Between the Shifts — Presented by StopNStarts Hockey Transistor (https://transistor.fm) https://feeds.transistor.fm/between-the-shifts-presented-by-stopnstarts-hockey Between the Shifts is a monthly show for players, parents, coaches, and youth hockey leaders navigating the fast, confusing and often expensive world of youth hockey. Hosted by a former professional player, coach, and parent, and owner of STOPnSTARTS Hockey, Marc Genest. We carve into player development, real-life family stories, coaching culture, costs, training pathways, and everything young athletes and their communities are facing today. Whether you’re in a traditional hockey market or growing the game in the South, this podcast helps you make smarter decisions, understand your options, and avoid common pitfalls. Join us for honest conversations that empower families and fuel hockey dreams. © Stop n Starts Hockey 9171b412-b917-5ede-a594-c50abff0b20c yes Trailer en Wed, 20 May 2026 11:06:33 -0700 Wed, 20 May 2026 11:07:23 -0700 https://img.transistorcdn.com/kddhhUp3YIa1kwguO71iJscUzI-LOhnpIqqHzTTc5_g/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80YjBh/N2Q1NmQ5Y2UxMjZi/MTYxYzMwNmE3NzVl/NzliZi5qcGc.jpg Between the Shifts — Presented by StopNStarts Hockey episodic Stop n Starts Hockey Between the Shifts is a monthly show for players, parents, coaches, and youth hockey leaders navigating the fast, confusing and often expensive world of youth hockey. Hosted by a former professional player, coach, and parent, and owner of STOPnSTARTS Hockey, Marc Genest. We carve into player development, real-life family stories, coaching culture, costs, training pathways, and everything young athletes and their communities are facing today. Whether you’re in a traditional hockey market or growing the game in the South, this podcast helps you make smarter decisions, understand your options, and avoid common pitfalls. Join us for honest conversations that empower families and fuel hockey dreams. Between the Shifts is a monthly show for players, parents, coaches, and youth hockey leaders navigating the fast, confusing and often expensive world of youth hockey. youth hockey, hockey families, hockey coaching, player development, hockey careers, hockey training, hockey in the South, hockey culture, hockey associations, youth sports advice, hockey parents, hockey consulting, StopNStarts Hockey Marc Genest joew@relevantmediasolutions.com No No Strength in Motion: Erin Bratcher on Athletic Development 3 3 Strength in Motion: Erin Bratcher on Athletic Development full bcbbe4a9-edff-4a28-9a18-5730df9cf412 https://share.transistor.fm/s/49fe67e9 In this third episode of Between the Shifts from Stop and Starts, the host welcomes Erin Bratcher of EB Athletics to discuss off-ice training and athlete development for parents and players. Bratcher shares her background as a Division I basketball player at Charleston Southern, four-year pro in Germany’s Bundesliga, and her path into strength and conditioning, including building EB Athletics during COVID and developing a 5,000-square-foot facility. They cover how strength gains translate to speed, power, injury prevention, and confidence, and discuss early specialization versus multi-sport benefits, recovery and readiness (sleep, hydration, nutrition), and age-appropriate progression from coordination to loaded lifting. Bratcher explains her TeamBuildr-based in-person and remote coaching, form feedback via video, pricing guidance, and sport-specific programming like groin prevention for hockey and ankle focus for basketball.

00:00 Welcome and Guest Intro

01:39 Erin Bratcher Background

03:54 EB Athletics and Results

05:39 Old School vs Modern Training

06:39 Why Strength Matters

09:15 Sports She Trains

10:46 Early Specialization Debate

13:19 Building the Gym

16:02 Online Platform TeamBuildr

18:16 Remote Assessments and Testing

18:50 Remote Training Intake

19:09 Stop and Starts Mission

21:14 Building Athlete Confidence

22:47 Recovery and Body Awareness

24:21 When Kids Should Train

26:07 Assessments and Body Types

27:43 Online Coaching and Pricing

29:01 Form Checks via Video

30:16 Fitness Fundamentals and Readiness

31:56 Sport Specific Programming

32:42 Wrap Up and Giveaway


]]> In this third episode of Between the Shifts from Stop and Starts, the host welcomes Erin Bratcher of EB Athletics to discuss off-ice training and athlete development for parents and players. Bratcher shares her background as a Division I basketball player at Charleston Southern, four-year pro in Germany’s Bundesliga, and her path into strength and conditioning, including building EB Athletics during COVID and developing a 5,000-square-foot facility. They cover how strength gains translate to speed, power, injury prevention, and confidence, and discuss early specialization versus multi-sport benefits, recovery and readiness (sleep, hydration, nutrition), and age-appropriate progression from coordination to loaded lifting. Bratcher explains her TeamBuildr-based in-person and remote coaching, form feedback via video, pricing guidance, and sport-specific programming like groin prevention for hockey and ankle focus for basketball.

00:00 Welcome and Guest Intro

01:39 Erin Bratcher Background

03:54 EB Athletics and Results

05:39 Old School vs Modern Training

06:39 Why Strength Matters

09:15 Sports She Trains

10:46 Early Specialization Debate

13:19 Building the Gym

16:02 Online Platform TeamBuildr

18:16 Remote Assessments and Testing

18:50 Remote Training Intake

19:09 Stop and Starts Mission

21:14 Building Athlete Confidence

22:47 Recovery and Body Awareness

24:21 When Kids Should Train

26:07 Assessments and Body Types

27:43 Online Coaching and Pricing

29:01 Form Checks via Video

30:16 Fitness Fundamentals and Readiness

31:56 Sport Specific Programming

32:42 Wrap Up and Giveaway


]]> Tue, 19 May 2026 04:00:00 -0700 Stop n Starts Hockey Stop n Starts Hockey 2038 In this third episode of Between the Shifts from Stop and Starts, the host welcomes Erin Bratcher of EB Athletics to discuss off-ice training and athlete development for parents and players. Bratcher shares her background as a Division I basketball player at Charleston Southern, four-year pro in Germany’s Bundesliga, and her path into strength and conditioning, including building EB Athletics during COVID and developing a 5,000-square-foot facility. They cover how strength gains translate to speed, power, injury prevention, and confidence, and discuss early specialization versus multi-sport benefits, recovery and readiness (sleep, hydration, nutrition), and age-appropriate progression from coordination to loaded lifting. Bratcher explains her TeamBuildr-based in-person and remote coaching, form feedback via video, pricing guidance, and sport-specific programming like groin prevention for hockey and ankle focus for basketball.

00:00 Welcome and Guest Intro

01:39 Erin Bratcher Background

03:54 EB Athletics and Results

05:39 Old School vs Modern Training

06:39 Why Strength Matters

09:15 Sports She Trains

10:46 Early Specialization Debate

13:19 Building the Gym

16:02 Online Platform TeamBuildr

18:16 Remote Assessments and Testing

18:50 Remote Training Intake

19:09 Stop and Starts Mission

21:14 Building Athlete Confidence

22:47 Recovery and Body Awareness

24:21 When Kids Should Train

26:07 Assessments and Body Types

27:43 Online Coaching and Pricing

29:01 Form Checks via Video

30:16 Fitness Fundamentals and Readiness

31:56 Sport Specific Programming

32:42 Wrap Up and Giveaway


]]> youth hockey, hockey families, hockey coaching, player development, hockey careers, hockey training, hockey in the South, hockey culture, hockey associations, youth sports advice, hockey parents, hockey consulting, StopNStarts Hockey No Marc Genest Erin Bratcher Behind the Brand: Mario Therrien on True Hockey's Evolution 2 2 Behind the Brand: Mario Therrien on True Hockey's Evolution full d0f7b357-8cc9-49c9-afdf-82f93dc84694 https://share.transistor.fm/s/d3ba3a7a Marc welcomes Mario Therrien of TRUE Hockey as the first guest on the Between the Shifts podcast to discuss Mario’s playing background, how he entered hockey manufacturing through sticks in 2005, and how True launched in 2013 via True Temper, initially selling sticks and gloves. Mario outlines True’s expansion into skates in 2016 and goalie gear after purchasing Lefevre in 2019, noting strong NHL and Olympic adoption and growing youth presence. They emphasize True’s skate fit and the evolution from tracing feet to scanning and app-based measurements. The conversation also covers youth equipment mistakes (poor skate fit, wrong stick length/curve/flex, and lack of lie options), plus broader issues in youth and junior hockey such as winning over development, frequent trades, oversized rosters, costly ID camps, unclear feedback to cut players, and the need for game IQ. Mark closes with a True skate raffle tied to Stop and Start membership and social followers.

00:00 Welcome and Guest Intro

00:52 How Mario Entered Manufacturing

02:28 Playing Career Background

03:48 True Hockey Origin Story

05:44 Product Line Expansion

07:08 Why True Skates Fit Better

08:24 Skate Tech and Scanning Evolution

12:30 Choosing the Right Stick

15:08 Curve Trends and Oates Pattern

16:34 Goalie Gear Breakthrough

18:24 Youth Hockey Challenges Today

20:01 Too Many Options

21:10 Winning Over Development

24:21 Healthy Scratches Problem

25:19 Junior Hockey Jungle

26:03 ID Camps Money Grab

27:59 Cuts Without Feedback

28:50 Skills Versus Hockey IQ

30:39 Choosing The Right Fit

34:03 Stop And Start Vision

36:20 Giveaway And Wrap Up


]]> Marc welcomes Mario Therrien of TRUE Hockey as the first guest on the Between the Shifts podcast to discuss Mario’s playing background, how he entered hockey manufacturing through sticks in 2005, and how True launched in 2013 via True Temper, initially selling sticks and gloves. Mario outlines True’s expansion into skates in 2016 and goalie gear after purchasing Lefevre in 2019, noting strong NHL and Olympic adoption and growing youth presence. They emphasize True’s skate fit and the evolution from tracing feet to scanning and app-based measurements. The conversation also covers youth equipment mistakes (poor skate fit, wrong stick length/curve/flex, and lack of lie options), plus broader issues in youth and junior hockey such as winning over development, frequent trades, oversized rosters, costly ID camps, unclear feedback to cut players, and the need for game IQ. Mark closes with a True skate raffle tied to Stop and Start membership and social followers.

00:00 Welcome and Guest Intro

00:52 How Mario Entered Manufacturing

02:28 Playing Career Background

03:48 True Hockey Origin Story

05:44 Product Line Expansion

07:08 Why True Skates Fit Better

08:24 Skate Tech and Scanning Evolution

12:30 Choosing the Right Stick

15:08 Curve Trends and Oates Pattern

16:34 Goalie Gear Breakthrough

18:24 Youth Hockey Challenges Today

20:01 Too Many Options

21:10 Winning Over Development

24:21 Healthy Scratches Problem

25:19 Junior Hockey Jungle

26:03 ID Camps Money Grab

27:59 Cuts Without Feedback

28:50 Skills Versus Hockey IQ

30:39 Choosing The Right Fit

34:03 Stop And Start Vision

36:20 Giveaway And Wrap Up


]]> Tue, 21 Apr 2026 04:00:00 -0700 Stop n Starts Hockey Stop n Starts Hockey 2358 Marc welcomes Mario Therrien of TRUE Hockey as the first guest on the Between the Shifts podcast to discuss Mario’s playing background, how he entered hockey manufacturing through sticks in 2005, and how True launched in 2013 via True Temper, initially selling sticks and gloves. Mario outlines True’s expansion into skates in 2016 and goalie gear after purchasing Lefevre in 2019, noting strong NHL and Olympic adoption and growing youth presence. They emphasize True’s skate fit and the evolution from tracing feet to scanning and app-based measurements. The conversation also covers youth equipment mistakes (poor skate fit, wrong stick length/curve/flex, and lack of lie options), plus broader issues in youth and junior hockey such as winning over development, frequent trades, oversized rosters, costly ID camps, unclear feedback to cut players, and the need for game IQ. Mark closes with a True skate raffle tied to Stop and Start membership and social followers.

00:00 Welcome and Guest Intro

00:52 How Mario Entered Manufacturing

02:28 Playing Career Background

03:48 True Hockey Origin Story

05:44 Product Line Expansion

07:08 Why True Skates Fit Better

08:24 Skate Tech and Scanning Evolution

12:30 Choosing the Right Stick

15:08 Curve Trends and Oates Pattern

16:34 Goalie Gear Breakthrough

18:24 Youth Hockey Challenges Today

20:01 Too Many Options

21:10 Winning Over Development

24:21 Healthy Scratches Problem

25:19 Junior Hockey Jungle

26:03 ID Camps Money Grab

27:59 Cuts Without Feedback

28:50 Skills Versus Hockey IQ

30:39 Choosing The Right Fit

34:03 Stop And Start Vision

36:20 Giveaway And Wrap Up


]]> youth hockey, hockey families, hockey coaching, player development, hockey careers, hockey training, hockey in the South, hockey culture, hockey associations, youth sports advice, hockey parents, hockey consulting, StopNStarts Hockey No Marc Genest Mario Therrien Introduction to Between the Shifts: A New Era in Hockey Guidance 1 1 Introduction to Between the Shifts: A New Era in Hockey Guidance full 2db6d5b3-dbd5-4835-a379-2cb60c0fbee6 https://share.transistor.fm/s/c97016bf Marc Genest introduces the Stop and Starts podcast “Between the Shifts” and explains his background as a former pro player (450+ games) and AAA youth coach with the Carolina Junior Hurricanes. He describes how families need guidance in navigating today’s expensive, travel-heavy hockey landscape, and how Stop and Starts consults for parents, players, coaches, and associations—focusing on development decisions and off-ice support rather than serving as a placement company. Jana outlines the importance of choosing the right path at ages 14–17, navigating the complexities of junior hockey, and addressing the mental side of performance. He highlights partners including True Hockey, Stanstead College, Universal Academy, Coeur d’Alene Hockey Academy, EB Athletics, Hunter Bishop Hockey, and Schafer Hockey Group. He also details membership pricing and a raffle for custom skates for the first 100 members.

00:00 Between the Shifts Mindset
00:24 Meet Marc Genest
01:06 Why Hockey Families Need Help
02:35 Stop and Starts Mission
05:31 Not a Placement Company
07:44 Every Player Has a Path
09:24 All-in-One Development Model
11:05 Junior Hockey Reality Check
11:39 Partners and Programs Spotlight
16:01 Bridging the Advisor Gap
19:06 Membership Pricing and Services
21:27 Mental Game and Communication
24:59 Choosing the Right Path
26:31 Wrap Up and Call to Action

]]> Marc Genest introduces the Stop and Starts podcast “Between the Shifts” and explains his background as a former pro player (450+ games) and AAA youth coach with the Carolina Junior Hurricanes. He describes how families need guidance in navigating today’s expensive, travel-heavy hockey landscape, and how Stop and Starts consults for parents, players, coaches, and associations—focusing on development decisions and off-ice support rather than serving as a placement company. Jana outlines the importance of choosing the right path at ages 14–17, navigating the complexities of junior hockey, and addressing the mental side of performance. He highlights partners including True Hockey, Stanstead College, Universal Academy, Coeur d’Alene Hockey Academy, EB Athletics, Hunter Bishop Hockey, and Schafer Hockey Group. He also details membership pricing and a raffle for custom skates for the first 100 members.

00:00 Between the Shifts Mindset
00:24 Meet Marc Genest
01:06 Why Hockey Families Need Help
02:35 Stop and Starts Mission
05:31 Not a Placement Company
07:44 Every Player Has a Path
09:24 All-in-One Development Model
11:05 Junior Hockey Reality Check
11:39 Partners and Programs Spotlight
16:01 Bridging the Advisor Gap
19:06 Membership Pricing and Services
21:27 Mental Game and Communication
24:59 Choosing the Right Path
26:31 Wrap Up and Call to Action

]]> Tue, 17 Mar 2026 07:09:22 -0700 Stop n Starts Hockey Stop n Starts Hockey 1624 Marc Genest introduces the Stop and Starts podcast “Between the Shifts” and explains his background as a former pro player (450+ games) and AAA youth coach with the Carolina Junior Hurricanes. He describes how families need guidance in navigating today’s expensive, travel-heavy hockey landscape, and how Stop and Starts consults for parents, players, coaches, and associations—focusing on development decisions and off-ice support rather than serving as a placement company. Jana outlines the importance of choosing the right path at ages 14–17, navigating the complexities of junior hockey, and addressing the mental side of performance. He highlights partners including True Hockey, Stanstead College, Universal Academy, Coeur d’Alene Hockey Academy, EB Athletics, Hunter Bishop Hockey, and Schafer Hockey Group. He also details membership pricing and a raffle for custom skates for the first 100 members.

00:00 Between the Shifts Mindset
00:24 Meet Marc Genest
01:06 Why Hockey Families Need Help
02:35 Stop and Starts Mission
05:31 Not a Placement Company
07:44 Every Player Has a Path
09:24 All-in-One Development Model
11:05 Junior Hockey Reality Check
11:39 Partners and Programs Spotlight
16:01 Bridging the Advisor Gap
19:06 Membership Pricing and Services
21:27 Mental Game and Communication
24:59 Choosing the Right Path
26:31 Wrap Up and Call to Action

]]> youth hockey, hockey families, hockey coaching, player development, hockey careers, hockey training, hockey in the South, hockey culture, hockey associations, youth sports advice, hockey parents, hockey consulting, StopNStarts Hockey No Marc Genest Trailer Trailer trailer 14fdcdfa-a357-476c-af9f-2b9e59aaca9c https://share.transistor.fm/s/3827ce24 Welcome to the ice.

]]> Welcome to the ice.

]]> Thu, 12 Mar 2026 10:02:01 -0700 Stop n Starts Hockey Stop n Starts Hockey 21 Welcome to the ice.

]]> youth hockey, hockey families, hockey coaching, player development, hockey careers, hockey training, hockey in the South, hockey culture, hockey associations, youth sports advice, hockey parents, hockey consulting, StopNStarts Hockey No Marc Genest