GTM Uncensored™ Transistor (https://transistor.fm) https://feeds.transistor.fm/gtm-uncensored Most GTM content covers the same ground. GTM Uncensored finds the operators actually in the seat and digs into what's true in today's GTM, not what sounds good. Every guest is currently building a company, leading a revenue team, or running a GTM function inside a real business. During the show, Adam and Dale push the envelope until the real story comes out. The show goes where most content won't: The motions that determine whether a company stays in business, or goes under. GTM Uncensored is built for B2B revenue leaders at $5M–$100M ARR who are accountable to a number and need a real-world playbook, not philosophy. Every episode ends with a Monday Morning Move. One specific action you can take this week, and a series of Uncensored Questions where listeners get unfiltered answers from people who've actually been there. What we cover: Pipeline & GTM motion, post-sale architecture, CS & retention, NRR/GRR mechanics, RevOps, AI in the revenue org, executive branding, and more. Your hosts: Adam Jay and Dale Zwizinski are co-founders of Revenue Reimagined. They didn't build a consulting firm. They flipped the fractional CRO model because strategy without execution doesn't move the needle. The questions they ask on air are the same ones they're solving inside real companies right now. GTM Uncensored is the GTM conversations nobody else is having. © 2026 GTM Uncensored™ 5d40616b-e90c-55dd-bd3c-418b20185b32 yes Adam Jay Dale Zwizinski Your GTM Is Broken. Here's How to Fix It. | GTM Uncensored en-us Wed, 24 Jun 2026 05:06:05 -0400 Wed, 24 Jun 2026 05:07:21 -0400 https://www.revenue-reimagined.com/ https://img.transistorcdn.com/LbjHRwa_mbyCsh64mrEAyiQWZWjl6P_w7aGQYraFHzU/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84MjJi/ZWI2NTJjYTU0YjA4/NDJjYzA0MThiMzdl/NWU3Ny5qcGVn.jpg GTM Uncensored™ https://www.revenue-reimagined.com/ episodic Adam Jay & Dale Zwizinski Most GTM content covers the same ground. GTM Uncensored finds the operators actually in the seat and digs into what's true in today's GTM, not what sounds good. Every guest is currently building a company, leading a revenue team, or running a GTM function inside a real business. During the show, Adam and Dale push the envelope until the real story comes out. The show goes where most content won't: The motions that determine whether a company stays in business, or goes under. GTM Uncensored is built for B2B revenue leaders at $5M–$100M ARR who are accountable to a number and need a real-world playbook, not philosophy. Every episode ends with a Monday Morning Move. One specific action you can take this week, and a series of Uncensored Questions where listeners get unfiltered answers from people who've actually been there. What we cover: Pipeline & GTM motion, post-sale architecture, CS & retention, NRR/GRR mechanics, RevOps, AI in the revenue org, executive branding, and more. Your hosts: Adam Jay and Dale Zwizinski are co-founders of Revenue Reimagined. They didn't build a consulting firm. They flipped the fractional CRO model because strategy without execution doesn't move the needle. The questions they ask on air are the same ones they're solving inside real companies right now. GTM Uncensored is the GTM conversations nobody else is having. Most GTM content covers the same ground. sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Adam Jay & Dale Zwizinski podcast@shareyourgenius.com No Yes Your GTM Is Broken. Here's How to Fix It. | GTM Uncensored Your GTM Is Broken. Here's How to Fix It. | GTM Uncensored trailer de844f8b-e318-4a8c-a96c-dfd72bac2c75 https://share.transistor.fm/s/65709290 Most go-to-market advice sounds great until you're the one responsible for the number.


GTM Uncensored is the podcast for founders, CEOs, CROs, revenue leaders, and B2B operators who need practical answers to real growth challenges. No recycled frameworks. No LinkedIn guru advice. No AI-generated theories.


Every episode features operators who have actually built, scaled, broken, and rebuilt revenue engines inside growing companies.


We'll cover:

• Customer Success as a revenue engine
 • Revenue Operations (RevOps) architecture
 • Sales and marketing alignment
 • GTM strategy and execution
 • Pipeline generation and forecasting
 • LinkedIn authority and executive branding
 • Scaling B2B SaaS and service businesses
 • Revenue growth from $5M–$100M+


Every conversation ends with actionable takeaways you can put to work immediately through our Monday Morning Move framework.


Subscribe for weekly episodes and learn what the best operators are doing to drive predictable growth.


#GTM #RevOps #B2BSaaS #SalesLeadership #CustomerSuccess #DemandGeneration #RevGrowth #CRO

]]> Most go-to-market advice sounds great until you're the one responsible for the number.


GTM Uncensored is the podcast for founders, CEOs, CROs, revenue leaders, and B2B operators who need practical answers to real growth challenges. No recycled frameworks. No LinkedIn guru advice. No AI-generated theories.


Every episode features operators who have actually built, scaled, broken, and rebuilt revenue engines inside growing companies.


We'll cover:

• Customer Success as a revenue engine
 • Revenue Operations (RevOps) architecture
 • Sales and marketing alignment
 • GTM strategy and execution
 • Pipeline generation and forecasting
 • LinkedIn authority and executive branding
 • Scaling B2B SaaS and service businesses
 • Revenue growth from $5M–$100M+


Every conversation ends with actionable takeaways you can put to work immediately through our Monday Morning Move framework.


Subscribe for weekly episodes and learn what the best operators are doing to drive predictable growth.


#GTM #RevOps #B2BSaaS #SalesLeadership #CustomerSuccess #DemandGeneration #RevGrowth #CRO

]]> Wed, 24 Jun 2026 05:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 107 Most go-to-market advice sounds great until you're the one responsible for the number.


GTM Uncensored is the podcast for founders, CEOs, CROs, revenue leaders, and B2B operators who need practical answers to real growth challenges. No recycled frameworks. No LinkedIn guru advice. No AI-generated theories.


Every episode features operators who have actually built, scaled, broken, and rebuilt revenue engines inside growing companies.


We'll cover:

• Customer Success as a revenue engine
 • Revenue Operations (RevOps) architecture
 • Sales and marketing alignment
 • GTM strategy and execution
 • Pipeline generation and forecasting
 • LinkedIn authority and executive branding
 • Scaling B2B SaaS and service businesses
 • Revenue growth from $5M–$100M+


Every conversation ends with actionable takeaways you can put to work immediately through our Monday Morning Move framework.


Subscribe for weekly episodes and learn what the best operators are doing to drive predictable growth.


#GTM #RevOps #B2BSaaS #SalesLeadership #CustomerSuccess #DemandGeneration #RevGrowth #CRO

]]> sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #147 The Reason Your B2B Company Needs LinkedIn Advertising 12 12 Episode #147 The Reason Your B2B Company Needs LinkedIn Advertising full Buzzsprout-19240146 https://share.transistor.fm/s/a4b7b22a Are you ignoring LinkedIn advertising because your target buyers seem too niche?

In this episode of Bridge the Gap, we sit down with Anthony Blatner, founder and CMO of Speedwork, to dismantle the biggest misconceptions about B2B advertising. 

We tackle the common objection that highly regulated buyers aren't active on the platform, how to evaluate your true cost per quality lead, and why search intent is rapidly shifting toward social and AI tools.

Key Highlights

✓ Why the "my buyers aren't on LinkedIn" objection is costing B2B companies pipeline 
✓ The default settings you must turn off to stop wasting thousands of dollars 
✓ How to sync your CRM to LinkedIn to target open opportunities and accelerate active deals 
✓ Why boosting "thought leader" posts generates a higher ROI than company page ads 
✓ The minimum monthly spend required to see consistent, predictable results 
✓ How the rise of AI chatbots is shifting search behavior and making LinkedIn content valuable

If you are frustrated with the low-quality traffic from Meta & Google or simply don't know how to start reaching your ICP directly, this episode will change your approach to B2B advertising.

Connect with Anthony: anthonyblatner

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you ignoring LinkedIn advertising because your target buyers seem too niche?

In this episode of Bridge the Gap, we sit down with Anthony Blatner, founder and CMO of Speedwork, to dismantle the biggest misconceptions about B2B advertising. 

We tackle the common objection that highly regulated buyers aren't active on the platform, how to evaluate your true cost per quality lead, and why search intent is rapidly shifting toward social and AI tools.

Key Highlights

✓ Why the "my buyers aren't on LinkedIn" objection is costing B2B companies pipeline 
✓ The default settings you must turn off to stop wasting thousands of dollars 
✓ How to sync your CRM to LinkedIn to target open opportunities and accelerate active deals 
✓ Why boosting "thought leader" posts generates a higher ROI than company page ads 
✓ The minimum monthly spend required to see consistent, predictable results 
✓ How the rise of AI chatbots is shifting search behavior and making LinkedIn content valuable

If you are frustrated with the low-quality traffic from Meta & Google or simply don't know how to start reaching your ICP directly, this episode will change your approach to B2B advertising.

Connect with Anthony: anthonyblatner

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 10 Jun 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1818 Are you ignoring LinkedIn advertising because your target buyers seem too niche? In this episode of Bridge the Gap, we sit down with Anthony Blatner, founder and CMO of Speedwork, to dismantle the biggest misconceptions about B2B advertising. We tackle the common objection that highly regulated buyers aren't active on the platform, how to evaluate your true cost per quality lead, and why search intent is rapidly shifting toward social and AI tools. Key Highlights ✓ Why the "my buyers a... Are you ignoring LinkedIn advertising because your target buyers seem too niche? In this episode of Bridge the Gap, we sit down with Anthony Blatner, founder and CMO of Speedwork, to dismantle the biggest misconceptions about B2B advertising. We tackle sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #146 Fixing the Constraint Holding Back Your Startup Growth 12 12 Episode #146 Fixing the Constraint Holding Back Your Startup Growth full Buzzsprout-19240122 https://share.transistor.fm/s/79615c6e Your early-stage revenue engine is stalled for one specific reason.

In this episode of Bridge the Gap, we sit down with Jacki Leahy, founder of Activate the Magic, to discuss diagnosing and fixing broken Go-To-Market strategies. 

We dive into early-stage acquisition, the danger of CROs having a "hammer and nail" mentality, and what actually drives predictable growth.

Key Highlights

✓ The blueprint for auditing a broken revenue engine to find the true constraint 
✓ What early-stage founders get completely wrong about acquisition versus conversion 
✓ The dangerous blind spots CROs develop when they only focus on closing deals 
✓ The massive risks of relying on AI to replace your actual Go-To-Market strategy 
✓ A teardown of legacy SaaS tools that are overcharging and underdelivering 
✓ The exact moment a scaling company needs to hire a dedicated RevOps leader

If your pipeline feels chaotic, this episode will give you the framework to step back, find the real problem, and scale with confidence.

Connect with Jacki: jackileahy

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Your early-stage revenue engine is stalled for one specific reason.

In this episode of Bridge the Gap, we sit down with Jacki Leahy, founder of Activate the Magic, to discuss diagnosing and fixing broken Go-To-Market strategies. 

We dive into early-stage acquisition, the danger of CROs having a "hammer and nail" mentality, and what actually drives predictable growth.

Key Highlights

✓ The blueprint for auditing a broken revenue engine to find the true constraint 
✓ What early-stage founders get completely wrong about acquisition versus conversion 
✓ The dangerous blind spots CROs develop when they only focus on closing deals 
✓ The massive risks of relying on AI to replace your actual Go-To-Market strategy 
✓ A teardown of legacy SaaS tools that are overcharging and underdelivering 
✓ The exact moment a scaling company needs to hire a dedicated RevOps leader

If your pipeline feels chaotic, this episode will give you the framework to step back, find the real problem, and scale with confidence.

Connect with Jacki: jackileahy

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 03 Jun 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2093 Your early-stage revenue engine is stalled for one specific reason. In this episode of Bridge the Gap, we sit down with Jacki Leahy, founder of Activate the Magic, to discuss diagnosing and fixing broken Go-To-Market strategies. We dive into early-stage acquisition, the danger of CROs having a "hammer and nail" mentality, and what actually drives predictable growth. Key Highlights ✓ The blueprint for auditing a broken revenue engine to find the true constraint ✓ What early-stage ... Your early-stage revenue engine is stalled for one specific reason. In this episode of Bridge the Gap, we sit down with Jacki Leahy, founder of Activate the Magic, to discuss diagnosing and fixing broken Go-To-Market strategies. We dive into early-stage sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #145 The Cost of Launching Software Without Human QA | Deepak Shukla 145 145 Episode #145 The Cost of Launching Software Without Human QA | Deepak Shukla full Buzzsprout-19240045 https://share.transistor.fm/s/53860c1e Automated bug testing is ruining your product launch.

In this episode of Bridge the Gap, we sit down with Deepak Shukla, founder of LemStudio, to explore the harsh realities of shipping software in the AI era. 

We discuss the rise of vibe coding, the danger of building products in a silo, and what it takes to get a reliable app to market in just 27 days.

Key Highlights

✓ The exact reason automated testing tools cannot replace human quality assurance 
✓ Why the person writing your code should never be the person testing it 
✓ The framework to launch a fully functional SaaS application in 27 days 
✓ How to use custom vibe-coded apps to replace your most expensive software subscriptions 
✓ The psychological trap of over-engineering features before finding product-market fit 
✓ Why a dedicated team of bug testers is the ultimate secret to a successful launch

If your development timeline keeps dragging or your latest launch was full of user complaints, this episode will completely change how you approach building and shipping software.

Connect with Deepak: deepakshukla

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Automated bug testing is ruining your product launch.

In this episode of Bridge the Gap, we sit down with Deepak Shukla, founder of LemStudio, to explore the harsh realities of shipping software in the AI era. 

We discuss the rise of vibe coding, the danger of building products in a silo, and what it takes to get a reliable app to market in just 27 days.

Key Highlights

✓ The exact reason automated testing tools cannot replace human quality assurance 
✓ Why the person writing your code should never be the person testing it 
✓ The framework to launch a fully functional SaaS application in 27 days 
✓ How to use custom vibe-coded apps to replace your most expensive software subscriptions 
✓ The psychological trap of over-engineering features before finding product-market fit 
✓ Why a dedicated team of bug testers is the ultimate secret to a successful launch

If your development timeline keeps dragging or your latest launch was full of user complaints, this episode will completely change how you approach building and shipping software.

Connect with Deepak: deepakshukla

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 27 May 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2231 Automated bug testing is ruining your product launch. In this episode of Bridge the Gap, we sit down with Deepak Shukla, founder of LemStudio, to explore the harsh realities of shipping software in the AI era. We discuss the rise of vibe coding, the danger of building products in a silo, and what it takes to get a reliable app to market in just 27 days. Key Highlights ✓ The exact reason automated testing tools cannot replace human quality assurance ✓ Why the person writing your c... Automated bug testing is ruining your product launch. In this episode of Bridge the Gap, we sit down with Deepak Shukla, founder of LemStudio, to explore the harsh realities of shipping software in the AI era. We discuss the rise of vibe coding, the dan sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #144 The Silent Killer of Physical Goods Businesses | Nate Littlewood 144 144 Episode #144 The Silent Killer of Physical Goods Businesses | Nate Littlewood full Buzzsprout-19207834 https://share.transistor.fm/s/4573e513 Is your fast-growing e-commerce brand secretly going broke?

In this episode of Bridge the Gap, we sit down with Nate Littlewood, fractional CFO and founder of Future Ready CFO, to discuss the complex cash flow mechanics of running a physical goods business. 

Beyond the cash conversion cycle, Nate shares his masterclass on reading a founder's stress levels through their balance sheet, the silent killers of over-ordering inventory, and the exact margins you need to hit to keep your engine running.

Key Highlights

✓ Why founders experience cognitive dissonance and ignore their bleeding finances 
✓ The exact reason fast-growing consumer goods brands can literally "grow broke" 
✓ How a long cash conversion cycle traps your capital and suffocates business growth 
✓ Why over-ordering inventory to avoid stock-outs is a silent killer for profit margins 
✓ The specific metric that reveals exactly how stressed a founder is about their cash flow 
✓ How to stop relying purely on gut instinct and use financial data as a strategic ally

If you feel like you are grinding harder than ever with nothing to show for it in the bank, this episode is for you.

Connect with Nate Littlewood: natelittlewood

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Is your fast-growing e-commerce brand secretly going broke?

In this episode of Bridge the Gap, we sit down with Nate Littlewood, fractional CFO and founder of Future Ready CFO, to discuss the complex cash flow mechanics of running a physical goods business. 

Beyond the cash conversion cycle, Nate shares his masterclass on reading a founder's stress levels through their balance sheet, the silent killers of over-ordering inventory, and the exact margins you need to hit to keep your engine running.

Key Highlights

✓ Why founders experience cognitive dissonance and ignore their bleeding finances 
✓ The exact reason fast-growing consumer goods brands can literally "grow broke" 
✓ How a long cash conversion cycle traps your capital and suffocates business growth 
✓ Why over-ordering inventory to avoid stock-outs is a silent killer for profit margins 
✓ The specific metric that reveals exactly how stressed a founder is about their cash flow 
✓ How to stop relying purely on gut instinct and use financial data as a strategic ally

If you feel like you are grinding harder than ever with nothing to show for it in the bank, this episode is for you.

Connect with Nate Littlewood: natelittlewood

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 20 May 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1720 Is your fast-growing e-commerce brand secretly going broke? In this episode of Bridge the Gap, we sit down with Nate Littlewood, fractional CFO and founder of Future Ready CFO, to discuss the complex cash flow mechanics of running a physical goods business. Beyond the cash conversion cycle, Nate shares his masterclass on reading a founder's stress levels through their balance sheet, the silent killers of over-ordering inventory, and the exact margins you need to hit to keep your engine ... Is your fast-growing e-commerce brand secretly going broke? In this episode of Bridge the Gap, we sit down with Nate Littlewood, fractional CFO and founder of Future Ready CFO, to discuss the complex cash flow mechanics of running a physical goods busines sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #143 Win More B2B Deals by Pitching Quantitative ROI | Ryan Milligan 143 143 Episode #143 Win More B2B Deals by Pitching Quantitative ROI | Ryan Milligan full Buzzsprout-19168975 https://share.transistor.fm/s/c8a8afbe Are you losing deals because your sales team pitches vague promises instead of quantifiable ROI? 

In this episode of Bridge the Gap, we sit down with Ryan Milligan, Chief Revenue Officer at QuotaPath, to discuss how to build scalable revenue systems that actually work.

We discuss how reps should be leading with quantitative ROI so buyers can easily justify the purchase to their CFOs.

Key Highlights

✓ Why "saving time" is the weakest B2B value prop and how to define exactly what "better" means

✓ How a single comp plan tweak increased multi-year deals from 15% to 75% in one quarter

✓ The disconnect between what a CFO values and what a sales rep actually gets paid for

✓ Why Customer Success Managers must be commercially measured to drive real value

✓ Why your software needs deep ecosystem partnerships to survive AI tools like Claude

✓ How to stop overcomplicating your Ideal Customer Profile and evaluate it correctly

If your sales team is struggling to get buyers to pull the trigger, this episode will teach you exactly how to anchor your pitch in undeniable data and build a revenue system that scales.


Connect with Ashley Ryan Milligan: ryanmilligan

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you losing deals because your sales team pitches vague promises instead of quantifiable ROI? 

In this episode of Bridge the Gap, we sit down with Ryan Milligan, Chief Revenue Officer at QuotaPath, to discuss how to build scalable revenue systems that actually work.

We discuss how reps should be leading with quantitative ROI so buyers can easily justify the purchase to their CFOs.

Key Highlights

✓ Why "saving time" is the weakest B2B value prop and how to define exactly what "better" means

✓ How a single comp plan tweak increased multi-year deals from 15% to 75% in one quarter

✓ The disconnect between what a CFO values and what a sales rep actually gets paid for

✓ Why Customer Success Managers must be commercially measured to drive real value

✓ Why your software needs deep ecosystem partnerships to survive AI tools like Claude

✓ How to stop overcomplicating your Ideal Customer Profile and evaluate it correctly

If your sales team is struggling to get buyers to pull the trigger, this episode will teach you exactly how to anchor your pitch in undeniable data and build a revenue system that scales.


Connect with Ashley Ryan Milligan: ryanmilligan

We are proudly supported by Nooks - One unified workspace for outbound! 

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 13 May 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1996 Are you losing deals because your sales team pitches vague promises instead of quantifiable ROI? In this episode of Bridge the Gap, we sit down with Ryan Milligan, Chief Revenue Officer at QuotaPath, to discuss how to build scalable revenue systems that actually work. We discuss how reps should be leading with quantitative ROI so buyers can easily justify the purchase to their CFOs. Key Highlights ✓ Why "saving time" is the weakest B2B value prop and how to define exactly what "better"... Are you losing deals because your sales team pitches vague promises instead of quantifiable ROI? In this episode of Bridge the Gap, we sit down with Ryan Milligan, Chief Revenue Officer at QuotaPath, to discuss how to build scalable revenue systems that sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #142 The Best Way to Sell Without Sounding Like a Pushy Rep 142 142 Episode #142 The Best Way to Sell Without Sounding Like a Pushy Rep full Buzzsprout-19133700 https://share.transistor.fm/s/96d59d45 Are you tired of using pushy, used-car-salesman tactics just to hit your quota?

In this episode of Bridge the Gap, we sit down with Ashley Beck Cuellar, Head of Expansion at Seamless Roofing and Founder of SalesSpark, to talk about putting the human back into sales.

We discuss how leaning into radical honesty, dialing in your ICP, and genuinely caring about your buyers will ultimately close more deals than a manipulative script ever could.

Key Highlights

✓ Why the tech industry's "volume game" of 150 calls a day is officially dead 
✓ The radically honest cold call opener that immediately disarms prospects 
✓ How to stop "hard selling" and start having genuine, human conversations 
✓ The three pillars of a winning sales mindset: abundance, detachment, and intention 
✓ Why hearing "no" is actually the second-best answer a sales rep can get 
✓ How to build a highly motivated, self-led team culture (and the value of "mandatory fun")

If you want to drop the sleazy sales tactics and start building authentic relationships that drive real revenue, this episode is a massive breath of fresh air.

Connect with Ashley Beck Cuellar: ashleybeckcuellar

We are proudly supported by Nooks - One unified workspace for outbound!

Learn more about Nooks today at https://www.nooks.ai/bridgethegap



🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you tired of using pushy, used-car-salesman tactics just to hit your quota?

In this episode of Bridge the Gap, we sit down with Ashley Beck Cuellar, Head of Expansion at Seamless Roofing and Founder of SalesSpark, to talk about putting the human back into sales.

We discuss how leaning into radical honesty, dialing in your ICP, and genuinely caring about your buyers will ultimately close more deals than a manipulative script ever could.

Key Highlights

✓ Why the tech industry's "volume game" of 150 calls a day is officially dead 
✓ The radically honest cold call opener that immediately disarms prospects 
✓ How to stop "hard selling" and start having genuine, human conversations 
✓ The three pillars of a winning sales mindset: abundance, detachment, and intention 
✓ Why hearing "no" is actually the second-best answer a sales rep can get 
✓ How to build a highly motivated, self-led team culture (and the value of "mandatory fun")

If you want to drop the sleazy sales tactics and start building authentic relationships that drive real revenue, this episode is a massive breath of fresh air.

Connect with Ashley Beck Cuellar: ashleybeckcuellar

We are proudly supported by Nooks - One unified workspace for outbound!

Learn more about Nooks today at https://www.nooks.ai/bridgethegap



🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 06 May 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1998 Are you tired of using pushy, used-car-salesman tactics just to hit your quota? In this episode of Bridge the Gap, we sit down with Ashley Beck Cuellar, Head of Expansion at Seamless Roofing and Founder of SalesSpark, to talk about putting the human back into sales. We discuss how leaning into radical honesty, dialing in your ICP, and genuinely caring about your buyers will ultimately close more deals than a manipulative script ever could. Key Highlights ✓ Why the tech industry's "volume game... Are you tired of using pushy, used-car-salesman tactics just to hit your quota? In this episode of Bridge the Gap, we sit down with Ashley Beck Cuellar, Head of Expansion at Seamless Roofing and Founder of SalesSpark, to talk about putting the human back sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode#141 The Hidden Cost of Ignoring RFPs in B2B Sales | Ray Meiring 12 12 Episode#141 The Hidden Cost of Ignoring RFPs in B2B Sales | Ray Meiring full Buzzsprout-19095970 https://share.transistor.fm/s/d5d82ba9 Are ignored RFPs costing you your biggest deals?

In this episode of Bridge the Gap, we sit down with Ray Meiring, CEO of QorusDocs, to talk about the forgotten "final mile" of B2B sales.

We spend endless hours and budget obsessing over top-of-funnel pipeline and discovery calls, yet we completely ignore the actual mechanism that gets enterprise deals signed.

Key Highlights

✓ Why RFPs went from a sidelined task to the beating heart of enterprise deals 
✓ The massive time and opportunity costs of a broken proposal process 
✓ The brutal truth about knowing when to bid (and when it's already too late) 
✓ How to stop checking boxes and start highlighting actual business value 
✓ How to balance AI automation with human empathy to win the deal 
✓ Using AI voice agents to speed up subject matter experts and eliminate burnout

If your team is spending hours answering the same questions and still losing at the finish line, this episode will completely change your approach to closing deals.

Connect with Ray Meiring: raymeiring

We are proudly supported by Nooks - One unified workspace for outbound!

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are ignored RFPs costing you your biggest deals?

In this episode of Bridge the Gap, we sit down with Ray Meiring, CEO of QorusDocs, to talk about the forgotten "final mile" of B2B sales.

We spend endless hours and budget obsessing over top-of-funnel pipeline and discovery calls, yet we completely ignore the actual mechanism that gets enterprise deals signed.

Key Highlights

✓ Why RFPs went from a sidelined task to the beating heart of enterprise deals 
✓ The massive time and opportunity costs of a broken proposal process 
✓ The brutal truth about knowing when to bid (and when it's already too late) 
✓ How to stop checking boxes and start highlighting actual business value 
✓ How to balance AI automation with human empathy to win the deal 
✓ Using AI voice agents to speed up subject matter experts and eliminate burnout

If your team is spending hours answering the same questions and still losing at the finish line, this episode will completely change your approach to closing deals.

Connect with Ray Meiring: raymeiring

We are proudly supported by Nooks - One unified workspace for outbound!

Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 29 Apr 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1450 Are ignored RFPs costing you your biggest deals? In this episode of Bridge the Gap, we sit down with Ray Meiring, CEO of QorusDocs, to talk about the forgotten "final mile" of B2B sales. We spend endless hours and budget obsessing over top-of-funnel pipeline and discovery calls, yet we completely ignore the actual mechanism that gets enterprise deals signed. Key Highlights ✓ Why RFPs went from a sidelined task to the beating heart of enterprise deals ✓ The massive time and opportunity... Are ignored RFPs costing you your biggest deals? In this episode of Bridge the Gap, we sit down with Ray Meiring, CEO of QorusDocs, to talk about the forgotten "final mile" of B2B sales. We spend endless hours and budget obsessing over top-of-funnel pipe sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #140 What $40M Companies Get Completely Wrong About RevOps 140 140 Episode #140 What $40M Companies Get Completely Wrong About RevOps full Buzzsprout-19057515 https://share.transistor.fm/s/5a1c874f Are you treating RevOps as a cost center instead of a massive revenue multiplier?

In this episode of Bridge the Gap, we sit down with Brendan Tolleson, CEO and Co-Founder of RevPartners, to break down why so many scaling companies get go-to-market operations completely wrong. 

Even at the $40M ARR mark, businesses are still running on spreadsheets and trying to force growth by simply throwing more sales reps at broken systems. Brendan explains why this mindset only scales chaos and how the best companies grow by reducing friction rather than adding force.

Key Highlights

✓ The Force vs. Friction framework for predictable revenue growth 
✓ Why $40M companies are still failing at basic GTM operations 
✓ The exact difference between Sales Ops, RevOps, and GTM Engineering 
✓ Why adding more sales reps to a bad system just scales chaos 
✓ The brutal truth about the 18-month average lifespan of a CRO 
✓ Why modern revenue leaders must know how to read a P&L to survive

If you are a founder or go-to-market leader trying to hit aggressive targets without a dedicated operations function, this episode is for you.

Connect with Brendan - Brendantolleson

We are proudly supported by Nooks - One unified workspace for outbound!

Learn more about Nooks today at https://www.nooks.ai/bridgethegap



🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you treating RevOps as a cost center instead of a massive revenue multiplier?

In this episode of Bridge the Gap, we sit down with Brendan Tolleson, CEO and Co-Founder of RevPartners, to break down why so many scaling companies get go-to-market operations completely wrong. 

Even at the $40M ARR mark, businesses are still running on spreadsheets and trying to force growth by simply throwing more sales reps at broken systems. Brendan explains why this mindset only scales chaos and how the best companies grow by reducing friction rather than adding force.

Key Highlights

✓ The Force vs. Friction framework for predictable revenue growth 
✓ Why $40M companies are still failing at basic GTM operations 
✓ The exact difference between Sales Ops, RevOps, and GTM Engineering 
✓ Why adding more sales reps to a bad system just scales chaos 
✓ The brutal truth about the 18-month average lifespan of a CRO 
✓ Why modern revenue leaders must know how to read a P&L to survive

If you are a founder or go-to-market leader trying to hit aggressive targets without a dedicated operations function, this episode is for you.

Connect with Brendan - Brendantolleson

We are proudly supported by Nooks - One unified workspace for outbound!

Learn more about Nooks today at https://www.nooks.ai/bridgethegap



🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 22 Apr 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1747 Are you treating RevOps as a cost center instead of a massive revenue multiplier? In this episode of Bridge the Gap, we sit down with Brendan Tolleson, CEO and Co-Founder of RevPartners, to break down why so many scaling companies get go-to-market operations completely wrong. Even at the $40M ARR mark, businesses are still running on spreadsheets and trying to force growth by simply throwing more sales reps at broken systems. Brendan explains why this mindset only scales chaos and how ... Are you treating RevOps as a cost center instead of a massive revenue multiplier? In this episode of Bridge the Gap, we sit down with Brendan Tolleson, CEO and Co-Founder of RevPartners, to break down why so many scaling companies get go-to-market operati sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #139 AI Is Exposing The Massive Problem With Customer Success 139 139 Episode #139 AI Is Exposing The Massive Problem With Customer Success full Buzzsprout-19019643 https://share.transistor.fm/s/3445b6ca Are you paying six figures for CS admin work?

In this episode of Bridge the Gap, we sit down with LeeRon Yahalomi, VP of Customer Success at Docket AI, to discuss the brutal reality facing the post-sale world. 

We break down why the traditional Quarterly Business Review (QBR) needs to die, why customer happiness doesn't equal renewals, and what it actually takes to transform your post-sale team from a reactive cost center into a strategic, commercial revenue engine.

Key Highlights

✓ How AI is eliminating the traditional CS admin workload 
✓ The danger of the "happy department" and vanity health scores 
✓ Why the traditional QBR is dead (and what to do instead) 
✓ Why the real go-to-market motion starts after the signature 
✓ How to train your CS team to speak "commercial" and drive revenue 
✓ The harsh truth about Gross Retention (GRR) vs. Net Retention (NRR)

If you are a founder or revenue leader wondering why your customer success team isn't actively expanding accounts and driving pipeline, this episode is the massive wake-up call you need.

Connect with LeeRon - leeronyahalomi

Sponsor Info:
We are proudly supported by Nooks - One unified workspace for outbound!
Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you paying six figures for CS admin work?

In this episode of Bridge the Gap, we sit down with LeeRon Yahalomi, VP of Customer Success at Docket AI, to discuss the brutal reality facing the post-sale world. 

We break down why the traditional Quarterly Business Review (QBR) needs to die, why customer happiness doesn't equal renewals, and what it actually takes to transform your post-sale team from a reactive cost center into a strategic, commercial revenue engine.

Key Highlights

✓ How AI is eliminating the traditional CS admin workload 
✓ The danger of the "happy department" and vanity health scores 
✓ Why the traditional QBR is dead (and what to do instead) 
✓ Why the real go-to-market motion starts after the signature 
✓ How to train your CS team to speak "commercial" and drive revenue 
✓ The harsh truth about Gross Retention (GRR) vs. Net Retention (NRR)

If you are a founder or revenue leader wondering why your customer success team isn't actively expanding accounts and driving pipeline, this episode is the massive wake-up call you need.

Connect with LeeRon - leeronyahalomi

Sponsor Info:
We are proudly supported by Nooks - One unified workspace for outbound!
Learn more about Nooks today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 15 Apr 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2297 Are you paying six figures for CS admin work? In this episode of Bridge the Gap, we sit down with LeeRon Yahalomi, VP of Customer Success at Docket AI, to discuss the brutal reality facing the post-sale world. We break down why the traditional Quarterly Business Review (QBR) needs to die, why customer happiness doesn't equal renewals, and what it actually takes to transform your post-sale team from a reactive cost center into a strategic, commercial revenue engine. Key Highlights ✓ How... Are you paying six figures for CS admin work? In this episode of Bridge the Gap, we sit down with LeeRon Yahalomi, VP of Customer Success at Docket AI, to discuss the brutal reality facing the post-sale world. We break down why the traditional Quarterly sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #138 The Playbook to Build a Revenue-Generating LinkedIn Brand 138 138 Episode #138 The Playbook to Build a Revenue-Generating LinkedIn Brand full Buzzsprout-18981470 https://share.transistor.fm/s/55639e72 Are you chasing vanity metrics instead of building real revenue?

In this episode of Bridge the Gap, we sit down with Zoe Hartsfield, Founder of The Little Ghost and one of the sharpest voices in executive branding, to break down the harsh truth about B2B content creation.

We discuss the dangerous trap of "fake influencers," the difference between building an audience and building authority, and why you need to stop gatekeeping your best information. 

Key Highlights

✓ The danger of vanity metrics and empty follower counts 

✓ Why your content impressions must translate directly to the pipeline 

✓ The Brand Identity Framework for modern B2B sellers

✓ The exact content ratios to build authority in your industry 

✓ How to stop pretending to be an expert and win with authenticity

If your LinkedIn strategy is getting likes but zero inbound leads, this episode will completely change how you approach your content.

Connect with Zoe - zoehartsfield

Sponsor Info: 

We are proudly supported by Nooks - One unified workspace for outbound!

Learn more about Sendoso today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you chasing vanity metrics instead of building real revenue?

In this episode of Bridge the Gap, we sit down with Zoe Hartsfield, Founder of The Little Ghost and one of the sharpest voices in executive branding, to break down the harsh truth about B2B content creation.

We discuss the dangerous trap of "fake influencers," the difference between building an audience and building authority, and why you need to stop gatekeeping your best information. 

Key Highlights

✓ The danger of vanity metrics and empty follower counts 

✓ Why your content impressions must translate directly to the pipeline 

✓ The Brand Identity Framework for modern B2B sellers

✓ The exact content ratios to build authority in your industry 

✓ How to stop pretending to be an expert and win with authenticity

If your LinkedIn strategy is getting likes but zero inbound leads, this episode will completely change how you approach your content.

Connect with Zoe - zoehartsfield

Sponsor Info: 

We are proudly supported by Nooks - One unified workspace for outbound!

Learn more about Sendoso today at https://www.nooks.ai/bridgethegap

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 08 Apr 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2296 Are you chasing vanity metrics instead of building real revenue? In this episode of Bridge the Gap, we sit down with Zoe Hartsfield, Founder of The Little Ghost and one of the sharpest voices in executive branding, to break down the harsh truth about B2B content creation. We discuss the dangerous trap of "fake influencers," the difference between building an audience and building authority, and why you need to stop gatekeeping your best information. Key Highlights ✓ The danger of vanity... Are you chasing vanity metrics instead of building real revenue? In this episode of Bridge the Gap, we sit down with Zoe Hartsfield, Founder of The Little Ghost and one of the sharpest voices in executive branding, to break down the harsh truth about B2B sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #137 Why Most SaaS Startups Fail After Building the Product | Alex Boyd 12 12 Episode #137 Why Most SaaS Startups Fail After Building the Product | Alex Boyd full Buzzsprout-18866870 https://share.transistor.fm/s/d83ae8c9 Is building the product actually the easiest part of your business?

In this episode of Bridge the Gap, we sit down with Alex Boyd, co-founder of Wildfront and multi-time SaaS founder, to break down what founders are getting wrong right now. Building is not the bottleneck. Distribution, integrations, support, and trust are.

We also dig into how AI is reshaping team structure and why the companies that win in the next era will be the ones that can execute after the launch, not just ship the code.

Key Highlights

✓ Why building the tool was never the hardest part of SaaS 
✓ The “60% effort” problem and how AI changes the work that matters 
✓ Why B2B buyers don't buy features, they buy a "throat to choke" 
✓ The massive ROI difference between Founder Brand and paid ads 
✓ Why a fat, healthy pipeline solves 90% of your business problems 
✓ Transitioning from agency burnout to a buy, build, and hold SaaS portfolio

If you are a SaaS founder relying on product features instead of a real GTM motion, or a revenue leader trying to build a leaner, post-AI organization, this episode is for you.

Connect with Alex - alexboyd

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Is building the product actually the easiest part of your business?

In this episode of Bridge the Gap, we sit down with Alex Boyd, co-founder of Wildfront and multi-time SaaS founder, to break down what founders are getting wrong right now. Building is not the bottleneck. Distribution, integrations, support, and trust are.

We also dig into how AI is reshaping team structure and why the companies that win in the next era will be the ones that can execute after the launch, not just ship the code.

Key Highlights

✓ Why building the tool was never the hardest part of SaaS 
✓ The “60% effort” problem and how AI changes the work that matters 
✓ Why B2B buyers don't buy features, they buy a "throat to choke" 
✓ The massive ROI difference between Founder Brand and paid ads 
✓ Why a fat, healthy pipeline solves 90% of your business problems 
✓ Transitioning from agency burnout to a buy, build, and hold SaaS portfolio

If you are a SaaS founder relying on product features instead of a real GTM motion, or a revenue leader trying to build a leaner, post-AI organization, this episode is for you.

Connect with Alex - alexboyd

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 18 Mar 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2078 Is building the product actually the easiest part of your business? In this episode of Bridge the Gap, we sit down with Alex Boyd, co-founder of Wildfront and multi-time SaaS founder, to break down what founders are getting wrong right now. Building is not the bottleneck. Distribution, integrations, support, and trust are. We also dig into how AI is reshaping team structure and why the companies that win in the next era will be the ones that can execute after the launch, not just ship the cod... Is building the product actually the easiest part of your business? In this episode of Bridge the Gap, we sit down with Alex Boyd, co-founder of Wildfront and multi-time SaaS founder, to break down what founders are getting wrong right now. Building is no sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #136 Your GTM Foundations Are Probably Wrong | Vihaar Nandigala 12 12 Episode #136 Your GTM Foundations Are Probably Wrong | Vihaar Nandigala full Buzzsprout-18828030 https://share.transistor.fm/s/87eaf4d7 Is your sales team drowning in a bloated tech stack that does 27 things poorly?

In this episode of Bridge the Gap, we sit down with Vihaar Nandigala, Co-Founder of Orange Slice, to break down the "all-in-one" tech stack trap and why relying on bundled tools is killing your go-to-market efficiency.

Key Highlights

✓ The Tech Stack Trap: Why "all-in-one" tools do 27 things poorly 
✓ Why you really only need 1-2 core pieces of sales infrastructure 
✓ Using a raw database as a CRM instead of bloated legacy platforms 
✓ The end of cold email (and the rise of "paid marketing" outbound) 
✓ Why timing beats personalization every single time 
✓ Moving from static data lists to live internet scraping

If you are a founder or revenue leader tired of bloated tech stacks and looking to build a high-signal GTM engine, this episode is for you.

Connect with Vihaar- vihaarnandigala

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Is your sales team drowning in a bloated tech stack that does 27 things poorly?

In this episode of Bridge the Gap, we sit down with Vihaar Nandigala, Co-Founder of Orange Slice, to break down the "all-in-one" tech stack trap and why relying on bundled tools is killing your go-to-market efficiency.

Key Highlights

✓ The Tech Stack Trap: Why "all-in-one" tools do 27 things poorly 
✓ Why you really only need 1-2 core pieces of sales infrastructure 
✓ Using a raw database as a CRM instead of bloated legacy platforms 
✓ The end of cold email (and the rise of "paid marketing" outbound) 
✓ Why timing beats personalization every single time 
✓ Moving from static data lists to live internet scraping

If you are a founder or revenue leader tired of bloated tech stacks and looking to build a high-signal GTM engine, this episode is for you.

Connect with Vihaar- vihaarnandigala

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 11 Mar 2026 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2313 Is your sales team drowning in a bloated tech stack that does 27 things poorly? In this episode of Bridge the Gap, we sit down with Vihaar Nandigala, Co-Founder of Orange Slice, to break down the "all-in-one" tech stack trap and why relying on bundled tools is killing your go-to-market efficiency. Key Highlights ✓ The Tech Stack Trap: Why "all-in-one" tools do 27 things poorly ✓ Why you really only need 1-2 core pieces of sales infrastructure ✓ Using a raw database as a CRM instea... Is your sales team drowning in a bloated tech stack that does 27 things poorly? In this episode of Bridge the Gap, we sit down with Vihaar Nandigala, Co-Founder of Orange Slice, to break down the "all-in-one" tech stack trap and why relying on bundled too sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #135 How to Convert B2B Buyers Without Convincing Them | Kate Dileo 135 135 Episode #135 How to Convert B2B Buyers Without Convincing Them | Kate Dileo full Buzzsprout-18787368 https://share.transistor.fm/s/59fa6b66 Are you trying to convince your buyers rather than convert them?

In this episode of Bridge the Gap, we sit down with Kate DiLeo, founder and CEO of Kate DiLeo Branding, to break down why most B2B messaging is just corporate fluff and how to turn your brand into a true revenue engine.

Key Highlights

✓ Why are you in the business of converting, not convincing

✓ The Brand Trifecta: Tagline, Value Proposition, and Differentiators

✓ Stop slapping corporate fluff and mission statements on your homepage

✓ How to balance employee personal brands with the corporate message

✓ Why sales MUST be in the room when building your marketing brand

If you lead marketing or GTM and want a clear message that cuts through the noise, shortens sales cycles, and drives pipeline, this episode is for you.

Connect with Kate - katedileo

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you trying to convince your buyers rather than convert them?

In this episode of Bridge the Gap, we sit down with Kate DiLeo, founder and CEO of Kate DiLeo Branding, to break down why most B2B messaging is just corporate fluff and how to turn your brand into a true revenue engine.

Key Highlights

✓ Why are you in the business of converting, not convincing

✓ The Brand Trifecta: Tagline, Value Proposition, and Differentiators

✓ Stop slapping corporate fluff and mission statements on your homepage

✓ How to balance employee personal brands with the corporate message

✓ Why sales MUST be in the room when building your marketing brand

If you lead marketing or GTM and want a clear message that cuts through the noise, shortens sales cycles, and drives pipeline, this episode is for you.

Connect with Kate - katedileo

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 04 Mar 2026 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2051 Are you trying to convince your buyers rather than convert them? In this episode of Bridge the Gap, we sit down with Kate DiLeo, founder and CEO of Kate DiLeo Branding, to break down why most B2B messaging is just corporate fluff and how to turn your brand into a true revenue engine. Key Highlights ✓ Why are you in the business of converting, not convincing ✓ The Brand Trifecta: Tagline, Value Proposition, and Differentiators ✓ Stop slapping corporate fluff and mission statements on your home... Are you trying to convince your buyers rather than convert them? In this episode of Bridge the Gap, we sit down with Kate DiLeo, founder and CEO of Kate DiLeo Branding, to break down why most B2B messaging is just corporate fluff and how to turn your bran sales, branding,salesstrategy No Adam Jay Dale Zwizinski Episode #134 Great Demos Still Lose Deals. Here’s Why | Mor Assouline 12 12 Episode #134 Great Demos Still Lose Deals. Here’s Why | Mor Assouline full Buzzsprout-18661809 https://share.transistor.fm/s/1a1dd200 Why do good demos still result in ghosting?

In this episode of Bridge the Gap, we sit down with Mor Assouline, Founder of Demo to Close, to break down why a flawless product walkthrough can still lead to a ‘maybe’ instead of a ‘yes,' and how to fix it using the art of ‘Unselling.’

Key Highlights

✓ The "Movie Trailer" Framework and why demos don’t close deals alone

✓ Stop Feature Dumping: Solving problems vs. showing settings

✓ How to use "Unselling" to build massive trust fast

✓ The 3 gaps leading to bad demos: Self-doubt, results, and process

✓ "Micro-Closing": How to to pulse-check alignment during the demo

✓ How to ask about competitors without being awkward

If you are an AE tired of happy ears or a sales leader trying to fix a leaky funnel, this episode is a gut check on your process.

Connect with Mor - moreassouline

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Why do good demos still result in ghosting?

In this episode of Bridge the Gap, we sit down with Mor Assouline, Founder of Demo to Close, to break down why a flawless product walkthrough can still lead to a ‘maybe’ instead of a ‘yes,' and how to fix it using the art of ‘Unselling.’

Key Highlights

✓ The "Movie Trailer" Framework and why demos don’t close deals alone

✓ Stop Feature Dumping: Solving problems vs. showing settings

✓ How to use "Unselling" to build massive trust fast

✓ The 3 gaps leading to bad demos: Self-doubt, results, and process

✓ "Micro-Closing": How to to pulse-check alignment during the demo

✓ How to ask about competitors without being awkward

If you are an AE tired of happy ears or a sales leader trying to fix a leaky funnel, this episode is a gut check on your process.

Connect with Mor - moreassouline

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 11 Feb 2026 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1925 Why do good demos still result in ghosting? In this episode of Bridge the Gap, we sit down with Mor Assouline, Founder of Demo to Close, to break down why a flawless product walkthrough can still lead to a ‘maybe’ instead of a ‘yes,' and how to fix it using the art of ‘Unselling.’ Key Highlights ✓ The "Movie Trailer" Framework and why demos don’t close deals alone ✓ Stop Feature Dumping: Solving problems vs. showing settings ✓ How to use "Unselling" to build massive trust fast ✓ The 3 gaps le... Why do good demos still result in ghosting? In this episode of Bridge the Gap, we sit down with Mor Assouline, Founder of Demo to Close, to break down why a flawless product walkthrough can still lead to a ‘maybe’ instead of a ‘yes,' and how to fix it usi sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #112 This YC Startup Uses AI to Expose $500B Hidden Risks in Construction - Luigi La Corte 112 112 Episode #112 This YC Startup Uses AI to Expose $500B Hidden Risks in Construction - Luigi La Corte full Buzzsprout-17745052 https://share.transistor.fm/s/197b9910 How do you fix an industry drowning in lawsuits and blown budgets? Luigi La Corte, co-founder & CEO of Provision (a Y Combinator–backed startup), joins us to share how his team is using AI to uncover risks hidden in construction documents.

From managing multi-billion dollar infrastructure projects to building one of the most promising construction tech startups, Luigi talks:
 • Why contractors lose billions to hidden risks (and how AI can stop it)
 • His leap from civil engineering to YC founder
 • The future of AI-powered contract review
 • Lessons from early customers, sales, and scaling beyond product-market fit

If you’ve ever wondered how AI, construction, and entrepreneurship collide, this conversation is for you.

Connect with Luigi: https://www.linkedin.com/in/luigi-r-la-corte


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


ag8KTRl2oVMGaryscYlq

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> How do you fix an industry drowning in lawsuits and blown budgets? Luigi La Corte, co-founder & CEO of Provision (a Y Combinator–backed startup), joins us to share how his team is using AI to uncover risks hidden in construction documents.

From managing multi-billion dollar infrastructure projects to building one of the most promising construction tech startups, Luigi talks:
 • Why contractors lose billions to hidden risks (and how AI can stop it)
 • His leap from civil engineering to YC founder
 • The future of AI-powered contract review
 • Lessons from early customers, sales, and scaling beyond product-market fit

If you’ve ever wondered how AI, construction, and entrepreneurship collide, this conversation is for you.

Connect with Luigi: https://www.linkedin.com/in/luigi-r-la-corte


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


ag8KTRl2oVMGaryscYlq

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Mon, 09 Feb 2026 11:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2187 How do you fix an industry drowning in lawsuits and blown budgets? Luigi La Corte, co-founder & CEO of Provision (a Y Combinator–backed startup), joins us to share how his team is using AI to uncover risks hidden in construction documents. From managing multi-billion dollar infrastructure projects to building one of the most promising construction tech startups, Luigi talks: • Why contractors lose billions to hidden risks (and how AI can stop it) • His leap from civil enginee... How do you fix an industry drowning in lawsuits and blown budgets? Luigi La Corte, co-founder & CEO of Provision (a Y Combinator–backed startup), joins us to share how his team is using AI to uncover risks hidden in construction documents. From manag sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #133 How Taelor Is Changing the $140B Men’s Fashion Market 133 133 Episode #133 How Taelor Is Changing the $140B Men’s Fashion Market full Buzzsprout-18623261 https://share.transistor.fm/s/313c1f20 Is personalization just a "nice-to-have" or the entire game?

In this episode of Bridge the Gap, we sit down with Anya Cheng, Founder & CEO of Taelor, to explore how she’s using AI to change the $140B men’s fashion market without owning a single piece of inventory.

We cover the harsh reality of moving from big tech giants to the founder trenches, the zero-inventory model, and how to use customer data to fix the massive waste problem in the fashion industry.

Key Highlights

✓ Why Go-To-Market strategies from Meta don’t work for startups 
✓ The Tesla Rule: Selling the goal vs. the product 
✓ How to build a zero-inventory model with high margins 
✓ Solving decision fatigue for the 42% of men who hate shopping 
✓ Using rental data to reduce landfill waste and help brands forecast 

If you are a founder looking for a wedge in a crowded market or a GTM leader wanting to understand the future of AI personalization, this episode is for you.

Connect with Anya - anyacheng

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Is personalization just a "nice-to-have" or the entire game?

In this episode of Bridge the Gap, we sit down with Anya Cheng, Founder & CEO of Taelor, to explore how she’s using AI to change the $140B men’s fashion market without owning a single piece of inventory.

We cover the harsh reality of moving from big tech giants to the founder trenches, the zero-inventory model, and how to use customer data to fix the massive waste problem in the fashion industry.

Key Highlights

✓ Why Go-To-Market strategies from Meta don’t work for startups 
✓ The Tesla Rule: Selling the goal vs. the product 
✓ How to build a zero-inventory model with high margins 
✓ Solving decision fatigue for the 42% of men who hate shopping 
✓ Using rental data to reduce landfill waste and help brands forecast 

If you are a founder looking for a wedge in a crowded market or a GTM leader wanting to understand the future of AI personalization, this episode is for you.

Connect with Anya - anyacheng

Sponsor Info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Mon, 09 Feb 2026 11:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2044 Is personalization just a "nice-to-have" or the entire game? In this episode of Bridge the Gap, we sit down with Anya Cheng, Founder & CEO of Taelor, to explore how she’s using AI to change the $140B men’s fashion market without owning a single piece of inventory. We cover the harsh reality of moving from big tech giants to the founder trenches, the zero-inventory model, and how to use customer data to fix the massive waste problem in the fashion industry. Key Highlights ✓ Why Go-To-Marke... Is personalization just a "nice-to-have" or the entire game? In this episode of Bridge the Gap, we sit down with Anya Cheng, Founder & CEO of Taelor, to explore how she’s using AI to change the $140B men’s fashion market without owning a single piece sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #132 Why Strategy Fails Without Execution (And How RevOps Holds It Together) | Nicole Brownell 132 132 Episode #132 Why Strategy Fails Without Execution (And How RevOps Holds It Together) | Nicole Brownell full Buzzsprout-18583538 https://share.transistor.fm/s/24df2ce7 Everyone talks about strategy. Very few teams can execute it.

In this episode of Bridge the Gap, we sit down with Nicole Brownell, Managing Director of Growth and Value Creation at Novo Advisors, to unpack why most go-to-market strategies stall and what it actually takes to build execution that scales.

Nicole shares hard-earned lessons from turnarounds, PE-backed environments, and complex GTM organizations, breaking down where alignment really fails, why RevOps is a system (not a role), and how leaders must bridge strategy, operations, and accountability.

We cover why early growth often hides deeper issues, how misaligned KPIs create downstream friction, and why outcomes, not decks, are redefining modern consulting and operating models.

Key highlights:
✓ Why most companies do not have a growth problem
✓ How RevOps connects strategy, systems, finance, and execution
✓ The real difference between alignment and shared accountability
✓ Why strategy decks fail without embedded execution
✓ What PE-backed companies demand from GTM and operational leaders
✓ How founders mistake early traction for long-term enterprise value

If you are a founder, operator, or GTM leader trying to turn strategy into sustained execution, this episode is for you.

Connect with Nicole – nicolebrownell

Sponsor info:
We are proudly supported by Sendoso, where thoughtful gifting drives results.
Learn more at: https://www.sendoso.co

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Everyone talks about strategy. Very few teams can execute it.

In this episode of Bridge the Gap, we sit down with Nicole Brownell, Managing Director of Growth and Value Creation at Novo Advisors, to unpack why most go-to-market strategies stall and what it actually takes to build execution that scales.

Nicole shares hard-earned lessons from turnarounds, PE-backed environments, and complex GTM organizations, breaking down where alignment really fails, why RevOps is a system (not a role), and how leaders must bridge strategy, operations, and accountability.

We cover why early growth often hides deeper issues, how misaligned KPIs create downstream friction, and why outcomes, not decks, are redefining modern consulting and operating models.

Key highlights:
✓ Why most companies do not have a growth problem
✓ How RevOps connects strategy, systems, finance, and execution
✓ The real difference between alignment and shared accountability
✓ Why strategy decks fail without embedded execution
✓ What PE-backed companies demand from GTM and operational leaders
✓ How founders mistake early traction for long-term enterprise value

If you are a founder, operator, or GTM leader trying to turn strategy into sustained execution, this episode is for you.

Connect with Nicole – nicolebrownell

Sponsor info:
We are proudly supported by Sendoso, where thoughtful gifting drives results.
Learn more at: https://www.sendoso.co

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 28 Jan 2026 06:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2144 Everyone talks about strategy. Very few teams can execute it. In this episode of Bridge the Gap, we sit down with Nicole Brownell, Managing Director of Growth and Value Creation at Novo Advisors, to unpack why most go-to-market strategies stall and what it actually takes to build execution that scales. Nicole shares hard-earned lessons from turnarounds, PE-backed environments, and complex GTM organizations, breaking down where alignment really fails, why RevOps is a system (not a role), and h... Everyone talks about strategy. Very few teams can execute it. In this episode of Bridge the Gap, we sit down with Nicole Brownell, Managing Director of Growth and Value Creation at Novo Advisors, to unpack why most go-to-market strategies stall and what i sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #131 Why Tool Fragmentation Is Killing Your Go-To-Market Execution | Sayanta Ghosh 12 12 Episode #131 Why Tool Fragmentation Is Killing Your Go-To-Market Execution | Sayanta Ghosh full Buzzsprout-18505831 https://share.transistor.fm/s/874c3e92 Are you drowning in tools but still starving for outcomes?

In this episode of Bridge the Gap, we sit down with Sayanta Ghosh, Co-founder and CEO of NREV, to break down why the "27-tool tech stack" is slowing your growth and how to transition to a truly autonomous revenue stack.

We cover the critical difference between deterministic workflows and agentic AI, why your pretty dashboards are a distraction from execution, and how to build a web of communication between humans and AI that actually scales.


Key Highlights: 

✓ Why the "27-tool login" is the biggest bottleneck in modern RevOps 
✓ The "Stutter Test": Why most leaders can’t explain how their tools work together 
✓ AI Workflows vs. AI Agents: When to use which for maximum ROI 
✓ Why AI won’t fix broken data 
✓ How to leverage "breadcrumb" data to outmaneuver competitors 
✓ The future of 2026: Moving from massive departments to hyper-connected small teams

If you lead RevOps, Sales, or Go-To-Market and want to stop the manual churn and start building an autonomous engine, this episode is for you.

Connect with Sayanta - sayantaghosh

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you drowning in tools but still starving for outcomes?

In this episode of Bridge the Gap, we sit down with Sayanta Ghosh, Co-founder and CEO of NREV, to break down why the "27-tool tech stack" is slowing your growth and how to transition to a truly autonomous revenue stack.

We cover the critical difference between deterministic workflows and agentic AI, why your pretty dashboards are a distraction from execution, and how to build a web of communication between humans and AI that actually scales.


Key Highlights: 

✓ Why the "27-tool login" is the biggest bottleneck in modern RevOps 
✓ The "Stutter Test": Why most leaders can’t explain how their tools work together 
✓ AI Workflows vs. AI Agents: When to use which for maximum ROI 
✓ Why AI won’t fix broken data 
✓ How to leverage "breadcrumb" data to outmaneuver competitors 
✓ The future of 2026: Moving from massive departments to hyper-connected small teams

If you lead RevOps, Sales, or Go-To-Market and want to stop the manual churn and start building an autonomous engine, this episode is for you.

Connect with Sayanta - sayantaghosh

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 14 Jan 2026 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2007 Are you drowning in tools but still starving for outcomes? In this episode of Bridge the Gap, we sit down with Sayanta Ghosh, Co-founder and CEO of NREV, to break down why the "27-tool tech stack" is slowing your growth and how to transition to a truly autonomous revenue stack. We cover the critical difference between deterministic workflows and agentic AI, why your pretty dashboards are a distraction from execution, and how to build a web of communication between humans and AI that actually ... Are you drowning in tools but still starving for outcomes? In this episode of Bridge the Gap, we sit down with Sayanta Ghosh, Co-founder and CEO of NREV, to break down why the "27-tool tech stack" is slowing your growth and how to transition to a truly au sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #130 Build AI Readiness First, Then Scale What Works (Enterprise) with Justin Trombold 130 130 Episode #130 Build AI Readiness First, Then Scale What Works (Enterprise) with Justin Trombold full Buzzsprout-18460190 https://share.transistor.fm/s/cd54e572 Are you treating generative AI like a shortcut instead of a strategy?

In this episode of Bridge the Gap, we sit down with Justin Trombold, founder and president of Antesyn Advisors, to break down how enterprise leaders can move past hype and build AI work that fits how the business actually runs.

We cover readiness, process clarity, governance, and how to choose win-now plays without betting the company on experiments that will never scale.

Key Highlights:
✓ Why most AI strategies fail when they sit outside operations
✓ Start with the problem first then match the right tech
✓ Readiness signals: people, proficiency, collaboration governance, change muscle
✓ Win now win later roadmap that leaders can actually run
✓ How to turn pilots into repeatable programs with metrics

If you lead strategy, ops, or go to market and want AI work that creates measurable value, this episode is for you.

Connect with Justin – / justintrombold

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you treating generative AI like a shortcut instead of a strategy?

In this episode of Bridge the Gap, we sit down with Justin Trombold, founder and president of Antesyn Advisors, to break down how enterprise leaders can move past hype and build AI work that fits how the business actually runs.

We cover readiness, process clarity, governance, and how to choose win-now plays without betting the company on experiments that will never scale.

Key Highlights:
✓ Why most AI strategies fail when they sit outside operations
✓ Start with the problem first then match the right tech
✓ Readiness signals: people, proficiency, collaboration governance, change muscle
✓ Win now win later roadmap that leaders can actually run
✓ How to turn pilots into repeatable programs with metrics

If you lead strategy, ops, or go to market and want AI work that creates measurable value, this episode is for you.

Connect with Justin – / justintrombold

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 07 Jan 2026 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2104 Are you treating generative AI like a shortcut instead of a strategy? In this episode of Bridge the Gap, we sit down with Justin Trombold, founder and president of Antesyn Advisors, to break down how enterprise leaders can move past hype and build AI work that fits how the business actually runs. We cover readiness, process clarity, governance, and how to choose win-now plays without betting the company on experiments that will never scale. Key Highlights: ✓ Why most AI strategies fail when t... Are you treating generative AI like a shortcut instead of a strategy? In this episode of Bridge the Gap, we sit down with Justin Trombold, founder and president of Antesyn Advisors, to break down how enterprise leaders can move past hype and build AI work AI Strategy, go to market strategy for startups, go to market, founder, b2b selling, b2b strategy No Adam Jay Dale Zwizinski Episode #129 2025 GTM Mistakes & What Not To Take Into 2026 (Year-End Recap) with Dale Zwizinski 129 129 Episode #129 2025 GTM Mistakes & What Not To Take Into 2026 (Year-End Recap) with Dale Zwizinski full Buzzsprout-18411130 https://share.transistor.fm/s/95caa133 Are you heading into 2026 with real signal or just noise?

In this year-end recap episode of Bridge the Gap, Dale and I break down what actually happened in 2025 across go-to-market. What broke, what worked, and what operators should carry forward into 2026.

We cover AI hype versus real execution, why pipeline panic keeps repeating, what org design got exposed, and why fundamentals still win when everything feels uncertain.

Key Highlights

  • AI hype crashed because most teams skipped outcomes and guardrails
  • AI shelf ware happens when you do not know what you are fixing
  • Spam cannons still run even when buyers ignore them
  • Discovery and problem-led messaging still move deals
  • 2026 will bring consolidation and higher standards for leaders using LLMs

If you lead GTM and want a clear reset for 2026 with practical takeaways from the trenches, this episode is for you.

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you heading into 2026 with real signal or just noise?

In this year-end recap episode of Bridge the Gap, Dale and I break down what actually happened in 2025 across go-to-market. What broke, what worked, and what operators should carry forward into 2026.

We cover AI hype versus real execution, why pipeline panic keeps repeating, what org design got exposed, and why fundamentals still win when everything feels uncertain.

Key Highlights

  • AI hype crashed because most teams skipped outcomes and guardrails
  • AI shelf ware happens when you do not know what you are fixing
  • Spam cannons still run even when buyers ignore them
  • Discovery and problem-led messaging still move deals
  • 2026 will bring consolidation and higher standards for leaders using LLMs

If you lead GTM and want a clear reset for 2026 with practical takeaways from the trenches, this episode is for you.

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 31 Dec 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1532 Are you heading into 2026 with real signal or just noise? In this year-end recap episode of Bridge the Gap, Dale and I break down what actually happened in 2025 across go-to-market. What broke, what worked, and what operators should carry forward into 2026. We cover AI hype versus real execution, why pipeline panic keeps repeating, what org design got exposed, and why fundamentals still win when everything feels uncertain. Key Highlights AI hype crashed because most teams skipped outcomes and... Are you heading into 2026 with real signal or just noise? In this year-end recap episode of Bridge the Gap, Dale and I break down what actually happened in 2025 across go-to-market. What broke, what worked, and what operators should carry forward into 202 sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #128 Why Complex Plans Kill Execution (Simplify The Work) | Mike Simmons 128 128 Episode #128 Why Complex Plans Kill Execution (Simplify The Work) | Mike Simmons full Buzzsprout-18410210 https://share.transistor.fm/s/4fab2e9f Is your team talking but nothing is landing?

In this special birthday episode of Bridge the Gap, we sit down with Mike Simmons, founder of Catalyst, to break down why execution breaks when communication breaks. 

We cover how teams lose alignment through said heard remembered, why complexity becomes a hiding place, and how to turn meetings into clear ownership and next steps.

Key Highlights:
✓ Said, heard, remembered, and why teams misalign
✓ Confirm what people heard before you move on
✓ Use a call plan for those in the room, objective, and next steps
✓ Simplify work to expose what is not getting done
✓ Lock execution with who will do what by when

If you lead a team and want faster alignment and cleaner execution, this episode is for you.

Connect with Mike - mikesimmons

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Is your team talking but nothing is landing?

In this special birthday episode of Bridge the Gap, we sit down with Mike Simmons, founder of Catalyst, to break down why execution breaks when communication breaks. 

We cover how teams lose alignment through said heard remembered, why complexity becomes a hiding place, and how to turn meetings into clear ownership and next steps.

Key Highlights:
✓ Said, heard, remembered, and why teams misalign
✓ Confirm what people heard before you move on
✓ Use a call plan for those in the room, objective, and next steps
✓ Simplify work to expose what is not getting done
✓ Lock execution with who will do what by when

If you lead a team and want faster alignment and cleaner execution, this episode is for you.

Connect with Mike - mikesimmons

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 24 Dec 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2084 Is your team talking but nothing is landing? In this special birthday episode of Bridge the Gap, we sit down with Mike Simmons, founder of Catalyst, to break down why execution breaks when communication breaks. We cover how teams lose alignment through said heard remembered, why complexity becomes a hiding place, and how to turn meetings into clear ownership and next steps. Key Highlights: ✓ Said, heard, remembered, and why teams misalign ✓ Confirm what people heard before you move on ... Is your team talking but nothing is landing? In this special birthday episode of Bridge the Gap, we sit down with Mike Simmons, founder of Catalyst, to break down why execution breaks when communication breaks. We cover how teams lose alignment through sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #127 Productize Sales Before You Hire More Reps | Heath Barnett 127 127 11 11 Episode #127 Productize Sales Before You Hire More Reps | Heath Barnett full Buzzsprout-18369907 https://share.transistor.fm/s/ee039c70 Is your revenue plan stuck on hiring more reps?

In this episode of Bridge the Gap, we sit down with Heath Barnett, VP of Revenue at Mixmax, to break down why most teams hire reactively and how to fix the engine behind growth before adding headcount.

We cover what productizing sales really means, how to build the right GTM motions by ICP tier, what to measure instead of call volume, and how to use automation to raise rep capacity without losing the human side of selling.

Key Highlights


 ✓ Why companies default to hiring instead of fixing the system
 ✓ ICP tiers that define your motion sales led sell assisted and self-serve
 ✓ Productize sales by defining what good looks like
 ✓ Hire for GRIP and build FORCE to scale predictably
 ✓ Say no to bad revenue and protect rep time
 ✓ Track unique accounts engaged, not just call volume

If you lead GTM and want predictable revenue without bloated headcount, this episode is for you.

Connect with Heath- heathbarnett

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Is your revenue plan stuck on hiring more reps?

In this episode of Bridge the Gap, we sit down with Heath Barnett, VP of Revenue at Mixmax, to break down why most teams hire reactively and how to fix the engine behind growth before adding headcount.

We cover what productizing sales really means, how to build the right GTM motions by ICP tier, what to measure instead of call volume, and how to use automation to raise rep capacity without losing the human side of selling.

Key Highlights


 ✓ Why companies default to hiring instead of fixing the system
 ✓ ICP tiers that define your motion sales led sell assisted and self-serve
 ✓ Productize sales by defining what good looks like
 ✓ Hire for GRIP and build FORCE to scale predictably
 ✓ Say no to bad revenue and protect rep time
 ✓ Track unique accounts engaged, not just call volume

If you lead GTM and want predictable revenue without bloated headcount, this episode is for you.

Connect with Heath- heathbarnett

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 17 Dec 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2365 Is your revenue plan stuck on hiring more reps? In this episode of Bridge the Gap, we sit down with Heath Barnett, VP of Revenue at Mixmax, to break down why most teams hire reactively and how to fix the engine behind growth before adding headcount. We cover what productizing sales really means, how to build the right GTM motions by ICP tier, what to measure instead of call volume, and how to use automation to raise rep capacity without losing the human side of selling. Key Highlights ... Is your revenue plan stuck on hiring more reps? In this episode of Bridge the Gap, we sit down with Heath Barnett, VP of Revenue at Mixmax, to break down why most teams hire reactively and how to fix the engine behind growth before adding headcount. We co sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #126 Turn Your Website Into A Sales Conversation with Omer Gotlieb 126 126 Episode #126 Turn Your Website Into A Sales Conversation with Omer Gotlieb full Buzzsprout-18330120 https://share.transistor.fm/s/f73b84c1 Are buyers bouncing the moment your site asks for a form?

In this episode of Bridge the Gap, we sit down with Omer Gotlieb, founder and CEO of SalesSpeak.ai and former co-founder of Totango, to break down how to turn a static website into a real sales conversation. 

We cover self-directed buying, when to bring in a human, and the signals your site should capture to guide deals instead of gating them.

Key Highlights:

  • Turn pages into live conversations that qualify, route, and book next steps
  • Remove friction: fewer gates, clearer pricing signals, honest competitor context
  • Match answers to intent, role, and channel preference in real time
  • Balance automation with expert help at the right moment
  • Build the insight loop: questions buyers ask, content gaps, and campaign quality

If you lead go-to-market and want a faster path from visit to qualified conversation without more traffic, this episode is for you.

Connect with Omer - omergotlieb

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are buyers bouncing the moment your site asks for a form?

In this episode of Bridge the Gap, we sit down with Omer Gotlieb, founder and CEO of SalesSpeak.ai and former co-founder of Totango, to break down how to turn a static website into a real sales conversation. 

We cover self-directed buying, when to bring in a human, and the signals your site should capture to guide deals instead of gating them.

Key Highlights:

  • Turn pages into live conversations that qualify, route, and book next steps
  • Remove friction: fewer gates, clearer pricing signals, honest competitor context
  • Match answers to intent, role, and channel preference in real time
  • Balance automation with expert help at the right moment
  • Build the insight loop: questions buyers ask, content gaps, and campaign quality

If you lead go-to-market and want a faster path from visit to qualified conversation without more traffic, this episode is for you.

Connect with Omer - omergotlieb

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 10 Dec 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2242 Are buyers bouncing the moment your site asks for a form? In this episode of Bridge the Gap, we sit down with Omer Gotlieb, founder and CEO of SalesSpeak.ai and former co-founder of Totango, to break down how to turn a static website into a real sales conversation. We cover self-directed buying, when to bring in a human, and the signals your site should capture to guide deals instead of gating them. Key Highlights: Turn pages into live conversations that qualify, route, and book next s... Are buyers bouncing the moment your site asks for a form? In this episode of Bridge the Gap, we sit down with Omer Gotlieb, founder and CEO of SalesSpeak.ai and former co-founder of Totango, to break down how to turn a static website into a real sales con sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #125 Outbound Isn’t Dead, You’re Just Doing It Wrong with Colin Spector 125 125 Episode #125 Outbound Isn’t Dead, You’re Just Doing It Wrong with Colin Spector full Buzzsprout-18291698 https://share.transistor.fm/s/179f1e62 Are your cold calls getting screened while reps drown in admin?

In this episode of Bridge the Gap, we sit down with Colin Specter, SVP of Global Sales at Orum, to break down human-led calling in an AI world. 

We cover how to coach first, where automation actually helps, why follow up wins deals, and the real playbook for higher connect rates and cleaner pipeline.

Key Highlights

  • Coach first beats pipeline first for durable growth
  • iOS call screening can lift connects when you stay human
  • Before, during, after the call automation that removes friction
  • Weekly tape review, clear WAN targets, and call scoring that sticks
  • Rep to manager sweet spot is 5–7 with smart prep

If you are a founder, GTM leader, or operator who wants a practical calling and coaching system that drives real conversations and real pipeline, this episode is for you.

Connect with Colin- colinspecter

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are your cold calls getting screened while reps drown in admin?

In this episode of Bridge the Gap, we sit down with Colin Specter, SVP of Global Sales at Orum, to break down human-led calling in an AI world. 

We cover how to coach first, where automation actually helps, why follow up wins deals, and the real playbook for higher connect rates and cleaner pipeline.

Key Highlights

  • Coach first beats pipeline first for durable growth
  • iOS call screening can lift connects when you stay human
  • Before, during, after the call automation that removes friction
  • Weekly tape review, clear WAN targets, and call scoring that sticks
  • Rep to manager sweet spot is 5–7 with smart prep

If you are a founder, GTM leader, or operator who wants a practical calling and coaching system that drives real conversations and real pipeline, this episode is for you.

Connect with Colin- colinspecter

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 03 Dec 2025 06:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2044 Are your cold calls getting screened while reps drown in admin? In this episode of Bridge the Gap, we sit down with Colin Specter, SVP of Global Sales at Orum, to break down human-led calling in an AI world. We cover how to coach first, where automation actually helps, why follow up wins deals, and the real playbook for higher connect rates and cleaner pipeline. Key Highlights Coach first beats pipeline first for durable growthiOS call screening can lift connects when you stay humanBe... Are your cold calls getting screened while reps drown in admin? In this episode of Bridge the Gap, we sit down with Colin Specter, SVP of Global Sales at Orum, to break down human-led calling in an AI world. We cover how to coach first, where automatio sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #124 The Modern Outbound Team Structure For Faster Pipeline | AJ Cassata 124 124 Episode #124 The Modern Outbound Team Structure For Faster Pipeline | AJ Cassata full Buzzsprout-18249297 https://share.transistor.fm/s/7388520c Are your cold emails getting ignored while LinkedIn sits idle?

In this episode of Bridge the Gap, we sit down with AJ Cassada, co-founder and CEO of Revenue Boost, to break down outbound that actually converts. We cover how to run LinkedIn and email together, what to test, the only metric that matters, and the modern outbound setup that scales without spray and pray.

Key Highlights

  • How to use LinkedIn for warm touch and email for scale
  • The one metric that matters is contacts per positive reply
  • Personalization that helps deliverability without fluff
  • Testing ideas that lift replies across crowded inboxes
  • The modern outbound team GTM engineer plus SDR focus

If you are a founder, GTM leader, or operator who wants to get practical tooling tips for sending, tracking, and follow-up, this episode is for you. 

Connect with AJ - ajcassata

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...  

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are your cold emails getting ignored while LinkedIn sits idle?

In this episode of Bridge the Gap, we sit down with AJ Cassada, co-founder and CEO of Revenue Boost, to break down outbound that actually converts. We cover how to run LinkedIn and email together, what to test, the only metric that matters, and the modern outbound setup that scales without spray and pray.

Key Highlights

  • How to use LinkedIn for warm touch and email for scale
  • The one metric that matters is contacts per positive reply
  • Personalization that helps deliverability without fluff
  • Testing ideas that lift replies across crowded inboxes
  • The modern outbound team GTM engineer plus SDR focus

If you are a founder, GTM leader, or operator who wants to get practical tooling tips for sending, tracking, and follow-up, this episode is for you. 

Connect with AJ - ajcassata

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...  

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 26 Nov 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1783 Are your cold emails getting ignored while LinkedIn sits idle? In this episode of Bridge the Gap, we sit down with AJ Cassada, co-founder and CEO of Revenue Boost, to break down outbound that actually converts. We cover how to run LinkedIn and email together, what to test, the only metric that matters, and the modern outbound setup that scales without spray and pray. Key Highlights How to use LinkedIn for warm touch and email for scaleThe one metric that matters is contacts per positive reply... Are your cold emails getting ignored while LinkedIn sits idle? In this episode of Bridge the Gap, we sit down with AJ Cassada, co-founder and CEO of Revenue Boost, to break down outbound that actually converts. We cover how to run LinkedIn and email toget sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #123 Turn Follow Ups Into Buyer Momentum In Minutes (Method) with Kim Hacker 123 123 Episode #123 Turn Follow Ups Into Buyer Momentum In Minutes (Method) with Kim Hacker full Buzzsprout-18216060 https://share.transistor.fm/s/4fd9dcdc What actually moves a deal forward when you’re not in the room?

In this episode of Bridge the Gap, we sit down with Kim Hacker, COO of Arrows, to break down how to turn follow-ups into real buyer momentum. 

We dig into what buyers do when you’re not there, why generic “thanks for the call” emails stall deals, and how a single shared link can align champions, finance, legal, and ops without endless back-and-forth.

🔑 Key Highlights

  • Send a tailored room within 5–10 minutes after the demo
  • Outline buyer's next steps and track them in the room and CRM
  • See the real buying committee by tracking who views the room
  • Use confidence scoring in CRM to clean up your forecast
  • Add onboarding steps at signature to carry momentum to activation

If you are a founder, GTM leader, or operator who wants a simple follow-up workflow your team can ship after every demo, this episode is for you.

Connect with Kim- kimhacker

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> What actually moves a deal forward when you’re not in the room?

In this episode of Bridge the Gap, we sit down with Kim Hacker, COO of Arrows, to break down how to turn follow-ups into real buyer momentum. 

We dig into what buyers do when you’re not there, why generic “thanks for the call” emails stall deals, and how a single shared link can align champions, finance, legal, and ops without endless back-and-forth.

🔑 Key Highlights

  • Send a tailored room within 5–10 minutes after the demo
  • Outline buyer's next steps and track them in the room and CRM
  • See the real buying committee by tracking who views the room
  • Use confidence scoring in CRM to clean up your forecast
  • Add onboarding steps at signature to carry momentum to activation

If you are a founder, GTM leader, or operator who wants a simple follow-up workflow your team can ship after every demo, this episode is for you.

Connect with Kim- kimhacker

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 19 Nov 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2382 What actually moves a deal forward when you’re not in the room? In this episode of Bridge the Gap, we sit down with Kim Hacker, COO of Arrows, to break down how to turn follow-ups into real buyer momentum. We dig into what buyers do when you’re not there, why generic “thanks for the call” emails stall deals, and how a single shared link can align champions, finance, legal, and ops without endless back-and-forth. 🔑 Key Highlights Send a tailored room within 5–10 minutes after the demoOu... What actually moves a deal forward when you’re not in the room? In this episode of Bridge the Gap, we sit down with Kim Hacker, COO of Arrows, to break down how to turn follow-ups into real buyer momentum. We dig into what buyers do when you’re not ther sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #122 Build Your Superpower Team That Actually Wins (Retention) with Tiffany Gonzalez 122 122 Episode #122 Build Your Superpower Team That Actually Wins (Retention) with Tiffany Gonzalez full Buzzsprout-18169376 https://share.transistor.fm/s/9fa248f0 What does it take to build a team that wins on impact and keeps customers?

In this episode of Bridge the Gap, we sit down with Tiffany Gonzalez, a GTM leader and startup advisor who led revenue at Microsoft and Amazon, took startups public, and rebuilt how she leads after a life-altering family crisis.

This conversation shifts from activity to impact, from revenue theater to real retention, and from generic roles to teams built around superpowers.

Key Highlights

  • Define roles around superpowers and measurable outcomes
  • Use jobs to be done to place the right person in the right seat
  • Make disagreement safe with “help me understand” and fact
  • Fix stalled teams by talking to six customers this week
  • Kill manual busywork stop it, make it valuable or automate it
  • Prioritize leading indicators that tie to retention over vanity metrics

If you are a founder, GTM leader, or operator who wants a superpower teams that win for real, this episode is for you.

Connect with Tiffany- tiffanygonzalez

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> What does it take to build a team that wins on impact and keeps customers?

In this episode of Bridge the Gap, we sit down with Tiffany Gonzalez, a GTM leader and startup advisor who led revenue at Microsoft and Amazon, took startups public, and rebuilt how she leads after a life-altering family crisis.

This conversation shifts from activity to impact, from revenue theater to real retention, and from generic roles to teams built around superpowers.

Key Highlights

  • Define roles around superpowers and measurable outcomes
  • Use jobs to be done to place the right person in the right seat
  • Make disagreement safe with “help me understand” and fact
  • Fix stalled teams by talking to six customers this week
  • Kill manual busywork stop it, make it valuable or automate it
  • Prioritize leading indicators that tie to retention over vanity metrics

If you are a founder, GTM leader, or operator who wants a superpower teams that win for real, this episode is for you.

Connect with Tiffany- tiffanygonzalez

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 12 Nov 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1781 What does it take to build a team that wins on impact and keeps customers? In this episode of Bridge the Gap, we sit down with Tiffany Gonzalez, a GTM leader and startup advisor who led revenue at Microsoft and Amazon, took startups public, and rebuilt how she leads after a life-altering family crisis. This conversation shifts from activity to impact, from revenue theater to real retention, and from generic roles to teams built around superpowers. Key Highlights Define roles around superpowe... What does it take to build a team that wins on impact and keeps customers? In this episode of Bridge the Gap, we sit down with Tiffany Gonzalez, a GTM leader and startup advisor who led revenue at Microsoft and Amazon, took startups public, and rebuilt h sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode#121 Treat AI As A Teammate (Not A Toolstack) | Austin Myers 121 121 Episode#121 Treat AI As A Teammate (Not A Toolstack) | Austin Myers full Buzzsprout-18129951 https://share.transistor.fm/s/2dc9140e Are you treating AI like another tool or like a teammate you onboard?

In this episode of Bridge The Gap, we sit down with Austin Myers, VP of sales and marketing at SalesAI, to unpack why GTM teams keep pressing the “more” button and how to shift from volume to signal with AI that actually drives revenue. 

We cover the DPT framework, building capacity that converts, and why AI belongs on your org chart, not just in your toolstack.

🔑 Key Highlights

  • Capacity isn’t math and it improves when you focus on moments that actually convert
  • AI readiness follows DPT and it means clean data, defined processes, and real training with reinforcement.
  • Treat AI like a teammate and give it goals, playbooks, owners, and feedback loops
  • Intent matters more than MQL counts and measuring genuine buying behavior protects your lists from burnout.
  • Frameworks outperform scripts and systems scale better than hero reps.

If you are a Founder, CRO, RevOps, or GTM leader looking for a repeatable revenue engine, not another noisy tool, this episode is for you.

Connect with Austin- austinmyers

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you treating AI like another tool or like a teammate you onboard?

In this episode of Bridge The Gap, we sit down with Austin Myers, VP of sales and marketing at SalesAI, to unpack why GTM teams keep pressing the “more” button and how to shift from volume to signal with AI that actually drives revenue. 

We cover the DPT framework, building capacity that converts, and why AI belongs on your org chart, not just in your toolstack.

🔑 Key Highlights

  • Capacity isn’t math and it improves when you focus on moments that actually convert
  • AI readiness follows DPT and it means clean data, defined processes, and real training with reinforcement.
  • Treat AI like a teammate and give it goals, playbooks, owners, and feedback loops
  • Intent matters more than MQL counts and measuring genuine buying behavior protects your lists from burnout.
  • Frameworks outperform scripts and systems scale better than hero reps.

If you are a Founder, CRO, RevOps, or GTM leader looking for a repeatable revenue engine, not another noisy tool, this episode is for you.

Connect with Austin- austinmyers

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 05 Nov 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2309 Are you treating AI like another tool or like a teammate you onboard? In this episode of Bridge The Gap, we sit down with Austin Myers, VP of sales and marketing at SalesAI, to unpack why GTM teams keep pressing the “more” button and how to shift from volume to signal with AI that actually drives revenue. We cover the DPT framework, building capacity that converts, and why AI belongs on your org chart, not just in your toolstack. 🔑 Key Highlights Capacity isn’t math and it improves when... Are you treating AI like another tool or like a teammate you onboard? In this episode of Bridge The Gap, we sit down with Austin Myers, VP of sales and marketing at SalesAI, to unpack why GTM teams keep pressing the “more” button and how to shift from vol sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #120 Build a Real Revenue Engine (Leak-Proof) with Marcus Chan 120 120 Episode #120 Build a Real Revenue Engine (Leak-Proof) with Marcus Chan full Buzzsprout-18094827 https://share.transistor.fm/s/d2c9a849 Are you “fixing pipeline” while millions leak out the bottom of your funnel?

In this episode of Bridge the Gap, we sit down with Marcus Chan, founder & CEO of Venli Consulting, creator of Revenue Engine OS, and WSJ bestselling author, to show you how to build a real revenue engine that scales on systems, not heroics. 

Marcus has led a $195M org and helped 700+ companies recover nearly $1B in hidden revenue. We break down discovery that actually converts, management cadences that raise the floor, and why “more pipeline” is the wrong answer to a win-rate problem.

🔑 Key Highlights

  • The #1 hidden leak: low win rates from weak discovery (not “pipeline”)
  • Discovery vs. qualification: stop using BANT like a script
  • Frameworks that scale thinking (POWERFUL, RIM) without turning reps into robots
  • Diagnose before you prescribe: audits, scorecards, and root-cause analysis
  • Build assets (playbooks, CRM fields, enablement) that compound
  • What to measure (and what to ignore): win rate, cycle time, conversion, not vanity coverage

If you’re a founder, CRO, VP of Sales or RevOps, or a GTM leader who needs predictable growth without adding headcount, this episode is for you.

Connect with Marcus- marcuschan

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...  

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you “fixing pipeline” while millions leak out the bottom of your funnel?

In this episode of Bridge the Gap, we sit down with Marcus Chan, founder & CEO of Venli Consulting, creator of Revenue Engine OS, and WSJ bestselling author, to show you how to build a real revenue engine that scales on systems, not heroics. 

Marcus has led a $195M org and helped 700+ companies recover nearly $1B in hidden revenue. We break down discovery that actually converts, management cadences that raise the floor, and why “more pipeline” is the wrong answer to a win-rate problem.

🔑 Key Highlights

  • The #1 hidden leak: low win rates from weak discovery (not “pipeline”)
  • Discovery vs. qualification: stop using BANT like a script
  • Frameworks that scale thinking (POWERFUL, RIM) without turning reps into robots
  • Diagnose before you prescribe: audits, scorecards, and root-cause analysis
  • Build assets (playbooks, CRM fields, enablement) that compound
  • What to measure (and what to ignore): win rate, cycle time, conversion, not vanity coverage

If you’re a founder, CRO, VP of Sales or RevOps, or a GTM leader who needs predictable growth without adding headcount, this episode is for you.

Connect with Marcus- marcuschan

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...  

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 29 Oct 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2309 Are you “fixing pipeline” while millions leak out the bottom of your funnel? In this episode of Bridge the Gap, we sit down with Marcus Chan, founder & CEO of Venli Consulting, creator of Revenue Engine OS, and WSJ bestselling author, to show you how to build a real revenue engine that scales on systems, not heroics. Marcus has led a $195M org and helped 700+ companies recover nearly $1B in hidden revenue. We break down discovery that actually converts, management cadences that rai... Are you “fixing pipeline” while millions leak out the bottom of your funnel? In this episode of Bridge the Gap, we sit down with Marcus Chan, founder & CEO of Venli Consulting, creator of Revenue Engine OS, and WSJ bestselling author, to show you how sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #119 Win The Trust First, Not The Right To Spam | Leslie Venetz 119 119 Episode #119 Win The Trust First, Not The Right To Spam | Leslie Venetz full Buzzsprout-18055030 https://share.transistor.fm/s/7bd54506 Do your sellers earn attention before they ask for time?

In this episode of Bridge the Gap, we sit down with Leslie Venetz, founder of a GTM agency, bestselling author of Profit-Generating Pipeline, and one of outbound’s sharpest voices, to rewrite the playbook on modern prospecting. 

We unpack her Earn the Right framework, why most “personalization” is performative, and how to build trust in a noisy market without spamming anyone.

🔑 Key Highlights

  • What “earn the right” really means in cold email and cold calls
  • Turning features into benefits buyers actually care about
  • The line between real personalization and manipulative name-drops
  • Coach vs. tell: training reps to think, not template-and-send
  • Crafting ICP segments with filters that make messaging relevant
  • AI’s role in research and quality control, not copy-paste volume


If you’re a founder, GTM leader, or operator who wants practical outbound playbooks that earn trust first and drive meetings without spam, this one’s for you.

Connect with Leslie- leslievenetz

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Do your sellers earn attention before they ask for time?

In this episode of Bridge the Gap, we sit down with Leslie Venetz, founder of a GTM agency, bestselling author of Profit-Generating Pipeline, and one of outbound’s sharpest voices, to rewrite the playbook on modern prospecting. 

We unpack her Earn the Right framework, why most “personalization” is performative, and how to build trust in a noisy market without spamming anyone.

🔑 Key Highlights

  • What “earn the right” really means in cold email and cold calls
  • Turning features into benefits buyers actually care about
  • The line between real personalization and manipulative name-drops
  • Coach vs. tell: training reps to think, not template-and-send
  • Crafting ICP segments with filters that make messaging relevant
  • AI’s role in research and quality control, not copy-paste volume


If you’re a founder, GTM leader, or operator who wants practical outbound playbooks that earn trust first and drive meetings without spam, this one’s for you.

Connect with Leslie- leslievenetz

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 22 Oct 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1902 Do your sellers earn attention before they ask for time? In this episode of Bridge the Gap, we sit down with Leslie Venetz, founder of a GTM agency, bestselling author of Profit-Generating Pipeline, and one of outbound’s sharpest voices, to rewrite the playbook on modern prospecting. We unpack her Earn the Right framework, why most “personalization” is performative, and how to build trust in a noisy market without spamming anyone. 🔑 Key Highlights What “earn the right” really means in ... Do your sellers earn attention before they ask for time? In this episode of Bridge the Gap, we sit down with Leslie Venetz, founder of a GTM agency, bestselling author of Profit-Generating Pipeline, and one of outbound’s sharpest voices, to rewrite the pl sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #118 Get Operationally AI First Or Get Left Behind (No Hype) 118 118 Episode #118 Get Operationally AI First Or Get Left Behind (No Hype) full Buzzsprout-18008805 https://share.transistor.fm/s/b7574c32 Are you shipping AI features or building workflows that actually win?

In this episode of Bridge the Gap, we sit down with Nick Zeckets, founder of Smoke Signals, to cut through the GTM AI noise and show what real operational change looks like when AI powers workflows, not spam cannons.

Nick’s done the reps across SaaS growth and sales leadership. His stance is clear and sharp. AI should connect your entire revenue motion end to end and it should show up in process design not just in prettier emails.

🔑 Key Highlights

  • AI hype vs real GTM outcomes
  • Build proprietary signals that competitors cannot copy
  • Design end-to-end programs across marketing sales and CS
  • Measure pipeline quality, not vanity activity
  • Leaner teams through operational automation
  • Slow down to speed up with GTM and RevOps alignment

If you are a founder GTM leader or operator who wants practical playbooks that drive revenue without chasing shiny objects this one is for you.

Connect with Nick- nickzeckets

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you shipping AI features or building workflows that actually win?

In this episode of Bridge the Gap, we sit down with Nick Zeckets, founder of Smoke Signals, to cut through the GTM AI noise and show what real operational change looks like when AI powers workflows, not spam cannons.

Nick’s done the reps across SaaS growth and sales leadership. His stance is clear and sharp. AI should connect your entire revenue motion end to end and it should show up in process design not just in prettier emails.

🔑 Key Highlights

  • AI hype vs real GTM outcomes
  • Build proprietary signals that competitors cannot copy
  • Design end-to-end programs across marketing sales and CS
  • Measure pipeline quality, not vanity activity
  • Leaner teams through operational automation
  • Slow down to speed up with GTM and RevOps alignment

If you are a founder GTM leader or operator who wants practical playbooks that drive revenue without chasing shiny objects this one is for you.

Connect with Nick- nickzeckets

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 15 Oct 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2135 Are you shipping AI features or building workflows that actually win? In this episode of Bridge the Gap, we sit down with Nick Zeckets, founder of Smoke Signals, to cut through the GTM AI noise and show what real operational change looks like when AI powers workflows, not spam cannons. Nick’s done the reps across SaaS growth and sales leadership. His stance is clear and sharp. AI should connect your entire revenue motion end to end and it should show up in process design not just in prettier... Are you shipping AI features or building workflows that actually win? In this episode of Bridge the Gap, we sit down with Nick Zeckets, founder of Smoke Signals, to cut through the GTM AI noise and show what real operational change looks like when AI pow sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #117 Why Your Sales Hiring Keeps Failing (And How To Fix It) 117 117 Episode #117 Why Your Sales Hiring Keeps Failing (And How To Fix It) full Buzzsprout-17970294 https://share.transistor.fm/s/968bfbfe Are You Hiring Sellers Or Burning Runway?

In this episode of Bridge the Gap, we sit down with Matt Milligan, co-founder of Uhubs, to show how data-driven hiring, onboarding and coaching can de-risk sales teams and stop the revolving door of bad reps.

🔑 Key Highlights

  • The true cost of a failed sales hire
  •  Profile fit beats pedigree every time
  •  Activity signals that actually predict quota
  •  Frontline coaching that sticks and scales
  •  When to hire enterprise sellers vs upskill
  •  Culture scores that correlate with performance

If you are a founder, GTM leader or operator who wants practical playbooks to hire smarter ramp faster and retain performers longer this episode is for you.

Connect with Matt- mattmilligan

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are You Hiring Sellers Or Burning Runway?

In this episode of Bridge the Gap, we sit down with Matt Milligan, co-founder of Uhubs, to show how data-driven hiring, onboarding and coaching can de-risk sales teams and stop the revolving door of bad reps.

🔑 Key Highlights

  • The true cost of a failed sales hire
  •  Profile fit beats pedigree every time
  •  Activity signals that actually predict quota
  •  Frontline coaching that sticks and scales
  •  When to hire enterprise sellers vs upskill
  •  Culture scores that correlate with performance

If you are a founder, GTM leader or operator who wants practical playbooks to hire smarter ramp faster and retain performers longer this episode is for you.

Connect with Matt- mattmilligan

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today at https://www.sendoso.com…   

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 08 Oct 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2056 Are You Hiring Sellers Or Burning Runway? In this episode of Bridge the Gap, we sit down with Matt Milligan, co-founder of Uhubs, to show how data-driven hiring, onboarding and coaching can de-risk sales teams and stop the revolving door of bad reps. 🔑 Key Highlights The true cost of a failed sales hire Profile fit beats pedigree every time Activity signals that actually predict quota Frontline coaching that sticks and scales When to hire enterprise sellers vs upskill&nbsp... Are You Hiring Sellers Or Burning Runway? In this episode of Bridge the Gap, we sit down with Matt Milligan, co-founder of Uhubs, to show how data-driven hiring, onboarding and coaching can de-risk sales teams and stop the revolving door of bad reps. 🔑 Ke sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #116 Never Follow A Sales Leader Who Doesn’t Sell (Here’s Why) 116 116 Episode #116 Never Follow A Sales Leader Who Doesn’t Sell (Here’s Why) full Buzzsprout-17922596 https://share.transistor.fm/s/d2ad8bb6 Would You Follow A Sales Leader Who Doesn’t Sell? 

In this episode of Bridge the Gap, we sit down with Dan Lake, Head of Global Sales at ARInsights, to unpack what modern sales leadership actually looks like when the boss still picks up the phone. 

With 20+ years in the trenches, Dan lives the mantra: “If you lead sellers, you should sell too.”

🔑 Key Highlights

  • How Dan splits time across prospecting demos and enterprise renewals
  • Simple rituals that make remote teams feel connected
  • Turning “tell” into “ask” so reps learn to think
  • Longer cycles, procurement hurdles, and AI review boards
  •  Why In-person is still Inbox for Enterprise Sales Cycles Every Time
  • Balance family and quota with intentional time and clear tradeoffs

If you are a founder, GTM leader, or operator who wants practical playbooks that drive revenue without chasing shiny objects.

Connect with Dan Lake: https://www.linkedin.com/in/danlake1/

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Would You Follow A Sales Leader Who Doesn’t Sell? 

In this episode of Bridge the Gap, we sit down with Dan Lake, Head of Global Sales at ARInsights, to unpack what modern sales leadership actually looks like when the boss still picks up the phone. 

With 20+ years in the trenches, Dan lives the mantra: “If you lead sellers, you should sell too.”

🔑 Key Highlights

  • How Dan splits time across prospecting demos and enterprise renewals
  • Simple rituals that make remote teams feel connected
  • Turning “tell” into “ask” so reps learn to think
  • Longer cycles, procurement hurdles, and AI review boards
  •  Why In-person is still Inbox for Enterprise Sales Cycles Every Time
  • Balance family and quota with intentional time and clear tradeoffs

If you are a founder, GTM leader, or operator who wants practical playbooks that drive revenue without chasing shiny objects.

Connect with Dan Lake: https://www.linkedin.com/in/danlake1/

Sponsor info: 

We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results! 

Learn more about Sendoso today.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 01 Oct 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2182 Would You Follow A Sales Leader Who Doesn’t Sell? In this episode of Bridge the Gap, we sit down with Dan Lake, Head of Global Sales at ARInsights, to unpack what modern sales leadership actually looks like when the boss still picks up the phone. With 20+ years in the trenches, Dan lives the mantra: “If you lead sellers, you should sell too.” 🔑 Key Highlights How Dan splits time across prospecting demos and enterprise renewalsSimple rituals that make remote teams feel connectedTu... Would You Follow A Sales Leader Who Doesn’t Sell? In this episode of Bridge the Gap, we sit down with Dan Lake, Head of Global Sales at ARInsights, to unpack what modern sales leadership actually looks like when the boss still picks up the phone. With sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #115 The Jobs You Can't See ft. Andy Mowat 115 115 Episode #115 The Jobs You Can't See ft. Andy Mowat full Buzzsprout-17892435 https://share.transistor.fm/s/e98c95f3 Hiring the wrong leader can kill your startup.
So why do GTM teams keep making the same mistakes?

In this episode of Bridge the Gap, we sit down with Andy Mowat, founder & CEO of Whispered (ex-Upwork, Box, Gated), who’s tackling one of the riskiest, most expensive parts of growth: executive hiring.

From scaling unicorns to building the largest database of unposted GTM roles, Andy shares why most teams build “backwards,” how to avoid wasting millions on the wrong VP of Sales, and what founders and executives should really be asking before they shake hands.

What You’ll Learn:
 • The #1 mistake GTM teams make (and how to avoid it)
 • Why “get the best people on the bus” is a broken playbook
 • How to evaluate CEOs & leadership teams before joining
 • Why executive hiring is not recruiting—and how Whisper flips the model
 • When to hire your first VP of Sales vs. CRO (with stage benchmarks)
 • The role of fractional leaders vs. full-time execs in early stage growth
 • How AI is reshaping org design & go-to-market strategy
 • Why most jobs are whispered long before they’re posted

Connect with Andy: https://www.linkedin.com/in/amowat/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Hiring the wrong leader can kill your startup.
So why do GTM teams keep making the same mistakes?

In this episode of Bridge the Gap, we sit down with Andy Mowat, founder & CEO of Whispered (ex-Upwork, Box, Gated), who’s tackling one of the riskiest, most expensive parts of growth: executive hiring.

From scaling unicorns to building the largest database of unposted GTM roles, Andy shares why most teams build “backwards,” how to avoid wasting millions on the wrong VP of Sales, and what founders and executives should really be asking before they shake hands.

What You’ll Learn:
 • The #1 mistake GTM teams make (and how to avoid it)
 • Why “get the best people on the bus” is a broken playbook
 • How to evaluate CEOs & leadership teams before joining
 • Why executive hiring is not recruiting—and how Whisper flips the model
 • When to hire your first VP of Sales vs. CRO (with stage benchmarks)
 • The role of fractional leaders vs. full-time execs in early stage growth
 • How AI is reshaping org design & go-to-market strategy
 • Why most jobs are whispered long before they’re posted

Connect with Andy: https://www.linkedin.com/in/amowat/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 24 Sep 2025 13:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2669 Hiring the wrong leader can kill your startup. So why do GTM teams keep making the same mistakes? In this episode of Bridge the Gap, we sit down with Andy Mowat, founder & CEO of Whispered (ex-Upwork, Box, Gated), who’s tackling one of the riskiest, most expensive parts of growth: executive hiring. From scaling unicorns to building the largest database of unposted GTM roles, Andy shares why most teams build “backwards,” how to avoid wasting millions on the wrong VP of Sales, and what fo... Hiring the wrong leader can kill your startup. So why do GTM teams keep making the same mistakes? In this episode of Bridge the Gap, we sit down with Andy Mowat, founder & CEO of Whispered (ex-Upwork, Box, Gated), who’s tackling one of the riskiest, sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #114 70% of Entrepreneurs Should QUIT (Here’s Why) ft. Ned Arick of Acquisition.com 114 114 Episode #114 70% of Entrepreneurs Should QUIT (Here’s Why) ft. Ned Arick of Acquisition.com full Buzzsprout-17857859 https://share.transistor.fm/s/edac660c Most entrepreneurs are being lied to.
They’re told it’s easy. Buy a course, follow 3 steps, and you’ll make 7 figures in 7 days.

The truth? The market doesn’t care about your story. It only rewards execution, focus, and solving real problems.

In this episode of Bridge the Gap, we sit down with Ned Arick (Acquisition.com) — the guy who works side-by-side with Alex & Leila Hormozi to scale companies beyond $1M+ in profit.

We dig into:
 • Why 70% of people should NOT be entrepreneurs
 • The brutal truth about “signal vs. noise” in your business
 • Why execution always beats strategy
 • How to pick the right vehicle for $1M, $10M, or $100M
 • The one underrated GTM role that will make or break your startup

If you’re serious about building, scaling, or even just surviving as a founder — this conversation is your wake-up call.

👉 Subscribe for more raw, unfiltered conversations with top revenue leaders.
👉 Share this with someone stuck chasing shiny objects.

Connect with Ned: https://www.linkedin.com/in/nedarick


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Most entrepreneurs are being lied to.
They’re told it’s easy. Buy a course, follow 3 steps, and you’ll make 7 figures in 7 days.

The truth? The market doesn’t care about your story. It only rewards execution, focus, and solving real problems.

In this episode of Bridge the Gap, we sit down with Ned Arick (Acquisition.com) — the guy who works side-by-side with Alex & Leila Hormozi to scale companies beyond $1M+ in profit.

We dig into:
 • Why 70% of people should NOT be entrepreneurs
 • The brutal truth about “signal vs. noise” in your business
 • Why execution always beats strategy
 • How to pick the right vehicle for $1M, $10M, or $100M
 • The one underrated GTM role that will make or break your startup

If you’re serious about building, scaling, or even just surviving as a founder — this conversation is your wake-up call.

👉 Subscribe for more raw, unfiltered conversations with top revenue leaders.
👉 Share this with someone stuck chasing shiny objects.

Connect with Ned: https://www.linkedin.com/in/nedarick


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 17 Sep 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2210 Most entrepreneurs are being lied to. They’re told it’s easy. Buy a course, follow 3 steps, and you’ll make 7 figures in 7 days. The truth? The market doesn’t care about your story. It only rewards execution, focus, and solving real problems. In this episode of Bridge the Gap, we sit down with Ned Arick (Acquisition.com) — the guy who works side-by-side with Alex & Leila Hormozi to scale companies beyond $1M+ in profit. We dig into: • Why 70% of people should NOT be entrepreneurs... Most entrepreneurs are being lied to. They’re told it’s easy. Buy a course, follow 3 steps, and you’ll make 7 figures in 7 days. The truth? The market doesn’t care about your story. It only rewards execution, focus, and solving real problems. In this ep sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #113 Would You Trust AI to Sell for You? ft. Frank Sondors 113 113 Episode #113 Would You Trust AI to Sell for You? ft. Frank Sondors full Buzzsprout-17819558 https://share.transistor.fm/s/75df6cad Outbound isn’t dead. Bad outbound is.
In this episode, Salesforge CEO Frank Sondors shows how AI-native infrastructure lets lean teams beat bloated orgs—without spamming and without hiring sprees.

What you’ll learn:
 • The real blocker in outbound: deliverability, not personalization—and how superior targeting revives reply rates
 • Why AI means you don’t need 10 reps to hit $10M—and where humans still win
 • The GTM “blend”: humans + agents in one stack (and how to A/B your team vs. agents)
 • Where current stacks add drag (email IPs, sequencing, manual ops) and how to fix it
 • Clean data → good AI: orchestration, context, and self-labeling to avoid “garbage in”
 • Compliance reality check: what agents can/can’t do across email, LinkedIn, calling
 • The 24-month outlook: agent-to-agent negotiations, procurement bots, and the new SDR

Follow Frank:
https://www.linkedin.com/in/franksondors

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Outbound isn’t dead. Bad outbound is.
In this episode, Salesforge CEO Frank Sondors shows how AI-native infrastructure lets lean teams beat bloated orgs—without spamming and without hiring sprees.

What you’ll learn:
 • The real blocker in outbound: deliverability, not personalization—and how superior targeting revives reply rates
 • Why AI means you don’t need 10 reps to hit $10M—and where humans still win
 • The GTM “blend”: humans + agents in one stack (and how to A/B your team vs. agents)
 • Where current stacks add drag (email IPs, sequencing, manual ops) and how to fix it
 • Clean data → good AI: orchestration, context, and self-labeling to avoid “garbage in”
 • Compliance reality check: what agents can/can’t do across email, LinkedIn, calling
 • The 24-month outlook: agent-to-agent negotiations, procurement bots, and the new SDR

Follow Frank:
https://www.linkedin.com/in/franksondors

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 10 Sep 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2285 Outbound isn’t dead. Bad outbound is. In this episode, Salesforge CEO Frank Sondors shows how AI-native infrastructure lets lean teams beat bloated orgs—without spamming and without hiring sprees. What you’ll learn: • The real blocker in outbound: deliverability, not personalization—and how superior targeting revives reply rates • Why AI means you don’t need 10 reps to hit $10M—and where humans still win • The GTM “blend”: humans + agents in one stack (and how to A/B your t... Outbound isn’t dead. Bad outbound is. In this episode, Salesforge CEO Frank Sondors shows how AI-native infrastructure lets lean teams beat bloated orgs—without spamming and without hiring sprees. What you’ll learn: • The real blocker in outbound: deliv sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #111 Why AI Is NOT a Go-To-Market Strategy (And What To Do Instead) 111 111 Episode #111 Why AI Is NOT a Go-To-Market Strategy (And What To Do Instead) full Buzzsprout-17734341 https://share.transistor.fm/s/5fd3b43e Everyone is talking about AI in go-to-market, but most of it is noise. In this raw and unfiltered episode of Bridge the Gap, Adam Jay and Dale Zwizinski cut through the hype to break down:


 • The real AI use cases that move revenue (and the ones that are pure vaporware)
 • Why AI is not a strategy—but must be part of your GTM strategy
 • The biggest mistakes CROs, founders, and RevOps leaders make when adopting AI
 • How to evaluate which tools are worth investing in and which will sink your pipeline
 • Why “AI SDRs” could destroy your brand before they help it

If you’re a founder, CRO, RevOps leader, or seller trying to figure out how to integrate AI without automating yourself into irrelevance—this episode is for you.


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Everyone is talking about AI in go-to-market, but most of it is noise. In this raw and unfiltered episode of Bridge the Gap, Adam Jay and Dale Zwizinski cut through the hype to break down:


 • The real AI use cases that move revenue (and the ones that are pure vaporware)
 • Why AI is not a strategy—but must be part of your GTM strategy
 • The biggest mistakes CROs, founders, and RevOps leaders make when adopting AI
 • How to evaluate which tools are worth investing in and which will sink your pipeline
 • Why “AI SDRs” could destroy your brand before they help it

If you’re a founder, CRO, RevOps leader, or seller trying to figure out how to integrate AI without automating yourself into irrelevance—this episode is for you.


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 27 Aug 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1919 Everyone is talking about AI in go-to-market, but most of it is noise. In this raw and unfiltered episode of Bridge the Gap, Adam Jay and Dale Zwizinski cut through the hype to break down: • The real AI use cases that move revenue (and the ones that are pure vaporware) • Why AI is not a strategy—but must be part of your GTM strategy • The biggest mistakes CROs, founders, and RevOps leaders make when adopting AI • How to evaluate which tools are worth investing in and ... Everyone is talking about AI in go-to-market, but most of it is noise. In this raw and unfiltered episode of Bridge the Gap, Adam Jay and Dale Zwizinski cut through the hype to break down: • The real AI use cases that move revenue (and the ones that are sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #110 $30k in 30 Days After Being Laid Off - Melissa Gaglione 110 110 Episode #110 $30k in 30 Days After Being Laid Off - Melissa Gaglione full Buzzsprout-17695160 https://share.transistor.fm/s/238dc26b What happens when you get laid off and decide to bet on yourself? Melissa Gaglione, sales leader turned solo CEO, shares her unfiltered journey of going all-in on LinkedIn—documenting her mission to make $30K in 30 days.

In this candid conversation, we dive into:
 • How she turned a layoff into opportunity.
 • The strategy behind monetizing LinkedIn authentically.
 • The role of resilience, risk, and transparency in building a brand.
 • Lessons learned from events, content creation, and handling setbacks.
 • Why she believes failure isn’t final—it’s fuel.

If you’ve ever thought about going all-in on yourself, this episode is for you.

Connect with Melissa: https://www.linkedin.com/in/melissagaglione/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> What happens when you get laid off and decide to bet on yourself? Melissa Gaglione, sales leader turned solo CEO, shares her unfiltered journey of going all-in on LinkedIn—documenting her mission to make $30K in 30 days.

In this candid conversation, we dive into:
 • How she turned a layoff into opportunity.
 • The strategy behind monetizing LinkedIn authentically.
 • The role of resilience, risk, and transparency in building a brand.
 • Lessons learned from events, content creation, and handling setbacks.
 • Why she believes failure isn’t final—it’s fuel.

If you’ve ever thought about going all-in on yourself, this episode is for you.

Connect with Melissa: https://www.linkedin.com/in/melissagaglione/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 20 Aug 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2529 What happens when you get laid off and decide to bet on yourself? Melissa Gaglione, sales leader turned solo CEO, shares her unfiltered journey of going all-in on LinkedIn—documenting her mission to make $30K in 30 days. In this candid conversation, we dive into: • How she turned a layoff into opportunity. • The strategy behind monetizing LinkedIn authentically. • The role of resilience, risk, and transparency in building a brand. • Lessons learned from events, conten... What happens when you get laid off and decide to bet on yourself? Melissa Gaglione, sales leader turned solo CEO, shares her unfiltered journey of going all-in on LinkedIn—documenting her mission to make $30K in 30 days. In this candid conversation, we d sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #109 Disney+ to AI Marketing Powerhouse: B2C Lessons That Will Disrupt B2B ft. Swati Paliwal 109 109 Episode #109 Disney+ to AI Marketing Powerhouse: B2C Lessons That Will Disrupt B2B ft. Swati Paliwal full Buzzsprout-17663363 https://share.transistor.fm/s/985b1662 What happens when you take a marketing leader who’s run campaigns for Disney+, Hotstar, Flipkart, and MX Player… and drop her into the fast-paced world of AI startups? Meet Swati Paliwal, Head of Marketing at Sprouts AI, who’s proving that the boldest B2C storytelling tactics can supercharge B2B go-to-market strategies.

In this episode of Bridge the Gap, Swati reveals:
 • The B2C marketing secrets that work even better in B2B
 • Why AI is changing the rules of attention and brand strategy
 • How to build inbound-led outbound systems that actually close deals
 • The hidden metrics B2B marketers are missing
 • The right way to align sales, marketing, and the CEO’s vision

If you’re serious about building a brand people actually notice — and turning that attention into pipeline — this is your playbook.

Follow Swati: https://www.linkedin.com/in/swatipaliwal1/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> What happens when you take a marketing leader who’s run campaigns for Disney+, Hotstar, Flipkart, and MX Player… and drop her into the fast-paced world of AI startups? Meet Swati Paliwal, Head of Marketing at Sprouts AI, who’s proving that the boldest B2C storytelling tactics can supercharge B2B go-to-market strategies.

In this episode of Bridge the Gap, Swati reveals:
 • The B2C marketing secrets that work even better in B2B
 • Why AI is changing the rules of attention and brand strategy
 • How to build inbound-led outbound systems that actually close deals
 • The hidden metrics B2B marketers are missing
 • The right way to align sales, marketing, and the CEO’s vision

If you’re serious about building a brand people actually notice — and turning that attention into pipeline — this is your playbook.

Follow Swati: https://www.linkedin.com/in/swatipaliwal1/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 13 Aug 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2160 What happens when you take a marketing leader who’s run campaigns for Disney+, Hotstar, Flipkart, and MX Player… and drop her into the fast-paced world of AI startups? Meet Swati Paliwal, Head of Marketing at Sprouts AI, who’s proving that the boldest B2C storytelling tactics can supercharge B2B go-to-market strategies. In this episode of Bridge the Gap, Swati reveals: • The B2C marketing secrets that work even better in B2B • Why AI is changing the rules of attention and brand s... What happens when you take a marketing leader who’s run campaigns for Disney+, Hotstar, Flipkart, and MX Player… and drop her into the fast-paced world of AI startups? Meet Swati Paliwal, Head of Marketing at Sprouts AI, who’s proving that the boldest B2C sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #108 Scaling Without Selling Your Soul: The No-BS Guide to Culture-Driven GTM ft. Earl Foote 108 108 Episode #108 Scaling Without Selling Your Soul: The No-BS Guide to Culture-Driven GTM ft. Earl Foote full Buzzsprout-17622186 https://share.transistor.fm/s/3f25d51d What if building a high-growth business didn’t mean burning out your team or selling your soul? In this episode of Bridge the Gap, we sit down with Earl Foote, Founder & CEO of Nexus IT, to talk about why values-driven leadership isn’t soft — it’s a go-to-market weapon. Earl built a 27-year IT powerhouse on culture, conviction, and calling BS when he sees it. We talk about burnout as a sign of misalignment, why work-life balance is a lie, how to build GTM teams that last, and why most leaders still don’t get it.

Follow Earl: https://www.linkedin.com/in/earlfoote/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> What if building a high-growth business didn’t mean burning out your team or selling your soul? In this episode of Bridge the Gap, we sit down with Earl Foote, Founder & CEO of Nexus IT, to talk about why values-driven leadership isn’t soft — it’s a go-to-market weapon. Earl built a 27-year IT powerhouse on culture, conviction, and calling BS when he sees it. We talk about burnout as a sign of misalignment, why work-life balance is a lie, how to build GTM teams that last, and why most leaders still don’t get it.

Follow Earl: https://www.linkedin.com/in/earlfoote/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 06 Aug 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2149 What if building a high-growth business didn’t mean burning out your team or selling your soul? In this episode of Bridge the Gap, we sit down with Earl Foote, Founder & CEO of Nexus IT, to talk about why values-driven leadership isn’t soft — it’s a go-to-market weapon. Earl built a 27-year IT powerhouse on culture, conviction, and calling BS when he sees it. We talk about burnout as a sign of misalignment, why work-life balance is a lie, how to build GTM teams that last, and why most lea... What if building a high-growth business didn’t mean burning out your team or selling your soul? In this episode of Bridge the Gap, we sit down with Earl Foote, Founder & CEO of Nexus IT, to talk about why values-driven leadership isn’t soft — it’s a g sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #107 Why Humor Is the Most Underrated Sales Tool | Will Aitken 107 107 Episode #107 Why Humor Is the Most Underrated Sales Tool | Will Aitken full Buzzsprout-17585465 https://share.transistor.fm/s/7a8a2dfd Can being funny actually close deals? Will Aitken — viral sales content creator, co-founder of Sales Feed, and CEO of WillAitken.com — joins us to expose why humor, humanity, and just the right amount of chaos might be the deadliest tools in modern sales. We dig into cold outreach tactics that actually work, the myth of the “perfect tone,” why most outbound fails miserably, and how being yourself is more effective than AI-polished pitches.

Follow Will - https://www.linkedin.com/in/justwillaitken/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Can being funny actually close deals? Will Aitken — viral sales content creator, co-founder of Sales Feed, and CEO of WillAitken.com — joins us to expose why humor, humanity, and just the right amount of chaos might be the deadliest tools in modern sales. We dig into cold outreach tactics that actually work, the myth of the “perfect tone,” why most outbound fails miserably, and how being yourself is more effective than AI-polished pitches.

Follow Will - https://www.linkedin.com/in/justwillaitken/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 30 Jul 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2411 Can being funny actually close deals? Will Aitken — viral sales content creator, co-founder of Sales Feed, and CEO of WillAitken.com — joins us to expose why humor, humanity, and just the right amount of chaos might be the deadliest tools in modern sales. We dig into cold outreach tactics that actually work, the myth of the “perfect tone,” why most outbound fails miserably, and how being yourself is more effective than AI-polished pitches. Follow Will - https://www.linkedin.com/in/justwillai... Can being funny actually close deals? Will Aitken — viral sales content creator, co-founder of Sales Feed, and CEO of WillAitken.com — joins us to expose why humor, humanity, and just the right amount of chaos might be the deadliest tools in modern sales. sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #106 Stop Blaming Your SDRs – Why Your GTM Strategy Sucks (And How to Fix It) with Alex Olley 106 106 Episode #106 Stop Blaming Your SDRs – Why Your GTM Strategy Sucks (And How to Fix It) with Alex Olley full Buzzsprout-17543566 https://share.transistor.fm/s/b5fad614 In this episode of Bridge the Gap, powered by Revenue Reimagined, we sit down with Alex Olley, Co-Founder and CRO of Reachdesk, to unpack why most outbound strategies fail and what the best GTM teams are doing differently.

We go deep on:
 • The #1 outbound leadership mistake most companies make
 • Why gifting flops (and how to fix it)
 • The AI-powered SDR vs. the AI-SDR (yes, there’s a difference)
 • How to boost outbound ROI with less pipeline
 • Real-life processes you can steal to scale smarter

Whether you’re a CRO, founder, or just someone who’s been traumatized by bad sales emails — this episode is your GTM therapy session.

Follow Alex - https://www.linkedin.com/in/alexolley/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode of Bridge the Gap, powered by Revenue Reimagined, we sit down with Alex Olley, Co-Founder and CRO of Reachdesk, to unpack why most outbound strategies fail and what the best GTM teams are doing differently.

We go deep on:
 • The #1 outbound leadership mistake most companies make
 • Why gifting flops (and how to fix it)
 • The AI-powered SDR vs. the AI-SDR (yes, there’s a difference)
 • How to boost outbound ROI with less pipeline
 • Real-life processes you can steal to scale smarter

Whether you’re a CRO, founder, or just someone who’s been traumatized by bad sales emails — this episode is your GTM therapy session.

Follow Alex - https://www.linkedin.com/in/alexolley/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 23 Jul 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2229 In this episode of Bridge the Gap, powered by Revenue Reimagined, we sit down with Alex Olley, Co-Founder and CRO of Reachdesk, to unpack why most outbound strategies fail and what the best GTM teams are doing differently. We go deep on: • The #1 outbound leadership mistake most companies make • Why gifting flops (and how to fix it) • The AI-powered SDR vs. the AI-SDR (yes, there’s a difference) • How to boost outbound ROI with less pipeline • Real-life processe... In this episode of Bridge the Gap, powered by Revenue Reimagined, we sit down with Alex Olley, Co-Founder and CRO of Reachdesk, to unpack why most outbound strategies fail and what the best GTM teams are doing differently. We go deep on: • The #1 outbou sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #105 Enablement Is DEAD: Why Sales Teams Don’t Trust You Anymore with Sreedhar Peddineni 105 105 Episode #105 Enablement Is DEAD: Why Sales Teams Don’t Trust You Anymore with Sreedhar Peddineni full Buzzsprout-17512881 https://share.transistor.fm/s/8242515f Sales enablement sounds great on paper. In practice? It’s a mess.

In this episode of Bridge the Gap, we sit down with Sreedhar Peddineni, founder of GTM Buddy and co-creator of Gainsight, to pull apart everything wrong with enablement in modern GTM orgs — and how to fix it.

From outdated content and AI hype to onboarding disasters and leadership blind spots, Shridhar holds nothing back. If you’re in sales, marketing, enablement, RevOps — or just tired of pretending like enablement isn’t a mess — this one’s for you.

🚨 Topics We Cover:
•Why enablement gets cut first — and what that reveals
•What “just-in-time enablement” should actually look like
•Why your team hates your onboarding (and they’re right)
•How to tie enablement to revenue without lying to yourself
•The biggest mistakes GTM leaders still make in 2025

Follow Sreedhar - https://www.linkedin.com/in/sreedharpeddineni


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Sales enablement sounds great on paper. In practice? It’s a mess.

In this episode of Bridge the Gap, we sit down with Sreedhar Peddineni, founder of GTM Buddy and co-creator of Gainsight, to pull apart everything wrong with enablement in modern GTM orgs — and how to fix it.

From outdated content and AI hype to onboarding disasters and leadership blind spots, Shridhar holds nothing back. If you’re in sales, marketing, enablement, RevOps — or just tired of pretending like enablement isn’t a mess — this one’s for you.

🚨 Topics We Cover:
•Why enablement gets cut first — and what that reveals
•What “just-in-time enablement” should actually look like
•Why your team hates your onboarding (and they’re right)
•How to tie enablement to revenue without lying to yourself
•The biggest mistakes GTM leaders still make in 2025

Follow Sreedhar - https://www.linkedin.com/in/sreedharpeddineni


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 16 Jul 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2144 Sales enablement sounds great on paper. In practice? It’s a mess. In this episode of Bridge the Gap, we sit down with Sreedhar Peddineni, founder of GTM Buddy and co-creator of Gainsight, to pull apart everything wrong with enablement in modern GTM orgs — and how to fix it. From outdated content and AI hype to onboarding disasters and leadership blind spots, Shridhar holds nothing back. If you’re in sales, marketing, enablement, RevOps — or just tired of pretending like enablement isn’t a m... Sales enablement sounds great on paper. In practice? It’s a mess. In this episode of Bridge the Gap, we sit down with Sreedhar Peddineni, founder of GTM Buddy and co-creator of Gainsight, to pull apart everything wrong with enablement in modern GTM orgs sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #104 Ex-SpaceX Exec Reveals the Secret to Scaling Without Breaking Everything ft. Michael Guymon 104 104 Episode #104 Ex-SpaceX Exec Reveals the Secret to Scaling Without Breaking Everything ft. Michael Guymon full Buzzsprout-17474580 https://share.transistor.fm/s/79c3c66c What do rocket launches, pharmaceutical supply chains, and your go-to-market strategy have in common? Way more than you think.

In this episode of Bridge the Gap, we sit down with Michael Guymon, CEO of SQA Services and former SpaceX & Rocket Lab leader, to explore how elite organizations design systems that don’t crack under pressure. We dive into:
 • Why software teams should learn from rockets
 • How SpaceX embraced MVPs (yes, even in space)
 • Where most companies fail in scaling quality and operations
 • How to apply quality systems thinking to GTM strategy
 • What leadership under pressure actually looks like

If you’re a founder, operator, or revenue leader tired of duct-taping growth together—this one’s for you.

Follow Michael - https://www.linkedin.com/in/michael-guymon-4a773933/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> What do rocket launches, pharmaceutical supply chains, and your go-to-market strategy have in common? Way more than you think.

In this episode of Bridge the Gap, we sit down with Michael Guymon, CEO of SQA Services and former SpaceX & Rocket Lab leader, to explore how elite organizations design systems that don’t crack under pressure. We dive into:
 • Why software teams should learn from rockets
 • How SpaceX embraced MVPs (yes, even in space)
 • Where most companies fail in scaling quality and operations
 • How to apply quality systems thinking to GTM strategy
 • What leadership under pressure actually looks like

If you’re a founder, operator, or revenue leader tired of duct-taping growth together—this one’s for you.

Follow Michael - https://www.linkedin.com/in/michael-guymon-4a773933/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 09 Jul 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2384 What do rocket launches, pharmaceutical supply chains, and your go-to-market strategy have in common? Way more than you think. In this episode of Bridge the Gap, we sit down with Michael Guymon, CEO of SQA Services and former SpaceX & Rocket Lab leader, to explore how elite organizations design systems that don’t crack under pressure. We dive into: • Why software teams should learn from rockets • How SpaceX embraced MVPs (yes, even in space) • Where most companies fail ... What do rocket launches, pharmaceutical supply chains, and your go-to-market strategy have in common? Way more than you think. In this episode of Bridge the Gap, we sit down with Michael Guymon, CEO of SQA Services and former SpaceX & Rocket Lab lead sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #103 Sh*t Data IN, Sh*t Data Out. You CAN'T Achieve Autonomous Revenue Without This - with Elio Narciso 103 103 Episode #103 Sh*t Data IN, Sh*t Data Out. You CAN'T Achieve Autonomous Revenue Without This - with Elio Narciso full Buzzsprout-17431511 https://share.transistor.fm/s/2c2c5ade Ready to eliminate the dreaded “manual work tax” in your go-to-market strategy? Dive into this episode of Bridge the Gap, where Elio Narciso—CEO of Scale Stack—breaks down how his autonomous revenue engine uses AI agents to clean CRM data, enrich lead intelligence, and prioritize the RIGHT accounts—so you don’t have to waste hours on spreadsheets. Discover why leadership, solid data foundations, and strategic orchestration (not just automation) are your secret weapons.

Whether you’re a founder, RevOps specialist, or sales leader, this episode is your blueprint for a cleaner, smarter, faster revenue machine.

What you’ll learn:
 • What “manual work tax” really means—and how to kill it
 • Why bad CRM data is silently sabotaging your GTM
 • The difference between automation vs. orchestration
 • How AI agents autonomously clean, enrich, and prioritize data
 • Leadership strategies for aligning RevOps, ICP and GTM vision
 • When and how often to pressure‑test your GTM foundations
 • Why recording every sales call is non‑negotiable
 • The emerging role of CEOs as chief marketers

Follow Elio - https://www.linkedin.com/in/elionarciso/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Ready to eliminate the dreaded “manual work tax” in your go-to-market strategy? Dive into this episode of Bridge the Gap, where Elio Narciso—CEO of Scale Stack—breaks down how his autonomous revenue engine uses AI agents to clean CRM data, enrich lead intelligence, and prioritize the RIGHT accounts—so you don’t have to waste hours on spreadsheets. Discover why leadership, solid data foundations, and strategic orchestration (not just automation) are your secret weapons.

Whether you’re a founder, RevOps specialist, or sales leader, this episode is your blueprint for a cleaner, smarter, faster revenue machine.

What you’ll learn:
 • What “manual work tax” really means—and how to kill it
 • Why bad CRM data is silently sabotaging your GTM
 • The difference between automation vs. orchestration
 • How AI agents autonomously clean, enrich, and prioritize data
 • Leadership strategies for aligning RevOps, ICP and GTM vision
 • When and how often to pressure‑test your GTM foundations
 • Why recording every sales call is non‑negotiable
 • The emerging role of CEOs as chief marketers

Follow Elio - https://www.linkedin.com/in/elionarciso/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 02 Jul 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2533 Ready to eliminate the dreaded “manual work tax” in your go-to-market strategy? Dive into this episode of Bridge the Gap, where Elio Narciso—CEO of Scale Stack—breaks down how his autonomous revenue engine uses AI agents to clean CRM data, enrich lead intelligence, and prioritize the RIGHT accounts—so you don’t have to waste hours on spreadsheets. Discover why leadership, solid data foundations, and strategic orchestration (not just automation) are your secret weapons. Whether you’re a found... Ready to eliminate the dreaded “manual work tax” in your go-to-market strategy? Dive into this episode of Bridge the Gap, where Elio Narciso—CEO of Scale Stack—breaks down how his autonomous revenue engine uses AI agents to clean CRM data, enrich lead int sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #102 $300K ARR. 3 Founders. Zero SDRs. WTF?! with Amos Bar-Joseph 102 102 Episode #102 $300K ARR. 3 Founders. Zero SDRs. WTF?! with Amos Bar-Joseph full Buzzsprout-17394345 https://share.transistor.fm/s/cac7efc6 Adam and Dale dive deep with Amos Bar-Joseph, CEO & co‑founder of Swan AI, to unpack how his three‑person team and AI agent swarm drove $300K ARR in just 30 days with zero SDRs or ad budget. No hype. No spam. Just real strategy.

In this episode, you’ll discover:
 • How to leverage intelligence, not headcount, to scale GTM
 • Why off‑the‑shelf AI SDRs are a trap—and what works instead
 • The agent swarm playbook: from content to lead qualifying to outreach
 • How to avoid LinkedIn jail while automating at scale
 • Why story and personal brand matter more than the product alone

🔥 Pro Tip: Ready to build your own AI‑powered GTM funnels? Amos shares tools and tactics to customize your agent swarm around your strengths.

Follow Amos: https://www.linkedin.com/in/amos-bar-joseph/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Adam and Dale dive deep with Amos Bar-Joseph, CEO & co‑founder of Swan AI, to unpack how his three‑person team and AI agent swarm drove $300K ARR in just 30 days with zero SDRs or ad budget. No hype. No spam. Just real strategy.

In this episode, you’ll discover:
 • How to leverage intelligence, not headcount, to scale GTM
 • Why off‑the‑shelf AI SDRs are a trap—and what works instead
 • The agent swarm playbook: from content to lead qualifying to outreach
 • How to avoid LinkedIn jail while automating at scale
 • Why story and personal brand matter more than the product alone

🔥 Pro Tip: Ready to build your own AI‑powered GTM funnels? Amos shares tools and tactics to customize your agent swarm around your strengths.

Follow Amos: https://www.linkedin.com/in/amos-bar-joseph/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 25 Jun 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2349 Adam and Dale dive deep with Amos Bar-Joseph, CEO & co‑founder of Swan AI, to unpack how his three‑person team and AI agent swarm drove $300K ARR in just 30 days with zero SDRs or ad budget. No hype. No spam. Just real strategy. In this episode, you’ll discover: • How to leverage intelligence, not headcount, to scale GTM • Why off‑the‑shelf AI SDRs are a trap—and what works instead • The agent swarm playbook: from content to lead qualifying to outreach • How to av... Adam and Dale dive deep with Amos Bar-Joseph, CEO & co‑founder of Swan AI, to unpack how his three‑person team and AI agent swarm drove $300K ARR in just 30 days with zero SDRs or ad budget. No hype. No spam. Just real strategy. In this episode, you’ sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #101 Use Category Design and AI to Build Your Market From Scratch with Karthi Ratnam 101 101 Episode #101 Use Category Design and AI to Build Your Market From Scratch with Karthi Ratnam full Buzzsprout-17353062 https://share.transistor.fm/s/6ca83f9e Bridge the biggest gaps in your go-to-market motion with Karthi — one-name visionary behind Audience Haus & Rev Genius. On this episode of Bridge The Gap powered by Revenue Reimagined, we dig into:
- 🧩 Category Design vs. GTM – Why positioning alone won’t cut it
- 🚧 The hidden risks of skipping category creation (and when to play inside the existing market)
- 🤖 AI in GTM – Real vs. hyped-up uses, and how to avoid blowing your pipeline
- 🔧 Early warning signs your GTM motion is breaking — and the tactical fixes that matter
- 🔄 How to build agile, human+AI revenue teams ready for constant change

If you’re tired of surface-level marketing fluff and want deep, battle-tested strategies that scale — this is your roadmap.

Follow Karthi - https://www.linkedin.com/in/karthiratnam/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Bridge the biggest gaps in your go-to-market motion with Karthi — one-name visionary behind Audience Haus & Rev Genius. On this episode of Bridge The Gap powered by Revenue Reimagined, we dig into:
- 🧩 Category Design vs. GTM – Why positioning alone won’t cut it
- 🚧 The hidden risks of skipping category creation (and when to play inside the existing market)
- 🤖 AI in GTM – Real vs. hyped-up uses, and how to avoid blowing your pipeline
- 🔧 Early warning signs your GTM motion is breaking — and the tactical fixes that matter
- 🔄 How to build agile, human+AI revenue teams ready for constant change

If you’re tired of surface-level marketing fluff and want deep, battle-tested strategies that scale — this is your roadmap.

Follow Karthi - https://www.linkedin.com/in/karthiratnam/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 18 Jun 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2314 Bridge the biggest gaps in your go-to-market motion with Karthi — one-name visionary behind Audience Haus & Rev Genius. On this episode of Bridge The Gap powered by Revenue Reimagined, we dig into: - 🧩 Category Design vs. GTM – Why positioning alone won’t cut it - 🚧 The hidden risks of skipping category creation (and when to play inside the existing market) - 🤖 AI in GTM – Real vs. hyped-up uses, and how to avoid blowing your pipeline - 🔧 Early warning signs your GTM motion is breaking — ... Bridge the biggest gaps in your go-to-market motion with Karthi — one-name visionary behind Audience Haus & Rev Genius. On this episode of Bridge The Gap powered by Revenue Reimagined, we dig into: - 🧩 Category Design vs. GTM – Why positioning alone w sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #100 He Wrote The Sales Bible of Silicon Valley - Aaron Ross 100 100 Episode #100 He Wrote The Sales Bible of Silicon Valley - Aaron Ross full Buzzsprout-17316707 https://share.transistor.fm/s/cee1429d Aaron Ross—yes, THE Aaron Ross who wrote "Predictable Revenue"—joins Bridge the Gap on this milestone episode 100 to blow up the myths and tactics plaguing go-to-market teams in 2025. Is outbound really dead? Are SDRs dinosaurs? Has AI actually changed sales forever, or are we just screaming into the void with 40,000 cold emails? We go deep on what still works, what’s broken, and what founders and revenue leaders must rethink if they want to grow today.

If you’re tired of the SaaS echo chamber and want raw, tactical wisdom from someone who helped Salesforce add $100M+ in ARR, this one’s for you.

Follow Aaron: https://www.linkedin.com/in/aaronross/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Aaron Ross—yes, THE Aaron Ross who wrote "Predictable Revenue"—joins Bridge the Gap on this milestone episode 100 to blow up the myths and tactics plaguing go-to-market teams in 2025. Is outbound really dead? Are SDRs dinosaurs? Has AI actually changed sales forever, or are we just screaming into the void with 40,000 cold emails? We go deep on what still works, what’s broken, and what founders and revenue leaders must rethink if they want to grow today.

If you’re tired of the SaaS echo chamber and want raw, tactical wisdom from someone who helped Salesforce add $100M+ in ARR, this one’s for you.

Follow Aaron: https://www.linkedin.com/in/aaronross/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 11 Jun 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2225 Aaron Ross—yes, THE Aaron Ross who wrote "Predictable Revenue"—joins Bridge the Gap on this milestone episode 100 to blow up the myths and tactics plaguing go-to-market teams in 2025. Is outbound really dead? Are SDRs dinosaurs? Has AI actually changed sales forever, or are we just screaming into the void with 40,000 cold emails? We go deep on what still works, what’s broken, and what founders and revenue leaders must rethink if they want to grow today. If you’re tired of the SaaS echo chamb... Aaron Ross—yes, THE Aaron Ross who wrote "Predictable Revenue"—joins Bridge the Gap on this milestone episode 100 to blow up the myths and tactics plaguing go-to-market teams in 2025. Is outbound really dead? Are SDRs dinosaurs? Has AI actually changed sa sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #99 The Hottest Takes Guests Have Had Over the Years on A.I., GTM, and More... 99 99 Episode #99 The Hottest Takes Guests Have Had Over the Years on A.I., GTM, and More... full Buzzsprout-17278290 https://share.transistor.fm/s/d6bd8139 From letting go of 40% of your team to sending friendship bracelets to CROs, this supercut of the hottest takes from Bridge the Gap Podcast over the years dives deep into the messy middle of building, selling, and scaling in 2025.

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> From letting go of 40% of your team to sending friendship bracelets to CROs, this supercut of the hottest takes from Bridge the Gap Podcast over the years dives deep into the messy middle of building, selling, and scaling in 2025.

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 04 Jun 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1380 From letting go of 40% of your team to sending friendship bracelets to CROs, this supercut of the hottest takes from Bridge the Gap Podcast over the years dives deep into the messy middle of building, selling, and scaling in 2025. PS - huge shout out to Sendoso for sponsoring our show. We could not do this without you. See how Sendoso can help increase pipeline, ROI, and customer retention. ZoomInfo is also a proud sponsor - check them out here! 🎁 Lastly, we have a gift for you! We’re tir... From letting go of 40% of your team to sending friendship bracelets to CROs, this supercut of the hottest takes from Bridge the Gap Podcast over the years dives deep into the messy middle of building, selling, and scaling in 2025. PS - huge shout out to sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #98 🚨 Why AI Is Failing Your GTM Strategy (And What Actually Works in 2025) 11 11 Episode #98 🚨 Why AI Is Failing Your GTM Strategy (And What Actually Works in 2025) full Buzzsprout-17237705 https://share.transistor.fm/s/af95a321 Everyone’s chasing the AI dream—but is it killing your go-to-market strategy? In this brutally honest episode, Adam, Dale, and Jake peel back the shiny hype to expose what’s really going on in B2B SaaS.

From fragmented AI tools and sales team chaos to vertical SaaS domination and the resurrection of Customer Success, this is the no-BS conversation founders and GTM leaders need to hear before they set fire to their revenue engines.

✅ Why “AI literacy” is your next job requirement

✅ The real cost of copy-paste AI playbooks

✅ What to fix before blaming ChatGPT

✅ How Customer Success became the new Sales

✅ Vertical SaaS, snail mail… and everything in between


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Everyone’s chasing the AI dream—but is it killing your go-to-market strategy? In this brutally honest episode, Adam, Dale, and Jake peel back the shiny hype to expose what’s really going on in B2B SaaS.

From fragmented AI tools and sales team chaos to vertical SaaS domination and the resurrection of Customer Success, this is the no-BS conversation founders and GTM leaders need to hear before they set fire to their revenue engines.

✅ Why “AI literacy” is your next job requirement

✅ The real cost of copy-paste AI playbooks

✅ What to fix before blaming ChatGPT

✅ How Customer Success became the new Sales

✅ Vertical SaaS, snail mail… and everything in between


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 28 May 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2493 Everyone’s chasing the AI dream—but is it killing your go-to-market strategy? In this brutally honest episode, Adam, Dale, and Jake peel back the shiny hype to expose what’s really going on in B2B SaaS. From fragmented AI tools and sales team chaos to vertical SaaS domination and the resurrection of Customer Success, this is the no-BS conversation founders and GTM leaders need to hear before they set fire to their revenue engines. ✅ Why “AI literacy” is your next job requirement ✅ The real co... Everyone’s chasing the AI dream—but is it killing your go-to-market strategy? In this brutally honest episode, Adam, Dale, and Jake peel back the shiny hype to expose what’s really going on in B2B SaaS. From fragmented AI tools and sales team chaos to ver sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #97 You’re Solving the Wrong Problem — Here’s What’s Actually Broken with CEO Hannah Ajikawo 97 97 Episode #97 You’re Solving the Wrong Problem — Here’s What’s Actually Broken with CEO Hannah Ajikawo full Buzzsprout-17200852 https://share.transistor.fm/s/ccc6a111 Bridge the Gap Podcast is back with a no-BS masterclass on what’s actually breaking your go-to-market strategy. This week, we’re joined by Hannah Ajikawo — award-winning GTM consultant, founder of Revenue Funnel, LinkedIn Top Voice, and, quite frankly, the person who should probably be running your company.

🚨 If you’re struggling with alignment, lead management chaos, or “just need more leads,” this one’s for you.

In this episode:
 • Why most GTM strategies collapse before they start
 • The “real” problems founders keep ignoring
 • How internal politics are silently wrecking your revenue
 • Tactical frameworks to build and scale repeatable revenue engines
 • Sprinting, scoping, and why AI is about to humble your whole org

Plus: hear Hannah’s brutally honest takes on enablement, tech debt, and the one mistake everyone makes in sales training.

Follow Hannah: https://www.linkedin.com/in/hannah-ajikawo/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Bridge the Gap Podcast is back with a no-BS masterclass on what’s actually breaking your go-to-market strategy. This week, we’re joined by Hannah Ajikawo — award-winning GTM consultant, founder of Revenue Funnel, LinkedIn Top Voice, and, quite frankly, the person who should probably be running your company.

🚨 If you’re struggling with alignment, lead management chaos, or “just need more leads,” this one’s for you.

In this episode:
 • Why most GTM strategies collapse before they start
 • The “real” problems founders keep ignoring
 • How internal politics are silently wrecking your revenue
 • Tactical frameworks to build and scale repeatable revenue engines
 • Sprinting, scoping, and why AI is about to humble your whole org

Plus: hear Hannah’s brutally honest takes on enablement, tech debt, and the one mistake everyone makes in sales training.

Follow Hannah: https://www.linkedin.com/in/hannah-ajikawo/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 21 May 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2472 Bridge the Gap Podcast is back with a no-BS masterclass on what’s actually breaking your go-to-market strategy. This week, we’re joined by Hannah Ajikawo — award-winning GTM consultant, founder of Revenue Funnel, LinkedIn Top Voice, and, quite frankly, the person who should probably be running your company. 🚨 If you’re struggling with alignment, lead management chaos, or “just need more leads,” this one’s for you. In this episode: • Why most GTM strategies collapse before they start &... Bridge the Gap Podcast is back with a no-BS masterclass on what’s actually breaking your go-to-market strategy. This week, we’re joined by Hannah Ajikawo — award-winning GTM consultant, founder of Revenue Funnel, LinkedIn Top Voice, and, quite frankly, th sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #96 You Built It, They Didn’t Come — Now What? With Nate Broome 96 96 Episode #96 You Built It, They Didn’t Come — Now What? With Nate Broome full Buzzsprout-17156326 https://share.transistor.fm/s/2062b4ec In this episode, we sit down with Nate Broome, former Outreach revenue architect and CaptivateIQ sales leader, to unpack the brutal truth behind scaling GTM from SMB to Enterprise.

We go deep into:
 • The hidden pitfalls of platform selling
 • Why your “why” sucks (and what to do about it)
 • The cold email apocalypse and how to survive it
 • Why brand awareness isn’t optional anymore
 • Real leadership confessions that hurt (and teach)

If you’re a founder, CRO, VP of Sales, or just someone stuck in the dashboard mines pretending to forecast — this one’s for you.

Follow Nate - https://www.linkedin.com/in/nathan-broome/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode, we sit down with Nate Broome, former Outreach revenue architect and CaptivateIQ sales leader, to unpack the brutal truth behind scaling GTM from SMB to Enterprise.

We go deep into:
 • The hidden pitfalls of platform selling
 • Why your “why” sucks (and what to do about it)
 • The cold email apocalypse and how to survive it
 • Why brand awareness isn’t optional anymore
 • Real leadership confessions that hurt (and teach)

If you’re a founder, CRO, VP of Sales, or just someone stuck in the dashboard mines pretending to forecast — this one’s for you.

Follow Nate - https://www.linkedin.com/in/nathan-broome/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 14 May 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2334 In this episode, we sit down with Nate Broome, former Outreach revenue architect and CaptivateIQ sales leader, to unpack the brutal truth behind scaling GTM from SMB to Enterprise. We go deep into: • The hidden pitfalls of platform selling • Why your “why” sucks (and what to do about it) • The cold email apocalypse and how to survive it • Why brand awareness isn’t optional anymore • Real leadership confessions that hurt (and teach) If you’re a founder, CRO, VP ... In this episode, we sit down with Nate Broome, former Outreach revenue architect and CaptivateIQ sales leader, to unpack the brutal truth behind scaling GTM from SMB to Enterprise. We go deep into: • The hidden pitfalls of platform selling • Why your “ sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #95 How AI Will Kill Bad CRMs (and Save Your Sales Team) | Doug Camplejohn of Coffee.ai 95 95 Episode #95 How AI Will Kill Bad CRMs (and Save Your Sales Team) | Doug Camplejohn of Coffee.ai full Buzzsprout-17113976 https://share.transistor.fm/s/8eb3f249 What happens when a serial founder leaves LinkedIn, Salesforce, and Apple to create the next generation of AI-powered CRM? Meet Doug Camplejohn, CEO of Coffee.ai, as he joins us to reveal the biggest go-to-market mistakes founders make, the truth about data quality, why most CRMs are broken, and how AI is rewriting the playbook.

→ Why LinkedIn’s early Sales Navigator almost failed
→ The real reason startups lose at go-to-market
→ How Coffee.ai will replace your reps’ admin work forever
Plus: the future of buyer-led growth, why your data sucks, and when to pivot vs. persevere.

Subscribe for more interviews with the top minds in revenue growth, AI, and startup scaling.

Follow Doug - https://www.linkedin.com/in/camplejohn/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> What happens when a serial founder leaves LinkedIn, Salesforce, and Apple to create the next generation of AI-powered CRM? Meet Doug Camplejohn, CEO of Coffee.ai, as he joins us to reveal the biggest go-to-market mistakes founders make, the truth about data quality, why most CRMs are broken, and how AI is rewriting the playbook.

→ Why LinkedIn’s early Sales Navigator almost failed
→ The real reason startups lose at go-to-market
→ How Coffee.ai will replace your reps’ admin work forever
Plus: the future of buyer-led growth, why your data sucks, and when to pivot vs. persevere.

Subscribe for more interviews with the top minds in revenue growth, AI, and startup scaling.

Follow Doug - https://www.linkedin.com/in/camplejohn/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 07 May 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2517 What happens when a serial founder leaves LinkedIn, Salesforce, and Apple to create the next generation of AI-powered CRM? Meet Doug Camplejohn, CEO of Coffee.ai, as he joins us to reveal the biggest go-to-market mistakes founders make, the truth about data quality, why most CRMs are broken, and how AI is rewriting the playbook. → Why LinkedIn’s early Sales Navigator almost failed → The real reason startups lose at go-to-market → How Coffee.ai will replace your reps’ admin work forever Plus:... What happens when a serial founder leaves LinkedIn, Salesforce, and Apple to create the next generation of AI-powered CRM? Meet Doug Camplejohn, CEO of Coffee.ai, as he joins us to reveal the biggest go-to-market mistakes founders make, the truth about da sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #94 Nobody Gives a Sh*t About Your Startup (Until This Happens) | David Walsh on B2B Influence 94 94 Episode #94 Nobody Gives a Sh*t About Your Startup (Until This Happens) | David Walsh on B2B Influence full Buzzsprout-17069792 https://share.transistor.fm/s/a2ce20b6 You’re building a startup. You’ve got the vision, the product, and maybe even some funding. But here’s the problem: nobody gives a sh*t. Until they do.

In this episode, David Walsh (3x SaaS founder, raised $33M+, CEO of Limelight) breaks down why getting people to care is the hardest — and most overlooked — part of go-to-market.

From burning cash to firing 40% of his staff, Walsh shares what actually matters in early-stage growth, how B2B influencer marketing is the next unfair advantage, and why consistency—not charisma—is the cheat code for founders who don’t want to die broke and irrelevant. 

Follow David - https://www.linkedin.com/in/dw1232/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> You’re building a startup. You’ve got the vision, the product, and maybe even some funding. But here’s the problem: nobody gives a sh*t. Until they do.

In this episode, David Walsh (3x SaaS founder, raised $33M+, CEO of Limelight) breaks down why getting people to care is the hardest — and most overlooked — part of go-to-market.

From burning cash to firing 40% of his staff, Walsh shares what actually matters in early-stage growth, how B2B influencer marketing is the next unfair advantage, and why consistency—not charisma—is the cheat code for founders who don’t want to die broke and irrelevant. 

Follow David - https://www.linkedin.com/in/dw1232/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 30 Apr 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2091 You’re building a startup. You’ve got the vision, the product, and maybe even some funding. But here’s the problem: nobody gives a sh*t. Until they do. In this episode, David Walsh (3x SaaS founder, raised $33M+, CEO of Limelight) breaks down why getting people to care is the hardest — and most overlooked — part of go-to-market. From burning cash to firing 40% of his staff, Walsh shares what actually matters in early-stage growth, how B2B influencer marketing is the next unfair advantage, a... You’re building a startup. You’ve got the vision, the product, and maybe even some funding. But here’s the problem: nobody gives a sh*t. Until they do. In this episode, David Walsh (3x SaaS founder, raised $33M+, CEO of Limelight) breaks down why getting sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #93 Still Sending 10,000 Cold Emails? Stop. Listen to This First. ft. Kellen Casebeer 93 93 Episode #93 Still Sending 10,000 Cold Emails? Stop. Listen to This First. ft. Kellen Casebeer full Buzzsprout-17025175 https://share.transistor.fm/s/ca255fda Most founders think outbound is simple: send 10,000 emails and - BOOM - meetings!

Reality check: it’s not working. And worse? It’s killing your domain, your pipeline, and your sanity.

In this brutally honest episode of Bridge the Gap, we sit down with Kellen Csebeer, founder of The Deal Lab, who’s on a mission to rebuild outbound from the ground up. No fluff. No spam. Just strategy and segmentation.

🔍 What we cover:
 • Why your outbound sucks (and how to know it)
 • Why demand isn’t desire—it’s desperation
 • How long it REALLY takes to make outbound work
 • The dangerous myth of instant ROI
 • Cold email vs. cold reality

💥 If you’re a founder, RevOps lead, or just someone tired of sending 5,000 emails into the void, this is your episode.

Follow Kellen - https://www.linkedin.com/in/kellen-casebeer/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Most founders think outbound is simple: send 10,000 emails and - BOOM - meetings!

Reality check: it’s not working. And worse? It’s killing your domain, your pipeline, and your sanity.

In this brutally honest episode of Bridge the Gap, we sit down with Kellen Csebeer, founder of The Deal Lab, who’s on a mission to rebuild outbound from the ground up. No fluff. No spam. Just strategy and segmentation.

🔍 What we cover:
 • Why your outbound sucks (and how to know it)
 • Why demand isn’t desire—it’s desperation
 • How long it REALLY takes to make outbound work
 • The dangerous myth of instant ROI
 • Cold email vs. cold reality

💥 If you’re a founder, RevOps lead, or just someone tired of sending 5,000 emails into the void, this is your episode.

Follow Kellen - https://www.linkedin.com/in/kellen-casebeer/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 23 Apr 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2149 Most founders think outbound is simple: send 10,000 emails and - BOOM - meetings! Reality check: it’s not working. And worse? It’s killing your domain, your pipeline, and your sanity. In this brutally honest episode of Bridge the Gap, we sit down with Kellen Csebeer, founder of The Deal Lab, who’s on a mission to rebuild outbound from the ground up. No fluff. No spam. Just strategy and segmentation. 🔍 What we cover: • Why your outbound sucks (and how to know it) • Why demand i... Most founders think outbound is simple: send 10,000 emails and - BOOM - meetings! Reality check: it’s not working. And worse? It’s killing your domain, your pipeline, and your sanity. In this brutally honest episode of Bridge the Gap, we sit down with sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #92 Is LinkedIn Dead? Nope. You’re Just Posting Wrong ft. Darren McKee 92 92 Episode #92 Is LinkedIn Dead? Nope. You’re Just Posting Wrong ft. Darren McKee full Buzzsprout-16987422 https://share.transistor.fm/s/ab0996f3 This episode of Bridge the Gap features the legendary Darren McKee—LinkedIn whisperer, social selling coach, and former pizza-slinger turned revenue disruptor. Darren’s coached over 900 leaders on how to stop being sales robots and start building authentic relationships that actually close.

We dive into:
•Why most go-to-market strategies are broken by design
•How Darren hit 147% of quota by ignoring the “playbook”
•The truth about LinkedIn’s algorithm (spoiler: nobody knows)
•Why promoted posts are a death sentence
•The future of B2B is DTC (yeah, really)

If you’re a founder, revenue leader, or rep trying to unlearn bad sales religion and grow real pipeline, this one’s for you.

👉 Subscribe for weekly tactical GTM advice
📬 Newsletter: https://revenue-reimagined.com
🎙️ Guest: Darren McKee – https://darrenmckee.co

Follow Darren - https://www.linkedin.com/in/darrenmckeesales/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> This episode of Bridge the Gap features the legendary Darren McKee—LinkedIn whisperer, social selling coach, and former pizza-slinger turned revenue disruptor. Darren’s coached over 900 leaders on how to stop being sales robots and start building authentic relationships that actually close.

We dive into:
•Why most go-to-market strategies are broken by design
•How Darren hit 147% of quota by ignoring the “playbook”
•The truth about LinkedIn’s algorithm (spoiler: nobody knows)
•Why promoted posts are a death sentence
•The future of B2B is DTC (yeah, really)

If you’re a founder, revenue leader, or rep trying to unlearn bad sales religion and grow real pipeline, this one’s for you.

👉 Subscribe for weekly tactical GTM advice
📬 Newsletter: https://revenue-reimagined.com
🎙️ Guest: Darren McKee – https://darrenmckee.co

Follow Darren - https://www.linkedin.com/in/darrenmckeesales/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 16 Apr 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2194 This episode of Bridge the Gap features the legendary Darren McKee—LinkedIn whisperer, social selling coach, and former pizza-slinger turned revenue disruptor. Darren’s coached over 900 leaders on how to stop being sales robots and start building authentic relationships that actually close. We dive into: •Why most go-to-market strategies are broken by design •How Darren hit 147% of quota by ignoring the “playbook” •The truth about LinkedIn’s algorithm (spoiler: nobody knows) •Why promoted po... This episode of Bridge the Gap features the legendary Darren McKee—LinkedIn whisperer, social selling coach, and former pizza-slinger turned revenue disruptor. Darren’s coached over 900 leaders on how to stop being sales robots and start building authenti sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #91 “We Were Gonna Run Out of Money” — Arrows CEO Reveals Make-or-Break Go-To-Market Pivot ft. Daniel Zarick 91 91 Episode #91 “We Were Gonna Run Out of Money” — Arrows CEO Reveals Make-or-Break Go-To-Market Pivot ft. Daniel Zarick full Buzzsprout-16942261 https://share.transistor.fm/s/4c4ae0fa On this episode of Bridge the Gap podcast, we sit down with Daniel Zarick, CEO and co-founder of Arrows, a digital sales room and customer onboarding platform built for HubSpot. Daniel opens up about the terrifying moment when Arrows was on the brink—no traction, no funding runway, no product-market fit.

He walks us through the blind spots, ego traps, and the very real “oh sh*t” moments of startup life. We get into why most onboarding tools fail, what makes a sales room actually usable, and why your CRM isn’t enough.

From ripping out dashboards to embedding deeply with HubSpot, Arrows didn’t just iterate—they nuked their own roadmap and rebuilt with precision. If you’re a founder, GTM leader, or just someone tired of BS buzzwords, this episode’s for you.

📌 Subscribe and grab exclusive, actionable insights from our newsletter at https://revenue-reimagined.com before it’s too late!

Follow Daniel - https://www.linkedin.com/in/danielzarick/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> On this episode of Bridge the Gap podcast, we sit down with Daniel Zarick, CEO and co-founder of Arrows, a digital sales room and customer onboarding platform built for HubSpot. Daniel opens up about the terrifying moment when Arrows was on the brink—no traction, no funding runway, no product-market fit.

He walks us through the blind spots, ego traps, and the very real “oh sh*t” moments of startup life. We get into why most onboarding tools fail, what makes a sales room actually usable, and why your CRM isn’t enough.

From ripping out dashboards to embedding deeply with HubSpot, Arrows didn’t just iterate—they nuked their own roadmap and rebuilt with precision. If you’re a founder, GTM leader, or just someone tired of BS buzzwords, this episode’s for you.

📌 Subscribe and grab exclusive, actionable insights from our newsletter at https://revenue-reimagined.com before it’s too late!

Follow Daniel - https://www.linkedin.com/in/danielzarick/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 09 Apr 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2420 On this episode of Bridge the Gap podcast, we sit down with Daniel Zarick, CEO and co-founder of Arrows, a digital sales room and customer onboarding platform built for HubSpot. Daniel opens up about the terrifying moment when Arrows was on the brink—no traction, no funding runway, no product-market fit. He walks us through the blind spots, ego traps, and the very real “oh sh*t” moments of startup life. We get into why most onboarding tools fail, what makes a sales room actually usable, and ... On this episode of Bridge the Gap podcast, we sit down with Daniel Zarick, CEO and co-founder of Arrows, a digital sales room and customer onboarding platform built for HubSpot. Daniel opens up about the terrifying moment when Arrows was on the brink—no t sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #90 The #1 Reason Startups FAIL (And No One Talks About It) with Lindsay Tjepkema 90 90 Episode #90 The #1 Reason Startups FAIL (And No One Talks About It) with Lindsay Tjepkema full Buzzsprout-16901298 https://share.transistor.fm/s/19e1f3cf Why are most startups crashing and burning before they even get off the ground? It’s NOT what you think. In this episode of Bridge the Gap, Adam and Dale uncover the brutal truth with 3x founder and marketing powerhouse Lindsay Tjepkema.

Here’s what you’re getting:
❌ Why 90% of Founders Are DESTROYING Their Growth Without Knowing It
✅ The ICP Myth: Why You’re Targeting the WRONG People (And How to Fix It Today)
⚠️ The Dangerous “Playbook Trap” That’s Holding You Back
💡 The Real Way to Build a Human-Centric Brand That Can’t Be Ignored

Most founders are making the same fatal mistake—waiting too long to re-evaluate their ICP, Buyer Persona, and Value Proposition. Miss this and your business is toast. 🥀

📌 Subscribe and grab exclusive, actionable insights from our newsletter at https://revenue-reimagined.com before it’s too late!

Follow Lindsay - https://www.linkedin.com/in/lindsaytjepkema/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Why are most startups crashing and burning before they even get off the ground? It’s NOT what you think. In this episode of Bridge the Gap, Adam and Dale uncover the brutal truth with 3x founder and marketing powerhouse Lindsay Tjepkema.

Here’s what you’re getting:
❌ Why 90% of Founders Are DESTROYING Their Growth Without Knowing It
✅ The ICP Myth: Why You’re Targeting the WRONG People (And How to Fix It Today)
⚠️ The Dangerous “Playbook Trap” That’s Holding You Back
💡 The Real Way to Build a Human-Centric Brand That Can’t Be Ignored

Most founders are making the same fatal mistake—waiting too long to re-evaluate their ICP, Buyer Persona, and Value Proposition. Miss this and your business is toast. 🥀

📌 Subscribe and grab exclusive, actionable insights from our newsletter at https://revenue-reimagined.com before it’s too late!

Follow Lindsay - https://www.linkedin.com/in/lindsaytjepkema/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 02 Apr 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2088 Why are most startups crashing and burning before they even get off the ground? It’s NOT what you think. In this episode of Bridge the Gap, Adam and Dale uncover the brutal truth with 3x founder and marketing powerhouse Lindsay Tjepkema. Here’s what you’re getting: ❌ Why 90% of Founders Are DESTROYING Their Growth Without Knowing It ✅ The ICP Myth: Why You’re Targeting the WRONG People (And How to Fix It Today) ⚠️ The Dangerous “Playbook Trap” That’s Holding You Back 💡 The Real Way to Build ... Why are most startups crashing and burning before they even get off the ground? It’s NOT what you think. In this episode of Bridge the Gap, Adam and Dale uncover the brutal truth with 3x founder and marketing powerhouse Lindsay Tjepkema. Here’s what you’ sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #89 Cold Email Is DEAD… Unless You Do This | GTM Strategies That Actually Work ft. Harris Kenny 89 89 Episode #89 Cold Email Is DEAD… Unless You Do This | GTM Strategies That Actually Work ft. Harris Kenny full Buzzsprout-16861845 https://share.transistor.fm/s/0a4eeee4 Are you struggling to make outbound work at scale? You’re not alone. In this episode, we sit down with Harris Kenny, CEO of Outbound Sync, to break down why outbound often fails and cold email is dead — and what top-performing teams are doing differently.

We dive into:
 • Why syncing outbound tools to your CRM is a game-changer
 • The cold truth about cold email in 2025
 • When to hire an agency vs. build in-house
 • How AI is shaping the future of sales (and why agencies aren’t going anywhere)
 • Tactical examples of outbound that actually WORK

If you’re in GTM, RevOps, or sales leadership, this episode is packed with insight you won’t find anywhere else.

Follow Harris - https://www.linkedin.com/in/harriskenny/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Are you struggling to make outbound work at scale? You’re not alone. In this episode, we sit down with Harris Kenny, CEO of Outbound Sync, to break down why outbound often fails and cold email is dead — and what top-performing teams are doing differently.

We dive into:
 • Why syncing outbound tools to your CRM is a game-changer
 • The cold truth about cold email in 2025
 • When to hire an agency vs. build in-house
 • How AI is shaping the future of sales (and why agencies aren’t going anywhere)
 • Tactical examples of outbound that actually WORK

If you’re in GTM, RevOps, or sales leadership, this episode is packed with insight you won’t find anywhere else.

Follow Harris - https://www.linkedin.com/in/harriskenny/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 26 Mar 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2215 Are you struggling to make outbound work at scale? You’re not alone. In this episode, we sit down with Harris Kenny, CEO of Outbound Sync, to break down why outbound often fails and cold email is dead — and what top-performing teams are doing differently. We dive into: • Why syncing outbound tools to your CRM is a game-changer • The cold truth about cold email in 2025 • When to hire an agency vs. build in-house • How AI is shaping the future of sales (and why agencies... Are you struggling to make outbound work at scale? You’re not alone. In this episode, we sit down with Harris Kenny, CEO of Outbound Sync, to break down why outbound often fails and cold email is dead — and what top-performing teams are doing differently. sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #88 He Generated $100,000,000 and Sold Companies with THIS "Hack" ft. Andy Mewborn 88 88 Episode #88 He Generated $100,000,000 and Sold Companies with THIS "Hack" ft. Andy Mewborn full Buzzsprout-16822615 https://share.transistor.fm/s/2ddca6fc Want to turn your go-to-market strategy into a money-making machine? In this episode of Bridge The Gap , we bring you Andy Mewborn, the founder of Distribute, co-creator of Taplio, and the mind behind Brand 30—a LinkedIn growth powerhouse. Andy speaks to his first $100,000,000 he generated and how he sold companies all using a few hacks. You will be surprised when you hear his last piece of advice!

Andy shares battle-tested GTM strategies that drive revenue fast, eliminate wasted effort, and help you cash in on overlooked market opportunities.

💰 What You’ll Learn:
✔️ The #1 secret to scaling your startup to $$$ FAST
✔️ How Andy turned simple ideas into high-growth, high-profit businesses
✔️ The biggest GTM mistakes that are keeping you broke
✔️ How to fix your top-of-funnel and create a pipeline that prints money
✔️ The truth about AI, sales tools, and pricing models that actually drive ROI

🚀 If you’re in B2B sales, SaaS, or marketing, this episode is your playbook for explosive growth!

📩 Join our newsletter at https://Revenue-Reimagined.com for exclusive strategies and giveaways.

🔥 LIKE, COMMENT & SHARE if you’re ready to make more money in 2025!

🔔 Subscribe now and never miss a revenue-boosting episode!

Follow Andy - https://www.linkedin.com/in/amewborn/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Want to turn your go-to-market strategy into a money-making machine? In this episode of Bridge The Gap , we bring you Andy Mewborn, the founder of Distribute, co-creator of Taplio, and the mind behind Brand 30—a LinkedIn growth powerhouse. Andy speaks to his first $100,000,000 he generated and how he sold companies all using a few hacks. You will be surprised when you hear his last piece of advice!

Andy shares battle-tested GTM strategies that drive revenue fast, eliminate wasted effort, and help you cash in on overlooked market opportunities.

💰 What You’ll Learn:
✔️ The #1 secret to scaling your startup to $$$ FAST
✔️ How Andy turned simple ideas into high-growth, high-profit businesses
✔️ The biggest GTM mistakes that are keeping you broke
✔️ How to fix your top-of-funnel and create a pipeline that prints money
✔️ The truth about AI, sales tools, and pricing models that actually drive ROI

🚀 If you’re in B2B sales, SaaS, or marketing, this episode is your playbook for explosive growth!

📩 Join our newsletter at https://Revenue-Reimagined.com for exclusive strategies and giveaways.

🔥 LIKE, COMMENT & SHARE if you’re ready to make more money in 2025!

🔔 Subscribe now and never miss a revenue-boosting episode!

Follow Andy - https://www.linkedin.com/in/amewborn/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 19 Mar 2025 14:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2559 Want to turn your go-to-market strategy into a money-making machine? In this episode of Bridge The Gap , we bring you Andy Mewborn, the founder of Distribute, co-creator of Taplio, and the mind behind Brand 30—a LinkedIn growth powerhouse. Andy speaks to his first $100,000,000 he generated and how he sold companies all using a few hacks. You will be surprised when you hear his last piece of advice! Andy shares battle-tested GTM strategies that drive revenue fast, eliminate wasted effort, and... Want to turn your go-to-market strategy into a money-making machine? In this episode of Bridge The Gap , we bring you Andy Mewborn, the founder of Distribute, co-creator of Taplio, and the mind behind Brand 30—a LinkedIn growth powerhouse. Andy speaks to sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #87 He Speaks to AI More than Humans... ft. Jordan Crawford 87 87 Episode #87 He Speaks to AI More than Humans... ft. Jordan Crawford full Buzzsprout-16773189 https://share.transistor.fm/s/b6f970ec Your outbound strategy is broken—and you don’t even know it. 😱 In this episode, we sit down with Jordan Crawford, founder of Blueprint and a leading expert in outbound sales, AI-driven prospecting, and go-to-market (GTM) strategy.

🔍 What you’ll learn:
✅ The biggest mistakes companies make in outbound sales
✅ How to craft messages people would pay to receive
✅ Why most Ideal Customer Profiles (ICPs) are outdated and ineffective
✅ The secret to finding, not filtering, your best-fit accounts
✅ How AI is changing the game for prospecting and engagement

💡 “Nothing changes if nothing changes.” If you’re still running the same playbook, you’re falling behind. Tune in to discover how to optimize your outbound strategy and make your GTM motion actually work in today’s market to Bridge the Gap. 

Follow Jordan - https://www.linkedin.com/in/jordancrawford/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Your outbound strategy is broken—and you don’t even know it. 😱 In this episode, we sit down with Jordan Crawford, founder of Blueprint and a leading expert in outbound sales, AI-driven prospecting, and go-to-market (GTM) strategy.

🔍 What you’ll learn:
✅ The biggest mistakes companies make in outbound sales
✅ How to craft messages people would pay to receive
✅ Why most Ideal Customer Profiles (ICPs) are outdated and ineffective
✅ The secret to finding, not filtering, your best-fit accounts
✅ How AI is changing the game for prospecting and engagement

💡 “Nothing changes if nothing changes.” If you’re still running the same playbook, you’re falling behind. Tune in to discover how to optimize your outbound strategy and make your GTM motion actually work in today’s market to Bridge the Gap. 

Follow Jordan - https://www.linkedin.com/in/jordancrawford/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 12 Mar 2025 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2164 Your outbound strategy is broken—and you don’t even know it. 😱 In this episode, we sit down with Jordan Crawford, founder of Blueprint and a leading expert in outbound sales, AI-driven prospecting, and go-to-market (GTM) strategy. 🔍 What you’ll learn: ✅ The biggest mistakes companies make in outbound sales ✅ How to craft messages people would pay to receive ✅ Why most Ideal Customer Profiles (ICPs) are outdated and ineffective ✅ The secret to finding, not filtering, your best-fit accounts ✅ ... Your outbound strategy is broken—and you don’t even know it. 😱 In this episode, we sit down with Jordan Crawford, founder of Blueprint and a leading expert in outbound sales, AI-driven prospecting, and go-to-market (GTM) strategy. 🔍 What you’ll learn: ✅ sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #86 The Future of Outbound Sales: What Most Founders Get Wrong with Florin Tatulea 86 86 Episode #86 The Future of Outbound Sales: What Most Founders Get Wrong with Florin Tatulea full Buzzsprout-16730289 https://share.transistor.fm/s/b7146031 Struggling to bridge your go-to-market gaps? You’re not alone.

In this episode, we sit down with Florian Tatulea, Head of Sales Development at Common Room, to talk all things B2B sales, prospecting, and hiring top talent. Florian shares his decade-long expertise as an SDR, AE, and sales leader—PLUS insights from his new venture, Sales Flow.

💡 We cover:
✅ The biggest mistakes founders make in hiring SDRs & AEs
✅ Why product-market fit comes BEFORE sales scaling (seriously, stop rushing!)
✅ How AI is reshaping outbound prospecting – and why AI SDRs may be killing your pipeline
✅ The real way to build a high-performance sales team without wasting resources

🎯 If you’re in GTM, sales leadership, or just trying to break into the industry, this is a must-watch!

Follow Florin: https://www.linkedin.com/in/florintatulea/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Struggling to bridge your go-to-market gaps? You’re not alone.

In this episode, we sit down with Florian Tatulea, Head of Sales Development at Common Room, to talk all things B2B sales, prospecting, and hiring top talent. Florian shares his decade-long expertise as an SDR, AE, and sales leader—PLUS insights from his new venture, Sales Flow.

💡 We cover:
✅ The biggest mistakes founders make in hiring SDRs & AEs
✅ Why product-market fit comes BEFORE sales scaling (seriously, stop rushing!)
✅ How AI is reshaping outbound prospecting – and why AI SDRs may be killing your pipeline
✅ The real way to build a high-performance sales team without wasting resources

🎯 If you’re in GTM, sales leadership, or just trying to break into the industry, this is a must-watch!

Follow Florin: https://www.linkedin.com/in/florintatulea/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 05 Mar 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1901 Struggling to bridge your go-to-market gaps? You’re not alone. In this episode, we sit down with Florian Tatulea, Head of Sales Development at Common Room, to talk all things B2B sales, prospecting, and hiring top talent. Florian shares his decade-long expertise as an SDR, AE, and sales leader—PLUS insights from his new venture, Sales Flow. 💡 We cover: ✅ The biggest mistakes founders make in hiring SDRs & AEs ✅ Why product-market fit comes BEFORE sales scaling (seriously, stop rushing!)... Struggling to bridge your go-to-market gaps? You’re not alone. In this episode, we sit down with Florian Tatulea, Head of Sales Development at Common Room, to talk all things B2B sales, prospecting, and hiring top talent. Florian shares his decade-long e sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #85 17-Year Stay at Home Mom to $70M Tech CEO: How Elizabeth Andrew Built Her 4x4 Method 85 85 Episode #85 17-Year Stay at Home Mom to $70M Tech CEO: How Elizabeth Andrew Built Her 4x4 Method full Buzzsprout-16690562 https://share.transistor.fm/s/7fc0afbc In this episode, we dive deep with Elizabeth Andrew, a seasoned technology CEO and five-time sales leader with a story of resilience and grit. After a 17-year career break as a stay at home mom, Elizabeth re-entered the workforce with zero tech experience and skyrocketed to lead revenue at powerhouse companies like HelloSign, Dropbox, Pluma, and Netomi.

We explore her 4x4 method for career transitions, the challenges of scaling sales teams, and why having a rock-solid sales playbook is non-negotiable. Whether you’re a founder, sales leader, or simply looking for inspiration, Elizabeth’s journey from stay-at-home mom to tech executive is a must-hear!

What You’ll Learn:
 • The four stages of building a successful go-to-market strategy: Stabilization, Foundation, Repeatability, Scalability
 • How to transition from founder-led sales to a scalable sales organization
 • Why most founders struggle with unrealistic expectations in sales
 • The secrets behind Elizabeth’s $70M sales playbook

🔗 Connect with Elizabeth Andrew: https://elizabethandrew.com
LinkedIn: https://www.linkedin.com/in/elizabethaandrew/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode, we dive deep with Elizabeth Andrew, a seasoned technology CEO and five-time sales leader with a story of resilience and grit. After a 17-year career break as a stay at home mom, Elizabeth re-entered the workforce with zero tech experience and skyrocketed to lead revenue at powerhouse companies like HelloSign, Dropbox, Pluma, and Netomi.

We explore her 4x4 method for career transitions, the challenges of scaling sales teams, and why having a rock-solid sales playbook is non-negotiable. Whether you’re a founder, sales leader, or simply looking for inspiration, Elizabeth’s journey from stay-at-home mom to tech executive is a must-hear!

What You’ll Learn:
 • The four stages of building a successful go-to-market strategy: Stabilization, Foundation, Repeatability, Scalability
 • How to transition from founder-led sales to a scalable sales organization
 • Why most founders struggle with unrealistic expectations in sales
 • The secrets behind Elizabeth’s $70M sales playbook

🔗 Connect with Elizabeth Andrew: https://elizabethandrew.com
LinkedIn: https://www.linkedin.com/in/elizabethaandrew/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 26 Feb 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1901 In this episode, we dive deep with Elizabeth Andrew, a seasoned technology CEO and five-time sales leader with a story of resilience and grit. After a 17-year career break as a stay at home mom, Elizabeth re-entered the workforce with zero tech experience and skyrocketed to lead revenue at powerhouse companies like HelloSign, Dropbox, Pluma, and Netomi. We explore her 4x4 method for career transitions, the challenges of scaling sales teams, and why having a rock-solid sales playbook is non-... In this episode, we dive deep with Elizabeth Andrew, a seasoned technology CEO and five-time sales leader with a story of resilience and grit. After a 17-year career break as a stay at home mom, Elizabeth re-entered the workforce with zero tech experience sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #84 The Outbound Sales Playbook: How UserGems Turns Signals into Revenue with Trinity Nguyen 84 84 Episode #84 The Outbound Sales Playbook: How UserGems Turns Signals into Revenue with Trinity Nguyen full Buzzsprout-16651441 https://share.transistor.fm/s/b7f243a4 In this episode of Bridge the Gap Podcast, we sit down with Trinity Nguyen, CMO & Head of Account Development at UserGems, to break down the biggest mistakes in outbound sales, why job change signals are game-changers, and how to scale AI-powered sales strategies that actually work.

🔹 The #1 hiring mistake killing your pipeline
🔹 How UserGems built a category around job change signals
🔹 Why updating your ICP every 6 months is non-negotiable
🔹 The secret to frictionless onboarding & retention

💡 If you’re serious about winning outbound sales, this is a must-watch!

👉 Follow Trinity - https://www.linkedin.com/in/trinitynguyen/
🔥 Follow us for more B2B growth strategies


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode of Bridge the Gap Podcast, we sit down with Trinity Nguyen, CMO & Head of Account Development at UserGems, to break down the biggest mistakes in outbound sales, why job change signals are game-changers, and how to scale AI-powered sales strategies that actually work.

🔹 The #1 hiring mistake killing your pipeline
🔹 How UserGems built a category around job change signals
🔹 Why updating your ICP every 6 months is non-negotiable
🔹 The secret to frictionless onboarding & retention

💡 If you’re serious about winning outbound sales, this is a must-watch!

👉 Follow Trinity - https://www.linkedin.com/in/trinitynguyen/
🔥 Follow us for more B2B growth strategies


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined

ZoomInfo is also a proud sponsor - check them out here!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 19 Feb 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1907 In this episode of Bridge the Gap Podcast, we sit down with Trinity Nguyen, CMO & Head of Account Development at UserGems, to break down the biggest mistakes in outbound sales, why job change signals are game-changers, and how to scale AI-powered sales strategies that actually work. 🔹 The #1 hiring mistake killing your pipeline 🔹 How UserGems built a category around job change signals 🔹 Why updating your ICP every 6 months is non-negotiable 🔹 The secret to frictionless onboarding & r... In this episode of Bridge the Gap Podcast, we sit down with Trinity Nguyen, CMO & Head of Account Development at UserGems, to break down the biggest mistakes in outbound sales, why job change signals are game-changers, and how to scale AI-powered sale sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #83 The Brutal Truth About Startups, VC Pressure & Scaling to $3M ARR with Max Greenwald 83 83 Episode #83 The Brutal Truth About Startups, VC Pressure & Scaling to $3M ARR with Max Greenwald full Buzzsprout-16606891 https://share.transistor.fm/s/0d72c549 What does it take to turn a struggling startup into a multi-million dollar success?
In this episode of Bridge the Gap, we sit down with Max Greenwald, Founder & CEO of Warmly, an AI-powered sales platform that generates warm leads. From pivoting multiple times to tripling ARR in a year, Max shares the raw truth about startup survival, VC pressures, and the reality of finding product-market fit (hint: it feels like someone yanking you forward by the nostrils 🤯).

💡 Topics Covered:
✅ The brutal truth about VCs vs. Founders’ goals
✅ The real definition of product-market fit
✅ The ultra-marathon mindset of building a startup
✅ Why being “lettuce” vs. a “supermarket” determines if your company survives
✅ The power of warm leads & why cold outreach is broken

👀 If you’re a founder, sales leader, or just love startup war stories, you don’t want to miss this one!

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> What does it take to turn a struggling startup into a multi-million dollar success?
In this episode of Bridge the Gap, we sit down with Max Greenwald, Founder & CEO of Warmly, an AI-powered sales platform that generates warm leads. From pivoting multiple times to tripling ARR in a year, Max shares the raw truth about startup survival, VC pressures, and the reality of finding product-market fit (hint: it feels like someone yanking you forward by the nostrils 🤯).

💡 Topics Covered:
✅ The brutal truth about VCs vs. Founders’ goals
✅ The real definition of product-market fit
✅ The ultra-marathon mindset of building a startup
✅ Why being “lettuce” vs. a “supermarket” determines if your company survives
✅ The power of warm leads & why cold outreach is broken

👀 If you’re a founder, sales leader, or just love startup war stories, you don’t want to miss this one!

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

We are also proudly supported by Pursuit Sales Solutions - Where Hiring A+ Sales Employees is NOT a Pain in the Ass!
https://pursuitsalessolutions.com/revenuereimagined


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 12 Feb 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2118 What does it take to turn a struggling startup into a multi-million dollar success? In this episode of Bridge the Gap, we sit down with Max Greenwald, Founder & CEO of Warmly, an AI-powered sales platform that generates warm leads. From pivoting multiple times to tripling ARR in a year, Max shares the raw truth about startup survival, VC pressures, and the reality of finding product-market fit (hint: it feels like someone yanking you forward by the nostrils 🤯). 💡 Topics Covered: ✅ The br... What does it take to turn a struggling startup into a multi-million dollar success? In this episode of Bridge the Gap, we sit down with Max Greenwald, Founder & CEO of Warmly, an AI-powered sales platform that generates warm leads. From pivoting multi sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #82 BILLION Dollar Sales Leader Shares How to Get Customers to Notice You in a Crowded Market ft. Will Jenkins 82 82 Episode #82 BILLION Dollar Sales Leader Shares How to Get Customers to Notice You in a Crowded Market ft. Will Jenkins full Buzzsprout-16566895 https://share.transistor.fm/s/8a1182ed What does it take to scale a business to $1 billion in revenue and sell it for $235M? Will Jenkins, founder and CEO of Journey, has done it—twice! In this episode of Bridge the Gap, Will shares his incredible journey from selling Cutco knives to co-founding MoLo Solutions, which was acquired for a staggering $235 million.

🔹 How did Will break into the ultra-competitive freight brokerage industry?
🔹 What are the secrets to winning customers in a crowded market?
🔹 Why do most B2B founders fail at go-to-market (and how to fix it)?
🔹 Is LinkedIn good for generating business? or is it just a giant spam dumpster?

If you’re building a startup, struggling with sales, or looking for a repeatable GTM strategy, this episode is a must-watch!

📌 Timestamps:
00:00 - Welcome to Bridge the Gap
01:00 - Will Jenkins’ journey: From Cutco sales to $1B business
05:15 - The biggest mistake B2B founders make
08:50 - How to stand out in a saturated industry
14:52 - The power of LinkedIn for lead generation
18:42 - Scaling a company from 0 to $1B
24:50 - How to build a long-term, scalable business
30:00 - Rapid fire Q&A with Will Jenkins

🔥 Want to grow your sales & revenue? Follow Will Jenkins:
🔗 LinkedIn: https://www.linkedin.com/in/willjenkinswcj/
🔗 Website: https://JourneyDelivers.com

📩 Subscribe to Our Newsletter for Exclusive Sales & Growth Tips:
👉 https://Revenue-Reimagined.com

💬 Drop a comment below: What’s the biggest challenge you face in growing your business?

👍 Like, share, and subscribe for more expert insights on sales, startups, and scaling revenue!


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> What does it take to scale a business to $1 billion in revenue and sell it for $235M? Will Jenkins, founder and CEO of Journey, has done it—twice! In this episode of Bridge the Gap, Will shares his incredible journey from selling Cutco knives to co-founding MoLo Solutions, which was acquired for a staggering $235 million.

🔹 How did Will break into the ultra-competitive freight brokerage industry?
🔹 What are the secrets to winning customers in a crowded market?
🔹 Why do most B2B founders fail at go-to-market (and how to fix it)?
🔹 Is LinkedIn good for generating business? or is it just a giant spam dumpster?

If you’re building a startup, struggling with sales, or looking for a repeatable GTM strategy, this episode is a must-watch!

📌 Timestamps:
00:00 - Welcome to Bridge the Gap
01:00 - Will Jenkins’ journey: From Cutco sales to $1B business
05:15 - The biggest mistake B2B founders make
08:50 - How to stand out in a saturated industry
14:52 - The power of LinkedIn for lead generation
18:42 - Scaling a company from 0 to $1B
24:50 - How to build a long-term, scalable business
30:00 - Rapid fire Q&A with Will Jenkins

🔥 Want to grow your sales & revenue? Follow Will Jenkins:
🔗 LinkedIn: https://www.linkedin.com/in/willjenkinswcj/
🔗 Website: https://JourneyDelivers.com

📩 Subscribe to Our Newsletter for Exclusive Sales & Growth Tips:
👉 https://Revenue-Reimagined.com

💬 Drop a comment below: What’s the biggest challenge you face in growing your business?

👍 Like, share, and subscribe for more expert insights on sales, startups, and scaling revenue!


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 05 Feb 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1913 What does it take to scale a business to $1 billion in revenue and sell it for $235M? Will Jenkins, founder and CEO of Journey, has done it—twice! In this episode of Bridge the Gap, Will shares his incredible journey from selling Cutco knives to co-founding MoLo Solutions, which was acquired for a staggering $235 million. 🔹 How did Will break into the ultra-competitive freight brokerage industry? 🔹 What are the secrets to winning customers in a crowded market? 🔹 Why do most B2B founders fail... What does it take to scale a business to $1 billion in revenue and sell it for $235M? Will Jenkins, founder and CEO of Journey, has done it—twice! In this episode of Bridge the Gap, Will shares his incredible journey from selling Cutco knives to co-foundi sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #81 She's Conquered the Sales World, Coached Top Sales Reps, and Even BEAT Shaq at Basketball ft. Lindsey Boggs 81 81 Episode #81 She's Conquered the Sales World, Coached Top Sales Reps, and Even BEAT Shaq at Basketball ft. Lindsey Boggs full Buzzsprout-16519096 https://share.transistor.fm/s/501574f2 In this episode of Revenue Reimagined, Adam and Dale sit down with Lindsey Boggs, VP of Global Business Development at DG Matrix, TED speaker, Forbes 30 Under 30, Salesforce Top Influence, and you could even say better basketball player than Hall of Famer Shaquille O'Neal (listen to find out about this one). Lindsay shares her expertise on go-to-market strategies, effective sales enablement, and why listening to customer calls is the ultimate starting point for success.

Get ready for actionable advice on:
✔️ Building and coaching top-performing sales teams
✔️ Using AI to enhance, not replace, human connection in sales
✔️ The power of storytelling in sales outreach
✔️ Lindsay’s unforgettable experience beating Shaq in a free throw contest

Whether you’re a sales leader, an SDR, or a RevOps pro, this episode is packed with insights to help you scale smarter.

Follow Lindsey: https://www.linkedin.com/in/lindseyboggs/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode of Revenue Reimagined, Adam and Dale sit down with Lindsey Boggs, VP of Global Business Development at DG Matrix, TED speaker, Forbes 30 Under 30, Salesforce Top Influence, and you could even say better basketball player than Hall of Famer Shaquille O'Neal (listen to find out about this one). Lindsay shares her expertise on go-to-market strategies, effective sales enablement, and why listening to customer calls is the ultimate starting point for success.

Get ready for actionable advice on:
✔️ Building and coaching top-performing sales teams
✔️ Using AI to enhance, not replace, human connection in sales
✔️ The power of storytelling in sales outreach
✔️ Lindsay’s unforgettable experience beating Shaq in a free throw contest

Whether you’re a sales leader, an SDR, or a RevOps pro, this episode is packed with insights to help you scale smarter.

Follow Lindsey: https://www.linkedin.com/in/lindseyboggs/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 29 Jan 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1836 In this episode of Revenue Reimagined, Adam and Dale sit down with Lindsey Boggs, VP of Global Business Development at DG Matrix, TED speaker, Forbes 30 Under 30, Salesforce Top Influence, and you could even say better basketball player than Hall of Famer Shaquille O'Neal (listen to find out about this one). Lindsay shares her expertise on go-to-market strategies, effective sales enablement, and why listening to customer calls is the ultimate starting point for success. Get ready for actiona... In this episode of Revenue Reimagined, Adam and Dale sit down with Lindsey Boggs, VP of Global Business Development at DG Matrix, TED speaker, Forbes 30 Under 30, Salesforce Top Influence, and you could even say better basketball player than Hall of Famer sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #80 Scale to $100M+: Sales Leadership, Customer Success & Growth Lessons with Ned Arick 80 80 Episode #80 Scale to $100M+: Sales Leadership, Customer Success & Growth Lessons with Ned Arick full Buzzsprout-16480686 https://share.transistor.fm/s/3843eef0 In this episode of Revenue Reimagined, we welcome Ned Arick, CRO of Attyx, who’s mastered the art of scaling businesses from the ground up—taking ventures from zero to $100M+ with a relentless focus on strategy, execution, and customer success. Ned dives into his unique career journey, from being the first sales hire to leading multi-million dollar acquisitions across HVAC, roofing, and solar industries.

We cover:
 • 💼 The hardest role: first salesperson, first sales leader, or business owner?
 • 📈 Scaling challenges and how to navigate rapid growth without losing quality
 • 🏡 Why customer success drives long-term revenue in service-based businesses
 • 💡 Key takeaways from transitioning from tech to services and what SaaS leaders can learn
 • 🔢 The importance of knowing your numbers—forecasting, margins, and scaling smarter

Whether you’re scaling a tech startup or running a service business, Ned’s insights will change how you think about revenue, leadership, and growth.

Follow Ned: https://www.linkedin.com/in/nedarick/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode of Revenue Reimagined, we welcome Ned Arick, CRO of Attyx, who’s mastered the art of scaling businesses from the ground up—taking ventures from zero to $100M+ with a relentless focus on strategy, execution, and customer success. Ned dives into his unique career journey, from being the first sales hire to leading multi-million dollar acquisitions across HVAC, roofing, and solar industries.

We cover:
 • 💼 The hardest role: first salesperson, first sales leader, or business owner?
 • 📈 Scaling challenges and how to navigate rapid growth without losing quality
 • 🏡 Why customer success drives long-term revenue in service-based businesses
 • 💡 Key takeaways from transitioning from tech to services and what SaaS leaders can learn
 • 🔢 The importance of knowing your numbers—forecasting, margins, and scaling smarter

Whether you’re scaling a tech startup or running a service business, Ned’s insights will change how you think about revenue, leadership, and growth.

Follow Ned: https://www.linkedin.com/in/nedarick/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 22 Jan 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1981 In this episode of Revenue Reimagined, we welcome Ned Arick, CRO of Attyx, who’s mastered the art of scaling businesses from the ground up—taking ventures from zero to $100M+ with a relentless focus on strategy, execution, and customer success. Ned dives into his unique career journey, from being the first sales hire to leading multi-million dollar acquisitions across HVAC, roofing, and solar industries. We cover: • 💼 The hardest role: first salesperson, first sales leader, or business... In this episode of Revenue Reimagined, we welcome Ned Arick, CRO of Attyx, who’s mastered the art of scaling businesses from the ground up—taking ventures from zero to $100M+ with a relentless focus on strategy, execution, and customer success. Ned dives sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #79 Blueprint for Scalable Revenue and Outcome Based Pricing with Jacco van der KooijJacco 79 79 Episode #79 Blueprint for Scalable Revenue and Outcome Based Pricing with Jacco van der KooijJacco full Buzzsprout-16440703 https://share.transistor.fm/s/e0ab4861 On this episode of Revenue Reimagined, hosts Adam and Dale welcome the legendary Jacco van der Kooij—Founder and CEO of Winning by Design—for a game-changing conversation on building unstoppable revenue engines.

Jacco dives deep into his powerful Revenue Factory framework and shares how aligning growth, cost efficiency, and quality can supercharge your business. Discover why customer success should be your biggest revenue driver and how AI is flipping the sales game upside down. Plus, get an inside look at the future of outcome-based pricing and why most companies are still stuck in first gear.

🚀 Whether you’re in sales, marketing, RevOps, or SaaS leadership, this episode is packed with bold ideas and tactical strategies to help you scale smarter and faster.

Follow Jacco: https://www.linkedin.com/in/jaccovanderkooij/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> On this episode of Revenue Reimagined, hosts Adam and Dale welcome the legendary Jacco van der Kooij—Founder and CEO of Winning by Design—for a game-changing conversation on building unstoppable revenue engines.

Jacco dives deep into his powerful Revenue Factory framework and shares how aligning growth, cost efficiency, and quality can supercharge your business. Discover why customer success should be your biggest revenue driver and how AI is flipping the sales game upside down. Plus, get an inside look at the future of outcome-based pricing and why most companies are still stuck in first gear.

🚀 Whether you’re in sales, marketing, RevOps, or SaaS leadership, this episode is packed with bold ideas and tactical strategies to help you scale smarter and faster.

Follow Jacco: https://www.linkedin.com/in/jaccovanderkooij/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 15 Jan 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2431 On this episode of Revenue Reimagined, hosts Adam and Dale welcome the legendary Jacco van der Kooij—Founder and CEO of Winning by Design—for a game-changing conversation on building unstoppable revenue engines. Jacco dives deep into his powerful Revenue Factory framework and shares how aligning growth, cost efficiency, and quality can supercharge your business. Discover why customer success should be your biggest revenue driver and how AI is flipping the sales game upside down. Plus, get an... On this episode of Revenue Reimagined, hosts Adam and Dale welcome the legendary Jacco van der Kooij—Founder and CEO of Winning by Design—for a game-changing conversation on building unstoppable revenue engines. Jacco dives deep into his powerful Revenue sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #78 He Sold Companies for Millions — Hacks For Crushing Digital Marketing & Scaling Fast! ft. Jesse Stein 78 78 Episode #78 He Sold Companies for Millions — Hacks For Crushing Digital Marketing & Scaling Fast! ft. Jesse Stein full Buzzsprout-16400365 https://share.transistor.fm/s/e30fa906 In this episode, we’re joined by Jesse Stein, a serial entrepreneur and founder of Hermetic AI. Jesse shares his journey of founding, operating, and selling multiple ventures, including sportsmemorabilia.com, which he scaled to the world’s largest autograph store before its acquisition by Fanatics.

What You’ll Learn in This Episode:
 • Jesse’s journey from sports memorabilia to SaaS and beyond.
 • The power of focus and cultivating relationships with potential acquirers.
 • Insights into digital marketing hacks like SEO, CRO, and sustainable acquisition channels.
 • The importance of co-founders, trust, and managing team dynamics.
 • Why speed to lead and personalized engagement are game-changers for growth.

Key Takeaways:
 1. Why focusing on a specific ICP is essential for scaling.
 2. How to use conversion rate optimization (CRO) effectively.
 3. Lessons learned from the entrepreneur game: focus over distractions.
 4. Building trust and relationships years before you need them.

Jesse also shares personal anecdotes about humility, navigating failures, and how meditation has been a transformative tool in his entrepreneurial journey.

Follow Jesse - https://www.linkedin.com/in/jessejstein/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode, we’re joined by Jesse Stein, a serial entrepreneur and founder of Hermetic AI. Jesse shares his journey of founding, operating, and selling multiple ventures, including sportsmemorabilia.com, which he scaled to the world’s largest autograph store before its acquisition by Fanatics.

What You’ll Learn in This Episode:
 • Jesse’s journey from sports memorabilia to SaaS and beyond.
 • The power of focus and cultivating relationships with potential acquirers.
 • Insights into digital marketing hacks like SEO, CRO, and sustainable acquisition channels.
 • The importance of co-founders, trust, and managing team dynamics.
 • Why speed to lead and personalized engagement are game-changers for growth.

Key Takeaways:
 1. Why focusing on a specific ICP is essential for scaling.
 2. How to use conversion rate optimization (CRO) effectively.
 3. Lessons learned from the entrepreneur game: focus over distractions.
 4. Building trust and relationships years before you need them.

Jesse also shares personal anecdotes about humility, navigating failures, and how meditation has been a transformative tool in his entrepreneurial journey.

Follow Jesse - https://www.linkedin.com/in/jessejstein/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 08 Jan 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2180 In this episode, we’re joined by Jesse Stein, a serial entrepreneur and founder of Hermetic AI. Jesse shares his journey of founding, operating, and selling multiple ventures, including sportsmemorabilia.com, which he scaled to the world’s largest autograph store before its acquisition by Fanatics. What You’ll Learn in This Episode: • Jesse’s journey from sports memorabilia to SaaS and beyond. • The power of focus and cultivating relationships with potential acquirers. • I... In this episode, we’re joined by Jesse Stein, a serial entrepreneur and founder of Hermetic AI. Jesse shares his journey of founding, operating, and selling multiple ventures, including sportsmemorabilia.com, which he scaled to the world’s largest autogra sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #77 Exposing the Go-To-Market Gap: 2024’s Biggest Mistakes & 2025’s Must-Know Revenue Secrets 77 77 Episode #77 Exposing the Go-To-Market Gap: 2024’s Biggest Mistakes & 2025’s Must-Know Revenue Secrets full Buzzsprout-16364906 https://share.transistor.fm/s/b00fc336 In this special year-end episode, Adam and Dale dive into the journey of Revenue Reimagined over the past 18 months and lay the foundation for what’s next in 2025.

Key takeaways from the conversation:

🌉 What is the Go-To-Market Gap?
Discover the groundbreaking framework coined by the Revenue Reimagined team that’s transforming how companies approach growth. From stabilization to scalability, see why it’s resonating with founders, investors, and boards alike.

🩹 “Stop the Bleeding” Before Scaling
Why rushing to scalability often leads to failure—and how to stabilize your go-to-market strategy first.

📈 2024 Recap + 2025 Trends
Reflections on lessons learned, including the pitfalls of scope creep, and predictions for 2025, from AI-powered revenue strategies to the resurgence of in-office collaboration.

🔥 What Needs to End in 2025
Why generic “playbooks” and inexperienced advice aren’t cutting it—and how authenticity and experience will win the day.

🎯 Our Mission for 2025
Helping founders and companies stabilize faster, build better foundations, and democratize the path to revenue generation.

Thank you to everyone who has joined us through this show! Whether you’re a loyal listener or new to the podcast, your support means the world to us.

👉 Sign up for our newsletter for exclusive giveaways, tactical advice, and tools to uncomplicate revenue: https://revenue-reimagined.com
💡 Like, Subscribe, and Share to help us spread the word.

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this special year-end episode, Adam and Dale dive into the journey of Revenue Reimagined over the past 18 months and lay the foundation for what’s next in 2025.

Key takeaways from the conversation:

🌉 What is the Go-To-Market Gap?
Discover the groundbreaking framework coined by the Revenue Reimagined team that’s transforming how companies approach growth. From stabilization to scalability, see why it’s resonating with founders, investors, and boards alike.

🩹 “Stop the Bleeding” Before Scaling
Why rushing to scalability often leads to failure—and how to stabilize your go-to-market strategy first.

📈 2024 Recap + 2025 Trends
Reflections on lessons learned, including the pitfalls of scope creep, and predictions for 2025, from AI-powered revenue strategies to the resurgence of in-office collaboration.

🔥 What Needs to End in 2025
Why generic “playbooks” and inexperienced advice aren’t cutting it—and how authenticity and experience will win the day.

🎯 Our Mission for 2025
Helping founders and companies stabilize faster, build better foundations, and democratize the path to revenue generation.

Thank you to everyone who has joined us through this show! Whether you’re a loyal listener or new to the podcast, your support means the world to us.

👉 Sign up for our newsletter for exclusive giveaways, tactical advice, and tools to uncomplicate revenue: https://revenue-reimagined.com
💡 Like, Subscribe, and Share to help us spread the word.

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 01 Jan 2025 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1154 In this special year-end episode, Adam and Dale dive into the journey of Revenue Reimagined over the past 18 months and lay the foundation for what’s next in 2025. Key takeaways from the conversation: 🌉 What is the Go-To-Market Gap? Discover the groundbreaking framework coined by the Revenue Reimagined team that’s transforming how companies approach growth. From stabilization to scalability, see why it’s resonating with founders, investors, and boards alike. 🩹 “Stop the Bleeding” Before ... In this special year-end episode, Adam and Dale dive into the journey of Revenue Reimagined over the past 18 months and lay the foundation for what’s next in 2025. Key takeaways from the conversation: 🌉 What is the Go-To-Market Gap? Discover the groun sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #76 You NEED These Top 3 Revenue Ops Tools to Crush Remote Sales 🚀 76 76 Episode #76 You NEED These Top 3 Revenue Ops Tools to Crush Remote Sales 🚀 full Buzzsprout-16333348 https://share.transistor.fm/s/8392b821 🎙️ In this special Christmas episode, Adam and Dale pull back the curtain on the must-have tech tools shaping modern revenue operations. Whether you’re a sales pro, marketing guru, or ops strategist, this episode delivers the insights you need to level up your game. 💼✨

🔑 Key Highlights:
 • Top 3 Tools That Drive Success:
1️⃣ HubSpot: The ultimate all-in-one platform for sales, marketing, and customer success.
2️⃣ Attention: Revolutionize your sales calls with conversational intelligence.
3️⃣ Aligned: Simplify complex sales deals with a collaborative deal room.

💡 Discover how these tools streamline workflows, shorten sales cycles, and align teams like never before.

🚀 Why Watch This Episode?
 • Get the inside scoop on tools used by industry leaders.
 • Learn how to evaluate and implement the right tech for your business.
 • Stay ahead with future-focused strategies to dominate in remote sales.

👉 Tune in now and share your favorite revenue ops tools in the comments!

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> 🎙️ In this special Christmas episode, Adam and Dale pull back the curtain on the must-have tech tools shaping modern revenue operations. Whether you’re a sales pro, marketing guru, or ops strategist, this episode delivers the insights you need to level up your game. 💼✨

🔑 Key Highlights:
 • Top 3 Tools That Drive Success:
1️⃣ HubSpot: The ultimate all-in-one platform for sales, marketing, and customer success.
2️⃣ Attention: Revolutionize your sales calls with conversational intelligence.
3️⃣ Aligned: Simplify complex sales deals with a collaborative deal room.

💡 Discover how these tools streamline workflows, shorten sales cycles, and align teams like never before.

🚀 Why Watch This Episode?
 • Get the inside scoop on tools used by industry leaders.
 • Learn how to evaluate and implement the right tech for your business.
 • Stay ahead with future-focused strategies to dominate in remote sales.

👉 Tune in now and share your favorite revenue ops tools in the comments!

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 25 Dec 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1802 🎙️ In this special Christmas episode, Adam and Dale pull back the curtain on the must-have tech tools shaping modern revenue operations. Whether you’re a sales pro, marketing guru, or ops strategist, this episode delivers the insights you need to level up your game. 💼✨ 🔑 Key Highlights: • Top 3 Tools That Drive Success: 1️⃣ HubSpot: The ultimate all-in-one platform for sales, marketing, and customer success. 2️⃣ Attention: Revolutionize your sales calls with conversational intelligence... 🎙️ In this special Christmas episode, Adam and Dale pull back the curtain on the must-have tech tools shaping modern revenue operations. Whether you’re a sales pro, marketing guru, or ops strategist, this episode delivers the insights you need to level up sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #75 The Secret to Customer Success (isn't so secret) with Nikki Bishop 75 75 Episode #75 The Secret to Customer Success (isn't so secret) with Nikki Bishop full Buzzsprout-16297687 https://share.transistor.fm/s/ba51d6bf Today we are joined by Nikki Bishop, Vice President of Marketing and Customer Experience at Emerson.

There's no one-size-fits-all approach to customer success; it requires a dedicated commitment to understanding and serving customer interests effectively. Nikki shares that effective customer success is rooted in a deep understanding of customer needs, fostering connections, and continuously refining processes. As organizations work to enhance their marketing and customer experience, embracing a holistic view is essential for driving customer satisfaction and loyalty.

Follow Nikki: https://www.linkedin.com/in/nikkiwbishop/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Today we are joined by Nikki Bishop, Vice President of Marketing and Customer Experience at Emerson.

There's no one-size-fits-all approach to customer success; it requires a dedicated commitment to understanding and serving customer interests effectively. Nikki shares that effective customer success is rooted in a deep understanding of customer needs, fostering connections, and continuously refining processes. As organizations work to enhance their marketing and customer experience, embracing a holistic view is essential for driving customer satisfaction and loyalty.

Follow Nikki: https://www.linkedin.com/in/nikkiwbishop/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 18 Dec 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1768 Today we are joined by Nikki Bishop, Vice President of Marketing and Customer Experience at Emerson. There's no one-size-fits-all approach to customer success; it requires a dedicated commitment to understanding and serving customer interests effectively. Nikki shares that effective customer success is rooted in a deep understanding of customer needs, fostering connections, and continuously refining processes. As organizations work to enhance their marketing and customer experience, embracin... Today we are joined by Nikki Bishop, Vice President of Marketing and Customer Experience at Emerson. There's no one-size-fits-all approach to customer success; it requires a dedicated commitment to understanding and serving customer interests effectively sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #74 5X Growth Secrets, Community Building Hacks, and AI "Easy Buttons" with Jason Hubbard 74 74 Episode #74 5X Growth Secrets, Community Building Hacks, and AI "Easy Buttons" with Jason Hubbard full Buzzsprout-16259109 https://share.transistor.fm/s/cdbd867e Jason quite literally grew up in startups with both parents being serial entrepreneurs. He has worked with early-stage startups ranging from those he started and ran, launching first products/brands, being the first employee, all the way to venture-backed unicorns. In his career, Jason has helped grow 3 top 100 Inc.’s Fastest-Growing Private companies. Most recently Jason ran growth at Astronomer as they 5X’d revenue and raised half a Billion dollars on their way to a unicorn valuation. Currently, Jason is COO at RevGenius where he is building the #1 place for revenue leaders and professionals to come to learn how to scale.

Follow Jason: https://www.linkedin.com/in/hubbardjason/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Jason quite literally grew up in startups with both parents being serial entrepreneurs. He has worked with early-stage startups ranging from those he started and ran, launching first products/brands, being the first employee, all the way to venture-backed unicorns. In his career, Jason has helped grow 3 top 100 Inc.’s Fastest-Growing Private companies. Most recently Jason ran growth at Astronomer as they 5X’d revenue and raised half a Billion dollars on their way to a unicorn valuation. Currently, Jason is COO at RevGenius where he is building the #1 place for revenue leaders and professionals to come to learn how to scale.

Follow Jason: https://www.linkedin.com/in/hubbardjason/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 11 Dec 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1936 Jason quite literally grew up in startups with both parents being serial entrepreneurs. He has worked with early-stage startups ranging from those he started and ran, launching first products/brands, being the first employee, all the way to venture-backed unicorns. In his career, Jason has helped grow 3 top 100 Inc.’s Fastest-Growing Private companies. Most recently Jason ran growth at Astronomer as they 5X’d revenue and raised half a Billion dollars on their way to a unicorn valuation. Curre... Jason quite literally grew up in startups with both parents being serial entrepreneurs. He has worked with early-stage startups ranging from those he started and ran, launching first products/brands, being the first employee, all the way to venture-backed sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #73 This AI Strategist is Revolutionizing Business with the Rule of 100 ft. Daniel Englebretson: 73 73 Episode #73 This AI Strategist is Revolutionizing Business with the Rule of 100 ft. Daniel Englebretson: full Buzzsprout-16219108 https://share.transistor.fm/s/d06ad0b9 Daniel Englebretson is a multi-faceted entrepreneur and AI strategist on a mission to democratize artificial intelligence. As the creator of the "Rule of 100" framework for AI integration, Daniel is transforming how businesses approach AI adoption. His expertise spans AI strategy, education, and entrepreneurship, with roles including founder of Elynox.ai, co-founder of ShiftHX and Khronos, and instructor at Wake Forest and Elon University. Recognized as the "AI Strategist" at the 2023 "AI in Revenue" conference, Daniel's unique talent lies in translating complex AI concepts into actionable strategies. His practical approach to AI implementation, both in business and personal life, makes him a compelling voice in the ongoing debate about AI's role in shaping our future.

Check out the resources Daniel mentioned: https://amzn.to/3ZxOh0B

Follow Daniel: https://www.linkedin.com/in/danielenglebretson/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Daniel Englebretson is a multi-faceted entrepreneur and AI strategist on a mission to democratize artificial intelligence. As the creator of the "Rule of 100" framework for AI integration, Daniel is transforming how businesses approach AI adoption. His expertise spans AI strategy, education, and entrepreneurship, with roles including founder of Elynox.ai, co-founder of ShiftHX and Khronos, and instructor at Wake Forest and Elon University. Recognized as the "AI Strategist" at the 2023 "AI in Revenue" conference, Daniel's unique talent lies in translating complex AI concepts into actionable strategies. His practical approach to AI implementation, both in business and personal life, makes him a compelling voice in the ongoing debate about AI's role in shaping our future.

Check out the resources Daniel mentioned: https://amzn.to/3ZxOh0B

Follow Daniel: https://www.linkedin.com/in/danielenglebretson/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 04 Dec 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2046 Daniel Englebretson is a multi-faceted entrepreneur and AI strategist on a mission to democratize artificial intelligence. As the creator of the "Rule of 100" framework for AI integration, Daniel is transforming how businesses approach AI adoption. His expertise spans AI strategy, education, and entrepreneurship, with roles including founder of Elynox.ai, co-founder of ShiftHX and Khronos, and instructor at Wake Forest and Elon University. Recognized as the "AI Strategist" at the 2023 "AI in ... Daniel Englebretson is a multi-faceted entrepreneur and AI strategist on a mission to democratize artificial intelligence. As the creator of the "Rule of 100" framework for AI integration, Daniel is transforming how businesses approach AI adoption. His ex sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #72 Outdated Sales Tactics Will Destroy Your Business in 2025! How to Survive? ft. Lindsay Cordell 72 72 Episode #72 Outdated Sales Tactics Will Destroy Your Business in 2025! How to Survive? ft. Lindsay Cordell full Buzzsprout-16179764 https://share.transistor.fm/s/28c23c5f Lindsay, a partner and head of GTM advisory, is a practitioner turned analyst who studies best practices and trends in Go-to-Market and develops actionable models and blueprints for our clients. She has held both practitioner and leadership roles in almost every aspect of Go-to-Market, including Product, Marketing, Sales, Revenue Operations, and Enablement for several Fortune 500 companies, including AT&T, Hearst, and Cox. She most recently ran the GTM Center of Excellence for the Account-Based Marketing Platform Solution Terminus.

Lindsay covers a lot in this episode, with some of the key takeaways being:

1. Transformational Shift in Go-To-Market Strategies: Post-November 2022, businesses need to revise their go-to-market strategies focusing more on first-party data rather than relying solely on third-party intent data.

2. Pipeline Development and Sales Enablement: Organizations excelling in pipeline development are rethinking their marketing qualified leads (MQL) approach, adapting to a more intricate B2B sales landscape.

3. AI Integration in Sales: The effective use of AI can streamline sales processes and reduce bias, but the human touch is essential for closing deals.

4. Dynamic Market Awareness: Continuous assessment of market conditions and buyer behavior is crucial for strategic adjustments in business operations and sales efforts.

Follow Lindsay: https://www.linkedin.com/in/lindsaycordell/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Lindsay, a partner and head of GTM advisory, is a practitioner turned analyst who studies best practices and trends in Go-to-Market and develops actionable models and blueprints for our clients. She has held both practitioner and leadership roles in almost every aspect of Go-to-Market, including Product, Marketing, Sales, Revenue Operations, and Enablement for several Fortune 500 companies, including AT&T, Hearst, and Cox. She most recently ran the GTM Center of Excellence for the Account-Based Marketing Platform Solution Terminus.

Lindsay covers a lot in this episode, with some of the key takeaways being:

1. Transformational Shift in Go-To-Market Strategies: Post-November 2022, businesses need to revise their go-to-market strategies focusing more on first-party data rather than relying solely on third-party intent data.

2. Pipeline Development and Sales Enablement: Organizations excelling in pipeline development are rethinking their marketing qualified leads (MQL) approach, adapting to a more intricate B2B sales landscape.

3. AI Integration in Sales: The effective use of AI can streamline sales processes and reduce bias, but the human touch is essential for closing deals.

4. Dynamic Market Awareness: Continuous assessment of market conditions and buyer behavior is crucial for strategic adjustments in business operations and sales efforts.

Follow Lindsay: https://www.linkedin.com/in/lindsaycordell/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 27 Nov 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1933 Lindsay, a partner and head of GTM advisory, is a practitioner turned analyst who studies best practices and trends in Go-to-Market and develops actionable models and blueprints for our clients. She has held both practitioner and leadership roles in almost every aspect of Go-to-Market, including Product, Marketing, Sales, Revenue Operations, and Enablement for several Fortune 500 companies, including AT&T, Hearst, and Cox. She most recently ran the GTM Center of Excellence for the Account... Lindsay, a partner and head of GTM advisory, is a practitioner turned analyst who studies best practices and trends in Go-to-Market and develops actionable models and blueprints for our clients. She has held both practitioner and leadership roles in almos sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #71 How This Tech CEO is Changing the Software Sales Cycle - Stop the ENDLESS Discovery Calls ft. Troy Munson 71 71 Episode #71 How This Tech CEO is Changing the Software Sales Cycle - Stop the ENDLESS Discovery Calls ft. Troy Munson full Buzzsprout-16138885 https://share.transistor.fm/s/19e4a38f In this episode, Troy Munson, CEO of Dimmo, explored how his platform is transforming the software buying experience. Drawing on his extensive background in sales at top firms like MongoDB, Troy discusses how innovation in technology can simplify purchasing processes while optimizing sales effectiveness.

The Problems in Software Buying:
The traditional sales cycle for software purchases can often be tedious, involving multiple touchpoints and consultations. Key challenges include:
- Inefficient Communication: Many software companies involve numerous sales reps leading to fragmented interactions.
- Overwhelming Choices: Buyers feel inundated with options and struggle to select the right software to meet their needs.

Troy's Solution - Enter, Dimmo:
- Informed Leads: Sales reps benefit from engaging with prospects who are already knowledgeable about their options.
- Elimination of Initial Discovery Calls: Potential buyers can gauge their needs earlier in the process, reducing lengthy sales cycles.
- AI Utilization: Leveraging AI to provide tailored software recommendations based on specific pain points, improving the efficiency of the evaluation process.
- Focus on Community Impact: Troy emphasizes the importance of supporting emerging startups by allowing them to showcase innovative solutions effectively.

Platforms like Dimmo signify a major shift in how software is bought and sold. By emphasizing streamlined evaluations and informed leads, Dimmo not only simplifies the purchasing process but also enhances sales productivity.

Follow Troy: https://www.linkedin.com/in/troymunson/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode, Troy Munson, CEO of Dimmo, explored how his platform is transforming the software buying experience. Drawing on his extensive background in sales at top firms like MongoDB, Troy discusses how innovation in technology can simplify purchasing processes while optimizing sales effectiveness.

The Problems in Software Buying:
The traditional sales cycle for software purchases can often be tedious, involving multiple touchpoints and consultations. Key challenges include:
- Inefficient Communication: Many software companies involve numerous sales reps leading to fragmented interactions.
- Overwhelming Choices: Buyers feel inundated with options and struggle to select the right software to meet their needs.

Troy's Solution - Enter, Dimmo:
- Informed Leads: Sales reps benefit from engaging with prospects who are already knowledgeable about their options.
- Elimination of Initial Discovery Calls: Potential buyers can gauge their needs earlier in the process, reducing lengthy sales cycles.
- AI Utilization: Leveraging AI to provide tailored software recommendations based on specific pain points, improving the efficiency of the evaluation process.
- Focus on Community Impact: Troy emphasizes the importance of supporting emerging startups by allowing them to showcase innovative solutions effectively.

Platforms like Dimmo signify a major shift in how software is bought and sold. By emphasizing streamlined evaluations and informed leads, Dimmo not only simplifies the purchasing process but also enhances sales productivity.

Follow Troy: https://www.linkedin.com/in/troymunson/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 20 Nov 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1816 In this episode, Troy Munson, CEO of Dimmo, explored how his platform is transforming the software buying experience. Drawing on his extensive background in sales at top firms like MongoDB, Troy discusses how innovation in technology can simplify purchasing processes while optimizing sales effectiveness. The Problems in Software Buying: The traditional sales cycle for software purchases can often be tedious, involving multiple touchpoints and consultations. Key challenges include: - Ineffici... In this episode, Troy Munson, CEO of Dimmo, explored how his platform is transforming the software buying experience. Drawing on his extensive background in sales at top firms like MongoDB, Troy discusses how innovation in technology can simplify purchasi sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #70 Costly Hiring Mistakes & Marketing Myths - Emir Atli Grows Businesses FAST with HockeyStack 70 70 Episode #70 Costly Hiring Mistakes & Marketing Myths - Emir Atli Grows Businesses FAST with HockeyStack full Buzzsprout-16096431 https://share.transistor.fm/s/8b87dda4 In this episode of the Revenue Reimagined podcast, Emir Atli, co-founder and CRO of Hockey Stack, shared his insightful experiences transitioning from Y Combinator to building a powerful revenue operations tool for B2B companies. The conversation delved into hiring mistakes, the intricacies of marketing attribution, the significance of sober company culture, and the overall dynamics of sales processes.

Major Topics Discussed
1. Biggest Mistake: Hiring Wrong People
Emir emphasized that hiring the wrong individuals can waste valuable time and resources:
Resulted in a six-month setback for his company.
Highlights the emotional and mental drain of managing poor hires.

2. Marketing Attribution Challenges
Atli outlined why attribution remains a significant hurdle for many companies:
-Companies often have multiple data sources tracking different buyer journey aspects.
-APIs and tracking systems are often incompatible, making it difficult to create a unified picture of the customer journey.

Common Misconception: Marketing and sales often have conflicting views about attribution, complicating the credit allocation for generated leads.

3. Effective Growth Strategy
Emir shared how Hockey Stack addressed its growth strategy:
-They differentiated their approach for Enterprise vs. Mid-Market segments, recognizing the need for distinct strategies.
-They were advised to treat Enterprise sales as a company-wide effort, requiring aligned processes across all departments.

4. Culture of In-Office Work
Emir has strong views on the necessity of an in-office culture:
-He believes a thriving office culture enhances productivity.
-Promoting meaningful connections allows for faster feedback and decision-making.
-While a hybrid model might be viable, Emir maintains that in-person interactions lead to better performance and team spirit.

Overall, Emir’s journey with Hockey Stack reveals important lessons for current entrepreneurs. From understanding the critical nature of hiring talent, navigating the complexities of attribution, and cultivating a robust office culture, these insights offer valuable guidance for companies aiming for significant growth. Emir's reflections position him as a thought leader in the B2B revenue operations sector, showcasing how thoughtful approaches can yield substantial rewards in achieving business objectives.

Follow Emir: https://www.linkedin.com/in/emircatli/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode of the Revenue Reimagined podcast, Emir Atli, co-founder and CRO of Hockey Stack, shared his insightful experiences transitioning from Y Combinator to building a powerful revenue operations tool for B2B companies. The conversation delved into hiring mistakes, the intricacies of marketing attribution, the significance of sober company culture, and the overall dynamics of sales processes.

Major Topics Discussed
1. Biggest Mistake: Hiring Wrong People
Emir emphasized that hiring the wrong individuals can waste valuable time and resources:
Resulted in a six-month setback for his company.
Highlights the emotional and mental drain of managing poor hires.

2. Marketing Attribution Challenges
Atli outlined why attribution remains a significant hurdle for many companies:
-Companies often have multiple data sources tracking different buyer journey aspects.
-APIs and tracking systems are often incompatible, making it difficult to create a unified picture of the customer journey.

Common Misconception: Marketing and sales often have conflicting views about attribution, complicating the credit allocation for generated leads.

3. Effective Growth Strategy
Emir shared how Hockey Stack addressed its growth strategy:
-They differentiated their approach for Enterprise vs. Mid-Market segments, recognizing the need for distinct strategies.
-They were advised to treat Enterprise sales as a company-wide effort, requiring aligned processes across all departments.

4. Culture of In-Office Work
Emir has strong views on the necessity of an in-office culture:
-He believes a thriving office culture enhances productivity.
-Promoting meaningful connections allows for faster feedback and decision-making.
-While a hybrid model might be viable, Emir maintains that in-person interactions lead to better performance and team spirit.

Overall, Emir’s journey with Hockey Stack reveals important lessons for current entrepreneurs. From understanding the critical nature of hiring talent, navigating the complexities of attribution, and cultivating a robust office culture, these insights offer valuable guidance for companies aiming for significant growth. Emir's reflections position him as a thought leader in the B2B revenue operations sector, showcasing how thoughtful approaches can yield substantial rewards in achieving business objectives.

Follow Emir: https://www.linkedin.com/in/emircatli/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 13 Nov 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2026 In this episode of the Revenue Reimagined podcast, Emir Atli, co-founder and CRO of Hockey Stack, shared his insightful experiences transitioning from Y Combinator to building a powerful revenue operations tool for B2B companies. The conversation delved into hiring mistakes, the intricacies of marketing attribution, the significance of sober company culture, and the overall dynamics of sales processes. Major Topics Discussed 1. Biggest Mistake: Hiring Wrong People Emir emphasized that hiring... In this episode of the Revenue Reimagined podcast, Emir Atli, co-founder and CRO of Hockey Stack, shared his insightful experiences transitioning from Y Combinator to building a powerful revenue operations tool for B2B companies. The conversation delved i sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #69 Your Emails ARE Being Ignored. Here's How You Fix Your Sales Outreach ft. Mark Kosoglow, CEO 69 69 Episode #69 Your Emails ARE Being Ignored. Here's How You Fix Your Sales Outreach ft. Mark Kosoglow, CEO full Buzzsprout-16053740 https://share.transistor.fm/s/617f89f0 In this episode of the Revenue Reimagined podcast, Mark Kosoglow, CEO of Operator AI, discusses the current sales landscape, he refers to as The Great Ignore. Mark highlights the negative impact of excessive automation and irrelevant messaging that results in potential customers blocking outreach efforts.

The Great Ignore
Burden of Automation: Today’s sales efforts often rely on generic automated messages, leading to a significant disconnect between sales teams and prospects. Mark argues that the excessive focus on numbers over relevant engagement has eroded trust.

Cultural Shift: As a response to poor sales practices, laws like GDPR and CCPA have emerged, indicating societal pushback against and regulation of spamming behaviors.

The Balancing Act of Sales
Goldilocks Zone: Mark refers to the "Goldilocks zone" for sales activity:
-Too hot (excessive automation): leads to spamming and fatigue.
-Too cold (minimal outreach): results in missed opportunities.
-The ideal scenario emphasizes strategically targeted engagement rather than sheer volume.

Quality Over Quantity: A succinct outreach approach, focused on informing and engaging based on researched insights, can lead to higher conversion rates.

Importance of Personalization
Deep Knowledge of Prospects: Effective sales representatives often possess a deep understanding of their target companies and prospects, allowing them to craft messages that resonate.

Personalized Messaging: Mark shares that prioritizing personalization by understanding not just the job title, but the unique challenges and needs of each target, translates to better engagement.

The Role of Ideal Customer Profiles (ICP)
Refining ICP: A clear and accurate ICP is crucial for dedicating efforts towards prospects likely to convert. Mark emphasizes the importance of refining ICP definitions to avoid scattering resources.

Focused Engagement Strategy: By zeroing in on a manageable number of prospects through tailored outreach, sales teams can maximize their effectiveness rather than drowning in irrelevant metrics.

Mark's insights resonate deeply in a world grappling with automation fatigue. He advocates for a return to thoughtful sales strategies, prioritizing personalization and relevance in outreach. By focusing on quality interactions and refining their approach to understanding customers, sales teams can navigate the changing landscape effectively and meaningfully connect with their audience.

As companies adapt, the prospect of revitalizing sales outreach becomes not just a possibility, but a necessity for sustainable growth.

Follow Mark: https://www.linkedin.com/in/mkosoglow/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this episode of the Revenue Reimagined podcast, Mark Kosoglow, CEO of Operator AI, discusses the current sales landscape, he refers to as The Great Ignore. Mark highlights the negative impact of excessive automation and irrelevant messaging that results in potential customers blocking outreach efforts.

The Great Ignore
Burden of Automation: Today’s sales efforts often rely on generic automated messages, leading to a significant disconnect between sales teams and prospects. Mark argues that the excessive focus on numbers over relevant engagement has eroded trust.

Cultural Shift: As a response to poor sales practices, laws like GDPR and CCPA have emerged, indicating societal pushback against and regulation of spamming behaviors.

The Balancing Act of Sales
Goldilocks Zone: Mark refers to the "Goldilocks zone" for sales activity:
-Too hot (excessive automation): leads to spamming and fatigue.
-Too cold (minimal outreach): results in missed opportunities.
-The ideal scenario emphasizes strategically targeted engagement rather than sheer volume.

Quality Over Quantity: A succinct outreach approach, focused on informing and engaging based on researched insights, can lead to higher conversion rates.

Importance of Personalization
Deep Knowledge of Prospects: Effective sales representatives often possess a deep understanding of their target companies and prospects, allowing them to craft messages that resonate.

Personalized Messaging: Mark shares that prioritizing personalization by understanding not just the job title, but the unique challenges and needs of each target, translates to better engagement.

The Role of Ideal Customer Profiles (ICP)
Refining ICP: A clear and accurate ICP is crucial for dedicating efforts towards prospects likely to convert. Mark emphasizes the importance of refining ICP definitions to avoid scattering resources.

Focused Engagement Strategy: By zeroing in on a manageable number of prospects through tailored outreach, sales teams can maximize their effectiveness rather than drowning in irrelevant metrics.

Mark's insights resonate deeply in a world grappling with automation fatigue. He advocates for a return to thoughtful sales strategies, prioritizing personalization and relevance in outreach. By focusing on quality interactions and refining their approach to understanding customers, sales teams can navigate the changing landscape effectively and meaningfully connect with their audience.

As companies adapt, the prospect of revitalizing sales outreach becomes not just a possibility, but a necessity for sustainable growth.

Follow Mark: https://www.linkedin.com/in/mkosoglow/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 06 Nov 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2096 In this episode of the Revenue Reimagined podcast, Mark Kosoglow, CEO of Operator AI, discusses the current sales landscape, he refers to as The Great Ignore. Mark highlights the negative impact of excessive automation and irrelevant messaging that results in potential customers blocking outreach efforts. The Great Ignore Burden of Automation: Today’s sales efforts often rely on generic automated messages, leading to a significant disconnect between sales teams and prospects. Mark argues tha... In this episode of the Revenue Reimagined podcast, Mark Kosoglow, CEO of Operator AI, discusses the current sales landscape, he refers to as The Great Ignore. Mark highlights the negative impact of excessive automation and irrelevant messaging that result sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #68 Real World Secrets to Scaling Startups from Owner.com CRO and Former Shopify Director, Kyle Norton 68 68 Episode #68 Real World Secrets to Scaling Startups from Owner.com CRO and Former Shopify Director, Kyle Norton full Buzzsprout-16015135 https://share.transistor.fm/s/c7a457f1 In today's episode of Revenue Reimagined, we're joined by Kyle Norton, CRO at Owner.com.

Kyle discusses the significance of implementing different "rhythms" in a business, such as measurement rhythm, planning rhythm, and operating rhythm, likening it to a car engine that functions well with these elements in place. He shares insights from his career journey, including experiences at Shopify and owner.com, underscoring the importance of long-term vision and value creation in scaling a startup. Norton also emphasizes the need for forward-looking decisions with a pre-committed budget to enable rapid scaling and strategic investment in growth, highlighting the role of executive coaching in broadening perspectives beyond sales numbers. Additionally, he stresses the value of a structured approach to tracking and analyzing data, advocating for a Revenue Operating System that includes measurement cadence and team rhythms to drive actionable insights and efficient communication within the team.

During today's show, Kyle shares his secrets on:

- scaling startups beyond just sales metrics

- running the business like an engine and what that takes

- communication and generating actionable insights instead of trying to go after every metric

Any founder, entrepreneur, or business leader can steal the lessons Kyle shares in this episode and use them for their own success.

Follow Kyle - https://www.linkedin.com/in/kylecnorton/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Kyle Norton, CRO at Owner.com.

Kyle discusses the significance of implementing different "rhythms" in a business, such as measurement rhythm, planning rhythm, and operating rhythm, likening it to a car engine that functions well with these elements in place. He shares insights from his career journey, including experiences at Shopify and owner.com, underscoring the importance of long-term vision and value creation in scaling a startup. Norton also emphasizes the need for forward-looking decisions with a pre-committed budget to enable rapid scaling and strategic investment in growth, highlighting the role of executive coaching in broadening perspectives beyond sales numbers. Additionally, he stresses the value of a structured approach to tracking and analyzing data, advocating for a Revenue Operating System that includes measurement cadence and team rhythms to drive actionable insights and efficient communication within the team.

During today's show, Kyle shares his secrets on:

- scaling startups beyond just sales metrics

- running the business like an engine and what that takes

- communication and generating actionable insights instead of trying to go after every metric

Any founder, entrepreneur, or business leader can steal the lessons Kyle shares in this episode and use them for their own success.

Follow Kyle - https://www.linkedin.com/in/kylecnorton/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 30 Oct 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2096 In today's episode of Revenue Reimagined, we're joined by Kyle Norton, CRO at Owner.com. Kyle discusses the significance of implementing different "rhythms" in a business, such as measurement rhythm, planning rhythm, and operating rhythm, likening it to a car engine that functions well with these elements in place. He shares insights from his career journey, including experiences at Shopify and owner.com, underscoring the importance of long-term vision and value creation in scaling a startup... In today's episode of Revenue Reimagined, we're joined by Kyle Norton, CRO at Owner.com. Kyle discusses the significance of implementing different "rhythms" in a business, such as measurement rhythm, planning rhythm, and operating rhythm, likening it to sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #67 What is RevOps? Breaking Down This Vague Position & Job Title in Tech ft. Chris Eldridge 67 67 Episode #67 What is RevOps? Breaking Down This Vague Position & Job Title in Tech ft. Chris Eldridge full Buzzsprout-15973244 https://share.transistor.fm/s/9f933202 In today's episode of Revenue Reimagined, we're joined by Chris Eldridge, EVP Ops at InfluenceLogic.

Chris Eldridge is a RevOps leader with over a decade of experience in helping grow and operate startups. He’s currently the EVP of Operations at InfluenceLogic, an Influencer Marketing Agency running some of the largest Influencer Programs in the world, and a Growth Partner and Investor at Wasabi Ventures, where he helps scale B2B and B2C startups. Eldridge emphasizes the importance of having a solid RevOps foundation during late A to B funding rounds and the need for a RevOps person to be a super-connector with high technical acumen and strong business understanding. The ideal RevOps person should report directly to the CEO for alignment and coordination. Eldridge also touches upon the debate over who should own RevOps within an organization, suggesting that the CEO or a Chief Revenue Officer (CRO) could oversee it. The hosts also discuss the importance of identifying the Ideal Customer Profile (ICP) and utilizing RevOps for capacity planning and technology optimization as a company scales.

During today's show, Chris shares his secrets on:

- who would function best in RevOps

- the role of the CEO and RevOps and how they work together

- what RevOps is and is NOT (hint: we're not here to update a HubSpot flow)

Any founder, entrepreneur, or business leader can steal the lessons Chris shares in this episode and use them for their own success.

Follow Chris - https://www.linkedin.com/in/chriseldridge0/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Chris Eldridge, EVP Ops at InfluenceLogic.

Chris Eldridge is a RevOps leader with over a decade of experience in helping grow and operate startups. He’s currently the EVP of Operations at InfluenceLogic, an Influencer Marketing Agency running some of the largest Influencer Programs in the world, and a Growth Partner and Investor at Wasabi Ventures, where he helps scale B2B and B2C startups. Eldridge emphasizes the importance of having a solid RevOps foundation during late A to B funding rounds and the need for a RevOps person to be a super-connector with high technical acumen and strong business understanding. The ideal RevOps person should report directly to the CEO for alignment and coordination. Eldridge also touches upon the debate over who should own RevOps within an organization, suggesting that the CEO or a Chief Revenue Officer (CRO) could oversee it. The hosts also discuss the importance of identifying the Ideal Customer Profile (ICP) and utilizing RevOps for capacity planning and technology optimization as a company scales.

During today's show, Chris shares his secrets on:

- who would function best in RevOps

- the role of the CEO and RevOps and how they work together

- what RevOps is and is NOT (hint: we're not here to update a HubSpot flow)

Any founder, entrepreneur, or business leader can steal the lessons Chris shares in this episode and use them for their own success.

Follow Chris - https://www.linkedin.com/in/chriseldridge0/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 23 Oct 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1860 In today's episode of Revenue Reimagined, we're joined by Chris Eldridge, EVP Ops at InfluenceLogic. Chris Eldridge is a RevOps leader with over a decade of experience in helping grow and operate startups. He’s currently the EVP of Operations at InfluenceLogic, an Influencer Marketing Agency running some of the largest Influencer Programs in the world, and a Growth Partner and Investor at Wasabi Ventures, where he helps scale B2B and B2C startups. Eldridge emphasizes the importance of having... In today's episode of Revenue Reimagined, we're joined by Chris Eldridge, EVP Ops at InfluenceLogic. Chris Eldridge is a RevOps leader with over a decade of experience in helping grow and operate startups. He’s currently the EVP of Operations at Influenc sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #66 You’re Using Data Wrong! Spring DB CEO Reveals How to Master Data-Driven Sales ft. John Kosturos 66 66 Episode #66 You’re Using Data Wrong! Spring DB CEO Reveals How to Master Data-Driven Sales ft. John Kosturos full Buzzsprout-15933769 https://share.transistor.fm/s/78f3fed7 In today's episode of Revenue Reimagined, we're joined by John Kosturos, CEO at SpringDB.

John Kosturos is an accomplished entrepreneur and executive with a track record of success in the data-driven SaaS industry. With three successful ventures, including the co-founding and 11-year tenure as Chief Revenue Officer at RingLead, John has demonstrated a keen ability to drive growth and innovation. His expertise extends to mergers and acquisitions, having orchestrated the acquisition of RingLead by ZoomInfo, Inc. in 2021, where he subsequently served as Senior Vice President of Alliances for two years. Now, as the founder of SpringDB, John continues to pioneer solutions to help companies drive topline growth and build great products.

During today's show, John shares his secrets on:

- Using intent data to recognize customer needs

- Revenue operations owning and managing data

- Regularly updating your Ideal Customer Profile (ICP) for better targeting

Any founder, entrepreneur, or business leader can steal the lessons John shares in this episode and use them for their own success.

Follow John - https://www.linkedin.com/in/johnkosturos/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by John Kosturos, CEO at SpringDB.

John Kosturos is an accomplished entrepreneur and executive with a track record of success in the data-driven SaaS industry. With three successful ventures, including the co-founding and 11-year tenure as Chief Revenue Officer at RingLead, John has demonstrated a keen ability to drive growth and innovation. His expertise extends to mergers and acquisitions, having orchestrated the acquisition of RingLead by ZoomInfo, Inc. in 2021, where he subsequently served as Senior Vice President of Alliances for two years. Now, as the founder of SpringDB, John continues to pioneer solutions to help companies drive topline growth and build great products.

During today's show, John shares his secrets on:

- Using intent data to recognize customer needs

- Revenue operations owning and managing data

- Regularly updating your Ideal Customer Profile (ICP) for better targeting

Any founder, entrepreneur, or business leader can steal the lessons John shares in this episode and use them for their own success.

Follow John - https://www.linkedin.com/in/johnkosturos/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 16 Oct 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1910 In today's episode of Revenue Reimagined, we're joined by John Kosturos, CEO at SpringDB. John Kosturos is an accomplished entrepreneur and executive with a track record of success in the data-driven SaaS industry. With three successful ventures, including the co-founding and 11-year tenure as Chief Revenue Officer at RingLead, John has demonstrated a keen ability to drive growth and innovation. His expertise extends to mergers and acquisitions, having orchestrated the acquisition of RingLea... In today's episode of Revenue Reimagined, we're joined by John Kosturos, CEO at SpringDB. John Kosturos is an accomplished entrepreneur and executive with a track record of success in the data-driven SaaS industry. With three successful ventures, includi sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #65 Outbound Sales is NOT Just Cold Calls. If You Hate Outbound, You're Doing it Wrong ft. Ross Nibur 65 65 Episode #65 Outbound Sales is NOT Just Cold Calls. If You Hate Outbound, You're Doing it Wrong ft. Ross Nibur full Buzzsprout-15893404 https://share.transistor.fm/s/7dc91cf0 In today's episode of Revenue Reimagined, we're joined by Ross Nibur, Director of Onboarding Operations at Toast.

Ross discusses the importance of clear milestones, understanding the customer's perspective, collaboration between product and go-to-market teams, and having a predictable process for outbound sales. He emphasizes the need for objective measurements and milestones to scale teams effectively and gain a competitive advantage through data analysis. He also believes that outbound sales require a combination of marketing efforts and personalized messaging for success.

During today's show, Ross shares his secrets on:

- how to effectively scale an Outbound team

- why you should have objective measurements to measure growth

- having realistic expectations as a leader in a tech environment

Any founder, entrepreneur, or business leader can steal the lessons Ross shares in this episode and use them for their own success.

Follow Ross - https://www.linkedin.com/in/rossnibur/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Ross Nibur, Director of Onboarding Operations at Toast.

Ross discusses the importance of clear milestones, understanding the customer's perspective, collaboration between product and go-to-market teams, and having a predictable process for outbound sales. He emphasizes the need for objective measurements and milestones to scale teams effectively and gain a competitive advantage through data analysis. He also believes that outbound sales require a combination of marketing efforts and personalized messaging for success.

During today's show, Ross shares his secrets on:

- how to effectively scale an Outbound team

- why you should have objective measurements to measure growth

- having realistic expectations as a leader in a tech environment

Any founder, entrepreneur, or business leader can steal the lessons Ross shares in this episode and use them for their own success.

Follow Ross - https://www.linkedin.com/in/rossnibur/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 09 Oct 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2334 In today's episode of Revenue Reimagined, we're joined by Ross Nibur, Director of Onboarding Operations at Toast. Ross discusses the importance of clear milestones, understanding the customer's perspective, collaboration between product and go-to-market teams, and having a predictable process for outbound sales. He emphasizes the need for objective measurements and milestones to scale teams effectively and gain a competitive advantage through data analysis. He also believes that outbound sal... In today's episode of Revenue Reimagined, we're joined by Ross Nibur, Director of Onboarding Operations at Toast. Ross discusses the importance of clear milestones, understanding the customer's perspective, collaboration between product and go-to-market sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #64 Fix Your Hubspot Bottlenecks: Focus on Leads that are Actually Interested! ft. Davey Warren 64 64 Episode #64 Fix Your Hubspot Bottlenecks: Focus on Leads that are Actually Interested! ft. Davey Warren full Buzzsprout-15853480 https://share.transistor.fm/s/7105ed8a In today's episode of Revenue Reimagined, we're joined by Davey Warren, CEO at Pearagon.

Davey Warren is the CEO of Pearagon, a Diamond HubSpot Partner with over 1,000 successful CRM implementations. With extensive expertise in HubSpot, Davey specializes in creating innovative solutions that optimize business processes and drive growth. Outside of work, he enjoys the outdoors, international travel, pickleball, and golf.

During today's show, Davey shares his secrets on:

- the power of a correctly used CRM and all the benefits that come with it

- why you should govern your CRM and automation tasks regularly

- hiring specific roles, don't expect your VP of Sales to do everything

Any founder, entrepreneur, or business leader can steal the lessons Davey shares in this episode and use them for their own success.

Follow Davey - https://www.linkedin.com/in/daveywarrenjr/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Davey Warren, CEO at Pearagon.

Davey Warren is the CEO of Pearagon, a Diamond HubSpot Partner with over 1,000 successful CRM implementations. With extensive expertise in HubSpot, Davey specializes in creating innovative solutions that optimize business processes and drive growth. Outside of work, he enjoys the outdoors, international travel, pickleball, and golf.

During today's show, Davey shares his secrets on:

- the power of a correctly used CRM and all the benefits that come with it

- why you should govern your CRM and automation tasks regularly

- hiring specific roles, don't expect your VP of Sales to do everything

Any founder, entrepreneur, or business leader can steal the lessons Davey shares in this episode and use them for their own success.

Follow Davey - https://www.linkedin.com/in/daveywarrenjr/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 02 Oct 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2063 In today's episode of Revenue Reimagined, we're joined by Davey Warren, CEO at Pearagon. Davey Warren is the CEO of Pearagon, a Diamond HubSpot Partner with over 1,000 successful CRM implementations. With extensive expertise in HubSpot, Davey specializes in creating innovative solutions that optimize business processes and drive growth. Outside of work, he enjoys the outdoors, international travel, pickleball, and golf. During today's show, Davey shares his secrets on: - the power of a cor... In today's episode of Revenue Reimagined, we're joined by Davey Warren, CEO at Pearagon. Davey Warren is the CEO of Pearagon, a Diamond HubSpot Partner with over 1,000 successful CRM implementations. With extensive expertise in HubSpot, Davey specializes sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #63 STOP Buying Starbucks Giftcards to Get Prospects to Listen to Your Sales Pitch...ft. Katie Penner 63 63 Episode #63 STOP Buying Starbucks Giftcards to Get Prospects to Listen to Your Sales Pitch...ft. Katie Penner full Buzzsprout-15811294 https://share.transistor.fm/s/b4732d92 In today's episode of Revenue Reimagined, we're joined by Katie Penner, Head of Sender Relations at Sensodo.

The conversation revolves around the effectiveness of gifting in sales and customer success. Penner shares her passion for gifting as a way to build authentic connections and emphasizes the importance of personalization and relevance. She discusses how gifting can double win rates, increase second-call rates, and close deals faster. The role of customer success in gifting is also explored, with examples of effective gifting strategies during onboarding, appreciation, and renewals. Katie discusses automating gifting processes using tools like Sendoso and CRM systems, ensuring meaningful touchpoints without relying on sales reps to do it every time.

During today's show, Katie shares her secrets on:

- human connection in relevant gifting

- why gifting meaningful gifts closes more deals

- why NOT to use one size fits all methods like a Starbucks gift card

Any founder, entrepreneur, or business leader can steal the lessons Katie shares in this episode and use them for their own success.

Follow Katie - https://www.linkedin.com/in/kathrynpenner/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Katie Penner, Head of Sender Relations at Sensodo.

The conversation revolves around the effectiveness of gifting in sales and customer success. Penner shares her passion for gifting as a way to build authentic connections and emphasizes the importance of personalization and relevance. She discusses how gifting can double win rates, increase second-call rates, and close deals faster. The role of customer success in gifting is also explored, with examples of effective gifting strategies during onboarding, appreciation, and renewals. Katie discusses automating gifting processes using tools like Sendoso and CRM systems, ensuring meaningful touchpoints without relying on sales reps to do it every time.

During today's show, Katie shares her secrets on:

- human connection in relevant gifting

- why gifting meaningful gifts closes more deals

- why NOT to use one size fits all methods like a Starbucks gift card

Any founder, entrepreneur, or business leader can steal the lessons Katie shares in this episode and use them for their own success.

Follow Katie - https://www.linkedin.com/in/kathrynpenner/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 25 Sep 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1934 In today's episode of Revenue Reimagined, we're joined by Katie Penner, Head of Sender Relations at Sensodo. The conversation revolves around the effectiveness of gifting in sales and customer success. Penner shares her passion for gifting as a way to build authentic connections and emphasizes the importance of personalization and relevance. She discusses how gifting can double win rates, increase second-call rates, and close deals faster. The role of customer success in gifting is also expl... In today's episode of Revenue Reimagined, we're joined by Katie Penner, Head of Sender Relations at Sensodo. The conversation revolves around the effectiveness of gifting in sales and customer success. Penner shares her passion for gifting as a way to bu sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #62 Why YOUR Business is NOT Growing...How to Start a Tech Company in 2024-2025 11 11 Episode #62 Why YOUR Business is NOT Growing...How to Start a Tech Company in 2024-2025 full Buzzsprout-15737713 https://share.transistor.fm/s/47906231 In today's episode of Revenue Reimagined, we're joined by...US!

Adam and Dale share their experience over this last year with Revenue Reimagined - what they learned, ups and downs, and their experiences in helping bridge the GTM gap for founders and startups. It has been a great year for Revenue Reimagined, and 2025 is looking even brighter with product and template drops, AI implementations, and more to help you and your company become more stable, scalable, and repeatable.

Follow Adam - https://www.linkedin.com/in/adambjay/
Follow Dale - https://www.linkedin.com/in/dalezwizinski/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by...US!

Adam and Dale share their experience over this last year with Revenue Reimagined - what they learned, ups and downs, and their experiences in helping bridge the GTM gap for founders and startups. It has been a great year for Revenue Reimagined, and 2025 is looking even brighter with product and template drops, AI implementations, and more to help you and your company become more stable, scalable, and repeatable.

Follow Adam - https://www.linkedin.com/in/adambjay/
Follow Dale - https://www.linkedin.com/in/dalezwizinski/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 18 Sep 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2470 In today's episode of Revenue Reimagined, we're joined by...US! Adam and Dale share their experience over this last year with Revenue Reimagined - what they learned, ups and downs, and their experiences in helping bridge the GTM gap for founders and startups. It has been a great year for Revenue Reimagined, and 2025 is looking even brighter with product and template drops, AI implementations, and more to help you and your company become more stable, scalable, and repeatable. Follow Adam -... In today's episode of Revenue Reimagined, we're joined by...US! Adam and Dale share their experience over this last year with Revenue Reimagined - what they learned, ups and downs, and their experiences in helping bridge the GTM gap for founders and sta sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #61 How to Build a Strong Community Online ft. RevGenius CEO Jared Robin 61 61 Episode #61 How to Build a Strong Community Online ft. RevGenius CEO Jared Robin full Buzzsprout-15721640 https://share.transistor.fm/s/205e25b9 In today's episode of Revenue Reimagined, we're joined by Jared Robin, Founder and CEO at RevGenius.

Jared shares his experiences in building and engaging with communities, particularly in the B2B space. He started Rev Genius during tough times to network and learn from industry experts. Jared emphasizes the importance of treating communities as a way to build human connections and provide value, rather than just a sales tool. He also discusses the significance of trust and having a unique point of view in community-building. Jared highlights the benefits of communities for businesses, both inside and outside of organizations, and encourages authentic connections and providing value. Throughout the video, Jared emphasizes the importance of communities in business growth and the need to view them holistically.

During today's show, Jared shares his secrets on:

- human connection in community building

- the importance of trust and having a distinct point of view

- viewing communities holistically

Any founder, entrepreneur, or business leader can steal the lessons Jared shares in this episode and use them for their own success.

Follow Jared - https://www.linkedin.com/in/jaredrobin/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Jared Robin, Founder and CEO at RevGenius.

Jared shares his experiences in building and engaging with communities, particularly in the B2B space. He started Rev Genius during tough times to network and learn from industry experts. Jared emphasizes the importance of treating communities as a way to build human connections and provide value, rather than just a sales tool. He also discusses the significance of trust and having a unique point of view in community-building. Jared highlights the benefits of communities for businesses, both inside and outside of organizations, and encourages authentic connections and providing value. Throughout the video, Jared emphasizes the importance of communities in business growth and the need to view them holistically.

During today's show, Jared shares his secrets on:

- human connection in community building

- the importance of trust and having a distinct point of view

- viewing communities holistically

Any founder, entrepreneur, or business leader can steal the lessons Jared shares in this episode and use them for their own success.

Follow Jared - https://www.linkedin.com/in/jaredrobin/


PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 11 Sep 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1972 In today's episode of Revenue Reimagined, we're joined by Jared Robin, Founder and CEO at RevGenius. Jared shares his experiences in building and engaging with communities, particularly in the B2B space. He started Rev Genius during tough times to network and learn from industry experts. Jared emphasizes the importance of treating communities as a way to build human connections and provide value, rather than just a sales tool. He also discusses the significance of trust and having a unique p... In today's episode of Revenue Reimagined, we're joined by Jared Robin, Founder and CEO at RevGenius. Jared shares his experiences in building and engaging with communities, particularly in the B2B space. He started Rev Genius during tough times to networ sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #60 How to be Good at Networking? YOU may be Asking the Wrong Question...ft. Melissa Moody 60 60 Episode #60 How to be Good at Networking? YOU may be Asking the Wrong Question...ft. Melissa Moody full Buzzsprout-15692208 https://share.transistor.fm/s/e7e0b455 In today's episode of Revenue Reimagined, we're joined by Melissa Moody, CEO at Matcha by Commsor.

Melissa is co-founder and CEO at Matcha, a high-growth startup building solutions for professionals who invest in relationship-driven growth. A repeat entrepreneur, Melissa has also been CMO at email startup Gated, founder of advocacy tool Nut Tree, and is currently Founder at Wednesday Women.  Prior to her work in startups, Melissa had a 13+ year career at Google, where she implemented multi-channel digital marketing strategy and led mobile web partnerships for Google’s largest travel industry advertisers. She enjoys presenting publicly on the topics of digital excellence, go-to-network strategy, and women in leadership and is host of the podcast 2 Pizza Marketing.  Melissa lives in Anchorage, Alaska with her family and spends her free time being active outdoors, traveling the world, and reading.

During today's show, Melissa shares her secrets on:

- how marketing killed email (and everything else cool)

- the power of connecting over genuine interests

- why always looking to help others will bring you opportunities 

Any founder, entrepreneur, or business leader can steal the lessons Melissa shares in this episode and use them for their own success.

Follow Melissa - https://www.linkedin.com/in/melissammoody/
And on Matcha! - https://matcha.so/moody

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Melissa Moody, CEO at Matcha by Commsor.

Melissa is co-founder and CEO at Matcha, a high-growth startup building solutions for professionals who invest in relationship-driven growth. A repeat entrepreneur, Melissa has also been CMO at email startup Gated, founder of advocacy tool Nut Tree, and is currently Founder at Wednesday Women.  Prior to her work in startups, Melissa had a 13+ year career at Google, where she implemented multi-channel digital marketing strategy and led mobile web partnerships for Google’s largest travel industry advertisers. She enjoys presenting publicly on the topics of digital excellence, go-to-network strategy, and women in leadership and is host of the podcast 2 Pizza Marketing.  Melissa lives in Anchorage, Alaska with her family and spends her free time being active outdoors, traveling the world, and reading.

During today's show, Melissa shares her secrets on:

- how marketing killed email (and everything else cool)

- the power of connecting over genuine interests

- why always looking to help others will bring you opportunities 

Any founder, entrepreneur, or business leader can steal the lessons Melissa shares in this episode and use them for their own success.

Follow Melissa - https://www.linkedin.com/in/melissammoody/
And on Matcha! - https://matcha.so/moody

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 04 Sep 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2316 In today's episode of Revenue Reimagined, we're joined by Melissa Moody, CEO at Matcha by Commsor. Melissa is co-founder and CEO at Matcha, a high-growth startup building solutions for professionals who invest in relationship-driven growth. A repeat entrepreneur, Melissa has also been CMO at email startup Gated, founder of advocacy tool Nut Tree, and is currently Founder at Wednesday Women. Prior to her work in startups, Melissa had a 13+ year career at Google, where she implemented mu... In today's episode of Revenue Reimagined, we're joined by Melissa Moody, CEO at Matcha by Commsor. Melissa is co-founder and CEO at Matcha, a high-growth startup building solutions for professionals who invest in relationship-driven growth. A repeat entr sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #59 The Top Sales Strategies that Work in 2024 ft. Eric Iannello 59 59 Episode #59 The Top Sales Strategies that Work in 2024 ft. Eric Iannello full Buzzsprout-15651158 https://share.transistor.fm/s/d85cee83 In today's episode of Revenue Reimagined, we're joined by Eric Iannello, Head of Sales at SalesRoom.

Eric shares his passion for outbound sales and the top sales strategies that work, like the importance of focusing on conversions rather than meetings. He emphasizes the need to understand the value of conversions, target the right audience, articulate a clear message, and balance sales and marketing efforts. Iannello also discusses the shift from traditional outbound sales methods to more personalized engagement, the importance of building relationships and networks, and the role of outbound marketing within a company. Additionally, he touches upon productivity hacks and the significance of respecting others' time. Throughout the conversation, Iannello emphasizes the need for clear direction, proper methodology, and effective strategies in sales and marketing processes.

During today's show, Eric shares his secrets on:

- why meetings set is NOT a good metric for success

- the importance of leveraging and building a following

- the top sales strategies that work

Any founder, entrepreneur, or business leader can steal the lessons Eric shares in this episode and use them for their own success.

Follow Eric - https://www.linkedin.com/in/eric-iannello/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Eric Iannello, Head of Sales at SalesRoom.

Eric shares his passion for outbound sales and the top sales strategies that work, like the importance of focusing on conversions rather than meetings. He emphasizes the need to understand the value of conversions, target the right audience, articulate a clear message, and balance sales and marketing efforts. Iannello also discusses the shift from traditional outbound sales methods to more personalized engagement, the importance of building relationships and networks, and the role of outbound marketing within a company. Additionally, he touches upon productivity hacks and the significance of respecting others' time. Throughout the conversation, Iannello emphasizes the need for clear direction, proper methodology, and effective strategies in sales and marketing processes.

During today's show, Eric shares his secrets on:

- why meetings set is NOT a good metric for success

- the importance of leveraging and building a following

- the top sales strategies that work

Any founder, entrepreneur, or business leader can steal the lessons Eric shares in this episode and use them for their own success.

Follow Eric - https://www.linkedin.com/in/eric-iannello/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 28 Aug 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2003 In today's episode of Revenue Reimagined, we're joined by Eric Iannello, Head of Sales at SalesRoom. Eric shares his passion for outbound sales and the top sales strategies that work, like the importance of focusing on conversions rather than meetings. He emphasizes the need to understand the value of conversions, target the right audience, articulate a clear message, and balance sales and marketing efforts. Iannello also discusses the shift from traditional outbound sales methods to more pe... In today's episode of Revenue Reimagined, we're joined by Eric Iannello, Head of Sales at SalesRoom. Eric shares his passion for outbound sales and the top sales strategies that work, like the importance of focusing on conversions rather than meetings. H sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #58 Your Brand's Messaging is Killing Your Sale ft. Annie & Kristen From Decoded Strategies 58 58 Episode #58 Your Brand's Messaging is Killing Your Sale ft. Annie & Kristen From Decoded Strategies full Buzzsprout-15612613 https://share.transistor.fm/s/9b040ea8 In today's episode of Revenue Reimagined, we're joined by Annie & Kristin, Co-Founders at Decoded Strategies.

Annie and Kristin's brand message is very clear - as it should be - founders and sales teams need to learn how to communicate effectively - and when the complication is removed, the sale becomes easier and you can actually solve a problem the customer has instead of feature dumping.

Kristin and Annie share their backgrounds in the software industry and how they became marketing experts. They emphasize the importance of clear messaging and positioning for companies, arguing that many businesses make the mistake of assuming their messaging is sufficient. They also discuss the challenges of standing out in today's content-saturated world and the importance of putting the customer first in branding. They emphasize the role of human expertise in branding decisions, despite the benefits of AI tools, and share their experiences in helping companies shift their focus to their audience.

During today's show, Annie and Kristin share their secrets on:

- how to communicate effectively and concisely

- why the customer should be the hero in your story, not yourself

- feature dumping doesn't get sales - solving problems does

Any founder, entrepreneur, or business leader can steal the lessons Annie and Kirstin share in this episode and use them for their own success.

Follow Annie - https://www.linkedin.com/in/anniemosbacher/
Follow Kristin - https://www.linkedin.com/in/kristin-spiotto/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Annie & Kristin, Co-Founders at Decoded Strategies.

Annie and Kristin's brand message is very clear - as it should be - founders and sales teams need to learn how to communicate effectively - and when the complication is removed, the sale becomes easier and you can actually solve a problem the customer has instead of feature dumping.

Kristin and Annie share their backgrounds in the software industry and how they became marketing experts. They emphasize the importance of clear messaging and positioning for companies, arguing that many businesses make the mistake of assuming their messaging is sufficient. They also discuss the challenges of standing out in today's content-saturated world and the importance of putting the customer first in branding. They emphasize the role of human expertise in branding decisions, despite the benefits of AI tools, and share their experiences in helping companies shift their focus to their audience.

During today's show, Annie and Kristin share their secrets on:

- how to communicate effectively and concisely

- why the customer should be the hero in your story, not yourself

- feature dumping doesn't get sales - solving problems does

Any founder, entrepreneur, or business leader can steal the lessons Annie and Kirstin share in this episode and use them for their own success.

Follow Annie - https://www.linkedin.com/in/anniemosbacher/
Follow Kristin - https://www.linkedin.com/in/kristin-spiotto/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 21 Aug 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2215 In today's episode of Revenue Reimagined, we're joined by Annie & Kristin, Co-Founders at Decoded Strategies. Annie and Kristin's brand message is very clear - as it should be - founders and sales teams need to learn how to communicate effectively - and when the complication is removed, the sale becomes easier and you can actually solve a problem the customer has instead of feature dumping. Kristin and Annie share their backgrounds in the software industry and how they became marketing... In today's episode of Revenue Reimagined, we're joined by Annie & Kristin, Co-Founders at Decoded Strategies. Annie and Kristin's brand message is very clear - as it should be - founders and sales teams need to learn how to communicate effectively - sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #57 Should You Use Video in Sales? ft. Melissa Gaglione 57 57 Episode #57 Should You Use Video in Sales? ft. Melissa Gaglione full Buzzsprout-15574163 https://share.transistor.fm/s/da221ff0 In today's episode of Revenue Reimagined, we're joined by Melissa Gaglione, Head of Sales at SendSpark.

Melissa discusses how her experience as an on-air news reporter and an SDR at LivePerson led her to excel in video selling, a technique she now advocates for in B2B sales. She emphasizes the importance of using video to engage prospects, the science behind effective video communication, and how she plans to apply her leadership experiences to her new role at SendSpark. The episode also touches on the power of video in sales, with Melissa encouraging founders to harness this medium to connect with their audience.

During today's show, Melissa shares her secrets on:

- the power of using video in sales prospecting

- taking video skills we already all use and tailoring it to sales

- how video in the sales funnel can convert WAY more than written text

Any founder, entrepreneur, or business leader can steal the lessons Melissa shares in this episode and use them for their own success.

Follow Melissa - https://www.linkedin.com/in/melissagaglione/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Melissa Gaglione, Head of Sales at SendSpark.

Melissa discusses how her experience as an on-air news reporter and an SDR at LivePerson led her to excel in video selling, a technique she now advocates for in B2B sales. She emphasizes the importance of using video to engage prospects, the science behind effective video communication, and how she plans to apply her leadership experiences to her new role at SendSpark. The episode also touches on the power of video in sales, with Melissa encouraging founders to harness this medium to connect with their audience.

During today's show, Melissa shares her secrets on:

- the power of using video in sales prospecting

- taking video skills we already all use and tailoring it to sales

- how video in the sales funnel can convert WAY more than written text

Any founder, entrepreneur, or business leader can steal the lessons Melissa shares in this episode and use them for their own success.

Follow Melissa - https://www.linkedin.com/in/melissagaglione/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 14 Aug 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1770 In today's episode of Revenue Reimagined, we're joined by Melissa Gaglione, Head of Sales at SendSpark. Melissa discusses how her experience as an on-air news reporter and an SDR at LivePerson led her to excel in video selling, a technique she now advocates for in B2B sales. She emphasizes the importance of using video to engage prospects, the science behind effective video communication, and how she plans to apply her leadership experiences to her new role at SendSpark. The episode also tou... In today's episode of Revenue Reimagined, we're joined by Melissa Gaglione, Head of Sales at SendSpark. Melissa discusses how her experience as an on-air news reporter and an SDR at LivePerson led her to excel in video selling, a technique she now advoca sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #56 Marketing "Secrets" and Pandemic Pivots ft. Carlos Gil 56 56 Episode #56 Marketing "Secrets" and Pandemic Pivots ft. Carlos Gil full Buzzsprout-15540638 https://share.transistor.fm/s/44754d5b In today's episode of Revenue Reimagined, we're joined by Carlos Gil, Brand Evangelist at GetResponse.

Carlos shares his entrepreneurial background and journey in digital and social media marketing since 2008. He discusses the importance of building relationships and creating authentic content for business growth, using the example of his successful mask business pivot during the COVID-19 pandemic. Carlos emphasizes the need for hard work and testing to achieve virality and sales, as well as the importance of pivoting when necessary and prioritizing family. He reflects on his career journey and the evolution of his confidence, sharing valuable advice from his father about facing fear and avoiding polarizing conversations.

During today's show, Carlos shares his secrets on:

- How there are NO secrets, just hard work

- When to pivot and change your ideas to fit the market

- the attitude it takes to truly be a leader

Any founder, entrepreneur, or business leader can steal the lessons Carlos shares in this episode and use them for their own success.

Follow Carlos - https://www.linkedin.com/in/carlosgilonline/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Carlos Gil, Brand Evangelist at GetResponse.

Carlos shares his entrepreneurial background and journey in digital and social media marketing since 2008. He discusses the importance of building relationships and creating authentic content for business growth, using the example of his successful mask business pivot during the COVID-19 pandemic. Carlos emphasizes the need for hard work and testing to achieve virality and sales, as well as the importance of pivoting when necessary and prioritizing family. He reflects on his career journey and the evolution of his confidence, sharing valuable advice from his father about facing fear and avoiding polarizing conversations.

During today's show, Carlos shares his secrets on:

- How there are NO secrets, just hard work

- When to pivot and change your ideas to fit the market

- the attitude it takes to truly be a leader

Any founder, entrepreneur, or business leader can steal the lessons Carlos shares in this episode and use them for their own success.

Follow Carlos - https://www.linkedin.com/in/carlosgilonline/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 07 Aug 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2038 In today's episode of Revenue Reimagined, we're joined by Carlos Gil, Brand Evangelist at GetResponse. Carlos shares his entrepreneurial background and journey in digital and social media marketing since 2008. He discusses the importance of building relationships and creating authentic content for business growth, using the example of his successful mask business pivot during the COVID-19 pandemic. Carlos emphasizes the need for hard work and testing to achieve virality and sales, as well as... In today's episode of Revenue Reimagined, we're joined by Carlos Gil, Brand Evangelist at GetResponse. Carlos shares his entrepreneurial background and journey in digital and social media marketing since 2008. He discusses the importance of building rela sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #55 The Seller's Journey ft. Richard Harris 55 55 Episode #55 The Seller's Journey ft. Richard Harris full Buzzsprout-15501785 https://share.transistor.fm/s/0ccd42fe In today's episode of Revenue Reimagined, we're joined by Richard Harris, Founder and CEO at Harris Consulting.

Richard, a sales legend and founder, shares his personal journey of becoming a consultant after being let go from his previous job during the 2008 financial crisis. He discusses the challenges he faced in finding new employment and how he secured his first clients through networking. Richard also reflects on the evolution of prospecting and soft skills in sales over the past decade and shares insights on setting expectations for fractional sales roles. He emphasizes the importance of clear communication and adapting to changing circumstances. Richard also touches upon the challenges of ineffective leadership in sales roles and the importance of hiring the right sales leadership for startups. He shares about his new book, "The Seller's Journey", and shares how he feels as though the buyer is the one we think about when crafting our message, but the journey is really in that of the seller. Throughout the conversation, Harris emphasizes the importance of resilience, adaptability, and effective communication in sales.

During today's show, Richard shares his secrets on:

- the importance of soft skills in conversation

- digging out of an economic crisis & leveraging a network

- setting expectations in a fractional consulting role

Any founder, entrepreneur, or business leader can steal the lessons Richard shares in this episode and use them for their own success.

Follow Richard - https://www.linkedin.com/in/rharris415/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Richard Harris, Founder and CEO at Harris Consulting.

Richard, a sales legend and founder, shares his personal journey of becoming a consultant after being let go from his previous job during the 2008 financial crisis. He discusses the challenges he faced in finding new employment and how he secured his first clients through networking. Richard also reflects on the evolution of prospecting and soft skills in sales over the past decade and shares insights on setting expectations for fractional sales roles. He emphasizes the importance of clear communication and adapting to changing circumstances. Richard also touches upon the challenges of ineffective leadership in sales roles and the importance of hiring the right sales leadership for startups. He shares about his new book, "The Seller's Journey", and shares how he feels as though the buyer is the one we think about when crafting our message, but the journey is really in that of the seller. Throughout the conversation, Harris emphasizes the importance of resilience, adaptability, and effective communication in sales.

During today's show, Richard shares his secrets on:

- the importance of soft skills in conversation

- digging out of an economic crisis & leveraging a network

- setting expectations in a fractional consulting role

Any founder, entrepreneur, or business leader can steal the lessons Richard shares in this episode and use them for their own success.

Follow Richard - https://www.linkedin.com/in/rharris415/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 31 Jul 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2309 In today's episode of Revenue Reimagined, we're joined by Richard Harris, Founder and CEO at Harris Consulting. Richard, a sales legend and founder, shares his personal journey of becoming a consultant after being let go from his previous job during the 2008 financial crisis. He discusses the challenges he faced in finding new employment and how he secured his first clients through networking. Richard also reflects on the evolution of prospecting and soft skills in sales over the past decad... In today's episode of Revenue Reimagined, we're joined by Richard Harris, Founder and CEO at Harris Consulting. Richard, a sales legend and founder, shares his personal journey of becoming a consultant after being let go from his previous job during the sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #54 Love is Blind, but Growth Strategy is Clear ft. Kwame Appiah 54 54 Episode #54 Love is Blind, but Growth Strategy is Clear ft. Kwame Appiah full Buzzsprout-15462627 https://share.transistor.fm/s/2b87e380 In today's episode of Revenue Reimagined, we're joined by Kwame Appiah, Head of Influencer and Creator Engagement at Later.

Kwame is a cast member on season 4 of the Netflix show Love is Blind, a former pro soccer player, and now leads creator relations for Later. He is also a content creator himself, with over 450K followers on Instagram. In this episode, Kwame discusses his journey into influencer marketing and the importance of effective brand-creator collaborations. He emphasizes the need for transparency, understanding niches and audiences, and building trust in the Creator economy. Kwame also highlights the growing influence and relatability of creators compared to traditional celebrities and shares his experiences transitioning from sales to marketing. Throughout the episode, he encourages early-stage founders to focus on consistency in content creation and experimenting with various social channels.

During today's show, Kwame shares his secrets on:

- the power of the creator economy

- what brands can (and should) do when finding new influencers for their products

- creating and growing new social channels

Any founder, entrepreneur, or business leader can steal the lessons Kwame shares in this episode and use them for their own success.

Check out Kwame's new podcast Beyond Influence - https://later.com/beyond-influence-podcast/
Follow Kwame - https://www.instagram.com/ayokwam/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Kwame Appiah, Head of Influencer and Creator Engagement at Later.

Kwame is a cast member on season 4 of the Netflix show Love is Blind, a former pro soccer player, and now leads creator relations for Later. He is also a content creator himself, with over 450K followers on Instagram. In this episode, Kwame discusses his journey into influencer marketing and the importance of effective brand-creator collaborations. He emphasizes the need for transparency, understanding niches and audiences, and building trust in the Creator economy. Kwame also highlights the growing influence and relatability of creators compared to traditional celebrities and shares his experiences transitioning from sales to marketing. Throughout the episode, he encourages early-stage founders to focus on consistency in content creation and experimenting with various social channels.

During today's show, Kwame shares his secrets on:

- the power of the creator economy

- what brands can (and should) do when finding new influencers for their products

- creating and growing new social channels

Any founder, entrepreneur, or business leader can steal the lessons Kwame shares in this episode and use them for their own success.

Check out Kwame's new podcast Beyond Influence - https://later.com/beyond-influence-podcast/
Follow Kwame - https://www.instagram.com/ayokwam/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 24 Jul 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2204 In today's episode of Revenue Reimagined, we're joined by Kwame Appiah, Head of Influencer and Creator Engagement at Later. Kwame is a cast member on season 4 of the Netflix show Love is Blind, a former pro soccer player, and now leads creator relations for Later. He is also a content creator himself, with over 450K followers on Instagram. In this episode, Kwame discusses his journey into influencer marketing and the importance of effective brand-creator collaborations. He emphasizes the ne... In today's episode of Revenue Reimagined, we're joined by Kwame Appiah, Head of Influencer and Creator Engagement at Later. Kwame is a cast member on season 4 of the Netflix show Love is Blind, a former pro soccer player, and now leads creator relations sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #53 The Horror and the Beauty of AI ft. Ryan Staley 53 53 Episode #53 The Horror and the Beauty of AI ft. Ryan Staley full Buzzsprout-15426547 https://share.transistor.fm/s/98f30f6e In today's episode of Revenue Reimagined, we're joined by Ryan Staley, Founder and CEO of WhaleBoss.

Ryan has taught over 800 CEOs, VPs, and leaders how to grow their tech companies from $1 million to $30 million or more using the principles in his proprietary framework. He explains that he was attracted to sales because he saw the opportunity to be compensated based on results rather than tenure or promotion. However, he eventually hit a ceiling in his income and wanted to do his own thing, contributing to something meaningful while helping others. Staley believes that a certain level of "sickness" is required to become a CEO or CRO, as it requires a hard-driving personality. This episode also touches on the risks of AI if we don't learn how to use it responsibly, and if no regulation is ever introduced. While AI is an incredible resource, it does stand to cause a lot of harm in its path to mainstream use.

During today's show, Ryan shares his secrets on:

- the mindset of sales execs and high-ranking leadership

- what makes AI so great (and scary!)

- Autonomous Agents and what to expect from AI in the coming years

Any founder, entrepreneur, or business leader can steal the lessons Ryan shares in this episode and use them for their own success.

Ryan's go-to Spotify playlist - Binaural Beats: Focus

Follow Ryan - https://www.linkedin.com/in/ryan-staley/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Ryan Staley, Founder and CEO of WhaleBoss.

Ryan has taught over 800 CEOs, VPs, and leaders how to grow their tech companies from $1 million to $30 million or more using the principles in his proprietary framework. He explains that he was attracted to sales because he saw the opportunity to be compensated based on results rather than tenure or promotion. However, he eventually hit a ceiling in his income and wanted to do his own thing, contributing to something meaningful while helping others. Staley believes that a certain level of "sickness" is required to become a CEO or CRO, as it requires a hard-driving personality. This episode also touches on the risks of AI if we don't learn how to use it responsibly, and if no regulation is ever introduced. While AI is an incredible resource, it does stand to cause a lot of harm in its path to mainstream use.

During today's show, Ryan shares his secrets on:

- the mindset of sales execs and high-ranking leadership

- what makes AI so great (and scary!)

- Autonomous Agents and what to expect from AI in the coming years

Any founder, entrepreneur, or business leader can steal the lessons Ryan shares in this episode and use them for their own success.

Ryan's go-to Spotify playlist - Binaural Beats: Focus

Follow Ryan - https://www.linkedin.com/in/ryan-staley/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 17 Jul 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2046 In today's episode of Revenue Reimagined, we're joined by Ryan Staley, Founder and CEO of WhaleBoss. Ryan has taught over 800 CEOs, VPs, and leaders how to grow their tech companies from $1 million to $30 million or more using the principles in his proprietary framework. He explains that he was attracted to sales because he saw the opportunity to be compensated based on results rather than tenure or promotion. However, he eventually hit a ceiling in his income and wanted to do his own thing,... In today's episode of Revenue Reimagined, we're joined by Ryan Staley, Founder and CEO of WhaleBoss. Ryan has taught over 800 CEOs, VPs, and leaders how to grow their tech companies from $1 million to $30 million or more using the principles in his propr sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #52 The Power of Storytelling in Business Communication ft. Doug Landis 52 52 Episode #52 The Power of Storytelling in Business Communication ft. Doug Landis full Buzzsprout-15387743 https://share.transistor.fm/s/c309f93f In today's episode of Revenue Reimagined, we're joined by Doug Landis, Founder and CEO of DL Advisory.

Doug is an expert in customer advocacy and storytelling, and his company provides early-stage storytelling and narrative-building consultancy services. Doug shared his origin story, which includes being a trained actor from the age of five, and how he used his communication skills to create powerful stories in the professional world. He highlights the importance of incorporating storytelling in business communication, as it is an effective way of eliciting a positive response from the audience. Doug suggests that founders should focus on their origin story and emotional connection to their business to create a compelling narrative.

During today's show, Doug shares his secrets on:

- eliciting positive responses from your audience

- using storytelling instead of bullet points for the best results

- actual problem solving rather than feature "dumping" on your sales calls

Any founder, entrepreneur, or business leader can steal the lessons Doug shares in this episode and use them for their own success.

Follow Doug - https://www.linkedin.com/in/douglandis/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Doug Landis, Founder and CEO of DL Advisory.

Doug is an expert in customer advocacy and storytelling, and his company provides early-stage storytelling and narrative-building consultancy services. Doug shared his origin story, which includes being a trained actor from the age of five, and how he used his communication skills to create powerful stories in the professional world. He highlights the importance of incorporating storytelling in business communication, as it is an effective way of eliciting a positive response from the audience. Doug suggests that founders should focus on their origin story and emotional connection to their business to create a compelling narrative.

During today's show, Doug shares his secrets on:

- eliciting positive responses from your audience

- using storytelling instead of bullet points for the best results

- actual problem solving rather than feature "dumping" on your sales calls

Any founder, entrepreneur, or business leader can steal the lessons Doug shares in this episode and use them for their own success.

Follow Doug - https://www.linkedin.com/in/douglandis/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 10 Jul 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2323 In today's episode of Revenue Reimagined, we're joined by Doug Landis, Founder and CEO of DL Advisory. Doug is an expert in customer advocacy and storytelling, and his company provides early-stage storytelling and narrative-building consultancy services. Doug shared his origin story, which includes being a trained actor from the age of five, and how he used his communication skills to create powerful stories in the professional world. He highlights the importance of incorporating storytellin... In today's episode of Revenue Reimagined, we're joined by Doug Landis, Founder and CEO of DL Advisory. Doug is an expert in customer advocacy and storytelling, and his company provides early-stage storytelling and narrative-building consultancy services. sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #51 Customer-Centric Strategies and Sales Practices ft. Scott Marker 51 51 Episode #51 Customer-Centric Strategies and Sales Practices ft. Scott Marker full Buzzsprout-15346504 https://share.transistor.fm/s/cc0a6216 In today's episode of Revenue Reimagined, we're joined by Scott Marker, Founder and CEO of MCA Squared.

Scott Marker, a B2B sales and marketing strategist, discusses his new book advocating for a customer-centric model in B2B sales. He believes that buyers avoid interactions with salespeople due to misaligned KPIs and compensation structures. Marker explains that many companies lack a process for what happens after they acquire a new customer. He emphasizes the importance of making customers feel valued and welcomed. Marker's superpower is simplifying complex problems, and he believes that a shift in mindset is necessary for companies to see results. He notes that many sales leaders are stuck in the past and afraid to change. He was promoted to director of marketing and sales and customer service for two small companies, which led to his first book. Marker stresses that many companies are "screwed up" and that only a small percentage of people want to do something different.

During today's show, Scott shares his secrets on:

- Embracing AI

- Building sales on customer success

- Sales compensation and how to decrease churn of the sales team

Any founder, entrepreneur, or business leader can steal the lessons Scott shares in this episode and use them for their own success.

Follow Scott - https://www.linkedin.com/in/scottmarker1/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Scott Marker, Founder and CEO of MCA Squared.

Scott Marker, a B2B sales and marketing strategist, discusses his new book advocating for a customer-centric model in B2B sales. He believes that buyers avoid interactions with salespeople due to misaligned KPIs and compensation structures. Marker explains that many companies lack a process for what happens after they acquire a new customer. He emphasizes the importance of making customers feel valued and welcomed. Marker's superpower is simplifying complex problems, and he believes that a shift in mindset is necessary for companies to see results. He notes that many sales leaders are stuck in the past and afraid to change. He was promoted to director of marketing and sales and customer service for two small companies, which led to his first book. Marker stresses that many companies are "screwed up" and that only a small percentage of people want to do something different.

During today's show, Scott shares his secrets on:

- Embracing AI

- Building sales on customer success

- Sales compensation and how to decrease churn of the sales team

Any founder, entrepreneur, or business leader can steal the lessons Scott shares in this episode and use them for their own success.

Follow Scott - https://www.linkedin.com/in/scottmarker1/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 03 Jul 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1796 In today's episode of Revenue Reimagined, we're joined by Scott Marker, Founder and CEO of MCA Squared. Scott Marker, a B2B sales and marketing strategist, discusses his new book advocating for a customer-centric model in B2B sales. He believes that buyers avoid interactions with salespeople due to misaligned KPIs and compensation structures. Marker explains that many companies lack a process for what happens after they acquire a new customer. He emphasizes the importance of making customers... In today's episode of Revenue Reimagined, we're joined by Scott Marker, Founder and CEO of MCA Squared. Scott Marker, a B2B sales and marketing strategist, discusses his new book advocating for a customer-centric model in B2B sales. He believes that buye sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #50 The Secret to Great Content, Engagement, and Trends ft. Devin Reed 50 50 Episode #50 The Secret to Great Content, Engagement, and Trends ft. Devin Reed full Buzzsprout-15307293 https://share.transistor.fm/s/9ae3f74a In today's episode of Revenue Reimagined, we're joined by Devin Reed, Head of Content at Clari and Founder of The Reeder.

Devin talks about the importance of storytelling in content marketing, how to create content that resonates with the audience, and the future of content creation. He emphasizes that every moment counts in content marketing, and the first click is crucial in getting people to come back for more. Devin also shares his insights on trends in content creation, such as the rise of micro-content and the importance of creating content that is both informative and entertaining.

During today's show, Devin shares his secrets on:

- being well-researched for interviews

- doubling down on what works

- fixing the disconnect between marketing and sales

Any founder, entrepreneur, or business leader can steal the lessons Devin shares in this episode and use them for their own success.

Follow Devin - https://www.linkedin.com/in/devinreed/

Check out Devin's Newsletter - https://thereeder.co/newsletter/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Devin Reed, Head of Content at Clari and Founder of The Reeder.

Devin talks about the importance of storytelling in content marketing, how to create content that resonates with the audience, and the future of content creation. He emphasizes that every moment counts in content marketing, and the first click is crucial in getting people to come back for more. Devin also shares his insights on trends in content creation, such as the rise of micro-content and the importance of creating content that is both informative and entertaining.

During today's show, Devin shares his secrets on:

- being well-researched for interviews

- doubling down on what works

- fixing the disconnect between marketing and sales

Any founder, entrepreneur, or business leader can steal the lessons Devin shares in this episode and use them for their own success.

Follow Devin - https://www.linkedin.com/in/devinreed/

Check out Devin's Newsletter - https://thereeder.co/newsletter/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 26 Jun 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2358 In today's episode of Revenue Reimagined, we're joined by Devin Reed, Head of Content at Clari and Founder of The Reeder. Devin talks about the importance of storytelling in content marketing, how to create content that resonates with the audience, and the future of content creation. He emphasizes that every moment counts in content marketing, and the first click is crucial in getting people to come back for more. Devin also shares his insights on trends in content creation, such as the rise... In today's episode of Revenue Reimagined, we're joined by Devin Reed, Head of Content at Clari and Founder of The Reeder. Devin talks about the importance of storytelling in content marketing, how to create content that resonates with the audience, and t sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #49 Giving Meaningful Gifts Drives Growth ft. Kris Rudeegraap 49 49 Episode #49 Giving Meaningful Gifts Drives Growth ft. Kris Rudeegraap full Buzzsprout-15267202 https://share.transistor.fm/s/0d8573a3 In today's episode of Revenue Reimagined, we're joined by Kris Rudeegraap, CEO at Sendoso.

Kris has more than a decade of experience in go-to-market strategies and previously worked at Talkdesk, Yapstone, and Pakora, where he discovered the value of creating meaningful engagements through direct mail and gifting. The idea for Sendoso came from Kris’s experiences manually creating handwritten notes and packing swag boxes, which he believed could be automated, integrated, and scaled. Sendoso helps companies automate and scale direct mail and gifting campaigns to stand out and break through the noise of email marketing. Kris emphasizes that meaningful gifting is crucial and suggests considering the right time to send the gift, the message with the gift note, and the gift itself, as well as the timing and who else is receiving it on the buying committee. Kris also notes that personalization is key and that just like bad emails, sending out bad gifts wastes time and effort.

During today's show, Kris shares his secrets on:

- meaningful interactions vs checking the box

- secrets to impactful giving

- automation and scaling

Any founder, entrepreneur, or business leader can steal the lessons Kris shares in this episode and use them for their own success.

Follow Kris - https://www.linkedin.com/in/rudeegraap/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Kris Rudeegraap, CEO at Sendoso.

Kris has more than a decade of experience in go-to-market strategies and previously worked at Talkdesk, Yapstone, and Pakora, where he discovered the value of creating meaningful engagements through direct mail and gifting. The idea for Sendoso came from Kris’s experiences manually creating handwritten notes and packing swag boxes, which he believed could be automated, integrated, and scaled. Sendoso helps companies automate and scale direct mail and gifting campaigns to stand out and break through the noise of email marketing. Kris emphasizes that meaningful gifting is crucial and suggests considering the right time to send the gift, the message with the gift note, and the gift itself, as well as the timing and who else is receiving it on the buying committee. Kris also notes that personalization is key and that just like bad emails, sending out bad gifts wastes time and effort.

During today's show, Kris shares his secrets on:

- meaningful interactions vs checking the box

- secrets to impactful giving

- automation and scaling

Any founder, entrepreneur, or business leader can steal the lessons Kris shares in this episode and use them for their own success.

Follow Kris - https://www.linkedin.com/in/rudeegraap/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 19 Jun 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1902 In today's episode of Revenue Reimagined, we're joined by Kris Rudeegraap, CEO at Sendoso. Kris has more than a decade of experience in go-to-market strategies and previously worked at Talkdesk, Yapstone, and Pakora, where he discovered the value of creating meaningful engagements through direct mail and gifting. The idea for Sendoso came from Kris’s experiences manually creating handwritten notes and packing swag boxes, which he believed could be automated, integrated, and scaled. Sendoso h... In today's episode of Revenue Reimagined, we're joined by Kris Rudeegraap, CEO at Sendoso. Kris has more than a decade of experience in go-to-market strategies and previously worked at Talkdesk, Yapstone, and Pakora, where he discovered the value of crea sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #48 Why Passion is SO Important in Your Startup ft. Bowen Moody 48 48 Episode #48 Why Passion is SO Important in Your Startup ft. Bowen Moody full Buzzsprout-15228992 https://share.transistor.fm/s/f147a61a In today's episode of Revenue Reimagined, we're joined by Bowen Moody, Co-Founder and CEO at Wonderway.

Bowen has spent the last seven years helping sales teams leverage data to identify gaps and improve performance. During this episode, he discusses the importance of passion in building a successful startup. He emphasized the need for founders to be emotionally invested in their product or service, as they will be talking about it every day and need to be able to weather the ups and downs of the startup journey. Moody also shared his own emotional catalyst for starting Wonder Way, which was a desire to build something meaningful that could help others. He noted the importance of finding a balance between making money and doing something that is personally rewarding. Moody also discussed the challenges of working with co-founders who were not as committed or passionate, which led to their departure from the company.

During today's show, Bowen shares his secrets on:

- navigating relationships where passion is one-sided

- growth in different location's markets

- why you should NOT always take the advice of your investors

Any founder, entrepreneur, or business leader can steal the lessons Bowen shares in this episode and use them for their own success.

Follow Bowen - https://www.linkedin.com/in/bowen-moody-6271a630/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Bowen Moody, Co-Founder and CEO at Wonderway.

Bowen has spent the last seven years helping sales teams leverage data to identify gaps and improve performance. During this episode, he discusses the importance of passion in building a successful startup. He emphasized the need for founders to be emotionally invested in their product or service, as they will be talking about it every day and need to be able to weather the ups and downs of the startup journey. Moody also shared his own emotional catalyst for starting Wonder Way, which was a desire to build something meaningful that could help others. He noted the importance of finding a balance between making money and doing something that is personally rewarding. Moody also discussed the challenges of working with co-founders who were not as committed or passionate, which led to their departure from the company.

During today's show, Bowen shares his secrets on:

- navigating relationships where passion is one-sided

- growth in different location's markets

- why you should NOT always take the advice of your investors

Any founder, entrepreneur, or business leader can steal the lessons Bowen shares in this episode and use them for their own success.

Follow Bowen - https://www.linkedin.com/in/bowen-moody-6271a630/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 12 Jun 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2091 In today's episode of Revenue Reimagined, we're joined by Bowen Moody, Co-Founder and CEO at Wonderway. Bowen has spent the last seven years helping sales teams leverage data to identify gaps and improve performance. During this episode, he discusses the importance of passion in building a successful startup. He emphasized the need for founders to be emotionally invested in their product or service, as they will be talking about it every day and need to be able to weather the ups and downs o... In today's episode of Revenue Reimagined, we're joined by Bowen Moody, Co-Founder and CEO at Wonderway. Bowen has spent the last seven years helping sales teams leverage data to identify gaps and improve performance. During this episode, he discusses the sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #47 Navy Veteran to Tech Entrepreneur & Leader ft. John Sarver 47 47 Episode #47 Navy Veteran to Tech Entrepreneur & Leader ft. John Sarver full Buzzsprout-15194213 https://share.transistor.fm/s/de5347cb In today's episode of Revenue Reimagined, we're joined by John Sarver, Co-Founder and CEO at SaasLogic.

John discusses his journey from serving in the US Navy to becoming an entrepreneur in the tech industry. He shares the motivation behind starting SaasLogic, which was to build a tool that could handle complex billing and subscription scenarios that existing tools couldn't handle. John also talks about the challenges of balancing innovation and execution, getting products in front of customers for feedback, and finding the right pricing models that align with the value delivered to customers. The discussion touches on the importance of understanding customer needs, extracting maximum value, and adapting pricing strategies as companies evolve.

During today's show, John shares his secrets on:

- pricing strategy & when to move on price

- what the Navy taught him about leadership

- the importance of understanding customer needs & maximizing value

Any founder, entrepreneur, or business leader can steal the lessons John shares in this episode and use them for their own success.

Follow John - https://www.linkedin.com/in/johnsarver/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by John Sarver, Co-Founder and CEO at SaasLogic.

John discusses his journey from serving in the US Navy to becoming an entrepreneur in the tech industry. He shares the motivation behind starting SaasLogic, which was to build a tool that could handle complex billing and subscription scenarios that existing tools couldn't handle. John also talks about the challenges of balancing innovation and execution, getting products in front of customers for feedback, and finding the right pricing models that align with the value delivered to customers. The discussion touches on the importance of understanding customer needs, extracting maximum value, and adapting pricing strategies as companies evolve.

During today's show, John shares his secrets on:

- pricing strategy & when to move on price

- what the Navy taught him about leadership

- the importance of understanding customer needs & maximizing value

Any founder, entrepreneur, or business leader can steal the lessons John shares in this episode and use them for their own success.

Follow John - https://www.linkedin.com/in/johnsarver/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 05 Jun 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1832 In today's episode of Revenue Reimagined, we're joined by John Sarver, Co-Founder and CEO at SaasLogic. John discusses his journey from serving in the US Navy to becoming an entrepreneur in the tech industry. He shares the motivation behind starting SaasLogic, which was to build a tool that could handle complex billing and subscription scenarios that existing tools couldn't handle. John also talks about the challenges of balancing innovation and execution, getting products in front of custom... In today's episode of Revenue Reimagined, we're joined by John Sarver, Co-Founder and CEO at SaasLogic. John discusses his journey from serving in the US Navy to becoming an entrepreneur in the tech industry. He shares the motivation behind starting Saas sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #46 Gap Selling Expert's Secrets to Sales and Marketing ft. Rachel Mae 46 46 Episode #46 Gap Selling Expert's Secrets to Sales and Marketing ft. Rachel Mae full Buzzsprout-15145620 https://share.transistor.fm/s/c14a29ae In today's episode of Revenue Reimagined, we're joined by Rachel Mae, GM of Partnership Enablement and Licensing at A Sales Growth Company.

Rachel Mae is an expert on all things Gap selling. In this episode, she discusses the importance of aligning sales and marketing in order to create a shared common sense of values and a common idea around how to think about and speak to buyers. Mae emphasizes the need to align the entire revenue engine in marketing, sales, and customer success (CS) around a shared understanding of the business problems that products and services solve for buyers. She notes that the lack of understanding around who owns what can create confusion and conflict between sales and marketing. Mae believes that, to achieve alignment, there needs to be clarity and agreement on who owns what, which may vary from organization to organization. While alignment does not always mean agreement, Mae argues that friction between sales and marketing can be productive if it leads to a better understanding of the customer journey and the need to align messaging throughout the buying cycle.

During today's show, Rachel shares her secrets on:

- productive "friction"

- clarity needed in roles

- sales and marketing strategy alignment

Any founder, entrepreneur, or business leader can steal the lessons Rachel shares in this episode and use them for their own success.

Follow Rachel - https://www.linkedin.com/in/rachelmae/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Rachel Mae, GM of Partnership Enablement and Licensing at A Sales Growth Company.

Rachel Mae is an expert on all things Gap selling. In this episode, she discusses the importance of aligning sales and marketing in order to create a shared common sense of values and a common idea around how to think about and speak to buyers. Mae emphasizes the need to align the entire revenue engine in marketing, sales, and customer success (CS) around a shared understanding of the business problems that products and services solve for buyers. She notes that the lack of understanding around who owns what can create confusion and conflict between sales and marketing. Mae believes that, to achieve alignment, there needs to be clarity and agreement on who owns what, which may vary from organization to organization. While alignment does not always mean agreement, Mae argues that friction between sales and marketing can be productive if it leads to a better understanding of the customer journey and the need to align messaging throughout the buying cycle.

During today's show, Rachel shares her secrets on:

- productive "friction"

- clarity needed in roles

- sales and marketing strategy alignment

Any founder, entrepreneur, or business leader can steal the lessons Rachel shares in this episode and use them for their own success.

Follow Rachel - https://www.linkedin.com/in/rachelmae/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 29 May 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1940 In today's episode of Revenue Reimagined, we're joined by Rachel Mae, GM of Partnership Enablement and Licensing at A Sales Growth Company. Rachel Mae is an expert on all things Gap selling. In this episode, she discusses the importance of aligning sales and marketing in order to create a shared common sense of values and a common idea around how to think about and speak to buyers. Mae emphasizes the need to align the entire revenue engine in marketing, sales, and customer success (CS) aroun... In today's episode of Revenue Reimagined, we're joined by Rachel Mae, GM of Partnership Enablement and Licensing at A Sales Growth Company. Rachel Mae is an expert on all things Gap selling. In this episode, she discusses the importance of aligning sales sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #45 Synchronizing Sales & Marketing for B2B Growth ft. Austin LaRoche 45 45 Episode #45 Synchronizing Sales & Marketing for B2B Growth ft. Austin LaRoche full Buzzsprout-15106381 https://share.transistor.fm/s/3e748ae6 In today's episode of Revenue Reimagined, we're joined by Austin LaRoche, Founder and CEO at ATAK Interactive.

Austin LaRoche is the CEO of ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework, a B2B growth system that synchronizes strategy and execution in a simple, pragmatic plan of “Strength in Structure.”. As a full-service marketing agency, ATAK Interactive works closely with B2B companies (printing, packaging, manufacturing, and more) to align their brand, data, and audience to attract, connect, close, and delight new customers. Austin is an engaged entrepreneur with a passion for helping other business owners see their vision come to light

During today's show, Austin shares his secrets on:

- alignment of strategies between departments

- letting conversions be your north star

- conversion rate optimization best practices

Any founder, entrepreneur, or business leader can steal the lessons Austin shares in this episode and use them for their own success.

Follow Austin - https://www.linkedin.com/in/austinlaroche/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Austin LaRoche, Founder and CEO at ATAK Interactive.

Austin LaRoche is the CEO of ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework, a B2B growth system that synchronizes strategy and execution in a simple, pragmatic plan of “Strength in Structure.”. As a full-service marketing agency, ATAK Interactive works closely with B2B companies (printing, packaging, manufacturing, and more) to align their brand, data, and audience to attract, connect, close, and delight new customers. Austin is an engaged entrepreneur with a passion for helping other business owners see their vision come to light

During today's show, Austin shares his secrets on:

- alignment of strategies between departments

- letting conversions be your north star

- conversion rate optimization best practices

Any founder, entrepreneur, or business leader can steal the lessons Austin shares in this episode and use them for their own success.

Follow Austin - https://www.linkedin.com/in/austinlaroche/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 22 May 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1917 In today's episode of Revenue Reimagined, we're joined by Austin LaRoche, Founder and CEO at ATAK Interactive. Austin LaRoche is the CEO of ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework, a B2B growth system that synchronizes strategy and execution in a simple, pragmatic plan of “Strength in Structure.”. As a full-service marketing agency, ATAK Interactive works closely with B2B companies (printing, packaging, manufacturing, and more) to align their brand, data, and a... In today's episode of Revenue Reimagined, we're joined by Austin LaRoche, Founder and CEO at ATAK Interactive. Austin LaRoche is the CEO of ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework, a B2B growth system that synchronizes stra sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #44 The Key to Long-Term Sales Success ft. Keith Weightman 44 44 Episode #44 The Key to Long-Term Sales Success ft. Keith Weightman full Buzzsprout-15064570 https://share.transistor.fm/s/34d55732 In today's episode of Revenue Reimagined, we're joined by Keith Weightman, RVP at Bullhorn.

In this episode, Keith joins the Revenue Reimagined podcast to discuss his sales experience and career journey. Weightman believes that people work for people, not companies, which is why he has stayed at Bullhorn for over a decade. He credits his longevity to working with great leaders and having the right people, product, and environment to succeed. Weightman also emphasizes the importance of core values and mission in guiding a company's actions and decisions. He shares his tips for combining sales, writing, and visualization to deliver impactful newsletters.

During today's show, Keith shares his secrets on:

- the power of visualization and writing

- what a good leader can do for an organization

- what a good set of core values can do for a company

Any founder, entrepreneur, or business leader can steal the lessons Keith shares in this episode and use them for their own success.

Follow Keith - https://www.linkedin.com/in/kweightman/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Keith Weightman, RVP at Bullhorn.

In this episode, Keith joins the Revenue Reimagined podcast to discuss his sales experience and career journey. Weightman believes that people work for people, not companies, which is why he has stayed at Bullhorn for over a decade. He credits his longevity to working with great leaders and having the right people, product, and environment to succeed. Weightman also emphasizes the importance of core values and mission in guiding a company's actions and decisions. He shares his tips for combining sales, writing, and visualization to deliver impactful newsletters.

During today's show, Keith shares his secrets on:

- the power of visualization and writing

- what a good leader can do for an organization

- what a good set of core values can do for a company

Any founder, entrepreneur, or business leader can steal the lessons Keith shares in this episode and use them for their own success.

Follow Keith - https://www.linkedin.com/in/kweightman/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 15 May 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2095 In today's episode of Revenue Reimagined, we're joined by Keith Weightman, RVP at Bullhorn. In this episode, Keith joins the Revenue Reimagined podcast to discuss his sales experience and career journey. Weightman believes that people work for people, not companies, which is why he has stayed at Bullhorn for over a decade. He credits his longevity to working with great leaders and having the right people, product, and environment to succeed. Weightman also emphasizes the importance of core v... In today's episode of Revenue Reimagined, we're joined by Keith Weightman, RVP at Bullhorn. In this episode, Keith joins the Revenue Reimagined podcast to discuss his sales experience and career journey. Weightman believes that people work for people, no sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #43 Why Culture and Values are SO Important ft. Christina Brady 43 43 Episode #43 Why Culture and Values are SO Important ft. Christina Brady full Buzzsprout-15031370 https://share.transistor.fm/s/5eb1c788 In today's episode of Revenue Reimagined, we're joined by Christina Brady, Founder & CEO at Luster.ai.

In this episode, Christina discusses her experience in the tech industry and the inspiration behind her new company, and notes the critical role of enablement in organizations and how it often goes unsupported by data. She aims to fix this issue with Luster, a company that provides real-time insights and data to improve the effectiveness of sales enablement. Brady's journey as a founder was driven by her desire to solve two gaps she experienced in her career: working for dynamic leadership at scale and improving learning and development for go-to-market teams. She believes that Luster can provide the missing link between sales enablement and data, which will lead to more effective training and coaching. Brady also shared her experience as a woman founder and the challenges she faced in getting VC funding. She hopes that by sharing her story, she can inspire other women to pursue their entrepreneurial dreams. Overall, Luster aims to revolutionize the sales enablement industry by providing real-time insights and data to improve training and coaching for sales teams.

During today's show, Christina shares her secrets on:

- why culture and values are so important for proper sales enablement

- learning to embrace failure, not running from it

- not applying hard and fast growth strategy "rules" from "gurus" when it just isn't applicable to your startup

Any founder, entrepreneur, or business leader can steal the lessons Christina shares in this episode and use them for their own success.

Follow Christina - https://www.linkedin.com/in/christinapbrady/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Christina Brady, Founder & CEO at Luster.ai.

In this episode, Christina discusses her experience in the tech industry and the inspiration behind her new company, and notes the critical role of enablement in organizations and how it often goes unsupported by data. She aims to fix this issue with Luster, a company that provides real-time insights and data to improve the effectiveness of sales enablement. Brady's journey as a founder was driven by her desire to solve two gaps she experienced in her career: working for dynamic leadership at scale and improving learning and development for go-to-market teams. She believes that Luster can provide the missing link between sales enablement and data, which will lead to more effective training and coaching. Brady also shared her experience as a woman founder and the challenges she faced in getting VC funding. She hopes that by sharing her story, she can inspire other women to pursue their entrepreneurial dreams. Overall, Luster aims to revolutionize the sales enablement industry by providing real-time insights and data to improve training and coaching for sales teams.

During today's show, Christina shares her secrets on:

- why culture and values are so important for proper sales enablement

- learning to embrace failure, not running from it

- not applying hard and fast growth strategy "rules" from "gurus" when it just isn't applicable to your startup

Any founder, entrepreneur, or business leader can steal the lessons Christina shares in this episode and use them for their own success.

Follow Christina - https://www.linkedin.com/in/christinapbrady/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 08 May 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2111 In today's episode of Revenue Reimagined, we're joined by Christina Brady, Founder & CEO at Luster.ai. In this episode, Christina discusses her experience in the tech industry and the inspiration behind her new company, and notes the critical role of enablement in organizations and how it often goes unsupported by data. She aims to fix this issue with Luster, a company that provides real-time insights and data to improve the effectiveness of sales enablement. Brady's journey as a founder... In today's episode of Revenue Reimagined, we're joined by Christina Brady, Founder & CEO at Luster.ai. In this episode, Christina discusses her experience in the tech industry and the inspiration behind her new company, and notes the critical role of sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #42 How AI is Changing Sales Coaching & Feedback ft. Dave Kennett 42 42 Episode #42 How AI is Changing Sales Coaching & Feedback ft. Dave Kennett full Buzzsprout-14987742 https://share.transistor.fm/s/4e55e382 In today's episode of Revenue Reimagined, we're joined by Dave Kennett, Founder & CEO at ReplayzIQ.

Dave Kennett is the Founder & CEO of ReplayzIQ, a sales call intelligence solution for software sales teams. Dave is a seasoned software sales executive and GTM advisor who is passionate about helping sales teams reach their full potential.  His diverse career experience ranges from leading sales teams and scaling revenue growth in early to late-stage startups to holding senior positions at notable firms such as W.W. Grainger and Autotrader.

During today's show, Dave shares his secrets on:

- embracing AI and using it to drive innovation

- a crawl, walk, run approach to funding and growth

- product market fit and what that ACTUALLY means

Any founder, entrepreneur, or business leader can steal the lessons Dave shares in this episode and use them for their own success.

Follow Dave - https://www.linkedin.com/in/dkennett/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Dave Kennett, Founder & CEO at ReplayzIQ.

Dave Kennett is the Founder & CEO of ReplayzIQ, a sales call intelligence solution for software sales teams. Dave is a seasoned software sales executive and GTM advisor who is passionate about helping sales teams reach their full potential.  His diverse career experience ranges from leading sales teams and scaling revenue growth in early to late-stage startups to holding senior positions at notable firms such as W.W. Grainger and Autotrader.

During today's show, Dave shares his secrets on:

- embracing AI and using it to drive innovation

- a crawl, walk, run approach to funding and growth

- product market fit and what that ACTUALLY means

Any founder, entrepreneur, or business leader can steal the lessons Dave shares in this episode and use them for their own success.

Follow Dave - https://www.linkedin.com/in/dkennett/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 01 May 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2068 In today's episode of Revenue Reimagined, we're joined by Dave Kennett, Founder & CEO at ReplayzIQ. Dave Kennett is the Founder & CEO of ReplayzIQ, a sales call intelligence solution for software sales teams. Dave is a seasoned software sales executive and GTM advisor who is passionate about helping sales teams reach their full potential. His diverse career experience ranges from leading sales teams and scaling revenue growth in early to late-stage startups to holding senior po... In today's episode of Revenue Reimagined, we're joined by Dave Kennett, Founder & CEO at ReplayzIQ. Dave Kennett is the Founder & CEO of ReplayzIQ, a sales call intelligence solution for software sales teams. Dave is a seasoned software sales exe sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #41 Does More Competition Mean MORE Growth Opportunity? ft. Alexa Grabell 41 41 Episode #41 Does More Competition Mean MORE Growth Opportunity? ft. Alexa Grabell full Buzzsprout-14945237 https://share.transistor.fm/s/401e6c20 In today's episode of Revenue Reimagined, we're joined by Alexa Grabell, Co-Founder/CEO at Pocus.

Alexa Grabell is the Co-Founder and CEO of Pocus. Pocus is mission control for your pipeline. Pocus brings together product usage and other intent signals (customer, community, marketing data) to surface top leads, enabling reps to act fast. Alexa’s passion for democratizing data for go-to-market teams began when she led sales strategy & operations at Dataminr, where she built internal solutions to power sales teams with data.

During today's show, Alexa shares her secrets on:

- why high amounts of competition can actually be a GOOD thing

- how to approach funding and the mindset behind it

- when to leverage product-led growth vs traditional sales methods

Any founder, entrepreneur, or business leader can steal the lessons Alexa shares in this episode and use them for their own success.

Follow Alexa - https://www.linkedin.com/in/alexagrabell/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Alexa Grabell, Co-Founder/CEO at Pocus.

Alexa Grabell is the Co-Founder and CEO of Pocus. Pocus is mission control for your pipeline. Pocus brings together product usage and other intent signals (customer, community, marketing data) to surface top leads, enabling reps to act fast. Alexa’s passion for democratizing data for go-to-market teams began when she led sales strategy & operations at Dataminr, where she built internal solutions to power sales teams with data.

During today's show, Alexa shares her secrets on:

- why high amounts of competition can actually be a GOOD thing

- how to approach funding and the mindset behind it

- when to leverage product-led growth vs traditional sales methods

Any founder, entrepreneur, or business leader can steal the lessons Alexa shares in this episode and use them for their own success.

Follow Alexa - https://www.linkedin.com/in/alexagrabell/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 24 Apr 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1931 In today's episode of Revenue Reimagined, we're joined by Alexa Grabell, Co-Founder/CEO at Pocus. Alexa Grabell is the Co-Founder and CEO of Pocus. Pocus is mission control for your pipeline. Pocus brings together product usage and other intent signals (customer, community, marketing data) to surface top leads, enabling reps to act fast. Alexa’s passion for democratizing data for go-to-market teams began when she led sales strategy & operations at Dataminr, where she built internal solut... In today's episode of Revenue Reimagined, we're joined by Alexa Grabell, Co-Founder/CEO at Pocus. Alexa Grabell is the Co-Founder and CEO of Pocus. Pocus is mission control for your pipeline. Pocus brings together product usage and other intent signals ( sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #40 Three Skills All Early Startups NEED to Focus On ft. Sriharsha Guduguntla 40 40 Episode #40 Three Skills All Early Startups NEED to Focus On ft. Sriharsha Guduguntla full Buzzsprout-14903477 https://share.transistor.fm/s/f7d9e0bd In today's episode of Revenue Reimagined, we're joined by Sriharsha Guduguntla, Co-Founder/CEO at Hyperbound.

Sriharsha is the co-founder and CEO of Hyperbound. He is a YCombinator alumni from Summer 2023 and was formerly on the Salesforce Einstein team working on their AI chatbot builder team. Uncannily, he now works on Hyperbound's AI buyer bots! He's also a former founding engineer at Bloom, a financial education startup. With his background in conversational AI and EdTech, he's excited to be building the next generation of sales coaching and training.

During today's show, Sriharsha shares his secrets on:

- the 3 things all early startups need to focus on

- taking a proactive training approach, rather than reactive

- hiring when needed and working through bandwidth constraints

Any founder, entrepreneur, or business leader can steal the lessons Sriharsha shares in this episode and use them for their own success.

Follow Sriharsha - https://www.linkedin.com/in/sguduguntla/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Sriharsha Guduguntla, Co-Founder/CEO at Hyperbound.

Sriharsha is the co-founder and CEO of Hyperbound. He is a YCombinator alumni from Summer 2023 and was formerly on the Salesforce Einstein team working on their AI chatbot builder team. Uncannily, he now works on Hyperbound's AI buyer bots! He's also a former founding engineer at Bloom, a financial education startup. With his background in conversational AI and EdTech, he's excited to be building the next generation of sales coaching and training.

During today's show, Sriharsha shares his secrets on:

- the 3 things all early startups need to focus on

- taking a proactive training approach, rather than reactive

- hiring when needed and working through bandwidth constraints

Any founder, entrepreneur, or business leader can steal the lessons Sriharsha shares in this episode and use them for their own success.

Follow Sriharsha - https://www.linkedin.com/in/sguduguntla/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 17 Apr 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1506 In today's episode of Revenue Reimagined, we're joined by Sriharsha Guduguntla, Co-Founder/CEO at Hyperbound. Sriharsha is the co-founder and CEO of Hyperbound. He is a YCombinator alumni from Summer 2023 and was formerly on the Salesforce Einstein team working on their AI chatbot builder team. Uncannily, he now works on Hyperbound's AI buyer bots! He's also a former founding engineer at Bloom, a financial education startup. With his background in conversational AI and EdTech, he's excited t... In today's episode of Revenue Reimagined, we're joined by Sriharsha Guduguntla, Co-Founder/CEO at Hyperbound. Sriharsha is the co-founder and CEO of Hyperbound. He is a YCombinator alumni from Summer 2023 and was formerly on the Salesforce Einstein team sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #39 Built an AI Company with NO Data Science Background! ft. Tomer Garzberg 39 39 Episode #39 Built an AI Company with NO Data Science Background! ft. Tomer Garzberg full Buzzsprout-14860487 https://share.transistor.fm/s/b27b620a In today's episode of Revenue Reimagined, we're joined by Tomer Garzberg, Co-Founder/CEO at ybot.

Tomer Garzberg is the CEO of ybot.com, a voice AI that uses simple commands to automate comprehensive work tasks for frontline employees. Tomer is a TED speaker on AI impacts on the human workforce, and co-founded ybot with Dima Galat, a technical leader in applied machine learning and computer science. Prior to ybot, they led an automations skunkworks, delivering innovative artificial intelligence and robotic process automation solutions for enterprise and government organizations.

During today's show, Tomer shares his secrets on:

- the power of Machine Learning

- the importance of having a good co-founder

- smart onboarding and how to maximize revenue with the team you have

Any founder, entrepreneur, or business leader can steal the lessons Tomer shares in this episode and use them for their own success.

Follow Tomer - https://www.linkedin.com/in/tomergarzberg/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Tomer Garzberg, Co-Founder/CEO at ybot.

Tomer Garzberg is the CEO of ybot.com, a voice AI that uses simple commands to automate comprehensive work tasks for frontline employees. Tomer is a TED speaker on AI impacts on the human workforce, and co-founded ybot with Dima Galat, a technical leader in applied machine learning and computer science. Prior to ybot, they led an automations skunkworks, delivering innovative artificial intelligence and robotic process automation solutions for enterprise and government organizations.

During today's show, Tomer shares his secrets on:

- the power of Machine Learning

- the importance of having a good co-founder

- smart onboarding and how to maximize revenue with the team you have

Any founder, entrepreneur, or business leader can steal the lessons Tomer shares in this episode and use them for their own success.

Follow Tomer - https://www.linkedin.com/in/tomergarzberg/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 10 Apr 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2040 In today's episode of Revenue Reimagined, we're joined by Tomer Garzberg, Co-Founder/CEO at ybot. Tomer Garzberg is the CEO of ybot.com, a voice AI that uses simple commands to automate comprehensive work tasks for frontline employees. Tomer is a TED speaker on AI impacts on the human workforce, and co-founded ybot with Dima Galat, a technical leader in applied machine learning and computer science. Prior to ybot, they led an automations skunkworks, delivering innovative artificial intellige... In today's episode of Revenue Reimagined, we're joined by Tomer Garzberg, Co-Founder/CEO at ybot. Tomer Garzberg is the CEO of ybot.com, a voice AI that uses simple commands to automate comprehensive work tasks for frontline employees. Tomer is a TED spe sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #38 Battling Churn and Enhancing Retention ft. Tony Sternberg 11 11 Episode #38 Battling Churn and Enhancing Retention ft. Tony Sternberg full Buzzsprout-14817127 https://share.transistor.fm/s/e34a6e8a In today's episode of Revenue Reimagined, we're joined by Tony Sternberg, Co-Founder/CEO at ProsperStack.

A B2B SaaS veteran of over a decade, Tony joined the startup world early in his career. As one of the first employees, he took on just about every role from technical support to sales, QA, and product before serving as President of the company prior to leaving and founding his own venture, ProsperStack.

During today's show, Tony shares his secrets on:

- Churn management & solutions

- How LTV is one of the most crucial metrics

- The subscription economy & the importance of the model

Any founder, entrepreneur, or business leader can steal the lessons Tony shares in this episode and use them for their own success.

Follow Tony - https://www.linkedin.com/in/tonysternberg/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Tony Sternberg, Co-Founder/CEO at ProsperStack.

A B2B SaaS veteran of over a decade, Tony joined the startup world early in his career. As one of the first employees, he took on just about every role from technical support to sales, QA, and product before serving as President of the company prior to leaving and founding his own venture, ProsperStack.

During today's show, Tony shares his secrets on:

- Churn management & solutions

- How LTV is one of the most crucial metrics

- The subscription economy & the importance of the model

Any founder, entrepreneur, or business leader can steal the lessons Tony shares in this episode and use them for their own success.

Follow Tony - https://www.linkedin.com/in/tonysternberg/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 03 Apr 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1761 In today's episode of Revenue Reimagined, we're joined by Tony Sternberg, Co-Founder/CEO at ProsperStack. A B2B SaaS veteran of over a decade, Tony joined the startup world early in his career. As one of the first employees, he took on just about every role from technical support to sales, QA, and product before serving as President of the company prior to leaving and founding his own venture, ProsperStack. During today's show, Tony shares his secrets on: - Churn management & solutions... In today's episode of Revenue Reimagined, we're joined by Tony Sternberg, Co-Founder/CEO at ProsperStack. A B2B SaaS veteran of over a decade, Tony joined the startup world early in his career. As one of the first employees, he took on just about every r sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #37 Choosing Impact Over Income ft. Larry Long Jr. 37 37 Episode #37 Choosing Impact Over Income ft. Larry Long Jr. full Buzzsprout-14773575 https://share.transistor.fm/s/1cf35d90 In today's episode of Revenue Reimagined, we're joined by Larry Long Jr., CEO at LLJR Enterprises.

Larry Long Jr is the Founder and CEO (Chief Energy Officer) of LLJR Enterprises, focused on motivational, inspirational, and most importantly, transformational Speaking, Emceeing, Coaching & Training programs. He is the host of the weekly Live Show, ‘Midweek Midday Motivational Minute’, host of the weekly Live Podcast, ‘The Cold Calling Podcast’, and Author of ‘JOLT!’.

During today's show, Larry shares his secrets on:

- Finding your Internal Motivation

- The Power of Perspective

- Why Practicing your Craft is SO Important

Any founder, entrepreneur, or business leader can steal the lessons Larry shares in this episode and use them for their own success.

Follow Larry - https://www.linkedin.com/in/longjr7/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Larry Long Jr., CEO at LLJR Enterprises.

Larry Long Jr is the Founder and CEO (Chief Energy Officer) of LLJR Enterprises, focused on motivational, inspirational, and most importantly, transformational Speaking, Emceeing, Coaching & Training programs. He is the host of the weekly Live Show, ‘Midweek Midday Motivational Minute’, host of the weekly Live Podcast, ‘The Cold Calling Podcast’, and Author of ‘JOLT!’.

During today's show, Larry shares his secrets on:

- Finding your Internal Motivation

- The Power of Perspective

- Why Practicing your Craft is SO Important

Any founder, entrepreneur, or business leader can steal the lessons Larry shares in this episode and use them for their own success.

Follow Larry - https://www.linkedin.com/in/longjr7/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 27 Mar 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2151 In today's episode of Revenue Reimagined, we're joined by Larry Long Jr., CEO at LLJR Enterprises. Larry Long Jr is the Founder and CEO (Chief Energy Officer) of LLJR Enterprises, focused on motivational, inspirational, and most importantly, transformational Speaking, Emceeing, Coaching & Training programs. He is the host of the weekly Live Show, ‘Midweek Midday Motivational Minute’, host of the weekly Live Podcast, ‘The Cold Calling Podcast’, and Author of ‘JOLT!’. During today's show,... In today's episode of Revenue Reimagined, we're joined by Larry Long Jr., CEO at LLJR Enterprises. Larry Long Jr is the Founder and CEO (Chief Energy Officer) of LLJR Enterprises, focused on motivational, inspirational, and most importantly, transformati sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #36 Door-to-Door Lipstick Sales to Founder & CEO ft. Alina Vandenberghe 36 36 Episode #36 Door-to-Door Lipstick Sales to Founder & CEO ft. Alina Vandenberghe full Buzzsprout-14722184 https://share.transistor.fm/s/a2f131d5 In today's episode of Revenue Reimagined, we're joined by Alina Vandenberghe, Co-Founder and Co-CEO at ChiliPiper.

Co-Founder and Co-CEO Alina Vandenberghe created Chili Piper in 2016, the pipeline conversion platform for B2B marketing, sales, and operations teams.

The born entrepreneur started her first company before high school before she even knew what entrepreneurism was. Sold lipstick door to door. She saw it was a low-margin business so she decided to do a master's in computer science instead.

After building mobile products loved by millions — and that was keynoted by Steve Jobs on stage — Alina decided to take her product management talents to B2B software solutions.

During today's show, Alina shares her secrets on:

- Selling based on value, not discounts

- Diversification in GTM strategy

- Surrounding yourself with people who think differently

Any founder, entrepreneur, or business leader can steal the lessons Alina shares in this episode and use them for their own success.

Follow Alina - https://www.linkedin.com/in/alinav/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Alina Vandenberghe, Co-Founder and Co-CEO at ChiliPiper.

Co-Founder and Co-CEO Alina Vandenberghe created Chili Piper in 2016, the pipeline conversion platform for B2B marketing, sales, and operations teams.

The born entrepreneur started her first company before high school before she even knew what entrepreneurism was. Sold lipstick door to door. She saw it was a low-margin business so she decided to do a master's in computer science instead.

After building mobile products loved by millions — and that was keynoted by Steve Jobs on stage — Alina decided to take her product management talents to B2B software solutions.

During today's show, Alina shares her secrets on:

- Selling based on value, not discounts

- Diversification in GTM strategy

- Surrounding yourself with people who think differently

Any founder, entrepreneur, or business leader can steal the lessons Alina shares in this episode and use them for their own success.

Follow Alina - https://www.linkedin.com/in/alinav/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI, and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 20 Mar 2024 06:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2131 In today's episode of Revenue Reimagined, we're joined by Alina Vandenberghe, Co-Founder and Co-CEO at ChiliPiper. Co-Founder and Co-CEO Alina Vandenberghe created Chili Piper in 2016, the pipeline conversion platform for B2B marketing, sales, and operations teams. The born entrepreneur started her first company before high school before she even knew what entrepreneurism was. Sold lipstick door to door. She saw it was a low-margin business so she decided to do a master's in computer scien... In today's episode of Revenue Reimagined, we're joined by Alina Vandenberghe, Co-Founder and Co-CEO at ChiliPiper. Co-Founder and Co-CEO Alina Vandenberghe created Chili Piper in 2016, the pipeline conversion platform for B2B marketing, sales, and operat sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #35 AI-Powered Sales Leadership ft. Alex McNaughten 35 35 Episode #35 AI-Powered Sales Leadership ft. Alex McNaughten full Buzzsprout-14681453 https://share.transistor.fm/s/f083df4a In today's episode of Revenue Reimagined, we're joined by Alex McNaughten, Co-CEO at GRW.AI.

Alex McNaughten, hailing from New Zealand, is the co-founder and co-CEO of GRW AI. GRW AI is a team management co-pilot that makes every sales leader exceptional. Prior to that, Alex has been a top-performing seller, revenue leader, and 2 x founder who has supported over 150 companies to build high-performing sales teams across APAC.

During today's show, Alex shares his secrets on:

- Sales management & leadership

- Coaching gaps in your team

- What will produce consistent performance in your sales team

Any founder, entrepreneur, or business leader can steal the lessons Alex shares in this episode and use them for their own success.

Follow Alex - https://www.linkedin.com/in/alexmcnaughten/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Alex McNaughten, Co-CEO at GRW.AI.

Alex McNaughten, hailing from New Zealand, is the co-founder and co-CEO of GRW AI. GRW AI is a team management co-pilot that makes every sales leader exceptional. Prior to that, Alex has been a top-performing seller, revenue leader, and 2 x founder who has supported over 150 companies to build high-performing sales teams across APAC.

During today's show, Alex shares his secrets on:

- Sales management & leadership

- Coaching gaps in your team

- What will produce consistent performance in your sales team

Any founder, entrepreneur, or business leader can steal the lessons Alex shares in this episode and use them for their own success.

Follow Alex - https://www.linkedin.com/in/alexmcnaughten/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 13 Mar 2024 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2019 In today's episode of Revenue Reimagined, we're joined by Alex McNaughten, Co-CEO at GRW.AI. Alex McNaughten, hailing from New Zealand, is the co-founder and co-CEO of GRW AI. GRW AI is a team management co-pilot that makes every sales leader exceptional. Prior to that, Alex has been a top-performing seller, revenue leader, and 2 x founder who has supported over 150 companies to build high-performing sales teams across APAC. During today's show, Alex shares his secrets on: - Sales manageme... In today's episode of Revenue Reimagined, we're joined by Alex McNaughten, Co-CEO at GRW.AI. Alex McNaughten, hailing from New Zealand, is the co-founder and co-CEO of GRW AI. GRW AI is a team management co-pilot that makes every sales leader exceptional sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #33 Trust, Quick Decisions, and the "Gritty" Mindset ft. Jake Reni 33 33 Episode #33 Trust, Quick Decisions, and the "Gritty" Mindset ft. Jake Reni full Buzzsprout-14569350 https://share.transistor.fm/s/4d996a21 In today's episode of Revenue Reimagined, we're joined by Jake Reni, Co-Founder at Revenue Reimagined.

Jake Reni, Co-Founder of Revenue Reimagined, shares his background in the tech industry and surgical devices, and how he transitioned into the fractional world to make a bigger impact. He discusses the common challenges faced by Founders, including the importance of trusting team leaders, making quick decisions, and understanding the target market for early-stage startups. Reni also emphasizes the significance of alignment and communication in business relationships, and the importance of having a gritty mindset with qualities like gratitude, curiosity, humility, and emotional intelligence in sales. He shares his personal experiences and anecdotes about trust and camaraderie in business partnerships, and if he weren't in tech, he would follow his wife's dream of having a mini farm.

During today's show, Jake shares his secrets on:

- Life coaches & therapists being a huge help for any leader

- Why having a gritty mindset is key

- Target market knowledge for early start ups

Any founder, entrepreneur, or business leader can steal the lessons Jake shares in this episode and use them for their own success.

Follow Jake - https://www.linkedin.com/in/jakereni/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Jake Reni, Co-Founder at Revenue Reimagined.

Jake Reni, Co-Founder of Revenue Reimagined, shares his background in the tech industry and surgical devices, and how he transitioned into the fractional world to make a bigger impact. He discusses the common challenges faced by Founders, including the importance of trusting team leaders, making quick decisions, and understanding the target market for early-stage startups. Reni also emphasizes the significance of alignment and communication in business relationships, and the importance of having a gritty mindset with qualities like gratitude, curiosity, humility, and emotional intelligence in sales. He shares his personal experiences and anecdotes about trust and camaraderie in business partnerships, and if he weren't in tech, he would follow his wife's dream of having a mini farm.

During today's show, Jake shares his secrets on:

- Life coaches & therapists being a huge help for any leader

- Why having a gritty mindset is key

- Target market knowledge for early start ups

Any founder, entrepreneur, or business leader can steal the lessons Jake shares in this episode and use them for their own success.

Follow Jake - https://www.linkedin.com/in/jakereni/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 28 Feb 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2030 In today's episode of Revenue Reimagined, we're joined by Jake Reni, Co-Founder at Revenue Reimagined. Jake Reni, Co-Founder of Revenue Reimagined, shares his background in the tech industry and surgical devices, and how he transitioned into the fractional world to make a bigger impact. He discusses the common challenges faced by Founders, including the importance of trusting team leaders, making quick decisions, and understanding the target market for early-stage startups. Reni also emphasi... In today's episode of Revenue Reimagined, we're joined by Jake Reni, Co-Founder at Revenue Reimagined. Jake Reni, Co-Founder of Revenue Reimagined, shares his background in the tech industry and surgical devices, and how he transitioned into the fraction sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #32 Keep It SIMPLE to Boost Your Company's Sales ft. Jonathan Mahan 32 32 Episode #32 Keep It SIMPLE to Boost Your Company's Sales ft. Jonathan Mahan full Buzzsprout-14540109 https://share.transistor.fm/s/70a80158 In today's episode of Revenue Reimagined, we're joined by Jonathan Mahan, Co-Founder at The Practice Lab.

Having spent over a decade as a sales professional, Mahan found success in using a human-centric approach to sales that aligns with the science of human influence in decision-making - However, he struggled to apply the knowledge he had learned to his live calls when under pressure. This led him to start The Practice Lab, a company that helps sales professionals develop their skills and abilities through practice and repetition, similar to how other disciplines like the military, music, and sports, train their performers. Mahan believes that the sales industry needs to focus more on developing skills and abilities instead of just acquiring knowledge and understanding. By using different mechanisms for each, sales professionals can better understand the theory and apply it in real-life situations. The Practice Lab aims to bridge this gap by providing a platform for sales professionals to practice and develop their skills until they become habits and abilities that stand up under pressure.


During today's show, Jonathan shares his secrets on:

- Practicing sales like sports professionals practice their sport

- Applying learned behavior to real-life pressure-filled sales

- Building good habits by way of repetition

Any founder, entrepreneur, or business leader can steal the lessons Jonathan shares in this episode and use them for their own success.

Follow Jonathan - https://www.linkedin.com/in/jtmahan/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Jonathan Mahan, Co-Founder at The Practice Lab.

Having spent over a decade as a sales professional, Mahan found success in using a human-centric approach to sales that aligns with the science of human influence in decision-making - However, he struggled to apply the knowledge he had learned to his live calls when under pressure. This led him to start The Practice Lab, a company that helps sales professionals develop their skills and abilities through practice and repetition, similar to how other disciplines like the military, music, and sports, train their performers. Mahan believes that the sales industry needs to focus more on developing skills and abilities instead of just acquiring knowledge and understanding. By using different mechanisms for each, sales professionals can better understand the theory and apply it in real-life situations. The Practice Lab aims to bridge this gap by providing a platform for sales professionals to practice and develop their skills until they become habits and abilities that stand up under pressure.


During today's show, Jonathan shares his secrets on:

- Practicing sales like sports professionals practice their sport

- Applying learned behavior to real-life pressure-filled sales

- Building good habits by way of repetition

Any founder, entrepreneur, or business leader can steal the lessons Jonathan shares in this episode and use them for their own success.

Follow Jonathan - https://www.linkedin.com/in/jtmahan/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 21 Feb 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2112 In today's episode of Revenue Reimagined, we're joined by Jonathan Mahan, Co-Founder at The Practice Lab. Having spent over a decade as a sales professional, Mahan found success in using a human-centric approach to sales that aligns with the science of human influence in decision-making - However, he struggled to apply the knowledge he had learned to his live calls when under pressure. This led him to start The Practice Lab, a company that helps sales professionals develop their skills and a... In today's episode of Revenue Reimagined, we're joined by Jonathan Mahan, Co-Founder at The Practice Lab. Having spent over a decade as a sales professional, Mahan found success in using a human-centric approach to sales that aligns with the science of h sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #31 Myth Busting Marketing Stigmas by Building Her Own Agency ft. Brianna Doe 31 31 Episode #31 Myth Busting Marketing Stigmas by Building Her Own Agency ft. Brianna Doe full Buzzsprout-14493224 https://share.transistor.fm/s/eba17f3d In today's episode of Revenue Reimagined, we're joined by Brianna Doe, Co-Founder and CMO at Verbatim.

Brianna speaks about the origin story of Verbatim and her experience working in marketing across multiple industries. She explains that she always had a full-time job but also had a side hustle in marketing consulting, advisory work, and fractional work. Eventually, she realized she wanted to launch her own agency and hired a career coach to figure out how to make it happen. Brianna believes that agencies can do good work and be impactful, despite the stigma around the industry. She also discusses the delicate nature of marketing sustainability to clients without making them feel bad about what they're doing and how adjusting messaging and positioning helps in other industries.

During today's show, Brianna shares her secrets on:

- The importance of Messaging & Positioning

- Stigmas around the marketing industry

- Why a GREAT partnership is so important

Any founder, entrepreneur, or business leader can steal the lessons Brianna shares in this episode and use them for their own success.

Follow Brianna - https://www.linkedin.com/in/brianna-doe/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Brianna Doe, Co-Founder and CMO at Verbatim.

Brianna speaks about the origin story of Verbatim and her experience working in marketing across multiple industries. She explains that she always had a full-time job but also had a side hustle in marketing consulting, advisory work, and fractional work. Eventually, she realized she wanted to launch her own agency and hired a career coach to figure out how to make it happen. Brianna believes that agencies can do good work and be impactful, despite the stigma around the industry. She also discusses the delicate nature of marketing sustainability to clients without making them feel bad about what they're doing and how adjusting messaging and positioning helps in other industries.

During today's show, Brianna shares her secrets on:

- The importance of Messaging & Positioning

- Stigmas around the marketing industry

- Why a GREAT partnership is so important

Any founder, entrepreneur, or business leader can steal the lessons Brianna shares in this episode and use them for their own success.

Follow Brianna - https://www.linkedin.com/in/brianna-doe/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 14 Feb 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2142 In today's episode of Revenue Reimagined, we're joined by Brianna Doe, Co-Founder and CMO at Verbatim. Brianna speaks about the origin story of Verbatim and her experience working in marketing across multiple industries. She explains that she always had a full-time job but also had a side hustle in marketing consulting, advisory work, and fractional work. Eventually, she realized she wanted to launch her own agency and hired a career coach to figure out how to make it happen. Brianna believe... In today's episode of Revenue Reimagined, we're joined by Brianna Doe, Co-Founder and CMO at Verbatim. Brianna speaks about the origin story of Verbatim and her experience working in marketing across multiple industries. She explains that she always had sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #30 Drive IMPACT Through Customer and Brand Evangelism ft. Randi Deckard 30 30 Episode #30 Drive IMPACT Through Customer and Brand Evangelism ft. Randi Deckard full Buzzsprout-14434831 https://share.transistor.fm/s/45466560 In today's episode of Revenue Reimagined, we're joined by Randi Deckard, SVP of Client Engagement at Besler.

Randi Deckard, SVP of Client Engagement at Bessler and a go-to-market leader, highlights the importance of advocating for clients while also driving impact and living up to the company's brand promise. She defines her role as being responsible for the customer ecosystem, including marketing, sales, and customer success, to generate revenue. She sees herself as an evangelist, acting as a brand ambassador and customer advocate, collaborating cross-functionally to achieve the company's goals.

During today's show, Randi shares her secrets on:

- Impactful Brand "Evangelism"

- Why YOU should talk to your customers regularly

- The importance of customer feedback for any business

Any founder, entrepreneur, or business leader can steal the lessons Randi shares in this episode and use them for their own success.

Follow Randi - https://www.linkedin.com/in/randisuedeckard/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Randi Deckard, SVP of Client Engagement at Besler.

Randi Deckard, SVP of Client Engagement at Bessler and a go-to-market leader, highlights the importance of advocating for clients while also driving impact and living up to the company's brand promise. She defines her role as being responsible for the customer ecosystem, including marketing, sales, and customer success, to generate revenue. She sees herself as an evangelist, acting as a brand ambassador and customer advocate, collaborating cross-functionally to achieve the company's goals.

During today's show, Randi shares her secrets on:

- Impactful Brand "Evangelism"

- Why YOU should talk to your customers regularly

- The importance of customer feedback for any business

Any founder, entrepreneur, or business leader can steal the lessons Randi shares in this episode and use them for their own success.

Follow Randi - https://www.linkedin.com/in/randisuedeckard/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 07 Feb 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1915 In today's episode of Revenue Reimagined, we're joined by Randi Deckard, SVP of Client Engagement at Besler. Randi Deckard, SVP of Client Engagement at Bessler and a go-to-market leader, highlights the importance of advocating for clients while also driving impact and living up to the company's brand promise. She defines her role as being responsible for the customer ecosystem, including marketing, sales, and customer success, to generate revenue. She sees herself as an evangelist, acting as... In today's episode of Revenue Reimagined, we're joined by Randi Deckard, SVP of Client Engagement at Besler. Randi Deckard, SVP of Client Engagement at Bessler and a go-to-market leader, highlights the importance of advocating for clients while also driv sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #29 The DO's and DON'Ts of Go-To-Market Strategy for SaaS ft. Jenn Steele 29 29 Episode #29 The DO's and DON'Ts of Go-To-Market Strategy for SaaS ft. Jenn Steele full Buzzsprout-14390020 https://share.transistor.fm/s/399fd88e In today's episode of Revenue Reimagined, we're joined by Jenn Steele, Founder of SoundGTM.

Jenn is currently launching a new startup, SoundGTM, a new B2B referrals platform. As CEO, she led Kissmetrics to a successful exit in May 2023. She has deep martech and go-to-market technology experience, starting with HubSpot in its early days along with executive roles at Madison Logic, Bizible, and Indix. She has led marketing, sales, and customer success teams across industries, and holds degrees from MIT and Simmons School of Management.

During today's show, Jenn shares her secrets on:

- Creating a company - NOT a daydream - by way of striving for both innovation & execution

- B2B Sales & Go-To-Market Strategy

- Defining who your company is and what you sell - you can't do EVERYTHING or people won't know what you're selling

Any founder, entrepreneur, or business leader can steal the lessons Jenn shares in this episode and use them for their own success.

Follow Jenn - https://www.linkedin.com/in/jennsteele/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Jenn Steele, Founder of SoundGTM.

Jenn is currently launching a new startup, SoundGTM, a new B2B referrals platform. As CEO, she led Kissmetrics to a successful exit in May 2023. She has deep martech and go-to-market technology experience, starting with HubSpot in its early days along with executive roles at Madison Logic, Bizible, and Indix. She has led marketing, sales, and customer success teams across industries, and holds degrees from MIT and Simmons School of Management.

During today's show, Jenn shares her secrets on:

- Creating a company - NOT a daydream - by way of striving for both innovation & execution

- B2B Sales & Go-To-Market Strategy

- Defining who your company is and what you sell - you can't do EVERYTHING or people won't know what you're selling

Any founder, entrepreneur, or business leader can steal the lessons Jenn shares in this episode and use them for their own success.

Follow Jenn - https://www.linkedin.com/in/jennsteele/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 31 Jan 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1994 In today's episode of Revenue Reimagined, we're joined by Jenn Steele, Founder of SoundGTM. Jenn is currently launching a new startup, SoundGTM, a new B2B referrals platform. As CEO, she led Kissmetrics to a successful exit in May 2023. She has deep martech and go-to-market technology experience, starting with HubSpot in its early days along with executive roles at Madison Logic, Bizible, and Indix. She has led marketing, sales, and customer success teams across industries, and holds degrees... In today's episode of Revenue Reimagined, we're joined by Jenn Steele, Founder of SoundGTM. Jenn is currently launching a new startup, SoundGTM, a new B2B referrals platform. As CEO, she led Kissmetrics to a successful exit in May 2023. She has deep mart sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #28 DON'T Sell to Your Customers. SERVE Them! ft. Angela Alea 28 28 Episode #28 DON'T Sell to Your Customers. SERVE Them! ft. Angela Alea full Buzzsprout-14366717 https://share.transistor.fm/s/06260d90 In today's episode of Revenue Reimagined, we're joined by Angela Alea - President and CRO of LASSO.

Angela talks about her experience in revenue-producing roles, from sales to revenue leadership, despite vowing never to do sales. LASSO is a platform for event and entertainment companies, and Alea's background in workforce management and event production enabled her to help LASSO become a key player in the event management space. The industry's assumption that everything is done on a spreadsheet, including the Super Bowl, Oscars, and Grammys, is what inspired the start of LASSO. Angela's role as President & CRO has been a critical piece of LASSO's success and her thought leadership in this space will bring value to everyone watching.

During today's show, Angela shares her secrets on:

- Misleading assumptions in the early startup days

- NOT blindly following the advice of others

- Redefining sales overall and overcoming negative connotations

Any founder, entrepreneur, or business leader can steal the lessons Angela shares in this episode and use them for their own success.

Follow Angela - https://www.linkedin.com/in/angelaalea/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode of Revenue Reimagined, we're joined by Angela Alea - President and CRO of LASSO.

Angela talks about her experience in revenue-producing roles, from sales to revenue leadership, despite vowing never to do sales. LASSO is a platform for event and entertainment companies, and Alea's background in workforce management and event production enabled her to help LASSO become a key player in the event management space. The industry's assumption that everything is done on a spreadsheet, including the Super Bowl, Oscars, and Grammys, is what inspired the start of LASSO. Angela's role as President & CRO has been a critical piece of LASSO's success and her thought leadership in this space will bring value to everyone watching.

During today's show, Angela shares her secrets on:

- Misleading assumptions in the early startup days

- NOT blindly following the advice of others

- Redefining sales overall and overcoming negative connotations

Any founder, entrepreneur, or business leader can steal the lessons Angela shares in this episode and use them for their own success.

Follow Angela - https://www.linkedin.com/in/angelaalea/

PS - huge shout out to Sendoso for sponsoring our show.

We could not do this without you.

See how Sendoso can help increase pipeline, ROI and customer retention.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 24 Jan 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2177 In today's episode of Revenue Reimagined, we're joined by Angela Alea - President and CRO of LASSO. Angela talks about her experience in revenue-producing roles, from sales to revenue leadership, despite vowing never to do sales. LASSO is a platform for event and entertainment companies, and Alea's background in workforce management and event production enabled her to help LASSO become a key player in the event management space. The industry's assumption that everything is done on a spreadsh... In today's episode of Revenue Reimagined, we're joined by Angela Alea - President and CRO of LASSO. Angela talks about her experience in revenue-producing roles, from sales to revenue leadership, despite vowing never to do sales. LASSO is a platform for sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #27 From The Kitchen to the Boardroom ft. Alan Zhao 27 27 Episode #27 From The Kitchen to the Boardroom ft. Alan Zhao full Buzzsprout-14313642 https://share.transistor.fm/s/172d1220 In today's episode, we're joined by former restaurant manager turned self-taught coder, Co-Founder, and current head of marketing for Warmly, Alan Zhao.

Alan discusses the parallels between growing a business in the restaurant industry and starting a tech company, emphasizing the importance of focusing on critical tasks during downtime and maintaining a clean CRM system for efficient sales processes. 

During today's show, Alan shares his insider secrets on:

- Dealing with the setbacks in the early years of any startup

- Maintaining a UNIQUE brand in a competitive market

- Creating a BALANCE between innovation and execution

Any founder, entrepreneur, or business leader can steal the lessons Alan shares in this episode and use them for their own success.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode, we're joined by former restaurant manager turned self-taught coder, Co-Founder, and current head of marketing for Warmly, Alan Zhao.

Alan discusses the parallels between growing a business in the restaurant industry and starting a tech company, emphasizing the importance of focusing on critical tasks during downtime and maintaining a clean CRM system for efficient sales processes. 

During today's show, Alan shares his insider secrets on:

- Dealing with the setbacks in the early years of any startup

- Maintaining a UNIQUE brand in a competitive market

- Creating a BALANCE between innovation and execution

Any founder, entrepreneur, or business leader can steal the lessons Alan shares in this episode and use them for their own success.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 17 Jan 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2186 In today's episode, we're joined by former restaurant manager turned self-taught coder, Co-Founder, and current head of marketing for Warmly, Alan Zhao. Alan discusses the parallels between growing a business in the restaurant industry and starting a tech company, emphasizing the importance of focusing on critical tasks during downtime and maintaining a clean CRM system for efficient sales processes. During today's show, Alan shares his insider secrets on: - Dealing with the setbacks... In today's episode, we're joined by former restaurant manager turned self-taught coder, Co-Founder, and current head of marketing for Warmly, Alan Zhao. Alan discusses the parallels between growing a business in the restaurant industry and starting a tec sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #26 The Founders' Journey ft. Alexis Scott 26 26 Episode #26 The Founders' Journey ft. Alexis Scott full Buzzsprout-14273418 https://share.transistor.fm/s/9d43018e The journey for any Entrepreneur or Founder is a wild one.

It's filled with unexpected twists, turns, trials, and triumphs...

...but the reward is second to none!

Alexis Scott knows this better than most.

She is a Co-Founder and CEO of Verbatim, a digital marketing company that has helped companies earn $750 MILLION in new revenue, been featured in the Wall Street Journal, CNBC, and other household publications.

In today's episode, Alexis shares her unique origin story of how Verbatim got started, how they've successfully differentiated themselves in the market, and how they've found their ICP.

Hint: It's way deeper than just demographics on paper 🫣

Join us today as she shares her unique story and insights that'll help any Entrepreneur, Solopreneur, or Founder.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> The journey for any Entrepreneur or Founder is a wild one.

It's filled with unexpected twists, turns, trials, and triumphs...

...but the reward is second to none!

Alexis Scott knows this better than most.

She is a Co-Founder and CEO of Verbatim, a digital marketing company that has helped companies earn $750 MILLION in new revenue, been featured in the Wall Street Journal, CNBC, and other household publications.

In today's episode, Alexis shares her unique origin story of how Verbatim got started, how they've successfully differentiated themselves in the market, and how they've found their ICP.

Hint: It's way deeper than just demographics on paper 🫣

Join us today as she shares her unique story and insights that'll help any Entrepreneur, Solopreneur, or Founder.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 10 Jan 2024 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2002 The journey for any Entrepreneur or Founder is a wild one. It's filled with unexpected twists, turns, trials, and triumphs... ...but the reward is second to none! Alexis Scott knows this better than most. She is a Co-Founder and CEO of Verbatim, a digital marketing company that has helped companies earn $750 MILLION in new revenue, been featured in the Wall Street Journal, CNBC, and other household publications. In today's episode, Alexis shares her unique origin story of how Verbatim go... The journey for any Entrepreneur or Founder is a wild one. It's filled with unexpected twists, turns, trials, and triumphs... ...but the reward is second to none! Alexis Scott knows this better than most. She is a Co-Founder and CEO of Verbatim, a dig sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #24 What IS RevOps? 🤔 ft. Sid Kumar 11 11 Episode #24 What IS RevOps? 🤔 ft. Sid Kumar full Buzzsprout-14204988 https://share.transistor.fm/s/8be97185 Revenue Operations (RevOps) is something that we've all heard before, but what exactly is it? 

and why should you care?

There is no one better to answer that then Sid Kumar, who currently serves as the SVP of RevOps at Hubspot, and was previously Head of Field Sales Operations for Amazon's AWS - a $30B line of business 🤯

In today's episode, we unpack exactly what RevOps is, why it matters to EVERY organization (no matter how young or mature) and how any revenue leader of Founder can diagnose and fix their revenue engine.

We also put an END to the term "alignment" between the different components of go-to-market (GTM) and discuss how to actually collaborate across departments instead.

Any revenue leader or Founder will want to tune in to this episode and take notes!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Revenue Operations (RevOps) is something that we've all heard before, but what exactly is it? 

and why should you care?

There is no one better to answer that then Sid Kumar, who currently serves as the SVP of RevOps at Hubspot, and was previously Head of Field Sales Operations for Amazon's AWS - a $30B line of business 🤯

In today's episode, we unpack exactly what RevOps is, why it matters to EVERY organization (no matter how young or mature) and how any revenue leader of Founder can diagnose and fix their revenue engine.

We also put an END to the term "alignment" between the different components of go-to-market (GTM) and discuss how to actually collaborate across departments instead.

Any revenue leader or Founder will want to tune in to this episode and take notes!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 27 Dec 2023 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1947 Revenue Operations (RevOps) is something that we've all heard before, but what exactly is it? and why should you care? There is no one better to answer that then Sid Kumar, who currently serves as the SVP of RevOps at Hubspot, and was previously Head of Field Sales Operations for Amazon's AWS - a $30B line of business 🤯 In today's episode, we unpack exactly what RevOps is, why it matters to EVERY organization (no matter how young or mature) and how any revenue leader of Founder can d... Revenue Operations (RevOps) is something that we've all heard before, but what exactly is it? and why should you care? There is no one better to answer that then Sid Kumar, who currently serves as the SVP of RevOps at Hubspot, and was previously Head o sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #23 ❌ FORGET "Growth at ALL Costs" ft. Christian Kletzl 23 23 Episode #23 ❌ FORGET "Growth at ALL Costs" ft. Christian Kletzl full Buzzsprout-14165252 https://share.transistor.fm/s/c35b404d Today we're joined by Christian Kletzl, a highly-experienced  Founder in the tech industry.

Christian serves as CEO and Co-Founder of UserGems 💎, a pipeline generation software that helps teams boost pipeline and reduce churn by monitoring job changes of your most valuable buyers, and then automating the next steps.

But it didn't start out that way.

Join us in today's episode as we go "inside the ropes" of a company that's been growing and changing for over 10 years.

Christian shares details about:

- Why they STOPPED focusing on growth at "all costs"

- How they are growing sustainably and adapting to a tough selling environment

- His 3-part formula for earning your employee's trust

and so much more...

Any Founder or Leader of any sized company - inside or outside the tech industry will want to tune into what Christian shares!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Today we're joined by Christian Kletzl, a highly-experienced  Founder in the tech industry.

Christian serves as CEO and Co-Founder of UserGems 💎, a pipeline generation software that helps teams boost pipeline and reduce churn by monitoring job changes of your most valuable buyers, and then automating the next steps.

But it didn't start out that way.

Join us in today's episode as we go "inside the ropes" of a company that's been growing and changing for over 10 years.

Christian shares details about:

- Why they STOPPED focusing on growth at "all costs"

- How they are growing sustainably and adapting to a tough selling environment

- His 3-part formula for earning your employee's trust

and so much more...

Any Founder or Leader of any sized company - inside or outside the tech industry will want to tune into what Christian shares!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 20 Dec 2023 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2040 Today we're joined by Christian Kletzl, a highly-experienced Founder in the tech industry. Christian serves as CEO and Co-Founder of UserGems 💎, a pipeline generation software that helps teams boost pipeline and reduce churn by monitoring job changes of your most valuable buyers, and then automating the next steps. But it didn't start out that way. Join us in today's episode as we go "inside the ropes" of a company that's been growing and changing for over 10 years. Christian shares... Today we're joined by Christian Kletzl, a highly-experienced Founder in the tech industry. Christian serves as CEO and Co-Founder of UserGems 💎, a pipeline generation software that helps teams boost pipeline and reduce churn by monitoring job changes of sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #22 "Slow is Smooth, Smooth is Fast" ft. Mac Reddin 22 22 Episode #22 "Slow is Smooth, Smooth is Fast" ft. Mac Reddin full Buzzsprout-14137206 https://share.transistor.fm/s/fc84b015 In today's episode, Mac Reddin joins us to reveal the in-and-outs of being a VC-backed Founder.

Mac currently is Founder & CEO of Commsor - a solution that empowers individuals and companies of all sizes to grow, engage, and activate the networks that drive their growth.

Today we discuss why Mac has coined the term "Go-to-NETWORK" instead  of "go-to-market" - and how companies should think about creating their products and launching them.

Also, Mac shares his insider perspective on what it's like to be a Founder of a venture-backed startup in the tech space - and gives an inside look to a day in the life.

Hint: It's like "chewing glass and loving the taste of your own blood" he says! 😳

Current and aspiring Founders will especially love this episode!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode, Mac Reddin joins us to reveal the in-and-outs of being a VC-backed Founder.

Mac currently is Founder & CEO of Commsor - a solution that empowers individuals and companies of all sizes to grow, engage, and activate the networks that drive their growth.

Today we discuss why Mac has coined the term "Go-to-NETWORK" instead  of "go-to-market" - and how companies should think about creating their products and launching them.

Also, Mac shares his insider perspective on what it's like to be a Founder of a venture-backed startup in the tech space - and gives an inside look to a day in the life.

Hint: It's like "chewing glass and loving the taste of your own blood" he says! 😳

Current and aspiring Founders will especially love this episode!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 13 Dec 2023 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2118 In today's episode, Mac Reddin joins us to reveal the in-and-outs of being a VC-backed Founder. Mac currently is Founder & CEO of Commsor - a solution that empowers individuals and companies of all sizes to grow, engage, and activate the networks that drive their growth. Today we discuss why Mac has coined the term "Go-to-NETWORK" instead of "go-to-market" - and how companies should think about creating their products and launching them. Also, Mac shares his insider perspective o... In today's episode, Mac Reddin joins us to reveal the in-and-outs of being a VC-backed Founder. Mac currently is Founder & CEO of Commsor - a solution that empowers individuals and companies of all sizes to grow, engage, and activate the networks tha sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #21 Revenue Based Marketing 📈 ft. Amy Vosko 21 21 Episode #21 Revenue Based Marketing 📈 ft. Amy Vosko full Buzzsprout-14086678 https://share.transistor.fm/s/7ac8902f Today, we're joined by Amy Vosko, someone who has been in the technology industry for 25+ years.

Currently, Amy serves as VP of Revenue Marketing at PathFactory, a company that accelerates pipeline and revenue growth through content intelligence.

What's "revenue marketing" you ask?

Tune in to find out! 

Amy shares a fresh perspective on how to (actually) connect marketing and sales departments to work together, how to tie marketing performance to revenue generation, and how any Founder should be thinking about marketing to current customers.

It's an episode that any Founder, sales leader, or Account Executive in the B2B tech / SaaS industry won't want to miss.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Today, we're joined by Amy Vosko, someone who has been in the technology industry for 25+ years.

Currently, Amy serves as VP of Revenue Marketing at PathFactory, a company that accelerates pipeline and revenue growth through content intelligence.

What's "revenue marketing" you ask?

Tune in to find out! 

Amy shares a fresh perspective on how to (actually) connect marketing and sales departments to work together, how to tie marketing performance to revenue generation, and how any Founder should be thinking about marketing to current customers.

It's an episode that any Founder, sales leader, or Account Executive in the B2B tech / SaaS industry won't want to miss.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 06 Dec 2023 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2017 Today, we're joined by Amy Vosko, someone who has been in the technology industry for 25+ years. Currently, Amy serves as VP of Revenue Marketing at PathFactory, a company that accelerates pipeline and revenue growth through content intelligence. What's "revenue marketing" you ask? Tune in to find out! Amy shares a fresh perspective on how to (actually) connect marketing and sales departments to work together, how to tie marketing performance to revenue generation, and how any Found... Today, we're joined by Amy Vosko, someone who has been in the technology industry for 25+ years. Currently, Amy serves as VP of Revenue Marketing at PathFactory, a company that accelerates pipeline and revenue growth through content intelligence. What's sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #20 Power in Partnerships 🤝 ft. Daniel Cmejla 20 20 Episode #20 Power in Partnerships 🤝 ft. Daniel Cmejla full Buzzsprout-14049130 https://share.transistor.fm/s/92a05851 Today Adam and Dale are joined by Daniel Cmejla, the VP of Community at Apollo.

Daniel is a powerhouse when it comes to building partnerships, community, and brand loyalty around a product and company.

Since joining Apollo, Daniel has helped fuel their LinkedIn page following from 800 new followers a month to now 6,000 a month! 😳

Founders, marketers, and sales leaders will want to listen in as he shares the secrets that have propelled Apollo's evangelic following.

Daniel dives DEEP into how they build relationships with customers, how they find their target audience online, and how they manage paid influencers on LinkedIn.

Listen in and take notes - as he shares his tips on building a thriving community, and how he sees Apollo changing the sales game for the long term.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Today Adam and Dale are joined by Daniel Cmejla, the VP of Community at Apollo.

Daniel is a powerhouse when it comes to building partnerships, community, and brand loyalty around a product and company.

Since joining Apollo, Daniel has helped fuel their LinkedIn page following from 800 new followers a month to now 6,000 a month! 😳

Founders, marketers, and sales leaders will want to listen in as he shares the secrets that have propelled Apollo's evangelic following.

Daniel dives DEEP into how they build relationships with customers, how they find their target audience online, and how they manage paid influencers on LinkedIn.

Listen in and take notes - as he shares his tips on building a thriving community, and how he sees Apollo changing the sales game for the long term.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 29 Nov 2023 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2179 Today Adam and Dale are joined by Daniel Cmejla, the VP of Community at Apollo. Daniel is a powerhouse when it comes to building partnerships, community, and brand loyalty around a product and company. Since joining Apollo, Daniel has helped fuel their LinkedIn page following from 800 new followers a month to now 6,000 a month! 😳 Founders, marketers, and sales leaders will want to listen in as he shares the secrets that have propelled Apollo's evangelic following. Daniel dives DEEP into h... Today Adam and Dale are joined by Daniel Cmejla, the VP of Community at Apollo. Daniel is a powerhouse when it comes to building partnerships, community, and brand loyalty around a product and company. Since joining Apollo, Daniel has helped fuel their sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #19 How AI Will Impact Sales ft. Kevin "KD" Dorsey 19 19 Episode #19 How AI Will Impact Sales ft. Kevin "KD" Dorsey full Buzzsprout-14015725 https://share.transistor.fm/s/74d3d630 Sales is dead 💀

...and sales professionals are the ones that killed it - according to Kevin "KD" Dorsey that is.

In today's episode, we're joined by Kevin "KD" Dorsey, the SVP of Sales & Partnerships at Bench Accounting, and host of the Live Better Sell Better Podcast.

KD shares how he got started in sales and how sales professionals have turned into marketers - which is killing the profession.

Automations and Artificial Intelligence are going after sales jobs, and KD shares how he trains his teams to actually sell, not market.

Any SDR, BDR, Account Executive, or other sales leader will benefit from hearing KD's approach on how he trains his sellers to master psychology.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Sales is dead 💀

...and sales professionals are the ones that killed it - according to Kevin "KD" Dorsey that is.

In today's episode, we're joined by Kevin "KD" Dorsey, the SVP of Sales & Partnerships at Bench Accounting, and host of the Live Better Sell Better Podcast.

KD shares how he got started in sales and how sales professionals have turned into marketers - which is killing the profession.

Automations and Artificial Intelligence are going after sales jobs, and KD shares how he trains his teams to actually sell, not market.

Any SDR, BDR, Account Executive, or other sales leader will benefit from hearing KD's approach on how he trains his sellers to master psychology.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 21 Nov 2023 21:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2111 Sales is dead 💀 ...and sales professionals are the ones that killed it - according to Kevin "KD" Dorsey that is. In today's episode, we're joined by Kevin "KD" Dorsey, the SVP of Sales & Partnerships at Bench Accounting, and host of the Live Better Sell Better Podcast. KD shares how he got started in sales and how sales professionals have turned into marketers - which is killing the profession. Automations and Artificial Intelligence are going after sales jobs, and KD shares how he tr... Sales is dead 💀 ...and sales professionals are the ones that killed it - according to Kevin "KD" Dorsey that is. In today's episode, we're joined by Kevin "KD" Dorsey, the SVP of Sales & Partnerships at Bench Accounting, and host of the Live Better sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #18 6-Figure Sales Strategies ft. Marcus Chan 18 18 Episode #18 6-Figure Sales Strategies ft. Marcus Chan full Buzzsprout-13971137 https://share.transistor.fm/s/d070eb40 In this week's episode, Marcus Chan joins us to discuss how sales professionals create success by using proven strategies.

Marcus is the author of Wall Street Journal International Best-Selling book 6 Figure Sale Secrets, and is a 3x Salesforce Top Influencer voice.

Today, we go deep into the importance of using data to drive decisions, how to play "outside the box" and how account executives, SDRs, and Founders can properly adapt strategies to work in their market.

As a bonus, Marcus shares is step-by-step play for how he became "omnipresent" across social media in the eyes of his Ideal Customer Profile (ICP).

Anyone interested or working in sales - either as an Account Executive, Founder, or SDR/BDR will want to tune in!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In this week's episode, Marcus Chan joins us to discuss how sales professionals create success by using proven strategies.

Marcus is the author of Wall Street Journal International Best-Selling book 6 Figure Sale Secrets, and is a 3x Salesforce Top Influencer voice.

Today, we go deep into the importance of using data to drive decisions, how to play "outside the box" and how account executives, SDRs, and Founders can properly adapt strategies to work in their market.

As a bonus, Marcus shares is step-by-step play for how he became "omnipresent" across social media in the eyes of his Ideal Customer Profile (ICP).

Anyone interested or working in sales - either as an Account Executive, Founder, or SDR/BDR will want to tune in!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 15 Nov 2023 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2137 In this week's episode, Marcus Chan joins us to discuss how sales professionals create success by using proven strategies. Marcus is the author of Wall Street Journal International Best-Selling book 6 Figure Sale Secrets, and is a 3x Salesforce Top Influencer voice. Today, we go deep into the importance of using data to drive decisions, how to play "outside the box" and how account executives, SDRs, and Founders can properly adapt strategies to work in their market. As a bonus, Marcus shar... In this week's episode, Marcus Chan joins us to discuss how sales professionals create success by using proven strategies. Marcus is the author of Wall Street Journal International Best-Selling book 6 Figure Sale Secrets, and is a 3x Salesforce Top Influ sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #17 Become a Sales REBEL Ft. Dale Dupree 17 17 Episode #17 Become a Sales REBEL Ft. Dale Dupree full Buzzsprout-13926128 https://share.transistor.fm/s/316f83d0 "Traditional" sales is broken, and lacks imagination.

Companies and revenue leaders have seemed to lost their way and have become obsessed with revenue, and not relationships with their customers.

If anyone has a roadmap to fix it, it's Dale Dupree.

As a former copier salesman, Dale was forced to become a sales REBEL and adopt strategies that are against the grain to find success.

In an industry where your first deal can take 48 months, and most sales professionals only last 90 days...you don't have many other choices.

Inside today's podcast, Dale shares his insights on how sales professionals (in any industry) can be PROUD of their work, find success, and have a great time doing it.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> "Traditional" sales is broken, and lacks imagination.

Companies and revenue leaders have seemed to lost their way and have become obsessed with revenue, and not relationships with their customers.

If anyone has a roadmap to fix it, it's Dale Dupree.

As a former copier salesman, Dale was forced to become a sales REBEL and adopt strategies that are against the grain to find success.

In an industry where your first deal can take 48 months, and most sales professionals only last 90 days...you don't have many other choices.

Inside today's podcast, Dale shares his insights on how sales professionals (in any industry) can be PROUD of their work, find success, and have a great time doing it.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 08 Nov 2023 07:00:00 -0500 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2112 "Traditional" sales is broken, and lacks imagination. Companies and revenue leaders have seemed to lost their way and have become obsessed with revenue, and not relationships with their customers. If anyone has a roadmap to fix it, it's Dale Dupree. As a former copier salesman, Dale was forced to become a sales REBEL and adopt strategies that are against the grain to find success. In an industry where your first deal can take 48 months, and most sales professionals only last 90 days...you... "Traditional" sales is broken, and lacks imagination. Companies and revenue leaders have seemed to lost their way and have become obsessed with revenue, and not relationships with their customers. If anyone has a roadmap to fix it, it's Dale Dupree. As sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #16 How to FIX Outbound Sales Ft. Leslie Venetz 16 16 Episode #16 How to FIX Outbound Sales Ft. Leslie Venetz full Buzzsprout-13883102 https://share.transistor.fm/s/ddcf19b3 In today's episode, Adam and Dale are joined by Leslie Venetz, known as the "Queen of Outbound Sales" and is a LinkedIn Top Voice.

She outlines why outbound sales in B2B tech sales is BROKEN, and also how to fix it ✅

Leslie speaks to how any startup or b2b company should structure themselves, how marketing should work with sales, and also the incentives for Account Executives and SDRs.

After sharing these insights, Leslie goes DEEP into how you should alter your prospecting and outbound sales efforts so you can actually book meetings.

Any revenue leader, SDR or BDR, or Account Executive will want to tune into this episode and take notes!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode, Adam and Dale are joined by Leslie Venetz, known as the "Queen of Outbound Sales" and is a LinkedIn Top Voice.

She outlines why outbound sales in B2B tech sales is BROKEN, and also how to fix it ✅

Leslie speaks to how any startup or b2b company should structure themselves, how marketing should work with sales, and also the incentives for Account Executives and SDRs.

After sharing these insights, Leslie goes DEEP into how you should alter your prospecting and outbound sales efforts so you can actually book meetings.

Any revenue leader, SDR or BDR, or Account Executive will want to tune into this episode and take notes!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 01 Nov 2023 07:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1807 In today's episode, Adam and Dale are joined by Leslie Venetz, known as the "Queen of Outbound Sales" and is a LinkedIn Top Voice. She outlines why outbound sales in B2B tech sales is BROKEN, and also how to fix it ✅ Leslie speaks to how any startup or b2b company should structure themselves, how marketing should work with sales, and also the incentives for Account Executives and SDRs. After sharing these insights, Leslie goes DEEP into how you should alter your prospecting and outbound sa... In today's episode, Adam and Dale are joined by Leslie Venetz, known as the "Queen of Outbound Sales" and is a LinkedIn Top Voice. She outlines why outbound sales in B2B tech sales is BROKEN, and also how to fix it ✅ Leslie speaks to how any startup or sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #15 Shifting FOCUS to Your Customers in Sales Ft. Josh Roth 15 15 Episode #15 Shifting FOCUS to Your Customers in Sales Ft. Josh Roth full Buzzsprout-13837450 https://share.transistor.fm/s/2215bc77 Join us for today's episode where Josh Roth, Director of Revenue at Lob and a Top Sales Voice on LinkedIn.

Josh shares his entire playbook that focuses on CUSTOMERS and how important they are to the entire organization.

His journey started as an Inside Sales Rep for the New York Mets, where he dove DEEP into the data, to learn more about his territory.

That propelled him to make 1,800 customer visits in 1 year for the Mets, and making sure he valued ALL of his customers, and eventually become an Enterprise Account Executive.

This customer-focused selling carried Josh from the Mets to multiple Head of Sales, Investor, and Advisor roles for companies in the B2B tech industry.

Join us as he fully unpacks how sales professionals can shift their focus and work with their customers for the long term.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Join us for today's episode where Josh Roth, Director of Revenue at Lob and a Top Sales Voice on LinkedIn.

Josh shares his entire playbook that focuses on CUSTOMERS and how important they are to the entire organization.

His journey started as an Inside Sales Rep for the New York Mets, where he dove DEEP into the data, to learn more about his territory.

That propelled him to make 1,800 customer visits in 1 year for the Mets, and making sure he valued ALL of his customers, and eventually become an Enterprise Account Executive.

This customer-focused selling carried Josh from the Mets to multiple Head of Sales, Investor, and Advisor roles for companies in the B2B tech industry.

Join us as he fully unpacks how sales professionals can shift their focus and work with their customers for the long term.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 25 Oct 2023 05:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1993 Join us for today's episode where Josh Roth, Director of Revenue at Lob and a Top Sales Voice on LinkedIn. Josh shares his entire playbook that focuses on CUSTOMERS and how important they are to the entire organization. His journey started as an Inside Sales Rep for the New York Mets, where he dove DEEP into the data, to learn more about his territory. That propelled him to make 1,800 customer visits in 1 year for the Mets, and making sure he valued ALL of his customers, and eventually bec... Join us for today's episode where Josh Roth, Director of Revenue at Lob and a Top Sales Voice on LinkedIn. Josh shares his entire playbook that focuses on CUSTOMERS and how important they are to the entire organization. His journey started as an Inside sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #14 How to SCALE Your Sales Team Ft. Jed Marhle 14 14 Episode #14 How to SCALE Your Sales Team Ft. Jed Marhle full Buzzsprout-13801682 https://share.transistor.fm/s/2f9365f6 In today's episode, Adam & Dale are joined by Jed Marhle, the Director of Sales at Mailshake.

Jed has led and grown multiple sales teams from the early stages both at Mailshake and Pandadoc where he served as Global Manager of Outbound Sales Development.

Today we explored exactly HOW someone can scale their sales team from the ground up and transition from founder-led sales to a full GTM team.

Jed shares how he used the power of WHY to help coach his AEs and SDRs, and also how he challenges his SDRs and AEs to coach each other and level up. 

Anyone in a "Go-to-market" role  (like SDRs/BDRs, Account Executives, Sales Leaders, and Founders) in the B2B industry, Jed's insights will be incredibly valuable for you!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode, Adam & Dale are joined by Jed Marhle, the Director of Sales at Mailshake.

Jed has led and grown multiple sales teams from the early stages both at Mailshake and Pandadoc where he served as Global Manager of Outbound Sales Development.

Today we explored exactly HOW someone can scale their sales team from the ground up and transition from founder-led sales to a full GTM team.

Jed shares how he used the power of WHY to help coach his AEs and SDRs, and also how he challenges his SDRs and AEs to coach each other and level up. 

Anyone in a "Go-to-market" role  (like SDRs/BDRs, Account Executives, Sales Leaders, and Founders) in the B2B industry, Jed's insights will be incredibly valuable for you!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 18 Oct 2023 09:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2233 In today's episode, Adam & Dale are joined by Jed Marhle, the Director of Sales at Mailshake. Jed has led and grown multiple sales teams from the early stages both at Mailshake and Pandadoc where he served as Global Manager of Outbound Sales Development. Today we explored exactly HOW someone can scale their sales team from the ground up and transition from founder-led sales to a full GTM team. Jed shares how he used the power of WHY to help coach his AEs and SDRs, and also how he chall... In today's episode, Adam & Dale are joined by Jed Marhle, the Director of Sales at Mailshake. Jed has led and grown multiple sales teams from the early stages both at Mailshake and Pandadoc where he served as Global Manager of Outbound Sales Developm sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #13 The Importance of Women in Sales Ft. Nikki Ivey, Ashley Coghill, & Katrine Reddin 13 13 Episode #13 The Importance of Women in Sales Ft. Nikki Ivey, Ashley Coghill, & Katrine Reddin full Buzzsprout-13757085 https://share.transistor.fm/s/69380468 Join us in a VERY impactful episode all about the current state of women in sales.

In today's episode, we're grateful to be joined by 3 incredible sales professionals and thought leaders in the tech industry:

Ashley Coghill,  Katrine Reddin and Nikki Ivey.

Ashley and Katrine  are hosts of Ashley & Katrine's Infinite Revenue Playlist.

Their podcast’s ultimate goal is empowering and connecting with other women who work in Sales, Customer Success, Marketing, and other revenue roles.

Ashley and Katrine get candid about their unique experiences, help women tackle challenges in the workplace, and uncover ways to grow as revenue pros.

Nikki Ivey is a master strategist in the sales community. 

Her journey from a former CRO to her current role as a Senior Strategic Account 
Broker at OppGen is a testament to her undying passion and dedication to the 
field. 

Known as a LinkedIn Top Voice, Nikki’s insights and innovative strategies echo across the industry, cultivating a culture of success and efficiency. 

Inside this episode, Ashley, Katrine, Nikki, Adam & Dale explore the most prominent issues that women in GTM roles face today.

They discuss what having "more women in sales" actually means and what companies can do about it, speak to specific challenges that women face in the workplace as they advance their careers, and share their raw experiences for the world to hear.

All sales professionals in the tech industry should listen to this episode and reflect on how they can use their current role and company as their mission field to increase diversity and welcome more women into their workplace.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Join us in a VERY impactful episode all about the current state of women in sales.

In today's episode, we're grateful to be joined by 3 incredible sales professionals and thought leaders in the tech industry:

Ashley Coghill,  Katrine Reddin and Nikki Ivey.

Ashley and Katrine  are hosts of Ashley & Katrine's Infinite Revenue Playlist.

Their podcast’s ultimate goal is empowering and connecting with other women who work in Sales, Customer Success, Marketing, and other revenue roles.

Ashley and Katrine get candid about their unique experiences, help women tackle challenges in the workplace, and uncover ways to grow as revenue pros.

Nikki Ivey is a master strategist in the sales community. 

Her journey from a former CRO to her current role as a Senior Strategic Account 
Broker at OppGen is a testament to her undying passion and dedication to the 
field. 

Known as a LinkedIn Top Voice, Nikki’s insights and innovative strategies echo across the industry, cultivating a culture of success and efficiency. 

Inside this episode, Ashley, Katrine, Nikki, Adam & Dale explore the most prominent issues that women in GTM roles face today.

They discuss what having "more women in sales" actually means and what companies can do about it, speak to specific challenges that women face in the workplace as they advance their careers, and share their raw experiences for the world to hear.

All sales professionals in the tech industry should listen to this episode and reflect on how they can use their current role and company as their mission field to increase diversity and welcome more women into their workplace.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 11 Oct 2023 08:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 3355 Join us in a VERY impactful episode all about the current state of women in sales. In today's episode, we're grateful to be joined by 3 incredible sales professionals and thought leaders in the tech industry: Ashley Coghill, Katrine Reddin and Nikki Ivey. Ashley and Katrine are hosts of Ashley & Katrine's Infinite Revenue Playlist. Their podcast’s ultimate goal is empowering and connecting with other women who work in Sales, Customer Success, Marketing, and other revenue ro... Join us in a VERY impactful episode all about the current state of women in sales. In today's episode, we're grateful to be joined by 3 incredible sales professionals and thought leaders in the tech industry: Ashley Coghill, Katrine Reddin and Nikki Iv sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #12 Mindset, Habits, and Principles for an Abundant Life Ft. Ian Koniak 12 12 Episode #12 Mindset, Habits, and Principles for an Abundant Life Ft. Ian Koniak full Buzzsprout-13707924 https://share.transistor.fm/s/62e83183 Stuck on a roller coaster.

Hanging upside down 180ft in the air...

...he made a promise to God.

THIS was the start of Ian's journey from a top software seller, to scaling his sales enablement business to 7-figures in 2 short years.

Take a listen to today's episode as Ian Koniak joins Adam and Dale for an awesome discussion on the mindset, habits, and guiding principles that any revenue-generator NEEDS to work within their genius.

Ian has sold $100M in software, and is a former #1 Enterprise Account Executive at Salesforce.com

As Founder and CEO of Ian Koniak Sales coaching, he has helped thousands of other sellers elevate their skills, careers, and livelihoods by passing along the knowledge he has to them.

Anyone that is in a sales role role  (like SDRs/BDRs, Account Executives, Sales Leaders, and Founders), an entrepreneur, or someone that wants MORE out of life will get value from this episode.

Don't miss out as Ian shares insider secrets that have helped him sky rocket his career, have complete control over his life, and build a successful enterprise.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Stuck on a roller coaster.

Hanging upside down 180ft in the air...

...he made a promise to God.

THIS was the start of Ian's journey from a top software seller, to scaling his sales enablement business to 7-figures in 2 short years.

Take a listen to today's episode as Ian Koniak joins Adam and Dale for an awesome discussion on the mindset, habits, and guiding principles that any revenue-generator NEEDS to work within their genius.

Ian has sold $100M in software, and is a former #1 Enterprise Account Executive at Salesforce.com

As Founder and CEO of Ian Koniak Sales coaching, he has helped thousands of other sellers elevate their skills, careers, and livelihoods by passing along the knowledge he has to them.

Anyone that is in a sales role role  (like SDRs/BDRs, Account Executives, Sales Leaders, and Founders), an entrepreneur, or someone that wants MORE out of life will get value from this episode.

Don't miss out as Ian shares insider secrets that have helped him sky rocket his career, have complete control over his life, and build a successful enterprise.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 04 Oct 2023 06:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2348 Stuck on a roller coaster. Hanging upside down 180ft in the air... ...he made a promise to God. THIS was the start of Ian's journey from a top software seller, to scaling his sales enablement business to 7-figures in 2 short years. Take a listen to today's episode as Ian Koniak joins Adam and Dale for an awesome discussion on the mindset, habits, and guiding principles that any revenue-generator NEEDS to work within their genius. Ian has sold $100M in software, and is a former #1 Enterpr... Stuck on a roller coaster. Hanging upside down 180ft in the air... ...he made a promise to God. THIS was the start of Ian's journey from a top software seller, to scaling his sales enablement business to 7-figures in 2 short years. Take a listen to to sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #11 Does Effectiveness BEAT Efficiency? Ft. Will Allred 11 11 Episode #11 Does Effectiveness BEAT Efficiency? Ft. Will Allred full Buzzsprout-13660525 https://share.transistor.fm/s/c2a071c1 In today's episode, Adam & Dale are joined by Will Allred, Co-Founder & COO of Lavender.ai

Lavender is the #1 AI Sales Email Coach. It assists you in real-time. Helping you to get more positive replies and write better emails, faster.

By analyzing 100s of millions of sales emails in the B2B and B2C space - it's safe to say Will and the team at Lavender have some INCREDIBLE insights.

In this episode, Will shares his thoughts on:

  • Effectiveness vs Efficiency - how companies should balance hitting metrics against being humans.
  • How SDRs / BDRs and AEs can use 1st and 3rd party data to solve the 'puzzle' of breaking through to prospects.
  • Why companies NEED to have their employees talk to customers, and the importance of working cross-functionally as an organization.

If you're in a "Go-to-market" role  (like SDRs/BDRs, Account Executives, Sales Leaders, and Founders) in the B2B industry, Will's insights will be incredibly valuable for you!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In today's episode, Adam & Dale are joined by Will Allred, Co-Founder & COO of Lavender.ai

Lavender is the #1 AI Sales Email Coach. It assists you in real-time. Helping you to get more positive replies and write better emails, faster.

By analyzing 100s of millions of sales emails in the B2B and B2C space - it's safe to say Will and the team at Lavender have some INCREDIBLE insights.

In this episode, Will shares his thoughts on:

  • Effectiveness vs Efficiency - how companies should balance hitting metrics against being humans.
  • How SDRs / BDRs and AEs can use 1st and 3rd party data to solve the 'puzzle' of breaking through to prospects.
  • Why companies NEED to have their employees talk to customers, and the importance of working cross-functionally as an organization.

If you're in a "Go-to-market" role  (like SDRs/BDRs, Account Executives, Sales Leaders, and Founders) in the B2B industry, Will's insights will be incredibly valuable for you!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 26 Sep 2023 19:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2084 In today's episode, Adam & Dale are joined by Will Allred, Co-Founder & COO of Lavender.ai Lavender is the #1 AI Sales Email Coach. It assists you in real-time. Helping you to get more positive replies and write better emails, faster. By analyzing 100s of millions of sales emails in the B2B and B2C space - it's safe to say Will and the team at Lavender have some INCREDIBLE insights. In this episode, Will shares his thoughts on: Effectiveness vs Efficiency - how companies should bal... In today's episode, Adam & Dale are joined by Will Allred, Co-Founder & COO of Lavender.ai Lavender is the #1 AI Sales Email Coach. It assists you in real-time. Helping you to get more positive replies and write better emails, faster. By analyzi sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #10 Surviving the B2B Purge ft. Scott Leese 1 1 10 10 Episode #10 Surviving the B2B Purge ft. Scott Leese full Buzzsprout-13626193 https://share.transistor.fm/s/b7ef50a5 Join us in today's episode where we discuss the "B2B Purge" with Scott Leese.

Scott is a 6x sales leader, 4x Founder, and 3x Best Selling Author.

Scott's main focus now is GTM United - a private community of B2B pros getting feedback, asking questions, and networking in live meetups.

Inside today's 30-minute episode, Scott, Adam and Dale discuss:

  • What is this "B2B Purge" (or AI Assassination) of companies and what does it mean for the tech industry?

  • How humans have been discarded from the sales process and what their FUTURE holds with the advancement of AI.

  • What is going to happen to all of these companies that have been funded, have a little traction, but are stalling?

    And most importantly:

  • How YOU as an Account Executive, Sales Leader, or Founder can prepare yourself for the future and avoid the AI Assassination of roles in the economy.

This episode is a MUST LISTEN for anyone that currently is in a revenue-related role in the B2B industry.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Join us in today's episode where we discuss the "B2B Purge" with Scott Leese.

Scott is a 6x sales leader, 4x Founder, and 3x Best Selling Author.

Scott's main focus now is GTM United - a private community of B2B pros getting feedback, asking questions, and networking in live meetups.

Inside today's 30-minute episode, Scott, Adam and Dale discuss:

  • What is this "B2B Purge" (or AI Assassination) of companies and what does it mean for the tech industry?

  • How humans have been discarded from the sales process and what their FUTURE holds with the advancement of AI.

  • What is going to happen to all of these companies that have been funded, have a little traction, but are stalling?

    And most importantly:

  • How YOU as an Account Executive, Sales Leader, or Founder can prepare yourself for the future and avoid the AI Assassination of roles in the economy.

This episode is a MUST LISTEN for anyone that currently is in a revenue-related role in the B2B industry.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 20 Sep 2023 10:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2168 Join us in today's episode where we discuss the "B2B Purge" with Scott Leese. Scott is a 6x sales leader, 4x Founder, and 3x Best Selling Author. Scott's main focus now is GTM United - a private community of B2B pros getting feedback, asking questions, and networking in live meetups. Inside today's 30-minute episode, Scott, Adam and Dale discuss: What is this "B2B Purge" (or AI Assassination) of companies and what does it mean for the tech industry? How humans have been discarded from the... Join us in today's episode where we discuss the "B2B Purge" with Scott Leese. Scott is a 6x sales leader, 4x Founder, and 3x Best Selling Author. Scott's main focus now is GTM United - a private community of B2B pros getting feedback, asking questions, sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #9: Empowering Sales Professionals: Sarah Brazier Reveals the Key to Effective Solutions 3 3 Episode #9: Empowering Sales Professionals: Sarah Brazier Reveals the Key to Effective Solutions full Buzzsprout-13553583 https://share.transistor.fm/s/c3ec30d1 Have you ever heard these common myths about sales? Myth #1: Sales is all
about selling products. Myth #2: Salespeople are born, not made. Myth #3: 
The key to sales success is having a magnetic personality. In this episode, 
our guest Sarah Brazier will debunk these myths and share the truth about 
starting with the problem in sales to provide effective solutions.

Meet Sarah Brazier, 
Sarah Brazier, a beacon within the sales community acclaimed for her 
authentic insights, shared on LinkedIn, surrounding the world of sales. Now 
known as a significant LinkedIn top voice and celebrated woman in sales. 
Sarah's initial career path saw her in the arenas of nonprofits and acting, 
providing her with a unique perspective on mastering the art of 
communication. Now serving as an account executive and the President's 
Club winner, Sarah shares her best practices, derived from her own wins and 
losses in sales, thereby influencing her followers and peers in the sales 
community with her unparalleled expertise.

What's the job to be done, what are the problems that 
happen when we do that job? What's the best way to 
solve it? - Sarah Brazier 

In this episode, you will be able to:
- Discover why effective leadership is a cornerstone to successful sales 
operations. 
- Draw parallels between the nurturing nature of parentship and 
transformative leadership that cultivates growth. 
- Learn how to tailor your sales strategies through an understanding of 
different generational learning styles. 
- Uncover the key to effective problem-solving in sales and how it leads 
to providing effective solutions. 
- Realise the importance of personal branding and maintaining a 
delicate balance between representing your company and advocating 
your personal interests on social media. 

Effective Leadership in Sales
Effective leadership in sales involves championing autonomy and critical 
thinking among team members. By encouraging contributions from all team 
members, strategies can encompass a broader perspective, leading to more 
effective solutions for customers. When leaders demonstrate trust in their 
team's ability to problem solve independently, it fosters a culture that 
promotes creativity and growth, ultimately boosting sales performance.

The resources mentioned in this episode are:
-Check out the Revenue Reimagined newsletter for show notes, 
giveaways, and tactical advice on how to uncomplicate revenue. 
-Visit Gong's website to learn more about their product and how it can 
help your sales team. 
-Follow Sarah Brazier on LinkedIn to see her quicky sales posts and 
learn from her tactics for winning deals. 
-Listen to account executive calls to learn and develop your sales skills,
even if you're an SDR or in another role. 


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Have you ever heard these common myths about sales? Myth #1: Sales is all
about selling products. Myth #2: Salespeople are born, not made. Myth #3: 
The key to sales success is having a magnetic personality. In this episode, 
our guest Sarah Brazier will debunk these myths and share the truth about 
starting with the problem in sales to provide effective solutions.

Meet Sarah Brazier, 
Sarah Brazier, a beacon within the sales community acclaimed for her 
authentic insights, shared on LinkedIn, surrounding the world of sales. Now 
known as a significant LinkedIn top voice and celebrated woman in sales. 
Sarah's initial career path saw her in the arenas of nonprofits and acting, 
providing her with a unique perspective on mastering the art of 
communication. Now serving as an account executive and the President's 
Club winner, Sarah shares her best practices, derived from her own wins and 
losses in sales, thereby influencing her followers and peers in the sales 
community with her unparalleled expertise.

What's the job to be done, what are the problems that 
happen when we do that job? What's the best way to 
solve it? - Sarah Brazier 

In this episode, you will be able to:
- Discover why effective leadership is a cornerstone to successful sales 
operations. 
- Draw parallels between the nurturing nature of parentship and 
transformative leadership that cultivates growth. 
- Learn how to tailor your sales strategies through an understanding of 
different generational learning styles. 
- Uncover the key to effective problem-solving in sales and how it leads 
to providing effective solutions. 
- Realise the importance of personal branding and maintaining a 
delicate balance between representing your company and advocating 
your personal interests on social media. 

Effective Leadership in Sales
Effective leadership in sales involves championing autonomy and critical 
thinking among team members. By encouraging contributions from all team 
members, strategies can encompass a broader perspective, leading to more 
effective solutions for customers. When leaders demonstrate trust in their 
team's ability to problem solve independently, it fosters a culture that 
promotes creativity and growth, ultimately boosting sales performance.

The resources mentioned in this episode are:
-Check out the Revenue Reimagined newsletter for show notes, 
giveaways, and tactical advice on how to uncomplicate revenue. 
-Visit Gong's website to learn more about their product and how it can 
help your sales team. 
-Follow Sarah Brazier on LinkedIn to see her quicky sales posts and 
learn from her tactics for winning deals. 
-Listen to account executive calls to learn and develop your sales skills,
even if you're an SDR or in another role. 


🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 12 Sep 2023 05:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1920 Have you ever heard these common myths about sales? Myth #1: Sales is all about selling products. Myth #2: Salespeople are born, not made. Myth #3: The key to sales success is having a magnetic personality. In this episode, our guest Sarah Brazier will debunk these myths and share the truth about starting with the problem in sales to provide effective solutions. Meet Sarah Brazier, Sarah Brazier, a beacon within the sales community acclaimed for her authentic in... Have you ever heard these common myths about sales? Myth #1: Sales is all about selling products. Myth #2: Salespeople are born, not made. Myth #3: The key to sales success is having a magnetic personality. In this episode, our guest Sarah Brazier will sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #8: Supercharge Your Revenue Strategy with Udi Ledergor's Product-Market Fit Secrets 3 3 Episode #8: Supercharge Your Revenue Strategy with Udi Ledergor's Product-Market Fit Secrets full Buzzsprout-13516064 https://share.transistor.fm/s/47cffe48 Welcome to our conversation with Udi Ledergor, a seasoned expert in 
marketing strategy and current Chief Evangelist at Gong. With over 25 years 
of experience, it's safe to say that Udi brings a uniquely insightful 
perspective to the table. As an early entrant to Gong's team, his prioritisation
of pipeline development before the advent of the sales team has set the gold
standard in marketing approach. Udi’s strategies, focused on aligning 
marketing endeavors with early product-market fit, have proven to be a 
game-changing framework in brand development.

Early attempts at sales should really verify that you 
have that initial product market fit before you can 
expect a standard marketer. - Udi Ledergor

In this episode, you will be able to:

  • Unravel the significance of aligning sales and marketing for organizational harmony. 
  • Establish a robust revenue function integral to the financial stability of an enterprise. 
  • Discover the pivotal role customer success plays in augmenting revenue. 
  • Grasp the core concept of product-market fit shaping the success of businesses today. 
  • Learn how to mobilize the workforce in enhancing marketing endeavors. 

The resources mentioned in this episode are:

  •  Check out the Revenue Reimagined podcast for more episodes on revenue strategies and insights. 
  • Subscribe to the Revenue Reimagined newsletter for show notes, giveaways, and tactical advice on revenue optimization. - Visit Gong's website to learn more about their products and services for sales and marketing teams. 

Connect with Udi Ledergor on LinkedIn for valuable content and insights on marketing and revenue generation. 




🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Welcome to our conversation with Udi Ledergor, a seasoned expert in 
marketing strategy and current Chief Evangelist at Gong. With over 25 years 
of experience, it's safe to say that Udi brings a uniquely insightful 
perspective to the table. As an early entrant to Gong's team, his prioritisation
of pipeline development before the advent of the sales team has set the gold
standard in marketing approach. Udi’s strategies, focused on aligning 
marketing endeavors with early product-market fit, have proven to be a 
game-changing framework in brand development.

Early attempts at sales should really verify that you 
have that initial product market fit before you can 
expect a standard marketer. - Udi Ledergor

In this episode, you will be able to:

  • Unravel the significance of aligning sales and marketing for organizational harmony. 
  • Establish a robust revenue function integral to the financial stability of an enterprise. 
  • Discover the pivotal role customer success plays in augmenting revenue. 
  • Grasp the core concept of product-market fit shaping the success of businesses today. 
  • Learn how to mobilize the workforce in enhancing marketing endeavors. 

The resources mentioned in this episode are:

  •  Check out the Revenue Reimagined podcast for more episodes on revenue strategies and insights. 
  • Subscribe to the Revenue Reimagined newsletter for show notes, giveaways, and tactical advice on revenue optimization. - Visit Gong's website to learn more about their products and services for sales and marketing teams. 

Connect with Udi Ledergor on LinkedIn for valuable content and insights on marketing and revenue generation. 




🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 05 Sep 2023 05:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2105 Welcome to our conversation with Udi Ledergor, a seasoned expert in marketing strategy and current Chief Evangelist at Gong. With over 25 years of experience, it's safe to say that Udi brings a uniquely insightful perspective to the table. As an early entrant to Gong's team, his prioritisation of pipeline development before the advent of the sales team has set the gold standard in marketing approach. Udi’s strategies, focused on aligning marketing endeavors with early ... Welcome to our conversation with Udi Ledergor, a seasoned expert in marketing strategy and current Chief Evangelist at Gong. With over 25 years of experience, it's safe to say that Udi brings a uniquely insightful perspective to the table. As an early sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #7: Unleashing Revenue Growth: Sangram Vajre Reveals the Evolving Role of Marketing 3 3 Episode #7: Unleashing Revenue Growth: Sangram Vajre Reveals the Evolving Role of Marketing full Buzzsprout-13468947 https://share.transistor.fm/s/3d0fac9e Challenge the Status Quo and Ignite Revenue Growth with Marketing Maven 
Sangram Vajre as he breaks free from traditional approaches to captivate 
audiences and drive business success.

Our  guest is none other than Sangram Vajre:

Sangram Vajre is a go-to-market leader, having mastered the art of 
intertwining revenue growth with advanced marketing strategies in his 
current role as the CEO of GTM Partners. This came to fruition from his wealth
of experience which includes founding Terminus, the pioneer account-based 
marketing platform, and working at Pardot under the Salesforce umbrella. He
also brings to the table the unique insight of a three-time author, setting him
apart as an industry thought leader. Known for his profound understanding of
the B2B space, Sangram is highly skilled at solving go-to-market problems 
and reshaping organizational perspectives on marketing.

Marketing is not just about leads and banners, it's about creating a message that hooks people's attention. - Sangram Vajre 

In this episode, you will be able to:

  • Discover the significance and impact of an effective Go-to-Market 
  • Strategy in the business landscape. 
  •  Uncover how the role of marketing has evolved to become a key driver for revenue growth. 
  • Explore the power of storytelling in creating compelling marketing narratives. 
  • Learn the art and importance of striking a balance between technology and human connection in your marketing efforts. 
  • Understand the necessity of continuous learning and adaptation in the ever-changing marketing scene.  



🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Challenge the Status Quo and Ignite Revenue Growth with Marketing Maven 
Sangram Vajre as he breaks free from traditional approaches to captivate 
audiences and drive business success.

Our  guest is none other than Sangram Vajre:

Sangram Vajre is a go-to-market leader, having mastered the art of 
intertwining revenue growth with advanced marketing strategies in his 
current role as the CEO of GTM Partners. This came to fruition from his wealth
of experience which includes founding Terminus, the pioneer account-based 
marketing platform, and working at Pardot under the Salesforce umbrella. He
also brings to the table the unique insight of a three-time author, setting him
apart as an industry thought leader. Known for his profound understanding of
the B2B space, Sangram is highly skilled at solving go-to-market problems 
and reshaping organizational perspectives on marketing.

Marketing is not just about leads and banners, it's about creating a message that hooks people's attention. - Sangram Vajre 

In this episode, you will be able to:

  • Discover the significance and impact of an effective Go-to-Market 
  • Strategy in the business landscape. 
  •  Uncover how the role of marketing has evolved to become a key driver for revenue growth. 
  • Explore the power of storytelling in creating compelling marketing narratives. 
  • Learn the art and importance of striking a balance between technology and human connection in your marketing efforts. 
  • Understand the necessity of continuous learning and adaptation in the ever-changing marketing scene.  



🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 29 Aug 2023 05:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1594 Challenge the Status Quo and Ignite Revenue Growth with Marketing Maven Sangram Vajre as he breaks free from traditional approaches to captivate audiences and drive business success. Our guest is none other than Sangram Vajre: Sangram Vajre is a go-to-market leader, having mastered the art of intertwining revenue growth with advanced marketing strategies in his current role as the CEO of GTM Partners. This came to fruition from his wealth of experience which in... Challenge the Status Quo and Ignite Revenue Growth with Marketing Maven Sangram Vajre as he breaks free from traditional approaches to captivate audiences and drive business success. Our guest is none other than Sangram Vajre: Sangram Vajre is a go-t sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #6: From Obstacles to Success: Kyle Coleman's Journey to Revenue Growth in B2B Tech 3 3 Episode #6: From Obstacles to Success: Kyle Coleman's Journey to Revenue Growth in B2B Tech full Buzzsprout-13437368 https://share.transistor.fm/s/829939bc Discover the secrets to successful outbound sales strategies and the future 
of revenue generation in the B2B tech industry. Join Kyle Coleman as he 
shares his insights on personalized outreach, adapting to change, and the 
importance of customer retention. 

Here's some more info on our guest, Kyle: 
Meet Kyle Coleman, a seasoned expert carrying an inspiring journey in the 
world of B2B tech that began in 2013 with a small firm named Looker. He 
built the formidable SDR team from being the 6th employee to overseeing a 
division of 70 bright talents helping scale the company from an initial ARR of 
hundred thousand dollars to a whopping 110 million. The sheer dedication 
and strategic acumen led Looker to be finally acquired by Google, valuing the
firm at 2.6 billion. He currently holds the coveted position of SVP of 
marketing at Clari, where he applies his diverse experience and persuasive 
skills to lead the marketing and SDR teams.

"I want to own my work so that I can take responsibility
for the failures or the successes. And if I fail, I at least 
want to fail doing it my way. " - Kyle Coleman 

In this episode, you will be able to:

  •  Uncover innovative methods to improve your outbound sales in a changing marketplace. 
  • Recognize the relevance of tailoring sales strategies to nurture 
    meaningful relationships. 
  • Explore emerging trends in generating income to stay one step ahead.
  • Appreciate the art of customer retention to secure and increase 
    revenue. 
  • Master the practice of maintaining a regular revenue beat that 
    ensures long-term fiscal health. 
  • Learn original and personalized approaches in sales

In an era where technology and digitization dominate, maintaining original 
and personalized approaches in sales is imperative for revenue growth. This 
entails hiring SDRs from diverse backgrounds, training them extensively, and
empowering them to experiment, thereby enhancing their abilities to craft 
personalized, research-driven messages. 

Essentially, the objective is to 
transform the SDR role and make it about creating meaningful connections 
with potential clients and customers.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Discover the secrets to successful outbound sales strategies and the future 
of revenue generation in the B2B tech industry. Join Kyle Coleman as he 
shares his insights on personalized outreach, adapting to change, and the 
importance of customer retention. 

Here's some more info on our guest, Kyle: 
Meet Kyle Coleman, a seasoned expert carrying an inspiring journey in the 
world of B2B tech that began in 2013 with a small firm named Looker. He 
built the formidable SDR team from being the 6th employee to overseeing a 
division of 70 bright talents helping scale the company from an initial ARR of 
hundred thousand dollars to a whopping 110 million. The sheer dedication 
and strategic acumen led Looker to be finally acquired by Google, valuing the
firm at 2.6 billion. He currently holds the coveted position of SVP of 
marketing at Clari, where he applies his diverse experience and persuasive 
skills to lead the marketing and SDR teams.

"I want to own my work so that I can take responsibility
for the failures or the successes. And if I fail, I at least 
want to fail doing it my way. " - Kyle Coleman 

In this episode, you will be able to:

  •  Uncover innovative methods to improve your outbound sales in a changing marketplace. 
  • Recognize the relevance of tailoring sales strategies to nurture 
    meaningful relationships. 
  • Explore emerging trends in generating income to stay one step ahead.
  • Appreciate the art of customer retention to secure and increase 
    revenue. 
  • Master the practice of maintaining a regular revenue beat that 
    ensures long-term fiscal health. 
  • Learn original and personalized approaches in sales

In an era where technology and digitization dominate, maintaining original 
and personalized approaches in sales is imperative for revenue growth. This 
entails hiring SDRs from diverse backgrounds, training them extensively, and
empowering them to experiment, thereby enhancing their abilities to craft 
personalized, research-driven messages. 

Essentially, the objective is to 
transform the SDR role and make it about creating meaningful connections 
with potential clients and customers.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 22 Aug 2023 05:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2010 Discover the secrets to successful outbound sales strategies and the future of revenue generation in the B2B tech industry. Join Kyle Coleman as he shares his insights on personalized outreach, adapting to change, and the importance of customer retention. Here's some more info on our guest, Kyle: Meet Kyle Coleman, a seasoned expert carrying an inspiring journey in the world of B2B tech that began in 2013 with a small firm named Looker. He built the ... Discover the secrets to successful outbound sales strategies and the future of revenue generation in the B2B tech industry. Join Kyle Coleman as he shares his insights on personalized outreach, adapting to change, and the importance of customer retenti sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #5: Mastering People First GTM: Elevate Customer Experiences and Drive Data- Driven Growth with Mark Kilens 3 3 Episode #5: Mastering People First GTM: Elevate Customer Experiences and Drive Data- Driven Growth with Mark Kilens full Buzzsprout-13399988 https://share.transistor.fm/s/e860f407 Discover the extraordinary journey of Mark Kilens, a GTM expert who defied 
the norms of traditional go-to-market strategies. His story takes an 
unexpected twist as he unveils the power of prioritizing customer 
experiences, collaboration, and data-driven decision-making. Brace yourself 
for an episode that will challenge the norms around sales and marketing. Are
you ready to unlock the secrets Mark has to share? Stay tuned to find out 
how his unique approach can revolutionize your GTM strategy.


Our special guest is Mark Kilens:
We're excited to welcome Mark Kilens, a pioneer in the realm of customer-
centric marketing, to our podcast. As the CEO and co-founder of TACK, Mark 
has always channeled his expertise in B2B go-to-market strategies, 
consistently putting people first. Carving out a unique niche in the market, 
his strategies are deeply rooted in collaboration and driven by data, resulting
in not just revenue growth but enriched customer experiences.


The more you talk to customers, the more you're  going to probably be able to generate more of the  right customers and hopefully land them at higher ACV. - Mark Kilens 


In this episode, you will be able to:
- Grasp how customer success bolsters go-to-market approaches. 
- Realize the importance of structured onboarding for buoying sales and
customer success teams. 
- Delve into the People-First GTM model that brings customer 
experiences, team collaboration and data-driven decision-making to 
the fore. 
- Identify the trials modern businesses endure and how to navigate 
these waters with strategic adaptation. 
- Recognize the symbiotic relationship of AI and human intelligence in 
enhancing GTM measures. 

The Role of Customer Success in GTM Strategies

Customer success is a crucial component of effective go-to-market 
strategies. In understanding and realizing the value they provide, 
organizations can gain significant insights into customer needs and buying 
behavior. Leveraging such knowledge enables the creation of personalized, 
high-value experiences, which directly contribute to revenue growth and 
business performance.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Discover the extraordinary journey of Mark Kilens, a GTM expert who defied 
the norms of traditional go-to-market strategies. His story takes an 
unexpected twist as he unveils the power of prioritizing customer 
experiences, collaboration, and data-driven decision-making. Brace yourself 
for an episode that will challenge the norms around sales and marketing. Are
you ready to unlock the secrets Mark has to share? Stay tuned to find out 
how his unique approach can revolutionize your GTM strategy.


Our special guest is Mark Kilens:
We're excited to welcome Mark Kilens, a pioneer in the realm of customer-
centric marketing, to our podcast. As the CEO and co-founder of TACK, Mark 
has always channeled his expertise in B2B go-to-market strategies, 
consistently putting people first. Carving out a unique niche in the market, 
his strategies are deeply rooted in collaboration and driven by data, resulting
in not just revenue growth but enriched customer experiences.


The more you talk to customers, the more you're  going to probably be able to generate more of the  right customers and hopefully land them at higher ACV. - Mark Kilens 


In this episode, you will be able to:
- Grasp how customer success bolsters go-to-market approaches. 
- Realize the importance of structured onboarding for buoying sales and
customer success teams. 
- Delve into the People-First GTM model that brings customer 
experiences, team collaboration and data-driven decision-making to 
the fore. 
- Identify the trials modern businesses endure and how to navigate 
these waters with strategic adaptation. 
- Recognize the symbiotic relationship of AI and human intelligence in 
enhancing GTM measures. 

The Role of Customer Success in GTM Strategies

Customer success is a crucial component of effective go-to-market 
strategies. In understanding and realizing the value they provide, 
organizations can gain significant insights into customer needs and buying 
behavior. Leveraging such knowledge enables the creation of personalized, 
high-value experiences, which directly contribute to revenue growth and 
business performance.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 15 Aug 2023 05:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1655 Discover the extraordinary journey of Mark Kilens, a GTM expert who defied the norms of traditional go-to-market strategies. His story takes an unexpected twist as he unveils the power of prioritizing customer experiences, collaboration, and data-driven decision-making. Brace yourself for an episode that will challenge the norms around sales and marketing. Are you ready to unlock the secrets Mark has to share? Stay tuned to find out how his unique approach can re... Discover the extraordinary journey of Mark Kilens, a GTM expert who defied the norms of traditional go-to-market strategies. His story takes an unexpected twist as he unveils the power of prioritizing customer experiences, collaboration, and data-drive sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #4: AI-Driven Sales Success: AI Strategies for Sales Professionals - John Barrows 3 3 Episode #4: AI-Driven Sales Success: AI Strategies for Sales Professionals - John Barrows full Buzzsprout-13342234 https://share.transistor.fm/s/62d68130 In a world where everyone is talking about AI, John Barrows goes even deeper on AI's impact on sales professionals. This episode gives even more perspectives on what average reps need to think about and how great reps can leverage AI to become even better. 

In this episode, you will be able to:

- Dive into how AI is reshaping sales roles. 
- Uncover the role of AI as a mental health aid. 
- Grasp the essentials of streamlining your sales tech stack. 
- Develop efficient strategies for customer acquisition and retention. 
- Delve into the futuristic approach of Revenue Operations.
 
Here's a little bit of info on our guest, John Barrows:
We introduce John Barrows, a sales titan who serves as CEO at JB Sales. His 
primary focus rests on enhancing the sales profession through powerful 
training programs, content creation, and events organization, a testament to 
his holistic approach to sales. A man of action, John still prospects and 
oversees his deals, his belief in experiencing the sales journey firsthand 
resonating within his methodologies. John's influence transcends professional
realms, with his Amazon bestselling children's book, "I Want to be in Sales 
when I grow up",  marking his versatility.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> In a world where everyone is talking about AI, John Barrows goes even deeper on AI's impact on sales professionals. This episode gives even more perspectives on what average reps need to think about and how great reps can leverage AI to become even better. 

In this episode, you will be able to:

- Dive into how AI is reshaping sales roles. 
- Uncover the role of AI as a mental health aid. 
- Grasp the essentials of streamlining your sales tech stack. 
- Develop efficient strategies for customer acquisition and retention. 
- Delve into the futuristic approach of Revenue Operations.
 
Here's a little bit of info on our guest, John Barrows:
We introduce John Barrows, a sales titan who serves as CEO at JB Sales. His 
primary focus rests on enhancing the sales profession through powerful 
training programs, content creation, and events organization, a testament to 
his holistic approach to sales. A man of action, John still prospects and 
oversees his deals, his belief in experiencing the sales journey firsthand 
resonating within his methodologies. John's influence transcends professional
realms, with his Amazon bestselling children's book, "I Want to be in Sales 
when I grow up",  marking his versatility.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 08 Aug 2023 21:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2044 In a world where everyone is talking about AI, John Barrows goes even deeper on AI's impact on sales professionals. This episode gives even more perspectives on what average reps need to think about and how great reps can leverage AI to become even better. In this episode, you will be able to: - Dive into how AI is reshaping sales roles. - Uncover the role of AI as a mental health aid. - Grasp the essentials of streamlining your sales tech stack. - Develop efficient ... In a world where everyone is talking about AI, John Barrows goes even deeper on AI's impact on sales professionals. This episode gives even more perspectives on what average reps need to think about and how great reps can leverage AI to become even better sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #3: Mastering Personalization: Best Strategies to Stand Out Through all the Noise - Nick Bennett 3 3 Episode #3: Mastering Personalization: Best Strategies to Stand Out Through all the Noise - Nick Bennett full Buzzsprout-13256482 https://share.transistor.fm/s/e279839b Discover how Nick Bennett defied the odds and triumphed in the volatile world of sales and marketing. His journey took an unexpected turn that transformed his approach to business forever. Brace yourself for a twist that will leave you eager to uncover the secrets behind Nick's remarkable success.

In this episode, you will be able to:

  •  Realize why your personal brand is integral to successful B2B  marketing. 
  • Understand how personalization empowers your sales process. 
  • Discover how a people-first approach can maximize revenue strategies. 
  • Appreciate why transparency is key in building trust throughout the buying journey. 
  • Adapt effectively to the evolving economic landscape and sales environment.

Here's more about our guest:

Nick Bennett is a seasoned expert who founded Club PF and possesses a deep understanding of the ever-changing and unpredictable economic landscape. With years of experience under his belt, Nick has gained valuable insights into the modern sales domain, successfully navigating through periods of economic uncertainty. As the host of the popular podcast, "The Anonymous Marketer," Nick is renowned for staying at the forefront of marketing trends and cues, providing his audience with valuable perspectives and knowledge. Get ready to gain invaluable insights and stay updated with the latest in marketing as we delve into our conversation with Nick Bennett. 


The key moments in this episode are:

00:00:00 - Introduction, 

00:02:01 - Churn vs. NRR, 

00:05:17 - Taking Business You Get, 

00:08:07 - Club PF and People First GTM, 

00:10:24 - Demand Creation and Conversion, 

00:12:15 - Growing LinkedIn Followers and Empowering Employees, 

00:13:19 - Purchasing Decisions and Dark Community Social, 

00:14:24 - LinkedIn Sponsorships and People-First Approach, 

00:15:46 - Outcome of LinkedIn Sponsorships and Affiliation, 

00:18:00 - Personal Branding, Reputation, and Influence, 

00:24:49 - Why Salespeople Need to Elevate Their Game, 

00:25:38 - Rapid Fire Round, 

00:26:52 - Uncertainty in the Economy, 

00:27:27 - The Power of Engagement, 

00:28:08 - Putting Customers First, 

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Discover how Nick Bennett defied the odds and triumphed in the volatile world of sales and marketing. His journey took an unexpected turn that transformed his approach to business forever. Brace yourself for a twist that will leave you eager to uncover the secrets behind Nick's remarkable success.

In this episode, you will be able to:

  •  Realize why your personal brand is integral to successful B2B  marketing. 
  • Understand how personalization empowers your sales process. 
  • Discover how a people-first approach can maximize revenue strategies. 
  • Appreciate why transparency is key in building trust throughout the buying journey. 
  • Adapt effectively to the evolving economic landscape and sales environment.

Here's more about our guest:

Nick Bennett is a seasoned expert who founded Club PF and possesses a deep understanding of the ever-changing and unpredictable economic landscape. With years of experience under his belt, Nick has gained valuable insights into the modern sales domain, successfully navigating through periods of economic uncertainty. As the host of the popular podcast, "The Anonymous Marketer," Nick is renowned for staying at the forefront of marketing trends and cues, providing his audience with valuable perspectives and knowledge. Get ready to gain invaluable insights and stay updated with the latest in marketing as we delve into our conversation with Nick Bennett. 


The key moments in this episode are:

00:00:00 - Introduction, 

00:02:01 - Churn vs. NRR, 

00:05:17 - Taking Business You Get, 

00:08:07 - Club PF and People First GTM, 

00:10:24 - Demand Creation and Conversion, 

00:12:15 - Growing LinkedIn Followers and Empowering Employees, 

00:13:19 - Purchasing Decisions and Dark Community Social, 

00:14:24 - LinkedIn Sponsorships and People-First Approach, 

00:15:46 - Outcome of LinkedIn Sponsorships and Affiliation, 

00:18:00 - Personal Branding, Reputation, and Influence, 

00:24:49 - Why Salespeople Need to Elevate Their Game, 

00:25:38 - Rapid Fire Round, 

00:26:52 - Uncertainty in the Economy, 

00:27:27 - The Power of Engagement, 

00:28:08 - Putting Customers First, 

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Wed, 02 Aug 2023 05:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1804 Discover how Nick Bennett defied the odds and triumphed in the volatile world of sales and marketing. His journey took an unexpected turn that transformed his approach to business forever. Brace yourself for a twist that will leave you eager to uncover the secrets behind Nick's remarkable success. In this episode, you will be able to: Realize why your personal brand is integral to successful B2B marketing. Understand how personalization empowers your sales process. Disco... Discover how Nick Bennett defied the odds and triumphed in the volatile world of sales and marketing. His journey took an unexpected turn that transformed his approach to business forever. Brace yourself for a twist that will leave you eager to uncover th sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth No Adam Jay Dale Zwizinski Episode #2: From Theory to Practice: Uncover the Secrets to Effective Revenue Generation with Nikki Ivey 1 1 2 2 Episode #2: From Theory to Practice: Uncover the Secrets to Effective Revenue Generation with Nikki Ivey full Buzzsprout-13249071 https://share.transistor.fm/s/5d449977 If you're feeling frustrated and overwhelmed by constantly trying different 
sales tactics without seeing the desired increase in revenue, then you are not
alone! 

Despite your efforts to implement various strategies, you may find 
that potential clients are not responding positively or converting into actual 
sales, leaving you questioning the effectiveness of your approach.

In this episode, you will be able to:

  • Unlock the criticality of tailoring your sales outreach efforts for optimal customer response. 
  •  Discover the process of maneuvering sales approaches in real-time for bolstering revenue streams. 
  • Learn about the shifting realities of content creators in the B2B marketing scene and how it affects your business.  Gain an understanding of the long-term profit significance that lies within a strong emphasis on customer retention strategies. 
  • Absorb the importance of active customer feedback listening as a means to fine-tune your go-to-market strategies. 

Here's some more info on our guest, Nikki Ivey:

Nikki Ivey is a master strategist in the sales community. 
Her journey from a former CRO to her current role as a Senior Strategic Account 
Broker at OppGen is a testament to her undying passion and dedication to the 
field. 

Known as a LinkedIn Top Voice, Nikki’s insights and innovative 
strategies echo across the industry, cultivating a culture of success and 
efficiency. 

Apart from her professional commitments, Nikki wears her 
Floridian heritage as a badge of honor and the essence of her sunny 
disposition can be experienced in her approach towards her work.

Nikki will be giving away 1 free consultation session to a lucky subscriber of the Revenue Reimagined newsletter. 

Register today (link below)!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> If you're feeling frustrated and overwhelmed by constantly trying different 
sales tactics without seeing the desired increase in revenue, then you are not
alone! 

Despite your efforts to implement various strategies, you may find 
that potential clients are not responding positively or converting into actual 
sales, leaving you questioning the effectiveness of your approach.

In this episode, you will be able to:

  • Unlock the criticality of tailoring your sales outreach efforts for optimal customer response. 
  •  Discover the process of maneuvering sales approaches in real-time for bolstering revenue streams. 
  • Learn about the shifting realities of content creators in the B2B marketing scene and how it affects your business.  Gain an understanding of the long-term profit significance that lies within a strong emphasis on customer retention strategies. 
  • Absorb the importance of active customer feedback listening as a means to fine-tune your go-to-market strategies. 

Here's some more info on our guest, Nikki Ivey:

Nikki Ivey is a master strategist in the sales community. 
Her journey from a former CRO to her current role as a Senior Strategic Account 
Broker at OppGen is a testament to her undying passion and dedication to the 
field. 

Known as a LinkedIn Top Voice, Nikki’s insights and innovative 
strategies echo across the industry, cultivating a culture of success and 
efficiency. 

Apart from her professional commitments, Nikki wears her 
Floridian heritage as a badge of honor and the essence of her sunny 
disposition can be experienced in her approach towards her work.

Nikki will be giving away 1 free consultation session to a lucky subscriber of the Revenue Reimagined newsletter. 

Register today (link below)!

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 25 Jul 2023 16:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 1974 If you're feeling frustrated and overwhelmed by constantly trying different sales tactics without seeing the desired increase in revenue, then you are not alone! Despite your efforts to implement various strategies, you may find that potential clients are not responding positively or converting into actual sales, leaving you questioning the effectiveness of your approach. In this episode, you will be able to: Unlock the criticality of tailoring your sales outreach ef... If you're feeling frustrated and overwhelmed by constantly trying different sales tactics without seeing the desired increase in revenue, then you are not alone! Despite your efforts to implement various strategies, you may find that potential clients sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode #1: Unleashing Your Sales Potential: Shifting Mindsets for Breakthrough Success 1 1 1 1 Episode #1: Unleashing Your Sales Potential: Shifting Mindsets for Breakthrough Success full Buzzsprout-13228116 https://share.transistor.fm/s/565f9900 Episode #1 looked at the brilliance of two amazing professionals (Jen Allen-Knuth and Kyle Asay). We brought the "Linkedin Feud" to the forefront and had some amazing laughs along the way. 

In all seriousness, here's what we talk about in this episode: 

Revenue is broken. So how do we fix it?

We realized that a customer-centric approach was the key to unlocking growth and engagement. 

But what did we uncover? 

How do we change the sales profession's mindset? 

Join us as we unveil their revolutionary insights and inspire a new generation of sales professionals.

In this episode, you will be able to:

  • Learn to revolutionize the sales industry's mindset to meet future challenges head-on. 
  • Adopt strategies that prioritize customer satisfaction for long-term business success. 
  • Unravel efficient strategies to limit the risk of ghosting and improve customer retention. 
  • Grasp the significance of clear communication and contextual understanding in deal negotiation. 
  • Discover how crucial data analysis can be as a tool to drive revenue growth. 

Lastly, 2 lucky newsletter subscribers will get a chance to win 1 free year of Lavender Pro or the AE frameworks that have closed millions by Kyle Asay.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Episode #1 looked at the brilliance of two amazing professionals (Jen Allen-Knuth and Kyle Asay). We brought the "Linkedin Feud" to the forefront and had some amazing laughs along the way. 

In all seriousness, here's what we talk about in this episode: 

Revenue is broken. So how do we fix it?

We realized that a customer-centric approach was the key to unlocking growth and engagement. 

But what did we uncover? 

How do we change the sales profession's mindset? 

Join us as we unveil their revolutionary insights and inspire a new generation of sales professionals.

In this episode, you will be able to:

  • Learn to revolutionize the sales industry's mindset to meet future challenges head-on. 
  • Adopt strategies that prioritize customer satisfaction for long-term business success. 
  • Unravel efficient strategies to limit the risk of ghosting and improve customer retention. 
  • Grasp the significance of clear communication and contextual understanding in deal negotiation. 
  • Discover how crucial data analysis can be as a tool to drive revenue growth. 

Lastly, 2 lucky newsletter subscribers will get a chance to win 1 free year of Lavender Pro or the AE frameworks that have closed millions by Kyle Asay.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Tue, 18 Jul 2023 05:00:00 -0400 Adam Jay & Dale Zwizinski Adam Jay & Dale Zwizinski 2466 Episode #1 looked at the brilliance of two amazing professionals (Jen Allen-Knuth and Kyle Asay). We brought the "Linkedin Feud" to the forefront and had some amazing laughs along the way. In all seriousness, here's what we talk about in this episode: Revenue is broken. So how do we fix it? We realized that a customer-centric approach was the key to unlocking growth and engagement. But what did we uncover? How do we change the sales profession's mindset? Joi... Episode #1 looked at the brilliance of two amazing professionals (Jen Allen-Knuth and Kyle Asay). We brought the "Linkedin Feud" to the forefront and had some amazing laughs along the way. In all seriousness, here's what we talk about in this episode: sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski Episode 0: The Origin Story 1 1 Episode 0: The Origin Story full Buzzsprout-13227471 https://share.transistor.fm/s/c8089f47 Revenue is broken. 
Sales, marketing, revops and customer success aren't working to the standards we need them to. 

We are on a mission to fix it. 

If you want to be at the forefront on all things revenue - then hit that subscribe button. 

This is the origin story so you can hear more about us and what journey we are about to embark on.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Revenue is broken. 
Sales, marketing, revops and customer success aren't working to the standards we need them to. 

We are on a mission to fix it. 

If you want to be at the forefront on all things revenue - then hit that subscribe button. 

This is the origin story so you can hear more about us and what journey we are about to embark on.

🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? 

We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

]]> Sat, 15 Jul 2023 09:00:00 -0400 Adam Jay & Dale Zwiniski Adam Jay & Dale Zwiniski 440 Revenue is broken. Sales, marketing, revops and customer success aren't working to the standards we need them to. We are on a mission to fix it. If you want to be at the forefront on all things revenue - then hit that subscribe button. This is the origin story so you can hear more about us and what journey we are about to embark on. 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Pe... Revenue is broken. Sales, marketing, revops and customer success aren't working to the standards we need them to. We are on a mission to fix it. If you want to be at the forefront on all things revenue - then hit that subscribe button. This is the sales, marketing, customer success, revenue, revops, scale, go-to-market, GTM, revenue operations, SaaS, growth Yes Adam Jay Dale Zwizinski