In the first Augmented Wellness Spotlight, Demian Bellumio sits down with Diego Duhour, Dean West, and Hugo Videla from P3RSONAL, a longevity and health-optimization fitness studio in Brickell, Miami.

They explore how P3RSONAL gives up to six members individualized programming inside a shared session, why the workout is only one part of the outcome, and what coaches need to understand about nutrition, recovery, biomarkers, wearables, and activity beyond the studio.

The conversation then moves from the operating challenge to a working partnership: how P3RSONAL and Betterness are connecting member context, preferred data sources, outside workouts, lab insights, and coach-authored plans without taking judgment away from the coach.

Watch the full conversation:
YouTube

Explore:
Augmented Wellness
Betterness
P3RSONAL

Chapters
00:00 Share the coach, not the workout
00:51 Augmented Wellness Spotlight
02:28 Meet the P3RSONAL founders
07:06 Why P3RSONAL needed a different model
11:20 Share the coach, personalize the workout
12:37 How coaches prepare every session
16:17 The other 98% of a client's life
17:55 Training, longevity, and life after 40
21:38 Supporting habits outside the studio
25:33 Scaling a high-quality wellness business
27:08 Betterness in practice
27:19 Choosing the right wearable for each metric
29:41 Nutrition in context
32:06 Connecting food, wearables, and biomarkers
33:00 Calendar and location-aware choices
33:43 Outdoor activity and the cycling map
36:31 The partner view of shared client data
37:08 Building a coach-controlled plan
40:06 P3RSONAL reacts to the partnership
41:10 Helping partners help more people

Augmented Wellness Spotlight is produced by Betterness. This conversation is educational and does not replace medical advice from a qualified clinician.

In Episode 006 of Augmented Wellness, Eduardo joins Demian Bellumio to explore the family event that changed his definition of success, the operating principles shared by Ironman and company-building, Betterfly's expansion, and the personal AI system he now uses to learn from twelve years of training and health history.

Watch, read, and explore the episode:
betterness.ai/augmentedwellness/006-eduardo-della-maggiora

Build the companion:
Ironman Brain is an open-source, Obsidian-first system for combining personal context with permissioned workout, wearable, sleep, body-composition, biomarker, and lab data through the Betterness MCP.

Chapters
00:00 Preview
00:51 Augmented Wellness
01:03 Meet Eduardo della Maggiora
02:15 Chile, New York, and a first passion for sport
03:29 The family event that changed his path
05:01 Fifteen years at J.P. Morgan
05:48 Leaving banking for Africa
14:46 How Betterfly began
22:59 Life insurance that grows with healthier behavior
27:45 Building a social unicorn
28:25 Minu, Mexico, and Betterfly's expansion
31:10 From overworked banker to elite Ironman
33:20 Why building a company is an Ironman
35:14 The biggest results arrive after you want to quit
43:55 Building a local Obsidian brain
44:59 Arnold: an agent trained on twelve years of his life
48:49 Medicine, averages, and the n-of-one
49:33 Technology, personalization, and Betterness

Augmented Wellness is produced by Betterness with support from Betterness One agents. This conversation is for education and inspiration and is not medical advice.

In Episode 005 of Augmented Wellness, he joins Demian Bellumio to discuss the mentors who led him into leukemia research, what it takes to lead an NCI-designated cancer center, survivorship and wellness, pancreatic cancer, AI-assisted drug discovery, patient-reported outcomes, and why medicine still begins with listening.

Their cycling connection makes the Dolphins Cancer Challenge personal. Dr. Nimer explains what community support makes possible at Sylvester and why progress against cancer will require cures, plural.

Explore the full episode: https://betterness.ai/augmentedwellness/005-stephen-nimer

Build with the episode: DCC Research Navigator

Chapters
00:00 Cancer care, recovery, and the patient
00:30 Augmented Wellness with Dr. Stephen Nimer
00:45 Dr. Nimer's story
03:55 The mentor who led him to leukemia
11:29 Why choose cancer medicine
14:51 Leading Sylvester at scale
16:21 Cancer survivorship and wellness
22:10 The Dolphins Cancer Challenge, cycling, and recovery
27:17 What is changing in cancer treatment
31:16 Why pancreatic cancer is so difficult
33:50 AI, patient data, and clinical research
37:00 The doctor's first role is to listen
39:42 A live conversation with Bett-i
44:36 What patients tell technology
46:13 Closing the conversation
46:34 Making DCC-supported research easier to explore

Produced by Demian Bellumio with support from Betterness One agents. Recorded at The LAB Miami; on-site production by Podcast Studio Miami.

This conversation is educational and does not replace medical advice from a qualified clinician.

The conversation moves through endoscopic innovation, AI-assisted polyp detection, colon-cancer prevention, fatty liver, the microbiome, biomarkers, protein, fiber, GLP-1s, IBS, IBD, and EPI. The final section brings a Bett-i nutrition agent into the room for a live research question.

Watch, read, and build
Episode page: betterness.ai/augmentedwellness/004-rabin-rahmani
Build the Digestive Health Context Interviewer
Connect your permissioned health data at betterness.ai

Chapters
00:00 Cold open
00:42 Augmented Wellness
00:58 Meet Dr. Rabin Rahmani
01:17 Growing up in Iran and coming to America
05:49 Why medicine and gastroenterology
08:36 Building a Brooklyn medical practice
13:51 Where physicians need AI
15:14 Doctors as educators
18:11 GI innovation and colon-cancer prevention
22:11 Fatty liver, microbiome, and personalized care
30:21 Biomarkers, normal ranges, and patterns
34:27 Protein, fiber, and nutrition
37:31 GLP-1s: promise, misuse, and unknowns
40:09 IBS, IBD, and EPI
42:47 Live agent research
45:18 Practical foundations for gut health
47:58 Outro

Guest
Dr. Rahmani is a board-certified gastroenterologist and the Medical Director of Gastroenterology Associates of Brooklyn and Brooklyn Endoscopy Center. He is also an investor in Betterness.
Practice: Gastroenterology Associates of Brooklyn
Instagram: @gastrobrooklyn
X: @GastroDoctors

About Augmented Wellness
Augmented Wellness is where we meet the people in pursuit of better: founders, doctors, researchers, coaches, and healers building at the edge of health and AI. Every episode leaves a public system you can use and make your own.

This conversation is educational and is not medical advice. Discuss personal symptoms, screening, medications, and treatment decisions with a qualified clinician.

Lloyd is a board-certified family medicine and sports medicine physician, a former collegiate athlete, a longevity physician with Cenegenics, and an advisor to Betterness. We talk about exercise as medicine, why traditional care often begins only when something is already wrong, how blood work, DEXA, VO2 max, recovery, and habits fit together, and how Bett-i can help make health data easier to organize before a clinician visit.

This episode includes a live look at Demian's own DEXA and VO2 max reports as an example of how a doctor and a personal AI agent can turn scattered health data into better questions.

We also turn the episode into a public artifact: a Healthspan AI Interviewer. It is a markdown system you can use with Claude, ChatGPT, Codex, a local agent, or any LLM to organize goals, history, reports, labs, DEXA, VO2 max, habits, recovery, and clinician questions before a visit. Connect Betterness when you want that context enriched by permissioned labs, reports, wearables, goals, and lifestyle data.

Full episode page: betterness.ai/augmentedwellness/003-lloyd-camper

Build the artifact: Healthspan AI Interviewer

Chapters
(00:00) Welcome to Augmented Wellness
(01:30) Meet Dr. Lloyd Camper
(02:56) Exercise as medicine
(04:47) Longevity, executives, and Cenegenics
(07:53) The gas-tank model of health
(12:11) Blood work: you don't know what you don't know
(14:07) AI, labs, and why context still matters
(16:11) MRI, genetics, and too much information
(20:14) Regenerative medicine, PRP, and stem cells
(26:42) DEXA and VO2 max: fuel and engine
(28:23) Bett-i reviews Demian's data
(37:39) Improving VO2 max safely
(40:47) The plan you can follow for years
(44:04) Cold plunge timing and recovery nuance

Where to find Betterness
Web: betterness.ai
Instagram: @betterness.ai
X: @betterness_ai

Disclaimer: nothing in this episode is medical advice. Use this conversation for education and work with a qualified clinician for personal medical decisions.

In Episode 002 of Augmented Wellness, we go deep on recovery: why it is not a luxury, why it is not the reward, and why it may be the missing operating system for founders, executives, and anyone whose mind never really shuts down. We talk about HRV, cortisol, resting heart rate, overtraining, metabolism, nutrition, gravel cycling, Girona training camps, community, and the difference between training from fear and training from love.

We also turn the episode into a public artifact: a Cycling + Recovery AI Interviewer. It is a markdown system you can use with Claude, ChatGPT, Codex, a local agent, or any LLM to understand the person behind the training data before reacting to HRV, sleep, fatigue, or training load. Connect Betterness when you want that context enriched by permissioned wearable, training, lab, goal, and lifestyle data.

Full episode page: betterness.ai/augmentedwellness/002-ulisses-abbud

Build the artifact: Cycling + Recovery AI Interviewer

Chapters
(00:00) Cold open: recovery, longevity, HRV, and the agent
(01:01) Brand reveal: Augmented Wellness
(01:20) Meet Ulisses Abbud
(02:45) From professional cycling to riding for love
(04:13) Thirteen years as a pro cyclist
(05:24) Road, gravel, speed, risk, and why gravel feels different
(10:22) The diet trap: why eating less can make the body hold on
(12:12) From engineering to physiology
(14:21) Breathing, HRV, and simple nervous-system tools
(15:53) Why executives think like athletes but skip recovery
(18:54) Chronic sympathetic mode: the founder and vibe-coding problem
(21:09) Recovery is not the reward — it is an adaptation mechanism
(24:13) Cortisol, HRV, resting heart rate, and overtraining signals
(26:13) Longevity: dying young as late as possible
(28:38) Bett-i turns known basics into daily action
(33:56) Girona training camp, stress with intention, and community
(38:22) Recovery routines: cold plunge, sauna, yoga, reading, and mental shutdown
(40:40) Live demo: a breathwork agent reads Demian's HRV
(45:19) Final advice: routine, nutrition, breathing, and sleep

Where to find Betterness
Web: betterness.ai
Instagram: @betterness.ai
X: @betterness_ai

Disclaimer: nothing in this episode is medical advice. This is educational conversation about training, recovery, HRV, breathwork, nutrition, and longevity. Work with qualified professionals for personal health decisions.

What runs through it: that AI can legally extend a doctor's knowledge to make care more accessible — Martin's bet with Certuma, on the path to FDA approval with a physician always in the loop — and that an AI trained on you for long enough starts to become you (his disclosed persona "Pedro," two months in the making). Underneath both: risk is relative once you've faced the real thing.

Build the artifact: BetterX — a guarded social-autopilot starter kit (forks with autonomy OFF by default and a review queue, so nothing posts without you).

Full episode page: betterness.ai/augmentedwellness/001-martin-varsavsky

Chapters
(00:00) Welcome to Augmented Wellness — and why Martin is guest #1
(00:56) Origin story: a hard first 25 years in Argentina and 1970s–80s New York
(04:11) The bank that rejected him for a job — then handed him a $9M loan
(05:20) Real estate, pre-money valuations, and rezoning Tribeca lofts
(10:00) A full life across many homes — buying for beauty, not business
(19:30) GLP-1s and Mounjaro: what he takes, why, and where the science stops
(22:32) Cycling at 66 — 14 hours a week, no fractures, and the discipline
(25:53) Building his own app: "U versus U," watts, and racing himself since 2010
(32:04) Data as motivation: Garmin over Apple, audio cues, a radar that talks
(34:00) Certuma: raising a seed round with AI as his only co-founder
(39:50) Certuma Link and Fast Doctor: an agentic doctor, with a human in the loop
(45:02) Pedro: cloning his own voice on X, and what "authorship" means now

Where to find Martin
X: @martinvars
Website: english.martinvarsavsky.net
LinkedIn: /in/martinvarsavsky
Instagram: @martinvars

From Betterness
X: @betterness_ai
Instagram: @betterness.ai
YouTube: @betterness_ai

Credits. Produced by Demian Bellumio with the support of agents from Betterness One — the agentic studio inside Betterness — including specialist agents for content, design, video, photography, insights, brand, and social, coordinated by Bett-i. Recorded at The LAB Miami; on-site production by Podcast Studio Miami.

Made by Betterness. Bett-i — a personal wellness AI, a team of specialist agents tuned to help you live better (Men's Fitness asked if it's “the most ambitious AI health product ever built”). Betterness One — for the businesses doing the helping: one of wellness's most comprehensive analytics platforms and the agentic studio that turns that view into action, seeing and doing in one place. You meet Bett-i live each episode; Betterness One's agents produce the show end to end. Collaborate: partners@betterness.ai

Disclaimer: nothing in this episode is medical advice. Certuma's FDA approval is a stated goal, not a current status, and it operates with a physician in the loop. Opinions are Martin's own.