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    <title>Do It Anyway with Tyler Yasuda</title>
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    <description>Tyler Yasuda leans on 13 years of experience building businesses, competing in natural bodybuilding and strength sports, and coaching individuals in their own fitness in discussions about each guest's own fitness journey, their career, their life, and all things in between. </description>
    <copyright>© 2026 Tyler Yasuda</copyright>
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    <pubDate>Wed, 08 Apr 2026 08:00:27 -0700</pubDate>
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      <title>Do It Anyway with Tyler Yasuda</title>
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    <itunes:author>Tyler Yasuda</itunes:author>
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    <itunes:summary>Tyler Yasuda leans on 13 years of experience building businesses, competing in natural bodybuilding and strength sports, and coaching individuals in their own fitness in discussions about each guest's own fitness journey, their career, their life, and all things in between. </itunes:summary>
    <itunes:subtitle>Tyler Yasuda leans on 13 years of experience building businesses, competing in natural bodybuilding and strength sports, and coaching individuals in their own fitness in discussions about each guest's own fitness journey, their career, their life, and all things in between.</itunes:subtitle>
    <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
    <itunes:owner>
      <itunes:name>Tyler Yasuda</itunes:name>
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    <itunes:complete>No</itunes:complete>
    <itunes:explicit>No</itunes:explicit>
    <item>
      <title>#11 - Ross Dempsey: The Hybrid Blueprint - Building Elite Strength for Elite Runners</title>
      <itunes:episode>11</itunes:episode>
      <podcast:episode>11</podcast:episode>
      <itunes:title>#11 - Ross Dempsey: The Hybrid Blueprint - Building Elite Strength for Elite Runners</itunes:title>
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      <description>
        <![CDATA[<p>Can you build elite barbell strength without sacrificing your marathon engine? In this episode of <em>Do It Anyway</em>, I sit down with Ross Dempsey, one of the Bay Area’s most respected trainers and a staple of the San Francisco running community.</p><p>Ross is an accomplished road runner known for his work leading the Progression Run Club, but he’s currently on a mission to push the limits of his strength. We dive deep into the "Hybrid Athlete" reality: managing the interference effect, the specific mechanics of strength training for runners, and the mental discipline required to chase conflicting goals.</p><p>If you’re a runner looking to get strong or a lifter looking to build an engine, this episode is your roadmap.</p><p><br><strong>Find Ross:<br></strong><a href="https://progressionhealthcoaching.com/">Progression Health Coaching<br></a><a href="https://www.instagram.com/progression_health/">Instagram</a></p><p><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Can you build elite barbell strength without sacrificing your marathon engine? In this episode of <em>Do It Anyway</em>, I sit down with Ross Dempsey, one of the Bay Area’s most respected trainers and a staple of the San Francisco running community.</p><p>Ross is an accomplished road runner known for his work leading the Progression Run Club, but he’s currently on a mission to push the limits of his strength. We dive deep into the "Hybrid Athlete" reality: managing the interference effect, the specific mechanics of strength training for runners, and the mental discipline required to chase conflicting goals.</p><p>If you’re a runner looking to get strong or a lifter looking to build an engine, this episode is your roadmap.</p><p><br><strong>Find Ross:<br></strong><a href="https://progressionhealthcoaching.com/">Progression Health Coaching<br></a><a href="https://www.instagram.com/progression_health/">Instagram</a></p><p><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
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      <pubDate>Wed, 08 Apr 2026 08:00:00 -0700</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/b745e69b/13cb1dd0.mp3" length="137696673" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>3442</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Can you build elite barbell strength without sacrificing your marathon engine? In this episode of <em>Do It Anyway</em>, I sit down with Ross Dempsey, one of the Bay Area’s most respected trainers and a staple of the San Francisco running community.</p><p>Ross is an accomplished road runner known for his work leading the Progression Run Club, but he’s currently on a mission to push the limits of his strength. We dive deep into the "Hybrid Athlete" reality: managing the interference effect, the specific mechanics of strength training for runners, and the mental discipline required to chase conflicting goals.</p><p>If you’re a runner looking to get strong or a lifter looking to build an engine, this episode is your roadmap.</p><p><br><strong>Find Ross:<br></strong><a href="https://progressionhealthcoaching.com/">Progression Health Coaching<br></a><a href="https://www.instagram.com/progression_health/">Instagram</a></p><p><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>#10 - Kenan Hower: Only The Strong Survive</title>
      <itunes:episode>10</itunes:episode>
      <podcast:episode>10</podcast:episode>
      <itunes:title>#10 - Kenan Hower: Only The Strong Survive</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/7a5fd16e</link>
      <description>
        <![CDATA[<p>In the continuation of my conversation with Kenan, we learn how his family's motto - "Only The Strong Survive" - shaped both his ambition and lasting insecurity. Years later, after learning to more deeply understand his childhood and early adulthood, he's surrounded himself by positive influences and found productive outlets to create a life that he's proud of. </p><p><strong>Find Kenan:<br></strong><a href="https://www.instagram.com/kenan_hower/">Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In the continuation of my conversation with Kenan, we learn how his family's motto - "Only The Strong Survive" - shaped both his ambition and lasting insecurity. Years later, after learning to more deeply understand his childhood and early adulthood, he's surrounded himself by positive influences and found productive outlets to create a life that he's proud of. </p><p><strong>Find Kenan:<br></strong><a href="https://www.instagram.com/kenan_hower/">Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </content:encoded>
      <pubDate>Wed, 14 Jan 2026 07:00:00 -0800</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/7a5fd16e/f042ebc6.mp3" length="199375671" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>4984</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>In the continuation of my conversation with Kenan, we learn how his family's motto - "Only The Strong Survive" - shaped both his ambition and lasting insecurity. Years later, after learning to more deeply understand his childhood and early adulthood, he's surrounded himself by positive influences and found productive outlets to create a life that he's proud of. </p><p><strong>Find Kenan:<br></strong><a href="https://www.instagram.com/kenan_hower/">Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>#9 - Kenan Hower: Childhood Ski Prodigy Turned Natural Bodybuilder's Lessons From Competition</title>
      <itunes:episode>9</itunes:episode>
      <podcast:episode>9</podcast:episode>
      <itunes:title>#9 - Kenan Hower: Childhood Ski Prodigy Turned Natural Bodybuilder's Lessons From Competition</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/daed7729</link>
      <description>
        <![CDATA[<p>Kenan is an old friend and once-client of mine. We had the unique opportunity to get on a bodybuilding stage together as client and coach in my final season as a teen competitor. Coming from a background of extremely high level childhood competition, he lost that drive somewhere along the way. Thankfully he rediscovered it in bodybuilding and much of what he learned on his way to the stage still informs his approach to fitness today. That said, he (like most of us) has had some trouble getting it right now that he's got big boy responsibilities to deal with. </p><p><strong>Find Kenan:<br></strong><a href="https://www.instagram.com/kenan_hower/">Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Kenan is an old friend and once-client of mine. We had the unique opportunity to get on a bodybuilding stage together as client and coach in my final season as a teen competitor. Coming from a background of extremely high level childhood competition, he lost that drive somewhere along the way. Thankfully he rediscovered it in bodybuilding and much of what he learned on his way to the stage still informs his approach to fitness today. That said, he (like most of us) has had some trouble getting it right now that he's got big boy responsibilities to deal with. </p><p><strong>Find Kenan:<br></strong><a href="https://www.instagram.com/kenan_hower/">Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </content:encoded>
      <pubDate>Mon, 22 Dec 2025 06:00:00 -0800</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/daed7729/056f4ae3.mp3" length="225873641" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>5646</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Kenan is an old friend and once-client of mine. We had the unique opportunity to get on a bodybuilding stage together as client and coach in my final season as a teen competitor. Coming from a background of extremely high level childhood competition, he lost that drive somewhere along the way. Thankfully he rediscovered it in bodybuilding and much of what he learned on his way to the stage still informs his approach to fitness today. That said, he (like most of us) has had some trouble getting it right now that he's got big boy responsibilities to deal with. </p><p><strong>Find Kenan:<br></strong><a href="https://www.instagram.com/kenan_hower/">Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>#8 - Davis Yasuda: Paving Your Own Path</title>
      <itunes:episode>8</itunes:episode>
      <podcast:episode>8</podcast:episode>
      <itunes:title>#8 - Davis Yasuda: Paving Your Own Path</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/2905d5d6</link>
      <description>
        <![CDATA[<p>In this continuation of my conversation with Davis, we explore the experience of venturing into uncharted territory to build a career around your passion. Davis asks me some pointed questions about what it was like dropping out from UCLA to build my first business and I share with him a handful of ways that I've screwed up in hopes that he avoids making the same mistakes in his career as an Actor/Model. This one just may be my favorite episode so far. </p><p><strong>Find Davis:<br></strong><a href="https://www.imdb.com/name/nm14607207/">IMDB</a><br><a href="https://www.instagram.com/davis.yasuda/?hl=en">Instagram</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this continuation of my conversation with Davis, we explore the experience of venturing into uncharted territory to build a career around your passion. Davis asks me some pointed questions about what it was like dropping out from UCLA to build my first business and I share with him a handful of ways that I've screwed up in hopes that he avoids making the same mistakes in his career as an Actor/Model. This one just may be my favorite episode so far. </p><p><strong>Find Davis:<br></strong><a href="https://www.imdb.com/name/nm14607207/">IMDB</a><br><a href="https://www.instagram.com/davis.yasuda/?hl=en">Instagram</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </content:encoded>
      <pubDate>Wed, 17 Sep 2025 09:00:00 -0700</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/2905d5d6/62d69bf4.mp3" length="231629747" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>5790</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>In this continuation of my conversation with Davis, we explore the experience of venturing into uncharted territory to build a career around your passion. Davis asks me some pointed questions about what it was like dropping out from UCLA to build my first business and I share with him a handful of ways that I've screwed up in hopes that he avoids making the same mistakes in his career as an Actor/Model. This one just may be my favorite episode so far. </p><p><strong>Find Davis:<br></strong><a href="https://www.imdb.com/name/nm14607207/">IMDB</a><br><a href="https://www.instagram.com/davis.yasuda/?hl=en">Instagram</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>#7 - Davis Yasuda: Evolving Fitness From College Sports to Acting &amp; Modeling</title>
      <itunes:episode>7</itunes:episode>
      <podcast:episode>7</podcast:episode>
      <itunes:title>#7 - Davis Yasuda: Evolving Fitness From College Sports to Acting &amp; Modeling</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/56945f5a</link>
      <description>
        <![CDATA[<p>In this episode, I'm joined by my tallest and most famous Actor/Model cousin - Davis Yasuda. We dig into his experience playing college baseball and earning a scholarship for javelin and how competition laid the foundation for his fitness. We talk specific strategies for someone who needs to maintain a very specific look and level of fitness - all while juggling travel and long days on set. Whether or not you're an actor yourself, many of these strategies will still apply to anyone maintaining an atypical work schedule. </p><p><strong>Find Davis:<br></strong><a href="https://www.imdb.com/name/nm14607207/">IMDB</a><br><a href="https://www.instagram.com/davis.yasuda/?hl=en">Instagram</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this episode, I'm joined by my tallest and most famous Actor/Model cousin - Davis Yasuda. We dig into his experience playing college baseball and earning a scholarship for javelin and how competition laid the foundation for his fitness. We talk specific strategies for someone who needs to maintain a very specific look and level of fitness - all while juggling travel and long days on set. Whether or not you're an actor yourself, many of these strategies will still apply to anyone maintaining an atypical work schedule. </p><p><strong>Find Davis:<br></strong><a href="https://www.imdb.com/name/nm14607207/">IMDB</a><br><a href="https://www.instagram.com/davis.yasuda/?hl=en">Instagram</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </content:encoded>
      <pubDate>Thu, 04 Sep 2025 09:00:00 -0700</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/56945f5a/e1828b9d.mp3" length="257912664" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>6447</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>In this episode, I'm joined by my tallest and most famous Actor/Model cousin - Davis Yasuda. We dig into his experience playing college baseball and earning a scholarship for javelin and how competition laid the foundation for his fitness. We talk specific strategies for someone who needs to maintain a very specific look and level of fitness - all while juggling travel and long days on set. Whether or not you're an actor yourself, many of these strategies will still apply to anyone maintaining an atypical work schedule. </p><p><strong>Find Davis:<br></strong><a href="https://www.imdb.com/name/nm14607207/">IMDB</a><br><a href="https://www.instagram.com/davis.yasuda/?hl=en">Instagram</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>#6 - Derek Dokter: Dealing with Loss, Emotional Articulation, Faking it til You Make It</title>
      <itunes:episode>6</itunes:episode>
      <podcast:episode>6</podcast:episode>
      <itunes:title>#6 - Derek Dokter: Dealing with Loss, Emotional Articulation, Faking it til You Make It</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/8aa34cc7</link>
      <description>
        <![CDATA[<p>Past the pursuit of Cross Country competition and Natural Bodybuilding, Derek and I dig into the things that made him who he is. From dealing with multiple tragedies in a short span of time, to learning how to be emotionally articulate for his most important relationships, and deluding himself into the highest degree of confidence - we've got all of that and more in Episode #6. </p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Past the pursuit of Cross Country competition and Natural Bodybuilding, Derek and I dig into the things that made him who he is. From dealing with multiple tragedies in a short span of time, to learning how to be emotionally articulate for his most important relationships, and deluding himself into the highest degree of confidence - we've got all of that and more in Episode #6. </p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </content:encoded>
      <pubDate>Wed, 20 Aug 2025 12:05:55 -0700</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/8aa34cc7/da3598f2.mp3" length="115190435" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>2879</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Past the pursuit of Cross Country competition and Natural Bodybuilding, Derek and I dig into the things that made him who he is. From dealing with multiple tragedies in a short span of time, to learning how to be emotionally articulate for his most important relationships, and deluding himself into the highest degree of confidence - we've got all of that and more in Episode #6. </p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>#5 - Derek Dokter: From 4 Minute Miles to Natural Bodybuilding</title>
      <itunes:episode>5</itunes:episode>
      <podcast:episode>5</podcast:episode>
      <itunes:title>#5 - Derek Dokter: From 4 Minute Miles to Natural Bodybuilding</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/29815ef7</link>
      <description>
        <![CDATA[<p>Not so long ago, Derek was competing at the collegiate level in Cross Country. From low 4-minute miles to a 15-minute 5k, he got used to doing whatever it takes to pursue performance at the highest level. In this episode, we learn how he uses all the wisdom and determination from years of running to build muscle rapidly and prep for his first ever season of competitive bodybuilding. </p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Not so long ago, Derek was competing at the collegiate level in Cross Country. From low 4-minute miles to a 15-minute 5k, he got used to doing whatever it takes to pursue performance at the highest level. In this episode, we learn how he uses all the wisdom and determination from years of running to build muscle rapidly and prep for his first ever season of competitive bodybuilding. </p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </content:encoded>
      <pubDate>Thu, 14 Aug 2025 09:00:00 -0700</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/29815ef7/b3fd092f.mp3" length="231925450" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>5797</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Not so long ago, Derek was competing at the collegiate level in Cross Country. From low 4-minute miles to a 15-minute 5k, he got used to doing whatever it takes to pursue performance at the highest level. In this episode, we learn how he uses all the wisdom and determination from years of running to build muscle rapidly and prep for his first ever season of competitive bodybuilding. </p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>#4 - Joe Cicero: Mastering your Fitness as an Entrepreneur, Avoiding Weekend Pitfalls</title>
      <itunes:episode>4</itunes:episode>
      <podcast:episode>4</podcast:episode>
      <itunes:title>#4 - Joe Cicero: Mastering your Fitness as an Entrepreneur, Avoiding Weekend Pitfalls</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/da0d5f90</link>
      <description>
        <![CDATA[<p>Continuing our conversation with Joe Cicero - founder of The Yard - we dig into his history of playing football in college, laying an early foundation for consistent training, and the unique challenges he's faced in managing himself and his businesses while building his own fitness. <br>We'll break down the approach he's adopted to build muscle, lose fat, and prep for his next competition without compromising in life or business. Many of the lessons here and pieces of Joe's approach will apply to any of you who feel that your lives are exceptionally busy. </p><p><strong>Find Joe at:</strong><br><a href="https://goyard.fit/">The Yard<br></a><a href="https://www.instagram.com/goyard.fit/">The Yard on Instagram</a><a href="https://www.instagram.com/analog33media/"><br></a><a href="https://www.instagram.com/jmcicero/">Joe's Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Continuing our conversation with Joe Cicero - founder of The Yard - we dig into his history of playing football in college, laying an early foundation for consistent training, and the unique challenges he's faced in managing himself and his businesses while building his own fitness. <br>We'll break down the approach he's adopted to build muscle, lose fat, and prep for his next competition without compromising in life or business. Many of the lessons here and pieces of Joe's approach will apply to any of you who feel that your lives are exceptionally busy. </p><p><strong>Find Joe at:</strong><br><a href="https://goyard.fit/">The Yard<br></a><a href="https://www.instagram.com/goyard.fit/">The Yard on Instagram</a><a href="https://www.instagram.com/analog33media/"><br></a><a href="https://www.instagram.com/jmcicero/">Joe's Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </content:encoded>
      <pubDate>Wed, 30 Jul 2025 08:00:00 -0700</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/da0d5f90/26ac8fa2.mp3" length="119092832" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>2977</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Continuing our conversation with Joe Cicero - founder of The Yard - we dig into his history of playing football in college, laying an early foundation for consistent training, and the unique challenges he's faced in managing himself and his businesses while building his own fitness. <br>We'll break down the approach he's adopted to build muscle, lose fat, and prep for his next competition without compromising in life or business. Many of the lessons here and pieces of Joe's approach will apply to any of you who feel that your lives are exceptionally busy. </p><p><strong>Find Joe at:</strong><br><a href="https://goyard.fit/">The Yard<br></a><a href="https://www.instagram.com/goyard.fit/">The Yard on Instagram</a><a href="https://www.instagram.com/analog33media/"><br></a><a href="https://www.instagram.com/jmcicero/">Joe's Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>#3 Joe Cicero: Reservation-Based Fitness, Empowering Personal Trainers, and Transitioning into Entrepreneurship</title>
      <itunes:episode>3</itunes:episode>
      <podcast:episode>3</podcast:episode>
      <itunes:title>#3 Joe Cicero: Reservation-Based Fitness, Empowering Personal Trainers, and Transitioning into Entrepreneurship</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/02555111</link>
      <description>
        <![CDATA[<p>In this episode, we sit down with Joe Cicero - founder of The Yard - to talk about the inception of the reservation-based fitness model, empowering personal trainers to scale their own businesses, and his transition from a 9 to 5 into entrepreneurship. In Episode #4 we'll dive into the unique challenges he's faced in his own fitness and the approach he's adopted to build muscle, lose fat, and prep for his next competition without compromising in life or business.</p><p><strong>Find Joe at:</strong><br><a href="https://goyard.fit/">The Yard<br></a><a href="https://www.instagram.com/goyard.fit/">The Yard on Instagram</a><a href="https://www.instagram.com/analog33media/"><br></a><a href="https://www.instagram.com/jmcicero/">Joe's Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>In this episode, we sit down with Joe Cicero - founder of The Yard - to talk about the inception of the reservation-based fitness model, empowering personal trainers to scale their own businesses, and his transition from a 9 to 5 into entrepreneurship. In Episode #4 we'll dive into the unique challenges he's faced in his own fitness and the approach he's adopted to build muscle, lose fat, and prep for his next competition without compromising in life or business.</p><p><strong>Find Joe at:</strong><br><a href="https://goyard.fit/">The Yard<br></a><a href="https://www.instagram.com/goyard.fit/">The Yard on Instagram</a><a href="https://www.instagram.com/analog33media/"><br></a><a href="https://www.instagram.com/jmcicero/">Joe's Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </content:encoded>
      <pubDate>Thu, 17 Jul 2025 08:00:00 -0700</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/02555111/8b85537a.mp3" length="87898530" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>2197</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>In this episode, we sit down with Joe Cicero - founder of The Yard - to talk about the inception of the reservation-based fitness model, empowering personal trainers to scale their own businesses, and his transition from a 9 to 5 into entrepreneurship. In Episode #4 we'll dive into the unique challenges he's faced in his own fitness and the approach he's adopted to build muscle, lose fat, and prep for his next competition without compromising in life or business.</p><p><strong>Find Joe at:</strong><br><a href="https://goyard.fit/">The Yard<br></a><a href="https://www.instagram.com/goyard.fit/">The Yard on Instagram</a><a href="https://www.instagram.com/analog33media/"><br></a><a href="https://www.instagram.com/jmcicero/">Joe's Instagram<br></a><br><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>#2 - Ricky Yee: Trainer, Coach, or Program? What Makes a Good Coach? Bonus Business Talk</title>
      <itunes:episode>2</itunes:episode>
      <podcast:episode>2</podcast:episode>
      <itunes:title>#2 - Ricky Yee: Trainer, Coach, or Program? What Makes a Good Coach? Bonus Business Talk</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">818c965e-84cf-4d21-922c-3c4d8b55a964</guid>
      <link>https://share.transistor.fm/s/8ceaae38</link>
      <description>
        <![CDATA[<p>Episode 2 is a continuation of my conversation with Ricky Yee of Analog33 Media. We break down the pros and cons of hiring a trainer, a coach, finding a program online, and learning via trial and error. We discuss all the things that make a good coach (as well as a few red flags to watch out for), and some general business advice.         </p><p>I did also want to say a huge personal thank you to Ricky for pushing me to start this and helping me get this off the ground. We've already recorded Episodes 2-4 and I'm excited to share each one with you all.</p><p><strong>Find Ricky at:</strong><br><a href="https://www.instagram.com/ricky.thecreator/">Instagram</a><br><a href="https://www.instagram.com/analog33media/">Analog33<br></a><a href="https://www.youtube.com/@RickyTheCreator">YouTube</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Episode 2 is a continuation of my conversation with Ricky Yee of Analog33 Media. We break down the pros and cons of hiring a trainer, a coach, finding a program online, and learning via trial and error. We discuss all the things that make a good coach (as well as a few red flags to watch out for), and some general business advice.         </p><p>I did also want to say a huge personal thank you to Ricky for pushing me to start this and helping me get this off the ground. We've already recorded Episodes 2-4 and I'm excited to share each one with you all.</p><p><strong>Find Ricky at:</strong><br><a href="https://www.instagram.com/ricky.thecreator/">Instagram</a><br><a href="https://www.instagram.com/analog33media/">Analog33<br></a><a href="https://www.youtube.com/@RickyTheCreator">YouTube</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </content:encoded>
      <pubDate>Thu, 26 Jun 2025 13:17:29 -0700</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/8ceaae38/a45ef3bf.mp3" length="203183089" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>5079</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Episode 2 is a continuation of my conversation with Ricky Yee of Analog33 Media. We break down the pros and cons of hiring a trainer, a coach, finding a program online, and learning via trial and error. We discuss all the things that make a good coach (as well as a few red flags to watch out for), and some general business advice.         </p><p>I did also want to say a huge personal thank you to Ricky for pushing me to start this and helping me get this off the ground. We've already recorded Episodes 2-4 and I'm excited to share each one with you all.</p><p><strong>Find Ricky at:</strong><br><a href="https://www.instagram.com/ricky.thecreator/">Instagram</a><br><a href="https://www.instagram.com/analog33media/">Analog33<br></a><a href="https://www.youtube.com/@RickyTheCreator">YouTube</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>#1 - Ricky Yee: Introduction, Our Fitness, Building a System</title>
      <itunes:episode>1</itunes:episode>
      <podcast:episode>1</podcast:episode>
      <itunes:title>#1 - Ricky Yee: Introduction, Our Fitness, Building a System</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">c28fbf4e-9c7d-412a-90bd-d9b8c3ebd9a9</guid>
      <link>https://share.transistor.fm/s/ccd9f752</link>
      <description>
        <![CDATA[<p>Hope you get some useful tidbits out of this! I sit down with Ricky Yee of Analog33 Media to introduce the podcast to all of you wonderful people, discuss where we are in our fitness journeys, the difficulties he's faced in executing his own training/diet plans, and the importance of systematizing your approach to fitness and self-management.<br> <br>This first episode is by far the least organized, so please bear with us as we find our groove. By Episode #2, there's a clearer direction. </p><p>I did also want to say a huge personal thank you to Ricky for pushing me to start this and helping me get this off the ground. We've already recorded Episodes 2-4 and I'm excited to share each one with you all. </p><p><strong>Find Ricky at:</strong><br><a href="https://www.instagram.com/ricky.thecreator/">Instagram</a><br><a href="https://www.instagram.com/analog33media/">Analog33<br></a><a href="https://www.youtube.com/@RickyTheCreator">YouTube</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a><strong><br></strong><br></p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Hope you get some useful tidbits out of this! I sit down with Ricky Yee of Analog33 Media to introduce the podcast to all of you wonderful people, discuss where we are in our fitness journeys, the difficulties he's faced in executing his own training/diet plans, and the importance of systematizing your approach to fitness and self-management.<br> <br>This first episode is by far the least organized, so please bear with us as we find our groove. By Episode #2, there's a clearer direction. </p><p>I did also want to say a huge personal thank you to Ricky for pushing me to start this and helping me get this off the ground. We've already recorded Episodes 2-4 and I'm excited to share each one with you all. </p><p><strong>Find Ricky at:</strong><br><a href="https://www.instagram.com/ricky.thecreator/">Instagram</a><br><a href="https://www.instagram.com/analog33media/">Analog33<br></a><a href="https://www.youtube.com/@RickyTheCreator">YouTube</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a><strong><br></strong><br></p>]]>
      </content:encoded>
      <pubDate>Tue, 17 Jun 2025 19:46:28 -0700</pubDate>
      <author>Tyler Yasuda</author>
      <enclosure url="https://media.transistor.fm/ccd9f752/d528e459.mp3" length="176368328" type="audio/mpeg"/>
      <itunes:author>Tyler Yasuda</itunes:author>
      <itunes:duration>4409</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Hope you get some useful tidbits out of this! I sit down with Ricky Yee of Analog33 Media to introduce the podcast to all of you wonderful people, discuss where we are in our fitness journeys, the difficulties he's faced in executing his own training/diet plans, and the importance of systematizing your approach to fitness and self-management.<br> <br>This first episode is by far the least organized, so please bear with us as we find our groove. By Episode #2, there's a clearer direction. </p><p>I did also want to say a huge personal thank you to Ricky for pushing me to start this and helping me get this off the ground. We've already recorded Episodes 2-4 and I'm excited to share each one with you all. </p><p><strong>Find Ricky at:</strong><br><a href="https://www.instagram.com/ricky.thecreator/">Instagram</a><br><a href="https://www.instagram.com/analog33media/">Analog33<br></a><a href="https://www.youtube.com/@RickyTheCreator">YouTube</a></p><p><a href="https://linktr.ee/tyleryasuda"><strong>Find all my stuff</strong></a><strong><br></strong><br></p>]]>
      </itunes:summary>
      <itunes:keywords>fitness, coaching, business, health, bodybuilding, powerlifting, strength, endurance</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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