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    <title>Built by Discipline</title>
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    <description>Built by Discipline is the podcast for business leaders, athletes, creatives, and high-performers who know that real results start from within. Hosted by Scott Schwertly—Identity Architect and founder of GritBase—this no-fluff show delivers tactical mindset shifts, personal growth frameworks, and battle-tested stories from the trenches of sport, leadership, and life.</description>
    <copyright>GritBase</copyright>
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    <podcast:locked owner="scott@gritbase.com">no</podcast:locked>
    <language>en</language>
    <pubDate>Wed, 23 Jul 2025 09:35:44 -0500</pubDate>
    <lastBuildDate>Wed, 03 Dec 2025 00:36:07 -0600</lastBuildDate>
    <link>https://schwertly.me</link>
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      <title>Built by Discipline</title>
      <link>https://schwertly.me</link>
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    <itunes:category text="Business">
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    <itunes:type>episodic</itunes:type>
    <itunes:author>Scott Schwertly</itunes:author>
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    <itunes:summary>Built by Discipline is the podcast for business leaders, athletes, creatives, and high-performers who know that real results start from within. Hosted by Scott Schwertly—Identity Architect and founder of GritBase—this no-fluff show delivers tactical mindset shifts, personal growth frameworks, and battle-tested stories from the trenches of sport, leadership, and life.</itunes:summary>
    <itunes:subtitle>Built by Discipline is the podcast for business leaders, athletes, creatives, and high-performers who know that real results start from within.</itunes:subtitle>
    <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
    <itunes:owner>
      <itunes:name>Scott Schwertly</itunes:name>
    </itunes:owner>
    <itunes:complete>No</itunes:complete>
    <itunes:explicit>No</itunes:explicit>
    <item>
      <title>Kill the Noise</title>
      <itunes:episode>10</itunes:episode>
      <podcast:episode>10</podcast:episode>
      <itunes:title>Kill the Noise</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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        <![CDATA[<p>Your brain is not built for constant noise. In this episode, Scott Schwertly breaks down the psychology of distraction—why we can’t focus, how to retrain your brain, and why silence is the ultimate competitive advantage for today’s entrepreneurs and leaders.</p>]]>
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      <content:encoded>
        <![CDATA[<p>Your brain is not built for constant noise. In this episode, Scott Schwertly breaks down the psychology of distraction—why we can’t focus, how to retrain your brain, and why silence is the ultimate competitive advantage for today’s entrepreneurs and leaders.</p>]]>
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      <pubDate>Mon, 02 Jun 2025 15:24:24 -0500</pubDate>
      <author>Scott Schwertly</author>
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      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>778</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Your brain is not built for constant noise. In this episode, Scott Schwertly breaks down the psychology of distraction—why we can’t focus, how to retrain your brain, and why silence is the ultimate competitive advantage for today’s entrepreneurs and leaders.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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    <item>
      <title>Detach to Dominate</title>
      <itunes:episode>9</itunes:episode>
      <podcast:episode>9</podcast:episode>
      <itunes:title>Detach to Dominate</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/5536a427</link>
      <description>
        <![CDATA[<p>Leadership is not about what you feel—it is about what you control. In this episode, Scott Schwertly unpacks the psychology of detachment—why it separates amateurs from pros, how Stoicism and the observer self help you stay grounded, and why emotional control is essential for long-term leadership.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Leadership is not about what you feel—it is about what you control. In this episode, Scott Schwertly unpacks the psychology of detachment—why it separates amateurs from pros, how Stoicism and the observer self help you stay grounded, and why emotional control is essential for long-term leadership.</p>]]>
      </content:encoded>
      <pubDate>Thu, 29 May 2025 08:47:27 -0500</pubDate>
      <author>Scott Schwertly</author>
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      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>747</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Leadership is not about what you feel—it is about what you control. In this episode, Scott Schwertly unpacks the psychology of detachment—why it separates amateurs from pros, how Stoicism and the observer self help you stay grounded, and why emotional control is essential for long-term leadership.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Become Someone Else</title>
      <itunes:episode>8</itunes:episode>
      <podcast:episode>8</podcast:episode>
      <itunes:title>Become Someone Else</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/3d5e0670</link>
      <description>
        <![CDATA[<p>Sometimes the version of you holding the mic, leading the pitch, or closing the deal… isn’t enough. In this episode, Scott Schwertly breaks down the power of alter egos—why high performers use them, how to build one, and what science says about their effectiveness. If your default identity is holding you back, it’s time to become someone else.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Sometimes the version of you holding the mic, leading the pitch, or closing the deal… isn’t enough. In this episode, Scott Schwertly breaks down the power of alter egos—why high performers use them, how to build one, and what science says about their effectiveness. If your default identity is holding you back, it’s time to become someone else.</p>]]>
      </content:encoded>
      <pubDate>Thu, 22 May 2025 15:30:44 -0500</pubDate>
      <author>Scott Schwertly</author>
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      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>851</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Sometimes the version of you holding the mic, leading the pitch, or closing the deal… isn’t enough. In this episode, Scott Schwertly breaks down the power of alter egos—why high performers use them, how to build one, and what science says about their effectiveness. If your default identity is holding you back, it’s time to become someone else.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>No Plan B</title>
      <itunes:episode>7</itunes:episode>
      <podcast:episode>7</podcast:episode>
      <itunes:title>No Plan B</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/f427790f</link>
      <description>
        <![CDATA[<p>You think backup plans make you safe. But they’re making you slow. In this episode, Scott Schwertly explores the psychology of No Plan B—why options create hesitation, how backup plans reduce your effort, and how focus becomes your greatest competitive edge.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>You think backup plans make you safe. But they’re making you slow. In this episode, Scott Schwertly explores the psychology of No Plan B—why options create hesitation, how backup plans reduce your effort, and how focus becomes your greatest competitive edge.</p>]]>
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      <pubDate>Mon, 19 May 2025 13:21:24 -0500</pubDate>
      <author>Scott Schwertly</author>
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      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>744</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>You think backup plans make you safe. But they’re making you slow. In this episode, Scott Schwertly explores the psychology of No Plan B—why options create hesitation, how backup plans reduce your effort, and how focus becomes your greatest competitive edge.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Cost of Half-Commitments</title>
      <itunes:episode>6</itunes:episode>
      <podcast:episode>6</podcast:episode>
      <itunes:title>The Cost of Half-Commitments</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/a7d58301</link>
      <description>
        <![CDATA[<p>Half-commitment is a silent killer. In Episode 6 of <em>Built by Discipline</em>, Scott Schwertly shares a personal story about chasing guitar the wrong way—and what it taught him about the cost of playing it safe. Learn five reasons why half-effort sabotages your growth and how full commitment creates clarity, identity, and power.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Half-commitment is a silent killer. In Episode 6 of <em>Built by Discipline</em>, Scott Schwertly shares a personal story about chasing guitar the wrong way—and what it taught him about the cost of playing it safe. Learn five reasons why half-effort sabotages your growth and how full commitment creates clarity, identity, and power.</p>]]>
      </content:encoded>
      <pubDate>Thu, 15 May 2025 11:29:19 -0500</pubDate>
      <author>Scott Schwertly</author>
      <enclosure url="https://media.transistor.fm/a7d58301/6a7e619c.mp3" length="11875027" type="audio/mpeg"/>
      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>740</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Half-commitment is a silent killer. In Episode 6 of <em>Built by Discipline</em>, Scott Schwertly shares a personal story about chasing guitar the wrong way—and what it taught him about the cost of playing it safe. Learn five reasons why half-effort sabotages your growth and how full commitment creates clarity, identity, and power.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Grind Doesn't Care</title>
      <itunes:episode>5</itunes:episode>
      <podcast:episode>5</podcast:episode>
      <itunes:title>The Grind Doesn't Care</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">30326e11-9c20-48b9-a7c6-8d4b230236f7</guid>
      <link>https://share.transistor.fm/s/6644efd8</link>
      <description>
        <![CDATA[<p>The grind doesn’t care how you feel. It only responds to action. In this episode of <em>Built by Discipline</em>, Scott Schwertly shares the untold story of starting Ethos3 from nothing, and breaks down five principles to help you stay consistent, focused, and resilient—even when you’re building in silence.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>The grind doesn’t care how you feel. It only responds to action. In this episode of <em>Built by Discipline</em>, Scott Schwertly shares the untold story of starting Ethos3 from nothing, and breaks down five principles to help you stay consistent, focused, and resilient—even when you’re building in silence.</p>]]>
      </content:encoded>
      <pubDate>Mon, 12 May 2025 13:17:40 -0500</pubDate>
      <author>Scott Schwertly</author>
      <enclosure url="https://media.transistor.fm/6644efd8/cdbffe31.mp3" length="14074720" type="audio/mpeg"/>
      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>877</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>The grind doesn’t care how you feel. It only responds to action. In this episode of <em>Built by Discipline</em>, Scott Schwertly shares the untold story of starting Ethos3 from nothing, and breaks down five principles to help you stay consistent, focused, and resilient—even when you’re building in silence.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Win the Morning, Win the Mission</title>
      <itunes:episode>4</itunes:episode>
      <podcast:episode>4</podcast:episode>
      <itunes:title>Win the Morning, Win the Mission</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/74d94990</link>
      <description>
        <![CDATA[<p>Want to win the day? Win the morning first. In this episode of <em>Built by Discipline</em>, Scott Schwertly shares what Ironman training taught him about early alarms and personal development, and why your first hour determines your momentum, identity, and resilience. Learn how elite performers design their mornings for clarity, power, and control.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Want to win the day? Win the morning first. In this episode of <em>Built by Discipline</em>, Scott Schwertly shares what Ironman training taught him about early alarms and personal development, and why your first hour determines your momentum, identity, and resilience. Learn how elite performers design their mornings for clarity, power, and control.</p>]]>
      </content:encoded>
      <pubDate>Thu, 08 May 2025 13:00:12 -0500</pubDate>
      <author>Scott Schwertly</author>
      <enclosure url="https://media.transistor.fm/74d94990/e347ab1c.mp3" length="8701039" type="audio/mpeg"/>
      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>541</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Want to win the day? Win the morning first. In this episode of <em>Built by Discipline</em>, Scott Schwertly shares what Ironman training taught him about early alarms and personal development, and why your first hour determines your momentum, identity, and resilience. Learn how elite performers design their mornings for clarity, power, and control.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Cost of Comfort</title>
      <itunes:episode>3</itunes:episode>
      <podcast:episode>3</podcast:episode>
      <itunes:title>The Cost of Comfort</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/554ff174</link>
      <description>
        <![CDATA[<p>Comfort is a trap—and the cost is your potential. In this episode of <em>Built by Discipline</em>, Scott Schwertly shares the real story of how getting fired launched his entrepreneurial career, why comfort leads to performance decay, and how elite performers intentionally chase discomfort to stay sharp, focused, and disciplined.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Comfort is a trap—and the cost is your potential. In this episode of <em>Built by Discipline</em>, Scott Schwertly shares the real story of how getting fired launched his entrepreneurial career, why comfort leads to performance decay, and how elite performers intentionally chase discomfort to stay sharp, focused, and disciplined.</p>]]>
      </content:encoded>
      <pubDate>Mon, 05 May 2025 10:13:42 -0500</pubDate>
      <author>Scott Schwertly</author>
      <enclosure url="https://media.transistor.fm/554ff174/4108b118.mp3" length="11154852" type="audio/mpeg"/>
      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>695</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Comfort is a trap—and the cost is your potential. In this episode of <em>Built by Discipline</em>, Scott Schwertly shares the real story of how getting fired launched his entrepreneurial career, why comfort leads to performance decay, and how elite performers intentionally chase discomfort to stay sharp, focused, and disciplined.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>Rituals Over Motivation</title>
      <itunes:episode>2</itunes:episode>
      <podcast:episode>2</podcast:episode>
      <itunes:title>Rituals Over Motivation</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <guid isPermaLink="false">7d8a64a8-64d5-4022-bd2b-a0abff13a78e</guid>
      <link>https://share.transistor.fm/s/43c8dc2b</link>
      <description>
        <![CDATA[<p>Motivation is a liar. It shows up when it wants—and disappears when you need it most.</p><p>In this episode of <em>Built by Discipline</em>, Scott Schwertly breaks down why rituals always beat motivation, how Navy SEALs and elite performers use systems over emotion, and how you can build personal rituals that fuel your identity, momentum, and grit—especially when the grind gets heavy.</p><p><br>Motivation fades. Rituals stay.</p><p>Learn how to build the systems that will carry you when willpower runs out.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Motivation is a liar. It shows up when it wants—and disappears when you need it most.</p><p>In this episode of <em>Built by Discipline</em>, Scott Schwertly breaks down why rituals always beat motivation, how Navy SEALs and elite performers use systems over emotion, and how you can build personal rituals that fuel your identity, momentum, and grit—especially when the grind gets heavy.</p><p><br>Motivation fades. Rituals stay.</p><p>Learn how to build the systems that will carry you when willpower runs out.</p>]]>
      </content:encoded>
      <pubDate>Thu, 01 May 2025 11:56:45 -0500</pubDate>
      <author>Scott Schwertly</author>
      <enclosure url="https://media.transistor.fm/43c8dc2b/f8f66b4d.mp3" length="10851003" type="audio/mpeg"/>
      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>676</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Motivation is a liar. It shows up when it wants—and disappears when you need it most.</p><p>In this episode of <em>Built by Discipline</em>, Scott Schwertly breaks down why rituals always beat motivation, how Navy SEALs and elite performers use systems over emotion, and how you can build personal rituals that fuel your identity, momentum, and grit—especially when the grind gets heavy.</p><p><br>Motivation fades. Rituals stay.</p><p>Learn how to build the systems that will carry you when willpower runs out.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
    </item>
    <item>
      <title>The Belief Engine</title>
      <itunes:episode>1</itunes:episode>
      <podcast:episode>1</podcast:episode>
      <itunes:title>The Belief Engine</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
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      <link>https://share.transistor.fm/s/a53666f3</link>
      <description>
        <![CDATA[<p>Before you can lead, win, or outlast the grind—you have to believe.</p><p>In this kickoff episode, Scott Schwertly shares how real belief is built through preparation, identity, and daily reps—not hype—and how you can start forging your own <strong>Belief Engine</strong> today.</p>]]>
      </description>
      <content:encoded>
        <![CDATA[<p>Before you can lead, win, or outlast the grind—you have to believe.</p><p>In this kickoff episode, Scott Schwertly shares how real belief is built through preparation, identity, and daily reps—not hype—and how you can start forging your own <strong>Belief Engine</strong> today.</p>]]>
      </content:encoded>
      <pubDate>Mon, 28 Apr 2025 09:44:47 -0500</pubDate>
      <author>Scott Schwertly</author>
      <enclosure url="https://media.transistor.fm/a53666f3/9ecb5d17.mp3" length="12066835" type="audio/mpeg"/>
      <itunes:author>Scott Schwertly</itunes:author>
      <itunes:duration>752</itunes:duration>
      <itunes:summary>
        <![CDATA[<p>Before you can lead, win, or outlast the grind—you have to believe.</p><p>In this kickoff episode, Scott Schwertly shares how real belief is built through preparation, identity, and daily reps—not hype—and how you can start forging your own <strong>Belief Engine</strong> today.</p>]]>
      </itunes:summary>
      <itunes:keywords>Built by Discipline podcast, Scott Schwertly podcast, mental toughness podcast, discipline and mindset podcast, high performance coaching, identity and leadership podcast, performance psychology podcast, self-discipline strategies, mastering belief and mindset, athlete mindset training</itunes:keywords>
      <itunes:explicit>No</itunes:explicit>
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