That starts with a simple discomfort with not knowing something, and refusing to hand it off just because it's not "your area." It shows up in how Fast Track budgets: not detailed models stacked on assumptions, but principles, historical data, and constantly asking why a number looks the way it does. It's also why the team built its own model for calculating player value, and its own financial consolidation tooling, rather than buying off the shelf.

It comes down to one habit above all: get into the details, or you're only ever guessing. The answer to almost any disagreement is the same: show me, the instinct that once led to a reporting application getting built at one in the morning rather than waiting on a tool that wasn't working.

This is a conversation about budgets and finance on the surface, but really it's about how attitude, more than the plan you start with, decides what you're capable of building.

Juan joined Fast Track in January 2025 after 12 years at King, arriving in the middle of a period of intense growth and the pains that come with it. Where many people resist change, Juan has built a career on a rare combination. He is naturally cautious and risk-aware, yet deeply able to embrace change and carry whole teams through it. As he puts it, growth gives you freedom, but growth also means pain, and someone has to bring calm to the chaos.

Together, Simon and Juan trace his first months at Fast Track, from the review that took him into conversations with more than 30+ people, to the strategy that gave teams something they badly needed at the time: hope. They unpack the launch of Fast Track AI, iGaming's first natural language platform for CRM, and the simple but powerful playbook Juan used to win buy-in across every team. Rather than crafting the perfect plan together, he brought a plan and invited everyone to break it, because people are far better at spotting what is wrong than at building something flawless from scratch.

The conversation also looks back at the King years and a defining lesson in letting go of cherished principles, the surprise of being hired into a role that did not yet exist, and the moment a Christmas experiment with vibe coding turned a months-long personal project into something built in four days.

This is a conversation about change, but it is really about people. How you bring them with you, how you build trust, and what becomes possible when an organisation learns to treat growth not as a threat but as the best problem a company can have.

Over just a few months, the Fast Track engineering team went from traditional software development to embracing an AI-native, agentic way of building. For a company where nearly half the workforce works in engineering, the shift wasn't simply about adopting a new tool. It challenged long-held assumptions about what it means to be a developer, how software gets built, and where people create value.

Together, Simon and Patrik reflect on how the transformation unfolded, from the first experiments and difficult conversations to the moment adoption began to accelerate across the organisation. They discuss how teams responded, where uncertainty emerged, and how trust, transparency, and a willingness to learn helped people navigate a completely new way of working.

They also share the numbers behind the transition, including productivity improvements that far exceeded expectations, the lessons learned along the way, and the surprising moment Patrik realised he hadn't written a line of code in three months.

This is more than a conversation about AI. It's a behind-the-scenes look at what happens when an organisation asks hundreds of people to rethink the craft they've spent years mastering, and what becomes possible when they embrace the change.