post-covid-19-ep-253</link>
      <description>
        <![CDATA[Housekeeping will change post COVID-19, and the housekeeping department will be front &amp; centre of the new normal hospitality property experience.<br><br>Let me explain what I mean.<br><br>Housekeeping Will Change Post Covid-19 Introduction<br><br>Travellers are going to be choosing hospitality property’s that can give them peace of mind by guaranteeing their safety through increased cleanliness procedures.<br><br>Exactly how these changes will transpire is the debate. Will properties choose to offer a housekeeping opt-out option thereby cutting costs or go full service to maintain strict cleanliness brand standards?<br><br>On the one hand, a freshly cleaned guest room each and every day has been for decades, a core service for traditional hotels, resorts and bed and breakfast. It has also been a strong persuader for guests, especially at the luxury end where housekeeping becomes a product differentiator in its own right.<br><br>There is no doubt guests appreciate the housekeeping service as part of a wholly satisfying experience because it is better than what most of them get at home. Certainly, old school hoteliers would argue that a hospitality property isn’t a hospitality property without daily housekeeping.<br><br>On the other hand, many guests don’t like to have anyone enter their rooms during their stays for a variety of reasons. Some traveller’s rarely use their room, thereby seeing no need for this service. Others may be influenced by companies such as Airbnb that do not regularly provide daily cleaning.<br><br>Were many brand properties are considering going for the opt-out option, I believe that housekeeping is now, more than ever, going to play an essential role to help draw in guests. However, I can see a scenario where housekeeping opt-out becomes more common at economy and midscale properties, both as a method to cut costs and to meet a growing demand for ‘contactless travel’.<br><br><br>Continue reading or watching and I’ll go a little further into the future of hospitality property’s room cleanliness...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/no-question-housekeeping-will-change-post-covid-19-253" rel="noopener">https://keystonehpd.com/no-question-housekeeping-will-change-post-covid-19-253</a><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/dnDRLkWrhz4" rel="noopener">https://youtu.be/dnDRLkWrhz4</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Housekeeping will change post COVID-19, and the housekeeping department will be front &amp; centre of the new normal hospitality property experience.<br><br>Let me explain what I mean.<br><br>Housekeeping Will Change Post Covid-19 Introduction<br><br>Travellers are going to be choosing hospitality property’s that can give them peace of mind by guaranteeing their safety through increased cleanliness procedures.<br><br>Exactly how these changes will transpire is the debate. Will properties choose to offer a housekeeping opt-out option thereby cutting costs or go full service to maintain strict cleanliness brand standards?<br><br>On the one hand, a freshly cleaned guest room each and every day has been for decades, a core service for traditional hotels, resorts and bed and breakfast. It has also been a strong persuader for guests, especially at the luxury end where housekeeping becomes a product differentiator in its own right.<br><br>There is no doubt guests appreciate the housekeeping service as part of a wholly satisfying experience because it is better than what most of them get at home. Certainly, old school hoteliers would argue that a hospitality property isn’t a hospitality property without daily housekeeping.<br><br>On the other hand, many guests don’t like to have anyone enter their rooms during their stays for a variety of reasons. Some traveller’s rarely use their room, thereby seeing no need for this service. Others may be influenced by companies such as Airbnb that do not regularly provide daily cleaning.<br><br>Were many brand properties are considering going for the opt-out option, I believe that housekeeping is now, more than ever, going to play an essential role to help draw in guests. However, I can see a scenario where housekeeping opt-out becomes more common at economy and midscale properties, both as a method to cut costs and to meet a growing demand for ‘contactless travel’.<br><br><br>Continue reading or watching and I’ll go a little further into the future of hospitality property’s room cleanliness...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/no-question-housekeeping-will-change-post-covid-19-253" rel="noopener">https://keystonehpd.com/no-question-housekeeping-will-change-post-covid-19-253</a><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/dnDRLkWrhz4" rel="noopener">https://youtu.be/dnDRLkWrhz4</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 29 Jul 2021 18:00:11 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/84dcabe2/63b8d295.mp3" length="23255683" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/OWP5-bhPI-6_ACw1iZOAElQJCsFqLjcG1ybTiVFRvxo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTc0MDAv/MTY5NzgxNTU2NC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>582</itunes:duration>
      <itunes:summary>Housekeeping will change post COVID-19, and the housekeeping department will be front &amp;amp; centre of the new normal hospitality property experience.Let me explain what I mean.Housekeeping Will Change Post Covid-19 IntroductionTravellers are going to be choosing hospitality property’s that can give them peace of mind by guaranteeing their safety through increased cleanliness procedures.Exactly how these changes will transpire is the debate. Will properties choose to offer a housekeeping opt-out option thereby cutting costs or go full service to maintain strict cleanliness brand standards?On the one hand, a freshly cleaned guest room each and every day has been for decades, a core service for traditional hotels, resorts and bed and breakfast. It has also been a strong persuader for guests, especially at the luxury end where housekeeping becomes a product differentiator in its own right.There is no doubt guests appreciate the housekeeping service as part of a wholly satisfying experience because it is better than what most of them get at home. Certainly, old school hoteliers would argue that a hospitality property isn’t a hospitality property without daily housekeeping.On the other hand, many guests don’t like to have anyone enter their rooms during their stays for a variety of reasons. Some traveller’s rarely use their room, thereby seeing no need for this service. Others may be influenced by companies such as Airbnb that do not regularly provide daily cleaning.Were many brand properties are considering going for the opt-out option, I believe that housekeeping is now, more than ever, going to play an essential role to help draw in guests. However, I can see a scenario where housekeeping opt-out becomes more common at economy and midscale properties, both as a method to cut costs and to meet a growing demand for ‘contactless travel’.Continue reading or watching and I’ll go a little further into the future of hospitality property’s room cleanliness...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/no-question-housekeeping-will-change-post-covid-19-253Get Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcasts/YouTubehttps://youtu.be/dnDRLkWrhz4A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Housekeeping will change post COVID-19, and the housekeeping department will be front &amp;amp; centre of the new normal hospitality property experience.Let me explain what I mean.Housekeeping Will Change Post Covid-19 IntroductionTravellers are going to be c</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Ways to Enhance Your Housekeeping- Guaranteed | Ep. #252</title>
      <itunes:episode>196</itunes:episode>
      <podcast:episode>196</podcast:episode>
      <itunes:title>Ways to Enhance Your Housekeeping- Guaranteed | Ep. #252</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/ways-to-enhance-your-housekeeping-guaranteed-ep-252</link>
      <description>
        <![CDATA[A broken window at your hospitality property could cost you your business. Does this sound outrages?<br><br>I’ll explain along with ways to enhance your housekeeping.<br><br><br>The Broken Window Theory Introduction<br><br>The broken window theory was introduced in a 1982 article by social scientists James Wilson and George Kelling. <br><br>It reads; something as small and seemingly insignificant as a broken window sends a negative symbol to those that pass it each day, indicating that the owner of the building doesn’t care enough. The result is more broken windows. Before long, a negative perception of the building and the area is formed leading to more and more urban decay and crime. <br><br>The principle of Broken Window can have the same effect on your business. <br><br>If your property isn’t up to standard and feel safe for your guests when things return to the ‘new normal’, it will not take long for them to form a negative impression. <br><br>Along with your customers, your most valuable employees will seek opportunity elsewhere. <br><br>You will experience more complaints and less revenue. The result, could be the end of the business.<br><br>How you can prevent this from happening<br><br>Think of your customers. What do they see when first locking eyes on your property?<br><br>Is the sign faded? <br><br>Is there garbage in the parking lot?<br><br>Is your property in need of a paint job?<br><br>Is the lobby cluttered?<br><br>Are the windows cracked?<br><br>The customer observes all this before they walk up to the front desk. You could have the nicest rooms but, what is this passer-by’s perception?<br><br>If you aren’t obsessed with the details in your business, there will be a competitor who is. Your customer’s perception is vital. Allow too many broken windows and you will lose your loyal guests to a brighter, shinier competitor. Your customer will simply walk past.<br><br>Are you going above and beyond the call of duty to meet your customers’ expectations?<br><br>Are you living up to your brands promise? <br><br>Is your advertised product what you promise it to be?<br><br>Are you prepared to fire any employee who consistently delivers bad service?<br><br>Are you just hiding the cracks in the window or fixing them?<br><br>Sometimes we stop noticing the small things that are broken, but now is the time to step back and fix the small things.<br><br>Spelling mistakes on property material, a coffee stain on a waiter’s shirt, a rude or disinterested receptions answering your phone, a dirty glasses in the rooms, or a stubborn attitude. These are all broken windows.<br><br>Attention to detail demonstrates competence and a company that cares about their guest. Once you have decided to fix everything that is broken, you’ll stay ahead of the competition and survive one of the toughest trading periods we have ever experienced.<br><br>Fix your windows!<br><br>Continue watching or reading and I’ll share ways you can adapt and enhance your housekeeping through and post-Covid-19…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/ways-to-enhance-your-housekeeping-guaranteed-ep-252" rel="noopener">https://keystonehpd.com/ways-to-enhance-your-housekeeping-guaranteed-ep-252</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/j_SVCFYx_cw" rel="noopener">https://youtu.be/j_SVCFYx_cw</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A broken window at your hospitality property could cost you your business. Does this sound outrages?<br><br>I’ll explain along with ways to enhance your housekeeping.<br><br><br>The Broken Window Theory Introduction<br><br>The broken window theory was introduced in a 1982 article by social scientists James Wilson and George Kelling. <br><br>It reads; something as small and seemingly insignificant as a broken window sends a negative symbol to those that pass it each day, indicating that the owner of the building doesn’t care enough. The result is more broken windows. Before long, a negative perception of the building and the area is formed leading to more and more urban decay and crime. <br><br>The principle of Broken Window can have the same effect on your business. <br><br>If your property isn’t up to standard and feel safe for your guests when things return to the ‘new normal’, it will not take long for them to form a negative impression. <br><br>Along with your customers, your most valuable employees will seek opportunity elsewhere. <br><br>You will experience more complaints and less revenue. The result, could be the end of the business.<br><br>How you can prevent this from happening<br><br>Think of your customers. What do they see when first locking eyes on your property?<br><br>Is the sign faded? <br><br>Is there garbage in the parking lot?<br><br>Is your property in need of a paint job?<br><br>Is the lobby cluttered?<br><br>Are the windows cracked?<br><br>The customer observes all this before they walk up to the front desk. You could have the nicest rooms but, what is this passer-by’s perception?<br><br>If you aren’t obsessed with the details in your business, there will be a competitor who is. Your customer’s perception is vital. Allow too many broken windows and you will lose your loyal guests to a brighter, shinier competitor. Your customer will simply walk past.<br><br>Are you going above and beyond the call of duty to meet your customers’ expectations?<br><br>Are you living up to your brands promise? <br><br>Is your advertised product what you promise it to be?<br><br>Are you prepared to fire any employee who consistently delivers bad service?<br><br>Are you just hiding the cracks in the window or fixing them?<br><br>Sometimes we stop noticing the small things that are broken, but now is the time to step back and fix the small things.<br><br>Spelling mistakes on property material, a coffee stain on a waiter’s shirt, a rude or disinterested receptions answering your phone, a dirty glasses in the rooms, or a stubborn attitude. These are all broken windows.<br><br>Attention to detail demonstrates competence and a company that cares about their guest. Once you have decided to fix everything that is broken, you’ll stay ahead of the competition and survive one of the toughest trading periods we have ever experienced.<br><br>Fix your windows!<br><br>Continue watching or reading and I’ll share ways you can adapt and enhance your housekeeping through and post-Covid-19…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/ways-to-enhance-your-housekeeping-guaranteed-ep-252" rel="noopener">https://keystonehpd.com/ways-to-enhance-your-housekeeping-guaranteed-ep-252</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/j_SVCFYx_cw" rel="noopener">https://youtu.be/j_SVCFYx_cw</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 22 Jul 2021 18:00:12 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7fdabf12/d419e16c.mp3" length="30930451" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/BPnn00i4Rmzhi1sZiZd4_zvj7_aJSIR9hLOcQ4XoZD0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTkv/MTY5NzgxNTU2My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>774</itunes:duration>
      <itunes:summary>A broken window at your hospitality property could cost you your business. Does this sound outrages?I’ll explain along with ways to enhance your housekeeping.The Broken Window Theory IntroductionThe broken window theory was introduced in a 1982 article by social scientists James Wilson and George Kelling. It reads; something as small and seemingly insignificant as a broken window sends a negative symbol to those that pass it each day, indicating that the owner of the building doesn’t care enough. The result is more broken windows. Before long, a negative perception of the building and the area is formed leading to more and more urban decay and crime. The principle of Broken Window can have the same effect on your business. If your property isn’t up to standard and feel safe for your guests when things return to the ‘new normal’, it will not take long for them to form a negative impression. Along with your customers, your most valuable employees will seek opportunity elsewhere. You will experience more complaints and less revenue. The result, could be the end of the business.How you can prevent this from happeningThink of your customers. What do they see when first locking eyes on your property?Is the sign faded? Is there garbage in the parking lot?Is your property in need of a paint job?Is the lobby cluttered?Are the windows cracked?The customer observes all this before they walk up to the front desk. You could have the nicest rooms but, what is this passer-by’s perception?If you aren’t obsessed with the details in your business, there will be a competitor who is. Your customer’s perception is vital. Allow too many broken windows and you will lose your loyal guests to a brighter, shinier competitor. Your customer will simply walk past.Are you going above and beyond the call of duty to meet your customers’ expectations?Are you living up to your brands promise? Is your advertised product what you promise it to be?Are you prepared to fire any employee who consistently delivers bad service?Are you just hiding the cracks in the window or fixing them?Sometimes we stop noticing the small things that are broken, but now is the time to step back and fix the small things.Spelling mistakes on property material, a coffee stain on a waiter’s shirt, a rude or disinterested receptions answering your phone, a dirty glasses in the rooms, or a stubborn attitude. These are all broken windows.Attention to detail demonstrates competence and a company that cares about their guest. Once you have decided to fix everything that is broken, you’ll stay ahead of the competition and survive one of the toughest trading periods we have ever experienced.Fix your windows!Continue watching or reading and I’ll share ways you can adapt and enhance your housekeeping through and post-Covid-19…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/ways-to-enhance-your-housekeeping-guaranteed-ep-252Get Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPD</itunes:summary>
      <itunes:subtitle>A broken window at your hospitality property could cost you your business. Does this sound outrages?I’ll explain along with ways to enhance your housekeeping.The Broken Window Theory IntroductionThe broken window theory was introduced in a 1982 article by</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Adapt through Covid-19: A Hospitality Property Checklist | Ep. #251</title>
      <itunes:episode>195</itunes:episode>
      <podcast:episode>195</podcast:episode>
      <itunes:title>How to Adapt through Covid-19: A Hospitality Property Checklist | Ep. #251</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-adapt-through-covid-19-a-hospitality-property-checklist-ep-251</link>
      <description>
        <![CDATA[There’s no denying that the pandemic has wreaked havoc on the hospitality property industry. This has left many of us feeling overwhelmed and fearful, not sure how to adapt through Covid-19.<br><br>I have a checklist that will help.<br><br><br>What we can say for certain, as history has proven, is that we’re a resilient industry, and that market volatility is something we must accept. With this in mind, preparing as best as you can for unexpected events can go a long way in helping weather unwanted economic events or sudden downturns.<br><br>I have gathered some functional tips and put together a 17 part checklist to help you adapt through Covid-19 and adjust to a ‘new normal’.<br><br>How to Adapt through Covid-19 Checklist <br><br>Be prepared to alter your business plan<br><br>Seasonal fluctuations are nothing new to the hospitality property industry and having a quiet season or even a shutdown for a short time is normal. With this downturn, you might want to consider other ways that you can leverage any opportunities in order to make up shortfalls in the future. <br><br>Where could you make up revenue? Research, to see if there are events, promotions or incentives you could take advantage of once the market begins to pick up again.<br><br><br>Talk to your accountant<br><br>Your planned 2020/21 budget is no doubt out the window. Use the knowledge and experience of your accountant or advisor to help you get a true and clear picture of your current financial situation, and projected performance. At times of uncertainty or volatility, it’s so important to understand where your business is financially. <br><br>Get a clear understanding of any support that may be or if other agencies such as tax and business liabilities are offering some leniency.<br><br><br>Operate efficiently<br><br>Keeping a close eye on expenditure and operational efficiency puts you in the best position to react to and manage economic downturns. When you have complete visibility over your business, you can see exactly where costs can be reduced or efficiencies tightened. <br><br><br>Review &amp; adjust your standard operating procedures<br><br>Evaluate the processes around guest check-in, check-out and on-site service. <br>Do you need to modify your lobby environment that ensures social distancing rules are observed? <br>Do you need to source contactless payment machines? <br><br>Do you need to adjust the cleaning procedures around shared facilities such as spas, pools, or gym facilities?<br><br>What other measures need to be put in place to ensure the safety of your guests and your staff in all areas of your property? <br><br>Factor in these changes so that you’re already prepared to safely and confidently welcome guests when you can.<br><br>Continue listening or reading and I’ll share additional ways you can adapt through Covid-19…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-adapt-through-covid-19-a-hospitality-property-checklist-251" rel="noopener">https://keystonehpd.com/how-to-adapt-through-covid-19-a-hospitality-property-checklist-251</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/s472mKVLUxY" rel="noopener">https://youtu.be/s472mKVLUxY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[There’s no denying that the pandemic has wreaked havoc on the hospitality property industry. This has left many of us feeling overwhelmed and fearful, not sure how to adapt through Covid-19.<br><br>I have a checklist that will help.<br><br><br>What we can say for certain, as history has proven, is that we’re a resilient industry, and that market volatility is something we must accept. With this in mind, preparing as best as you can for unexpected events can go a long way in helping weather unwanted economic events or sudden downturns.<br><br>I have gathered some functional tips and put together a 17 part checklist to help you adapt through Covid-19 and adjust to a ‘new normal’.<br><br>How to Adapt through Covid-19 Checklist <br><br>Be prepared to alter your business plan<br><br>Seasonal fluctuations are nothing new to the hospitality property industry and having a quiet season or even a shutdown for a short time is normal. With this downturn, you might want to consider other ways that you can leverage any opportunities in order to make up shortfalls in the future. <br><br>Where could you make up revenue? Research, to see if there are events, promotions or incentives you could take advantage of once the market begins to pick up again.<br><br><br>Talk to your accountant<br><br>Your planned 2020/21 budget is no doubt out the window. Use the knowledge and experience of your accountant or advisor to help you get a true and clear picture of your current financial situation, and projected performance. At times of uncertainty or volatility, it’s so important to understand where your business is financially. <br><br>Get a clear understanding of any support that may be or if other agencies such as tax and business liabilities are offering some leniency.<br><br><br>Operate efficiently<br><br>Keeping a close eye on expenditure and operational efficiency puts you in the best position to react to and manage economic downturns. When you have complete visibility over your business, you can see exactly where costs can be reduced or efficiencies tightened. <br><br><br>Review &amp; adjust your standard operating procedures<br><br>Evaluate the processes around guest check-in, check-out and on-site service. <br>Do you need to modify your lobby environment that ensures social distancing rules are observed? <br>Do you need to source contactless payment machines? <br><br>Do you need to adjust the cleaning procedures around shared facilities such as spas, pools, or gym facilities?<br><br>What other measures need to be put in place to ensure the safety of your guests and your staff in all areas of your property? <br><br>Factor in these changes so that you’re already prepared to safely and confidently welcome guests when you can.<br><br>Continue listening or reading and I’ll share additional ways you can adapt through Covid-19…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-adapt-through-covid-19-a-hospitality-property-checklist-251" rel="noopener">https://keystonehpd.com/how-to-adapt-through-covid-19-a-hospitality-property-checklist-251</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/s472mKVLUxY" rel="noopener">https://youtu.be/s472mKVLUxY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 15 Jul 2021 18:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d4473517/8525cd11.mp3" length="27535596" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/cEhXiBQA0sgBRcvl5Dgu0w4FxTG-AkoAOdiLYEE5DdE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTgv/MTY5NzgxNTU0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>689</itunes:duration>
      <itunes:summary>There’s no denying that the pandemic has wreaked havoc on the hospitality property industry. This has left many of us feeling overwhelmed and fearful, not sure how to adapt through Covid-19.I have a checklist that will help.What we can say for certain, as history has proven, is that we’re a resilient industry, and that market volatility is something we must accept. With this in mind, preparing as best as you can for unexpected events can go a long way in helping weather unwanted economic events or sudden downturns.I have gathered some functional tips and put together a 17 part checklist to help you adapt through Covid-19 and adjust to a ‘new normal’.How to Adapt through Covid-19 Checklist Be prepared to alter your business planSeasonal fluctuations are nothing new to the hospitality property industry and having a quiet season or even a shutdown for a short time is normal. With this downturn, you might want to consider other ways that you can leverage any opportunities in order to make up shortfalls in the future. Where could you make up revenue? Research, to see if there are events, promotions or incentives you could take advantage of once the market begins to pick up again.Talk to your accountantYour planned 2020/21 budget is no doubt out the window. Use the knowledge and experience of your accountant or advisor to help you get a true and clear picture of your current financial situation, and projected performance. At times of uncertainty or volatility, it’s so important to understand where your business is financially. Get a clear understanding of any support that may be or if other agencies such as tax and business liabilities are offering some leniency.Operate efficientlyKeeping a close eye on expenditure and operational efficiency puts you in the best position to react to and manage economic downturns. When you have complete visibility over your business, you can see exactly where costs can be reduced or efficiencies tightened. Review &amp;amp; adjust your standard operating proceduresEvaluate the processes around guest check-in, check-out and on-site service. Do you need to modify your lobby environment that ensures social distancing rules are observed? Do you need to source contactless payment machines? Do you need to adjust the cleaning procedures around shared facilities such as spas, pools, or gym facilities?What other measures need to be put in place to ensure the safety of your guests and your staff in all areas of your property? Factor in these changes so that you’re already prepared to safely and confidently welcome guests when you can.Continue listening or reading and I’ll share additional ways you can adapt through Covid-19…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-adapt-through-covid-19-a-hospitality-property-checklist-251Get Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: </itunes:summary>
      <itunes:subtitle>There’s no denying that the pandemic has wreaked havoc on the hospitality property industry. This has left many of us feeling overwhelmed and fearful, not sure how to adapt through Covid-19.I have a checklist that will help.What we can say for certain, as</itunes:subtitle>
      <itunes:keywords>bedandbreakfastspostcovid19tod,bedandbreakfastspostcovid19vir,hotelspostcovid19virusoutbreak,hotelspostcovid19virusprotecti,whatistheoutlookforhotelindust</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>What Will Your Guests Expect Post Lockdown? | Ep. #250</title>
      <itunes:episode>194</itunes:episode>
      <podcast:episode>194</podcast:episode>
      <itunes:title>What Will Your Guests Expect Post Lockdown? | Ep. #250</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/45527387</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/what-will-your-guests-expect-post-lockdown-ep-250</link>
      <description>
        <![CDATA[Given the ever-changing market conditions due to COVID-19 and renewed fluctuating regional restrictions, what will your guests expect post lockdown?<br><br>Let me give you a few ideas.<br><br>When faced with the challenge of preparing to reopen a hospitality property in an uncertain environment, it can be difficult to know where to start. <br><br>Where will potential guests travel from? <br><br>What will they want from their stay? <br><br>What can be done to increase demand?<br><br>Tailoring to post-lockdown guests<br><br>Part of a reopening strategy should include understanding who your post-lockdown guests are likely to be and what stay experience they are pursuing.<br><br>With ongoing international travel restrictions in place and public concerns about the safety of air travel, hospitality properties will likely see guests arriving from driving, rather than flying. Given corporate travel is pretty much at a standstill, properties should anticipate that the domestic leisure market will be a key focus for the foreseeable future.<br><br>Local leisure guests, who may travel as families, will understandably be cautious of putting themselves at an unnecessary risk after social isolation measures are eased, and as such properties need to provide services that make them feel secure and safe from a public health standpoint. <br><br>If applicable, hospitality properties should review their dining offerings to provide flexible options which allow for guests to enjoy meals in their rooms. This could include facilitating in-room meal deliveries from outside providers and provide a boxed breakfast doorstep delivery instead of the traditional buffet.<br><br>Guests will likely be more conscious of limiting interactions in common areas and will want to move through these areas quickly, with minimal contact. <br><br>Properties should provide either virtual, kiosk or contactless check-in procedures and be properly staffed to handle front desk needs quickly, avoid lines and overcrowding.<br><br>Cleaning and hygiene procedures are now at the top of the list as a desirable service for guests. Where once making cleaning shifts visible throughout the day was avoided by many properties, it should now be encouraged to increase the frequency of cleaning and make this visible to guests seeking reassurance of their own safety. Hand sanitizers should continue to be made obviously available at all guest contact points within rooms and in toiletry kits.<br><br>For upend or larger scale properties, boosted sanitation protocols could extend to sectioning off part of your property were not only enhanced cleaning measures are practiced, but where only guests and staff who have undergone on-site COVID-19 tests are permitted access. <br><br>Your communal-use areas like fitness rooms should set capacity limitations and give guests the opportunity to reserve equipment with thorough cleaning conducted between each use.<br><br>Continue reading or watching and I’ll share additional ways you can do to make your guests more comfortable to book and stay with you post lockdown...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/what-will-your-guests-expect-post-lockdown-250" rel="noopener">https://keystonehpd.com/what-will-your-guests-expect-post-lockdown-250</a><br><br><br>Get Your INNsider Tips<br><a href="https://info-2380b.gr8.com/" rel="noopener">https://info-2380b.gr8.com/</a><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/HwOJSryJ83E" rel="noopener">https://youtu.be/HwOJSryJ83E</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Given the ever-changing market conditions due to COVID-19 and renewed fluctuating regional restrictions, what will your guests expect post lockdown?<br><br>Let me give you a few ideas.<br><br>When faced with the challenge of preparing to reopen a hospitality property in an uncertain environment, it can be difficult to know where to start. <br><br>Where will potential guests travel from? <br><br>What will they want from their stay? <br><br>What can be done to increase demand?<br><br>Tailoring to post-lockdown guests<br><br>Part of a reopening strategy should include understanding who your post-lockdown guests are likely to be and what stay experience they are pursuing.<br><br>With ongoing international travel restrictions in place and public concerns about the safety of air travel, hospitality properties will likely see guests arriving from driving, rather than flying. Given corporate travel is pretty much at a standstill, properties should anticipate that the domestic leisure market will be a key focus for the foreseeable future.<br><br>Local leisure guests, who may travel as families, will understandably be cautious of putting themselves at an unnecessary risk after social isolation measures are eased, and as such properties need to provide services that make them feel secure and safe from a public health standpoint. <br><br>If applicable, hospitality properties should review their dining offerings to provide flexible options which allow for guests to enjoy meals in their rooms. This could include facilitating in-room meal deliveries from outside providers and provide a boxed breakfast doorstep delivery instead of the traditional buffet.<br><br>Guests will likely be more conscious of limiting interactions in common areas and will want to move through these areas quickly, with minimal contact. <br><br>Properties should provide either virtual, kiosk or contactless check-in procedures and be properly staffed to handle front desk needs quickly, avoid lines and overcrowding.<br><br>Cleaning and hygiene procedures are now at the top of the list as a desirable service for guests. Where once making cleaning shifts visible throughout the day was avoided by many properties, it should now be encouraged to increase the frequency of cleaning and make this visible to guests seeking reassurance of their own safety. Hand sanitizers should continue to be made obviously available at all guest contact points within rooms and in toiletry kits.<br><br>For upend or larger scale properties, boosted sanitation protocols could extend to sectioning off part of your property were not only enhanced cleaning measures are practiced, but where only guests and staff who have undergone on-site COVID-19 tests are permitted access. <br><br>Your communal-use areas like fitness rooms should set capacity limitations and give guests the opportunity to reserve equipment with thorough cleaning conducted between each use.<br><br>Continue reading or watching and I’ll share additional ways you can do to make your guests more comfortable to book and stay with you post lockdown...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/what-will-your-guests-expect-post-lockdown-250" rel="noopener">https://keystonehpd.com/what-will-your-guests-expect-post-lockdown-250</a><br><br><br>Get Your INNsider Tips<br><a href="https://info-2380b.gr8.com/" rel="noopener">https://info-2380b.gr8.com/</a><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/HwOJSryJ83E" rel="noopener">https://youtu.be/HwOJSryJ83E</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 08 Jul 2021 18:00:15 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/12097134/1b34b4d2.mp3" length="35518596" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/6JYnu01a0ArSioP_jS-anpjrhgOA0ladQROCGDdL7dw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTcv/MTY5NzgxNTU0Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>888</itunes:duration>
      <itunes:summary>Given the ever-changing market conditions due to COVID-19 and renewed fluctuating regional restrictions, what will your guests expect post lockdown?Let me give you a few ideas.When faced with the challenge of preparing to reopen a hospitality property in an uncertain environment, it can be difficult to know where to start. Where will potential guests travel from? What will they want from their stay? What can be done to increase demand?Tailoring to post-lockdown guestsPart of a reopening strategy should include understanding who your post-lockdown guests are likely to be and what stay experience they are pursuing.With ongoing international travel restrictions in place and public concerns about the safety of air travel, hospitality properties will likely see guests arriving from driving, rather than flying. Given corporate travel is pretty much at a standstill, properties should anticipate that the domestic leisure market will be a key focus for the foreseeable future.Local leisure guests, who may travel as families, will understandably be cautious of putting themselves at an unnecessary risk after social isolation measures are eased, and as such properties need to provide services that make them feel secure and safe from a public health standpoint. If applicable, hospitality properties should review their dining offerings to provide flexible options which allow for guests to enjoy meals in their rooms. This could include facilitating in-room meal deliveries from outside providers and provide a boxed breakfast doorstep delivery instead of the traditional buffet.Guests will likely be more conscious of limiting interactions in common areas and will want to move through these areas quickly, with minimal contact. Properties should provide either virtual, kiosk or contactless check-in procedures and be properly staffed to handle front desk needs quickly, avoid lines and overcrowding.Cleaning and hygiene procedures are now at the top of the list as a desirable service for guests. Where once making cleaning shifts visible throughout the day was avoided by many properties, it should now be encouraged to increase the frequency of cleaning and make this visible to guests seeking reassurance of their own safety. Hand sanitizers should continue to be made obviously available at all guest contact points within rooms and in toiletry kits.For upend or larger scale properties, boosted sanitation protocols could extend to sectioning off part of your property were not only enhanced cleaning measures are practiced, but where only guests and staff who have undergone on-site COVID-19 tests are permitted access. Your communal-use areas like fitness rooms should set capacity limitations and give guests the opportunity to reserve equipment with thorough cleaning conducted between each use.Continue reading or watching and I’ll share additional ways you can do to make your guests more comfortable to book and stay with you post lockdown...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/what-will-your-guests-expect-post-lockdown-250Get Your INNsider Tipshttps://info-2380b.gr8.com/https://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: </itunes:summary>
      <itunes:subtitle>Given the ever-changing market conditions due to COVID-19 and renewed fluctuating regional restrictions, what will your guests expect post lockdown?Let me give you a few ideas.When faced with the challenge of preparing to reopen a hospitality property in </itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Reopening Hotels, Resorts, Bed and Breakfasts after COVID 19 ? Ep. #249</title>
      <itunes:episode>193</itunes:episode>
      <podcast:episode>193</podcast:episode>
      <itunes:title>Reopening Hotels, Resorts, Bed and Breakfasts after COVID 19 ? Ep. #249</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/reopening-hotels-resorts-bed-and-breakfasts-after-covid-19-ep-249</link>
      <description>
        <![CDATA[What if I told you I could walk you through three stages for reopening your hotel, resort, bed and breakfast and how to use them to get you the other side of this pandemic? Would you be interested?<br><br>I am going to do that right now.<br><br>What I’m going to share are creative, low-cost strategies to help hospitality properties acquire and retain customers. These are designed by system analysts who tend to be obsessive, curious and analytical:<br><br>• These system analysts focus solely on strategies related to growing the business.<br><br>• They hypothesize, prioritize and test innovative growth strategies.<br><br>• They analyze and test to see what’s working.<br><br>• The ideal system analysts know how to set growth priorities, identify channels for customer acquisition, measure success, and scale growth.<br>Each property is different and it’s about figuring out why you grow and looking for ways to make that happen on purpose.<br><br>Continue reading or watching and I’ll explain the three stages and structuring of your reopening and how to take advantage of opportunities…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/reopening-hotels-resorts-bed-and-breakfasts-after-covid-19-249" rel="noopener">https://keystonehpd.com/reopening-hotels-resorts-bed-and-breakfasts-after-covid-19-249</a><br><br>Get Your INNsider Tips<br><a href="https://info-2380b.gr8.com/" rel="noopener">https://info-2380b.gr8.com/</a><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/bl4dr2HAYXc" rel="noopener">https://youtu.be/bl4dr2HAYXc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[What if I told you I could walk you through three stages for reopening your hotel, resort, bed and breakfast and how to use them to get you the other side of this pandemic? Would you be interested?<br><br>I am going to do that right now.<br><br>What I’m going to share are creative, low-cost strategies to help hospitality properties acquire and retain customers. These are designed by system analysts who tend to be obsessive, curious and analytical:<br><br>• These system analysts focus solely on strategies related to growing the business.<br><br>• They hypothesize, prioritize and test innovative growth strategies.<br><br>• They analyze and test to see what’s working.<br><br>• The ideal system analysts know how to set growth priorities, identify channels for customer acquisition, measure success, and scale growth.<br>Each property is different and it’s about figuring out why you grow and looking for ways to make that happen on purpose.<br><br>Continue reading or watching and I’ll explain the three stages and structuring of your reopening and how to take advantage of opportunities…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/reopening-hotels-resorts-bed-and-breakfasts-after-covid-19-249" rel="noopener">https://keystonehpd.com/reopening-hotels-resorts-bed-and-breakfasts-after-covid-19-249</a><br><br>Get Your INNsider Tips<br><a href="https://info-2380b.gr8.com/" rel="noopener">https://info-2380b.gr8.com/</a><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/bl4dr2HAYXc" rel="noopener">https://youtu.be/bl4dr2HAYXc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 01 Jul 2021 18:00:16 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/90dc4141/7706d75b.mp3" length="55629765" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/2sFs852pcyi4bmExN6OVqqlYLPvQDY6aG3Vtfq6Oi_A/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTYv/MTY5NzgxNTU0Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1391</itunes:duration>
      <itunes:summary>What if I told you I could walk you through three stages for reopening your hotel, resort, bed and breakfast and how to use them to get you the other side of this pandemic? Would you be interested?I am going to do that right now.What I’m going to share are creative, low-cost strategies to help hospitality properties acquire and retain customers. These are designed by system analysts who tend to be obsessive, curious and analytical:• These system analysts focus solely on strategies related to growing the business.• They hypothesize, prioritize and test innovative growth strategies.• They analyze and test to see what’s working.• The ideal system analysts know how to set growth priorities, identify channels for customer acquisition, measure success, and scale growth.Each property is different and it’s about figuring out why you grow and looking for ways to make that happen on purpose.Continue reading or watching and I’ll explain the three stages and structuring of your reopening and how to take advantage of opportunities…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/reopening-hotels-resorts-bed-and-breakfasts-after-covid-19-249Get Your INNsider Tipshttps://info-2380b.gr8.com/https://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcasts/YouTubehttps://youtu.be/bl4dr2HAYXcA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>What if I told you I could walk you through three stages for reopening your hotel, resort, bed and breakfast and how to use them to get you the other side of this pandemic? Would you be interested?I am going to do that right now.What I’m going to share ar</itunes:subtitle>
      <itunes:keywords>hotelreopeningannouncementafte,hotelreopeningchecklistafterco,hotelreopeningmessageaftercovi,reopeningahotelaftercovid-19,reopeningahotelchecklisttempla,reopeningbedandbreakfastafterc,reopeninghotelsaftercovid-19</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Prepare for When Guests Return | Eps. #248</title>
      <itunes:episode>192</itunes:episode>
      <podcast:episode>192</podcast:episode>
      <itunes:title>How to Prepare for When Guests Return | Eps. #248</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/45350947</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-prepare-for-when-guests-return-eps-248</link>
      <description>
        <![CDATA[Chances are when you open your doors to the world, guests are not going to be filing in. You’re going to have to earn their trust. <br>I’ll tell you how to do that.<br><br>If you look out your window, will you see brontosauruses or triceratops wandering around – no. Why? When the asteroid hit they were not able to adapt. In the last year and a half, Covid-19 has been a hospitality property mass extinction event and if properties didn’t or are not willing to adapt, they will not survive.<br><br>Speak to any hospitality property owner or manager, and they will tell you the turmoil that they have been facing. <br><br>When should we open? <br><br>When will our guests start returning? <br><br>How do I forecast occupancy for the next 6 months, 12 months, 5 years with so much uncertainty? <br><br>Is my business safe?<br>It’s no secret that the hospitality industry has taken a massive hit in the chaos that was 2020 but if you look closely, you can see a light at the end of the tunnel.<br><br>What are the signs?<br><br>People are tired of being stuck in a lockdown, vaccine distribution is ramping up and summer is just around the corner. <br><br>Although it’s half of 2019, airline, hotel, and restaurant spending has doubled in many corners of the planet compared to last year when the pandemic first ravaged the world.<br><br>Currently, the Centers for Disease Control and Prevention are still advising against travel, but indicators already show travel is set to play a pivotal role in the widely predicted 2021 economic boom. <br><br>Travel set to make a gradual comeback but it will be different and if you haven’t done so yet, it is time to start preparing.<br><br><br>How do we know people are getting ready to travel?<br><br>Many have been researching for travel inspiration for the past year as something to look forward to once vaccinated. <br><br>A Booking.com survey from October that polled more than 20,000 people around the world found that 95% of respondents were spending free time looking at travel inspiration, with 38% looking at potential destinations at least once a week. <br><br>65% of respondents were excited about travelling in the future.<br><br>The tide is turning<br><br>The hospitality industry has been through the worst year in its history, however, better times are right around the corner. <br><br>What you do now will determine how quickly your property will encounter recovery. Getting your team focused on existing business, new opportunities and how to protect, capture and grow that business will serve you well today and into the future.<br><br>How can hospitality properties up their game to attract these eager travellers? It may come down to revised safety &amp; security procedures, some careful marketing and comparing your hospitality property to your market. <br><br>You need to take action or you will be left behind.<br><br>Once you determine where your property sits in your market, you can use the following guidelines to help you better decide the next steps and I’ll share them with you...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-prepare-for-when-guests-return-248" rel="noopener">https://keystonehpd.com/how-to-prepare-for-when-guests-return-248</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/YiAB-nzJrD8" rel="noopener">https://youtu.be/YiAB-nzJrD8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Chances are when you open your doors to the world, guests are not going to be filing in. You’re going to have to earn their trust. <br>I’ll tell you how to do that.<br><br>If you look out your window, will you see brontosauruses or triceratops wandering around – no. Why? When the asteroid hit they were not able to adapt. In the last year and a half, Covid-19 has been a hospitality property mass extinction event and if properties didn’t or are not willing to adapt, they will not survive.<br><br>Speak to any hospitality property owner or manager, and they will tell you the turmoil that they have been facing. <br><br>When should we open? <br><br>When will our guests start returning? <br><br>How do I forecast occupancy for the next 6 months, 12 months, 5 years with so much uncertainty? <br><br>Is my business safe?<br>It’s no secret that the hospitality industry has taken a massive hit in the chaos that was 2020 but if you look closely, you can see a light at the end of the tunnel.<br><br>What are the signs?<br><br>People are tired of being stuck in a lockdown, vaccine distribution is ramping up and summer is just around the corner. <br><br>Although it’s half of 2019, airline, hotel, and restaurant spending has doubled in many corners of the planet compared to last year when the pandemic first ravaged the world.<br><br>Currently, the Centers for Disease Control and Prevention are still advising against travel, but indicators already show travel is set to play a pivotal role in the widely predicted 2021 economic boom. <br><br>Travel set to make a gradual comeback but it will be different and if you haven’t done so yet, it is time to start preparing.<br><br><br>How do we know people are getting ready to travel?<br><br>Many have been researching for travel inspiration for the past year as something to look forward to once vaccinated. <br><br>A Booking.com survey from October that polled more than 20,000 people around the world found that 95% of respondents were spending free time looking at travel inspiration, with 38% looking at potential destinations at least once a week. <br><br>65% of respondents were excited about travelling in the future.<br><br>The tide is turning<br><br>The hospitality industry has been through the worst year in its history, however, better times are right around the corner. <br><br>What you do now will determine how quickly your property will encounter recovery. Getting your team focused on existing business, new opportunities and how to protect, capture and grow that business will serve you well today and into the future.<br><br>How can hospitality properties up their game to attract these eager travellers? It may come down to revised safety &amp; security procedures, some careful marketing and comparing your hospitality property to your market. <br><br>You need to take action or you will be left behind.<br><br>Once you determine where your property sits in your market, you can use the following guidelines to help you better decide the next steps and I’ll share them with you...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/how-to-prepare-for-when-guests-return-248" rel="noopener">https://keystonehpd.com/how-to-prepare-for-when-guests-return-248</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/YiAB-nzJrD8" rel="noopener">https://youtu.be/YiAB-nzJrD8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Thu, 24 Jun 2021 18:00:04 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e8f1bd51/091060be.mp3" length="31157187" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/L4g4eYG7tw9N9n2s5-1v07N-37sAcyfg2C62UkBtwxE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTUv/MTY5NzgxNTU0Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>779</itunes:duration>
      <itunes:summary>Chances are when you open your doors to the world, guests are not going to be filing in. You’re going to have to earn their trust. I’ll tell you how to do that.If you look out your window, will you see brontosauruses or triceratops wandering around – no. Why? When the asteroid hit they were not able to adapt. In the last year and a half, Covid-19 has been a hospitality property mass extinction event and if properties didn’t or are not willing to adapt, they will not survive.Speak to any hospitality property owner or manager, and they will tell you the turmoil that they have been facing. When should we open? When will our guests start returning? How do I forecast occupancy for the next 6 months, 12 months, 5 years with so much uncertainty? Is my business safe?It’s no secret that the hospitality industry has taken a massive hit in the chaos that was 2020 but if you look closely, you can see a light at the end of the tunnel.What are the signs?People are tired of being stuck in a lockdown, vaccine distribution is ramping up and summer is just around the corner. Although it’s half of 2019, airline, hotel, and restaurant spending has doubled in many corners of the planet compared to last year when the pandemic first ravaged the world.Currently, the Centers for Disease Control and Prevention are still advising against travel, but indicators already show travel is set to play a pivotal role in the widely predicted 2021 economic boom. Travel set to make a gradual comeback but it will be different and if you haven’t done so yet, it is time to start preparing.How do we know people are getting ready to travel?Many have been researching for travel inspiration for the past year as something to look forward to once vaccinated. A Booking.com survey from October that polled more than 20,000 people around the world found that 95% of respondents were spending free time looking at travel inspiration, with 38% looking at potential destinations at least once a week. 65% of respondents were excited about travelling in the future.The tide is turningThe hospitality industry has been through the worst year in its history, however, better times are right around the corner. What you do now will determine how quickly your property will encounter recovery. Getting your team focused on existing business, new opportunities and how to protect, capture and grow that business will serve you well today and into the future.How can hospitality properties up their game to attract these eager travellers? It may come down to revised safety &amp;amp; security procedures, some careful marketing and comparing your hospitality property to your market. You need to take action or you will be left behind.Once you determine where your property sits in your market, you can use the following guidelines to help you better decide the next steps and I’ll share them with you...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-prepare-for-when-guests-return-248Get Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC</itunes:summary>
      <itunes:subtitle>Chances are when you open your doors to the world, guests are not going to be filing in. You’re going to have to earn their trust. I’ll tell you how to do that.If you look out your window, will you see brontosauruses or triceratops wandering around – no. </itunes:subtitle>
      <itunes:keywords>howtoprepareforwhenguestsretur,waystoprepareforwhenthebedandb,waystoprepareforwhenthebed&amp;bre,waystoprepareforwhentheguestre,waystoprepareforwhenthehotelgu,waystoprepareforwhentheresortg</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Strategies to Improve Your Guest’s Experience | Ep. #247</title>
      <itunes:episode>191</itunes:episode>
      <podcast:episode>191</podcast:episode>
      <itunes:title>Strategies to Improve Your Guest’s Experience | Ep. #247</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/strategies-to-improve-your-guest-s-experience-ep-247</link>
      <description>
        <![CDATA[Why is selling an experience more important than just selling rooms?<br><br>Stay with me and I’ll explain why and how to improve your guest’s experience.<br><br>After decades of touting their vast array of in-room amenities, fitness centers, pools and large-screen TVs, many hospitality property marketers have become too self-indulgent and product-focused to recognize that it’s what happens outside of the property that really matters these days.<br><br>Today, your guests are looking for more.<br><br>You have to sell an experience to your guests and I am going to share 6 ways you can drive more guests by selling your property experiences.<br><br>But before I do I have to talk about customer service in the COVID-19 era.<br><br>Hospitality Property Industry in the Covid-19 Era<br><br>It’s a fact that COVID-19 has changed customer service forever. The way that a hospitality property operates and delivers experiences to guests will have to go through changes and adaptations that will become the new normal.<br><br>Failure to adapt will result in property closing.<br><br>Along with any government and industry requirements, hospitality properties will have to take into consideration what travellers are looking for, and what services can be provided to them.<br><br>For example:<br><br>Local health services<br><br>Even when all the restrictions have dissipated, the fear won’t. Guests will be making sure local health services are close to where they are staying and are reliable, to ensure the safety of themselves, family, friends, and colleagues.<br><br>To aid guests, update information on your website, including room descriptions and use guest messaging apps to make communication easier and more personalized.<br><br><br>Hygiene &amp; cleanliness<br><br>Travellers will naturally be health-conscious when they travel in the immediate future so you need to make assurances that your property is undertaking best practice in this area.<br><br><br>Booking policies that are flexible<br><br>Many guests will be hesitant to book too far in advance and also may be forced to cancel reservations at short notice. The waiving or relaxing of cancellation fees will help to ensure vital guest satisfaction and future loyalty by offering empathy through flexibility.<br><br><br>Shared areas (lobby, restaurant, bar, pool etc.)<br><br>Overcrowding should be avoided at all costs as many guests will be concerned about this – and it will likely be illegal.<br><br><br>Contactless check-in, room entry, room service<br><br>Travellers had been leaning towards this option prior to the pandemic but will become much more of a demand now. Not only will it save the guests time and inconvenience, but it will also now make them feel safer.<br><br>Increase in adventure holidays<br><br>Being cooped up for months on end will have travellers craving adventure, exploration, and fun new experiences. Hospitality properties should look at what packages they can offer for this group.<br><br><br>Continue listening or reading and I will share 6 more ways to sell experiences to your customers...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/strategies-to-improve-your-guests-experience-ep-247" rel="noopener">https://keystonehpd.com/strategies-to-improve-your-guests-experience-ep-247</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/mMkVtDahlLU" rel="noopener">https://youtu.be/mMkVtDahlLU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Why is selling an experience more important than just selling rooms?<br><br>Stay with me and I’ll explain why and how to improve your guest’s experience.<br><br>After decades of touting their vast array of in-room amenities, fitness centers, pools and large-screen TVs, many hospitality property marketers have become too self-indulgent and product-focused to recognize that it’s what happens outside of the property that really matters these days.<br><br>Today, your guests are looking for more.<br><br>You have to sell an experience to your guests and I am going to share 6 ways you can drive more guests by selling your property experiences.<br><br>But before I do I have to talk about customer service in the COVID-19 era.<br><br>Hospitality Property Industry in the Covid-19 Era<br><br>It’s a fact that COVID-19 has changed customer service forever. The way that a hospitality property operates and delivers experiences to guests will have to go through changes and adaptations that will become the new normal.<br><br>Failure to adapt will result in property closing.<br><br>Along with any government and industry requirements, hospitality properties will have to take into consideration what travellers are looking for, and what services can be provided to them.<br><br>For example:<br><br>Local health services<br><br>Even when all the restrictions have dissipated, the fear won’t. Guests will be making sure local health services are close to where they are staying and are reliable, to ensure the safety of themselves, family, friends, and colleagues.<br><br>To aid guests, update information on your website, including room descriptions and use guest messaging apps to make communication easier and more personalized.<br><br><br>Hygiene &amp; cleanliness<br><br>Travellers will naturally be health-conscious when they travel in the immediate future so you need to make assurances that your property is undertaking best practice in this area.<br><br><br>Booking policies that are flexible<br><br>Many guests will be hesitant to book too far in advance and also may be forced to cancel reservations at short notice. The waiving or relaxing of cancellation fees will help to ensure vital guest satisfaction and future loyalty by offering empathy through flexibility.<br><br><br>Shared areas (lobby, restaurant, bar, pool etc.)<br><br>Overcrowding should be avoided at all costs as many guests will be concerned about this – and it will likely be illegal.<br><br><br>Contactless check-in, room entry, room service<br><br>Travellers had been leaning towards this option prior to the pandemic but will become much more of a demand now. Not only will it save the guests time and inconvenience, but it will also now make them feel safer.<br><br>Increase in adventure holidays<br><br>Being cooped up for months on end will have travellers craving adventure, exploration, and fun new experiences. Hospitality properties should look at what packages they can offer for this group.<br><br><br>Continue listening or reading and I will share 6 more ways to sell experiences to your customers...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/strategies-to-improve-your-guests-experience-ep-247" rel="noopener">https://keystonehpd.com/strategies-to-improve-your-guests-experience-ep-247</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/mMkVtDahlLU" rel="noopener">https://youtu.be/mMkVtDahlLU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 14 Jun 2021 15:00:16 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/3a0b4508/d12c4849.mp3" length="19223645" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/4hUd3p3OXo4yD2YZYRBMdqTrA2de0yiIHxPjmJpmmU4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTQv/MTY5NzgxNTU0MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>801</itunes:duration>
      <itunes:summary>Why is selling an experience more important than just selling rooms?Stay with me and I’ll explain why and how to improve your guest’s experience.After decades of touting their vast array of in-room amenities, fitness centers, pools and large-screen TVs, many hospitality property marketers have become too self-indulgent and product-focused to recognize that it’s what happens outside of the property that really matters these days.Today, your guests are looking for more.You have to sell an experience to your guests and I am going to share 6 ways you can drive more guests by selling your property experiences.But before I do I have to talk about customer service in the COVID-19 era.Hospitality Property Industry in the Covid-19 EraIt’s a fact that COVID-19 has changed customer service forever. The way that a hospitality property operates and delivers experiences to guests will have to go through changes and adaptations that will become the new normal.Failure to adapt will result in property closing.Along with any government and industry requirements, hospitality properties will have to take into consideration what travellers are looking for, and what services can be provided to them.For example:Local health servicesEven when all the restrictions have dissipated, the fear won’t. Guests will be making sure local health services are close to where they are staying and are reliable, to ensure the safety of themselves, family, friends, and colleagues.To aid guests, update information on your website, including room descriptions and use guest messaging apps to make communication easier and more personalized.Hygiene &amp;amp; cleanlinessTravellers will naturally be health-conscious when they travel in the immediate future so you need to make assurances that your property is undertaking best practice in this area.Booking policies that are flexibleMany guests will be hesitant to book too far in advance and also may be forced to cancel reservations at short notice. The waiving or relaxing of cancellation fees will help to ensure vital guest satisfaction and future loyalty by offering empathy through flexibility.Shared areas (lobby, restaurant, bar, pool etc.)Overcrowding should be avoided at all costs as many guests will be concerned about this – and it will likely be illegal.Contactless check-in, room entry, room serviceTravellers had been leaning towards this option prior to the pandemic but will become much more of a demand now. Not only will it save the guests time and inconvenience, but it will also now make them feel safer.Increase in adventure holidaysBeing cooped up for months on end will have travellers craving adventure, exploration, and fun new experiences. Hospitality properties should look at what packages they can offer for this group.Continue listening or reading and I will share 6 more ways to sell experiences to your customers...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/strategies-to-improve-your-guests-experience-ep-247Join the 6 Day Challenge Video SeriesFor a Limited Time SAVE $90.00https://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groups</itunes:summary>
      <itunes:subtitle>Why is selling an experience more important than just selling rooms?Stay with me and I’ll explain why and how to improve your guest’s experience.After decades of touting their vast array of in-room amenities, fitness centers, pools and large-screen TVs, m</itunes:subtitle>
      <itunes:keywords>bedandbreakfastguestexperience,hotelguestexperience,hotelguestexperiencebestpracti,hotelguestexperiencecovid,hotelguestexperiencemanager,hotelguestexperiencetechnology,hotelguestexperiencetrends,innguestexperience,innguestexperiencebestpractice,resortgues</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>2 Checklists for Creating the Ultimate LinkedIn Company Page | Ep. #246</title>
      <itunes:episode>190</itunes:episode>
      <podcast:episode>190</podcast:episode>
      <itunes:title>2 Checklists for Creating the Ultimate LinkedIn Company Page | Ep. #246</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44702695</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/2-checklists-for-creating-the-ultimate-linkedin-company-page-ep-246</link>
      <description>
        <![CDATA[Is it worth including a LinkedIn company page in your property marketing strategy?<br><br>I will share benefits and tips to help you decide.<br><br><br>LinkedIn Company Page Introduction<br><br>Many hospitality property owners and managers, (hotels, inns, resorts and bed &amp; breakfast) I have spoken with, feel that LinkedIn is a platform they don’t need to be on due to the fact that LinkedIn is an online social network for business professionals and this may be the case for some properties.<br><br>It's different than other social networking sites because it's designed specifically for professional networking.<br><br>For example, finding a job, discovering sales leads, and connecting with potential business partners.<br><br><br>So, why should you as a hospitality property owner/manager consider using LinkedIn as a social media platform?<br><br>How about if you want to attract other businesses.<br><br>For example<br><br>Business travellers<br>Meeting room rentals<br>Company parties<br>Suppliers<br>Looking for quality employees<br><br>Just to name a few<br><br><br>Check out these stats…<br><br>Total number of LinkedIn users: 766 million<br><br>Total number of monthly active LinkedIn users: 310 million<br><br>Percentage of LinkedIn Monthly Active Users: 46.97%<br><br>There are 346 million male users and 360 million female users on LinkedIn. <br><br>90 million LinkedIn users are senior-level influencers and 63 million are in decision-making positions.<br><br>For a hospitality property wanting to grow through networking, referrals, and mentorship, it’s easy to see why LinkedIn is the place to be. Like other forms of Internet marketing, marketing your hospitality property on LinkedIn is inexpensive.<br><br><br>How to Get Started<br><br>Visit the episode post at KeystoneHPD.com/LinkedInforBusiness-246 to find links to the following.<br><br>Learn how LinkedIn works.<br><br>Create a LinkedIn login, if you're not already a member.<br><br>Create a great LinkedIn profile that focuses on your property and how it can help other members of LinkedIn.<br><br>Create a company page for your property.<br><br>You'll have the opportunity to do set up a business page as you complete the resume section of your LinkedIn profile. Your company page will be automatically linked to the resume in your profile.<br><br><br>With these LinkedIn basics in place, you can get started on marketing yourself and your business to LinkedIn members.<br><br><br>Continue watching or reading and I’ll explain the benefits of a LinkedIn company page...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/2-checklists-for-creating-the-ultimate-linkedin-company-page-ep-246" rel="noopener">https://keystonehpd.com/2-checklists-for-creating-the-ultimate-linkedin-company-page-ep-246</a><br><br><br>Join the 6 Day Challenge Video Series<br><br>For a Limited Time SAVE $90.00<br><br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/GTWNw7CwhyU" rel="noopener">https://youtu.be/GTWNw7CwhyU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Is it worth including a LinkedIn company page in your property marketing strategy?<br><br>I will share benefits and tips to help you decide.<br><br><br>LinkedIn Company Page Introduction<br><br>Many hospitality property owners and managers, (hotels, inns, resorts and bed &amp; breakfast) I have spoken with, feel that LinkedIn is a platform they don’t need to be on due to the fact that LinkedIn is an online social network for business professionals and this may be the case for some properties.<br><br>It's different than other social networking sites because it's designed specifically for professional networking.<br><br>For example, finding a job, discovering sales leads, and connecting with potential business partners.<br><br><br>So, why should you as a hospitality property owner/manager consider using LinkedIn as a social media platform?<br><br>How about if you want to attract other businesses.<br><br>For example<br><br>Business travellers<br>Meeting room rentals<br>Company parties<br>Suppliers<br>Looking for quality employees<br><br>Just to name a few<br><br><br>Check out these stats…<br><br>Total number of LinkedIn users: 766 million<br><br>Total number of monthly active LinkedIn users: 310 million<br><br>Percentage of LinkedIn Monthly Active Users: 46.97%<br><br>There are 346 million male users and 360 million female users on LinkedIn. <br><br>90 million LinkedIn users are senior-level influencers and 63 million are in decision-making positions.<br><br>For a hospitality property wanting to grow through networking, referrals, and mentorship, it’s easy to see why LinkedIn is the place to be. Like other forms of Internet marketing, marketing your hospitality property on LinkedIn is inexpensive.<br><br><br>How to Get Started<br><br>Visit the episode post at KeystoneHPD.com/LinkedInforBusiness-246 to find links to the following.<br><br>Learn how LinkedIn works.<br><br>Create a LinkedIn login, if you're not already a member.<br><br>Create a great LinkedIn profile that focuses on your property and how it can help other members of LinkedIn.<br><br>Create a company page for your property.<br><br>You'll have the opportunity to do set up a business page as you complete the resume section of your LinkedIn profile. Your company page will be automatically linked to the resume in your profile.<br><br><br>With these LinkedIn basics in place, you can get started on marketing yourself and your business to LinkedIn members.<br><br><br>Continue watching or reading and I’ll explain the benefits of a LinkedIn company page...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/2-checklists-for-creating-the-ultimate-linkedin-company-page-ep-246" rel="noopener">https://keystonehpd.com/2-checklists-for-creating-the-ultimate-linkedin-company-page-ep-246</a><br><br><br>Join the 6 Day Challenge Video Series<br><br>For a Limited Time SAVE $90.00<br><br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/GTWNw7CwhyU" rel="noopener">https://youtu.be/GTWNw7CwhyU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 07 Jun 2021 15:00:16 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/0b7e2dfa/ebdd9c12.mp3" length="36521716" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Qfq8-6fxbFxjXUI2zCHPv2l3dgo6RjyeYWcBUAw7t_4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTMv/MTY5NzgxNTU0MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>914</itunes:duration>
      <itunes:summary>Is it worth including a LinkedIn company page in your property marketing strategy?I will share benefits and tips to help you decide.LinkedIn Company Page IntroductionMany hospitality property owners and managers, (hotels, inns, resorts and bed &amp;amp; breakfast) I have spoken with, feel that LinkedIn is a platform they don’t need to be on due to the fact that LinkedIn is an online social network for business professionals and this may be the case for some properties.It's different than other social networking sites because it's designed specifically for professional networking.For example, finding a job, discovering sales leads, and connecting with potential business partners.So, why should you as a hospitality property owner/manager consider using LinkedIn as a social media platform?How about if you want to attract other businesses.For exampleBusiness travellersMeeting room rentalsCompany partiesSuppliersLooking for quality employeesJust to name a fewCheck out these stats…Total number of LinkedIn users: 766 millionTotal number of monthly active LinkedIn users: 310 millionPercentage of LinkedIn Monthly Active Users: 46.97%There are 346 million male users and 360 million female users on LinkedIn. 90 million LinkedIn users are senior-level influencers and 63 million are in decision-making positions.For a hospitality property wanting to grow through networking, referrals, and mentorship, it’s easy to see why LinkedIn is the place to be. Like other forms of Internet marketing, marketing your hospitality property on LinkedIn is inexpensive.How to Get StartedVisit the episode post at KeystoneHPD.com/LinkedInforBusiness-246 to find links to the following.Learn how LinkedIn works.Create a LinkedIn login, if you're not already a member.Create a great LinkedIn profile that focuses on your property and how it can help other members of LinkedIn.Create a company page for your property.You'll have the opportunity to do set up a business page as you complete the resume section of your LinkedIn profile. Your company page will be automatically linked to the resume in your profile.With these LinkedIn basics in place, you can get started on marketing yourself and your business to LinkedIn members.Continue watching or reading and I’ll explain the benefits of a LinkedIn company page...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/2-checklists-for-creating-the-ultimate-linkedin-company-page-ep-246Join the 6 Day Challenge Video SeriesFor a Limited Time SAVE $90.00https://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-development</itunes:summary>
      <itunes:subtitle>Is it worth including a LinkedIn company page in your property marketing strategy?I will share benefits and tips to help you decide.LinkedIn Company Page IntroductionMany hospitality property owners and managers, (hotels, inns, resorts and bed &amp;amp; break</itunes:subtitle>
      <itunes:keywords>createlinkedincompanypage,howtogetmorefollowersonlinkedi,howtoincreasefollowersonlinked,howtoincreaselinkedincompanypa,howtopostajobonlinkedincompany,linkedincompanypageforyourbeda,linkedincompanypageforyourhote,linkedincompanypageforyourinn,linkedincompa</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Do You Need to Start Using Pinterest for Business? | Ep. #245</title>
      <itunes:episode>189</itunes:episode>
      <podcast:episode>189</podcast:episode>
      <itunes:title>Do You Need to Start Using Pinterest for Business? | Ep. #245</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44702439</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/do-you-need-to-start-using-pinterest-for-business-ep-245</link>
      <description>
        <![CDATA[The impact of Pinterest is growing every year and gives a property the opportunity to share its personality, values and the best it has to offer but is it right for your property?<br><br>I’ll explain how you can market with Pinterest.<br><br>Pinterest is a collection of pictures that show up on a board.<br><br>The pictures or images are called “pins” which are visual bookmarks. All the images uploaded can link back to their original location. This allows many people to share the same pin or image with their own commentary while still linking back to the original content.<br><br>Who uses Pinterest?<br><br>In order to determine if using Pinterest for your business is a good fit, it’s helpful to have an understanding of who exactly is logging into the social media platform and what makes them tick.<br>•Pinterest has 459 million monthly active users<br><br>•Monthly international user figures grew by 46% in 2020<br><br>•60% of users are women<br><br>•82% of people use Pinterest on mobile<br><br>•People watch close to one billion videos a day on Pinterest<br><br>•8 in 10 Pinterest users say the platform makes them feel positive<br><br>Though Pinterest’s user base isn’t nearly as large as that of Facebook, Instagram, or YouTube, it’s important to keep in mind that the users are deeply engaged.<br><br><br>Setting up a Pinterest account for your business<br><br>If you plan to use Pinterest to market your property, you should create a Pinterest business account, rather than a personal account. Business accounts offer business-specific features like analytics and the ability to use Pinterest advertising.<br><br><br>Continue listening or reading and I’ll explain how to set up Pinterest for your property...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/do-you-need-to-start-using-pinterest-for-business-245" rel="noopener">https://keystonehpd.com/do-you-need-to-start-using-pinterest-for-business-245</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/combAvSdDKM" rel="noopener">https://youtu.be/combAvSdDKM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The impact of Pinterest is growing every year and gives a property the opportunity to share its personality, values and the best it has to offer but is it right for your property?<br><br>I’ll explain how you can market with Pinterest.<br><br>Pinterest is a collection of pictures that show up on a board.<br><br>The pictures or images are called “pins” which are visual bookmarks. All the images uploaded can link back to their original location. This allows many people to share the same pin or image with their own commentary while still linking back to the original content.<br><br>Who uses Pinterest?<br><br>In order to determine if using Pinterest for your business is a good fit, it’s helpful to have an understanding of who exactly is logging into the social media platform and what makes them tick.<br>•Pinterest has 459 million monthly active users<br><br>•Monthly international user figures grew by 46% in 2020<br><br>•60% of users are women<br><br>•82% of people use Pinterest on mobile<br><br>•People watch close to one billion videos a day on Pinterest<br><br>•8 in 10 Pinterest users say the platform makes them feel positive<br><br>Though Pinterest’s user base isn’t nearly as large as that of Facebook, Instagram, or YouTube, it’s important to keep in mind that the users are deeply engaged.<br><br><br>Setting up a Pinterest account for your business<br><br>If you plan to use Pinterest to market your property, you should create a Pinterest business account, rather than a personal account. Business accounts offer business-specific features like analytics and the ability to use Pinterest advertising.<br><br><br>Continue listening or reading and I’ll explain how to set up Pinterest for your property...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/do-you-need-to-start-using-pinterest-for-business-245" rel="noopener">https://keystonehpd.com/do-you-need-to-start-using-pinterest-for-business-245</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/combAvSdDKM" rel="noopener">https://youtu.be/combAvSdDKM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 31 May 2021 15:00:13 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9059b8d2/b06e5cd3.mp3" length="40440073" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/DcwyEBwt9mya9K86Jni0HfSe7ANloVK9iCXvJ4GbXZc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTIv/MTY5NzgxNTU0MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1011</itunes:duration>
      <itunes:summary>The impact of Pinterest is growing every year and gives a property the opportunity to share its personality, values and the best it has to offer but is it right for your property?I’ll explain how you can market with Pinterest.Pinterest is a collection of pictures that show up on a board.The pictures or images are called “pins” which are visual bookmarks. All the images uploaded can link back to their original location. This allows many people to share the same pin or image with their own commentary while still linking back to the original content.Who uses Pinterest?In order to determine if using Pinterest for your business is a good fit, it’s helpful to have an understanding of who exactly is logging into the social media platform and what makes them tick.•Pinterest has 459 million monthly active users•Monthly international user figures grew by 46% in 2020•60% of users are women•82% of people use Pinterest on mobile•People watch close to one billion videos a day on Pinterest•8 in 10 Pinterest users say the platform makes them feel positiveThough Pinterest’s user base isn’t nearly as large as that of Facebook, Instagram, or YouTube, it’s important to keep in mind that the users are deeply engaged.Setting up a Pinterest account for your businessIf you plan to use Pinterest to market your property, you should create a Pinterest business account, rather than a personal account. Business accounts offer business-specific features like analytics and the ability to use Pinterest advertising.Continue listening or reading and I’ll explain how to set up Pinterest for your property...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/do-you-need-to-start-using-pinterest-for-business-245Join the 6 Day Challenge Video SeriesFor a Limited Time SAVE $90.00https://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/Keystone-Hospitality-Property-DevelopmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/combAvSdDKMA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The impact of Pinterest is growing every year and gives a property the opportunity to share its personality, values and the best it has to offer but is it right for your property?I’ll explain how you can market with Pinterest.Pinterest is a collection of </itunes:subtitle>
      <itunes:keywords>howmuchdoespinterestbusinessac,howtocreateapinterestbusinessa,howtostartabedandbreakfastpint,howtostartabusinesspinterestac,howtostartahotelpinterestaccou,howtostartaresortpinterestacco,howtousepinterestforbusinessfo,howtousepinterestforbusinessin,howtous</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Don’t Make These #Instagram for Business Mistakes| Ep. #244</title>
      <itunes:episode>188</itunes:episode>
      <podcast:episode>188</podcast:episode>
      <itunes:title>Don’t Make These #Instagram for Business Mistakes| Ep. #244</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44702290</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/don-t-make-these-instagram-for-business-mistakes-ep-244</link>
      <description>
        <![CDATA[Visual content is one of the most important components when it comes to marketing for business. Instagram for business is such a visual platform, it cuts through the clutter and could help your property speak for itself.<br><br>I’ll explain.<br><br>Instagram for Business Introduction<br>Let’s look at some 2021 facts &amp; figures about Instagram <br><br>•There are 1.074 billion Instagram users worldwide in 2021.<br><br>•The average post on Instagram contains 10.7 hashtags.<br><br>•71% of the billion monthly active users on the Instagram app are under the age of 35.<br><br>•Instagram users spend an average of 53 minutes per day.<br><br>•500 million IG accounts use Instagram stories every day.<br><br>•Instagram can generate over 4 x more interactions on Instagram compared to Facebook.<br><br>•71% of US businesses use Instagram.<br><br>•Instagram helps 80% of Instagram users decide to buy a product or service.<br><br>•50% of Instagrammers follow at least one business.<br><br>Men and women are more evenly represented with 50 percent of the active users outside the US. Two-thirds are between the ages of 18 and 34 and popularity noticeably drops with the older demographic.<br> <br>A free photo-sharing app is available on iPhone and Android, allowing you the ability to share photos with your friends and with Instagram you can transform boring photos into works of art. <br><br>Instagram is all about creating images.<br> <br><br>How to Understand Instagram for Business in 7 Simple Steps<br><br>Although Instagram’s one billion user mark is just around the corner, there are those wishing to still hop on the bandwagon to market to their property.<br><br>And this is for a good reason. The platform continues to roll out new business-specific features and there’s an audience that’s waiting for you.<br><br><br>How to Use Instagram for Business<br><br>At a glance, figuring out how to use Instagram for business might seem a little overwhelming.<br><br>“What am I supposed to post?” <br><br>“What’s a regram?” <br><br>“Why is my stuff being ignored?”<br><br>But despite Instagram’s many moving pieces, attracting followers and winning over customers is easier than ever.<br><br>It comes down to your strategy.<br><br>The following are Instagram for business tips that will not only get you started but build an audience that falls in love with your content.<br><br><br>Continue listening or reading and I will explain how to get started with Instagram for your business...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/dont-make-these-instagram-for-business-mistakes-ep-244" rel="noopener">https://keystonehpd.com/dont-make-these-instagram-for-business-mistakes-ep-244</a><br><br><br><br>Join the 6 Day Challenge Video Series<br><br>For a Limited Time SAVE $90.00<br><br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br><br>Get Your INNsider Tips<br><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br><br>Join one of your private groups<br><br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/WUjqk66QzIM" rel="noopener">https://youtu.be/WUjqk66QzIM</a><br><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Visual content is one of the most important components when it comes to marketing for business. Instagram for business is such a visual platform, it cuts through the clutter and could help your property speak for itself.<br><br>I’ll explain.<br><br>Instagram for Business Introduction<br>Let’s look at some 2021 facts &amp; figures about Instagram <br><br>•There are 1.074 billion Instagram users worldwide in 2021.<br><br>•The average post on Instagram contains 10.7 hashtags.<br><br>•71% of the billion monthly active users on the Instagram app are under the age of 35.<br><br>•Instagram users spend an average of 53 minutes per day.<br><br>•500 million IG accounts use Instagram stories every day.<br><br>•Instagram can generate over 4 x more interactions on Instagram compared to Facebook.<br><br>•71% of US businesses use Instagram.<br><br>•Instagram helps 80% of Instagram users decide to buy a product or service.<br><br>•50% of Instagrammers follow at least one business.<br><br>Men and women are more evenly represented with 50 percent of the active users outside the US. Two-thirds are between the ages of 18 and 34 and popularity noticeably drops with the older demographic.<br> <br>A free photo-sharing app is available on iPhone and Android, allowing you the ability to share photos with your friends and with Instagram you can transform boring photos into works of art. <br><br>Instagram is all about creating images.<br> <br><br>How to Understand Instagram for Business in 7 Simple Steps<br><br>Although Instagram’s one billion user mark is just around the corner, there are those wishing to still hop on the bandwagon to market to their property.<br><br>And this is for a good reason. The platform continues to roll out new business-specific features and there’s an audience that’s waiting for you.<br><br><br>How to Use Instagram for Business<br><br>At a glance, figuring out how to use Instagram for business might seem a little overwhelming.<br><br>“What am I supposed to post?” <br><br>“What’s a regram?” <br><br>“Why is my stuff being ignored?”<br><br>But despite Instagram’s many moving pieces, attracting followers and winning over customers is easier than ever.<br><br>It comes down to your strategy.<br><br>The following are Instagram for business tips that will not only get you started but build an audience that falls in love with your content.<br><br><br>Continue listening or reading and I will explain how to get started with Instagram for your business...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/dont-make-these-instagram-for-business-mistakes-ep-244" rel="noopener">https://keystonehpd.com/dont-make-these-instagram-for-business-mistakes-ep-244</a><br><br><br><br>Join the 6 Day Challenge Video Series<br><br>For a Limited Time SAVE $90.00<br><br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br><br>Get Your INNsider Tips<br><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br><br>Join one of your private groups<br><br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/WUjqk66QzIM" rel="noopener">https://youtu.be/WUjqk66QzIM</a><br><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 24 May 2021 15:00:13 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1fe123b0/5bf97429.mp3" length="39641830" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ykFdNKRFLgKZfiVtGQK9B30CkFZeBDtlS_N6yPDTZZE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTEv/MTY5NzgxNTU0MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>992</itunes:duration>
      <itunes:summary>Visual content is one of the most important components when it comes to marketing for business. Instagram for business is such a visual platform, it cuts through the clutter and could help your property speak for itself.I’ll explain.Instagram for Business IntroductionLet’s look at some 2021 facts &amp;amp; figures about Instagram •There are 1.074 billion Instagram users worldwide in 2021.•The average post on Instagram contains 10.7 hashtags.•71% of the billion monthly active users on the Instagram app are under the age of 35.•Instagram users spend an average of 53 minutes per day.•500 million IG accounts use Instagram stories every day.•Instagram can generate over 4 x more interactions on Instagram compared to Facebook.•71% of US businesses use Instagram.•Instagram helps 80% of Instagram users decide to buy a product or service.•50% of Instagrammers follow at least one business.Men and women are more evenly represented with 50 percent of the active users outside the US. Two-thirds are between the ages of 18 and 34 and popularity noticeably drops with the older demographic. A free photo-sharing app is available on iPhone and Android, allowing you the ability to share photos with your friends and with Instagram you can transform boring photos into works of art. Instagram is all about creating images. How to Understand Instagram for Business in 7 Simple StepsAlthough Instagram’s one billion user mark is just around the corner, there are those wishing to still hop on the bandwagon to market to their property.And this is for a good reason. The platform continues to roll out new business-specific features and there’s an audience that’s waiting for you.How to Use Instagram for BusinessAt a glance, figuring out how to use Instagram for business might seem a little overwhelming.“What am I supposed to post?” “What’s a regram?” “Why is my stuff being ignored?”But despite Instagram’s many moving pieces, attracting followers and winning over customers is easier than ever.It comes down to your strategy.The following are Instagram for business tips that will not only get you started but build an audience that falls in love with your content.Continue listening or reading and I will explain how to get started with Instagram for your business...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/dont-make-these-instagram-for-business-mistakes-ep-244Join the 6 Day Challenge Video SeriesFor a Limited Time SAVE $90.00https://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/Keystone-Hospitality-Property-DevelopmentListen to The Hospitality Property School PODCAST...</itunes:summary>
      <itunes:subtitle>Visual content is one of the most important components when it comes to marketing for business. Instagram for business is such a visual platform, it cuts through the clutter and could help your property speak for itself.I’ll explain.Instagram for Business</itunes:subtitle>
      <itunes:keywords>howtogrowinstagramforbusiness,howtosetupinstagramforbusiness,howtostartinstagramforbusiness,howtouseinstagramforbusiness20,howtouseinstagramfortheabedand,howtouseinstagramforthehotelbu,howtouseinstagramfortheinnbusi,howtouseinstagramfortheresortb,instagra</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Increase Your Bookings with Twitter for Business| Ep. #243</title>
      <itunes:episode>187</itunes:episode>
      <podcast:episode>187</podcast:episode>
      <itunes:title>How to Increase Your Bookings with Twitter for Business| Ep. #243</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44604579</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-increase-your-bookings-with-twitter-for-business-ep-243</link>
      <description>
        <![CDATA[With so many social media options available, why should you consider Twitter for business as a marketing option?<br><br>I’ll give you facts to help you decide.<br><br><br>Twitter for Business Introduction<br><br>Using Twitter for marketing means you’re able to contact your property’s biggest supporters directly, and they’re able to contact you. These supporters can tell their friends, tweet about you, and in general, create interest in your property and services.<br><br>This kind of communication can help bolster business for your property, spread the word about your deals, events and things going on in your region, as well as collecting valuable feedback.<br><br>The two most important things for your property are guest traffic and your brand. The only way to get traffic is to make sure you're creating interest that could go viral. The only way to brand is through relationships with your customers while building your reputation.<br><br>Twitter is a great way to reach people in a personal way.<br><br>There's been an evolution in social marketing from "word of mouth" to "social marketing". Using a social marketing strategy to drive traffic to your website is a form of word-of-mouth marketing that has proven successful. It does require a little more effort and sometimes you have to be on Twitter talking to people and building up a following. <br><br>If you are considering Twitter as a part of your marketing strategy, here are a few interesting facts.<br>Twitter Statistics           <br><br>187 million daily active users<br><br>59% of users regularly get news from Twitter<br><br>62% increase in video views from 2019 to 2020<br><br>Twitter has an advertising audience of 353 million<br><br>Twitter's user base is predicted to grow 2.4% in 2021<br><br><br>Continue listening or reading and I will explain how to use Twitter as a marketing tool, setting it up for business and how to make it work for your property...<br><br>Continue watching or reading and I will explain how to use Twitter as a marketing tool, setting it up for business and how to make it work for your property...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/get-more-bookings-with-twitter-for-business-243" rel="noopener">https://keystonehpd.com/get-more-bookings-with-twitter-for-business-243</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/cGyegRzDUOQ" rel="noopener">https://youtu.be/cGyegRzDUOQ</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With so many social media options available, why should you consider Twitter for business as a marketing option?<br><br>I’ll give you facts to help you decide.<br><br><br>Twitter for Business Introduction<br><br>Using Twitter for marketing means you’re able to contact your property’s biggest supporters directly, and they’re able to contact you. These supporters can tell their friends, tweet about you, and in general, create interest in your property and services.<br><br>This kind of communication can help bolster business for your property, spread the word about your deals, events and things going on in your region, as well as collecting valuable feedback.<br><br>The two most important things for your property are guest traffic and your brand. The only way to get traffic is to make sure you're creating interest that could go viral. The only way to brand is through relationships with your customers while building your reputation.<br><br>Twitter is a great way to reach people in a personal way.<br><br>There's been an evolution in social marketing from "word of mouth" to "social marketing". Using a social marketing strategy to drive traffic to your website is a form of word-of-mouth marketing that has proven successful. It does require a little more effort and sometimes you have to be on Twitter talking to people and building up a following. <br><br>If you are considering Twitter as a part of your marketing strategy, here are a few interesting facts.<br>Twitter Statistics           <br><br>187 million daily active users<br><br>59% of users regularly get news from Twitter<br><br>62% increase in video views from 2019 to 2020<br><br>Twitter has an advertising audience of 353 million<br><br>Twitter's user base is predicted to grow 2.4% in 2021<br><br><br>Continue listening or reading and I will explain how to use Twitter as a marketing tool, setting it up for business and how to make it work for your property...<br><br>Continue watching or reading and I will explain how to use Twitter as a marketing tool, setting it up for business and how to make it work for your property...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/get-more-bookings-with-twitter-for-business-243" rel="noopener">https://keystonehpd.com/get-more-bookings-with-twitter-for-business-243</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/cGyegRzDUOQ" rel="noopener">https://youtu.be/cGyegRzDUOQ</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 17 May 2021 15:00:13 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d45f2992/a5cd7c48.mp3" length="46978004" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/r6bHKYEEOCSEC6-8fFhn0Mb6UzWd_4ONqt5GPVBNqgo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczOTAv/MTY5NzgxNTU0MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1175</itunes:duration>
      <itunes:summary>With so many social media options available, why should you consider Twitter for business as a marketing option?I’ll give you facts to help you decide.Twitter for Business IntroductionUsing Twitter for marketing means you’re able to contact your property’s biggest supporters directly, and they’re able to contact you. These supporters can tell their friends, tweet about you, and in general, create interest in your property and services.This kind of communication can help bolster business for your property, spread the word about your deals, events and things going on in your region, as well as collecting valuable feedback.The two most important things for your property are guest traffic and your brand. The only way to get traffic is to make sure you're creating interest that could go viral. The only way to brand is through relationships with your customers while building your reputation.Twitter is a great way to reach people in a personal way.There's been an evolution in social marketing from "word of mouth" to "social marketing". Using a social marketing strategy to drive traffic to your website is a form of word-of-mouth marketing that has proven successful. It does require a little more effort and sometimes you have to be on Twitter talking to people and building up a following. If you are considering Twitter as a part of your marketing strategy, here are a few interesting facts.Twitter Statistics           187 million daily active users59% of users regularly get news from Twitter62% increase in video views from 2019 to 2020Twitter has an advertising audience of 353 millionTwitter's user base is predicted to grow 2.4% in 2021Continue listening or reading and I will explain how to use Twitter as a marketing tool, setting it up for business and how to make it work for your property...Continue watching or reading and I will explain how to use Twitter as a marketing tool, setting it up for business and how to make it work for your property...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/get-more-bookings-with-twitter-for-business-243Join the 6 Day Challenge Video SeriesFor a Limited Time SAVE $90.00https://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://keystonehpd.com/innsider-tipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/Keystone-Hospitality-Property-DevelopmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/cGyegRzDUOQA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With so many social media options available, why should you consider Twitter for business as a marketing option?I’ll give you facts to help you decide.Twitter for Business IntroductionUsing Twitter for marketing means you’re able to contact your property’</itunes:subtitle>
      <itunes:keywords>hotel,howtocreatebusinesspageontwitt,howtosetupatwitteraccountforyo,howtousetwitterforbusiness,howtousetwitterforbusiness2021,howtousetwitterforbusinessbegi,marketing,twitterforbusinessmarketing,twitterforbusinesstips</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Use Facebook for Business – Proven Techniques | Ep. #242</title>
      <itunes:episode>186</itunes:episode>
      <podcast:episode>186</podcast:episode>
      <itunes:title>How to Use Facebook for Business – Proven Techniques | Ep. #242</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44539974</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-use-facebook-for-business-proven-techniques-ep-242</link>
      <description>
        <![CDATA[With all the bad press from Facebook in the last couple of years, should you bother including it in your marketing strategy?<br><br>Let me give you the facts about how to use Facebook for your business.<br><br>Facebook the home of family trip pictures, thoughts of the day and salsa recipes. A great place to snoop. It can also help you sell rooms.<br><br>A Facebook page can have many benefits for your hospitality property as it is the 3rd most visited website in the world. <br><br>12 Benefits of a Facebook Presence for Your Property<br> <br>1.  Increased Exposure to Potential Customers<br>It has over 2.7 billion monthly active users.<br> <br>2.   You can share information about your business<br>You can publicize your property's name, address and contact details, talk about your history, describe your property and services or any other aspect of your business as well as upload pictures and videos from your business.<br><br>This can be a powerful way to communicate with your current customers and potential customers.<br> <br>3.  Gather More Leads<br>You have the ability to gather leads in the form of email addresses. They can be added to your mailing lists and make contact outside of Facebook.<br> <br>4.   Lower Your Marketing Expenses<br>Starting a Facebook business page can costs you $0.<br>Simply using photographs you take of your business will work — and in some cases, they are better than creative images from a designer.<br><br><br>Continue watching or reading and I will share with you 8 more benefits of a Facebook presence, how to create a Facebook page, market your property and develop a Facebook Live strategy...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-use-facebook-for-business-proven-techniques-242" rel="noopener">https://keystonehpd.com/how-to-use-facebook-for-business-proven-techniques-242</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/T8ZFLh4YlU8" rel="noopener">https://youtu.be/T8ZFLh4YlU8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With all the bad press from Facebook in the last couple of years, should you bother including it in your marketing strategy?<br><br>Let me give you the facts about how to use Facebook for your business.<br><br>Facebook the home of family trip pictures, thoughts of the day and salsa recipes. A great place to snoop. It can also help you sell rooms.<br><br>A Facebook page can have many benefits for your hospitality property as it is the 3rd most visited website in the world. <br><br>12 Benefits of a Facebook Presence for Your Property<br> <br>1.  Increased Exposure to Potential Customers<br>It has over 2.7 billion monthly active users.<br> <br>2.   You can share information about your business<br>You can publicize your property's name, address and contact details, talk about your history, describe your property and services or any other aspect of your business as well as upload pictures and videos from your business.<br><br>This can be a powerful way to communicate with your current customers and potential customers.<br> <br>3.  Gather More Leads<br>You have the ability to gather leads in the form of email addresses. They can be added to your mailing lists and make contact outside of Facebook.<br> <br>4.   Lower Your Marketing Expenses<br>Starting a Facebook business page can costs you $0.<br>Simply using photographs you take of your business will work — and in some cases, they are better than creative images from a designer.<br><br><br>Continue watching or reading and I will share with you 8 more benefits of a Facebook presence, how to create a Facebook page, market your property and develop a Facebook Live strategy...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-use-facebook-for-business-proven-techniques-242" rel="noopener">https://keystonehpd.com/how-to-use-facebook-for-business-proven-techniques-242</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/T8ZFLh4YlU8" rel="noopener">https://youtu.be/T8ZFLh4YlU8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 10 May 2021 15:00:17 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4446aa52/da21dcbc.mp3" length="43195536" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/QeBHNcYPGnvuFqstug7E1gSOavcj2WSShUrS-kMjnT0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODkv/MTY5NzgxNTUzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1080</itunes:duration>
      <itunes:summary>With all the bad press from Facebook in the last couple of years, should you bother including it in your marketing strategy?Let me give you the facts about how to use Facebook for your business.Facebook the home of family trip pictures, thoughts of the day and salsa recipes. A great place to snoop. It can also help you sell rooms.A Facebook page can have many benefits for your hospitality property as it is the 3rd most visited website in the world. 12 Benefits of a Facebook Presence for Your Property 1.  Increased Exposure to Potential CustomersIt has over 2.7 billion monthly active users. 2.   You can share information about your businessYou can publicize your property's name, address and contact details, talk about your history, describe your property and services or any other aspect of your business as well as upload pictures and videos from your business.This can be a powerful way to communicate with your current customers and potential customers. 3.  Gather More LeadsYou have the ability to gather leads in the form of email addresses. They can be added to your mailing lists and make contact outside of Facebook. 4.   Lower Your Marketing ExpensesStarting a Facebook business page can costs you $0.Simply using photographs you take of your business will work — and in some cases, they are better than creative images from a designer.Continue watching or reading and I will share with you 8 more benefits of a Facebook presence, how to create a Facebook page, market your property and develop a Facebook Live strategy...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-use-facebook-for-business-proven-techniques-242Join the 6 Day Challenge Video SeriesFor a Limited Time SAVE $90.00https://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://keystonehpd.com/innsider-tipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/Keystone-Hospitality-Property-DevelopmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/T8ZFLh4YlU8A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With all the bad press from Facebook in the last couple of years, should you bother including it in your marketing strategy?Let me give you the facts about how to use Facebook for your business.Facebook the home of family trip pictures, thoughts of the da</itunes:subtitle>
      <itunes:keywords>howtocreateafacebookpageforyou,howtomakeabetterfacebookbusine,howtoputyourbedandbreakfastonf,howtoputyourhotelonfacebook,howtoputyourinnonfacebook,howtoputyourresortonfacebook,howtousefacebookforabedandbrea,howtousefacebookforahotel,howtousefacebookforani</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Promoting Your Video on YouTube-Is It Worth It? | Ep. #241</title>
      <itunes:episode>185</itunes:episode>
      <podcast:episode>185</podcast:episode>
      <itunes:title>Promoting Your Video on YouTube-Is It Worth It? | Ep. #241</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44538772</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/promoting-your-video-on-youtube-is-it-worth-it-ep-241</link>
      <description>
        <![CDATA[As an independent hospitality property owner, you should understand the importance of marketing and are constantly thinking of ways to get your property's name in front of as many people as possible.<br><br>Using YouTube can be an economical way to grow if used frequently as part of your marketing strategy. It is the number one video sharing site in the world and it is the place to get your videos seen.<br><br>Here are some reasons you need to consider YouTube. <br>• Total number of monthly active YouTube users: 2 billion<br><br>• Total number of daily active YouTube users: 30 million<br><br>• Average mobile viewing session:  40 minutes<br><br>• Number of videos watched per day: 1 billion<br><br>• Number of mobile YouTube views per day: 1 billion +<br><br>• 62% of businesses use YouTube.<br><br>• 51% of YouTube users say they visit the site daily.<br><br>• 70% of YouTube watch time comes from mobile devices.<br><br>• YouTube services are available in more than 100 countries in 80 languages.<br><br>Those stats should make you raise an eyebrow.<br><br>Using YouTube Will Help You Get Found On Google<br><br>Have you noticed that videos are appearing more often in Google’s search results? Google considers video to be as important as text-only pages, and YouTube is the 2nd most visited site after Google, plus, Google owns YouTube.<br><br>By incorporating YouTube as part of your marketing strategy for your property, you’re also increasing the influence of your website. The more influence your website has in Google’s eyes, the higher your page rankings.<br><br>The first thing you need to know about using YouTube is that your videos must have a unique focus and be directly related to your property.<br><br>Why is this important?<br><br>You want to ensure your videos are exactly what your current and potential visitors are looking for. This is your chance to drive bookings.<br><br><br>Other points to consider with your videos<br>• Add a transcript so viewers can easily read what you are saying.<br><br>• Use keywords in your title and description that focus on your property.<br><br>• Consider tagging your video. The tags are very important and are used by YouTube when searching for similar videos. <br><br>Continue watching or reading and I will share with you 18 ways you can benefit from YouTube, right after a word from our sponsors…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/promoting-your-video-on-youtube-is-it-worth-it-241" rel="noopener">https://keystonehpd.com/promoting-your-video-on-youtube-is-it-worth-it-241</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br>.<a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/i2zdim-tKL4" rel="noopener">https://youtu.be/i2zdim-tKL4</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[As an independent hospitality property owner, you should understand the importance of marketing and are constantly thinking of ways to get your property's name in front of as many people as possible.<br><br>Using YouTube can be an economical way to grow if used frequently as part of your marketing strategy. It is the number one video sharing site in the world and it is the place to get your videos seen.<br><br>Here are some reasons you need to consider YouTube. <br>• Total number of monthly active YouTube users: 2 billion<br><br>• Total number of daily active YouTube users: 30 million<br><br>• Average mobile viewing session:  40 minutes<br><br>• Number of videos watched per day: 1 billion<br><br>• Number of mobile YouTube views per day: 1 billion +<br><br>• 62% of businesses use YouTube.<br><br>• 51% of YouTube users say they visit the site daily.<br><br>• 70% of YouTube watch time comes from mobile devices.<br><br>• YouTube services are available in more than 100 countries in 80 languages.<br><br>Those stats should make you raise an eyebrow.<br><br>Using YouTube Will Help You Get Found On Google<br><br>Have you noticed that videos are appearing more often in Google’s search results? Google considers video to be as important as text-only pages, and YouTube is the 2nd most visited site after Google, plus, Google owns YouTube.<br><br>By incorporating YouTube as part of your marketing strategy for your property, you’re also increasing the influence of your website. The more influence your website has in Google’s eyes, the higher your page rankings.<br><br>The first thing you need to know about using YouTube is that your videos must have a unique focus and be directly related to your property.<br><br>Why is this important?<br><br>You want to ensure your videos are exactly what your current and potential visitors are looking for. This is your chance to drive bookings.<br><br><br>Other points to consider with your videos<br>• Add a transcript so viewers can easily read what you are saying.<br><br>• Use keywords in your title and description that focus on your property.<br><br>• Consider tagging your video. The tags are very important and are used by YouTube when searching for similar videos. <br><br>Continue watching or reading and I will share with you 18 ways you can benefit from YouTube, right after a word from our sponsors…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/promoting-your-video-on-youtube-is-it-worth-it-241" rel="noopener">https://keystonehpd.com/promoting-your-video-on-youtube-is-it-worth-it-241</a><br><br><br>Join the 6 Day Challenge Video Series<br>For a Limited Time SAVE $90.00<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br>.<a href="https://keystonehpd.com/innsider-tips" rel="noopener">https://keystonehpd.com/innsider-tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHPD" rel="noopener">https://www.facebook.com/KeystoneHPD</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHPD" rel="noopener">https://twitter.com/KeystoneHPD</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/Keystone-Hospitality-Property-Development" rel="noopener">https://www.linkedin.com/company/Keystone-Hospitality-Property-Development</a><br><br><br><br>Listen to The Hospitality Property School PODCAST here<br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><a href="https://youtu.be/i2zdim-tKL4" rel="noopener">https://youtu.be/i2zdim-tKL4</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 03 May 2021 15:00:05 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e391ccfa/75a7c39c.mp3" length="34812251" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/03yajMdkwABPu7D81wme6hEYt3o40noemxNHyfOraHU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODgv/MTY5NzgxNTUzMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>871</itunes:duration>
      <itunes:summary>As an independent hospitality property owner, you should understand the importance of marketing and are constantly thinking of ways to get your property's name in front of as many people as possible.Using YouTube can be an economical way to grow if used frequently as part of your marketing strategy. It is the number one video sharing site in the world and it is the place to get your videos seen.Here are some reasons you need to consider YouTube. • Total number of monthly active YouTube users: 2 billion• Total number of daily active YouTube users: 30 million• Average mobile viewing session:  40 minutes• Number of videos watched per day: 1 billion• Number of mobile YouTube views per day: 1 billion +• 62% of businesses use YouTube.• 51% of YouTube users say they visit the site daily.• 70% of YouTube watch time comes from mobile devices.• YouTube services are available in more than 100 countries in 80 languages.Those stats should make you raise an eyebrow.Using YouTube Will Help You Get Found On GoogleHave you noticed that videos are appearing more often in Google’s search results? Google considers video to be as important as text-only pages, and YouTube is the 2nd most visited site after Google, plus, Google owns YouTube.By incorporating YouTube as part of your marketing strategy for your property, you’re also increasing the influence of your website. The more influence your website has in Google’s eyes, the higher your page rankings.The first thing you need to know about using YouTube is that your videos must have a unique focus and be directly related to your property.Why is this important?You want to ensure your videos are exactly what your current and potential visitors are looking for. This is your chance to drive bookings.Other points to consider with your videos• Add a transcript so viewers can easily read what you are saying.• Use keywords in your title and description that focus on your property.• Consider tagging your video. The tags are very important and are used by YouTube when searching for similar videos. Continue watching or reading and I will share with you 18 ways you can benefit from YouTube, right after a word from our sponsors…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/promoting-your-video-on-youtube-is-it-worth-it-241Join the 6 Day Challenge Video SeriesFor a Limited Time SAVE $90.00https://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tips.https://keystonehpd.com/innsider-tipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHPDTwitter: https://twitter.com/KeystoneHPDLinkedIn: https://www.linkedin.com/company/Keystone-Hospitality-Property-DevelopmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/i2zdim-tKL4A...</itunes:summary>
      <itunes:subtitle>As an independent hospitality property owner, you should understand the importance of marketing and are constantly thinking of ways to get your property's name in front of as many people as possible.Using YouTube can be an economical way to grow if used f</itunes:subtitle>
      <itunes:keywords>ispromotingonyoutubeworthit202,ispromotingonyoutubeworthitrig,ispromotingvideosonyoutubewort,promotingonyoutubecosts,promotingvideosonyoutubecost,tipsforpromotingyouryoutubecha</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Steal These Ideas to Create a Blog | Ep. #240</title>
      <itunes:episode>184</itunes:episode>
      <podcast:episode>184</podcast:episode>
      <itunes:title>Steal These Ideas to Create a Blog | Ep. #240</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44467595</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/steal-these-ideas-to-create-a-blog-ep-240</link>
      <description>
        <![CDATA[If you own or manage a hotel, resort, inn or bed and breakfast etc. you need to create a blog that builds trust with your audience, increases your bookings, customer base &amp; profit.<br>I’m going to show you how.<br><br><br>Create a Blog Introduction<br><br>It has been well over a decade since blogging take on a life of its own. <br>Many experts we turn to have become famous due to their blogs and because we see more people blogging, it is very important that the content of your blog is quality. <br>This is especially true if you want to get found on the internet.<br><br>You might be thinking...<br><br>Why should I blog and why would people want to read what I have to write?<br> <br>You might be surprised but there are people out there who care about your ideas, your generosity, and your willingness to share.<br><br>I am going to share with you what you need to keep in mind, 16 reasons why you should start a blog, tips to get started and some of the initial mistakes new bloggers make.<br><br>A Couple of Things to Keep in Mind<br><br>1. Your blog should be readable and make sense with an introduction, body and conclusion. <br><br>2. Your blog should be easily updated. <br><br>3. Your blog should be easy to create. A what you see is what you get (WYSIWYG) editor can make your blog all that it can be.<br><br>If you can get those three things right, you're off to a good start.<br>To be successful, a hospitality property owner needs a blogging strategy that allows them time to create high-quality content, so they can slowly build themselves as an expert and a leader.<br><br>Here I have to emphasize slowly.  <br><br>I am going to share with you 16 reasons why you should start a blog, tips to get started and some of the initial mistakes new bloggers make, right after a word from our sponsors…<br><br>Continue reading listen watching and I will share with you 16 reasons why you should start a blog, tips to get started and some of the initial mistakes new bloggers make…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/steal-these-ideas-to-create-a-blog-240" rel="noopener">https://keystonehpd.com/steal-these-ideas-to-create-a-blog-240</a><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://info-2380b.gr8.com/" rel="noopener">https://info-2380b.gr8.com/</a><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/T8ZFLh4YlU8" rel="noopener">https://youtu.be/T8ZFLh4YlU8</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you own or manage a hotel, resort, inn or bed and breakfast etc. you need to create a blog that builds trust with your audience, increases your bookings, customer base &amp; profit.<br>I’m going to show you how.<br><br><br>Create a Blog Introduction<br><br>It has been well over a decade since blogging take on a life of its own. <br>Many experts we turn to have become famous due to their blogs and because we see more people blogging, it is very important that the content of your blog is quality. <br>This is especially true if you want to get found on the internet.<br><br>You might be thinking...<br><br>Why should I blog and why would people want to read what I have to write?<br> <br>You might be surprised but there are people out there who care about your ideas, your generosity, and your willingness to share.<br><br>I am going to share with you what you need to keep in mind, 16 reasons why you should start a blog, tips to get started and some of the initial mistakes new bloggers make.<br><br>A Couple of Things to Keep in Mind<br><br>1. Your blog should be readable and make sense with an introduction, body and conclusion. <br><br>2. Your blog should be easily updated. <br><br>3. Your blog should be easy to create. A what you see is what you get (WYSIWYG) editor can make your blog all that it can be.<br><br>If you can get those three things right, you're off to a good start.<br>To be successful, a hospitality property owner needs a blogging strategy that allows them time to create high-quality content, so they can slowly build themselves as an expert and a leader.<br><br>Here I have to emphasize slowly.  <br><br>I am going to share with you 16 reasons why you should start a blog, tips to get started and some of the initial mistakes new bloggers make, right after a word from our sponsors…<br><br>Continue reading listen watching and I will share with you 16 reasons why you should start a blog, tips to get started and some of the initial mistakes new bloggers make…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/steal-these-ideas-to-create-a-blog-240" rel="noopener">https://keystonehpd.com/steal-these-ideas-to-create-a-blog-240</a><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://info-2380b.gr8.com/" rel="noopener">https://info-2380b.gr8.com/</a><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/T8ZFLh4YlU8" rel="noopener">https://youtu.be/T8ZFLh4YlU8</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 26 Apr 2021 15:00:17 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e8b11954/198c5cf9.mp3" length="26448244" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/7n-5YfJgfUikXDzkgsk9LkJvHDiwylPETjlJosqQ-Ps/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODcv/MTY5NzgxNTUzMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1102</itunes:duration>
      <itunes:summary>If you own or manage a hotel, resort, inn or bed and breakfast etc. you need to create a blog that builds trust with your audience, increases your bookings, customer base &amp;amp; profit.I’m going to show you how.Create a Blog IntroductionIt has been well over a decade since blogging take on a life of its own. Many experts we turn to have become famous due to their blogs and because we see more people blogging, it is very important that the content of your blog is quality. This is especially true if you want to get found on the internet.You might be thinking...Why should I blog and why would people want to read what I have to write? You might be surprised but there are people out there who care about your ideas, your generosity, and your willingness to share.I am going to share with you what you need to keep in mind, 16 reasons why you should start a blog, tips to get started and some of the initial mistakes new bloggers make.A Couple of Things to Keep in Mind1. Your blog should be readable and make sense with an introduction, body and conclusion. 2. Your blog should be easily updated. 3. Your blog should be easy to create. A what you see is what you get (WYSIWYG) editor can make your blog all that it can be.If you can get those three things right, you're off to a good start.To be successful, a hospitality property owner needs a blogging strategy that allows them time to create high-quality content, so they can slowly build themselves as an expert and a leader.Here I have to emphasize slowly.  I am going to share with you 16 reasons why you should start a blog, tips to get started and some of the initial mistakes new bloggers make, right after a word from our sponsors…Continue reading listen watching and I will share with you 16 reasons why you should start a blog, tips to get started and some of the initial mistakes new bloggers make…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/steal-these-ideas-to-create-a-blog-240Join the 6 Day Challenge Video Serieshttps://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://info-2380b.gr8.com/https://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcasts/YouTubehttps://youtu.be/T8ZFLh4YlU8A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>If you own or manage a hotel, resort, inn or bed and breakfast etc. you need to create a blog that builds trust with your audience, increases your bookings, customer base &amp;amp; profit.I’m going to show you how.Create a Blog IntroductionIt has been well ov</itunes:subtitle>
      <itunes:keywords>createablogforbedandbreakfast,createablogforfreeandmakemoney,createablogforhotel,createablogforresort,createablogpostdocumentinword,howtocreateablog,howtocreateablogforfree,howtocreateablogonwordpress,howtocreateablogpost,howtousewordpresstocreateablog,or</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Website Design: 22 Tips to Keep Your Visitors Happy | Ep. #239</title>
      <itunes:episode>183</itunes:episode>
      <podcast:episode>183</podcast:episode>
      <itunes:title>Website Design: 22 Tips to Keep Your Visitors Happy | Ep. #239</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44293392</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/website-design-22-tips-to-keep-your-visitors-happy-ep-239</link>
      <description>
        <![CDATA[It’s important for customers to like your website design because the longer they stay, the higher the chance they will book. <br><br>Here’s what you need to do.<br><br>The way to make visitors stay on your website is by giving them reasons why they should stay, be it information, good service, special price, etc.<br>•Keep your website design limited to make it look more professional.<br><br>•Your website design should be personal and appealing.<br><br>•You should provide a detailed description of your property and services.<br><br>•Your website should be simple and straightforward.<br> <br>Your goal should be to make your hospitality properties website a pleasure to look at.<br> <br>Whether you’re overhauling your property's existing website or creating your web presence from scratch, you should understand the crucial elements of a clean and functional website so that it looks honest, professional, and well-designed.<br> <br><br>Here are 22 Details You Need to Consider When Designing Your Website<br> <br>A website should be easy to use<br>If visitors are confused when looking at your website it will be a great way to dissuade them from making their booking decision.<br>Ensuring your website is easy to navigate around will keep your visitors on your site for longer and increase the chances of conversion. Test the ease of use yourself by seeing how many clicks it takes for you to find a piece of information, such as your room descriptions or your list of facilities – if it’s more than three clicks, it’s probably too many.<br> <br> <br>Your homepage <br>First impressions count. You have less than 15 seconds to impress a visitor when they hit your website for the first time.<br>Your website needs to build trust and show a user that you’re professional. You also have to make it clear that every piece of information can be found on your property's website, in an uncluttered way.<br> <br> <br>The about us page<br>The ‘About Us’ section is the perfect place to tell your story, explaining why you love to host your guests, the kind of experience your property offers them, the history of your property, the local attractions, and a way to introduce your team.<br><br><br>Delightful images<br>You only have to look at the statistics surrounding Instagram to realize how powerful images have become.<br>Delightful imagery is more than just a passing trend, and hoteliers are well-placed to make the most of their aspirational surroundings.<br><br><br>Continue reading watching listening and I will share 18 more details you need to consider for your website design…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/website-design-22-tips-to-keep-your-visitors-happy-239" rel="noopener">https://keystonehpd.com/website-design-22-tips-to-keep-your-visitors-happy-239</a>.<br><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/0NAmcKIs8xo" rel="noopener">https://youtu.be/0NAmcKIs8xo</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It’s important for customers to like your website design because the longer they stay, the higher the chance they will book. <br><br>Here’s what you need to do.<br><br>The way to make visitors stay on your website is by giving them reasons why they should stay, be it information, good service, special price, etc.<br>•Keep your website design limited to make it look more professional.<br><br>•Your website design should be personal and appealing.<br><br>•You should provide a detailed description of your property and services.<br><br>•Your website should be simple and straightforward.<br> <br>Your goal should be to make your hospitality properties website a pleasure to look at.<br> <br>Whether you’re overhauling your property's existing website or creating your web presence from scratch, you should understand the crucial elements of a clean and functional website so that it looks honest, professional, and well-designed.<br> <br><br>Here are 22 Details You Need to Consider When Designing Your Website<br> <br>A website should be easy to use<br>If visitors are confused when looking at your website it will be a great way to dissuade them from making their booking decision.<br>Ensuring your website is easy to navigate around will keep your visitors on your site for longer and increase the chances of conversion. Test the ease of use yourself by seeing how many clicks it takes for you to find a piece of information, such as your room descriptions or your list of facilities – if it’s more than three clicks, it’s probably too many.<br> <br> <br>Your homepage <br>First impressions count. You have less than 15 seconds to impress a visitor when they hit your website for the first time.<br>Your website needs to build trust and show a user that you’re professional. You also have to make it clear that every piece of information can be found on your property's website, in an uncluttered way.<br> <br> <br>The about us page<br>The ‘About Us’ section is the perfect place to tell your story, explaining why you love to host your guests, the kind of experience your property offers them, the history of your property, the local attractions, and a way to introduce your team.<br><br><br>Delightful images<br>You only have to look at the statistics surrounding Instagram to realize how powerful images have become.<br>Delightful imagery is more than just a passing trend, and hoteliers are well-placed to make the most of their aspirational surroundings.<br><br><br>Continue reading watching listening and I will share 18 more details you need to consider for your website design…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/website-design-22-tips-to-keep-your-visitors-happy-239" rel="noopener">https://keystonehpd.com/website-design-22-tips-to-keep-your-visitors-happy-239</a>.<br><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/0NAmcKIs8xo" rel="noopener">https://youtu.be/0NAmcKIs8xo</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 19 Apr 2021 15:00:05 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/15c7cb81/7af869e3.mp3" length="33260669" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/49ViRED5PcAoGZbyP-009k-PUxain7LATXTDY6sjwXU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODYv/MTY5NzgxNTUzMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>832</itunes:duration>
      <itunes:summary>It’s important for customers to like your website design because the longer they stay, the higher the chance they will book. Here’s what you need to do.The way to make visitors stay on your website is by giving them reasons why they should stay, be it information, good service, special price, etc.•Keep your website design limited to make it look more professional.•Your website design should be personal and appealing.•You should provide a detailed description of your property and services.•Your website should be simple and straightforward. Your goal should be to make your hospitality properties website a pleasure to look at. Whether you’re overhauling your property's existing website or creating your web presence from scratch, you should understand the crucial elements of a clean and functional website so that it looks honest, professional, and well-designed. Here are 22 Details You Need to Consider When Designing Your Website A website should be easy to useIf visitors are confused when looking at your website it will be a great way to dissuade them from making their booking decision.Ensuring your website is easy to navigate around will keep your visitors on your site for longer and increase the chances of conversion. Test the ease of use yourself by seeing how many clicks it takes for you to find a piece of information, such as your room descriptions or your list of facilities – if it’s more than three clicks, it’s probably too many.  Your homepage First impressions count. You have less than 15 seconds to impress a visitor when they hit your website for the first time.Your website needs to build trust and show a user that you’re professional. You also have to make it clear that every piece of information can be found on your property's website, in an uncluttered way.  The about us pageThe ‘About Us’ section is the perfect place to tell your story, explaining why you love to host your guests, the kind of experience your property offers them, the history of your property, the local attractions, and a way to introduce your team.Delightful imagesYou only have to look at the statistics surrounding Instagram to realize how powerful images have become.Delightful imagery is more than just a passing trend, and hoteliers are well-placed to make the most of their aspirational surroundings.Continue reading watching listening and I will share 18 more details you need to consider for your website design…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/website-design-22-tips-to-keep-your-visitors-happy-239.Join the 6 Day Challenge Video Serieshttps://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here</itunes:summary>
      <itunes:subtitle>It’s important for customers to like your website design because the longer they stay, the higher the chance they will book. Here’s what you need to do.The way to make visitors stay on your website is by giving them reasons why they should stay, be it inf</itunes:subtitle>
      <itunes:keywords>bedandbreakfastwebsitedesign,designbedandbreakfastwebsite,designhotelwebsite,designingahotelwebsite,designingawebsite,designingyourwebsite,designwebsite,howtodesignawebsite,resortwebsitedesign,websitedesign</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>A Step by Step Guide to Build an Email List | Ep. #238</title>
      <itunes:episode>182</itunes:episode>
      <podcast:episode>182</podcast:episode>
      <itunes:title>A Step by Step Guide to Build an Email List | Ep. #238</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44184261</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/a-step-by-step-guide-to-build-an-email-list-ep-238</link>
      <description>
        <![CDATA[A Step by Step Guide to Build an Email List<br><br><br>The idea of attracting both new guests to book and past guests to rebook is attractive, and there is no better way to leave an impression than to be able to reach out to them.<br><br>To do this you need to establish a connection with people and build an email list.<br><br>You can do this and I’m going to explain how.<br><br>How to Build an Email List Introduction  <br>  <br>I have heard independent hotel, resort, inn and bed &amp; breakfast owners say   <br><br>"I'm just a small property owner, not an international internet marketer, why would I need an email list?"  <br><br>The usage of the internet, tablets and smartphones is the norm for most people and for you to be successful as or more successful than your competitors, you have to be online, in front of your customers.   <br>  <br>You may be active in the world of online marketing, and email and guest list building is an aspect that you should be utilized to increase business and your online presence.   <br>  <br>I have mentioned many times before, it is imperative to build trust and establish a relationship with your customers. People typically choose businesses and in your case, return to properties they feel they can trust. <br><br>Email and guest list building is a great way to build your customer base and establish a sense of kinship around your brand and your property.  <br>  <br>Why Build an Email List<br>Email lists can increase your property's business for several reasons.   <br>•When people opt-in and give you their email, it is a huge sign of trust  <br><br>•People are on their email 24/7, and giving you their personal email address shows that they are interested in what you have to say  <br><br>•Email marketing will increase the chances that people see your content  <br>  <br>Think about it, how often do you normally visit any company's website? Daily? Weekly? Probably not as often as you check your email.<br><br>Email marketing is an excellent way to notify your customers about property updates, news, or even specials and deals you may be offering.   <br>  <br>Ultimately, email marketing is a cheap, fast way to reach your customers while building traffic to your website and increase your customer base.<br><br><br>Continue reading or listening and I will share more strategies to build an email list along with techniques for writing your emails and articles...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/a-step-by-step-guide-to-build-an-email-list-238" rel="noopener">https://keystonehpd.com/a-step-by-step-guide-to-build-an-email-list-238</a><br><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://info-2380b.gr8.com/" rel="noopener">https://info-2380b.gr8.com/</a><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/pBP7HeSnIwc" rel="noopener">https://youtu.be/pBP7HeSnIwc</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A Step by Step Guide to Build an Email List<br><br><br>The idea of attracting both new guests to book and past guests to rebook is attractive, and there is no better way to leave an impression than to be able to reach out to them.<br><br>To do this you need to establish a connection with people and build an email list.<br><br>You can do this and I’m going to explain how.<br><br>How to Build an Email List Introduction  <br>  <br>I have heard independent hotel, resort, inn and bed &amp; breakfast owners say   <br><br>"I'm just a small property owner, not an international internet marketer, why would I need an email list?"  <br><br>The usage of the internet, tablets and smartphones is the norm for most people and for you to be successful as or more successful than your competitors, you have to be online, in front of your customers.   <br>  <br>You may be active in the world of online marketing, and email and guest list building is an aspect that you should be utilized to increase business and your online presence.   <br>  <br>I have mentioned many times before, it is imperative to build trust and establish a relationship with your customers. People typically choose businesses and in your case, return to properties they feel they can trust. <br><br>Email and guest list building is a great way to build your customer base and establish a sense of kinship around your brand and your property.  <br>  <br>Why Build an Email List<br>Email lists can increase your property's business for several reasons.   <br>•When people opt-in and give you their email, it is a huge sign of trust  <br><br>•People are on their email 24/7, and giving you their personal email address shows that they are interested in what you have to say  <br><br>•Email marketing will increase the chances that people see your content  <br>  <br>Think about it, how often do you normally visit any company's website? Daily? Weekly? Probably not as often as you check your email.<br><br>Email marketing is an excellent way to notify your customers about property updates, news, or even specials and deals you may be offering.   <br>  <br>Ultimately, email marketing is a cheap, fast way to reach your customers while building traffic to your website and increase your customer base.<br><br><br>Continue reading or listening and I will share more strategies to build an email list along with techniques for writing your emails and articles...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/a-step-by-step-guide-to-build-an-email-list-238" rel="noopener">https://keystonehpd.com/a-step-by-step-guide-to-build-an-email-list-238</a><br><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://info-2380b.gr8.com/" rel="noopener">https://info-2380b.gr8.com/</a><br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/pBP7HeSnIwc" rel="noopener">https://youtu.be/pBP7HeSnIwc</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 12 Apr 2021 15:00:13 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/3536d12a/766ec7a9.mp3" length="20950000" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/g_rxra9Lk7wLak8SxdsrehwaAyxXO8ddl-VBkWuu5o8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODUv/MTY5NzgxNTUyMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>873</itunes:duration>
      <itunes:summary>A Step by Step Guide to Build an Email ListThe idea of attracting both new guests to book and past guests to rebook is attractive, and there is no better way to leave an impression than to be able to reach out to them.To do this you need to establish a connection with people and build an email list.You can do this and I’m going to explain how.How to Build an Email List Introduction    I have heard independent hotel, resort, inn and bed &amp;amp; breakfast owners say   "I'm just a small property owner, not an international internet marketer, why would I need an email list?"  The usage of the internet, tablets and smartphones is the norm for most people and for you to be successful as or more successful than your competitors, you have to be online, in front of your customers.     You may be active in the world of online marketing, and email and guest list building is an aspect that you should be utilized to increase business and your online presence.     I have mentioned many times before, it is imperative to build trust and establish a relationship with your customers. People typically choose businesses and in your case, return to properties they feel they can trust. Email and guest list building is a great way to build your customer base and establish a sense of kinship around your brand and your property.    Why Build an Email ListEmail lists can increase your property's business for several reasons.   •When people opt-in and give you their email, it is a huge sign of trust  •People are on their email 24/7, and giving you their personal email address shows that they are interested in what you have to say  •Email marketing will increase the chances that people see your content    Think about it, how often do you normally visit any company's website? Daily? Weekly? Probably not as often as you check your email.Email marketing is an excellent way to notify your customers about property updates, news, or even specials and deals you may be offering.     Ultimately, email marketing is a cheap, fast way to reach your customers while building traffic to your website and increase your customer base.Continue reading or listening and I will share more strategies to build an email list along with techniques for writing your emails and articles...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/a-step-by-step-guide-to-build-an-email-list-238Join the 6 Day Challenge Video Serieshttps://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://info-2380b.gr8.com/https://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here</itunes:summary>
      <itunes:subtitle>A Step by Step Guide to Build an Email ListThe idea of attracting both new guests to book and past guests to rebook is attractive, and there is no better way to leave an impression than to be able to reach out to them.To do this you need to establish a co</itunes:subtitle>
      <itunes:keywords>bedandbreakfastmailinglist,buildanemaillist,createamailinglist,emaillistbuilding,emaillistmanagementbestpractic,hotelmailinglist,howtobuildalargeemaillistfroms,howtobuildanemaillist,howtobuildanemaillistonsocialm,howtocreateanemaillist,howtogrowyouremaill</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Asking for Referrals Can be Hard – Here’s How to Make it Easier | Ep. #237</title>
      <itunes:episode>181</itunes:episode>
      <podcast:episode>181</podcast:episode>
      <itunes:title>Asking for Referrals Can be Hard – Here’s How to Make it Easier | Ep. #237</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44110517</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/asking-for-referrals-can-be-hard-here-s-how-to-make-it-easier-ep-237</link>
      <description>
        <![CDATA[Asking for referrals is hard! <br><br>I will show you how to make it a natural part of your life as a hotelier/innkeeper and increase your bookings.<br><br>As an independent hotel, resort, inn or bed and breakfast, a very effective way to grow your business is through referrals.  <br><br>Unfortunately, referrals do not happen effortlessly.  <br><br>Yes, you might get the odd referral, but if you want your business to grow you have to both earn and ask for them.  <br><br>Let's begin by talking about how you can earn great referrals from your guests.  <br><br>You can start by giving them an experience they will remember, you want to WOW your guests.<br><br>   <br>1. Show your interest by really listening to them   <br>Ask the right questions during the check-in, in your restaurant, at the bar and listen to the answers but don't make it obvious. <br><br>Why? <br><br>All these answers can be recorded in your guest's profile to be used later.  <br><br><br>2. Have the Appropriate Software System  <br>Ensure your guest's 2nd, 3rd or 100th visit is as good as their first. Have systems in place to guarantee you are able to have the same degree of service on a consistent basis.<br><br>A quality check-in system should enable you to build a profile for the guests that you can use for every visit. <br><br><br>3. Hire the Right Employees  <br>As I had mentioned in Series #2 "Employee Development", compassion cannot be taught, you can't give employees the desire to bend over backwards for customers. <br>Hire employees that can show compassion for your guests. Have the appropriate systems and tools in place in order for them to deliver the first-class service. <br><br>Continue reading or listening and I will share 12 more ways you can amaze or WOW your guests along with tips for asking for referrals, right after a word from our sponsors…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/asking-for-referrals-237" rel="noopener">https://keystonehpd.com/asking-for-referrals-237</a><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/m6XgDN9uAbY" rel="noopener">https://youtu.be/m6XgDN9uAbY</a><br>.<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Asking for referrals is hard! <br><br>I will show you how to make it a natural part of your life as a hotelier/innkeeper and increase your bookings.<br><br>As an independent hotel, resort, inn or bed and breakfast, a very effective way to grow your business is through referrals.  <br><br>Unfortunately, referrals do not happen effortlessly.  <br><br>Yes, you might get the odd referral, but if you want your business to grow you have to both earn and ask for them.  <br><br>Let's begin by talking about how you can earn great referrals from your guests.  <br><br>You can start by giving them an experience they will remember, you want to WOW your guests.<br><br>   <br>1. Show your interest by really listening to them   <br>Ask the right questions during the check-in, in your restaurant, at the bar and listen to the answers but don't make it obvious. <br><br>Why? <br><br>All these answers can be recorded in your guest's profile to be used later.  <br><br><br>2. Have the Appropriate Software System  <br>Ensure your guest's 2nd, 3rd or 100th visit is as good as their first. Have systems in place to guarantee you are able to have the same degree of service on a consistent basis.<br><br>A quality check-in system should enable you to build a profile for the guests that you can use for every visit. <br><br><br>3. Hire the Right Employees  <br>As I had mentioned in Series #2 "Employee Development", compassion cannot be taught, you can't give employees the desire to bend over backwards for customers. <br>Hire employees that can show compassion for your guests. Have the appropriate systems and tools in place in order for them to deliver the first-class service. <br><br>Continue reading or listening and I will share 12 more ways you can amaze or WOW your guests along with tips for asking for referrals, right after a word from our sponsors…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/asking-for-referrals-237" rel="noopener">https://keystonehpd.com/asking-for-referrals-237</a><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/m6XgDN9uAbY" rel="noopener">https://youtu.be/m6XgDN9uAbY</a><br>.<br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 05 Apr 2021 15:00:08 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e95b8b0a/2027aab8.mp3" length="26510627" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/g-D6lKal6WiEvfYoSktnNJW0B7hmM6pjWFlNaqDrVLg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODQv/MTY5NzgxNTUyMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>663</itunes:duration>
      <itunes:summary>Asking for referrals is hard! I will show you how to make it a natural part of your life as a hotelier/innkeeper and increase your bookings.As an independent hotel, resort, inn or bed and breakfast, a very effective way to grow your business is through referrals.  Unfortunately, referrals do not happen effortlessly.  Yes, you might get the odd referral, but if you want your business to grow you have to both earn and ask for them.  Let's begin by talking about how you can earn great referrals from your guests.  You can start by giving them an experience they will remember, you want to WOW your guests.   1. Show your interest by really listening to them   Ask the right questions during the check-in, in your restaurant, at the bar and listen to the answers but don't make it obvious. Why? All these answers can be recorded in your guest's profile to be used later.  2. Have the Appropriate Software System  Ensure your guest's 2nd, 3rd or 100th visit is as good as their first. Have systems in place to guarantee you are able to have the same degree of service on a consistent basis.A quality check-in system should enable you to build a profile for the guests that you can use for every visit. 3. Hire the Right Employees  As I had mentioned in Series #2 "Employee Development", compassion cannot be taught, you can't give employees the desire to bend over backwards for customers. Hire employees that can show compassion for your guests. Have the appropriate systems and tools in place in order for them to deliver the first-class service. Continue reading or listening and I will share 12 more ways you can amaze or WOW your guests along with tips for asking for referrals, right after a word from our sponsors…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/asking-for-referrals-237Join the 6 Day Challenge Video Serieshttps://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcasts/YouTubehttps://youtu.be/m6XgDN9uAbY.A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Asking for referrals is hard! I will show you how to make it a natural part of your life as a hotelier/innkeeper and increase your bookings.As an independent hotel, resort, inn or bed and breakfast, a very effective way to grow your business is through re</itunes:subtitle>
      <itunes:keywords>askingforreferrals,gettingreferrals,howtoaskforreferrals,howtogetreferrals,howtogetreferralsfast,tipsforaskingforreferrals</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Online Reputation Management – Proven Techniques | Ep. #236</title>
      <itunes:episode>180</itunes:episode>
      <podcast:episode>180</podcast:episode>
      <itunes:title>Online Reputation Management – Proven Techniques | Ep. #236</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/44001819</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/online-reputation-management-proven-techniques-ep-236</link>
      <description>
        <![CDATA[If you have a bad online reputation or it’s lacking, you’re losing money.<br><br>I will share just how important your online reputation is and how a good one can be the difference between a hugely successful property and one that is struggling.<br><br>Online Reputation Management (ORM) is as simple as it sounds for your hotel, resort, inn or bed and breakfast etc. <br><br>It is a method by which hospitality properties can oversee, influence and improve the feedback that guests leave about them online. <br><br>The World Wide Web has changed the way commerce works in an untold number of ways, but most importantly, it has changed the dynamic of information between a guest and a hotel, resort, inn or bed and breakfast. <br><br>Previously, the flow of information was one way; the hospitality property would advertise and provide information about their property, but the customer had no consistent way of providing feedback. There was the old saying about a dissatisfied guest telling up to eleven people, but that was about as large scale as the feedback could get.<br><br>The internet altered that. <br><br>eBay was the first company that made leaving feedback for seller’s normal, but now it has grown to cover almost everything that can be purchased online. <br><br>Consumer services have grown to become an industry on its own for such things as financial services, home improvement providers or car sales. It has become an integral part of those businesses but, nowhere has an online reputation become more important than with the hospitality and travel industry. <br><br>It has become very common for people to leave feedback and crucial for hospitality properties to manage it. <br><br>Continue reading watching listening and I will share the impact an online reputation has on the core metric of the hospitality property industry and revenue, plus give you 9 proven ways to improve your online visibility…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/online-reputation-management-proven-techniques-236" rel="noopener">https://keystonehpd.com/online-reputation-management-proven-techniques-236</a><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/bIV0Yy4bcgo" rel="noopener">https://youtu.be/bIV0Yy4bcgo</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you have a bad online reputation or it’s lacking, you’re losing money.<br><br>I will share just how important your online reputation is and how a good one can be the difference between a hugely successful property and one that is struggling.<br><br>Online Reputation Management (ORM) is as simple as it sounds for your hotel, resort, inn or bed and breakfast etc. <br><br>It is a method by which hospitality properties can oversee, influence and improve the feedback that guests leave about them online. <br><br>The World Wide Web has changed the way commerce works in an untold number of ways, but most importantly, it has changed the dynamic of information between a guest and a hotel, resort, inn or bed and breakfast. <br><br>Previously, the flow of information was one way; the hospitality property would advertise and provide information about their property, but the customer had no consistent way of providing feedback. There was the old saying about a dissatisfied guest telling up to eleven people, but that was about as large scale as the feedback could get.<br><br>The internet altered that. <br><br>eBay was the first company that made leaving feedback for seller’s normal, but now it has grown to cover almost everything that can be purchased online. <br><br>Consumer services have grown to become an industry on its own for such things as financial services, home improvement providers or car sales. It has become an integral part of those businesses but, nowhere has an online reputation become more important than with the hospitality and travel industry. <br><br>It has become very common for people to leave feedback and crucial for hospitality properties to manage it. <br><br>Continue reading watching listening and I will share the impact an online reputation has on the core metric of the hospitality property industry and revenue, plus give you 9 proven ways to improve your online visibility…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/online-reputation-management-proven-techniques-236" rel="noopener">https://keystonehpd.com/online-reputation-management-proven-techniques-236</a><br><br>Join the 6 Day Challenge Video Series<br><a href="https://keystonehpd.com/6-Day-Challenge" rel="noopener">https://keystonehpd.com/6-Day-Challenge</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/INNsider-Tips" rel="noopener">https://keystonehpd.com/INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/bIV0Yy4bcgo" rel="noopener">https://youtu.be/bIV0Yy4bcgo</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 29 Mar 2021 15:00:02 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ccf0992b/ae485504.mp3" length="58087415" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/UCUmH6Z136GK9K8adjcndAxaIE_BPjJiuudwp8U9mcE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODMv/MTY5NzgxNTUyMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1453</itunes:duration>
      <itunes:summary>If you have a bad online reputation or it’s lacking, you’re losing money.I will share just how important your online reputation is and how a good one can be the difference between a hugely successful property and one that is struggling.Online Reputation Management (ORM) is as simple as it sounds for your hotel, resort, inn or bed and breakfast etc. It is a method by which hospitality properties can oversee, influence and improve the feedback that guests leave about them online. The World Wide Web has changed the way commerce works in an untold number of ways, but most importantly, it has changed the dynamic of information between a guest and a hotel, resort, inn or bed and breakfast. Previously, the flow of information was one way; the hospitality property would advertise and provide information about their property, but the customer had no consistent way of providing feedback. There was the old saying about a dissatisfied guest telling up to eleven people, but that was about as large scale as the feedback could get.The internet altered that. eBay was the first company that made leaving feedback for seller’s normal, but now it has grown to cover almost everything that can be purchased online. Consumer services have grown to become an industry on its own for such things as financial services, home improvement providers or car sales. It has become an integral part of those businesses but, nowhere has an online reputation become more important than with the hospitality and travel industry. It has become very common for people to leave feedback and crucial for hospitality properties to manage it. Continue reading watching listening and I will share the impact an online reputation has on the core metric of the hospitality property industry and revenue, plus give you 9 proven ways to improve your online visibility…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/online-reputation-management-proven-techniques-236Join the 6 Day Challenge Video Serieshttps://keystonehpd.com/6-Day-ChallengeGet Your INNsider Tipshttps://keystonehpd.com/INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcasts/YouTubehttps://youtu.be/bIV0Yy4bcgoA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>If you have a bad online reputation or it’s lacking, you’re losing money.I will share just how important your online reputation is and how a good one can be the difference between a hugely successful property and one that is struggling.Online Reputation M</itunes:subtitle>
      <itunes:keywords>bedandbreakfastonlinereputatio,hotelonlinereputation,howtodoonlinereputationmanagem,innonlinereputation,onlinereputationmanagement,onlinereputationmanagementtool,orm,resortonlinereputation,whatismyonlinereputation,whatisonlinereputationmanageme</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Use Customer Referral Programs &amp; Boost Bookings | Ep. #235</title>
      <itunes:episode>179</itunes:episode>
      <podcast:episode>179</podcast:episode>
      <itunes:title>How to Use Customer Referral Programs &amp; Boost Bookings | Ep. #235</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/43870837</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-use-customer-referral-programs-boost-bookings-ep-235</link>
      <description>
        <![CDATA[When things start returning to normal, do you want customers knocking down your door to book? I’m going to share a proven method to improve your chances.<br><br>As a hospitality property owner or manager, you have to keep coming come up with imaginative ways to entice new guests, but as you know, this type of marketing can be expensive.<br><br>It is less expensive to market to your existing guests than to find new ones.<br><br>Getting a new customer is six to seven times more expensive than maintaining a current guest, but this business model isn’t sustainable forever.<br><br>Your business can’t grow if you don’t expand your customer base. At some point, you’ll need to run marketing campaigns to attract new customers.<br><br>This is why you need a customer acquisition strategy that won’t deplete your marketing budget.<br>A customer referral program can do this. You leverage your existing guests to bring in new business.<br><br>What are the most significant factors of hospitality property revenue?<br><br>According to studies, retention and acquisition are first and second on the list. <br><br>By merging both of these factors into one marketing campaign can be very beneficial for your property.<br><br>If you can properly employ a customer referral program into your marketing strategy, you’ll get new customers without a lot of extra work. You set up the program and the rest will take care of itself.<br><br>Don’t get me wrong, it will take some thought.<br><br>The secret here is coming up with the right referral program that gets your current guests excited enough to participate.<br><br><br>Whether you’re creating your first guest referral program or trying to improve the one you currently have in place, continue reading watching listening and I will share ideas in this episode that will help you create a referral program that drives bookings…  <br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/" rel="noopener">https://keystonehpd.com/</a> how-to-use-customer-referral-programs-boost-bookings-ep-235<br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/-yAnb8OKbdU" rel="noopener">https://youtu.be/-yAnb8OKbdU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[When things start returning to normal, do you want customers knocking down your door to book? I’m going to share a proven method to improve your chances.<br><br>As a hospitality property owner or manager, you have to keep coming come up with imaginative ways to entice new guests, but as you know, this type of marketing can be expensive.<br><br>It is less expensive to market to your existing guests than to find new ones.<br><br>Getting a new customer is six to seven times more expensive than maintaining a current guest, but this business model isn’t sustainable forever.<br><br>Your business can’t grow if you don’t expand your customer base. At some point, you’ll need to run marketing campaigns to attract new customers.<br><br>This is why you need a customer acquisition strategy that won’t deplete your marketing budget.<br>A customer referral program can do this. You leverage your existing guests to bring in new business.<br><br>What are the most significant factors of hospitality property revenue?<br><br>According to studies, retention and acquisition are first and second on the list. <br><br>By merging both of these factors into one marketing campaign can be very beneficial for your property.<br><br>If you can properly employ a customer referral program into your marketing strategy, you’ll get new customers without a lot of extra work. You set up the program and the rest will take care of itself.<br><br>Don’t get me wrong, it will take some thought.<br><br>The secret here is coming up with the right referral program that gets your current guests excited enough to participate.<br><br><br>Whether you’re creating your first guest referral program or trying to improve the one you currently have in place, continue reading watching listening and I will share ideas in this episode that will help you create a referral program that drives bookings…  <br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/" rel="noopener">https://keystonehpd.com/</a> how-to-use-customer-referral-programs-boost-bookings-ep-235<br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/-yAnb8OKbdU" rel="noopener">https://youtu.be/-yAnb8OKbdU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 22 Mar 2021 15:00:10 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9c6abe65/4cb236b7.mp3" length="31126902" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/N-nikIdV_f-8cMky1fh9PIauszeKrHM3XJQAxNEEKVU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODIv/MTY5NzgxNTUxNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>779</itunes:duration>
      <itunes:summary>When things start returning to normal, do you want customers knocking down your door to book? I’m going to share a proven method to improve your chances.As a hospitality property owner or manager, you have to keep coming come up with imaginative ways to entice new guests, but as you know, this type of marketing can be expensive.It is less expensive to market to your existing guests than to find new ones.Getting a new customer is six to seven times more expensive than maintaining a current guest, but this business model isn’t sustainable forever.Your business can’t grow if you don’t expand your customer base. At some point, you’ll need to run marketing campaigns to attract new customers.This is why you need a customer acquisition strategy that won’t deplete your marketing budget.A customer referral program can do this. You leverage your existing guests to bring in new business.What are the most significant factors of hospitality property revenue?According to studies, retention and acquisition are first and second on the list. By merging both of these factors into one marketing campaign can be very beneficial for your property.If you can properly employ a customer referral program into your marketing strategy, you’ll get new customers without a lot of extra work. You set up the program and the rest will take care of itself.Don’t get me wrong, it will take some thought.The secret here is coming up with the right referral program that gets your current guests excited enough to participate.Whether you’re creating your first guest referral program or trying to improve the one you currently have in place, continue reading watching listening and I will share ideas in this episode that will help you create a referral program that drives bookings…  ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/ how-to-use-customer-referral-programs-boost-bookings-ep-235Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/-yAnb8OKbdUA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>When things start returning to normal, do you want customers knocking down your door to book? I’m going to share a proven method to improve your chances.As a hospitality property owner or manager, you have to keep coming come up with imaginative ways to e</itunes:subtitle>
      <itunes:keywords>bedandbreakfastreferralprogram,hotelreferralprogram,howtomakereferralprogramwork,incentivesforreferrals,referralprogramideas,referralprogramsmakemoney,resortreferralprogram</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Conduct Market Research &amp; Not Break the Bank | Ep. #234</title>
      <itunes:episode>178</itunes:episode>
      <podcast:episode>178</podcast:episode>
      <itunes:title>Conduct Market Research &amp; Not Break the Bank | Ep. #234</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/43775781</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/conduct-market-research-not-break-the-bank-ep-234</link>
      <description>
        <![CDATA[Knowing your market is imperative for any successful hotel, resort, inn, bed &amp; breakfast etc. but research can be expensive. <br><br>Here are ways you can conduct market research without much money or training. <br><br>Conduct Market Research Introduction<br><br>When hospitality properties develop an idea, whether it's a new service or a redesigned website, marketing research is often the first thing cut due to time or financial limitations. <br><br>That can make sense. <br><br>Working with marketing research firms can be very expensive and time-consuming. If you haven't done research before, it is very tempting to skip it and jump right into the development stage.<br>Hold on before you take that next step. <br><br>There's a lot of research you can do on your own and without much money or training. <br><br>Here are some low-budget ways to do some research and give your service, idea, or designs a better chance. <br><br><br>1) Interview Potential and Current Guests<br><br>Nothing is freer or more valuable than a conversation. <br><br>You might be pleasantly surprised at how willing and forthcoming people will be when prompted by some questions. They could give you insights into what's working for them and what's not. That is information that could spin-off to other ideas.<br><br>You can't generalize public opinion from a small group, but you can get a sense of which direction to pursue. Building an ongoing message-testing program can take some time but it's entirely achievable. <br><br><br>2) Look at Your Employees<br><br>Don’t underestimate the power of gathering data from your current employees.<br><br>Your sales and customer service teams can be a valuable resource when it comes to competition, customer feedback, new products and new markets. There is a wealth of data already sitting at your front door, you just need to know how to access it and then interpret it.<br><br>This may not result in a high quantity of data, but its quality will be unmatched.<br><br>Continue reading or listening share five more low-budget ways to conduct market research, right after a word from our sponsors.  <br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/hotel-surveys-howthey-increase-business-233" rel="noopener">https://keystonehpd.com/hotel-surveys-howthey-increase-business-233</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/DxWNhTJ9jJY" rel="noopener">https://youtu.be/DxWNhTJ9jJY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Knowing your market is imperative for any successful hotel, resort, inn, bed &amp; breakfast etc. but research can be expensive. <br><br>Here are ways you can conduct market research without much money or training. <br><br>Conduct Market Research Introduction<br><br>When hospitality properties develop an idea, whether it's a new service or a redesigned website, marketing research is often the first thing cut due to time or financial limitations. <br><br>That can make sense. <br><br>Working with marketing research firms can be very expensive and time-consuming. If you haven't done research before, it is very tempting to skip it and jump right into the development stage.<br>Hold on before you take that next step. <br><br>There's a lot of research you can do on your own and without much money or training. <br><br>Here are some low-budget ways to do some research and give your service, idea, or designs a better chance. <br><br><br>1) Interview Potential and Current Guests<br><br>Nothing is freer or more valuable than a conversation. <br><br>You might be pleasantly surprised at how willing and forthcoming people will be when prompted by some questions. They could give you insights into what's working for them and what's not. That is information that could spin-off to other ideas.<br><br>You can't generalize public opinion from a small group, but you can get a sense of which direction to pursue. Building an ongoing message-testing program can take some time but it's entirely achievable. <br><br><br>2) Look at Your Employees<br><br>Don’t underestimate the power of gathering data from your current employees.<br><br>Your sales and customer service teams can be a valuable resource when it comes to competition, customer feedback, new products and new markets. There is a wealth of data already sitting at your front door, you just need to know how to access it and then interpret it.<br><br>This may not result in a high quantity of data, but its quality will be unmatched.<br><br>Continue reading or listening share five more low-budget ways to conduct market research, right after a word from our sponsors.  <br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/hotel-surveys-howthey-increase-business-233" rel="noopener">https://keystonehpd.com/hotel-surveys-howthey-increase-business-233</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br>keystonehpd.com/hospitality-property-school-podcasts<br><br><br>YouTube<br><br><a href="https://youtu.be/DxWNhTJ9jJY" rel="noopener">https://youtu.be/DxWNhTJ9jJY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 15 Mar 2021 15:00:21 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b5d63180/ce99a86d.mp3" length="19374925" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/oaklY13_6_gjJ5u4EZzGt0Hyp4azgNO6ZRWjsiBI6Sc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODEv/MTY5NzgxNTUxNS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>485</itunes:duration>
      <itunes:summary>Knowing your market is imperative for any successful hotel, resort, inn, bed &amp;amp; breakfast etc. but research can be expensive. Here are ways you can conduct market research without much money or training. Conduct Market Research IntroductionWhen hospitality properties develop an idea, whether it's a new service or a redesigned website, marketing research is often the first thing cut due to time or financial limitations. That can make sense. Working with marketing research firms can be very expensive and time-consuming. If you haven't done research before, it is very tempting to skip it and jump right into the development stage.Hold on before you take that next step. There's a lot of research you can do on your own and without much money or training. Here are some low-budget ways to do some research and give your service, idea, or designs a better chance. 1) Interview Potential and Current GuestsNothing is freer or more valuable than a conversation. You might be pleasantly surprised at how willing and forthcoming people will be when prompted by some questions. They could give you insights into what's working for them and what's not. That is information that could spin-off to other ideas.You can't generalize public opinion from a small group, but you can get a sense of which direction to pursue. Building an ongoing message-testing program can take some time but it's entirely achievable. 2) Look at Your EmployeesDon’t underestimate the power of gathering data from your current employees.Your sales and customer service teams can be a valuable resource when it comes to competition, customer feedback, new products and new markets. There is a wealth of data already sitting at your front door, you just need to know how to access it and then interpret it.This may not result in a high quantity of data, but its quality will be unmatched.Continue reading or listening share five more low-budget ways to conduct market research, right after a word from our sponsors.  ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/hotel-surveys-howthey-increase-business-233Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herekeystonehpd.com/hospitality-property-school-podcastsYouTubehttps://youtu.be/DxWNhTJ9jJYA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Knowing your market is imperative for any successful hotel, resort, inn, bed &amp;amp; breakfast etc. but research can be expensive. Here are ways you can conduct market research without much money or training. Conduct Market Research IntroductionWhen hospita</itunes:subtitle>
      <itunes:keywords>exampleofmarketsurvey,importanceofmarketingresearch,marketingresearchexample,marketingresearchpresentation,marketresearchexamples,marketresearchmethods,natureofmarketingresearch,purposeofmarketresearch,scopeofmarketingresearch,typesofmarketingresearch,wha</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hotel Surveys – How They Increase Business | Ep. #233</title>
      <itunes:episode>177</itunes:episode>
      <podcast:episode>177</podcast:episode>
      <itunes:title>Hotel Surveys – How They Increase Business | Ep. #233</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/43664352</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/hotel-surveys-how-they-increase-business-ep-233</link>
      <description>
        <![CDATA["Why do I need surveys, I know what my guests like."<br><br>I would like to say I've never heard that before but you might be shocked at the number of hospitality property owners I have met who have said just that or something similar. I’m going to explain why you need surveys.<br><br>I'm going to give you four very important reasons why your hospitality property should be conducting surveys.  <br><br>1.To find out what's going on. If your customers are given a non-threatening method, they will tell you what's important to them.  <br><br>2.A survey can shed light on items or problems that you might not have been aware of that could be a symptom of a larger problem.  <br><br>3.When making decisions about your property, you do not always have to go with your gut feelings but instead make your choices with sound data-driven information.  <br><br>4.Surveys provide you with a snapshot of your target guests and their attitudes. This will help you establish a baseline from which you can compare other times and determine whether problems are getting better or worse.  <br><br>Continue reading or listening and I will share with you some categories of surveys and sample questions…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/property-management-system-what-you-need-to-know-229" rel="noopener">https://keystonehpd.com/property-management-system-what-you-need-to-know-229</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/IhT46HDK_4E" rel="noopener">https://youtu.be/IhT46HDK_4E</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA["Why do I need surveys, I know what my guests like."<br><br>I would like to say I've never heard that before but you might be shocked at the number of hospitality property owners I have met who have said just that or something similar. I’m going to explain why you need surveys.<br><br>I'm going to give you four very important reasons why your hospitality property should be conducting surveys.  <br><br>1.To find out what's going on. If your customers are given a non-threatening method, they will tell you what's important to them.  <br><br>2.A survey can shed light on items or problems that you might not have been aware of that could be a symptom of a larger problem.  <br><br>3.When making decisions about your property, you do not always have to go with your gut feelings but instead make your choices with sound data-driven information.  <br><br>4.Surveys provide you with a snapshot of your target guests and their attitudes. This will help you establish a baseline from which you can compare other times and determine whether problems are getting better or worse.  <br><br>Continue reading or listening and I will share with you some categories of surveys and sample questions…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/property-management-system-what-you-need-to-know-229" rel="noopener">https://keystonehpd.com/property-management-system-what-you-need-to-know-229</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/IhT46HDK_4E" rel="noopener">https://youtu.be/IhT46HDK_4E</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 08 Mar 2021 15:00:18 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b138afdb/58dc75e5.mp3" length="27364267" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/udBFrZkeh5xwJ5vjOO2XX381C6jpnhFhCuGfuIS46WQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczODAv/MTY5NzgxNTUxMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>685</itunes:duration>
      <itunes:summary>"Why do I need surveys, I know what my guests like."I would like to say I've never heard that before but you might be shocked at the number of hospitality property owners I have met who have said just that or something similar. I’m going to explain why you need surveys.I'm going to give you four very important reasons why your hospitality property should be conducting surveys.  1.To find out what's going on. If your customers are given a non-threatening method, they will tell you what's important to them.  2.A survey can shed light on items or problems that you might not have been aware of that could be a symptom of a larger problem.  3.When making decisions about your property, you do not always have to go with your gut feelings but instead make your choices with sound data-driven information.  4.Surveys provide you with a snapshot of your target guests and their attitudes. This will help you establish a baseline from which you can compare other times and determine whether problems are getting better or worse.  Continue reading or listening and I will share with you some categories of surveys and sample questions…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/property-management-system-what-you-need-to-know-229Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/IhT46HDK_4EA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>"Why do I need surveys, I know what my guests like."I would like to say I've never heard that before but you might be shocked at the number of hospitality property owners I have met who have said just that or something similar. I’m going to explain why yo</itunes:subtitle>
      <itunes:keywords>feedbackformformatforcustomers,guestsatisfactionsurvey,hotelcustomerquestionnaireexam,hotelfeedbackform,questionnaireforhotelstaff,samplehotelsurveys,samplehotelsurveysfree,samplehotelsurveysonlinefree,samplehotelsurveyswithoutcredi</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>11 Future Hospitality Property Trends You Need to Know | Ep. #232</title>
      <itunes:episode>176</itunes:episode>
      <podcast:episode>176</podcast:episode>
      <itunes:title>11 Future Hospitality Property Trends You Need to Know | Ep. #232</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/43581372</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/11-future-hospitality-property-trends-you-need-to-know-ep-232</link>
      <description>
        <![CDATA[The start of this new decade has turned out to be topsy-turvy and to survive we are going to have to adjust quickly. I am going to share with you 11 Future Hospitality Property Trends You Need to Know.<br><br>There is no doubt in my mind for those not willing to keep up with the times and adjust accordingly, it might be difficult to survive in the hospitality property industry. <br><br>Here are 11 future trends for your consideration.<br><br><br>Go green<br><br>A focus on environmental sustainability isn’t new, but the degree to which your guests expect eco-friendly products and services has grown.<br>Simply suggesting that guests reuse towels for an extra day isn’t enough; today’s traveller wants to stay at properties that have integrated green practices in all aspects of their business. <br>For example:<br>•Qualifying for a “Leadership in Energy and Environmental Design (LEED) Certification”<br><br>•Installing solar power<br><br>•Improve water conservation<br><br>•Cut back or stop using plastic<br><br>•Implementing motion sensors that will turn off the power once no motion has been detected for a certain period of time.<br><br>•More eco-friendly options for waste disposal by introducing recycle bins in guestrooms and compost bins in F&amp;B outlets.<br><br>•Meat alternatives in F&amp;B<br><br><br>Transporting the outdoors inside<br><br>Many hospitality properties are planning to maximize the use of their outdoor spaces, where guests might feel safer from virus transmission, for example, moving dining tables and fitness activities outdoors. Also, to capture the calming effects of nature, designers predict travellers may see more greenery coming inside properties.<br><br>Incorporating nature into buildings, known as biophilic design, is already at work in places with green walls, potted plants or moss gardens in guest rooms and public areas.<br><br><br>Smart rooms<br>The internet of things is spreading not only into homes but also into hospitality properties. From access to streaming services to a room key on your smartphone, the essential amenities in a guestroom are becoming increasingly digital. Guests want concierge services or temperature controls at the push of a button (or tap of a finger), and voice-activated controls are expanding beyond simply asking Alexa to play your favourite song. <br><br>Many of these innovations require only minimal changes to a modern guestroom, so a forward-thinking hotelier or innkeeper can implement them quickly and efficiently.<br><br>For example:<br><br>•Properties giving the guest the capability to allow them to log in to their favourite streaming accounts and then automatically get logged out upon check-out.<br><br>•Wireless device charging<br><br>•Tablet-based control and or digital controls for temperature, light, power and information.<br><br>•Soundproofing tech<br><br>•Voice-activated controls.<br><br>•Smart mirrors that combine a TV screen and a guest room mirror. <br><br>•Keyless door entry<br><br> <br>Producing content for your property &amp; region<br><br>Preparing content can be expensive and time-consuming and many property owners feel that the lifespan of a piece of content is far too short. Be strategic and use the same content on many different platforms.<br><br>For example, write a blog post, divide it into tweets, Facebook, Instagram etc. posts with images. Record your blog post for podcasts and create a video for multiple platforms.<br><br><br>Continue reading or listening and I will share with you seven more trends we have to look forward to in the hospitality property industry…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/property-management-system-what-you-need-to-know-229" rel="noopener">https://keystonehpd.com/property-management-system-what-you-need-to-know-229</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/UHOa1jP2E28" rel="noopener">https://youtu.be/UHOa1jP2E28</a>.<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The start of this new decade has turned out to be topsy-turvy and to survive we are going to have to adjust quickly. I am going to share with you 11 Future Hospitality Property Trends You Need to Know.<br><br>There is no doubt in my mind for those not willing to keep up with the times and adjust accordingly, it might be difficult to survive in the hospitality property industry. <br><br>Here are 11 future trends for your consideration.<br><br><br>Go green<br><br>A focus on environmental sustainability isn’t new, but the degree to which your guests expect eco-friendly products and services has grown.<br>Simply suggesting that guests reuse towels for an extra day isn’t enough; today’s traveller wants to stay at properties that have integrated green practices in all aspects of their business. <br>For example:<br>•Qualifying for a “Leadership in Energy and Environmental Design (LEED) Certification”<br><br>•Installing solar power<br><br>•Improve water conservation<br><br>•Cut back or stop using plastic<br><br>•Implementing motion sensors that will turn off the power once no motion has been detected for a certain period of time.<br><br>•More eco-friendly options for waste disposal by introducing recycle bins in guestrooms and compost bins in F&amp;B outlets.<br><br>•Meat alternatives in F&amp;B<br><br><br>Transporting the outdoors inside<br><br>Many hospitality properties are planning to maximize the use of their outdoor spaces, where guests might feel safer from virus transmission, for example, moving dining tables and fitness activities outdoors. Also, to capture the calming effects of nature, designers predict travellers may see more greenery coming inside properties.<br><br>Incorporating nature into buildings, known as biophilic design, is already at work in places with green walls, potted plants or moss gardens in guest rooms and public areas.<br><br><br>Smart rooms<br>The internet of things is spreading not only into homes but also into hospitality properties. From access to streaming services to a room key on your smartphone, the essential amenities in a guestroom are becoming increasingly digital. Guests want concierge services or temperature controls at the push of a button (or tap of a finger), and voice-activated controls are expanding beyond simply asking Alexa to play your favourite song. <br><br>Many of these innovations require only minimal changes to a modern guestroom, so a forward-thinking hotelier or innkeeper can implement them quickly and efficiently.<br><br>For example:<br><br>•Properties giving the guest the capability to allow them to log in to their favourite streaming accounts and then automatically get logged out upon check-out.<br><br>•Wireless device charging<br><br>•Tablet-based control and or digital controls for temperature, light, power and information.<br><br>•Soundproofing tech<br><br>•Voice-activated controls.<br><br>•Smart mirrors that combine a TV screen and a guest room mirror. <br><br>•Keyless door entry<br><br> <br>Producing content for your property &amp; region<br><br>Preparing content can be expensive and time-consuming and many property owners feel that the lifespan of a piece of content is far too short. Be strategic and use the same content on many different platforms.<br><br>For example, write a blog post, divide it into tweets, Facebook, Instagram etc. posts with images. Record your blog post for podcasts and create a video for multiple platforms.<br><br><br>Continue reading or listening and I will share with you seven more trends we have to look forward to in the hospitality property industry…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/property-management-system-what-you-need-to-know-229" rel="noopener">https://keystonehpd.com/property-management-system-what-you-need-to-know-229</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/UHOa1jP2E28" rel="noopener">https://youtu.be/UHOa1jP2E28</a>.<br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 01 Mar 2021 15:00:15 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/39aed84f/a7d795a9.mp3" length="39637596" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/QsU1V4kneEaHDk1FkXfwpmDGq8OUrdn2NWEA3TqksH4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzkv/MTY5NzgxNTUxMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>991</itunes:duration>
      <itunes:summary>The start of this new decade has turned out to be topsy-turvy and to survive we are going to have to adjust quickly. I am going to share with you 11 Future Hospitality Property Trends You Need to Know.There is no doubt in my mind for those not willing to keep up with the times and adjust accordingly, it might be difficult to survive in the hospitality property industry. Here are 11 future trends for your consideration.Go greenA focus on environmental sustainability isn’t new, but the degree to which your guests expect eco-friendly products and services has grown.Simply suggesting that guests reuse towels for an extra day isn’t enough; today’s traveller wants to stay at properties that have integrated green practices in all aspects of their business. For example:•Qualifying for a “Leadership in Energy and Environmental Design (LEED) Certification”•Installing solar power•Improve water conservation•Cut back or stop using plastic•Implementing motion sensors that will turn off the power once no motion has been detected for a certain period of time.•More eco-friendly options for waste disposal by introducing recycle bins in guestrooms and compost bins in F&amp;amp;B outlets.•Meat alternatives in F&amp;amp;BTransporting the outdoors insideMany hospitality properties are planning to maximize the use of their outdoor spaces, where guests might feel safer from virus transmission, for example, moving dining tables and fitness activities outdoors. Also, to capture the calming effects of nature, designers predict travellers may see more greenery coming inside properties.Incorporating nature into buildings, known as biophilic design, is already at work in places with green walls, potted plants or moss gardens in guest rooms and public areas.Smart roomsThe internet of things is spreading not only into homes but also into hospitality properties. From access to streaming services to a room key on your smartphone, the essential amenities in a guestroom are becoming increasingly digital. Guests want concierge services or temperature controls at the push of a button (or tap of a finger), and voice-activated controls are expanding beyond simply asking Alexa to play your favourite song. Many of these innovations require only minimal changes to a modern guestroom, so a forward-thinking hotelier or innkeeper can implement them quickly and efficiently.For example:•Properties giving the guest the capability to allow them to log in to their favourite streaming accounts and then automatically get logged out upon check-out.•Wireless device charging•Tablet-based control and or digital controls for temperature, light, power and information.•Soundproofing tech•Voice-activated controls.•Smart mirrors that combine a TV screen and a guest room mirror. •Keyless door entry Producing content for your property &amp;amp; regionPreparing content can be expensive and time-consuming and many property owners feel that the lifespan of a piece of content is far too short. Be strategic and use the same content on many different platforms.For example, write a blog post, divide it into tweets, Facebook, Instagram etc. posts with images. Record your blog post for podcasts and create a video for multiple platforms.Continue reading or listening and I will share with you seven more trends we have to look forward to in the hospitality property industry…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:</itunes:summary>
      <itunes:subtitle>The start of this new decade has turned out to be topsy-turvy and to survive we are going to have to adjust quickly. I am going to share with you 11 Future Hospitality Property Trends You Need to Know.There is no doubt in my mind for those not willing to </itunes:subtitle>
      <itunes:keywords>bedandbreakfasttrends,bedandbreakfasttrendsfor2021,bed&amp;breakfasttrends,bed&amp;breakfasttrendsfor2021,futurehotel,futuristicbedandbreakfast,futuristichotel,hospitalitypropertytrends,hospitalitypropertytrends2021,hotelindustrytrends2021,hotelindustrytrendspost</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Revenue Management – Guaranteed Techniques That Work | Ep. #231</title>
      <itunes:episode>175</itunes:episode>
      <podcast:episode>175</podcast:episode>
      <itunes:title>Revenue Management – Guaranteed Techniques That Work | Ep. #231</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/43406039</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/revenue-management-guaranteed-techniques-that-work-ep-231</link>
      <description>
        <![CDATA[Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. <br><br>You need to understand revenue management and I will guide you.<br><br>Your guest room is a perishable product.<br><br>For this reason, pricing and customer happiness remain extremely important variables.<br><br>For you to consistently succeed, you need to understand revenue management and why it is important.<br><br>In this edition, I will explain why daily audit reports are necessary for the success of any hospitality property and which reports are the most important?<br><br>Why did you want to become a hospitality property owner?<br><br>• The idea of becoming a hospitality property owner and greeting guests sounded appealing.<br><br>• You were tired of the rat race and wanted to take control of your own destiny.<br><br>• Or like most owners, you wanted to make money or even better, to make more money in less time<br><br>One of the main factors you need to be successful and make more money in less time it is for you to understand revenue management and why it is important.<br><br>It is what propels hotels, resorts, inns and bed and breakfasts success. <br><br>It does not matter the size of your property, a guest room is a perishable product since the number of guest rooms you have is defined. For this reason, pricing and customer happiness remain the very important variables, which are subject to Hospitality Property Revenue Management.<br><br>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. Branded hospitality property chains have departments that only focus on these reports which results in a well-organized revenue management strategy. This is not the same for smaller properties because time and resources are limited, might take a short-term approach to revenue management. <br><br>Knowing how to understand the reports is an invaluable resource because they can help hospitality property owners make choices that will result in positive outcomes. <br><br><br>I’m going to explain the reports and share with you techniques the big brands use and how you can replicate them ...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/revenue-management-guaranteed-techniques-that-work-231" rel="noopener">https://keystonehpd.com/revenue-management-guaranteed-techniques-that-work-231</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/4cnctfK11dg" rel="noopener">https://youtu.be/4cnctfK11dg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. <br><br>You need to understand revenue management and I will guide you.<br><br>Your guest room is a perishable product.<br><br>For this reason, pricing and customer happiness remain extremely important variables.<br><br>For you to consistently succeed, you need to understand revenue management and why it is important.<br><br>In this edition, I will explain why daily audit reports are necessary for the success of any hospitality property and which reports are the most important?<br><br>Why did you want to become a hospitality property owner?<br><br>• The idea of becoming a hospitality property owner and greeting guests sounded appealing.<br><br>• You were tired of the rat race and wanted to take control of your own destiny.<br><br>• Or like most owners, you wanted to make money or even better, to make more money in less time<br><br>One of the main factors you need to be successful and make more money in less time it is for you to understand revenue management and why it is important.<br><br>It is what propels hotels, resorts, inns and bed and breakfasts success. <br><br>It does not matter the size of your property, a guest room is a perishable product since the number of guest rooms you have is defined. For this reason, pricing and customer happiness remain the very important variables, which are subject to Hospitality Property Revenue Management.<br><br>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. Branded hospitality property chains have departments that only focus on these reports which results in a well-organized revenue management strategy. This is not the same for smaller properties because time and resources are limited, might take a short-term approach to revenue management. <br><br>Knowing how to understand the reports is an invaluable resource because they can help hospitality property owners make choices that will result in positive outcomes. <br><br><br>I’m going to explain the reports and share with you techniques the big brands use and how you can replicate them ...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/revenue-management-guaranteed-techniques-that-work-231" rel="noopener">https://keystonehpd.com/revenue-management-guaranteed-techniques-that-work-231</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/hospitality-property-school-podcasts/" rel="noopener">https://keystonehpd.com/hospitality-property-school-podcasts/</a><br><br><br>YouTube<br><a href="https://youtu.be/4cnctfK11dg" rel="noopener">https://youtu.be/4cnctfK11dg</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 22 Feb 2021 15:00:14 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/80d1260e/48659486.mp3" length="51389626" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/oxhO1ckmZJmgJ8diAUxTgKVQpNiimOQqP6INGWP5q1g/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzgv/MTY5NzgxNTUwOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1285</itunes:duration>
      <itunes:summary>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. You need to understand revenue management and I will guide you.Your guest room is a perishable product.For this reason, pricing and customer happiness remain extremely important variables.For you to consistently succeed, you need to understand revenue management and why it is important.In this edition, I will explain why daily audit reports are necessary for the success of any hospitality property and which reports are the most important?Why did you want to become a hospitality property owner?• The idea of becoming a hospitality property owner and greeting guests sounded appealing.• You were tired of the rat race and wanted to take control of your own destiny.• Or like most owners, you wanted to make money or even better, to make more money in less timeOne of the main factors you need to be successful and make more money in less time it is for you to understand revenue management and why it is important.It is what propels hotels, resorts, inns and bed and breakfasts success. It does not matter the size of your property, a guest room is a perishable product since the number of guest rooms you have is defined. For this reason, pricing and customer happiness remain the very important variables, which are subject to Hospitality Property Revenue Management.Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. Branded hospitality property chains have departments that only focus on these reports which results in a well-organized revenue management strategy. This is not the same for smaller properties because time and resources are limited, might take a short-term approach to revenue management. Knowing how to understand the reports is an invaluable resource because they can help hospitality property owners make choices that will result in positive outcomes. I’m going to explain the reports and share with you techniques the big brands use and how you can replicate them ...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/revenue-management-guaranteed-techniques-that-work-231Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/hospitality-property-school-podcasts/YouTubehttps://youtu.be/4cnctfK11dgA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:summary>
      <itunes:subtitle>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. You need to understand revenue management and I will guide you.Your guest room is a perishable product.For this reason, pric</itunes:subtitle>
      <itunes:keywords>bedandbreakfastrevenuemanageme,hotelrevenuemanagement,innrevenuemanagement,revenuemanagementreports,revenuemanagementstrategies,revenuemanagementstrategy</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>7 Secret Strategies That Hotels Can Use to Benefit from Online Travel Agencies | Ep. #230</title>
      <itunes:episode>174</itunes:episode>
      <podcast:episode>174</podcast:episode>
      <itunes:title>7 Secret Strategies That Hotels Can Use to Benefit from Online Travel Agencies | Ep. #230</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/43389845</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/7-secret-strategies-that-hotels-can-use-to-benefit-from-online-travel-agencies-ep-230</link>
      <description>
        <![CDATA[]]>
      </description>
      <content:encoded>
        <![CDATA[]]>
      </content:encoded>
      <pubDate>Mon, 15 Feb 2021 15:00:03 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4c6a627d/d5dbb331.mp3" length="20825276" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/9QnPnC9uTSYtBwwgObbQzBPPsC4ai1rMH1Edr8fg0Po/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzcv/MTY5NzgxNTUwNy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>521</itunes:duration>
      <itunes:summary>
        <![CDATA[]]>
      </itunes:summary>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Property Management System – What You Need to Know | Ep #229</title>
      <itunes:episode>173</itunes:episode>
      <podcast:episode>173</podcast:episode>
      <itunes:title>Property Management System – What You Need to Know | Ep #229</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/43198103</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/property-management-system-what-you-need-to-know-ep-229</link>
      <description>
        <![CDATA[Are you utilizing a Property Management System? If not, you’re losing money. Let me explain how you can turn this around<br><br>I have been getting questions lately about choosing the right PMS or Property Management Systems.<br><br>Your property management system or PMS, also known as a front desk system, is the heart of any hospitality property. It is the systematized mechanism that oversees and coordinates the relationship between the customer and your services. <br><br>Without one, a hospitality property will labour to professionally manage all of their daily operational tasks.<br><br>What are the benefits of a property management system? <br><br>In choosing the variety of options available to you, it’s important to think about what features would best suit your hotel, resort, inn or bed &amp; breakfast. <br><br>Here are the top features you should consider when making your selection.<br><br>1. A system that streamlines your front-desk management<br><br>Your PMS should give you all the tools you need to be totally systematized in running your hospitality property.<br><br>To give your guests the best customer service from the moment they arrive, to the moment they leave, you should be able to easily.<br><br>• Check guests in and out<br><br>• See all of your reservations on a calendar page<br><br>• Add additional rooms and extra sale items to a booking<br><br>• Add rate-plans to existing rooms<br><br>• Closeout specific rooms for a thorough cleaning"<br><br>• Ability to move existing bookings<br><br>• Produce invoices<br><br>• To keep track of your returning guests<br><br>All the information you need in one place, with the ability to complete necessary tasks faster.<br><br>2. Gives you freedom from your desk<br>Your system should be cloud-based. <br>No matter what device you are using, you need to be able to access your backend system. <br>You need to have the capability of going about your day and still keep an eye on your reservations. All you need is your smartphone or tablet.<br><br>Continue reading or watching and I will share four more features you should consider when making your Property Management System selection, right after a word from our sponsors.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/property-management-system-what-you-need-to-know-229" rel="noopener">https://keystonehpd.com/property-management-system-what-you-need-to-know-229</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Q8Zb7Q727iM" rel="noopener">https://youtu.be/Q8Zb7Q727iM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you utilizing a Property Management System? If not, you’re losing money. Let me explain how you can turn this around<br><br>I have been getting questions lately about choosing the right PMS or Property Management Systems.<br><br>Your property management system or PMS, also known as a front desk system, is the heart of any hospitality property. It is the systematized mechanism that oversees and coordinates the relationship between the customer and your services. <br><br>Without one, a hospitality property will labour to professionally manage all of their daily operational tasks.<br><br>What are the benefits of a property management system? <br><br>In choosing the variety of options available to you, it’s important to think about what features would best suit your hotel, resort, inn or bed &amp; breakfast. <br><br>Here are the top features you should consider when making your selection.<br><br>1. A system that streamlines your front-desk management<br><br>Your PMS should give you all the tools you need to be totally systematized in running your hospitality property.<br><br>To give your guests the best customer service from the moment they arrive, to the moment they leave, you should be able to easily.<br><br>• Check guests in and out<br><br>• See all of your reservations on a calendar page<br><br>• Add additional rooms and extra sale items to a booking<br><br>• Add rate-plans to existing rooms<br><br>• Closeout specific rooms for a thorough cleaning"<br><br>• Ability to move existing bookings<br><br>• Produce invoices<br><br>• To keep track of your returning guests<br><br>All the information you need in one place, with the ability to complete necessary tasks faster.<br><br>2. Gives you freedom from your desk<br>Your system should be cloud-based. <br>No matter what device you are using, you need to be able to access your backend system. <br>You need to have the capability of going about your day and still keep an eye on your reservations. All you need is your smartphone or tablet.<br><br>Continue reading or watching and I will share four more features you should consider when making your Property Management System selection, right after a word from our sponsors.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/property-management-system-what-you-need-to-know-229" rel="noopener">https://keystonehpd.com/property-management-system-what-you-need-to-know-229</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Q8Zb7Q727iM" rel="noopener">https://youtu.be/Q8Zb7Q727iM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 08 Feb 2021 15:00:16 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9b9b0961/213c22a3.mp3" length="24149130" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/pyl-RFrZ7mc3vNkilgVc1JpTppDoZkRUgEsxZBLiDpI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzYv/MTY5NzgxNTUwNy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>604</itunes:duration>
      <itunes:summary>Are you utilizing a Property Management System? If not, you’re losing money. Let me explain how you can turn this aroundI have been getting questions lately about choosing the right PMS or Property Management Systems.Your property management system or PMS, also known as a front desk system, is the heart of any hospitality property. It is the systematized mechanism that oversees and coordinates the relationship between the customer and your services. Without one, a hospitality property will labour to professionally manage all of their daily operational tasks.What are the benefits of a property management system? In choosing the variety of options available to you, it’s important to think about what features would best suit your hotel, resort, inn or bed &amp;amp; breakfast. Here are the top features you should consider when making your selection.1. A system that streamlines your front-desk managementYour PMS should give you all the tools you need to be totally systematized in running your hospitality property.To give your guests the best customer service from the moment they arrive, to the moment they leave, you should be able to easily.• Check guests in and out• See all of your reservations on a calendar page• Add additional rooms and extra sale items to a booking• Add rate-plans to existing rooms• Closeout specific rooms for a thorough cleaning"• Ability to move existing bookings• Produce invoices• To keep track of your returning guestsAll the information you need in one place, with the ability to complete necessary tasks faster.2. Gives you freedom from your deskYour system should be cloud-based. No matter what device you are using, you need to be able to access your backend system. You need to have the capability of going about your day and still keep an eye on your reservations. All you need is your smartphone or tablet.Continue reading or watching and I will share four more features you should consider when making your Property Management System selection, right after a word from our sponsors.⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/property-management-system-what-you-need-to-know-229Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/Q8Zb7Q727iMA Division of Keystone Hospitality Property DevelopmentThis show is part of the...</itunes:summary>
      <itunes:subtitle>Are you utilizing a Property Management System? If not, you’re losing money. Let me explain how you can turn this aroundI have been getting questions lately about choosing the right PMS or Property Management Systems.Your property management system or PMS</itunes:subtitle>
      <itunes:keywords>benefitsofpropertymanagementsy,functionsofpropertymanagements,hotelmanagementsystemsoftware,importanceofpropertymanagement,propertymanagementsystem,resortmanagementsoftware</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hotel Resource Books | Ep. #228</title>
      <itunes:episode>172</itunes:episode>
      <podcast:episode>172</podcast:episode>
      <itunes:title>Hotel Resource Books | Ep. #228</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/43198039</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/hotel-resource-books-ep-228</link>
      <description>
        <![CDATA[Are you looking for a way to make your life as a hotelier/innkeeper easier, increase your bookings and improve your bottom line? <br><br>Well then don’t go anywhere because I have the answer for you.<br><br>I am proud to introduce a series of hospitality property books for you, hotel, resort, inn and bed and breakfast owners and managers.<br><br>They include:<br><br>“How to Open &amp; Operate a Bed &amp; Breakfast”<br><br>“Strategies to Increase Your Bed &amp; Breakfasts Bookings &amp; Profit”<br><br>“How to Open &amp; Operate a Hotel, Resort or Inn”<br><br>“Hotel, Resorts or Inns - Strategies to Increase Your Bookings &amp; Profit”<br><br>And if you’re looking for an in-depth handbook to help direct your day-to-day operation, we have <br><br>“Your Full Guide to Owning &amp; Operating a Hospitality Property-Successfully”<br><br>Keep reading or listening and I'll share a little more detail about each of these books and how you can benefit, right after a word from our sponsors...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-operate-a-hotel-resort-inn-or-bed-breakfast-resources-228" rel="noopener">https://keystonehpd.com/how-to-operate-a-hotel-resort-inn-or-bed-breakfast-resources-228</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/_NyWIpMSBwA" rel="noopener">https://youtu.be/_NyWIpMSBwA</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you looking for a way to make your life as a hotelier/innkeeper easier, increase your bookings and improve your bottom line? <br><br>Well then don’t go anywhere because I have the answer for you.<br><br>I am proud to introduce a series of hospitality property books for you, hotel, resort, inn and bed and breakfast owners and managers.<br><br>They include:<br><br>“How to Open &amp; Operate a Bed &amp; Breakfast”<br><br>“Strategies to Increase Your Bed &amp; Breakfasts Bookings &amp; Profit”<br><br>“How to Open &amp; Operate a Hotel, Resort or Inn”<br><br>“Hotel, Resorts or Inns - Strategies to Increase Your Bookings &amp; Profit”<br><br>And if you’re looking for an in-depth handbook to help direct your day-to-day operation, we have <br><br>“Your Full Guide to Owning &amp; Operating a Hospitality Property-Successfully”<br><br>Keep reading or listening and I'll share a little more detail about each of these books and how you can benefit, right after a word from our sponsors...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/how-to-operate-a-hotel-resort-inn-or-bed-breakfast-resources-228" rel="noopener">https://keystonehpd.com/how-to-operate-a-hotel-resort-inn-or-bed-breakfast-resources-228</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/_NyWIpMSBwA" rel="noopener">https://youtu.be/_NyWIpMSBwA</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 01 Feb 2021 15:00:18 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/0bf8186d/b1745d88.mp3" length="20754998" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ybyuJKxP_N_RZ9SfGimPwxb07TOODAjMnVWahAZ5o0Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzUv/MTY5NzgxNTUwNy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>865</itunes:duration>
      <itunes:summary>Are you looking for a way to make your life as a hotelier/innkeeper easier, increase your bookings and improve your bottom line? Well then don’t go anywhere because I have the answer for you.I am proud to introduce a series of hospitality property books for you, hotel, resort, inn and bed and breakfast owners and managers.They include:“How to Open &amp;amp; Operate a Bed &amp;amp; Breakfast”“Strategies to Increase Your Bed &amp;amp; Breakfasts Bookings &amp;amp; Profit”“How to Open &amp;amp; Operate a Hotel, Resort or Inn”“Hotel, Resorts or Inns - Strategies to Increase Your Bookings &amp;amp; Profit”And if you’re looking for an in-depth handbook to help direct your day-to-day operation, we have “Your Full Guide to Owning &amp;amp; Operating a Hospitality Property-Successfully”Keep reading or listening and I'll share a little more detail about each of these books and how you can benefit, right after a word from our sponsors...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/how-to-operate-a-hotel-resort-inn-or-bed-breakfast-resources-228Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/_NyWIpMSBwAA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you looking for a way to make your life as a hotelier/innkeeper easier, increase your bookings and improve your bottom line? Well then don’t go anywhere because I have the answer for you.I am proud to introduce a series of hospitality property books f</itunes:subtitle>
      <itunes:keywords>employeedevelopment,hotelresortsorinns-strategiest,howtoopen&amp;operateabedandbreakf,howtoopen&amp;operateahotelresorto,marketingfahotel,strategiestoincreaseyourbedand,yourfullguidetoowningandoperat,yourhospitalitypropertyorganiz</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Video Content Marketing – Why It’s Imperative for Your Hospitality Property | Ep. #227</title>
      <itunes:episode>171</itunes:episode>
      <podcast:episode>171</podcast:episode>
      <itunes:title>Video Content Marketing – Why It’s Imperative for Your Hospitality Property | Ep. #227</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/43048100</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/video-content-marketing-why-it-s-imperative-for-your-hospitality-property-ep-227</link>
      <description>
        <![CDATA[As the world begins to open up over the next year, video content marketing is going to be a priority if you want to stand out.<br><br>Stay with me to find out why you need video and an easy way for you to benefit.<br><br>Okay, I want you to use your imagination. <br><br>Imagine you want to get away, to unwind, to a hotel, resort, inn or bed &amp; breakfast.<br><br>You go to your favourite hospitality property booking engine to search for a property. You find a location and a property that looks promising. You go through the booking procedure only to find out the hotel is full for those dates you have available.<br><br>You like the area and find another property just down the street and want to do a little more research. You go to their website but are disappointed.<br><br>The rooms look small, dark and dingy and do not feel very welcoming. Compared to your first choice, it looks second-rate but the location is perfect and it is cheaper.<br><br>So you give it some thought and then say “What the heck”. You book the place.<br>  <br>A few days later you arrive at the hotel, walk into a very nice lobby and you try to remember if you had seen a picture of this lobby on their website. <br><br>You don’t remember.<br><br>The check-in is very friendly and efficient and you make your way to your room.<br>What happens next is totally unexpected.<br><br>You walk into your room and just stand there – shocked! <br><br>Your first thought is <br><br>“What are the owners thinking? This room is amazing!”<br><br>The room was large, beautiful, well lit, with very elegant décor. You were not expecting this.<br>The room you saw on their website was nothing like this. To be honest, the room looked twice as nice as the original property you wanted to book and was less expensive.<br><br>Do you see where I am going with this story?<br><br>Stay with me and I’ll give you 10 more reasons why you need video content marketing and what you need to consider when creating a video...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/video-content-marketing-why-its-imperative-for-your-hospitality-property-227" rel="noopener">https://keystonehpd.com/video-content-marketing-why-its-imperative-for-your-hospitality-property-227</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/-baKlc09RT8" rel="noopener">https://youtu.be/-baKlc09RT8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[As the world begins to open up over the next year, video content marketing is going to be a priority if you want to stand out.<br><br>Stay with me to find out why you need video and an easy way for you to benefit.<br><br>Okay, I want you to use your imagination. <br><br>Imagine you want to get away, to unwind, to a hotel, resort, inn or bed &amp; breakfast.<br><br>You go to your favourite hospitality property booking engine to search for a property. You find a location and a property that looks promising. You go through the booking procedure only to find out the hotel is full for those dates you have available.<br><br>You like the area and find another property just down the street and want to do a little more research. You go to their website but are disappointed.<br><br>The rooms look small, dark and dingy and do not feel very welcoming. Compared to your first choice, it looks second-rate but the location is perfect and it is cheaper.<br><br>So you give it some thought and then say “What the heck”. You book the place.<br>  <br>A few days later you arrive at the hotel, walk into a very nice lobby and you try to remember if you had seen a picture of this lobby on their website. <br><br>You don’t remember.<br><br>The check-in is very friendly and efficient and you make your way to your room.<br>What happens next is totally unexpected.<br><br>You walk into your room and just stand there – shocked! <br><br>Your first thought is <br><br>“What are the owners thinking? This room is amazing!”<br><br>The room was large, beautiful, well lit, with very elegant décor. You were not expecting this.<br>The room you saw on their website was nothing like this. To be honest, the room looked twice as nice as the original property you wanted to book and was less expensive.<br><br>Do you see where I am going with this story?<br><br>Stay with me and I’ll give you 10 more reasons why you need video content marketing and what you need to consider when creating a video...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/video-content-marketing-why-its-imperative-for-your-hospitality-property-227" rel="noopener">https://keystonehpd.com/video-content-marketing-why-its-imperative-for-your-hospitality-property-227</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/-baKlc09RT8" rel="noopener">https://youtu.be/-baKlc09RT8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 25 Jan 2021 15:00:18 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a5448b73/20e270f6.mp3" length="61423825" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/GFlK26vyHJyIN0OaAE0KTxAVPyHP0yuQklO3156Ip8I/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzQv/MTY5NzgxNTUwNS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1536</itunes:duration>
      <itunes:summary>As the world begins to open up over the next year, video content marketing is going to be a priority if you want to stand out.Stay with me to find out why you need video and an easy way for you to benefit.Okay, I want you to use your imagination. Imagine you want to get away, to unwind, to a hotel, resort, inn or bed &amp;amp; breakfast.You go to your favourite hospitality property booking engine to search for a property. You find a location and a property that looks promising. You go through the booking procedure only to find out the hotel is full for those dates you have available.You like the area and find another property just down the street and want to do a little more research. You go to their website but are disappointed.The rooms look small, dark and dingy and do not feel very welcoming. Compared to your first choice, it looks second-rate but the location is perfect and it is cheaper.So you give it some thought and then say “What the heck”. You book the place.  A few days later you arrive at the hotel, walk into a very nice lobby and you try to remember if you had seen a picture of this lobby on their website. You don’t remember.The check-in is very friendly and efficient and you make your way to your room.What happens next is totally unexpected.You walk into your room and just stand there – shocked! Your first thought is “What are the owners thinking? This room is amazing!”The room was large, beautiful, well lit, with very elegant décor. You were not expecting this.The room you saw on their website was nothing like this. To be honest, the room looked twice as nice as the original property you wanted to book and was less expensive.Do you see where I am going with this story?Stay with me and I’ll give you 10 more reasons why you need video content marketing and what you need to consider when creating a video...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/video-content-marketing-why-its-imperative-for-your-hospitality-property-227Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/-baKlc09RT8A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:summary>
      <itunes:subtitle>As the world begins to open up over the next year, video content marketing is going to be a priority if you want to stand out.Stay with me to find out why you need video and an easy way for you to benefit.Okay, I want you to use your imagination. Imagine </itunes:subtitle>
      <itunes:keywords>avideomaker,bedandbreakfastmarketingvideo,bedandbreakfastpromotionalvide,createshortvideo,creatingvideo,explainervideo,explainervideocreation,hotelmarketingvideo,hotelpromotionalvideo,howtocreatevideocontent,makeashortvideo,marketingvideohotel,productvide</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Room Technology for Hotels, Resorts, Inns &amp; Bed &amp; Breakfasts | Ep. #226</title>
      <itunes:episode>170</itunes:episode>
      <podcast:episode>170</podcast:episode>
      <itunes:title>Room Technology for Hotels, Resorts, Inns &amp; Bed &amp; Breakfasts | Ep. #226</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/42964902</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/room-technology-for-hotels-resorts-inns-bed-breakfasts-ep-226</link>
      <description>
        <![CDATA[The future is upon us and room technology is your next step. <br><br>As much as we would like to think the old ways are the best, your guest will beg to differ. Let me explain.<br> <br>Greater personalization in your hospitality property, your hotel, resort, inn or bed and breakfast, makes customers feel appreciated, not just another anonymous statistic on the balance sheet.<br><br>A smart hospitality property offers exceptional opportunities to deliver personalization. <br><br>In-room hospitality technology trends can help you save money, attract more guests, and give those guests more of what they want to ensure they come back time and again. If you have not done so yet, now is the time to consider incorporating the latest technology into your experience as you revamp your property for the year ahead.<br><br>As long as properties are transparent and follow data protection laws, some customer information obtained from smart hospitality property solutions can be useful.<br><br>Ways this could work<br><br>Making information more accessible<br><br>Giving a guest the means to use their voice to ask a question and then receive an intelligent answer. Devices can be connected to other property services or the internet, allowing guests to find information and reviews for local bars, restaurants and tourist attractions.<br><br><br>Preventative maintenance &amp; repairs<br><br>Guests and hospitality property owners can benefit from the ability that a smart property provides for pre-emptive maintenance and repairs. Staff will be able to see performance information and operational data for specific devices, in real-time allowing them to spot problems quickly, or even before they happen, allowing repairs to be made earlier. <br><br>The result, fewer guest disruptions, early repairs may save money on replacement devices, and less money lost due to rooms out of service.<br><br>How to make this work? <br><br>Continue reading or watching and I’ll give you nine ways you can consider improving the room technology at your property...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/room-technology-for-hotels-resorts-inns-bed-breakfasts-226" rel="noopener">https://keystonehpd.com/room-technology-for-hotels-resorts-inns-bed-breakfasts-226</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/oXr5EejIZQw" rel="noopener">https://youtu.be/oXr5EejIZQw</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The future is upon us and room technology is your next step. <br><br>As much as we would like to think the old ways are the best, your guest will beg to differ. Let me explain.<br> <br>Greater personalization in your hospitality property, your hotel, resort, inn or bed and breakfast, makes customers feel appreciated, not just another anonymous statistic on the balance sheet.<br><br>A smart hospitality property offers exceptional opportunities to deliver personalization. <br><br>In-room hospitality technology trends can help you save money, attract more guests, and give those guests more of what they want to ensure they come back time and again. If you have not done so yet, now is the time to consider incorporating the latest technology into your experience as you revamp your property for the year ahead.<br><br>As long as properties are transparent and follow data protection laws, some customer information obtained from smart hospitality property solutions can be useful.<br><br>Ways this could work<br><br>Making information more accessible<br><br>Giving a guest the means to use their voice to ask a question and then receive an intelligent answer. Devices can be connected to other property services or the internet, allowing guests to find information and reviews for local bars, restaurants and tourist attractions.<br><br><br>Preventative maintenance &amp; repairs<br><br>Guests and hospitality property owners can benefit from the ability that a smart property provides for pre-emptive maintenance and repairs. Staff will be able to see performance information and operational data for specific devices, in real-time allowing them to spot problems quickly, or even before they happen, allowing repairs to be made earlier. <br><br>The result, fewer guest disruptions, early repairs may save money on replacement devices, and less money lost due to rooms out of service.<br><br>How to make this work? <br><br>Continue reading or watching and I’ll give you nine ways you can consider improving the room technology at your property...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/room-technology-for-hotels-resorts-inns-bed-breakfasts-226" rel="noopener">https://keystonehpd.com/room-technology-for-hotels-resorts-inns-bed-breakfasts-226</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/oXr5EejIZQw" rel="noopener">https://youtu.be/oXr5EejIZQw</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 18 Jan 2021 15:00:20 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/5c792a00/9ea807a5.mp3" length="34325340" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/-wGMKdSV9fZjrxHGL8AZ8p90tMyZoG8zIvsr86d3ZDM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzMv/MTY5NzgxNTQ5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>859</itunes:duration>
      <itunes:summary>The future is upon us and room technology is your next step. As much as we would like to think the old ways are the best, your guest will beg to differ. Let me explain. Greater personalization in your hospitality property, your hotel, resort, inn or bed and breakfast, makes customers feel appreciated, not just another anonymous statistic on the balance sheet.A smart hospitality property offers exceptional opportunities to deliver personalization. In-room hospitality technology trends can help you save money, attract more guests, and give those guests more of what they want to ensure they come back time and again. If you have not done so yet, now is the time to consider incorporating the latest technology into your experience as you revamp your property for the year ahead.As long as properties are transparent and follow data protection laws, some customer information obtained from smart hospitality property solutions can be useful.Ways this could workMaking information more accessibleGiving a guest the means to use their voice to ask a question and then receive an intelligent answer. Devices can be connected to other property services or the internet, allowing guests to find information and reviews for local bars, restaurants and tourist attractions.Preventative maintenance &amp;amp; repairsGuests and hospitality property owners can benefit from the ability that a smart property provides for pre-emptive maintenance and repairs. Staff will be able to see performance information and operational data for specific devices, in real-time allowing them to spot problems quickly, or even before they happen, allowing repairs to be made earlier. The result, fewer guest disruptions, early repairs may save money on replacement devices, and less money lost due to rooms out of service.How to make this work? Continue reading or watching and I’ll give you nine ways you can consider improving the room technology at your property...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/room-technology-for-hotels-resorts-inns-bed-breakfasts-226Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/oXr5EejIZQwA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:summary>
      <itunes:subtitle>The future is upon us and room technology is your next step. As much as we would like to think the old ways are the best, your guest will beg to differ. Let me explain. Greater personalization in your hospitality property, your hotel, resort, inn or bed a</itunes:subtitle>
      <itunes:keywords>hdvoicecontrolledthermostats,hotelpropertystaffvideochat,in-roomexercise,in-roomtablets,in-roomtechnology,interactivetvs,propertyservicerobots,roomserviceapps,roomtechnology,smartbathrooms,touchscreenthermostats</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>A Good Night’s Sleep - How to Improve My Guests Experience | Ep. #225</title>
      <itunes:episode>169</itunes:episode>
      <podcast:episode>169</podcast:episode>
      <itunes:title>A Good Night’s Sleep - How to Improve My Guests Experience | Ep. #225</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/42814444</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/a-good-night-s-sleep-how-to-improve-my-guests-experience-ep-225</link>
      <description>
        <![CDATA[It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.<br>I have always said,<br> <br>“At a basic minimum, every hospitality property has to provide a clean facility and a comfortable bed.”<br> <br>At some point, we are all hospitality property guests, whether it be a hotel, resort, inn bed &amp; breakfast, or Airbnb, and it does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.<br> <br>But, sleep is critically important for the general health and well-being of everyone and the better you sleep, the better you live, work and play.<br> <br>As a hospitality property owner or manager, there could be many factors that affect your guest’s sleep that is out of your direct control.<br> <br>However, there are ways that you could help create a more comfortable, memorable sleep environment for your guests.<br> <br>Of all the items guests come into contact with during their hotel stay, bedding probably signifies the biggest percentage. Pillows, comforters, duvets, sheets, blankets and bed skirts are normally the first thing a guest might notice when they walk through the door.<br> <br>So, how they look, feel — and smell — is important. As the saying goes, you never get a second chance to make a first impression.<br><br>Continue reading or watching listening and I will share with you more things to consider when wanting to give your guests a good night’s sleep…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/a-good-nights-sleep-225" rel="noopener">https://keystonehpd.com/a-good-nights-sleep-225</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/ArrOrQ6VA4U" rel="noopener">https://youtu.be/ArrOrQ6VA4U</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.<br>I have always said,<br> <br>“At a basic minimum, every hospitality property has to provide a clean facility and a comfortable bed.”<br> <br>At some point, we are all hospitality property guests, whether it be a hotel, resort, inn bed &amp; breakfast, or Airbnb, and it does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.<br> <br>But, sleep is critically important for the general health and well-being of everyone and the better you sleep, the better you live, work and play.<br> <br>As a hospitality property owner or manager, there could be many factors that affect your guest’s sleep that is out of your direct control.<br> <br>However, there are ways that you could help create a more comfortable, memorable sleep environment for your guests.<br> <br>Of all the items guests come into contact with during their hotel stay, bedding probably signifies the biggest percentage. Pillows, comforters, duvets, sheets, blankets and bed skirts are normally the first thing a guest might notice when they walk through the door.<br> <br>So, how they look, feel — and smell — is important. As the saying goes, you never get a second chance to make a first impression.<br><br>Continue reading or watching listening and I will share with you more things to consider when wanting to give your guests a good night’s sleep…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/a-good-nights-sleep-225" rel="noopener">https://keystonehpd.com/a-good-nights-sleep-225</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>LinkedIn: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/ArrOrQ6VA4U" rel="noopener">https://youtu.be/ArrOrQ6VA4U</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 11 Jan 2021 15:00:12 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ae769ae6/c31f9dee.mp3" length="28349656" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/CHD0a6_R4At6ffg3KJzlllif9J5gz1QWkY8cn7K3Rmk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzIv/MTY5NzgxNTQ5Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>709</itunes:duration>
      <itunes:summary>It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.I have always said, “At a basic minimum, every hospitality property has to provide a clean facility and a comfortable bed.” At some point, we are all hospitality property guests, whether it be a hotel, resort, inn bed &amp;amp; breakfast, or Airbnb, and it does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition. But, sleep is critically important for the general health and well-being of everyone and the better you sleep, the better you live, work and play. As a hospitality property owner or manager, there could be many factors that affect your guest’s sleep that is out of your direct control. However, there are ways that you could help create a more comfortable, memorable sleep environment for your guests. Of all the items guests come into contact with during their hotel stay, bedding probably signifies the biggest percentage. Pillows, comforters, duvets, sheets, blankets and bed skirts are normally the first thing a guest might notice when they walk through the door. So, how they look, feel — and smell — is important. As the saying goes, you never get a second chance to make a first impression.Continue reading or watching listening and I will share with you more things to consider when wanting to give your guests a good night’s sleep…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/a-good-nights-sleep-225Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedIn: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/ArrOrQ6VA4UA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.I have always said, “At a basic minimum, every hospitality property has to provide a clean facility and a comfo</itunes:subtitle>
      <itunes:keywords>agoodnight’ssleep,bedandbreakfastbeds,blackoutdrapes,earplugs,eyemasks,goodnightsleep,hotelbed,hotelbeds,hotelmattresses,qualitymattress,resortbeds</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>10 Most Popular Episodes of 2020 | Ep. #224</title>
      <itunes:episode>168</itunes:episode>
      <podcast:episode>168</podcast:episode>
      <itunes:title>10 Most Popular Episodes of 2020 | Ep. #224</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/10-most-popular-episodes-of-2020-ep-224</link>
      <description>
        <![CDATA[This has been an unprecedented year for the hospitality property industry but here at Hospitality Property School, we have seen the want to learn has not diminished.<br><br>I will share with you the top 10 most popular episodes of 2020.<br><br>This has been an insanely, crazy year, but it is time for our annual look back at the Hospitality Property School 10 most popular episodes 2020.<br><br>A theme I noticed this year is that many followers are searching for ways to fine-tune their business while looking to the future and even learning from the past.<br><br>I will be counting down from 10 – 1 and I will give you a snippet from each episode to remind you of why they were popular.<br><br>If you go to KeystoneHPD.com/most-popular-posts-from-2020-224 you will find the show notes with all the links to the top ten episodes.<br><br><br>So, without further ado, let’s dive into the top ten most popular episodes of 2020, starting with #10…<br><br>Ep. #182 - Going Green Solutions-How to Make Your Property Eco-Friendly<br><br>Investing in renewable &amp; eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your property's overall profit and patronage.<br><br>Renewable power, including wind and hydroelectric power, are set to rise by 40 percent over the next five years.<br><br>While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.<br><br>It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out.<br><br><br>In 9th position is<br><br>Ep. #193 - How to Start a Hotel, Resort, Inn or Bed and Breakfast- 9 Keys to Success<br><br>For the sake of this episode, I'm going to assume you're either starting a hotel, resort, inn or bed and breakfast from scratch or are hoping to improve your current business.<br><br>Where do you start?<br><br>How about at the beginning?<br><br>Let's go through a step by step process<br><br>Sleep around<br><br>Visit other hospitality properties similar to what you are thinking of operating, in the area you're considering to open.<br><br>Talk with the owners and find out their pros and cons.<br><br><br>Next at #8 is<br><br>Ep. #202 - Revenue Management - How to Set It Up<br><br>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. Branded hospitality property chains have departments that only focus on these reports which results in a well-organized revenue management strategy. This is not the same for smaller properties because time and resources are limited, might take a short-term approach to revenue management.<br><br>Knowing how to understand the reports is an invaluable resource because they can help hospitality property owners make choices that will result in positive outcomes.<br><br><br>Continue reading or watch and I will share with you the next top seven episodes...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/Our-Most-Popular-Episodes-of-2020-224" rel="noopener">https://keystonehpd.com/Our-Most-Popular-Episodes-of-2020-224</a><br><br><br>Get Your INNsider Tips<br>Optin form<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/FgfphJuRMaM" rel="noopener">https://youtu.be/FgfphJuRMaM</a><br><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[This has been an unprecedented year for the hospitality property industry but here at Hospitality Property School, we have seen the want to learn has not diminished.<br><br>I will share with you the top 10 most popular episodes of 2020.<br><br>This has been an insanely, crazy year, but it is time for our annual look back at the Hospitality Property School 10 most popular episodes 2020.<br><br>A theme I noticed this year is that many followers are searching for ways to fine-tune their business while looking to the future and even learning from the past.<br><br>I will be counting down from 10 – 1 and I will give you a snippet from each episode to remind you of why they were popular.<br><br>If you go to KeystoneHPD.com/most-popular-posts-from-2020-224 you will find the show notes with all the links to the top ten episodes.<br><br><br>So, without further ado, let’s dive into the top ten most popular episodes of 2020, starting with #10…<br><br>Ep. #182 - Going Green Solutions-How to Make Your Property Eco-Friendly<br><br>Investing in renewable &amp; eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your property's overall profit and patronage.<br><br>Renewable power, including wind and hydroelectric power, are set to rise by 40 percent over the next five years.<br><br>While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.<br><br>It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out.<br><br><br>In 9th position is<br><br>Ep. #193 - How to Start a Hotel, Resort, Inn or Bed and Breakfast- 9 Keys to Success<br><br>For the sake of this episode, I'm going to assume you're either starting a hotel, resort, inn or bed and breakfast from scratch or are hoping to improve your current business.<br><br>Where do you start?<br><br>How about at the beginning?<br><br>Let's go through a step by step process<br><br>Sleep around<br><br>Visit other hospitality properties similar to what you are thinking of operating, in the area you're considering to open.<br><br>Talk with the owners and find out their pros and cons.<br><br><br>Next at #8 is<br><br>Ep. #202 - Revenue Management - How to Set It Up<br><br>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. Branded hospitality property chains have departments that only focus on these reports which results in a well-organized revenue management strategy. This is not the same for smaller properties because time and resources are limited, might take a short-term approach to revenue management.<br><br>Knowing how to understand the reports is an invaluable resource because they can help hospitality property owners make choices that will result in positive outcomes.<br><br><br>Continue reading or watch and I will share with you the next top seven episodes...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/Our-Most-Popular-Episodes-of-2020-224" rel="noopener">https://keystonehpd.com/Our-Most-Popular-Episodes-of-2020-224</a><br><br><br>Get Your INNsider Tips<br>Optin form<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/FgfphJuRMaM" rel="noopener">https://youtu.be/FgfphJuRMaM</a><br><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 21 Dec 2020 15:00:08 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ab5ef233/a4f7c379.mp3" length="35903197" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ykWdM2VcF8VEcLdYkYV_tMsiQUCQwF_pslRCLgWRpkg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzEv/MTY5NzgxNTQ5NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>898</itunes:duration>
      <itunes:summary>This has been an unprecedented year for the hospitality property industry but here at Hospitality Property School, we have seen the want to learn has not diminished.I will share with you the top 10 most popular episodes of 2020.This has been an insanely, crazy year, but it is time for our annual look back at the Hospitality Property School 10 most popular episodes 2020.A theme I noticed this year is that many followers are searching for ways to fine-tune their business while looking to the future and even learning from the past.I will be counting down from 10 – 1 and I will give you a snippet from each episode to remind you of why they were popular.If you go to KeystoneHPD.com/most-popular-posts-from-2020-224 you will find the show notes with all the links to the top ten episodes.So, without further ado, let’s dive into the top ten most popular episodes of 2020, starting with #10…Ep. #182 - Going Green Solutions-How to Make Your Property Eco-FriendlyInvesting in renewable &amp;amp; eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your property's overall profit and patronage.Renewable power, including wind and hydroelectric power, are set to rise by 40 percent over the next five years.While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out.In 9th position isEp. #193 - How to Start a Hotel, Resort, Inn or Bed and Breakfast- 9 Keys to SuccessFor the sake of this episode, I'm going to assume you're either starting a hotel, resort, inn or bed and breakfast from scratch or are hoping to improve your current business.Where do you start?How about at the beginning?Let's go through a step by step processSleep aroundVisit other hospitality properties similar to what you are thinking of operating, in the area you're considering to open.Talk with the owners and find out their pros and cons.Next at #8 isEp. #202 - Revenue Management - How to Set It UpEfficiently managing rates and availability while watching on all the different key performance markers takes training and talent. Branded hospitality property chains have departments that only focus on these reports which results in a well-organized revenue management strategy. This is not the same for smaller properties because time and resources are limited, might take a short-term approach to revenue management.Knowing how to understand the reports is an invaluable resource because they can help hospitality property owners make choices that will result in positive outcomes.Continue reading or watch and I will share with you the next top seven episodes...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/Our-Most-Popular-Episodes-of-2020-224Get Your INNsider TipsOptin formhttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: </itunes:summary>
      <itunes:subtitle>This has been an unprecedented year for the hospitality property industry but here at Hospitality Property School, we have seen the want to learn has not diminished.I will share with you the top 10 most popular episodes of 2020.This has been an insanely, </itunes:subtitle>
      <itunes:keywords>hospitalitypropertyschool,hospitalitypropertyschoolepiso,hospitalitypropertyschoolpodca,hospitalitypropertyschoolposts,toptenhospitalitypropertyschoo</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Guest Expectations – Preparing for Post Covid-19 | Ep. #223</title>
      <itunes:episode>167</itunes:episode>
      <podcast:episode>167</podcast:episode>
      <itunes:title>Guest Expectations – Preparing for Post Covid-19 | Ep. #223</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/guest-expectations-preparing-for-post-covid-19-ep-223</link>
      <description>
        <![CDATA[During &amp; post Covid-19 is a new era for the hospitality property industry and guest expectations and properties are going to have to re-evaluate the way they conduct business in order to survive. <br><br>Here is what you need to know.<br><br>Ask to subscribe<br><br>Why People will Book<br>Based on a report by SevenRooms, a reservation system company, as things are today, Americans planning to book a hospitality property stay would most likely do so for one of the following four reasons. (If your property is located outside the USA, the reasons could vary.)<br><br>•A vacation or out-of-town trip - 36 percent<br><br>•Celebration of a life event - 25 percent<br><br>•Business trip - 21 percent<br><br>•Staycation - 21 percent<br><br>In addition, 20 percent of respondents said they’d book a property stay if they were to receive a deal or promotion to enjoy in-house dining or entertainment.<br><br><br>Health &amp; Safety Concerns<br><br>Guest expectations have changed this year and travellers are prioritizing health and safety considerations. <br><br>34% said that they are more motivated to book at hospitality properties that are operating with the reduced guest capacity to allow for adequate social distancing.<br><br>The data also showed that guests are only willing to book at hotels offering:<br>•Pre-stay communications related to health and safety measures - 41%<br><br>•Health screenings for guests upon arrival – 30%<br><br>•Contactless technology tools – 20%<br><br>And it doesn’t stop there. Even after checking in, guests will be keeping an eye on the health and safety measures implemented at properties. <br><br>The health and safety procedures that they observe after their arrival (or the lack thereof) can absolutely be deal-breakers, even to the degree that below-par protections would cause guests to end their stay early, never to return to that property and tell all their friends about their experience.<br> <br>67% of those surveyed said that they wouldn’t hesitate to cut their stay short and depart early if the property staff or servers looked or sounded ill.<br><br>Other deal-breakers for hotel or resort guests include:<br>•The property is too crowded and does not enforce social distancing – 63%<br><br>•The property staff and servers are not required to wear masks – 63%<br><br>•The property guests look and/or sound ill – 58%<br><br>•The property guests are not required to wear masks – 55%<br><br>Continue reading and I will share with you more things people are considering when planning to book...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/Guest-Expectations-Preparing-for-Post-Covid-19" rel="noopener">https://keystonehpd.com/Guest-Expectations-Preparing-for-Post-Covid-19</a><br><br><br>Get Your INNsider Tips<br>Optin form<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/0k7uW0pNhNY" rel="noopener">https://youtu.be/0k7uW0pNhNY</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[During &amp; post Covid-19 is a new era for the hospitality property industry and guest expectations and properties are going to have to re-evaluate the way they conduct business in order to survive. <br><br>Here is what you need to know.<br><br>Ask to subscribe<br><br>Why People will Book<br>Based on a report by SevenRooms, a reservation system company, as things are today, Americans planning to book a hospitality property stay would most likely do so for one of the following four reasons. (If your property is located outside the USA, the reasons could vary.)<br><br>•A vacation or out-of-town trip - 36 percent<br><br>•Celebration of a life event - 25 percent<br><br>•Business trip - 21 percent<br><br>•Staycation - 21 percent<br><br>In addition, 20 percent of respondents said they’d book a property stay if they were to receive a deal or promotion to enjoy in-house dining or entertainment.<br><br><br>Health &amp; Safety Concerns<br><br>Guest expectations have changed this year and travellers are prioritizing health and safety considerations. <br><br>34% said that they are more motivated to book at hospitality properties that are operating with the reduced guest capacity to allow for adequate social distancing.<br><br>The data also showed that guests are only willing to book at hotels offering:<br>•Pre-stay communications related to health and safety measures - 41%<br><br>•Health screenings for guests upon arrival – 30%<br><br>•Contactless technology tools – 20%<br><br>And it doesn’t stop there. Even after checking in, guests will be keeping an eye on the health and safety measures implemented at properties. <br><br>The health and safety procedures that they observe after their arrival (or the lack thereof) can absolutely be deal-breakers, even to the degree that below-par protections would cause guests to end their stay early, never to return to that property and tell all their friends about their experience.<br> <br>67% of those surveyed said that they wouldn’t hesitate to cut their stay short and depart early if the property staff or servers looked or sounded ill.<br><br>Other deal-breakers for hotel or resort guests include:<br>•The property is too crowded and does not enforce social distancing – 63%<br><br>•The property staff and servers are not required to wear masks – 63%<br><br>•The property guests look and/or sound ill – 58%<br><br>•The property guests are not required to wear masks – 55%<br><br>Continue reading and I will share with you more things people are considering when planning to book...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehpd.com/Guest-Expectations-Preparing-for-Post-Covid-19" rel="noopener">https://keystonehpd.com/Guest-Expectations-Preparing-for-Post-Covid-19</a><br><br><br>Get Your INNsider Tips<br>Optin form<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/0k7uW0pNhNY" rel="noopener">https://youtu.be/0k7uW0pNhNY</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 14 Dec 2020 15:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e7ffc82f/fc0c6857.mp3" length="35558368" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/yep30kVFi-TBlKiRKuafqLT7Lbkd5cBdiyvCxwqL6u0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNzAv/MTY5NzgxNTQ5NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>889</itunes:duration>
      <itunes:summary>During &amp;amp; post Covid-19 is a new era for the hospitality property industry and guest expectations and properties are going to have to re-evaluate the way they conduct business in order to survive. Here is what you need to know.Ask to subscribeWhy People will BookBased on a report by SevenRooms, a reservation system company, as things are today, Americans planning to book a hospitality property stay would most likely do so for one of the following four reasons. (If your property is located outside the USA, the reasons could vary.)•A vacation or out-of-town trip - 36 percent•Celebration of a life event - 25 percent•Business trip - 21 percent•Staycation - 21 percentIn addition, 20 percent of respondents said they’d book a property stay if they were to receive a deal or promotion to enjoy in-house dining or entertainment.Health &amp;amp; Safety ConcernsGuest expectations have changed this year and travellers are prioritizing health and safety considerations. 34% said that they are more motivated to book at hospitality properties that are operating with the reduced guest capacity to allow for adequate social distancing.The data also showed that guests are only willing to book at hotels offering:•Pre-stay communications related to health and safety measures - 41%•Health screenings for guests upon arrival – 30%•Contactless technology tools – 20%And it doesn’t stop there. Even after checking in, guests will be keeping an eye on the health and safety measures implemented at properties. The health and safety procedures that they observe after their arrival (or the lack thereof) can absolutely be deal-breakers, even to the degree that below-par protections would cause guests to end their stay early, never to return to that property and tell all their friends about their experience. 67% of those surveyed said that they wouldn’t hesitate to cut their stay short and depart early if the property staff or servers looked or sounded ill.Other deal-breakers for hotel or resort guests include:•The property is too crowded and does not enforce social distancing – 63%•The property staff and servers are not required to wear masks – 63%•The property guests look and/or sound ill – 58%•The property guests are not required to wear masks – 55%Continue reading and I will share with you more things people are considering when planning to book...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/Guest-Expectations-Preparing-for-Post-Covid-19Get Your INNsider TipsOptin formhttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here</itunes:summary>
      <itunes:subtitle>During &amp;amp; post Covid-19 is a new era for the hospitality property industry and guest expectations and properties are going to have to re-evaluate the way they conduct business in order to survive. Here is what you need to know.Ask to subscribeWhy Peopl</itunes:subtitle>
      <itunes:keywords>-19,exceedingguestexpectationshote,futureoftourisminapost-covid-1,guestexpectationmeaning,guestexpectationsguestsatisfac,importanceofmeetingthehospital,lifepostcovid-19era,postcovid-19-era,preparingforpostcovid,preparingforth,theimportanceoftheguestexperi</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Make Your Environmental Program a Reality | Ep. #222</title>
      <itunes:episode>166</itunes:episode>
      <podcast:episode>166</podcast:episode>
      <itunes:title>Make Your Environmental Program a Reality | Ep. #222</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/42276375</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/make-your-environmental-program-a-reality-ep-222</link>
      <description>
        <![CDATA[Without an environmental program in place, hospitality properties can be very wasteful and consume a huge amount of resources.<br><br>But don’t panic, I’ll show you how you can turn that around.<br><br>Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!<br><br>There are three key areas of the environmental impact that properties should consider; energy, water, and waste.<br><br>Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings.<br><br>Waste - One study estimate identified “that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 percent of waste in hotels can be diverted through reuse and recycling.<br><br>Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking &amp; cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry.<br><br>Several studies have indicated that economic benefits can be gained in hotels through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits to choosing an environmentally sustainable strategy.<br><br><br>These include:<br><br>Gaining competitive advantage by being a leader in the industry<br><br>Customer loyalty<br><br>Employee retention<br><br>Awards and recognition<br><br>Regulatory compliance<br><br>Risk management<br><br>Increased brand value<br><br>But the major benefit, because it’s the right thing to do!<br><br><br>Continue reading and I will share with you many green practices that hospitality properties can apply...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/Make-Your-Environmental-Program-a-Reality-222" rel="noopener">https://keystonehospitalitydevelopment.com/Make-Your-Environmental-Program-a-Reality-222</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/6I2RSPjPm3w" rel="noopener">https://youtu.be/6I2RSPjPm3w</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Without an environmental program in place, hospitality properties can be very wasteful and consume a huge amount of resources.<br><br>But don’t panic, I’ll show you how you can turn that around.<br><br>Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!<br><br>There are three key areas of the environmental impact that properties should consider; energy, water, and waste.<br><br>Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings.<br><br>Waste - One study estimate identified “that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 percent of waste in hotels can be diverted through reuse and recycling.<br><br>Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking &amp; cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry.<br><br>Several studies have indicated that economic benefits can be gained in hotels through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits to choosing an environmentally sustainable strategy.<br><br><br>These include:<br><br>Gaining competitive advantage by being a leader in the industry<br><br>Customer loyalty<br><br>Employee retention<br><br>Awards and recognition<br><br>Regulatory compliance<br><br>Risk management<br><br>Increased brand value<br><br>But the major benefit, because it’s the right thing to do!<br><br><br>Continue reading and I will share with you many green practices that hospitality properties can apply...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/Make-Your-Environmental-Program-a-Reality-222" rel="noopener">https://keystonehospitalitydevelopment.com/Make-Your-Environmental-Program-a-Reality-222</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/6I2RSPjPm3w" rel="noopener">https://youtu.be/6I2RSPjPm3w</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 07 Dec 2020 15:00:14 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/bca8de34/66498977.mp3" length="39152749" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/_A2qESv75cnDnNQr34yx79bmiT55Cdmo_WOaBTDm3ow/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjkv/MTY5NzgxNTQ5Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>979</itunes:duration>
      <itunes:summary>Without an environmental program in place, hospitality properties can be very wasteful and consume a huge amount of resources.But don’t panic, I’ll show you how you can turn that around.Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!There are three key areas of the environmental impact that properties should consider; energy, water, and waste.Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings.Waste - One study estimate identified “that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 percent of waste in hotels can be diverted through reuse and recycling.Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking &amp;amp; cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry.Several studies have indicated that economic benefits can be gained in hotels through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits to choosing an environmentally sustainable strategy.These include:Gaining competitive advantage by being a leader in the industryCustomer loyaltyEmployee retentionAwards and recognitionRegulatory complianceRisk managementIncreased brand valueBut the major benefit, because it’s the right thing to do!Continue reading and I will share with you many green practices that hospitality properties can apply...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehospitalitydevelopment.com/Make-Your-Environmental-Program-a-Reality-222Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/6I2RSPjPm3wA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:summary>
      <itunes:subtitle>Without an environmental program in place, hospitality properties can be very wasteful and consume a huge amount of resources.But don’t panic, I’ll show you how you can turn that around.Without a program in place, hospitality properties can be very wastef</itunes:subtitle>
      <itunes:keywords>environmentaleducationprogram,environmentalimprovementsexamp,environmentalmanagementprogram,environmentalpolicies,environmentalprogram,environmentalprogrammes,environmentalprograms,environmentalprotectionprogram,greenenvironmental,outlinetheenvironmentalp</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Housekeeping – They are Crucial to Your Property | Ep. #221</title>
      <itunes:episode>165</itunes:episode>
      <podcast:episode>165</podcast:episode>
      <itunes:title>Housekeeping – They are Crucial to Your Property | Ep. #221</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/42201942</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/housekeeping-they-are-crucial-to-your-property-ep-221</link>
      <description>
        <![CDATA[Housekeeping departments play a critical role in your property's success. I’m going to show you how to recognize the importance of your housekeepers so they will want to enhance your guest experience.<br><br>When visiting any property, at the absolute minimum I expect two things:<br><br>A comfortable bed and<br><br>A clean building<br><br>Nothing sends a stronger message than a spotless property and the general condition of guestrooms. This can be a highly significant factor in customer experience and the tipping point of whether they say for the night or not.<br><br>Housekeeping teams are normally the largest on a property and quite often guests will interact with them at some point during their stay making them arguably, a crucial element in any visitor’s experience.<br><br>This makes them very important, as with any service, the more you are able to meet the consumer’s wants and needs, the easier it is to generate repeat business.<br><br>Housekeeping in any hospitality property is a very physically challenging job that includes many, different duties. On the average property, a housekeeper can be responsible for cleaning up to 16 rooms per shift (this number may vary based on the size of the property, the room and the number of beds). And a housekeeper, to do a thorough job, could take up to thirty minutes to do one room carrying out the following tasks:<br><br>making beds<br><br>tidying rooms<br><br>cleaning and polishing toilets, taps, sinks, bathtubs and mirrors<br><br>washing floors<br><br>removing stains<br><br>vacuuming<br><br>The housekeeper should also look out for items the guest may have left behind and take them to the lost and found desk where it will be returned to the owner.<br><br>They should also observe the condition of the room they are cleaning to be sure everything is okay in the room, including the light bulbs or if there is furniture in need of repair.<br><br>Aside from the rooms, hotel housekeeping may also entail making the general hotel environment appealing and comfortable to guests. This may involve keeping conference rooms, lobby, hallways, and the carpets found in the stairs clean by vacuuming them. It may also involve cleaning the furniture and windows.<br><br>Housekeepers may also work in a property’s laundry department where they wash and dry linens like towels and sheets and restock linen carts in addition to their cleaning duties.<br><br>Continue reading and I will share with you other things you need to consider to improve your housekeepers and in turn your guest’s wellbeing...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/Housekeeping-They-are-Crucial-to-Your-Property-221" rel="noopener">https://keystonehpd.com/Housekeeping-They-are-Crucial-to-Your-Property-221</a><br><br><br>Get Your INNsider Tips<br><br><a href="https://keystonehpd.com/Sign-up-for-INNsider-Tips" rel="noopener">https://keystonehpd.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/itunes-podcast" rel="noopener">https://keystonehpd.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/3h1kwQ3zV38" rel="noopener">https://youtu.be/3h1kwQ3zV38</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Housekeeping departments play a critical role in your property's success. I’m going to show you how to recognize the importance of your housekeepers so they will want to enhance your guest experience.<br><br>When visiting any property, at the absolute minimum I expect two things:<br><br>A comfortable bed and<br><br>A clean building<br><br>Nothing sends a stronger message than a spotless property and the general condition of guestrooms. This can be a highly significant factor in customer experience and the tipping point of whether they say for the night or not.<br><br>Housekeeping teams are normally the largest on a property and quite often guests will interact with them at some point during their stay making them arguably, a crucial element in any visitor’s experience.<br><br>This makes them very important, as with any service, the more you are able to meet the consumer’s wants and needs, the easier it is to generate repeat business.<br><br>Housekeeping in any hospitality property is a very physically challenging job that includes many, different duties. On the average property, a housekeeper can be responsible for cleaning up to 16 rooms per shift (this number may vary based on the size of the property, the room and the number of beds). And a housekeeper, to do a thorough job, could take up to thirty minutes to do one room carrying out the following tasks:<br><br>making beds<br><br>tidying rooms<br><br>cleaning and polishing toilets, taps, sinks, bathtubs and mirrors<br><br>washing floors<br><br>removing stains<br><br>vacuuming<br><br>The housekeeper should also look out for items the guest may have left behind and take them to the lost and found desk where it will be returned to the owner.<br><br>They should also observe the condition of the room they are cleaning to be sure everything is okay in the room, including the light bulbs or if there is furniture in need of repair.<br><br>Aside from the rooms, hotel housekeeping may also entail making the general hotel environment appealing and comfortable to guests. This may involve keeping conference rooms, lobby, hallways, and the carpets found in the stairs clean by vacuuming them. It may also involve cleaning the furniture and windows.<br><br>Housekeepers may also work in a property’s laundry department where they wash and dry linens like towels and sheets and restock linen carts in addition to their cleaning duties.<br><br>Continue reading and I will share with you other things you need to consider to improve your housekeepers and in turn your guest’s wellbeing...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/Housekeeping-They-are-Crucial-to-Your-Property-221" rel="noopener">https://keystonehpd.com/Housekeeping-They-are-Crucial-to-Your-Property-221</a><br><br><br>Get Your INNsider Tips<br><br><a href="https://keystonehpd.com/Sign-up-for-INNsider-Tips" rel="noopener">https://keystonehpd.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here<br><a href="https://keystonehpd.com/itunes-podcast" rel="noopener">https://keystonehpd.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/3h1kwQ3zV38" rel="noopener">https://youtu.be/3h1kwQ3zV38</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 30 Nov 2020 15:00:05 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/44a7dd8a/5c596c57.mp3" length="26499104" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/IywcqKNPN2ILnxcoRHAmXKkXfiUazb_VO01bfiLGYGc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjgv/MTY5NzgxNTQ5Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>663</itunes:duration>
      <itunes:summary>Housekeeping departments play a critical role in your property's success. I’m going to show you how to recognize the importance of your housekeepers so they will want to enhance your guest experience.When visiting any property, at the absolute minimum I expect two things:A comfortable bed andA clean buildingNothing sends a stronger message than a spotless property and the general condition of guestrooms. This can be a highly significant factor in customer experience and the tipping point of whether they say for the night or not.Housekeeping teams are normally the largest on a property and quite often guests will interact with them at some point during their stay making them arguably, a crucial element in any visitor’s experience.This makes them very important, as with any service, the more you are able to meet the consumer’s wants and needs, the easier it is to generate repeat business.Housekeeping in any hospitality property is a very physically challenging job that includes many, different duties. On the average property, a housekeeper can be responsible for cleaning up to 16 rooms per shift (this number may vary based on the size of the property, the room and the number of beds). And a housekeeper, to do a thorough job, could take up to thirty minutes to do one room carrying out the following tasks:making bedstidying roomscleaning and polishing toilets, taps, sinks, bathtubs and mirrorswashing floorsremoving stainsvacuumingThe housekeeper should also look out for items the guest may have left behind and take them to the lost and found desk where it will be returned to the owner.They should also observe the condition of the room they are cleaning to be sure everything is okay in the room, including the light bulbs or if there is furniture in need of repair.Aside from the rooms, hotel housekeeping may also entail making the general hotel environment appealing and comfortable to guests. This may involve keeping conference rooms, lobby, hallways, and the carpets found in the stairs clean by vacuuming them. It may also involve cleaning the furniture and windows.Housekeepers may also work in a property’s laundry department where they wash and dry linens like towels and sheets and restock linen carts in addition to their cleaning duties.Continue reading and I will share with you other things you need to consider to improve your housekeepers and in turn your guest’s wellbeing...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehpd.com/Housekeeping-They-are-Crucial-to-Your-Property-221Get Your INNsider Tipshttps://keystonehpd.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehpd.com/private-groupsSay hi on socialFacebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST herehttps://keystonehpd.com/itunes-podcast</itunes:summary>
      <itunes:subtitle>Housekeeping departments play a critical role in your property's success. I’m going to show you how to recognize the importance of your housekeepers so they will want to enhance your guest experience.When visiting any property, at the absolute minimum I e</itunes:subtitle>
      <itunes:keywords>bedandbreakfasthousekeeping,goodhousekeepingpractices,hotelhousekeeping,housekeepingduties,housekeepinginhotels,housekeepingjobs,housekeepingservices,housekeepingtraining,importanceofhousekeeping,innhousekeeping,ntheworkplace,resorthousekeeping</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Front Office Manager – 18 Ways to Become the Best | Ep. #220</title>
      <itunes:episode>164</itunes:episode>
      <podcast:episode>164</podcast:episode>
      <itunes:title>Front Office Manager – 18 Ways to Become the Best | Ep. #220</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/42117615</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/front-office-manager-18-ways-to-become-the-best-ep-220</link>
      <description>
        <![CDATA[A successful front office manager requires a perfect mixture of skilful hospitality &amp; tight organizational skills, never settling for less than A +.<br><br>I going to show you what you have to do to be a successful front office manager.<br><br>In any hospitality property, first impressions are everything. <br><br>The way your front desk staff greets and attends to guests can make or break the image of your property. And just to make things clear, if you operate a small B &amp; B or inn and you are a one-person operation – you are the front office manages.<br><br>Like the best leaders, a front office manager, with the right knowledge training, and attitude leads by example and from the front. <br><br>If your personality is a perfect mixture of skilful hospitality and tight organizational skills, then working as a front office manager at a hospitality property might be an invigorating and fulfilling career path. <br><br>Success as a hospitality property front office manager, as with many other careers, requires constant improvement and self-evaluation. A successful front office manager at a hospitality property should never settle for less than A +.<br><br>The duties of hotel front office managers can be wide-ranging. Not only are these managers in charge of seeing that new employees get trained properly, but they're also in charge of everything from assigning work schedules to handling finances.<br><br>No two days of working as a hotel front office manager are exactly the same. <br><br>Here are 15 steps the can help make a successful front desk manager?<br><br>1.Improve listening skills and then coach others to do the same<br><br>We all need to not only hear but listen with better intensity. The front desk is the communication centre of every hospitality property. It is the financial centre for reservations and much of the cash activity at many properties. A front office manager must be able to overseer both guest and staff interaction to ensure proper guest service and procedure. Guide those staff that need it, coach, appropriately and increase the two-way communication cycle.<br><br><br>2.Work towards customer delight<br><br>In any hospitality property, customer service is supreme. The only method that will ensure your guests are satisfied with the service provided by the front desk is if you value your guests. <br>•Each guest has to be treated professionally and courteously. <br>•Be sure you have time to hear the tiniest problem and resolve it. <br>•When you make commitments to customers, - meet them. <br>•Train your employees to check-in guests quickly and also accelerate the check out as fast as possible.<br>When you are more focused on the requirements of your guests and are ready to accept both positive and negative feedback, you’ll be able to anticipate their needs and fulfil them.<br> <br><br>3.Make sure you and your staff know everything about the property &amp; services <br><br>The most obvious requirement for any successful front office manager is to know all the details about the hospitality property's product &amp; services. <br><br>•Personally inspecting every type of accommodation in your hotel. Learn the differences and potential benefits of each type and how they can be of value to different customers. This tour should be monthly or even weekly to keep you aware of changes in the property and can also help management to be better aware of potential problems.<br><br>•Maintain your awareness of the property of the whole. This includes parking areas, public areas, access points to the hotel and the all-important curb appeal. <br><br>•If you have work with an adjacent restaurant or another external service that is part of your offerings, regularly assess their quality and how it affects your guests’ satisfaction. <br><br>•Effective front office managers take pride in their property and often offer to assist senior management in room inspections or in the sales effort as appropriate.<br><br>Continue reading and I'll share fifteen more things you need to do to become a successful front office manager, right after a word from our sponsors.  <br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/Front-Office-Manager-18-Ways-to-Become-the-Best-220" rel="noopener">https://keystonehpd.com/Front-Office-Manager-18-Ways-to-Become-the-Best-220</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/Sign-up-for-INNsider-Tips" rel="noopener">https://keystonehpd.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehpd.com/itunes-podcast" rel="noopener">https://keystonehpd.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/OLzbpx1gvv0" rel="noopener">https://youtu.be/OLzbpx1gvv0</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A successful front office manager requires a perfect mixture of skilful hospitality &amp; tight organizational skills, never settling for less than A +.<br><br>I going to show you what you have to do to be a successful front office manager.<br><br>In any hospitality property, first impressions are everything. <br><br>The way your front desk staff greets and attends to guests can make or break the image of your property. And just to make things clear, if you operate a small B &amp; B or inn and you are a one-person operation – you are the front office manages.<br><br>Like the best leaders, a front office manager, with the right knowledge training, and attitude leads by example and from the front. <br><br>If your personality is a perfect mixture of skilful hospitality and tight organizational skills, then working as a front office manager at a hospitality property might be an invigorating and fulfilling career path. <br><br>Success as a hospitality property front office manager, as with many other careers, requires constant improvement and self-evaluation. A successful front office manager at a hospitality property should never settle for less than A +.<br><br>The duties of hotel front office managers can be wide-ranging. Not only are these managers in charge of seeing that new employees get trained properly, but they're also in charge of everything from assigning work schedules to handling finances.<br><br>No two days of working as a hotel front office manager are exactly the same. <br><br>Here are 15 steps the can help make a successful front desk manager?<br><br>1.Improve listening skills and then coach others to do the same<br><br>We all need to not only hear but listen with better intensity. The front desk is the communication centre of every hospitality property. It is the financial centre for reservations and much of the cash activity at many properties. A front office manager must be able to overseer both guest and staff interaction to ensure proper guest service and procedure. Guide those staff that need it, coach, appropriately and increase the two-way communication cycle.<br><br><br>2.Work towards customer delight<br><br>In any hospitality property, customer service is supreme. The only method that will ensure your guests are satisfied with the service provided by the front desk is if you value your guests. <br>•Each guest has to be treated professionally and courteously. <br>•Be sure you have time to hear the tiniest problem and resolve it. <br>•When you make commitments to customers, - meet them. <br>•Train your employees to check-in guests quickly and also accelerate the check out as fast as possible.<br>When you are more focused on the requirements of your guests and are ready to accept both positive and negative feedback, you’ll be able to anticipate their needs and fulfil them.<br> <br><br>3.Make sure you and your staff know everything about the property &amp; services <br><br>The most obvious requirement for any successful front office manager is to know all the details about the hospitality property's product &amp; services. <br><br>•Personally inspecting every type of accommodation in your hotel. Learn the differences and potential benefits of each type and how they can be of value to different customers. This tour should be monthly or even weekly to keep you aware of changes in the property and can also help management to be better aware of potential problems.<br><br>•Maintain your awareness of the property of the whole. This includes parking areas, public areas, access points to the hotel and the all-important curb appeal. <br><br>•If you have work with an adjacent restaurant or another external service that is part of your offerings, regularly assess their quality and how it affects your guests’ satisfaction. <br><br>•Effective front office managers take pride in their property and often offer to assist senior management in room inspections or in the sales effort as appropriate.<br><br>Continue reading and I'll share fifteen more things you need to do to become a successful front office manager, right after a word from our sponsors.  <br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehpd.com/Front-Office-Manager-18-Ways-to-Become-the-Best-220" rel="noopener">https://keystonehpd.com/Front-Office-Manager-18-Ways-to-Become-the-Best-220</a><br><br><br>Get Your INNsider Tips<br><a href="https://keystonehpd.com/Sign-up-for-INNsider-Tips" rel="noopener">https://keystonehpd.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><a href="https://keystonehpd.com/private-groups" rel="noopener">https://keystonehpd.com/private-groups</a><br><br><br>Say hi on social<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehpd.com/itunes-podcast" rel="noopener">https://keystonehpd.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/OLzbpx1gvv0" rel="noopener">https://youtu.be/OLzbpx1gvv0</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 23 Nov 2020 15:00:09 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2831d684/358cbf4d.mp3" length="44007415" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/hG_u0fdAuLhv42Su_9hmZtOxDama-fkKedkM1iGbAQA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjcv/MTY5NzgxNTQ5Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1101</itunes:duration>
      <itunes:summary>A successful front office manager requires a perfect mixture of skilful hospitality &amp;amp; tight organizational skills, never settling for less than A +.I going to show you what you have to do to be a successful front office manager.In any hospitality property, first impressions are everything. The way your front desk staff greets and attends to guests can make or break the image of your property. And just to make things clear, if you operate a small B &amp;amp; B or inn and you are a one-person operation – you are the front office manages.Like the best leaders, a front office manager, with the right knowledge training, and attitude leads by example and from the front. If your personality is a perfect mixture of skilful hospitality and tight organizational skills, then working as a front office manager at a hospitality property might be an invigorating and fulfilling career path. Success as a hospitality property front office manager, as with many other careers, requires constant improvement and self-evaluation. A successful front office manager at a hospitality property should never settle for less than A +.The duties of hotel front office managers can be wide-ranging. Not only are these managers in charge of seeing that new employees get trained properly, but they're also in charge of everything from assigning work schedules to handling finances.No two days of working as a hotel front office manager are exactly the same. Here are 15 steps the can help make a successful front desk manager?1.Improve listening skills and then coach others to do the sameWe all need to not only hear but listen with better intensity. The front desk is the communication centre of every hospitality property. It is the financial centre for reservations and much of the cash activity at many properties. A front office manager must be able to overseer both guest and staff interaction to ensure proper guest service and procedure. Guide those staff that need it, coach, appropriately and increase the two-way communication cycle.2.Work towards customer delightIn any hospitality property, customer service is supreme. The only method that will ensure your guests are satisfied with the service provided by the front desk is if you value your guests. •Each guest has to be treated professionally and courteously. •Be sure you have time to hear the tiniest problem and resolve it. •When you make commitments to customers, - meet them. •Train your employees to check-in guests quickly and also accelerate the check out as fast as possible.When you are more focused on the requirements of your guests and are ready to accept both positive and negative feedback, you’ll be able to anticipate their needs and fulfil them. 3.Make sure you and your staff know everything about the property &amp;amp; services The most obvious requirement for any successful front office manager is to know all the details about the hospitality property's product &amp;amp; services. •Personally inspecting every type of accommodation in your hotel. Learn the differences and potential benefits of each type and how they can be of value to different customers. This tour should be monthly or even weekly to keep you aware of changes in the property and can also help management to be better aware of potential problems.•Maintain your awareness of the property of the whole. This includes parking areas, public areas, access points to the hotel and the all-important curb appeal. •If you have work with an adjacent restaurant or another external service that is part of your offerings, regularly assess their quality and how it affects your guests’ satisfaction. •Effective front office managers take pride in their property and often offer to assist senior management in room...</itunes:summary>
      <itunes:subtitle>A successful front office manager requires a perfect mixture of skilful hospitality &amp;amp; tight organizational skills, never settling for less than A +.I going to show you what you have to do to be a successful front office manager.In any hospitality prop</itunes:subtitle>
      <itunes:keywords>dutiesofafrontdesk,fontdeskduties,frontofficedescription,frontofficejobspecification,frontofficeknowledge,frontofficemanager,frontofficemanagerjobdescripti,frontofficemanagerjobs,frontofficemanagertraining,functionsandimportanceoffronto,hotelfrontofficejo</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Right &amp; Wrong Ways to Fire an Employee | Ep. #219</title>
      <itunes:episode>163</itunes:episode>
      <podcast:episode>163</podcast:episode>
      <itunes:title>The Right &amp; Wrong Ways to Fire an Employee | Ep. #219</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/41900307</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-right-wrong-ways-to-fire-an-employee-ep-219</link>
      <description>
        <![CDATA[Unproductive or poor employees can be a detriment to your business but firing them can be very difficult. Here are tips to do it professionally, gracefully and safely fire an employee. <br><br>If you're an independent hotel, resort, inn or bed and breakfast owner or manager and you're having a problem with an employee, you have two choices:<br><br>•You can try to work with them, and help them improve their performance or,<br><br>•Fire them<br> <br>Firing someone is not a decision you can take lightly. <br><br><br>The cost of turning over an employee can be high; it could cause your employee emotional and financial stress; it could cause distress with your other employees; depending on what country are in, it could open you up to lawsuits, but unfortunately, there are times when this is your only option.<br><br><br>Continue reading or listening and I will look at ways to fire an employee professionally, gracefully and safely...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/The-Right-Wrong-Ways-to-Fire-an-Employee-219" rel="noopener">https://keystonehospitalitydevelopment.com/The-Right-Wrong-Ways-to-Fire-an-Employee-219</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/OjSlBlbBHXM" rel="noopener">https://youtu.be/OjSlBlbBHXM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Unproductive or poor employees can be a detriment to your business but firing them can be very difficult. Here are tips to do it professionally, gracefully and safely fire an employee. <br><br>If you're an independent hotel, resort, inn or bed and breakfast owner or manager and you're having a problem with an employee, you have two choices:<br><br>•You can try to work with them, and help them improve their performance or,<br><br>•Fire them<br> <br>Firing someone is not a decision you can take lightly. <br><br><br>The cost of turning over an employee can be high; it could cause your employee emotional and financial stress; it could cause distress with your other employees; depending on what country are in, it could open you up to lawsuits, but unfortunately, there are times when this is your only option.<br><br><br>Continue reading or listening and I will look at ways to fire an employee professionally, gracefully and safely...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/The-Right-Wrong-Ways-to-Fire-an-Employee-219" rel="noopener">https://keystonehospitalitydevelopment.com/The-Right-Wrong-Ways-to-Fire-an-Employee-219</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/OjSlBlbBHXM" rel="noopener">https://youtu.be/OjSlBlbBHXM</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 16 Nov 2020 15:00:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/97c05691/c52f1452.mp3" length="27726791" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/QTDRJkMwQG2WcTQF12iklQkrB6Ga7bnzAyw0apWwMHI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjYv/MTY5NzgxNTQ5MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>694</itunes:duration>
      <itunes:summary>Unproductive or poor employees can be a detriment to your business but firing them can be very difficult. Here are tips to do it professionally, gracefully and safely fire an employee. If you're an independent hotel, resort, inn or bed and breakfast owner or manager and you're having a problem with an employee, you have two choices:•You can try to work with them, and help them improve their performance or,•Fire them Firing someone is not a decision you can take lightly. The cost of turning over an employee can be high; it could cause your employee emotional and financial stress; it could cause distress with your other employees; depending on what country are in, it could open you up to lawsuits, but unfortunately, there are times when this is your only option.Continue reading or listening and I will look at ways to fire an employee professionally, gracefully and safely...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehospitalitydevelopment.com/The-Right-Wrong-Ways-to-Fire-an-Employee-219Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/OjSlBlbBHXMA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Unproductive or poor employees can be a detriment to your business but firing them can be very difficult. Here are tips to do it professionally, gracefully and safely fire an employee. If you're an independent hotel, resort, inn or bed and breakfast owner</itunes:subtitle>
      <itunes:keywords>employeeterminationprocedures,fireemployee,firinganemployee,firingemployees,howtofireaemployee,howtofireanemployeegracefully,howtoterminateanemployee,sackingemployees,terminateanemployee,terminationmeeting,terminationofanemployee,terminationofemployeeproc</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Best Ways to Upsell | Ep. #218</title>
      <itunes:episode>162</itunes:episode>
      <podcast:episode>162</podcast:episode>
      <itunes:title>The Best Ways to Upsell | Ep. #218</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/the-best-ways-to-upsell-ep-218</link>
      <description>
        <![CDATA[For many, upselling is a dirty word but if you want to be able to offer your guests amazing experiences, learning how to upsell is a step in the right direction and can increase your bottom line learning.<br><br>Let me share ways for you to improve your upsells.<br><br>Why Should You Want to Learn How to Upsell?<br><br>Upselling will make your guests more satisfied and make your business more profitable.<br><br>A properly trained employee can add apparent value to a room sale that the customer is already willing to make, increasing their stays worth as well as increasing your bottom line.  <br><br>This benefits everyone.<br><br>I've heard many employees and owners say they feel uncomfortable trying to upsell, like upsell or cross-sell our dirty words. <br><br>Upselling doesn't have to be a dirty word. In fact, it can help you make your customers happier.<br>First of all, I should explain the difference between upselling and cross-selling.<br><br>Upselling is a strategy to sell a more expensive version of something the customer already has. <br>For example, going from a standard room to a mini-suite.<br><br>Cross-selling is a strategy to sell products that are different but possibly related.  <br>For example, if your property has a swimming pool you might offer your guests swimming goggles or swimming caps. <br> <br>Here are a few reasons to stop thinking of upsell or cross-selling as dirty words.<br><br>Continue reading and I will share with you other reasons to stop thinking of upsell or cross-selling as dirty words...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/The-Best-Ways-to-Upsell-218" rel="noopener">https://keystonehospitalitydevelopment.com/The-Best-Ways-to-Upsell-218</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br><br>YouTube<br><br><a href="https://youtu.be/J8j9Xb2G8NY" rel="noopener">https://youtu.be/J8j9Xb2G8NY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[For many, upselling is a dirty word but if you want to be able to offer your guests amazing experiences, learning how to upsell is a step in the right direction and can increase your bottom line learning.<br><br>Let me share ways for you to improve your upsells.<br><br>Why Should You Want to Learn How to Upsell?<br><br>Upselling will make your guests more satisfied and make your business more profitable.<br><br>A properly trained employee can add apparent value to a room sale that the customer is already willing to make, increasing their stays worth as well as increasing your bottom line.  <br><br>This benefits everyone.<br><br>I've heard many employees and owners say they feel uncomfortable trying to upsell, like upsell or cross-sell our dirty words. <br><br>Upselling doesn't have to be a dirty word. In fact, it can help you make your customers happier.<br>First of all, I should explain the difference between upselling and cross-selling.<br><br>Upselling is a strategy to sell a more expensive version of something the customer already has. <br>For example, going from a standard room to a mini-suite.<br><br>Cross-selling is a strategy to sell products that are different but possibly related.  <br>For example, if your property has a swimming pool you might offer your guests swimming goggles or swimming caps. <br> <br>Here are a few reasons to stop thinking of upsell or cross-selling as dirty words.<br><br>Continue reading and I will share with you other reasons to stop thinking of upsell or cross-selling as dirty words...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/The-Best-Ways-to-Upsell-218" rel="noopener">https://keystonehospitalitydevelopment.com/The-Best-Ways-to-Upsell-218</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br><br>YouTube<br><br><a href="https://youtu.be/J8j9Xb2G8NY" rel="noopener">https://youtu.be/J8j9Xb2G8NY</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 09 Nov 2020 15:00:07 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/c2909c8f/63347afa.mp3" length="31515573" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ONJP7puutVumJp2ISn9mS-PvEBKKIGczOsyr3kGBF6o/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjUv/MTY5NzgxNTQ5Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>788</itunes:duration>
      <itunes:summary>For many, upselling is a dirty word but if you want to be able to offer your guests amazing experiences, learning how to upsell is a step in the right direction and can increase your bottom line learning.Let me share ways for you to improve your upsells.Why Should You Want to Learn How to Upsell?Upselling will make your guests more satisfied and make your business more profitable.A properly trained employee can add apparent value to a room sale that the customer is already willing to make, increasing their stays worth as well as increasing your bottom line.  This benefits everyone.I've heard many employees and owners say they feel uncomfortable trying to upsell, like upsell or cross-sell our dirty words. Upselling doesn't have to be a dirty word. In fact, it can help you make your customers happier.First of all, I should explain the difference between upselling and cross-selling.Upselling is a strategy to sell a more expensive version of something the customer already has. For example, going from a standard room to a mini-suite.Cross-selling is a strategy to sell products that are different but possibly related.  For example, if your property has a swimming pool you might offer your guests swimming goggles or swimming caps.  Here are a few reasons to stop thinking of upsell or cross-selling as dirty words.Continue reading and I will share with you other reasons to stop thinking of upsell or cross-selling as dirty words...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehospitalitydevelopment.com/The-Best-Ways-to-Upsell-218Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/J8j9Xb2G8NYA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>For many, upselling is a dirty word but if you want to be able to offer your guests amazing experiences, learning how to upsell is a step in the right direction and can increase your bottom line learning.Let me share ways for you to improve your upsells.W</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Give Customer Service Your Guests Will Treasure | Ep. #217</title>
      <itunes:episode>161</itunes:episode>
      <podcast:episode>161</podcast:episode>
      <itunes:title>How to Give Customer Service Your Guests Will Treasure | Ep. #217</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-give-customer-service-your-guests-will-treasure-ep-217</link>
      <description>
        <![CDATA[If you operate a hotel, resort, inn or bed and breakfast you should know your number one priority for success is offering great customer service along with an unforgettable guest experience. Here are some basics to help reach this goal along with some wonderful examples.<br><br>If you operate any type of hospitality property, your number one priority for success is great customer service.<br><br>Great customer service is an essential aspect of the hospitality industry. The level of service you offer can make or break your hotel, resort, inn or bed &amp; breakfast, so it is imperative that you fine-tune your policies until you hit near-perfection. <br><br>If you don’t, you will lose potential and repeat guests.<br><br>“Social media raises the stakes for customer service”.<br><br>In the old days, if a guest or customer was happy with your service they would tell 3 people. If not, they would tell eleven people. Today, with the advent of social media. If someone is not happy with an aspect of your service, within a day tens or even hundreds of thousands could see this on their timeline.<br><br>Hospitality property owners/managers need to instil best practices for their employees to follow.<br>By understanding the following best practices, you and your employees will ensure your customer service reaches a standard that’s not only acceptable to the general public but will also confirm your status as a quality establishment.<br><br>Begin with a warm welcome<br><br>First impressions are everything. <br><br>The first step you need to master and to teach your employees is the appropriate customer greeting. This will be your guest’s first face-to-face contact and could set the tone for their overall experience. <br><br>A good welcome needs to be warm, polite and informed but not fake. If the greeting is overbearing or suffocating it could make a guest feel uncomfortable. It is really important to find a healthy balance, so your guests walk away from the check-in more content and happier than when they arrived.<br><br>In a past episode, I talk about the importance of hiring the right staff. If you would like to refresh your mind then visit How to Interview for Great Employees.<br><br><br>Continue reading for more of what you can do and to see a few stories of great customer service, from a number of different sources including one of my own...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/How-to-Give-Customer-Service-Your-Guests-Will-Treasure-217" rel="noopener">https://keystonehospitalitydevelopment.com/How-to-Give-Customer-Service-Your-Guests-Will-Treasure-217</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/azysN2lpno4" rel="noopener">https://youtu.be/azysN2lpno4</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you operate a hotel, resort, inn or bed and breakfast you should know your number one priority for success is offering great customer service along with an unforgettable guest experience. Here are some basics to help reach this goal along with some wonderful examples.<br><br>If you operate any type of hospitality property, your number one priority for success is great customer service.<br><br>Great customer service is an essential aspect of the hospitality industry. The level of service you offer can make or break your hotel, resort, inn or bed &amp; breakfast, so it is imperative that you fine-tune your policies until you hit near-perfection. <br><br>If you don’t, you will lose potential and repeat guests.<br><br>“Social media raises the stakes for customer service”.<br><br>In the old days, if a guest or customer was happy with your service they would tell 3 people. If not, they would tell eleven people. Today, with the advent of social media. If someone is not happy with an aspect of your service, within a day tens or even hundreds of thousands could see this on their timeline.<br><br>Hospitality property owners/managers need to instil best practices for their employees to follow.<br>By understanding the following best practices, you and your employees will ensure your customer service reaches a standard that’s not only acceptable to the general public but will also confirm your status as a quality establishment.<br><br>Begin with a warm welcome<br><br>First impressions are everything. <br><br>The first step you need to master and to teach your employees is the appropriate customer greeting. This will be your guest’s first face-to-face contact and could set the tone for their overall experience. <br><br>A good welcome needs to be warm, polite and informed but not fake. If the greeting is overbearing or suffocating it could make a guest feel uncomfortable. It is really important to find a healthy balance, so your guests walk away from the check-in more content and happier than when they arrived.<br><br>In a past episode, I talk about the importance of hiring the right staff. If you would like to refresh your mind then visit How to Interview for Great Employees.<br><br><br>Continue reading for more of what you can do and to see a few stories of great customer service, from a number of different sources including one of my own...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/How-to-Give-Customer-Service-Your-Guests-Will-Treasure-217" rel="noopener">https://keystonehospitalitydevelopment.com/How-to-Give-Customer-Service-Your-Guests-Will-Treasure-217</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/azysN2lpno4" rel="noopener">https://youtu.be/azysN2lpno4</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 02 Nov 2020 15:00:03 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/81915139/f58e3943.mp3" length="40494411" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/9F6vT8iKuYuJxYLXez9aXHdtvwhclrj7FCLbvZVP7M8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjQv/MTY5NzgxNTQ4MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1013</itunes:duration>
      <itunes:summary>If you operate a hotel, resort, inn or bed and breakfast you should know your number one priority for success is offering great customer service along with an unforgettable guest experience. Here are some basics to help reach this goal along with some wonderful examples.If you operate any type of hospitality property, your number one priority for success is great customer service.Great customer service is an essential aspect of the hospitality industry. The level of service you offer can make or break your hotel, resort, inn or bed &amp;amp; breakfast, so it is imperative that you fine-tune your policies until you hit near-perfection. If you don’t, you will lose potential and repeat guests.“Social media raises the stakes for customer service”.In the old days, if a guest or customer was happy with your service they would tell 3 people. If not, they would tell eleven people. Today, with the advent of social media. If someone is not happy with an aspect of your service, within a day tens or even hundreds of thousands could see this on their timeline.Hospitality property owners/managers need to instil best practices for their employees to follow.By understanding the following best practices, you and your employees will ensure your customer service reaches a standard that’s not only acceptable to the general public but will also confirm your status as a quality establishment.Begin with a warm welcomeFirst impressions are everything. The first step you need to master and to teach your employees is the appropriate customer greeting. This will be your guest’s first face-to-face contact and could set the tone for their overall experience. A good welcome needs to be warm, polite and informed but not fake. If the greeting is overbearing or suffocating it could make a guest feel uncomfortable. It is really important to find a healthy balance, so your guests walk away from the check-in more content and happier than when they arrived.In a past episode, I talk about the importance of hiring the right staff. If you would like to refresh your mind then visit How to Interview for Great Employees.Continue reading for more of what you can do and to see a few stories of great customer service, from a number of different sources including one of my own...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehospitalitydevelopment.com/How-to-Give-Customer-Service-Your-Guests-Will-Treasure-217Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTube</itunes:summary>
      <itunes:subtitle>If you operate a hotel, resort, inn or bed and breakfast you should know your number one priority for success is offering great customer service along with an unforgettable guest experience. Here are some basics to help reach this goal along with some won</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Customer Complaints - How to Handle Them | Ep. #216</title>
      <itunes:episode>160</itunes:episode>
      <podcast:episode>160</podcast:episode>
      <itunes:title>Customer Complaints - How to Handle Them | Ep. #216</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/customer-complaints-how-to-handle-them-ep-216</link>
      <description>
        <![CDATA[Have you ever had a hotel, resort, inn or bed and breakfast guest standing in front of you complaining and you were not quite sure how to handle it? <br><br>Let me share with you tips you can use, along with some of the most common customer complaints.<br><br>With the continued evolution of online hotel, resort, inn and bed &amp; breakfast review sites, social media, forums, and fuming customers on YouTube, a property's level of guest service is increasingly visible to the outside world.  <br><br>For this reason, it is vital that you have a working operation manual with the appropriate policies to handle customer complaints, as well as the properly trained staff who not only welcome guest complaints but actually, encourage them.<br> <br>Unfortunately, many hospitality property employees believe the handling of complaints is an unlikeable task but one that comes with the job. <br><br>With proper policies in place and training from day one on how to use these policies, employees can change their view of customer complaints.   <br><br>Employees and especially owners of independent hotels, resorts, inns or bed &amp; breakfasts should look at customer complaints as an opportunity.  <br><br>"The worst complaints are the ones you do not hear."<br><br>The majority of guests who were not happy with your property did not voice their opinion to the owner or the front desk but instead told their friends, family and colleagues and in more and more cases went online to express their irritation.<br> <br>Yes, some customers do complain, thus offering you a chance to find a solution, but what about all those customers who do not say anything.<br><br>This is where training should involve employees to look for unhappy customers and give them the opportunity to complain.<br> <br>I have an example, not from the hospitality property but a restaurant, a very well-known restaurant, on the waterfront in Halifax, Nova Scotia, Canada.  <br><br>Over the years, I had recommended this restaurant to many people and one day, while eating there, the owner came over to me and said: "Gerry, you send many people our way, do you ever get negative feedback?" <br><br>I said, "No, I don't, why do you ask?" <br><br>He said "I know our restaurant has a great reputation but I also know we cannot do everything right all the time and if I don't know there's a problem, it's very difficult to fix. If you ever get any complaints, please let me know".<br><br>This is a restaurant, but the same applies to hotels, resorts, inns and bed &amp; breakfasts. <br><br>Most people are not comfortable with the idea of being confrontational and would much prefer leaving a property, not saying anything, but never returning.<br><br>So, how can you get a customer, a guest, who was not happy with something tell you?<br> <br>There are a couple of ways I have seen work.  <br><br>Have a specific e-mail address on the bill, on the evaluation form and in the room's information packet for complaints.  <br>For example, <a href="mailto:complaints@myproperty.com">complaints@myproperty.com</a><br> <br>I've also seen the same idea with a specific telephone number – a complaint hotline.<br> <br>The best way is to have employees who can read a guest. This is done with proper training.  <br><br>Continue reading and I'll share with you some tips employees can use plus a lot more...<br><br> ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/Customer-Complaints-How-to-Handle-Them-216" rel="noopener">https://keystonehospitalitydevelopment.com/Customer-Complaints-How-to-Handle-Them-216</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/1ppOvGbCXFc" rel="noopener">https://youtu.be/1ppOvGbCXFc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Have you ever had a hotel, resort, inn or bed and breakfast guest standing in front of you complaining and you were not quite sure how to handle it? <br><br>Let me share with you tips you can use, along with some of the most common customer complaints.<br><br>With the continued evolution of online hotel, resort, inn and bed &amp; breakfast review sites, social media, forums, and fuming customers on YouTube, a property's level of guest service is increasingly visible to the outside world.  <br><br>For this reason, it is vital that you have a working operation manual with the appropriate policies to handle customer complaints, as well as the properly trained staff who not only welcome guest complaints but actually, encourage them.<br> <br>Unfortunately, many hospitality property employees believe the handling of complaints is an unlikeable task but one that comes with the job. <br><br>With proper policies in place and training from day one on how to use these policies, employees can change their view of customer complaints.   <br><br>Employees and especially owners of independent hotels, resorts, inns or bed &amp; breakfasts should look at customer complaints as an opportunity.  <br><br>"The worst complaints are the ones you do not hear."<br><br>The majority of guests who were not happy with your property did not voice their opinion to the owner or the front desk but instead told their friends, family and colleagues and in more and more cases went online to express their irritation.<br> <br>Yes, some customers do complain, thus offering you a chance to find a solution, but what about all those customers who do not say anything.<br><br>This is where training should involve employees to look for unhappy customers and give them the opportunity to complain.<br> <br>I have an example, not from the hospitality property but a restaurant, a very well-known restaurant, on the waterfront in Halifax, Nova Scotia, Canada.  <br><br>Over the years, I had recommended this restaurant to many people and one day, while eating there, the owner came over to me and said: "Gerry, you send many people our way, do you ever get negative feedback?" <br><br>I said, "No, I don't, why do you ask?" <br><br>He said "I know our restaurant has a great reputation but I also know we cannot do everything right all the time and if I don't know there's a problem, it's very difficult to fix. If you ever get any complaints, please let me know".<br><br>This is a restaurant, but the same applies to hotels, resorts, inns and bed &amp; breakfasts. <br><br>Most people are not comfortable with the idea of being confrontational and would much prefer leaving a property, not saying anything, but never returning.<br><br>So, how can you get a customer, a guest, who was not happy with something tell you?<br> <br>There are a couple of ways I have seen work.  <br><br>Have a specific e-mail address on the bill, on the evaluation form and in the room's information packet for complaints.  <br>For example, <a href="mailto:complaints@myproperty.com">complaints@myproperty.com</a><br> <br>I've also seen the same idea with a specific telephone number – a complaint hotline.<br> <br>The best way is to have employees who can read a guest. This is done with proper training.  <br><br>Continue reading and I'll share with you some tips employees can use plus a lot more...<br><br> ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/Customer-Complaints-How-to-Handle-Them-216" rel="noopener">https://keystonehospitalitydevelopment.com/Customer-Complaints-How-to-Handle-Them-216</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/1ppOvGbCXFc" rel="noopener">https://youtu.be/1ppOvGbCXFc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 26 Oct 2020 15:00:15 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/fb63b082/f1225ba5.mp3" length="52463705" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/1E7Cj4sPzDwVQIT7AMwgaiJtLDzp_r6Lgy1FRmFhHXU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjMv/MTY5NzgxNTQ4MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1312</itunes:duration>
      <itunes:summary>Have you ever had a hotel, resort, inn or bed and breakfast guest standing in front of you complaining and you were not quite sure how to handle it? Let me share with you tips you can use, along with some of the most common customer complaints.With the continued evolution of online hotel, resort, inn and bed &amp;amp; breakfast review sites, social media, forums, and fuming customers on YouTube, a property's level of guest service is increasingly visible to the outside world.  For this reason, it is vital that you have a working operation manual with the appropriate policies to handle customer complaints, as well as the properly trained staff who not only welcome guest complaints but actually, encourage them. Unfortunately, many hospitality property employees believe the handling of complaints is an unlikeable task but one that comes with the job. With proper policies in place and training from day one on how to use these policies, employees can change their view of customer complaints.   Employees and especially owners of independent hotels, resorts, inns or bed &amp;amp; breakfasts should look at customer complaints as an opportunity.  "The worst complaints are the ones you do not hear."The majority of guests who were not happy with your property did not voice their opinion to the owner or the front desk but instead told their friends, family and colleagues and in more and more cases went online to express their irritation. Yes, some customers do complain, thus offering you a chance to find a solution, but what about all those customers who do not say anything.This is where training should involve employees to look for unhappy customers and give them the opportunity to complain. I have an example, not from the hospitality property but a restaurant, a very well-known restaurant, on the waterfront in Halifax, Nova Scotia, Canada.  Over the years, I had recommended this restaurant to many people and one day, while eating there, the owner came over to me and said: "Gerry, you send many people our way, do you ever get negative feedback?" I said, "No, I don't, why do you ask?" He said "I know our restaurant has a great reputation but I also know we cannot do everything right all the time and if I don't know there's a problem, it's very difficult to fix. If you ever get any complaints, please let me know".This is a restaurant, but the same applies to hotels, resorts, inns and bed &amp;amp; breakfasts. Most people are not comfortable with the idea of being confrontational and would much prefer leaving a property, not saying anything, but never returning.So, how can you get a customer, a guest, who was not happy with something tell you? There are a couple of ways I have seen work.  Have a specific e-mail address on the bill, on the evaluation form and in the room's information packet for complaints.  For example, complaints@myproperty.com I've also seen the same idea with a specific telephone number – a complaint hotline. The best way is to have employees who can read a guest. This is done with proper training.  Continue reading and I'll share with you some tips employees can use plus a lot more... ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehospitalitydevelopment.com/Customer-Complaints-How-to-Handle-Them-216Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private...</itunes:summary>
      <itunes:subtitle>Have you ever had a hotel, resort, inn or bed and breakfast guest standing in front of you complaining and you were not quite sure how to handle it? Let me share with you tips you can use, along with some of the most common customer complaints.With the co</itunes:subtitle>
      <itunes:keywords>badhotelguests,bedandbreakfastcustomercomplai,complainabouthotelservice,customercomplaints,dealingwithrudehotelguests,handlingguestcomplaintsinhotel,hotelcomplaintsexamples,hotelcustomercomplaints,hotelfrontofficeproblemsandsol,howtohandlecustomercomplain</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Customer Service - Bona fide Techniques | Ep. #215</title>
      <itunes:episode>159</itunes:episode>
      <podcast:episode>159</podcast:episode>
      <itunes:title>Customer Service - Bona fide Techniques | Ep. #215</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/41473426</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/customer-service-bona-fide-techniques-ep-215</link>
      <description>
        <![CDATA[Any business can offer good or basic customer service but your guests expect more.<br><br>How can you fulfill their expectations?<br><br>Give me a few minutes – and I’ll share with you wonderful tips for amazing customer service.<br><br>If you have been an owner/operator of a hospitality property for a while, then you might have seen the average hotel occupancy rate fluctuated dramatically over the past couple of years. <br><br><br>There has been no guarantee of consistent repeat business.<br><br><br>You may have welcomed new customers, hoped they would enjoy their stay and maybe someday return but have you been asking yourself these questions.    <br><br><br>How can I get them to return? <br><br>And if your customers don’t return …Why? <br><br><br>You want to ensure that your customers have a wonderful experience at your property and avoid disappointing them by only fulfilling the basics. <br><br><br>Here are some of the reasons guests might not return, according to a study conducted by the Research Institute for Leisure and Tourism. <br> <br>•1 % because of death <br><br>•3 % because of move <br><br>•5 % because of change of habits <br><br>•9% because of the wrong price policy  <br><br>•14% because of lack of product quality <br><br>•68 % because of lack of service quality <br> <br> <br>Well, if you can say … <br> <br>“We only offer quality service, none of these other factors apply and our occupancy rate is always 90% or better”  <br> <br>…then your business is in perfect shape and you need not read any further.   <br> <br><br>If this is not the case… <br> <br>Then you might be interested in how both unhappy and happy customers might describe their experience at your property. <br> <br>•1 unsatisfied guest tells 10 other persons about it  <br><br>•1 satisfied guest brings 3 new guests  <br><br>•Delighted guests spend 5 times more money <br> <br><br>“I know my guests and if they were unsatisfied with their experience, they would complain.”<br> <br>WRONG! <br><br> <br>Statistically, only 4 out of every 100 guests complain and up to 75 % will choose your competition for their next stay. <br><br>Only 8-20 % stay loyal despite their dissatisfaction. <br> <br><br>So what does this all mean? <br><br>Well simply…<br><br>“Unsatisfied guests do not complain, they just do not come again.”<br><br>How can you ensure your guest will return? Continue reading and I"ll will tell you...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehospitalitydevelopment.com/Customer-Service-Bona-fide-Techniques-215" rel="noopener">https://keystonehospitalitydevelopment.com/Customer-Service-Bona-fide-Techniques-215</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/FCoErPMpK0Q" rel="noopener">https://youtu.be/FCoErPMpK0Q</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Any business can offer good or basic customer service but your guests expect more.<br><br>How can you fulfill their expectations?<br><br>Give me a few minutes – and I’ll share with you wonderful tips for amazing customer service.<br><br>If you have been an owner/operator of a hospitality property for a while, then you might have seen the average hotel occupancy rate fluctuated dramatically over the past couple of years. <br><br><br>There has been no guarantee of consistent repeat business.<br><br><br>You may have welcomed new customers, hoped they would enjoy their stay and maybe someday return but have you been asking yourself these questions.    <br><br><br>How can I get them to return? <br><br>And if your customers don’t return …Why? <br><br><br>You want to ensure that your customers have a wonderful experience at your property and avoid disappointing them by only fulfilling the basics. <br><br><br>Here are some of the reasons guests might not return, according to a study conducted by the Research Institute for Leisure and Tourism. <br> <br>•1 % because of death <br><br>•3 % because of move <br><br>•5 % because of change of habits <br><br>•9% because of the wrong price policy  <br><br>•14% because of lack of product quality <br><br>•68 % because of lack of service quality <br> <br> <br>Well, if you can say … <br> <br>“We only offer quality service, none of these other factors apply and our occupancy rate is always 90% or better”  <br> <br>…then your business is in perfect shape and you need not read any further.   <br> <br><br>If this is not the case… <br> <br>Then you might be interested in how both unhappy and happy customers might describe their experience at your property. <br> <br>•1 unsatisfied guest tells 10 other persons about it  <br><br>•1 satisfied guest brings 3 new guests  <br><br>•Delighted guests spend 5 times more money <br> <br><br>“I know my guests and if they were unsatisfied with their experience, they would complain.”<br> <br>WRONG! <br><br> <br>Statistically, only 4 out of every 100 guests complain and up to 75 % will choose your competition for their next stay. <br><br>Only 8-20 % stay loyal despite their dissatisfaction. <br> <br><br>So what does this all mean? <br><br>Well simply…<br><br>“Unsatisfied guests do not complain, they just do not come again.”<br><br>How can you ensure your guest will return? Continue reading and I"ll will tell you...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><a href="https://keystonehospitalitydevelopment.com/Customer-Service-Bona-fide-Techniques-215" rel="noopener">https://keystonehospitalitydevelopment.com/Customer-Service-Bona-fide-Techniques-215</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/FCoErPMpK0Q" rel="noopener">https://youtu.be/FCoErPMpK0Q</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 19 Oct 2020 15:00:09 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2386a812/bc215ddd.mp3" length="41928970" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/faRHzmrOyHQW87zuF710mvVM4SKONPcJ-OTWf7G3Ubs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjIv/MTY5NzgxNTQ3Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1747</itunes:duration>
      <itunes:summary>Any business can offer good or basic customer service but your guests expect more.How can you fulfill their expectations?Give me a few minutes – and I’ll share with you wonderful tips for amazing customer service.If you have been an owner/operator of a hospitality property for a while, then you might have seen the average hotel occupancy rate fluctuated dramatically over the past couple of years. There has been no guarantee of consistent repeat business.You may have welcomed new customers, hoped they would enjoy their stay and maybe someday return but have you been asking yourself these questions.    How can I get them to return? And if your customers don’t return …Why? You want to ensure that your customers have a wonderful experience at your property and avoid disappointing them by only fulfilling the basics. Here are some of the reasons guests might not return, according to a study conducted by the Research Institute for Leisure and Tourism.  •1 % because of death •3 % because of move •5 % because of change of habits •9% because of the wrong price policy  •14% because of lack of product quality •68 % because of lack of service quality   Well, if you can say …  “We only offer quality service, none of these other factors apply and our occupancy rate is always 90% or better”   …then your business is in perfect shape and you need not read any further.    If this is not the case…  Then you might be interested in how both unhappy and happy customers might describe their experience at your property.  •1 unsatisfied guest tells 10 other persons about it  •1 satisfied guest brings 3 new guests  •Delighted guests spend 5 times more money  “I know my guests and if they were unsatisfied with their experience, they would complain.” WRONG!  Statistically, only 4 out of every 100 guests complain and up to 75 % will choose your competition for their next stay. Only 8-20 % stay loyal despite their dissatisfaction.  So what does this all mean? Well simply…“Unsatisfied guests do not complain, they just do not come again.”How can you ensure your guest will return? Continue reading and I"ll will tell you...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehospitalitydevelopment.com/Customer-Service-Bona-fide-Techniques-215Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcast</itunes:summary>
      <itunes:subtitle>Any business can offer good or basic customer service but your guests expect more.How can you fulfill their expectations?Give me a few minutes – and I’ll share with you wonderful tips for amazing customer service.If you have been an owner/operator of a ho</itunes:subtitle>
      <itunes:keywords>bedandbreakfastcustomerservice,bestpracticecustomerservice,customerservicebestpractice,customerservicehospitalityindu,customerserviceimprovement,customerserviceimprovementidea,customerserviceinhotels,hotelcustomerservice,resortcustomerservice,serviceinhos</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Effective Communications - The Ultimate Guide | Eps. #214</title>
      <itunes:episode>158</itunes:episode>
      <podcast:episode>158</podcast:episode>
      <itunes:title>Effective Communications - The Ultimate Guide | Eps. #214</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[Communicating is something we do every day but effective communication is not a skill we all process. I will share common mistakes made and how we can improve.<br><br>Introduction<br>Communication is something we do automatically- like breathing. We have been talking since we were small; talk to our partners, kids, and friends without giving it a thought.<br> <br>It might seem easy, but effective communication actually takes quite a bit of skill. <br><br>Choosing the right words, listening with our minds instead of just our ears, and getting our message across are skills that we all need to work on.<br> <br>When at home or with friends, not finding the right words or miscommunication can lead to problems or even arguments.  <br><br>At work, the results could be much worse.  <br><br>Unenthusiastic employees, poor productivity, even legal issues can be the result of bad communication skills.   <br><br>This does not have to be a problem at your property if you incorporate a few changes to your communications practices.  <br> <br><br>E-mail<br><br>Since the end of the last century, many companies have become dependent on e-mail as their primary source of communication with colleagues and outside clients. <br><br>Many of us have become so reliant on our computers and e-mail that we've neglected the art of effective communication. E-mail does have its advantages over the old-fashioned "snail mail" letters because they are quick and direct and they do leave a trail of your correspondents, but unfortunately for many, the desire for speed has almost created a whole new language of short sentences and abbreviations.<br> <br>Have you ever sent off an e-mail with the best intentions only to have that misunderstood at the other end?   <br><br>An e-mail sent quickly can easily be misinterpreted as a lack of caring, or worse a sign that you're mad.<br> <br>When speaking to someone face to face, a conversation is more than words itself. It's the tone of voice, facial expressions and body language.   <br> <br>Take body gestures and smiles out of the equation, and recipients can easily get the wrong idea, especially when the sender isn't the most coherent writer.<br><br><br>Continue reading and I will look at some ways you can improve your email communication ...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/" rel="noopener">https://keystonehospitalitydevelopment.com/</a> The-Ultimate-Guide-To-Effective-Communications-214<br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Uvc45vQH1Nc" rel="noopener">https://youtu.be/Uvc45vQH1Nc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Communicating is something we do every day but effective communication is not a skill we all process. I will share common mistakes made and how we can improve.<br><br>Introduction<br>Communication is something we do automatically- like breathing. We have been talking since we were small; talk to our partners, kids, and friends without giving it a thought.<br> <br>It might seem easy, but effective communication actually takes quite a bit of skill. <br><br>Choosing the right words, listening with our minds instead of just our ears, and getting our message across are skills that we all need to work on.<br> <br>When at home or with friends, not finding the right words or miscommunication can lead to problems or even arguments.  <br><br>At work, the results could be much worse.  <br><br>Unenthusiastic employees, poor productivity, even legal issues can be the result of bad communication skills.   <br><br>This does not have to be a problem at your property if you incorporate a few changes to your communications practices.  <br> <br><br>E-mail<br><br>Since the end of the last century, many companies have become dependent on e-mail as their primary source of communication with colleagues and outside clients. <br><br>Many of us have become so reliant on our computers and e-mail that we've neglected the art of effective communication. E-mail does have its advantages over the old-fashioned "snail mail" letters because they are quick and direct and they do leave a trail of your correspondents, but unfortunately for many, the desire for speed has almost created a whole new language of short sentences and abbreviations.<br> <br>Have you ever sent off an e-mail with the best intentions only to have that misunderstood at the other end?   <br><br>An e-mail sent quickly can easily be misinterpreted as a lack of caring, or worse a sign that you're mad.<br> <br>When speaking to someone face to face, a conversation is more than words itself. It's the tone of voice, facial expressions and body language.   <br> <br>Take body gestures and smiles out of the equation, and recipients can easily get the wrong idea, especially when the sender isn't the most coherent writer.<br><br><br>Continue reading and I will look at some ways you can improve your email communication ...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/" rel="noopener">https://keystonehospitalitydevelopment.com/</a> The-Ultimate-Guide-To-Effective-Communications-214<br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Uvc45vQH1Nc" rel="noopener">https://youtu.be/Uvc45vQH1Nc</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 12 Oct 2020 15:00:19 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1d953048/8cee406d.mp3" length="24820443" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/jhq9oqTjqxac7ylaOseRtpSHnr0coij71M2h4oYotdY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjEv/MTY5NzgxNTQ3Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1035</itunes:duration>
      <itunes:summary>Communicating is something we do every day but effective communication is not a skill we all process. I will share common mistakes made and how we can improve.IntroductionCommunication is something we do automatically- like breathing. We have been talking since we were small; talk to our partners, kids, and friends without giving it a thought. It might seem easy, but effective communication actually takes quite a bit of skill. Choosing the right words, listening with our minds instead of just our ears, and getting our message across are skills that we all need to work on. When at home or with friends, not finding the right words or miscommunication can lead to problems or even arguments.  At work, the results could be much worse.  Unenthusiastic employees, poor productivity, even legal issues can be the result of bad communication skills.   This does not have to be a problem at your property if you incorporate a few changes to your communications practices.   E-mailSince the end of the last century, many companies have become dependent on e-mail as their primary source of communication with colleagues and outside clients. Many of us have become so reliant on our computers and e-mail that we've neglected the art of effective communication. E-mail does have its advantages over the old-fashioned "snail mail" letters because they are quick and direct and they do leave a trail of your correspondents, but unfortunately for many, the desire for speed has almost created a whole new language of short sentences and abbreviations. Have you ever sent off an e-mail with the best intentions only to have that misunderstood at the other end?   An e-mail sent quickly can easily be misinterpreted as a lack of caring, or worse a sign that you're mad. When speaking to someone face to face, a conversation is more than words itself. It's the tone of voice, facial expressions and body language.    Take body gestures and smiles out of the equation, and recipients can easily get the wrong idea, especially when the sender isn't the most coherent writer.Continue reading and I will look at some ways you can improve your email communication ...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehospitalitydevelopment.com/ The-Ultimate-Guide-To-Effective-Communications-214Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/Uvc45vQH1NcA Division of Keystone Hospitality Property...</itunes:summary>
      <itunes:subtitle>Communicating is something we do every day but effective communication is not a skill we all process. I will share common mistakes made and how we can improve.IntroductionCommunication is something we do automatically- like breathing. We have been talking</itunes:subtitle>
      <itunes:keywords>effectivecommunication,effectivecommunicationdefine,effectivecommunicationdefiniti,effectivecommunicationinthehot,effectivecommunicationintheres,effectivecommunicationinthewor,effectivecommunicationis,effectivecommunicationskills,effectivecommunicationtec</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Make Your Employee Training Amazing | Ep. #213</title>
      <itunes:episode>157</itunes:episode>
      <podcast:episode>157</podcast:episode>
      <itunes:title>How to Make Your Employee Training Amazing | Ep. #213</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-make-your-employee-training-amazing-ep-213</link>
      <description>
        <![CDATA[Are you happy if your hotel, resort, inn or bed and breakfast are doing so-so?<br><br>A sure-fire way to help your business grow is to train your employees and I’m going to show you how.<br><br>Training can improve employee morale, business performance, help increase your profits and if you have a properly organized system, you can find the time and I don’t mean just when they are hired, it has to be ongoing.<br><br>Let me ask you something. <br><br>“Do you have a small property, just a couple of employees but you seem to be doing most of the work?” <br><br>or  <br><br>“Do you have a property running on a shoestring budget, with limited employees that are overworked?” <br><br>or  <br><br>“Are you so busy that you cannot find the time to think about additional training for your employees?” <br><br>or  <br><br>“Do you have high turnover?” <br><br>If you have answered “yes” to any of these questions, there is no doubt in my mind you’re throwing money out the window and over the years have probably lost some excellent employees. <br><br>You might be thinking these questions.   <br><br>“Why would I want to take on the extra expense?” <br><br>“When are we going to find the time? “ <br><br>“And if I train my employees, won’t they leave for better opportunities?”  <br> <br>“Training can improve employee morale, business performance, help increase your profits and if you have a properly organize system, you can find the time.” <br><br><br>Let’s dig into this a little further. Here are some advantages to training your employees.  <br>•You can choose the training to give your staff<br> <br>•Trained employees will be better equipped to handle customer <br> <br>•You are showing your employees that you value them by investing <br> <br>•Employees that are continually trained feel more stability in their job <br> <br>•Training is an excellent recruiting tool <br> <br>•Training promotes job satisfaction <br> <br>•Trained employees look for the next new challenge<br> <br>•Training adds flexibility and efficiency to your employees <br> <br>•By spreading knowledge around among your employees, you will help save a lot of time and stress if someone suddenly leaves the property <br> <br>•Training gives seasonal workers a reason to return. <br> <br>•When employees acquire new skills their self-esteem increases <br> <br>•When employees are trained, they stay fresh and motivated <br><br><br>Teaching and upgrading employee skills make good business sense. It has to start from day one and become continual as your employees grow.  <br> <br><br>Continue reading and I’ll go into more detail...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="http://keystonehospitalitydevelopment.com/how-to-make-your-employee-training-amazing-213" rel="noopener">http://keystonehospitalitydevelopment.com/how-to-make-your-employee-training-amazing-213</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br><br>YouTube<br><br><a href="https://youtu.be/jwXBO1mQ28M" rel="noopener">https://youtu.be/jwXBO1mQ28M</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you happy if your hotel, resort, inn or bed and breakfast are doing so-so?<br><br>A sure-fire way to help your business grow is to train your employees and I’m going to show you how.<br><br>Training can improve employee morale, business performance, help increase your profits and if you have a properly organized system, you can find the time and I don’t mean just when they are hired, it has to be ongoing.<br><br>Let me ask you something. <br><br>“Do you have a small property, just a couple of employees but you seem to be doing most of the work?” <br><br>or  <br><br>“Do you have a property running on a shoestring budget, with limited employees that are overworked?” <br><br>or  <br><br>“Are you so busy that you cannot find the time to think about additional training for your employees?” <br><br>or  <br><br>“Do you have high turnover?” <br><br>If you have answered “yes” to any of these questions, there is no doubt in my mind you’re throwing money out the window and over the years have probably lost some excellent employees. <br><br>You might be thinking these questions.   <br><br>“Why would I want to take on the extra expense?” <br><br>“When are we going to find the time? “ <br><br>“And if I train my employees, won’t they leave for better opportunities?”  <br> <br>“Training can improve employee morale, business performance, help increase your profits and if you have a properly organize system, you can find the time.” <br><br><br>Let’s dig into this a little further. Here are some advantages to training your employees.  <br>•You can choose the training to give your staff<br> <br>•Trained employees will be better equipped to handle customer <br> <br>•You are showing your employees that you value them by investing <br> <br>•Employees that are continually trained feel more stability in their job <br> <br>•Training is an excellent recruiting tool <br> <br>•Training promotes job satisfaction <br> <br>•Trained employees look for the next new challenge<br> <br>•Training adds flexibility and efficiency to your employees <br> <br>•By spreading knowledge around among your employees, you will help save a lot of time and stress if someone suddenly leaves the property <br> <br>•Training gives seasonal workers a reason to return. <br> <br>•When employees acquire new skills their self-esteem increases <br> <br>•When employees are trained, they stay fresh and motivated <br><br><br>Teaching and upgrading employee skills make good business sense. It has to start from day one and become continual as your employees grow.  <br> <br><br>Continue reading and I’ll go into more detail...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="http://keystonehospitalitydevelopment.com/how-to-make-your-employee-training-amazing-213" rel="noopener">http://keystonehospitalitydevelopment.com/how-to-make-your-employee-training-amazing-213</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br><br>YouTube<br><br><a href="https://youtu.be/jwXBO1mQ28M" rel="noopener">https://youtu.be/jwXBO1mQ28M</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 05 Oct 2020 15:00:18 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a33b27b6/4b37c9ff.mp3" length="65470682" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Mh-KBgDgrZeVB_CwR6qAF_ORvQN6gavfzgS5e9m7Zgk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNjAv/MTY5NzgxNTQ3Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1637</itunes:duration>
      <itunes:summary>Are you happy if your hotel, resort, inn or bed and breakfast are doing so-so?A sure-fire way to help your business grow is to train your employees and I’m going to show you how.Training can improve employee morale, business performance, help increase your profits and if you have a properly organized system, you can find the time and I don’t mean just when they are hired, it has to be ongoing.Let me ask you something. “Do you have a small property, just a couple of employees but you seem to be doing most of the work?” or  “Do you have a property running on a shoestring budget, with limited employees that are overworked?” or  “Are you so busy that you cannot find the time to think about additional training for your employees?” or  “Do you have high turnover?” If you have answered “yes” to any of these questions, there is no doubt in my mind you’re throwing money out the window and over the years have probably lost some excellent employees. You might be thinking these questions.   “Why would I want to take on the extra expense?” “When are we going to find the time? “ “And if I train my employees, won’t they leave for better opportunities?”   “Training can improve employee morale, business performance, help increase your profits and if you have a properly organize system, you can find the time.” Let’s dig into this a little further. Here are some advantages to training your employees.  •You can choose the training to give your staff •Trained employees will be better equipped to handle customer  •You are showing your employees that you value them by investing  •Employees that are continually trained feel more stability in their job  •Training is an excellent recruiting tool  •Training promotes job satisfaction  •Trained employees look for the next new challenge •Training adds flexibility and efficiency to your employees  •By spreading knowledge around among your employees, you will help save a lot of time and stress if someone suddenly leaves the property  •Training gives seasonal workers a reason to return.  •When employees acquire new skills their self-esteem increases  •When employees are trained, they stay fresh and motivated Teaching and upgrading employee skills make good business sense. It has to start from day one and become continual as your employees grow.   Continue reading and I’ll go into more detail...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:http://keystonehospitalitydevelopment.com/how-to-make-your-employee-training-amazing-213Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST...</itunes:summary>
      <itunes:subtitle>Are you happy if your hotel, resort, inn or bed and breakfast are doing so-so?A sure-fire way to help your business grow is to train your employees and I’m going to show you how.Training can improve employee morale, business performance, help increase you</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Improve Your Employee Experience | Ep. #212</title>
      <itunes:episode>156</itunes:episode>
      <podcast:episode>156</podcast:episode>
      <itunes:title>How to Improve Your Employee Experience | Ep. #212</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-improve-your-employee-experience-ep-212</link>
      <description>
        <![CDATA[Most prosperous hospitality properties, bed &amp; breakfast to hotels, are successful because they offer their employees a wonderful experience. How can you do this? I’ll tell you how.<br><br>In the last episode “Cost of Turnover is Expensive – How to Keep Great Employees” I talked about hiring great employees. Now that you have the right employees, how do you keep them?<br><br>Kimpton Hotels &amp; Restaurants, Hilton, Hyatt, and Marriott International have all listed in the top 50 best hospitality companies to work. Many employees have said they are dream places to work.<br><br>Why do so many people want to work there? <br><br>•Is it because of high wages? <br><br>•Opportunity for career advancement? <br><br>•A great business philosophy? <br><br>The reason expressed by most employees is the experience. It is a pleasure to work there because it like a second home and they feel like they have an opportunity to grow. They don’t feel like employees but instead a part of a movement.<br><br>In a recent study, 83% of Human Resource leaders said that they believe the employee experience was a decisive segment of their business's success.<br><br>All over the world, successful companies already know that making the employee’s voyage enjoyable pays its way. Opportunities for skilled development, meaningful work, benefits, and a healthy business culture empower employees and have a positive impact on business results.<br><br>Three ways you can design a wonderful employee experience include:<br><br>1.The workplace environment<br><br>Everyone is different. So, that means, when possible ask your employees where and how they prefer to work. <br><br>What helps them to concentrate on a task? <br><br>What distracts them? <br><br>If you don’t have an opportunity to organize different spaces for employees, give them the option to share what works best for them. The employees’ well-being is key to business productivity. <br><br>A venomous workplace will neither increase retention or engagement.<br><br><br>2.Your business culture<br><br>If your employees are drained and lack energy, always walk around feeling like there’s something wrong, habitually show up late and watch the clock waiting for the workday to end, they might be on the verge of burnout. <br><br>If that is the case, what can you expect? Everyone needs a sense of purpose; they need to know that their work is valued and that they can work with supervisors who are on the same page as them.<br><br><br>3.Technology and the proper tools<br>Modern technology is an effective way to assist workflow. Having the most up to date and appropriate equipment and tools can boost employees’ productivity. <br><br>Moreover, the right training for the use of these tools is key.<br><br><br>What issues do you have to be aware of? Continue reading and I’ll tell you...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="http://keystonehospitalitydevelopment.com/" rel="noopener">http://keystonehospitalitydevelopment.com/</a> employee-experience-hotels-resorts-inns-bed-breakfasts-212<br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/LKCTH2z4m14" rel="noopener">https://youtu.be/LKCTH2z4m14</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Most prosperous hospitality properties, bed &amp; breakfast to hotels, are successful because they offer their employees a wonderful experience. How can you do this? I’ll tell you how.<br><br>In the last episode “Cost of Turnover is Expensive – How to Keep Great Employees” I talked about hiring great employees. Now that you have the right employees, how do you keep them?<br><br>Kimpton Hotels &amp; Restaurants, Hilton, Hyatt, and Marriott International have all listed in the top 50 best hospitality companies to work. Many employees have said they are dream places to work.<br><br>Why do so many people want to work there? <br><br>•Is it because of high wages? <br><br>•Opportunity for career advancement? <br><br>•A great business philosophy? <br><br>The reason expressed by most employees is the experience. It is a pleasure to work there because it like a second home and they feel like they have an opportunity to grow. They don’t feel like employees but instead a part of a movement.<br><br>In a recent study, 83% of Human Resource leaders said that they believe the employee experience was a decisive segment of their business's success.<br><br>All over the world, successful companies already know that making the employee’s voyage enjoyable pays its way. Opportunities for skilled development, meaningful work, benefits, and a healthy business culture empower employees and have a positive impact on business results.<br><br>Three ways you can design a wonderful employee experience include:<br><br>1.The workplace environment<br><br>Everyone is different. So, that means, when possible ask your employees where and how they prefer to work. <br><br>What helps them to concentrate on a task? <br><br>What distracts them? <br><br>If you don’t have an opportunity to organize different spaces for employees, give them the option to share what works best for them. The employees’ well-being is key to business productivity. <br><br>A venomous workplace will neither increase retention or engagement.<br><br><br>2.Your business culture<br><br>If your employees are drained and lack energy, always walk around feeling like there’s something wrong, habitually show up late and watch the clock waiting for the workday to end, they might be on the verge of burnout. <br><br>If that is the case, what can you expect? Everyone needs a sense of purpose; they need to know that their work is valued and that they can work with supervisors who are on the same page as them.<br><br><br>3.Technology and the proper tools<br>Modern technology is an effective way to assist workflow. Having the most up to date and appropriate equipment and tools can boost employees’ productivity. <br><br>Moreover, the right training for the use of these tools is key.<br><br><br>What issues do you have to be aware of? Continue reading and I’ll tell you...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="http://keystonehospitalitydevelopment.com/" rel="noopener">http://keystonehospitalitydevelopment.com/</a> employee-experience-hotels-resorts-inns-bed-breakfasts-212<br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/LKCTH2z4m14" rel="noopener">https://youtu.be/LKCTH2z4m14</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 28 Sep 2020 15:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/25342619/316d8599.mp3" length="37642958" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/9ekrP5DIPcDHnjXkTyUsstCjSOqN3pqO54mk7tYk-BU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTkv/MTY5NzgxNTQ3Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>942</itunes:duration>
      <itunes:summary>Most prosperous hospitality properties, bed &amp;amp; breakfast to hotels, are successful because they offer their employees a wonderful experience. How can you do this? I’ll tell you how.In the last episode “Cost of Turnover is Expensive – How to Keep Great Employees” I talked about hiring great employees. Now that you have the right employees, how do you keep them?Kimpton Hotels &amp;amp; Restaurants, Hilton, Hyatt, and Marriott International have all listed in the top 50 best hospitality companies to work. Many employees have said they are dream places to work.Why do so many people want to work there? •Is it because of high wages? •Opportunity for career advancement? •A great business philosophy? The reason expressed by most employees is the experience. It is a pleasure to work there because it like a second home and they feel like they have an opportunity to grow. They don’t feel like employees but instead a part of a movement.In a recent study, 83% of Human Resource leaders said that they believe the employee experience was a decisive segment of their business's success.All over the world, successful companies already know that making the employee’s voyage enjoyable pays its way. Opportunities for skilled development, meaningful work, benefits, and a healthy business culture empower employees and have a positive impact on business results.Three ways you can design a wonderful employee experience include:1.The workplace environmentEveryone is different. So, that means, when possible ask your employees where and how they prefer to work. What helps them to concentrate on a task? What distracts them? If you don’t have an opportunity to organize different spaces for employees, give them the option to share what works best for them. The employees’ well-being is key to business productivity. A venomous workplace will neither increase retention or engagement.2.Your business cultureIf your employees are drained and lack energy, always walk around feeling like there’s something wrong, habitually show up late and watch the clock waiting for the workday to end, they might be on the verge of burnout. If that is the case, what can you expect? Everyone needs a sense of purpose; they need to know that their work is valued and that they can work with supervisors who are on the same page as them.3.Technology and the proper toolsModern technology is an effective way to assist workflow. Having the most up to date and appropriate equipment and tools can boost employees’ productivity. Moreover, the right training for the use of these tools is key.What issues do you have to be aware of? Continue reading and I’ll tell you...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:http://keystonehospitalitydevelopment.com/ employee-experience-hotels-resorts-inns-bed-breakfasts-212Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: </itunes:summary>
      <itunes:subtitle>Most prosperous hospitality properties, bed &amp;amp; breakfast to hotels, are successful because they offer their employees a wonderful experience. How can you do this? I’ll tell you how.In the last episode “Cost of Turnover is Expensive – How to Keep Great </itunes:subtitle>
      <itunes:keywords>bedandbreakfastemployeeexperie,digitalemployeeexperience,employeeexperience,employeeexperiencecertificate,employeeexperiencedesign,employeeexperiencejourneymappi,employeeexperiencemanagement,employeeexperiencestrategy,employeejourneymapping,hotelemployeee</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Cost of Turnover is Expensive – How to Keep Great Employees | Ep. #211</title>
      <itunes:episode>155</itunes:episode>
      <podcast:episode>155</podcast:episode>
      <itunes:title>Cost of Turnover is Expensive – How to Keep Great Employees | Ep. #211</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/cost-of-turnover-is-expensive-how-to-keep-great-employees-ep-211</link>
      <description>
        <![CDATA[Can you afford the cost of turnover? How do you find great employees? Employees that share your philosophy, will care about your guests, have great attention to detail? In this episode, I will tell you how.<br><br>If you are the operator of a hotel, resort, inn or bed and breakfast, there is a good chance you have an understanding of the day-to-day operation of your property. <br><br>In a perfect world, you would clone yourself so you know that everything is done to your satisfaction. <br> <br>Unfortunately, we do not live in a perfect world and you will need help. <br><br>Depending on the size of your operation, this can be a very time-consuming job.<br><br>So How Do You Find Great Employees? <br><br>•Employees that share your philosophy. <br><br>•Follow your operations manual. <br><br>•Will care about your guests. <br><br>•Are willing to bend over backwards when offering service.<br><br>•And have great attention to detail. <br> <br>To begin with, when advertising a job don’t waste your time interviewing everyone who sends in an application. There is a way to weed out many applicants by using a simple technique when writing the ad. In the job description, instruct, to anyone replying, to include a specific word or phrase in their cover letter. A word or phrase you have placed in the ad. <br><br>For example: football. <br> <br>When you receive the applications, just plan on reviewing those who have included the specific word or phrase. This shows attention to detail and it is a start in the right direction. <br> <br>When it comes to interviewing, you will have two options<br><br>•Unstructured interviews<br> <br>•Structured interviews<br><br>If an interview is unstructured, it doesn't mean you don’t prepare questions ahead of time. An unstructured interview allows potential employers to ask different questions to each candidate -- which could become an opportunity for an employer to judge candidates based on who they get along well with, as opposed to whether the candidate is qualified for the role.<br><br><br>A structured interview is a process in which all candidates are asked the same predetermined questions in the same order. It helps you minimize biases or personality preferences that could otherwise affect your decision to move forward with a candidate.<br><br><br>What should you be looking for in a candidate? Continue reading or listen to the podcast and I will tell you.<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="http://keystonehospitalitydevelopment.com/Cost-of-Turnover-is-Expensive-211" rel="noopener">http://keystonehospitalitydevelopment.com/Cost-of-Turnover-is-Expensive-211</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/VmhY9r4o2UU" rel="noopener">https://youtu.be/VmhY9r4o2UU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Can you afford the cost of turnover? How do you find great employees? Employees that share your philosophy, will care about your guests, have great attention to detail? In this episode, I will tell you how.<br><br>If you are the operator of a hotel, resort, inn or bed and breakfast, there is a good chance you have an understanding of the day-to-day operation of your property. <br><br>In a perfect world, you would clone yourself so you know that everything is done to your satisfaction. <br> <br>Unfortunately, we do not live in a perfect world and you will need help. <br><br>Depending on the size of your operation, this can be a very time-consuming job.<br><br>So How Do You Find Great Employees? <br><br>•Employees that share your philosophy. <br><br>•Follow your operations manual. <br><br>•Will care about your guests. <br><br>•Are willing to bend over backwards when offering service.<br><br>•And have great attention to detail. <br> <br>To begin with, when advertising a job don’t waste your time interviewing everyone who sends in an application. There is a way to weed out many applicants by using a simple technique when writing the ad. In the job description, instruct, to anyone replying, to include a specific word or phrase in their cover letter. A word or phrase you have placed in the ad. <br><br>For example: football. <br> <br>When you receive the applications, just plan on reviewing those who have included the specific word or phrase. This shows attention to detail and it is a start in the right direction. <br> <br>When it comes to interviewing, you will have two options<br><br>•Unstructured interviews<br> <br>•Structured interviews<br><br>If an interview is unstructured, it doesn't mean you don’t prepare questions ahead of time. An unstructured interview allows potential employers to ask different questions to each candidate -- which could become an opportunity for an employer to judge candidates based on who they get along well with, as opposed to whether the candidate is qualified for the role.<br><br><br>A structured interview is a process in which all candidates are asked the same predetermined questions in the same order. It helps you minimize biases or personality preferences that could otherwise affect your decision to move forward with a candidate.<br><br><br>What should you be looking for in a candidate? Continue reading or listen to the podcast and I will tell you.<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="http://keystonehospitalitydevelopment.com/Cost-of-Turnover-is-Expensive-211" rel="noopener">http://keystonehospitalitydevelopment.com/Cost-of-Turnover-is-Expensive-211</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/VmhY9r4o2UU" rel="noopener">https://youtu.be/VmhY9r4o2UU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 21 Sep 2020 15:00:07 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/09ff06f8/28ffae04.mp3" length="48581043" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Kyitjm-J9lIwqcD8fb2hp1xUWKpAtl0HwSYJYGJDXrc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTgv/MTY5NzgxNTQ3MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1215</itunes:duration>
      <itunes:summary>Can you afford the cost of turnover? How do you find great employees? Employees that share your philosophy, will care about your guests, have great attention to detail? In this episode, I will tell you how.If you are the operator of a hotel, resort, inn or bed and breakfast, there is a good chance you have an understanding of the day-to-day operation of your property. In a perfect world, you would clone yourself so you know that everything is done to your satisfaction.  Unfortunately, we do not live in a perfect world and you will need help. Depending on the size of your operation, this can be a very time-consuming job.So How Do You Find Great Employees? •Employees that share your philosophy. •Follow your operations manual. •Will care about your guests. •Are willing to bend over backwards when offering service.•And have great attention to detail.  To begin with, when advertising a job don’t waste your time interviewing everyone who sends in an application. There is a way to weed out many applicants by using a simple technique when writing the ad. In the job description, instruct, to anyone replying, to include a specific word or phrase in their cover letter. A word or phrase you have placed in the ad. For example: football.  When you receive the applications, just plan on reviewing those who have included the specific word or phrase. This shows attention to detail and it is a start in the right direction.  When it comes to interviewing, you will have two options•Unstructured interviews •Structured interviewsIf an interview is unstructured, it doesn't mean you don’t prepare questions ahead of time. An unstructured interview allows potential employers to ask different questions to each candidate -- which could become an opportunity for an employer to judge candidates based on who they get along well with, as opposed to whether the candidate is qualified for the role.A structured interview is a process in which all candidates are asked the same predetermined questions in the same order. It helps you minimize biases or personality preferences that could otherwise affect your decision to move forward with a candidate.What should you be looking for in a candidate? Continue reading or listen to the podcast and I will tell you.⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:http://keystonehospitalitydevelopment.com/Cost-of-Turnover-is-Expensive-211Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdc</itunes:summary>
      <itunes:subtitle>Can you afford the cost of turnover? How do you find great employees? Employees that share your philosophy, will care about your guests, have great attention to detail? In this episode, I will tell you how.If you are the operator of a hotel, resort, inn o</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Employee Turnover in the Hospitality Property Industry Can be Challenging So Ask for Help | Ep. #210</title>
      <itunes:episode>154</itunes:episode>
      <podcast:episode>154</podcast:episode>
      <itunes:title>Employee Turnover in the Hospitality Property Industry Can be Challenging So Ask for Help | Ep. #210</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/employee-turnover-in-the-hospitality-property-industry-can-be-challenging-so-ask-for-help-ep-210</link>
      <description>
        <![CDATA[Are you losing great employees and are not sure why? Employee turnover is costing you money and here is what you need to do to stop it.<br><br>For the next number of episodes, I will be talking about your employees. From where to for the best to firing those who don’t work out and everything in-between.<br><br>Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospitality property sector.<br><br>Turnover can impact everything from staff morale to a property’s ability to deliver consistent guest experiences, to budget and overall profit margins. <br><br>While there are many factors that contribute to an employee’s decision to leave, it’s up to property owners and managers to take corrective action. <br><br>Research has shown that owners, managers and executives polled believe an improved employee experience is important, only 22% reported that their properties excel in making this a priority.<br><br>There are hospitality property owners and managers out there who are doing things the way it always has been done because that is the way it has always been done.<br><br>Over the years, these owners or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance and profits. <br><br>This is what I mean:<br><br>•The more policies, the less passion you'll get from your team.<br><br>•The less passion, the less exciting the team's performance will be.<br><br>•The less exciting the performance, the lower your profits will be.<br><br>Make sense?<br><br>There may be policies and procedures you have in place that are causing more harm than good, restricting your employee’s performance and demeaning their state of mind.<br><br>Continue reading or listen and I'll share with you my list of rules that do drive great employees away...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/Employee-Turnover-in-the-Hospitality-Property-Industry-210" rel="noopener">https://keystonehospitalitydevelopment.com/Employee-Turnover-in-the-Hospitality-Property-Industry-210</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/jgtiqi3FDg8" rel="noopener">https://youtu.be/jgtiqi3FDg8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you losing great employees and are not sure why? Employee turnover is costing you money and here is what you need to do to stop it.<br><br>For the next number of episodes, I will be talking about your employees. From where to for the best to firing those who don’t work out and everything in-between.<br><br>Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospitality property sector.<br><br>Turnover can impact everything from staff morale to a property’s ability to deliver consistent guest experiences, to budget and overall profit margins. <br><br>While there are many factors that contribute to an employee’s decision to leave, it’s up to property owners and managers to take corrective action. <br><br>Research has shown that owners, managers and executives polled believe an improved employee experience is important, only 22% reported that their properties excel in making this a priority.<br><br>There are hospitality property owners and managers out there who are doing things the way it always has been done because that is the way it has always been done.<br><br>Over the years, these owners or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance and profits. <br><br>This is what I mean:<br><br>•The more policies, the less passion you'll get from your team.<br><br>•The less passion, the less exciting the team's performance will be.<br><br>•The less exciting the performance, the lower your profits will be.<br><br>Make sense?<br><br>There may be policies and procedures you have in place that are causing more harm than good, restricting your employee’s performance and demeaning their state of mind.<br><br>Continue reading or listen and I'll share with you my list of rules that do drive great employees away...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:<br><br><a href="https://keystonehospitalitydevelopment.com/Employee-Turnover-in-the-Hospitality-Property-Industry-210" rel="noopener">https://keystonehospitalitydevelopment.com/Employee-Turnover-in-the-Hospitality-Property-Industry-210</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/jgtiqi3FDg8" rel="noopener">https://youtu.be/jgtiqi3FDg8</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 14 Sep 2020 15:00:16 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8c72346e/497cd129.mp3" length="29046682" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/we-iqjMUOMPG1B2_IMasTkqlA6Jm9qTGC-JgHJmGCyo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTcv/MTY5NzgxNTQ2OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1211</itunes:duration>
      <itunes:summary>Are you losing great employees and are not sure why? Employee turnover is costing you money and here is what you need to do to stop it.For the next number of episodes, I will be talking about your employees. From where to for the best to firing those who don’t work out and everything in-between.Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospitality property sector.Turnover can impact everything from staff morale to a property’s ability to deliver consistent guest experiences, to budget and overall profit margins. While there are many factors that contribute to an employee’s decision to leave, it’s up to property owners and managers to take corrective action. Research has shown that owners, managers and executives polled believe an improved employee experience is important, only 22% reported that their properties excel in making this a priority.There are hospitality property owners and managers out there who are doing things the way it always has been done because that is the way it has always been done.Over the years, these owners or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance and profits. This is what I mean:•The more policies, the less passion you'll get from your team.•The less passion, the less exciting the team's performance will be.•The less exciting the performance, the lower your profits will be.Make sense?There may be policies and procedures you have in place that are causing more harm than good, restricting your employee’s performance and demeaning their state of mind.Continue reading or listen and I'll share with you my list of rules that do drive great employees away...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:https://keystonehospitalitydevelopment.com/Employee-Turnover-in-the-Hospitality-Property-Industry-210Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/jgtiqi3FDg8A Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you losing great employees and are not sure why? Employee turnover is costing you money and here is what you need to do to stop it.For the next number of episodes, I will be talking about your employees. From where to for the best to firing those who </itunes:subtitle>
      <itunes:keywords>calculateturnover,calculateturnoverrate,employeeempowerment,employeefeedback,employeempowerment,employeeperformancereviewtempl,employeeturnover,empoweremployees,exampleofmoralnorm,goodleadershipskills,improveperformance,improveperformancereviews,moralnorm</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>What You Can Do When Stressed | Ep. #209</title>
      <itunes:episode>153</itunes:episode>
      <podcast:episode>153</podcast:episode>
      <itunes:title>What You Can Do When Stressed | Ep. #209</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/40061403</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/what-you-can-do-when-stressed-ep-209</link>
      <description>
        <![CDATA[Do you sometimes feel stressed? You can’t keep your thoughts together. Being stressed can affect you deeply in both mind and emotion, so what can you do about it?<br><br>Stay with me and I’ll share some tips.<br><br>Let me start by asking you a couple of questions.<br><br>•Are you feeling stressed? <br><br>•Does it look like there are constant obstructions in your way?<br><br>•Does it seem like you have so much to do that you can’t keep them straight?<br><br>•Do you feel like some insane existence is sabotaging you by preventing your progress?<br><br><br>In this podcast, I am going to share some things to look for. Before I start I want to encourage anyone who is feeling extremely stressed to check with their doctor. <br><br>What is it like when you feel stressed? You can’t keep your thoughts together, every problem is huge, and you feel overwhelmed, anxious and have trouble sleeping. You might feel like you have the weight of the world on your shoulders. <br><br>Being stressed can affect you deeply in both mind and emotion. <br><br><br>There is a really good chance that you would be hard-pressed to find someone in your life — including you — that wouldn’t say they’re stressed about something. <br><br>And while stress can sometimes be good — it can help you conquer fears or motivate you to get something done — when you’re constantly in a state of tension and anxiety, it can have an effect on your body’s physical and emotional state. <br><br><br>I will look at 7 symptoms of stress and what you can do about them. <br><br>1. You’re constantly sick <br><br>It seems like every week you’ve felt sick. Are you continually have a cough, sore throat or a fever, you might want to blame your workload and not just your sneezing co-worker. When we are under extreme pressure, our bodies secrete a stress hormone called cortisol that can help us short-term, but if you’re stressed out constantly, these hormones aren’t as helpful and can become depleted over time. Cortisol and other hormones are components of the immune system and though they help the body cope with stress, when these hormones are withdrawn, we become more susceptible to sickness.<br><br>Stress can also slow wound healing, contribute to the reactivation of latent viruses, and increase vulnerability to viral infections.<br><br>What you should do: Allow your body the time it needs to recover. Listen to your body when you feel tired or drained and make time for rest and extra sleep.  <br><br><br>2. You’re having trouble concentrating.<br><br>When you’re too overwhelmed to focus on what’s in front of you, or you can’t remember simple things like a co-worker’s name, it could be a sign you’re overworked. Studies have also shown that long-term stress stimulates the growth of the proteins that might cause Alzheimer’s disease.<br><br>What you should do: If you can’t focus or remember simple things during the workday, taking a few long inhales and exhales can help when faced with a high-pressure situation. “Deep, even breathing not only affects whether or not our thoughts control us or we control them, but it also affects the bodily sensations that are experienced when faced with a high-stress situation.<br><br>There are more symptoms of stress that you should be aware of. Continue reading or listen to the podcast, and I’ll tell you what they are and what you can do about them...<br><br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/What-You-Can-Do-When-Stressed-209" rel="noopener">https://keystonehospitalitydevelopment.com/What-You-Can-Do-When-Stressed-209</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/UsxFIvuPKmU" rel="noopener">https://youtu.be/UsxFIvuPKmU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you sometimes feel stressed? You can’t keep your thoughts together. Being stressed can affect you deeply in both mind and emotion, so what can you do about it?<br><br>Stay with me and I’ll share some tips.<br><br>Let me start by asking you a couple of questions.<br><br>•Are you feeling stressed? <br><br>•Does it look like there are constant obstructions in your way?<br><br>•Does it seem like you have so much to do that you can’t keep them straight?<br><br>•Do you feel like some insane existence is sabotaging you by preventing your progress?<br><br><br>In this podcast, I am going to share some things to look for. Before I start I want to encourage anyone who is feeling extremely stressed to check with their doctor. <br><br>What is it like when you feel stressed? You can’t keep your thoughts together, every problem is huge, and you feel overwhelmed, anxious and have trouble sleeping. You might feel like you have the weight of the world on your shoulders. <br><br>Being stressed can affect you deeply in both mind and emotion. <br><br><br>There is a really good chance that you would be hard-pressed to find someone in your life — including you — that wouldn’t say they’re stressed about something. <br><br>And while stress can sometimes be good — it can help you conquer fears or motivate you to get something done — when you’re constantly in a state of tension and anxiety, it can have an effect on your body’s physical and emotional state. <br><br><br>I will look at 7 symptoms of stress and what you can do about them. <br><br>1. You’re constantly sick <br><br>It seems like every week you’ve felt sick. Are you continually have a cough, sore throat or a fever, you might want to blame your workload and not just your sneezing co-worker. When we are under extreme pressure, our bodies secrete a stress hormone called cortisol that can help us short-term, but if you’re stressed out constantly, these hormones aren’t as helpful and can become depleted over time. Cortisol and other hormones are components of the immune system and though they help the body cope with stress, when these hormones are withdrawn, we become more susceptible to sickness.<br><br>Stress can also slow wound healing, contribute to the reactivation of latent viruses, and increase vulnerability to viral infections.<br><br>What you should do: Allow your body the time it needs to recover. Listen to your body when you feel tired or drained and make time for rest and extra sleep.  <br><br><br>2. You’re having trouble concentrating.<br><br>When you’re too overwhelmed to focus on what’s in front of you, or you can’t remember simple things like a co-worker’s name, it could be a sign you’re overworked. Studies have also shown that long-term stress stimulates the growth of the proteins that might cause Alzheimer’s disease.<br><br>What you should do: If you can’t focus or remember simple things during the workday, taking a few long inhales and exhales can help when faced with a high-pressure situation. “Deep, even breathing not only affects whether or not our thoughts control us or we control them, but it also affects the bodily sensations that are experienced when faced with a high-stress situation.<br><br>There are more symptoms of stress that you should be aware of. Continue reading or listen to the podcast, and I’ll tell you what they are and what you can do about them...<br><br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/What-You-Can-Do-When-Stressed-209" rel="noopener">https://keystonehospitalitydevelopment.com/What-You-Can-Do-When-Stressed-209</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/UsxFIvuPKmU" rel="noopener">https://youtu.be/UsxFIvuPKmU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 07 Sep 2020 15:00:12 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/cf59a244/f7a67a25.mp3" length="40868459" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/wsFWKwwqTkPNNa-yPIFOyviwbBddtTPYOQ38-L1dCE4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTYv/MTY5NzgxNTQ2Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1022</itunes:duration>
      <itunes:summary>Do you sometimes feel stressed? You can’t keep your thoughts together. Being stressed can affect you deeply in both mind and emotion, so what can you do about it?Stay with me and I’ll share some tips.Let me start by asking you a couple of questions.•Are you feeling stressed? •Does it look like there are constant obstructions in your way?•Does it seem like you have so much to do that you can’t keep them straight?•Do you feel like some insane existence is sabotaging you by preventing your progress?In this podcast, I am going to share some things to look for. Before I start I want to encourage anyone who is feeling extremely stressed to check with their doctor. What is it like when you feel stressed? You can’t keep your thoughts together, every problem is huge, and you feel overwhelmed, anxious and have trouble sleeping. You might feel like you have the weight of the world on your shoulders. Being stressed can affect you deeply in both mind and emotion. There is a really good chance that you would be hard-pressed to find someone in your life — including you — that wouldn’t say they’re stressed about something. And while stress can sometimes be good — it can help you conquer fears or motivate you to get something done — when you’re constantly in a state of tension and anxiety, it can have an effect on your body’s physical and emotional state. I will look at 7 symptoms of stress and what you can do about them. 1. You’re constantly sick It seems like every week you’ve felt sick. Are you continually have a cough, sore throat or a fever, you might want to blame your workload and not just your sneezing co-worker. When we are under extreme pressure, our bodies secrete a stress hormone called cortisol that can help us short-term, but if you’re stressed out constantly, these hormones aren’t as helpful and can become depleted over time. Cortisol and other hormones are components of the immune system and though they help the body cope with stress, when these hormones are withdrawn, we become more susceptible to sickness.Stress can also slow wound healing, contribute to the reactivation of latent viruses, and increase vulnerability to viral infections.What you should do: Allow your body the time it needs to recover. Listen to your body when you feel tired or drained and make time for rest and extra sleep.  2. You’re having trouble concentrating.When you’re too overwhelmed to focus on what’s in front of you, or you can’t remember simple things like a co-worker’s name, it could be a sign you’re overworked. Studies have also shown that long-term stress stimulates the growth of the proteins that might cause Alzheimer’s disease.What you should do: If you can’t focus or remember simple things during the workday, taking a few long inhales and exhales can help when faced with a high-pressure situation. “Deep, even breathing not only affects whether or not our thoughts control us or we control them, but it also affects the bodily sensations that are experienced when faced with a high-stress situation.There are more symptoms of stress that you should be aware of. Continue reading or listen to the podcast, and I’ll tell you what they are and what you can do about them...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/What-You-Can-Do-When-Stressed-209Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your...</itunes:summary>
      <itunes:subtitle>Do you sometimes feel stressed? You can’t keep your thoughts together. Being stressed can affect you deeply in both mind and emotion, so what can you do about it?Stay with me and I’ll share some tips.Let me start by asking you a couple of questions.•Are y</itunes:subtitle>
      <itunes:keywords>7waystocopewithstress,copingwithemotions,howdoyouhandleachallenge,howtodealwithstressandanxiety,howtodealwithstresspositively,howtoforgetstress,howtohandlepressureinlife,howtohandlestressatwork,howtomanagestress,howtoreducestressandtension,howtorelievestr</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Your Right Employee Strategy Mindset | Ep. #208</title>
      <itunes:episode>152</itunes:episode>
      <podcast:episode>152</podcast:episode>
      <itunes:title>Your Right Employee Strategy Mindset | Ep. #208</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/40449264</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/your-right-employee-strategy-mindset-ep-208</link>
      <description>
        <![CDATA[We all know to be successful, you have to have the right mindset but how do you get there? I’ll give you tips you can use.<br><br>The past number of years has been an interesting study of hospitality property owners in ways of thinking. Many have had a negative mindset due to the dramatic change in the economy and the hospitality property service culture.  <br><br>So, let's look at the downturn of the economy has an example of how we can change our mindset and that of our employees.   <br><br>After the economy started to fall more than a few hospitality properties failed because they did not keep up with the changes. Low occupancy rates caused belt-tightening to save money and often one of the first effects was employee cutbacks. <br><br>This was understandable, but quite often the staff that remained had to take on added duties, sometimes duties they were unprepared for. <br><br>I had seen in many cases, were hotel management did not take the time to retrain the remaining staff. This caused a great deal of stress.<br> <br>When your staff are not properly trained, overworked and stressed, it does not take long for your services to slide. <br><br>When employees have extra duties and little time, the idea of taking additional time to train does not seem feasible but any property wishing to remain competitive and successful has to make training a top priority.<br> <br>The clientele numbers you are attracting might not be as high as you want or need, but the guests who do you utilize your property, expect good service. This is where management has to take the time to re-interview the staff and determine their strengths and weaknesses.   <br> <br>In times of economic slowdowns, you might have seen your staff taking on duties they had done when they first started. Making this kind of change without proper communication could lead to disgruntled employees. This is where it is very important to hold a staff meeting and explain the situation. <br><br>You explain that times are tough but your goal is to keep your property open and the remaining staff employed.<br> <br>Most often, employees will be happy they still have a job.<br> <br>It is at this time you have to enforce the importance of teamwork and I don't just mean the front line employees. <br><br>It means everybody from the owner down.  <br><br><br>How will this work? Continue reading and I will tell you...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="http://keystonehospitalitydevelopment.com/your-right-employee-strategy-mindset-ep-208" rel="noopener">http://keystonehospitalitydevelopment.com/your-right-employee-strategy-mindset-ep-208</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Am7EVKRaGGU" rel="noopener">https://youtu.be/Am7EVKRaGGU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[We all know to be successful, you have to have the right mindset but how do you get there? I’ll give you tips you can use.<br><br>The past number of years has been an interesting study of hospitality property owners in ways of thinking. Many have had a negative mindset due to the dramatic change in the economy and the hospitality property service culture.  <br><br>So, let's look at the downturn of the economy has an example of how we can change our mindset and that of our employees.   <br><br>After the economy started to fall more than a few hospitality properties failed because they did not keep up with the changes. Low occupancy rates caused belt-tightening to save money and often one of the first effects was employee cutbacks. <br><br>This was understandable, but quite often the staff that remained had to take on added duties, sometimes duties they were unprepared for. <br><br>I had seen in many cases, were hotel management did not take the time to retrain the remaining staff. This caused a great deal of stress.<br> <br>When your staff are not properly trained, overworked and stressed, it does not take long for your services to slide. <br><br>When employees have extra duties and little time, the idea of taking additional time to train does not seem feasible but any property wishing to remain competitive and successful has to make training a top priority.<br> <br>The clientele numbers you are attracting might not be as high as you want or need, but the guests who do you utilize your property, expect good service. This is where management has to take the time to re-interview the staff and determine their strengths and weaknesses.   <br> <br>In times of economic slowdowns, you might have seen your staff taking on duties they had done when they first started. Making this kind of change without proper communication could lead to disgruntled employees. This is where it is very important to hold a staff meeting and explain the situation. <br><br>You explain that times are tough but your goal is to keep your property open and the remaining staff employed.<br> <br>Most often, employees will be happy they still have a job.<br> <br>It is at this time you have to enforce the importance of teamwork and I don't just mean the front line employees. <br><br>It means everybody from the owner down.  <br><br><br>How will this work? Continue reading and I will tell you...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="http://keystonehospitalitydevelopment.com/your-right-employee-strategy-mindset-ep-208" rel="noopener">http://keystonehospitalitydevelopment.com/your-right-employee-strategy-mindset-ep-208</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Am7EVKRaGGU" rel="noopener">https://youtu.be/Am7EVKRaGGU</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 31 Aug 2020 15:00:04 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/247bd400/de1a4444.mp3" length="39918654" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/xcJCqZCQYZvpL48Sgw5yLNUINnY04iXxj87oPMv3_3Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTUv/MTY5NzgxNTQ2Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>998</itunes:duration>
      <itunes:summary>We all know to be successful, you have to have the right mindset but how do you get there? I’ll give you tips you can use.The past number of years has been an interesting study of hospitality property owners in ways of thinking. Many have had a negative mindset due to the dramatic change in the economy and the hospitality property service culture.  So, let's look at the downturn of the economy has an example of how we can change our mindset and that of our employees.   After the economy started to fall more than a few hospitality properties failed because they did not keep up with the changes. Low occupancy rates caused belt-tightening to save money and often one of the first effects was employee cutbacks. This was understandable, but quite often the staff that remained had to take on added duties, sometimes duties they were unprepared for. I had seen in many cases, were hotel management did not take the time to retrain the remaining staff. This caused a great deal of stress. When your staff are not properly trained, overworked and stressed, it does not take long for your services to slide. When employees have extra duties and little time, the idea of taking additional time to train does not seem feasible but any property wishing to remain competitive and successful has to make training a top priority. The clientele numbers you are attracting might not be as high as you want or need, but the guests who do you utilize your property, expect good service. This is where management has to take the time to re-interview the staff and determine their strengths and weaknesses.    In times of economic slowdowns, you might have seen your staff taking on duties they had done when they first started. Making this kind of change without proper communication could lead to disgruntled employees. This is where it is very important to hold a staff meeting and explain the situation. You explain that times are tough but your goal is to keep your property open and the remaining staff employed. Most often, employees will be happy they still have a job. It is at this time you have to enforce the importance of teamwork and I don't just mean the front line employees. It means everybody from the owner down.  How will this work? Continue reading and I will tell you...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:http://keystonehospitalitydevelopment.com/your-right-employee-strategy-mindset-ep-208Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTube</itunes:summary>
      <itunes:subtitle>We all know to be successful, you have to have the right mindset but how do you get there? I’ll give you tips you can use.The past number of years has been an interesting study of hospitality property owners in ways of thinking. Many have had a negative m</itunes:subtitle>
      <itunes:keywords>bedandbreakfastemployeestrateg,employeestrategymindset,hotelemployeestrategymindset,resortemployeestrategymindset,strategicmindset,strategymindset</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>History of the Hotel Industry-How We Got Here | Ep. #207</title>
      <itunes:episode>151</itunes:episode>
      <podcast:episode>151</podcast:episode>
      <itunes:title>History of the Hotel Industry-How We Got Here | Ep. #207</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/40446659</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/history-of-the-hotel-industry-how-we-got-here-ep-207</link>
      <description>
        <![CDATA[Today’s tip is going to be a little different. Have you ever wondered how the hotel industry started? Check out this episode to find out how.<br><br>So, you are an aspiring or seasoned owner or manager in the hospitality property industry, hotel, resort, inn, bed and breakfast etc. How did we get here? Do you know where our industry started?<br><br>Hotels or a version of have been around for a couple of thousand years going back to the Greeks and Romans who offered lodgings next to their thermal baths, resort towns and along routes popular with the rich, traders and politicians.<br>They were also found along caravan routes in the Middle East.<br><br>In the Middle Ages came the increase in the popularity of the monasteries and abbeys. They offered a bed and a supper to all the travellers, not just the politicians and the rich. They were inns, with small rooms, often for share, taverns, stables and houses of the owners all in one place, and they started to appear all around Europe. There were no amenities but the bed bugs were free.<br><br>By the 17th century, the coaching inns became very popular. They offered travellers food, changed their tyres and tended to the horses.<br><br>It was around this time that the wealthy folks began travelling more for fun, but they wanted more for their money.<br><br>Continue reading or watch the full video to find out more...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="http://keystonehospitalitydevelopment.com/history-of-the-hotel-industry-how-we-got-here-207" rel="noopener">http://keystonehospitalitydevelopment.com/history-of-the-hotel-industry-how-we-got-here-207</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/gh70iWrXObo" rel="noopener">https://youtu.be/gh70iWrXObo</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Today’s tip is going to be a little different. Have you ever wondered how the hotel industry started? Check out this episode to find out how.<br><br>So, you are an aspiring or seasoned owner or manager in the hospitality property industry, hotel, resort, inn, bed and breakfast etc. How did we get here? Do you know where our industry started?<br><br>Hotels or a version of have been around for a couple of thousand years going back to the Greeks and Romans who offered lodgings next to their thermal baths, resort towns and along routes popular with the rich, traders and politicians.<br>They were also found along caravan routes in the Middle East.<br><br>In the Middle Ages came the increase in the popularity of the monasteries and abbeys. They offered a bed and a supper to all the travellers, not just the politicians and the rich. They were inns, with small rooms, often for share, taverns, stables and houses of the owners all in one place, and they started to appear all around Europe. There were no amenities but the bed bugs were free.<br><br>By the 17th century, the coaching inns became very popular. They offered travellers food, changed their tyres and tended to the horses.<br><br>It was around this time that the wealthy folks began travelling more for fun, but they wanted more for their money.<br><br>Continue reading or watch the full video to find out more...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="http://keystonehospitalitydevelopment.com/history-of-the-hotel-industry-how-we-got-here-207" rel="noopener">http://keystonehospitalitydevelopment.com/history-of-the-hotel-industry-how-we-got-here-207</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/gh70iWrXObo" rel="noopener">https://youtu.be/gh70iWrXObo</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 24 Aug 2020 15:00:16 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/dff4882d/745ab321.mp3" length="8656534" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Td_d9RHsTA8E_gxOcYAwHWavGqP0UiURQZG-AOmGtyo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTQv/MTY5NzgxNTQ2My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>361</itunes:duration>
      <itunes:summary>Today’s tip is going to be a little different. Have you ever wondered how the hotel industry started? Check out this episode to find out how.So, you are an aspiring or seasoned owner or manager in the hospitality property industry, hotel, resort, inn, bed and breakfast etc. How did we get here? Do you know where our industry started?Hotels or a version of have been around for a couple of thousand years going back to the Greeks and Romans who offered lodgings next to their thermal baths, resort towns and along routes popular with the rich, traders and politicians.They were also found along caravan routes in the Middle East.In the Middle Ages came the increase in the popularity of the monasteries and abbeys. They offered a bed and a supper to all the travellers, not just the politicians and the rich. They were inns, with small rooms, often for share, taverns, stables and houses of the owners all in one place, and they started to appear all around Europe. There were no amenities but the bed bugs were free.By the 17th century, the coaching inns became very popular. They offered travellers food, changed their tyres and tended to the horses.It was around this time that the wealthy folks began travelling more for fun, but they wanted more for their money.Continue reading or watch the full video to find out more...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:http://keystonehospitalitydevelopment.com/history-of-the-hotel-industry-how-we-got-here-207Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/gh70iWrXOboA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Today’s tip is going to be a little different. Have you ever wondered how the hotel industry started? Check out this episode to find out how.So, you are an aspiring or seasoned owner or manager in the hospitality property industry, hotel, resort, inn, bed</itunes:subtitle>
      <itunes:keywords>historyofthehotelindustry,hotelhistory,howthehotelindustrystarted,innsidertips,keystonehpd,wherethehotelindustrystarted</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>31 Habits of Successful People | Ep. #206</title>
      <itunes:episode>150</itunes:episode>
      <podcast:episode>150</podcast:episode>
      <itunes:title>31 Habits of Successful People | Ep. #206</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/40060222</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/31-habits-of-successful-people-ep-206</link>
      <description>
        <![CDATA[Life is 10% what happens and 90% of how you react to it. I will share with you 31 habits of successful people and how they react.<br><br>Here’s an interesting fact, <br><br>Nearly all successful people have similar habits. <br><br>You may not have recognized them, so I’m going to share with you a list of twenty-one of the most common habits of successful people. <br><br>1. Be Decisive <br>I have mentioned this before – When you have a decision to make – make it!<br>Big or small, this will affect your success remembering that these decisions complement your values.<br><br>2. Set Daily Business Goals<br>Anyone who's serious about achieving monumental success in business needs to set business goals. But not just long-term business goals. They need to set goals for their business every single day. These act like markers or milestones on the way to the bigger, and more out-of-reach goals that seem so far off.<br><br>3. Be Responsible <br>Being responsible means taking control of the events happening in your life. It’s the difference between success and failure and will influence your success.<br><br>4. Be Focused <br>Focusing on the goals that you set will help you become successful. Without focus, you will be unable to do the things that you need to accomplish for your success.<br><br>5. Achieve Inbox Zero<br>Studies confirm that clutter results in a loss of focus. Not just physical clutter. Today, it's also the virtual clutter in our lives that helps to decrease our ability to focus. And, more often than not, our email inboxes are a complete disaster, cluttered with a million things that range from spam all the way up to important items that require our attention.<br>Make it a habit, organize and discard emails as soon they come in. <br><br>6. Break Down Goals into Smaller Pieces<br>A major source of stress in life comes from the feeling that there is an impossible number of things to do. <br>Success in each step triggers the reward centre of the brain releasing a feel-good chemical known as dopamine leaving you feeling motivated and inspired take another step.<br><br>7. Wake Up Early <br>Most who are successful in life, cultivate a habit of waking up early. If you have difficulty with waking up early, use an alarm clock. <br><br>Continue reading or watch the video and I will share with you 24 more of the most common habits of successful people...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/31-habits-of-successful-people-206" rel="noopener">https://keystonehospitalitydevelopment.com/31-habits-of-successful-people-206</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/r8JqbWee9zo" rel="noopener">https://youtu.be/r8JqbWee9zo</a><br><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Life is 10% what happens and 90% of how you react to it. I will share with you 31 habits of successful people and how they react.<br><br>Here’s an interesting fact, <br><br>Nearly all successful people have similar habits. <br><br>You may not have recognized them, so I’m going to share with you a list of twenty-one of the most common habits of successful people. <br><br>1. Be Decisive <br>I have mentioned this before – When you have a decision to make – make it!<br>Big or small, this will affect your success remembering that these decisions complement your values.<br><br>2. Set Daily Business Goals<br>Anyone who's serious about achieving monumental success in business needs to set business goals. But not just long-term business goals. They need to set goals for their business every single day. These act like markers or milestones on the way to the bigger, and more out-of-reach goals that seem so far off.<br><br>3. Be Responsible <br>Being responsible means taking control of the events happening in your life. It’s the difference between success and failure and will influence your success.<br><br>4. Be Focused <br>Focusing on the goals that you set will help you become successful. Without focus, you will be unable to do the things that you need to accomplish for your success.<br><br>5. Achieve Inbox Zero<br>Studies confirm that clutter results in a loss of focus. Not just physical clutter. Today, it's also the virtual clutter in our lives that helps to decrease our ability to focus. And, more often than not, our email inboxes are a complete disaster, cluttered with a million things that range from spam all the way up to important items that require our attention.<br>Make it a habit, organize and discard emails as soon they come in. <br><br>6. Break Down Goals into Smaller Pieces<br>A major source of stress in life comes from the feeling that there is an impossible number of things to do. <br>Success in each step triggers the reward centre of the brain releasing a feel-good chemical known as dopamine leaving you feeling motivated and inspired take another step.<br><br>7. Wake Up Early <br>Most who are successful in life, cultivate a habit of waking up early. If you have difficulty with waking up early, use an alarm clock. <br><br>Continue reading or watch the video and I will share with you 24 more of the most common habits of successful people...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/31-habits-of-successful-people-206" rel="noopener">https://keystonehospitalitydevelopment.com/31-habits-of-successful-people-206</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/r8JqbWee9zo" rel="noopener">https://youtu.be/r8JqbWee9zo</a><br><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 17 Aug 2020 15:00:12 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a609ee73/9d54463a.mp3" length="39622942" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/fYj1Z7aHGMYRqPFbpe9VfCn0jOpwqTykUWj3AxEuijg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTMv/MTY5NzgxNTQ2My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>991</itunes:duration>
      <itunes:summary>Life is 10% what happens and 90% of how you react to it. I will share with you 31 habits of successful people and how they react.Here’s an interesting fact, Nearly all successful people have similar habits. You may not have recognized them, so I’m going to share with you a list of twenty-one of the most common habits of successful people. 1. Be Decisive I have mentioned this before – When you have a decision to make – make it!Big or small, this will affect your success remembering that these decisions complement your values.2. Set Daily Business GoalsAnyone who's serious about achieving monumental success in business needs to set business goals. But not just long-term business goals. They need to set goals for their business every single day. These act like markers or milestones on the way to the bigger, and more out-of-reach goals that seem so far off.3. Be Responsible Being responsible means taking control of the events happening in your life. It’s the difference between success and failure and will influence your success.4. Be Focused Focusing on the goals that you set will help you become successful. Without focus, you will be unable to do the things that you need to accomplish for your success.5. Achieve Inbox ZeroStudies confirm that clutter results in a loss of focus. Not just physical clutter. Today, it's also the virtual clutter in our lives that helps to decrease our ability to focus. And, more often than not, our email inboxes are a complete disaster, cluttered with a million things that range from spam all the way up to important items that require our attention.Make it a habit, organize and discard emails as soon they come in. 6. Break Down Goals into Smaller PiecesA major source of stress in life comes from the feeling that there is an impossible number of things to do. Success in each step triggers the reward centre of the brain releasing a feel-good chemical known as dopamine leaving you feeling motivated and inspired take another step.7. Wake Up Early Most who are successful in life, cultivate a habit of waking up early. If you have difficulty with waking up early, use an alarm clock. Continue reading or watch the video and I will share with you 24 more of the most common habits of successful people...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/31-habits-of-successful-people-206Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTube</itunes:summary>
      <itunes:subtitle>Life is 10% what happens and 90% of how you react to it. I will share with you 31 habits of successful people and how they react.Here’s an interesting fact, Nearly all successful people have similar habits. You may not have recognized them, so I’m going t</itunes:subtitle>
      <itunes:keywords>21habitsofsuccessfulpeople,habitsofprosperouspeople,habitsofsuccessfulpeople,howtobecomeapositivethinker,howtobecomesuccessful,practicingpositivethinking,waysyoucanimprovethewayyouthin</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Make the Outside of Your Hospitality Property More Enticing | Ep. #205</title>
      <itunes:episode>149</itunes:episode>
      <podcast:episode>149</podcast:episode>
      <itunes:title>How to Make the Outside of Your Hospitality Property More Enticing | Ep. #205</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-make-the-outside-of-your-hospitality-property-more-enticing-ep-205</link>
      <description>
        <![CDATA[Do you feel the outside look of your property is distracting from the experience you want to offer your guests?<br><br>Let me give you a few ideas that can improve their first impression.<br><br>First impressions last and this is particularly true when it comes to the appearance of a hospitality property. <br><br>If the outside area of a property looks run-down or does not look inviting, this has the potential to turn off a large number of guests and discourage them from returning or even staying in the first place. <br><br>This can be turned around with some of the simple changes that I will share with you in this episode.<br><br><br>Paving and Parking Surfaces<br><br>The paving and parking surfaces outside a hospitality property can take up a large amount of space and these surfaces are often the first thing people notice when they visit. Potholes or dirt parking areas can be a major turnoff so it is why it’s vital to add new paving and parking surfaces if they are currently in a bad condition or don’t exist at all.<br><br>Many paving and granite companies have a wide range of different coloured surfaces to choose from. This simple change will dramatically improve the exterior of any property and make it a more welcoming place for visitors.<br><br><br>Property Entrances<br><br>Make sure your property entrance is well marked, easy to find and accessible.<br><br><br>All-Weather Paint<br><br>Unfortunately, a lot of properties look weather-beaten, but a coat or two of exterior paint can bring them back to life. Painting the walls, doors, windows and other external features will make it look a lot fresher and cleaner, and that will be very important as the guests begin to return.<br><br><br>Clean Windows and Signs<br><br>Dried on dirt, glue from old stickers or tape, old posters are very distracting. It doesn’t take a lot of effort if made part of your daily routine. Make sure all your signage is clean and in good shape. Do you feel comfortable dealing with a business that has broken or mouldy signage?<br><br>Continue reading if you would like to hear four more ideas to spruce up your properties outside...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC205" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC205</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/h1NUHV4PhPs" rel="noopener">https://youtu.be/h1NUHV4PhPs</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you feel the outside look of your property is distracting from the experience you want to offer your guests?<br><br>Let me give you a few ideas that can improve their first impression.<br><br>First impressions last and this is particularly true when it comes to the appearance of a hospitality property. <br><br>If the outside area of a property looks run-down or does not look inviting, this has the potential to turn off a large number of guests and discourage them from returning or even staying in the first place. <br><br>This can be turned around with some of the simple changes that I will share with you in this episode.<br><br><br>Paving and Parking Surfaces<br><br>The paving and parking surfaces outside a hospitality property can take up a large amount of space and these surfaces are often the first thing people notice when they visit. Potholes or dirt parking areas can be a major turnoff so it is why it’s vital to add new paving and parking surfaces if they are currently in a bad condition or don’t exist at all.<br><br>Many paving and granite companies have a wide range of different coloured surfaces to choose from. This simple change will dramatically improve the exterior of any property and make it a more welcoming place for visitors.<br><br><br>Property Entrances<br><br>Make sure your property entrance is well marked, easy to find and accessible.<br><br><br>All-Weather Paint<br><br>Unfortunately, a lot of properties look weather-beaten, but a coat or two of exterior paint can bring them back to life. Painting the walls, doors, windows and other external features will make it look a lot fresher and cleaner, and that will be very important as the guests begin to return.<br><br><br>Clean Windows and Signs<br><br>Dried on dirt, glue from old stickers or tape, old posters are very distracting. It doesn’t take a lot of effort if made part of your daily routine. Make sure all your signage is clean and in good shape. Do you feel comfortable dealing with a business that has broken or mouldy signage?<br><br>Continue reading if you would like to hear four more ideas to spruce up your properties outside...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC205" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC205</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/h1NUHV4PhPs" rel="noopener">https://youtu.be/h1NUHV4PhPs</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 10 Aug 2020 15:00:18 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/3913d929/99f51636.mp3" length="17475322" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/JIxhNQN9UVuRg7CXTuSujUq0xtYIfgmXNLB7VryMb-M/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTIv/MTY5NzgxNTQ2My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>437</itunes:duration>
      <itunes:summary>Do you feel the outside look of your property is distracting from the experience you want to offer your guests?Let me give you a few ideas that can improve their first impression.First impressions last and this is particularly true when it comes to the appearance of a hospitality property. If the outside area of a property looks run-down or does not look inviting, this has the potential to turn off a large number of guests and discourage them from returning or even staying in the first place. This can be turned around with some of the simple changes that I will share with you in this episode.Paving and Parking SurfacesThe paving and parking surfaces outside a hospitality property can take up a large amount of space and these surfaces are often the first thing people notice when they visit. Potholes or dirt parking areas can be a major turnoff so it is why it’s vital to add new paving and parking surfaces if they are currently in a bad condition or don’t exist at all.Many paving and granite companies have a wide range of different coloured surfaces to choose from. This simple change will dramatically improve the exterior of any property and make it a more welcoming place for visitors.Property EntrancesMake sure your property entrance is well marked, easy to find and accessible.All-Weather PaintUnfortunately, a lot of properties look weather-beaten, but a coat or two of exterior paint can bring them back to life. Painting the walls, doors, windows and other external features will make it look a lot fresher and cleaner, and that will be very important as the guests begin to return.Clean Windows and SignsDried on dirt, glue from old stickers or tape, old posters are very distracting. It doesn’t take a lot of effort if made part of your daily routine. Make sure all your signage is clean and in good shape. Do you feel comfortable dealing with a business that has broken or mouldy signage?Continue reading if you would like to hear four more ideas to spruce up your properties outside...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC205Get Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsJoin one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/h1NUHV4PhPsA Division of Keystone Hospitality Property DevelopmentThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:summary>
      <itunes:subtitle>Do you feel the outside look of your property is distracting from the experience you want to offer your guests?Let me give you a few ideas that can improve their first impression.First impressions last and this is particularly true when it comes to the ap</itunes:subtitle>
      <itunes:keywords>bedandbreakfastdesignconcept,bedandbreakfastdesignconsidera,bedandbreakfastexterior,hoteldesignconcept,hoteldesignconsiderations,hotelexteriorpaintcolors,howdobedandbreakfastcreatearel,howdohotelscreatearelaxingenvi,luxuryhotelexterior,modernbedandbreakfa</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>37 Things for a Perfect Hotel Room | Ep. #204</title>
      <itunes:episode>148</itunes:episode>
      <podcast:episode>148</podcast:episode>
      <itunes:title>37 Things for a Perfect Hotel Room | Ep. #204</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/37-things-for-a-perfect-hotel-room-ep-204</link>
      <description>
        <![CDATA[If you want your guest to return, you are going to have to WOW them. I’m will show you how to do this with the perfect hospitality property room. <br><br>When things get back to some semblance of normal, whatever that may be, you are going to have to work extra hard to get back your customers.<br><br>In this episode, I’m going to take WOWing your guests to a new level. I’m going to share with you the things for me and my colleagues should be included in the perfect hospitality property room. <br><br>To begin with, there are a few things every hospitality property room should have as standard. <br><br>•Be clean <br><br>•A firm comfortable bed<br><br>•Clean linen<br><br>•A good, free, Wi-Fi Internet connection<br><br>•Personalized A/C and heating (That is easy to use) <br><br>•Running water<br><br>•Coffee maker (and supplies)<br><br>•Lots of Power outlets (Including next to the bed)<br><br>•Free Bottled Water - It is important to stay hydrated when travelling, and impossible to do without bottled water.<br><br>You might be thinking, “Many of these things go without saying” but often, this is not the case. <br><br>The following items are items that if you don’t have, you may want to consider. <br><br>Cleanliness and Hygiene <br><br>These will be major selling points. While guests have always trusted that hospitality properties will be clean, now they will want proof. For example, they will want to know that a property is meeting new safety protocols set in place by government or industry bodies. <br><br>It’s not enough to simply have health and safety measures in place. You need to make sure that potential guests know about them. Hospitality properties can make health and safety measures part of their marketing messaging.<br><br>Guests are also likely to prefer fewer person-to-person interactions. You can think about remote or self-check-in procedures, for example, room service packages rather than restaurant dining or an ability to change in-room cleaning frequency.<br><br><br>Blackout drapes<br><br>One thing I’m unwilling to compromise on in a guest room is blackout drapes. <br><br>This is important especially if you are catering to people who travel long distances or from different time zones. Even if you’re not travelling far, sleeping in a new place can throw a guest off, so having a dark, undisturbed place to sleep is a good way to make sure they get the rest they need.<br><br><br>Smart LED light bulbs<br><br>Smart LED light bulbs, bring smart lighting to the masses with an affordable bulb that's simple to set up and control and casts a very pleasant white light.<br><br><br>A proper desk<br><br>This is one of the first things I check for in a hospitality property room. <br>I write a lot when I travel and there are times I don’t feel like going out to eat so, having a desk to work on my laptop or to eat a bowl of soup should be an option. It doesn’t have to be fancy, but one where I could feel comfortable spending a few hours.<br><br><br>Universal charger<br><br>If you’re anything like me, you have probably left the charger or two at a property and did not realise it until your next check-in. There’s nothing worse than your phone dying and no way to top it off.<br><br><br>A decent luggage rack<br><br>As the years carry on, I have noticed my back really appreciates a decent luggage rack. The constant bending is not as much fun as it used to be in the past. <br><br>Another reason to invest in luggage racks is to give your guests peace of mind when it comes to little creatures crawling into their bags.<br><br><br>Abundant hangers <br><br>I pack light, but I still like to bring some nice things along with me and like to hang them up so they don’t get wrinkled. A good rule of thumb is six wooden hangers per guest, per room. User-friendly hangers, not the ones that are attached to the bar.<br><br>Most people are not going to steal your old hangers.<br><br>Continue reading and I'll give you 30 more ideas for the perfect hospitality property room...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC204" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC204</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/LmrxNNquy8M" rel="noopener">https://youtu.be/LmrxNNquy8M</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you want your guest to return, you are going to have to WOW them. I’m will show you how to do this with the perfect hospitality property room. <br><br>When things get back to some semblance of normal, whatever that may be, you are going to have to work extra hard to get back your customers.<br><br>In this episode, I’m going to take WOWing your guests to a new level. I’m going to share with you the things for me and my colleagues should be included in the perfect hospitality property room. <br><br>To begin with, there are a few things every hospitality property room should have as standard. <br><br>•Be clean <br><br>•A firm comfortable bed<br><br>•Clean linen<br><br>•A good, free, Wi-Fi Internet connection<br><br>•Personalized A/C and heating (That is easy to use) <br><br>•Running water<br><br>•Coffee maker (and supplies)<br><br>•Lots of Power outlets (Including next to the bed)<br><br>•Free Bottled Water - It is important to stay hydrated when travelling, and impossible to do without bottled water.<br><br>You might be thinking, “Many of these things go without saying” but often, this is not the case. <br><br>The following items are items that if you don’t have, you may want to consider. <br><br>Cleanliness and Hygiene <br><br>These will be major selling points. While guests have always trusted that hospitality properties will be clean, now they will want proof. For example, they will want to know that a property is meeting new safety protocols set in place by government or industry bodies. <br><br>It’s not enough to simply have health and safety measures in place. You need to make sure that potential guests know about them. Hospitality properties can make health and safety measures part of their marketing messaging.<br><br>Guests are also likely to prefer fewer person-to-person interactions. You can think about remote or self-check-in procedures, for example, room service packages rather than restaurant dining or an ability to change in-room cleaning frequency.<br><br><br>Blackout drapes<br><br>One thing I’m unwilling to compromise on in a guest room is blackout drapes. <br><br>This is important especially if you are catering to people who travel long distances or from different time zones. Even if you’re not travelling far, sleeping in a new place can throw a guest off, so having a dark, undisturbed place to sleep is a good way to make sure they get the rest they need.<br><br><br>Smart LED light bulbs<br><br>Smart LED light bulbs, bring smart lighting to the masses with an affordable bulb that's simple to set up and control and casts a very pleasant white light.<br><br><br>A proper desk<br><br>This is one of the first things I check for in a hospitality property room. <br>I write a lot when I travel and there are times I don’t feel like going out to eat so, having a desk to work on my laptop or to eat a bowl of soup should be an option. It doesn’t have to be fancy, but one where I could feel comfortable spending a few hours.<br><br><br>Universal charger<br><br>If you’re anything like me, you have probably left the charger or two at a property and did not realise it until your next check-in. There’s nothing worse than your phone dying and no way to top it off.<br><br><br>A decent luggage rack<br><br>As the years carry on, I have noticed my back really appreciates a decent luggage rack. The constant bending is not as much fun as it used to be in the past. <br><br>Another reason to invest in luggage racks is to give your guests peace of mind when it comes to little creatures crawling into their bags.<br><br><br>Abundant hangers <br><br>I pack light, but I still like to bring some nice things along with me and like to hang them up so they don’t get wrinkled. A good rule of thumb is six wooden hangers per guest, per room. User-friendly hangers, not the ones that are attached to the bar.<br><br>Most people are not going to steal your old hangers.<br><br>Continue reading and I'll give you 30 more ideas for the perfect hospitality property room...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC204" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC204</a><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br>Join one of your private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/LmrxNNquy8M" rel="noopener">https://youtu.be/LmrxNNquy8M</a><br><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 03 Aug 2020 15:00:08 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/93dedce8/3f7d6739.mp3" length="39653249" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/l3SKv9-YJB_7r3i6EUFFnRMgVUi3Ar5p0JM27TTcuU0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTEv/MTY5NzgxNTQ1NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>992</itunes:duration>
      <itunes:summary>If you want your guest to return, you are going to have to WOW them. I’m will show you how to do this with the perfect hospitality property room. When things get back to some semblance of normal, whatever that may be, you are going to have to work extra hard to get back your customers.In this episode, I’m going to take WOWing your guests to a new level. I’m going to share with you the things for me and my colleagues should be included in the perfect hospitality property room. To begin with, there are a few things every hospitality property room should have as standard. •Be clean •A firm comfortable bed•Clean linen•A good, free, Wi-Fi Internet connection•Personalized A/C and heating (That is easy to use) •Running water•Coffee maker (and supplies)•Lots of Power outlets (Including next to the bed)•Free Bottled Water - It is important to stay hydrated when travelling, and impossible to do without bottled water.You might be thinking, “Many of these things go without saying” but often, this is not the case. The following items are items that if you don’t have, you may want to consider. Cleanliness and Hygiene These will be major selling points. While guests have always trusted that hospitality properties will be clean, now they will want proof. For example, they will want to know that a property is meeting new safety protocols set in place by government or industry bodies. It’s not enough to simply have health and safety measures in place. You need to make sure that potential guests know about them. Hospitality properties can make health and safety measures part of their marketing messaging.Guests are also likely to prefer fewer person-to-person interactions. You can think about remote or self-check-in procedures, for example, room service packages rather than restaurant dining or an ability to change in-room cleaning frequency.Blackout drapesOne thing I’m unwilling to compromise on in a guest room is blackout drapes. This is important especially if you are catering to people who travel long distances or from different time zones. Even if you’re not travelling far, sleeping in a new place can throw a guest off, so having a dark, undisturbed place to sleep is a good way to make sure they get the rest they need.Smart LED light bulbsSmart LED light bulbs, bring smart lighting to the masses with an affordable bulb that's simple to set up and control and casts a very pleasant white light.A proper deskThis is one of the first things I check for in a hospitality property room. I write a lot when I travel and there are times I don’t feel like going out to eat so, having a desk to work on my laptop or to eat a bowl of soup should be an option. It doesn’t have to be fancy, but one where I could feel comfortable spending a few hours.Universal chargerIf you’re anything like me, you have probably left the charger or two at a property and did not realise it until your next check-in. There’s nothing worse than your phone dying and no way to top it off.A decent luggage rackAs the years carry on, I have noticed my back really appreciates a decent luggage rack. The constant bending is not as much fun as it used to be in the past. Another reason to invest in luggage racks is to give your guests peace of mind when it comes to little creatures crawling into their bags.Abundant hangers I pack light, but I still like to bring some nice things along with me and like to hang them up so they don’t get wrinkled. A good rule of thumb is six wooden hangers per guest, per room. User-friendly hangers, not the ones that are attached to the...</itunes:summary>
      <itunes:subtitle>If you want your guest to return, you are going to have to WOW them. I’m will show you how to do this with the perfect hospitality property room. When things get back to some semblance of normal, whatever that may be, you are going to have to work extra h</itunes:subtitle>
      <itunes:keywords>bedandbreakfastroom,designahotelroom,hospitalitypropertyroom,itemforahotelroom,itemsforabedandbreakfastroom,itemsforaresortroom,perfecthotelroom,resortroom,theperfecthotelroom</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Your Daily Operating Procedure | Ep. #203</title>
      <itunes:episode>147</itunes:episode>
      <podcast:episode>147</podcast:episode>
      <itunes:title>Your Daily Operating Procedure | Ep. #203</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/your-daily-operating-procedure-ep-203</link>
      <description>
        <![CDATA[Do you own or manage a hospitality property? What type of hotel are you?<br><br>I am going to tell you about the differences.<br><br>Have you ever noticed there are many different types of hotels throughout the world? I have found a list that names over 60 types and I want to give credit to Christian Eilers <a href="https://djaunter.com/author/ceilers/" rel="noopener">https://djaunter.com/author/ceilers/</a> of Dauntless Jaunter <a href="https://djaunter.com/" rel="noopener">https://djaunter.com/</a> for compiling this list.<br><br>This episode will include the property terms from the most common accommodations to the most obscure, with definitions.<br><br>Let’ get started.<br><br>1-Star Hotel – A one-star hotel is a designation for a hotel that meets minimum standards of service and quality, but offers just the bare essentials as far as amenities, service, and decor. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.<br><br>2-Star Hotel – A two-star hotel is a designation for a hotel property that is usually reasonably priced and offers minimal services, amenities, and decor. A good option for budget travellers that want a bit more than the no-frills scene at a one-star hotel. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.<br><br>3-Star Hotel – A three-star hotel is meant to be slightly above average as far as service, options, and amenities. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme. Modern conveniences and on-site hotel staff can be expected at most 3-star properties.<br><br>4-Star Hotel – A four-star hotel offers a deluxe level of service, whether for business travellers or those on vacation. Hotel guests can expect luxury amenities, a range of hotel services, and excellent decor. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.<br><br>5-Star Hotel – A five-star hotel is the highest standard in just about every hotel ranking system. Guests at 5-star hotels and resorts can expect luxurious rooms, attentive staff, unique art, fine dining restaurants, spa services, and more. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.<br><br>7-Star Hotel – A seven-star hotel is a new, unofficial designation for a few high-end hotel properties around the world, mostly in the Middle East and Asia. Started as a marketing scheme, about a dozen hotels now exist which bill themselves as 7-star hotels and resorts. Features go way above those at “normal” hotels, with some offering a fleet of Rolls Royce Phantoms, helicopter services, or a 24-carat gold iPad in every room.<br><br>Airbnb &amp; Similar Businesses – Although not considered a hotel, is a place where a host has space to share and offers travellers a place to stay for a fee.<br><br>Airport Hotel – An airport hotel is a property which is situated within an airport’s transit zone, on the airport’s property, or in close proximity to an airport. Known also as transit hotels when inside an international airport’s transit zone, airport hotels offer connecting travellers the convenience of nearby accommodations. Some may even offer rooms at an hourly rate to give travellers a few hours to change, shower, and nap between flights.<br><br>Albergo Diffuso – The Albergo Diffuso is an Italian hospitality-concept aimed at reinvigorating small, dying towns by making several distinct places (e.g., town hall, brewery) each into a unique “room” of this dispersed hotel. The Alberghi Diffusi (plural) gives guests a unique opportunity to witness the life of the small town from within.<br><br>Apartment Hotel – An apartment hotel is a hotel property located in an apartment building and offering similar decor, appliances, and amenities as renting an apartment would, but with hotel services such as reception also available. Apartment hotels are also known as serviced apartments or residential hotels and are similar to extended-stay hotels.<br><br>Interesting isn’t it? Do you know I have more than 50 other types of hotels and I’ll share them with you, right after a word from our sponsors...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC203" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC203</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/a55RMsI6hZo" rel="noopener">https://youtu.be/a55RMsI6hZo</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you own or manage a hospitality property? What type of hotel are you?<br><br>I am going to tell you about the differences.<br><br>Have you ever noticed there are many different types of hotels throughout the world? I have found a list that names over 60 types and I want to give credit to Christian Eilers <a href="https://djaunter.com/author/ceilers/" rel="noopener">https://djaunter.com/author/ceilers/</a> of Dauntless Jaunter <a href="https://djaunter.com/" rel="noopener">https://djaunter.com/</a> for compiling this list.<br><br>This episode will include the property terms from the most common accommodations to the most obscure, with definitions.<br><br>Let’ get started.<br><br>1-Star Hotel – A one-star hotel is a designation for a hotel that meets minimum standards of service and quality, but offers just the bare essentials as far as amenities, service, and decor. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.<br><br>2-Star Hotel – A two-star hotel is a designation for a hotel property that is usually reasonably priced and offers minimal services, amenities, and decor. A good option for budget travellers that want a bit more than the no-frills scene at a one-star hotel. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.<br><br>3-Star Hotel – A three-star hotel is meant to be slightly above average as far as service, options, and amenities. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme. Modern conveniences and on-site hotel staff can be expected at most 3-star properties.<br><br>4-Star Hotel – A four-star hotel offers a deluxe level of service, whether for business travellers or those on vacation. Hotel guests can expect luxury amenities, a range of hotel services, and excellent decor. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.<br><br>5-Star Hotel – A five-star hotel is the highest standard in just about every hotel ranking system. Guests at 5-star hotels and resorts can expect luxurious rooms, attentive staff, unique art, fine dining restaurants, spa services, and more. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.<br><br>7-Star Hotel – A seven-star hotel is a new, unofficial designation for a few high-end hotel properties around the world, mostly in the Middle East and Asia. Started as a marketing scheme, about a dozen hotels now exist which bill themselves as 7-star hotels and resorts. Features go way above those at “normal” hotels, with some offering a fleet of Rolls Royce Phantoms, helicopter services, or a 24-carat gold iPad in every room.<br><br>Airbnb &amp; Similar Businesses – Although not considered a hotel, is a place where a host has space to share and offers travellers a place to stay for a fee.<br><br>Airport Hotel – An airport hotel is a property which is situated within an airport’s transit zone, on the airport’s property, or in close proximity to an airport. Known also as transit hotels when inside an international airport’s transit zone, airport hotels offer connecting travellers the convenience of nearby accommodations. Some may even offer rooms at an hourly rate to give travellers a few hours to change, shower, and nap between flights.<br><br>Albergo Diffuso – The Albergo Diffuso is an Italian hospitality-concept aimed at reinvigorating small, dying towns by making several distinct places (e.g., town hall, brewery) each into a unique “room” of this dispersed hotel. The Alberghi Diffusi (plural) gives guests a unique opportunity to witness the life of the small town from within.<br><br>Apartment Hotel – An apartment hotel is a hotel property located in an apartment building and offering similar decor, appliances, and amenities as renting an apartment would, but with hotel services such as reception also available. Apartment hotels are also known as serviced apartments or residential hotels and are similar to extended-stay hotels.<br><br>Interesting isn’t it? Do you know I have more than 50 other types of hotels and I’ll share them with you, right after a word from our sponsors...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC203" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC203</a><br><br><br>Get Your INNsider Tips<br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/a55RMsI6hZo" rel="noopener">https://youtu.be/a55RMsI6hZo</a><br><br>A Division of Keystone Hospitality Property Development<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 27 Jul 2020 15:00:11 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/cb540c93/68f06f7c.mp3" length="56218012" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/wsrm4pNaX2LDMT0vrrAcQSI_doUtNPnPNZc0YVnaUo4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNTAv/MTY5NzgxNTQ1NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1406</itunes:duration>
      <itunes:summary>Do you own or manage a hospitality property? What type of hotel are you?I am going to tell you about the differences.Have you ever noticed there are many different types of hotels throughout the world? I have found a list that names over 60 types and I want to give credit to Christian Eilers https://djaunter.com/author/ceilers/ of Dauntless Jaunter https://djaunter.com/ for compiling this list.This episode will include the property terms from the most common accommodations to the most obscure, with definitions.Let’ get started.1-Star Hotel – A one-star hotel is a designation for a hotel that meets minimum standards of service and quality, but offers just the bare essentials as far as amenities, service, and decor. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.2-Star Hotel – A two-star hotel is a designation for a hotel property that is usually reasonably priced and offers minimal services, amenities, and decor. A good option for budget travellers that want a bit more than the no-frills scene at a one-star hotel. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.3-Star Hotel – A three-star hotel is meant to be slightly above average as far as service, options, and amenities. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme. Modern conveniences and on-site hotel staff can be expected at most 3-star properties.4-Star Hotel – A four-star hotel offers a deluxe level of service, whether for business travellers or those on vacation. Hotel guests can expect luxury amenities, a range of hotel services, and excellent decor. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.5-Star Hotel – A five-star hotel is the highest standard in just about every hotel ranking system. Guests at 5-star hotels and resorts can expect luxurious rooms, attentive staff, unique art, fine dining restaurants, spa services, and more. Exact inclusions and exclusions vary depending on the country, government oversight, and star ranking scheme.7-Star Hotel – A seven-star hotel is a new, unofficial designation for a few high-end hotel properties around the world, mostly in the Middle East and Asia. Started as a marketing scheme, about a dozen hotels now exist which bill themselves as 7-star hotels and resorts. Features go way above those at “normal” hotels, with some offering a fleet of Rolls Royce Phantoms, helicopter services, or a 24-carat gold iPad in every room.Airbnb &amp;amp; Similar Businesses – Although not considered a hotel, is a place where a host has space to share and offers travellers a place to stay for a fee.Airport Hotel – An airport hotel is a property which is situated within an airport’s transit zone, on the airport’s property, or in close proximity to an airport. Known also as transit hotels when inside an international airport’s transit zone, airport hotels offer connecting travellers the convenience of nearby accommodations. Some may even offer rooms at an hourly rate to give travellers a few hours to change, shower, and nap between flights.Albergo Diffuso – The Albergo Diffuso is an Italian hospitality-concept aimed at reinvigorating small, dying towns by making several distinct places (e.g., town hall, brewery) each into a unique “room” of this dispersed hotel. The Alberghi Diffusi (plural) gives guests a unique opportunity to witness the life of the small town from within.Apartment Hotel – An apartment hotel is a hotel property located in an apartment building and offering similar decor, appliances, and amenities as renting an...</itunes:summary>
      <itunes:subtitle>Do you own or manage a hospitality property? What type of hotel are you?I am going to tell you about the differences.Have you ever noticed there are many different types of hotels throughout the world? I have found a list that names over 60 types and I wa</itunes:subtitle>
      <itunes:keywords>common,definitions,hdc,hotel,hotels,hpd,keystone,obscure,of,type,types</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Revenue Management - How to Set It Up | Ep. #202</title>
      <itunes:episode>146</itunes:episode>
      <podcast:episode>146</podcast:episode>
      <itunes:title>Revenue Management - How to Set It Up | Ep. #202</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/revenue-management-how-to-set-it-up-ep-202</link>
      <description>
        <![CDATA[Your guest room is a perishable product so pricing &amp; customer happiness remain extremely important variables. To stay on top you need to understand revenue management and why it is important. I’ll explain.<br><br>Why did you want to become a hospitality property owner?<br><br>•The idea of becoming a hospitality property owner and greeting guests sounded appealing.<br><br>•You were tired of the rat race and wanted to take control of your own destiny.<br><br>•Or like most owners, you wanted to make money or even better, to make more money in less time<br><br>One of the main factors you need to be successful and make more money in less time it is for you to understand revenue management and why it is important.<br><br>It is what propels hotels, resorts, inns and bed and breakfasts success. <br><br>It does not matter the size of your property, a guest room is a perishable product since the number of guest rooms you have is defined. For this reason, pricing and customer happiness remain very important variables, which are subject to hospitality property revenue management.<br><br>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. Branded hospitality property chains have a department that only focuses on these reports which result in well-organised revenue management strategy. This is not the same for smaller properties because time and resources are limited, might take a short-term approach to revenue management. <br><br>Knowing how to understand the reports is an invaluable resource because they can help hospitality property owners make choices that will result in positive outcomes. <br><br>Key Performance Indicators (KPIs)<br><br>You need to know and understand the following numbers to manage the revenue of your hospitality property. <br><br>•Occupancy Rate <br><br>•Average Daily Rate (ADR)<br><br>•Revenue Per Available Room (RevPar)<br><br>•Total Revenue/Rooms Sold<br><br><br>Occupancy Rate  <br><br>This is one of the easiest metrics you can check. <br><br>It is the percentage of occupied rooms compared to total rooms over a certain period of time. <br><br>Occupancy = Rooms Occupied / Rooms Available <br><br>Knowing these numbers will help you create the foundation of your revenue management strategy.<br><br><br>Revenue Per Available Room (RevPar) <br><br>RevPar is an operation metric which is analysed by multiplying hospitality properties average daily room rate by its occupancy rate. <br><br>You can also analyse RevPar by dividing a hospitality properties revenue by the number of rooms (or beds) it has over a desired period of time. <br><br>RevPar = Total Room Revenue / Rooms Available<br><br>RevPar only uses room revenue and does not include other revenue streams such as upgrades, spas, restaurant revenue, etc. You can use this analysis to compare performance to other properties, but it could fluctuate greatly by property type. <br><br><br>Average Daily Rate (ADR):  <br><br>ADR calculates the average price paid per room and helps you determine how much money was brought in per room. You calculate ADR by taking the Room Revenue and dividing it by the number of paid rooms occupied. <br><br>ADR = Room Revenue / Paid Rooms Occupied<br><br>ADR only considers the rooms that were sold - does not include vacant rooms. <br> <br><br>Other Important Metrics:<br><br>There are other important metrics you need to consider when you create reports. <br><br>They include:<br><br>•total rooms sold<br><br>•total revenue<br><br>•revenue divided by category (i.e. rooms. restaurant, spa, etc.) <br><br>Continue reading and I will share with you techniques the big brands use and how you can replicate them...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHPD202" rel="noopener">https://keystonehospitalitydevelopment.com/KHPD202</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/7SnMbhHx1Go" rel="noopener">https://youtu.be/7SnMbhHx1Go</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Your guest room is a perishable product so pricing &amp; customer happiness remain extremely important variables. To stay on top you need to understand revenue management and why it is important. I’ll explain.<br><br>Why did you want to become a hospitality property owner?<br><br>•The idea of becoming a hospitality property owner and greeting guests sounded appealing.<br><br>•You were tired of the rat race and wanted to take control of your own destiny.<br><br>•Or like most owners, you wanted to make money or even better, to make more money in less time<br><br>One of the main factors you need to be successful and make more money in less time it is for you to understand revenue management and why it is important.<br><br>It is what propels hotels, resorts, inns and bed and breakfasts success. <br><br>It does not matter the size of your property, a guest room is a perishable product since the number of guest rooms you have is defined. For this reason, pricing and customer happiness remain very important variables, which are subject to hospitality property revenue management.<br><br>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. Branded hospitality property chains have a department that only focuses on these reports which result in well-organised revenue management strategy. This is not the same for smaller properties because time and resources are limited, might take a short-term approach to revenue management. <br><br>Knowing how to understand the reports is an invaluable resource because they can help hospitality property owners make choices that will result in positive outcomes. <br><br>Key Performance Indicators (KPIs)<br><br>You need to know and understand the following numbers to manage the revenue of your hospitality property. <br><br>•Occupancy Rate <br><br>•Average Daily Rate (ADR)<br><br>•Revenue Per Available Room (RevPar)<br><br>•Total Revenue/Rooms Sold<br><br><br>Occupancy Rate  <br><br>This is one of the easiest metrics you can check. <br><br>It is the percentage of occupied rooms compared to total rooms over a certain period of time. <br><br>Occupancy = Rooms Occupied / Rooms Available <br><br>Knowing these numbers will help you create the foundation of your revenue management strategy.<br><br><br>Revenue Per Available Room (RevPar) <br><br>RevPar is an operation metric which is analysed by multiplying hospitality properties average daily room rate by its occupancy rate. <br><br>You can also analyse RevPar by dividing a hospitality properties revenue by the number of rooms (or beds) it has over a desired period of time. <br><br>RevPar = Total Room Revenue / Rooms Available<br><br>RevPar only uses room revenue and does not include other revenue streams such as upgrades, spas, restaurant revenue, etc. You can use this analysis to compare performance to other properties, but it could fluctuate greatly by property type. <br><br><br>Average Daily Rate (ADR):  <br><br>ADR calculates the average price paid per room and helps you determine how much money was brought in per room. You calculate ADR by taking the Room Revenue and dividing it by the number of paid rooms occupied. <br><br>ADR = Room Revenue / Paid Rooms Occupied<br><br>ADR only considers the rooms that were sold - does not include vacant rooms. <br> <br><br>Other Important Metrics:<br><br>There are other important metrics you need to consider when you create reports. <br><br>They include:<br><br>•total rooms sold<br><br>•total revenue<br><br>•revenue divided by category (i.e. rooms. restaurant, spa, etc.) <br><br>Continue reading and I will share with you techniques the big brands use and how you can replicate them...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHPD202" rel="noopener">https://keystonehospitalitydevelopment.com/KHPD202</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/7SnMbhHx1Go" rel="noopener">https://youtu.be/7SnMbhHx1Go</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 20 Jul 2020 15:00:05 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9a68590a/70b1af10.mp3" length="31193757" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/wSntIxj_GSL7_i8PqTcirURUYxOXEgNIjJYdh85eOwQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDkv/MTY5NzgxNTQ1NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>780</itunes:duration>
      <itunes:summary>Your guest room is a perishable product so pricing &amp;amp; customer happiness remain extremely important variables. To stay on top you need to understand revenue management and why it is important. I’ll explain.Why did you want to become a hospitality property owner?•The idea of becoming a hospitality property owner and greeting guests sounded appealing.•You were tired of the rat race and wanted to take control of your own destiny.•Or like most owners, you wanted to make money or even better, to make more money in less timeOne of the main factors you need to be successful and make more money in less time it is for you to understand revenue management and why it is important.It is what propels hotels, resorts, inns and bed and breakfasts success. It does not matter the size of your property, a guest room is a perishable product since the number of guest rooms you have is defined. For this reason, pricing and customer happiness remain very important variables, which are subject to hospitality property revenue management.Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent. Branded hospitality property chains have a department that only focuses on these reports which result in well-organised revenue management strategy. This is not the same for smaller properties because time and resources are limited, might take a short-term approach to revenue management. Knowing how to understand the reports is an invaluable resource because they can help hospitality property owners make choices that will result in positive outcomes. Key Performance Indicators (KPIs)You need to know and understand the following numbers to manage the revenue of your hospitality property. •Occupancy Rate •Average Daily Rate (ADR)•Revenue Per Available Room (RevPar)•Total Revenue/Rooms SoldOccupancy Rate  This is one of the easiest metrics you can check. It is the percentage of occupied rooms compared to total rooms over a certain period of time. Occupancy = Rooms Occupied / Rooms Available Knowing these numbers will help you create the foundation of your revenue management strategy.Revenue Per Available Room (RevPar) RevPar is an operation metric which is analysed by multiplying hospitality properties average daily room rate by its occupancy rate. You can also analyse RevPar by dividing a hospitality properties revenue by the number of rooms (or beds) it has over a desired period of time. RevPar = Total Room Revenue / Rooms AvailableRevPar only uses room revenue and does not include other revenue streams such as upgrades, spas, restaurant revenue, etc. You can use this analysis to compare performance to other properties, but it could fluctuate greatly by property type. Average Daily Rate (ADR):  ADR calculates the average price paid per room and helps you determine how much money was brought in per room. You calculate ADR by taking the Room Revenue and dividing it by the number of paid rooms occupied. ADR = Room Revenue / Paid Rooms OccupiedADR only considers the rooms that were sold - does not include vacant rooms.  Other Important Metrics:There are other important metrics you need to consider when you create reports. They include:•total rooms sold•total revenue•revenue divided by category (i.e. rooms. restaurant, spa, etc.) Continue reading and I will share with you techniques the big brands use and how you can replicate them...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:</itunes:summary>
      <itunes:subtitle>Your guest room is a perishable product so pricing &amp;amp; customer happiness remain extremely important variables. To stay on top you need to understand revenue management and why it is important. I’ll explain.Why did you want to become a hospitality prope</itunes:subtitle>
      <itunes:keywords>arrivalsreport,continuousreport,dailypickupreport,departuresreport,housekeepingreport,howtokeeptrackofdailyrevenue,revenuemanagementreports,revenuemanagementstrategies,revenuemanagementstrategy,roomandtaxreport,sellstrategyreport,shiftauditreport</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Outsourcing for My Hotel, Resort, Inn &amp; Bed &amp; Breakfast | Ep. #201</title>
      <itunes:episode>145</itunes:episode>
      <podcast:episode>145</podcast:episode>
      <itunes:title>Outsourcing for My Hotel, Resort, Inn &amp; Bed &amp; Breakfast | Ep. #201</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/30831253</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/outsourcing-for-my-hotel-resort-inn-bed-breakfast-ep-201</link>
      <description>
        <![CDATA[Do you ever feel overwhelmed? Too much to do and not enough time?<br><br>I’m going to give you a solution to take some of that stress of your plate.<br><br>In this episode, I will look at outsourcing by asking and answer the following questions:<br><br>What is outsourcing?<br><br>Why would I need to outsource?<br><br>When to outsource?<br><br>What duties could I outsource?<br><br>Where do I look to find outsourcing?<br><br><br>Alright, there is a bit to cover so let's get started.<br><br><br>What is outsourcing?<br><br>This is a simple answer, outsourcing is contracting work outside your place of business.<br><br>This could be down the street to the local accounting firm or off-shore to hire a VA (virtual assistant – could be a jack of all trades or detailed to a specific task).<br><br><br>Why would I need to outsource?<br><br>Earlier in the book, I talked about the type of operator you might to be; a business opportunist, the supervisor, or a skilled worker. I said in a perfect world, a balance of all three would be the best. That's not being realistic and I know how difficult that can be.<br><br>Setting up a great organizational system will help alleviate many responsibilities that are currently falling on your shoulders, but you will find some duties or responsibilities that would be difficult to complete by you or your present staffs' due to lack of time or expertise.<br><br>"This is where outsourcing can help"<br><br>Big businesses have long seen outsourcing as a strategy, and today's technology has made it a more accessible tool for small businesses, and for many, outsourcing has made a powerful impact on their growth, productivity and bottom line. <br>  <br>Most business owners have great talents, but many times they think they can do it all. <br><br>Does this sound familiar? <br><br>In reality, you might think or wish you could do it all, but if you step back, you will soon realize that there are other people out there that cannot do it better, but does it cheaper than your time is worth, and the result will be far better. <br><br>Taking the first steps toward outsourcing can be time-consuming, but figuring out how to build your business with help from outside professionals can offer increased efficiency and profits.   <br>By letting go of some of the reins, you will free up more time to focus on more important things in your business.<br><br>When should you outsource? Continue reading and I will answer that question along with how else to outsource and where find it...<br><br><br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC201" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC201</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/p_uvQwwfw2A" rel="noopener">https://youtu.be/p_uvQwwfw2A</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you ever feel overwhelmed? Too much to do and not enough time?<br><br>I’m going to give you a solution to take some of that stress of your plate.<br><br>In this episode, I will look at outsourcing by asking and answer the following questions:<br><br>What is outsourcing?<br><br>Why would I need to outsource?<br><br>When to outsource?<br><br>What duties could I outsource?<br><br>Where do I look to find outsourcing?<br><br><br>Alright, there is a bit to cover so let's get started.<br><br><br>What is outsourcing?<br><br>This is a simple answer, outsourcing is contracting work outside your place of business.<br><br>This could be down the street to the local accounting firm or off-shore to hire a VA (virtual assistant – could be a jack of all trades or detailed to a specific task).<br><br><br>Why would I need to outsource?<br><br>Earlier in the book, I talked about the type of operator you might to be; a business opportunist, the supervisor, or a skilled worker. I said in a perfect world, a balance of all three would be the best. That's not being realistic and I know how difficult that can be.<br><br>Setting up a great organizational system will help alleviate many responsibilities that are currently falling on your shoulders, but you will find some duties or responsibilities that would be difficult to complete by you or your present staffs' due to lack of time or expertise.<br><br>"This is where outsourcing can help"<br><br>Big businesses have long seen outsourcing as a strategy, and today's technology has made it a more accessible tool for small businesses, and for many, outsourcing has made a powerful impact on their growth, productivity and bottom line. <br>  <br>Most business owners have great talents, but many times they think they can do it all. <br><br>Does this sound familiar? <br><br>In reality, you might think or wish you could do it all, but if you step back, you will soon realize that there are other people out there that cannot do it better, but does it cheaper than your time is worth, and the result will be far better. <br><br>Taking the first steps toward outsourcing can be time-consuming, but figuring out how to build your business with help from outside professionals can offer increased efficiency and profits.   <br>By letting go of some of the reins, you will free up more time to focus on more important things in your business.<br><br>When should you outsource? Continue reading and I will answer that question along with how else to outsource and where find it...<br><br><br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC201" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC201</a><br><br><br>Join one of your private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Get Your INNsider Tips<br><br><a href="http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips" rel="noopener">http://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-Tips</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/p_uvQwwfw2A" rel="noopener">https://youtu.be/p_uvQwwfw2A</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 13 Jul 2020 15:00:07 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/19a9910e/7e65da38.mp3" length="26580552" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/lC0RsWgS39J6N-BQCit84AB5REqAN6RbzUbB8Anjlxc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDgv/MTY5NzgxNTQ0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>665</itunes:duration>
      <itunes:summary>Do you ever feel overwhelmed? Too much to do and not enough time?I’m going to give you a solution to take some of that stress of your plate.In this episode, I will look at outsourcing by asking and answer the following questions:What is outsourcing?Why would I need to outsource?When to outsource?What duties could I outsource?Where do I look to find outsourcing?Alright, there is a bit to cover so let's get started.What is outsourcing?This is a simple answer, outsourcing is contracting work outside your place of business.This could be down the street to the local accounting firm or off-shore to hire a VA (virtual assistant – could be a jack of all trades or detailed to a specific task).Why would I need to outsource?Earlier in the book, I talked about the type of operator you might to be; a business opportunist, the supervisor, or a skilled worker. I said in a perfect world, a balance of all three would be the best. That's not being realistic and I know how difficult that can be.Setting up a great organizational system will help alleviate many responsibilities that are currently falling on your shoulders, but you will find some duties or responsibilities that would be difficult to complete by you or your present staffs' due to lack of time or expertise."This is where outsourcing can help"Big businesses have long seen outsourcing as a strategy, and today's technology has made it a more accessible tool for small businesses, and for many, outsourcing has made a powerful impact on their growth, productivity and bottom line.   Most business owners have great talents, but many times they think they can do it all. Does this sound familiar? In reality, you might think or wish you could do it all, but if you step back, you will soon realize that there are other people out there that cannot do it better, but does it cheaper than your time is worth, and the result will be far better. Taking the first steps toward outsourcing can be time-consuming, but figuring out how to build your business with help from outside professionals can offer increased efficiency and profits.   By letting go of some of the reins, you will free up more time to focus on more important things in your business.When should you outsource? Continue reading and I will answer that question along with how else to outsource and where find it...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC201Join one of your private groupshttps://keystonehospitalitydevelopment.com/private-groupsGet Your INNsider Tipshttp://keystonehospitalitydevelopment.com/Sign-up-for-INNsider-TipsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcast</itunes:summary>
      <itunes:subtitle>Do you ever feel overwhelmed? Too much to do and not enough time?I’m going to give you a solution to take some of that stress of your plate.In this episode, I will look at outsourcing by asking and answer the following questions:What is outsourcing?Why wo</itunes:subtitle>
      <itunes:keywords>bedbreandakfastoutsourcing,hoteloutsourcing,innoutsourcing,innsidertips,keystonehdc,keystonehpd,outsourcedduties,outsourcing,resortoutsourcing,whatisoutsourcing,whentooutsource</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Mission Statement &amp; Why You Need One – Plus More | Ep. #200</title>
      <itunes:episode>144</itunes:episode>
      <podcast:episode>144</podcast:episode>
      <itunes:title>Mission Statement &amp; Why You Need One – Plus More | Ep. #200</itunes:title>
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      <description>
        <![CDATA[Mission Statement &amp; Why You Need One – Plus More | Ep. #200<br><br>Why do you want to own &amp; operate a hospitality property? I’ll give you a way to answer that question that should increase your bookings. <br><br>Also, this is our 200th episode and we are celebrating!<br><br>Over the years, I have asked many independent hotel, resort, inn and bed &amp; breakfasts owners why they wanted to be in the hospitality property industry. As you can guess, I’ve heard a range of answers. <br><br>•I love people <br><br>•The service industry is wonderful<br><br>•It’s a great way to make money and on and on and on<br> <br>Do you think these answers good are enough for guests to book or to inspire employees? <br> <br>I feel with these answers as they are, it would be hard to inspire anyone to take action or get excited. <br><br>How would you answer this question?<br><br>What is or was your vision?<br>If you think about it, your vision has to have an essential role in shaping your business. <br>Your vision should remind you of what to focus on when you wake up every morning. It is central, the heart and soul of your description when describing your dream to guests. <br><br>Actually, it even goes deeper. <br><br>Your vision can affect how you present yourself, and how you make decisions. <br>It affects the quality of people who want to work for you, which can make or break your business.<br><br>You might ask “How do I even begin to explain my vision?” <br><br>First, you have to be clear on what a vision is and the easiest answer is that it’s the desired future position of the business. <br><br>Once you know your vision you need a mission statement.<br><br>A mission statement outlines the company's business, its goals and its method to reach those goals. <br><br>It is quite aright for a business to combine both elements to provide the statement of the company's purposes, goals and values. <br><br>Coming up with a statement might feel abstract and all over the place. It could be very difficult to express into words and other people might not get it so here is how you can start. <br><br>Think back to times in your life when you were the happiest and you felt content. What was happening, who was around you. Think about how you felt and the words you would use to describe that point in time. <br><br>Continue reading to find out more...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/mission-statement-and-why-you-need-one-plus-more-khpd200" rel="noopener">https://keystonehospitalitydevelopment.com/mission-statement-and-why-you-need-one-plus-more-khpd200</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/7SnMbhHx1Go" rel="noopener">https://youtu.be/7SnMbhHx1Go</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Mission Statement &amp; Why You Need One – Plus More | Ep. #200<br><br>Why do you want to own &amp; operate a hospitality property? I’ll give you a way to answer that question that should increase your bookings. <br><br>Also, this is our 200th episode and we are celebrating!<br><br>Over the years, I have asked many independent hotel, resort, inn and bed &amp; breakfasts owners why they wanted to be in the hospitality property industry. As you can guess, I’ve heard a range of answers. <br><br>•I love people <br><br>•The service industry is wonderful<br><br>•It’s a great way to make money and on and on and on<br> <br>Do you think these answers good are enough for guests to book or to inspire employees? <br> <br>I feel with these answers as they are, it would be hard to inspire anyone to take action or get excited. <br><br>How would you answer this question?<br><br>What is or was your vision?<br>If you think about it, your vision has to have an essential role in shaping your business. <br>Your vision should remind you of what to focus on when you wake up every morning. It is central, the heart and soul of your description when describing your dream to guests. <br><br>Actually, it even goes deeper. <br><br>Your vision can affect how you present yourself, and how you make decisions. <br>It affects the quality of people who want to work for you, which can make or break your business.<br><br>You might ask “How do I even begin to explain my vision?” <br><br>First, you have to be clear on what a vision is and the easiest answer is that it’s the desired future position of the business. <br><br>Once you know your vision you need a mission statement.<br><br>A mission statement outlines the company's business, its goals and its method to reach those goals. <br><br>It is quite aright for a business to combine both elements to provide the statement of the company's purposes, goals and values. <br><br>Coming up with a statement might feel abstract and all over the place. It could be very difficult to express into words and other people might not get it so here is how you can start. <br><br>Think back to times in your life when you were the happiest and you felt content. What was happening, who was around you. Think about how you felt and the words you would use to describe that point in time. <br><br>Continue reading to find out more...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/mission-statement-and-why-you-need-one-plus-more-khpd200" rel="noopener">https://keystonehospitalitydevelopment.com/mission-statement-and-why-you-need-one-plus-more-khpd200</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/7SnMbhHx1Go" rel="noopener">https://youtu.be/7SnMbhHx1Go</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 06 Jul 2020 15:00:08 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/051cb865/72656935.mp3" length="19254826" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/pXAVGPZHzRI0V1nb6yUQNawi3HWIv1ZXPPWX9zzuHsU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDcv/MTY5NzgxNTQ0Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>482</itunes:duration>
      <itunes:summary>Mission Statement &amp;amp; Why You Need One – Plus More | Ep. #200Why do you want to own &amp;amp; operate a hospitality property? I’ll give you a way to answer that question that should increase your bookings. Also, this is our 200th episode and we are celebrating!Over the years, I have asked many independent hotel, resort, inn and bed &amp;amp; breakfasts owners why they wanted to be in the hospitality property industry. As you can guess, I’ve heard a range of answers. •I love people •The service industry is wonderful•It’s a great way to make money and on and on and on Do you think these answers good are enough for guests to book or to inspire employees?  I feel with these answers as they are, it would be hard to inspire anyone to take action or get excited. How would you answer this question?What is or was your vision?If you think about it, your vision has to have an essential role in shaping your business. Your vision should remind you of what to focus on when you wake up every morning. It is central, the heart and soul of your description when describing your dream to guests. Actually, it even goes deeper. Your vision can affect how you present yourself, and how you make decisions. It affects the quality of people who want to work for you, which can make or break your business.You might ask “How do I even begin to explain my vision?” First, you have to be clear on what a vision is and the easiest answer is that it’s the desired future position of the business. Once you know your vision you need a mission statement.A mission statement outlines the company's business, its goals and its method to reach those goals. It is quite aright for a business to combine both elements to provide the statement of the company's purposes, goals and values. Coming up with a statement might feel abstract and all over the place. It could be very difficult to express into words and other people might not get it so here is how you can start. Think back to times in your life when you were the happiest and you felt content. What was happening, who was around you. Think about how you felt and the words you would use to describe that point in time. Continue reading to find out more...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/mission-statement-and-why-you-need-one-plus-more-khpd200Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/7SnMbhHx1GoThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us...</itunes:summary>
      <itunes:subtitle>Mission Statement &amp;amp; Why You Need One – Plus More | Ep. #200Why do you want to own &amp;amp; operate a hospitality property? I’ll give you a way to answer that question that should increase your bookings. Also, this is our 200th episode and we are celebrat</itunes:subtitle>
      <itunes:keywords>200thepisode,bedandbreakfastmissionstatemen,hotelmissionstatement,innmissionstatement,keystonehdc,keystonehpd,missionstatements,resortmissionstatement</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Will I Know My Operations Manual Works? | Ep. #199</title>
      <itunes:episode>143</itunes:episode>
      <podcast:episode>143</podcast:episode>
      <itunes:title>How Will I Know My Operations Manual Works? | Ep. #199</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <description>
        <![CDATA[You want to have an operations manual for your property but how do you know it’s worth the time putting together. I will show you how to make sure it works.<br><br>In the last couple of episodes, I looked at why and how to prepare your operations manual. <br><br>I looked at the framework or the structure, and in the last episode, I gave you examples of the types of forms you should include. <br><br>I understand, to some of you, the list might have seemed extreme, but I am serious when I say, you have to have documentation for everything. <br><br>Okay, you've got your organizational structure in place, everybody knows their responsibilities, their duties and how to perform them step-by-step.   <br><br>Now, you have to ask yourself "When it is complete, will it work?" <br>  <br><br>To know this you have to ask yourself another question   <br><br>"Will the concept, my operations manual be saleable?" And then you have to ask "Will I be able to clone it? And if so will it provide good returns?" <br><br>Yes, I want you to look at your business as a product and this is a product you want to sell. <br>  <br>No, I'm not telling you-you have to go out and sell your property, but for you to know for sure that your operational procedure, your operations manual works, you have to put your head in a different mindset and look at your property as a product. <br><br>I want to force you to think that the business system you are creating is a business you're going to sell, and it would work once it was sold no matter who bought it. <br>  <br>I've had many hospitality property owners tell me they have no idea how they would do this. <br><br>It could be difficult for some, and it may sound a little strange for a hospitality property owner that they have to start thinking of their property as a systems-dependent business, not a people-dependent business. <br><br>Your system, your operations, has to work flawlessly, even without you. <br>  <br>And yes, I've heard. <br>"Work without me, I'm the heart and soul of this business, it can't work without me."<br><br>  <br>Yes, I've heard that more than once. <br><br>I know it's tough, but thinking like this will not work if you are actually trying to determine whether your system works. <br><br>Don't think of yourself as a boss of a hospitality property, but more like an engineer working on a pre-production prototype of a product you want mass-produce. <br><br>Continue reading and I’ll explain what I mean...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC198" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC198</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/BmCxSZPieZM" rel="noopener">https://youtu.be/BmCxSZPieZM</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[You want to have an operations manual for your property but how do you know it’s worth the time putting together. I will show you how to make sure it works.<br><br>In the last couple of episodes, I looked at why and how to prepare your operations manual. <br><br>I looked at the framework or the structure, and in the last episode, I gave you examples of the types of forms you should include. <br><br>I understand, to some of you, the list might have seemed extreme, but I am serious when I say, you have to have documentation for everything. <br><br>Okay, you've got your organizational structure in place, everybody knows their responsibilities, their duties and how to perform them step-by-step.   <br><br>Now, you have to ask yourself "When it is complete, will it work?" <br>  <br><br>To know this you have to ask yourself another question   <br><br>"Will the concept, my operations manual be saleable?" And then you have to ask "Will I be able to clone it? And if so will it provide good returns?" <br><br>Yes, I want you to look at your business as a product and this is a product you want to sell. <br>  <br>No, I'm not telling you-you have to go out and sell your property, but for you to know for sure that your operational procedure, your operations manual works, you have to put your head in a different mindset and look at your property as a product. <br><br>I want to force you to think that the business system you are creating is a business you're going to sell, and it would work once it was sold no matter who bought it. <br>  <br>I've had many hospitality property owners tell me they have no idea how they would do this. <br><br>It could be difficult for some, and it may sound a little strange for a hospitality property owner that they have to start thinking of their property as a systems-dependent business, not a people-dependent business. <br><br>Your system, your operations, has to work flawlessly, even without you. <br>  <br>And yes, I've heard. <br>"Work without me, I'm the heart and soul of this business, it can't work without me."<br><br>  <br>Yes, I've heard that more than once. <br><br>I know it's tough, but thinking like this will not work if you are actually trying to determine whether your system works. <br><br>Don't think of yourself as a boss of a hospitality property, but more like an engineer working on a pre-production prototype of a product you want mass-produce. <br><br>Continue reading and I’ll explain what I mean...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC198" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC198</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/BmCxSZPieZM" rel="noopener">https://youtu.be/BmCxSZPieZM</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 29 Jun 2020 15:00:19 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7932256c/d0deab34.mp3" length="31803984" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/qpOF9CQvZZJm5EaLExzkjHUHoerLbe4gKCfx6es6ptk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDYv/MTY5NzgxNTQ0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>796</itunes:duration>
      <itunes:summary>You want to have an operations manual for your property but how do you know it’s worth the time putting together. I will show you how to make sure it works.In the last couple of episodes, I looked at why and how to prepare your operations manual. I looked at the framework or the structure, and in the last episode, I gave you examples of the types of forms you should include. I understand, to some of you, the list might have seemed extreme, but I am serious when I say, you have to have documentation for everything. Okay, you've got your organizational structure in place, everybody knows their responsibilities, their duties and how to perform them step-by-step.   Now, you have to ask yourself "When it is complete, will it work?"   To know this you have to ask yourself another question   "Will the concept, my operations manual be saleable?" And then you have to ask "Will I be able to clone it? And if so will it provide good returns?" Yes, I want you to look at your business as a product and this is a product you want to sell.   No, I'm not telling you-you have to go out and sell your property, but for you to know for sure that your operational procedure, your operations manual works, you have to put your head in a different mindset and look at your property as a product. I want to force you to think that the business system you are creating is a business you're going to sell, and it would work once it was sold no matter who bought it.   I've had many hospitality property owners tell me they have no idea how they would do this. It could be difficult for some, and it may sound a little strange for a hospitality property owner that they have to start thinking of their property as a systems-dependent business, not a people-dependent business. Your system, your operations, has to work flawlessly, even without you.   And yes, I've heard. "Work without me, I'm the heart and soul of this business, it can't work without me."  Yes, I've heard that more than once. I know it's tough, but thinking like this will not work if you are actually trying to determine whether your system works. Don't think of yourself as a boss of a hospitality property, but more like an engineer working on a pre-production prototype of a product you want mass-produce. Continue reading and I’ll explain what I mean...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC198Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/BmCxSZPieZMA Division of Keystone Hospitality Development ConsultingThis show is part of the...</itunes:summary>
      <itunes:subtitle>You want to have an operations manual for your property but how do you know it’s worth the time putting together. I will show you how to make sure it works.In the last couple of episodes, I looked at why and how to prepare your operations manual. I looked</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Your Operation Manual – What You Need to Include | Ep. #198</title>
      <itunes:episode>142</itunes:episode>
      <podcast:episode>142</podcast:episode>
      <itunes:title>Your Operation Manual – What You Need to Include | Ep. #198</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/your-operation-manual-what-you-need-to-include-ep-198</link>
      <description>
        <![CDATA[Do you have a photographic memory? Do your employees? If not, you need an operations manual. <br><br>I’m going to tell you what should be in it.<br><br>I'm not going to tell you exactly what your operations manual should include because it's up to you. The material could vary a little bit from property to property but the frame or structure I'm going to share with you is universal.   <br><br>You don't have to write all this down because first, it's a long list and second, you can find it at <br>KeystoneHospitalityDevelopment.com/KHDC198. <br><br>If you are a member of the Hospitality Property School Group, you can access a link to a pdf with the list in the resource section. <br><br>I do suggest keeping a pen and paper handy in case you think of information you would like included.<br><br>Statistically, nine out of every 10 businesses fail within the first five years, this is why you should not look at your hospitality property as an independent business. If you look at McDonald's, Starbucks, big chain hospitality properties, more of them succeed because they are set up for consistency - they are franchises and 75% or more of franchises succeed. <br><br>Part of the reason for their success is due to having a standard operations manual in place. <br><br>If you're a small property, your chances of success will increase dramatically if you are determined and take the time to develop an operations manual. <br><br>As I mentioned before in our last episode, your operations manual should be treated as a living, breathing entity and can be amended accordingly as trial and error findings are made. <br><br>When designing your manual, you must always have in the back your mind, <br>"Can I open a second location with this operations manual model and not have any problems?" <br>or <br>"Can I open 10 locations with this operations manual model and not have any problems?" <br>or <br>"Can I open 1000 locations with this operations manual model and not have any problems?" <br><br>Your goal must be to develop the best working system of the operations manual model and when it's complete your system must work like clockwork. <br><br>"What should go in your operations manual model?"<br> <br>As I said before<br>EVERYTHING!<br> <br>An example I have used in the past is McDonald's.  <br>The next time you walk into one of their locations, take a moment to look at the operation. <br><br>•Look at the décor of the restaurant <br><br>•How you are greeted by the employee <br><br>•Their uniforms <br><br>•The distance between the ovens-to the burger slides-to the register <br><br>•How the fries are cooked on a timer <br><br>In theory, no matter what location you find yourself in a McDonald's restaurant all the above will be the same. The reason, they are all working from the same operations manual model.  <br><br>You may or may not enjoy the franchise but there is no way you cannot respect their system. <br><br>   You might be thinking <br> <br>"I'm in the small hospitality property industry, why are you talking about McDonald's?"<br><br>That is easy, the theory is the same, it's an operations manual model that works, there is no reason for you to try and rediscover the wheel, instead, copy a model that works and use it. <br> <br>Your operations manual will contain a large amount of information including, a detailed organizational role responsibility list (who was responsible for what, with a diagram if applicable) <br><br>Continue reading and I'll tell you what should you include in your operations manual...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC198" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC198</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Lt8apPBysGI" rel="noopener">https://youtu.be/Lt8apPBysGI</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you have a photographic memory? Do your employees? If not, you need an operations manual. <br><br>I’m going to tell you what should be in it.<br><br>I'm not going to tell you exactly what your operations manual should include because it's up to you. The material could vary a little bit from property to property but the frame or structure I'm going to share with you is universal.   <br><br>You don't have to write all this down because first, it's a long list and second, you can find it at <br>KeystoneHospitalityDevelopment.com/KHDC198. <br><br>If you are a member of the Hospitality Property School Group, you can access a link to a pdf with the list in the resource section. <br><br>I do suggest keeping a pen and paper handy in case you think of information you would like included.<br><br>Statistically, nine out of every 10 businesses fail within the first five years, this is why you should not look at your hospitality property as an independent business. If you look at McDonald's, Starbucks, big chain hospitality properties, more of them succeed because they are set up for consistency - they are franchises and 75% or more of franchises succeed. <br><br>Part of the reason for their success is due to having a standard operations manual in place. <br><br>If you're a small property, your chances of success will increase dramatically if you are determined and take the time to develop an operations manual. <br><br>As I mentioned before in our last episode, your operations manual should be treated as a living, breathing entity and can be amended accordingly as trial and error findings are made. <br><br>When designing your manual, you must always have in the back your mind, <br>"Can I open a second location with this operations manual model and not have any problems?" <br>or <br>"Can I open 10 locations with this operations manual model and not have any problems?" <br>or <br>"Can I open 1000 locations with this operations manual model and not have any problems?" <br><br>Your goal must be to develop the best working system of the operations manual model and when it's complete your system must work like clockwork. <br><br>"What should go in your operations manual model?"<br> <br>As I said before<br>EVERYTHING!<br> <br>An example I have used in the past is McDonald's.  <br>The next time you walk into one of their locations, take a moment to look at the operation. <br><br>•Look at the décor of the restaurant <br><br>•How you are greeted by the employee <br><br>•Their uniforms <br><br>•The distance between the ovens-to the burger slides-to the register <br><br>•How the fries are cooked on a timer <br><br>In theory, no matter what location you find yourself in a McDonald's restaurant all the above will be the same. The reason, they are all working from the same operations manual model.  <br><br>You may or may not enjoy the franchise but there is no way you cannot respect their system. <br><br>   You might be thinking <br> <br>"I'm in the small hospitality property industry, why are you talking about McDonald's?"<br><br>That is easy, the theory is the same, it's an operations manual model that works, there is no reason for you to try and rediscover the wheel, instead, copy a model that works and use it. <br> <br>Your operations manual will contain a large amount of information including, a detailed organizational role responsibility list (who was responsible for what, with a diagram if applicable) <br><br>Continue reading and I'll tell you what should you include in your operations manual...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC198" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC198</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Lt8apPBysGI" rel="noopener">https://youtu.be/Lt8apPBysGI</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 22 Jun 2020 15:00:08 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7a2d2473/f25081e9.mp3" length="33732931" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/SBayAro8V5XVRwbaPZeegpufSOrNxwHiBTyNNcY0L-Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDUv/MTY5NzgxNTQ0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>844</itunes:duration>
      <itunes:summary>Do you have a photographic memory? Do your employees? If not, you need an operations manual. I’m going to tell you what should be in it.I'm not going to tell you exactly what your operations manual should include because it's up to you. The material could vary a little bit from property to property but the frame or structure I'm going to share with you is universal.   You don't have to write all this down because first, it's a long list and second, you can find it at KeystoneHospitalityDevelopment.com/KHDC198. If you are a member of the Hospitality Property School Group, you can access a link to a pdf with the list in the resource section. I do suggest keeping a pen and paper handy in case you think of information you would like included.Statistically, nine out of every 10 businesses fail within the first five years, this is why you should not look at your hospitality property as an independent business. If you look at McDonald's, Starbucks, big chain hospitality properties, more of them succeed because they are set up for consistency - they are franchises and 75% or more of franchises succeed. Part of the reason for their success is due to having a standard operations manual in place. If you're a small property, your chances of success will increase dramatically if you are determined and take the time to develop an operations manual. As I mentioned before in our last episode, your operations manual should be treated as a living, breathing entity and can be amended accordingly as trial and error findings are made. When designing your manual, you must always have in the back your mind, "Can I open a second location with this operations manual model and not have any problems?" or "Can I open 10 locations with this operations manual model and not have any problems?" or "Can I open 1000 locations with this operations manual model and not have any problems?" Your goal must be to develop the best working system of the operations manual model and when it's complete your system must work like clockwork. "What should go in your operations manual model?" As I said beforeEVERYTHING! An example I have used in the past is McDonald's.  The next time you walk into one of their locations, take a moment to look at the operation. •Look at the décor of the restaurant •How you are greeted by the employee •Their uniforms •The distance between the ovens-to the burger slides-to the register •How the fries are cooked on a timer In theory, no matter what location you find yourself in a McDonald's restaurant all the above will be the same. The reason, they are all working from the same operations manual model.  You may or may not enjoy the franchise but there is no way you cannot respect their system.    You might be thinking  "I'm in the small hospitality property industry, why are you talking about McDonald's?"That is easy, the theory is the same, it's an operations manual model that works, there is no reason for you to try and rediscover the wheel, instead, copy a model that works and use it.  Your operations manual will contain a large amount of information including, a detailed organizational role responsibility list (who was responsible for what, with a diagram if applicable) Continue reading and I'll tell you what should you include in your operations manual...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC198Join one of our private groups</itunes:summary>
      <itunes:subtitle>Do you have a photographic memory? Do your employees? If not, you need an operations manual. I’m going to tell you what should be in it.I'm not going to tell you exactly what your operations manual should include because it's up to you. The material could</itunes:subtitle>
      <itunes:keywords>bedandbreakfastdailyoperatingp,bedandbreakfastfranchise,bedandbreakfastoperationsmanua,hospitalitypropertyschool,hoteldailyoperatingprocedures,hotelfranchise,hoteloperationmanual,inndailyoperatingprocedures,innfranchise,innoperationmanual,keystonehdc,oper</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Setting Goals – For Hotels, Resorts, Inns &amp; Bed &amp; Breakfasts | Ep. #197</title>
      <itunes:episode>141</itunes:episode>
      <podcast:episode>141</podcast:episode>
      <itunes:title>Setting Goals – For Hotels, Resorts, Inns &amp; Bed &amp; Breakfasts | Ep. #197</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/setting-goals-for-hotels-resorts-inns-bed-breakfasts-ep-197</link>
      <description>
        <![CDATA[Your hospitality property needs direction and it’s up to you to choose that direction by setting goals that you can strive to accomplish. <br>I’ll show you how to start.<br><br>Today, I am going to look at setting up short-term &amp; long-term goals for your hospitality property.<br><br>Long-term goals can be a great motivator for self-improvement. They give you purposes that you can strive to accomplish. Some of these goals might be far-off dreams, the ones that inspired you to open your property in the first place. <br><br>Short-term goals can allow you to stay on track toward attaining your eventual long-term goals. By setting goals, you will be more focused since you will know exactly what you where you want to go and to achieve.<br><br>“People who wrote down their goals were 42% more likely to achieve them than the ones who didn’t. Telling a friend increases this rate to 78%”<br><br>The first step of preparing both long and short-term goals is to know exactly what you want. This means that your conscious should be clear before setting any type of goal and you need to write it down. It is important to make realistic goals. <br><br>Continue reading and I’ll explain this in more detail…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC197" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC197</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/SEm8p8Xa5hE" rel="noopener">https://youtu.be/SEm8p8Xa5hE</a><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Your hospitality property needs direction and it’s up to you to choose that direction by setting goals that you can strive to accomplish. <br>I’ll show you how to start.<br><br>Today, I am going to look at setting up short-term &amp; long-term goals for your hospitality property.<br><br>Long-term goals can be a great motivator for self-improvement. They give you purposes that you can strive to accomplish. Some of these goals might be far-off dreams, the ones that inspired you to open your property in the first place. <br><br>Short-term goals can allow you to stay on track toward attaining your eventual long-term goals. By setting goals, you will be more focused since you will know exactly what you where you want to go and to achieve.<br><br>“People who wrote down their goals were 42% more likely to achieve them than the ones who didn’t. Telling a friend increases this rate to 78%”<br><br>The first step of preparing both long and short-term goals is to know exactly what you want. This means that your conscious should be clear before setting any type of goal and you need to write it down. It is important to make realistic goals. <br><br>Continue reading and I’ll explain this in more detail…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC197" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC197</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/SEm8p8Xa5hE" rel="noopener">https://youtu.be/SEm8p8Xa5hE</a><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 15 Jun 2020 15:00:06 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4fcb4dfb/d3f995d8.mp3" length="21353005" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/bKACD0HTAcNtVtEy5vi6f_RrMBCfS_hXagIT4XJ_rYc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDQv/MTY5NzgxNTQ0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>534</itunes:duration>
      <itunes:summary>Your hospitality property needs direction and it’s up to you to choose that direction by setting goals that you can strive to accomplish. I’ll show you how to start.Today, I am going to look at setting up short-term &amp;amp; long-term goals for your hospitality property.Long-term goals can be a great motivator for self-improvement. They give you purposes that you can strive to accomplish. Some of these goals might be far-off dreams, the ones that inspired you to open your property in the first place. Short-term goals can allow you to stay on track toward attaining your eventual long-term goals. By setting goals, you will be more focused since you will know exactly what you where you want to go and to achieve.“People who wrote down their goals were 42% more likely to achieve them than the ones who didn’t. Telling a friend increases this rate to 78%”The first step of preparing both long and short-term goals is to know exactly what you want. This means that your conscious should be clear before setting any type of goal and you need to write it down. It is important to make realistic goals. Continue reading and I’ll explain this in more detail…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC197Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/SEm8p8Xa5hEA Division of Keystone Hospitality Development ConsultingThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Your hospitality property needs direction and it’s up to you to choose that direction by setting goals that you can strive to accomplish. I’ll show you how to start.Today, I am going to look at setting up short-term &amp;amp; long-term goals for your hospital</itunes:subtitle>
      <itunes:keywords>bedandbreakfastgoals,hotelgoals,inngoals,keystonehdc,resortgoals,selfimprovement,settinggoals,settinguplongtermgoals,settingupshorttermgoals</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Operation Manuals - Worth Their Weight in Gold | Ep. #196</title>
      <itunes:episode>140</itunes:episode>
      <podcast:episode>140</podcast:episode>
      <itunes:title>Operation Manuals - Worth Their Weight in Gold | Ep. #196</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/operation-manuals-worth-their-weight-in-gold-ep-196</link>
      <description>
        <![CDATA[Operation manuals are worth their weight in gold. I’ll tell you why designing your own has to be a priority.<br><br>In this episode, I am going to be taking a closer look at your operations manual. <br><br>In the last episode, I looked at who you were and what job descriptions were needed to operate your hospitality property. I also talked about assigning the right people for each job, determine the specific tasks for each job and what is required to complete each task. This was to be done in an easy to follow, step-by-step checklist form.<br> <br>When all the checklists are completed and compiled you have a working "Operations Manual".   <br><br>I would now like to dive into the actual operations manual itself, what is it going to look like, and how it is going to be used. <br><br>When opening up your completed operations manual, you should have nothing but a series of checklists and the checklists should be easy to find.  <br><br>To do this you divide your checklists into categories and each category assigned a colour.   <br><br>For example,<br>• Housekeeping-blue<br>• Customer service-red<br>• Breakfasts-green<br>• Accounting-yellow<br>• Maintenance- orange<br>• And on, and on, you get the idea.<br><br>Each checklist details the specific steps each housekeeper, front-desk agent, maintenance person, accountant etc, must take to do their job. <br><br>The checklists have to be very specific, with step-by-step instructions of what to do and in what order.   <br><br><br>For example, continue reading for a closer look at housekeeping and more...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC196" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC196</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/yiVypnSIMds" rel="noopener">https://youtu.be/yiVypnSIMds</a><br><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Operation manuals are worth their weight in gold. I’ll tell you why designing your own has to be a priority.<br><br>In this episode, I am going to be taking a closer look at your operations manual. <br><br>In the last episode, I looked at who you were and what job descriptions were needed to operate your hospitality property. I also talked about assigning the right people for each job, determine the specific tasks for each job and what is required to complete each task. This was to be done in an easy to follow, step-by-step checklist form.<br> <br>When all the checklists are completed and compiled you have a working "Operations Manual".   <br><br>I would now like to dive into the actual operations manual itself, what is it going to look like, and how it is going to be used. <br><br>When opening up your completed operations manual, you should have nothing but a series of checklists and the checklists should be easy to find.  <br><br>To do this you divide your checklists into categories and each category assigned a colour.   <br><br>For example,<br>• Housekeeping-blue<br>• Customer service-red<br>• Breakfasts-green<br>• Accounting-yellow<br>• Maintenance- orange<br>• And on, and on, you get the idea.<br><br>Each checklist details the specific steps each housekeeper, front-desk agent, maintenance person, accountant etc, must take to do their job. <br><br>The checklists have to be very specific, with step-by-step instructions of what to do and in what order.   <br><br><br>For example, continue reading for a closer look at housekeeping and more...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC196" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC196</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/yiVypnSIMds" rel="noopener">https://youtu.be/yiVypnSIMds</a><br><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 08 Jun 2020 15:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/af954f96/af0f8266.mp3" length="29569996" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/8-4AgM4roF6llxQeUcVbbL5Avl-FsMZf0oL_tVuW5NI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDMv/MTY5NzgxNTQ0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>740</itunes:duration>
      <itunes:summary>Operation manuals are worth their weight in gold. I’ll tell you why designing your own has to be a priority.In this episode, I am going to be taking a closer look at your operations manual. In the last episode, I looked at who you were and what job descriptions were needed to operate your hospitality property. I also talked about assigning the right people for each job, determine the specific tasks for each job and what is required to complete each task. This was to be done in an easy to follow, step-by-step checklist form. When all the checklists are completed and compiled you have a working "Operations Manual".   I would now like to dive into the actual operations manual itself, what is it going to look like, and how it is going to be used. When opening up your completed operations manual, you should have nothing but a series of checklists and the checklists should be easy to find.  To do this you divide your checklists into categories and each category assigned a colour.   For example,• Housekeeping-blue• Customer service-red• Breakfasts-green• Accounting-yellow• Maintenance- orange• And on, and on, you get the idea.Each checklist details the specific steps each housekeeper, front-desk agent, maintenance person, accountant etc, must take to do their job. The checklists have to be very specific, with step-by-step instructions of what to do and in what order.   For example, continue reading for a closer look at housekeeping and more...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC196Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/yiVypnSIMdsA Division of Keystone Hospitality Development ConsultingThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Operation manuals are worth their weight in gold. I’ll tell you why designing your own has to be a priority.In this episode, I am going to be taking a closer look at your operations manual. In the last episode, I looked at who you were and what job descri</itunes:subtitle>
      <itunes:keywords>keystonehdc,operationmanualforbedandbreakf,operationmanualforhotel,operationmanualforinn,operationmanualforresort</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Organizational Strategy for Your Hotel, Resort, Inn or Bed &amp; Breakfast | Ep. #195</title>
      <itunes:episode>139</itunes:episode>
      <podcast:episode>139</podcast:episode>
      <itunes:title>Organizational Strategy for Your Hotel, Resort, Inn or Bed &amp; Breakfast | Ep. #195</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/27260867</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/organizational-strategy-for-your-hotel-resort-inn-or-bed-breakfast-ep-195</link>
      <description>
        <![CDATA[No matter the size of your property, you have to think like a CEO, with shareholders, a board of directors and department managers. <br><br>I’m going to tell you how.<br><br>As the owner of an independent hotel, resort, inn or bed &amp; breakfasts, you and you alone have manifested any problems or uncomfortable situations that have occurred.     <br><br>Does that sound harsh?<br><br>Passing blame to or not being supportive of your employees, can develop a disease that can destroy your business and have a negative influence on your life. Your problems don't go away until you take responsibility for them.    <br><br>Alright, you might be thinking "Wait a minute, I thought this episode was about setting up an organizational strategy."    <br><br>The reason for these exercises is that so when you have an organizational strategy in place and have it work, you have to have the right mindset. You have to be able to look at the big picture.  <br><br>Your goal, in setting up an organizational strategy is to develop a business that you could someday sell or turnover to someone and the operation would continue to operate without missing a beat. <br><br>You want to develop an operations manual. <br><br>You don't have to sell but with this thought process in mind, it will be easier to stay focused.   <br><br>Now, I understand every hospitality property, independent hotel, resort, inn or bed and breakfast could be a little different but this is a model that if you follow, will work.  <br> <br>Don't plan on racing through this exercise, it's going to take time. <br><br>Continue reading and I will share with you how you start...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC195" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC195</a><br><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/7huTzui9IjY" rel="noopener">https://youtu.be/7huTzui9IjY</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[No matter the size of your property, you have to think like a CEO, with shareholders, a board of directors and department managers. <br><br>I’m going to tell you how.<br><br>As the owner of an independent hotel, resort, inn or bed &amp; breakfasts, you and you alone have manifested any problems or uncomfortable situations that have occurred.     <br><br>Does that sound harsh?<br><br>Passing blame to or not being supportive of your employees, can develop a disease that can destroy your business and have a negative influence on your life. Your problems don't go away until you take responsibility for them.    <br><br>Alright, you might be thinking "Wait a minute, I thought this episode was about setting up an organizational strategy."    <br><br>The reason for these exercises is that so when you have an organizational strategy in place and have it work, you have to have the right mindset. You have to be able to look at the big picture.  <br><br>Your goal, in setting up an organizational strategy is to develop a business that you could someday sell or turnover to someone and the operation would continue to operate without missing a beat. <br><br>You want to develop an operations manual. <br><br>You don't have to sell but with this thought process in mind, it will be easier to stay focused.   <br><br>Now, I understand every hospitality property, independent hotel, resort, inn or bed and breakfast could be a little different but this is a model that if you follow, will work.  <br> <br>Don't plan on racing through this exercise, it's going to take time. <br><br>Continue reading and I will share with you how you start...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC195" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC195</a><br><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/7huTzui9IjY" rel="noopener">https://youtu.be/7huTzui9IjY</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 01 Jun 2020 15:00:09 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f00e9229/376d481c.mp3" length="25268176" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/krDBp_1Pl9vJSFTGv9gu-Yb0bjQA_14mYJin1Dhmhhk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDIv/MTY5NzgxNTQ0OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>632</itunes:duration>
      <itunes:summary>No matter the size of your property, you have to think like a CEO, with shareholders, a board of directors and department managers. I’m going to tell you how.As the owner of an independent hotel, resort, inn or bed &amp;amp; breakfasts, you and you alone have manifested any problems or uncomfortable situations that have occurred.     Does that sound harsh?Passing blame to or not being supportive of your employees, can develop a disease that can destroy your business and have a negative influence on your life. Your problems don't go away until you take responsibility for them.    Alright, you might be thinking "Wait a minute, I thought this episode was about setting up an organizational strategy."    The reason for these exercises is that so when you have an organizational strategy in place and have it work, you have to have the right mindset. You have to be able to look at the big picture.  Your goal, in setting up an organizational strategy is to develop a business that you could someday sell or turnover to someone and the operation would continue to operate without missing a beat. You want to develop an operations manual. You don't have to sell but with this thought process in mind, it will be easier to stay focused.   Now, I understand every hospitality property, independent hotel, resort, inn or bed and breakfast could be a little different but this is a model that if you follow, will work.   Don't plan on racing through this exercise, it's going to take time. Continue reading and I will share with you how you start...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC195Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/7huTzui9IjYA Division of Keystone Hospitality Development ConsultingThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>No matter the size of your property, you have to think like a CEO, with shareholders, a board of directors and department managers. I’m going to tell you how.As the owner of an independent hotel, resort, inn or bed &amp;amp; breakfasts, you and you alone have</itunes:subtitle>
      <itunes:keywords>keystonehdc,organizationalstrategyforyourb,organizationalstrategyforyourh,organizationalstrategyforyouri,organizationalstrategyforyourr</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to be Organized in Your Hospitality Property | Ep. #194</title>
      <itunes:episode>138</itunes:episode>
      <podcast:episode>138</podcast:episode>
      <itunes:title>How to be Organized in Your Hospitality Property | Ep. #194</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/27260787</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-be-organized-in-your-hospitality-property-ep-194</link>
      <description>
        <![CDATA[When travel starts to return and the world begins opening up, it is going to be a slow and staggered process. You have to be ready and I’m going to tell you how to start.<br><br>For the sake of this episode, I'm going to assume you're either starting a hotel, resort, inn or bed and breakfast from scratch or are hoping to improve your current business. <br><br>Where do you start?<br><br>How about at the beginning?<br><br>Let's go through a step by step process <br>  <br>Sleep around<br><br>Visit other hospitality properties similar to what you are thinking of operating, in the area you're considering to open.  <br>Talk with the owners and find out their pros and cons. <br><br><br>Don't be rushed to find the right location   <br><br>If you're dealing with the real estate agent, find one that's willing to take the time to find you the best deal. If you feel you're being pressured by them, my first instinct is to always walk away. <br>   <br><br>Study the surroundings - Look for elements that could affect a site <br><br>For example:<br>• Is the area prone to flooding<br>• Where the winds come from?<br><br><br>Consider other factors<br><br>For example:<br>• Heavy traffic or livestock farms nearby. (You have to be aware of the noise and potential smell). <br>Before committing to a site, visit it several different days and times so you'll understand what your guests will experience. <br> <br><br>Make sure your design fits <br><br>Building an independent hotel, resort, inn or bed &amp; breakfast in an industrial zone is probably not the best ways to attract families of vacationers.  <br><br>You can spend weeks, months and even years researching this information or continue reading and I'll share with you faster ways...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC194" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC194</a><br><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/7H56il68W0A" rel="noopener">https://youtu.be/7H56il68W0A</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[When travel starts to return and the world begins opening up, it is going to be a slow and staggered process. You have to be ready and I’m going to tell you how to start.<br><br>For the sake of this episode, I'm going to assume you're either starting a hotel, resort, inn or bed and breakfast from scratch or are hoping to improve your current business. <br><br>Where do you start?<br><br>How about at the beginning?<br><br>Let's go through a step by step process <br>  <br>Sleep around<br><br>Visit other hospitality properties similar to what you are thinking of operating, in the area you're considering to open.  <br>Talk with the owners and find out their pros and cons. <br><br><br>Don't be rushed to find the right location   <br><br>If you're dealing with the real estate agent, find one that's willing to take the time to find you the best deal. If you feel you're being pressured by them, my first instinct is to always walk away. <br>   <br><br>Study the surroundings - Look for elements that could affect a site <br><br>For example:<br>• Is the area prone to flooding<br>• Where the winds come from?<br><br><br>Consider other factors<br><br>For example:<br>• Heavy traffic or livestock farms nearby. (You have to be aware of the noise and potential smell). <br>Before committing to a site, visit it several different days and times so you'll understand what your guests will experience. <br> <br><br>Make sure your design fits <br><br>Building an independent hotel, resort, inn or bed &amp; breakfast in an industrial zone is probably not the best ways to attract families of vacationers.  <br><br>You can spend weeks, months and even years researching this information or continue reading and I'll share with you faster ways...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC194" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC194</a><br><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/7H56il68W0A" rel="noopener">https://youtu.be/7H56il68W0A</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 25 May 2020 13:50:07 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4f4a0404/bc1e6af6.mp3" length="25185605" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/IQH83E0rZnYyyljaTq8bpKrmdL4YuppHKe_07gWh_BM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDEv/MTY5NzgxNTQzNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>630</itunes:duration>
      <itunes:summary>When travel starts to return and the world begins opening up, it is going to be a slow and staggered process. You have to be ready and I’m going to tell you how to start.For the sake of this episode, I'm going to assume you're either starting a hotel, resort, inn or bed and breakfast from scratch or are hoping to improve your current business. Where do you start?How about at the beginning?Let's go through a step by step process   Sleep aroundVisit other hospitality properties similar to what you are thinking of operating, in the area you're considering to open.  Talk with the owners and find out their pros and cons. Don't be rushed to find the right location   If you're dealing with the real estate agent, find one that's willing to take the time to find you the best deal. If you feel you're being pressured by them, my first instinct is to always walk away.    Study the surroundings - Look for elements that could affect a site For example:• Is the area prone to flooding• Where the winds come from?Consider other factorsFor example:• Heavy traffic or livestock farms nearby. (You have to be aware of the noise and potential smell). Before committing to a site, visit it several different days and times so you'll understand what your guests will experience.  Make sure your design fits Building an independent hotel, resort, inn or bed &amp;amp; breakfast in an industrial zone is probably not the best ways to attract families of vacationers.  You can spend weeks, months and even years researching this information or continue reading and I'll share with you faster ways...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC194Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/7H56il68W0AA Division of Keystone Hospitality Development ConsultingThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>When travel starts to return and the world begins opening up, it is going to be a slow and staggered process. You have to be ready and I’m going to tell you how to start.For the sake of this episode, I'm going to assume you're either starting a hotel, res</itunes:subtitle>
      <itunes:keywords>keystonehdc,organizedbedandbreakfast,organizedhotel,organizedinn,organizedresort,typeofbedandbreakfastmanager,typeofbedandbreakfastowner,typeofhotelmanager,typeofhotelowner,typeofinnmanager,typeofinnowner,typeofresortmanager,typeofresortowner</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Start a Hotel, Resort, Inn or Bed and Breakfast- 9 Keys to Success | Ep. #193</title>
      <itunes:episode>137</itunes:episode>
      <podcast:episode>137</podcast:episode>
      <itunes:title>How to Start a Hotel, Resort, Inn or Bed and Breakfast- 9 Keys to Success | Ep. #193</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/27260665</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-start-a-hotel-resort-inn-or-bed-and-breakfast-9-keys-to-success-ep-193</link>
      <description>
        <![CDATA[When travel starts to return and the world begins opening up, it is going to be a slow and staggered process. You have to be ready and I’m going to tell you how to start.<br><br>For the sake of this episode, I'm going to assume you're either starting a hotel, resort, inn or bed and breakfast from scratch or are hoping to improve your current business. <br><br>Where do you start?<br><br>How about at the beginning?<br><br>Let's go through a step by step process <br>  <br>Sleep around<br>Visit other hospitality properties similar to what you are thinking of operating, in the area you're considering to open.  <br>Talk with the owners and find out their pros and cons. <br><br>Don't be rushed to find the right location   <br><br>If you're dealing with the real estate agent, find one that's willing to take the time to find you the best deal. If you feel you're being pressured by them, my first instinct is to always walk away. <br>   <br>Study the surroundings - Look for elements that could affect a site <br>For example:<br>• Is the area prone to flooding<br>• Where the winds come from?<br><br>Consider other factors<br>For example:<br>• Heavy traffic or livestock farms nearby. (You have to be aware of the noise and potential smell). <br>Before committing to a site, visit it several different days and times so you'll understand what your guests will experience. <br> <br><br>Make sure your design fits <br><br>Building an independent hotel, resort, inn or bed &amp; breakfast in an industrial zone is probably not the best ways to attract families of vacationers.  <br><br>You can spend weeks, months and even years researching this information or you can continue reading and I'll share with you faster ways...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC193" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC193</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/KvMzafXBK9g" rel="noopener">https://youtu.be/KvMzafXBK9g</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[When travel starts to return and the world begins opening up, it is going to be a slow and staggered process. You have to be ready and I’m going to tell you how to start.<br><br>For the sake of this episode, I'm going to assume you're either starting a hotel, resort, inn or bed and breakfast from scratch or are hoping to improve your current business. <br><br>Where do you start?<br><br>How about at the beginning?<br><br>Let's go through a step by step process <br>  <br>Sleep around<br>Visit other hospitality properties similar to what you are thinking of operating, in the area you're considering to open.  <br>Talk with the owners and find out their pros and cons. <br><br>Don't be rushed to find the right location   <br><br>If you're dealing with the real estate agent, find one that's willing to take the time to find you the best deal. If you feel you're being pressured by them, my first instinct is to always walk away. <br>   <br>Study the surroundings - Look for elements that could affect a site <br>For example:<br>• Is the area prone to flooding<br>• Where the winds come from?<br><br>Consider other factors<br>For example:<br>• Heavy traffic or livestock farms nearby. (You have to be aware of the noise and potential smell). <br>Before committing to a site, visit it several different days and times so you'll understand what your guests will experience. <br> <br><br>Make sure your design fits <br><br>Building an independent hotel, resort, inn or bed &amp; breakfast in an industrial zone is probably not the best ways to attract families of vacationers.  <br><br>You can spend weeks, months and even years researching this information or you can continue reading and I'll share with you faster ways...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC193" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC193</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/KvMzafXBK9g" rel="noopener">https://youtu.be/KvMzafXBK9g</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 18 May 2020 15:00:13 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ecd0d533/df6d9715.mp3" length="23120913" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Q3GXjsP4fVpTFs6GQCzFXKNdJjXOyis7ERq9nLS_3vM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczNDAv/MTY5NzgxNTQzNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>578</itunes:duration>
      <itunes:summary>When travel starts to return and the world begins opening up, it is going to be a slow and staggered process. You have to be ready and I’m going to tell you how to start.For the sake of this episode, I'm going to assume you're either starting a hotel, resort, inn or bed and breakfast from scratch or are hoping to improve your current business. Where do you start?How about at the beginning?Let's go through a step by step process   Sleep aroundVisit other hospitality properties similar to what you are thinking of operating, in the area you're considering to open.  Talk with the owners and find out their pros and cons. Don't be rushed to find the right location   If you're dealing with the real estate agent, find one that's willing to take the time to find you the best deal. If you feel you're being pressured by them, my first instinct is to always walk away.    Study the surroundings - Look for elements that could affect a site For example:• Is the area prone to flooding• Where the winds come from?Consider other factorsFor example:• Heavy traffic or livestock farms nearby. (You have to be aware of the noise and potential smell). Before committing to a site, visit it several different days and times so you'll understand what your guests will experience.  Make sure your design fits Building an independent hotel, resort, inn or bed &amp;amp; breakfast in an industrial zone is probably not the best ways to attract families of vacationers.  You can spend weeks, months and even years researching this information or you can continue reading and I'll share with you faster ways...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC193Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/KvMzafXBK9gA Division of Keystone Hospitality Development ConsultingThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>When travel starts to return and the world begins opening up, it is going to be a slow and staggered process. You have to be ready and I’m going to tell you how to start.For the sake of this episode, I'm going to assume you're either starting a hotel, res</itunes:subtitle>
      <itunes:keywords>howdoistartahotelbusiness,howtoopenahotel,howtorunasmallhotelorguesthous,howtostartaboutiquehotel,howtostartahotelasabusiness</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Get the Support You Need to Grow Your Property | Ep. #192</title>
      <itunes:episode>136</itunes:episode>
      <podcast:episode>136</podcast:episode>
      <itunes:title>How to Get the Support You Need to Grow Your Property | Ep. #192</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/26876644</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-get-the-support-you-need-to-grow-your-property-ep-192</link>
      <description>
        <![CDATA[Operating a successful hospitality property just got easier…<br><br>You’re a heartbeat away from the crucial training, advice &amp; support you need to plan, create &amp; grow a prosperous and rewarding hotel, resort, inn or bed and breakfast. Stay with me and I’ll explain how.<br><br><br>Does any of this sound familiar? <br><br>You have a great idea for a hospitality property, but don't know where to start or how to turn that into a real plan... <br><br>You've spent countless hours working your business but your organizational structure is lacking and you’re tired of having to do everything yourself…<br><br>Your employees are not living up to your standards and the good ones leave…<br><br>Your marketing is not working as it should and you’re not reaching your target audience…<br><br>You feel you’re a step or two behind your competition…<br><br>If any of these things ring true, then you already know what a minefield it can be trying to get quality advice &amp; support.<br><br>You can spend weeks, months and even years researching this information or you can let me share with you a faster way, right after a word from our sponsors.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC192" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC192</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/sjKhPzhl5do" rel="noopener">https://youtu.be/sjKhPzhl5do</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Operating a successful hospitality property just got easier…<br><br>You’re a heartbeat away from the crucial training, advice &amp; support you need to plan, create &amp; grow a prosperous and rewarding hotel, resort, inn or bed and breakfast. Stay with me and I’ll explain how.<br><br><br>Does any of this sound familiar? <br><br>You have a great idea for a hospitality property, but don't know where to start or how to turn that into a real plan... <br><br>You've spent countless hours working your business but your organizational structure is lacking and you’re tired of having to do everything yourself…<br><br>Your employees are not living up to your standards and the good ones leave…<br><br>Your marketing is not working as it should and you’re not reaching your target audience…<br><br>You feel you’re a step or two behind your competition…<br><br>If any of these things ring true, then you already know what a minefield it can be trying to get quality advice &amp; support.<br><br>You can spend weeks, months and even years researching this information or you can let me share with you a faster way, right after a word from our sponsors.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC192" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC192</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/sjKhPzhl5do" rel="noopener">https://youtu.be/sjKhPzhl5do</a><br><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 11 May 2020 15:00:09 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/63622c6c/a60094f1.mp3" length="29408044" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/9IFHsVXN20ElzfDtaS5NYHW2LC6A6SaGqq768W7j0TQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzkv/MTY5NzgxNTQzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>736</itunes:duration>
      <itunes:summary>Operating a successful hospitality property just got easier…You’re a heartbeat away from the crucial training, advice &amp;amp; support you need to plan, create &amp;amp; grow a prosperous and rewarding hotel, resort, inn or bed and breakfast. Stay with me and I’ll explain how.Does any of this sound familiar? You have a great idea for a hospitality property, but don't know where to start or how to turn that into a real plan... You've spent countless hours working your business but your organizational structure is lacking and you’re tired of having to do everything yourself…Your employees are not living up to your standards and the good ones leave…Your marketing is not working as it should and you’re not reaching your target audience…You feel you’re a step or two behind your competition…If any of these things ring true, then you already know what a minefield it can be trying to get quality advice &amp;amp; support.You can spend weeks, months and even years researching this information or you can let me share with you a faster way, right after a word from our sponsors.⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC192Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/sjKhPzhl5doA Division of Keystone Hospitality Development ConsultingThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Operating a successful hospitality property just got easier…You’re a heartbeat away from the crucial training, advice &amp;amp; support you need to plan, create &amp;amp; grow a prosperous and rewarding hotel, resort, inn or bed and breakfast. Stay with me and I’</itunes:subtitle>
      <itunes:keywords>b&amp;bassociations,b&amp;bmembershipsite,bedandbreakfastassociations,bedandbreakfastmembershipsite,bed&amp;breakfastassociations,bed&amp;breakfastmembershipsite,hospitalityindustryassociation,hospitalitypropertyschool,hospitalitypropertyschoolgroup,hotelassociations,ind</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Come Back Stronger After the Pandemic-Resources for Hospitality Properties | Ep. #191</title>
      <itunes:episode>135</itunes:episode>
      <podcast:episode>135</podcast:episode>
      <itunes:title>How to Come Back Stronger After the Pandemic-Resources for Hospitality Properties | Ep. #191</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/26563130</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-come-back-stronger-after-the-pandemic-resources-for-hospitality-properties-ep-191</link>
      <description>
        <![CDATA[Are you going to be as ready as your competition when guests slowly start to return? What can you do to ensure you’re going to be on top of their booking list? Check out this episode and I’ll tell you how.<br><br>If you read, watched or listened to last week’s episode of Keystone HDCs Hospitality Property School, “9 Ways to Prepare for When the Guest Return” you would have seen a list of things you can do to get ready. If you haven’t, you should check it out.<br><a href="http://keystonehospitalitydevelopment.com/khdc190" rel="noopener">http://keystonehospitalitydevelopment.com/khdc190</a><br><br>Whether you are a veteran or aspiring hotel, resort, inn or bed and breakfast owner or manager and your bookings are slow or non-existent, one of the suggestions I made is that you might want to consider was to upgrade or train yourself.<br><br>For some of you, this suggestion is probably ongoing and you’re up on the strategies for success that have been proven over time. If not, you might be wondering, where can I find this type of information.<br><br>You can spend hours researching this information or to save time, I can share with you a faster way to begin. Continue reading and I’ll tell you ...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC191" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC191</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/8IJumwidwSg" rel="noopener">https://youtu.be/8IJumwidwSg</a><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you going to be as ready as your competition when guests slowly start to return? What can you do to ensure you’re going to be on top of their booking list? Check out this episode and I’ll tell you how.<br><br>If you read, watched or listened to last week’s episode of Keystone HDCs Hospitality Property School, “9 Ways to Prepare for When the Guest Return” you would have seen a list of things you can do to get ready. If you haven’t, you should check it out.<br><a href="http://keystonehospitalitydevelopment.com/khdc190" rel="noopener">http://keystonehospitalitydevelopment.com/khdc190</a><br><br>Whether you are a veteran or aspiring hotel, resort, inn or bed and breakfast owner or manager and your bookings are slow or non-existent, one of the suggestions I made is that you might want to consider was to upgrade or train yourself.<br><br>For some of you, this suggestion is probably ongoing and you’re up on the strategies for success that have been proven over time. If not, you might be wondering, where can I find this type of information.<br><br>You can spend hours researching this information or to save time, I can share with you a faster way to begin. Continue reading and I’ll tell you ...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC191" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC191</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/8IJumwidwSg" rel="noopener">https://youtu.be/8IJumwidwSg</a><br><br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 05 May 2020 16:00:03 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/0f111100/ed68a784.mp3" length="20861850" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/hJgcfW0L6xwuBJO2ppkD2-muOU7UCQMOWCPcr5KLtGU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzgv/MTY5NzgxNTQzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>522</itunes:duration>
      <itunes:summary>Are you going to be as ready as your competition when guests slowly start to return? What can you do to ensure you’re going to be on top of their booking list? Check out this episode and I’ll tell you how.If you read, watched or listened to last week’s episode of Keystone HDCs Hospitality Property School, “9 Ways to Prepare for When the Guest Return” you would have seen a list of things you can do to get ready. If you haven’t, you should check it out.http://keystonehospitalitydevelopment.com/khdc190Whether you are a veteran or aspiring hotel, resort, inn or bed and breakfast owner or manager and your bookings are slow or non-existent, one of the suggestions I made is that you might want to consider was to upgrade or train yourself.For some of you, this suggestion is probably ongoing and you’re up on the strategies for success that have been proven over time. If not, you might be wondering, where can I find this type of information.You can spend hours researching this information or to save time, I can share with you a faster way to begin. Continue reading and I’ll tell you ...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC191Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/8IJumwidwSgA Division of Keystone Hospitality Development ConsultingThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you going to be as ready as your competition when guests slowly start to return? What can you do to ensure you’re going to be on top of their booking list? Check out this episode and I’ll tell you how.If you read, watched or listened to last week’s ep</itunes:subtitle>
      <itunes:keywords>and,bed,breakfast,employeedevelopment,gerrymacpherson,group,hospitalitypropertyorganizatio,hospitalitypropertyschool,hotelresortorinngroups,howtocomebackstrongerafterthep,howtoopenabed&amp;breakfast,howtoopenahotelresortorinn,keystonehdc,keystonehdcblogposts,</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>9 Ways to Prepare For When the Guest Return | Ep. #190</title>
      <itunes:episode>134</itunes:episode>
      <podcast:episode>134</podcast:episode>
      <itunes:title>9 Ways to Prepare For When the Guest Return | Ep. #190</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/9-ways-to-prepare-for-when-the-guest-return-ep-190</link>
      <description>
        <![CDATA[It doesn’t look like a rush of travellers are going to be returning soon. Should you be sitting in the corner waiting for the influx? No, and I am going to tell you some things you should be doing in the meantime to prepare.<br><br>There is no denying that the hospitality property industry is taking a major hit.<br>Due to the COVID-19 outbreak, properties from all over the world are experiencing low occupancy rates or closing their doors until further notice. <br><br>Either way, they are all experiencing a difficult time.<br><br>While we are living in uncertain and unprecedented times and the immediate forecast for the hospitality businesses is not looking great, the only thing left to do is to be aware of the current situation and to look ahead.<br><br>Not a day goes by that we don’t hear information on coronavirus and its negative impact on travel and hospitality businesses but this is not new to the industry.<br>The hospitality property industry had to deal with many different crises and viruses in the past. <br><br>For example, the SARS virus in 2003. There was a 50% decline in bookings, but the travel industry managed to register immense growth in just a couple of short years.<br>The truth is the COVID-19 pandemic shall pass. So, instead of curling up in a corner, we should continue to plan for the future, as well as take steps to reduce long-term damage from the virus and drive faster recovery. <br>Here are 9 tips to help hospitality properties overcome the difficulties that COVID-19 brings.<br><br>Make yourself aware of forms of relief<br><br>In most countries of the world, governments are offering assistance and financial support during the pandemic, governments defer payments, cut taxes, launch business support grant funds, make low-interest working capital loans available to businesses, etc. Check to see what is available for you.<br><br><br><br>Customer relations<br><br>Focus on your customer relations and long-term goodwill. Have a liberal cancellation policy for current bookings and if requested offer the customer a future stay voucher. It this not of interest, I would recommend a full refund with no strings attached.<br>It would be a good idea to create a relationship with every customer that does cancel a reservation. With every cancellation confirmation include a bounce-back offer for a future stay.<br><br><br>Continue reading and I will tell you what else you can do during this slowdown…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC190" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC190</a><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/2oBUR8xiEVA" rel="noopener">https://youtu.be/2oBUR8xiEVA</a><br><br>.<br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It doesn’t look like a rush of travellers are going to be returning soon. Should you be sitting in the corner waiting for the influx? No, and I am going to tell you some things you should be doing in the meantime to prepare.<br><br>There is no denying that the hospitality property industry is taking a major hit.<br>Due to the COVID-19 outbreak, properties from all over the world are experiencing low occupancy rates or closing their doors until further notice. <br><br>Either way, they are all experiencing a difficult time.<br><br>While we are living in uncertain and unprecedented times and the immediate forecast for the hospitality businesses is not looking great, the only thing left to do is to be aware of the current situation and to look ahead.<br><br>Not a day goes by that we don’t hear information on coronavirus and its negative impact on travel and hospitality businesses but this is not new to the industry.<br>The hospitality property industry had to deal with many different crises and viruses in the past. <br><br>For example, the SARS virus in 2003. There was a 50% decline in bookings, but the travel industry managed to register immense growth in just a couple of short years.<br>The truth is the COVID-19 pandemic shall pass. So, instead of curling up in a corner, we should continue to plan for the future, as well as take steps to reduce long-term damage from the virus and drive faster recovery. <br>Here are 9 tips to help hospitality properties overcome the difficulties that COVID-19 brings.<br><br>Make yourself aware of forms of relief<br><br>In most countries of the world, governments are offering assistance and financial support during the pandemic, governments defer payments, cut taxes, launch business support grant funds, make low-interest working capital loans available to businesses, etc. Check to see what is available for you.<br><br><br><br>Customer relations<br><br>Focus on your customer relations and long-term goodwill. Have a liberal cancellation policy for current bookings and if requested offer the customer a future stay voucher. It this not of interest, I would recommend a full refund with no strings attached.<br>It would be a good idea to create a relationship with every customer that does cancel a reservation. With every cancellation confirmation include a bounce-back offer for a future stay.<br><br><br>Continue reading and I will tell you what else you can do during this slowdown…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC190" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC190</a><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/2oBUR8xiEVA" rel="noopener">https://youtu.be/2oBUR8xiEVA</a><br><br>.<br>A Division of Keystone Hospitality Development Consulting<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 27 Apr 2020 15:00:01 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6eb130b6/bca00e61.mp3" length="24122940" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ITb3DUKt3Q3b62krHGxma_guoWdeHBz28Lo82N6MJoQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzcv/MTY5NzgxNTQzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>604</itunes:duration>
      <itunes:summary>It doesn’t look like a rush of travellers are going to be returning soon. Should you be sitting in the corner waiting for the influx? No, and I am going to tell you some things you should be doing in the meantime to prepare.There is no denying that the hospitality property industry is taking a major hit.Due to the COVID-19 outbreak, properties from all over the world are experiencing low occupancy rates or closing their doors until further notice. Either way, they are all experiencing a difficult time.While we are living in uncertain and unprecedented times and the immediate forecast for the hospitality businesses is not looking great, the only thing left to do is to be aware of the current situation and to look ahead.Not a day goes by that we don’t hear information on coronavirus and its negative impact on travel and hospitality businesses but this is not new to the industry.The hospitality property industry had to deal with many different crises and viruses in the past. For example, the SARS virus in 2003. There was a 50% decline in bookings, but the travel industry managed to register immense growth in just a couple of short years.The truth is the COVID-19 pandemic shall pass. So, instead of curling up in a corner, we should continue to plan for the future, as well as take steps to reduce long-term damage from the virus and drive faster recovery. Here are 9 tips to help hospitality properties overcome the difficulties that COVID-19 brings.Make yourself aware of forms of reliefIn most countries of the world, governments are offering assistance and financial support during the pandemic, governments defer payments, cut taxes, launch business support grant funds, make low-interest working capital loans available to businesses, etc. Check to see what is available for you.Customer relationsFocus on your customer relations and long-term goodwill. Have a liberal cancellation policy for current bookings and if requested offer the customer a future stay voucher. It this not of interest, I would recommend a full refund with no strings attached.It would be a good idea to create a relationship with every customer that does cancel a reservation. With every cancellation confirmation include a bounce-back offer for a future stay.Continue reading and I will tell you what else you can do during this slowdown…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC190Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/2oBUR8xiEVA.A Division of Keystone Hospitality Development ConsultingThis show is part of the Spreaker Prime Network, if you are...</itunes:summary>
      <itunes:subtitle>It doesn’t look like a rush of travellers are going to be returning soon. Should you be sitting in the corner waiting for the influx? No, and I am going to tell you some things you should be doing in the meantime to prepare.There is no denying that the ho</itunes:subtitle>
      <itunes:keywords>waystoprepareforwhenthebedandb,waystoprepareforwhenthebed&amp;bre,waystoprepareforwhentheguestsr,waystoprepareforwhenthehotelgu,waystoprepareforwhentheresortg</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Improve Your Guests Sleep | Ep. #189</title>
      <itunes:episode>133</itunes:episode>
      <podcast:episode>133</podcast:episode>
      <itunes:title>How to Improve Your Guests Sleep | Ep. #189</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/25617591</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-improve-your-guests-sleep-ep-189</link>
      <description>
        <![CDATA[It does not matter if your guests are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition. I am going to share how you can help improve their sleep.<br><br>According to the JD Power’s 2019 North America Hotel Guest Satisfaction Index Study, just 29% of hotel guests surveyed said they had a “better-than-expected” quality of sleep. The majority of guests who had a good night’s sleep at a property said they would return.<br><br>I have always said, “At a basic minimum, every hospitality property has to provide a clean facility and a comfortable bed”.<br><br>At some point, we are all hospitality property guests, whether it be in a hotel, resort, inn bed &amp; breakfast, or Airbnb. It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition. <br><br>Sleep is critically important for general health and well-being of everyone and the better you sleep, the better you live, work and play. <br><br>As a hospitality property owner or manager, there could be many factors that affect your guest’s sleep that is out of your direct control. However, there are ways that you could help create a more comfortable, memorable sleep environment for your guests.<br><br><br>Bedding<br><br>Of all the items guests come into contact with during their hotel stay, bedding probably signifies the biggest percentage. Pillows, comforters, duvets, sheets, blankets and bed skirts are normally the first thing a guest might notice when they walk through the door. <br><br>How they look, feel — and smell — is important. As the saying goes, you never get a second chance to make a first impression.<br><br>Continue reading to find out what else should you consider when wanting to give your guests a great night sleep…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC189" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC189</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br>YouTube<br><a href="https://youtu.be/GyRmj1kabVI" rel="noopener">https://youtu.be/GyRmj1kabVI</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It does not matter if your guests are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition. I am going to share how you can help improve their sleep.<br><br>According to the JD Power’s 2019 North America Hotel Guest Satisfaction Index Study, just 29% of hotel guests surveyed said they had a “better-than-expected” quality of sleep. The majority of guests who had a good night’s sleep at a property said they would return.<br><br>I have always said, “At a basic minimum, every hospitality property has to provide a clean facility and a comfortable bed”.<br><br>At some point, we are all hospitality property guests, whether it be in a hotel, resort, inn bed &amp; breakfast, or Airbnb. It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition. <br><br>Sleep is critically important for general health and well-being of everyone and the better you sleep, the better you live, work and play. <br><br>As a hospitality property owner or manager, there could be many factors that affect your guest’s sleep that is out of your direct control. However, there are ways that you could help create a more comfortable, memorable sleep environment for your guests.<br><br><br>Bedding<br><br>Of all the items guests come into contact with during their hotel stay, bedding probably signifies the biggest percentage. Pillows, comforters, duvets, sheets, blankets and bed skirts are normally the first thing a guest might notice when they walk through the door. <br><br>How they look, feel — and smell — is important. As the saying goes, you never get a second chance to make a first impression.<br><br>Continue reading to find out what else should you consider when wanting to give your guests a great night sleep…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><a href="https://keystonehospitalitydevelopment.com/KHDC189" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC189</a><br><br>Join one of our private groups<br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br>YouTube<br><a href="https://youtu.be/GyRmj1kabVI" rel="noopener">https://youtu.be/GyRmj1kabVI</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 20 Apr 2020 15:00:15 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/580a03dc/a485492b.mp3" length="24586862" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/vRljiT83UPtJVGHXE7gQEuYmFcBFmKZkA-9aTRVTLjc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzYv/MTY5NzgxNTQyNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>615</itunes:duration>
      <itunes:summary>It does not matter if your guests are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition. I am going to share how you can help improve their sleep.According to the JD Power’s 2019 North America Hotel Guest Satisfaction Index Study, just 29% of hotel guests surveyed said they had a “better-than-expected” quality of sleep. The majority of guests who had a good night’s sleep at a property said they would return.I have always said, “At a basic minimum, every hospitality property has to provide a clean facility and a comfortable bed”.At some point, we are all hospitality property guests, whether it be in a hotel, resort, inn bed &amp;amp; breakfast, or Airbnb. It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition. Sleep is critically important for general health and well-being of everyone and the better you sleep, the better you live, work and play. As a hospitality property owner or manager, there could be many factors that affect your guest’s sleep that is out of your direct control. However, there are ways that you could help create a more comfortable, memorable sleep environment for your guests.BeddingOf all the items guests come into contact with during their hotel stay, bedding probably signifies the biggest percentage. Pillows, comforters, duvets, sheets, blankets and bed skirts are normally the first thing a guest might notice when they walk through the door. How they look, feel — and smell — is important. As the saying goes, you never get a second chance to make a first impression.Continue reading to find out what else should you consider when wanting to give your guests a great night sleep…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC189Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/GyRmj1kabVIThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>It does not matter if your guests are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition. I am going to share how you can help improve their sleep.According to the JD Power’s 2019 North Ameri</itunes:subtitle>
      <itunes:keywords>helpingguestsgetagoodnight'ssl,hotelsandresortsputfocusonslee,hotelsgotoextremestogiveguests,howhotelsareencouragingagoodni,howhotelsareengineeringabetter,howtogiveguestsgreatsleep,howtoimproveyourguestssleep,iwishi'dsleptbetterinthathotel,waystosleepbett</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Are Blackout Curtains for Hotels, Resorts, Inns &amp; Bed and Breakfasts Necessary? | Ep. #188</title>
      <itunes:episode>132</itunes:episode>
      <podcast:episode>132</podcast:episode>
      <itunes:title>Are Blackout Curtains for Hotels, Resorts, Inns &amp; Bed and Breakfasts Necessary? | Ep. #188</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/25155470</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/are-blackout-curtains-for-hotels-resorts-inns-bed-and-breakfasts-necessary-ep-188</link>
      <description>
        <![CDATA[You don’t think blackout curtains are important for your property? Think again! I’ll explain why.<br><br>Today’s short episode is designed to make you think.<br><br>As the pace of working life increases, it becomes all the more important that we get full and proper sleep whenever we can. This can be especially true for business travellers.<br><br>Not only are blackout curtains enjoying widespread popularity in hospitality properties but are becoming increasingly common in private homes and commercial buildings. <br>When thinking about blackout curtains for a hospitality property, quality control and professional installation is a must to avoid costly maintenance and unhappy customers. <br><br>So, why should you consider investing in blackout drapes and what you should look for? Continue reading and I’ll tell you…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC188" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC188</a><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/JV5dYAaicwQ" rel="noopener">https://youtu.be/JV5dYAaicwQ</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[You don’t think blackout curtains are important for your property? Think again! I’ll explain why.<br><br>Today’s short episode is designed to make you think.<br><br>As the pace of working life increases, it becomes all the more important that we get full and proper sleep whenever we can. This can be especially true for business travellers.<br><br>Not only are blackout curtains enjoying widespread popularity in hospitality properties but are becoming increasingly common in private homes and commercial buildings. <br>When thinking about blackout curtains for a hospitality property, quality control and professional installation is a must to avoid costly maintenance and unhappy customers. <br><br>So, why should you consider investing in blackout drapes and what you should look for? Continue reading and I’ll tell you…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC188" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC188</a><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br> <br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/JV5dYAaicwQ" rel="noopener">https://youtu.be/JV5dYAaicwQ</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 13 Apr 2020 15:00:11 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/69bb9da7/6a012bbe.mp3" length="16904819" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/H1S_aDePIg0R8neI2F1PiIod9QjM8FNdo7fbKFfruE4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzUv/MTY5NzgxNTQyNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>423</itunes:duration>
      <itunes:summary>You don’t think blackout curtains are important for your property? Think again! I’ll explain why.Today’s short episode is designed to make you think.As the pace of working life increases, it becomes all the more important that we get full and proper sleep whenever we can. This can be especially true for business travellers.Not only are blackout curtains enjoying widespread popularity in hospitality properties but are becoming increasingly common in private homes and commercial buildings. When thinking about blackout curtains for a hospitality property, quality control and professional installation is a must to avoid costly maintenance and unhappy customers. So, why should you consider investing in blackout drapes and what you should look for? Continue reading and I’ll tell you…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC188Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/JV5dYAaicwQThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>You don’t think blackout curtains are important for your property? Think again! I’ll explain why.Today’s short episode is designed to make you think.As the pace of working life increases, it becomes all the more important that we get full and proper sleep</itunes:subtitle>
      <itunes:keywords>bedandbreakfastblackoutcurtain,bed&amp;breakfastblackoutcurtains,bestblackoutcurtains,blackoutcurtains,blackoutcurtainsnearme,hotelblackoutcurtains,resortblackoutcurtains</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>In-Room Tablet Vs. Mobile App - For Hotels, Resorts, Inn, Bed &amp; Breakfasts | Ep. #187</title>
      <itunes:episode>131</itunes:episode>
      <podcast:episode>131</podcast:episode>
      <itunes:title>In-Room Tablet Vs. Mobile App - For Hotels, Resorts, Inn, Bed &amp; Breakfasts | Ep. #187</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/24751532</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/in-room-tablet-vs-mobile-app-for-hotels-resorts-inn-bed-breakfasts-ep-187</link>
      <description>
        <![CDATA[Which is better for your hospitality property, an in-room tablet or a mobile app? <br><br>Stay with me and I will help you decide.<br><br>If you haven’t subscribed yet, do it now and make sure to hit the little bell so you’ll be informed when I upload a new video. You won’t want to miss anything designed especially for you.<br><br>There is no doubt that in recent years the hospitality property customer service experience has changed considerably. In the not too distant past, often the only contact a guest would have with a property was telephone or face to face.<br><br>This would hopefully built trust, loyalty to a brand and the personal touch.<br><br>In the last few years, a new type of guest has emerged. <br><br>•Online sources play an integral part of this customers booking experience and planning with 66% of travellers watching travel-related videos before booking their trip.  <br><br>•51% of travellers use online sources to decide on activities once at their destination, meaning that offering online solutions either in guest rooms, lobby area and good Wi-Fi facilities have become an important aspect of a guest’s stay.<br><br>This new customer is not looking for good customer service, but a full “guest experience”.  <br><br>New technology is playing a big role with online and tablet check-ins reducing check-in times. Smart rooms with room service ordering facilities, personalised welcome messages on screens, and fast Wi-Fi &amp; broadband, so guests can connect as easily as they would at home.<br><br>The hospitality property industry is undergoing a technological revival and the race to provide effective digital solutions for in-room guest communication has yielded a range of innovative approaches. <br><br>Two of the major front-runners are:<br>•App-based solutions for smartphones <br><br>•Integrated tablet solutions that come ready to use as part of the property room<br><br>The digital guest<br><br>The hospitality property guest of today is more connected than ever before, and even those from demographics that were once considered technophobes are adopting mobile technology surprisingly quickly. <br><br>The widespread adoption of digital technology has meant hospitality property owners and managers have no choice but to take note of this change and adapt their services to meet the evolving demands of their guests.<br><br>So, what is the difference between app-based and integrated tablet solutions? Continue reading and I’ll explain...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC187" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC187</a><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a>.<br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/igD91fVLp_U" rel="noopener">https://youtu.be/igD91fVLp_U</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Which is better for your hospitality property, an in-room tablet or a mobile app? <br><br>Stay with me and I will help you decide.<br><br>If you haven’t subscribed yet, do it now and make sure to hit the little bell so you’ll be informed when I upload a new video. You won’t want to miss anything designed especially for you.<br><br>There is no doubt that in recent years the hospitality property customer service experience has changed considerably. In the not too distant past, often the only contact a guest would have with a property was telephone or face to face.<br><br>This would hopefully built trust, loyalty to a brand and the personal touch.<br><br>In the last few years, a new type of guest has emerged. <br><br>•Online sources play an integral part of this customers booking experience and planning with 66% of travellers watching travel-related videos before booking their trip.  <br><br>•51% of travellers use online sources to decide on activities once at their destination, meaning that offering online solutions either in guest rooms, lobby area and good Wi-Fi facilities have become an important aspect of a guest’s stay.<br><br>This new customer is not looking for good customer service, but a full “guest experience”.  <br><br>New technology is playing a big role with online and tablet check-ins reducing check-in times. Smart rooms with room service ordering facilities, personalised welcome messages on screens, and fast Wi-Fi &amp; broadband, so guests can connect as easily as they would at home.<br><br>The hospitality property industry is undergoing a technological revival and the race to provide effective digital solutions for in-room guest communication has yielded a range of innovative approaches. <br><br>Two of the major front-runners are:<br>•App-based solutions for smartphones <br><br>•Integrated tablet solutions that come ready to use as part of the property room<br><br>The digital guest<br><br>The hospitality property guest of today is more connected than ever before, and even those from demographics that were once considered technophobes are adopting mobile technology surprisingly quickly. <br><br>The widespread adoption of digital technology has meant hospitality property owners and managers have no choice but to take note of this change and adapt their services to meet the evolving demands of their guests.<br><br>So, what is the difference between app-based and integrated tablet solutions? Continue reading and I’ll explain...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC187" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC187</a><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a>.<br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/igD91fVLp_U" rel="noopener">https://youtu.be/igD91fVLp_U</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 06 Apr 2020 15:00:18 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ecb41547/dd0e3938.mp3" length="27610840" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/TQ8CHFzY4dDL-DErPY5cugY32vnO_m1dNBfBs3Yox3U/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzQv/MTY5NzgxNTQyNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>691</itunes:duration>
      <itunes:summary>Which is better for your hospitality property, an in-room tablet or a mobile app? Stay with me and I will help you decide.If you haven’t subscribed yet, do it now and make sure to hit the little bell so you’ll be informed when I upload a new video. You won’t want to miss anything designed especially for you.There is no doubt that in recent years the hospitality property customer service experience has changed considerably. In the not too distant past, often the only contact a guest would have with a property was telephone or face to face.This would hopefully built trust, loyalty to a brand and the personal touch.In the last few years, a new type of guest has emerged. •Online sources play an integral part of this customers booking experience and planning with 66% of travellers watching travel-related videos before booking their trip.  •51% of travellers use online sources to decide on activities once at their destination, meaning that offering online solutions either in guest rooms, lobby area and good Wi-Fi facilities have become an important aspect of a guest’s stay.This new customer is not looking for good customer service, but a full “guest experience”.  New technology is playing a big role with online and tablet check-ins reducing check-in times. Smart rooms with room service ordering facilities, personalised welcome messages on screens, and fast Wi-Fi &amp;amp; broadband, so guests can connect as easily as they would at home.The hospitality property industry is undergoing a technological revival and the race to provide effective digital solutions for in-room guest communication has yielded a range of innovative approaches. Two of the major front-runners are:•App-based solutions for smartphones •Integrated tablet solutions that come ready to use as part of the property roomThe digital guestThe hospitality property guest of today is more connected than ever before, and even those from demographics that were once considered technophobes are adopting mobile technology surprisingly quickly. The widespread adoption of digital technology has meant hospitality property owners and managers have no choice but to take note of this change and adapt their services to meet the evolving demands of their guests.So, what is the difference between app-based and integrated tablet solutions? Continue reading and I’ll explain...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC187Join one of our private groupshttps://keystonehospitalitydevelopment.com/private-groupsSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC.Linkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/igD91fVLp_UThis show is part of the Spreaker Prime Network, if you are interested in advertising...</itunes:summary>
      <itunes:subtitle>Which is better for your hospitality property, an in-room tablet or a mobile app? Stay with me and I will help you decide.If you haven’t subscribed yet, do it now and make sure to hit the little bell so you’ll be informed when I upload a new video. You wo</itunes:subtitle>
      <itunes:keywords>craveinteractive,cravetabletprice,guesttablet,hotelguestengagementplatform,hotelinroomguide,hotelin-roomtechnology,hoteltabletsoftware,hoteltechnologyreview,hoteltechreportcrave,hoteltechreportsuitepad,inroomconcierge,intelityceo,intelityinterface,intelit</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Turn Your Hospitality Property Cancellations into a Positive | Ep. #186</title>
      <itunes:episode>130</itunes:episode>
      <podcast:episode>130</podcast:episode>
      <itunes:title>How to Turn Your Hospitality Property Cancellations into a Positive | Ep. #186</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/24179454</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-turn-your-hospitality-property-cancellations-into-a-positive-ep-186</link>
      <description>
        <![CDATA[Around the world, both big-brand and independent hospitality properties are feeling the sting of COVID-19.<br><br>I’m going to show you how to turn this pain into a gain.<br><br><br>If you haven’t subscribed yet, do it now and make sure to hit the little bell so you’ll be informed when I upload a new video. You won’t want to miss anything designed especially for you.<br><br>As of the writing of this episode, the COVID-19 coronavirus outbreak has infected 250,618 people, claimed 10,254 lives and spread to 182 countries and territories around the world and 1 cruise ship. As these numbers are certain to continue to climb in the coming weeks and maybe months, the disruptive impact on the global travel and hospitality industry is sure to be lasting and significant.<br><br>The first area to feel the impact of COVID-19 were hospitality properties across the Asian Pacific region. It then spread to major global tourism markets like Italy and regional, business centres like Singapore and South Korea and now is working its way across the world. <br><br>As a result, the travel industry is at risk of experiencing a business downturn not just from travel restrictions put in place, but from lower levels of global and regional travel in general.<br>Information, analysis and planning are going to be critical for hospitality property owners and managers facing challenging operating conditions. <br><br>So, what can we learn from previous downturns and what do we need to consider to safeguard future business?<br><br>Let’s look at the industry history.<br><br>What we have learned from history<br><br>For after 911, occupancy levels in New York properties took 34 months to recover from the attacks, and the wider US market took 45 months.<br><br>In March 2003, the Severe Acute Respiratory Syndrome (SARS) virus spread across the Asia-Pacific region, causing widespread disruption. <br><br>Although the spread of SARS was quickly contained in 4 months, it took a further eight months for tourist arrivals to rebound and almost 18 months for a full recovery of the market. <br>In the past 15 years, the hotel, resort, inn and bed and breakfast industry have become more resilient to shocks of turmoil. In effect, the time that it takes for destinations to recover from these shocks has significantly decreased.<br><br>I realize we are in new territory with the COVID-19 and this can be especially daunting for independent properties including hotels, resorts, inns and bed and breakfasts, but based on history and how well our governments react, the travel industry will recover in time. The faster the virus is contained; the faster global travel markets and the regional hospitality property industry will recover.<br><br>While facing lower or no occupancy as a result of the downturn in travel is challenging to all hospitality property owners and managers, you should not panic, but instead, be positive that business nearly always comes back. <br><br><br>You First Instinct<br><br>As a hotelier or innkeeper, you should not implement anything you might regret later—such as dramatic price cuts to attract guests from non-targeted profiles or giving too much business to unclear channels. Rather, you must take a long-term view of what is best for your business.<br><br>First, you must avoid making ‘gut-instinct’ or emotional decisions in the face of current market uncertainty. Rather you should focus on rational, analytical and data-based strategic approaches to pricing. <br><br>For example:<br><br>When faced with a high volume of cancellations or government-ordered closures, properties might be tempted to offer short-term discounts and to start relying on more expensive distribution channels to try and attract bookings when the regulations start to relax.<br><br><br>Instead of panicking, take a long-term view of what is best for your business and if you continue reading, I will share some ways you can do that…<br><br><br> ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC186" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC186</a><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a>.<br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/cPatzUeh1wk" rel="noopener">https://youtu.be/cPatzUeh1wk</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Around the world, both big-brand and independent hospitality properties are feeling the sting of COVID-19.<br><br>I’m going to show you how to turn this pain into a gain.<br><br><br>If you haven’t subscribed yet, do it now and make sure to hit the little bell so you’ll be informed when I upload a new video. You won’t want to miss anything designed especially for you.<br><br>As of the writing of this episode, the COVID-19 coronavirus outbreak has infected 250,618 people, claimed 10,254 lives and spread to 182 countries and territories around the world and 1 cruise ship. As these numbers are certain to continue to climb in the coming weeks and maybe months, the disruptive impact on the global travel and hospitality industry is sure to be lasting and significant.<br><br>The first area to feel the impact of COVID-19 were hospitality properties across the Asian Pacific region. It then spread to major global tourism markets like Italy and regional, business centres like Singapore and South Korea and now is working its way across the world. <br><br>As a result, the travel industry is at risk of experiencing a business downturn not just from travel restrictions put in place, but from lower levels of global and regional travel in general.<br>Information, analysis and planning are going to be critical for hospitality property owners and managers facing challenging operating conditions. <br><br>So, what can we learn from previous downturns and what do we need to consider to safeguard future business?<br><br>Let’s look at the industry history.<br><br>What we have learned from history<br><br>For after 911, occupancy levels in New York properties took 34 months to recover from the attacks, and the wider US market took 45 months.<br><br>In March 2003, the Severe Acute Respiratory Syndrome (SARS) virus spread across the Asia-Pacific region, causing widespread disruption. <br><br>Although the spread of SARS was quickly contained in 4 months, it took a further eight months for tourist arrivals to rebound and almost 18 months for a full recovery of the market. <br>In the past 15 years, the hotel, resort, inn and bed and breakfast industry have become more resilient to shocks of turmoil. In effect, the time that it takes for destinations to recover from these shocks has significantly decreased.<br><br>I realize we are in new territory with the COVID-19 and this can be especially daunting for independent properties including hotels, resorts, inns and bed and breakfasts, but based on history and how well our governments react, the travel industry will recover in time. The faster the virus is contained; the faster global travel markets and the regional hospitality property industry will recover.<br><br>While facing lower or no occupancy as a result of the downturn in travel is challenging to all hospitality property owners and managers, you should not panic, but instead, be positive that business nearly always comes back. <br><br><br>You First Instinct<br><br>As a hotelier or innkeeper, you should not implement anything you might regret later—such as dramatic price cuts to attract guests from non-targeted profiles or giving too much business to unclear channels. Rather, you must take a long-term view of what is best for your business.<br><br>First, you must avoid making ‘gut-instinct’ or emotional decisions in the face of current market uncertainty. Rather you should focus on rational, analytical and data-based strategic approaches to pricing. <br><br>For example:<br><br>When faced with a high volume of cancellations or government-ordered closures, properties might be tempted to offer short-term discounts and to start relying on more expensive distribution channels to try and attract bookings when the regulations start to relax.<br><br><br>Instead of panicking, take a long-term view of what is best for your business and if you continue reading, I will share some ways you can do that…<br><br><br> ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC186" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC186</a><br><br>Join one of our private groups<br><br><a href="https://keystonehospitalitydevelopment.com/private-groups" rel="noopener">https://keystonehospitalitydevelopment.com/private-groups</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a>.<br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/cPatzUeh1wk" rel="noopener">https://youtu.be/cPatzUeh1wk</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Wed, 25 Mar 2020 15:00:05 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4afb27a6/b706f226.mp3" length="35494587" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/7BcoW2lskTL_Qw2Ct6PNPUAGT_QoAfvuq08SCkqGLLI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzMv/MTY5NzgxNTQxNy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>888</itunes:duration>
      <itunes:summary>Around the world, both big-brand and independent hospitality properties are feeling the sting of COVID-19.I’m going to show you how to turn this pain into a gain.If you haven’t subscribed yet, do it now and make sure to hit the little bell so you’ll be informed when I upload a new video. You won’t want to miss anything designed especially for you.As of the writing of this episode, the COVID-19 coronavirus outbreak has infected 250,618 people, claimed 10,254 lives and spread to 182 countries and territories around the world and 1 cruise ship. As these numbers are certain to continue to climb in the coming weeks and maybe months, the disruptive impact on the global travel and hospitality industry is sure to be lasting and significant.The first area to feel the impact of COVID-19 were hospitality properties across the Asian Pacific region. It then spread to major global tourism markets like Italy and regional, business centres like Singapore and South Korea and now is working its way across the world. As a result, the travel industry is at risk of experiencing a business downturn not just from travel restrictions put in place, but from lower levels of global and regional travel in general.Information, analysis and planning are going to be critical for hospitality property owners and managers facing challenging operating conditions. So, what can we learn from previous downturns and what do we need to consider to safeguard future business?Let’s look at the industry history.What we have learned from historyFor after 911, occupancy levels in New York properties took 34 months to recover from the attacks, and the wider US market took 45 months.In March 2003, the Severe Acute Respiratory Syndrome (SARS) virus spread across the Asia-Pacific region, causing widespread disruption. Although the spread of SARS was quickly contained in 4 months, it took a further eight months for tourist arrivals to rebound and almost 18 months for a full recovery of the market. In the past 15 years, the hotel, resort, inn and bed and breakfast industry have become more resilient to shocks of turmoil. In effect, the time that it takes for destinations to recover from these shocks has significantly decreased.I realize we are in new territory with the COVID-19 and this can be especially daunting for independent properties including hotels, resorts, inns and bed and breakfasts, but based on history and how well our governments react, the travel industry will recover in time. The faster the virus is contained; the faster global travel markets and the regional hospitality property industry will recover.While facing lower or no occupancy as a result of the downturn in travel is challenging to all hospitality property owners and managers, you should not panic, but instead, be positive that business nearly always comes back. You First InstinctAs a hotelier or innkeeper, you should not implement anything you might regret later—such as dramatic price cuts to attract guests from non-targeted profiles or giving too much business to unclear channels. Rather, you must take a long-term view of what is best for your business.First, you must avoid making ‘gut-instinct’ or emotional decisions in the face of current market uncertainty. Rather you should focus on rational, analytical and data-based strategic approaches to pricing. For example:When faced with a high volume of cancellations or government-ordered closures, properties might be tempted to offer short-term discounts and to start relying on more expensive distribution channels to try and attract bookings when the regulations start to relax.Instead of panicking, take a long-term view of what is best for your business and if you continue reading, I will share...</itunes:summary>
      <itunes:subtitle>Around the world, both big-brand and independent hospitality properties are feeling the sting of COVID-19.I’m going to show you how to turn this pain into a gain.If you haven’t subscribed yet, do it now and make sure to hit the little bell so you’ll be in</itunes:subtitle>
      <itunes:keywords>bedandbreakfastandcovid-19,bedandbreakfastcancellationsin,hotelcancellationsintoapositiv,hoteliersandcovid-19,hotelsandcovid-19,impactofcovid-19onthehospitali,innkeepersandcovid-19,pandemichistoryandbedandbreakf,pandemichistoryandhotels,pandemichistoryand</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Augmented  reality Can Work - For Your Hotel, Resort, Inn, Bed &amp; Breakfast | Ep. 185</title>
      <itunes:episode>129</itunes:episode>
      <podcast:episode>129</podcast:episode>
      <itunes:title>How Augmented  reality Can Work - For Your Hotel, Resort, Inn, Bed &amp; Breakfast | Ep. 185</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-augmented-reality-can-work-for-your-hotel-resort-inn-bed-breakfast-ep-185</link>
      <description>
        <![CDATA[With each step forward in the digital revolution, science fiction has become less like fabrication and more like reality. Let me explain how this will change hospitality property marketing.<br><br>At the beginning of this episode, I stated that with each step forward in the digital revolution, science fiction has become less like fabrication and more like reality. That's in part because hardware engineers and software developers continue to improve their augmented reality technologies, making the line between real and virtual life ever dimmer. Augmented reality (AR), it seems, may soon be the true reality for us all.<br><br>AR is the blending of interactive digital elements – like dazzling visual overlays, buzzy 3D touch, or other sensory projections – into our real-world environments. If you experienced the uproar of Pokémon Go, you witnessed augmented reality in action. If not, here is a clearer explanation.<br><br>YouTube video<br><br>Google SkyMap is another well-known AR app. It overlays information about constellations, planets and more as you point the camera of your smartphone or tablet toward the heavens. <br>Wikitude is an app that looks up information about a landmark or object by your simply pointing at it using your smartphone's camera. <br>But AR is more than just smartphone fun. It's a technology that finds uses in more serious matters, from business to warfare to medicine.<br>The possibilities of AR tech are limitless. The only uncertainty is how smoothly, and quickly, developers will integrate these capabilities into devices that we'll use daily.<br><br>How will hospitality property owners or managers benefit from the use of augmented reality? I will tell you, right after a word from our sponsors. <br><br>Continue reading to find out how hospitality property owners or managers benefit from the use of augmented reality? …<br><br><br> ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC185" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC185</a><br><br><br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a>.<br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br>..<br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/X1KQqM258Qk" rel="noopener">https://youtu.be/X1KQqM258Qk</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With each step forward in the digital revolution, science fiction has become less like fabrication and more like reality. Let me explain how this will change hospitality property marketing.<br><br>At the beginning of this episode, I stated that with each step forward in the digital revolution, science fiction has become less like fabrication and more like reality. That's in part because hardware engineers and software developers continue to improve their augmented reality technologies, making the line between real and virtual life ever dimmer. Augmented reality (AR), it seems, may soon be the true reality for us all.<br><br>AR is the blending of interactive digital elements – like dazzling visual overlays, buzzy 3D touch, or other sensory projections – into our real-world environments. If you experienced the uproar of Pokémon Go, you witnessed augmented reality in action. If not, here is a clearer explanation.<br><br>YouTube video<br><br>Google SkyMap is another well-known AR app. It overlays information about constellations, planets and more as you point the camera of your smartphone or tablet toward the heavens. <br>Wikitude is an app that looks up information about a landmark or object by your simply pointing at it using your smartphone's camera. <br>But AR is more than just smartphone fun. It's a technology that finds uses in more serious matters, from business to warfare to medicine.<br>The possibilities of AR tech are limitless. The only uncertainty is how smoothly, and quickly, developers will integrate these capabilities into devices that we'll use daily.<br><br>How will hospitality property owners or managers benefit from the use of augmented reality? I will tell you, right after a word from our sponsors. <br><br>Continue reading to find out how hospitality property owners or managers benefit from the use of augmented reality? …<br><br><br> ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC185" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC185</a><br><br><br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a>.<br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br>..<br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/X1KQqM258Qk" rel="noopener">https://youtu.be/X1KQqM258Qk</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 16 Mar 2020 15:00:19 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/50e2bfae/4585039b.mp3" length="23614107" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/_zygc7IdbUDxLd0cTuNENOJJ6dtRNENvh430V5Wgi0Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzIv/MTY5NzgxNTQxNy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>591</itunes:duration>
      <itunes:summary>With each step forward in the digital revolution, science fiction has become less like fabrication and more like reality. Let me explain how this will change hospitality property marketing.At the beginning of this episode, I stated that with each step forward in the digital revolution, science fiction has become less like fabrication and more like reality. That's in part because hardware engineers and software developers continue to improve their augmented reality technologies, making the line between real and virtual life ever dimmer. Augmented reality (AR), it seems, may soon be the true reality for us all.AR is the blending of interactive digital elements – like dazzling visual overlays, buzzy 3D touch, or other sensory projections – into our real-world environments. If you experienced the uproar of Pokémon Go, you witnessed augmented reality in action. If not, here is a clearer explanation.YouTube videoGoogle SkyMap is another well-known AR app. It overlays information about constellations, planets and more as you point the camera of your smartphone or tablet toward the heavens. Wikitude is an app that looks up information about a landmark or object by your simply pointing at it using your smartphone's camera. But AR is more than just smartphone fun. It's a technology that finds uses in more serious matters, from business to warfare to medicine.The possibilities of AR tech are limitless. The only uncertainty is how smoothly, and quickly, developers will integrate these capabilities into devices that we'll use daily.How will hospitality property owners or managers benefit from the use of augmented reality? I will tell you, right after a word from our sponsors. Continue reading to find out how hospitality property owners or managers benefit from the use of augmented reality? … ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC185The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Say hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDC.Linkedin: https://www.linkedin.com/company/keystone-hospitality-development..Listen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/X1KQqM258QkThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With each step forward in the digital revolution, science fiction has become less like fabrication and more like reality. Let me explain how this will change hospitality property marketing.At the beginning of this episode, I stated that with each step for</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Virtual Reality-For Hotels, Resort, Inns, Bed &amp; Breakfasts | Ep. #184</title>
      <itunes:episode>128</itunes:episode>
      <podcast:episode>128</podcast:episode>
      <itunes:title>Virtual Reality-For Hotels, Resort, Inns, Bed &amp; Breakfasts | Ep. #184</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/virtual-reality-for-hotels-resort-inns-bed-breakfasts-ep-184</link>
      <description>
        <![CDATA[Virtual reality is one of the hottest things in hospitality and technology right now and I am going to explain why and how you can benefit.<br><br>Virtual Reality is a natural progression following the internet’s love of video, and now VR hopes to bring realistic interactive video to life. In regards to the hospitality property sector, this often takes on the form of virtual reality video marketing. It is an amazing way to highlight what your property has to offer with the use of a digital walkthrough and now many hospitality brands are creating new experiences for their guests.<br><br>It’s not a surprise that everyone wants to talk about their plans for the new tech.<br><br>Virtual Reality – The Next Game Changer for Hotels – Hotel-Online<br><br>Why are VR hospitality property tours becoming popular?<br><br>One of the main reasons why hospitality property VR marketing has taken on a viral tone arises from the fact that guests will be provided with a hands-on point of view when making important booking decisions. <br><br>Using such technology clearly illustrates that the property in question is keeping abreast of the latest digital trends. Today, VR tours can be easily placed on an online platform through the use of cost-effective software packages.<br><br><br>Why should businesses even care about virtual reality? <br><br>In the not too distant future, property operators will be able to utilize VR to help produce more bookings, provide entertainment, and create new activities that will generate more revenue.<br><br>Continue reading to find out how you can benefit from the use of virtual reality...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopmen" rel="noopener">https://keystonehospitalitydevelopmen</a>...<br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Environmental Policy Guideline Download<br><br><a href="https://keystonehospitalitydevelopmen" rel="noopener">https://keystonehospitalitydevelopmen</a>...<br><br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalityde" rel="noopener">https://courses.keystonehospitalityde</a>...<br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keys.." rel="noopener">https://www.linkedin.com/company/keys..</a>.<br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopmen" rel="noopener">https://keystonehospitalitydevelopmen</a>...<br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/TdA7Vsvq4Qk" rel="noopener">https://youtu.be/TdA7Vsvq4Qk</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Virtual reality is one of the hottest things in hospitality and technology right now and I am going to explain why and how you can benefit.<br><br>Virtual Reality is a natural progression following the internet’s love of video, and now VR hopes to bring realistic interactive video to life. In regards to the hospitality property sector, this often takes on the form of virtual reality video marketing. It is an amazing way to highlight what your property has to offer with the use of a digital walkthrough and now many hospitality brands are creating new experiences for their guests.<br><br>It’s not a surprise that everyone wants to talk about their plans for the new tech.<br><br>Virtual Reality – The Next Game Changer for Hotels – Hotel-Online<br><br>Why are VR hospitality property tours becoming popular?<br><br>One of the main reasons why hospitality property VR marketing has taken on a viral tone arises from the fact that guests will be provided with a hands-on point of view when making important booking decisions. <br><br>Using such technology clearly illustrates that the property in question is keeping abreast of the latest digital trends. Today, VR tours can be easily placed on an online platform through the use of cost-effective software packages.<br><br><br>Why should businesses even care about virtual reality? <br><br>In the not too distant future, property operators will be able to utilize VR to help produce more bookings, provide entertainment, and create new activities that will generate more revenue.<br><br>Continue reading to find out how you can benefit from the use of virtual reality...<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopmen" rel="noopener">https://keystonehospitalitydevelopmen</a>...<br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Environmental Policy Guideline Download<br><br><a href="https://keystonehospitalitydevelopmen" rel="noopener">https://keystonehospitalitydevelopmen</a>...<br><br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalityde" rel="noopener">https://courses.keystonehospitalityde</a>...<br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keys.." rel="noopener">https://www.linkedin.com/company/keys..</a>.<br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopmen" rel="noopener">https://keystonehospitalitydevelopmen</a>...<br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/TdA7Vsvq4Qk" rel="noopener">https://youtu.be/TdA7Vsvq4Qk</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 09 Mar 2020 16:10:08 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2af02e50/109d30be.mp3" length="27331836" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/6b3B8LhIWCUyxokwkk41r2BIBioVe4OOUduDGUMWjd8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzEv/MTY5NzgxNTQxMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>684</itunes:duration>
      <itunes:summary>Virtual reality is one of the hottest things in hospitality and technology right now and I am going to explain why and how you can benefit.Virtual Reality is a natural progression following the internet’s love of video, and now VR hopes to bring realistic interactive video to life. In regards to the hospitality property sector, this often takes on the form of virtual reality video marketing. It is an amazing way to highlight what your property has to offer with the use of a digital walkthrough and now many hospitality brands are creating new experiences for their guests.It’s not a surprise that everyone wants to talk about their plans for the new tech.Virtual Reality – The Next Game Changer for Hotels – Hotel-OnlineWhy are VR hospitality property tours becoming popular?One of the main reasons why hospitality property VR marketing has taken on a viral tone arises from the fact that guests will be provided with a hands-on point of view when making important booking decisions. Using such technology clearly illustrates that the property in question is keeping abreast of the latest digital trends. Today, VR tours can be easily placed on an online platform through the use of cost-effective software packages.Why should businesses even care about virtual reality? In the not too distant future, property operators will be able to utilize VR to help produce more bookings, provide entertainment, and create new activities that will generate more revenue.Continue reading to find out how you can benefit from the use of virtual reality...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopmen...RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:Environmental Policy Guideline Downloadhttps://keystonehospitalitydevelopmen...The Keystone HDC Training Tutorialshttps://courses.keystonehospitalityde...Say hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keys...Listen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopmen...https://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/TdA7Vsvq4QkThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Virtual reality is one of the hottest things in hospitality and technology right now and I am going to explain why and how you can benefit.Virtual Reality is a natural progression following the internet’s love of video, and now VR hopes to bring realistic</itunes:subtitle>
      <itunes:keywords>examplesofvirtualrealityinever,howdoesvirtualrealitywork,howdoesvirtualrealityworkwithp,howtoviewvr,learnaboutvr,typesofvirtualreality,virtualrealityapplications,virtualrealitydrawing,virtualrealityexamples,virtualrealityforbedandbreakfa,virtualrealityfor</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Environmental Policy for Hotel-Resort-Inn Bed &amp; Breakfast | Ep. #183</title>
      <itunes:episode>127</itunes:episode>
      <podcast:episode>127</podcast:episode>
      <itunes:title>Environmental Policy for Hotel-Resort-Inn Bed &amp; Breakfast | Ep. #183</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/environmental-policy-for-hotel-resort-inn-bed-breakfast-ep-183</link>
      <description>
        <![CDATA[You have made the decision to become more environmentally sustainable. Do you have an environmental policy in place? I am going to give you a template you can use.<br><br>Over a number of episodes, I have referred to the importance of a property operations manual and how every property needs one. In fact, I honestly believe that you cannot have an efficient business without an operations manual.<br><br>If you want your hospitality property to be competitive, one section that defiantly has to be included in your operations manual is your environmental policy.<br><br>In our last episode, I talked about the three key areas of the environmental impact that properties should consider; energy, water, and waste.<br><br>I gave you some examples of renewable power being used by the travel industry to lower operating costs and support a sustainable future.<br><br>And I shared eight key components to establishing a program to effectively green your hospitality property:<br><br>In today’s episode, I am going to look at some of the specifics you may want to include in your environmental policy.<br><br>Your Environmental Policy should have different categories with actions included under each, including.<br><br>•Organization, Reporting and Management<br><br>•Energy Management<br><br>•Water Management<br><br>•Waste<br><br>•Purchasing<br><br>•Community Support<br><br>•Customer Education<br><br>•Employee Training<br><br>Continue reading to find out how you can get your own environmental policy sample template and bonus environmental policy statement…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC183" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC183</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Environmental Policy Guideline Download<br><br><a href="https://keystonehospitalitydevelopment.com/environmental-policy-download/" rel="noopener">https://keystonehospitalitydevelopment.com/environmental-policy-download/</a><br><br><br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><br>YouTube<br><br><a href="https://youtu.be/DLqZUQy6xHk" rel="noopener">https://youtu.be/DLqZUQy6xHk</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[You have made the decision to become more environmentally sustainable. Do you have an environmental policy in place? I am going to give you a template you can use.<br><br>Over a number of episodes, I have referred to the importance of a property operations manual and how every property needs one. In fact, I honestly believe that you cannot have an efficient business without an operations manual.<br><br>If you want your hospitality property to be competitive, one section that defiantly has to be included in your operations manual is your environmental policy.<br><br>In our last episode, I talked about the three key areas of the environmental impact that properties should consider; energy, water, and waste.<br><br>I gave you some examples of renewable power being used by the travel industry to lower operating costs and support a sustainable future.<br><br>And I shared eight key components to establishing a program to effectively green your hospitality property:<br><br>In today’s episode, I am going to look at some of the specifics you may want to include in your environmental policy.<br><br>Your Environmental Policy should have different categories with actions included under each, including.<br><br>•Organization, Reporting and Management<br><br>•Energy Management<br><br>•Water Management<br><br>•Waste<br><br>•Purchasing<br><br>•Community Support<br><br>•Customer Education<br><br>•Employee Training<br><br>Continue reading to find out how you can get your own environmental policy sample template and bonus environmental policy statement…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: <br><br><a href="https://keystonehospitalitydevelopment.com/KHDC183" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC183</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Environmental Policy Guideline Download<br><br><a href="https://keystonehospitalitydevelopment.com/environmental-policy-download/" rel="noopener">https://keystonehospitalitydevelopment.com/environmental-policy-download/</a><br><br><br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><br>YouTube<br><br><a href="https://youtu.be/DLqZUQy6xHk" rel="noopener">https://youtu.be/DLqZUQy6xHk</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 02 Mar 2020 21:00:18 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a6cf8568/2cb00a19.mp3" length="16720896" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/7TDGMyZkAnSSuWVUDPNm6G7C0P_LkHzcgYtyLcShY_0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMzAv/MTY5NzgxNTQxNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>418</itunes:duration>
      <itunes:summary>You have made the decision to become more environmentally sustainable. Do you have an environmental policy in place? I am going to give you a template you can use.Over a number of episodes, I have referred to the importance of a property operations manual and how every property needs one. In fact, I honestly believe that you cannot have an efficient business without an operations manual.If you want your hospitality property to be competitive, one section that defiantly has to be included in your operations manual is your environmental policy.In our last episode, I talked about the three key areas of the environmental impact that properties should consider; energy, water, and waste.I gave you some examples of renewable power being used by the travel industry to lower operating costs and support a sustainable future.And I shared eight key components to establishing a program to effectively green your hospitality property:In today’s episode, I am going to look at some of the specifics you may want to include in your environmental policy.Your Environmental Policy should have different categories with actions included under each, including.•Organization, Reporting and Management•Energy Management•Water Management•Waste•Purchasing•Community Support•Customer Education•Employee TrainingContinue reading to find out how you can get your own environmental policy sample template and bonus environmental policy statement…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING: https://keystonehospitalitydevelopment.com/KHDC183RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:Environmental Policy Guideline Downloadhttps://keystonehospitalitydevelopment.com/environmental-policy-download/The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Say hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcastYouTubehttps://youtu.be/DLqZUQy6xHkThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>You have made the decision to become more environmentally sustainable. Do you have an environmental policy in place? I am going to give you a template you can use.Over a number of episodes, I have referred to the importance of a property operations manual</itunes:subtitle>
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      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Going Green Solutions- How to Make Your Property Eco-Friendly  | Ep. #182</title>
      <itunes:episode>126</itunes:episode>
      <podcast:episode>126</podcast:episode>
      <itunes:title>Going Green Solutions- How to Make Your Property Eco-Friendly  | Ep. #182</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/23146697</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/going-green-solutions-how-to-make-your-property-eco-friendly-ep-182</link>
      <description>
        <![CDATA[Is your hospitality property living up the sustainable efforts your guests expect? If so, Excellent! If not, I will show you how to create a place where every guest feels welcome. <br><br>Investing in renewable &amp; eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your properties overall profit and patronage. <br><br>Renewable power, including wind and hydroelectric power, are set to rise by 40 per cent over the next five years. <br><br>While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.<br><br>It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out. <br><br>Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!<br><br>There are three key areas of the environmental impact that properties should consider; energy, water, and waste.<br><br>Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings. <br><br>Waste - One study estimate identified that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 per cent of waste in hotels can be diverted through reuse and recycling.<br><br>Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking &amp; cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry. <br><br>Several studies have indicated that economic benefits can be gained in hospitality properties through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits in choosing an environmentally sustainable strategy.<br><br>These include:<br><br>•Gaining competitive advantage by being a leader in the industry<br><br>•Customer loyalty<br><br>•Employee retention<br><br>•Awards and recognition<br><br>•Regulatory compliance<br><br>•Risk management<br><br>•Increased brand value<br><br>But the major benefit, because it’s the right thing to do!<br><br>Continue reading for examples of renewable power being used by the travel industry and how you can establish a program to effectively green your hospitality property…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC182" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC182</a><br><br>Join the best hotel, resort, inn or bed and breakfast group for you<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC178" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC178</a><br><br><br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a> <br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/BRchHrOkYzg" rel="noopener">https://youtu.be/BRchHrOkYzg</a><br><br><br>Here is your Hospitality Property School Group<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Is your hospitality property living up the sustainable efforts your guests expect? If so, Excellent! If not, I will show you how to create a place where every guest feels welcome. <br><br>Investing in renewable &amp; eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your properties overall profit and patronage. <br><br>Renewable power, including wind and hydroelectric power, are set to rise by 40 per cent over the next five years. <br><br>While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.<br><br>It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out. <br><br>Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!<br><br>There are three key areas of the environmental impact that properties should consider; energy, water, and waste.<br><br>Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings. <br><br>Waste - One study estimate identified that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 per cent of waste in hotels can be diverted through reuse and recycling.<br><br>Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking &amp; cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry. <br><br>Several studies have indicated that economic benefits can be gained in hospitality properties through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits in choosing an environmentally sustainable strategy.<br><br>These include:<br><br>•Gaining competitive advantage by being a leader in the industry<br><br>•Customer loyalty<br><br>•Employee retention<br><br>•Awards and recognition<br><br>•Regulatory compliance<br><br>•Risk management<br><br>•Increased brand value<br><br>But the major benefit, because it’s the right thing to do!<br><br>Continue reading for examples of renewable power being used by the travel industry and how you can establish a program to effectively green your hospitality property…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC182" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC182</a><br><br>Join the best hotel, resort, inn or bed and breakfast group for you<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC178" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC178</a><br><br><br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a> <br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/BRchHrOkYzg" rel="noopener">https://youtu.be/BRchHrOkYzg</a><br><br><br>Here is your Hospitality Property School Group<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 25 Feb 2020 03:20:02 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d7a1d8b4/bf1ba80b.mp3" length="43624933" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/JfmOwaj14MlbJSSO2ovzb0jpkMH7xuwaEAPi82QQoX4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMjkv/MTY5NzgxNTQxNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1091</itunes:duration>
      <itunes:summary>Is your hospitality property living up the sustainable efforts your guests expect? If so, Excellent! If not, I will show you how to create a place where every guest feels welcome. Investing in renewable &amp;amp; eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your properties overall profit and patronage. Renewable power, including wind and hydroelectric power, are set to rise by 40 per cent over the next five years. While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out. Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!There are three key areas of the environmental impact that properties should consider; energy, water, and waste.Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings. Waste - One study estimate identified that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 per cent of waste in hotels can be diverted through reuse and recycling.Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking &amp;amp; cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry. Several studies have indicated that economic benefits can be gained in hospitality properties through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits in choosing an environmentally sustainable strategy.These include:•Gaining competitive advantage by being a leader in the industry•Customer loyalty•Employee retention•Awards and recognition•Regulatory compliance•Risk management•Increased brand valueBut the major benefit, because it’s the right thing to do!Continue reading for examples of renewable power being used by the travel industry and how you can establish a program to effectively green your hospitality property…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC182Join the best hotel, resort, inn or bed and breakfast group for youhttps://keystonehospitalitydevelopment.com/KHDC178The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/ Say hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:</itunes:summary>
      <itunes:subtitle>Is your hospitality property living up the sustainable efforts your guests expect? If so, Excellent! If not, I will show you how to create a place where every guest feels welcome. Investing in renewable &amp;amp; eco-friendly resources for hospitality propert</itunes:subtitle>
      <itunes:keywords>bedandbreakfast,eco-friendlyresources,environmentalimpact,environmentalpolicy,environmentalpolicystatement,greenbedandbreakfasts,greenhotels,greenresorts,hotelenvironmentalimpact,howmanysolarpanelsdoineedforah,sustainablebedandbreakfasts,sustainablehotels</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Smart Access Solutions - Hotels-Resorts-Inns | Ep. #181</title>
      <itunes:episode>125</itunes:episode>
      <podcast:episode>125</podcast:episode>
      <itunes:title>Smart Access Solutions - Hotels-Resorts-Inns | Ep. #181</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/22805991</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/smart-access-solutions-hotels-resorts-inns-ep-181</link>
      <description>
        <![CDATA[Do you like doors that are hard to open or loud? Neither do your guests. Stay with me to find out how to solve this problem.<br><br>What does every hospitality property need to offer? Near the top of the list has to be convenience and security.<br><br>How can hospitality properties evolve? With smart access solutions.<br><br>Hospitality properties are more than just bricks and mortar, they move people. A busy property is the exact opposite of inactivity. With everything you have to deal with on a daily bases, one thing you might not notice but every guest notices it right away is: <br><br>How does the door open? <br><br>Am I really welcome? <br><br>Do I feel safe here?<br><br>Perfecting security and openness at the same time isn’t always that simple, so in this episode, I will share things you should consider.<br><br>From family-run bed and breakfast, resort, inn, right up to luxury hotels – wherever you go the guests expect everything they have at home, and usually more. <br><br>Paying guests want convenience and security without compromise. Most pick up on everything that makes a property unique within a second of arrival. Your goal is always for your guests to feel comfortable and perceive their stay as an experience.<br><br>Individuality, unique design and quality are the fundamental factors that ensure guests feel personally valued. Simply the way the door opens into the property reception can say a lot. A friendly welcome doesn’t just come from the staff, it’s also dependent on the seamless interaction between convenience, design and technology.<br> <br>To turn your property into an experience should be the goal of your architects, contractors or you as property owners and managers. You can appeal to the guests’ senses by keeping check-in brief and use digital technology to control access authorizations. Get doors to open and close by themselves to ensure immediate relaxation and if your property has a public spa area a level of intimacy appreciated by guests with digital access.<br><br><br>Here is what your hospitality property should consider<br> <br>This is where it is important to image the entrance first. This is where personal appreciation of the guest begins and the door plays an important role here. You only get one chance to make a first impression.<br>Automatic entrance systems in the lobby ensure a smooth transition between inside and out, it cuts down on fighting with luggage and provides a thermal buffer from the outside.<br><br>A couple of ways this could be accomplished:<br>Revolving doors <br>As the central element of an attractive and energy-efficient entrance, revolving doors can improve control of public traffic and ease of passage for users.<br><br>Sliding doors<br>Entrance areas can be designed to look interesting and individual with the curved sliding door: semi-circles that curve outwards or inwards, segments, full circles, ovals or double segments – there are numerous possibilities. <br><br><br>Continue reading and I will share with you at least 9 more items you need to consider for smart access solutions...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC181" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC181</a><br><br>Join the best hotel, resort, inn or bed and breakfast group for you<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC178" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC178</a>.<br><br><br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a> <br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/z99YL7Cgv0M" rel="noopener">https://youtu.be/z99YL7Cgv0M</a><br><br><br>Here is your Hospitality Property School Group<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you like doors that are hard to open or loud? Neither do your guests. Stay with me to find out how to solve this problem.<br><br>What does every hospitality property need to offer? Near the top of the list has to be convenience and security.<br><br>How can hospitality properties evolve? With smart access solutions.<br><br>Hospitality properties are more than just bricks and mortar, they move people. A busy property is the exact opposite of inactivity. With everything you have to deal with on a daily bases, one thing you might not notice but every guest notices it right away is: <br><br>How does the door open? <br><br>Am I really welcome? <br><br>Do I feel safe here?<br><br>Perfecting security and openness at the same time isn’t always that simple, so in this episode, I will share things you should consider.<br><br>From family-run bed and breakfast, resort, inn, right up to luxury hotels – wherever you go the guests expect everything they have at home, and usually more. <br><br>Paying guests want convenience and security without compromise. Most pick up on everything that makes a property unique within a second of arrival. Your goal is always for your guests to feel comfortable and perceive their stay as an experience.<br><br>Individuality, unique design and quality are the fundamental factors that ensure guests feel personally valued. Simply the way the door opens into the property reception can say a lot. A friendly welcome doesn’t just come from the staff, it’s also dependent on the seamless interaction between convenience, design and technology.<br> <br>To turn your property into an experience should be the goal of your architects, contractors or you as property owners and managers. You can appeal to the guests’ senses by keeping check-in brief and use digital technology to control access authorizations. Get doors to open and close by themselves to ensure immediate relaxation and if your property has a public spa area a level of intimacy appreciated by guests with digital access.<br><br><br>Here is what your hospitality property should consider<br> <br>This is where it is important to image the entrance first. This is where personal appreciation of the guest begins and the door plays an important role here. You only get one chance to make a first impression.<br>Automatic entrance systems in the lobby ensure a smooth transition between inside and out, it cuts down on fighting with luggage and provides a thermal buffer from the outside.<br><br>A couple of ways this could be accomplished:<br>Revolving doors <br>As the central element of an attractive and energy-efficient entrance, revolving doors can improve control of public traffic and ease of passage for users.<br><br>Sliding doors<br>Entrance areas can be designed to look interesting and individual with the curved sliding door: semi-circles that curve outwards or inwards, segments, full circles, ovals or double segments – there are numerous possibilities. <br><br><br>Continue reading and I will share with you at least 9 more items you need to consider for smart access solutions...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC181" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC181</a><br><br>Join the best hotel, resort, inn or bed and breakfast group for you<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC178" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC178</a>.<br><br><br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a> <br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/z99YL7Cgv0M" rel="noopener">https://youtu.be/z99YL7Cgv0M</a><br><br><br>Here is your Hospitality Property School Group<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 18 Feb 2020 03:15:05 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/398a35f2/81e86a88.mp3" length="32047445" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/fSmzg9x6PJ5wlS5p7hHy8cttWqZoG1d9b6irNJfWTBM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMjgv/MTY5NzgxNTQxNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>802</itunes:duration>
      <itunes:summary>Do you like doors that are hard to open or loud? Neither do your guests. Stay with me to find out how to solve this problem.What does every hospitality property need to offer? Near the top of the list has to be convenience and security.How can hospitality properties evolve? With smart access solutions.Hospitality properties are more than just bricks and mortar, they move people. A busy property is the exact opposite of inactivity. With everything you have to deal with on a daily bases, one thing you might not notice but every guest notices it right away is: How does the door open? Am I really welcome? Do I feel safe here?Perfecting security and openness at the same time isn’t always that simple, so in this episode, I will share things you should consider.From family-run bed and breakfast, resort, inn, right up to luxury hotels – wherever you go the guests expect everything they have at home, and usually more. Paying guests want convenience and security without compromise. Most pick up on everything that makes a property unique within a second of arrival. Your goal is always for your guests to feel comfortable and perceive their stay as an experience.Individuality, unique design and quality are the fundamental factors that ensure guests feel personally valued. Simply the way the door opens into the property reception can say a lot. A friendly welcome doesn’t just come from the staff, it’s also dependent on the seamless interaction between convenience, design and technology. To turn your property into an experience should be the goal of your architects, contractors or you as property owners and managers. You can appeal to the guests’ senses by keeping check-in brief and use digital technology to control access authorizations. Get doors to open and close by themselves to ensure immediate relaxation and if your property has a public spa area a level of intimacy appreciated by guests with digital access.Here is what your hospitality property should consider This is where it is important to image the entrance first. This is where personal appreciation of the guest begins and the door plays an important role here. You only get one chance to make a first impression.Automatic entrance systems in the lobby ensure a smooth transition between inside and out, it cuts down on fighting with luggage and provides a thermal buffer from the outside.A couple of ways this could be accomplished:Revolving doors As the central element of an attractive and energy-efficient entrance, revolving doors can improve control of public traffic and ease of passage for users.Sliding doorsEntrance areas can be designed to look interesting and individual with the curved sliding door: semi-circles that curve outwards or inwards, segments, full circles, ovals or double segments – there are numerous possibilities. Continue reading and I will share with you at least 9 more items you need to consider for smart access solutions...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC181Join the best hotel, resort, inn or bed and breakfast group for youhttps://keystonehospitalitydevelopment.com/KHDC178.The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/ Say hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter:...</itunes:summary>
      <itunes:subtitle>Do you like doors that are hard to open or loud? Neither do your guests. Stay with me to find out how to solve this problem.What does every hospitality property need to offer? Near the top of the list has to be convenience and security.How can hospitality</itunes:subtitle>
      <itunes:keywords>automaticdoors,bedandbreakfastdoors,hoteldoors,quietdoors,resortdoors,revolvingdoors,slidedoors,slidingdoors,smartaccesssolutions</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Room Technology for Hospitality Properties | Ep. 180</title>
      <itunes:episode>124</itunes:episode>
      <podcast:episode>124</podcast:episode>
      <itunes:title>Room Technology for Hospitality Properties | Ep. 180</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/22559087</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/room-technology-for-hospitality-properties-ep-180</link>
      <description>
        <![CDATA[What to enhance your guest experience but not sure where to start. <br><br>Today, I’m starting a brand new series of episodes of ways to enrich your guests stay while growing your business.<br><br>This episode is going to be the first in a series of episodes about ways to enhance your guest’s experiences. I will be going into great detail on some topics such as… <br><br>•Room technology <br><br>•Property doors<br><br>•Property windows<br><br>•AI / VR<br><br>•Going green<br><br>To name a few.<br><br><br>I will be sharing great information for those of you who follow my post, podcasts and articles and will be giving bonus detail to “Membership Property School Group” members.<br><br>Let me start off the series with room technology. <br><br>Greater personalisation in hospitality properties makes customers feel appreciated, not just another anonymous statistic on the balance sheet.<br>A smart hospitality property offers exceptional opportunities to deliver personalisation. <br><br>In-room hospitality technology trends can help you save money, attract more guests, and give those guests more of what they want to ensure they come back time and again. If you have not done so yet, now is the time to consider incorporating the latest technology into your experience as you revamp your property for the year ahead.<br><br>As long as properties are transparent and follow data protection laws, some customer information obtained from smart hospitality property solutions can be useful.<br><br><br>Ways this could work<br>aking information more accessible<br><br>Giving a guest the means to use their voice to ask a question and then receive an intelligent answer. Devices can be connected to other property services or the internet, allowing guests to find information and reviews for local bars, restaurants and tourist attractions.<br><br><br>Preventative maintenance &amp; repairs<br><br>Guests and hospitality property owners can benefit from the ability that a smart property provides for pre-emptive maintenance and repairs. Staff will be able to see performance information and operational data for specific devices, in real-time allowing them to spot problems quickly, or even before they happen, allowing repairs to be made earlier. <br>The result, fewer guest disruptions, early repairs may save money on replacement devices, and less money lost due to rooms out of service.<br><br><br>How to make this work<br><br>Room service apps <br><br>Goodbye to huge menus and difficult phone calls, instead order room service exactly how you would order all other delivery food. Properties are now offering web-based room service apps for both laptops and mobile devices. Guests have the option to type in the web address or to make the whole process even easier by scanning a QR code located on their nightstand. From there, all they have to do is check out the up-to-date menu, hit a few buttons, and track their delivery. <br>It will not only improve guest experience and revenues, but it also defends against online food ordering and delivery platforms taking away market share from a hospitality property restaurant and kitchen.<br><br>After receiving their food, guests will be prompted to share images on their social networks, nurturing user-generated content, and rate their meal and service, providing valuable real-time, private feedback directly to the property.<br><br><br>Personalized experiences from social media messages<br><br>Direct messaging isn’t a new marketing strategy but now guests can connect to their hospitality property service staff without downloading extra apps or picking up the phone. Through popular platforms like Facebook Messenger and WhatsApp, guests can complete automated surveys before their stay, answering questions that allow properties to then cater to their requests and provide a more intimate service experience. <br><br><br>Continue reading and I will share with you at least 4 more examples of in-room technology…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC180" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC180</a><br><br><br>Join the best hotel, resort, inn or bed and breakfast group for you<br><a href="https://keystonehospitalitydevelopment.com/KHDC178" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC178</a><br><br><br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a> <br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/GWw97x21b-s" rel="noopener">https://youtu.be/GWw97x21b-s</a><br><br><br>Here is your Hospitality Property School Group<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[What to enhance your guest experience but not sure where to start. <br><br>Today, I’m starting a brand new series of episodes of ways to enrich your guests stay while growing your business.<br><br>This episode is going to be the first in a series of episodes about ways to enhance your guest’s experiences. I will be going into great detail on some topics such as… <br><br>•Room technology <br><br>•Property doors<br><br>•Property windows<br><br>•AI / VR<br><br>•Going green<br><br>To name a few.<br><br><br>I will be sharing great information for those of you who follow my post, podcasts and articles and will be giving bonus detail to “Membership Property School Group” members.<br><br>Let me start off the series with room technology. <br><br>Greater personalisation in hospitality properties makes customers feel appreciated, not just another anonymous statistic on the balance sheet.<br>A smart hospitality property offers exceptional opportunities to deliver personalisation. <br><br>In-room hospitality technology trends can help you save money, attract more guests, and give those guests more of what they want to ensure they come back time and again. If you have not done so yet, now is the time to consider incorporating the latest technology into your experience as you revamp your property for the year ahead.<br><br>As long as properties are transparent and follow data protection laws, some customer information obtained from smart hospitality property solutions can be useful.<br><br><br>Ways this could work<br>aking information more accessible<br><br>Giving a guest the means to use their voice to ask a question and then receive an intelligent answer. Devices can be connected to other property services or the internet, allowing guests to find information and reviews for local bars, restaurants and tourist attractions.<br><br><br>Preventative maintenance &amp; repairs<br><br>Guests and hospitality property owners can benefit from the ability that a smart property provides for pre-emptive maintenance and repairs. Staff will be able to see performance information and operational data for specific devices, in real-time allowing them to spot problems quickly, or even before they happen, allowing repairs to be made earlier. <br>The result, fewer guest disruptions, early repairs may save money on replacement devices, and less money lost due to rooms out of service.<br><br><br>How to make this work<br><br>Room service apps <br><br>Goodbye to huge menus and difficult phone calls, instead order room service exactly how you would order all other delivery food. Properties are now offering web-based room service apps for both laptops and mobile devices. Guests have the option to type in the web address or to make the whole process even easier by scanning a QR code located on their nightstand. From there, all they have to do is check out the up-to-date menu, hit a few buttons, and track their delivery. <br>It will not only improve guest experience and revenues, but it also defends against online food ordering and delivery platforms taking away market share from a hospitality property restaurant and kitchen.<br><br>After receiving their food, guests will be prompted to share images on their social networks, nurturing user-generated content, and rate their meal and service, providing valuable real-time, private feedback directly to the property.<br><br><br>Personalized experiences from social media messages<br><br>Direct messaging isn’t a new marketing strategy but now guests can connect to their hospitality property service staff without downloading extra apps or picking up the phone. Through popular platforms like Facebook Messenger and WhatsApp, guests can complete automated surveys before their stay, answering questions that allow properties to then cater to their requests and provide a more intimate service experience. <br><br><br>Continue reading and I will share with you at least 4 more examples of in-room technology…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC180" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC180</a><br><br><br>Join the best hotel, resort, inn or bed and breakfast group for you<br><a href="https://keystonehospitalitydevelopment.com/KHDC178" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC178</a><br><br><br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a> <br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/GWw97x21b-s" rel="noopener">https://youtu.be/GWw97x21b-s</a><br><br><br>Here is your Hospitality Property School Group<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 11 Feb 2020 03:15:16 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7d5719ea/fad8f8bc.mp3" length="26046594" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/0R0-9Wx_1uHf1TdWy90XMONAjX5WJr2-3l-D-71mKHY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMjcv/MTY5NzgxNTQxNS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>652</itunes:duration>
      <itunes:summary>What to enhance your guest experience but not sure where to start. Today, I’m starting a brand new series of episodes of ways to enrich your guests stay while growing your business.This episode is going to be the first in a series of episodes about ways to enhance your guest’s experiences. I will be going into great detail on some topics such as… •Room technology •Property doors•Property windows•AI / VR•Going greenTo name a few.I will be sharing great information for those of you who follow my post, podcasts and articles and will be giving bonus detail to “Membership Property School Group” members.Let me start off the series with room technology. Greater personalisation in hospitality properties makes customers feel appreciated, not just another anonymous statistic on the balance sheet.A smart hospitality property offers exceptional opportunities to deliver personalisation. In-room hospitality technology trends can help you save money, attract more guests, and give those guests more of what they want to ensure they come back time and again. If you have not done so yet, now is the time to consider incorporating the latest technology into your experience as you revamp your property for the year ahead.As long as properties are transparent and follow data protection laws, some customer information obtained from smart hospitality property solutions can be useful.Ways this could workaking information more accessibleGiving a guest the means to use their voice to ask a question and then receive an intelligent answer. Devices can be connected to other property services or the internet, allowing guests to find information and reviews for local bars, restaurants and tourist attractions.Preventative maintenance &amp;amp; repairsGuests and hospitality property owners can benefit from the ability that a smart property provides for pre-emptive maintenance and repairs. Staff will be able to see performance information and operational data for specific devices, in real-time allowing them to spot problems quickly, or even before they happen, allowing repairs to be made earlier. The result, fewer guest disruptions, early repairs may save money on replacement devices, and less money lost due to rooms out of service.How to make this workRoom service apps Goodbye to huge menus and difficult phone calls, instead order room service exactly how you would order all other delivery food. Properties are now offering web-based room service apps for both laptops and mobile devices. Guests have the option to type in the web address or to make the whole process even easier by scanning a QR code located on their nightstand. From there, all they have to do is check out the up-to-date menu, hit a few buttons, and track their delivery. It will not only improve guest experience and revenues, but it also defends against online food ordering and delivery platforms taking away market share from a hospitality property restaurant and kitchen.After receiving their food, guests will be prompted to share images on their social networks, nurturing user-generated content, and rate their meal and service, providing valuable real-time, private feedback directly to the property.Personalized experiences from social media messagesDirect messaging isn’t a new marketing strategy but now guests can connect to their hospitality property service staff without downloading extra apps or picking up the phone. Through popular platforms like Facebook Messenger and WhatsApp, guests can complete automated surveys before their stay, answering questions that allow properties to then cater to their requests and provide a more intimate service experience. </itunes:summary>
      <itunes:subtitle>What to enhance your guest experience but not sure where to start. Today, I’m starting a brand new series of episodes of ways to enrich your guests stay while growing your business.This episode is going to be the first in a series of episodes about ways t</itunes:subtitle>
      <itunes:keywords>bedandbreakfaststaffvideochat,hdvoicecontrolledthermostats,hospitalitypropertystaffvideoc,hotelpropertystaffvideochat,in-roomexercise,in-roomtablets,in-roomtechnology,interactivetvs,preventativemaintenanceandrepa,propertyservicerobots,resortpropertystaffv</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>21 Habits of Successful People | Ep. #179</title>
      <itunes:episode>123</itunes:episode>
      <podcast:episode>123</podcast:episode>
      <itunes:title>21 Habits of Successful People | Ep. #179</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/21-habits-of-successful-people-ep-179</link>
      <description>
        <![CDATA[Life is 10% what happens and 90% of how you react to it. I will share with you 21 habits of successful people and how they react.<br><br>Here’s an interesting fact, nearly all successful people have similar habits. <br><br>You may not have recognized them, so I’m going to share with you a list of twenty-one of the most common habits of successful people. <br><br>1. Be Decisive <br>I have mentioned this before – When you have a decision to make – make it!<br>Big or small, this will affect your success remembering that these decisions complement your values.<br><br>2. Set Daily Business Goals<br>Anyone who's serious about achieving monumental success in business needs to set business goals. But not just long-term business goals. They need to set goals for their business every single day. These act like markers or milestones on the way to the bigger, and more out-of-reach goals that seem so far off.<br><br>3. Be Responsible <br>Being responsible means taking control of the events happening in your life. It’s the difference between success and failure and will influence your success.<br><br>4. Be Focused <br>Focusing on the goals that you set will help you become successful. Without focus, you will be unable to do the things that you need to accomplish for your success.<br><br>5. Achieve Inbox Zero<br>Studies confirm that clutter results in a loss of focus. Not just physical clutter. Today, it's also the virtual clutter in our lives that helps to decrease our ability to focus. And, more often than not, our email inboxes are a complete disaster, cluttered with a million things that range from spam all the way up to important items that require our attention.<br>Make it a habit, organize and discard emails as soon they come in. <br><br>6. Break Down Goals into Smaller Pieces<br>A major source of stress in life comes from the feeling that there is an impossible number of things to do. <br>Success in each step triggers the reward centre of the brain releasing a feel-good chemical known as dopamine leaving you feeling motivated and inspired take another step.<br><br>7. Wake Up Early <br>Most who are successful in life, cultivate a habit of waking up early. If you have difficulty with waking up early, use an alarm clock. <br><br>Continue reading for 14 more of the most common habits of successful people…<br><br>Continue reading for 14 more of the most common habits of successful people…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC179" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC179</a><br><br><br>Join the best hotel, resort, inn or bed and breakfast group for you<br><a href="https://keystonehospitalitydevelopment.com/KHDC178" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC178</a><br><br><br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><br>YouTube<br><a href="https://youtu.be/wTcEBEJzucU" rel="noopener">https://youtu.be/wTcEBEJzucU</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Life is 10% what happens and 90% of how you react to it. I will share with you 21 habits of successful people and how they react.<br><br>Here’s an interesting fact, nearly all successful people have similar habits. <br><br>You may not have recognized them, so I’m going to share with you a list of twenty-one of the most common habits of successful people. <br><br>1. Be Decisive <br>I have mentioned this before – When you have a decision to make – make it!<br>Big or small, this will affect your success remembering that these decisions complement your values.<br><br>2. Set Daily Business Goals<br>Anyone who's serious about achieving monumental success in business needs to set business goals. But not just long-term business goals. They need to set goals for their business every single day. These act like markers or milestones on the way to the bigger, and more out-of-reach goals that seem so far off.<br><br>3. Be Responsible <br>Being responsible means taking control of the events happening in your life. It’s the difference between success and failure and will influence your success.<br><br>4. Be Focused <br>Focusing on the goals that you set will help you become successful. Without focus, you will be unable to do the things that you need to accomplish for your success.<br><br>5. Achieve Inbox Zero<br>Studies confirm that clutter results in a loss of focus. Not just physical clutter. Today, it's also the virtual clutter in our lives that helps to decrease our ability to focus. And, more often than not, our email inboxes are a complete disaster, cluttered with a million things that range from spam all the way up to important items that require our attention.<br>Make it a habit, organize and discard emails as soon they come in. <br><br>6. Break Down Goals into Smaller Pieces<br>A major source of stress in life comes from the feeling that there is an impossible number of things to do. <br>Success in each step triggers the reward centre of the brain releasing a feel-good chemical known as dopamine leaving you feeling motivated and inspired take another step.<br><br>7. Wake Up Early <br>Most who are successful in life, cultivate a habit of waking up early. If you have difficulty with waking up early, use an alarm clock. <br><br>Continue reading for 14 more of the most common habits of successful people…<br><br>Continue reading for 14 more of the most common habits of successful people…<br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC179" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC179</a><br><br><br>Join the best hotel, resort, inn or bed and breakfast group for you<br><a href="https://keystonehospitalitydevelopment.com/KHDC178" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC178</a><br><br><br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School PODCAST here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><br>YouTube<br><a href="https://youtu.be/wTcEBEJzucU" rel="noopener">https://youtu.be/wTcEBEJzucU</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 04 Feb 2020 09:15:07 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1aa20d69/5b89b762.mp3" length="30688020" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/CqcCHJ3p38kgUF2eG47WnHOvC7tdMQdwlLzLXIda1ys/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMjYv/MTY5NzgxNTQxNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>768</itunes:duration>
      <itunes:summary>Life is 10% what happens and 90% of how you react to it. I will share with you 21 habits of successful people and how they react.Here’s an interesting fact, nearly all successful people have similar habits. You may not have recognized them, so I’m going to share with you a list of twenty-one of the most common habits of successful people. 1. Be Decisive I have mentioned this before – When you have a decision to make – make it!Big or small, this will affect your success remembering that these decisions complement your values.2. Set Daily Business GoalsAnyone who's serious about achieving monumental success in business needs to set business goals. But not just long-term business goals. They need to set goals for their business every single day. These act like markers or milestones on the way to the bigger, and more out-of-reach goals that seem so far off.3. Be Responsible Being responsible means taking control of the events happening in your life. It’s the difference between success and failure and will influence your success.4. Be Focused Focusing on the goals that you set will help you become successful. Without focus, you will be unable to do the things that you need to accomplish for your success.5. Achieve Inbox ZeroStudies confirm that clutter results in a loss of focus. Not just physical clutter. Today, it's also the virtual clutter in our lives that helps to decrease our ability to focus. And, more often than not, our email inboxes are a complete disaster, cluttered with a million things that range from spam all the way up to important items that require our attention.Make it a habit, organize and discard emails as soon they come in. 6. Break Down Goals into Smaller PiecesA major source of stress in life comes from the feeling that there is an impossible number of things to do. Success in each step triggers the reward centre of the brain releasing a feel-good chemical known as dopamine leaving you feeling motivated and inspired take another step.7. Wake Up Early Most who are successful in life, cultivate a habit of waking up early. If you have difficulty with waking up early, use an alarm clock. Continue reading for 14 more of the most common habits of successful people…Continue reading for 14 more of the most common habits of successful people…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC179Join the best hotel, resort, inn or bed and breakfast group for youhttps://keystonehospitalitydevelopment.com/KHDC178The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Say hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School PODCAST here:https://keystonehospitalitydevelopment.com/itunes-podcastYouTubehttps://youtu.be/wTcEBEJzucUHospitality Property School is a division of Keystone HDC</itunes:summary>
      <itunes:subtitle>Life is 10% what happens and 90% of how you react to it. I will share with you 21 habits of successful people and how they react.Here’s an interesting fact, nearly all successful people have similar habits. You may not have recognized them, so I’m going t</itunes:subtitle>
      <itunes:keywords>21habitsofsuccessfulpeople,habitsofprosperouspeople,habitsofsuccessfulpeople,howtobecomeapositivethinker,howtobecomesuccessful,practicingpositivethinking,waysyoucanimprovethewayyouthin</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>You’re Invited! | Ep. #178</title>
      <itunes:episode>122</itunes:episode>
      <podcast:episode>122</podcast:episode>
      <itunes:title>You’re Invited! | Ep. #178</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/you-re-invited-ep-178</link>
      <description>
        <![CDATA[Does this sound like you? <br><br>You are operating your hotel, resort, inn or bed and breakfast and you think things are going well but you feel they could be better. Let me share with you how you can find out.<br><br>Welcome to another edition of hospitality property school.<br>I am your instructor, Gerry MacPherson.<br><br>Does your hotel, resort, inn or bed and breakfast lack the consistency you feel you deserve? Are you not getting the return clientele at the same rate as your competitors? Does your marketing lack the oomph to get customers to book consistently?<br><br>Wouldn’t it be great to talk with people who can relate to your pain point or others who are willing to share their best practices? Owners and managers who are in the trenches every day.<br><br>We all have our strengths and weaknesses so wouldn’t it be great to be able to share what works at your hotel, resort, inn or bed and breakfast, while benefitting from the knowledge of what has worked for others.<br><br>Look no further. We have the solution for you.<br><br>We at Keystone HDC have heard your requests and are starting a hotel, resort and inn group on both Facebook and LinkedIn, as well as a bed and breakfast group on the two platforms.<br><br>These groups will be private and open to hospitality property owners, manager and suppliers.<br><br>Information to be shared can include:<br><br>•Marketing campaigns that work<br><br>•Finding the right suppliers<br><br>•Best employee hiring practices<br><br>•Revenue management strategies<br><br>We want to hear about your properties successes and help you with any issues and make it easier to find the best equipment available to run a smooth operation.<br><br>We want to develop groups you can turn to help alleviate daily pressures so every day is as pleasant as the last.<br><br>There is no commitment for you, you can take advantage of the information that is shared and participate as you see fit.<br><br>The type of topics that will be covered will include:<br><br>•Organizational management<br><br>•Employee development<br><br>•Marketing<br><br>•Your property<br><br>Just to name a few.<br><br>As a welcome to the groups, I would like to give you a free copy of <br><br>“How to Improve Your Hospitality Properties Success” ebook as a thank you for joining.<br><br>It’s easy. All you have to do is visit,<br><br><br>KeystoneHospitalityDevelopment.com/KHDC178<br><br>find the group that best suits your needs a click the link. <br><br>Request to join and once accepted, you will have immediate access to the book and can begin learning and sharing with your compatriots. <br><br>Don’t hesitate, join now<br><br>Visit KeystoneHospitalityDevelopment.com/KHDC178<br><br>and click your link<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Does this sound like you? <br><br>You are operating your hotel, resort, inn or bed and breakfast and you think things are going well but you feel they could be better. Let me share with you how you can find out.<br><br>Welcome to another edition of hospitality property school.<br>I am your instructor, Gerry MacPherson.<br><br>Does your hotel, resort, inn or bed and breakfast lack the consistency you feel you deserve? Are you not getting the return clientele at the same rate as your competitors? Does your marketing lack the oomph to get customers to book consistently?<br><br>Wouldn’t it be great to talk with people who can relate to your pain point or others who are willing to share their best practices? Owners and managers who are in the trenches every day.<br><br>We all have our strengths and weaknesses so wouldn’t it be great to be able to share what works at your hotel, resort, inn or bed and breakfast, while benefitting from the knowledge of what has worked for others.<br><br>Look no further. We have the solution for you.<br><br>We at Keystone HDC have heard your requests and are starting a hotel, resort and inn group on both Facebook and LinkedIn, as well as a bed and breakfast group on the two platforms.<br><br>These groups will be private and open to hospitality property owners, manager and suppliers.<br><br>Information to be shared can include:<br><br>•Marketing campaigns that work<br><br>•Finding the right suppliers<br><br>•Best employee hiring practices<br><br>•Revenue management strategies<br><br>We want to hear about your properties successes and help you with any issues and make it easier to find the best equipment available to run a smooth operation.<br><br>We want to develop groups you can turn to help alleviate daily pressures so every day is as pleasant as the last.<br><br>There is no commitment for you, you can take advantage of the information that is shared and participate as you see fit.<br><br>The type of topics that will be covered will include:<br><br>•Organizational management<br><br>•Employee development<br><br>•Marketing<br><br>•Your property<br><br>Just to name a few.<br><br>As a welcome to the groups, I would like to give you a free copy of <br><br>“How to Improve Your Hospitality Properties Success” ebook as a thank you for joining.<br><br>It’s easy. All you have to do is visit,<br><br><br>KeystoneHospitalityDevelopment.com/KHDC178<br><br>find the group that best suits your needs a click the link. <br><br>Request to join and once accepted, you will have immediate access to the book and can begin learning and sharing with your compatriots. <br><br>Don’t hesitate, join now<br><br>Visit KeystoneHospitalityDevelopment.com/KHDC178<br><br>and click your link<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 28 Jan 2020 03:20:08 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/aa192292/9eb70a52.mp3" length="12032425" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/LscuuvI3qK79N7T_Hcs0TP8rvFMbHNfLKZmiepS4J8I/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMjUv/MTY5NzgxNTQwMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>301</itunes:duration>
      <itunes:summary>Does this sound like you? You are operating your hotel, resort, inn or bed and breakfast and you think things are going well but you feel they could be better. Let me share with you how you can find out.Welcome to another edition of hospitality property school.I am your instructor, Gerry MacPherson.Does your hotel, resort, inn or bed and breakfast lack the consistency you feel you deserve? Are you not getting the return clientele at the same rate as your competitors? Does your marketing lack the oomph to get customers to book consistently?Wouldn’t it be great to talk with people who can relate to your pain point or others who are willing to share their best practices? Owners and managers who are in the trenches every day.We all have our strengths and weaknesses so wouldn’t it be great to be able to share what works at your hotel, resort, inn or bed and breakfast, while benefitting from the knowledge of what has worked for others.Look no further. We have the solution for you.We at Keystone HDC have heard your requests and are starting a hotel, resort and inn group on both Facebook and LinkedIn, as well as a bed and breakfast group on the two platforms.These groups will be private and open to hospitality property owners, manager and suppliers.Information to be shared can include:•Marketing campaigns that work•Finding the right suppliers•Best employee hiring practices•Revenue management strategiesWe want to hear about your properties successes and help you with any issues and make it easier to find the best equipment available to run a smooth operation.We want to develop groups you can turn to help alleviate daily pressures so every day is as pleasant as the last.There is no commitment for you, you can take advantage of the information that is shared and participate as you see fit.The type of topics that will be covered will include:•Organizational management•Employee development•Marketing•Your propertyJust to name a few.As a welcome to the groups, I would like to give you a free copy of “How to Improve Your Hospitality Properties Success” ebook as a thank you for joining.It’s easy. All you have to do is visit,KeystoneHospitalityDevelopment.com/KHDC178find the group that best suits your needs a click the link. Request to join and once accepted, you will have immediate access to the book and can begin learning and sharing with your compatriots. Don’t hesitate, join nowVisit KeystoneHospitalityDevelopment.com/KHDC178and click your linkThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Does this sound like you? You are operating your hotel, resort, inn or bed and breakfast and you think things are going well but you feel they could be better. Let me share with you how you can find out.Welcome to another edition of hospitality property s</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>What Was Popular in 2019? | Ep. #177</title>
      <itunes:episode>121</itunes:episode>
      <podcast:episode>121</podcast:episode>
      <itunes:title>What Was Popular in 2019? | Ep. #177</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/what-was-popular-in-2019-ep-177</link>
      <description>
        <![CDATA[We are into 2020, but what was popular in 2019? Stay here with me and I will share with you the top ten episodes for hospitality property owners and managers last year.<br><br>Thank you for joining me for a very special instalment recapping the top 10 episodes of 2019. I like this episode because it gives me the opportunity to take stock of which topics resonated with you the past year.<br><br>I will be counting down from 10 – 1 and I will give you a snippet from each episode to remind you of why they were so popular.<br><br>If you go to KeystoneHospitalityDevelopment.com/KHDC177 you will find the show notes with all the links to the top ten episodes.<br><br><br>So, without further ado, let’s dive into the top ten most popular episodes starting with #10…<br><br>Ep. #151 - Go Green – How to Make Your Property Eco-Friendly <br><br>Without an environmental program in place, hospitality properties are falling behind the times and may be losing business from customers who book using this as criteria when choosing a property.<br><br>If this is the case with your property, don’t panic! I’m going to show you how investing in renewable &amp; eco-friendly resources can help improve your hospitality properties overall bookings and patronage.<br><br><br>In 9th position is <br><br>Ep. #172 - Hotel Questionnaire – The Right Survey Questions to Ask  <br><br>The first thing is you have to know how well you really know your target market.<br><br>Their pains...<br>Their problems...<br>Their motivations...<br><br><br>Are you marketing your hospitality property online and feel like your message is falling flat? <br><br>•Do people understand what you have to offer?<br><br>•Do you know your target market?<br><br>Today, I will look at how using surveys (the right way!) can lead to more bookings.<br><br><br>Next at #8 is <br><br>Ep. #173 - Why Great Employees Quit <br><br>Over the years, these owners or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance and profits. <br><br>This is what I mean:<br><br>•The more policies, the less passion you'll get from your team.<br><br>•The less passion, the less exciting the team's performance will be.<br><br>•The less exciting the performance, the lower your profits will be.<br><br>Make sense?<br><br><br>Continue reading and I will share with you the seven top favourite episodes of 2019…<br><br><br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC177" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC177</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Evy6sDnEwhg" rel="noopener">https://youtu.be/Evy6sDnEwhg</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[We are into 2020, but what was popular in 2019? Stay here with me and I will share with you the top ten episodes for hospitality property owners and managers last year.<br><br>Thank you for joining me for a very special instalment recapping the top 10 episodes of 2019. I like this episode because it gives me the opportunity to take stock of which topics resonated with you the past year.<br><br>I will be counting down from 10 – 1 and I will give you a snippet from each episode to remind you of why they were so popular.<br><br>If you go to KeystoneHospitalityDevelopment.com/KHDC177 you will find the show notes with all the links to the top ten episodes.<br><br><br>So, without further ado, let’s dive into the top ten most popular episodes starting with #10…<br><br>Ep. #151 - Go Green – How to Make Your Property Eco-Friendly <br><br>Without an environmental program in place, hospitality properties are falling behind the times and may be losing business from customers who book using this as criteria when choosing a property.<br><br>If this is the case with your property, don’t panic! I’m going to show you how investing in renewable &amp; eco-friendly resources can help improve your hospitality properties overall bookings and patronage.<br><br><br>In 9th position is <br><br>Ep. #172 - Hotel Questionnaire – The Right Survey Questions to Ask  <br><br>The first thing is you have to know how well you really know your target market.<br><br>Their pains...<br>Their problems...<br>Their motivations...<br><br><br>Are you marketing your hospitality property online and feel like your message is falling flat? <br><br>•Do people understand what you have to offer?<br><br>•Do you know your target market?<br><br>Today, I will look at how using surveys (the right way!) can lead to more bookings.<br><br><br>Next at #8 is <br><br>Ep. #173 - Why Great Employees Quit <br><br>Over the years, these owners or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance and profits. <br><br>This is what I mean:<br><br>•The more policies, the less passion you'll get from your team.<br><br>•The less passion, the less exciting the team's performance will be.<br><br>•The less exciting the performance, the lower your profits will be.<br><br>Make sense?<br><br><br>Continue reading and I will share with you the seven top favourite episodes of 2019…<br><br><br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC177" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC177</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Evy6sDnEwhg" rel="noopener">https://youtu.be/Evy6sDnEwhg</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 21 Jan 2020 03:20:05 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2f4886eb/8212356a.mp3" length="32457028" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
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      <itunes:duration>812</itunes:duration>
      <itunes:summary>We are into 2020, but what was popular in 2019? Stay here with me and I will share with you the top ten episodes for hospitality property owners and managers last year.Thank you for joining me for a very special instalment recapping the top 10 episodes of 2019. I like this episode because it gives me the opportunity to take stock of which topics resonated with you the past year.I will be counting down from 10 – 1 and I will give you a snippet from each episode to remind you of why they were so popular.If you go to KeystoneHospitalityDevelopment.com/KHDC177 you will find the show notes with all the links to the top ten episodes.So, without further ado, let’s dive into the top ten most popular episodes starting with #10…Ep. #151 - Go Green – How to Make Your Property Eco-Friendly Without an environmental program in place, hospitality properties are falling behind the times and may be losing business from customers who book using this as criteria when choosing a property.If this is the case with your property, don’t panic! I’m going to show you how investing in renewable &amp;amp; eco-friendly resources can help improve your hospitality properties overall bookings and patronage.In 9th position is Ep. #172 - Hotel Questionnaire – The Right Survey Questions to Ask  The first thing is you have to know how well you really know your target market.Their pains...Their problems...Their motivations...Are you marketing your hospitality property online and feel like your message is falling flat? •Do people understand what you have to offer?•Do you know your target market?Today, I will look at how using surveys (the right way!) can lead to more bookings.Next at #8 is Ep. #173 - Why Great Employees Quit Over the years, these owners or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance and profits. This is what I mean:•The more policies, the less passion you'll get from your team.•The less passion, the less exciting the team's performance will be.•The less exciting the performance, the lower your profits will be.Make sense?Continue reading and I will share with you the seven top favourite episodes of 2019…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC177⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1https://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: </itunes:summary>
      <itunes:subtitle>We are into 2020, but what was popular in 2019? Stay here with me and I will share with you the top ten episodes for hospitality property owners and managers last year.Thank you for joining me for a very special instalment recapping the top 10 episodes of</itunes:subtitle>
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      <title>What You Can Do About Stress? | Ep. #176</title>
      <itunes:episode>120</itunes:episode>
      <podcast:episode>120</podcast:episode>
      <itunes:title>What You Can Do About Stress? | Ep. #176</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/what-you-can-do-about-stress-ep-176</link>
      <description>
        <![CDATA[Do you sometimes feel stressed? You can’t keep your thoughts together. Being stressed can affect you deeply in both mind and emotion, so what can you do about it?<br><br>Stay with me and I’ll share some tips.<br><br><br>Let me start by asking you a couple of questions.<br><br>•Are you feeling stressed? <br><br>•Does it look like there are constant obstructions in your way?<br><br>•Does it seem like you have so much to do that you can’t keep them straight?<br><br>•Do you feel like some insane existence is sabotaging you by preventing your progress?<br><br><br>In this podcast, I am going to share some things to look for. Before I start I want to encourage anyone who is feeling extremely stressed to check with their doctor. <br><br>What is it like when you feel stressed? You can’t keep your thoughts together, every problem is huge, and you feel overwhelmed, anxious and have trouble sleeping. You might feel like you have the weight of the world on your shoulders. <br><br>Being stressed can affect you deeply in both mind and emotion. <br><br><br>There is a really good chance that you would be hard-pressed to find someone in your life — including you — that wouldn’t say they’re stressed about something. <br>And while stress can sometimes be good — it can help you conquer fears or motivate you to get something done — when you’re constantly in a state of tension and anxiety, it can have an effect on your body’s physical and emotional state. <br><br>I will look at 7 symptoms of stress and what you can do about them. <br><br><br>1. You’re constantly sick <br><br>It seems like every week you’ve felt sick. Are you continually have a cough, sore throat or a fever, you might want to blame your workload and not just your sneezing co-worker. When we are under extreme pressure, our bodies secrete a stress hormone called cortisol that can help us short-term, but if you’re stressed out constantly, these hormones aren’t as helpful and can become depleted over time. Cortisol and other hormones are components of the immune system and though they help the body cope with stress, when these hormones are withdrawn, we become more susceptible to sickness.<br><br>Stress can also slow wound healing, contribute to the reactivation of latent viruses, and increase vulnerability to viral infections.<br><br>What you should do: Allow your body the time it needs to recover. Listen to your body when you feel tired or drained and make time for rest and extra sleep.  <br><br><br>2. You’re having trouble concentrating.<br><br>When you’re too overwhelmed to focus on what’s in front of you, or you can’t remember simple things like a co-worker’s name, it could be a sign you’re overworked. Studies have also shown that long-term stress stimulates the growth of the proteins that might cause Alzheimer’s disease.<br><br>What you should do: If you can’t focus or remember simple things during the workday, taking a few long inhales and exhales can help when faced with a high-pressure situation. “Deep, even breathing not only affects whether or not our thoughts control us or we control them, but it also affects the bodily sensations that are experienced when faced with a high-stress situation.<br><br><br>Continue reading for five symptoms of stress and what you can do about them plus more, right after a word from our sponsors.  <br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC176" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC176</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/AFmsqMhKHo8" rel="noopener">https://youtu.be/AFmsqMhKHo8</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you sometimes feel stressed? You can’t keep your thoughts together. Being stressed can affect you deeply in both mind and emotion, so what can you do about it?<br><br>Stay with me and I’ll share some tips.<br><br><br>Let me start by asking you a couple of questions.<br><br>•Are you feeling stressed? <br><br>•Does it look like there are constant obstructions in your way?<br><br>•Does it seem like you have so much to do that you can’t keep them straight?<br><br>•Do you feel like some insane existence is sabotaging you by preventing your progress?<br><br><br>In this podcast, I am going to share some things to look for. Before I start I want to encourage anyone who is feeling extremely stressed to check with their doctor. <br><br>What is it like when you feel stressed? You can’t keep your thoughts together, every problem is huge, and you feel overwhelmed, anxious and have trouble sleeping. You might feel like you have the weight of the world on your shoulders. <br><br>Being stressed can affect you deeply in both mind and emotion. <br><br><br>There is a really good chance that you would be hard-pressed to find someone in your life — including you — that wouldn’t say they’re stressed about something. <br>And while stress can sometimes be good — it can help you conquer fears or motivate you to get something done — when you’re constantly in a state of tension and anxiety, it can have an effect on your body’s physical and emotional state. <br><br>I will look at 7 symptoms of stress and what you can do about them. <br><br><br>1. You’re constantly sick <br><br>It seems like every week you’ve felt sick. Are you continually have a cough, sore throat or a fever, you might want to blame your workload and not just your sneezing co-worker. When we are under extreme pressure, our bodies secrete a stress hormone called cortisol that can help us short-term, but if you’re stressed out constantly, these hormones aren’t as helpful and can become depleted over time. Cortisol and other hormones are components of the immune system and though they help the body cope with stress, when these hormones are withdrawn, we become more susceptible to sickness.<br><br>Stress can also slow wound healing, contribute to the reactivation of latent viruses, and increase vulnerability to viral infections.<br><br>What you should do: Allow your body the time it needs to recover. Listen to your body when you feel tired or drained and make time for rest and extra sleep.  <br><br><br>2. You’re having trouble concentrating.<br><br>When you’re too overwhelmed to focus on what’s in front of you, or you can’t remember simple things like a co-worker’s name, it could be a sign you’re overworked. Studies have also shown that long-term stress stimulates the growth of the proteins that might cause Alzheimer’s disease.<br><br>What you should do: If you can’t focus or remember simple things during the workday, taking a few long inhales and exhales can help when faced with a high-pressure situation. “Deep, even breathing not only affects whether or not our thoughts control us or we control them, but it also affects the bodily sensations that are experienced when faced with a high-stress situation.<br><br><br>Continue reading for five symptoms of stress and what you can do about them plus more, right after a word from our sponsors.  <br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC176" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC176</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/AFmsqMhKHo8" rel="noopener">https://youtu.be/AFmsqMhKHo8</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 14 Jan 2020 03:20:17 +0100</pubDate>
      <author>Gerry MacPherson</author>
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      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/SbVfDRKes-JzYQtvvE1h5vz0UsVvJXk9l1KeFMBK6XM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMjMv/MTY5NzgxNTM5OS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1029</itunes:duration>
      <itunes:summary>Do you sometimes feel stressed? You can’t keep your thoughts together. Being stressed can affect you deeply in both mind and emotion, so what can you do about it?Stay with me and I’ll share some tips.Let me start by asking you a couple of questions.•Are you feeling stressed? •Does it look like there are constant obstructions in your way?•Does it seem like you have so much to do that you can’t keep them straight?•Do you feel like some insane existence is sabotaging you by preventing your progress?In this podcast, I am going to share some things to look for. Before I start I want to encourage anyone who is feeling extremely stressed to check with their doctor. What is it like when you feel stressed? You can’t keep your thoughts together, every problem is huge, and you feel overwhelmed, anxious and have trouble sleeping. You might feel like you have the weight of the world on your shoulders. Being stressed can affect you deeply in both mind and emotion. There is a really good chance that you would be hard-pressed to find someone in your life — including you — that wouldn’t say they’re stressed about something. And while stress can sometimes be good — it can help you conquer fears or motivate you to get something done — when you’re constantly in a state of tension and anxiety, it can have an effect on your body’s physical and emotional state. I will look at 7 symptoms of stress and what you can do about them. 1. You’re constantly sick It seems like every week you’ve felt sick. Are you continually have a cough, sore throat or a fever, you might want to blame your workload and not just your sneezing co-worker. When we are under extreme pressure, our bodies secrete a stress hormone called cortisol that can help us short-term, but if you’re stressed out constantly, these hormones aren’t as helpful and can become depleted over time. Cortisol and other hormones are components of the immune system and though they help the body cope with stress, when these hormones are withdrawn, we become more susceptible to sickness.Stress can also slow wound healing, contribute to the reactivation of latent viruses, and increase vulnerability to viral infections.What you should do: Allow your body the time it needs to recover. Listen to your body when you feel tired or drained and make time for rest and extra sleep.  2. You’re having trouble concentrating.When you’re too overwhelmed to focus on what’s in front of you, or you can’t remember simple things like a co-worker’s name, it could be a sign you’re overworked. Studies have also shown that long-term stress stimulates the growth of the proteins that might cause Alzheimer’s disease.What you should do: If you can’t focus or remember simple things during the workday, taking a few long inhales and exhales can help when faced with a high-pressure situation. “Deep, even breathing not only affects whether or not our thoughts control us or we control them, but it also affects the bodily sensations that are experienced when faced with a high-stress situation.Continue reading for five symptoms of stress and what you can do about them plus more, right after a word from our sponsors.  ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC176⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC...</itunes:summary>
      <itunes:subtitle>Do you sometimes feel stressed? You can’t keep your thoughts together. Being stressed can affect you deeply in both mind and emotion, so what can you do about it?Stay with me and I’ll share some tips.Let me start by asking you a couple of questions.•Are y</itunes:subtitle>
      <itunes:keywords>7waystocopewithstress,benefitsofstressmanagement,copingwithemotions,copingwithstresspsychology,howtodealwithstressandanxiety,howtodealwithstressathome,howtodealwithstresspositively,howtoforgetstress,howtohandlestressatwork,howtomanagestress,howtoprocessst</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hotel, Resort &amp; Bed and Breakfast Trends for 2020 | Ep. #175</title>
      <itunes:episode>119</itunes:episode>
      <podcast:episode>119</podcast:episode>
      <itunes:title>Hotel, Resort &amp; Bed and Breakfast Trends for 2020 | Ep. #175</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/hotel-resort-bed-and-breakfast-trends-for-2020-ep-175</link>
      <description>
        <![CDATA[So we are into a new decade. What do we have to look forward to in the hospitality property industry? <br><br>Stay with me and I’ll tell you.<br><br>We here at Keystone HDC, we want to wish you a Happy New Year and take a few moments to explore upcoming hospitality property trends in order to help you lay the foundation for your success in 2020.<br><br>Here are the top things you should consider.<br><br><br>Go green<br><br>A focus on environmental sustainability isn’t new, but the degree to which your guests expect eco-friendly products and services has grown.<br><br>Simply suggesting that guests reuse towels for an extra day isn’t enough; today’s traveller wants to stay at properties that have integrated green practices in all aspects of their business. <br><br>For example:<br><br>•Qualifying for a “Leadership in Energy and Environmental Design (LEED) Certification”<br><br>•Installing solar power<br><br>•Improve water conservation<br><br>•Cut back or stop using plastic<br><br>•Implementing motion sensors that will turn off the power once no motion has been detected for a certain period of time.<br><br>•More eco-friendly options for waste disposal by introducing recycle bins in guestrooms and compost bins in F&amp;B outlets.<br><br>•Meat alternatives in F&amp;B<br><br><br>Smart rooms<br><br>The internet of things is spreading not only into homes but also into hospitality properties. From access to streaming services to a room key on your smartphone, the essential amenities in a guestroom are becoming increasingly digital. Guests want concierge services or temperature controls at the push of a button (or tap of a finger), and voice-activated controls are expanding beyond simply asking Alexa to play your favourite song. <br><br>Many of these innovations require only minimal changes to a modern guestroom, so a forward-thinking hotelier or innkeeper can implement them quickly and efficiently.<br><br>For example:<br><br>•Properties giving the guest the capability to allow them to log in to their favourite streaming accounts and then automatically get logged out upon check-out.<br><br>•Wireless device charging<br><br>•Tablet-based control and or digital controls for temperature, light, power and information.<br><br>•Soundproofing tech<br><br>•Voice-activated controls.<br><br>•Smart mirrors that combine a TV screen and a guest room mirror. <br><br>•Keyless door entry<br><br> <br>Producing content for your property &amp; region<br><br>Preparing content can be expensive and time-consuming and many property owners feel that the lifespan of a piece of content is far too short. Be strategic and use the same content on many different platforms.<br><br>For example, write a blog post, divide it into tweets, Facebook, Instagram etc. posts with images. Record your blog post for podcasts and create a video for multiple platforms.<br><br><br>Continue reading and I will share with you six more things we have to look forward to in the hospitality property industry ...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC175" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC175</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/u9IS9JTGFkM" rel="noopener">https://youtu.be/u9IS9JTGFkM</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[So we are into a new decade. What do we have to look forward to in the hospitality property industry? <br><br>Stay with me and I’ll tell you.<br><br>We here at Keystone HDC, we want to wish you a Happy New Year and take a few moments to explore upcoming hospitality property trends in order to help you lay the foundation for your success in 2020.<br><br>Here are the top things you should consider.<br><br><br>Go green<br><br>A focus on environmental sustainability isn’t new, but the degree to which your guests expect eco-friendly products and services has grown.<br><br>Simply suggesting that guests reuse towels for an extra day isn’t enough; today’s traveller wants to stay at properties that have integrated green practices in all aspects of their business. <br><br>For example:<br><br>•Qualifying for a “Leadership in Energy and Environmental Design (LEED) Certification”<br><br>•Installing solar power<br><br>•Improve water conservation<br><br>•Cut back or stop using plastic<br><br>•Implementing motion sensors that will turn off the power once no motion has been detected for a certain period of time.<br><br>•More eco-friendly options for waste disposal by introducing recycle bins in guestrooms and compost bins in F&amp;B outlets.<br><br>•Meat alternatives in F&amp;B<br><br><br>Smart rooms<br><br>The internet of things is spreading not only into homes but also into hospitality properties. From access to streaming services to a room key on your smartphone, the essential amenities in a guestroom are becoming increasingly digital. Guests want concierge services or temperature controls at the push of a button (or tap of a finger), and voice-activated controls are expanding beyond simply asking Alexa to play your favourite song. <br><br>Many of these innovations require only minimal changes to a modern guestroom, so a forward-thinking hotelier or innkeeper can implement them quickly and efficiently.<br><br>For example:<br><br>•Properties giving the guest the capability to allow them to log in to their favourite streaming accounts and then automatically get logged out upon check-out.<br><br>•Wireless device charging<br><br>•Tablet-based control and or digital controls for temperature, light, power and information.<br><br>•Soundproofing tech<br><br>•Voice-activated controls.<br><br>•Smart mirrors that combine a TV screen and a guest room mirror. <br><br>•Keyless door entry<br><br> <br>Producing content for your property &amp; region<br><br>Preparing content can be expensive and time-consuming and many property owners feel that the lifespan of a piece of content is far too short. Be strategic and use the same content on many different platforms.<br><br>For example, write a blog post, divide it into tweets, Facebook, Instagram etc. posts with images. Record your blog post for podcasts and create a video for multiple platforms.<br><br><br>Continue reading and I will share with you six more things we have to look forward to in the hospitality property industry ...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC175" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC175</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/u9IS9JTGFkM" rel="noopener">https://youtu.be/u9IS9JTGFkM</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 07 Jan 2020 03:20:11 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8fe6fbbe/3d8fd366.mp3" length="46249703" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Uum0Gzmo1dvRxK7CUeJ9XfeYvlhpxmmnsfhLOXpNYRA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMjIv/MTY5NzgxNTM5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1157</itunes:duration>
      <itunes:summary>So we are into a new decade. What do we have to look forward to in the hospitality property industry? Stay with me and I’ll tell you.We here at Keystone HDC, we want to wish you a Happy New Year and take a few moments to explore upcoming hospitality property trends in order to help you lay the foundation for your success in 2020.Here are the top things you should consider.Go greenA focus on environmental sustainability isn’t new, but the degree to which your guests expect eco-friendly products and services has grown.Simply suggesting that guests reuse towels for an extra day isn’t enough; today’s traveller wants to stay at properties that have integrated green practices in all aspects of their business. For example:•Qualifying for a “Leadership in Energy and Environmental Design (LEED) Certification”•Installing solar power•Improve water conservation•Cut back or stop using plastic•Implementing motion sensors that will turn off the power once no motion has been detected for a certain period of time.•More eco-friendly options for waste disposal by introducing recycle bins in guestrooms and compost bins in F&amp;amp;B outlets.•Meat alternatives in F&amp;amp;BSmart roomsThe internet of things is spreading not only into homes but also into hospitality properties. From access to streaming services to a room key on your smartphone, the essential amenities in a guestroom are becoming increasingly digital. Guests want concierge services or temperature controls at the push of a button (or tap of a finger), and voice-activated controls are expanding beyond simply asking Alexa to play your favourite song. Many of these innovations require only minimal changes to a modern guestroom, so a forward-thinking hotelier or innkeeper can implement them quickly and efficiently.For example:•Properties giving the guest the capability to allow them to log in to their favourite streaming accounts and then automatically get logged out upon check-out.•Wireless device charging•Tablet-based control and or digital controls for temperature, light, power and information.•Soundproofing tech•Voice-activated controls.•Smart mirrors that combine a TV screen and a guest room mirror. •Keyless door entry Producing content for your property &amp;amp; regionPreparing content can be expensive and time-consuming and many property owners feel that the lifespan of a piece of content is far too short. Be strategic and use the same content on many different platforms.For example, write a blog post, divide it into tweets, Facebook, Instagram etc. posts with images. Record your blog post for podcasts and create a video for multiple platforms.Continue reading and I will share with you six more things we have to look forward to in the hospitality property industry ...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC175⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.</itunes:summary>
      <itunes:subtitle>So we are into a new decade. What do we have to look forward to in the hospitality property industry? Stay with me and I’ll tell you.We here at Keystone HDC, we want to wish you a Happy New Year and take a few moments to explore upcoming hospitality prope</itunes:subtitle>
      <itunes:keywords>2020,and,bed,boutique,breakfast,concepts,current,for,future,hospitality,hotel,in,industry,luxury,management,new,of,resort,tourism,trends</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Interesting Year for Hotels, Resorts, Inns &amp; Bed &amp; Breakfasts | Ep. #174</title>
      <itunes:episode>118</itunes:episode>
      <podcast:episode>118</podcast:episode>
      <itunes:title>Interesting Year for Hotels, Resorts, Inns &amp; Bed &amp; Breakfasts | Ep. #174</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/interesting-year-for-hotels-resorts-inns-bed-breakfasts-ep-174</link>
      <description>
        <![CDATA[This has been an interesting year. Do you want to know what’s coming up in the future?<br><br>Since our founding in 2012, we have been very fortunate to have been able to help many hospitality properties worldwide grow their business with organizational assistance, employee development, marketing and ways to review their own hotels, resorts, inns and bed &amp; breakfasts.<br><br>This year, with our posts and podcasts I have covered such topics as: <br><br>Why Great Employees Quit <br><br>Ways to Become the Best Front Office Manager<br><br>Ways to Increase Your Restaurant Business<br><br>Coping with Stress as a Property Owner <br><br>How to Handle Customer Complaints <br><br>Revenue Management Strategies <br><br>Your Employee Training Procedure <br><br>Marketing Ideas to Attract More Guests <br><br>Storytelling Tips to Showcase Your Property <br><br>Using Social Media<br><br>The Keystone HDC blog posts and podcasts will continue to grow and next year, I plan on sharing more proven techniques to help your business flourish.<br><br>For the next few weeks, we are going to take a little break from the weekly posting and podcasting to finalize next year’s plans, catch our breath and spend time with our families.<br><br>We are very excited about some interesting projects, events and releases planned for early in the New Year to help you put heads in your beds but I’ll tell you more about them when I return in January.<br><br>That being said, the next podcast will release on January 7th.<br><br>It has been a very interesting year in the hospitality property industry and I will be excited to share what is in store for the future. <br><br>I want to take this time to wish all of you, from all of us here at Keystone Hospitality Development Consulting, wherever you are on this wonderful planet of ours, Happy Holidays and a Wonderful New Year!<br><br>See you in January.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC174" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC174</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/knYnjgMyYz0" rel="noopener">https://youtu.be/knYnjgMyYz0</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[This has been an interesting year. Do you want to know what’s coming up in the future?<br><br>Since our founding in 2012, we have been very fortunate to have been able to help many hospitality properties worldwide grow their business with organizational assistance, employee development, marketing and ways to review their own hotels, resorts, inns and bed &amp; breakfasts.<br><br>This year, with our posts and podcasts I have covered such topics as: <br><br>Why Great Employees Quit <br><br>Ways to Become the Best Front Office Manager<br><br>Ways to Increase Your Restaurant Business<br><br>Coping with Stress as a Property Owner <br><br>How to Handle Customer Complaints <br><br>Revenue Management Strategies <br><br>Your Employee Training Procedure <br><br>Marketing Ideas to Attract More Guests <br><br>Storytelling Tips to Showcase Your Property <br><br>Using Social Media<br><br>The Keystone HDC blog posts and podcasts will continue to grow and next year, I plan on sharing more proven techniques to help your business flourish.<br><br>For the next few weeks, we are going to take a little break from the weekly posting and podcasting to finalize next year’s plans, catch our breath and spend time with our families.<br><br>We are very excited about some interesting projects, events and releases planned for early in the New Year to help you put heads in your beds but I’ll tell you more about them when I return in January.<br><br>That being said, the next podcast will release on January 7th.<br><br>It has been a very interesting year in the hospitality property industry and I will be excited to share what is in store for the future. <br><br>I want to take this time to wish all of you, from all of us here at Keystone Hospitality Development Consulting, wherever you are on this wonderful planet of ours, Happy Holidays and a Wonderful New Year!<br><br>See you in January.<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><a href="https://keystonehospitalitydevelopment.com/KHDC174" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC174</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/knYnjgMyYz0" rel="noopener">https://youtu.be/knYnjgMyYz0</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 10 Dec 2019 03:20:03 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/24f4ca21/1b6e5eaf.mp3" length="11168313" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/SZTRplTgqPeRI7leB6FwPS5w_woRelRhVQ2hauwBsmY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMjEv/MTY5NzgxNTM5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>280</itunes:duration>
      <itunes:summary>This has been an interesting year. Do you want to know what’s coming up in the future?Since our founding in 2012, we have been very fortunate to have been able to help many hospitality properties worldwide grow their business with organizational assistance, employee development, marketing and ways to review their own hotels, resorts, inns and bed &amp;amp; breakfasts.This year, with our posts and podcasts I have covered such topics as: Why Great Employees Quit Ways to Become the Best Front Office ManagerWays to Increase Your Restaurant BusinessCoping with Stress as a Property Owner How to Handle Customer Complaints Revenue Management Strategies Your Employee Training Procedure Marketing Ideas to Attract More Guests Storytelling Tips to Showcase Your Property Using Social MediaThe Keystone HDC blog posts and podcasts will continue to grow and next year, I plan on sharing more proven techniques to help your business flourish.For the next few weeks, we are going to take a little break from the weekly posting and podcasting to finalize next year’s plans, catch our breath and spend time with our families.We are very excited about some interesting projects, events and releases planned for early in the New Year to help you put heads in your beds but I’ll tell you more about them when I return in January.That being said, the next podcast will release on January 7th.It has been a very interesting year in the hospitality property industry and I will be excited to share what is in store for the future. I want to take this time to wish all of you, from all of us here at Keystone Hospitality Development Consulting, wherever you are on this wonderful planet of ours, Happy Holidays and a Wonderful New Year!See you in January.⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC174⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1https://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-development/Listen to The Hospitality Property School Podcast here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTube</itunes:summary>
      <itunes:subtitle>This has been an interesting year. Do you want to know what’s coming up in the future?Since our founding in 2012, we have been very fortunate to have been able to help many hospitality properties worldwide grow their business with organizational assistanc</itunes:subtitle>
      <itunes:keywords>copingwithstressasapropertyown,howtohandlecustomercomplaints,marketingideastoattractmoregue,revenuemanagementstrategies,storytellingtipstoshowcaseyour,usingsocialmedia,waystobecomethebestfrontoffice,waystoincreaseyourrestaurantbu,whygreatemployeesquit,you</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Why Great Employees Quit | Ep. #173</title>
      <itunes:episode>117</itunes:episode>
      <podcast:episode>117</podcast:episode>
      <itunes:title>Why Great Employees Quit | Ep. #173</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/20362341</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/why-great-employees-quit-ep-173</link>
      <description>
        <![CDATA[Are you losing great employees and are not sure why? The answer might be some of your rules.<br><br>Welcome to another edition of Hospitality Property School. <br>I am your instructor, Gerry MacPherson.<br><br>There are hospitality property owners and managers out there who are doing things the way it always has been done because that is the way it has always been done.<br><br>Over the years, these owners or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance and profits. <br><br>This is what I mean:<br>•The more policies, the less passion you'll get from your team.<br>•The less passion, the less exciting the team's performance will be.<br>•The less exciting the performance, the lower your profits will be.<br><br>Make sense?<br><br>There may be policies and procedures you have in place that are causing more harm than good, restricting your employee’s performance and demeaning their state of mind.<br><br><br>Continue reading to see my list of rules that do drive great employees away...<br><br><br><a href="https://keystonehospitalitydevelopment.com/KHDC173" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC173</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/F4LmbLSNyBM" rel="noopener">https://youtu.be/F4LmbLSNyBM</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you losing great employees and are not sure why? The answer might be some of your rules.<br><br>Welcome to another edition of Hospitality Property School. <br>I am your instructor, Gerry MacPherson.<br><br>There are hospitality property owners and managers out there who are doing things the way it always has been done because that is the way it has always been done.<br><br>Over the years, these owners or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance and profits. <br><br>This is what I mean:<br>•The more policies, the less passion you'll get from your team.<br>•The less passion, the less exciting the team's performance will be.<br>•The less exciting the performance, the lower your profits will be.<br><br>Make sense?<br><br>There may be policies and procedures you have in place that are causing more harm than good, restricting your employee’s performance and demeaning their state of mind.<br><br><br>Continue reading to see my list of rules that do drive great employees away...<br><br><br><a href="https://keystonehospitalitydevelopment.com/KHDC173" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC173</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/F4LmbLSNyBM" rel="noopener">https://youtu.be/F4LmbLSNyBM</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 03 Dec 2019 03:20:04 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8725034e/477e12b3.mp3" length="26975492" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/L_zuPpPx73Im_SZ-g8cYR2Gdc8hY-XtFfQ2zJpb07K0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMjAv/MTY5NzgxNTM5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>675</itunes:duration>
      <itunes:summary>Are you losing great employees and are not sure why? The answer might be some of your rules.Welcome to another edition of Hospitality Property School. I am your instructor, Gerry MacPherson.There are hospitality property owners and managers out there who are doing things the way it always has been done because that is the way it has always been done.Over the years, these owners or managers might have driven their best people away and will continue to do so until they spot the connection between policies, passion, performance and profits. This is what I mean:•The more policies, the less passion you'll get from your team.•The less passion, the less exciting the team's performance will be.•The less exciting the performance, the lower your profits will be.Make sense?There may be policies and procedures you have in place that are causing more harm than good, restricting your employee’s performance and demeaning their state of mind.Continue reading to see my list of rules that do drive great employees away...https://keystonehospitalitydevelopment.com/KHDC173⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1https://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-development/Listen to The Hospitality Property School Podcast here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/F4LmbLSNyBMHospitality Property School is a division of Keystone HDCThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you losing great employees and are not sure why? The answer might be some of your rules.Welcome to another edition of Hospitality Property School. I am your instructor, Gerry MacPherson.There are hospitality property owners and managers out there who </itunes:subtitle>
      <itunes:keywords>9hiddenreasonsemployeesleave,employeesleavinginwaves,goodemployeesleavebadmanagers,howtoencourageanemployeetoresi,howtoretainanemployeewhowantst,losingastaremployee,losingemployees,mybestemployeequit,thereasonthatgoodemployeesquit,whydogoodemployeesleavet</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hotel Questionnaire - The Right Survey Questions to Ask | Ep. #172</title>
      <itunes:episode>116</itunes:episode>
      <podcast:episode>116</podcast:episode>
      <itunes:title>Hotel Questionnaire - The Right Survey Questions to Ask | Ep. #172</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/20170031</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/hotel-questionnaire-the-right-survey-questions-to-ask-ep-172</link>
      <description>
        <![CDATA[How can you find out what your customers want? Using surveys (the right way!) can lead to more bookings. <br><br>I am going to share the right questions to ask.<br><br>Today, I am going to look at the right survey questions to ask and how to write them.<br><br>The first thing is you have to know how well you really know your target market.<br><br>Their pains...<br>Their problems...<br>Their motivations...<br><br><br>•Are you marketing your hospitality property online and feel like your message is falling flat? <br><br>•Do people understand what you have to offer?<br><br>•Do you know your target market?<br><br>Today, I will look at how using surveys (the right way!) can lead to more bookings.<br><br>I will share the right questions to ask, how to ask them so you’ll get people to actually fill out your survey, the recommended software and most importantly, how to correctly understand the answers you receive.<br><br>The hospitality property industry is always developing, and surveys are a powerful way to stay on top with your market.<br><br>In a book by Ryan Levesque called “Ask” <a href="https://amzn.to/2XxDSjU" rel="noopener">https://amzn.to/2XxDSjU</a> he talks about the “one question” survey, which simply suggests the following question:<br><br><br>Continue reading and I’ll tell you what it is...<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC172" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC172</a><br><br>Ryan Levesque book “Ask” <a href="https://amzn.to/2XxDSjU" rel="noopener">https://amzn.to/2XxDSjU</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/83vgJNAEBug" rel="noopener">https://youtu.be/83vgJNAEBug</a><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[How can you find out what your customers want? Using surveys (the right way!) can lead to more bookings. <br><br>I am going to share the right questions to ask.<br><br>Today, I am going to look at the right survey questions to ask and how to write them.<br><br>The first thing is you have to know how well you really know your target market.<br><br>Their pains...<br>Their problems...<br>Their motivations...<br><br><br>•Are you marketing your hospitality property online and feel like your message is falling flat? <br><br>•Do people understand what you have to offer?<br><br>•Do you know your target market?<br><br>Today, I will look at how using surveys (the right way!) can lead to more bookings.<br><br>I will share the right questions to ask, how to ask them so you’ll get people to actually fill out your survey, the recommended software and most importantly, how to correctly understand the answers you receive.<br><br>The hospitality property industry is always developing, and surveys are a powerful way to stay on top with your market.<br><br>In a book by Ryan Levesque called “Ask” <a href="https://amzn.to/2XxDSjU" rel="noopener">https://amzn.to/2XxDSjU</a> he talks about the “one question” survey, which simply suggests the following question:<br><br><br>Continue reading and I’ll tell you what it is...<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC172" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC172</a><br><br>Ryan Levesque book “Ask” <a href="https://amzn.to/2XxDSjU" rel="noopener">https://amzn.to/2XxDSjU</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/83vgJNAEBug" rel="noopener">https://youtu.be/83vgJNAEBug</a><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 26 Nov 2019 03:20:16 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/31a7c8be/55220bb8.mp3" length="18916225" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/zS0fpiZqys55CX4qRu2LVfWJY8NJmWEr3jvoVCO5H44/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTkv/MTY5NzgxNTM5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>473</itunes:duration>
      <itunes:summary>How can you find out what your customers want? Using surveys (the right way!) can lead to more bookings. I am going to share the right questions to ask.Today, I am going to look at the right survey questions to ask and how to write them.The first thing is you have to know how well you really know your target market.Their pains...Their problems...Their motivations...•Are you marketing your hospitality property online and feel like your message is falling flat? •Do people understand what you have to offer?•Do you know your target market?Today, I will look at how using surveys (the right way!) can lead to more bookings.I will share the right questions to ask, how to ask them so you’ll get people to actually fill out your survey, the recommended software and most importantly, how to correctly understand the answers you receive.The hospitality property industry is always developing, and surveys are a powerful way to stay on top with your market.In a book by Ryan Levesque called “Ask” https://amzn.to/2XxDSjU he talks about the “one question” survey, which simply suggests the following question:Continue reading and I’ll tell you what it is...https://keystonehospitalitydevelopment.com/KHDC172Ryan Levesque book “Ask” https://amzn.to/2XxDSjU⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1https://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-development/Listen to The Hospitality Property School Podcast here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/83vgJNAEBugHospitality Property School is a division of Keystone HDCThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>How can you find out what your customers want? Using surveys (the right way!) can lead to more bookings. I am going to share the right questions to ask.Today, I am going to look at the right survey questions to ask and how to write them.The first thing is</itunes:subtitle>
      <itunes:keywords>5starhotelquestionnaire,bedandbreakfastquestionnaire,bedandbreakfastsurveyquestions,guestfeedbackforhotel,hotelcustomerquestionnaireexam,hotelevaluationform,hotelmarketresearchquestionnai,hotelreviewtemplate,hotelsatisfaction,hotelstayfeedbackform,hotelsu</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Renewable Energy - For Hotels, Resorts, Inns &amp; Bed &amp; Breakfasts | Ep. #171</title>
      <itunes:episode>115</itunes:episode>
      <podcast:episode>115</podcast:episode>
      <itunes:title>Renewable Energy - For Hotels, Resorts, Inns &amp; Bed &amp; Breakfasts | Ep. #171</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/renewable-energy-for-hotels-resorts-inns-bed-breakfasts-ep-171</link>
      <description>
        <![CDATA[Investing in renewable &amp; eco-friendly resources for hospitality properties used to be a luxury, but is now, not only is it necessary, it can help you improve your properties overall profit and patronage. <br><br>I will share with you ways you can utilise green technology.<br><br>Hospitality properties have often demonstrated their role as first movers for green technology.<br><br>Every property is unique and has different requirements and it is important that hotels, resorts, inns and bed and breakfasts identify and realize solutions according to specific needs. For windsurfing or kitesurfing resorts, new wind technologies might be more interesting than solar. For a desert resort, vice versa. For some island properties, wave energy might be the preferred option. <br><br>Investing in renewable &amp; eco-friendly resources can help improve your hospitality properties overall profit margin. Today, many travellers prefer to accommodations that are environmental-friendly rather than an ordinary hospitality property room. <br><br>With climate change and the environment grabbing the headlines, increasing pressure to cut carbon emissions and rising electricity prices, saving energy is on many hotelier’s and innkeepers priority list. <br><br>Renewable power, including wind and hydroelectric power, are set to rise by 40 per cent over the next five years. <br><br>While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.<br><br>It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out. <br><br>Continue reading for examples of renewable power is being used by the travel industry to lower operating costs and support a sustainable future, right after a word from our sponsors.  2:22<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Investing in renewable &amp; eco-friendly resources for hospitality properties used to be a luxury, but is now, not only is it necessary, it can help you improve your properties overall profit and patronage. <br><br>I will share with you ways you can utilise green technology.<br><br>Hospitality properties have often demonstrated their role as first movers for green technology.<br><br>Every property is unique and has different requirements and it is important that hotels, resorts, inns and bed and breakfasts identify and realize solutions according to specific needs. For windsurfing or kitesurfing resorts, new wind technologies might be more interesting than solar. For a desert resort, vice versa. For some island properties, wave energy might be the preferred option. <br><br>Investing in renewable &amp; eco-friendly resources can help improve your hospitality properties overall profit margin. Today, many travellers prefer to accommodations that are environmental-friendly rather than an ordinary hospitality property room. <br><br>With climate change and the environment grabbing the headlines, increasing pressure to cut carbon emissions and rising electricity prices, saving energy is on many hotelier’s and innkeepers priority list. <br><br>Renewable power, including wind and hydroelectric power, are set to rise by 40 per cent over the next five years. <br><br>While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.<br><br>It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out. <br><br>Continue reading for examples of renewable power is being used by the travel industry to lower operating costs and support a sustainable future, right after a word from our sponsors.  2:22<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 19 Nov 2019 03:20:11 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/c463cf64/0d0d2b09.mp3" length="19800215" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/5vHq3ivxw7n96GX8gjYYtUCC-E8IGz-5O8Bptz8f63c/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTgv/MTY5NzgxNTM4OS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>495</itunes:duration>
      <itunes:summary>Investing in renewable &amp;amp; eco-friendly resources for hospitality properties used to be a luxury, but is now, not only is it necessary, it can help you improve your properties overall profit and patronage. I will share with you ways you can utilise green technology.Hospitality properties have often demonstrated their role as first movers for green technology.Every property is unique and has different requirements and it is important that hotels, resorts, inns and bed and breakfasts identify and realize solutions according to specific needs. For windsurfing or kitesurfing resorts, new wind technologies might be more interesting than solar. For a desert resort, vice versa. For some island properties, wave energy might be the preferred option. Investing in renewable &amp;amp; eco-friendly resources can help improve your hospitality properties overall profit margin. Today, many travellers prefer to accommodations that are environmental-friendly rather than an ordinary hospitality property room. With climate change and the environment grabbing the headlines, increasing pressure to cut carbon emissions and rising electricity prices, saving energy is on many hotelier’s and innkeepers priority list. Renewable power, including wind and hydroelectric power, are set to rise by 40 per cent over the next five years. While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out. Continue reading for examples of renewable power is being used by the travel industry to lower operating costs and support a sustainable future, right after a word from our sponsors.  2:22This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Investing in renewable &amp;amp; eco-friendly resources for hospitality properties used to be a luxury, but is now, not only is it necessary, it can help you improve your properties overall profit and patronage. I will share with you ways you can utilise gree</itunes:subtitle>
      <itunes:keywords>greenbedandbreakfasts,greenhotels,greenresorts,howmanysolarpanelsdoineedforah,sustainablebedandbreakfasts,sustainablehotels,sustainableresorts,usesofsolarenergyinbedandbreak,usesofsolarenergyinhotels</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hotel, Resort, Inn &amp; Bed &amp; Breakfast Recourses You Need| Ep. #170</title>
      <itunes:episode>114</itunes:episode>
      <podcast:episode>114</podcast:episode>
      <itunes:title>Hotel, Resort, Inn &amp; Bed &amp; Breakfast Recourses You Need| Ep. #170</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/19941878</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/hotel-resort-inn-bed-breakfast-recourses-you-need-ep-170</link>
      <description>
        <![CDATA[Are you looking for a way to make your life as a hotelier/innkeeper easier, increase your bookings and improve your bottom line? <br><br>Well then don’t go anywhere because I have the answer for you.<br><br>There are here! I am proud to introduce the newly updated series of hospitality property books for you, hospitality property owners and managers.<br><br>They include:<br><br>“How to Open &amp; Operate a Bed &amp; Breakfast”<br><br>“Strategies to Increase Your Bed &amp; Breakfasts Bookings &amp; Profit”<br><br>“How to Open &amp; Operate a Hotel, Resort or Inn”<br><br>“Hotel, Resorts or Inns - Strategies to Increase Your Bookings &amp; Profit”<br><br>And if you’re looking for an in-depth handbook to help direct your day-to-day operation, we have <br><br>“Your Full Guide to Owning &amp; Operating a Hospitality Property-Successfully”<br><br>To find out more about these books and how you can get your own copies at a huge discount visit the Keystone HDC Resource Library at…<br><br><a href="https://keystonehospitalitydevelopment.com/keystone-hdc-resource-library/" rel="noopener">https://keystonehospitalitydevelopment.com/keystone-hdc-resource-library/</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you looking for a way to make your life as a hotelier/innkeeper easier, increase your bookings and improve your bottom line? <br><br>Well then don’t go anywhere because I have the answer for you.<br><br>There are here! I am proud to introduce the newly updated series of hospitality property books for you, hospitality property owners and managers.<br><br>They include:<br><br>“How to Open &amp; Operate a Bed &amp; Breakfast”<br><br>“Strategies to Increase Your Bed &amp; Breakfasts Bookings &amp; Profit”<br><br>“How to Open &amp; Operate a Hotel, Resort or Inn”<br><br>“Hotel, Resorts or Inns - Strategies to Increase Your Bookings &amp; Profit”<br><br>And if you’re looking for an in-depth handbook to help direct your day-to-day operation, we have <br><br>“Your Full Guide to Owning &amp; Operating a Hospitality Property-Successfully”<br><br>To find out more about these books and how you can get your own copies at a huge discount visit the Keystone HDC Resource Library at…<br><br><a href="https://keystonehospitalitydevelopment.com/keystone-hdc-resource-library/" rel="noopener">https://keystonehospitalitydevelopment.com/keystone-hdc-resource-library/</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 12 Nov 2019 03:20:10 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6555dcb1/5a1f6448.mp3" length="29372519" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ynK0qeulySWZUK2Y5JT8GPSk7JGSz_4DCcD_zdg6sQ0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTcv/MTY5NzgxNTM4NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>735</itunes:duration>
      <itunes:summary>Are you looking for a way to make your life as a hotelier/innkeeper easier, increase your bookings and improve your bottom line? Well then don’t go anywhere because I have the answer for you.There are here! I am proud to introduce the newly updated series of hospitality property books for you, hospitality property owners and managers.They include:“How to Open &amp;amp; Operate a Bed &amp;amp; Breakfast”“Strategies to Increase Your Bed &amp;amp; Breakfasts Bookings &amp;amp; Profit”“How to Open &amp;amp; Operate a Hotel, Resort or Inn”“Hotel, Resorts or Inns - Strategies to Increase Your Bookings &amp;amp; Profit”And if you’re looking for an in-depth handbook to help direct your day-to-day operation, we have “Your Full Guide to Owning &amp;amp; Operating a Hospitality Property-Successfully”To find out more about these books and how you can get your own copies at a huge discount visit the Keystone HDC Resource Library at…https://keystonehospitalitydevelopment.com/keystone-hdc-resource-library/This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you looking for a way to make your life as a hotelier/innkeeper easier, increase your bookings and improve your bottom line? Well then don’t go anywhere because I have the answer for you.There are here! I am proud to introduce the newly updated series</itunes:subtitle>
      <itunes:keywords>employeedevelopment,gerrymacpherson,hospitalitypropertyschool,hotelresortsorinns-strategiest,howdoyouseeyourproperty,howtoopen&amp;operateabed&amp;breakfas,howtoopen&amp;operateahotelresorto,keystonehdcresourcelibrary,keystonehospitalitydevelopment,marketingforyourho</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>15 Ways to Become the Best Front Office Manager | Ep. #169</title>
      <itunes:episode>113</itunes:episode>
      <podcast:episode>113</podcast:episode>
      <itunes:title>15 Ways to Become the Best Front Office Manager | Ep. #169</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://hospitalitypropertyschool.transistor.fm/episodes/15-ways-to-become-the-best-front-office-manager-ep-169</link>
      <description>
        <![CDATA[A successful front office manager requires a perfect mixture of skilful hospitality &amp; tight organizational skills, never settling for less than A +.<br><br>I going to show you what you have to do to be a successful front desk manager.<br><br>In any hospitality property, first impressions are everything. <br><br>The way your front desk staff greets and attends to guests can make or break the image of your property. And just to make things clear, if you operate a small B &amp; B or inn and you are a one-person operation – you are the front office manages.<br><br>Like the best leaders, a front office manager, with the right knowledge training, and attitude leads by example and from the front. <br><br>If your personality is a perfect mixture of skilful hospitality and tight organizational skills, then working as a front office manager at a hospitality property might be an invigorating and fulfilling career path. <br><br>Success as a hospitality property front office manager, as with many other careers, requires constant improvement and self-evaluation. A successful front office manager at a hospitality property should never settle for less than A +.<br><br>The duties of hotel front office managers can be wide-ranging. Not only are these managers in charge of seeing that new employees get trained properly, but they're also in charge of everything from assigning work schedules to handling finances.<br><br>No two days of working as a hotel front office manager are exactly the same. <br><br><br>Here are 15 steps the can help make a successful front desk manager?<br><br><br>1.Improve listening skills and then coach others to do the same<br><br>We all need to not only hear but listen with better intensity. The front desk is the communication centre of every hospitality property. It is the financial centre for reservations and much of the cash activity at many properties. A front office manager must be able to overseer both guest and staff interaction to ensure proper guest service and procedure. Guide those staff that need it, coach, appropriately and increase the two-way communication cycle.<br><br><br>2.Work towards customer delight<br><br>In any hospitality property, customer service is supreme. The only method that will ensure your guests are satisfied with the service provided by the front desk is if you value your guests. <br><br>•Each guest has to be treated professionally and courteous. <br><br>•Be sure you have time to hear the tiniest problem and resolve it. <br><br>•When you make commitments to customers, - meet them. <br><br>•Train your employee’s to check-in guests quickly and also accelerate the check out as fast as possible.<br><br>When you are more focused on the requirements of your guests and are ready to accept both positive and negative feedback, you’ll be able to anticipate their needs and fulfil them.<br><br> <br>3.Make sure you and your staff know everything about the property &amp; services <br><br>The most obvious requirement for any successful front office manager is to know all the details about the hospitality properties product &amp; services. <br><br>•Personally inspecting every type of accommodation in your hotel. Learn the differences and potential benefits of each type and how they can be of value to different customers. This tour should be monthly or even weekly to keep you aware of changes in the property and can also help management to be better aware of potential problems.<br><br>•Maintain your awareness of the property of the whole. This includes parking areas, public areas, access points to the hotel and the all-important curb appeal. <br><br>•If you have work with an adjacent restaurant or another external service that is part of your offerings, regularly assess their quality and how it affects your guests’ satisfaction. <br><br>•Effective front office managers take pride in their property and often offer to assist senior management in room inspections or in the sales effort as appropriate.<br><br><br>Continue reading and I will share with you twelve more things you need to do to become a successful front desk manager…<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC169" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC169</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/DdwLIjfmVCk" rel="noopener">https://youtu.be/DdwLIjfmVCk</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A successful front office manager requires a perfect mixture of skilful hospitality &amp; tight organizational skills, never settling for less than A +.<br><br>I going to show you what you have to do to be a successful front desk manager.<br><br>In any hospitality property, first impressions are everything. <br><br>The way your front desk staff greets and attends to guests can make or break the image of your property. And just to make things clear, if you operate a small B &amp; B or inn and you are a one-person operation – you are the front office manages.<br><br>Like the best leaders, a front office manager, with the right knowledge training, and attitude leads by example and from the front. <br><br>If your personality is a perfect mixture of skilful hospitality and tight organizational skills, then working as a front office manager at a hospitality property might be an invigorating and fulfilling career path. <br><br>Success as a hospitality property front office manager, as with many other careers, requires constant improvement and self-evaluation. A successful front office manager at a hospitality property should never settle for less than A +.<br><br>The duties of hotel front office managers can be wide-ranging. Not only are these managers in charge of seeing that new employees get trained properly, but they're also in charge of everything from assigning work schedules to handling finances.<br><br>No two days of working as a hotel front office manager are exactly the same. <br><br><br>Here are 15 steps the can help make a successful front desk manager?<br><br><br>1.Improve listening skills and then coach others to do the same<br><br>We all need to not only hear but listen with better intensity. The front desk is the communication centre of every hospitality property. It is the financial centre for reservations and much of the cash activity at many properties. A front office manager must be able to overseer both guest and staff interaction to ensure proper guest service and procedure. Guide those staff that need it, coach, appropriately and increase the two-way communication cycle.<br><br><br>2.Work towards customer delight<br><br>In any hospitality property, customer service is supreme. The only method that will ensure your guests are satisfied with the service provided by the front desk is if you value your guests. <br><br>•Each guest has to be treated professionally and courteous. <br><br>•Be sure you have time to hear the tiniest problem and resolve it. <br><br>•When you make commitments to customers, - meet them. <br><br>•Train your employee’s to check-in guests quickly and also accelerate the check out as fast as possible.<br><br>When you are more focused on the requirements of your guests and are ready to accept both positive and negative feedback, you’ll be able to anticipate their needs and fulfil them.<br><br> <br>3.Make sure you and your staff know everything about the property &amp; services <br><br>The most obvious requirement for any successful front office manager is to know all the details about the hospitality properties product &amp; services. <br><br>•Personally inspecting every type of accommodation in your hotel. Learn the differences and potential benefits of each type and how they can be of value to different customers. This tour should be monthly or even weekly to keep you aware of changes in the property and can also help management to be better aware of potential problems.<br><br>•Maintain your awareness of the property of the whole. This includes parking areas, public areas, access points to the hotel and the all-important curb appeal. <br><br>•If you have work with an adjacent restaurant or another external service that is part of your offerings, regularly assess their quality and how it affects your guests’ satisfaction. <br><br>•Effective front office managers take pride in their property and often offer to assist senior management in room inspections or in the sales effort as appropriate.<br><br><br>Continue reading and I will share with you twelve more things you need to do to become a successful front desk manager…<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC169" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC169</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/DdwLIjfmVCk" rel="noopener">https://youtu.be/DdwLIjfmVCk</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 05 Nov 2019 03:20:15 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1f1866ba/f6e823b4.mp3" length="40828770" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/h6IbzTC7E-U7Ypm2HmOhfEvi-Kvejtb9GaPVkVSYZXY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTYv/MTY5NzgxNTM4Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1021</itunes:duration>
      <itunes:summary>A successful front office manager requires a perfect mixture of skilful hospitality &amp;amp; tight organizational skills, never settling for less than A +.I going to show you what you have to do to be a successful front desk manager.In any hospitality property, first impressions are everything. The way your front desk staff greets and attends to guests can make or break the image of your property. And just to make things clear, if you operate a small B &amp;amp; B or inn and you are a one-person operation – you are the front office manages.Like the best leaders, a front office manager, with the right knowledge training, and attitude leads by example and from the front. If your personality is a perfect mixture of skilful hospitality and tight organizational skills, then working as a front office manager at a hospitality property might be an invigorating and fulfilling career path. Success as a hospitality property front office manager, as with many other careers, requires constant improvement and self-evaluation. A successful front office manager at a hospitality property should never settle for less than A +.The duties of hotel front office managers can be wide-ranging. Not only are these managers in charge of seeing that new employees get trained properly, but they're also in charge of everything from assigning work schedules to handling finances.No two days of working as a hotel front office manager are exactly the same. Here are 15 steps the can help make a successful front desk manager?1.Improve listening skills and then coach others to do the sameWe all need to not only hear but listen with better intensity. The front desk is the communication centre of every hospitality property. It is the financial centre for reservations and much of the cash activity at many properties. A front office manager must be able to overseer both guest and staff interaction to ensure proper guest service and procedure. Guide those staff that need it, coach, appropriately and increase the two-way communication cycle.2.Work towards customer delightIn any hospitality property, customer service is supreme. The only method that will ensure your guests are satisfied with the service provided by the front desk is if you value your guests. •Each guest has to be treated professionally and courteous. •Be sure you have time to hear the tiniest problem and resolve it. •When you make commitments to customers, - meet them. •Train your employee’s to check-in guests quickly and also accelerate the check out as fast as possible.When you are more focused on the requirements of your guests and are ready to accept both positive and negative feedback, you’ll be able to anticipate their needs and fulfil them. 3.Make sure you and your staff know everything about the property &amp;amp; services The most obvious requirement for any successful front office manager is to know all the details about the hospitality properties product &amp;amp; services. •Personally inspecting every type of accommodation in your hotel. Learn the differences and potential benefits of each type and how they can be of value to different customers. This tour should be monthly or even weekly to keep you aware of changes in the property and can also help management to be better aware of potential problems.•Maintain your awareness of the property of the whole. This includes parking areas, public areas, access points to the hotel and the all-important curb appeal. •If you have work with an adjacent restaurant or another external service that is part of your offerings, regularly assess their quality and how it affects your guests’ satisfaction. •Effective front office managers take pride in their property and often...</itunes:summary>
      <itunes:subtitle>A successful front office manager requires a perfect mixture of skilful hospitality &amp;amp; tight organizational skills, never settling for less than A +.I going to show you what you have to do to be a successful front desk manager.In any hospitality proper</itunes:subtitle>
      <itunes:keywords>front,frontofficedescription,frontofficeknowledge,frontofficemanagerjobdescripti,frontofficemanagerjobs,frontofficemanagertraining,functionsandimportanceoffronto,gerrymacpherson,hospitalitypropertyschool,hotelfrontofficejobdescription,howtobeanincrediblef</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>7 Ways to Conduct Market Research with Little Money | Ep. #168</title>
      <itunes:episode>112</itunes:episode>
      <podcast:episode>112</podcast:episode>
      <itunes:title>7 Ways to Conduct Market Research with Little Money | Ep. #168</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/19715988</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/7-ways-to-conduct-market-research-with-little-money-ep-168</link>
      <description>
        <![CDATA[Knowing your market is imperative to a successful hotel, resort, inn or bed &amp; breakfast but research can be expensive. Here are ways you can do on your own and without much money or training. <br><br>When hospitality properties develop an idea, whether it's a new service or a redesigned website, marketing research is often the first thing cut due to time or financial limitations. <br><br>That can make sense. <br><br>Working with marketing research firms can be very expensive and time-consuming. If you haven't done research before, it is very tempting to skip it and jump right into the development stage.<br><br>Hold on before you take that next step. <br><br>There's a lot of research you can do on your own and without much money or training.<br> <br>Here are some low-budget ways to do some research and give your service, idea, or designs a better chance. <br><br>1) Interview Potential and Current Guests<br><br>Nothing is freer or more valuable than a conversation. <br><br>You might be pleasantly surprised at how willing and forthcoming people will be when prompted by some questions. They could give you insights into what's working for them and what's not. That is information that could spin-off to other ideas.<br><br>You can't generalise public opinion from a small group, but you can get a sense of which direction to pursue. Building an ongoing message-testing program can take some time but it's entirely achievable. <br><br><br>2) Look at Your Employees<br><br>Don’t underestimate the power of gathering data from your current employees.<br>Your sales and customer service teams can be a valuable resource when it comes to competition, customer feedback, new products and new markets. There is a wealth of data already sitting at your front door, you just need to know how to access it and then interpret it.<br><br>This may not result in a high quantity of data, but its quality will be unmatched.<br><br><br>Continue reading to see four more low-budget ways to do market research …<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC168" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC168</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/ezRxep_IFKc" rel="noopener">https://youtu.be/ezRxep_IFKc</a><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Knowing your market is imperative to a successful hotel, resort, inn or bed &amp; breakfast but research can be expensive. Here are ways you can do on your own and without much money or training. <br><br>When hospitality properties develop an idea, whether it's a new service or a redesigned website, marketing research is often the first thing cut due to time or financial limitations. <br><br>That can make sense. <br><br>Working with marketing research firms can be very expensive and time-consuming. If you haven't done research before, it is very tempting to skip it and jump right into the development stage.<br><br>Hold on before you take that next step. <br><br>There's a lot of research you can do on your own and without much money or training.<br> <br>Here are some low-budget ways to do some research and give your service, idea, or designs a better chance. <br><br>1) Interview Potential and Current Guests<br><br>Nothing is freer or more valuable than a conversation. <br><br>You might be pleasantly surprised at how willing and forthcoming people will be when prompted by some questions. They could give you insights into what's working for them and what's not. That is information that could spin-off to other ideas.<br><br>You can't generalise public opinion from a small group, but you can get a sense of which direction to pursue. Building an ongoing message-testing program can take some time but it's entirely achievable. <br><br><br>2) Look at Your Employees<br><br>Don’t underestimate the power of gathering data from your current employees.<br>Your sales and customer service teams can be a valuable resource when it comes to competition, customer feedback, new products and new markets. There is a wealth of data already sitting at your front door, you just need to know how to access it and then interpret it.<br><br>This may not result in a high quantity of data, but its quality will be unmatched.<br><br><br>Continue reading to see four more low-budget ways to do market research …<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC168" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC168</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/ezRxep_IFKc" rel="noopener">https://youtu.be/ezRxep_IFKc</a><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 29 Oct 2019 03:20:17 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4d3ab056/defa7f0d.mp3" length="21970456" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/yQa81lx9kanKux9kCD0F2CPu951dvUl8n8VTWZncFUA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTUv/MTY5NzgxNTM4NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>550</itunes:duration>
      <itunes:summary>Knowing your market is imperative to a successful hotel, resort, inn or bed &amp;amp; breakfast but research can be expensive. Here are ways you can do on your own and without much money or training. When hospitality properties develop an idea, whether it's a new service or a redesigned website, marketing research is often the first thing cut due to time or financial limitations. That can make sense. Working with marketing research firms can be very expensive and time-consuming. If you haven't done research before, it is very tempting to skip it and jump right into the development stage.Hold on before you take that next step. There's a lot of research you can do on your own and without much money or training. Here are some low-budget ways to do some research and give your service, idea, or designs a better chance. 1) Interview Potential and Current GuestsNothing is freer or more valuable than a conversation. You might be pleasantly surprised at how willing and forthcoming people will be when prompted by some questions. They could give you insights into what's working for them and what's not. That is information that could spin-off to other ideas.You can't generalise public opinion from a small group, but you can get a sense of which direction to pursue. Building an ongoing message-testing program can take some time but it's entirely achievable. 2) Look at Your EmployeesDon’t underestimate the power of gathering data from your current employees.Your sales and customer service teams can be a valuable resource when it comes to competition, customer feedback, new products and new markets. There is a wealth of data already sitting at your front door, you just need to know how to access it and then interpret it.This may not result in a high quantity of data, but its quality will be unmatched.Continue reading to see four more low-budget ways to do market research …https://keystonehospitalitydevelopment.com/KHDC168⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1https://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-development/Listen to The Hospitality Property School Podcast here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdc</itunes:summary>
      <itunes:subtitle>Knowing your market is imperative to a successful hotel, resort, inn or bed &amp;amp; breakfast but research can be expensive. Here are ways you can do on your own and without much money or training. When hospitality properties develop an idea, whether it's a</itunes:subtitle>
      <itunes:keywords>exampleofmarketsurvey,importanceofmarketingresearch,marketing,marketingresearchexample,marketingresearchpresentation,marketresearchexamples,marketresearchmethods,nature,of,purposeofmarketresearch,research,scope,scopeofmarketingresearch,typesofmarketingres</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Property Management System – What You Need! | Ep. #167</title>
      <itunes:episode>111</itunes:episode>
      <podcast:episode>111</podcast:episode>
      <itunes:title>Property Management System – What You Need! | Ep. #167</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/19596504</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/property-management-system-what-you-need-ep-167</link>
      <description>
        <![CDATA[Are you utilizing a Property Management System? If not, you’re costing yourself time and money.<br><br>I have been getting questions lately about choosing the right PMS or Property Management Systems and I felt it was time to replay a very popular episode I recorded last year on this topic.<br><br>Your property management system or PMS, also known as a front desk system, is the heart of any hospitality property. It is the systematized mechanism that oversees and coordinates the relationship between the customer and your services. <br><br>Without one, a hospitality property will labour to professionally manage all of their daily operational tasks.<br><br>What are the benefits of a property management system? <br>In choosing the variety of options available to you, it’s important to think about what features would best suit your hotel, resort, inn or bed &amp; breakfast. <br><br><br>Here are the top features you should consider when making your selection.<br><br><br>1. A system that streamlines your front-desk management<br><br>Your PMS should give you all the tools you need to be totally systematized in running your hospitality property.<br><br>To give your guests the best customer service from the moment they arrive to the moment they leave, you should be able to easily:<br><br>•Check guests in and out<br><br>•See all of your reservations on a calendar page<br><br>•Add additional rooms and extra sale items to a booking<br><br>•Add rate-plans to existing rooms<br><br>•Closeout specific rooms for a thorough cleaning"<br><br>•Ability to move existing bookings<br><br>•Produce invoices<br><br>•To keep track of your returning guests<br><br>All the information you need in one place, with the ability to complete necessary tasks faster.<br><br><br>2. Gives you freedom from your desk<br><br>Your system should be cloud-based. <br><br>No matter what device you are using, you need to be able to access your backend system. <br><br>You need to have the capability of going about your day and still keep an eye on your reservations. All you need is your smartphone or tablet.<br><br><br>Continue reading and I will share four more features you should consider when making your selection…<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC167" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC167</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Zcie62mdg2Y" rel="noopener">https://youtu.be/Zcie62mdg2Y</a>.<br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you utilizing a Property Management System? If not, you’re costing yourself time and money.<br><br>I have been getting questions lately about choosing the right PMS or Property Management Systems and I felt it was time to replay a very popular episode I recorded last year on this topic.<br><br>Your property management system or PMS, also known as a front desk system, is the heart of any hospitality property. It is the systematized mechanism that oversees and coordinates the relationship between the customer and your services. <br><br>Without one, a hospitality property will labour to professionally manage all of their daily operational tasks.<br><br>What are the benefits of a property management system? <br>In choosing the variety of options available to you, it’s important to think about what features would best suit your hotel, resort, inn or bed &amp; breakfast. <br><br><br>Here are the top features you should consider when making your selection.<br><br><br>1. A system that streamlines your front-desk management<br><br>Your PMS should give you all the tools you need to be totally systematized in running your hospitality property.<br><br>To give your guests the best customer service from the moment they arrive to the moment they leave, you should be able to easily:<br><br>•Check guests in and out<br><br>•See all of your reservations on a calendar page<br><br>•Add additional rooms and extra sale items to a booking<br><br>•Add rate-plans to existing rooms<br><br>•Closeout specific rooms for a thorough cleaning"<br><br>•Ability to move existing bookings<br><br>•Produce invoices<br><br>•To keep track of your returning guests<br><br>All the information you need in one place, with the ability to complete necessary tasks faster.<br><br><br>2. Gives you freedom from your desk<br><br>Your system should be cloud-based. <br><br>No matter what device you are using, you need to be able to access your backend system. <br><br>You need to have the capability of going about your day and still keep an eye on your reservations. All you need is your smartphone or tablet.<br><br><br>Continue reading and I will share four more features you should consider when making your selection…<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC167" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC167</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/Zcie62mdg2Y" rel="noopener">https://youtu.be/Zcie62mdg2Y</a>.<br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 22 Oct 2019 03:20:15 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/11914f0a/4a3cd583.mp3" length="23403060" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/rHO1DQrJHrmDFWLIT4fphmmRvaCcl-VnWsT6mZVRd3w/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTQv/MTY5NzgxNTM4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>586</itunes:duration>
      <itunes:summary>Are you utilizing a Property Management System? If not, you’re costing yourself time and money.I have been getting questions lately about choosing the right PMS or Property Management Systems and I felt it was time to replay a very popular episode I recorded last year on this topic.Your property management system or PMS, also known as a front desk system, is the heart of any hospitality property. It is the systematized mechanism that oversees and coordinates the relationship between the customer and your services. Without one, a hospitality property will labour to professionally manage all of their daily operational tasks.What are the benefits of a property management system? In choosing the variety of options available to you, it’s important to think about what features would best suit your hotel, resort, inn or bed &amp;amp; breakfast. Here are the top features you should consider when making your selection.1. A system that streamlines your front-desk managementYour PMS should give you all the tools you need to be totally systematized in running your hospitality property.To give your guests the best customer service from the moment they arrive to the moment they leave, you should be able to easily:•Check guests in and out•See all of your reservations on a calendar page•Add additional rooms and extra sale items to a booking•Add rate-plans to existing rooms•Closeout specific rooms for a thorough cleaning"•Ability to move existing bookings•Produce invoices•To keep track of your returning guestsAll the information you need in one place, with the ability to complete necessary tasks faster.2. Gives you freedom from your deskYour system should be cloud-based. No matter what device you are using, you need to be able to access your backend system. You need to have the capability of going about your day and still keep an eye on your reservations. All you need is your smartphone or tablet.Continue reading and I will share four more features you should consider when making your selection…https://keystonehospitalitydevelopment.com/KHDC167⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1https://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-development/Listen to The Hospitality Property School Podcast here:</itunes:summary>
      <itunes:subtitle>Are you utilizing a Property Management System? If not, you’re costing yourself time and money.I have been getting questions lately about choosing the right PMS or Property Management Systems and I felt it was time to replay a very popular episode I recor</itunes:subtitle>
      <itunes:keywords>benefitsofpropertymanagementsy,functionsofpropertymanagements,hotelmanagementsystemsoftware,importanceofpropertymanagement,propertymanagementsystem,resortmanagementsoftware</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>28 Ways to Increase Your Restaurant Business | Ep. #166</title>
      <itunes:episode>110</itunes:episode>
      <podcast:episode>110</podcast:episode>
      <itunes:title>28 Ways to Increase Your Restaurant Business | Ep. #166</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/19486368</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/28-ways-to-increase-your-restaurant-business-ep-166</link>
      <description>
        <![CDATA[Do you have a restaurant on your property? Is it bringing in an extra stream of revenue? If no, why not? I am going to share how you can increase your restaurants potential.<br><br>If you have a restaurant and you’re only catering to your hotel guests, then you’re leaving money on the table. <br> <br>You might believe you have a very good restaurant, in fact, you might believe you have a great restaurant but without good local patronage how would you know for sure. <br> <br>Hotel restaurants are normally not on the radar of potential customers were looking for a place to eat. Traditionally, hotel restaurants have a difficult time attracting locals. So what can you do to improve your chances? <br><br>I’m going to share some ideas that have worked with many hospitality properties. <br> <br>1.Consider trying a new name, identity and theme for your restaurant, and promote it to the local market separately from the hotel. <br><br><br>2.Use social media and the local press to market your restaurant. You can contact journalists from local publications and invite them for a meal on the house in return for a review.  <br><br><br>3.Set up a competition in the local press and online, with a prize of a meal for four with wine. The contest will cost very little and if done right can be very effective. <br><br><br>4.Offer a choice of menus; for families and vegetarian options.  <br><br><br>5.Highlight what makes you stand apart from your competitors, other restaurants. (Is it better service, bar and lounge areas to relax before and after a meal, space for kids to run around, easy parking, a rural getaway). <br><br><br>6.I Create a separate website for your restaurant.  <br><br><br>7.Be sure your restaurant is listed in the local tourist &amp; travel guides. <br><br><br>8.A great way to keep both your staff and customers excited is to offer menus that are seasonal and that are changed regularly.  <br><br><br>Continue reading to see 20 more strategies to increase your restaurant business...<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC166" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC166</a><br><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook:https://www.facebook.com/KeystoneHDC<br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/oEyeaCOTx0g" rel="noopener">https://youtu.be/oEyeaCOTx0g</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you have a restaurant on your property? Is it bringing in an extra stream of revenue? If no, why not? I am going to share how you can increase your restaurants potential.<br><br>If you have a restaurant and you’re only catering to your hotel guests, then you’re leaving money on the table. <br> <br>You might believe you have a very good restaurant, in fact, you might believe you have a great restaurant but without good local patronage how would you know for sure. <br> <br>Hotel restaurants are normally not on the radar of potential customers were looking for a place to eat. Traditionally, hotel restaurants have a difficult time attracting locals. So what can you do to improve your chances? <br><br>I’m going to share some ideas that have worked with many hospitality properties. <br> <br>1.Consider trying a new name, identity and theme for your restaurant, and promote it to the local market separately from the hotel. <br><br><br>2.Use social media and the local press to market your restaurant. You can contact journalists from local publications and invite them for a meal on the house in return for a review.  <br><br><br>3.Set up a competition in the local press and online, with a prize of a meal for four with wine. The contest will cost very little and if done right can be very effective. <br><br><br>4.Offer a choice of menus; for families and vegetarian options.  <br><br><br>5.Highlight what makes you stand apart from your competitors, other restaurants. (Is it better service, bar and lounge areas to relax before and after a meal, space for kids to run around, easy parking, a rural getaway). <br><br><br>6.I Create a separate website for your restaurant.  <br><br><br>7.Be sure your restaurant is listed in the local tourist &amp; travel guides. <br><br><br>8.A great way to keep both your staff and customers excited is to offer menus that are seasonal and that are changed regularly.  <br><br><br>Continue reading to see 20 more strategies to increase your restaurant business...<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC166" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC166</a><br><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook:https://www.facebook.com/KeystoneHDC<br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/oEyeaCOTx0g" rel="noopener">https://youtu.be/oEyeaCOTx0g</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 15 Oct 2019 03:20:06 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/66cdb409/acd3303b.mp3" length="31286760" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Sm_5nUDiZ1b8oYn3-ZgFoPlcDP0toPrn30mxPnkI9gs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTMv/MTY5NzgxNTM4Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>783</itunes:duration>
      <itunes:summary>Do you have a restaurant on your property? Is it bringing in an extra stream of revenue? If no, why not? I am going to share how you can increase your restaurants potential.If you have a restaurant and you’re only catering to your hotel guests, then you’re leaving money on the table.  You might believe you have a very good restaurant, in fact, you might believe you have a great restaurant but without good local patronage how would you know for sure.  Hotel restaurants are normally not on the radar of potential customers were looking for a place to eat. Traditionally, hotel restaurants have a difficult time attracting locals. So what can you do to improve your chances? I’m going to share some ideas that have worked with many hospitality properties.  1.Consider trying a new name, identity and theme for your restaurant, and promote it to the local market separately from the hotel. 2.Use social media and the local press to market your restaurant. You can contact journalists from local publications and invite them for a meal on the house in return for a review.  3.Set up a competition in the local press and online, with a prize of a meal for four with wine. The contest will cost very little and if done right can be very effective. 4.Offer a choice of menus; for families and vegetarian options.  5.Highlight what makes you stand apart from your competitors, other restaurants. (Is it better service, bar and lounge areas to relax before and after a meal, space for kids to run around, easy parking, a rural getaway). 6.I Create a separate website for your restaurant.  7.Be sure your restaurant is listed in the local tourist &amp;amp; travel guides. 8.A great way to keep both your staff and customers excited is to offer menus that are seasonal and that are changed regularly.  Continue reading to see 20 more strategies to increase your restaurant business...https://keystonehospitalitydevelopment.com/KHDC166⇒ And don’t forget to join the “6 Day Challenge” here:RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1https://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook:https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-development/Listen to The Hospitality Property School Podcast here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTubehttps://youtu.be/oEyeaCOTx0gHospitality Property School is a division of Keystone HDCThis show is part of the Spreaker Prime Network, if you are...</itunes:summary>
      <itunes:subtitle>Do you have a restaurant on your property? Is it bringing in an extra stream of revenue? If no, why not? I am going to share how you can increase your restaurants potential.If you have a restaurant and you’re only catering to your hotel guests, then you’r</itunes:subtitle>
      <itunes:keywords>howtoimproverestaurantoperatio,howtoincreasebreakfastsales,howtoincreaseprofitmarginresta,increaselunchsalesrestaurant,innovativeideasforrestaurant</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Employee Turnover at Your Property is Expensive | Ep. #165</title>
      <itunes:episode>109</itunes:episode>
      <podcast:episode>109</podcast:episode>
      <itunes:title>Employee Turnover at Your Property is Expensive | Ep. #165</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/19356184</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/employee-turnover-at-your-property-is-expensive-ep-165</link>
      <description>
        <![CDATA[Employee turnover is costing you money. Here is what you need to do to stop losing great employees and throwing money out the window.<br><br>Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospitality property sector.<br><br>Turnover can impact everything from staff morale to a property’s ability to deliver consistent guest experiences, to budget and overall profit margins. <br><br>While there are many factors that contribute to an employee’s decision to leave, it’s up to properties owners and managers to take corrective action. <br><br>Research has shown that owners, managers and executives polled believe an improved employee experience is important, only 22% reported that their properties excel in making this a priority.<br><br>What can you do in making a happier, more engaged team? <br><br>I’ll look at three strategies that have shown to immediately improve your employee's experience, productivity, and a brand’s bottom line.<br><br>•Connect with your employees the right way<br><br>•Empower employees with meaningful feedback<br><br>•Show the benefits of automation<br> <br><br>Connect with Your Employees the Right Way<br><br>One of the most damaging bi-products of turnover is employee detachment.<br>If employees are not invested in a hospitality properties mission and brand, they can’t provide a memorable experience. They need the right tools to remain involved and to feel empowered to do what they do best.<br><br>On average, only 3 in 10 hospitality industry employees feel they have the right tools to be productive. But with the right investment, if you double your employee count to 6 in 10, you could easily realize a 27% increase in overall employee work quality and an 11% increase in profitability. An investment in the right tools would pay for itself in no time.<br><br>To establish what’s most valuable to your employee in their daily lives, you need an effective feedback loop.<br><br>1.Your employees need to believe their job has purpose and value and to do this you have to provide a genuine and relatable explanation about the importance of your company goals.  <br><br>2.You have to get to know your employees and learn their pain points. Give them a chance to voice what they believe the solutions are. They might have the solutions.<br><br>3.Study and document in your operations manual, each job on your property, so you can find benchmarks to measure against.<br><br>4.Observe your property’s top-performing employees and leverage their talent and insight into your training. Ask them to help you develop best practices you can immediately apply.<br><br>5.From there, research and invest in the right tools and materials that would be most effective in raising each benchmark you identify.<br><br>What is the next step?<br>Repeat steps 1 – 5.<br><br>If you can maintain this cycle, your employees will be happier and feel motivated to put forth their best efforts for you. <br><br>Continue reading to see the other two strategies…<br><br><br><a href="https://keystonehospitalitydevelopment.com/KHDC165" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC165</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Say hi on social:<br>Facebook:https://www.facebook.com/KeystoneHDC<br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/-WW-pc89t7Q" rel="noopener">https://youtu.be/-WW-pc89t7Q</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Employee turnover is costing you money. Here is what you need to do to stop losing great employees and throwing money out the window.<br><br>Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospitality property sector.<br><br>Turnover can impact everything from staff morale to a property’s ability to deliver consistent guest experiences, to budget and overall profit margins. <br><br>While there are many factors that contribute to an employee’s decision to leave, it’s up to properties owners and managers to take corrective action. <br><br>Research has shown that owners, managers and executives polled believe an improved employee experience is important, only 22% reported that their properties excel in making this a priority.<br><br>What can you do in making a happier, more engaged team? <br><br>I’ll look at three strategies that have shown to immediately improve your employee's experience, productivity, and a brand’s bottom line.<br><br>•Connect with your employees the right way<br><br>•Empower employees with meaningful feedback<br><br>•Show the benefits of automation<br> <br><br>Connect with Your Employees the Right Way<br><br>One of the most damaging bi-products of turnover is employee detachment.<br>If employees are not invested in a hospitality properties mission and brand, they can’t provide a memorable experience. They need the right tools to remain involved and to feel empowered to do what they do best.<br><br>On average, only 3 in 10 hospitality industry employees feel they have the right tools to be productive. But with the right investment, if you double your employee count to 6 in 10, you could easily realize a 27% increase in overall employee work quality and an 11% increase in profitability. An investment in the right tools would pay for itself in no time.<br><br>To establish what’s most valuable to your employee in their daily lives, you need an effective feedback loop.<br><br>1.Your employees need to believe their job has purpose and value and to do this you have to provide a genuine and relatable explanation about the importance of your company goals.  <br><br>2.You have to get to know your employees and learn their pain points. Give them a chance to voice what they believe the solutions are. They might have the solutions.<br><br>3.Study and document in your operations manual, each job on your property, so you can find benchmarks to measure against.<br><br>4.Observe your property’s top-performing employees and leverage their talent and insight into your training. Ask them to help you develop best practices you can immediately apply.<br><br>5.From there, research and invest in the right tools and materials that would be most effective in raising each benchmark you identify.<br><br>What is the next step?<br>Repeat steps 1 – 5.<br><br>If you can maintain this cycle, your employees will be happier and feel motivated to put forth their best efforts for you. <br><br>Continue reading to see the other two strategies…<br><br><br><a href="https://keystonehospitalitydevelopment.com/KHDC165" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC165</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Say hi on social:<br>Facebook:https://www.facebook.com/KeystoneHDC<br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/-WW-pc89t7Q" rel="noopener">https://youtu.be/-WW-pc89t7Q</a><br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 08 Oct 2019 03:20:20 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/eefce8ec/86590bdf.mp3" length="30308739" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/uCfIp7m2euMhHYc9Sk1HU-4YvGXS2HpEBmzFbUVPrSw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTIv/MTY5NzgxNTM4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>758</itunes:duration>
      <itunes:summary>Employee turnover is costing you money. Here is what you need to do to stop losing great employees and throwing money out the window.Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospitality property sector.Turnover can impact everything from staff morale to a property’s ability to deliver consistent guest experiences, to budget and overall profit margins. While there are many factors that contribute to an employee’s decision to leave, it’s up to properties owners and managers to take corrective action. Research has shown that owners, managers and executives polled believe an improved employee experience is important, only 22% reported that their properties excel in making this a priority.What can you do in making a happier, more engaged team? I’ll look at three strategies that have shown to immediately improve your employee's experience, productivity, and a brand’s bottom line.•Connect with your employees the right way•Empower employees with meaningful feedback•Show the benefits of automation Connect with Your Employees the Right WayOne of the most damaging bi-products of turnover is employee detachment.If employees are not invested in a hospitality properties mission and brand, they can’t provide a memorable experience. They need the right tools to remain involved and to feel empowered to do what they do best.On average, only 3 in 10 hospitality industry employees feel they have the right tools to be productive. But with the right investment, if you double your employee count to 6 in 10, you could easily realize a 27% increase in overall employee work quality and an 11% increase in profitability. An investment in the right tools would pay for itself in no time.To establish what’s most valuable to your employee in their daily lives, you need an effective feedback loop.1.Your employees need to believe their job has purpose and value and to do this you have to provide a genuine and relatable explanation about the importance of your company goals.  2.You have to get to know your employees and learn their pain points. Give them a chance to voice what they believe the solutions are. They might have the solutions.3.Study and document in your operations manual, each job on your property, so you can find benchmarks to measure against.4.Observe your property’s top-performing employees and leverage their talent and insight into your training. Ask them to help you develop best practices you can immediately apply.5.From there, research and invest in the right tools and materials that would be most effective in raising each benchmark you identify.What is the next step?Repeat steps 1 – 5.If you can maintain this cycle, your employees will be happier and feel motivated to put forth their best efforts for you. Continue reading to see the other two strategies…https://keystonehospitalitydevelopment.com/KHDC165⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140</itunes:summary>
      <itunes:subtitle>Employee turnover is costing you money. Here is what you need to do to stop losing great employees and throwing money out the window.Turnover rates in the hospitality industry have grown in past years, in some sectors up to 70% and this includes the hospi</itunes:subtitle>
      <itunes:keywords>connectwithyouremployees,employeeturnover,empoweremployees,howtomakeamoreengagedtea,improveperformancereviews,meaningfulfeedback,recognizeexcellence,staffmorale,turnoverrates</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Coping with Stress as a Property Owner | Ep. #164</title>
      <itunes:episode>108</itunes:episode>
      <podcast:episode>108</podcast:episode>
      <itunes:title>Coping with Stress as a Property Owner | Ep. #164</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/19269275</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/coping-with-stress-as-a-property-owner-ep-164</link>
      <description>
        <![CDATA[Operating a hospitality property can be fun, fulfilling, rewarding and stressful. I am going to share with you symptoms of stress and what you can do about them.<br><br><br>Let me ask you a couple of questions. <br><br>•Are you feeling stressed? <br><br>•Does it look like there are constant obstructions in your way?<br><br>•Does it seem like you have so much to do that you can’t keep them straight?<br><br>•Do you feel like some insane existence is sabotaging you by preventing your progress?<br><br><br>In this podcast, I am going to share some things to look for. Before I start I want to encourage anyone who is feeling extremely stressed to check with their doctor. <br><br>What is it like when you feel stressed? You can’t keep your thoughts together, every problem is huge, and you feel overwhelmed, anxious and have trouble sleeping. You might feel like you have the weight of the world on your shoulders. <br><br>Being stressed can affect you deeply in both mind and emotion. <br><br>There is a really good chance that you would be hard-pressed to find someone in your life — including you — that wouldn’t say they’re stressed about something. <br>And while stress can sometimes be good — it can help you conquer fears or motivate you to get something done — when you’re constantly in a state of tension and anxiety, it can affect your body’s physical and emotional state. <br><br><br>I will look at 7 symptoms of stress and what you can do about them. <br><br><br>1. You’re constantly sick <br><br>It seems like every week you’ve felt sick. Are you continually have a cough, sore throat or a fever, you might want to blame your workload and not just your sneezing co-worker. When we are under extreme pressure, our bodies secrete a stress hormone called cortisol that can help us short-term, but if you’re stressed out constantly, these hormones aren’t as helpful and can become depleted over time. Cortisol and other hormones are components of the immune system and though they help the body cope with stress, when these hormones are withdrawn, we become more susceptible to sickness.<br><br>Stress can also slow wound healing, contribute to the reactivation of latent viruses, and increase vulnerability to viral infections.<br>What you should do: Allow your body the time it needs to recover. Listen to your body when you feel tired or drained and make time for rest and extra sleep.  <br><br><br>Continue reading to see six more symptoms of stress and what you can do about them...<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC164" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC164</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Say hi on social:<br>Facebook:https://www.facebook.com/KeystoneHDC<br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/vJ5TPD6Q2PI" rel="noopener">https://youtu.be/vJ5TPD6Q2PI</a>.<br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Operating a hospitality property can be fun, fulfilling, rewarding and stressful. I am going to share with you symptoms of stress and what you can do about them.<br><br><br>Let me ask you a couple of questions. <br><br>•Are you feeling stressed? <br><br>•Does it look like there are constant obstructions in your way?<br><br>•Does it seem like you have so much to do that you can’t keep them straight?<br><br>•Do you feel like some insane existence is sabotaging you by preventing your progress?<br><br><br>In this podcast, I am going to share some things to look for. Before I start I want to encourage anyone who is feeling extremely stressed to check with their doctor. <br><br>What is it like when you feel stressed? You can’t keep your thoughts together, every problem is huge, and you feel overwhelmed, anxious and have trouble sleeping. You might feel like you have the weight of the world on your shoulders. <br><br>Being stressed can affect you deeply in both mind and emotion. <br><br>There is a really good chance that you would be hard-pressed to find someone in your life — including you — that wouldn’t say they’re stressed about something. <br>And while stress can sometimes be good — it can help you conquer fears or motivate you to get something done — when you’re constantly in a state of tension and anxiety, it can affect your body’s physical and emotional state. <br><br><br>I will look at 7 symptoms of stress and what you can do about them. <br><br><br>1. You’re constantly sick <br><br>It seems like every week you’ve felt sick. Are you continually have a cough, sore throat or a fever, you might want to blame your workload and not just your sneezing co-worker. When we are under extreme pressure, our bodies secrete a stress hormone called cortisol that can help us short-term, but if you’re stressed out constantly, these hormones aren’t as helpful and can become depleted over time. Cortisol and other hormones are components of the immune system and though they help the body cope with stress, when these hormones are withdrawn, we become more susceptible to sickness.<br><br>Stress can also slow wound healing, contribute to the reactivation of latent viruses, and increase vulnerability to viral infections.<br>What you should do: Allow your body the time it needs to recover. Listen to your body when you feel tired or drained and make time for rest and extra sleep.  <br><br><br>Continue reading to see six more symptoms of stress and what you can do about them...<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC164" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC164</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Say hi on social:<br>Facebook:https://www.facebook.com/KeystoneHDC<br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><a href="https://youtu.be/vJ5TPD6Q2PI" rel="noopener">https://youtu.be/vJ5TPD6Q2PI</a>.<br><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 01 Oct 2019 03:20:04 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1af38719/a422fe03.mp3" length="35709806" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/BQdAe88Rsq8fkLUU91PNv-pyivZ_mC3jDNc_nYgk04Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTEv/MTY5NzgxNTM4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>893</itunes:duration>
      <itunes:summary>Operating a hospitality property can be fun, fulfilling, rewarding and stressful. I am going to share with you symptoms of stress and what you can do about them.Let me ask you a couple of questions. •Are you feeling stressed? •Does it look like there are constant obstructions in your way?•Does it seem like you have so much to do that you can’t keep them straight?•Do you feel like some insane existence is sabotaging you by preventing your progress?In this podcast, I am going to share some things to look for. Before I start I want to encourage anyone who is feeling extremely stressed to check with their doctor. What is it like when you feel stressed? You can’t keep your thoughts together, every problem is huge, and you feel overwhelmed, anxious and have trouble sleeping. You might feel like you have the weight of the world on your shoulders. Being stressed can affect you deeply in both mind and emotion. There is a really good chance that you would be hard-pressed to find someone in your life — including you — that wouldn’t say they’re stressed about something. And while stress can sometimes be good — it can help you conquer fears or motivate you to get something done — when you’re constantly in a state of tension and anxiety, it can affect your body’s physical and emotional state. I will look at 7 symptoms of stress and what you can do about them. 1. You’re constantly sick It seems like every week you’ve felt sick. Are you continually have a cough, sore throat or a fever, you might want to blame your workload and not just your sneezing co-worker. When we are under extreme pressure, our bodies secrete a stress hormone called cortisol that can help us short-term, but if you’re stressed out constantly, these hormones aren’t as helpful and can become depleted over time. Cortisol and other hormones are components of the immune system and though they help the body cope with stress, when these hormones are withdrawn, we become more susceptible to sickness.Stress can also slow wound healing, contribute to the reactivation of latent viruses, and increase vulnerability to viral infections.What you should do: Allow your body the time it needs to recover. Listen to your body when you feel tired or drained and make time for rest and extra sleep.  Continue reading to see six more symptoms of stress and what you can do about them...https://keystonehospitalitydevelopment.com/KHDC164⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The Keystone HDC Training Tutorialshttps://courses.keystonehospitalitydevelopment.com/Keystone HDC Post DownloadsWe add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1https://keystonehospitalitydevelopment.com/membership-siteRESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:Keystone HDC Post Downloads We add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140Say hi on social:</itunes:summary>
      <itunes:subtitle>Operating a hospitality property can be fun, fulfilling, rewarding and stressful. I am going to share with you symptoms of stress and what you can do about them.Let me ask you a couple of questions. •Are you feeling stressed? •Does it look like there are </itunes:subtitle>
      <itunes:keywords>and,bed,breakfast,can,cause,fall,hair,headaches,hotel,make,of,sleeping,stress,symptoms,trouble,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Video Content Marketing - For My Hospitality Property | Ep. #163</title>
      <itunes:episode>107</itunes:episode>
      <podcast:episode>107</podcast:episode>
      <itunes:title>Video Content Marketing - For My Hospitality Property | Ep. #163</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/19186172</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/video-content-marketing-for-my-hospitality-property-ep-163</link>
      <description>
        <![CDATA[The future of video marketing is here and if you are not using it in your marketing strategy, you’re losing bookings. If you own or manage a hotel, resort, inn or bed &amp; breakfast, stay with me to find out why you need video and how you can get your own.<br><br>Welcome to another edition of hospitality property school. <br><br>I am your instructor, Gerry MacPherson.<br><br>Today, I am going to talk about Video and Your Hospitality Property.<br><br>Okay, I want you to use your imagination. <br><br>Imagine you want to get away, to unwind, to a hotel, resort, inn or bed &amp; breakfast.<br><br>Okay, I want you to use your imagination. <br><br>Imagine you want to get away, to unwind, to a hotel, resort, inn or bed &amp; breakfast.<br><br>You go to your favourite hospitality property booking engine to search for a property. You find a location and a property that looks promising. You go through the booking procedure only to find out the hotel is full for those dates you have available.<br><br>You like the area and find another property just down the street and want to do a little more research. You go to their website but are disappointed.<br><br>The rooms look small, dark and dingy and do not feel very welcoming. Compared to your first choice, it looks second-rate but the location is perfect and it is cheaper.<br><br>So you give it some thought and then say “What the heck”. You book the place.<br> <br>A few days later you arrive at the hotel, walk into a very nice lobby and you try to remember if you had seen a picture of this lobby on their website. <br>You don’t remember.<br><br>The check-in is very friendly and efficient and you make your way to your room.<br>What happens next is totally unexpected.<br><br>You walk into your room and just stand there – shocked! <br><br>Your first thought is <br><br>“What are the owners thinking? This room is amazing!”<br><br>The room was large, beautiful, well lit, with very elegant décor. You were not expecting this.<br>The room you saw on their website was nothing like this. To be honest, the room looked twice as nice as the original property you wanted to book and was less expensive.<br> <br>Do you see where I am going with this story?<br> <br>According to statisticbrain.com hotel bookings (2012)<br>Per cent of all travel reservations made on the internet                        57 %<br>Per cent of same-day hotel reservations made from a smartphone     65 %<br> <br>And these numbers are only going up.<br><br>Do you think many hospitality property owners realize how much money they are losing by not showing their properties in the best light possible?<br>If you can’t wait until the end and are wondering how you can get your own videos for your property and save, visit <br><a href="https://www.KeystoneHospitalityDevelopment.com/MyPropertyVideos" rel="noopener">https://www.KeystoneHospitalityDevelopment.com/MyPropertyVideos</a> <br><br>Why do you think many hospitality property owners end up in this situation?<br>Based on experience, I have a few thoughts.<br><br>I’m going to give you 10 more reasons you need video marketing and how to do it…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC163" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC163</a><br><br><br>Find out how to get your own videos here<br><a href="https://video.keystonehospitalitydevelopment.com" rel="noopener">https://video.keystonehospitalitydevelopment.com</a><br>.<br>.<br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Say hi on social:<br>Facebook:https://www.facebook.com/KeystoneHDC<br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br>YouTube<br><a href="https://youtu.be/Hm4Dr-kf4tY" rel="noopener">https://youtu.be/Hm4Dr-kf4tY</a><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The future of video marketing is here and if you are not using it in your marketing strategy, you’re losing bookings. If you own or manage a hotel, resort, inn or bed &amp; breakfast, stay with me to find out why you need video and how you can get your own.<br><br>Welcome to another edition of hospitality property school. <br><br>I am your instructor, Gerry MacPherson.<br><br>Today, I am going to talk about Video and Your Hospitality Property.<br><br>Okay, I want you to use your imagination. <br><br>Imagine you want to get away, to unwind, to a hotel, resort, inn or bed &amp; breakfast.<br><br>Okay, I want you to use your imagination. <br><br>Imagine you want to get away, to unwind, to a hotel, resort, inn or bed &amp; breakfast.<br><br>You go to your favourite hospitality property booking engine to search for a property. You find a location and a property that looks promising. You go through the booking procedure only to find out the hotel is full for those dates you have available.<br><br>You like the area and find another property just down the street and want to do a little more research. You go to their website but are disappointed.<br><br>The rooms look small, dark and dingy and do not feel very welcoming. Compared to your first choice, it looks second-rate but the location is perfect and it is cheaper.<br><br>So you give it some thought and then say “What the heck”. You book the place.<br> <br>A few days later you arrive at the hotel, walk into a very nice lobby and you try to remember if you had seen a picture of this lobby on their website. <br>You don’t remember.<br><br>The check-in is very friendly and efficient and you make your way to your room.<br>What happens next is totally unexpected.<br><br>You walk into your room and just stand there – shocked! <br><br>Your first thought is <br><br>“What are the owners thinking? This room is amazing!”<br><br>The room was large, beautiful, well lit, with very elegant décor. You were not expecting this.<br>The room you saw on their website was nothing like this. To be honest, the room looked twice as nice as the original property you wanted to book and was less expensive.<br> <br>Do you see where I am going with this story?<br> <br>According to statisticbrain.com hotel bookings (2012)<br>Per cent of all travel reservations made on the internet                        57 %<br>Per cent of same-day hotel reservations made from a smartphone     65 %<br> <br>And these numbers are only going up.<br><br>Do you think many hospitality property owners realize how much money they are losing by not showing their properties in the best light possible?<br>If you can’t wait until the end and are wondering how you can get your own videos for your property and save, visit <br><a href="https://www.KeystoneHospitalityDevelopment.com/MyPropertyVideos" rel="noopener">https://www.KeystoneHospitalityDevelopment.com/MyPropertyVideos</a> <br><br>Why do you think many hospitality property owners end up in this situation?<br>Based on experience, I have a few thoughts.<br><br>I’m going to give you 10 more reasons you need video marketing and how to do it…<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC163" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC163</a><br><br><br>Find out how to get your own videos here<br><a href="https://video.keystonehospitalitydevelopment.com" rel="noopener">https://video.keystonehospitalitydevelopment.com</a><br>.<br>.<br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>The Keystone HDC Training Tutorials<br><a href="https://courses.keystonehospitalitydevelopment.com/" rel="noopener">https://courses.keystonehospitalitydevelopment.com/</a><br><br>Keystone HDC Post Downloads<br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br>Join our community in “The Hospitality Property School Group” – Check it Out for One Full Week for Only $1<br><a href="https://keystonehospitalitydevelopment.com/membership-site" rel="noopener">https://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a><br><br><br>Say hi on social:<br>Facebook:https://www.facebook.com/KeystoneHDC<br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development/" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development/</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br>YouTube<br><a href="https://youtu.be/Hm4Dr-kf4tY" rel="noopener">https://youtu.be/Hm4Dr-kf4tY</a><br><br>Hospitality Property School is a division of Keystone HDC<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 24 Sep 2019 03:20:20 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f3a61ff1/d57092a2.mp3" length="62731928" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/S7U3RKBjzF53GLm9FkwzJ3dXw0BV9tENsRek5OIXlTA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMTAv/MTY5NzgxNTM4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1569</itunes:duration>
      <itunes:summary>The future of video marketing is here and if you are not using it in your marketing strategy, you’re losing bookings. If you own or manage a hotel, resort, inn or bed &amp;amp; breakfast, stay with me to find out why you need video and how you can get your own.Welcome to another edition of hospitality property school. I am your instructor, Gerry MacPherson.Today, I am going to talk about Video and Your Hospitality Property.Okay, I want you to use your imagination. Imagine you want to get away, to unwind, to a hotel, resort, inn or bed &amp;amp; breakfast.Okay, I want you to use your imagination. Imagine you want to get away, to unwind, to a hotel, resort, inn or bed &amp;amp; breakfast.You go to your favourite hospitality property booking engine to search for a property. You find a location and a property that looks promising. You go through the booking procedure only to find out the hotel is full for those dates you have available.You like the area and find another property just down the street and want to do a little more research. You go to their website but are disappointed.The rooms look small, dark and dingy and do not feel very welcoming. Compared to your first choice, it looks second-rate but the location is perfect and it is cheaper.So you give it some thought and then say “What the heck”. You book the place. A few days later you arrive at the hotel, walk into a very nice lobby and you try to remember if you had seen a picture of this lobby on their website. You don’t remember.The check-in is very friendly and efficient and you make your way to your room.What happens next is totally unexpected.You walk into your room and just stand there – shocked! Your first thought is “What are the owners thinking? This room is amazing!”The room was large, beautiful, well lit, with very elegant décor. You were not expecting this.The room you saw on their website was nothing like this. To be honest, the room looked twice as nice as the original property you wanted to book and was less expensive. Do you see where I am going with this story? According to statisticbrain.com hotel bookings (2012)Per cent of all travel reservations made on the internet                        57 %Per cent of same-day hotel reservations made from a smartphone     65 % And these numbers are only going up.Do you think many hospitality property owners realize how much money they are losing by not showing their properties in the best light possible?If you can’t wait until the end and are wondering how you can get your own videos for your property and save, visit https://www.KeystoneHospitalityDevelopment.com/MyPropertyVideos Why do you think many hospitality property owners end up in this situation?Based on experience, I have a few thoughts.I’m going to give you 10 more reasons you need video marketing and how to do it…⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC163Find out how to get your own videos herehttps://video.keystonehospitalitydevelopment.com..⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:The...</itunes:summary>
      <itunes:subtitle>The future of video marketing is here and if you are not using it in your marketing strategy, you’re losing bookings. If you own or manage a hotel, resort, inn or bed &amp;amp; breakfast, stay with me to find out why you need video and how you can get your ow</itunes:subtitle>
      <itunes:keywords>content,do,gerry,hospitality,how,is,keystonehospitalitydevelopment,macpherson,marketing,property,school,social,to,video,what</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Handle Customer Complaints in Hospitality | Ep. #162</title>
      <itunes:episode>106</itunes:episode>
      <podcast:episode>106</podcast:episode>
      <itunes:title>How to Handle Customer Complaints in Hospitality | Ep. #162</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/19106756</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-handle-customer-complaints-in-hospitality-ep-162</link>
      <description>
        <![CDATA[Have you ever had a guest standing in front of you complaining and not sure how to handle it?<br><br>I’m going to share with you the type of quests that make them and 18 of the most common complaints.<br><br>We all have our own personalities, motivations and quirks. The same can be said for the unhappy person standing in front of you and if you can determine the type of person that is, the chances of you handling the complaint successfully will increase dramatically.<br><br>Another reason it is important to handle complaints effectively is that it is easier and less expensive to win back the customer that had a negative experience then try to attract new customers.<br><br>•Up to 95% of customers will give you a second chance if you handle their complaint successfully and in a timely manner.<br><br>•Resolve a complaint in the customer’s favour and they will do business with you again 70% of the time.<br><br>Now keep in mind, you won’t be able to satisfy every unhappy customer who contacts you, but the financial returns to your business from turning a displeased customer’s service experience into a positive are huge.<br><br>It has been my experience that customers who complain can be categorized into different groups. <br><br>Here are the 5 most common groups.<br><br>The Mild Customer<br><br>They normally do not like to complain, but if you see there is a problem, you might be required to ask more precise questions to get them to tell you what is wrong.<br><br><br>The Pushing Customer<br><br>Blunt and not at all timid about telling you what’s on their mind. With this type of customer your better off not being pushy back, rather react with “What else may I help you with?” <br><br>Prove that you’re willing to listen to their problem.<br><br><br>The Big Spender<br><br>Your “enterprise” customer. They have no problem paying for convenience and top-notch service, however, they demand superior support. No customer cares for excuses, and this type of customer detests hearing them. <br><br>Don’t make excuses, just tell them how you are going to take care of their problem.<br><br><br>The Habitual Complainer<br><br>This customer will contact you a great deal, but that does not mean that their problems should be brushed aside. Here is where patience is called for. <br><br>One thing is for sure when this customer is satisfied they will have no problems with telling others how great you are.<br><br><br>The Rip Off Customer<br><br>This might sound a little harsh but we have all seen them. This customer is never happy and is not actually looking for an acceptable reaction, they're just seeking to get something they don’t deserve. Nothing is good enough unless they are getting a handout. <br><br>The best thing you can do is to stay calm and react as objectively as you can.<br><br><br>Continue reading and I will share with you the 18 most common complaints…<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC161" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC161</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br><br>Keystone HDC Post Downloads <br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a>.<br><br><br>Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1<br><br><a href="http://keystonehospitalitydevelopment.com/membership-site" rel="noopener">http://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a>.<br><br><br>YouTube<br><a href="https://youtu.be/b3x9RJ-kRDg" rel="noopener">https://youtu.be/b3x9RJ-kRDg</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Have you ever had a guest standing in front of you complaining and not sure how to handle it?<br><br>I’m going to share with you the type of quests that make them and 18 of the most common complaints.<br><br>We all have our own personalities, motivations and quirks. The same can be said for the unhappy person standing in front of you and if you can determine the type of person that is, the chances of you handling the complaint successfully will increase dramatically.<br><br>Another reason it is important to handle complaints effectively is that it is easier and less expensive to win back the customer that had a negative experience then try to attract new customers.<br><br>•Up to 95% of customers will give you a second chance if you handle their complaint successfully and in a timely manner.<br><br>•Resolve a complaint in the customer’s favour and they will do business with you again 70% of the time.<br><br>Now keep in mind, you won’t be able to satisfy every unhappy customer who contacts you, but the financial returns to your business from turning a displeased customer’s service experience into a positive are huge.<br><br>It has been my experience that customers who complain can be categorized into different groups. <br><br>Here are the 5 most common groups.<br><br>The Mild Customer<br><br>They normally do not like to complain, but if you see there is a problem, you might be required to ask more precise questions to get them to tell you what is wrong.<br><br><br>The Pushing Customer<br><br>Blunt and not at all timid about telling you what’s on their mind. With this type of customer your better off not being pushy back, rather react with “What else may I help you with?” <br><br>Prove that you’re willing to listen to their problem.<br><br><br>The Big Spender<br><br>Your “enterprise” customer. They have no problem paying for convenience and top-notch service, however, they demand superior support. No customer cares for excuses, and this type of customer detests hearing them. <br><br>Don’t make excuses, just tell them how you are going to take care of their problem.<br><br><br>The Habitual Complainer<br><br>This customer will contact you a great deal, but that does not mean that their problems should be brushed aside. Here is where patience is called for. <br><br>One thing is for sure when this customer is satisfied they will have no problems with telling others how great you are.<br><br><br>The Rip Off Customer<br><br>This might sound a little harsh but we have all seen them. This customer is never happy and is not actually looking for an acceptable reaction, they're just seeking to get something they don’t deserve. Nothing is good enough unless they are getting a handout. <br><br>The best thing you can do is to stay calm and react as objectively as you can.<br><br><br>Continue reading and I will share with you the 18 most common complaints…<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC161" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC161</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br><br>Keystone HDC Post Downloads <br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a>.<br><br><br>Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1<br><br><a href="http://keystonehospitalitydevelopment.com/membership-site" rel="noopener">http://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a>.<br><br><br>YouTube<br><a href="https://youtu.be/b3x9RJ-kRDg" rel="noopener">https://youtu.be/b3x9RJ-kRDg</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 17 Sep 2019 03:20:20 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/0879b465/1031d3f3.mp3" length="38904069" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/bM1nU5hWEI7HPC-mWU0ES2r9hQJxFOL8x1cZ-rgqEKw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDkv/MTY5NzgxNTM4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>973</itunes:duration>
      <itunes:summary>Have you ever had a guest standing in front of you complaining and not sure how to handle it?I’m going to share with you the type of quests that make them and 18 of the most common complaints.We all have our own personalities, motivations and quirks. The same can be said for the unhappy person standing in front of you and if you can determine the type of person that is, the chances of you handling the complaint successfully will increase dramatically.Another reason it is important to handle complaints effectively is that it is easier and less expensive to win back the customer that had a negative experience then try to attract new customers.•Up to 95% of customers will give you a second chance if you handle their complaint successfully and in a timely manner.•Resolve a complaint in the customer’s favour and they will do business with you again 70% of the time.Now keep in mind, you won’t be able to satisfy every unhappy customer who contacts you, but the financial returns to your business from turning a displeased customer’s service experience into a positive are huge.It has been my experience that customers who complain can be categorized into different groups. Here are the 5 most common groups.The Mild CustomerThey normally do not like to complain, but if you see there is a problem, you might be required to ask more precise questions to get them to tell you what is wrong.The Pushing CustomerBlunt and not at all timid about telling you what’s on their mind. With this type of customer your better off not being pushy back, rather react with “What else may I help you with?” Prove that you’re willing to listen to their problem.The Big SpenderYour “enterprise” customer. They have no problem paying for convenience and top-notch service, however, they demand superior support. No customer cares for excuses, and this type of customer detests hearing them. Don’t make excuses, just tell them how you are going to take care of their problem.The Habitual ComplainerThis customer will contact you a great deal, but that does not mean that their problems should be brushed aside. Here is where patience is called for. One thing is for sure when this customer is satisfied they will have no problems with telling others how great you are.The Rip Off CustomerThis might sound a little harsh but we have all seen them. This customer is never happy and is not actually looking for an acceptable reaction, they're just seeking to get something they don’t deserve. Nothing is good enough unless they are getting a handout. The best thing you can do is to stay calm and react as objectively as you can.Continue reading and I will share with you the 18 most common complaints…https://keystonehospitalitydevelopment.com/KHDC161⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:Keystone HDC Post Downloads We add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140.Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1http://keystonehospitalitydevelopment.com/membership-siteSay hi on social:</itunes:summary>
      <itunes:subtitle>Have you ever had a guest standing in front of you complaining and not sure how to handle it?I’m going to share with you the type of quests that make them and 18 of the most common complaints.We all have our own personalities, motivations and quirks. The </itunes:subtitle>
      <itunes:keywords>customercomplaints,customercomplaintsexamples,customercomplaintsinbedandbrea,customercomplaintsinhotels,examplesofcustomercomplaintsin,gerrymacpherson,hospitalitypropertyschool,howtorespondtocustomercomplain,keystonehospitalitydevelopment</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Get Referrals for My Hospitality Property | Ep. #161</title>
      <itunes:episode>105</itunes:episode>
      <podcast:episode>105</podcast:episode>
      <itunes:title>How to Get Referrals for My Hospitality Property | Ep. #161</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/19037809</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-get-referrals-for-my-hospitality-property-ep-161</link>
      <description>
        <![CDATA[Asking for referrals can be hard! I’m going to share how to make it not only easier but a natural part of your life as a hotelier/innkeeper.<br><br>As an independent hotel, resort, inn or bed and breakfast, a very effective way to grow your business is through referrals.  <br><br>Unfortunately, referrals do not happen effortlessly.  <br><br>Yes, you might get the odd referral, but if you want your business to grow you have to both earn and ask for them.  <br><br>Let's begin by talking about how you can earn great referrals from your guests.  <br><br>"You can start by giving them an experience they will remember, you want to WOW your guests"<br>   <br>Here some ways you can amaze or wow your guests:  <br><br>1. Show your interest by really listening to them   <br>Ask the right questions during the check-in, in your restaurant, at the bar and listen to the answers but don't make it obvious. <br><br>Why? <br><br>All these answers can be recorded in your guest's profile to be used later.  <br><br><br>2. Have the Appropriate Software System  <br><br>Ensure your guests 2nd, 3rd or 100th visit is as good as their first. Have systems in place to guarantee you are able to have the same degree of service on a consistent basis.<br><br> A quality check-in system should enable you to build a profile for the guests that you can use for every visit. <br><br>  <br>3. Hire the Right Employees  <br><br>As I had mentioned in Series #2 "Employee Development", compassion cannot be taught, you can't give employees the desire to bend over backwards for customers. <br>Hire employees that can show compassion with your guests. Have the appropriate systems and tools in place in order for them to deliver first-class service. <br><br><br>4. Know your Guests  <br><br>Learn your guest's names and use them. Also, teach your staff to recognize and remember loyal guests. This will form an immediate sense of hospitality that they'll certainly find flattering.  <br><br><br><br>⇒ CONTINUE TO READ OR LISTEN TO THE REST OF THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC161" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC161</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a>.<br><br><br>Join our community in “The Hospitality Property School Group" – Check it Out for One Full Week for Only $1<br><br><a href="http://keystonehospitalitydevelopment.com/membership-site" rel="noopener">http://keystonehospitalitydevelopment.com/membership-site</a><br><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/U8jNMorR9G0" rel="noopener">https://youtu.be/U8jNMorR9G0</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Asking for referrals can be hard! I’m going to share how to make it not only easier but a natural part of your life as a hotelier/innkeeper.<br><br>As an independent hotel, resort, inn or bed and breakfast, a very effective way to grow your business is through referrals.  <br><br>Unfortunately, referrals do not happen effortlessly.  <br><br>Yes, you might get the odd referral, but if you want your business to grow you have to both earn and ask for them.  <br><br>Let's begin by talking about how you can earn great referrals from your guests.  <br><br>"You can start by giving them an experience they will remember, you want to WOW your guests"<br>   <br>Here some ways you can amaze or wow your guests:  <br><br>1. Show your interest by really listening to them   <br>Ask the right questions during the check-in, in your restaurant, at the bar and listen to the answers but don't make it obvious. <br><br>Why? <br><br>All these answers can be recorded in your guest's profile to be used later.  <br><br><br>2. Have the Appropriate Software System  <br><br>Ensure your guests 2nd, 3rd or 100th visit is as good as their first. Have systems in place to guarantee you are able to have the same degree of service on a consistent basis.<br><br> A quality check-in system should enable you to build a profile for the guests that you can use for every visit. <br><br>  <br>3. Hire the Right Employees  <br><br>As I had mentioned in Series #2 "Employee Development", compassion cannot be taught, you can't give employees the desire to bend over backwards for customers. <br>Hire employees that can show compassion with your guests. Have the appropriate systems and tools in place in order for them to deliver first-class service. <br><br><br>4. Know your Guests  <br><br>Learn your guest's names and use them. Also, teach your staff to recognize and remember loyal guests. This will form an immediate sense of hospitality that they'll certainly find flattering.  <br><br><br><br>⇒ CONTINUE TO READ OR LISTEN TO THE REST OF THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC161" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC161</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a>.<br><br><br>Join our community in “The Hospitality Property School Group" – Check it Out for One Full Week for Only $1<br><br><a href="http://keystonehospitalitydevelopment.com/membership-site" rel="noopener">http://keystonehospitalitydevelopment.com/membership-site</a><br><br><br><br>Say hi on social:<br><br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a><br><br><br>YouTube<br><br><a href="https://youtu.be/U8jNMorR9G0" rel="noopener">https://youtu.be/U8jNMorR9G0</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 10 Sep 2019 03:20:09 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1d75c8d9/fdb2c287.mp3" length="22112560" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/_pParLtg22xq3aFNAftIwFD_IFzTYPDiTqaQQxZJFm4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDgv/MTY5NzgxNTM2OS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>553</itunes:duration>
      <itunes:summary>Asking for referrals can be hard! I’m going to share how to make it not only easier but a natural part of your life as a hotelier/innkeeper.As an independent hotel, resort, inn or bed and breakfast, a very effective way to grow your business is through referrals.  Unfortunately, referrals do not happen effortlessly.  Yes, you might get the odd referral, but if you want your business to grow you have to both earn and ask for them.  Let's begin by talking about how you can earn great referrals from your guests.  "You can start by giving them an experience they will remember, you want to WOW your guests"   Here some ways you can amaze or wow your guests:  1. Show your interest by really listening to them   Ask the right questions during the check-in, in your restaurant, at the bar and listen to the answers but don't make it obvious. Why? All these answers can be recorded in your guest's profile to be used later.  2. Have the Appropriate Software System  Ensure your guests 2nd, 3rd or 100th visit is as good as their first. Have systems in place to guarantee you are able to have the same degree of service on a consistent basis. A quality check-in system should enable you to build a profile for the guests that you can use for every visit.   3. Hire the Right Employees  As I had mentioned in Series #2 "Employee Development", compassion cannot be taught, you can't give employees the desire to bend over backwards for customers. Hire employees that can show compassion with your guests. Have the appropriate systems and tools in place in order for them to deliver first-class service. 4. Know your Guests  Learn your guest's names and use them. Also, teach your staff to recognize and remember loyal guests. This will form an immediate sense of hospitality that they'll certainly find flattering.  ⇒ CONTINUE TO READ OR LISTEN TO THE REST OF THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC161⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:Keystone HDC Post Downloads We add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140.Join our community in “The Hospitality Property School Group" – Check it Out for One Full Week for Only $1http://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School Podcast here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdcYouTube</itunes:summary>
      <itunes:subtitle>Asking for referrals can be hard! I’m going to share how to make it not only easier but a natural part of your life as a hotelier/innkeeper.As an independent hotel, resort, inn or bed and breakfast, a very effective way to grow your business is through re</itunes:subtitle>
      <itunes:keywords>askingforreferrals,gerrymacpherson,hospitalitypropertyschool,howtoaskforreferrals,howtogetreferrals,howtogetreferralsfast,keystonehospitalitydevelopment,tipsforaskingforreferrals</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Surveys and Questionnaires – For Hospitality Properties | Ep. #160</title>
      <itunes:episode>104</itunes:episode>
      <podcast:episode>104</podcast:episode>
      <itunes:title>Surveys and Questionnaires – For Hospitality Properties | Ep. #160</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/18957640</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/surveys-and-questionnaires-for-hospitality-properties-ep-160</link>
      <description>
        <![CDATA[Hotel Customer Questionnaire and Surveys | Ep. #160<br><br><br>"Why do I need surveys, I know what my guests like."<br><br>I would like to say I've never heard that before but you might be shocked at the number of hospitality property owners I have met have said just that or something similar. I’m going to explain why you need surveys.<br>  <br>I'm going to give you four very important reasons why your hospitality property should be conducting surveys.  <br><br>1.To find out what's going on. If your customers are given a non-threatening method, they will tell you what's important to them.  <br><br>2.A survey can shed light on items or problems that you might not have been aware of that could be a symptom of a larger problem.  <br><br>3.When making decisions about your property, you do not always have to go with your gut feelings but instead make your choices with sound data-driven information.  <br><br>4.Surveys provide you with a snapshot of your target guests and their attitudes. This will help you establish a baseline from which you can compare other times and determine whether problems are getting better or worse.  <br><br><br>What are some categories of surveys and sample questions?  <br> <br>Market Research  <br><br>•How well-positioned is my property or service?  <br><br>•Would I increase my market share if I changed an aspect of my property or service?  <br><br>•How do visitors use my website?  <br> <br><br>Product Development  <br><br>•Will our new idea work?  <br><br>•Will our target population be excited about our new idea?  <br><br>•What does our target population need?  <br> <br><br>Employee Performance Evaluation  <br><br>•Do guests think our staff is courteous and helpful?  <br><br>•What do our guests think of the service they receive from our employees?  <br><br>How can you ask your guests for feedback? Continue reading and I will tell you how.<br><br><br>You will also find samples of both long and short surveys for you to look at and use as you see fit. You can find them at...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC160" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC160</a><br><br><br>RESOURCES &amp; LINKS <br>Keystone HDC Post Downloads. We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a>.<br><br><br>Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1<br><br><a href="http://keystonehospitalitydevelopment.com/membership-site" rel="noopener">http://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a>.<br><br><br>YouTube<br><a href="https://youtu.be/U8jNMorR9G0" rel="noopener">https://youtu.be/U8jNMorR9G0</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hotel Customer Questionnaire and Surveys | Ep. #160<br><br><br>"Why do I need surveys, I know what my guests like."<br><br>I would like to say I've never heard that before but you might be shocked at the number of hospitality property owners I have met have said just that or something similar. I’m going to explain why you need surveys.<br>  <br>I'm going to give you four very important reasons why your hospitality property should be conducting surveys.  <br><br>1.To find out what's going on. If your customers are given a non-threatening method, they will tell you what's important to them.  <br><br>2.A survey can shed light on items or problems that you might not have been aware of that could be a symptom of a larger problem.  <br><br>3.When making decisions about your property, you do not always have to go with your gut feelings but instead make your choices with sound data-driven information.  <br><br>4.Surveys provide you with a snapshot of your target guests and their attitudes. This will help you establish a baseline from which you can compare other times and determine whether problems are getting better or worse.  <br><br><br>What are some categories of surveys and sample questions?  <br> <br>Market Research  <br><br>•How well-positioned is my property or service?  <br><br>•Would I increase my market share if I changed an aspect of my property or service?  <br><br>•How do visitors use my website?  <br> <br><br>Product Development  <br><br>•Will our new idea work?  <br><br>•Will our target population be excited about our new idea?  <br><br>•What does our target population need?  <br> <br><br>Employee Performance Evaluation  <br><br>•Do guests think our staff is courteous and helpful?  <br><br>•What do our guests think of the service they receive from our employees?  <br><br>How can you ask your guests for feedback? Continue reading and I will tell you how.<br><br><br>You will also find samples of both long and short surveys for you to look at and use as you see fit. You can find them at...<br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC160" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC160</a><br><br><br>RESOURCES &amp; LINKS <br>Keystone HDC Post Downloads. We add to them every month.<br><br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a>.<br><br><br>Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1<br><br><a href="http://keystonehospitalitydevelopment.com/membership-site" rel="noopener">http://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a>.<br><br><br>YouTube<br><a href="https://youtu.be/U8jNMorR9G0" rel="noopener">https://youtu.be/U8jNMorR9G0</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 03 Sep 2019 11:51:10 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/76488988/67044ea1.mp3" length="20217190" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/OZ5sxK_8uJU1byNL4cPCYH7lXJtIh6cTAMYuJaiVC20/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDcv/MTY5NzgxNTM2OS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>506</itunes:duration>
      <itunes:summary>Hotel Customer Questionnaire and Surveys | Ep. #160"Why do I need surveys, I know what my guests like."I would like to say I've never heard that before but you might be shocked at the number of hospitality property owners I have met have said just that or something similar. I’m going to explain why you need surveys.  I'm going to give you four very important reasons why your hospitality property should be conducting surveys.  1.To find out what's going on. If your customers are given a non-threatening method, they will tell you what's important to them.  2.A survey can shed light on items or problems that you might not have been aware of that could be a symptom of a larger problem.  3.When making decisions about your property, you do not always have to go with your gut feelings but instead make your choices with sound data-driven information.  4.Surveys provide you with a snapshot of your target guests and their attitudes. This will help you establish a baseline from which you can compare other times and determine whether problems are getting better or worse.  What are some categories of surveys and sample questions?   Market Research  •How well-positioned is my property or service?  •Would I increase my market share if I changed an aspect of my property or service?  •How do visitors use my website?   Product Development  •Will our new idea work?  •Will our target population be excited about our new idea?  •What does our target population need?   Employee Performance Evaluation  •Do guests think our staff is courteous and helpful?  •What do our guests think of the service they receive from our employees?  How can you ask your guests for feedback? Continue reading and I will tell you how.You will also find samples of both long and short surveys for you to look at and use as you see fit. You can find them at...⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:https://keystonehospitalitydevelopment.com/KHDC160RESOURCES &amp;amp; LINKS Keystone HDC Post Downloads. We add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140.Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1http://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School Podcast here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdc.YouTubehttps://youtu.be/U8jNMorR9G0This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:summary>
      <itunes:subtitle>Hotel Customer Questionnaire and Surveys | Ep. #160"Why do I need surveys, I know what my guests like."I would like to say I've never heard that before but you might be shocked at the number of hospitality property owners I have met have said just that or</itunes:subtitle>
      <itunes:keywords>customer,customers,examples,feedback,for,form,format,gerry,guest,hospitality,hotel,keystonehospitalitydevelopment,macpherson,property,questionnaire,satisfaction,school,staff,survey</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Do I Create a Mailing List for My Property? | Ep. #159</title>
      <itunes:episode>103</itunes:episode>
      <podcast:episode>103</podcast:episode>
      <itunes:title>How Do I Create a Mailing List for My Property? | Ep. #159</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/18918187</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-do-i-create-a-mailing-list-for-my-property-ep-159</link>
      <description>
        <![CDATA[Would you like the ability to tell everyone every day, week, month, who checks out your property how great you are?<br><br>You can do this and I’m going to explain how.<br><br>I am going to be talking about emails and guest list building.  <br>  <br>I have heard independent hotel, resort, inn and bed &amp; breakfast owners say   <br>"I'm just a small property owner, not an international internet marketer, why would I need an email list?"  <br><br>The usage of the internet, tablets and smartphones is the norm for most people and for you to be successful as or more successful than your competitors, you have to be online, in front of your customers.   <br>  <br>You may be active in the world of online marketing, and email and guest list building is an aspect that you should be utilized to increase business and your online presence.   <br>  <br>I have mentioned many times before, it is imperative to build trust and establish a relationship with your customers. People typically choose businesses and in your case, return to properties they feel they can trust. <br><br>Email and guest list building is a great way to build your customers base and establish a sense of kinship around your brand and your property.  <br>  <br>Email lists can increase your properties business for several reasons.  <br> <br>•When people opt-in and give you their email, it is a huge sign of trust  <br><br>•People are on their email 24/7, and giving you their personal email address shows that they are interested in what you have to say  <br><br>•Email marketing will increase the chances that people see your content  <br>  <br>Think about it, how often do you normally visit any company's website? Daily? Weekly? Probably not as often as you check your email.<br><br>Email marketing is an excellent way to notify your customers about property updates, news, or even specials and deals you may be offering.   <br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC159" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC159</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a>.<br><br><br>Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1<br><a href="http://keystonehospitalitydevelopment.com/membership-site" rel="noopener">http://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a>.<br><br><br>YouTube<br><a href="https://youtu.be/cEvLOl0Rdek" rel="noopener">https://youtu.be/cEvLOl0Rdek</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Would you like the ability to tell everyone every day, week, month, who checks out your property how great you are?<br><br>You can do this and I’m going to explain how.<br><br>I am going to be talking about emails and guest list building.  <br>  <br>I have heard independent hotel, resort, inn and bed &amp; breakfast owners say   <br>"I'm just a small property owner, not an international internet marketer, why would I need an email list?"  <br><br>The usage of the internet, tablets and smartphones is the norm for most people and for you to be successful as or more successful than your competitors, you have to be online, in front of your customers.   <br>  <br>You may be active in the world of online marketing, and email and guest list building is an aspect that you should be utilized to increase business and your online presence.   <br>  <br>I have mentioned many times before, it is imperative to build trust and establish a relationship with your customers. People typically choose businesses and in your case, return to properties they feel they can trust. <br><br>Email and guest list building is a great way to build your customers base and establish a sense of kinship around your brand and your property.  <br>  <br>Email lists can increase your properties business for several reasons.  <br> <br>•When people opt-in and give you their email, it is a huge sign of trust  <br><br>•People are on their email 24/7, and giving you their personal email address shows that they are interested in what you have to say  <br><br>•Email marketing will increase the chances that people see your content  <br>  <br>Think about it, how often do you normally visit any company's website? Daily? Weekly? Probably not as often as you check your email.<br><br>Email marketing is an excellent way to notify your customers about property updates, news, or even specials and deals you may be offering.   <br><br><br>⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING<br><br><a href="https://keystonehospitalitydevelopment.com/KHDC159" rel="noopener">https://keystonehospitalitydevelopment.com/KHDC159</a><br><br><br>⇒ And don’t forget to join the “6 Day Challenge” here:<br><a href="https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/" rel="noopener">https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/</a><br><br><br>RESOURCES &amp; LINKS MENTIONED IN THIS EPISODE:<br>Keystone HDC Post Downloads <br>We add to them every month.<br><a href="https://KeystoneHospitalityDevelopment.com/KHDC140" rel="noopener">https://KeystoneHospitalityDevelopment.com/KHDC140</a>.<br><br><br>Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1<br><a href="http://keystonehospitalitydevelopment.com/membership-site" rel="noopener">http://keystonehospitalitydevelopment.com/membership-site</a><br><br><br>Say hi on social:<br>Facebook: <a href="https://www.facebook.com/KeystoneHDC" rel="noopener">https://www.facebook.com/KeystoneHDC</a><br><br>Twitter: <a href="https://twitter.com/KeystoneHDC" rel="noopener">https://twitter.com/KeystoneHDC</a><br><br>Linkedin: <a href="https://www.linkedin.com/company/keystone-hospitality-development" rel="noopener">https://www.linkedin.com/company/keystone-hospitality-development</a><br><br><br>Listen to The Hospitality Property School Podcast here:<br><br><a href="https://keystonehospitalitydevelopment.com/itunes-podcast" rel="noopener">https://keystonehospitalitydevelopment.com/itunes-podcast</a><br><br><a href="https://www.spreaker.com/keystonehdc" rel="noopener">https://www.spreaker.com/keystonehdc</a>.<br><br><br>YouTube<br><a href="https://youtu.be/cEvLOl0Rdek" rel="noopener">https://youtu.be/cEvLOl0Rdek</a><br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 27 Aug 2019 02:20:04 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b200b0fe/c70176c8.mp3" length="20198306" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/iYpPCut-SXrXO3-toVTvmxjFrDfIbaud0JitdSJi4hY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDYv/MTY5NzgxNTM2OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>505</itunes:duration>
      <itunes:summary>Would you like the ability to tell everyone every day, week, month, who checks out your property how great you are?You can do this and I’m going to explain how.I am going to be talking about emails and guest list building.    I have heard independent hotel, resort, inn and bed &amp;amp; breakfast owners say   "I'm just a small property owner, not an international internet marketer, why would I need an email list?"  The usage of the internet, tablets and smartphones is the norm for most people and for you to be successful as or more successful than your competitors, you have to be online, in front of your customers.     You may be active in the world of online marketing, and email and guest list building is an aspect that you should be utilized to increase business and your online presence.     I have mentioned many times before, it is imperative to build trust and establish a relationship with your customers. People typically choose businesses and in your case, return to properties they feel they can trust. Email and guest list building is a great way to build your customers base and establish a sense of kinship around your brand and your property.    Email lists can increase your properties business for several reasons.   •When people opt-in and give you their email, it is a huge sign of trust  •People are on their email 24/7, and giving you their personal email address shows that they are interested in what you have to say  •Email marketing will increase the chances that people see your content    Think about it, how often do you normally visit any company's website? Daily? Weekly? Probably not as often as you check your email.Email marketing is an excellent way to notify your customers about property updates, news, or even specials and deals you may be offering.   ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTINGhttps://keystonehospitalitydevelopment.com/KHDC159⇒ And don’t forget to join the “6 Day Challenge” here:https://keystonehospitalitydevelopment.com/6-day-challenge-log-in-here/RESOURCES &amp;amp; LINKS MENTIONED IN THIS EPISODE:Keystone HDC Post Downloads We add to them every month.https://KeystoneHospitalityDevelopment.com/KHDC140.Join our community in “The Hospitality Property School Group” –Check it Out for One Full Week for Only $1http://keystonehospitalitydevelopment.com/membership-siteSay hi on social:Facebook: https://www.facebook.com/KeystoneHDCTwitter: https://twitter.com/KeystoneHDCLinkedin: https://www.linkedin.com/company/keystone-hospitality-developmentListen to The Hospitality Property School Podcast here:https://keystonehospitalitydevelopment.com/itunes-podcasthttps://www.spreaker.com/keystonehdc.YouTubehttps://youtu.be/cEvLOl0RdekThis show is part of the Spreaker Prime Network, if you are interested in advertising on this...</itunes:summary>
      <itunes:subtitle>Would you like the ability to tell everyone every day, week, month, who checks out your property how great you are?You can do this and I’m going to explain how.I am going to be talking about emails and guest list building.    I have heard independent hote</itunes:subtitle>
      <itunes:keywords>and,autoresponder,bed,breakfast,create,gerry,hospitality,hotel,inn,keystonehospitalitydevelopment,list,macpherson,mailing,property,resort,school</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Online Reputation Management for Your Property | Ep. #158,</title>
      <itunes:episode>102</itunes:episode>
      <podcast:episode>102</podcast:episode>
      <itunes:title>Online Reputation Management for Your Property | Ep. #158,</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/18856683</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/online-reputation-management-for-your-property-ep-158</link>
      <description>
        <![CDATA[You’re losing money if you have a bad online presence.<br>In this post, I will share just how important your online presence is and how a good one can be the difference between a hugely successful property and one that is struggling. I will be looking at;<br><br>•Internet and the hospitality property industry<br><br>•Why Does ORM Matter?<br><br>•Online Reputation Management Best Practices<br><br>•Can You Do Online Reputation Management Yourself?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[You’re losing money if you have a bad online presence.<br>In this post, I will share just how important your online presence is and how a good one can be the difference between a hugely successful property and one that is struggling. I will be looking at;<br><br>•Internet and the hospitality property industry<br><br>•Why Does ORM Matter?<br><br>•Online Reputation Management Best Practices<br><br>•Can You Do Online Reputation Management Yourself?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 20 Aug 2019 11:55:32 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4e6e1a8d/e152f1f9.mp3" length="37189391" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/NPLhYURFlsgWWhT8KkOcfjii16d91K2hTbg2jsy6kOI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDUv/MTY5NzgxNTM2OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>930</itunes:duration>
      <itunes:summary>You’re losing money if you have a bad online presence.In this post, I will share just how important your online presence is and how a good one can be the difference between a hugely successful property and one that is struggling. I will be looking at;•Internet and the hospitality property industry•Why Does ORM Matter?•Online Reputation Management Best Practices•Can You Do Online Reputation Management Yourself?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>You’re losing money if you have a bad online presence.In this post, I will share just how important your online presence is and how a good one can be the difference between a hugely successful property and one that is struggling. I will be looking at;•Int</itunes:subtitle>
      <itunes:keywords>&amp;,bed,breakfast,hotel,inn,management,online,orm,reputation,resort</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Referral Programs That Work &amp; Using Them to Propel Bookings</title>
      <itunes:episode>101</itunes:episode>
      <podcast:episode>101</podcast:episode>
      <itunes:title>Referral Programs That Work &amp; Using Them to Propel Bookings</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">https://api.spreaker.com/episode/18794977</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/referral-programs-that-work-using-them-to-propel-bookings</link>
      <description>
        <![CDATA[Are new customers knocking down your door to stay at your property? If not, I’m going to share a proven method to increase your bookings.<br>I look at,<br>•Make your guests experience a priority<br>•Offer incentives for referrals<br>•Set yourself up for reoccurring growth<br>•How to keep an eye on quality control<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are new customers knocking down your door to stay at your property? If not, I’m going to share a proven method to increase your bookings.<br>I look at,<br>•Make your guests experience a priority<br>•Offer incentives for referrals<br>•Set yourself up for reoccurring growth<br>•How to keep an eye on quality control<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 13 Aug 2019 02:20:09 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/708a56cd/ee9a61d7.mp3" length="31025541" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/33LtiH9STkewFkvvgG-hQq7gz0p0w4bKAIOJTJGNCcA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDQv/MTY5NzgxNTM2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>776</itunes:duration>
      <itunes:summary>Are new customers knocking down your door to stay at your property? If not, I’m going to share a proven method to increase your bookings.I look at,•Make your guests experience a priority•Offer incentives for referrals•Set yourself up for reoccurring growth•How to keep an eye on quality controlThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are new customers knocking down your door to stay at your property? If not, I’m going to share a proven method to increase your bookings.I look at,•Make your guests experience a priority•Offer incentives for referrals•Set yourself up for reoccurring growt</itunes:subtitle>
      <itunes:keywords>&amp;,bed,breakfast,for,hotel,how,ideas,incentives,keystonehdc,make,money,program,programs,referral,referrals,resort,to,use,work</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Is This Your Story?</title>
      <itunes:episode>100</itunes:episode>
      <podcast:episode>100</podcast:episode>
      <itunes:title>Is This Your Story?</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">cd361fea2d4c42db864aa8c288c22d5b</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/is-this-your-story</link>
      <description>
        <![CDATA[After spending decades with hospitality property owners and managers I have heard similar stories to the one I am going to share with you. Can you relate?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[After spending decades with hospitality property owners and managers I have heard similar stories to the one I am going to share with you. Can you relate?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 06 Aug 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d8731adb/0c5b3a0d.mp3" length="7434930" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/GeT9gxyHJNIOCNW4ozhdRB9Ts733f7TunXJ8JT-twuw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDMv/MTY5NzgxNTM2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>179</itunes:duration>
      <itunes:summary>After spending decades with hospitality property owners and managers I have heard similar stories to the one I am going to share with you. Can you relate?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>After spending decades with hospitality property owners and managers I have heard similar stories to the one I am going to share with you. Can you relate?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast</itunes:subtitle>
      <itunes:keywords>an,assessment,bed,exhibit,group,guest,guide,hotel,independent,of,or,property,quality,room,school,service,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Want to Grow Your Properties Success for FREE – Check This Out | Ep. #155</title>
      <itunes:episode>99</itunes:episode>
      <podcast:episode>99</podcast:episode>
      <itunes:title>Want to Grow Your Properties Success for FREE – Check This Out | Ep. #155</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">292231f96521494482351504279266df</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/want-to-grow-your-properties-success-for-free-check-this-out-ep-155</link>
      <description>
        <![CDATA[In lieu of a post this week, I just want to give you a heads up on something coming that we at Keystone HDC, are very excited about.<br><br>The release of the brand new<br><br>“Your FULL Guide to Owning &amp; Operating a Hospitality Property – Successfully” Book<br><br> <br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In lieu of a post this week, I just want to give you a heads up on something coming that we at Keystone HDC, are very excited about.<br><br>The release of the brand new<br><br>“Your FULL Guide to Owning &amp; Operating a Hospitality Property – Successfully” Book<br><br> <br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 30 Jul 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/c48abe8d/dd8980c8.mp3" length="10131666" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/XN1Di1oXY7WkEk9kFjuRNVPTNtDhX5q3wLbjuQx2GqM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDIv/MTY5NzgxNTM2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>246</itunes:duration>
      <itunes:summary>In lieu of a post this week, I just want to give you a heads up on something coming that we at Keystone HDC, are very excited about.The release of the brand new“Your FULL Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” Book This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In lieu of a post this week, I just want to give you a heads up on something coming that we at Keystone HDC, are very excited about.The release of the brand new“Your FULL Guide to Owning &amp;amp; Operating a Hospitality Property – Successfully” Book This sho</itunes:subtitle>
      <itunes:keywords>a,an,and,bed,full,guide,hotel,how,independent,open,or,property,run,school,start,the,to,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Free Access to Hospitality Property Resource EBooks | Ep. #154</title>
      <itunes:episode>98</itunes:episode>
      <podcast:episode>98</podcast:episode>
      <itunes:title>Free Access to Hospitality Property Resource EBooks | Ep. #154</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">69ca980f373348288ea94f765b201205</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/free-access-to-hospitality-property-resource-ebooks-ep-154</link>
      <description>
        <![CDATA[Do you like getting things for free?<br><br>Well, today is your lucky day, I’m giving away free copies of our new ebooks.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you like getting things for free?<br><br>Well, today is your lucky day, I’m giving away free copies of our new ebooks.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 09 Jul 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/3b007927/8c57841d.mp3" length="7234205" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/huohG47CKlCqRsRmdiMX_ivNG99u3P_5cKBrnGoZtKQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDEv/MTY5NzgxNTM2MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>174</itunes:duration>
      <itunes:summary>Do you like getting things for free?Well, today is your lucky day, I’m giving away free copies of our new ebooks.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Do you like getting things for free?Well, today is your lucky day, I’m giving away free copies of our new ebooks.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/</itunes:subtitle>
      <itunes:keywords>a,an,bed,guide,hotel,hotels,how,independent,open,or,profit,property,resorts,school,strategies,the,to,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Revenue Management Strategies for Your Hospitality Property | Ep. #153</title>
      <itunes:episode>97</itunes:episode>
      <podcast:episode>97</podcast:episode>
      <itunes:title>Revenue Management Strategies for Your Hospitality Property | Ep. #153</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">194c7731607441469119de3c1cc92f7b</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/revenue-management-strategies-for-your-hospitality-property-ep-153</link>
      <description>
        <![CDATA[Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent.<br><br>You need to understand revenue management and I’m here to guide you.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent.<br><br>You need to understand revenue management and I’m here to guide you.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 02 Jul 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/12d4f62f/26193795.mp3" length="58749785" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/34-ciiBoEgpXEDI6cUyoJSAzJfFCnHBBZ2gm3E9zPGs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTczMDAv/MTY5NzgxNTM1My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1462</itunes:duration>
      <itunes:summary>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent.You need to understand revenue management and I’m here to guide you.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Efficiently managing rates and availability while watching on all the different key performance markers takes training and talent.You need to understand revenue management and I’m here to guide you.This show is part of the Spreaker Prime Network, if you a</itunes:subtitle>
      <itunes:keywords>and,daily,guide,hotel,how,independent,management,of,pickup,property,report,room,school,strategy,the,to,track,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Training and Development is Imperative for Your Property | Ep, #152</title>
      <itunes:episode>96</itunes:episode>
      <podcast:episode>96</podcast:episode>
      <itunes:title>Training and Development is Imperative for Your Property | Ep, #152</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fc3853e39aa747a7b70e0bab157701f1</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/training-and-development-is-imperative-for-your-property-ep-152</link>
      <description>
        <![CDATA[Employees that are motivated, satisfied and have great morale = happy guests = more profit.<br><br>Ongoing training and development will help you reach this goal.<br> <br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Employees that are motivated, satisfied and have great morale = happy guests = more profit.<br><br>Ongoing training and development will help you reach this goal.<br> <br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 25 Jun 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d906f063/896a9aff.mp3" length="51580740" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/iOZiP0nKIwoJWqcGemA1s7kIzBsUsodJ-5GSdMc9Eo4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTkv/MTY5NzgxNTM1My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1283</itunes:duration>
      <itunes:summary>Employees that are motivated, satisfied and have great morale = happy guests = more profit.Ongoing training and development will help you reach this goal. This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Employees that are motivated, satisfied and have great morale = happy guests = more profit.Ongoing training and development will help you reach this goal. This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcas</itunes:subtitle>
      <itunes:keywords>a,form,guide,hotel,independent,new,of,positive,professional,program,property,resorts,results,school,the,to,training,tutorials,you,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Go Green – How to Make Your Property Eco-Friendly | Ep. #151</title>
      <itunes:episode>95</itunes:episode>
      <podcast:episode>95</podcast:episode>
      <itunes:title>Go Green – How to Make Your Property Eco-Friendly | Ep. #151</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2cf46de2e0274809aaa7e7490daa4e10</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/go-green-how-to-make-your-property-eco-friendly-ep-151</link>
      <description>
        <![CDATA[Is your hotel, resort, inn or bed &amp; breakfast consuming and wasting resources? If so, you’re losing money.<br><br>I’m going to show you how you can turn that around.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Is your hotel, resort, inn or bed &amp; breakfast consuming and wasting resources? If so, you’re losing money.<br><br>I’m going to show you how you can turn that around.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 18 Jun 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/c44d902f/e1cca45e.mp3" length="68595837" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/JKGE5elzBkmgbfE14z5gu2VkVLHfeFr6R77GPdAk6Vw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTgv/MTY5NzgxNTM1My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1708</itunes:duration>
      <itunes:summary>Is your hotel, resort, inn or bed &amp;amp; breakfast consuming and wasting resources? If so, you’re losing money.I’m going to show you how you can turn that around.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Is your hotel, resort, inn or bed &amp;amp; breakfast consuming and wasting resources? If so, you’re losing money.I’m going to show you how you can turn that around.This show is part of the Spreaker Prime Network, if you are interested in advertising on this </itunes:subtitle>
      <itunes:keywords>and,ecofriendly,energy,environmental,going,green,guide,independent,management,policy,power,program,review,school,solar,the,to,training,tutorials,water</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Your Employee Training Procedure – Step By Step | Ep. #150</title>
      <itunes:episode>94</itunes:episode>
      <podcast:episode>94</podcast:episode>
      <itunes:title>Your Employee Training Procedure – Step By Step | Ep. #150</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1467251012bb40c2bf75b33e6b2e31c1</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/your-employee-training-procedure-step-by-step-ep-150</link>
      <description>
        <![CDATA[Are you happy if your hotel, resort, inn or bed and breakfast is doing so-so?<br><br>A sure-fire way to help your business grow is to train your employees and I’m going to show you how.<br><br>In this episode, I’m going to look back at “Employee Training Process – Step-By-Step”.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you happy if your hotel, resort, inn or bed and breakfast is doing so-so?<br><br>A sure-fire way to help your business grow is to train your employees and I’m going to show you how.<br><br>In this episode, I’m going to look back at “Employee Training Process – Step-By-Step”.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 11 Jun 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/65746096/74a9c5f3.mp3" length="37546716" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Mk8ejpOr-ha67P_WnTydeff37tmCpcg5ij4wKap4WAM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTcv/MTY5NzgxNTM0Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>932</itunes:duration>
      <itunes:summary>Are you happy if your hotel, resort, inn or bed and breakfast is doing so-so?A sure-fire way to help your business grow is to train your employees and I’m going to show you how.In this episode, I’m going to look back at “Employee Training Process – Step-By-Step”.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you happy if your hotel, resort, inn or bed and breakfast is doing so-so?A sure-fire way to help your business grow is to train your employees and I’m going to show you how.In this episode, I’m going to look back at “Employee Training Process – Step-B</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,employee,gerry,group,guide,hospitality,hotel,independent,macpherson,operating,or,property,school,staff,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>It’s Imperative You Have Operations Property for Your Property | Ep. #149</title>
      <itunes:episode>93</itunes:episode>
      <podcast:episode>93</podcast:episode>
      <itunes:title>It’s Imperative You Have Operations Property for Your Property | Ep. #149</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b7b43c9d2d214d26b6ee4e3a28b7b8b2</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/it-s-imperative-you-have-operations-property-for-your-property-ep-149</link>
      <description>
        <![CDATA[Many hospitality properties collapse simply because they failed to set up good business operations manual.<br><br>It doesn’t matter the size of your property, a good operations manual  will reduce human error and inform everyone precisely what they need to do, who they are responsible to and who they are responsible for. It makes it easier to train new employees, saves time, makes your business more scalable, reduces your liability risks and adds market value to your property.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Many hospitality properties collapse simply because they failed to set up good business operations manual.<br><br>It doesn’t matter the size of your property, a good operations manual  will reduce human error and inform everyone precisely what they need to do, who they are responsible to and who they are responsible for. It makes it easier to train new employees, saves time, makes your business more scalable, reduces your liability risks and adds market value to your property.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 04 Jun 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e844af54/412853b2.mp3" length="29487419" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/HMFpcV83CFYDvNS8T0TWqOHUJgqzfVBCrNFWV28-Sg8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTYv/MTY5NzgxNTM0Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>730</itunes:duration>
      <itunes:summary>Many hospitality properties collapse simply because they failed to set up good business operations manual.It doesn’t matter the size of your property, a good operations manual  will reduce human error and inform everyone precisely what they need to do, who they are responsible to and who they are responsible for. It makes it easier to train new employees, saves time, makes your business more scalable, reduces your liability risks and adds market value to your property.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Many hospitality properties collapse simply because they failed to set up good business operations manual.It doesn’t matter the size of your property, a good operations manual  will reduce human error and inform everyone precisely what they need to do, wh</itunes:subtitle>
      <itunes:keywords>a,an,and,bed,breakfast,do,guide,hotel,how,i,independent,operation,or,property,resort,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>OK, This Was Unexpected… | Ep. #148</title>
      <itunes:episode>92</itunes:episode>
      <podcast:episode>92</podcast:episode>
      <itunes:title>OK, This Was Unexpected… | Ep. #148</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f34a81bed03d43e8960fe493dbb26d5a</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/ok-this-was-unexpected-ep-148</link>
      <description>
        <![CDATA[Things can change so fast and you have to be able to roll with the punches.<br><br>If you have been a follower of the Keystone HDC or the Hospitality Property School podcasts, you might have noticed that we didn’t have a post or a podcast last week.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Things can change so fast and you have to be able to roll with the punches.<br><br>If you have been a follower of the Keystone HDC or the Hospitality Property School podcasts, you might have noticed that we didn’t have a post or a podcast last week.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 28 May 2019 16:07:13 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8778f0eb/088b6c3c.mp3" length="25832260" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/M7DqFp8UZiA9MYwVutUNnXSDUU9r2M6hFcJqRcuPvao/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTUv/MTY5NzgxNTM0Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>639</itunes:duration>
      <itunes:summary>Things can change so fast and you have to be able to roll with the punches.If you have been a follower of the Keystone HDC or the Hospitality Property School podcasts, you might have noticed that we didn’t have a post or a podcast last week.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Things can change so fast and you have to be able to roll with the punches.If you have been a follower of the Keystone HDC or the Hospitality Property School podcasts, you might have noticed that we didn’t have a post or a podcast last week.This show is p</itunes:subtitle>
      <itunes:keywords>a,an,and,business,culture,environment,experience,guide,hotel,how,independent,property,school,technology,the,to,training,tutorials,workplace,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How Keystone HDC Started &amp; Who is Gerry MacPherson? | Ep. #147</title>
      <itunes:episode>91</itunes:episode>
      <podcast:episode>91</podcast:episode>
      <itunes:title>How Keystone HDC Started &amp; Who is Gerry MacPherson? | Ep. #147</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">765e2602f6284f1c9e171193abaa1e5e</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-keystone-hdc-started-who-is-gerry-macpherson-ep-147</link>
      <description>
        <![CDATA[What gives me the right to tell you how your property should be run? Stay with me, I'm going to share my story.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[What gives me the right to tell you how your property should be run? Stay with me, I'm going to share my story.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 14 May 2019 15:47:42 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7c6cccf7/7f79c493.mp3" length="27468591" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/CxNLn4wn5AGRIOPq5cox8Jjp5oO_IHj_mrjn7SJSsxE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTQv/MTY5NzgxNTM0Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>680</itunes:duration>
      <itunes:summary>What gives me the right to tell you how your property should be run? Stay with me, I'm going to share my story.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>What gives me the right to tell you how your property should be run? Stay with me, I'm going to share my story.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/sh</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,guide,hospitality,hostel,hotel,independent,macpherson,management,operating,or,property,resorts,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Upgrade Your Success | Ep. #146</title>
      <itunes:episode>90</itunes:episode>
      <podcast:episode>90</podcast:episode>
      <itunes:title>Upgrade Your Success | Ep. #146</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f1424da2ec6f410bac53467325770548</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/upgrade-your-success-ep-146</link>
      <description>
        <![CDATA[I’m excited and you’re going to benefit.<br>Let me explain how.<br>If you are looking for ways to increase your properties bookings and profit, we want to help you by sharing our “Upgrade Your Success” Special.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[I’m excited and you’re going to benefit.<br>Let me explain how.<br>If you are looking for ways to increase your properties bookings and profit, we want to help you by sharing our “Upgrade Your Success” Special.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 07 May 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/85672c7c/a721e8d6.mp3" length="26014198" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/XINkelJYdow9HzuMOoPuyzkxpRDZCAUqnnWR_E8-_S0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTMv/MTY5NzgxNTM0My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>644</itunes:duration>
      <itunes:summary>I’m excited and you’re going to benefit.Let me explain how.If you are looking for ways to increase your properties bookings and profit, we want to help you by sharing our “Upgrade Your Success” Special.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>I’m excited and you’re going to benefit.Let me explain how.If you are looking for ways to increase your properties bookings and profit, we want to help you by sharing our “Upgrade Your Success” Special.This show is part of the Spreaker Prime Network, if y</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,gerry,group,guide,hospitality,hotel,independent,macpherson,operating,or,promotional,property,school,the,to,training,tutorials,video</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>16 Additional Marketing Ideas to Attract More Guests | Ep. #145</title>
      <itunes:episode>89</itunes:episode>
      <podcast:episode>89</podcast:episode>
      <itunes:title>16 Additional Marketing Ideas to Attract More Guests | Ep. #145</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9dd952f6b61642158dedff89cc840f3d</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/16-additional-marketing-ideas-to-attract-more-guests-ep-145</link>
      <description>
        <![CDATA[Today, you are going to find the competition on every corner. How are you going to stand out from the crowd?<br><br>I have 16 ways you can do this.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Today, you are going to find the competition on every corner. How are you going to stand out from the crowd?<br><br>I have 16 ways you can do this.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 30 Apr 2019 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e1c7f3d0/6c56dca6.mp3" length="34739974" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/bpwz-8swFTCAMigvDkcrj0KfSrtTFXCBVlFKaNTmtMo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTIv/MTY5NzgxNTM0MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>861</itunes:duration>
      <itunes:summary>Today, you are going to find the competition on every corner. How are you going to stand out from the crowd?I have 16 ways you can do this.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Today, you are going to find the competition on every corner. How are you going to stand out from the crowd?I have 16 ways you can do this.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>16 Marketing Ideas to Attract More Guests | Ep. #144</title>
      <itunes:episode>88</itunes:episode>
      <podcast:episode>88</podcast:episode>
      <itunes:title>16 Marketing Ideas to Attract More Guests | Ep. #144</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d21dff601ee24118bbd378c63b951356</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/16-marketing-ideas-to-attract-more-guests-ep-144</link>
      <description>
        <![CDATA[With so much competition in the hospitality property space, what can you do to show guests you are their number one choice?<br><br>I have 16 tips you can use.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With so much competition in the hospitality property space, what can you do to show guests you are their number one choice?<br><br>I have 16 tips you can use.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 23 Apr 2019 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/cafd588a/45871d22.mp3" length="37326075" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/42FctBY8kMhnL3SAi5AYNR9Vb_93PYOwiinf4IlidhA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTEv/MTY5NzgxNTMzNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>926</itunes:duration>
      <itunes:summary>With so much competition in the hospitality property space, what can you do to show guests you are their number one choice?I have 16 tips you can use.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With so much competition in the hospitality property space, what can you do to show guests you are their number one choice?I have 16 tips you can use.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, co</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,guide,hospitality,hotel,ideas,independent,macpherson,marketing,operating,or,property,resorts,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>14 Hospitality Property Trends You Need to Know | Ep. #143</title>
      <itunes:episode>87</itunes:episode>
      <podcast:episode>87</podcast:episode>
      <itunes:title>14 Hospitality Property Trends You Need to Know | Ep. #143</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a4811e69543b42b7863400586b6505bf</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/14-hospitality-property-trends-you-need-to-know-ep-143</link>
      <description>
        <![CDATA[If you want your hotel, resort, inn or bed &amp; breakfast to stay current, you have to be diligent and a way to do this is to stay on top of trends.<br><br>Here are some top trends you need to consider.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you want your hotel, resort, inn or bed &amp; breakfast to stay current, you have to be diligent and a way to do this is to stay on top of trends.<br><br>Here are some top trends you need to consider.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 16 Apr 2019 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e0d4b28a/e26678f2.mp3" length="36466291" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/LsfJzEXn4Dr_Hnm933s1lIfmiY3sIihTUrpiz3jvGhg/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyOTAv/MTY5NzgxNTMzMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>905</itunes:duration>
      <itunes:summary>If you want your hotel, resort, inn or bed &amp;amp; breakfast to stay current, you have to be diligent and a way to do this is to stay on top of trends.Here are some top trends you need to consider.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>If you want your hotel, resort, inn or bed &amp;amp; breakfast to stay current, you have to be diligent and a way to do this is to stay on top of trends.Here are some top trends you need to consider.This show is part of the Spreaker Prime Network, if you are </itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>9 Ways to Improve Your Online Visibility | Ep. #142</title>
      <itunes:episode>86</itunes:episode>
      <podcast:episode>86</podcast:episode>
      <itunes:title>9 Ways to Improve Your Online Visibility | Ep. #142</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f3d142d9a54f41d78ccb758cdb2f63e2</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/9-ways-to-improve-your-online-visibility-ep-142</link>
      <description>
        <![CDATA[The online world is really crowded. How can you make your property stand out?<br>Stay with me and I’ll tell you how.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The online world is really crowded. How can you make your property stand out?<br>Stay with me and I’ll tell you how.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 09 Apr 2019 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/acad3ba4/97940c48.mp3" length="42196449" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/1r9sxXsSo4Zk4wALg5ly5yjtGHPbjnqVOU-fa3mFD1A/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODkv/MTY5NzgxNTMzMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1048</itunes:duration>
      <itunes:summary>The online world is really crowded. How can you make your property stand out?Stay with me and I’ll tell you how.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The online world is really crowded. How can you make your property stand out?Stay with me and I’ll tell you how.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/s</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,guide,hospitality,hotel,hotels,independent,macpherson,online,operating,or,property,resorts,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Selling Your Hospitality Property Experiences | Ep. #141</title>
      <itunes:episode>85</itunes:episode>
      <podcast:episode>85</podcast:episode>
      <itunes:title>Selling Your Hospitality Property Experiences | Ep. #141</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">477e531051064a98a3733f8060d320d7</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/selling-your-hospitality-property-experiences-ep-141</link>
      <description>
        <![CDATA[Why is selling experience more important than just selling rooms?<br>Stay with me and I will tell you why.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Why is selling experience more important than just selling rooms?<br>Stay with me and I will tell you why.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 02 Apr 2019 08:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/856c0103/f56d17d5.mp3" length="33858172" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/h8wtltgzptATYdgZrRfcvcy0Q7XFQduClc_MyCH5DeA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODgv/MTY5NzgxNTMzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>839</itunes:duration>
      <itunes:summary>Why is selling experience more important than just selling rooms?Stay with me and I will tell you why.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Why is selling experience more important than just selling rooms?Stay with me and I will tell you why.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/366108</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,guest,guide,hospitality,hotel,hotels,independent,macpherson,operating,or,property,resorts,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Get Your Free Hospitality Property Downloads | Ep. #140</title>
      <itunes:episode>84</itunes:episode>
      <podcast:episode>84</podcast:episode>
      <itunes:title>Get Your Free Hospitality Property Downloads | Ep. #140</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">aac6f90da4f7474290d886398223fb55</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/get-your-free-hospitality-property-downloads-ep-140</link>
      <description>
        <![CDATA[Would you like to have access to a free resources centre that could help streamline your organisational structure, grow your bookings and increase your bottom line?<br>It’s all yours, so stay with me to find out how.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Would you like to have access to a free resources centre that could help streamline your organisational structure, grow your bookings and increase your bottom line?<br>It’s all yours, so stay with me to find out how.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 25 Mar 2019 15:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7fa31d88/60f83bd2.mp3" length="16824362" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/2b2GtvCqn_vcSkOxPR5pobrXdAF6ioP_vZ9MrEcK-HA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODcv/MTY5NzgxNTMzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>414</itunes:duration>
      <itunes:summary>Would you like to have access to a free resources centre that could help streamline your organisational structure, grow your bookings and increase your bottom line?It’s all yours, so stay with me to find out how.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Would you like to have access to a free resources centre that could help streamline your organisational structure, grow your bookings and increase your bottom line?It’s all yours, so stay with me to find out how.This show is part of the Spreaker Prime Net</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,downloads,gerry,guide,hospitality,hotel,independent,keystonehdc,keystonehospitalitydevelopment,macpherson,operating,or,property,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Storytelling Tips to Showcase Your Hospitality Property | Ep. #139</title>
      <itunes:episode>83</itunes:episode>
      <podcast:episode>83</podcast:episode>
      <itunes:title>Storytelling Tips to Showcase Your Hospitality Property | Ep. #139</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9edb1f801e5c40e3897f9b43a27c6441</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/storytelling-tips-to-showcase-your-hospitality-property-ep-139</link>
      <description>
        <![CDATA[In the last decade, when it’s been time to book a vacation, your potential guests have become researchers.<br><br>In the past, it might have been normal for them to call on a travel agent to book the perfect getaway. Today, holiday researchers are their own travel agents.<br><br>What does that mean for you?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In the last decade, when it’s been time to book a vacation, your potential guests have become researchers.<br><br>In the past, it might have been normal for them to call on a travel agent to book the perfect getaway. Today, holiday researchers are their own travel agents.<br><br>What does that mean for you?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 19 Mar 2019 03:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a8924b2c/2b3ec81f.mp3" length="38808848" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/2pwBMCQDYOEmDb49q52QLGaWttEHi1qcjxErv44VBeo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODYv/MTY5NzgxNTMzMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>963</itunes:duration>
      <itunes:summary>In the last decade, when it’s been time to book a vacation, your potential guests have become researchers.In the past, it might have been normal for them to call on a travel agent to book the perfect getaway. Today, holiday researchers are their own travel agents.What does that mean for you?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In the last decade, when it’s been time to book a vacation, your potential guests have become researchers.In the past, it might have been normal for them to call on a travel agent to book the perfect getaway. Today, holiday researchers are their own trave</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,for,guide,hospitality,hotel,hotels,independent,macpherson,or,property,resorts,school,storytelling,the,tips,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Hotel and Bed &amp; Breakfast Interview Questions | Ep. #138</title>
      <itunes:episode>82</itunes:episode>
      <podcast:episode>82</podcast:episode>
      <itunes:title>Hotel and Bed &amp; Breakfast Interview Questions | Ep. #138</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">94c8829a0f9048ba8366be11a33823b7</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/hotel-and-bed-breakfast-interview-questions-ep-138</link>
      <description>
        <![CDATA[For many of you, hiring season is almost here and if you’re lucky, you have a pool of people you know to draw from to work at your property. For many of you, hiring season is almost here and if you’re lucky, you have a pool of people you know to draw from to work at your property. <br><br>If not, how do you find the perfect candidates?<br><br>I’ll explain how.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[For many of you, hiring season is almost here and if you’re lucky, you have a pool of people you know to draw from to work at your property. For many of you, hiring season is almost here and if you’re lucky, you have a pool of people you know to draw from to work at your property. <br><br>If not, how do you find the perfect candidates?<br><br>I’ll explain how.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 12 Mar 2019 03:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e8f96e0a/0e0e33db.mp3" length="38786883" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/8y3yC8pxntR1EUjaRtV6zYBTbXLxNEFzGntqzOZ2rbc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODUv/MTY5NzgxNTMzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>963</itunes:duration>
      <itunes:summary>For many of you, hiring season is almost here and if you’re lucky, you have a pool of people you know to draw from to work at your property. For many of you, hiring season is almost here and if you’re lucky, you have a pool of people you know to draw from to work at your property. If not, how do you find the perfect candidates?I’ll explain how.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>For many of you, hiring season is almost here and if you’re lucky, you have a pool of people you know to draw from to work at your property. For many of you, hiring season is almost here and if you’re lucky, you have a pool of people you know to draw from</itunes:subtitle>
      <itunes:keywords>an,and,ask,bed,can,for,guide,hotel,in,independent,interview,or,property,questions,school,the,to,training,tutorials,you</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Twitter for Your Hotel or Bed and Breakfast | Ep. #137</title>
      <itunes:episode>81</itunes:episode>
      <podcast:episode>81</podcast:episode>
      <itunes:title>Twitter for Your Hotel or Bed and Breakfast | Ep. #137</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f8a64f0cd4be4312b023265ba661d7ba</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/twitter-for-your-hotel-or-bed-and-breakfast-ep-137</link>
      <description>
        <![CDATA[With so many social media options available, why should you consider Twitter as a marketing option?<br><br>I’ll give you facts to help you decide.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With so many social media options available, why should you consider Twitter as a marketing option?<br><br>I’ll give you facts to help you decide.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 05 Mar 2019 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6658b31a/d0ec3d57.mp3" length="52818713" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/cLrO8-phJe9WgwHvGa9N9-cydHO730BKNUWZIxy7Lf8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODQv/MTY5NzgxNTMzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1313</itunes:duration>
      <itunes:summary>With so many social media options available, why should you consider Twitter as a marketing option?I’ll give you facts to help you decide.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With so many social media options available, why should you consider Twitter as a marketing option?I’ll give you facts to help you decide.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:subtitle>
      <itunes:keywords>an,and,business,for,guide,hotel,hotels,how,independent,learn,marketing,of,on,property,school,the,to,training,tutorials,twitter</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Pinterest for Your Hotel or Bed and Breakfast | Ep. #136</title>
      <itunes:episode>80</itunes:episode>
      <podcast:episode>80</podcast:episode>
      <itunes:title>Pinterest for Your Hotel or Bed and Breakfast | Ep. #136</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">23049f8c181b49229f4bc35bc8e07380</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/pinterest-for-your-hotel-or-bed-and-breakfast-ep-136</link>
      <description>
        <![CDATA[The impact of Pinterest is growing every year and gives a property the opportunity to share its personality, values and the best it has to offer but is it right for your property?<br><br>In this edition, I’ll explain how Pinterest works.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The impact of Pinterest is growing every year and gives a property the opportunity to share its personality, values and the best it has to offer but is it right for your property?<br><br>In this edition, I’ll explain how Pinterest works.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 26 Feb 2019 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f31403fd/61c0d286.mp3" length="44917301" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ke1ColUuyQ8RDkEVIE5NeBkOHmdRE_WwnKDtGCePuKU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODMv/MTY5NzgxNTMzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1116</itunes:duration>
      <itunes:summary>The impact of Pinterest is growing every year and gives a property the opportunity to share its personality, values and the best it has to offer but is it right for your property?In this edition, I’ll explain how Pinterest works.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The impact of Pinterest is growing every year and gives a property the opportunity to share its personality, values and the best it has to offer but is it right for your property?In this edition, I’ll explain how Pinterest works.This show is part of the S</itunes:subtitle>
      <itunes:keywords>an,and,business,for,guide,hotel,hotels,how,independent,learn,marketing,of,on,property,school,the,to,training,tutorials,use</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Use Instagram for Your Hotel or Bed &amp; Breakfast | Ep. #135</title>
      <itunes:episode>79</itunes:episode>
      <podcast:episode>79</podcast:episode>
      <itunes:title>How to Use Instagram for Your Hotel or Bed &amp; Breakfast | Ep. #135</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">601cbed4f9ae45a181dd7a620ebe1966</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-use-instagram-for-your-hotel-or-bed-breakfast-ep-135</link>
      <description>
        <![CDATA[Visual content is said to be one of the most important components when it comes to marketing for business.<br>Instagram is such a visual platform, it cuts through the clutter and could help your property speak for itself.<br>I’m going to show you in seven steps how your property can benefit from the platform.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Visual content is said to be one of the most important components when it comes to marketing for business.<br>Instagram is such a visual platform, it cuts through the clutter and could help your property speak for itself.<br>I’m going to show you in seven steps how your property can benefit from the platform.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 19 Feb 2019 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4668c6b0/e1316e00.mp3" length="41361513" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/h5BTjIlNNYfONWKe-HzGLvIXclnaAG3-yBnCDYQZV5g/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODIv/MTY5NzgxNTMzMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1027</itunes:duration>
      <itunes:summary>Visual content is said to be one of the most important components when it comes to marketing for business.Instagram is such a visual platform, it cuts through the clutter and could help your property speak for itself.I’m going to show you in seven steps how your property can benefit from the platform.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Visual content is said to be one of the most important components when it comes to marketing for business.Instagram is such a visual platform, it cuts through the clutter and could help your property speak for itself.I’m going to show you in seven steps h</itunes:subtitle>
      <itunes:keywords>an,and,business,for,guide,hotel,hotels,how,independent,learn,marketing,of,on,property,school,the,to,training,tutorials,use</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Benefits of a Facebook Business Page| Ep. #134</title>
      <itunes:episode>78</itunes:episode>
      <podcast:episode>78</podcast:episode>
      <itunes:title>Benefits of a Facebook Business Page| Ep. #134</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">91688a427ded414e8952eeb76c9ccee5</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/benefits-of-a-facebook-business-page-ep-134</link>
      <description>
        <![CDATA[With all the bad press from Facebook the last couple of years, should you bother including it in your marketing strategy?<br><br>In today’s edition, I’ll give you the fact<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With all the bad press from Facebook the last couple of years, should you bother including it in your marketing strategy?<br><br>In today’s edition, I’ll give you the fact<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 12 Feb 2019 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/3b6fa21c/8e925bd8.mp3" length="48410394" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/MQB1KlXzktZpF1TVt-ZNntKkMzhjVIck4xMNKErt5rA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODEv/MTY5NzgxNTMxNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1203</itunes:duration>
      <itunes:summary>With all the bad press from Facebook the last couple of years, should you bother including it in your marketing strategy?In today’s edition, I’ll give you the factThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With all the bad press from Facebook the last couple of years, should you bother including it in your marketing strategy?In today’s edition, I’ll give you the factThis show is part of the Spreaker Prime Network, if you are interested in advertising on thi</itunes:subtitle>
      <itunes:keywords>an,and,business,facebook,for,guide,hotel,how,independent,learn,marketing,of,on,property,school,the,to,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>LinkedIn – Does it Work? | Ep. #133</title>
      <itunes:episode>77</itunes:episode>
      <podcast:episode>77</podcast:episode>
      <itunes:title>LinkedIn – Does it Work? | Ep. #133</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2e3d712c93bf493085c8fcc38b04d99d</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/linkedin-does-it-work-ep-133</link>
      <description>
        <![CDATA[Is it worth including LinkedIn in your properties marketing strategy?<br>I will share benefits and tips for a LinkedIn Company Page to help you decide.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Is it worth including LinkedIn in your properties marketing strategy?<br>I will share benefits and tips for a LinkedIn Company Page to help you decide.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 05 Feb 2019 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/65e68df8/376046f9.mp3" length="39242440" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ky6X_sUJZV0gTr-6uRYfxtBXlV5o5-TsVpjTKrSjAjY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyODAv/MTY5NzgxNTMxMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>974</itunes:duration>
      <itunes:summary>Is it worth including LinkedIn in your properties marketing strategy?I will share benefits and tips for a LinkedIn Company Page to help you decide.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Is it worth including LinkedIn in your properties marketing strategy?I will share benefits and tips for a LinkedIn Company Page to help you decide.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, conta</itunes:subtitle>
      <itunes:keywords>an,bed,benefit,breakfast,company,content,from,guide,hotel,independent,linked,linkedin,macpherson,or,property,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>18 Ways to Promote Your Hotel &amp; Bed and Breakfast on YouTube | Ep. #132</title>
      <itunes:episode>76</itunes:episode>
      <podcast:episode>76</podcast:episode>
      <itunes:title>18 Ways to Promote Your Hotel &amp; Bed and Breakfast on YouTube | Ep. #132</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6af8559f2e24416988db9d746eace3c8</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/18-ways-to-promote-your-hotel-bed-and-breakfast-on-youtube-ep-132</link>
      <description>
        <![CDATA[Statistics show that hotels, resorts, inns, and bed and breakfasts enjoy higher booking opportunities when using video marketing.<br><br>I am going to share with you the advantages of using YouTube and how you can benefit.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Statistics show that hotels, resorts, inns, and bed and breakfasts enjoy higher booking opportunities when using video marketing.<br><br>I am going to share with you the advantages of using YouTube and how you can benefit.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 29 Jan 2019 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a67ace42/173f9fd4.mp3" length="37467073" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/_-zmVezUje8wI9eInHP3XJBMOKMlaVgIiOs-kdPQ-Bc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzkv/MTY5NzgxNTMxNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>930</itunes:duration>
      <itunes:summary>Statistics show that hotels, resorts, inns, and bed and breakfasts enjoy higher booking opportunities when using video marketing.I am going to share with you the advantages of using YouTube and how you can benefit.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Statistics show that hotels, resorts, inns, and bed and breakfasts enjoy higher booking opportunities when using video marketing.I am going to share with you the advantages of using YouTube and how you can benefit.This show is part of the Spreaker Prime N</itunes:subtitle>
      <itunes:keywords>an,and,bed,guide,hotel,how,independent,inn,marketing,my,on,or,property,resort,school,the,to,training,tutorials,youtube</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Bed and Breakfast Checklists | Ep. #131</title>
      <itunes:episode>75</itunes:episode>
      <podcast:episode>75</podcast:episode>
      <itunes:title>Bed and Breakfast Checklists | Ep. #131</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">024bf5a205454ae98acc01a5e83efd4d</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/bed-and-breakfast-checklists-ep-131</link>
      <description>
        <![CDATA[What are some ways I can consistently give my guests a great experience at my bed and breakfast?<br>I am going to look at ways to maintain your bed and breakfasts standards.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[What are some ways I can consistently give my guests a great experience at my bed and breakfast?<br>I am going to look at ways to maintain your bed and breakfasts standards.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 22 Jan 2019 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/53c2ca93/c7519c2d.mp3" length="39913291" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/3ptILGj_50DEm0oiJXtX1RZy1RETNaNOCB3PPn0MLMo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzgv/MTY5NzgxNTMxMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>991</itunes:duration>
      <itunes:summary>What are some ways I can consistently give my guests a great experience at my bed and breakfast?I am going to look at ways to maintain your bed and breakfasts standards.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>What are some ways I can consistently give my guests a great experience at my bed and breakfast?I am going to look at ways to maintain your bed and breakfasts standards.This show is part of the Spreaker Prime Network, if you are interested in advertising </itunes:subtitle>
      <itunes:keywords>6,an,and,bed,breakfast,challenge,checklist,day,guide,hospitality,independent,macpherson,operating,or,property,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Start a Bed and Breakfast | Ep. #130</title>
      <itunes:episode>74</itunes:episode>
      <podcast:episode>74</podcast:episode>
      <itunes:title>How to Start a Bed and Breakfast | Ep. #130</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">28a62cc24b994c21974f97edd54732ff</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-start-a-bed-and-breakfast-ep-130</link>
      <description>
        <![CDATA[Have you ever thought of opening your own bed &amp; breakfast?<br><br>Do you know what is required to operate a bed &amp; breakfast?<br><br>In this edition, I am going to look what you should do to start your own bed and breakfast.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Have you ever thought of opening your own bed &amp; breakfast?<br><br>Do you know what is required to operate a bed &amp; breakfast?<br><br>In this edition, I am going to look what you should do to start your own bed and breakfast.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 15 Jan 2019 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2c2dee57/60e824fd.mp3" length="31630450" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/sAs81evbTKgL5RRlRCHsJ6QtWe80tJze7-pR7qMqCMI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzcv/MTY5NzgxNTMxMi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>784</itunes:duration>
      <itunes:summary>Have you ever thought of opening your own bed &amp;amp; breakfast?Do you know what is required to operate a bed &amp;amp; breakfast?In this edition, I am going to look what you should do to start your own bed and breakfast.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Have you ever thought of opening your own bed &amp;amp; breakfast?Do you know what is required to operate a bed &amp;amp; breakfast?In this edition, I am going to look what you should do to start your own bed and breakfast.This show is part of the Spreaker Prime </itunes:subtitle>
      <itunes:keywords>6,a,an,and,bed,challenge,day,guide,how,independent,open,opening,or,property,school,start,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Build a Bed &amp; Breakfast or Hotel Website | Ep. #129</title>
      <itunes:episode>73</itunes:episode>
      <podcast:episode>73</podcast:episode>
      <itunes:title>How to Build a Bed &amp; Breakfast or Hotel Website | Ep. #129</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">94302cbbc3044db59a60d738f3f9570f</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-build-a-bed-breakfast-or-hotel-website-ep-129</link>
      <description>
        <![CDATA[It important for potential customers to really like your website because the longer they stay, the higher the chance they will book.<br>So how do you get them to stay longer?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It important for potential customers to really like your website because the longer they stay, the higher the chance they will book.<br>So how do you get them to stay longer?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 08 Jan 2019 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/60670cc3/e1647d46.mp3" length="38021984" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/YdFDn31DfDn-vI3eP5ron5ZN9lLN9fCNF4igjM56frA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzYv/MTY5NzgxNTMxMi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>943</itunes:duration>
      <itunes:summary>It important for potential customers to really like your website because the longer they stay, the higher the chance they will book.So how do you get them to stay longer?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>It important for potential customers to really like your website because the longer they stay, the higher the chance they will book.So how do you get them to stay longer?This show is part of the Spreaker Prime Network, if you are interested in advertising</itunes:subtitle>
      <itunes:keywords>6,a,an,and,bed,day,designing,guide,hotel,independent,or,property,resort,school,the,to,training,tutorials,website,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>12 Habits of Successful People | Ep. #128</title>
      <itunes:episode>72</itunes:episode>
      <podcast:episode>72</podcast:episode>
      <itunes:title>12 Habits of Successful People | Ep. #128</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">27a03c5fa70540f3ab34722fd63a5780</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/12-habits-of-successful-people-ep-128</link>
      <description>
        <![CDATA[Nearly all successful people have similar habits.<br><br>In this episode, I will share 12 Habits of Prosperous People and show you how by practising positive thinking you will be able to concentrate on your strengths and accomplishments to enhance contentment &amp; motivation.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Nearly all successful people have similar habits.<br><br>In this episode, I will share 12 Habits of Prosperous People and show you how by practising positive thinking you will be able to concentrate on your strengths and accomplishments to enhance contentment &amp; motivation.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 18 Dec 2018 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/37bd74bb/051301fa.mp3" length="35480952" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/IRoKljarftLqqHM6DSEy1j_N7qBJ2cUacsfb-sVFn58/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzUv/MTY5NzgxNTMxMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>880</itunes:duration>
      <itunes:summary>Nearly all successful people have similar habits.In this episode, I will share 12 Habits of Prosperous People and show you how by practising positive thinking you will be able to concentrate on your strengths and accomplishments to enhance contentment &amp;amp; motivation.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Nearly all successful people have similar habits.In this episode, I will share 12 Habits of Prosperous People and show you how by practising positive thinking you will be able to concentrate on your strengths and accomplishments to enhance contentment &amp;am</itunes:subtitle>
      <itunes:keywords>a,become,can,guide,how,improve,independent,of,people,positive,property,school,the,think,thinking,to,training,tutorials,ways,you</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Stay Positive During Difficult Times | Ep. #127</title>
      <itunes:episode>71</itunes:episode>
      <podcast:episode>71</podcast:episode>
      <itunes:title>How to Stay Positive During Difficult Times | Ep. #127</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">617611393c0a4da9a6700c262d8f74f7</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-stay-positive-during-difficult-times-ep-127</link>
      <description>
        <![CDATA[How do successful people deal with negativity and endure when things get hard.<br><br>In the edition, I am going to look at how you can train to become a positive thinker.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[How do successful people deal with negativity and endure when things get hard.<br><br>In the edition, I am going to look at how you can train to become a positive thinker.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 11 Dec 2018 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2d3cfe7d/54fd0af6.mp3" length="47716604" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/i2U-_ePgaXYE9rLA-rhApl5eWNt93nucGVNgbW5wKqw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzQv/MTY5NzgxNTMxMS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1186</itunes:duration>
      <itunes:summary>How do successful people deal with negativity and endure when things get hard.In the edition, I am going to look at how you can train to become a positive thinker.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>How do successful people deal with negativity and endure when things get hard.In the edition, I am going to look at how you can train to become a positive thinker.This show is part of the Spreaker Prime Network, if you are interested in advertising on thi</itunes:subtitle>
      <itunes:keywords>a,be,become,business,control,get,guide,how,improve,independent,life,of,positive,school,the,to,training,tutorials,your,yourself</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Running a Hotel, Resort, Inn or Bed &amp; Breakfast? | Ep. #126</title>
      <itunes:episode>70</itunes:episode>
      <podcast:episode>70</podcast:episode>
      <itunes:title>Running a Hotel, Resort, Inn or Bed &amp; Breakfast? | Ep. #126</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1e1bcec7a129430caaed8126f17ada01</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/running-a-hotel-resort-inn-or-bed-breakfast-ep-126</link>
      <description>
        <![CDATA[To improve the success of any hospitality property, your hotel, resort, inn or bed and breakfast, it is important to understand organisation structure, employee development, marketing, and how your guest sees your property.<br><br>I’m going to share with you how you can grow in all these disciplines.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[To improve the success of any hospitality property, your hotel, resort, inn or bed and breakfast, it is important to understand organisation structure, employee development, marketing, and how your guest sees your property.<br><br>I’m going to share with you how you can grow in all these disciplines.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 04 Dec 2018 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4d232b50/afa5d459.mp3" length="37070179" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/-EOLg9v9HJvMGHnSOFfXNSDCnLXaL4hisONv_0GTKj0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzMv/MTY5NzgxNTMxMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>920</itunes:duration>
      <itunes:summary>To improve the success of any hospitality property, your hotel, resort, inn or bed and breakfast, it is important to understand organisation structure, employee development, marketing, and how your guest sees your property.I’m going to share with you how you can grow in all these disciplines.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>To improve the success of any hospitality property, your hotel, resort, inn or bed and breakfast, it is important to understand organisation structure, employee development, marketing, and how your guest sees your property.I’m going to share with you how </itunes:subtitle>
      <itunes:keywords>and,bed,breakfast,customer,design,development,employees,group,guest,hotel,management,marketing,membership,organizational,property,school,service,site,system,website</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Collect Email Addresses &amp; Build Your Guest List | Ep. #125</title>
      <itunes:episode>69</itunes:episode>
      <podcast:episode>69</podcast:episode>
      <itunes:title>Collect Email Addresses &amp; Build Your Guest List | Ep. #125</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4a67ee8649d94025bbf01666868f3918</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/collect-email-addresses-build-your-guest-list-ep-125</link>
      <description>
        <![CDATA[With the internet, tablets and smartphones now part of the norm for most people, to be a more successful hospitality property, you have to be online, in front of your past, current and potential guests. <br><br>I am going to share how you can reach those guests, collect their emails and build your customer list.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With the internet, tablets and smartphones now part of the norm for most people, to be a more successful hospitality property, you have to be online, in front of your past, current and potential guests. <br><br>I am going to share how you can reach those guests, collect their emails and build your customer list.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 27 Nov 2018 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/61fc5e7f/eecb246e.mp3" length="35685669" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Yp-O8UFtk6mtejjj5JuoamuSlWpJ9W7S45cq0mWAanA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzIv/MTY5NzgxNTI5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>885</itunes:duration>
      <itunes:summary>With the internet, tablets and smartphones now part of the norm for most people, to be a more successful hospitality property, you have to be online, in front of your past, current and potential guests. I am going to share how you can reach those guests, collect their emails and build your customer list.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With the internet, tablets and smartphones now part of the norm for most people, to be a more successful hospitality property, you have to be online, in front of your past, current and potential guests. I am going to share how you can reach those guests, </itunes:subtitle>
      <itunes:keywords>an,and,bed,email,guide,hotel,independent,integration,is,list,marketing,media,property,school,social,squeeze,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Revenue Management &amp; How to Set It Up | Ep. #124</title>
      <itunes:episode>68</itunes:episode>
      <podcast:episode>68</podcast:episode>
      <itunes:title>Revenue Management &amp; How to Set It Up | Ep. #124</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">4076e7a7ecad4096a060b5c66579466e</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/revenue-management-how-to-set-it-up-ep-124</link>
      <description>
        <![CDATA[Your guest room is a perishable product.<br><br>For this reason, pricing and customer happiness remain extremely important variables.<br><br>In this edition, I will explain why daily audit reports are necessary for the success of any hospitality property and which reports are the most important?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Your guest room is a perishable product.<br><br>For this reason, pricing and customer happiness remain extremely important variables.<br><br>In this edition, I will explain why daily audit reports are necessary for the success of any hospitality property and which reports are the most important?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 20 Nov 2018 04:00:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d87d0e42/7c97878c.mp3" length="56311913" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ddJGernoSP07FErbRRpfSfGyMSmEaNpQc_TOqLBnMvc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzEv/MTY5NzgxNTI5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1401</itunes:duration>
      <itunes:summary>Your guest room is a perishable product.For this reason, pricing and customer happiness remain extremely important variables.In this edition, I will explain why daily audit reports are necessary for the success of any hospitality property and which reports are the most important?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Your guest room is a perishable product.For this reason, pricing and customer happiness remain extremely important variables.In this edition, I will explain why daily audit reports are necessary for the success of any hospitality property and which report</itunes:subtitle>
      <itunes:keywords>and,daily,guide,hotel,how,independent,management,of,pickup,property,report,room,school,strategy,the,to,track,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>A Memorable Experience for Your Hospitality Property | Ep. #123</title>
      <itunes:episode>67</itunes:episode>
      <podcast:episode>67</podcast:episode>
      <itunes:title>A Memorable Experience for Your Hospitality Property | Ep. #123</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">dbc46604e4b44095b2c67ec31867c260</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/a-memorable-experience-for-your-hospitality-property-ep-123</link>
      <description>
        <![CDATA[We have all visited properties that have friendly staff, nice rooms, a good view, and an enjoyable breakfast. There is nothing wrong with these hospitality properties and you feel satisfied paying. <br><br>You get what you paid for. <br><br>Does this make this hospitality property memorable?<br><br>Nope!<br><br>Today, I’m going to give you ways to make your property memorable.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[We have all visited properties that have friendly staff, nice rooms, a good view, and an enjoyable breakfast. There is nothing wrong with these hospitality properties and you feel satisfied paying. <br><br>You get what you paid for. <br><br>Does this make this hospitality property memorable?<br><br>Nope!<br><br>Today, I’m going to give you ways to make your property memorable.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 13 Nov 2018 04:30:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4dce5a74/89bff801.mp3" length="51416754" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/RL7JUDl1E5cxEA4xOi_Bg3VtBNKRWWePZ3XtEPPwfw4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNzAv/MTY5NzgxNTI5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1279</itunes:duration>
      <itunes:summary>We have all visited properties that have friendly staff, nice rooms, a good view, and an enjoyable breakfast. There is nothing wrong with these hospitality properties and you feel satisfied paying. You get what you paid for. Does this make this hospitality property memorable?Nope!Today, I’m going to give you ways to make your property memorable.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>We have all visited properties that have friendly staff, nice rooms, a good view, and an enjoyable breakfast. There is nothing wrong with these hospitality properties and you feel satisfied paying. You get what you paid for. Does this make this hospitalit</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,form,guide,hotel,independent,inn,macpherson,make,or,property,resort,school,the,to,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Training and Employee Development for Hospitality Properties | Ep. #122</title>
      <itunes:episode>66</itunes:episode>
      <podcast:episode>66</podcast:episode>
      <itunes:title>Training and Employee Development for Hospitality Properties | Ep. #122</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">3f921ed5fd2c4c72a9444364c6cc4e8f</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/training-and-employee-development-for-hospitality-properties-ep-122</link>
      <description>
        <![CDATA[For hospitality properties to grow their business and remain competitive, they must make a commitment to the training all employees. <br><br>Ongoing training will show your employees that you consider them valuable, will improve any declining morale and will guarantee consistency. <br><br>In this edition, I am going to explain why and how to get started.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[For hospitality properties to grow their business and remain competitive, they must make a commitment to the training all employees. <br><br>Ongoing training will show your employees that you consider them valuable, will improve any declining morale and will guarantee consistency. <br><br>In this edition, I am going to explain why and how to get started.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 06 Nov 2018 04:30:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b078ec6b/1468e710.mp3" length="50035399" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/cLc6uY-hGcqgV8cRmN4ynoz87gxkYTB7zLVBARSWKj8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjkv/MTY5NzgxNTI5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1244</itunes:duration>
      <itunes:summary>For hospitality properties to grow their business and remain competitive, they must make a commitment to the training all employees. Ongoing training will show your employees that you consider them valuable, will improve any declining morale and will guarantee consistency. In this edition, I am going to explain why and how to get started.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>For hospitality properties to grow their business and remain competitive, they must make a commitment to the training all employees. Ongoing training will show your employees that you consider them valuable, will improve any declining morale and will guar</itunes:subtitle>
      <itunes:keywords>a,form,guide,hotel,independent,new,of,positive,professional,program,property,resorts,results,school,the,to,training,tutorials,you,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Going Green Solutions for Your Hospitality Property | Ep. #121</title>
      <itunes:episode>65</itunes:episode>
      <podcast:episode>65</podcast:episode>
      <itunes:title>Going Green Solutions for Your Hospitality Property | Ep. #121</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">27a6fc64ebd9403ab533dec584d08f00</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/going-green-solutions-for-your-hospitality-property-ep-121</link>
      <description>
        <![CDATA[Without an environmental program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, hotel, resorts, inns and bed and breakfasts can increase their credibility by having an environmental policy review and environmental policy statement.<br><br>Today, I’m going to show you how Investing in renewable &amp; eco-friendly resources can help improve your hospitality properties overall profit and patronage.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Without an environmental program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, hotel, resorts, inns and bed and breakfasts can increase their credibility by having an environmental policy review and environmental policy statement.<br><br>Today, I’m going to show you how Investing in renewable &amp; eco-friendly resources can help improve your hospitality properties overall profit and patronage.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 30 Oct 2018 03:30:00 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/6bdb4e97/c2fbdb6f.mp3" length="69134984" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/rKvq1xUSbJF1SraGIL5-lDPS7gpllma5_CEa3yP87G0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjgv/MTY5NzgxNTI5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1721</itunes:duration>
      <itunes:summary>Without an environmental program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, hotel, resorts, inns and bed and breakfasts can increase their credibility by having an environmental policy review and environmental policy statement.Today, I’m going to show you how Investing in renewable &amp;amp; eco-friendly resources can help improve your hospitality properties overall profit and patronage.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Without an environmental program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, hotel, resorts, inns and bed and breakfasts can increase their credibility by having an environmental policy rev</itunes:subtitle>
      <itunes:keywords>and,ecofriendly,energy,environmental,going,green,guide,independent,management,policy,power,program,review,school,solar,the,to,training,tutorials,water</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>WhyHotel - Jason Fudin (CEO Co-founder) Interview | Ep. #120</title>
      <itunes:episode>64</itunes:episode>
      <podcast:episode>64</podcast:episode>
      <itunes:title>WhyHotel - Jason Fudin (CEO Co-founder) Interview | Ep. #120</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">83143e84a5654ff2968674259a33bd59</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/whyhotel-jason-fudin-ceo-co-founder-interview-ep-120</link>
      <description>
        <![CDATA[With businesses such as Airbnb, Tripping.com and HomeAway, entering the hospitality property marketplace, the face of traditional hotels, resorts and bed and breakfast is changing and quality is becoming even more important.<br><br>So, you might ask yourself “what is the future going to bring?”<br><br>With this in mind, today I am going to be chatting with Jason Fudin, the CEO and co-founder of WhyHotel to find out about his unique hospitality property concept – pop-up hotels.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With businesses such as Airbnb, Tripping.com and HomeAway, entering the hospitality property marketplace, the face of traditional hotels, resorts and bed and breakfast is changing and quality is becoming even more important.<br><br>So, you might ask yourself “what is the future going to bring?”<br><br>With this in mind, today I am going to be chatting with Jason Fudin, the CEO and co-founder of WhyHotel to find out about his unique hospitality property concept – pop-up hotels.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 23 Oct 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9bcf6a07/293b26bc.mp3" length="59205465" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/0ysolt8QwC4lWVl71kfreRZqKhOgMQfxYCxQeX5lfOc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjcv/MTY5NzgxNTI5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1473</itunes:duration>
      <itunes:summary>With businesses such as Airbnb, Tripping.com and HomeAway, entering the hospitality property marketplace, the face of traditional hotels, resorts and bed and breakfast is changing and quality is becoming even more important.So, you might ask yourself “what is the future going to bring?”With this in mind, today I am going to be chatting with Jason Fudin, the CEO and co-founder of WhyHotel to find out about his unique hospitality property concept – pop-up hotels.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With businesses such as Airbnb, Tripping.com and HomeAway, entering the hospitality property marketplace, the face of traditional hotels, resorts and bed and breakfast is changing and quality is becoming even more important.So, you might ask yourself “wha</itunes:subtitle>
      <itunes:keywords>baltimore,dc,development,fudin,gerry,hdc,hospitality,jason,keystone,macpherson,property,school,washington,whyhotel</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Make a Blog Successful | Ep. #119</title>
      <itunes:episode>63</itunes:episode>
      <podcast:episode>63</podcast:episode>
      <itunes:title>How to Make a Blog Successful | Ep. #119</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">75d642bb976e4aa28966bdd94411b47d</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-make-a-blog-successful-ep-119</link>
      <description>
        <![CDATA[Creating a successful blog for your property, your hotel, resort, inn or bed and breakfast will build trust with your audience, increase your bookings, customer base &amp; profit.<br><br>I am going to share with you 16 reasons why you should start a blog, a few things for you to get started and some of the initial mistakes new bloggers make.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Creating a successful blog for your property, your hotel, resort, inn or bed and breakfast will build trust with your audience, increase your bookings, customer base &amp; profit.<br><br>I am going to share with you 16 reasons why you should start a blog, a few things for you to get started and some of the initial mistakes new bloggers make.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 16 Oct 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f1764ef4/68bab5df.mp3" length="48243378" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/85iZEpKN7XhQWyeyUUR5TPorvzHV8KQZJWW1PvQoT7g/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjYv/MTY5NzgxNTI5OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1199</itunes:duration>
      <itunes:summary>Creating a successful blog for your property, your hotel, resort, inn or bed and breakfast will build trust with your audience, increase your bookings, customer base &amp;amp; profit.I am going to share with you 16 reasons why you should start a blog, a few things for you to get started and some of the initial mistakes new bloggers make.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Creating a successful blog for your property, your hotel, resort, inn or bed and breakfast will build trust with your audience, increase your bookings, customer base &amp;amp; profit.I am going to share with you 16 reasons why you should start a blog, a few t</itunes:subtitle>
      <itunes:keywords>a,and,bed,blog,breakfast,development,for,gerry,hdc,hospitality,hotel,inn,keystone,macpherson,make,property,resort,school,successful,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Content Marketing and Your Hospitality Property | Ep. #118</title>
      <itunes:episode>62</itunes:episode>
      <podcast:episode>62</podcast:episode>
      <itunes:title>Content Marketing and Your Hospitality Property | Ep. #118</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">90aa603b9f964936bf424712d01648a4</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/content-marketing-and-your-hospitality-property-ep-118</link>
      <description>
        <![CDATA[Are you ready to leap in front of your competition?<br><br>Do you realize the power of content marketing but are not quite sure what to do?<br><br>If that is the case, then this episode is for you.<br><br>Today, I’m going to be talking with Bev Moss- Reilly, also known as the word specialist and if you’re a hospitality property owner who wants to expand your presence, then you’ll want to listen to this entire episode.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Are you ready to leap in front of your competition?<br><br>Do you realize the power of content marketing but are not quite sure what to do?<br><br>If that is the case, then this episode is for you.<br><br>Today, I’m going to be talking with Bev Moss- Reilly, also known as the word specialist and if you’re a hospitality property owner who wants to expand your presence, then you’ll want to listen to this entire episode.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 08 Oct 2018 16:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/914c84f3/05f998b8.mp3" length="60059644" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/WIS-6mTxC5Q9KQTRyH2WhhgGi4O2IL9DA9TPeWYdyws/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjUv/MTY5NzgxNTI4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>2503</itunes:duration>
      <itunes:summary>Are you ready to leap in front of your competition?Do you realize the power of content marketing but are not quite sure what to do?If that is the case, then this episode is for you.Today, I’m going to be talking with Bev Moss- Reilly, also known as the word specialist and if you’re a hospitality property owner who wants to expand your presence, then you’ll want to listen to this entire episode.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Are you ready to leap in front of your competition?Do you realize the power of content marketing but are not quite sure what to do?If that is the case, then this episode is for you.Today, I’m going to be talking with Bev Moss- Reilly, also known as the wo</itunes:subtitle>
      <itunes:keywords>bedandbreakfastcontentmarketin,contentmarketingtips,development,gerry,hdc,hospitality,hospitalitypropertycontentmark,hotelcontentmarketing,keystone,macpherson,property,resortcontentmarketing,school</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Customer Service Tips - For Your Hospitality Property | Ep. #117</title>
      <itunes:episode>61</itunes:episode>
      <podcast:episode>61</podcast:episode>
      <itunes:title>Customer Service Tips - For Your Hospitality Property | Ep. #117</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f817a9c94a104f7597b1a63a686d154b</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/customer-service-tips-for-your-hospitality-property-ep-117</link>
      <description>
        <![CDATA[In our last episode, I asked “Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast.”<br><br>Today my question is “How do you know if your customer service is working”<br><br>I am going to explain how you can find out.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In our last episode, I asked “Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast.”<br><br>Today my question is “How do you know if your customer service is working”<br><br>I am going to explain how you can find out.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 02 Oct 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/9889d59c/97627f74.mp3" length="43586080" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/AJEDTY6Y0oHWzxo4l2SGxIcAYdWKfDmNlVgtk-UqxxE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjQv/MTY5NzgxNTI4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1083</itunes:duration>
      <itunes:summary>In our last episode, I asked “Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast.”Today my question is “How do you know if your customer service is working”I am going to explain how you can find out.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In our last episode, I asked “Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast.”Today my question is “How do you know if your customer service is working”I am going </itunes:subtitle>
      <itunes:keywords>and,bed,breakfasts,customer,development,for,gerry,hdc,hospitality,hotels,inns,keystone,macpherson,property,resorts,school,service,tips</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Customer Service Values for Your Hospitality Property | Ep. #116</title>
      <itunes:episode>60</itunes:episode>
      <podcast:episode>60</podcast:episode>
      <itunes:title>Customer Service Values for Your Hospitality Property | Ep. #116</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">33710c7824b44650aaf7f28853895314</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/customer-service-values-for-your-hospitality-property-ep-116</link>
      <description>
        <![CDATA[Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast. <br><br>Any business can offer good or basic customer service but what do your guests expect and how can you fulfil their expectations?<br><br>Give me a few minutes – and I’ll share with you wonderful tips for great customer service.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast. <br><br>Any business can offer good or basic customer service but what do your guests expect and how can you fulfil their expectations?<br><br>Give me a few minutes – and I’ll share with you wonderful tips for great customer service.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 25 Sep 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/40546990/ad416189.mp3" length="40532073" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/YSu0Ilnc4nEyBRPeJkoUm2M8LIIsvmWzQwjQqrfGiYk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjMv/MTY5NzgxNTI4MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>991</itunes:duration>
      <itunes:summary>Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast. Any business can offer good or basic customer service but what do your guests expect and how can you fulfil their expectations?Give me a few minutes – and I’ll share with you wonderful tips for great customer service.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Do you think the quality of your customer service is important for your hospitality property? Your hotel, resort, inn or bed and breakfast. Any business can offer good or basic customer service but what do your guests expect and how can you fulfil their e</itunes:subtitle>
      <itunes:keywords>and,bed,breakfast,customer,development,gerry,hdc,hospitality,hotel,keystone,macpherson,property,resort,school,service</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Employee Training Process – Step-By-Step | Ep. #115</title>
      <itunes:episode>59</itunes:episode>
      <podcast:episode>59</podcast:episode>
      <itunes:title>Employee Training Process – Step-By-Step | Ep. #115</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">f2a026d748984fcb8372a7cbe3a7294b</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/employee-training-process-step-by-step-ep-115</link>
      <description>
        <![CDATA[Being organized is a great start but a sure-fire way to help your business grow is to train your employees and keep it ongoing.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Being organized is a great start but a sure-fire way to help your business grow is to train your employees and keep it ongoing.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 18 Sep 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b1e59e8b/2a98085e.mp3" length="36476800" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/v6psiVHHo279pji9GoXChOcJk0lKwsDOWJQ4Ronjig0/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjIv/MTY5NzgxNTI3NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>912</itunes:duration>
      <itunes:summary>Being organized is a great start but a sure-fire way to help your business grow is to train your employees and keep it ongoing.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Being organized is a great start but a sure-fire way to help your business grow is to train your employees and keep it ongoing.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www</itunes:subtitle>
      <itunes:keywords>development,employee,gerry,hdc,hospitality,importance,keystone,macpherson,manual,new,plan,process,property,sample,school,template,training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Great Employees – How to Find and Keep Them | Ep. #114</title>
      <itunes:episode>58</itunes:episode>
      <podcast:episode>58</podcast:episode>
      <itunes:title>Great Employees – How to Find and Keep Them | Ep. #114</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">6f826c607260471d909eaac190c8c60d</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/great-employees-how-to-find-and-keep-them-ep-114</link>
      <description>
        <![CDATA[So how do you find Great Employees? Employees that share your philosophy. Follow your operations manual. Will care about your guests? Are willing to bend over backwards when offering service? And have great attention to detail. In this episode, I will tell you how.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[So how do you find Great Employees? Employees that share your philosophy. Follow your operations manual. Will care about your guests? Are willing to bend over backwards when offering service? And have great attention to detail. In this episode, I will tell you how.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 10 Sep 2018 22:23:31 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ea285bc5/1c19b0a4.mp3" length="33206275" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/SLkyIIqukfZAIdeE0wis7GzJRYduVLCSNIeRMaVLY7g/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjEv/MTY5NzgxNTI3Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>831</itunes:duration>
      <itunes:summary>So how do you find Great Employees? Employees that share your philosophy. Follow your operations manual. Will care about your guests? Are willing to bend over backwards when offering service? And have great attention to detail. In this episode, I will tell you how.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>So how do you find Great Employees? Employees that share your philosophy. Follow your operations manual. Will care about your guests? Are willing to bend over backwards when offering service? And have great attention to detail. In this episode, I will tel</itunes:subtitle>
      <itunes:keywords>an,and,best,development,employee,employees,find,good,great,hospitality,how,interview,keep,macpherson,new,property,school,the,to,way</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Operations Manual for Hospitality Properties  | Ep. #113</title>
      <itunes:episode>57</itunes:episode>
      <podcast:episode>57</podcast:episode>
      <itunes:title>Operations Manual for Hospitality Properties  | Ep. #113</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">485b8ba8a31a47db8bc5a31bfc2f6e06</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/operations-manual-for-hospitality-properties-ep-113</link>
      <description>
        <![CDATA[In this edition, I am going to share how to set up an operations manual so your hospitality property will run like a well-oiled machine.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In this edition, I am going to share how to set up an operations manual so your hospitality property will run like a well-oiled machine.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 04 Sep 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/294e8df3/8ecdd2f4.mp3" length="29938825" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/YoTdKDGwS5K9ZLwbRkgj4fmblVSDnvnTRJqu5aOz7qA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNjAv/MTY5NzgxNTI3MS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>749</itunes:duration>
      <itunes:summary>In this edition, I am going to share how to set up an operations manual so your hospitality property will run like a well-oiled machine.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In this edition, I am going to share how to set up an operations manual so your hospitality property will run like a well-oiled machine.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at ht</itunes:subtitle>
      <itunes:keywords>an,and,be,bed,do,guide,hotel,how,i,in,independent,operations,property,school,should,the,to,training,tutorials,what</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Create a Marketing Video | Ep. #112</title>
      <itunes:episode>56</itunes:episode>
      <podcast:episode>56</podcast:episode>
      <itunes:title>Create a Marketing Video | Ep. #112</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c15334df4cf34851869ae14f122bdbbb</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/create-a-marketing-video-ep-112</link>
      <description>
        <![CDATA[The future of video marketing is here &amp; if your hospitality property, your hotel, resort, inn or bed &amp; breakfast, is not using it in your internet marketing strategy, you do so at your own peril.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The future of video marketing is here &amp; if your hospitality property, your hotel, resort, inn or bed &amp; breakfast, is not using it in your internet marketing strategy, you do so at your own peril.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 28 Aug 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/58fabb73/c3111d49.mp3" length="59258641" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/1ZFuVung4iUsm_f9a4vp4vE9tFHkzwQyVPsbAByPlR8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTkv/MTY5NzgxNTI3MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>1482</itunes:duration>
      <itunes:summary>The future of video marketing is here &amp;amp; if your hospitality property, your hotel, resort, inn or bed &amp;amp; breakfast, is not using it in your internet marketing strategy, you do so at your own peril.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The future of video marketing is here &amp;amp; if your hospitality property, your hotel, resort, inn or bed &amp;amp; breakfast, is not using it in your internet marketing strategy, you do so at your own peril.This show is part of the Spreaker Prime Network, if </itunes:subtitle>
      <itunes:keywords>a,and,email,guide,how,in,independent,long,marketing,media,online,school,should,social,technology,the,to,training,tutorials,video</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Create a Website - Part 2 | Ep. #111</title>
      <itunes:episode>55</itunes:episode>
      <podcast:episode>55</podcast:episode>
      <itunes:title>How to Create a Website - Part 2 | Ep. #111</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">ab4b5840811e4a99963f3e8f30c0483d</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-create-a-website-part-2-ep-111</link>
      <description>
        <![CDATA[11 tactics you need to know when designing your hospitality properties website so your customers will stay longer and book.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[11 tactics you need to know when designing your hospitality properties website so your customers will stay longer and book.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 21 Aug 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/730dd190/3dd2e866.mp3" length="25835498" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/H3KH2DOR8ec9Fe86v56i3s66PBh3iTsVO2zyF0bHLCw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTgv/MTY5NzgxNTI3MC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>646</itunes:duration>
      <itunes:summary>11 tactics you need to know when designing your hospitality properties website so your customers will stay longer and book.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>11 tactics you need to know when designing your hospitality properties website so your customers will stay longer and book.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spr</itunes:subtitle>
      <itunes:keywords>6,a,an,and,bed,day,designing,guide,hotel,how,independent,or,property,school,the,to,training,tutorials,website,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Create a Website | Ep. #110</title>
      <itunes:episode>54</itunes:episode>
      <podcast:episode>54</podcast:episode>
      <itunes:title>How to Create a Website | Ep. #110</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">b5fbab88d5b34d63889dac2f70d5f85e</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-create-a-website-ep-110</link>
      <description>
        <![CDATA[It important for customers to fall in love with your website because the longer they stay, the higher the chance they will book.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It important for customers to fall in love with your website because the longer they stay, the higher the chance they will book.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 14 Aug 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f3a8304d/633fd953.mp3" length="23299522" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/UF33O5vRYz50y-L5hI2GExoM4Bqqk32pTJyLJfHe3XE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTcv/MTY5NzgxNTI2OS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>583</itunes:duration>
      <itunes:summary>It important for customers to fall in love with your website because the longer they stay, the higher the chance they will book.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>It important for customers to fall in love with your website because the longer they stay, the higher the chance they will book.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://ww</itunes:subtitle>
      <itunes:keywords>6,a,an,and,bed,day,designing,guide,hotel,how,independent,or,property,school,the,to,training,tutorials,website,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Industry Influencers - How to Become One | Ep. #109</title>
      <itunes:episode>53</itunes:episode>
      <podcast:episode>53</podcast:episode>
      <itunes:title>Industry Influencers - How to Become One | Ep. #109</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a155878426634eba888b9291bdd33335</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/industry-influencers-how-to-become-one-ep-109</link>
      <description>
        <![CDATA[You might be an expert in the hospitality property field but to benefit an influence, your goal should be to become a peer.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[You might be an expert in the hospitality property field but to benefit an influence, your goal should be to become a peer.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 07 Aug 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/73f5716b/344b59b2.mp3" length="26551261" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/d4kb8YP0hRsOI2QuRP5YWIJnTc93Qjrjjir5bBW_E8k/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTYv/MTY5NzgxNTI2OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>664</itunes:duration>
      <itunes:summary>You might be an expert in the hospitality property field but to benefit an influence, your goal should be to become a peer.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>You might be an expert in the hospitality property field but to benefit an influence, your goal should be to become a peer.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spr</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,gerry,guide,hospitality,hotel,independent,industry,influencer,macpherson,operating,or,property,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Tips on a Good Night Sleep for Your Guests | Ep. #108</title>
      <itunes:episode>52</itunes:episode>
      <podcast:episode>52</podcast:episode>
      <itunes:title>Tips on a Good Night Sleep for Your Guests | Ep. #108</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">1c38a93689854853b5290c6c015ff850</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/tips-on-a-good-night-sleep-for-your-guests-ep-108</link>
      <description>
        <![CDATA[It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 31 Jul 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/0c53a377/1cbcb1fd.mp3" length="22373761" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/mBQ8XlmmxiUnXX33acIafLiTCFw2yEEBHVimq74fyXM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTUv/MTY5NzgxNTI2OS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>560</itunes:duration>
      <itunes:summary>It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>It does not matter if we are travelling for pleasure or business, there are times when getting a good night’s sleep can be a taxing proposition.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact </itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,eye,good,guide,hotel,independent,masks,mattresses,night,or,property,quality,school,sleep,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>How to Get My Website More Traffic | Ep. #107</title>
      <itunes:episode>51</itunes:episode>
      <podcast:episode>51</podcast:episode>
      <itunes:title>How to Get My Website More Traffic | Ep. #107</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">2fdec76c26c64f77a4283fcd937cc99d</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/how-to-get-my-website-more-traffic-ep-107</link>
      <description>
        <![CDATA[We are going to share more ways to improve your hospitality properties websites visibility.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[We are going to share more ways to improve your hospitality properties websites visibility.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 24 Jul 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/be5f481f/ba4ab8ea.mp3" length="21337214" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ievdW11spf52yNbD_fi8nx0S4Jqv8t4PgDovbI7cwsk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTQv/MTY5NzgxNTI2OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>534</itunes:duration>
      <itunes:summary>We are going to share more ways to improve your hospitality properties websites visibility.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>We are going to share more ways to improve your hospitality properties websites visibility.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertise</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,gerry,guide,hospitality,improving,independent,macpherson,operating,or,property,school,the,to,training,tutorials,visibility,websites,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 106 – Increase Booking by Getting More Website Visitors</title>
      <itunes:episode>50</itunes:episode>
      <podcast:episode>50</podcast:episode>
      <itunes:title>KHDC 106 – Increase Booking by Getting More Website Visitors</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">15c4ca90a6a149f5988a95dd772a9459</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-106-increase-booking-by-getting-more-website-visitors</link>
      <description>
        <![CDATA[Spending endless hours painstakingly perfecting your hospitality properties website if customers can’t find it online.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Spending endless hours painstakingly perfecting your hospitality properties website if customers can’t find it online.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 17 Jul 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/0d961058/88ae79f6.mp3" length="22074159" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/iwus5h7CYIDqoQUlFB4RjaLcwcAk30RxJxAacK2fyQk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTMv/MTY5NzgxNTI2Ni1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>533</itunes:duration>
      <itunes:summary>Spending endless hours painstakingly perfecting your hospitality properties website if customers can’t find it online.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Spending endless hours painstakingly perfecting your hospitality properties website if customers can’t find it online.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker</itunes:subtitle>
      <itunes:keywords>an,bed,get,guide,how,improve,improving,independent,my,or,property,school,tactics,the,to,training,tutorials,website,websites,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 105 – How to Get Your Employees Engaged</title>
      <itunes:episode>49</itunes:episode>
      <podcast:episode>49</podcast:episode>
      <itunes:title>KHDC 105 – How to Get Your Employees Engaged</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">524880ab64524b2c80cbf1e4b7389462</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-105-how-to-get-your-employees-engaged</link>
      <description>
        <![CDATA[Here are the best ways to teach employees who need the technical and operational know-how?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Here are the best ways to teach employees who need the technical and operational know-how?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 10 Jul 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/565c0fc3/4a06cbd7.mp3" length="20102457" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/3gP-1g8E4M_d0fY-qRP01enaZNjpBQU9Rf1_qDQKFBU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTIv/MTY5NzgxNTI1OS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>483</itunes:duration>
      <itunes:summary>Here are the best ways to teach employees who need the technical and operational know-how?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Here are the best ways to teach employees who need the technical and operational know-how?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisem</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,by,digital,employee,guide,hospitality,independent,macpherson,methods,operating,or,property,school,the,to,training,tutorials,with</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 104 – How to Write Content</title>
      <itunes:episode>48</itunes:episode>
      <podcast:episode>48</podcast:episode>
      <itunes:title>KHDC 104 – How to Write Content</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d5644c0014d74adc8cd7f05bc82e0f68</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-104-how-to-write-content</link>
      <description>
        <![CDATA[Learn writing skills, key ingredients and get tips necessary to be able to help hook your audience and maintain their interest.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Learn writing skills, key ingredients and get tips necessary to be able to help hook your audience and maintain their interest.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 03 Jul 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/81433523/1529ddae.mp3" length="28780251" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/l18aTGFA_LC64BPFwjJJPmeT9dH7HTjRdl0mJ2g5ZFo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTEv/MTY5NzgxNTI1OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>700</itunes:duration>
      <itunes:summary>Learn writing skills, key ingredients and get tips necessary to be able to help hook your audience and maintain their interest.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Learn writing skills, key ingredients and get tips necessary to be able to help hook your audience and maintain their interest.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www</itunes:subtitle>
      <itunes:keywords>an,bed,content,for,group,guide,hotel,how,independent,membership,property,school,site,the,to,training,tutorials,word,write,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 103 – A Hospitality Property School Group Membership Site Tour</title>
      <itunes:episode>47</itunes:episode>
      <podcast:episode>47</podcast:episode>
      <itunes:title>KHDC 103 – A Hospitality Property School Group Membership Site Tour</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">837b1f613dcf4641a457b0fc166f0d0a</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-103-a-hospitality-property-school-group-membership-site-tour</link>
      <description>
        <![CDATA[Let me invited you for an inside tour of the “Hospitality Property School Group Membership Site” to see how you could benefit.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Let me invited you for an inside tour of the “Hospitality Property School Group Membership Site” to see how you could benefit.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 26 Jun 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/cd112809/a029c08c.mp3" length="27884816" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/q2qHMTEJmVrRQsGn2nkQGGA8hSRzrSbHd7UvmaB6xtY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNTAv/MTY5NzgxNTI1OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>678</itunes:duration>
      <itunes:summary>Let me invited you for an inside tour of the “Hospitality Property School Group Membership Site” to see how you could benefit.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Let me invited you for an inside tour of the “Hospitality Property School Group Membership Site” to see how you could benefit.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,group,guide,hospitality,independent,keystonehospitalitydevelopment,khdc103,membership,operating,or,property,school,site,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 102 – Challenge Yourself and Improve Your Business</title>
      <itunes:episode>46</itunes:episode>
      <podcast:episode>46</podcast:episode>
      <itunes:title>KHDC 102 – Challenge Yourself and Improve Your Business</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">57f92e72044948b5985c46201ddfa54e</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-102-challenge-yourself-and-improve-your-business</link>
      <description>
        <![CDATA[Do you have things you need to do but would rather do things that are easier or more fun? You need to challenge yourself.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you have things you need to do but would rather do things that are easier or more fun? You need to challenge yourself.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 18 Jun 2018 16:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f4765a43/a270f6b0.mp3" length="8258231" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/krJZuWCnprj6Ug8mBM4ouoFJ-G7L9pOWQxVLrsnzavc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDkv/MTY5NzgxNTI1OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>467</itunes:duration>
      <itunes:summary>Do you have things you need to do but would rather do things that are easier or more fun? You need to challenge yourself.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Do you have things you need to do but would rather do things that are easier or more fun? You need to challenge yourself.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.sprea</itunes:subtitle>
      <itunes:keywords>6,an,and,bed,breakfast,challenge,day,guide,hospitality,hotel,independent,operating,or,property,resort,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 101 – The Official Hospitality Property School Group</title>
      <itunes:episode>45</itunes:episode>
      <podcast:episode>45</podcast:episode>
      <itunes:title>KHDC 101 – The Official Hospitality Property School Group</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">efb9ba7a0fb94a99b814e1a7632f1dc3</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-101-the-official-hospitality-property-school-group</link>
      <description>
        <![CDATA[Hospitality Property School Group offers strategies to assist hotels, resorts, inns and bed &amp; breakfasts grow their patronage &amp; profit.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hospitality Property School Group offers strategies to assist hotels, resorts, inns and bed &amp; breakfasts grow their patronage &amp; profit.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 12 Jun 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/fd3d2600/f37c586c.mp3" length="23598863" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/uWBSHiL-C3dSkBlNeH-F8WWvj6zQMtK_qInetoFjhII/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDgv/MTY5NzgxNTI1OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>571</itunes:duration>
      <itunes:summary>Hospitality Property School Group offers strategies to assist hotels, resorts, inns and bed &amp;amp; breakfasts grow their patronage &amp;amp; profit.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Hospitality Property School Group offers strategies to assist hotels, resorts, inns and bed &amp;amp; breakfasts grow their patronage &amp;amp; profit.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact u</itunes:subtitle>
      <itunes:keywords>an,bed,customer,design,development,guest,guide,hotel,independent,management,marketing,property,school,service,system,the,to,training,tutorials,website</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 100 – The Right Survey Questions to Ask</title>
      <itunes:episode>44</itunes:episode>
      <podcast:episode>44</podcast:episode>
      <itunes:title>KHDC 100 – The Right Survey Questions to Ask</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">a1d2f829c883422598635797f9f55345</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-100-the-right-survey-questions-to-ask</link>
      <description>
        <![CDATA[Using surveys (the right way!) can lead to more bookings. Learn the right questions to ask.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Using surveys (the right way!) can lead to more bookings. Learn the right questions to ask.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 05 Jun 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a078048b/5e98b895.mp3" length="9838686" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/fl1TANGkidTLFH5G1Ybk21E8s39-Qa-nGjxr1H84jRw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDcv/MTY5NzgxNTI1OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>566</itunes:duration>
      <itunes:summary>Using surveys (the right way!) can lead to more bookings. Learn the right questions to ask.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Using surveys (the right way!) can lead to more bookings. Learn the right questions to ask.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertise</itunes:subtitle>
      <itunes:keywords>all,an,ask,bed,group,guide,how,independent,of,property,questions,results,ryan,school,survey,the,to,training,tutorials,write</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Here's How You Can Improve Your Patronage &amp; Profit</title>
      <itunes:episode>43</itunes:episode>
      <podcast:episode>43</podcast:episode>
      <itunes:title>Here's How You Can Improve Your Patronage &amp; Profit</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">9f7bf1b1149a477281b01faa0a44f62b</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/heres-how-you-can-improve-your-patronage-profit</link>
      <description>
        <![CDATA[I am posting today because I have great news about the Hospitality Property School and I want my connections to be able to take advantage.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[I am posting today because I have great news about the Hospitality Property School and I want my connections to be able to take advantage.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 04 Jun 2018 18:53:50 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/cd17dd6e/cd2fa7f9.mp3" length="5824473" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/8-51vd7J8lT9UDHOrV9ZHA7rBtS0ZakMOOzfvUAdu9M/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDYv/MTY5NzgxNTI1OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>252</itunes:duration>
      <itunes:summary>I am posting today because I have great news about the Hospitality Property School and I want my connections to be able to take advantage.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>I am posting today because I have great news about the Hospitality Property School and I want my connections to be able to take advantage.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:subtitle>
      <itunes:keywords>and,bed,breakfast,group,hospitality,hotel,property,resort,school,training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 099 – How to Help Prevent Theft in Your Hospitality Property</title>
      <itunes:episode>42</itunes:episode>
      <podcast:episode>42</podcast:episode>
      <itunes:title>KHDC 099 – How to Help Prevent Theft in Your Hospitality Property</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">dfc0c1b1fb294ffd8196d99561981b72</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-099-how-to-help-prevent-theft-in-your-hospitality-property</link>
      <description>
        <![CDATA[The following are some steps that hotels, resorts, inns and bed and breakfasts can take to help prevent theft.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The following are some steps that hotels, resorts, inns and bed and breakfasts can take to help prevent theft.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 29 May 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d07ca41b/b93a053d.mp3" length="7240638" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/v47g0yA8opXXsYi4uSPpPD_FKhGkirSzzaDaQQmoHQA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDUv/MTY5NzgxNTI1OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>404</itunes:duration>
      <itunes:summary>The following are some steps that hotels, resorts, inns and bed and breakfasts can take to help prevent theft.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The following are some steps that hotels, resorts, inns and bed and breakfasts can take to help prevent theft.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/sho</itunes:subtitle>
      <itunes:keywords>a,an,and,bed,breakfast,guide,help,hotel,how,in,independent,or,property,resort,school,the,theft,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 098 – How to Offer Your Employees a Wonderful Experience</title>
      <itunes:episode>41</itunes:episode>
      <podcast:episode>41</podcast:episode>
      <itunes:title>KHDC 098 – How to Offer Your Employees a Wonderful Experience</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">5bd183f343a44665be5b70ae05bf395c</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-098-how-to-offer-your-employees-a-wonderful-experience</link>
      <description>
        <![CDATA[Most prosperous hospitality properties, hotels to bed &amp; breakfast, are successful because they offer their employees a wonderful experience.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Most prosperous hospitality properties, hotels to bed &amp; breakfast, are successful because they offer their employees a wonderful experience.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 22 May 2018 04:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4ead8e4c/67a78ac1.mp3" length="9548972" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/_B10nlEAs1KsbG3V5l-NPaqbHrREG8miRrNPuUHulms/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDQv/MTY5NzgxNTI1OC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>548</itunes:duration>
      <itunes:summary>Most prosperous hospitality properties, hotels to bed &amp;amp; breakfast, are successful because they offer their employees a wonderful experience.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Most prosperous hospitality properties, hotels to bed &amp;amp; breakfast, are successful because they offer their employees a wonderful experience.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact </itunes:subtitle>
      <itunes:keywords>a,an,and,business,culture,environment,experience,guide,hotel,how,independent,property,school,technology,the,to,training,tutorials,workplace,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 097 – Learn Room Service Techniques</title>
      <itunes:episode>40</itunes:episode>
      <podcast:episode>40</podcast:episode>
      <itunes:title>KHDC 097 – Learn Room Service Techniques</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">97c241e68c9144f253d0d46a96f9ccbe</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-097-learn-room-service-techniques</link>
      <description>
        <![CDATA[If you offer room service, you have to do it with flair, quality, professionalism, and confidence.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you offer room service, you have to do it with flair, quality, professionalism, and confidence.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 15 May 2018 07:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/16e47935/c9638a66.mp3" length="10336692" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/2wxZo671_7fDX52G0egbvExVOKO3W1rHIyqSEP_bIdk/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDMv/MTY5NzgxNTIzNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>597</itunes:duration>
      <itunes:summary>If you offer room service, you have to do it with flair, quality, professionalism, and confidence.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>If you offer room service, you have to do it with flair, quality, professionalism, and confidence.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/ad</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,great,guide,how,independent,is,of,or,property,room,school,service,some,the,to,training,tutorials,what</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 096 – Airbnb and Your Hospitality Property</title>
      <itunes:episode>39</itunes:episode>
      <podcast:episode>39</podcast:episode>
      <itunes:title>KHDC 096 – Airbnb and Your Hospitality Property</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">d6a1689ccec2982318b122d29a8692c5</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-096-airbnb-and-your-hospitality-property</link>
      <description>
        <![CDATA[Even though Airbnb is only reaching its 10th year in operation, it has had a major impact on the hospitality property industry.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Even though Airbnb is only reaching its 10th year in operation, it has had a major impact on the hospitality property industry.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 01 May 2018 10:59:30 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f6b7fb21/8b1d4985.mp3" length="9384779" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/890xt9Uy43seypy_EwWzQe0mpcKmIMmWB-yZ6Tj7XsI/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDIv/MTY5NzgxNTIzNi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>537</itunes:duration>
      <itunes:summary>Even though Airbnb is only reaching its 10th year in operation, it has had a major impact on the hospitality property industry.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Even though Airbnb is only reaching its 10th year in operation, it has had a major impact on the hospitality property industry.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,gerry,guide,hospitality,hotels,how,independent,macpherson,operating,or,property,school,the,to,training,tutorials,with</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 095–18 Things Guests Hate to Hear</title>
      <itunes:episode>38</itunes:episode>
      <podcast:episode>38</podcast:episode>
      <itunes:title>KHDC 095–18 Things Guests Hate to Hear</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">fc43f447e92c0b803989747a4310d969</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-095-18-things-guests-hate-to-hear</link>
      <description>
        <![CDATA[As customers, we all hear or experience things that we hate. Your guests also have things, phrases and words they hate. Here is a list of some of the most common.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[As customers, we all hear or experience things that we hate. Your guests also have things, phrases and words they hate. Here is a list of some of the most common.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 23 Apr 2018 16:00:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/1add7b1d/dcff11a3.mp3" length="8901815" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/64EOB7YzhJCShnpJ3UUYxVHun5oUpkDGk0URKIpZRuY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDEv/MTY5NzgxNTIzMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>507</itunes:duration>
      <itunes:summary>As customers, we all hear or experience things that we hate. Your guests also have things, phrases and words they hate. Here is a list of some of the most common.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>As customers, we all hear or experience things that we hate. Your guests also have things, phrases and words they hate. Here is a list of some of the most common.This show is part of the Spreaker Prime Network, if you are interested in advertising on this</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,dont,experience,guests,guide,hate,independent,or,property,say,school,the,things,to,training,tutorials,words,you</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 094 – 5 Ways Hospitality Properties Can Use Renewable Energy</title>
      <itunes:episode>37</itunes:episode>
      <podcast:episode>37</podcast:episode>
      <itunes:title>KHDC 094 – 5 Ways Hospitality Properties Can Use Renewable Energy</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14908</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-094-5-ways-hospitality-properties-can-use-renewable-energy</link>
      <description>
        <![CDATA[Hospitality property employees can face an onslaught of mistreatment so often that it has become a normal part of the work experience, including sexual harassment.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hospitality property employees can face an onslaught of mistreatment so often that it has become a normal part of the work experience, including sexual harassment.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 17 Apr 2018 07:20:41 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/78a47f4d/8167802d.mp3" length="6969742" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/sG7EXCROUPLJ7NH2_BGajFnJydmuY2CqiXppSzGlV3Q/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyNDAv/MTY5NzgxNTIzMy1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>436</itunes:duration>
      <itunes:summary>Hospitality property employees can face an onslaught of mistreatment so often that it has become a normal part of the work experience, including sexual harassment.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Hospitality property employees can face an onslaught of mistreatment so often that it has become a normal part of the work experience, including sexual harassment.This show is part of the Spreaker Prime Network, if you are interested in advertising on thi</itunes:subtitle>
      <itunes:keywords>an,bed,carbon,cut,ecofriendly,energy,guide,independent,management,or,power,property,resources,school,solar,the,to,training,tutorials,wind</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 093 – Harassment in Hospitality Properties</title>
      <itunes:episode>36</itunes:episode>
      <podcast:episode>36</podcast:episode>
      <itunes:title>KHDC 093 – Harassment in Hospitality Properties</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14842</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-093-harassment-in-hospitality-properties</link>
      <description>
        <![CDATA[Hospitality property employees can face an onslaught of mistreatment so often that it has become a normal part of the work experience, including sexual harassment.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hospitality property employees can face an onslaught of mistreatment so often that it has become a normal part of the work experience, including sexual harassment.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 09 Apr 2018 07:20:27 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/f7396078/a04bf28c.mp3" length="7972389" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/0spVUAVqHrS_Kq2E3rm66CmvOAwznAYIoc8J635Y-kM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzkv/MTY5NzgxNTIyOS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>499</itunes:duration>
      <itunes:summary>Hospitality property employees can face an onslaught of mistreatment so often that it has become a normal part of the work experience, including sexual harassment.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Hospitality property employees can face an onslaught of mistreatment so often that it has become a normal part of the work experience, including sexual harassment.This show is part of the Spreaker Prime Network, if you are interested in advertising on thi</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,guide,in,independent,or,panic,policy,properties,property,school,sexual,the,to,tolerance,training,tutorials,wireless,zero</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 092 – How to Create Short-Term and Long-Term Goals</title>
      <itunes:episode>35</itunes:episode>
      <podcast:episode>35</podcast:episode>
      <itunes:title>KHDC 092 – How to Create Short-Term and Long-Term Goals</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14766</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-092-how-to-create-short-term-and-long-term-goals</link>
      <description>
        <![CDATA[Your hospitality property needs direction and it’s up to you to choose that direction by setting goals that you can strive to accomplish.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Your hospitality property needs direction and it’s up to you to choose that direction by setting goals that you can strive to accomplish.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Mon, 02 Apr 2018 07:20:31 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2dfc6491/4ea0f88b.mp3" length="9047165" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/wEVVt9kpR87mGuDzDv5TjbxFJt3DVaL4mhqJYikGJ5Q/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzgv/MTY5NzgxNTIyOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>516</itunes:duration>
      <itunes:summary>Your hospitality property needs direction and it’s up to you to choose that direction by setting goals that you can strive to accomplish.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Your hospitality property needs direction and it’s up to you to choose that direction by setting goals that you can strive to accomplish.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at h</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,for,goals,guide,hotel,independent,longterm,macpherson,or,property,school,setting,the,to,training,tutorials,up,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 091 – How to Be Positive and Improve Your Business</title>
      <itunes:episode>34</itunes:episode>
      <podcast:episode>34</podcast:episode>
      <itunes:title>KHDC 091 – How to Be Positive and Improve Your Business</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14749</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-091-how-to-be-positive-and-improve-your-business</link>
      <description>
        <![CDATA[Practising positive thinking enables people to concentrate on their strengths as well as accomplishments that enhance contentment &amp;motivation.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Practising positive thinking enables people to concentrate on their strengths as well as accomplishments that enhance contentment &amp;motivation.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 27 Mar 2018 07:20:00 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d6f8331d/313080a2.mp3" length="9452482" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Vx2iWydHpiuk9TznkGbi6llRf_mwKl51eBUSb_yTHRA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzcv/MTY5NzgxNTIyOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>542</itunes:duration>
      <itunes:summary>Practising positive thinking enables people to concentrate on their strengths as well as accomplishments that enhance contentment &amp;amp;motivation.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Practising positive thinking enables people to concentrate on their strengths as well as accomplishments that enhance contentment &amp;amp;motivation.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contac</itunes:subtitle>
      <itunes:keywords>a,an,become,can,guide,how,improve,independent,positive,property,school,the,think,thinking,to,training,tutorials,way,ways,you</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 090 – 12 Habits of Prosperous People</title>
      <itunes:episode>33</itunes:episode>
      <podcast:episode>33</podcast:episode>
      <itunes:title>KHDC 090 – 12 Habits of Prosperous People</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14710</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-090-12-habits-of-prosperous-people</link>
      <description>
        <![CDATA[Nearly all successful people have similar habits and I will share a list of twelve of the most common.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Nearly all successful people have similar habits and I will share a list of twelve of the most common.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 20 Mar 2018 06:20:40 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/06861dff/3e33982f.mp3" length="8439314" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/TqoV9npuirhCtWKvLspNMsHsS9K0vGKjD5jBVoA103s/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzYv/MTY5NzgxNTIyOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>478</itunes:duration>
      <itunes:summary>Nearly all successful people have similar habits and I will share a list of twelve of the most common.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Nearly all successful people have similar habits and I will share a list of twelve of the most common.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/366108</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,gerry,guide,habits,hospitality,independent,macpherson,of,operating,or,people,property,school,successful,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 089 – How to Remove Negativity from Your Life</title>
      <itunes:episode>32</itunes:episode>
      <podcast:episode>32</podcast:episode>
      <itunes:title>KHDC 089 – How to Remove Negativity from Your Life</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14691</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-089-how-to-remove-negativity-from-your-life</link>
      <description>
        <![CDATA[Negativity is a drain. It can greatly affect your business, possibly lead you into depression and hurt your business.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Negativity is a drain. It can greatly affect your business, possibly lead you into depression and hurt your business.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 13 Mar 2018 06:20:33 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/dae44a09/e3936518.mp3" length="8614800" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/xBNz5Hrsb11OSkEIesvF1JAUYuz69bCdiGfiNAuwhnM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzUv/MTY5NzgxNTIyOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>539</itunes:duration>
      <itunes:summary>Negativity is a drain. It can greatly affect your business, possibly lead you into depression and hurt your business.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Negativity is a drain. It can greatly affect your business, possibly lead you into depression and hurt your business.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,control,feelings,from,guide,how,independent,life,or,property,remove,school,the,to,training,tutorials,your,yourself</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 088 – How to Endure When it Gets Hard</title>
      <itunes:episode>31</itunes:episode>
      <podcast:episode>31</podcast:episode>
      <itunes:title>KHDC 088 – How to Endure When it Gets Hard</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14639</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-088-how-to-endure-when-it-gets-hard</link>
      <description>
        <![CDATA[How do successful people deal with negativity and endure when things get hard. Learn how to become a positive thinker.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[How do successful people deal with negativity and endure when things get hard. Learn how to become a positive thinker.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 06 Mar 2018 07:20:46 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/61dc9fab/ab42a506.mp3" length="9140469" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/7wRdA8I5h1S1byE3mB-caR1VikrHEzI55f0uCas_GSs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzQv/MTY5NzgxNTIxOS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>522</itunes:duration>
      <itunes:summary>How do successful people deal with negativity and endure when things get hard. Learn how to become a positive thinker.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>How do successful people deal with negativity and endure when things get hard. Learn how to become a positive thinker.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,fail,get,guide,hard,how,i,independent,macpherson,or,property,school,the,things,to,training,tutorials,what</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 087 – Are Mistakes Hurting Your Business?</title>
      <itunes:episode>30</itunes:episode>
      <podcast:episode>30</podcast:episode>
      <itunes:title>KHDC 087 – Are Mistakes Hurting Your Business?</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14621</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-087-are-mistakes-hurting-your-business</link>
      <description>
        <![CDATA[How do successful people deal with negativity and endure when things get hard. Learn how to become a positive thinker.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[How do successful people deal with negativity and endure when things get hard. Learn how to become a positive thinker.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 27 Feb 2018 07:20:19 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/c420770b/036376bd.mp3" length="7783455" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/RiHUU6nWk717ebxwSD7KBzLJ40Ln7jAXt6ksf3TL2VQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzMv/MTY5NzgxNTIxOS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>437</itunes:duration>
      <itunes:summary>How do successful people deal with negativity and endure when things get hard. Learn how to become a positive thinker.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>How do successful people deal with negativity and endure when things get hard. Learn how to become a positive thinker.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker</itunes:subtitle>
      <itunes:keywords>a,be,become,business,get,guide,hard,how,improve,independent,of,positive,property,school,the,things,to,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 086 – Are Your Guests Unsafe at Your Hospitality Property</title>
      <itunes:episode>29</itunes:episode>
      <podcast:episode>29</podcast:episode>
      <itunes:title>KHDC 086 – Are Your Guests Unsafe at Your Hospitality Property</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14611</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-086-are-your-guests-unsafe-at-your-hospitality-property</link>
      <description>
        <![CDATA[Germs &amp; other health threats may be waiting in surprising places. Here are tips on how to spot possible dangers &amp; ways to protect your guests.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Germs &amp; other health threats may be waiting in surprising places. Here are tips on how to spot possible dangers &amp; ways to protect your guests.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 20 Feb 2018 07:20:17 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/2fb01bb0/e4409015.mp3" length="11121556" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/4LETvMK5mRyYxPFDISkpJiBkVZYso5JpPlDLZKHmsPA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzIv/MTY5NzgxNTIyMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>646</itunes:duration>
      <itunes:summary>Germs &amp;amp; other health threats may be waiting in surprising places. Here are tips on how to spot possible dangers &amp;amp; ways to protect your guests.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Germs &amp;amp; other health threats may be waiting in surprising places. Here are tips on how to spot possible dangers &amp;amp; ways to protect your guests.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, co</itunes:subtitle>
      <itunes:keywords>air,an,bed,food,guests,guide,having,how,independent,or,policy,property,protect,quality,school,the,to,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 085 – How to Manage Your Millennial Workforce</title>
      <itunes:episode>28</itunes:episode>
      <podcast:episode>28</podcast:episode>
      <itunes:title>KHDC 085 – How to Manage Your Millennial Workforce</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14601</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-085-how-to-manage-your-millennial-workforce</link>
      <description>
        <![CDATA[If you operate a hospitality property, most of your staff are probably millennials &amp; you’ve seen they think, work &amp; respond differently than other generations.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you operate a hospitality property, most of your staff are probably millennials &amp; you’ve seen they think, work &amp; respond differently than other generations.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 13 Feb 2018 07:20:37 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/81d75477/36c495fe.mp3" length="13202801" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/HF6DunMu-lqgiNJ_lluNEixuQsp4t9tBd_nIuE1O0OU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzEv/MTY5NzgxNTIyMC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>776</itunes:duration>
      <itunes:summary>If you operate a hospitality property, most of your staff are probably millennials &amp;amp; you’ve seen they think, work &amp;amp; respond differently than other generations.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>If you operate a hospitality property, most of your staff are probably millennials &amp;amp; you’ve seen they think, work &amp;amp; respond differently than other generations.This show is part of the Spreaker Prime Network, if you are interested in advertising on</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,generation,guide,hospitality,how,independent,macpherson,next,or,property,school,the,to,training,tutorials,workforce,y,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 084 – What the Perfect Hospitality Property Room Should Include-Part 2</title>
      <itunes:episode>27</itunes:episode>
      <podcast:episode>27</podcast:episode>
      <itunes:title>KHDC 084 – What the Perfect Hospitality Property Room Should Include-Part 2</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14535</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-084-what-the-perfect-hospitality-property-room-should-include-part-2</link>
      <description>
        <![CDATA[Making your guests stay memorable, should be your priority. Here are things I would like to see in the perfect hospitality property room.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Making your guests stay memorable, should be your priority. Here are things I would like to see in the perfect hospitality property room.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 06 Feb 2018 07:20:42 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4bb2f125/7f827906.mp3" length="9642075" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/u9Ql9ZAeQlWWGFAl8deGnlCl9jgn3WFGUY-leMdxUlU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMzAv/MTY5NzgxNTIxOS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>554</itunes:duration>
      <itunes:summary>Making your guests stay memorable, should be your priority. Here are things I would like to see in the perfect hospitality property room.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Making your guests stay memorable, should be your priority. Here are things I would like to see in the perfect hospitality property room.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at h</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,gerry,guide,hospitality,independent,macpherson,operating,or,perfect,property,room,school,should,the,to,training,tutorials,what</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 083 – What the Perfect Hospitality Property Room Should Include</title>
      <itunes:episode>26</itunes:episode>
      <podcast:episode>26</podcast:episode>
      <itunes:title>KHDC 083 – What the Perfect Hospitality Property Room Should Include</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14509</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-083-what-the-perfect-hospitality-property-room-should-include</link>
      <description>
        <![CDATA[I’m going to take WOWing your guests to a new level by sharing the things that would the perfect hospitality property room.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[I’m going to take WOWing your guests to a new level by sharing the things that would the perfect hospitality property room.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 30 Jan 2018 07:21:22 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/0995b240/98be90b5.mp3" length="11038638" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Af4aVaLjtkOpF1hv0IodB3w-QOoDVXkw1luzZ1Rd5C8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjkv/MTY5NzgxNTIwOC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>641</itunes:duration>
      <itunes:summary>I’m going to take WOWing your guests to a new level by sharing the things that would the perfect hospitality property room.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>I’m going to take WOWing your guests to a new level by sharing the things that would the perfect hospitality property room.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spr</itunes:subtitle>
      <itunes:keywords>an,bed,guide,independent,light,luggage,no,or,property,room,school,should,smart,the,to,training,tutorials,universal,what,with</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 082 – Using 5 More Technology Trends Strategies Like The Pros</title>
      <itunes:episode>25</itunes:episode>
      <podcast:episode>25</podcast:episode>
      <itunes:title>KHDC 082 – Using 5 More Technology Trends Strategies Like The Pros</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14463</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-082-using-5-more-technology-trends-strategies-like-the-pros</link>
      <description>
        <![CDATA[In thе 21st сеnturу, hоѕріtаlіtу рrореrtіеѕ have tесhnоlоgу at thеіr fіngеrtірѕ аnd thіѕ gіvеѕ thеm a wоrld of possibilities - іt’ѕ аll аbоut digitalization.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In thе 21st сеnturу, hоѕріtаlіtу рrореrtіеѕ have tесhnоlоgу at thеіr fіngеrtірѕ аnd thіѕ gіvеѕ thеm a wоrld of possibilities - іt’ѕ аll аbоut digitalization.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 23 Jan 2018 07:20:44 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/990868aa/f3870180.mp3" length="9561611" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/o9EA2Ue8hpLXcYmHjsHyMuXJRyhMCg146lKCDAlAB9w/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjgv/MTY5NzgxNTIwOS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>549</itunes:duration>
      <itunes:summary>In thе 21st сеnturу, hоѕріtаlіtу рrореrtіеѕ have tесhnоlоgу at thеіr fіngеrtірѕ аnd thіѕ gіvеѕ thеm a wоrld of possibilities - іt’ѕ аll аbоut digitalization.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In thе 21st сеnturу, hоѕріtаlіtу рrореrtіеѕ have tесhnоlоgу at thеіr fіngеrtірѕ аnd thіѕ gіvеѕ thеm a wоrld of possibilities - іt’ѕ аll аbоut digitalization.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podc</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,gerry,guide,hospitality,independent,keystonehospitalitydevelopment,macpherson,of,operating,or,property,school,technology,the,things,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 081 – 5 Incredible Technology Trends Examples</title>
      <itunes:episode>24</itunes:episode>
      <podcast:episode>24</podcast:episode>
      <itunes:title>KHDC 081 – 5 Incredible Technology Trends Examples</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14457</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-081-5-incredible-technology-trends-examples</link>
      <description>
        <![CDATA[Evеrу dау, ground-breaking tесhnоlоgу іѕ being developed, іn order to mаkе hоѕріtаlіtу аn еvеn mоrе thrіllіng, bоld аnd tеmрtіng industry.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Evеrу dау, ground-breaking tесhnоlоgу іѕ being developed, іn order to mаkе hоѕріtаlіtу аn еvеn mоrе thrіllіng, bоld аnd tеmрtіng industry.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 16 Jan 2018 07:20:58 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/28e35c8a/76ff3b73.mp3" length="10916888" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/YQyKV92A8ZJErhjTCCteZwwK6S4zu2ze84pFXjU8cmw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjcv/MTY5NzgxNTIwNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>633</itunes:duration>
      <itunes:summary>Evеrу dау, ground-breaking tесhnоlоgу іѕ being developed, іn order to mаkе hоѕріtаlіtу аn еvеn mоrе thrіllіng, bоld аnd tеmрtіng industry.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Evеrу dау, ground-breaking tесhnоlоgу іѕ being developed, іn order to mаkе hоѕріtаlіtу аn еvеn mоrе thrіllіng, bоld аnd tеmрtіng industry.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at </itunes:subtitle>
      <itunes:keywords>an,and,artificial,bed,dv,guide,hd,hotel,independent,or,property,reality,resort,school,smart,the,to,training,tutorials,v</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 080 – Do You Need A Training Tесhnоlоgу?</title>
      <itunes:episode>23</itunes:episode>
      <podcast:episode>23</podcast:episode>
      <itunes:title>KHDC 080 – Do You Need A Training Tесhnоlоgу?</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14447</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-080-do-you-need-a-training-t-hn-l-g</link>
      <description>
        <![CDATA[In thе past, оngоіng education mіght hаvе meant tеаmbuіldіng асtіvіtіеѕ and оutdооrѕ exercise, today employees wаnt tо lеаrn іn a dіffеrеnt wау.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[In thе past, оngоіng education mіght hаvе meant tеаmbuіldіng асtіvіtіеѕ and оutdооrѕ exercise, today employees wаnt tо lеаrn іn a dіffеrеnt wау.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 09 Jan 2018 07:20:12 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/d4717c0e/adc5472c.mp3" length="10745618" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/V9EwqMCgdBdPp6mvQxXY5gItRpFXj9DLqrvoAAZumNs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjYv/MTY5NzgxNTIwNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>623</itunes:duration>
      <itunes:summary>In thе past, оngоіng education mіght hаvе meant tеаmbuіldіng асtіvіtіеѕ and оutdооrѕ exercise, today employees wаnt tо lеаrn іn a dіffеrеnt wау.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>In thе past, оngоіng education mіght hаvе meant tеаmbuіldіng асtіvіtіеѕ and оutdооrѕ exercise, today employees wаnt tо lеаrn іn a dіffеrеnt wау.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact </itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,gerry,group,guide,hospitality,independent,learning,macpherson,microlearning,operating,or,platforms,property,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 079 – How to Set Up Your 2018 Organizational Goals</title>
      <itunes:episode>22</itunes:episode>
      <podcast:episode>22</podcast:episode>
      <itunes:title>KHDC 079 – How to Set Up Your 2018 Organizational Goals</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14419</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-079-how-to-set-up-your-2018-organizational-goals</link>
      <description>
        <![CDATA[The importance of setting up your hospitality properties New Year’s organizational goals can’t be underestimated.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[The importance of setting up your hospitality properties New Year’s organizational goals can’t be underestimated.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 19 Dec 2017 07:20:55 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/7d9ebe83/459b69b6.mp3" length="9250991" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/uU8noPSTVryIIT2GCGXfHP68PcKSoGv5y76GJbJRdbc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjUv/MTY5NzgxNTIwNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>529</itunes:duration>
      <itunes:summary>The importance of setting up your hospitality properties New Year’s organizational goals can’t be underestimated.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>The importance of setting up your hospitality properties New Year’s organizational goals can’t be underestimated.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/</itunes:subtitle>
      <itunes:keywords>an,and,bed,business,goals,guide,hotel,how,in,independent,plan,property,school,set,the,to,training,tutorials,up,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 078 – How To Get Your Marketing Campaign To Go Viral</title>
      <itunes:episode>21</itunes:episode>
      <podcast:episode>21</podcast:episode>
      <itunes:title>KHDC 078 – How To Get Your Marketing Campaign To Go Viral</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14363</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-078-how-to-get-your-marketing-campaign-to-go-viral</link>
      <description>
        <![CDATA[To help your marketing campaign to stand out from your competitors, you’ll need to catch the attention of your potential guests in a bigger way.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[To help your marketing campaign to stand out from your competitors, you’ll need to catch the attention of your potential guests in a bigger way.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 12 Dec 2017 07:20:17 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/22ad943e/313bc910.mp3" length="9770196" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ucaGFa0a866D839Wz7nzqvrezu15ENK6vJolLoOm7fE/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjQv/MTY5NzgxNTIwNC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>562</itunes:duration>
      <itunes:summary>To help your marketing campaign to stand out from your competitors, you’ll need to catch the attention of your potential guests in a bigger way.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>To help your marketing campaign to stand out from your competitors, you’ll need to catch the attention of your potential guests in a bigger way.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact </itunes:subtitle>
      <itunes:keywords>get,getting,go,guide,hotel,how,independent,make,marketing,media,property,school,social,the,to,track,training,tutorials,viral,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 077 – Enhance Your Business with Your Housekeeping Department</title>
      <itunes:episode>20</itunes:episode>
      <podcast:episode>20</podcast:episode>
      <itunes:title>KHDC 077 – Enhance Your Business with Your Housekeeping Department</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14337</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-077-enhance-your-business-with-your-housekeeping-department</link>
      <description>
        <![CDATA[Housekeeping departments can be the largest team on a property. How can you develop them to enhance a guest experience?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Housekeeping departments can be the largest team on a property. How can you develop them to enhance a guest experience?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 05 Dec 2017 07:20:47 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/cbe92590/8b0104c6.mp3" length="9703367" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/zUL1tfZt79rp43mRHLTYlmK_GpiRRHAlMlQI77rnq0U/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjMv/MTY5NzgxNTE5Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>558</itunes:duration>
      <itunes:summary>Housekeeping departments can be the largest team on a property. How can you develop them to enhance a guest experience?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Housekeeping departments can be the largest team on a property. How can you develop them to enhance a guest experience?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreake</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,gerry,guide,hospitality,hotel,housekeeping,independent,macpherson,operating,or,property,resort,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 076 – How Hospitality Property Customer Service Has Changed</title>
      <itunes:episode>19</itunes:episode>
      <podcast:episode>19</podcast:episode>
      <itunes:title>KHDC 076 – How Hospitality Property Customer Service Has Changed</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14322</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-076-how-hospitality-property-customer-service-has-changed</link>
      <description>
        <![CDATA[With the dramatic revolution in hospitality property technology, social media and competition, how has customer service changed?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[With the dramatic revolution in hospitality property technology, social media and competition, how has customer service changed?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 28 Nov 2017 07:20:36 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/cf48cf3b/c8d137b5.mp3" length="11046376" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ZLi-q9E6ViSAiBWWTf7kw1V22RpTFC5MCYmrsl1BycY/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjIv/MTY5NzgxNTE5Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>641</itunes:duration>
      <itunes:summary>With the dramatic revolution in hospitality property technology, social media and competition, how has customer service changed?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>With the dramatic revolution in hospitality property technology, social media and competition, how has customer service changed?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://ww</itunes:subtitle>
      <itunes:keywords>4,an,bed,customer,great,guide,has,hotel,how,in,independent,industry,property,school,service,the,to,training,tutorials,ways</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 075 – What Happens to Hotel Soap?</title>
      <itunes:episode>18</itunes:episode>
      <podcast:episode>18</podcast:episode>
      <itunes:title>KHDC 075 – What Happens to Hotel Soap?</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14311</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-075-what-happens-to-hotel-soap</link>
      <description>
        <![CDATA[A while back, I read this story on CNN’s Business Traveller by Kate Springer and it was called “The Company Cleaning Up the World's Biggest Hotels”<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A while back, I read this story on CNN’s Business Traveller by Kate Springer and it was called “The Company Cleaning Up the World's Biggest Hotels”<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 21 Nov 2017 07:20:26 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/5b83d10f/408f71b9.mp3" length="12261121" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/3das1KZSHnaOc8-xv2B7fHh3ktK6E9OAKLw3NiMrv18/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjEv/MTY5NzgxNTE5Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>717</itunes:duration>
      <itunes:summary>A while back, I read this story on CNN’s Business Traveller by Kate Springer and it was called “The Company Cleaning Up the World's Biggest Hotels”This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>A while back, I read this story on CNN’s Business Traveller by Kate Springer and it was called “The Company Cleaning Up the World's Biggest Hotels”This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, conta</itunes:subtitle>
      <itunes:keywords>an,bed,clean,cnn,guide,hotel,independent,kate,or,property,recycling,school,shawn,soap,springer,the,to,training,tutorials,world</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 074 – How a Property Management System Works</title>
      <itunes:episode>17</itunes:episode>
      <podcast:episode>17</podcast:episode>
      <itunes:title>KHDC 074 – How a Property Management System Works</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14303</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-074-how-a-property-management-system-works</link>
      <description>
        <![CDATA[A property management system, the heart of a hospitality property, is a systematized process that manages the link between guests &amp; services.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A property management system, the heart of a hospitality property, is a systematized process that manages the link between guests &amp; services.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 14 Nov 2017 07:20:06 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8ed00107/d1f7e558.mp3" length="9197004" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/_PDW4S-65h_7CWvKHovqLNWc8YbhKG0LqGfyCjPR-Hc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMjAv/MTY5NzgxNTE5Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>526</itunes:duration>
      <itunes:summary>A property management system, the heart of a hospitality property, is a systematized process that manages the link between guests &amp;amp; services.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>A property management system, the heart of a hospitality property, is a systematized process that manages the link between guests &amp;amp; services.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact</itunes:subtitle>
      <itunes:keywords>a,desk,global,guide,hotel,how,independent,international,is,management,of,property,school,system,systems,the,to,training,tutorials,what</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 073 – The Hospitality Property School Group</title>
      <itunes:episode>16</itunes:episode>
      <podcast:episode>16</podcast:episode>
      <itunes:title>KHDC 073 – The Hospitality Property School Group</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14275</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-073-the-hospitality-property-school-group</link>
      <description>
        <![CDATA[Do you know that your hospitality property can have the same success as a Hilton, Marriott or Four Seasons?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Do you know that your hospitality property can have the same success as a Hilton, Marriott or Four Seasons?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 07 Nov 2017 10:06:42 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b70e2270/1a7231b6.mp3" length="6565263" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/esAJ0K4xGTZVnp50mDRw5A5wFgyNbXTvxLQPCI0rqJ4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTkv/MTY5NzgxNTE5Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>289</itunes:duration>
      <itunes:summary>Do you know that your hospitality property can have the same success as a Hilton, Marriott or Four Seasons?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Do you know that your hospitality property can have the same success as a Hilton, Marriott or Four Seasons?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,gerry,group,guide,hospitality,hotel,independent,keystonehospitalitydevelopment,khdc073,macpherson,operating,or,property,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 072 – Hospitality Property School Continues to Grow</title>
      <itunes:episode>15</itunes:episode>
      <podcast:episode>15</podcast:episode>
      <itunes:title>KHDC 072 – Hospitality Property School Continues to Grow</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14265</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-072-hospitality-property-school-continues-to-grow</link>
      <description>
        <![CDATA[Hospitality Property School continues to offer strategies to help Hotels, Resorts, Inns and Bed &amp; Breakfasts increase their patronage &amp; profit.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Hospitality Property School continues to offer strategies to help Hotels, Resorts, Inns and Bed &amp; Breakfasts increase their patronage &amp; profit.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 31 Oct 2017 10:49:16 +0100</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/db1fe929/54770215.mp3" length="6078213" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/hMwsb_xG4PEOkN8usTz4QI9L7Ur0qFZ73tRrabPONak/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTgv/MTY5NzgxNTE4Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>331</itunes:duration>
      <itunes:summary>Hospitality Property School continues to offer strategies to help Hotels, Resorts, Inns and Bed &amp;amp; Breakfasts increase their patronage &amp;amp; profit.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Hospitality Property School continues to offer strategies to help Hotels, Resorts, Inns and Bed &amp;amp; Breakfasts increase their patronage &amp;amp; profit.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, c</itunes:subtitle>
      <itunes:keywords>an,bed,customer,development,guide,hotel,independent,management,marketing,media,or,organizational,property,school,service,social,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 071 – How to Market Your Hospitality Property with Pinterest</title>
      <itunes:episode>14</itunes:episode>
      <podcast:episode>14</podcast:episode>
      <itunes:title>KHDC 071 – How to Market Your Hospitality Property with Pinterest</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14254</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-071-how-to-market-your-hospitality-property-with-pinterest</link>
      <description>
        <![CDATA[How to use Pinterest to display your hospitality properties personality, values and the best you have to offer.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[How to use Pinterest to display your hospitality properties personality, values and the best you have to offer.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 24 Oct 2017 07:20:40 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/334f9327/2f147ae4.mp3" length="9229805" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/wZJK7p51_ArMwv7BiKL5DKvipJFuH_Oal1ygbJli3bo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTcv/MTY5NzgxNTE4NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>528</itunes:duration>
      <itunes:summary>How to use Pinterest to display your hospitality properties personality, values and the best you have to offer.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>How to use Pinterest to display your hospitality properties personality, values and the best you have to offer.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/sh</itunes:subtitle>
      <itunes:keywords>a,an,and,bed,breakfast,for,guide,hotel,how,independent,macpherson,or,property,school,strategy,the,to,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 070 – How to Market Your Hospitality Property Using Instagram</title>
      <itunes:episode>13</itunes:episode>
      <podcast:episode>13</podcast:episode>
      <itunes:title>KHDC 070 – How to Market Your Hospitality Property Using Instagram</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14246</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-070-how-to-market-your-hospitality-property-using-instagram</link>
      <description>
        <![CDATA[A recent study showed that only 30.8% of hospitality properties brands are using Instagram. Almost 71% are missing out. Why is this important?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A recent study showed that only 30.8% of hospitality properties brands are using Instagram. Almost 71% are missing out. Why is this important?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 17 Oct 2017 07:20:24 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a913b3b1/9240e1db.mp3" length="8637449" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/Pgs9V-MYk2IyIMN44CHrQs8pBO-13e15KS5xniEXz3k/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTYv/MTY5NzgxNTE4NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>491</itunes:duration>
      <itunes:summary>A recent study showed that only 30.8% of hospitality properties brands are using Instagram. Almost 71% are missing out. Why is this important?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>A recent study showed that only 30.8% of hospitality properties brands are using Instagram. Almost 71% are missing out. Why is this important?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us</itunes:subtitle>
      <itunes:keywords>an,bed,breakfast,guide,hospitality,hotel,how,independent,macpherson,market,operating,or,property,school,the,to,training,tutorials,with,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 069 – Are Daily Deals Good for Hospitality Properties?</title>
      <itunes:episode>12</itunes:episode>
      <podcast:episode>12</podcast:episode>
      <itunes:title>KHDC 069 – Are Daily Deals Good for Hospitality Properties?</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14150</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-069-are-daily-deals-good-for-hospitality-properties</link>
      <description>
        <![CDATA[Studies show that some hospitality properties can turn a nice profit using daily deals, while others can’t. How does yours rate?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Studies show that some hospitality properties can turn a nice profit using daily deals, while others can’t. How does yours rate?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 10 Oct 2017 07:20:31 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/5be7c44d/a1ce1396.mp3" length="8788948" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/SI6jUMIS7v8DOc0OArITJZ388oEncZPJ9B6vr-gF05Y/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTUv/MTY5NzgxNTE4NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>500</itunes:duration>
      <itunes:summary>Studies show that some hospitality properties can turn a nice profit using daily deals, while others can’t. How does yours rate?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Studies show that some hospitality properties can turn a nice profit using daily deals, while others can’t. How does yours rate?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://ww</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,daily,deals,gerry,guide,hospitality,hotel,independent,macpherson,operating,or,property,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 068 – Marketing Research with Little Money</title>
      <itunes:episode>11</itunes:episode>
      <podcast:episode>11</podcast:episode>
      <itunes:title>KHDC 068 – Marketing Research with Little Money</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14117</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-068-marketing-research-with-little-money</link>
      <description>
        <![CDATA[Knowing your market is imperative to a successful business but research can be expensive. Here are ways you can do on your own and without much money or training.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Knowing your market is imperative to a successful business but research can be expensive. Here are ways you can do on your own and without much money or training.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 03 Oct 2017 07:20:23 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/731fd295/4937a6ef.mp3" length="8703786" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ot4Yz56MJelv1sbtz-keEPNSiPJ4dKQbQMHTlyRJlcM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTQv/MTY5NzgxNTE4NS1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>495</itunes:duration>
      <itunes:summary>Knowing your market is imperative to a successful business but research can be expensive. Here are ways you can do on your own and without much money or training.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Knowing your market is imperative to a successful business but research can be expensive. Here are ways you can do on your own and without much money or training.This show is part of the Spreaker Prime Network, if you are interested in advertising on this</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,conduct,guide,hospitality,hotel,how,independent,macpherson,market,or,property,research,school,the,to,training,tutorials</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 067 – Reports You Need for Your Revenue Management Strategy</title>
      <itunes:episode>10</itunes:episode>
      <podcast:episode>10</podcast:episode>
      <itunes:title>KHDC 067 – Reports You Need for Your Revenue Management Strategy</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14051</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-067-reports-you-need-for-your-revenue-management-strategy</link>
      <description>
        <![CDATA[Creating daily audit reports are necessary to the success of any hospitality property. So, which reports are the most important?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Creating daily audit reports are necessary to the success of any hospitality property. So, which reports are the most important?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 26 Sep 2017 07:20:06 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/46cbcc02/f1b61019.mp3" length="12400944" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/2LeTD01rxlUav8iHrJZV5pqPH-KVb8g4pWuQiWxeybQ/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTMv/MTY5NzgxNTE4NC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>726</itunes:duration>
      <itunes:summary>Creating daily audit reports are necessary to the success of any hospitality property. So, which reports are the most important?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Creating daily audit reports are necessary to the success of any hospitality property. So, which reports are the most important?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://ww</itunes:subtitle>
      <itunes:keywords>and,daily,for,guide,how,independent,management,night,of,room,run,school,should,strategy,the,to,training,tutorials,you,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 066 – What is Revenue Management?</title>
      <itunes:episode>9</itunes:episode>
      <podcast:episode>9</podcast:episode>
      <itunes:title>KHDC 066 – What is Revenue Management?</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14045</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-066-what-is-revenue-management</link>
      <description>
        <![CDATA[A guest room is a perishable product, for this reason, pricing and customer happiness remain the very important variables.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[A guest room is a perishable product, for this reason, pricing and customer happiness remain the very important variables.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 19 Sep 2017 07:20:50 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a208fa2a/b892f0b8.mp3" length="12165756" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/BO5PkPahSTF8cxZfKDAB0S2UKLHtldbszoBjpyxZpII/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTIv/MTY5NzgxNTE3NC1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>761</itunes:duration>
      <itunes:summary>A guest room is a perishable product, for this reason, pricing and customer happiness remain the very important variables.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>A guest room is a perishable product, for this reason, pricing and customer happiness remain the very important variables.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spre</itunes:subtitle>
      <itunes:keywords>and,average,daily,guide,hotel,hotels,independent,is,management,per,performance,property,resorts,room,school,the,to,training,tutorials,what</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 065 – How to Brand Your Hospitality Property</title>
      <itunes:episode>8</itunes:episode>
      <podcast:episode>8</podcast:episode>
      <itunes:title>KHDC 065 – How to Brand Your Hospitality Property</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14039</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-065-how-to-brand-your-hospitality-property</link>
      <description>
        <![CDATA[Your hospitality properties image will affect your bottom line. Here are the steps you need to develop your brand.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[Your hospitality properties image will affect your bottom line. Here are the steps you need to develop your brand.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 12 Sep 2017 07:20:49 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/b8ddf749/671e0fea.mp3" length="11251035" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/p8QeasnwYbBavKP45tOC_JkKI16FW2l_zU87TtsRDy4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTEv/MTY5NzgxNTE3My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>654</itunes:duration>
      <itunes:summary>Your hospitality properties image will affect your bottom line. Here are the steps you need to develop your brand.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>Your hospitality properties image will affect your bottom line. Here are the steps you need to develop your brand.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com</itunes:subtitle>
      <itunes:keywords>a,and,brand,branding,does,guide,hotel,how,independent,it,my,planning,property,school,the,to,training,tutorials,what,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 064 – How to Create a Brand That Builds Trust</title>
      <itunes:episode>7</itunes:episode>
      <podcast:episode>7</podcast:episode>
      <itunes:title>KHDC 064 – How to Create a Brand That Builds Trust</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=14025</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-064-how-to-create-a-brand-that-builds-trust</link>
      <description>
        <![CDATA[One of the easiest ways to build a relationship between your hospitality property &amp; guests is a convincing brand.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[One of the easiest ways to build a relationship between your hospitality property &amp; guests is a convincing brand.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 05 Sep 2017 07:20:52 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/4d669038/75db60d2.mp3" length="6487881" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/wWKPwqPHb59uyv8DpOQGI4LCCYY_6NYkhzS3mpvZ1lA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMTAv/MTY5NzgxNTE3My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>357</itunes:duration>
      <itunes:summary>One of the easiest ways to build a relationship between your hospitality property &amp;amp; guests is a convincing brand.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>One of the easiest ways to build a relationship between your hospitality property &amp;amp; guests is a convincing brand.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.</itunes:subtitle>
      <itunes:keywords>an,bed,branding,breakfast,develop,guide,hotel,independent,is,of,or,property,school,story,the,to,training,tutorials,why,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 063 – How to Research for Your Hospitality Property Blog</title>
      <itunes:episode>6</itunes:episode>
      <podcast:episode>6</podcast:episode>
      <itunes:title>KHDC 063 – How to Research for Your Hospitality Property Blog</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=13835</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-063-how-to-research-for-your-hospitality-property-blog</link>
      <description>
        <![CDATA[You have a blog for your hospitality property; how do you find what to write about and where do you research?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[You have a blog for your hospitality property; how do you find what to write about and where do you research?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 29 Aug 2017 07:20:39 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/a40a5555/661fd120.mp3" length="10451026" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/TqP_MGTrq0Ze1lbbPCYTIdCiDGPT3WQYLaM7uR2cAfo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMDkv/MTY5NzgxNTE3My1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>483</itunes:duration>
      <itunes:summary>You have a blog for your hospitality property; how do you find what to write about and where do you research?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>You have a blog for your hospitality property; how do you find what to write about and where do you research?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show</itunes:subtitle>
      <itunes:keywords>blog,do,experts,facebook,for,general,google,guide,how,independent,internet,on,out,research,school,the,to,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 062 – What to Write About in Your Hotel Blog</title>
      <itunes:episode>5</itunes:episode>
      <podcast:episode>5</podcast:episode>
      <itunes:title>KHDC 062 – What to Write About in Your Hotel Blog</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=13828</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-062-what-to-write-about-in-your-hotel-blog</link>
      <description>
        <![CDATA[It is important to stay in contact with your guests with a blog - but what should you write about?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[It is important to stay in contact with your guests with a blog - but what should you write about?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 22 Aug 2017 07:20:31 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/ba10b314/3b2c11c1.mp3" length="11996079" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/ZHEvDy-qk27l9yJPQnetRvKBZ2s9rTY5k40LB5srs_E/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMDgv/MTY5NzgxNTE2Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>561</itunes:duration>
      <itunes:summary>It is important to stay in contact with your guests with a blog - but what should you write about?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>It is important to stay in contact with your guests with a blog - but what should you write about?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/ad</itunes:subtitle>
      <itunes:keywords>a,be,get,guide,hotel,how,i,in,independent,media,property,school,should,the,to,training,tutorials,write,writing,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 061 – How to Write Quality Content for a Hospitality Property Blog</title>
      <itunes:episode>4</itunes:episode>
      <podcast:episode>4</podcast:episode>
      <itunes:title>KHDC 061 – How to Write Quality Content for a Hospitality Property Blog</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=13817</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-061-how-to-write-quality-content-for-a-hospitality-property-blog</link>
      <description>
        <![CDATA[How to write quality content that will engage your customers an impression and inspire them to take action.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[How to write quality content that will engage your customers an impression and inspire them to take action.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 15 Aug 2017 07:20:49 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/e29d2053/ac5f1761.mp3" length="13784965" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/jxE6d_wbpS0HUy-xRLP2W77nDdDaanZiM-wr7oHPkC8/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMDcv/MTY5NzgxNTE2Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>650</itunes:duration>
      <itunes:summary>How to write quality content that will engage your customers an impression and inspire them to take action.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>How to write quality content that will engage your customers an impression and inspire them to take action.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3</itunes:subtitle>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 060 – What are Guest Looking for When Booking Online?</title>
      <itunes:episode>3</itunes:episode>
      <podcast:episode>3</podcast:episode>
      <itunes:title>KHDC 060 – What are Guest Looking for When Booking Online?</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=13811</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-060-what-are-guest-looking-for-when-booking-online</link>
      <description>
        <![CDATA[No surprise - most people looking for the best price or the best value. What else can you do to improve your bookings?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[No surprise - most people looking for the best price or the best value. What else can you do to improve your bookings?<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 08 Aug 2017 07:20:31 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/03658916/83c2c422.mp3" length="12080737" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/vU5vL47O6B-AlrFHesZNTB4nK0VMyLG5ozGPcqRhtFw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMDYv/MTY5NzgxNTE2Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>565</itunes:duration>
      <itunes:summary>No surprise - most people looking for the best price or the best value. What else can you do to improve your bookings?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>No surprise - most people looking for the best price or the best value. What else can you do to improve your bookings?This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker</itunes:subtitle>
      <itunes:keywords>an,for,guide,hotel,images,independent,is,mobile,on,online,process,property,school,the,to,training,tutorials,website,websites,what</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 059 – What Paperwork is Needed to Open a Hospitality Property</title>
      <itunes:episode>2</itunes:episode>
      <podcast:episode>2</podcast:episode>
      <itunes:title>KHDC 059 – What Paperwork is Needed to Open a Hospitality Property</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=13802</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-059-what-paperwork-is-needed-to-open-a-hospitality-property</link>
      <description>
        <![CDATA[If you operate any type of hospitality property, and before you open the doors to guests, you have to have your paperwork in place.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[If you operate any type of hospitality property, and before you open the doors to guests, you have to have your paperwork in place.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 01 Aug 2017 07:20:11 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/600381a0/31f47cc0.mp3" length="10852438" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/XyZFwqHsP_29nvD3k9_j--hQckAwV6BdJ8LiK_h73g4/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMDUv/MTY5NzgxNTE2Mi1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>503</itunes:duration>
      <itunes:summary>If you operate any type of hospitality property, and before you open the doors to guests, you have to have your paperwork in place.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>If you operate any type of hospitality property, and before you open the doors to guests, you have to have your paperwork in place.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https:/</itunes:subtitle>
      <itunes:keywords>an,and,bed,breakfast,contact,for,guide,hotel,independent,inn,numbers,or,property,resort,school,the,to,training,tutorials,your</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>KHDC 058 – Great Customer Service Stories</title>
      <itunes:episode>1</itunes:episode>
      <podcast:episode>1</podcast:episode>
      <itunes:title>KHDC 058 – Great Customer Service Stories</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">http://keystonehospitalitydevelopment.com/?p=13796</guid>
      <link>https://hospitalitypropertyschool.transistor.fm/episodes/khdc-058-great-customer-service-stories</link>
      <description>
        <![CDATA[These stories have come from a number of different sources including one of my own. I am going to share them just as I had seen them to ensure the facts are right.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </description>
      <content:encoded>
        <![CDATA[These stories have come from a number of different sources including one of my own. I am going to share them just as I had seen them to ensure the facts are right.<br><br>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3661083/advertisement">https://www.spreaker.com/show/3661083/advertisement</a>]]>
      </content:encoded>
      <pubDate>Tue, 25 Jul 2017 07:20:49 +0200</pubDate>
      <author>Gerry MacPherson</author>
      <enclosure url="https://media.transistor.fm/8fc8eede/2d6f2abf.mp3" length="13503402" type="audio/mpeg"/>
      <itunes:author>Gerry MacPherson</itunes:author>
      <itunes:image href="https://img.transistor.fm/XvKGsxXgJm6rnYSXXPbxfnnpAXkVu2V6I6iwORaS-Qo/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzE1NTcyMDQv/MTY5NzgxNTE1Ny1h/cnR3b3JrLmpwZw.jpg"/>
      <itunes:duration>636</itunes:duration>
      <itunes:summary>These stories have come from a number of different sources including one of my own. I am going to share them just as I had seen them to ensure the facts are right.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3661083/advertisement</itunes:summary>
      <itunes:subtitle>These stories have come from a number of different sources including one of my own. I am going to share them just as I had seen them to ensure the facts are right.This show is part of the Spreaker Prime Network, if you are interested in advertising on thi</itunes:subtitle>
      <itunes:keywords>chicago,customer,girl,guide,hotel,hotels,independent,media,menu,property,san,school,service,social,stories,the,to,training,tutorials,videos</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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